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Do you default to doing more or healing more when you're trying to grow—and wonder why it still isn't working? In this episode, Nicole breaks down the hidden patterns that keep high-achievers stuck, especially when they lean too far into either strategy or spirituality. She reveals a simple but powerful framework that helps you understand exactly where you are—and what's actually keeping you from the next level. You'll hear real-world stories from clients who've experienced major shifts by integrating both energy and action, including what changed for them once they stopped overthinking and started aligning. Nicole also shares her own journey from being stuck in “how-to” mode to finding freedom and flow in a more holistic approach. There's also a look at how Human Design plays into all of this, especially when it comes to understanding your natural tendencies and unlocking your unique path to success. Whether you're caught in constant doing or stuck in the healing spiral, this episode challenges you to check in, get honest, and recalibrate. If you're craving momentum, clarity, and a more aligned way of building your life and business, this one will speak to you. Learn more about your Human Design and get your full chart for free at https://www.nicolelaino.com/chart Register for the upcoming free 5-day masterclass, The Authority Accelerator in HD: Create Your Million Dollar Message in 5 Days Using Human Design at nicolelaino.com/masterclass Be sure to visit nicolelaino.com/podcastlinks for all of the current links to events, freebies, and more! If you enjoyed this week's episode, I'd so appreciate you doing a few things for me: Please subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts. Tag me @nicolelainoofficial on your IG stories with a story of you listening to the podcast and I'll make sure to share your post! Interested in learning more about working with me? Click here to learn more about how we can work together.
What if the biggest shift in your business had nothing to do with learning something new—but everything to do with where and with whom you're learning? In this episode, Nicole explores how the energy of your environment can accelerate growth more than strategy alone. Whether you're in a coaching program, a mastermind, or simply navigating business on your own, this conversation uncovers how proximity to the right people can be the spark you didn't know you needed. You'll hear behind-the-scenes stories about how Nicole nearly doubled her revenue—not by overhauling her systems, but by stepping into the right room. She also shares powerful examples from clients whose energy shifted just by entering a new container, leading to results they hadn't seen before. But this isn't about chasing hype or selling you on the idea that proximity is a cure-all. Nicole gets real about the misconceptions around this concept and explains why strategy still matters—just not in isolation. This episode is an honest look at what actually moves the needle when both your energy and systems are aligned. If you're feeling stuck, uninspired, or wondering what's missing, this might be the perspective shift you've been looking for. Learn more about your Human Design and get your full chart for free at https://www.nicolelaino.com/chart Register for the upcoming free 5-day masterclass, The Authority Accelerator in HD: Create Your Million Dollar Message in 5 Days Using Human Design at nicolelaino.com/masterclass Be sure to visit nicolelaino.com/podcastlinks for all of the current links to events, freebies, and more! If you enjoyed this week's episode, I'd so appreciate you doing a few things for me: Please subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts. Tag me @nicolelainoofficial on your IG stories with a story of you listening to the podcast and I'll make sure to share your post! Interested in learning more about working with me? Click here to learn more about how we can work together.
Have you ever wondered why so many business collaborations feel one-sided—or if they're even true collaborations at all? I've been seeing a surge in requests to “collaborate,” but so much of what's being called collaboration these days is really just self-serving promotion in disguise. Today, I'm pulling back the curtain on the myths surrounding business collaborations, revealing what it really is (and isn't), and inviting you to step into a more intentional and abundant way of co-creating with your peers. For years, collaboration has been at the heart of how I've built my business, but I've noticed a troubling trend: opportunities that are labeled as collaborations but function more like affiliate campaigns, simple podcast guesting requests, or even paid visibility spots. These aren't true partnerships. Real collaboration goes beyond tit-for-tat arrangements and requires genuine relationship-building, aligned values, and the willingness to give without expectation. It's about nurturing opportunities that benefit everyone involved—and creating ripple effects of growth and impact long after the initial connection. Inside episode 439 of Amplify Your Success Podcast, I'll walk you through clear examples of what collaboration is not, how to spot red flags, and ways you can spark powerful, mutually beneficial partnerships among like-minded experts. I also share my core framework for cultivating “million dollar visibility streams” and actionable tips for assessing where your current efforts might be falling short of authentic collaboration. If you've ever felt burned in a partnership or want to unlock a new realm of abundant possibilities by amplifying your authority and sharing value with true peers, this conversation is for you. Let's rewrite the rules of collaboration together and make a greater impact in our communities. Key Takeaways: 05:33 Why calling something a collaboration (when it's not) could actually turn off your best opportunities instead of attracting them. 06:45 The one thing that will erode trust—and collaborations—before they ever get started. 08:40 The difference between a collaboration, affiliate promotion, and paid opportunities. 10:13 The right approach to collaborations that will bring you consistent and long-term results. 13:10 Proven types of collaborations that have paid off for me over and over again. Resources Mentioned in This Episode: FREE DOWNLOAD: Get my proven 7 Step Framework and learn how to tap into Million-Dollar visibility streams Authority Accelerator 6 month Cohort: Discover your Lighthouse Message, and your hottest selling offer, then amplify the reach of your message by borrowing other people's audiences. Check out the details here
Feeling like something needs to change in your life or business—but unsure whether to pivot or push through? In this episode, Nicole explores that tricky space between staying the course and making a bold change, and how Human Design can help you find the clarity you've been searching for. Nicole unpacks the common fear that transformation has to mean burning everything down and starting over. Through honest reflections and real-life client stories, she reveals how meaningful change is often more about subtle shifts than massive overhauls—and how tuning into your design can point the way forward. You'll also hear about the timing of life transitions, like nodal returns and Saturn returns, and how these often-overlooked moments can explain why you suddenly feel called to something different. If you've been feeling the tension of wanting more alignment but not knowing where to start, this episode offers fresh perspective, real tools, and the reminder that your answers are already within you. Learn more about your Human Design and get your full chart for free at https://www.nicolelaino.com/chart Register for the upcoming free 5-day masterclass, The Authority Accelerator in HD: Create Your Million Dollar Message in 5 Days Using Human Design at nicolelaino.com/masterclass Be sure to visit nicolelaino.com/podcastlinks for all of the current links to events, freebies, and more! If you enjoyed this week's episode, I'd so appreciate you doing a few things for me: Please subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts. Tag me @nicolelainoofficial on your IG stories with a story of you listening to the podcast and I'll make sure to share your post! Interested in learning more about working with me? Click here to learn more about how we can work together.
What if the thing you're best at—the gift that's most natural to you—is the one you're most disconnected from? In this episode, Nicole explores how so many people overlook their true genius, why it's often buried beneath conditioning and self-doubt, and how human design can help you finally bring it to light. You'll hear why typical self-help advice often falls short, especially when it comes to discovering what really sets you apart. Nicole breaks down how human design offers a personalized framework for understanding both your gifts and your struggles—and how those struggles may actually be the key to your most powerful message. Through personal stories and client experiences, Nicole explains what it takes to move from feeling stuck or unseen to being known for exactly what you're here to do. It's not about chasing visibility; it's about becoming magnetic by being aligned with your natural strengths. She also shares details about her upcoming Authority Accelerator Masterclass, where she'll teach the Authority Matrix—a method for unlocking your genius and owning your authority in life and business. This episode will challenge the way you think about your gifts and show you how to start using them with clarity and confidence. Register for the upcoming free 5-day masterclass, The Authority Accelerator in HD: Create Your Million Dollar Message in 5 Days Using Human Design at nicolelaino.com/masterclass Learn more about your Human Design and get your full chart for free at https://www.nicolelaino.com/chart Be sure to visit nicolelaino.com/podcastlinks for all of the current links to events, freebies, and more! If you enjoyed this week's episode, I'd so appreciate you doing a few things for me: Please subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts. Tag me @nicolelainoofficial on your IG stories with a story of you listening to the podcast and I'll make sure to share your post! Interested in learning more about working with me? Click here to learn more about how we can work together.
What if you could have more premium sales calls - without feeling pushy or salesy? Many service professionals struggle with enrolling clients because their sales conversations lack the necessary elements to guide a prospect to a confident yes (without using emotional manipulation, scarcity and hard selling techniques). The typical roadblock is not having a systemized approach that nurtures the lead, builds rapport, and informs the potential client why you are the only choice, before they ever get to your appointment. Without this process in place, sales calls can feel awkward, and conversion rates can remain frustratingly low. Feeling called to help more people, but struggling to scale your service beyond 1:1 work? Maybe you've thought about launching a group coaching program or membership, but the logistics—and doubts—keep holding you back. Or perhaps you have a program already, but it's not quite gaining traction yet. Either way, if you're craving more income and impact without burning out, this episode is going to be a game changer. Imagine designing a membership program that not only addresses your clients' needs but eliminates scheduling headaches, fosters true community, and positions your offer as the clear “heck yes” solution in a crowded market. In episode 438 of the Amplify Your Success Podcast, I take you behind the scenes with an On Air Coaching Monetization Session for Kim Guche, an experienced speech pathologist who helps overwhelmed moms of high-needs children. I help her work on her offering suite strategy, break down the hurdles of group program logistics, price points, community building—and show her how to create something her audience will genuinely value and want to share with others. On air, we mapped out how Kim can roll out a membership-based model—the “Calm Mom Community”—with the right blend of resources, connection, and flexible participation, so no mom feels left behind. Tune in to hear practical tips, creative solutions, and heartfelt encouragement for anyone ready to amplify their impact (and results) by serving more clients through leveraged offers. Key Takeaways: 04:34 Discover Kim Guche's unique expertise supporting overwhelmed moms of high-needs kids—and learn why targeting the right ideal client can amplify both your impact and results. 06:29 Find out how clarifying your program's vision and outcome fuels confidence and momentum—essential for launching your own scalable group experience. 10:55 Learn the secret to building a compelling offer suite—while maximizing your income and impact. 11:44 Uncover the “magic wand” exercise: how imagining your dream program helps you design offerings clients are already asking for (and ready to buy!). 14:54 How to think outside the box and construct different ways of creating a group program that will appeal to your buyer and light you up. 18:03 How to find the sweet spot for pricing your new offer: How to assess what feels like a “no-brainer” for clients while ensuring your revenue goals are met. 19:54 The membership model blueprint—why recurring value, community, and clear deliverables can differentiate your program from free alternatives and foster true transformation. 23:40 Discover easy ways to tier your offerings—so clients can “upgrade” for more access, and you can grow your revenue with less burnout. 26:58 Learn the step-by-step path for your beta launch: Start small, refine with real feedback, and grow your membership with confidence and clarity. Resources Mentioned in This Episode: Would you like to be considered for an On Air Coaching session for Monetization & Visibility? Apply here. Authority Accelerator 6 month Cohort: Discover your Lighthouse Message, and your hottest selling offer, then amplify the reach of your message by borrowing other people's audiences. Check out the details here Are you ready to stop being a “best-kept secret” and start creating waves of impact in your industry? Take the Ripple Makers™ Readiness Quiz here and find out!
Scaling a business doesn't have to mean working more, hiring a big team, or sacrificing your personal life—and in this episode, Nicole shares the behind-the-scenes of how she built consistent $25K months—and did it without sacrificing her time, energy, or values. She walks through the real reason many entrepreneurs stay stuck at inconsistent income levels and how Human Design helped her break out of that cycle. From over-creating and throwing offers at the wall to building a grounded business that grows with intention, Nicole shares the mindset shifts and strategies that changed everything. You'll learn the three core elements that made the biggest difference: aligning her business with her unique genius, creating messaging that leads to sales without being pushy, and building a content ecosystem that works long after it's published. Whether you're working toward your first $10K month or figuring out how to grow without adding more to your plate, this episode will show you what's possible. Plus, Nicole shares how you can work with her more deeply through her free Authority Accelerator Masterclass—her proven method for building a business that actually supports your life. Register for the upcoming free 5-day masterclass, The Authority Accelerator in HD: Create Your Million Dollar Message in 5 Days Using Human Design at nicolelaino.com/masterclass Learn more about your Human Design and get your full chart for free at https://www.nicolelaino.com/chart Be sure to visit nicolelaino.com/podcastlinks for all of the current links to events, freebies, and more! If you enjoyed this week's episode, I'd so appreciate you doing a few things for me: Please subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts. Tag me @nicolelainoofficial on your IG stories with a story of you listening to the podcast and I'll make sure to share your post! Interested in learning more about working
Strategic partnerships can be a valuable strategy to open doors to new lead sources. When a peer refers an ideal client to you, it often speeds up the time from lead to purchase. So imagine how powerful it would be to have those referrals come in bulk with hundreds if not thousands of leads arriving in your inbox on a regular basis? Even though you recognize how valuable it can be, chances are this goldmine is untapped in your business. Maybe you don't have clarity on how to initiate these relationships. Sometimes you've been burned and don't know who you can trust. You're definitely not the only one! When it comes to actually finding the right partners, setting healthy boundaries, and figuring out what really works (and what doesn't) in things like joint ventures… that's where having expert advice can be helpful. On episode 437 of Amplify Your Success, Melanie Benson and business strategist and partnership expert, Marie Mack go deep on this very struggle. Marie discusses how important it is to be intentional—not just jumping into deals hoping for magic, but actually getting clear on what you want, who your ideal partners are, and trusting your gut when something feels off. They both agree: not every peer is supposed to be a great partner, and—let's be honest—a lot of folks make the mistake of chasing “shiny” big names or big email lists, when what really matters is having values that match up and creating authentic, win-win relationships that last. Marie shares super relatable stories (awkward Zoom calls, weird vibes, and all), and real strategies for “dating” potential partners before committing. Think having open, real conversations; protecting your audience; and being okay walking away if it's not a fit. So if you've been spinning your wheels, feeling behind or confused about where to even begin, this episode is the perfect, real-world guide to not just finding partnerships, but finding the right ones—and making them work for everyone involved. Tune in to learn how to craft powerful, profitable partnerships that amplify your reach, deepen your impact, and create a ripple effect of growth for years to come. Key Takeaways: 05:15 Why some partnerships feel transactional and fail instead of flourish. 07:05 How to build a ‘partner profile' to avoid disappointment and frustration in partnerships that aren't lucrative. 07:34 The secret art of vetting potential business collaboration partners that will create a win-win. 11:23 An important red flag: ‘a big name' doesn't always mean aligned partner. 14:59 What to do when the ‘numbers' aren't coming in from a partner. 16:21 The two parts of a partnership that matter and how a transactional vs strategic approach impacts your results. 19:07 Using your business ‘why' and purpose to help drive partnership choices 21:40 How you can benefit each other even when a ‘deal' isn't doable. 24:43 How to overcome partnership barriers like ‘I don't have a big audience or list'. 27:25 How to prepare for a successful partnership and what to do before you hop on that first call. 30:19 How friendships can blossom because of fruitful collaborations and partnerships. Resources Mentioned in This Episode: Unlock The Power Of Joint Ventures & Grab Marie's outreach templates here FREE DOWNLOAD: Get my proven 7 Step Framework and learn how to tap into Million-Dollar visibility streams Authority Accelerator 6 month Cohort: Discover your Lighthouse Message, and your hottest selling offer, then amplify the reach of your message by borrowing other people's audiences. Check out the details here
You've heard you need to be visible to attract a steady stream of clients, right? Spending time being visible when it doesn't produce quality results is sooo frustrating. And if you are seeing prospects coming in, are they recognizing your value and quickly saying YES to working together? One of the most common mistakes experts make when it comes to visibility is jumping straight into getting booked on podcasts without having critical components like a compelling topic, Lighthouse Message™ strategy, and a client conversion system. And for many talented entrepreneurs who invest in coaching programs or booking services to speed up results, they've found the experience “under-whelming” and doesn't really help them shift into success. Today, I'll take you behind the scenes of my popular program, Authority Accelerator, and share why I've designed my program completely opposite what many celebrity coaches offer, sidestepping the typical scaling trends, to ensure transformation occurs for my clients. In episode 436 of Amplify Your Success Podcast, I'm pulling back the curtain to demystify the process of accelerating authority in today's marketplace. I'll also address the current revolution happening in the coaching industry and why I'm not just another coach removing myself from my program to offer on-demand videos. Instead, I focus on transformation, not just information, guiding my clients through personalized strategies that generate real results. I'll discuss why many invest in coaching but don't see results – and how The Authority Accelerator program is more than just a course—it's a comprehensive system designed to equip you with a strategic messaging plan, helping you maximize your visibility and convert listeners into leads. I'll discuss the unique approach of integrating insights from the trenches of today's market, teaching you how to pitch effectively, refine your message, and leverage your social platforms for more impactful engagement. If you're tired of information overload and are seeking transformative results for your business, this episode will guide you on the path to becoming an unignorable authority in your field. Join me as we explore how to amplify your visibility and achieve authentic business growth. Key Takeaways: 00:01 One of the most common mistakes in visibility efforts—diving into bookings without having a compelling strategy or client conversion system. 02:52 Why many people feel disappointed with coaching results why ‘information' is not the answer. 04:50 Why clarity on your Lighthouse Message™ can make all the difference in attracting leads and clients. 06:47 What happens when you don't have a strategic marketing plan in place. 08:20 The role of personal interactions and real-time guidance in transforming your coaching journey. 09:39 One of the key reasons why you can take other coaching programs but not get results. 10:14 How I activate the visibility multiplier effect that is constantly producing interviews, speaking opportunities and client leads. 11:35 The evolution of effective client attraction—why outdated strategies might be holding you back. 14:44 Avoiding mistakes with VA delegations and understanding the nuances of pitching and visibility management. 16:04 What a visibility sprint is and how it connects you with your ideal audience and achieve real business growth. 16:59 How to harness the power of a compelling topic and strategic storytelling to captivate audiences. 18:59 Leveraging established relationships and introductions to amplify your voice in the podcasting world. 22:19 Exploring the potential of a well-defined authority positioning and visibility strategy for exponential growth. Resources Mentioned in This Episode: Authority Accelerator 6-month Cohort: Discover your Lighthouse Message, and your hottest selling offer, then amplify the reach of your message by borrowing other people's audiences. Check out the details here
Just because you host your own podcast, doesn't mean it's going to attract clients right away. A podcast is a powerful platform to share a valuable message, but there are many key factors to transforming your show into a powerful client magnet. If you are facing the challenge of making your podcast the top of your sales funnel but not seeing results, this episode is for you. Eavesdrop on episode 435 of Amplify Your Success Podcast as Melanie Benson does an On Air Coaching Monetization session for Hope Pedraza. Hope is determined to make her podcast shine as the cornerstone of her client attraction strategy, but she hasn't seen the results. Melanie works with Hope to pinpoint gaps in her messaging and visibility strategy, focusing on crafting a compelling Lighthouse Message™ that seamlessly aligns with her valuable offerings. Throughout this session, Melanie helps Hope navigate the process of refining her podcast's message, crafting it to resonate deeply with her target audience and communicate her expertise effectively. They touch upon the importance of specificity and how it can significantly enhance client attraction. If you're looking to really give your podcast a boost, tune in to pick up some game-changing strategies. It's all about getting your content to click with the right audience and guiding them on the journey you want them to take. If you're ready to tweak how you present yourself and really nail down a message that hooks the right clients, trust me, you'll want to catch this episode. Key Takeaways: 06:53 Discover the secret to making your podcast consistently draw in ideal clients. 09:40 Uncover the exact messaging tweaks that could be the difference-maker for your podcast's success. 10:20 Find out why aligning your podcast's name and message with your expertise can transform it into a powerful top-of-funnel tool for attracting ideal clients. 13:20 Uncover the power of specificity in your messaging and how it can turn unaware prospects into eager clients! 16:33 Discover how a powerful Lighthouse Message™ can act as a beacon, attracting your ideal clients and aligning your communication for greater impact. 17:47 Learn how understanding your human design can align your efforts and enhance your connection with your audience for greater business success 20:15 Discover why starting with a clear offer and aligning your podcast content around it can sharpen your focus and enhance client attraction 21:50 Discover how ‘specificity sells' to attract your ideal client faster. 27:33 Hear Melanie's advice on creating lead magnets that naturally lead potential clients toward your offerings. Resources Mentioned in This Episode: Would you like to be considered for an On Air Coaching session for Monetization & Visibility? We've opened up 3 more sessions! Apply here. Authority Accelerator 6 month Cohort: Discover your Lighthouse Message, and your hottest selling offer, then amplify the reach of your message by borrowing other people's audiences. Check out the details here
In this powerful mini-kingdom class, you'll learn how to recognize and leverage the spiritual gift of wisdom to launch a personal brand, coaching, or consulting business.Whether you're just getting started or looking to align your work more deeply with your spiritual gifts, this episode will give you the clarity and direction you need to build or rebrand with purpose.The Authority Accelerator is officially closed.Connect with The Queen Path: Instagram: @thequeenpath
When you're facing a major life change, it's pretty common to feel overwhelmed. Change can surface massive fear and uncertainty that can become paralyzing, and make taking bold, transformative steps feel out of reach, leaving you to wonder if you're really ready for what's next. But what if fear isn't the enemy? What if it's actually a misunderstood ally just waiting for a new perspective? In episode 434 of the Amplify Your Success Podcast, Tracy Litt, a teacher of science and spirituality and the founder of The School of Becoming, joins host Melanie Benson to explore how to change your relationship with fear through both scientific insights and spiritual wisdom. You'll learn how fear, often seen as a barrier, is actually a natural part of your journey toward personal growth and professional success. Tracy shares her thoughts on embodying the version of yourself that has already reached your dreams and reveals the tools to help you expand your ability to feel even when everything seems uncertain. Tracy, an internationally best-selling author known for her TED Talk "Dear Fear, It's Not You, It's Me," takes listeners on a transformative journey to grasp fear's true purpose. She helps entrepreneurs redefine fear as a protective force and discusses how connecting with the version of yourself that's already thriving can lead to success beyond your wildest dreams. Tune in to discover how you can shift your mindset, redefine fear, and step into the leadership role you were always meant to fill. Key Takeaways: 01:50 Melanie shares her personal growth journey and mindset tools crucial for taking bold leaps, even when fear stands in the way. 02:40 How to expand your capacity to feel and redefine fear even when life feels incredibly challenging. 03:20 Hear Tracy's journey from a single mother on food stamps to a seven-figure success story. 04:25 How to shift your relationship with fear to reclaim your power and amplify your potential. It's not the enemy but a protective force. 06:44 Why you shouldn't push fear away but understand why it exists and how to use it. 09:24 Discover practical ways to connect with the version of you that has already achieved your dreams, and how to let that future self guide your current actions. 15:18 How to get the literal blueprint of your behaviors, actions, and words—and how to let that version of you lead. 13:24 A quick visualization to help you access your future self and unlock the clarity you need to create the life you desire now. 14:27 How to strip away excuses and focus on the behaviors, actions, and mindset needed to lead in your next evolution. 18:18 The importance of emotional safety and how to shift from scarcity and fear to expansive, high-level alignment. 19:04 How unresolved trauma and suppressed emotions keep you stuck, and the process of releasing them so you can access the intuitive clarity that will guide your greatness. 22:58 The difference between intuition and fear, and how learning to trust your intuition allows you to take expansive action, rather than shrinking back. Resources Mentioned in This Episode: Take Tracy's Free Ascension Assessment here Authority Accelerator 6 month Cohort: Discover your Lighthouse Message, and your hottest selling offer, then amplify the reach of your message by borrowing other people's audiences. Check out the details here Are you ready to stop being a “best-kept secret” and start creating waves of impact in your industry? Take the Ripple Makers™ Readiness Quiz here and find out!
Are you ready to find out if your content is getting you ‘friend zoned' or ensuring you are an in demand expert? So many experts and coaches find themselves frustrated with a common challenge: creating content that goes beyond a few likes and comments so your posts get leads raising their hands for your solution. There's a significant distinction between creating content for views and crafting it for client attraction, particularly on platforms like Instagram where algorithms constantly shift. If you want to become an in-demand expert that converts more clients and transitions Instagram views into valuable client relationships eavesdrop in as Melanie does an On Air Coaching Monetization session for Cathy Johnson on episode 432 of Amplify Your Success Podcast. Melanie reveals what's really moving followers to become paying clients with her Authority Accelerator Method – and highlights the art of storytelling, the importance of reinventing authority, and crafting compelling lead magnets that resonate with an audience's desires. She walks Cathy through a common content trap: following trends that get you likes versus using tried-and-true content methods that build a real connection with potential clients. As you listen in, you'll hear the key strategies to amplify Cathy's authority and visibility, emphasizing the importance of two Authority Accelerator factors: a powerful Lighthouse Message™ strategy and a signature framework. Cathy leaves with a key distinction: amplifying authority isn't just about visibility; it's about strategically crafting a compelling narrative that speaks directly to the transformation your audience craves. Eavesdrop in to discover how Cathy can recalibrate her approach to creating engaging, transformational content and why sharing her personal stories can catapult her authority and impact. If you're ready to learn how tailoring your messaging can make all the difference in attracting the right clients and revolutionizing your brand, this episode is an unmissable resource. Key Takeaways: 02:59 Discover if you're likable or in demand, as Melanie does an On Air Coaching & Monetization & Visibility Hot Seat with Cathy Johnson. 05:21 Melanie isolates what the real issue is with Cathy's social media content and lead generation activity. 12:05 Why storytelling is crucial for converting social media followers into clients. 12:50 The importance of creating desire-driven messaging that creates a desire for transformation rather than just providing information. 13:06 How to differentiate your brand by highlighting your unique personal transformation journey. 15:05 Reinventing your authority to stay relevant in a changing market. 19:04 Why understanding your ideal audience's specific transition points matters and how it ties into your messaging. 21:56 How to make a lead magnet intriguing and relevant, so it naturally leads potential clients towards your offerings. 24:37 How ‘clever' gets in the way of desire, and how Lighthouse Message™ can create more desire so your prospects say YES. 29:57 Bonus tip on continuing to build and grow your audience. Resources Mentioned in This Episode: Would you like to be considered for an On Air Coaching session for Monetization & Visibility? Apply here. Authority Accelerator 6 month Cohort: Discover your Lighthouse Message, and your hottest selling offer, then amplify the reach of your message by borrowing other people's audiences. Check out the details here
When you've invested years into creating must-have offers and perfecting your craft, yet your client growth continues to be sluggish, you might begin to wonder what secret strategy you are missing. It's frustrating—watching others grow while you're stuck in the same cycle, relying on the occasional referrals, wondering why new prospects aren't reaching out. The truth? Your business isn't broken—you just need a better client engine for growth. In episode 431 of Amplify Your Success Podcast, Christine Campbell Rapin breaks down the myths of complex business growth and offers a refreshingly simple approach to finding and converting your next client. She focuses on the three non-negotiable business foundations that are essential for scaling your client growth engine. She emphasizes the importance of recognizing client patterns, creating a strategic road map, and knowing the right moment to make compelling offers. These core components are the cornerstones that Christine believes will simplify the business growth journey and consistently lead to success. Christine, a seasoned business advisor and international best-selling author, supports listeners with her expertise, underscoring the importance of being in the right rooms and making strategic moves. As she shares her proven methodologies to solve the challenges of client engagement and acquisition, she'll guide you in converting prospects into clients by systematically addressing challenges, expanding your visibility, and effectively utilizing the power of offers. Key Takeaways: 04:42 Two key indicators that predict your business revenue over the next 90 days—and how to leverage them. 06:24 The crucial shift from just creating awareness to crafting offers that convert. 10:50 The correlation between phone calls and cash and the math you need to make more of it. 12:48 Understanding decision-making patterns that turn curiosity into paying clients. 14:14 How to prevent potential clients from “passing like ships in the night” and instead guide them from interest to investment. 16:39 The difference between being a "likable expert" and a "most hired expert," and to make the shift. 17:13 Why do people buy (hint -it's not for education). 20:12 How to break out of the “friend zone” with prospects and confidently close the sale. 24:55 The hidden reason you may be networking in the wrong rooms—and how to find clients faster. 28:05 How to be more intentional in actions that bring in leads and convert clients. 32:12 How to simplify your strategy in a way that helps you focus and excel in your business. 38:10 An unexpected message opened new business opportunities amidst my life crisis. 40:17 Why Christine suddenly took a chance on herself and made a bold decision. Resources Mentioned in This Episode: Access Christine's Free Guide 25 Ways to Find Your Next Buyer. FREE DOWNLOAD: Get my proven 7 Step Framework and learn how to tap into Million-Dollar visibility streams Authority Accelerator 6 month Cohort: Discover your Lighthouse Message, and your hottest selling offer, then amplify the reach of your message by borrowing other people's audiences. Check out the details here
When your brand positions you as the only choice, clients stop asking how much and they start saying, “how do I sign up?” That's the power of this often overlooked brand positioner – your unique energy. When you sound just like your competitors, your audience can easily get confused. They will “price shop” or respond to the flashiest marketer. But when your authentic self shines through the noise, your brand becomes compelling and irresistible, positioning your offers to stand out because of your “secret sauce.” Today, I dive deep into the concept of differentiation and introduce what I call the fourth and most powerful differentiator – your brand energy. This isn't just about demographics or what you sell; it's about embracing your unique energetics and letting it become a powerful connection point with your audience. Many of us hide parts of ourselves, fearing they'll repel potential clients, but those deep, sometimes painful stories are exactly what can drive connection and trust. In episode 430 of the Amplify Your Success Podcast I outline the three widely recognized differentiators—who you work with, what you specialize in, and how you do it—but where real transformation lies is in your brand energy, how you're authentically you, and how you resonate on an unseen level. I'll show you how owning your signature vibe, telling emotional stories, and exposing your authentic quirks can make you unforgettable. I'd love to hear what resonates with you and how you plan to amplify your brand's presence. Drop me a note, and let's continue the conversation on embracing your most compelling differentiator. Key Takeaways: 00:53 The three commonly understood areas of differentiation, and why some of them have stopped working. 03:56 Discover how your unique energy can be a powerful competitive edge in engaging deeply with your audience, setting you apart in a crowded market 04:50 5 key areas of your brand energetics that set you apart. 07:04 How to deepen your emotional resonance through storytelling to create connection, and become memorable, differentiating yourself. 09:41 How storytelling moves people into action. 10:10 Discover how embracing and sharing your unique traits, like navigating health challenges, can foster authenticity and deeper connections with others. 11:23 How your quirks can become part of your brand energy and what you're known for. 12:20 The difference between your quirks and what you want to be known for, vs leaning into your wounds and your origin story as a catalyst for connection. 14:12 How to build an authentic bridge of trust from the world that your ideal clients are in and the world that you're now in by sharing your journey. 14:42 Learn how embracing a bold stance and confidently sharing your unique 'lighthouse message' can cut through the noise and attract your desired audience. 16:39 Discover how to confidently embrace and articulate the parts of yourself that feel uncertain, as well as how to leverage your unique brand energetics to attract and engage your ideal audience. Resources Mentioned in This Episode: Blog Post: 6 Reasons You Should Specialize As a Coach FREE DOWNLOAD: Get my proven 7 Step Framework and learn how to tap into Million-Dollar visibility streams Authority Accelerator 6 month Cohort: Discover your Lighthouse Message, and your hottest selling offer, then amplify the reach of your message by borrowing other people's audiences. Check out the details here
What if you could have more premium sales calls - without feeling pushy or salesy? Many service professionals struggle with enrolling clients because their sales conversations lack the necessary elements to guide a prospect to a confident yes (without using emotional manipulation, scarcity and hard selling techniques). The typical roadblock is not having a systemized approach that nurtures the lead, builds rapport, and informs the potential client why you are the only choice, before they ever get to your appointment. Without this process in place, sales calls can feel awkward, and conversion rates can remain frustratingly low. If you are ready to transform your sales calls into high-converting conversations without feeling pushy or salesy, eavesdrop in as Melanie does an On Air Coaching Monetization session for Erin Davis on episode 428 of Amplify Your Success Podcast. Outlining a simple 3-Step Sales Call System, Melanie coaches Erin on how nurturing potential clients, setting the right expectations, and creating a structured conversation can elevate sales calls. Erin shares her journey from being a therapist to expanding her business into coaching, and how refining her sales process is crucial for her future success. Melanie provides actionable advice on crafting a nurturing sequence before the sales call, asking the right questions to understand client goals, and setting the container for a productive call. She also discusses the importance of identifying the cost of keeping a problem unsolved and making an effortless invitation to work together. Melanie unpacks these steps with rich examples that empower listeners to gain confidence and improve their own sales process. Key Takeaways: 02:59 Melanie introduces the new segment, On Air Coaching Monetization & Visibility Hot Seats. 04:32 Erin gives background on how Authority Accelerator helped her have confidence to move from being a therapist to specializing in relationship coaching. 09:45 Melanie coaches Erin on how to warm up leads before the sales conversation to help boost conversion rates. 14:14 Why creating relatability is key in nurturing your prospects. 16:16 Discover how to make a seamless invitation to work together by empathetically connecting with the client's goals and challenges. 21:10 Understand the importance of giving potential clients a pre-call homework assignment to increase engagement and investment. 28:35 How to structure an enrollment conversation and set the container with clear expectations and focusing on the client's desired outcome 30:43 The one thing that will transform sales: Understand the emotional cost of a client's current problem 33:26 How to make sales feel more natural and create a sales conversation script that focuses on helping clients want the solution, rather than feeling sold to. Resources Mentioned in This Episode: Would you like to be considered for an On Air Coaching session for Monetization & Visibility? Apply here. Download my FREE Scorecard so you can avoid the 17 biggest mistakes, as a guest expert, that costs you leads and clients Authority Accelerator 6 month Cohort: Discover your Lighthouse Message, and your hottest selling offer, then amplify the reach of your message by borrowing other people's audiences. Check out the details here
You're showing up online, doing interviews on podcasts, and doing all the right things in those conversations to be a Lighthouse—but the sales just aren't following. It's frustrating, right? You're not alone. But what if the real issue isn't your offer, your message or even your visibility strategy. There is a stage in your growth where you must shift out of “borrowing” other people's audiences and build your own to keep the sales flowing in. In episode 427 of Amplify Your Success, I dive into a game-changing shift: moving from chasing sales on other people's platforms to cultivating your own community of engaged buyers. I've been having eye-opening conversations with applicants for my Authority Accelerator and noticing a common frustration—people are getting visibility, but they're not seeing the traction they expected. The missing link? Nurturing the right audience after that first spark of interest. If you've ever felt like your visibility efforts aren't translating into real momentum, this episode is for you. We'll explore the best ways to build an audience that actually converts, whether through email, social media, or your own podcast. I'll also reveal my top strategies for leveraging partnerships, engaging authentically, and turning casual followers into devoted fans. By the end of this conversation, you'll see why the key to predictable income isn't just getting in front of more people—it's creating a movement that keeps them coming back. And if you're ready to get clear on where to focus your efforts, don't miss my Ripple Makers Readiness Quiz—your personalized roadmap to sustainable success. Key Takeaways: 04:25 How your visibility on other people's platforms is just one piece of a bigger puzzle. 06:52 Why relying solely on borrowed platforms limits your growth, and how building your own engaged audience becomes your secret weapon for sustainable revenue. 10:16 Three distinct audience types to create an unstoppable client-enrolling engine. 12:19 Ways to transform your social media from a megaphone into a relationship-building powerhouse that consistently attracts ideal clients. 15:33 The critical difference between borrowed platforms and owned audiences - and why your email list is your most valuable business asset. 17:30 How to leverage strategic partnerships to exponentially grow your reach while maintaining authenticity. 18:24 Tips on optimizing your content strategy and authority positioning in your marketplace. 21:27 What is moving the needle in social media right now to attract and engage the audience. 24:48 Beyond list-building: How to create an irresistible community experience that keeps your audience coming back for more. 26:14 How to move your audience into action, and what kinds of sales triggers you need in place to make that happen. Resources Mentioned in This Episode: Are you ready to stop being a “best-kept secret” and start creating waves of impact in your industry? Take the Ripple Makers™ Readiness Quiz now! Authority Accelerator 6 month Cohort: Discover your Lighthouse Message, and your hottest selling offer, then amplify the reach of your message by borrowing other people's audiences. Check out the details here
There is a unique conundrum that many highly ambitious and driven people experience in their pursuit of bigger goals: there is always a “next level” of success to pursue. But if you find yourself constantly moving the goalposts in life, never truly reaching a sense of satisfaction despite your achievements, then you might be trapped in a “should life.” When our actions are dictated by societal norms, cultural expectations, and inherited rules, leaving us overwhelmed, anxious, burned out, and unfulfilled, it's worth pausing to reflect if this is the life you want, or you feel you must accept to avoid blowing up what's important to you. In episode 426 of Amplify Your Success, I'm joined by Marni Battista to explore practical ways to break free from the suffocating "should life" and start embracing a more meaningful and authentic existence. Marni tackles this pressing issue by urging us to dismantle these invisible barriers and instead live a life that truly energizes us by blowing our hair back. She explains how identifying small, actionable changes, like recognizing one's self-worth and challenging ingrained beliefs, can lead to profound life transformations without completely overhauling your current situation. Tune in to discover her seven-question framework from her new book, "Your Radical Living Challenge," guiding listeners on how to experiment with life design. By redefining success and focusing on creating and testing new opportunities, listeners can reclaim their power and transform their present into the dream life they desire. Key Takeaways: 04:43 Explanation of what the "should life" means - the unwritten societal and personal rules and expectations we live by that limit our choices 06:46 How to identify signs that you are living a "should life". 09:02 How a simple shift in belief—"I matter”-- can unlock profound changes in multiple areas of life, from career to relationships. 13:47 How the Design Thinking model can be applied to redesigning your life through experimentation. 17:40 Practical steps to transform from "hot mess to hotness" by examining what gives vs drains our energy. 25:23 Overview of the 7 spiritual questions from the Talmud that form the basis of Marni's new book 27:24 Personal story of Marni's bold decision to sell her house and travel by RV to redesign her life Resources Mentioned in This Episode: Learn how to Decode Your Destiny with Marni's 2 minute quiz. Get Marni's new book, The Radical Living Challenge, today here on Amazon! Authority Accelerator 6 month Cohort: Discover your Lighthouse Message, and your hottest selling offer, then amplify the reach of your message by borrowing other people's audiences. Check out the details here Are you ready to stop being a “best-kept secret” and start creating waves of impact in your industry? Take the Ripple Makers™ Readiness Quiz here and find out!
Over the last 12 months, I've seen a shift occurring in the podcast guesting industry. As the market becomes saturated with podcast booking services and eager clients desiring the spotlight to share their message, many popular show hosts have radically changed the type of guest interviews they'll host. If you want to continue to borrow the popular podcast's listener base that hosts work countless hours to build and nurture, most guest experts will need to improve their approach. In episode 425 of the Amplify Your Success Podcast I'm diving into this shift to surface the changes I've seen both as a host, guest and a booking agent for my clients. From the need to ensure relevance and contribution to the host, to a deepening of the need to collaborate, you'll discover what hosts look for that can practically guarantee a spotlight on their show. Hint: the transactional approach is dying. Being a “Niche Celebrity” won't be enough anymore to land spots on top shows. Recording then ghosting your host won't be acceptable now. It's time to consider a partnering approach with podcast hosts. Inside the episode I'll unpack how to stop being a “taker” (even if that's not your intention) and become essential to podcast hosts by contributing creatively, whether by promoting episodes like they are your own or coming up with joint promotions that benefit both sides. By positioning yourself as a partner, you can more effectively integrate into the podcast community and make a lasting impact. Key Takeaways: 04:25 The shift in the industry, and why many hosts (including myself) are moving to doing more solo episodes. 6:43 Why producing a podcast requires more thought, strategy and intention and how that impacts the types of guests we book. 7:23 The 4 primary ways you can monetize your podcast show. 07:56 Why sponsorships aren't always the answer to a host's monetization strategy. 13:24 The primary reason podcast guesting is shifting (and how guest interviews have contributed.) 14:52 Why hosts are increasingly selective about guests and seeking meaningful collaborations. Resources Mentioned in This Episode: Grab my Scorecard & Guide so you can avoid the 17 biggest mistakes, as a guest expert, that costs you leads and clients Authority Accelerator 6 month Cohort: Discover your Lighthouse Message, and your hottest selling offer, then amplify the reach of your message by borrowing other people's audiences. Check out the details here
One of the most effective visibility strategies for experts to get in front of new audiences is being a guest on other people's podcasts. But just because this approach CAN work, doesn't mean you will get good results. Actually, when it comes to podcast guesting, many coaches and service providers give up on the approach before they see an ROI because they don't have a monetization strategy. They've heard that podcast guesting is a great way to be visible, attract clients and boost their authority – but instead of getting a lot of clients and leads, they just get crickets. Since podcasting emerged in 2010, I've discovered four common monetization mistakes that guest experts make that cost them leads and clients. In episode 424 of the Amplify Your Success Podcast, I'm re-airing a popular episode unpacking these 4 common mistakes so you can identify your mis-steps. From understanding the importance of having a unique and magnetic topic to mastering the art of communicating your message in a compelling way, these insights can revolutionize your results from podcast guesting. Uncover the power of aligning with the right audiences and designing a strategic customer journey that amplifies your visibility and leads to impactful results. Key Takeaways: 04:06 Why embracing podcast guesting could unlock new lead generation opportunities for your business 06:44 How fixing common monetization mistakes leads to big, fast payoffs. 11:18 Why you want to stand out with unique, relevant, magnetic topics in your approach to podcasters.. 13:20 What happens when you over-deliver in communication (hint: you don't want to overwhelm listeners.) 18:07 Being mindful of choosing aligned audiences for better results. 20:01 The secret behind magnetic interviews that deliver consistent leads to your business. Resources Mentioned in This Episode: Grab my Scorecard & Guide so you can avoid the 17 biggest mistakes, as a guest expert, that costs you leads and clients Authority Accelerator 6 month Cohort: Discover your Lighthouse Message, and your hottest selling offer, then amplify the reach of your message by borrowing other people's audiences. Check out the details here
Do you ever feel like the clutter in your life is holding you back from reaching your productivity potential? While many of us grapple with chaos in our surroundings—be it a desk buried in papers or an inbox overflowing with emails—Barbara Hemphill, the famed Paper Tiger organizer and author, believes there's more to the story. Barbara sees clutter as "postponed decisions," affecting not just our physical environments but our mental clarity and decision-making skills. There is a way to transform your cluttered spaces into zones of productivity, better decisions and accelerated success. In Amplify Your Success Podcast episode 422, Barbara Hemphill joins me to share a structured path to clear the chaos, through addressing not only the tangible mess but also the emotional and energetic clutter that clouds judgment. Her approach encourages intentional decision-making, helping people overcome the obstacles that clutter places in their productivity space. She emphasizes the power of systems over sheer effort, highlighting methods to combat both the physical and digital clutter pervasive in today's world. Barbara asserts that with the right frameworks, anyone can conquer clutter and unlock their true potential. Key Takeaways: 06:41 Barbara's fascinating story on how she started her organizing business by listening to playground conversations which identified a need for helping mom's manage clutter. 12:09 Why clutter is a symptom of emotional and spiritual postponed decisions that create internal barriers to productivity. 15:57 How your ability to accomplish goals directly relates to finding what you need when you need it. 16:47 The 5-step organizing process that focuses on purpose-driven organization. 22:14 Why you can't clear clutter randomly and how systems save you space, time, energy, and money. 24:54 Flexible frameworks enhance productivity through personalization. 27:13 How a LEGO tower challenge and subtraction will help solve clutter faster. 32:13 What defines a productive environment: an intentional setting where you can accomplish work and enjoy life. 34:48 Why most companies haven't measured the cost of clutter on their productivity and profitability, creating hidden organizational inefficiencies. Resources Mentioned in This Episode: Get your productivity score and Office Transformation Blueprint: www.productiveenvironmentscore.com Authority Accelerator 6 month Cohort: Discover your Lighthouse Message, and your hottest selling offer, then amplify the reach of your message by borrowing other people's audiences. Check out the details here Are you ready to stop being a “best-kept secret” and start creating waves of impact in your industry? Take the Ripple Makers™ Readiness Quiz here and find out!
Being a collaboration partner could propel your business forward exponentially - the right partners can accelerate lead generation and help you 5-10 your list-building goals. Aligned, ideal partners are in high demand though, so you'll want to become the go-to partner that everyone wants to collaborate with. I built my business in the early 2000s with strategic partners, but I learned along the way what my “dream partners” need from my business to prioritize reciprocating visibility opportunities. On episode 421 of the Amplify Your Success Podcast I share how becoming collaboration-ready can give you a jump on “organically” attracting the right partners - and putting your name at the top of their dream collaborators list. I discuss how making a decision to optimize for collaboration can break through growth plateaus and expand your reach beyond your own efforts. By cultivating powerful alliances and building trust through consistent messaging, you can unlock new opportunities and expand your audiences. Plus, I'll walk you through the pitfalls to avoid and share my insights on establishing a compelling lighthouse message, building valuable relationships, and offering value beyond expectations. Get ready to unleash a ripple-making impact in your industry with the help of partnerships and collaborations. Key Takeaways: 04:00 When you know it's time to get collaboration ready. 05:58 How collaborations can skyrocket results while lowering your marketing spend. 09:49 Why your Lighthouse Message is a key factor to attracting the right partners. 12:03 What you need to do to show up as an irresistible strategic partner. 13:38 What to avoid so that you become a coveted partner who attracts opportunities. 15:04 Why it's important to have clarity around your unique value proposition so you eliminate competitive feelings. 16:42 How to kick-start being an in demand, coveted, really valuable partner that people organically reach out to. 17:49 How to intentionally cultivate relationships that spark collaboration opportunities and invitations to speak. 22:35 When you build community, collaborate, and refine your message partners follow. Resources Mentioned in This Episode: Are you ready to stop being a “best-kept secret” and start creating waves of impact in your industry? Take the Ripple Makers™ Readiness Quiz now! Authority Accelerator 6 month Cohort: Discover your Lighthouse Message, and your hottest selling offer, then amplify the reach of your message by borrowing other people's audiences. Check out the details here
Are you ready to go beyond simply knowing your Human Design and start living it? In this episode, Nicole unpacks the transformative journey from intellectual understanding to deep embodiment of Human Design principles. She reveals how letting go of overthinking and learning to trust your body's wisdom can bring a new level of alignment to both life and business, allowing you to make decisions that feel natural and true to who you are. Through an inspiring story of a client's breakthrough, Nicole demonstrates how integrating Human Design helped this individual uncover her unique niche, refine her offerings, and develop a message that resonates deeply with her audience. Rather than focusing on quick answers, this episode encourages listeners to explore how Human Design can open pathways to self-discovery and authentic action—guiding you to create a business that feels aligned from the inside out. Whether you're looking to gain clarity, reduce stress, or build a business that reflects your true self, this episode is packed with insights and real-life examples to help you shift from knowledge to action. Tune in to discover how integrating Human Design can help you unlock your potential and build an unshakable foundation in every area of your life. Register for the upcoming free 5-day masterclass, The Authority Accelerator in HD: Create Your Million Dollar Message in 5 Days Using Human Design at nicolelaino.com/masterclass Learn more about your Human Design and get your full chart for free. Click here to get your free chart. Be sure to visit nicolelaino.com/podcastlinks for all of the current links to events, freebies, and more! If you enjoyed this week's episode, I'd so appreciate you doing a few things for me: Please subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts. Tag me @nicolelainoofficial on your IG stories with a story of you listening to the podcast and I'll make sure to share your post! Interested in learning more about working with me? Click here to learn more about how we can work together.
Are you a spiritual entrepreneur struggling to get your transformative message across on social media? In this episode, host Nicole Laino unpacks the power of becoming a thought leader in a world that often favors quick, surface-level interactions. Speaking to coaches, healers, and unconventional service providers, Nicole explains why traditional social platforms may not be the best fit for your work—and how a podcast can offer the depth and connection your audience craves. Nicole highlights why podcasting is a perfect medium for spiritual entrepreneurs looking to build real authority and trust. She shares her own journey of using a podcast to showcase her expertise, helping potential clients experience her unique perspective and “go deeper” before they ever work with her. Through podcasting, you can develop loyal listeners who feel truly connected to your message and ready to invest in your transformative offerings. Along the way, Nicole also introduces her "Authority Accelerator Masterclass," where she reveals the strategies behind her podcast's growth and impact. Ready to shift from hustle to alignment and position yourself as a leader in your field? Tune in to discover how podcasting can become your secret weapon for lasting influence and authentic client connections! Register for the upcoming free 5-day masterclass, The Authority Accelerator in HD: Create Your Million Dollar Message in 5 Days Using Human Design at nicolelaino.com/masterclass Learn more about your Human Design and get your full chart for free. Click here to get your free chart. Be sure to visit nicolelaino.com/podcastlinks for all of the current links to events, freebies, and more! If you enjoyed this week's episode, I'd so appreciate you doing a few things for me: Please subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts. Tag me @nicolelainoofficial on your IG stories with a story of you listening to the podcast and I'll make sure to share your post! Interested in learning more about working with me? Click here to learn more about how we can work together.
Are you tired of chasing followers who never turn into clients? In this episode, Nicole unpacks a refreshing approach to audience building that doesn't rely on being chained to social media. Instead, she reveals how to attract an engaged audience of buyers who are genuinely interested in what you offer—no constant posting required. Drawing on Human Design insights, Nicole explores how each type experiences the unique pressures of online visibility, whether it's a Projector feeling unseen or a Generator wrestling with burnout. She'll guide you to align your marketing with your design, so you can shift from stress to ease in how you show up online. Nicole also shares her secret weapon: podcasting as an authority platform. Learn how starting a podcast can elevate your business, build deep connections with your audience, and free you from the endless social media grind. And, if you're intrigued to dive deeper, she invites you to join her free Authority Accelerator masterclass to discover the exact strategies she used to make her podcast a six-figure asset. Register for the upcoming free 5-day masterclass, The Authority Accelerator in HD: Create Your Million Dollar Message in 5 Days Using Human Design at nicolelaino.com/masterclass Learn more about your Human Design and get your full chart for free. Click here to get your free chart. Be sure to visit nicolelaino.com/podcastlinks for all of the current links to events, freebies, and more! If you enjoyed this week's episode, I'd so appreciate you doing a few things for me: Please subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts. Tag me @nicolelainoofficial on your IG stories with a story of you listening to the podcast and I'll make sure to share your post! Interested in learning more about working with me? Click here to learn more about how we can work together.
Are you ready to make a quantum leap in your business and life? In this episode, Nicole unpacks the true nature of these sudden, transformative breakthroughs and reveals the gradual internal shifts that fuel them. She explains how achieving and sustaining a quantum leap requires more than just luck—it involves shifting your identity, aligning your energy with your goals, and letting go of the limiting beliefs that keep you stuck. Drawing from her own experiences, Nicole shares valuable lessons on navigating the ups and downs of rapid growth, providing insights into what it takes to maintain progress and avoid backsliding. She emphasizes the power of combining Human Design and energy work with strategic action to ensure that your leaps forward are not only big but also sustainable. If you're eager to break through to new levels of success, this episode is packed with practical tips and tools to help you prepare for and embrace your next quantum leap. Tune in and discover how to set yourself up for lasting change and extraordinary growth. Register for the upcoming free 5-day masterclass, The Authority Accelerator in HD: Create Your Million Dollar Message in 5 Days Using Human Design at nicolelaino.com/masterclass Learn more about your Human Design and get your full chart for free. Click here to get your free chart. Be sure to visit nicolelaino.com/podcastlinks for all of the current links to events, freebies, and more! If you enjoyed this week's episode, I'd so appreciate you doing a few things for me: Please subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts. Tag me @nicolelainoofficial on your IG stories with a story of you listening to the podcast and I'll make sure to share your post! Interested in learning more about working with me? Click here to learn more about how we can work together.
Are you ready to turn your passion into profit without sacrificing your authenticity? In this episode, Nicole dives into the transformative process of monetizing your purpose and building a business that feels truly aligned. She explains how you can stay grounded in your mission, even when business challenges arise. You'll discover the key elements needed to create an unshakeable foundation for your business, while staying connected to the bigger picture of what you're here to do. Nicole breaks down two crucial components for building a business that's both aligned and profitable: your soul's mission and your business's message. She shares how understanding your deeper calling can empower you to step confidently into your purpose, and why it's just as important to craft a compelling message that resonates with your ideal clients. This episode will help you balance the energy of purpose with the strategy needed for consistent, sustainable sales. For spiritual entrepreneurs who struggle with pricing their services or clearly communicating their value, Nicole offers practical insights on how to align your energy with your business strategy. You'll also get a preview of her Authority Accelerator Masterclass, where she teaches how to build a profitable, human-design-aligned business. Register for the upcoming free 5-day masterclass, The Authority Accelerator in HD: Create Your Million Dollar Message in 5 Days Using Human Design at nicolelaino.com/masterclass Learn more about your Human Design and get your full chart for free. Click here to get your free chart. Be sure to visit nicolelaino.com/podcastlinks for all of the current links to events, freebies, and more! If you enjoyed this week's episode, I'd so appreciate you doing a few things for me: Please subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts. Tag me @nicolelainoofficial on your IG stories with a story of you listening to the podcast and I'll make sure to share your post! Interested in learning more about working with me? Click here to learn more about how we can work together.
Are you struggling to tap into your magnetic potential and wondering why your human design journey isn't delivering the success you desire? In this episode, Nicole unpacks the powerful concept of magnetism and explains how blending strategy with energetic flow can unlock new levels of alignment and attraction. She reveals why relying solely on traditional strategies often keeps you stuck and how shifting into a more intuitive approach can help you draw in the opportunities you're seeking. But what's the real roadblock? It's not just about following the steps—it's about trust. Nicole shares the common pitfall that derails many: a lack of trust in their own process. She dives into how this self-doubt pulls you off your path and dulls your magnetism, offering insight on how to fully surrender to your design and stay aligned with your true purpose. If you've been questioning your journey or feel stuck, this episode will guide you back to trusting your inner authority and embracing your own energy. Tune in to discover how to cultivate trust in the process and become truly magnetic in your life and business. Register for the upcoming free 5-day masterclass, The Authority Accelerator in HD: Create Your Million Dollar Message in 5 Days Using Human Design at https://www.nicolelaino.com/masterclass Learn more about your Human Design and get your full chart for free. Click here to get your free chart. Be sure to visit nicolelaino.com/podcastlinks for all of the current links to events, freebies, and more! If you enjoyed this week's episode, I'd so appreciate you doing a few things for me: Please subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts. Tag me @nicolelainoofficial on your IG stories with a story of you listening to the podcast and I'll make sure to share your post! Interested in learning more about working with me?Click here to learn more about how we can work together.
Have you ever wondered why the old hustle-and-grind approach to business no longer feels right, especially for spiritual entrepreneurs and healers? In this episode, Nicole unpacks the "new business paradigm" and explains how cosmic shifts are ushering in a new era that prioritizes alignment, flow, and intuition over rigid strategy and endless effort. She connects these energetic changes to real-world shifts, giving you practical insights on how to navigate this transformation in your business. If you've been struggling to sell your valuable, life-changing work or find that your message isn't resonating with potential clients, Nicole offers actionable advice on how to communicate your unique gifts and impact in a way that people understand. She shows you how to blend strategic messaging with the deeper, soul-driven work that truly sets you apart in this evolving business landscape. Whether you're a healer, coach, or creative, this episode will help you embrace the energetic changes ahead and step confidently into your role in the new paradigm. Tune in to discover how to position yourself for success as consciousness shifts and the world opens up to the power of your work. Register for the upcoming free 5-day masterclass, The Authority Accelerator in HD: Create Your Million Dollar Message in 5 Days Using Human Design at https://www.nicolelaino.com/masterclass Learn more about your Human Design and get your full chart for free. Click here to get your free chart. Listen to Episode 216 to know the cross of the sleeping phoenix Be sure to visit nicolelaino.com/podcastlinks for all of the current links to events, freebies, and more! If you enjoyed this week's episode, I'd so appreciate you doing a few things for me: Please subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts. Tag me @nicolelainoofficial on your IG stories with a story of you listening to the podcast and I'll make sure to share your post! Interested in learning more about working with me?Click here to learn more about how we can work together.
Are your video content efforts failing to bring in the clients and cash flow you expected? Despite putting in time and energy, many coaches struggle with common mistakes that derail their success and prevent them from standing out in a crowded market. In episode 405 of Amplify Your Success Podcast, we tackle those pitfalls head-on and reveal a solution that can transform your results. Tanya Smith, founder of "Get Noticed with Video," joins me to uncover the major blunders coaches make in their video content and how to avoid them. From aligning your video strategy with business goals to staying authentic and consistent, Tanya emphasizes the power of strategic visibility and personalized engagement to drive conversions and professional growth. Tanya Smith shares her ABC framework and actionable insights to help coaches create effective and compelling video content. By leveraging awareness, bonding, conversion, and delight through various video formats, Tanya explains how to foster genuine connections with your audience and turn viewers into paying clients. Tune in as we break down Tanya's practical tips, personal experiences, and advice on embracing your unique video style to enhance visibility and success. Key Takeaways: 03:16 Why your videos perform better if you optimize your message for ideal clients. 08:37 How targeted engagement drives revenue, not vanity virality methods that only get likes. 12:35 Learn the foundational aspects of creating a brand beyond visuals. 19:16 The different types of video content you can create to build a diverse and engaging online presence. 20:41 The ABC Framework to drive revenue from your video content. 28:50 What systems and workflows you can use to ensure accountability in your content creation process. 34:39 How to define and embrace your own individual style in video content that resonates with the audience. Resources Mentioned in This Episode: Take Tanya's Free Quiz and Discover Your Livestream Vibe Grab my Scorecard & Guide so you can avoid the 17 biggest mistakes, as a guest expert, that costs you leads and clients Discover how to create a ‘lighthouse message' and monetize your visibility with me. Check out the $100k Authority Accelerator (open for applications now.) Tanya's Stream Like a Boss TV Featuring Melanie
Have you ever wondered what makes you truly unique—and how to use that in your business? In this episode, Nicole Laino explores the art of decoding your genius through human design. For entrepreneurs, energy workers, and seekers, this episode offers practical insights on how to identify and embrace the special gifts you may not even realize you have. Nicole walks you through how human design reveals your unique strengths, focusing on key elements like your incarnation cross and how it contributes to your purpose and potential. Rather than giving you a simple answer, Nicole emphasizes that decoding your genius is a journey of deep reflection and growth. She explains why surface-level definitions often miss the mark and encourages you to dive into the abstract, artistic layers of your design to fully tap into your power. Whether you're just starting with human design or have been exploring it for years, this episode will challenge you to think differently about how you embody your gifts. Tune in to discover why living in alignment with your genius can transform not only your business but also your life. You'll walk away with fresh perspectives and actionable steps for incorporating your unique genius into your brand, making it irresistible to the people who need it most. Register for the upcoming free 5-day masterclass, The Authority Accelerator in HD: Create Your Million Dollar Message in 5 Days Using Human Design at https://www.nicolelaino.com/masterclass Learn more about your Human Design and get your full chart for free. Click here to get your free chart. Listen to Episode 301, to get a glimpse about your nodal shifts Be sure to visit nicolelaino.com/podcastlinks for all of the current links to events, freebies, and more! If you enjoyed this week's episode, I'd so appreciate you doing a few things for me: Please subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts. Tag me @nicolelainoofficial on your IG stories with a story of you listening to the podcast and I'll make sure to share your post! Interested in learning more about working with me?Click here to learn more about how we can work together.
What if the key to building a thriving business lies in understanding your unique energy blueprint? In this episode, Nicole Laino explores how entrepreneurs can use Human Design principles—specifically the "Authority Matrix"—to create a business that flows effortlessly while staying true to their core genius. Nicole breaks down how aligning your energy with your purpose allows you to ditch the hustle and tap into a more sustainable, authentic approach to business growth. A key highlight of this episode is the exploration of the unconscious Mars Gate, or career gate. This aspect of your Human Design chart reveals important lessons about your professional journey and can help you identify the internal blocks holding you back. Through real-life stories and personal insights, Nicole explains how understanding your core wound can unlock your true genius, leading to a more powerful and authentic message that resonates with your ideal audience. Packed with real-life examples and practical guidance, this episode offers a roadmap to building a business rooted in authenticity and energetic alignment. Nicole also gives listeners a preview of her five-day masterclass, where she teaches the full Authority Matrix, empowering you to create a brand that resonates deeply with your audience and drives sustainable success. Register for the upcoming free 5-day masterclass, The Authority Accelerator in HD: Create Your Million Dollar Message in 5 Days Using Human Design at https://www.nicolelaino.com/masterclass Learn more about your Human Design and get your full chart for free. Click here to get your free chart. Be sure to visit nicolelaino.com/podcastlinks for all of the current links to events, freebies, and more! If you enjoyed this week's episode, I'd so appreciate you doing a few things for me: Please subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts. Tag me @nicolelainoofficial on your IG stories with a story of you listening to the podcast and I'll make sure to share your post! Interested in learning more about working with me?Click here to learn more about how we can work together.
In a world that glorifies empire building and hustling faster, it's not uncommon for an entrepreneur to push hard to achieve higher levels of success. But often there is a significant cost, emotionally, relationally and energetically, from constantly investing more time and energy into growing a business. If you've been on the brink of burnout while trying to scale your business to the next level, or found yourself in the chronic struggle of managing too many plates spinning without sacrificing their lifestyle or well-being, you are in need of a success reset. The answer to this common conundrum doesn't involve grinding your way to success. In fact, it's quite the opposite. In episode 404 of Amplify Your Success, Dana Earhart, The Multiple 7 Figure CEO Maker, has the answer to this common growth issue, which she calls “reverse engineering your success.” Dana reveals her optimization framework to help you achieve rapid business growth without burning out. Her passion for creating businesses that support the life their owners want shines through as we delve into the importance of work-life rhythm, mindset work, and reframing limited beliefs. Listen in to discover the indicators that you may be your own bottleneck and gain valuable advice on hiring for future growth, delegating tasks, and evaluating key performance indicators. Dana's actionable advice and mindset shifts will transform the way you approach growth and expansion in your business. Key Takeaways: 13:14 Understand why work-life "balance" is an outdated concept and how to create a sustainable life-work rhythm instead. 13:58 The real reason burnout happens and Dana's holistic 5-goal approach to feel productive and fulfilled. 15:05 How boosting your happiness and fulfillment can lead to 12% more productivity and improved leadership. 19:54 Discover the power of focusing on "being" versus just "doing" as a CEO, and how this mindset shift can unlock more growth. 20:30 Identify the key signs that you've become the bottleneck in your own business and practical steps to overcome this. 25:45 Learn the best strategy to get your time back for higher-level revenue generation. Resources Mentioned in This Episode: Access Dana's FREE Guide - How To Be A Million-Dollar CEO FREE DOWNLOAD: Get my proven 7 Step Framework and learn how to tap into Million-Dollar visibility streams Discover how to create a ‘lighthouse message' and monetize your visibility with me. Check out the $100k Authority Accelerator (open for applications now.)
Are you unknowingly holding yourself back from financial success? In this episode, Nicole Laino tackles three pervasive myths about human design and money that might be blocking your path to abundance. If you've ever felt like you're hustling for money but not seeing the results, Nicole explains how your human design can offer a powerful blueprint for attracting wealth—without sacrificing your alignment or well-being. Breaking down common misconceptions, such as the overemphasis on money gates and channels, and highlights the real work needed to tap into your financial potential. She shares how understanding your chart is just the beginning and why shifting your mindset and actions is key to unlocking your true prosperity. If you're ready to move beyond the struggle and create a flow of money that feels aligned with your purpose, this episode is packed with insights to help you take the next step. Listen in and discover how to turn your human design into a powerful tool for sustainable financial success. Register for the upcoming free 5-day masterclass, The Authority Accelerator in HD: Create Your Million Dollar Message in 5 Days Using Human Design at https://www.nicolelaino.com/masterclass Learn more about your Human Design and get your full chart for free. Click here to get your free chart. Be sure to visit nicolelaino.com/podcastlinks for all of the current links to events, freebies, and more! If you enjoyed this week's episode, I'd so appreciate you doing a few things for me: Please subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts. Tag me @nicolelainoofficial on your IG stories with a story of you listening to the podcast and I'll make sure to share your post! Interested in learning more about working with me? Click here to learn more about how we can work together.
Are you ready to be seen as the expert you truly are? In this episode, Nicole Laino focuses on discussing the essential steps to becoming an authority in your field by aligning your business with the unique power of human design. If you're just starting out or are a seasoned entrepreneur, we'll help you develop the common challenges of communicating your expertise effectively and how human design can help you craft a message that resonates deeply with your audience. You'll discover why traditional advice on niching down might feel restrictive and how embracing your innate genius can transform your confidence and effectiveness. We also introduce the concept of the "Genius Brand" and its potential to empower you to present yourself with unapologetic authority, shifting from vague messaging to a brand that truly reflects your purpose. Plus, learn about the Authority Matrix, a powerful framework within human design that can magnify your impact and help you step fully into your role as an expert. If you're ready to let your purpose work for you and make your mark, this episode is packed with strategies to guide you on that journey. Register for the upcoming free 5-day masterclass, The Authority Accelerator in HD: Create Your Million Dollar Message in 5 Days Using Human Design at https://www.nicolelaino.com/masterclass Learn more about your Human Design and get your full chart for free. Click here to get your free chart. Be sure to visit nicolelaino.com/podcastlinks for all of the current links to events, freebies, and more! If you enjoyed this week's episode, I'd so appreciate you doing a few things for me: Please subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts. Tag me @nicolelainoofficial on your IG stories with a story of you listening to the podcast and I'll make sure to share your post! Interested in learning more about working with me? Click here to learn more about how we can work together.
Being positive all of the time isn't always helpful to the people that we lead. Called Toxic Positivity, this kind of hyped up happiness can actually harm productivity and become a negative influence on a leader's relationship with their team. In episode 403 of the Amplify Your Success podcast, host Melanie Benson and leadership communications expert (and graduate of $100k Authority Accelerator) Pamela Jett delve into the meaning of toxic positivity and its detrimental impact on leadership and team dynamics. They explore an alternative approach for more effective and trustworthy leadership, being relentlessly positive, to maintain a future-focused, optimistic outlook while acknowledging real challenges and seeking appropriate resources within the team for improvement. Pamela shares valuable insights on the power of language and communication in driving positive decisions, engagement, and results. She emphasizes the significance of creating psychological safety through feedback and disciplinary conversations, so that even challenging conversations become instrumentally constructive. After listening in, you'll be able to differentiate toxic positivity from being relentlessly positive and use practical strategies for fostering an authentically positive and supportive workplace environment. Key Takeaways: 3:20 What toxic positivity means and how it can negatively impact team dynamics and turnover. 8:15 The one thing that will drive engagement and commitment in leadership. 12:00 How to differentiate between toxic positivity and relentless positivity in leadership. 14:35 Why acknowledging challenges and struggles builds trust and psychological safety with teams. 16:30 The impact of language and communication in driving decisions and results. 21:10 The one thing that will help individuals identify their communication style. 23:45 How acknowledging the role of feelings in decision-making can prioritize trust, and safety to foster a healthy and productive work environment. 24:40 Signs that you may be leading with toxic positivity in the workplace 25:45 Why embracing the power of quitting can lead to a fulfilling career path. Resources Mentioned in This Episode: Discover how relentlessly positive you are with Pamela's Assessment FREE DOWNLOAD: Get my proven 7 Step Framework and learn how to tap into Million-Dollar visibility streams Discover how to create a ‘lighthouse message' and monetize your visibility with me. Check out the $100k Authority Accelerator (open for applications now.)
What if you could align your business strategy with the cosmic energy of the stars? In this episode, Nicole Laino and special guest Christina Luna explore how the Virgo season and human design transits can significantly impact your personal growth and business success throughout September. As two Virgos themselves, they share practical advice on navigating this pivotal time, offering insights on harnessing the powerful energies at play. The conversation kicks off with a look at the emotional shifts that occur as we transition from Leo to Virgo, discussing how these changes might influence your mindset and decision-making. Nicole and Christina then guide you through key human design gates and astrological events, revealing how to transform confusion into clarity and use emotional intensity as a catalyst for growth. Whether you're immersed by Virgo's cosmic energy or being challenged by the full moon in Pisces, this conversation is packed with actionable tips to help you navigate September with intention. The key to your gates holds the answer on this episode. Connect with Christina: Visit her website at lunation.live Follow her on Instagram @lunation.live Check out her 2024 planner Register for the upcoming free 5-day masterclass, The Authority Accelerator in HD: Create Your Million Dollar Message in 5 Days Using Human Design at https://www.nicolelaino.com/masterclass Learn more about your Human Design and get your full chart for free. Click here to get your free chart. Be sure to visit nicolelaino.com/podcastlinks for all of the current links to events, freebies, and more! If you enjoyed this week's episode, I'd so appreciate you doing a few things for me: Please subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts. Tag me @nicolelainoofficial on your IG stories with a story of you listening to the podcast and I'll make sure to share your post! Interested in learning more about working with me? Click here to learn more about how we can work together.
Life gets complicated as time goes by, especially when we turn around the age of 40. So why not make it meaningful? In this episode, Nicole Laino focuses on discussing the intriguing world of Human Design nodes to uncover and the reasons behind this mid-life shift. You'll discover how the North and South Nodes act as cosmic guides, steering you toward key life lessons and transformations that come to the forefront as you approach this milestone. She explores the profound impact of your North Node taking center stage, leading to a deeper alignment with your true purpose. Ever wonder why you feel the urge for change or a sense of restlessness as you near 40? This episode sheds light on the natural evolution your soul undergoes, pushing you toward the path you were always meant to follow. But it's not all smooth sailing—embracing this transition comes with challenges. She offers valuable insights on navigating the shifts with clarity and confidence, whether you're nearing 40 or just curious about what lies ahead. This episode offers valuable insights to help you understand and embrace the changes that come your way. Ready to unlock the secrets of your soul's journey? Download our free Nodes Evolution Guide! Discover how the North and South Nodes in your chart reveal your life's purpose and path to growth. This powerful resource blends astrology and Human Design to help you navigate your unique evolution. Nicolelaino.com/nodes Register for the upcoming free 5-day masterclass, The Authority Accelerator in HD: Create Your Million Dollar Message in 5 Days Using Human Design at https://www.nicolelaino.com/masterclass Learn more about your Human Design and get your full chart for free. Click here to get your free chart. Be sure to visit nicolelaino.com/podcastlinks for all of the current links to events, freebies, and more! If you enjoyed this week's episode, I'd so appreciate you doing a few things for me: Please subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts. Tag me @nicolelainoofficial on your IG stories with a story of you listening to the podcast and I'll make sure to share your post! Interested in learning more about working with me? Click here to learn more about how we can work together.
Let's face it, most of us have no shortage of business challenges and personal setbacks to navigate. It is not uncommon for our inner light to feel dim, and the weight of worries and limitations to dampen our spirits. But what if there was a way to peel back the layers of worry and reclaim your joy? On episode 402 of the Amplify Your Success Podcast, host Melanie Benson chats with Rachel Marie Martin to discover how to get your spark back (no matter what life throws your way.) Rachel pulls back the curtain, revealing her own journey from navigating personal and financial turmoil then rebounding, which included building a mega-thriving community on Facebook. Rachel shares a practical strategy for reframing worry, letting go of past expectations, and reclaiming personal strength and joy in the present. You'll learn why Rachel believes in finding grace, celebrating victories, and creating a supportive environment to reclaim your spark. Key Takeaways: 05:37 How the pandemic caused many to re-evaluate their lives and sparked a need to reconnect with their true selves and life purpose. 11:03 Why it helps to let go of the life you imagined and find joy in the one you're living. 13:26 An exercise that will help you reframe worry and anxiety so it doesn't consume you. 17:09 How to be intentional about choosing joy rather than dwelling in negativity. 18:55 Using the ‘pause' tool to show up as one's best authentic self. 20:00 Becoming an advocate for responsible, supportive social media engagement and how to reframe limitations into possibilities. 22:21 How vulnerability and being open for honest conversations can ignite your spark again. Resources Mentioned in This Episode: Access Rachel's books, including the brand new, Get Your Spark Back. FREE DOWNLOAD: Get my proven 7 Step Framework and learn how to tap into Million-Dollar visibility streams Discover how to create a ‘lighthouse message' and monetize your visibility with me. Check out the $100k Authority Accelerator (open for applications now.)
Have you ever wondered how some podcasts not only survive but thrive, generating income and building massive followings? In this milestone episode, Nichole Laino discusses the secrets behind transforming your passion into a profitable and influential platform. We cover strategies that ensure your hard work not only resonates but also rewards your target audience But making money is only part of the equation. How do you establish yourself as an authority in your niche? We break down the steps to position yourself as a trusted voice. Becoming a go-to source in your industry is key to attracting a loyal listener base, and this episode reveals how to make that happen. Finally, growing your audience is crucial for long-term success. We share actionable strategies for organic growth, helping you connect with your audience in a meaningful and impactful way. The key is to build an unshakeable podcast that not only resonates but also thrives, as we guide you through the essential steps to building a brand that lasts. Register for the upcoming free 5-day masterclass, The Authority Accelerator in HD: Create Your Million Dollar Message in 5 Days Using Human Design at https://www.nicolelaino.com/masterclass Learn more about your Human Design and get your full chart for free. Click here to get your free chart. Be sure to visit nicolelaino.com/podcastlinks for all of the current links to events, freebies, and more! If you enjoyed this week's episode, I'd so appreciate you doing a few things for me: Please subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts. Tag me @nicolelainoofficial on your IG stories with a story of you listening to the podcast and I'll make sure to share your post! Interested in learning more about working with me? Click here to learn more about how we can work together.
Envision a scenario where your expertise becomes a powerful magnet to ideal clients (and equally repels those that can not, or will not, invest in your solutions.) When an expert-based entrepreneur discovers how to create an irresistible message, they stop being “The Invisible Expert” and stand out as a recognized authority that their ideal clients rave about. Believe it or not, your brand has an energetic signature that can either repel or attract your dream clients. And if you are attracting too many non-ideal clients, or are experiencing a ghost town in your lead generation, chances are you haven't activated that brand energy to its full potential. In episode 398 of Amplify Your Success Podcast, I'm exploring the concept of brand energetics, so you can elevate your brand and learn how it can transform your visibility strategy into a compelling force in your industry. I'll share insights on how to tap into the authentic power of your brand, leveraging tools like Human Design to reveal your unique energetic profile and enhance your message. I'll unravel the subtle disconnects that might be keeping you invisible in the marketplace and provide actionable strategies to amplify your authority, while revealing the hidden factors that may be keeping you stuck in invisible expert syndrome. Take a listen and learn the key to becoming a recognized authority and making a greater impact in the world. Key Takeaways: 00:08: Why your most valuable superpowers might not be translating to client conversions. 00:37:Why traditional marketing methods may not be working (and are setting entrepreneurs up for frustration and overwhelm.) 03:56: How to elevate your brand, that's compelling and attracts ideal clients while repelling those who aren't the right fit. 07:34: The dangers of having too many offerings and how it can affect your client conversion. 10:25: Why you should make your messaging relevant and centered around the needs and desires of your ideal clients. 12:13: The concept of brand energetics and how authenticity plays a crucial role in your brand's energy. 15:38: How to boldly claim your expertise and refine and elevate your brand to be recognized as an authority instead of an invisible expert. Resources Mentioned in This Episode: FREE DOWNLOAD: Get my proven 7 Step Framework and learn how to tap into Million-Dollar visibility streams LAST CHANCE to get your free Human Design Report and unlock your authentic brand signature (closes August 1st). Check out my coaching options, like $100k Authority Accelerator, here.
Are you feeling the pressure to embrace the "Soft Girl Era" in your business, but something doesn't quite feel right? In this eye-opening episode, we challenge the popular trend of leaning heavily into feminine leadership and question whether it's truly the magic solution for everyone. If you've ever felt torn between hustle culture and the allure of a more relaxed approach, this episode is for you. We dive into the dangers of following blanket advice without considering your unique circumstances and offer a fresh perspective on balancing masculine and feminine energies in business. Discover how to diagnose your own situation and make decisions that truly align with your needs and strengths. Learn why what works for high-level leaders might not be the best fit for you right now, and how to avoid the costly mistakes of chasing someone else's success formula. Whether you're struggling with burnout or feeling stuck in your growth, this episode provides valuable insights to help you find your own path to sustainable success. Learn more about the Business By Design Mentorship at nicolelaino.com/enroll Watch the replays until 7/24 of the free 5-day masterclass, The Authority Accelerator in HD: Create Your Million Dollar Message in 5 Days Using Human Design at nicolelaino.com/masterclass Learn more about your Human Design and get your full chart for free. Click here to get your free chart. Be sure to visit nicolelaino.com/podcastlinks for all of the current links to events, freebies, and more! If you enjoyed this week's episode, I'd so appreciate you doing a few things for me: Please subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts. Tag me @nicolelainoofficial on your IG stories with a story of you listening to the podcast and I'll make sure to share your post! Interested in learning more about working with me?Click here to learn more about how we can work together.
In today's episode, Nicole Laino challenges the common misconception about attracting and signing higher-level clients. She'll reveal why simply getting in front of dream clients isn't enough. Instead, Nicole emphasizes a deeper, often overlooked aspect of client attraction that goes beyond mere visibility. The episode uncovers three critical elements needed to captivate and convert higher-caliber clients. While touching on strategic aspects, Nicole places special emphasis on an frequently neglected factor that can make or break your ability to work with more successful individuals. She explains why your energy and presence matter more than you might think, and how Human Design plays a crucial role in this transformation. Listeners will gain valuable insights into why many entrepreneurs, especially in the spiritual and mindset niches, struggle to attract high-level clients despite their expertise. Nicole shares her unique perspective on aligning your business with your energetic signature and why this alignment is crucial when dealing with more successful clients. This episode is a must-listen for coaches, course creators, and service providers ready to elevate their client base and, in turn, their own business and personal growth. Learn more about the Business By Design Mentorship at nicolelaino.com/enroll Watch the replays until 7/24 of the free 5-day masterclass, The Authority Accelerator in HD: Create Your Million Dollar Message in 5 Days Using Human Design at nicolelaino.com/masterclass Learn more about your Human Design and get your full chart for free. Click here to get your free chart. Be sure to visit nicolelaino.com/podcastlinks for all of the current links to events, freebies, and more! If you enjoyed this week's episode, I'd so appreciate you doing a few things for me: Please subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts. Tag me @nicolelainoofficial on your IG stories with a story of you listening to the podcast and I'll make sure to share your post! Interested in learning more about working with me?Click here to learn more about how we can work together.
In today's episode, Nicole explores the connection between Human Design and earning potential. Learn how your energetic blueprint can improve your relationship with money and unlock your financial potential. Nicole simplifies the complex world of money manifestation strategies, offering a perspective that combines energetic alignment with practical action. The episode breaks down how each Human Design type can attract or repel financial flow. From Generators finding excitement to Projectors leveraging their wisdom, you'll discover type-specific approaches to increase your earning power. Learn why feeling unmotivated leads to poor sales for some types, and how others can use variety or self-expression to attract abundance. This isn't just theory – you'll get practical advice on applying these concepts in your daily life and business. Whether you're an entrepreneur or in a corporate job, you'll learn how to use your Human Design to create an easier path towards financial success. Listen to understand how your energy is designed to attract prosperity, and discover how to effectively combine energetic alignment with strategic action in your money-making efforts. Register for the free 5-day masterclass, The Authority Accelerator in HD: Create Your Million Dollar Message in 5 Days Using Human Design at nicolelaino.com/masterclass Learn more about your Human Design and get your full chart for free. Click here to get your free chart. Be sure to visit nicolelaino.com/podcastlinks for all of the current links to events, freebies, and more! If you enjoyed this week's episode, I'd so appreciate you doing a few things for me: Please subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts. Tag me @nicolelainoofficial on your IG stories with a story of you listening to the podcast and I'll make sure to share your post! Interested in learning more about working with me?Click here to learn more about how we can work together.
Ever wondered why hitting those revenue goals feels like an elusive target? Have you ever stopped to consider that your business growth is stalled prematurely because you've been solving the wrong problem? In episode 396 of the Amplify Your Success Podcast, I unpack the stealth growth barriers that may be silently holding your business hostage in five or six figure years instead of months. I unpack my 3M Method for diagnosing what's holding you back from achieving your revenue goals. And when you get monetization, messaging and mindset right, your business should be in momentum. Plus, I'll shed light on how to dissolve your hidden mindset barriers and guide you in channeling your six and seven figure monthly revenue goals into reality. This is part one of a series where I'll be unpacking really tricky areas of business growth, things that are often in our blind spot, and share a few proven strategies that I've stumbled into over the last 20 plus years in business. Key Takeaways: 00:53 What the 3M Method is and how it helps me quickly diagnose where an expert-business owner is stuck or hitting a revenue plateau prematurely. 03:31 Unpacking the nuances of Monetization, and the missing link for consistent five and six-figure months. 06:20 Where many coaches, consultants and course creators go wrong with designing a strong, relevant, and irresistible signature offer and revenue roadmap. 09:21 How role that a continuity program plays in growing profits. 13:00 Why your message has to evolve as the market shifts. 17:44 Unpacking the most common messaging mistakes that impact-driven entrepreneurs often make. 20:40 How mindset silently influences your decision making and business success, especially if you've got unresolved micro traumas. 24:03 Why I believe mindset is the spark plug of success (and the barriers it can pose if not addressed fully.) Resources Mentioned in This Episode: FREE DOWNLOAD: Get my proven 7 Step Framework and learn how to tap into Million-Dollar visibility streams $100k Authority Accelerator for coaches, trainers, consultants and service providers ready to make consistent 6-7 figures a year. 90 minute Money Roadmap Strategy Session (request a Fast Track session if interested.)
In this inspiring episode, host Nicole Laino is joined by Kaitlin Anthony, a life coach, business mentor, and creator of the Beam Life Method. Kaitlin shares her journey of overcoming personal challenges, including a significant weight loss, divorce, and career changes, to become a successful coach helping others achieve their goals while maintaining balance and authenticity. The conversation delves into the importance of understanding the deeper motivations behind our goals and how to navigate the emotional obstacles that often hinder progress. Kaitlin and Nicole discuss the power of integrating life coaching principles with goal achievement strategies, emphasizing the need to address both internal growth and external action to create lasting change. Throughout the episode, listeners will gain insights into how Human Design has impacted Kaitlin's approach to coaching and personal development. The discussion touches on the value of self-awareness, the balance between pushing through challenges and honoring one's natural rhythms, and the transformative power of embracing one's unique design. Whether you're an entrepreneur, a coach, or someone looking to make significant life changes, this episode offers valuable perspectives on achieving success without sacrificing well-being or authenticity. Stay connected with Kaitlin: Follow her on Instagram @thebeamlife Listen to The Goal Slayer Podcast Get The BEAM Life Journal: How to Get Unstuck and Be Everything And More in 90 Days Register for the free 5-day masterclass, The Authority Accelerator in HD: Create Your Million Dollar Message in 5 Days Using Human Design at nicolelaino.com/masterclass Learn more about your Human Design and get your full chart for free. Click here to get your free chart. Be sure to visit nicolelaino.com/podcastlinks for all of the current links to events, freebies, and more! If you enjoyed this week's episode, I'd so appreciate you doing a few things for me: Please subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts. Tag me @nicolelainoofficial on your IG stories with a story of you listening to the podcast and I'll make sure to share your post! Interested in learning more about working with me?Click here to learn more about how we can work together.
n this eye-opening episode, Nicole Laino tackles the popular topic of attracting dream clients using Human Design, but with a twist. She introduces a fresh, cosmic approach to finding your perfect audience. Nicole teaches listeners about her signature Authority Matrix framework, focusing on the often-overlooked nodes in Human Design. She explains how these celestial positions offer a window into our unique worldview and experiences, providing a powerful tool for understanding who we're meant to serve. Through personal stories and examples, Nicole shows how this approach can revolutionize the way entrepreneurs connect with their audience and position their businesses. The episode challenges traditional marketing advice, urging listeners to look past generic client avatars and cookie-cutter hero's journeys. Instead, Nicole guides her audience to tap into the essence of their unique stories and experiences, using Human Design as their compass. She highlights how this method not only attracts ideal clients but also brings a sense of purpose and alignment to one's business journey. By the end of the episode, listeners will have a new perspective on using their Human Design to naturally draw in their dream clients. Whether you're struggling to find your niche or want to forge a deeper connection with your audience, this episode offers fresh insights and practical wisdom to help you build a business that's both profitable and true to who you are. Register for the upcoming free 5-day masterclass, The Authority Accelerator in HD: Create Your Million Dollar Message in 5 Days Using Human Design at nicolelaino.com/masterclass Learn more about your Human Design and get your full chart for free. Click here to get your free chart. Be sure to visit nicolelaino.com/podcastlinks for all of the current links to events, freebies, and more! If you enjoyed this week's episode, I'd so appreciate you doing a few things for me: Please subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts. Tag me @nicolelainoofficial on your IG stories with a story of you listening to the podcast and I'll make sure to share your post! Interested in learning more about working with me?Click here to learn more about how we can work together.
Ever dream of turning your purpose into profit? In this episode, Nicole Laino breaks down how to do just that, blending human design wisdom with savvy business strategies. She tackles the burning question on many entrepreneurs' minds: how to create a business that feels aligned and brings in the cash. Nicole introduces her five-step process for building a purpose-fueled business. It's not just about knowing your human design - it's about living it. She walks you through moving from embodiment to expert positioning, crafting messages that resonate, and setting up platforms that showcase your authority. Plus, she shares how to create funnels that keep the sales flowing without constant hustle. Throughout the episode, Nicole keeps it real, busting myths about human design in business and sharing her own experiences. Whether you're a seasoned entrepreneur or just starting out, you'll find practical tips to align your business with your purpose. Ready to create a business that lights you up and supports you? Tune in for Nicole's down-to-earth advice on making it happen. Register for the upcoming free 5-day masterclass, The Authority Accelerator in HD: Create Your Million Dollar Message in 5 Days Using Human Design at nicolelaino.com/masterclass Learn more about your Human Design and get your full chart for free. Click here to get your free chart. Be sure to visit nicolelaino.com/podcastlinks for all of the current links to events, freebies, and more! If you enjoyed this week's episode, I'd so appreciate you doing a few things for me: Please subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts. Tag me @nicolelainoofficial on your IG stories with a story of you listening to the podcast and I'll make sure to share your post! Interested in learning more about working with me?Click here to learn more about how we can work together.
In this episode, we dive deep into three powerful ways Human Design can revolutionize your business, especially when it comes to sales. As entrepreneurs, we often struggle with the concept of selling, feeling it's "icky" or wishing we could just focus on our craft. But what if there was a way to approach sales that felt authentic, aligned, and actually increased your results? We explore the mindset shift of viewing selling as a service, and how embodying your purpose through Human Design can transform your relationship with sales. You'll learn about the concept of "pitchless selling" and how leveraging your unique gifts can create a magnetic personal brand that attracts ideal clients effortlessly. We'll also talk about the changing landscape of buyer behavior and why this shift is actually beneficial for entrepreneurs with integrity. We discuss how embodying your Human Design can help you stand out in a market where authenticity is increasingly valued. Plus, Nicole is sharing her secrets from her recent launch with an impressive 80% close rate and the unconventional approach that made it possible. If you're ready to transform your business by aligning with your Human Design, increase your sales without feeling sleazy, and become truly unshakeable in your entrepreneurial journey, this episode is a must-listen. Discover how combining energetic practices with smart strategy can lead to breakthrough results in your business. Register for the upcoming free 5-day masterclass, The Authority Accelerator in HD: Create Your Million Dollar Message in 5 Days Using Human Design at nicolelaino.com/masterclass Learn more about your Human Design and get your full chart for free. Click here to get your free chart. Be sure to visit nicolelaino.com/podcastlinks for all of the current links to events, freebies, and more! If you enjoyed this week's episode, I'd so appreciate you doing a few things for me: Please subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts. Tag me @nicolelainoofficial on your IG stories with a story of you listening to the podcast and I'll make sure to share your post! Interested in learning more about working with me?Click here to learn more about how we can work together.
Are you ready to navigate July with confidence and flow? In this month's transit episode of Unshakeable with Human Design, Nicole Laino unveils the energetic roadmap for the weeks ahead. Discover how the cosmic dance of Human Design gates can influence your personal and professional life throughout July. From intense root center pressure to creative sparks and expressive outbursts, this episode guides you through the month's energetic shifts. Nicole shares personal insights and practical tips on how to harness these energies, helping you avoid unnecessary struggle and tap into your natural flow state. Whether you're an entrepreneur looking to align your business moves with the cosmos, or simply seeking to understand your own reactions and motivations better, this episode offers valuable insights. Learn how to read the energetic weather forecast and use it to your advantage. By tuning in, you'll gain the tools to navigate July's ups and downs with grace, potentially transforming challenges into opportunities for growth and success. Don't let the month's energies catch you off guard. Tune in now and step into July with awareness, confidence, and the power to flow with whatever comes your way. Register for the upcoming free 5-day masterclass, The Authority Accelerator in HD: Create Your Million Dollar Message in 5 Days Using Human Design at nicolelaino.com/masterclass Get the monthly calendar that shows you which transits are happening when at nicolelaino.com/transit Learn more about your Human Design and get your full chart for free. Click here to get your free chart. Be sure to visit nicolelaino.com/podcastlinks for all of the current links to events, freebies, and more! If you enjoyed this week's episode, I'd so appreciate you doing a few things for me: Please subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts. Tag me @nicolelainoofficial on your IG stories with a story of you listening to the podcast and I'll make sure to share your post! Interested in learning more about working with me?Click here to learn more about how we can work together.
What does it take to build a powerful brand?Is branding all about design?Kristie Keever doesn't think so!With over 20 years of experience, Kristie has helped countless entrepreneurs build personal brands. As the founder of The Online Brand Academy™ and Authority Accelerator™, she knows what it takes to create a powerful brand.In this episode, we talked about the importance of maintaining a human touch in branding, even when using AI; why automated creation falls short, and how real connection requires human editing and interaction.Find Kristie Keever at: https://kristiekeever.com/https://www.instagram.com/kristiekeever/https://www.linkedin.com/in/kristiekeever/https://www.facebook.com/kristielkeever/https://www.tiktok.com/@kristie.keeverFollow Ken Okazaki at: https://www.instagram.com/kenokazaki/https://www.youtube.com/c/KenOkazakihttps://podcasts.apple.com/gb/podcast/the-content-capitalists-with-ken-okazaki/id1634328251https://open.spotify.com/show/09IzKghscecbI7jPDVBJTwContent Capitalists YouTube
Welcome back to the show Quantum Growth for Financial Advisors listeners! Today we welcome back Paul G. McManus and Tony Maree Torrey of More Clients More Fun (MCMF) Publishing to discuss going deeper on synergistic marketing in the financial services industry. Paul and Tony introduce the concept of the “influencer accelerator” strategy to leverage guest The post The Authority Accelerator: How Guest Podcasting Can Attract Ideal Clients for Your Financial Practice with Paul G. McManus and Tony Maree Torrey appeared first on Kuttin Consulting Group.
In this episode, I host my business partner and the co-creator of the Authority Accelerator Program, Tony Maree Torrey. We dive deep into the nuances and benefits of our innovative program designed to elevate financial service providers by establishing them as trusted authorities in their industry.The Authority Accelerator Program: Elevating Financial ExpertsFoundation and Evolution: Tony Maree discusses the organic evolution of the Authority Accelerator Program, which originated from our personal challenges and was refined through our experiences. The program is designed for financial advisors and CPAs who struggle with being perceived as commodities rather than distinct experts.Strategic Approach: We emphasize the importance of positioning oneself as a prescribing authority rather than a conventional seller. The program's strategies aim to transform participants into the coveted 'pretty girl at the bar,' where potential clients actively seek them out.Empowering Through Authorship and SpeakingBecoming an Author: Tony Maree highlights the transformative power of authorship in establishing credibility and authority. Our program assists professionals in becoming published authors, setting the stage for further recognition and opportunities.Guest Podcasting vs. Hosting: We explore the advantages of guest podcasting over hosting one's own podcast, emphasizing efficiency and exposure. Guest podcasting allows professionals to leverage established audiences, enhancing their visibility and credibility with minimal effort.Success Stories and Practical ApplicationsClient Successes: We share inspiring stories of clients who have successfully utilized the Authority Accelerator Program. Examples include John Kuttin, a Barron's Hall of Fame advisor, and Alex Sonkin, a thought leader for CPAs, showcasing the program's effectiveness in real-world settings.Strategic Guest Podcasting: We discuss in detail the process of selecting quality podcasts for guest appearances and the importance of forming genuine relationships with hosts. Tony Maree and I explain how strategic guest podcasting is integral to the program, providing a platform for professionals to shine as subject matter experts.Key Takeaways and Looking ForwardBuilding Authority: This episode underscores the significance of transitioning from mere knowledge providers to trusted authorities who command respect and attention in their fields.Future Prospects: As we anticipate expanding the Authority Accelerator Program, Tony Maree and I discuss upcoming initiatives and enhancements designed to further support our clients' growth and success in becoming recognized leaders in their fieldsAbout Our Guest: Tony Maree TorreyLinkedIn: https://www.linkedin.com/in/tonymaree/Main Website: https://www.tonymaree.com/About Your Host: Paul G. McManus is an accomplished author and expert in helping financial professionals grow their businesses. With over eight years of experience working exclusively with financial professionals, Paul has helped his clients generate tens of millions of dollars in fees and commissions.Claim your free audiobook copy at: www.theshortbookformula.comSupport the show
In today's episode, Nicole tackles the all-too-common issue of investing in business programs that fail to deliver on their promises. Drawing from her own experiences and those of her clients, Nicole uncovers the truth behind the alluring marketing messages that often lead entrepreneurs astray. But this isn't just a cautionary tale. Nicole shares her insights on how human design can be the surprising key to making aligned, empowered decisions in your business. She reveals how understanding your unique human design type and authority can help you avoid the trap of investing from a place of lack and instead, build a strong inner foundation for sustainable success. Through vulnerable stories and practical wisdom, Nicole shows you how to navigate the world of business investments with discernment and integrity. Whether you've been burned by high-ticket programs in the past or are simply looking to make more confident choices in your business, this episode will give you the tools you need to become truly unshakeable. Tune in to discover the missing piece in your business investment strategy and learn how Nicole is helping entrepreneurs transform their businesses from the inside out. If you're ready to stop sabotaging your success and unlock your true potential, this is an episode you won't want to miss. Learn more about the Business By Design Mentorship at nicolelaino.com/enroll You can still catch replays for the free 5-day masterclass, The Authority Accelerator in HD: Create Your Million Dollar Message in 5 Days Using Human Design at nicolelaino.com/masterclass Learn more about your Human Design and get your full chart for free. Click here to get your free chart. Be sure to visit nicolelaino.com/podcastlinks for all of the current links to events, freebies, and more! If you enjoyed this week's episode, I'd so appreciate you doing a few things for me: Please subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts. Tag me @nicolelainoofficial on your IG stories with a story of you listening to the podcast and I'll make sure to share your post! Interested in learning more about working with me?Click here to learn more about how we can work together.
Today's episode delves into the concept of discovering your unique brilliance and zone of genius through the lens of human design. Building upon the previous episode about attracting your soulmate clients, Nicole explores how understanding your human design can help you uncover your true purpose and align your business with your innate strengths. Throughout the episode, Nicole shares insights on how to identify your zone of genius and differentiate it from your Zone of Excellence, Zone of Competence, and Zone of Incompetence. She emphasizes the importance of focusing on your genius to create a business that not only feels aligned but also allows you to shine in your unique way. She will also share the common pitfalls of trying to build a business based on acquired skills alone, without considering how they fit into your overall purpose and genius. You'll also learn how the incarnation cross and the conscious sun gate play crucial roles in revealing your life's work and the areas where you can make the greatest impact. Listen now to unlock the mysteries of discovering your Zone of Genius using Human Design. Register for the upcoming free 5-day masterclass, The Authority Accelerator in HD: Create Your Million Dollar Message in 5 Days Using Human Design at nicolelaino.com/masterclass Learn more about your Human Design and get your full chart for free. Click here to get your free chart. Be sure to visit nicolelaino.com/podcastlinks for all of the current links to events, freebies, and more! If you enjoyed this week's episode, I'd so appreciate you doing a few things for me: Please subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts. Tag me @nicolelainoofficial on your IG stories with a story of you listening to the podcast and I'll make sure to share your post! Interested in learning more about working with me?Click here to learn more about how we can work together.
Ever wondered what it takes to attract clients who are not only willing but excited to invest $3k or more to work with you? Successfully selling high ticket offers is way more than just raising your rates. To attract and enroll 4-5 figure offers with ease, you'll need a ‘Heck Yes' offer that is so aligned with what your ideal clients need it literally sells itself. In Amplify Your Success Podcast episode 382, I uncover the key elements that will help you attract these high-ticket clients who are eager to invest in the solution you offer. Drawing from real-life experiences and insights from successful case studies, you'll discover the three crucial components that can make or break the process of enrolling people into your 4-5 figure offers. A successful sale starts with your marketing and messaging – but also requires mastering the art of zero friction selling. This episode provides a proven roadmap for experts, thought leaders, and service professionals ready to elevate their business to the next level. I'll give you a sneak peek into my ‘Heck Yes' offer optimization day from the $100k Authority Accelerator, where I guide you through the process of not just increasing your rates, but also delivering exceptional value that justifies those rates. You'll learn how to position and sell the value of your work, focusing on the client's desired results rather than the process. Additionally, I dive into the essential skill of selling masterfully with confidence and courage, empowering you to make a stand for your clients and guide them through their fears and limiting beliefs. Key Takeaways: 02:25 Why high ticket is often easier to sell than $100 - $500 offers 04:01 An example of how to bomb a high-ticket offer with a perfect client who really wants to buy from you 07:13 The role my podcast plays in nurturing potential clients (and literally pre-selling them on working with me!) 09:18 How messaging, expert positioning and consistent visibility can help you win high-ticket clients 11:11 The Trust-Tsunami and why this can be an amazing visibility advantage for you. 13:00 The value positioning shift that helped my client almost triple his six figure business – to his same client base. 14:17 What zero-friction selling is and why it's essential to enroll high-ticket clients. Resources Mentioned in This Episode: The Million-Dollar Authority Framework at https://melaniebenson.com/framework $100k Authority Accelerator 12 week program for experts ready to add another 6 figures as an in demand authority
Are you ready to uncover the secret to attracting your soulmate clients? In this captivating solo episode of Unshakeable with Human Design, Nicole Laino takes you on a journey through the enchanting world of human design. She'll show you how to harness its power to create an unshakeable business that's as unique as your own cosmic blueprint. Nicole's here to debunk the myths and shed light on the truth about using human design for client attraction. Forget about trying to force puzzle pieces together - it's time to embrace the magic of viewing your chart as a holistic guide to personal transformation. As you dive deeper into your own design, you'll start to recognize the recurring themes and patterns that have been weaving through your life all along. It's like having a personalized roadmap to your very own pot of gold. By embodying the essence of your authentic design, you'll become a magnet for your ideal clients. No more chasing or forcing the process - just focus on your own growth and self-discovery, and watch as the perfect people are drawn to your light. So join Nicole as she shares her wisdom and helps you unlock the secrets to attracting soulmate clients with ease and grace. Get ready to create an unshakeable business that's rooted in your true purpose and radiates with authenticity! Register for the upcoming free 5-day masterclass, The Authority Accelerator in HD: Create Your Million Dollar Message in 5 Days Using Human Design at nicolelaino.com/masterclass Learn more about your Human Design and get your full chart for free. Click here to get your free chart. Be sure to visit nicolelaino.com/podcastlinks for all of the current links to events, freebies, and more! If you enjoyed this week's episode, I'd so appreciate you doing a few things for me: Please subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts. Tag me @nicolelainoofficial on your IG stories with a story of you listening to the podcast and I'll make sure to share your post! Interested in learning more about working with me?Click here to learn more about how we can work together.
In this transformative episode of Unshakeable with Human Design, Nicole dives deep into the concept of quantum leaping and how it can revolutionize your business growth. Discover the power of energetic upgrades and learn how aligning your business with your authentic self can lead to consistent revenue and sustainable success. Nicole shares her personal experience of navigating challenges while maintaining a thriving business, revealing the five key elements that allowed her to stay energetically connected to her goals. She emphasizes the importance of understanding your Human Design type and how it can guide you in making the most of your unique energy and gifts. Throughout the episode, Nicole explains how to create a genius brand, craft a strategic message, and develop evergreen systems that sell even when you're not actively working. She also highlights the significance of shifting your mindset from hustling to playing the energetic game, allowing you to level up your identity and attract the right people to your business. Tune in to discover how Human Design can help you become unshakeable and achieve the quantum leaps you've been dreaming of. Register for the upcoming free 5-day masterclass, The Authority Accelerator in HD: Create Your Million Dollar Message in 5 Days Using Human Design at nicolelaino.com/masterclass Learn more about your Human Design and get your full chart for free. Click here to get your free chart. Be sure to visit nicolelaino.com/podcastlinks for all of the current links to events, freebies, and more! If you enjoyed this week's episode, I'd so appreciate you doing a few things for me: Please subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts. Tag me @nicolelainoofficial on your IG stories with a story of you listening to the podcast and I'll make sure to share your post! Interested in learning more about working with me?Click here to learn more about how we can work together.
There's a frustrating cycle that way too many expert-based businesses fall into and that is riding the revenue roller coaster. Some months are good. However, way too many months the business owner ends up chasing leads and feeling nervous about reaching the revenue goals. What if you could quantum leap your coaching business into consistent 5-6 figure months with a few simple tweaks to your current business model? In episode 381 of Amplify Your Success, we're diving into the powerful process of quantum leaping your coaching business, by combining strategy, mindset, and a key paradigm shift to achieve the revenue and impact of your dreams. With my 2 decades on in the trenches experience, I'll outline the 3 more impactful areas of your business to optimize - scalable offers, sales trigger events, and consistent lead sources - that can immediately bring a significant boost to increasing revenue (and feeling more confident in your overall business growth.) Learn how aligning your brand and messaging sets the stage for turbocharged growth and satisfaction in your business. Plus, discover how the Million-Dollar Visibility Framework can empower you to take your coaching business to the next level by unlocking your unique authority code. Key Takeaways: 01:16 This solution is part strategy, part mindset, and partly a shift in your entire paradigm of what it takes 04:13 The importance of giving yourself permission to want what you really want in your business 07:07 What an optimized scalable offer truly is (and what it is not) 09:12 The difference between a lead source and a sales trigger (and why this matters to your sales) 11:10 How partners can become your best source of ideal clients. 12:00 Why experts need continuous lead generation to quantum leap their monthly revenues. 13:18 What the 3 fundamental elements are to reach a consistent 5-6 figure month Resources Mentioned in This Episode: The Million-Dollar Authority Framework at https://melaniebenson.com/framework $100k Authority Accelerator 12-week program for experts ready to add another 6 figures as an in-demand authority
In today's episode, Nicole Laino guides listeners through the key Human Design transits for April 2024. With the sun moving through gates in both the Ego and Sacral centers, this month brings a powerful blend of initiating energy, personal growth, and introspection. The month kicks off with a strong theme of control and taking action as the sun transits through Gates 21 and 51. Nicole explores how the upcoming solar eclipse on April 8th, coinciding with the new moon, amplifies the energy of new beginnings and encourages listeners to find the courage to initiate something new in their lives. As the month progresses, the transits shift focus to committing to personal growth, engaging individual creativity, and nurturing relationships. Nicole shares insights on how to navigate the natural ebb and flow of energy, emphasizing the importance of trusting the process and allowing for moments of pause and reflection. The episode concludes with a discussion of Gate 24, which encourages listeners to tune into their internal knowing and trust their intuition without seeking external validation. Nicole invites listeners to contemplate how they can strengthen their trust in themselves and shine their unique light in the world. Join Nicole for this thought-provoking exploration of April's Human Design transits and discover how to harness the energy of the month to support your personal growth and transformation. Register for the upcoming free 5-day masterclass, The Authority Accelerator in HD: Create Your Million Dollar Message in 5 Days Using Human Design at nicolelaino.com/masterclass Learn more about your Human Design and get your full chart for free. Click here to get your free chart. Be sure to visit nicolelaino.com/podcastlinks for all of the current links to events, freebies, and more! If you enjoyed this week's episode, I'd so appreciate you doing a few things for me: Please subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts. Tag me @nicolelainoofficial on your IG stories with a story of you listening to the podcast and I'll make sure to share your post! Interested in learning more about working with me?Click here to learn more about how we can work together.
Today, Nicole Laino dives deep into the tagline she signs off each episode with: the secrets of building an unshakeable business by first becoming an unshakeable human. Drawing from the wisdom of Human Design, Nicole explores the crucial link between confidence and worthiness, and how cultivating both is essential for entrepreneurs looking to shift from hustle to flow without sacrificing results. Through real-life client examples and personal insights, Nicole illustrates how understanding and embracing your unique Human Design can help you navigate the challenges of entrepreneurship with greater ease and purpose. She emphasizes the importance of grounding yourself in your own authority, making decisions from a place of empowerment rather than fear, and learning to observe your design objectively as it plays out in your life and business. From cultivating an "I've got this" mindset to crafting strategic messaging and authority funnels, this episode lays the groundwork for entrepreneurs ready to take their personal and professional growth to the next level with Human Design. Tune in to discover how you can start leveraging your Human Design to build a business that not only thrives but also aligns with your true purpose and path. Get ready to become unshakeable from the inside out! egister for the upcoming free 5-day masterclass, The Authority Accelerator in HD: Create Your Million Dollar Message in 5 Days Using Human Design at nicolelaino.com/masterclass Learn more about your Human Design and get your full chart for free. Click here to get your free chart. Be sure to visit nicolelaino.com/podcastlinks for all of the current links to events, freebies, and more! If you enjoyed this week's episode, I'd so appreciate you doing a few things for me: Please subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts. Tag me @nicolelainoofficial on your IG stories with a story of you listening to the podcast and I'll make sure to share your post! Interested in learning more about working with me?Click here to learn more about how we can work together.
Today Nicole is addressing something that a lot of people do not realize about Human Design initially and can be disappointing to some when they first discover: that Human Design isn't a linear "path" to personal and professional growth. Human design can be a powerful tool for expanding one's authority and shaping one's business messaging, however the episode challenges preconceived notions and highlights the unique, unpredictable journey that human design facilitates. Listeners are invited to embark on a thought-provoking journey that reveals the essence of human design as more than a step-by-step guide but as a deeply personal exploration that fosters growth, self-knowledge, and empowerment. Nicole's insights provide a fresh perspective on tackling business challenges and personal hurdles, encouraging a shift towards a more confident, energetic alignment with one's goals. This episode is a must-listen for entrepreneurs and individuals seeking to deepen their connection with their unique design and unlock their full potential in an authentic, impactful manner. Register for the upcoming free 3-part masterclass, The Authority Accelerator in HD: Create Your Million Dollar Message in 3 Days Using Human Design at nicolelaino.com/masterclass Learn more about your Human Design and get your full chart for free. Click here to get your free chart. Be sure to visit nicolelaino.com/podcastlinks for all of the current links to events, freebies, and more! If you enjoyed this week's episode, I'd so appreciate you doing a few things for me: Please subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts. Tag me @nicolelainoofficial on your IG stories with a story of you listening to the podcast and I'll make sure to share your post! Interested in learning more about working with me?Click here to learn more about how we can work together.
In a brand new edition of our monthly tradition, Nicole is joined once again by the astute astrologer Christina Luna, offering listeners an in-depth exploration of the astrological and human design transits for February 2024. Nicole and Christina skillfully blend their expertise to unveil how these cosmic movements are set to impact our personal and professional lives. As we traverse the final days of January, with its significant astrological shifts, this episode promises to illuminate the path ahead, providing a forecast that is both enlightening and empowering. This month's episode takes a unique turn as it not only provides a forward-looking view but also integrates a reflective approach, examining the closing chapters of previous transits and their lasting impacts. The dialogue delves into how these cosmic changes, particularly the significant shift of Pluto into Aquarius, are not just ephemeral events but pivotal moments that shape our collective and individual journeys for years to come. Nicole and Christina offer a narrative that is rich with metaphors and practical insights, making the complex astrological concepts accessible and relatable to entrepreneurs and individuals alike. Listeners are invited to a journey of self-discovery and cosmic understanding, as the pair discusses the importance of aligning with these transits to enhance personal growth and business success. The episode is not just a forecast; it's a guide to using these cosmic events as tools for learning and transformation. With the unique blend of human design principles and astrological wisdom, Nicole and Christina provide a comprehensive view of the month ahead, equipping listeners with the knowledge to navigate these shifts confidently. Register for the upcoming free 3-part masterclass, The Authority Accelerator in HD: Create Your Million Dollar Message in 3 Days Using Human Design at nicolelaino.com/masterclass Learn more about your Human Design and get your full chart for free. Click here to get your free chart. Be sure to visit nicolelaino.com/podcastlinks for all of the current links to events, freebies, and more! If you enjoyed this week's episode, I'd so appreciate you doing a few things for me: Please subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts. Tag me @nicolelainoofficial on your IG stories with a story of you listening to the podcast and I'll make sure to share your post! Interested in learning more about working with me?Click here to learn more about how we can work together.
When you are in a crowded market, an expert entrepreneur is going to have a lot of similar-sounding competitors (even if those competitors are not as talented or capable of delivering the results that you do.) In a crowded market, you either blend into the noise or stand out as the authority. When you stand out as the authority, you become the go-to expert your industry refers to and your ideal clients seek out. In episode 372 of Amplify Your Success Podcast, I reveal the foolproof method I stumbled upon that propelled my business from struggling to break $1,000 a month to multiple six figures 20 years ago. With my Authority Building Trifecta, not only did I achieve visibility, I also accelerated the monetization of that visibility. Today I teach this method to my clients so they can quickly boost their authority and land coveted shows and stages (and activate a 24/7 client generation system.) I'll also highlight the critical importance of being highly visible with what I call authority content, and how it holds the power to get invitations to speak, to reinforce your expertise, and to speed up your ideal client's decision-making process. We'll delve into the art of being on other people's platforms and how it can significantly boost your authority. Finally, I'll unveil the magic that happens when inspiring your audience to consume your content, imparting valuable insights on nurturing relationships and dynamic client journeys. Join us in the Amplify Your Authority FREE Facebook Group to learn more strategies to stop being a best-kept secret and stand out as an industry go-to authority. Key Takeaways: 02:02 Authority is essential to generate Million Dollar Visibility 04:57 What my 3 part Authority Building method is for expert entrepreneurs. 08:47 What Authority Content is and how to showcase expertise for client attraction. 13:38 Consistent social media presence is important. 15:01 How borrowing credibility and influence from others works to build your own audience. 19:28 Where the “client attraction” magic kicks in with your messaging & branded content. 23:31 How my podcast helps nurture potential clients. 24:57 Two potential outcomes from the authority method Resources Mentioned in This Episode: Free Resource: The 7-Step Framework to Generate Million-Dollar Visibility Free Scorecard: 17 Mistakes That Guest Experts Make That Cost Them the Lead & Client $100k Authority Accelerator Interested in Accelerating Your Authority in my $100k Authority Accelerator this year? Request a complimentary Fast Track Session and we'll evaluate your authority roadmap together.
Today's episode is a must-listen for entrepreneurs eager to transition from the daily grind to a state of flow, all while amplifying their impact and influence. Nicole shares her Human Design spin on thought leadership, offering a unique perspective on how to stand out in your field. She defines what it truly means to be a thought leader, setting the stage with an array of examples ranging from Brene Brown to Steve Jobs. She'll also explore the common thread that links all successful thought leaders – their ability to command attention and influence through authenticity and expertise. But this episode is not just about recognizing these qualities in others; it's about learning to awaken them in yourself. Nicole will also teach you about the concept of the 'Authority Matrix', a tool designed to help listeners harness their unique strengths and align their entrepreneurial journey with their personal human design. Join Nicole in this transformative episode as she guides you through the first steps towards becoming an unshakeable thought leader. Register for the upcoming free 3-part masterclass, The Authority Accelerator in HD: Create Your Million Dollar Message in 3 Days Using Human Design at nicolelaino.com/masterclass Learn more about your Human Design and get your full chart for free. Click here to get your free chart. Be sure to visit nicolelaino.com/podcastlinks for all of the current links to events, freebies, and more! If you enjoyed this week's episode, I'd so appreciate you doing a few things for me: Please subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts. Tag me @nicolelainoofficial on your IG stories with a story of you listening to the podcast and I'll make sure to share your post! Interested in learning more about working with me?Click here to learn more about how we can work together.
Focused on helping entrepreneurs build their business with a personalized touch, this episode offers a deep dive into the synergy between human design and content creation. Nicole dispels the myth of human design as a 'magic bullet' and instead, guides listeners on a journey to understand how various elements of their design can be dialed up to resonate with their authentic selves. Nicole will dive into each Human Design Type and teach you how to use your unique type to enhance your expert positioning and authority in their field. This episode is not just about understanding your chart; it's about tuning into the high frequency of your individuality, which in turn, attracts more engagement and flow in business activities. Whether you're a Projector, Manifestor, Generator, Manifesting Generator, or a Reflector, this episode promises to shed light on how you can harness your unique traits to create content that stands out. Tune in to discover how to transition from being seen as just an inspiring figure to a compelling thought leader who commands attention and drives sales. Register for the upcoming free 3-part masterclass, The Authority Accelerator in HD: Create Your Million Dollar Message in 3 Days Using Human Design at nicolelaino.com/masterclass Learn more about your Human Design and get your full chart for free. Click here to get your free chart. Be sure to visit nicolelaino.com/podcastlinks for all of the current links to events, freebies, and more! If you enjoyed this week's episode, I'd so appreciate you doing a few things for me: Please subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts. Tag me @nicolelainoofficial on your IG stories with a story of you listening to the podcast and I'll make sure to share your post! Interested in learning more about working with me?Click here to learn more about how we can work together.
Today, your host Nicole Laino dives deep into the intersection of human design and entrepreneurship, exploring three common pitfalls that entrepreneurs often face when applying human design principles to their business strategies. This episode is a must-listen for anyone eager to align their entrepreneurial journey with their innate design, but who feel like they might not be getting the results they feel like they should. Nicole offers not just insights but also real-life examples and practical advice on what these mistakes are and how you can avoid them. From the misconception of gate definition as a 'magic bullet' to the balancing act between healing and action, and finally, the crucial aspect of truly living your design – this episode is packed with valuable takeaways. Don't miss this opportunity to refine your approach to business with human design. Tune in to learn, grow, and transform your business journey into one that's not just successful, but also truly aligned with your design. Register for the upcoming free 3-part masterclass, The Authority Accelerator in HD: Create Your Million Dollar Message in 3 Days Using Human Design at nicolelaino.com/masterclass Learn more about your Human Design and get your full chart for free. Click here to get your free chart. Be sure to visit nicolelaino.com/podcastlinks for all of the current links to events, freebies, and more! If you enjoyed this week's episode, I'd so appreciate you doing a few things for me: Please subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts. Tag me @nicolelainoofficial on your IG stories with a story of you listening to the podcast and I'll make sure to share your post! Interested in learning more about working with me?Click here to learn more about how we can work together.
Today Nicole is addressing a topic that's at the forefront of every entrepreneur's mind: the relentless quest for your "ideal client." But what if this very pursuit is the hurdle holding you back? Nicole challenges the conventional wisdom of niche-finding, arguing that this approach may lead to a plateau, especially for those teetering around the six-figure mark. Nicole challenges conventional wisdom with a controversial yet compelling viewpoint, suggesting that the key to breakthroughs lies not in finding the perfect client but in understanding oneself. Using the principles of human design, she'll take you through a transformative process of 'reverse niching', emphasizing the importance of self-awareness in business. This strategy is not just about rethinking your marketing strategy; it's about a fundamental shift in how you perceive your role and power as an entrepreneur. Nicole is also going to share three major issues with traditional wisdom around niching and presents an alternative approach that aligns with the unique strengths and designs of entrepreneurs. Uncover the secrets of connecting deeply with your audience and how human design can direct you to your soulmate clients. Register for the upcoming free 3-part masterclass, The Authority Accelerator in HD: Create Your Million Dollar Message in 3 Days Using Human Design at nicolelaino.com/masterclass Learn more about your Human Design and get your full chart for free. Click here to get your free chart. Be sure to visit nicolelaino.com/podcastlinks for all of the current links to events, freebies, and more! If you enjoyed this week's episode, I'd so appreciate you doing a few things for me: Please subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen! Rate and review the podcast on Apple Podcasts. Tag me @nicolelainoofficial on your IG stories with a story of you listening to the podcast and I'll make sure to share your post! Interested in learning more about working with me? Click here to learn more about how we can work together.
In this episode, I give you a quick whistlestop tour of what worked and what didn't for me in 2023, and lay out my plans for the business in 2024. I discuss the journey of this podcast, The Recognized Authority, which has shown steady growth across 152 episodes. I also touch on my shift to live streaming many of the episodes. I've found that live streaming offsets my tendency towards perfectionism and encourages proactive content creation. However, I plan to improve the promotion of these live streams well in advance in the coming year. On the social media front, I talk about missing my 2023 goal of reaching 6,000 LinkedIn followers. Falling short of this target has prompted me to refine my content strategy for LinkedIn in 2024. I aim to engage more effectively with the platform's algorithm while scaling back my efforts on other social media platforms. Regarding my email list, I recently increased the frequency of my emails, a move that initially led to a spike in unsubscribes but eventually resulted in greater engagement. I intend to continue this experiment for another 2-3 months to better gauge its long-term effectiveness. I also reflect on my experiments in 2022 with group masterminds and 2023 in my Authority Accelerator program and one-on-one coaching. These experiences have led me to retool my Authority Accelerator program as I've discovered that interviewing not only makes content creation more manageable but also allows me to use the first interview as a foundation for a content roadmap. This interview format is conducive to podcasting, which is an effective tool for lead generation. I'm also considering adding a community offering at some point in 2024, depending on finding the ideal pricing and value for the target audience. Tune in for a behind-the-scenes perspective on my journey. Want to chat? Book a call with me.
Imagine onboarding more clients in the next 30 days than you did in the last 6 months. Most business owners could not pull that off right now and industry fluctuations aside, the lack of sales is typically due to one key issue – the business's offerings aren't seen as remarkable. If an entrepreneur isn't standing out, then most likely there is an issue with messaging, customer journey, or offer optimization. On Amplify Your Success Podcast episode 362, Jason Van Orden joins me to explore how techniques like his Gravity Method keeps potential clients engaged and guides them toward making a purchase with you. Jason provides valuable insights, examples, and practical tips for finding one's remarkable factor, addressing objections, and reframing the problem for potential clients. Melanie and Jason also reflect on their personal experiences of making bold decisions and the importance of networking and community engagement for business growth. Join us in the Amplify Your Authority FREE Facebook Group to learn more strategies to stop being a best-kept secret and stand out as an industry go-to authority. Key Takeaways: 02:58 What's possible when using the Million Dollar Visibility Stream. 07:21 We discuss our insights around the coaching industry facing client conversion challenges. 08:26 Common challenges for coaches around messaging, customer journey, readiness for sales. 12:06 What the 3 R's are: relevance, remarkability and resonance. 16:03 Jason shares how a “Dancer turned teacher” experienced the effort theory. 18:42 What to do when you have tried so many things that don't work. 23:21 Jason shares how to reframe anxiety using somatics for new hope. 25:09 Emerging research that can change industry perceptions. 28:19 The importance of not discounting your offers when people are not buying. 34:49 Jason talks about overcoming introversion and shyness to become a leader and create remarkable experiences for others. Get access to Jason's free resource: 3R Messaging Worksheet: Jasonvo.download [MELANIE'S RESOURCE] Download my free Million Dollar Visibility Stream Framework at https://amplifywithmelanie.com. Interested in the $100k Authority Accelerator program? Let's book a complimentary Fast Track Session and explore if it's the best fit for you at https://melaniebenson.com/fastrack.
Are you looking to build your personal brand, authority and influence as a consultant, coach or expert? Wondering how to leverage YouTube to attract more of your ideal clients? In this episode of The Recognized Authority, Alastair McDermott interviews YouTube strategist and coach Salma Jafri on how to grow your impact and income with YouTube. They discuss: Crafting titles and thumbnails for maximum clicksUnderstanding the YouTube algorithm in 2022Optimizing your channel strategyBalancing evergreen vs trending contentGetting comfortable on cameraSmart video batching and repurposingThe power of live streaming for engagementCollaborating with influencers for borrowed authority If you want actionable tactics to build your authority and get more high-ticket clients with YouTube, don't miss this tactical masterclass! Tune in as Salma reveals her advanced YouTube growth strategies to help you become the recognized authority in your field. Learn more about Alastair's Authority Accelerator program. ----------
Being an entrepreneur is one of the most powerful “personal development” courses on the planet. In order to achieve higher levels of success, a business owner must learn to think differently and take action on important goals, despite feeling uncomfortable. A turning point in my own business was recognizing the power of my decisions.This quote by W.H. Murray became my inspiration: “Until one is committed, there is hesitancy, the chance to draw back, always ineffectiveness. Concerning all acts of initiative (and creation), there is one elementary truth, the ignorance of which kills countless ideas and splendid plans: that the moment one definitely commits oneself, then providence moves too.” Over the last 23 years I've studied how high 6, 7 and 8 figure entrepreneurs think – and how micro-adjustments in one's attitude around money and resources allows them to use strategies that sustain success for the long term. On Amplify Your Success episode 359, I'm revealing three critical skills that many of my peers have developed that allow them to reach higher levels of success – and sustain it.. Combined with my experience coaching experts in the 100k Authority Accelerator program, discover how decisiveness, resourcefulness, and momentum could be your best skills to use this year. Join us in the Amplify Your Authority FREE Facebook Group to learn more strategies to stop being a best-kept secret and stand out as an industry go-to authority. Key Takeaways: 03:01 Why entrepreneurs benefit from being decisive 04:45 The WH Murray quote that reveals why making a decision comes before knowing how 07:56 What happens to our decision making when it appears we are low on resources. 10:25 How being resourceful looks when you've made a decision but don't know how to reach it. 14:05 The stories you make up about your situation and how they either lift you up, or sabotage your progress. 18:35 Why momentum, especially collaborations, plays such a huge role in achieving next level success – and sustaining it! Resources Mentioned in This Episode: $100k Authority Accelerator (5 spots open for 2024 program now!) Book a complementary Fast Track Call to explore your fastest path to Million Dollar Visibility
On Amplify Your Success Podcast episode 358 with Melanie Deziel, the focus is on the power of earning trust through audience engaging content. Explore the art of storytelling and content creation, emphasizing the importance of putting the customer at the center of the story. By focusing on the benefits rather than just the features of your product or service, you can create content that resonates with your audience and builds trust. Take a deep dive into different frameworks for storytelling in various content types and highlight the significance of corroboration through testimonials, reviews, and case studies but caution against solely relying on corroboration and emphasize the importance of demonstrating your own expertise through action and results. Whether you're a solopreneur selling physical products or an individual with specialized knowledge, creating support content is crucial to gaining the trust of skeptical consumers. Get practical tips for infusing your content with trust-building elements and share insights on building authority and positioning expertise online. Also, learn about Melanie's program, the 100k Authority Accelerator, which helps entrepreneurs generate an additional $100,000 in income while building a million-dollar visibility platform. Join Melanie Benson and Melanie Deziel as they unravel the secrets of earning trust through audience engaging content and taking your business to the next level. Join us in the Amplify Your Authority FREE Facebook Group to learn more strategies to stop being a best-kept secret and stand out as an industry go-to authority. Key Takeaways: 06:02 How your content sets you apart from other experts with similar offerings. 07:48 Why skepticism towards brands, especially on social media, has increased in recent years. 10:33 The power of leveraging testimonials, endorsements, and demonstrations to add credibility to claims. 15:20 How to pick the best content format that aligns with your best energy. 16:39 Two credibility boosters and how to use corroboration and education. 20:47 Sharing the “work before the work” so it's compelling to your audience. 23:15 Why it helps to identify promises then prove and demonstrate them. Resources Mentioned in This Episode: Get Melanie's book, Prove It at https://www.melaniedeziel.com/prove-it Explore the $100k Authority Accelerator program with me (and I'll help you uncover what's possible when you amplify your authority!) Book a complimentary Fast Track Session at https://melaniebenson.com/fasttrack
On Amplify Your Success episode 351, I'll reveal the lead generation strategy that activates a flood of 4-5 figure clients, part of my proven Authority Accelerator strategy. You won't want to miss this episode if you've been frustrated with lackluster social media engagement. I'll discuss the common problem of content getting lost in the sea of social media noise and share the success story of a client who doubled his rates simply by implementing a consistent and effective social media strategy. Learn this strategy's key components, including teaching in a way that disrupts the scroll, showcasing thought leadership, and ensuring brand alignment. Listeners can expect to learn about the power of frameworks and concepts, and how to effectively share case studies and results without sounding salesy. I'll highlight the importance of authority positioning showcases, where entrepreneurs can borrow credibility from others to strengthen their own brand. This strategy has the potential to not only attract leads but also lead to lucrative speaking opportunities. If you're ready to activate a flood of high-paying clients, tune in to this episode of Amplify Your Success and discover the lead generation strategy that can transform your social media presence. Join us in the Amplify Your Authority FREE Facebook Group to learn more strategies to stop being a best-kept secret and stand out as an industry go-to authority. Key Takeaways: 00:01:46 Inconsistent social media presence leads to success. 03:15 My highest performing ideal client attraction strategy. 06:16 How your content strategy amplifies thought leadership through frameworks. 10:45 Four types of content: media features, speaking opportunities, handraisers. 13:35 The secret to transforming social media lurkers into leads lies in finding resonance and common ground in what they need. 17:37 A walk through of a reformatted content strategy for effective posting on Facebook. 20:19 A DM lead strategy that doesn't come across too salesy (but is highly effective.) Resources Mentioned in This Episode: Want to add another $100k to your business this year by borrowing your competitor's audiences? Download my FREE 7-Step Framework at AmplifyWithMelanie.com
As an expert, coach or service professional, one of the proven visibility strategies that can instantly land you paying clients is being a guest speaker. Guest Speaking is sharing your message on someone else's platform – a podcast, a YouTube show, a virtual summit and in person events. Being a Guest Speaker on someone else's platform gives you an advantage as you instantly gain “borrowed influence” and accelerate your own sales into a new audience. But how does an expert land these kinds of visibility opportunities without investing a fortune on expensive speaker booking services or publicists? On Amplify Your Success episode 347, I'll reveal nine ways to find guest speaking opportunities in your industry, many of which are part of my proven Authority Accelerator strategy. Join us in the Amplify Your Authority FREE Facebook Group to learn more strategies to stop being a best-kept secret and stand out as an industry go-to authority. Key Takeaways: [02:59] Speaking opportunities create magnetic audience connections. [06:21] How being featured on other people's podcasts is the perfect showcase to kickstart tons of invitations to speak at other events [10:43] Why hosting your own podcast helps you build relevance with other influential people who you want to get featured by. [13:27] How investing in masterminds and coaching programs can pay off through additional visibility opportunities. [15:21] Develop the skill of pitching podcasters and event hosts. [18:38] Common reasons why talented experts are not getting organically generated invitations to speak. Resources Mentioned in This Episode: 7 Step Framework To Add Another $100k This Year by Leveraging Other People's Audiences [https://amplifywithmelanie.com/] IGNITE Mastermind for Experts Ready to Add A $100k as an In-Demand Authority [https://mastermindwithmelanie.com/] Magnetize Your Message Mini-Course [https://melaniebenson.com/messagingcourse/] Alex Sanfilippo's PodMatch [https://podmatch.com/]
In a world where social media is king, creating great content that represents your brand and that actually brings in leads feels like an uphill battle. Time constraints, unclear messaging, and the constant pressure to create new content and stand out leads to confusion and frustration. But what if there was an easier way? In this episode of The Recognized Authority, Alastair McDermott and Josh Elledge discuss the complexities - and importance - of social media content creation. From the importance of aligning content with business goals to the transformative nature of short video, this conversation is rich with practical tips and insights. You'll learn about the irreplaceable value of genuine human engagement, even in an age where AI tools are on the rise. Discover how to repurpose video calls, podcast episodes and other video content into shareable clips, and find out how to establish efficient workflows if you're juggling a busy schedule. The dialogue also explores the merits of interviewing industry experts, the pivotal role of a robust content strategy, and the power of the "know, like, trust" principle. You'll hear personal experiences, including the utility of video calls for sharing expertise, the non-negotiable need for high-quality audio and video, and the strategic advantage of offering valuable insights to foster trust and attract clientele. While AI's current capabilities in content creation have their limits, there's optimism about future advancements. You'll even get a glimpse of Alastair's offering, Authority Accelerator, a tailored solution for consultants, coaches, and B2B service providers, designed to help you create captivating microcontent that resonates with your audience. Don't miss it: from strategy to execution, this episode ensures you walk away with actionable takeaways. Ready to master content creation and establish your authority? Listen in today. Learn more about Authority Accelerator: https://therecognizedauthority.com/authority-accelerator/
Authority positioning is a brand strategy that can confer credibility and influence. When someone is perceived as an authority in a particular field, their opinions and advice are more likely to be trusted and followed. Additionally, being an authority can open up opportunities for leadership and provide helpful decision-making cues. If your market is crowded, an effective technique to stand out amongst a sea of “sameness” of offers is using your authority levers. When other influencers are seeking speakers or collaboration, they search for other influential experts. When a potential client is looking for someone to solve their problems, they tend to choose those with the highest authority. Authority positioning can provide you a massive advantage. On episode 320 of Amplify Your Success Podcast, discover five valuable reasons to leverage your authority to gain a competitive advantage in your market. Join us in the Amplify Your Authority Facebook Group to unpack all 7 of the steps in my 7 Step Plan to Get Booked, Get Leads and Get 5 Figure Clients by Leveraging Other People's Audiences. Takeaways [3:57] Authority gives you a competitive advantage, similar to how being an author gives you instant credibility in the mind of your audience. [5:55] Credibility as a buying lever, especially in a crowded market, that leads to an increase in sales. [7:44] The importance of specification and distinguishing yourself for a buyer. [10:18] Leveraging your authority helps you build an influential network. [12:38] How raising your influence leads to more organically generated visibility opportunities. [15:25] Announcement about my upcoming Authority Accelerator event. Resources Mentioned in This Episode: 2023 IGNITE Mastermind Authority Accelerator Event
Have you ever wondered what it takes to become successful on YouTube? Sunny Lenarduzzi is a social media consultant and business growth coach who has earned eight figures in the past four years teaching people how to elevate their brands using video marketing, Sunny's YouTube channel has amassed over 27 million views and her expertise has been featured in outlets including Entrepreneur, Forbes, Fast Company and Inc. Sunny is incredibly passionate about sharing her message around entrepreneurship, generosity, and success with the world. She has enrolled over 8,000 clients from around the world into her online programs, YouTube for Bosses and The Authority Accelerator. Connect with her on Instagram @sunnylenarduzzi. In this in-depth interview, we talked about burnout, scaling, the definition of success, and the definition that Sonny is living into these days. Plus, we dove into growing your YouTube channel and utilizing social media to serve in a bigger and broader way. Don't worry, my friends; I asked her to give us some tips on the types of content to be sharing, how to make that content relevant to our audiences, and how to master YouTube specifically. In this Episode You'll Learn: All about today's guest, Sunny Lenarduzzi [ 0:45 ] How Sunny got to where she is today [ 4:35 ] The importance of intuition on our journey [ 10:25 ] The warning signs for burnout [ 15:25 ] Sunny's definition for success [ 21:20 ] Why entrepreneurship won't necessarily equal freedom [ 25:15 ] How to use social media in a helpful way [ 31:00 ] The reasons we should start a YouTube channel [ 36:50 ] About balancing perfectionism on social media [ 42:10 ] The formula for success on YouTube [ 47:05 ] Soul Shifting Quotes: “I was so concerned with what I looked like because I was really afraid of judgment and criticism.” “If you love what you do, the money will follow.” “You're the boss.” “You have the choice of how you want to operate each day.” “Subtraction is the key to success.” Links Mentioned: Learn my 7 Secrets to Uplevel Your Brand & Land Your Dream Clients Grab your FREE training, How to Call in Your Tribe + Create Content that Converts Text me at 603-931-4386 Learn more about Koya by following her on Instagram or heading to https://sunnylenarduzzi.com. Tag me in your big shifts + takeaways: @amberlilyestrom Did you hear something you loved here today?! Leave a Review + Subscribe via iTunes Listen on Spotify
Dr. Izdihar Jamil has been featured in Forbes and is the author of several best-selling books. She helps women be in the top 1% Authority in their field by becoming authors and getting high-profile speaking gigs. Get her free one day Fast Authority Accelerator Course: https://www.izdiharjamil.com/
Bereavement is uncomfortable in any situation and the workplace especially. We had an incredibly moving conversation on the podcast with Zenith Virago, a ‘deathwalker', marriage celebrant, consultant, educator, speaker, facilitator and author. Most of us never think of how to deal with bereavement until it actually happens, but half an hour with Zenith is something we could all benefit from. She discussed with us how leaders and teams can cope when the team or a team member is touched by the death of a loved one. Zenith has over 20 years of experience in the field of holistic health and bereavement. She presents and teaches around the world, and even tells us about a conversation she had with the Dalai Lama! Listen up for some profound and empowering advice for how to respond when the worst happens... In this episode you will learn: What not to say when someone is bereaved When actions are better than words What to do when someone is crying What a team leader needs to do to manage a team with a bereaved team member Zenith's meeting with the Dalai Lama How to understand the different stages of bereavement Extra Resources: https://www.zenithvirago.com/ https://www.naturaldeathcarecentre.org/ People Leaders Website - https://peopleleaders.com.au/ People Leaders on LinkedIn - https://www.linkedin.com/company/people-leaders-pty-ltd/?trk=cws-cpw-coname-0-0 People Leaders Instagram - https://www.instagram.com/people.leaders People Leaders Facebook - https://www.facebook.com/PeopleLeaders/ Jan Terkelsen on LinkedIn - https://www.linkedin.com/in/janterkelsen/ Michelle Terkelsen on LinkedIn - https://www.linkedin.com/in/michelle-terkelsen-creating-high-performing-teams-a992744/ See omnystudio.com/listener for privacy information.
2020 has been a very interesting year. It's been eye opening, and it's really been an awakening for all of us. And it's come with a new set of challenges. But true innovation can be born from these challenges and it could potentially turn your pain, your struggle, your challenges into the greatest success trajectory of your life. And that's what this episode is all about. It's one of my favorite episodes I've ever done on The Sunny Show. And I know you're going to get so much out of it! I want you to listen to this episode and leave it feeling amped up and ready to execute and take action on everything you're going to learn today. If you aren't familiar with Dean Graziosi, he's been featured in pretty much everything. He's been on Forbes, Oprah and The Wall Street Journal plus many, many more. Dean is a multiple New York times bestselling author, entrepreneur, and investor. He started or has been involved in 13 plus companies that have resulted in over 1 billion. And for over 20 years Dean has been dedicated to delivering self-education to those seeking transformation and success outside of the normal path of traditional education. I know this is going to be a really amazing episode for you, especially during these times. If you are ready to pivot and if you're ready to bring your business online and your expertise online, I encourage you to apply for our Authority Accelerator program, where we teach you how to grow and scale your business from the ground up online. Now, without further ado, let's get into this fire! If you enjoy the episode, please be sure to take a screenshot and share it out on Instagram and tag me - @SunnyLenarduzzi and @DeanGraziosi and I'll be sure to share your comments and big takeaways on my Instagram Stories as well. Also, please make sure to give us a review on iTunes (or Google Play, Stitcher, Android, TuneIn, Spotify). You can find the Show Notes for this episode HERE ____________________________________________ RESOURCES & LINKS MENTIONED IN THIS EPISODE: Apply to Sunny's Authority Accelerator Program Sign Up to our FREE Authority Accelerator Training to learn how to elevate your IMPACT, INCOME and AUDIENCE on autopilot BOOK: “The Underdog Advantage” by Dean Graziosi Dean Graziosi on Instagram Dean Graziosi on Facebook Dean Graziosi on Twitter Sign up to my FREE TRAINING on How to 100x Your Subscriber Base and Double Your Revenue Using YouTube. Sunny Lenarduzzi's YouTube Channel _____________________________________________ Say hi to Sunny Lenarduzzi on social: Facebook: https://www.facebook.com/SunnyLenarduzzi/ Snapchat: https://www.snapchat.com/add/sunnylenarduzzi Twitter: https://twitter.com/SunnyLenarduzzi YouTube: https://www.youtube.com/user/SunnyLenarduzzi Instagram: http://instagram.com/sunnylenarduzzi/ Sign up to my FREE TRAINING on How to 100x Your Subscriber Base and Double Your Revenue Using YouTube. Listen to The Sunny Show Podcast here: iTunes Google Play Stitcher Android TuneIn Spotify
You know that I love a good business book. But I'm also very picky about who I have on this show to talk about their books. Because if it didn't really make an impact on me, then I'm not going to bring them on to go deep into the subject matter of the book. But this author truly changed the game for me this year. I've implemented a lot of the principles found in this book “The Bezos Letters” and our company has grown exponentially and we're on track to double our revenue again this year. I'm super excited to bring Steve Anderson, author of the book “The Bezos Letters”, to the show today. Jeff Bezos is the founder of one of the world's most valuable companies and Amazon was the fastest company to reach $100 billion in sales ever. Whatever your opinion is of Amazon, whatever your opinion is of Jeff Bezos, I want you to go into this with an open mind and understand that if you have a business or want to start a business, don't you want to learn from a company that was the fastest company to reach $100 billion in sales ever? Because there's a lot of good lessons in here for you regardless of what type of business you have. If you enjoy the episode, please be sure to take a screenshot and share it out on Instagram and tag me - @SunnyLenarduzzi and I'll be sure to share your comments and big takeaways on my Instagram Stories as well. Also, please make sure to give us a review on iTunes (or Google Play, Stitcher, Android, TuneIn, Spotify). You can find the Show Notes for this episode HERE ____________________________________________ RESOURCES & LINKS MENTIONED IN THIS EPISODE: Apply to The Authority Accelerator program to see if you qualify Sign up for Sunny's Free YouTube Training here “The Bezos Letters” by Steve Anderson (BOOK) Free Assessment: Discover How to Grow Your Business Like Amazon! (FREE ASSESSMENT) $8 MILLION AN HOUR? (#1 LESSON FROM A BILLIONAIRE) (VIDEO) GIVING IT ALL AWAY FOR FREE (VIDEO) “Trying is lying”. Check our podcast Episode 098 “Insane Story of How Intuition Led to Working With ICONS Like Usher & J.Lo with Walid Azami” Sunny's Authority Accelerator Program. Wanna kill it on YouTube? Team Sunny is accepting applications now to work with us in a small group. Apply here to see if you qualify. Sign up to my FREE TRAINING on How to 100x Your Subscriber Base and Double Your Revenue Using YouTube. Sunny Lenarduzzi's YouTube Channel _____________________________________________ Say hi to Sunny Lenarduzzi on social: Facebook: https://www.facebook.com/SunnyLenarduzzi/ Snapchat: https://www.snapchat.com/add/sunnylenarduzzi Twitter: https://twitter.com/SunnyLenarduzzi YouTube: https://www.youtube.com/user/SunnyLenarduzzi Instagram: http://instagram.com/sunnylenarduzzi/ Sign up to my FREE TRAINING on How to 100x Your Subscriber Base and Double Your Revenue Using YouTube. Listen to The Sunny Show Podcast here: iTunes Google Play Stitcher Android TuneIn Spotify
00:00 Podcast Summary 01:20 Rob’s Introduction & Background 03:05 Lead Flow and why you need it for your business 04:50 Why ‘Hope Marketing’ isn’t a good strategy 05:58 Transitioning from the Military into Training 08:30 Hierarchy of Identity 10:30 Wealth Dynamics (Akash’s Story) 11:46 Rob’s Wealth Dynamic Profile and it’s impact on his business 12:27 Flow & Self-Awareness 12:55 Getting into Flow 14:31 Rob’s Business Model 15:36 How Rob helps clients get from 5 figures to 6 figures 15:51 The key differentiator between those who succeed and those who don’t 17:00 2 Big Marketing Mistakes to avoid Business 18:40 Triple A Framework 21:10 How to Build Authority 22: The role trust plays in the success of a business 24:35 The Value Ecosystem 25:14 The upside down funnel 27:50 The Power of Persuasion 29:17 “Authority” Book Launch 30:00 The Authority Accelerator (90 Days to 6 Figures) 31:45 The Inner Circle 33:16 3 Golden ‘Lessons Learnt’ in Business 37:04 How to connect with Rob www.robstewartglobal.com https://www.facebook.com/rob.stewart.3511 https://www.instagram.com/robstewart100milclub
Today, our guest, Sunny Lenarduzzi, is sharing some real estate video marketing ideas, which will help you elevate your business, and establish yourself in the industry. She is a social media expert and brand strategist, who runs the Authority Accelerator program that helps you create an automated marketing system in 90 days! Learn how to present yourself and your business online, how to implement Sunny's tactics to find deals, and why hustling won’t make you successful.
I get asked a lot: "What software do you use to create your visual models?". And I love getting this question because it means that there are people out there who are excited to start implementing my advice and create their own Signature System using Visual Models. So, in this episode I dive into the question: what software do I use to create my visual models? Now, because I want you to succeed and create the best visual models for you and your business, I give you a long answer. Including: What work you need to do before you even touch a piece of software Working out whether you're the right person to be designing your visual models (we're not all graphic designers) And what software my team uses to create models for clients in my Authority Accelerator program. I hope you enjoy this episode. Find out more by visiting https://shareyourpassion.com.au/podcast
In this episode, I’m joined by video marketing expert Jenny De Lacy to discuss her 4 keys to creating and leveraging your video marketing to help you build your profile, people and profits. In the next few years, video is going to be the main way people consume content online. So, how do we as business owners make sure we are ready for this change? One way is to get in early before the the change is fully upon us. Gone are the days where our websites needed to be responsive (and therefore had little to no video), now people are expecting more and more video from us. So, I invited my colleague and Authority Accelerator graduate Jenny De Lacy onto the show to discuss video marketing and how to leverage it in your business. In this episode, we discuss: How Jenny’s visual models gave her even more clarity for her videos Why video is taking over the internet Changes around having video on your website How do we implement video marketing when we’re not a big corporate Who is video marketing for? Who is it not for? 4 key ingredients for getting started with video marketing Where are my people and what do they need? What do I want them to know? How getting clear on your message first will improve all your video marketing How to not get stuck in the figuring out the mechanics of video Tips for getting confident on video How to use Facebook lives at an event well How to make your Facebook lives look good on your page and be still valuable after the fact And more. Find out more www.shareyourpassion.com.au/podcast