Podcasts about itself my philosophy

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Best podcasts about itself my philosophy

Latest podcast episodes about itself my philosophy

Performers
#13 The Playbook of a Champion: Bill Walsh's Leadership Secrets Unveiled

Performers

Play Episode Listen Later May 19, 2024 71:14


How did a legendary football coach turn around a struggling team and revolutionize leadership in sports? Join sport psychology experts Dr. Duncan Simpson and Dr. Greg Young as they delve into the transformative life and career of Bill Walsh through his autobiography "The Score Takes Care of Itself." This episode offers insightful lessons from Bill Walsh's journey from modest beginnings to becoming a transformative figure in American football. Dr. Duncan Simpson and Dr. Greg Young explore how Walsh's strategic responses to immense challenges can guide you in your own pursuits. They highlight his exceptional resilience and leadership strategies, providing strategies that you can apply to navigate pressures and barriers in any competitive environment. In this episode of "Performers," you will: 1. Learn how to set high standards and maintain performance levels, drawing inspiration from Bill Walsh's ability to lead under intense pressure. 2. Develop your mental and emotional resilience by exploring how to navigate and overcome organizational and societal barriers, with lessons taken directly from Walsh's challenges and triumphs. 3. Uncover the personal benefits of leading with integrity and a strong work ethic, and learn how these core values can profoundly influence your success and impact in any field. Tune in to this episode of "Performers" for an inspiring exploration into Bill Walsh's legacy as a pioneer who not only excelled in football but also as a visionary leader in sports. Learn how his life lessons on leadership, resilience, and strategic thinking can inspire your own path to embracing challenges and exceeding your limits. Bill Walsh's Standard of Performance “Exhibit a ferocious and intelligently applied work ethic directed at continual improvement; demonstrate respect for each person in the organization and the work he or she does; be deeply committed to learning and teaching, which means increasing my own expertise; be fair; demonstrate character; honor the direct connection between details and improvement, and relentlessly seek the latter; show self-control, especially where it counts most—under pressure; demonstrate and prize loyalty; use positive language and have a positive attitude; take pride in my effort as an entity separate from the result of that effort; be willing to go the extra distance for the organization; deal appropriately with victory and defeat, adulation and humiliation (don't get crazy with victory nor dysfunctional with loss); promote internal communication that is both open and substantive (especially under stress); seek poise in myself and those I lead; put the team's welfare and priorities ahead of my own; maintain an ongoing level of concentration and focus that is abnormally high; and make sacrifice and commitment the organization's trademark.” Listen on Spotify: https://lnkd.in/enARBN-m Listen on Apple: https://lnkd.in/ed_5P-Ss Support the show The Score Takes Care of Itself: My Philosophy of Leadership by Bill Walsh: https://amzn.to/4aorJSi Socials ⁠⁠⁠⁠⁠⁠⁠⁠⁠X -⁠@sportpsychdunc⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠ - @performerspod⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠TikTok⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Linkedin- Duncan⁠ Simpson⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Linkedin - Greg Young⁠⁠⁠⁠⁠⁠⁠⁠⁠ Chapters 00:00 Introduction and Overview 01:51 Bill Walsh's Background and Leadership Philosophy 06:21 The Importance of Setting High Standards and Resilience in Leadership 20:13 Preparation and Handling Pressure 25:26 Attention to Detail and Continuous Learning 30:57 Adaptability and Perseverance for Long-Term Success 32:40 The Power of Feedback and the Balance of Criticism and Support 34:59 Creating a Culture of Open Communication and Idea Generation 36:55 The Importance of Continuous Improvement and Guarding Against Overconfidence 42:03 Character and Sacrifice in Leadership 45:44 Role Clarity and Effective Teamwork 49:06 Believing in Others and Communicating Your Belief 55:03 Balancing Work and Personal Life

Temps d'Arrêt avec Dr. Coach Frank
#115: Le football, la cohésion d'un sous-groupe, et le sport professionnel avec Marc Glaude, Ph. D. (c)

Temps d'Arrêt avec Dr. Coach Frank

Play Episode Listen Later Apr 23, 2024 82:35


Durant cet épisode, Coach Frank discute de football, de cohésion d'un sous-groupe et du sport professionnel avec Marc Glaude, Ph. D. (c). À propos de Marc: De 2012 à 2016, Marc a joué au football pour les Carabins de l'Université de Montréal en tant que joueur de ligne offensive tout en poursuivant ses études en éducation physique. Notamment, il a fait partie de l'équipe championne de la coupe Vanier en 2014, ainsi qu'a été membre de l'équipe d'étoiles RSEQ à deux reprises, une fois comme garde en 2013 et une autre fois comme bloqueur en 2015. Par la suite, il a été sélectionné par les Saskatchewan Roughriders lors de la draft de la LCF en 2017. Malheureusement, des blessures ont mis fin prématurément à sa carrière de joueur professionnel, le poussant à prendre sa retraite anticipée et à faire la transition vers l'entraînement. En 2018, il a assumé le rôle d'entraîneur des lignes offensives à l'Université McGill, où il était chargé de la préparation tactique, technique et mentale de la ligne offensive avec les Redbirds. Pendant cette période en tant qu'entraîneur, il a décidé de poursuivre une maîtrise en psychologie du sport. Il a rejoint le laboratoire de psychologie du sport de McGill en 2020 et commencé sa maîtrise sous la direction du Dr Gordon Bloom. Ses recherches ont porté sur la dynamique de groupe au sein de la ligne offensive en football, aboutissant à la publication de "An In-depth Exploration of a Positional Subgroup in Professional Sport" dans le Journal of Applied Sport Psychology. Suite à sa maîtrise, en 2023, il a décidé de faire une pause dans l'entraînement pour se concentrer sur un doctorat. L'objectif de cette recherche doctorale est d'approfondir sa thèse de maîtrise en explorant davantage les moyens d'améliorer la cohésion au sein des équipes de football, incluant dans les divers sous-groupes de l'équipe. Pour nous rejoindre par courriel: info@tresbonpoint.com Pour en savoir plus sur nos services: https://tresbonpoint.com/contact NOTES D'ÉMISSION Bienvenue et introduction de Marc Glaude. (2:00) pourquoi est-ce qu'il y a une incohérence dans la prévalence du football dans les universités et la prévalence du football dans les recherches? (3:30) Pourquoi est-ce que c'est important d'étudier les dynamiques de groupe dans le sport professionnel? (7:00) Qu'est-ce qui motive les athlètes professionnels à être des leaders? (9:55) Le contexte universitaire et le contexte professionnel. (13:00) L'interdépendance. (17:40) Parles-moi un peu du déroulement de ton étude et qu'est-ce qui en est sorti? (22:19) Un style de jeu démocratique. (28:20) Une relation non-hiérarchique entre le coordonnateur offensif et l'entraîneur de la ligue offensive (32:50) Est-ce que cette réalité est vrai pour tous les groupes? (36:17) Le niveau d'interdépendance n'est pas le même à tous les positions. (40:30) La distinction entre une interdépendance d'avantage séquentielle. (43:54) Parles-moi un peu d'un moment pendant lequel tu as été surpris des propos et commentaires d'un de tes participants pendant ton étude? (46:53) Une citation dans l'étude : « Les découvertes actuelles améliorent notre compréhension de ce corpus littéraire en suggérant que, bien que la cohésion ne conduise pas à de meilleures performances individuelles, une cohésion de groupe accrue dans les équipes sportives professionnelles pourrait entraîner des performances supérieures lorsque la conception des performances par les membres du groupe n'est pas liée aux statistiques individuelles, mais plutôt aux résultats du groupe. » C'est quoi la signification? (51:17) Pourquoi est-ce que c'est important à tes yeux de maintenir de la stabilité dans le coaching staff? (55:40) Qu'est ce qu'on veux dire par les nombres de groupes? (58:29) Comment mesure-t-on la cohésion au sein d'une équipe, et plus spécifiquement au sein d'un sous-groupe comme les joueurs de ligne offensive ou bien les secondeurs? (1:02:42) Quel est l'impact du succès d'une équipe sur la cohésion du groupe? (1:08:54) Jeu “Start, bench, cut”: Parmi trois, choisir ce qui sera classé “partant”, “sur le banc” ou “coupé”. Règles du football américain de la NFL Règles du football canadien de la CFL et du U SPORTS Règles du football canadien au niveau collégial et secondaire (1:12:54) Quel livre est-ce que tu as lu, et que tu recommanderais le plus en ce moment? (1:16:18) Si tu pouvais mettre une citation sur un jumbotron dans un aréna ou un stade de football, ça serait laquelle et qu'est-ce que tu aimerais que les gens comprennent? (1 :17:35) Mot de la fin et comment rejoindre Marc Glaude: (29) Marc Glaude | LinkedIn et courriel : glaude@mail.mcgill.ca(1:18:40) PERSONNES ET ORGANISATIONS MENTIONNÉES Marc Glaude (29) Marc Glaude | LinkedIn Jason Kelce Jason Kelce - Wikipedia Philadelphia Eagles Philadelphia Eagles Tony Addona (29) Tony Addona | LinkedIn Université McGill Université McGill Gordon Bloom (29) Gordon Bloom | LinkedIn Jeff Stoutland Jeff Stoutland (philadelphiaeagles.com) Bill Belichick Bill Belichick: Biography, NFL Coach, New England Patriots «Group Environment Questionnaire» Group Environment Questionnaire (apa.org) «The Score Takes Care of Itself» Bill Walsh The Score Takes Care of Itself: My Philosophy of Leadership: Walsh, Bill, Jamison, Steve, Walsh, Craig: 8601400965511: Amazon.com: Books Michael Lombardi Michael Lombardi - VSiN Phil Jackson Phil Jackson - Wikipedia  

Rising Tide Leadership Podcast
Leaders Take Care (Ep. 70)

Rising Tide Leadership Podcast

Play Episode Listen Later Feb 5, 2024 31:36


Episode 70: Leaders Take Care   Point 1: Address the Need for Wellbeing   70% of Americans feel that the nation doesn't care for them, and 38% are considering moving abroad due to concerns about their human rights. (American Psychological Association) Gallup's "State of the Global Workplace" report reveals that 57% of U.S and Canadian workers experience regular stress, impacting their performance and satisfaction.  Leaders need to understand the real costs of workplace stress. Leaders set goals.  Writing out goals solidifies them.  Point 2: Promote Wellbeing in Your Team Culture   Leaders should always be promoting wellbeing within their organizations. Foster a culture of empathy and support,  Provide resources and programs to help employees manage stress  Recognize employees who are happy and healthy are more engaged and likely to perform at their best. When it comes to work life balance, you as the leader have to lead the way. Take care of your people and take care of yourself.    BOOK: (Walsh, Bill; Jamison, Steve; Walsh, Craig. The Score Takes Care of Itself: My Philosophy of Leadership (pp. 215-216). Penguin Publishing Group. Kindle Edition)   QUESTIONS: Are you practicing that self care right now? What do you need to do to change so that you are better ready to serve those who follow you?   Unhealthy Workplace: You need to get out Start making an extra strategy now Or you will be in the exact same spot If the people above you are not taking care of your well-being now, they are not going to do so in the future.  Don't be the problem. How do you know whether you are doing things the right way or not?  Ask the people that you are leading.  Perception vs. Reality: People say they want to take care of themself, but don't do it.  Have a standard for yourself.    Point 3: Make Wellbeing a Priority Now   Leaders must know the importance of making wellbeing a top priority.  Collaborate and develop strategies and policies that prioritize employees' wellbeing. Find strategies to help people feel better about what they do.    Practical Tips: You need to take a day off. step away from your phone and anything else that distracts you from letting your mind rest.  if you don't, you are never going to be fully replenished your energy level.    ARTICLE: Productivity Tips – Be More Productive With Less Effort, Brian Tracy   BOOK: “How I Raised Myself from Failure to Success in Selling”, by Frank Betcher.  Self Organization Day   “A rising tide lifts all boats”.   MO's Final Thoughts: Make this the time in your life you put forth a plan to take care of your well-being. Then invite those around you to be part of the process. When you do this, you will have a friend for life.    Amazon Book Link: The Score Takes Care of Itself: My Philosophy of Leadership, by Bill Walsh, Dick Hill, Craig Walsk, Steve Jamison - https://a.co/d/3jmnubU    How I Raised Myself from Failure to Success in Selling, by Frank Betcher. - https://a.co/d/7FPwhs8  Special Thanks To: –––––––––––––––––––––––––––––– Work it out by LiQWYD https://soundcloud.com/liqwyd  Creative Commons — Attribution 3.0 Unported — CC BY 3.0  Free Download / Stream: https://bit.ly/l_work-it-out Music promoted by Audio Library https://youtu.be/erSmdVocHO0 –––––––––––––––––––––––––––––

Startup Dad
The Best of Startup Dad for 2023 (Multiple guests)

Startup Dad

Play Episode Listen Later Dec 29, 2023 143:29


Welcome to the last Startup Dad episode of 2023! It has been one hell of a year. Starting in June I released a show a week for the entire rest of the year; 27 episodes in total. Talking parenthood with dozens of startup dads and a few startup moms blew away all of my expectations. For this episode I pulled together the best of over two dozen conversations covering everything from mistakes made to frameworks for parenting success. At the end I asked many of my guests what they're most looking forward to in 2024.This episode includes excerpts from nearly every one of my conversations from this past year.Guests include: Nick Soman, Buster Benson, George Arison, Guy Yalif, Jake Wood, Gaurav Vohra, Tobi Emonts-Holley, Ben Williams, Lloyed Lobo, Ryan Johnson, Mike Duboe, Sara and Eric Mauskopf, Trae and Michelle Stephens, Aaron Huey, Will Rocklin, Tom Willerer, Darius Contractor, Adam Grenier, Alex Cohen, Brian Balfour, Josh Herzig-Marx and Carla Naumburg, Casey Woo, Fareed Mosavat, and Matt Greenberg.In this episode we discuss:* Mistakes made as a Dad* The successes and high points of parenting* Frustrations and challenges with parenting* Frameworks for success* Advocacy and raising children with special needs* Coping with loss* Startup Dads' optimism for 2024Listen, watch and subscribe: Apple, Spotify, YouTube, and Overcast.Where to find Adam Fishman- Newsletter: FishmanAFNewsletter.com- Newsletter: startupdadpod.substack.com- LinkedIn: https://www.linkedin.com/in/adamjfishman/- Twitter / X: https://twitter.com/fishmanaf- Instagram: https://www.instagram.com/startupdadpod/—In this episode, we cover:[0:00] Hello & intro from Adam[01:15] Mistakes made as a parent[01:22] Ryan Johnson (CPO, CallRail) - thinking your kids are older than they are[02:41] Tobi Emonts-Holley (CEO, Tiphereth) - losing your temper, recovering and learning to let go[04:20] Nick Soman (CEO/founder, Decent) - when I felt like I was drowning[05:45] Mike Duboe (General Partner, Greylock) - being too hard on yourself[07:12] Lloyed Lobo (Co-founder, Boast.ai) - yelling at your kids[07:54] Jake Wood (Founder, Groundswell and Team Rubicon) - avoiding mistakes of the heart[08:42] Guy Yalif (Co-founder/CEO, Intellimize) - quality minutes with your kids vs. quantity of hours[09:29] Gaurav Vohra (Founding team, Superhuman) - taking advice from other parents; not getting a crib[11:50] Buster Benson (Product leader, Medium) - thinking your kids are more mature than they are[14:27] George Arison (CEO, Grindr) - not explaining why to kids[14:46] Ben Williams (PLG Advisor, PLGeek) - thinking it would be easy[15:15] Parenting successes[15:24] Will Rocklin (Product Advisor) - marriage and parenthood unlocking your best self[17:25] Tom Willerer (COO, Reforge) - watching your kids be successful[21:51] Trae and Michelle Stephens (Partner, Founders Fund, Co-founder Anduril, Co-founder Oathcare) - watching kids learning new things and experiencing the world[22:53] Eric and Sara Mauskopf  (Product leader, Winnie; CEO/co-founder, Winnie) - rejoining the workforce and working with your spouse[027:20] Guy Yalif - seeing your kids navigate transitions; college and high school[28:06] Darius Contractor (CGO, Otter.ai) - helping your kids be centered and defining success with them[28:59] George Arison - watching your kids learning[29:28] Aaron Huey (Founder, National Geographic Photographer, 3rd Coolest Dad in America) - being named the 3rd coolest Dad in America[31:07] Parenting frustrations and challenges[31:19] Will Rocklin - conception struggles and a positive experience with IVF[33:23] Alex Cohen (Product leader, Carbon Health) - not having family or a support network nearby[34:25] Nick Soman - starting a company and becoming a husband and father at the same time[35:13] Eric and Sara Mauskopf - navigating cancer; a dismembering experience; family planning with cancer[42:28] Adam Grenier (VP Growth, Eventbrite) - having a child with special needs[44:17] Buster Benson - navigating separation and divorce; talking to your kids about it; advice for others[53:03] Tobi Emonts-Holley - getting intense feedback online and saying the wrong thing[01:00:20] Best parenting frameworks[01:00:30] Nick Soman - irrevocable guidelines[01:00:59] Tobi Emonts-Holley - personal discipline equals freedom[01:02:57] Mike Duboe - making time for date night[01:04:04] Lloyed Lobo - positive discipline, rewarding the effort and trusting the process[01:07:51] Jake Wood - making sure your kids know they're loved[01:08:30] Guy Yalif - making sure your kids know they're loved and you only control how you show up[01:09:29] Adam Grenier - tools from Brene Brown and understanding your couple capacity[01:10:37] Gaurav Vohra - Delete, automate, delegate[01:13:14] Casey Woo - the importance of routine[01:13:50] Josh Herzig-Marx and Carla Naumburg (Product advisor, best-selling author) - prioritization and tradeoffs using mission and vision[01:19:04] Buster Benson - creating a safe space and not trying to diagnose your kids[01:21:37] Adam Grenier - special time with each kid[01:22:50] Gaurav Vohra - full vertical responsibility management[01:28:41] Brian Balfour (CEO/founder, Reforge) - defining your parenting values[01:30:15] Ben Williams - making 1-on-1 time[01:31:37] Alex Cohen - giving zero fucks and going with the flow[01:32:15] Fareed Mosavat (Advisor) - remembering that you're the adult[01:33:06] Advocating for your kids[01:33:17] Ryan Johnson - getting difficult medical diagnoses and navigating that process[01:36:07] Matt Greenberg (CTO, Handshake) - the process of diagnosing and advocating for your autistic child in the school system[01:41:29] Adam Grenier - the tools for helping and advocating for your autistic child with caregivers[1:46:01] Ben Williams - helping your child understand racism[1:47:14] George Arison - navigating the surrogacy process as a gay man[1:54:41] Matt Greenberg - more about advocating for your autistic child[1:59:51] Startup dads & moms discuss loss[2:00:02] Trae & Michelle Stephens - navigating miscarriage and advice for others [2:02:24] Brian Balfour - coping with the loss of a child at birth[2:08:06] Lloyd Lobo - navigating the loss of a twin[2:13:21] What are Startup Dads looking forward to in 2024?[2:13:29] Matt Greenberg - looking forward to his four year old turning five[2:13:47] Lloyd Lobo - my wife's 40th birthday[2:14:13] Alex Cohen - side projects turning into real things[2:14:48] George Arison - excited about building culture together and the transition to kindergarten[2:15:58] Gaurav Vohra - traveling to exciting places as a family[2:17:06] Ben Williams - taking a family holiday... somewhere warm[2:18:05] Trae & Michelle Stephens - having an escape from the city, celebrating milestone birthdays, and rest[2:19:13] Tobi Emonts-Holley - watching his kids pursue their sports and passions; connecting with more dads[2:20:19] Ryan Johnson - the technology landscape settling and what will happen with AI[2:21:36] Will Rocklin - a baby who sleeps[2:22:39] Thank you—Show references:IVF - https://www.mayoclinic.org/tests-procedures/in-vitro-fertilization/about/pac-20384716RMA - https://rmanetwork.com/Harville Hendrix - https://harvilleandhelen.com/Fatherly - https://www.fatherly.com/entertainment/100-coolest-dads-in-america-2018National Geographic - https://www.nationalgeographic.com/UCSF Fertility Clinic - https://crh.ucsf.edu/Jocko Willink - https://jocko.com/The Score Takes Care of Itself: My Philosophy of Leadership by Bill Walsh, Steve Jamison & Craig Walsh - https://www.amazon.com/Score-Takes-Care-Itself-Philosophy/dp/1591843472Brene Brown - https://brenebrown.com/Fair Play by Eve Rodsky - https://www.amazon.com/Fair-Play-Game-Changing-Solution-When/dp/0525541934The Seven Principles For Making Marriage Work by John M. Gottman PHD - https://www.amazon.com/Seven-Principles-Making-Marriage-Work/dp/0553447718Brickies - https://brickies.club/CCRM Fertility - https://www.ccrmivf.com/HAND of Bay Area - https://handsupport.org/—Production support for Startup Dad is provided by Tommy Harron at http://www.armaziproductions.com/Episode art designed by Matt Sutherland at https://www.mspnw.com/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit startupdadpod.substack.com

Startup Dad
The Best of Startup Dad for 2023 (Multiple Guests)

Startup Dad

Play Episode Listen Later Dec 29, 2023 143:29


Welcome to the last Startup Dad episode of 2023! It has been one hell of a year. Starting in June I released a show a week for the entire rest of the year; 27 episodes in total. Talking parenthood with dozens of startup dads and a few startup moms blew away all of my expectations. For this episode I pulled together the best of over two dozen conversations covering everything from mistakes made to frameworks for parenting success. At the end I asked many of my guests what they're most looking forward to in 2024. This episode includes excerpts from nearly every one of my conversations. Guests include: Nick Soman, Buster Benson, George Arison, Guy Yalif, Jake Wood, Gaurav Vohra, Tobi Emonts-Holley, Ben Williams, Lloyed Lobo, Ryan Johnson, Mike Duboe, Sara and Eric Mauskopf, Trae and Michelle Stephens, Aaron Huey, Will Rocklin, Tom Willerer, Darius Contractor, Adam Grenier, Alex Cohen, Brian Balfour, Josh Herzig-Marx and Carla Naumburg, Casey Woo, Fareed Mosavat, and Matt Greenberg. In this episode we discuss: Mistakes made as a Dad The successes and high points of parenting Frustrations and challenges with parenting Frameworks for success Advocacy and raising children with special needs Coping with loss Startup Dads' optimism for 2024 Where to find Adam Fishman - Newsletter: https://www.fishmanafnewsletter.com - Newsletter: http://startupdadpod.substack.com - LinkedIn: https://www.linkedin.com/in/adamjfishman/ - Twitter / X: https://twitter.com/fishmanaf - Instagram: https://www.instagram.com/startupdadpod/ — In this episode, we cover: [0:00] Hello & intro from Adam [01:15] Mistakes made as a parent [01:22] Ryan Johnson (CPO, CallRail) - thinking your kids are older than they are [02:41] Tobi Emonts-Holley (CEO, Tiphereth) - losing your temper, recovering and learning to let go [04:20] Nick Soman (CEO/founder, Decent) - when I felt like I was drowning [05:45] Mike Duboe (General Partner, Greylock) - being too hard on yourself [07:12] Lloyed Lobo (Co-founder, Boast.ai) - yelling at your kids [07:54] Jake Wood (Founder, Groundswell and Team Rubicon) - avoiding mistakes of the heart [08:42] Guy Yalif (Co-founder/CEO, Intellimize) - quality minutes with your kids vs. quantity of hours [09:29] Gaurav Vohra (Founding team, Superhuman) - taking advice from other parents; not getting a crib [11:50] Buster Benson (Product leader, Medium) - thinking your kids are more mature than they are [14:27] George Arison (CEO, Grindr) - not explaining why to kids [14:46] Ben Williams (PLG Advisor, PLGeek) - thinking it would be easy [15:15] Parenting successes [15:24] Will Rocklin (Product Advisor) - marriage and parenthood unlocking your best self [17:25] Tom Willerer (COO, Reforge) - watching your kids be successful [21:51] Trae and Michelle Stephens (Partner, Founders Fund, Co-founder Anduril, Co-founder Oathcare) - watching kids learning new things and experiencing the world [22:53] Eric and Sara Mauskopf  (Product leader, Winnie; CEO/co-founder, Winnie) - rejoining the workforce and working with your spouse [027:20] Guy Yalif - seeing your kids navigate transitions; college and high school [28:06] Darius Contractor (CGO, Otter.ai) - helping your kids be centered and defining success with them [28:59] George Arison - watching your kids learning [29:28] Aaron Huey (Founder, National Geographic Photographer, 3rd Coolest Dad in America) - being named the 3rd coolest Dad in America [31:07] Parenting frustrations and challenges [31:19] Will Rocklin - conception struggles and a positive experience with IVF [33:23] Alex Cohen (Product leader, Carbon Health) - not having family or a support network nearby [34:25] Nick Soman - starting a company and becoming a husband and father at the same time [35:13] Eric and Sara Mauskopf - navigating cancer; a dismembering experience; family planning with cancer [42:28] Adam Grenier (VP Growth, Eventbrite) - having a child with special needs [44:17] Buster Benson - navigating separation and divorce; talking to your kids about it; advice for others [53:03] Tobi Emonts-Holley - getting intense feedback online and saying the wrong thing [01:00:20] Best parenting frameworks [01:00:30] Nick Soman - irrevocable guidelines [01:00:59] Tobi Emonts-Holley - personal discipline equals freedom [01:02:57] Mike Duboe - making time for date night [01:04:04] Lloyed Lobo - positive discipline, rewarding the effort and trusting the process [01:07:51] Jake Wood - making sure your kids know they're loved [01:08:30] Guy Yalif - making sure your kids know they're loved and you only control how you show up [01:09:29] Adam Grenier - tools from Brene Brown and understanding your couple capacity [01:10:37] Gaurav Vohra - Delete, automate, delegate [01:13:14] Casey Woo - the importance of routine [01:13:50] Josh Herzig-Marx and Carla Naumburg (Product advisor, best-selling author) - prioritization and tradeoffs using mission and vision [01:19:04] Buster Benson - creating a safe space and not trying to diagnose your kids [01:21:37] Adam Grenier - special time with each kid [01:22:50] Gaurav Vohra - full vertical responsibility management [01:28:41] Brian Balfour (CEO/founder, Reforge) - defining your parenting values [01:30:15] Ben Williams - making 1-on-1 time [01:31:37] Alex Cohen - giving zero fucks and going with the flow [01:32:15] Fareed Mosavat (Advisor) - remembering that you're the adult [01:33:06] Advocating for your kids [01:33:17] Ryan Johnson - getting difficult medical diagnoses and navigating that process [01:36:07] Matt Greenberg (CTO, Handshake) - the process of diagnosing and advocating for your autistic child in the school system [01:41:29] Adam Grenier - the tools for helping and advocating for your autistic child with caregivers [1:46:01] Ben Williams - helping your child understand racism [1:47:14] George Arison - navigating the surrogacy process as a gay man [1:54:41] Matt Greenberg - more about advocating for your autistic child [1:59:51] Startup dads & moms discuss loss [2:00:02] Trae & Michelle Stephens - navigating miscarriage and advice for others  [2:02:24] Brian Balfour - coping with the loss of a child at birth [2:08:06] Lloyd Lobo - navigating the loss of a twin [2:13:21] What are Startup Dads looking forward to in 2024? [2:13:29] Matt Greenberg - looking forward to his four year old turning five [2:13:47] Lloyd Lobo - my wife's 40th birthday [2:14:13] Alex Cohen - side projects turning into real things [2:14:48] George Arison - excited about building culture together and the transition to kindergarten [2:15:58] Gaurav Vohra - traveling to exciting places as a family [2:17:06] Ben Williams - taking a family holiday... somewhere warm [2:18:05] Trae & Michelle Stephens - having an escape from the city, celebrating milestone birthdays, and rest [2:19:13] Tobi Emonts-Holley - watching his kids pursue their sports and passions; connecting with more dads [2:20:19] Ryan Johnson - the technology landscape settling and what will happen with AI [2:21:36] Will Rocklin - a baby who sleeps [2:22:39] Thank you — Show references: IVF - https://www.mayoclinic.org/tests-procedures/in-vitro-fertilization/about/pac-20384716 RMA - https://rmanetwork.com/ Harville Hendrix - https://harvilleandhelen.com/ Fatherly - https://www.fatherly.com/ National Geographic - https://www.nationalgeographic.com/ UCSF Fertility Clinic - https://crh.ucsf.edu/ Jocko Willink - https://jocko.com/ The Score Takes Care of Itself: My Philosophy of Leadership by Bill Walsh, Steve Jamison & Craig Walsh - https://www.amazon.com/Score-Takes-Care-Itself-Philosophy/dp/1591843472 Brene Brown - https://brenebrown.com/ Fair Play by Eve Rodsky - https://www.amazon.com/Fair-Play-Game-Changing-Solution-When/dp/0525541934 The Seven Principles For Making Marriage Work by John M. Gottman PHD - https://www.amazon.com/Seven-Principles-Making-Marriage-Work/dp/0553447718 Brickies - https://brickies.club/ CCRM Fertility - https://www.ccrmivf.com/ HAND of Bay Area - https://handsupport.org/ — Production support for Startup Dad is provided by Tommy Harron at http://www.armaziproductions.com/ Episode art designed by Matt Sutherland at https://www.mspnw.com/  

Bulletproof Entrepreneur
S03E03 Bootstrapping his business to £50m annual revenue - Gurinder Dhillon of Otto Car

Bulletproof Entrepreneur

Play Episode Listen Later Oct 5, 2023 89:17


Gurinder is the founder and CEO of Otto Car, the company that provides cars and finance to most Uber drivers in London.Currently, over 5,000 vehicles on the road are provided through the services of Otto.In the few years since the business was founded and they were operating out of offices in shipping containers in a West London car park, they've hit £50 million in annual revenue and are growing faster than ever - and they've done it all without having to give up any equity or selling to VCs or PE.Coming from an immigrant family background, Gurinder was quick to identify cultural shifts impacting his dad's business, and he used the same strategy to get on board with new and emerging trends in his own business. He realised the importance of hitching your wagon to a company or sector that was growing fast - a bit like a support frigate for a huge aircraft carrier - in his case the aircraft carrier was Uber.According to Gurinder, the foundations of Otto's success are their core values and being mission driven. He explained that when it comes to values, ‘you can't do mission without marching' - in other words, you need to walk the talk and demonstrate it through your daily actionsHe describes the period during COVID when his company was losing £6,000 every hour and he really found out who his allies were - and crucially, who they weren't. - he uses strong language, but it only goes to highlight exactly how important this is to him - and if you're an entrepreneur, I think you will understandTowards the end of our conversation, he shares an anecdote that involves expensive wine and a life lesson, and it's worth listening just to hear that!I learned a lot and was greatly inspired and entertained - and so will you be.Ladies and gentlemen, I give you Gurinder Dhillon.ResourcesOtto Carhttps://www.linkedin.com/in/gurinder-dhillon/?originalSubdomain=ukZero to One: Notes on Startups, or How to Build the Future: Amazon.co.ukBlue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition IrrelevantThe Score Takes Care of Itself: My Philosophy of Leadership: Amazon.co.ukThis podcast is produced by GR Media Sponsored by Capital Asset Management

INCOGNITO the podcast
S5 Ep4: Hidden Differences | Ed Thompson

INCOGNITO the podcast

Play Episode Listen Later Oct 2, 2023 36:03


Ed Thomson is the founder and CEO of Uptimize the leading neuro-inclusion training company whose mission is to help organizations embrace and leverage every type of thinker. Born and raised in London and educated at the University of Oxford, Ed founded Uptimize in 2016 recognizing the urgent need for greater understanding and appreciation of neurodiversity within the working world. His role with Uptimize has afforded him unique insights and connections with pioneers in the neurodiversity at work field across the world. And he is now a frequent speaker on the topic. He and Uptimize have been featured by outlets including LinkedIn, BBC, People Management magazine, HR.com and the Financial Times. Ed is the author of the recently released book titled A Hidden Force: Unlocking the Potential of Neurodiversity at Work.  Key Takeaways Combining a social mission and a business approach creates good outcomes Helping other people is the key to happiness Everyone processes information differently — everyone has a different brain Bring people back to the mission Processes, people and technology can be exclusive if not used intentionally Ed's Media Recommendations: “The Score Takes Care of Itself: My Philosophy of Leadership” by Bill Walsh (book) __ Find Ed's work: Uptimize: https://uptimize.com/ A Hidden Force: https://uptimize.com/a-hidden-force/ __ For more of Michael's work, visit our website www.incognitotheplay.com or follow us on Instagram @incognitotheplay __ Thanks to Ned Doheny for providing our podcast music! You can find him and his music on Spotify. Editing and co-production of this podcast by Emma Yarger. Email info@incognitotheplay.com with questions or comments about the show!

Lenny's Podcast: Product | Growth | Career
What sets great teams apart | Lane Shackleton (CPO of Coda)

Lenny's Podcast: Product | Growth | Career

Play Episode Listen Later Oct 1, 2023 89:51


Brought to you by Eppo—Run reliable, impactful experiments | Vanta—Automate compliance. Simplify security | Ezra—The leading full-body cancer screening company—Lane Shackleton is CPO of Coda, where he's been leading the product and design team for over eight years. Lane started his career as an Alaskan climbing guide and then as a manual reviewer of AdWords ads before becoming a product specialist at Google and later a Group PM at YouTube. He also writes a weekly newsletter with insights and rituals for PMs, product teams, and startups. In today's conversation, we discuss:• Principles that set great PMs apart• Rituals of great product teams• The fine line between OKRs and strategy, and why it matters• “Two-way write-up”• The story of how skippable YouTube ads were born and lessons learned• How to gauge personal career growth• “Tim Ferriss Day” and its impact on Coda's history• How Lane bootstrapped his way to CPO from the bottom of the tech ladder—Find the transcript and references at: https://www.lennyspodcast.com/what-sets-great-teams-apart-lane-shackleton-cpo-of-coda/ —Where to find Lane Shackleton:• X: https://twitter.com/lshackleton• LinkedIn: https://www.linkedin.com/in/laneshackleton• Substack: https://lane.substack.com/—Where to find Lenny:• Newsletter: https://www.lennysnewsletter.com• X: https://twitter.com/lennysan• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/—In this episode, we cover:(00:00) Lane's background(04:03) Working as a guide in Alaska(07:32) Parallels between guiding and building software(09:12) Why Lane started studying and writing about product teams(12:49) How Lane came up with the career ladder and guiding principles(14:10) The five levels Coda's career ladder(16:30) Principles of great product managers(21:06) The beginner's-mind ritual at Coda(24:05) Two rituals: “cathedrals not bricks” and “proactive not reactive”(27:46) How to develop your own guiding principles(31:17) Learning from your “oh s**t” moments(36:03) Rituals from great product teams: HubSpot's FlashTags(42:15) Rituals from great product teams: Coda's Catalyst(47:01) Implementing rituals from other companies(49:48) How to navigate changing vs. sticking with current rituals(53:02) “Tag up” and why one-on-one meetings are harmful (55:27) Lane's handbook on strategy and rituals(57:10) How skippable ads came about on YouTube   (1:01:46) Lane's path to CPO(1:07:02) Advice for aspiring PMs(1:10:53) Tim Ferriss Day at Coda(1:13:24) Using two-way write-ups (1:19:30) The fine line between OKRs and strategy, and why it matters(1:21:41) Lightning round—Referenced:• Endurance: https://www.amazon.com/Endurance-Shackletons-Incredible-Alfred-Lansing/dp/0465062881• Bret Victor's talk “Inventing on Principle”: https://www.youtube.com/watch?v=EGqwXt90ZqA• Jeremy Britton on LinkedIn: https://www.linkedin.com/in/jeremybritton/• Comedian on Netflix: https://www.netflix.com/title/60024976• The Score Takes Care of Itself: My Philosophy of Leadership: https://www.amazon.com/Score-Takes-Care-Itself-Philosophy/dp/1591843472• The Creative Act: A Way of Being: https://www.amazon.com/Creative-Act-Way-Being/dp/0593652886• AlphaZero: https://en.wikipedia.org/wiki/AlphaZero• Antoine de Saint-Exupéry: https://en.wikipedia.org/wiki/Antoine_de_Saint-Exup%C3%A9ry• Storyworthy: Engage, Teach, Persuade, and Change Your Life through the Power of Storytelling: https://www.amazon.com/Storyworthy-Engage-Persuade-through-Storytelling/dp/1608685489• The Moth: https://themoth.org/events• Seth Godin's website: https://www.sethgodin.com/• The Obstacle Is the Way: The Timeless Art of Turning Trials into Triumph: https://www.amazon.com/Obstacle-Way-Timeless-Turning-Triumph/dp/1591846358• Tony Fadell's TED talk: https://www.youtube.com/watch?v=9uOMectkCCs• FlashTags: A Simple Hack for Conveying Context Without Confusion: https://www.onstartups.com/flashtags-a-simple-hack-for-conveying-context-without-confusion• How Coda builds product: https://www.lennysnewsletter.com/p/how-coda-builds-product• 100-dollar voting ritual: https://coda.io/@lshackleton/100-dollar-voting-exercise• Pixar's Brain Trust: https://pixar.fandom.com/wiki/Brain_Trust• Lane's product handbook: coda.io/producthandbook• The rituals of great teams | Shishir Mehrotra of Coda, YouTube, Microsoft: https://www.lennyspodcast.com/the-rituals-of-great-teams-shishir-mehrotra-coda-youtube-microsoft/• Principle #4: Learn by making, not talking: https://lane.substack.com/p/principle-4-learn-by-making-not-talking• Phil Farhi on LinkedIn: https://www.linkedin.com/in/philfarhi/• How to ask the right questions, project confidence, and win over skeptics | Paige Costello (Asana, Intercom, Intuit): https://www.lennyspodcast.com/how-to-ask-the-right-questions-project-confidence-and-win-over-skeptics-paige-costello-asana-intercom-intuit/• Chip Conley's website: https://chipconley.com/• Jeff Bezos Banned PowerPoint in Meetings. His Replacement Is Brilliant: https://www.inc.com/carmine-gallo/jeff-bezos-bans-powerpoint-in-meetings-his-replacement-is-brilliant.html• Working Backwards: Insights, Stories, and Secrets from Inside Amazon: https://www.amazon.com/Working-Backwards-Insights-Stories-Secrets/dp/1250267595• Dory and Pulse: https://coda.io/@codatemplates/dory-and-pulse• Turning the Flywheel: A Monograph to Accompany Good to Great: https://www.amazon.com/Turning-Flywheel-Monograph-Accompany-Great/dp/0062933795/• Waking Up: A Guide to Spirituality Without Religion: https://www.amazon.com/Waking-Up-Spirituality-Without-Religion/dp/1451636024• The Inner Game of Tennis: The Classic Guide to the Mental Side of Peak Performance: https://www.amazon.com/Inner-Game-Tennis-Classic-Performance/dp/0679778314• Good Strategy/Bad Strategy: The Difference and Why It Matters: https://www.amazon.com/Good-Strategy-Bad-Difference-Matters/dp/0307886239• The Last Dance on Netflix: https://www.netflix.com/title/80203144• Full Swing on Netflix: https://www.netflix.com/title/81483353• Stephen Curry: Underrated on AppleTV+: https://tv.apple.com/us/movie/stephen-curry-underrated/umc.cmc.23v0wxaiwz60bjy1w4vg7npun• Arrested Development on Netflix: https://www.netflix.com/title/70140358• Shishir's interview question clip on TikTok: https://www.tiktok.com/@lennyrachitsky/video/7160779872296652078• The Ultimate Reference Check Template: https://coda.io/@startup-hiring/reference-checks-template• SwingVision: https://swing.tennis/• Waking Up app: https://www.wakingup.com/—Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.—Lenny may be an investor in the companies discussed. Get full access to Lenny's Newsletter at www.lennysnewsletter.com/subscribe

Founders
#318 Alistair Urquhart (Listen to this when you're stressed)

Founders

Play Episode Listen Later Aug 27, 2023 52:04


What I learned from reading The Forgotten Highlander: An Incredible WWII Story of Survival in the Pacific by Alistair Urquhart.---I'm doing a live show with Patrick OShaughnessy (Invest Like the Best) on October 19th in New York City. Get your tickets here!---Vesto makes it easy for you to invest your businesses idle cash. Schedule a demo with Vesto's founder Ben and tell him David from Founders sent you. Here's the legal disclosures to make the lawyers happy:Vesto Advisors, LLC (“Vesto”) is an SEC registered investment adviser. Registration with the SEC does not imply a certain level of skill or training. More information about Vesto and our partnership can be found hereWe are entitled to compensation for promoting Vesto Advisors, LLC. Accordingly, we have an incentive to endorse Vesto and its team and services. We are not current advisory clients of the Vesto.---Join Founders AMAMembers of Founders AMA can:-Email me your questions directly (you get a private email address in the confirmation email) -Promote your company to other members by including a link to your website with you question -Unlock 37 Ask Me Anything (AMA) episodes immediately-Listen to new Ask Me Anything (AMA) episodes every week ---Join my free email newsletter to get my top 10 highlights from every book---(4:00) I hope that this book will be inspirational and offer hope to those who suffer adversity in their daily lives.(10:00) You might as well send a cow in pursuit of a rabbit. The Indians were accustomed to these woods. — Franklin & Washington: The Founding Partnership by Edward Larson. (Founders #251)(13:30) When you reach a large goal or finally get to the top, the distractions and new assumptions can be dizzying. First comes heightened confidence, followed quickly by overconfidence, arrogance, and a sense that “we've mastered it; we've figured it out; we're golden.” But the gold can tarnish quickly. Mastery requires endless remastery. In fact, I don't believe there is ever true mastery. It is a process, not a destination. — The Score Takes Care of Itself: My Philosophy of Leadership by Bill Walsh. (Founders #106)(15:30) Invaders are always organized.(23:00) Stay at the front and do not look back.(29:00) Every morning I would tell myself over and over: Survive this day. Survive this day. Survive this day.(32:00) On countless occasions I've seen two men with the same symptoms and same physical state and one will die and one will make it. I can only put that down to sheer willpower.(35:00) Shantaram: A Novel by Gregory David Roberts (41:00) Dan Carlin's Nightmares of Indianapolis podcast episode (48:00) Alistair Urquhart was conscripted into the British military to fight during World War II. He was 19 years old.He was sent to Singapore. The Japanese invaded and he was taken hostage.He survived 750 days in the jungle working as a slave on The Death Railway and the bridge on the River Kwai.Most of the time he worked completely naked.He contracted dysentery, malaria, and tropical ulcers. A lot.He was transferred to a Japanese hellship.The ship was torpedoed.Almost everyone on the ship died. He survived.He spent 5 days adrift at sea until he was picked up by a Japanese whaling ship.He was sent to Nagasaki and forced to work in a mine.Two months later he was struck by the blast from the Atomic bomb.He was freed by the US Marines shortly thereafter.He returns home to Scotland and finds out his best friend died in the war and the girl he loved got married and moved to Canada.At 90 years of age he wrote the book to inspire others to persevere when they are faced with hardships in their life.I think it is a great book for entrepreneurs.The story demonstrates the adaptability of humans, our fierce desire to survive, and puts the stress of building companies into the proper perspective.The entire story only takes 3 hours and 14 minutes----Join Founders AMAMembers of Founders AMA can:-Email me your questions directly (you get a private email address in the confirmation email) -Promote your company to other members by including a link to your website with you question -Unlock 37 Ask Me Anything (AMA) episodes immediately-Listen to new Ask Me Anything (AMA) episodes every week ----“I have listened to every episode released and look forward to every episode that comes out. The only criticism I would have is that after each podcast I usually want to buy the book because I am interested, so my poor wallet suffers.” — GarethBe like Gareth. Buy a book: All the books featured on Founders Podcast

Lenny's Podcast: Product | Growth | Career
Relentless curiosity, radical accountability, and HubSpot's winning growth formula | Christopher Miller (VP of Product, Growth and AI)

Lenny's Podcast: Product | Growth | Career

Play Episode Listen Later Aug 10, 2023 91:23


Brought to you by Vanta—Automate compliance. Simplify security | Sidebar—Catalyze your career with a Personal Board of Directors | Merge—A single API to add hundreds of integrations into your app—Christopher Miller serves as the VP of Product for Growth and AI at HubSpot. Having spent the past seven years at HubSpot, Chris has been at the center of one of the biggest B2B growth stories in history—leading HubSpot's early growth strategy, their shift to PLG, and now their investment in AI. Beyond his role at HubSpot, he lends his expertise to founders advising them on PLG and their growth strategy broadly. In today's podcast, we discuss:• The principles of winning teams, careers, and companies• What customer obsession looks like in practice• How sneaking into a party led to a career opportunity• Advice for breaking into product management• How to find mentors• The top four skills for growth roles• Lessons from building HubSpot's famous PLG motion—Find the full transcript at: https://www.lennyspodcast.com/relentless-curiosity-radical-accountability-and-hubspots-winning-growth-formula-christopher-mil/#transcript—Where to find Chris Miller:• LinkedIn: https://www.linkedin.com/in/christopherwilliammiller/• Instagram: https://www.instagram.com/millsyjoeyoung/—Where to find Lenny:• Newsletter: https://www.lennysnewsletter.com• Twitter: https://twitter.com/lennysan• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/—In this episode, we cover:(00:00) Chris's background(04:15) Chris's role at HubSpot leading Growth and AI teams(09:17) The story of how Chris crashed a party and pitched his idea around pricing and packaging(12:25) Relentless curiosity and other important traits to have as a PM(16:52) How Chris broke into product management and advice for others wanting to do the same(22:12) Helpful tips for learning the craft of product management(26:30) Why you should talk to customers, former customers, and potential customers(29:34) Mentors vs. sponsors, and advice for finding people who will help you grow(34:02) What makes HubSpot unique(36:07) Customer obsession in action(40:23) How staying in the mid-market space has benefited HubSpot(42:10) HubSpot's culture code(45:10) Fun rituals at HubSpot(47:36) Key elements that contributed to HubSpot's early growth(55:00) Fallacies of product-led companies and how HubSpot embraced PLG(1:00:48) Advice for companies wanting to become more product-led(1:04:35) Common mistakes to avoid when trying to start a PLG motion(1:07:53) How HubSpot structures growth loops(1:10:50) The importance of aggressive experimentation within new channels(1:16:11) How Covid accelerated growth at HubSpot(1:17:59) Lightning round—Referenced:• Kyle Poyar on LinkedIn: https://www.linkedin.com/in/kyle-poyar/• Mariah Muscato on LinkedIn: https://www.linkedin.com/in/mariahmuscato/• Ken Norton on Lenny's Podcast: https://www.lennyspodcast.com/how-to-unlock-your-product-leadership-skills-ken-norton-ex-google/• Fareed Mosavat on Lenny's Podcast: https://www.lennyspodcast.com/videos/how-to-build-trust-and-grow-as-a-product-leader-fareed-mosavat-reforge-slack-instacart-pixar/• Jules Walter on Lenny's Podcast: https://www.lennyspodcast.com/leveraging-mentors-to-uplevel-your-career-jules-walter-youtube-slack/• The Culture Code at HubSpot: https://blog.hubspot.com/blog/tabid/6307/bid/34234/the-hubspot-culture-code-creating-a-company-we-love.aspx• Brian Balfour on LinkedIn: https://www.linkedin.com/in/bbalfour/• Dharmesh on Twitter: https://twitter.com/dharmesh• ChatSpot: https://chatspot.ai/• Everybody Lies: Big Data, New Data, and What the Internet Can Tell Us About Who We Really Are: https://www.amazon.com/Everybody-Lies-Internet-About-Really/dp/0062390856• Chop Wood Carry Water: How to Fall in Love with the Process of Becoming Great: https://www.amazon.com/Chop-Wood-Carry-Water-Becoming/dp/153698440X• The Score Takes Care of Itself: My Philosophy of Leadership: https://www.amazon.com/Score-Takes-Care-Itself-Philosophy/dp/1591843472/• I'm a Virgo on Amazon Prime: https://www.amazon.com/Im-A-Virgo-Season-1/dp/B0B8PXXV2M• Barry on HBO: https://www.hbo.com/barry• Succession on HBO: https://www.hbo.com/succession• Building a great product management organization: https://stripe.com/it-es/guides/atlas/building-a-great-pm-org• Garmin watch: https://www.amazon.com/Garmin-010-02174-01-Vivoactive-Smartwatch-Refurbished/dp/B0BPCNKBW1• Fernet: https://en.wikipedia.org/wiki/Fernet—Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.—Lenny may be an investor in the companies discussed. Get full access to Lenny's Newsletter at www.lennysnewsletter.com/subscribe

Founders
#309 Arnold Schwarzenegger Before He Was Successful

Founders

Play Episode Listen Later Jun 26, 2023 48:45


What I learned from reading Arnold and Me: In the Shadow of the Austrian Oak by Barbara Outland Baker.---EightSleep: Get the best sleep of your life and unlock more energy. Go to eightsleep.com/founders/Tiny: Tiny is the easiest way to sell your business. Tiny provides quick and straightforward cash exits for Founders. Get in touch by emailing hi@tiny.comMeter: Meter is the easiest way for your business to get fast, secure, and reliable internet and WiFi in any commercial space. Go to meter.com/founders---Join Founders AMAMembers of Founders AMA can:-Email me your questions directly (you get a private email address in the confirmation email) -Promote your company to other members by including a link to your website with you question -Unlock 25 Ask Me Anything (AMA) episodes immediately-Listen to new Ask Me Anything (AMA) episodes every week ---Listen to Invest Like the Best #333 Justin Mares---Join my free email newsletter to get my top 10 highlights from every book---(6:30) He forced his sons to eat with silverware at perfect right angles. They had to keep their elbows to their waists. If the boys did not obey, the back of his hand was quick to strike their cheeks.(7:30) His life began to flourish through the art and science of bodybuilding.Arnold ate it, slept it, worked it, imagined it, thought it, believed it, and trusted it.Bodybuilding became his existence.(8:10) He had no time to waste on naysayers. He aligned only with those who shared his passion. (8:15) He knew that to succeed according to his manic standards he needed to master an individual sport.(8:30) His intelligence did not show on his report cards yet he mastered his goals like a wizard. (If you do everything you will win)(8:50) His singular concentration provided a rock solid belief in his potential.(9:30) Not even his peers could understand the enormity of his lifetime dreams.(11:00) Arnold: The Education of a Bodybuilder by Arnold Schwarzenegger (Founders #193)(11:15) Gradually a conflict grew up in our relationship. She was a well-balanced woman who wanted an ordinary, solid life, and I was not a well-balanced man and hated the very idea of ordinary life. She had thought I would settle down, that I would reach the top in my field and level off.But that's a concept that has no place in my thinking.For me, life is continuously being hungry.The meaning of life is not simply to exist, to survive, but to move ahead, to go up, to achieve, to conquer.(13:40) If you do everything you will win.(13:45) And I then saw very clearly what I could achieve, and that gave me a tremendous amount of motivation.(13:55) Instead of training two hours a day like most kids did, I would train twice a day, two hours.Totally abnormal.Sometimes three times a day and sometimes four times a day. I would go home during my lunch time, and then do, for an hour straight, just sit-ups to get that extra hour that no one else has gotten in, just to be ahead of everyone else.(16:20) Arnold was not a man of many surprises. He was clear in his focus, firm in his decisions, and egocentric at all costs.(17:55) Champions behave like champions before they're champions; they have a winning standard of performance before they are winners. — The Score Takes Care of Itself: My Philosophy of Leadership by Bill Walsh. (Founders #106)(21:20) He made it clear that his world was huge and I must learn to accept that other people and activities demanded his attention.(23:30) His family foundation was instrumental in setting up his intense motivation to succeed.This negative motivation pushes him to achieve the maximum potential in every activity.(27:30) No one could restrain his mutinous energy.(27:55) Arnold always felt self-confident, no matter the disparity in sophistication, income or status.(29:30) Francis could sell ice to the Eskimos, Lucas said later. He has charisma beyond logic. I can see now what kind of men the great Caesars of history were, their magnetism. — George Lucas: A Life by Brian Jay Jones. (Founders #35)(31:30) I'm not so dominant that I can't listen to creative ideas coming from other people. Successful people listen. Those who don't listen, don't survive long. — Driven From Within by Michael Jordan  (Founders #213)(22:40) Problems are just opportunities in work clothes. — Henry J. Kaiser: Builder in the Modern American West by Mark Foster. (Founders #66)(33:10) Optimism is a moral duty. — Edwin Land A Triumph of Genius: Edwin Land, Polaroid, and the Kodak Patent War by Ronald Fierstein. (Founders #134)(33:50) A sunny disposition is worth more than fortune.  — The Autobiography of Andrew Carnegie by Andrew Carnegie. (Founders #283)(35:30) Stay public. You gotta promote, promote, promote, or it all dies. You just gotta be out there all the time. — Bourdain: The Definitive Oral Biography by Laurie Woolever. (Founders #219)(37:00) He maintained his rigorous training schedule.(38:30) He craved the interaction with each new expert and remembered every tip.Arnold already recognized that he had the ability to learn any content he chose.(38:45) The best jobs are neither decreed nor degreed. They are creative expressions of continuous learners in free markets. — The Almanack of Naval Ravikant: A Guide to Wealth and Happiness by Naval Ravikant and Eric Jorgenson. (Founders #191)(39:15) Imitation precedes creation. — Stephen King On Writing: A Memoir of the Craft by Stephen King. (Founders #210)(44:35) Total Recall: My Unbelievably True Life Story by Arnold Schwarzenegger. (Founders #141)Arnold: The Education of a Bodybuilder by Arnold Schwarzenegger. (Founders #193)---Join Founders AMAMembers of Founders AMA can:-Email me your questions directly (you get a private email address in the confirmation email) -Promote your company to other members by including a link to your website with you question -Unlock 25 Ask Me Anything (AMA) episodes immediately-Listen to new Ask Me Anything (AMA) episodes every week ---“I have listened to every episode released and look forward to every episode that comes out. The only criticism I would have is that after each podcast I usually want to buy the book because I am interested so my poor wallet suffers. ” — GarethBe like Gareth. Buy a book: All the books featured on Founders Podcast

Podcast Notes Playlist: Latest Episodes

Founders ✓ Claim Key Takeaways  You do not get to the top of your profession without studying the greats that came before you Tiger hit his first golf ball when he was 11 months old, and by the age of two he would spend several hours each day hitting golf balls Tiger was unusually disciplined as a five-year-old, was a gifted student, and seldom spoke Earl Woods had a “messiah-like” vision for his son At the age of 12, Earl Woods put his son through what he called “Woods Finishing School,” which included psychological warfare and prisoner-of-war techniques that he once taught to soldiers in Vietnam  “Practice, practice, practice” was how Tiger got so good at golf It is hard to compete against someone who is obsessed and willing to do more work than anyone else “I want to be the Michael Jordan of golf. I want to be the best ever.” – Tiger Woods Tiger never rested after a win; the joy he felt from winning tournaments was always fleetingWoods kept score; trophies symbolized wins, and wins denoted dominance Tiger was obsessed with privacy and loyalty; he owned two private yachts, one named “Privacy” and another “Solitude” The breakdown of Tiger's body was accelerated by his extreme exercise regime and his fascination with Navy SEAL trainingTiger's greatest strength – his high tolerance for pain – may have also been his greatest weakness “The problem isn't getting rich. It is staying sane.” – Charlie Munger Read the full notes @ podcastnotes.orgWhat I learned from reading Tiger Woods by Jeff Benedict and Armen Keteyian.----This episode is brought to you by Tiny: Tiny is the easiest way to sell your business. Tiny provides quick and straightforward exits for Founders.  ----This episode is brought to you by Meter: Meter is the easiest way for your business to get fast, secure, and reliable internet and WiFi in any commercial space. Go to meter.com/founders----Follow one of my favorite podcasts Invest Like The Best and listen to episode 326 Alexis Rivas----Subscribe to listen to Founders Premium — Subscribers can ask me questions directly and listen to Ask Me Anything (AMA) episodes.----[3:00] He was someone no one had ever seen or will ever see again.[5:20] You can always understand the son by the story of his father. The story of the father is embedded in the son. — Francis Ford Coppola: A Filmmaker's Life by Michael Schumacher. (Founders #242)[7:15] His output was enormous, much greater than that of nine tenths of other composers. He was a mature artist in most forms at the age of twelve. There was never a month, often scarcely a week, when he did not produce a substantial score. — Mozart: A Life by Paul Johnson. (Founders #240)[7:50] Tiger's opponents were never people; it was always history.[14:05] I've always been a practice player. I believe in it. — Michael Jordan: The Lifeby Roland Lazenby. (Founders #212)[17:00] Grinding It Out: The Making of McDonald's by Ray Kroc. (Founders #293)[18:30] Tiger was filling his mind with words that were intended to make him great. He wrote some of the messages from the self-help cassettes on a sheet of paper that he taped to his bedroom wall:I believe in meI will own my own destinyI smile at obstaclesI am first in my resolveI fulfill my resolutions powerfullyMy strength is greatI stick to it, easily, naturally My will moves mountainsI focus and give it my allMy decisions are strongI do it with all my heartTiger listened to those tapes so often that he wore them out.[31:50] People would ask him how did you get so good Tiger? And he would answer, practice, practice, practice.[32:10] The world is a very malleable place. If you know what you want, and you go for it with maximum energy and drive and passion, the world will often reconfigure itself around you much more quickly and easily than you would think.  —The Pmarca Blog Archive Ebook by Marc Andreessen.[36:45] The Score Takes Care of Itself: My Philosophy of Leadership by Bill Walsh. (Founders #106)[40:15] That's all training is. Stress. Recover. Improve. You'd think any damn fool could do it. But you don't. You work too hard and rest too little and get hurt. — Bowerman and the Men of Oregon: The Story of Oregon's Legendary Coach and Nike's Cofounder by Kenny Moore. (Founders #153)[46:15] Money didn't motivate him. Nor did fame. He played for the hardware. He played for the win.[53:45] Robert Caro's Books----Subscribe to listen to Founders Premium — Subscribers can ask me questions directly and listen to Ask Me Anything (AMA) episodes.----Join my free email newsletter to get my top 10 highlights from every book----I use Readwise to organize and remember everything I read. You can try Readwise for 60 days for free here.  ----“I have listened to every episode released and look forward to every episode that comes out. The only criticism I would have is that after each podcast I usually want to buy the book because I am interested so my poor wallet suffers. ” — GarethBe like Gareth. Buy a book: All the books featured on Founders Podcast

Podcast Notes Playlist: Business

Founders ✓ Claim Key Takeaways  You do not get to the top of your profession without studying the greats that came before you Tiger hit his first golf ball when he was 11 months old, and by the age of two he would spend several hours each day hitting golf balls Tiger was unusually disciplined as a five-year-old, was a gifted student, and seldom spoke Earl Woods had a “messiah-like” vision for his son At the age of 12, Earl Woods put his son through what he called “Woods Finishing School,” which included psychological warfare and prisoner-of-war techniques that he once taught to soldiers in Vietnam  “Practice, practice, practice” was how Tiger got so good at golf It is hard to compete against someone who is obsessed and willing to do more work than anyone else “I want to be the Michael Jordan of golf. I want to be the best ever.” – Tiger Woods Tiger never rested after a win; the joy he felt from winning tournaments was always fleetingWoods kept score; trophies symbolized wins, and wins denoted dominance Tiger was obsessed with privacy and loyalty; he owned two private yachts, one named “Privacy” and another “Solitude” The breakdown of Tiger's body was accelerated by his extreme exercise regime and his fascination with Navy SEAL trainingTiger's greatest strength – his high tolerance for pain – may have also been his greatest weakness “The problem isn't getting rich. It is staying sane.” – Charlie Munger Read the full notes @ podcastnotes.orgWhat I learned from reading Tiger Woods by Jeff Benedict and Armen Keteyian.----This episode is brought to you by Tiny: Tiny is the easiest way to sell your business. Tiny provides quick and straightforward exits for Founders.  ----This episode is brought to you by Meter: Meter is the easiest way for your business to get fast, secure, and reliable internet and WiFi in any commercial space. Go to meter.com/founders----Follow one of my favorite podcasts Invest Like The Best and listen to episode 326 Alexis Rivas----Subscribe to listen to Founders Premium — Subscribers can ask me questions directly and listen to Ask Me Anything (AMA) episodes.----[3:00] He was someone no one had ever seen or will ever see again.[5:20] You can always understand the son by the story of his father. The story of the father is embedded in the son. — Francis Ford Coppola: A Filmmaker's Life by Michael Schumacher. (Founders #242)[7:15] His output was enormous, much greater than that of nine tenths of other composers. He was a mature artist in most forms at the age of twelve. There was never a month, often scarcely a week, when he did not produce a substantial score. — Mozart: A Life by Paul Johnson. (Founders #240)[7:50] Tiger's opponents were never people; it was always history.[14:05] I've always been a practice player. I believe in it. — Michael Jordan: The Lifeby Roland Lazenby. (Founders #212)[17:00] Grinding It Out: The Making of McDonald's by Ray Kroc. (Founders #293)[18:30] Tiger was filling his mind with words that were intended to make him great. He wrote some of the messages from the self-help cassettes on a sheet of paper that he taped to his bedroom wall:I believe in meI will own my own destinyI smile at obstaclesI am first in my resolveI fulfill my resolutions powerfullyMy strength is greatI stick to it, easily, naturally My will moves mountainsI focus and give it my allMy decisions are strongI do it with all my heartTiger listened to those tapes so often that he wore them out.[31:50] People would ask him how did you get so good Tiger? And he would answer, practice, practice, practice.[32:10] The world is a very malleable place. If you know what you want, and you go for it with maximum energy and drive and passion, the world will often reconfigure itself around you much more quickly and easily than you would think.  —The Pmarca Blog Archive Ebook by Marc Andreessen.[36:45] The Score Takes Care of Itself: My Philosophy of Leadership by Bill Walsh. (Founders #106)[40:15] That's all training is. Stress. Recover. Improve. You'd think any damn fool could do it. But you don't. You work too hard and rest too little and get hurt. — Bowerman and the Men of Oregon: The Story of Oregon's Legendary Coach and Nike's Cofounder by Kenny Moore. (Founders #153)[46:15] Money didn't motivate him. Nor did fame. He played for the hardware. He played for the win.[53:45] Robert Caro's Books----Subscribe to listen to Founders Premium — Subscribers can ask me questions directly and listen to Ask Me Anything (AMA) episodes.----Join my free email newsletter to get my top 10 highlights from every book----I use Readwise to organize and remember everything I read. You can try Readwise for 60 days for free here.  ----“I have listened to every episode released and look forward to every episode that comes out. The only criticism I would have is that after each podcast I usually want to buy the book because I am interested so my poor wallet suffers. ” — GarethBe like Gareth. Buy a book: All the books featured on Founders Podcast

Founders
#301 Tiger Woods

Founders

Play Episode Listen Later May 1, 2023 66:06


What I learned from reading Tiger Woods by Jeff Benedict and Armen Keteyian.----This episode is brought to you by Tiny: Tiny is the easiest way to sell your business. Tiny provides quick and straightforward exits for Founders.  ----This episode is brought to you by Meter: Meter is the easiest way for your business to get fast, secure, and reliable internet and WiFi in any commercial space. Go to meter.com/founders----Follow one of my favorite podcasts Invest Like The Best and listen to episode 326 Alexis Rivas----Subscribe to listen to Founders Premium — Subscribers can ask me questions directly and listen to Ask Me Anything (AMA) episodes.----[3:00] He was someone no one had ever seen or will ever see again.[5:20] You can always understand the son by the story of his father. The story of the father is embedded in the son. — Francis Ford Coppola: A Filmmaker's Life by Michael Schumacher. (Founders #242)[7:15] His output was enormous, much greater than that of nine tenths of other composers. He was a mature artist in most forms at the age of twelve. There was never a month, often scarcely a week, when he did not produce a substantial score. — Mozart: A Life by Paul Johnson. (Founders #240)[7:50] Tiger's opponents were never people; it was always history.[14:05] I've always been a practice player. I believe in it. — Michael Jordan: The Lifeby Roland Lazenby. (Founders #212)[17:00] Grinding It Out: The Making of McDonald's by Ray Kroc. (Founders #293)[18:30] Tiger was filling his mind with words that were intended to make him great. He wrote some of the messages from the self-help cassettes on a sheet of paper that he taped to his bedroom wall:I believe in meI will own my own destinyI smile at obstaclesI am first in my resolveI fulfill my resolutions powerfullyMy strength is greatI stick to it, easily, naturally My will moves mountainsI focus and give it my allMy decisions are strongI do it with all my heartTiger listened to those tapes so often that he wore them out.[31:50] People would ask him how did you get so good Tiger? And he would answer, practice, practice, practice.[32:10] The world is a very malleable place. If you know what you want, and you go for it with maximum energy and drive and passion, the world will often reconfigure itself around you much more quickly and easily than you would think.  —The Pmarca Blog Archive Ebook by Marc Andreessen.[36:45] The Score Takes Care of Itself: My Philosophy of Leadership by Bill Walsh. (Founders #106)[40:15] That's all training is. Stress. Recover. Improve. You'd think any damn fool could do it. But you don't. You work too hard and rest too little and get hurt. — Bowerman and the Men of Oregon: The Story of Oregon's Legendary Coach and Nike's Cofounder by Kenny Moore. (Founders #153)[46:15] Money didn't motivate him. Nor did fame. He played for the hardware. He played for the win.[53:45] Robert Caro's Books----Subscribe to listen to Founders Premium — Subscribers can ask me questions directly and listen to Ask Me Anything (AMA) episodes.----Join my free email newsletter to get my top 10 highlights from every book----I use Readwise to organize and remember everything I read. You can try Readwise for 60 days for free here.  ----“I have listened to every episode released and look forward to every episode that comes out. The only criticism I would have is that after each podcast I usually want to buy the book because I am interested so my poor wallet suffers. ” — GarethBe like Gareth. Buy a book: All the books featured on Founders Podcast

Equipping the Corps
Marine Corps Operational Test & Evaluation Activity with Col. Brock McDaniel

Equipping the Corps

Play Episode Listen Later Jan 5, 2023 33:43


Have you ever wondered how we test gear before it is fielded to Marines? Testing and evaluation is essential for Marine Corps leadership to make independent, objective and defensible acquisition decisions. One organization is tasked with ensuring this is possible - the Marine Corps Operational Test and Evaluation Activity, also known as MCOTEA. MCOTEA plans, executes and evaluates materiel solutions against warfighter requirements under realistic conditions to determine operational effectiveness and suitability. MCOTEA plans a major part in many of the systems we develop here at Marine Corps Systems Command. On today's episode, Tripp is joined by Col. Brock McDaniel, Director of MCOTEA. The views expressed in this podcast reflect those of the speakers and do not necessarily reflect the views, policies or positions of the United States Marine Corps or Department of Defense. Show Notes Recommendations: Proverbs Lincoln on Leadership by Donald T. Phillips The Score Takes Care of Itself: My Philosophy on Leadership by Bill Walsh --- Send in a voice message: https://anchor.fm/equipping-the-corps/message

Maintainable
Arpit Mohan - Aspiring To Be Boring As Possible

Maintainable

Play Episode Listen Later Dec 26, 2022 51:35


Robby has a chat with Arpit Mohan, the Co-Founder and CTO of Appsmith, an open-source low-code tool that helps developers build dashboards and admin panels very quickly. Appsmith helps businesses build any custom internal application within hours. In regard to well-maintained software, Arpit points to the importance of engineers writing code for humans and not machines while also focusing a lot on readability. He believes useful code comments are also very crucial in facilitating well-maintained software.Arpit will share his wisdom on the importance of conveying the why over the how behind any code being developed, how open source and closed source projects have different code commenting/documentation needs, why engineers should always keep an eye out for code smells and friction in their ability to deliver software functionality, the problems that AppSmit helps organizations solve, the differences between B2C vs B2B when it comes to the benefits of automated testing, performance concerns, etc, and much much more. Stay tuned, enjoy, and if you like the episode, don't forget to share.Book Recommendations:The Score Takes Care of Itself: My Philosophy of Leadership by Bill Walsh - https://www.amazon.com/Score-Takes-Care-Itself-Philosophy/dp/1591843472Helpful Links:https://twitter.com/mohanarpithttps://twitter.com/theappsmithhttps://www.appsmith.com/Subscribe to Maintainable on:Apple PodcastsOvercastSpotifyOr search "Maintainable" wherever you stream your podcasts.Join the discussion in the Maintainable Discord Community

Lenny's Podcast: Product | Growth | Career
Founder-led sales | Pete Kazanjy (Founding Sales, Atrium)

Lenny's Podcast: Product | Growth | Career

Play Episode Listen Later Dec 15, 2022 61:41


Pete Kazanjy is the author of Founding Sales: The Early Stage Go-to-Market Handbook and the founder of Modern Sales Pros, an invite-only peer learning community focused on sales operations and sales leadership. He's also the co-founder of Atrium, a B2B SaaS company that provides data-driven sales solutions. Pete got his start in product at VMware and then dove deep into the art and science of sales. In today's episode, we talk about the importance of founder-led sales and how to methodically scale a sales department. He explains the difference between old-school sales and modern sales, which focuses on human connection and solving problems for customers. He also shares actionable tips to improve your sales technique and explains how to use data to monitor your success at different milestones in the sales process.—Find the full transcript here: https://www.lennyspodcast.com/founder-led-sales-pete-kazanjy-founding-sales-atrium/#transcript—Thank you to our wonderful sponsors for supporting this podcast:• Vanta—Automate compliance. Simplify security: https://vanta.com/lenny• Flatfile—A CSV importer that says yes instead of error: mismatch: https://www.flatfile.com/lenny• Merge—A single API to add hundreds of integrations into your app: http://merge.dev/lenny—Where to find Pete:• Twitter: https://twitter.com/Kazanjy• LinkedIn: https://www.linkedin.com/in/kazanjy/• Website: https://kazanjy.svbtle.com/—Where to find Lenny:• Newsletter: https://www.lennysnewsletter.com• Twitter: https://twitter.com/lennysan• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/—Referenced:• Founding Sales: The Early Stage Go-to-Market Handbook: https://www.amazon.com/Founding-Sales-Go-Market-Handbook-ebook/dp/B08PMK17Z1• Brianne Kimmel's SaaS school: http://briannekimmel.com/saas-school/• Modern Sales Pros: https://modernsaleshq.com/• The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses: https://www.amazon.com/Lean-Startup-Entrepreneurs-Continuous-Innovation/dp/0307887898• The Four Steps to the Epiphany: Successful Strategies for Products That Win: https://www.amazon.com/Four-Steps-Epiphany-Successful-Strategies/dp/1119690358/• Pete's presentation on founder-led sales: https://www.youtube.com/watch?v=WAXIVAZJyPA• Pete's guest post on Lenny's newsletter: https://www.lennysnewsletter.com/p/sales-bottom-up• The Cadence: How to Operate a SaaS Startup: https://medium.com/craft-ventures/the-cadence-how-to-operate-a-saas-startup-436aa8099e8• Maker vs. Manager Schedule: http://www.paulgraham.com/makersschedule.html• Amplitude: https://amplitude.com/• Atrium: https://www.atriumhq.com/• Greenhouse: https://www.greenhouse.io/• Pete's ICP Template: https://www.foundingsales.com/2-product-marketing#building-narrative• Marissa Fuhrer Bell on LinkedIn: https://www.linkedin.com/in/marissafuhrer/• Data-driven sales master class: https://salesnerds.atriumhq.com/msp-nailing-science-of-sales-figma-webinar-video• The Goal: A Process of Ongoing Improvement: https://www.amazon.com/Goal-Process-Ongoing-Improvement/dp/0884271951• The Score Takes Care of Itself: My Philosophy of Leadership: https://www.amazon.com/Score-Takes-Care-Itself-Philosophy/dp/1591843472• All-In podcast: https://www.allinpodcast.co/• Encanto on Disney+: https://www.disneyplus.com/movies/encanto/33q7DY1rtHQH—In this episode, we cover:(00:00) How Pete met Lenny (05:05) Pete's background(07:20) Modern sales vs. old-school sales(09:17) What is founder-led sales, and why is it so important?(14:58) When to hire your first salesperson (18:20) Why you should keep your in-person events to around 10 people(19:34) What a sales motion is and why it needs to be updated regularly (20:55) What are the leading indicators of success?(23:54) Why founders don't need to be rock stars at sales(28:28) Sales mindset changes—the number-one tip to improve your sales(33:30) How modern sales should focus on helping customers solve problems(36:00) A few tips to help you get better at sales(36:40) ICP and personas(39:14) Why you should hire junior sales staff in the early stages(45:40) Signs your new hires aren't a good fit(47:38) The importance of using metrics for success(49:33) Month-by-month expectations for sales hires(51:19) Why work from home is bad for junior salespeople(54:19) Why you shouldn't be afraid of sales(55:19) Lightning round—Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com. Get full access to Lenny's Newsletter at www.lennysnewsletter.com/subscribe

Navigating the Customer Experience
154: Empowering Employees to Achieve Exponential Growth with Jeff Rosenblum

Navigating the Customer Experience

Play Episode Listen Later Dec 22, 2021 23:31


Jeff Rosenblum is a co founder of Questus, a digital advertising agency that has worked with many of the world's most influential brands, including American Express, Apple, Capital One, Disney, The NFL, Samsung, Starbucks, Universal, Wyndham and Verizon. Jeff created a groundbreaking documentary about the advertising revolution called The Naked Brand and the book Friction which explained how passion brands are built.   Jeff has lectured at some of the top universities in the world, including Yale, Cornell, Columbia, and the London Business School. He has won some of advertising's most prestigious awards, and presented at many of the industry's largest conferences.   Questions   Could you share with us a little bit about your journey? Your Book Exponential, could you tell us a little bit about what the book is about? Who is the book geared towards helping and what do you mean by empowering? And what do you mean by interrupting? What does empowerment really mean in practical steps or practical implementation? When you say you employ your team members, what does that look like? Could you give us maybe one or two examples? How do factors like culture and transparency help companies to build exponential growth? You mentioned that there are multiple channels that exist nowadays. Let's say a brand is looking to be present on all channels, but they just don't have the resources to be active on all channels. What would your recommendation be to them? Could you share with our listeners what is the one online resource, tool, website or app that you absolutely cannot live without in your business? Could you also share with our listeners maybe one or two books that have had the biggest impact on you? It could be a book that you read a very long time ago, or even one that you read recently. But it definitely has left an impressionable mark on you. What's one thing that's going on in your life right now that you're really excited about? Either something you're working on to develop yourself or your people. Where can listeners find you online if they wanted to follow your journey or even to get in contact with you? Do you have a quote or saying that during times of adversity or challenge, you'll tend to revert to this quote; it kind of helps to get you refocused or get you back on track if for any reason you get derailed.   Highlights   Jeff's Journey   Jeff shared that he took a pretty unique path to where he's at, he didn't necessarily go to some of the finest educational institutions in the world, he was a pretty crappy college student, to be honest with you. And when he graduated school, he had to beg his way into an internship at a research company and they gave him a three month shot and he applied a philosophy that he continued to apply every single day now three decades later, which is “First one in, last one out, every day.” First one in, last one out.   So eventually, that internship turned into a full time job and this was around the birth of the internet. And as a researcher, his job was to collect data and they had very traditional ways of collecting that data, it was through the mail and through the mall surveys and phone surveys, in focus groups. And his job was to figure out how he can collect the highest quality data possible at the lowest price. And then when the internet came along, he had this crazy idea, which was why can't we start collecting all of that data through the internet, which seems grossly obvious now. But really, nobody was doing it at that time, or very few people were doing it at that time.   So, he was lucky enough to be one of the few people pioneering the field of internet research. So, he's still like a 25 year old zit faced kid, and next thing you know, he's got Microsoft, Netscape, Sun Microsystems, Walt Disney, Levi Strauss, all as his clients, because he was one of the very few people who knew how to collect data via the internet. But what was interesting is they didn't just want data, what they wanted was to understand the implications of the internet for their business. And what he quickly realized is that everything about business strategy was about to be revolutionized. And perhaps even more importantly, from his point of view, everything about advertising was about was about to go through a complete and total revolution.   So at that point, he realized he no longer wanted to simply collect the data and tell brands what to do with the Internet, what he wanted to do is actually do something about it, he wanted to blend the world of data and creativity under one roof and create the next generation of advertising agency. So, his college roommate was a world class artist, he had art gallery openings, celebrities, like Johnny Depp were buying his paintings and he had shifted a lot of his focus into the world of digital design. So the whole idea was to take a team of outsiders, him (Jeff) from the data and analytics background, ‘he' from the creative background, and start an agency that's focused less on interrupting people through traditional media and more about empowering people through digital media.   Jeff's Book Exponential: Transform Your Brand by Empowering Instead of Interrupting – What the Book is About – Who is the Book Geared Towards Helping   Me: Amazing. So, you really got into it. And you've been in it even before a lot of the organizations that are currently trying to tap into that feature, have been into it. Now you have a new book, Jeff. That's the things that really, really sparked my interest, your book and it is entitled, Exponential. I love the name. So, could you tell us a little bit about that book? I know subtitle for the book is Transform Your Brand by Empowering Instead of Interrupting. Could you tell us a little bit about what the book is about? Who is the book geared towards helping and what do you mean by empowering? And what do you mean by interrupting?   Jeff shared that he's always been fascinated by brands that absolutely dominate the competition, brands that grow exponentially in size, in influence, in financial performance. Brands like Warby Parker and Sweetgreen, and Apple, and Google, and Amazon. So, really what he's done is focused in on how advertising has gone through a revolution and we can no longer rely upon interruptions, meaning buying 30 seconds spots on TV ads, buying full page print ads in magazines, buying pop up ads, and banner ads, in pre rolls.   All of those tools are fine, there's nothing wrong with them, the data and the mathematic show that they work. And as an agency, they leverage the hell out of those techniques, those are very powerful techniques.   But what they drive are good results, they don't drive exponential results and what they realized is brands that move beyond just interrupting and expand into empowering people, improving their lives one small step at a time, giving them the content and the tools to move their lives forward, those are the brands that drive the exponential results. So, that's what the book is about is how data and creativity, how content and technology can be used to empower an audience and dominate the competition.   What Does Empowerment Mean in Practical Steps or Practical Implementation   Me: Now, you also have in the book that empowerment drives exponential bottom line results. For a business, empowerment, it embodies a lot of different things and I would just like for you to break down to our listeners, what does empowerment really mean in practical steps or practical implementation? When you say you empower your team members, what does that look like? Could you give us maybe one or two examples?   Jeff stated that that's a great question. Because empowerment really comes in two sides of the equation, how do you empower your customers in your target audience? How do you give them the content and the tools to make sure that they're getting more out of the products and the services that you create?   But also to the question, empowerment comes in the form of culture, how do we help people on our teams do the best work possible? And he thinks a lot of people have confused culture to mean fun. In Silicon Valley, where their headquarters are out in San Francisco, there was the trend of foosball tables and ping pong tables and bars and right in the office and there's nothing wrong with those ideas. Having music and some beers and some games is certainly fun. But that's not culture. And that's not empowerment.   And what they've realized is great culture is really just about putting people in position to do their best work, that's what people want. If you hire the right people on your team, what they really care about is how can they advance their career as effectively as possible? How can they advance their entire team as effectively as possible? So, great culture is really about giving people those tools, giving people the tools to do their best work.   Me: Amazing. So, we're giving our employees the tools to ensure that they're doing their best to work.   How Factors Like Culture and Transparency Help Companies Build Exponential Growth   Me: Now, you spoke a little bit about culture, and you made reference to the fact that a lot of organizations mistake the whole process of culture as being fun and as you said, pool tables and lots of other things that they may attach to the whole vibe of culture. How do factors like culture and transparency help companies to build exponential growth?   Jeff shared that the world is just much more complicated than it's ever been before, at one point you could get by by having some really good TV ads to drive awareness and interest and then you can have a good retail store with some good retail staff members to turn those people who are interested into customers. But the world just really exploded. Now, you don't have just those two critical channels and maybe a couple other channels, the world has literally dozens and dozens of channels where you need to not only communicate with your audience, but actually transact with your audience.   So think about Facebook, Instagram, Twitter, LinkedIn, TikTok, your desktop website, your mobile website, your mobile apps, your retail stores, which should be connected to all those digital touch points, as well as all those traditional tools like TV, radio and print, and that's just a few. By the time we're done with this podcast, there's going to be three or four emerging new, great tools and channels.   So, for brands to really succeed, they need to be able to break down the silos that exist internally. You can't just have great creativity sitting in one silo to create a great 30 second spot. And then great salespeople in another silo who are converting folks.   You need technology and creativity and data and analytics, and project management and finance, all to work together seamlessly. And the only way to do that is build great culture, which is based upon safety of communication, which is built upon process with communication, which is built upon tools for communication, ultimately, breaking down those silos that exist, recognizing that the world is just so much more complex than it's ever been before.   And the target audience is more demanding than it's ever been before because although things get really complex in the way that we want to tell our brand story, in the ways that we can tell our brand story, the target audience ultimately, really wants simplicity, they will not stand for any friction in that purchase journey.   Recommendations for a Brand to be Active on Multiple Channels   Me: Now, you mentioned that there are multiple channels that exist nowadays. Let's say a brand is looking to be present on all channels, but they just don't have the resources to be active on all channels. What would your recommendation be to them? Because I find that a lot of brands are everywhere, but they're not responsive everywhere and of course, that will impact the whole journey if it is I'm trying to get in touch with you and it's just a dead end.   Jeff shared that that is a really great question. And that is the question that all marketers are going to be faced with in perpetuity. And it's why we also see this addiction to TV in other traditional forms of advertising, because it's just so much easier to say, “Look, all we need to do is be great at TV, and then maybe great at retail, and we're done.” But that's not consistent with the way that people shop nowadays, the way people conduct research, the way they interact with brands and obviously, much more so with a younger audience.   So to answer your question, it really does come back to that culture question, which is, are you breaking down silos so that you can communicate internally, share the data that you have internally, and ultimately, leverage the channels that are most effective for you.   So, the beautiful part of everything that we're doing right now is we've got more data than ever before, unprecedented and unparalleled levels of data.   The problem with data is you can really have information overload, you can really have paralysis by analysis.   So the key is to really streamline your data down to the key performance indicators, there's probably only one, two or three really critical KPIs that you need to track and through that have honest conversations about where you want to be and what's most important for your brand and your target audience.   There's really no reason to be mediocre at Facebook, mediocre at Instagram, mediocre at Twitter, mediocre at LinkedIn, when you can be really great at one or two of those channels.   So data is going to be the answer and understanding that target audience from not just a data standpoint, but also a qualitative standpoint so you understand what is your target audience really value and then couple that with the data to show what's driving your business results.   App, Website or Tool that Jeff Absolutely Can't Live Without in His Business   When asked about an online resource that he cannot live without, Jeff shared that he doesn't know if he has one. But he'll tell you he thinks the key to their success is based upon a few things and one of them is education, they really preach collaboration, celebration in education.   So, he thinks the apps that enable them to get educated are probably the most important. And there are just a few content sources that he thinks are really powerful. He's just a huge believer in reading the Wall Street Journal from cover to cover every single day, particularly in the world of advertising, where it's too easy for us to get caught up in Ad age, in Ad week and other stuff that really just talks about their own industry.   But he thinks as advertisers and marketers for them to be most effective, they need to step back and look at the overall business experience and the overall business strategy because that's what marketing really is. So, he thinks reading the Wall Street Journal cover to cover is one of the most important things that anybody can do. But there's also some great newsletters out there, he's a huge believer in Allen Murray, from Time Inc., from Fortune, he has a world class, daily newsletter. But he thinks for anyone who's listening, you got to find two or three resources that you can go to, not occasionally, but virtually every single day so you can watch how these stories unfold and how these trends and metrics unfold. But you can never be too educated in a world that's as dynamic as it is today.   Books that Have Had the Biggest Impact on Jeff   When asked about books that have had an impact, Jeff shared that that's also a great question. He's a pretty voracious reader, if he's honest with business books, he very often will just hammer the first three chapters and find that books often get redundant so he doesn't make it all the way through. And that's one of the things they tried to do with Exponential, is treat it like the layers of an onion and make a key point, but have every chapter deal with a new topic as it relates to leveraging the consumer journey or leveraging culture so that the book continues to unfold.   And he thinks a couple of books that have been really influential for him is one of them, which was written by Bill Walsh, posthumously, meaning after he passed away, his family took his notes and the name of the book is, The Score Takes Care of Itself: My Philosophy of Leadership. And he's one of the greatest football coaches ever; he was the single greatest coach ever until Bill Belichick came along. And his idea was really based upon the concept of putting the ball where the other team isn't, which really is a great business strategy, meaning don't follow what everybody else is doing, find that whitespace and let that dictate where your business strategy goes.   But the bigger thing about The Score Takes Care of Itself that you can get from the title is, he really focused in on culture and when he first took over the 40 Niners, before he won a bunch of Super Bowls, he was focused on all these little things like how do secretaries answer the phone? And everyone was like, “What are you doing your football coach? And why are you worried about how people answer the phone, that has nothing to do with what we're trying to accomplish here.” And he almost didn't make it, they almost fired him. But his point was like, “We're going to take care of all the little things, we're going to take care of the culture. And when we do that, per the title, the score will take care of itself.” And that's just an absolutely amazing book.   Another great book is a Who: The A Method for Hiring by Geoff Smart, which has been really influential for him. And really what he gets down to is this point about culture. But culture really starts with one thing, which is hiring the absolute best human beings possible.   You can't really build culture, unless you first build a team of A+ players. And the point of the book is, if you want to get A+ players, there's a process that you can follow, it's not just a goal, it's not just a philosophy, there's a methodical process that can be used to find those A+ players. And to be honest with you, they don't always nail the process and you can never be too process oriented for things like that. But it was a real game changer for them in regard to how they approach recruiting and bringing on world class talent.    What Jeff is Really Excited About Now!   When asked what is one thing that he's really excited about, Jeff stated that that's a great question. There's probably two things, the obvious and maybe the less obvious, but much more important, which is, from a business standpoint, this idea of marrying together data and creativity, this idea of building brands through empowerment, instead of interruptions, they started their agency 23 years ago based upon this principle, and now the whole world, the whole business world is really waking up to this is it, this is the model, this is how great brands are going to be built now and in perpetuity. In a lot of ways COVID didn't change business, he thinks in a lot of ways COVID expedited business and advanced it about seven years forward.   So one of the really exciting things for them is that tons of amazing brands are reaching out to them and they're in conversations with some of the biggest and the best brands in the world who are really excited about this concept of looking at the entire consumer journey, creating content and tools and empower people rather than just building brands through interruptions. But really, the less obvious, and perhaps even more exciting thing is, as their business grows and they take advantage of these opportunities, the exposure on getting to world class team members and the opportunities they're creating for their team members is probably the most rewarding and exciting experience he's ever had in business, just watching young folks on their team take on bigger challenges, get promotions, do some of the best work he's ever seen in his career, fundamentally and completely outperform him in every way, shape, or form, and then recruiting in new incredible team members who are starting that journey also, that to him is so incredibly rewarding, fulfilling and exciting.    Where Can We Find Jeff Online   Website – https://www.questus.com Instagram - @thejeffrosenblum Twitter - @JRQuestus   Quote or Saying that During Times of Adversity Jeff Uses   When asked about a quote or saying that he tends to revert to, Jeff shared that that's a great question. But no, not really, he doesn't think there's any quote that he rely upon that becomes a mantra for life in general. It's, “If it's worth doing, it's worth overdoing.”   Please connect with us on Twitter @navigatingcx and also join our Private Facebook Community – Navigating the Customer Experience and listen to our FB Lives weekly with a new guest   Grab the Freebie on Our Website – TOP 10 Online Business Resources for Small Business Owners   Links   Exponential: Transform Your Brand by Empowering Instead of Interrupting by Jeff Rosenblum The Score Takes Care of Itself: My Philosophy of Leadership by Bill Walsh Who: The A Method for Hiring by Geoff Smart   The ABC's of a Fantastic Customer Experience   Do you want to pivot your online customer experience and build loyalty - get a copy of “The ABC's of a Fantastic Customer Experience.”   The ABC's of a Fantastic Customer Experience provides 26 easy to follow steps and techniques that helps your business to achieve success and build brand loyalty. This Guide to Limitless, Happy and Loyal Customers will help you to strengthen your service delivery, enhance your knowledge and appreciation of the customer experience and provide tips and practical strategies that you can start implementing immediately! This book will develop your customer service skills and sharpen your attention to detail when serving others. Master your customer experience and develop those knock your socks off techniques that will lead to lifetime customers. Your customers will only want to work with your business and it will be your brand differentiator. It will lead to recruiters to seek you out by providing practical examples on how to deliver a winning customer service experience!

Founders
The Score Takes Care of Itself: My Philosophy of Leadership

Founders

Play Episode Listen Later Jun 19, 2021 29:15


What I learned from reading The Score Takes Care of Itself: My Philosophy of Leadership by Bill Walsh. Subscribe to listen to the rest of this episode and gain access to 194 full-length episodes. Subscribers learn the key insights from biographies on Steve Jobs, Elon Musk, John D. Rockefeller, Coco Chanel, Andrew Carnegie, Enzo Ferrari, Estee Lauder, Jeff Bezos, Warren Buffett, Charlie Munger, Phil Knight, Joseph Pulitzer, Arnold Schwarzenegger, Alexander Graham Bell, Bill Gates, P.T. Barnum, Edwin Land, Henry Ford, Walter Chrysler, Thomas Edison, David Ogilvy, Ben Franklin, Howard Hughes, George Lucas, Levi Strauss, Walt Disney and so many more. Learn from the founders of Nike, Patagonia, Apple, Microsoft, Hershey, General Motors, Ford, Standard Oil, Polaroid, Home Depot, MGM, Intel, Federal Express, Wal Mart, JP Morgan, Chrysler, Cadillac, Oracle, Hyundai, Seagram, Berkshire Hathaway, Teledyne, Adidas, Les Schwab, Renaissance Technologies, IKEA, Sony, Ferrari, and so many more.  Subscribe now by tapping this link.

Hangin With The AD Podcast
Special Edition: Brian K. Dodd – Author, Podcast Host, Leadership Expert – Atlanta GA: The Top 12 Sports Books On Building Winning Cultures

Hangin With The AD Podcast

Play Episode Listen Later Nov 27, 2020 44:07


Today we sit down with Brian Dodd. Brian’s blog “Brian Dodd On Leadership” is a go to resource for those both in and out of leadership positions seeing over 70,000 readers per month as well as being an author and the co-host of the Pursuit of Service Podcast. To learn more about Brian Dodd and to get the following Book List, visit his blog website www.briandoddonleadership.com or connect with him on Twitter @BrianKDoddToday, Brian Dodd shares his Top 12 Sports Books on Building Winning Cultures(Listed in no particular order)The Dynasty by Jeff BenedictWin Forever: Live, Work, and Play Like a Champion by Pete CarrollEleven Rings: The Soul of Success by Phil JacksonLegacy by James KerrThe Gold Standard: Building a World-Class Team by Mike KrzyzweskiGridiron Genius: A Master Class in Building Teams and Winning at the Highest Level by Michael LombardiAbove the Line: Lessons in Leadership and Life from a Championship Program by Urban Meyer4th and Goal Everyday: Alabama's Relentless Pursuit of Perfection by Phil SavageThe Cubs Way: The Zen of Building the Best Team in Baseball and Breaking the Curse by Tom VerducciThe Captain Class: A New Theory of Leadership by Sam WalkerThe Score Takes Care of Itself: My Philosophy of Leadership by Bill WalshWooden on Leadership: How to Create a Winning Organization by John WoodenOther Books Mentioned: War Room, 3 Ring Circus, Hardwork, Bear, Chasing the Bear, Homegrown, Uncommon, The Pyramid of Success, Timeless

Inside Remote
Amir Salihefendic on Hard things about hard things

Inside Remote

Play Episode Listen Later Feb 6, 2020 57:53


Amir, founder and CEO of Doist is sharing with us lessons  he learned while he is building one of the more known remote first companies. Listen to what he has to say on the difficult topics. We talk about: How to hire How to fireManaging yourself  Links:The Score Takes Care of Itself: My Philosophy of LeadershipHigh Output ManagementFarnam StreetThinking, Fast and SlowTwistTodoistGithubZendeskSketchZoomGoogle DocsPaperVimBeariAWriterOura RingCredits:Gramatik for music

Power Through the 4th Whistle Roller Derby Podcast
Roller Derby Thoughts - 034 - BEING COMPETITIVE - Dance of the Doomed, Success Disease, and having a Chip on your Shoulder

Power Through the 4th Whistle Roller Derby Podcast

Play Episode Listen Later Mar 30, 2019 42:47


This week's topic is BEING COMPETITIVE. Avoiding the Dance of the Doomed, Success Disease, and how having a Chip on your Shoulder can be an asset. More of a tough love direction this time. Warning: some ranting ensues! This episode addresses three types of situations and how you can get yourself and/or your team back into a competitive mindset so you can give your all and sleep soundly that night. Give a fox (a cuddly baby fox ;-) ) about being competitive. Book reference: "The Score Takes Care of Itself: My Philosophy of Leadership" by Bill Walsh Apologies for my cat singing in the background. lol Thanks to Cori Lynn Photography for the photo. We love roller derby and talking about roller derby! Talk to us! Want to know how you can support the podcast? Visit our derby design store at https://power4thwhistle.threadless.com. Follow our facebook page at: www.facebook.com/powerthru4thwhistle. Want to sponsor the podcast? E-mail power4thwhistle@gmail.com. Find us on Twitter & Instagram: @Power4thWhistle --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/power-through-the-4th-whistle/message Support this podcast: https://anchor.fm/power-through-the-4th-whistle/support

Library Figures
08: Hannah Christian — Leverage viral content to triple your library's social media following

Library Figures

Play Episode Listen Later Mar 5, 2019 28:38


Hannah Christian is the Assistant Director of Career Services at Northwest Missouri State University. Prior to this, Hannah was a research librarian for the university before transitioning into this role. Today, she oversees the library’s social media following and has trained student employees on best social media practices in order for the library to successfully communicate with their younger demographic. Find out more about what Hannah and her team are up to and how they bring awareness to their academic library on this week’s show!   Key Takeaways: Who is Hannah and what does she do for Northwest Missouri State University? How does academic library marketing differ from public library marketing? What types of Twitter posts did Hannah find success with? Hannah recruited students that matched with their target demographic so that they could stay up-to-date and trendy on their social media accounts. What types of strategies do Hannah and her team use for Facebook? Quick announcement: Are you struggling with your library’s current website? We have a webinar to help you through this process! How does Hannah make sure that her staff shares things that are on brand and not too off-topic? Hannah would give the students all the credit and she would take the flack from everyone else. It’s important to have your team’s back. What advice does Hannah have for other libraries to help improve their social media engagement? What’s Hannah’s favorite source for staying up-to-date with marketing ideas?   Mentioned in This Episode: Meetpiola.com/library-figures MeetPiola.com/webinar NWMissouri.edu Hannah on LinkedIn The Score Takes Care of Itself: My Philosophy of Leadership, by Bill Walsh, Steve Jamison, and Craig Walsh

The Remarkable Leadership Podcast
The Excellence Dividend with Tom Peters

The Remarkable Leadership Podcast

Play Episode Listen Later Aug 1, 2018 47:55


Tom Peters is known for many things, including being one of today's greatest business minds. His first book, In Search of Excellence: Lessons from America's Best-Run Companies (with Robert Waterman) was published in 1982 and may be considered the beginning of business books. Today he joins Kevin to share stories from his journey over the past 36 years and how we can use that information today. Further, he discusses his latest book, The Excellence Dividend: Meeting the Tech Tide with Work That Wows and Jobs That Last. AI is everywhere and Tom suggests that nothing will beat a dedicated workforce and a commitment to high-quality service or products. In this episode, Tom shares his thoughts about 1. The tech tsunami. 2. Relationships. Additional Leadership Resources Book Recommendations: The Score Takes Care of Itself: My Philosophy of Leadership by Bill Walsh with Steve Jamison and Craig Walsh War in 140 Characters: How Social Media Is Reshaping Conflict in the Twenty-First Century by David Patrikarakos Learn more about Tom Peters. Learn more about The Excellence Dividend. Get our free report: The Secrets of Becoming a Remarkable Leader Sign up for our free video training series, 13 Days to Remarkable Leadership. Get your free copy of my inspiring e-book, 101 Ways to Unleash Your Potential.  

Journey to 7 Figures
How Garrett Moon Built CoSchedule into a 7 Figure SaaS

Journey to 7 Figures

Play Episode Listen Later Jun 18, 2018 36:55


In just five years, Garrett Moon has built CoSchedule from 0 to 7 figures in revenue, 9,000 customers, 1.5M monthly page views, and over 350k email subscribers. Listen to this episode to learn exactly how he did it. Topics Discussed in this Episode: [01:31] How Garrett started with his first agency and how far they got before moving forward with CoSchedule [04:37] The idea for CoSchedule and how they decided it was the product to move forward with [10:36] How they focused on getting customer feedback and understanding customers’ problems [14:17] What was their method of getting customer feedback? [15:28] What were their original SEO strategies? [17:12] What was their promotion strategy? [20:04] Launching the Actionable Marketing Podcast and how it has impacted their growth [23:22] What is their email list growth strategy and what were its drivers? [26:18] What were the 10X projects they released? [30:56] How they dealt with product changes and client base changes Key Takeaways: When you’re an agency and you have serviced customers, it’s really easy to leverage that relationship to get feedback on your software or to get them to buy it, and you kind of get this false sense of validation. When it comes to SaaS, you’re constantly adding more product. And as you make your product more complex and add more features, it becomes a better solution for larger customers. Development is never done. Your customers always need to see new features and they expect the software to get better and more powerful over time, not stay the same. The blog posts that drive traffic aren’t always the most valuable ones. And traffic isn’t always the best signifier of access to some customer segments. If you’re focused on two things, you’re not focused on anything. You can’t focus 100% on two things. Action Steps: Base your business decisions on growth velocity long-term versus just short-term happiness for certain customers. Be constantly focused on growth and moving upward. Learn to delegate and how to manage and trust people. Coach your talent to be good. Garrett said: “You have to learn to really understand the problem and then the emotional reasons that that user might buy a product versus ask them would they buy. It’s not even a real question because there’s so much emotion wrapped into buying, it’s just not a good place to start.” “The reality is that as your product changes and as your customer base changes, you have to make decisions or release features that you know are only going to help a certain set of users.” More from Garrett Moon: CoSchedule 10x Marketing Formula: Your Blueprint for Creating 'Competition-Free Content' That Stands Out and Gets Results by Garrett Moon Garrett’s Twitter: @garrett_moon Resources mentioned: Interviewing Users: How to Uncover Compelling Insights by Steve Portigal Actionable Marketing Podcast The Score Takes Care of Itself: My Philosophy of Leadership by Bill Walsh Sponsor link 14-day Free Trial to LeadQuizzes Thank you for listening! If you enjoyed this episode, subscribe to this podcast! And don’t forget to leave me a rating and a review on iTunes!

leadership coach development built figure seo launching saas 5m 10x gets results coschedule interviewing users garrett moon uncover compelling insights itself my philosophy
The Bold Life Movement with Kimberly Rich
Nat Eliason: From Lifestyle Entrepreneur To Writing About Sex

The Bold Life Movement with Kimberly Rich

Play Episode Listen Later Aug 10, 2016 40:15


This is part 1 of our first ever two-part episode series! Nat Eliason is a content marketing expert, an amazing writer with an extremely diverse range of topics, and has built himself a nice little lifestyle business that allows him to travel the world. When Nat was preparing to leave the corporate world and make his transition into business-owner, he overloaded on books about entrepreneurship. He's come to the conclusion that people should invest more of their time consuming books after they start a project, not before. Reason being: you don't know what's important yet, because you haven't made any of your own mistakes. “What I didn't realize when I was reading [so many business books] was what was important, and what wasn't … if you haven't had those problems, it's hard to see what's useful from it.” To understand when you should be consuming, Nat identifies two ways to learn: Pull knowledge – You need to learn something, so you seek out the information. Like when you run into an issue in your business, so you seek out the answer from people with more experience. Push knowledge – A school, book or other authority gives you a large amount of knowledge, hoping some day it is useful. This is the case when you pre-load yourself with a ton of information, but don't have anywhere useful to apply it yet. One of the biggest challenges new business owners face, is understanding how to properly plan and set goals. First, it's important to set specific quantitative goals that you can track. But it's equally important to set what is called Process Goals – an idea developed by Bill Walsh in The Score Takes Care of Itself. You don't set goals based on a certain outcome; instead you commit yourself to regularly performing a particular process (such as making the best podcast you possibly can by Friday, or writing the best sex advice article available). The idea is that, if you commit yourself entirely to the process, success will follow eventually. Originally Nat was hung up on getting a lot of email subscribers for his website (quantitative), but now his goal is to establish himself as an authority in content marketing, and creating consistently good blog posts (process) can establish that authority just as well as a large audience. One thing that attracted me to Nat was his ability to develop a distinct brand with a diverse range of topics: content marketing, sex, brewing kombucha, psychology and more. Nat credits this success to a combination of SEO and ensuring each article is as valuable as the last. These articles are a great outlet for Nat to practice his writing – he now averages 10k daily visitors and they serve as a great testing ground for Nat's new ideas. “It's almost a great way to do minimal viable products in the form of articles.” He tracks the most popular articles, and he realized the only consistent variable in what did well was content that he spent a long time writing and put a lot of thought into. “There was no marketing technique or whatever that made the difference … if the article said something interesting, or solved a problem for someone in a very effective way, it did well. One of the more taboo topics that Nat has stumbled into is Men's sexual health. His research revealed there were very few sources offering authentic sex advice for men, and, perhaps unsurprisingly, most men he asked couldn't refer him to any. So he decided to write the book himself. Often when something doesn't already exist, it's because there isn't a market for it. When it comes to sex advice for men though, he has a theory: No man wants to write it – “This is by far the hardest thing I've ever written. The amount of imposter syndrome you have to deal with writing about this topic is really painful.” A traditional publisher probably won't want to publish it. I really appreciate Nat being so transparent and authentic during our conversation. Be sure to check out Episode #31 as we dive deeper into the lifestyle business that Nat has built, how he is helping other people do the same, and we talk more in depth about his book writing process.   SOME QUESTIONS I ASK: Are people born entrepreneurs, or is it something you can learn to be? What are strategies entrepreneurs can apply to business planning? How did Nat create such a strong brand on so many different topics? What feedback did Nat receive from readers when he first launched the sex section? IN THIS EPISODE, YOU WILL LEARN: How to use a Quantitative Goal to drive your business growth. Why Process Goals will help you create great content. How Nat grew his brand organically. Why he started writing about sex tips for men. Plus much more…   DON'T STOP HERE… Connect with Nat Eliason: Website | Facebook | Twitter | Instagram $58,150 in 5 Months: How to Build a Lifestyle Business Step-by-Step (Emails, Tools, Everything) Programming for Marketers   ADDITIONAL RESOURCES: The Score Takes Care of Itself: My Philosophy of Leadership by Bill Walsh What I learned Losing a Million Dollars by Jim Paul The Truth: An Uncomfortable Book About Relationships by Neil Strauss

The Productivityist Podcast
Getting Reading Done with Mike Dariano

The Productivityist Podcast

Play Episode Listen Later Mar 1, 2016 40:02


On this episode of the show, Mike is joined by Productivityist's resident book reviewer and fellow avid reader Mike Dariano. They talk about how they go about reading and what they do differently to keep their reading workflow...flowing. The goal of this episode is to inspire you to find a way to read more without overwhelming you in the process. Let's hope it does the trick! Relevant Links http://productivityist.com/author/mike-dariano/ (Mike Dariano at Productivityist) http://productivityist.com/podcast-81-patrick-rhone/ (A Mindful Conversation with Patrick Rhone | The Productivityist Podcast) http://www.amazon.com/gp/product/0812979680/ref=as_li_qf_sp_asin_il_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=0812979680&linkCode=as2&tag=vardyme-20&linkId=UVNYMOEV7EPR53AB (Antifragile: Things That Gain from Disorder (Incerto) by Nassim Nicholas Taleb | Amazon) http://www.amazon.com/gp/product/0307352153/ref=as_li_qf_sp_asin_il_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=0307352153&linkCode=as2&tag=vardyme-20&linkId=U4LAP76DOMUQJFJ5 (Quiet: The Power of Introverts in a World That Can't Stop Talking by Susan Cain | Amazon) http://www.audible.com/ (Audible.com) http://jump.blinkist.com/SH1T (Blinkist) http://www.amazon.com/gp/product/0374533555/ref=as_li_qf_sp_asin_il_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=0374533555&linkCode=as2&tag=vardyme-20&linkId=NPZROJAAPE6O2RZT (Thinking, Fast and Slow by Daniel Kahneman | Amazon) http://www.amazon.com/gp/product/1591843472/ref=as_li_qf_sp_asin_il_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=1591843472&linkCode=as2&tag=vardyme-20&linkId=PJCCLHEYLUR5D7PJ (The Score Takes Care of Itself: My Philosophy of Leadership by Bill Walsh, Steve Jamison, Craig Walsh | Amazon) http://www.amazon.com/gp/product/0525429565/ref=as_li_qf_sp_asin_il_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=0525429565&linkCode=as2&tag=vardyme-20&linkId=XMY7OSWJCHQO7NN2 (Originals: How Non-Conformists Move the World by Adam Grant | Amazon) http://www.amazon.com/gp/product/1608680908/ref=as_li_qf_sp_asin_il_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=1608680908&linkCode=as2&tag=vardyme-20&linkId=AH4DPQFOSZEEQIZ5 (The Practicing Mind: Developing Focus and Discipline in Your Life Master Any Skill or Challenge by Learning to Love the Process by Thomas M. Sterner | Amazon) http://www.amazon.com/gp/product/0143124986/ref=as_li_qf_sp_asin_il_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=0143124986&linkCode=as2&tag=vardyme-20&linkId=NJCHSYSCD26O4XOA (Give and Take: Why Helping Others Drives Our Success by Adam Grant | Amazon) http://investorfieldguide.com/bookclub/ (Patrick O'Shaughnessy | Book Club) http://www.amazon.com/gp/product/0316286044/ref=as_li_qf_sp_asin_il_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=0316286044&linkCode=as2&tag=vardyme-20&linkId=2A4QBOU36VNMSW2S (Foolproof: Why Safety Can Be Dangerous and How Danger Makes Us Safe by Greg Ip | Amazon) http://www.amazon.com/gp/product/1451665997/ref=as_li_qf_sp_asin_il_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=1451665997&linkCode=as2&tag=vardyme-20&linkId=XILUJCEPIEVVQ4V3 (The Millionaire Messenger: Make a Difference and a Fortune Sharing Your Advice by Brendon Burchard | Amazon) http://www.amazon.com/gp/product/1101903988/ref=as_li_qf_sp_asin_il_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=1101903988&linkCode=as2&tag=vardyme-20&linkId=PPPPJYJRLZ775LFI (Born for This: How to Find the Work You Were Meant to Do by Chris Guillebeau | Amazon) http://productivityist.com/106-year-old-problem/ (The 106 Year Old Problem | Productivityist) http://www.amazon.com/John-Allen-Paulos/e/B000AQ79HG (John Allen Paulos | Amazon) https://twitter.com/mikedariano?lang=en (mikedariano (@mikedariano)

Art of the Kickstart
Equity Crowdfunding and Clashing with Kickstarter: The Story of FundedByMe – ATK068

Art of the Kickstart

Play Episode Listen Later Nov 16, 2014 30:27


It's an Art of the Kickstart first today as Arno Smit of FundedByMe joins the podcast to share the world of equity crowdfunding and how entrepreneurs and inventors everywhere are using not just reward based crowdfunding to build their businesses. We chat about the future of entrepreneurship, crowdfunding and how businesses everywhere are being dynamically changed through the amazing innovation the internet is enabling. This is an unconventional interview which will shed some serious light about the other opportunites available to inventors, especially those outside the United States looking to raise capital and how best to go about it. The Funded By Me Platform Success Quote "Never give up...just follow your dreams." Key Crowdfunding Takeaways How a Kickstarter rejection led to an entire crowdfunding platform The dynamics and differences in crowdfunding between Europe and the US When to decide a business problem is worth solving How equity crowdfunding works and is building business everywhere The challenges of two sided marketplaces When it makes sense to use equity as opposed to reward crowdfunding Why the JOBS Act has failed to revolutionize crowdfunding in the US How to compete against the most powerful players in the market The effect equity crowdfunding investors can help build their businesses Where crowdfunding is going in the next 5-10 years and how it will change the world Why other crowdfunding platforms are popping up everywhere The absolute importance of team building and how to grow an organization Links fundedbyme.com Influential Business Books The Score Takes Care of Itself: My Philosophy of Leadership Connect with Arno @_entreprenerd @fundedbyme FundedByMe's Facebook FundedByMe Success Stories Virtuous Vodka Love the Show? Leave us a Review   Our Sponsor eFulFillment Service: Want to get your rewards out to backers and eliminate the hassle of post-campaign shipping? EFS can help with tons of crowdfunding experience and special discounts for Art of the Kickstart listeners these guys are a great bet to help your business grow.