Podcasts about vaynermedia

In this episode of the GaryVee Audio Experience, I hold a consultation at VaynerMedia focusing purely on tactical business talk. I dive deep into why broad, single-message marketing fails, and I offer my solution: hyper-targeting with thousands of different content pieces across text, audio, and video. I give B2B companies a roadmap for where the greatest sales opportunity lies (HR dynamics), and I explain why Facebook and Instagram ads are still drastically underpriced, regardless of your industry. I also advise entrepreneurs on how to transition their mentality from founder to executive, stressing the importance of protecting company culture by firing toxic "OGs" and committing to a private label brand. You'll learn:Why I think businesses should be running 4,000 to 8,000 pieces of content, not 12.My specific examples of using psychographics (like a 1985 World Series reference) to drive B2B conversions.Why I believe success is predicated on firing those who don't like change.How to combat manufacturers going direct-to-consumer by "quadrupling down on brand."My strategy for eliminating customer risk when selling unowned inventory (like $500k concrete pumps)Why the ultimate failure for scaling businesses is trying to force employees to be on camera

After more than a decade away from the Big Game, WK Kellogg Co's Raisin Bran made a historic—and hilarious—return for Super Bowl LX. Cassie is joined by JP Severin, Brand Manager at WK Kellogg Co, to pull back the curtain on the "Will Shat" campaign. Starring the legendary William Shatner, the campaign tackled America's "fiber gap" by blending sci-fi nostalgia with irreverent bathroom humor. JP breaks down the decision to forgo a traditional national linear buy in favor of a tactical, streaming-first approach on Peacock and NFL+, and explains how the brand used "staged" paparazzi stunts to build organic hype weeks before kickoff. Key Takeaways:// Why Raisin Bran chose the Super Bowl's massive scale to address the fact that 95% of Americans are fiber-deficient—turning a "boring" health stat into a high-stakes marketing mission.// How humor, wordplay, and a 94-year-old icon were used to destigmatize gut health and make fiber an accessible, talkable topic for a broad audience.// The data-driven "why" behind prioritizing Peacock, NBC Sports, and NFL+ over a traditional national TV spot to reach a younger, digitally-native demographic.// A look at the VaynerMedia-led "pap walks" that put William Shatner in the news cycle weeks before the ad aired, proving that the Super Bowl is now an "ecosystem of screens."// How a massive company like WK Kellogg Co remains agile enough to execute social-first stunts that feel authentic and timely.// JP's advice for Millennial and Gen Z marketers on the one "non-textbook" skill required to manage iconic household names in 2026.Connect with JP: LinkedInWatch the Campaign: YouTube____Join the MHH Collective! The MHH Collective is a community for marketers and business owners to connect, ask real questions, and grow their careers together. Join for access to live Q&As with industry experts, a private Slack community, and ongoing resources: https://www.marketinghappyhr.com/mhh-collectiveSay hi! DM us on Instagram and let us know what content you want to hear on the show - We can't wait to hear from you! Please also consider rating the show and leaving a review, as that helps us tremendously as we move forward in this Marketing Happy Hour journey and create more content for all of you. ⁠Join the MHH Collective: ⁠Join now⁠Get the latest marketing trends, open jobs and MHH updates, straight to your inbox: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our email list!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow MHH on Social: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ |⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠TikTok⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Nick Miaritis is a prominent advertising and marketing executive, serving as Global Chief Client Officer at VaynerMedia (a leading creative and media agency under VaynerX), based in New York. He joined in 2018 and leads brand partnerships, accelerates client growth, builds new agency capabilities, and oversees high-profile campaigns (e.g., Super Bowl work for clients like WK Kellogg Co).Prior to VaynerMedia, he spent 12 years at Saatchi & Saatchi, where he worked globally, led teams on iconic campaigns—including the Cannes Lions International Festival of Creativity Grand Prix-winning “It's a Tide Ad” Super Bowl spot and Miller High Life's “One Second Ad”—and honed expertise in integrated creative, strategy, and brand storytelling.

“There's something sort of romantic about losing everything and going back to zero.” Garry Vee Continuing to champion a winning mindset after Super Bowl week, We sit down with serial entrepreneur, investor, cultural icon and friend of The Pivot Gary Vaynerchuk, better known to the world as Gary Vee. From immigrating to the U.S. as a kid and transforming his family's liquor store into a multimillion-dollar business, to building VaynerMedia and becoming one of the most influential voices in entrepreneurship, Gary's journey is all about betting on yourself and embracing the long game. Gary dives right in on the do's and don'ts of navigating everyday life, offering research and guidance whether you are someone who feels stuck, looking for the next thing or experiencing self-doubt, he shares something for everyone in this conversation by making complex ideas seem relatable and breaking down what's hold someone back. He breaks down the fears associated with AI and how, electricity, something we couldn't live without now, was once feared that same way. Gary gets real about taking chances before you're ready, the fears that still drive him, and why self-awareness is the ultimate competitive advantage. He breaks down what most people get wrong about success, money, and happiness, and why patience, humility, and execution matter more than hype. The conversation also dives into emerging business and media trends, where attention is really going in 2026, and how creators, athletes, and entrepreneurs can stay ahead without burning out. Plus, Gary connects his passion for sports to leadership, ownership, and legacy—and explains why athletes are perfectly positioned to dominate the business world if they play it right. This is a masterclass in mindset, risk, and evolution from someone who's lived every chapter and has a willingness to share information hoping to make an impact. Pivot Family, please like, comment and hit the subscribe button, we love hearing from you! Learn more about your ad choices. Visit megaphone.fm/adchoices

This week we return with one of our most anticipated episodes of the year…the 8th annual Super Bowl Advertiser Roundtable. As is tradition, Jim is joined by Gary Vaynerchuk to welcome a collection of marketing leaders behind this year's most talked-about Super Bowl campaigns. Our Featured Guests are…Ahmed “Meddy” Iqbal, the Chief Marketing Officer of the Cadillac F1 TeamGail Horwood, the Chief Marketing Officer & Chief Experience Officer of NovartisLuis Garcia, the Chief Marketing Officer of Naterra International (Tree Hut)Steven Saenen, the President of Savory Brands & Crackers Portfolio for Mondelez (Ritz Crackers)Soyoung Kang, President of eosRecorded live on the Monday after the game, in partnership with VaynerMedia's Marketing for the Now, this conversation goes beyond the ads to explore how today's CMOs think about boldness, experiential strategy, culture, and what it really takes to turn Super Bowl attention into long-term brand impact.—This week's episode is brought to you by Deloitte and the IAB.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Gary Vaynerchuk of VaynerMedia has produced more than a dozen Super Bowl ads for brands. In 2026, his hilarious "Will Shat" spot for Kellogg's Raisin Bran features actor William Shatner with a fiber-forward message. He talked with Jeff Berman about the bold ad, how marketing is changing, big brands' delayed embrace of social media, and more.Visit the Rapid Response website here: https://www.rapidresponseshow.com/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Host: Paul McIntyre, Editor-At-LargeGary ‘Vee’ Vaynerchuk says his pithy pro-social media views to circa 50 million followers are far more nuanced than the vast volumes of “Jersey boy competitive” social media sound bites let on. Is two seconds of social media attention enough to work for a brand? No - he agrees with Amplified Intelligence founder Karen Nelson-Field, with a couple of caveats, of course. “Every brand listening right now can waste $10m on social media in five seconds,” he says on this week’s particularly fast-paced Mi3 Audio Edition. “I would buy unlimited television ads in Australia tomorrow, not the Super Bowl. You know what my problem is? I want to pay 20 cents in the dollar that the market is charging because I think that’s the actual value of the actual reach I’m getting, not the potential reach…” The founder of New York-based VaynerX and CEO of VaynerMedia, Vaynerchuk has more than 2000 staff plotted across the globe and a monstrous social media following built on sharp takedowns on everything and anything linked to legacy media and classic marketing theory and practice. Equally, Vaynerchuk says there’s a fair chance he’ll be using the same mincer on social media in possibly five years. “When the attention veers away from social networks on mobile devices, which it will at some point, I will be the first person to make fun of people overspending on social media, including myself if I’m still doing it,” he says. “I'm aware that I love the Super Bowl ad, which is a classic ad. And I'm aware that in your setup that I that I do struggle with a programmatic ad, classic television spots, things of that nature. Let me break this down because it's a very smart audience that listens to your show.” As much as 45 minutes will allow, Vaynerchuk darts rapidly across themes but gets some way into the weeds on industry debate around: media and advertising’s long and short impacts for building brands attention and attribution metrics how blockchains will emerge as authenticity ledgers in the age of AI deep fakes why blue-chip companies have to be spending 20 per cent of their entire marketing budget on organic social production now - not media budgets to underwrite largely ineffective creative campaigns that don’t resonate with the public Take a listen to Gary Vee riffing at marketing’s deep end.See omnystudio.com/listener for privacy information.

Brands are currently caught between two realities: the pretty strategy deck and the real world where attention is the currency. Gary Vaynerchuk, CEO of VaynerMedia joins Josh Spanier, VP of AI & Marketing Strategy at Google to discuss why traditional brand models are failing and which channels remain the C-suite's most misunderstood growth levers. Gary argues the bottleneck isn't media—it's creative slowed by excessive approvals and organizations built for campaigns rather than culture. To win, brands must collapse the walls between media and production, treating social as a daily operating system. This is a candid conversation for any leader ready to bridge the gap between boardroom theory and real-world business results. 00:00 — Creative vs. Media: What Actually Drives Results 01:38 — Practicing in the Trenches, Not the Decks 02:38 — The Real Role of the CMO in 2025–2026 03:51 — Performance vs. Brand CMOs: Why Both Miss the Mark 05:13 — “Day Trading Attention” and Measuring Real Outcomes 07:28 — Creative Is the Variable of Success 09:49 — LinkedIn Is the B2B World's TikTok 11:21 — Relevance at Scale Beats “Matching Luggage” 13:49 — Why Production, Creative & Media Must Merge 15:05 — Who Wins in an AI-Powered Marketing World 18:42 — Rebuilding an Agency for the AI Era 21:06 — Brand Means Different Things to Different People 26:07 — How to Pitch Marketing to the CFO 30:41 — Rapid-Fire: Metrics, Media & Buzzwords 32:05 — Field Notes from the Frontier

What if the real measure of leadership isn't your title, revenue, or followers—but how safe people feel to be fully themselves around you? Claude Silver, Chief Heart Officer at VaynerMedia and Gary Vaynerchuk's right hand on all things people and culture, isn't interested in performative “culture” or polished buzzwords; she's interested in the messy, human reality of work—belonging, psychological safety, emotional optimism, and what actually happens when leaders care more about people's hearts than their job titles.Spending time with Claude feels like getting permission to stop performing and start leading from who you really are—whether you're a CEO, founder, HR leader, manager, or just someone who refuses to numb out at work. If this hits something in you and you're ready to bring more heart, honesty, and humanity into your leadership, go deeper with Claude's book Be Yourself at Work here: ⁠https://www.claudesilver.com/book⁠00:00 Lead with heart or don't lead 00:29 Why people matter more than anything 02:10 Survival Camp, discomfort, and waking up to yourself 04:50 Walking away from advertising and choosing people 06:20 Becoming Chief Heart Officer at VaynerMedia with Gary Vaynerchuk 08:05 Be Yourself (Be a zebra) 10:05 Hiding at work, fear, and judgment 12:15 Psychological safety and speaking your mind 14:20 Belonging, being known, and feeling seen 16:25 Emotional intelligence and emotional fluency 18:30 Leaders as light‑switches, not heroes 20:40 Protecting your people and choosing health over accounts 22:45 Kindness, chance encounters, and the quiet ROI of empathy 25:00 Knowing your own strengths and owning your story 27:10 Legacy, kids, and bringing heart home too 31:00 A simple challenge: reach out, be human today

In the second round of our TRB Conversations powered by EX.CO, I spoke to EX.CO CEO Tom Pachys about why the streaming landscape is even more chaotic than online advertising; Manas Mittal from Uber discussed why mobility advertising has become a new category; and Vayner Media executive Andrea Sullivan talked about why Gay Vaynerchuk's group is expanding into professional development network, Vyve.

I'm excited to share a special highlight from The Talent Development Hot Seat podcast perfect for anyone passionate about building thriving workplaces, authentic leadership, and truly inclusive cultures.Since this is a holiday week and many of us (myself included) are taking some well-earned downtime, I thought it would be the perfect opportunity to revisit the archives and reshare a few of our most popular and impactful episodes. Today's feature is one I found especially meaningful and insightful: my conversation with my friend Claude Silver, originally released as Episode 365 in January 2023.Claude is on a mission to spread what she calls “emotional optimism,” which is simply an awareness that we have the capacity to influence how we think and how we feel.In this episode, you'll hear:The mission of Vayner Media and what the term Honey Empire means to Claude Silver.How you can move away from leading with fear and instead leading with honey in your organization.Why safety in an organization is vital for employees to bring their authentic selves to work.What emotional optimism is, why it's important in the workplace and what toxic positivity is.The definition of radical inclusion and how it can help others find their voices to participate in the conversation.A preview of Claude's talk about building a culture of belonging and bravery at the upcoming Talent Development Think Tank Conference.And also LearnIt, which is offering a FREE trial of their TeamPass membership for you and up to 20 team members of your team. Check it out here.Order my new book, Own Your Brand, Own Your Career on AmazonAnd my first book, Own Your Career Own Your Life, is on Amazon as well. Here is the link to the YouTube channel of Talent Development Hot Seat Podcast.Connect with Andy Storch here: Website | LinkedInConnect with Claude Silver: LinkedIn | Website

Today's video is a 4Ds session I had in the VaynerMedia office, I answer a bunch of very important questions for business owners and entrepreneurs such as how to deliver value to your people, the impact of AI on agencies and how should brands approach selling. I also share my thoughts on TikTok, LinkedIn, and Instagram ads and why everyone needs to start a podcast. Hope you enjoy it!

Shoot us a Text.Episode #1215: Today we break down why monthly payments keep climbing despite improving fundamentals, VinFast's shrinking U.S. footprint as it pivots overseas, and VaynerMedia's Anti-Trend Report showing why trend-chasing is officially dead in 2026.Show Notes with links:New-vehicle payments hit a November record at $760, but underneath the headline, several affordability pressures are actually starting to ease. Softer interest rates and strong used-vehicle values are helping cushion buyers as the market normalizes into year-end.Rates dipped to 6.1% and robust used values are keeping trade-in equity near historic highs.Dealer profits stayed steady at $2,161 per vehicle, showing margin stability.However, negative equity rose to 27% of all trades and lease expirations are down 15% YoY and 50% vs. 2023“How aggressively manufacturers choose to adjust discounting and promotional activity during December will be critical in shaping the close of 2025.” said J.D. Power's Thomas King.VinFast's retreat from the U.S. market is accelerating as its retail network falls below two dozen active stores. Falling sales, stalled product plans, and shifting global priorities are prompting dealers to exit while the brand refocuses on markets where demand is stronger.Holman's North Carolina store — VinFast's first U.S. franchise — ends sales Dec. 31, marking the third dealer exit in six months.U.S. registrations fell 57% through October, even as overall EV sales grew 11% in the same period.Several listed stores show no inventory or are “coming soon,” and many active rooftops have 15 or fewer vehicles in stock.“Given the tariff situation and the instability in the EV market, we just need to see how that settles before we push hard in the U.S.,” said VinFast chairwoman Thuy Thu Le.VaynerMedia's new Anti-Trend Report argues that social trends are collapsing faster than ever, making 2026 the year brands stop chasing virality and start pursuing genuine relevance. With algorithms fragmenting attention, emotional connection becomes the new competitive advantage.The report says trend fatigue is accelerating — trends now fade 14x faster than they used to, and 1/3 of consumers think brands “jumping on viral trends” is embarrassing.Platforms are blurring: TikTok layouts show up on Instagram, Facebook-style text posts appear everywhere — meaning content format matters more than platform identity.Audiences expect authenticity, not broadcasts; brands must create two-way social conversations, not passive content streams.“In 2026, the brands that win won't be those who shout the loudest, but those who show up the most real.” — Allan Blair, SVP & Head of Strategy, VaynerMediaThank you to today's sponsor, Mia. Capture more revenue, protect CSI, and never miss a call or connection again with 24/7 phone coverage and texJoin Paul J Daly and Kyle Mountsier every morning for the Automotive State of the Union podcast as they connect the dots across car dealerships, retail trends, emerging tech like AI, and cultural shifts—bringing clarity, speed, and people-first insight to automotive leaders navigating a rapidly changing industry.Get the Daily Push Back email at https://www.asotu.com/ JOIN the conversation on LinkedIn at: https://www.linkedin.com/company/asotu/

In this Episode Ren Akinci sits down with Claude Silver to discuss her new book Be Yourself at Work. Together, they explore the moment Claude knew this book needed to be written, the healing and emotional bravery behind it, and the parts of herself she once hid but now embraces.

Joeli Coste es la prueba viviente de que tu punto de partida no determina hasta dónde puedes llegar.Nació en República Dominicana, en un entorno humilde, y siendo adolescente emigró a Nueva York sin hablar inglés, sin contactos y sin garantías. A partir de ahí se fue abriendo camino en el mundo del retail y la moda, trabajando en tiendas y marcas internacionales donde el servicio, las ventas y el manejo de gente no eran teoría, sino supervivencia diaria.A lo largo de los años fue ocupando posiciones importantes en empresas de peso como GAP, TOPSHOP, Nike y luego en el universo del lujo y ultra lujo con marcas como Armani y Gucci, adentrándose cada vez más en temas de liderazgo, recursos humanos y experiencia del cliente.En un punto de su carrera llega a Vaynermedia, la agencia de Gary Vaynerchuk, donde se le termina de instalar una idea clave: si no cuentas tu historia y no creas contenido, prácticamente no existes en el mapa actual. Ahí conecta todo: servicio, talento humano, cultura, marca y narrativa.Más de 20 años después, la vida la trae de vuelta a República Dominicana con una maleta cargada de experiencia global y una mirada diferente sobre lo que significa servir, liderar y construir equipos. Desde aquí lanza su consultora Efecto Servicio, con la misión de elevar la cultura de servicio y la forma en que las empresas se relacionan con su gente y con sus clientes.En este episodio hablamos de origen, migración, trabajo duro, liderazgo, lujo, contenido y oportunidad.De cómo el servicio —bien entendido— puede cambiar una carrera, una empresa y hasta un país.

Avery Akkineni, VaynerX's chief marketing officer, has tips for CMOs riding the social media lightning, and she tells us why VaynerMedia has not followed the whole industry into an AI rebranding.

Gary Vee reveals the mindset and resilience that took him from a Jersey kid hustling baseball cards to building Wine Library into a $65M business and launching VaynerMedia. He breaks down the confidence he developed early, the immigrant values that shaped his work ethic, the 38.5 health transformation that changed his approach to fitness, and why mastering personal branding and adapting to AI is now essential for entrepreneurs and creators. Gary also opens up about the one leadership skill he wishes he learned sooner — candor — and how it would have saved him years of personal and professional frustration. Packed with insights on business growth, self-awareness, and the future of media, this episode gives you the motivation and strategy to level up your career. Post Run High Instagram: https://www.instagram.com/postrunhigh/ Kate Mackz YouTube: https://www.youtube.com/@KateMackz Kate Mackz Instagram: https://www.instagram.com/katemackz/See omnystudio.com/listener for privacy information.

This week, we're joined by Jon “JMo” Morgenstern, Head of Investment at VaynerMedia, who manages over $1.5B in annual media spend across brands like Oreo/Mondelez, JP Morgan Chase, PepsiCo, and Yeti. JMo breaks down how enterprise advertisers think about channel mix, retail media, and allocating capital across Meta, TikTok, CTV, Amazon, and Walmart and what DTC operators can learn from teams working at that scale.From there, we dive deep into measurement. JMo breaks down how enterprise teams are approaching incrementality, causal MMM, brand lift, and retail media halo effects and why fast-moving brands need to start thinking beyond last-click and short-window ROAS if they want to graduate into real growth mode.Then we move into creative. We talk about why “just make more ads” isn't the strategy and how Vayner thinks about creative volume × creative diversity, niche persona testing, and using organic performance as a signal before scaling into paid.We wrap with TikTok Shop, retail partnerships, and why even the biggest brands in the world are still navigating the same innovator's dilemma as fast-growth DTC brands - just with more zeros and way more stakeholders. If you're trying to spend smarter, measure smarter, and make creative that actually moves the needle, you're gonna love this one.If you have a question for the MOperators Hotline, click the link to be in with a chance of it being discussed on the show: https://forms.gle/1W7nKoNK5Zakm1Xv6Chapters:00:00:00 - Introduction00:04:59 - Fortune 500 vs DTC Strategies00:17:59 - Measuring Awareness, Incrementality & MMM00:38:49 - Vayner Volume Model: Diversity over Iteration00:52:49 - Turning Organic Wins into TV Commercials01:04:11 - TikTok Shop Strategy & Cross-Channel HaloPowered by:Motion.⁠⁠⁠https://motionapp.com/pricing?utm_source=marketing-operators-podcast&utm_medium=paidsponsor&utm_campaign=march-2024-ad-reads⁠⁠⁠https://motionapp.com/creative-trendsPrescient AI.⁠⁠⁠https://www.prescientai.com/operatorsRichpanel.⁠⁠⁠https://www.richpanel.com/?utm_source=MO&utm_medium=podcast&utm_campaign=ytdescAftersell.https://www.aftersell.com/operatorsRivo.https://www.rivo.io/operatorsSubscribe to the 9 Operators Podcast here:https://www.youtube.com/@Operators9Subscribe to the Finance Operators Podcast here:https://www.youtube.com/@FinanceOperatorsFOPSSign up to the 9 Operators newsletter here:https://9operators.com/

In this episode of OnBase, host Chris Moody sits down with Jasmeet Sawhney to explore what it means to lead marketing in an AI-driven world. Jasmeet shares his unconventional journey from engineer to marketing executive, emphasizing how technical fluency and creativity are now inseparable in leadership roles.They dive deep into the evolving responsibilities of marketing leaders, how AI is reshaping strategy, execution, and team structures, and why the biggest risk is failing to evolve. From scaling personalization to rethinking attribution and ROI, Jasmeet offers a candid and forward-looking perspective on how leaders can guide their teams through this transformation.This episode is a must-listen for marketing, sales, and business leaders navigating the AI revolution and seeking actionable insights for long-term success.Key TakeawaysAI is no longer optional: AI is no longer a buzzword, it's a business necessity. Marketing leaders must integrate it across every function, from data analytics to customer engagement.Leadership must get technical: Future marketing leaders can't avoid data or tech. Understanding AI, automation, and analytics is critical for setting effective goals and strategies.Don't just hire AI experts, build internal fluency: Instead of creating isolated “AI teams,” leaders should train and empower existing staff to integrate AI into daily workflows.Personalization at scale is the new standard: AI enables hyper-personalization down to the stakeholder level, not just the account level. This is where real competitive advantage lies.Measure what matters: AI offers new opportunities to track touchpoints across the customer journey, finally making ROI and attribution measurable with greater accuracy.Change requires courage: Creativity, experimentation, and risk-taking are essential to unlocking AI's potential, leaders must champion innovation even when outcomes are uncertain.Quotes“This is the biggest opportunity of our generation. If we don't leverage AI, that's what's really at stake.”Tech RecommendationsClaude (Anthropic) – For content creation and ideation.Veo (Google LLM) – For AI-driven media and video content.Lovable – For AI-powered design support.Figma – For creating lightweight AI agents and workflows.Resource RecommendationsBook:Nexus: The History of Information Networks by Yuval Noah HarariPodcast:Marketing Against the Grain by HubSpotShout-OutsMohanbir Sawhney, Northwestern University - Kellogg School of Management – mentor and thought leader in marketing innovation.Dharmesh Shah, Co-founder & CTO of HubSpot – admired for bridging strategy, culture, and technology.Gary Vaynerchuk, Chairman of VaynerX, CEO of VaynerMedia – inspiration for fearless creativity and constant evolution.About the GuestJasmeet is a marketer with deep roots in technology, data analytics, and AI. He is currently Global Head of Marketing at Axtria. Earlier, Jasmeet was CEO of YibLab, which was one of the fastest growing marketing technology and solutions providers, ranked Top 50 among the fastest growing companies in NJ. Jasmeet has 20+ years of experience building and scaling marketing operations for both small and large companies. He is an investor, advisor, and mentor to multiple firms, and has received several company and individual awards - Inc. 500, Deloitte 500, Crain's Fast 50, SmartCEO Future 50, Red Herring, NJBiz Business of the Year, Top CMO, and Forty Under 40, among others.Connect with Jasmeet.

In this episode of Glass Ceilings and Sticky Floors, Erica Rooney sits down with Claude Silver, Chief Heart Officer at VaynerMedia and author of Be Yourself At Work. Claude leads a global organization by proving that emotional intelligence is not a "soft skill," but a core business function that drives sustainable, high-growth culture. She shares the origin story of her unique role, revealing how to infuse empathy from the top down and why showing your full humanity is the ultimate strategy for success in a fast-paced, high-pressure world.Inside the Episode:The Chief Heart Officer (CHO) Role: Claude details the evolution of her groundbreaking role, defining it as the executive responsible for the "heartbeat" of the entire organization.Be Yourself At Work: The core message of her book, written for anyone who has felt the need to "shapeshift" or "code-switch" to survive the corporate day.The New Work Paradox: How the emerging Gen Z and Gen Alpha workforce is demanding self-awareness and mental health resources, forcing companies to move beyond toxic cultural norms.Emotional Intelligence as a Superpower: How women can reframe and own their EQ, transforming the "too emotional" label into their most valuable leadership asset.Shutting Down the Inner Critic: Claude introduces the LIE Exercise—a science-backed method for combating imposter syndrome.Fierce Empathy in Action: What kind candor looks like when delivering tough feedback, fostering "genuine care" so that hard conversations are seen as connection, not correction.The Non-Technical Skill of Tomorrow: Claude argues that empathy is the single most critical skill for future leaders.Advice for the Un-Evolved Workplace: How to continue being your authentic self and a champion for others, even in environments that don't support it.If you're ready to stop hiding who you are and learn how to make your humanity your biggest competitive advantage, this episode is a powerful call to action.

In this episode of Glass Ceilings and Sticky Floors, Erica Rooney sits down with Claude Silver, Chief Heart Officer at VaynerMedia and author of Be Yourself At Work. Claude leads a global organization by proving that emotional intelligence is not a "soft skill," but a core business function that drives sustainable, high-growth culture. She shares the origin story of her unique role, revealing how to infuse empathy from the top down and why showing your full humanity is the ultimate strategy for success in a fast-paced, high-pressure world.Inside the Episode:The Chief Heart Officer (CHO) Role: Claude details the evolution of her groundbreaking role, defining it as the executive responsible for the "heartbeat" of the entire organization.Be Yourself At Work: The core message of her book, written for anyone who has felt the need to "shapeshift" or "code-switch" to survive the corporate day.The New Work Paradox: How the emerging Gen Z and Gen Alpha workforce is demanding self-awareness and mental health resources, forcing companies to move beyond toxic cultural norms.Emotional Intelligence as a Superpower: How women can reframe and own their EQ, transforming the "too emotional" label into their most valuable leadership asset.Shutting Down the Inner Critic: Claude introduces the LIE Exercise—a science-backed method for combating imposter syndrome.Fierce Empathy in Action: What kind candor looks like when delivering tough feedback, fostering "genuine care" so that hard conversations are seen as connection, not correction.The Non-Technical Skill of Tomorrow: Claude argues that empathy is the single most critical skill for future leaders.Advice for the Un-Evolved Workplace: How to continue being your authentic self and a champion for others, even in environments that don't support it.If you're ready to stop hiding who you are and learn how to make your humanity your biggest competitive advantage, this episode is a powerful call to action.

Avery Akinini, CMO of VaynerMedia, reveals the playbook behind the agency's massive scale and evolution. Avery shares the mantra: "9.8 times out of 10, we will figure it out," emphasizing that you must stretch yourself to unlock big opportunities. Learn the "clouds and the dirt" operational strategy, the necessity of rapidly pivoting your teams (from Web3 to AI) , and the essential skill needed to get the CFO's buy-in. Avery also discusses her personal evolution from a perfectionist to an inspirational leader of 200+ people.

Gary Vaynerchuk did not speak a word of English when he emigrated from the former Soviet Union to the United States. He was failing school as a D and F student, and many people also expected him to fail in life. However, his optimism, drive, and work ethic are living proof that the American dream is alive. Join host Tom Bilyeu as he and the four-time New York Times best-selling author and head of VaynerMedia go deep on the magic of entrepreneurship in this episode of Impact Theory. Original air date: 5-30-17 SHOW NOTES Gary talks about keyboard activists and his lack of interest in complaining. [3:42] Tom and Gary discuss the practical mindset behind early adoption and his talent for recognizing trends. [8:02] Gary explains why he believes that work ethic is a taught behavior. [12:36] Gary communicates the values that he wants to instill into his children. [17:26] Gary describes himself as nonjudgmental and fully in love with himself and others. [22:30] Tom and Gary talk about the importance of taking full ownership for everything. [25:17] Gary shares how his mother helped to shape his personal narrative and worldview. [29:35] Gary discloses what sets him apart from other entrepreneurs and influencers. [32:52] Tom and Gary go deep on creating an incredible work culture and the power of doing good. [34:58] Gary unveils the magic of entrepreneurship and making counterintuitive choices. [39:50] Gary talks about the art of choosing the right opportunities. [43:53] Gary defines the impact that he wants to have on the world. [45:16] SUPPORT OUR SPONSORS: Get 5 free AG1 Travel Packs and a FREE 1 year supply of Vitamin D with your first purchase at⁠ https://impacttheory.co/AG1pod.⁠ Secure your digital life with proactive protection for your assets, identity, family, and tech – Go to⁠ https://impacttheory.co/aurapod⁠ to start your free two-week trial. ********************************************************************** What's up, everybody? It's Tom Bilyeu here: If you want my help... 1. STARTING a business: JOIN ME HERE: ⁠https://tombilyeu.com/zero-to-founder?utm_campaign=Podcast%20Offer&utm_source=podca[%E2%80%A6]d%20end%20of%20show&utm_content=podcast%20ad%20end%20of%20show⁠ 2. SCALING a business: see if you qualify here: ⁠https://tombilyeu.com/call⁠ 3. Get my battle-tested strategies and insights delivered weekly to your inbox:⁠ https://tombilyeu.com/⁠ ********************************************************************** LISTEN TO IMPACT THEORY & MINDSET PLAYBOOK AD FREE + BONUS EPISODES on APPLE PODCASTS:⁠ apple.co/impacttheory⁠ ********************************************************************** FOLLOW TOM: Instagram:⁠ https://www.instagram.com/tombilyeu/⁠ Tik Tok:⁠ https://www.tiktok.com/@tombilyeu?lang=en⁠ Twitter:⁠ https://twitter.com/tombilyeu⁠ YouTube:⁠ https://www.youtube.com/@TomBilyeu⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

Today's video is my conversation on The CEO Series with William Salvi. We get into everything from building VaynerMedia from scratch to what it really means to be a CEO today. I talk about the truth behind leadership, why most CEOs aren't actually entrepreneurs, and how “attention” became the most valuable currency in business. Hope you enjoy!

Gary Vaynerchuk is a serial entrepreneur and serves as the Chairman of VaynerX, the CEO of VaynerMedia and Creator/CEO of VeeFriends. In this special episode Gary speaks about his career story, tips on how to create long lasting partnerships, how to use intuition to maximize success, overcoming adversity, and much more! This episode was filmed at Yaamava' Resort and Casino at San Manuel in front of a live audience of team members.

In this episode of The Sleeping Barber Podcast, hosts Marc Binkley and Vassilis Douros sit down with Ben Allison, EVP of Media at VaynerMedia, to unpack the fast-changing media landscape. From “TikTokification” and consumer fragmentation to the new media “food pyramid,” they explore how attention, creativity, and creators are reshaping modern marketing. The conversation also tackles Q4 advertising pressures, evolving search strategies, and the ongoing challenge of balancing performance with brand building.Enjoy the show!Our Guest:Ben Allison - EVP Media @ VaynerMediahttps://www.linkedin.com/in/benjamin-allison-7331a646/https://vaynermedia.com/ Follow Our Updates⁠⁠LinkedIn: https://www.linkedin.com/company/sleeping-barber/https://www.sleepingbarber.caGet in touch with our hosts:Marc Binkley: ⁠⁠https://www.linkedin.com/in/marcbinkley/Vassilis Douros: https://www.linkedin.com/in/vassilisdouros/Chapters:00:00 - Introduction 01:03 - The Evolution of Media and Consumer Fragmentation04:04 - Surprises in the Media Landscape05:56 - The Intersection of Media and Creative10:55 - Attention Metrics and Their Importance12:05 - The Modern Media Diet Explained15:39 - The Role of Creators in the Media Pyramid18:16 - Visualizing the Media Pyramid21:34 - Flexibility vs. Rigidity in Media Buying22:55 - The Dynamics of Advertising Decisions27:10 - Navigating Q4 Advertising Challenges30:26 - The Evolution of Search and Brand Strategy34:57 - Balancing Performance and Brand Marketing39:35 - Organizational Silos and Marketing Effectiveness46:06 - Harnessing Attention Through Organic Creative

David's the kind of guy who can make Miracle Whip cool again—literally. A former comedian and improviser, he spent nearly 20 years leading creative teams at top ad agencies like Publicis.Sapient and VaynerMedia. Along the way, he cooked up national campaigns for iconic brands like Ferrari, Samsung Electronics, Mountain Dew Ice, and AT&T. His pièce de résistance? A Miracle Whip campaign that broke a decade-long sales slump, racked up over a billion media impressions, snagged a USA Today cover, and brought home a Cannes Lions International Festival of Creativity Silver Lion. Not bad for a guy who started out cracking jokes!

Haris Reis is a two-time national award-winning entrepreneur, two-time national best-selling author, keynote speaker, and expert digital marketer.    Haris is best known for co-founding Changing Lanes International—helping authors, speakers, and coaches grow their brands—and for his time as a growth hacker at VaynerMedia, where he helped build Gary Vaynerchuk's brand.   Haris highlights the importance of constant learning, mentorship, and investing in personal growth.    He discusses overcoming imposter syndrome and emphasizes the importance of building his brand and maintaining an “obsessive” hunger for progress.    LinkedIn: Haris Reis  Instagram: Haris_Reis   Previous Episode: https://transcript.lol/dashboard/spaces/67701a0a4053d32612996a85/recordings?folderId=recents   Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

This is fireside chat I had with the VaynerMedia 2024 winter resident class. I share advice on how to network for those who struggle with it, the power of patience, how to balance hard work and self-care, and MUCH more. I hope you all enjoy it!

Gary Vaynerchuk, commonly known as Gary Vee, is an influential entrepreneur, speaker, and internet personality, best known for his expertise in digital marketing and social media. Starting his career in his family's wine business, Gary's innovative approach to e-commerce and content creation catapulted the business from a local enterprise to a national leader in wine retail. He later founded VaynerMedia, a leading digital agency that services Fortune 500 clients across the globe. In this episode, Gary shares his unfiltered insights on the dynamics of building and scaling businesses, the evolution of consumer engagement, and the relentless pursuit of hustle. Timestamps:02:41 - Introduction.05:21 - Gary Vee narrates the immigration challenges faced by his family leaving the Soviet Union and adjusting to life in America.08:02 - Gary Vee talks about his father's entrepreneurial journey from managing a store to owning it and the lessons learned from observing his work ethic.10:41 - Randall Kaplan praises the inherent strength and resilience of influential women in challenging environments.13:20 - Randall Kaplan shares an emotional personal story, underscoring the importance of strong family values.16:04 - Gary Vee elaborates on the supportive dynamics within his extended family and the emotional bonds that shaped his upbringing.18:41 - Gary Vee emphasizes the crucial life skill of dealing with adversity and finding comfort in uncomfortable situations.21:20 - Gary Vee reminisces about his childhood summers, filled with familial connections and simple joys.24:03 - Randall Kaplan reflects on his childhood outdoor activities, noting the less supervised yet richly interactive play of his youth.26:40 - Randall Kaplan discusses overcoming personal challenges and the motivation behind his drive to succeed despite obstacles.29:23 - Gary Vee debates the nature of entrepreneurial success, questioning if innate talent is a necessary component and sharing his personal experiences with early business ventures.32:03 - Gary Vee discusses his youthful business initiatives, including running a lemonade stand and the creative ways he expanded it.34:44 - Gary Vee recalls his childhood efforts to earn money through various small ventures, from selling flowers picked from neighbors' gardens to singing carols.37:22 - Gary Vee shares his philosophy on the value of hard work over formal education, reflecting on his personal and family experiences.40:00 - Gary Vee looks back on a defining weekend in his youth that solidified his passion for business and innovation.In Search of Excellence Podcast - with Randall KaplanListen to this episode on the go!Apple Podcasts: https://podcasts.apple.com/us/podcast/in-search-of-excellence/id1579184310Spotify: https://open.spotify.com/show/23q0XICUDIchVrkXBR0i6LOne-on One Coaching: I coach a select group of high achievers on how to elevate their careers, grow their businesses, and unlock their full potential. Apply Here = https://www.randallkaplan.com/coachingFollow Randall!Instagram: https://www.instagram.com/randallkaplanTikTok: https://www.tiktok.com/@randall_kaplanTwitter / X: https://x.com/RandallKaplanLinkedIn: https://www.linkedin.com/in/randallkaplan/Website: https://www.randallkaplan.com/Get More Excellence! In Search of Excellence Clips: https://www.youtube.com/@iseclipsCoaching and Staying Connected:1-on-1 Coaching | Instagram | YouTube | TikTok | LinkedIn

Gary Vaynerchuk, commonly known as Gary Vee, is an influential entrepreneur, speaker, and internet personality, best known for his expertise in digital marketing and social media. Starting his career in his family's wine business, Gary's innovative approach to e-commerce and content creation catapulted the business from a local enterprise to a national leader in wine retail. He later founded VaynerMedia, a leading digital agency that services Fortune 500 clients across the globe. In this episode, Gary shares his unfiltered insights on the dynamics of building and scaling businesses, the evolution of consumer engagement, and the relentless pursuit of hustle. He opens up about his journey from a Belarusian immigrant to a global business mogul, reflecting on the impact of his heritage on his work ethic and entrepreneurial spirit. With his characteristic candor and deep passion for empowering others, Gary offers listeners not only a glimpse into the competitive world of digital marketing but also imparts profound lessons on perseverance, vision, and personal branding.Timestamps:00:00 - Gary Vee discusses the early influence of social media on his content creation, specifically Twitter.03:02 - A discussion on strategic moves in poker and their parallels to business decisions.06:02 - Gary shares his experience of working in his father's store during college and the lessons learned.09:02 - The conversation covers the significant impact of actions in leadership and business.12:02 - Gary talks about the inception of his agency and his disbelief at the scale of corporate engagement in the late 2000s.15:05 - Reflections on personal moments, including a honeymoon in Hawaii and the settings that influenced his life.18:05 - A hypothetical scenario is discussed where a major social platform is forced to sell, reflecting on the potential impacts.21:06 - Discussion of missed opportunities and the financial implications of quick decisions in business.24:07 - Gary Vee emphasizes the power of word-of-mouth in marketing and personal convictions.27:09 - Analysis of the cost-effectiveness of Super Bowl advertising and its comparison to other marketing platforms.30:10 - Advice for professionals feeling dissatisfied with their job, stressing the importance of commitment and effort.33:10 - Gary discusses the importance of setting goals and the effectiveness of writing them down.36:12 - A personal reflection on family dynamics and the distribution of affection among siblings.39:15 - Gary shares his views on retirement, emphasizing his desire to never stop working.42:18 - Thoughts on legacy and giving back, including advice Gary would offer to his younger self.In Search of Excellence Podcast - with Randall KaplanListen to this episode on the go!Apple Podcasts: https://podcasts.apple.com/us/podcast/in-search-of-excellence/id1579184310Spotify: https://open.spotify.com/show/23q0XICUDIchVrkXBR0i6LOne-on One Coaching: I coach a select group of high achievers on how to elevate their careers, grow their businesses, and unlock their full potential. Apply Here = https://www.randallkaplan.com/coachingFollow Randall!Instagram: https://www.instagram.com/randallkaplanTikTok: https://www.tiktok.com/@randall_kaplanTwitter / X: https://x.com/RandallKaplanLinkedIn: https://www.linkedin.com/in/randallkaplan/Website: https://www.randallkaplan.com/Coaching and Staying Connected:1-on-1 Coaching | Instagram | YouTube | TikTok | LinkedIn

Bridget Evans joined Spotify in August 2023 and holds the position of Global Head of Advertising Business Marketing for Spotify. Before Spotify, Bridget held the role of Head of Business Marketing for the Family of Apps at Meta, leading efforts to help brands see the full potential of Instagram, Facebook, and Threads to drive their business objectives. She has 13+ years of experience pushing brands forward with digital-first strategies. Prior to Meta, Bridget led consumer marketing, content, and affiliate for Amazon Fashion. Previously, she served as vice president of account strategy at Vaynermedia, where she married creative and media to develop brand and DR campaigns for companies like Coach, Sour Patch Kids, Birchbox, and JP Morgan Chase.She has correctly guessed Worldle on her first attempt at least three times, and currently lives in New York.

In this bite-sized bonus episode from Leap Academy, Gary Vaynerchuk reflects on the very beginning of VaynerMedia, asking for office space, deciding not to raise capital, and the pressure of paying salaries with whatever came in. A real look at what building from scratch actually feels like.

Shoot us a Text.Episode #1107: Today we dive into why used EVs — especially Teslas — are losing value fast, how a Cybertruck hung 6,600 pounds on a patch of glue, and what AI search's rise in impressions but drop in clicks means for auto dealers looking to stay visible.Show Notes with links:Electric vehicles are losing traction in the used market, according to iSeeCars. The latest study shows Tesla models topping the list of biggest price drops as demand cools and federal incentives near expiration.5 of the top 10 used vehicles with the largest price drops in June were EVs.Tesla Model S fell $8,768 (-15.8%), Model X dropped $9,544 (-15.5%), and Model Y slid $4,637 (-13.6%).Used EV prices fell 4.8% year-over-year, while used gas cars rose 5.2%.EV market share growth slowed to just 14.2%, down from 98% last year, even as supply increased.“For shoppers, used EVs offer about $1,200 less in value than a gasoline vehicle – and while you can love or hate how the market prices a vehicle, you can't argue with it,” said iSeeCars analyst Karl Brauer.The Tesla Cybertruck is back in headlines—this time literally hanging suspended by glue in a viral stunt. YouTuber JerryRigEverything put on a dramatic demo shining a light on Tesla's unusual but surprisingly strong repair method.A 6,600-pound Cybertruck was lifted mid-air using just a 2.5-inch patch of Fusor 2098 adhesive attaching it to a crane.That exact glue had been used in repairing the same truck when its tow hitch ripped out during a stress test.Fusor 2098 cures to about 3,190 psi tensile strength, and is OEM‑approved by Tesla and other manufacturers.Adhesive bonding, when paired with rivets, can distribute loads better and outperform welds in some impact scenarios.AI search is changing the game — not just how people ask questions, but how they see your brand. A new VaynerMedia study reveals that while impressions are climbing, actual clicks are falling off fast.AI search already makes up 7.6% of monetizable queries, expected to hit 25% by 2027.ChatGPT queries surged +180% in the past year, while Google's traditional traffic is slipping.“Zero‑click searches” are up, with site traffic down 6.7% year‑over‑year despite higher impression counts.Some takeaways:Move Fast and Test New AI Ad Formats Now: Early adopters of AI‑friendly strategies will capture outsized market share and will learn what works bestStrengthen Your Brand: A trusted, recognizable brand is more likely to be cited in AI answers, even if the click never happens.Optimize for AI discovery by creating content that's easy for LLMs to scan and quote — FAQs, concise answers, and video content.0:00 Intro with Paul J Daly and Kyle Mountsier3:46 Used EV Prices Down 4.8% YoY7:24 Tesla Cybertruck Hung From Glue10:07 AI Search ExpeJoin Paul J Daly and Kyle Mountsier every morning for the Automotive State of the Union podcast as they connect the dots across car dealerships, retail trends, emerging tech like AI, and cultural shifts—bringing clarity, speed, and people-first insight to automotive leaders navigating a rapidly changing industry.Get the Daily Push Back email at https://www.asotu.com/ JOIN the conversation on LinkedIn at: https://www.linkedin.com/company/asotu/

Welcome to yet another episode of the Build In Public Podcast!

Send us a textWant to get all this content and MORE in person? Then you need to be at Creator Economy Live East, heading to NYC August 5-6. Use code CELPOD20 for 20% off your ticket, and the first 500 brands go free!This week, we're joined by none other than Christina Westley — a true insider in the influencer game. From her early days at VaynerMedia to running influencer marketing for Pepsi, and now striking out on her own, Christina's seen the industry from every angle. She shares honest takes on agency vs. brand life, why influencer budgets still lag behind expectations, and how AI avatars could reshape creator content.Before Christina joins, Keith and Brendan unpack VidCon, Cannes hot topics (hello, AI governance), and why the influencer world isn't freaking out about TikTok's 180-day extension. We also dive into the latest stats, studies, and product updates from YouTube, Instagram, Google, and TikTok — it's a jam-packed news rundown.

In a world drowning in noise, the ability to capture and monetize attention isn't just a skill—it's the entire damn game. That's why today, we've got Gary Vaynerchuk… the man who doesn't just predict digital trends, he makes them. For over two decades, from transforming a local liquor store into an e-commerce pioneer to building VaynerMedia into a global powerhouse, he's made foundational bets on giants like Facebook and Twitter before most even had accounts. He's a multiple New York Times bestselling author, commands a daily global audience in the tens of millions, and has built a multi-industry empire by showing entrepreneurs how to turn overlooked attention into undeniable results and lasting legacy. Check out BigDeal wherever you get your podcasts: https://contrarianthinking.co/the-big... MORE FROM BIGDEAL:

Being scrappy wasn't just a choice for Gary ‘Vee' Vaynerchuk; it was his only way forward. After years of growing his family's wine business, he was left with nothing of his own. With no money to rent an office or hire employees, Gary leveraged his grit, relationships, and opportunities to launch VaynerMedia. Overcoming the financial, mental, and emotional hurdles of entrepreneurship, he built his company into a multi-million-dollar media empire. In this episode, Gary joins Ilana to reveal the mindset and strategies you need to overcome obstacles and build your own multi-million-dollar business. Gary Vaynerchuk, famously known as GaryVee, is a serial entrepreneur, chairman of VaynerX, CEO of VaynerMedia and VeeFriends, and a six-time New York Times bestselling author. Recognized as one of the most forward-thinking minds in business, culture, and the internet, Gary helps brands stay ahead by spotting trends early. In this episode, Ilana and Gary will discuss: (00:00) Introduction  (01:40) VaynerMedia's Scrappy Beginnings (06:56) Why Businesses Fail Financially (10:01) Navigating Tough Business Days (17:21) The Risk of Over-Transparency in Leadership (19:44) Dealing with Failure and Public Ridicule (22:10) GaryVee's Dream of Owning the New York Jets (26:06) The Role of DNA and Accountability in Success (28:35) Finding Joy in Entrepreneurship (31:02) How to Build a Personal Brand as an Employee (32:30) Empowering Employees with Honest Feedback (34:27) Embracing Change and Executing Relentlessly Gary Vaynerchuk, famously known as GaryVee, is a serial entrepreneur, chairman of VaynerX, CEO of VaynerMedia and VeeFriends, and a six-time New York Times bestselling author. He is a prolific angel investor with early investments in companies like Facebook, Twitter, Tumblr, Venmo, Snapchat, Coinbase, and Uber. Recognized as one of the most forward-thinking minds in business, culture, and the internet, Gary helps brands stay ahead by spotting trends early. Connect with Gary: Gary's Website: garyvaynerchuk.com  Gary's LinkedIn: linkedin.com/in/garyvaynerchuk  Resources Mentioned: Gary's Book, Day Trading Attention: How to Actually Build Brand and Sales in the New Social Media World: https://www.amazon.com/Day-Trading-Attention-Actually-Social/dp/0063317591  GaryVee: From Earning $2 an Hour to Running a $350M Digital Empire: https://podcasts.apple.com/us/podcast/garyvee-from-earning-%242-an-hour-to-running-a/id1701718200?i=1000689595539  Leap Academy: Ready to make the LEAP in your career? There is a NEW way for professionals to Advance Their Careers & Make 5-6 figures of EXTRA INCOME in Record Time. Check out our free training today at leapacademy.com/training

Leave an Amazon Rating or Review for my New York Times Bestselling book, Make Money Easy!Building a $350 million business while staying emotionally grounded seems impossible, but Gary Vaynerchuk reveals how radical self-love became his secret weapon for sustainable success. In this raw conversation, Gary opens up about his biggest professional weakness - his inability to give candid feedback to employees he cares about - and how this "kryptonite" nearly sabotaged his leadership at VaynerMedia. He shares the moment he realized that being "too nice" was actually hurting the people he was trying to protect, forcing him to confront the difference between charity and candor in business relationships. This episode delivers a masterclass in emotional intelligence for entrepreneurs, creators burning out from chasing algorithms, and anyone trapped in the validation cycle of social media success..Buy Gary's book, Day Trading Attention, for yourself and a friend!Buy Gary's children's book, Meet Me In The Middle, today!In this episode you will learn:How to build sustainable success without being defined by external metrics like followers, revenue, or rankingsThe three core emotional skills that determine your capacity for both business success and personal fulfillmentWhy your relationship with losing directly correlates to your entrepreneurial potential and long-term achievementHow to conduct a "self-intervention" dinner that will reveal your blind spots and accelerate your self-awarenessThe coming revolution in content creation through AI voice translation and virtual influencers that will reshape attentionFor more information go to www.lewishowes.com/1790For more Greatness text PODCAST to +1 (614) 350-3960More SOG episodes we think you'll love:Daniel Priestley - greatness.lnk.to/1776SCBrendon Burchard - greatness.lnk.to/1770SCDave Ramsey - greatness.lnk.to/1758SC Get more from Lewis! Get my New York Times Bestselling book, Make Money Easy!Get The Greatness Mindset audiobook on SpotifyText Lewis AIYouTubeInstagramWebsiteTiktokFacebookX

Entrepreneurship is pressure, patience, and pain—and most people aren't built for it. Before becoming one of the world's top marketing experts, GaryVee worked at his family's liquor store until he was 34, growing the business from $4 million to $60 million in annual sales. He was playing the long game, even as he loaded up cases of Dom Pérignon in his friends' BMWs. Just nine years after founding VaynerMedia, he scaled it to over 800 employees, servicing clients like PepsiCo and GE. In this episode, GaryVee delivers a masterclass in day trading attention and social media marketing, sharing how to leverage interest graph algorithms in content strategy and modern advertising. In this episode, Hala and Gary will discuss: (00:00) Introduction (04:22) Why Most People Can't Be Entrepreneurs (10:51) Doing What You Love Without Burning Out (15:08) The Real Mental Health Cost of Entrepreneurship (21:01) How Gary Spots Digital Trends First (26:16) TikTokification and the Rise of Interest Graphs (35:14) The Power of Targeted Audience Cohorts  (39:29) Mastering Platforms and Pop Culture for Virality (42:31) Using Strategic Organic Content to Win (47:50) Why Storytelling Is Everything in Marketing (52:00) Why Small Brands Can Now Beat Big Companies Gary Vaynerchuk, famously known as "GaryVee," is a serial entrepreneur, investor, and CEO of VaynerMedia, a leading advertising agency. He is a pioneer in digital marketing and social media, known for his early adoption of platforms like YouTube and X (formerly Twitter). With over 44 million followers across various social media platforms, Gary is a prolific content creator and host of the top-rated marketing podcast The GaryVee Audio Experience. He's also a five-time New York Times bestselling author, and was named on the Fortune list of the Top 50 Influential people in the NFT industry. Sponsored By: Shopify - Start your $1/month trial at Shopify.com/profiting. Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/PROFITING Mercury - Streamline your banking and finances in one place. Learn more at mercury.com/profiting  OpenPhone - Get 20% off your first 6 months at OpenPhone.com/profiting. Bilt - Start paying rent through Bilt and take advantage of your Neighborhood Benefits by going to joinbilt.com/profiting. Airbnb - Find a co-host at airbnb.com/host Boulevard - Get 10% off your first year at joinblvd.com/profiting when you book a demo Resources Mentioned: Gary's Book, Day Trading Attention: bit.ly/DayTradingAttention  Gary's Podcast, The GaryVee Audio Experience: bit.ly/TGVAE-apple  Active Deals - youngandprofiting.com/deals       Key YAP Links Reviews - ratethispodcast.com/yap  Youtube - youtube.com/c/YoungandProfiting  LinkedIn - linkedin.com/in/htaha/  Instagram - instagram.com/yapwithhala/  Social + Podcast Services - yapmedia.com   Transcripts - youngandprofiting.com/episodes-new  Entrepreneurship, entrepreneurship podcast, Business, Business podcast, Self Improvement, Self-Improvement, Personal development, Starting a business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side hustle, Startup, Career, Leadership, Health, Growth mindset, SEO, E-commerce, LinkedIn, Instagram, Communication, Video Marketing, Social Proof, Marketing Trends, Influencers, Influencer Marketing, Marketing Tips, Online Marketing, Marketing podcast

Today's episode is an absolute

As part of its exclusive series on the YouTube Ecosystem, Next in Media spoke with John Terrana, President, Americas at VaynerMedia, about why most clients aren't racing to lock up much inventory beyond sports this year, and the 'weirdo' spot YouTube still finds itself in.

The 10 Minute Personal Brand Kickstart (FREE): https://the505podcast.courses/personalbrandkickstartCollab with Artlist and get 2 extra months for free here:https://artlist.io/artlist-70446?artlist_aid=the505podcast_2970&utm_source=affiliate_p&utm_medium=the505podcast_2970&utm_campaign=the505podcast_2970Check out Hydrant here:https://2ly.link/27h83What's up, Rock Nation! Today we sit down with none other than Gary Vee – the king of content, CEO of Vayner Media - a $365M agency, and one of the most iconic voices in the creator economy.In this episode, Gary breaks down exactly how to win on social media in 2025 - from why organic content is the lifeblood of any brand, to how creators should think about attention, brand vs sales, and why most people are one piece of content away from changing their life.He also shares how he scaled VaynerMedia from nothing, why content volume beats perfection, and how humility became his greatest superpower in business. We go deep on platform strategy, AI influencers, creating at scale, and why 22 to 30 is your time to go all in on your dream.If you're a creator, entrepreneur, or marketer trying to dominate attention in today's world - this is the blueprint..Check out Gary here:https://www.instagram.com/garyvee/https://www.youtube.com/ ⁨@garyvee⁩  SUSCRIBE TO OUR NEWSLETTER: https://the505podcast.ac-page.com/rock-reportThe Creator Pricing Guide - The No BS Guide to Pricing Your Creative ServicesCoupon Code: ROCKNATION10 gets you $10 off at checkout for the bouldershttps://courses.the505podcast.com/pricing-guideJoin our Discord! https://discord.gg/xgEAzkqAvsMore Free Products:Our 5 Positioning Tips to Land Bigger Clients (FREE): https://the505podcast.courses/5positioningtips 6 Questions to ask on Every Sales Call (FREE): https://the505podcast.courses/6questionsfordiscoverycallCOP THE BFIGGY "ESSENTIALS" SFX PACK HERE: https://courses.thecreatorcoach.com/BFIGGYSFXPACKKG Presets Vol. 1https://www.kostasgarcia.com/store-1/p/kglightroompresetsKostas' Amazon Storefront:https://amzn.to/3GhId2515% OFF Prism Lens FX with code: KOSTAS15https://bit.ly/42sNdejTimestamps: 0:00 - Intro1:02 - What 90% of brands get wrong about Social Media2:31 - Do you understand each platform?4:26 - Organic Social is life6:10 - The TikTokification of content7:03 - You are the niche9:07 - Gary Vee vs Alex Hormozi10:07 - “I've never had to make my money from my audience”11:26 - The early days of Vayner12:58 - Gary's Ah-Ha moment14:59 - Artlist15:41 - Gary's pitch to brands for Vayner18:23 - Interest Graph vs. Social Graph20:03 - Sawdust Content Theory21:35 - Gary's warning to fortune 500 brands23:19 - How Gary's pitch has changed24:33 - Post Creative Strategy25:23 - How we connected with Gary27:17 - Gary's won the lottery twice29:23 - Macro patients, micro speed30:53 - Don't be a dick32:20 - How to really grow something big33:42 - Hiring A players vs. B/C players35:14 - Hydrant36:01 - You're leaving brand on the table36:44 - Gary's thoughts on Meta's A.I. strategy38:58 - How Gary is defending against A.I. 40:22 - How Gary won business early on with Vayner41:25 - Gary's current social strategy43:25 - Gary's advice to college graduates46:55 - Going back to being Gary Vee48:31 - A.I. influencers50:17 - Gary's mindset 25 years ago54:28 - Gary's has his own slang56:22 - What platforms you should spend the most attention onIf you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on. DM US ON IG: (Our DM's are always open!) Bfiggy: https://www.instagram.com/bfiggy/ Kostas: https://www.instagram.com/kostasg95/ TikTok:Bfiggy: https://www.tiktok.com/bfiggy/ Kostas: https://www.tiktok.com/kostasgarcia/

In this raw, unfiltered deep-dive with AdAge, I break down what makes VaynerMedia and VaynerX different — and why kindness, culture, and conviction are more powerful than any viral TV spot.Whether you're building a business, a brand, or a life — this one's for you.

Gary Vaynerchuk is the Chairman of VaynerX, CEO of VaynerMedia, CEO of VeeFriends, and a 6x New York Times bestselling author. Outside of his businesses, “GaryVee” has spent the last decade pioneering the practice of building a personal brand online through his original content.—Get sent fresh leadership interviews, articles, stories, and events every Friday at: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://⁠⁠⁠⁠real-leaders.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠/subscribe⁠

A Note from James:So I've been doing this podcast for a long time—over 1500 episodes—and I've spoken to everyone from billionaires to best-selling authors, athletes to entrepreneurs. But there are a handful of episodes that still ring in my ears years later. One of them was Episode 156 with Gary Vaynerchuk.I was just re-listening to it while pulling together notes for a potential book, and I realized this conversation is timeless. It's not about hype. It's about freedom. Gary's blueprint—learn, build, create community, stay self-aware—is the real deal. No shortcuts. No tricks. Just pure, actionable wisdom. Whether you're 23 or 53, if you're serious about building the life you want, this one's worth a listen.Send it to your kids. Your friends. Your future self.Thanks again for listening.Episode Description:In this re-release of one of the most downloaded episodes of The James Altucher Show, James sits down with Gary Vaynerchuk just before the release of his book #AskGaryVee. What unfolds is a candid, highly tactical conversation about business, content creation, self-awareness, and the true meaning of entrepreneurship.Gary breaks down his framework for success—from selling wine via YouTube in the early 2000s to launching VaynerMedia and investing in Facebook, Twitter, and Tumblr. He also explains why patience, practicality, and micro-failure are essential ingredients for long-term freedom.This isn't motivational fluff. It's the strategy, mindset, and playbook of someone who's been in the trenches—and is still hungry.What You'll Learn:Why "entrepreneurship" is really just a path to freedom—not fast cashHow Gary made (and learned from) multiple startup failures in 2009Why content marketing is about sincerity, not SEO hacksHow to test new business ideas through arbitrage—like flipping Jets gear on AmazonA tactical breakdown of self-awareness (and how to get it from people you trust)Timestamped Chapters:[00:00] Leisure vs. Freedom: What You're Really Trading[01:00] Recommending Competitors as a Sales Tactic[03:00] Early YouTube, Wine Library, and ROI Before Social Was “Social”[06:00] Entrepreneurship vs. Lifestyle Marketing[08:00] Ego, Confidence, and What Scares Gary Vee[10:00] The Trainwreck Year: 2009 and Four Failed Startups[12:00] Experiments, Micro-Failures, and Million-Dollar Misses[14:00] Offense vs. Defense in Business[15:00] Building Trust Through Sincerity in Content[18:00] Self-Awareness: Gary's Most Important Entrepreneurial Trait[22:00] The Real Numbers: What It Means to Be in the 1%[25:00] Leisure Costs More Than You Think[29:00] Why Gary Loves Losing and Chasing More Than Winning[34:00] The Self-Awareness Dinner Party Hack[38:00] Redefining Success: From $213K to $87K and Happy[42:00] Clouds and Dirt: Finding Your North Star and Executing in the Weeds[43:00] The Arbitrage Blueprint: eBay to Amazon[47:00] Community Building Through Twitter and Micro-Engagement[49:00] Jab, Jab, Jab, Right Hook (And What People Get Wrong About It)[52:00] Avoiding Negative Energy in Business and Relationships[54:00] Tactical Social Media Growth: Commenting, Listening, Engaging[56:00] Scaling Beyond Arbitrage: Events, Podcasts, ProductsAdditional Resources:#AskGaryVee: One Entrepreneur's Take on Leadership, Social Media, and Self-Awareness (Amazon)Gary Vaynerchuk's TwitterWine Library TV ArchivesVaynerMediaDailyVee on YouTubeOur Sponsors:Pack up and go even further with the Defender 110. Learn more at LandRoverUSA.com/DefenderElevate your workspace with UPLIFT Desk. Go to https://upliftdesk.com/james for a special offer exclusive to our audienceTo get 6 bottles of wine for $39.99, head to NakedWines.com/JAMES and use code JAMES for both the code AND PASSWORDDon't wait, protect your privacy, build your brand and set up your business in just 10 clicks in 10 minutes! Visit northwestregisteredagent.com/james and start building something amazing!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Gary Vaynerchuk (CEO, VaynerMedia) joins Chris Cuomo for a raw conversation about why young Americans are struggling despite having more opportunities than ever. Gary V argues that overprotective parenting, participation trophies, and a lack of accountability have created a generation that expects success without work—while parents use their children's achievements for their own self-esteem. The discussion tackles the hard truths about why 22-year-olds are moving back home, why kids are protesting causes they don't understand, and how America has become addicted to blame instead of personal responsibility. Vaynerchuk shares his immigrant perspective on merit, consequences, and why he believes the real pandemic isn't COVID—it's the death of accountability. From parents wanting to attend job interviews to the weaponization of fear in politics, this conversation exposes uncomfortable realities about modern American culture. Follow and subscribe to The Chris Cuomo Project on Apple Podcasts, Spotify, and YouTube for new episodes every Tuesday and Thursday: https://linktr.ee/cuomoproject Join Chris Ad-Free On Substack: http://thechriscuomoproject.substack.com Learn more about your ad choices. Visit podcastchoices.com/adchoices

Today's video is one of my favorite meetings of the year: meeting with VaynerMedia's interns and answering questions, like what the future of AI in media looks like, and whether or not ChatGPT will take over creative. I talk about how AI is shaping the marketing field, and give my two cents on the best way to improve your skillset to become experts in digital media. Hope you enjoy!

Get the perspective shift you need from today's guest Gary Vaynerchuk, also known as @GaryVee. As a serial entrepreneur and CEO and creator of Vaynermedia and VeeFriends, author, and content creator, Gary helps people see through the noise and follow their intuition to start taking the steps they need to change their life.  There are lots of reasons we don't go after our dreams – we live life feeling secure, we're stuck in our routines, or maybe we just don't think we can achieve the things we desire. For Gary, all of these concerns come back to one main idea.  In this episode, we get into: Fear of Judgement Candor & Accountability  Growth from Discomfort Fear of Technology Time Constraints on Dreams Are Your Sacrifices Worth It? Buying Back Time Finding Direction For more from GaryVee, find him on Instagram @garyvee or online at https://garyvaynerchuk.com/. Check out his entertainment company and character universe at https://veefriends.com/. Ready to uplevel every part of your life? Order Liz's book 100 Ways to Change Your Life: The Science of Leveling Up Health, Happiness, Relationships & Success now!  Connect with Liz on Instagram @lizmoody or online at www.lizmoody.com. Subscribe to the substack by visiting https://lizmoody.substack.com/welcome. To join The Liz Moody Podcast Club Facebook group, go to www.facebook.com/groups/thelizmoodypodcast. This episode is brought to you completely free thanks to the following podcast sponsors: AG1: visit drinkag1.com/LIZMOODY and get your FREE year supply of Vitamin D and 5 free travel packs today. OSEA: get 10% off your first order at oseamalibu.com with code LIZMOODY or LIZMOODY10. Shopify: sign up for a one-dollar-per-month trial period at shopify.com/LIZM. Great Lakes Wellness: go to greatlakeswellness.com and use code LIZMOODY for 25% off your first purchase. Maui Nui: head to mauinuivenison.com/LIZ to secure your access to a limited collection of Liz's favorite nutrient-dense wildly delicious meat cuts and products. Wildgrain: go to wildgrain.com/LIZMOODY for $30 off the first box – PLUS a free item in every box. The Liz Moody Podcast cover art by Zack. The Liz Moody Podcast music by Alex Ruimy. Formerly the Healthier Together Podcast.  This podcast and website represents the opinions of Liz Moody and her guests to the show. The content here should not be taken as medical advice. The content here is for information purposes only, and because each person is so unique, please consult your healthcare professional for any medical questions. The Liz Moody Podcast Episode 335. Learn more about your ad choices. Visit megaphone.fm/adchoices

I didn't know how stuck I was… until I sat down with Dr. Natasha Jordan.In this powerful conversation, I share one of the most transformative leadership journeys I've ever experienced—and how Dr. Natasha, an executive coach for 7- and 8-figure entrepreneurs, helped guide me through it.We talk about:The assessment that rocked my leadership identityEmotional triggers sabotaging my growthChildhood coping becoming business habitsThe convo with Gary Vee that hit differentWhy “strong and self-reliant” can keep you stuckHow to redefine what it means to lead powerfullyThis isn't just a business episode—it's a permission slip to rise into the next version of you.Click >>PLAY