Be you Brand - The Podcast

Feeling overwhelmed, doubtful, or stuck — even as your business grows? You're not alone. In this episode, we dive into the entrepreneurial spiral: the fear, burnout, and self-doubt that even successful women business owners face. Discover mindset tools and practical strategies to help you lead yourself out of emotional crashes and back into alignment. Whether you're a seasoned entrepreneur or just starting out, this is your reminder: success doesn't mean you won't struggle, but you can move through it with power and clarity.

SHOW DESCRIPTION DM “AUTHENTIC” to @ati.g.branding on Instagram  for the 10 authenticity questions What if the real you—the one behind the doubt, the scroll, and the shoulds—is the key to everything you want? In this electric keynote live from EmpowHER Detroit, Ati brings down the house with truth bombs on authenticity, visibility, and radical self-expression. Whether you're a business owner, a woman with a big dream, or somewhere in between, this episode will unlock your next level. This isn't about being louder. It's about being you, fully and unapologetically.

SHOW DESCRIPTION In this transformative episode, Ati sits down with Alessia Citro, author of "Higher Self Habits," to uncover how tiny, consistent actions can build unstoppable self-trust and confidence. Learn why traditional habit-building advice fails women and discover a powerful feminine approach to creating habits that stick without burning out or feeling restricted. CONNECT WITH ATI Ready to build a personal brand you are proud of: Free: ✏️Take the profitable personal brand quiz https://atigrinspun.com/quiz/ Ready to get massive Clarity on your personal brand: Get my Personal Brand Clarity Masterclass HERE Looking to Stand out (on and off social media) get the Stand out Masterclass HERE

This episode was recorded LIVE! During Be you brand live 2024 in Las Vegas NV! SHOW DESCRIPTION: Are you tired of budgeting, feeling money shame, and struggling to define your version of financial success? This powerful episode was recorded live during our fireside chat at the Be You Brand Live Event 2024, where Lisa Chastain was our closing speaker. I was so profoundly obsessed with this conversation, I knew I had to bring it to the masses! In this empowering chat with money coach Lisa Chastain, you'll discover how to reclaim control over your financial life, ditch traditional budgeting techniques, and start living boldly. Get ready to shift your perspective around money, success, and personal growth. CONNECT WITH ATI: Ready to build a personal brand you are proud of: ✏️ Take the Profitable Personal Brand Quiz: https://atigrinspun.com/quiz/

SHOW DESCRIPTION Ever wondered how to land your first speaking gig without waiting for an invite? In this solo episode, I'm sharing exactly how I created my own stage and positioned myself as an expert by hosting my first event. Discover how this bold step quickly grew my community, visibility, and income—and how you can confidently do the same! CONNECT WITH ATI Ready to build a personal brand you're proud of? ✨ Free Quiz: Profitable Personal Brand Quiz ✨ Free Download: Visibility Power Play Connect with me: Instagram Website FB Community for Female Entrepreneurs RESOURCES MENTIONED Build Your Own Algorithm Program Visibility Power Play Freebie Toastmasters International EPISODE HIGHLIGHTS The surprising truth behind my first speaking gig Why waiting for invitations keeps you stuck (and how to change that) Exactly how hosting my own event rapidly built my brand and community The power of collaboration vs. competition How to position yourself as an authority quickly KEY TAKEAWAYS You don't wait for authority; you create it by stepping into the spotlight. Hosting your own events positions you immediately as a leader, accelerating client attraction. Strategic follow-up is crucial; it's the goldmine most entrepreneurs overlook. The perfect collaborators share your audience but have different offers. Local events can amplify your brand faster and more effectively than social media alone. QUOTABLE MOMENTS “I wasn't waiting to be chosen—I chose myself. Don't wait to be invited to the table; build your own.” "You don't wait until demand or authority magically appear—you create them." "Collaboration beats competition every single time." EPISODE TIMESTAMPS 00:00 - Intro: The truth about my first speaking gig (hint: no invite needed!) 02:32 - How I created my first event (the birth of Power Tribe networking) 04:51 - The magic of creating your own stage and its immediate benefits 07:09 - Eye-opener: You only need a handful of clients for your first 10K month 09:27 - Why building your own algorithm and local community is crucial 11:28 - Golden nugget: How Toastmasters changed my public speaking confidence 13:41 - The perfect collaboration formula: same audience, different offers 18:15 - Understanding different event types and their strategic purposes 20:37 - How intentional networking creates endless speaking opportunities 23:03 - Accelerating online growth through offline positioning 25:15 - Opportunities to practice your pitch: enter speaking contests! ABOUT YOUR HOST Ati Grinspun, your Personal Brand Whiz, empowers women entrepreneurs to confidently build profitable, impactful brands. From world champion flair bartender and portrait photographer to coaching hundreds of successful women, Ati brings unique insight and a powerful energy to help you step fully into your potential. ABOUT THE SHOW Be You Brand Podcast is your go-to resource to build your million-dollar personal brand, income, mindset, and impact. Stop doubting, overcome imposter syndrome, and start creating a brand and life you truly love. Show Categories: Entrepreneurship Business Marketing Self Improvement Core Pillars: Personal Branding Business Mindset Energetics Purpose Life

SHOW DESCRIPTION Ever wonder how to turn in-person connections into a thriving empire? In this power-packed episode, Ati sits down with Demiree Goldfarb, founder of Michigan's largest women's empowerment conference. Get ready for an unfiltered conversation about pivoting from a successful business to follow your true calling, building authentic communities, and what it really takes to create transformative events that sell out. If you've ever dreamed of making a bigger impact while staying true to yourself, this episode is your wake-up call.   Join us live at empowHer event in Detroit Michigan https://www.eventbrite.com/e/empowher-2025-tickets-1053544773779?aff=oddtdtcreator   CONNECT WITH ATI Ready to build a personal brand you are proud of: Free: ✏️Take the profitable personal brand quiz https://atigrinspun.com/quiz/

SHOW DESCRIPTION In this power-packed episode, business mentor and community building expert Haley Westfall reveals how to transform your event attendance into meaningful relationships and profitable opportunities. Learn why most people fail to see ROI from networking events and discover actionable strategies to maximize your investment in in-person connections. Whether you're an extrovert or introvert, you'll walk away with practical tools to make every event count. FEATURED EVENT ANNOUNCEMENT The Table Experience Live Dates: February 21st-22nd, 2024 Location: Saltbox in Tempe, Arizona Website: thetableexperiencelive.com Ticket Options: Signature Experience ($497) Entry to general sessions & access to intimate expert roundtables Access to private online community (pre and post-event) Lunch, snacks + beverages both days Curated networking opportunities throughout the 2-day event Ultimate Experience ($997) - Limited Availability Everything in Signature Experience, plus: Reserved front-of-house seating Exclusive VIP Happy Hour at Industrious (food + bar included) Complimentary headshot by Spark Brand Creative Exclusive sponsor-curated swag bag Intimate fireside chat opportunities with speakers Special Offer: $100 off ticket price (promo code coming soon) Join Ati Grinspun, Haley Westfall, and other industry leaders for an immersive two-day experience designed to transform how you build meaningful business relationships. GUEST BIO Haley Westfall is a business mentor and community building expert with over 20 years of corporate leadership experience. As the founder of The Table and co-founder of Collab Culture, she specializes in bringing people together in meaningful ways that create massive growth in their bottom line. Based in Arizona, Haley's approach proves that you can love making money while genuinely loving and connecting with people. EPISODE TOPICS COVERED Understanding Event ROI: Beyond immediate transactions Strategic Networking: Creating event-specific action plans Personal Brand Alignment: Choosing the right events and connections The FOMO Factor: Avoiding misaligned investments Introvert vs. Extrovert Strategies: Customizing your approach Building Lasting Relationships: The power of authentic connections Follow-up Mastery: Turning connections into opportunities ACTIONABLE TAKEAWAYS Pre-Event Strategy Assess your current business needs and goals Research attendees and speakers Create specific, measurable networking objectives During the Event Focus on genuine connections over transactions Ask unique questions beyond "What do you do?" Challenge yourself with specific networking goals Post-Event Success Implement a structured follow-up system Maintain long-term relationship building Convert connections into collaborative opportunities QUOTABLE MOMENTS "People buy from people. So pretty much everything that I buy for the most part, especially in the small business landscape, I either am personally invested in the person's story, I know them, or they have a strong personal brand." - Haley Westfall "We have to be willing to sow the seeds for the long-term harvest, not what that immediate gratification that we all want." - Haley Westfall CONNECT WITH HALEY WESTFALL Instagram: @thehalewestfall Website: thetableexperiencelive.com CONNECT WITH ATI Instagram: @ati.grinspun Website: https://atigrinspun.com/ Take the Profitable Personal Brand Quiz: https://atigrinspun.com/quiz/ Book a Discovery Call: https://calendly.com/atigrinspun/discoverychat EPISODE TIMESTAMPS 0:01 - Introduction and event monetization teaser  0:37 - Haley introduces herself and her background  1:20 - Common mistakes people make at networking events  3:42 - Discussion on personal brand alignment  5:13 - The importance of knowing what you need from events  10:19 - Example of strategic networking at Powerhouse event  14:58 - Discussion of The Table Experience event  21:17 - How to get ROI from events  27:22 - The importance of follow-up after events  29:28 - Where to find Haley and event details ABOUT YOUR HOST Ati Grinspun is your host and resident Personal Brand Whiz at the 'Be You Brand' podcast. From world champion flair bartender to portrait photographer to personal branding photographer to coaching hundreds of women building profitable brands, Ati brings a unique perspective and no-nonsense approach to helping women entrepreneurs build their dream brands. ABOUT THE SHOW The Be You Brand podcast is for the Woman entrepreneur, business owner or founder looking to build that million dollar personal brand, mindset, income and impact. If you're ready to stop the doubt, beat the imposter syndrome and finally show the world all your potential while building a brand, business and life you love, this show is for you.   Additional Resources: Personal Brand Clarity Masterclass: HERE Stand Out Masterclass: HERE Facebook Community: https://www.facebook.com/groups/personalbrandingforwomenpreneurs

BRAND TO BANK ACCELERATOR -EXCLUSIVE OPPORTUNITY! Ready to turn your personal brand into a client-attracting machine? Join us for this groundbreaking 5-day virtual event that's transforming how women entrepreneurs build profitable brands. February 24-28, 2024 Early bird pricing available until February 3rd! ➡️ Register now: https://atigrinspun.com/brandtobank/   SHOW DESCRIPTION Ready to discover why some personal brands rake in consistent income while others struggle to make a single sale? In this episode, Ati drops truth bombs about what actually moves the needle in your business (hint: it's not what most "experts" are telling you). Get ready to challenge everything you thought you knew about building a profitable personal brand. CONNECT WITH ATI Free: ✏️Take the profitable personal brand quiz https://atigrinspun.com/quiz/

Learn the truth behind common content marketing myths and discover how to create a strategy that actually drives conversions. Building on her previous episode about predictable revenue, Ati tackles three myths that could be slowing down your business growth and preventing you from connecting with your audience effectively. She shares practical advice on how to create messaging that not only attracts but also converts your ideal customers. If you're ready to stop spinning your wheels with content and start seeing real results, this episode is for you. CONNECT WITH ATI Ready to build a personal brand you are proud of: Brand To Bank Accelerator (5-Day class on February 24th) HERE  Free: ✏️Take the profitable personal brand quiz: https://atigrinspun.com/quiz/ Get the Personal Brand Clarity Masterclass: HERE Get the Stand out Masterclass: HERE

Discover how to transform your business from unpredictable income to consistent, scalable revenue with a proven six-figure profit planning system. In this powerful episode, Ati shares the exact framework she uses to help entrepreneurs create predictable income through strategic "trigger events" - without getting stuck in complicated tech or endless social media content creation. Learn how to build both your brand authority and sales pipeline simultaneously with this practical, implementation-focused approach. CONNECT WITH ATI Ready to build a personal brand you are proud of: Special Offer: 2025 Profit Planning Session Recording available until January 11th for $47 Purchase HERE  Free: ✏️Take the profitable personal brand quiz: https://atigrinspun.com/quiz/ Get the Personal Brand Clarity Masterclass: HERE Get the Stand out Masterclass: HERE

SHOW DESCRIPTION Join Ati for a powerful year-end reflection episode where she vulnerably shares the 11 most transformative lessons from her entrepreneurial journey in 2024. From separating identity from business to making expansive decisions, these insights will help you build a more authentic and profitable personal brand in 2025. CONNECT WITH ATI Ready to build a personal brand you are proud of: Free: ✏️Take the profitable personal brand quiz https://atigrinspun.com/quiz/ Ready to get massive Clarity on your personal brand: Get my Personal Brand Clarity Masterclass HERE Looking to Stand out (on and off social media) get the Stand out Masterclass HERE

SHOW DESCRIPTION Learn how to navigate the holiday season as a business owner without guilt or stress. In this episode, Ati shares practical strategies and mindset tools to help you take time off while maintaining your business momentum. Perfect for entrepreneurs struggling with work-life balance during the holiday season. CONNECT WITH ATI Ready to build a personal brand you are proud of:Free: ✏️Take the profitable personal brand quiz and get your immediate next step to become profitable https://atigrinspun.com/quiz/   Ready to get massive Clarity on your personal brand: Get my Personal Brand Clarity Masterclass HERE   Looking to Stand out ( on and off social media) get the Stand out Masterclass HERE  

Ready to build a personal brand you are proud of: ✏️FREE: Take the profitable personal brand quiz  https://atigrinspun.com/quiz/  

57. What platform you should focus on to grow your brand right now? "F*ck being everywhere. Be where your people are." - Ati Grinspun ----more---- Get your ticket for Be you Brand live 2025 At the lowest it will EVER be. Tix go on sale Thanksgiving day! head to https://atigrinspun.com/beyoubrandliveevent/ And get your tickets for you and a bestie! See you in September ! ----more---- Ready to stop spreading yourself thin on social media? In this episode, we're diving deep into why trying to be everywhere is killing your brand momentum. Get ready for some real talk about picking your power platform and showing up like the queen you are. THE JUICY BITS BE YOU BRAND is officially trademarked!

56. Navigating your marriage and its Impact on biz success w/ Julie Tran In this episode, Ati sits down with Julie Tran, a marriage coach for women entrepreneurs, coaches, and healers, to discuss the crucial role that a supportive marriage plays in business success. Episode Highlights: Why having a supportive partner is crucial for entrepreneurial success How personal growth in marriage translates to business growth The INSPIRE method for better communication with your spouse Understanding the connection between relationship health and business performance Strategies for maintaining intimacy while running a business How to create a safe space for open communication with your partner Key Takeaways: Your relationship can either be "the wind beneath your wings or chains holding you back" Personal growth in marriage affects your ability to show up authentically in business The importance of expressing feelings without placing blame How to inspire support from your partner rather than trying to control them Creating harmony at home leads to better business performance Guest Info: Julie Tran Marriage Coach for women entrepreneurs, coaches, and healers Creator of the INSPIRE method Specializes in helping high-achieving women create thriving marriages Resources Mentioned: Julie's Facebook Group: "Thriving Marriages for Heart-Led Women Entrepreneurs" HERE  12-week group coaching program: "Inspire Him" , get more info HERE  Connect with Julie: Instagram: @leadwithjulietran Quotable Moments: "Your highest ROI is in your marriage." - Julie Tran "When your relationship isn't in harmony, you carry that heaviness with you and try to put on a happy face. It doesn't feel authentic." - Julie Tran "Everything starts at home." - Ati Grinspun Did you enjoy this episode? Don't forget to: Leave a review Share on social media Subscribe to the podcast Take the Profitable Personal Brand Quiz at attigreenspan.com/quiz ----more----Connect with Ati: Ready to build a personal brand you are proud of:   ✏️Take the profitable personal brand quiz  https://atigrinspun.com/quiz/  

In this episode of Be You Brand Podcast, I take you on a walk with me as I share insights on a major up-level I've been experiencing since our annual Be You Brand Live event. I'm diving deep into what alignment looks like for me right now—embracing spaciousness, quality, and authenticity in both life and business. This episode explores my journey of evaluating each part of my business, identifying areas to simplify with the “Do, Delete, or Delegate” method, and focusing on what feels truly aligned. Plus, I'll share my favorite content creation hack to help you stay inspired and keep your ideas flowing. If you're feeling stretched thin or struggling to stay inspired, this episode is for you.       Key Takeaways and Timestamps: [1:20] Embracing Spaciousness and Authenticity Discover how creating more space in both life and business can transform your approach. Learn why aligning life and work can lead to more fulfillment. [4:30] The Shift in Content Production Hear why I made changes to how I produce the podcast and how reconnecting with my purpose is shaping what I share. If you're feeling disconnected from your content, this part is for you. [9:00] The Power of “Do, Delete, or Delegate” Want a game-changing approach to simplify your business? Find out how applying this method has allowed me to streamline and refocus. [12:45] Inspired Content Creation Hack Looking for a way to stay inspired and avoid content burnout? I'll share my top hack that keeps me in a creative flow—even on busy days. [18:00] Planning for a Powerful 2025 As we head into the new year, it's time to set intentions that align with your vision. Tune in to hear my approach to making next year your best yet.     Ready to build a personal brand you are proud of?

In this episode, I break down why most entrepreneurs are building their brands backwards and reveal my strategy-first framework that will transform how you show up in your business. If you're tired of creating content that doesn't convert and ready to build a brand that attracts your ideal clients, this episode is for you. TIME STAMPS:  [2:13] The costly mistake that's keeping you stuck in the visibility hamster wheel  [5:47] Unlock the secret to making your offers irresistible to your ideal clients [8:32] Discover why your messaging isn't landing (even though your content is great)  [12:15] The three crucial phases every profitable brand must go through  [15:43] How to know if you're building your brand backwards [18:26] The strategy shift that will make marketing feel effortless  [22:10] Your roadmap to becoming known for the right things KEY TAKEAWAY: Stop throwing spaghetti at the wall with your marketing. Your brand strategy must come before your social media presence, website, or marketing plans. When you do this internal work first, everything else falls into place. Ready to build a personal brand you are proud of: 

Melissa Robinson-Weinmiller is an EQ via empathy coach and consultant who teaches leaders how to tap into their emotional intelligence skills to increase innovation, productivity, and profit. She shares her personal journey of being assaulted in the workplace and how it led her to study empathy and emotional intelligence.  Join us in a conversation about self-compassion and self-empathy for entrepreneurs and business owners, where we discuss the gray area between empathy and feeling pity for oneself, highlighting the role of judgment in distinguishing the two.  Melissa's upcoming book, 'The Empathic Leader: How EQ Via Empathy Transforms Leadership for Better Profit, Productivity, and Innovation,' explores the connection between empathy and leadership.  A conversation on how Communication is a key tool in developing EQ, for business leaders, entrepreneurs and corporate leaders alike. What you will learn What is Emotional intelligence (EQ) ? What is the difference between EQ and Empathy ? What are the keys to avoid burnout from an EQ perspective? Where is the gray area between giving yourself self compassion and when we need to be careful is not self pity. How Emotional intelligence and empathy can increase profits, innovations and leadership. How to grow your emotional intelligence for self leadership as a business owner/entrepreneur     FREE FREE:  AUTHENTIC PERSONAL BRAND checklist download https://atigrinspun.com/free-resources/ FREE:  Take the profitable personal brand quiz to know what is the next step on the road to profitability, visibility and authority building in your brand and business. https://atigrinspun.com/quiz/ Buy tickets for BE YOU BRAND LIVE https://atigrinspun.com/beyoubrandlive/ Inquire/ enroll on the  Be You Brand Academy https://www.atigrinspun.com/beyoubrand ( Got questions, send me a DM on instagram!) I answer to my DM's personally !   Connect with me: Instagram:   / ati.g.branding   Website: https://atigrinspun.com/ Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/perso... Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/perso...  

Hey there, beautiful women brand builders! Welcome to another kickass episode of the Be You Brand Podcast. Today, we're diving deep into some real talk about women supporting women in business and life. No bullshit, just pure, unadulterated truth bombs coming your way! Alright, let's break it down for you: Fresh off our Be You Brand Live event, I'm spilling the tea on why it's so damn important for us ladies to have each other's backs. Buckle up, 'cause I'm getting personal here. I'm sharing my own journey of learning to trust other women and build a badass community. We're tackling the elephant in the room - why it can be so frickin' hard to trust other women sometimes, and how to get over that shit. Competition? Please. I'll show you how to flip the script and start seeing other women as your allies, not your enemies. Get ready for some actionable advice on how to build genuine connections and create your own girl gang of awesome entrepreneurs. I'm dropping some knowledge on personal and business growth, 'cause let's face it, we're all works in progress. And because I love you, I'm sharing some killer resources to help you keep this growth and community-building momentum going. Look, I get it. Building trust and community isn't always easy. But trust me when I say it's worth it. So, if you're ready to stop feeling alone in your entrepreneurial journey and start embracing the power of female friendships, this episode is for you. Remember, you gorgeous, unique unicorn - you've got this, and you've got me in your corner. Now let's go out there and show the world what happens when women lift each other up! Time stamps:  00:00 - Welcome to the badassery  00:52 - Why female friendships are the shit  01:45 - Story time with Ati  02:49 - Real talk: Why trusting women can be tough  05:01 - Building your tribe, one awesome lady at a time  07:36 - Leveling up in business and life  09:31 - Creating your own personal cheer squad  11:30 - Bye-bye competition, hello collaboration  18:10 - How to make friends and influence people (for real)  24:25 - Wrapping it up and what's coming next   Ready to build a personal brand you are proud of: ✏️Take the profitable personal brand quiz  https://atigrinspun.com/quiz/

Ready to build a personal brand you are proud of: ✏️Take the profitable personal brand quiz  https://atigrinspun.com/quiz/

50. Celebrating 50 Episodes: my Top Lessons Learned  Ready to build a personal brand you are proud of: ✏️Take the profitable personal brand quiz  https://atigrinspun.com/quiz/  -

Transitioning Your Side Hustle to a Full-Time Business: Key Steps    Ready to build a personal brand you are proud of: Take the profitable personal brand quiz  https://atigrinspun.com/quiz/   Join us at the only Personal brand based business program - the Be you Brand academy https://atigrinspun.com/contact/   Buy tickets for BE YOU BRAND LIVE https://atigrinspun.com/beyoubrandlive/ Connect with me: Instagram:   / ati.g.branding   Website: https://atigrinspun.com/ Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/perso...   This episode: In this episode of the Be You Brand Podcast, I,, guide you through the essentials of transitioning from a side hustle to a full-time business.  Drawing on my own journey and insights, I cover practical steps like effective time management, financial planning, adopting a growth mindset, and the importance of treating your business like a business.  For those ready to make the leap, this episode is a comprehensive roadmap packed with advice, personal anecdotes, and actionable tips to help you succeed.   00:00 Introduction to Be You Brand Podcast 00:33 Be You Brand Live 2024 Event Details 01:36 Opportunities to Speak on Stage 02:16 Welcome to Episode 49 03:11 Transitioning from Side Hustle to Full-Time Business 05:04 Time Management and Commitment 10:32 Your 9 to 5 as an Investor 13:35 Adopting the Right Mindset 24:41 Building Your Personal Brand 27:17 Networking and Expanding Your Reach 31:51 Financial Clarity and Treating Your Business Like a Business 35:55 The Power of Vision 38:14 Final Thoughts and Encouragement 43:07 Conclusion and Call to Action

In this episode of the Be you Brand Podcast, I welcome career coach and strategist Angel Ferrer. We dive into the journey of personal discovery and discuss the challenges of aligning your story with your business.  Angel shares her experience of contributing to our collective book, 'Be You Brand: Your Story, Your Business, Your Way,' highlighting the importance of self-reflection. You'll hear about the transformative power of writing and sharing your story, and our mission to help women globally tell their stories, to crate global impact.   Don't miss the details about our upcoming book launch on September 1st and the summit on September 10th. All Proceeds of the boo go to Dress for Success. Please consider joining our book launch team to reach out goal of Amazon best sellers on lauch day! ( more info below)   00:00 Introduction: Finding Purpose in Life's Journey 00:32 Welcome to the VU Brand Podcast 01:20 Meet the Co-Author: Angel Ferrer 01:44 The Power of Personal Stories 02:48 Book Launch and Mission 03:32 Interview with Angel Ferrer 04:57 Angel's Journey and Growth 14:10 Embracing Authenticity and Faith 17:46 Key Elements of a Personal Brand 23:30 Final Thoughts and Upcoming Events 25:46 Conclusion and Call to Action   You can find Angelle Ferrer on Linkein at https://www.linkedin.com/in/angellesanders/  

In this episode of the Be Brand podcast, I'm  interviewing Adriana Keefe about her journey with human design and how she used it to rebrand herself.    You know I love human design and Adriana shares her personal story of feeling unfulfilled in her career and her search for something more. She discovered human design and found validation and clarity  and while she resisted embracing her expertise in human design at first, she realized the power of her knowledge and the impact she could have on others. She decided to rebrand her business to focus on using human design to help women who have experienced trauma find their passion, purpose, and prosperity.  If you are like me and love love love human design you will love this convo!   About the Guest:   Adriana Keefe is a Human Design Coach and Motivational Speaker who guides women in becoming more of who they really are, so prosperity, passion, and purpose find them. She is a 4/6 Manifesting Generator by Human Design, wife and mother to 3 children, lover of animals and the show "New Girl", and host of The No BS Human Design Podcast. She works with people through speaking events, 1:1 coaching, group coaching, Human Design chart readings, and the Human Design Society membership community.    Connect with Adriana    Email: adriana@adrianakeefe.com Instagram:  @adrikeefe  LinkedIn: Adriana Keefe Website: www.AdrianaKeefe.com   Co-Create Monthly New Moon Circle: https://discoveryourpurpose.ck.page/15b239b3dd   Human Design Society: https://adrianakeefe.com/hds   Free chart download, Human Design 101 Guide, and workshop: https://adrianakeefe.com/getyourchart         FREE RESOURCES    FREE:  AUTHENTIC PERSONAL BRAND checklist download https://atigrinspun.com/free-resources/   FREE RESOURCES :  Take the profitable personal brand quiz and know what is the next step on the road to profitability wit your brand. https://atigrinspun.com/quiz/   BOOK A DISCOVERY CALL WITH ATI https://calendly.com/atigrinspun/discoverychat   Buy tickets for BE YOU BRAND LIVE https://atigrinspun.com/beyoubrandlive/   Inquire/ enroll on the  Be You Brand Academy https://www.atigrinspun.com/beyoubrand ( Got questions, send me a DM on instagram!)   I answer to my DM's personally !   Connect with me: Instagram:   / ati.g.branding   Website: https://atigrinspun.com/ Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/perso...

This episode is the second part of the previous episode where we continue to explore how core values play a crucial role in marketing and personal branding, offering actionable tips for identifying and leveraging these values to grow a business. We delve into the importance of personal branding and authenticity. I share some insights on building a successful personal brand rooted in core values and genuine self-representation. Key points include the transformative power of networking, attending in-person events, and using social media to enhance visibility. I also introduce my Profitable Personal Brand Quiz, which helps individuals identify their branding stage and provides actionable steps for improvement.  Listen in for practical advice on creating a personal brand that resonates and drives business growth.   About the Guest: Meet Jen Vazquez Founder + CPO (Chief Pinterest Officer) of Jen Vazquez Media and known to many as the Pinterest Queen. She guides hyper-busy female services providers to create ONE streamlined marketing workflow that increases efficiency, produces more significant returns, and honors their energy through her proven Pinterest Marketing Method and Workflow.    Connect with Jen: Social Media Handle: @jenvazquezmedia Email: jen@jenvazquez.com Website: https://jenvazquezcoach.com Podcast: https://jenvazquezcoach.com/podcast Pinterest https://www.pinterest.com/jenvazquezmedia + https://www.pintrest.com/jenvazquezphotography YouTube https://youtube.com/c/jenvazquez Facebook Group: https://www.facebook.com/groups/jenvazquezmedia/ Linkedin https://www.linkedin.com/in/jenvazquezmedia/   The Creative Marketing Summit: https://creativemarketingsummit.com   Pinterest marketing resources: https://thepinterestqueen.com/resources         CORE VALUES WORKSHEET https://atigbranding.myflodesk.com/corevalues FREE RESOURCES  FREE:  AUTHENTIC PERSONAL BRAND checklist download https://atigrinspun.com/free-resources/   FREE:  Take the profitable personal brand quiz and know what is the next step on the road to profitability wit your brand. https://atigrinspun.com/quiz/   BOOK A DISCOVERY CALL WITH ATI https://calendly.com/atigrinspun/discoverychat   Buy tickets for BE YOU BRAND LIVE https://atigrinspun.com/beyoubrandlive/   Inquire/ enroll on the  Be You Brand Academy https://www.atigrinspun.com/beyoubrand ( Got questions, send me a DM on instagram!)   I answer to my DM's personally !   Connect with me: Instagram:   / ati.g.branding   Website: https://atigrinspun.com/ Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/perso...

Tune in to this latest episode of the Be You Brand where Jen Vasques interviews me and we discuss how core values play a crucial role in marketing and personal branding, offering actionable tips for identifying and leveraging these values to grow a business. I highlight the significance of using feedback from others to refine one's brand and the transformative power of understanding and accepting one's unique journey. We delve into my journey of pivoting my business to focus on women entrepreneurs, stressing the importance of understanding who you are, who you want to serve, and continuously refining your approach.  You will know the value of networking, attending in-person events, and leveraging social media for visibility, so listen to the whole episode.  Be inspired by our conversation, understanding How core values can make your marketing easier..  This was an inspiring conversation packed with practical insights for female entrepreneurs looking to enhance their visibility and impact.   About the Guest: Meet Jen Vazquez Founder + CPO (Chief Pinterest Officer) of Jen Vazquez Media and known to many as the Pinterest Queen. She guides hyper-busy female services providers to create ONE streamlined marketing workflow that increases efficiency, produces more significant returns, and honors their energy through her proven Pinterest Marketing Method and Workflow.    Connect with Jen: Social Media Handle: @jenvazquezmedia Email: jen@jenvazquez.com Website: https://jenvazquezcoach.com Podcast: https://jenvazquezcoach.com/podcast Pinterest https://www.pinterest.com/jenvazquezmedia + https://www.pintrest.com/jenvazquezphotography YouTube https://youtube.com/c/jenvazquez Facebook Group: https://www.facebook.com/groups/jenvazquezmedia/ Linkedin https://www.linkedin.com/in/jenvazquezmedia/ Pinterest marketing resources: https://thepinterestqueen.com/resources     CORE VALUES WORKSHEET https://atigbranding.myflodesk.com/corevalues FREE RESOURCES  FREE:  AUTHENTIC PERSONAL BRAND checklist download https://atigrinspun.com/free-resources/   FREE:  Take the profitable personal brand quiz and know what is the next step on the road to profitability wit your brand. https://atigrinspun.com/quiz/   BOOK A DISCOVERY CALL WITH ATI https://calendly.com/atigrinspun/discoverychat Buy tickets for BE YOU BRAND LIVE https://atigrinspun.com/beyoubrandlive/   Inquire/ enroll on the  Be You Brand Academy https://www.atigrinspun.com/beyoubrand ( Got questions, send me a DM on instagram!)   I answer to my DM's personally !   Connect with me: Instagram:   / ati.g.branding   Website: https://atigrinspun.com/ Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/perso...

I'm interviewing Abby Young, a  certified fashion stylist, about the importance of personal styling and dressing for confidence in your personal brand. Abby shared her top tips on  how she uses clothing to help clients feel confident and express their personal brand. We discussed the importance of dressing to highlight your best parts instead of hiding ( this was so good!) what you don't like and how to dress for different body shapes and colors.    Abby also shared tips for styling photo shoots and the different services she offers to clients. Overall, this episode emphasizes the power of personal style in building confidence and making a memorable impression for your clients. Find the best moments: 05:06 Dressing for Impact and Influence 10:26 Dressing to Highlight Instead of Hide how to 16:08 Working with a Stylist- what does it look like  18:28 Investing in Personal Styling- how much does it cost in average 25:13 Expressing Yourself Through Clothing - How to 26:58 Discovering Personal Style  29:51 Styling for Photo Shoots - Tips 31:53 Choosing Fabrics for Photo Shoots 34:19 Where to Find Abby Young  Connect with Abby:   Be You Brand podcast listeners receive 15% off their New Client Collection, which includes a Silhouette & Color Analysis, Closet Edit, Personal Shopping, & an At-Home Fitting. Book your first appointment with us over the phone, and mention Be You to receive the promotion!   Download Abby's Free Style guide : https://abbyyoungstyling.com/styling-resources https://abbyyoungstyling.com/ IG: @abbyyoungstyling LI: https://www.linkedin.com/in/abbyyoungstyling/ | Pinterest: @abbyoungstyling       JOIN US for the STAND OUT 90 MIN MASTERCLASS July 1st 10am  On pre-sale get it https://atigbranding.thrivecart.com/standoutmasterclass/ FREE FREE:  AUTHENTIC PERSONAL BRAND checklist download https://atigrinspun.com/free-resources/   FREE:  Take the profitable personal brand quiz and know what is the next step on the road to profitability wit your brand. https://atigrinspun.com/quiz/ Buy tickets for BE YOU BRAND LIVE https://atigrinspun.com/beyoubrandlive/   Inquire/ enroll on the  Be You Brand Academy https://www.atigrinspun.com/beyoubrand ( Got questions, send me a DM on instagram!)   I answer to my DM's personally !   Connect with me: Instagram:   / ati.g.branding   Website: https://atigrinspun.com/ Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/perso...

Whether you're overwhelmed by creating content with little to no results or looking to enhance your business activities and nurture potential clients, this episode will give you valuable insights to help you achieve significant growth.   In this episode, I dive into the crucial strategies for closing clients faster without relying solely on social media where I share 3 transformative shifts that have proven effective in helping clients generate income and build their audience and authority from the start.   Don't miss out—listen now and take your business to the next level!           JOIN US for the STAND OUT 90 MIN MASTERCLASS July 1st 10am. Tix start at $33 On pre-sale get it https://atigbranding.thrivecart.com/standoutmasterclass/   READY TO WRITE A BOOK AND MULTIPLY YOUR VISIBILITY AND CREDIBILITY? Join our Ascension Mastermind 2025  Waitlist https://atigbranding.myflodesk.com/ascension DOWNLOAD FREE:  AUTHENTIC PERSONAL BRAND checklist download https://atigrinspun.com/free-resources/   FREE:  Take the profitable personal brand quiz and know what is the next step on the road to profitability wit your brand. https://atigrinspun.com/quiz/ JOIN US LIVE IN VEGAS SEPTEMBER 2024: tickets for BE YOU BRAND LIVE https://atigrinspun.com/beyoubrandlive/   Inquire/ enroll on the  Be You Brand Academy https://www.atigrinspun.com/beyoubrand ( Got questions, send me a DM on instagram!)   I answer to my DM's personally !   Connect with me: Instagram:   / ati.g.branding   Website: https://atigrinspun.com/ Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/perso... Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/perso...

Welcome to our book Launch Series! Our Ascension Mastermind collective book is coming out August 1st eeeeekkkk! And we are so excited!  Each Book Launch series episode showcases a Mastermind client/author , their chapter, story and how writing a book has impacted their life, and what you can expect from reading their chapter. A very insightful discussion with Cat Coley where we explore the power and importance of storytelling, particularly through writing.  Cat shares her journey of writing her chapter, emphasizing the challenges and rewards of turning personal experiences into compelling narratives.  Cat Coley is a Storyteller Coach | Keynote Speaker | Story Strategist with an amazing an empowering story to tell, her chapter will captivate you and keep you to the edge of you seat. She embodies the resilience and spirit of turning hardship into purpose. Find Cat on Instagram  https://www.instagram.com/therealcatcoley/     READY TO WRITE A BOOK? Join our Ascension Mastermind 2025  Waitlist https://atigbranding.myflodesk.com/ascension   JOIN US for the STAND OUT 90 MIN MASTERCLASS July 1st 10am. Tix start at $33 On pre-sale get it https://atigbranding.thrivecart.com/standoutmasterclass/ DOWNLOAD FREE:  AUTHENTIC PERSONAL BRAND checklist download https://atigrinspun.com/free-resources/   FREE:  Take the profitable personal brand quiz and know what is the next step on the road to profitability wit your brand. https://atigrinspun.com/quiz/ JOIN US LIVE IN VEGAS SEPTEMBER 2024: tickets for BE YOU BRAND LIVE https://atigrinspun.com/beyoubrandlive/   Inquire/ enroll on the  Be You Brand Academy https://www.atigrinspun.com/beyoubrand ( Got questions, send me a DM on instagram!)   I answer to my DM's personally !   Connect with me: Instagram:   / ati.g.branding   Website: https://atigrinspun.com/ Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/perso... Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/perso...

Such an exciting topic, moving from employee-mindset working on our business to becoming the CEO .   We talked about all the “un-sexy” topics that usually MAKE or BREAK your business like systems, delegating and building a business YOU LOVE not one that you are a slave to. Become the CEO of your business and regain your freedom with Amy Traugh.   Amy is a Business Strategist and  the Author of The CEO Method: An Entrepreneur's Guide to Business Success  , I read it and IT IS AMAZING and so many nuggets. you can grab a FREE copy ( how generous! ) HERE    Main topics in this episode:  How business owners can scale their businesses by adopting a CEO mindset. The importance of clarity and systems on desired business outcomes to ensure business success.   About Amy Traught:   Amy Traugh is a business strategist, bestselling author, and the host of The Motivated CEO Podcast. Helps online service providers shatter their sales plateaus and generate consistent income by teaching them how to leverage data to drive decisions in their business using her signature CEO Method.   Connect with Amy:   Website: amytraugh.com Instagram: @amytraugh Email: amy@amytraugh.com         JOIN US for the STAND OUT 90 MIN MASTERCLASS July 1st 10am  On pre-sale get it https://atigbranding.thrivecart.com/standoutmasterclass/ FREE FREE:  AUTHENTIC PERSONAL BRAND checklist download https://atigrinspun.com/free-resources/   FREE:  Take the profitable personal brand quiz and know what is the next step on the road to profitability wit your brand. https://atigrinspun.com/quiz/ Buy tickets for BE YOU BRAND LIVE https://atigrinspun.com/beyoubrandlive/   Inquire/ enroll on the  Be You Brand Academy https://www.atigrinspun.com/beyoubrand ( Got questions, send me a DM on instagram!)   I answer to my DM's personally !   Connect with me: Instagram:   / ati.g.branding   Website: https://atigrinspun.com/ Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/perso... Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/perso...

 Do you know your numbers?  In the last few weeks 3 conversations, one with a client, one with a dear friend who also owns an online business and another friend who crossed the million dollar mark in 2023 and has not paid herself a salary the whole year, had me on fire for this episode. If you don't know your numbers: 1- you are most likely making decisions in your biz from emotion and not data. You cannot grow like that…you will always be blindsided by your believes instead of what is TRULY happening in your business. 2- Your pricing as a service provider DEPENDS in the fact that you understand your cost, your hourly rate, so eventually you can start delegating. ( I know you probably hate that word right now, because you think you cannot afford it….that is because you dont know you numbers!) Reading the Book Profit First 4 years ago changed my life and the trajectory of my business it invited me to re-wire and reshape my relationship with Money and go deep in the Money trauma I was carrying. It MADE ME look at my money. Main topics in this episode : 

In this episode, I'm interviewing Amy Bartko, founder of Chatterbox PR and Marketing, and it was FIRE! She shares her expertise on PR and how to take your personal brand to the next level.    She emphasizes the importance of community and building relationships in the world of PR. ( can you see how it all comes back to the community ?) Amy Is walking you through step by step how to pitch yourself for the media and actually GET YOUR EMAIL OPENED!   What you can expect at every step of this episode:   00:00 Introduction and Background 05:32 The Importance of Community 07:26 The Shift in the World of PR 14:50 Preparing for PR 17:30 When to Pursue PR 19:22 PR on a Budget 25:12 Building Relationships with Journalists 32:14 Crafting the Perfect Pitch 34:28 Subject Lines and Follow-Up 37:59 Online Places for Pitching 41:38 Pitch Template and Tracker 43:08 Cracking the Media Code   About the Amy Bartko:   Amy Bartko is a distinguished PR professional, juvenile brand expert, founder of Chatterbox, best-selling author, and a sought-after speaker. With over 25 years of strategic communications experience, she has become a global authority in building and promoting brands for families, from pregnancy through childhood. Amy's profound understanding of how to engage busy parents within this unique niche has set her apart in the industry. Under her leadership, Chatterbox has flourished, strategically supporting both online and brick-and-mortar brands ranging from startups to global names. The agency excels in comprehensive brand development and digital strategy, alongside targeted product placement, influencer and celebrity marketing, traditional media, and consumer events. Amy's innovative approach has consistently positioned Chatterbox clients in the spotlight, with features in prestigious outlets such as Forbes, Today.com, the Today Show, the New York Times, Good Morning America, Time Magazine, the Wall Street Journal, and more. Before founding Chatterbox, Amy honed her skills in the baby and kids industry, working with small to mid-sized companies to craft impactful communication strategies. Her expertise not only in PR but also as a best-selling author and speaker underscores her unparalleled ability to connect with audiences and drive meaningful brand growth.   Connect with Amy:   Email: amy@chatterboxbrands.com Instagram: https://www.instagram.com/chatterboxprandmarketing/ Facebook: https://www.facebook.com/profile.php?id=61553209820839 Linkedin: https://www.linkedin.com/in/amybartko/ Website: https://chatterboxbrands.com/   I'm launching a digital academy called Crack the Media Code From Pitch to Placement https://chatterbox.mykajabi.com/friends - pitch template and pitch tracker       Ready to build a personal brand you are proud of:   Ready to build an AUTHENTIC PERSONAL BRAND but not sure where to start ? Download our Authenticity Self Discovery Checklist:   https://atigrinspun.com/free-resources/   Not sure if you are set up for success? Take the profitable personal brand quiz  https://atigrinspun.com/quiz/   Buy tickets for BE YOU BRAND LIVE https://atigrinspun.com/beyoubrandlive/   Inquire/ enroll on the  Be You Brand Academy https://www.atigrinspun.com/beyoubrand ( Got questions, send me a DM on instagram!)   I answer to my DM's personally !   Connect with me: Instagram:   / ati.g.branding   Website: https://atigrinspun.com/ Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/perso... Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/perso...

In this episode, Ati.G.Branding discusses the importance of living out your brand and bringing your message to the world. She emphasizes that your brand is the mark you leave in the world and that it's important to remember your why and the collective change we want to create in the world behind the why in your  your business.    Ati  shares strategies for connecting to your brand message and how to LIVE IT OUT. the episode highlights the significance of aligning your actions with your brand and leaving a lasting impact.   00:00 Introduction and Importance of Living Out Your Brand 01:54 The Role of Brand Strategy and Implementation 04:15 Helping Women Show Up Authentically 07:19 Discovering Your Brand Essence 14:17 Dressing for Success and Creating a Brand Image 23:16 Leaving a Lasting Impact with Your Brand         Ready to build a personal brand you are proud of:   Ready to build an AUTHENTIC PERSONAL BRAND but not sure where to start ? Download our Authenticity Self Discovery Checklist:   https://atigrinspun.com/free-resources/   Not sure if you are set up for success? Take the profitable personal brand quiz  https://atigrinspun.com/quiz/   Buy tickets for BE YOU BRAND LIVE https://atigrinspun.com/beyoubrandlive/   Inquire/ enroll on the  Be You Brand Academy https://www.atigrinspun.com/beyoubrand ( Got questions, send me a DM on instagram!)   I answer to my DM's personally !   Connect with me: Instagram:   / ati.g.branding   Website: https://atigrinspun.com/ Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/perso...

Welcome to the new episode of the Be You Brand Podcast! Today's episode, Kirsten Zeigler joins me for an insightful discussion about hiring, managing employees and growing business. Kirsten shares her wonderful journey in  transitioning from solopreneurship to building a team. You'll hear practical advice on the importance of creating employee handbooks and SOPs, tips for hiring the right candidates, offering competitive benefits, and much more.   Tune in and take your business to the next level!   About the Guest:   Kirsten Zeigler is an HR expert and consultant with over a decade of experience across a variety of industries. She's founder and principal at KDZ HR Consulting. Her expertise lies in the creation of inclusive cultures, protection of businesses, enhancing employee engagement, and establishing standards through comprehensive compliance programs. By offering expert HR support through energy, empathy & ethics, she enables business owners to concentrate on the growth and development of their company, empowering them to build their businesses with confidence!   Connect with Kirsten: Email: kirstendrewzeigler@gmail.com Social Media Handles: @kdz_hrconsulting Linkedin: https://www.linkedin.com/in/kirsten-zeigler-humanresources/ Website: https://www.kdzhrconsulting.com/         Ready to build a personal brand you are proud of:   Ready to build an AUTHENTIC PERSONAL BRAND but not sure where to start ? Download our Authenticity Self Discovery Checklist:   https://atigrinspun.com/free-resources/   Not sure if you are set up for success? Take the profitable personal brand quiz  https://atigrinspun.com/quiz/   Buy tickets for BE YOU BRAND LIVE https://atigrinspun.com/beyoubrandlive/   Inquire/ enroll on the  Be You Brand Academy https://www.atigrinspun.com/beyoubrand ( Got questions send me a DM on instagram!)   I answer to my dm's personally !   Connect with me: Instagram:   / ati.g.branding   Website: https://atigrinspun.com/ Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/perso...

In this episode, I'm discussing  the importance of authenticity in personal branding and the dangers of perfectionism. Why you need to be true to yourself  and not be afraid to express opinions and unique perspectives. I will break down  the concept of authenticity and I'm giving you  practical tips for finding the balance between authenticity and striving for excellence.    We dove deep into:    00:00 Introduction: Authenticity versus Perfectionism 02:55 Defining Authenticity and the Dangers of Perfectionism 07:21 The Importance of Self-Discovery in Building an Authentic Personal Brand 31:44 Striking the Balance: Authenticity and High Standards 35:54  Conclusion: Bringing Your True Self into Your Personal Brand This episode is full of gems and I cannot wait to hear your main takeaways.       Ready to build a personal brand you are proud of:   Ready to build an AUTHENTIC PERSONAL BRAND but not sure where to start ? Download our Authenticity Self Discovery Checklist:   https://atigrinspun.com/free-resources/ Not sure if you are set up for success? Take the profitable personal brand quiz  https://atigrinspun.com/quiz/   Buy tickets for BE YOU BRAND LIVE https://atigrinspun.com/beyoubrandlive/   Inquire/ enroll on the  Be you Brand academy https://www.atigrinspun.com/beyoubrand ( Got questions send me a DM on instagram!)   I answer to my dm's personally !   Connect with me: Instagram:   / ati.g.branding   Website: https://atigrinspun.com/ Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/perso...

In today's episode of the Be You Brand Podcast, join me and Angelle Ferrer in a discussion on career advancement, personal branding and leveraging digital tools to enhance your professional journey. Angelle shares her insight on the importance of positioning oneself effectively in the competitive job market through skills like LinkedIn optimization and networking. She touches on the evolution of the job search landscape, especially with the advent of modern technologies such as applicant tracking systems.    There's so much nugget you can get from this episode so, tune in!   About the Guest:   Angelle Ferrer's is a career coach and marketing strategist. Her mission is to educate professionals on the career Marketing Mindset, to market themselves as a product in competitive job markets.   She helps career changers discover transferable skills, strengthen their value proposition, and create a plan, which is the foundation where everything else is built– their resume, personal brand, LinkedIn optimization, networking strategy, and interview preparation.   She helps professionals increase visibility to compete for the jobs they want.   Connect with Angelle: Email: angelle@afcareermarketing.com LinkedIn: https://www.linkedin.com/company/af-career-marketing-strategies/ Instagram: https://www.instagram.com/angelle_ferrer?igsh=MXZsOGw3a2djbnNraw== Website: www.afcareermarketing.com     Ready to build a personal brand you are proud of: Join us April 22-26 for our signature Training, The ULTIMATE PERSONAL BRANDING BOOTCAMP   Use code BOOTCAMP to get special pricing of $33  (otherwise $111 and $333 after we finish the live training)   Save your spot here https://atigrinspun.com/brandingbootcamp   Take the profitable personal brand quiz  https://atigrinspun.com/quiz/ Inquire about the Be You Brand Academy https://atigrinspun.com/contact/   Buy tickets for BE YOU BRAND LIVE https://atigrinspun.com/beyoubrandlive/   Connect with me: Instagram:   / ati.g.branding   Website: https://atigrinspun.com/ Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/pers

I see these mistakes on clients and people I consult with all the time and I see so many people in my audience making them. These mistakes are so easy to avoid and the only reason you are making them is because nobody pointed them out to you…till now ... .hello it's me Ati lol!   These 5 mistakes are killing your personal brand and reputation and your bottom line!       Ready to build a personal brand you are proud of: Join us April 22-26 for our signature Training, The ULTIMATE PERSONAL BRANDING BOOTCAMP   Use code BOOTCAMP to get special pricing $33  ( otherwise $111 and $333 after we finish the live training)   Save your spot here https://atigrinspun.com/brandingbootcamp   Take the profitable personal brand quiz  https://atigrinspun.com/quiz/   Inquire about the Be you Brand academy https://atigrinspun.com/contact/   Buy tickets for BE YOU BRAND LIVE https://atigrinspun.com/beyoubrandlive/   Connect with me: Instagram:   / ati.g.branding   Website: https://atigrinspun.com/ Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/pers

In this episode I am interviewing one of my favorite people on the planet!   Gabby Borrero is an amazing connector, host of the next generation network and one of the most giving people you will ever meet. She is an avid networker and we dove so deep on why building true relationships will skyrocket your business.   Listen to this weeks episode because the nuggets on how to find your tribe , your people and the best business connections are unreal! Key takeaways:   01:17 Helping women to find their purpose and their people 02:55 Deciding against a conventional career path 04:00 Recognizing your true calling – community and strategy 06:15 The significance of supporting your partner in pursuing their passion 09:47 Networking experiences in different states 18:11 Virtual networking and in-person events how to 21:35 How finding the right community can help you time and money 24:03 Self-Awareness and Understanding your “Value” 26:49 Community over Collaboration 30:59 Networking and personal branding for women in business About the Guest:   Gabriella Borrero is the owner of No Plan B Consulting and founder of The Next Generation Network. Gabby is a business strategist, business connector, and believes that no female entrepreneur should be left behind in their entrepreneurial journey. She teaches entrepreneurs how to build the foundation of their business and network. She offers biweekly virtual networking as well as in-person events along the East Coast to connect, educate, and empower female entrepreneurs of all ages and backgrounds.   Connect with Gabriella:   Email: gabby@noplanbconsulting.com Instagram: https://www.instagram.com/noplanbconsulting/ Facebook: https://www.facebook.com/noplanbconsulting Linkedin: https://www.linkedin.com/in/gabriellaborrero/     Ready to build a personal brand you are proud of: Join us April 22-26 for our signature Training, The ULTIMATE PERSONAL BRANDING BOOTCAMP   https://atigrinspun.com/brandingbootcamp   Take the profitable personal brand quiz  https://atigrinspun.com/quiz/   Inquire about the Be you Brand academy https://atigrinspun.com/contact/   Buy tickets for BE YOU BRAND LIVE https://atigrinspun.com/beyoubrandlive/   Connect with me: Instagram:   / ati.g.branding   Website: https://atigrinspun.com/ Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/pers   Join us April 22-26 for our signature Training, The ULTIMATE PERSONAL BRANDING BOOTCAMP      

In this episode, Ati.G.Branding discusses the importance of speaking directly to your ideal client and differentiating yourself from others in your industry. She emphasizes the need to make your ideal client problem aware and show them how you can solve their specific problem. Ati.G.Branding also highlights the significance of creating content that is focused on your ideal client and demonstrates how you are the solution they need. She encourages listeners to embrace their unique opinions and perspectives to stand out in their industry.   Chapters 00:00 Introduction and Recap of Previous Episodes 02:14 Speaking Directly to Your Ideal Client 06:31 Differentiating Yourself in Your Industry 12:15 Creating Content that Solves Specific Problems 13:52 Embracing Your Unique Opinions and Perspectives 18:51 Giving Your Process a Name 20:10 Promoting the Personal Branding Bootcamp 22:10 Conclusion and Call to Action Take the Media Personality Quiz by clicking the link below: https://www.visibilityonpurpose.com/media-personality-quiz         Join us April 22-26 for our signature Training, The ULTIMATE PERSONAL BRANDING BOOTCAMP   I will show you: The success phases of building your PROFITABLE brand  The art of Attracting Your Dream Clients. Messaging and Positioning so when your client finds you, the immediately want to buy from you.. The Content strategy I used to create multiple 6 figures and grow. Register : https://atigrinspun.com/brandingbootcamp/     Take the profitable personal brand quiz  https://atigrinspun.com/quiz/   Inquire about the Be you Brand academy https://atigrinspun.com/contact/ Buy tickets for BE YOU BRAND LIVE https://atigrinspun.com/beyoubrandlive/ Connect with me: Instagram:   / ati.g.branding   Website: https://atigrinspun.com/ Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/perso...

In this new episode of the Be You Brand Podcast, Lydia Bagarozza & Bridget Sicsko join me to discuss the strategic importance of public relations (PR) and media exposure for personal brands and businesses aiming to expand their reach beyond social media and personal networking.    We touch on the necessity of understanding one's unique value proposition and effectively communicating it to align with media interests and audience needs. We delve into the value of authentic and personalized pitching, leveraging existing content, the long-term benefits of PR for brand credibility and growth, and the importance of choosing the right media outlets for genuine engagement.   Through a strategic, patient approach to PR, businesses can enhance their market position, reach new audiences, and solidify their brand's presence in a competitive landscape.   Key points to discover in this episode:   00:00 Leveraging media exposure for business growth 02:31 Positioning personal brands for media and clients 04:32 The use of PR for Personal Brands, Entrepreneurs and Sustainable Growth 08:01 ​​Podcasting as a long-term marketing strategy 11:48 The potential of Micro-podcast for long-term success 13:05 The business perception gap between Social Media and the Reality 15:48 Time is a valuable resource to invest in business 18:40 The importance of education on pitching to the media 22:26 The effectiveness of paid press vs. organic press for coaches and entrepreneurs 26:02 PR best practices and authenticity in media pitches 31:26 Building a personal brand and media presence 35:34 Conclusion   About the Guests:   Visibility on Purpose is a PR and Media Company founded in 2022 by Publicist, Lydia Bagarozza and former Publisher, Bridget Aileen Sicsko. Their programs help authors, product-based companies and online business owners be known for the cool things they're doing through teaching them how to secure TV interviews, podcast appearances and press features. Their students have been featured on media giants like Time Magazine, Yahoo, Fortune, mindbodygreen, Bustle, SheFinds, AskMen, Medium, and top podcasts. Individually, Lydia is responsible for over 4K pieces of press and is well known for her career supporting world-renowned musicians and lifestyle brands. Beyond her role as a former publisher, Bridget, is a speaker and has spoken nationally (& internationally) to over 3K people. She speaks on topics ranging from sales and visibility to human optimization, the yogic philosophy and the athlete mentality. Together, Lydia and Bridget are on a mission to revolutionize access to the media industry by elevating boutique brands and founders.   Connect with Lydia & Bridget:   Email: info@visibilityonpurpose.com Instagram: www.instagram.com/visibilityonpurpose Facebook: https://www.facebook.com/groups/toptiermedia Linkedin: https://www.linkedin.com/company/visibility-on-purpose/ Website: https://www.visibilityonpurpose.com/   Take the Media Personality Quiz by clicking the link below: https://www.visibilityonpurpose.com/media-personality-quiz         Join us April 22-26 for our signature Training, The ULTIMATE PERSONAL BRANDING BOOTCAMP   I will show you: The success phases of building your PROFITABLE brand  The art of Attracting Your Dream Clients. Messaging and Positioning so when your client finds you, the immediately want to buy from you.. The Content strategy I used to create multiple 6 figures and grow. Register : https://atigrinspun.com/brandingbootcamp/     Take the profitable personal brand quiz  https://atigrinspun.com/quiz/   Inquire about the Be you Brand academy https://atigrinspun.com/contact/ Buy tickets for BE YOU BRAND LIVE https://atigrinspun.com/beyoubrandlive/ Connect with me: Instagram:   / ati.g.branding   Website: https://atigrinspun.com/ Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/perso...

In this episode, Ati. discusses the importance of having a personal brand strategy and the steps needed to build that strategy. Building authority and trust are key components of a strong personal brand and she went on to explain how to build that expert status. What you need to know and have in place after you have your first pieces of your personal brand strategy  in place , in order to Create content ( on and offline) that solves problems and resonates with your target audience  She talked about the two types of content your strategy should include and why documenting your brand strategy is essential for future growth.  Here is what you can expect to take away from this episode:   01:21 Why Personal Brand Strategy 04:04 How to Building Authority and Trust to demand higher prices and attract more clients 05:49 What you absolutely need to know about your ideal client./dream client or target audience to succeed. 09:09 Creating Content that Solves Problems 14:57 Content Creation and Platform Selection 22:18 Why and how articulate the problem you solve and why this is crucial. 25:25 The Process of Creating Content 29:14 Documenting Your Brand Strategy for Future Growth 30:31 Recap and invitation to her upcoming training in April Join our Signature training : THE ULTIMATE PERSONAL PERSONAL BRANDING BOOTCAMP April 22-26 and learn everything you need to know to build a profitable and strong brand that changes the world. REgister : https://atigrinspun.com/brandingbootcamp/         Not sure where you are at with your brand? Run your diagnosis >Take the profitable personal brand quiz  https://atigrinspun.com/quiz/ Inquire about the Be you Brand academy https://atigrinspun.com/contact/   Buy tickets for BE YOU BRAND LIVE https://atigrinspun.com/beyoubrandlive/ Connect with me: Instagram:   / ati.g.branding   Website: https://atigrinspun.com/ Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/perso...

In this new episode of the Be You Brand Podcast, Ati invited Amanda Benson,a Business, AI+You Expert, she was also a speaker at our Be you Brand live event,  to share her expertise in helping women and business owners to leverage it in their business to grow their brand and really add that extra stream of income saving a bunch of time.   They discuss  the power of personal branding, leveraging AI technology for business growth, the importance of authenticity in branding, and fostering genuine connections and community.   They also touch on  the importance of staying true to one's uniqueness, the value of networking and community-building, and the strategic use of AI and software to enhance personal branding and business efficiency.   Overall, the conversation aims to empower entrepreneurs with knowledge and tools to leverage AI and digital marketing for business growth while emphasizing the importance of authenticity and personal engagement in the digital space.   Highlights to explore in this episode:   00:00 Introduction and Background 01:46 Building a Real Community of Women with the same Mind 04:17 Importance of AI in Personal Branding 05:04 Amanda's Journey and Experience with AI 7:00 The Importance of Understanding How to Build and Manage Brands 10:25 Aligning Personal Branding with Core Values 12:18 Long-term Vision and Staying True to Your Personal Brand Values 14:17 Sustainability Social Media Girl in Stockholm 15:57 Finding Passion and Pursuing it 16:43 Creating an Agency that Merged Businesses in Sweden and in USA 21:17 Scaling a Business, Personal Branding and AI Integration 27:58 Using AI Tools for Business Growth and Brand Building 31:33 AI Use in Marketing and Personal Branding 35:45 Utilizing AI to Streamline Business Task 40:57 Creating Safe Space for Women Entrepreneurs 43:43 The Importance of Community and Breaking Down Complex Concepts into Simple Steps. 45:03 Conclusion About Amanda Benson:   Amanda Benson is a Business, AI+You Expert. She has over 15 years of experience in online business and marketing and is the founder and CEO of the agency What's New Media. She's also the creator of the 'Making Magic' Podcast and AI+You program, helping female professionals leverage systems, software, and life hacks so that they can save time, make money & become their best self.   Connect with Amanda: Email: amanda@whatsnewmedia.co Facebook/Instagram: @whatsnewamanda  Linkedin: ambenson Website: whatsnewschool.mykajabi.com   Making Magic AI+You Membership ($111/mo) and/or the AI Co-Creator Course ($1,997)       Join us April 22-26 for our signature Training, The ULTIMATE PERSONAL BRANDING BOOTCAMP   I will show you: The success phases of building your PROFITABLE brand  The art of Attracting Your Dream Clients. Messaging and Positioning so when your client finds you, the immediately want to buy from you.. The Content strategy I used to create multiple 6 figures and grow. Register : https://atigrinspun.com/brandingbootcamp/         Take the profitable personal brand quiz  https://atigrinspun.com/quiz/   Inquire about the Be you Brand academy https://atigrinspun.com/contact/ Buy tickets for BE YOU BRAND LIVE https://atigrinspun.com/beyoubrandlive/ Connect with me: Instagram:   / ati.g.branding   Website: https://atigrinspun.com/ Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/perso...

In this episode, Ati introduces the series on building a profitable personal brand. She emphasizes the importance of personal brand strategy and the need to go beyond just building a personal brand on social media.    Ati explains the three phases of building a personal brand: that most women miss and leads to confusion and lack of sales. She dives into the self-discovery phase and the importance of understanding your why and core values.  Ati discusses becoming an authority in your niche and why you need to believe in wherever you are and Introduces the SIMMA framework for personal branding.  She provides examples of successful personal brands and highlights the importance of connecting with your audience through core values.    In this episode you'll hear   The steps and framework me and my clients use to build profitable personal brands that leave a mark in the world, not just posting for posting.   Why Building a profitable personal brand requires a strategic approach beyond just social media presence?   Why are most women confused on what to say and post on social media?   What is the crucial step to have people fall in love with your brand? That most women and skipping.   The framework we have seen work over and over and over with our clients and myself.   Key takeaways from this episode Understanding one's unique strengths, weaknesses, core values, and personal brand story is essential Develop a personal brand strategy that aligns with one's values and passions. Understanding ideal clients, goals, and tailoring strategies accordingly is essential. Framework for Personal Branding (SEMA) Email marketing is a crucial tool for personal branding, especially considering recent platform outages.   Key highlights to explore:   00:00 Introduction 00:05 Understanding Who You Are 01:34 Starting a Personal Brand Strategy 04:12 The Importance Personal Brand Strategy 09:41 Understanding the “Why” Behind a Business 11:28 Finding Your Purpose and Your Passion 13:13 Discovering Yourself in Personal Branding 15:24 Understanding One's Core Value 17:54 The use of SEMA Framework 23:57 Building a Personal Brand and Becoming an Authority in a Niche 28:01 Identifying and Serving the Ideal Client 30:07 The Value in Email Marketing 33:51 Conclusion         Ready to build a personal brand you are proud of:   Take the profitable personal brand quiz  https://atigrinspun.com/quiz/   Free workshop alert: Email marketing 101: March 20th 10 am pst    Join us for our  Multi Day ULTIMATE PERSONAL BRANDING BOOTCAMP April 22-27  $17  Register https://atigrinspun.com/live-bootcamp/   Inquire about the Be you Brand academy https://atigrinspun.com/contact/   Buy tickets for BE YOU BRAND LIVE https://atigrinspun.com/beyoubrandlive/   Connect with me: Instagram:   / ati.g.branding   Website: https://atigrinspun.com/   Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/perso…

In this episode, Ati interviews Tara Wagner, a business coach with a powerful personal story.    Tara shares her journey from a rough start to becoming a successful business owner.  Her story of struggle with drugs , leaping into personal development and running businesses for 15+ years is truly inspiring and with so many take aways for anyone in business at any level.   They  discuss the importance of separating personal worth from business success, the challenges and opportunities of starting a small business, and the power of identity work.    Tara emphasizes the need to identify underlying needs and meet them in order to create a fulfilling and successful business.    Overall,expect this conversations to inspire you and  show you different ways you can overcome adversity    Currently Tara Wagner helps entrepreneurs build full time income working part time and  shares her journey from burnout and rock bottom to personal and inner growth, shifting identity, passion and purpose, and finding liberation and gratitude.    Highlights of this Episode:   00:00 Introduction and Background 01:07 Tara's Work as a Business Coach 03:15 The Importance of Separating Personal Worth from Business Success 04:30 The Alignment of Values Between Ati and Tara 05:10 The Importance of Having a Heart for Business 08:24 Defining a Small Business 10:41 The Challenges and Opportunities of Starting a Small Business 12:16 Tara's Rough Start and Transformation 21:18 The Igniter for Change 23:29 The Importance of Identity Work 25:27 The Power of Saying No More 27:57 The Transformation of Self 30:58 Identifying Needs and Meeting Them 33:28 Getting into Personal Development and Inner Work 34:25 Burnout and Rock Bottom 39:22 Personal and Inner Growth 47:33 Shifting Identity 51:25 Passion and Purpose 53:57 Liberation and Gratitude 54:48 Finding Tara Wagner   About Tara Wagner:   Tara Wagner uses her 20+ years experience as an entrepreneur to help other small biz owners overcome burnout and create part-time schedules with full-time profits. And not with some new marketing strategy, but with a new approach to how you operate.   Connect with Tara Website: https://xotara.us Access Tara's How to upgrade your business so it doesnt burn you our FREE TRAINING https://xotara.us/training   Find Tara also on YouTube : youtube.com/tarawagner       Ready to build a personal brand you are proud of:   Take the profitable personal brand quiz  https://atigrinspun.com/quiz/   Get started on you inner work journey : Purchase 300k blueprint 90 minute  Masterclass  https://atigbranding.thrivecart.com/300k-blueprint/   Enroll in Highest self Highest income ( Started 2-26-24 but you can still enroll)  https://atigbranding.thrivecart.com/highest-self-highest-income/   Inquire about the Be you Brand academy https://atigrinspun.com/contact/   Buy tickets for BE YOU BRAND LIVE https://atigrinspun.com/beyoubrandlive/ Connect with me: Instagram:   / ati.g.branding   Website: https://atigrinspun.com/ Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/perso...

In this podcast episode, I'm digging deep and  discussing the importance of both content creation and visibility for businesses and personal branding.  Both are vital to a successful brand; they are functionally useless without each other.  Increasing visibility can draw potential clients or followers, but weak content will ultimately lose those same individuals.  Ati  stresses the  importance of networking, maintaining an engaged following, and creating quality content which includes education, conviction, and inspiration.  Tune in to today's episode to learn the 3 strategies Ati teaches her clients to get visibility, her 90 day sprint strategy and to  learn the cycle of content that brings it all together.    00:00 Introduction and Importance of Content vs Visibility 00:45 Understanding the Concept of Personal Branding 01:50 The Difference Between Content and Visibility 02:04 The Role of Content in Your Brand 02:52 The Importance of Visibility in Your Brand 03:34 The Challenges of Being Omnipresent on Social Media 04:12 The Concept of Visibility Beyond Social Media 04:34 Understanding Your Audience and Ideal Client 05:52 The Misconception of Making Money on Instagram 06:04 The Importance of Email Lists and Networking 07:32 The Concept of Relationship Marketing 08:52 Leveraging Borrowed Audiences for Visibility 12:32 Understanding the Difference Between Followers and Audience 17:30 The Cycle of Content and Visibility 20:00 Conclusion and Final Thoughts Ready to build a personal brand you are proud of:   Take the profitable personal brand quiz  https://atigrinspun.com/quiz/   Currently running this program and you can still join us  Get started on you inner work journey : Purchase 300k blueprint 90 minute  Masterclass  https://atigbranding.thrivecart.com/300k-blueprint/   Enroll in Highest self Highest income ( Starts 2-26-24)  https://atigbranding.thrivecart.com/highest-self-highest-income/   Inquire about the Be you Brand academy https://atigrinspun.com/contact/   Buy tickets for BE YOU BRAND LIVE https://atigrinspun.com/beyoubrandlive/ Connect with me: Instagram:   / ati.g.branding   Website: https://atigrinspun.com/ Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/perso...

Hey Be You Branders!   In this episode, Hazel Brown joins me to talk about the power of collaboration and networking for your personal and professional growth. Hazel and I both discover the value of working together and leveraging social media to connect with like-minded individuals.   We delve into the importance of creating spaces for women to discuss deep issues, share their experiences, and support each other's growth and the need for self-comparison and self-worth to be based on personal progress rather than societal standards or the achievements of others. Moreover, this episode promotes the idea that true success encompasses both professional achievements and personal satisfaction, highlighting the role of community, self-care, and authentic branding in this journey.   Listen to explore:   Entrepreneurship, networking, and collaboration Women's empowerment and creating safe spaces for deep conversations How Self-care can improve productivity The importance of having emotional intelligence   Key highlights of the episode:   00:00 Introduction 00:57 Women's Empowerment Conference 01:23 What starts the “Redefining the Future You” business? 05:26 The Importance of Collaboration and Connection 07:16 The Power of Social Media for Networking 07:56 The Fear of Women to Collaborate 10:30 The Value of Self-worth and Self-comparison 13:10 Using Other's Success as an Inspiration 14:40 Creating Spaces for Women 15:28 Providing Platform for Higher-Achievers 17:27 Figuring How to Build Wealth 18:43 Prioritizing Self-Care 23:07 Emotional Intelligence, Reframing Negative thoughts 25:07 Putting Your Energy on What Really Matters 27:42 The Value of Self-authenticity 28:52 Conclusion and Closing About the Guest:   A Purpose-Driven Healthcare Leader who uses her human resources & hiring manager experience to serve as a Career Alignment Coach to passionate, result-oriented professionals. In 2003, I began my journey in healthcare- first working as a home health aide, later as an ultrasound tech, then deciding bedside was NOT for me! After 7 years, I made the switch, I started working in healthcare administration support roles and quickly started looking at what roles paid the MOST money. After much research, I thought I'd found the perfect career for me, an Anesthesiologist Assistant. What?! I could help put people to sleep and make six figures, OH MY! I completed my pre-requisites and then decided to have baby number two during the time it would take for the next program to begin! Boy, was God looking down laughing at me! I ended up pregnant with twins, yes TWINS! However, it was that experience, being vulnerable and sick that led me to pursue a double master's degree in Healthcare Administration and Public Health. From my personal healthcare experience, I quickly realized there were gaps in the healthcare system. In simple terms, it was missing the CARE in healthCARE! On a quest to make an impact, I took on roles in HR, Healthcare Operations, Healthcare Management, Patient Experience Management and now Healthcare IT supporting hospital systems throughout the US. I remain in the healthcare setting because I still have a lot of work to do in order to bring the CARE back to healthCARE. With our premium quality services, you not only get a healthcare professional who has the inside scoop; but you get a leader who is passionate about making a difference in your life and the lives of others! I am here to help you navigate your career alignment journey as an Expert Resume Writer and Career Coach. We help our clients reclaim power over their careers and pivot with purpose- on their own terms (so they can love life inside and outside the office). & of course, provide service excellence!    Find Hazel here:   Email: redefiningthefutureyou@gmail.com Podcast: @itsthehumanexperience Social Media Handles:@workplacetherapy  @redefiningthefutureyou   Elevate Your Journey: Transform with Confidence & Community by following this link: https://redefiningthefutureyou.com/workplacetherapy/ Get started on you inner work journey : Purchase 300k blueprint Masterclass  https://atigbranding.thrivecart.com/300k-blueprint/   Enroll in Highest self Highest income ( Starts 2-26-24)  https://atigbranding.thrivecart.com/highest-self-highest-income/   Listen to highest self hypnosis meditation for free HERE    Take the profitable personal brand quiz  https://atigrinspun.com/quiz/   Connect with me: Instagram:   / ati.g.branding   Website: https://atigrinspun.com/ Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/perso...

  Hey Be you Branders! In today's episode  Ati talks about the idea of attracting clients and breaking income ceilings through internal work, aiming to shift one's identity and reprogram the subconscious.    By reflecting on her own business growth experiences and the challenges she faced, she shares how the 'inner work' principle paved the way for her business's success.    She covers three significant themes, shifting one's identity, subconscious reprogramming and elevating frequency and maintains that they help align with the desired business goals.    Ati also provides details on an upcoming program - Highest Self, Highest Income, where these topics would be explored in depth to help business owners overcome their limitations and meet their income targets.   00:00 Introduction and Welcome 00:13 The Importance of Inner Work in Business 00:30 The Struggles of Business Growth 01:31 The Journey to Business Stability 02:24 The Impact of Energy in Business 03:06 Common Business Challenges 07:32 The Power of Shifting Your Identity 13:39 The Role of Subconscious Reprogramming 17:35 Elevating Your Frequency for Success 23:29 The Power of Manifestation in Business 29:42 Conclusion and Final Thoughts Get started on you inner work journey : Purchase 300k blueprint Masterclass  https://atigbranding.thrivecart.com/300k-blueprint/   Enroll in Highest self Highest income ( Starts 2-26-24)  HERE Listen to highest self hypnosis meditation for free HERE    Take the profitable personal brand quiz  https://atigrinspun.com/quiz/   Connect with me: Instagram:   / ati.g.branding   Website: https://atigrinspun.com/ Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/perso...

Hey Be you branders!   In this episode, I'm  interviewing  Jen Vasquez about the main trends in marketing for 2024 . Jen is known as the pinterest queen and teaches  female service providers to use Pinterest and marketing workflows to make marketing easier . Today she  gives us how  to make best use  of short form videos making it  EASY and effective.   We  also explored the value of Pinterest for marketing and the idea behind the Creative Marketing Summit she is hosting for the second year in february and why you should attend! ( I'm a speaker…so you should attend ! LOL)   Listen to discover:   Best marketing trends going into 2024. How to make your short form videos  highly engaging and effective. How to  improve searchability and reach on various platforms. What to do to drive significant traffic to your website and more! Find your most interested moments   Time stamps:   00:00 Introduction and Excitement 05:29 Main Trends in Marketing for 2024 07:59 The Power of Short Form Videos 09:01 The Importance of Text Over Videos 09:16 Using Keywords in Video Text 10:48 The Benefits of Saving and Liking Your Own Reels 11:13 Utilizing B-Roll in Short Form Videos 12:49 The Power of Pinterest for Marketing 13:31 Pinterest as a Business-to-Business and Business-to-Consumer Platform 15:38 The Importance of Pinterest for Repurposing Content 16:52 Using Core Values in Marketing 17:43 The Idea Behind the Creative Marketing Summit 19:37 The Purpose and Format of the Creative Marketing Summit 21:53 The Importance of Marketing for Business Success 23:11 The Value of the Creative Marketing Summit for Business Growth 26:42 The Transformational Insights and Strategies at the Creative Marketing Summit 27:40 Where to Find Jen Vasquez and the Creative Marketing Summit 28:45 Closing Remarks and Invitation to Take Action Register for Creative marketing summit for free https://creativemarketingsummit.com/24616805850491?am_id=andrea708   Find Jen on:   ig: @jenvazquezmedia Website: http://https//jenvazquezcoach.com Register for the Creative Marketing summit Follow Creative marketing summit on IG: https://www.instagram.com/creativemarketingsummit/   Take the profitable personal brand quiz  https://atigrinspun.com/quiz/   Connect with me:   Website: https://atigrinspun.com/ Instagram: https://www.instagram.com/ati.g.branding/ Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/personalbrandingforwomenpreneurs/?ref=share_group_link

Hi Be You Branders! In this episode Ati is breaking down  the difference between mindset work and inner work and why doing just mindset work is keeping you stuck in building a successful business.   She shares her personal story of going through a year of darkness and the importance of doing identity work. Ati.G.Branding explains the three layers of change - conscious, subconscious, and somatic - and how they affect our perception and actions. She emphasizes the importance of frequency and the point of attraction in achieving success. Ati.G.Branding also provides insights into practicing being your highest self and announces the 300K Blueprint Masterclass.   Takeaways:   Mindset work alone is not enough for success in business; inner work is essential. External events are filtered through our identity, memories, decisions, and beliefs. The three layers of change - conscious, subconscious, and somatic - play a role in our perception and actions. Frequency and point of attraction are key in achieving desired income outcomes. Practicing being your highest self and doing inner work can lead to greater success and fulfillment in business.   Listen and explore more:   00:00 Introduction and Personal Story 00:26 Difference Between Mindset Work and Inner Work 03:05 The Year of Darkness 04:46 Transition to Online Business and Identity Work 06:23 The Answer is Inside You 08:22 Filtering External Events Through Identity 09:17 How Others Perceive You Based on Your Identity 11:39 The Three Layers of Change 12:31 Filtering Events Through Memories, Decisions, and Beliefs 12:42 The Three Layers of Change: Conscious, Subconscious, and Somatic 14:38 The Frequency of Emotions 15:46 The Importance of Frequency and Point of Attraction 16:21 Where Are You Coming From in Your Business Activities? 17:16 The Three Layers of Change: Conscious, Subconscious, and Somatic 18:35 Identifying Feelings and Emotions Around Your Business 20:34 The Difference in Results Based on Identity and Frequency 22:16 Building a Business from a Place of Trust 23:05 Practices for Inner Work 23:59 Becoming Your Highest Self 27:05 Practicing Being Your Highest Self Get started on you inner work journey : Purchase 300k blueprint Masterclass HERE  Enroll in Highest self Highest income ( Starts 2-26-24)  HERE Listen to highest self hypnosis meditation for free HERE    Take the profitable personal brand quiz  https://atigrinspun.com/quiz/   Connect with me:   Website: https://atigrinspun.com/ Instagram: https://www.instagram.com/ati.g.branding/ Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/personalbrandingforwomenpreneurs/?ref=share_group_link

Hello Be You Branders! In this week's episode, Rebecca Cafiero joins me to talk about her entrepreneurial journey, her transition from being journalist to corporate sales.    She delves into the transformative lessons she learned from loss due to the 2008 recession. She will inspire a lot of you as she shares how she rises up from the loss and becomes successful as an entrepreneur.    She also shares an action formula that involves clarity, creating a path, finding shortcuts, and getting into action. They stress the importance of not just thinking about tasks but taking tangible steps to overcome challenges and achieve goals. The conversation also touches on the significance of relationship building, networking, and following up with authenticity and value. The concept of the "profit method" is introduced, focusing on pitching, relationship building, offering valuable services, follow-up, and creating impact to drive business success.    This episode emphasizes the need for authenticity, genuine connection, and a focus on impact to build a thriving business.   “There's a million good ideas, good ideas don't sell. In fact, it's all about execution. And again, if you're not excited, if you don't bring energy and electricity to the execution, it's not going to work.”- Rebecca Cafiero   Highlights from this episode:   Personality traits, particularly the Enneagram Type Seven.  Lessons from loss and the importance of taking experience and knowledge forward. The creation of the Pitch Club, a business that helps entrepreneurs with PR and visibility strategies. The importance of enjoying what you do in entrepreneurship. Rebecca's approach to planning, emphasizing the need to overcome overwhelm. This involves getting clarity through activities like brain dumps, organizing tasks, and setting manageable steps toward goals. The importance of creating space and momentum as a key factor in overcoming overwhelm.  Pitch, Relationship Building, Offer, Follow Up, Impact (PROFIT) Method Impact Formula (Information, Inspiration, Implementation)   About the Guest:   Rebecca Cafiero is an intl. Forbes business and PR strategist, TEDx Speaker and top ranked podcast host, 2x bestselling author and mother of two. As the Founder + CEO of the Pitch Club, a 7 Figure for women, by women company, she has worked with hundreds of female entrepreneurs growing + scaling small businesses and teams to increase their credibility, visibility and profitability in business. Prior to becoming an entrepreneur, she spent 13 years in Corporate America leading sales and marketing teams. She is a frequent speaker on online business strategy, creating credibility + visibility, productivity and personal optimization. As a sought after media source, Rebecca's tips have been featured in NBC News, ABC News, BIZ TV and publications including Forbes, Reader's Digest, Women's Health, US News and World Report and more.   Connect with Rebecca Cafiero: Website: www.rebeccacafiero.com Email: rebecca.newell@gmail.com Social Media Handles: @rebeccacafiero   Want to know exactly what is your next step to make money with your personal brand and where you are at?  Take the profitable personal brand quiz  https://atigrinspun.com/quiz/   Connect with me:   Website: https://atigrinspun.com/ Instagram: https://www.instagram.com/ati.g.branding/ Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/personalbrandingforwomenpreneurs/?ref=share_group_link

In this episode, I will be showing you the difference between mindset work and inner work, and how I was able to have successful launches and reach $300K in revenue last year, without adding any strategies, just making these changes and I have seen this over and over work with clients.   Key Takeaways: Stepping into the identity of the highest self is crucial for success in business. Ati's specific method for inner work that can provide tangible tools for personal growth. Taking immediate action in business is essential for manifesting desired outcomes. Being the highest self daily and aligning thoughts, feelings, and actions can lead to positive results. Understanding the science behind inner work can help in creating lasting change. Inner work can lead to miracles and unexpected opportunities. Inner work can help overcome uneasiness and thrive in business.   Register for the 300K Blueprint Masterclass https://atigbranding.thrivecart.com/300k-blueprint/https://atigbranding.thrivecart.com/300k-blueprint/   Want to know exactly what is your next step to make money with your personal brand and where you are at?  Take the profitable personal brand quiz  https://atigrinspun.com/quiz/   Connect with me:   Website: https://atigrinspun.com/ Instagram: https://www.instagram.com/ati.g.branding/ Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/personalbrandingforwomenpreneurs/?ref=share_group_link