Podcasts about expert positioning

  • 71PODCASTS
  • 86EPISODES
  • 28mAVG DURATION
  • 1EPISODE EVERY OTHER WEEK
  • May 22, 2025LATEST

POPULARITY

20172018201920202021202220232024


Best podcasts about expert positioning

Latest podcast episodes about expert positioning

Branding Momentum with Veronica Di Polo
You're Not Boring… You Just Sound Like Everyone Else

Branding Momentum with Veronica Di Polo

Play Episode Listen Later May 22, 2025 13:25


You've got the receipts. You've done the work. But if the way you talk about your business still feels like you're “just checking in”... we need to fix that. This episode is for the service provider who knows they're good — but still sounds too polite, too polished, or just... too safe. We're getting into how to sound like the expert you already are,  without turning into a corporate robot or trying to be someone you're not. Because clients don't follow the loudest person in the room. They follow the clearest. ✨ Want to show up like the leader your business needs — even if it still feels a little awkward? Grab my free 4-part audio training: Becoming the Visible Entrepreneur Your Business Needs.  It's short, smart, and built for walking, scrolling, or sipping something strong. _______________________ *If this episode inspired you, take a screenshot of you listening and post it to your Instagram Stories. Tag us @veronicadipolo @brandingmomentum to spread the word, and don't forget to leave a review on Apple Podcast  ______________________ STAY CONNECTED & GET EXCLUSIVE CONTENT ✦ Sign Up for V's Daily Emails: Get exclusive insights every day! Message “DAILY” on IG @veronicadipolo or join here ✦ Follow Us on Instagram + TikTok: Stay inspired with @brandingmomentum Instagram and @brandingmomentum tiktok. ✦ Visit Veronica Di Polo's Website: veronicadipolo.com to learn more about our services and ways to work together.

The Business of You with Rachel Gogos
215 | How Expert Positioning Attracts Better Clients with Amy Posner

The Business of You with Rachel Gogos

Play Episode Listen Later Apr 22, 2025 40:10


What's the difference between a successful freelancer and one who struggles with feast or famine? It's not how good you are at your craft, but how you position yourself to clients. Amy Posner is a seasoned online entrepreneur and business coach who helps digital creative freelancers build breakthrough businesses. Over her 30-year career, she's launched six successful businesses (five of which are still in business today) and mentored thousands of freelancers to success.  Now, Amy focuses on empowering freelancers to grow the business they want by teaching them the skills they need to attract the right clients inside her Complete Breakthrough Freelancer course and on her podcast, Business Badassery. Overcoming Feast or Famine The biggest challenge for freelancers is feast or famine–a windfall of work followed by a period of little to no income. The best way to overcome this is with business systems and processes, so you always have another project in the pipeline. Amy teaches her students skills like writing proposals, selling on calls, and communicating the value they deliver. Many successful freelancers give their clients expert strategic advice, but are selling themselves as order takers–someone who does nothing more than follow orders and create deliverables. If you position yourself as a strategist, you're perceived as much more valuable.  The Difference between an Order Taker and an Expert The primary difference between order takers and experts is that experts deliver an experience, not just deliverables. It starts on the discovery call, when you first connect with the client. High-quality clients want a strategic partner, someone they can trust to give them expert advice and who is interested in getting results. Once you've landed the client, you need to deliver on the experience you've promised. When in doubt, overcommunicate and overdeliver. Again, systems and processes come in handy here. Keep the client in the loop on what's happening, especially for longer projects. Be reliable and do what you say you're going to do. Enjoy this episode with Amy Posner… Soundbytes 12:29-12:43 “I see so many successful freelancers who are giving expert advice, and they're counseling as experts, but they're selling themselves as a creator of deliverables. And you're seen in a very different light.” 18:02-18:21 “The truth is, you don't need a unique perspective. You need a perspective. If a client's going out looking, they don't care that I think the same thing you do. They care what I think. So they're not looking necessarily for originality. They're looking for a stake in the ground, that you believe in something and that you have something to say.”  Quotes “What I noticed was that you could be really great at your craft. And if you didn't have commensurate business skills, you didn't do as well as mediocre craftspeople who had the business side down.” “Nobody gets into business to sell stuff. They get into business because they love doing a thing.”  “I'm a chronic over-deliverer. I like to get invested in people and in getting results.” Links mentioned in this episode: From Our Guest Website: https://amyposner.com/ Connect with Amy Posner on LinkedIn: https://www.linkedin.com/in/amyposnerbusinessgrowthmentor/  Connect with brandiD Download our free guide to learn 16 crucial website updates that attract more leads and convert visitors into clients: https://thebrandid.com/website-tweaks/ Ready to elevate your digital presence with a powerful brand or website? Contact us here: https://thebrandid.com/contact-form/

Starter Girlz's show
Why Niching Down Leads to Massive Business Growth

Starter Girlz's show

Play Episode Listen Later Apr 20, 2025 43:22 Transcription Available


Send us a textStruggling to stand out in a crowded marketplace? Discover how niching down can help you attract your ideal clients, raise your prices, and build a profitable, freedom-based business.In this episode, marketing expert Amber Gaige shares proven strategies successful entrepreneurs use to grow faster and with more clarity. From positioning your brand to crafting messaging that resonates, this conversation offers a clear roadmap to help you differentiate and dominate your market—without the overwhelm.You'll learn:Why niching down creates more opportunity, not lessHow to position yourself as an expert in your spaceThe secret to building a strong, unique brandMindset shifts to overcome marketing confusionHow to grow your business in alignment with the life you wantPerfect for entrepreneurs, coaches, and service providers ready to get focused and grow smart.Connect with Amber GaigeWebsite: farbeyondmarketing.comBook: The Far Beyond Marketing Guidebook (Available on Amazon)

Sold With Webinars Podcast
From Interview to Instant Sales | JES 16

Sold With Webinars Podcast

Play Episode Listen Later Mar 26, 2025 10:55


Finding it hard to convert your audience into buyers? In this episode, I dive into the power of strategic interviews and how they can instantly position you as an expert while effortlessly pre-selling your products and services. You'll hear how a single interview generated hundreds of high-ticket applications—and why this method is faster and more effective than a long webinar. I'll break down how to turn interviews into mini books, create a powerful marketing asset, and leverage borrowed authority for maximum exposure. Plus, I'll share details on my Launch Accelerator package that helps experts fast-track their success in just 14 days. If you're ready to scale your business with interviews that sell, tune in now!

Sold With Webinars Podcast
How to Sell Your Methodology | JES 14

Sold With Webinars Podcast

Play Episode Listen Later Mar 24, 2025 9:51


Are you struggling to stand out in a crowded market? In this episode, I break down the power of having a signature system—your unique methodology that sets you apart and gets real results. I'll share insights from my recent mini PDF workshop, where we explored how to package and sell your expertise effectively. You'll learn about MMT (Models, Milestones, and Tools) and why selling a model can be the key to long-term success. Plus, I'll reveal why now is the best time to build a buyers list and scale your business with digital products. If you're ready to turn your knowledge into a profitable system, tune in now!

Double Your Sales Now!
Live Events Are Back Stronger Than Ever

Double Your Sales Now!

Play Episode Listen Later Mar 11, 2025 43:27


This week on Quantum Revenue Expansion, Episode #329—Live Events Are Back Stronger Than Ever—I had the absolute pleasure of sitting down with my dear friend and event powerhouse, Debbie Allen. If you've been wondering whether live events are still worth the effort, let me tell you—Debbie and I are here to show you that they're not just back, they're more powerful than ever! In this episode, we dive into why in-person events are outperforming online experiences, how you can leverage small but mighty events to generate massive revenue, and the proven strategies Debbie has used to dominate the live event space. If you're ready to learn how to fill a room, create transformational experiences, and make serious money doing it, you won't want to miss this conversation. Listen now and get ready to take your business to the next level! Episode Highlights:Introduction 0:00Live Events = Big Profits 08:12Small Events, Big Money 14:45Filling the Room with Buyers 22:30Turning Attendees into Clients 35:18Resources Mentioned:Sales Camp – A live, in-person event designed to help business owners master sales, refine their scripts, and book more appointments with ease. It includes pre-work, coaching, and live implementation to help attendees achieve real results. https://go.ursulainc.co/sales-campBig Money Stages: Make Six to Multiple Six Figures in a Weekend From Live Events! https://www.bigmoneystages.com/Expert Positioning for More Success & Growth - How to Masterfully Build & Grow a Highly Profitable 6-7 Figure Expert Business Lifestyle! https://www.expertpositioningsuccess.com/Follow:Ursula: @7figure_CEOwww.instagram.com/7figure_ceo/

optYOUmize
Mastering Media Magnetism: Jill Lublin's Secrets to Publicity and Expert Positioning

optYOUmize

Play Episode Listen Later Jan 30, 2025 35:05


Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary Brett Ingram interviews Jill Lublin, a renowned publicity expert, about the importance of publicity for entrepreneurs. Jill shares her journey from law school to the music industry, where she discovered her passion for promotion and publicity. The conversation covers essential topics such as crafting a clear message, claiming expertise, navigating media opportunities, and understanding the ROI of publicity. Jill emphasizes the significance of authenticity, sound bites, and leveraging social media while maintaining a focus on traditional publicity strategies. Listeners are encouraged to embrace their unique stories and experiences to enhance their visibility and attract clients. Visit https://jilllublin.com/challenge to join her on the 3-Day Publicity Challenge to discover the strategies you can use to gain massive visibility and attract the leads, clients, and referrals you need to take your business to the next level. Chapters 00:00 Introduction to Publicity and Jill Lublin 02:50 Understanding Public Relations for Entrepreneurs 06:03 Crafting Your Message: The Key to Publicity 08:51 Claiming Your Expertise and Overcoming Doubts 12:10 Navigating Media Opportunities Effectively 14:48 The Importance of the Ooh-Ah Factor 17:59 Leveraging Social Media and Ads for Visibility 21:09 Understanding ROI in Publicity 23:54 Conclusion and Resources for Publicity Success #publicity #prstrategies #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices

Creating a Brand
Standing Out as a Podcast Guest | Brenden Kumarasamy

Creating a Brand

Play Episode Listen Later Nov 12, 2024 11:01 Transcription Available


Send Us a Text MessageMore people are wanting to be guests on podcasts than ever before. Because of this, it's becoming increasingly difficult to stand out in the minds of hosts and their listeners. Thankfully, there's something you can do to make sure you're the guest that is talked about for years to come. In this episode, Brenden Kumarasamy explains what you can do to ensure you're the guest who stands out from among the masses. Get ready to impact podcast hosts and listeners while getting invited to guest on more shows!MORE ON THIS EPISODE: HTTPS://PODMATCH.COM/EP/305Chapters00:00 Introduction to Grant Cardone's Influence01:49 Becoming an Undercover Billionaire in Podcasting06:01 Practical Steps to Podcast Guesting Success10:18 Final Thoughts and Key TakeawaysTakeawaysGrant Cardone exemplifies tenacity and grit in achieving goals.Listening to industry interviews can enhance your podcasting skills.Practice answering interview questions to build confidence.Don't wait for others to pick you; choose yourself.Recording practice interviews can help break the ice.A YouTube video can make your podcast pitch stand out.Focus on providing value in your pitches to hosts.Consistency in practice leads to expertise in podcasting.Networking is crucial for podcast guesting success.You can become a recognized expert in your field quickly.MORE ON THIS EPISODE: HTTPS://PODMATCH.COM/EP/305

Podcasting for Introverts | How to Start a Podcast & Podcasting Tips for Introvert Entrepreneurs, Solopreneurs, Online Coache
62. How to Fill Content Gaps Without Interviews - Podcasting Tips for Solo Episodes and Expert Positioning

Podcasting for Introverts | How to Start a Podcast & Podcasting Tips for Introvert Entrepreneurs, Solopreneurs, Online Coache

Play Episode Listen Later Nov 12, 2024 12:28 Transcription Available


Are you wondering how to keep your podcast content schedule full if you reduce or stop doing interviews like I suggested in Episode 60? Today, I'm sharing podcasting strategies for creating solo content, as well as an alternative style of episode that's not just you delivering a monologue.  Tune in to find out how to position yourself as the expert that your audience wants to learn from week after week! Mentioned in this episode:Episode 60 - Why You Should [Probably] Stop Doing Interviews On Your Show…Podcasting Hot Take!This episode was produced by me, The Podcast Teacher™! Contact me at Hello@ThePodcastTeacher.com.

Direct Sales Done Right
Episode 290: How Leaders Build A Social That Creates Authority & Expert Positioning

Direct Sales Done Right

Play Episode Listen Later Sep 5, 2024 28:46


In the upcoming episodes of The Direct Sales Done Right Podcast, Melanie and Katy will focus on engaging with individuals in direct sales who aspire to become leaders, current leaders aiming to expand their organizations, and those looking to scale their teams. Their motivation for this series stems from observing a common challenge: the significant fear and difficulty in bridging the gap between one's current position and achieving effective team leadership. Melanie and Katy aim to address the shift from a Seller Mindset to a CEO Mindset and explore the internal narratives that influence this transition.HIGHLIGHTS: 4:25 The two part difference between someone in a top leadership rank in the network verus someone who is solely confidently and successfully selling. 8:20 Personal business building activities first is key when moving into a strong network marketing leader. 10:47 Why sharing brand awareness content about the business oppournity is proof that the business model works. 19:44 Bringing excitement around the business opportunity will create more momentum in building your business. From Seller to CEO Playbook is now yours!Follow Melanie and Katy here: Melanie Mitro InstagramKaty Ursta Instagram Direct Sales Done Right InstagramPodMatchPodMatch Automatically Matches Ideal Podcast Guests and Hosts For Interviews

The Encore Entrepreneur
218: Speaking Your Value and Worth with Krista Martin

The Encore Entrepreneur

Play Episode Listen Later Jul 16, 2024 36:02


In this episode of The Encore Entrepreneur Podcast, Lori welcomes guest Krista Martin to discuss the strategic use of speaking to grow a business. Krista emphasizes the importance of leveraging speaking engagements to position oneself as an authority, create quick income leaps, and attract committed clients. They explore challenges women face in valuing their expertise and confidently setting prices. Krista introduces her "speak to profit" system, focusing on expert positioning, crafting compelling talks, and converting engagements into high-ticket offers. The episode highlights the significance of visibility, niche focus, and strategic speaking to drive business growth. Krista's Free Gift  Connect with Krista:Krista's Website LinkedIn: Krista Lang Martin Join Krista's Facebook Group Resources: Are you frustrated that your business isn't growing? "Messy to Magnetic: Unlocking the Secret to Effective Marketing" is a free course that goes over the top 10 mistakes small business owners make with attracting their ideal client and converting those clients to leads. Click here for your free gift!  Join Lori's private Facebook group - Make Your Marketing Simple. Lori interviews her guests in the group (giving you advance listening!) and has a community of small business owners just like yourself to connect and grow their businesses.  Join now!  Schedule a Website Biz Accelerator call. Answer just a few questions and Lori will audit your website for the ONE biggest change you can make to your site to get more clients.  Schedule here!  Connect with Lori

Invest In Yourself: The Digital Entrepreneur Podcast
Actionable Tips for Podcasting Success from Adam Schaeuble's Journey

Invest In Yourself: The Digital Entrepreneur Podcast

Play Episode Listen Later Jun 17, 2024 46:08


In this episode of "Invest In Yourself: The Digital Entrepreneur Podcast," host Phil Better sits down with Adam Schaeuble, the dynamic host of Podcasting Business School, to delve into the art and business of podcasting. Adam, who transitioned from owning a fitness facility to becoming a full-time podcaster and business consultant, shares invaluable tips for aspiring podcasters. Discover how to bring energy and actionable advice to your show, the importance of building an email list, and creating authentic connections with your audience. Adam also reveals his secret to maintaining a work-life balance while maximizing brand growth through strategic content creation and community engagement. Don't miss Adam's insights on converting listeners into clients, leveraging free coaching sessions, and the power of networking to boost your podcasting success. Tune in to learn how you can monetize your passion and become a standout in the booming podcast industry! Listen to the full episode to get actionable tips straight from a top 100 Grand Podcaster and discover the secrets to thriving as a digital entrepreneur.

Be In Demand
213. Preventing Burnout by Embracing the Expert Positioning with Public Speaking [Speaker Breakthrough Session with Stefano Nti]

Be In Demand

Play Episode Listen Later Jun 6, 2024 21:23


If you're looking for tips for public speaking on topics like: ***How to pitch yourself for speaking opportunities? ***How to sell from the stage? ***How to get booked to speak? ***How to use organic lead generation? ***How to make money speaking...Then check out Ep 213 of Be In Demand where I do an audit on how to get positioned as the expert, prevent burnout for a new business with Stefano Nti.***Sign up for a FREE Speaker Breakthrough Session Discovery Call at: https://SpeakAndStandOut.com/SBS

Content Marketing 101 | All Things Content Marketing, Social Media & Personal Branding
How to Become THE Trusted Mortgage Broker (Expert Positioning Guide)

Content Marketing 101 | All Things Content Marketing, Social Media & Personal Branding

Play Episode Listen Later Jun 3, 2024 22:15 Transcription Available


For the FULL experience watch the video on youtube hereGo Deeper:Tune into my Mortgage Business Mastery podcast, dropping new episodes every Tuesday. This solo show answers questions from brokers, submitted via my Instagram page, diving deep into what you want to know. Stay ahead of the game with the insights shared in every episode. If you're a broker looking to up your game, this podcast is for you.https://ashborland.com/soloLearn More On Instagram:Follow me on Instagram for practical short video tutorials on systems and processes to boost your sales and marketing as a mortgage broker. The content here is different from YouTube and highly valuable for advisors. https://ashborland.com/instagram Free Course:Check out the Free Mortgage Marketing Blueprint, a comprehensive seven-step course designed to help mortgage brokers build a solid and robust marketing system for their brokerage. This course covers everything you need to know to succeed.https://ashborland.com/blueprintPodcast Interview Series:Listen to the Mortgage Mavericks podcast, where I interview the best and brightest in the business. They share their stories and insights, with new episodes released every Thursday.https://ashborland.com/mavericksLet's Connect: Feel free...

Do the thing
Corey Poirier: How Speakers Get on Stages

Do the thing

Play Episode Listen Later May 22, 2024 55:30


Unlock the vault of professional speaking secrets as I, Stacey Lauren, engage in a riveting sit-down with Corey Poirier, the renowned "that speaker guy." Together, we dissect a treasure of strategies and personal stories that will fuel both the budding and seasoned speaker's journey to the spotlight. From Corey's transformational leap from modest speaker to commanding top dollar on stage, to the creation of Blue Talks, this episode is a goldmine of entrepreneurial wisdom and speaking savvy.Strap in for a tour across diverse speaking landscapes where we share tales and tactics that resonate with any audience, whether they're building homes or planning funerals. Discover how resilience weaves into every narrative and learn the hack to connect with professional associations that can skyrocket your speaking career. I'll also reveal the mighty power of referrals, the art of authentically positioning oneself in the market, and why investing in your growth is not just an option, but a necessity for your speaking success.Wrapping things up, I take you behind the scenes of crafting compelling value propositions that resonate with event organisers and align with audience expectations. Plus, get an insider look at the TEDx application process and the nurturing ethos behind Blue Talks. Remember, action is your ally, not waiting in the wings! Embrace the insights shared, step into your potential, and join our community in shaping the world of professional speaking.(00:02) Unveiling the Secrets of Professional Speaking(11:03) Finding Speaking Opportunities for Professional Speakers(19:29) Powerful Tips for Getting Booked(23:47) Leveraging Podcasts for Expert Positioning(26:47) Strategies for Speaker Success(34:51) Value Propositions for Event Speakers(42:57) Success in Public Speaking and Branding(54:41) Inspiring Do the Thing Podcast Talk

Invest In Yourself: The Digital Entrepreneur Podcast
How Andrew Carter Used His Aviation Skills to Build a Publishing Empire

Invest In Yourself: The Digital Entrepreneur Podcast

Play Episode Listen Later May 15, 2024 35:26


Join us on the latest inspiring episode of "Invest In Yourself: the Digital Entrepreneur Podcast," where we dive into the dynamic world of digital entrepreneurship with Andrew Carter, celebrated international author, business mentor, philanthropist, and CEO of Global Publishing Group. In this must-listen episode, titled “Digital Entrepreneur Andrew Carter Talks about Global Publishing Group,” Andrew shares his remarkable journey from airline captain to a top-tier entrepreneur and respected publishing mogul. Discover how he leveraged his passion for solving problems and his strategic acumen to climb to the number 2 spot in the country within just six months, outpacing major corporate giants by focusing on quality and innovation. Listeners will gain invaluable insights as Andrew elaborates on the power of books as essential tools for marketing and positioning, the importance of distinguishing oneself in the competitive market, and leveraging personal authority to attract a lucrative clientele. He also touches on his philanthropic endeavors, including his work with Little Wings and other non-profits, illustrating the profound impact of entrepreneurial success on giving back to the community. Whether you're a budding entrepreneur or a seasoned business owner, Andrew's story of transformation, dedication, and success will inspire you to think differently about your ventures and encourage you to "Invest in Yourself." Tune in to uncover the strategies that propelled Andrew to the forefront of the digital entrepreneurship scene and learn how you, too, can harness these tactics for your success. Don't miss this engaging conversation filled with actionable advice and heartening stories—perfect for anyone eager to make their mark in the digital world.

Casting The Pod with Adam Schaeuble
472: How to build up your expert positioning with your podcast. (Podcast Audit: the With God as My CEO podcast)

Casting The Pod with Adam Schaeuble

Play Episode Listen Later May 3, 2024 26:20


If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast audience engagement. . *How to monetize a podcast. . Then check out EP 472 of Podcasting Business School where I do a Podcast Audit of the With God as My CEO podcast.   ********** Sign up for a FREE Podcast Profit Potential Discovery Call: https://www.podcastingbusiness.school/

The Bad B*tch Entrepreneur
Expert Positioning | Ep #130

The Bad B*tch Entrepreneur

Play Episode Listen Later Dec 21, 2023 18:24


There are a lot of experts out there these days, but what does it really mean to be, and have, expert positioning? You can't really fake it ‘til you make it, but you can do these TWO things to position yourself like the expert you ARE. In this episode I'm covering… The TWO things you really need to position yourself like an expert How to grow your confidence when you're way overqualified but still feel like a fraud The business revenue blow up that happens when you embody your expertise The 3 questions to ask yourself to be in integrity with the facts & your expert mindset Unf*ck your “selling is gross” mindset so you can make more $ with integrity — Join us in Sell Like a Feminist: www.selllikeafeminist.com Fill your pipeline with Resourced & Ready clients and make 7-figures in 20 hrs/week — Join the Feminist Business Accelerator to start scaling for more income and impact than ever: http://melaniechilders.com/mastermind Come to my FREE private FB group, Bad B*tch Entrepreneurs for regular live videos, tips, and support: https://www.facebook.com/groups/badbentrepreneurs Send me a DM on Facebook: https://www.facebook.com/melaniedc/ © 2021 - 2023 Melanie Childers

Casting The Pod with Adam Schaeuble
416: How to leverage a podcast for increased expert positioning. (Podcast Audit: the Amplify Your Marketing Message podcast)

Casting The Pod with Adam Schaeuble

Play Episode Listen Later Oct 20, 2023 23:31


If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast audience engagement. . *How to monetize a podcast. . Then check out EP 416 of Podcasting Business School where I do a Podcast Audit of the Amplify Your Marketing Message podcast.    *** Ready to learn more about how I'm using a Limited Series Podcast to find my ideal listeners and convert them into becoming my best clients? Get all of the info on my new Limited Series Podcast Funnel Blueprint: https://www.podcastingbusiness.school/lspf Add in more solo/coaching episodes for increased expert positioning with your content. Look for ways to include podcast episode recommendations into your email funnels. Try using a CTA to get listeners to record episode recommendation audio for you to use on the show.

No Limits Selling
Powerful Tips on Monetizing Expertise & Mastering Sales

No Limits Selling

Play Episode Listen Later Oct 20, 2023 25:22


On Episode 341 of The No Limits Selling Podcast, we have Debbie Allen. What makes Debbie Allen's business mentoring unique is her 'hands-on'​ personalized attention to her clients. Integrity, follow and commitment to excellence are all core business values. She supports small business owners, entrepreneurs, speakers, and coaches in creating and building highly successful expert businesses. Debbie has built and sold 6 million-dollar companies in diverse industries and has been an entrepreneur since the young age of 19. Today, she is known as The Market Positioning Expert by supporting her clients in developing brand domination around their expertise. Debbie works with small business owners, entrepreneurs, coaches, speakers, and experts in many different niche markets. Debbie has been a professional business speaker for over 25 years and has presented to thousands of people in 28 countries around the world. She is an award-winning entrepreneur and bestselling author of 10 books including The Highly Paid Expert, Success Is Easy, and Expert Positioning. Her expertise has been featured in dozens of publications including a regular featured expert with Entrepreneur Magazine. Additional media include Forbes, the Washington Post, and USA Today.  Find Debbie Allen: LinkedIn, Website, Twitter [EDITOR'S NOTE: This podcast is sponsored by No Limits Selling. It is a fun, fast-paced podcast that delivers hard-fought business advice that you can implement today to improve your sales and performance] Interested In Our Real Estate Coaching Services? Explore Our Website: Link Feeling Not Well Today? You Can Use Our Mindset Boosters App To amp Up Your Mood: Link Find us on Social Media:   LinkedIn | Facebook community | Instagram Like what do you listen to? Subscribe to our podcast! Ready to become fearless? We can help you become fearless in 60 days so you accomplish more in your career Schedule A 15 min Call with Umar

Sell or Die with Jeffrey Gitomer and Jennifer Gluckow
Position Yourself as an Expert and Accelerate Your Business with Debbie Allen

Sell or Die with Jeffrey Gitomer and Jennifer Gluckow

Play Episode Listen Later Oct 3, 2023 28:48


This week we are excited to sit down with Debbie Allen. Debbie Allen is the World's #1 Authority on Expert Positioning. She is an internationally-recognized business growth and market positioning expert. Debbie has been a professional speaker and business mentor for 25 years and presented before thousands of people in 28 countries. She is also the bestselling author of 10 books, including The Highly Paid Expert, Success Is Easy and her newest book Expert Positioning. Check out Debbies Website HERE Get your Free Training with Debbie HERE YouTube 

Workplace Warrior®
Debbie Allen: Confessions of a Successful Shameless Self-Promoter

Workplace Warrior®

Play Episode Listen Later Sep 15, 2023 39:27


About Debbie Allen: What makes Debbie Allen's business mentoring unique is her 'hands on'​ personalized attention to her clients. Integrity, follow up and commitment to excellence are all core business values. She supports small business owners, entrepreneurs, speakers and coaches to create and build highly successful expert businesses.    Debbie has built and sold 6 million-dollar companies in diverse industries and has been an entrepreneur since the young age of 19. Today, she is known as The Market Positioning Expert by supporting her clients in developing brand domination around their expertise. Debbie works with small business owners, entrepreneurs, coaches, speakers and experts in many different niche markets.    Debbie has been a professional business speaker for over 25 years and has presented before thousands of people in 28 countries around the world. She is an award-winning entrepreneur and bestselling author of 10 books including The Highly Paid Expert, Success Is Easy and Expert Positioning.    Her expertise has been featured in dozens of publications including a regular featured expert with Entrepreneur Magazine. Additional media includes Forbes, Washington Post, and USA Today.   In this episode, Jordan and Debbie discuss: The power of relationships in business  Promoting yourself in an authentic way  Getting over the discomfort of self-promotion Success in entrepreneurship  Key Takeaways: It's necessary to treat other people with respect, but it's equally as necessary to be truthful and speak your mind. Relationships are very powerful in business but that doesn't mean you have to be worried about getting everybody to like you.  Promote yourself in an authentic and loving way, showing people that you are eager to give value to them through your expertise. There is an arrogant and tiresome way to do self-promotion, that is what you have to avoid. However, you can't get by anywhere in life if you don't talk about what you do and what you are good at.  There's an underlying reason why one may find it difficult to promote themselves. In that case, one must rid themselves of negative preconceptions about marketing. Marketing is good, it serves not only you but for people who are looking for someone like you.  Success in entrepreneurship starts with overcoming mental barriers. You have to believe in yourself so that others can also believe in you and trust your product, skill, or expertise.  “You need to tell people what you do. Otherwise, you're not going to get the opportunities that you deserve” —  Debbie Allen Want to find out how entrepreneurs are turning their businesses around with expert positioning to build multiple 6-7 figure income streams? Check out Expert Positioning here:  www.ExpertPositioningSuccess.com    Connect with Debbie Allen:   Website: www.DebbieAllen.com  Facebook: https://www.facebook.com/DebbieAllenInternational  LinkedIn: https://www.linkedin.com/in/debbieallenspeaker/  YouTube: https://www.youtube.com/user/dallen7001  Connect with Jordan:  For executives wanting a complimentary executive coaching conversation: jordan@jordangoldrich.com  Website: www.workplacewarriorinc.com Twitter: https://twitter.com/jordangoldrich1 Facebook: https://www.facebook.com/jordan.goldrich Instagram: https://www.instagram.com/jordangoldrich/ LinkedIn: https://www.linkedin.com/in/jgoldrich/  

Casting The Pod with Adam Schaeuble
404: Using client success episodes for expert positioning. (Podcast Audit: the Ahead of the Curve Scoliosis Experience)

Casting The Pod with Adam Schaeuble

Play Episode Listen Later Sep 8, 2023 27:00


If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast audience engagement. . *How to monetize a podcast. . Then check out EP 404 of Podcasting Business School where I do a Podcast Audit of the Ahead of the Curve Scoliosis Experience podcast.    ******** Check out my brand new podcast: Podcast Monetization Tips for Online Coaches, Consultants, and Service Providers.   https://podcasts.apple.com/us/podcast/podcast-monetization-tips-for-online-coaches-consultants/id1701828314

Scale Your Sales Podcast
#204: Debbie Allen - Market Your Position to Increase Credibility and Sales

Scale Your Sales Podcast

Play Episode Listen Later Aug 28, 2023 31:31


In this week's Scale Your Sales podcast episode, my guest is Debbie Allen, the World's #1 Authority on Expert Positioning. Debbie Allen is an internationally recognized business growth and market positioning expert. She has been a professional speaker and business mentor for over 25 years and presented before thousands of people in 28 countries. She is also the bestselling author of 10 books, including The Highly Paid Expert, Success Is Easy and Expert Positioning. She mentors clients from around the globe who want to position themselves for more influence and credibility to highly monetize from their expertise. In this episode, Debbie delves deep into the concept of breaking out of the flip-flop zone and instead, making quality decisions. Her book, "Success is Easy," is a true testament to how she's harnessed her life experiences to understand one thing: tackling success head-on is a breeze. She does not hold back on sharing incredible strategies that can turn your failures into fuel for growth and advancement. Tune in to revamp your perspective and get ready to stride towards success with confidence. Visit her website https://debbieallen.com and get a free gift at https://expertpositioningsuccess.com.    Welcome to Scale Your Sales podcasts, Debbie Allen.   Timestamps: 01:50 Selling should only be done if you truly believe in what you're offering. 12:40 The foundation is your expert brand. 16:00 Sales is when you see a problem and you have the right solution. 18:20 You sell your enthusiasm for what you have. 20:50 Anybody can go down at any time. 22:08 Things change, and you got to be on top of your game.   www.facebook.com/debbiealleninternational https://www.linkedin.com/in/debbieallenspeaker/   Janice B Gordon is the award-winning Customer Growth Expert and Scale Your Sales Framework founder. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth through customer experience and sales.     Book Janice to speak virtually at your next event https://janicebgordon.com       LinkedIn: https://www.linkedin.com/in/janice-b-gordon/    Twitter: https://twitter.com/JaniceBGordon     Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast     More on the blog https://scaleyoursales.co.uk/blog    Instagram: https://www.instagram.com/janicebgordon    Facebook: https://www.facebook.com/ScaleYourSal...  

Greater Freedom with Nicola Charlotte
Instagram growth hacks, optimised engagement & expert positioning w/@kategetssocialmedia

Greater Freedom with Nicola Charlotte

Play Episode Listen Later Aug 22, 2023 31:54


Today I'm joined by Social Media Manager Kate who's here to help us better understand the Instagram algorithm, how to stand out more powerfully online and what we can do to leverage sales through our socials. We're discussing: trending audios and how to use them reels vs carousels vs static - which is best? what's the best form of engagement to help GROW the MUST HAVE's for positioning yourself as an expert and much more.... If you want to grow a more aligned audience, increase sales through your content and feel SUPER confident with how to show up most effectively online then this for YOU! Enjoy & make sure to tag me when you're listening so I can see where you're tuning in from

Power Your Profits Podcast
Mastering Sales: Unlocking Your Expert Positioning for Success with Debbie Allen

Power Your Profits Podcast

Play Episode Listen Later Aug 11, 2023 33:08


Interview with Debbie Allen Join us in this empowering podcast episode as we dive into the world of sales with renowned entrepreneur Debbie Allen. Discover how to embrace sales as a service-oriented business and align your intentions with genuine service. Explore the importance of establishing yourself as an expert, communicating your unique value proposition, and building trust with potential clients. Learn Debbie's authentic approach to closing sales and the power of educating and empowering your clients. Explore sales strategies across different platforms and adapt your approach to create an authentic connection. Unleash your potential as an influential expert, position yourself effectively in the market, and master the art of sales. Additionally, gain insights from Debbie on wealth building and leveraging multiple income streams for long-term financial stability. Discover the importance of diversification and strategic planning to secure your financial future. Invest in yourself, seek guidance from experts, and take action today to shape a brighter future for your business and personal life. Unlock the power of sales and position yourself for lasting success. Connect with Debbie Allen: Debbie's Website: https://debbieallen.com Connect with Susie: Visit Susie's Website: ⁠https://susiecarder.com/⁠ Listen To The Podcast: ⁠https://linktr.ee/POWERYOURPROFITS⁠ Fractional COO Services: ⁠http://www.coo.poweryourprofitspodcast.com/⁠ The Bullet Train to Big Profits Course: ⁠https://www.course.poweryourprofitspodcast.com/⁠ Buy The Power Your Profits Book: ⁠https://book.poweryourprofitspodcast.com/⁠ #MasteringSales #ExpertPositioning #FinancialSuccess #PodcastEpisode

Podcast Monetization Tips: For online coaches, consultants, and service providers.
006: How to get more coaching clients with my 2/3 content rule for expert positioning.

Podcast Monetization Tips: For online coaches, consultants, and service providers.

Play Episode Listen Later Aug 10, 2023 18:19


With this limited series podcast you will learn how to leverage a podcast so that you can grow a six figure income stream as an online coach, consultant, or service provider. Resources: -Download the companion workbook: https://www.podcastingbusiness.school/biz-workbook -Sign up for a FREE Podcast Profit Potential Discover Call with Adam: https://calendly.com/transformationcoach/consultation -Use the code BIZ500 and save $500 on the Podcasting Business Accelerator program. https://www.podcastingbusiness.school/accelerator

Be Seen Be Loved with Christie Love
Business Branding for Expert Positioning

Be Seen Be Loved with Christie Love

Play Episode Listen Later Jul 10, 2023 20:06


In this episode, Christie talks about elevating your business through branding and expert positioning is vital as it establishes trust, credibility, and differentiation in a competitive marketplace, leading to increased business opportunities. As a speaker, it helps you build a strong personal brand, positioning you as an authority in your field and attracting more speaking engagements and opportunities for professional growth.You can find Christie at www.beseenbeloved.comBe sure to rate and subscribe! Xx, Christie Hosted on Acast. See acast.com/privacy for more information.

The Speaker Lab
How to Develop Your Expert Positioning Statement (EPS) with Michelle Onuorah [Coaches Corner]

The Speaker Lab

Play Episode Listen Later Jun 27, 2023 39:36


Our system here at The Speaker Lab includes establishing non-negotiable elements of a successful speaking business early. Once you establish these fundamentals, you get to move on to the “fun” stuff like preparing your talk and creating snazzy marketing materials. While our coaches can only personally guide you through creating these steps in our coaching programs, they also come on the podcast to introduce some of the most important pieces of the great puzzle that is your speaking business. One of those fundamental pieces is your Expert Positioning Statement (EPS). This week, TSL coach Michelle Onuorah joined our director of student success Maryalice Goldsmith for Episode 452 of The Speaker Lab Podcast to dig into what an EPS is and why it's so important. If your speaking business is a pyramid, your EPS is the foundation. If that sounds like a big deal, it is! At the core of every good speaking platform is solving a problem for a particular audience. In your EPS, the solutions you offer, the people you serve, and the transformation you hope to effect all come together into one statement. Discovering your EPS is all about getting clear on the vision toward which your entire speaking business is oriented. This process isn't just helpful to building out your business strategy–it will also empower you to act more boldly in the speaker marketplace. Accurately communicating and the value you bring to the table helps you recognize your own worth and promote your business accordingly. Michelle and Maryalice share great tips for how your EPS keeps you on track by emphasizing what you're best at. It reflects who you are and the types of people you want to attract. It acts as the compass for your personal branding journey so that your clients and audience know exactly what they're getting when they hire you or see you walk on stage. While formulating your EPS can be an intimidating challenge, our coaches will walk you through how it's actually an incredible opportunity to focus on yourself and your brand. You'll also learn all about:Why your EPS matters even before your speaking business gets off the ground. How formulating your EPS can help you avoid the toxic comparison trap.When to adapt or expand your EPS.How your demeanor and exterior affect the clients you attract. Why clarity breeds confidence in the speaking world. How to align the elements of your brand in the direction you want your business to go.…and so much more!Episode Resources:Our CoachesBook a Call with The Speaker LabSubscribe on Apple PodcastsGet Booked & Paid To SpeakGet a FREE Copy of The Successful SpeakerSpeaker Fee CalculatorSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Casting The Pod with Adam Schaeuble
340: How to increase expert positioning as a podcaster. (PODCAST AUDIT: Matters Of Light)

Casting The Pod with Adam Schaeuble

Play Episode Listen Later Jan 27, 2023 27:25


If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast audience engagement. . *How to monetize a podcast. . Then check out EP 340 of Podcasting Business School where I do a Podcast Audit of the Matters of Light podcast.  *** Podcasting Business Bootcamp enrollment is OPEN through February 3rd 2023: https://www.podcastingbusiness.school/

Casting The Pod with Adam Schaeuble
334: Podcasting Tips for increased expert positioning (PODCAST AUDIT: the It's All Connected podcast)

Casting The Pod with Adam Schaeuble

Play Episode Listen Later Jan 6, 2023 27:00


If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast audience engagement. . *How to monetize a podcast. . Then check out EP 334 of Podcasting Business School where I do a Podcast Audit of the It's All Connected podcast.  **** Join my FREE 3 Week Coaching & Consulting Think Tank: https://www.podcastingbusiness.school/ This free challenge begins on January 17th, 2023 so get signed up today!

Loan Officer Wealth
Paul Meredith, Author of Beat the Bank & The Renowned Mortgage Broker of Canada Shares His Insights On Expert Positioning in the Mortgage Industry.

Loan Officer Wealth

Play Episode Listen Later Dec 6, 2022 34:02


Amazon best-selling author and one of Canada's top 75 mortgage brokers Paul Meredith is on The Loan Officer Wealth Podcast this week!   During this exciting conversation, you will learn more about when to reach out to your database and what you should bring to the table for new clients.   During this incredibly valuable conversation, you will learn:

Grind and Gratitude
Ep. 133: 3P's of Expert Positioning

Grind and Gratitude

Play Episode Listen Later Nov 21, 2022 14:44


If you're looking to set apart from the competition and position yourself as the go-to expert in your niche, this episode is for you. In this episode, I'll show you how to use a 3-step process to become the go-to expert in your industry. Learn how to attract clients, stand out from the competition and build a go-to brand. It's not about your brand colors or your logo. People don't buy from you because you have a cool website. And it's not about just positioning 7 posts a day on social media. The way to stand out in your industry is 3 simple steps, but most "experts" won't tell you this because they want you to pay them to run your ads or build your funnel. You don't need any of this. You don't even need a website. Learn this 3-step process and you're on your way to attracting the clients you want and making more money in your business.   Coach Danny Stone's Links Champion You Academy Danny Stone Website Danny Stone Facebook Danny Stone Instagram Danny Stone Twitter Danny Stone LinkedIn  

Conscious Millionaire  J V Crum III ~ Business Coaching Now 6 Days a Week
2537: Debbie Allen: The Secrets to Position Yourself as an Expert

Conscious Millionaire J V Crum III ~ Business Coaching Now 6 Days a Week

Play Episode Listen Later Nov 14, 2022 44:51


Welcome to the Conscious Millionaire Show for entrepreneurs,  who want to create an abundant future for themselves and humanity. Heard by millions in 190 countries.  Do you want to put more money in the bank, create a powerful impact, and enjoy a purposeful life? This is the podcast for you! Join host, JV Crum III, as he goes inside the minds of Millionaire Entrepreneurs and World-Class Business Experts. Today's featured episode... Debbie Allen: The Secrets to Position Yourself as an Expert Debbie Allen is known as The World's #1 Authority on Expert Positioning. She is a bestselling author of 10 books including her newest book Expert Positioning. Like this Podcast? Get every episode delivered to you free!  Subscribe in iTunes Download Your Free Money-Making Gift Now... "Born to Make Millions" Hypnotic Audio - Click Here Now! Please help spread the word. Subscribing and leaving a review helps others find our podcast. Thanks so much! Inc Magazine "Top 13 Business Podcasts." Conscious Millionaire Network has over 3,000 episodes and millions of listeners in 190 countries. Join us as a regular listener to get money-making secrets on how you can grow your business and profits faster!

Conscious Millionaire Show
2537: Debbie Allen: The Secrets to Position Yourself as an Expert

Conscious Millionaire Show

Play Episode Listen Later Nov 14, 2022 44:51


Welcome to the Conscious Millionaire Show for entrepreneurs,  who want to create an abundant future for themselves and humanity. Heard by millions in 190 countries.  Do you want to put more money in the bank, create a powerful impact, and enjoy a purposeful life? This is the podcast for you! Join host, JV Crum III, as he goes inside the minds of Millionaire Entrepreneurs and World-Class Business Experts. Today's featured episode... Debbie Allen: The Secrets to Position Yourself as an Expert Debbie Allen is known as The World's #1 Authority on Expert Positioning. She is a bestselling author of 10 books including her newest book Expert Positioning. Like this Podcast? Get every episode delivered to you free!  Subscribe in iTunes Download Your Free Money-Making Gift Now... "Born to Make Millions" Hypnotic Audio - Click Here Now! Please help spread the word. Subscribing and leaving a review helps others find our podcast. Thanks so much! Inc Magazine "Top 13 Business Podcasts." Conscious Millionaire Network has over 3,000 episodes and millions of listeners in 190 countries. Join us as a regular listener to get money-making secrets on how you can grow your business and profits faster!

Klopotek Publishing Radio
Episode 22. Reconsidering Your Book Publicity and Marketing Strategies: When to do What and How Much – with Sarah Russo

Klopotek Publishing Radio

Play Episode Listen Later Oct 3, 2022 35:01


**Who You will Hear**Guest: Sarah Russo (Founder of Page One Media)Co-host: Luna Tang (Cloud Service Delivery Manager at Klopotek)Co-host: Dwayne Parris (Senior Consultant at Klopotek)For many authors and independent publishers, book publicity and marketing is always a huge arena hard to measure and predict: whether to hire a publicist for a forthcoming book, how much to invest, and what the return can be expected. In this episode, Sarah Russo, founder of Page One Media, joins us and answers a few critical FAQs from authors and independent publishers regarding book publicity and marketing strategies. Sarah talks about the work scope of a (freelance) book publicist, the timeline of a complete book publicity campaign, the collaboration between author, publisher, and book publicist, as well as how the emerging new media has been impacting how books get promoted and creating more opportunities for book selling.You can learn more about book publicity and services from the website of Page One Media. Its blog section also offers a lot of valuable advice for authors and independent publishers.Tell us what is going on with your publishing projects or business on Twitter (@Klopotek_AG), LinkedIn, or email us at podcast@klopotek.com.  For more information about the Klopotek software solution, please write to info@klopotek.com, or register to receive emails from us on technology innovations & events from Klopotek.* The views, information, or opinions expressed in the program are solely those of the individuals involved and do not necessarily represent those of Klopotek and its employees. It is the goal of Klopotek Publishing Radio to support cultural diversity, the exchange of opinions, and to create an environment where the conversation of a global publishing industry can thrive.

Supercharging Business Success
Secrets to Positioning Yourself for Success as an Expert – in Just 7 Minutes with Debbie Allen

Supercharging Business Success

Play Episode Listen Later Aug 26, 2022 10:59


What You'll Learn From This Episode:You are an expert, you are just not monetizing it enough.How to define your niche that loves your expertise.Why you need to take action and stop getting ready.Related Links and Resources:Debbie is gifting you a literal blueprint detailing how to become an expert in your niche in just a few simple steps. You will find it right here: www.ExpertPositioningSuccess.com Summary:Debbie is the World's #1 Authority on Expert Positioning. She is an internationally recognized business growth and market positioning expert.Debbie has been a professional speaker and business mentor for 25 years and presented before thousands of people in 28 countries. She is also the bestselling author of 10 books, including The Highly Paid Expert, Success Is Easy, and her newest book Expert Positioning.Learn more at www.DebbieAllen.com.

The Consulting Edge Podcast
Episode 2 - Unlocking The Consultant in You™

The Consulting Edge Podcast

Play Episode Play 60 sec Highlight Listen Later May 30, 2022 26:12


Show Notes:Unlocking The Consultant in You™  is about knowing who you are, your brand your skillset and where you stand in your industry as the expert.What if yours was the first name to spring to mind when anyone mentioned your industry and wanted consulting work? What if you were so iconic that the deals, the publicity, the business all came to you? Reach that certain ‘tipping point,' become the recognised expert, and your business model changes completely.Creating your market of one as the recognised expert and authority will position you as the go to name in your industry because when you're known as the expert, the icon the leader then business will come to you.In this episode you'll learn about:1.     The ‘Iron Triangle' – Your level of expertise and knowledge, Your reputation and brand, Your consulting skill set and competency2.    The importance of Expert Positioning and the Four Stages of Consulting Maturity from Specialist to Iconic.I'll explain why understanding the space you play in and learning how to become a face and a voice in the minds of key industry players in your field is so critical to setting the foundations for your consulting business and Unlocking The Consultant in You™  by becoming the answer to the question "you know who the best person to speak to is..... ?"I hope that you manage to get some real value and insight from this week's show. Any questions please email me on masood@theconsultingedge.co or connect with me on LinkedIn and share any of your thoughts or ideas for future topics to discuss on the next episode.

Big-Ticket Clients™
238: Highly Paid Expert Positioning, With Debbie Allen

Big-Ticket Clients™

Play Episode Listen Later May 17, 2022 32:08


As an expert, how do you stand out in today's noisy online business landscape? How do you craft a message, build a business, and attract your ideal clients when everyone is standing on a mountaintop with megaphones, screaming that they can do everything you say you can do...only 10x better and with less work. As an expert in today's world, how do you get heard above the noise of social media?Despite the difficulties of cutting through the cacophony in today's online world, there is an immense amount of potential in the expert and advisory business, which has been valued to be worth Billions of dollars annually. In my research into what it takes to be a successful "highly paid expert", I was fortunate to come across an awesome, powerful book of the same name, and even more fortunate to interview its author, the incomparable Debbie Allen.In this episode, we meet Author, Speaker, and Business Coach, Debbie Allen, who helps Coaches, Speakers and Entrepreneurs attract and acquire High Paying Clients with Expert Market Positioning.The best ways to connect with Debbie Allen online are:LinkedIn: https://www.linkedin.com/in/debbieallenspeaker/ Website: https://debbieallen.com/Free 30 minute Masterclass: https://debbie-allen.mykajabi.com/expert-positioning-strategy-call

The Wealthy Speaker Podcast – Jane Atkinson
Expert Positioning to Grow Your Speaking Business with Debbie Allen

The Wealthy Speaker Podcast – Jane Atkinson

Play Episode Listen Later Mar 24, 2022 31:13


Do you consider yourself the expert in your field? When people ask what you do, are you comfortable telling them that you're the number one choice to help solve their particular problem? On this episode of The Wealthy Speaker Show, we are thrilled to welcome The Expert of Experts Debbie Allen to share her vast knowledge about how serving your clients and creating expertise will help grow your speaking business. If you would like some great advice and strategies on becoming an expert in your industry and gaining credibility to boost your bottom line, you simply can't afford to miss this episode! For access to FULL SHOW NOTES including video and links, visit https://www.speakerlauncher.com/category/podcasts/

Conscious Millionaire  J V Crum III ~ Business Coaching Now 6 Days a Week
2315: Debbie Allen: How to Become a Wealthy Conscious Influencer

Conscious Millionaire J V Crum III ~ Business Coaching Now 6 Days a Week

Play Episode Listen Later Feb 28, 2022 43:44


Welcome to the Conscious Millionaire Show for entrepreneurs,  who want to create an abundant future for themselves and humanity. Heard by millions in 190 countries.  Do you want to put more money in the bank, create a powerful impact, and enjoy a purposeful life? This is the podcast for you! Join host, JV Crum III, as he goes inside the minds of Millionaire Entrepreneurs and World-Class Business Experts. Today's featured episode... Debbie Allen: How to Become a Wealthy Conscious Influencer Debbie Allen is The World's #1 Authority on Expert Positioning. She has been a professional speaker and business mentor for 25 years and presented before thousands of people in 28 countries. She is also a bestselling author of 10 books including The Highly Paid Expert and Expert Positioning. Like this Podcast? Get every episode delivered to you free!  Subscribe in iTunes Download Your Free Money-Making Gift Now... "Born to Make Millions" Hypnotic Audio - Click Here Now! Please help spread the word. Subscribing and leaving a review helps others find our podcast. Thanks so much! Inc Magazine "Top 13 Business Podcasts." Conscious Millionaire Network has over 3,000 episodes and millions of listeners in 190 countries. Join us as a regular listener to get money-making secrets on how you can grow your business and profits faster! 

Conscious Millionaire Show
2315: Debbie Allen: How to Become a Wealthy Conscious Influencer

Conscious Millionaire Show

Play Episode Listen Later Feb 28, 2022 43:44


Welcome to the Conscious Millionaire Show for entrepreneurs,  who want to create an abundant future for themselves and humanity. Heard by millions in 190 countries.  Do you want to put more money in the bank, create a powerful impact, and enjoy a purposeful life? This is the podcast for you! Join host, JV Crum III, as he goes inside the minds of Millionaire Entrepreneurs and World-Class Business Experts. Today's featured episode... Debbie Allen: How to Become a Wealthy Conscious Influencer Debbie Allen is The World's #1 Authority on Expert Positioning. She has been a professional speaker and business mentor for 25 years and presented before thousands of people in 28 countries. She is also a bestselling author of 10 books including The Highly Paid Expert and Expert Positioning. Like this Podcast? Get every episode delivered to you free!  Subscribe in iTunes Download Your Free Money-Making Gift Now... "Born to Make Millions" Hypnotic Audio - Click Here Now! Please help spread the word. Subscribing and leaving a review helps others find our podcast. Thanks so much! Inc Magazine "Top 13 Business Podcasts." Conscious Millionaire Network has over 3,000 episodes and millions of listeners in 190 countries. Join us as a regular listener to get money-making secrets on how you can grow your business and profits faster! 

Brand Master Podcast
196 | Expert Positioning For Creative Agencies & Freelancers (w/ David C. Baker)

Brand Master Podcast

Play Episode Listen Later Feb 24, 2022 44:22


Discover how position as an expert with expert positioning for creative agencies and freelancers from author of “The Business Of Expertise”, David C. Baker.

Milestones Motivation & Money
Expert Positioning

Milestones Motivation & Money

Play Episode Listen Later Feb 20, 2022 29:11


This episode is all about positioning and marketing. Joined by Nikki Nash.  Nikki Nash is a Hay House author, motivational speaker, and founder of Market Your Genius, a training and development company on a mission to equip entrepreneurs with the tools and resources they need to share and profit from their message. Known for empowering people to quit making excuses and start going after their dreams, Nikki uses her extensive marketing, business, and personal development background to help people build profitable personal brand businesses, position themselves as the go-to expert in their industry, multiply their sales and grow their business through strategic storytelling. Visit Nikki online Become a show supporter   Book Angel to speak here Order I AM In Control of My Finances Order the Ballin On A Budget Workbook Order Upfront: An Entrepreneur's Quick Start Guide Follow the Podcast on Instagram  Join Milestones, Motivation & Money on Clubhouse  Join the Milestones, Motivation & Money Facebook Group Watch Guest Interviews on YouTube Follow us on Patreon https://www.patreon.com/milestonespodcast Visit our podcast site   Have a podcast? Need to Create Promo Graphics?  Get 2 Weeks FREE of Headliner Looking for Podcast Guests? Or Wanting to be a guest on other podcasts?  Check out this podcast matching service  

Wealth On Any Income
Episode 73: Expert Positioning with the 'Expert of Experts' - Debbie Allen

Wealth On Any Income

Play Episode Listen Later Jan 17, 2022 19:08


On Episode 73 of the Wealth On Any Income Podcast, Rennie is joined by Debbie Allen, AKA ‘The Expert of Experts'. Debbie is an internationally recognized business growth and market positioning expert. She has been a professional speaker and business mentor for 25 years and presented before thousands of people in 28 countries. Debbie is also a bestselling author of nine books, including The Highly Paid Expert and hosts the Access to Experts Podcast. She is a VIP Contributor to Entrepreneur Magazine and an award-winning entrepreneur who has built and sold numerous million-dollar companies in diverse industries.In this episode Rennie and Debbie cover:02:00 How Debbie began as a professional speaker and her realization in 2008 that helped her create multiple streams of income, having never applied for a job in her life!04:11 Debbie's favorite charity - Charity for Cancer05:36 Who Debbie's clients are – they are kind of like her!06:36 Debbie's biggest business challenge and what she learned from it – it takes a team.10:48 How she helps her clients stop the ‘squirrel syndrome' and a case study on how she did that.15:44 How to get access to Debbie's free 30-minute MasterClass and checklist at expertpositioningsuccess.com17:20 Debbie's favorite quote and why she believes everyone is an expert!To get access to Debbie's MasterClass and Checklist: Expert Positioning for More Success and Growth visit expertpositioningsuccess.com.More About Debbie Allen, CSP - ‘The Expert of Experts' Motivational Business Speaker Best-Selling Author, Business Mentor and 3 Decades of Business Building, Marketing & Sales Experience.Debbie is a best-selling author of nine books including, Confessions of Shameless Self Promoters, Skyrocketing Sales, The Highly Paid Expert and Success is Easy. Her expertise has been featured in motivational movies, dozens of national and international publications, and she is also the host of Access to Experts Podcast.She has decades of “in the trenches” business building and sales experience. She understands the dynamics of business from complete reinvention to fast turn around … from start-up to fast business growth … and from no sales to millions in sales income.Debbie has been building her own businesses as an entrepreneur since the young age of 19 and became a self-made millionaire by the age of 32. She then went on to build six million-dollar companies in diverse industries.As a motivational business speaker and business intuitive, Debbie's innovative sales and marketing strategies, her no-nonsense common business sense, and contagious enthusiasm instantly engages audiences.Her own experiences in business, along with 25 years experience as a professional speaker, allow her to quickly “read” diverse audiences and tailor a message to fit their specific needs. Her years of speaking experience also allow her to create powerful connections as if she was speaking directly to one person at a time. She leaves a lasting impact with her engaging and interactive sessions. She has the ability to quickly think on her feet and respond to impromptu questions from any audience with amazing insight.As a business consultant, mentor and intuitive, Debbie has decades of experience working one-on-one, small groups and large sales teams within diverse industries. She has the unique ability to naturally gauge how and where to take a business for expansion and fast growth.To find out more visit https://debbieallen.com/If you'd like to know how books, movies, and society programs you to be poor, and what the cure is visit wealthonanyincome.com/tedx. You'll hear Rennie's TEDx talk and can request a free 27-page Roadmap to Complete Financial Choice® and receive a weekly email with tips, techniques, or inspiration around your business or money. Rennie's Books and Programshttps://wealthonanyincome.com/books/Rennie's 9 Days to Financial Freedom program:https://wealthonanyincome.com/programsConnect with Rennie Websites:WealthOnAnyIncome.comRennieGabriel.comEmail: Rennie@WealthOnAnyIncome.comLinkedIn: https://www.linkedin.com/in/renniegabriel/Facebook: https://www.facebook.com/WealthOnAnyIncome/Twitter: https://twitter.com/RennieGabrielYouTube: https://www.youtube.com/channel/UCdIkYMOuvzHQqVXe4e_L8PgInstagram: https://www.instagram.com/wealthonanyincome/

Through The Marketing Lens
Genius Shift In Your Marketing For More Visibility

Through The Marketing Lens

Play Episode Play 56 sec Highlight Listen Later Dec 23, 2021 24:22


On this bonus holiday episode of Through The Marketing Lens, we are diving into one shift you can make in your marketing that will have an incredible impact for your business. Now more than ever before, consumers want to know and trust the brands that they buy from. Whether you're a product or service based business, this one genius change to increase trust with your audience will absolutely transform your marketing.We're discussing:Current marketing trends and what consumers are looking for right nowHow to create visibility for your brand that will actually convert to salesWhy TRUST is the most important factor to consumers and the best way to build trust with your audienceMindset shifts and other tips to help you feel like the expert you probably already areHow to change your messaging throughout all of your marketing to reflect this shiftInterested in hearing more about this? I have SO MUCH more to share with you! Join us for a FREE LIVE WORKSHOP all about improving your marketing, on Thursday, January 6, 2022 at 5pm EST. Sign up now to save your spot! You DON'T want to miss this! Learn more at katrinaaronson.com/magneticmarketingSign up for our weekly email list by clicking here!Please check out my website where I'm always updating it with valuable content and free content like workbooks and such to help you propel your business forward!

Marketing The Invisible
Expert Positioning for Growth – In Just 7 Minutes with Debbie Allen

Marketing The Invisible

Play Episode Listen Later Dec 20, 2021 7:57


 Learn how expert positioning can help you build multiple income streams and help you grow the business of your dreams Find out how your voice is the best asset to grow your business, gain more profit, and welcome new clients Understand why you should believe that you're the expert and how that mentality can positively affect the way you present yourself Resources/Links: Wanting to Find Out How Expert Positioning Can Guarantee You Instant Business Growth, Better Paying Clients, and Multiple 6-7 Figure Income Streams? Learn more about the power and magic of expert positioning: expertpositioningsuccess.com Summary Do you feel like you've been struggling with focusing and staying in the right lane that it costs your business? Have you been feeling like you're the world's best-kept secret and that people should know more about you and what you do? Are you ready to find out more about expert positioning and how it can make you more profit, bring you more clients, and put your name in the game? Debbie Allen, a.k.a. The Expert of Experts is an international business speaker, mentor, and best-selling author of The Highly Paid Expert. She has built and sold numerous million-dollar companies since the age of 19. In this episode, Debbie talks all about the power of positioning yourself as an expert in the market through different tips and tricks. She also shares why the word “expert” isn't something to be feared and how anyone, regardless of their background, can be an expert in their field. Check out these episode highlights: 01:29 – Debbie's ideal client: “My ideal client is somebody that really wants to do what I've been doing, who wants to become a highly paid expert. And to work with someone that's been there, done that, and wants to create multiple income streams as I have.” 01:47 – Problem Debbie helps solve: “I help them position their marketing. So they stand out as the go-to expert in their industry. And they're starting out, position them at the top, so they can grow into that and make money faster.” 02:37 – Typical symptoms that clients experience before reaching out to Debbie: “Most of them are just going, “My marketing sucks”, “I don't know how to make money”, “I can't get the next client”. They're really frustrated because they're playing in a general game. They're way too general, and that's very competitive.” 04:04 – Common mistakes that people make before they find Debbie's solution: “Number one is staying focused. Pick a lane, stay in the lane, build their business, and do everything that gives them a return on investment. I call this the ‘squirrel syndrome'.” 05:08 – Debbie's Valuable Free Action (VFA): “It's not just saying, “Hey, I want to be an expert”, right off the bat, it's saying, “I'm going to step up my game”. And so to really get the best opportunity is to use your voice. Use your messaging.” 06:06 – Debbie's Valuable Free Resource (VFR): Check out Debbie's Website: expertpositioningsuccess.com 06:46 – Q: Where did you learn to be an expert? A: Over the period of time, I've reinvented myself. And so that's why I know people can become an expert in just about anything because, you know, I've reinvented myself in different types of businesses. Tweetable Takeaways from this Episode: “You got to be able to step up and say, ‘I'm the expert'. If you're not claiming it, then somebody else is going to claim it.” -Debbie AllenClick To TweetTranscript (Note, this was transcribed using a transcription software and may not reflect the exact words used in the podcast) Tom Poland 00:10 Hello, everyone, and a very warm welcome to another edition of Marketing the Invisible. I'm Tom Poland beaming out to you from little Castaways Beach in Queensland, Australia, joined today by Debbie Allen. Debbie, a warm good day from down under! Where are you hanging out? Debbie Allen 00:23 Good day. I'm hanging in Phoenix, Arizona, the other side of the world. Tom Poland 00:26 The other side of the world and not quite as close to the ocean, but lots of fresh air, I'm sure. Debbie Allen 00:32 I know. I miss Australia. I wish I was there, but that's okay. We're here now. Tom Poland 00:36 You've been here a lot, right? I mean, you've done all sorts of speaking gigs and so on. Good segue then to your bio. Debbie Allen, a.k.a. The Expert of Experts is a class X. Now that last part is not in her bio, but I happen to know it's true, so I put it in there. She's also an international business speaker, mentor, and best-selling author of The Highly Paid Expert. She has built and sold numerous million-dollar companies since the age of 19. She started, obviously, about six or seven years ago. Debbie Allen 01:11 You're right. Thank you, Tom. Tom Poland 01:13 You're welcome. Oh, shucks. So the title of this little interview is, “Expert Positioning for Growth”. Debbie's gonna share with us how to make that a reality for you in just seven minutes. Debbie, our time starts now. Question number one, who is your ideal client? Debbie Allen 01:29 My ideal client is somebody that really wants to do what I've been doing, who wants to become a highly paid expert. And to work with someone that's been there, done that, and wants to create multiple income streams as I have. Tom Poland 01:40 Oh, music to my ears! Question number two, what is the problem you solve for them? Six and a half minutes left. Debbie Allen 01:47 I help them position their marketing. So they stand out as the go-to expert in their industry. And they're starting out, position them at the top, so they can grow into that and make money faster. Tom Poland 01:59 You just used the word “faster”, took the words out of my mouth. So they get to where they want to go a whole lot quicker than if they had to, like, climb a ladder. You got to give them- Debbie Allen 02:07 Everything is positioning. So it's like, you know, people view you online and/or listen to a podcast and make a judgment about you very quickly. So why not look like you're the absolute best at what you do, the go-to? I mean, there are so many areas that you can be the go-to, depending on what your background is. Tom Poland 02:22 Right. Thank you for that. Six minutes left. Question three, typical symptoms that your ideal clients are going to be experiencing before they find your solution. What's going on in their business, what's going on in their life that kind of gives them a heads up that they need to find out more about becoming a highly valued expert? Debbie Allen 02:37 That's a great question! Most of them are just going, “My marketing sucks”, “I don't know how to make money”, “I can't get the next client”. They're really frustrated because they're playing in a general game. They're way too general, and that's very competitive. And we're also close to what we do. You know, we don't see the most obvious thing that people see within us and it takes someone on the outside that's been doing it to see where they can go. And also find that market that's going to be the top market, the top 20% of your industry that you can go to and get top paying clients. Tom Poland 03:11 So you're sort of bringing out that je ne sais quoi, that uniqueness, that gift, but you're also matching that with what the marketplace wants and that must be a tricky thing to get, both the authenticity out of your clients in a way that's attractive to the market. Okay. Debbie Allen 03:26 Definitely! It could be anyone. It could be a dentist, could be a doctor, could be any industry at all. I mean, you know, you've spent any time in an industry for a number of years and most people think, “I got to reinvent myself completely.” No, you have that wisdom and knowledge and experiences from those years of what you've been doing. Why not become an expert and teach other people what you already know? Tom Poland 03:27 Perfect! So let's look at mistakes, four and a half minutes left. The common mistakes that your ideal clients make- they come along, they find your solution, they become a highly paid expert and they go,” You know, Debbie, I want to share with you. I made these mistakes before I discovered your solution.” What are you hearing from them? What sort of mistakes are they typically making? Debbie Allen 04:04 Number one is staying focused. Pick a lane, stay in the lane, how building their business, and do everything that gives them a return on investment. I call this the “squirrel syndrome”. Tom Poland 04:18 Yeah. Debbie Allen 04:18 Yeah, or “bright shiny object”. Entrepreneurs go like that. And so I, actually, when I do have my live events, I actually throw out squirrels. Now, Tom, they are not real squirrels. They're stuffed with my logo, they have a little t-shirt on them. I have a little t-shirt here, like that, on the squirrel and they fight for that. Because throughout the whole event I'm keeping them focused like that is the main thing in really growing any business. Tom Poland 04:43 So true. So they're chasing the squirrels as you do, I remember once you telling me that, you know, so you're going to chase another squirrel, instead of staying focused staying in the lane. So let's look at- we've talked about the problem, symptoms, and mistakes. Let's start moving people forward. Question number five is, and three and a half minutes later, a valuable free action like a top tip, not gonna solve the whole issue, not gonna make them a highly paid expert tomorrow, but it might take them a step in the right direction? Debbie Allen 05:08 Well, you know, it's not just saying, “Hey, I want to be an expert”, right off the bat, it's saying, “I'm going to step up my game”. And so, to really get the best opportunity is to use your voice. Use your messaging. Being a speaker. So, Tom, you're right here with me, we're on a podcast. That's one way to share your voice. Webinars, you know a little bit about that. Another way to share your voice and your message, you have to be able to put yourself out there to get that client. And what a better time to position yourself as an expert now that we're, you know, all online. It's easier and cheaper and an easier entry point for everybody. So you got to be able to step up and say, “I'm the expert”. I think the number one problem is that people have an issue with the word “expert”. But if you're not claiming it, then somebody else is going to claim it. Tom Poland 05:53 Right. Debbie Allen 05:53 And they're gonna go ahead of you, right? Tom Poland 05:55 Absolutely, yeah, so put your stake in the ground. Question number six, two minutes left. What I'm after here is where can people go to find out more about what you've been sharing about? Debbie Allen 06:06 Right. So if you want to know what expert positioning really is, how to use it, and then how- when I mentioned multiple income streams, you know, what are those multiple income streams? And then show me in a business plan how to do it. So I put together a 30-minute video that you can watch at expertpositioningsuccess.com. Expertpositioningsuccess.com, and watch the 30-minute video. It explains everything of how, what it is, walks you through your business plan, everything. And if that seems like something you want to learn more about again, you can contact me and we'll have a chat. Tom Poland 06:36 Perfect! So expertpositioningsuccess.com. Go get it! 90 seconds left. What's the one question I should have asked you, but didn't? Debbie Allen 06:46 Where did you learn to be an expert? Tom Poland 06:48 So where did you learn to be an expert? Debbie Allen 06:50 Yeah, that would be a long one. I'd have to come back. No, it would be, you know, over a period of time, I've reinvented myself. And so that's why I know people can become an expert in just about anything because, you know, I've reinvented myself in different types of businesses. So, I guess that's the question you'd ask is, “Can anybody become an expert whether they have been to college, whether they have the background?” Yes, anybody can become an expert if you really want to learn something and share it with other people and you're passionate about it. Tom Poland 07:17 Perfect! Debbie Allen, thank you so much. Debbie Allen 07:20 My pleasure, Tom. Tom Poland 07:22 Thanks for checking out our Marketing The Invisible podcast. If you like what we're doing here please head over to iTunes to subscribe, rate us, and leave us a review. It's very much appreciated. And if you want to generate five fresh leads in just five hours then check out www.fivehourchallenge.com.

Marketing The Invisible
Expert Positioning for Growth – In Just 7 Minutes with Debbie Allen

Marketing The Invisible

Play Episode Listen Later Dec 20, 2021 7:57


 Learn how expert positioning can help you build multiple income streams and help you grow the business of your dreams Find out how your voice is the best asset to grow your business, gain more profit, and welcome new clients Understand why you should believe that you're the expert and how that mentality can positively affect the way you present yourself Resources/Links: Wanting to Find Out How Expert Positioning Can Guarantee You Instant Business Growth, Better Paying Clients, and Multiple 6-7 Figure Income Streams? Learn more about the power and magic of expert positioning: expertpositioningsuccess.com Summary Do you feel like you've been struggling with focusing and staying in the right lane that it costs your business? Have you been feeling like you're the world's best-kept secret and that people should know more about you and what you do? Are you ready to find out more about expert positioning and how it can make you more profit, bring you more clients, and put your name in the game? Debbie Allen, a.k.a. The Expert of Experts is an international business speaker, mentor, and best-selling author of The Highly Paid Expert. She has built and sold numerous million-dollar companies since the age of 19. In this episode, Debbie talks all about the power of positioning yourself as an expert in the market through different tips and tricks. She also shares why the word “expert” isn't something to be feared and how anyone, regardless of their background, can be an expert in their field. Check out these episode highlights: 01:29 - Debbie's ideal client: “My ideal client is somebody that really wants to do what I've been doing, who wants to become a highly paid expert. And to work with someone that's been there, done that, and wants to create multiple income streams as I have.” 01:47 - Problem Debbie helps solve: “I help them position their marketing. So they stand out as the go-to expert in their industry. And they're starting out, position them at the top, so they can grow into that and make money faster.” 02:37 - Typical symptoms that clients experience before reaching out to Debbie: “Most of them are just going, "My marketing sucks", "I don't know how to make money", "I can't get the next client". They're really frustrated because they're playing in a general game. They're way too general, and that's very competitive.” 04:04 - Common mistakes that people make before they find Debbie's solution: “Number one is staying focused. Pick a lane, stay in the lane, build their business, and do everything that gives them a return on investment. I call this the ‘squirrel syndrome'.” 05:08 - Debbie's Valuable Free Action (VFA): “It's not just saying, "Hey, I want to be an expert", right off the bat, it's saying, "I'm going to step up my game". And so to really get the best opportunity is to use your voice. Use your messaging.” 06:06 - Debbie's Valuable Free Resource (VFR): Check out Debbie's Website: expertpositioningsuccess.com 06:46 - Q: Where did you learn to be an expert? A: Over the period of time, I've reinvented myself. And so that's why I know people can become an expert in just about anything because, you know, I've reinvented myself in different types of businesses. Tweetable Takeaways from this Episode: “You got to be able to step up and say, ‘I'm the expert'. If you're not claiming it, then somebody else is going to claim it.” -Debbie AllenClick To Tweet Transcript (Note, this was transcribed using a transcription software and may not reflect the exact words used in the podcast) Tom Poland 00:10 Hello, everyone, and a very warm welcome to another edition of Marketing the Invisible. I'm Tom Poland beaming out to you from little Castaways Beach in Queensland, Australia, joined today by Debbie Allen. Debbie,

Shine On, Sista!
Shine On, Sista! Episode 072: The Power of Expert Positioning (The Soul-Centered Way)

Shine On, Sista!

Play Episode Listen Later Nov 4, 2021 29:18


Learn 10 specific ways you can position yourself as an expert in your industry without having to posture or pose as someone you're not or be condescending to others. 

The Business Ownership Podcast
Debbie Allen: Expert Positioning to Grow Your Business

The Business Ownership Podcast

Play Episode Listen Later Nov 1, 2021 35:22


https://debbieallen.com/affiliate/

Paint ED Podcast
Expert Positioning Strategy: Elite Business Advice

Paint ED Podcast

Play Episode Listen Later Oct 28, 2021 27:46


To become an industry expert, you must consistently upgrade and stay on top of your game! Have you ever thought about a way to generate leads for your business and position yourself as an expert on a topic? In this episode we break down what a lead generator & sales funnel is, why it's beneficial, and how to go about creating one! The key is building trust with your target market and adding value to them. Watch the episode on PCA Overdrive PCA Overdrive is free for members. Not a member? Try our 30-day, free trial; $5.99/mo after. Download the app on the Apple Store or Google Play. Become a PCA member

Strong for Performance
119: Use Stories for Expert Positioning with Your Book or Presentation

Strong for Performance

Play Episode Listen Later Oct 5, 2021 43:04


How can you tell stories that draw people in, enhance your credibility and don't send the audience running? Ann Sheybani has the answer, and she shares her wisdom in great detail in this interview. Ann excels in helping speakers, coaches, and entrepreneurs write and publish books that attract their ideal clients and make them stand out from the rest. You will love her truth-telling, direct approach in describing what works…and what doesn't.Ann is the Founder of Summit Press Publishers and The Influential Author. She's also the author of How to Eat the Elephant: Build Your Book in Bite-Sized Steps. Ann received a Masters degree in Creative Writing and Literature from Harvard University and is a Book Yourself Solid Certified Coach.  She currently resides in rural Ireland with her husband and a former guest on my podcast, Walt Hampton. Ann and Walt together run Summit Success, a global business and personal development consultancy. You'll discover: Why storytelling is such a critical component of a book or speechMistakes that authors and speakers often make around storiesThe kinds of stories you may be reluctant to tell…but will have strong persuasion powerHow one client almost lost a book deal because she was going to omit her most powerful story

Breakthrough Marketing Secrets
Big Dan Kennedy Expert Positioning Tip

Breakthrough Marketing Secrets

Play Episode Listen Later Aug 19, 2021 10:56


Links related to this episode: http://www.copywritersguide.com (Roy's book The Copywriter's Guide to Getting Paid) https://www.btmsinsiders.com/bundles/btmsinsiders-all-access-pass?utm_source=btms-daily&utm_medium=email&utm_campaign=20210819 (BTMSinsiders is like Netflix for Copywriting & Marketing Training — Stream all of Roy's training for one low monthly fee) https://www.youtube.com/user/royfurr?sub_confirmation=1 (Subscribe to Roy's YouTube channel) https://breakthroughmarketingsecrets.captivate.fm/listen (Subscribe to the Breakthrough Marketing Secrets podcast) https://www.breakthroughmarketingsecrets.com/work-with-roy/ (Work With Roy) https://www.breakthroughmarketingsecrets.com (Get Roy's Daily Emails) There's a major myth about success that could be holding you back… It has everything to do with your reputation. Your reputation with clients. Your reputation in your market, niche, or industry. Your career or business reputation in general. AND there's an important expert positioning tip I got from Dan Kennedy that totally busts this myth… Helps you build your reputation… And can make the success you want come so much easier and faster. https://youtu.be/u2B1nPDYbsQ (Discover the big Dan Kennedy expert positioning tip in today's episode.) Yours for bigger breakthroughs, Roy Furr

Hardscape Growth
How to Succeed w/ The Power of Expert Positioning w/ Mike Arnold

Hardscape Growth

Play Episode Listen Later Aug 10, 2021 64:59 Transcription Available


Mike Arnold is the President of Creekside Outdoor Living, based in Crown Point, Indiana. They focus on being outdoor living design and build experts and they strive to show this through everything they do by emphasizing the details. For example, the clients' homes in the 3D renders have gutters, on the project every miter cut has to be perfectly symmetrical, the joint sand needs to be just below the paver's chamfer… They focus on the details because, to them, the details matter. This focus shows itself in their content marketing strategy, too. While lots of contractors have found success showing backyard transformations, or showcasing the design process, Mike has figured out a way to make his love of details be the message that helps define his company's brand online. The result? More leads of higher quality and prospects that value what Mike's team loves doing most. You don't need fancy metrics or KPIs to see that impact. In this episode, we cover that and a few other topics including: The concept of expert positioning Overcoming fear and guilt in order to charge appropriately Acknowledging that a prospect, a client, a vendor, an employee or a stranger all have one thing in common, they're all people, and they all want to feel the same things early in a relationship There's a moment in the show where Mike talked about how he was beginning to dread his sales process because it was all about hunting down his prospects and constantly following up and how now, because of an effective content strategy, he has more leads of better quality and doesn't need to waste time following up with the wrong customers. He has shifted where he invested his time to drive better results for his company, without investing more time. Referenced Links: Instagram handle: @creeksidenwi Website : https://creeksidenwi.com/ Find this interview and many more by subscribing to Hardscape Growth on Spotify, on Apple Podcasts, or on our website. Listening on a desktop & can't see the links? Just search for Hardscape Growth in your favorite podcast player.

Dental Implant Marketing Secrets
The Expert Positioning Cycle

Dental Implant Marketing Secrets

Play Episode Listen Later Feb 9, 2021 3:34


The Expert Positioning Cycle by Dewey Denning

The Word Leader Podcast
75. What is Expert Positioning?

The Word Leader Podcast

Play Episode Play 37 sec Highlight Listen Later Jan 4, 2021 5:25


We often talk about positioning ourselves as experts and using our story. But what does this really mean? It means we need to show our journey from struggle to authority. We need to show people we understand where they are and that we are exactly where they want to be. This way, we build both trust and connection, which puts people in the right frame of mind to want to learn from us. In the end, we need to show our audience they can trust us both emotionally and intellectually. Join The Word Leader Facebook Community to learn more about writing, connect with like-minded fellows, and get support in your writing journey.

Top Listing Agent Show - Real Estate Coaching & Training with Chadi Bazzi

Every buyer and every seller wants to work with the local market expert. Who is the expert in your marketplace? Is it you or is someone else? Consider the fact that the people in marketplace do not really know, they base their knowing based on the marketing and the positioning of the real estate agent. Listen to this episode of the top listing agent show and I will share with you a few strategies on how to position yourself as the person that buyers and sellers are looking for. Enjoy.

The Go-Giver Podcast
161 Expert Positioning - David Newman

The Go-Giver Podcast

Play Episode Listen Later Nov 24, 2020 33:47


Marketing, Business, Sales, Relationships, Prospects Summary How important is it to really embrace the value of your product or service? We'll look at that in our Thought of the Day. And in our interview segment, one of the truly outstanding marketers of today's entrepreneurial world, David Newman, will share some of his top tips on Thought Leadership Marketing. That and more on today's show.   Bob's Thought of the Day   We'll explore:   A powerful example of valuing your product to be legitimately worthy of a higher price.  Why we must believe in the value of our product or service if we expect our customers or clients to believe in it. A key principle of sales: we should not be selling on low price, but rather on high value.   Interview with David Newman   You'll discover: That if you want to stand out, you have to say things differently, you have to do things differently, and you have to be more helpful than the average salesperson. Some of the how-to's of thought leadership marketing. Three key questions: 1) What business are you in? 2) What business are you REALLY in? 3) What business do your prospects need you to be in? The importance of connecting first as a friendly expert or trusted authority. The value of doing 15 minutes of research on a company you want to do business with. Why a true salesperson is a catalyst for new thinking. The value of knowing how Covid-19 has affected your prospects, and why you must adjust your sales language. A powerful David Newman-ism.   Click to Tweet   “If you want to stand out, you have to stand out.” ~@dnewman #business “Research before reach out.” ~@dnewman #research “Marketing comes down to four words: Offer value, Invite engagement.” ~@dnewman #marketing   Interview Links   DoItMarketing.com Do It! Marketing by David Newman  Do It! Speaking by David Newman Free Do It! Marketing Manifesto by David Newman Free Masterclass Training David's Podcast: The Speaking Show David's Blog Expert Profit Formula Connect with David on Facebook Connect with David on LinkedIn Follow David on Twitter Follow David on Instagram David's YouTube channel   ResourcesTR-4=P[   CAN WE ADD A LINK TO Around The Corner to Around the World: A Dozen Lessons I Learned Running Dunkin' Donuts by Robert Rosenberg https://amzn.to/3nAx68X    Endless Referrals: The Go-Giver Way  Order The Go-Giver Order The Go-Giver Leader Order The Go-Giver Influencer GoGiverSalesAcademy.com Endless Referrals: The Go-Giver Way 2-Day Workshop TheGoGiver.com GoGiverSpeaker.com Burg.com  How to Post a Review  

Field Guide To Awesome
FG2A 49: Sue Perez: The Power of Using Video To Get Your brand Messaging to Work For You 24/7/365

Field Guide To Awesome

Play Episode Listen Later Nov 23, 2020 45:00


Sue Perez and I talk about brand messaging and using the power of video to get your brand messaging to work for you 24/7, all year long.Sue Perez is an Emmy Award-winning television makeup artist for NBC Universal. She's also worked on The Dr. Oz show, HBO, and Law and Order-SVU. She's also the author of Beneath The Makeup- 12 lessons to empower and inspire you!Brand messaging is critical for entrepreneursPositioning yourself as an expertCohesiveness across your social mediaExpertise & Social ProofWhy this is the best time to be visibleYour brand presence must reflect what you doHow we as humans are stimulated by visuals like videoYour brand messaging and visuals work for you 24/7/365Be clear about who you are, what you do, who your audience isSpeak to your ideal clientsCollaborationHow to look great on ZoomHow to keep your video and content timelessIf you aren't using video, you are missing out on the fastest way to get your message out there.You can learn more about Sue Perez here:www.dynamicvideocoach.comFacebook: The Video Coach*******If you are a coach who wants to identify your self-worth, breakthrough limiting beliefs, and overcome energetic blocks to scale to CONSISTENT 5k+ months, I invite you to book a call with me.We'll have an intimate conversation about you, your business, and what is holding you back from scaling to consistent 5k plus months in your coaching business. If you still need more help at the end of the call, and it makes sense to both of us - we'll talk about what it would look like to work together. If this sounds good to you, click the Book Trina link ==> https://bit.ly/BookTrina*********Would you like to be interviewed on the Field Guide To Awesome Podcast?Are you a Coach and an Entrepreneur? Have you had a major mindset shift that helped you overcome a major business challenge, and allowed you to increase your impact?Would you love to share how you are multiplying your impact using your unique skills and abilities?If so, I'd love to interview you!Apply to be interviewed here on The Field Guide To Awesome podcast:  http://bit.ly/FG2AinterviewApplicationYou can find me on social media:Facebook Group: The Field Guide To Awesome Podcast Tribehttps://www.facebook.com/groups/2725015287546397/

She Breaks Thru
Let's Talk List Building And Expert Positioning with Thembi Bheka

She Breaks Thru

Play Episode Listen Later Oct 18, 2020 5:53


Our host, Thembi Bheka is inviting you all to the 5 Day Scale Your Business Summit where she will be sharing information on how to expand your business by using business strategies such as List Building and Expert Positioning.

In The Deep With Dave - Dave Macmillan
#31 Dominating Instagram with Chris Taylor

In The Deep With Dave - Dave Macmillan

Play Episode Listen Later Oct 15, 2020 55:28


Chris is an Instagram expert, consultant & speaker. he helps people and businesses understand the true power of Story Telling & Brand Building Content & Influencer Marketing.In other words, how to make increase the quality and volume inside of your pipeline using the power of emotion triggering content. As the Chief Visionary Officer at Grammatics,, they specialise in improving business results using our expertise in the following:* Story Telling.* Branding (Both Personal & Business).* Expert Positioning.* Copywriting.* Emotion Triggering Content Creation.* Relationship Building.Chris is on a mission to show the world that content is no longer a choice for businesses, it is a must and with the right strategy, you can increase the quality of your pipeline 10 fold simply by just creating strategic, brand aligned content that attracts your ideal prospects.INSTAGRAM INSIGHTS ACADEMY - The content creation & story telling academy runs monthly in an online format. Guest Detailshttps://www.linkedin.com/in/mr-christaylor/https://www.instagram.com/christaylor.ig/Host Details:https://www.linkedin.com/in/david-macmillan-3b802845/WhatsApp: 07947 730807https://www.instagram.com/davemacmillanmentor

Beyond Influencer Marketing
Three Keys for Expert Positioning - Cloris Kylie

Beyond Influencer Marketing

Play Episode Listen Later Oct 12, 2020 10:33


For potential clients to trust you and want to work with you, you need to position yourself as the go-to expert in your field.  On this episode, we talk about three of the most important pillars for expert positioning so you attract ideal clients in your expert business.

Real Estate Investing With Jay Conner, The Private Money Authority
The Power of your Own Expert Positioning Book with Max Keller

Real Estate Investing With Jay Conner, The Private Money Authority

Play Episode Listen Later Sep 28, 2020


Real estate investing success isn't just about selling houses. It's about selling yourself… to sellers and lenders. Imagine what your business would look like with a consistent stream of deals... all from motivated sellers and private lenders in your market who... see YOU as the Clear Choice! In this episode I talk to former math teacher turned real estate investor Max Keller about how he stopped chasing leads and struggling to compete for deals by positioning himself as the “Trusted Expert” with his own book. Max also shares how you can copy his strategy to Stand Out from the competition...even if you're not a writer. You definitely don't want want to miss this. Especially if you are investing in a market packed with flippers and wholesalers… all chasing the same motivated seller leads. Real Estate Cashflow Conference: https://www.jayconner.com/learnrealestate/ Free Webinar: http://bit.ly/jaymoneypodcast Jay Conner is a proven real estate investment leader. Without using his own money or credit, Jay maximizes creative methods to buy and sell properties with profits averaging $64,000 per deal. What is Real Estate Investing? Live Cashflow Conference https://youtu.be/QyeBbDOF4wo The Conner Marketing Group Inc.P.O. Box 1276, Morehead City, NC USA 28557 P 252-808-2927F 252-240-2504 Channel https://www.youtube.com/channel/UCZfl6O7pRhyX5R-rRuSnK6w https://www.youtube.com/c/RealEstateInvestingWithJayConner RSS Feed http://realestateinvestingdeals.mypodcastworld.com/rss2.xml Google Play https://play.google.com/music/listen#/ps/Ihrzsai7jo7awj2e7nhhwfsv47y iTunes: https://itunes.apple.com/ca/podcast/real-estate-investing-minus-bank-flipping-houses-foreclosure/id1377723034 Watch on ROKU: Roku https://my.roku.com/add/realestateinvestingRoku https://my.roku.com/add/realestateinvesting Watch on Amazon Prime: https://www.amazon.com/How-Locate-Real-Estate-Deals/dp/B07M9WNZR6/ref=sr_1_3

Jamel Gibbs Real Estate Investing Podcast
Ep 35: [Max Keller] Expert Positioning in Real Estate Investing

Jamel Gibbs Real Estate Investing Podcast

Play Episode Listen Later Sep 23, 2020 58:24


Brand positioning in real estate can literally separate you from all of the other investors in your local market. On this podcast episode, Max Keller and I will discuss how he uses books to position himself as the expert in his market. We'll also talk about how you can do the same. Check it out!

Jamel Gibbs Business & Investing Podcast
Ep 35: [Max Keller] Expert Positioning in Real Estate Investing

Jamel Gibbs Business & Investing Podcast

Play Episode Listen Later Sep 23, 2020 58:24


Brand positioning in real estate can literally separate you from all of the other investors in your local market. On this podcast episode, Max Keller and I will discuss how he uses books to position himself as the expert in his market. We'll also talk about how you can do the same. Check it out!

Author to Authority
How To Become “Somebody” With Clint Arthur

Author to Authority

Play Episode Listen Later Jul 31, 2020 26:27


Clint Arthur, “The Celebrity Entrepreneur,” joins Kim on the podcast for the second of a two-part series focusing in on how you can become a Celebrity in the eyes of potential clients and customers. In this episode Clint shares the secret to making that strong instant connection that makes you seem larger than life and how to use it to build your business. CLINT ARTHUR is the world’s top expert at creating Celebrity & Expert Positioning with LOCAL TV and HIGH STATUS SPEAKING ENGAGEMENTS. Since 2012 Clint has taught more than 500 Authors, Speakers, Coaches, and Entrepreneurs how to deploy his proven, repeatable “Magic Messenger Formula for Booking Free TV Appearances” to book themselves on more than 2708+ ABC NBC CBS FOX & CW News & Talk show appearances including Good Morning America, the TODAY Show, Dr. Oz, CNN, etc. Clint's meteoric ascent in the Expert Industry earned him Dan Kennedy's "GKIC Info- Marketer of The Year" award, raving fans including Lisa Sasevich and Mike Koenigs, industry recognition as the top Media Trainer in Hollywood, and he is the All-Time Record for Highest Sales in a GKIC Breakout Session. Clint's best-selling books include What They Teach You at the Wharton Business School ; The Last Year Of Your Life ; Break Through Your Upper Limits On TV ; 21 Performance Secrets of Donald Trump, and Daddy Loves You. Clint’s Celebrity Launchpad transformation experiences are the hottest tickets in the expert marketing & personal development spaces, and Business Expert Forum at Harvard Faculty Club, his annual Thought-Leader Conference, will feature International Superstar Suzanne Somers as co-host in 2017. For more information on Clint’s LIVE EVENTS visit www.ClintArthur.TV Instant Marketing Miracle Conference www.imm20.com  www.clintarthur.tv If you love the Author To Authority podcast the come join Kim’s Author To Authority group on Facebook. www.facebook.com/groups/AuthorToAuthority  See omnystudio.com/policies/listener for privacy information.

Author to Authority
How To Become A Celebrity In The Eyes of Customers & Prospects With Clint Arthur

Author to Authority

Play Episode Listen Later Jul 31, 2020 29:25


Clint Arthur, “The Celebrity Entrepreneur,” joins Kim on the podcast for the second of a two-part series focusing in on how you can become a Celebrity in the eyes of potential clients and customers. In this episode Clint shares the secret to making that strong instant connection that makes you seem larger than life and how to use it to build your business. CLINT ARTHUR is the world’s top expert at creating Celebrity & Expert Positioning with LOCAL TV and HIGH STATUS SPEAKING ENGAGEMENTS. Since 2012 Clint has taught more than 500 Authors, Speakers, Coaches, and Entrepreneurs how to deploy his proven, repeatable “Magic Messenger Formula for Booking Free TV Appearances” to book themselves on more than 2708+ ABC NBC CBS FOX & CW News & Talk show appearances including Good Morning America, the TODAY Show, Dr. Oz, CNN, etc. Clint's meteoric ascent in the Expert Industry earned him Dan Kennedy's "GKIC Info- Marketer of The Year" award, raving fans including Lisa Sasevich and Mike Koenigs, industry recognition as the top Media Trainer in Hollywood, and he is the All-Time Record for Highest Sales in a GKIC Breakout Session. Clint's best-selling books include What They Teach You at the Wharton Business School ; The Last Year Of Your Life ; Break Through Your Upper Limits On TV ; 21 Performance Secrets of Donald Trump, and Daddy Loves You. Clint’s Celebrity Launchpad transformation experiences are the hottest tickets in the expert marketing & personal development spaces, and Business Expert Forum at Harvard Faculty Club, his annual Thought-Leader Conference, will feature International Superstar Suzanne Somers as co-host in 2017. For more information on Clint’s LIVE EVENTS visit www.ClintArthur.TV Instant Marketing Miracle Conference www.imm20.com  www.clintarthur.tv If you love the Author To Authority podcast the come join Kim’s Author To Authority group on Facebook. www.facebook.com/groups/AuthorToAuthority See omnystudio.com/policies/listener for privacy information.

Her Legacy Podcast
Expert Positioning on Upwork with Josiah Goff

Her Legacy Podcast

Play Episode Listen Later Feb 3, 2020 35:28


Ready to Positioning Your Business to Profit? Go to-->>> http://positioningtoprofit.com/Josiah Goff is the founder of Content Heroes. He left his six figure job and initially built his business on Upwork. What's most intriguing about this strategy is that while others are commoditizing what they do on Upwork, Josiah positioned himself as an expert. Additionally, his hourly rate was at the top of the market. In this episode, you'll discover his strategy for how he used Upwork to have people contacting him! He was able to quickly replace his income and build his current business. Now, Josiah helps online content creators free themselves from tech headaches so they can focus on the creative work they enjoy.

She Talks Radio
Episode 30: 2020 Expert Positioning

She Talks Radio

Play Episode Listen Later Jan 13, 2020 30:46


According to the dictionary, an expert is somebody having a great deal of knowledge about, or a skill, training or experience in a particular field or activity.  As long as you have knowledge or experience in your field, you can position yourself as THE expert. On this weeks’s #ShetalksRadio, Kellie reveals 2020 Expert Positioning..  A business owners guide to positioning herself as an expert at every turn. #expert, #positioning What you don’t recognize is that everytime you open your mouth, have an opinion or state your position, you are moving towards a thought leadership position.   As such, you need to move towards being an Expert to be recognize in the media, and through social media. On this week’s episode of #ShetalksRadio, you’ll hear: What makes an expert and do you have the drive to make this happen? Rules of Engagement and What to Follow! Media, testimonials and others to do what? Learn strategies and techniques that will handle moving you a thought leader position without giving away anything but your voice.  Move into an expert position, keep your integrity intact and watch as your business moves forward. Head to Apple Podcast now to listen to this episode of #SheTalksRadio (or download it for later) And come join in the conversation on Facebook – look for #BLASTTribe or come over to The BLAST Method and ask to join! XO Kellie PS – I would live your review!  If you enjoy what I share in this episode, please leave a review and comment on Apple Podcast.  Select “Listen in Apple Podcast” then choose the “Ratings and Reviews” tab to share what you think.  I would really appreciate it. About Kellie D’Andrea Corporate Strategist and the creator of The BLAST Method. The leading system designed to show business leaders branding, leadership and selling techniques to grow their business, increase profits and grab customer loyalty. I help high achievers apply focus and clarity to the development of skills necessary to grow their business, careers and be successful in life. “My goal is to help you maximize your potential and design a life you deserve.” I want give you the tools that empower you to reach your fullest potential and have fun along the way doing it! As founder and CEO of Kellie D’Andrea & Associates, a company devoted to helping high achievers grow their business, their careers and design their perfect lives. I have been fortunate to meet and support so many in my own journey and the lessons I have learned along the way are priceless. Let me show you how to make a real difference in your career, in your business and in your life. Send me an email at kellie@kelliedandrea.com and tell me how I can help.

Marketing Results with Christine Hueber
LinkedIn Daily Recap: Reputation, Expert Positioning, Fundraising, Series A, Angel Investors, Family Offices

Marketing Results with Christine Hueber

Play Episode Listen Later Dec 27, 2019 7:54


LinkedIn Daily Recap on the power of reputation and your profile for expert positioning. Also my call with a new contact looking to do Series A fundraising via family offices/angel investors. LinkedIn works for you when you do the work that gets results. ► Text me questions at +1 415.851.4706. — If you haven't received your copy of my "Top 10 LinkedIn Sales Success Secrets," you need to join my community and get it ASAP! When you join my community, you get my newest LinkedIn hacks, updates regarding my keynotes/conferences, and more. You can join here: https://ChristineHueber.com Thank you for listening to this podcast. I hope that you keep up with the podcasts I post on the channel. Subscribe and share your learnings with those who need to hear it. Your comments are my oxygen, so please take a second and say "Hi". — Christine Hueber is known by her clients as the "LinkedIn Jedi Master" because she shows them how to "hack" LinkedIn for improved B2B results. Christine is the founder of ChristineHueber.com, a boutique Linkedin training, coaching, consulting and speaking company servicing B2B entrepreneurs, business owners and sales teams worldwide. She is also the #1 LinkedIn All-Time Top Expert, has a Top 1% LinkedIn Most Viewed Profile and a highly sought after LinkedIn speaker. Christine's business and her LinkedIn advice have been featured in Forbes, LinkedIn Business, Inc., Mashable, AARP, CIO and Social Media Today, she has been interviewed by Forrester Research and BuzzFeed and she's spoken nationally and internationally about LinkedIn on radio shows and in workshops and conferences around the world for many years. Christine's teachings have helped thousands learn how to position themselves as experts and thought leaders on LinkedIn to easily gain new clients and attract opportunities. She has over 50,000 members around the world. Her dynamic LinkedIn B2B training products, coaching services and consulting have helped thousands use LinkedIn to leverage their expertise, increase their reach and dramatically grow their client base. Christine's skill and proficiency at positioning her business as the first choice expert via Social Selling and more traditional media is noticed by her audience and she attracts clients from around the world. Additionally, she has become an authority on getting more clients and business with Social Selling. Her authoritative and unique LinkedIn Social Selling insights are big audience draws as businesses all over the world seek her expertise. Christine's workshops are unlike any other seminars. Everyone from new business owners to fully-fledged, experienced companies benefits from her innovative Social Selling success tools to help them take their businesses to whole new levels. GLOBAL REACH Christine Hueber is set to leave an indelible mark in the minds of business owners across America and around the world, as she continues to expand her offerings. Subscribe to her VIP Newsletter for exclusive content here: https://ChristineHueber.com

Business Warrior
Rob Stewart - Expert Positioning: A Contrarian Approach To Generating An Abundance Of Warm Leads

Business Warrior

Play Episode Listen Later Aug 20, 2019 38:46


00:00 Podcast Summary 01:20 Rob’s Introduction & Background 03:05 Lead Flow and why you need it for your business 04:50 Why ‘Hope Marketing’ isn’t a good strategy 05:58 Transitioning from the Military into Training 08:30 Hierarchy of Identity 10:30 Wealth Dynamics (Akash’s Story) 11:46 Rob’s Wealth Dynamic Profile and it’s impact on his business 12:27 Flow & Self-Awareness 12:55 Getting into Flow 14:31 Rob’s Business Model 15:36 How Rob helps clients get from 5 figures to 6 figures 15:51 The key differentiator between those who succeed and those who don’t 17:00 2 Big Marketing Mistakes to avoid Business 18:40 Triple A Framework 21:10 How to Build Authority 22: The role trust plays in the success of a business 24:35 The Value Ecosystem 25:14 The upside down funnel 27:50 The Power of Persuasion 29:17 “Authority” Book Launch 30:00 The Authority Accelerator (90 Days to 6 Figures) 31:45 The Inner Circle 33:16 3 Golden ‘Lessons Learnt’ in Business 37:04 How to connect with Rob www.robstewartglobal.com https://www.facebook.com/rob.stewart.3511 https://www.instagram.com/robstewart100milclub

Marketing Your Practice
Ep50.How To Become The Trusted Health Advisor In Your Community.

Marketing Your Practice

Play Episode Listen Later Apr 28, 2019 20:45


Share0 Share +10 Tweet0 Would you like to be seen as the Trusted Health Expert in your community? Would you like more people turning to you for health information and assistance? In this episode of the Marketing Your Practice podcast, Tony and Angus share their 6 best tips for positioning you as the GO-to community […]

Digital Agency Tips
Expert Positioning For Your Marketing Agency

Digital Agency Tips

Play Episode Listen Later Jan 8, 2019 13:07


In this podcast Chris will explain how to specifically position your marketing agency like the experts do!Building a digital marketing agency doesn't have to be difficult. When you break it down to the most simplistic form, you need to GET CLIENTS and GET RESULTS for those clients. We've been helping digital agency entrepreneurs do just that since 2013.If you want to learn the fastest way to build a highly profitable "Lifestyle Agency", click the link below to register for our FREE masterclass: https://goo.gl/iq5NTo

Transformational Speaker's Podcast
Expert Positioning as a Thought Leader with Erin Loman Jeck

Transformational Speaker's Podcast

Play Episode Listen Later Jul 1, 2018 26:53


What is it to be considered to be an EXPERT? A person who has a special skill or knowledge in some particular field, professional who has acquired knowledge and skills through study and practice over the years, in a particular field or subject. A person with a high degree of skill or knowledge of a subject, a person you trust who defines what to pay attention, to tell you what things mean, and how things work.   They have been there and done that!   An informed person who gets PAID for their insight and guidance… YOU are an expert… YOU have expertise in EVERYTHING that you have experienced.   YOU ARE AN EXPERT!

Transformational Speaker's Podcast
Expert Positioning as a Thought Leader with Erin Loman Jeck

Transformational Speaker's Podcast

Play Episode Listen Later Jul 1, 2018 26:53


What is it to be considered to be an EXPERT? A person who has a special skill or knowledge in some particular field, professional who has acquired knowledge and skills through study and practice over the years, in a particular field or subject. A person with a high degree of skill or knowledge of a subject, a person you trust who defines what to pay attention, to tell you what things mean, and how things work.   They have been there and done that!   An informed person who gets PAID for their insight and guidance… YOU are an expert… YOU have expertise in EVERYTHING that you have experienced.   YOU ARE AN EXPERT!

The Consulting Pipeline Podcast
Ep 035: A Horizontal Expert Positioning Quandary

The Consulting Pipeline Podcast

Play Episode Listen Later Jul 1, 2017 20:40


If you have expertise in a specific problem, how do you find your clients?

Bacon Wrapped Business With Brad Costanzo | Sizzling Hot Business Advice Guaranteed To Make You Fat...PROFITS!
How To Create A High Authority Personal Brand That Opens Doors And Increases Revenue With Brian Horn

Bacon Wrapped Business With Brad Costanzo | Sizzling Hot Business Advice Guaranteed To Make You Fat...PROFITS!

Play Episode Listen Later May 2, 2016 69:54


Can an average entrepreneur get coverage and recognition in the national media without already being a well-known expert? When making a purchasing decision for a product or a service, we always look for the obvious expert, the authority in that particular industry.For us entrepreneurs, becoming an authority in a particular industry amplifies your message dramatically and converts your new audience into higher paying customers.To gain authority status in our industry, we would leverage our knowledge with authority marketing, which is the process for positioning yourself as an authority, or even a celebrity, in your marketplace.Today’s guest, Brian Ainsley Horn is a bestselling author, investor, and entrepreneur. He helps professionals and entrepreneurs leverage their knowledge to gain authority in their industry using authority marketing to get them national media exposure at Authority Alchemy.In this episode, you will hear actionable steps and examples on how to write for influential online publications to gain authority in your industry.Learn more about Brian and get the full shownotes at https://baconwrappedbusiness.com/buildauthority/Some Topics We Discussed Include:How Brain got into Authority MarketingHow Brian got interviewed on the Howard Stern ShowHow to write for ForbesHow to come up with topics to write aboutHow often to submit articlesHow necessary it is to have a social media following to get publishedBuilding an authority for a brand rather than a personality & Micro-SpecializationWriting Human Interest StoriesRealistic time frame to go from zero to publishedLove the show? Subscribe, rate, review, and share!Here’s How »Join the Bacon Wrapped Business Community today:baconwrappedbusiness.comBacon Wrapped Business FacebookBacon Wrapped Business LinkedInBacon Wrapped Business YouTubeBacon Wrapped Business Twitter

Winning the Game of Life Podcast Interviewing  Entrepreneurs, Wantrepreneurs, Intrapreneurials, Intrepreneurial & Startups
WGL:26 CLINT ARTHUR With Shawn Chhabra, Clint is the world’s top expert at creating Celebrity & High Status Expert Positioning with LOCAL TV

Winning the Game of Life Podcast Interviewing Entrepreneurs, Wantrepreneurs, Intrapreneurials, Intrepreneurial & Startups

Play Episode Listen Later Nov 18, 2015 30:46


CLINT ARTHUR With Shawn Chhabra, Clint is the world’s top expert at creating Celebrity & High Status Expert Positioning with LOCAL TV     CLINT ARTHUR is the world’s top expert at creating Celebrity & High Status Expert Positioning with LOCAL TV. Since 2012 Clint has taught more than 500 Authors, Speakers, Coaches, and Entrepreneurs how to deploy his proven, repeatable “Magic Messenger Formula” for booking free TV appearances to book themselves on more than 2092+ ABC NBC CBS FOX & CW News & Talk show appearances including Good Morning America, the TODAY Show, Dr. Oz, CNN, etc.    Clint's 3-year meteoric ascent in the Expert Industry earned him Dan Kennedy's "GKIC Info- Marketer of The Year" award, raving fans including Lisa Sasevich and Mike Koenigs, and industry recognition as the top Media Trainer in Hollywood. Clint's best-selling books include What They Teach You at the Wharton Business School; The Last Year Of Your Life; Break Through Your Upper Limits On TV; and Daddy Loves You. Clint Arthur’s Celebrity Launchpad transformation experiences are the hottest tickets in the expert marketing & personal development spaces.     http://wgl.fm/     https://itunes.apple.com/podcast/id1050456443     http://getpodcast.reviews/id/1050456443     https://itunes.apple.com/podcast/id1050456443

The Likeable Expert Podcast
Waiter or Doctor... Which One Are You?

The Likeable Expert Podcast

Play Episode Listen Later May 1, 2015 6:17


"Expert Positioning" is an important element in being hired by clients (especially the good ones). But getting there involves more than just credentials, experience and presentation. In today's podcast I explain how the questions you ask of prospects affect how they view you.

Publish Position Profit with John Tighe
Building a 6 figure business in 2 years with expert positioning | Keith Shannon | Episode 8

Publish Position Profit with John Tighe

Play Episode Listen Later Aug 22, 2014 38:28


Keith Shannon is an inspirational entrepreneur who recently built a business that hit high six figures in only its second year!!! How did he do this so quickly? Simple – he expertly positioned himself from the get-go and he’ll explain exactly how he did that in this episode. One of the things I love about Keith is that he’s a super high energy guy so it’s always fun talking to him and I think you’re going to love this show. When he’s not making money as an entrepreneur Keith rocks it out as Nikki Sixx in the Mötley Crüe tribute band Mötley 2.0.

The Advanced Selling Podcast
Expert Positioning Detraction - Part #3

The Advanced Selling Podcast

Play Episode Listen Later Feb 10, 2014 12:53


This week's podcast is Part 3 of our Expert Positioning series. The topic is detraction or what are the things we do that take away from coming across as expert. It all has to do with how we get in our own way or what we do to undo our expert persona. These are the things we want to unlearn or untrain from our habits.  Tune in every week for more great sales tips on The Advanced Selling Podcast!

The Advanced Selling Podcast
Expert Positioning Mechanics - Part #2

The Advanced Selling Podcast

Play Episode Listen Later Feb 3, 2014 17:17


In this week's podcast, Bill and Bryan follow up on a topic that they started last week, Expert Positioning. In other words, how do you come off as an expert. Last week they discussed the inner game of Expert Positioning, this week it's all about the mechanics. What actions should you take to come off as an expert in your field.  If you missed last week's episode, be sure to catch up. Tune in every week to the Advanced Selling Podcast!

The Advanced Selling Podcast
Expert Positioning Mindset - Part #1

The Advanced Selling Podcast

Play Episode Listen Later Jan 27, 2014 15:42


In part one of the two part series, Bill Caskey and Bryan Neale discuss what it takes to have an Expert Positioning Mindset. They discuss what the inner game/mental side of giving off an expert persona requires. The inner game is truly the most important part of coming off as an expert. If you want to be concieved as an expert, you don't want to miss this one. Tune in every week for new episodes of The Advanced Sellling Podcast!

The Advanced Selling Podcast
What Is The Inner Game?

The Advanced Selling Podcast

Play Episode Listen Later Jun 24, 2013 12:33


"If you want to change your results, then you MUST change the way you think" What propels a salesperson to the far right tail of the bell curve? What is the "ONE THING" that the elite know that the good and average don't? For us the answer has become crystal clear. It's called the Inner Game. In this week's podcast, Bryan flies solo and discusses this concept.  He also explains the following four Inner Game mindset shifts: 1. Abundance2. Detachment3. Intent4. Expert Positioning

The Advanced Selling Podcast
A Quick Lesson in Expert Positioning

The Advanced Selling Podcast

Play Episode Listen Later Nov 19, 2012 24:28


Why not GO to an "expert" when we want to know how to BE an "expert?" Well, we've done just that this week when we interview Mike Koenigs. He is the founder of Traffic Geyser, the first internet video system to generate web traffic, and he's also the author of several books on positioning and video marketing. All of his work can be found at http://mikekoenigs.com/.  In this episode, Mike addresses many of the roadblocks that hold us back from higher performance, one of which is 'nervousness.' He has a unique way he characterizes nervousness and teaches us how to solve that problem. He also invites listeners to go to http://www.authorexpertmarketingmachines.com to grab your free ebook he just published on expert positioning. 

The Advanced Selling Podcast
Profit By This Example of Expert Positioning in Sales

The Advanced Selling Podcast

Play Episode Listen Later Oct 31, 2011 12:20


The new frontier of a modern sales person is in how you're positioned in the client's mind. In this episode, Bill and Bryan reveal a real-life story of a listener who has taken this "expert positioning" seriously and expanded his position with a client. You'll hear how a pharmaceutical sales rep worked with a client [...]