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In this episode, we're going to talk five key replacements you can make in your life and business to help you achieve entrepreneurial success. Ever feel like you're stuck in a rut, spinning on an endless hamster wheel, or trapped in an out-of-control wash cycle? I've been there, and I know how hard it can be to break free. That's why I'd like to share these five powerful replacements you can make in your life and business to help you reset, refocus, and find success. If you're feeling stuck, overwhelmed, or just a little lost, these shifts might be exactly what you need. Action Plan: 1 - Replace fear with courage. 2 - Replace comparison with community. 3 - Replace scarcity with abundance. 4 - Replace perfection with progress. 5 - Replace overwhelm with clarity. Get in touch with Megan below. Website | Instagram
In episode 654, Megan chats with Ashley Freeman about professional food styling, including how to embrace ‘mess' and other key elements that make food images visually appealing and unique. Ashley Strickland Freeman is the creator of the blog Little Black Skillet. Just like a "Little Black Dress," she strives to create approachable, everyday recipes her audience can trust and turn to again and again. With over 19 years of experience as a food stylist, cookbook author, recipe developer and tester, and culinary producer (culinary content creator for short), Ashley offers a unique perspective having worked on all sides of culinary publishing. In addition to developing recipes and food styling for some of her favorite brands, she's currently working on her fourth cookbook. In this episode, you'll discover the essential equipment for capturing mouthwatering food photos, how props can make or break your shots, and the role of color theory in food photography. Key points discussed include: - Invest in a quality camera and lens: Having the right equipment, such as a DSLR camera and a versatile zoom lens, can make a significant difference in your food photography. - Use a sturdy tripod: A geared tripod, like the Manfrotto, allows you to achieve precise angles and compositions for your shots. - Experiment with budget-friendly props: Look for unique items at thrift stores, fabric shops, and even your own home to create visually appealing scenes. - Embrace color theory: Understand how complementary colors can enhance the visual appeal of your food photos. - Prioritize composition: Use odd numbers, multiples, and strategic placement to guide the viewer's eye through your images. - Enhance food appearance: Techniques like brushing cheese with oil or using thickened syrups can help make your food look fresh and irresistible. - Embrace the "mess": Don't be afraid to capture the natural imperfections and realistic details that make your food photos more approachable. - Practice and trust your intuition: Continuous practice, studying other photographers' work, and having confidence in your own style are key to improving your food photography. If You Loved This Episode… You'll also love Episode 492: Exquisite Food Photography – How to Tell a Story with Lighting, Props, Food and Textures with Murielle Banackissa. Connect with Ashley Freeman Website | Instagram
In episode 653, Meggen Wilson teaches us how to create our own product line to become a profitable business without relying on ad revenue. Meggen Wilson is the founder of Pine and Palm Kitchen, a specialty food company based in Northwest Montana that creates premium, small-batch vanilla and vinegar products using organic, locally sourced ingredients like honey, apples, and spirits. A retired real estate investor and dedicated advocate for Montana's natural habitats, Meggen combines her entrepreneurial spirit with a passion for exceptional culinary craftsmanship. Her products celebrate the land she loves, inspiring home cooks and bakers to create with care and intention. you'll discover how to choose the perfect product for your audience, along with the most effective strategies for manufacturing and selling it. Key points discussed include: - Identify your signature product: Look at your most popular recipes and consider creating a complementary product, like a spice blend or specialty ingredient, to offer your audience. - Test the market first: Start with a cottage license to validate your product idea and gather customer feedback before investing in a commercial license and scaling up. - Leverage your community: Use farmers markets, pop-ups, and local partnerships to test your product and build relationships with your target customers. - Prioritize quality and sourcing: Invest in high-quality, locally-sourced ingredients to create a premium product that reflects your brand's values. - Seek support from local resources: Reach out to your county health department and extension offices - they want to help you succeed as a small food manufacturer. - Control your distribution: Selling directly through your own online store gives you more control over pricing, branding, and the customer experience. - Have a long-term vision: Develop a 5-year plan for your product line and be patient as you build the business - it takes time to get the formula right. Connect with Meggen Wilson Website | Instagram
In this episode, we're going to talk about five powerful antidotes that can help you navigate mental blocks and entrepreneurial challenges as a food blogger. I recently heard someone use the word antidote to describe how they dealt with mental blocks as an entrepreneur, and it stuck with me. I love the idea that there's a remedy—a way to counteract the “poison” of things like overwhelm, self-doubt, and confusion that can suck the life out of us as business owners. In this episode, I'm diving into five powerful antidotes that can help you break free from those struggles that feel impossible to escape. You don't have to stay stuck. If you can identify the “poison” and apply the right antidote, you can move forward with clarity and purpose. Let's talk about how to do just that. Action Plan: 1 -Physical movement is the antidote for rumination. 2 - Air, water, and words is the antidote for confusion. 3 - Gratitude for people is the antidote for feeling underappreciated, undervalued, and unworthy. 4 - Doing one thing is the antidote for a lack of motivation. 5 - Setting boundaries is the antidote for overwhelm. Get in touch with Megan below. Website | Instagram
In episode 650, Megan chats to Amy Roskelley about how a no-spend year changed her life and how we can implement the same strategy to reduce business costs and ultimately make more money. Amy Roskelley is the owner of the online nutrition resource, Health Beet. Health Beet is a resource for nutrition educators and families with a goal to improve their health through diet and exercise. Amy has a bachelor's degree in Community health from BYU and a Masters degree in Business from the University of Utah. Amy's a certified personal trainer, published cookbook author, certified personal chef, NPC Competitor, and marathon runner. In this episode, you'll learn how to identify which tools and services are essential for your business and why saving money now can improve the your life later. Key points discussed include: - Review your expenses regularly: Closely examine your monthly and annual business expenses to identify areas where you can cut costs without negatively impacting your operations. - Prioritize essential tools and services: Determine which software, platforms, and contractors are truly essential to your business, and eliminate or reduce the rest. - Automate and streamline processes: Look for ways to directly integrate tools and eliminate the need for expensive third-party integrations or workarounds. - Focus on content creation first: Before investing in optimization tools or services, ensure you have a solid foundation of high-quality content that resonates with your audience. - Embrace a minimalist mindset: Adopt a simplified approach to your business and personal life, focusing on the essentials and eliminating unnecessary expenses. - Diversify your income streams: Explore opportunities to generate passive income through investments or additional revenue sources, reducing your reliance on a single income stream. - Manage emotional burnout: Recognize the emotional toll that fluctuations in traffic and revenue can have, and develop strategies to maintain a positive mindset. Connect with Amy Roskelley Website | Instagram
In episode 650, Cathy Yoder teaches us how to grow a successful YouTube channel, including why having a niche expertise is essential and how to build a loyal following. Cathy Yoder is a well-regarded figure in the air fryer community, known as "The REAL Air Fryer Queen." She transformed from a reluctant cook, seeking quick ways to feed her large family of eight, into an air fryer expert and successful entrepreneur. Her business, Empowered Cooks, offers practical cooking tips, recipes, and accessories, helping busy families create nutritious meals with ease. Cathy's journey has resonated with countless individuals, with her best-selling cookbook (over 35k copies sold) and YouTube channel (700k+ subscribers), making her a trusted voice in the kitchen. In addition to her air fryer expertise, Cathy also founded Pine & Pepper, a product line of air fryer accessories. Her story, rooted in practicality and family life, has empowered many home cooks. Whether discussing easy meal prep, building a brand, or balancing family and career, Cathy's insights can inspire and provide actionable advice for busy parents and aspiring entrepreneurs. In this episode, you'll learn why you should create a YouTube channel for your food blog, how to film relatable content and the importance of evaluating your content strategy regularly. Key points discussed include: - Start creating YouTube content even if it's not perfect: Don't wait for perfection, just get started and your content will improve over time. - Repurpose existing blog content into YouTube videos: Build a backlog of content by repurposing recipes, tips, and other resources you've already created. - Engage with your audience by responding to comments: Connecting with your viewers, especially when starting out, helps build a strong relationship. - Experiment with different video lengths and formats: Try out various video lengths and styles to see what resonates best with your audience. - Consider live streaming or premiering videos: These interactive features can create a more engaging experience for your viewers. - Continuously evaluate and refine your content strategy: Pay attention to what's working and adjust your approach to better align with your audience's needs. - Patience and commitment are crucial: Growing a successful YouTube channel is a long-term process, so be prepared to invest time and effort consistently. - Leverage your existing expertise and personal journey: Sharing your unique experiences and knowledge can provide valuable and relatable content for your viewers. Guest Details Connect with Cathy Yoder Website | Instagram
In this episode, we're going to talk about five steps to designing a future version of yourself that is energetic, fulfilled, and happy. What does 'Future You' look like? I love this concept of being able to implement new habits and improve the quality of my life, year by year. We probably don't realize how much control we have over our future selves. In fact, we're all constantly shaping our lives through our thoughts, beliefs, habits, and emotions. So what is the problem? We get complacent and stop trying to change. We end up not reaching our potential, but it doesn't have to be that way. We can shake off complacency, step into intentionality, and take control of creating a future version of ourselves that's happy, fulfilled, and thriving. That's what I intend to do in 2025 and here are five easy steps you can follow too. Action Plan: 1 - Design future you on paper. 2 - Display the details of your future self where you can see them daily. 3 - Start allowing the details of your future self to guide your decisions. 4 - Surround yourself with people who support your future you. 5 - Track your progress and adjust as needed. Get in touch with Megan below. Website | Instagram
In episode 648, Megan chats to Jules Grasekamp about how to reframe failure as an opportunity for growth and refining your food blogging business, especially in light of Google traffic loss. Jules Grasekamp is the sweet-toothed Scot behind Bonni Bakery, a dessert blog showing you how to easily create impressive desserts at home. She uses her experience from 10 years of running her own bakery to give detailed recipes packed with expert tips for success to make showstopping desserts and grow your confidence in the kitchen. In this episode, you'll learn how stay positive and embrace unpredictability while overcoming severe challenges, like revenue loss, in your business, as this may lead to new opportunities. Key points discussed include: - Failure is not the end, but a stepping stone: Embrace failures as opportunities to learn, grow, and refine your business. - Be brutally honest with yourself: Critically examine your business to identify weaknesses and areas for improvement. - Have a long-term plan for delegation: Strategize how you can eventually offload tasks you don't enjoy to free up time for what you love. - Consume positive, motivational content: Start your day or week with uplifting podcasts, books, or speakers to maintain a growth mindset. - Actively participate in a supportive community: Attend events and connect with other bloggers to find inspiration, advice, and a sense of belonging. - Embrace the unpredictability of entrepreneurship: Understand that volatility in income and traffic is part of the journey, and focus on the opportunities it presents. - Persist with enthusiasm: Maintain your drive and determination, even when facing failure, as success often comes from stumbling forward with unwavering passion. If You Loved This Episode… You'll love Episode 402: Reach 85k Page Views in 7 Months After 7 Years of Failure with Maren Epstein. Connect with Jules Grasekamp Website | Instagram
In episode 647, Lisa Steele teaches us how to make a drastic change to our niche and online presence like she did by going from lifestyle blogging to food content creation. Lisa Steele is an author, blogger and 5th generation chicken keeper living in Maine. She started her business more than 10 years ago and grew a successful "chicken lifestyle" blog called Fresh Eggs Daily. In 2022, Lisa got a cookbook deal with HarperCollins and that started her pivot to egg recipes and cooking. In this episode, you'll learn about the challenges to expect when you start a new food blog, positioning yourself as an expert in your niche and how to successfully build a multifaceted online presence Key points discussed include: - Focus on your goals, not what others are doing: Determine your unique objectives and align your activities accordingly, rather than comparing yourself to other bloggers. - Streamline your activities ruthlessly: Regularly evaluate your tasks and drop anything that doesn't directly contribute to your goals, even if it's popular with others. - Develop a thick skin for criticism: Expect and be prepared to handle negative feedback, as it often comes with success. Don't take it personally. - Leverage your expertise and authority: Position yourself as the go-to expert in your niche, which can open up opportunities like media appearances and partnerships. - Prioritize engagement over follower count: Publishers are more interested in your ability to connect with and influence your audience than just the size of your following. - Recognize the long-term benefits of cookbooks: While the initial monetary rewards may not be as immediate as your blog, cookbooks can provide passive income and increased credibility over time. - Be prepared for the challenges: Understand that both food blogging and cookbook writing require significant time, effort, and resilience, but the rewards can be worth it if aligned with your goals. Guest Details Connect with Lisa Steele Website | Instagram
In episode 645, Megan chats to bloggers, Ashley Freeman and Gwen Wolken, about how to achieve success as a new blogger. This is part 2 of the New Blogger conversations. Ashley is a seasoned culinary content creator with 11 years of experience who launched her blog, Little Black Skillet, at the end of 2023. Her journey began in the publishing world as a recipe developer, food stylist, and cookbook editor before transitioning to freelance. Ashley has served as the editor of over 40 cookbooks and has authored two of her own, including The Duke's Mayonnaise Cookbook, published in 2020. She also brought her culinary expertise to television, working as the head food stylist for seasons 1–4 and culinary producer for seasons 5–9 of the Food Network show Delicious Miss Brown. Gwen Wolken founded A Sweet Thyme to share her recipes with family and friends and to connect with others who love to cook. Today, the blog houses delicious and dependable Mediterranean recipes that are mostly gluten-free and simple to prepare. After spending time in corporate America, Gwen became an entrepreneur and had several businesses, but her favorite was a chocolate business that she nurtured for over ten years before creating A Sweet Thyme. Gwen is married and the Mom to three adult boys, two of which are married. In this episode, you'll learn how to invest wisely in your blogging business when you're starting out and why networking can make a big difference to your blog's growth trajectory. Key points discussed include: - Understand your audience: Regularly survey your audience to ensure your content aligns with their needs and interests. - Explore new content formats: Consider adding video content to your Pinterest strategy to diversify your offerings. - Evaluate your marketing efforts: Regularly assess the return on investment for your participation in Facebook recipe roundup groups. - Leverage organizational tools: Use tools like Reminders and spreadsheets to create a daily to-do list and stay organized. - Find your niche: Identify your unique strengths and passions, and let them shine through in your content. - Invest in your business: Be willing to spend money on hosting, themes, and other tools to improve your blog's performance. - Build a supportive community: Participate in mastermind groups and attend conferences to connect with like-minded bloggers. - Adapt to platform changes: Stay flexible and willing to adjust your strategies as platforms like Pinterest update their algorithms. - Embrace authenticity: Focus on creating content that aligns with your values and resonates with your audience, rather than chasing trends. Connect with Ashley Freeman Website | Instagram Connect with Gwen Wolken Website | Instagram
In episode 644, newer bloggers Kristina Cadelina, Rose Sioson and Mandy Martinez teach us how to start a successful blog in 2025. This is part 1 of the New Blogger conversations. Kristina is a food blogger who helps her readers reconnect with their wellness by offering nourishing and versatile Mediterranean inspired recipes. She is also a food photographer and helps brands and food bloggers grow their business by offering professional photography and video services. Rose is an experienced IT professional with over two decades in the field. Nearly a year ago, she launched Deliciously Rushed, a blog that blends her love for food with her need for a creative outlet, all while balancing a full-time job and family. Aware of her limited time, Rose strategically invested in courses to streamline her growth and minimize costly mistakes. Her primary goal for 2024 is to qualify for the Mediavine ad network, and she is currently on the verge of reaching the 50K session threshold needed to achieve it. Mandy is the photographer and recipe developer behind Semi Homemade Kitchen. Her passion lies in simplifying the art of cooking without sacrificing flavor. She believes that anyone, regardless of their cooking expertise, can whip up mouthwatering dishes. Using shortcuts like cake mixes, cookie mixes, pudding mix, premade pie crusts, biscuit dough, canned soups, pasta sauces, and more to make the cooking process accessible and enjoyable for everyone. In this episode, you'll learn about the importance of niche and experimenting with different strategies, as well as how to pick seasonal content to boost your visibility. Key points discussed include: - Consistency is key: Maintaining consistent activity and content creation across platforms like Facebook, Pinterest, and Google is crucial for driving traffic and growth. - Experiment with different strategies: Try various tactics like video pins, animated pins, and keyword research tools to see what works best for your unique blog and audience. - Invest in yourself: Joining mastermind groups, taking courses, and outsourcing tasks can provide valuable insights and free up time to focus on core activities. - Leverage niche communities: Actively participating in relevant Facebook groups can be an effective way to drive immediate traffic and build relationships with your target audience. - Capitalize on seasonality: Aligning your content with popular seasonal trends, like holiday recipes or summer ice cream, can help boost your visibility and engagement. - Diversify your traffic sources: While Google traffic is valuable, don't rely solely on it - explore other platforms like Pinterest and social media to build a well-rounded traffic strategy. - Stay true to your niche: Focusing on content that aligns with your blog's core purpose and resonates with your target audience can lead to greater success. - Embrace an experimental mindset: Be willing to try new things, even if they don't work out initially, as it can lead to unexpected breakthroughs. - Leverage freelancing opportunities: Combining your blog with freelance work, such as photography or recipe development, can provide financial stability and creative fulfillment. Connect with Kristina Cadelina Website | Instagram Connect with Rose Sioson Website | Instagram Connect with Mandy Martinez Website | Instagram
In this episode, we're going to talk about five key things entrepreneurs should avoid bringing on vacation in order to truly disconnect and recharge. I get how hard it can be to fully step away from work, even when you know you need a break. From my own experiences, I'll share some practical tips and strategies to help you protect your vacations and downtime. By the end of this episode, you'll have a better handle on the mindset shifts and boundaries that'll let you truly enjoy your time off. That way, you can come back feeling refreshed and ready to go—without the guilt or burnout. Taking the time to unplug is so important for your well-being and the long-term success of your business. Action Plan: 1 - Avoid unfinished to-do lists: They can cause mental clutter and keep you in work mode during vacation. 2 - Don't bring business guilt: Reframe downtime as an investment in your creativity and productivity. 3 - Avoid digital leashes: Set specific tech boundaries and remove distracting apps to stay disconnected. 4 - Set clear expectations: Over-communicate your availability and boundaries to your team, clients, and audience. 5 - Resist work temptation: Commit to being fully present and trust the systems you've put in place. Get in touch with Megan: Website | Instagram
This episode features a discussion with Tammy Overhoff about how digital products saved her food blogging business. ********************************DISCLAIMER: This audio and description may contain affiliate links, which means that if you click on one of our recommended products, we may receive a small commission at no additional cost to you. This helps support our show and allows us to continue to provide you with valuable content. Thank you for your support!********************************FULL SHOW NOTES: https://thesmartinfluencer.com/how-digital-products-saved-my-food-blogging-business/JOIN OUR COMMUNITY:https://www.facebook.com/groups/214681812013517https://www.instagram.com/thesmartinfluencer/Support the show
In episode 642, Megan chats to Bjork Ostrom about how to protect your time and mental well-being as a creator and business owner, so you can continue producing your best work and building the business you desire. Bjork loves to find ways to maximize potential - of people, of technology, of life. His wife Lindsay started a food blog a few years ago and they decided to do just that - maximize its potential. They hope to share what they've learned with other food bloggers here on Food Blogger Pro. Bjork is a terrible chef. In this episode, you'll discover effective strategies to organize your workday for maximum focus and reduced mental clutter, while also uncovering ways to find deeper fulfillment in your work. Key points discussed include: - Purpose prevents burnout: Clearly define the purpose and mission behind your work to stay motivated and avoid burnout. - Recognize "enough": Determine what "enough" looks like for your business and personal life, and set boundaries accordingly. - Implement effective systems: Develop repeatable processes to manage tasks, priorities, and projects, keeping your brain uncluttered. - Practice self-care: Prioritize your mental and physical health, as your brain is the primary tool for your creative work. - Embrace imperfection: Accept that you'll never be "done" and that some level of imperfection is inevitable - focus on continuous improvement. - Seek alignment: Ensure your daily work aligns with your deeper purpose and brings you a sense of flow and fulfillment. - Set boundaries: Establish clear boundaries around technology, work hours, and other commitments to protect your time and energy. - Reflect and adjust: Regularly reflect on what's working and what needs to change, then make small, incremental adjustments. - Leverage support systems: Build a team or community that can provide a "fallback" when you need it, reducing stress. If You Loved This Episode… You'll love Episode 536: Is Social Media Ruining Your Productivity? How to Prioritize Deep Work and Minimize Distractions with Mike Cleavenger Connect with Foodblogger Pro Website | Instagram | Facebook
In episode 641, Laura Arnold teaches us how to set realistic goals for SEO in 2025, staying ahead of AI and algorithm changes. Laura Arnold is a New York City-based Emmy-Nominated Culinary Television Producer, Cookbook Consultant, and award-winning Content Creator with over a decade of experience. She currently is the Supervising Culinary Producer for Food Network's The Kitchen, and has worked previously at ABC's The Chew, DotDash Meredith, Good Housekeeping, Food52, kitchn.com, and with many more brands. After learning about SEO through several food clients and brands over the past several years, she kept hearing from clients that they wished a food media expert had an SEO consultancy. She then founded Dang Good Digital, her own SEO consulting business specifically for food creators and bloggers to help them grow their brands, sites, and social media exposure. In this episode, you'll learn how to analyze your content and niche down to get more traction, why it's worth investing in video, even if it's not perfect, and ways to build a strong community. Key points discussed include: - Niche down your content: Analyze your past year's performance to identify your content strengths and focus on building out those areas. - Experiment with content pillars: Try increasing content in your top-performing areas, like salads, while maintaining a balance of other recipe types. - Research keywords strategically: For newer bloggers, look for high-volume, low-competition keywords to target and build content around. - Adjust your publishing cadence: Aim for 5 new posts and 12 post updates per month, adjusting as needed based on your blog's size and goals. - Write with a conversational tone: Incorporate trigger words and a more personal approach when writing blog post introductions and meta descriptions. - Embrace video content: Experiment with creating simple video content to accompany your blog posts, even using a smartphone. - Build a community presence: Invest time in building a community on 2-3 platforms, such as Instagram and Facebook. - Expect SEO changes: Stay adaptable as search algorithms and AI continue to evolve, focusing on creating high-quality content. - Understand domain authority: While it's important, don't let a low domain authority discourage you, as newer bloggers can still achieve success. Connect with Laura Arnold Website | Instagram
In this episode, we're going to talk about five healthy distractions that can help you stop focusing on negative thoughts and feelings. As a business owner, wife, and mom, I totally get how easy it is to fall into cycles of stress, overwhelm, and anxiety. I've been there myself—it's tough to climb out of those dark moments. That's why I'm excited to share some super practical tips you can try in just five minutes to reset your mindset and recharge your energy. Whether you're feeling a little off or spiraling into full-on stress mode, these simple distractions can help you get back on track. Action Plan: 1 - 5 minutes of moving your body: Engaging in a quick physical activity like dancing, walking, stretching, or strength training can shift your mood and focus. 2 - 5 minutes of creativity: Tapping into your creative side through doodling, writing, or making something can help you get out of a negative mindset. 3 - 5 minutes connecting with a loved one: Reaching out to someone you care about, whether through a text, call, or making plans, can provide a healthy distraction. 4 - 5 minutes of gratitude: Intentionally reflecting on things you're grateful for, either by writing a list or visualizing, can pull you out of a negative rut. 5 - 5 minutes of mindful breathing: Practicing deep, conscious breathing exercises can help calm your mind and body when you're feeling stressed or anxious. Get in touch with Megan: Website | Instagram
In episode 639, Megan chats to Justin Moore about how to secure, price and carry out brand deals to generate consistent income using Moore's eight-step process - “the sponsorship wheel framework”. Justin Moore is a Sponsorship Coach, author, and the founder of @CreatorWizard, a school & community that teaches you how to find & negotiate your dream brand partnerships so that you stop leaving thousands on the table. His latest book, "Sponsor Magnet," offers a succinct distillation of his ideas and frameworks for securing successful brand collaborations. Along with his wife April, he has been a full-time creator since 2014 and has personally made over $5M working with brands. He also ran an influencer marketing agency for 7 years that helped other creators earn millions more. Justin brings a very unique perspective because not only has he been a creator in the trenches doing sponsorships for years but by running an agency, he has insider knowledge behind how big brands choose which influencers to partner with and why they pass on others. Justin's mission is to enable creators big and small to land 1 million paid brand partnerships by 2032. In this episode, you'll learn how to pitch effectively and build lasting relationships with the brands you admire and why it's essential to avoid exchanging work for free products. Key points discussed include: - Proactivity is key: You need to be proactive in your approach to sponsorships, not just reactive to brand inquiries. - Relationships matter: Building strong relationships with the humans behind the brands can lead to recurring partnerships. - Knowledge is power: Researching your audience's psychographics and the brand's needs can give you a competitive edge. - Avoid the free stuff trap: Be cautious when accepting free products, as there may be hidden terms that could harm your rights. - Negotiate platform terms: Brand deal platforms can be valuable, but you should negotiate the terms to protect your interests. - Showcase your professionalism: Delivering high-quality content on time and being responsive can make you a brand's favorite to work with. - Leverage post-campaign reports: Providing detailed post-campaign reports, including testimonials, can lead to repeat collaborations. - Manage your mindset: Approach sponsorship opportunities with a mindset of learning and growth, rather than fear or resentment. - Prioritize your own advocacy: Consider managing sponsorship opportunities in-house rather than relying solely on agents or managers. Connect with Justin Moore Website | Instagram | Facebook
In episode 638, Leslie Shreve teaches us strategies for increasing efficiency and reducing stress during our workdays. Leslie Shreve is a workload management and productivity expert, and the Founder and CEO of Productive Day®, which was established in 2003. Leslie is also the creator of Taskology® The Science of Getting Things Done, a unique, proprietary, and all-encompassing system for workload management and productivity that includes the management of tasks, time, email, information, and more. Leslie works with corporate executives and professionals to show them how to increase efficiency and productivity by up to 300% in as little as 4 weeks, gain 1-2 hours back in their workday—EVERY day, spend up to 50% LESS time in their email Inbox, and reduce stress by up to 90%. In this episode, you'll learn how to centralize tasks using a digital system, how to create a streamlined process for email and information management and the importance of protected time blocks. Key points discussed include: - Centralize your tasks: Gather all your tasks from various sources (email, notes, calendar, etc.) into one central digital task list to improve planning and prioritization. - Protect your time: Block off dedicated time in your calendar each day for focused work on tasks and email management to avoid getting distracted. - Streamline your processes: Develop efficient systems for managing tasks, email, and information to save time and reduce stress. - Avoid paper-based task management: Using paper to track to-dos is less effective than a digital task management system. - Make quick decisions on emails: Process emails immediately and either take action, file, or delete them - don't let them accumulate in your inbox. - Categorize your digital files: Organize your documents, photos, and other digital assets into a structured folder system with main categories and subcategories. - Don't let your desktop accumulate: Build a habit of immediately filing or deleting temporary files like screenshots to prevent clutter. - Start small and work backwards: Even small improvements to your productivity processes can make a big difference. Connect with Leslie Shreve Website | Facebook
In this episode, we're going to talk about five invitations that can help shift your energy and bring more positivity into your life, especially during challenging times. At the time of recording, I've been having one of those weeks where everything feels like it's falling apart. But I realized that in the midst of the chaos, I had forgotten to extend the simple invitations that have the power to shift my energy and bring in the good things I'm seeking. Whether it's inviting guidance from a higher power, support from trusted friends, or peace and rest for myself, these invitations can make all the difference. I encourage you to try extending these five invitations - they may just be the key to turning things around. Action Plan: 1 - Invitation for guidance: Extend an invitation for guidance from your higher power (universe, God, etc.) to find clarity and solutions. 2 - Invitation for support: Reach out to a trusted friend and extend an invitation for support when you're feeling stuck or overwhelmed. 3 - Invitation for peace and rest: Start your day by extending an invitation for peace and rest to yourself, as it is essential for resetting your energy and mindset. 4 - Invitation for celebration: Extend an invitation for celebration with others, even if you don't feel like you have a specific reason to celebrate. 5 - Invitation for opportunity and favor: Extend an invitation for opportunity and favor from the universe, shifting your focus from problems to possibilities. Get in touch with Megan if there is a specific mindset and self-care topic you'd like her to cover. Website | Instagram
In this episode: If the past year has felt like a roller coaster in the blogging world, you are certainly not alone! It seems like every week there was a new threat to the industry and the stability of this career we love so much. With a new year it is a fresh start and the chance to navigate the waters a bit differently this year. In today's episode, I'll share some reflections over the past year and some action steps you can take to navigate the food blogging industry this year! Key Points: Time tracking & time blocking Embracing a CEO mindset Protecting the asset in your business Taking time to experiment Related content: Sign up for my Blogger Playbook course today! Get podcast updates sent directly to you! Connect With Madison Instagram | Website | Show Notes Work with Grace + Vine in 2025: Design Services for Food Bloggers Our newest way to redesign your website! Learn more here.
In episode 636, Megan chats to Madeline Anderson about transitioning from a 9-to-5 job to becoming your own boss and what matters more when choosing a career - pursuing your passion or making money? Madeline is the Author of Girl Dad and Founder of Girl Dad Network. She was born and raised in Southern California and graduated from the University of California, Los Angeles with a degree in Business Economics. She believes we should all leave the world a better place than we found it, which is why she created and advocates for Girl Dad Network. In this episode, you'll learn how Madeline managed to balance her full-time job while building her side hustle, Girl Dad. She also shares insights into navigating the challenges of entrepreneurship, including overcoming isolation and handling financial uncertainty after becoming her own boss. Key points discussed include: - Leverage your unique background: Your upbringing and relationships can inspire you to create meaningful work that makes a difference. - Prioritize passion over profit: When starting a side hustle, focus on pursuing activities that truly excite and fulfill you, not just what seems lucrative. - Harness creative inspiration: Be open to spontaneous ideas, as they can lead you to discover your true calling and purpose. - Cultivate self-awareness: Regularly reflect on your skills, interests, and values to ensure your work aligns with who you are. - Experiment with different paths: Trying out various roles and experiences can help you identify the best fit for your long-term career goals. - Overcome obstacles with resilience: Challenges and setbacks, like being laid off, can often lead to unexpected breakthroughs if you approach them with an open mindset. - Embrace the entrepreneurial journey: Understand that building a successful business takes time, effort, and the willingness to navigate both the rewards and difficulties of self-employment. - Prioritize authenticity: In your work, strive to be true to yourself, as this will help you connect with the right audience and create meaningful impact. - Maintain a positive mindset: View obstacles as opportunities for growth, and approach your entrepreneurial endeavors with optimism and determination. If You Loved This Episode… You'll love Episode 593: 3 Simple Ways to Successfully Blog Part-Time While Working Full-time with Kimberly Ho. Connect with Madeline Anderson Website | Instagram
In episode 635, Prerna Malik teaches us how to create a welcome sequence to share content from our blog as well as sell digital products, like courses and ebooks, without being salesy or icky. Co-founder of Content Bistro and a Copyhackers-certified, conversion copywriter, Prerna is the sales strategist and copywriter behind multiple million-dollar launches and 6-figure evergreen sales funnels in niches as diverse as astrology and homesteading! She has written for iconic brands such as Pat Flynn, Amy Porterfield, Copyhackers, Vanessa Lau, Handle the Heat, School of Traditional Skills, and 1000s of others! She is also the creator of the strategy-focused sales copywriting program — Ready-to-Sell. Prerna and her co-founder-slash-husband, Mayank have built an intentionally profitable business while living in India and raising their daughter, Manini. In this episode, you'll learn about how to sell in a way that you would want to be sold to, Prerna's 6C framework for an effective welcome sequence, and why you should not use generic email templates. Key points discussed include: Avoid using generic, plug-and-play templates for your welcome sequence: Your welcome sequence should be personalized and reflective of your brand and connection with your audience. A welcome sequence is not just one email: It should be a series of emails that guide your new subscribers through getting to know you and your offerings. Connection-based welcome sequences work best for food bloggers: Lead with building a personal connection before asking for a sale. Sell in a way you'd want to be sold to: Avoid tactics that make you or your audience feel icky, like fake promises or guilt-tripping. Use the "6C" framework: Celebrate the sign-up, Connect with your audience, Cultivate community, Convert with a sales pitch, Connect again with social proof, and Close by preparing them for your regular emails. Space out your welcome emails: Send them one day apart to improve deliverability and engagement. Include a story, specific details, and your expertise ("3S") in each email: This makes the content more engaging and valuable. Vary your offers in the email signature/footer: This allows you to show relevant products to different segments of your audience. Pay close attention to your subject lines and preview text: These are crucial for getting your emails opened. Remember that "selling is serving": Your products and offerings are valuable, so don't be afraid to promote them to your audience. Connect with Prerna Malik Website | Instagram
In this episode, we're diving into why setting goals is key to creating the life we've always dreamed of—and how you can start today by planning for an amazing new year ahead. As an entrepreneur, I've seen just how life-changing goal setting and planning can be. Taking the time to figure out my “why,” look back on what worked (and what didn't), and map out a solid plan for the year has helped me crush 90% of my big goals. In this episode, I'm breaking down the five steps that keep me focused, motivated, and moving toward making my dreams happen. Action Plan: 1 - Define your “why": Understand your deeper motivation for being an entrepreneur and keep this at the forefront. 2 - Reflect on the previous year: Review what worked and what didn't work to inform your goals and plans for the new year. 3 - Set clear goals, focuses, and projects for the coming year: Envision your ideal future and set specific, actionable goals to work towards. 4 - Identify upgrades to make: Make a list of small, daily improvements that can lead to significant changes over time. 5 - Create a detailed plan: Develop a 1-year plan, quarterly plans, and weekly action steps to stay on track and achieve your goals. Got a question or feedback? Get in touch with Megan! Website | Instagram
In episode 633, Megan chats to Joe Rodichok about achieving website success in 2025, covering practical strategies for making GA4 analytics more accessible, enhancing technical SEO, and boosting site performance. Joe is the Co-Founder of Phynite Solutions with over 20 years in tech, including 15 years professionally in roles from engineer to Chief Technology Officer at start-ups and later with FAANG companies, solving complex challenges. I'm passionate about helping small business owners grow their websites through clear, straightforward support—something that's personal to me as the son of two small business owners. My goal is simple: to help you succeed with no BS, just honest solutions. In this episode, you'll learn about understanding GA4, how to simplify it with the tool Phynite Analytics, while also exploring strategies for monitoring core web vitals to enhance SEO and the impact of AI content scrapers. Key points discussed include: - Understand GA4's focus on ad spenders: Google's restructuring of Google Analytics is aimed at generating revenue from ad-spending customers, which impacts the data and functionality available to free users. - Leverage Phynite Analytics for simplified data access: Phynite Analytics curates your Google Analytics data in a user-friendly way, providing easy access to the metrics and insights that matter most to food bloggers. - Integrate Pinterest analytics for a holistic view: Phynite Analytics integrates with Pinterest's API to provide insights into your Pinterest performance, helping you optimize your content for that platform. - Monitor core web vitals to improve SEO: Staying on top of your website's core web vitals is crucial for maintaining good search engine rankings, and tools like Google Search Console can help you identify and address any issues. - Understand the impact of AI content scrapers: Be aware of the potential threat of AI-powered bots that may be scraping your content, and use tools like Cloudflare to manage and protect your site. - Optimize site speed with properly sized images: Ensuring your images are properly sized can have a significant impact on your website's performance and core web vital scores. - Take control of your online presence: Don't blindly follow advice or accept the status quo; instead, question and understand the strategies and tools you use to grow your food blog. - Diversify your traffic sources: Relying solely on Google for traffic can be risky, so explore and invest in other platforms, such as Pinterest, to build a more resilient and sustainable online presence. - Persevere through challenges: Even the most successful food bloggers face ups and downs, but with determination and a willingness to adapt, you can overcome obstacles and see your hard work pay off. Connect with Joe Rodichok Website | Instagram
In episode 632, Ansley Beutler teaches us how to navigate the complexities of IRS audits as small business owners and how to recognise key red flags that might trigger an audit. Ansley launched her blog, The Fit Peach, in 2018, sharing simple, family-friendly recipes that prove healthy eating can be both delicious and approachable. Her passion for flavor-packed, wholesome meals quickly resonated with a growing community of home cooks and wellness-minded individuals. Building on her experience as a CPA and her firsthand knowledge of running a successful blog, Ansley founded Peach Perfect Financials—a boutique accounting firm dedicated to empowering creative entrepreneurs. Specializing in bloggers and content creators, her firm offers tailored financial services, including bookkeeping, tax planning, and retirement strategies. With a unique blend of professional expertise and industry insight, Ansley helps entrepreneurs navigate the financial challenges of self-employment, enabling them to focus on what they love: growing their business. In this episode, you'll learn the importance of accurate bookkeeping and clear documentation, how to deal with the audit process itself, and strategies for effectively managing the emotional and logistical challenges that can arise. Key points discussed include: - Understand your NAICS code: The NAICS code is crucial in determining industry-specific expense and profit margin expectations from the IRS. Make sure you have the right code (711510 for bloggers/influencers) to avoid red flags. - Maintain a reasonable profit margin: The IRS looks for profit margins that are in line with industry standards. Consistently low or negative profit margins can raise questions. - Pay yourself a reasonable salary: If you have an S-corp, be sure to pay yourself a salary that is proportionate to your business's profitability to avoid potential issues. - Keep detailed bookkeeping records: Organized and well-documented financial records can make the audit process much smoother and demonstrate your commitment to compliance. - Cooperate and communicate proactively: If audited, be responsive to the IRS's requests and communicate openly about your business practices. This can go a long way in resolving any concerns. - Understand the emotional impact: Audits can be stressful and emotionally draining, so be prepared to manage your emotions and seek support if needed. Avoid lumping expenses into broad categories: Provide clear breakdowns and explanations for specific expense categories, as the IRS may scrutinize these closely. - Leverage your CPA's industry knowledge: Having a CPA who understands your business model and industry can help ensure proper expense reporting and minimize audit risks. - Focus on your "why": During challenging times, such as an audit, remember the reasons why you started your business and let that drive you forward. Connect with Ansley Beutler Website | Instagram
Merry Christmas! In this episode, we are going to talk about five effective strategies for relieving stress and managing the pressure that can build up in our lives as entrepreneurs. As an entrepreneur, I've learned that keeping stress in check and staying in a good headspace are game-changers—not just for my well-being, but for my business too. That's why I'd like to share five strategies that have made a huge difference for me. Whether it's getting better sleep, squeezing in some solid exercise, or practicing gratitude, these tips have helped me break the stress cycle, clear my mind, and tackle challenges with a more positive, resilient attitude. Action Plan: 1 - Prioritize sleep: Getting enough quality sleep is crucial for managing stress and maintaining overall well-being. 2 - Engage in vigorous exercise: Challenging your body through intense workouts can help complete stress cycles and release built-up pressure. 3 - Speak up and vent: Addressing thoughts and concerns directly, rather than letting them stew, can alleviate mental clutter and stress. 4 - Surround yourself with supportive people: Spending time with loved ones who make you laugh and feel understood can be a healthy distraction from stress. 5 - Practice gratitude: Taking time to reflect on and appreciate the positive aspects of your life can interrupt negative thought patterns and promote a more peaceful mindset. Get in touch with Megan Website | Instagram
In episode 630, Megan chats to Joanne Schweitzer about time management strategies to help us balance the demands of blogging with raising children and building a local brand. Joanne Schweitzer is a successful Italian heritage recipes food blogger and has been blogging part time for 8 years. She has 10K Facebook followers with a local following too and 14K Pinterest followers with 3K in loyal newsletter openers. Joanne's tomato sauce and cocktails do best. She does local cooking shows specifically for how to make pasta that have been successful. In this episode, you'll learn about outsourcing tasks, how to tap into your local network, why newsletters are so effective and how to build a successful blog while still having time for your family. Key points discussed include: - Focus on quality over quantity: Prioritize creating high-quality, authentic content rather than rushing to publish multiple posts per week. - Leverage your newsletter: Invest time in crafting a thoughtful weekly newsletter to build a loyal audience and community. - Tap into local networking: Seek out opportunities to host cooking demos and events in your local community to grow your brand. - Embrace flexibility in your workflow: Allow for spontaneity and don't be afraid to adapt your schedule as needed. - Outsource your weaknesses: Identify tasks you're not strong at and consider outsourcing them to free up time for your strengths. - Batch recipes with the same ingredients: Make two or more recipes that use the same ingredients like roasted tomatoes or sautéed scallops to save time and money when doing your blog photography. - Celebrate small wins: Recognize and appreciate the incremental progress you make, as these small victories can fuel your long-term success. - Cultivate authenticity: Be genuine in your interactions with your audience, and let your personality shine through. - Persist through imposter syndrome: Believe in your abilities and don't let self-doubt hold you back from achieving your goals. Connect with Joanne Schweitzer Website | Instagram
In episode 629, Kimberly Espinel teaches us strategies that top food content creators use to build and monetize their audiences on Instagram. Kimberly is an award winning photographer, best-selling author, creative business mentor and Instagram expert dedicated to empowering food bloggers, photographers and content creators to refine their skills, discover their unique style, and develop a social media strategy that works. In this episode, you'll learn what is meant by ‘being authentic', why you should prioritize video, understanding your audience, and incorporating a personal touch. Key points discussed include: - Embrace authenticity and vulnerability: Audiences are drawn to creators who share their personal stories and give them a sense of connection. - Prioritize video content: Focusing on reels, TikToks, and YouTube can help you reach and engage your audience more effectively. - Deeply understand your audience: Knowing your target customer's pain points and preferences will allow you to create content that resonates. - Incorporate a personal touch: Adding your own voice, music choices, or on-camera presence can make your content feel more human and relatable. - Adapt to changing trends: Be willing to evolve your strategies as platforms and algorithms shift, rather than clinging to what worked in the past. - Develop a pragmatic mindset: Approach your content creation with a business-minded perspective, and don't take setbacks too personally. - Focus on strong hooks: Crafting an engaging opening sequence for your reels can make all the difference in capturing your audience's attention. - Optimize your lighting: Ensuring proper lighting can elevate the production value of your video content and make it more visually appealing. - Leverage engagement tools strategically: Tools like ManyChat can help you drive traffic and build relationships with your audience. - Monetize through brand collaborations: Developing a strong video presence can make you an attractive partner for brands seeking influencer marketing opportunities. If You Loved This Episode You'll love our Instagram Growth Supercut - a short 15-minute episode sharing tips from food content creators crushing it on Instagram - Download it here. Order Kimberly's book - How to Make Your Food Famous Connect with Kimberly Espinel Website | Instagram
In this episode, we're going to talk about 5 ways to optimize our week so that we can build our dream life. I'm always striving to create my dream week—a vision I hold onto and know I'll achieve someday, even though it's not quite here yet. In the meantime, I regularly adjust my schedule to ensure I'm moving in the right direction. When I notice my work-life balance slipping, I make small tweaks to realign, like aiming to keep my workweek under 20 hours. The secret to building your ideal schedule lies in taking it one step at a time with consistent, intentional adjustments. Each week, ask yourself: What's working? What's not? Without this reflection, it's easy to fall into a rut and lose excitement about your week. Here's how I approach it. Action Plan: 1 - Do a time audit: Tracking how you spend your time for 3-7 days can provide valuable insights to identify areas for improvement. 2 - Look for easy wins: Implement small, impactful changes like meal prepping or delegating tasks to optimize your week. 3 - Set boundaries: Define and commit to one or two boundaries, such as a hard cut-off time, to better separate work and personal life. 4 - Tackle important tasks first: "Eat your frog" by completing a high-priority task before moving on to other items on your to-do list. 5 - Reflect and reset weekly: Spend 10-15 minutes reviewing your week to celebrate wins and identify one small change for the next week. Get in touch with Megan Website | Instagram
In episode 627, Megan chats to Katie Trant about how food bloggers can define, build, and maintain a strong brand identity to stand out in a crowded online space. Katie Trant is a branding expert, a copywriter, and an OG food blogger. For more than a decade, she has worked at brand consultancies, helping huge global players define their brands. Recently, Katie has launched Foodie Brand Lab, a course and brand consultancy, especially for food bloggers who want to build a brand, refine their brand strategy, and take their business to the next level. In this episode, you'll learn about the key differences between personal and traditional branding, and practical strategies you can use to develop a cohesive, memorable brand identity that resonates with your target audience. Key points discussed include: - Defining your brand is not a one-time task, but an ongoing process: Your brand should evolve over time as your business and audience grow, so be prepared to continuously revisit and refine it. - Understand the difference between personal and traditional brands: Determine whether your brand should revolve around you as an individual or function more as a traditional business brand. - Focus on developing a strong, consistent voice and tone: Your writing style and the way you communicate with your audience is a core part of your brand identity. - Create brand guidelines to maintain consistency: Establish guidelines for visual elements, content style, and brand behavior across all your channels and touchpoints. - Prioritize functionality and user experience over elaborate branding: Ensure your website is fast, mobile-friendly, and easy to navigate before investing heavily in custom branding. - Let your brand purpose and values guide your business decisions: Use your brand's core purpose and values to inform the content, products, and services you offer. - Embrace the iterative nature of branding: Be willing to experiment and make adjustments to your brand as you learn more about your audience and evolving industry trends. Seek outside perspectives to uncover hidden brand insights: An external branding expert can often identify strengths and opportunities you may have overlooked. - Understand that your brand lives in the minds of your audience: Your brand is ultimately defined by the emotional perceptions and experiences of the people who interact with it. $50 discount from the Foodie Brand Lab Course - this link will automatically take $50 off of the price, as will entering the discount code PODCAST. Connect with Katie Trant Website | Instagram
In episode 626, Jillian Leslie teaches us how we can effectively monetize our businesses through the creation and sale of digital products. Jillian Leslie is co-founder of the blog, Catch My Party, and software company, MiloTree, which empowers bloggers to sell digital products to their audiences. Jillian is also the host of The Blogger Genius Podcast, where for the past six years, she's been interviewing successful online entrepreneurs, content creators, and industry experts. Jillian's goal is to empower bloggers and creators to build successful online businesses so they can change their lives and have the freedom they crave. In this episode, you'll learn how to get started, selling simple digital products like ebooks or guides, how to leverage tools like ChatGPT for ideas, and MiloTree for easy setup. Key points discussed include: - Start simple with digital products: Begin with an ebook or guide that solves a specific problem for your audience, rather than trying to create an overly complex offering. - Experiment and iterate: Don't be afraid to "do it ugly" and learn as you go. Treat your digital product launches as experiments to help you refine your offerings. - Build relationships with your audience: Focus on becoming a trusted helper and problem-solver for your readers, rather than just a faceless content creator. - Leverage free tools and resources: Use platforms like MiloTree to simplify the technical aspects of selling digital products, so you can focus on creating and marketing. - Grow your email list: See each email subscriber as a valuable asset, and use lead magnets to steadily build your audience. - Consider memberships for recurring revenue: Memberships can provide a steady stream of income, but start small and build a community around your expertise. - Embrace imperfection and give yourself grace: Avoid getting bogged down in perfection; focus on providing value and improving over time. - Prioritize simplicity: When it comes to both your digital products and your tech stack, aim for streamlined solutions that are easy for you and your audience to use. - Seek feedback and input from your audience: Engage with your readers to better understand their needs and refine your offerings accordingly. Connect with Jillian Leslie Website | Instagram
In this episode, we're going to talk about how to overcome the fear of taking risks in your business so that you can thrive as an entrepreneur. Being an entrepreneur means embracing calculated risks, even when they feel intimidating. While I naturally lean towards high-risk opportunities, I always assess the risk-reward ratio before taking the leap. Risk-taking in entrepreneurship isn't about being reckless—it's about being strategic. Truthfully, there are moments when I'm absolutely terrified of the risks required to grow as an entrepreneur. I know how overwhelming it can feel to push beyond your comfort zone. So, how do I manage it? How can you determine if a risk is worth taking? And what steps should you take after overcoming those entrepreneurial fears? Let's explore five practical strategies to help you confidently navigate risk-taking as an entrepreneur. Action Plan: 1 - Evaluate the risk: Take the time to write down and analyze the potential risks in your business, whether financial, emotional or otherwise. This will help you gain clarity and reduce anxiety about taking the leap. 2 - Start small: Begin by taking on smaller, low-stakes risks to build your confidence. Completing these smaller challenges will show you that risks don't have to be as daunting as they may seem. 3 - Create a risk wish list: Make a list of the bigger risks you know you need to take, and revisit it regularly. This will keep your intentions clear and motivate you to follow through. 4 - Focus on the rewards: Visualize the potential benefits and opportunities that could arise from taking a particular risk. Let this positive outlook propel you forward through the initial fear. 5 - Reward your progress: Give yourself small treats and celebrations when you successfully take on a risk, no matter how big or small. This positive reinforcement will strengthen your risk-taking mindset. Further Reading: 7 Reasons Why Risk-Taking Leads to Success (Huffington Post) Get in touch with Megan if there is a specific mindset and self-care topic you'd like her to cover. Website | Instagram
In episode 624, Megan chats to Danielle Hayden about developing a healthy mindset when it comes to business spending and why wise business investments pay off. Danielle is a CPA, author, Co-Founder and CEO of Kickstart Accounting. She is a seasoned Chief Financial Officer who is rewriting what it means to provide bookkeeping and consulting services to high-earning female business owners. The Kickstart Accounting Inc. team is the one-stop-shop that provides their clients with bookkeeping services as a tiered system that grows with the business as needed. Additionally, they offer online courses (think all things money mindset), payroll services and tax consulting services. Since their founding in 2015, the Kickstart team has helped thousands of high-earning service-based business owners grow and scale their businesses to new heights. In this episode, you'll learn about using an accounting system to track income and expenses, how to align spending with business goals, and invest in areas like advertising and marketing. Key points discussed include: - Invest in your business to grow, don't just cut spending: Cutting back on necessary expenses can jeopardize your business growth. Instead, invest in areas that will support your goals. - Know your numbers monthly: Having an accounting system and reviewing your finances monthly will help you make informed decisions and avoid overspending. - Align spending with your intentions: Determine your business goals for the next 12 months and ensure your spending aligns with those intentions. - Consistency builds trust: Showing up consistently, whether with content or marketing, sends a message that you are a reliable business. - Start with one investment, more will follow: Begin with one strategic investment, and other opportunities will reveal themselves as you progress. - Outsource tasks outside your expertise: Don't try to do everything yourself; outsource bookkeeping and other tasks that are not your zone of genius. - Advertising and marketing are key investments: Prioritize spending on advertising and marketing to support business growth, but be patient and consistent with your efforts. - Believe in yourself and your business: Your mindset and the messages you send to the universe through your investments can impact your success. - Review and adjust spending regularly: Reassess your spending and align it with your evolving business goals and life stages. Connect with Danielle Hayden Website | Instagram
In episode 623, Dalit Vaknin shares her journey of overcoming the challenges of building a successful blog in her second language, English, and how other non-native English speakers can do the same. Dalit, a former dietician, is a passionate food blogger and culinary enthusiast. After relocating to the US, she turned her love for food into a thriving blog specializing in artisanal ice cream. Dalit's mission is to inspire others, especially those whose first language is not English, to pursue their passions through writing and blogging. She believes language should never be a barrier to sharing your unique voice and stories with the world. In this episode, you'll learn how to keep motivated when blogging in English as your second language, how to overcome self-doubt and use visual aids and other useful tools. Key points discussed include: - Embrace the journey: Blogging in a second language may be challenging, but approach it with an open mindset and celebrate your progress along the way. - Leverage visual aids: Use process shots, arrows, and visual cues to make your content more accessible and engaging, especially when language skills are still developing. - Start simple: Begin with straightforward recipes and gradually increase complexity as you build confidence in your writing. - Immerse yourself: Read cookbooks and other blogs to familiarize yourself with the specific vocabulary and formatting used in the food blogging niche. - Utilize helpful tools: Take advantage of resources like Grammarly, ChatGPT, and capitalization checkers to improve your writing and catch errors. - Seek feedback: Ask a trusted friend or family member to review your blog posts and provide constructive feedback to help you improve. - Practice speaking: Participate in blogger groups or conferences to practice your English speaking skills and gain confidence in communicating your ideas. - Celebrate small wins: Recognize and appreciate the progress you make, even if it feels slow at times. Each blog post is an opportunity to grow. - Embrace mistakes: Understand that perfection is not the goal. Mistakes are a natural part of the learning process, so be kind to yourself. - Leverage your strengths: If English is not your native language, remember that you have the unique advantage of bringing a fresh perspective and diverse experiences to your blog. Connect with Dalit Vaknin Website | Instagram
In this episode, we're going to talk about why prioritizing community and building relationships are a critical part of your business. As a food blogger and entrepreneur, I can't stress enough how important it is to prioritize community in 2025. I know it can feel scary or uncertain to invest in things like conferences, retreats, and masterminds, but trust me, it's going to pay off big time. The key is to approach it with intention and a willingness to be vulnerable. Get out there, connect with your peers, and don't be afraid to go deep in the right communities. And if your budget is tight, no worries - you can always create your own community hub. The most important thing is to show up consistently, wherever you decide to plant your flag. Do that, and you'll see the rewards in your business and personal life. Here, I'll share five specific action steps that can help guide you on this community-building journey. Action Plan: 1 - Understand the power of connection: Community and meaningful connections can have a significant impact on your business and personal growth. 2 - Interact intentionally: Actively engage and be vulnerable when participating in community settings to get the most value out of your investment. 3 - Go deep in the right communities: Commit to high-investment groups like masterminds where you can build intimate, long-lasting relationships. 4 - Create your own community: If you can't attend conferences or join masterminds, consider hosting your own virtual or in-person gatherings with peers. 5 - Show up consistently: Prioritize regular participation and engagement in any community you're a part of to foster growth, confidence, and valuable partnerships. Get in touch with Megan! Website | Instagram Eat Blog Talk Mastermind Eat Blog Talk Accountability Group Eat Blog Talk Retreats
In episode 621, Megan chats to Jessie-Sierra Ross about her experience of traditional cookbook publishing, including how to pitch, propose and promote a cookbook. Jessie-Sierra Ross is a former professional ballerina turned food blogger and home entertaining specialist. Originally from Boston, she traded in her pointe shoes for an apron, and hasn't looked back since! A self-taught, cook and food stylist, Jessie is the personality behind her blog, “Straight to the Hips, Baby”. Known for her step-by-step recipes, easy elegance, and light and bright photography style. Working alongside her photographer husband, Jessie creates food and drink recipes for her blog, and features in magazines, as well as on TV, via cooking segments on NBC, PBS, and BloomTV Network. Jessie-Sierra is currently working on her latest creative project, a floral-inspired cookbook with Schiffer Publishing. In this episode, you'll learn about the detailed process of recipe testing, photography, the role of an editor in refining the manuscript and the significance of PR and promotion. Key points discussed include: - Persistence is key: Don't give up on your cookbook dreams, even if you face initial rejection. Keep refining your pitch and proposal, and seek feedback from your community. - Build a strong team: Identify your strengths and weaknesses, and assemble a team (e.g., editor, photographer, PR agent) to support you throughout the process. - Invest in quality: Consider upgrading your camera equipment to ensure high-quality photographs for your cookbook. - Pace yourself: Give yourself ample time to create the book, as the process can be more extensive than you anticipate. - Leverage your community: Tap into your existing blog and social media following to help promote and market your cookbook. - Embrace the long game: Understand that promoting a cookbook is a marathon, not a sprint. Focus on building momentum over time. - Outsource strategically: Consider outsourcing tasks you're less comfortable with, such as PR and indexing, to free up your time and energy - do not try to do everything yourself. - Develop a strong working relationship with your editor: Your editor can be a valuable advocate and guide throughout the publishing process. Get our bonus Instagram Growth Supercut! If you Loved this Episode… You'll love Episode 608: What I Learned Writing a Cookbook – Valuable Strategies for Planning and Organizing the Writing Process with Courtney Carey Connect with Jessie-Sierra Ross Website | Instagram
In this episode, we're going to talk about 5 things you can start doing right now that might change your life. Over the past year, I've tried out a bunch of little changes in my life, and let me tell you, some of them have been total game-changers for me. Sure, they might seem super simple, but these hacks have seriously transformed how I feel and function day-to-day. They've lifted this mental weight off me, boosted my energy, and helped me stay laser-focused on what really matters. Even trying out just one or two of these strategies could make a huge difference in your life and business. So let me break them down for you... Action Plan: 1 - Get comprehensive blood work done: This can help identify any vitamin, hormone, or other imbalances that may be contributing to low energy, mood swings, or other health issues. 2 - Outsource email management: Hiring an assistant or using email management tools can help you regain control of your inbox and reduce the mental clutter it can cause. 3 - Create a goal card and review it daily: Writing down your goals on an index card and reviewing them multiple times a day can help keep them top of mind and drive consistent action towards achieving them. 4 - Journal before bed: Designing your next day and addressing any worries in a journal before bed can help you sleep better and stay focused. 5 - Commit to meditation: Regularly practicing meditation can improve your sleep, focus, and overall well-being, even if it's just a few minutes a day. Get in touch with Megan if there is a specific mindset and self-care topic you'd like her to cover. Website | Instagram
In episode 618, Megan chats to Nora Bourdeau about balancing a blog with other commitments, highlighting the significance of living one's "why" and the value of small, consistent actions to propel progress over time. Nora Bourdeau started Balancing Bowls in 2022 as a way to record her recipes and share them with friends and family. Balancing Bowls is the product of a slightly chaotic life, a need to make and grow things, and a love of creative cooking. While the blog has a flexitarian approach to cooking, Nora loves to cook with beans and lentils so you will find lots of legume recipes and information on the blog. Living outside of Boston, Ma, with her husband and three kids, she is also a full-time high school art teacher. In this episode, you'll learn about creating routine that serves your ‘why', recognizing daily wins, regardless of how small they are, and focusing on the process over perfection. Key points discussed: - Embrace mini momentum: Recognize that progress is made through small, consistent steps rather than giant leaps. This gradual growth can be seen in your analytics over time. - Live your 'why': Identify your deeper motivations and purpose, and make sure your daily actions align with and bring that 'why' to life. - Distinguish goals from milestones: Understand the difference between your ultimate goals and the smaller milestones you can achieve along the way. - Celebrate small wins: Take time to acknowledge and appreciate even the smallest accomplishments, as they contribute to your overall progress. - Prioritize progress over perfection: Focus on continuous improvement rather than striving for an unrealistic ideal. Perfection is fleeting, but progress is lasting. - Leverage daily practices: Implement habits like journaling, gratitude, and tracking progress to amplify your mini momentum. - Protect your sleep: Ensure you get adequate, quality sleep, as it is essential for your productivity, efficiency, and overall well-being. - Embrace the option to quit: Recognize that you have the freedom to walk away from things that no longer serve you, which can be liberating. Connect with Nora Bourdeau Website | Instagram
In episode 617, Chandice Probst and Abbey Rodriguez teach us how to thrive as a food blogger in the creator economy, including how to niche down and diversify revenue streams beyond traditional advertising. At Tastemaker Conference Abbey, Chandice and their team work daily to provide community, education and experience to the food creator community. Our main goal is to legitimize the creator economy which is set to be a 500 billion dollar industry by 2027. We'd love to discuss this very topic using the discussion ideas below that we feel would resonate with you and your audience. In this episode, you'll learn about the creator economy's rapid growth, projected to reach $500 billion by 2027, how to leverage personal branding and the significance of in-person events for fostering connections. Key points discussed: - Diversify your revenue streams: Explore options beyond just advertising, such as memberships, cookbooks, and brand sponsorships to create a more sustainable business model. - Leverage your personality: Authentically showcase your unique voice and story through mediums like podcasts to build deeper connections with your audience. - Niche down strategically: Finding a specific, focused niche can help you stand out and become an authority in your space. - Prioritize email marketing: Use your email list to nurture relationships, gather feedback, and promote your products or services. - Collaborate with brands authentically: Seek out brand partnerships that align with your values and can provide value to your audience. - Attend industry events: In-person conferences and retreats can help you build valuable relationships, gain new insights, and reinvigorate your creativity. - Experiment with new platforms: Consider exploring emerging platforms like TikTok or YouTube to reach new audiences and diversify your content. - Lean into your community: Foster a sense of belonging and engagement with your followers by actively listening and responding to their needs. - Stay adaptable and resilient: Be prepared to navigate the ups and downs of the industry, and be willing to try new approaches to keep your business thriving. Connect with Chandice and Abbey Website | Instagram
In this episode, we're going to talk about 5 steps to manage common feelings of inadequacy among entrepreneurs and how to stop feeling like a “loser”. I have felt like a loser so many times in the 14 years I've been an entrepreneur. I have experienced various embarrassing or devastating entrepreneurial moments: overnight traffic loss, burnout, not getting as much traction as other bloggers, getting booted from a major blogging Facebook group, you name it. So how have I dealt with these situations and pulled myself through? Here are 5 steps I take when faced with feeling like an entrepreneurial loser. Action Plan: 1 - It's not personal: Understand that setbacks in your business are not a reflection of your worth as an entrepreneur, but rather a normal part of the journey. 2 - Take responsibility: Identify what you could have done differently and use that knowledge to improve your future actions, rather than blaming external factors. 3 - Connect with peers: Surround yourself with a trusted circle of fellow entrepreneurs who can provide support and advice during difficult times. 4 - Celebrate accomplishments: Make a regular habit of listing your achievements, no matter how small, to maintain a positive mindset. 5 - Keep moving forward: Expect setbacks, but continue taking small, consistent steps towards your goals and dreams, as your response to challenges determines your success. Get in touch with Megan if there is a specific mindset and self-care topic you'd like her to cover. Website | Instagram Promote your food blogging services Megan's recommended books and resources
In episode 615, Megan chats to Elan Gelfand about the importance of focus, discipline, consistency, handling judgment, and reigniting passion. Elan Gelfand started the podcast Abundant Thinking where he talks about how to live a purposeful life and how to improve your mindset. Elan has spoken to some of the best coaches in their industry and has valuable insight on how to succeed and how to cultivate a bulletproof mindset. In this episode, you'll learn about creating the right environment to minimize distractions, building discipline slowly to achieve long-term success and adopting a mindset of not caring about others' opinions. Key points discussed: - Start small to build discipline: Begin with small, achievable goals and gradually increase the difficulty, rather than setting unrealistic high expectations that are hard to maintain. - Eliminate distractions: Use tools like the Opal app to block distracting apps and create an environment conducive to focused work. - Consistency leads to discipline: Staying consistent with your habits, even in small ways, can help develop long-term discipline. - Reframe judgment: When faced with judgment from others, remember that people who are doing well are unlikely to waste time criticizing you. - Focus on your own approval: Prioritize your own self-approval over the opinions of others, as you'll be spending the most time with yourself. - Reignite passion by trying new things: Experiment with different aspects of your work to find new sources of inspiration and excitement. - Appreciate the good times: Recognize and be grateful for the moments when you feel passionate and engaged, as they can help you push through the more challenging periods. - Differentiate between focus and discipline: Focus is about staying committed in the moment, while discipline is about consistently doing the same thing over time. - Create the right environment: Deliberately set up your physical and digital surroundings to support your productivity and minimize distractions. - Limit time with negative people: Reduce interactions with those who are judgmental or unsupportive, and instead seek out positive, encouraging relationships. Connect with Elan Gelfand Spotify| Instagram
In episode 614, Abraham Busick teaches us easy content strategies for optimal growth on Pinterest, emphasizing it's role as a search tool and not a social media platform. Gracelaneco is a Pinterest management agency with a focus on bloggers and small brands. We love to share our proven strategy that keeps Pinterest simple and growing even through algorithm updates. In this episode, you'll learn about Pinterest SEO, how to solve users' problems, experimenting with content formats, driving traffic to your blog and how to use Pinterest analytics to improve your strategy. Key points discussed: - Understand the Pinterest user mindset: You should recognize that Pinterest users are on the platform to solve specific problems, not just for entertainment, and tailor your content accordingly. - Plan content in advance: You should create content months in advance to align with the planning nature of Pinterest users. - Leverage Pinterest SEO: You should thoroughly research and incorporate relevant keywords into your pin descriptions, titles, and images to improve visibility. - Maintain consistency: You should strive for consistent pinning activity to ensure the algorithm recognizes your presence and promotes your content. - Monitor analytics: You should closely track your Pinterest analytics, focusing on impressions, pin clicks, and saves/outbound clicks to identify areas for improvement. - Use a clear call-to-action: You should include a clear call-to-action in your pin descriptions and images to encourage users to click through to your website or blog. - Experiment with content formats: You should consider a mix of static and video pins, testing different approaches to see what resonates best with your audience. - Manage your emotions: You should focus on your activity and consistency on Pinterest rather than getting discouraged by initial results, as the platform can take time to build traction. If you Loved this Episode… You'll love Episode 570 - Why Pinterest is One of The Best Time Investments To Boost Your Blog's Traffic with Heather Farris Connect with Abraham Busick Website | Instagram
In this episode, we're going to talk about 5 mindset tweaks that could accelerate your entrepreneurial success. Being an entrepreneur is hard. I always say this but I'll say it again. It's not just the discipline, commitment, knowledge and ability to seize opportunities that make entrepreneurship hard. It's hard because without the right mindset, business owners often give up. But, I've got good news for you. This does not have to be the case. You can be a successful business owner and inspirational entrepreneur. Here are 5 easy mindset tweaks that can get you there. Action Plan: 1 - Have faith in yourself: Believe in your abilities, experience, and knowledge, and don't second-guess yourself. 2 - Let things simmer: Be patient and allow projects, problems, and growth to unfold at their own pace, rather than rushing the process. 3 - Embrace the champion mindset: Overcome your default human mindset of self-preservation and tap into your inner champion to achieve your full potential. 4 - Don't be afraid to ask: Reach out to your network, yourself, and even a higher power to ask for what you need to move your business forward. 5 - Win the day: Establish a daily routine and focus on small victories that will lead to long-term success in your life and business. Get in touch with Megan if there is a specific mindset and self-care topic you'd like her to cover. Website | Instagram Promote your food blogging services Megan's recommended books and resources
In episode 612, Megan chats to Ann and Maddy Baum about Spillt's newest offering: Premium subscriptions and why this is a great way to build an extra revenue stream for bloggers. Spillt is a social app for home cooks to save and organize their recipes from anywhere (however we don't scrape the recipe, we always respect bloggers' traffic). Spillt also offers bloggers tools to share their content through a free Wordpress plugin that syncs their recipes to Spillt. And most recently, Spillt launched a paywalled subscription tool that allows bloggers to create a subscription offering for their fans, giving them access to all their blog recipes ad-free, as well as customizable meal plans. In this episode, you'll learn why Spillt is a great asset for food bloggers, including its ease of use, social element, subscription tool and meal plan creation, which aim to diversify bloggers' revenue streams. Key points discussed: - The Spillt app is a mobile and web-based platform: It allows home cooks to save and organize recipes from anywhere online, making it easy to access your favorite recipes. - Spillt respects bloggers' content and traffic: The app syncs recipes to the platform without scraping content, ensuring bloggers maintain their ad revenue and audience. - Spillt offers a free WordPress plugin that integrates bloggers' content into the app: This plugin allows bloggers to build a profile and have their recipe reviews and ratings sync back to their blog. - New features to help bloggers diversify their revenue and save time: Spillt is launching a premium subscription tool and a meal planning feature. - Premium subscription benefits: It allows bloggers to offer an ad-free, premium version of their recipes to their followers, providing an additional revenue stream for bloggers. - A meal planning feature comes with the Premium subscription: It makes it easy for bloggers to create and share customizable meal plans with their followers. - Spillt has a social element that allows users to see what recipes their friends and family have saved: This can help with recipe discovery and community building. Connect with Ann Baum & Maddy Baum Website | Instagram
In episode 611, Sena Wheeler teaches us the importance of email marketing for business growth, sharing her strategy of sending personalized, value-driven emails. Sena Wheeler is part of a 5th generation fishing family and the co-founder of Sena Sea, which brings wild Alaskan seafood direct to your door. She's passionate about sustainability, helping busy families eat healthier and educating people about the brain-boosting benefits of wild fish. She has a master's degree in Nutrition and Food Science with a specialty in quantifying omega 3's in fish and determining preferred handling practices for premium quality. She and her husband enjoy running this family business together, spending part of the year in Alaska and having the flexibility to enjoy watching her children participate in their school sports, and of course, eating and cooking fish! In this episode, you'll learn about the benefits of leveraging personal stories in email, building a quality email list and its long-term value and stability compared to social media platforms. Key points discussed: - Consistency is key: Consistently sending emails, even if they are not perfect, is more important than trying to create a masterpiece every time. - Offer value upfront: Providing a free downloadable cookbook or other valuable content can help attract and retain subscribers. - Understand your audience: Identifying and addressing your audience's pain points, such as how to cook the product, can help you create content that resonates. - Embrace selling: Don't be afraid to include a sales pitch in your emails, as your subscribers are there because they are interested in your product or service. - Personalize your content: Sharing personal stories, photos, and updates can help build a stronger connection with your audience. - Leverage collaborations: Partnering with other influencers or bloggers can help you expand your reach and provide value to your audience. - Maintain an engaged list: Focus on building a list of engaged subscribers rather than a large list of uninterested people. - Use a content calendar: Planning your email topics and themes in advance can help you stay organized and efficient. Connect with Sena Wheeler Website | Instagram
In this episode, we're going to talk about 5 traits of high achievers and how to incorporate similar habits into our lives. When you spend time with inspiring, high-quality individuals, you suddenly notice traits that would be well-worth adopting. I attended a conference earlier this year where I noticed such high-achieving individuals. I observed five distinct things that set them apart and helped lead them to success as business owners. Here is how you can incorporate similar strategies to elevate your own personal and professional success. Action Plan: 1 - Avoid negativity: High achievers refuse to engage in criticism, gossip, cynicism, and complaining, as these behaviors can be draining and unproductive. 2 - Embrace challenges: You should be open to receiving and giving challenges and questions from others, as this can lead to valuable insights and personal growth. 3 - Celebrate failure: Failure should be viewed as a necessary step towards success, and high achievers wear it as a badge of honor, encouraging you to take bigger risks. 4 - Prioritize learning: Dedicating time each day to learning, whether through books, podcasts, or other resources, can help you stay focused, motivated, and on track with your goals. 5 - Establish routines: Incorporating daily routines into your life, even if they start small, can help you maintain productivity, focus, and a positive mindset. Get in touch with Megan if there is a specific mindset and self-care topic you'd like her to cover. Website | Instagram
In episode 609, Megan chats to Allie Hagerty about how she grew her food blog from 750 page views a month to over 100,000 page views a month. Allie has been food blogging since 2020, although she took a few years off. After being laid off from her full-time job as a new mom of a 4 week old, Allie decided to put all her energy back into reviving her old, crusty food blog. She started working on her new niche: new England and Mediterranean dishes (think fresh, minimalistic ingredients made delicious) in November '23. Allie had maybe 400 sessions monthly. Today, in June 2024, she has almost 75K sessions and is on MediaVine! Allie hunkered down, worked hard, and eliminated distractions like Instagram. She is proof that SEO is NOT dead. In this episode, you'll learn about Allie's strategies for creating content clusters, optimizing SEO, and maintaining consistency to achieve rapid blog growth. Key points discussed: - Focus on content clusters: You should focus on creating content clusters around ingredients, recipes, or topics that you are passionate about and knowledgeable in. - Prioritize quality over quantity: You should focus on creating high-quality, helpful content rather than just posting frequently. - Embrace interlinking: You should interlink your related content to create a cohesive and easy-to-navigate website structure. - Consistency is key: You should strive for consistency in your content creation and promotion efforts, even during challenging personal times. - Adopt a positive mindset: You should approach your blog with the mindset that every post will rank highly, and trust the process. - Build a supportive network: You should prioritize building relationships with other bloggers and mentors who can provide guidance and support. - Pursue high-quality backlinks: You should seek out opportunities to earn high-quality backlinks from reputable sources to improve your site's authority. - Optimize your titles and metadata: You should craft compelling and informative titles and metadata to improve your content's visibility and click-through rates. - Focus on your niche: You should focus on your unique expertise and niche, rather than trying to appeal to everyone or compete with others in your space. Connect with Allie Hagerty Website | Instagram
In episode 608, Courtney Carey teaches us how to plan and organize the cookbook creation process while managing other life responsibilities. Courtney Carey is the creator of Cake Me Home Tonight, a baking blog designed to help home bakers elevate their baking game! On her blog and social media, Courtney shares easy and delicious dessert recipes along with baking tips and tutorials to make baking fun and stress-free. Courtney recently released her debut cookbook, Girls Just Wanna Bake Cupcakes, an 80's themed cookbook featuring cupcake recipes inspired by nostalgic and classic snacks and desserts. She enjoys sharing her love of all things dessert and all things 80's because there is nothing sweeter than nostalgia! In this episode, you'll learn more about the challenges of balancing a blog, job, and family while writing a cookbook and how to meet deadlines despite setbacks. Key points discussed: - Plan and organize thoroughly: Carefully evaluate your work style, schedule, and responsibilities to set yourself up for success when writing a cookbook. - Break down the process: Create detailed checklists and spreadsheets to break the book-writing process into small, manageable tasks. - Leverage your strengths: Allocate tasks based on when you feel most energized and productive to maximize your efficiency. - Seek help from your support system: Don't be afraid to ask your family and friends for assistance to balance the workload. - Outsource tasks you're less confident in: Consider hiring professionals for photography, editing, or other areas you may struggle with. - Expect the unexpected: Be prepared to adapt when life throws curveballs. - Embrace imperfection: Understand that perfection is unattainable, and focus on creating a high-quality product rather than striving for flawlessness. - Take mental breaks: Recognize when you need to step away and recharge to avoid burnout and maintain your productivity. - Prioritize your commitments: Be willing to temporarily scale back on other responsibilities to dedicate the necessary time and attention to the cookbook project. Connect with Courtney Carey Website | Instagram
In this episode, we're going to talk about 5 strategies to be more consistent in your business in order to achieve more faster. One of the things that have really served me well in my business is consistency. Consistent effort, even in small steps, leads to significant achievements over time. I help many food bloggers during planning calls on a monthly basis. What I find is that the ones who are consistent see results quicker than the ones who are not. If you are struggling with consistency and feel frustrated, the good news is you can teach yourself to be more consistent. Here are my top 5 strategies to improve consistency. Action Plan: 1 - Identify your "why": Knowing your deeper motivation and emotional drivers can fuel your consistency in business. 2 - Track your time: Analyzing how you spend your time can reveal opportunities to improve efficiency and create more space for consistency. 3 - Implement systems: Developing predictable workflows and automating tasks can help you stay on track and free up mental energy. 4 - Seek accountability: Having someone or a group hold you responsible for your goals can push you to maintain consistency. 5 - Celebrate your wins: Acknowledging your progress, both big and small, can reinforce positive behaviors and keep you motivated. Get in touch with Megan if there is a specific mindset and self-care topic you'd like her to cover. Website | Instagram Food Photography by Kristina Cadelina Promote your food blogging services Megan's recommended books and resources
Food photographer, Dyutima Jha, interviews Megan Porta about how to grow your business, becoming more successful, without working more hours. Originally published on Dyutima's podcast, My Food Lens. Dyutima is an architect-turned commercial and editorial food photographer and podcaster based in Singapore. She is the first South Asian woman to host a food photography podcast, My Food Lens. After 15 years as an architect, designing healthcare facilities around the world, she found her passion in food styling & photography. Today, she has a successful business working with clients around the world and teaching other photographers how to do so as well. In this episode, you'll learn about powerful strategies to improve your mindset, increase productivity, and achieve better results in your food blogging businesses without burning out. Key points discussed: - Acknowledge the power of your mindset: Your mindset is a crucial factor in achieving success, and it's often underrated - recognizing the impact of your thoughts and beliefs can be a game-changer. - Uncover and rewrite limiting beliefs: Many of the beliefs that hold you back are unconscious - identifying and rewriting these limiting beliefs can open up new possibilities for success. - Focus on the positive: Where you focus your energy and attention will determine the outcomes you experience - shifting your focus to the positive can attract more positive results. - Embrace change: Change is inevitable in business, and having a mindset that accepts and adapts to change can help you thrive during challenging times. - Avoid comparison and persistence: Comparing yourself to others can lead to discouragement and quitting too soon - focusing on your own journey and persisting through setbacks is key. - Start small and build confidence: Stepping out of your comfort zone can be daunting, but starting with small, manageable steps and gradually building up can help you become more confident and brave. - Prioritize self-care and productivity: Taking care of your physical and mental well-being, as well as implementing effective time management strategies, can significantly boost your productivity and success. - Create a nurturing work environment: Designing a comfortable and inspiring workspace can positively impact your mindset and productivity. If You Loved This Episode... Listen to Megan's interview with Dyutima Jha - Episode 540: How to Keep Readers on Your Page By Bringing Powerful Storytelling to Food Photos Connect with Dyutima Jha Website | Instagram