Podcasts about Ecover

完整影音版：https://youtu.be/AHTwBGSDCQA?si=7S9SJ-9CWu7haRZE 本集聊到 ＊防曬 ＊天然保養品＆潔牙産品 ＊化妝品＆光療指彩可以嗎？ ＊清潔劑 ＊皮膚清潔產品 ＊洗衣精 ＊水壼保溫杯 ＊塑膠材質挑選 ＊不鏽鋼杯 ＊便當盒挑選&更換 ＊竹製餐具 ＊砧板 ＊刀具＆砧板保養 ＊不鏽鋼用品可以用嗎？ ＊鍋具挑選 ＊陶瓷鍋沾鍋問題 ＊網友分享導瓷板使用心得 ＊餐具材質選擇 ＊琺瑯鍋可以用嗎？ ＊矽膠產可以用來煮菜嗎？ ＊電鍋可以用嗎？ ＊電鍋蒸菜v.S. 蒸鍋蒸菜 ＊01:00:00 蒸鮮鍋 ＊01:07:30 Instant Pot ＊01:09:55 電子飯鍋的問題 ＊01:12:05 會避免使用瓦斯爐嗎？ ＊01:16:10 食物處理機V.S.高速調理/果汁機 ＊01:13:40 柑橋榨汁機 ＊01:19:30 果汁機有刀片怎麽辦？ ＊01:21:00 高速調理機/果汁機挑選 ＊01:23:10 烤箱選擇 ＊01:25:20 熱水壺 ＊01:26:50 熱水壺，保溫壺 ＊:33:55 竹製用品保養 ＊01:35:30 租屋處沒有濾水器怎麼辦？ 我們家使用的產品： Suntribe 無毒防曬乳&隔離霜 Badger 無毒防曬乳 無毒化妝品 Ilia Living librations純天然保養品＆ 潔牙產品 https://reurl.cc/ 淨七代清潔 Ecover 無添加低敏洗碗精 布朗博士溫和嬰兒潔膚露 Avery Soapery 無色無香純淨保濕皂 https://reurl.cc/XmnZgj Ecover 親膚低敏洗衣精 Biokleen 天然洗衣精 Mason jar 玻璃桥 Life factory 矽膠玻璃水壺 Fellow 陶瓷塗層保溫杯 Marna 陶瓷塗層保溫杯 日本京瓷 Kyocera 陶瓷塗層保溫杯 Stasher 移膠食物袋 Lasty 矽膠食物袋 Swanz 天鵝瓷便當盒 Sistema PP分隔食物盒 竹製餐具：QC館，綠兔子，魟魚與貓 康寧玻璃鍋 Green+Life 陶瓷塗層鍋 Neoflam 陶瓷塗層鍋 黑晶爐 Cuisinart 美膳雅蒸鮮鍋 貝印陶瓷蒸盤 Instant pot 電子智慧歴力鍋 荷蘭公主榨汁機飛利浦柑橘榨汁機 Omega 榨汁機 德國百靈高速調理機 BLENDTEC/VITAMIX/Supermom 422不鏽鋼氣炸烤箱 -- Hosting provided by SoundOn

完整影音版：https://youtu.be/FeKpE0de6KY?si=6Vf0IslJs3yYB6O4 This is a live clip explaining how we wash celery everyday. "Remember the work you put into your healing is profound and powerful. "@medicalmedium 這是我們每天如何洗西芹的直播存檔。希望藉由這樣的分享， 能夠讓大家再去思考如何優化改進自己洗西行的整個體驗， 不管是洗得更乾淨，洗得更快，洗得更開心都很重要喔！！ 朵爸的做法是： （洗菜前可以向去毒天使祈禱） 削去芹菜的頭尾。 我們全程使用飲用水清洗。 用矽膠絨毛手套搓出泡泡之後一根根刷洗，左右手都可以並用最好。 脫掉手套，一根根沖洗，沖洗時邊翻動下面排隊等沖水的芹菜，讓留下去的水順便沖沖他們。 然後把沖乾淨的芹菜放到一旁大小剛好，讓芹菜可以直立的（飯）鍋裡。沖完的芹菜先甩一乾一點再放入鍋子。 邊做以上這些步驟時邊聽喜歡的YouTube 日文教學頻道，邊聽邊跟著說，不特別記也沒關係，一天練一點，時間一長，效果還是會出現的。 “你為療癒所做的付出都是非常深刻和強大的“醫療靈媒 歡迎大家有任何的想法也在這邊留言和所有人一起分享，感謝你。 天然無毒無香味洗碗精： 7th generation Ecover 低敏無味洗碗精 -- Hosting provided by SoundOn

Ich erzähle euch über einen Energieaustausch, den ich sowohl positiv als auch negativ erleben durfte. Wenn du so etwas auch erlebt hast, dann kommentiere oder mache gerne bei der Abstimmung mit. Ich bin gespannt auf eure Meinungen! :-) Ich habe schon öfter darüber, dass alle meine Manifestationen unerwartet in mein Leben kommen. Wie kannst du diese Erkenntnis für dich nutzen? Ich arbeite immer daran mich in meinem Alltag glücklich zu machen. Wo sind die Bereiche, die dich tagtäglich unglücklich machen? Bei den Gesetz der Anziehung Momenten geht es heute um das Wetter und eine Jacke an Karneval. Und beim großen Gesetz der Anziehung Moment geht es um eine Zusammenarbeit mit einer sehr großen und bekannten Kosmetikmarke. Endlich ist die neue #TrendBox im November von @trendraider da! Mit meinem Code anziehung15 könnt ihr 15% sparen. ⁠⁠Klicke einfach hier⁠.⁠ Diesen Monat steht alles im Zeichen von „Cozy Home“ – perfekt, sich zu Hause einzukuscheln! Die Box ist voll mit tollen, nachhaltigen Produkten. Von Food bis Wellness und Lifestyle ist einfach alles dabei für mehr Gemütlichkeit. Ich freue mich über die 12 spannende Produkte im Wert von über 95€. Gehe jetzt zu trendraider.de und sichere dir mit meinem Code anziehung15 die NovemberBox vom 01.11. bis zum 30.11. Mit diesen Marken wird es besonders cozy: * IWANTYOUNAKED - @i.want.you.naked * GREEN PEOPLE - @greenpeopleuk * ROSENTAL ORGANICS - @rosental_organics * MUDMASKY - @mudmasky * SIMPLY - @simplychocolatecph * NATURATA - @naturata_ag * BIOVEGAN - @biovegan_food * THOMAS HENRY - @thomashenryofficial * ECOVER - @ecover_de * HELDENGLÜCK - @heldenglueck * MINIMO - @minimo_myfirstmeal (*Werbung) Kontakt: ⁠⁠⁠⁠⁠⁠⁠⁠⁠taplink.cc/gesetzderanziehungpodcast⁠⁠⁠⁠⁠

Kennst du das, wenn du lange für deine Ziele arbeitest und das Gefühl hast nun ist es an der Zeit, dass du dir deine Manifestation verdient hast. Es kommen Erwartungen auf. Egal ob in Beziehungen, auf der Arbeit oder in Freundschaften: Erwartungen zerstören jedoch deine Leichtigkeit und setzen dich dafür unter Druck. Wie kannst du den Balanceakt zwischen Ehrgeiz und Leichtigkeit bewahren? Auch sprechen wir darüber was dir helfen kann aus einer negativen Energie zu kommen. Bei den Gesetz der Anziehung Momenten geht es heute um ein Paket, eine Bankkartengeschichte, einen Arzttermin und einen schwierigen Arbeitskollegen. Jeder hat Ausgaben, aber bekommst du schon etwas für deine Ausgaben? Du interessierst dich für künftige Businessclass-Flüge? Dann schau gerne beim Meilenkurs rein. Du wirst an die Hand genommen und alles wird Schritt für Schritt mit Kurzvideos erklärt. ⁠Diesen findest du über diesen Link *Klick*⁠ ⁠Schau dir am besten vorher folgenden Crashkurs an, denn dann erhältst du den Kurs vergünstigt *Klick*⁠ Und nutze den Gutscheincode gesetzderanziehungpodcast , um dir weitere 50 EUR Rabatt zu sichern. ⁠Den Instagram-Account zum Meilenkurs findest du hier *Klick*⁠ ⁠Auch kannst du Alina bei weiteren Fragen gerne direkt kontaktieren *Klick*⁠ (*Werbung) Endlich ist die neue #TrendBox im November von @trendraider da! Mit meinem Code anziehung15 könnt ihr 15% sparen. ⁠Klicke einfach hier⁠. Diesen Monat steht alles im Zeichen von „Cozy Home“ – perfekt, sich zu Hause einzukuscheln! Die Box ist voll mit tollen, nachhaltigen Produkten. Von Food bis Wellness und Lifestyle ist einfach alles dabei für mehr Gemütlichkeit. Ich freue mich über die 12 spannende Produkte im Wert von über 95€. Gehe jetzt zu trendraider.de und sichere dir mit meinem Code anziehung15 die NovemberBox vom 01.11. bis zum 30.11. Mit diesen Marken wird es besonders cozy: * IWANTYOUNAKED - @i.want.you.naked * GREEN PEOPLE - @greenpeopleuk * ROSENTAL ORGANICS - @rosental_organics * MUDMASKY - @mudmasky * SIMPLY - @simplychocolatecph * NATURATA - @naturata_ag * BIOVEGAN - @biovegan_food * THOMAS HENRY - @thomashenryofficial * ECOVER - @ecover_de * HELDENGLÜCK - @heldenglueck * MINIMO - @minimo_myfirstmeal (*Werbung) Kontakt: ⁠⁠⁠⁠⁠⁠⁠⁠taplink.cc/gesetzderanziehungpodcast⁠⁠⁠⁠

Ich begrüße euch ganz herzlich zu einer neuen Podcastfolge! Heute begeben wir uns in die Praxis und wir sprechen über wichtige Manifestationserkenntnisse, die ich erhalten habe: Situationen, die mir kurz bevor stehen kann ich viel leichter und besser manifestieren. Wenn die Situation weit weg scheint, spielen mir widerrum meine negativen Gedanken oft einen Streich. Wieso das so ist und was man dagegen tun kann, besprechen wir heute. Stimme gerne mit ab, wie das bei dir ist :-) Endlich ist die neue #TrendBox im November von @trendraider da! Mit meinem Code anziehung15 könnt ihr 15% sparen. Klicke einfach hier. Diesen Monat steht alles im Zeichen von „Cozy Home“ – perfekt, sich zu Hause einzukuscheln! Die Box ist voll mit tollen, nachhaltigen Produkten. Von Food bis Wellness und Lifestyle ist einfach alles dabei für mehr Gemütlichkeit. Ich freue mich über die 12 spannende Produkte im Wert von über 95€. Gehe jetzt zu trendraider.de und sichere dir mit meinem Code anziehung15 die NovemberBox vom 01.11. bis zum 30.11. Mit diesen Marken wird es besonders cozy: * IWANTYOUNAKED - @i.want.you.naked * GREEN PEOPLE - @greenpeopleuk * ROSENTAL ORGANICS - @rosental_organics * MUDMASKY - @mudmasky * SIMPLY - @simplychocolatecph * NATURATA - @naturata_ag * BIOVEGAN - @biovegan_food * THOMAS HENRY - @thomashenryofficial * ECOVER - @ecover_de * HELDENGLÜCK - @heldenglueck * MINIMO - @minimo_myfirstmeal (*Werbung) Bei den heutigen Gesetz der Anziehung Momenten geht es heute um Süßkartoffeln vom Markt und Kekse mit roter Marmelade Kontakt: ⁠⁠⁠⁠⁠⁠⁠⁠taplink.cc/gesetzderanziehungpodcast⁠⁠⁠⁠

Detoxing goes way beyond a juice fast or a few visits to the sauna. When you consider what contributes to your toxic burden, Jess and Xandra encourage you  to examine your whole life. Every change you make, however big or small, can make a powerful difference and in this conversation, they show you how.When it comes to our food, do we think about what's nourishing us and what is harming us?  We can make positive changes easily and cheaply by buying in bulk, going straight to the producer, batch cooking, avoiding inflammatory oils and considering organic where possible. Visit the Pesticide Action Network and see which foods are on their Dirty Dozen list.Looking at your home environment, what about the air we breathe? The water we drink? The mattress we sleep on? If you're planning a house renovation, what can you consider to make it as clean as possible?We love the natural and organic mattresses from Natural Mat and they have kindly offered our podcast listeners 10% off Naturalmat and Naturalmat Baby branded products online or in-store until 31st May 2024. Use the code NATURALDOCTORS at the checkout or at one of their UK showrooms. We also love Air Doctor purifiers and paint from Earthborn. Food wise, we're big fans of Unicorn Grocery and Gazegill Organics. Our favourite cleaning products are from Ecover, Bio-D and Method.  And watching Nancy Birtwhistle on Insta! :)

We're bombarded by approximately 7,000 different toxins each day and our bodies are overloaded. But how many of us take the time to consider how these are affecting our skin, hormone balance, digestive health and weight? And do we know what to do about them?Jess and Xandra are passionate about living clean and doing it one step at a time. Whether it's thinking about the cleaning products we use in our home, the make-up we put on our face or the water we drink, there's always something we can do to make a positive difference. They highlight some of their favourite, non-toxic brands like Ecover, Earthborn and Carr Greens. Plus how certain supplements can make a big difference to support our detox pathways including gut, liver, kidney and skin.. They also discuss the power of saunas and coffee enemas in helping our bodies to detoxify and work optimally. 

Heute geht es um ein Thema Mobbing. Das Thema betrifft uns alle. Bin ich selbst schuld wenn ich gemobbt werde? Wieso werde ich immer wieder gemobbt und andere nicht? Wieso passieren mir immer wieder dieselben Situationen? Stichwort: Neue Menschen, alte Situationen. Ich teile meine Erfahrungen und wie ich damit umgehe und was ich von diesem Thema halte. Zum heutigen Werbepartner: Die neue #TrendBox November von @trendraider ist da! Mit meinem Code anziehung15 könnt ihr 15% sparen.  Klicke einfach auf diesen Link: https://trendraider.de/trendbox/?coupon-code=anziehung15 TrendRaider stellt monatlich nachhaltige Boxen zusammen. Diesen Monat dreht sich in der Box alles ums Thema „Day and Night“ und Alltagsbewusstsein schaffen mit neuen Produkten. Die TrendBox ist gefüllt mit spannenden TrendProdukten aus Wellness, Food und Lifestyle, die deinen Alltag nachhaltiger machen. In dieser Box sind 9 Produkte enthalten, mit einem Warenwert von über 121€! Du kannst die NovemberBox vom 01.11. bis zum 30.11.2023 im Shop kaufen. Mit diesen Marken machst du es dir zu Hause gemütlich: * SKØN - @skonskincare.dk* NEWKEE - @newkee_care* SHEAYEAH - @shea_yeah* I+M - @iplusmberlin* BARNHOUSE- @barnhousenaturprodukte* TONY'S CHOCOLONELY - @tonyschocolonely_de* VOELKEL - @voelkel* MOUNT HAGEN - @mount_hagen_kaffee* DAILYSOCKS - @dailysocks.de* ECOVER - @ecover_de #trendbox #trendraider #dayandnight #lifestyle #nachhaltigkeit #sustainable #unboxing #mysterybox (*Werbung) Kontakt: Instagram: @gesetzderanziehungpodcast E-Mail: gesetzderanziehungpodcast@gmx.de

In today's episode, we have the talented and inspiring Lydia Bolton, a fashion designer and founder of her own brand. Lydia's journey in the fashion industry has been nothing short of remarkable, filled with twists and turns that have led her to where she is today. Lydia Bolton is a sustainability creator and a slow fashion designer who founded her namesake brand in 2019. A zero-waste advocate, she works meticulously with sleeping stock, deadstock fabrics and thrifted items to create luxury but accessible womenswear apparel and homeware that doesn't cost the earth. With her collections consciously small, Lydia has also turned to helping brands find new ways to fight fashion waste, reduce landfill through brand partnerships and teaching workshops. She has collaborated with brands such as Lime, Nike, Ecover, River Island, Channel 4, Manchester United and Westfield. A core part of her work involves creating and hosting upcycling workshops to empower more people with the skills to tackle textile waste themselves. Lydia shows how, with skills and creativity, we can extend the lifetime of each garment so it becomes a treasured wardrobe staple for years to come. In this episode, we'll get an inside look into Lydia's career, from her humble beginnings as an intern to launching her own brand focused on upcycling and sustainability. Lydia will share the challenges she faced, the lessons she's learned, and her insights into the intersection of creativity, business, and sustainability.   So grab a cup of tea, sit back, and get ready to be inspired by Lydia Bolton on The Fashion Brand Clinic. Let's dive in!  

Looking for a way to make the ebook cover design process easier? There's one animated book cover design tool that stands out from the rest: it's eCoverly! Read this Wise Marketing Ways review guide to find out more… click https://wisemarketingways.com/ecoverly-review-reviews now! Wise Marketing Ways City: Bridgetown Address: Mount Brevitor Website https://wisemarketingways.com Phone +1 246 239 5377 Email getnoticedgetresults@gmail.com

Christian Stegemann ist Brand Director DACH & PL bei Oatly. Christian ist dort seit über 2 Jahren zuständig für die Führung des Brand und Product Teams. Davor war er Marketingleiter DACH bei Ecover & Method, Creative Director bei Haribo und im Marketing von innocent drinks. Seit über 20 Jahren macht Christian Kommunikation/Marketing von Konsumgütern und ist nebenbei systemischer Berater.Kennst du schon die Simple & Sustainable Marketing Academy? Das ist mein neues 4-monatiges Lernformat für GründerInnen und angehende MarketingexpertInnen. Eine interaktive Lernreise in einem Live-Gruppensetting. Um nur € 99,00. Alle Details findest du auf meiner Website.Mehr Marketingstrategien, Insights und Tipps gibt es alle zwei Wochen im FutureStrategies Newsletter.Über Florian Schleicher: Ich bin Marketingstratege - in den letzten 15 Jahren habe ich das Marketing bei McDonald's, Greenpeace und Too Good To Go geführt und mitgestaltet. Jetzt helfe ich zukunftsorientierten Unternehmen, ihr Marketing auf das nächste Level zu bringen.Mit FutureS, dem Impact Marketing Studio helfe ich Marken ihre Ziele und nachhaltiges Wachstum zu erreichen. Ganz ohne Marketing-Stress.

Daniel Christian Wahl is my guest on Episode 177 of Inside Ideas with Marc Buckley. Daniel Christian Wahl is one of the catalysts of the rising reGeneration and the author of Designing Regenerative Cultures - so far translated into seven languages. He works as a consultant, educator and activist with NGOs, businesses, governments and global change agents. With degrees in biology and holistic science, and a PhD in Design for Human and Planetary Health, his work has influenced the emerging fields of regenerative design and salutogenic design. Winner of the 2021 RSA Bicentenary Medal for applying design in service to society. Awarded a two year Volans-Fellowship in 2022. Daniel Christian Wahl holds degrees in Biology (BSc. Hons., Univ. of Edinburgh, 1996), HolisticScience (MSc., Schumacher College, 2002), and a Ph.D. in Design (Univ. of Dundee 2006) on 'Design for Human and Planetary Health. Daniel lives in Mallorca where he helped to set up SMART UIB and works locally and internationally as a consultant, educator, and activist. Among his clients have been Ecover, Forum for the Future, Camper, and Balears.t, Save the Med, Lush, UNITAR, UK Foresight, Cloudburst Foundation, and many universities and NGOs. He has been on the academic working group of the Global Ecovillage Network (GEN) and has been linked to GEN for almost 20 years. Daniel has worked closely with Gaia Education since 2007 and contributed to the development of their Design for Sustainability online course and co-authored the current versions of all four dimensions of the curriculum. He also wrote the content and developed the concept of Gaia Education's SDGs Flashcards which with the support of UNESCO are now translated into 7 languages. His 2016 book 'Designing Regenerative Cultures' has helped to define the field of regenerative design and has been translated into 8 languages so far. In 2021 the Royal Society for Arts, Manufacture, and Commerce - founded in 1754 - awarded Daniel with the Bicentenary Medal for "an outstanding and demonstrable contribution, through ... design practice, towards an equitable and regenerative world." He has been awarded a Volans Fellowship for 2022 and 2023 by John Elkington in support of past and ongoing work. Daniel trained as a biologist and holds degrees in Biology (BSc. Hons., Univ. of Edinburgh), Holistic Science (MSc., Schumacher College), and Natural Design (PhD., Univ. of Dundee). He was the director of Findhorn College from 2007 to 2010, is a member of the International Futures Forum and H3Uni, an advocation partner of r3.0, and on the advisory councils of Ecosystems Restoration Camps, Commonland, the Ojai Foundation, Future Planet Europe, the Centre for the Future and the Overview Institute of Australia, as well as a Findhorn Foundation Fellow. Daniel teaches regularly on the MA in Ecological Design Thinking at Schumacher College. Daniel's 2016 book 'Designing Regenerative Cultures' has quickly gained international acclaim, his Blog on Medium is followed by over 20,000 people and his social media advocacy has a combined audience of over 450,000 people around the world. https://www.danielchristianwahl.com

Gunter Pauli is an entrepreneur, economist, and author born in 1956 in Antwerp (Belgium). He is best known for his main work, The Blue Economy. He has lived on 4 continents, is fluent in 7 languages, has been a resident of Japan since 1994, and spends most of his time in South Africa. Gunter Pauli holds a degree in economics from Loyola University (today University of Antwerp) in 1979 in Belgium and an MBA from INSEAD at Fontainebleau (France) in 1982. Pauli's entrepreneurial activities span culture, science, politics, business, and the environment. He is also a member of The Club of Rome and has served three years since 2017 as an elected member of the Executive Committee. Gunter Pauli has served as an advisor for governments in Spain, Argentina, and Italy. He has also worked as an author, notably of The Blue Economy. He assisted Aurelio Peccei, founder of the Club of Rome from 1979 to 1984, and later wrote a biography about him. In 1989 he was elected as an independent substitute to the European Parliament but never took up the seat. Former chairman of Ecover, an ecological detergent company, before realizing in 1990 that its components - palm oil in particular - destroy primary forests, he is nicknamed the "Steve Jobs of sustainable development", or even the "Che Guevara of biodiversity ”, or “the apostle of sustainable growth Gunter Pauli is committed to designing and implementing a competitive business model which responds to people's needs using what is locally available. He introduced “The Blue Economy” philosophy in 1994 when asked by the United Nations to reflect on the business models of the future in preparation for COP 3 in Japan where the Kyoto Protocol was decide.

Die heutige Folge wird präsentiert von Trendraider. Die neue #TrendBox April von @trendraider ist da! Mit meinem Code Anziehung15 könnt ihr 15% unter folgendem Link https://trendraider.de/trendbox/?coupon-code=anziehung15 sparen.  TrendRaider stellt monatlich nachhaltige TrendBoxen zusammen, in diesem Monat zum Thema „Bloom and Blossom“, die perfekte Box um den Frühling zu zelebrieren! Du entdeckst dabei nachhaltige TrendProdukte aus Wellness, Food und Lifestyle, die dich und deinen Körper verwöhnen. Insgesamt entdeckst du 12 nachhaltige Produkte von spannenden Marken. Der Warenwert beträgt über 105 €, die Box gibt es ab 29,95 €. Die AprilBox kann vom 01.04. bis zum 30.04.2023 im Shop erworben werden. Folgende Marken sind enthalten: BALI BALM - @bali.balm LANATURÉL - @lanatureleu SALUS - @salus.de BERGLAND - @bergland_naturkosmetik FRITT - @fritt_official ROCKA NUTRITION - @rockanutrition ZWERGENWIESE - @zwergenwiese_naturkost BARNHOUSE - @barnhousenaturprodukte ECOVER - @ecover_de DAILYSOCKS - @dailysocks.de UPONMYLIFE - @uponmylife.de SEED ME - @seedme.saatgut VERBLÜHMEINNICHT - @verbluehmeinnicht #trendbox #trendraider #bloomandblossom #lifestyle #nachhaltigkeit #sustainable #unboxing #mysterybox (*Werbung) Heute beschäftigen wir uns damit wie du komplett ALLES manifestieren kannst. Wir analysieren also deine bisherigen Manifestationen. Was ist das Größte, das du jemals manifestiert hast? Mein Schritte-Plan -Wie ich XY manifestiere-: 1. Definiere deinen Wunsch sehr konkret 2. Sammle Argumente weshalb sich dein Wunsch erfüllen kann 3. No to Dos: Schreibe auf warum deine Manifestation sich bisher nicht erfüllt hat. Was machst du gerade falsch? Was löst eine Mangelenergie aus? Diese Dinge darfst du auf keinen Fall mehr tun! Denn das ist ein sicherer Fahrplan wie deine Manifestation sich nicht erfüllen wird. Auch besprechen wir was meine Learnings beim Manifestieren sind. Was klappt bei mir und was hat weshalb nicht funktioniert? Beim heutigen Gesetz der Anziehung-Moment geht es um die praktische Motorradprüfung. Hör gerne rein und lass dich inspirieren :). Kontakt: E-Mail: gesetzderanziehungpodcast@gmx.de Instagram: @gesetzderanziehungpodcast Tiktok: gesetzderanziehungp

If you are enjoying this show, please consider supporting the show by becoming a Patron http://patreon.com/user?u=82757269 Episode Overview: How long did it take you to find your purpose? Do you review what your purpose is on a regular basis? Exercise to clear your mind and not get overwhelmed by all you want to do. How to reel in the urge to help everyone in order to be more impactful. How do you find your niche and communicate your message effectively to your target audience? Why is it important to define your purpose? Do you need to quit your job to pursue your passion and purpose? How to reignite the passion at work. The importance of having healthy confrontations and not having fear of having difficult conversations. Things romantic relations have in common with business relationships. Defining what success means to you. The most priceless asset you can have. Validation and feeling enough. Breadcrumbs or following your curiosity. The importance of small incremental changes. Curbing impatience and appreciating your current progress. The imposter syndrome. 5 second rule. 3 most important life lessons. Why are we so scared to be authentic? The weaponization of vulnerability. Imposter syndrome vs imposter moments. Can you share your story, if you've done something bad aka you are the villain in that story? What's your recipe for happiness? About Guest: Mark Leruste - Author of multiple books , latest one speaking on how to share your personal story is called 'Glow in the Dark, Tedx Speaker, Coach, mentor and host of his famous 'Uncontionalists' podcast. As the Founder and Chief Purpose Officer of the Ministry of Purpose and Host of The Unconventionalists® award-winning podcast, Mark helps founders and business leaders clarify their purpose to better inspire and lead their people. Since 2016, he's been on a mission to eradicate career misery in the workplace for the next generation of leaders by empowering organisations and those who lead them to build purpose-driven and positive work cultures where people can bring their whole selves to work and feel inspired and aligned to achieve the company's vision. Mark previously served as Country Manager of the Movember Foundation, where he helped raise €2.8million for men's health and enrolled 110,000 fundraisers to take part, winning multiple awards along the way. Since then, Mark has worked with pioneering organisations, forward thinking leaders and disruptive event organisers including Google, TEDx, Intuit, INSEAD, Method & Ecover, L'Oreal, StateStreet, The Guardian, Samsung, YouTube, General Assembly and VirginStartup. His top rated business podcast The Unconventionalists® was recently named “Best Interview Podcast” at the Podcasting for Business Awards and reached 190,000+ downloads on Apple Podcasts across 100 countries. Find Mark on: https://www.markleruste.com Find Dana on: Instagram https://rb.gy/pm0wwp If you enjoyed this episode, please make sure to review and share :) Watch the video version on https://www.youtube.com/@IsThisItPodcast --- Send in a voice message: https://podcasters.spotify.com/pod/show/dana-grinberga/message

Wie wägen wir unser Verhalten in einer zunehmend komplexen Welt ab? Was ist ‘Interbeing' und der Unterschied zwischen ‘Resillienz' und ‘transformativer Resillienz'? Vor allem aber: Welche Narrative und Perspektiven müssen wir ändern, um den Krisen des 21.sten Jahrhunderts sinnvoll begegnen zu können? Daniel Christian Wahl wurde 1971 in München geboren und wuchs in Deutschland auf. Als er 28 Jahre alt war, hatte er bereits 35 Länder auf sechs Kontinenten bereist. Zu Beginn seiner Karriere arbeitete er als Meeresbiologe und Tauchlehrer, bevor er sich 1998 entschloss, sich auf Nachhaltigkeit und nachhaltige Gemeinschaften zu konzentrieren. Ursprünglich als Biologe und Zoologe an der Universität von Edinburgh und der Universität von Kalifornien, Santa Cruz, ausgebildet, hat Daniel auch einen MSc in Holistic Science (Schumacher College, 2002) und einen PhD in Natural Design (Universität von Dundee, 2006). Daniel hat über das der UNO angegliederte Schulungszentrum CIFAL Scotland Workshops zum Kapazitätsaufbau für lokale Behörden und Unternehmen zu einer breiten Palette von Nachhaltigkeitsthemen abgehalten. Zu seinen Beratungskunden gehörten das Institut für Ausbildung und Forschung der Vereinten Nationen (UNITAR), UK Foresight der britischen Regierung (mit Decision Integrity Ltd.), LEAD International, CLEAR Village und Unternehmen wie Camper, Ecover (mit Forum for the Future), Lush und der Tourismus-Innovationscluster Balears.t sowie verschiedene Universitäten und Wohlfahrtsverbände. Von 2007 bis 2010 war er Direktor des Findhorn College. In dieser Zeit half er bei der Entwicklung des MSc in Sustainable Community Design (Heriot-Watt University), war Mitbegründer der ‚Learning Partnership for Creative Sustainability‘ und Mitorganisator von zwei internationalen Bioneers-Konferenzen in Holland und Findhorn. Daniel ist Mitglied von Gaia Education (seit 2007) und dem International Futures Forum (seit 2009). Er ist außerdem Fellow der RSA (Royal Society for the encouragement of Arts, Manufactures and Commerce) und des Findhorn Foundation Fellowship. --- Send in a voice message: https://anchor.fm/podcast-c709ee4/message

Ryan and his Co-founder Josie have a combined 20 years of experience working for consumer goods brands, from Ecover and Method and Ella's Kitchen to PepsiCo and Starbucks. Having both worked for larger cleaning brands for several years, we were aware of the fact that cleaning products are often 90% water and packaged in single-use plastic. Globally, homecare generates around 29.5 billion bottles each year, and in the UK less than one-third of plastic is recycled, according to Euromonitor.Ryan believes that the planet and people deserve a better option and felt that with their experience they could build something that would have a real impact on the industry. So they set out on a mission to reimagine clean. To create cleaning products that would be a real sustainable step change with no single-use plastic and no more unnecessary water.Established in 2002, The Neat Company focused on simplifying the tasks of reducing paper clutter and receipt scanning, document digitisation, and data entry through award-winning document scanning products. Neat's evolution has brought The Neat Company into a broader scope with a focus on developing small business software solutions that address a wider set of needs in the ever-changing small business environment. In this episode, Simon and Ryan discuss why putting yourself in the shoes of your consumer is so important, sustainability in business and much more. If you enjoy this podcast send it to a friend so you can level up together! TopicsHow Neat. started and their missionPutting yourself in the shoes of the consumerHow Ryan funded Neat.Distribution, eCommerce and RetailB2B vs B2CSustainability In BusinessPowered By GoDaddy UK:40% off: https://bit.ly/3IZ0IbcTailor Brands:Pep for 40% off https://tailorbrands.go2cloud.org/SH5UFOR MORE HELP START HERE: purposefulproject.com

The Social Media Marketing Survival Handbook – https://www.marketingsharks.com/the-social-media-marketing-survival-handbook-master-plr/Get Master PLR License Rights to our new report, the “The Social Media Marketing Handbook.” Limited to 50 copies only.The Social Media Marketing Survival HandbookLimited copies sold! Price subject to increase without notice.Sell Your Own Quality PLR!$17 Today Only – Only 50 Master PLR Licenses Will Be SoldGenuine Quality. Highly useful unique content.Master License Rights. Sell PLR to your clients!Exclusive: Only 50 Master Licenses available.Hot Topic! Fast growing, in-demand market.Detailed Report: 4,602 words, 16 pages long.Ready To Sell: .docx and .txt for easy editing.eCover and Flat Cover Included in .jpg format.Use As You Please: Sell it, build list, sell PLR.No Upsells/OTOs. Nothing held back.One-Time Fee: Under $0.01/word for PLR!First Day Launch Discount: $17 Today Only!The Social Media Marketing Survival Handbook – https://www.marketingsharks.com/the-social-media-marketing-survival-handbook-master-plr/

Lucy Johnson is the CEO and founder of Green Salon, a company that helps people stick to their good intentions for good. She combines psychology and sustainability to make our lives and the planet better. And the good news is that by doing it, we feel good about ourselves! New research from the household cleaning brand Ecover reveals that 66% of those surveyed find that taking measures to reduce their impact on the environment puts them in a good mood but 52% feel guilty about the amount of single-use plastic they're using. Lucy explains that if we believe sustainability is about sacrifice, we're much less likely to embrace any kind of alteration in our lifestyles but celebration and compassion both tap into the reward centres of our brain. So it's important that we celebrate small changes and forgive the lapses. Here are the Top 10 environmentally-conscious activities that put us Brits in a good mood: 1.    Taking a reusable bag shopping 53% 2.    Turning lights off when not in use 52% 3.    Reusing food leftovers 45% 4.    Washing out plastic containers and recycling them 45% 5.    Turning things off at the socket when not in use 40% 6.    Using a reusable water bottle 39% 7.    Turning down the heating/using the heating less often 38% 8.    Washing out packaging/ plastic bottles to reuse them 37% 9.    Cycling or walking instead of driving somewhere 37% 10.  Washing clothes at 30 degrees 34% *Research conducted by One Poll with 2,000 UK adults, 25-28 January 2022 You can find out more about Lucy's work here: Green Salon websiteGreen Salon Directory  Green Salon on Instagram And more about Ecover's Refillery here

In this episode, I speak with Daniel Christian Wahl, international consultant and educator specializing in biologically-inspired whole systems design and transformative innovation. He is the author of Designing Regenerative Cultures and has worked with local and national governments on foresight and futures, consulted companies like Camper, Ecover and Lush on sustainable innovation, and has co-authored and taught sustainability training courses for Gaia Education, LEAD International and various universities and design schools. Daniels experience and views on regenerative cultures are part of a larger systemic conversation that involve education and the pressing need for change. In this episode, we discuss: The building capacity in ourselves, others, and life, over looking for fixed solutions; Making the teaching of bio-productivity a measure, if not the measure, of success; Being receptive to place so we can become expressions of place. Join us for another episode and please visit us on www.coconut-thinking.design. This podcast is in partnership with Intrepid Ed News (www.intrepidednews.com).

Enjoy part two of this classic episode series where Andrew Warner from Mixergy interviews Russell on the ClickFunnels startup story! Hit me up on IG! @russellbrunson Text Me! 208-231-3797 Join my newsletter at marketingsecrets.com ClubHouseWithRussell.com ---Transcript--- Alright everybody, this is Russell Brunson. Welcome back to the Marketing Secrets podcast. I hope yesterday you enjoyed part one of the Clickfunnels start up story interview at the Dry Bar Comedy Club with Andrew. I love the way he interviews. I hope you're enjoying it as well. So we are going to dive right into part 2 of 4 from this interview. And again, if you're liking these interviews please, please, please take a snapshot on your phone, post it on Facebook, Instagram or wherever you do your posting and tag me in it and use hashtag marketing secrets so I can see that you're talking about it. I'd appreciate it. With that said, we're going to queue up the theme song, when we come back we'll start in on part 2 of the interview of the Clickfunnels start up story. Andrew: You know what, I've talked to a few of your people because they're so good, that Dave could really be a leader on his own, start his own company, he's got his own online reputation, the whole thing. I keep asking him, “Why do you work for Russell? What is it that lets you be second to Russell who's getting all the attention?” And I've got some answers and would you mind coming up here and in a second I'm going to ask you. No, come back here and I'll just bring you up in a second. Actually, you know what, it looks like you can come pretty fast. I thought that it would be a little bit more, I thought it would be more of a thing to get mics on people. And I realized if Collette can do it…. Okay honestly, dig down deep. Why did you want to stick with him? Brent: Through all that stuff? Andrew: Yeah. Brent: I don't know. My heart was just racing. As he started telling that story, it just makes me sick to my stomach. As you scroll down and look at all those businesses of, for years, every 30 days it was a new business launch, it was crazy. Always why I stuck with him is, you know, Collette mentioned that spirit. He's absolutely different than anybody else I've ever met in my entire life, a friend…. Andrew: Of what? Give me an example. Let's be more specific. Back then, not today, he's got this track record, adoring fans, I asked him to do an interview, everyone wants him on his podcast. Back then when it wasn't going so well. Give me an example that let you know this is a guy who's going to figure it out eventually, and I could possibly go down, watch him go to jail, but I believe that it's going to go up. Brent: Well, at the time when things are crashing, I saw him as the income stopped. And he had started a program that he loves, obviously wrestling, and he brought an Olympic wrestling coach to Boise and he brought all these amazing wrestlers to Boise and he wanted them to be able to train and get to the Olympics, he wanted to help them get there and live their dream. And you know, he was supplementing, at the time the business was paying for these guys to do a little bit of work for us, they weren't doing very much for us. But I saw him out of his own pocket, be paying for these guys. And I knew how hard he wanted to support them. And there was a day when my wife and I, we were struggling because I just, I was concerned about him financially because he was supplementing and trying to keep this business afloat, and we talked about things and I came into the office one day and I asked if I could talk to him and sat down, and kind of spoke in language that I normally don't speak in, I might have dropped a bomb or two. It was, I was so concerned I pretty much told him, I can't keep doing this, I can't keep watching you every month pulling the money that you saved for your family to try keep jobs for other people. I said, I'll leave if that helps you. And the fact that he stuck with people, that was the true character of who he is. Andrew: He kept paying your salary, kept sticking with you, and also constantly launching things. Brent: Absolutely. Andrew: That you've never seen anyone implement like him. Brent: You know some people call it faith or belief. He has this inherit belief that he can truly change people's lives. Andrew: That's it, even when he wasn't fully in control of his own. Alright thanks. Thanks for, give him a big round of applause, thanks for being up here. I feel like this is the thing that helped get you out of trouble and potentially, and getting out of potential jail. What is this business that you created? Russell: So we, during the time of that and this there was time, probably a year and a half-two years that we were trying all sorts of stuff. And again, marginal success on a lot of them, nothing like….and this was the one, we actually, this is before….I've done a lot of webinars and speaking from seminars and stuff like that, but this is right when auto webinars were coming out and Mike Filsaime had just done an auto webinar and a couple of people, and I felt like that was going to be the future thing. So we're like, what do we do the webinar on? We didn't know. And we flew out to Ryan Deiss and Perry Belcher's office for two days and picked their brains, went to Rich Schefren's office for a day. And then on the flight home, I'm just like sick to my stomach. I couldn't figure out what's the thing that we could serve people the most right now. And on the flight home I was like, all the internet marketing stuff we do works for internet marketers, but we're way better at like local business. Like if a chiropractor implements like two things it works. Or if a dentist does it. But I was like, I don't want to be the guy going to dentists, but we could be the backbone for that. What if we created an opportunity where people could come in, we train them, and we connect them with the right tools and resources, and then they could go and sell to chiropractors and dentists. And that's what the idea was. We turned it into an offer called Dotcom Secrets Local, it was a thousand dollar offer at the time. Did the auto webinar for it, and it launched and within 90 days it had done over a million dollars, which covered payroll taxes and then got us out of debt to the point now we could stop and dream again, and believe again and try to figure out what we really wanted to do. Andrew: Dotcom Secrets Local to a million dollars within 90 days. And how did you find the people who were going to sign up for this. A lot of us will have landing pages like this, we'll have these funnels. How did you get people in this funnel? Russell: And this was pre-Facebook too, so it wasn't just like go turn Facebook ads on. But you know, one thing that happened over all the years prior to this, I'd met a lot of people and go to a lot of events and get to know everybody. And everyone I met, you know, you meet a lot of people who have lists, they have followings, they have different things like that. I just got to know them really, really well. And in the past I'd promote a lot of their products, they'd promote my products. So we had this one and we did it first to my list, and it did really well. So I then I then called them and I'm like, “Okay, I did this webinar to my list, these are the numbers, it did awesome. Do you want to do it to your list as well?” and they're like, “Oh sure. Sounds like a great offer.” We did that list and it did good for them too. And we told the next person and then, if you have a webinar, it's kind of like the speaking circuit, if you're good at speaking then people will put you all over the place. Same thing, if you have a webinar that converts, then it's easy to get a lot of people to do it. So as soon as that one worked and it converted well, then people lined up and we kept doing it, doing it, and doing it, and it was really quick to get to that spot pretty quick. Andrew: I went on Facebook recently and I saw webinar slides from Russell Brunson, I went to the landing page, Clickfunnels page and I signed up and I'll talk about it maybe later, but I bought it and I know other people did. And I've seen other people say, “Russell's webinar technique is the thing that just works.” I'm wondering how did you figure it out? How did you come across this and how did you build it and make it work? Russell: Yeah, so rewind back probably ten years prior to this, when I was first learning this whole business. I went to my very first internet marketing seminar ever, it was Armand Morin's Big Seminar. Did you ever go to Big Seminar? Anyway, I went to it and I had no idea what to expect. I thought it was going to be like, I showed up with my laptop and I was going to like, I thought we were a bunch of geeks going to do computer stuff. And the first person got onstage and started speaking and at the end of it he sold like a two thousand dollar thing. And I'd never seen this before. I saw people jumping up and running to the back of the room to buy it. And I'm like this little 23 year old kid and I was counting the people in the back of the room, doing the math, you know doing the math and I'm like, that guy made 60 thousand dollars in an hour. And the next guy gets up and does his presentation and I watch this for three days and I was like, I'm super shy and introverted, but that skill is worth learning. If someone can walk on a stage and make 100,000 dollars in an hour, I need to learn how to do that. So I started that. And it was really bad for the first probably 8 or 9 months. I tried to do it. I'd go to places and I just, I couldn't figure it out. And then I started asking the people who were good because you go there and all the speakers kind of talk and hang out, and I'd watch the ones that always had the people in the back of the room. And I'd ask them questions, I'm like, ‘What did I do wrong? I feel like I'm teaching the best stuff possible.' And they're like, ‘That's the problem, it's not about teaching, it's about stories, telling stories and breaking beliefs.” So for about the next two years I was about once a month flying somewhere to speak, and then when I would go I would meet all the speakers and find out what they were doing and I'd watch them and I'd take notes on the different things they were saying and how they were saying it. And then I kept taking my presentation and tweaking it, and tweaking it, and tweaking it. And you know, now 12 years later, I've done so many webinars, it kind of worked. The process works now. Andrew: You are a really good story teller and I've seen you do that. I've seen you do it, and I know you're going to do it even more. What I'm curious about is the belief system that you were saying, breaking people's…what was it that you said? Russell: False beliefs. Andrew: Breaking people's false beliefs. How do you understand what, like as you look at this audience, do you understand what some of our false beliefs are? Russell: If I knew what I was selling I could figure out for sure. Andrew: If you knew what you were selling. Alright we're selling this belief that entrepreneurship does work. And I know we're all going to go through a period like some of the ones that you had where things just aren't' working, other people aren't believing in us, almost failure, what is at that point, the belief system that we have to work on? What do you recognize in people here? Russell: So usually there's three core beliefs that people have. The first is about the opportunity itself right. So like with entrepreneurship, the first belief that people have is could I actually be an entrepreneur? And some people who actually believe that, they're like, I'm in. And that's an easy one. But for those who don't there's a reason and usually it's like, they saw a parent that tried to do it. And the parent tried to be an entrepreneur and wasn't able to and they saw that failure. Or they'd tried it in the past and they failed or whatever it is. So it's showing them that even if you tried in the past and showed different ways, let me tell you a story. And for me, I could show 800 different failures. But eventually you get better and you get better until eventually you have the thing that actually works. So I tell a story to kind of show that, to make them believe that, oh my gosh maybe I just need to try a couple more times. And then the second level of beliefs is like beliefs about themselves like, I'm sure it works for you, Russell or Andrew but not for me because I'm different. It's helping them figure out their false beliefs, and if you can break that, then the third one is like, then they always want to blame somebody else. “I could lose lots of weight but my wife buys lots of cupcakes and candy. So I could do it, but because of that I can't.” So then it's like figuring out how you break the beliefs of the external people that are going to keep them. Andrew: And how would you know what that is? How would you know who the external influencers are, that your potential customers are worried about? Russell: I think for most of us it's because the thing that we're selling is something that, one of our, Nick Barely said “Our mess becomes our message.” For most of us, what we're selling is the thing we struggled with before. So I think back about me as 12 year old Russell, watching Don Lepre, like what would have kept me back? And I would have been like, I can't afford classified ads. Like if you showed me how I can, if you could tell me a story of, oh my gosh I could afford classified ads. Now that belief's gone and now I'm going to go give you money. It's just kind of remembering back to the state that you were in when you were trying to figure this stuff out as well. Andrew: Who was who I met when we were coming in here that said that they were part of Russell's mastermind and I asked how much did you pay and he said, “I'm not telling you.” I can't see who that person was. But I know you got a mastermind, people coming in. I'm wondering how much of it comes from that? working with people directly, seeing them in the group share openly, and then saying, ah, this is what my potential customers are feeling? Russell: 100% At this point especially. People always ask me, “Where do you go, Russell, to learn stuff?” and it's my mastermind, because I bring, all the people come in and they're all in different industries and you see that. You see the road blocks that hold people back, but then they also share the stuff that they're doing and it's like, that's 100% now where I get most of my intell. Because people ask me, “Why, you're a software company, why in the world do you have a mastermind group?” And it's because the reason why our software is good is because we have the mastermind group, where they're all crowd sourcing, they're doing all this stuff and bringing back to us, and then we're able to make shifts and pivots based on that. Andrew: Somehow we just lost Apple, but that's okay. It's back, good. There we go. This is the next thing, Rippln. Russell: I forgot I put that one in there. Andrew: I went back and I watched the YouTube video explaining it. It's a cartoon. I thought it was a professional voice over artist, no it's you. You're really comfortable getting on stage and talking. But basically in that video that you guys can see in the top left of your screen, it's Russell, through this voice over and cartoon explaining, “Look, you guys were around in the early days of Facebook, you told your friends, here's how many friends you would have had, for the sake of numbers, let's say you told 7 people and let's say they told 7 people, and that's how things spread. And the same thing happened with Pinterest and all these other sites. Don't you ever wish that instead of making them rich by telling stuff, you made yourself rich? Well here's how Rippln comes in.” and then you created it. And Rippln was what? Russell: So Rippln was actually one of my friend's ideas, and he is a network marketing guy so he's like, “We're building a network marketing program.” And I'd like dabbled in network marketing, never been involved with it. And he came and was like, “Hey, be part of this.” And I was like, “No.” and then he sold us on the whole pitch of the idea, network marketers are really good at selling you on vision, and I was like, “Okay, that sounds awesome.” And then my role was to write the pitch. So I wrote the pitch, did the voice over, did the video, and then we launched it and we had in six weeks, it was like 1.5 million people signed up for Rippln, and I thought it was like, “This is the thing, I'm done.” My down line was like half of the company. And I was like, when this thing goes live, it's going to be amazing. And then the tech side of it, what we're promising people in this video that the main developer ended up dying and he had all the code. So they had to restart building it in the middle of this thing. And it was like thing after thing and by the time it finally got done, everyone had lost interest. It was like 8 months later, and I think the biggest check I got was like $47 for the whole thing. And I was just like, I spent like 6 months of my life. It was like a penny a day. It was horrible. Andrew: I'm just wondering whether I should ask this or not. Russell: Go for it. Andrew: So I stopped asking about religion, but I get the sense that you believe that there's a spiritual element here that keeps you from seeing, my down line is growing, the whole thing is working. Is any of this, does it feel divinely inspired to you? Be honest. Russell: Business or…? Andrew: Business, life, success, things working out, so much so that when you're at your lowest, you feel like there's some divine guidance, some divine hand that says, “Russell, it's going to work out. Russell, I don't know if I got you, but I know you got this. Go do it.” I feel that from you and I… Russell: I 100% believe that. Andrew: You do? Russell: Every bit of it. I believe that God gives us talents and gifts and abilities and then watches what we do with it. And if we do good then he increases our capacity to do more. And if we do good with it, increases our capacity… Andrew: if you earn it? If you do good, if you use what God gives you, then you get more. So you think that that is your duty to do that and if you don't do more, if you don't pick yourself up after Rippln, you've let down God. Do you believe that? Is that it? Or that you haven't lived up to… Russell: Yeah, I don't think I feel that I've let down God, but I definitely feel like I haven't lived up to my potential, you know. But also I feel like a lot of stuff, as I was putting together that document, all the pages, it's interesting because each one of them, looking in hindsight, each built upon the next thing and the next thing. And there's twice we tried to build Clickfunnels and each one was like the next level, and each one was a stepping stone. Like Rippln, if I wouldn't have done Rippln, that was my very first viral video we ever created. I learned how to pitch things and when we did the Clickfunnels initial sales video, because I had done this one, I knew how to do this one. So for me, it's less of like I let down God, as much as like, it's just like the piece, what are you going to do with this? Are you going to do something with it? It doesn't mean it's going to be successful, but it means, if you do well with this, then we're going to increase your capacity for the next step, and the next thing. But we definitely, especially in times at the office, we talk about this a lot. We definitely feel that what we do is a spiritual mission. Andrew: You do? Russell: 100% yeah. I don't think that it's just like, we're lucky. I think the way that the people have come, the partnerships, how it was created is super inspired. Andrew: You know what, a lot of us are selling things that are software, PDF guide, this, that, it's really hard to find the bigger mission in it. You're finding the bigger mission in Funnels. What is that bigger mission? Really, how do you connect with it? Because you're right, if you can find that bigger meaning then the work becomes more meaningful and you're working with become, it's more exciting to work with them, more meaningful to do it. How did you find it in funnels? What is the meaning? Russell: So for us, and I'm thinking about members in my inner circle, so right now as of today I think we had 68,000 members in Clickfunnels, which is the big number we all brag about. But for me, that's 68,000 entrepreneurs, each one has a gift. So I think about, one member I'll mention his name's Chris Wark, he runs chrisbeatcancer.com and Chris was someone who came down with cancer and was given a death sentence, and instead of going through chemo therapy he decided, ‘I'm going to see if I can heal myself.” And he did. Cleared himself of cancer. And then instead of just being like, ‘cool, I'm going to go back into work.' He was like, ‘Man I need to help other people.' So he started a blog and started doing some things, and now he's got this thing where he's helped thousands and thousands of people to naturally cure themselves of cancer. And that's one of our 68,000 people. Andrew: See, you're focusing on him where I think a lot of us would focus on, here's one person who's just a smarmy marketer, and here's who's creating….but you don't. That's not who you are. Look, I see it in your eyes and you're shaking your head. That's not it at all, it's not even a put on. Russell: It's funny because for me it's like, I understand because I get it all the time from people all the time, “Oh he's this slimy marketer.” The first time people meet me, all the time, the first time their introduced, that's a lot of times the first impression. And they get closer and they feel the heart and it's just like, “oh my gosh, I had you wrong.” I get that all the time from people. Andrew: Brian, sorry Ryan and Brad, are either of them here? Would one of you come up here? Yeah, come on up. Because they felt that way, right? Russell: I don't know about them. I know who you're thinking about. Audience member: I think it's Theron. {Crosstalk} Andrew: No, no stay up here, as long as you're here. Theron come on up. Audience member: If it wasn't me, then I'm going to sit back in the seats. Andrew: Are you nervous? Audience member: A little bit. Is there another Ryan and Brad? Russell: Different story, another story. Do you want to come up? Theron had no idea we were bringing him onstage. Andrew: Come on over here. Let's stand in the center so we can get you on camera. Does this help? Russell: Do you want me to introduce Theron real quick? Andrew: Yeah, please. Russell: So Theron is one of the Harmon Brothers, they're the ones who did the viral video for us. Andrew: I heard that you felt that he was a scam. What was the situation and how did you honestly feel? Theron: I don't know that it…well… Russell: Be honest. Theron: I know, I don't think that I felt that Clickfunnels itself was a scam, Russell: Just Russell. Theron: But that it just felt like so many of the ways that the funnels were built and the types of language they were using, it felt like it was that side of the internet. So I became very, well basically we were kind of in a desperate situation, where we had a video that had not performed and not worked out the way we wanted it to work out. Andrew: The video that you created for Russell? Theron: No, another client. Andrew: Another client, okay. Theron: And so our CEO had used Clickfunnels product to help drive, I think it was attendance to a big video event. And so he had some familiarity with the product, so he goes to Russell and at the same time Russell's like, “I'm a big fan of you guys.” So he's coming to us and these things are happening. Yeah, it was almost the same day. So we're thinking like this and we're like, “Well, they seem to really know how to drive traffic, to really know how to drive conversion. And we feellike we know how to drive conversion as well, but for some reason we missed it on this one.” So we're like, “Well, let's do a deal.” Andrew: What do you mean missed it? Okay, go ahead, go through to the end. Theron: We were failing our client. We were failing on our client. We weren't giving them and ROI. So we said, let's do a deal with Russell and we'll have our internal team compete with his team, and we're humble enough to say we're failing our client. We want our client to succeed, let's bring in their team and see if they can make a funnel that can bring down the cost for acquisition, bring up the return on investment for our client, and they were able to do it.  And then we said, what we'll do is we'll write a script, we'll take you through our script writing process, but we don't want to do the video because we don't want to be affiliated with you. Russell: The contract said, “You can't tell anyone ever that the Harmon Brothers wrote the script for you.” Andrew: Wow, because you didn't want to be associated with something that you thought was a little too scammy for… Theron: Yeah, we just didn't want our brand kind of brought down to their brand, which is super arrogant and really wrong headed. And in any case, so we go into this script writing training, and I wasn't following his podcast, I wasn't listening to enough. I mean, read Dotcom Secrets, those kinds of things are like, well, there's some really valuable stuff there, this is really interesting. A nd then as we got to know each other and really start to connect, like you said, heart to heart. And to feel what he's really about, and the types of team, the people that he surrounds himself with, I was like, wow, these are really, really good people. And they have a mission here that they feel, just like we feel that about our own group. And in any case, by the end of that 2 day retreat we're like, all off in private saying, “First of all we like what we've written and second of all, we'd really like to work with these guys and I think we're plenty happy being connected to them and associated with them.” So it's been a ride and a blessing ever since. Russell: We're about to start video number two with them. Andrew: You what? Russell: We're about to start video number two with them right now. Theron: Anyway, we love them. Andrew: Alright, give him a big round, yeah. Thanks. This was pivotal for you guys. Lead Pages, there's an article about how Lead Pages raised $5 million, and you saw that and you thought… Russell: Well, what happened was Todd, so Todd's the cofounder of Clickfunnels, and he was working with us at the time and he would fly to Boise about once a quarter and we'd work on the next project, the new idea. And that morning he woke up and he saw that, and then he forwarded me the article. And he's Atlanta, so it's east coast, so I'm still in bed. And he's got a 4 hour flight to Boise and he's just getting angry, because Todd is, Todd's like a genius. He literally, when he landed in Boise and he saw me and he's like, “We can build Lead Pages tonight. I will clone, I will beat it. We're going to launch this, this week while we're here.” He's that good of a developer. He, I've never seen someone code as fast and as good as him. He's amazing. So he comes in, he's mad because he's like, “This is the stupidest site in the world. We could literally clone this. Let's just do it.” And I'm like, “Yes, let's clone it.” And we're all excited and then he's like, “Do you want me to add any other features while I'm doing it.” And I'm like, ‘Oh, yes. We should do this, and we should do this.” And then the scope creep from the marketer comes, and we ended up spending an entire week in front of a whiteboard mapping out all my dreams, “If we could do this and this and what kind of shopping cart, and we could do upsells, and what if we could actually move things on the page instead of just having it sit there. And what if…” and Todd's just taking notes and everything. And then he's like, “Okay, I think I could do this.” And he told me though, “If I do this, I don't want to do this as an employee. I want to do this as a partner.” And at first I was like, ugh, because I didn't want to do the partnership thing. And then the best decision I've ever made in my life, outside of marrying my wife was saying yes to Todd. Said, “Let's do it.” And then he flew home and built Clickfunnels. Andrew: Wow. And this is after trying software so much. I have screenshots of all the different, it's not even worth going into it, of all the different products you created, there was one about, it was digital repo, right? Russell: That was a good idea. Andrew: Digital Repo, man. What was…. Russell: So I used to sell ebooks and stuff, and people would steal it and email it to their friends and I'd get angry. Andrew: Can I read this? How to protect every type of lowlife and other form of human scum from cheating you from the profits you should be making by hijacking, stealing, and illegally prostituting….your online digital products. Russell: Theron, why did you think we were…..Just kidding. So no, it was this really cool product where you take an ebook and it would protect it, and if somebody gave it to their friend, you could push a button and it would take back access. It was like the coolest thing in the world, we thought. Andrew: And there was software that was going to attach your ad to any other software that was out there. There was software that was going to, what are some of the other ones? It's going to hit me later on. But we're talking about a dozen different pieces of software, a dozen different attempts at software. What's one? I thought somebody remembered one of them. They're just the kind of stuff you'd never think of. There was one that was kind of like Clickfunnels, an early version of Clickfunnels for landing pages. Why did you want to get into software when you were teaching, creating membership sites? What was software, what was drawing you to it? Russell: I think honestly, when I first learned this internet marketing game, the first mentor I had, the first person I saw was a guy name Armand Morin and Armand had all these little software products. Ecover generator, sales letter generator, everything generator, so that's what I kept seeing. I was like, I need to create software because he made software. In fact, I even shifted my major from, I can't remember what it was before, to computer information systems, because I was like, I'm going to learn how to code, because I couldn't afford programmers. And then that's just kind of what I'd seen. And then I was trying to think of ideas for software. And every time I would get stuck, instead of trying to find something to do, I'd be like let me just, let me just hire a guy to go build that, and then I can sell it somebody else as well. So that's kind of how it started. Andrew: And it was a lot of different tools, a lot of different attempts, and then this one was the one that you went with. I think this is an early version of the home page, basically saying, “Coming soon, sign up.” The first one didn't work out. And then you saw someone else on a forum who had a version that was better. What was his name? This is I think Dylan Jones. Russell: Oh you're talking about the editor, yes. Okay, so the story was, Todd built the first version of Clickfunnels and Dylan who became one of our cofounders, I'd been working with Dylan as a designer for about 6 years prior. And he his hands, and we talked about this earlier, he is the best designer I've ever seen in my life, he is amazing. He would, but he's also, this is the pros and cons of Dylan. He, I've talked about this onstage at Funnel Hacking Live, so I have no problem saying this. He would agree. But I would give him a project, and I couldn't hear, he wouldn't respond back to me, and I wouldn't hear from him for 2 or 3 months, and then one day in the middle of the night he messaged me, “Hey, rent's due tomorrow. Do you have any projects for me?” and I'd be so mad at him, and I look back at every project we'd done in the last 3 or 4 months that other designers had done, and I'd just resend him all the lists, just boom, give him 12 sites and I'd go to bed. I'd wake up 5 or 6 hours later and all of them were done, perfectly, amazing, some of the best designs ever, and then he'd send me a bill for whatever, and then I'd send him money and he'd disappear again for like 5 months. And I could never get a hold of him. I'd be like, “I need you to tweak something.” And he was just gone. And that was my pattern for 6 years with him. And then fast forward to when Todd and I were building Clickfunnels, we were at Traffic Conversion and we were up in the hotel room at like 3 in the morning trying to, we were on dribble.com trying to find a UI designer to help us, and we couldn't get a hold of all these people, and all the sudden on Skype Dylan popped in, I saw his thing pop up. I was like, “Todd, Dylan just showed up.” And he's like, “Do you think he needs some money?” I'm like, “I guarantee he needs money.” So I'm like, “Hey man!” And Dylan messaged back. He's like, “Hey.” I'm like, “Do you need some money?” and he's like, “Yeah, you got any projects?” I'm like, “Yes, I do.” I'm like, “We built this cool thing, it's called Clickfunnels, but the UI is horrible and the editor is horrible and there's any way we could hire you for a week to fly to Boise and just do all the UI for every single page of the app?” and he kind of said no at first because, “I'm developing my own website builder. I might have spent 6 years on it, so I can't do it.” Andrew: It was this, he had something that was essentially Clickfunnels, right? Russell: No, no. It was just pages though, so it'd just do pages, there was no funnels. Andrew: Right, closer to Lead Pages. Russell: Lead Pages, but amazing. You could move things around. But he did tell me that, “I'm working on something.” So eventually we got him to come, flew to Boise, spent a week, did all of our UI, and then we went and launched our beta to my list. So we launched the beta, got some signups, and then a week before the launch, launch was supposed to happen, all the affiliates were lined up, everything was supposed to happen. He sends me, I don't know if he sent you the video, but he sends me this little video that's like a 30 second video of him demoing the editor he'd built. And I probably watched that video, I don't know, at least a hundred times. And I was just sick to my stomach because I was like, “I hate Clickfunnels right now. I can't move things on my pages, I can't do anything.” I was just, and I sent it to Todd and then I didn't hear from him for like an hour, and he messaged me back and he's like, “I'm pissed.” I'm like, “Me too.” And I'm like, “What do we do?” and I was like, “We have to have his editor or I don't even want to sell this thing.” And I called Dylan and I'm like, “Would you be willing to sell?” and he's like, “No, I'm selling it and we're going to sell it for $100.” It was like $100 this one time for this editor that designed all the websites. I was like, “Dude, it is worth so much more than that. Please?” and we spent all night going back and forth negotiating. And finally, we came to like, “I will give you this editor if I can be a cofounder and be a partner.” And Todd and I sat there, brainstorming and figured out if we could do it and finally said yes. And then him and Dylan and Todd flew back to Boise and for the next week just sat in a room with a whole bunch of caffeine and figured out how to smush Dylan's editor into Clickfunnels to get the editor to be the editor that you guys know today.

“The prevalence of environmental toxins, heavy metals, plastics, in the air that we breathe, the food that we eat, and the products we put on our skin has grown exponentially in the last 100 years.” Poppy Alvares. This week on the Institute for Integrative Nutrition program I learnt about potentially harmful environmental toxins that are in household, beauty, and food products, and how they can affect our health. This episode we have the lovely Poppy on the show. Poppy is a wellness alchemist, specialising in herbal medicine and naturopathy to help herself and others transform illness into wellness. She currently makes her own herbal remedies and botanical skincare, and will be offering 1:1 consultations from Autumn this year. You can connect with Poppy on instagram.com/poppy.byNature Shop poppy.byNature apothecary - https://www.etsy.com/shop/poppybyNature Connect with me on instagram.com/charlietunmore If you want to find out how I can help you to achieve your health goals, you can contact me at charlietunmore@gmail.com. Mark Hyman, environmental toxins are making you fat, sick, and inflamed video - https://drhyman.com/blog/2021/04/12/dp-minisode31/ Ben Greenfield, how to detoxify your home article - https://bengreenfieldfitness.com/article/how-to-detox-your-home-2/ Philip Landrigan, children and environental toxins book - https://global.oup.com/academic/product/children-and-environmental-toxins-9780190662639?cc=gb&lang=en& How to make your own natural cleaning products article - https://www.goodhousekeeping.com/home/cleaning/tips/a24885/make-at-home-cleaners/ Environmental Working Group - https://www.ewg.org/areas-focus/household-consumer-products Jason Natural Care - https://www.jasonnaturalcare.co.uk/about-us/ Ecover - https://www.ecover.com/our-beliefs/ DISCLAIMER: I am not a doctor so please do not substitute this information for medical advice.

Have you ever felt like you dont deserve your job or accomplishments? Felt like a fraud who is going to get found out very soon and everything will be taken away from you? Congratulation you are part of the estimated 70% of the worldwide population who is suffering from impostor syndrome, or what psychologists often call the impostor phenomenon. In today episode my guest and friend Mark Leruste delves into all things imposter syndrome and why it is important to have an open conversation about it. He taps into how society doesn't talk about the feelings of fear and self-doubt that we all experience and why it is crucial to change this. Mark breaks down the myths that the only people who can be successful are those who are extremely confident or extroverted. He taps into his book Its not you, its me and breaks down how transformational leaders who have described themselves as shy, insecure and introverted have found a way to change their narrative and rewrite their story. Mark gives us an array of wisdom and knowledge into how to identify feelings of imposter syndrome and most importantly how to combat these feelings and tap into your purpose and potential. About Mark Leruste Mark Leruste is the Founder and Host of The Unconventionalists. Mark Leruste is on a mission to help entrepreneurs and business leaders have an impact on the world with their message. Mark previously served as Country Manager at the Movember Foundation, where he helped raise 2.8 million for mens health and inspired 110,000 fundraisers to sign up, winning multiple awards along the way. Since then, his videos have been viewed over 2.5 million times on social media and his podcast has been downloaded over 160,000 in over 100 countries worldwide. He is the author of Its Not You, Its Me and his popular TEDx talk What They Dont Tell You About Entrepreneurship is the most-watched TEDxCardiff talk to date. Over the years Mark has acquired many well-deserved accolades and has been featured in publications such as The Wall Street Journal, The Guardian, GrowthLab, Metro, VirginStartup, Shortlist. Mark has also spoken at notable companies such as Google, Adobe, YouTube, Samsung, The Guardian, LOreal, Method & Ecover, VirginStartup, Oxford Said Business School, Intuit, INSEAD, State Street and Wellcome Sanger institute To find out more about the incredible work Mark Leruste is doing check out his resources below. Resources: Company Website: www.markleruste.com | www.theunconventionalists.com Linkedin: www.linkedin.com/in/markleruste Twitter: www.twitter.com/markleruste SPREAD THE WORD. LEAVE A RATING, REVIEW, AND FEEDBACK You can do this on Apple podcast or on Stitcher Your ratings and reviews help us place the podcast in front of new leaders and listeners. I am always keen to get feedback so if you have any thoughts once youve listened to this interview just drop me an email at hello@mindsetshift.co.uk I appreciate you and your support!

Have you ever felt like you don't deserve your job or accomplishments? Felt like a fraud who is going to get found out very soon and everything will be taken away from you? Congratulation you are part of the estimated 70% of the worldwide population who is suffering from impostor syndrome, or what psychologists often call the impostor phenomenon.  In today episode my guest and friend Mark Leruste delves into all things imposter syndrome and why it is important to have an open conversation about it. He taps into how society doesn't talk about the feelings of fear and self-doubt that we all experience and why it is crucial to change this.  Mark breaks down the myths that the only people who can be successful are those who are extremely confident or extroverted. He taps into his book ‘It's not you, it's me' and breaks down how transformational leaders who have described themselves as shy, insecure and introverted have found a way to change their narrative and rewrite their story. Mark gives us an array of wisdom and knowledge into how to identify feelings of imposter syndrome and most importantly how to combat these feelings and tap into your purpose and potential.  About Mark Leruste  Mark Leruste is the Founder and Host of The Unconventionalists®. Mark Leruste is on a mission to help entrepreneurs and business leaders have an impact on the world with their message.  Mark previously served as Country Manager at the Movember Foundation, where he helped raise €2.8 million for men's health and inspired 110,000 fundraisers to sign up,  winning multiple awards along the way.  Since then, his videos have been viewed over 2.5 million times on social media and his podcast has been downloaded over 160,000 in over 100 countries worldwide.  He is the author of “It's Not You, It's Me” and his popular TEDx talk “What They Don't Tell You About  Entrepreneurship” is the most-watched TEDxCardiff talk to date. Over the years Mark has acquired many well-deserved accolades and has been featured in publications such as The Wall Street Journal, The Guardian, GrowthLab, Metro, VirginStartup, Shortlist. Mark has also spoken at notable companies such as Google, Adobe, YouTube, Samsung, The Guardian, L'Oreal, Method & Ecover, VirginStartup,  Oxford Said Business School, Intuit, INSEAD, State Street and Wellcome Sanger institute To find out more about the incredible work Mark Leruste is doing check out his resources below.   Resources: ·         Company Website:  www.markleruste.com | www.theunconventionalists.com ·         Linkedin: www.linkedin.com/in/markleruste ·         Twitter: www.twitter.com/markleruste    SPREAD THE WORD. LEAVE A RATING, REVIEW, AND FEEDBACK You can do this on Apple podcast or on Stitcher  Your ratings and reviews help us place the podcast in front of new leaders and listeners.  I am always keen to get feedback so if you have any thoughts once you've listened to this interview just drop me an email at hello@mindsetshift.co.uk  I appreciate you and your support!

Have you ever felt like you don’t deserve your job or accomplishments? Felt like a fraud who is going to get found out very soon and everything will be taken away from you? Congratulation you are part of the estimated 70% of the worldwide population who is suffering from impostor syndrome, or what psychologists often call the impostor phenomenon. In today episode my guest and friend Mark Leruste delves into all things imposter syndrome and why it is important to have an open conversation about it. He taps into how society doesn't talk about the feelings of fear and self-doubt that we all experience and why it is crucial to change this. Mark breaks down the myths that the only people who can be successful are those who are extremely confident or extroverted. He taps into his book ‘It’s not you, it’s me’ and breaks down how transformational leaders who have described themselves as shy, insecure and introverted have found a way to change their narrative and rewrite their story. Mark gives us an array of wisdom and knowledge into how to identify feelings of imposter syndrome and most importantly how to combat these feelings and tap into your purpose and potential. About Mark Leruste Mark Leruste is the Founder and Host of The Unconventionalists®. Mark Leruste is on a mission to help entrepreneurs and business leaders have an impact on the world with their message. Mark previously served as Country Manager at the Movember Foundation, where he helped raise €2.8 million for men’s health and inspired 110,000 fundraisers to sign up,  winning multiple awards along the way. Since then, his videos have been viewed over 2.5 million times on social media and his podcast has been downloaded over 160,000 in over 100 countries worldwide. He is the author of “It’s Not You, It’s Me” and his popular TEDx talk “What They Don’t Tell You About  Entrepreneurship” is the most-watched TEDxCardiff talk to date.Over the years Mark has acquired many well-deserved accolades and has been featured in publications such as The Wall Street Journal, The Guardian, GrowthLab, Metro, VirginStartup, Shortlist. Mark has also spoken at notable companies such as Google, Adobe, YouTube, Samsung, The Guardian, L’Oreal, Method & Ecover, VirginStartup,  Oxford Saīd Business School, Intuit, INSEAD, State Street and Wellcome Sanger instituteTo find out more about the incredible work Mark Leruste is doing check out his resources below.  Resources:·         Company Website:  www.markleruste.com | www.theunconventionalists.com·         Linkedin: www.linkedin.com/in/markleruste·         Twitter: www.twitter.com/markleruste  SPREAD THE WORD. LEAVE A RATING, REVIEW, AND FEEDBACKYou can do this on Apple podcast or on Stitcher Your ratings and reviews help us place the podcast in front of new leaders and listeners. I am always keen to get feedback so if you have any thoughts once you’ve listened to this interview just drop me an email at hello@mindsetshift.co.uk I appreciate you and your support!

Have you ever felt like you don’t deserve your job or accomplishments? Felt like a fraud who is going to get found out very soon and everything will be taken away from you? Congratulation you are part of the estimated 70% of the worldwide population who is suffering from impostor syndrome, or what psychologists often call the impostor phenomenon. In today episode my guest and friend Mark Leruste delves into all things imposter syndrome and why it is important to have an open conversation about it. He taps into how society doesn't talk about the feelings of fear and self-doubt that we all experience and why it is crucial to change this. Mark breaks down the myths that the only people who can be successful are those who are extremely confident or extroverted. He taps into his book ‘It’s not you, it’s me’ and breaks down how transformational leaders who have described themselves as shy, insecure and introverted have found a way to change their narrative and rewrite their story. Mark gives us an array of wisdom and knowledge into how to identify feelings of imposter syndrome and most importantly how to combat these feelings and tap into your purpose and potential. About Mark Leruste Mark Leruste is the Founder and Host of The Unconventionalists®. Mark Leruste is on a mission to help entrepreneurs and business leaders have an impact on the world with their message. Mark previously served as Country Manager at the Movember Foundation, where he helped raise €2.8 million for men’s health and inspired 110,000 fundraisers to sign up,  winning multiple awards along the way. Since then, his videos have been viewed over 2.5 million times on social media and his podcast has been downloaded over 160,000 in over 100 countries worldwide. He is the author of “It’s Not You, It’s Me” and his popular TEDx talk “What They Don’t Tell You About  Entrepreneurship” is the most-watched TEDxCardiff talk to date.Over the years Mark has acquired many well-deserved accolades and has been featured in publications such as The Wall Street Journal, The Guardian, GrowthLab, Metro, VirginStartup, Shortlist. Mark has also spoken at notable companies such as Google, Adobe, YouTube, Samsung, The Guardian, L’Oreal, Method & Ecover, VirginStartup,  Oxford Saīd Business School, Intuit, INSEAD, State Street and Wellcome Sanger instituteTo find out more about the incredible work Mark Leruste is doing check out his resources below.  Resources:·         Company Website:  www.markleruste.com | www.theunconventionalists.com·         Linkedin: www.linkedin.com/in/markleruste·         Twitter: www.twitter.com/markleruste  SPREAD THE WORD. LEAVE A RATING, REVIEW, AND FEEDBACKYou can do this on Apple podcast or on Stitcher Your ratings and reviews help us place the podcast in front of new leaders and listeners. I am always keen to get feedback so if you have any thoughts once you’ve listened to this interview just drop me an email at hello@mindsetshift.co.uk I appreciate you and your support!

Gunter Pauli qui est à l'origine de l'économie bleue qui se caractérise par un recyclage des déchets par une chaîne d'acteurs qui apportent une valeur ajoutée à chaque étape. Les déchets des uns deviennent ainsi la matière première des autres. Dans les années 90, Gunter Pauli se lance dans la fabrication de détergents bio avec la société Ecover. Il reprend l'usine et veut en faire un modèle d'économie verte. Mais ses produits utilisent l'huile de palme responsable de la déforestation en Indonésie. Il vend son entreprise et cherche comment régénérer la forêt tropicale au lieu de la détruire. Gunter a aussi créé la fondation ZERI dont l'objectif est la « pollution zéro » en s'inspirant de la nature pour satisfaire les besoins fondamentaux. Pour en savoir plus sur les initiatives de Gunter, je vous invite à consulter le site de l'économie bleue theblueeconomy.org, celui de l'association zeri.org et le site de Gunter gunterpauli.com.

Cover Mockups Pro - https://www.marketingsharks.com/cover-mockups-pro/ If you sell any kind of intangible products online like ebooks, software, apps, etc.. having a good looking eCover for your product is a must. A nice 3D eCover adds more perceived value to your product, it makes you stand out from the competition, it makes your product look more professional, it’s great for branding, etc.. And with Cover Mockups Pro you’ll be able to create over 100 different photo realistic 3D eCovers for your products… in minutes. Create eCovers like: book covers, software boxes, binders, magazines, reports, DVDs, brochures, and more! Give All Your Digital Products an Instant Makeover! Cover Mockups Pro - https://www.marketingsharks.com/cover-mockups-pro/

Find us: Head to our community page to register & join the MindfulCommerce community as an expert, brand or merchantInstagram: @mindfulcommerceFacebook @MindfulCommerceContact Us - info@mindfulcommerce.ioMindfulCommerce Sustainability FrameworkMindfulCommerce Directory (mindfulcommerce.io)Where to find Jessica and Naomi:TwelveLinks Mentioned in the Episode:Gerry McGovern Podcast with usPukka HerbsFinisterre - Leave No TraceBcorpShownotes: Rich Bunker  0:00  Hello, and welcome to The MindfulCommerce podcast, a place where we talk to ecommerce experts and brands who care about protecting our planet.Krissie Leyland  0:07  Today we're talking to Jessica and Naomi from Twelve, a sustainability consultancy firm, helping businesses respond to the climate and ecological emergency and embed sustainability in the way they work. Happy New Year, everyone. This is our very first podcast of 2021. And we are very, very excited because we'll talk to Jessica and Naomi about our sustainability framework, which we built with them last year. It was a very interesting project. And it is, we think, is going to be very beneficial for the ecommerce industry, and also for the planet. All notes will be in the show notes. And if you have any questions or input, please feel free to email us at info@mindfulcommerce.io. Enjoy.Hello, and welcome Jessica and Naomi. Jessica, because you are the founder of Twelve, would you like to introduce yourself first? And tell us a little bit about your agency?Jessica Ferrow  1:23  Hi, you just did a great job of introducing me. Yeah, I am one of the two co founders of Twelve and we set up as a business in 2020. And yeah we're here to help businesses respond to the climate and ecological crisis. But yeah, I've been working in sustainability for about 10 years, working with businesses, mainly purpose driven businesses, to help them be better and have more positive impact in the world.Krissie Leyland  1:52  Cool. And what about you Naomi?Naomi Lawson  1:55  Hello. Um, so thanks very much for having us on the podcast. I'm a sustainability consultant and I've been working with Jessica over roughly the past year, which has been great. I kind of started out my career working for BCorps like Pukka herbs. And I've specialised in communications, marketing, and working on policies and campaigns that kind of focus on big impact to help tackle the climate and ecological crisis. That's me.Krissie Leyland  2:32  Perfect. And Jess, what brands have you worked with?Jessica Ferrow  2:35  Sure, yeah. So I spent some time... Well, a few years ago, I was kind of working with large businesses. So mainly, like on corporate responsibility, so I did a lot of work doing sustainability reporting for companies like IKEA, Vodafone, BT, those kinds of organisations. And then lately I've been working more with purpose driven founder led BCorps so I work with Pukka - been working with Pukka for the last three or four years. Worked with Ella's kitchen, Finisterre... I've done some work with Ecover. And yeah, so it's just Oh, and was really one of the companies I'm working with the moment is Edgard and Cooper who made pet food, and I think your doggy eats Edgard and Cooper!Krissie Leyland  3:22  Yes he does! We just transferred him over fully. And he loves it.Jessica Ferrow  3:29  Great. Yeah. Krissie Leyland  3:29  We love it too, not to eat, but you know, the brand, I look at the packaging, and I'm just like, this is amazing. I'd probably eat that.Jessica Ferrow  3:37  Yeah, I feel like the rule for us, like for the kinds of brands we like to work with my co founder, Ellie and I, we often say like, Is it the kind of brand that we like, and we want to use? And that we maybe probably have in our cupboards or on our shelves? And if the answer is yes, then yeah, we want to work with them for sure.Krissie Leyland  3:54  Perfect. Rich Bunker  3:54  Cool. Krissie Leyland  3:55  Um, so what are the kind of projects that you work on with these brands? And what does the process usually look like, working with you?Jessica Ferrow  4:05  Yeah, so basically, what we tend to find is most businesses in the world they want to make a positive impact. Or they want it you know, more and more these days, people are waking up to what's going on in the world with the climate and with nature. And, or if they haven't yet, they're kind of, they're going to wake up soon. But they it's been amazing the last few years, ever since Gretta, has become a big name and and extinction rebellion and the school strikes and all the things that are happening. And then of course, now with pandemic, David Attenborough and all these things, people are waking up and now most businesses are feeling the pressure from them. Their employees or their customers or even just their own consciousness of just being a better business and doing better things for the world and leaving the world a better place than they found it. So what we do is we help businesses to navigate those challenges, because it's all very well saying I want to be really sustainable business, but a lot of people just have no idea where to start. So, yeah, what we'll do at Twelve is we help guide businesses through that process. And we normally help them to create a strategy, a sustainability strategy, which would help them identify targets and set a roadmap for improvement. And then also, we'd help them to communicate that with their consumers. We also help businesses to become BCorps and so if you don't know what B Corp is, it's certification for ethical and sustainable businesses. So it's, if you don't know what it is, you should definitely check it out. Because it's an amazing movement that's sweeping the globe. I know you guys know what it is.Krissie Leyland  5:49  There's something else that might sweep the globe that we worked on together recently. So obviously, we recently worked with you on a very exciting project. So we built the MindfulCommerce Sustainability Framework together. And it sounds like this isn't normally your usual style of project. So what were your initial thoughts when you? Well, when we approached you with this idea for the framework?Jessica Ferrow  6:17  Yeah, great question. So yeah, we loved working on the MindfulCommerce Framework you guys, what we love about that project is that normally would be working with one business, on their own sustainability strategy, and how they're going to become a more sustainable business themselves. So it's kind of on a micro level, when you approached us and talked about your vision for the MindfulCommerce Framework... It just is basically the same thing but on a whole industry level, or even beyond an industry because ecommerce isn't exactly an industry is a kind of, it's a what a channel, it's a it's a way people are selling. So it encompasses so much more on a much more macro scale, but it's a similar process that we followed with you to get to the result that we we wanted, we essentially, well, should we talk about the the project and what, what, what we did?Krissie Leyland  7:10  Yeah, yeah, I was gonna say, talk us through like, so I approached you. And I said, or we said, actually, originally, I think I wanted to make my business more sustainable, and then work with you to define a framework for Kollectify and then you were like, I think it's bigger than that. Because we would then use that framework to help other businesses in the ecommerce industry to kind of do the same thing. And then, yeah,I totally forgot about that. Rich Bunker  7:43  Yeah, yeah it was because I suggested it is like, for us to be on not authoritative but have experienced the process, then we could better understand it, to deliver it and help others get to that place. So I was like, let's put Kollectify through it. But then you guys like, it's too big for Kollectify, it doesn't work enough for Kollectify, we need to go bigger.Jessica Ferrow  8:08  Yeah, I think that that's right. I think what happened was, it was just, it was great to see that you, it was really obvious when you first approached us is that you really wants to make an impact. But you weren't quite sure how you had a huge amount of energy, that you wanted to channel somewhere. But you and you want to have this positive impact in the world, but you just were like, help us figure out what to do. So I think what we really noticed that your vision to bring everyone together in this MindfulCommerce Community was was going to be the key. And what we really needed is something to hold together that community. Yeah, we needed a focus. So it's like you bring all these people through the door and saying we want to make ecommerce more sustainable, and more mindful. But when there's no answer to the question of Okay, how do you do that, then it's a little bit up in the air. So what we really wanted to create was a kind of best practice framework for all of the things that anyone working in ecommerce, can look at in terms of steps to become more sustainable, more ethical, more mindful. And then provide that to them as something they can work through.Krissie Leyland  9:20  Yeah. And then the next step was, you went and did loads of research. So yeah, do you wanna talk us through that?Jessica Ferrow  9:29  Sure. Naomi, you want to talk us through that? Naomi Lawson  9:31  Yeah, sure. I was also just going to say, because I wasn't on the initial phone calls as well. So I remember when Jessica briefed me as well. It was obviously a really exciting project, because we were talking about the fact that it could have a really big impact. And that really came through when we did the initial research as well, because it was clear that this was like a big open space where not a lot of work had been done. And it was and it was definitely needed. So it was Yeah, it was a great project to work on from that perspective. For our stakeholder research, we had a couple different approaches. Firstly, we did a survey for the MindfulCommerce Community, and kind of identified what the main environmental challenges that are facing the ecommerce world. And as well as that, we also interviewed 10 key stakeholders from large merchants through to small ethical merchants, as well as tech developers and web experts to get a real range of perspectives and views on again, what the most kind of prominent environmental challenges there are facing ecommerce. And we used that information to develop an insights report and kind of gather our key recommendations for building the Framework.Jessica Ferrow  10:56  When when you approach us we realised that we needed to find out more about what was going on out there. So the best way to do that was to speak directly to people who are working in e commerce. So we ran some surveys, we did some interviews with some experts. And through that, we gathered a load of insights into what was happening out there, what was missing, what people needed. And the main things that we heard, were that people really wanted to be more sustainable in their ecommerce, but they just had no idea where to start. They wanted to be more sustainable businesses, but they weren't really sure where to go to find those materials. They really valued that idea of a community that they could be part of. And they also really, they there just wasn't much out there already. So we could really see an opportunity. And what this this told us is that the MindfulCommerce Framework could have a really massive potential impact. Because there's lots of people out there who are just poised to do something, but they don't know where to start.Krissie Leyland  12:04  Yeah. Why do you think these people didn't know where to start? Like, I guess because ecommerce is a specific world. And it's not just like your supply chains. And yeah, why do you think no one's done it before?Jessica Ferrow  12:21  Yeah, it's a great question. Because some of the brands that we spoke to, even if they have quite robust sustainability programmes in place, even some of the more kind of sustainable brands that you think of, they hadn't quite tied up their sustainability department with their ecommerce department. I think quite a lot of the time in the kind of medium to larger businesses, those two aren't necessarily crossing over. So you've got the ecommerce team who just focused on growth and sales. And they aren't necessarily embedding really sustainable practices. I just think it's not quite come on people's radars yet, I think a lot of people are thinking about packaging,  that's the main thing that consumers will be noticing and flagging up. But I think beyond that, I think a lot of brands haven't quite thought beyond the packaging piece. Or we just saw, those are great opportunities for how, for example, there's so many tech tools on the Shopify App Store, where you can add carbon offsetting at checkout, you can add charitable donations, at checkout, you can there's even apps or kind of tools that you can add plug into your Shopify website where you can create a whole secondhand store on your on your site. And that is called ...Krissie Leyland  13:49  Recurate. Jessica Ferrow  13:50  Recurate! And they're part of the MindfulCommerce Community. Krissie Leyland  13:55  They are.Jessica Ferrow  13:55  But I think a lot of brands don't know about these opportunities. So what we really wanted the framework to do was to not just tell people what they could do, but actually link them up with the apps, people the organisations, the partners who can help them do those things.Krissie Leyland  14:13  Yes, that's my favourite. They're my favourite benefits, you just nailed them.Naomi Lawson  14:18  And I also think that when we spoke to ecommerce experts, and people who work for different for different brands, and spoke to them about the different challenges, I think it all seemed a bit overwhelming. So we needed to think of a way where we could kind of break it down and, and people who kind of work in ecommerce could type kind of, like take it step by step because they didn't know which challenge to prioritise. And that's kind of why we framed it and we took like a value chain approach. So first, so people who want to use the framework would start with sourcing and kind of end with like, product end of life. Yeah. But that's kind of going on and getting into the nitty gritty of the framework. Are we ready? Yeah,Jessica Ferrow  14:37  yeah, it's really important to say that like, there are lots of tools out there for businesses to use to become more sustainable. But I haven't seen that many that have been specifically cut for those working in ecommerce. So I think it's just, this is a specialist tool, that speaking the language of people who are working with ecommerce in e commerce, and it specifically identified all the issues that they are working on or that they need to prioritise. So we, you know, I talked before about how we work with businesses to help them become more sustainable, what we do we help them to, like set a strategy and to figure out what they need to do. We've done that, yeah, or a company that's got an ecommerce operation. So it's, it's specialised, Krissie Leyland  15:39  yeah and it can scale and that's why it could make a big impact.Rich Bunker  15:46  So that's great. So what is the framework? And sort of, can you give us an overview of it?Jessica Ferrow  15:53  Sure. So the framework is a best practice guide for any company who's working in the ecommerce world. And it's split into six categories, or pillars. So I'll just list them off. And then I'll go through them in more detail. So there's mindful business, mindful sourcing, mindful footprint, mindful deliveries, mindful products, and mindful communications. So mindful business is all about your business model. So it's, what kind of business are you? Do you have a strong mission? Do you have a mission for social impact? Are you doing anything to try and tackle the issues around for example, overconsumption and people buying too much? And I have you got any aspects of your business that, for example, are you working in the circular economy? Or are you doing something that's not just traditional types of business, but something that's inherently sustainable? So that's kind of what kind of business model are you. So the Framework contains loads of prompts, and questions to help people navigate some of those ideas. And it also provides links to case studies or examples of businesses that are doing these things, or it links to resources for them to learn more.Krissie Leyland  17:16  And to the MindfulCommerce Directory. If, for example, there is a tech company that is involved with the circular economy. So for example, Recurate who offers, like we mentioned before, a plugin for a brand to have a secondhand store, then they would be kind of listed as an example, for the brand to find on the directory to help them with that.Jessica Ferrow  17:46  Exactly. And that's one of the things I love about this tool is that it's linking back to the directory, and it's all the people within the community that can help each other out. So we tried wherever possible to link to people in the community, and we really hope that over time, the framework can evolve and grow. And more and more, we hope that we can add more links in to people within the community itself who can help each other.So yeah, the second one is mindful sourcing. So it's all about what kind of supply chain do you have? Where are you getting your products from? What are they made of that kind of thing. Then we have multiple footprints. So this is all thinking about your carbon footprint as a business. Even thinking about things like your website, and the data that you're using, and how much carbon emissions that's causing. And so it's really helping you think about - maybe things you haven't thought about before. And deliveries. So that's obviously a big one for ecommerce. So in here, we talk about packaging, of course, different types of delivery methods, and we so some people might not realise that if you choose next day delivery, on an online purchase, that that might mean that it has a much higher carbon emissions than if you chose a slower method of delivery. That's because often, especially in the United States, next day delivery means probably it's going to be popped on a plane overnight and flown to you. Whereas if you chose slow delivery, it might make its way to you by road or another way. So I think just a lot of people who are just buying something on a website might not think about that. But we're trying to encourage businesses to offer more awareness to their consumers about that and offer them different options.Naomi Lawson  19:37  Yeah, because I guess the thinking behind that as well as like, obviously, if consumers are aware, then they might choose a better delivery option and also are given an incentive to.Jessica Ferrow  19:48  Yeah, exactly. So that's deliveries and then products. So the products themselves, what we're really trying to think about is yeh, what is your product? How are you thinking about how you can make your product better how you think about how you can cut out waste ending up in landfill could it end up as something else, and designing it. So for example, Fairphone, design phones that can be their components can all be replaced easily. So instead of it becoming e waste, it would become something that could be used again. And then finally, mindful communications, because we think it's all very well doing all these things. But if you're not telling people what you're doing, then you don't, you're not unlocking that opportunity to lead change in the industry. So we really encourage that kind of to talk about what you're doing and sharing with others in your industry and leading that change.Krissie Leyland  20:45  Yeah, that one's a good one. Because it by doing that you're building awareness as well. And then giving the ideas to other people to do the same thing. And like influencing, because we buy from a really good coffee brand. And didn't know for a while that their packaging is actually like fully recyclable, which is really interesting for a coffee brand because it's difficult to normally how to have like the foil inside and stuff. But if he had said it on the packaging, then you know, yeah, we would know we could recycle it. and he is doing really cool things as well like making it will be like actually,Rich Bunker  21:28  home compostable Krissie Leyland  21:28  home compostable. Yeah. So he's like working with another organisation to create this home compostable packaging. And then I was like, oh, would you mind when you've done that, sharing that so then we could tell some other coffee brands. And yeah, it's like, innovation, spread the word, build awareness and a nice little circle. Rich Bunker  21:53  Exactly. Jessica Ferrow  21:55  Yeah, and a great example of a company that's doing that is Finisterre. So Finisterre, make ethical apparel. And they are they create, they've created what they call Leave No Trace bag, which is made out of water soluble material. And they are using that instead of kind of poly plastic to send out their clothes. And, and instead of keeping that innovation to themselves, and giving themselves the kind of competitive advantage for being a really sustainable company. They've just open sourced it. So they've just said anyone who wants to use this bag can just speak to us about it, so and they they've gone to other B corps and offered it to them. So that's a great example of communications and kind of advocating for change and, and sharing open source information.Rich Bunker  22:44  Super - thank you for going through that.Naomi Lawson  22:47  And I guess another thing to say about the framework as well is that it's all about asking questions, and prompting people to think about different, like different areas of sustainability, rather than telling them what to do.Krissie Leyland  23:04  Yes, yeah, definitely. Rich Bunker  23:05  Definitely. It's a good it's a, it's a helps them ask the questions about themselves. That's what I found sort of looking at it was definitely, you can gauge yourself by it, and really deeply get into almost sometimes too deeply, to where you can go and what you can do to make yourself your business more sustainable or better for the environment. And that's great. And I guess, a little bit - in reflection now that it's been out there and delivered. And we've had a few weeks to play with it and, and ask the community what they think about it, but like, what are your guys thoughts on it? Now that you know you're looking back at the project and where it is now? What do you think about it?Jessica Ferrow  23:54  Yeah, so I'm really excited about I think what we found in our research, or what we really felt with this project is that we didn't spend, you know, it was quite a quick project to just get started. And we didn't want to spend like a year perfecting it and getting it to like the perfect, perfect thing and test and tests and tests. We just wanted to get something out there that people can start using. And what I'm really excited about is seeing how it evolves. And we by no means think that it's perfect to begin with, even though we know it's really great start and I'm sure that anyone who goes in and starts playing around with it and finds it, they'll definitely find some really useful resources. And I'm sure they will find things in there that they've not heard of, or they've not come across before. So even if we can get someone to know about one app or one tech company that they've never heard of, then we've done some good, but I would expect that most people will find a lot more than that in there. And as time goes on, we can just keep tweaking it and keep improving it and keep adding more and more things, more resources to it. I very much see it as a work in progress that can grow and grow. And with feedback from the community with input, and as things improve, so I'm excited to see where it goes.Krissie Leyland  25:09  Yeah, definitely. I'm already like, constantly thinking of how we can improve it and add more solutions, more brands as examples. And yeah, it's great.Naomi Lawson  25:20  Yeah, definitely. And I think we also spoke about how we could kind of expand it and draw on your amazing community of experts that you've already got to do things like run kind of workshops and webinars on like specific areas of sustainable e commerce. So there's so much that you can do with it.Krissie Leyland  25:41  Yeah, that's a good idea.Rich Bunker  25:43  Jot that one down!Jessica Ferrow  25:48  And I'm just really just seeing it as something that can create so much impact because we are Twelve, as so we set up Twelve because it was all about - it is called Twelve because in 2018, there was a report by the IPCC released that said that we had less than 12 years to avert the climate and ecological crisis. So we've now got less than 12 years to go. So yeah, we only really want to work on projects that are game changing, and they're going to make a big impact. And that's why we love this project. Because the scalability of it, you know, there could be hundreds or 1000s of people using this framework and making positive impact to their business. And that really gives us a really good feeling. And we really hope that even if one business changes the way they source their materials, or reconsiders, the kind of packaging that they use or thinks about how they could be a more purpose driven business, then we've done our job. But I would just say that the the scope for scale is huge. So I really hope that lots of people do use it.Naomi Lawson  26:55  And the key thing as well, just in the framework that we spoke about a lot was needed to show users how to think beyond their own operations. So it's not just about reducing the negative impacts, but also about how they can increase their positive impact. So it's a bit of a mindset change for for some organisations.Krissie Leyland  27:13  Definitely. And even like, you know, the thing that I kept saying was, we need to talk about the websites and the impact of an e commerce website. Because not like I say this all the time, but not enough people realise that because it's just because it's not physical, it's still having an impact. And it's taking energy from the planet. And I think that's the biggest thing that people go, Oh, I never realised that. So just by, like you said, if one person takes one thing away from this framework, or being in the community, then we've done our job.Jessica Ferrow  27:51  Yeah, exactly, exactly. And I think what the the important thing that, that as sustainability consultants, we would try to get people to think about is how material those issues are. So if you are a huge company, like a huge, you know, clothing company, that selling fast fashion, and your website is probably not going to be your biggest impact. So it might not be the thing you focus on. First, you might want to think about the fact that you're flying clothes all around the world, and you've got a truck to transport going everywhere. If you're a small company like yourselves, and with a few a small team working remotely, then yeah, your digital footprint is likely to be one of your significant impacts. So you have to think about it like that, that different companies need to think about what their biggest impacts are, and they're not going to be able to do that until they start looking into it.Krissie Leyland  28:43  That's very true. Rich Bunker  28:44  I think that was one of the big Penny drop them for me was, you know, when we found out about listening to our friend Gerry about the digital impact of business businesses online. And that was just I was kinda like, we just have to tell people about this. How do we how do we let people know about this so they can make more informed better decisions? And that I think that was one of the biggest things that kicked off.Krissie Leyland  29:10  It was it was the rabbit hole. Rich Bunker  29:11  Yeah, the MindfulCommerce reconing.Jessica Ferrow  29:15  We're really lucky to speak to Gerry as part of our research for the Framework, we had a great conversation with him and he has some extraordinary facts around the amount of data storage and and how many trees you'd have to plant per year to just account for the returns. I think it's something like 2 billion trees per year.Krissie Leyland  29:36  He has some shocking stats that make you think. And and by the way, we did interview him on the podcast on episode three.Jessica Ferrow  29:47  Listen to that definitely. Yeah, no, it's really it's really great to have such a wide range of experts in the community, just who are all supportive of this and what we found when we did our research was there was appetite and support from all the people we spoke to for this. So it was really great to, to feel that love from the community and enthusiasm.Krissie Leyland  30:10  Just out of interest on that topic of, you know, digital impact. And did you ever think about that? Did you consider it before you met us? Or was like, was it already on your radar?Jessica Ferrow  30:26  It's definitely on my radar it's probably not something that I had, it's probably something that I had thought I need to act on it. Like, I've got some shocking amount of emails, you know, old emails that I probably need to delete are just like digital clutter. And it probably just gave me the kick to just tackle it a bit or think about it a bit more. But yeah, I think you guys have done a great job of raising awareness of that issue. So yeah, keep doing it. For sure.Naomi Lawson  30:56  Definitely. I too am just, I kind of, I knew it was a thing before, but I am so much more conscious of it now day to day, kind of things like thinking before sending an email and storing images and watching videos and things like that.Krissie Leyland  31:13  Yeah, definitely. I think in ecommerce, it's quite tricky, because, you know, it's quite image heavy. And videos and graphics and stuff. But yeah, hopefully we can help people to do better.Jessica Ferrow  31:31  Yeah, I don't, I also think that people need to think about the thing that is, like I said, the thing that's going to be the most material impact, you know, if you, if you if your house was burning down, you wouldn't go outside and like, put out the tiny fire in like, a tiny corner of the garden, you know, like, do you know, I mean, it's just you need to kind of focus on the areas that you are your biggest impact. And, and that's what as sustainability consultants, that's what we kind of help people to figure out. And there's lots of ways that you can do that you can do that through the carbon emissions that it creates the spend that you're spending on it, the amount of impact it has on your business, and how relevant it is to your business, that kind of thing. So, but you've got a lot of our thinking in the framework, you know, as sustainability consultants, we've put all that together, and we've literally externalised our brain into, into a resource that you can read and look at. So it's like, we think about it as like having a sustainability expert in your pocket? SoRich Bunker  32:33  It's a great way to you know, you can use the framework to sort of go Okay, maybe that is my big ticket item, that that's the biggest impact we have. But we can't afford to change that just yet. What else can we do? It gives us that, you know, because sometimes businesses get focused on Oh, we need to change this massive impact that our business has, but then can't see past it. Krissie Leyland  32:53  can't do it right now. So in the meantime, I'll look at this small thing that I can do, which has a big impact small but big change.Jessica Ferrow  33:02  Yeah, exactly.Rich Bunker  33:03  If you do several small things that are easy to change, you can have quite a big impact in your business, as opposed to just doing the one big thing that might take some time and have quite a lot of institutional changes that you need to do you know, soJessica Ferrow  33:16  yeah, that's totally right. And sometimes it can be cheaper things are easy things or behavioural changes. And I think the most important thing that I'd encourage people to look at is, is that kind of mindset, mind set shift. So actually getting them to think and ask questions of themselves that are a bit more like a business that takes sustainability seriously. And just, some people might have never asked themselves those questions before. I think when people are new to the idea of sustainability, they're always asking, what's the right thing? Should I do this? Or this? You know, should I use this type of packaging? Or this type of packaging? Which one's better? Which one's best? And what I often have to explain to people is, it depends. It depends, and it depends what best is. And what best is depends on what your priorities are. So what do your consumers care about? What do you care about? is plastic The worst thing for your consumers and they don't want to see any plastic? Or is it Do they want to have Do you have to also balance all these other things like durability, and it's no good if you have a really sustainable packaging, that means all the goods insides get damaged or it gets damaged 50% of time, so you have to send it back and that's going to create more carbon emissions. So it's all about as a sustainability consultant, what we're always trying to do is think holistically about all the different multifaceted issues that will add up to your environmental impact, and social impact and trying to balance all those challenges.Rich Bunker  34:47  you know, and tech can help with that. I think tech can be really helpful in leading that change. You know, there's lots of good calculators out and there's probably scope for more calculators out there that say like a business has got a product and they ship it in plastic packaging, or it's a plastic bottle and they're like, we want to be more sustainable or something that's more recyclable or something that can be reused, we're going to use glass. But then what is the upshot of using that glass, like the co2 footprint of transporting that glass product, as opposed to a plastic could be, you know, in tech can play a big part in in that where there's lots of online calculators that you can gauge your co2 footprint and you know, against the two, again, it's, it's what's best or better or the best. And there's there's definitely scope for tech, to help with that. And I guess what, what's your guy's views on tech in e commerce and its place in sustainability?Jessica Ferrow  35:48  Well, tech,Naomi Lawson  35:50  tech, I think with tech, there are already a lot of tech solutions out there for different sustainability challenges. I think one of the challenges perhaps for kind of tech developers and applications is kind of them getting the message out there and communicating and kind of promoting their own service potentially. And kind of seeing themselves as a sustainability solution. I guess an example of that would be, maybe it comes down to to the brand or merchant using them. But an example of that would be Okendo, which is an app that enables shoppers to review their purchase online. So I know that Finisterre for example, use Okendo so that people can purchase an item, once they have done they can leave a review, say if the sizing runs large or small, which obviously enables future shoppers to go look at the reviews and say, okay, that runs large, so perhaps I'll get some size down, which means that they are reducing the number of returns, which obviously lowers their carbon emissions. But so that's that's an amazing initiative. But I would say that a lot of a lot of organisations maybe don't see that as being an amazing initiative or being something that is an incredible sustainability solution.Krissie Leyland  37:23  I absolutely love that. it's true. They don't they don't recognise,  in particular Okendo... so I've got a good relationship with Okendo, and they, I was like, have you worked with any, you know, sustainable ethical brands? Can you help with this and that and they're like, I haven't really thought about that. And yeah, they're in our report, they're in our framework and now on the directory, and all of a sudden, they're like, Oh, yeah, I can be a solution to help fight climate change. And, yeah, it's just, I liked your answer.Naomi Lawson  38:01  That's good.But actually, quite an interesting fact that Gerry McGovern gave us is that 1.5 billion trees would need to be planted to deal with annual ecommerce returns in the US alone. So yeah, reducing the number of returns is making ecommerce more sustainable.Krissie Leyland  38:20  Yeah. So Okendo, a customer review app are a solution a solution to lots of , well, the biggest ecommerce issue, which in my opinion, retruns like returns are the biggest issue in ecommerce, huge Like...Jessica Ferrow  38:39  yeah and we want to get more people realising how they can be an actor in that in that response, or into kind of fight one of those big challenges. So if we have the issue of returns, like how can we get more app developers to, to kind of step up and say we we've got solution to that. And there's some really cool as well, just thinking about other tech tools that are at play. And quite a few companies now like ASOS and Finisterre using AI, lead size fit guides. So you go online, helps you find the right fit. And so you click you know, or you average body shape, or you know, above or below and then what height you what weights, and it kind of figures out the best size for you and says you should by size 10 or size 12 or whatever. And then it's it's much more likely that you'll get the right fit first time. So again, reducing returns. So more and more that of companies that can do that. They're also going to save money, because often returns are free. So it's it's a win win for businesses to do this. Rich Bunker  39:41  Definitely.Krissie Leyland  39:43  Yeah.Naomi Lawson  39:43  I also think when it comes to returns, as well as it comes back to the communication piece up. It's most people I would say, think oh, I'll just order two sizes of that because they can easily send it back and they won't think about the impact that that has which is massive. But all it takes is is kind of raising awareness and people to think about it to just completely change their habits, which if you know, like the impact that that could have if there was sort of a big industry led campaign around, it would be huge again.Krissie Leyland  40:20  Yeah, I've actually recently come across an app that at checkout says, like, your impact or a comment what it was, but I was like, Oh, my God, that's a perfect app to say, like, prompt the shopper - Do you really need this, like, this is the impact that it's going to have, and make them just be more mindful about their purchases.Jessica Ferrow  40:49  I love that. I love that I'd love to see that. You know, why you got Three? Three have the same dress in your basket? Why don't you head over to our fitness system to find the right size? You know, like that. And if we had a industry wide example of best practice, if we have more and more people saying, well, we're doing this, we've got this tool, we've installed this plugin, we're using this. And then if we had an industry wide campaign, where we tried to get all the power companies to do something similar. I just think that's where we need to go, we need to get all the people have the solutions to start telling everyone Hey, this is the way to do it. We all need to do this. Come on, let's get on board. And I think you could see some really rapid change.Naomi Lawson  41:32  Exactly, yeah. And partnerships are important in e commerce, which is why the directory is needed. But yeah, another thing that I've seen recently, I can't remember where it was, was basic, I think it was a men's clothing website. And it basically told people, it would tell you, like how much water was used to make a T shirt, or you know how much energy was used. And that's just amazing. Just to get you to stop and think about whether you need something as well, and to realise, like the impact of your purchase. Yeah,Krissie Leyland  42:11  it's just cool. And definitely transparency. And yeah, communicate your impact.Rich Bunker  42:18  I think, I mean, there's, there's a lot of businesses and a lot of tech, and a lot of good solutions out there. And there's just not enough awareness about the solutions, I think is the biggest problem.Krissie Leyland  42:31  That's our goal to build awareness of them.Rich Bunker  42:35  And if there isn't, if there is a problem that a lot of brands and merchants are facing, and then they're asking about it, and there's a there's sometimes a gap in to be filled by some tech, possibly so that that'll be part of the framework, where there isn't a solution for merchants problems. So ...Krissie Leyland  42:57  We will be like, can you fill this with your current app or like add a feature to your current app or build an entirely different app for to fill that gap?Jessica Ferrow  43:10  Yeah, 100%. Like, I would love to see tech companies kind of doing massive hackathons to figure out the solution, you know, to these things, if we're like, we really need something that's going to help us track our carbon footprint from warehouse to end user. And we don't have a tool to do it. But we're pretty sure using mobile data, we can do it. And who can do it, as well as so many clever smart people out there. There's so many young graduates who are just absolute coding geniuses, who I'm sure if we gave them that challenge, they could meet it, I'm sure they could learn something amazing. So it's identifying the need, it's identifying the fact that we want to do this. There's a lot of people out there who who want to do it, and it could be a great opportunity.Krissie Leyland  43:58  So I'm very aware of your time. So I guess I might ask Naomi first. What's your number one tip or words of wisdom for any ecommerce business who wants to be more sustainable?Naomi Lawson  44:20  Phwor that's a good one. I'm just gonna go to my notes. might have to cut this out.Rich Bunker  44:31  How professional, you have notes. Krissie Leyland  44:33  Yeh, we didnt even share the talking points!Naomi Lawson  44:38  So I would like to encourage organisations to really reflect on their business model. I think a lot of businesses fall short when they're setting sustainability goals and targets because they're so focused on short term gains. And actually thinking long term is so critical to ongoing commercial success and to the protection of our planet. And if we're not thinking long term then there won't be a planet for us to make profit to run our business. Krissie Leyland  45:07  Ohhh...Rich Bunker  45:07  Very deep, I like itKrissie Leyland  45:10  I like that. I like that a lot. So over to you, Jessica.Jessica Ferrow  45:18  Yeah. So my top tip would be, just get started, it can feel really overwhelming when you just see this huge list of things, or you look at other businesses, and they seem so far ahead of you. But really, every journey starts with a single step. And it really is important just to start where you can start small, get the wins, celebrate the wins. And also just find the right people to work with. Just reach out to people who are doing it, find experts to work with find brilliant people on your team, quite often, if you have a team, you know, young people will be very interested in helping you with this. And you can delegate projects to interns, or, or, or senior managers, or anyone at most people will be really motivated by this kind of work. So just get everyone involved and just try and set a target to get something done by a certain date, and then keep going. And good luck. Krissie Leyland  46:20  Perfect.Rich Bunker  46:21  Great, great answer.Naomi Lawson  46:22  That's a great answer.Rich Bunker  46:24  I guess one final thing to touch on. You mentioned it early on in the podcast there was you help businesses with B Corp certification? And really, what are the big differences between B Corp and what you've created for us at MC?Jessica Ferrow  46:43  Great question, because I think that's a really, it's really good to to recognise that there are other frameworks out there. And the BIA, the B impact assessment, which is the one you do for the B Corp certification is also a big list of questions, which you tick. And the main difference I would say is that the MindfulCommerce Framework is first and foremost geared up for people who are working in e commerce in some way. So it's been tailor made for that kind of organisation. So it has more specific questions to that kind of business. However, it does also have some broader sustainability and business related questions and topics. So I would say the MindfulCommerce Framework is really great place to get started and to start your journey towards becoming a more sustainable business. And I think the BIA B Corp assessment, after you've done the MindfulCommerce  Framework would be a lot less daunting and a lot that you find quite a lot of overlap. And you'd be on a great, you've done a great start to continue and do the B Corp as a next step. But I would say that when you first approached the BIA, it can be a bit overwhelming, because there's more than 200 questions, and some of them you're like, how does this even relate to my business and some of the way the languages can be quite difficult to navigate. So for a company that doesn't have a sustainability strategy in place, it can be quite difficult to know, where you should be focusing. So that's what that's why we find that often we work with businesses to help them identify what their priorities are, and help them set their own strategy before tackling the BIA because it helps them not just go down rabbit holes, focusing on how to measure water consumption in their suppliers, when actually they really should be focusing on the you know, environmental footprint of their offices, which are massive, whatever it is, it's just like, you've got to you've got to it was like I was talking about for you need to go where the big impacts are. And the people that are in your company and your stakeholders care about.Krissie Leyland  48:52  What about the other way around? So if you're if you're doing the B Corp assessment, so the BIA Jessica Ferrow  49:00  Yeah. Krissie Leyland  49:05  And and then you came across the MindfulCommerce Framework. So you're an e commerce business, obviously.Jessica Ferrow  49:09  Yeah, I still think you'd really find the MindfulCommerce Framework useful because as we talked about, there's loads of case studies, which you never even find that in the BIA. It's not like an informative thing. It's more like a questionnaire asking you about your performance. Whereas I feel like the MindfulCommerce Framework has got more focus on improvement, and also linking you up via the directory of people who can help you. So it's more like a one stop shop for thinking about your business but also improving rather than just assessing where you're at. So I think if you've done the BIA or you're already a certified B Corp, I really think you will still really find the MindfulCommerce Framework to be super useful in your journey.Krissie Leyland  49:46  Perfect. Wow. I love this.Why didn't we do this ages ago, I would have found it so much easier to write the website copyRich Bunker  50:01  The first iteration is out there.Jessica Ferrow  50:02  Well that's it it's an iteration. You just have to keep improving. And done is better than perfect, right? Rich Bunker  50:11  Like the framework is, it's a journey.Krissie Leyland  50:14  It's a journey for us as well. Um, thank you so much. It was lovely to chat to you both.Jessica Ferrow  50:24  Thank you. Great. Talk to you guys, too.Naomi Lawson  50:26  Yeah, it's lovely to catch up.Krissie Leyland  50:28  Thanks for winging it with us. Rich Bunker  50:30  Yeah. Thanks. Thanks. Thanks for the catch. And really, thanks again for helping us get to where we needed to get to to help others. Krissie Leyland  50:39  Hmm, it's amazing, honestly.Jessica Ferrow  50:42  Aww it was great to work with you. And we really look forward to seeing all the impact that the framework and the directory will, will make, and we look forward to hearing what people think so do let us know.Krissie Leyland  50:51  Definitely. 100%Naomi Lawson  50:53  I can't wait to see how it develops as well. In months and years to come.Rich Bunker  50:59  It's very exciting, so excited.Krissie Leyland  51:03  Thank you so much. Um,Rich Bunker  51:06  And yeah, we'll speak again soon.Krissie Leyland  51:10  If you'd like to find out more about Twelve you can head over to their website twelvefutures.com. And I will leave the link in the show notes. And if you enjoyed this conversation today, you'll love the MindfulCommerce community, head over to mindfulcommerce.io and click on community and I'll see you there! Hosted on Acast. See acast.com/privacy for more information.

This month's podcast guest is an important one in that he is a big reason this podcast even exists you'll soon find out why. We discuss a topic that people often desire the answers for - leadership. We uncover the history of generations, the stereotypes that are attached to those generations 'snowflake', and well the rest you'll have to wait and see! As the Founder & Host of The Unconventionalists, Mark Leruste is on a mission to help mission-driven entrepreneurs and business leaders have a bigger impact on the world with their message. Mark previously served as Country Manager of the Movember Foundation, where he helped raise €2.8million for men's health and inspired 110,000 fundraisers to take part, winning multiple awards along the way. Since then, Mark has worked with disruptive brands, pioneering organisations and forward thinking leaders including Google, Samsung, YouTube, The Guardian, VirginStartup, INSEAD, Intuit, Method & Ecover, L'Oreal and StateStreet to name a few. His weekly podcast The Unconventionalists (a top 20 UK podcast) has reached 135,000+ downloads on Apple Podcasts across 100 countries and his videos have been viewed over 2 million times on social media. His TEDx talk “What they don't tell you about entrepreneurship” has become the most watched TEDxCardiff talk of all time. To find out more about how to get paid to share your message visit www.theunconventionalists.com You can find us @myselfincludedpodcast

FREE RESOURCES! Check out the FREE resources, book recommendations, and show notes on our website: http://mindsethorizon.com/59 TODAY´S EPISODE IS BROUGHT TO YOU BY MINDSET HORIZON If you´re ready to start your own podcast, build credibility, and scale your impact and business we have good news for you! Our founder, Tibor, decided to provide a 30-minute FREE discovery call where you can have a discussion with him to see if podcasting is something that could help you scale your brand and business. Book a FREE discovery call with him here: http://bit.ly/30minFreeStrategySession BIGGEST TAKEAWAYS FROM THIS EPISODE 1 – Learn more about Mark´s entrepreneurial experiences, his ups and downs, struggles and failures, and successes. 2 – Learn more about the underlying issues of people being disengaged in the workplace and disconnected from their work. 3 – Learn more about how to find a deeper sense of meaning and purpose in life. TODAY´S GUEST Mark Leruste is the Founder and Chief Purpose Officer of the Ministry of Purpose and host of The Unconventionalists podcast who is on a mission to eradicate career misery in the workplace by helping organizations and business leaders clarify their purpose to better lead and inspire their people. Mark believes everyone needs a purpose and that no one should have to be one person at home and another at work. That's why his big hairy audacious goal is to create a world where the vast majority of people feel connected to an important mission and feel seen, heard, supported and appreciated along the way. Thanks to his creative video CV that went viral in 2012, Mark previously served as Country Manager of the Movember Foundation, where he helped raise €2.8million for men's health and inspired 110,000 fundraisers to take part, winning multiple awards along the way. Since then, Mark has worked with pioneering organizations, forward-thinking leaders and disruptive conferences including Google, TEDx, Intuit, INSEAD, Method & Ecover, L'Oreal, StateStreet, The Guardian, Samsung, General Assembly, and VirginStartup. Over the years Mark has lived and worked in more than ten countries across four continents leading Millennial teams and has been featured in The Wall Street Journal, Metro, The Guardian, ShortList, Elle, GrowthLab to name a few. His weekly podcast The Unconventionalists has reached 135,000+ downloads on iTunes across 100 countries and his inspiring videos have been viewed over 1.5 million times on social media. His book “It's Not You, It's Me” is a modus operandi for unfulfilled professionals looking to find more meaningful work and Mark's TEDx talk is the most-watched TEDxCardiff talk to date. When he's not speaking, Mark is at home enjoying life in London, UK with his family where he tries to keep up with his two young children who keep him on his feet! CONNECT WITH MARK Website: https://www.markleruste.com/ 3-Part FREE Video Course on "How To Turn Your Mess Into Your Message": https://bit.ly/2AOZYXH 10 Day FREE Personal Branding Challenge: https://bit.ly/2UigBlK Podcast Online Masterclass: https://bit.ly/3cHB75F LinkedIn: https://bit.ly/2AImVvQ Facebook: https://bit.ly/3h1VKwH Instagram: https://bit.ly/2My8iho YouTube: https://bit.ly/2MChwJs Twitter: https://bit.ly/3cHsyYy STAY IN TOUCH! Join the Mindset Nation Community: http://bit.ly/2kBpB6X Subscribe to Our Newsletter: http://bit.ly/2kL6nvA YouTube: http://bit.ly/2mgfCnV LinkedIn: http://bit.ly/2KwHkGd Facebook: http://bit.ly/2kcP6em Instagram: http://bit.ly/2tYzQXy

Jessie is bringing her ECover skills to show everyone how to easily create an Ecover through Canva for your lead magnet.

In this episode we spoke with Mark Leruste, Founder and Chief Purpose Officer of the Ministry of Purpose and Host of The Unconventionalists podcast. Mark has worked with pioneering organisations, forward thinking leaders and disruptive conferences including Google, TEDx, Intuit, INSEAD, Method & Ecover, L'Oreal, StateStreet, The Guardian, Samsung, General Assembly and VirginStartup. His weekly podcast The Unconventionalists has reached 135,000+ downloads on iTunes across 100 countries and his inspiring videos have been viewed over 1.5 million times on social media. His TEDx talk "What they don't tell you about entrepreneurship" is the most watched TEDxCardiff talk to date. In this episode we talked about the secrets behind his successful TEDx talk. It's packed full of great tips and insights on all things public speaking. Books recommended by Mark: - The Breakthrough Speaker, by Adam Smiley Poswolsky - The Storyteller's Secret, by Carmine Gallo We hope you enjoy it! +++ If you'd like to learn more about effective public speaking and presentation skills, join us for one of our upcoming Live Masterclasses: http://ideasonstageuk.eventbrite.com

Jenelle is a coach that helps women overcome their emotional walls to allow more love, connection and empowerment. In this conversation we address the dark side of ourself that limits us from becoming our highest self. Jenelle talks relationships, and opens up about her story and how she's been able to work through the struggles. Support the show (http://gf.me/u/w5fjfs)

Met Pieter Conings, Head of Marketing van Ecover, spreek ik over de challenges van de positionering van Ecover als ecologisch merk. Hoe realistisch blijft die positionering in een wereld waarin ecologische verbeteringen de norm worden?

Commercials voor wasmiddelen zijn klassieke voorbeelden van saaie reclamespots. Hoe kunnen we die spots interessanter maken? Moet dat überhaupt wel? Pieter Conings, Head of Marketing van Ecover, en Tim Smits, Professor Marketing Communicatie aan KU Leuven beantwoorden die vraag.

Have you ever thought on how other chemicals enter our body? In this week’s Insight, I talk about the negative impact these strong chemicals and what you can do about it. Visit https://www.bodyshotperformance.com/podcasts-blog for the complete show notes of every podcast episode. Topics Discussed in this Episode: The effect of harmful household cleaning products How harmful chemicals in personal care products enter our body Key Takeaways: You don’t to kill all the bacteria. It’s good for our microbiome. It’s good for us to built up immunity using these things. So that, we aren’t too clean. They are full chemicals and that can cause problems with our hormones. A lot of these household products will come and close contact with your skin, if you use bleach on the floors and you walk on the floors, your feet will be absorbing some of that bleach. And they clean, but they also take out everything else. And they have a significant amount of collateral damage in terms of the fumes you inhaling. The largest organ of the body porous, so it absorbs very very easily. An implication to some of these is it can affect your hormones. It can affect the hormones in a number of different ways, and in every estrogen could be affected by certain products. Other hormones can be affected that can significantly impact our health. A few study in recent years, theories that aluminum based deodorants could increase the risk of breast cancer. That study suggested that chemicals in these deodorants, including aluminum, absorbing the skin and can have this effect. Action Steps: Slowly reduce the the use of chemical household cleaning products. Look for more natural products. Start small, reduce exposing your body to chemicals. Get to know more familiar on what these products do and what’s with in them. Leanne said: “This week, I just want to highlight and to create an awareness of what you put on your skin. And then, the chemicals and other such thing that are sprayed, wiped or used in home, because that also has benefit. Then you more likely to breathe them in, as well as absorbing them through the skin.” “So pay attention to all the different ways to come and contact with these chemicals, and try to reduce that chemical footprint if you like in your body.” Thanks for listening! If you’re interested in finding out what your health IQ is, take the Health IQ test to find out, and get a free 39-page report built around our six signals, which are sleep, mental health, energy, body composition, digestion, and fitness. If you’ve enjoyed what you’ve heard on this episode and it’s added value to you, share the episode with someone you think could benefit from it. And don’t forget to leave a rating or a review and subscribe on Apple Podcasts. Links to things mentioned in the show: Farmdrop Ecover Chuckling Goat Last week’s Episode: Insights: My Thoughts on the Roundup News Story Sponsor Link: Oura Ring - use discount code BODYSHOT for €50 off More from Leanne Spencer: Bodyshot Performance Bodyshot Performance Limited Facebook page Remove the Guesswork BOOK by Leanne SpencerRise and Shine BOOK by Leanne Spencer   Leanne’s Email

On today’s episode you will hear part 2 of 4 of Russell’s interview with Andrew Warner about the Clickfunnels start up story. Here are some of the awesome things you will hear in this part of the story: Find out from an employee of Russell’s, Brent, why he stuck with the company through potential bankruptcy and jail time for Russell. Find out who thought Clickfunnels seemed like a scammy company and therefore didn’t want others to know they’d worked with them. And hear how Clickfunnels actually finally came to fruition after many other failed software company attempts. So listen here to hear how Todd and Dylan became cofounders of Clickfunnels and together got the project off the ground. ---Transcript--- Alright everybody, this is Russell Brunson. Welcome back to the Marketing Secrets podcast. I hope yesterday you enjoyed part one of the Clickfunnels start up story interview at the Dry Bar Comedy Club with Andrew. I love the way he interviews. I hope you’re enjoying it as well. So we are going to dive right into part 2 of 4 from this interview. And again, if you’re liking these interviews please, please, please take a snapshot on your phone, post it on Facebook, Instagram or wherever you do your posting and tag me in it and use hashtag marketing secrets so I can see that you’re talking about it. I’d appreciate it. With that said, we’re going to queue up the theme song, when we come back we’ll start in on part 2 of the interview of the Clickfunnels start up story. Andrew: You know what, I’ve talked to a few of your people because they’re so good, that Dave could really be a leader on his own, start his own company, he’s got his own online reputation, the whole thing. I keep asking him, “Why do you work for Russell? What is it that lets you be second to Russell who’s getting all the attention?” And I’ve got some answers and would you mind coming up here and in a second I’m going to ask you. No, come back here and I’ll just bring you up in a second. Actually, you know what, it looks like you can come pretty fast. I thought that it would be a little bit more, I thought it would be more of a thing to get mics on people. And I realized if Collette can do it…. Okay honestly, dig down deep. Why did you want to stick with him? Brent: Through all that stuff? Andrew: Yeah. Brent: I don’t know. My heart was just racing. As he started telling that story, it just makes me sick to my stomach. As you scroll down and look at all those businesses of, for years, every 30 days it was a new business launch, it was crazy. Always why I stuck with him is, you know, Collette mentioned that spirit. He’s absolutely different than anybody else I’ve ever met in my entire life, a friend…. Andrew: Of what? Give me an example. Let’s be more specific. Back then, not today, he’s got this track record, adoring fans, I asked him to do an interview, everyone wants him on his podcast. Back then when it wasn’t going so well. Give me an example that let you know this is a guy who’s going to figure it out eventually, and I could possibly go down, watch him go to jail, but I believe that it’s going to go up. Brent: Well, at the time when things are crashing, I saw him as the income stopped. And he had started a program that he loves, obviously wrestling, and he brought an Olympic wrestling coach to Boise and he brought all these amazing wrestlers to Boise and he wanted them to be able to train and get to the Olympics, he wanted to help them get there and live their dream. And you know, he was supplementing, at the time the business was paying for these guys to do a little bit of work for us, they weren’t doing very much for us. But I saw him out of his own pocket, be paying for these guys. And I knew how hard he wanted to support them. And there was a day when my wife and I, we were struggling because I just, I was concerned about him financially because he was supplementing and trying to keep this business afloat, and we talked about things and I came into the office one day and I asked if I could talk to him and sat down, and kind of spoke in language that I normally don’t speak in, I might have dropped a bomb or two. It was, I was so concerned I pretty much told him, I can’t keep doing this, I can’t keep watching you every month pulling the money that you saved for your family to try keep jobs for other people. I said, I’ll leave if that helps you. And the fact that he stuck with people, that was the true character of who he is. Andrew: He kept paying your salary, kept sticking with you, and also constantly launching things. Brent: Absolutely. Andrew: That you’ve never seen anyone implement like him. Brent: You know some people call it faith or belief. He has this inherit belief that he can truly change people’s lives. Andrew: That’s it, even when he wasn’t fully in control of his own. Alright thanks. Thanks for, give him a big round of applause, thanks for being up here. I feel like this is the thing that helped get you out of trouble and potentially, and getting out of potential jail. What is this business that you created? Russell: So we, during the time of that and this there was time, probably a year and a half-two years that we were trying all sorts of stuff. And again, marginal success on a lot of them, nothing like….and this was the one, we actually, this is before….I’ve done a lot of webinars and speaking from seminars and stuff like that, but this is right when auto webinars were coming out and Mike Filsaime had just done an auto webinar and a couple of people, and I felt like that was going to be the future thing. So we’re like, what do we do the webinar on? We didn’t know. And we flew out to Ryan Deiss and Perry Belcher’s office for two days and picked their brains, went to Rich Schefren’s office for a day. And then on the flight home, I’m just like sick to my stomach. I couldn’t figure out what’s the thing that we could serve people the most right now. And on the flight home I was like, all the internet marketing stuff we do works for internet marketers, but we’re way better at like local business. Like if a chiropractor implements like two things it works. Or if a dentist does it. But I was like, I don’t want to be the guy going to dentists, but we could be the backbone for that. What if we created an opportunity where people could come in, we train them, and we connect them with the right tools and resources, and then they could go and sell to chiropractors and dentists. And that’s what the idea was. We turned it into an offer called Dotcom Secrets Local, it was a thousand dollar offer at the time. Did the auto webinar for it, and it launched and within 90 days it had done over a million dollars, which covered payroll taxes and then got us out of debt to the point now we could stop and dream again, and believe again and try to figure out what we really wanted to do. Andrew: Dotcom Secrets Local to a million dollars within 90 days. And how did you find the people who were going to sign up for this. A lot of us will have landing pages like this, we’ll have these funnels. How did you get people in this funnel? Russell: And this was pre-Facebook too, so it wasn’t just like go turn Facebook ads on. But you know, one thing that happened over all the years prior to this, I’d met a lot of people and go to a lot of events and get to know everybody. And everyone I met, you know, you meet a lot of people who have lists, they have followings, they have different things like that. I just got to know them really, really well. And in the past I’d promote a lot of their products, they’d promote my products. So we had this one and we did it first to my list, and it did really well. So I then I then called them and I’m like, “Okay, I did this webinar to my list, these are the numbers, it did awesome. Do you want to do it to your list as well?” and they’re like, “Oh sure. Sounds like a great offer.” We did that list and it did good for them too. And we told the next person and then, if you have a webinar, it’s kind of like the speaking circuit, if you’re good at speaking then people will put you all over the place. Same thing, if you have a webinar that converts, then it’s easy to get a lot of people to do it. So as soon as that one worked and it converted well, then people lined up and we kept doing it, doing it, and doing it, and it was really quick to get to that spot pretty quick. Andrew: I went on Facebook recently and I saw webinar slides from Russell Brunson, I went to the landing page, Clickfunnels page and I signed up and I’ll talk about it maybe later, but I bought it and I know other people did. And I’ve seen other people say, “Russell’s webinar technique is the thing that just works.” I’m wondering how did you figure it out? How did you come across this and how did you build it and make it work? Russell: Yeah, so rewind back probably ten years prior to this, when I was first learning this whole business. I went to my very first internet marketing seminar ever, it was Armand Morin’s Big Seminar. Did you ever go to Big Seminar? Anyway, I went to it and I had no idea what to expect. I thought it was going to be like, I showed up with my laptop and I was going to like, I thought we were a bunch of geeks going to do computer stuff. And the first person got onstage and started speaking and at the end of it he sold like a two thousand dollar thing. And I’d never seen this before. I saw people jumping up and running to the back of the room to buy it. And I’m like this little 23 year old kid and I was counting the people in the back of the room, doing the math, you know doing the math and I’m like, that guy made 60 thousand dollars in an hour. And the next guy gets up and does his presentation and I watch this for three days and I was like, I’m super shy and introverted, but that skill is worth learning. If someone can walk on a stage and make 100,000 dollars in an hour, I need to learn how to do that. So I started that. And it was really bad for the first probably 8 or 9 months. I tried to do it. I’d go to places and I just, I couldn’t figure it out. And then I started asking the people who were good because you go there and all the speakers kind of talk and hang out, and I’d watch the ones that always had the people in the back of the room. And I’d ask them questions, I’m like, ‘What did I do wrong? I feel like I’m teaching the best stuff possible.’ And they’re like, ‘That’s the problem, it’s not about teaching, it’s about stories, telling stories and breaking beliefs.” So for about the next two years I was about once a month flying somewhere to speak, and then when I would go I would meet all the speakers and find out what they were doing and I’d watch them and I’d take notes on the different things they were saying and how they were saying it. And then I kept taking my presentation and tweaking it, and tweaking it, and tweaking it. And you know, now 12 years later, I’ve done so many webinars, it kind of worked. The process works now. Andrew: You are a really good story teller and I’ve seen you do that. I’ve seen you do it, and I know you’re going to do it even more. What I’m curious about is the belief system that you were saying, breaking people’s…what was it that you said? Russell: False beliefs. Andrew: Breaking people’s false beliefs. How do you understand what, like as you look at this audience, do you understand what some of our false beliefs are? Russell: If I knew what I was selling I could figure out for sure. Andrew: If you knew what you were selling. Alright we’re selling this belief that entrepreneurship does work. And I know we’re all going to go through a period like some of the ones that you had where things just aren’t’ working, other people aren’t believing in us, almost failure, what is at that point, the belief system that we have to work on? What do you recognize in people here? Russell: So usually there’s three core beliefs that people have. The first is about the opportunity itself right. So like with entrepreneurship, the first belief that people have is could I actually be an entrepreneur? And some people who actually believe that, they’re like, I’m in. And that’s an easy one. But for those who don’t there’s a reason and usually it’s like, they saw a parent that tried to do it. And the parent tried to be an entrepreneur and wasn’t able to and they saw that failure. Or they’d tried it in the past and they failed or whatever it is. So it’s showing them that even if you tried in the past and showed different ways, let me tell you a story. And for me, I could show 800 different failures. But eventually you get better and you get better until eventually you have the thing that actually works. So I tell a story to kind of show that, to make them believe that, oh my gosh maybe I just need to try a couple more times. And then the second level of beliefs is like beliefs about themselves like, I’m sure it works for you, Russell or Andrew but not for me because I’m different. It’s helping them figure out their false beliefs, and if you can break that, then the third one is like, then they always want to blame somebody else. “I could lose lots of weight but my wife buys lots of cupcakes and candy. So I could do it, but because of that I can’t.” So then it’s like figuring out how you break the beliefs of the external people that are going to keep them. Andrew: And how would you know what that is? How would you know who the external influencers are, that your potential customers are worried about? Russell: I think for most of us it’s because the thing that we’re selling is something that, one of our, Nick Barely said “Our mess becomes our message.” For most of us, what we’re selling is the thing we struggled with before. So I think back about me as 12 year old Russell, watching Don Lepre, like what would have kept me back? And I would have been like, I can’t afford classified ads. Like if you showed me how I can, if you could tell me a story of, oh my gosh I could afford classified ads. Now that belief’s gone and now I’m going to go give you money. It’s just kind of remembering back to the state that you were in when you were trying to figure this stuff out as well. Andrew: Who was who I met when we were coming in here that said that they were part of Russell’s mastermind and I asked how much did you pay and he said, “I’m not telling you.” I can’t see who that person was. But I know you got a mastermind, people coming in. I’m wondering how much of it comes from that? working with people directly, seeing them in the group share openly, and then saying, ah, this is what my potential customers are feeling? Russell: 100% At this point especially. People always ask me, “Where do you go, Russell, to learn stuff?” and it’s my mastermind, because I bring, all the people come in and they’re all in different industries and you see that. You see the road blocks that hold people back, but then they also share the stuff that they’re doing and it’s like, that’s 100% now where I get most of my intell. Because people ask me, “Why, you’re a software company, why in the world do you have a mastermind group?” And it’s because the reason why our software is good is because we have the mastermind group, where they’re all crowd sourcing, they’re doing all this stuff and bringing back to us, and then we’re able to make shifts and pivots based on that. Andrew: Somehow we just lost Apple, but that’s okay. It’s back, good. There we go. This is the next thing, Rippln. Russell: I forgot I put that one in there. Andrew: I went back and I watched the YouTube video explaining it. It’s a cartoon. I thought it was a professional voice over artist, no it’s you. You’re really comfortable getting on stage and talking. But basically in that video that you guys can see in the top left of your screen, it’s Russell, through this voice over and cartoon explaining, “Look, you guys were around in the early days of Facebook, you told your friends, here’s how many friends you would have had, for the sake of numbers, let’s say you told 7 people and let’s say they told 7 people, and that’s how things spread. And the same thing happened with Pinterest and all these other sites. Don’t you ever wish that instead of making them rich by telling stuff, you made yourself rich? Well here’s how Rippln comes in.” and then you created it. And Rippln was what? Russell: So Rippln was actually one of my friend’s ideas, and he is a network marketing guy so he’s like, “We’re building a network marketing program.” And I’d like dabbled in network marketing, never been involved with it. And he came and was like, “Hey, be part of this.” And I was like, “No.” and then he sold us on the whole pitch of the idea, network marketers are really good at selling you on vision, and I was like, “Okay, that sounds awesome.” And then my role was to write the pitch. So I wrote the pitch, did the voice over, did the video, and then we launched it and we had in six weeks, it was like 1.5 million people signed up for Rippln, and I thought it was like, “This is the thing, I’m done.” My down line was like half of the company. And I was like, when this thing goes live, it’s going to be amazing. And then the tech side of it, what we’re promising people in this video that the main developer ended up dying and he had all the code. So they had to restart building it in the middle of this thing. And it was like thing after thing and by the time it finally got done, everyone had lost interest. It was like 8 months later, and I think the biggest check I got was like $47 for the whole thing. And I was just like, I spent like 6 months of my life. It was like a penny a day. It was horrible. Andrew: I’m just wondering whether I should ask this or not. Russell: Go for it. Andrew: So I stopped asking about religion, but I get the sense that you believe that there’s a spiritual element here that keeps you from seeing, my down line is growing, the whole thing is working. Is any of this, does it feel divinely inspired to you? Be honest. Russell: Business or…? Andrew: Business, life, success, things working out, so much so that when you’re at your lowest, you feel like there’s some divine guidance, some divine hand that says, “Russell, it’s going to work out. Russell, I don’t know if I got you, but I know you got this. Go do it.” I feel that from you and I… Russell: I 100% believe that. Andrew: You do? Russell: Every bit of it. I believe that God gives us talents and gifts and abilities and then watches what we do with it. And if we do good then he increases our capacity to do more. And if we do good with it, increases our capacity… Andrew: if you earn it? If you do good, if you use what God gives you, then you get more. So you think that that is your duty to do that and if you don’t do more, if you don’t pick yourself up after Rippln, you’ve let down God. Do you believe that? Is that it? Or that you haven’t lived up to… Russell: Yeah, I don’t think I feel that I’ve let down God, but I definitely feel like I haven’t lived up to my potential, you know. But also I feel like a lot of stuff, as I was putting together that document, all the pages, it’s interesting because each one of them, looking in hindsight, each built upon the next thing and the next thing. And there’s twice we tried to build Clickfunnels and each one was like the next level, and each one was a stepping stone. Like Rippln, if I wouldn’t have done Rippln, that was my very first viral video we ever created. I learned how to pitch things and when we did the Clickfunnels initial sales video, because I had done this one, I knew how to do this one. So for me, it’s less of like I let down God, as much as like, it’s just like the piece, what are you going to do with this? Are you going to do something with it? It doesn’t mean it’s going to be successful, but it means, if you do well with this, then we’re going to increase your capacity for the next step, and the next thing. But we definitely, especially in times at the office, we talk about this a lot. We definitely feel that what we do is a spiritual mission. Andrew: You do? Russell: 100% yeah. I don’t think that it’s just like, we’re lucky. I think the way that the people have come, the partnerships, how it was created is super inspired. Andrew: You know what, a lot of us are selling things that are software, PDF guide, this, that, it’s really hard to find the bigger mission in it. You’re finding the bigger mission in Funnels. What is that bigger mission? Really, how do you connect with it? Because you’re right, if you can find that bigger meaning then the work becomes more meaningful and you’re working with become, it’s more exciting to work with them, more meaningful to do it. How did you find it in funnels? What is the meaning? Russell: So for us, and I’m thinking about members in my inner circle, so right now as of today I think we had 68,000 members in Clickfunnels, which is the big number we all brag about. But for me, that’s 68,000 entrepreneurs, each one has a gift. So I think about, one member I’ll mention his name’s Chris Wark, he runs chrisbeatcancer.com and Chris was someone who came down with cancer and was given a death sentence, and instead of going through chemo therapy he decided, ‘I’m going to see if I can heal myself.” And he did. Cleared himself of cancer. And then instead of just being like, ‘cool, I’m going to go back into work.’ He was like, ‘Man I need to help other people.’ So he started a blog and started doing some things, and now he’s got this thing where he’s helped thousands and thousands of people to naturally cure themselves of cancer. And that’s one of our 68,000 people. Andrew: See, you’re focusing on him where I think a lot of us would focus on, here’s one person who’s just a smarmy marketer, and here’s who’s creating….but you don’t. That’s not who you are. Look, I see it in your eyes and you’re shaking your head. That’s not it at all, it’s not even a put on. Russell: It’s funny because for me it’s like, I understand because I get it all the time from people all the time, “Oh he’s this slimy marketer.” The first time people meet me, all the time, the first time their introduced, that’s a lot of times the first impression. And they get closer and they feel the heart and it’s just like, “oh my gosh, I had you wrong.” I get that all the time from people. Andrew: Brian, sorry Ryan and Brad, are either of them here? Would one of you come up here? Yeah, come on up. Because they felt that way, right? Russell: I don’t know about them. I know who you’re thinking about. Audience member: I think it’s Theron. {Crosstalk} Andrew: No, no stay up here, as long as you’re here. Theron come on up. Audience member: If it wasn’t me, then I’m going to sit back in the seats. Andrew: Are you nervous? Audience member: A little bit. Is there another Ryan and Brad? Russell: Different story, another story. Do you want to come up? Theron had no idea we were bringing him onstage. Andrew: Come on over here. Let’s stand in the center so we can get you on camera. Does this help? Russell: Do you want me to introduce Theron real quick? Andrew: Yeah, please. Russell: So Theron is one of the Harmon Brothers, they’re the ones who did the viral video for us. Andrew: I heard that you felt that he was a scam. What was the situation and how did you honestly feel? Theron: I don’t know that it…well… Russell: Be honest. Theron: I know, I don’t think that I felt that Clickfunnels itself was a scam, Russell: Just Russell. Theron: But that it just felt like so many of the ways that the funnels were built and the types of language they were using, it felt like it was that side of the internet. So I became very, well basically we were kind of in a desperate situation, where we had a video that had not performed and not worked out the way we wanted it to work out. Andrew: The video that you created for Russell? Theron: No, another client. Andrew: Another client, okay. Theron: And so our CEO had used Clickfunnels product to help drive, I think it was attendance to a big video event. And so he had some familiarity with the product, so he goes to Russell and at the same time Russell’s like, “I’m a big fan of you guys.” So he’s coming to us and these things are happening. Yeah, it was almost the same day. So we’re thinking like this and we’re like, “Well, they seem to really know how to drive traffic, to really know how to drive conversion. And we feellike we know how to drive conversion as well, but for some reason we missed it on this one.” So we’re like, “Well, let’s do a deal.” Andrew: What do you mean missed it? Okay, go ahead, go through to the end. Theron: We were failing our client. We were failing on our client. We weren’t giving them and ROI. So we said, let’s do a deal with Russell and we’ll have our internal team compete with his team, and we’re humble enough to say we’re failing our client. We want our client to succeed, let’s bring in their team and see if they can make a funnel that can bring down the cost for acquisition, bring up the return on investment for our client, and they were able to do it.  And then we said, what we’ll do is we’ll write a script, we’ll take you through our script writing process, but we don’t want to do the video because we don’t want to be affiliated with you. Russell: The contract said, “You can’t tell anyone ever that the Harmon Brothers wrote the script for you.” Andrew: Wow, because you didn’t want to be associated with something that you thought was a little too scammy for… Theron: Yeah, we just didn’t want our brand kind of brought down to their brand, which is super arrogant and really wrong headed. And in any case, so we go into this script writing training, and I wasn’t following his podcast, I wasn’t listening to enough. I mean, read Dotcom Secrets, those kinds of things are like, well, there’s some really valuable stuff there, this is really interesting. A nd then as we got to know each other and really start to connect, like you said, heart to heart. And to feel what he’s really about, and the types of team, the people that he surrounds himself with, I was like, wow, these are really, really good people. And they have a mission here that they feel, just like we feel that about our own group. And in any case, by the end of that 2 day retreat we’re like, all off in private saying, “First of all we like what we’ve written and second of all, we’d really like to work with these guys and I think we’re plenty happy being connected to them and associated with them.” So it’s been a ride and a blessing ever since. Russell: We’re about to start video number two with them. Andrew: You what? Russell: We’re about to start video number two with them right now. Theron: Anyway, we love them. Andrew: Alright, give him a big round, yeah. Thanks. This was pivotal for you guys. Lead Pages, there’s an article about how Lead Pages raised $5 million, and you saw that and you thought… Russell: Well, what happened was Todd, so Todd’s the cofounder of Clickfunnels, and he was working with us at the time and he would fly to Boise about once a quarter and we’d work on the next project, the new idea. And that morning he woke up and he saw that, and then he forwarded me the article. And he’s Atlanta, so it’s east coast, so I’m still in bed. And he’s got a 4 hour flight to Boise and he’s just getting angry, because Todd is, Todd’s like a genius. He literally, when he landed in Boise and he saw me and he’s like, “We can build Lead Pages tonight. I will clone, I will beat it. We’re going to launch this, this week while we’re here.” He’s that good of a developer. He, I’ve never seen someone code as fast and as good as him. He’s amazing. So he comes in, he’s mad because he’s like, “This is the stupidest site in the world. We could literally clone this. Let’s just do it.” And I’m like, “Yes, let’s clone it.” And we’re all excited and then he’s like, “Do you want me to add any other features while I’m doing it.” And I’m like, ‘Oh, yes. We should do this, and we should do this.” And then the scope creep from the marketer comes, and we ended up spending an entire week in front of a whiteboard mapping out all my dreams, “If we could do this and this and what kind of shopping cart, and we could do upsells, and what if we could actually move things on the page instead of just having it sit there. And what if…” and Todd’s just taking notes and everything. And then he’s like, “Okay, I think I could do this.” And he told me though, “If I do this, I don’t want to do this as an employee. I want to do this as a partner.” And at first I was like, ugh, because I didn’t want to do the partnership thing. And then the best decision I’ve ever made in my life, outside of marrying my wife was saying yes to Todd. Said, “Let’s do it.” And then he flew home and built Clickfunnels. Andrew: Wow. And this is after trying software so much. I have screenshots of all the different, it’s not even worth going into it, of all the different products you created, there was one about, it was digital repo, right? Russell: That was a good idea. Andrew: Digital Repo, man. What was…. Russell: So I used to sell ebooks and stuff, and people would steal it and email it to their friends and I’d get angry. Andrew: Can I read this? How to protect every type of lowlife and other form of human scum from cheating you from the profits you should be making by hijacking, stealing, and illegally prostituting….your online digital products. Russell: Theron, why did you think we were…..Just kidding. So no, it was this really cool product where you take an ebook and it would protect it, and if somebody gave it to their friend, you could push a button and it would take back access. It was like the coolest thing in the world, we thought. Andrew: And there was software that was going to attach your ad to any other software that was out there. There was software that was going to, what are some of the other ones? It’s going to hit me later on. But we’re talking about a dozen different pieces of software, a dozen different attempts at software. What’s one? I thought somebody remembered one of them. They’re just the kind of stuff you’d never think of. There was one that was kind of like Clickfunnels, an early version of Clickfunnels for landing pages. Why did you want to get into software when you were teaching, creating membership sites? What was software, what was drawing you to it? Russell: I think honestly, when I first learned this internet marketing game, the first mentor I had, the first person I saw was a guy name Armand Morin and Armand had all these little software products. Ecover generator, sales letter generator, everything generator, so that’s what I kept seeing. I was like, I need to create software because he made software. In fact, I even shifted my major from, I can’t remember what it was before, to computer information systems, because I was like, I’m going to learn how to code, because I couldn’t afford programmers. And then that’s just kind of what I’d seen. And then I was trying to think of ideas for software. And every time I would get stuck, instead of trying to find something to do, I’d be like let me just, let me just hire a guy to go build that, and then I can sell it somebody else as well. So that’s kind of how it started. Andrew: And it was a lot of different tools, a lot of different attempts, and then this one was the one that you went with. I think this is an early version of the home page, basically saying, “Coming soon, sign up.” The first one didn’t work out. And then you saw someone else on a forum who had a version that was better. What was his name? This is I think Dylan Jones. Russell: Oh you’re talking about the editor, yes. Okay, so the story was, Todd built the first version of Clickfunnels and Dylan who became one of our cofounders, I’d been working with Dylan as a designer for about 6 years prior. And he his hands, and we talked about this earlier, he is the best designer I’ve ever seen in my life, he is amazing. He would, but he’s also, this is the pros and cons of Dylan. He, I’ve talked about this onstage at Funnel Hacking Live, so I have no problem saying this. He would agree. But I would give him a project, and I couldn’t hear, he wouldn’t respond back to me, and I wouldn’t hear from him for 2 or 3 months, and then one day in the middle of the night he messaged me, “Hey, rent’s due tomorrow. Do you have any projects for me?” and I’d be so mad at him, and I look back at every project we’d done in the last 3 or 4 months that other designers had done, and I’d just resend him all the lists, just boom, give him 12 sites and I’d go to bed. I’d wake up 5 or 6 hours later and all of them were done, perfectly, amazing, some of the best designs ever, and then he’d send me a bill for whatever, and then I’d send him money and he’d disappear again for like 5 months. And I could never get a hold of him. I’d be like, “I need you to tweak something.” And he was just gone. And that was my pattern for 6 years with him. And then fast forward to when Todd and I were building Clickfunnels, we were at Traffic Conversion and we were up in the hotel room at like 3 in the morning trying to, we were on dribble.com trying to find a UI designer to help us, and we couldn’t get a hold of all these people, and all the sudden on Skype Dylan popped in, I saw his thing pop up. I was like, “Todd, Dylan just showed up.” And he’s like, “Do you think he needs some money?” I’m like, “I guarantee he needs money.” So I’m like, “Hey man!” And Dylan messaged back. He’s like, “Hey.” I’m like, “Do you need some money?” and he’s like, “Yeah, you got any projects?” I’m like, “Yes, I do.” I’m like, “We built this cool thing, it’s called Clickfunnels, but the UI is horrible and the editor is horrible and there’s any way we could hire you for a week to fly to Boise and just do all the UI for every single page of the app?” and he kind of said no at first because, “I’m developing my own website builder. I might have spent 6 years on it, so I can’t do it.” Andrew: It was this, he had something that was essentially Clickfunnels, right? Russell: No, no. It was just pages though, so it’d just do pages, there was no funnels. Andrew: Right, closer to Lead Pages. Russell: Lead Pages, but amazing. You could move things around. But he did tell me that, “I’m working on something.” So eventually we got him to come, flew to Boise, spent a week, did all of our UI, and then we went and launched our beta to my list. So we launched the beta, got some signups, and then a week before the launch, launch was supposed to happen, all the affiliates were lined up, everything was supposed to happen. He sends me, I don’t know if he sent you the video, but he sends me this little video that’s like a 30 second video of him demoing the editor he’d built. And I probably watched that video, I don’t know, at least a hundred times. And I was just sick to my stomach because I was like, “I hate Clickfunnels right now. I can’t move things on my pages, I can’t do anything.” I was just, and I sent it to Todd and then I didn’t hear from him for like an hour, and he messaged me back and he’s like, “I’m pissed.” I’m like, “Me too.” And I’m like, “What do we do?” and I was like, “We have to have his editor or I don’t even want to sell this thing.” And I called Dylan and I’m like, “Would you be willing to sell?” and he’s like, “No, I’m selling it and we’re going to sell it for $100.” It was like $100 this one time for this editor that designed all the websites. I was like, “Dude, it is worth so much more than that. Please?” and we spent all night going back and forth negotiating. And finally, we came to like, “I will give you this editor if I can be a cofounder and be a partner.” And Todd and I sat there, brainstorming and figured out if we could do it and finally said yes. And then him and Dylan and Todd flew back to Boise and for the next week just sat in a room with a whole bunch of caffeine and figured out how to smush Dylan’s editor into Clickfunnels to get the editor to be the editor that you guys know today.

Welcome to HOOVERING, the podcast about eating. Host, Jessica Fostekew (Guilty Feminist, Motherland) has a frank conversation with an interesting person about gobbling; guzzling; nibbling; scoffing; devouring and wolfing all up… or if you will, hoovering.This week my guest is absolute wonder-donkey-super-brilliant comedian Felicity Ward. She cracks me up while I trying crack her teeth up with an accidental date stone and we cover everything from creepy dolls to a failsafe guide on ‘how to share a kitchen’Tickets to see Hoovering LIVE in 201928th Jan - London. Hen & Chickens. ONLY 7 TICKETS LEFT! 16th Feb - MAPS Festival, Newcastle 3rd March - London. Vaults Festival30th March - Glasgow International Comedy Festival RecipesI made us CARROT & APPLE FLAPJACK CAKES from Anna Jones’ ‘A Modern Way to Cook’ and Felicity made us an absolutely belting pot of tea. Honourable MentionsCLICK HERE to get tickets too see Flick live at the Leicester Square TheatreThe short film I made, during the filming I spilt coffee on a doll, can be viewed here in under 2 mins and is called MUM OF THE YEAR - do share it if you like it. Here are some of the Australian edibles that Flick mentioned if you want to know more. MILO, VEGEMITE and the mighty CHERRY RIPE.The relatively healthy chain places in Britain she mentions are PRET and LEON. The far less healthy place I dropped in there is GREGGS and the cheap German supermarket chains we have in the United Kingdom with totally dog shit packaging practices are ALDI and LIDL. The company who aren’t ruining quite as much of world with their cleaning products and in some places (though not London) doing refills are called ECOVER.THIS is a Persian upside down cake Treat yourself to a hugely overpriced LAMINGTON at one of Londons’ DEPARTMENT OF COFFEE AND SOCIAL AFFAIRS cafes. And as usual I’m raving about the caking efforts of LE DELICE in Ladywell OH, AndIf you have got a any spare dosh to give a month I’m on this great site called

In this rich and broad discussion, Dr. Daniel Wahl makes the case for biomimicry and regenerative cultures, particularly by stressing the importance of creating biomaterials-based circular economies that are conducive to life. He highlights the innately destructive nature of our economic system whereby environmental and social costs are not adequately priced and regenerative activity is not incentivised. A firm believer in regionalisation, Wahl discusses regional based economies and the importance of valuing the health of local ecosystems, citing the Loess plateau in China as a successful example of regeneration at the bioregional scale. He explains how the concept of regenerative cultures differs from sustainability discourses as it asks how economies can be designed to meet humanity's needs centuries from now. Doing so necessitates an understanding of “inter-being,” a deeper consciousness that stipulates we are not separate from the world or one another. Wahl's passion for education is also evident as he stresses that humanity's most underused resource is the frontal lobes of the five billion poor without access to privileged education. He warns that conventional education systems based on competition are anachronistic vestiges of the 20th Century and that it is skills of collaboration that must instead be nurtured to deliver regenerative economies that benefit all. Dr Wahl is an international consultant, educator and activist specialising in biologically inspired whole systems design and transformative innovation. He originally trained as a biologist and zoologist before choosing to focus on sustainability and sustainable communities. He holds an MSc in Holistic Science from Schumacher College and a PhD in Natural Design from the University of Dundee. Daniel has worked with local and national governments, as well as, the  Commonwealth Secretariat. He delivers capacity building workshops on a range of sustainability issues and as a consultant on sustainable innovation has worked with a number of companies including Camper, Ecover, and Lush. He is a member of the International Futures Forum, a fellow of the Royal Society of the Arts (FRSA) and the Evolutionary Leaders Circle, co-founder of Biomimicry Iberia and brought Bioneers to Europe in 2010. As an educator, he has co-authored and taught sustainability training courses for Gaia Education, LEAD International and various universities and design schools. His first book Designing Regenerative Cultures https://www.triarchypress.net/drc.html was published in 2016 The post Episode 49: interview with consultant and educator Daniel Wahl on regenerative design appeared first on The Sustainability Agenda.

This episode is with Daniel Christian Wahl, author of Designing Regenerative Cultures. Daniel lives on Majorca, and works locally and internationally as a consultant, educator and activist. In this episode we discuss: ++ tips for getting started with contributing to regenerative culture where you live ++ thinking between different scales, from a specific project to the interconnection of regional, national and global scales ++ the role of policy and political leadership in incentivizing local production ++ building global networks of global collaboration and global solidarity ++ the likely realities of the next 100 years of Climate Change ++ the 4th industrial revolution towards a circular biomaterials economy at the scale of different bioregions Bio: Daniel Christian Wahl was born in Munich in 1971 and grew up in Germany. By the time he was 28 he had travelled in 35 different countries on six continents. His early career was as a marine biologist and scuba diving instructor, before he decided to focus on sustainability and sustainable communities in 1998. Originally trained as a biologist and zoologist at the University of Edinburgh and the University of California, Santa Cruz, Daniel also holds an MSc in Holistic Science (Schumacher College, 2002) and a PhD in Natural Design (University of Dundee, 2006). Daniel has taught capacity building workshops on a wide range of sustainability issues to local authorities and businesses through the UN-affiliated training centre CIFAL Scotland. Among his consultancy clients have been the United Nations Institute of Training and Research (UNITAR), the British Government’s UK Foresight (with Decision Integrity Ltd.), LEAD International, CLEAR Village, and companies like Camper, Ecover (with Forum for the Future), Lush and the tourism innovation cluster Balears, as well as various universities and charities. In 2016 he published his first book, Designing Regenerative Cultures. Daniel lives on Majorca, and works locally and internationally as a consultant, educator and activist. Keep up to date with Daniel's work on Medium - https://medium.com/@designforsustainability His book can be ordered at https://www.triarchypress.net/drc.html Music Credits: Intro: Beyond the Bridge by Adam Elim Outro: Bloom by MaMuse Bloom Podcast cover illustration by Jessica Perlstein About the Bloom Podcast: Our intention for the Bloom Podcast is for it to become a networking and community building vessel. Tune in to what guests share, and if you're inspired to to get involved with related activities, seek them out where you live. Getting involved in regenerative actions is a way to keep your spirits up and to secure health for your community as the extractive systems start to wind themselves down. I'm here if you have questions, and the Bloom team is in the process of setting up communication systems so the global network can more easily share peer support and networking. RSS feed: https://pinecast.com/feed/bloom-podcast If there’s a topic you want us to cover or someone you’d like to hear on the show, please get in touch. If you’d like to support this podcast, you can donate at http://bloomnetwork.org/members -Magenta Ceiba Host, Bloom Podcast Executive Director, Bloom Network

Hoy te presento el Lanzamiento Nº 22 dedicado a eCover Authority Para más detalle sobre lo que vas a escuchar en este Lanzamiento Nº 22, visita las Notas de Este Programa en https://conyeco.com/lanzapodcast. Visita también la página de este lanzamiento que es: https://conyeco.com/22   Vamos allá, comenzamos: ¿Qué es eCover Authority? eCover Authority es una Aplicación web de Gráficos que permite crear impresionantes eCovers en 3D en sólo unos pocos clics, sin necesidad de Photoshop. En realidad es más que eso, ya que cuenta con características adicionales, como por ejemplo el conocido “Packager”, que te permite crear un grupo de eCovers en 3D, perfecto para presentaciones más complejas, incluyendo libros electrónicos, informes, software y mucho más. ¡Pero eso no es todo! eCover Authority incluye un creador de banner fácil de usar que te permitirá crear cubiertas de Facebook, Twitter y Youtube, citas sociales virtuales y mucho más! EL RESTO DEL CONTENIDO DE ESTE LANZAMIENTO PUEDES VERLO EN ESTA DIRECCIÓN: https://conyeco.com/22 Recuerda que: Todos los lanzamientos, incluido este, vienen acompañados por nuestros exclusivos Bonos, que puedes utilizar para ti o tus clientes. Muchos de nuestros bonos incluyen Derechos de Desarrollador, Derechos de Reventa y Whitelabel Rights. Puedes ver todos nuestros bonos con el máximo detalle en nuestra página en inglés https://en.conyeco.com/22    Y hasta aquí el Lanzamiento de hoy, dedicado a eCover Authority. Si te gusta nuestro Programa, por favor, no olvides dejar tus Comentarios y Valoraciones de 5 estrellas en iTunes, Me gusta en Ivoox, o en cualquier otra plataforma en la que nos oyes.  No olvides suscribirte a LanzaPodcast en nuestra página https://conyeco.com/lanzapodcast Finalmente, no te pierdas el Próximo Programa. Será el Lanzamiento Nº 23, que se emitirá el viernes 6 de octubre.   En este caso, te presentaré el lanzamiento de Pixal Evolution. Se trata de un Software Asombroso y Revolucionario, una Aplicación web que realiza todo tipo de Banners animados, con las últimas tecnologías, que multiplican las tasas de conversión, y viene con Derechos de Agencia para poder vender tus creaciones a tus clientes. Escucha el Próximo LanzaPodcast y No te lo pierdas, y tampoco nuestros enormes bonos!

Hoy te presento el Lanzamiento Nº 21 dedicado a MemberPal Para más detalle sobre lo que vas a escuchar en este Lanzamiento Nº 21, visita las Notas de Este Programa en https://conyeco.com/lanzapodcast. Visita también la página de este lanzamiento que es la siguiente: https://conyeco.com/21 Recuerda: Todos los lanzamientos, incluido este, vienen acompañados por nuestros exclusivos Bonos, que puedes utilizar para ti o tus clientes. Muchos de nuestros bonos incluyen Derechos de Desarrollador, Derechos de Reventa y Whitelabel Rights. Puedes ver todos nuestros bonos con el máximo detalle en nuestra página en ingléshttps://en.conyeco.com/21 Pues ya tienes todos los datos sobre este Nuevo Lanzamiento. Sólo te falta ver nuestros Bonos.    Y hasta aquí el Lanzamiento de hoy, dedicado a MemberPal. Si te gusta nuestro Programa, por favor, no olvides dejar tus Comentarios y Valoraciones de 5 estrellas en iTunes, Me gusta y comentarios en Ivoox, o en cualquier otra plataforma en la que nos oyes.  Como te dije en el programa anterior, te recuerdo que tienes 3 regalos a elegir por ti mismo que podrás descargar gratuitamente. ¿Cómo puedes hacerlo?. De entre los 20 primeros programas ya publicados tienes que elegir un bono de tres programas distintos cualquiera. Así, por ejemplo, puedes elegir el bono nº 5 del programa 4, el bono nº 7 del programa 8 y el bono nº12 del programa 19. Sólo tienes que elegir esos tres bonos de tres episodios de cualesquiera de los 20 ya publicados, identificarlos así, y yo te enviaré a tu correo el enlace para acceder gratuitamente a estos bonos. Todos los Podcast ya publicados los tienes en https://conyeco.com/lanzapodcast y los bonos ya sabes que puedes verlos detallados en nuestra página en inglés https://en.conyeco.com. Envía tu selección a nuestra dirección de contacto que es https://conyeco.com/contacto Estos tres bonos gratuitos van a estar disponibles sólo hasta las 12.00 horas de la noche del día 30/09/2017. Finalmente, no te pierdas el Próximo Programa. Será el Lanzamiento Nº22, que se emitirá el martes 3 de octubre de 2017.  En este caso te presentaré a eCover Authority. Se trata de una software en la nube para hacer todo tipo de presentaciones gráficas tipo “eCover” en 3D en unos pocos clicks y sin necesidad de Photoshop. Escucha el Próximo LanzaPodcast y No te lo pierdas, y tampoco nuestros enormes bonos!

Laura Lagano, MS, RDN, CDN is a nutritionist and health educator who integrates her classic background as a registered dietitian with cutting-edge training in functional medicine.  Laura brings a range of experience in the food and nutrition world to the table.   She entered the field of functional medicine and nutrition organically-she followed the path set by her children.  Raising a child with a seizure disorder and apraxia has provided Laura with deep insight into life as both a parent and a health professional.  This experience and her own holistic health journey have informed her style of nutrition and health counseling.  Laura's inspiring story combined with her nutrition expertise and communications know-how form a winning combination for her clients.   Laura has immersed herself in the world of food, nutrition, and healing for over thirty years and continues to do so.  She received advanced training in clinical nutrition and biochemistry from the Institute of Functional Medicine which enabled Laura to bridge her formal nutrition education with functional medicine to provide integrative, clinical nutrition services.  She will be among a handful of dietitian nutritionists certified in functional medicine.  For more information, please visit her website at www.lauralagano.com.  

Over the past month I went to fiverr.com to get a kindle book cover created. It was fine. It took a couple of days. It cost me $15 since I wanted the photoshop files. Then later last week I needed an ebook cover. Thats when I discovered ecover authority. Its a web based solution that I've seen other places (so they must have a reseller account). This one is different as its $37 ONCE. There is no monthly fee. If you are a person who makes guides, ebooks, software, or needs to show your product on a tablet or phone, you can make some pretty cool graphics with this tool. Check out the video www.weeklywebtools.com/273  For more information go to ecoverauthority.com Did you find this episode of value? please consider a donation.