Serial Entrepreneur Show

How many marketing channels do you use in your business? Print? Digital? Community-based?   This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.   Alex Nocifera is the Founder and CEO of LOMA, a software-enabled marketplace of community ambassadors that provides brands with the data, tools, and last-mile talent resources needed to activate local demand anywhere, anytime in the US. With a background in venture-backed companies, Alex shares insights on how LOMA helps franchises market better to their local communities and discusses the unique challenges and strategies in the franchise industry.     ***Wish someone could look at your business & tell you how to fix it? Mechanics do a tune-up... Doctors give a check-up...Doesn't your business deserve a fix-up? Well, this Sales Fix is for you! Find the link below to learn more!      Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media FREE: Content Strategy Session Visit: LOMA Email Alex: alex@lomaplatform.com Have a story to tell? Signup here: www.serialentrepreneurshow.com

Do you know how to protect yourself and business from an online scam?   This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.   Meet Ron Zochalski, CTO and CISO of Lake County, IN Government. He is also an instructor at Indiana University NW — where Nicole, Matt, and even our editor have attended. Ron believes data security is as important as physical security and he's here to give some quick tips on how to do that!   ***Wish someone could look at your business & tell you how to fix it? Mechanics do a tune-up... Doctors give a check-up...Doesn't your business deserve a fix-up? Well, this Sales Fix is for you! Find the link below to learn more!     Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media FREE: Content Strategy Session Connect with Ron: LinkedIn Visit: The Struggle of Secrecy, Safety, and Security Have a story to tell? Signup here: www.serialentrepreneurshow.com

Wondering how to find sponsors for your podcast (even if it isn't a popular true crime show)? Same.   This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.   Meet Brandy Whalen. She is a shiny object chaser, a mom, and co-founder of a couple of businesses. Including two of our favorites, Kitcaster and Wildcast.   Kitcaster is a podcast agency where they book entrepreneurs on top ranking podcasts (ahem, they regularly send us guests!). The other is Wildcast where they pair podcasters with sponsors with advertisement opportunities for their niche audience.   In this episode, Brandy talks about how she manages both companies, how podcasting is a great way to bring brand awareness, and how Taylor Swift has inspired her latest idea!     ***Wish someone could look at your business & tell you how to fix it? Mechanics do a tune-up... Doctors give a check-up...Doesn't your business deserve a fix-up? Well, this Sales Fix is for you!   Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media FREE: Content Strategy Session Email Dear Brandy: Brandy@kitcaster.com Monetize Your Podcast: Wildcast Get Booked on Podcasts: Kitcaster Have a story to tell? Signup here: www.serialentrepreneurshow.com

Did you know nearly every business in North America is using a 100+ year old, outdated energy system …every time you walk-in, open up, or flip on a light switch??   This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.   While assessing liabilities for U.S. oil and gas companies in Iraq during the Gulf War, Gareth and his team faced nightly mortar attacks. And when a recording was found from an attacker who just wanted to be with his family, it made Gareth realize that "energy is the lifeblood of everything and without it, our lives, business, and economy suffer." Today, Gareth is the co-founder of VECKTA. They help businesses discover the optimal mix of onsite energy and grid power to lower energy costs while also implementing a more reliable power source. And even reduce your company's emissions. Their platform can hep you access capital, services, and the equipment you need to finance and deploy onsite power.     Wish someone could look at your business & tell you how to fix it? Mechanics do a tune-up... Doctors give a check-up...Doesn't your business deserve a fix-up? Well, this Sales Fix is for you!     Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media FREE: Content Strategy Session Visit: VECKTA Gareth's Podcast: Renewable Rides Connect with Gareth: LinkedIn Have a story to tell? Signup here: www.serialentrepreneurshow.com  

Can you ever get a straight answer from an attorney? Good news: The lawyers in the room today share more than the words “it depends.” Especially when it comes to life planning and real estate.   This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.     Meet Taylor Willingham, serial entrepreneur and an estate planning and probate attorney located in Texas. He owns WG Title, a Commercial Title Company which closes multi-million dollar projects all over the United States. Taylor helps his clients in a variety of different ways, including legally reducing their tax payments to a minimum. He helps his clients properly structure their business and pursue every opportunity to reduce their tax obligations.     Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media FREE: Content Strategy Session Visit: Taylor Willingham Taylor's Book: Will Trust: Do I Need a Will or a Trust? Have a story to tell? Signup here: www.serialentrepreneurshow.com

Did you know man's best friend can detect diseases in urine?   This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.   After a day of skiing and watching TV, Dejan and his co-founder learned a dog detected cancer in a patient — just by smelling a urine sample. So they set out to replicate and scale what dogs can do with their noses via AI. Dejan Nenov is co-founder of Luventix. They believe their unique urine-based technology will be able to diagnose multiple medical conditions from a single sample, making affordable screening and diagnostics available to people worldwide.​   Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media FREE: Content Strategy Session Watch Video Mentioned: Luventix Visit: Luventix; Penaton Connect with Dejan: LinkedIn Have a story to tell? Signup here: www.serialentrepreneurshow.com

Struggling to get results from email marketing?   This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.   Meet Josh Kropkof, one of the brothers who founded The Email Agency in 2018. With backgrounds in Direct Response Copywriting, they discovered a gap in the e-commerce marketplace they were determined to fill. Today, these email brothers are helping store owners, marketing teams, and freelancers of all kinds revolutionize the way we email by using personality-driven email campaigns.   In this episode, Josh tells us why email is still important, what most businesses are doing wrong with their email campaigns, and what it's like to work with family and friends (and how despite a falling out still doesn't change his perspective).     Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media FREE: Content Strategy Session Visit: The Email Agency Get Your FREE Email Audit: FREE Email Audit Download: Email Profits Cheat Sheet Book Mentioned: Deep Work by Cal Newport Have a story to tell? Signup here: www.serialentrepreneurshow.com

Could you run a business with your life partner, happily?   This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.   After catching an Oprah Winfrey show with Robert Kiyosaki, Graeme bought all of Kiyosaki's books to improve his financial literacy — and he even roped in his new girlfriend (now wife and business partner), Leanne. They quit their jobs on the same day and started their entrepreneurial journey, together.   The Carling Group invests in and partners with established businesses with growth potential in the healthcare, technology, sport, renewable energy, and real estate sectors. In this episode, Graeme and Leanne share stories of their shared upbringing, how they resolve fights, and why they left the corporate world and never looked back.     Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media FREE: Content Strategy Session Visit: The Carling Group Connect on LinkedIn: Graeme Carling; Leanne Carling Have a story to tell? Signup here: www.serialentrepreneurshow.com

What legacy are you creating for your kids?   This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.   After her husband died unexpectedly, Amanda transitioned from a corporate career to full-time parenting in 2020. Based on the financial principles introduced to her by her late husband, she dreamt up her own version of a “give-save-spend” bank. In need of a pandemic hobby, she tried selling it on Etsy. She was thrilled by her first sale — and slightly surprised when the sales kept coming — when they didn't slow, she realized this was how she could pass down the financial legacy with her sons and with the world.   Amanda remarried in 2019, and together, she and her husband Dan are working to continue that legacy for their three sons. Small Legacies is a children's gift brand that focuses on thoughtful, practical items enhancing a child's development and fostering peace within parents' homes.     Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media FREE: Content Strategy Session Give, Save, Spend: Small Legacies TEDxOshkosh: In Defense of Participation Trophies Have a story to tell? Signup here: www.serialentrepreneurshow.com

Question: When is the best time to hire a part-time or fractional CFO? Answer: Sooner than you think.   This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.     Meet Ben Risser. Ben was an aerospace engineer at The Boeing Company. It was during this time that he discovered his passion for business, economics, and finance. He pivoted his career to real estate entrepreneurship, syndicating large multifamily real estate investments. Today he is the founder of Provident Financial Services. His team provides a concise custom financial dashboard for your organization, education that increases financial literacy, and financial perspectives that enrich financial intelligence.    In this episode, Nicole and Ben discuss when it's the right time to hire a CFO, why your business needs credible accounting, and how a genetic retinal diagnosis is helping Ben focus on what matters most — helping others overcome their financial blindness.     Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media FREE: Content Strategy Session Download Ben's article 'From Sales to Equity': What your financial statements are trying to tell you about your business Connect with Ben: LinkedIn Visit: Provident Financial Services Have a story to tell? Signup here: www.serialentrepreneurshow.com  

Have you started (or stalled) on using AI in your business yet? This is the show for you — a reminder you need to start while it's early!   This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.   Meet Matt Swalley. He is co-founder at Omnekey. They are a marketing platform that leverages AI powered content to maximize your ad performance. They help a wide range of organizations, from fast-growing startups to larger enterprise companies. We have experience helping E-Commerce, FinTech, B2B, SaaS, and fundraising companies succeed in a competitive ad environment.   In this episode, our Matt — you know, the non-marketer in the room — learns that while AI makes some aspects in business easier, it still needs human touch and won't be replacing our jobs anytime soon. Nicole brings a diagram and a challenge for this episode...Can Matt find the show notes when AI writes them vs when the editor does?   So what do you think? Who wrote this one?     Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media FREE: Content Strategy Session Visit: Omneky Have a story to tell? Signup here: www.serialentrepreneurshow.com

Founders & CEOs: Has your team been nagging you to create content? Wondering if you should start posting those things called reels? Short clips? Maybe even TikTok?! This episode is your sign!   This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.   He started his first company when he was eight, he built a YouTube channel with 10K subscribers when he was 12, and he was Chief Marketing Officer at a company with investors like Gary V. In today's episode, you'll meet Jake Hurwitz. He is the founder of Thursday Labs. A studio that creates founder-driven content where they will distribute 700+ pieces of content across 15+ channels over a 4 month period! And all you have to do is show up to record.   In this episode, Jake dives deep into why content strategy is important for business impact and how you can leverage that to get a more valuable audience.     Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media FREE: Content Strategy Session Visit: Thursday Labs Connect with Jake on LinkedIn: Jake Hurwitz Have a story to tell? Signup here: www.serialentrepreneurshow.com  

Ever considered throwing in the towel and getting a “real job?” Hundreds of Founders and Startups are glad today's guest didn't give up.   After realizing it was hard to land a position at a venture capital firm, he decided to build his own fund...all while growing a family too.   This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.   Meet Mike Cardamone. He is CEO and Managing partner at Forum. Where they're investing in 100 businesses this year! He focuses on developing Forum's investment strategy with the mission to make the B2B SaaS journey easier, more accessible, and successful for early-stage founders. Working with hundreds of founders since Forum's inception, he has helped portfolio companies navigate the fundraising process and optimize their position in the market.   In this episode, Mike shares that one time he wondered if he should get a “real job” and what it's like to grow a large family while building a business. He shares tips on balancing family life and business life and a story of how one investor reminds us all, that it really does matters who we surround ourselves with.   Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media FREE: Content Strategy Session Visit: Forum Ventures Follow Mike: Twitter Have a story to tell? Signup here: www.serialentrepreneurshow.com

What if your smart device could improve your nutrition?   This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.   After multiple health issues in his family, Ari knew he needed to dedicate his life's work to the health care system — or should we say 'sick care system.' Ari worked with the cellular team at Nokia when they installed the step counter to phones. So when he saw how gamifying strategies started to change the health sector and patients lives — he knew he had to get involved.   Ari Tulla is the CEO and co-founder of Elo Health. They are taking the Smart approach to nutrition that fills your nutrient gaps based on your activity data, wearables, and biomarkers for exact personalization. With the help of a science team, a medical team, and AI, Elo has over 389 million combinations and 100 active ingredients to give you precise and personalized supplements for your exact needs.   Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media FREE: Content Strategy Session Visit: Elo Health LinkedIn: Ari Tulla Have a story to tell? Signup here: www.serialentrepreneurshow.com

Have you ever thought of building an app?   This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.   After building a medical software app for a company that sold for somewhere in the millions, John and his business partner, Jason, knew they needed to change directions. Now, they focus on helping startups bring their ideas to life, filtering through hundreds of pitches to find the ones with the most potential.   And you won't want to miss the part where he tells us about how one app solves dating problems for both Republicans and maybe even Democrats.   John Driscoll has been an entrepreneur for over 20 years with several successful ventures to his name. He is the innovative mind behind Naked Development, a cutting-edge mobile app development firm and creative agency based in Irvine, CA. Among his list of clients are Bank of America, Hyundai, Wells Fargo, the PGA of America, the American Red Cross, and many more.     Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media FREE: Content Strategy Session Work with John: Naked Development Have a story to tell? Signup here: www.serialentrepreneurshow.com

Do all franchises operate the same way?   This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.   Most corporate owners see their franchises as cash cows, but not our guest this week. John knew Foot Solutions was a rising star full of potential. He's is determined to change the way his franchises operate. In this episode, John gives us examples of how he is changing his company's culture, a story of how failing can still be inspirational, and he tells us why custom orthotics aren't just for old people. Maybe even, Nicole.   Meet John Prothro. He calls himself a generalist and is an experienced executive with a background in Mergers and Acquisitions (M&A) and International Business Leadership. Today he is the president and CEO of Foot Solutions; a global foot wellness retailer that specializes in custom orthotics and advanced footwear.     Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media FREE: Content Strategy Session Find a Store Near You: Foot Solutions Books Mentioned: Witness by Whittacker Chambers; War and Peace by Leo Tolstoy; The Idiot by Fyodor Dostoyevsky; The Last Lion by Winston Churchill Have a story to tell? Signup here: www.serialentrepreneurshow.com

Have you ever felt like your brand is stuck or needs a partner?   This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.   In this episode, Deevo tells us what holistic branding means, he gives us a sneak peak at how his team helps you define your brand message, and he shares how a former country music star is using collaboration of music and mentoring to get back in the game. But he can't tell us who that is just yet. At the end, Nicole takes a guess at who it might be. Who do YOU think it is?   Meet Deevo Tindall. He is a fellow podcast host, a holistic brand strategist, and the founder of Fusion Creative. They are not just a marketing agency. Fusion Creative becomes an extension of your team, crafting customized solutions tailored to your unique needs, so you can focus on what you do best while they handle the essential branding and marketing support.     Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media FREE: Content Strategy Session Visit: Fusion Creative Follow: Deevo on Instagram Listen: Deevo's Podcast, Unlearn Everything Have a story to tell? Signup here: www.serialentrepreneurshow.com

How big is your market? And how do you find your buyers?     This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.     Meet Eli Packouz. He is a serial inventor and two-time founder. He started his first company with his brother and since then they've launched eight blockbuster products. Today, Eli has partnered with Dr. Ralf Raud and Dr. Ana Mascarenhas to create the first device that automatically flosses all your teeth — in only 10 seconds. After five years of research and development, Instafloss is ready to change the world, one smile at a time.     Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media FREE: Content Strategy Session Visit: Instafloss Have a story to tell? Signup here: www.serialentrepreneurshow.com

What if your next business came with a little guarantee?   This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.   Meet Tim Parmeter, fellow podcast host and founder of FranCoach. Whether you're a first time business owner or just looking for your next big idea, FranCoach is helping aspiring business owners find their perfect franchise match. They are partnered with 500+ franchisors that span nearly 60 industries and are partnered with the top funding companies in the industry, helping you from ground zero to the very first day you open your doors for business — did we mention their services are free?!   In this episode, Tim tells us what we need to know about picking the right franchise, he de-bunks some myths about them (yea, you can actually work one part time), and he takes us through how he helps his clients pick the right one...Nicole and Matt may or may not have agreed to start one this year.   Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media FREE: Content Strategy Session Visit: FranCoach Have a story to tell? Signup here: www.serialentrepreneurshow.com

Is email dead?   This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.     Meet co-founders of CodeCrew, Alex Melone and Andrei Marin. They are an email marketing agency known for their staggering 1300% ROI for clients. From full-service to strategic copywriting and design, they emphasize the importance of a well-managed and clean email list, steering clear of the common 'batch and blast' approach that can lead to significant issues and damage to an email list's health. Today they share their entrepreneurial journey, from selling toys as a kid to playing video games across continents. We explore the dynamics of a successful business partnership, even when it involves working with a spouse and how playing together just might be the secret sauce to a co-founder relationship.     Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media FREE: Content Strategy Session Visit: CodeCrew Have a story to tell? Signup here: www.serialentrepreneurshow.com

Is your business creating true freedom for you and your family? His mentor asked him this one question and the answer changed his business forever. Now he's sharing how it can helps yours too.   This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.   Meet Joe Rare. He is a dad, an outsourcing expert, and in his words, an 'underground entrepreneur'. At a young age while attending an Oakland A's day-game, Joe learned the value of time freedom from another entrepreneur. Today he owns multiple businesses — and they're all run by VAs. He says to achieve true time freedom, business owners should be replacing themselves in their business. His company, Level 9 Virtual, is helping business owners just like you, do just that.   Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media FREE: Content Strategy Session Visit: Level 9 Virtual Connect with Joe: LinkedIn Book Mentioned: Rich Dad, Poor Dad Have a story to tell? Signup here: www.serialentrepreneurshow.com

Should you hire another consultant, or a fractional COO or CMO? (And what the heck is the difference?)   This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.   Meet Aimee Schuster. She is the founder and COO/CMO of Bandwidth Strategy. Aimee supports $5M-$100M major revenue companies in creating, growing, and improving marketing departments to execute on lead generation and overall brand awareness. Aimee has sat in full-time positions at companies such as Miller Heiman Group, Yello, SimplyBe, and HomeFinder to provide fractional C-suite solutions to scale and grow their business. In this episode, Aimee tells us what it's like to be a fractional COO and fractional CMO, the difference between consulting and fractional, and how to decide if fractional work is right for you.   Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media FREE: Content Strategy Session Visit: Bandwidth Strategy Meet Aimee: Aimee Schuster LinkedIn Have a story to tell? Signup here: www.serialentrepreneurshow.com

Looking for a formula for more sales? What if it was as simple as adding four words to your sales conversations?     This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.     Meet Tom Jackobs. Tom knows what it's like to leverage shiny object syndrome as a super power. In this episode, Tom shares the story of how his paper route as a 10-year-old led him to entrepreneurship and a successful sales coaching practice. Listen in to how he applies “tension” to give your customers everything they want to buy.     Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media FREE: Content Strategy Session Visit: Tom Jackobs Tom's FREE Workshop: 3 Keys to Selling Have a story to tell? Signup here: www.serialentrepreneurshow.com

Why are some business messages effective — while others fall flat?     This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.     Meet Ben Guttmann. He is a marketing executive, a Baruch College professor, and the author of his book, Simply Put: Why Clear Messages Win and How to Design Them. Ben has worked with some of the biggest brands like the NFL, I Love NY, and TLC to name a few. In a world filled with distractions and noise, Ben says the most effective messages all share one thing — they are simple. In this episode, Ben tells us about his five principles to writing clear and simple messages. You're gonna want to grab a pen and paper too because Nicole and Matt push for some good examples.   Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media FREE: Content Strategy Session Connect with Ben: Ben Guttmann Get the 1st Chapter Here: Simply Put: Why Clear Messages Win and How to Design Them Have a story to tell? Signup here: www.serialentrepreneurshow.com

Do you struggle with a never-ending to-do list? Dozens of competing priorities? In this episode, the mics are turned around and Nicole is a guest on Women Road Warriors Podcast with host, Shelley Johnson.   This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.   Nicole Schmied is a four-time entrepreneur and the CEO and Founder of SmartCookie Media, and the Creator of the podcast, The Serial Entrepreneur Show, so she knows what it's like to have a few balls in the air. This episode walks through how Nicole has learned to delegate — not micromanage her team, why using proven data in your marketing is the key to a successful ad campaign, and how she views 'true balance' as a myth.   Through workshops and done-for-you services, Nicole's SmartCookie Media team creates marketing results in as little as a day. From business owners, politicians, and other go-getters, she has worked with clients across the US, Canada & Australia. Nicole is a first-generation American who lives outside of Chicago in NW Indiana with her husband, Kyle, and their two sons, Luke (6) and Will (2).   Nicole's Favorite Automation Tool: CRM & Marketing Automation Email Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media FREE: Content Strategy Session Meet the Hosts: Women Road Warriors Have a story to tell? Signup here: www.serialentrepreneurshow.com

They say your net worth is in your network...today's guest proves it. Imagine this: It's the day before you start your new job at Wells Fargo as the branch manger. You call your new boss to tell him you need a higher starting pay...and he says to kick rocks. What now?   This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.   Meet Jermane Cheathem. He is the founder of Creators Learn and the entrepreneur mentioned above. While working at a sales job making over 300 cold calls a day, one sentence from a phone call would change the way he finds leads in the commercial lending space. Instead of calling the people who need financed, he partnered with the companies that sell the equipment. Now, after $50+ million in sales, he helps other sales professionals & entrepreneurs use his mindset, models, and strategy to create financial, time, and location freedom in their life.   Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media FREE: Content Strategy Session Visit: Creators Learn Connect on Facebook: Jermane Cheathem Connect on LinkedIn: Jermane Cheathem Episode Mentioned: How This SaaS Startup is Capturing More Sales with Human Touch, with Alex Levin of Regal.io Have a story to tell? Signup here: www.serialentrepreneurshow.com

"If he's so good, why doesn't he work for himself?"   This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.   How would you react to a CEO making that statement about you and your work? Well, today's guest reacted in a way that would create a ripple effect around the world.   Meet Chris Rock, co-founder of SIEMonster. SIEMonster is a modern security tool to manage threats and risks to your personal information. He is a Cyber Mercenary who has worked in the Middle East, US, and Asia for the last 30 years working for both government and private organizations. Chris Rock has presented three times at DEF CON, the largest hacking conference in the world, and is the author of Baby Harvest, a book based on criminals and terrorists using virtual babies and fake deaths for financial gain.   In this episode, Chris gives us tips to keep your information secure, tells us how hackers use their power for good — or how they can overthrow a government, and that one time he was the only invited TED Global guest — who was uninvited.   Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media FREE: Content Strategy Session Learn More: Chris Rock Visit: SIEMonster Have a story to tell? Signup here: www.serialentrepreneurshow.com

Do you want to know how to leverage your business to become part of the biggest shopping day of the year? And without sacrificing your wallet?   This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.   The myth about Black Friday is that you have to offer a deep discount to win clients — here at SmartCookie we say, "No way!" Today, Nicole shares three ways, with a ton of examples, how your business can become part of the noise on the biggest shopping day without risking your wallet.   Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media FREE: Content Strategy Session Watch the video on YouTube: 3 Profitable Promotions for Black Friday Have a story to tell? Signup here: www.serialentrepreneurshow.com

Do you have the bug for starting new businesses? Is it something that just grows within you?   In this episode, the mics are turned around and Nicole is a guest on the $1 Million Tipping Point Podcast with host — and our past guest — Kiri Mohan.   Nicole Schmied is a four-time entrepreneur and the CEO and Founder of SmartCookie Media, and the Creator of the podcast, The Serial Entrepreneur Show, so she knows what it's like to have a few balls in the air.  This episode walks through Nicole's journey in different careers, as well as learning how to double down and refining what you've done to create a beautiful business.   Through workshops and done-for-you services, Nicole's SmartCookie Media team creates marketing results in as little as a day. From business owners, politicians, and other go-getters, she has worked with clients across the US, Canada & Australia. Nicole is a first-generation American who lives outside of Chicago in NW Indiana with her husband, Kyle, and their two sons, Luke (6) and Will (2).   Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media FREE: Content Strategy Session Reminder Media: Reminder Media Magazine Visit: Run Like Clockwork Unlimited Marketing Support: SmartCookie Hotline Have a story to tell? Signup here: www.serialentrepreneurshow.com     This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.

This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.   Are in-person events making a comeback?   After being dragged to a networking event by his friend, Leon realized that was the secret to success all along. Meet Leon McDonald. He is a brand and portrait photographer out of Ohio, a SmartCookie client, and he is a pro when it comes to the in-person and LinkedIn networking game. Join us for an insightful conversation as we tap into Leon's expertise and discover the art of successful networking, both in real life and the digital world.   Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media LinkedIn: Leon McDonald Visit: Janel Lee Photography Have a story to tell? Signup here: www.serialentrepreneurshow.com  

Is it true? — less is more?!   In this mini-episode, Nicole reveals why less is actually more in your marketing. She shares how simplifying your approach with fewer ad campaigns leads to more stability, allowing you to look at results more critically. And when you can be more critical of what is and isn't working, you might find you can reduce your spending, reduce your overhead, and maybe even reduce a few headaches. Grab Nicole's cheat sheet below and say bye-bye to the overwhelm today!   Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media FREE: Content Strategy Session FREE Cheat Sheet: 3 Ways Fewer Campaigns Lead to Greater Stability Have a story to tell? Signup here: www.serialentrepreneurshow.com   This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.

This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.   Is your business ready for national television?   Babies are the cutest, aren't they? They can also be quite a distraction when out with friends at a restaurant — IYKYK. They're always grabbing things on the table or dropping their toys and you're constantly having to pick them up from that dirty (yucky) floor. But new mom, Beth Fynbo, was over it. So after searching Amazon for a solution (and not finding one), she decided to just create something that she and her best friend and their Littles could enjoy.   Meet Beth Fynbo. Beth is an Army veteran and creator of the Busy Baby Mat. Busy Baby has a line of products that keep baby's things within reach and off the floor at home and on the go — Mom-invented, baby-approved. In this episode, Beth takes us through her journey from an idea that wasn't initially intended to go to market to how an accidental email landed her a spot in the tank — yeah, the Shark Tank. She tells us how her 10-year Army career prepared her for entrepreneurial life, how she convinced her brother to quit his job to help her run Busy Baby, and how creative she got to fund the business in the early days with pitch competitions where she won over $100,000 in prize money.   Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media FREE: Content Strategy Session Visit: Busy Baby Have a story to tell? Signup here: www.serialentrepreneurshow.com

Do you want to double your sales in 90 days?   In this mini episode, Nicole shares her secret on how you can double your sales in 90 days — and it's not by doubling your budget or leads either. Nicole's scorecard will show you how to move three key levers in your business to get a clear path to success. Grab the link below to start today!   Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media FREE: Content Strategy Session FREE Scorecard: Three Levers to Double in 90 Days MAKE A COPY Have a story to tell? Signup here: www.serialentrepreneurshow.com   This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.

This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.   Did you know 60% of your sales are waiting for you in the follow-up?   While working for Angi (formerly known as Angie's List), Alex and his co-founder realized something was missing in the digital world. Even though consumers have shifted to shopping online, they still weren't converting — until they got them on the phone.   Meet Alex Levin. He is a Harvard graduate and the co-founder and CEO at Regal.io. Regal.io believes in the power of a personal touch in an increasingly digital world. They have helped the sales teams at 150+ of the fastest growing B2C brands drive over $2B in revenue — SoFi, Angi, The Farmer's Dog, and Vroom to name a few. Today, Alex shares how AI can help industries be smarter, but how human touch is still needed to build trust and to treat each customer like one in a million.   Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media FREE: Content Strategy Session Visit: Regal Email Alex: hello@regalvoice.com Have a story to tell? Signup here: www.serialentrepreneurshow.com

What if you knew the two metrics to unlock your best marketing campaigns for your exact audience? What if forecasting your success was as easy as looking at a weather app?   In this mini-episode, Nicole gives you three things you should be looking at when it comes to your customer data. We know, we know — BIG data is scary. But Nicole promises that if you can check the weather, you can also uncover marketing that resonates with your audience (even if you're not a numbers person). Grab Nicole's cheat sheet below.   Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media FREE: Content Strategy Session Nicole's FREE Cheat Sheet: 3 Ways to Predict Marketing Results Using Data Have a story to tell? Signup here: www.serialentrepreneurshow.com   This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.

This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.   Do business owners retire? They can when they build to sell!   In this episode, we're on-location! Nicole meets with three special guests to talk about how to buy or sell a business, profitably.   Meet Marc Ruiz, wealth advisor and partner at financial planning firm Oak Partners, Scott Steinwart, the first VP and regional chief sales officer for a large Midwestern bank, First Merchants Bank, and Terry McMahon, CPA with McMahon & Associates who has almost 50 years of experience in valuations, buy-sell agreements, marital dissolution, and estate planning.   Today, they share stories to highlight their best practices for planning, what the bank is looking at during an acquisition, and how having a “football team” of professionals makes all the difference.   Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media FREE: Content Strategy Session Visit: Oak Partners Visit: McMahon & Associates Visit: Scott Steinwart LinkedIn Have a story to tell? Signup here: www.serialentrepreneurshow.com     **The opinions voiced in this material are for general information only and are not intended to provide specific advice or recommendations for any individual. This information is not intended to be a substitute for specific individualized tax or legal advice. We suggest that you discuss your specific situation with a qualified tax or legal advisor. Nicole Schmied with SmartCookie Media, Marc Ruiz with Oak Partners, Terry McMahon with McMahon & Associates, and Scott Steinwart with First Merchant's Bank are separate and unaffiliated entities from LPL Financial.**

This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here. Did you know it only takes three seconds for someone to decide if they want to work with you? What does your last headshot say about you? After leaving her home in Ukraine to move to the United States, Masha built a successful wedding photography business that all started in her garage. But after photographing a client who beat stage four leukemia, Masha knew she wanted to bring more meaning to her life's work. Masha Ray is a branding and portrait photographer out of Tampa, Florida — she's also a SmartCookie VIP client. She comes from a family of artists and now helps entrepreneurs ditch the boring headshots for ones that help them stand out among the crowd.   Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied; nicole@smartcookiemedia.co Get Your Data-Driven Marketing Strategy: SmartCookie Media Start Your Podcast Journey: End-to-End Podcast Production Visit: Masha Ray Portrait Photography Visit: 40 Over 40 Project Connect with Masha on Instagram: Masha Ray Have a story to tell? Signup here: www.serialentrepreneurshow.com

This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.   Are you looking to have more sales conversations in your business?   Calling all photographers (& High Ticket Service Providers too): Stop sharing your current photos -- make them scroll-stopping and book more conversations. In this mini-episode, Nicole will walk you through the BEST images to use on social media and your website when it comes to getting quality calls (AND the reason the most common methods won't work). Because you likely don't have time to learn one more thing…she gives you the exact framework she's built for her private VIP clients! The 7 Do's and Don'ts of Marketing Images are linked below.   Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media Download: 7 DO'S & DON'TS FOR MARKETING IMAGES Have a story to tell? Signup here: www.serialentrepreneurshow.com  

This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.     When's the last time someone gave you some tough love?   Nicole calls her one of the best business coaches our show has ever hosted. Michelle Vroom was the breadwinner of her household, but she wanted more for her family. So while on maternity leave — and with the support of her husband, she left her cushy corporate job to find the freedom and flexibility all entrepreneurs want. With 15 years of marketing and PR experience, she started offering business coaching to women entrepreneurs and is on her way to her first $1M. Listen in as she tells us about the mistakes she made along the way and how they made her come back stronger and smarter.   Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media Michelle's Facebook Group: Market Like a Boss Listen to her podcast: Like a Boss Have a story to tell? Signup here: www.serialentrepreneurshow.com

This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.     Name one person you met as an adult, other than your spouse, that changed everything for you and for the world.   Meet Dima Itskovich and Chinobay.   Both entrepreneurs from different countries, these two connected at a concert and have since collaborated on a vision for a global non-profit to connect young people in different continents. And they want other entrepreneurs to know all about it.   World Bridge Foundation is a non-profit organization that provides opportunities for communities to come together to express and share their stories through the visceral power of music, dance, and storytelling while raising awareness about the need for quality education and living conditions for underprivileged children and their communities. They partner with the M-LISADA Organization based in Kampala, Uganda to curate arts programs that tour in schools, cultural centers, and communities worldwide introducing African cultural arts to students.   Listen in as these passionate philanthropists try to balance entrepreneurship and family life all while building their dream to transform young lives around the world.   Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media Visit: World Bridge Foundation Visit: Dance of Hope Connect with Chinobay: Chinobay Music Connect with Dima: Dima Itskovich Listen to Chinobay's Music: Chinobay on YouTube Have a story to tell? Signup here: www.serialentrepreneurshow.com

This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Use the code "PODCAST23" for HALF OFF Nicole's latest workshop. Book a complimentary content session and ask for our free podcast checklist here.   What would being debt-free do for you and your business?   Our guest today, Justin Bennet, always knew he wanted to follow in his family's footsteps and work in the banking industry and then after working to get debt-free, he realized he wanted to help families live debt free too. He now owns Strong Tower Consulting where he has helped over 1,000 clients pay off over $8 million in debt! He comes to us today with eye-opening statistics about finances, real-life stories of clients he's helped, and most of all — hope. That you too, whatever your financial situation, can live debt free.   Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media Become Debt Free: Strong Tower Consulting Connect with Justin: Justin Bennett LinkedIn Have a story to tell? Signup here: www.serialentrepreneurshow.com

This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Use the code "PODCAST23" for HALF OFF Nicole's latest workshop. **Today's episode's takeaways are audio only. The video file was corrupted during recording.**   Is remote working here to stay? And how can you build a thriving team?   From big tech companies like Google and DuckDuckGo to startup companies like Oyster and LivingSocial, today's guest Ali Greene knows that the old ways of office techniques will no longer apply to today's world of remote work. Ali is the co-founder of Remote Works, an organizational design and consulting firm with a mission to liberate teams from the nine-to-five and teach them how to do their best work anytime, anywhere - in fact, she's chatting with us from France! She and her co-author (Tamara Sanderson) wrote their new book, Remote Works: Managing for Freedom, Flexibility, and Focus on managing remote teams and the best practices to do so. Listen in as Nicole and Matt ask her their biggest questions about remote workers.   Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media Buy Their Book: Remote Works: Managing for Freedom, Flexibility, and Focus Visit: Remote Works Track Your Energy: Remote Work's Energy Tracker Connect on LinkedIn: Ali Greene Visit: Run Like Clockwork Have a story to tell? Signup here: www.serialentrepreneurshow.com

This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a strategy call with Nicole to learn how you can launch a B2B podcast in 10-days or less.   What would you ask a CEO Mentor?   Meet David CM Carter, joining us from his home in England and he is a serial entrepreneur just like you! From golf courses, babysitting, becoming a single dad - and even selling his first business on a handshake - his episode is full of the twists and turns of every entrepreneur's journey. Today, he is the founder of Entelechy Academy, the world's first development experience based on character, where he has gathered brilliant minds in education, coaching, and professional organizations to support millions in becoming the best version of themselves.   Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media Download guest lead magnet: Entelechy Academy LinkedIn: Entelechy Academy LinkedIn Have a story to tell? Signup here: www.serialentrepreneurshow.com

This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.   When did you know entrepreneurship would be your life's work?   After realizing he only had $600 bucks left to his name from working the 9-5 jobs he hated, Chris Troka just knew something had to change. Meet Chris Troka, a serial entrepreneur, the founder of an award-winning wedding DJ service, and the founder of Focused-Biz. He started Milwaukee Underground Productions as a side hustle, but quickly realized he needed to treat it like a business to make his own path to financial freedom. Then in 2020, COVID lockdowns began and he needed to pivot; Focused-Biz was born and he now helps companies automate and grow their business with AI.   Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media Visit: Run Like Clockwork Connect: Chris Troka on Facebook; Chris Troka LinkedIn Visit: Focused-Biz Have a story to tell? Signup here: www.serialentrepreneurshow.com

This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Use the code "PODCAST23" for HALF OFF Nicole's latest workshop.   Ever wonder how the experts got started with how-to videos (and how the heck do they make them look so easy?) What if it all started with the word, “no.”   Meet Ali Schwanke. Ali is the founder of Simple Strat and the co-host of HubSpot Hacks, the unofficial YouTube channel for HubSpot tutorials with over one million views and more than 15,000 subscribers. Ali is known for her no-BS approach and she shares with us real-life obstacles (and how to overcome them), why those how-to videos look so darn easy, and what it's like to have your biggest content success start from a client saying, “no.”   Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media Visit: Simple Strat Visit: Ali Schwanke Follow Ali on Twitter: Twitter Connect with Ali on LinkedIn: LinkedIn Have a story to tell? Signup here: www.serialentrepreneurshow.com

This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Use the code "PODCAST23" for HALF OFF Nicole's latest workshop.   What does retirement look like for you? Relaxing or building more businesses?   Meet Jayson Rivas; A retired Green Beret turned serial entrepreneur. Jayson joined the military after the tragic September 11th attack and trained in photography surveillance. Attending his kid's sports, between deployments, he realized he was uniquely qualified to get the best shots and wanted to make photography his life's work. Jayson retired and now owns, and runs, two photography businesses. One where he focuses on headshots, portraits, and senior photos. And the other where he has created a one-of-a-kind niche market with youth league sports and gymnasts using one-of-a-kind props.   Everyone at the Serial Entrepreneur Show would like to thank all the past and present military men and women for their service.   Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media Follow Jayson on Instagram: JHR Photography LinkedIn: Jayson Rivas View Jayson's Artwork with Fire: JHR Photography Have a story to tell? Signup here: www.serialentrepreneurshow.com

This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Use the code "PODCAST23" for HALF OFF Nicole's latest workshop.   Are you struggling to find lending options for your small business?   In this Nicole and Matt mini-episode, they discuss business finance. What types of loans are available? What are the banks considering when you apply for a loan? What can you do to prepare for a loan in the future? While they are not licensed lenders and this should not be taken as official advice, they do offer their shared experience with former and present clients who have had trouble finding lending and those that got stuck with bad lending. They will give you tips on things you can start doing today in your business so that when you do decide to take a loan, you'll be prepared in finding the right lender as well as have the best chance for approval.     Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media Visit: Run Like Clockwork Nicole's Monthly Expense Report: EXCEL SPREADSHEET Matt's Meeting Template: Special Meeting For Loan From Member Have a story to tell? Signup here: www.serialentrepreneurshow.com  

This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Use the code "PODCAST23" for HALF OFF Nicole's latest workshop.   How many times has overthinking kept you from making decisions in your business?   Meet Sandra van der Lee. She is the founder of Damn Copy, a Duenge fever survivor, and an entrepreneur who loves to travel. In fact, she's lived in and ran her business from five continents. Sandra learned quickly the 9-5 life wasn't for her. So without any experience behind her, she took the leap and now runs a six-figure copywriting company as well as a personal strategy company. She's all about quitting overthinking, taking action, and becoming unapologetically salesy.   Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media Visit: Damn Copy Join: The Unapologetically Salesy Society Follow Sandra: @Sandravanderlee Contact: Sandra's Contact Form Visit: Run Like Clockwork Have a story to tell? Signup here: www.serialentrepreneurshow.com

This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Use the code "PODCAST23" for HALF OFF Nicole's latest workshop.   Have you wondered how others make remote teams work?   Meet Ben Johnson and his approach to extreme ownership. Ben has 20+ years of experience as a software developer and is the CEO & Founder of Particle41, a dev firm founded by industry veterans that aims to help companies accelerate their initiatives through Software Development, DevOps, and Data Science. In this episode, Ben shares how his company focuses on remote teams and how they get it right by taking extreme ownership.     Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media Visit: Particle 41 Ben's Linkedin: Benjamin R. Johnson Books Mentioned: Get Different by Mike Michalowicz; Extreme Ownership by Jocko Willnik McKinsey 3 Horizon Model: 3 Horizon Model Visit: Run Like Clockwork Music Lessons: Forte Lessons Have a story to tell? Signup here: www.serialentrepreneurshow.com  

This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Use the code "PODCAST23" for HALF OFF Nicole's latest workshop.   Have you wondered what it takes to go from $20 to $40 million?   Meet Lauren Von. She is the founder and CEO of Quintessa Marketing, a mom, and a disrupter of the competitive legal marketing industry. Lauren tells the story of what it means to be a great listener (for two years!) before she solved lead gen issues for lawyers in 14 states. She shares with us how Quintessa was born, how she got out of daily interest loans where she was paying $22,000 a day in interest (yea, that isn't a typo), and how she continues to open doors for female business owners by offering them support, mentoring, and funding.   Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied Get Your Data-Driven Marketing Strategy: SmartCookie Media Follow Lauren: @Lauren Von 22 Work with Quintessa: Quintessa Marketing Visit: Run Like Clockwork Have a story to tell? Signup here: www.serialentrepreneurshow.com