Podcasts about pirates cove

Hello and welcome back to the Orlando Adventures Podcast!This week we take a step outside of the parks as we explore what makes my perfect day in Orlando outside of Disney and Universal!This one was a lot of fun!Enjoy!

Maria Cuccia's story is one that challenges the boundaries of understanding and belief. Her journey began with a night in 1992, when a beam of light and an electric sensation led her to an encounter with beings not of this Earth. Maria's recount of meeting her extraterrestrial son, Elijah, aboard a spacecraft, is not just a tale of alien abduction but a transformative experience that left her with an unshakable mission. While her husband questioned her sanity, Maria's relentless pursuit of her truth and the strange occurrences that followed have become a testament to her resilience and determination to understand the unknown. Through the lens of UFO phenomena, we delve into the broader implications of extraterrestrial encounters, societal perceptions, and the power of embracing personal truth. Maria's connection to Dr. Steven Greer's work and her efforts to raise awareness challenge the stigma associated with such experiences.  Maria's website: -------------- Chapter Timestamps (01:24) - Maria's Alien Abduction Experience (16:39) - Exploring Mystical Experiences on Long Island (26:38) - Exploring UFOs and Collective Consciousness (42:15) - Sharing Frequencies of Presence Chapters With Long Summaries Chapter 1 Maria's Alien Abduction Experience 01:24 This chapter features a captivating conversation with Maria Cuccia, who recounts her extraordinary experience of being abducted by extraterrestrial beings in 1992. Maria describes waking up to a beam of light in her room and feeling an electric sensation before finding herself on a spacecraft. She vividly remembers encountering three beings with light emanating from where their heads should be, and being instructed to look at a group of children, one of whom was identified as her son, Elijah. Maria explains how this profound experience altered her life's course, giving her a sense of mission akin to those who have near-death experiences. Despite skepticism from her then-husband, she is determined to uncover the truth of what happened, noting her reluctance to undergo hypnosis to recall more details. Maria shares how this event and other strange occurrences, such as seeing a man at the foot of her bed and experiencing mysterious lights and helicopters, have driven her ongoing quest for understanding. Chapter 2 Exploring Mystical Experiences on Long Island 16:39 This chapter takes us on a journey through mysterious experiences and unearthly encounters. I reflect on a peculiar incident from childhood, where I inexplicably disappeared from a bus stop and was found around the corner, leaving me with a lingering sense of confusion. Through writing and hypnosis, I begin to piece together memories and explore connections between my experiences and my daughters' uniqueness, feeling as if we are part of an experiment. We explore the mystical allure of Long Island, discussing the enigmatic energy of places like Port Jefferson and the mysterious history surrounding areas like Brookhaven Labs and the Montauk Project. I also share the powerful, otherworldly energy of Pirates Cove, a place that feels like stepping into another dimension, amplifying intuition and sparking curiosity about Long Island's intense energy. Chapter 3 Exploring UFOs and Collective Consciousness 26:38 This chapter takes us on a journey through personal beliefs and experiences with extraterrestrial phenomena, particularly focusing on the influence of maternal bloodlines and UFO activity in Italy. We explore connections to Dr. Steven Greer's work, discussing the potential for false flag alien invasions and the idea that humanity already possesses advanced technology capable of replicating UFOs. I share personal anecdotes of mysterious military helicopter encounters, my efforts to raise awareness through speaking engagements and music, and the challenges faced in being perceived as "crazy" by skeptics. Amidst this, we reflect on the broader societal reactions to UFO disclosures, the importance of sharing unique experiences, and the role of writing as a means of healing and helping others. Ultimately, the chapter underscores a message of protection and courage in the face of skepticism, and the transformative power of embracing one's experiences and truth. ------------ Maria Cuccia, Alien Abduction, Extraterrestrial, Long Island, Mystical Experiences, UFOs, Collective Consciousness, Personal Truth, Dr. Steven Greer, Skepticism, Presence, Stuart Wilde, Human Connection, Energy, Hypnosis, Montauk Project, False Flag, Military Helicopters, Healing, Courage

It's a parley between rival crews! A mutiny against the evil captain Jarzon, but which crew will backstab the other first? ----more---- The thrilling finale of our first D&D live show, played on location at our friendly local game store: The Dice Club Midland. We hope you both enjoyed and forgave us for dipping back into Dungeons & Dragons for old times sake :) The adventure is "The Pirates Cove" by Brian Engard from the Kobold Press: Book of Lairs 2016. Thank you to everyone who came out to support us! CAST OF CHARACTERS: DM | Andrew Basil Tidewalker | Sam Halder Leatop | Doug Blitz Blacktooth | Andrew Wet Flare | Ben ----more---- SOCIAL Twitter: @nwtbugbear Facebook | YouTube | Instagram @NWTBPODCAST Patreon: https://www.patreon.com/NWTBPODCAST MUSIC Music: "Pirates Journey", "Tam Lin", "Wonderland", "Looking for Treasure", "Hor Hor", "Fólkvangr", "Battlefield", "Dark Hollows", "Prepare for War", "Battle for the Creek", "Mega Boss Fight", "Blood Eagle", "Elysium" and "Fantasy Ambience" by Alexander Nakarada (creatorchords.com) Licensed under Creative Commons BY Attribution 4.0 License https://creativecommons.org/licenses/by/4.0/ All other sounds and effects are sourced from https://freesound.org using the Creative Commons 0 License.

On Sunday we heard from Stephen Jeffs as he shared a deeply moving message based around his travels to Athens, Rome & Pirates Cove. Learning from both Paul and Peter Stephen's key points were: 1. God Uses The Unlikely 2.Live An Interruptible Life 3. Transformation Through Suffering WEBSITE :: https://www.goodlife.org.au/ and https://www.goodlife.org.au/church-notices SPOTIFY https://open.spotify.com/show/5tgYs0DLkpe3yxj15nTRUh?si=KWSJIsI-Q7auMNx4WLn6xg Goodlife Collective:: https://open.spotify.com/track/6AIpkihS5W6fyQb81U53ql?si=eae8759fd4d947f6&nd=1&dlsi=45435542515e4942 CONNECT via socials FACEBOOK :: https://www.facebook.com/goodlifecommunitychurch INSTAGRAM:: https://www.instagram.com/goodlifecommunitychurch/ YOUTH:: https://www.instagram.com/goodlife_youth/ COLLECTIVE:: https://www.instagram.com/goodlifecollective_/

So the name "Irish Restaurant Company" may not be too familiar, but if I were to say Galway Bay, Killarney House, Brian Boru, Pirates Cove, or Egg Nog, you might perk up! Today, we speak with GM Sean Lynch,  and co-owner Anthony Clarke about their four restaurants and how each has become not only a restaurant in a community but a part OF the community. From fundraising dinners to making the staff and customers feel truly like family.  We talk about the Axis of Evil (trivia team at Galway's Pub Quiz Night) and their donations to Box of Rain; and the $800,000 in charitable contributions that the Irish Restaurant Company has facilitated and contributed to that goes back to our community. Galway Bay got a renovation recently as did Killarney House, and up this winter--Pirate's Cove! New menus and of course, egg nog. Yes, the famous Galway Bay Egg Nog is currently on a slow boat from Ireland, and this year they are bringing in 2 containers worth--according to Anthony it is about 4,600 bottles! But you can find it at any of their restaurants, most area liquor stores, and even online (but they cannot ship so you need to pick it up at a restaurant).  And don't forget, the special Galway Bay Egg Nog Ice Cream is available too in partnership with Always Ice Cream! Truly a great organization and a great bunch of people! Have a listen! LINKS: Galway Bay Irish Restaurant Killarney House Irish Restaurant Brian Boru Irish Restaurant Pirates Cove Restaurant & Dock Bar

Give us about fifteen minutes a day, and we will give you all the local news, sports, weather, and events you can handle.   SPONSORS: Many thanks to our sponsors... Annapolis Subaru, the SPCA of Anne Arundel County,  Solar Energy Services, Alpha Engineering, Scout & Molly's, and the Hospice of the Chesapeake. Today... We broke an oyster spat record. McCormick & Company can't take a joke. The Fresh Market is moving into Crofton. Impact100 Greater Chesapeake is about to give a non-profit $90,000. The Annual tug is on for November 4th. The Orioles season ended with a whimper! And up this weekend on the Local Business Spotlight, Anthony and Sean talking about Galway Bay, Killarney House, Pirates Cove, Brian Boru, and Egg Nog! And, of course, more of my begging to sign up for our daily newsletter ;)! DAILY NEWS RECAP LINK: https://forms.aweber.com/form/87/493412887.htm Back with her weekly Annapolis After Dark is BeeprBuzz. She'll keep you up to speed on all of the fantastic live music we have in the area! And as usual, George from DCMDVA Weather is here with your local weather forecast! Please download their APP so you can keep on top of the local weather scene! The Eye On Annapolis Daily News Brief is produced every Monday through Friday at 6:00 am and available wherever you get your podcasts and also on our social media platforms--All Annapolis and Eye On Annapolis (FB) and @eyeonannapolis (TW) NOTE: For hearing impaired subscribers, a full transcript is available on Eye On Annapolis

Karl Fleming, owner of Pirates Cove in Courtown, Neasa Clissmann, owner of Clissmann Horse Caravans in Rathdrum in Wicklow, and Noel Treacy, owner of Tiger Ice Cream, on how the wettest July on record in Ireland has affected businesses, especially those in the tourism sector.

Inspired by the movie "Jesus Revolution", thousands of people came from all across America and the world this month to take part in a "Jesus Revolution Baptism" at the now-famous Pirates Cove in Newport Beach, California.Harvest Christian Fellowship Sr. Pastor Greg Laurie held the massive baptism event following last week's SoCal Harvest Crusade, where 32,500 people gathered and 6,794 made decisions to dedicate their lives to Jesus Christ and a record 4,500 people were baptized.Praise God!

The Producer's Party today. Brass section. Chris Kerber will be in Tuesday thru Friday on Balloon Party. Can you be an active simp? Pat Reed's legs. Pirates Cove. Justin Thomas's house sold in Jupiter. The swinger scene in South Carolina. Mount Rushmore of cities you'd move to. KG wants to move to Palm Beach to be with Cassie. Doug might move to Monte Carlo and wave a St. Louis pennant. Wemby. Anna Kournikova. The NPR of HD2. Learn more about your ad choices. Visit podcastchoices.com/adchoicesSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The Producer's Party today. Brass section. Chris Kerber will be in Tuesday thru Friday on Balloon Party. Can you be an active simp? Pat Reed's legs. Pirates Cove. Justin Thomas's house sold in Jupiter. The swinger scene in South Carolina. Mount Rushmore of cities you'd move to. KG wants to move to Palm Beach to be with Cassie. Doug might move to Monte Carlo and wave a St. Louis pennant. Wemby. Anna Kournikova. The NPR of HD2. Learn more about your ad choices. Visit megaphone.fm/adchoices

In episode 133, Dean and Deron talk about games they've been playing lately (Kabuto Sumo and Pirates Cove). They also introduce the MeepleTown Jazz Club where they discuss games they are jazzed about (After the Virus: The Long Cold Expansion and Challengers). Finally, they wrap up the episode with a review of Thunder Road Vendetta.  If you enjoy our podcast, please consider rating us and giving us a review. If you like our YouTube channel, please consider subscribing. If you have questions you would like us to answer on the podcast, please email us at meepletownmail@gmail.com. To support us further, check out www.patreon.com/meepletown or www.buymeacoffee.com/meepletown9. 00:00       Intro 08:02       Kabuto Sumo 13:59       Pirates Cove 19:38       MeepleTown Jazz Club 21:32       After the Virus: The Long Cold Expansion 28:20       Challengers 33:50       Thunder Road: Vendetta MeepleTown Jazz Club music by audionautix.com Thanks for coming down to MeepleTown!

Today we're continuing in John 3:22-36. After Jesus met with Nicodemus, He and His disciples went to the peaceful Judean countryside, where they spent quality time together and started baptizing people. At the same time, John the Baptist was also baptizing people at Aenon near Salim. A lot of people came to the area to be baptized. What a great scene. I imagine something like what happened at Pirates Cove in California as thousands show up to be baptized in Christ. You would think that religious people would appreciate people repenting and being baptized. However, a disagreement surfaced between some of John the Baptist's disciples and a certain Jew regarding the importance of ceremonial washing, which disrupted the harmonious atmosphere. What is even more surprising is John's attitude.If you are interested in starting a micro church or hosting a small group in your home with like-minded individuals, we've got you covered. Our library of resources includes video messages and study questions for both group leaders and participants. To gain access to these resourcesor request access to our message videos, please get in touch with me atdanhollandC3@gmail.com.

Joan Steinmann earned a Bachelor of Music from The University of Utah in Vocal Performance. Since 2006 she has taught both Choir and German at Paradigm Charter High School in South Jordan. Under her direction, Paradigm High Choirs have won various musical awards and performed extensive through Utah. Recently Joan Steinmann's choirs were featured guests on several concerts of the world renowned Salt Lake Vocal Artists. Mrs. Steinmann's hobbies include reading, cycling, and hiking in Utah's beautiful mountains with her husband and little girl. Solve for X, an original musical created by Joan Riddle Steinmann. solveforxmusical.com Synopsis: Two sisters, one autistic, and one neurotypical, are navigating their freshman and senior years of high school. Elle Richards has been eagerly anticipating her senior year, but is wary that her little sister, West, will negatively affect her social standing. When the siblings were younger, Elle drew Treasure Map versions of the dentists' office, grocery store, and friends' backyards for her sister West. This helped West familiarize herself with new locations, and avoid sensory overload. In a twofold attempt to help West navigate high school, and keep her out of the way, Elle resurrects this childhood tradition. Elle creates a Treasure Map version of their high school: the cafeteria is Skull Rock, the gym becomes Pirates Cove, etc. West is skeptical of this new map, but in an attempt to remain close to Elle, she agrees to “play along.” After a series of misunderstandings and mishaps, both sisters gain skills that will help them better navigate unfamiliar territory.

Here's a quick snippet of the conversation I had with my elite Inner Circle members about 2 moves I'd recommend taking to profit from upcoming recessions. Once a year my Atlas Group meets with me at a private getaway called Pirates Cove. That's where we share not only our big-wins with each other, but the strategies we're taking for the future. During my most recent trip, I spoke to everyone about how we did during the last recession, and the steps we're taking to prepare for and maximize our returns during the next recession. Hit me up on IG! @russellbrunson Text Me! 208-231-3797 Join my newsletter at marketingsecrets.com ClubHouseWithRussell.com Magnetic Marketing

Jess and Trisha talk about positive Valentine's Day romance coverage, happy Harper Collins strike news, and romance mysteries. Follow the podcast via RSS, Apple Podcasts, Spotify, or Stitcher. To get even more romance recs and news, sign up for our Kissing Books newsletter! NEWS Book club is back!!! We're reading After Hours on Milagro Street by Angelina M. Lopez, and we'll be talking about it March 2 for our March 6 episode.  The Harper Collins strike is finally ending!! Another “B” romance imprint is coming… And hooray for positive romance coverage this Valentine's Day! Check out this coverage from CNN, this podcast from NPR, and a couple of podcasts featuring our own Jess Pryde(!!): one from Iowa Public Radio and another from American Libraries Magazine. This content contains affiliate links. When you buy through these links, we may earn an affiliate commission. BOOKS DISCUSSED After Hours on Milagro Street by Angelina M. Lopez Before I Let Go by Kennedy Ryan The Fastest Way to Fall by Denise Williams Something About You by Julie James The Hidden Moon by Jeannie Lin Dial A for Aunties by Jesse Q. Sutanto Proper English by KJ Charles The Whitaker Island books, starting with Her Other Secret by HelenKay Dimon Hither Page by Cat Sebastian Murder at Pirates Cove by Josh Lanyon Send us all of your thoughts on anything, but especially After Hours on Milagro Street and your favorite mystery romances. As always, you can find Jess and Trisha at the WIR email address (wheninromance@bookriot.com). You can also find us on Twitter (@jessisreading), or Instagram (@jess_is_reading and @trishahaleybrown), and Jess is even on TikTok (@jess_isreading). Learn more about your ad choices. Visit megaphone.fm/adchoices

Meeple Nation Episode 437 This week we are talking about five games based on an aquatic theme. We discuss, Merchants Cove, Sea of Legends, Pirates Cove, Underwater Cities, and Oceans.  Come, join us at the game table.

Squad Kenjiro chases after their lead into a dangerous pirates cove in search of the cult leader ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ This uses Naruto 5e, a fully edited handbook of D&D 5e made by some super amazing people. Here's the discord link if you're interested in checking it out yourself. https://discord.gg/7kvUtHn8VT check out the socials Twitter: twitter.com/Blzane Instagram: instagram.com/blzane/?hl=en TikTok: https://www.tiktok.com/@blzane_ Discord: https://discord.gg/EPr565gs3X YouTube: https://www.youtube.com/channel/UCKnIPMc0dsIq83zgOJJ0DBw Have yourself a great day :)

Captain Hook has captured Tinkerbell, and is on his way to Pirates Cove! Now it's up to Peter, Wendy and the Lost Boys to save her.  Don't miss this week's action packed audio adventure from the ABC Story Sisters!For more fun and behind the scenes, follow @abcstorysisters on Instagram!ABC Story Sisters is dedicated to supporting children's literacy charity, Room to Read. Visit our website at abcstorysisters.com for more information on how to get involved.Our Podcast Friend:Dorktales Storytime is a podcast featuring slightly wacky and very geeky retellings of classic fairy tales with important life lessons and untold stories about the hidden heroes of history—yesterday's geeks, nerds and dorks who are today's must-know visionaries, great minds, dream makers, achievers, and inventors who made history! More --> https://bit.ly/dorktales-storytime-pod

Give us about ten minutes a day and we will give you all the local news, local sports, local weather, and local events you can handle.   SPONSORS: Many thanks to our sponsors... Solar Energy Services because solar should be in your future! The Kristi Neidhardt Team. If you are looking to buy or sell your home, give Kristi a call at 888-860-7369! Alpha Engineering And Rehab 2 Perform Today... Anne Arundel County Police arrest four after shots were fired and a brief chase. Landmark Cinemas coming to Harbour Center by summer. The Chesapeake Bay Blues Festival is hanging up their bass after this year's fest. The Ever Forward is still stuck. The PArole Rotary, Galway Bay, Brian Boru, Pirates Cove, and Killarney House raised a LOT of dollars for Ukrainian relief. Gary Lidard from The Roof Guy Annapolis has some spring tips to make sure your roof is in good shape. And lot's of pod news! Back with her weekly Annapolis After Dark is BeeprBuzz. She'll keep you up to speed on all of the fantastic live music we have in the area! And as usual, George from DCMDVA Weather is here with your local weather forecast! Please download their APP so you can keep on top of the local weather scene! The Eye On Annapolis Daily News Brief is produced every Monday through Friday at 6:00 am and available wherever you get your podcasts and also on our social media platforms--All Annapolis and Eye On Annapolis (FB) and @eyeonannapolis (TW) NOTE: For hearing impaired subscribers, a full transcript is available on Eye On Annapolis  

Meeple Nation Episode 407 This week we are talking about three different fighting games. We discuss, Pirates Cove, Aeon's End, and Mythic Battles Pantheon. Let the fighting begin! Come, join us at the game table.

Ariana White is part of the Roofstock Certified Agent Network and serves in the Galveston TX area. In this episode, she shares what investors need to be looking at if they are considering investing in the Galveston market. We cover both the short term and longterm rental markets, property taxes, zoning, climate and much more.      Ariana's contact info: arianawhitesellstx@gmail.com - @arianasellstexas --- Transcript   Before we jump into the episode, here's a quick disclaimer about our content. The Remote Real Estate Investor podcast is for informational purposes only, and is not intended as investment advice. The views, opinions and strategies of both the hosts and the guests are their own and should not be considered as guidance from Roofstock. Make sure to always run your own numbers, make your own independent decisions and seek investment advice from licensed professionals.   Michael: What's going on everybody? Welcome to another episode of The Remote Real Estate Investor. I'm Michael Albaum and today I'm joined by Ariana and Larry White. And they're gonna be talking to us today both about the long term and short term rental markets out in Houston and Galveston, Texas. So let's get right into it.   Ariana and Larry White, thank you both so much for joining me today. I really appreciate you taking the time.   Ariana: Yeah.   Larry: Pleasure to be here, man.   Michael: I'm so excited. You two are kicking butt in the short term rental space out in the Houston and Galveston markets. And I'm wondering if you can give our listeners just a really quick background on who you two are as power couple.   Ariana: Oh, power couple. Wow, that's nice.   Larry: Crazy. Yeah. All right, Jay Z and Beyonce over here.   Michael: That's it.   Ariana: But you're Beyonce, and I'm Jay Z!   So um, so my name is Ariana. I've been a real estate agent for eight years. And I originally started in Vegas, I managed a team out there. Larry drags me to Houston, and actually took like a year off of real estate while I got my license here. And now I manage a team out in Houston. And so we specialize primarily in first time homebuyers and investors. And now going deep into the short term rental market.   Michael: Awesome. Love it. And Beyonce. I mean, Larry?   Larry: Yeah. And so I have a little bit different. I started about 1516 years ago, and convinced her to get into real estate, about halfway through my career. And so I've been a pretty successful solo agent, ran some very large teams grew a national real estate brokerage around foreclosures and REOs, which took me into the investor space to begin with. And so now we really have some of the most successful groups of Realtors across the country that we teach to duplicate what we did. And we focus and Ariana has a very successful team here in Houston. And as she mentioned, we're actually in the short term rental space personally. And so we're teaching other people, you know, investors that come to us quite often teaching them how to kind of duplicate what we've done and learn from our mistakes as well.   Michael: Oh, my God, amazing. Well, we are going to have a lot of fun with this episode. I can't wait to hear about what you two are doing personally, in the short term rental space. But to kick things off, I would love to just get a high level overview of the Houston and kind of Galveston markets. Ariana, as you see them, like what should investors What do investors need to know if I'm totally unfamiliar with those markets?   Ariana: Yeah, so Houston is really interesting, because we're one of the only cities where there is no zoning in Houston.   Michael: So multi family, commercial single family, there's no…   Ariana: Whatever you want.   Michael: A whole smorgasbord.   Ariana: Yes, and it changes as it goes out into the suburbs. But um, what's really every street is different in Houston. And there's certain little, little neighborhoods that have been, you know, people have moved in and fixed up old homes, and it's really developed, each little area of Houston has really developed its own adorable community. And I will say that the most, for the most part, my investors typically end up being either somewhere around the Med Center, which is a community here it is full of like young professional renters. And there many people in grad school, you have ages down there, Rice University is down there. And there's lots of young professionals that are all working in the hospitals. And so that area is a big area for renters and very high rents, and that is located in the heart of Houston.   And also, one of the biggest areas that we're currently seeing is the Spring Tomball Humble. It's looks like humble, you pronounce it Um, okay, so, um, that neighborhood, the all of those neighborhoods, and great low tax rates, that's going to be like the major. That's the key piece. You're looking for a low tax rate in Texas, because property taxes can fluctuate a lot. Yeah. And all of those areas seem to have like young, single family homes that are consistently rented and low property taxes, which is a double win. So those are up and coming areas. Right now we're seeing a lot of our investors kind of go towards   Michael: Love it.   Larry: And then on the you know, it shifts a little bit when you start getting into the short term rental market, right? Because the taxes, I mean, you always want the lowest taxes. But if you are able to, you know, they talk about in real estate, location, location, location, right. So if you have a high demand because your next Minute Maid Park, because you're in Galveston, and it's a beach destination, not just for people coming in from out of town, but from people in Houston going and renting beach houses and stuff, their taxes can be offset that way. And so that's where you start getting into what is the drive? What is the demand? And like, what are our occupancy ratios, you know, for the entire month.   And so that's where you start looking at seasonality and what's driving traffic, are there sporting events, or they're this or they're that. And that's where a lot of our investors can start buying maybe a little bit more expensive properties, right, like, maybe they go down to Edo, which is kind of East downtown, which is one of the top four markets and neighborhoods. And if you were doing a long term rental, it wouldn't make sense, it has high tax rates, you have to minimum prices, probably around 430. And it probably only rents for $3,000 a month. So most of the time, that's not going to pencil out for a long term.   But you switch that to a short term, that it's close proximity to everything, and you can get three or $400 that night, and it's occupied 50% of the month, you start doing those, those numbers and you're like, Oh, hold on, this makes sense. So this is really where, you know, when you're looking at an investor, what is your strategy? What is your goal this year, and then we try and create a portfolio or a plan that aligns with their goals. And the numbers will tell us if we're on the right track or not.   Michael: I love it. I love it. So and I think this is great, the conversation kind of naturally bifurcated into the long term side and the short term side, which is I think exactly where I want to take it anyhow. So getting back to the long term side for just a minute. And then I wanted to back to the short term side. What should people be aware of in terms of like, big companies that are headquartered out there? Like, why are people moving to the Houston Galveston area? And then for the short term side? Why are they visiting the area? I know you mentioned the beach, but curious to know, what other attractions are drawing people to the area?   Ariana: Yeah, so in Houston, and what's real, we have seen what I'm lovingly referring to as the great migration. So we have had a lot of people move here from out of state, their number one draw is low cost of living, right, much lower than many other states that we're going to see either on the East Coast or on the West Coast. And, and what people are really looking for, and what I'm seeing mostly is, um, they're having, like the biggest draw is space. And we see a lot of people moving here from like, very populated areas. And granted, you can get a city feel here, but you can also go 30 minutes out and have an acre of land if you want to and have a full garden and farm and some cows like I mean, and you can have all kinds of tax exemptions, too.   So if for any of our military clients, you get a huge tax tax exemption, particularly if you're a disabled vet, you have a homestead exemption here for property taxes. If this is your main living area, you can also have a senior citizen tax exemption. So Texas is really they love tax exemption. So a lot of our clients will use them.   To draw that's a huge draw to Texas, people are looking for a little bit more space to either like a personal or business. I'm out here. short term rental wise in Galveston area. We have Moody Gardens. It's the closest beach the water's warm, and it's like a really great place to go take young like children because it doesn't get super deep. And   Larry: Yeah, the NASA you have the space center, right and so all of that starts to come into play, which gives you a pretty good occupancy. And what we've seen during kind of this pandemic, right is that people have been wanting to get away and have more staycations and stuff as well. So you know when we get into our we have a short term rental we have a 20 acre ranch out in Fredericksburg and we saw our vacancies like drop drastically because everybody was able to work from home. So as long as we had a decent Wi Fi, they were like, Well, man, why don't I go out in Texas wine country, you know, versus my house and let's go on and the kids can go play outside and do this.   So it you know, the market is changing, and we just have to keep stepping along with it. And the customers will tell us exactly what they're looking for.   Ariana: Yeah, I actually had a client today call me today. She's gonna be moving here from California. And she's a nurse. And she's like, and I was like, you know, what's your timeline look like? When do you want to be here, and she said, You know, I can really move anytime I'm just planning on flying back. She's in the Bay Area in California. And she's like, I'm just planning on flying back to work. And then I'll live in Texas,   Michael: She's gonna commute.   Ariana: Mm hmm. And that was a very common thing that we see. So if you're able to remote work, or maybe you don't have to be in the office only, like one or two days a week, people are just buying a little, you know, having a little studio wherever they are based out of renting that out when they're not they're coming back living their main life in Texas and doing you know, flip flopping the opposite. So yeah, so it's, it's provided a lot of this new way of looking at how to be efficient in your workforce has provided a lot of opportunities for a lot of people, as well, in their, you know, in looking looking at your business in a different way.   Michael: Oh, that's incredible. Gonna be racking up those frequent flyer miles for sure. Yeah. That's awesome. So Arianna, you were mentioning a couple of the neighborhoods up and coming neighborhoods? Yeah. That you were seeing curious if you can give everyone listening and watching an idea of kind of price points. And what you mean when you say low taxes?   Ariana: Yes. Okay. So taxes here in Texas can range differently depending on every every little city has a different tax rate. And so we're known for having our property taxes be a little bit higher than some other states. And so that was definitely something that we have to consider when you're going into an investment property, right, the taxes can either make you or break you. And so when we're looking at properties that we're submitting to Roofstock, and for our investors, I am looking specifically for areas that have lower tax rates, because those are the ones that are giving us our best ROI. So one city here is Missouri City, it's south of the heart of Houston. And that city has notoriously low tax rates, which is great. It's also like a high, it's not a city feel. And it is a suburbia field. So there's lots of single family residences there. That area typically commutes to Houston for work. So there's lots of renters in that area. We've seen great success there.   And Rosenberg, Tomball, Spring, and Humble. Those are all of those areas have had really low tax rates in certain pockets and have given our investors like a really good opportunity to get a home up there.   Larry: And also what you're seeing is that Houston is expanding, right? If you look at from Dallas, to Houston over to Austin, San Antonio is called the Texas triangle. Okay, it's the fastest growing region in the country. And so what happened? What's happening? You have Dallas expanding, you have Austin, San Antonio, expanding, you have Houston expanding? And so everything's kind of like merging together together. Yeah. Uh huh. And so these suburbs, right, like, especially when you start getting this increase in prices, you know, people start going outside of the metro area, because the metro area, the median price point might be 400 500, etc. Now they can move out and pay 200 300 and get, you know, just a lot more bang for your buck.   And so those cities that that she's talking about there are starting to see that and so they're still have a lot of population, a lot of people going to them, you have the difference in the prices, which could help you drastically if you're in that long term rental space.   Michael: Totally. And what are some of those medium price points and associated rents that you'd expect to see in some of these markets?   Ariana: So for the suburbia area of Houston, and what I'm typically seeing median price points, you can find a for the ideal property, right? The ideal property is a four bedroom. Single Story, maybe two story home, two and a half bath. And right now we're seeing those rents typically, well, we're seeing those sales, typically between 280,000 to 400,000, depending on the community, somewhere in that I just got one of my Roofstock investors into a new home community actually, this one particular new home community, a lot of 10% investors. And so we were one of the last homes to get in there. And he bought a beautiful four bedroom, two and a half bath in a great neighborhood brand new home. And he got that one for 330. And so that was yeah, it was it was a great, great deal. And we're expecting to rent it out for right around $3,000.   Michael: Holy smokes. I mean, you're just flirting with that 1% rule.   Ariana: Yes, we're right. We can get like right in there. If I get like one person, I get really super excited. So we're like, right there.   Michael: Yeah, awesome. Well, something I think people like either fail to recognize or don't want to recognize is like, you might not buy it at 1%. But in five years, it could absolutely be a 1% property and all your expenses should remain relatively unchanged or increased slightly. But if your rent can outpace your expense increase, you got to meet in the shade.   Larry: Yeah. And here's one of the things for Texas, specifically that you have to think about in 2008. And nine, the market got crushed, right. I mean, we like we came from Las Vegas, we saw homes depreciate 60 to 70%. Yeah, right, like just crush, you did not see that same price depreciation here in Texas for a reason, right? You also didn't see it go up 90%, like you saw really good appreciation, you didn't see the counter the effects of the depreciation. And part of that is because to do a cash out refi, like the state of Texas requires that if you're going to pull money out, you have to keep 80% in your home, so you still had some you still had a cushion there.   So they might have lost their equity. Right, but they weren't upside down on their homes. And I'm not saying that Texas wasn't affected or anything like that. It just wasn't as affected as much as some of the other areas. And so, you know, there's an appreciation, because there's this built in stability factor here in Texas, that you're going to get some appreciation play. It's not going to be 90%. But it's going to be healthy, it's going to be sustainable, which is what we saw in the last cycle.   Michael: Interesting. Okay. Very good to know. Very good to know. And from a short term rental perspective, what is it that you look for? Because you taught you spoke about your ideal, you know, for two and a half single story for your long term? What is it that you're looking for when you're putting short term stuff on Rootstock?   Ariana: So specifically to Galveston, we like to have something that's close to beach access, that's going to be number one, it doesn't have to be exactly on the water, either. It can be a couple streets back as long as you're able to get there. There's also some services in Galveston, if you do get once a little bit farther away, you can rent a golf cart for the week. So those are fun services that you can have awesome with your rentals as well. And access to the look, there's like maybe like one gigantic strip going down Galveston, so access to that, but not so close that it's going to impede or you have to cross it to get to the water. And that's ideal. And then what we're always looking for is a space that has enough to at least have one of the bedrooms have a couple bunk beds in it.   So an ideal situation is that you could fit, you know, at least two bedrooms, preferably three bedrooms, and a big living area. And a lot of the houses and Galson. I know you said you'd never been up here. They're up high. So they're up high to make way for the water to come in. So they're built on stilts. And so it's called a pier and beam, but they're up high. And so a lot of times there is like an outdoor activity where that people can add that to the house, under under the under the actual house. So there's like badminton and some people put pool tables down there and make use of the space. It's a very, it's super fun to drive through because all the houses are really tall. They all look like they're walking.   So yeah. So if you've never been to I mean, it's really, really it's an Galveston, my girlfriend was just there this weekend, they rented a big old house for her. Typically, it's like at least two families people have to travel together to Galveston. So um, so she wanted a big ol house and the people that were next to her were from Fort Worth, and they had you know, they had six kids and for adults with them and people like to go because when you go to the beach you don't have to be the only one in charge of your children right so   Michael: Built in babysitters   Ariana: But it's so accessible to so many parts of Texas you know it's just a it's the closest beach to most people in Texas so and no to everybody in Texas I gotta Yeah, I'm on the road down south to like Corpus Christi, right. But it's it's The closest beach to so many of us, yeah, that it's, um, it's just so accessible. So one of the big things is just obviously like, making sure it's super clean, outdoor showers are a big plus. So that you can stand inside your house, these are all kind of things you have to think about to be Galveston specific. And, and then water rental situations, you know, you can have that extra up, you can have your clients pay extra in order to have that and that's all part of the property management takes care of that. But you know, if you wanted paddleboards, or other things that you wanted accessible to be special for your client.   And then also, one of the biggest benefits is that this isn't a one and done situation for the people that are renting out this area, which is why it's not necessarily seasonal. And there are in the summer, obviously super booked 100% capacity all the time. But even in December, November, January, February, people go even if it's cold, because they the water never gets like freezing. So today it's like 45 degrees, which is like a one off. But last week it was it was 85.   Michael: So Holy smokes   Ariana: And like I can speak in, in my own experience. If there's a house that you liked when you went to Galveston and it's in the you know Surfside community or Pirates Cove, or, you know any of the little communities inside Galveston, you go back to the same house. Like if you like that house, you'll go back to the same house. And so like, like my girlfriend who just went this past weekend, she has stayed at that house three times already. And she likes that house. So she will continue to go to that house. Yeah, and so that's really one of the benefits of Galveston is a It isn't like an aspen where you only go, you know, once a year, or you can only go you know, it's easily accessible. And it's really used very often. Interesting. Yeah, you create recurring recurring clients.   Larry: And people want also, you know, when you start talking about Airbnb, people want that hotel feel, right, they want it to be crisp, they want it to be clean, right? So the furniture, the aesthetics that that you put into it, right? They want it to be like, Oh, if they have this dream vacation home, what would this look like? Even if it's small, right? They want that aesthetic to it, which is important to make sure that you decorate it correctly, that you have the right furniture and stuff to it, because there's a lot of competition now. And so reviews are super important. Who you have managing it? Is it super important? Are you responsive? are you handling issues and stuff. And that's been an entire learning experience for ourselves as we just entirely remodel this 20 acre ranch, right? All of the units on it, and we're coming up with a lot, man, it's a 30 year old home and you know, it has a pump house and these things that we're not used to dealing with.   And, you know, it's it's a very different experience, but all things that need to be thought about to make sure that you're at the top of the list, you're getting the most exposure. And, you know, you have, you know, the highest, you know, occupancy as possible, because I mean, do the math, right, like I've just pulled up Airbnb over here right now and looking at Galveston. And I mean, probably the average, you know, for this weekend is $300 a night there's some going up to six $700 A night, but $300 A night average. Now, it's not going to be 100% occupancy all the time. But man, that's a potential of $9,000 a month in cash flow, right like you have one or two good months and like you're paying for your entire year off of off of one good season there.   Michael: That's incredible. That's incredible. So we've talked about so many of the benefits and Lewers of the Texas market. Now let's talk about the dark underbelly because there's got to be one there can only be this great heaven on earth. So talk to us about what should investors especially remote investors who might not be familiar with the Texas market, be aware of what's some of the the hair that some of these deals might have.   Ariana: So number one, you need to and and to cover that when we're looking at Roofstock properties. I'm specifically picking for myself and my team properties to show investors that do not have this okay. So you have to look at the flood maps. That is like in Houston and Galveston, that is the number one deal killer. Because as an investor, you don't want renters in there, they're going to be in a 100 year floodplain that's going to create a lot of problems for you. It's going to create a lot of money for you. And on top of that flood insurance can really take, make it or break it in this in this deal. There are some properties where you can get, you know, your flood insurance for $400 a year.   Also, just a little side note, as a real estate agent in the Houston market, it doesn't matter if that area has ever flooded or not buy the flood insurance, it's a good investment. So um,   Michael: Even if it's outside of a flood zone?   Ariana: Even if it's outside of a flood zone as a real estate agent, I would highly recommend because you never know, we moved here nine months before Harvey we are not in a floodplain. We asked her real estate agent at the time and our insurance provider at the time do we need flood insurance? They said no. Nine months later, we flooded in Harvey, so do not take it from our pain. Let us like learn off our pain. And that is a very expensive fix when you don't have flood insurance,   Larry: the 400 and it literally because we weren't in a floodplain because our home had never flooded the flood insurance was $425 for the year.   Ariana: Yeah, right. And we did it. We're like, No, we don't need it. It's fine. We've come from the desert, like who really floods? I didn't really know. No. So I tell everybody just do it. I mean, just just by the flood insurance, you never know what's going to happen. Houston has crazy weather. So that's number one. That's definitely the one when you're looking at properties. See if you're in a floodplain, see if the property has ever flooded before, ask your agent. If it has, that's not necessarily a deal killer if it was a one off, but we need to look at your flood insurance, if you can be grandfathered into these flood insurance rates, if the flood insurance is going to be extraordinarily high, it's a good opportunity during your option period to maybe look at other properties that fit what you're looking for specifically. Um, yeah, so that's number one.   And number two, what else is weather?   Larry: Weather is by far the biggest one. I mean, as we've seen, winter freezes, right? Like all the pipes rusting, like, hurricanes, like weather is number one. Two, I would say is the is the taxes as the property taxes that was kind of eye opening and shocking. As we started diving into this market, it was much higher than anything that we were used to. I mean, yeah, tax rates can be upwards of 3% of a home's value. And so that drastically changes some of your numbers and stuff when you're looking at that investment.   Michael: Yeah, yeah, that makes total sense.   Ariana: And then anything else parking if you're looking in Houston parking is a necessary thing you need to look at, you need to make sure that you know, there's lots of teeny tiny, you know, three story homes, that would be great rental homes, but they're parking on the street. And that will really it'll it'll be very hard to get, you know, some renters in there that want to be able to drive into a driveway and so that that is definitely something to look at specifically that is for inside Houston.   Larry: And one other thing, especially as we're talking about short term, Airbnb, is deed restrictions, community restrictions. And this isn't just for Houston and Galveston, this is a cross the country for instance, Fredericksburg, right, they have, they're trying to pass like no short term Airbnb. Now we're outside of the city. And so it doesn't really affect us. But this is what some of the other Airbnb owners are going through that they're having to fight legislation. They're having to register properties, which is additional expense, paying taxes and stuff, additional taxes.   So based on the municipality, you have to look at some of these details and know what you're looking for to make sure that that it's again fitting your short term and your long term goal, right.   Michael:  Yeah, but I thought you said that Texas love tax exemptions, what's what's with the bait and switch?   Ariana: Now we do love tax exemptions. So you just got to find the right one that fits what your look all right.   Michael: Makes sense. It makes sense.   Larry: In Fredericksburg, we have an agricultural exemption, we have Longhorns and donkeys and stuff on the property. And so literally, our taxes are almost nil. There's wildlife tax exemptions, there's a lot of things. But again, this is where you have to do some research. If the numbers work as status quo and now you start digging and it just elevates that return on investment. Now we're we're really into the money.   Michael: So what you're saying is I need to go buy a property downtown Houston and get a couple cattle for the backyard.   Ariana: You There are many places in Houston you will see I mean you will be right off i 10 And there will be building building building building empty lot cows on it building building building. And the reason is because the builders when they're going in there, and they bought the land they put cows on the property in order to bypass the exemptions, or I'm sorry, bypass the taxes and have an exemption until they're ready to build. So   Michael: Oh my gosh,   Ariana: You can also do that with goats. You can also have bees. So that's wild. Yeah. And so they leave, they leave the cows there, they get the exemption, the cows eat the grass, they chill for a couple months. And then when they're ready to build, they move their cows to the next place that they bought. So   Michael: Oh, my What a trip. That's awesome.   Something I wanted to mention that you were you were talking about flood insurance, is I think it's so important for investors to be thinking about too, as we do start to see more and more storms, more aggressive storms, like flood zones change. And so I think that's something that people need to be aware of is just because you're not in a flood zone today doesn't mean you won't be tomorrow or next year, or whatever the case may be. And so just be cognizant of that, if it's an investment that you might be selling at some point down the road. That's a hurdle that any buyer who buys your investment property is going to have to deal with. So just be thinking about that, putting it out there for whatever that's worth.   Ariana: Yep, that was that is very, you're absolutely. After any major storm, if FEMA came out, they'll redo the flood maps. And so you should get an update of that like from your agent. Or you can always inquire about a property and ask and we'd be able to pull that real easily.   Michael: Awesome. Okay, I want to shift gears here really quick with the last few minutes with y'all and find out what it is that you're all doing with this 20 acre ranch and short term rentals. That is friggin awesome.   Ariana: Yes, yeah. So it was a COVID purchase. Actually, I had found the property we had been looking all over, we just really wanted something we didn't know where we wanted it. And we wanted it originally closer to us, because we want it to be able to manage it. Fredericksburg is about three and a half hours away from us. But then we have a certain budget in place. But then you know, there I am wandering the internet at night looking for whatever I'm looking for. And here comes this 20 acre property that shows up with this old 1970s Looking ranch style on it. And it was double our bedrooms. And double the size without looking for the double was hired early, double, double everything.   Larry: The time is there like I was like no way.   Ariana: No way. Yeah, it really was exactly double everything because we're looking at an hour and a half from us. And this is three and a half hours from us. And it's twice as vague and it's twice as expensive. And he's like, I don't know. And I was like, I'm very intuitive. You know, some people just feel things. I don't know, this is it. I was like you got to find an extra $1,000   Michael: Start looking at couch cushions.   Ariana: So we found that. Yeah, so we went we bought it. It was a single owner. She was she was her husband, but she owned the vineyard next door to it. And she's like, you know, it was just too much. And I have all this other land. And so I just want to I really wanted to give it to somebody who would do something interesting with it. And so and she had, you know, there's some people who want to go in there and do an RV park. There are some people who wanted to go in there and do some other I don't remember what it was something else. She didn't like them. She was like, No, this is this is like my baby. And then we went in there and said, you know, we'd really like to short term rental it and then eventually, as we continue to grow build tiny homes, that's my ultimate dream is I want to have a tiny home condo for people to just like get off the grid and just detox and you know, like, just have some solitude. And that's really important to us. And so she was like, Yeah, let's go for it. As longest escrow lives.   Larry: Yeah. Took appraisal issues.   Ariana: Like I mean, it was so it was like things were you know, appraisals are taking forever and getting a 20 acre property appraised and surveyed.   Michael: Yeah, took a long time.   Ariana: Yeah. And you know, we work in cities so the whole ranch and like the dirt lots were they called ranch land and land and ranch.   Larry: Oh farm and land   Ariana: I don't do I don't do farming land. So we had to bring somebody else from our company who does farming land to come help us with our own deal because I didn't know about farming land and septics you know, I know city septics I don't know about these subjects in the middle of nowhere and the properties on a well you know, there's it's been fun and, and quite a learning experience. Navigating all of this but um,   Larry: We call we fully remodeled it like we took it down to the studs, remodeled everything because we bought it it was a 1600 square foot, one bedroom, one bath, which is why it was still on the market, because there weren't a lot of families but we knew that that's not what we wanted it for. So we converted the laundry room into a second bathroom, and the living area into a second bedroom. So now we have a 1600 square foot, two bedroom, two bath rents for four to $600 a night with a pool. And then it has a 600 square foot guest house that we fully remodeled as well, which rents for 150 to 250 a night. And then we've already purchased our first Airstream that we're rehabbing. And we'll build a deck around it. And that will be our first additional unit that we add on.   Michael: So cool.   Ariana: And then we're talking. So we're talking to some people who want to do goat yoga, in Fredericksburg, and they want to hold their goats on our land. And so that's, you know, where Larry and I are, kind of hippies. And so   Larry: We're like, let's do this. Let's use all 20 acres.   Ariana: So cool. But really, it's because it's outside the city. It's got dark sky. So it is incredible to be out there in the middle. I mean, it is dark,   Larry: You can see the Milky Way actually running through   Ariana: It's beautiful. And we call it wild soul sanctuary. Love that. So we've just started doing some retreats out there and bringing in some people who do you know, Healing Retreats on the weekends, they'll rent it from us and you know, can sleep a good amount of people and we're open to people like camping on our land and stuff. So   Michael: Yeah, I was gonna ask, have you ever heard of hipcamp?   Ariana: Yeah, so we haven't quite dealt. We had people personally ask us if they can camp on our land, which we're open to. But we haven't quite. I haven't gotten into that yet. That's kind of next on our list to see. You know, how much of this we can rent out. Yeah. To camping. So tonight.   Michael: I bet a ton, I have been to some some hipcamps and they don't provide jack squat and like, seriously, I'm paying whatever, 60 bucks a night for like plastic Adirondack chairs and a dirt piece of lots of foot, my head, whatever. So there's definitely a market for it.   Ariana: Okay, well, that definitely writing you said hip camp camp.   Michael: Yep, yep, hipcamp.   Ariana: Okay. I knew there was a name for it. But you know, I'm also not much of a camper. And   Larry: She's more of that city. Like,   Ariana: Like, I let me take my shoes off, but like, let me get into a shower. So like,   Michael: There you go. Well set up glamping tents to?   Arianna: Well, that wasn't a yurts are a possibility. Yes, I think what I really want is like a one bedroom a frame. Like that's what I that's like, that's like mine, and no one's gonna be allowed in it. It's just gonna be for me.   Michael: That's so good. Oh, that's so good. Well, just the last question I have for you both, is how do you run your expense numbers on short term rentals? I think that's what throws a lot of investors for a loop. They hear like, holy crap, I can make nine grand a month, and then they're comparing that against their long term rental expenses. And that doesn't always jive. So how should people be thinking about expenses?   Larry: Yeah, so um, that is definitely it is the expenses are going to be increased, right? Because you have more turnover, you have cleaning crews, you have maintenance, you have handyman, etc. And   so we're, we're paying about 10% a month for property management, but we take on a lot of the communication. There's other, like, it's not uncommon to see 20 or 30%. You know, property management fees. Yeah. But they're also they're renting, they're renting it out. They're handling the calls, they're doing everything. So really depends. As our first one we wanted to be kind of hands on, see how this worked, and then evaluate, like, do we want to manage this this much, or do we want to outsource? And so that's where we're testing right now. So we can give people feedback on our experience.   But I would say I would estimate 30-35% I think that you can get it down a lot lower than that. Okay, but I would estimate that I'm a big fan of under promise over deliver. And so if you estimate it 35% and ends up at 25% You're like bonus, right? Yeah, I'm on that side. But again, even if you take, you know, $9,000 Uh, you know, if we just did $9,000 a month, and you minus 35%. I mean, you're that's still almost $6,000 a month, right now, you got to start looking at occupancy rates and things like that. And now seasonality comes into play, like after summertime, it will almost be like for three or four months 100% occupied. And so those months will really make up for some of the slower months right now. It's pretty much every weekend, like weekend warriors kind of get aways, but we haven't had anybody stay there during the weekend. Yeah.   Michael: Okay. Okay. Yeah. See, I guess it's really very much market specific around what your occupancy and then associated expenses are because those two are related. How much cleaning you're gonna do, how much turnover you're going to have is a function of your occupancy.   Ariana: Exactly.   Larry: I would say Galveston, you know, right now, when you're looking at the school seasons and stuff like that, you won't see as many weekday rentals. Okay, so that's, that's one thing to kind of look at. Christmas, spring breaks, like Thanksgiving, you start to get kind of the weekdays when people can travel with their families and stuff is what we've noticed so far.   Michael: Okay. Well, that makes sense. Well, you two have been so generous with your time. Thank you so much, again, for hanging out with me and sharing all this wisdom. If people have more questions for you, or want to get a hold of you, what's the best way for them to do that?   Ariana: You can email me at Arianawhitesellstx@gmail.com. Or you can also find me on Instagram: Ariana Sells Texas. And yeah, I'm more than happy to speak with anybody about the current market.   Ariana: So she's like she's licensed here in Texas runs the entire team. So she's the go to for anything here. Yeah, if I can connect or just add value to people anywhere else across the country, I would say connect with me on any social media platform. And my handles the same on all of them @LarryMFWhite.   Michael: So good. You too will thank you again and I can't wait to see where this ranch takes you both.   Ariana: Yes. Yeah, we'd love to have you out someday.   Larry: Yeah, come on down. Come at come fly into Austin or San Antonio and come out to the ranch. Let us know we'll do some wine tours.   Michael: Do some goat yoga. Careful what you wish for.   Larry: Yeah. Awesome.   Michael: Thank you to take care and enjoy the new year.   Ariana: Oh, thank you so much.   Michael: Alrighty everyone that was our episode a big big big thank you to Larry and Arianna. It was so much fun having them on. We chit chatted after the show after we finished recording here and they are hilarious if you didn't already catch that from the show. Definitely a market worth checking out Houston Galveston both for short and long term rentals. Exciting stuff. As always, if you like the episode, feel free to leave us a rating or review wherever it is you will see your episodes. And as always, we look forward to seeing the next one. Happy investing

In this episode Bill talks with Dan Cull and Josh Kabat, former owners of the Legendary Peabody's Down Under concert venue. To help commemorate October 29th known in Cleveland Music Scene as Peabody's Day, We take a walk down memory lane with the 2 owners known for putting the club on the map. The Statute of Limitations have passed and all the evidence was destroyed with the building, so we get down in the dirty dirt and behind the scenes, never before shared stories. We get into the History of Peabody's and behind the scenes stories about it's transition from the East Bank of the Flats to behind the old Rascal House Pizza on the campus of CSU. We talk about the after after parties, the many rock stars that have played or just came there to party after their gigs in town. We talk about a few Near Death Experiences, legal issues, the blood and bruises, the passion, and life changing experiences. The amount of DNA in the make-out room to put 23 and me out of business, The Rock Star VIP Experience, and the craziness of the Pirates Cove, plus so much more. Today's Boondoggle fans can receive 10% off their orders at dreemnutrition.com by using the promo code BOONDOG10 at checkout. So kick back with your headphones and cold one for this latest episode. Enjoy our additional segments featuring music from the Flo White Show and Stories from the VFW Hall. Remember Boondoggle Listeners Matter, so e-mail us at todaysboondoggle@gmail.com and let us know your thoughts so we can read them on air. Tweet us @2daysBoondoggle and Follow us on Instagram @todaysboondoggle as well as on Facebook. Please subscribe and give 5 stars and review. Every review we receive on either Apple Podcast or Google Music we will mention you on a future episode and our Social Media pages. Follow Today's Boondoggle also on our Social Media as well as DomainCle.com and on Anchor.fm Today's Boondoggle logo designed by Stacy Candow. Additional music by Evan Crouse Also please consider financially supporting us at Todays Boondoggle using Venmo, our GoFundMe, or sponsoring us on our Anchor.fm page, so we can continue to provide you with quality entertainment. --- Send in a voice message: https://anchor.fm/todaysboondoggle/message Support this podcast: https://anchor.fm/todaysboondoggle/support

Summer has officially arrived! Diane Malinowski from the Elk Grove Village Park District joins John Landecker to preview the hours of outdoor fun for everyone waiting at the Pirate’s Cove theme park and Rainbow Falls waterpark.

So the name "Irish Restaurant Company" may not be too familiar, but if I were to say Galway Bay, Killarney House, Brian Boru, or Pirates Cove, you might know exactly what I mean! Today, we speak with GM Sean Lynch,  and co-owner Anthony Clarke about their four restaurants and how each has become not only a restaurant in a community but a part OF the community.  Of course, we spoke about the challenges of COVID and caring for their employees (family) and their customers. We touched base on the incredible Galway Bay Irish Egg Nog, the lack of televisions, the new whiskey bar (and why there is an "e" in there), and how all four locations are returning to normal!  I tried but was unable to coax the secret ingredient that makes their burger the best in the area--IMHO. Have a listen! LINKS: Galway Bay Irish Restaurant Killarney House Irish Restaurant Brian Boru Irish Restaurant Pirates Cove Restaurant & Dock Bar

Hometown Radio 11/19/20 4p: Nick Franco from county parks addresses plans for Pirates Cove

In this episode, Alan and Cat interview writer, aid worker, and sociologist Dr. Malka Older. They discuss children's cartoons, the upcoming elections, and the collaborative writing process. We also review: The Wise Friend by Ramsey Campbell published by Flame Tree Press 2019 Tales from the Pirates Cove published by Inklings Press 2020  

Award winning journalist Cyrus Saatsaz hosts the SLOCal podcast and in episode four he's joined by his longtime friend, news producer and San Luis Obispo local Jerry Perez to talk about the lack of surf etiquette in the majority of surf lineups and how the city of Pismo Beach needs to take action regarding their narrow stairs since people are not respecting social distancing on them, the debilitating OCD that is plaguing Cyrus during his isolation madness and the chaotic Pirate's Cove party.

Learn about exciting outdoor activities in the Florida Keys with David W. Hartman on the "Enjoy the Journey" Luxury Travel show, featuring David Sheehan, Co-Owner of Pirates Cove Watersports and the great services they offer.Join the live show broadcast each week on Facebook Live and on The The A1A Media Network. Broadcaster Harry Teaford runs the board during the show!Become a Patron of The A1A Media Network here: https://www.patreon.com/A1AMedia.The A1A Media Network... Media Production Network, LIVE Streamcasting, Media Editing, Digital Media Publishing, Social Media Marketing, Web Services & Design, and the Coordination, Production, and Promotion of Audio/Video, Entertainment Projects, and Special Events.Support this show http://supporter.acast.com/The-A1A-Media-Network. See acast.com/privacy for privacy and opt-out information.

Learn about exciting outdoor activities in the Florida Keys with David W. Hartman on the "Enjoy the Journey" Luxury Travel show, featuring David Sheehan, Co-Owner of Pirates Cove Watersports and the great services they offer.Join the live show broadcast each week on Facebook Live and on The The A1A Media Network. Broadcaster Harry Teaford runs the board during the show!Become a Patron of The A1A Media Network here: https://www.patreon.com/A1AMedia.The A1A Media Network... Media Production Network, LIVE Streamcasting, Media Editing, Digital Media Publishing, Social Media Marketing, Web Services & Design, and the Coordination, Production, and Promotion of Audio/Video, Entertainment Projects, and Special Events.Support this show http://supporter.acast.com/The-A1A-Media-Network. See acast.com/privacy for privacy and opt-out information.

Had another fantastic reminder about not only the person I want to be but also who I don't want to be. This reminder was not so gentle either & I deserved every bit of humble pie that I had to swallow. Best one to teach these lessons to me of course is my wife. The one that is correct so many times more than she's not. The scoreboard went up for her "victory total" with this story. We were up in one of most favorite spots in the world - Traverse City, Mi. We were blessed enough to go up there last week and stay at her parents' condo that they own there for 2 quick nights. Before I share the lessons I learned, a little backstory. We have been going up there together for almost 30 years - 18 or so as a family with our kids, her siblings and their families, and her parents. Family dinners, golf outings with my brother-in-law Jim, poker games with the guys, swimming, eating out, Pirates Cove mini golf & water rides, all the great stuff that summers are made of. As the kids got older and plans changed for everyone, my wife and I kept going up there. We found so many wineries that we really enjoy going to and it's been our mission to go to everyone that we can find in the area over the years. The beaches are great. Downtown Traverse City is awesome. So many small towns and great things to do for hours in any direction you drive from there. You can read the rest of the story HERE on my blog. Needless to say, it was another set of important lessons that I needed to learn & I guess I need to keep learning. Thanks for listening. Please take a few moments to subscribe & share this with someone, also leave a 5 Star rating on Apple Podcasts and ITunes or other services where you find this show. Find me on Facebook: https://www.facebook.com/coachtoexpectsuccess/ on Twitter: @coachtosuccess and on Instagram at: @coachjohndaly You can also head on over to https://www.coachtoexpectsuccess.com/ and get in touch with me there on my homepage along with checking out my Top Book list too. Other things there on my site are being worked on – especially my blog page where I am back to blogging now.

Well here I am fixing a pirates cove what does it go right this might be my last tape goodbye

full BJ & Jamie 40d5aa52-c805-4c2b-854f-abe200f0f4d8 40d5aa52-c805-4c2b-854f-abe200f0f4d8 Mon, 22 Jun 2020 08:30:00 +0000 311 http://feedproxy.google.com/~r/BJandJamie/~3/U7WE5WQpVcY/pirates-cove-reopened-6-22 digitalservices@entercom.com (Alice 105.9)noBJ & Jamie on Alice 105.9BJ,

Did you know there were 4 Autopia attractions? Do you remember Superstar Limo? This week we’re reminiscing on the Lost Attractions of Disneyland. Those we miss, those we don’t remember and those we can’t believe lasted as long as they did. Also, happy anniversary to Fantasmic!, a Disney Park is reopening, new merch in honor of Star Wars day and what to watch on Disney+ this week. Show Description Links:Subscribe to our events calendar (it’s free)!Follow Sean, Tabitha and the Magic on Main Street Podcast on Instagram!If you have any comments, questions or any stories you may want to share with our audience, email us at friends@magiconmainstreetpodcast.com.Become a patron on our all new Patreon! For as little as $2 a month, you’ll get early access and you’ll never have to listen to ads!Shout outsGabe & Brooke celebrating 8 years of marriage on 5/12Patrick & KarenPatreonMelissaStevenJonathan - Happy Birthday 5/5Nurses Appreciation DayHappy Mother’s Day!Topic 1 - This Week in Disneyland history1956:The Main Street Horseless Carriage begins operating at Disneyland.1992:Disneyland's Fantasmic! - a new night-time fireworks and visual hydrotechnic show - is officially dedicated in Frontierland. The 22-minute presentation, featuring fireworks, live actors, water effects, fire, music, boats, decorated rafts and projections onto large mist screens, takes place over the Rivers of America. 2011:A "black carpet" premiere for Disney's Pirates of the Caribbean: On Stranger Tides takes place at Disneyland.2012:Disney costume designer Alice Davis is honored with a window (next to her late husband Marc's window) at Disneyland. The 83-year-old Disney Legend designed park costumes, including many of the 150 or so dolls in the "it’s a small world" ride and those of the animatronic characters in the Pirates of the Caribbean attraction. Her window sits above the Disneyana shop along Main Street, U.S.A.2013: Walt Disney World officially crowns Merida from Disney/Pixar’s "Brave" as the 11th Disney Princess. Her coronation ceremony fittingly takes place in front of Cinderella Castle, just steps away from her own Magic Kingdom meet-and-greet spot. Just after the theme park opening, Princess Merida is joined for the first time by all ten of her fellow royals, Snow White, Cinderella, Aurora, Ariel, Jasmine, Belle, Mulan, Pocahontas, Tiana, and Rapunzel, welcoming her to the group.2016:Shanghai Disneyland Park begins its soft openings. The new theme park, located in Pudong, Shanghai, China, will officially open June 16.Topic 2 - News ClosuresShanghai Disneyland is reopening! May 11th is the lucky day. There are multiple new protocols in place to keep everyone safe, limited capacity and cancellations for theater shows, fireworks and parades. Close up character interactions are also not going to be available at this time. During the initial reopening phase, a special Disney character procession, Mickey and Friends Express, will take place several times daily, and the Enchanted Storybook Castle will come to life with light and music at dusk each day with Evening Magical Moments. They’ve added multiple requirements for getting tickets and registering your info for admittance so if you plan on heading to Shanghai, which you shouldn’t be planning to go right now unless you live in Shanghai….please, be sure to read up on all their new guidelines.Disneyland announced they will begin accepting reservations for travel dates starting July 1st and later. THIS DOES NOT MEAN THE PARKS WILL BE OPEN. Previously they were taking reservations starting June 1st, so all this means is that it has been pushed back. Again, there is NO confirmed opening date so do not get your hopes up!If you have the time, go check out the plans and considerations for reopening that Disney Parks Chief Medical Officer Pam Hymel released. It talks all about the plans for phased reopenings for many disney parks, distancing and capacity requirements, cleanliness and sanitation measures, screening and cast member training. Definitely info you want to have for the coming months.Topic 3 - MerchDisney released some free “merch” last week in the form of free photopass wallpaper downloads of Sleeping Beauty’s castle, Pixar Pier, the Partner’s Statue, The Haunted Mansion, Cars Land, Mickey balloons and Mickey in his newsboy outfit in the red car trolley. All are high quality and super cute. They expire June 15th so make sure you download them asap!Multiple items from Disneyland’s history, spanning from the 1950’s to 2010’s are being featured in the Van Eaton Galleries “Popular Culture and Disneyland Auction” that will take place Saturday May 9th. Things like old park signage and vintage publications will be available to lucky winners. Some key items on the list were a Disneyland Opening Day Press Ticket, Disneyland Railroad Main Street Station Mickey Flag, the old Bugs Land entrance sign posters and props from Star Wars, and memorabilia from the earliest years of Club 33. Visit vegalleries.com and click on the “Popular Culture and Disneyland” tab to get all of the details on how to bid and see everything they have to offer. They also have a buy it now section on their site if you don’t feel like getting into a bidding war!A Minnie Mouse polka dot purse collection was just added to the Loungefly website! The collection includes a red crossbody and red wallet both with white polka dots and a large gold Disney “D” on the front. The prices aren’t too bad at 65 and 25 for each.Speaking of Loungefly, they are trying to bankrupt us. Multiple Star Wars themed bags were released for May the 4th. The new POP by LF X Star Wars collection includes a Wicket POP Head Wristlet, an Ewok crossbody/handbag, a darth vader POP head crossbody, and an Empire Strikes Back 40th anniversary Han Solo Hoth Canvas backpack that I NEEED. All are still available on the LF website as of right now.An Amazon Exclusive Empire Strikes Back 40th anniversary “battle at Echo Base” funko pop is available for preorder. The pop depicts the scene where Han uses a saber to cut open a tauntaun to save Luke. Since it is a deluxe pop its a little more expensive than the others at 24.99 which still isn't bad.New Wishables blind bags are available on shopdisney featuring the country bears! They are limited release so if you collect them make sure you hop to it!Last for merch but certainly not least, a sneak peak of the Minnie Main Attraction for June was released….its amazing. The theme for June is Peter Pan’s Flight and it will be available June 20th. Everything is in a super vibrant blue color. The ears depict a starry sky with the second star to the right in sequins and a gold tinker bell in the middle of the lighter blue bow. AMAZING.Topic 4 - Hidden MickeyTopic 5 - FoodWe’re making beignets this week...sometime. Stay tuned!Topic 6 - Events/EntertainmentDisney Family Singalong Volume 2 airs this Sunday May 10th at 7 pm. The line up consists of Josh Gad, Shakira, multiple Disney on Broadway stars, Rebel Wilson, Halsey and many more!Clone wars finaleDisney Gallery SW: Mandalorian MAIN - The lost attractions of Disneyland part 1Over 150 lost attractions, restaurants, shops, parades and fireworks showsThe Flying Saucers1961 - 1966Space mountain queue/TheaterFly Luigi’s Flying Tires2012 - Paid homage to the Flying SaucersEven Bob Iger disliked the attraction - said it should be fasterAdded music & Beach BallsAdded 45 seconds to the endLawsuits for injuries from beach ballsLawsuits from injuries from falling out - bulky designClosed to make way for RRCaptain EO, Disneyland (1986—1997, 2010—2014)Captain EO was a 1986 American 3D science fiction film that was shown at Disney theme parks from 1986 through 1998. The movie stars Michael Jackson, was written by George Lucas and directed by Francis Ford Coppola (who came up with the name "Captain EO" from the Greek, cf. Eos, the Greek goddess of dawn). The film was shown as part of an attraction with in-theater effects. The attraction returned to the Disney Parks in 2010 as a tribute after Jackson's death.Captain EO is regarded as one of the first "4D" films (4D being the name given to a 3D film that incorporates in-theater effects, such as lasers, smoke, etc., synchronized to the film)The film tells the story of Captain EO (Michael Jackson) and the ragtag crew of his spaceship on a mission to deliver a gift to "The Supreme Leader" (Anjelica Huston), who lives on a world of rotting, twisted metal and steaming vents. Captain EO's alien crew consists of his small flying sidekick Fuzzball, the double-headed navigator and pilot Idey (Debbie Lee Carrington) and Ody (Cindy Sorenson), robotic security officer Major Domo (Gary Depew), a small robot, Minor Domo (who fits like a module into Major Domo), and the clumsy elephant-like shipmate Hooter (Tony Cox) who always manages to upset the crew's missions. Dick Shawn plays Captain EO's boss, Commander Bog.AutopiaJunior Autopia (1956–1958): A version of the original Autopia geared towards children. The Junior Autopia featured a guide rail, which the original version of Autopia did not have at the time. The site of the Junior Autopia reopened a year later as the Fantasyland Autopia and is now part of the present-day Autopia.Midget Autopia (1957–1966): A version of the original Autopia geared towards young children. After the Midget Autopia closed, the ride was dismantled and sent to Walt Disney's hometown of Marceline, Missouri, where it operated for a few years. The site of the Midget Autopia is now the main walkway between It's a Small World and the rest of Fantasyland.Fantasyland Autopia (1959–1999): A version of the original Autopia, built on the site of the former Junior Autopia. The Fantasyland Autopia was known as the "Rescue Ranger Raceway" and themed to the Chip 'n Dale Rescue Rangers television series from 1991–1993. Its name reverted to "Fantasyland Autopia" afterwards, and operated part-time until it permanently closed in 1999. Its track was combined with the track of the Tomorrowland Autopia to create the present-day Autopia.Skull Rock and Pirate's Cove (1961–1982): A dining experience themed to Captain Hook's pirate ship. Dumbo the Flying Elephant was relocated to the former location of Skull Rock and Pirate's Cove and reopened there in 1983.Motor Boat Cruise (1957–1991): Simulated experience of navigating waterways in a motor boat. Renamed Motor Boat Cruise to Gummi Glen (1991–1993), based on the Gummi Bears television show.Billy Hill and the Hillbillies (1994–2014): A live-action show featuring singing and comedy. In 2012 the musical/variety group moved to Big Thunder Ranch until their show was retired in early 2014. Afterward, they were hired by Knott's Berry Farm as Krazy Kirk and the Hillbillies.Big Thunder Ranch (1986–2016): A Western-themed casual area for seeing shows, viewing Disneyland's horses on their breaks and days off, and dining at Big Thunder Barbecue which served ribs, chicken, potatoes, beans, and such. The Barbecue remained open for a few more years after the Ranch area became the Festival of Fools stage for The Hunchback of Notre Dame show. Up until its closing, the area was used for special events, a Petting Zoo, and seasonal attractions. It closed in early 2016 for Star Wars: Galaxy's Edge.Country Bear Jamboree (1972–2001): An audio-animatronic show featuring traditional American folk songs sung by a variety of bears and their friends, including Henry the host and Big Al, Shaker (a.k.a. Terrence), The Sun Bonnets (Bunny, Bubbles, and Beulah), Liver Lips McGrowl, Wendell, Ernest, Gomer, Trixie, Teddi Barra, The Five Bear Rugs (Zeke, Zeb, Ted, Fred and Tennessee), and Zeke's son Oscar. The content of the show was replaced by Country Bear Vacation Hoedown at the Country Bear Playhouse (1986–2001): Used the same animated figures as Country Bear Jamboree, redecorated. This is now the site of The Many Adventures of Winnie the Pooh.Superstar LimoOpened 2001 opening day closed in less than a yearWeird puppet agentCaricature style animatronicsDCA didn’t have a warm receptionOriginal concept was a wild ride away from paparazziDidn’t want a Princess Di connectionVery un-disneyMonsters IncQuote of the Week"It’s a mistake not to give people a chance to learn to depend on themselves while they are young." - Walt Disney See acast.com/privacy for privacy and opt-out information.

Give us about ten minutes a day and we will give you all the local news, local sports, local weather, and local events you can handle.   SPONSOR: Many thanks to Solar Energy Services for sponsoring this podcast. If you think solar is in your future, please give Rick Peters and his team a call at 410-923-6090.  Today...Governor Larry Hogan has relaxed some of the outdoor restrictions in advance of a potential move to re-open Maryland next week. Boating, golfing, tennis, fishing are all OK now and State Parks have had all restrictions lifted; but social distancing must be maintained. Dr. Karen Salmon announced that the public schools will not return to the classroom this school year and indicated that a full return would not happen until Stage 3 of the Governor's plan. The City of Annapolis hired a new Hispanic Liaison. The Stronach Group will not confirm that the Preakness will be held in October despite a local news report to the contrary. And the Irish Restaurant Company has all four of their restaurants--Galway Bay, Killarney House, Brian Boru and Pirates Cove open for curbside or drive thru. Plus they have special Mother's Day menus at all four locations! It's Thursday, which means the Annapolis Makerspace Minutes with Trevor. He's back with some self-isolating thoughts! And of course, George  from DMV Weather  is here with your local weather forecast! Please download their APP so you can keep on top of the local weather scene! The Eye On Annapolis Daily News Brief is produced every Monday through Friday and available wherever you get your podcasts and also on our  YouTube, Facebook, and Twitter feeds, and of course at Eye On Annapolis.

Give us about ten minutes a day and we will give you all the local news, local sports, local weather, and local events you can handle.   SPONSOR: Many thanks to Solar Energy Services for sponsoring this podcast. If you think solar is in your future, please give Rick Peters and his team a call at 410-923-6090.  Today...The Annapolis Fire Department handled a large gas leak that evacuated the State House and several government buildings. Anne Arundel County Schools cancelled all proms, but remain mum on graduations. Anne Arundel County Department of Health shed some new light on nursing home COVID-19 cases and deaths. The Department of Labor sent out a link to a 13 page manual on how to create a user name and password to apply for unemployment benefits. And, after re-tooling their operations a bit, Galway Bay, Brian Boru, Killarney House, and Pirates Cove are back in business for curbside delivery! And of course, George  from DMV Weather  is here with your local weather forecast! Please download their APP so you can keep on top of the local weather scene! The Eye On Annapolis Daily News Brief is produced every Monday through Friday and available wherever you get your podcasts and also on our  YouTube, Facebook, and Twitter feeds, and of course at Eye On Annapolis.

This is just idiotic.

Logan talks about the mild touch of Pick Up and Deliver in Nemesis. Is there more than the aliens picking up larva and delivering it into players chests? Ryan gushes over crayon rail games again and focuses on Martian Rails. They take the core mechanic and build a wonderful mess of a map. Simplicity and a little magic make these games fabulous. Train game and pick up and delivery mechanics make a lot of sense. Nathan brings up Pirates Cove. Ryan likes it but is not a fan of combat system which punishes the losers dramatically through a whole lot of random. Give us a listen.

Another Wednesday, another whale, another Willy. Come share a final #WhaleWednesday with your hosts Justin, Eliz, and Tyler as they introduce Hollywood to Bindi Irwin with Free Willy: Escape From Pirate's Cove. Star ratings help us build our audience! Please rate/review/subscribe to us on Apple Podcasts or wherever you listen, and share us with your drunk Grandfather! Email us at sequelrights@gmail.com with feedback or suggestions on future franchises!

Big show this week. White Marlin Open in Ocean City gets underway Monday, and just one more week until the Pirates Cove. Offshore its been as hot as the weather, and inshore too. And a shark bite heard 'round the world.

The Predators are back! BUT are they for real or was it just a fluke win against Carolina? Plus The New York Streets seek a little revenge as they make their way up to the Pirates Cove for the 2nd half of the Home-and-Home with Mass Plus Jose asks one hypothetical and one not-so-hypothetical question.

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Become a Patron: https://www.patreon.com/Andynoise --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/andy-noise/message Support this podcast: https://anchor.fm/andy-noise/support

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We discuss games from the past, ones we consider hidden gems including Taj Mahal, Balloon Cup, Cartagena, Pirates Cove, Around the World in 80 Days (Michael Reinick version), and Mutant Chronicles: Siege of the Citadel, among other games from the listeners.

baptism at pirates cove --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/albert-miller/support

One of my biggest take-aways from this month’s inner circle meetings was this… On today’s episode Russell talks about hearing Alex Charfen say something in passing at the latest Inner Circle meeting and why it was so important to make him stop and point out what he said to everybody in the meeting. Check out a few of the other things you will here in this episode: Find out what Alex said that Russell had never noticed before, but that he’s been doing all along. Hear why it’s so important to defend and advocate for your dream clients. And Find out how Russell has used social media platforms to go from 10,000 clicks an email to 250,000 customer interactions per day. So listen here to find out what Alex said that was so important, and how you can use it to connect with your audience on social media and in turn increase your customer interactions each day. ---Transcript--- What’s up everybody? This is Russell Brunson, welcome to the Marketing Secrets podcast. Today we’re going to talk about one of the most powerful strategies I have ever heard to grow your following, build your herd, and actually change the lives of the people you are serving. Hey everyone, I am actually in my inner circle room right now, walking around in circles and I’m reminiscing on the last couple of weeks. I had all my 100 entrepreneurs in the inner circle come out and spend time with me and what’s cool about it is, everyone has a chance to come up on our little stage here and talk about their business and things that are working and they have a chance to ask questions. And it’s my favorite way to learn. I think it’s better than any product, any book, any course, any anything, and it’s how I learn the best. So I sit here in this room with these amazing entrepreneurs and learn and get ideas from them. In our last set of meetings I got something that was so good and I wanted to share it with you. A lot of you guys know Alex Charfen, he spoke at Funnel Hacking Live twice, he’s one of the coaches in our Two Comma Club X coaching program. I had a chance to start working with Alex last summer. He was moving into this new business where he was trying to become who he is right now and I invited him to a mastermind group we were doing in Las Vegas at Pirates Cove. If you watch on Funnel Hacker TV online, you probably saw the three or four episodes at Pirates Cove last year, which were really fun. Anyway he was kind of struggling, so I gave him some ideas and pointed him in the right direction. I told him to launch a podcast, do a webinar, and I’ve watched as his business has blown up over the last little bit, which has been really fun. And then also, it’s been fun watching him serve so many people. I think my super power is getting people from wherever they’re at, getting them to a million dollars in a record amount of time. I don’t think there’s anybody on planet earth who has created more first generation self made millionaires than us here at Clickfunnels. I would be shocked if anyone else has done that, and if so, we will pass them very, very soon because we are pumping out millionaires every single day, which is really fun. Alex’s super power is helping them build teams and scale, which is cool. So he’s been helping a lot of people in our inner circle and just within our community and now inside the Two Comma Club X coaching program he’s teaching that division of it, which is how to build a team and scale and grow and all that kind of stuff. Anyway, it’s exciting. Well, we’re sitting here and we’re talking and sharing some stuff, he said something that was, I stopped, I had everyone stop. I’m like, “Did you guys just hear what he said?” Because he kind of said it in passing and then left. He said that what you need to do as a publisher, someone who’s out there talking and building content and stuff like that, is you have to defend and advocate for your avatar, your prospect, your customer, your people. Defend and advocate. And when he said that he kind of went through and then kept talking. I was like, “Whoa, whoa, whoa, slow down.” I was like freaking out. And what’s cool is I watched, I understand now like some of the stuff he does and it just opened my mind to this huge thing. So he serves entrepreneurs right. He’s got a podcast that’s really good called the Momentum podcast, he’s got this book called The Entrepreneur Personality Type and he’s talking to entrepreneurs all the time. And if you watch him, he does such a good job with this. It’s cool because I knew he was doing it, but I didn’t know that he was conscious of him doing it, and now that I know he’s conscious of doing it, it’s even cooler. Because now there’s a pattern and when you understand the pattern you can actually do something about it. So what he does is he defends entrepreneurs like, “You’re not wrong. You’re okay, you’re not different. Or just because you’re different that doesn’t mean you’re broken. It’s a super power.” He’s defending his people which are entrepreneurs. And then he advocates for them. Why entrepreneurship is great and why you’re special. Boom, boom, boom, on and on and on. So he defends and he advocates for his dream customer and what happens when you’re defending and you’re advocating for those people, those people come to you because you are the protector and the promoter of them. Isn’t that amazing? So for all of you guys, and I’ve been talking about this in the last, recently, if you stop thinking about business as “what product am I selling?”And start thinking more about “What’s the customer that I am serving?” Then you get super hyper focused. “This is the customer I’m going to serve to the best of my ability.” And then the question is “How do I defend and advocate for this person.” So they feel protection within what you’re doing. And after you know that then it’s like, “okay now I have a direction for all of my outbound content, for all my Facebook Lives, my videos, my podcast, my everything.” You are defending and advocating for your avatar, for your dream customer, and when you’re defending and advocating, those people will be attracted to you, they will come to you and then you can serve them and you can change their life. I was like, “Oh my gosh, this is amazing.” Think about it as a parent. I have these kids and I love my kids, they are amazing. And one of my roles as their father is to defend them, to protect them. Defend them and advocate, talk about how amazing they are. And that’s what you do as a parent, as a spouse, in whatever it is. If you’re doing that for your customer, first off your customers will come to you and second off, they will share the message and bring others to you as well. And I think that that’s one of the biggest reasons why Alex has blown up. When he came to the Pirates Cove Mastermind, I was like “Hey dude, you should do a podcast.” He’s like, “Oh, everyone told me I shouldn’t do a podcast.” I’m like, “Well, everyone is dumb and they’re wrong. Do a podcast.” So he’s like, “I’m going to do it.” And what he did then is he used that podcast, that platform to defend and advocate for his dream customers who are entrepreneurs and because of that, they came. And they’ve come in great numbers. He was showing his podcast download stats in the last 8 months since he launched and it’s huge. I’ve done this, but not knowingly. Now that I’m aware of it, you can better, believe me, you can see now that I’m aware of the pattern that I will now amplify it like crazy. I will be focusing more on defending and advocating my dream customers now that I’m aware of the pattern. I don’t’ know if you guys are like me, but I try to identify patterns because as soon as you see the patterns then you can amplify and magnify the thing that the pattern is doing. So it’s like, the faster the better. So for me, I’m going to start doing that. So for you, now that you’re aware of the pattern, now you’ve got what you need to go and start doing it. So figure out, become intimate with who is your dream customer, then figure out how to defend and advocate for them and then publish like crazy. I want to share one other thing that was so cool. So we have our partner meeting this week, so Todd and Ryan flew out here and we had a fun chance to meet and talk about a whole bunch of cool things. And John who runs all of our traffic, he pulled up some stats to share with us and it’s like basically showing in the last six months how much traffic has grown. And he was showing the stat, and I still remember so, let me rewind back. Back when we were focused on, we were email marketers completely and that’s kind of how we did everything before social media and things blew up. I remember I would send an email to my list, if we got 5000 clicks, that was a good email. If we got 10000 clicks I was like, that’s insane. So 10000 clicks from email, that was amazing. So if I could send 10000 clicks to an offer, to a page, that was insanely good. Now, I wanted to give you that so you have contrast of what I’m about to share with you. So John showed us this graph about traffic stats and views and listeners. So he showed on Instagram, on Facebook, on Twitter, on our podcast, on everything, how much stuff is happening and how fast it’s grown and then he had this little chart and on the chart he showed the percentage of our daily interactions with our dream customers. He showed this whole thing and then he had this number underneath and the number was like 274,000 something. I was like, “Oh is that how many interactions we had with our customers in the last month?” and he said, “No.” and I’m like, “Oh, what was the timeline?” he said, “That’s how much we’re averaging per day.” I was like, “What?” He’s like, “Yeah, per day.” I’m like, “There’s no way. That doesn’t make any sense.” So he showed me the numbers. He’s like, “here’s the podcast, the podcast gets…” I don’t remember the number, “15,000 listens a day.” So boom, there’s 15,000 there. Then here’s Facebook. On our Facebook ads we’re getting, you have views right. So a view is at least ten seconds. People watch ten seconds, there’s 30,000 of data happening there. Then you’ve got Instagram. Instagram I get 6 or 7,000 views per story. I do like 15 or 20 stories per day. Then you do Twitter and our blog posts and all these things, it ends up being 200…..more than a quarter of a million people a day interacting with the content that we’re putting out. Is that insane? I’m looking at people, friends I’ve had that have been doing this for a decade who are just solely relying on emails and they’re sending emails and trying to get 500 or a thousand or ten thousand clicks on an email going out. And I’m like, they’re missing it. Email’s still powerful, but imagine right now, Clickfunnels as a company, 250,000+ people a day are interacting with pieces of content that we’re putting out there. That is power. That is where we gotta go. Now if you’re doing that and you’re putting out all this stuff and your job is defending and advocating and a quarter of a million people a day are seeing it, imagine how you grow your brand, your company, your cult-ture, and everything grows. So anyway, I hope that helps you guys. The biggest thing I want you to take away is to defend and advocate, the next thing I want you to take away is that you guys need to be publishing because now is the cheapest and the easiest it’s been in the history of the world to get your message out to people. And I think it will get harder. I don’t think it’s going to get easier. I think there will be more platforms, I think attention will get segmented. But man, if you can control that much attention every single day, now is the time to dive in and do it. Build up your podcast listenership, build up your following on Facebook. Build up your Twitter, build up your Instagram. Do those things because my old business of trying to get 10,000 clicks an email three or four times a week, versus now 250,000 people a day interacting with me, whether I do anything, or you know without me doing too much. It’s crazy, it’s insane. I think as you go out there and you defend and you advocate for your dream clients, those numbers will amplify, and they will share it. You know Alex hasn’t done paid ads to grow his podcast, but he’s defended and advocated his people and his people share it, because his people know other people just like them. And that’s the magic, that’s the power. So become a defender and an advocator of your dream customer, of your avatar. Give them a place where they feel protection and a place where you can share your message and as you do that, they will come to you. The whole, “If you build it, they will come” in this situation is actually true. I hope that helps you guys. Appreciate you all. Go defend and advocate for your people, they need you. As you do that you will change their lives, which will change your life. That’s the goal of everything we do here. If you’ve enjoyed this podcast, please go to iTunes, leave a comment, please share, like it, let people know because I think this is important. If you have someone in your world who is defending and advocating for you, send them this podcast, let them listen to this episode so they understand what they are doing for you. And if you are trying to defend and advocate for somebody, send them this today and say, “This is my role, this is what I’m going to do for you. I’m going to protect you, I’m going to promote you and we’re going to change your life.” So there you go guys, appreciate you all and I hope you have an amazing day and we’ll talk soon. Bye everybody.

When she's not eating pasta or hiking to Pirate's Cove, Lonely Whale's Emma Riley is busy saving our big blue oceans with help from some very influential friends. Riley joins our host Amy Koonin via Skype to talk about the future for our fish, World Ocean's Day, and how we can all do our part to #stopsucking!

S01E02 - Nancy suspects something is amiss when an abandoned lighthouse mysteriously activates. IMDb.

Why Dave Chose to Interview Phil Singleton: Ezra Firestone reveals his secrets to scaling e-commerce businesses. He has been doing this for over 12 years. He reveals what multiple you need to be at to be profitable. How to pick an industry and dive deep into a profitable niche. Most importantly he tells you step by step what you need to do to scale your business from startup to 6, 7 and even 8 figures. He consults on multi-million-dollar e-comm acquisitions and reveals his secrets in this episode. Tips and Tricks for Your Business: Ezra is a firm believer in focusing on your product’s multiple as opposed to its initial price point (2:47) We’re going to take a brief break from the value bombs of selling multiples to let you in on how Ezra got his business up to 8 figures (5:41) Premium products is someplace that Ezra feels the most comfortable spending his time and resources (16:27) Ezra knows that his business model is not the best one in the world, but it works for him the way that he wants it (21:15) Sales Process, you’ve got to understand sales process if you’d like to improve the use of your ad spending (26:53) Ezra’s last tip he wants to share with us is the importance of video marketing (28:15) Quotable Moments: “I lean now towards mass market. I want to be able to say this product is relative to anyone of this gender in this age range. That’s my ideal, right, and then you niche down from there.” “What I’m trying to do is plant seeds, water those seeds every month for four months, and grow a mango tree that feeds my family for generations. I don’t want to just go out and spear a bunch of fish one day.” “More things have failed than worked.” Other Tidbits of the Podcast: Ezra’s business may have a yearly revenue in the millions, but his heater breaks for unknown reasons at the most inconvenient times just like the rest of us. Ezra learned that losing money on the short run for marketing is what catapults your business forward in the long run. If you can sell 30 $5 ticket items that’s great, BUT Ezra wants you to think of how you’re going to pay for more ads to get other people to buy it. Will those same people come back to buy again? Not likely. With transparency, your company can get the jump on this competition. Ezra comes forth with his and Russel’s secret Ju-Jitsu vs. Wrestler square off they had in the kitchen at Pirates Cove. We are potentially going to be presented with a round 2 on Funnel Hacker TV down the road. Prepare yourselves for a showdown that’ll rock the internet harder than the release of “What Does the Fox Say” on YouTube. Links Mentioned by Ezra and Dave: Everlane.com SmartMarketer.com Other Links: FunnelHackerRadio.com FunnelHackerRadio.com/freetrial FunnelHackerRadio.com/dreamcar

Interesting thoughts after my whirlwind week. On this episode Russell talks about what’s it’s like being an introvert in an extrovert’s business. He shares how you can still be successful while being introverted, just like him. Here are some interesting things in this episode: Find out why Russell loves speaking in front of thousands of people, but can still be awkward one on one. See how Russell is able to get past his introverted tenancies to still be able to sell a room. And find out why you just need to start sharing your message and with consistency you will find your voice. So listen here to find out how an introvert is making it in this extroverted business. ---Transcript--- Hey everyone, this is Russell Brunson. Welcome to Marketing Secrets podcast. Today we’re going to be talking about what it’s like being an introvert inside of an extrovert’s calling. Here we go. Alright so last week was a little bit insane. I think I only slept about 2 ½ hours last night and I am really excited to fall asleep. The kids are almost all in bed, but one of them is finishing their homework so I’m like, I’m going to sneak away and talk to you guys before I pass out and then go back and finish the homework with them so. That’s why we’re here right now. So last week there was an event that I wanted to speak at for a long time and I got invited probably about six or seven months ago. I was looking forward to it and then after someone else….I get invited to speak at a lot of events, and unfortunately I have to say no to most of them just because it’s hard to leave and travel and be away from family, so it’s not typically worth the investment or the time away, especially this level in the business. It’s tough because it’s like, I’ve had people come back like, “Hey we’ll pay you $100,000 to come speak.” And I’m like, I feel like a jerk because to be able to travel there, being there, being able to travel back, it’s like, I could do a webinar and clear way more than that, you know what I mean, and be able to go sleep in my own bed at night and be with my kids that night. So it’s just tough unfortunately. But someone asked me, one of my friends, James Malinchak asked me and since I was already going to be speaking at WarriorCon, which is widespread event that I was super excited to speak at. James is in the same city. So it was like, “Sweet dude. I’ll just drive over and we’ll do this whole thing.” So we’re at the event and I’m like, I’m going to be in LA, what else is in LA? Tai Lopez is in LA, we should go hang out with Tai. Justin and Tara Williams are in LA, we should hang out with them. And it turned out to be really, really cool. Here comes Bow-dog, who has been working on his homework. Say hi to everybody. Bowen: Hey! Russell: Anyway, the vacation was crazy. Basically what happened is Dave and I jumped in a plane and flew out there to LA, and at night we got to the Warrior Event, so we decided to sneak in. We were at the back and we had white shirts on and everyone of the warriors got black shirts on that say “Warrior” on it.  I wasn’t speaking until the next day, but I walk in and they came and grabbed the shirts and like, “Go put these on right now.” So we put our shirts on so we could fit in with the whole cult-ture that their building over there. It was just cool. And then that night I was going to work on slides, I was super tired so I just went to bed. Woke up in the morning and I was going to work on slides, and I was super tired so I didn’t and we went and got massages, don’t tell mom. Massages were really good. Then after the massages I was going to work on the slides, but then I didn’t. And then Justin and Tara came to lunch, we hung out with them for lunch, which was awesome. Then it was like, the ninth hour, or twelfth hour, however that works. So I had to go get the slides done. So I went up into the room, got my slides done, saw Kevin Anderson who does all our Funnel Hacker TV stuff, he came to come film. And Brandon Fischer was there as well, he does all of other video stuff. So it was kind of cool to have those guys come out as well. They were filming the room, walking around, getting a bunch of footage and everything, which is pretty sweet. So you’ll probably see some of this on Funnel Hacker TV soon. But that’s kind of what’s happening. It’s so cool, Warrior was insane. 600 men, just insane, everyone dressed in black, it was really, really cool. I was teaching a lot of the Expert Secrets book stuff, but as I was teaching it to them I was also showing how Garret had done it. The process Garret had done to create the Warrior movement, it was really kind of cool to be like, “Here’s this piece of it, here’s how I did it. Here’s what Garret’s doing, here’s what you need to do.” And kind of go through the whole thing. So I think everyone thought it was pretty cool. The only problem, it’s so bad. I started the presentation and then I come up and Garret does this huge thing to get everyone pumped up and excited and I come on stage and start my slides and my slides aren’t working. And it’s like, I had done all this research to find out, the day we launched Clickfunnels, it was like 138 days later that he had launched his and it had the dates and time and all this stuff in the first slides. So it wasn’t like I could just BS my way through the first three or four slides. They had like pictures and the date and time. I’m like, “Ugh. Well….” So it was super anticlimactic for probably, seemed like an hour, but probably the first 2 or 3 minutes. And then they came back, you know you get kind of thrown off. It took me 5 or 6 minutes to get back on and then I think the rest of the presentation went pretty well after that. That was awesome and then we got done and we were supposed to leave to head to Tai Lopez’s house, which is like a 2 hour drive I think, but also Stu McClarin was doing a charity event…..this is homework, we’ll talk about that in a minute. We’re almost done bud, then you can….. So Stu McClarin is doing an online charity event, so I was supposed to do an interview for that, so I jumped on at the hotel before we left. And of course the hotel internet goes out. It keeps going in and out, so it’s all…..but we did our best there and ended up raising like $22,000 I think for that charity event, which was really sweet to help some families out that have been struggling with hurricane stuff. Then jumped in an Uber, drove to Tai Lopez’s house, they asked us when we got there, “What’s your hard leave time?” “We have to leave at 11:00 sharp.” So we ended up being there until after 1, almost 1:30 I think. We filmed to info products there, ate dinner with Tai and then did an interview with him, which if you haven’t seen yet, it’s online. It ended up being almost 2 hours long, it was really good. I’m going to see if I can get it on the podcast, so I may play here for you guys to hear. It turned out really cool. If I do that I will explain some of the reason behind the podcast. But we got done with that at like 1 in the morning. Jumped in an Uber and got to the new hotel somewhere else by 2. And then passed out and woke up at like 6 because I still had to do slides for the next day’s event. So I was working on slides all day. Then got down, get onstage at James event, closed 30% of the room on our package, did the whole thing and by the time we left, we were driving to the airport and I’m like, I just can’t keep my eyes open, I’m so tired. We drive to the airport, fly home and it’s interesting, because in those situations, I’m onstage, 100’s of people, everyone’s cheering, I love that. That’s me, as Russell the extrovert. I love that. My calling in life and in business is like, requires me to do that, be good at that. Because I gotta stand onstage in front of all of these people and entertain and inspire and hopefully give them the tools they need to be able to move forward. But what a lot of people don’t know is that’s not natural to me. I’m not naturally very extroverted. In fact, my whole entire life up until probably 10 years ago, when I kind of started into this business, it wasn’t even when I started this business, it was way into the business before I realized I had to start learning how to speak, talk. But I was super introverted, in fact, still am very, very introverted. But when I’m in those situations, I’m at an event and I’m onstage, it comes out of me. I love it, I really, really enjoy it but it’s funny because Dave, who’s there at all these events, he told me, “You’re onstage, you’re present, doing your thing, loving it. Then you get off stage and someone comes and asks you a question and you just shrink in this weird introverted, like you can tell I’m not comfortable in that kind of situation.” At James Malinchak’s event, it’s funny because I haven’t spoken at an event like that, where you speak and sell and people can ask you questions afterwards for a long time. And it was just tough because I’m in the back of the room and probably for an hour and a half I had people ask me question after question after question. Which is just like, super uncomfortable for me typically. And introverted Russell was really, really struggling. And then it’s funny, I got home, we took an Uber home, flew home, got back to my house about midnight and the next morning at like 8:00 we had this big church Christmas party that my wife was in charge of. Such a crazy week. So we get there and there’s you know, all the entire church, all these people, and all this stuff, and I’m there with the kids because she was stuff ready. So I bring the kids in and it was just interesting. I come in and totally introverted Russell took over. Not comfortable in that situation. I kind of sat down at the table with my kids and there’s all these amazing people who go to church with us, that I know who they are, I like them, I like them a lot. There’s especially a bunch of guys that I really think are just awesome. And it’s so weird how much fear I have to go and just say hi to them. I hate it. That’s one thing that really frustrates me about myself. In my element, it’s easy to go out there and people come to me, because it’s the brand I built. I go to events and people come and they want to ask me questions, so it’s really easy. It just very naturally comes to me and I can talk to them. But I go to these other places where no one really knows who I am, and it’s just, I’m a person. It’s hard. I don’t know why I struggle so much to just walk up and say to them and talk to them. It’s interesting how much that introvert side of me, how much I struggle with that. I remember sitting there the whole Christmas party, looking around and seeing all these amazing people, people that are fascinated by us, “I want to go talk to that person, I want to ask them a question, or do whatever.” But I honestly have so much fear inside of me, it drives me nuts. All this fear keeps me from going and saying hi, just going and talking to them. And even when they do come say hi to me or whatever, it’s just weird. I’m really good at carrying on a conversation when people come and ask me questions, you know, but it’s like, we’re on mutual ground, they don’t really know much about me or whatever, I really struggle. I always try to think, I need to be interesting and ask them questions about themselves, but I’m just not as good at that. It’s just fascinating, the contrast of the night before I was onstage in front of all these people, people chanting my name and screaming and going crazy, people crying and this whole thing. And then the next day I’m around people that live near me and I can’t even…it’s interesting. So that’s a little glimpse of what it looks like to be an introvert in an extrovert position or calling. So unless you think that I got everything put together, I still get scared to death. One of my biggest fears in life is calling people. I hate calling people on the phone, it scares me to death. That’s why I use Voxer with my inner circle members, that’s why I never, the only phone call I ever answer is from my wife. Everyone else I make go to voicemail, then I listen to the voicemail and if it sounds awesome I call them back, otherwise I just don’t call them back at all. I’ll text them back or I’ll vox them back. Just because I have these weird fears about that. Anyway, it’s not just me, it’s everyone. So don’t feel bad if you are like, “I’m too introverted I’m never going to be good at this business. I don’t dare talk to people.” I get that. Still to this day, I get so nervous behind it. But that’s one of the powers and beautiful things about this kind of business. My thoughts are like, when you are introverted it’s really hard to do face to face, one on one selling. Nothing scares me more than that. It’s funny how we built huge call centers and stuff like that and I don’t think I’ve ever picked up the phone and called someone and sold them on the phone. I don’t think I would even have the guts to do that yet. I can stand in front of a room of a thousand people or five thousand people and sell. For example, I’m speaking at Grand Cardone’s event in February and there’s supposed to be somewhere between 8500 and 10,000 people. I’m so excited for that. The extrovert in me is like, yes, this is going to be awesome, I’ll step onstage, I’ll speak, I’ll sell. It’ll be so much fun. And then afterwards in the hallway, anyone asks me questions I get all awkward and weird. Hopefully someday I figure it out. So hopefully my kids, hopefully Bowen over here, will never be nervous. Do you get nervous from talking to people at all? Bowen: Yeah. Russell: Do you get nervous standing in front of a lot of people and talking? Bowen: Yeah. Russell: Both of them? Bowen: I’m about to do it in front of my entire class. Russell: You’re giving a presentation tomorrow? Bowen: Wednesday. Russell: On Wednesday? Does it make you nervous? Bowen: Yeah. Russell: What makes you more nervous, talking in front of a class of a whole bunch of people, or just talking one on one with somebody? Bowen: Probably the whole class. Russell: The whole class does? Interesting. See for me, I was just telling them, when I’m onstage with a whole bunch of people I feel comfortable, but then one on one I get really nervous. Bowen: if it’s one on one I guess you do kind of get nervous. I mean, it was kind of hard for me to do this because one on one is kind of hard because if you mess up they’ll recognize it. Except if it’s a lot of people, they don’t yell it out. Russell: Anyway, I just wanted to share with you guys tonight, I don’t think this is something anyone is going to learn much from, other than hopefully give the introverts out there some hope that they can do this. And people that are extroverted, help them understand their super powers. A lot of those guys are going to be a lot better one on one and a lot of introverts just seem like….it’s funny, because it’s not just me either. I was talking to Frank Kern and he’s like, “I love doing big events, but it scares me to talk to people afterward.” He’s super introverted. I think a lot of people in these kinds of positions are. So it’s neat because it’s something that introverts can thrive in, in mass situation, but then they’re…even within there they can still have success. Hopefully that helps some of you guys who may get nervous or may think, “I can’t do this, I can’t do this. I’m not like Russell.” I get people all the time, “I’m not like you Russell. I can’t stand up in front of people and just talk for hours.” I’m like, “Dude, but you can talk to someone face to face, I can’t do that. It scares the crap out of me.” I mean, that’s a bad word here, in this family. It scares the..something else out of me. That’s the worse swear word you’re going to hear from Russell. Bowen: Crud maybe. Russell: Crud? It scares the crud out of me. Yeah, that’s way better. Good job.  Anyway, I hope that helps those introverts out here to understand how it is that you can still succeed in an extroverts world. In doing this stuff, the Expert Secrets stuff, putting your voice out there, putting your message out there. Because when all is said and done, the only thing that really matters is the impact you have on people’s lives. So do it, it’s worth it. At first you’re not going to be very good, but if you get consistent with it, you get better and better and better. I think I told you guys, Steven Larsen told me, because I started this podcast back before I knew how to see if anybody was listening to it, so I think for four or five years I didn’t have it hooked to any stat system. And I’m glad I didn’t know because I just kept doing it and doing it. And Steven Larsen said to me one time, “Yeah, the first 45-46 episodes weren’t very good. After that it started getting really, really good though.” But that’s how it kind of works. It’s all about you guys getting out there and sharing, sharing, and sharing and eventually you’ll get comfortable with your voice. I just watched Alex Charfin, he launched his Momentum podcast after the Pirates Cove mastermind this year, and he’s passed like 80 thousand downloads, which is awesome. And what he just posted on Facebook about it was just, because he thought about doing a podcast forever and I was the one that was like, “Dude, just do it. You’d be awesome at it. Just jump off the cliff.” And he said that by doing it, it was really cool. He’s like, “I found my voice. People started finding me. Other people referred people and my audience grew. I have people listening to my voice every single day and it’s just like such a good thing.” But again, it’s all about just doing it. And the more you do it, the better, the more your message will get clear, the better you’ll find your voice, the more comfortable you’ll feel. The nicest thing about these mass media things that we have, podcasts and videos, webinars, things like that, is that even if you’re introverted you can still do this because you don’t have to talk face to face to anybody. You can do group selling, group everything and it’s awesome. So there you go, that’s all I got. I’m going to go get this kid to bed, get his homework done so I can go to bed because I am so tired. Appreciate you all, talk to you soon. Bye.

Interesting thoughts after my whirlwind week. On this episode Russell talks about what’s it’s like being an introvert in an extrovert’s business. He shares how you can still be successful while being introverted, just like him. Here are some interesting things in this episode: Find out why Russell loves speaking in front of thousands of people, but can still be awkward one on one. See how Russell is able to get past his introverted tenancies to still be able to sell a room. And find out why you just need to start sharing your message and with consistency you will find your voice. So listen here to find out how an introvert is making it in this extroverted business. ---Transcript--- Hey everyone, this is Russell Brunson. Welcome to Marketing Secrets podcast. Today we’re going to be talking about what it’s like being an introvert inside of an extrovert’s calling. Here we go. Alright so last week was a little bit insane. I think I only slept about 2 ½ hours last night and I am really excited to fall asleep. The kids are almost all in bed, but one of them is finishing their homework so I’m like, I’m going to sneak away and talk to you guys before I pass out and then go back and finish the homework with them so. That’s why we’re here right now. So last week there was an event that I wanted to speak at for a long time and I got invited probably about six or seven months ago. I was looking forward to it and then after someone else….I get invited to speak at a lot of events, and unfortunately I have to say no to most of them just because it’s hard to leave and travel and be away from family, so it’s not typically worth the investment or the time away, especially this level in the business. It’s tough because it’s like, I’ve had people come back like, “Hey we’ll pay you $100,000 to come speak.” And I’m like, I feel like a jerk because to be able to travel there, being there, being able to travel back, it’s like, I could do a webinar and clear way more than that, you know what I mean, and be able to go sleep in my own bed at night and be with my kids that night. So it’s just tough unfortunately. But someone asked me, one of my friends, James Malinchak asked me and since I was already going to be speaking at WarriorCon, which is widespread event that I was super excited to speak at. James is in the same city. So it was like, “Sweet dude. I’ll just drive over and we’ll do this whole thing.” So we’re at the event and I’m like, I’m going to be in LA, what else is in LA? Tai Lopez is in LA, we should go hang out with Tai. Justin and Tara Williams are in LA, we should hang out with them. And it turned out to be really, really cool. Here comes Bow-dog, who has been working on his homework. Say hi to everybody. Bowen: Hey! Russell: Anyway, the vacation was crazy. Basically what happened is Dave and I jumped in a plane and flew out there to LA, and at night we got to the Warrior Event, so we decided to sneak in. We were at the back and we had white shirts on and everyone of the warriors got black shirts on that say “Warrior” on it.  I wasn’t speaking until the next day, but I walk in and they came and grabbed the shirts and like, “Go put these on right now.” So we put our shirts on so we could fit in with the whole cult-ture that their building over there. It was just cool. And then that night I was going to work on slides, I was super tired so I just went to bed. Woke up in the morning and I was going to work on slides, and I was super tired so I didn’t and we went and got massages, don’t tell mom. Massages were really good. Then after the massages I was going to work on the slides, but then I didn’t. And then Justin and Tara came to lunch, we hung out with them for lunch, which was awesome. Then it was like, the ninth hour, or twelfth hour, however that works. So I had to go get the slides done. So I went up into the room, got my slides done, saw Kevin Anderson who does all our Funnel Hacker TV stuff, he came to come film. And Brandon Fischer was there as well, he does all of other video stuff. So it was kind of cool to have those guys come out as well. They were filming the room, walking around, getting a bunch of footage and everything, which is pretty sweet. So you’ll probably see some of this on Funnel Hacker TV soon. But that’s kind of what’s happening. It’s so cool, Warrior was insane. 600 men, just insane, everyone dressed in black, it was really, really cool. I was teaching a lot of the Expert Secrets book stuff, but as I was teaching it to them I was also showing how Garret had done it. The process Garret had done to create the Warrior movement, it was really kind of cool to be like, “Here’s this piece of it, here’s how I did it. Here’s what Garret’s doing, here’s what you need to do.” And kind of go through the whole thing. So I think everyone thought it was pretty cool. The only problem, it’s so bad. I started the presentation and then I come up and Garret does this huge thing to get everyone pumped up and excited and I come on stage and start my slides and my slides aren’t working. And it’s like, I had done all this research to find out, the day we launched Clickfunnels, it was like 138 days later that he had launched his and it had the dates and time and all this stuff in the first slides. So it wasn’t like I could just BS my way through the first three or four slides. They had like pictures and the date and time. I’m like, “Ugh. Well….” So it was super anticlimactic for probably, seemed like an hour, but probably the first 2 or 3 minutes. And then they came back, you know you get kind of thrown off. It took me 5 or 6 minutes to get back on and then I think the rest of the presentation went pretty well after that. That was awesome and then we got done and we were supposed to leave to head to Tai Lopez’s house, which is like a 2 hour drive I think, but also Stu McClarin was doing a charity event…..this is homework, we’ll talk about that in a minute. We’re almost done bud, then you can….. So Stu McClarin is doing an online charity event, so I was supposed to do an interview for that, so I jumped on at the hotel before we left. And of course the hotel internet goes out. It keeps going in and out, so it’s all…..but we did our best there and ended up raising like $22,000 I think for that charity event, which was really sweet to help some families out that have been struggling with hurricane stuff. Then jumped in an Uber, drove to Tai Lopez’s house, they asked us when we got there, “What’s your hard leave time?” “We have to leave at 11:00 sharp.” So we ended up being there until after 1, almost 1:30 I think. We filmed to info products there, ate dinner with Tai and then did an interview with him, which if you haven’t seen yet, it’s online. It ended up being almost 2 hours long, it was really good. I’m going to see if I can get it on the podcast, so I may play here for you guys to hear. It turned out really cool. If I do that I will explain some of the reason behind the podcast. But we got done with that at like 1 in the morning. Jumped in an Uber and got to the new hotel somewhere else by 2. And then passed out and woke up at like 6 because I still had to do slides for the next day’s event. So I was working on slides all day. Then got down, get onstage at James event, closed 30% of the room on our package, did the whole thing and by the time we left, we were driving to the airport and I’m like, I just can’t keep my eyes open, I’m so tired. We drive to the airport, fly home and it’s interesting, because in those situations, I’m onstage, 100’s of people, everyone’s cheering, I love that. That’s me, as Russell the extrovert. I love that. My calling in life and in business is like, requires me to do that, be good at that. Because I gotta stand onstage in front of all of these people and entertain and inspire and hopefully give them the tools they need to be able to move forward. But what a lot of people don’t know is that’s not natural to me. I’m not naturally very extroverted. In fact, my whole entire life up until probably 10 years ago, when I kind of started into this business, it wasn’t even when I started this business, it was way into the business before I realized I had to start learning how to speak, talk. But I was super introverted, in fact, still am very, very introverted. But when I’m in those situations, I’m at an event and I’m onstage, it comes out of me. I love it, I really, really enjoy it but it’s funny because Dave, who’s there at all these events, he told me, “You’re onstage, you’re present, doing your thing, loving it. Then you get off stage and someone comes and asks you a question and you just shrink in this weird introverted, like you can tell I’m not comfortable in that kind of situation.” At James Malinchak’s event, it’s funny because I haven’t spoken at an event like that, where you speak and sell and people can ask you questions afterwards for a long time. And it was just tough because I’m in the back of the room and probably for an hour and a half I had people ask me question after question after question. Which is just like, super uncomfortable for me typically. And introverted Russell was really, really struggling. And then it’s funny, I got home, we took an Uber home, flew home, got back to my house about midnight and the next morning at like 8:00 we had this big church Christmas party that my wife was in charge of. Such a crazy week. So we get there and there’s you know, all the entire church, all these people, and all this stuff, and I’m there with the kids because she was stuff ready. So I bring the kids in and it was just interesting. I come in and totally introverted Russell took over. Not comfortable in that situation. I kind of sat down at the table with my kids and there’s all these amazing people who go to church with us, that I know who they are, I like them, I like them a lot. There’s especially a bunch of guys that I really think are just awesome. And it’s so weird how much fear I have to go and just say hi to them. I hate it. That’s one thing that really frustrates me about myself. In my element, it’s easy to go out there and people come to me, because it’s the brand I built. I go to events and people come and they want to ask me questions, so it’s really easy. It just very naturally comes to me and I can talk to them. But I go to these other places where no one really knows who I am, and it’s just, I’m a person. It’s hard. I don’t know why I struggle so much to just walk up and say to them and talk to them. It’s interesting how much that introvert side of me, how much I struggle with that. I remember sitting there the whole Christmas party, looking around and seeing all these amazing people, people that are fascinated by us, “I want to go talk to that person, I want to ask them a question, or do whatever.” But I honestly have so much fear inside of me, it drives me nuts. All this fear keeps me from going and saying hi, just going and talking to them. And even when they do come say hi to me or whatever, it’s just weird. I’m really good at carrying on a conversation when people come and ask me questions, you know, but it’s like, we’re on mutual ground, they don’t really know much about me or whatever, I really struggle. I always try to think, I need to be interesting and ask them questions about themselves, but I’m just not as good at that. It’s just fascinating, the contrast of the night before I was onstage in front of all these people, people chanting my name and screaming and going crazy, people crying and this whole thing. And then the next day I’m around people that live near me and I can’t even…it’s interesting. So that’s a little glimpse of what it looks like to be an introvert in an extrovert position or calling. So unless you think that I got everything put together, I still get scared to death. One of my biggest fears in life is calling people. I hate calling people on the phone, it scares me to death. That’s why I use Voxer with my inner circle members, that’s why I never, the only phone call I ever answer is from my wife. Everyone else I make go to voicemail, then I listen to the voicemail and if it sounds awesome I call them back, otherwise I just don’t call them back at all. I’ll text them back or I’ll vox them back. Just because I have these weird fears about that. Anyway, it’s not just me, it’s everyone. So don’t feel bad if you are like, “I’m too introverted I’m never going to be good at this business. I don’t dare talk to people.” I get that. Still to this day, I get so nervous behind it. But that’s one of the powers and beautiful things about this kind of business. My thoughts are like, when you are introverted it’s really hard to do face to face, one on one selling. Nothing scares me more than that. It’s funny how we built huge call centers and stuff like that and I don’t think I’ve ever picked up the phone and called someone and sold them on the phone. I don’t think I would even have the guts to do that yet. I can stand in front of a room of a thousand people or five thousand people and sell. For example, I’m speaking at Grand Cardone’s event in February and there’s supposed to be somewhere between 8500 and 10,000 people. I’m so excited for that. The extrovert in me is like, yes, this is going to be awesome, I’ll step onstage, I’ll speak, I’ll sell. It’ll be so much fun. And then afterwards in the hallway, anyone asks me questions I get all awkward and weird. Hopefully someday I figure it out. So hopefully my kids, hopefully Bowen over here, will never be nervous. Do you get nervous from talking to people at all? Bowen: Yeah. Russell: Do you get nervous standing in front of a lot of people and talking? Bowen: Yeah. Russell: Both of them? Bowen: I’m about to do it in front of my entire class. Russell: You’re giving a presentation tomorrow? Bowen: Wednesday. Russell: On Wednesday? Does it make you nervous? Bowen: Yeah. Russell: What makes you more nervous, talking in front of a class of a whole bunch of people, or just talking one on one with somebody? Bowen: Probably the whole class. Russell: The whole class does? Interesting. See for me, I was just telling them, when I’m onstage with a whole bunch of people I feel comfortable, but then one on one I get really nervous. Bowen: if it’s one on one I guess you do kind of get nervous. I mean, it was kind of hard for me to do this because one on one is kind of hard because if you mess up they’ll recognize it. Except if it’s a lot of people, they don’t yell it out. Russell: Anyway, I just wanted to share with you guys tonight, I don’t think this is something anyone is going to learn much from, other than hopefully give the introverts out there some hope that they can do this. And people that are extroverted, help them understand their super powers. A lot of those guys are going to be a lot better one on one and a lot of introverts just seem like….it’s funny, because it’s not just me either. I was talking to Frank Kern and he’s like, “I love doing big events, but it scares me to talk to people afterward.” He’s super introverted. I think a lot of people in these kinds of positions are. So it’s neat because it’s something that introverts can thrive in, in mass situation, but then they’re…even within there they can still have success. Hopefully that helps some of you guys who may get nervous or may think, “I can’t do this, I can’t do this. I’m not like Russell.” I get people all the time, “I’m not like you Russell. I can’t stand up in front of people and just talk for hours.” I’m like, “Dude, but you can talk to someone face to face, I can’t do that. It scares the crap out of me.” I mean, that’s a bad word here, in this family. It scares the..something else out of me. That’s the worse swear word you’re going to hear from Russell. Bowen: Crud maybe. Russell: Crud? It scares the crud out of me. Yeah, that’s way better. Good job.  Anyway, I hope that helps those introverts out here to understand how it is that you can still succeed in an extroverts world. In doing this stuff, the Expert Secrets stuff, putting your voice out there, putting your message out there. Because when all is said and done, the only thing that really matters is the impact you have on people’s lives. So do it, it’s worth it. At first you’re not going to be very good, but if you get consistent with it, you get better and better and better. I think I told you guys, Steven Larsen told me, because I started this podcast back before I knew how to see if anybody was listening to it, so I think for four or five years I didn’t have it hooked to any stat system. And I’m glad I didn’t know because I just kept doing it and doing it. And Steven Larsen said to me one time, “Yeah, the first 45-46 episodes weren’t very good. After that it started getting really, really good though.” But that’s how it kind of works. It’s all about you guys getting out there and sharing, sharing, and sharing and eventually you’ll get comfortable with your voice. I just watched Alex Charfin, he launched his Momentum podcast after the Pirates Cove mastermind this year, and he’s passed like 80 thousand downloads, which is awesome. And what he just posted on Facebook about it was just, because he thought about doing a podcast forever and I was the one that was like, “Dude, just do it. You’d be awesome at it. Just jump off the cliff.” And he said that by doing it, it was really cool. He’s like, “I found my voice. People started finding me. Other people referred people and my audience grew. I have people listening to my voice every single day and it’s just like such a good thing.” But again, it’s all about just doing it. And the more you do it, the better, the more your message will get clear, the better you’ll find your voice, the more comfortable you’ll feel. The nicest thing about these mass media things that we have, podcasts and videos, webinars, things like that, is that even if you’re introverted you can still do this because you don’t have to talk face to face to anybody. You can do group selling, group everything and it’s awesome. So there you go, that’s all I got. I’m going to go get this kid to bed, get his homework done so I can go to bed because I am so tired. Appreciate you all, talk to you soon. Bye.

After defeating another band of small fry pirates, the party is left with nautical charts and some worrying information: The Pirate Leader has already boarded the vessel they were supposed to protect. With a quick lession in sailing from a one legged dwarf, the party is off to rescue their charge. This Week, On Wayward Quest!

If you’re not as successful yet as you’d like to be… I know why. This episode I went off on a 96 minute rant that’ll get you back on track. On today’s special road trip edition of the podcast Russell talks about some exciting events coming up, some personal development rules he follows, and why it’s okay for people to outgrow Clickfunnels. Here are some of the cool things to look forward to in this episode: The viral video by the Harmon Brothers and the kind of party that is planned for it. Why Russell thinks studying, learning and geeking out on the marketing of your product is the key to success. Why it’s okay to be greedy in the initial stages of your business. How building and growing a business is similar to making, being pregnant with, and birthing a baby. What the 3 steps toward personal development that Russell follows are. Why you need to be willing to take risks. What some Clickfunnels clients are doing that they shouldn’t and why Russell is a little pissed off about it. And much, much more. So listen here to hear this extra long, extra informative and extra exciting episode of Marketing Secrets. ---Transcript--- What’s up everybody, this is Russell Brunson. Welcome to a special edition, a road trip version, edition, whatever you want to call it of Marketing Secrets podcast. I feel like we’re going old school, for our long time friends and followers, this is like a Marketing In Your Car.  But I’ve got a long drive ahead and I want to welcome you guys to the podcast. Alright, alright everybody. I just started a super long road trip heading to Burley, Idaho. It is my wife’s grandma’s 100th birthday. So we’re heading down to the big birthday party. Isn’t that crazy, 100 years old! It’s really, really fun. My wife and kids actually left a day and a half ago. I had to get some stuff done, so now I’m heading down for the big party. So basically I have a two hour road trip and was heading out the door, super excited and I’m totally unprepared. I forgot my camera to record podcasts, I forgot my little ear buds, I forgot my sunglasses. Oh well, what can you do? I forgot my battery charger for my phone, oh well I’m still excited. So I’m heading down and I’ve got some time to talk to you guys. So I wanted to share some cool things. First off, one thing we’re working on is, as you’ve probably heard, we’re about to launch our viral video with the Harmon Brothers. They’re the guys that did Squatty Potty and Poopourri and all the other awesome things. What’s funny, everyone asks me, “Oh I want to hire them too, their stuff is awesome. How much does it cost?” and I think people think the quote is going to be like 10 or 15 grand or something, but it’s actually half a million dollars to hire them to do a 3 minute video for you. It’s not cheap. So we paid a lot of money to get this video created and then I was like man, most people do a video and then they launch it and it kind of just, you hope it goes well and sometimes it does, but I’m like, if we’re going to launch it, I want as much oompf behind it as humanly possible. So I was like, we need to do a launch party. So that was kind of the first thought, but how do we do a launch party? I’ve never done one before but it’s gotta be just kind of like a regular party. Well maybe we should get some cool speakers, some cool influencers and affiliates out here, so who would be cool to have? Oh Gary Vaynerchuk would be cool. He’s not speaking at Funnel Hacking Live, but he’d be a really cool fit for this event. So we called him up, he said yes. We had to pay him about 100 grand to get him to come to Boise to speak. But we’re like where in Boise is actually cool enough to host an event like this? There’s not a lot of cool hotels. So the Boise State football stadium, the big Skybox there, is kind of cool and hold 3 or 400 people. So we’re like, cool we’ll do this. We rent the Skybox, but who are we going to invite. We need to make this really, really cool. I think it was Alex Charfen told me this, it might not have been him, but I think it was. Basically said that entrepreneurs like to create events out of everything to make it memorable for them and for everybody else. So I was like, we need to make a big event. So anyway, it just keeps getting bigger and bigger. We can invite our affiliates, that’ll be kind of fun, we’ll invite a bunch of them. But who else can we invite that can share this video? We can invite people that aren’t necessarily our affiliates, just other influencers that if they share the video it would dramatically boost it. So okay, let’s do that. So we set up this event, I was going to speak, Harmon Brothers were going to speak, Gary was going to speak, then we start reaching out to influencers and they’re like, “We don’t really care about people speaking. We want a party.” And we’re like, it’s going to be kind of a fun party. We’re all fun people. They’re like, “No we need a real party.” So we’re like, how do we throw a real party? So we started just kind of brainstorming and what came out of the brainstorm was what if we rented out the actual football stadium and tried to play bubble soccer, that’d be kind of fun. What if instead of playing bubble soccer, what if we tried to play the biggest game of bubble soccer ever? What if we had the Guinness Book of World Records come and…. Anyway, that was kind of the initial crazy thought and then Dave was like, “I’m going to figure out how to make this work.” So Dave spent the next two weeks on the phone getting the Guinness Book of World Records, and then getting Boise State to let us come, and all the licensing fees and it’s been this insane project. So we got all that done. We don’t have any influencers who have kind of, we’re in this thing with a lot of money. We have no influencers actually coming. So then I was like, okay, I have to go old school. Practice what I preach. So the last two days I’ve sat in this car and recorded almost 200 videos, personalized videos for all these influencers, which was a lot of work. We made a page, 200 pages for 200 different influencers and now Monday, we’re in the process of contacting all of them and inviting them to this huge party. Anyway, it’s been crazy and none of them may come, but hopefully they will. But regardless it’ll be a fun party. We’re going to set a world record, we’re going to launch a viral video and that’s one of the many things we’re doing. We also have 12 events in the next 43 days happening in Boise. One of them just got done so it’s actually down to 11. Monday we have a design-a-thon where we’ve got 30 designers coming out and we’re busting out a whole bunch of new templates for the Marketplace that’s launching during the new onboarding, everything’s going live in Clickfunnels when the viral videos hits and about a billion other things. It’s crazy. The next 45 days will probably be the most stressful, crazy days of my life. But if we can pull it off, it’s going to be nuts. I keep saying that, I did the same thing with the book launch. I think there’s something about me, I think something’s wrong, the wiring in my head where I always think that after this life will get normal again. But then I just keep stacking things on. I think part of it is just momentum, it’s hard to get momentum for a lot of people. But when you have momentum you don’t want to slow down, you want to keep riding the wave. So I feel like I’m 14 minutes into my 15 minutes of fame and I’m enjoying the ride and I don’t want to slow down, so I’m like, we just keep rolling stuff out. We’re launching a new book, the Funnel Hacker Cookbook, this month. It’s crazy. If you guys could see what’s actually happening behind the scenes, I don’t think you’d actually believe it. Funnel Hacker TV, we started filming that because we wanted to show people, but that’s still just a glimpse, it doesn’t come close to everything that’s actually happening. It’s nuts. Alright, so for you guys I wanted to share, because I’ve been thinking a lot about this last night as I was working super late. I was like, why am I here? It’s been two nights that I’ve been here until like 2:30 in the morning and I’m loving it. Outside of hanging out with my kids, there’s nothing else I would rather do than that. And I’m like, how do I get people to where they’re this passionate about what they do and their business and what they’re selling? I did a podcast a little while ago talking about the number one trait I found between entrepreneurs who are successful and those who aren’t and the biggest trait is that the ones who are super successful, they’re the ones who are extremely passionate, not just about their product but about the marketing of their product.  They start geeking out on the marketing. That’s the key. Those who obsess with the marketing are the ones who have the most success, which is why for me it’s been a big deal, that’s why I wrote the Dotcom Secrets book and the Expert Secrets book, and why I do the events. All the stuff I do is because my goal is to get you guys, I want to make marketing and sales fun. If this is something that you guys, if I could make this the entertainment. To study and learn and geek out on the marketing, then that’s been my mission on this earth. Because when I was learning this stuff, it was exciting for me but honestly it was kind of boring. The people teaching and talking about marketing, yawn, they were boring and I had to wade through a lot of boring crap and now I’m trying to make it exciting. I’m trying to bring my raw passion to you guys and I hope I’m doing my job. I’m doing my best. Because if you get pumped up and fired up about the marketing of your thing, then that’s how you get the ability to make money, free yourself, and give you the ability to not just make the money but impact more people and serve more people and that’s the goal. So I’m thinking, outside of me just everyday trying to get you guys pumped and excited and fired up about how much fun the marketing of your thing can be, I was thinking about this last night, how do I just take that part of my brain out and shove it into your brain so you’re fired up. I started thinking about it and I think the key for someone to be truly passionate about the marketing and the selling of their thing, they first have to be truly passionate about their thing. Because you think about that, I talked a little bit about this in the Expert Secrets book, initially you don’t wake up, well I did, but I think most people don’t, maybe that was my gift of whatever. But most people don’t wake up excited, “I’m going to learn how to do marketing!” It’s not the thing that pumps people up. But there’s something else that happens, there’s something that you got excited about in your life. It could a book you read, it could be audio, could be video, could be just a weird thing, I don’t know. Whatever it is that your thing is. Everyone has their thing, your thing is something. So your thing that got you pumped up, whatever that was, I want you to think about that because that’s the key that unlocks everything. First you get excited about that thing because it’s exciting to you. You go through this time of growth. You start studying it and you learn and geek out and start growing and growing and growing and growing and at first it’s honestly kind of a selfish thing. There’s nothing wrong with that. What’s the dude from Wallstreet say? Greed is good. Initially it is, I think. Not long term, but short term greed is good. Greed is what gets you to unbalance your life in a way initially, not long term but initially. Initially you have unbalance your life to focus on a thing to have greatness come. When I met my beautiful wife and I wanted to fall in love with her, for me to be successful in that I had to be greedy. I had to shift all my time and all the other stuff I was doing and other people and other things. I had to unbalance my life to focus everything on that relationship so that we could fall in love and get married. The same thing happened with business. The same thing happened with wrestling. When I started wrestling, I had to be greedy about that thing. I had to get so unbalanced in every other thing in my life and just focus on that thing, because that’s what it takes to be great at anything, right. That raw passion. So first, the greed of that thing, of you desiring that thing is what initially starts. Some of you guys it was weight loss, some of you guys it was Biohacking, some of you guys it was finance, some of you guys it was history. It doesn’t matter, whatever it is that you geek out about. So the greed of the excitement that you feel initially for that thing is what makes it so you can completely unbalance your life and absorb and go into that thing. That’s the first key because to be an expert, to be able to share your message, all those things we talk about and to actually care about the marketing about your thing, you’ve got to be ridiculously passionate about the thing first. Otherwise you’re not going to wade into this territory, you’re going to go through all the pain of being an entrepreneur and getting that thing out into the world. Because I know a lot of us paint this beautiful picture of entrepreneurship and it is eventually, but initially it’s not. Initially it sucks. Initially you have to go through so much. It’s like giving birth. My wife has given birth to 5 kids, 4 times, one time was twins. Giving birth is not pleasurable. The initial thought of it, that creates the baby. That’s pleasurable just like your business, the thought of it is exciting. You’re romantic about the thing you’re going to create. Sorry, my jeep is super loud when I go into overdrive. Anyway, that’s pleasurable, we all enjoy that. I enjoyed what it took to get my wife pregnant, that’s awesome I enjoyed what it took to create the seed of Clickfunnels and the business, right. That part’s fun, and then after the romantic side happens, for pregnancy there’s nine months of pain for the woman. My wife, I watched her go through this 4 times. She gained weight, she felt horrible, she felt sick, she was throwing up. Business is the same way, after you go through the romantic part, now it’s painful. You have to work hard and you can’t sleep and you have to deprive yourself of friends and family and life and all the pleasures in life to birth this thing that you have. And most people give up during the birthing process, because it sucks. With a baby you got no option, the baby’s coming whether you want it to or not, but the birthing of a business and to be an entrepreneur, it’s so painful most people don’t make it through it. They always say that 1 out of 100 businesses succeed, but the reality, 1 out of a million businesses never even get to fruition because the idea is planted, but the birthing of the thing never happens because it’s so painful. So if you’re not obsessively, insanely passionate about your thing, I’ve got to break it to you, it’s going to be hard to birth it. Those hard times come and it sucks. So I think that not only do you have to become passionate about the market, because I’m trying to make that part fun, so the birthing process is actually fun. Maybe I’m the equivalent of the hypno-birthing class. My wife and I did hypno-birthing for the last kid, which was actually really cool. We did classes and they tried to make it really, really fun. So maybe I’m the hypno-birthing coach. Trying to make the process of birth fun for you even though you know it’s still going to suck. But maybe you can have a good time along the way, you should, it is really fun. But I was like, if you’re going to go through that birth process, you have to be so excited about the baby, that’s the key. My wife and I were so excited about the twins, we were so excited for the other kids and that’s why she was willing to endure that pain because we were so passionate and excited about the kids. So for you, it starts with before you can be an entrepreneur, before you can birth this thing, you have to be insanely passionate about your thing. And there are people who will tell you otherwise. “No, it’s math…blah blah.” I don’t know, I think you can make money without passion, but you can’t leave a legacy, you can’t do what’s really important without it. So my next phase of this, we got a long road trip, you guys. I hope you don’t mind. But the next phase of this is how you become passionate about this thing? You’re like, Russell I see you. You’re jumping around, excited, screaming every single day, but I wake up in the morning and I’m tired. I wake up in the morning and I don’t always feel that passion. And I get that. I want to share some stuff, this is maybe personal development, according to Russell. I don’t teach personal development, I probably never will, but I have my thoughts on it, I have my feelings. So I do a lot of it myself. So I’m going to give you, during our road trip together, some of my thoughts and the personal development stuff that I had to go through and we have to go through and hopefully some of these things will help. So number one, the first thing is all of you guys, you’ve got to quit being so bleh. That’s the official term for it, bleh. My daughter, she puts on this little monster mask, it’s so cute and then she’ll go “bleh.” That’s what most of you guys are doing. If I ask you what you’re working on, you’re like, “Bleh.” You’ve got to be excited, if you’ve listened to the podcast, probably three hundred episodes ago I did one talking about being awesome. People always ask you, “How are you doing?” and everyone goes, “I’m alright. I’m doing okay.” First off, if you’re doing okay, it means your life sucks. You need to stop it. “I’m doing okay.” My kids, I told them, when somebody asks you how you’re doing, you never say I’m doing okay. I’m doing good. Good is the enemy to great. If you’re doing good, that’s not a good thing. If you’re going to change the world you can’t be like, “I’m doing good. It’s alright.” Notice this, everyone will ask how you’re doing and you’ll always say doing good. First thing to change, you are no longer doing good. You are doing awesome, all the time. My kids, if you ask them, “How you doing?” “Awesome.” If you ask me, “How you doing?” “Awesome.” You need to reprogram your brain from “I’m doing alright.” To being awesome. When people ask you that from now on, this is rule number one, you have to say you’re doing awesome. It may seem like a dumb thing, but you will see how it changes people around you. “How you doing?” “I’m doing awesome.” They’re like, “Really. Huh, nobody ever says that.” If you say you’re doing good, bleh. You just did that, bleh. You pulled an Ellie, a monster Ellie. Ellie’s my daughter that does that, bleh. So no more bleh’s. You’re doing awesome. And if you don’t feel awesome, guess what the first step to feeling awesome is? Saying that you’re feeling awesome. Okay, that’s number one. Number two, stay in control. If you ever go to a Tony Robbins event, which you should, if you don’t you’re insane. I’m not allowed to say yet, but he may be hanging out with us at our next Funnel Hacking Live event. But regardless, you should go to at least UPW. You get to walk on fire and hopefully have a chance to go to Date with Destiny as well. If you really want to have a shift in your life, Tony is the person that will take you and shift you. That’s why I don’t teach personal development because Tony is the best in the world and I couldn’t do better, even remotely close, so I’m not even going to try. If I felt like I could I probably would go and try to serve that market, but Tony’s the best, so I’m not going to. So I leave it to Tony and also Brendon Burchard, Brendon’s the man. Tony and Brendon, those dudes will shift yourself, personal development wise, so go and study them. Tony especially, because walking on fire is insanely cool. But one of the main things you learn in Date with Destiny is a thing called state control. So state is the thing that you are in as you are doing something. Sometimes you’re in a happy state, and a bleh state. Most of us we live our lives in a bleh state. You have to learn how to change your state like this. The coolest thing I learned from Tony is that I actually control the state I’m in. I don’t think most people understand that. You control the state you’re in. You can change it, you can be depressed or be happy, you can change it that fast. When I learned that and became aware of it, it was insanely cool. I would have a long horrible day at the office. I’d be beat up and tired, worn out, come home and as most people do, I could walk through the door and be like, bleh. Be a bleh dad. But I was like, no. I don’t want to be a bleh dad. So I walk in tired, beat up, angry sometimes, frustrated, all the crap you go through sometimes during the day, I get to the door and I say, I could either walk in and be a bleh dad, or I can change my state. What am I going to do? I’m going to freaking change my state. So I do what Tony Robbins talks about, there’s three things he calls the triad. I make these three shifts in my life, my physiology, my focus, my meaning, I shift those things and boom, that fast I walk in and guess what? I’m not a bleh dad, I’m a freaking awesome dad. I have fun with my kids, I play with my kids, and they’re going to remember that. When I walk in the office, some days I haven’t slept for more than an hour. I walk into the office and guess what I feel like? I feel like I want to die sometimes, I’m so tired. I walk in and could be like, bleh. But guess what happens if I walk in at state, guess what happens to all the people around me? They will match my state, because I’m the leader. If I walk in like bleh, they will all become bleh. This is the official term by the way, it’s bleh. So if I walk in bleh, they’re all going to be bleh. If I walk in at a freaking ten, they are all going to rise to my level, to my state. State control is huge. You can control your own state, but the other cool thing is that you can control the state of the people that are around you. People always come to our office and they’re like, “Is it always like this?” the answer is yes. Why is it like this? It’s because I’m freaking setting the pace when I walk in during the day. I walk in knowing that the pace that I set, everyone’s going to match me at that pace. If I come in bleh, they’re going to be bleh. I work with other companies, and partners and friends and people and what’s interesting, we will work with employees of a business owner and whatever the state of the business owner is, and you know that by seeing their videos and all their stuff, the entire company matches that state. It’s insane. So if I want to dominate the world, I gotta learn to change my state. So understanding state control is huge and so much more simple than you think. Tony Robbins talked about, go to UPW. There’s three things, he calls it a triad, there’s three things that are involved in state control. I’ll kind of go through these, I’ll probably just slaughter them, so go study Tony. Worst case, go to YouTube and type in “Tony Robbins State Control” or something, I’m sure you can get some videos of him teaching it as well. But the triad, there’s three things you gotta change. The first thing is your physiology. You’re body, this amazing gift that God has given us functions and drives everything. Have you ever notice that depressed people look depressed? Bleh. Sad people what do they do? They look sad. They’re body matches and mirrors how they feel. So a lot of times you think, “I’m sad, that’s why my body’s like this. My shoulders are drooping because I’m bleh.” Sometimes, because your body’s drooping, that’s why you’re sad. Just changing your physiology, changing your state, how you hold your body, will actually change how you feel. It’s insane. He talked about a group of people who were clinically depressed, not just I’m depressed, I’m sad, clinically depressed. They were in a clinic, they were in rehab because they had such bad depression. They took this group of like 50 clinically depressed people and took them off all their depression medication, which all medication really does is change your state. Changes our physiology, honestly we’ll talk about that in a minute, but it takes them off all their meds and makes them stand in front of a mirror for thirty minutes a day, with their shoulders back, smiling. Even if it’s a fake smile, or angry, makes them smile for thirty minutes. Guess what happened? Just by changing their physiology and forcing themselves to smile for 30 days, every one of the people who had clinical depression were healed. They were miraculously saved from their depression. Now there are times when, I have friends and family members that deal with depression, so I’m not short changing that, but I promise you that by shifting your physiology you can shift everything. It’s huge. I’ve seen people who are depressed shift their state, shift their body and they get un-depressed. It’s crazy. So if I want to be in a happy mood, if I want to be in a good state for my kids, my wife, my whatever. If I’m going to a meeting or whatever, the state, how I hold my body has a ton to do, 50% of how I enter a room has to do with the outcome of what’s going to happen. That’s not scientifically proven, that’s just what I’m guestimating based on what happens. That’s a big thing. So figure that out. How do you control your body? Look at what depressed people look like and if you hold your body in a way that depressed people hold their body, you’re going to be depressed. If you hold your body the way sad people hold it, you’re going to be sad. If you hold it in a way of the happy people, you’re going to be happy. Look right here right now, do I look happy? The reason why I’m doing this, if you watch Funnel Hacker TV, “Why is Russell so excited?” Because when I’m in an excited mood, I feel better, I get more done. I get people around me to raise to my level of vibration and they get excited as well. There’s this weird thing, and this is scriptural, for those that are the church going folk, and those who aren’t it doesn’t even matter. Light cleaveth to light and dark cleaveth to darkness. One of my coaches, Tara Williams talks about this all the time, vibes, vibrations. People like, “He’s got a good vibe, she’s got a good vibe.” Sense the vibration. And if you think of this like tuning forks. Let’s say you have a tuning fork here and you want to, if you hit two tuning forks next to each other, they will eventually match their vibrations. There’s a high pitched one, a low pitched one, they will meet in the middle because vibrations match. Light cleaveth to light, dark to dark. The same thing happens with you. If you come in and you’re a tuning fork and your vibration’s high, people are going to suck you down to their level and you’ll be depressed. Or you’re going to come in and freaking just blow your mind with the level of energy and vibration and everybody will rise to you. You have to understand that. They’re either going to suck you down, or you’re going to rise up. That’s one part of state control, is understanding that your body has so much to do with it. Now that you understand that, how else can you control your body? This is why us nerdy, entrepreneur, biohacking people talk about the importance of our body. Alex Charfen at the Pirates Cove mastermind said that “for any of you entrepreneurs that aren’t treating your body like a professional athlete, you’re insane. You’re doing things that professional athletes aren’t. You’re trying to accomplish things that they can’t even fathom. If you’re not taking care of your body, you’re insane.” It’s true, what you put into your body effects your physiology. When I eat crap, guess how I feel? Crap. People always ask me why I take so many supplements. Because different supplements I take effect my physiology. I have rules with my supplements. Most of you all know, I’m a Mormon, therefore I don’t do a lot of things. I don’t do alcohol, tobacco, coffee, tea, any other crazy stuff, I don’t do a lot of these, but there’s some supplements that I do take because they affect my physiology. I do take some caffeine, because caffeine affects you physiology. You take it, it increases your energy. Your physiology changes, it helps me get into state faster. There’s other supplements I take, I could go days on supplements, but there’s things I take because they affect my physiology. There’s things I don’t eat because they affect my physiology. If you look at how I eat, I usually don’t eat breakfast. The reason why is breakfast typically makes me feel sluggish and tired, my physiology goes down. I usually eat one huge meal a day. When I’m at the office Melanie makes me this huge salad, it’s got high fats, tons of vegetables, I eat it and there’s almost no carbs outside of the carbs inside of vegetables because carbs make me feel sluggish and tired. I don’t want to feel tired. So I just eat the vegetables meats and fats because that keeps my energy, my physiology good. When I’m at home, if I’m going to eat junk, typically I eat it at the end of the night, when I’m about to go to bed, because at that point I don’t care about my physiology, I’m going to fall asleep. But I don’t eat at dinner, I usually won’t eat all the other nice stuff. I’ll go and pick the veggies, the meat off, whatever my wife makes and I’ll eat that because I know that if I eat the rice and the carbs, stuff like that, guess what happens? My physiology drains and I’m going to be a worse dad for my kids. I know how it works. So if I want to stay in peak state for my kids, I have to stay in, I gotta keep my physiology going, so I’m very careful of what I eat. Sometimes, I’m not as good as a lot of my biohacking buddies, sometimes I just screw up, and if my physiology…this is probably the bad thing. This is the negative of personal development. But if I eat something and feel like crap, I’m like, “Well, I feel like crap. I’m going to feel like crap no matter what, I might as well make my taste buds feel good.” So then I go all out and if I have a bad day, I have a really bad day. Because I’m physiologically jacked anyway, let’s have some fun. Anyway, there you go. Alright, that’s number one. Number two side of the pillar of Tony’s triad is shifting what you focus on. Have you noticed that depressed people focus on depressing things? Have you noticed that happy people focus on happy things? But Russell, there’s so much sad things happening in the world. I know there is, but guess what I don’t focus on? The sad things that are happening in the world. Guess what I don’t watch? The freaking news. Want to know why? Because the news focuses on depressing things. I don’t want to be depressed. I don’t listen to depressing things. I try to focus on people and things that get me pumped up. I listen to podcasts of people that inspire me, that get me excited. I read things that get me excited. I focus on stuff that gets me excited. In business, crappy stuff happens every single day and I tell you what, when you go from a million dollar company to a 10 to 100, the level of crappy crap that comes up everyday exponentially increases. They say, someone told me the other day that every three months an entrepreneur’s focus with decisions could either make or break them. That’s true when you’re running a million dollar business. When you’re running a hundred million dollar a year business that happens a lot more often. I would say probably every three hours. I’m not kidding. There’s a lot of crap that hits me in the face every single day and if I focus on the negative, I would be in a state of depression right now. I have to look at it and I’m like, “Oh, that sucks. Alright, this is the answer.” And I turn my back and run from it. I do not focus on it for more than 5 seconds, otherwise I will lose my state. What are you focusing on? A lot of you guys get overwhelmed and get stressed. Do you not think I get overwhelmed? I have 12 events happening in the next 47 days. We’re doing the biggest launch in the history of the freaking internet. We’re re-doing the complete onboarding process, I just wrote a new book in the last 30 days. It’s not a tiny book, it’s a freaking cookbook, it’s a 500 page cookbook. We’re doing a design-a-thon in two days. If you knew how much stress I have on my plate.  I don’t know, I’m pretty sure most people would crack under the pressure. I’m shocked that I haven’t yet, but the reason why is because I keep moving on. Dan Gable, the greatest wrestler in the history of wrestling. Well maybe not the greatest anymore, but he is the legend. He is the Michael Jordan of wrestling. So Dan Gable, someone asked him one time, because he went through all of college never losing a match. His very last match he lost, he got so pissed off that he went and started training for the Olympics and he actually became an Olympic champion and not a single person scored on him. And what’s crazy is while he was training for the Olympics, it’s so crazy. The Russians actually said, they came out publically and said, “We are going to train an athlete with the only goal to beat Dan Gable from the Americans.” And Dan Gable was like, “No, I’m the greatest wrestler who’s ever lived, no one’s going to beat me.” So what did Dan do? He would work 7 hours a day, working out 7 hours a day preparing for the Olympics, then he’d go to bed at night. Then as he’d go to bed at night, he laid there in bed saying, “The dude in Russia who is trying to beat me is awake and training right now. And that pisses me off and freaks me out.” So what did Dan Gable do? He woke up at midnight and he’d go running. Because he knew that his opponent was competing, was training and it stressed him out knowing that his opponent was awake while he was sleeping. He did not like that so he got up and kept working out. Is that obsessive? Heck yes. Did he crack under pressure? No, he went to the Olympics and won. Not a single person scored a point on him. That’s Dan Gable. Now someone asked Dan Gable, I heard this in an interview one time, they said, “Dan don’t…” and afterwards Dan went on to become the head wrestling coach of Iowa Hawkeyes and won more NCAA championships in a row than anyone in any sport, I believe. Anyway, insane. And someone asked Dan Gable, “Don’t you believe in pressure?” and Dan’s like, “Yeah, I believe in pressure, it’s everywhere. The difference is that most people sit underneath the pressure and they sit on it. I believe in it, I just don’t put myself underneath it. I step aside and I focus on what I need to get done.” And most of us, it’s that same way. I don’t know about you guys, sometimes I have so much stress and so much pressure, I’m about to crack. Then half of that is just in our heads. So I’ll sit down with a pad of paper, especially at night when I can’t sleep, I sit with a pad of paper and write down what I’m stressing on. I write all those things down, when you write it down it’s like, oh that’s actually not as bad as I thought. And then you can fall asleep, get yourself out of the pressure. Sometimes we’re focusing on all pressure and stress and all this stuff and that’s why we don’t succeed. Don’t do that. Write it all down, prioritize it and be like I can’t control what I can’t control. I’m going to move forward out of the pressure. Go. And sometimes I don’t get crap done. I’m sure that all the stuff I have to get done between now and our viral video launch, most of it is not going to get done.  A lot of it will, most of it will. But sometimes you can’t affect it, so you do whatever you can and as you get closer and closer to deadlines all of the non essentials fall away and then you get the essentials and that’s how the game’s played. Alright, this is fun, we’ve been going 32 minutes you guys. I hope you’ve been having fun. I don’t know where I left off. Physiology, shift your physiology. Number two, what you’re focusing on and then number three, what’s the meaning. I think number three is meaning. If not I’ve been teaching this wrong, or thinking about it wrong. Number three is the meaning we’re attaching to things. A lot of times something bad happens to us and we attach these weird meanings to it. And we, it’s really cool, we have this unique ability as humans to attach meanings to things, right. And usually what happens is subconscious; we don’t know that we’re doing something right. If someone punches you in the face, subconsciously our body attaches a meaning to that. So this person is mad at me, we attach the meaning, I need to fight….sorry, let me step back. Someone punches us, right. Our meaning maker attaches this meaning to the thing. That person is mad at us, we must fight them back. So I go and try to fight someone. Or someone punches us and maybe the meaning is this person is going to kill me, that’s the meaning we attach so then we run away. There’s all sorts of things. Every single day, something is happening and we’re attaching these meanings to it and these meanings direct where we’re going with our thoughts and actions and everything else. But as soon as you’re aware of this, you can actually change the meanings that are coming to you. I actually don’t know if this is part of the triad, it may not be. I can’t remember now. Go YouTube Tony Robbins. Regardless, I want to talk about meaning, because meaning is a big thing. When you’re aware of this it’s kind of cool because now it gives you the ability to kind of shift meanings. So when somebody, we’ve had some morons, and they are morons, this week that have been attacking Clickfunnels and at first I got so mad I want to kill them and fly to their house and beat them, because that’s the wrestler in me. My body attaches a meaning to what they’re doing. But then what’s cool is Tony taught me this technique where you stop and say, okay, what if that’s not the meaning they’re attaching, what if it’s actually this meaning? You shift the meaning that maybe they’re attaching and if you shift the meaning associated with an experience, it’ll change your perspective, which changes everything. So we gotta become good at consciously picking the meaning we’re attaching to things. If someone screws us over we can attach a meaning saying “That person is a horrible person trying to screw me over.” But if you attach that meaning, be careful. Because as soon as you attach that meaning to something, guess what happens? Now the situation you enter, the state you enter is going to be based on that meaning and it can get really bloody and get really bad and things can turn really bad, which is going to increase all these other pressure, noise and other bad stuff. But if you come in and say, “Look, that person is a total douche bag,” I don’t know if I can say that on TV. I apologize if I can’t. Anyway, that person is a horrible person, but maybe their having a bad day today. Maybe they’re struggling, maybe financially, whatever. You attach a different meaning to the situation, then you come and you’re like, man that person screwed me over, but this is probably why he did it. Or why she did. If you attach that meaning it gives you a different set of tools to deal with the situation. So what happens now in my life, if something happens and instantly a meaning is attached by my brain and what I’ve found is that most of the times that the instant meaning that’s attached, is going to leave me in a really negative path. It’s weird how it works. So too often I run down that negative meaning and bad things happen. So I try to consciously stop and try to take the exact opposite. I remember Tony at Date with Destiny he does this thing, he says, “Find an experience in your life that pissed you off.” For me it was something with my wife, and my wife was at the event then, sitting separate, so she was sitting four rows ahead of me and there was an experience and they said to write down the experience, so I wrote it down. They said, “Write down all the meanings you attached to that experience.” I was like, “My wife is mad at me, she doesn’t love me.” I wrote down all these different meanings that I had attached to that situation. And then Tony said, “Write a big line down the side of the paper and next to each of the meanings you attached to that situation, I want you to write the exact opposite of that thing.” So I was like, “My wife is mean to me, but on the other side, she actually loves me. My wife is super selfish, no she is actually so giving that she struggles.” So I wrote the exact opposite of each of the meanings that I had attached to the situation. But what’s crazy is after handwriting out probably three or four of the things, I started crying. I started crying because I realized, I love my wife and I know her, and I realized the true meaning of what happened in that situation, was actually the exact opposite of the meaning I had attached to it. I instantly realized that I was in the wrong and she wasn’t. I broke down crying because I was like, “Oh my gosh. Where else in my life is this happening? Where I’m attaching these meanings subconsciously to a thing and I’m actually wrong?” I realized that day that I have to take control of my meaning maker, the meaning I’m attaching to every single situation. So something happens now and instantly I get the negative meaning, it just happens that’s in our brains wiring for some stupid reason. I stop and I’m like, what’s the opposite of that, what’s something that if I could attach a different meaning would make me look at this person through a different angle, a different lens, a different light? I shift the meaning and it shifts everything. It shifts how I feel about the person. It shifts how I approach them, it shifts the response. It changes everything. I wish I could say I am perfect with this, I am not. If you’ve ever been on the back end of a backlash from me for stuff, I apologize. Because I’m, I can be a prick sometimes. I didn’t realize this until the other day. We have a contractor, he was killing himself for us, and I imagine it’s got to be a pain in the butt working with me sometimes. Because I’m vocal, I’m on TV, I’m on Instagram, I’m ranty and ravy and talking about everything. And without thinking I kind of shared publicly my thoughts and part of it’s because I’m a media personality. If I came out like bleh all the time nobody would listen. So I’m usually on the extremes, I’m extremely happy or extremely upset because that’s what’s interesting. So I feel bad because I published stuff that was negative towards that person. And the other day it was kind of brought to my attention, “Wow, Russell this person is really working his butt off for you and you’re saying these things.” And I had this moment again where I kind of broke down and I was like I’m a bad person sometimes. And the meaning I was attaching to all these situations was like, they’re lazy, they don’t care, they’re not working hard enough, or whatever. I’m attaching all these meanings and I had this fun little moment where I had this exercise where I was like, okay, if I switch the meaning, what’s actually happening? And I was like, oh man, I’m a jerk. I realized it again, so I reached out personally and apologized and I don’t know if it’ll make it better or not, but I was wrong. I’ve had other situations this week where again there’s this person who’s honestly, it’s always the people you help the most. It’s someone I helped a lot, to have a lot of success, I bent over backwards for them and now they’re publically attacking me and us. It’s just….it’s funny, the meaning, even now, the meaning I want to attach to it wants to come in there. I’m like, no stop. Get out of my brain. Because I know, I know the reason why this person is being a douche bag. I’m going to use that word, I apologize. I know the true meaning. It’s not the one that makes me feel better about myself, which sucks because that one makes me feel so much better about myself. But it’s the truth. So I’ve tried to attach that meaning to it, even though every time I think about the situation, my blood’s boiling just thinking about it again. But I gotta go back to the meaning that I attached on purpose. So the more you guys are aware of this the more you can affect. That’s a big part. There’s number two in personal development. So where have we gone this far? So far we’ve talked about not being bleh. We talked about shifting your state in the circumstance. We talked about shifting the meaning you’re attaching to things. Alright so here’s a couple of things. Yes, we’ve been going for 40 minutes, but I still got another hour and a half drive, so we’re going to keep on talking. It’s like on Wedding Singer, which is one of my favorite movies of all time, do you remember when he’s all depressed after his girlfriend gets married on him and he’s hosting the wedding party and he’s telling all these jokes? And the one guy’s like, “Hey wedding singer, you’re the worst wedding singer I’ve ever heard.” And he looks at him and he’s like, “Well I have the microphone so you will listen to every word I have to say.” One of my favorite lines ever. That’s how I feel right now. I have the microphone so you will listen to every word I have to say. I guess you can turn me off, hopefully you won’t. Hopefully you can hear me. This is car is so loud when we’re driving. I hope this is coming through because I think there’s some good stuff in here for people. Alright, next thing. We talked about being not bleh, we talked about getting in state, we talked about meaning, these are pieces to help you function better as a human being. I always tell people how much of an impact Tony Robbins had on me. It’s because he made me aware of these things and there’s so many more. I wish we could go to UPW. Go walk on fire. I think you can get a ticket for $500 to a thousand bucks. If you are broke and don’t have the money, go get a credit card and finance it. If you’re broke, you’re going to become more broke. Who freaking cares? At this point, what’s the worst that could happen? You’re going to go bankrupt? Dude, you’re broke, it doesn’t matter. It always blows my mind when people are like, “I don’t have any money, I can’t invest.” Then you have nothing to lose. Go take out a loan. Go take out five loans, who cares? Worst case scenario is you lose it all. If you have nothing, then you have nothing. I taught the cub scouts, the 12 year olds, I did an entrepreneurship merit badge and one of the guys asked, “how old do you think these kids should start?” I was like, “They should start now. I got a dozen friends who are teenagers who are making insane amounts of money.” The guy who asked said, “Just so all you kids know, you have nothing. If you lose it all you didn’t lose anything, so who cares?” Anyway, it always makes me laugh because people are like, “you can risk a lot because you have money to risk.” I’m like, “Dude, it’s way easier to risk when you’re broke.” Worst case scenario you lose everything, but everything is like rent on an apartment, but that’s not that big of a deal, you guys. When you’ve got 150 employees whose lives depend on you, I promise you it is a lot scarier to risk at that point. Nevertheless, I digress. Where was I going? I don’t even remember. Hopefully there was something in there of value. Okay, what I want to talk about here is you gotta risk. You’re creating this thing, you’re giving birth, you’re going into this thing…..Oh I remember what I was talking about. I was talking about investing in UPW and talking about being broke. Yeah, go to UPW, go to Date with Destiny. Invest in these events because it’ll transform you, it’ll help you to become super aware of yourself and other people. That’s what Tony gave me that was so important to me. Most of us live life on autopilot and we’re just going through the day bumping into things and things are happening and you’re just not aware of how we work. When you’re aware of how you work, it’s like now you can affect things, change things, tweak things. I can change my approach, I can change other people’s approach. For me it’s been huge to understand me and people better. So yeah, go to those things it’s worth it. There you go. I have a friend down in Australia, his name’s Mal Every, I don’t know why this just popped in my head but he says, “I don’t have a problem with you if you’re broke, but I do have a problem if you stay broke. There’s too many opportunities in this world. If you stay broke, it’s because you’re not trying.” You’re literally not trying. Anyway, I don’t know why I said that, but it popped in my head therefore it must have been important. Alright, the next thing I want to talk about. If you want to be successful in life the next piece outside of not being bleh, and figuring out state control and attaching meaning to the right things, the next thing is you have to stop dabbling.  Stop freaking dabbling. School has screwed up all of us. School has taught us how to dabble. You sign up for college, you take 20 credits, 20 cool things that you want to learn about. What they do is they spoon feed you and force you to dabble over a semester. So they give you a little bit of information in math, you spend 50 minutes. Then you go to the next class, here’s a little bit of science, a little bit of history. So you dabble in a whole bunch of little crap and you try to remain and retain all this stuff and then you go back the next day and you dabble a whole bunch and you dabble and you dabble and you dabble for like 15 years of our life. Let there be no mistake. You will never be hyper successful if you are dabbling. Dabbling is the opposite of what you need to do if you want to be successful. If you want to be successful in something, you have to go deep, you have to immerse, you have to be obsessed with that thing. I guarantee you the people I’m competing against right now in our business, the reason why we are kicking the crap out of all of them is because they are dabblers. I promise you, there’s not one of my competitors that spent as much time in the last 48 hours, in the last week, in the last 5 weeks studying marketing and business and growth and personal development as much as I have. And for most of them, we’re already way past them, so why in the world, why are they not…..? I don’t know. But they’re dabbling and that’s why I’m able to pass them. When you start immersing and you go deep, a couple of really cool things happen. First off, you will start seeing connections that you cannot see when you dabble. I sucked in school because I could never see the connections. I spent an hour in history, an hour in math, then an hour in debate, then an hour in logic, I’m trying to figure out how to make the connections. Unless you go deep in something, you can’t do it. The reason why I’ve written two books is not, yes I like writing books, yes I like sharing it. When I write a book, I have to go in such deep immersion that I start seeing these connections that you don’t, you can’t see when you dabble. When I started writing the Expert Secrets book, I was doing a whole bunch of things. Some things consciously, some things subconsciously and as I started focusing on this book and trying to make a really, really good book, it forced me to read and study and geek out and immerse myself in a whole bunch of different things and through that process, I was not dabbling, I was immersing. I don’t know if it’s God, if it’s your brain, but when you immerse yourself, I feel like the reward for that, all these connections that you don’t normally see, all the sudden start being open to you. Howard Berg told me, he’s the world’s fastest reader. He said when he goes to do a topic, most people read a book and they form their opinion based one book they read. He’ll read 30-40 books to get a really clear view of the reality of the situation. This is what 30 authors have said and you get a very clear view of it. And that’s how I feel about immersion. When you immerse yourself and you go and listen, study, read, you really geek out and become obsessed in your thing. I don’t know if it’s your brain, God or the universe, whatever you want to attribute it to, I know who I want to attribute it to. But he opens up pathways, he opens up connections for you and lets you see a whole picture and that’s your reward for immersion. So that’s the next step in this you guys, you have to stop dabbling. So first off, the first phase in this comes back to you being greedy. The first phase is figure out this thing you want to be obsessed with. Maybe it’s not the marketing yet, and that’s okay. Because phase one is about being greedy and mastering it for yourself and becoming who you need to be to serve the world that you’re trying to serve. So go and now is the time to become unbalanced. In the bible, well if you listen to this song, I think it was…who was it? A time for every season, there’s a time under heaven for everything. A time and a season for everything, right. This is your season to immerse in your craft and become the best in the freaking world in your craft. Again, there’s a time and a season, this is the time and season right now for you to do that, for you to immerse yourself. So that’s phase number one and that’s going to give you the ability to become who you need to be. And you’re going to become completely unbalanced. Your work life, your social life, your family life is going to become unbalanced during that period of time, but you’re going to be able to immerse yourself, you’re not going to dabble. You’re going to unbalance and become awesome at your thing. And then there will be a transition phase where you’re going through and becoming so passionate about it, where there will be this weird time where all the sudden, I don’t know what it is, you can’t get filled up anymore. For me, I was doing all this marketing for all of our businesses and companies. We were doing the Neuropathy product, the weight loss, the dating, all these different businesses and we’re doing it and there came a point where I stopped getting fulfilled by just doing the business and I didn’t know what it was. I started going through this slump. I didn’t feel the momentum, didn’t feel the progress. I was like, ugh. I didn’t feel it and that transition is because eventually you can’t keep growing in that immersion. Because eventually you’ll see the connections, you’ll see everything, you’ll be going through this immersion and then you will…. I don’t know how to say it, not that you’ll become perfect ever, but you’ll become more perfected in that thing. Where it’s hard to squeeze a lot more oranges to get any juice out of it, to really fill you up. And that’s what I talk about in the Expert Secrets book, that’s where you transition from this growth, to the only way you can keep growing is transition into contribution. And this is where entrepreneurship is born. This is where you realize the only way for me to actually keep sharing this and to keep having that juice is to start contributing and giving back and sharing with other people. And what you find is insane. As soon as you take this path and this gift, this thing you’ve been geeking out on and immersing yourself on and become obsessed with, you start sharing it, that juice starts flowing again. It’s like the next wave and it’s so fulfilling. That’s why I’m doing an hour long podcast instead of focusing on the road and listening. That’s why for me right now, I started listening to, when I start doing personal development and growth and start learning and studying, as I do that I start shaking because this is good. I’m getting juice, but if I could share this with other people I’d be getting ten times what I’m getting now. That’s why I publish so much, that’s why I share so much. It’s because that contribution will fill you up more than the growth will eventually. But first you gotta fill up. Again, you gotta become unbalanced so you can become who you need to be. But after you’ve hit that point, and you’ll know it because you can’t get the same thing out of it, until you start contributing. And that’s logically where you start shifting to contribution. That’s when you start becoming obsessed with the marketing. That’s when you start geeking out there. That’s the key you guys, that’s what it’s like. At that point, you don’t care about the money. This is what I talked about a few podcasts ago. The people who struggle are the people trying to make money. When you’ve been geeking out on a thing and have filled yourself up and now you’re shifting to contribution, you do not care about money. I could not care less about money at this point in my life. It’s fun, it keeps track, it’s how we know that we’re doing well. It’s such not a driving force, you can ask…..I do not have logins to my bank accounts. I have no idea what’s in there. My accountant, I’m always like “Hey can I buy this?” and he’s like, “Yeah.” And I’m like, “Okay, cool. I have no idea.” My wife, I don’t have access to my bank accounts, personal, business, anything. I do not know what’s in there. I don’t want to know. It means zero to me at this point in my life. The only thing that means anything to me now is contribution. That’s what fires me up. That’s the state you gotta enter business and entrepreneurship in. Those are the people who are successful. The come in like, “This thing that I have, this gift, this thing. I’m so passionate about it, I have to figure out how to share it with other people.” Then guess what’s going to happen? Then it’s going to be easy to become obsessed with the marketing because the marketing is the means for you to get your message out, for you to get your product and your service out. All the sudden it becomes exciting. I think that’s why I struggled in school so much. I would learn and read a book and it didn’t matter to me. If you’re going into marketing and you’re struggling, this marketing, I’m learning this stuff. I learned about squeeze pages, traffic and conversion but you don’t care. It’s because it’s like school. I study a thing and I write a paper but I don’t care about this paper, there’s no point to it. If you’re struggling studying the marketing it’s because there’s no point to it. But as soon as you find your thing and you obsess with it and you’ve grown and filled yourself up and shift to contribution, now when you start studying it, the marketing becomes alive. It lights up and becomes alive again. I remember, I always thought I was dumb. I hated reading, I hated studying, I hated school, I hated all those things and honestly, I thought I was a dumb kid. I started my business and started selling these little things, it was crazy because I was selling some stuff and I was not doing that well. I remember it was pre-podcasts, but everyone used to do tele-seminars back when I got started. I would download all these tele-seminars and I would listen to them. Guys like Arman Morin, Alex Mandossian, those are the guys I listened to. Marlon Sanders, these are the guys I listened to initially. And I would listen to them on my headphones. I would burn these tele-seminars onto cd’s and put the cd’s in and listen to them while I was on my wrestling trips and I would learn stuff. They would say stuff and I’m like, “That’s so cool. I’m going to go try that.” And I’d try it and the craziest thing would happen, I would try something. I was making a little bit of money and then I’d try something and make more money. I was like, are you kidding me, that freaking worked. I gotta try something else. I listened to another tele-seminar and I would try it and are you kidding me, that freaking worked! And then another one and I was like, that guy wrote a book. I’d read his book and I’m like, I’m going to try it. And then guess what happened? I’d make more money.  My thing would go out to more people and I’m like, “Oh my gosh.” And all the sudden reading became alive for me, studying became alive for me, marketing became alive for me. I remember copywriting I was like, one of my first websites I set up and I didn’t have a sales letter and someone’s telling me about this copywriting thing and I was like, are you kidding me? That is the stupidest thing I’ve ever heard of. I’m not going to write words, I don’t want to learn that. I remember just being angry because I didn’t want to learn copy. It sounded so boring and stupid. Anyway, I tried to hire a copywriter, and the copywriter, it was actually Michael Thornton was the first copywriter I tried to hire and his quote for me at the time was 8 or 10 grand or something and I was like, “Whoa! I haven’t made that much money in my entire life combined at this point.” So then I tried to read a book on copy and again, it was horrible. I read it and I was like this sucks. I had to write my very first little sales letter. So I wrote it and then it was crazy because it made money. So then I started listening to some copywriters and the guys like, I remember it was Michael Thornton actually, I was listening to this presentation he gave at this big seminar and he was like, “We tested this thing and it turns out that a red headline out converted a blue one.” So I changed my headline to red and sure enough it out converted. I was like, what the crap? Okay, what else does this guy got? I remember he tested a brown background, it did better in this thing. So I’m going to do a brown background. So I did a brown background and sure enough it out converted. I’m like are you kidding me? Then he said to try a new headline, his headline swipe file had all his headlines. So I tried four or five headlines and one of them dramatically beat the other one. I was like, what? I changed the headline and I doubled my income. Normal humans, if they want to double their income, guess what they gotta do? A doctor would have to go back to like 16 more years in medical school to specialize and double their income, work another 15 years and then maybe they would. I changed 13 words on a headline and all the sudden guess what? Copywriting became alive for me. It got exciting and all the sudden I want to read every freaking copywriting book I can find, because I’d read through and most of it was garbage or rehashing stuff but I’d read one sentence that was like, “Oh, you should end each line with a dot, dot, dot. Because it keeps the readers mind open and doesn’t close out the thought and they’re more likely to keep reading.” I was like, what? So now to every single email and every single thing I’ve ever written, I add a dot, dot, dot, you’ve probably noticed that before. Guess what happened? Everything increased. And I started going to marketing seminars. I’d go to a five day seminar and listen for five days and every single speaker who is talking, I knew everything. I’ve done that, knew that, heard that, rehash, rehash and then one speaker on  day 6 would say one thing where he’s like, “Oh yeah, this one time I added an exit pop where I gave a discount and 20% of the people took the exit pop.” I was like, wait, what? So I go back to my thing and add an exit pop and my income would increase by like $100,000 a month. From that one little thing. I remember I was like, I sat through 5 days of crap and got that one thing and it was so huge for me that it made the whole thing worth while. Or I would be at an event, got nothing and I’d go out to eat with everybody and I’m the Mormon dude, everyone goes to the bar and I’m like, I don’t want to go to the bar, I don’t want people to think I’m drinking. So I’d go to the bar, and I’m not joking, I’d order milk because I didn’t want people to think…..if I ordered a sprite people might think I’m drinking and I

If you’re not as successful yet as you’d like to be… I know why. This episode I went off on a 96 minute rant that’ll get you back on track. On today’s special road trip edition of the podcast Russell talks about some exciting events coming up, some personal development rules he follows, and why it’s okay for people to outgrow Clickfunnels. Here are some of the cool things to look forward to in this episode: The viral video by the Harmon Brothers and the kind of party that is planned for it. Why Russell thinks studying, learning and geeking out on the marketing of your product is the key to success. Why it’s okay to be greedy in the initial stages of your business. How building and growing a business is similar to making, being pregnant with, and birthing a baby. What the 3 steps toward personal development that Russell follows are. Why you need to be willing to take risks. What some Clickfunnels clients are doing that they shouldn’t and why Russell is a little pissed off about it. And much, much more. So listen here to hear this extra long, extra informative and extra exciting episode of Marketing Secrets. ---Transcript--- What’s up everybody, this is Russell Brunson. Welcome to a special edition, a road trip version, edition, whatever you want to call it of Marketing Secrets podcast. I feel like we’re going old school, for our long time friends and followers, this is like a Marketing In Your Car.  But I’ve got a long drive ahead and I want to welcome you guys to the podcast. Alright, alright everybody. I just started a super long road trip heading to Burley, Idaho. It is my wife’s grandma’s 100th birthday. So we’re heading down to the big birthday party. Isn’t that crazy, 100 years old! It’s really, really fun. My wife and kids actually left a day and a half ago. I had to get some stuff done, so now I’m heading down for the big party. So basically I have a two hour road trip and was heading out the door, super excited and I’m totally unprepared. I forgot my camera to record podcasts, I forgot my little ear buds, I forgot my sunglasses. Oh well, what can you do? I forgot my battery charger for my phone, oh well I’m still excited. So I’m heading down and I’ve got some time to talk to you guys. So I wanted to share some cool things. First off, one thing we’re working on is, as you’ve probably heard, we’re about to launch our viral video with the Harmon Brothers. They’re the guys that did Squatty Potty and Poopourri and all the other awesome things. What’s funny, everyone asks me, “Oh I want to hire them too, their stuff is awesome. How much does it cost?” and I think people think the quote is going to be like 10 or 15 grand or something, but it’s actually half a million dollars to hire them to do a 3 minute video for you. It’s not cheap. So we paid a lot of money to get this video created and then I was like man, most people do a video and then they launch it and it kind of just, you hope it goes well and sometimes it does, but I’m like, if we’re going to launch it, I want as much oompf behind it as humanly possible. So I was like, we need to do a launch party. So that was kind of the first thought, but how do we do a launch party? I’ve never done one before but it’s gotta be just kind of like a regular party. Well maybe we should get some cool speakers, some cool influencers and affiliates out here, so who would be cool to have? Oh Gary Vaynerchuk would be cool. He’s not speaking at Funnel Hacking Live, but he’d be a really cool fit for this event. So we called him up, he said yes. We had to pay him about 100 grand to get him to come to Boise to speak. But we’re like where in Boise is actually cool enough to host an event like this? There’s not a lot of cool hotels. So the Boise State football stadium, the big Skybox there, is kind of cool and hold 3 or 400 people. So we’re like, cool we’ll do this. We rent the Skybox, but who are we going to invite. We need to make this really, really cool. I think it was Alex Charfen told me this, it might not have been him, but I think it was. Basically said that entrepreneurs like to create events out of everything to make it memorable for them and for everybody else. So I was like, we need to make a big event. So anyway, it just keeps getting bigger and bigger. We can invite our affiliates, that’ll be kind of fun, we’ll invite a bunch of them. But who else can we invite that can share this video? We can invite people that aren’t necessarily our affiliates, just other influencers that if they share the video it would dramatically boost it. So okay, let’s do that. So we set up this event, I was going to speak, Harmon Brothers were going to speak, Gary was going to speak, then we start reaching out to influencers and they’re like, “We don’t really care about people speaking. We want a party.” And we’re like, it’s going to be kind of a fun party. We’re all fun people. They’re like, “No we need a real party.” So we’re like, how do we throw a real party? So we started just kind of brainstorming and what came out of the brainstorm was what if we rented out the actual football stadium and tried to play bubble soccer, that’d be kind of fun. What if instead of playing bubble soccer, what if we tried to play the biggest game of bubble soccer ever? What if we had the Guinness Book of World Records come and…. Anyway, that was kind of the initial crazy thought and then Dave was like, “I’m going to figure out how to make this work.” So Dave spent the next two weeks on the phone getting the Guinness Book of World Records, and then getting Boise State to let us come, and all the licensing fees and it’s been this insane project. So we got all that done. We don’t have any influencers who have kind of, we’re in this thing with a lot of money. We have no influencers actually coming. So then I was like, okay, I have to go old school. Practice what I preach. So the last two days I’ve sat in this car and recorded almost 200 videos, personalized videos for all these influencers, which was a lot of work. We made a page, 200 pages for 200 different influencers and now Monday, we’re in the process of contacting all of them and inviting them to this huge party. Anyway, it’s been crazy and none of them may come, but hopefully they will. But regardless it’ll be a fun party. We’re going to set a world record, we’re going to launch a viral video and that’s one of the many things we’re doing. We also have 12 events in the next 43 days happening in Boise. One of them just got done so it’s actually down to 11. Monday we have a design-a-thon where we’ve got 30 designers coming out and we’re busting out a whole bunch of new templates for the Marketplace that’s launching during the new onboarding, everything’s going live in Clickfunnels when the viral videos hits and about a billion other things. It’s crazy. The next 45 days will probably be the most stressful, crazy days of my life. But if we can pull it off, it’s going to be nuts. I keep saying that, I did the same thing with the book launch. I think there’s something about me, I think something’s wrong, the wiring in my head where I always think that after this life will get normal again. But then I just keep stacking things on. I think part of it is just momentum, it’s hard to get momentum for a lot of people. But when you have momentum you don’t want to slow down, you want to keep riding the wave. So I feel like I’m 14 minutes into my 15 minutes of fame and I’m enjoying the ride and I don’t want to slow down, so I’m like, we just keep rolling stuff out. We’re launching a new book, the Funnel Hacker Cookbook, this month. It’s crazy. If you guys could see what’s actually happening behind the scenes, I don’t think you’d actually believe it. Funnel Hacker TV, we started filming that because we wanted to show people, but that’s still just a glimpse, it doesn’t come close to everything that’s actually happening. It’s nuts. Alright, so for you guys I wanted to share, because I’ve been thinking a lot about this last night as I was working super late. I was like, why am I here? It’s been two nights that I’ve been here until like 2:30 in the morning and I’m loving it. Outside of hanging out with my kids, there’s nothing else I would rather do than that. And I’m like, how do I get people to where they’re this passionate about what they do and their business and what they’re selling? I did a podcast a little while ago talking about the number one trait I found between entrepreneurs who are successful and those who aren’t and the biggest trait is that the ones who are super successful, they’re the ones who are extremely passionate, not just about their product but about the marketing of their product.  They start geeking out on the marketing. That’s the key. Those who obsess with the marketing are the ones who have the most success, which is why for me it’s been a big deal, that’s why I wrote the Dotcom Secrets book and the Expert Secrets book, and why I do the events. All the stuff I do is because my goal is to get you guys, I want to make marketing and sales fun. If this is something that you guys, if I could make this the entertainment. To study and learn and geek out on the marketing, then that’s been my mission on this earth. Because when I was learning this stuff, it was exciting for me but honestly it was kind of boring. The people teaching and talking about marketing, yawn, they were boring and I had to wade through a lot of boring crap and now I’m trying to make it exciting. I’m trying to bring my raw passion to you guys and I hope I’m doing my job. I’m doing my best. Because if you get pumped up and fired up about the marketing of your thing, then that’s how you get the ability to make money, free yourself, and give you the ability to not just make the money but impact more people and serve more people and that’s the goal. So I’m thinking, outside of me just everyday trying to get you guys pumped and excited and fired up about how much fun the marketing of your thing can be, I was thinking about this last night, how do I just take that part of my brain out and shove it into your brain so you’re fired up. I started thinking about it and I think the key for someone to be truly passionate about the marketing and the selling of their thing, they first have to be truly passionate about their thing. Because you think about that, I talked a little bit about this in the Expert Secrets book, initially you don’t wake up, well I did, but I think most people don’t, maybe that was my gift of whatever. But most people don’t wake up excited, “I’m going to learn how to do marketing!” It’s not the thing that pumps people up. But there’s something else that happens, there’s something that you got excited about in your life. It could a book you read, it could be audio, could be video, could be just a weird thing, I don’t know. Whatever it is that your thing is. Everyone has their thing, your thing is something. So your thing that got you pumped up, whatever that was, I want you to think about that because that’s the key that unlocks everything. First you get excited about that thing because it’s exciting to you. You go through this time of growth. You start studying it and you learn and geek out and start growing and growing and growing and growing and at first it’s honestly kind of a selfish thing. There’s nothing wrong with that. What’s the dude from Wallstreet say? Greed is good. Initially it is, I think. Not long term, but short term greed is good. Greed is what gets you to unbalance your life in a way initially, not long term but initially. Initially you have unbalance your life to focus on a thing to have greatness come. When I met my beautiful wife and I wanted to fall in love with her, for me to be successful in that I had to be greedy. I had to shift all my time and all the other stuff I was doing and other people and other things. I had to unbalance my life to focus everything on that relationship so that we could fall in love and get married. The same thing happened with business. The same thing happened with wrestling. When I started wrestling, I had to be greedy about that thing. I had to get so unbalanced in every other thing in my life and just focus on that thing, because that’s what it takes to be great at anything, right. That raw passion. So first, the greed of that thing, of you desiring that thing is what initially starts. Some of you guys it was weight loss, some of you guys it was Biohacking, some of you guys it was finance, some of you guys it was history. It doesn’t matter, whatever it is that you geek out about. So the greed of the excitement that you feel initially for that thing is what makes it so you can completely unbalance your life and absorb and go into that thing. That’s the first key because to be an expert, to be able to share your message, all those things we talk about and to actually care about the marketing about your thing, you’ve got to be ridiculously passionate about the thing first. Otherwise you’re not going to wade into this territory, you’re going to go through all the pain of being an entrepreneur and getting that thing out into the world. Because I know a lot of us paint this beautiful picture of entrepreneurship and it is eventually, but initially it’s not. Initially it sucks. Initially you have to go through so much. It’s like giving birth. My wife has given birth to 5 kids, 4 times, one time was twins. Giving birth is not pleasurable. The initial thought of it, that creates the baby. That’s pleasurable just like your business, the thought of it is exciting. You’re romantic about the thing you’re going to create. Sorry, my jeep is super loud when I go into overdrive. Anyway, that’s pleasurable, we all enjoy that. I enjoyed what it took to get my wife pregnant, that’s awesome I enjoyed what it took to create the seed of Clickfunnels and the business, right. That part’s fun, and then after the romantic side happens, for pregnancy there’s nine months of pain for the woman. My wife, I watched her go through this 4 times. She gained weight, she felt horrible, she felt sick, she was throwing up. Business is the same way, after you go through the romantic part, now it’s painful. You have to work hard and you can’t sleep and you have to deprive yourself of friends and family and life and all the pleasures in life to birth this thing that you have. And most people give up during the birthing process, because it sucks. With a baby you got no option, the baby’s coming whether you want it to or not, but the birthing of a business and to be an entrepreneur, it’s so painful most people don’t make it through it. They always say that 1 out of 100 businesses succeed, but the reality, 1 out of a million businesses never even get to fruition because the idea is planted, but the birthing of the thing never happens because it’s so painful. So if you’re not obsessively, insanely passionate about your thing, I’ve got to break it to you, it’s going to be hard to birth it. Those hard times come and it sucks. So I think that not only do you have to become passionate about the market, because I’m trying to make that part fun, so the birthing process is actually fun. Maybe I’m the equivalent of the hypno-birthing class. My wife and I did hypno-birthing for the last kid, which was actually really cool. We did classes and they tried to make it really, really fun. So maybe I’m the hypno-birthing coach. Trying to make the process of birth fun for you even though you know it’s still going to suck. But maybe you can have a good time along the way, you should, it is really fun. But I was like, if you’re going to go through that birth process, you have to be so excited about the baby, that’s the key. My wife and I were so excited about the twins, we were so excited for the other kids and that’s why she was willing to endure that pain because we were so passionate and excited about the kids. So for you, it starts with before you can be an entrepreneur, before you can birth this thing, you have to be insanely passionate about your thing. And there are people who will tell you otherwise. “No, it’s math…blah blah.” I don’t know, I think you can make money without passion, but you can’t leave a legacy, you can’t do what’s really important without it. So my next phase of this, we got a long road trip, you guys. I hope you don’t mind. But the next phase of this is how you become passionate about this thing? You’re like, Russell I see you. You’re jumping around, excited, screaming every single day, but I wake up in the morning and I’m tired. I wake up in the morning and I don’t always feel that passion. And I get that. I want to share some stuff, this is maybe personal development, according to Russell. I don’t teach personal development, I probably never will, but I have my thoughts on it, I have my feelings. So I do a lot of it myself. So I’m going to give you, during our road trip together, some of my thoughts and the personal development stuff that I had to go through and we have to go through and hopefully some of these things will help. So number one, the first thing is all of you guys, you’ve got to quit being so bleh. That’s the official term for it, bleh. My daughter, she puts on this little monster mask, it’s so cute and then she’ll go “bleh.” That’s what most of you guys are doing. If I ask you what you’re working on, you’re like, “Bleh.” You’ve got to be excited, if you’ve listened to the podcast, probably three hundred episodes ago I did one talking about being awesome. People always ask you, “How are you doing?” and everyone goes, “I’m alright. I’m doing okay.” First off, if you’re doing okay, it means your life sucks. You need to stop it. “I’m doing okay.” My kids, I told them, when somebody asks you how you’re doing, you never say I’m doing okay. I’m doing good. Good is the enemy to great. If you’re doing good, that’s not a good thing. If you’re going to change the world you can’t be like, “I’m doing good. It’s alright.” Notice this, everyone will ask how you’re doing and you’ll always say doing good. First thing to change, you are no longer doing good. You are doing awesome, all the time. My kids, if you ask them, “How you doing?” “Awesome.” If you ask me, “How you doing?” “Awesome.” You need to reprogram your brain from “I’m doing alright.” To being awesome. When people ask you that from now on, this is rule number one, you have to say you’re doing awesome. It may seem like a dumb thing, but you will see how it changes people around you. “How you doing?” “I’m doing awesome.” They’re like, “Really. Huh, nobody ever says that.” If you say you’re doing good, bleh. You just did that, bleh. You pulled an Ellie, a monster Ellie. Ellie’s my daughter that does that, bleh. So no more bleh’s. You’re doing awesome. And if you don’t feel awesome, guess what the first step to feeling awesome is? Saying that you’re feeling awesome. Okay, that’s number one. Number two, stay in control. If you ever go to a Tony Robbins event, which you should, if you don’t you’re insane. I’m not allowed to say yet, but he may be hanging out with us at our next Funnel Hacking Live event. But regardless, you should go to at least UPW. You get to walk on fire and hopefully have a chance to go to Date with Destiny as well. If you really want to have a shift in your life, Tony is the person that will take you and shift you. That’s why I don’t teach personal development because Tony is the best in the world and I couldn’t do better, even remotely close, so I’m not even going to try. If I felt like I could I probably would go and try to serve that market, but Tony’s the best, so I’m not going to. So I leave it to Tony and also Brendon Burchard, Brendon’s the man. Tony and Brendon, those dudes will shift yourself, personal development wise, so go and study them. Tony especially, because walking on fire is insanely cool. But one of the main things you learn in Date with Destiny is a thing called state control. So state is the thing that you are in as you are doing something. Sometimes you’re in a happy state, and a bleh state. Most of us we live our lives in a bleh state. You have to learn how to change your state like this. The coolest thing I learned from Tony is that I actually control the state I’m in. I don’t think most people understand that. You control the state you’re in. You can change it, you can be depressed or be happy, you can change it that fast. When I learned that and became aware of it, it was insanely cool. I would have a long horrible day at the office. I’d be beat up and tired, worn out, come home and as most people do, I could walk through the door and be like, bleh. Be a bleh dad. But I was like, no. I don’t want to be a bleh dad. So I walk in tired, beat up, angry sometimes, frustrated, all the crap you go through sometimes during the day, I get to the door and I say, I could either walk in and be a bleh dad, or I can change my state. What am I going to do? I’m going to freaking change my state. So I do what Tony Robbins talks about, there’s three things he calls the triad. I make these three shifts in my life, my physiology, my focus, my meaning, I shift those things and boom, that fast I walk in and guess what? I’m not a bleh dad, I’m a freaking awesome dad. I have fun with my kids, I play with my kids, and they’re going to remember that. When I walk in the office, some days I haven’t slept for more than an hour. I walk into the office and guess what I feel like? I feel like I want to die sometimes, I’m so tired. I walk in and could be like, bleh. But guess what happens if I walk in at state, guess what happens to all the people around me? They will match my state, because I’m the leader. If I walk in like bleh, they will all become bleh. This is the official term by the way, it’s bleh. So if I walk in bleh, they’re all going to be bleh. If I walk in at a freaking ten, they are all going to rise to my level, to my state. State control is huge. You can control your own state, but the other cool thing is that you can control the state of the people that are around you. People always come to our office and they’re like, “Is it always like this?” the answer is yes. Why is it like this? It’s because I’m freaking setting the pace when I walk in during the day. I walk in knowing that the pace that I set, everyone’s going to match me at that pace. If I come in bleh, they’re going to be bleh. I work with other companies, and partners and friends and people and what’s interesting, we will work with employees of a business owner and whatever the state of the business owner is, and you know that by seeing their videos and all their stuff, the entire company matches that state. It’s insane. So if I want to dominate the world, I gotta learn to change my state. So understanding state control is huge and so much more simple than you think. Tony Robbins talked about, go to UPW. There’s three things, he calls it a triad, there’s three things that are involved in state control. I’ll kind of go through these, I’ll probably just slaughter them, so go study Tony. Worst case, go to YouTube and type in “Tony Robbins State Control” or something, I’m sure you can get some videos of him teaching it as well. But the triad, there’s three things you gotta change. The first thing is your physiology. You’re body, this amazing gift that God has given us functions and drives everything. Have you ever notice that depressed people look depressed? Bleh. Sad people what do they do? They look sad. They’re body matches and mirrors how they feel. So a lot of times you think, “I’m sad, that’s why my body’s like this. My shoulders are drooping because I’m bleh.” Sometimes, because your body’s drooping, that’s why you’re sad. Just changing your physiology, changing your state, how you hold your body, will actually change how you feel. It’s insane. He talked about a group of people who were clinically depressed, not just I’m depressed, I’m sad, clinically depressed. They were in a clinic, they were in rehab because they had such bad depression. They took this group of like 50 clinically depressed people and took them off all their depression medication, which all medication really does is change your state. Changes our physiology, honestly we’ll talk about that in a minute, but it takes them off all their meds and makes them stand in front of a mirror for thirty minutes a day, with their shoulders back, smiling. Even if it’s a fake smile, or angry, makes them smile for thirty minutes. Guess what happened? Just by changing their physiology and forcing themselves to smile for 30 days, every one of the people who had clinical depression were healed. They were miraculously saved from their depression. Now there are times when, I have friends and family members that deal with depression, so I’m not short changing that, but I promise you that by shifting your physiology you can shift everything. It’s huge. I’ve seen people who are depressed shift their state, shift their body and they get un-depressed. It’s crazy. So if I want to be in a happy mood, if I want to be in a good state for my kids, my wife, my whatever. If I’m going to a meeting or whatever, the state, how I hold my body has a ton to do, 50% of how I enter a room has to do with the outcome of what’s going to happen. That’s not scientifically proven, that’s just what I’m guestimating based on what happens. That’s a big thing. So figure that out. How do you control your body? Look at what depressed people look like and if you hold your body in a way that depressed people hold their body, you’re going to be depressed. If you hold your body the way sad people hold it, you’re going to be sad. If you hold it in a way of the happy people, you’re going to be happy. Look right here right now, do I look happy? The reason why I’m doing this, if you watch Funnel Hacker TV, “Why is Russell so excited?” Because when I’m in an excited mood, I feel better, I get more done. I get people around me to raise to my level of vibration and they get excited as well. There’s this weird thing, and this is scriptural, for those that are the church going folk, and those who aren’t it doesn’t even matter. Light cleaveth to light and dark cleaveth to darkness. One of my coaches, Tara Williams talks about this all the time, vibes, vibrations. People like, “He’s got a good vibe, she’s got a good vibe.” Sense the vibration. And if you think of this like tuning forks. Let’s say you have a tuning fork here and you want to, if you hit two tuning forks next to each other, they will eventually match their vibrations. There’s a high pitched one, a low pitched one, they will meet in the middle because vibrations match. Light cleaveth to light, dark to dark. The same thing happens with you. If you come in and you’re a tuning fork and your vibration’s high, people are going to suck you down to their level and you’ll be depressed. Or you’re going to come in and freaking just blow your mind with the level of energy and vibration and everybody will rise to you. You have to understand that. They’re either going to suck you down, or you’re going to rise up. That’s one part of state control, is understanding that your body has so much to do with it. Now that you understand that, how else can you control your body? This is why us nerdy, entrepreneur, biohacking people talk about the importance of our body. Alex Charfen at the Pirates Cove mastermind said that “for any of you entrepreneurs that aren’t treating your body like a professional athlete, you’re insane. You’re doing things that professional athletes aren’t. You’re trying to accomplish things that they can’t even fathom. If you’re not taking care of your body, you’re insane.” It’s true, what you put into your body effects your physiology. When I eat crap, guess how I feel? Crap. People always ask me why I take so many supplements. Because different supplements I take effect my physiology. I have rules with my supplements. Most of you all know, I’m a Mormon, therefore I don’t do a lot of things. I don’t do alcohol, tobacco, coffee, tea, any other crazy stuff, I don’t do a lot of these, but there’s some supplements that I do take because they affect my physiology. I do take some caffeine, because caffeine affects you physiology. You take it, it increases your energy. Your physiology changes, it helps me get into state faster. There’s other supplements I take, I could go days on supplements, but there’s things I take because they affect my physiology. There’s things I don’t eat because they affect my physiology. If you look at how I eat, I usually don’t eat breakfast. The reason why is breakfast typically makes me feel sluggish and tired, my physiology goes down. I usually eat one huge meal a day. When I’m at the office Melanie makes me this huge salad, it’s got high fats, tons of vegetables, I eat it and there’s almost no carbs outside of the carbs inside of vegetables because carbs make me feel sluggish and tired. I don’t want to feel tired. So I just eat the vegetables meats and fats because that keeps my energy, my physiology good. When I’m at home, if I’m going to eat junk, typically I eat it at the end of the night, when I’m about to go to bed, because at that point I don’t care about my physiology, I’m going to fall asleep. But I don’t eat at dinner, I usually won’t eat all the other nice stuff. I’ll go and pick the veggies, the meat off, whatever my wife makes and I’ll eat that because I know that if I eat the rice and the carbs, stuff like that, guess what happens? My physiology drains and I’m going to be a worse dad for my kids. I know how it works. So if I want to stay in peak state for my kids, I have to stay in, I gotta keep my physiology going, so I’m very careful of what I eat. Sometimes, I’m not as good as a lot of my biohacking buddies, sometimes I just screw up, and if my physiology…this is probably the bad thing. This is the negative of personal development. But if I eat something and feel like crap, I’m like, “Well, I feel like crap. I’m going to feel like crap no matter what, I might as well make my taste buds feel good.” So then I go all out and if I have a bad day, I have a really bad day. Because I’m physiologically jacked anyway, let’s have some fun. Anyway, there you go. Alright, that’s number one. Number two side of the pillar of Tony’s triad is shifting what you focus on. Have you noticed that depressed people focus on depressing things? Have you noticed that happy people focus on happy things? But Russell, there’s so much sad things happening in the world. I know there is, but guess what I don’t focus on? The sad things that are happening in the world. Guess what I don’t watch? The freaking news. Want to know why? Because the news focuses on depressing things. I don’t want to be depressed. I don’t listen to depressing things. I try to focus on people and things that get me pumped up. I listen to podcasts of people that inspire me, that get me excited. I read things that get me excited. I focus on stuff that gets me excited. In business, crappy stuff happens every single day and I tell you what, when you go from a million dollar company to a 10 to 100, the level of crappy crap that comes up everyday exponentially increases. They say, someone told me the other day that every three months an entrepreneur’s focus with decisions could either make or break them. That’s true when you’re running a million dollar business. When you’re running a hundred million dollar a year business that happens a lot more often. I would say probably every three hours. I’m not kidding. There’s a lot of crap that hits me in the face every single day and if I focus on the negative, I would be in a state of depression right now. I have to look at it and I’m like, “Oh, that sucks. Alright, this is the answer.” And I turn my back and run from it. I do not focus on it for more than 5 seconds, otherwise I will lose my state. What are you focusing on? A lot of you guys get overwhelmed and get stressed. Do you not think I get overwhelmed? I have 12 events happening in the next 47 days. We’re doing the biggest launch in the history of the freaking internet. We’re re-doing the complete onboarding process, I just wrote a new book in the last 30 days. It’s not a tiny book, it’s a freaking cookbook, it’s a 500 page cookbook. We’re doing a design-a-thon in two days. If you knew how much stress I have on my plate.  I don’t know, I’m pretty sure most people would crack under the pressure. I’m shocked that I haven’t yet, but the reason why is because I keep moving on. Dan Gable, the greatest wrestler in the history of wrestling. Well maybe not the greatest anymore, but he is the legend. He is the Michael Jordan of wrestling. So Dan Gable, someone asked him one time, because he went through all of college never losing a match. His very last match he lost, he got so pissed off that he went and started training for the Olympics and he actually became an Olympic champion and not a single person scored on him. And what’s crazy is while he was training for the Olympics, it’s so crazy. The Russians actually said, they came out publically and said, “We are going to train an athlete with the only goal to beat Dan Gable from the Americans.” And Dan Gable was like, “No, I’m the greatest wrestler who’s ever lived, no one’s going to beat me.” So what did Dan do? He would work 7 hours a day, working out 7 hours a day preparing for the Olympics, then he’d go to bed at night. Then as he’d go to bed at night, he laid there in bed saying, “The dude in Russia who is trying to beat me is awake and training right now. And that pisses me off and freaks me out.” So what did Dan Gable do? He woke up at midnight and he’d go running. Because he knew that his opponent was competing, was training and it stressed him out knowing that his opponent was awake while he was sleeping. He did not like that so he got up and kept working out. Is that obsessive? Heck yes. Did he crack under pressure? No, he went to the Olympics and won. Not a single person scored a point on him. That’s Dan Gable. Now someone asked Dan Gable, I heard this in an interview one time, they said, “Dan don’t…” and afterwards Dan went on to become the head wrestling coach of Iowa Hawkeyes and won more NCAA championships in a row than anyone in any sport, I believe. Anyway, insane. And someone asked Dan Gable, “Don’t you believe in pressure?” and Dan’s like, “Yeah, I believe in pressure, it’s everywhere. The difference is that most people sit underneath the pressure and they sit on it. I believe in it, I just don’t put myself underneath it. I step aside and I focus on what I need to get done.” And most of us, it’s that same way. I don’t know about you guys, sometimes I have so much stress and so much pressure, I’m about to crack. Then half of that is just in our heads. So I’ll sit down with a pad of paper, especially at night when I can’t sleep, I sit with a pad of paper and write down what I’m stressing on. I write all those things down, when you write it down it’s like, oh that’s actually not as bad as I thought. And then you can fall asleep, get yourself out of the pressure. Sometimes we’re focusing on all pressure and stress and all this stuff and that’s why we don’t succeed. Don’t do that. Write it all down, prioritize it and be like I can’t control what I can’t control. I’m going to move forward out of the pressure. Go. And sometimes I don’t get crap done. I’m sure that all the stuff I have to get done between now and our viral video launch, most of it is not going to get done.  A lot of it will, most of it will. But sometimes you can’t affect it, so you do whatever you can and as you get closer and closer to deadlines all of the non essentials fall away and then you get the essentials and that’s how the game’s played. Alright, this is fun, we’ve been going 32 minutes you guys. I hope you’ve been having fun. I don’t know where I left off. Physiology, shift your physiology. Number two, what you’re focusing on and then number three, what’s the meaning. I think number three is meaning. If not I’ve been teaching this wrong, or thinking about it wrong. Number three is the meaning we’re attaching to things. A lot of times something bad happens to us and we attach these weird meanings to it. And we, it’s really cool, we have this unique ability as humans to attach meanings to things, right. And usually what happens is subconscious; we don’t know that we’re doing something right. If someone punches you in the face, subconsciously our body attaches a meaning to that. So this person is mad at me, we attach the meaning, I need to fight….sorry, let me step back. Someone punches us, right. Our meaning maker attaches this meaning to the thing. That person is mad at us, we must fight them back. So I go and try to fight someone. Or someone punches us and maybe the meaning is this person is going to kill me, that’s the meaning we attach so then we run away. There’s all sorts of things. Every single day, something is happening and we’re attaching these meanings to it and these meanings direct where we’re going with our thoughts and actions and everything else. But as soon as you’re aware of this, you can actually change the meanings that are coming to you. I actually don’t know if this is part of the triad, it may not be. I can’t remember now. Go YouTube Tony Robbins. Regardless, I want to talk about meaning, because meaning is a big thing. When you’re aware of this it’s kind of cool because now it gives you the ability to kind of shift meanings. So when somebody, we’ve had some morons, and they are morons, this week that have been attacking Clickfunnels and at first I got so mad I want to kill them and fly to their house and beat them, because that’s the wrestler in me. My body attaches a meaning to what they’re doing. But then what’s cool is Tony taught me this technique where you stop and say, okay, what if that’s not the meaning they’re attaching, what if it’s actually this meaning? You shift the meaning that maybe they’re attaching and if you shift the meaning associated with an experience, it’ll change your perspective, which changes everything. So we gotta become good at consciously picking the meaning we’re attaching to things. If someone screws us over we can attach a meaning saying “That person is a horrible person trying to screw me over.” But if you attach that meaning, be careful. Because as soon as you attach that meaning to something, guess what happens? Now the situation you enter, the state you enter is going to be based on that meaning and it can get really bloody and get really bad and things can turn really bad, which is going to increase all these other pressure, noise and other bad stuff. But if you come in and say, “Look, that person is a total douche bag,” I don’t know if I can say that on TV. I apologize if I can’t. Anyway, that person is a horrible person, but maybe their having a bad day today. Maybe they’re struggling, maybe financially, whatever. You attach a different meaning to the situation, then you come and you’re like, man that person screwed me over, but this is probably why he did it. Or why she did. If you attach that meaning it gives you a different set of tools to deal with the situation. So what happens now in my life, if something happens and instantly a meaning is attached by my brain and what I’ve found is that most of the times that the instant meaning that’s attached, is going to leave me in a really negative path. It’s weird how it works. So too often I run down that negative meaning and bad things happen. So I try to consciously stop and try to take the exact opposite. I remember Tony at Date with Destiny he does this thing, he says, “Find an experience in your life that pissed you off.” For me it was something with my wife, and my wife was at the event then, sitting separate, so she was sitting four rows ahead of me and there was an experience and they said to write down the experience, so I wrote it down. They said, “Write down all the meanings you attached to that experience.” I was like, “My wife is mad at me, she doesn’t love me.” I wrote down all these different meanings that I had attached to that situation. And then Tony said, “Write a big line down the side of the paper and next to each of the meanings you attached to that situation, I want you to write the exact opposite of that thing.” So I was like, “My wife is mean to me, but on the other side, she actually loves me. My wife is super selfish, no she is actually so giving that she struggles.” So I wrote the exact opposite of each of the meanings that I had attached to the situation. But what’s crazy is after handwriting out probably three or four of the things, I started crying. I started crying because I realized, I love my wife and I know her, and I realized the true meaning of what happened in that situation, was actually the exact opposite of the meaning I had attached to it. I instantly realized that I was in the wrong and she wasn’t. I broke down crying because I was like, “Oh my gosh. Where else in my life is this happening? Where I’m attaching these meanings subconsciously to a thing and I’m actually wrong?” I realized that day that I have to take control of my meaning maker, the meaning I’m attaching to every single situation. So something happens now and instantly I get the negative meaning, it just happens that’s in our brains wiring for some stupid reason. I stop and I’m like, what’s the opposite of that, what’s something that if I could attach a different meaning would make me look at this person through a different angle, a different lens, a different light? I shift the meaning and it shifts everything. It shifts how I feel about the person. It shifts how I approach them, it shifts the response. It changes everything. I wish I could say I am perfect with this, I am not. If you’ve ever been on the back end of a backlash from me for stuff, I apologize. Because I’m, I can be a prick sometimes. I didn’t realize this until the other day. We have a contractor, he was killing himself for us, and I imagine it’s got to be a pain in the butt working with me sometimes. Because I’m vocal, I’m on TV, I’m on Instagram, I’m ranty and ravy and talking about everything. And without thinking I kind of shared publicly my thoughts and part of it’s because I’m a media personality. If I came out like bleh all the time nobody would listen. So I’m usually on the extremes, I’m extremely happy or extremely upset because that’s what’s interesting. So I feel bad because I published stuff that was negative towards that person. And the other day it was kind of brought to my attention, “Wow, Russell this person is really working his butt off for you and you’re saying these things.” And I had this moment again where I kind of broke down and I was like I’m a bad person sometimes. And the meaning I was attaching to all these situations was like, they’re lazy, they don’t care, they’re not working hard enough, or whatever. I’m attaching all these meanings and I had this fun little moment where I had this exercise where I was like, okay, if I switch the meaning, what’s actually happening? And I was like, oh man, I’m a jerk. I realized it again, so I reached out personally and apologized and I don’t know if it’ll make it better or not, but I was wrong. I’ve had other situations this week where again there’s this person who’s honestly, it’s always the people you help the most. It’s someone I helped a lot, to have a lot of success, I bent over backwards for them and now they’re publically attacking me and us. It’s just….it’s funny, the meaning, even now, the meaning I want to attach to it wants to come in there. I’m like, no stop. Get out of my brain. Because I know, I know the reason why this person is being a douche bag. I’m going to use that word, I apologize. I know the true meaning. It’s not the one that makes me feel better about myself, which sucks because that one makes me feel so much better about myself. But it’s the truth. So I’ve tried to attach that meaning to it, even though every time I think about the situation, my blood’s boiling just thinking about it again. But I gotta go back to the meaning that I attached on purpose. So the more you guys are aware of this the more you can affect. That’s a big part. There’s number two in personal development. So where have we gone this far? So far we’ve talked about not being bleh. We talked about shifting your state in the circumstance. We talked about shifting the meaning you’re attaching to things. Alright so here’s a couple of things. Yes, we’ve been going for 40 minutes, but I still got another hour and a half drive, so we’re going to keep on talking. It’s like on Wedding Singer, which is one of my favorite movies of all time, do you remember when he’s all depressed after his girlfriend gets married on him and he’s hosting the wedding party and he’s telling all these jokes? And the one guy’s like, “Hey wedding singer, you’re the worst wedding singer I’ve ever heard.” And he looks at him and he’s like, “Well I have the microphone so you will listen to every word I have to say.” One of my favorite lines ever. That’s how I feel right now. I have the microphone so you will listen to every word I have to say. I guess you can turn me off, hopefully you won’t. Hopefully you can hear me. This is car is so loud when we’re driving. I hope this is coming through because I think there’s some good stuff in here for people. Alright, next thing. We talked about being not bleh, we talked about getting in state, we talked about meaning, these are pieces to help you function better as a human being. I always tell people how much of an impact Tony Robbins had on me. It’s because he made me aware of these things and there’s so many more. I wish we could go to UPW. Go walk on fire. I think you can get a ticket for $500 to a thousand bucks. If you are broke and don’t have the money, go get a credit card and finance it. If you’re broke, you’re going to become more broke. Who freaking cares? At this point, what’s the worst that could happen? You’re going to go bankrupt? Dude, you’re broke, it doesn’t matter. It always blows my mind when people are like, “I don’t have any money, I can’t invest.” Then you have nothing to lose. Go take out a loan. Go take out five loans, who cares? Worst case scenario is you lose it all. If you have nothing, then you have nothing. I taught the cub scouts, the 12 year olds, I did an entrepreneurship merit badge and one of the guys asked, “how old do you think these kids should start?” I was like, “They should start now. I got a dozen friends who are teenagers who are making insane amounts of money.” The guy who asked said, “Just so all you kids know, you have nothing. If you lose it all you didn’t lose anything, so who cares?” Anyway, it always makes me laugh because people are like, “you can risk a lot because you have money to risk.” I’m like, “Dude, it’s way easier to risk when you’re broke.” Worst case scenario you lose everything, but everything is like rent on an apartment, but that’s not that big of a deal, you guys. When you’ve got 150 employees whose lives depend on you, I promise you it is a lot scarier to risk at that point. Nevertheless, I digress. Where was I going? I don’t even remember. Hopefully there was something in there of value. Okay, what I want to talk about here is you gotta risk. You’re creating this thing, you’re giving birth, you’re going into this thing…..Oh I remember what I was talking about. I was talking about investing in UPW and talking about being broke. Yeah, go to UPW, go to Date with Destiny. Invest in these events because it’ll transform you, it’ll help you to become super aware of yourself and other people. That’s what Tony gave me that was so important to me. Most of us live life on autopilot and we’re just going through the day bumping into things and things are happening and you’re just not aware of how we work. When you’re aware of how you work, it’s like now you can affect things, change things, tweak things. I can change my approach, I can change other people’s approach. For me it’s been huge to understand me and people better. So yeah, go to those things it’s worth it. There you go. I have a friend down in Australia, his name’s Mal Every, I don’t know why this just popped in my head but he says, “I don’t have a problem with you if you’re broke, but I do have a problem if you stay broke. There’s too many opportunities in this world. If you stay broke, it’s because you’re not trying.” You’re literally not trying. Anyway, I don’t know why I said that, but it popped in my head therefore it must have been important. Alright, the next thing I want to talk about. If you want to be successful in life the next piece outside of not being bleh, and figuring out state control and attaching meaning to the right things, the next thing is you have to stop dabbling.  Stop freaking dabbling. School has screwed up all of us. School has taught us how to dabble. You sign up for college, you take 20 credits, 20 cool things that you want to learn about. What they do is they spoon feed you and force you to dabble over a semester. So they give you a little bit of information in math, you spend 50 minutes. Then you go to the next class, here’s a little bit of science, a little bit of history. So you dabble in a whole bunch of little crap and you try to remain and retain all this stuff and then you go back the next day and you dabble a whole bunch and you dabble and you dabble and you dabble for like 15 years of our life. Let there be no mistake. You will never be hyper successful if you are dabbling. Dabbling is the opposite of what you need to do if you want to be successful. If you want to be successful in something, you have to go deep, you have to immerse, you have to be obsessed with that thing. I guarantee you the people I’m competing against right now in our business, the reason why we are kicking the crap out of all of them is because they are dabblers. I promise you, there’s not one of my competitors that spent as much time in the last 48 hours, in the last week, in the last 5 weeks studying marketing and business and growth and personal development as much as I have. And for most of them, we’re already way past them, so why in the world, why are they not…..? I don’t know. But they’re dabbling and that’s why I’m able to pass them. When you start immersing and you go deep, a couple of really cool things happen. First off, you will start seeing connections that you cannot see when you dabble. I sucked in school because I could never see the connections. I spent an hour in history, an hour in math, then an hour in debate, then an hour in logic, I’m trying to figure out how to make the connections. Unless you go deep in something, you can’t do it. The reason why I’ve written two books is not, yes I like writing books, yes I like sharing it. When I write a book, I have to go in such deep immersion that I start seeing these connections that you don’t, you can’t see when you dabble. When I started writing the Expert Secrets book, I was doing a whole bunch of things. Some things consciously, some things subconsciously and as I started focusing on this book and trying to make a really, really good book, it forced me to read and study and geek out and immerse myself in a whole bunch of different things and through that process, I was not dabbling, I was immersing. I don’t know if it’s God, if it’s your brain, but when you immerse yourself, I feel like the reward for that, all these connections that you don’t normally see, all the sudden start being open to you. Howard Berg told me, he’s the world’s fastest reader. He said when he goes to do a topic, most people read a book and they form their opinion based one book they read. He’ll read 30-40 books to get a really clear view of the reality of the situation. This is what 30 authors have said and you get a very clear view of it. And that’s how I feel about immersion. When you immerse yourself and you go and listen, study, read, you really geek out and become obsessed in your thing. I don’t know if it’s your brain, God or the universe, whatever you want to attribute it to, I know who I want to attribute it to. But he opens up pathways, he opens up connections for you and lets you see a whole picture and that’s your reward for immersion. So that’s the next step in this you guys, you have to stop dabbling. So first off, the first phase in this comes back to you being greedy. The first phase is figure out this thing you want to be obsessed with. Maybe it’s not the marketing yet, and that’s okay. Because phase one is about being greedy and mastering it for yourself and becoming who you need to be to serve the world that you’re trying to serve. So go and now is the time to become unbalanced. In the bible, well if you listen to this song, I think it was…who was it? A time for every season, there’s a time under heaven for everything. A time and a season for everything, right. This is your season to immerse in your craft and become the best in the freaking world in your craft. Again, there’s a time and a season, this is the time and season right now for you to do that, for you to immerse yourself. So that’s phase number one and that’s going to give you the ability to become who you need to be. And you’re going to become completely unbalanced. Your work life, your social life, your family life is going to become unbalanced during that period of time, but you’re going to be able to immerse yourself, you’re not going to dabble. You’re going to unbalance and become awesome at your thing. And then there will be a transition phase where you’re going through and becoming so passionate about it, where there will be this weird time where all the sudden, I don’t know what it is, you can’t get filled up anymore. For me, I was doing all this marketing for all of our businesses and companies. We were doing the Neuropathy product, the weight loss, the dating, all these different businesses and we’re doing it and there came a point where I stopped getting fulfilled by just doing the business and I didn’t know what it was. I started going through this slump. I didn’t feel the momentum, didn’t feel the progress. I was like, ugh. I didn’t feel it and that transition is because eventually you can’t keep growing in that immersion. Because eventually you’ll see the connections, you’ll see everything, you’ll be going through this immersion and then you will…. I don’t know how to say it, not that you’ll become perfect ever, but you’ll become more perfected in that thing. Where it’s hard to squeeze a lot more oranges to get any juice out of it, to really fill you up. And that’s what I talk about in the Expert Secrets book, that’s where you transition from this growth, to the only way you can keep growing is transition into contribution. And this is where entrepreneurship is born. This is where you realize the only way for me to actually keep sharing this and to keep having that juice is to start contributing and giving back and sharing with other people. And what you find is insane. As soon as you take this path and this gift, this thing you’ve been geeking out on and immersing yourself on and become obsessed with, you start sharing it, that juice starts flowing again. It’s like the next wave and it’s so fulfilling. That’s why I’m doing an hour long podcast instead of focusing on the road and listening. That’s why for me right now, I started listening to, when I start doing personal development and growth and start learning and studying, as I do that I start shaking because this is good. I’m getting juice, but if I could share this with other people I’d be getting ten times what I’m getting now. That’s why I publish so much, that’s why I share so much. It’s because that contribution will fill you up more than the growth will eventually. But first you gotta fill up. Again, you gotta become unbalanced so you can become who you need to be. But after you’ve hit that point, and you’ll know it because you can’t get the same thing out of it, until you start contributing. And that’s logically where you start shifting to contribution. That’s when you start becoming obsessed with the marketing. That’s when you start geeking out there. That’s the key you guys, that’s what it’s like. At that point, you don’t care about the money. This is what I talked about a few podcasts ago. The people who struggle are the people trying to make money. When you’ve been geeking out on a thing and have filled yourself up and now you’re shifting to contribution, you do not care about money. I could not care less about money at this point in my life. It’s fun, it keeps track, it’s how we know that we’re doing well. It’s such not a driving force, you can ask…..I do not have logins to my bank accounts. I have no idea what’s in there. My accountant, I’m always like “Hey can I buy this?” and he’s like, “Yeah.” And I’m like, “Okay, cool. I have no idea.” My wife, I don’t have access to my bank accounts, personal, business, anything. I do not know what’s in there. I don’t want to know. It means zero to me at this point in my life. The only thing that means anything to me now is contribution. That’s what fires me up. That’s the state you gotta enter business and entrepreneurship in. Those are the people who are successful. The come in like, “This thing that I have, this gift, this thing. I’m so passionate about it, I have to figure out how to share it with other people.” Then guess what’s going to happen? Then it’s going to be easy to become obsessed with the marketing because the marketing is the means for you to get your message out, for you to get your product and your service out. All the sudden it becomes exciting. I think that’s why I struggled in school so much. I would learn and read a book and it didn’t matter to me. If you’re going into marketing and you’re struggling, this marketing, I’m learning this stuff. I learned about squeeze pages, traffic and conversion but you don’t care. It’s because it’s like school. I study a thing and I write a paper but I don’t care about this paper, there’s no point to it. If you’re struggling studying the marketing it’s because there’s no point to it. But as soon as you find your thing and you obsess with it and you’ve grown and filled yourself up and shift to contribution, now when you start studying it, the marketing becomes alive. It lights up and becomes alive again. I remember, I always thought I was dumb. I hated reading, I hated studying, I hated school, I hated all those things and honestly, I thought I was a dumb kid. I started my business and started selling these little things, it was crazy because I was selling some stuff and I was not doing that well. I remember it was pre-podcasts, but everyone used to do tele-seminars back when I got started. I would download all these tele-seminars and I would listen to them. Guys like Arman Morin, Alex Mandossian, those are the guys I listened to. Marlon Sanders, these are the guys I listened to initially. And I would listen to them on my headphones. I would burn these tele-seminars onto cd’s and put the cd’s in and listen to them while I was on my wrestling trips and I would learn stuff. They would say stuff and I’m like, “That’s so cool. I’m going to go try that.” And I’d try it and the craziest thing would happen, I would try something. I was making a little bit of money and then I’d try something and make more money. I was like, are you kidding me, that freaking worked. I gotta try something else. I listened to another tele-seminar and I would try it and are you kidding me, that freaking worked! And then another one and I was like, that guy wrote a book. I’d read his book and I’m like, I’m going to try it. And then guess what happened? I’d make more money.  My thing would go out to more people and I’m like, “Oh my gosh.” And all the sudden reading became alive for me, studying became alive for me, marketing became alive for me. I remember copywriting I was like, one of my first websites I set up and I didn’t have a sales letter and someone’s telling me about this copywriting thing and I was like, are you kidding me? That is the stupidest thing I’ve ever heard of. I’m not going to write words, I don’t want to learn that. I remember just being angry because I didn’t want to learn copy. It sounded so boring and stupid. Anyway, I tried to hire a copywriter, and the copywriter, it was actually Michael Thornton was the first copywriter I tried to hire and his quote for me at the time was 8 or 10 grand or something and I was like, “Whoa! I haven’t made that much money in my entire life combined at this point.” So then I tried to read a book on copy and again, it was horrible. I read it and I was like this sucks. I had to write my very first little sales letter. So I wrote it and then it was crazy because it made money. So then I started listening to some copywriters and the guys like, I remember it was Michael Thornton actually, I was listening to this presentation he gave at this big seminar and he was like, “We tested this thing and it turns out that a red headline out converted a blue one.” So I changed my headline to red and sure enough it out converted. I was like, what the crap? Okay, what else does this guy got? I remember he tested a brown background, it did better in this thing. So I’m going to do a brown background. So I did a brown background and sure enough it out converted. I’m like are you kidding me? Then he said to try a new headline, his headline swipe file had all his headlines. So I tried four or five headlines and one of them dramatically beat the other one. I was like, what? I changed the headline and I doubled my income. Normal humans, if they want to double their income, guess what they gotta do? A doctor would have to go back to like 16 more years in medical school to specialize and double their income, work another 15 years and then maybe they would. I changed 13 words on a headline and all the sudden guess what? Copywriting became alive for me. It got exciting and all the sudden I want to read every freaking copywriting book I can find, because I’d read through and most of it was garbage or rehashing stuff but I’d read one sentence that was like, “Oh, you should end each line with a dot, dot, dot. Because it keeps the readers mind open and doesn’t close out the thought and they’re more likely to keep reading.” I was like, what? So now to every single email and every single thing I’ve ever written, I add a dot, dot, dot, you’ve probably noticed that before. Guess what happened? Everything increased. And I started going to marketing seminars. I’d go to a five day seminar and listen for five days and every single speaker who is talking, I knew everything. I’ve done that, knew that, heard that, rehash, rehash and then one speaker on  day 6 would say one thing where he’s like, “Oh yeah, this one time I added an exit pop where I gave a discount and 20% of the people took the exit pop.” I was like, wait, what? So I go back to my thing and add an exit pop and my income would increase by like $100,000 a month. From that one little thing. I remember I was like, I sat through 5 days of crap and got that one thing and it was so huge for me that it made the whole thing worth while. Or I would be at an event, got nothing and I’d go out to eat with everybody and I’m the Mormon dude, everyone goes to the bar and I’m like, I don’t want to go to the bar, I don’t want people to think I’m drinking. So I’d go to the bar, and I’m not joking, I’d order milk because I didn’t want people to think…..if I ordered a sprite people might think I’m drinking and I

I think I figured out why it's so hard for all of us to go on vacations. On today's episode of Marketing Secrets Russell talks about why, as an entrepreneur, it is so hard to go on vacation, and how he gets through it. Here are some of the cool things to listen for in this episode: What the difference between entrepreneurs and everyone else in regards to feeling happy or sad is. Why constantly having momentum and feeling like he's moving forward is so important to Russell. And how Russell gets through down time when he feels like he's doing nothing. So listen here to find out why entrepreneurs don't relate to being happy or sad. ---Transcript--- What’s up everybody? This is Russell Brunson and welcome to the Marketing Secrets podcast. Hey everyone, I hope you’re excited for today. I’ve got this weird thing; I think a lot of entrepreneurs suffer from this. Maybe it’s just me. But today I’m going on vacation for a week. I’m actually looking forward to it, but at the same time it really stresses me out. It’s one of those things that’s funny because everyone always tells me, “Russell, you need to go on vacation. You’re going to burn out if you keep doing the stuff you’re doing at the pace you’re doing it.” All sorts of stuff. But it’s weird because…..sorry I’m trying to do it with the new camera tripod while I’m driving. Anyway, it’s weird because when I’m at the office and working and doing my thing I never feel stressed. Everyone’s like, “Are you stressed? Are you overwhelmed?” I’m like, not really. I feel like I’m kind of in my flow, my motion or whatever you want to call it. But then I go on vacation, I get super stressed and anxiety and sitting there and not doing stuff is really hard for me. That’s why reading on vacations, at least I feel like something’s progressing. It’s interesting, at Pirates Cove mastermind we had Alex Charfen come and help him to kind of figure out how to monetize his entrepreneurial personality type content, which I’m excited for. It’s funny because I told him I first heard him speak 2 or 3 years ago on the entrepreneurial personality type and it was amazing. I felt like I connected with him and I was like, now when I hear something like that I want to give somebody money for something. There’s no way for me to give him money. It’s funny, I asked him if I could buy the entrepreneurial personality type from him and he’s like, “No.” and then he’s like, “Why?” and I’m like, “Because I don’t know exactly what I’d do if I had it, but I could make a crap ton of money with it.” And so he joined the coaching program right afterwards, so I could help him do it. So it’s kind of fun. We’re helping him go through the process now and he’s going to kill it, it’s exciting. But one thing he talked about that was interesting about entrepreneurs and if you haven’t studied Alex’s stuff, it’s worth it. And it’ll be soon in a format, it’s going to be a podcast, it’s going be a training program, a bunch of stuff. He’s kind of going through the whole Expert Secrets process now to figure out how to take it to something. I’m excited, when it’s done, I’ll be the first customer. And I think that all of you, because you’re all like me, should as well. But it’s the entrepreneurial personality type, but he’s talking about personality traits of entrepreneurs. And one thing that’s kind of weird, I think I’ve heard him give the presentation three times in his core, main presentation and all three times there’s this one part where he talks about how entrepreneurs don’t identify with happy or sad. I was like, “Whatever, I identify with that.” And then the more he started talking about it, the more I was thinking, when am I happy or sad? People always say I look happy. But I’m just kind of a happy person. It’s funny, this is probably more personal than you guys want to know, but I went and got my testosterone taken, actually three years ago when we were launching Clickfunnels and it came back at 160. The doctor literally told me, “Your grandma’s got higher testosterone than you right now.” And 6 – 8 months later I did it again and it was like 350. And then I got it done this week and I was 450. But every time I’ve gotten it done, the doctors always told me, “How are you standing here? You should have no energy, no motivation.” And I was like, “No, it’s the opposite. I have so much motivation, so much energy.” He asked me all the symptoms, “Do you feel tired.” And I was like, “Sometimes.” And he’s like, “Do you have memory?” I’m like, “No.” He’s like, “Do you feel depressed.” I’m like, “No.” all these things and at the end of it he’s like, “So why are you here?” I’m like, “My testosterone is really low.” And he’s like, “You have no symptoms of it.” And I’m like, “It’s just because everything’s so exciting right now.” And I started thinking more about his with Alex’s stuff, that entrepreneurs don’t relate with happy or sad. I started thinking, there’s sadness obviously, when someone dies or things like that. But as a whole, you wake up in the morning and it’s not like I’m happy or sad. So when he was telling me that, I was kind of confused. I wonder how most people view happy and sad, it didn’t really make sense to me, and then the next slide, the next portion he said a word and I got chills. I was like, “Whoa. That’s what I do.” And he said, “Entrepreneurs don’t feel happy or sad, what they feel is either momentum or a lack of momentum. They’re moving towards something or they’re not. They’re moving away from something.” That’s what we relate to. What we relate happiness to is motion forward. And what we relate sadness to is not progressing, not moving forward. I think it’s just fascinating. Momentum, movement, that’s what drives entrepreneurs. It’s not happy or sad, it’s movement, momentum. I was thinking about that today, I’m going on this vacation. It’s funny because I’m leaving today, I was up late last night. I was up early this morning. I’m trying to get stuff done, and I almost enjoy the process right before vacation, getting so much stuff done because I’m freaking out because I gotta leave at this time. I’m running and running, I’m moving, momentum. And then you go on this vacation and you stop. Everyone wants to just chill out. They want to sit, they want to just sit at the beach. I don’t know what it is, sitting at the beach it doesn’t do anything for me. It’s just weird. For me, I have to have momentum in this experience, this vacation or else I’m going to drive the rest of my family and friends and everyone that’s with us, nuts. They probably don’t even know, they’re like, “Why is Russell twitching over on the side?” And it’s because I need momentum, I need something. So that’s when I’ll sneak away and I’ll read. Or I’ll be sitting there, they’re all talking and I’m thinking about something. “Oh my gosh, I could do this.” And I’m creating while I’m sitting there thinking because I’m nervous. It’s just funny, my wife will be like, “You’re on vacation, you’re not allowed to talk about business.” And I’m like, “If I don’t talk about business, everything halts and stops progressing in my life.” And the lack of momentum, the lack of movement, the lack of direction is what will then make me depressed and sad and stuck. It’s a funny line that we have to deal with, especially all of you entrepreneurs who are out there. Because we just see the world a little differently and I think a lot of people think we’re freaks because of it. There’s nothing bad with it. I don’t think it’s something bad. It’s why businesses are created, why there’s momentum in the world. I think it’s because of entrepreneurs who’s entire soul drive is momentum towards moving. We have to have that. So while we go on vacation because we love our wives and kids and family members, it’s probably the hardest, most stressful part, which is so weird because it’s like, “Go relax. Take some time, you’re going to burn out.” And it’s a little different. Anyway, I’m excited. I’ve been plotting, I have 3 big vacation this summer, I’ve been plotting all of them, what books to read, which order. What courses I’m going to study, what things I’m going to be moving. It’s just funny how that’s been the most exciting thing for me, planning what I’m going to do when I’m not doing anything. I’m such a nerd. Anyway, there you go, that’s us entrepreneurs. So if you’re an entrepreneur and you don’t relate to happy or sad, and you do relate to momentum and movement and you stress out about vacations, that’s where I’m at and I relate with you. Nothing else on your family vacations is somewhere you’re stressing out because you do nothing, I get you. So while that’s happening think, ponder, vision, dream. At least for me, that’s what keeps me going and lets me function like a normal human being with everybody else. So that’s all I got you guys. Have an amazing day and have a good vacation if you’re going on one too. Talk to you guys soon, bye.

I think I figured out why it's so hard for all of us to go on vacations. On today's episode of Marketing Secrets Russell talks about why, as an entrepreneur, it is so hard to go on vacation, and how he gets through it. Here are some of the cool things to listen for in this episode: What the difference between entrepreneurs and everyone else in regards to feeling happy or sad is. Why constantly having momentum and feeling like he's moving forward is so important to Russell. And how Russell gets through down time when he feels like he's doing nothing. So listen here to find out why entrepreneurs don't relate to being happy or sad. ---Transcript--- What’s up everybody? This is Russell Brunson and welcome to the Marketing Secrets podcast. Hey everyone, I hope you’re excited for today. I’ve got this weird thing; I think a lot of entrepreneurs suffer from this. Maybe it’s just me. But today I’m going on vacation for a week. I’m actually looking forward to it, but at the same time it really stresses me out. It’s one of those things that’s funny because everyone always tells me, “Russell, you need to go on vacation. You’re going to burn out if you keep doing the stuff you’re doing at the pace you’re doing it.” All sorts of stuff. But it’s weird because…..sorry I’m trying to do it with the new camera tripod while I’m driving. Anyway, it’s weird because when I’m at the office and working and doing my thing I never feel stressed. Everyone’s like, “Are you stressed? Are you overwhelmed?” I’m like, not really. I feel like I’m kind of in my flow, my motion or whatever you want to call it. But then I go on vacation, I get super stressed and anxiety and sitting there and not doing stuff is really hard for me. That’s why reading on vacations, at least I feel like something’s progressing. It’s interesting, at Pirates Cove mastermind we had Alex Charfen come and help him to kind of figure out how to monetize his entrepreneurial personality type content, which I’m excited for. It’s funny because I told him I first heard him speak 2 or 3 years ago on the entrepreneurial personality type and it was amazing. I felt like I connected with him and I was like, now when I hear something like that I want to give somebody money for something. There’s no way for me to give him money. It’s funny, I asked him if I could buy the entrepreneurial personality type from him and he’s like, “No.” and then he’s like, “Why?” and I’m like, “Because I don’t know exactly what I’d do if I had it, but I could make a crap ton of money with it.” And so he joined the coaching program right afterwards, so I could help him do it. So it’s kind of fun. We’re helping him go through the process now and he’s going to kill it, it’s exciting. But one thing he talked about that was interesting about entrepreneurs and if you haven’t studied Alex’s stuff, it’s worth it. And it’ll be soon in a format, it’s going to be a podcast, it’s going be a training program, a bunch of stuff. He’s kind of going through the whole Expert Secrets process now to figure out how to take it to something. I’m excited, when it’s done, I’ll be the first customer. And I think that all of you, because you’re all like me, should as well. But it’s the entrepreneurial personality type, but he’s talking about personality traits of entrepreneurs. And one thing that’s kind of weird, I think I’ve heard him give the presentation three times in his core, main presentation and all three times there’s this one part where he talks about how entrepreneurs don’t identify with happy or sad. I was like, “Whatever, I identify with that.” And then the more he started talking about it, the more I was thinking, when am I happy or sad? People always say I look happy. But I’m just kind of a happy person. It’s funny, this is probably more personal than you guys want to know, but I went and got my testosterone taken, actually three years ago when we were launching Clickfunnels and it came back at 160. The doctor literally told me, “Your grandma’s got higher testosterone than you right now.” And 6 – 8 months later I did it again and it was like 350. And then I got it done this week and I was 450. But every time I’ve gotten it done, the doctors always told me, “How are you standing here? You should have no energy, no motivation.” And I was like, “No, it’s the opposite. I have so much motivation, so much energy.” He asked me all the symptoms, “Do you feel tired.” And I was like, “Sometimes.” And he’s like, “Do you have memory?” I’m like, “No.” He’s like, “Do you feel depressed.” I’m like, “No.” all these things and at the end of it he’s like, “So why are you here?” I’m like, “My testosterone is really low.” And he’s like, “You have no symptoms of it.” And I’m like, “It’s just because everything’s so exciting right now.” And I started thinking more about his with Alex’s stuff, that entrepreneurs don’t relate with happy or sad. I started thinking, there’s sadness obviously, when someone dies or things like that. But as a whole, you wake up in the morning and it’s not like I’m happy or sad. So when he was telling me that, I was kind of confused. I wonder how most people view happy and sad, it didn’t really make sense to me, and then the next slide, the next portion he said a word and I got chills. I was like, “Whoa. That’s what I do.” And he said, “Entrepreneurs don’t feel happy or sad, what they feel is either momentum or a lack of momentum. They’re moving towards something or they’re not. They’re moving away from something.” That’s what we relate to. What we relate happiness to is motion forward. And what we relate sadness to is not progressing, not moving forward. I think it’s just fascinating. Momentum, movement, that’s what drives entrepreneurs. It’s not happy or sad, it’s movement, momentum. I was thinking about that today, I’m going on this vacation. It’s funny because I’m leaving today, I was up late last night. I was up early this morning. I’m trying to get stuff done, and I almost enjoy the process right before vacation, getting so much stuff done because I’m freaking out because I gotta leave at this time. I’m running and running, I’m moving, momentum. And then you go on this vacation and you stop. Everyone wants to just chill out. They want to sit, they want to just sit at the beach. I don’t know what it is, sitting at the beach it doesn’t do anything for me. It’s just weird. For me, I have to have momentum in this experience, this vacation or else I’m going to drive the rest of my family and friends and everyone that’s with us, nuts. They probably don’t even know, they’re like, “Why is Russell twitching over on the side?” And it’s because I need momentum, I need something. So that’s when I’ll sneak away and I’ll read. Or I’ll be sitting there, they’re all talking and I’m thinking about something. “Oh my gosh, I could do this.” And I’m creating while I’m sitting there thinking because I’m nervous. It’s just funny, my wife will be like, “You’re on vacation, you’re not allowed to talk about business.” And I’m like, “If I don’t talk about business, everything halts and stops progressing in my life.” And the lack of momentum, the lack of movement, the lack of direction is what will then make me depressed and sad and stuck. It’s a funny line that we have to deal with, especially all of you entrepreneurs who are out there. Because we just see the world a little differently and I think a lot of people think we’re freaks because of it. There’s nothing bad with it. I don’t think it’s something bad. It’s why businesses are created, why there’s momentum in the world. I think it’s because of entrepreneurs who’s entire soul drive is momentum towards moving. We have to have that. So while we go on vacation because we love our wives and kids and family members, it’s probably the hardest, most stressful part, which is so weird because it’s like, “Go relax. Take some time, you’re going to burn out.” And it’s a little different. Anyway, I’m excited. I’ve been plotting, I have 3 big vacation this summer, I’ve been plotting all of them, what books to read, which order. What courses I’m going to study, what things I’m going to be moving. It’s just funny how that’s been the most exciting thing for me, planning what I’m going to do when I’m not doing anything. I’m such a nerd. Anyway, there you go, that’s us entrepreneurs. So if you’re an entrepreneur and you don’t relate to happy or sad, and you do relate to momentum and movement and you stress out about vacations, that’s where I’m at and I relate with you. Nothing else on your family vacations is somewhere you’re stressing out because you do nothing, I get you. So while that’s happening think, ponder, vision, dream. At least for me, that’s what keeps me going and lets me function like a normal human being with everybody else. So that’s all I got you guys. Have an amazing day and have a good vacation if you’re going on one too. Talk to you guys soon, bye.

    I'm the "Anti-Renaissance Man! If you know anything about my message, I'm pretty against doing more than one thing/business at a time. I believe success comes to the "mono-maniac". Oh, what's going on? How's it going guys? This is Steve Larsen and you're listening to a sweet episode of Sales Funnel Radio. Welcome to Sales Funnel Radio, where you'll learn marketing strategies to grow your online business using today's best internet sales funnels. Now here's your host Steve Larsen. Now legally I don't know if I was allowed to include some of the soundtrack from Pirates of the Caribbean, but if the government comes after me I'll just ask them about their failing business. Ho, ho, how about them apples? Hey. Hope you guys are doing great. Hope you guys listened to that last episode with Alison Prince, that honestly, that was such a good episode, oh my gosh. Anyway I thought it was great. Hey, hope everything's going great with you guys. The last little bit here has been crazy busy. Not that that's any different at all than any other time so I guess I should say everything's normal, but I guess anyways it just feels like there's a lot going on because some holidays, you know, 4th July has been going on. I actually have been able to detach a little bit and take a little bit of a break, which I highly recommend everyone does that every once in a while. It's a weird feeling, but I literally had to not bring my computer with me and we went to Pirates Cove, what? Russell Brunson the man was super nice and did not need to do it at all actually. But he invited my wife and I to this place in Vegas. I can't remember what it's called, Boulderville, Boulder, something like that. Anyways it's like 30 minutes outside Vegas. Apparently one of the guys who owns Nuskin is one of the top guys in ... he bought up all the old Pirates of the Caribbean stuff and ride stuff from Disney when they shut down the old Pirates of the Caribbean and they remodeled it for the new pirate stuff. Anyway he bought up all the old ... so you got all the old, like the dog in the corner and all the little pirates and stuff in their cages and things like that, and it's all over the place. The guy built ... I mean he bought like five mansions all in this little neighborhood and built pools and water slides and stuff like that in between. It was awesome, it was so cool. We were for several days just hanging out there and they got this crazy fast water slide that we were flying down that thing, I still have scabs all over my elbows for how fast we were going down that thing, it was super fun. Soon as the kids all went to sleep we were just hauling down. Anyways it was a lot of fun, we did a lot of things. It was honestly just a lot of play and it was good to detach and I recommend everybody do that every once in a while. I have a hard time doing that because a little bit of ADHD in my head but it is anyway super helpful. My wife and I though, we drove around, we swan and played, we watched movies, we did nothing. I took a nap, that was the weirdest thing, I don't do that. It was great and we went on ... The Hoover Dam is like 10 minutes away from where we were so Lake Mead was right there. We were over at the Hoover Dam, we were like, "Hey we should do a helicopter ride over here. And let's go do that, let's go to the helicopter tour." And so we did. We booked it and we drive over early the next morning for this cool helicopter tour around the Hoover Dam. I had no idea it was that big first of all, I had no idea, and that it was built around the Great Depression, you guys didn't know this was going to be a Hoover Dam history lesson but I just took a sweet tour. 100 people died making it, like I had no idea it was that big... So we get in this helicopter. Well I should say beforehand we drive up and the rental car we got was just super awesome sweet Camaro that was all tricked out. It was fun. We blew money, we had a lot of fun though. So we drive up to this little shack where we waited for this helicopter to come [inaudible 00:04:14] right next to this helipad, right. It was super hot out, we go inside and we were waiting for our turn to get on this helicopter, and they're going through little safety videos and things like that. It was so funny because we walked inside this little shack thing and there's like three guys in there and at first they're spraying this stuff on the windows and then they take this orange squeegee, then they're wiping it off again, and then they would do it again, so they spray it again, spray the window, and then squeegee it again. And they do that again. This guy must have cleaned this window like I don't even know, like seven times. He's cleaning it and he just keeps squeezing off over and over and pretty soon I was like what the heck is, like what is he doing? It almost got kind of annoying because he just kept doing it over and over and over. Pretty soon, this guy leans over and ... alright my wife's attractive, right, I know that, she's awesome. It always cracks me up when other guys start to hit on her and it's totally what this guy was doing. He leans over and there's no lead in, like he didn't set the stage at all. All he does is he turns around while he's spraying this window, turns out they were tinting the window, and I've never seen that process before but they were cleaning it like crazy because they were about to put tinting on it, it's to keep the heat out because it was like 116 degrees. No joke, so crazy hot while we were there. But he leans over and he looks right at my wife and he goes, "I speak eight languages." And I was like, "You got to be kidding me? Are you joking? Are you serious? You gonna ... you're hitting on my wife like that blatantly and you're clearly, you're not self aware enough to realize that's what's going on? That's what you're doing?" And he leans over he's like, "You know I speak eight languages." And she's like, "Wow, cool." And I was like, "Uhh, really? Wow, eight languages that's cool." He's like, "Yeah." And he starts rifling off all these sayings in different languages, and I was like, "Dude, just coz you can say sayings doesn't mean that you speak the language, it just means you know the saying, you know?" And he turns over and he keeps cleaning windows and you could tell he's in charge of the other guys that were there, and he was like barking orders at them like getting stuff done and he kind of like you know ... I mean it's totally what happens when I'm sure a lion sees a lioness, you know what I mean? They fluff the mane, you know, they start presenting, they start looking like all macho, they start fluffing the muscles out, you know what I mean? Guys do that all the time, it's natural, you know what I mean?... We try and impress the girl. I could tell that that's what he was doing, so I started like putting my arm around her and I was just like hey, like clearly we are together, like you see the ring on my hand, you see the ring on her. Like what are you doing? I was like whatever look, let's just play this out, this could be really fun. So I did. He kept going. He's saying all these phrases in different languages, and like cool. And he goes, "How long are you guys here for?" Then he starts giving us all these stats of Vegas, you know just I guess, and he's like, "Dude," and he looks at me, "Any club you want to get into, here you go, here's my card. You just give me a quick phone call, I'll make a phone call, I'll get you into any club in Vegas." And I was like, "Oh wow that's awesome." He hands me this card and as he's doing it he also says like, "Hey what do you do?" And I was like, to people who don't know what internet sales funnels are, it's totally technobabble, and so I always tell people, oh I'm in internet marketing. He's like, "Oh cool, I'm actually a marketer also." And I was like, "Oh wow, okay cool." But he hands me this card and this has got to be one of the coolest cards that I've ever seen in my life. It is a relic. This is like the prime example card. I'm going to take a picture of this and put it on the blog so you guys can see it if you want to, blog.salesfunnelbroker.com if you want to check it out. But it is the most ridiculous card I've ever seen in my life. This guy was so proud at was he was doing. It was great for him, you should be, he was working hard, you could tell he knew what he was doing, which is awesome. But he was handing a card to me while he was doing something that is not on his business card. And I started thinking, I was like wait a second, and I started looking at the card and I was like, this is the most ridiculous, stupid card I've ever seen in my life. Is he serious? And he was dead serious... He was telling me, "Yeah I do this. Oh yeah I do ... oh you do that? Oh I do too." I was like, "Oh wow man you do everything don't you?" I was like wow cool. This is what his card says. On the back of the card, I'm not going to say his name obviously or the phone number or email or anything like that, but it is the most eccentric, eccentric, it's the most eccentric business card I've ever seen in my life. On the back of it there's three categories, it's basically a resume. On the back, the first thing he does is management, corporate. Right, you do corporate management and you're tinting windows. Nightclubs, he's a nightclub manager and you're tinting windows? Bar and restaurants, loss prevention. What does that have to do with the others? Okay first of all I'm not even a third of the way through this list. This is like really small fine print on the back of this thing. Just get a load of this, alright. Hopefully we all take this as a lesson okay. I'm going to wrap this all up here this will be a fast episode but this is pretty intense. Alright so under management, we've got corporate and then the next one is nightclubs, bar and restaurant, loss prevention. Man that's a lot of things you manage on the side of your window tinting business. Alright next thing, marketing. This is the biggest ... I don't even know what some of these things are and I'd like to think I'm a marketer. Alright, under marketing he has director of marketing. What is that? Second thing, creative marketing expert. Is that not the same thing? If you're a director of marketing and you're not a marketing expert ... anyway okay. So director of marketing, creative marketing expert. Next one is internet marketing. Next one is brand marketing. Okay and by the way brand marketing is the most fluffy thing on the planet. Are you serious? Anyway that's what I think. Now there are some people who really go specialize in it and that's awesome, but I don't ever sit down and just start thinking through brand. I go create a cool product, make it look awesome, the brand kind of comes on the side. Alright, that's how I shortcut that whole thing. Otherwise you could spend too much time doing stuff on business that is not revenue generating and that's frustrating for me, and it's frustrating for me to watch others go do that also. I come up with a cool logo or honestly I just go to some place like GraphicRiver, I'll download one of their sweet logos and then I'll tweak it inside Adobe Illustrator because I do like graphics, things like that. But it's not something that I sit down and just, it's not like a checklist thing that keeps me from selling, it's like something that I figure out along the way. I'm like cool, here's my brand I guess... By that I guess that's what colors are. I mean I don't know. I'd rather call it culture, culture building, let's go focus on that. I really don't think many people care what my logo is. I'm the only one who cares what my logo is. Logos are just self backscratching things. Anyway moving on, I'm only halfway through this list. Okay so director of marketing, creative marketing expert, internet marketing, brand marketing. Next one is direct marketing specialist, next one is social media marketing, next one is promotions manager. How's that not the same thing as the one before? Next one is special events coordinator. Alright now we're branching out a little bit. Next one is corporate sponsorships. Does that mean you just did one event and you put those two things on there? Alright, alright, alright, here's the third category. This is all on the back of a single standard business card. Anyway. I kind of want to keep this, this is a relic, this is a relic. Maybe I'll auction it off if we have some cool contest or something because this is ... I feel like I should have laminated this. Alright next thing is under consulting, so we are management, marketing, and consulting. Okay. First thing on here revenue increase programs. Next one motivational communication. That dude was not motivating me, he was motivating me to slap him from stop hitting on my wife. Next one, restructure business planning. Restructure business planning. Oh man, okay. On this card also PowerPoint presentations. Next thing, life coaching. Are you serious? There's so many different things on this. Alright next one, staff development. How many things does this guy do? Alright, I'm going to call this episode the anti renaissance man. You guys, I so hope that we do not do this to our businesses. I understand that we are all great at many things, we are. I love sound editing, it's one of the reasons why I like to do the podcast, I love it. It's super fun. Because I'm right now inside Adobe Audition recording it right now, right? I did the episodes previously, it was two or three ago about how I make my podcast, it's fun, I actually enjoy the process, for some reason podcasting is almost therapeutic to me. I enjoy it, but it's not my flagship talent, right? Funnel building is. I choose one peak. Please go choose one peak. There's a guy I was talking to recently, he's like, "Stephen Larsen I love the things you're doing, it's so awesome, so inspiring, it's so great. I really appreciate it. I'm learning all about funnels. I just built my first few funnels, now I'm going to go learn how to be a traffic expert." And I was like, "No!" It's not that you can't be. It's not that it can't be a side interest, but man like find somebody else who is passionate about ... Okay, when I run my own stuff, I don't run Facebook ads on my own, I barely know how to do it. I go find somebody else who made Facebook ads their peak, who made it their summit, the thing that they want to stay on top of and be the top in the world at. Right? I go find them, not somebody who's like dabbling in this and that and all over the, oh my gosh, back and forth, what are you actually ... it's like Russell says, man you give people schizophrenia with your offers if you don't know what you're good at, the one thing, the one opportunity switch and then you do a bunch of stacks of things that are related to it, right, from the Expert Secrets book. It's the exact same thing that I'm talking about here. First of all, if you hand me a business card with all this stuff that you're doing on it and you're tinting windows, you're probably not making money with these things, therefore this whole card in my opinion it total crap. Right, the whole thing, it's all fluff. This card is a nice card, you can tell it's laminated or it's great, it's amazing card, paper, whatever, it's like crazy high gloss, it's really thick. I mean it's a nice card, but man what a supreme waste of money. This is not revenue generating, this right here, this business card, it's not revenue generating at all, right? I've had one business card ever and it wasn't even mine, I made it for my dad for his own webinar, that's it. Alright, and it's because it's not a revenue generating activity. If you want to contact me, gosh, there's a ton of social media profiles I can direct you to, right, there's a lot of ways you can get in touch with me. Some of you guys disagree because I know a lot of people try to get a hold of me so I've had to build more and more walls and try and figure out who's actually serious and work with those people, you know what I mean? It happens. You'll have to do it too at some point. But man, please only focus on one thing at a time and only make one of your skills your main thing that you're going to go climb a mountain on, right? I think I've told the story before, I get so frustrated, this is about four years, about three and a half years ago, I got so frustrated with what I was doing, I realized that I had been learning and not executing and I was stuck in this education loop, right, and I was focusing just on learning and I was ... and yeah, yeah, you know what, sure maybe I could say brand marketing, I've made logos before. Maybe I could say promotions manager, maybe, I don't know, I've run a Facebook ad before, it wasn't good. Social media marketing, I've posted stuff before. You know what I mean? Every single one of us has got multiple skills inside of our wheelhouse, but that does not mean that it's the flagship thing of my business. It's the same thing with you, don't do that. It's so funny because finally I was relieved when we were talking to this guy and I was just trying to get away. He went on for a solid 10 minutes, which is forever, and he wouldn't stop so I literally was like, "Hey, I forgot something in the car, whatever," and we walked away. The helicopter came, we went, we got on the helicopter, we were flying around the Hoover Dam, it was so cool, and came and landed and threw the little life jacket thing that they make you just hold while you're in there back in that room, and walked away as fast as I could because I did not want to start another conversation with the guy. Do you think there's any chance at all I'm going to call this card? It's like heck no. Choose something. Choose something. Or at least don't barf all over me. If you're doing a sale it's so true, when I was doing telemarketing, when I was doing door to door sales, whoever does the most talking is usually the one who loses, and the dude lost so hard, oh my gosh, he barfed all over us. I still don't know what he does besides window tint. I don't know what half the things are on this business card. Anyway just choose one thing and be good at that one thing. Outsource the rest, right. Every one of us has, what is it, is it Dan ... I'm going to misquote it, I'm so sorry, Sullivan? Maybe I'm mixing up names. Dan Sullivan? Anyway I think he's the one that talks about every one of us has unique abilities. You have this unique ability to do something in a way that nobody else can do it, just you, and it's the coolest thing. It's this amazing gift that god has blessed you with, that comes to you more naturally than anybody else, right? Funnel buildings, systems and automation, little details, things like that, those things come to me extremely naturally, and I know that for a lot of the people that are like, "Ah, I can't figure how to put this together. I don't know how to do the funnel, I don't know how to do x, y and z." I realize like I actually I'm kind of good at this stuff but number one, which is awesome, but number two I kind of want to plant my anchor here. After several years of trying stuff, right, in one of why previous podcasts I said I was the seven year overnight success story. After several years I was like, you know what, I think I've found it. I'm going to plant my anchor, I'm going to drop anchor right here and I'm going to say no to everything else. And I started doing that and it was awesome and things started happening. You can't brand yourself if you've got several things going on. I was like I'm going to brand myself as a funnel guy and I started building for free for all these people, and that's really when everything started happening. Before I did that it was like someone would walk up and they'd be like, hey I got this cool thing. I was like sweet let's go do it, right? Because that's what I thought it meant to do business. Deal, so you do deals, that's what business is. That was totally the Trump way. If you've ever read any of his books, business is just deal making all the time. I actually don't think that's true, I think that you do one deal, you know two deals, unless that's your thing, but whatever it is you're just doing one thing though, it's not multiple things. Just choose one thing, do that one thing really really well, and outsource or figure out a way to get around the rest of it then everything's going to go a lot better for you. Anyway that was a long story and I said it was going to be a short podcast but I think I'm going to take a picture of this thing and put it on the blog because that is just ... it's completely a relic. I feel like I should almost make a t-shirt out of it. This is quite the card... I am thoroughly impressed by the level of depth. Who was it that said ... it's one of the quotes I have written on my wall. I've got all these legal sheets all over my wall and I write quotes on them. I could have swore that one was on my wall, I'm looking around. Anyway it basically is that every time you open your mouth, you're either creating value or making noise, one of the two. It's not both, it's one or the other. And this card is all about noise. Make sure your marketing is not all about noise, don't say you do this and this and this and this and this, that's the equivalent of a website, that's why funnels work better than websites, it's one thing. Anyways I think I've beat a dead horse on that one. Hey guys, hopefully you're doing awesome, you're all rock stars, and I will see you on the next episode. Bye bye. Thanks for listening to sales funnel radio. Please remember to subscribe and leave feedback. Want to get one of today's best internet sales funnel for free? Go to https://salesfunnelbroker.com/freefunnels to download your prebuilt sales funnel today.

Brendan Murphy makes his first legitimate appearance on the show. Topics include: Pirate's Cove, North Korea, drugs, the usual.

Why having resources will actually hurt you as an entrepreneur and how to become more resourceful. On today’s episode Russell comes to you from his favorite place on Earth, Pirates Cove. He gives a mini tour of the premises and talks about how he was able to afford the $100,000 that it took to rent it by being resourceful. Here are some of the cool things in this episode: Find out how Russell was introduced to Pirates Cove and what he had to do to be able to afford to initially bring his family and friends there. Find out the difference between having resources and being resourceful. They sound similar, but they are not the same. And hear a rarely told story of how Russell was able to be resourceful early in his career to be able to afford to make his first idea come to fruition. So listen up and enjoy as Russell talks about how he was able to be resourceful enough to be at Pirates Cove without spending a single penny. ---Transcript--- Hey Everyone, this is Russell. I want to welcome you to the Marketing Secrets podcast happening today from Pirates Cove. Alright everyone, if you’re watching the video of this, you can see I’m at the most ridiculous place on earth. If you’re listening to this, go to marketingsecrets.com and actually watch the video. I’m right now at a place called Pirates Cove, at a mastermind group. It’s insane. See behind me, these are my kids swinging on the ropes and having fun in the water and a bunch of other amazing things. This is pretty much the craziest place I’ve ever been. It’s my favorite place on earth. Some of the back story about Pirates Cove. Again, those of you watching can see some of the scenery of this place, but basically, the back story when my twins, which this is Bowen, one of my twins right here, when they were about 6 months old, we were speaking at an event here in Las Vegas, which is where Pirates Cove is at. One of my friends had come to this place and kind of told stories about how amazing it was. He started explaining, and no matter how cool he made it sound, you’re like, “That sounds cool.” He’s like, “No you guys, you have to see it. I’m going to take you and we’re going to try to find it.” So we started driving around, all over Las Vegas, all over Boulder City, trying to find this place called Pirates Cove, and we couldn’t find it anywhere. So we gave up and went out to eat in Boulder City, and we’re sitting there and all the sudden the owner of Pirates Cove walked out and my buddy’s like, “That’s the owner.” So we walked up to him, “hey you don’t know us, but I’ve been to Pirates Cove, it would be super cool if you could let us see it.” The guy was so cool and was like, “come on up.” And he gave us swimming suits and we swam the entire day. Like I said, Bowen here was only 6 months old, he was in diapers, we had the most amazing time ever. And if you see this place, it’s basically on the side of this mountain, it’s a private residence, there’s 5 houses on it, there’s waterslides, in fact, I’ll take you guys up on the video so you can see the top. There’s a kid waterslide and a really cool kid pool, and then up at the top there is this huge waterslide that’s for adults, that is crazy. You go down this huge slide and then it enters into the middle of the part, there’s a huge boat, and a pirate mast, you actually jump off it. In fact, on Funnel Hacker TV you can see some video of me jumping off it. It’s pretty crazy. So I’ll keep showing you as I’m walking around. I want to teach you guys a really cool lesson. So after we came I was like, “I want to rent this.” I want to take my family here and show everybody. So the next year we called the guy up and we were like, “We want to rent Pirates Cove, how much would that cost.” And he was like, “Oh it’s $10,000 a day with a weeklong minimum.” It was $70 or 80 thousand dollars. I was like, what? I didn’t have that kind of money at the time. I was like, “gah. But I really want to rent pirates cove, there’s gotta be a way I can rent this and show my family and my kids and experience this again.” So the wheels in my head started spinning. And again, this comes down to Robert Kiyosaki 101. Poor people say, “I can’t afford that.” Rich people think, “How can I afford that? What can I do to be able to afford that?” So I’m thinking what do I gotta do to make $70,000 to rent this place, but obviously catering and everything else. I was like for me to do that, it’s going to cost a lot of money. I’m going to need almost a hundred grand to do it. So I was like, okay what if I found a whole bunch of cool people and invited them to come to this thing and I sold tickets to it? So that was the idea, so what we did is basically. We went and I put out a little page and said, “10 people pay $10,000, and that’s $100,000 and covers the cost of the entire mastermind group and then we can rent it. We’ll just have a really good time.” We’ll have for it half the week for all the mastermind and when the mastermind is over, we’ll still have it for 2 or 3 days at the end, then we’ll invite my family members, at the time a bunch of employees, things like that. And that was kind of the game plan. We did it and it worked and it was amazing. So that was the first time I had a chance to experience Pirates Cove for a whole week. Since then we’ve done it, I think this is the fourth time we’ve done it. We did it 3 years in a row then we took off 4 or 5 years, because it’s a lot of work as well. And then this year we decided to do it again. So I’m here right now with 10 entrepreneurs and we’re just having the most amazing mastermind meetings during the day when it’s 116 degrees out here. Then at night we’re playing and having fun. Our kids are here and it’s insanely cool. So that’s happening right now at Pirates Cove. Again, if you want to see some visuals of this place, go to Marketingsecrets.com and watch the video. But the lesson I want to tell you guys is this, and hopefully you kind of got a little piece of the lesson. It comes back to what Robert Kiyosaki said, poor people say, “I can’t afford that.” Where rich people think, “How can I afford that?” So I couldn’t afford this place, I couldn’t afford to rent it, but I wanted to experience it and I wanted other people to experience it. So I had to starts thinking outside the box. What do I need to do to be able to afford that? How do I get other people to help chip in so we can actually experience this and make it an amazing thing? In fact, a lot of my early joint venture partnerships came from people I invited to Pirates Cove. I say, you take someone to Pirates Cove, they think you’re pretty cool afterwards, which helped. I was trying to build relationships and grow companies and things like that. But for you, what I want you thinking about, a lot of times, as an entrepreneur, I’m not telling you to go rent Pirates Cove and do something crazy like that. But a lot of times the reason why entrepreneurs aren’t successful in business is because they have this weird resource problem. “Ah, Russell I don’t have the resources, the time, the talents.” It’s all I have don’t the resources. You have to understand that entrepreneurship is not about having resources. That’s a fallacy, it’s incorrect. Entrepreneurs are entrepreneurs not because they have resources, but because they’re resourceful. Sounds very similar, but it’s different. They’re resourceful.  I was resourceful, I had to think outside the box. How can I create this thing? A bunch of you guys have heard my rant many time about venture capitalists. I don’t feel real entrepreneurs take VC, because they’re coming in saying, “ I don’t have the resources, let me go ask somebody to give me money, then I’ll have resources to go and build something.” By definition you doing that, you’re not an entrepreneur. Entrepreneurs are resourceful, they look at things and say, “how can I afford that?” They look at something and say, “I don’t have the resources, I have to be resourceful, I have to think of other ways to do it.” My very first thing I ever created, Mark Joyner, who is my first mentor and one of the coolest people I’ve ever met. Here’s my Ellie, she’s here hanging out too. You want to say hi? You having fun? I’m almost done, babe. Okay, so when he kind of retired from the internet marketing, coaching business, he put out a thing called The Farewell Package, and he sold it and I bought it. And at the time I had no resources, I paid a thousand bucks for this course and it was all the money we had and my credit card was maxed out afterwards, and I had no resources. I was like, okay everything I bought from Mark Joyner, I needed to hire programmers and developers to be able to execute and actually create that thing, but I didn’t have the resources. I’m like, “Crap, what am I going to do? I don’t have the resources to create it.” I’m like, I’m an entrepreneur and entrepreneurs are resourceful. So I gotta be resourceful, what should I do? I was like, okay, I have ideas. I know if I did have money, what I would do. So I was like, this is what I would create if I did have money. I wrote it out and went, at the time we had this little forum with everyone who had purchased his product. I was like, “Look guys, I bought this thing with the last of my money, I’m completely broke. But I know what I would do if I had the money I would create this thing.” And I pitched everyone on this thing. I was like, “The deal is, I’m broke. I have no resources, but I am very resourceful. And I know a lot of you guys are in the same situation, so my question for you is how many of you guys would like to partner up together and we pool our resources and become resourceful and work together.” And I posted that and said, “I gotta a quote and it costs about $5000 to build this idea I have. I got 0 dollars, so I need 50 of you guys to give me $100 and we can create something from our resources, become resources.” And I had 120-130 people like, “I’ll do it, I’m in.” all these people saying, “I’ll donate $100 to this thing, to be a part of it.” And I was like, “cool.” So I collected all my, I ended up, I had 120 people say they would and then as it often happens, only 55 or something actually gave the hundred bucks. So it was $5,500 that I suddenly had in my paypal account and everyone bought together this package and then I went and took the money and hired the development team and they started creating it and that’s how I launched my first viral website. A lot of you guys don’t know that story. I don’t tell it very often. But it was about not the resource, I had 0 resources. All I had was a credit card with a $1000 bill on it, because that’s what I paid to buy his course and 0 dollars. I didn’t have a job, I was wrestling. So I was making exactly 0 dollars a month, 0 dollars a year. And my wife was making $9.50 an hour, so that was our resources and now I have a thousand dollars on my credit card and I was freaking out because I don’t know how to pay a thousand dollars. So luckily I was resourceful and I found people that allowed the funding from other people who wanted to be a part of this project, we launched it and started building a list, used that to launch the next product and on and on and on and here we are 15 years later at Pirates Cove with 10 of the most amazing entrepreneurs in the world, and I’m here with my family and my friends, a bunch of my employees and my partners are coming and I didn’t pay a penny to be here. Because I was resourceful. So for you, I want you guys to understand that’s why we’re entrepreneurs, we are resourceful. You are resourceful. All you gotta do is stop trying to ask people for money to fund your idea, and just start creating, being resourceful. What can I do? How can I get other people involved and get other people to believe in my vision. When you start learning how to sell, people will come to you and you can create cool things. So there is my message for tonight. Those of you guys who guys who are watching the visuals behind me, hopefully you had a cool little glimpse of Pirates Cove. We’ve got a couple of Funnel Hacker TV episodes coming out that will show the craziness. But hopefully you guys enjoyed this and you start thinking about that in your business and your life. It’s not just business, it’s all aspects of life. How do you be resourceful? You rarely will have the resources you need to get started. IF you’re resourceful you can do it. So that’s what I got. I’m out of here you guys. I’m going to go get my swimsuit on and I’m going to jump in the water, bye everybody.

Why having resources will actually hurt you as an entrepreneur and how to become more resourceful. On today’s episode Russell comes to you from his favorite place on Earth, Pirates Cove. He gives a mini tour of the premises and talks about how he was able to afford the $100,000 that it took to rent it by being resourceful. Here are some of the cool things in this episode: Find out how Russell was introduced to Pirates Cove and what he had to do to be able to afford to initially bring his family and friends there. Find out the difference between having resources and being resourceful. They sound similar, but they are not the same. And hear a rarely told story of how Russell was able to be resourceful early in his career to be able to afford to make his first idea come to fruition. So listen up and enjoy as Russell talks about how he was able to be resourceful enough to be at Pirates Cove without spending a single penny. ---Transcript--- Hey Everyone, this is Russell. I want to welcome you to the Marketing Secrets podcast happening today from Pirates Cove. Alright everyone, if you’re watching the video of this, you can see I’m at the most ridiculous place on earth. If you’re listening to this, go to marketingsecrets.com and actually watch the video. I’m right now at a place called Pirates Cove, at a mastermind group. It’s insane. See behind me, these are my kids swinging on the ropes and having fun in the water and a bunch of other amazing things. This is pretty much the craziest place I’ve ever been. It’s my favorite place on earth. Some of the back story about Pirates Cove. Again, those of you watching can see some of the scenery of this place, but basically, the back story when my twins, which this is Bowen, one of my twins right here, when they were about 6 months old, we were speaking at an event here in Las Vegas, which is where Pirates Cove is at. One of my friends had come to this place and kind of told stories about how amazing it was. He started explaining, and no matter how cool he made it sound, you’re like, “That sounds cool.” He’s like, “No you guys, you have to see it. I’m going to take you and we’re going to try to find it.” So we started driving around, all over Las Vegas, all over Boulder City, trying to find this place called Pirates Cove, and we couldn’t find it anywhere. So we gave up and went out to eat in Boulder City, and we’re sitting there and all the sudden the owner of Pirates Cove walked out and my buddy’s like, “That’s the owner.” So we walked up to him, “hey you don’t know us, but I’ve been to Pirates Cove, it would be super cool if you could let us see it.” The guy was so cool and was like, “come on up.” And he gave us swimming suits and we swam the entire day. Like I said, Bowen here was only 6 months old, he was in diapers, we had the most amazing time ever. And if you see this place, it’s basically on the side of this mountain, it’s a private residence, there’s 5 houses on it, there’s waterslides, in fact, I’ll take you guys up on the video so you can see the top. There’s a kid waterslide and a really cool kid pool, and then up at the top there is this huge waterslide that’s for adults, that is crazy. You go down this huge slide and then it enters into the middle of the part, there’s a huge boat, and a pirate mast, you actually jump off it. In fact, on Funnel Hacker TV you can see some video of me jumping off it. It’s pretty crazy. So I’ll keep showing you as I’m walking around. I want to teach you guys a really cool lesson. So after we came I was like, “I want to rent this.” I want to take my family here and show everybody. So the next year we called the guy up and we were like, “We want to rent Pirates Cove, how much would that cost.” And he was like, “Oh it’s $10,000 a day with a weeklong minimum.” It was $70 or 80 thousand dollars. I was like, what? I didn’t have that kind of money at the time. I was like, “gah. But I really want to rent pirates cove, there’s gotta be a way I can rent this and show my family and my kids and experience this again.” So the wheels in my head started spinning. And again, this comes down to Robert Kiyosaki 101. Poor people say, “I can’t afford that.” Rich people think, “How can I afford that? What can I do to be able to afford that?” So I’m thinking what do I gotta do to make $70,000 to rent this place, but obviously catering and everything else. I was like for me to do that, it’s going to cost a lot of money. I’m going to need almost a hundred grand to do it. So I was like, okay what if I found a whole bunch of cool people and invited them to come to this thing and I sold tickets to it? So that was the idea, so what we did is basically. We went and I put out a little page and said, “10 people pay $10,000, and that’s $100,000 and covers the cost of the entire mastermind group and then we can rent it. We’ll just have a really good time.” We’ll have for it half the week for all the mastermind and when the mastermind is over, we’ll still have it for 2 or 3 days at the end, then we’ll invite my family members, at the time a bunch of employees, things like that. And that was kind of the game plan. We did it and it worked and it was amazing. So that was the first time I had a chance to experience Pirates Cove for a whole week. Since then we’ve done it, I think this is the fourth time we’ve done it. We did it 3 years in a row then we took off 4 or 5 years, because it’s a lot of work as well. And then this year we decided to do it again. So I’m here right now with 10 entrepreneurs and we’re just having the most amazing mastermind meetings during the day when it’s 116 degrees out here. Then at night we’re playing and having fun. Our kids are here and it’s insanely cool. So that’s happening right now at Pirates Cove. Again, if you want to see some visuals of this place, go to Marketingsecrets.com and watch the video. But the lesson I want to tell you guys is this, and hopefully you kind of got a little piece of the lesson. It comes back to what Robert Kiyosaki said, poor people say, “I can’t afford that.” Where rich people think, “How can I afford that?” So I couldn’t afford this place, I couldn’t afford to rent it, but I wanted to experience it and I wanted other people to experience it. So I had to starts thinking outside the box. What do I need to do to be able to afford that? How do I get other people to help chip in so we can actually experience this and make it an amazing thing? In fact, a lot of my early joint venture partnerships came from people I invited to Pirates Cove. I say, you take someone to Pirates Cove, they think you’re pretty cool afterwards, which helped. I was trying to build relationships and grow companies and things like that. But for you, what I want you thinking about, a lot of times, as an entrepreneur, I’m not telling you to go rent Pirates Cove and do something crazy like that. But a lot of times the reason why entrepreneurs aren’t successful in business is because they have this weird resource problem. “Ah, Russell I don’t have the resources, the time, the talents.” It’s all I have don’t the resources. You have to understand that entrepreneurship is not about having resources. That’s a fallacy, it’s incorrect. Entrepreneurs are entrepreneurs not because they have resources, but because they’re resourceful. Sounds very similar, but it’s different. They’re resourceful.  I was resourceful, I had to think outside the box. How can I create this thing? A bunch of you guys have heard my rant many time about venture capitalists. I don’t feel real entrepreneurs take VC, because they’re coming in saying, “ I don’t have the resources, let me go ask somebody to give me money, then I’ll have resources to go and build something.” By definition you doing that, you’re not an entrepreneur. Entrepreneurs are resourceful, they look at things and say, “how can I afford that?” They look at something and say, “I don’t have the resources, I have to be resourceful, I have to think of other ways to do it.” My very first thing I ever created, Mark Joyner, who is my first mentor and one of the coolest people I’ve ever met. Here’s my Ellie, she’s here hanging out too. You want to say hi? You having fun? I’m almost done, babe. Okay, so when he kind of retired from the internet marketing, coaching business, he put out a thing called The Farewell Package, and he sold it and I bought it. And at the time I had no resources, I paid a thousand bucks for this course and it was all the money we had and my credit card was maxed out afterwards, and I had no resources. I was like, okay everything I bought from Mark Joyner, I needed to hire programmers and developers to be able to execute and actually create that thing, but I didn’t have the resources. I’m like, “Crap, what am I going to do? I don’t have the resources to create it.” I’m like, I’m an entrepreneur and entrepreneurs are resourceful. So I gotta be resourceful, what should I do? I was like, okay, I have ideas. I know if I did have money, what I would do. So I was like, this is what I would create if I did have money. I wrote it out and went, at the time we had this little forum with everyone who had purchased his product. I was like, “Look guys, I bought this thing with the last of my money, I’m completely broke. But I know what I would do if I had the money I would create this thing.” And I pitched everyone on this thing. I was like, “The deal is, I’m broke. I have no resources, but I am very resourceful. And I know a lot of you guys are in the same situation, so my question for you is how many of you guys would like to partner up together and we pool our resources and become resourceful and work together.” And I posted that and said, “I gotta a quote and it costs about $5000 to build this idea I have. I got 0 dollars, so I need 50 of you guys to give me $100 and we can create something from our resources, become resources.” And I had 120-130 people like, “I’ll do it, I’m in.” all these people saying, “I’ll donate $100 to this thing, to be a part of it.” And I was like, “cool.” So I collected all my, I ended up, I had 120 people say they would and then as it often happens, only 55 or something actually gave the hundred bucks. So it was $5,500 that I suddenly had in my paypal account and everyone bought together this package and then I went and took the money and hired the development team and they started creating it and that’s how I launched my first viral website. A lot of you guys don’t know that story. I don’t tell it very often. But it was about not the resource, I had 0 resources. All I had was a credit card with a $1000 bill on it, because that’s what I paid to buy his course and 0 dollars. I didn’t have a job, I was wrestling. So I was making exactly 0 dollars a month, 0 dollars a year. And my wife was making $9.50 an hour, so that was our resources and now I have a thousand dollars on my credit card and I was freaking out because I don’t know how to pay a thousand dollars. So luckily I was resourceful and I found people that allowed the funding from other people who wanted to be a part of this project, we launched it and started building a list, used that to launch the next product and on and on and on and here we are 15 years later at Pirates Cove with 10 of the most amazing entrepreneurs in the world, and I’m here with my family and my friends, a bunch of my employees and my partners are coming and I didn’t pay a penny to be here. Because I was resourceful. So for you, I want you guys to understand that’s why we’re entrepreneurs, we are resourceful. You are resourceful. All you gotta do is stop trying to ask people for money to fund your idea, and just start creating, being resourceful. What can I do? How can I get other people involved and get other people to believe in my vision. When you start learning how to sell, people will come to you and you can create cool things. So there is my message for tonight. Those of you guys who guys who are watching the visuals behind me, hopefully you had a cool little glimpse of Pirates Cove. We’ve got a couple of Funnel Hacker TV episodes coming out that will show the craziness. But hopefully you guys enjoyed this and you start thinking about that in your business and your life. It’s not just business, it’s all aspects of life. How do you be resourceful? You rarely will have the resources you need to get started. IF you’re resourceful you can do it. So that’s what I got. I’m out of here you guys. I’m going to go get my swimsuit on and I’m going to jump in the water, bye everybody.

With Marvel's first major Disneyland attraction about to open, Team Mousetalgia has a marvelous show in store for you this week. Fist, Funko's first Disney Treasures subscription box "Pirate's Cove" has arrived, and we review the vinyl collectibles inside. Is the subscription worth maintaining? We'll give you our two doubloons! Next, Disney Legend Lea Salonga performed in San Francisco, and Jeff was there to report on the concert; and finally, we welcome Brian Crosby, Creative Director of Themed Entertainment for Marvel Entertainment, to speak with us about Marvel's role in upcoming projects at Disney Parks and beyond. Crosby talks about how Marvel has started working its way into the parks, overcoming many fans' initial skepticism to become an integral part of the Disney experience due in part to its unique brand of storytelling. We also discuss "Guardians of the Galaxy: Mission Breakout" and talk about the design, the story development, the music, and the process of putting together a completely new experience from this irreverent franchise. Plus, Marvel meet 'n greets - we have suggestions for Disney!

In Episode 4 the board members stick to the show theme of #nogameleftbehind and pick out a classic to review... They dive head first into Pirates Cove and unpack a game that should be in every collection. AAAAND in a turn of events will Dan finally take the plunge and start his journey into collectible cardgames? Listen in to find out! We are now on SLACK and if you want to chat with the Hosts join the group and get in on the fun!   Special Thanks to friend of the show Dan Byrd for the Pirate Intro.

This week we take questions from Listeners! And talk about our play of Zombicide Black Plague!   News: Gencon games list on BGG: https://boardgamegeek.com/geeklist/198728/gen-con-2016-preview How to board games YouTube Contest almost there! What we have been playing? (All) Zombicide: Black Plague , Summoner Wars Questions! Jpeevo73: How can I find other gamers in my community?? Meetup.com Facebook.com Friendly Local Game Store Peterobeirne: What are some good games for my five and a half year old? Rhino Hero Most Haba games Animal upon animal King of Tokyo Flick em’ up Terror in Meeple City (Rampage) Run a D&D campaign Peterobeirne: What are your go-to "gateway games" to introduce new players to board gaming? Most any co-op game Codenames One Night Ultimate Werewolf Shadows over Camelot Dark Moon Resistance Mr_Rob: What's the difficulty in learning war of the ring or star wars rebellion or the space battle star wars game? Have patience and prepare to lose Take your time learning and watch videos online peterobeirn: What are some really fun but also budget friendly games? Codenames Rhino Hero Any Tiny Epic Games One Night Ultimate Werewolf Spyfall Dadmostlyloses: When a gamer says "show me a game I have never seen?" What's your go to game? Axis of Villains Peterobeirne: Strong thematic games or brilliant mechanic games? Both Peterobeirne: What was the first game that you played that brought you into this amazing world of tabletop games? BSG Game of Thrones Betrayal at House on the Hill Peterobeirne: Where do you get great game shelves? Ikea Or use Physics to your advantage Firestorm5672: What are good RPG solo board games? And also good solo board games in general? Legendary Xia (Solo campaign from Embers from a Forsaken Star) Pathfinder Adventure Card Game Descent Zombicide Lord of the Rings Living Card Game Jozex.kyo: What do you think about Pirate's Cove of Days of Wonder and the presence of pirate games in general on boardgames? Pirate games are cool Jotajotavargas: Who would win in a fight: Superman or Goku? Superman Cliffny: What are your favorite deck building games and which would be your favorite cards in those games? Marvel: Legendary- Thanos Marvel: Legendary- Kuurth: Breaker of Stone Ashes: Rise of the Phoenixborn: Brennen Ajniggles: What theme do you want to see in a game that you haven't seen or haven't seen done well? The Matrix Full Metal Alchemist The Massive Ajniggles: What game do you love to play but none of your game group likes it? Couldn’t think of any Enginerding: What are some of your favorite games to play with two players that also have higher player counts? Specter Ops Legendary Rhino Hero Eldritch Horror Wiz-War Race for the Galaxy Follow Epic Gaming Night @EpicGamingNight on Twitter and Instagram EpicGamingNight.com www.youtube.com/c/epicgamingnight Glow in the dark tshirts!!! Analoggamer.com/Epicgamingnight Follow, like,subscribe, iTunes reviews! Facebook!!

10/28/15 - In this week's show, we went and played mini golf at Pirate's Cove on International Drive.

Join the PointClickFish.com team live on location on the beautiful Outer Banks of North Carolina for the 2012 Pirates Cove Billfish Tournament!  Our team will interview Captains, fans, vendors and tournament anglers throughout the tournament. Tune in for updates and interviews! The 29th annual Pirate's Cove Billfish Tournament, August 13th-17th, 2011, is a world-class event and home to the State Record Blue Marlin caught on the 25th Anniversary of the tournament, weighing in at a whopping 1,228.5 pounds!

Chapter 5 Audio

Chapter 4 Audio

Chapter 3 Audio

Chapter 2 Audio

Chapter 1 Audio

Croc Hunter's Daughter Electrifies Airwaves Bindi Irwin, the daughter of the late Steve Irwin, makes her debut in a full-length feature film. She co-stars with Beau Bridges in Free Willy - Escape from Pirates Cove. 11 years old going on 33, her energy penatrates Animal Radio® airwaves. Cat Hair Links DNA in Murder A Canadian man who stood trial accused of murder was found guilty of the crime after DNA linked cat hair found on his jacket to the victim. Now comes word from Discovery News that an international team of scientists have completed an extensive cat DNA database. Animal Radio's New Pet Product Special for 2010 - brought to you by KURGO Live from Orlando, Florida and the Global Pet Expo, it's Animal Radio's yearly countdown of new pet products for your furry-friend. The best part of this annual special is the listener giveaways of everything in the countdown. This year, we feature oddities like the 5 foot cardboard tiger furniture that doubles as a scratching post, guaranteed to last two-years! More this week

Crosswinds Intermediate Orchestra performs "Crossing Pirate's Cove" by Deborah Baker Monday. Performed as part of the Crosswinds Arts and Science School Summer Concert, August 5, 2009 in Woodbury, MN.

Once again, I hope people are reading the blog as well as listening to the podcast. Because I often think of things I missed after the podcast is finished. (It's not just me--the host for the highly recommended BBC Radio 4 program In Our Time does the same thing via post-show emails.)I really want to talk about the family gaming (and other non-gamer gaming) I've been doing lately, but that show

And from a new location (in the same city), another episode of the Dice Tower! In this episode, Sam and I announce the winners for the Dungeon Twister contest, introduce a new contest for Jolly Roger Games, and listen to Moritz defend game stores. Rick provides news, Doug provides a rant, and there are two reviews of Pirates Cove and Fuddy Duddy. Jim Dietz joins me for our top ten sports board games. We have the show available in .mp3 format, which you can download below by right clicking the link below, and selecting "save link as".