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Sharone Hakman's journey is a powerful reminder that trusting your gut—even when the path is uncertain—can lead to something greater than you imagined. In this inspiring conversation, Sharone shares how he went from financial advisor to MasterChef contestant to founder of the clean-ingredient food brand Chef Hak's. We explore what it takes to rebuild—not just businesses, but belief in yourself—especially when life throws you curveballs. He opens up about: The inner work behind every leap he's taken How meditation, mindfulness, and language shape his daily life Why he refuses to compromise on food quality or personal values How fatherhood and legacy guide the way he shows up in the world What led to his newest wellness brand, Sunny Within, and how it bridges soul and strategy This episode is about more than food—it's about staying rooted in purpose, even when things get loud. If you're navigating a season of transition or waiting for the “right” time to jump, Sharone's story will meet you right where you are. Resources: This episode is sponsored by one of my favorite brands, Puori! Shop Puori grass-fed protein powder + supplements (Clean Label Certified and third-party tested!!!) discount code: HEALINGTHESOURCE Follow Sharone on Instagram Check out the very delicious Haks barbecue sauces, cooking sauces, salad dressings and prepared meals sold in over 12,000 retail stores around the US Liposomal formulas made with heart-healthy organic avocado oil SunnyWithin Follow Chef Sharone Follow the host, Claudia, on Instagram and check out HealingTheSource.co
In this conversation, Michael Fisher, founder and CEO of Rotten, shares his journey of building a candy brand from scratch with zero experience in the industry. He talks about the initial trap that many startup CEOs fall into, himself included, of chasing the symbols of success instead of focusing on the business fundamentals. Michael then shares his personal connection to candy and the creative process behind building a brand narrative that emotionally resonates with consumers. During the conversation, we touch on the power of learning from advisors, the role of Kickstarter in validating his product concept, and his focus on healthier ingredients while maintaining great taste. Michael also shares insights on creative collaboration, the challenges of competing in the candy industry, including navigating legal issues with larger brands, and his vision for a better world through diverse product options.Key points from this episode:Transitioning from a startup CEO mindset to a real business is crucial.Learning from advisors and networking is key to success.Kickstarter served as a validation tool for Rotten's concept.A personal connection to candy inspired the brand's focus.Building a brand narrative is essential in a competitive market.World-building with engaging characters enhances brand identity through rich and engaging storytelling.The candy industry is brand-dominated, requiring strong branding to compete for loyalty.A significant portion of consumers are purchasing less candy due to health concerns.The brand aims to attract consumers who have never purchased better-for-you candy before.Formulation challenges are common when creating healthier candy options.The brand has undergone multiple reformulations to improve product quality.Legal challenges from larger brands can be daunting, but also indicate market presence.The goal is to provide consumers with better options that taste great.A better world means offering diverse food options, including healthier choices. Sound Bites:"It's really hard to remember that there isn't a playbook. What's going to work for your brand is going to be a unique path.""I stopped buying a lot of candy, actually, and I missed it. I missed the experience of eating candy.”"I really wanted to have a focus on building a strong brand that people could love.""We have worlds that haven't been explored, you know, Freektopia and all these fun places.”“More than a third of consumers in our category, non-chocolate candy, reported purchasing less candy over the last year. And the number one reason they report that is health and diet concerns."“We are showing that there is demand from people and people are willing to pay a premium for candy that still tastes incredible and gives them some of these health benefits.”“We're gonna win here is if someone eats our candy and it's their favorite candy, regardless of the health benefits.""So that was a fun time for me to play around in my kitchen, but I quickly learned that it's a very technical product to make." Links:Michael Fisher on LinkedIn - https://www.linkedin.com/in/michael-fisher1/Rotten - https://eatrotten.com/Rotten on Instagram - https://www.instagram.com/eatrotten/Rotten on Tiktok - https://www.tiktok.com/@eatrottenRotten on YouTube - https://www.youtube.com/@eatrottenRotten on LinkedIn - https://www.linkedin.com/company/eatrotten/posts/…Dr James Richardson - Evolve CPG episode 74 - https://modernspecies.com/brands-for-a-better-world-podcast/focus-on-your-fans-dr-james-richardson-premium-growth-solutions?rq=rampingRamping Your Brand Book - https://www.rampingyourbrand.com/…Brands for a Better World Episode Archive - http://brandsforabetterworld.com/Brands for a Better World on LinkedIn - https://www.linkedin.com/company/brand-for-a-better-world/Modern Species - https://modernspecies.com/Modern Species on LinkedIn - https://www.linkedin.com/company/modern-species/Gage Mitchell on LinkedIn - https://www.linkedin.com/in/gagemitchell/…Print Magazine Design Podcasts - https://www.printmag.com/categories/printcast/…Heritage Radio Network - https://heritageradionetwork.org/Heritage Radio Network on LinkedIn - https://www.linkedin.com/company/heritage-radio-network/posts/Heritage Radio Network on Facebook - https://www.facebook.com/HeritageRadioNetworkHeritage Radio Network on X - https://x.com/Heritage_RadioHeritage Radio Network on Instagram - https://www.instagram.com/heritage_radio/Heritage Radio Network on Youtube - https://www.youtube.com/@heritage_radio Chapters: 03:00 Introduction to Michael Fisher and Rotten06:09 The Transition from Startup CEO to Real Business08:49 Learning the CPG Landscape12:00 The Role of Advisors and Networking14:59 Kickstarter: A Launchpad for Validation18:11 Personal Connection to Non-Chocolate Candy21:05 Building a Brand with a Narrative23:55 World Building in Brand Development28:31 Creative Collaboration in Candy Design31:49 Building Emotional Connections with Consumers33:01 Competing in the Candy Industry39:05 Formulation Challenges and Product Development47:42 Navigating Legal Challenges with Big Candy53:39 A Vision for a Better World through Options
What if your favorite indulgent treat could also be a powerful act of integrity, transparency, and self-respect? In this heartfelt episode, I sit down with Lex Evan — An eco-conscious luxury bakeshop serving award winning organic & fair-trade treats with No Naughty Ingredients® and a guiding principle of Radical Ingredient Transparency®. LEXINGTON BAKES is the culmination of Lex's 20-year career in brand strategy and design, and his 15-year self-guided study of pastry. Previously, Lex led the design, strategy, and creative direction of iconic global brands, products, and teams for some of the world's most impactful beauty, health and wellness brands. We explore what it really takes to build a mission-driven brand without losing your soul — from surviving the pressures of the CPG world to staying handmade even as demand explodes. Lex shares how kindness, boundaries, and clarity of purpose have been his secret weapons in both business and life. We also talk nervous system regulation, the illusion of “making it,” the emotional nutrition in food, and the quiet power of simply doing things the right way. Lex is Queer and Non-binary, and has a personal ambition to support, uplift and empower Women and gender-minority founders and leaders. Whether you're an entrepreneur, a conscious consumer, or someone craving more heart in your hustle — this episode is nourishment for the soul. Resources: Get 20% off Lexington Bakes with code: HEALING20 Follow Lex on Instagam Follow the host, Claudia, on Instagram and check out her website Shop Puori grass-fed protein powder + supplements (Clean Label Certified and third-party tested!!!) discount code: HEALINGTHESOURCE
Why are birth rates falling? And do they ever go back up? Also, a study on eggs — and an email about two horses peeing.
Hungover from Thanksgiving festivities? Us....NOT because we're testing out non-alcoholic beer in our latest episode of Better-For-You, Corona Non-Alcoholic vs. Corona Extra! We compare them head-to-head in a double-blind taste test, dive deep into their nutrition facts, and discuss the differences between how each are made. At the end, we tell you if we think that NA beer is worth the plunge. Got questions about the episode or want to weigh in on what you think is better-for-you? Send them our way at hello@antithesisfoods.com. We're looking forward to hearing what you think of this brew-tiful episode.
We're soda-lighted to share our new episode of Better-For-You: join us for our latest epic showdown to discuss Olipop Vintage Cola vs. Coke Zero Sugar!We compared the two drinks in a head to head taste test and delved into the history of each beverage brand, their nutritionals, what they're made of, and which one we think is ACTUALLY better-for-you.Got questions or want to weigh in on what you think is better-for-you? Send them our way at hello@antithesisfoods.com. We'd love you to "pop" by to say hi!
Having a cow about the state of the environment? Join us for this episode of the Better-For-You podcast where we discuss plant-based filet mignon versus...cow-based filet mignon! We compare the two filets head to head in an epic showdown where you'll find out how they taste, what they're made of, and which one we think YOU should eat in a better-for-you diet. Click the play button to listen now, we think this episode is rather well-done. Got questions or want to weigh in on what you think is better-for-you? Send them our way at hello@antithesisfoods.com. We'd love to hear from you!
In this episode of the Better-For-You podcast, our latest showdown will ap-peel to a lot of you: RIND vs. conventional dried fruit! If you keep an eye out at the grocery store, you've probably seen RIND at least or once or twice. The leader in new age dried fruit snacking, we answer the important questions. Does it taste good? Is it actually better-for-you? Is it worth the cost?? Tune in below to see if RIND is really getting to the "core" of the issue. Got questions or want to weigh in on what you think is better-for-you? Send them our way at hello@antithesisfoods.com. We'd love to hear from you!
About Junea Rocha & Brazi Bites:Junea Rocha is the Co-Founder and CMO of Brazi Bites, a leader in the frozen better-for-you, Latin-inspired food category. Rocha co-founded the brand in 2010, along with her husband, Cameron MacMullin. In a few short years Brazi Bites grew into a nationally distributed brand with a cult-like following after appearing on ABC's Shark Tank and being included twice on the Inc. 5000 list of “America's Fastest-Growing Private Companies.” Bringing a cherished Brazilian household staple, “Pão de Queijo,” AKA cheese bread, to the U.S. market without any experience in the food industry, Rocha grew Brazi Bites' annual revenue from zero to millions with distribution in over 17,000+ stores. Today, Rocha remains just as passionate and more excited than ever to continue Brazi Bites' growth, making its products a household staple in North America. She hopes to continue creating joyful moments for families everywhere by producing delicious, easy-to-make, naturally gluten-free foods that also guarantee to spread smiles.In this episode we cover:What's the origin of cheese bread in Brazil? Thoughts on the emerging CPG brand categories - the wave of cultural cuisine/products and the better-for-you category. Where is the category heading.The challenges with scaling, growing a company, and creating a category from scratch.Brand's desire to listen to its community in order to help guide innovation and inspire change. The Latino Entrepreneur Accelerator Program, and Junea's dedication to supporting minority entrepreneurs through the LEAP program.Links: Brazi Bites WebsiteBrazi Bites InstagramBrazi Bites TikTokLEAP ProgramSupport the Show.About Us - Women Who Brunch:Women Who Brunch is a food community and event series for women who love connecting, networking, and learning from each other over the most important meal of the week...BRUNCH! We're solving the problem of making adult friendships while doing cool stuff in the Hudson Vally, NY.Visit our website for updates on events, recipes, brunch spots, product reviews, and more or say hi on Instagram!Instagram: https://www.instagram.com/womenwhobrunchWebsite: https://womenwhobrunch.com
Hank Cardello is a former food industry executive with Coca-Cola, General Mills and Cadbury-Schweppes turned renowned author, speaker and public health champion. He currently serves as Senior Director of Leadership Solutions Program for Health + Prosperity, an initiative of Business for Impact at Georgetown University's McDonough School of Business, and is the author of the book Stuffed: An Insider's Look at Who's (Really) Making America Fat and the landmark report "Better-for-you Foods: It's Just Good Business." We tackle some of the biggest questions, topics and myths affecting the food industry today, including: Key learnings from research & experience in the consumer packaged food industry from an industry insider-turned-public health advocate What's really behind America's obesity epidemic? Are processed foods really optimized for “addiction?” The main objectives of Big Food companies: Why their objectives are often misaligned with media & marketing perception The unique roles of marketing vs. science and regulatory affairs divisions within food companies The role of government in Big Food, plus what it's like to working with the FDA on behalf of a food company The rise of ultra-processed foods: Are they uniquely to blame for chronic disease incidence & risk? Better-for-you foods: Why this category presents a unique opportunity for the food industry to adapt without sacrificing profitability Social media's role in shifting public opinion and what this means for food companies in 2024+ Highlights from Hank's experience inside the industry, including his role in developing the original go-to-market strategy for Diet Coke and how he got his start recipe-testing for Betty Crocker Thanks for listening to The Business of Wellness with Jaclyn London, MS, RD, CDN.
Sydney Karmes-Wainer had once fallen into the trap of the often-obsessive health food world prevalent on social media. Now, she's dedicated to introducing foodie enthusiasts to insanely delicious, good-for-you, real, whole-food snacks! Starting off as an Instagram account centered on food, French Squirrel was Sydney's platform for showcasing her own recipes for snacks rich in protein. Her creation, dubbed "Berets" and enveloped in pure cacao, quickly became a favorite among her followers globally. Motivated by support from her relatives and peers, Sydney transformed her beloved snack creations into a thriving business. We chat about... -how she went from working corporate at Erewhon to creating French Squirrel -how to come back into our feminine after working all day in a more masculine role -having left-brained and right-brained friends & how she's garnered a supportive community -going from experiencing disordered eating + exercise to embracing true BALANCE - + much more :) References: Sydney's Instagram French Squirrel's Website, Instagram & TikTok Follow the host, Claudia, here: @healingthesource
Today, I'm sitting down with the brilliant Mary Alice Cain. Mary Alice Cain focuses on promoting well-balanced, wholesome meals. She has a background in communications within the food industry and received her Master's degree in Health Science with a focus in Nutrition at Atlanta's Georgia State University. She also holds a Bachelor of Science in Food and Nutrition from The University of Alabama where she completed the Coordinated Program in Dietetics. We met in 2015, working together at a start-up company, and since then she has received her Masters in Dietetics and launched a national campaign promoting healthier eating. "As part of our mission of Serving Others, we've created DG Better For You, a program that's all about making it easier to find options for eating well. DG Better For You aims to help you take care of yourself and the people you love.You told us what mattered. We listened. Then we partnered with a registered dietitian, Mary Alice Cain, to guide us in developing this program. Using authoritative resources including the USDA's Dietary Guidelines for Americans, Mary Alice provides the nutritional expertise behind our Better For You recipes. She also helps us identify qualifying items for our growing selection of high-quality, low-cost Better For You product offerings. Together, we are focused on continuing to deliver delicious products while also providing more options that are better for you." - Dollar General www.maryalicecain.com
In this episode of BRAVE COMMERCE, Ari Labell, the President of North America for The Hain Celestial Group, joins hosts Rachel Tipograph and Sarah Hofstetter to discuss the company's dedication to promoting healthier living across various categories. As the conversation unfolds, Ari sheds light on his role as the President of North America, explaining that he oversees the day-to-day operations of the entire business. He provides an overview of Hain Celestial's mission, emphasizing its commitment to inspire healthier living through better-for-you brands across diverse categories. Additionally, he delves into the evolving definition of "Better For You," especially in the context of food. Discussing his career journey, Ari highlights the importance of gaining expertise in various roles, including marketing, and understanding the financial aspects that drive the business. He emphasizes the significance of being "trilingual" in understanding the consumer, shopper, and customer perspectives. Moreover, Ari sheds light on the necessity for leaders to surround themselves with intelligent individuals, including those who challenge their thinking and provide honest feedback. The discussion also centers on the transformation at Hain Celestial over the past seven years. Ari explains the company's shift from primarily acquiring brands to building purpose-driven brands. He introduces the Hain Reimagined strategy, focusing on brand building, channel expansion, and innovation to unlock growth potential. Ari expresses optimism about the continued growth of the "Better For You" trend, especially in categories like snacks, baby and kids, and beverages. He also highlights Hain Celestial's commitment to an Environmental, Social, and Governance strategy by outlining the three components: healthier products, healthier people, and a healthier planet. Key Takeaways: ● When innovating, ensure that new products align with the brand's core values● Emphasize sustainability in both product development and overall business practices● Explore opportunities for expansion beyond traditional channels Hosted on Acast. See acast.com/privacy for more information.
Kori Estrada, founder of Risewell, joins the podcast. Kori shares the story behind her fluoride-free toothpaste brand, the problematic nature of fluoride in oral care products, and how the brand found the replacement ingredient, hydroxyapatite. With a background in finance, Kori didn't foresee a career in better-for-you products, the founder discusses the journey to becoming a founder and what she's learned along the way.Risewell Links:https://risewell.com/ https://www.linkedin.com/in/koriestrada/Startup Savant Links: https://startupsavant.com/podcasthttps://www.youtube.com/@StartupSavantPodcast/https://www.instagram.com/startupsavantpodcast/https://www.linkedin.com/company/startup-savant/
A breakthrough in brain science for alcoholics (but not just them), a shoe tech revolution is underfoot, and the startling fact that living in a city means you're far more likely to suffer from depression.
#69. In this episode of Startup Savant Podcast, Ethan interviews Rachel Krupa, founder of The Goods Mart. Rachel shares her experience of reinventing the beloved convenience store by offering better-for-you products. She discusses the importance of location in the retail and food industry and trusting your gut as an entrepreneur. Rachel also talks about her journey of balancing her PR agency, Krupa Consulting, with The Goods Mart, and how she redefined her definition of success.The Goods Mart Links: https://www.thegoodsmart.com/https://www.instagram.com/rachkrupa/https://www.linkedin.com/in/rachelkrupa/Startup Savant Links: https://startupsavant.com/podcast https://www.youtube.com/@StartupSavantPodcast/ https://www.instagram.com/startupsavantpodcast/https://www.linkedin.com/company/startup-savant/
Our special guest for this episode is the dynamic Jake Karls, Co-Founder & Rainmaker of Quebec-based Mid-Day Squares. Based in Montreal, Mid-Day Squares is changing the afternoon snack game, one chocolate square at a time. Founders Nick, Lezlie and her brother Jake have raised $21 million and sold over one million chocolate bars in just under 20 months, but it's been anything but a conventional product launch and a smooth ride to success.We cover the latest Federal Budget and what was in it for the food business and talk about the passing of Bill C-234, an Act to amend the Greenhouse Gas Pollution Pricing Act, exempting on-farm use of the fuels from the carbon tax will save thousands of dollars for Canadian farmers who rely on natural gas and propane every day for their essential operations, which was adopted with 176 votes for and 146 against. Of particular note, the Canadian Agriculture Minister voted against the private member's bill, leaving many to wonder who has Farmer's back in Ottawa. We discuss the Agri-Food Analytics Lab's latest research on consumers perceptions of grocers, and lastly, we talk turkey or ham for Easter dinner, and speaking of meat, Eat Just's cultured meat product gets a vital letter from the U.S. FDA, but the cold shoulder in Italy. About JakeJake Karls is the co-founder and Chief Rainmaker at Mid-Day Squares. Building the next biggest chocolate snacking brand. As the Rainmaker, Jake focuses on achieving growth through the business of building genuine relationships – with investors, buyers, journalists, and building out the internal team. In Jake's better-known role as Mid-Day Squares's resident Social-Personality, he passionately inspires others to “get comfortable with the uncomfortable” and be unapologetically themselves. Though he was recognized as an EY Entrepreneur of the Year Finalist and named in the Forbes 30 Under 30 class of 2023, his self-proclaimed “greatest accomplishment” was learning how to be confident in himself. About UsDr. Sylvain Charlebois is a Professor in food distribution and policy in the Faculties of Management and Agriculture at Dalhousie University in Halifax. He is also the Senior Director of the Agri-food Analytics Lab, also located at Dalhousie University. Before joining Dalhousie, he was affiliated with the University of Guelph's Arrell Food Institute, which he co-founded. Known as “The Food Professor”, his current research interest lies in the broad area of food distribution, security and safety. Google Scholar ranks him as one of the world's most cited scholars in food supply chain management, food value chains and traceability.He has authored five books on global food systems, his most recent one published in 2017 by Wiley-Blackwell entitled “Food Safety, Risk Intelligence and Benchmarking”. He has also published over 500 peer-reviewed journal articles in several academic publications. Furthermore, his research has been featured in several newspapers and media groups, including The Lancet, The Economist, the New York Times, the Boston Globe, the Wall Street Journal, Washington Post, BBC, NBC, ABC, Fox News, Foreign Affairs, the Globe & Mail, the National Post and the Toronto Star.Dr. Charlebois sits on a few company boards, and supports many organizations as a special advisor, including some publicly traded companies. Charlebois is also a member of the Scientific Council of the Business Scientific Institute, based in Luxemburg. Dr. Charlebois is a member of the Global Food Traceability Centre's Advisory Board based in Washington DC, and a member of the National Scientific Committee of the Canadian Food Inspection Agency (CFIA) in Ottawa. About MichaelMichael is the Founder & President of M.E. LeBlanc & Company Inc. and a Senior Advisor to Retail Council of Canada and the Bank of Canada as part of his advisory and consulting practice. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, Today's Shopping Choice and Pandora Jewellery. Michael has been on the front lines of retail industry change for his entire career. He has delivered keynotes, hosted fire-side discussions with C-level executives and participated worldwide in thought leadership panels. ReThink Retail has added Michael to their prestigious Top Global Retail Influencers list for 2023 for the third year in a row. Michael is also the president of Maven Media, producing a network of leading trade podcasts, including Remarkable Retail , with best-selling author Steve Dennis, now ranked one of the top retail podcasts in the world. Based in San Francisco, Global eCommerce Leaders podcast explores global cross-border issues and opportunities for eCommerce brands and retailers. Last but not least, Michael is the producer and host of the "Last Request Barbeque" channel on YouTube, where he cooks meals to die for - and collaborates with top brands as a food and product influencer across North America.
This week's episode will help you take an even more significant step forward on the journey to change the food system.Learn how you can join a monthly video call with producers and food-makers on the regenerative agriculture journey.Gain insights as to why it is so hard to make the food system change - and why your role as a conscious consumer is SO importantHear clips about products being made by farmers, ingredient-makers, and food companies in our online network -- The Global Food & Farm CommunitySpecial tribute to those on the front linesBe sure to check out the new resource we added to our website to help you Find Better Food! On that page, you can find out more about the producers in this episode and BUY GREAT FOOD FROM THEM!!!Support the showBrought to you by the Global Food and Farm Online Community Click here to subscribe on your favorite platform or click here to listen on our website. Support the show through Patreon -- Patreon.com/TastingTerroir
Hello friends! Singer-songwriter and total rockstar, Jonathan Terrell returns to the show for episode 1199! His new EP, "A Couple 2, 3..." produced by Beau Bedford from The Texas Gentlemen, drops September 9th on Range Music / Virgin and he'll be celebrating the release in Austin at Sagebrush on October, 10th. He's currently on tour in the U.K. Go to jonathanterrellmusic.com for tour dates, music, videos and more. We have a great conversation about making "A Couple 2, 3...", modern record deals, seeing his future wife at a Paul Simon concert and writing a beautiful song about it called, "I Know", finding his voice at a songwriter, touring with Midland, navigating the political landscape, making the video for "Better For You" produced by Shakey Graves, touring the U.K. and much more. I had a great time catching up with Jonathan. I'm sure you will too. Let's get down! Get set up or repair on your guitars with J. Scott Lutherie!
This is the CloudwatcherUno S8 Finale ~ Episode 10 with Jonathan Terrell and it's a fantastic way to end the current season. JT is the ultimate renaissance artist he's a cosmic cowboy, singer songwriter, film director, photographer and DJ. We talk about his upcoming EP, "A Couple 2, 3," his singles "Better For You" and "I Know". His signing with Range Records. Sharing his experiences touring with Midland most recently in Europe. When JT's not doing a million and one creative things all at the same time he's finding time to playing golf with Mark Wystrach (lead singer of Midland) and the one and only Arkansas troubadour Dylan Earl. Love the podcast? Then by all means feel free to share the news with your friends on social media and help the show grow! PLAY. LISTEN. ENJOY.
We had the pleasure of interviewing Mulherin over Zoom video! Based in LA but from Memphis Tennessee, the twins started their musical journey in high school playing snare drum in the marching band, where they learned music theory. It wasn't until college that they began to play the piano, guitar and hone their vocal and production abilities. They grew up listening to everything from the Beatles and the Beach Boys to Thom Yorke and Sufjan Stevens but grew to fall in love with R&B from the ‘90s and 2000s, from the likes of D'Angelo and Dwele. The result is a unique R&B and soft acoustic pop sound that's centered around melody, harmony, and lush vocal production. Along with continuing to expand their songwriting skills their creativity continues to grow with each project grabbing inspiration from different parts of their lives and showing us a new side of themselves with each release. With real and emotional lyrics delve into a vulnerability that few artists are comfortable in sharing with the world. "Better For You" is the second single off Mulherin's upcoming EP, 'Paper and Plastic 01' , that paints a heart-melting portrait of familial love and understanding in a mother-son relationship. Continuing their slower and more soulful releases, the EP is brought to a whole new level with acoustic instrumentals and a powerful message throughout all 4 singles, creating a mesmerizing and beautiful experience. “I set out to address something that we rarely talk about in our music. These kinds of feelings can be hard to express at times, so it just felt right to write it as if it were a letter to my mom. A promise that I can be better and feel better - and so can you. We all can." - Parker Mulherin on "Better For You" We want to hear from you! Please email Tera@BringinitBackwards.com. www.BringinitBackwards.com #podcast #interview #bringinbackpod #Mulherins #PaperandPlastic #NewMusic #zoom Listen & Subscribe to BiB https://www.bringinitbackwards.com/follow/ Follow our podcast on Instagram and Twitter! https://www.facebook.com/groups/bringinbackpod
This podcast had me hungry for salted caramel without all the calories from the first Sumo Squat. Cian Dawson along with her Boyfriend/Business Partner Courtney, started their Dessert Brand GYM BOD 3 years ago while living in Toowoomba QLD for work. GYM BOD ( aka Better Option Desserts) creates Better-For-You options to your childhood favourite sweet treats. Their business was born from the desire to eat Ice Cream every day and not undo their hard work in the gym. Cian manages the Operations of GYM BOD from their 1 bedroom apartment in Sydney after-hours from her Day Job. Cian and I whip the protein on how they kicked off their lean start up with a $99 ice-cream maker after consuming tasty protein shakes late into the night studying. We chat about how the old age art of door knocking, that persistence and rejection are all learning opportunities and taking on board feedback is critical in order to pivot quickly. We also chat about how Cian and Courtney spent their weekends offering free samples to F45 revellers in the hope of tapping into an avid gym goer audience who didn't want to undo al their hard work also, and it worked! This podcast is for those who want to know how to kick off and grow a lean start up. The lessons Cian and Courtney have learned in 4 years are shared over an engaging 40 minutes. Join our Facebook Group (www.facebook.com/groups/461822665123720) to chat to Cian or other likeminded community members who are Switching their Sitch, starting a small business or growing an Empire.
***About Tara Rozalowsky*** Tara is the Vice President of Beverages and Edibles at Canopy Growth, where she leads the innovation and business strategy behind new edible and beverage products and brands. She is responsible for the successful launch of the award-winning Martha Stewart CBD brand, as well as Quatreau, Canopy Growth's first CBD-infused beverage. Before joining Canopy, Tara served as Vice President and General Manager at ConAgra Brands, where she was responsible for the Better-For-You and Family Meals frozen business, a $1B net sales portfolio. She is recognized in the industry for her work to contemporize and turnaround Healthy Choice and move Conagra's frozen meals portfolio to a #1 market leading position in health & wellness. Tara has her MBA from Wilfrid Laurier University. The global cannabis beverage market is expected to reach $1.5B by 2025. The opportunity for and growth of this market will not only be fueled by cannabis beverages' compelling offering against alcohol and energy drinks, but by innovations aligned to mood management. In this presentation, Tara Rozalowsky, shares insight on how cannabis beverages, like Quatreau, can empower consumers to achieve specific and desired effects, provide perspective on Canopy's beverage strategy and focus on mood management, and paint a picture of what is next in the cannabis beverages sector. ***About Cannabis Drinks Expo*** "From hemp-based sports drinks to cocktails that get you high, science has finally cracked the code to making cannabis beverages that don't taste awful", quoted Jonathan Bloom from NBC Bay Area News. The first Cannabis Drinks Expo was a huge success that gave the worldwide drinks industry, and North America in particular, the chance to come together and look at ways it can address legalized cannabis. Hosted by the Beverage Trade Network, this expo shined a spotlight on the skyrocketing legal cannabis market and provided insight into its future brimming with opportunity. For More Information Visit https://cannabisdrinksexpo.com *** About the Organizers*** Beverage Trade Network is one of the world's leading networks for beverage, wine, spirits and beer importers, distributors, producers and related companies. Our database and directory listing of the world's leading beer, wine, spirit and non-alcoholic drink producers provides our importers and distributors an advantage to source and innovate their portfolios. For More Insightful Content Subscribe to Our Channel
Better for you is a great scam to get you to think crappy food and beverage is ok to put in your body. Don't fall for it! Drink Whitefang Water cause it is BEST for you, period, full stop. 3 books reviewed "Hero on a Mission" by Donald Miller, "Dopamine Nation" by Anna Lembke MD, and "How to Change" by Katy Milkman.
In This Episode You'll Hear About:Why Stephen didn't feel like he was cut out for corporate life and what that led him to do instead throughout collegeHow he met his wife and Co-Founder, Allison, and started working for her family in oil and gasWhat led to Allison discovering the health benefits of apple cider vinegar and the desire to make it taste betterWhat turned their first iterations of the product from a hobby to a business and why it was a huge game changer What hard lessons they have learned and what they have learned through the fundraising processWhat it has been like to grow their team from two to 50 people in just 18 months and what they have learned about leadership and team dynamics as well as the importance of building relationships with those on your teamWhere you can find Poppi and what's next for them in terms of flavor profilesTo Find Out More:drinkPoppi.comQuotes:“{Allison} read that drinking apple cider vinegar could really help to detox and reset her body. So that's where this whole concept really came about.”“‘How do we figure this out? How can we take this product from our kitchen and put it into a manufacturing facility and meet all of the qualifications and have all of the policies in place? How do we get it done?” So we just got to work. We just jumped right in.”“Looking back, I would have raised capital sooner. But that kind of just that wasn't the way that I was thinking about it. So we just made do with what we had.”“Early on we had talked to some of these co-packers, and their capabilities weren't there. They weren't willing to work with the product that was unpasteurized. A lot of them didn't want to work with vinegar because they felt like it would contaminate their lines. So being where we are now, obviously we just weren't talking to all of the right people.” “It was like, "Get equipment, let's scale it. Let's continue to grow sales and then reinvest in the business and continue to kind of bootstrap it.'"“I wasn't building on building a brand or taking it to market or putting together a promotional calendar to incentivize trial and do all of these other things to try and get people to try the product and build the brand. So I mean, that was honestly the biggest thing that I think halted our growth.”“The good thing and the bad thing is that Poppi is just been blowing up. At this stage of our business, we're growing faster than Vitamin Water did and Bai did.”“When you become a family and you're all pulling in the same direction, you don't mind picking up the slack for the other person because you know, when the tables are turned and you need someone to pick up the slack, they're there for you.”“It's all about Poppi being a mission-driven company rather than a maintenance-driven company.”“Making money should be a result of doing something good.” “I try not to have an ego because I want people to be able to speak up. And if it's not the best idea, know that we still love and respect you and are just excited that you're bringing ideas to the table as opposed to, you know, feeling like you're shamed because it wasn't the idea that we went with.”“Throw yourself in so far that the only path is forward.”
Welcome the Cann Cannabis-based drink founder! Even if you don't party, we talk about promotion when you can't legally "advertise, " distribution when you can't be on shelf and why Cannabis drinks vs booze. Also: the queer origins of the Cann Social Tonic concept, how to make something tasty AND healthy and can you mix tequila and THC??!Support the show (http://ecoecho.substack.com)Support the show (http://ecoecho.substack.com)
This lesson is 926 words, a 3 min and 42 second read time. It is part of How to Boil Water, as well as the MaxF Meal Prep Collection. 📍 Introduction Versatile, easy to store, economical, and delicious, rice is a staple of home chefs worldwide. Feeding more people in the world than any other crop, it's no surprise that rice is highly convenient. Whether used as a main ingredient, side, or base, rice adds a scrumptious fluffy texture to almost any dish. Requiring only water, a pot, and a dash of patience, rice is an ideal ingredient for maximum efficiency meal prep. Go ahead, put the lid on, and let the steam get to work. You'll be fluffing the rice before you know it. 🛒 Ingredients Rice Kosher Salt (optional)⏲ Instructions Wash the Rice (~30 seconds) Pour rice into the cooking vessel (e.g., pot, rice cooker insert) Fill with water & swish with your fingers. Tip out the cloudy water (be careful not to pour out the rice). Repeat until the water runs almost clear. Drain (fine-mesh sieve recommended). Cook the rice (~20-30 min) Add water (~1 part rice to 1 1/3 parts water for white, 1:2 for brown)Add salt (1/2 to 1 tsp per cup) - optional.Bring to a boil on high. Then reduce heat to low, and simmer, covered. Check the rice after ~17 minutes (30 for brown). If there is excess water, drain it. Turn off heat and let rest covered for 10 minutes.Fluff the rice with a fork or spoon. Serve or store. 📝 Notes, Tips & TricksGeneralRice is highly economical. Purchased in bulk, it can be as low as $0.05 per oz ($0.10 for a standard serving of 1/3 cup dry).While pre-made/microwaveable rice is convenient, it is expensive (~$2/serving or ~20x the price of dry). Pre-made bags also take up space in your freezer & generate unnecessary packaging waste. Noteworthy: Over half of the world relies on rice for more than 20% of their daily caloric intake.A cup of cooked white rice is approximately 242 calories, 0.4g of fat, 53 grams of carbs, 0.6g fiber, and 4.4 grams of protein. Brown rice is slightly higher in fiber (~1g/serving more) and thus digests slower, keeping you full longer. White rice varies in style & use (e.g., arborio for Italian risotto, bomba for Spanish paella, basmati for Indian or Pakistani dishes, jasmine for Thai & Vietnamese curries & stir-fries, short-grain for sushi or rice pudding) Brown rice is whole grain, while white rice is processed and refined. A machine is used to "pearl" the rice of its bran, germ, and endosperm. Advantages of processing include longer shelf life (fewer oils & nutrients to spoil) and faster cook times. Cooking: Rinsing the rice helps avoid sticking & clumping. Some cooks skip this step. Water ratios vary by type of rice. For long & medium-grain (e.g., basmati & jasmine), use 1 cup rice to 1 1/3 cups water. With short-grain use 1:1. For brown, use 1:2. For firmer, drier rice, reduce the water by a few tablespoons. For softer & fluffier, increase by a few tbsp. Make sure the water is under the halfway mark in your pot to avoid overflow. Resist the urge to check the rice. Removing the lid allows the steam to escape. This leads to plunging temperatures, a lengthened cook time, and overcooked or mushy grains. Listen for the sounds of doneness (from bubbles to "steamy"). If the grain is too al denté: return to a covered pot to "carry-over" for a few min. To soften further, add some water, cover, and place on a low flame for 5-10 min. If the grain is overcooked (e.g., mushy): spread it out in a single layer on a plate or sheet tray to accelerate cooling and evaporation. For additional flavor, cook rice with a pat of butter or splash of olive oil. You can also cook it in stock/broth or with part of a bouillon cube. Some dishes that use rice: fried rice, stir fry, grain bowls, in soup, in salads, as a side dish.Popular rice toppings/add-ins include: flaky sea salt (e.g., maldon), chopped nuts and seeds (e.g., almonds, cashews, pinenuts, sesame), dried fruit (e.g., cranberries, currants), herbs (e.g., cilantro, parsley), spices (e.g., saffron, cardamom, cinnamon, bay leaf), alliums (e.g., scallions, garlic). To cook in an oven, bring the rice to a boil in an oven-safe vessel. Then place in 350°F oven to cook through (~17 min for white). Rest & fluff. If you eat a lot of rice, a rice cooker (like this one) is an invaluable investment. It essentially guarantees perfect rice and can also produce a wide range of other grains (e.g., oatmeal, quinoa, polenta). Leftovers & Storage: Cooked rice lasts in the fridge for ~ five days. Store leftovers in an airtight container. To reheat, microwave with a few sprinkles of water (or add an ice cube). Cover with a damp paper towel or plate. Alternatively, reheat in a pot on low heat with some water & a lid. Day-old (or older) rice is ideal for fried rice (it absorbs the oil & gets crispy). White rice has a shelf life of two years. Brown rice turns faster than white rice due to its higher oil content (~ 6 months.) Keep rice in a sealed container out of sunlight. If it smells musty or oily, toss it. For economical purchasing, consider buying in bulk. You can keep a large jar or container within reach & store the bag elsewhere. 🎓 Further StudyGrain Bowls [Life School]The Philosophy of MaxF [Life School]37 Best Rice Recipes [Epicurious]How to Make Perfect Rice by Gordon Ramsey 🎬 [YouTube] Brown Rice vs White Rice: Which is Better For You? [Healthline] —✏️ Did you like this lesson? Loved it! · Pretty good · Could be better💡 Have an idea for a lesson? Request one here.🤓 Know someone who would make a great Head of Research? We’re hiring!🎧 Prefer to listen? Subscribe on iTunes, Spotify, or Overcast.📚 Want to learn more? Check out the Bulletin Board. This is a public episode. Get access to private episodes at www.trylifeschool.com/subscribe
“Better-for-you Foods was here to stay, and more consumers wanted it, but that required education.” – Cynthia Tice This week on the Gooder Podcast, I had the pleasure of talking with Cynthia Tice, the Founder of Lily’s Sweets. We discuss the history of Lily’s Sweets - a leader in the no added sugar movement. We also learn about the history of the naturals industry and some trends that have come up in the natural products industry and Better-For-You brands. Along the way, we learn the extraordinary journey of a passionate leader in finding and building a creative naturals community through Lily’s Sweets. In this episode we learn: - The legacy and history of Lily’s Sweets. - Cynthia’s journey of dispelling myths around using naturals products throughout her career. - How the pandemic has given consumers a reset moment to reevaluate health and consumption habits. - The evolvement of the natural products industry and accessibility to naturals/Better-For-You products. - About Cynthia’s emphasis on leadership, mentorship, and the importance of creating a collaborative culture. - How a do-it-yourself mentality is a strength and (sometimes) a challenge for entrepreneurs. - The advice she finds herself consistently giving entrepreneurs who have been approaching a professional transition. About Cynthia Tice: Cynthia Tice got her start in the natural foods industry before green juice was cool. She opened a natural foods grocery store, Center Foods, in Philadelphia in 1978, and owned and operated that store for 20 years. As supermarkets realized the staying power of natural and organic foods, Tice began consulting retailers on how to launch or build out their natural and organic offerings. She also began advising brands looking to launch natural and organic products. While working with a client who wanted to launch a natural soda, Tice became aware of the opportunity for naturally sweetened, no added sugar foods. This trend was emerging because of growing consumer sentiments to limit sugar, along with all time high levels of distrust of non-nutritive artificial sweeteners. As a long-time user of stevia, when the ingredient was granted GRAS status in 2008, Tice began experimenting with making chocolate with stevia to satisfy her own need for a no added sugar chocolate (her favorite food) that she could eat daily. In 2011, the recipe was perfected using not only stevia, but also the finest Fair Trade, additive-free, and Non-GMO other ingredients in order to benefit both people and planet. By 2012, Lily's Sweets was on shelves in Whole Foods stores nationwide. Today, Lily's Sweets remains a leader in the no added sugar movement through continued innovation, and the company's chocolates and confections can be found in more than 24,000 stores nationwide. Lily's Sweets has been recognized by Forbes as a, "mission-driven company reinventing the packaged food industry.” Cynthia stepped away from the daily running of Lily’s in 2018, and spends her time working with Non-Profits, and mentoring young entrepreneurs. She lives in Philadelphia with her husband, Dennis, of 30+ years, near her parents, her children, and their spouses/partners, and four family dogs! Guest Social Media Links: LinkedIn: https://www.linkedin.com/in/cynthia-tice-4a87a648/ FaceBook: https://www.facebook.com/LilysSweets/?ref=page_internal Website: https://lilys.com/ Show Resources: Stevia is a natural sweetener and sugar substitute derived from the leaves of the plant species Stevia rebaudiana, native to Brazil and Paraguay. The active compounds are steviol glycosides, which have 30 to 150 times the sweetness of sugar, are heat-stable, pH-stable, and not fermentable. Alar Scare - In early 1989, the NRDC released a report on Alar, a chemical used to harvest apples. The report estimated that Alar caused cancer and children were at greater risk. Mothers & Others, a campaign that rallied concerned citizens who supported NRDC in the fight for tougher pesticide residue standards, standards that—thanks to a law passed 10 years later—would protect particularly vulnerable subpopulations such as infants and young children. FMI Corporation For over 65 years, FMI has been the leading management consulting and investment banking* firm dedicated exclusively to engineering and construction, infrastructure, and the built environment. Campaign to label GMOs: Using the hashtag #ConcealOrReveal, the campaign reached over 28 million people through social media. In addition to mobilizing American consumers around GMO labeling, Just Label It! won support from many food companies it targeted. Wegmans Food Markets, Inc., is a privately held American supermarket chain; it is headquartered in Gates, New York. As of March 2021, Wegmans has 105 stores in the mid-Atlantic and Northeastern regions. Acme Markets Inc. is a supermarket chain operating 163 stores throughout Connecticut, Delaware, Maryland, New Jersey, New York, and Pennsylvania and, as of 1999, is a subsidiary of Albertsons, and part of its presence in the Northeast. VMG is an organization comprised of diverse people and points of view, and we are aligned in our mission to challenge the status quo. We encourage everyone in our ecosystem to cultivate a safe space in your communities and to operate with compassion and empathy. Maxlove Project is an innovative, parent-driven, volunteer-powered, grassroots nonprofit organization founded to help SuperKids thrive against cancer and related life-threatening illnesses with integrative medicine and “Fierce Foods” anticancer nutrition. The Family Thrive delivers strategies, tools and experts that help families create joyful, meaningful, thriving lives. Episode Sponsor - Retail Voodoo: A creative marketing firm specializing in growing, fixing and reinventing brands in the food, beverage, wellness and fitness industry. If your natural brand is in need of positioning, package design or marketing activation, we’re here to help. You can find more information at www.retail-voodoo.com
How did Laird Superfood (NYSE: LSF) do at navigating the big waves of Wall Street in Year 1 as a publicly-traded company? For those unfamiliar, Laird Superfood was co-founded in 2015 by namesake Laird Hamilton, which is most famously known as the greatest big wave surfer of all-time. Laird Superfood is an emerging consumer products platform focused on manufacturing and marketing highly differentiated plant-based functional CPG. Trifecta of CPG trends are benefitting Laird Superfood; Better-For-You, Plant-Based, and Functional. Within the CPG category, there's an ongoing secular shift from highly processed legacy products that demonstrate little nutritional benefit to natural, nutrient-dense, functional and plant-based alternatives. Laird Superfood has three major product platforms, including; SuperFood Creamers, Hydration and Beverage Enhancers, and Coffee, Tea, and Hot Chocolate. These total addressable markets are growing and Laird Superfood will see strong growth in 2021, but great products only get you so far in today's hyper-competitive CPG industry. The real point of differentiation continues to be the Laird Hamilton lifestyle that appeals to anyone that is trying to fight back Father time and taste a bit of what the aging super athlete has found that's working for him.
Scientist, Doctor, and CEO of Brein Fuel. Dr. Gerald Horn is no stranger to inventing novelty product and following up with a successful segway from USPTO to the marketplace. This time he's innovating the "Better-For-You" space with a healthy cerebral enhancement alternative to the not so healthy 5Hour Energy and all their lookalikes. Knowing how to navigate your way from idea to R&D to the patent office and then finally acquiring funding is usually a route many get lost on. This is only the beginning when you're really trying to establish yourself as a brand that's here to stay from the gate. Dr. Horn explains the exact how-to execution taken behind a powerful product. Leave Some Feedback: Who should we have on the show next? Please let us know in the comments below Did you enjoy the episode? If so, please leave a short review. Connect with Us: TheHowtoEntrepreneur.com Instagram Twitter LinkedIn
If you would've asked me what's one of the hottest functional CPG brands that the general mainstream market probably hasn't been paying attention to yet, I would have said Laird Superfood. Fact is, that's all about to change because Laird Superfood recently filed their S-1 paperwork with the SEC for a projected $40 million IPO. Laird Superfood is an emerging consumer products platform focused on manufacturing and marketing highly differentiated plant-based functional CPG. This places them right into the middle of the trifecta intersection of CPG trends (1) Better-For-You (2) Plant-Based (3) Functional. Question remains though if this alone will be enough for Laird Superfood to be successful on Wall Street.
In our first ever Minisode, Shep and Becca give Vital Farms Founder and Executive Chairman, Matt O'Hayer, a quiz to determine if he's more farmer or hipster. Listen to find out and learn what "gigging frogs down by the crick on a side-by-side” really means.Referenced Articles: Outside MagazineFollow Vital Farms®:WebsiteInstagramFacebookTwitter
This week in natural brands and the sustainable marketplace. We talk to David Greenfeld of DreamPops. With him, Everything is Popsicle.™ Like driving revenue pre-distro via major partnerships. Self-manufacturing since day 1. Running the brand as a content company. Getting Beats by Dre as customer one with a cold email. Omnichannel and early DTC.David gives details on: - writing his own rules of partnership and working with Goop, Patron, SoulCycle and more- emails that get meetings- their content focus, platform-by-platform - why cooperation beats competition- why outside investment is overrated- working your product as a platform- DreamPops beyond popsiclesThis design-driven vegan popsicle and snack company is making their own rules and keeping great company. Listen and be inspired. Join us each week for our hot takes on the latest in natural, conscious, sustainable and better-for-you brands, marketing, retail, startups and more. Support the show (http://ecoecho.substack.com)
We're back in the garage, and this time Shep and Becca are interviewing the man who pioneered the pasture-raised egg movement in the US. Vital Farms founder, Matt O'Hayer, visits the 'studio' to share about a life of serial entrepreneurship, 13 years in the egg business, and how conscious capitalism shaped Vital Farms. Sit back and enjoy as our office hipster and resident farm gal shoot the sh*t with Matt O'Hayer.Follow Vital Farms®:Website Instagram Facebook Twitter
Introducing Shootin' the Bullsh*t with Vital Farms®. This month, Shep the office hipster and Becca the resident farm gal introduce each other to the podcast world and share what Shootin' the Bullsh*t is all about. After deciding whether putting VR goggles on cows is bullsh*t or not, Shep and Becca share why they joined Vital Farms. Article discussed:Russian dairy farmers gave cows VR goggles hoping they make better milkBy Leah Asmelash, CNNPublished Nov 28, 2019Follow Vital Farms®:WebsiteInstagramFacebookTwitter
Ask Dr. Neal your question about health, nutrition, diet, fitness, and more here: http://OLDPodcast.com/ask or call: 614-568-3643 Episode 940: Q&A - Full Body Workouts vs. Split Routines - Is It Helpful & Better For You to Split Up Your Exercise The original post is located here: https://oldpodcast.com/full-body-workouts-split/ Visit Me Online at OLDPodcast.com Learn more about your ad choices. Visit megaphone.fm/adchoices
Ask Dr. Neal your question about health, nutrition, diet, fitness, and more here: http://OLDPodcast.com/ask or call: 614-568-3643 Episode 940: Q&A - Full Body Workouts vs. Split Routines - Is It Helpful & Better For You to Split Up Your Exercise The original post is located here: https://oldpodcast.com/full-body-workouts-split/ Visit Me Online at OLDPodcast.com Learn more about your ad choices. Visit megaphone.fm/adchoices