Podcasts about business books

 'If you just want a machine to write all of this stuff and put your name on it and say it's yours, I don't know what the motivation is. I don't know what results you think it could bring.' What does it look like to use AI in creative activities practically, ethically, and in a human-centred way? One answer to that question might be Cliobooks.ai, the speak-your-book technology developed by publishing entrepreneur and business coach Georgia Kirke.  Starting and ending with humans, and rejecting the quick fix of AI-generated content, this is an attempt to develop workflows that make authorship more accessible and less soul-sucking. But there's no short cuts to the human expertise behind each book (sorry), both on the part of the author and the publishing team around them.   This is a fascinating exploration of how AI can be used for good, the difference between timeless principles and evolving workflows, and the wisdom of understanding the difference between them. 

Curious about how ghostwriting can help transform your business book into a best-seller while retaining your authentic voice?This week's guest is Danielle Hutchinson, Chief Creative Officer at Authors on Mission. With experience ghostwriting 50+ books and collaborating with over 1,100 authors worldwide, Danielle reveals the secrets to working effectively with a ghostwriter (aka “angel writer”) to create a compelling, marketable book that remains true to your vision.From demystifying the ghostwriting process to responsibly leveraging AI, Danielle shares actionable insights for authors who want their message to stand out in a crowded marketplace.Key Takeaways:Explore the Angel Writing Approach Understand how angel writers differ from ghostwriters to create a book that feels truly yours.Capture Your Authentic Voice Use simple techniques to make sure your words, tone, and ideas sound like you. This builds trust with readers.Craft a Standout Business Book Design a book you're proud of—because loving your cover can boost your energy and your sales.Use AI the Smart Way Blend AI tools with your unique voice to save time while keeping your message real and personal.Choose the Right Publishing Path Clear up common myths about traditional publishing and take control of your book's marketing and success.Tune in to discover expert strategies to elevate your book and amplify your message with confidence.Connect with Danielle at Authors on MissionLinkedInInstagram: @authorsonmission*************************************************************************FREE AUTHOR MARKETING RESOURCES

Jim Lecinski, Clinical Professor of Marketing at Northwestern University's Kellogg School of Management, has over 30 years of marketing experience, including a distinguished 12-year tenure as Vice President of Customer Solutions for the Americas at Google. He is a leading expert in marketing strategy and digital transformation, best known for pioneering the concept of the Zero Moment of Truth (ZMOT), which revolutionized how consumers research products online before buying, as detailed in his influential book Winning the Zero Moment of Truth. Jim's latest work, The AI Marketing Canvas, offers a practical five-stage roadmap for integrating artificial intelligence into marketing strategies and is widely recognized as a top AI and business book. In this conversation, Jim shares insights from his career, discusses the evolving role of AI in marketing, and introduces a powerful 2x2 framework for corporate leaders to begin thinking strategically about AI adoption in their organizations. Tune in for expert guidance on winning in today's digital and AI-driven marketing landscape.

There's something about writing a book that seems so glamorous, so I'm always keen to hear from people who've actually done it and can give me an honest review of what it's like. So in this episode, I chat with previous guest, Alice Benham, about her experience of writing her bestselling book The Digital Marketing Handbook. We delve into the ins and outs of the book-writing process, the strategic reasons behind writing a book for your business and the impact it can have. Alice was super honest about the experience, including the challenges and legal issues she faced. If you've ever considered writing a book for your business, this episode is a must-listen! Key Takeaways: Writing a book can be a strategic move for business owners, helping to elevate their brand and establish them as thought leaders. The book-writing process can be challenging and time-consuming, with unexpected hurdles such as editing, design and legal issues. Launching a book requires a different skill set than writing one, and it's important to have a strategy in place to maximise its impact. It is important to set your expectations, it might take over your life for up to two years. Episode Highlights: 03:31 The Book Deal Journey 11:15 Editing Challenges and Lessons 19:30 Legal Issues and High-Level Problems 23:51 Balancing Business Growth and Personal Goals 33:39 The Challenges of Book Promotion About the Guest: Alice Benham is a business strategist who helps people to take their big vision into their daily action. Website: alicebenham.co.uk Podcast: Starting the Conversation Mentioned in the Episode: Buy Alice's book The Digital Marketing Handbook on Amazon | Bookshop.Org | Waterstones Meg Fatharly End Credits I would love to hear what you think of this episode, so please do let me know on Instagram where I'm @‌lizmmosley or @‌buildingyourbrandpodcast and I hope you enjoy the episode! This episode was written and recorded by me and produced by Lucy Lucraft (http://lucylucraft.co.uk) If you enjoyed this episode please leave a 5* rating and review!

What's the real reason you want to write a book? If your answer doesn't connect directly to your business goals, you may be missing the mark. In this episode of Leveraging Thought Leadership, Peter sits down with Cathy Fyock, a book strategist who helps authors write the right book—the one that aligns with their business, audience, and long-term strategy. Cathy shares why writing a book should never be step one. Instead, authors must start with a solid strategy: What do you want the book to do for your business? Who exactly are you writing it for? How will you leverage it to create opportunity, revenue, or credibility? We explore the importance of aligning your book's content and audience with your current business model. Cathy also explains why writing for “everyone” is a mistake, and why serving a clearly defined niche can lead to powerful results—even if it feels narrow. If you've ever wrestled with the choice between self-publishing, hybrid, or traditional publishing, Cathy breaks down the pros and cons of each. Her recommendation? Own your IP, own your margins, and stay in control. You'll also hear surprising insights about how some authors make more from not selling books—using them as a powerful sales tool to land clients, speaking gigs, and consulting contracts. Three Key Takeaways: • Start with strategy, not writing. A successful book begins with clear goals, a defined audience, and alignment with your business model—not just a blank page and good intentions. • Niche focus drives greater impact. Writing for a well-defined, specific audience builds credibility and creates stronger results than trying to appeal to everyone. • Books are business tools, not just products. The real ROI often comes not from book sales, but from using the book to generate leads, secure speaking engagements, or land high-value clients. If you found value in the strategic insights shared in this episode, you won't want to miss our conversation with Becky Robinson: "Writing a Book As an Extension of Your Business." Becky, the founder and CEO of Weaving Influence, delves into how authors can seamlessly integrate their books into their broader business strategies. She shares practical advice on launching a book, building a lasting platform, and ensuring your message reaches the right audience over time. This episode is a must-listen for anyone looking to amplify their thought leadership and make their book a cornerstone of their business growth.

HAPPY HUNDREDTH EPISODE!

Stephen Grootes speaks to Bronwyn Williams about "Four Future Seasons", a book by Dr. Craig Wing that explores anticipating and preparing for multiple potential futures in an increasingly unpredictable world The Money Show is a podcast hosted by well-known journalist and radio presenter, Stephen Grootes. He explores the latest economic trends, business developments, investment opportunities, and personal finance strategies. Each episode features engaging conversations with top newsmakers, industry experts, financial advisors, entrepreneurs, and politicians, offering you thought-provoking insights to navigate the ever-changing financial landscape.Thank you for listening to The Money Show podcast.Listen live - The Money Show with Stephen Grootes is broadcast weekdays between 18:00 and 20:00 (SA Time) on 702 and CapeTalk.There’s more from the show at www.themoneyshow.co.zaSubscribe to the Money Show daily and weekly newslettersThe Money Show is brought to you by Absa.Follow us on:702 on Facebook: www.facebook.com/TalkRadio702702 on TikTok: www.tiktok.com/@talkradio702702 on Instagram: www.instagram.com/talkradio702702 on X: www.x.com/Radio702702 on YouTube: www.youtube.com/@radio702CapeTalk on Facebook: www.facebook.com/CapeTalkCapeTalk on TikTok: www.tiktok.com/@capetalkCapeTalk on Instagram: www.instagram.com/capetalkzaCapeTalk on YouTube: www.youtube.com/@CapeTalk567CapeTalk on X: www.x.com/CapeTalkSee omnystudio.com/listener for privacy information.

In this episode of Grow a Small Business, host Troy Trewin interviews Eric Jorgenson from Scribe Media, who shares his remarkable journey from author to CEO after the company faced bankruptcy. Eric successfully rallied investors to acquire Scribe Media and is now leading its impressive turnaround, projecting growth from $6 million to $9 million. Beyond his leadership at Scribe Media, Eric is also a successful author with over 1.5 million books sold. This conversation delves into his strategies for business revival and leadership insights at Scribe Media. Other Resources: The Almanack of Naval Ravikant: A Guide to Wealth and Happiness. The Anthology of Balaji: A Guide to Technology, Truth, and Building the Future An easy way to measure if your customers love you in 21 minutes – use the Net Promoter Score (NPS). And it's FREE. Boost productivity by 7–23%, triple team engagement, and double retention with ESOPs! Expert Craig West reveals benefits, costs, and timelines. (Episode 55 - Craig West) The Great Game of Business, Expanded and Updated: The Only Sensible Way to Run a Company by Jack Stack Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let's get into it by clicking here. Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice.   And a snapshot of the final five Grow A Small Business Questions: What do you think is the hardest thing in growing a small business? Eric Jorgenson said the hardest thing in growing a small business is dealing with entropy, alignment, and constant surprises. He emphasized that it's not for the faint of heart and requires continuous effort to manage these dynamic challenges. What's your favorite business book that has helped you the most? Eric Jorgenson's favorite business book that has helped him the most is Poor Charlie's Almanack. He also mentioned Zero to One by Peter Thiel as an exceptional book for understanding the foundational principles of business. Are there any great podcasts or online learning resources you'd recommend to help grow a small business? Eric Jorgenson highly recommends Founders Podcast by David Senra. He described it as the most important and impactful podcast, where David dives deep into biographies of the greatest founders in history, extracting powerful lessons and patterns for business growth. What tool or resource would you recommend to grow a small business? Eric Jorgenson recommends using ChatGPT as a powerful tool to grow a small business. He emphasized that everyone just became 2–10x more productive with it—if they learn to use it well—highlighting its potential to dramatically boost efficiency and innovation. What advice would you give yourself on day one of starting out in business? Eric Jorgenson's advice to himself on day one of starting out in business would be: "Spend a lot more energy figuring out what to focus on and then focus — build the discipline to reorient quickly and follow through on the most important things." He emphasized the importance of filtering noise, closing loops, and trusting your instincts through repetition and outcomes. Book a 20-minute Growth Chat with Troy Trewin to see if you qualify for our upcoming course. Don't miss out on this opportunity to take your small business to new heights! Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey.     Quotable quotes from our special Grow A Small Business podcast guest: Writing a great book can change your life—and your business – Eric Jorgenson A small business flourishes when everyone rows in the same direction – Eric Jorgenson You're always one great hire away from transforming your company – Eric Jorgenson  

In this special episode of Grow My Business, I'm sharing the recording of our first-ever Women in Small Business Book Club meeting! We dove into The No B.S. Small Business Book: How to Win When Most Fail by Casey Graham—and let me tell you, the conversation was full of powerful insights for women entrepreneurs and small business owners. But first, I give a quick update on the beta launch of my Sales Course and share what one student had to say about how learning buyer psychology helped her land a new client right after listening to Module 2! Whether you're looking to grow your business, boost your sales skills, or just want a supportive community of women in small business, you'll love this episode. In this episode, you'll learn: ✅ Key takeaways from The No B.S. Small Business Book ✅ Why mindset and alignment are crucial for success ✅ How real business owners are applying what they learn in sales strategy ✅ What to expect inside my upcoming Sales Course ✅ How to join the Women in Small Business Online Community and our next Book Club! If you're serious about building a business that thrives—and doing it with less hustle and more intention—this episode is for you. Resources & Links:

I read a lot of books (200+ each year), and I'm often asked for recommendations. In this episode, I share why Necessary Endings by Henry Cloud stands out among these exceptional reads.When resources are limited but opportunities are endless, knowing what to cut becomes as crucial as knowing what to keep. This book changed how I approach both business and personal decisions - it might just change yours too.---Necessary Endings: The Employees, Businesses, and Relationships That All of Us Have to Give Up in Order to Move Forward:      https://a.co/d/1PpfKOF---P.S.: If you have a brand, and you want to learn exactly how to transform it into a game-changer in your industry, then Legendary Brands Academy was made with you in mind. The online program will teach you the same exact systems and strategies we've been using to transform brands for the past 20 years. No more wishing things could be different -- no more theorizing without action -- no more saying "that's for other brands, but not for me." With Legendary Brands Academy, everything is designed for you to take action and see transformation in real time. You'll learn the step-by-step systems you can begin to implement today. So if you're ready to see real change, real results, and real Raving Fans for your brand, then you can check out Legendary Brands Academy here: www.LegendaryBrandsAcademy.com---Sign up to have Scott email you a weekly shot of energy, with 1 Cool Quote, 1 Deep Thought, and 1 Useful Tool. This is original content, not a repost of the podcast. You can find the sign-up section at the bottom of my website www.ScottWozniak.com Learn how Scott and his team of consultants can help you build a legendary brand at www.SwozConsulting.com  Connect with Scott on social media:  linkedin.com/in/scottwozniak/https://www.facebook.com/scottewozniak ------  Bonus: check out his other podcast (Alpha Pack): https://kite.link/alpha-pack-podcast If you like this podcast you will probably like that one, too. Who knows, you might even like it better! :)        Hosted by Ausha. See ausha.co/privacy-policy for more information.

Stephen Grootes discusses the key takeaways from Dan Heath's book "Reset: How to Change What's Not Working" with Ian Mann, Managing Director at Gateways Business Consultants, exploring practical strategies for personal and professional transformation. The Money Show is a podcast hosted by well-known journalist and radio presenter, Stephen Grootes. He explores the latest economic trends, business developments, investment opportunities, and personal finance strategies. Each episode features engaging conversations with top newsmakers, industry experts, financial advisors, entrepreneurs, and politicians, offering you thought-provoking insights to navigate the ever-changing financial landscape.Thank you for listening to The Money Show podcast.Listen live - The Money Show with Stephen Grootes is broadcast weekdays between 18:00 and 20:00 (SA Time) on 702 and CapeTalk. There’s more from the show at www.themoneyshow.co.za Subscribe to the Money Show daily and weekly newslettersThe Money Show is brought to you by Absa. Follow us on:702 on Facebook: www.facebook.com/TalkRadio702 702 on TikTok: www.tiktok.com/@talkradio702702 on Instagram: www.instagram.com/talkradio702702 on X: www.x.com/Radio702702 on YouTube: www.youtube.com/@radio702CapeTalk on Facebook: www.facebook.com/CapeTalk CapeTalk on TikTok: www.tiktok.com/@capetalk CapeTalk on Instagram: www.instagram.com/capetalkzaCapeTalk on YouTube: www.youtube.com/@CapeTalk567CapeTalk on X: www.x.com/CapeTalkSee omnystudio.com/listener for privacy information.

Ready to turn your knowledge into revenue? In this episode of The Business Ownership Podcast I interviewed Kim Thompson-Pinder. The Extraordinary Word Ninja, Chief Visionary Officer of RTI Publishing and Host of the Author To Authority Podcast and Author of the book by the same name.Kim did not write for 30 years after a teacher told her at seven years old that, “She was no good at writing and should stop.” Then, she came to a crossroads and let those painful words go. Since she set her words free, she has gone on to author several books with more on the way. Most importantly, Kim started RTI Publishing and has helped hundreds of entrepreneurs become authors and authorities with books that generate business leads and increase visibility.What if your next client came from your book, not your pitch? Learn how Kimjera helps experts write books that sell, scale, and spotlight their authority. This episode is a game-changer for business owners tired of blending in.Learn how to turn your expertise into a book. Check this out!Show Links:RTI Publishing Website: https://www.rtipublishinghouse.com/Kim Thompson-Pinder on LinkedIn: https://www.linkedin.com/in/wordninjakim/Book a call with Michelle: https://go.appointmentcore.com/book/IcFD4cGJoin our Facebook group for business owners to get help or help other business owners!The Business Ownership Group - Secrets to Scaling: https://www.facebook.com/groups/businessownershipsecretstoscalingLooking to scale your business? Get free gifts here to help you on your way: https://www.awarenessstrategies.com/

Stephen Grootes talks to Bronwyn Williams about Licence to be Bad, a book exploring how economic theories have corrupted our world. The Money Show is a podcast hosted by well-known journalist and radio presenter, Stephen Grootes. He explores the latest economic trends, business developments, investment opportunities, and personal finance strategies. Each episode features engaging conversations with top newsmakers, industry experts, financial advisors, entrepreneurs, and politicians, offering you thought-provoking insights to navigate the ever-changing financial landscape. Thank you for listening to The Money Show podcast. Listen live - The Money Show with Stephen Grootes is broadcast weekdays between 18:00 and 20:00 (SA Time) on 702 and CapeTalk. There’s more from the Money Show on Primediaplus.com Subscribe to the Money Show daily and weekly newsletters The Money Show is brought to you by Absa. Follow us here 702 on Facebook: www.facebook.com/TalkRadio702 702 on TikTok: www.tiktok.com/@talkradio 702 on Instagram: www.instagram.com/talkradio702 702 on X: www.x.com/Radio702 702 on YouTube: www.youtube.com/@radio702 CapeTalk on Facebook: www.facebook.com/CapeTalk CapeTalk on TikTok: www.tiktok.com/@capetalk CapeTalk on Instagram: www.instagram.com/capetalkza CapeTalk on YouTube: www.youtube.com/@CapeTalk567 CapeTalk on X: www.x.com/CapeTalk See omnystudio.com/listener for privacy information.

' We've invented a new genre, at least that's very modestly what we would like to believe. We're calling it Professional Advice Narrative Tales, and we'll leave you to figure out that acronym.' For the new generation entering the workplace, reading a traditional business book has all the appeal of a colonoscopy. So longtime colleagues and collaborators Dr David Oxley and Dr Helmut Schuster realized that if they were to get across their insights and advice, the only way was through storytelling. The result? The series of Shey Sinope books, which explore the complexities, conundrums and constraints young professionals face as they navigate the modern workplace in a lighthearted, readable, engaging way. It's a fresh perspective that speaks directly to the experience of embarking on a profession career; the absurdities and challenges, but also the profound need for meaning and fulfilment. But we all know that writing a standard business book is hard enough - how on earth do you go about writing fiction collaboratively? Find out here.

Stephen Grootes speaks to Professor Johan Fourie, professor of economics at Stellenbosch University about his book "Our Long Walk to Economic Freedom", an engaging and accessible economic history that explores the complex debates about prosperity, exploitation, and the journey towards a brighter future. The Money Show is a podcast hosted by well-known journalist and radio presenter, Stephen Grootes. He explores the latest economic trends, business developments, investment opportunities, and personal finance strategies. Each episode features engaging conversations with top newsmakers, industry experts, financial advisors, entrepreneurs, and politicians, offering you thought-provoking insights to navigate the ever-changing financial landscape.Thank you for listening to The Money Show podcast.Listen live - The Money Show with Stephen Grootes is broadcast weekdays between 18:00 and 20:00 (SA Time) on 702 and CapeTalk. There’s more from the show at www.themoneyshow.co.za Subscribe to the Money Show daily and weekly newslettersThe Money Show is brought to you by Absa. Follow us on:702 on Facebook: www.facebook.com/TalkRadio702 702 on TikTok: www.tiktok.com/@talkradio702702 on Instagram: www.instagram.com/talkradio702702 on X: www.x.com/Radio702702 on YouTube: www.youtube.com/@radio702CapeTalk on Facebook: www.facebook.com/CapeTalk CapeTalk on TikTok: www.tiktok.com/@capetalk CapeTalk on Instagram: www.instagram.com/capetalkzaCapeTalk on YouTube: www.youtube.com/@CapeTalk567CapeTalk on X: www.x.com/CapeTalkSee omnystudio.com/listener for privacy information.

Are Business Books Really Helping You Succeed – Or Just Selling You Hype?In this episode of the Digible Dudes podcast, David and Reid break down the hidden flaws in popular business books and expose the arrogance vs. humility debate in thought leadership. From 10X Thinking to Radical Candor, we uncover why some of the biggest business gurus might be leading you astray - and what you should do instead.Here's what we covered:Why most business books fail youThe truth about “10X Thinking” and its hidden trapsHow name-dropping and self-aggrandizement weaken business adviceWhat successful business leaders really do (that books don't tell you!)If you're tired of overhyped business books and want real, actionable insights, this episode is for you!Digible:⁠ https://digible.com/Fiona: ⁠⁠⁠https://www.myfiona.com/Leave a Spotify Review: ⁠⁠⁠https://spoti.fi/3LfoEdU⁠⁠⁠Leave an Apple Review: ⁠⁠⁠https://apple.co/3AA2zRj⁠⁠(00:00) Why Business Books Are Overrated  (00:39) The Problem with Name-Dropping in Books  (01:30) Breaking Down "7 Habits" & Business Advice  (03:05) Why Writing for Yourself Matters  (05:13) How Business Books Lose Their Authenticity  (08:43) Arrogance vs. Humility in Business Advice  (11:57) The Truth About "Radical Candor"  (15:17) Why "No Rules Rules" Gets It Right  (22:13) The 10X Thinking Debate: Does It Work?  (27:22) The Real Problem with Business Gurus  (31:20) How to Find Business Advice That Actually Works  (44:30) What You Should Do Instead 

The creative powerhouse that is Matt Olin is back with us today. It's a Classics show and we're looking at Matt's fave book growing up - The Monster at the End of This Book. For no good reason we look at it as a biz book + find lessons for the creative entrepreneur on fear, success + celebrating wins. Matt shares his insights on overcoming self-doubt + the importance of community support in our journeys. And there is a lot of giggling. Look for more shows in this Classics strand where we take books that are very much not business books + consider them as though they were. Books discussed in this episode: The Monster at the End of This Book - Jon Stone Matt's Grant Website: huggrant.com Matt's Main Website: charlotteiscreative.com Matt's Instagram: CLTiscreative ==== If you'd like my help with your Business go to www.lizscully.com/endlessClients ==== And don't forget to get your reading list of the 10 essential reads for every successful biz owner - these are the books Liz recommends almost on the daily to her strategy + Mastermind clients. This isn't your usual list of biz books, these answer the challenges you've actually got coming up right now. Helpful, quick to read and very timely. Click here lizscully.com/reading to get your book list

In this episode of The Friday Habit, hosts Mark Labriola and Benjamin Manley engage with guests Mark Ackler and Mert Esheri, exploring the intricacies of entrepreneurship, the importance of building relationships, and the lessons learned from their experiences in the startup world. They discuss the journey from idea to execution, the significance of legacy in business, and the insights shared in their book 'Exiting Right'. In this conversation, the speakers delve into the intricacies of business acquisitions, emphasizing the importance of trust, strategic alignment, and the long-term relationships that can be built prior to a sale. They discuss the successful acquisition of Instagram by Facebook as a case study, highlighting the need for companies to understand their value proposition and the chemistry between buyers and sellers. The conversation also introduces the concept of annual exit talks to normalize discussions around potential sales, and the importance of cultivating relationships with potential acquirers over time. Key takeaways include the significance of fit, alignment, integration, and rationale in successful acquisitions, as well as actionable advice for entrepreneurs considering an exit strategy.

Jon Hartley and Raghuram Rajan discuss Raghu's research, his policy career including his time as the Governor of the Reserve Bank of India and the Chief Economic Adviser to the Government of India under Prime Minister Manmohan Singh, India adopting inflation targeting during his tenure, Rajan predicting the 2008 financial crisis, and economic growth in India, the legacy of his book Saving Capitalism from the Capitalists among many other topics. Recorded on February 19, 2025. ABOUT THE SPEAKERS: Raghuram Rajan is the Katherine Dusak Miller Distinguished Service Professor of Finance at Chicago Booth. He was the 23rd Governor of the Reserve Bank of India between September 2013 and September 2016. Between 2003 and 2006, Dr. Rajan was the Chief Economist and Director of Research at the International Monetary Fund. Dr. Rajan's research interests are in banking, corporate finance, and economic development. The books he has written include Breaking the Mold: Reimagining India's Economic Future with Rohit Lamba,  The Third Pillar: How the State and Markets hold the Community Behind 2019 which was a finalist for the Financial Times Business Book of the Year prize and Fault Lines: How Hidden Fractures Still Threaten the World Economy, for which he was awarded the Financial Times prize for Business Book of the Year in 2010. Dr. Rajan is a member of the Group of Thirty. He was the President of the American Finance Association in 2011 and is a member of the American Academy of Arts and Sciences. In January 2003, the American Finance Association awarded Dr. Rajan the inaugural Fischer Black Prize for the best finance researcher under the age of 40. The other awards he has received include the Infosys Prize for the Economic Sciences in 2012, the Deutsche Bank Prize for Financial Economics in 2013, Euromoney Central Banker Governor of the Year 2014, and Banker Magazine (FT Group) Central Bank Governor of the Year 2016. Dr. Rajan is the Chairman of the Per Jacobsson Foundation, the senior economic advisor to BDT Capital, and a managing director at Andersen Tax. Jon Hartley is a policy fellow, the host of the Capitalism and Freedom in the 21st Century Podcast at the Hoover Institution and an economics PhD Candidate at Stanford University, where he specializes in finance, labor economics, and macroeconomics. He is also currently an Affiliated Scholar at the Mercatus Center, a Senior Fellow at the Foundation for Research on Equal Opportunity (FREOPP), and a Senior Fellow at the Macdonald-Laurier Institute. Jon is also a member of the Canadian Group of Economists, and serves as chair of the Economic Club of Miami. Jon has previously worked at Goldman Sachs Asset Management as well as in various policy roles at the World Bank, IMF, Committee on Capital Markets Regulation, US Congress Joint Economic Committee, the Federal Reserve Bank of New York, the Federal Reserve Bank of Chicago, and the Bank of Canada.  Jon has also been a regular economics contributor for National Review Online, Forbes, and The Huffington Post and has contributed to The Wall Street Journal, The New York Times, USA Today, Globe and Mail, National Post, and Toronto Star among other outlets. Jon has also appeared on CNBC, Fox Business, Fox News, Bloomberg, and NBC, and was named to the 2017 Forbes 30 Under 30 Law & Policy list, the 2017 Wharton 40 Under 40 list, and was previously a World Economic Forum Global Shaper. ABOUT THE SERIES: Each episode of Capitalism and Freedom in the 21st Century, a video podcast series and the official podcast of the Hoover Economic Policy Working Group, focuses on getting into the weeds of economics, finance, and public policy on important current topics through one-on-one interviews. Host Jon Hartley asks guests about their main ideas and contributions to academic research and policy. The podcast is titled after Milton Friedman‘s famous 1962 bestselling book Capitalism and Freedom, which after 60 years, remains prescient from its focus on various topics which are now at the forefront of economic debates, such as monetary policy and inflation, fiscal policy, occupational licensing, education vouchers, income share agreements, the distribution of income, and negative income taxes, among many other topics. For more information, visit: capitalismandfreedom.substack.com/

Lucy Mccaraher, co-founder of Rethink Press and founder of Book Magic AI, shares her journey from a lifelong love of books to revolutionising business publishing. She explains why every entrepreneur should write a book, how AI can enhance the writing process (without replacing your voice), and the power of storytelling in business. Discover expert tips on structuring your book, overcoming writer's block, and using your book to boost credibility and attract opportunities. A must-listen for anyone ready to turn their knowledge into a powerful asset! BookMagic's Website: https://bookmagic.ai/ Lucy's LinkedIn: https://www.linkedin.com/in/lucymccarraher/ How ready are you for PR? Check out our FREE quiz here to find out: https://pr-quiz.com    Want to connect? Find Nicola here: Instagram: https://www.instagram.com/nicolajrowleypr/ Facebook: https://www.facebook.com/groups/TheCommunicationsCommunity Email: nicola@njrpr.com Website: https://www.nicolarowley.com

 'This is all a web that's woven together, and how it all works is really important. You can't just do one piece of it. And a great partner is someone who understands that this is a marathon, not a sprint.' You think writing a book is hard? Well, ok, yes it is, but it comes as a nasty shock for most authors to realize that writing the damn thing isn't enough - then they have to promote it. Luckily, there are people out there who do this really, really well. And even more luckily, one of them is about to give you a book publicity masterclass.  Marissa Eigenbrood, President at Smith Publicity, specialises in the art of connection, matching the right authors to the right platforms, so the right readers can find the right books. While marketing is great for creating a buzz at launch, publicity helps establish enduring credibility. Marketing directly engages your readers; publicity harnesses the power of established media to supercharge your authority and reach.  The good news is that there's a wealth of opportunities out there. The even better news is that you don't just get one chance to shine; long after publication day, savvy publicity means you can continue to use your book to build an enduring professional presence. Here's to the long game.

Stephen Grootes speaks to Bronwyn Williams, Partner at Flux Trends, to discuss and review the book, Two Thoughts: A Timeless Collection of Infinite Wisdom by Jim O’Shaughnessy & Vatsal Kaushik. The Money Show is a podcast hosted by well-known journalist and radio presenter, Stephen Grootes. He explores the latest economic trends, business developments, investment opportunities, and personal finance strategies. Each episode features engaging conversations with top newsmakers, industry experts, financial advisors, entrepreneurs, and politicians, offering you thought-provoking insights to navigate the ever-changing financial landscape.Thank you for listening to The Money Show podcast.Listen live - The Money Show with Stephen Grootes is broadcast weekdays between 18:00 and 20:00 (SA Time) on 702 and CapeTalk. There’s more from the show at www.themoneyshow.co.za Subscribe to the Money Show daily and weekly newslettersThe Money Show is brought to you by Absa. Follow us on:702 on Facebook: www.facebook.com/TalkRadio702 702 on TikTok: www.tiktok.com/@talkradio702702 on Instagram: www.instagram.com/talkradio702702 on X: www.x.com/Radio702702 on YouTube: www.youtube.com/@radio702CapeTalk on Facebook: www.facebook.com/CapeTalk CapeTalk on TikTok: www.tiktok.com/@capetalk CapeTalk on Instagram: www.instagram.com/capetalkzaCapeTalk on YouTube: www.youtube.com/@CapeTalk567CapeTalk on X: www.x.com/CapeTalkSee omnystudio.com/listener for privacy information.

Ben shares insights on how writing a book isn't just about selling copies—it's about positioning yourself as an authority, generating leads, and creating a long-term legacy. He discusses common mistakes new authors make, how to structure a book for success, and why marketing a book starts before you even write a word. If you've ever thought about writing a book to boost your brand, this episode is a must-listen!Timestamps & Key Topics[00:00:00] - Introduction: Who is Ben Cena, and why should you listen to him?[00:01:00] - The rise of self-publishing and why traditional publishing is outdated[00:02:00] - How Ben transitioned from gym trainer to publishing expert[00:03:00] - The power of a book: Why becoming an author builds authority[00:04:00] - The biggest challenge for most aspiring authors: Procrastination & mindset[00:06:00] - Why writing a book is not enough—marketing is key[00:07:00] - The #1 mistake most first-time authors make[00:08:00] - Crafting the perfect book title & cover for maximum impact[00:10:00] - Case study: How one of Ben's clients turned $40K in ads into $250K in sales[00:12:00] - The real money in books: It's not about book sales, but business leverage[00:14:00] - Why YouTube is one of the best platforms for book marketing[00:16:00] - How to use a book to get TEDx talks, media exposure, and partnerships[00:18:00] - The step-by-step process Ben follows with new clients[00:20:00] - High Value Author's vision for 2025 and how they plan to scale[00:22:00] - Final thoughts: How to get started on your bestseller journeyWhat next:

Alexa Bigwarfe interviews ghostwriter Roxanne McCarty-O'Kane about the art of ghostwriting, its benefits, and misconceptions. Roxanne shares her journey from journalism to ghostwriting, explains her process, and discusses why hiring a ghostwriter is a smart choice for entrepreneurs, thought leaders, and experts looking to publish impactful nonfiction books.

In this episode, Nicholas Kuhne chats with Becky Robinson, founder and CEO of Weaving Influence, about the power of books as business tools and how to effectively market your ideas. Becky, an expert in book marketing and thought leadership, shares her proven strategies for growing an audience, launching a book, and turning your expertise into lasting influence.She reveals how authors, entrepreneurs, and business leaders can use books as lead generation tools, how to build an online presence before publishing, and the biggest mistakes to avoid in book marketing. Whether you're an aspiring author or a seasoned thought leader, Becky's insights will help you maximize your book's reach and impact.Timestamps & Key Topics[00:00:00] Introduction to Becky Robinson & Weaving Influence[00:02:00] Are books still relevant in a digital-first world?[00:04:00] Why a book is the ultimate business card[00:06:00] The ROI of a book: Cost per acquisition vs. customer lifetime value[00:09:00] How to know if your book idea is ready for publishing[00:12:00] The importance of testing your ideas before you write a book[00:15:00] Why sharing your ideas online is key to refining your message[00:18:00] Behind the scenes: How Becky marketed her own book Reach[00:20:00] Repurposing book content for social media, courses, and more[00:22:00] The business benefits of writing a book (beyond royalties)[00:25:00] Making money as an author: Reality vs. expectations[00:28:00] Why fiction and nonfiction authors need different marketing approaches[00:30:00] The power of book awards, Amazon rankings, and media campaigns[00:32:00] How to work with Becky & Weaving InfluenceCall to Action

Stephen Grootes speaks to Ian Mann, Managing Director at Gateways Business Consultants, about his insights on Tribal by Michael Morris, exploring the book's key takeaways and relevance to the business world. The Money Show is a podcast hosted by well-known journalist and radio presenter, Stephen Grootes. He explores the latest economic trends, business developments, investment opportunities, and personal finance strategies. Each episode features engaging conversations with top newsmakers, industry experts, financial advisors, entrepreneurs, and politicians, offering you thought-provoking insights to navigate the ever-changing financial landscape. Thank you for listening to The Money Show podcast. Listen live - The Money Show with Stephen Grootes is broadcast weekdays between 18:00 and 20:00 (SA Time) on 702 and CapeTalk. There’s more from the Money Show on Primediaplus.com Subscribe to the Money Show daily and weekly newsletters The Money Show is brought to you by Absa. Follow us here 702 on Facebook: www.facebook.com/TalkRadio702 702 on TikTok: www.tiktok.com/@talkradio 702 on Instagram: www.instagram.com/talkradio702 702 on X: www.x.com/Radio702 702 on YouTube: www.youtube.com/@radio702 CapeTalk on Facebook: www.facebook.com/CapeTalk CapeTalk on TikTok: www.tiktok.com/@capetalk CapeTalk on Instagram: www.instagram.com/capetalkza CapeTalk on YouTube: www.youtube.com/@CapeTalk567 CapeTalk on X: www.x.com/CapeTalk See omnystudio.com/listener for privacy information.

Today we're joined by Michael Ebeling, who has developed The Author's Business Formula, an approach that combats two of the most challenging parts of promoting a book: maintaining momentum after the launch, and converting readers into clients. In this episode, Michael will share how you as an author can set yourself up for success by creating a book funnel to learn more about the people buying your book.

In this episode, Jodi interviews Nailah Harvey for a conversation about the impact of book writing on professional growth. Nailah reflects on her journey from traditional teaching in South Korea to coaching clients on book writing and influence-building. They discuss the challenges of maintaining a daily writing habit, the importance of a supportive network, and the parallels between teaching and book coaching. Nailah also outlines her doctoral focus on writing literacy for Black high school students and shares insights on creating a robust framework within nonfiction books. Jodi and Naiah conclude their conversation by emphasizing the need for external feedback, continuous learning, and leveraging a book for new opportunities.   Time Stamps: 00:00 Discussing memorable book title and influence. 03:22 Wrote book using journal to answer questions. 06:49 Researching comma use led to book writing. 12:43 Writing a book is simple, not easy. 13:21 Love editing; struggle removing unnecessary parts. 19:45 Develop a framework for effective content leverage. 22:35 New York Times mention boosted business success. 24:03 Writing a book is just the beginning. 27:13 Connect via website nharv.com, social media, YouTube   Keywords: college roommate, daily writing habit, re-engaging with projects, career path, traditional teaching, book writing, increasing influence, passion for education, creative projects, stepping out of comfort zone, supportive network, teaching, book coaching, strategy, writing literacy, Black high school students, educational outcomes, dissertation topic, literacy and writing, writing a book, professional editing, self-editing, external feedback, podcast, social media hashtag, storytelling elements, project evolution, thought leadership, coaching programs, speaking engagements, New York Times mention Resources Mentioned: Atomic Habits by James Clear Get Good with Money by Tiffany Aliche Ready Set Write Challenge: www.jodibrandoneditorial.com/readysetwrite About Our Guest: Nailah Harvey is a 10x-published author, book coach, and book editor—mentioned in The New York Times—with a goal to teach educators and leaders how to organize their subject-matter knowledge into a thought leadership book. With over 10 years of dedicated writing and teaching experience (in America and South Korea), Nailah has secured her position within a niche not often occupied by women of color and she seeks to share with the world her superpower—the ability to write one's expertise with clarity.    Link to my "Book-fluence" workbook: https://www.nharv.com/bookfluence Get the first chapter of "Book-fluence" for FREE: https://n-harv-llc.kit.com/cf3844f663 LINK TO FULL EPISODE (RAW) TRANSCRIPT: https://docs.google.com/document/d/12Hn2rIwO8qxbBO2Pc9n7JXSwIgbX0H0_9UN_3Mv2DWs/edit?usp=sharing  

In this episode, Discover Strength CEO and exercise physiologist Luke Carlson shares the ten books that have had the greatest impact on his leadership, business philosophy, and the foundation of Discover Strength. Dividing them into three categories—business, leadership, and biographies—Luke discusses why these books matter and how their insights can shape the way you think about work, leadership, and building a successful company. Whether you're an entrepreneur, leader, or just passionate about growth, this episode will give you a powerful reading list to elevate your thinking.Discover Strength offers free Introductory Workouts at any location across the united states. You can schedule your free Introductory Workout HERE !

Stephen Grootes speaks to Parmy Olsen about her book Supremacy: AI, ChatGPT and the Race that Will Change the World.See omnystudio.com/listener for privacy information.

​​Ever wonder why some of the smartest people, like doctors, can still get it wrong? In this eye-opening episode, Gabe Howard talks with Dr. Marty Makary, author of “Blind Spots: When Medicine Gets It Wrong,” to uncover how groupthink and cognitive biases influence not just medicine but also parenting and our everyday decisions. In this episode, Dr. Makary reveals why questioning authority is essential for better health outcomes. Parents, this episode is a must-listen! Learn why you don't need to follow the crowd when it comes to screen time, added sugar, and more. Packed with fascinating insights, this conversation challenges what you think you know about health, medicine, and parenting—and might just change how you see the world. “Maybe adults have done this to children? We have induced this problem. We have to look at our poisoned food supply. These engineered addictive food chemicals that are added, the role of pesticides, how we're changing the microbiome, throwing antibiotics loosely at people. Maybe we need to talk about school lunch programs, not just putting every kid on Ozempic? Maybe we need to talk about screen time addiction and its dopamine surge, not just putting every kid on medications?” ~Marty Makary, MD To learn more -- or read the transcript -- please visit the official episode page. Our guest, Dr. Marty Makary, is a New York Times bestselling author and health care expert at Johns Hopkins University. He writes for The Wall Street Journal and served in leadership at the World Health Organization. Marty is the recipient of the 2020 Business Book of the Year Award for his book, “The Price We Pay,” which has been described by Steve Forbes as “A must-read for every American.” A public health researcher, Dr. Makary leads efforts to improve the health of communities and focuses on the “redesign of healthcare” to make healthcare more reliable, holistic, and coordinated, especially for vulnerable populations. He leads national efforts to increase medical transparency and lower health care costs for everyday businesses and consumers. Clinically, Dr. Makary is the chief of Islet Transplant Surgery at Johns Hopkins and is the recipient of the Nobility in Science Award from the National Pancreas Foundation. He has been a visiting professor at over 25 medical schools, has published over 250 peer-reviewed scientific articles, and has been elected to the National Academy of Medicine. A graduate of Bucknell, Thomas Jefferson, and Harvard Universities, he completed his surgical residency at Georgetown University and his specialty training at Johns Hopkins Hospital. Our host, Gabe Howard, is an award-winning writer and speaker who lives with bipolar disorder. He is the author of the popular book, "Mental Illness is an Asshole and other Observations," available from Amazon; signed copies are also available directly from the author. Gabe is also the host of the "Inside Bipolar" podcast with Dr. Nicole Washington. Gabe makes his home in the suburbs of Columbus, Ohio. He lives with his supportive wife, Kendall, and a Miniature Schnauzer dog that he never wanted, but now can't imagine life without. To book Gabe for your next event or learn more about him, please visit gabehoward.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this week's episode of the Seven Figure Consultant Podcast, I'm thrilled to announce the release of my new book, Too Much!  As a business coach dedicated to empowering women B2B consultants and thought leaders, I share my journey as a writer and the inspiration that fueled this project. Throughout the book, I explore the common feeling many women experience of being "too much" and how it can shape our entrepreneurial paths and our lives. The book is a powerful exploration of the challenges women face in entrepreneurship and the journey toward self-acceptance and empowerment, with guidance on how to actually take the steps towards changing your life and business. Tune in for a sneak preview of the book!    Quotes:  “What I noticed in the work I was doing in the early years of my business, was that my clients came to me for strategy and tactics, but they were very often not able to action the plans we made because their resistance got in the way.” “The emotional element of the work I do has become really 3 dimensional over the last 5 years, so that was another thing that made me realise, ok I think it might be time to write a book. … The evolution of that PLUS the emotional element of my work, the trauma-informed approaches, dealing with our hard emotions, and finding ways to not get blocked. It's really been such an important development. And it's fundamentally changed the work I do - I coach on a completely different level now to what I did before.” “And then that naturally evolved into this logical sequence in my brain of ‘wait, if I feel like too much, sure they can go and look for less, but doesn't that also put the onus on ME to go and find more'. … The more I spoke about this with entrepreneurs, because we are the ones who have often left our careers because we just can't make it work or it costs us too much to spend a lifetime trying to be smaller to fit into the corporate landscape and hierarchy, it just became clear that this is a concept that really resonates.”   Useful Links Buy Too Much on Amazon Get in touch with Jessica to discuss your consulting business Join the weekly newsletter for women consultants Leave a rating and review for the Seven Figure Consultant Podcast Connect with Jessica on LinkedIn Follow Jessica on Instagram

Stephen Grootes speaks to Phakamisa Ndzamela, author of Black Pioneers: The Untold Stories of African Merchants about the book.See omnystudio.com/listener for privacy information.

This episode was recorded on November 8th, 2024.  Dr. Martin Makary is a highly distinguished professor at Johns Hopkins University School of Medicine, renowned for his work in the re-design of healthcare and expert author of three New York Times bestsellers, including The Price We Pay, which earned him the 2020 Business Book of the Year Award and a key role in creating the federal hospital price transparency rule. Also lauded for his clinical work, he serves as the chief of Islet Transplant Surgery at Johns Hopkins and is a respected voice in public healthcare debates, writing for top-tier publications such as the Wall Street Journal and the Washington Post. A graduate of Bucknell University, Jefferson Medical College, and Harvard School of Public Health, Dr. Makary's influence goes beyond academia to impact policy and popular culture, as his previous book, Unaccountable, was transformed into the widely viewed TV show, The Resident. Find more from Dr. Makary:  Blind Spots: When Medicine Gets It Wrong, and What It Means for Our Health: https://a.co/d/6Yi6a1R Instagram: https://www.instagram.com/martymakary/ TikTok: https://www.tiktok.com/@marty.makary X: https://x.com/MartyMakary Connect with me:  Instagram: https://www.instagram.com/tammy.m.peterson Facebook: https://www.facebook.com/TammyPetersonPodcast TikTok: https://www.tiktok.com/@tammypetersonpodcast Twitter: https://twitter.com/Tammy1Peterson Rumble: https://rumble.com/c/TammyPetersonPodcast

In this episode, Jodi speaks with Ashley Shepherd, an author and book marketing strategist, about the often-overlooked but powerful strategy of leveraging preorders for self-published books. Ashley breaks down the distinction between preorders and presales, the benefits for self-published authors, and her preferred method of hosting preorders on websites to maximize profit and control. The conversation highlights timeline considerations and best practices for business owners writing books.   Time Stamps: 00:00 Ashley: Author, consultant, helps authors market books. 03:53 Self-publishing: Control, profit through preorders, financial relief. 07:48 Host own preorders to enhance profitability, experience. 13:25 Complete illustrations before launching children's book preorder. 16:24 Extend launch period; appreciate pre-order customers. 18:10 Real-time insights aid group process, gather feedback. 22:58 Business insights and motivational affirmations from friends. 24:47 Using algorithms to easily reach audiences online. Keywords: Write Publish Market podcast, business owners, CEOs, authors, book marketing, self publishing, pre orders, pre sales, book launch, developmental editing, preorder period, book launch experience, Amazon KDP, self published authors, traditionally published authors, direct sales, Stripe payment processor, crowdfunding, shipping errors, handwritten cards, private podcast, upsells, down sells, trip wires, SEO, customer data, business model, affirmations, motivation, imposter syndrome, social media Resources Mentioned: Ready Set Write Challenge: www.jodibrandoneditorial.com/readysetwrite Uncloned Marketing by Audrey Richmond A Bunch of Dope Affirmations for My Homies by Alex Nemo Hands About Our Guest: Ashley Shepard is a self-publishing consultant and book marketing strategist based in the metro Atlanta, GA area. As the owner of Shep Publishing House, Ashley helps self-published authors get from the page to the people™with efficient and effective marketing strategies.    Client wins include selling 100 books sold in a week, $10,000 made in presale revenue, speaking gigs secured, book launch parties sold out, and much more. Shep Publishing House focuses on helping authors connect with their audience to publish profitably.   With a background in literacy, teacher coaching, and staff development, Ashley is able to explain complex marketing and publishing ideas in simple terms to help authors and entrepreneurs reach their goals. Unlike most book marketers and publishers, Ashley has the unique quality of being a best selling author herself. This insight helps her to make realistic suggestions and effective options to support client needs.   LINKS: Book Site: www.ProfitableSelfPublishing.com Main Site: Www.ShepPublishingHouse.com Facebook: www.Facebook.com/ShepPublishing Threads: https://www.threads.net/@ShepPublishing YouTube: www.youtube.com/@ShepPublishing Instagram: www.Instagram.com/ShepPublishing LINK TO FULL EPISODE (RAW) TRANSCRIPT: https://docs.google.com/document/d/1CbBIufwLht6YA16q615jc4jeNFCi4XuhvTHgeXqoIRQ/edit?usp=sharing  

Welcome to episode #970 of Six Pixels of Separation - The ThinkersOne Podcast. Rohit Bhargava isn't just a brilliant thinker, entrepreneur and bestselling author - he's also a close friend who has been a regular guest on this podcast for over fifteen years. Every time we talk, he brings fresh, non-obvious insights that challenge how we see the world. His latest book, Non-Obvious Thinking - How To See What Others Miss, continues this tradition, offering a four-step framework to help people become more observant, uncover insights, and think in a way that stands out. In this conversation, we explore how this mindset applies not just to creativity but also to the ever-changing landscape of publishing and business books. As the founder of Idea Press, Rohit has redefined what it means to be an author, building a hybrid publishing model that gives writers more control, better royalties, and an alternative to traditional publishing. We talked about the increasing volume of business books, the challenge of maintaining quality, and how shorter, more engaging formats are shaping the future of reading. Rohit also shared his perspective on book marketing in a saturated world, the role of curation in cutting through noise, and the importance of managing attention in an age of constant distraction. Beyond publishing, we dove into the broader theme of Non-Obvious Thinking - why we need to be open-minded, embrace different perspectives, and push back against the confirmation bias that dominates so much of modern discourse. It's always a pleasure catching up with Rohit, and this podcast is no exception. If you're looking for smarter ways to navigate business, creativity, and the way you absorb information, this one's for you. Enjoy the conversation... Running time: 1:02:23. Hello from beautiful Montreal. Listen and subscribe over at Apple Podcasts. Listen and subscribe over at Spotify. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. Check out ThinkersOne. or you can connect on LinkedIn. ...or on Twitter. Here is my conversation with Rohit Bhargava. Non-Obvious Thinking - How To See What Others Miss. Idea Press. Non-Obvious Thinker Newsletter Non-Obvious Guides. Follow Rohit on X. Follow Rohit on LinkedIn. This week's music: David Usher 'St. Lawrence River'. Chapters: (00:00) - The Evolution of Idea Press and Independent Publishing. (03:03) - The Hybrid Publishing Model Explained. (05:57) - The Changing Landscape of Business Books. (09:02) - Quality vs. Quantity in Business Literature. (12:02) - The Role of Authors and Writing Quality. (15:03) - Trends in Book Formats and Reader Engagement. (18:02) - The Audiobook Dilemma. (20:52) - Emerging Themes in Business Literature. (23:59) - The Future of Book Marketing and Reader Engagement. (32:17) - Innovative Book Marketing Strategies. (35:03) - The Art of Curation in Content Creation. (38:56) - Non-Obvious Thinking: Becoming Your Best Self. (45:10) - The Science of Attention and Distraction. (49:29) - Capturing and Absorbing Information Effectively. (51:27) - Navigating Confirmation Bias. (54:50) - Expanding Horizons in a Divisive World.

Greg Orme is a global educator and author of Business Book of the Year, "The Human Edge." 'The Human Edge' focused on the fearful narrative that was and is growing around the use and development of AI. If we challenge AI on it's own ground we will certainly lose, Greg explains. Greg's book researched how leaders can differentiate themselves in this world of AI and digitisation. He constructed the 4C's Consciousness - which is finding meaning and vision and a sense of purpose in your work Curiosity - to ask better questions and change faster than the world is changing around you Creativity - the process of having good ideas that work in the world and Collaboration - how can you form collaborations with fellow human beings and AI too, to get your ideas into the world. The rate of change and development in this arena continues to increase. We only experienced the release of Chat GPT just over 800 days ago and now we have the announcement of 'Stargate' and the release of 'Deepseek'. Do leaders still think that AI is a fad and will dwindle over time? The strange answer is yes. The reality is very different and leaders have to grasp the importance of human centred leadership as a superpower. Greg explains we are at the bottom of the 'S' curve in the development of AI and what got us here is becoming exponential in growth especially with the introduction of quantum computing. Ai used properly can increase productivity by 40% giving us all more time. The question is what do we focus on in that time? This is where the human centric leadership skills play their part. Think of AI not as your auto-pilot but as your co-pilot. We must thrive in the knowledge that we can't stop AI. It will be more intelligent than humans possibly by 2027 and we will make mistakes along the way. No one can forecast where the destination is. Is super intelligence capable of consciousness? Will humans become the weakest link? Will AI consider the eradication of humans as the simplest answer to stop war, violence, global warming, exploitation and other human based issues? Connect on Linkedin: https://www.linkedin.com/in/gregorme/ Greg's website: https://gregorme.org/ To buy The Human Edge: https://www.amazon.co.uk/stores/Greg-Orme/author/B00JH11WQ4?ref=ap_rdr&isDramIntegrated=true&shoppingPortalEnabled=true To read Greg's latest thinking on Forbes: https://www.forbes.com/sites/gregorme/

Business books are everywhere, offering seemingly simple solutions to complex problems—but are they truly helpful? In this episode, Alex Edmans explores the biases that make us fall for oversimplified advice and why many popular business books fail to deliver. You'll learn: How black-and-white thinking fuels the success of books like Dr. Atkins' Diet Revolution and Start With Why. Why confirmation bias leads us to believe unproven claims (feat. Simon Sinek's “Why” theory). The dangers of ignoring nuance, such as in Angela Duckworth's Grit and Malcolm Gladwell's 10,000-hour rule. Real-world examples of flawed reasoning, from the London Marathon tragedy to corporate missteps. How to critically evaluate the advice offered in bestsellers and avoid falling for universal “truths.” ---- Download the Reading List: https://nudge.kit.com/readinglist Sign up to my newsletter: https://www.nudgepodcast.com/mailing-list Connect on LinkedIn: https://www.linkedin.com/in/phill-agnew-22213187/ Watch Nudge on YouTube: https://www.youtube.com/@nudgepodcast/ Alex's book May Contain Lies: https://maycontainlies.com/ ---- Sources:  Edmans, A. (2024). May contain lies: How stories, statistics, and studies exploit our biases—and what we can do about it. University of California Press. Atkins, R. C. (1972). Dr. Atkins' diet revolution: The high calorie way to stay thin forever. New York: Bantam Books. Seidelmann, Sara B. et al. (2018): ‘Dietary carbohydrate intake and mortality: a prospective cohort study and meta-analysis', Lancet Public Health 3, E419–E428 DeLosh, Edward L., Jerome R. Busemeyer and Mark A. McDaniel (1997): ‘Extrapolation: the sine qua non for abstraction in function learning', Journal of Experimental Psychology: Learning, Memory, and Cognition 23, 968–86. Fisher, Matthew and Frank Kiel (2018): ‘The binary bias: a systematic distortion in the integration of information'. Psychological Science 29, 1846–58 Sinek, S. (2009). Start with why: How great leaders inspire everyone to take action. Portfolio. Gladwell, M. (2008). Outliers: The story of success. Little, Brown and Company. Duckworth, A. (2016). Grit: The power of passion and perseverance. Scribner.

If you know anything at all about coaching, you know that it's all about asking questions, right? Well, yes, and also: that's not the full story.  Claire Pedrick and Lucia Baldelli sat down together to write a book on how to move from 'really good' to 'even better' coach, but they quickly realised that mastery is less about what the coach does or says, and much more about how they are in the coaching conversation. It's about noticing and responding, being the person that can facilitate the coachee's own work, being a little less certain, being a little more human, in fact.  And that approach spills into Claire's approach to writing, too: it's about noticing, iterating, being curious, and being unafraid to let the ideas evolve and develop. Which is how The Human Behind the Coach came about, and why it was named Specialist Business Book of the Year at the Business Book Awards.  (Although I don't THINK she uses scissors quite so regularly in her coaching work as she does in her writing process...) If you care about coaching, writing or thinking - or just about being human in a world that's increasingly inhuman - make tea, sit down, listen up.   

I read a lot of books (200+ each year), and I'm often asked for recommendations. Out of the many books from last year, there were 12 non-fiction books that I gave a 5 star rating. In this episode, I share why Decoding Greatness by Ron Friedman stands out among these exceptional reads.Ask a legend in sports, business, or art about how they achieved their success, and you'd likely find a wealth of knowledge about their strategies, mindsets, and daily practices. If you want to be great in any category, you have to learn. Continuing our exploration of how to learn effectively, Decoding Greatness by Ron Friedman offers invaluable insights that build on everything we've discussed in our "Learn How to Learn" series. I cannot recommend this book highly enough. When going through your learning journey, always remember: you don't have to learn alone. You can learn from the greats. You can learn how *they* learned.Decoding Greatness -- How the Best in the World Reverse Engineer Success:       https://amzn.to/3n8W9EYP.S.: If you have a brand, and you want to learn exactly how to transform it into a game-changer in your industry, then Legendary Brands Academy was made with you in mind. The online program will teach you the same exact systems and strategies we've been using to transform brands for the past 20 years. No more wishing things could be different -- no more theorizing without action -- no more saying "that's for other brands, but not for me." With Legendary Brands Academy, everything is designed for you to take action and see transformation in real time. You'll learn the step-by-step systems you can begin to implement today. So if you're ready to see real change, real results, and real Raving Fans for your brand, then you can check out Legendary Brands Academy here: www.LegendaryBrandsAcademy.com---Sign up to have Scott email you a weekly shot of energy, with 1 Cool Quote, 1 Deep Thought, and 1 Useful Tool. This is original content, not a repost of the podcast. You can find the sign-up section at the bottom of my website www.ScottWozniak.com Learn how Scott and his team of consultants can help you build a legendary brand at www.SwozConsulting.com  Connect with Scott on social media:  linkedin.com/in/scottwozniak/https://www.facebook.com/scottewozniak ------  Bonus: check out his other podcast (Alpha Pack): https://kite.link/alpha-pack-podcast If you like this podcast you will probably like that one, too. Who knows, you might even like it better! :)        Hosted by Ausha. See ausha.co/privacy-policy for more information.

Why is it seemingly so difficult to find a human to speak to when having an issue with your bank or mobile phone company? And if you do, why do they sound like robots and/or aren't empowered to make a decision that will solve your problem? More broadly and worryingly, why is it nearly impossible to hold an individual accountable for decisions that led to a major societal or organisational calamity like the Global Financial Crisis, or the UK's Post Office Scandal? Something is going on, and today, we're going to talk about it. My guest is author Dan Davies, and we are talking about his latest book, The Unaccountability Machine - Why Big Systems Make Terrible Decisions and How the World Lost Its Mind. The book was long-listed for the Financial Times and Schroder's Business Books of the Year. Dan is a former investment banker turned author. His previous book, Lying for Money, was about the 2008 global financial crisis in which no banker went to jail. Dan became interested in why that was the case and to see if the same types of causes for that exist elsewhere. And they do. And it led him to write The Unaccountability Machine. Dan also has a wonderful term called the “accountability sink”, in which a human system delegates decision-making to a rule book rather than an individual, which means that when something goes wrong, no one is to blame. We get into all of that and so much more. Show notes: -The Unaccountability Machine: https://profilebooks.com/work/the-unaccountability-machine/ -Dan's newsletter: https://backofmind.substack.com/ -Dan's author page: https://profilebooks.com/contributor/dan-davies/ -Lying for Money: https://www.goodreads.com/book/show/38605195-lying-for-money?from_search=true -Dan's previous appearance on the podcast: https://allthingsrisk.libsyn.com/ep-89-dan-davies-lying-for-money -Stafford Beer: https://en.wikipedia.org/wiki/Stafford_Beer -Brian Eno: https://en.wikipedia.org/wiki/Brian_Eno -“Designing Freedom”, Stafford Beer's lectures from the Canadian Broadcasting Corporation (CBC): https://www.youtube.com/watch?v=SNVZ3IuNlXY&list=PLW6YNX5jIRDEvjZz0_icNAaelHXArzfc- -Norbert Wiener: https://en.wikipedia.org/wiki/Norbert_Wiener -Neural Networks: https://en.wikipedia.org/wiki/Neural_network_(machine_learning) -Variety engineering: https://en.wikipedia.org/wiki/Variety_(cybernetics) -Good regulator in management cybernetics: https://en.wikipedia.org/wiki/Good_regulator -Ben Recht: https://people.eecs.berkeley.edu/~brecht/bio.html -Jen Pahlka's Recoding America: https://www.goodreads.com/book/show/61796680-recoding-america -William Butler Adams / Brompton Bicycles: https://en.wikipedia.org/wiki/Will_Butler-Adams _ _ _ _ _ _ _ _ Learn more about The Decision-Making Studio: https://thedecisionmaking.studio/ All our podcast episodes are here: https://thedecisionmaking.studio/podcast  Our latest newsletter: https://us19.campaign-archive.com/?u=f19fc74942b40b513cf66af32&id=1e2a6c0ea9   

Marissa Eigenbrood, president of Smith Publicity, hosts this episode of All Things Book Marketing Podcast and speaks with Allison Jones, founder of Practical Inspiration Publishing. They discuss Allison's publishing journey and her approach to blending traditional and innovative methods in the industry.The conversation highlights the significance of continuous writing for business authors, the intersection of personal branding with book marketing, and the nuanced use of AI in publishing.Allison shares insights on creating impactful content and discusses her 10-day business book proposal challenge. They also delve into future trends, especially the evolving role of AI, and emphasize the importance of human touch in creating relatable and authentic author content. 

"I used to say, wouldn't it be great if I could work like a normal person and do 40 hours a week? And the realization comes that you do have 40 hours, it's just not in the same week." Passive income—it's the dream, right? Earning money while you sleep, basking in the golden glow of financial freedom. Sadly, it's not quite that simple.  Award-winning author and digital marketing expert Kate Toon, author of  'Six Figures in School Hours' and 'Six Figures While You Sleep', has achieved that dream and now shows others how to do it for themselves, but she doesn't sugarcoat it: there's no such thing as truly passive income. Every income stream, no matter how automated it appears, demands upfront effort and ongoing maintenance. And just as with business books, marketing is just as vital as creating the product itself - maybe even more so.  In this energising and practical conversation we discuss the taxonomy of automated income, the way we value time over money, the need to play the long game, the centrality of community and the importance of rationing dopamine.

Get weekly insights on finding, buying & building an 8-figure franchise business: https://brianbeers.com/newsletter/—On this podcast, I discuss the business books that helped me get focused and achieve massive growth and become a millionaire.I introduce the books that will help you in your current stage of business. They are categorized into:Building Your Business' FoundationScaling Your BusinessBuilding Your Business EmpireSend me a text3 ways I can help you make money through franchising: - Learn the basics from my weekly newsletter - Work directly with my team to buy your first franchise - Scale your franchise to 8-figures by joining my private community Find me on X / Twitter, LinkedIn, & YouTube

Send us a textIn this episode of the L3 Leadership Podcast, host Doug Smith interviews Jeremy Pryor, founder of Family Teams. They discuss the influence of the traditional fairy tale 'Jack and the Beanstalk,' offering surprising insights into business and asset building. Jeremy explains the concept of Family Inc., which guides families in creating businesses to secure financial and relational freedom.The conversation explores how to raise and manage a large, multigenerational family, focusing on integrating family members into collective business ventures. Various success stories from the program highlight the efficacy of this approach, and Jeremy offers practical advice for families looking to start their own journey towards financial independence within a multigenerational framework. The episode also emphasizes the importance of transferring family assets and wisdom across generations to ensure continued prosperity.00:00 Welcome to the L3 Leadership Podcast00:25 Introducing Jeremy Pryor and Family Teams00:49 Sponsor Message: Andocia Marketing Solutions01:56 Diving into the Conversation with Jeremy Pryor02:46 Jack and the Beanstalk: The Greatest Business Book06:49 The Concept of Family Inc.07:29 The Importance of Family Integration15:27 Historical Context and Asset Building25:44 Scaling a Pool Service Business26:20 Opportunities in the Pickleball Industry28:18 The Importance of Multi-Generational Families31:22 Biblical Foundations of Family Mission33:03 Raising the Next Generation of Leaders45:10 Practical Tips for Large Families48:58 Conclusion and Final ThoughtsJeremy's books 'Family Revision', '31 Creative Ways to Build Your Family Team', and 'Father's Compass' are available for purchase:https://www.amazon.com/stores/Jeremy-Pryor/author/B07ZFVX5QB?The L3 Leadership Podcast is sponsored by Andocia Marketing Solutions. Andocia exists to bring leaders' visions to life. Visit https://andocia.com to learn more.To find more leadership resources and helpful content for your leadership journey, check out our website at https://l3leadership.org/ today.

In early December, the Financial Times and Schroders selected the 2024 winner of the Best Business Book of the Year. That book is called Supremacy: AI, ChatGPT and the race that will change the world, and it's written by tech journalist Parmy Olson. In this special episode of Behind the Money, the FT's senior business writer Andrew Hill interviews Parmy Olson about her book and the importance of oversight as artificial intelligence becomes more intertwined with our work and society. - - - - - - - - - - - - - - - - - - - - - - - - - - For further reading:Winner Parmy Olson on AI: ‘It's not uncontrollable'FT and Schroders Business Book of the Year 2024 — the shortlistBusiness Book of the Year Award 2024: winners pick their favourites Hosted on Acast. See acast.com/privacy for more information.

In this Pocket Sized Pep Talk, you'll learn:How she came up with the title,  the Decider of all Things!How a business book contribute to a larger marketing strategy for businesses.How a business owner can determine if there is a good business case for writing a book.Whether authors should use AI in the writing process, and if so, how.Some strategies busy authors can use for getting their big ideas into a first draft.How or where authors are most likely to overthink their business books.Emily's #1 piece of advice for first-time authors.How to determine whether to hire a ghostwriter or writ the book yourself.What inspired Emily to write her book.To learn more about this guest:GUEST PHONE - 269-370-8002GUEST EMAIL - emily@thepocketphd.comGUEST WEBSITE: https://www.thepocketphd.com/SOCIAL MEDIA:  https://www.linkedin.com/in/emilycrookston

In this episode of Winners Find a Way, Trent Clark sits down with Marty Strong, a former Navy SEAL who has become a successful entrepreneur and author. Drawing from his diverse experiences, Marty shares valuable lessons about creativity, adaptability, and visionary leadership. Key takeaways include: Marty's reflections on Veterans Day and the deep bonds among military personnel His disciplined writing process and why he prefers fiction to non-fiction How military training principles translate to adaptive business leadership His perspective on creativity and innovation in effective leadership Be sure to check out Marty's latest book, "Be Different," set to release on December 1, 2024, as well as his previous works, "Be Nimble" and "Be Visionary." Trent's book, "Leading Winning Teams," is also available, with the audiobook version recently released on November 12. Don't miss this engaging conversation about unlocking creativity, embracing adaptability, and cultivating visionary leadership. Watch the full episode now!   Connect With Marty Strong Website #1 Marty Strong Author, Speaker, Top Business Consultant (martystrong.com) Website #2 http://www.mlstrongauthor.com LinkedIn URL https://www.linkedin.com/in/marty-strong-9676bb13/ Facebook URL (2) Marty Strong | Facebook Instagram https://www.instagram.com/martinlstrongauthor     Connect with Trent M. Clark Website: Leadershipity.com LinkedIn: Trent M. Clark Email: trent@leadershipity.com Grab a copy of our Book “Leading Winning Teams” Here: https://bit.ly/4cVWy2t If you're interested in elevating your team's performance and doubling your organizational value, reach out to Trent for a consultation. Visit Leadershipity.com to learn more or schedule a 15-minute call with Trent. Listen to More Episodes: Catch new episodes of the Winners Find a Way Show every Thursday at 10:00 AM Eastern / 700 AM Pacific. Disclaimer: The views and opinions expressed in this podcast are those of the host and guest and do not necessarily reflect any organisation's official policy or position. 

In this fascinating episode with Dr. Marty Makary, the author of the jaw-dropping book, Blind Spots: When Medicine Gets It Wrong, and What It Means for Our Health, you'll get to explore how outdated medical advice contributed to the rise of peanut allergies, and how rushed decisions by medical committees have shaped harmful medical guidelines in America. Dr. Makary reveals the overuse of antibiotics and its disruption of the microbiome, contributing to chronic conditions like obesity, asthma, and learning disabilities. You'll also discover the impact of C-section births on microbiome health, the controversy surrounding breast implant illness, and how modern newborn care practices like delayed cord clamping can promote long-term health. Additionally, we'll dive into the overmedicalization of routine procedures like tongue-tie surgeries, the need for NIH reforms to address neglected areas of health research, and much more! Dr. Marty Makary is the recipient of the 2020 Business Book of the Year Award for his most recent book, The Price We Pay, which has been described by Steve Forbes as “a must-read for every American.” His latest book, "Blind Spots," which we discuss on today's show, is an eye-opening look at scientific research on health topics that have been overlooked or dismissed because of medical groupthink. When modern medicine issues recommendations based on good scientific studies, it shines. Conversely, when modern medicine is interpreted through the harsh lens of opinion and edict, it can mold beliefs that harm patients and stunt research for decades. So, tune in as Dr. Makary explores the latest research on critical topics ranging from the microbiome to childbirth to nutrition and longevity and more, revealing the biggest blind spots of modern medicine and tackling the most urgent yet unsung issues in the U.S.'s $4.5 trillion health care ecosystem. Full show notes: https://bengreenfieldlife.com/blindspots Episode Sponsors:  Organifi Shilajit Gummies: Get them now for 20% off at organifi.com/Ben. Just Thrive: 20% off a 90-day bottle of Just Thrive Probiotic and Just Calm at justthrivehealth.com/ben with promo code BEN. Ultimate Longevity: Ready to hack your sleep and stay grounded while recovering? Visit ultimatelongevity.com/ben. Apollo: Apollo is a safe and noninvasive wearable that actively improves your sleep. Head to apolloneuro.com/bengreenfield use code BG15 for 15% off. NADS: Use code BEN15 for 15% off your first order at nadsunder.com.See omnystudio.com/listener for privacy information.