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Join host M.J. Kuhn, guest artist Chris McGrath and guest authors Gregory Kontaxis and Michael Vadney for an Indie Appreciation Month panel on Self-Publishing in the Age of AI. During the panel, Chris, Gregory and Michael discuss the ethics of AI use, whether or not we can avoid it, the deluge of AI slop, risking your reputation, prejudices against self-publishing, filtering AI vs. human-made content, cover art and working with human artists, originality and the value of human-created art, audience (dis)trust and fan backlash to AI, the performative pressures of social media, losing the struggles (and romance) of art, how AI impacts marketing/marketplaces and more.OUR SPONSOR:Go Back by Emily Wagner is a dystopian novel that explores the role of technology in our lives, and the ways in which governments can control it.Purchase it here in hardcover, paperback and eBook.SHOUTOUT TO THE 'SFF ADDICT' PATRONS:Thank you Ian Patterson, Emily Marie Wagner, David Hopkins, Luke F. Shepherd, Christopher R. DuBois and Luke A. Winch for supporting us on Patreon at $10+.SUPPORT THE SHOW:- Patreon- Rate and review SFF Addicts- Share us with your friendsEMAIL US WITH YOUR QUESTIONS & COMMENTS:sffaddictspod@gmail.comABOUT OUR GUESTS:Chris McGrath is an artist and illustrator best known for his work on The Dresden Files series. Find Chris on Instagram and his website.Gregory Kontaxis is the author of The Dance of Light epic fantasy series. Find Gregory on Instagram, Amazon and his website.Michael Vadney is the host of the Author Adjacent podcast, as well as the author of Crownfall. Find Michael on Instagram, Amazon and his website.ABOUT OUR HOSTS:Adrian M. Gibson is the author of Mushroom Blues and A Murder Most Fungal. M.J. Kuhn is the author of Among Thieves, Thick as Thieves and Killswitch Protocol. Greta Kelly is the author of The Queen of Days, The Frozen Crown, The Seventh Queen and the upcoming The Throwaways.FOLLOW SFF ADDICTS:LinktreeMUSIC:Intro: "Into The Grid" by MellauSFXOutro: “Galactic Synthwave” by DivionAD ATTRIBUTION:- Music: "Catching the Killer" by JoelFazhari- Video made using licensed materials from https://envato.com/
On this episode of Self-Publishing with ALLi, Dan Holloway covers three positive stories: KDP raising the upper price limit for its top royalty bracket from $9.99 to $12.99, effective July 7th; Bookshop.org launching audiobooks for UK readers on a £12.99 monthly subscription designed to deepen ties between readers and their local indie bookstores; and the rise of dystomance — the blend of dystopia and romance trending on BookTok, with a self-published title helping drive the wave. Sponsor Self-Publishing News is proudly sponsored by PublishMe—helping indie authors succeed globally with expert translation, tailored marketing, and publishing support. From first draft to international launch, PublishMe ensures your book reaches readers everywhere. Visit publishme.me. Find more author advice, tips, and tools at our Self-publishing Author Advice Center, with a huge archive of nearly 2,000 blog posts and a handy search box to find key info on the topic you need. About the Host Dan Holloway is a novelist, poet, and spoken word artist. He is the MC of the performance arts show The New Libertines, He competed at the National Poetry Slam final at the Royal Albert Hall. His latest collection, The Transparency of Sutures, is available on Kindle.
Your Business Falls Apart When You Leave? You Don't Own It Yet | Peter Boolkah Business Coach InterviewMost business owners are brilliant at the technical work that got them started and completely unprepared for what running a business requires. The result is a team trained to be dependent, decisions funnelling through one person, and a life that belongs to the business.Peter Boolkah has spent 21 years inside this problem as an ActionCOACH business coach. Before coaching, he spent 16 years at McDonald's in operations, where he learned to trust 21-year-olds with £3 million restaurants because the systems made it possible. His book, Your Business Sucks, is a coaching fable built on two decades of watching owners repeat the same mistakes.What You'll Learn:- The 30-Day Test: Could you step away from your business for 30 days with zero communication? If the answer is no, the business owns you. This reveals whether you have a business or just a job.- Why Hard Work Creates the Problem: Every time an owner jumps in to fix something, they train the business to depend on them. Most don't realise they're building the bottleneck they're trying to escape.- The Three Steps of Delegation: Delegation without follow-through is abdication. Peter explains why management is a three-step process and why stopping at step one is where most businesses stall.- The McDonald's Lesson: A 21-year-old could run a £3 million restaurant because of systems, measurement, and daily P&L accountability. That same discipline is available to any SME owner willing to build it.- Start with Two Numbers: Track sales and net profit from day one. Close last month's figures by the 3rd and review your forecast daily to catch problems before they compound.- Balance the Talent Book: Like a football club at season end, every business needs to honestly assess whether its people can perform at the required level and be prepared to act when the answer is no.- The Real Timeline: 3-5 years to systemise properly. Wealth starts in years 5-7. Show up consistently, implement what you learn, and the path is clear.Peter Boolkah's Background:Peter Boolkah is a business coach with 21 years at ActionCOACH, working with businesses across growth, acquisition, and exit. He spent 16 years at McDonald's in operations, starting on the shop floor and rising to oversight of multi-million pound restaurants. That grounding in systems and P&L discipline forms the foundation of how he coaches. His book, Your Business Sucks, is a coaching fable drawn from two decades of client work.Action Steps:If You Haven't Started: Define what you want your life to look like, then work backwards to the infrastructure you need to support it. That is your starting point, not a revenue figure.If You're Already Running a Business: Take the 30-day test. If you couldn't leave for a month, identify the decisions that still flow through you and start building the systems and people to handle them.For Everyone: Track sales and net profit every month. Close the previous month by the 3rd and review your forecast daily. These two habits will change how you run your business.Wherever you are in the journey, this episode gives you the framework to build a business that works without you. Subscribe to the ActionCOACH Business Growth Podcast for weekly conversations with people who've done it.Brought to you by Actioncoach UK | The World Number 1 in Business CoachingLearn more at: actioncoach.co.ukThis Episode is Sponsored by Selfpublishing.com | Create leveraged impact and change lives by getting your book published.Learn more at: selfpublishing.com Hosted on Acast. See acast.com/privacy for more information.
Send us Fan MailEveryone tells authors they need a platform—but what does that actually mean in today's publishing landscape?In this episode of Talking Book Publishing, Kathleen and Adanna sit down with podcasting and content marketing expert Tracy Hazzard to unpack what an effective author platform looks like today. Tracy explains why social media followers aren't the same as a true platform, why your website should serve as the foundation of your marketing, and how creating consistent content can build lasting authority that continues working long after a single post disappears from a social feed.The conversation also explores practical ways authors can begin building a platform before their book launches. From choosing the right content format—whether that's blogging, podcasting, video, or Substack—to establishing a consistent publishing rhythm, Tracy shares actionable strategies that help authors attract readers, increase discoverability, and build credibility in an increasingly competitive marketplace. If you've ever wondered where to start with book marketing, this episode offers a clear roadmap focused on building your audience rather than chasing algorithms.In this episode, you'll learn: Why your website—not social media—is the foundation of your author platform. The difference between building followers and building an audience you own. How consistent content improves discoverability and builds authority. Why authors should choose the content format they enjoy most. Practical first steps for creating a sustainable marketing platform before your book launches.Connect With UsKathleen: kathleenkaiser.comAdanna: maddannastudio.comPodcast listeners receive a special 20% off all ProBookLaunch products. Use code TBPLISTENER20 at checkout.Have a topic or guest suggestion?Email us at podcast@talkingbookpublishing.todayJoin the conversation on Instagram: @writerspubsnet
Gespräche über das Schreiben und Veröffentlichen von Büchern, egal ob Selfpublishing oder Verlag. Von Gedichten über berühmte Rapper und P*rnostars bis zu den Katzen in Mazedonien: Christoph Straßer lässt sich als Autor nicht in Schubladen stecken. In dieser Folge erzählt er uns, warum ihn gerade die unbequemen Themen reizen und was ihn antreibt, zu schreiben.Christoph berichtet, wie er über schlechte Gedichte und brisante Biografien zum Roman fand und wie ihn das Schreiben zu außergewöhnlichen Orten und Menschen dieser Welt führte.Für die Biografie über Harry S. Morgan war er ein Jahr lang in der P*rnobranche unterwegs. Größere Wellen schlug seine Biografie über 'Mehmet' Muhlis Ari, die schon vor Erscheinen für mediale Aufregung sorgte.Wir sprechen darüber, warum ihn gerade kontroversen Stoffe interessieren, welche Vorteile Christoph in kleinen Verlagen sieht und warum er seinen Kühlschrank im Zweifel lieber mit anderen Tätigkeiten als dem Scheiben füllt.LinksUnser Gast: https://www.christophstrasser.de/ https://www.instagram.com/herrstrasser/Christophs Buchtipp: 'Gromzell' von Dirk Bernemann https://www.amazon.de/dp/3949671242Create your podcast today! #madeonzencastr
Click Here to ask your book writing and publishing questions!TV writer, screenwriter, and author Eric Garcia has published six books (so far). He sold three of them to Hollywood and somehow still managed to write his latest novel entirely by accident. He set out to write a short story. Then it got longer. Then it was a novella. Then it was 80,000 words and he had to admit he'd written a whole book, mostly at night, while still juggling film and TV work. We also talk about what's changed in publishing since his Random House days (Hint: mid-list used to mean stable; now everyone's terrified of it), why chasing trends is a losing game when a book takes years to reach shelves, and why there are no rules for how long a chapter should be, except the one that matters: Don't make me want to stop reading.We also bond hard over the Oxford comma as well as the correct use of "less" and "fewer." I nearly combust with joy over our shared grammar rage.
On the Self-Publishing with ALLi podcast, host Howard Lovy talks to Pablo Yáñez, founder of BeYourCover, about how artificial intelligence is changing book cover design. A professional book cover photographer for more than fifteen years before building AI tools, Yáñez explains where AI can help authors create marketable covers, where it still falls short, and why genre conventions matter more than many writers realize. He also discusses the ethics of AI, the continuing value of human designers, and how authors can decide which approach is right for their books. Find more author advice, tips, and tools at our Self-publishing Author Advice Center, with a huge archive of 2,000+ blog posts, and a handy search box to find key info on the topic you need. We invite you to join our organization and become a self-publishing ally. Further Reading The Alliance of Independent Authors' AI Policy ALLi also has a sample template AI policy for members to use on their websites, which can be downloaded in the member zone. About the Host Howard Lovy is an author, developmental editor, and writing coach with a long career in journalism and publishing. He works with writers at many stages of their careers, with a focus on helping them develop their ideas and strengthen their work while preserving their unique voices. He lives in Northern Michigan. About the Guest Pablo Yáñez spent fifteen years as a photographer, many of them shooting book covers for authors and publishers, before founding BeYourCover, an AI book cover generator built for indie authors. Frustrated by generic AI output that ignores how covers actually work, he developed BeYourCover's AI book cover generator, a tool that respects genre conventions, survives the thumbnail test, and produces print-ready files—with the author directing the design rather than rolling the dice on a prompt. He works from Madrid, where he also shoots street photography. Learn more at BeYourCover or contact Pablo.
“Bestseller” has become one of the easiest words to fake in publishing, and it's costing authors money and readers' trust. I sit down with publishing expert Michele DeFilippo, who brings decades of real-world experience helping authors produce high-quality books without giving away control, rights, or royalties.We talk about why self-publishing no longer carries the old vanity-press stigma, and why the power has shifted now that Amazon and print-on-demand make global book distribution accessible. Michelle breaks down the difference between needing a publisher and needing professional publishing services, plus the red flags of hybrid publishing companies that charge authors upfront and still take a cut of sales. We also get practical about what “professional” actually looks like: editing, cover design, book typesetting, ebook formatting, and the kind of investment it can take to make your book compete with traditional releases.We also dug into author scams, including how “bestseller” schemes game Amazon's algorithm, what a real bestseller metric looks like, and why distribution tools like Amazon KDP and IngramSpark still don't do your marketing for you.If you're planning to self-publish, want to avoid costly traps, or simply want your book to look unmistakably legit, hit play, subscribe, share with a writer friend, and leave a review so more authors can find the show.Send us Fan MailSupport the show
As the Director of IngramSpark, Paige Allen has built the platform into a global print-on-demand and ebook distribution solution for authors who want to self-publish their works and provide hard-copy distribution to its massive network of over 40,000 retailers, libraries, and online stores, including Amazon and Barnes & Noble. Key features include: • Global Distribution: Reaches major international markets through extensive wholesale networks. • Format Variety: Prints high-quality paperbacks, hardcovers, and diverse trim sizes. • Wholesale Pricing: Allows authors to set standard discounts, making books attractive to physical bookstores. • Free Title Setup: Offers no-fee standard book creation to lower upfront costs. Learn more at www.ingramspark.com.
As the Director of IngramSpark, Paige Allen has built the platform into a global print-on-demand and ebook distribution solution for authors who want to self-publish their works and provide hard-copy distribution to its massive network of over 40,000 retailers, libraries, and online stores, including Amazon and Barnes & Noble. Key features include: • Global Distribution: Reaches major international markets through extensive wholesale networks. • Format Variety: Prints high-quality paperbacks, hardcovers, and diverse trim sizes. • Wholesale Pricing: Allows authors to set standard discounts, making books attractive to physical bookstores. • Free Title Setup: Offers no-fee standard book creation to lower upfront costs. Learn more at www.ingramspark.com. United Public Radio & UFO Paranormal Radio www.uprntalkradio.com
You have a story in you. The question is: how do you turn it into an actual book – and how do you make it meaningful for the children who will read it? Licensed social worker and children's author Jennifer Ballow shares her journey from writing her first book to self publishing, and why social/emotional learning matters in children's stories. She covers the practical steps of writing, publishing, and illustrating for kids – and how to create stories that help children express their emotions, build imagination, and connect with caregivers. This conversation is for aspiring children's authors, caregivers, and anyone who wants to turn a creative idea into a real book. Khudania Ajay (KAJ) leads the conversation.
On this episode of Self-Publishing with ALLi, Dan Holloway covers four stories: a new EU tariff that will affect authors shipping books directly to European readers; The Economist's striking data showing book publishing volumes have doubled since ChatGPT launched in 2022; the Commonwealth Short Story Prize awarding its top prize to the very story accused of AI authorship; and the relaunch of Simon and Schuster's Pocket Books imprint, which is specifically targeting successful indie and hybrid authors for a romance-first print list launching in January 2027. Sponsor Self-Publishing News is proudly sponsored by PublishMe—helping indie authors succeed globally with expert translation, tailored marketing, and publishing support. From first draft to international launch, PublishMe ensures your book reaches readers everywhere. Visit publishme.me. Find more author advice, tips, and tools at our Self-publishing Author Advice Center, with a huge archive of nearly 2,000 blog posts and a handy search box to find key info on the topic you need. About the Host Dan Holloway is a novelist, poet, and spoken word artist. He is the MC of the performance arts show The New Libertines, He competed at the National Poetry Slam final at the Royal Albert Hall. His latest collection, The Transparency of Sutures, is available on Kindle.
Most things related to publishing insights are focused on the Big 5. They dominate the Indie Next List, most all bestseller lists, and conversation through the industry.Recently, Jim Hanas launched Small Press Insights, which shows which small press titles rank where at Amazon, and the indie bookstore lists, and what upcoming titles are popular. He joins Joe and Elly on the pod this week to talk about their favorite thing- analytics!If you want to learn more about why Jim started the list, you can read his blog about it here: https://www.loureedsnephew.com/p/the-small-press-viewCheck out the Small Press Insights list here: https://smallpressinsights.com/ipc************Thank you for catching the People's Guide to Publishing vlogcast! We post new episodes every Thursday about publishing, authors, and the book industry. You can also listen via your preferred podcast app, or by visiting linktree.com/microcosmGet the People's Guide to Publishing book: https://microcosmpublishing.com/catalog/books/3663Get the workbook: https://microcosmpublishing.com/catalog/zines/10031More from Microcosm: https://microcosmpublishing.comSubscribe to our monthly email newsletter: https://microcosm.pub/newsletterFind us on social media:Tik Tok: https://www.tiktok.com/@microcosmpub/BlueSky: https://bsky.app/profile/microcosm.bsky.socialInstagram: https://instagram.com/microcosm_pubFacebook: https://facebook.com/microcosmpublishing************
The Smart Passive Income Online Business and Blogging Podcast
#937 Today's guest has built and scaled a business up to eight figures before he even started an Instagram account. But now, this anti-personal-brand guy is changing his mind and putting himself out there. The question is, why now? What's changed, and what is the risk of running a faceless company in 2026? Listen in on this interview with Chandler Bolt of selfpublishing.com to find out! In this session, Chandler shares his journey from bestselling author to massively successful entrepreneur who helps thousands of writers publish their books. As you'll hear, Chandler's all about delivering results at scale. And that's where building a personal brand comes in, as he's now supercharging his business with the kind of main character energy that stands out in the age of AI. We also discuss the importance of finding business partnerships, the three traits that help you create deep connections, publishing books to build authority, and building a team around your vision! Show note and more at SmartPassiveIncome.com/session937.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Bestselling authors William Bernhardt (The Superman Wars) and Lara Bernhardt discuss the latest news from the book world, offer writing tips, and interview WriterCon keynote speaker William Martin, the New York Times-bestselling author of twelve novels, a PBS documentary, book reviews, magazine articles, and a cult-classic horror movie. His most recent book is December '41, which Steve Berry (who has also keynoted at WriterCon), called “Another masterpiece from a master, and that's exactly what William Martin is.”0:00 Opening ThoughtsUpdates on the Commonwealth Prize controversy—and WriterCon '26!5:11 News1) Self-Published Book Sells Over 2.5 Million Copies!2) AI Stories Favor Elias Thorne and Lighthouses16:53 Craft CornerChristina Kaye discusses how to treat your books like a business, not a hobby20:17 Interview with William Martin49:46 Parting WordsBill's book The Superman Wars is about a writer, just like you, and the struggles he suffered are still with us today. Jerry Siegel, the kid who came up with the idea for Superman, was the first American writer to sue his publishers, and many other writers now benefit from what became the most important creator-rights battle of modern times.WriterCon is September 4-7, in Oklahoma City at the historic and haunted Skirvin Hilton. Lara and I will be there, plus Jesse, plus William Martin, plus about sixty other writers, agents, publishers, and people connected to the publishing industry. You can review the schedule on our website, www.writercon.com.If you haven't joined the WriterCon Facebook Group yet, do it today and join this wonderful community of writers. Click here!Until next time, keep writing, and remember: You cannot fail, if you refuse to quit.William Bernhardt www.williambernhardt.com www.writercon.com
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Welcome to the very first episode of Beyond the Page, the Page Chewing interview series where we sit down with authors, creators, and storytellers to explore the ideas and passions behind their work.For our inaugural episode, Steve is joined by fantasy author T.J. Cooper, author of A Shadows Vendetta: A Bond of Silver Book One.Together they discuss:Writing classic epic fantasy in today's publishing landscapeThe inspiration behind A Shadows VendettaTolkien, Joe Abercrombie, Ray Bradbury, and other literary influencesThe realities of self-publishing and creating a professional bookWorldbuilding, character creation, and pacingFavorite comics, the Absolute Universe, and indie recommendationsThe creative process behind planning an entire fantasy seriesThe conversation wraps up with a few fun rapid-fire questions about favorite family recipes, zombie survival, first jobs, and more.Whether you're a fantasy reader, an aspiring author, or simply enjoy hearing creators talk about their craft, this is a great place to begin the Beyond the Page journey.Guest: T.J. CooperBook: A Shadows Vendetta: A Bond of Silver Book One
In this member-first Q&A on the Self-Publishing with ALLi podcast, host Michael La Ronn talks with Alliance of Independent Authors Business Adviser Joe Solari about how indie authors can think more clearly about the business side of writing. Joe explains why authors should focus less on revenue and more on profit, how to approach pricing without undervaluing their work, when going wide makes sense, and why intellectual property and audience are the real foundations of an author business. He also offers practical advice on print distribution, direct sales, and when it may—or may not—make sense to form an LLC. Find more author advice, tips, and tools at our Self-publishing Author Advice Center, with a huge archive of 2,000+ blog posts, and a handy search box to find key info on the topic you need. We invite you to join our organization and become a self-publishing ally.
Click Here to ask your book writing and publishing questions!In this episode, I chat with children's book author and illustrator Erin Thorburn. (She also happens to be my best friend.) We wax not so poetic on book writing, publishing, marketing children's books (her lane, not mine), and navigating the creative industry with humor and properly set expectations. CONVERSATION HIGHLIGHTS:Challenges of publishing (and marketing) children's booksMarketing strategies for authorsThe myths (and, of course, truths) of our experiences building both confidence and communityHow to navigate industry egos and rejection without making it mean you should quit (or just plain quitting)
On this episode of Self-Publishing with ALLi, Dan Holloway reports on a revealing piece by Rakuten Kobo CEO Michael Tamblyn, who explains why Kobo rejected 45 percent of self-published submissions in 2025 — most of them suspected AI-generated — and frames the decision as a "book community first" choice over a "readers first" approach. Dan also returns to the Commonwealth Short Story Prize controversy, where organizers have taken a strikingly different and very human approach to AI detection: gathering notes, drafts, and timestamped evidence from authors rather than relying on AI detection tools. He closes with news of a BISG and BookNet Canada survey on AI in publishing that indie authors in the US and Canada are encouraged to take part in. Show Notes Book Industry Study Group Survey Sponsor Self-Publishing News is proudly sponsored by PublishMe—helping indie authors succeed globally with expert translation, tailored marketing, and publishing support. From first draft to international launch, PublishMe ensures your book reaches readers everywhere. Visit publishme.me. Find more author advice, tips, and tools at our Self-publishing Author Advice Center, with a huge archive of nearly 2,000 blog posts and a handy search box to find key info on the topic you need. About the Host Dan Holloway is a novelist, poet, and spoken word artist. He is the MC of the performance arts show The New Libertines, He competed at the National Poetry Slam final at the Royal Albert Hall. His latest collection, The Transparency of Sutures, is available on Kindle.
Ana Huang spent years living a double life: international relations scholar, Georgetown grad, geopolitical consultant by day, and secret romance novelist by night. She quietly uploaded chapters to Wattpad under a pen name no one in her life knew, and kept writing even as she built a conventional career that would make her immigrant parents proud. On this episode of She Pivots, Ana shares how COVID cracked her life open, how she taught herself TikTok before BookTok was even a thing, and how she built a community of millions one chapter at a time, all while still clocking in at her day job. She talks about the moment she finally told her family the truth, why she said no to major publishers when Twisted Love blew up, and what it means to bet on yourself. Her Twisted series has now sold over 25 million copies, been translated into 34 languages, and is headed to Netflix—and her new book, King of Gluttony, is out now. You can keep up with Ana Huang on her website anahuang.com, as well as on Instagram and TikTok @authoranahuang. Episode Chapters: 00:00 - Welcome to She Pivots 00:28 - Double Life to Literary Sensation 01:58 - Ana's Childhood and Cultural Identity 05:55 - Early Career and Secret Writing 12:14 - Rediscovering Writing During the Pandemic 13:38 - The Romance Genre and TikTok Success 24:24 - Self-Publishing and Traditional Offers 27:22 - Navigating Fame and Fan Expectations 31:16 - King of Gluttony and Future Plans 33:03 - From Low Point to Launch 34:51 - What Does Success Look Like Now? 36:32 - Do You Think You'll Pivot Again? 37:24 - Reflections on Ana's Writing Evolution 38:11 - Podcast Credits Be sure to subscribe so you never miss a pivot story, leave us a rating (it really helps!), and share this episode with a woman in your life who you think needs a little inspiration. She Pivots is a podcast created by host Emily Tisch Sussman to highlight influential women voices, share stories of bold career moves, and inspire women with interviews about career reinvention and how personal pivots can redefine professional success. Join our Substack community! Subscribe here for exclusive content and to connect with other pivoters: shepivots.substack.com Learn more about the inspiring women in our pivoter community by following us on instagram @ShePivotsThePodcast, and check out our website shepivotspod.com for resources and updates. She Pivots is proud to be an iHeart podcast.Support the show: https://www.shepivotsthepodcast.com/See omnystudio.com/listener for privacy information.
324 / This week we're sharing Jami's discussion with Joanna on The Creative Penn Podcast about rebuilding your writing business after a break.✨ This week's sponsor is Bookfunnel: https://bookfunnel.comWaiting to publish and business planningImpact of personal loss and griefWriting through and about griefDecision to fictionalize real experiencesBalancing therapy and storytelling in writingConcerns over reader and family reactionsRebooting an indie author businessFuture writing plans and creative change
Rich Bennett sits down with fantasy author Brandy Stoker for an inside look at what it really takes to build an unforgettable fictional universe from the ground up. From creating complex characters and immersive worlds to managing every aspect of self-publishing, Brandy shares the passion and persistence behind her growing fantasy series.Brandy is the author of Escape from Media, a dark dystopian fantasy romance that combines action, adventure, morally gray heroes, powerful family bonds, and unforgettable world-building. She discusses why writing has been her lifelong passion and how decades of preparation helped her launch multiple novels in just over a year.In this episode, you'll learn: What makes dark dystopian fantasy different from traditional fantasy How Brandy created an entire fictional world spanning more than 20 stories The realities of self-publishing, editing, audiobook production, and marketing Why authors must think like entrepreneurs Behind-the-scenes stories from Book Fair Bel Air and comic conventions Whether you're an avid fantasy reader, an aspiring author, or someone curious about independent publishing, this conversation offers valuable insights and plenty of inspiration.Learn more about Brandy at BrandyStoker.com.If you enjoyed this episode, please subscribe, leave a review, and share it with another book lover. Visit Conversations with Rich Bennett for more inspiring conversations with authors, entrepreneurs, and changemakers.Send us Fan MailCelebrate the Magic of Words in Bel Air, Maryland!https://bookfairatbelair.org/Book Fair at Bel AirCelebrate the Magic of Words in Bel Air, Maryland!Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showRate & Review on Apple Podcasts Follow the Conversations with Rich Bennett podcast on Social Media:Facebook – Conversations with Rich Bennett Facebook Group (Join the conversation) – Conversations with Rich Bennett podcast group | FacebookTwitter – Conversations with Rich Bennett Instagram – @conversationswithrichbennettTikTok – CWRB (@conversationsrichbennett) | TikTokSponsors, Affiliates, and ways we pay the bills:Hosted on BuzzsproutSquadCastSubscribe by Email
Click Here to ask your book writing and publishing questions!Nadia Hashimi's newest novel (her seventh published book), City of Widows (William Morrow), releases in July 2026. She's already published four books for adults: The Pearl that Broke Its Shell (which is an international bestseller), When the Moon in Low, A House Without Windows, and Sparks Like Stars, as well as two middle grade novels, One Half from the East and The Sky at Our Feet. Our conversation was both fascinating and enlightening as we talked about Afghan culture, the importance of discipline in creative work, and Nadia's writing process. As a mom of four and pediatrician, her schedule most certainly doesn't allow for "easy" writing blocks, and her encouraging, honest words will no doubt reassure new and seasoned authors alike.
Artificial intelligence is changing how readers discover books, and few people have a broader view of that shift than Rob Prime. An indie author, founder of Publishing.co.uk, co-owner of LoveReading, and head of an Amazon marketing agency, Prime joins Orna Ross on the Self-Publishing with ALLi podcast to explain how AI-powered search is reshaping book discoverability. They discuss Amazon's evolving search tools, AI-friendly metadata, author websites, direct sales, and the practical steps authors can take to make their books easier for both readers and AI to find. Sponsor This podcast is proudly sponsored by Bookfunnel. Do you have reader magnets, ARCs, and direct digital sales? Want to join multi-author promotions? Thousands of authors trust BookFunnel for seamless delivery and real human support. Visit BookFunnel.com. Find more author advice, tips, and tools at our Self-publishing Author Advice Center, with a huge archive of nearly 2,000 blog posts and a handy search box to find key info on the topic you need. And, if you haven't already, we invite you to join our organization and become a self-publishing ally. About the Host Orna Ross launched the Alliance of Independent Authors at the London Book Fair in 2012. Her work for ALLi has seen her named as one of The Bookseller's "100 top people in publishing". She also publishes poetry, fiction, and nonfiction and is greatly excited by the democratizing, empowering potential of author-publishing. For more information about Orna, visit her website. About the Guest Rob Prime is an author, entrepreneur, and book marketing specialist. He is the founder of Publishing.co.uk, which helps authors improve book formatting and AI discoverability, and co-owner of LoveReading, the book recommendation platform that supports schools through book purchases. He also runs Mr Prime, an Amazon marketing agency that works with publishers and brands. Drawing on his experience as both an indie author and a publishing professional, Prime advises authors on Amazon marketing, metadata, AI search, and direct-to-reader strategies. His book, Google, Panic, Repeat, is a memoir about overcoming health anxiety.
Here are five completely wild businesses, and somehow, each one had something worth stealing. Chandler Bolt, founder of SelfPublishing.com, is back on the Side Hustle Show for the first time in 12 years. He built an 8-figure business helping thousands of people write and publish books — and today, he's here to talk about five emerging business ideas, from a cake dropshipper to a virtual dating matchmaker. Listen to Episode 746 of the Side Hustle Show to learn: how a cake middleman earns up to $1,000/day without running a bakery why a mobile dog gym is a masterclass in targeting the right customer what makes a virtual dating service one of the highest-margin businesses you can start (Free Strategy Session — selfpublishing.com/sidehustle — book a free call about your book idea) Full Show Notes: The $8k/mo Time Travel Side Hustle, $1k/day “Cold Caking”, Dog Gyms, and more New to the Show? Get your personalized money-making playlist here! Sponsors: Indeed – Start hiring NOW with a $75 sponsored job credit to upgrade your job post! Quo (formerly OpenPhone) — Get 20% off of your first 6 months! Shopify — Sign up for a $1 per month trial! Gusto — Get 3 months free of the leading payroll, benefits, and HR provider for modern small businesses! Cash App — Download Cash App Today #CashAppPod About The Side Hustle Show This is the entrepreneurship podcast you can actually apply! The award-winning small business show covers the best side hustles and side hustle ideas. We share how to start a business and make money online and offline, including online business, side gigs, freelancing, marketing, sales funnels, investing, and much more. Join 100,000+ listeners and get legit business ideas and passive income strategies straight to your earbuds. No BS, just actionable tips on how to start and grow your side hustle. Hosted by Nick Loper of Side Hustle Nation.
In this episode of the Self-Publishing with ALLi Member Q&A podcast, hosts Michael La Ronn and Sacha Black discuss whether it is legal to use real people's names in nonfiction, including the limits around copyright, defamation, and writing about deceased public figures. Other questions include: How much does it generally cost to have a 52,000-word fiction short story collection edited? Where can an author find a cover designer for their next book? What should an author do to make the most of a BookBub featured deal they've just been granted? Whatever happened to the golden age of author podcasts, and what would be the gold-standard listens for someone entering the industry today? Where should an author distribute a professionally recorded, author-narrated audiobook? What can ALLi do for a member whose KDP account was wrongly terminated for the stated reason of having multiple accounts? And more! Find more author advice, tips, and tools at our Self-Publishing Author Advice Center, with a huge archive of nearly 2,000 blog posts and a handy search box to find key info on the topic you need. And, if you haven't already, we invite you to join our organization and become a self-publishing ally. About the Hosts Michael La Ronn is ALLi's Outreach Manager. He is the author of over 80 science fiction & fantasy books and self-help books for writers. He writes from the great plains of Iowa and has managed to write while raising a family, working a full-time job, and even attending law school classes in the evenings (now graduated!). You can find his fiction at www.michaellaronn.com and his videos and books for writers at www.authorlevelup.com. Sacha Black is a bestselling and competition winning author, rebel podcaster, speaker and casual rule breaker. She writes fiction under a secret pen name and other books about the art of writing. When Sacha isn't writing, she runs ALLi's blog. She lives in England, with her wife and genius, giant of a son. You can find her on her website, her podcast, and on Instagram.
On this episode of Self-Publishing with ALLi, Dan Holloway covers a week dominated by new tools for authors and readers alike. He reports on BookFunnel's new WooCommerce plugin for self-hosted WordPress sites, Substack's rollout of paid sponsorships for writers with 100 or more paid subscribers, and the launch of the Book Carbon Calculator, which lets print-focused authors generate a certified carbon footprint for their titles. He closes with the long-awaited launch of Kindle's Story So Far feature, an AI-generated recap tool that raises familiar questions about training data and copyright. Show Notes Book Carbon Calculator Sponsor Self-Publishing News is proudly sponsored by PublishMe—helping indie authors succeed globally with expert translation, tailored marketing, and publishing support. From first draft to international launch, PublishMe ensures your book reaches readers everywhere. Visit publishme.me. Find more author advice, tips, and tools at our Self-publishing Author Advice Center, with a huge archive of nearly 2,000 blog posts and a handy search box to find key info on the topic you need. About the Host Dan Holloway is a novelist, poet, and spoken word artist. He is the MC of the performance arts show The New Libertines, He competed at the National Poetry Slam final at the Royal Albert Hall. His latest collection, The Transparency of Sutures, is available on Kindle.
Have you spent your whole life saying yes when you meant no? You are not alone, and midlife might be the best time yet to change that. In this episode of Menopause Reimagined, Andrea Donsky, nutritionist, author, soon to be 10x published menopause researcher, educator, and co-founder of wearemorphus.com, sits down with her childhood friend, Sharon Neiss-Arbess, a copywriter-turned-novelist who finally wrote the book she had been carrying around for years. They have known each other since grade five, so this one feels less like an interview and more like hanging out with two old friends over coffee.Sharon's newest book, How I Learned to Pee in the Forest, is a collection of 18 short, true stories about everyday moments that taught her how to stand up for herself, set boundaries, and stop apologizing for taking up space. It is real talk about people-pleasing, asking for help, and giving yourself permission to start something new, no matter your age.Topics:Why "no" really is a full sentence, and how to stop being a people-pleaser in midlifeHow to set boundaries without guilt (and why so many women learn this late)A simple bedtime habit that may help you wind down for better sleepWhat it actually takes to start something new after 40 or 50, in any area of lifeThe difference between self-publishing and traditional publishing, in plain languageChapters:0:00 Intro: Empowering Yourself in Perimenopause and Menopause2:30 From Sears Copywriter to Self-Published Author7:00 The First Three Books and Where the Ideas Came From11:30 "How I Learned to Pee in the Forest": 18 Real-Life Stories14:30 Boundaries, People-Pleasing, and Why "No" Is a Full Sentence18:30 Short Stories for Better Sleep at Night21:00 Self-Publishing vs Traditional Publishing25:30 Why Art Can Bring People Together29:30 Where to Find the Books + Final ThoughtsLearn more about Sharon and her books at sharonneissarbess.comSend us Fan Mail ======Morphus: Menopause Reimagined
Send us Fan MailThink publishing your book is the finish line? Think again.Many authors unknowingly make small publishing decisions that lead to poor discoverability, lost sales, rejected bookstore submissions, or even leave their work vulnerable to theft. The good news? Most of these costly mistakes are completely avoidable—if you know what to look for.On this episode of Talking Book Publishing, Kathleen and Adanna welcome Juliet Clark of Superbrand Publishing to discuss the publishing and marketing mistakes she sees every day, from copyright protection and metadata to author branding, Amazon optimization, and the scams targeting today's authors.In this episode, you'll learn:Why registering your copyright mattersThe difference between ISBNs, Library of Congress registrations, and Amazon product codesHow cover design affects discoverability and salesWhat makes effective back cover copyWhy every author needs a consistent brandHow Amazon A+ Content helps readers understand your bookWhy metadata and categories are critical for discoverabilityThe importance of building your author platform before launchHow lead magnets grow your email listHow to recognize and avoid common publishing scamsWhether you're publishing your first book or looking to improve the performance of an existing one, this episode is full of practical advice that can help you publish smarter and market with confidence.Connect With UsKathleen: kathleenkaiser.comAdanna: maddannastudio.comPodcast listeners receive a special 20% off all ProBookLaunch products. Use code TBPLISTENER20 at checkout.Have a topic or guest suggestion?Email us at podcast@talkingbookpublishing.todayJoin the conversation on Instagram: @writerspubsnet
Writing a book is a goal that many people talk about for years, but very few actually follow through. We convince ourselves that we'll get started when life slows down, and before you know it, years have gone by with a great idea just sitting on the back burner. As someone whose life was completely transformed by writing The Miracle Morning book series, I truly believe a book can become one of the most valuable assets you ever create. It can amplify your impact, preserve your legacy, and open doors that would never have opened otherwise. Today, I'm joined by my good friend Chandler Bolt, the founder of SelfPublishing.com and author of Published.: The Proven Path From Blank Page To 10,000 Copies Sold. Chandler has helped thousands of authors write and publish their books and, in the process, has scaled his company into an eight-figure business. In our conversation, Chandler explains why writing a book can become the best business card you'll ever create, how to leverage your book to grow your business, and how he's using AI to help authors write better books and build better companies. KEY TAKEAWAYS Why Chandler Wrote His First Book The Tragedy That Changed Chandler's Life Just Get In The Room And Get Started Why Everyone Can and Should Write A Book How A Book Preserves Your Legacy Your Book Can Grow Your Business Exponentially How Chandler Scaled An Eight-Figure Company The 4 Ps Of A High-Converting Offer Decide What You Want Your Business Looks Like Hire People Who Compliment Your Skills Chandler's Goal To Publish 100,000 Books How AI Is Changing Book Writing How Chandler Uses AI To Scale His Business Get The Full Show Notes To get full access to today's show notes, including audio, transcript, and links to all the resources mentioned, visit MiracleMorning.com/642 Subscribe, Rate & Review I would love if you could subscribe to the podcast and leave an honest rating & review. This will encourage other people to listen and allow us to grow as a community. The bigger we get as a community, the bigger the impact we can have on the world. To subscribe, rate, and review the podcast on iTunes, visit HalElrod.com/iTunes. Get Access to Hal's Books and the Miracle Morning App For access to Hal's Miracle Morning books, CLICK HERE. To upgrade your morning routine, CLICK HERE to download the Miracle Morning App. Book Hal to Speak At Your Event! If you'd like to book Hal to speak at your next event, CLICK HERE. Connect with Hal Elrod Facebook Twitter Instagram LinkedIn YouTube TikTok Copyright © 2026 Miracle Morning, LP and International Literary Properties LLC
Great books don't happen by accident. Sarah Crichton, one of publishing's most respected voices and the founder of Sarah Crichton Books at FSG, joins host Sarah Russo for an unfiltered conversation about what it takes to acquire, edit, and launch books that last. They cover everything: crashing books in secret, fighting for the right jacket design, discovering A Long Way Gone by child soldier, Ismeal Beah, the differences between being a publisher and an editor, what to understand about hiring a developmental editor, and more. Whether you're an author, aspiring editor, or publishing professional, this episode is a masterclass. For more information on Sarah Crichton's work, visit her website: Sarah's website or connect with her on LinkedIn Books mentioned in this episode: “Cyberwar” by Kathleen Hall Jamieson “A Long Way Gone: Memoirs of a Boy Soldier” by Ishmael Beah “What Is the What” by Dave Eggers “A Mighty Heart” by Mariane Pearl, co-written with Sarah Crichton “Portrait of a Marriage: A Memoir” by Judy Crichton and Jennifer Crichton “Fierce Attachments” by Vivian Gornick “The Odd Woman and the City” by Vivian Gornick “M Train” by Patti Smith Key Moments 00:44 — How Magazine Editors Think About Readers Sarah Crichton explains how her magazine background gave her a superpower most book editors lack: never forgetting the reader exists. 02:27 — What It Really Means to "Crash" a Book Sarah C. breaks down the secret, adrenaline-fueled process of rushing a book to publication in weeks instead of years. 05:09 — The Editor vs. Publisher Divide (And Why It's Disappearing) Hear about the traditional difference between an editor and a publisher — and why the line between them is blurring 07:22 — How She Turned a Rejected Manuscript into a National Phenomenon Sarah C. tells the story of discovering “A Long Way Gone” by Ishmael Beah — a book passed over by every publisher — and how a deliberate cover strategy and the first-ever Starbucks book pick turned it into a classroom staple. 14:58 — What Sarah Looks for in a Manuscript (and Why a Great Title Matters More Than You Think) Sarah reveals what makes her sit up when reading a submission, and the brutal reality of how critics decide what to review. 17:08 — Developmental Editors, Self-Publishing, and "Hitting the Lottery" Sarah gets candid about the economics of book doctoring, shares the story of self-publishing her late mother's memoir, and explains the role of a developmental editor. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/new-books-network
Click Here to ask your book writing and publishing questions!In this episode, Ann Garvin (who will release her 7th novel, Tell Two Friends, in September 2026 with Lake Union) discloses the often messy, unglamorous truth of how a story actually starts. For her, that's usually as some tiny thing Ann can't stop thinking about, long before it has a plot or even characters attached to it. We talk about how to take that one nagging "kernel" of fascination and slowly build a book around it, and why your characters' flaws are usually what make readers care. Ann also walks through a deceptively useful trick for getting unstuck: asking, "What's the worst possible thing that could happen to this character right now?" (and then doing that to them).Whether you write memoir, self-help, or fiction, this conversation is really about the same question every writer eventually has to answer: What am I actually fascinated by, and am I brave enough to explore it further? No matter how you're published or what genre you're writing, the part about having to sit down and write the damn book is the same for everyone!
Great books don't happen by accident. Sarah Crichton, one of publishing's most respected voices and the founder of Sarah Crichton Books at FSG, joins host Sarah Russo for an unfiltered conversation about what it takes to acquire, edit, and launch books that last. They cover everything: crashing books in secret, fighting for the right jacket design, discovering A Long Way Gone by child soldier, Ismeal Beah, the differences between being a publisher and an editor, what to understand about hiring a developmental editor, and more. Whether you're an author, aspiring editor, or publishing professional, this episode is a masterclass. For more information on Sarah Crichton's work, visit her website: Sarah's website or connect with her on LinkedIn Books mentioned in this episode: “Cyberwar” by Kathleen Hall Jamieson “A Long Way Gone: Memoirs of a Boy Soldier” by Ishmael Beah “What Is the What” by Dave Eggers “A Mighty Heart” by Mariane Pearl, co-written with Sarah Crichton “Portrait of a Marriage: A Memoir” by Judy Crichton and Jennifer Crichton “Fierce Attachments” by Vivian Gornick “The Odd Woman and the City” by Vivian Gornick “M Train” by Patti Smith Key Moments 00:44 — How Magazine Editors Think About Readers Sarah Crichton explains how her magazine background gave her a superpower most book editors lack: never forgetting the reader exists. 02:27 — What It Really Means to "Crash" a Book Sarah C. breaks down the secret, adrenaline-fueled process of rushing a book to publication in weeks instead of years. 05:09 — The Editor vs. Publisher Divide (And Why It's Disappearing) Hear about the traditional difference between an editor and a publisher — and why the line between them is blurring 07:22 — How She Turned a Rejected Manuscript into a National Phenomenon Sarah C. tells the story of discovering “A Long Way Gone” by Ishmael Beah — a book passed over by every publisher — and how a deliberate cover strategy and the first-ever Starbucks book pick turned it into a classroom staple. 14:58 — What Sarah Looks for in a Manuscript (and Why a Great Title Matters More Than You Think) Sarah reveals what makes her sit up when reading a submission, and the brutal reality of how critics decide what to review. 17:08 — Developmental Editors, Self-Publishing, and "Hitting the Lottery" Sarah gets candid about the economics of book doctoring, shares the story of self-publishing her late mother's memoir, and explains the role of a developmental editor. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/literary-studies
Weird self-publishing takes that appear to be positive, but are truly toxic. What truly works to build a career as an author, having solid goals, and knowing that achieving them will be great, but won't make you happy forever because external validation never does. Also, appreciating the book deal that doesn't seem glam because it furthers those goals.Indie Booksellers! You can buy my indie books direct from me at discount!! Submit a Request for an order hereNew Releases ~Blades, Books, and the BanditLove, Lies, and Ley LinesMAGIC REBORNNever The RosesPreorder ~Among The ThornsThe posture correcting sports bra I love almost more than life itself can be found hereThank you for listening! You all take care. Support the show
Great books don't happen by accident. Sarah Crichton, one of publishing's most respected voices and the founder of Sarah Crichton Books at FSG, joins host Sarah Russo for an unfiltered conversation about what it takes to acquire, edit, and launch books that last. They cover everything: crashing books in secret, fighting for the right jacket design, discovering A Long Way Gone by child soldier, Ismeal Beah, the differences between being a publisher and an editor, what to understand about hiring a developmental editor, and more. Whether you're an author, aspiring editor, or publishing professional, this episode is a masterclass. For more information on Sarah Crichton's work, visit her website: Sarah's website or connect with her on LinkedIn Books mentioned in this episode: “Cyberwar” by Kathleen Hall Jamieson “A Long Way Gone: Memoirs of a Boy Soldier” by Ishmael Beah “What Is the What” by Dave Eggers “A Mighty Heart” by Mariane Pearl, co-written with Sarah Crichton “Portrait of a Marriage: A Memoir” by Judy Crichton and Jennifer Crichton “Fierce Attachments” by Vivian Gornick “The Odd Woman and the City” by Vivian Gornick “M Train” by Patti Smith Key Moments 00:44 — How Magazine Editors Think About Readers Sarah Crichton explains how her magazine background gave her a superpower most book editors lack: never forgetting the reader exists. 02:27 — What It Really Means to "Crash" a Book Sarah C. breaks down the secret, adrenaline-fueled process of rushing a book to publication in weeks instead of years. 05:09 — The Editor vs. Publisher Divide (And Why It's Disappearing) Hear about the traditional difference between an editor and a publisher — and why the line between them is blurring 07:22 — How She Turned a Rejected Manuscript into a National Phenomenon Sarah C. tells the story of discovering “A Long Way Gone” by Ishmael Beah — a book passed over by every publisher — and how a deliberate cover strategy and the first-ever Starbucks book pick turned it into a classroom staple. 14:58 — What Sarah Looks for in a Manuscript (and Why a Great Title Matters More Than You Think) Sarah reveals what makes her sit up when reading a submission, and the brutal reality of how critics decide what to review. 17:08 — Developmental Editors, Self-Publishing, and "Hitting the Lottery" Sarah gets candid about the economics of book doctoring, shares the story of self-publishing her late mother's memoir, and explains the role of a developmental editor. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/communications
Great books don't happen by accident. Sarah Crichton, one of publishing's most respected voices and the founder of Sarah Crichton Books at FSG, joins host Sarah Russo for an unfiltered conversation about what it takes to acquire, edit, and launch books that last. They cover everything: crashing books in secret, fighting for the right jacket design, discovering A Long Way Gone by child soldier, Ismeal Beah, the differences between being a publisher and an editor, what to understand about hiring a developmental editor, and more. Whether you're an author, aspiring editor, or publishing professional, this episode is a masterclass. For more information on Sarah Crichton's work, visit her website: Sarah's website or connect with her on LinkedIn Books mentioned in this episode: “Cyberwar” by Kathleen Hall Jamieson “A Long Way Gone: Memoirs of a Boy Soldier” by Ishmael Beah “What Is the What” by Dave Eggers “A Mighty Heart” by Mariane Pearl, co-written with Sarah Crichton “Portrait of a Marriage: A Memoir” by Judy Crichton and Jennifer Crichton “Fierce Attachments” by Vivian Gornick “The Odd Woman and the City” by Vivian Gornick “M Train” by Patti Smith Key Moments 00:44 — How Magazine Editors Think About Readers Sarah Crichton explains how her magazine background gave her a superpower most book editors lack: never forgetting the reader exists. 02:27 — What It Really Means to "Crash" a Book Sarah C. breaks down the secret, adrenaline-fueled process of rushing a book to publication in weeks instead of years. 05:09 — The Editor vs. Publisher Divide (And Why It's Disappearing) Hear about the traditional difference between an editor and a publisher — and why the line between them is blurring 07:22 — How She Turned a Rejected Manuscript into a National Phenomenon Sarah C. tells the story of discovering “A Long Way Gone” by Ishmael Beah — a book passed over by every publisher — and how a deliberate cover strategy and the first-ever Starbucks book pick turned it into a classroom staple. 14:58 — What Sarah Looks for in a Manuscript (and Why a Great Title Matters More Than You Think) Sarah reveals what makes her sit up when reading a submission, and the brutal reality of how critics decide what to review. 17:08 — Developmental Editors, Self-Publishing, and "Hitting the Lottery" Sarah gets candid about the economics of book doctoring, shares the story of self-publishing her late mother's memoir, and explains the role of a developmental editor. Learn more about your ad choices. Visit megaphone.fm/adchoices
Great books don't happen by accident. Sarah Crichton, one of publishing's most respected voices and the founder of Sarah Crichton Books at FSG, joins host Sarah Russo for an unfiltered conversation about what it takes to acquire, edit, and launch books that last. They cover everything: crashing books in secret, fighting for the right jacket design, discovering A Long Way Gone by child soldier, Ismeal Beah, the differences between being a publisher and an editor, what to understand about hiring a developmental editor, and more. Whether you're an author, aspiring editor, or publishing professional, this episode is a masterclass. For more information on Sarah Crichton's work, visit her website: Sarah's website or connect with her on LinkedIn Books mentioned in this episode: “Cyberwar” by Kathleen Hall Jamieson “A Long Way Gone: Memoirs of a Boy Soldier” by Ishmael Beah “What Is the What” by Dave Eggers “A Mighty Heart” by Mariane Pearl, co-written with Sarah Crichton “Portrait of a Marriage: A Memoir” by Judy Crichton and Jennifer Crichton “Fierce Attachments” by Vivian Gornick “The Odd Woman and the City” by Vivian Gornick “M Train” by Patti Smith Key Moments 00:44 — How Magazine Editors Think About Readers Sarah Crichton explains how her magazine background gave her a superpower most book editors lack: never forgetting the reader exists. 02:27 — What It Really Means to "Crash" a Book Sarah C. breaks down the secret, adrenaline-fueled process of rushing a book to publication in weeks instead of years. 05:09 — The Editor vs. Publisher Divide (And Why It's Disappearing) Hear about the traditional difference between an editor and a publisher — and why the line between them is blurring 07:22 — How She Turned a Rejected Manuscript into a National Phenomenon Sarah C. tells the story of discovering “A Long Way Gone” by Ishmael Beah — a book passed over by every publisher — and how a deliberate cover strategy and the first-ever Starbucks book pick turned it into a classroom staple. 14:58 — What Sarah Looks for in a Manuscript (and Why a Great Title Matters More Than You Think) Sarah reveals what makes her sit up when reading a submission, and the brutal reality of how critics decide what to review. 17:08 — Developmental Editors, Self-Publishing, and "Hitting the Lottery" Sarah gets candid about the economics of book doctoring, shares the story of self-publishing her late mother's memoir, and explains the role of a developmental editor. Learn more about your ad choices. Visit megaphone.fm/adchoices
Today’s guest is Chandler Bolt, founder of SelfPublishing.com That’s the company that helped Cody publish Retire by 30 and hit bestseller status in three categories within 16 hours of launch. Chandler dropped out of college with three months of runway, moved across the country to live with his mentor, and was a millionaire by 21. Today, he’s built an 8-figure business that has helped over 7,000 people publish their books. His latest book alone generated roughly $7 million in revenue over the past year. He still drives his 2004 Nissan Altima. In this episode, you’ll hear Chandler explain: The mindset behind his financial decisions Why he kept his expenses near zero even as his income exploded How he thinks about delayed gratification The investment mistakes he’s made along the way Why a book is one of the highest-leverage things an entrepreneur can do How self-publishing differs from traditional publishing Why the most valuable thing you can do this week is spend 15 minutes mind-mapping your book idea And much more! Whether you’re thinking about writing a book or just want to hear how someone compounds money and opportunity at an unusual pace, this one’s worth your time. Links From the Episode SelfPublishing.Com Book a Call with Chandler’s Team Self-Publishing School YouTube Chandler Bolt on Instagram Chandler World YouTube Cody’s Book — Retire by 30 YouTube Interview https://www.youtube.com/watch?v=5kYPbvTxXxU Join the Community We'd love to hear your comments and questions about this week's episode. Here are some of the best ways to stay in touch and get involved in The FI Show community! Grab the Ultimate FI Spreadsheet Join our Facebook Group Leave us a voicemail Send an email to contact [at] TheFIshow [dot] com If you like what you hear, please subscribe and leave a rating/review! >> You can do that by clicking here
When most business owners think about growth, they usually think about marketing. They think about social media, speaking engagements, email funnels, paid ads, podcasts, partnerships, and networking. Rarely does a book make the top of the list. But what if a book isn't just a book? vWhat if it's a lead-generation tool, a client nurturing […] The post 237: Why Self-Publishing Might Be the Most Underrated Growth Tool in Your Business with Chandler Bolt appeared first on Laylee Emadi | Coach for Creative Educators.
In this episode of Atlanta Business Radio, Lee Kantor interviews Echo Montgomery Garrett, Co-Founder of Lucid House Publishing. Echo shares her extensive experience as an author, journalist, and publisher, offering insights into the rapidly evolving publishing industry. She discusses the challenges facing modern authors, the rise of self-publishing and AI-generated content, and the importance of […]
On this episode of Self-Publishing with ALLi, Dan Holloway reports that audiobook sales grew 9 percent in the US and 10 percent in the UK in 2025 — a return to double-digit growth — but cautions that active titles grew even faster, meaning many individual authors are getting a smaller slice of a bigger pie. He also questions a suspiciously low 0.03 percent figure for AI-narrated audiobook sales, and examines an Authors Guild survey finding that only a quarter of readers paid for the book they were reading last month, with library lending and "other sources," including piracy, making up much of the rest. Sponsor Self-Publishing News is proudly sponsored by PublishMe—helping indie authors succeed globally with expert translation, tailored marketing, and publishing support. From first draft to international launch, PublishMe ensures your book reaches readers everywhere. Visit publishme.me. Find more author advice, tips, and tools at our Self-publishing Author Advice Center, with a huge archive of nearly 2,000 blog posts and a handy search box to find key info on the topic you need. About the Host Dan Holloway is a novelist, poet, and spoken word artist. He is the MC of the performance arts show The New Libertines, He competed at the National Poetry Slam final at the Royal Albert Hall. His latest collection, The Transparency of Sutures, is available on Kindle.
My book is finally out in the world.This week, I'm taking you behind the scenes of the 6-year journey that became Are We Friends Yet? — from a food blog and a 40-page e-book idea, to a 120-page Word document, a friendship framework obsession, a major health crisis, an unexpected book deal, and more moments of crying on the floor than I'd like to admit.This is the story of how this book came to be, the twists and turns I never saw coming, and why following my gut (even when it didn't make sense) ultimately got this book into your hands.In this episode you'll hear about:Why I turned down a traditional publishing deal after years of trying to get this book into the worldHow a trio of chronic illnesses delayed this project by nearly 2 years and forced me to put everything on holdWhat recording the audiobook taught me after more than 180 podcast episodes behind a microphoneThe unconventional launch strategy I'm using instead of jumping straight into a big press tourResources & LinksEpisode 19: The One For Little AlexEpisode 109: How To Rebuild Your Life When Your Capacity ChangesThis episode is sponsored by Slowly, a digital pen pal app used by over 10 million people worldwide. If you've been looking for a low-pressure way to connect with someone completely outside your normal friendship circle, this is it. Exchange letters at your own pace, no small talk panic required.Download Slowly free and get 30% off Slowly Plus using my link: https://open.slowly.app/miXL/l8ei5iw6WANT MORE? My book, Are We Friends Yet? is here. Order your copy today!Dive into The Connection Reset. A 10-day private podcast to help you see the abundance of connection that already exists in your day-to-day (Yes. Really. I promise you have more than you realize). Start today.
Today I have TJ Payne on the show to chat about writing and how his career has taken him from Hollywood writing rooms to self-publishing to publishing with one of the Big 5. TJ's screenwriting experience includes cherished memories working with Rob Reiner and on new and upcoming Netflix shows like The Boroughs (produced by the Duffer Brothers) and Little House on the Prairie. I also chat about his latest book, INTERCEPTS. All links and show notes available at https://www.sheworeblackpodcast.com/
Click Here to ask your book writing and publishing questions!The woman. The myth. The legend: Jordan Roter. She's a TV writer, screenwriter, author, and one of the funniest and most genuine people I know. I truly could talk to her for days (and I'd like to, as it would preclude the need any sort of formal abdominal workout). Her novel, Moms Like Us (2025, Little A), was recently optioned for the screen, and she's back to give her hot takes on:Midlife transitions (welcome, all my fellow perimenopause travelers!)Self-publishing versus traditional publishingThe currently hot TV shows I was previously afraid to watch (Heated Rivalry, Off Campus, and Euphoria)Navigating publicity and marketing as an author The importance of remembering that you only need 1 "yes"
On the Self-Publishing with ALLi podcast, host Howard Lovy talks to Amelia Ross, a developmental editor and children's librarian who specializes in KidLit, about what authors need to know when writing for young readers. Amelia explains the differences between board books, picture books, early readers, chapter books, middle grade, and YA, and why age categories matter. She also discusses authentic voice, age-appropriate content, the role of illustrations, and why children's books work best when lessons emerge naturally through story and character. Find more author advice, tips, and tools at our Self-publishing Author Advice Center, with a huge archive of 2,000+ blog posts, and a handy search box to find key info on the topic you need. We invite you to join our organization and become a self-publishing ally. About the Host Howard Lovy is an author, developmental editor, and writing coach with a long career in journalism and publishing. He works with writers at many stages of their careers, with a focus on helping them develop their ideas and strengthen their work while preserving their unique voices. He lives in Northern Michigan. About the Guest Amelia Denyven Ross is a developmental editor for KidLit authors. She has an MFA in children's literature and has studied fiction for young readers for twenty years. During that time, she has also worked with children and teens in public libraries and schools, where she has led story times, facilitated book clubs, and mentored teen writers. Now, as a freelance editor, she splits her time between the library and working remotely from her home in Virginia's Blue Ridge Mountains. Amelia is an active member of the Society of Children's Book Writers and Illustrators, the Editorial Freelancers Association, and the Alliance of Independent Authors.
Germany is the third-largest book market in the world, and unlike the English-language market, it is not yet saturated. Skye MacKinnon has turned her second publishing language into her bestselling one across three pen names and more than seventy translated titles. In this conversation about the newly released second edition of her book, Self-Publishing in German, she tells indie authors how to decide which of their books to translate first, where AI earns its keep and where it quietly ruins things, and how on earth you market a book in a language you don't speak. Show Notes Skye MacKinnon's store Skye's author resources page Sponsor Our Creative Self-Publishing stream is brought to you by Orna Ross's Go Creative! program—helping authors harness the power of creative flow in writing and publishing. About the Host Orna Ross launched the Alliance of Independent Authors at the London Book Fair in 2012. Her work for ALLi has seen her named as one of The Bookseller's "100 top people in publishing". She also publishes poetry, fiction, and nonfiction and is greatly excited by the democratizing, empowering potential of author-publishing. For more information about Orna, visit her website. About the Guest Skye MacKinnon is a USA Today bestselling author, self-publishing educator, and translation expert who has published more than ninety books across multiple pen names and genres. A former journalist and science communicator, she is known throughout the indie author community for her work on wide publishing, foreign-language translations, and international book marketing. Through her books, coaching, and leadership in the Wide for the Win community, she helps authors expand their reach beyond the English-language market, drawing on her own experience publishing more than seventy translated titles in German.
Today I'm thrilled to have Kailea Rose Loften and Kate Rose Weiner of Loam on the podcast to discuss their new book, Compassion in Crisis, which just came out with Heyday Books.Together we have a gentle, honest, and deep conversation exploring:The meaning of ‘polycrisis'Why it's important to think about preparednessWays to prepare without slipping into hypervigilance (even if you're an anxious person)The role social media plays in both community building and community surveillanceWhy we still turn to social media for resource sharing and rapid responseThe spread of misinformation & disinformation online during disastersPublishing as a way of getting ‘off the grid'Free Family Preparedness Information from Summer Starr If you enjoy this episode, please get yourself a copy of Compassion in Crisis! You can also join Kate & Kailea for book-related events across the US this summer! RESOURCES + LINKS
Writing a book is one of the most overlooked thought leadership moves a female founder can make, and most people go into it completely unprepared.On this episode of Dear FoundHer, Lindsay Pinchuk talks with Ruthie Ackerman, author of The Mother Code and founder of Ignite Writers Collective, about what it actually takes to write and publish a book. Ruthie spent years as a journalist and deputy editor at Forbes Women before losing her job, starting a business, and landing a Random House book deal. Now she helps women in business find their voice on the page, and she's honest about how hard the process is.The publishing world has a glamour problem. Most people picture the finished book, not the 90-page proposal, the years of revision, or the media outreach that a publisher will not do for you. Ruthie lays out what female founders need to know before they commit, including how to choose the right publishing path, what a real publicity strategy looks like, and why treating your book like a business launch is the only approach that works.For anyone building a personal brand and wondering whether a book belongs in that plan, Ruthie also speaks directly to the PR for small business reality. Getting press, landing speaking opportunities, and reaching the right audiences all require the same intentionality you bring to every other part of your business. A book done right is a long-term thought leadership asset, not a project you finish and walk away from.If your story has been sitting in the back of your mind waiting for the right moment, this episode is worth your time.Episode Breakdown:00:00 Thought Leadership Starts With Your Story03:51 Ruthie Ackerman's Path From Forbes to Random House05:59 Getting Laid Off and Launching Ignite Writers Collective08:21 How Ignite Writers Collective Grew During the Pandemic10:35 Starting a Book Three Months After Having a Baby12:08 Five Questions to Ask Before You Write a Book13:57 Traditional Publishing vs. Self-Publishing vs. Hybrid15:50 What a 90-Page Book Proposal Actually Looks Like18:35 Why Authors Have to Be Their Own Marketers20:07 Three Tips for Making Time to Write22:08 What Not to Do When Writing a Book24:10 How to Find a Literary Agent26:41 All the Hats You Have to Wear as an Author28:55 How Ignite Studios Supports Authors End-to-End32:11 Ruthie's Three Actionable Steps for Aspiring AuthorsConnect with Ruthie Ackerman:Follow Ruthie on Instagram Subscribe to The FoundHer Files Follow Dear FoundHer on Instagram Podcast production and show notes provided by HiveCast.fm Hosted on Acast. See acast.com/privacy for more information.
Have you ever lost the joy in your creative work — that sense of fun you had when you were starting out, before the admin and the algorithms drained it away? How do mid-career creatives get it back, and what can a four-year-old teach us about play? Austin Kleon talks about productive procrastination, silly rituals, the case for paper reference books in an AI world, and how his newsletter went from a marketing cost to the day job that keeps the lights on. In the intro, Does social media still sell books? [Self-Publishing with ALLi]; Trial by algorithm [The Bookseller]; Publishing's AI Hypocrisy Problem [The New Publishing Standard]; ALLi AI survey for authors; Brave New Bookshelf Podcast, and Pics from signing at BookVault. Today's show is sponsored by ProWritingAid, writing and editing software that goes way beyond just grammar and typo checking. With its detailed reports on how to improve your writing and integration with writing software, ProWritingAid will help you improve your book before you send it to an editor, agent or publisher. Check it out for free or get 15% off the premium edition at www.ProWritingAid.com/joanna This show is also supported by my Patrons. Join my Community at Patreon.com/thecreativepenn Austin Kleon is the New York Times and international bestselling author of nonfiction books, including Steal Like an Artist, Show Your Work!, and Keep Going, as well as an artist, professional speaker, and poet. His latest book is Don't Call It Art: 10 Ways to Create Like a Kid Again. You can listen above or on your favorite podcast app or read the notes and links below. Here are the highlights and the full transcript is below. Show Notes Why Austin wrote Don't Call It Art now, and what his kids taught him about creative joy Productive procrastination, silly rituals, and treating writing like Lego Comedy as a philosophical position, and giving yourself permission to be bad in private Sharing process in the algorithm era, and why your whole life is the process Bibliomancy, paper reference books, and what AI can't give you that a dictionary can Style, the Taco Bell distinctiveness rule, and how Austin's newsletter became his day job You can find Austin at AustinKleon.com. Transcript of the interview with Austin Kleon Jo: Austin Kleon is the New York Times and international bestselling author of nonfiction books, including Steal Like an Artist, Show Your Work!, and Keep Going, as well as an artist, professional speaker, and poet. His latest book is Don't Call It Art: 10 Ways to Create Like a Kid Again. So welcome back to the show, Austin. Austin: Thank you for having me back. It's nice to talk to you again. Jo: You were on the show in March 2020, and at the time, your book was Keep Going, which was prescient considering the pandemic and politics. So I wondered, why this book, Don't Call It Art, now? Was this something you see in the creative community or your own life that made you want to write this book? Austin: Keep Going is a book about what happens when the world goes crazy around you and you're still trying to do your creative work. This is a book about what happens when inside has bottomed out. Keep Going is a book about the world bottoming out, and you're worried that your own creative work is going to bottom out too. How do you keep pushing through and keep making stuff? This book, to me, is about what happens when you bottom out inside—when you've lost that love and feeling for the thing that you wanted to do, and you're just not connecting with it in the way that you used to or the way that you want to. How do you get back? How do you return to that sense of joy and wonder and fun that we have when we're starting out? And for me, it was being around my little kids that taught me how to tap into that. My kids were natural—they didn't have any creative hangups. I would spend all day talking to people who had creative hangups, and then I'd get back in the house, and I'd just be around these beings who didn't have any of them. It was really instructive. I felt like, if I could bottle the energy of my kids when they were about four years old and try to put it in a book, I think it could really help a lot of the people that I run into, and the people with the kinds of problems I hear from. Jo: You mentioned bottoming out. How do people know when they've hit that point? Austin: You just don't want to do it anymore. You're kind of like, “This just isn't giving me back what it used to.” When we start with our creative work, that's the thing that juices us. We come away from it feeling full up. I think you hit a certain point where you start to feel drained after it. Or maybe you don't feel drained by the thing itself that you're doing—maybe it's all the stuff around it, which is more often the case. For example, if you're a mid-career writer like me, who's been publishing books for 16 years now, I still really like writing. I still really like drawing. I still really like cutting and pasting and putting things together. It's the admin around the work—the emails, the meetings, the running-a-business part of it—that's super draining for me, and that stuff can start to bleed over into the creative work. So it's really important for me to make sure that I'm having some playtime, some R&D, some research and development time, to make sure it's not just all business. When you take the thing that you love and you turn it into the thing that you make a living from, you can really run into a lot of problems. Jo: I'm at 20 years, so I know exactly what you're saying, and a lot of listeners are the same. We love writing books, but it's all the stuff that goes around it. So for those of us who do this for money as well as passion, what are some practical ways to have more fun with our creativity? Austin: Something I learned from my kids is that you really are your most creative when you're supposed to be doing something else. So one of the things I use a lot in the studio is productive procrastination. Whatever I'm supposed to be working on, I start another little project, and that's my little naughty fun time. When I first come into the studio, I try to do something that I'm not supposed to be doing—something that I won't have much to show for. That could be making one of my blackout poems. That could be making a collage in my notebook. It could also be sitting here. I have a bass in the studio now, so I can practise my bass guitar. Sometimes I'll do that for the first 15 minutes just to get in that headspace of, “Hey, what's it like to do something just for yourself? Just because you want to do it?” The juice that you get from that little naughty “I'm going to do what I'm not supposed to be doing right now” thing, that carries into the rest of the day. It's like a nice start to things. Jo: Do you think that play could be something different to what we make our money with? For me, writing novels and stories is great fun in one way, but it's also what I then publish and make money on. So writing stories is more serious, I guess, than playing with Lego or something. Austin: Right. So the trick is, how can you make writing your stories like playing with Lego? That's kind of been my whole career. I hate staring at Microsoft Word and that blinking cursor, taunting you like, “Come on, what have you got?” A lot of my creative life has been about trying to make it more playful, trying to make it feel more like a game. That's how I came up with my blackout poems. I take an article from The New York Times and I black it out until it only has a few words left behind. It sort of looks like if the CIA did haiku, for some people listening. That was one little exercise. Then weirdly, that side thing that I thought was just play, just fun—that turned into my first book. So then it's, okay, what else can I mess around with and play with? I do a lot of collage work in the studio, and I rarely actually use that for any of the books. Sometimes I use it for my newsletter to illustrate the newsletter. But it's always about trying to figure out, how can I make writing a game? How can I make it more playful? There are different things that I do to make it feel more playful. One of them's really stupid. I really believe in silly rituals because I think silliness is really powerful. People talk about their daily rituals—Mason Currey has that great book, Daily Rituals: How Artists Work. When I was reading that book, I realised it was really the silly stuff that I really liked. There was, I think it was Balzac counting out coffee beans or something before he got to write. Or Steinbeck sharpening 12 pencils or something goofy like that. So one of the things I like to do before I write is that I have these cigarette pencils. They're pencils that look like cigarettes in the studio. I put one in my mouth before I start writing, and I pretend to be some old '40s writer on a typewriter. I like doing goofy stuff in the studio because I think when you do goofy stuff—stuff that you'd be embarrassed if anyone else saw it—it gets you in that playful state. Jo: It's interesting. In your book, you have a section that says, “Don't take things too seriously.” For many of us, we write memoir for example, and that is very close to us. It's like the deepest expression of what we want to say in the world. It feels very serious. So how can we hold things more lightly and not take things so seriously? Austin: For me, comedy is actually a philosophical position. What I mean by that is, I think a lot of people set out with a tragic model of creative work. They think, “Oh, I have this special gift,” or, “I have this thing that I really need to do, and I need to put it out into the world, and I need to make the world look more like I want it to look.” They have this idea that, “Through blood and sweat and tears, I'm going to see this thing through, and I'm going to push it into the world, and I'm going to have my way.” I think there's another way of working where it's more like, “I'm just a normal person trying to play with my environment, and take my experiences and put them into something interesting. So I'm going to play and use my wits, and we're going to see what we come up with.” Those really are two modes of life. The pandemic taught me that it was really when we were keeping our sense of humour, when we were having a laugh and keeping our egos in check around the house and just acknowledging how goofy we all were and how ridiculous the situation was, that seemed to be when we were really thriving. Versus, “Well, we're in this tough situation. We've got to make it into what we want it to be.” That felt really bad. But when we cruised along and we were just improvisational, when we went at things with a kind of lightness, that worked. There's a great Italo Calvino essay about lightness in Six Memos for the Next Millennium. Lightness is really underrated. Even when we're going about heavy work, having a sense of lightness and play with it just makes the work better. That's a philosophical position of mine. I aspire to comedy. I aspire to a comic outlook on life. I'm just a creature with a body who's going to die, and I'm fundamentally ridiculous. Life is pretty absurd. You just make the best of it. Jo: There's certainly some truth there. Staying on a similar theme, you have a chapter in the book on permission to be bad. Many of the listeners also have your book Show Your Work, and it shaped many of us into sharing our work in progress. It feels quite dangerous now, in a world where judgment is much louder than it maybe was when you wrote Show Your Work. So tell us a bit about permission to be bad versus should we keep some of this private? Austin: Permission to be bad is about the making part of things. It's the private part. It's permission to be bad when you're in private, when you're actually doing the work. Show Your Work is a book about what you do after you've done the work, or while you're doing the work. It was never about putting up a webcam and running a 24/7 feed. It was more like, hey, what are the ways that I can connect with the kind of audience I can build while I'm making the work itself? So the way I see permission to be bad is, you really have to give yourself permission when you're not sharing, when you're off screen, to really be as bad as you want to be. It doesn't necessarily mean quality-wise. I think it also means letting yourself write stuff that you would never say on social media. Letting yourself read stuff that you wouldn't admit you were reading on social media. Letting yourself listen to stuff. Letting yourself really be that unfiltered, unhinged, private person that you want to be. Then when it comes to sharing, you put some time in between that input time, that making time, and the sharing time, and then you share what you think is going to be useful or helpful or interesting to other people. Jo: I think you wrote that book before TikTok, and how fast people are moving. Do you think people need to slow down a bit in what they share, maybe? Austin: I don't know. I obviously had a lot more faith in social media back then. I use all the principles from Show Your Work in my newsletter. Newsletters are very much the new kind of great thing. They're doing a lot of the work that social media used to do, in that you're still able to have this direct connection with the people that you're trying to reach. The big problem with social media now is that it's all algorithmically tuned, where the people that are following you don't see the stuff that you're doing most of the time. What you have to do now, if you want the people who are following you to see your stuff on social media, is you have to make stuff that the algorithm likes. That's a whole different thing. As far as the Show Your Work principle—which is share your process as much as your product—that carries over to any platform. In my newsletter every Friday, I share a list of 10 things that were going on behind the scenes here. It might have been what I was watching on TV, what I listened to, a new pen I was trying out, or something like that. The Friday newsletter is almost always process stuff. When I talk about process, my definition is actually very broad. For a lot of people, it's drafting, editing, whatever. For me, the process is the whole life. The process is almost everything except the finished thing. A writer's life is 24/7. My friends who have real jobs really are like, “What do you do all day?” And I'm like, “Well, what do you mean?” They're like, “Well, I see you out on your bike ride.” I'm like, “Yes, when you see me out on a bike ride, I'm thinking through something half the time.” If I'm watching TV, I'm thinking, “Hey, would this be good in the newsletter?” I'm never off. My whole life—everything is copy, as Nora Ephron said. That's part of the job. It's very hard to turn off. So I see the whole life as process, and the question becomes, what little bits and pieces of that life and that process can you share with people while you're making the things that you hope to sell them later? Right now, I'm in a cycle where I'm selling this book, but all these people have showed up because I've shared my process every week for the past seven years since I put out a book. Jo: It's funny you say that. I was at the dentist yesterday, and— My dentist literally asked me, “So where do you get all your ideas?” This is a common question for all of us, right? And it just becomes so hard to explain that to people who don't walk around in the world just constantly getting ideas. Austin: I can't believe I'm going to tell this story. I was getting my vasectomy after my second kid, and I was talking to this doctor just before the operation. He said, “So what do you do for a living?” I said, “I'm a writer.” He said, “Oh, that must be cool. You get to use your brain.” And I said, “That's everything that you want your doctor to say.” I was going to say, “Please use your brain,” before he's about to cut into you. He said, “Oh, no, no. What I mean is, I know what I'm going to do every day for the next 10 years.” He knew exactly what his day was going to look like. He said, “You have to use your brain. You've got to figure out new stuff.” I was like, “Oh, that's really interesting.” That's the trade-off, right? He's got the job security. He knows what he's going to do. Every writer has a moment where they have to talk to a normal person about what you do. Jo: I was going to say, I'm married to one. Austin: Now, my wife, on the other hand, grew up the daughter of a writer, so she knows exactly what it's like. Nothing ever phases her. She's totally used to it. She's used to me staring off into space, completely checking out of a conversation. She's used to me using lines on her that I'm going to put in a piece later. She's used to the whole rigmarole. It's very handy. I've been very lucky in that sense. Jo: Coming back to the book, you talk about your use of bibliomancy for inspiration. Since we're talking about that, tell us about it. I think all the book people listening will be happy. Austin: I'm a person who still keeps a dictionary nearby—a paper dictionary. I keep a big old American Heritage. It's just a big, thick book. When I really don't have any ideas, I will turn at random to the dictionary, close my eyes, stick my finger down the page, open my eyes, and just see what I come up with. Sometimes just that act will give me an idea. I also do that with books. I'll go around the studio, pick up a book, flip to a random page, and just see what it says there, or read an old piece of marginalia that I've left in a book. I believe deeply in the power of bibliomancy, and I think it's a case for paper books. I'm one of those people that still really believes in reference books. I've started collecting more and more of them. I have an old, big dictionary that's always open on my desk, and I look up words. I learned from John McPhee, the writer, that you should look up words that you think you know. That was the first time I'd ever heard anyone say that. So I look up words that I think I know. Instead of reaching for a thesaurus when I need a different word, I actually just look up the definition of the word that I already have. That's another McPhee tip. The other thing that happened that I thought was really interesting is, I got a Roget's for the first time—a thesaurus. I don't think most people know what an actual thesaurus is. Most people think of a thesaurus as a synonym finder, and that's not actually what a thesaurus is at all. A thesaurus is more like an encyclopaedia, weirdly. You look up things based on big concepts, and then it gives you a bunch of words to look up later. It's a very strange thing. It's not what most people think it is. I have a couple of editions of Roget's in here. I like the really old Roget's from the 1900s because they actually have opposing ideas facing each other on the page. Do you have an old-school Roget's? Have you ever looked through one? Jo: I don't have one now, but I certainly grew up with them. I was literally just thinking, I wonder if there are ones for Americans and ones for British people, because so often we say different things and mean different things. I always hear Americans say, “Oh, that's a doozy,” or something, and it means the complete opposite thing here. Austin: Like if you say “fanny pack” over there. That means something very different than it means here, right? Chips or fries, that kind of stuff. So I wonder if there are different ones for different cultural references. Jo: I don't know. Austin: As people, with ChatGPT and all these LLMs and stuff, people are like, “Why would you ever pick up a paper reference book?” And I'm like, “I actually like the friction.” I like having to move in space and go over to my dictionary. I like flipping the pages. I like having to scan a page for the word I'm looking for, because— This marvellous thing happens when you're looking for the word, where you bump into all these other words. If you're a word nerd, you get to start thinking about the root of the word—oh, why is this word next to this word? Well, it's because they share the same root. Then you're going down all these fun rabbit holes. The thing that I'm trying to do as a writer and a creative person is, I'm trying to get to the thing that I didn't know I was looking for. The thing that people misunderstand about AI, I think personally, is that it's a great tool if you know what you're looking for. If you're like, “Find me this thing. I want exactly this. I want to see a picture of a dog wearing a king's costume,” or some crap like that, then it can spit that picture out for you. Or, “I want to know what happened on this day,” and whatever. It can do that. But that's not actually what I'm doing most of the time when I'm writing or making something. I start with an idea, but what really happens—the magic of writing and the magic of making stuff in general—is when you discover something that you didn't even know you were headed for. That's the real magic for me. Sometimes I have an idea and I want to articulate it for people, but more often than not, there's something that bothers me or something that I want to talk about, and I sit down and write, and I figure out what it is that I actually have to say and what I actually think. Every writer really knows this, and that's why the dictionary, stuff like that, those are ways of training you to get in that discovery mode. “Well, let me—oh, I bumped into this. I went looking for this one thing and then I ran into this other thing.” That's why I love the library. I don't know what system you use over there, but you look for one book in the Dewey Decimal System over here, and then, okay, here's all these other weird books next to it. Then you end up with three other books other than the one that you were looking for. That's the magic. To me, that's the magic of creative work, discovering what you didn't know you were looking for. That was particularly important for me when I was writing this book because we discovered that my wife has a condition called aphantasia. It's very rare in the population, about 2 to 3% of people. There's probably some people listening to this right now who are like, “What is this? Tell me.” Jo: Aphantasia actually more common in the creative industries. Austin: Yes. What it is, is that you don't see—when I say close your eyes and picture an apple, you don't actually see the apple in your head. You can think about an apple and the qualities of an apple, but you don't actually see it. Some people, and it's a matter of degree—some people like me, I can close my eyes, I can tell you what the apple looks like, I can tell you what colour it is, I can tell you where the shading is. Someone like my wife doesn't see the apple. She can tell you what an apple is. It's really interesting because she has a degree in architecture, which is known as a very visual field. But the thing you discover about aphantasia is, it doesn't keep people from becoming artists. In fact, it's the opposite. Someone like Ed Catmull, who co-founded Pixar, writes about it in his book, and so many of the great animators at Pixar are actually aphantasics. The reason is that they learned that they had to draw in order to see things. When you don't have a picture in your head of what you want something to look like, things appear in the drawing, and you find things that you couldn't even picture. A lot of writers actually are aphantasics. John Green discovered recently that he has aphantasia. It turns out that it's a superpower for writers, because if you don't have a picture in your head, then you don't have to translate that picture into words. A lot of writers talk about thinking in radio, like they have a constant narrator. My wife—she's probably going to kill me for talking about her this much—when she describes it to me, she's like, “Oh, it's like a radio in my head. I'm constantly hearing a voice, and it's a narrator.” I was like, “Holy shit, that would be really helpful to me.” I don't have anything like that in my head. I read Mrs Dalloway for the first time, and I gave it to her and I said, “You've got to read this book. I think this must be what it's like in your head.” And she said, “Oh my God, it is.” Part of the thing that I took away from that experience—this is a long-winded way of getting here—is that I take a lot of inspiration from people with this condition. Most of the people I know in the arts or the creative fields, they set out with this grand vision, and then they start working on the thing and it's nothing like what they had in their head, and they get really depressed: “This isn't what I had in mind.” Whereas if you set out without a picture in your head, and you just start manipulating things and you see what appears, that's more of the comic mode I was talking about earlier. What would happen if we just sat down with our materials and we started playing and we saw what appeared on the page? What if we started typing and saw what appeared, and then we played with that? That's the kind of joy. That's more like how kids operate. Kids are better at that. They're better at reacting to what's actually in front of them, instead of having these grandiose visions about what they're trying to achieve. Jo: Just coming back on the longevity of a creative career. Your books are very distinctive. You have a very distinctive visual style, your handwriting and the way the books are done. I wondered if another part of the ennui, perhaps, or the draining of the later career is that we get trapped into doing something that feels like it looks the same. Or we have a voice, and we're happy in that voice, but sometimes we want to do something completely different. For authors, we have different names. I write under two different names, and that helps. But equally— How do you define author voice, and do you ever feel like doing something completely different to your normal style? Austin: Style, in a lot of ways, is self-plagiarism. Style is the repeated things that we notice in people's work. Hitchcock talked about this in films. Wes Anderson is someone like that—Wes Anderson has a style. I'm sure that he gets really sick of it too sometimes, but you also can't help it in some ways. I thought a lot about this because people worry about style so much. A lot of the time, what we call style is what Adrian Tomine one time said: “Style is just the distance between what's in my head and what comes out of my hand.” I really like that definition. With this book, I was trying to think, “Okay, if I do another book in this series, how can I push things a little bit?” And then I was reading this article about Taco Bell. You guys have Taco Bell over there, don't you? Do you have Taco Bell? Jo: No. Austin: So Taco Bell, for people who don't know, is this American Mexican chain, and they have tacos and burritos and stuff like that. They're well known for making these really insane… it's so American, this company. They make a taco with a Doritos as a shell. Doritos are crisps, I guess. Jo: Yes, we have Doritos. Austin: Okay. I spent time in England, I just don't remember if I ate Doritos when I was in England. Anyway, I was reading this article about Taco Bell. It was really funny. They have an innovation kitchen at Taco Bell, and they have a rule about new products. The rule is called the distinctiveness rule, and the rule is: you can change the flavour or you can change the taste, or you can change the form, but you can't change both at the same time. I got really obsessed with this concept because I thought, “Well, this could be kind of interesting.” If you're someone who's had success and you're known for something, this presents an interesting thing. You could do a complete break and do something completely new, or you could try the distinctiveness rule. Okay, well, what if I play with this idea of taste versus form? What if I change the taste and keep the form? So the idea for Don't Call It Art was, what if I do another one of these books, but the taste is more like if my kids made it? It had the texture of kids' art, it had lots of scribbles in it, it was loose and messy. That was kind of the idea. The actual book ended up being more like the other books. It ended up looking like an Austin Kleon book, because I just can't help that. The thing you said about having multiple names that you write under, that's kind of what I do with the newsletter. I think of the newsletter as very different from the books. The newsletter is this twice-weekly thing where I can be a little bit more of myself. In the books, I'm this very helpful, happy version of myself. It's me, but it's me on my best day. I'm really helpful and interesting for you. The newsletter is still a highlight reel in a sense, but it's a little bit more of my weird everything-I'm-into. It's more of the unclipped version of me. The newsletter becomes a place where I can do a lot of the weird stuff that's much different from the books. I have these little projects going all the time. Sometimes I'll make a bunch of prints and put them online. Sometimes I'll make a bunch of zines on a topic I haven't covered in the book. Sometimes I'll do a mixtape. As someone who's interested in a lot of different forms and genres and just different modes of output, having something like a newsletter has been really creatively fruitful for me. It's kept me from getting too bottomed out with the books because the books do a certain thing for the reader, and as much as I'd love to do a book that was radically different, I also think I've been given a real gift with the form of my books, in that I kind of own the way that they feel and look. There aren't a lot of books that look like those books and feel like those books, and so I like playing with that form. It would be hard to get rid of it now. The pseudonym for me is kind of like the newsletter in a sense. The newsletter is a little bit more of where I get to be wild and wacky. Then the books are a little bit more of a chiselled thing. Jo: The books are perfect examples of the form, as you say, but it's interesting about the newsletter. You mentioned at the beginning that we can be drained by the admin around the work. For many people listening, a newsletter becomes admin. So how does the newsletter fit into your business? The books are traditionally published, they're very professional. How do you have your independent side, and how does all of that work together in your business? Austin: Thank you for asking that question. I run the whole show at the newsletter. The newsletter is just me, and then my wife edits it, and no one else is involved. I don't have an assistant. I don't have a team. It is just me, and that's why I love it. I control everything. I pick who gets in there. I pick everything. I love that. I grew up watching David Letterman over here, and Letterman had a nightly show, and I always thought that was killer. I thought, “Man, what a fun job. You have a show every night where you have a new guest, and you have all these wacky things going on.” It was like a variety show. I always thought that would be really fun, so the newsletter is my version of that. I started the newsletter in 2013, and it was just a Friday newsletter. It quickly became a list of 10 things I thought were worth sharing. I had a friend, Hugh MacLeod, who was like, “Hey, I have a newsletter. It's bigger than any conference you've ever gone to.” He was talking about South by Southwest here in Austin. He's like, “I have a newsletter now, and it's bigger than South by Southwest.” Jo: Oh, I remember him. Austin: He would say, “Every time I have a new print, I put it out, and there's a button, and then they buy it.” He was like, “You've got to get it. This newsletter thing is killer.” This was in 2011 or something. Jo: Yes, I still have his books. Blogging in Your Underwear or something. Austin: Totally. So Hugh's a whole different story, but I was just like, “Oh, I should really get a newsletter.” Letterman always had a top 10 list on his show. I just always thought a 10 list was really fun. And of course the books are lists of 10 too. So it just worked to have a weekly list of 10. It felt good, and it felt like an infinitely repeatable format. What I'm looking for as a creative person is an infinitely repeatable format that can go on and on and on and be new every time. So the list of 10 is something that people know the form of. It goes back to the Taco Bell thing. They know the form, but they're not sure what's going to go inside. They know it's going to be a burrito, but they don't know what's going to be in the burrito, and that's the exciting part. The newsletter, business-wise, was always a marketing cost for about the first eight years of its existence. I paid MailChimp to send it out. Then in about 2021, when I hadn't done a book for a while, my agent said, “You know, you should really think about doing a paid tier of your newsletter.” And this is to his credit, because he doesn't make anything off the newsletter. He said, “There's this thing called Substack now that makes that really easy.” So we moved to Substack in 2021 in October, and I started doing a Tuesday edition of the newsletter that was just for paid people. That grew enough that it's gone from a marketing cost to something that's almost—it's not quite as much as I make on my books, but it's close. And to be candid, my books sell pretty well. So suddenly the newsletter has become this really healthy income stream. The newsletter to me is actually the day job now. The newsletter is what really keeps the lights on. It's also the perfect mix. It's the day job, it's the thing that keeps income coming in on a regular basis, but it's also the thing I like to do the most. I'm not like a traditional writer who likes to just get lost in their book and take years and years and go away. I'm someone who loves to be doing a lot of different things. The newsletter is a perfect format for me. I'm talking myself into not quitting, actually. It's funny. It's gone from this thing that was a marketing cost to now it's a significant part of our income. That journey—such a bad word, journey—that trip has been very interesting. It's been really cool. But I'm also just lucky. I've been really lucky, and I think part of my thing is, I'm always just trying not to squander my luck. Jo: Well, the book is fantastic, and I know people are going to love it. And the newsletter, of course. So tell us— Where can people find you and your books and newsletter online? Austin: The easiest thing to do is to just go to AustinKleon.com, and that has links to everything—the books, the newsletter. I do actually keep an old-school blog still. I'm one of the few people that still maintains their blog and keeps it up to date. I'm hedging my bets because I think in the end everything will come back to a self-hosted website. I think in the end everyone's going to just go back to their little websites, or at least I hope so. Jo: Well, that was great, Austin. Thanks so much. Austin: Oh, thank you. The post Don't Call It Art: Rediscovering Creative Joy With Austin Kleon first appeared on The Creative Penn.