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In this episode, Sarah sits down with Tayab Ali, Director of the International Centre of Justice for Palestinians (ICJP), to discuss the organisation's critical work in response to the ongoing crisis in Gaza and the Occupied Territories. The conversation explores ICJP's efforts and introduces Global 195, a new initiative aiming to coordinate legal interventions across multiple jurisdictions to hold those responsible for international crimes accountable. Tayab, also a partner and Head of International Law at the renowned London firm Bindmans LLP, shares his inspiring journey in law and activism. If you've ever found yourself deciding between a career in politics or law, listen in to this episode! Tayab Ali, Director at International Centre of Justice for Palestinians. Tayab is an internationally recognised and highly respected Solicitor Advocate. His practice encompasses criminal and civil/public law in both the UK and international jurisdictions. He is a partner and Head of International Law at leading and award-winning London law firm Bindmans LLP. As a lawyer, Tayab's work and case profiles have consistently been recognised by the principal Legal Directories which have ranked him as a leading lawyer in multiple practice areas. Chambers & Partners described him as “an irresistible force – he's fearless and he always gets the right results for his clients”. He is rated as a Super Lawyer by Thompson Reuters and recognised in the field of Civil Liberties by The Legal 500. Find out more about Global 195 https://www.icjpalestine.com/2025/03/18/global-195-launched/ Find out more about the ICJP https://www.icjpalestine.com/
On this week's episode, Maria talks with attorney Mark Anderson. They discuss his firm's recent growth, hiring a social media manager, running an office while traveling, when to add a new staff member, how much to invest in marketing, and using software to create great dashboards. Get in touch with Mark at https://maafirm.com Guest Mark Anderson (@lawishbymark on Instagram) is the founder and an attorney of Anderson Injury Lawyers in Texas. He is repeatedly named a Top Attorney by Fort Worth Magazine, and is annually voted as a Super Lawyer by Thompson Reuters. Mark is Board Certified in Personal Injury Trial Law—an achievement that only two percent of all Texas lawyers can claim. Host Maria Monroy (@marialawrank on Instagram) is the Co-founder and President of LawRank, a leading SEO company for law firms since 2013. She has a knack for breaking down complex topics to make them more easily accessible and started Tip the Scales to share her knowledge with listeners like you. _____ LawRank grows your law firm with SEO Our clients saw a 384% increase in first-time calls and a 603% growth in traffic in 12 months. Get your free competitor report at https://lawrank.com/report. Subscribe to us on your favorite podcast app Rate us 5 stars on iTunes and Spotify Watch us on YouTube Follow us on Instagram and TikTok
On this week's episode, Maria talks with attorney Mark Anderson. They discuss his firm's recent growth, hiring a social media manager, running an office while traveling, when to add a new staff member, how much to invest in marketing, and using software to create great dashboards. Get in touch with Mark at https://maafirm.com Guest Mark Anderson (@lawishbymark on Instagram) is the founder and an attorney of Anderson Injury Lawyers in Texas. He is repeatedly named a Top Attorney by Fort Worth Magazine, and is annually voted as a Super Lawyer by Thompson Reuters. Mark is Board Certified in Personal Injury Trial Law—an achievement that only two percent of all Texas lawyers can claim. Host Maria Monroy (@marialawrank on Instagram) is the Co-founder and President of LawRank, a leading SEO company for law firms since 2013. She has a knack for breaking down complex topics to make them more easily accessible and started Tip the Scales to share her knowledge with listeners like you. _____ LawRank grows your law firm with SEO Our clients saw a 384% increase in first-time calls and a 603% growth in traffic in 12 months. Get your free competitor report at https://lawrank.com/report. Subscribe to us on your favorite podcast app Rate us 5 stars on iTunes and Spotify Watch us on YouTube Follow us on Instagram and TikTok
AI Copyright Cases, Tumblr's Fediverse Shift & Quantum Computing Breakthroughs | Hashtag Trending In this episode of Hashtag Trending, host Jim Love covers multiple significant events in the tech world. Highlights include Thompson Reuters' victory in a landmark AI copyright lawsuit against Ross Intelligence, Tumblr's integration with the Fediverse and migration to WordPress, and Japan's unveiling of a hybrid quantum supercomputer. Additionally, the episode discusses the US and UK not signing a declaration on AI safety and development, and the rising use of AI chatbots as digital companions in the UK amid increasing loneliness. Tune in for insights and analysis on these developments and more. 00:00 Introduction and Headlines 00:30 Thomson Reuters Wins Landmark AI Copyright Case 02:08 Tumblr Joins the Fediverse 04:38 US and UK Decline AI Safety Declaration 07:15 Japan's Quantum Computing Breakthrough 09:11 AI Companions Amid Loneliness Epidemic 10:39 Conclusion and Host's Thoughts
Jason Howell and Jeff Jarvis discuss the AI Action Summit in Paris, Elon Musk's bid for OpenAI, the Thompson Reuters copyright lawsuit, massive AI spending by tech giants, and ChatGPT Operator buying expensive eggs! Support the show on Patreon! http://patreon.com/aiinsideshow Subscribe to the new YouTube channel! http://www.youtube.com/@aiinsideshow Note: Time codes subject to change depending on dynamic ad insertion by the distributor. NEWS 0:02:00 - UK and US refuse to sign international AI declaration Macron touts Europe and trolls Trump at Paris AI summit Roose: 5 Notes From the Big A.I. Summit in Paris 0:10:25 - Elon Musk-Led Group Makes $97.4 Billion Bid for Control of OpenAI 0:16:00 - ‘Doomers' Review: Hunkered Down, Debating the Peril and Promise of A.I. 0:18:45 - Thomson Reuters Wins First Major AI Copyright Case in the US 0:25:55 - Tech Giants Double Down on Their Massive AI Spending 0:30:00 - Meta lays off thousands as it pivots to AI 0:31:21 - IT Unemployment Rises to 5.7% as AI Hits Tech Jobs 0:38:40 - Save the date: Google I/O is May 20-21, 2025. 0:39:51 - Google One AI Premium adds NotebookLM Plus, 50% student discount 0:43:47 - Google starts testing new Search ‘AI Mode' internally – Here's an early look at it 0:47:41 - AI crawler wars threaten to make the web more closed for everyone 0:50:46 - I let ChatGPT's new ‘agent' manage my life. It spent $31 on a dozen eggs. Learn more about your ad choices. Visit megaphone.fm/adchoices
In today's episode, we welcome Andy Home, Senior Metals Correspondent at Thompson Reuters. Andy has been covering the metals markets since 1987 and joins us today to travel through time and talk about the past and future for metals including aluminum, nickel, lithium, cobalt, and uranium. We also discuss the importance of narrative in determining price and how the metals markets need to evolve for better transparency. We conclude with Andy's views on AI in journalism.
Episode 238 FACULTY: Scott Scarano, EA and Matt Kid, CPA CLASS: #Shoperations In this episode, one of Accounting High's substitute teachers, Matt Kidd, CPA interviews Scott Scarano, EA, about his journey through accounting. Scott shared how his grandfather's CPA firm and the family software business shaped his early career, as well as the tough times he faced during college before finding his way back to accounting. He talked about his experiences with remote work, using Xero, and implementing EOS, all of which helped him transform his firm and himself. Over time, Scott grew the business significantly and reinvented his role, evolving from an accountant to a full-fledged entrepreneur.
In late 1931, several Native trappers in Aklavik, Northwest Territories, reported to the Royal Canadian Mounted Police (RCMP) that a newly arrived white man, Albert Johnson, had been tampering with their traps. The RCMP dispatched two officers to Johnson's remote cabin, but he refused to speak with them, so they left to get a warrant to search his home. When the officers returned and tried to gain entry, Johnson fired a shotgun blast through the cabin door, wounding one of the RCMP officers.The incident quickly escalated when a posse of RCMP officers returned and tossed dynamite into the cabin, initiating a firefight in which one officer was killed, and a manhunt that would last more than month and unfold across more than 150 miles of some of the roughest terrain in the world. In the end, Albert Johnson would not be taken alive. And while his death may have ended the wild pursuit across the Yukon territory, it was just the beginning of another mystery that would endure into the twenty-first century.Thank you to the Incredible Dave White of Bring Me the Axe Podcast for research and Writing support!ReferencesCanadian Press. 1932. "Long chase of slayer." New York Times, February 18: 3.Edmonton Journal. 1932. "Cornered by pursuers, wounded and fighting to last, Johnson slain." Edmonton Journal, February 18: 1.—. 1932. "Think Mad Trapper hiding in Arctic wilderness cabin." Edmonton Journal, January 27: 1.Journal, Edmonton. 1932. "Eyewittness tells story last desperate stand trapper Albert Johnson." Edmonston Journal, February 19: 1.New York Times. 1932. "Mad, hunted trapper kills constable." New York Times, February 1: 38.North, Dick. 2005. Mad Trapper of Rat River: A True Story Of Canada's Biggest Manhunt. New York, NY: Lyons Press.Roden, Barbara. 2022. "The Mad Trapper part 3: Shootout on the Eagle River." North Thompson Times, December 8.—. 2022. "The Mad Trapper part 5: The mystery of Albert Johnson endures to this day." North Thompson Times, December 22.—. 2022. "The Mad Trapper part II: A tragic manhunt plays out." North Thompson Times, December 1.—. 2022. "The Mad Trapper, Part I: a man of mystery arrives in the Arctic." North Thompson Times, November 24.Thompson Reuters. 2021. "Scientists narrow search for mysterious Mad Trapper to Sweden." Comtex News Network, July 30.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Send us a textProfessor Carlos Duarte, Ph.D. is Distinguished Professor, Marine Science, and Executive Director, Coral Research & Development Accelerator Platform ( CORDAP - https://cordap.org/ ), Biological and Environmental Science and Engineering Division, King Abdullah University of Science and Technology ( KAUST - https://www.kaust.edu.sa/en/study/faculty/carlos-duarte ), in Saudi Arabia, as well as Chief Scientist of Oceans2050, OceanUS, and E1Series. Prior to these roles Professor Duarte was Research Professor with the Spanish National Research Council (CSIC) and Director of the Oceans Institute at The University of Western Australia. He also holds honorary positions at the Arctic Research Center in Aarhus University, Denmark and the Oceans Institute at The University of Western Australia. Professor Duarte's research focuses on understanding the effects of global change in marine ecosystems and developing nature-based solutions to global challenges, including climate change, and developing evidence-based strategies to rebuild the abundance of marine life by 2050. Building on his research showing mangroves, seagrasses and salt-marshes to be globally-relevant carbon sinks, Professor Duarte developed, working with different UN agencies, the concept of Blue Carbon, as a nature-based solution to climate change, which has catalyzed their global conservation and restoration. For the past years, Professor Duarte has also lead efforts to quantify the global role and importance of algal forests. He has conducted research across all continents and oceans, spanning most of the marine ecosystem types, from inland to near-shore and the deep sea and from microbes to whales, and has a particular focus on the role of seaweed aquaculture as a sustainable solution for multiple challenges. Professor Duarte led the Malaspina 2010 Expedition, including over 700 scientists from 38 institutions from across 18 nations, that sailed the world's oceans to examine the impacts of global change on ocean ecosystems and explore deep-sea biodiversity. Professor Duarte served as President of the American Society of Limnology and Oceanography between 2007 and 2010. He has published more than 950 scientific papers a and has been ranked within the top 1% Highly-Cited Scientist by Thompson Reuters in all assessments of this rank, as was ranked as the top marine biologist in the world, and recently, the 12th most influential climate scientist in the world (Reuters). He has received many honors, including the G. Evelyn Hutchinson Award from the American Society of Limnology and Oceanography in 2001, the National Science Award of Spain (2007), and the I. Vernadsky Medal of the European Geophysical Union. the Prix d'Excellence by the International Council for the Exploration of the Seas (ICES, 2011), the Carlo Heip award for excellent in Marine Biodiversity (2018), and the Ramon Margalef Ecology Award (2019), and the BBVA Foundation Frontiers of Knowledge Award in Ecology and Conservation Biology (2020). Professor Duarte earned a bachelor's degree in environmental biology from Autonomous University of Madrid, Spain and obtained a Ph.D. in limnology from McGill University#Corals #Oceans #Seagrass #BlueCarbon #BlueEconomy #Mangroves #Reefs #KAUST #ClimateChange #CarbonCapture #CarlosDuarte #Aquaculture #SaltwaterAgriculture #KingAbdullahUniversityOfScienceAndTechnology #KSA #SaudiArabia #RedSea #Bioprospecting #Genomics #CraigVenter #CarbonSink #Environment #Biodiversity #COP16 #Limnology #ProgressPotentialAndPossibilities #IraPastor #Podcast #Podcaster #ViralPodcast #STEM #Innovation #Technology #Science #ResearchSupport the show
In this episode of 'Digi-Tools in Accrual World,' we dive into the latest news and trends while embracing the chaos! From monstrous acquisitions by Thomson Reuters, Simpro, Bright, and Access Group to the nostalgic nod to Excel's 40th birthday, this episode is packed with industry insights. Don't miss our deep dive into the rise of Finfluencers and the FCA's crackdown, as well as tips on strengthening those accountant-bank relationships from special guest Sophie Hossak from Allica Bank. 00:00 Coming Up 01:26 Intro App News ~~~~~~~~~~~~~~~~~~~~~~~ 02:42 Thompson Reuters acquire LLM company 04:44 Simpro Acquire Big Change 06:20 Bright Acquire Inform Direct 10:50 Access Group Acquire HireAra 12:23 Nexly Launch for Auditors 20:05 And in other news... Happy Birthday Excel 20:45 Allica Bank - Building Bridges between Accountants and Banks 31:27 Wuvvable Dogs 34:47 Florentina Sandu - Good Judges and Bad Influencers 39:40 Outro
Episode 234 FACULTY: Matt Kidd, CPA CLASS: #Shoperations In this throwback to Sons of CPAs, Scotty chats it up with Matt about his two CPA brothers, diving into how they each built successful practices, inspired by their CPA father. They talk about managing and transitioning CPA firms, incorporating wealth management, modernizing traditional practices, tax season, and client relationships. Tune in for a comprehensive view on growing a client-centric, million-dollar CPA practice, with insights on practical strategies and overcoming challenges in the accounting profession.
Thinking at the Speed of Bias: How to Shift Our Unconscious Filters by Sara Taylor Amazon.com Deepseeconsulting.com A practical guide to tackling unconscious bias in a polarized world. Learn to recognize your unconscious bias and create positive change. Respected DEI expert Sara Taylor presents a down-to-earth guide on how to tackle unconscious biases and foster true equity in our rapidly changing world. Through relatable examples and practical strategies, readers learn to deliberately slow down their thought processes and become aware of their filters in various situations. Taylor encourages readers to question their own assumptions by asking, "Do I know that what I'm thinking is actually true?" and "Why might I be reacting this way?" The book demonstrates the importance of a clear set of competencies, skills, and strategies for addressing unconscious bias. By developing a culturally competent mindset and using a shared, holistic language to discuss these issues, readers gain the tools to understand, discuss, and implement change both at home and in the workplace. This approach avoids blame or shame, making it accessible and empowering for everyone. The book's insights extend beyond individuals; it demonstrates how organizations can scale up cultural competence to transform their structures and systems. With a strong sense of hope, readers are empowered to make a difference, creating a more just and equitable world for all. About the author Diversity and inclusion strategist, renowned for her visionary work in culture competence, nationally recognized speaker, and bestselling author Sara Taylor is dedicated to changing the world through the workplace by making organizations across the globe more effective and inclusive and their leaders more culturally competent. She founded deepSEE Consulting in 2002 to provide insightful consulting and strategic diversity training, paired with measurement tools to build individual and organizational cultural competence. In her deepSEE Consulting role as President, Sara has worked with hundreds of national and global companies and their executives, including Chief Diversity Officers, Organizational Development and HR leaders as well as staff at all levels throughout the organization. She helps them to understand the full complexities of today's diverse workforce and to build the competencies necessary to create inclusion and equity. Her clients over the years have included reputable companies such as Walmart, 3M Company, AARP, Cleveland Foundation, Coca-Cola, Marriott International, General Mills, United Way Worldwide, National Credit Union Administration, Ingersol-Rand, Seagate Technologies, Thompson Reuters, Thrivent Financial, among others. Prior to deepSEE Consulting, Sara was the Director of Diversity and Inclusion for Ramsey County, Minnesota, where she established a new department to lead D&I efforts for 5,000 employees. She began her career as a Leadership and Diversity Specialist at the University of Minnesota, where she developed state-wide diversity and leadership programs, created and managed a grant program to fund community-based diversity initiatives, and directed the activities of diversity and leadership educators. Sara's forthcoming book, Thinking at the Speed of Bias: How to Shift Our Unconscious Filters (Berrett-Koehler), helps individuals tackle their unconscious bias and empower organizations to scale cultural competence to transform their structural and systematic landscapes to become more effective and equitable. She previously authored the 2017 bestselling book Filter Shift: How Effective People See the World, which is used by numerous individuals and organizations across the globe to increase success and create greater effectiveness. She has been an active member of the Society of Human Resource Management, Twin Cities Diversity, Equity and Inclusion Practitioners, Human Resource Professionals of Minnesota,
Change can often feel daunting when navigating career transitions, but it can also be the beginning of great opportunities. In this episode, Kristine Delano and Koel Ghosh talk about the importance of embracing change and discovering fulfilling paths beyond conventional definitions of success. Koel Ghosh is a Senior Growth Advisor at Eminence Strategy Consulting, specializing in reputation management. She is also leading the India Chapter for Women in ETFs, a global non-profit organization for the ETF industry. With over two decades of experience in finance, Koel has held key leadership positions, including former Head of South Asia at S&P Dow Jones Indices and Managing Director and CEO of Asia Index Private Limited, significantly advancing passive investing in India. Her comprehensive expertise in asset management spans various renowned financial institutions such as Thompson Reuters, UTI Asset Management, and IL&FS Asset Management Limited. A Chartered Accountant, she was recognized by the Association of International Wealth Management of India as one of the top 100 women in finance in 2019. In addition to her professional achievements, Koel enjoys painting with various mediums and has a passion for baking sweet treats. Follow on Instagram kristine.delano.writer Visit www.womeninetfs.com to find additional support in the ETF industry. Go to www.kristinedelano.com for your Thrive Guide: a compilation of the most requested and insightful advice from our guests on Leadership and Advancement. Koel's Acknowledgements: Alex Matturri Douglas Peterson Martina Cheung Lakshmi Iyer Ashish Chauhan
This week on The Nick Halaris Show we are featuring Pablo Arredondo, the Vice President of CoCounsel at Thomson Reuters, an AI-driven legal service that is revolutionizing the industry. Pablo, one of my closest friends from Stanford Law School, is a legal tech entrepreneur with an incredible track record of success. He's been at the forefront of the industry for fifteen years, co-founded Casetext in 2013, which sold to Thompson Reuters earlier this year, and has played a huge role in the development of AI tools for the legal world. Ready to dive in? Listen to this episode on Apple Podcasts, Spotify, Amazon Music and YouTube or on your favorite podcast platform.I wanted to have Pablo on the show to explore just how powerful these new AI technologies are, see where the industry is headed, and examine their potential impacts on our economy, society, and culture. As you'll see in the episode, Pablo is a very dynamic thinker, has thought deeply about these issues, and is ideally positioned as a thought leader in the burgeoning AI legal tech world. Tune in to this fascinating episode to learn: What Co-Counsel's Legal AI can do and why we should all be so excited by itWhy AI should improve issues of access and affordability in legal services and potentially address other systemic issues plaguing the industry/justice systemWhy AI technology is fundamentally deflationary but not necessarily destructive when it comes to jobsWhat “slop” is and why we should care about it& Much, much moreStay tuned to the end to hear some highlights from Pablo's entrepreneurial journey and learn why he thinks that people losing the ability to write could be one of the biggest downsides of the rise of AI. As always, I hope you all enjoy this episode. Thanks for tuning in!Love this episode? Please rate, subscribe, and review on your favorite podcast platform to help more users find our show.
How is AI going to change the practice of law? How is one of the most forward looking law firms adapting? And will the billable hour go away? Joe Green, Chief Innovation Officer at Gunderson Dettmer and Cofounder & Director of the Open Cap Table Coalition, steered a law career starting at major Wall Street firm Simpson Thacher towards the worlds of tech and product management, with stop-offs in academia and legal publishing along the way. Ultimately, he found that his legal mindset guided him in his technical work, and his understanding of business and innovation strengthened his legal abilities. Listen as Joe discusses strategies to shift your careers towards your passion through pro bono work, stepping into board advisory roles, parsing the influx of investment into legal tech, and whether the billable hour will really go away in our lifetime. Read detailed summary: https://www.spotdraft.com/podcast/episode-48 Topics: Introduction: 0:00Moving into a tech advisor role at Gunderson Dettmer after a career start at Simpson Thacher: 2:11Moving away from the standard legal path at Thompson Reuters: 5:38Taking on side hustles that pull you towards tech and product: 8:43Founding the Open Cap Table Coalition: 11:59Rejoining Gunderson Dettmer and moving into the CIO role: 18:04Challenging the billable hour model: 20:56Leading and launching innovative projects: 30:06Shifting from a legal to a technical mindset: 33:44Discussing the influx of investment into legal tech: 37:20Predicting the future of legal services: 41:06Book Recommendations: 43:41What you wish you'd known as a young lawyer: 45:40 Connect with us: Joe Green - https://www.linkedin.com/in/joegreen1/ Tyler Finn - https://www.linkedin.com/in/tylerhfinn SpotDraft - https://www.linkedin.com/company/spotdraft SpotDraft is a leading CLM platform that solves your end-to-end contract management issues. Visit https://www.spotdraft.com to learn more.
In the realm of B2B professional services, advertising is frequently one of the least utilized marketing tools. Earlier this year, Thompson Reuters published their "State of Global Legal Marketing & BD" report, revealing that professional services marketers rated advertising as the least effective marketing tactic, behind PR, social media, and client education. In this episode of the CMO Series Podcast, Lee Grunnell, CMO at Womble Bond Dickinson joins Charles Cousins to discuss the importance of advertising in professional services, exploring the common misconceptions and the opportunities for firms. Lee and Charles cover: Why marketers should rethink their priorities when it comes to advertising What effective advertising in professional services looks like The considerations or constraints that make advertising for a services firm unique in comparison to other industries How to approach getting buy-in for advertising efforts at a firm The results from advertising at a services firm, and how can marketers measure the success Lee's advice for CMOs thinking about implementing advertising as part of their marketing mix
Episode: 00210 Released on May 6, 2024 Description: Official title or not, tech-savvy SQL developer, Brittany Mason proves you can be an effective analyst without being called one on paper. In this episode, Brittany shares a serial rapist case that she assisted on and how she used her tech and puzzle-solving skills to do so. Brittany is currently working on a Racketeer Influenced and Corrupt Organizations (RICO) case that originated from a gang robbing the affluent of their watches. Brittany provides advice for aspiring analysts to invest in data analysis and tech (e.g., automation, programming) skills for the best return on investment. Brittany is currently a Police Detective in the Gang Division at Houston Police Department. CHALLENGE: There are Easter eggs in one of the tables of the Excel chapter that Jason wrote for the IACA textbook. First-person to email us at leapodcasts@gmail.com about what the Easter eggs are will receive a $50 gift card from us. Happy hunting! Name Drops: Megan Step (00:35:48), Anthony Bush (00:37:38) Public Service Announcements: Fred Croft (https://www.leapodcasts.com/e/atwje-freddy-croft-the-key-master-as-opposed-to-gatekeeper/) Barry Fosberg (https://www.leapodcasts.com/e/atwje-barry-fosberg-the-data-czar/) Shannon Kail (https://www.leapodcasts.com/e/atwje-shannon-kail-intercontinental-pizza-party/) Related Links: https://www.justice.gov/usao-sdtx/pr/dozens-arrested-part-houston-violent-crime-initiative https://www.shadowfalltraining.com/ Association(s) Mentioned: Vendor(s) Mentioned: I2, Clear, Thompson Reuters, TLO, Cellbrite Contact: Transcript: https://mcdn.podbean.com/mf/web/j5irvjj2ijzhm9cf/BrittanyMason_transcript.pdf Podcast Writer: Mindy Duong Podcast Researcher: Theme Song: Written and Recorded by The Rough & Tumble. Find more of their music at www.theroughandtumble.com. Logo: Designed by Kyle McMullen. Please visit www.moderntype.com for any printable business forms and planners. Podcast Email: leapodcasts@gmail.com Podcast Webpage: www.leapodcasts.com Podcast Twitter: @leapodcasts 00:00:17 – Introducing Brittany 00:11:43 – Getting Analyst Work 00:20:35 – ABS: Serial Rape Case 00:28:52 – Break: Fred Croft, Barry Fosberg, & Shannon Kail 00:30:15 – ABS: Gang Robbery & RICO 00:37:51 – Sworn-Civilian Relationship 00:47:54 – Advice & Training 00:51:14 – Personal Interests: Gaming 00:53:35 – Words to the World
Today, Michael Byrd and Bradford Adatto, both of ByrdAdatto law firm, join us as we discuss employment contracts. Whether you're embarking on a new job opportunity as a physician, or seeking to understand your current employment situation better, understanding the ins and outs of employment contracts is crucial, and this episode promises to equip you with the knowledge and insights to navigate your employment contracts effectively. As the son of a doctor and entrepreneur, Michael S. Byrd has a personal connection to both business and medicine. As the father of five, he has learned the importance of listening closely and thinking creatively. With his background as both a litigator and transactional attorney, Michael brings a comprehensive perspective to business and health care issues. He has been named to Texas Rising Stars and Texas Super Lawyers, published by Thompson Reuters, for multiple years (2009-2023), selected Best Lawyer in America (2024), and recognized as a Best Lawyer in Dallas by D Magazine (2013, 2016-2023). Bradford E. Adatto decided to become a lawyer during sixth-grade Career Day, when he promised to represent his best friend, a future doctor. A few decades and many miles later, he started his own law firm that focused on representing health care and corporate clients. And yes, his best friend from sixth grade is among them. Brad's background is in regulatory, transactional, and securities law. Having worked in health care law his entire career, he has an in-depth knowledge of the “do's and don'ts” of this heavily regulated industry. As the son of a medical doctor and grandson of a medical doctor and dentist, Brad has the health care industry in his blood. He enjoys helping his clients build successful businesses by showing them how to avoid legal problems, create new opportunities, develop new partnerships, and form new entities. ByrdAdatto has extensive experience serving doctors, dentists, and other providers, and can address a spectrum of legal issues in the business of medicine. The team at ByrdAdatto has a deep, personal connection to the world of medicine, as it comprises of parents, spouses, and siblings who are doctors and dentists, and one of the partners, Jeffrey Segal, is both an attorney and a neurosurgeon. ByrdAdatto consequently has a unique understanding of the medical industry and serves clients across all specialties. In this episode, we talk about essential elements you need to know to navigate the world of employment contracts confidently, and our guests share some informative points on queries you may have about employment contracts like; What are employment contracts? What should you do before signing an employment contract? What is the consequence of signing an employment contract without due diligence? How do you ensure an employment contract aligns with your goals and visions? What is a letter of intent? And many more! This episode is sponsored by Lawrence B. Keller of Physician Financial Services. Larry has been dealing with disability insurance and term life insurance for physicians, and other healthcare professionals, since 1990. In many cases, Larry has access to Guaranteed Standard Issue (GSI) disability insurance policies for Medical Resident and Fellows that does not require medical underwriting. To learn more or to have your existing policies reviewed, feel free to reach out to Larry at (516) 677-6211, by email to Lkeller@physicianfinancialservices.com or visitwww.physicianfinancialservices.com. While he might not be a doctor's first phone call regarding their insurance needs, he is often their last.
To her peers, Candy Montgomery was a picture-perfect wife and a popular figure within her neighborhood and church. But beneath the surface was a woman in an unsatisfying marriage with wandering eyes. Candy began an affair with Allan Gore, the husband of her friend, Betty. But she was not prepared for the deadly turn that her romantic rendezvous would take. Retired Attorney Robert Udashen was a member of Candy Montgomery's defense team. He reflects on the high-profile trial that ensued and discusses how he was able to successfully represent and defend Candy Montgomery. Robert Udashen has received many awards and accolades throughout his career. For 20 years, he was an adjunct professor of Texas Criminal Procedure, Trial Advocacy, and Criminal Law at the Dedman School of Law at Southern Methodist University. Robert previously served as President of the Dallas Criminal Defense Lawyers Association and was named a Texas Super Lawyer by Thompson Reuters. Follow Emily on Instagram: @realemilycompagno If you have a story or topic we should feature on the FOX True Crime Podcast, send us an email at: truecrimepodcast@fox.com Learn more about your ad choices. Visit megaphone.fm/adchoices
Washington, DC Journalist Matt Laslo returns to The Good Trouble Show with his recorded interviews with lawmakers, both Democrat and Republican, in Congress on the stripping of The Schumer Amendment. This legislation was written by Senate Majority Leader Chuck Schumer and Republican Mike Rounds and would have brought transparency and accountability from The Pentagon to the UFO / UAP topic.Based on Capitol Hill, Matt Laslo is a journalist who's been covering campaigns and every aspect of federal policy since 2006. He's a WIRED magazine contributor, covering everything from data privacy and crypto to Big Tech and UFOs (or UAPs). Since moving from music to the political beat, Laslo's been a contributor with VICE News, VICE News Tonight (HBO), Rolling Stone, Raw Story, The Daily Beast.. He also runs The LCB (Laslo Congressional Bureau)—a wire service that's brought Washington to life for millions of (public radio) listeners and readers nationwide. Since 2009, he's served on the board of the Regional Reporters Association where he helps represent the dwindling numbers of local reporters based in Washington. In 2011, Laslo graduated cum-laude from the Johns Hopkins University's MA in Government program—where he's been an adjunct political communications professor since 2016. He's also taught comms. and/or journalism at Boston University (MA), George Washington University (MA) and the University of Maryland (BA). He can be found on most all social media platforms as @MattLaslo. Laslo's also had bylines in Billboard, The Atlantic, Campaigns and Elections Magazine, Countable, GEN Medium, NBC Think (their non-partisan opinion vertical), OZY.com, The Chattanooga Courier, The Chattanooga Times Free Press, The Guardian (op-eds under his professor cap), The News of Delaware County, The Metro, The Omaha World-Herald, The Trace, This American Life, Thompson Reuters (op-eds), USA Today and Washingtonian Magazine, among others. #ufoキャッチャー The Good Trouble Show:Patreon: https://www.patreon.com/TheGoodTroubleShowYouTube: https://www.youtube.com/@TheGoodTroubleShowTwitter: https://twitter.com/GoodTroubleShowInstagram: @goodtroubleshowTikTok: https://www.tiktok.com/@goodtroubleshowThreads: https://www.threads.net/@thegoodtroubleshowFacebook: https://www.facebook.com/The-Good-Trouble-Show-With-Matt-Ford-106009712211646
** This interview was recorded a few hours before South Africa initiated its ICJ case - the Genocide Convention is discussed in detail here. When we consider the disgraceful actions of the Israeli state, it becomes evident that they operate in a system of impunity. But what, if anything, can we do about this? My guest today, Tayab Ali, is a lawyer specialising in criminal trials. He is a partner at the legal firm Bindmans. He has been described as “an irresistible force – he's fearless.” He is rated as a Super Lawyer by Thompson Reuters and recognised in Civil Liberties by The Legal 500. He has represented clients in the Supreme Court and European Court of Human Rights and at international political and legal institutions, including the United Nations, the International Criminal Court and the African Commission of Human and Peoples' Rights.Listen to the audio version of the podcast: https://open.spotify.com/show/7vXiAjV...https://podcasts.apple.com/gb/podcast...Join our Patreon to get access to exclusive monthly Zoom calls: https://www.patreon.com/TheThinkingMu...You can also support The Thinking Muslim through a one-time donation: https://www.thinkingmuslim.com/DonateSign up to Muhammad Jalal's newsletter: https://jalalayn.substack.comFind us on:Twitter: https://twitter.com/thinking_muslim Hosted on Acast. See acast.com/privacy for more information.
Connect with Nicole at: Nicole Penn | LinkedInNicole Penn is the CEO of the EGC Group, a marketing and digital agency with offices in Manhattan and Melville. A creative marketing and digital strategy veteran, Nicole and her team have led the strategic marketing direction for companies that include Canon USA, Brother International, Thompson Reuters, Mayo Clinic, among others. Under Nicole's watch, the agency has been named an Inc. 500 Fastest Growing Company, an Agency Post Top 100 Agency and a Google Premier Partner. Additionally, Nicole Penn is the Chief Marketing Officer of Digital Wellness, a leading global business committed to improving people's health and wellbeing. Nicole is also the co-founder of Raydeus, a digital marketing platform built for local marketing. She has been named among the Five People to Watch in Advertising and Top Advertising Executive. In 2015, she was awarded among the Top 50 Most Influential Women. In 2019, Nicole was selected as a member of the Forbes Agency Council. Nicole has been published in Mashable, People Magazine, MediaPost, Luxury Daily and AdWeek. Her board affiliations include The New York Foundation for the Arts, Tribe Global, the Young Presidents Organization, and she is a member of the Harvard Business School YPO Presidents Program Please leave a review or send us a Voice note letting us know what you enjoyed at:Back2Basics reconnecting to the essence of YOU (podpage.com)Follow us on IG and FB @Back2BasicsPodcast
In this episode, we get to speak to one of the industry's most influential people in fintech and the financial markets, Mr. Chris Skinner. Voted a foremost fintech observer by the Telegraph, and one of the most influential people in financial technology by the Wall Street Journal and Thompson Reuters, his opinion counts when it comes to what's next for banks and the future of money... or rather a future where we don't think about money. Enjoy the listen.
In this episode, Dan and Lauren listen as Dr. Bruce Avolio shares his experience as one of this year's ILA Lifetime Achievement Award Winners. Avolio is the Mark Pigott Chair in Business Strategic Leadership within the Foster School of Business at the University of Washington. In the Foster School, he also serves as the Executive Director for the Center for Leadership & Strategic Thinking. He is recognized as being among the top 70 most highly cited researchers in the United States in Economics and Business and among the top 3,000 across all sciences around the globe (Thompson Reuters). Resources mentioned in this episode include: ----more---- "Lasso on Leadership" Bruce Avolio's list of top 100 positives amidst the Pandemic with the goal of bringing one smile to the receiver and me
For our fourth episode in the series, The Chief of Staff Association's Euan Godbold is joined by Marc Ristol, Chief of Staff at the Thomson Reuters Foundation. The charitable arm of the Thompson Reuters news agency, Marc guides the leadership team as they work to advance media freedom, foster more inclusive economies, and promote human rights around the world.Host: Euan GodboldGuest: Marc Ristol, Chief of Staff at The Thomson Reuters FoundationLearn more about the TRF here: https://www.trust.org/Sign up for their Trust Conference in London here: https://event.trustconference.Applications to join our latest cohort of members are now open. Membership provides you access to our world-leading Chief of Staff Core Competency Programme, career-defining mentorship and the opportunity to join our Executive Education programmes at the University of Oxford and Harvard Business School. To learn more, go to www.csa.org
Washington, DC, Journalist Matt Laslo returns to The Good Trouble Show with the latest interviews with members of Congress on the UFO / UAP topic. This gum-shoe journalist has been doing amazing work chasing down our lawmakers on Capitol Hill to get them on record on the UFO / UAP topic. Constantly walking the halls of Congress, Matt Laslo reveals what is now going on behind the scenes following whistleblower David Grusch 's testimony on Capitol Hill.Based on Capitol Hill, Matt Laslo is a journalist who's been covering campaigns and every aspect of federal policy since 2006. He's a WIRED magazine contributor, covering everything from data privacy and crypto to Big Tech and UFOs (or UAPs). Since moving from music to the political beat, Laslo's been a contributor with VICE News, VICE News Tonight (HBO), Rolling Stone, Raw Story, The Daily Beast.. He also runs The LCB (Laslo Congressional Bureau)—a wire service that's brought Washington to life for millions of (public radio) listeners and readers nationwide. Since 2009, he's served on the board of the Regional Reporters Association where he helps represent the dwindling numbers of local reporters based in Washington. In 2011, Laslo graduated cum-laude from the Johns Hopkins University's MA in Government program—where he's been an adjunct political communications professor since 2016. He's also taught comms. and/or journalism at Boston University (MA), George Washington University (MA) and the University of Maryland (BA). He can be found on most all social media platforms as @MattLaslo. Laslo's also had bylines in Billboard, The Atlantic, Campaigns and Elections Magazine, Countable, GEN Medium, NBC Think (their non-partisan opinion vertical), OZY.com, The Chattanooga Courier, The Chattanooga Times Free Press, The Guardian (op-eds under his professor cap), The News of Delaware County, The Metro, The Omaha World-Herald, The Trace, This American Life, Thompson Reuters (op-eds), USA Today and Washingtonian Magazine, among others.
When Jon Cross founded Pondera Solutions in 2011, his goal was to reduce fraud in U.S. government programs like Medicaid and Unemployment Insurance. By 2020, Cross and his partners had built Pondera to more than $9 million in annual recurring revenue when they received an offer from Thompson Reuters for a reported $124 million.
AI Chat: ChatGPT & AI News, Artificial Intelligence, OpenAI, Machine Learning
In this episode, Jake Heller, CEO of Casetext, delves into the transformative potential of AI in the legal industry and shares insights from Casetext's impressive $650M acquisition by Thompson Reuters. Listen in as he unveils the journey of building a pioneering legal tech platform and what the future holds for AI-driven legal research. Get on the AI Box Waitlist: https://AIBox.ai/ Investor Contact Email: jaeden@aibox.ai Facebook Community: https://www.facebook.com/groups/739308654562189/ Discord Community: https://aibox.ai/discord Download Selfpause: https://selfpause.com/Podcast Follow me on Twitter... er... X: https://twitter.com/jaeden_ai
Davida Perry, Esq. – Are Dress Codes Still a Thing?Have you noticed how the people you encounter at different businesses have very different ways of dressing for work? At some there seems to be a consistent dress code, while at others it seems like the wild west. Surely it should match the brand image of that business, but sometimes it doesn't seem to. I was curious as to what you, as the business owner or manager can legally require of your employees. So, I invited Davida Perry, an expert on employment law to join me and help sort this out for you.Listen to this new episode for some ideas that you can use to decide what's right for your business. About Davida Perry:Davida S. Perry is the co-founding and managing partner of Schwartz Perry & Heller, a boutique law firm focusing exclusively on representing individuals in all areas of employment law, including discrimination and sexual harassment cases. Ms. Perry holds an “AV rating with preeminence” from Martindale Hubbell, has been listed by Thompson Reuters as a New York – Metro Area “Super Lawyer” every year since 2009, has been a “Woman Leader In The Law” every year since 2012 by ALM Media and has been recognized by City & State on its Law Power 100 list. Ms. Perry has co-authored numerous articles and publications for programs sponsored by the New York State & City Bar Associations, the National Employment Lawyers Association,. Thomson Reuters and the Practicing Law Institute. Ms. Perry has also lectured extensively on employment law for various continuing legal education providers such as Lawline and The National Law Institute. Ms. Perry is a mediator with the United States District Courts of the Southern and Eastern Districts of New York, as well as with the New York and Richmond County Supreme Courts. Ms. Perry also serves as a mediator and arbitrator with the American Arbitration Association.Connect with Davida Perry:LinkedIn: linkedin.com/in/davidaperry Davida S. PerrySchwartz Perry & Heller LLP3 Park Avenue, Suite 2700New York, New York 10016P: 212-889-6565dperry@sphlegal.com If you have any questions about anything in this, or any of my podcasts, or have a suggestion for a topic or guest, please reach out directly to me at Alan@WeddingBusinessSolutions.com or visit my website Podcast.AlanBerg.comPlease be sure to subscribe to this podcast and leave a review (thanks, it really does make a difference). If you want to get notifications of new episodes and upcoming workshops and webinars, you can sign up at www.ConnectWithAlanBerg.com
Angie Robertson is a talented and highly respected consumer lawyer based out of Chicago, Illinois. Angie is a partner with the consumer law firm of Philipps and Philipps, Ltd. As an aside, Episode 4 of the Next Lawyer Up podcast features an interview with the founder of Philipps and Philipps, Ltd., attorney Dave Philipps. Angie is an exceptional legal writer and researcher and I know this from first-hand experience by working with her on a number of consumer law cases over the years. Angie also does a lot of work for the consumer law bar in our country. She is on the national board of directors for the NACA (National Association of Consumer Advocates) and she also serves as the Illinois co-chair for NACA. In recognition of her work, Angie was recently named as an Illinois Super Lawyer by Thompson Reuters. I was interested to learn about Angie's journey from Nebraska to Chicago on this episode of the podcast. I hope you enjoy it
The AI Breakdown: Daily Artificial Intelligence News and Discussions
Today on The AI Breakdown Brief: Databricks acquires Mosaic for $1.3B Ramp acquires Cohere.io Thompson Reuters acquires legal AI firm CaseText for $650M Verge surveys 2000 people on AI MerlynMind releases education focused large language models Waldo 2.0 is drone object identification Whale song AI SIGN UP FOR THE AI BREAKDOWN NEWSLETTER: https://theaibreakdown.beehiiv.com/ NOTE: While NLW is traveling this week, The AI Breakdown will only be releasing The Brief each morning. We'll be back to our regular content at the end of the week. The AI Breakdown helps you understand the most important news and discussions in AI. Subscribe to The AI Breakdown newsletter: https://theaibreakdown.beehiiv.com/subscribe Subscribe to The AI Breakdown on YouTube: https://www.youtube.com/@TheAIBreakdown Join the community: bit.ly/aibreakdown Learn more: http://breakdown.network/
When is an emoji not just an emoji? When it is cited in a legal case alleging an organization breached U.S. securities laws. Emojis are now legal communication. That's the big headline in this podcast with Susannah Hammond of Theta Lake. Hammond, who has extensive experience as a senior regulatory intelligence expert with Thompson Reuters, and who has been a compliance officer with a major financial organization. Hammond connects the dots between the way organizations are increasingly using emojis in their text communications with customers, how such communications now have the legal weight of words, and how all that means that AI powered systems are needed record such traffic. Emojis are an inherent part of modern communications, but they must, in a business context, be treated with the same care as every other form of communication or messaging. Theta Lake empowers organizations to expand their use of unified communications platforms (such as Microsoft Teams, RingCentral, Zoom and WebEx by Cisco) while reducing the risk of potential compliance gaps. Critically Theta Lake enables the full context capture, preservation and retrieval of voice, video and chat - including specifically emojis! Theta Lake's regulatory and data science teams are happy to discuss any issues in greater detail. You can find regulatory perspectives from Theta Lake here or you can join a weekly 30-minute demo webinar here.
Accounting High (aka Sons of CPAs Podcast) Season 3 Episode 10 | Recorded March 14, 2022 (π day) Guest: Lindsay Stevenson, CPA, CGMA Hosts: Jason Ackerman and Scott Scarano Join Jason and Scott in getting to know more about Lindsay, BPM LLP's Chief Transformation Officer. What does that role do? We weren't too sure ourselves until Lindsay gave us a glimpse of what she does. Listen to how she started out as a staff accountant until becoming an integral part of a large firm and how she was able to go through a midlife crisis in identifying what she really wanted to do with her career. Lindsay also shares her experience on how these big innovative changes happen at a large firm and how being a CPA makes you a “hot thang” that most businesses all over the country would want to work with. 0 Accounting can be sexy to young people 3 Chief Transformation Officer - the strategy behind being innovative, forward-thinking, and actually moving the needle so that we can get traction on all the cool ideas that our team has 4 Lindsays journey from a public accountant to Chief Transformation Officer Shoutout to Sarah Elliot, CPA, PCC, Brian Kush, PCC, CPA 8 What would a job look like for you?... And he said, let's do it! Let's do it at BPM Shoutout to Dan Griffiths 10 I was overwhelmed to think that there was just sort of this written rule about CPAs. You come into the profession, you put your head down, and you do your work. Then you keep doing that until you make partner. It just felt I wasn't that 14 If your foundation is built on time and that billing structure, you can't just build something else on top of that. It's a shaky foundation 16 The real magic in my role is it's really fun to think about the big things Shoutout to Apple 19 What you should care about the most is every client interaction and how to make that better 23 Lindsay's and Jason's POV on how small and large firms adapt and innovate their processes Shoutout to Thompson Reuters, CCH, Workday 27 When you become the big fish in the pond, there is less motivation to innovate 30 Is this due to the general mindset shift of the digital age or people being more open to sharing? Shoutout to Squadcast 34 Niche Accounting, the next big shift for the accounting space. Or have we already shifted into it? Shoutout to Tate Henshaw, CFP 39 What are some of the things that Lindsay's looking forward to changing with her new role? 40 Accounting can be sexy 42 If you were to sell the CPA firm or the CPA profession to your kids, how would you do it? Shoutout to Dave Emmerman 43 You come out of school and you say, I'm a CPA. Near every business in this country would be like, come work for me because I need somebody that understands finances 47 Be brave and be bold. There are ways to take risks and be bold and be brave in very small ways that carry very little risk --- Send in a voice message: https://anchor.fm/sonsofcpas/message
“The Inflation Reduction Act of 2022 is really a bill which is using the financial structure of the country to stimulate business. This is a very different kind of solution than one might have conjured up some years ago. Back in 2010, Congress tried to do something on climate change and the main solution under consideration was a carbon tax. So that was also an effort to use the financial system, but this is a very different approach.This is putting out stimulus so that the business community can do what's necessary to build a clean energy economy. And so consumers can help support the growth of that clean energy economy by purchasing all those products that will allow individual people, families, and communities to be part of the solution by owning electric cars, by putting solar panels on their homes, by buying heat pumps to put in their homes, by improving the insulation in their private homes or buildings and thereby cutting their heating and cooling costs.”Dr. Mona Sarfaty is the Executive Director and Founder of the Medical Society Consortium on Climate and Health, comprised of societies representing 70% of all U.S. physicians. She founded the Communication in 2016 in conjunction with the George Mason University Center for Climate Change. Under her leadership, the Consortium has grown into a nationwide coalition of societies, organizations, and advocates mobilizing support for equitable policies that address the health impacts of climate change.Edward Maibach is Director of the George Mason University Center for Climate Change Communication, a distinguished University Professor and communication scientist who is expert in the uses of strategic communication and social marketing to address climate change and related public health challenges. His research – funded by NSF, NASA, and private foundations – focuses on public understanding of climate change and clean energy; and the psychology underlying public engagement. In 2021, Ed was identified by Thompson Reuters as one of the world's 10 most influential scientists working on climate change.https://medsocietiesforclimatehealth.orghttps://twitter.com/docsforclimatewww.climatechangecommunication.org/all/climate-change-american-mind-april-2022/www.climatechangecommunication.org/all/politics-global-warming-april-2022/www.oneplanetpodcast.org
Dr. Mona Sarfaty is the Executive Director and Founder of the Medical Society Consortium on Climate and Health, comprised of societies representing 70% of all U.S. physicians. She founded the Communication in 2016 in conjunction with the George Mason University Center for Climate Change. Under her leadership, the Consortium has grown into a nationwide coalition of societies, organizations, and advocates mobilizing support for equitable policies that address the health impacts of climate change.Edward Maibach is Director of the George Mason University Center for Climate Change Communication, a distinguished University Professor and communication scientist who is expert in the uses of strategic communication and social marketing to address climate change and related public health challenges. His research – funded by NSF, NASA, and private foundations – focuses on public understanding of climate change and clean energy; and the psychology underlying public engagement. In 2021, Ed was identified by Thompson Reuters as one of the world's 10 most influential scientists working on climate change.“The Inflation Reduction Act of 2022 is really a bill which is using the financial structure of the country to stimulate business. This is a very different kind of solution than one might have conjured up some years ago. Back in 2010, Congress tried to do something on climate change and the main solution under consideration was a carbon tax. So that was also an effort to use the financial system, but this is a very different approach.This is putting out stimulus so that the business community can do what's necessary to build a clean energy economy. And so consumers can help support the growth of that clean energy economy by purchasing all those products that will allow individual people, families, and communities to be part of the solution by owning electric cars, by putting solar panels on their homes, by buying heat pumps to put in their homes, by improving the insulation in their private homes or buildings and thereby cutting their heating and cooling costs.”https://medsocietiesforclimatehealth.orghttps://twitter.com/docsforclimatewww.climatechangecommunication.org/all/climate-change-american-mind-april-2022/www.climatechangecommunication.org/all/politics-global-warming-april-2022/www.oneplanetpodcast.org
Dr. Mona Sarfaty is the Executive Director and Founder of the Medical Society Consortium on Climate and Health, comprised of societies representing 70% of all U.S. physicians. She founded the Communication in 2016 in conjunction with the George Mason University Center for Climate Change. Under her leadership, the Consortium has grown into a nationwide coalition of societies, organizations, and advocates mobilizing support for equitable policies that address the health impacts of climate change.Edward Maibach is Director of the George Mason University Center for Climate Change Communication, a distinguished University Professor and communication scientist who is expert in the uses of strategic communication and social marketing to address climate change and related public health challenges. His research – funded by NSF, NASA, and private foundations – focuses on public understanding of climate change and clean energy; and the psychology underlying public engagement. In 2021, Ed was identified by Thompson Reuters as one of the world's 10 most influential scientists working on climate change.“The Inflation Reduction Act of 2022 is really a bill which is using the financial structure of the country to stimulate business. This is a very different kind of solution than one might have conjured up some years ago. Back in 2010, Congress tried to do something on climate change and the main solution under consideration was a carbon tax. So that was also an effort to use the financial system, but this is a very different approach.This is putting out stimulus so that the business community can do what's necessary to build a clean energy economy. And so consumers can help support the growth of that clean energy economy by purchasing all those products that will allow individual people, families, and communities to be part of the solution by owning electric cars, by putting solar panels on their homes, by buying heat pumps to put in their homes, by improving the insulation in their private homes or buildings and thereby cutting their heating and cooling costs.”https://medsocietiesforclimatehealth.orghttps://twitter.com/docsforclimatewww.climatechangecommunication.org/all/climate-change-american-mind-april-2022/www.climatechangecommunication.org/all/politics-global-warming-april-2022/www.oneplanetpodcast.org
“The Inflation Reduction Act of 2022 is really a bill which is using the financial structure of the country to stimulate business. This is a very different kind of solution than one might have conjured up some years ago. Back in 2010, Congress tried to do something on climate change and the main solution under consideration was a carbon tax. So that was also an effort to use the financial system, but this is a very different approach.This is putting out stimulus so that the business community can do what's necessary to build a clean energy economy. And so consumers can help support the growth of that clean energy economy by purchasing all those products that will allow individual people, families, and communities to be part of the solution by owning electric cars, by putting solar panels on their homes, by buying heat pumps to put in their homes, by improving the insulation in their private homes or buildings and thereby cutting their heating and cooling costs.”Dr. Mona Sarfaty is the Executive Director and Founder of the Medical Society Consortium on Climate and Health, comprised of societies representing 70% of all U.S. physicians. She founded the Communication in 2016 in conjunction with the George Mason University Center for Climate Change. Under her leadership, the Consortium has grown into a nationwide coalition of societies, organizations, and advocates mobilizing support for equitable policies that address the health impacts of climate change.Edward Maibach is Director of the George Mason University Center for Climate Change Communication, a distinguished University Professor and communication scientist who is expert in the uses of strategic communication and social marketing to address climate change and related public health challenges. His research – funded by NSF, NASA, and private foundations – focuses on public understanding of climate change and clean energy; and the psychology underlying public engagement. In 2021, Ed was identified by Thompson Reuters as one of the world's 10 most influential scientists working on climate change.https://medsocietiesforclimatehealth.orghttps://twitter.com/docsforclimatewww.climatechangecommunication.org/all/climate-change-american-mind-april-2022/www.climatechangecommunication.org/all/politics-global-warming-april-2022/www.oneplanetpodcast.org
“Humanity needs to do three things if it wants to continue to flourish, and it will. The three things that humanity needs to do are decarbonize the global economy, drawdown, capture, harvest much of that heat-trapping pollution that we've already pumped into the atmosphere over the past hundred years because as long as it's up in our atmosphere, we're going to have continued warming. And the third thing that humanity needs to do is become more resilient to the impacts of climate change, which unfortunately will continue for the next several generations at least, even as we succeed in decarbonizing the global economy and harvesting that heat-trapping pollution from the atmosphere.So these are the three things that have to happen. These three things will happen. The open question is how rapidly will they happen? Any business that can play a vital role in making any one or two or all three of those things happen, those are businesses that are going to flourish going forward. And any business that's sitting on the side and not contributing to one of those three areas, I really think they will become increasingly irrelevant, if not completely antiquated and increasingly understood to be harmful.”Dr. Mona Sarfaty is the Executive Director and Founder of the Medical Society Consortium on Climate and Health, comprised of societies representing 70% of all U.S. physicians. She founded the Communication in 2016 in conjunction with the George Mason University Center for Climate Change. Under her leadership, the Consortium has grown into a nationwide coalition of societies, organizations, and advocates mobilizing support for equitable policies that address the health impacts of climate change.Edward Maibach is Director of the George Mason University Center for Climate Change Communication, a distinguished University Professor and communication scientist who is expert in the uses of strategic communication and social marketing to address climate change and related public health challenges. His research – funded by NSF, NASA, and private foundations – focuses on public understanding of climate change and clean energy; and the psychology underlying public engagement. In 2021, Ed was identified by Thompson Reuters as one of the world's 10 most influential scientists working on climate change.https://medsocietiesforclimatehealth.orghttps://twitter.com/docsforclimatewww.climatechangecommunication.org/all/climate-change-american-mind-april-2022/www.climatechangecommunication.org/all/politics-global-warming-april-2022/www.oneplanetpodcast.org
Dr. Mona Sarfaty is the Executive Director and Founder of the Medical Society Consortium on Climate and Health, comprised of societies representing 70% of all U.S. physicians. She founded the Communication in 2016 in conjunction with the George Mason University Center for Climate Change. Under her leadership, the Consortium has grown into a nationwide coalition of societies, organizations, and advocates mobilizing support for equitable policies that address the health impacts of climate change.Edward Maibach is Director of the George Mason University Center for Climate Change Communication, a distinguished University Professor and communication scientist who is expert in the uses of strategic communication and social marketing to address climate change and related public health challenges. His research – funded by NSF, NASA, and private foundations – focuses on public understanding of climate change and clean energy; and the psychology underlying public engagement. In 2021, Ed was identified by Thompson Reuters as one of the world's 10 most influential scientists working on climate change.“Humanity needs to do three things if it wants to continue to flourish, and it will. The three things that humanity needs to do are decarbonize the global economy, drawdown, capture, harvest much of that heat-trapping pollution that we've already pumped into the atmosphere over the past hundred years because as long as it's up in our atmosphere, we're going to have continued warming. And the third thing that humanity needs to do is become more resilient to the impacts of climate change, which unfortunately will continue for the next several generations at least, even as we succeed in decarbonizing the global economy and harvesting that heat-trapping pollution from the atmosphere.So these are the three things that have to happen. These three things will happen. The open question is how rapidly will they happen? Any business that can play a vital role in making any one or two or all three of those things happen, those are businesses that are going to flourish going forward. And any business that's sitting on the side and not contributing to one of those three areas, I really think they will become increasingly irrelevant, if not completely antiquated and increasingly understood to be harmful.”https://medsocietiesforclimatehealth.orghttps://twitter.com/docsforclimatewww.climatechangecommunication.org/all/climate-change-american-mind-april-2022/www.climatechangecommunication.org/all/politics-global-warming-april-2022/www.oneplanetpodcast.org
The Creative Process in 10 minutes or less · Arts, Culture & Society
“The Inflation Reduction Act of 2022 is really a bill which is using the financial structure of the country to stimulate business. This is a very different kind of solution than one might have conjured up some years ago. Back in 2010, Congress tried to do something on climate change and the main solution under consideration was a carbon tax. So that was also an effort to use the financial system, but this is a very different approach.This is putting out stimulus so that the business community can do what's necessary to build a clean energy economy. And so consumers can help support the growth of that clean energy economy by purchasing all those products that will allow individual people, families, and communities to be part of the solution by owning electric cars, by putting solar panels on their homes, by buying heat pumps to put in their homes, by improving the insulation in their private homes or buildings and thereby cutting their heating and cooling costs.”Dr. Mona Sarfaty is the Executive Director and Founder of the Medical Society Consortium on Climate and Health, comprised of societies representing 70% of all U.S. physicians. She founded the Consortium in 2016 in conjunction with the George Mason University Center for Climate Change. Under her leadership, the Consortium has grown into a nationwide coalition of societies, organizations, and advocates mobilizing support for equitable policies that address the health impacts of climate change.Edward Maibach is Director of the George Mason University Center for Climate Change Communication, a distinguished University Professor and communication scientist who is expert in the uses of strategic communication and social marketing to address climate change and related public health challenges. His research – funded by NSF, NASA, and private foundations – focuses on public understanding of climate change and clean energy; and the psychology underlying public engagement. In 2021, Ed was identified by Thompson Reuters as one of the world's 10 most influential scientists working on climate change.https://medsocietiesforclimatehealth.orghttps://twitter.com/docsforclimatewww.climatechangecommunication.org/all/climate-change-american-mind-april-2022/www.climatechangecommunication.org/all/politics-global-warming-april-2022/www.oneplanetpodcast.org
“Humanity needs to do three things if it wants to continue to flourish, and it will. The three things that humanity needs to do are decarbonize the global economy, drawdown, capture, harvest much of that heat-trapping pollution that we've already pumped into the atmosphere over the past hundred years because as long as it's up in our atmosphere, we're going to have continued warming. And the third thing that humanity needs to do is become more resilient to the impacts of climate change, which unfortunately will continue for the next several generations at least, even as we succeed in decarbonizing the global economy and harvesting that heat-trapping pollution from the atmosphere.So these are the three things that have to happen. These three things will happen. The open question is how rapidly will they happen? Any business that can play a vital role in making any one or two or all three of those things happen, those are businesses that are going to flourish going forward. And any business that's sitting on the side and not contributing to one of those three areas, I really think they will become increasingly irrelevant, if not completely antiquated and increasingly understood to be harmful.”Dr. Mona Sarfaty is the Executive Director and Founder of the Medical Society Consortium on Climate and Health, comprised of societies representing 70% of all U.S. physicians. She founded the Communication in 2016 in conjunction with the George Mason University Center for Climate Change. Under her leadership, the Consortium has grown into a nationwide coalition of societies, organizations, and advocates mobilizing support for equitable policies that address the health impacts of climate change.Edward Maibach is Director of the George Mason University Center for Climate Change Communication, a distinguished University Professor and communication scientist who is expert in the uses of strategic communication and social marketing to address climate change and related public health challenges. His research – funded by NSF, NASA, and private foundations – focuses on public understanding of climate change and clean energy; and the psychology underlying public engagement. In 2021, Ed was identified by Thompson Reuters as one of the world's 10 most influential scientists working on climate change.https://medsocietiesforclimatehealth.orghttps://twitter.com/docsforclimatewww.climatechangecommunication.org/all/climate-change-american-mind-april-2022/www.climatechangecommunication.org/all/politics-global-warming-april-2022/www.oneplanetpodcast.org
Dr. Mona Sarfaty is the Executive Director and Founder of the Medical Society Consortium on Climate and Health, comprised of societies representing 70% of all U.S. physicians. She founded the Communication in 2016 in conjunction with the George Mason University Center for Climate Change. Under her leadership, the Consortium has grown into a nationwide coalition of societies, organizations, and advocates mobilizing support for equitable policies that address the health impacts of climate change.Edward Maibach is Director of the George Mason University Center for Climate Change Communication, a distinguished University Professor and communication scientist who is expert in the uses of strategic communication and social marketing to address climate change and related public health challenges. His research – funded by NSF, NASA, and private foundations – focuses on public understanding of climate change and clean energy; and the psychology underlying public engagement. In 2021, Ed was identified by Thompson Reuters as one of the world's 10 most influential scientists working on climate change.“Humanity needs to do three things if it wants to continue to flourish, and it will. The three things that humanity needs to do are decarbonize the global economy, drawdown, capture, harvest much of that heat-trapping pollution that we've already pumped into the atmosphere over the past hundred years because as long as it's up in our atmosphere, we're going to have continued warming. And the third thing that humanity needs to do is become more resilient to the impacts of climate change, which unfortunately will continue for the next several generations at least, even as we succeed in decarbonizing the global economy and harvesting that heat-trapping pollution from the atmosphere.So these are the three things that have to happen. These three things will happen. The open question is how rapidly will they happen? Any business that can play a vital role in making any one or two or all three of those things happen, those are businesses that are going to flourish going forward. And any business that's sitting on the side and not contributing to one of those three areas, I really think they will become increasingly irrelevant, if not completely antiquated and increasingly understood to be harmful.”https://medsocietiesforclimatehealth.orghttps://twitter.com/docsforclimatewww.climatechangecommunication.org/all/climate-change-american-mind-april-2022/www.climatechangecommunication.org/all/politics-global-warming-april-2022/www.oneplanetpodcast.org
Dr. Mona Sarfaty is the Executive Director and Founder of the Medical Society Consortium on Climate and Health, comprised of societies representing 70% of all U.S. physicians. She founded the Consortium in 2016 in conjunction with the George Mason University Center for Climate Change. Under her leadership, the Consortium has grown into a nationwide coalition of societies, organizations, and advocates mobilizing support for equitable policies that address the health impacts of climate change.Edward Maibach is Director of the George Mason University Center for Climate Change Communication, a distinguished University Professor and communication scientist who is expert in the uses of strategic communication and social marketing to address climate change and related public health challenges. His research – funded by NSF, NASA, and private foundations – focuses on public understanding of climate change and clean energy; and the psychology underlying public engagement. In 2021, Ed was identified by Thompson Reuters as one of the world's 10 most influential scientists working on climate change.“Take a step back and sort of look at the big picture of why is this a tough issue to deal with. Why is it that people worldwide were struggling with making the kinds of decisions and enacting the decisions that will get to the root causes of the problem and stop the warming and start to protect our communities so that people and other things we care about aren't needlessly hurt. And the answer to that question is most people worldwide accept the realities of climate change, but they see it as a distant problem, distant on three different dimensions: Distant in terms of time, so they see it not necessarily as today's problem but a future problem. Distant in terms of location - you know, maybe somewhere somebody's dealing with this, but not us, not here in my community. And, perhaps most importantly, distant in terms of species.So people tend to see this as a plants, penguins, and polar bears problem and not a people problem. And that's a challenge that creates a challenge for us to engage the public in thinking about what this means for them today because, on all three of those dimensions, they feel like they've got some time, some distance in order to think these problems through.”https://medsocietiesforclimatehealth.orghttps://twitter.com/docsforclimatewww.climatechangecommunication.org/all/climate-change-american-mind-april-2022/www.climatechangecommunication.org/all/politics-global-warming-april-2022/www.oneplanetpodcast.org
In this episode of the FCPA Compliance Report, I am joined by Susannah Hammond, Senior Regulatory Intelligence Expert at Thompson Reuters on the firm's 2022 Cost of Compliance Report. Some of the highlights include: The genesis of this report. Why can this Report be seen as cathartic. What was the genesis of this report? What areas have the greatest need for compliance functionality? What are the top 3 challenges for compliance functions and compliance professionals over the next 12 months? Why is culture still such a challenge? Where does the Report see compliance down the road Why will changes in regulations continue to be a key challenge? How concerned are compliance professionals about CCO and compliance personnel liability? Resources Susannah Hammond on LinkedIn 2022 Cost of Compliance Report, here Learn more about your ad choices. Visit megaphone.fm/adchoices
Rafi Arbel, President, Market JD (Chicago, IL) Rafi Arbel is President at Market JD, an internet-based advertising that focuses its work on “increasing visibility” for small law firms specializing in personal injury and workers' compensation cases. With the kind of clientele the agency serves, the written content has to be extremely precise and accurate. That's why the firm currently employs 3 attorneys. Rafi is one of them. The agency provides websites, search engine optimization, pay-per-click, reputation management, and content production. The work split is about 65% to 70% personal injury and 55% (overlapping) worker's compensation legal firms. Rafi says, “Everybody can build a website and everybody can claim they do SEO or pay-per-click well.” Because this work is so labor-intensive and the details are numerous and critical, Rafi believes that those “who do it well” are not only those with knowledge, but those who have built a process to ensure consistent, high-quality outcomes. People have to know what they are doing, set an end objective, figure out the tasks to get it done, assess and respond to feedback, and do it “consistently over and over again. Because Rafi practiced law for 6 years, he has represented people. Following a passion for selling and “engaging people,” he worked for Thompson Reuters and spent a number of years selling for Findlaw and Westlaw. Then, he went back for his MBA and again, and decided to change course, this time to become an entrepreneur. With this varied background and because he has been promoting small law firms for over 20 years, he understands what lawyers do, “how they do it, and how to position them.” In this interview, Rafi notes how SEO has changed over the years, that searching for broadhead terms, “Chicago injury lawyer” or “Nevada workers' compensation lawyer” renders a lot of paid ads at the top of the page so that even if a firm organically appears below that in the map section or even below that, the likelihood that SEO will produce much traffic is negligible. Or the firm's won't show well because Google's Local Service ads take up the top of the page, followed by Google Ads below that. A big portion of the top of the screen gets taken up by all those paid ads . . . especially on mobile. So, broadhead SEO is not of great benefit to lawyers. What does work are longtail searches. Rafi says the great race now is to “capture the longtail searches' to find “the corners that the big guys don't see.” As an example, Rafi talks about a Nevada client . . . a personal injury lawyer who, unlike his big competitors, does not have$40,000 or $50,000 a month to spend on SEO. What the attorney does have is a lot of experience representing people who have suffered sepsis and whose doctors failed to treat it correctly. Medical malpractice? Not many Nevada lawyers work in that area. By building comprehensive content to cover sepsis and medical malpractice, Market JD is carving out a unique niche for the lawyer's business and building a moat around the lawyer's business as well. Few competitors in that specific area will be willing to invest the resources to match this project. Rafi says the best way to contact him is to call him at: 312.970.9353 or email him at rafi@marketjd.com. (Market JD like Juris Doctor) ROB: Welcome to the Marketing Agency Leadership Podcast. I'm your host, Rob Kischuk, and I'm joined today by Rafi Arbel, President at Market JD based in Chicago, Illinois. Welcome to the podcast, Rafi. RAFI: Thank you, Rob. Nice to be here. ROB: Excellent to have you here. Why don't you start off by telling us a little bit about Market JD, and what is the company's superpower? What is your specialty? RAFI: Market JD is an internet-based advertising firm. We only work for small law firms. People think that we work for lawyers; it's much narrower than that. We really don't work for the big firms. They have their own marketing needs that are very different. We really focus on small law firms. We do everything that they need online to increase their visibility, which means we do websites, we do search engine optimization, pay-per-click, some reputation management, and of course, the content production. Your question was what is our superpower. What I have learned over the years is that everybody can build a website and everybody can claim they do SEO or pay-per-click well. What differentiates those who do it well from those who don't is not just knowledge, but process. Because each of these things is so labor-intensive, and because there are so many details that have to get done right, you have to build a process behind every one of them. The process should really dictate the outcome. If you are making sure all of your t's are crossed and i's are dotted, then you should get a consistent, high-quality product every time, assuming you know what you're doing. Over the years we've gotten feedback, like everybody else, of what works and what doesn't work, and where Google has rewarded us and where Google hasn't rewarded us. We've taken those lessons, and those have affected what we want in the sites and what we don't want, and how our sites need to be built and the content that we need to create. Then we convert those objectives into tangible tasks that can be assigned to every person in the process. So, our superpower is our ability to take an end objective, figure out how to get it done, and then do it consistently over and over again. ROB: Got it. You mentioned smaller law firms. Are there any particular practice areas or geographies that you focus on? Are there any that you do not do from a practice area or geographic area? RAFI: Historically, we've focused primarily on workers' compensation and personal injury law firms. I'd say 65% to 70% is personal injury, and probably overlapping, I'd say 55% workers' comp, because some firms do both. But we have criminal law firms, divorce law firms, business law firms. Really, generally speaking, it's a business-to-consumer law firm – those people who don't just have a few big business clients that they get all their recurring work from. These are people that help the individual consumer, that constantly need a new flow of cases coming in. Those are the people that need us most. It's not that we can't help those that just need a law firm brochure, but what we're really good at is improving somebody's visibility, not just creating a brochure. We might be overkill if all you want is something that validates your existence. ROB: As a consumer, when you mention some of those practice areas, it certainly rings to me – my perception would be that that's largely a reflection of the marketing budget of the different types of law firms. In other words, I certainly see a lot more personal injury and workers' comp advertising than I see let's say business law. Is that some of the alignment between your focus and the market? RAFI: Absolutely. Although I do find it a little – I don't understand why some of the other practice areas don't spend more. Yes, it is true that the potential payout for a personal injury lawyer is much greater. But what I will say is that I think the estate planners and a lot of the transactional attorneys that have the potential – or even maybe especially the civil litigation lawyers, they have potential to make a huge amount of money from a civil litigation case. If they're representing the manufacturer that bet the business on litigation, the attorney's fees can easily be in the hundreds of thousands of dollars. So why those attorneys don't want to spend a few grand a month to promote themselves is beyond me. But that's beyond probably the scope of this conversation. At the end of the day, it's really the personal injury lawyers who are spending and who are programmed and understand the need to spend to bring in a constant flow of high value cases. ROB: As someone representing smaller firms in this space, how do you think about tactically going to war and finding the client for some of these firms? I don't even know, and you might know, what the national advertising budget is for some of the national firms, but it's got to be quite something to go up against. How do you think about giving your client the edge and the best bang for their buck on somebody who can spend almost unlimited amounts of money on out-of-home advertising, on SEO, on pay-per-click, on all of your keywords? RAFI: That's a really good question. We get this from time to time from personal injury or workers' compensation lawyers who say just that. They say, “Look, in my marketplace there are four big competitors and they're spending enormous money. They've got a 10-year lead on me. There's no way I can compete, is there?” The truth is, they can compete. But we have to be careful in what we promote. Oftentimes when you start to dig a little deeper into their practice areas, you find that not all personal injury lawyers and not all workers' compensation lawyers focus on the same things. For example, I have a client in Reno who has never really done any significant online advertising. He doesn't have much of a presence now, and he doesn't have an enormous budget to compete against the huge Nevada advertisers. And there are certainly people paying $40,000 or $50,000 a month on SEO. So, he asked me what we can do, and we had a conversation about the nature of his practice. It turns out that in Nevada, not many lawyers want medical malpractice cases. It turns out also that this particular lawyer had a lot of experience representing people who came down with sepsis where the doctors didn't treat it correctly. That's a very niche field. This is something he was very good at, had a lot of experience in, and very few people did, and cases that he wanted to attract. So, we decided to build out, and we're in the process of finishing, a lot of content around sepsis and medical malpractice. And even if others come in to compete, they're certainly not going to invest the same resources into that field as he will. We've already started to see some success with that, and leads are starting to come in the door. It's that sort of focus on the client, the real micro focus on what they're doing on a day-to-day basis. You have to understand their practice. I'm also a licensed lawyer in the state of Illinois, so I understand their practice in ways that somebody who's not a lawyer may not understand. ROB: That experience you have as a lawyer, your licensing as a lawyer, is that what has kept your focus on law? Have you ever been tempted to – there's other local advertisers, whether it's air conditioning, basements, plumbers, etc., who have I think similar battles. What has kept you in the legal lane? RAFI: That's a really good question. The truth is that I don't bring a distinct competitive advantage outside of the law. If I were to go sell to a plastic surgeon – and they certainly have a lot of money to spend on their advertising – or sell to HVAC guys or plumbers or any of them, I don't bring with me any inherent competitive advantages that my clients don't have. Obviously, I know the technical end of it, and we have the coders and the designers and everything else, but so does everybody else. Only in the law do I really bring something that few other people, few other agencies have, and that's an intimate knowledge of what they do, because I've been doing it for 20+ years. Because I'm a lawyer and I've represented people, I really understand what they do, how they do it, and how to position them. So yes, while it is tempting, and maybe I could make more money if I did websites for people other than lawyers, it's just not my comfort zone. I really understand the law so well that it doesn't make sense to do much else. ROB: Rafi, to understand a little bit – it's not entirely a typical path. Most people don't go to law school to start a digital agency. What is the origin story of Market JD? What took you out of the day to day practice of law? What made you want to learn and build a team around you that understands things like SEO and SEM and everything else you have to do to make things work? RAFI: That's a really interesting question. I didn't go directly from the practice of law into running an agency. I practiced law for about six years, and then I had a real desire to sell. I've always loved working with people, and I just love the selling process and I love engaging people. So, I took a job with Thompson Reuters and I sold for FindLaw and Westlaw for a number of years. Then I decided to go back and get my MBA, and then when I got my MBA, I decided I wanted to be an entrepreneur, and it was at that time that I started Market JD. We do largely the same things that my former employer does, FindLaw. We do the same sort of things that they do; we just like to think we do it better. ROB: Got it. So somewhere along the way, between some growing coincidence, between having practiced yourself, between competing in the market, you saw a set of ingredients, you made a little bit of a bet on yourself – and then who were your next coupe of hires? Who are the first couple of people that an attorney goes out and hires to build a firm like this? RAFI: I think if I could do it over again, the one thing that I would do differently is I would've hired more people quicker. I was a little too conservative in who I hired in the initial years, and potentially didn't grow as fast as I could've if I had hired more staff. I think I wasn't as confident as I am now in my ability to succeed. I was always worried that I would run out of money, and it never happened. I had more clients than I had necessarily people to do the work. So, I certainly would've hired people quicker. I think what happened was it was a lot of on-the-job training. I hired people as I saw the need. I knew I couldn't design, and I knew nothing about design, and I knew nothing about coding. So I surrounded myself with the best people I can and the people I need to get the job done. It was need-based hiring. ROB: Got it. That certainly becomes an interesting path. In terms of running out of money, I have done that; I don't recommend it. It's not the most fun. We did make all the money back and then some, so it's okay. When you look at yourself now – you said you've learned a little bit about hiring more. Obviously, you can't hire unlimited, so how do you think about, now, with experience in mind, when is the right time to hire? RAFI: I think that story has changed as the labor market has changed. At this point, where I find great talent in an area that I know I'm going to need, I hire for that even if I don't necessarily have enough work to fill that person's plate. It just so happens that when you hire great people, you find work to give them, and it's often profitable work because when they're good, it enhances your service and you tend to sell more of the things that you can do better. I think the question you asked me was, how do I know who to hire. I'm always looking. We recently hired a Head of SEO. I wasn't initially planning on hiring her, but I did find an article that she had written, and I thought it was so well done and it was so technically complete that I reached out to her and I asked her if she'd be willing to do some consulting. One thing led to another, and she's now our Head of SEO. So, it's more about availability than it is about necessarily our needs. It's becoming very hard to find the right people, and I know I'm not the only employer to say that. ROB: For sure. It's hard to find the right people. It's hard to find sometimes the sorts of versatile people who can and will wear multiple hats. I think that's interesting; you've probably had some choices as you've grown. SEO probably has not been a choice. You've probably had to do that for a very long time. How have you considered, though, which service areas you should engage in? Are there some that you haven't? Are you in television? Are you in out-of-home? How deep do you go in social? How do you think about those kinds of decisions? RAFI: The traditional media is not something I had experience in or knowledge in. I've thought many times about doing it, because oftentimes the people who sell traditional media add digital services to their menu of choices. So I've often thought of adding traditional media to my set of choices, but I haven't, largely because it's out of my comfort zone. I would have to bring in people, and I would be doing it just for the sake of growing. I have enough troubles in my life without taking on something that I don't know particularly well, so I've chosen just to be a digital agency and do that better than my competitors. And I think it's that laser focus and doing one thing well that's been a great recipe for us. It's worked for us. ROB: Sure. There's a certain discipline to knowing what segment you play in. I'm sure many firms have started in the legal world, and many of them really have that appetite to go as far upmarket as they can, as fast as possible. They want to buy the side of every bus, the front of every billboard, all of those things. How do you think about what firm size is too big for Market JD right now? How do you think about that decision? RAFI: When it comes to digital advertising, I don't think there is a firm that's too big for us in our space. It's when they have needs beyond that. Now, certainly we have partners we can bring in, but I don't pretend to claim that they're part of the Market JD business. They're just our partners if they need them. But when it comes to digital advertising, this is what we do best. If the largest PI firm in America came to us, I don't see any reason why we couldn't help them with their needs. We represent people, or we do the digital advertising for solo practitioners, and we do it for 75-people personal injury firms, and everything in between. ROB: That's certainly a range. Once you have 75 attorneys, I don't want to pay those bills, I know that. That's a sizable firm there. You mentioned a little bit about perhaps a desire to have hired a little quicker. As you think about other lessons you may have learned while building the firm, what might something else be that you wish you'd done differently if you could rewind the clock a little bit? RAFI: Yeah, definitely hiring quicker. Most certainly it would be also doing more internet marketing for Market JD. It was always ironic, I thought, that I'm selling lawyers internet marketing, but I'm not promoting my own wares on the internet. We ignored it because I had such a nice base of connections from my years working as a lawyer and my years selling as a salesman at Thompson Reuters. I had such a great base of people to call on that I really didn't need to do a lot of internet advertising. In hindsight, I think that was a mistake. I probably would've more aggressively done it, and that's what we're just beginning to do now. But you know what? In some regards, I always thought it was better to have fewer clients and do a better job for fewer clients than it is to grow as fast as I can and see the quality diminish. I've seen too many of my competitors with fantastic salesforces, far better than anything I have, that win the business but don't have the resources to put into each client, and the mistakes that they made were just embarrassing. I never wanted to be that guy, so I never wanted to grow any faster than I had the capacity to do a great job for them. ROB: Your team is so focused. When you're out there marketing for these firms, you know who their ideal customer is; you're thinking about how to reach them, and to a certain extent, it sounds like you're intuitively selling to people you know, to people you know that you know, some referrals. What did it look like? Did you all actually sit down and formulate a picture of your customer and their journey separate from their customers and their journey? Or how did you get clarity on the target you are marketing to as a firm, how you reach them, and how you separate that from the everyday of working with all these other firms, knowing you're trying to reach an individual consumer? RAFI: I think for every small business, to a large extent the direction of the business is set by the needs of the clients. So, if you listen to what the clients say and you really don't just hear the words, but take it to heart, then their needs will dictate the services that you provide. We don't just sell technical expertise or a set of tools or any particular solution. What we're really trying to communicate to the lawyers we sell to is, tell us what your issues are, tell us what your end objectives are, and then let us work backwards and figure out the best way to address those and achieve those ends. I think if you listen to the client, they'll help you. They'll direct the solution because your solution will be based on their needs and their objectives. ROB: Rafi, now that you're at the level you're at, now that you're looking ahead a little bit, what's coming up for Market JD and the type of work that you do that's exciting? What's the next frontier, maybe the next place you think you might hire for that you don't know yet you're going to hire for? RAFI: I think we're just in the initial stages of really expanding and taking what we do best, but doing it in a bigger way, hiring many more SEO content writers who can really focus in on longtail search. What's happening in SEO is that when you run a search for the broadhead terms – “Chicago injury lawyer” or “Nevada workers' compensation lawyer” – the search results are so dominated by paid ads at the top that even if you appear organically in the map section or beneath that, the probability of you getting much traffic or cases from appearing well there isn't too great because you've got Google Local Service ads at the top and then you have Google Ads below it. It really takes up a significant portion of the top of the screen, especially on mobile. The SEO isn't going to be of great benefit to the lawyers. But those same ads don't always appear on the longtail searches, and there are so many of those longtail searches. So the great race right now – it's no secret, but the great race is to capture the longtail searches, and the better we are at that, the better off our clients are going to be in the end, the more benefit we're going to bring them. That's the race these days, the longtail searches. ROB: That would seem to also align with maybe the capacity of the big firms that target those searches as well. There's some stuff that's longtail, they're not going to have keywords targeted against it, they're not going to be SEOing for it either. But you mentioned some of those niches that are special to the firm, that is an individual strength, particular types of cases, that then become the opportunity. RAFI: That's exactly right. The corners that the big guys don't see. ROB: Are you the only attorney in the firm at this point? RAFI: No. Actually, there are – let me see, three of us that I can think of right away. I've got to think through it, but we have at least three attorneys here, and two of them are editors. We're very careful about what we write about on the law. We don't ever want to misrepresent or get something wrong on the law, so I thought it would be a great idea to hire lawyers as editors. So two of my editors are in fact lawyers. ROB: Certainly, you get into some of these compliance areas, it certainly makes sense to have some expertise there. I think we've heard this a few times on the podcast – when it comes around the medical space, there's a similar level of depth, attention, compliance, and danger that leads to specialization and helps keep any little upstart two-person shop in town from coming after you too hard. RAFI: That's right. Really, for me, if I was just a general web shop, I could practice law and do better financially than I could if I were just selling to the local businesses. But it's really the deep specialty that we have that allows us to serve the personal injury and workers' comp lawyers in ways others can't. ROB: Very interesting. We've been hiring in a bunch of states; I've learned a lot about workers' comp that I didn't want to know, but you might know better than that. [laughs] We use a PEO; we had the privilege of buying our own policy from the state of Ohio because they don't like the PEO's policy. Something new in every state. That's you and your clients to figure out for the most part, I think. Unless there's any other states you know we should really put our heads on the swivel for, because I'd be curious. RAFI: This is for your own company? ROB: Yeah. Are there any other states with really weird workers' comp regimes? Because Ohio seems unique in its specialness. RAFI: [laughs] Most states have their own peculiarities, and it's often changing, so I can't claim I know every state's. But yes, it's definitely an area where there are differences between the states. ROB: Fascinating. A very interesting area, and it keeps some lawyers employed, for sure. Rafi, when people want to find you and find out more about Market JD, where should they go to find and connect with you? RAFI: The easiest way is pick up the phone and call me, (312) 970-9353, or they can email me at rafi@marketjd.com. That's Market JD like Juris Doctor. ROB: Excellent. Good to have that. I encourage folks to find and connect with Rafi if you need some of their help. Other than that, Rafi, thank you so much for joining the podcast, for sharing your journey. We're very grateful. Thank you. RAFI: Rob, thanks for having me. I appreciate being on. ROB: Excellent. Be well. RAFI: You too. ROB: Thank you for listening. The Marketing Agency Leadership Podcast is presented by Converge. Converge helps digital marketing agencies and brands automate their reporting so they can be more profitable, accurate, and responsive. To learn more about how Converge can automate your marketing reporting, email info@convergehq.com, or visit us on the web at convergehq.com.
Chuck Brooks is a world-renowned cybersecurity expert and an Adjunct Professor at Georgetown University where he teaches courses on risk management, homeland security, and cybersecurity. Chuck is also a two-time Presidential appointee and Forbes contributor. LinkedIn named him one of “The Top 5 Tech People to Follow on LinkedIn”. He was named by Thompson Reuters as a “Top 50 Global Influencer in Risk, Compliance,” and by IFSEC as the “#2 Global Cybersecurity Influencer” in 2018. He has served as Senior Legislative Staff (Defense, Security) to Senator Arlen Specter, U.S. Senate, and was also the former Technology Partner Advisor at the Bill and Melinda Gates Foundation. In addition, Chuck runs 15 other businesses and is co-leader of the top two Homeland Security groups on LinkedIn. Tune in to this episode of Ask A CISO to hear:
Pete Buttigieg wants to spend $5 Billion on bike paths, meanwhile a Wisconsin middle school charges 3 boys with sexual harassment for using the wrong pronouns. A former Thompson-Reuters employee was fired for not buying the BLM narrative.Please visit our great sponsors:Black Rifle Coffeehttps://blackriflecoffee.com/DANARight now save 20% off your purchase. Fast Growing Treeshttps://fastgrowingtrees.com/danaBuild the yard of your dreams and save 15% off your entire order. Good Rancherhttps://goodranchers.com/danaGet a taste of the best! Sign up today and get 2 pounds of American Wagyu FREE.Kel-Techttps://KelTecWeapons.comKelTec: Creating Innovative, Quality Firearms to help secure your world.Legacy Precious Metalshttps://legacypminvestments.comFight inflation and protect your family wealth with Legacy Precious Metals. Visit online or call 866-580-2088.Patriot Mobile https://PatriotMobile.com/DanaFree Activation with promo code DANA. Patriotmobile.com/dana or call 972-PATRIOT.Superbeetshttps://DanasBeets.comGet up to 45% off PLUS free shipping at DANASBEETS.COM.
An 18-year-old White supremacist open fires in a Buffalo supermarket, killing 10. The left blames Fox News and Republicans for the shooting. Biden plans to put ground troops in Somalia. The White House says they've been working on the baby formula issue “for months”. A Wisconsin middle school charges 3 boys with sexual harassment for using the wrong pronouns. A former Thompson-Reuters employee was fired for not buying the BLM narrative. Pete Buttigieg wants to spend $5 Billion on bike paths. Rep. Liz Cheyney trashes her own party again after the Buffalo shooting.Please visit our great sponsors:Black Rifle Coffeehttps://blackriflecoffee.com/DANARight now save 20% off your purchase. Fast Growing Treeshttps://fastgrowingtrees.com/danaBuild the yard of your dreams and save 15% off your entire order. Good Rancherhttps://goodranchers.com/danaGet a taste of the best! Sign up today and get 2 pounds of American Wagyu FREE.Kel-Techttps://KelTecWeapons.comKelTec: Creating Innovative, Quality Firearms to help secure your world.Legacy Precious Metalshttps://legacypminvestments.comFight inflation and protect your family wealth with Legacy Precious Metals. Visit online or call 866-580-2088.Patriot Mobile https://PatriotMobile.com/DanaFree Activation with promo code DANA. Patriotmobile.com/dana or call 972-PATRIOT.Superbeetshttps://DanasBeets.comGet up to 45% off PLUS free shipping at DANASBEETS.COM.
Episode 170: Alec Farwell, CEO of History Token [HSTK] and Gerry Campbell, former President of Thompson Reuters join the podcast to discuss Elon's takeover of Twitter among other related topics. Social MediaGerry CampbellLinkedin: Gerry CampbellWebsite: kryptonomic.ioHistory TokenTwitter: history_tokenTikTok: history_tokenTruth Social: history_token
Many times we discount the wisdom our youth holds. Prepare to change your mind in this episode with Anjalee Narenthiren who started her first successful business at age 15! Sometimes getting a fresh perspective from a youngpreneur is exactly what we need to catch a spark of inspiration. In this Women Developing Brilliance® - The Spirit of Business episode, you will learn: