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You don't need us to tell you that there are quite literally seismic changes happening to Jaguar currently as it embarks upon the reimagination of the brand and vehicle lineup. Jaguar's unveiling of its refreshed brand and the launch of the Type 00 concept car meant that even people normally totally oblivious to all things motoring suddenly had an opinion on Jaguar.The previous range of models has reached a dignified conclusion as the sun sets on Jaguar's former era, and the brand is now confronting the issue of its future survival head-on. Government pressures, the relentless drive towards EVs and, of course, the sad fact of failing sales on its existing lien meant that Jaguar had to do something bold, creative and radical. We were offered an amazing opportunity here on the Jaguar Enthusiast Podcast to interview the man who was leading the company through this pivotal moment in its history, Managing Director Rawdon Glover. Outside of work, he enjoys spending time with his wife and two children, and he is also a keen tennis player, skier and golfer. I arrived at what is now familiar territory to Jaguar Enthusiast Magazine - Jaguar's HQ in Gaydon, Warwickshire. On the day of our interview, the Jaguar Daimler Heritage Trust were busy wheeling in examples of models from over the road for a curateddisplay of heritage vehicles, and, as usual, they were drawing a crowd from the many passing employees in this hub of activity. It was an apt backdrop to what I needed to understand from Rawdon regarding Jaguar's heritage. Have they really abandoned the past, like so many other media outlets claim they have, and reverted to how they were when the X-Type was launched? This was a particularly bleak time in Jaguar's history for appreciation of its heritage where sales teams, marketing departments and even dealerships were forbidden from talking about E-types and the like, denying all knowledge of the past as they focused on the future of this Ford controlled brand with a modern F1 team. Under Tata ownership, Jaguar's important heritage has seen something of a resurgence, so would this continue into the new era?So settle back and enjoy this insightful interview with Jaguar's MD, Rawdon Glover, as we attempt to answer some of those burning questions. I must add, before we start, however, that this interview was recorded before the announcement of Trump's tariffs for imported goods into the USA, a major market for JLR. The impacts of that remain to be seen at the time of recording.
fWotD Episode 2889: Aston Martin Vanquish (2012) Welcome to Featured Wiki of the Day, your daily dose of knowledge from Wikipedia’s finest articles.The featured article for Wednesday, 2 April 2025 is Aston Martin Vanquish (2012).The second generation of the Aston Martin Vanquish, a grand touring car, was produced between 2012 and 2018 by the British carmaker Aston Martin. It succeeded the DBS, resurrected the name of the 2001–2007 model, and was available as both a coupe and a convertible, the latter known as the Volante.Designed by Marek Reichman, a concept car called the Project AM310 was unveiled at the 2012 edition of the Concorso d'Eleganza Villa d'Este in Lombardy, Italy. The production version was showcased at several events in 2012: a sneak preview at the Goodwood Festival of Speed in July, a presentation to a group of guests at the London Film Museum also in July, and an appearance at the Monterey Car Week in August. The Vanquish, which is based upon the DB9's architecture, namely the vertical/horizontal platform, extensively incorporates aluminium throughout its construction. The Vanquish was produced in Gaydon, a village in Warwickshire, England.Aston Martin unveiled the Vanquish Volante at the 2013 Pebble Beach Concours d'Elegance, with deliveries starting in late 2013. In 2014, the company implemented minor modifications to the Vanquish's engine performance. A more significantly modified version, called the Vanquish S, was launched in 2016; its Volante version was released the following year. The Vanquish S introduced such updates as increased horsepower and torque, and a new body kit. Aston Martin produced the Vanquish Zagato—a special edition—in various body styles, including a coupe, convertible, shooting brake, and a roadster, the latter dubbed the Speedster.This recording reflects the Wikipedia text as of 00:30 UTC on Wednesday, 2 April 2025.For the full current version of the article, see Aston Martin Vanquish (2012) on Wikipedia.This podcast uses content from Wikipedia under the Creative Commons Attribution-ShareAlike License.Visit our archives at wikioftheday.com and subscribe to stay updated on new episodes.Follow us on Mastodon at @wikioftheday@masto.ai.Also check out Curmudgeon's Corner, a current events podcast.Until next time, I'm generative Ruth.
In this episode of IBSC Exploring Boys' Education, investigate the complex world of the “manosphere” and its potential influence on young men. Tanya Zalar and Philip Gaydon from St. Paul's School (United Kingdom) share insights on cultivating strong character in boys through a values-based approach to education. They shed light on the concerning aspects of the manosphere and its recruitment narratives, emphasizing the importance of empowering boys with critical thinking skills and a strong moral compass. Zalar and Gaydon discuss the practical implementation of a values-based approach to educating boys, addressing the successes and challenges they've encountered along the way. IBSC Exploring Boys' Education music composed and performed by Tom DiGiovanni. IBSC
In this episode of IBSC Exploring Boys' Education, investigate the complex world of the “manosphere” and its potential influence on young men. Tanya Zalar and Philip Gaydon from St. Paul's School (United Kingdom) share insights on cultivating strong character in boys through a values-based approach to education. They shed light on the concerning aspects of the manosphere and its recruitment narratives, emphasizing the importance of empowering boys with critical thinking skills and a strong moral compass. Zalar and Gaydon discuss the practical implementation of a values-based approach to educating boys, addressing the successes and challenges they've encountered along the way. IBSC Exploring Boys' Education music composed and performed by Tom DiGiovanni. IBSC
Dessiner est une des activités préférées des enfants, elle nécessite peu de moyens, les éloigne des écrans et peut les occuper pendant des heures. Mais le dessin est bien plus qu'une occupation ludique, et contribue largement au développement de l'enfant. Moyen de communication, d'expression des émotions, travail de la mémoire, développement de l'imagination et de la créativité, compréhension de l'espace... Pour ne citer que quelques-uns de ses bienfaits. Pas besoin de prédisposition ou de talent pour prendre les crayons de couleur. Des premiers gribouillages aux paysages plus aboutis en passant par le traditionnel portrait de famille, les dessins évoluent avec l'âge de l'enfant. Plus il grandit, plus son trait s'affine et avec la représentation de son environnement. Comment encourager les enfants à dessiner ? Et pourquoi devrait-on s'arrêter à l'âge adulte ? Avec :• Lorène Gaydon, dessinatrice, autrice de la BD Le regard et le dessin (Première parallèle, 2024)• René Baldy, professeur émérite en Psychologie du développement de l'enfant à l'Université de Montpellier et auteur de 100 idées pour connaître et comprendre le dessin enfantin (Éditions Tom Pousse, 2024).Retrouvez notre série spéciale du Monde des enfants, réalisée par Charlie Dupiot : comment c'était de grandir dans les années 1930 ? Cette semaine, 3ème épisode, un monde sans internet. Et si une femme presque-centenaire nous racontait son enfance, dans les années 30 ? Notre reporter Charlie Dupiot nous propose une série spéciale du podcast «Le monde des enfants» avec Nicole, ou plutôt «mamie Nicole» comme elle se présente elle-même. À 98 ans, mamie Nicole est plus connectée qu'on ne pourrait l'imaginer, alors qu'elle avait déjà plus de 70 ans quand Internet a commencé à se populariser... Elle le raconte à plusieurs élèves de CM1 de l'école Anatole France à Villeurbanne, en banlieue de Lyon.En fin d'émission, la rubrique Un parent, une question avec les conseils du psychologue Ibrahima Giroux, professeur à l'Université Gaston Berger de Saint-Louis du Sénégal.Il répond à la question de Samarange à Brazzaville. Son neveu de 12 ans, orphelin, a perdu goût à la vie. Programmation musicale :► Boom - Skillibeng, Tokischa► So High - Bibi Tanga.
Dessiner est une des activités préférées des enfants, elle nécessite peu de moyens, les éloigne des écrans et peut les occuper pendant des heures. Mais le dessin est bien plus qu'une occupation ludique, et contribue largement au développement de l'enfant. Moyen de communication, d'expression des émotions, travail de la mémoire, développement de l'imagination et de la créativité, compréhension de l'espace... Pour ne citer que quelques-uns de ses bienfaits. Pas besoin de prédisposition ou de talent pour prendre les crayons de couleur. Des premiers gribouillages aux paysages plus aboutis en passant par le traditionnel portrait de famille, les dessins évoluent avec l'âge de l'enfant. Plus il grandit, plus son trait s'affine et avec la représentation de son environnement. Comment encourager les enfants à dessiner ? Et pourquoi devrait-on s'arrêter à l'âge adulte ? Avec :• Lorène Gaydon, dessinatrice, autrice de la BD Le regard et le dessin (Première parallèle, 2024)• René Baldy, professeur émérite en Psychologie du développement de l'enfant à l'Université de Montpellier et auteur de 100 idées pour connaître et comprendre le dessin enfantin (Éditions Tom Pousse, 2024).Retrouvez notre série spéciale du Monde des enfants, réalisée par Charlie Dupiot : comment c'était de grandir dans les années 1930 ? Cette semaine, 3ème épisode, un monde sans internet. Et si une femme presque-centenaire nous racontait son enfance, dans les années 30 ? Notre reporter Charlie Dupiot nous propose une série spéciale du podcast «Le monde des enfants» avec Nicole, ou plutôt «mamie Nicole» comme elle se présente elle-même. À 98 ans, mamie Nicole est plus connectée qu'on ne pourrait l'imaginer, alors qu'elle avait déjà plus de 70 ans quand Internet a commencé à se populariser... Elle le raconte à plusieurs élèves de CM1 de l'école Anatole France à Villeurbanne, en banlieue de Lyon.En fin d'émission, la rubrique Un parent, une question avec les conseils du psychologue Ibrahima Giroux, professeur à l'Université Gaston Berger de Saint-Louis du Sénégal.Il répond à la question de Samarange à Brazzaville. Son neveu de 12 ans, orphelin, a perdu goût à la vie. Programmation musicale :► Boom - Skillibeng, Tokischa► So High - Bibi Tanga.
fWotD Episode 2704: Lagonda Taraf Welcome to Featured Wiki of the Day, your daily dose of knowledge from Wikipedia’s finest articles.The featured article for Sunday, 29 September 2024 is Lagonda Taraf.The Aston Martin Lagonda Taraf is a full-size luxury car that was produced in 2015 and 2016 by the British carmaker Aston Martin under its Lagonda marque. Designed by Marek Reichman and considered "the finest of fast cars" by Aston Martin, the vehicle is based upon the vertical–horizontal platform, which it shares with the DB9 and Rapide. The Taraf debuted in Dubai in 2014, with manufacture commencing in the subsequent year at the facility in Gaydon, Warwickshire. Initially intended for sale exclusively in the Middle Eastern market with a limited run of 100 units, Aston Martin later expanded the car's availability to several other countries and ultimately built 120. The Taraf has a 0–100 km/h (0–62 mph) acceleration time of 4.4 seconds and a maximum speed of 314 km/h (195 mph). The car features Aston Martin's 5.9-litre engine and an eight-speed automatic transmission manufactured by ZF Friedrichshafen. At its launch, the Taraf was the most expensive saloon in the world, priced at over US$1 million. Car critics and reviewers mostly appreciated its handling ability but criticised its steep price.This recording reflects the Wikipedia text as of 00:32 UTC on Sunday, 29 September 2024.For the full current version of the article, see Lagonda Taraf on Wikipedia.This podcast uses content from Wikipedia under the Creative Commons Attribution-ShareAlike License.Visit our archives at wikioftheday.com and subscribe to stay updated on new episodes.Follow us on Mastodon at @wikioftheday@masto.ai.Also check out Curmudgeon's Corner, a current events podcast.Until next time, I'm neural Amy.
The Truck & Driver Podcast sponsored by Tom Tom Try GO Navigation Truck for free, click the QR code on the T&D logo or go to: https://tomtom.co/truckpod1M Mat Ireland chats with Lee Herbert from The Retro Show at Gaydon to discuss this year's upcoming event. Please subscribe to the Truck & Driver Podcast so that you never miss an episode and keep up-to-date with the latest news at truckanddriver.co.uk
fWotD Episode 2648: Aston Martin Rapide Welcome to Featured Wiki of the Day, your daily dose of knowledge from Wikipedia’s finest articles.The featured article for Sunday, 4 August 2024 is Aston Martin Rapide.The Aston Martin Rapide ( rə-PEED) is an executive saloon car that was produced from 2010 until 2020 by the British carmaker Aston Martin. Aston Martin began developing the Rapide in 2005—the first series produced, four-door automobile from the company. The initial design was completed in about seven weeks by Marek Reichman. After more than four months of development, a prototype was completed and displayed at the 2006 North American International Auto Show. The production version of the Rapide debuted at the 2009 International Motor Show Germany, and official manufacture began in May 2010 at the Magna Steyr facility in Graz, Austria.The "vertical/horizontal" (VH) platform, which the Rapide uses, extensively incorporates aluminium throughout the body, reducing weight. In 2012, Aston Martin ended its partnership with Magna Steyr and shifted production to Gaydon, a Warwickshire village where the other VH platformed cars—including the DB9, the DBS, the Vantage and the second-generation Vanquish—were produced. In 2015, Aston Martin began developing an electric version of the car, named the "Rapide E". The production-ready model debuted in 2019 but was never series produced.This recording reflects the Wikipedia text as of 00:56 UTC on Sunday, 4 August 2024.For the full current version of the article, see Aston Martin Rapide on Wikipedia.This podcast uses content from Wikipedia under the Creative Commons Attribution-ShareAlike License.Visit our archives at wikioftheday.com and subscribe to stay updated on new episodes.Follow us on Mastodon at @wikioftheday@masto.ai.Also check out Curmudgeon's Corner, a current events podcast.Until next time, I'm neural Kevin.
fWotD Episode 2640: Aston Martin DB9 Welcome to Featured Wiki of the Day, your daily dose of knowledge from Wikipedia’s finest articles.The featured article for Saturday, 27 July 2024 is Aston Martin DB9.The Aston Martin DB9 is a two-door grand touring car produced by the British carmaker Aston Martin. Designed by Ian Callum and Henrik Fisker and produced between 2004 and 2016 in Gaydon, Warwickshire, the DB9 was available as both a coupe and a convertible, the latter known as the "Volante". Succeeding the DB7, which Aston Martin produced from 1994 until 2004, the DB9 debuted at the Frankfurt Motor Show in 2003, while the Volante debuted at the Detroit Auto Show in the subsequent year. The DB9, which is built upon Aston Martin's vertical/horizontal platform, employs extensive use of aluminium throughout the body. Aston Martin implemented several incremental updates to the DB9, termed "facelifts". The first two updates—which occurred in 2008 and 2010—involved minor changes to the headlights, tail-lights, engine and interior. The most noteworthy update occurred in 2012 when Aston Martin introduced a completely redesigned front fascia for the DB9. The headlights were the most significant update, which gave the car a design reminiscent of the 2011–2012 Virage. The company's racing division, Aston Martin Racing, adapted the DB9 for sports car racing in the form of the DBR9 and the DBRS9 for the FIA GT1 and the FIA GT3, respectively. They were extensively modified; the interior features were removed and the aluminium body panels were replaced by carbon fibre panels. The engine was modified in both cars to produce more horsepower and torque. Aston Martin released three special editions of the DB9: the DB9 LM, the DB9 Zagato Spyder Centennial and the DB9 GT.This recording reflects the Wikipedia text as of 00:30 UTC on Saturday, 27 July 2024.For the full current version of the article, see Aston Martin DB9 on Wikipedia.This podcast uses content from Wikipedia under the Creative Commons Attribution-ShareAlike License.Visit our archives at wikioftheday.com and subscribe to stay updated on new episodes.Follow us on Mastodon at @wikioftheday@masto.ai.Also check out Curmudgeon's Corner, a current events podcast.Until next time, I'm neural Kevin.
Hello and Welcome to The Passenger Seat Podcast, a podcast designed to fill your passenger seat with a chat about classic cars, all recorded from my 1968 Morris Minor, Peggy.In today's episode, Peggy makes a last minute escape from the restorers to make her debut at MMOC National at the British Motor Museum in Gaydon! Instagram - https://www.instagram.com/thepassengerseatpodcast/?hl=en Twitter - https://twitter.com/PassengerSeatPFacebook - https://www.facebook.com/ThePassengerSeatPodcast Hosted on Acast. See acast.com/privacy for more information.
The AMHT were invited to be part of the Aston Martin Employee 7-8 October Weekend. In this special edition for Episode 10, Garry Taylor takes an off-the-cuff and unscripted walk around the Gaydon factory and talks to some of the visitors and employees. Gaydon, the first purpose-built production facility, opened in 2003, which means it […]
I got my Car-Chum Mike to promise he wouldn't make me guess a year that pre-dates my Bronze Age relatives. To be fair the year was good. Mine was a lot newer, so hopefully there's something for every taste. And what taste you have in choosing the Car-Chum Podcast. Sit back, savour the delights of the second instalment of The Golden Hour – and guess the year.Support the show
Dan Prosser and Andrew Frankel are joined by Ti contributor Henry Catchpole for The Intercooler's very first live podcast recording. In front of an audience of 120 car enthusiasts at a wonderful venue, Henry's Car Barn near Gaydon, Dan, Andrew and Henry discuss the future of fun with cars. With thanks to Footman James (footmanjames.co.uk) Hosted on Acast. See acast.com/privacy for more information.
In the latest podcast from the Jaguar Enthusiasts' Club, we meet Andrew Nahum, curator and historian, Peter Grimsdale, author and TV producer and Painting the Cave (a specialist in creative digital technologies) to learn about how the Jaguar Daimler Heritage Trust has devised a new and original virtual journey through the life and work of one of Britain's greatest carmakers and designers, Sir William Lyons.This is the first exhibition devoted to his work, showing how his unique eye for style evolved from motorcycle sidecars to dramatic racing and road cars. It is also the first vehicle museum experience to be originated online. From the first SS sidecars to the Jaguar E-type, it gives a vivid 3-D tour in virtual space through Lyon's life and his creations. This ground-breaking online exhibition journey draws on the Jaguar Daimler Heritage Trust's collection of vehicles and archives, exhibited at the British Motor Museum in Gaydon and the Coventry Transport Museum. This virtual exhibition gives new access to some of its precious treasures.
Strictly No Admittance by Peter Wilson is a book telling the story of Jaguar's Lightweight E-type. The book's author, Peter Wilson was one of the small team of men who built the Lightweights in Jaguar's famed Competition Department. As the name of the book suggests, it was out of bounds to most employees at Jaguar! Just 12 were built, all in 1963 and they competed in major races across the world like the Sebring 12 hours, the Le Mans 24 hours, Goodwood Tourist Trophy and the Nürburgring 1000km. Drivers included Jack Sears, Graham Hill, Roy Salvadori, Jackie Stewart and others.Today the cars are one of the most sought after collectors pieces in the classic car world. In this podcast, we meet the surviving members of the team who built them. We speak to Peter Wilson, Gerry Beddows, Frank Philpott, Peter Jones and Brian Martin at the Jaguar Daimler Heritage Trust offices, Gaydon. We are starting this content with kind permission from the Jaguar Daimler Heritage Trust, who filmed the session for their own archive collection. This is part one of two, so sit back , relax and enjoy as we transport you back in time to 1963 and Lightweight E-type production.
For almost three decades, Nicholas Mee has firmly established itself as one of the World's leading Aston Martin specialists. He has built a reputation based on his own passion for Aston Martin and his focus on keeping his customers at the centre of his business. In this interview with Garry Taylor from the Aston Martin Heritage Trust, we hear about the origins of Nicholas Mee's passion and share a journey through his thirty years of selling cars. In this honest and entertaining interview, Nicholas shares the highs and lows of the last thirty years alongside some memories of Aston Martin luminaries that he has met along the way and the changes in the brand that he has seen from the V8s of the late 70s to the Ford take over and the Gaydon era cars. He also shares with us some predictions for the future and his thoughts on the heritage vehicle economy in general.
On this episode, Kieran Line joins us from Scenic Car Tours with Richard West, Chair of the JEC Events Committee to give us an update on what we need to know about touring with our Jaguar abroad this year, including green cards and low emission zones, plus a run through the exclusive packages on offer through the club in 2023. Also, Richard gives us a heads-up on a special event being planned to celebrate Le Mans in the race's centenary year at the British Motor Museum, Gaydon.
Marcia Burr discusses eldercare abuse fraud that her friend experienced and what steps you can take to report eldercare fraud, how Tai Chi and Qigong are helping Marcia's health, and how she enjoys teaching the classes. Betsy and Marcia also discussed the importance of education and finding our local resources to help us! Marcia said, "We are all walking each other home" and "No room to save for love". They both discussed why it is so important for the present and past caregivers to share their journeys to help those who are starting their journeys! Marcia discusses how thoughts become things and how caregiving has changed her life!Marcia Burr was a caregiver for her wife, Gaydon, and is still caregiving for others! Marcia's Dementiaville Highway for beautiful videos which raise awareness of all Dementia!
Episode 201: In this 2012 interview, Don Gaydon (https://people.csiro.au/G/D/Don-Gaydon) tells me about the complexities of irrigation in Australia. https://kysq.org/aguanomics/2012/05/water-chat-don-gaydon/
Time for the second leg of Car-Chum's lap of the UK. This time Tony, Mike (aka the Chums) and Dr Andrew Roberts (aka someone who actually knows something useful) head west, then north then south again. There's a heady mix of cars, Littlechef, The Prisoner, George Fornby and Get Carter to look forward to here. Buckle and up and join us!
Joining us for this episode are Meff and Jenny from Hey Adora: A Queer SheRa Podcast.Meff and Jenny talk about how their podcast came about and why and we discuss the need for this podcast in the queer community. We discuss how we as members of the queer community need to feel a connection to something, whether its fandom, a tv show, a character. We also have a Buffy and She-Ra discussion and if you do not know how they are related, then you REALLY need to know. Meff leads us on a discussion about queer coding, related to Disney, Xena and other delicious content and introduces us to the Hayes Code. Somehow we talk about licking toads. Not sure how this happens but that shit is funny.This entire episode is covered in glitter and rainbows. Why miss it?Join the fun!You can reach Jenny & Meff with Hey Adora: A Queer SheRa Podcast @Twitter: @heyadoracastInstagram: @heyadoracasttiktok @heyadoracastwww.heyadora.gayDon't forget you can email me at hellowonderfulpodcast@gmail.comSupport the show (https://www.patreon.com/hellowonderfulpodcast)
With the latest production-spec Valhalla being presented we took the occasion to make a journey into the Aston Martin brand history and during the way shared our favourite vehicles made in Gaydon. Lots of amazing grand tourers and racing cars, icons of British sports cars!
Hello and Welcome to The Passenger Seat Podcast, a podcast designed to fill your passenger seat with chat about classic cars, all recorded from my 1968 Morris Minor, Peggy.In todays episode, I talk about my first visit to the British Motor Muesum in Gaydon, for the BMC and Leyland day on Sunday the 11th of JulyInstagram - https://www.instagram.com/thepassengerseatpodcast/?hl=en Hosted on Acast. See acast.com/privacy for more information.
Henrik Fisker is a risk taking, innovation loving, protocol challenging legendary designer & entrepreneur who turns dreams into reality and believes in never giving up. An entrepreneur, creator, innovator, mentor, brand ambassador and a leading automotive designer. Best known among his creations are iconic cars such as BMW Z8, Aston Martin DB9, Aston Martin V8 Vantage, Artega GT, Fisker Karma, Viking motorcycle, Rocket and more recently Destino V8 and Force 1. Henrik Fisker is the founder, Chairman and CEO of Fisker Inc., an American automaker based in California USA, revolutionizing the development of electric vehicles with game changing battery solutions. Previously, Henrik Fisker founded Fisker Automotive in 2007 as the world's first green luxury lifestyle automotive company, and took the idea from conception to a team of 600 people, from concept to full scale production, and sales of the company's first model, Fisker Karma that sold more than 2000 vehicles. Under the leadership of Henrik, Fisker Automotive won numerous awards, including 2012 Time Magazine Best Inventions of the Year. Henrik Fisker resigned from Fisker Automotive in March 2013 due to major differences with management on strategy. In January 2016, Henrik Fisker cofounded VLF Automotive with Bob Lutz and Gilbert Villarreal, an American luxury sports car manufacturer based in Auburn Hills, Michigan that specialized in low volume, specialty cars. Henrik Fisker is head of design and product strategy at VLF, that currently has 3 models the VLF Destino V8, VLF Force 1 V10 and VLF Rocket. In 2016, HenrikFiskerlifestyle was launched, a lifestyle brand dedicated to creativity, innovation and entrepreneurship. In June 2013, he founded and currently serves as the CEO of HF Design, a design and innovation company developing a number of first-to-market consumer products in categories ranging from automotive, lifestyle, homeware, education and smart devices. The company announced a partnership with Benetti Yachts in April 2016, launching a 164-foot super yacht series called the Benetti Fisker 50. Previously, Henrik founded Fisker Coachbuild in 2005, an automotive design house that revived the art of coachbuilding by combining beautiful design with existing world-class engineering. Fisker Coachbuild created cars such as the Artega GT (German sports car), and the Fisker Latigo & Fisker Tramonto. From 2001 to 2005, Fisker held prominent executive positions at Ford Motor Company. He was creative director at Ingeni, Ford's London-based design and creativity center. At the same time, Fisker served as Board Member and Design Director at Aston Martin in Gaydon, UK. As a board member, Fisker was part of a team that led the turnaround of Aston Martin. Henrik designed the Aston Martin V8 Vantage and was responsible for the production launch design of the DB9, variants of which were James Bond's preferred vehicles. Fisker was also director of Ford's Global Advanced Design Studio in southern California. Designed under his direction were several show cars including the Shelby GR1 concept showcased at the 2005 North American International Auto Show. From 1997-2000, as president and chief executive officer of BMW Designworks USA, BMW's California-based industrial design subsidiary, Henrik led a team of 130 people and was responsible for both internal and external clients. Henrik created notable cars such as the BMW Z07 concept (1997) and BMW Z8 roadster (1999), another Bond car. Henrik sits on the advisory board of Panasonic Aviation and is a senior advisor to McKinsey.
Jeff Coope is Managing Director of the British Motor Museum at Gaydon and returns in this podcast for the second part of his conversation with Wayne. In this episode hear about the specific MG exhibits that the museum has on offer, what the future vision for the British Motor Museum at Gaydon is plus so much more. We also get an update on the amount raised through our activities on Drive - it Day 2021and news of the latest award to be scooped by MG Motor for the MG5 EV. Do you have an interesting story to tell? Why not get in touch and we will interview you on the podcast as well!
Jeff Coope is Managing Director of the British Motor Museum at Gaydon but, prior to his position safeguarding some key artefacts from British Motoring Heritage, he also worked for MG Rover on the development of the K-series engine! In part 1 of our conversation, we get the background on how the museum is funded, how they have adapted to COVID and a teaser of some of the exciting exhibits you can see.
A little while ago, I (Cindy) mentioned to Amanda that my partner, Kobie, started putting the moves on me after listening to this very podcast. Amanda decided this was meet-cute enough to do a whole episode interviewing Kobie - without me. So... I have no idea what this episode contains and there won't be any show notes for it. Enjoy!Full Episode and Show Notes: https://supergaywedding.com/4x1-happy-valentines-gayDon't miss this or any other episode of Super Gay Wedding! Subscribe now wherever you get your podcasts.iTunes: https://itunes.apple.com/us/podcast/super-gay-wedding/id1383530953Spotify: https://open.spotify.com/show/5edBy3fo7OLGVNf3fB9UjSStitcher: https://www.stitcher.com/show/super-gay-weddingTuneIn: https://tunein.com/podcasts/Arts--Culture-Podcasts/Super-Gay-Wedding-p1124865Support the show (https://supergaywedding.com/sponsor-podcast/)
On this week’s podcast, join us for our special tribute to Don Hayter, the designer of the MGB. Wayne and Adam look back at his life before Motoring Journalist and TV writer, John Lakey shares his very intimate memories of interviewing Don over the years.Also, we review the MG Social event held at the British Motor Museum, Gaydon to celebrate 90 years of the MG Car Club. Plus, we debate whether electric conversions for classic MGs have a place in the future.
On this episode of the MG Car Club Podcast we interview Lorraine Noble-Thompson to hear about her impressive MG collection. The fleet includes two MGAs, a 1950s MG TF, a WSM bodied Midget and a brand new addition in the form of her showroom fresh MG HS.Wayne and Adam discuss MG Car Club membership, the new display of land speed record MGs on show at the British Motor Museum, Gaydon, COVID restrictions and the latest from the club shop to help you prepare your MG for getting out and about.Also, are you an MG modifier? We chose our favourite modified MG from a discussion on modifying MGs that recently ran on the MG Car Club Facebook page.
Thema heute: Aston Martin V12 Speedster: Puristisches Limited-Edition-Modell für anspruchsvollste Fahrer Foto: Aston Martin Der Aston Martin V12 Speedster gab am Sitz des Sportwagenherstellers in Gaydon sein Weltdebüt. Von dem puristischen Limited-Edition-Modell werden nur 88 Exemplare gefertigt. Entwickelt wurde der V12 Speedster von „Q by Aston Martin“, dem Service für kundenspezifische Anpassungen der britischen Luxusmarke. Foto: Aston Martin Es ist ein genuines „Driver’s Car“, ein durch und durch auf den Fahrer zugeschnittener Sportwagen, der von der großen Rennsportgeschichte der Marke sowie vom Flugzeugdesign inspiriert ist. Das Premieren-Exemplar zeigt eine Lackierung im Stil des Kampfjets F/A-18, die vom selben Team kreiert wurde. Der V12 Speedster basiert auf der neuesten Verbundaluminium-Architektur von Aston Martin und hat eine eigenständige Plattform, die Elemente der Modelllinien DBS Superleggera und Vantage nutzt. Das Fahrwerk mit Einzelradaufhängung umfasst eine Doppelquerlenkerachse vorn, eine Mehrlenkerachse hinten, Schraubenfedern und eine adaptive Dämpfung mit den Modi „Sport“, „Sport+“ und „Track“. Angetrieben wird der V12 Speedster durch den fulminanten 5,2-Liter-Twin-Turbo-V12 von Aston Martin, der in der Spitze 700 PS leistet und 753 Nm Drehmoment mobilisiert. Der Frontmittelmotor aus Vollaluminium mit vier Nockenwellen und 48 Ventilen überträgt seine Kraft über ein ZF-Acht-Stufen-Automatikgetriebe mit Sperrdifferenzial auf die Hinterräder. Der V12 Speedster beschleunigt in 3,5 Sekunden aus dem Stand auf Tempo 100, die Höchstgeschwindigkeit ist auf 300 Stundenkilometer begrenzt. Foto: Aston Martin Dank seines kultigen Triebwerks glänzt der V12 Speedster mit grandiosen Fahrleistungen, doch durch seine noch kraftvollere akustische Signatur werden der überschwängliche Charakter und das beispiellose Bekenntnis zu einem packenden Fahrerlebnis zusätzlich unterstrichen. Dazu haben die Ingenieure von Aston Martin ein maßgeschneidertes Edelstahl-Abgassystem entwickelt, das in der Mitte des Heckdiffusors mündet und dem Motor einen mitreißenden, charaktervollen Klang gibt. Im V12 Speedster ist jedes Element des Fahrens erlebbar. Besonders deutlich wird das an der Entfernung der Frontscheibe, wodurch das Fahrerlebnis ein neues Niveau erreicht. Der V12 Speedster kann ab sofort bestellt werden. Die Preise starten bei 765.000 Pfund Sterling inklusive Mehrwertsteuer. Die Auslieferungen beginnen voraussichtlich im ersten Quartal 2021. Diesen Beitrag können Sie nachhören oder downloaden unter:
A thoughtful evening of recording brings you Mike and Jim's musings on:F1 TestingVisiting The Geneva Motor ShowThe British Motor Museum at GaydonHow CO2 figures have been "updated"Have all newer cars become too similar?For more, and Mike's photos from The British Motor Museum, go to: http://ukmotortalk.co.uk/2020/03/podcast-go-green-drive-a-mustang/
In another packed show we take you to Chernobyl with Scenic Car Tours, and back to Race Retro for MarketWatch. We discover touring in a Mk 2 Jaguar and enjoy the Breakfast Club at Gaydon’s British Motor Museum. We launch our ‘Cheap Power’ contest with the Rover P6 and the Corvette C4. And for the ‘ShootOut’ we pit the cute little Morris Minor against the Ford’s feisty 105E Anglia. Plus all the usual music and laughs along the way.
Llega un nuevo programa de Pecados Veniales en LibertadFM. El mejor programa sobre el lujo y estilo de vida de la radio española. Os presentamos la última creación de The Unnamed Society y L´Epee 1839, un maravilloso reloj de mesa con forma de revolver Colt, llamado "Hasta la Vista". Os contamos como son las tendencia de moda en esquí para la nueva temporada que acaba de empezar Nos vamos de viaje a Miami para ver como es el edificio que está construyendo Aston Martin. Una maravillosa torre de cristal con los códigos estéticos de la marca de Gaydon. Entrevistamos a Agustín Garcia y Lucia Serrano de Sastrería Serna con los que hablamos de sastrería artesanal y las tendencias de la moda. Tenemos con nosotros a Ariane Cester, Embajadora del Champán Laurent Perrier, que nos cuenta todos los detalles de esta gran marca y curiosidades sobre el champán. Por último, hablamos con Javier Tulla Mariscal de Gante de Vico Automóviles, concesionario en Barcelona especializado en vehículos clásicos, deportivos y motos. Nos cuenta como se debe invertir en coches clásicos y asesoría que llevan a cabo desde su empresa. Pecados Veniales con Ramón Biosca, Alfonso Escámez, Vicente Alonso, Maria Gijón, Germán Jiménez y Hernando Reyes.
Pete Gaydon, technical director of the Hydraulic Institute, joins the podcast with tips on how to improve your pump system. This podcast is sponsored by WorldWide Electric. Visit them at https://www.worldwideelectric.net/ Main topics include: Energy usage of pump systems Pump energy regulations Labeling Pump system optimization How the Hydraulic Institute can help people improve their pump systems. Visit pumps.org for more information on HI. Email podcast host Drew Champlin at dchamplin@cahabamedia.com
Show #499 Good morning, good afternoon and good evening wherever you are in the world, welcome to EV News Daily for Thursday 13th June 2019. It’s Martyn Lee here and I go through every EV story to save you time. Thank you to MYEV.com for helping make this show, they’ve built the first marketplace specifically for Electric Vehicles. It’s a totally free marketplace that simplifies the buying and selling process, and help you learn about EVs along the way too. TESLA MODEL 3 SR+ DELIVERIES FOR EUROPE Morten Grove on Twitter forwarded me a note from Greger who said: "Got delivery of European SR+ booked for the 20th now." TOYOTA WOKE UP IN 2019 TO REALIZE PEOPLE HAD 'SUDDEN' URGE FOR ELECTRIC CARS "Last week, Toyota laid out some ambitious plans for building significantly more all-electric vehicles than it had previously figured on. Half of all of its sales, in fact, by 2025." Automotive News says: "Executive Vice President Shigeki Terashi, Toyota’s r&d chief, outlined the road map in a briefing about Toyota’s EV plans. He cited the “sudden surge” in EV popularization in markets around the world for Toyota’s new plan. “Progress has surpassed the target,” Terashi said. “We have entered a new age.” To achieve these plans, Toyota must accelerate EV development, partly in response to increasingly stringent emissions requirements in China and Europe. It plans to start making EVs in China next year on its way to releasing at least 10 battery-powered models worldwide by the early 2020s." https://jalopnik.com/toyota-woke-up-in-2019-to-realize-people-had-sudden-urg-1835409177 JAGUAR RECALLS OVER 3,000 I-PACE SUVS IN THE US "Jaguar has voluntary recalled its first electric car, the I-Pace, last week over a regenerative braking issue. According to a statement by the US traffic safety authority NHTSA, over 3,000 model year 2019 and 2020 Jaguar I-Pace vehicles will have to be recalled." says Electric Car Reports: "According to Jaguar, there isn’t a problem with the I-Pace in normal operation, hence the non-mandatory nature of the recall. Instead, Jaguar engineers have discovered that if the electrical regenerative brake system fails, there will be an increased delay between when the driver brakes and when the vehicle decelerates. As such, the affected vehicles do not meet the regulated standard for the time to transition brake force to the friction brake system. Jaguar will notify owners, and dealers will update the software to reduce the delay. The recall is expected to begin on 1 July." https://electriccarsreport.com/2019/06/jaguar-recalls-over-3000-i-pace-suvs-in-the-us/ HONDA E MORE SPECS REVEALED: HAS 50:50 WEIGHT DISTRIBUTION "Teased earlier this year, Honda’s first production all-electric vehicle is nearing its official reveal, which should happen later this year. To ease the wait, the Japanese company has released new technical details about the model, which will become the first-ever product of the automaker to be built on a dedicated EV platform." reports Motor1.com: "Honda says the architecture has been developed from the ground up with the main goal being offering “a rewarding, responsive driving experience.” To achieve this, the engineers have positioned the 35.5-kWh Lithium-ion battery under the floor centrally within the wheelbase. This smart integration allows for a perfect 50:50 weight balance and a low center of gravity. The Honda e will be powered by its rear wheels, which will be connected to a high-torque electric motor. As for the battery pack, it is water-cooled can be charged by either Type 2 AC connection or a CCS2 DC rapid charger (integrated into the hood) with the latter providing a quick charge of up to 80 percent in 30 minutes. A complete charge of the battery will provide a range of approximately 124 miles (200 kilometers), according to Honda." https://www.motor1.com/news/354582/honda-e-tech-details-released/ FASTNED SHOWS HOW SOFTWARE UPDATE IMPROVED TESLA MODEL 3 CHARGING "Fastned recently performed charging test of an updated Tesla Model 3 Long Range at one of its 175 kW CCS Combo 2 DC fast chargers in Europe." according to Mark Kane at InsideEVs: "Model 3 was able to charge at 130-150 kW between around 10% to over 50% state-of-charge, compared to just 125 kW previously (to less than 50% SOC). Overall, the higher power should allow saving of a few minutes at the charger per session. Fastned says also that this summer it will enable its first ABB DC fast chargers to charge at 350 kW, which should enable the full potential of the Model 3 at some 190-200 kW peak." TESLA MODEL 3 CRUSHES AUDI E-TRON IN FAST CHARGING TIMES My favourite writer at CleanTechnica Dr Max Holland writes: "Following up on an analysis we published previously, a recent real-world DC charging test by Bjørn Nyland clearly shows the Tesla Model 3’s significant charging advantage over the Audi e-tron. Even on a CCS charger, which doesn’t take full advantage of the Tesla’s potential, the Model 3 performs much better. The Tesla Model 3 Long Range adds 179 miles (288 km) of highway range in 20 minutes, 61% more than the Audi e-tron’s 111 miles (179 km). says Dr Holland: "Audi has tried to claim that its e-tron has better charging than Tesla’s vehicles, and that’s grossly inaccurate. We’ve dug into this previously, but now we have more real-world data, thanks to Bjorn’s recent testing. This result is on optimal (and currently not very common) 350 kW CCS hardware that puts the Audi in its best light. The Tesla Model 3, on the other hand, is not quite at its best on these CCS chargers (capped at 500 Amps) — its performance on Supercharger V3 stalls is better still. the Tesla can drive for ~2 hours at highway speeds for each 15 minutes of charging (8:1 ratio), whereas the Audi can drive for ~2 hours for each 30 minutes of charging (4:1 ratio)." https://cleantechnica.com/2019/06/12/sorry-audi-but-tesla-model-3-crushes-audi-e-tron-in-fast-charging-times-charts/ LG CHEM AND GEELY FORM JOINT VENTURE FOR BATTERIES "LG Chem and Geely are forming a joint venture in China for the production of electric car batteries. The plan is to establish a factory that will have an annual production capacity of 10 GWh by the end of 2021 to supply batteries for Geely electric vehicles." says the industry website Electrive: "The South Korean battery giant and China’s largest car manufacturer are each investing $94 million USD in the project. From 2022, Geely’s electric cars will be equipped with energy storage units from the joint venture. While reports all talk of ‘batteries’, it seems clear that the planned factory is a plant for battery cells. In China, currently only electric cars with batteries from local production are eligible for government subsidies – ie. not with South Korean batteries. However, recently the government announced it will be phasing out all electric car subsidies while removing limits on number plates allocated to EVs – both of which will considerably open the market, not just for joint ventures with Chinese companies, but also for foreign companies like Tesla who now have a more even playing field." https://www.electrive.com/2019/06/13/lg-chem-and-geely-form-joint-venture-for-batteries/ CHINESE FIRM MAKES INSANE $23 BILLION INVESTMENT IN PRODUCTION OF 1 MILLION EVS/YR AND 500 GWH OF BATTERIES "Evergrande, a Chinese firm believed to be the biggest real estate company in the world and backers of electric vehicle startups like Faraday Future and NEVS, announced a massive $23 billion investment in the production 1 million electric cars and 500 GWh of batteries per year." Wwrites Electrek: "With a valuation at more than $100 billion and revenues of over $40 billion, Evergrande is now looking to expand into electric vehicles. After acquiring large stakes in those electric vehicle companies, Evergrande claims to have “acquired key technologies in the sector” and now plans to launch its own production of electric vehicles in China in a big way. The company announced a massive investment worth 160 billion yuan ($23 billion USD) into three factories in Guangzhou" One of the commenters says: "The numbers do not make sense. Would be 500kWh per car. Something is off by a factor of 10." Another commenter says: "Chinese numbers are different than ours, their numbers are in increments of 10,000 the way ours are 1,000. They are probably off by a factor of 10, since 50 GWh would be sufficient for 1 million cars (unless they plan on sending 90% of their batteries to grid storage, which seems unlikely)" https://electrek.co/2019/06/13/chinese-firm-evergrande-electric-cars-batteries/ ASTON MARTIN STARTS PRODUCTION IN ‘HOME OF ELECTRIFICATION’. "Aston Martin has started production at its second plant in the UK. In St. Athan, Wales, pre-series vehicles of the SUV model DBX are now rolling off the production line, where the Lagonda all-electric version should start production in 2022." reports Electrive: "The Welsh plant was named Britain’s “Home of Electrification” last year. Announced in early 2016, the British luxury brand’s second facility (after Gaydon in Warwickshire), is to produce their first all-electric model, the Rapide E, although it will only be offered in a limited edition of 155 units. Production for Aston Martin’s Lagonda electric car brand will start in St. Athan in 2021." https://www.electrive.com/2019/06/13/aston-martin-starts-production-in-home-of-electrification/ TWO OIL TANKERS DAMAGED IN SUSPECTED ATTACKS IN GULF REGION "Governments and maritime agencies urged an abundance of caution Thursday for ships operating in the Persian Gulf region after two oil tankers were damaged in suspected attacks near the strategic Strait of Hormuz." reports Reuters Breaking News at the time of recording: Though details of the suspected attack on the ships in the Gulf of Oman off the coast of Iran were still vague, the incident comes amid growing friction between Washington and Tehran in an area already fraught with tension. Attacks on two oil tankers on Thursday left one ablaze and both adrift, shipping firms said, driving oil prices up 4% over worries about Middle East supplies." https://www.autoblog.com/2019/06/13/two-oil-tankers-damaged-attacks-strait-of-hormuz/ COMMUNITY And thanks to MYEV.com they’ve set us another Question Of The Week. Keep your comments coming in on email and YouTube… Should EVs still qualify for special treatment and incentives – financial, convenience (ie driving in bus lanes) etc I want to say a heartfelt thank you to the 220 patrons of this podcast whose generosity means I get to keep making this show, which aims to entertain and inform thousands of listeners every day about a brighter future. By no means do you have to check out Patreon but if it’s something you’ve been thinking about, by all means look at patreon.com/evnewsdaily PHIL ROBERTS / ELECTRIC FUTURE (PREMIUM PARTNER) BRAD CROSBY (PREMIUM PARTNER) DAVID ALLEN (PARTNER) OEM AUDIO OF NEW ZEALAND AND EVPOWER.CO.NZ (PARTNER) PAUL O’CONNOR (PARTNER) TRYEV.COM ALAN ROBSON (EXECUTIVE PRODUCER) ALEX BANAHENE (EXECUTIVE PRODUCER) ALEXANDER FRANK @ https://www.youtube.com/c/alexsuniverse42 ANDERS HOVE (EXECUTIVE PRODUCER) ARILD GEIR SKAALSVEEN (EXECUTIVE PRODUCER) ASHLEY HILL (EXECUTIVE PRODUCER) BÅRD FJUKSTAD (EXECUTIVE PRODUCER) BARRY PENISTON (EXECUTIVE PRODUCER) BOB MUIR / GINGERCOMPUTERS.COM IN DUNDEE (EXECUTIVE PRODUCER) BORISLAV BORISOV (EXECUTIVE PRODUCER) BRENT KINGSFORD (EXECUTIVE PRODUCER) BRIAN THOMPSON (EXECUTIVE PRODUCER) BRIAN WEATHERALL (EXECUTIVE PRODUCER) CESAR TRUJILLO (EXECUTIVE PRODUCER) CHARLES HALL (EXECUTIVE PRODUCER) CHRIS BENSON (EXECUTIVE PRODUCER) CHRIS HOPKINS (EXECUTIVE PRODUCER) CRAIG COLES (EXECUTIVE PRODUCER) CRAIG ROGERS (EXECUTIVE PRODUCER) DAMIEN DAVIS (EXECUTIVE PRODUCER) DAN FAIRS (EXECUTIVE PRODUCER) DARREN BYRD (EXECUTIVE PRODUCER) DARREN SANT FROM YORKSHIRE EV CLUB (EXECUTIVE PRODUCER) DAVE DEWSON (EXECUTIVE PRODUCER) DAVID BARKMAN (EXECUTIVE PRODUCER) DAVID FINCH (EXECUTIVE PRODUCER) DAVID PARTINGTON (EXECUTIVE PRODUCER) DAVID PRESCOTT (EXECUTIVE PRODUCER) DIRK RUTSATZ (EXECUTIVE PRODUCER) DON MCALLISTER / SCREENCASTSONLINE.COM (EXECUTIVE PRODUCER) ENRICO STEPHAN-SCHILOW (EXECUTIVE PRODUCER) FREDRIK ROVIK (EXECUTIVE PRODUCER) FREEJOULE AKA JAMES (EXECUTIVE PRODUCER) GEORGE CLARGO (EXECUTIVE PRODUCER) JACK OAKLEY (EXECUTIVE PRODUCER) JAMES STORR (EXECUTIVE PRODUCER) JASON FAN (EXECUTIVE PRODUCER) JEFF ERBES (EXECUTIVE PRODUCER) JERRY ALLISON (EXECUTIVE PRODUCER) JILL SMITH (EXECUTIVE PRODUCER) JOHN BAILEY (EXECUTIVE PRODUCER) JON AKA BEARDY MCBEARDFACE FROM KENT EVS (EXECUTIVE PRODUCER) JON KNODEL (EXECUTIVE PRODUCER) JON TIMMIS (EXECUTIVE PRODUCER) JUAN GONZALEZ (EXECUTIVE PRODUCER) KEN MORRIS (EXECUTIVE PRODUCER) KEVIN MEYERSON (EXECUTIVE PRODUCER) KYLE MAHAN (EXECUTIVE PRODUCER) LARS DAHLAGER (EXECUTIVE PRODUCER) LAURENCE D ALLEN (EXECUTIVE PRODUCER) LEO (EXECUTIVE PRODUCER) LESZEK GRZYL (EXECUTIVE PRODUCER) LOUIS HOPKIN (EXECUTIVE PRODUCER) LUKE CULLEY (EXECUTIVE PRODUCER) MARCEL LOHMANN (EXECUTIVE PRODUCER) MARCEL WARD (EXECUTIVE PRODUCER) MARLIN SCHELL (EXECUTIVE PRODUCER) MARTIN CROFT (EXECUTIVE PRODUCER) MATT PISCIONE (EXECUTIVE PRODUCER) MATTHEW ELLIS (EXECUTIVE PRODUCER) MATTHEW GROOBY (EXECUTIVE PRODUCER) MAZ SHAR (EXECUTIVE PRODUCER) MIA OPPELSTRUP (EXECUTIVE PRODUCER) MICHAEL PASTRONE (EXECUTIVE PRODUCER) MICHEAEL KYFFIN EXECUTIVE PRODUCER) MIKE ROGERS (EXECUTIVE PRODUCER) MIKE WINTER (EXECUTIVE PRODUCER) NATHAN GORE-BROWN (EXECUTIVE PRODUCER) NEIL E ROBERTS FROM SUSSEX EVS (EXECUTIVE PRODUCER) OHAD ASTON (EXECUTIVE PRODUCER) PAUL RIDINGS (EXECUTIVE PRODUCER) PAUL SEAGER-SMITH (EXECUTIVE PRODUCER) PAUL STEPHENSON (EXECUTIVE PRODUCER) PERRY SIMPKINS (EXECUTIVE PRODUCER) PETE GLASS (EXECUTIVE PRODUCER) PHIL MOUCHET (EXECUTIVE PRODUCER) PHILIPPE CALVE (EXECUTIVE PRODUCER) PONTUS KINDBLAD (EXECUTIVE PRODUCER) RAJ BADWAL (EXECUTIVE PRODUCER) RAJEEV NARAYAN (EXECUTIVE PRODUCER) RALPH JENSON (EXECUTIVE PRODUCER) RENÉ SCHNEIDER (EXECUTIVE PRODUCER) ROB COOLING / HTTP://WWW.APPLEDRIVING.CO.UK/ (EXECUTIVE PRODUCER) RUPERT MITCHELL (EXECUTIVE PRODUCER) SARAH MCCANN (EXECUTIVE PRODUCER) SARI KANGASOJA (EXECUTIVE PRODUCER) SEIKI PAYNE (EXECUTIVE PRODUCER) STEVE JOHN (EXECUTIVE PRODUCER) STUART HANNAH (EXECUTIVE PRODUCER) THE LIMOUSINE LINE SYDNEY (EXECUTIVE PRODUCER) THE PLUGSEEKER – EV YOUTUBE CHANNEL (EXECUTIVE PRODUCER) TIM GUTTERIDGE (EXECUTIVE PRODUCER) WALTER MACVANE (EXECUTIVE PRODUCER) ZACK HURST (EXECUTIVE PRODUCER) You can listen to all 497 previous episodes of this this for free, where you get your podcasts from, plus the blog https://www.evnewsdaily.com/ – remember to subscribe, which means you don’t have to think about downloading the show each day, plus you get it first and free and automatically. 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Show #479 Good morning, good afternoon and good evening wherever you are in the world, welcome to EV News Daily for Wednesday 22nd May 2019. It’s Martyn Lee here and I go through every EV story to save you time. Thank you to MYEV.com for helping make this show, they’ve built the first marketplace specifically for Electric Vehicles. It’s a totally free marketplace that simplifies the buying and selling process, and help you learn about EVs along the way too. TESLA’S NEW CLIMATE OPTION, THE ‘PARTY MODE’ IS DETECTED "It has almost been a year since Tesla CEO Elon Musk teased a new Keep Climate On feature specially designed for party animals and campers — now a Tesla hacker who goes by the name of ‘green’ just released a screenshot showing the new ‘Party Mode’ button added to the climate options." report xautoworld.com today: "Bjørn Nyland tested the ‘Keep Climate On’ option in extreme winter temperatures of -15°C/5°F and was able to sleep inside his Tesla Model X. However, the ‘Keep Climate On’ option turns off the car and most of its functions except for the heating or cooling functionality but in ‘Party Mode’ it seems like while the car is parked the center touchscreen and ambient lighting will keep working for the party animals or campers. According to Elon Musk’s statement above, the power outlets/USB ports will also keep working until the Party Mode is On, like the Dog Mode climate feature the Party will roll on until the battery reaches a min threshold of 20%." https://www.xautoworld.com/tesla/party-mode-coming-soon/ LEONARDO DICAPRIO-PRODUCED DOCUMENTARY ‘AND WE GO GREEN’ "“And We Go Green,” a new documentary about electric street racing, will have its world debut at this year’s Cannes Film Festival, Variety has learned." writes Brett Lang for Variety.com: "The behind-the-scenes vérité look at the ABB FIA Formula E Championship chronicles how the groundbreaking electric car racing series has matured from upstart championship to the world’s fastest-growing sport in four short years. In addition to offering compelling racing footage “And We Go Green” also dovetails with DiCaprio’s interest in combating global warming and air pollution. “And We Go Green” will screen [tomorrow] at Cannes. In addition to the filmmakers and DiCaprio, guests at the screening will include Formula E founder and CEO Alejandro Agag, former Formula E driver Nelson Piquet Jr., Formula E reigning champion Jean-Eric Vergne, Formula E drivers Sam Bird, Lucas di Grassi and André Lotterer." https://variety.com/2019/film/markets-festivals/leonardo-dicaprio-electric-car-documentary-and-we-go-green-1203218683/ IRISH ELECTRIFI SIGNS €40M DEAL TO BUILD ELECTRIC JAGUAR E-TYPES Electrifi, the Wicklow-based company that made quite a splash last month by revealing it had converted a classic Ferrari 308 to electric power, has announced a deal to build a series of electric Jaguar E-Types." reports Irish Times: "The cars will keep their original structure, but the 3.8 and 4.2-litre ‘XK’ straight-six engine, and its four-speed Moss gearbox, will be removed. The battery pack and electric motor slot into the space vacated by the old oily bits, so in theory it will be simple to restore the car to petrol power if you ever want to bring it back to its original status. Power is expected to be in the 450hp range, giving the car the ability to sprint to 100km/h in around four seconds, and on to a top speed north of 280km/h. No figure for one-charge range has yet been given." "Jaguar itself, which has its own battery E-Type plans. The electric E-Type, or E-Type Zero to give it its proper name, has already made a name for itself, thanks to a cameo role in the most recent royal wedding." https://www.irishtimes.com/life-and-style/motors/irish-electrifi-signs-40m-deal-to-build-electric-jaguar-e-types-1.3898795 LAND ROVER TESTING HYBRID 2020 DEFENDER "Jaguar Land Rover is testing a hybrid-electric version of its upcoming 2020 Defender SUV. Spy photographers caught a prototype on public roads outside of the company’s research and development center in Gaydon, England. A look into the vehicle’s registration records confirmed it uses a hybrid powertrain." according to Trucks.com: "Land Rover will debut its reborn Defender later this year. After a 22-year hiatus the SUV will be available in the U.S. market as a modernized successor to the rugged original. Among the possible changes is adoption of alternative powertrains such as a hybrid-electric unit. Jaguar Land Rover offers a mild-hybrid Evoque, plug-in hybrid versions of the Range Rover and Range Rover Sport and the all-electric Jaguar I-Pace. The electrified Defender could use a hybrid powertrain that regenerates from braking rather than an external charging station." https://www.trucks.com/2019/05/20/spy-shots-land-rover-testing-hybrid-2020-defender/ FORD AXES 10PC OF WORKFORCE AS IT RESTRUCTURES FOR ELECTRIC CARS "Ford Motor Co. F, -0.39% is planning to eliminate 7,000 salaried jobs around the world by the end of August as part of its Smart Redesign program, according to an email sent to employees that was published by Automotive News." says Market Watch. Whilst The Guardian says: "The cuts are expected to save Ford $600m (£471m) a year, helping it improve its profit margins, as carmakers manage weak global demand and ready themselves for a period of upheaval caused by a shift to electric vehicles." https://www.marketwatch.com/story/ford-to-eliminate-7000-jobs-or-10-of-workforce-by-end-august-2019-05-20 https://www.theguardian.com/business/2019/may/20/ford-motor-company-cut-7000-jobs-500-uk BHP RECHARGES ITS ELECTRIC VEHICLE TAKE-UP FORECASTS "BHP has lifted its forecasts for the adoption of electric vehicles around the world, a phenomenon that will have substantial ramifications for the world's biggest miner. It now estimates at least 132 million EVs will be on the world's roads in 2035, and at least 561 million in the middle of the century. These numbers are its "low-case" forecasts, and it also suggested take-up could be higher." says Sydney Morning Herald: "The miner is watching the developing EV market closely, given its activities around the world. It has significant copper and nickel operations - two commodities that are essential to EV batteries. It also has significant oil operations and has said it sees continued demand for the commodity. The company signalled its optimism in the growth of EVs last week, when it confirmed it would retain its Nickel West business, with chief executive Andrew Mackenzie citing the potential growth in the business due to "the expected growth in battery markets"." https://www.smh.com.au/business/companies/bhp-recharges-its-electric-vehicle-take-up-forecasts-20190521-p51pix.html HOW DOES A 2012 TESLA MODEL S STACK UP AGAINST A 2019 AUDI E-TRON? "Should you skip these newfangled EVs and get a used Tesla instead?" is the question asked by InsideEVs today: "the e-tron is the culmination of over four years of development, and represents one of the most expensive projects in the automaker’s history. Nonetheless, its battery specs don’t rival those of the cars coming out of Fremont. In absolute terms, the brand-new e-tron’s range is just below that of the oldest Model S. When you look at miles of range per kWh of battery size, the comparison is even more lopsided. In 2012, the EPA range for the Model S with a 60 kWh battery pack was 208 miles. The 2019 e-tron delivers 204 miles with a 95 kWh (83.6 kWh useable) pack. A seven-year-old Model S with a battery pack of similar size (85 kWh) offers a range of 265 miles. Meanwhile, Model X gets 250 miles from a 75 kWh battery pack, and the Model 3 Standard Range Plus gets 240 miles from a 55 kWh pack." https://insideevs.com/reviews/350645/2012-tesla-model-s-vs-audi-etron/ NEXT-GEN BMW I8 COULD GO FULLY ELECTRIC "The BMW i8 is a stylish, futuristic-looking plug-in hybrid, but a new report is suggesting the second-generation model could go fully electric. While the current car has a turbocharged 1.5-liter three-cylinder internal combustion engine, an electric motor and an 11.6 kWh lithium-ion battery pack, Autocar reports that BMW executives are leaning towards making the its successor an all-electric." according to CarScoops: "sources told the publication the switch to an electric powertrain would provide a “tangible link” to the company’s effort in Formula E. This is understandable and it would likely help to serve as a halo model for the company’s upcoming slate of electric vehicles." https://www.carscoops.com/2019/05/next-gen-bmw-i8-could-go-fully-electric-challenge-tesla-roadster BMW UPDATES ITS PLUG-IN HYBRID LINEUP: MORE ELECTRIC RANGE "BMW announced a major refresh of its lineup, including plug-in hybrid versions of several models, scheduled for summer 2019. In effect, all PHEVs will be equipped with new, higher energy dense batteries for longer all-electric range, among other improvements." reports InsideEVs: "The upgraded versions of the BMW PHEVs come just in time to not harm severely the plug-in sales results, which didn't bring any growth for the past few months. The list of updated plug-ins (production form July/August 2019) includes: BMW 330e iPerformance BMW 530e iPerformance BMW 530e xDrive iPerformance BMW X5 xDrive45e iPerformance BMW 225xe Active Tourer iPerformance BMW 745e iPerformance (in three versions: BMW 745e, BMW 745Le, BMW 745Le xDrive) is already in production" https://insideevs.com/news/350511/bmw-updates-plugin-hybrid-lineup-summer/ FIRST ALL-ELECTRIC MINICABS TO HIT LONDON IN FIGHT FOR CLEANER AIR "Addison Lee has unveiled the capital’s first all-electric minicab in a boost for efforts to tackle toxic fumes. The firm is to trial the £70,000 Audi e-tron for six months to assess the practicality of a vehicle that has a 250-mile range before needing to be recharged." says Evening Standard newspaper: "Addison Lee will test five electric Audis on its premium Tristar chauffeur service as part of its commitment to moving towards a fleet with zero-emissions capability." https://www.standard.co.uk/news/london/first-allelectric-minicabs-to-hit-london-in-fight-for-cleaner-air-a4147536.html COMMUNITY And thanks to MYEV.com they’ve set us another Question Of The Week. Keep your comments coming in on email and YouTube… Does the location of production influence your buying decisions? And why? I want to say a heartfelt thank you to the 212 patrons of this podcast whose generosity means I get to keep making this show, which aims to entertain and inform thousands of listeners every day about a brighter future. By no means do you have to check out Patreon but if it’s something you’ve been thinking about, by all means look at patreon.com/evnewsdaily PHIL ROBERTS / ELECTRIC FUTURE (PREMIUM PARTNER) BRAD CROSBY (PREMIUM PARTNER) DAVID ALLEN (PARTNER) OEM AUDIO OF NEW ZEALAND AND EVPOWER.CO.NZ (PARTNER) PAUL O’CONNER (PARTNER) ALAN ROBSON (EXECUTIVE PRODUCER) ALEX BANAHENE (EXECUTIVE PRODUCER) ALEXANDER FRANK @ https://www.youtube.com/c/alexsuniverse42 ANDERS HOVE (EXECUTIVE PRODUCER) ARILD GEIR SKAALSVEEN (EXECUTIVE PRODUCER) ASHLEY HILL (EXECUTIVE PRODUCER) BÅRD FJUKSTAD (EXECUTIVE PRODUCER) BARRY PENISTON (EXECUTIVE PRODUCER) BOB MUIR / GINGERCOMPUTERS.COM IN DUNDEE (EXECUTIVE PRODUCER) BORISLAV BORISOV (EXECUTIVE PRODUCER) BRENT KINGSFORD (EXECUTIVE PRODUCER) BRIAN THOMPSON (EXECUTIVE PRODUCER) BRIAN WEATHERALL (EXECUTIVE PRODUCER) CESAR TRUJILLO (EXECUTIVE PRODUCER) CHRIS BENSON (EXECUTIVE PRODUCER) CHRIS HOPKINS (EXECUTIVE PRODUCER) CRAIG COLES (EXECUTIVE PRODUCER) CRAIG ROGERS (EXECUTIVE PRODUCER) DAMIEN DAVIS (EXECUTIVE PRODUCER) DARREN BYRD (EXECUTIVE PRODUCER) DARREN SANT FROM YORKSHIRE EV CLUB (EXECUTIVE PRODUCER) DAVE DEWSON (EXECUTIVE PRODUCER) DAVID BARKMAN (EXECUTIVE PRODUCER) DAVID FINCH (EXECUTIVE PRODUCER) DAVID PARTINGTON (EXECUTIVE PRODUCER) DAVID PRESCOTT (EXECUTIVE PRODUCER) DIRK RUTSATZ (EXECUTIVE PRODUCER) DON MCALLISTER / SCREENCASTSONLINE.COM (EXECUTIVE PRODUCER) ENRICO STEPHAN-SCHILOW (EXECUTIVE PRODUCER) FREDRIK ROVIK (EXECUTIVE PRODUCER) FREEJOULE AKA JAMES (EXECUTIVE PRODUCER) GEORGE CLARGO (EXECUTIVE PRODUCER) JACK OAKLEY (EXECUTIVE PRODUCER) JAMES STORR (EXECUTIVE PRODUCER) JASON FAN (EXECUTIVE PRODUCER) JEFF ERBES (EXECUTIVE PRODUCER) JERRY ALLISON (EXECUTIVE PRODUCER) JILL SMITH (EXECUTIVE PRODUCER) JOHN BAILEY (EXECUTIVE PRODUCER) JON AKA BEARDY MCBEARDFACE FROM KENT EVS (EXECUTIVE PRODUCER) JON KNODEL (EXECUTIVE PRODUCER) JON TIMMIS (EXECUTIVE PRODUCER) JUAN GONZALEZ (EXECUTIVE PRODUCER) KEN MORRIS (EXECUTIVE PRODUCER) KEVIN MEYERSON (EXECUTIVE PRODUCER) LARS DAHLAGER (EXECUTIVE PRODUCER) LAURENCE D ALLEN (EXECUTIVE PRODUCER) LEO (EXECUTIVE PRODUCER) LESZEK GRZYL (EXECUTIVE PRODUCER) LOUIS HOPKIN (EXECUTIVE PRODUCER) LUKE CULLEY (EXECUTIVE PRODUCER) MARCEL LOHMANN (EXECUTIVE PRODUCER) MARCEL WARD (EXECUTIVE PRODUCER) MARLIN SCHELL (EXECUTIVE PRODUCER) MARTIN CROFT (EXECUTIVE PRODUCER) MATT PISCIONE (EXECUTIVE PRODUCER) MATTHEW ELLIS (EXECUTIVE PRODUCER) MATTHEW GROOBY (EXECUTIVE PRODUCER) MAZ SHAR (EXECUTIVE PRODUCER) MIA OPPELSTRUP (EXECUTIVE PRODUCER) MICHAEL PASTRONE (EXECUTIVE PRODUCER) MIKE ROGERS (EXECUTIVE PRODUCER) MIKE WINTER (EXECUTIVE PRODUCER) NATHAN GORE-BROWN (EXECUTIVE PRODUCER) NEIL E ROBERTS FROM SUSSEX EVS (EXECUTIVE PRODUCER) OHAD ASTON (EXECUTIVE PRODUCER) PAUL SEAGER-SMITH (EXECUTIVE PRODUCER) PAUL STEPHENSON (EXECUTIVE PRODUCER) PETE GLASS (EXECUTIVE PRODUCER) PHIL MOUCHET (EXECUTIVE PRODUCER) PHILIPPE CALVE (EXECUTIVE PRODUCER) RAJ BADWAL (EXECUTIVE PRODUCER) RAJEEV NARAYAN (EXECUTIVE PRODUCER) RALPH JENSON (EXECUTIVE PRODUCER) RENÉ SCHNEIDER (EXECUTIVE PRODUCER) ROB COOLING / HTTP://WWW.APPLEDRIVING.CO.UK/ (EXECUTIVE PRODUCER) RUPERT MITCHELL (EXECUTIVE PRODUCER) SARAH MCCANN (EXECUTIVE PRODUCER) SARI KANGASOJA (EXECUTIVE PRODUCER) SEIKI PAYNE (EXECUTIVE PRODUCER) STEVE JOHN (EXECUTIVE PRODUCER) STUART HANNAH (EXECUTIVE PRODUCER) THE LIMOUSINE LINE SYDNEY (EXECUTIVE PRODUCER) TIM GUTTERIDGE (EXECUTIVE PRODUCER) WALTER MACVANE (EXECUTIVE PRODUCER) ZACK HURST (EXECUTIVE PRODUCER) You can listen to all 478 previous episodes of this this for free, where you get your podcasts from, plus the blog https://www.evnewsdaily.com/ – remember to subscribe, which means you don’t have to think about downloading the show each day, plus you get it first and free and automatically. It would mean a lot if you could take 2mins to leave a quick review on whichever platform you download the podcast. And if you have an Amazon Echo, download our Alexa Skill, search for EV News Daily and add it as a flash briefing. Come and say hi on Facebook, LinkedIn or Twitter just search EV News Daily, have a wonderful day, I’ll catch you tomorrow and remember…there’s no such thing as a self-charging hybrid. CONNECT WITH ME! EVne.ws/itunes EVne.ws/tunein EVne.ws/googleplay EVne.ws/stitcher EVne.ws/youtube EVne.ws/iheart EVne.ws/blog EVne.ws/patreon Check out MYEV.com for more details:
The idea for this episode happened one day as I was driving. I was reflecting on how a shift in frequency is so instantaneous. You may spend years getting up to the doorway of it, but stepping over the threshold happens in one moment. There were so many amazing shifts for everyone in The Soul Frequency Experience last February. And one of the shifts happened to occur during one of our live calls. I immediately felt the old energy dissipate and this big shift happened in the blink of an eye. It was profound and I knew she felt it too. DOWNLOAD MIRACLE MEDITATION NOW! As the weeks went on, I heard her say, "I just can't explain with words what happened for me." So I was driving and thinking, what if we try to distill down what exactly happened and put words to it. Words often fail when it comes to experiencing energetic shifts, but what if we sat down and tried to share the details. I reached out to my guest today and invited her on the show to describe what feels indescribable. The coolest part is until this conversation; we never shared our own unique perspectives of the shift with each other. So, this is the first time we are getting together to talk about what happened during this powerful moment. If you are curious about The Soul Frequency Experience, you can check it out at thesoulfrequency.com/experience. And I promise we did our best in this episode to give you the bird's eye view of what you experience during an energetic shift. In This Podcast Episode We Talk About... Why it is so hard to describe an energetic shift in words What is happening under the surface of every shift in energy How raising your frequency changes your life What raising your frequency feels like in every day life Plus, we geek out on frequency, perspective and how to create the life you want Dana Gaydon joins me on the show today. She is a visual artist, photographer and a sparkly human being. She is colorful, fun, whimsical and quirky, and these themes show up in her personality and photography. Dana has an insatiable appetite for adventures in traveling and food and created the yummiest blog called The Beard and Glasses, which is a nod to vintage modern finds and the amazing lifestyle her and her unicorn husband have created. You'd never think so by looking at her but she super LOVES rap music, which makes her amazing in my book. Send me your questions and show topic requests to info@thesoulfrequency.com. Follow me on Facebook and on Instagram. LISTEN TO MORE SOUL FREQUENCY SHOWS! WANT TO SHARE THE SHOW? – share this show through iTunes and many other podcast directories. WANT TO LEAVE US A REVIEW? – leave us a review in iTunes! I would love to hear from you!! As always, my hope for you is that you love big and live abundantly! xo
Show #421. Can You Help Me Fight The Fossils? Read More About Patreon here EVne.ws/patreon Read today’s show notes on https://www.evnewsdaily.com Good morning, good afternoon and good evening wherever you are in the world, welcome to EV News Daily for Wednesday 20th March 2019. It’s Martyn Lee here and I’ve been through every EV story I could find today, and picked out the best ones to save you time. Thank you to MYEV.com for helping make this show, they’ve built the first marketplace specifically for Electric Vehicles. It’s a totally free marketplace that simplifies the buying and selling process, and help you learn about EVs along the way too. TOYOTA AND SUZUKI PARTNER ON HYBRIDS AND EVS Toyota and Suzuki on Wednesday said they planned to produce electric vehicles and compact cars for each other to better compete with fast-changing technologies in the global auto industry." According to Reuters today: "Suzuki will source gasoline hybrid systems for cars it sells worldwide from Toyota, which pioneered hybrid vehicles with the Prius more than 20 years ago, the companies said in a joint statement. The deepening partnership between the two automakers will enable cost-conscious Suzuki to tap into Toyota's R&D firepower to develop lower-emission vehicles and self-driving cars — areas which Suzuki has admitted it is struggling to keep up. The two automakers will deepen their cooperation in India, where Suzuki's hybrid vehicles will be made using engines and batteries locally produced by Toyota. They will also join forces in Europe, where Toyota will produce electric vehicles based on its RAV4 SUV crossover and Corolla wagon for Suzuki, while Suzuki will supply Toyota with gasoline engines for compact vehicle models sold in the region." https://www.autoblog.com/2019/03/20/toyota-suzuki-partner-on-hybrids-evs-building-cars-for-each-o/ HONDA LOGS 15,000 REGISTRATIONS OF INTEREST FOR ELECTRIC E PROTOTYPE "Earlier this month, Honda revealed that so far it received 15,000 registrations of interest for the Honda e Prototype. As the number comes from March 5, we guess it could be significantly higher after the Geneva Motor Show." reports InsideEVs.com today: "If the price is significantly higher than average for its subcompact segment (because of the premium interior and battery cost), we would not expect too high of a volume – especially in late 2019. For comparison, BMW is selling less than 37,000 i3 per year globally after a few years on the market and two range extensions. co.uk, click Cars and then scroll down to Welcome To The Volt Age. "Say goodbye to the past. The next-generation electric car is coming. The new Honda e Prototype previews Honda’s new electric car, which will be available to reserve early in the summer 2019." https://insideevs.com/honda-15000-honda-e-prototype/ HYUNDAI, KIA, OLA TO BUILD INDIA-SPECIFIC ELECTRIC VEHICLES "India-based Ola ― one of the world’s largest ride-hailing platforms ― announced a strategic partnership with Hyundai Motor Group focused on smart mobility solutions and electric vehicle development. The agreement will see the Hyundai, Kia and Ola extensively collaborate on developing unique fleet and mobility solutions." "Hyundai Motor Group expects to accelerate its transition from a ‘car manufacturer’ into a ‘Smart Mobility Solutions Provider’, as the partnership’s initiatives will allow it to engage in all aspects across the entire mobility value chain ― including vehicle production, fleet operation and mobility services." https://electriccarsreport.com/2019/03/hyundai-kia-ola-to-build-india-specific-electric-vehicles/ JAGUAR LAND ROVER INSTALLS UK’S LARGEST WORK CHARGING STATION "Jaguar Land Rover Group has installed at its Gaydon engineering center the UK‘s largest smart charging station for employees. In total, 166 smart charging outlets – each 7 kW AC – are available and connected to the broader NewMotion charging network." Writes Mark Kane for InsideEVs.com today: "In the future, the facility will get even more charging stations in the visitors’ car park for guests. Jaguar Land Rover points out that EV owners, which are able to charge at work (only about 25% of all EV owners), on average are charging at work 40% of the time. At 7 kW, cars like Jaguar I-PACE can replenish up to 176 miles (283 km) of range within an eight-hour shift." JLR said: "The stations are cloud-connected and integrated with the NewMotion public charging network, so employees can charge at stations across Europe using a single card. Users can also monitor and track charging throughout the day with a smartphone app. The charge points will offer both financial and environmental benefits for PHEV and BEV drivers alike, while providing a convenient and sustainable solution for employees who can’t charge at home. Jaguar Land Rover sources 100 per cent renewable electricity – generated from natural resources including solar and wind energy – for its UK facilities, which will be used to power the infrastructure, providing carbon-free commuting to employees. Jaguar Land Rover’s electricity supply is backed by Renewable Energy Guarantees of Origin (REGO), meaning a proportion of EDF Energy’s renewable energy is ring-fenced for the company. In this case, the REGO scheme certifies that Jaguar Land Rover’s entire supply comes from renewable generation.” https://insideevs.com/jaguar-land-rover-largest-work-charging-station/ TESLA MODEL 3 STANDARD RANGE VS. NISSAN LEAF PLUS: WHAT YOU GET FOR YOUR MONEY Green Car Reports says: "With the long-awaited release of the base, $35,000 Tesla Model 3 and the more expensive, longer-range Nissan Leaf Plus both arriving this month, the two have now converged—and functionally have more in common than their reputations might suggest." They conclude: "Surprisingly, given Tesla’s reputation for selling high-performance, high-lux machines, Tesla's advantage here is in base cars. If you want all the handy extra features (other than extra range), you can get them for a lot less in the Nissan Leaf Plus SL—especially while Nissan retains its full federal tax credit for the next several months." https://www.greencarreports.com/news/1122172_tesla-model-3-standard-range-vs-nissan-leaf-plus-what-you-get-for-your-money NIKOLA CAN ‘EASILY’ DO ALL-ELECTRIC TRUCKS LIKE TESLA SEMI "New Nikola Motor president Mark Russell recently provided some updates on the company’s efforts to establish its hydrogen refueling stations across the United States, as well as his thoughts about rivals like the Tesla Semi and other hybrid trucks like the modified Kenworth-Toyota T680 long-hauler that debuted at the Consumer Electronics Show in Las Vegas last January." Reports Teslarati today: "Speaking with trucking publication FreightWaves, Russell explained that the Tesla Semi would not be competing with its long-haul vehicles like the Nikola One, due to the Semi’s limited battery range. The Tesla Semi is offered at 300-mile and 500-mile variants, though Elon Musk has teased that improvements to the vehicle’s design will place the truck’s range closer to 600 miles per charge." Mark Russel said: "“Their truck is our truck with a bigger battery, and we can easily do that. It Nikola’s recent electric vehicle announcement is not as big a deal as people are making it out to be. It’s not a strategy shift. Our model is still attacking the long haul market. We will sell battery electric vehicles based on the same design, and they’ll be great vehicles for those applications. If Tesla can produce their truck and meet the specs, we’ll be competing with them in that market. Tesla doesn’t have anything to compete with us in long-haul" https://www.teslarati.com/tesla-semi-rival-nikola-president-interview/ FORD INVESTS $850 MILLION TO PRODUCE NEXT-GEN ELECTRIC VEHICLES IN THE US And finally we turn to Electrek for news about Ford: "Ford has announced today new investments in its US facilities for future production of next-generation electric vehicles as well as Ford’s first autonomous vehicles. The Ford Mustang-inspired electric SUV...is going to be the automaker’s first real EV next year, but it will be manufactured in Mexico.Now the automaker also wants to bring some EV production to the US and it announced today that it will happen with a $850 million investment through 2023 at its Flat Rock (Mich.) Assembly Plant." Joe Hinrichs, Ford’s president, Global Operations, commented on the announcement: “We’ve taken a fresh look at the growth rates of electrified vehicles and know we need to protect additional production capacity given our accelerated plans for fully electric vehicles. This is good news for the future of southeast Michigan, delivering more good-paying manufacturing jobs.” COMMUNITY And thanks to MYEV.com they’ve set us another Question Of The Week. Keep your comments coming in on email and YouTube… How would you like to be billed for rapid charging when you’re away from home? I want to say a heartfelt thank you to the 208 patrons of this podcast whose generosity means I get to keep making this show, which aims to entertain and inform thousands of listeners every day about a brighter future. By no means do you have to check out Patreon but if it’s something you’ve been thinking about, by all means look at patreon.com/evnewsdaily PHIL ROBERTS / ELECTRIC FUTURE (PREMIUM PARTNER) ELECTRICMOTORING.NET (PREMIUM PARTNER) BRAD CROSBY (PREMIUM PARTNER) DAVID ALLEN (PARTNER) OEM AUDIO OF NEW ZEALAND AND EVPOWER.CO.NZ (PARTNER) SASCHA PALLENBERG (PARTNER) JON BEARDY MCBEARDFACE / KENT EVs (PARTNER) PAUL O’CONNER (PARTNER) ALAN ROBSON (EXECUTIVE PRODUCER) ALEX BANAHENE (EXECUTIVE PRODUCER) ALEXANDER FRANK @ https://www.youtube.com/c/alexsuniverse42 ARILD GEIR SKAALSVEEN (EXECUTIVE PRODUCER) ASHLEY HILL (EXECUTIVE PRODUCER) BÅRD FJUKSTAD (EXECUTIVE PRODUCER) BARRY PENISTON (EXECUTIVE PRODUCER) BOB MUIR / GINGERCOMPUTERS.COM IN DUNDEE (EXECUTIVE PRODUCER) BORISLAV BORISOV (EXECUTIVE PRODUCER) BRENT KINGSFORD (EXECUTIVE PRODUCER) BRIAN THOMPSON (EXECUTIVE PRODUCER) BRIAN WEATHERALL (EXECUTIVE PRODUCER) BRYAN YOUNG / CONFT.SHOW PODCAST (EXECUTIVE PRODUCER) CESAR TRUJILLO (EXECUTIVE PRODUCER) CHRIS BENSON (EXECUTIVE PRODUCER) CHRIS HOPKINS (EXECUTIVE PRODUCER) CRAIG COLES (EXECUTIVE PRODUCER) CRAIG ROGERS (EXECUTIVE PRODUCER) DAMIEN DAVIS (EXECUTIVE PRODUCER) DARREN BYRD (EXECUTIVE PRODUCER) DARREN SANT (EXECUTIVE PRODUCER) DAVE DEWSON (EXECUTIVE PRODUCER) DAVID BARKMAN (EXECUTIVE PRODUCER) DAVID FINCH (EXECUTIVE PRODUCER) DAVID PARTINGTON (EXECUTIVE PRODUCER) DAVID PRESCOTT (EXECUTIVE PRODUCER) DIRK RUTSATZ (EXECUTIVE PRODUCER) DON MCALLISTER / SCREENCASTSONLINE.COM (EXECUTIVE PRODUCER) ENRICO STEPHAN-SCHILOW (EXECUTIVE PRODUCER) FREDRIK ROVIK (EXECUTIVE PRODUCER) GEORGE CLARGO (EXECUTIVE PRODUCER) JACK OAKLEY (EXECUTIVE PRODUCER) JAMES STORR (EXECUTIVE PRODUCER) JASON FAN (EXECUTIVE PRODUCER) JEFF ERBES (EXECUTIVE PRODUCER) JERRY ALLISON (EXECUTIVE PRODUCER) JILL SMITH (EXECUTIVE PRODUCER) JOHN BAILEY (EXECUTIVE PRODUCER) JON KNODEL (EXECUTIVE PRODUCER) JON TIMMIS (EXECUTIVE PRODUCER) JUAN GONZALEZ (EXECUTIVE PRODUCER) KEN MORRIS (EXECUTIVE PRODUCER) KEVIN MEYERSON (EXECUTIVE PRODUCER) LARS DAHLAGER (EXECUTIVE PRODUCER) LAURENCE D ALLEN (EXECUTIVE PRODUCER) LESZEK GRZYL (EXECUTIVE PRODUCER) LOUIS HOPKIN (EXECUTIVE PRODUCER) LUKE CULLEY (EXECUTIVE PRODUCER) MARCEL LOHMANN (EXECUTIVE PRODUCER) MARCEL WARD (EXECUTIVE PRODUCER) MARTIN CROFT (EXECUTIVE PRODUCER) MATT PISCIONE (EXECUTIVE PRODUCER) MATTHEW ELLIS (EXECUTIVE PRODUCER) MATTHEW GROOBY (EXECUTIVE PRODUCER) MAZ SHAR (EXECUTIVE PRODUCER) MICHAEL PASTRONE (EXECUTIVE PRODUCER) MIKE ROGERS (EXECUTIVE PRODUCER) MIKE WINTER (EXECUTIVE PRODUCER) NATHAN GORE-BROWN (EXECUTIVE PRODUCER) NEIL E ROBERTS FROM SUSSEX EVS (EXECUTIVE PRODUCER) PAUL SEAGER-SMITH (EXECUTIVE PRODUCER) PAUL STEPHENSON (EXECUTIVE PRODUCER) PETE GLASS (EXECUTIVE PRODUCER) PHIL MOUCHET (EXECUTIVE PRODUCER) PHILIPPE CALVE (EXECUTIVE PRODUCER) RAJ BADWAL (EXECUTIVE PRODUCER) RAJEEV NARAYAN (EXECUTIVE PRODUCER) RALPH JENSON (EXECUTIVE PRODUCER) RENÉ SCHNEIDER (EXECUTIVE PRODUCER) ROB COOLING / HTTP://WWW.APPLEDRIVING.CO.UK/ (EXECUTIVE PRODUCER) ROD JAMES (EXECUTIVE PRODUCER) RUPERT MITCHELL (EXECUTIVE PRODUCER) SARAH MCCANN (EXECUTIVE PRODUCER) SCOTT CALLAHAN (EXECUTIVE PRODUCER) SEIKI PAYNE (EXECUTIVE PRODUCER) STEVE JOHN (EXECUTIVE PRODUCER) STUART HANNAH (EXECUTIVE PRODUCER) THE LIMOUSINE LINE SYDNEY (EXECUTIVE PRODUCER) WALTER MACVANE (EXECUTIVE PRODUCER) ZACK HURST (EXECUTIVE PRODUCER) You can listen to all 418 previous episodes of this this for free, where you get your podcasts from, plus the blog https://www.evnewsdaily.com/ – remember to subscribe, which means you don’t have to think about downloading the show each day, plus you get it first and free and automatically. It would mean a lot if you could take 2mins to leave a quick review on whichever platform you download the podcast. And if you have an Amazon Echo, download our Alexa Skill, search for EV News Daily and add it as a flash briefing. Come and say hi on Facebook, LinkedIn or Twitter just search EV News Daily, have a wonderful day, I’ll catch you tomorrow and remember…there’s no such thing as a self-charging hybrid. CONNECT WITH ME! EVne.ws/itunes EVne.ws/tunein EVne.ws/googleplay EVne.ws/stitcher EVne.ws/youtube EVne.ws/iheart EVne.ws/blog EVne.ws/patreon Check out MYEV.com for more details:
During a a break at a recent sustainability seminar hosted by Aston Martin Lagonda at their Gaydon factory (at which Planet Pod hosts Amanda, Jim and Steve ran breakout sessions) Planet Pod took a pit stop to talk with James Stephens, Director of Global Government and External Affairs, about Aston Martin's approach to sustainability. James discusses the drivers for sustainability for this luxury marque and the importance of the UN Sustainable Development Goals (aka Global Goals) and explains to Amanda staff engagement with the car manufacturer's operational sustainability programme. We also get a glimpse of the future of high-end personal mobility in the form of the Aston Martin Volante Vision Concept and discuss the company's plans for prestige EVs. See acast.com/privacy for privacy and opt-out information.
Q by Aston Martin is a unique service that turns your personal vision into reality, using your ideas to shape the ultimate Aston Martin. Bringing distinctive design touches to your Aston Martin. This selection of exclusive trim and enhancements can be added at the point of specification and installed and hand-finished at the Gaydon headquarters.Stuart McIntosh is head of VIP Sales in the US and can help you commission a truly bespoke, individual sports car taking you on a journey that involves a personal collaboration with the Aston Martin design team. Make sure to follow us and subscribe!NoBraking can be found on Instagram and Facebook
Stephen Laing, Curator of the British Motor Museum at Gaydon, with two very rare works Austin racers, each of only three ever built in 1935-36
Demystifying Artificial Intelligence & Investing in Healthcare Utilizing Artificial Intelligence isn't only for big corporations. Savavo Automation Expert, Gaydon "G" Leavitt, explains how small businesses can leverage AI to significantly boost profit margins. Then, RedCrow Equity Crowdfunding CEO and Co-founder, Brian Smith, and Co-founder, Jerry Harrison, want to make the world a better place by helping healthcare startups secure funding. All companies on the RedCrow platform have been vetted by an expert committee to provide investors with groundbreaking opportunities. Discover how you can support the next big breakthrough in healthcare. [00:00:00] Artificial Intelligence & Automation Basics [00:06:06] 20 Savavo SaaS Tools Boost Profit Margins [00:11:30] Is AI Software Right for Your Business? [00:18:21] Investing in Companies for Social Good [00:26:32] RedCrow's Curated Investment Opportunities [00:33:22] Lessons from Brian Smith & Jerry Harrison
S’il existait un Panthéon de l’automobile, Aston Martin en ferait assurément partie. Cette marque mythique (c’est le mot juste) est à l’Angleterre ce que Ferrari est à l’Italie : c’est tout dire. Le chroniqueur automobile Philippe Laguë est un amoureux des Aston Martin depuis l’enfance, notamment grâce à un certain James Bond; il a même visité les usines de Newport-Pagnell et Gaydon, en plus de faire l’essai, récemment, de la nouvelle DB11. Dans ce podcast, il raconte les hauts et les bas de la longue histoire de ce constructeur plus que centenaire. Cet article L’histoire d’Aston Martin (podcast 26) est apparu en premier sur Philippe Laguë.
Why do marketing departments fail? What should your plan consist of? Where to start when evaluating a campaign? Shira Able and G Leavitt get into a discussion about effective marketing, building a successful company, the truth about direct mail and more. About G Leavitt • Gaydon Leavitt (or “G” as he is called), a marketing scientist, has helped over 1,000 businesses with their marketing strategy and execution in nearly 200 industries. G is devoted to helping organizations build marketing departments that produce profitable growth. • The models and software that G has developed are unprecedented for small business. They produce growth and profit by creating alignment between an organization’s strategy, plan, management, advertising, and measurements for success. Gaydon combines a technologically-focused marketing approach with marketing strategies that have worked for hundreds of years. Key Takeaways: • Most people don’t know what a marketing plan consists of or what it even is, but it’s necessary if you want to grow your business. • The number one mistake people make is not segmenting the audience when they first start. • Over 90% of the time marketing campaigns fail because of the strategy or the planning issue. • Marketing teams must analyze results and figure out what works, but they need tools and dashboards in order to do that. Please rate this podcast. About Shira Abel Shira Abel is the CEO and Lead Strategist at Hunter & Bard (http://www.hunterandbard.com), an inbound marketing and branding agency. Clients include: Folloze, Totango, Cyara, Sarine Technologies, Pushbullet, AXA Tech, CloudEndure, AppsGeyser, Pitango VC, Allianz, and more. Creator and host of the SaaS Insider podcast. Creator of the Behavior Engineering Canvas. Mentor at 500 Startups. Former professor of Marketing for Startups at Tel Aviv-Jaffa Academic College. MBA from Kellogg School of Management. Loves family time, cooking, and traveling. Hates writing about herself in the third person. She lives in Silicon Valley with her husband, teen and tween sons and a very large Great Pyrenees. If you would like to be interviewed on SaaS Insider - please contact Shira at the URL above. The SaaS Insider podcast is brought to you by Hunter & Bard, a marketing agency specializing in design, branding, content and marketing automation – helping SaaS companies reduce their marketing debt. It’s also a member of the C-Suite Radio Network. Check out Hunter & Bard today at http://hunterandbard.com Tags and Keywords: saas, marketing, business Facebook Status: @shiraable and G Leavitt get into a discussion about effective marketing, building a successful company, the truth about direct mail and more on #SaaSInsider. @c-suiteradio Twitter Status: @shiraable and G Leavitt talk about building a successful marketing team and common misconceptions about strategizing and planning. Listen to #SaaSInsider on @c-suiteradio.
Toby Ealden and Claire Gaydon, from the show Thrive, stopped by the studios to discuss their production about post-traumatic growth. Louise Orwin also joined Ian in the studio to discuss her brand new show Oh Yes Oh No, headlining the upcoming Hotbed: A Festival of Sex.
Toby Ealden and Claire Gaydon, from the show Thrive, stopped by the studios to discuss their production about post-traumatic growth. Louise Orwin also joined Ian in the studio to discuss her brand new show Oh Yes Oh No, headlining the upcoming Hotbed: A Festival of Sex.
Hugh: Hey, this is Hugh Ballou. My guest today is Gaydon Leavitt. His friends call him G. G, I hope I can call you that. I am your friend, right? Gaydon: Absolutely. Hugh: I met G recently, and I was just blown away by the level of his expertise in marketing and the level of the programs he has to offer those of us who are social entrepreneurs. We are working in a vacuum sometimes, and we think everybody ought to clamor to our door. But we really have not developed a marketing strategy to attract those people to the value that we have. G, welcome today. Gaydon: Thank you for having me. Hugh: We have a very dedicated group of social entrepreneurs who are changing the world. We don't have a corporate job by choice because we have a value proposition that is just awesome. But we are stuck. Tell us a little more about your background. Why is it that you are qualified to talk to us about marketing? I know, but give us a little snapshot for people that are listening today. Gaydon: Marketing is the only thing I have ever done. There's that. I worked at Ford doing the digital agency movement. This was in 2004-2006; this was before social media if you can imagine. At that time, I was really in charge of building an Internet department, getting CRM up and running. That was back before CRM was common. Everyone knows what a CRM is these days usually. Hugh: Tell us what that stands for. Gaydon: Customer Relationship Management software. Hugh: Is that Ford Motor Company? Gaydon: Yeah. This was at a regional group of dealerships. I was working for them and basically getting infrastructure in place. The punchline is that I did that for long enough—CRM, website, search engines, all that stuff. I was at the forefront of that. Once I got it set up for them, I knew that everyone else needed it. I started a digital agency. Back then, it wasn't called a digital agency, but now it is. These days, digital agencies are really commonplace. A lot of companies do websites, search engine optimization, and social media. I was at the forefront of all that. Most people who know my background know that the real driver for what I'm doing is always being on the bleeding edge of the market, the innovation side of the market. When it comes to marketing, I am always looking for where it's going and try to steal ahead. Hugh: Let me get this straight. You do things that work in real life. This is not just theory? Gaydon: Not at all. To give you an idea, I started my company January 1, 2007. It was actually January 2 because the city office wasn't open January 1. The point is, 2007 was not the greatest year to start a business, it turns out. 2008 rolled in, the recession took its toll, but I grew our company 235% four years in a row. We did 700 client engagements, well over a million dollars. We were having a ball. We were having a good time. What happens was through the middle of a recession and growth, I became one of the top people in my field in the West, as it were, certainly in our state, which is the marketing capital of the universe. In 2012, I woke up. After having done strategy and digital services for 700 customers, I had really curated a case study. The 700-business case study. I knew what was going on because I was knee-deep in strategic marketing relationships with these 700 businesses. What I did was I compiled the data as it were. I put together the things that I knew were a problem. I knew people were missing. I did what I called root-cause analysis. This goes back to theory of constraints and other things I studied. I did a root-cause analysis to figure out what are the real problems in the SBM or small entrepreneurship space. What are they doing wrong? Who are they hiring? Why are they hiring them? Why are the engagements working? Why are they not working? What happened in 2012 was I wrote a plan to solve those problems. Between then and now, I have stopped those digital services and really dedicated myself to solving the problems I have found. Hugh: I do a one-day leadership empowerment symposium in one city every month. I am coming to your neighborhood, but I haven't put it on the schedule yet. But I find there are common things: leader burnout. They are doing way too much. They don't even have time to think about marketing. Their board is underfunctioning, their staff is not functioning at the level it should, and they are not making the revenue that they need to achieve their vision. You have done this real-life work, which matches with what I'm seeing. We are talking to the leaders of these movements. These people have great ideas. What is the leadership decision? Why shouldn't someone just hire someone to do marketing and then forget about it? What do leaders need to know about marketing in order to make an intelligent decision about getting someone like you engaged for their enterprise? Gaydon: The first thing they need to know is that hiring a marketing agency and then turning your back—in other words, outsourcing and allocating your responsibility to grow your organization—doesn't work. Nine times out of ten, it just does not work. The phrase we like to use is: You cannot outsource what you have given yourself the responsibility to do. The first question you need to ask is: Who is wearing the CRO or the CMO hat? CRO is Chief Revenue Officer. CMO is Chief Marketing Officer. The point is, somebody has that hat on right this second. Who has that hat? What I am saying in no uncertain terms is if you give that hat to someone who does not work at your company or is dedicated to that function and you give it to an outsource provider… I am not saying you can't bring in a part-time CMO or CRO that serves that purpose that is technically a 1099. That's fine; that can work. To hand it to an agency and think they will run the growth of your company the way you want it to is fallacious at best. So who wears the CRO hat? If that person is defined, the next question is: Do they have the skills to play the role? I like to follow that up with a little bit of philosophy. At the end of the day, Peter Truckers' quote rings in my ears, and it should ring in everyone's ears who is listening to this call. “The business enterprise has two and only two basic functions: marketing and innovation. All the rest are costs.” The spirit of what he is trying to say is the purpose of the enterprise is to gain a customer. Marketing's job is to gain a customer. I use customer loosely. We are talking customer, client, patient, donor, whatever it means. I'll use customer loosely. The point is that is the purpose of your enterprise. If you have a social enterprise and the purpose of it is not to make a profit, that's fine. This isn't capitalism necessarily for you. But you will never change the world with your social entrepreneurship if you can't make money. You can't accomplish your mission without the cash, and you can't get the cash without the marketing. We say marketing in academic terms. Marketing is the process by which we take what we have to the market. It's not advertising, it's not PR, and it's not sales. It's the holism of all of that. How are you going to get what you have to the audience you want to have it? The science of that is really the spirit of what I do. It's your responsibility unless you have given it to somebody else. In that case, we are talking to that person. But the conversation needs to have a place where the buck stops. Somebody is wearing the hat. That's where I start. Hugh: You have distinguished a number of different things. For 30 years, I have worked with charities doing my vision of strategic planning, which I call a solution map. Where do you want to be, and how are you going to get there? A traditional component is the same components for normal companies, but it is modified for charities. Part of it is realizing that nonprofit is a tax classification, not a philosophy. The other one is to build into this marketing strategy, which is not an area of my expertise. That is part of why we are talking today. I do have other collaborators in experts and sales and PR. People tend to confuse all of those things. You have distinguished what those are. You highlighted a really important leadership paradigm. It's the piece of delegation. People who are leaders think they know about delegation. Here, do this and they forget it. That's not delegation. There is a mentoring piece that goes with that. There is a championing piece. There is an accountability installation. There is a follow-up piece, which is way different than micro-managing. Whether you are hiring someone internally or externally, I would like to add that I agree with all of that. We still as leaders want to define the outcomes, and then we work with whomever it is for them to tell us what the metrics are and the tactics we are going to use to get there. We as a leader still nurture and approve that. If we are not engaged at any level as a leader, that is a problem. The trick is not to overfunction and to find someone gifted and to be engaged enough so that we can tweak it. Who knows more about our vision than us? Who understands the outcomes more than us? We as leaders are not clear on the outcomes, and we are not clear on how to delegate or manage a process. How do you feel about that? Gaydon: I totally agree. From the context of marketing, I see the problems that you are talking about but from the marketing angle. That's the lens that I view things from because that is my subject matter of expertise. Let me make this real tactical for you, Hugh. Once we define who that CRO/CMO is, and for those of you who are listening, you just felt a tremendous responsibility realizing that that hat is on your head. If that is the case, I want to relieve you because that is the first step: realizing that it is your responsibility. Once you know that, the good news is that the case study I was talking about, with 700 businesses, here is what we found. The CRO/CMO position should be a strategic one. Customer acquisition, donor acquisition, whatever you want to call it, marketing departments function best when there is a strategic person whose responsibility is strategy and high-level decision making. When there is someone who is not charge of strategy and is operational, they are in the weeds. The good news is if you are wearing the CMO hat today, you can do that responsibility with as little as 20-30 minutes a week. Hugh: That's awesome. Gaydon: I have engineered a system for that. I am not saying it's easy. It took me a long time to build something. But the punchline is that you don't need to be overwhelmed by the responsibility. You just need to take it seriously. I have built what some people call the CMO's toolkit to enable that person who is playing the CMO role part-time as it were because they are wearing ten other hats to do that job well. The mistake people make in my world, and I don't know if it adapts itself to the other areas that you focus on, is they think of the CMO as the end-all be-all. They don't think of them as the strategic outlet. They think of them as strategy, execution, the kitchen sink. The CMO should not be in the weeds communicating with every single vendor, trying to figure out all the details, editing the site, writing all the copy. That is not what CMOs should be doing. The mistake people make is they think they need marketing, so they think they can hire a CMO. Maybe I can hire a marketing manager. That person inherently has skills. Marketing is too broad to give it to someone and expect them to do all of it. You have to get more intelligent about that hire, that function. Whether you are hiring or not is really irrelevant. The function of that role is really what we are talking about. Strategy versus implementation or management, those are two different things. When I am looking for a marketing manager, someone to work under a CMO, I look for an ops person, someone who is operationally savvy. This is someone who never lets anything fall through the cracks. They are super OCD. They never show up late. You know the type, right? They are not the person who you peg as a marketing person. They are more of an executive assistant who happens to understand the marketing strategy well enough to take it to execution. Those are the best marketing managers. The punchline is if you have one of those people, and it was your responsibility to be the CMO, all you have to do is a 30-minute-a-week meeting with a marketing manager who knows how to run marketing, who knows how to do all the tactics. I don't mean tactics from the perspective of a marketing manager as a copywriter or a programmer or a designer. Those are functions you need to hire out. Outsource those effectively to the right programmer, to the right price. Live with the consequence. Have the marketing manager do all of that. There is a system. It's almost like you were getting into human capital hierarchy. That is probably pretty similar to what you are talking about. Hugh: It is. I spent 40 years as a musical conductor, and the image on the podcast is me in my tails. It's Orchestrating Success. What you just defined is orchestrating success. I would hire the best players. I hired members of the Atlanta Symphony when I was in Atlanta who were very skilled. They were also union members. Downbeats when you start, and two hours later, you get paid for a two-hour gig, and they are either leaving or you are paying overtime. My job as a leader is to define the results and make the most out of them. You don't micro-manage them. You don't hire the best oboe player and tell him how to play the oboe. You do tell him what you want and you do shape the process. I bet most people haven't even thought about a CMO, that it hasn't even entered their consciousness. To have the best oboe player who knows how to play the oboe, well, they need the music. Maybe it's not music you wrote. Maybe there is a sketch or some improvisatory piece. It might be jazz. But we have a very rigid structure. We have a very clear outcome, and we know where we are going. It's my job as a leader. It's pool leadership; it's bringing the best out of all of these distinct players. Here is the barrier. “I can't afford that” is going to be the number one objection. How do you respond to a leader's comment of, “That sounds great, but I can't afford that”? Gaydon: It's interesting that you would say that because people call me a marketing scientist, and I get accused of being a mathematician because so much of what I do is the mathematics behind the customer acquisition system. In your world, it might be a client or a donor. It doesn't matter what the nomenclature is, but you need to know the mathematics of your business. If we think of nonprofits in a nonprofit sort of way, they don't really thrive. If we think of them as businesses, they can thrive. Business economics, venture capitalists call it unit economics, and for this purpose, I would call it acquisition economics. You need to know your acquisition economics. You need to know what a donor or a customer is worth to your business. When you know that number, you can reverse engineer yourself. To say you can't afford it is saying I got a blindfold on and don't know mathematics well enough to know what I can spend to acquire more donors and customers, etc. You have to take the blindfold off, expose yourself to the mathematics, and understand that this is a business and it is based on math and it's really simple. Dollars in, dollars out. In the marketing world, it's customers in, acquisition cost out. In other words, how much am I willing to pay to get a customer knowing how much they are going to pay me to be a customer? The multiple between what they are worth to you and what you are willing to pay to get them is where the magic is. That is where the private equity firms focus their energy. That is what venture capitalists want to know before they acquire a big company. In your world, it's probably not any different. You may just have not audited before. But you have an acquisition cost right now. You have a marketing budget right now. You have a CMO right now. You may just not have defined it that way. Hugh: The social entrepreneurs are the COE, the Chief of Everything. Part of that is their problem. They are trying to be experts in everything, and they are trying to pinch pennies. I am a recovering Scottish Presbyterian. I am just as guilty as anybody. We know how to bend a penny. But there is a practical side to this when we need to find really good people and get out of the way. The reason we don't have money to do that is because our marketing sucks. The client acquisition of the church or the synagogue would be members or community foundations. We want to have members. Those members are our local charities. They are members in mission. They are members in servant leaders in the community. I abolished the word “volunteer” when I worked with organizations like that because it is a different dumbing-down mindset. We are leaders in action. Reframing the thinking, even though we are a nonprofit—like I said, it is not a philosophy, it is a tax clarification—it is a tax-exempt charity, it is a social benefit organization. We don't treat our systems as important as our mission is. Our mission has got to make a huge difference. We dumb down on the money part. With charities, we want to save the whales; we don't care about money. Wait a minute. You are going to build a car, but you haven't learned to drive it, and you haven't put gas in it. How is it going to go anywhere? We need to be good stewards on all the resources, including the cash flow. We can't achieve our mission without the fuel in the car, which is your cash flow. Churches tend to backpedal on that. Sales is evangelism in the church. I told you I grew up as a Scottish Presbyterian. The old joke is when you cross a Presbyterian with a Jehovah's Witness, what you get is someone who knocks on the door with nothing to say. Most of us don't even knock on the door. I'm not cutting out any particular sect. But there is a pattern of knocking on the door and marketing your message, which is what they do in that denomination. But we don't do that very well. We are closed in on this enclave. We are not a cloister or a monastery. Rethinking how we do church and charities and enterprise as a small business owner is where I live. This series of recordings is about leadership paradigms. What you have just uncovered is a huge paradigm. It's taking it off my plate, finding someone competent, and working with them to let them do what we need to have done. Part of it is getting out of the way, and the other part of this is how to select a good marketing person. Part of my work is working with leaders selecting the right team, whether they are board members, staff, or people like you and me who provide goods and services for this organization. If somebody is selecting a marketing expert, even for a CMO or higher, what are the questions they should ask? Gaydon: The question I always ask: Who is in charge of growing the business? In a smaller organization, that is usually easy to answer, whomever that is. May I make two comments before I get to your question? Hugh: Absolutely. Gaydon: The question you have to ask yourself is this: Do you actually have a growth goal for the organization? Is that even the topic of conversation? Are we trying to grow membership at our church? That is an example. If that is the case, this is the next question you ask yourself: What would it mean if I were to hit that target? I don't know what that target is. That is on your plate. Did I hit that target last year? If I did, that's great. How much did you hope it would have grown last year? My guess is if I grew last year, it probably didn't grow as much as you wanted it to. If it didn't grow last year, are you willing to do anything to solve the problem? If you're not willing to do anything to solve that problem, there isn't really a lot of what we are talking about that it is going to be able to solve. So I'm going to say anecdotally that you want to grow membership 10%. For those of you who are listening carefully, you may want to think, “Man, what would it mean for me to grow membership by 10% this year? What would it mean for me to grow membership 10% this month?” I grow businesses up to 235% a year. I know what it means to grow the business over 10% per month. It's a big deal. You have to ask yourself whether that is actually a goal for you, a realistic target for you, and if you actually want to do it. But it does cost some money. The investment will be worth it. Hugh: Let me comment on your comment before you answer the question. May I? Gaydon: Please. Hugh: If somebody is going through my strategy process, somebody is going to go through my goals. We tend to run around and do a lot of stuff as entrepreneurs. We implement tactics in the absence of an overall strategy, which is what we do with marketing as well. We try this and try this and try this, and it didn't work. I say to people, “I tried to exercise one day last year and it didn't work, so I stopped.” There is this limited experiment that is also we are doing the tactic piece. What you are talking about is a very important leadership paradigm. Have a plan. Sorry, that is a commercial for me. If you do your strategy, you will know what your end goals are. That is a great question. I wanted to affirm that question. Let me stop interrupting you. Gaydon: I love it. I'll be honest. If you don't have a growth goal, or if growth is not at the top of your priority list, then they don't need me. They probably need you, but they don't need me. I'm the growth guy. I'm the profitable growth guy. If you do want growth, there is so much data that I have in doing this for 12 years in a case study environment as a marketing scientist figuring out all the reasons why it didn't work. I know why it didn't work, Hugh. That's the punchline. They could hand me that case study and say, “This is what I did. Tell me why it didn't work.” Within two minutes, I will know why it didn't work. A little golden nugget is if you have been in this space long enough, 90% of marketing activities that fail fail not because of the medium or the tactic of choice. What most people think is, “I tried radio. It didn't work. Radio must not work for me, my business, my industry, my geographics, whatever.” The reality is, the magic is never in the medium; it's always in the message. If you are writing something down, write that down: The magic is never in the medium; the magic is in the message. The message is an overly simplified way to say the magic is in your entire marketing infrastructure that leads to the message the person hears. I'm not saying go out and rewrite a message a million times. I'm saying the message is born of your audience itself. If you don't target the audience and segment it well enough, that is your first mistake that will come out in the message. Another thing is your drivers. What is your audience motivated by? What are their problems? What keeps them up at night staring at the ceiling wondering how they are going to solve this? What are their hot buttons? Knowing the audience, their desires, motivations, drivers, etc., really leaves you to say, “Okay, if I understand that audience, let's keep looking externally and figure out if there is anything about the industry, its competition, its solution alternatives, and other things at play that might affect my ability to speak to them on that level and get them to want to join me in my mission, my quest, and my social entrepreneurship in the purpose of my company.” There might be competitors at bay who can beat you on price and other things. You have to look at those. Once you define that audience, those industry drivers, those competitive drivers, you start to look internally. Who are we? How are we going to prove our viability to this particular audience? How are we going to position ourselves to that audience? Are we the Lexus in the market? Are we the Toyota in the market? Are we the Scion in the market? Are we the Smartcar in the market? Are we the Tesla in the market? Who are we? If it's a church and about membership, it's still relevant. Everybody is positioned. You are positioned relative to the competitors and the space, and you are positioned in relation to the things that differentiate you that you can message to. When you look at audience and drivers and competition and how that leads to positioning and differentiation, eventually, if you go through the whole process, that frankly I have codified, you get to the message. Nine times out of ten, the marketing activity fails because of that message. It's not because of the person who you hired to write the message is incompetent as a writer. It's usually because you are not competent as a strategist. Hugh: I love it. Of course I think you are brilliant. That's great. Say this again. It was profound. Gaydon: The reality is, the magic is in the message, not in the medium. The message is failing not because the writer who wrote it is incompetent, but because the strategist who was behind it is incompetent. Hugh: It would occur to me that if you got 700-something clients in the recession and you grew your business exponentially in the recession, that you understand marketing. You understand how this client acquisition thing works. Any of us in any of these institutions need critical mass to do what we are doing, and we need to continually grow it because we are growing our vision, which is usually way bigger than we can achieve. We are visionaries. Several people who are entrepreneurs say, “Do all of you suffer from insanity?” I say, “Heck no, we enjoy it.” It's a way of life. You are one of us, so I just put us in the same bucket. We are individuals; however, the very things that drive us are also the thorns in our side. Our assets are our liabilities. We don't want to participate in this corporate structure; however, we need the discipline of working within structure in order to let the full creativity of our vision materialize. We tend to poo-poo the discipline and system parts of it because we want the freedom of our entrepreneur. As a musician, I know this. Once we got the music, once we have rehearsed it, once we have done all the hard work, then we are free to be creative. There is a pathway to creating the strategy, which you so eloquently articulated. There is a discipline part of this. As you said earlier, there is work in this. There is no easy button. I tell people that there is no easy button in the work I do, but there is an easier button. When people try to do it themselves, it takes way longer and we make it way harder and they spend a whole lot of money, especially money they don't have, and they don't have time, so they have to go redo stuff. This is all great stuff. The question was: If somebody is going to hire a marketing specialist internally or externally to advise a plan to help them take their brand to the market, what are the questions they should ask? Gaydon: That's a hard question to answer because of the levels that we are talking about it on. In the context of you are the CMO/CRO, the person listening to this, the first question you need to ask… Hugh: The person listening is going to be the top leader in the organization, and they are going to be bringing in a marketing person. How do they qualify that person, whether it is internal, external, or using a service like yours? How do you know it's going to be the right fit for your organization? We are talking about smaller organizations here. Gaydon: I'm making the assumption, Hugh, that these are small enough organizations that we are talking about here that they are not going to hire that CMO. Correct me if I'm wrong. They are wearing the hat. Anecdotally, I have to help them wear that responsibility or hat well. I'm going to take the next five minutes to figure out how to do that better. They are not going to shell out the four, six, or eight thousand dollars a month to bring in the right marketing ninja, right? I hate to say ninja because samurais are probably more tough than ninjas, right? Hugh: I think the majority of people fit the category you've described. If you educate them on that piece, it would lead them to enough revenue to hire the person you've described. Gaydon: Exactly. The cadence of this usually looks like you are wearing the CMO hat because you haven't given it to anyone else yet. Once you grow the company to a certain point, you can, which is brilliant because you really want to be the leader, and you probably don't want to wear the CMO hat long-term. Under the guise of you are wearing the hat, and you are not about to give it to anyone else soon, the first question you need to ask yourself is: Do I know how to write a strategy? I codified a process by which you just use an iPad and peg-leg your way in. I will stop using pirate analogies. You really don't need to be a samurai. I don't mean this to be a commercial at all. If you ask yourself how do I write a marketing plan, and you don't have a step-by-step process, you will write a bad one. That is what this comes down to. It is just too complicated of a subject. Do you feel comfortable writing an enterprise-level strategy to grow a business if you don't have any training on the subject? That sounds ludicrous. That would be like me trying to train a dog. I know nothing about pets and animals. I chase mountain lions for fun in the back country in the hopes they will eat me. That is my preferred way to die; I want to get eaten by a mountain lion. The problem is, I can't find one, dang it. The point is: If you are wearing that hat, you have to know how to write a strategy. If you wrote a strategy that works, that is really engineered for profitable growth, that you are confident and clear on, now the next question you ask is really important. Now you want to say who can be in the weeds on this thing? Who can manage this strategy on a day-to-day perspective in terms of all the deliverables? You don't necessarily need to hire a full-time person to do that, but let's call that person the marketing manager. The first question I would ask is: Do you have the ability to hire a full-time or part-time marketing manager to do all the dirty work so that you can continue to be the leader, and you can put on your CMO hat for just 30 minutes a week? If you can do that, here is what I recommend you do in terms of asking questions around hiring a marketing manager. You basically put up a job description for an executive assistant. Sounds counter-intuitive. If you ask for a marketing person, here is what you are going to get. You are going to get a yellow personality that is a little bit ADD, super creative, will have a ton of ideas and no follow-through. That's what you want. Don't post a job anywhere that says “Hiring marketing…” People will hear that. What you want to do is post a job that says to the effect of, “Looking for an executive assistant,” and then say, “Skills need to include operational efficiencies, doing things on budget, doing things on time, not letting things fall through the cracks.” Then what you do is as you interview the executive assistants, you will find one or two that has a little bit of marketing experience. That is your golden goose. That person will say, “I'm really good at operational stuff, making sure nothing falls through the cracks. But actually I like marketing.” It's your perfect hire. If you don't want to do all that, we can talk later, and we can talk on another podcast where I can point them to part-time marketing managers who are certified marketing managers that you don't have to train or look for or hire. You can just turnkey, boom. A couple grand a month, and they are in your organization helping you out. Most of them work remotely. The point is you can outsource that function. You are really just hiring a 1099 person. That is the real possibility. The next level underneath this marketing manager who gets everything done is this specialist, the tactician, the copywriter, the designer, the programmer, the person who has that subject matter expertise that is so specific that you need to bring them in to do that specific job. A really common thing is someone to administer the CRM. Let's say we are using InfusionSoft or something like that. InfusionSoft is really complicated. You probably should not administer it yourself. Maybe your marketing manager will have those skills, but probably not. So it might make sense to find somebody who has very specific skills administering InfusionSoft that you can pay an hourly rate to whenever you need them. The same goes for your graphic designers, your logo people, your website people, your hosting people, your programming people, a data scientist, YouTube experts, LinkedIn experts, anything. What I am teaching you to do here is outsource effectively while insourcing effectively. What all your insourcing is is the responsibility you already have. It's that responsibility you haven't given anyone else yet. While not changing the scenario, you are changing the paradigm with which you look at it. But you can insource without adding a bunch of costs by just assuming the responsibility to write the strategy. You can definitely insource a marketing manager or hire a 1099. You can outsource effectively by finding specialists. What people do, Hugh, and I know you have seen this, is they get opportunistic. Think of a continuum. On one end is opportunist, and on the other end is strategist. The opposite of a strategist is an opportunist; the opposite of an opportunist is a strategist. The number one plague in small business is we get opportunistic. I know that resonates with you because you teach leadership. What an opportunist does outside of marketing is they say, “We need to grow. Let's go find someone to do that.” They hire an agency and turn over the car keys, the wallet, the house, and everything and say, “Run it for me.” It doesn't work. I can prove to you that it doesn't work. More than that, some of them will say, “I don't know if that's the right idea. We should hire a CMO.” Then they make the decision of thinking the CMO is some deity of marketing, and they can do the strategy, manage the execution, do the execution, do the reporting, report to themselves, and be accountable all at the same time. How opportunistic does that sound? Yet people do it all the time. I ask people, “Who is running point on marketing?” “Our CMO.” “What does he do?” “Everything.” “Wait, hold on, everything?” Then I interview the CMO, and the CMO says, “Gee, the reason why I don't dare tell this to the CEO, and the reason I can't do my job, is because I am writing copy, and I am doing design, and I am managing vendors, and I am looking for proposals, and I am managing our events, and I am writing the strategy, and I am editing the strategy, and I am doing the reports.” All you did by hiring that CMO is duplicating your problem of having too many hats on someone else. Hugh: Oh that is so spot-on. I talk to people every day that that fits. You have come back to a lot of the themes without even knowing that I teach. My whole paradigm is to reframe leadership as a pathway to profit. This series is converting a passion to profit. You have just tagged a lot of the major leadership decisions that lead organizations to generate recurrable income. Managing that becomes profit. Nonprofits need profit. It's not for profit; we don't distribute it individually. But we have to be in the black to achieve our vision and mission. I think we have given people a lot to chew on today. I think we can probably talk for hours on these topics. How do people find you and your company? Gaydon: I'm not terribly hard to find. My company is called Savavo. G Leavitt or Gaydon Leavitt. If they are really looking for something to take from here forward, I recommend we put up a freebie for your audience to go to marketingsequence.com/ballou. What I have there is a five-part video training course that essentially gives you the basics of how to start to formulate the strategy. If you go there, you will see the videos that will walk you through sequentially, and I think it will help your audience go on the right trajectory. Hugh: That's generous. Marketingsequence.com/ballou. G, you have demonstrated a much higher level of competency than other people I have spoken with. I think you hit a sore spot for 4-12 million companies that are stuck. I find that one very good leadership trait is making a decision to get out of your comfort zone and do something different with different results. Your marketing sucks. You have heard Jeff Magee that says, “SUC is halfway to success.” We don't get there because we suck. We don't get there because we are not getting out of our comfort zone and making intelligent leadership decisions that are going to lead us to that profit. That is a generous offer. As we pull this to a close, do you have a parting thought for the audience to think about? Gaydon: I'm glad you asked that because I think people tend to get hung up if they don't feel comfortable building a strategy or even spending a dollar to build a strategy. I think the best thing I could give them is the who we are platform. I'll illustrate this for you right now. This is a tool you can use to immediately improve your pitch, your messaging, and your ability to get a donor, a patient, or a customer immediately using a challenge you are already using. So I will give you mine in hopes you can model mine and create your own. I will give you the four or five steps that are part of this model. It goes something like this: I believe marketing is the reason businesses fail and the reason they succeed. I also believe it is the only way they will grow properly. At the rate at which a company or organization is growing is directly related to the marketing acumen, knowledge, or skills and the infrastructure that organization has. I also believe that marketing is a science, not an art, not a lottery, not a crapshoot. You are not at the casino. It's a process. If you know the process, you could have success with it. Do not think of it as a science. I believe it as a process. Because I believe all of these things, my mission and purpose as an organization, as an entrepreneur, as someone who is trying to provide value to the world, is to turn marketing into a science and into a predictable, followable, learnable, masterable process for people. We believe we are doing that. The benefit to that process is clarity, confidence, and ultimately return on investment. It creates ROI. It creates bigger companies, faster companies, and better companies. The question that I have for you is: How clear are you about how to turn your marketing into predictable, profitable process? Hugh: Gaydon Leavitt, very well-spoken. Thank you for sharing your intellectual property with my listeners today. Hope you have a great day. I look forward to the next conversation. Gaydon: Thank you so much. Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome Gaydon Leavitt to the show. Gaydon, a marketing scientist for the last 10 years, has helped over 500 small businesses with their marketing strategy and execution in nearly 200 industries.As Founder and President of Innovation Simple Inc., Gaydon is fully devoted to helping organizations build marketing infrastructure and ROI from their marketing department, which he believes should be the primary concern for each small business executive and is the primary purpose of his career.This show is broadcast live on Friday's at 12PM ET on W4CY Radio – (www.w4cy.com) part of Talk 4 Radio (http://www.talk4radio.com/) on the Talk 4 Media Network (http://www.talk4media.com/).
How Brand, Presence, Monetisation. Today I welcome Chris Windley to the show. I met Chris online and let me tell you this is one of the most honest people I have met online in years. I am a true believer that you may walk through some wrong things only to be taken to the right ones. So here is a little about Chris in his own words not mine. Chris was told by the school in Gaydon that Ihe would not pass his 11+ ( I was too stupid ?? ). his dad went on an unaccompanied tour they moved to R.A.F. so he went to a new school. The teacher at Chris new school thought something was wrong and she suggested that his Mum take him for an eye test. It turned out that Chris couldn’t see the board !! Within a few months he had proved that he was not quite so stupid took and passed his 11+ and went to Rugby Grammar School (Chris said everlasting thanks to that teacher !! ). Chris started his own companies ( e.g. Voyager and 5i ) , sold them and invested in lots of others. ( Mainly High Tech. ) He have a lot of experience of ” picking the right ” markets and companies. That’s because he have picked the wrong ones as well as picked the right ones. So today we will welcome Chris Windley to the show so he can share with you how to get your brand going as he have done his. Also don't forget the following commerical for your wedding and events see http://yourvirtualweddingplanner.com and for your travel you see http://discounttravelingdeals.com
How Brand, Presence, Monetisation. Today I welcome Chris Windley to the show. I met Chris online and let me tell you this is one of the most honest people I have met online in years. I am a true believer that you may walk through some wrong things only to be taken to the right ones. So here is a little about Chris in his own words not mine. Chris was told by the school in Gaydon that Ihe would not pass his 11+ ( I was too stupid ?? ). his dad went on an unaccompanied tour they moved to R.A.F. so he went to a new school. The teacher at Chris new school thought something was wrong and she suggested that his Mum take him for an eye test. It turned out that Chris couldn’t see the board !! Within a few months he had proved that he was not quite so stupid took and passed his 11+ and went to Rugby Grammar School (Chris said everlasting thanks to that teacher !! ). Chris started his own companies ( e.g. Voyager and 5i ) , sold them and invested in lots of others. ( Mainly High Tech. ) He have a lot of experience of ” picking the right ” markets and companies. That’s because he have picked the wrong ones as well as picked the right ones. So today we will welcome Chris Windley to the show so he can share with you how to get your brand going as he have done his. Also don't forget the following commerical for your wedding and events see http://yourvirtualweddingplanner.com and for your travel you see http://discounttravelingdeals.com
Software that works anytime, anywhere. That’s what Neil Gaydon, CEO of SMART Technologies, envisions for the future of SMART. Interview from ISTE 2016 in Denver.
Gaydon Leavitt is disrupting the status quo of the marketing industry. He is the President and CEO of Innovation Simple, a marketing agency that is known for their 5 pillars of marketing: strategy, identity, media, leads & software. Listen in as Gaydon teaches us about using intuition & numbers to make your business thrive.
Matthew presents #LondonGP - your weekly motor sport and music extravaganza on ZoneOneRadio - the community radio station for Central London. This week’s show is a belter. Over the next hour we’re going to be taking a tour of the Aston Martin factory in Gaydon. Our guide for the day is their Product Specialist Steve Waddingham. Two kinds of music this week tracks from people who have owned Aston Martins and a couple of James Bond themes for good measure. -- www.twitter.com/radio_matthew and www.twitter.com/z1radio www.ZoneOneRadio.com www.facebook.com/ZoneOneRadio Shirley Bassey - Goldfinger The Beatles - Hey Jude The Rolling Stones - Miss You Derek & The Dominoes - Layla The Who - My Generation Nelly Furtado - Say It Right Puff Daddy ft. Jimmy Page - Come With Me Adele - Skyfall Louis Armstrong - All The Time in the World