Podcasts about backlinks

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Best podcasts about backlinks

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Latest podcast episodes about backlinks

Hey Docs!
The Digital Marketing Playbook for Orthodontists with Dr. Rodrigo Viecilli

Hey Docs!

Play Episode Listen Later Jun 5, 2025 49:15


"You have to trade trust for money." Connect With Our SponsorsGreyFinch - https://greyfinch.com/jillallen/A-Dec - https://www.a-dec.com/orthodonticsSmileSuite - http://getsmilesuite.com/ Summary In this conversation, Rodrigo Viecilli shares his unique journey from academia to becoming a successful orthodontist and entrepreneur. He discusses the challenges he faced while starting his practice during the COVID-19 pandemic and the importance of digital marketing in a competitive landscape. Rodrigo emphasizes the significance of SEO, Google Maps, and Google My Business in attracting patients, as well as the role of backlinks in building authority. He advocates for collaborative marketing among orthodontists to enhance visibility and patient acquisition, while also highlighting the need for a long-term strategy in digital marketing. In this conversation, Rodrigo Viecilli shares insights on digital marketing strategies for orthodontic practices, emphasizing the importance of location, online advertising, and optimizing Google Maps for visibility. He discusses the necessity of ads for startups, the interplay between SEO and reviews, and the significance of understanding competition in the digital space. Rodrigo also provides advice for new practices on where to allocate marketing dollars and the importance of professional independence in business. Connect With Our Guest ORTHODYNAMO - https://orthodynamo.com/ Takeaways Rodrigo transitioned from academia to orthodontics, facing unique challenges.Starting a practice during COVID-19 required innovative marketing strategies.Digital marketing is crucial for survival in a competitive market.SEO is essential for attracting patients organically.Google Maps and Google My Business are vital for local visibility.Backlinks enhance website authority and search rankings.Collaborative marketing can benefit orthodontists collectively.Content quality is more important than backlinks alone.Building a strong online presence takes time and effort.Understanding digital marketing potential is key for practice location decisions. Digital marketing mistakes can be costly for small practices.Location significantly impacts patient acquisition in orthodontics.Online advertising is crucial for new practices to gain visibility.A strong offer is essential for effective advertising.SEO and reviews are interconnected in driving traffic.The Google Map pack is often underutilized by practices.Startups should prioritize engaging with knowledgeable marketing firms.Understanding local competition is vital for strategic planning.Professional independence enhances business integrity and growth.Continuous evaluation of marketing strategies is necessary for success.Chapters 00:00 Rodrigo's Journey: From Academia to Orthodontics02:56 Navigating Challenges: Starting a Practice During COVID-1905:58 The Importance of Digital Marketing in a Competitive Landscape09:01 SEO Fundamentals: Why It Matters for New Practices11:55 Understanding Google Maps and Local SEO15:02 The Power of Google My Business (GMB)18:00 Backlinks: Building Authority and Visibility21:00 Collaborative Marketing: Strength in Numbers24:10 Playing the Long Game: SEO and Patient Acquisition25:47 Understanding Digital Marketing in Small Cities29:40 The Role of Online Advertising33:40 Optimizing Google Maps for Visibility38:51 Strategic Marketing for Startups44:11 Final Thoughts and Advice for Growth Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice?Reach out to me- www.practiceresults.com.     If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.   New episodes drop every Thursday!    Episode Credits: Hosted by Jill AllenProduced by Jordann KillionAudio Engineering by Garrett Lucero

Duales Studio - Der Marketing Podcast
Digitales Marketing 101

Duales Studio - Der Marketing Podcast

Play Episode Listen Later May 29, 2025 40:14


Keywordsdigitales Marketing, SEO, SEA, Backlinks, KI, Page Impressions, Bounce-Rate, Display Advertising, Content-Marketing, Online-Marketing, Kennzahlen, Lead-Generierung, Sales Funnel, Kosten, User Generated Content, EngagementSummaryIn dieser Episode diskutieren PR und Maurice die verschiedenen Aspekte des digitalen Marketings, einschließlich SEO, SEA, Backlinks, die Rolle von KI, Page Impressions, Bounce-Rate und die Entwicklung von Display Advertising. Sie beleuchten die Herausforderungen und Chancen, die sich aus den aktuellen Trends im digitalen Marketing ergeben. In dieser Episode wird die Entwicklung des Content-Marketings und dessen Bedeutung im Online-Marketing diskutiert. Maurice und PR beleuchten die Rolle von Kennzahlen wie Conversion Rate und Click-Through Rate, die für die Erfolgsmessung entscheidend sind. Zudem wird die Lead-Generierung im Sales Funnel thematisiert und die Kostenstruktur im Online-Marketing erklärt. Abschließend wird die Bedeutung von User Generated Content und Engagement hervorgehoben.TakeawaysDas digitale Marketing ist ein spannendes Thema.SEO und SEA sind entscheidend für den Erfolg.Backlinks erhöhen die Autorität einer Webseite.KI wird das Marketing revolutionieren.Page Impressions sind wichtig für die Werbung.Bounce-Rate zeigt Optimierungsbedarf an.Display Advertising hat sich stark verändert.Bannerwerbung ist nicht mehr so effektiv.Targeting ist heute entscheidend im Marketing.Kreative Formate sind der Schlüssel zum Erfolg. Content-Marketing ermöglicht es, spezifische Insights zu nutzen.Influencer spielen eine wichtige Rolle im Content-Marketing.Die Conversion Rate ist entscheidend für den Erfolg.Retargeting hilft, potenzielle Kunden erneut anzusprechen.CPC bleibt eine zentrale Kennzahl im Online-Marketing.Markenbekanntheit ist wichtig für den Verkauf.User Generated Content fördert das Engagement.Leads sind entscheidend für den Verkaufsprozess.titlesDie Zukunft des digitalen MarketingsSEO und SEA: Grundlagen und TrendsBacklinks: Der Schlüssel zur SichtbarkeitChapters00:00 Einführung in das digitale Marketing01:59 Suchmaschinenmarketing: SEO und SEA05:46 Backlinks und ihre Bedeutung08:55 Die Rolle von KI im Marketing11:03 Page Impressions und Reichweite15:06 Bounce-Rate und ihre Bedeutung15:50 Display Advertising im Wandel20:13 Die Evolution des Content-Marketings24:20 Kennzahlen im Online-Marketing30:43 Lead-Generierung und Sales Funnel33:37 Kosten im Online-Marketing36:00 User Generated Content und Engagement

Screw The Commute Podcast
995 - Beware the latest on AI: Tom talks AI Overview

Screw The Commute Podcast

Play Episode Listen Later May 28, 2025 9:26


And you know what I really hate? I hate redoing something that I just did. So this is going to be kind of a variation of that, but I just did episode 980 about the artificial intelligence overviews that Google is putting on and why you shouldn't kill yourself on search engine optimization anymore. And the lawsuit about Google, that was episode 980. I highly suggest you listen to it, but I've got to redo and amplify that today on episode 995, because two new studies just came out showing how really, really bad these AI overviews are hurting your websites. Now this seems to be in direct contrast to episode 994, which I just did. Screw The Commute Podcast Show Notes Episode 995 How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Training Center - https://imtcva.org/ Higher Education Webinar – https://screwthecommute.com/webinars See Tom's Stuff – https://linktr.ee/antionandassociates 00:23 Tom's introduction to AI Overview 02:54 Pros and cons of SEO services and studies 05:46 Don't shoot for main keywords anymore 07:30 Get your customers on an email list Entrepreneurial Resources Mentioned in This Podcast Higher Education Webinar - https://screwthecommute.com/webinars Screw The Commute - https://screwthecommute.com/ Screw The Commute Podcast App - https://screwthecommute.com/app/ College Ripoff Quiz - https://imtcva.org/quiz Know a young person for our Youth Episode Series? Send an email to Tom! - orders@antion.com Have a Roku box? Find Tom's Public Speaking Channel there! - https://channelstore.roku.com/details/267358/the-public-speaking-channel How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Retreat and Joint Venture Program - https://greatinternetmarketingtraining.com/ KickStartCart - http://www.kickstartcart.com/ Copywriting901 - https://copywriting901.com/ Become a Great Podcast Guest - https://screwthecommute.com/greatpodcastguest Training - https://screwthecommute.com/training Disabilities Page - https://imtcva.org/disabilities/ Tom's Patreon Page - https://screwthecommute.com/patreon/ Tom on TikTok - https://tiktok.com/@digitalmultimillionaire/ Switching Shopping Cart Course - https://www.screwthecommute.com/kscswitch Kartra Special Offer - https://www.screwthecommute.com/kartra Email Tom: Tom@ScrewTheCommute.com Internet Marketing Training Center - https://imtcva.org/ Related Episodes Keyword Research - https://screwthecommute.com/1/ Voice Search - https://screwthecommute.com/130/ BackLinks - https://screwthecommute.com/466/ Basic SEO - https://screwthecommute.com/469/ Internal Linking - https://screwthecommute.com/525/ Nix SEO - https://screwthecommute.com/980/ Training AI - https://screwthecommute.com/994/ More Entrepreneurial Resources for Home Based Business, Lifestyle Business, Passive Income, Professional Speaking and Online Business I discovered a great new headline / subject line / subheading generator that will actually analyze which headlines and subject lines are best for your market. I negotiated a deal with the developer of this revolutionary and inexpensive software. Oh, and it's good on Mac and PC. Go here: http://jvz1.com/c/41743/183906 The Wordpress Ecourse. Learn how to Make World Class Websites for $20 or less. https://screwthecommute.com/wordpressecourse/ Join our Private Facebook Group! One week trial for only a buck and then $37 a month, or save a ton with one payment of $297 for a year. Click the image to see all the details and sign up or go to https://www.greatinternetmarketing.com/screwthecommute/ After you sign up, check your email for instructions on getting in the group.

Increase Your Website Traffic with Brandon Leibowitz
SEO & Digital Marketing for Real Estate Investors - Real Estate Investors Club Podcast

Increase Your Website Traffic with Brandon Leibowitz

Play Episode Listen Later May 28, 2025 18:42 Transcription Available


Beyond 7 Figures: Build, Scale, Profit
Most SEO Pros Are Doing Wrong feat. Steve Toth

Beyond 7 Figures: Build, Scale, Profit

Play Episode Listen Later May 23, 2025 43:43


Learn how to stay ahead in the fast-changing world of SEO, AI, and content marketing From Google's latest algorithm shifts to ranking in AI-powered search engines, actionable strategies to help your content rise to the top. Whether you're battling with declining rankings or want to future-proof your digital presence, this episode is filled with insights you can use right away and talk about how to write emails and newsletters that people actually want to read and buy from. Steve Toth is an expert in SEO and AI-driven marketing. He runs SEO Notebook, a free weekly newsletter with over 20,000 readers, and recently started AI Notebook to share insights on AI search. He also leads Notebook Agency, helping B2B companies grow with smart, tested strategies. Steve is known for breaking things down clearly and sharing real tips that get real results. KEY TAKEAWAYS: Google is changing fast, so old SEO tricks no longer work. AI tools like ChatGPT and Perplexity are becoming new search engines. Mixing expert knowledge with AI-written content gives better results. Backlinks still matter, but only if they come from the right places. Writing for people not just search engines helps pages rank better. Reddit can help or hurt your brand, so watch what's said about you. Comparison pages that mention your competitors can bring in leads. Sending helpful emails every week builds trust and brings new clients. Growing your business is hard, but it doesn't have to be. In this podcast, we will be discussing top level strategies for both growing and expanding your business beyond seven figures. The show will feature a mix of pure content and expert interviews to present key concepts and fundamental topics in a variety of different formats. We believe that this format will enable our listeners to learn the most from the show, implement more in their businesses, and get real value out of the podcast. Enjoy the show. Please remember to rate, review and subscribe to the podcast so you don't miss any future episodes. Your support and reviews are important and help us to grow and improve the show. Follow Charles Gaudet and Predictable Profits on Social Media: Facebook: facebook.com/PredictableProfits Instagram: instagram.com/predictableprofits Twitter: twitter.com/charlesgaudet LinkedIn: linkedin.com/in/charlesgaudet Visit Charles Gaudet's Wesbites: www.PredictableProfits.com

Search Effect – der SEO Podcast
143. Sichtbar bleiben in der KI-Ära: Was du jetzt wirklich tun musst

Search Effect – der SEO Podcast

Play Episode Listen Later May 22, 2025 61:26


Wie verändert sich SEO durch KI-Suchen? Und was bedeutet das ganz konkret für dich? In dieser Folge nehmen wir dich mit auf eine Reise durch neuronale Netze, RAG-Modelle und semantische Datenbanken. Wie immer verständlich erklärt und mit einer ordentlichen Portion ehrlicher Meinung. Wir sprechen über konkrete Optimierungsansätze, den Unterschied zwischen LLM und KI-Suche – und warum Quantität bei Markenerwähnungen plötzlich wichtiger wird als klassische Backlinks. Du erfährst, was du tun kannst, um in der KI-Suche sichtbar zu werden. Dabei geht's nicht nur um Technik, sondern vor allem um Content, Struktur und die Rolle von digitaler PR sowie Marken-Erwähnungen. Und ja, wir sind ehrlich: Die Entwicklungen sind nicht nur spannend, sondern teilweise auch ziemlich frustrierend.

SEO Is Not That Hard
Best of : Building versus Buying Backlinks

SEO Is Not That Hard

Play Episode Listen Later May 16, 2025 14:57 Transcription Available


Send us a textLink building and link buying are fundamentally different approaches with vastly different risks for your SEO strategy. Google's original PageRank algorithm used backlinks as genuine votes of confidence, which is why artificially manipulating this system through paid links violates their guidelines.• Link buying is transactional and violates Google's terms of service• Google considers backlinks as votes of confidence between websites• Penguin update specifically targeted websites buying backlinks• Legitimate link building involves PR and outreach without payment• Digital PR is acceptable as long as no money changes hands• Paying an agency for link building services is fine if they use white hat methods• Be wary of agencies guaranteeing exact numbers of backlinks• Even simple Twitter outreach can generate legitimate backlinks• Good content naturally attracts links once you start the ball rolling• Natural link building takes time but creates sustainable resultsIf you'd like a personal demo of our tools at Keywords People Use, you can book a free, no obligation one-on-one video call with me where I show you how we can help you level up your content by finding and answering the questions your audience actually have. You can also ask me any SEO questions you have. Just go to keywordspeopleuse.com/demo where you can pick a time and date that suits you.SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com Help feed the algorithm and leave a review at ratethispodcast.com/seo You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tipsTo get a personal no-obligation demo of how KeywordsPeopleUse could help you boost your SEO and get a 7 day FREE trial of our Standard Plan book a demo with me nowSee Edd's personal site at edddawson.comAsk me a question and get on the show Click here to record a questionFind Edd on Linkedin, Bluesky & TwitterFind KeywordsPeopleUse on Twitter @kwds_ppl_use"Werq" Kevin MacLeod (incompetech.com)Licensed under Creative Commons: By Attribution 4.0 Licensehttp://creativecommons.org/licenses/by/4.0/

Grumpy SEO Guy
There are 4 Ways to Get Backlinks. Here They Are - Episode 106

Grumpy SEO Guy

Play Episode Listen Later Apr 30, 2025 11:15


There are 4 ways to get backlinks.1) Do nothing2) Buy3) Guest Post and Link Outreach4) Build Your Own Sites and Use ThoseLearn which one might be best for you.Please help keep this podcast free: https://www.patreon.com/grumpyseoguy

Play Big Faster Podcast
#195: AI-Powered SEO Strategies: How Prerak Mehta Uses Keyword Research and Link Building for Lead Generation

Play Big Faster Podcast

Play Episode Listen Later Apr 24, 2025 18:29


Struggling to integrate AI into your marketing strategy? AI SEO expert Prerak Mehta reveals how entrepreneurs can leverage artificial intelligence tools without fearing job replacement in this tactical episode of The Play Big Faster podcast.  Discover how Gemini connects with Google Keyword Planner to extract valuable data completely free, giving you an edge in the evolving SEO landscape. You'll learn: why AI complements rather than replaces human work, how to choose between leading AI platforms for your specific needs, and strategies for building topical authority that Google rewards. Perfect for business owners wanting an inbound lead generation system without hefty investments. Prerak shares insights from his custom GPT tools designed to help answer HARO queries, optimize page elements, and improve CTR rates. Listen now to transform your approach to AI and SEO marketing

iGaming Daily
Ep 495: Link or Swim - Is Link Building Still a Viable Strategy?

iGaming Daily

Play Episode Listen Later Apr 14, 2025 22:48


Is link building dead? Or is it still a viable strategy? Ivana Flynn returns to iGaming Daily, sponsored by Optimove, with her team of zombies, two of the foremost experts in link building to answer just that. After hearing that SEO, and many of its elements are dead for many years now, Ivana, Nimrod and Tamara get into this topic and discuss the state of off-page SEO in the SEO space, whether its still relevant, or possibly even more relevant than ever, whether brands have lost their way with off-page SEO and much more. The trio also discuss link-building philosophy, what a good link-building strategy looks like, the difference AI has made to off-page SEO, and share some incredible insight on link-building in 2025.Host: Ivana FlynnGuest: Nimrod Horwitz, Tamara NovitovicProducer: Anaya McDonaldEditor: Scott FultoniGaming Daily is also now on TikTok. Make sure to follow us at iGaming Daily Podcast (@igaming_daily_podcast) | TikTok for bite-size clips from your favourite podcast. Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service. 

Vast Voice produced by VastSolutionsGroup.com
Turn Clicks Into Loyal Clients!

Vast Voice produced by VastSolutionsGroup.com

Play Episode Listen Later Apr 10, 2025 42:06


R. Kenner French discusses his struggles with online visibility and marketing with expert Dhaval Patel. They explore the importance of domain authority, backlinks, and keyword rankings in improving search engine visibility. Dhaval provides actionable strategies for increasing domain authority, creating compelling content, and leveraging ads effectively. The discussion emphasizes the need for businesses to adapt to digital marketing trends and the significance of SEO in driving traffic and growth. In this conversation, R. Kenner French and Dhaval Patel discuss the evolution of link building, the importance of Google Ads in conjunction with organic search, and strategies for improving domain authority. They explore the significance of quality scores in Google Ads, the role of social media in SEO, and the costs associated with link building. The discussion emphasizes the need for engagement on social platforms and the importance of building real connections in the digital marketing landscape. Key takeaways include the necessity of a robust marketing reporting cadence and the value of networking in business growth.Takeaways• Domain authority is crucial for online visibility.• Backlinks from high-quality sites improve search rankings.• Keyword rankings indicate how well a site is optimized.• Setting up Google Analytics and Search Console is essential.• Creating valuable content can drive organic traffic.• Ads can complement SEO efforts for better results.• Networking can help acquire backlinks effectively.• Regularly updating content is important for SEO success. Link building has evolved significantly over the years.• Google Ads can impact organic search results.• Quality score is crucial for effective Google Ads campaigns.• Improving domain authority takes time and consistent effort.• Social media can enhance SEO if used correctly.• Engagement on social media is essential for driving traffic.• Costs for SEO and link building can vary widely.• Building connections with reputable sites is key to success.• Popularity plays a significant role in online marketing.• A robust marketing reporting system is vital for tracking progress.Sound Bites• You should have probably in the thousands.• Yup Google Analytics is vital.• Do keyword research to inform your strategy.• It was a wild West.• You can't just buy traffic.• It's a big high school game.• You need the popular person next to you.• Your value is in your network.• Have a robust marketing reporting cadence.Listen & Subscribe for More:

Screw The Commute Podcast
980 - Do the basics: Tom talks Nix SEO

Screw The Commute Podcast

Play Episode Listen Later Mar 31, 2025 9:13


Today, I'm going to give you another reason to nix SEO or search engine optimization. Screw The Commute Podcast Show Notes Episode 980 How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Training Center - https://imtcva.org/ Higher Education Webinar – https://screwthecommute.com/webinars See Tom's Stuff – https://linktr.ee/antionandassociates 00:23 Tom's introduction to Nix SEO 01:35 Don't kill yourself doing SEO 05:01 Basic SEO is worth doing 06:34 Get good at paid traffic Entrepreneurial Resources Mentioned in This Podcast Higher Education Webinar - https://screwthecommute.com/webinars Screw The Commute - https://screwthecommute.com/ Screw The Commute Podcast App - https://screwthecommute.com/app/ College Ripoff Quiz - https://imtcva.org/quiz Know a young person for our Youth Episode Series? Send an email to Tom! - orders@antion.com Have a Roku box? Find Tom's Public Speaking Channel there! - https://channelstore.roku.com/details/267358/the-public-speaking-channel How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Retreat and Joint Venture Program - https://greatinternetmarketingtraining.com/ KickStartCart - http://www.kickstartcart.com/ Copywriting901 - https://copywriting901.com/ Become a Great Podcast Guest - https://screwthecommute.com/greatpodcastguest Training - https://screwthecommute.com/training Disabilities Page - https://imtcva.org/disabilities/ Tom's Patreon Page - https://screwthecommute.com/patreon/ Tom on TikTok - https://tiktok.com/@digitalmultimillionaire/ Email Tom: Tom@ScrewTheCommute.com Internet Marketing Training Center - https://imtcva.org/ Related Episodes Paid Traffic - https://screwthecommute.com/127/ Paid Traffic Tips - https://screwthecommute.com/424/ BackLinks - https://screwthecommute.com/466/ Basic SEO - https://screwthecommute.com/469/ Internal Linking - https://screwthecommute.com/525/ Phone Tips - https://screwthecommute.com/979/ More Entrepreneurial Resources for Home Based Business, Lifestyle Business, Passive Income, Professional Speaking and Online Business I discovered a great new headline / subject line / subheading generator that will actually analyze which headlines and subject lines are best for your market. I negotiated a deal with the developer of this revolutionary and inexpensive software. Oh, and it's good on Mac and PC. Go here: http://jvz1.com/c/41743/183906 The Wordpress Ecourse. Learn how to Make World Class Websites for $20 or less. https://screwthecommute.com/wordpressecourse/ Join our Private Facebook Group! One week trial for only a buck and then $37 a month, or save a ton with one payment of $297 for a year. Click the image to see all the details and sign up or go to https://www.greatinternetmarketing.com/screwthecommute/ After you sign up, check your email for instructions on getting in the group.

UBC News World
Boost Business SEO Ranking & Organic Traffic With Keyword Backlink Services

UBC News World

Play Episode Listen Later Mar 28, 2025 2:34


Drive more traffic to your website and build authority across the web with LinkDaddy's keyword backlink services for businesses. More details at https://linkdaddy.com/keyword-backlinks/ LinkDaddy LLC City: Miami Address: 1065 SW 8th St PMB 622 Website: https://linkdaddy.shop

Eat Blog Talk | Megan Porta
669: How to Build High-Quality Backlinks for Your Food Blog with Chris Panteli

Eat Blog Talk | Megan Porta

Play Episode Listen Later Mar 24, 2025 52:25


In episode 669, Megan chats to Chris Panteli about how food bloggers can build high-quality backlinks and boost their domain authority using digital PR strategies. Chris Panteli is the co-founder of Linkifi, a digital PR link-building agency that specializes in securing high-quality media links for clients. His entrepreneurial journey took an unexpected turn when he was diagnosed with Type 1 diabetes at age 33, leading him to sell his family's fish and chip shop business. Panteli holds a Bachelor's degree in Business Economics from the University of Liverpool. In January 2022, Panteli co-founded Linkifi, which rapidly grew to generate $50,000 per month within its first year. The agency focuses on responding to PR requests from journalists on behalf of clients, helping them secure valuable online links and enhance their SEO performance. Panteli is also a podcast host, co-hosting "Market Movers: Building Brands and Links with Linkifi," where he shares insights on branding, SEO, and link-building strategies. His expertise in digital PR and link building has made him a respected voice in the eCommerce and digital marketing industries. In this episode, you'll learn how to secure backlinks from top-tier media outlets, optimize your website for PR success, and track your mentions to maximize SEO benefits. Key points discussed include: - Why backlinks matter: High-quality backlinks help increase domain authority, improve SEO, and drive organic traffic. - Best platforms for PR opportunities: Websites like Source of Sources (SOS), Quoted, and Press Flow connect bloggers with journalists looking for expert sources. - How to pitch journalists successfully: Personalize your pitches, highlight your expertise, and follow up politely to increase your chances of getting featured. - Optimizing your website for PR: A clear about page, professional social presence, and credentials help journalists verify and trust your expertise. - Tracking and securing unlinked mentions: Use tools like Google Alerts and Talkwalker to monitor mentions, and reach out to request a backlink if your name appears without one. - The evolving role of AI in PR: AI can assist with research and structuring pitches, but maintaining a human, authentic tone is essential. Connect with Chris Panteli Website | Facebook

Hustle Inspires Hustle
Mastering Google Business & Apple Maps with Kevin Pimentel & Michelle Chia - #174

Hustle Inspires Hustle

Play Episode Listen Later Mar 17, 2025 39:48


In this episode, host Alex Quin is joined by Kevin Pimentel and Michelle Chia, both experienced digital marketers, to break down the importance of local SEO and business listings. They discuss the differences between website SEO and local listing SEO, the key factors that influence Google Business and Apple Maps rankings, and how businesses can optimize their listings to attract more customers. The trio also covers strategies for getting more customer reviews, leveraging Google's Q&A feature, and why Apple Maps is often overlooked but still crucial for visibility. Whether you're running a restaurant, gym, bar, club, or any local business, this episode provides practical insights to help you rank higher and drive more foot traffic.Episode Outline[00:00] Introduction: Understanding Local SEO vs. Website SEO[03:45] The Role of Google Business & Apple Maps in Local Listings[07:20] Key Factors That Affect Local SEO Rankings[12:10] Treating Your Business Listings Like Social Media[18:30] How Reviews Impact Rankings & Business Credibility[23:15] Optimizing Listings: What Businesses Need to Know[30:40] The Role of Domain Authority & Backlinks in SEO[35:55] How Physical Location Impacts Rankings & Workarounds[42:00] Google My Business Optimization Best Practices[48:25] Apple Maps: Why It Matters & How to Optimize[54:10] Automating Listings with Tools Like Yext[58:30] Strategies for Getting More Positive Reviews[01:05:20] The Impact of Website Speed & Structure on SEO[01:12:40] The Importance of Answering Q&A on Google Business[01:18:00] Final Thoughts & How to Connect with the GuestsWisdom NuggetsLocal SEO vs. Website SEO: Traditional SEO helps websites rank, while local SEO focuses on getting businesses listed in map packs like Google & Apple Maps.Consistency is Key: Keeping business information updated across multiple platforms like Google Business, Yelp, TripAdvisor, and OpenTable is crucial for rankings.Treat Listings Like Social Media: Regular updates, posts, and interactions on business listings help improve visibility and credibility.Customer Reviews Matter: A strong review strategy can influence rankings and boost trust—responding to both good and bad reviews is essential.Apple Maps Shouldn't Be Ignored: Many businesses fail to claim their Apple Maps listing, losing out on customers who rely on iPhones.Your Website Impacts Local SEO: Website speed, mobile-friendliness, and SSL security all affect how high a business ranks in local searches.Power Quotes:"Treat your Google Business profile like your Instagram—keep it fresh, updated, and engaging." – Michelle Chia"A single negative review can cost you business—how you handle it can turn it into an opportunity." – Alex Quin"Apple Maps is often overlooked, but it's a goldmine for local businesses." – Kevin PimentelMeet the Guests: Michelle Chia & Keven PimentelInstagram: [https://www.instagram.com/michellechia]Instagram: [https://www.instagram.com/instakeven]Connect With the Podcast Host Alex Quin:Instagram: (https://www.instagram.com/alexquin)Twitter: (https://twitter.com/mralexquin)LinkedIn: (https://www.linkedin.com/in/mralexquin)Website: (https://alexquin.com)TikTok: (https://www.tiktok.com/@mralexquin)Our CommunityInstagram:(https://www.instagram.com/hustleinspireshustle)Twitter: (https://twitter.com/HustleInspires)LinkedIn: (https://www.linkedin.com/company/hustle-inspires-hustle)Website: (https://hustleinspireshustle.com)*This page may contain affiliate links or sponsored content. When you click on these links or engage with the sponsored content and make a purchase or take some other action, we may receive a commission or compensation at no additional cost to you. We only promote products or services that we genuinely believe will add value to our readers & listeners.*See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SEO im Ohr - die SEO-News von SEO Südwest
Die Google Update Saison hat begonnen: Das Core Update vom März ist da. SEO im Ohr - Folge 347

SEO im Ohr - die SEO-News von SEO Südwest

Play Episode Listen Later Mar 15, 2025 18:06


Sat, 15 Mar 2025 10:05:24 +0000 https://podcast552923.podigee.io/350-new-episode 4ea695e1fb1eb621887aa8e919486116 Google rollt das Core Update vom März aus. Verbessert das die Chancen kleiner Websites auf gute Rankings? Google hat am 13. März mit dem Rollout des Core Updates vom März begonnen. Interessant ist dabei ein Hinweis auf Inhalte von Creators. Bedeutet das, dass Google zukünftig kleineren Websites bessere Chancen auf gute Rankings gibt? Trotz der wachsenden KI-Konkurrenz hat Google mehr Suchanfragen beantwortet - die Zahl stieg von 2023 auf 2024 um knapp 22 Prozent. Die Antworten von KI-Chatbots sind noch alles andere als verlässlich. Das zeigt eine aktuelle Studie: Demnach waren mehr als 60 Prozent der Antworten teilweise oder komplett falsch. Die gleichzeitige Anzeige von Veröffentlichungsdatum und Aktualisierungsdatum in Artikeln kann die Klickrate in Google senken - wenn Google das falsche Datum auswählt. Backlinks und bezahlte Platzierungen müssen neu gedacht werden. Für die Präsenz in KI-Tools kommt es vor allem auf sichtbare Platzierungen an. Links spielen hier nur eine Nebenrolle. full Google rollt das Core Update vom März aus. Verbessert das die Chancen kleiner Websites auf gute Rankings? no

The Podcast Profits Unleashed Podcast
SEO for Lead Generation Businesses

The Podcast Profits Unleashed Podcast

Play Episode Listen Later Mar 11, 2025 28:16


Special Guest: Brandon Lebowitz Free gift: https://seooptimizers.com/gift   In this episode of Podcast Profits Unleashed, I sit down with Brandon Lebowitz, the founder of SEO Optimizers, to dive deep into how coaches, consultants, and entrepreneurs can harness the power of SEO to increase visibility, drive traffic, and convert leads into paying clients. Brandon shares his journey into the world of SEO, starting in 2007, and breaks down why Google prioritizes trust, relevance, and high-quality content. We explore the importance of optimizing website text, structuring your content for search engines, and leveraging backlinks—a crucial factor in building credibility with Google. He warns against the pitfalls of buying backlinks and instead provides ethical, organic strategies to build them through guest blogging, podcast interviews, and local directories. If you're looking to boost your website's ranking and get found by your dream clients, this episode is packed with practical insights! Key Takeaways: ✅ SEO is essential for coaches & podcasters – Your audience needs to find you online! ✅ Google prioritizes trust & quality – Have clear contact info, privacy policies, and an optimized About page. ✅ Backlinks build credibility – Get them through interviews, guest blogs, and reputable directories. ✅ SEO isn't just for websites – Using transcripts, optimized show notes, and backlinks can increase your podcast's visibility in search engines. ✅ Avoid black-hat SEO tactics – Buying backlinks can do more harm than good! If you're struggling to get your podcast and coaching business in front of the right audience, this episode will give you actionable strategies to elevate your online presence and attract more leads.   In this solo episode of Podcast Profits Unleashed, I share one of the most powerful strategies coaches can use to magnetize their ideal clients—targeted storytelling. Podcasting is an incredible space to show up as your authentic self, but to truly connect with your audience, it's not enough to just tell any story. The key is to focus on a specific pain point that your dream client is struggling with—whether it's imposter syndrome, pricing fears, or client retention challenges. When I craft stories that highlight these struggles and share real transformations—either from my own journey or my clients' experiences—I create an emotional connection that makes listeners feel seen and understood. That's what turns a passive listener into an engaged client. Instead of just stating my expertise, I show my audience what's possible. I tell stories like the time I undercharged for my services, felt stuck, and then shifted my mindset—resulting in higher rates and more aligned clients. These types of stories don't just entertain; they provide a lifeline for listeners who are stuck in that same moment of struggle. Key Takeaways: ✅ Pick one pain point – Focus on a real struggle your ideal client faces. ✅ Share a transformation story – Make it personal and relatable so listeners see themselves in your journey. ✅ End with a simple call to action – Offer the next logical step for listeners to work with you. When storytelling is done right, it creates an instant bond. Your audience stops scrolling, starts listening, and sees YOU as the coach they need. If you want help refining your podcast storytelling so it lands with impact and converts listeners into clients, book a Power Hour with me. I'll help you craft and deliver stories that stick.

SEO im Ohr - die SEO-News von SEO Südwest
Manuelle Maßnahmen gegen deutsche Websites wegen Site Reputation Abuse: SEO im Ohr - Folge 341

SEO im Ohr - die SEO-News von SEO Südwest

Play Episode Listen Later Feb 1, 2025 15:30


Sat, 01 Feb 2025 11:32:23 +0000 https://podcast552923.podigee.io/344-neue-episode 1b6ecbb36c8ea1aa72f5d4763a93a3e1 Google hat nun auch in Deutschland gegen mehrere Websites manuelle Maßnahmen verhängt, die mit Inhalten von Drittanbietern gerankt hatten. Manuelle Maßnahmen von Google gegen Site Reputation Abuse gibt es nun auch in Deutschland. Verschiedene Websites erhielten manuelle Maßnahmen für Inhalte von Drittanbietern. Betroffen sind zum Beispiel Gutscheinseiten. Google empfiehlt, aus SEO-Sicht möglichst kurze und stabile URLs zu verwenden. Sind Inhalte, die mithilfe von KI erstellt und danach von Experten überarbeitet wurden, die beste Lösung für hochwertigen Content und für gute Rankings? Das Abwerten von Backlinks per Disavow-Tool ist laut Google Zeitverschwendung. Die eingesparte Zeit solle man besser für andere Dinge verwenden. Google testet derzeit ein neues Feature, das automatisch Dienstleister anruft, um zum Beispiel Termine zu vereinbaren oder um verfügbare Dienstleistungen zu prüfen. full Google hat nun auch in Deutschland gegen mehrere Websites manuelle Maßnahmen verhängt, die mit Inhalten von Drittanbietern gerankt hatten. no

The Teacher Biz Podcast
86: Is SEO Dead? Blog Strategies for 2025 with Melissa Brock

The Teacher Biz Podcast

Play Episode Listen Later Jan 28, 2025 33:43


Melissa Brock is a college money expert, freelance writer, and full-time financial editor covering higher education, investing, personal finance, mortgages, college savings, insurance and more. She develops SEO plans for companies and has written SEO content for Investopedia, The Balance, HigherEducation, Rocket Mortgage, Breeze, Personal Capital, The Journal of College Admission, UNest, College Ave, College Finance, Niche, Benzinga, The Simple Dollar, Bankrate, Wealthsimple and more. She also developed her website, College Money Tips, to help families navigate the college journey.In this episode, Melissa shares tips for using blogging and SEO for business growth in 2025. She unpacks her journey from journalism to establishing her SEO-centric blog and business, College Money Tips. Tune in for insights on keyword research, building domain authority, and leveraging organic content to attract clients. Melissa also covers the importance of having a blogging strategy, the use of AI in content creation, and the role of backlinks. Whether you're a beginner or looking to enhance your blogging efforts, this episode provides so many great tips and strategies to help you succeed!Connect with Melissa Brock:collegemoneytips.comcollegemoneytips.lpages.co/6secretsinstagram.com/melissa.brockKey Takeaways:(03:05) Melissa's journey into the world of blogging and SEO(04:55) Starting College Money Tips and offering one-on-one services(07:35) The purpose of using SEO for blogging success(10:10) SEO tools and strategies for beginners(14:25) Backlinks and domain authority(22:15) Structuring content trees(29:25) How Melissa balances blogging and client workDon't forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/StartConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

Grow Your B2B SaaS
S5E19 - Build a Profitable SaaS SEO Strategy: Leverage Customer Insights to Drive Sustainable Organic Growth with Sam Dunning

Grow Your B2B SaaS

Play Episode Listen Later Jan 28, 2025 51:44


Want to build a profitable SaaS SEO strategy and leverage customer insights to drive sustainable organic growth? Are you unsure whether SEO is right for your business? In this episode of the Grow Your B2B SaaS Podcast, host Joran Hofman sits down with Sam Dunning, the founder of Breaking B2B, to explore the world of Search Engine Optimization (SEO). Sam shares his expert insights on why SEO might not be the best fit for every company, particularly in the B2B SaaS sector. He stresses the importance of not rushing into SEO if your company is under pressure to deliver quick results, as SEO is a long-term strategy that requires time, resources, and dedication. Timestamp (0:48) - Episode Introduction: Meet Sam Dunning (1:21) - Guest Welcome: Sam's Career Journey (1:32) - What is SEO? Explained for SaaS and B2B (2:30) - Importance of SEO vs. Paid Ads (3:36) - Gains of SEO: Evergreen Effect and Funnel Stages (4:11) - Long-term Gains: SEO vs. Paid Ads (4:24) - When to Use SEO: Good Fit for Companies (5:37) - Scenarios Where SEO is Not Ideal (6:47) - Market Demand and Resources for SEO (7:02) - Not for Everyone: Quick Results and Resources (7:18) - Channel Testing: Commitment to Quarters (7:30) - Common Mistakes in SEO: Traffic Trap (8:41) - Informational Keywords and AI Impact (10:00) - Focus on Bottom Funnel: Money Keywords (10:43) - Mistake: Focusing on Traffic Metrics (11:41) - Strategy: Start with Bottom of Funnel First (14:02) - SEO for SaaS: The Right Approach (15:08) - Leveraging Sales Insights for SEO (18:22) - Assessing Intent: Researching Keywords (20:05) - Quick Wins in SEO: Competitor Keywords (21:16) - Content Strategy: Landing Pages and Gaps (22:17) - FAQs for SEO: Addressing Objections (24:16) - SEO Optimization: Technical Basics (25:25) - Publishing Mindset: Speed over Perfection (26:35) - Link Building Strategies: Earned Links (28:08) - Podcasting for Backlinks and Audience (29:17) - Content Clusters: Topic Authority Debate (30:48) - Building Backlinks: Strategies for SaaS (34:37) - Measuring ROI in SEO: Leading Indicators (36:08) - Conversion Points: Demos and Sign-ups (37:10) - SEO Challenges: Publishing Speed and Resources (39:34) - AI and SEO: Future Implications (41:50) - Advice for SaaS Founders: Growing to 10K MRR (44:23) - Scaling to 10M ARR: Systems and Channels

From Startup to Wunderbrand with Nicholas Kuhne
Shaurya Jain's 7 Proven Backlink Strategies

From Startup to Wunderbrand with Nicholas Kuhne

Play Episode Listen Later Jan 27, 2025 19:13


Discover the secret to mastering link building in this episode of From Startup to Wunderbrand. Nicholas Kuhne sits down with SEO expert Shaurya Jain, who has worked with industry giants like SEMrush, Ahrefs, and HubSpot. Shaurya shares his unique fractionate link building methodology, offering actionable insights into finding high-quality backlinks, avoiding common pitfalls, and maximizing your website's visibility on Google.Timestamps:[00:00:00] Introduction: Why backlinks matter[00:02:00] Shaurya's journey to becoming a link-building specialist[00:03:00] What is link building, and how does it differ from SEO?[00:05:00] Setting up a successful link-building strategy[00:06:00] The "Cobra Effect" and its impact on SEO metrics[00:09:00] Shaurya's 7 ways to vet backlink quality[00:16:00] Industries that benefit most from link building[00:17:00] Overview of Shaurya's free masterclass[00:18:00] Services and ideal clients for link-building successFor more insights, visit Shaurya's free masterclass at herculeanseo.com.

Increase Your Website Traffic with Brandon Leibowitz
How to Attract More Clients with SEO - Awakened Titans Podcast

Increase Your Website Traffic with Brandon Leibowitz

Play Episode Listen Later Jan 23, 2025 30:42


How to Attract More Clients with SEO | Awakened Titans Podcast with Brandon Leibowitz & Lily PatrascuWelcome to the Awakened Titans Podcast with Lily Patrascu, where we dive deep into mind-blowing conversations with influential business titans. In this episode, we talk about how to attract more clients using SEO with none other than Brandon Leibowitz, the mastermind behind SEO Optimizers.Meet Brandon LeibowitzBrandon Leibowitz has been running his digital marketing company, SEO Optimizers, since 2007. His company specializes in helping small and medium-sized businesses boost their online traffic, leading to more clients, sales, and leads.Key Takeaways from the Podcast:The Secret to SEO SuccessPerseverance and Patience: Brandon emphasizes the importance of staying persistent. SEO takes time, and challenges should be seen as opportunities to learn and grow.How to Attract Clients with SEOContent is King: Google loves text, so make sure your website is rich with content.Backlinks Build Trust: Get other websites to link to yours. The more trustworthy the sites linking to you, the more Google trusts your site.Step-by-Step SEO Tips for EntrepreneursKeyword Research: Use tools like Google Keyword Planner to find the right keywords.Content Optimization: Add more text to every page, sprinkle in keywords naturally.Backlinks Strategy: Build relevant backlinks from authoritative sites.Internal Linking: Link your pages together strategically to help Google understand your site's structure.Update Regularly: Fresh content signals to Google that your site is active and relevant.Real-Life SEO Example:Brandon shares a case study of a car leasing company with a 20-year-old domain. Despite having many backlinks, they weren't getting traffic due to their website's structure. After optimizing the website for SEO, they saw a dramatic increase in rankings within a month.Tools & Resources Mentioned:Google Keyword Planner: A free tool for keyword research.Surfer SEO: A tool to analyze keyword usage compared to competitors.TubeBuddy & VidIQ: Tools for optimizing YouTube videos.Frequently Asked SEO Questions:How many times should you use a keyword in your content?Analyze your competition. Tools like Surfer SEO can help determine the optimal keyword density.Can AI tools help with SEO?AI tools can assist with ideas and outlines, but they shouldn't replace human creativity and accuracy.Common SEO Mistakes to Avoid:Buying Low-Quality Backlinks: This can hurt your rankings.Ignoring Mobile Optimization: Ensure your website is mobile-friendly as mobile searches dominate.Final Thoughts:SEO is a long-term strategy that requires patience, perseverance, and continuous learning. Diversify your traffic sources to ensure sustainability and success. Don't miss out on the wisdom shared in this episode; it's time to start implementing these strategies for exponential business growth.#SEOOptimizers #BrandonLeibowitz #SEO #DigitalMarketing #Backlinks #ContentStrategy #AwakenedTitansPodcast #PodcastSupport the show

Empire Flippers Podcast
SEO Agency Survival Guide: Thriving Amid Google Updates and AI Disruption with Steven Schneider [Ep.172]

Empire Flippers Podcast

Play Episode Listen Later Jan 21, 2025 55:10


SEO has always been a powerful way to drive online traffic, but with the rise of AI and Google algorithm updates, the game has shifted. So how do SEO agencies combat these new challenges and remain relevant? Steven Schneider, co-founder of TrioSEO, believes the secret is sticking to the fundamentals, and honing in what you're good at. In this episode, Steven shares why he's still a big believer in SEO, how he's adapted his agency to make the most of modern SEO, and how AI has reshaped online traffic. Steven also gives actionable tips on protecting your site from Google algorithm updates, explaining that quality content should be your top priority. He also explains that SEO is a marathon, not a sprint. According to Steven,  “ Everyone's trying to shave off time in SEO, but that's not how it works.  SEO is a game of delayed gratification. The strategy is to build something that will last for years. And if you're thinking in months and weeks, you're already upside down from the get-go.” Whether you're running an SEO agency or looking to boost your site's performance, this episode is packed with practical advice and strategies you can start using today. Topics Discussed in this episode: Steven's background and how he ended up in online business (02:05) Narrowing down a target audience for your agency (15:03) Why Steven focused heavily on content through his agency (18:35) How Steven vets his white label partners (20:54) Why communication is key to an agency's success (23:36) Is SEO enough for most companies or is omnichannel the way to go? (32:24) SEO best practices to shield yourself from Google algorithm updates (34:33) How AI is affecting search (38:24) How Steven has incorporated AI as a tool in his business (44:19) How to maintain good quality traffic from Google despite AI (46:27) Mentions:  Empire Flippers Podcasts Empire Flippers Marketplace Create an Empire Flippers account Subscribe to our weekly newsletter Steven's LinkedIn TrioSEO Sit back, grab a coffee, and learn how to build a modern SEO agency.  

The Ultimate Blog Podcast
Backlink Boost: How to Grow Your Blog's Reach with Brittany Herzberg

The Ultimate Blog Podcast

Play Episode Listen Later Jan 21, 2025 38:47


When it comes to growing your blog, we know that SEO – and namely, backlinks – can be a confusing topic. Today on The Ultimate Blog Podcast, we're so excited to welcome back Brittany Herzberg to talk about everything you need to know about backlinks. Brittany is an SEO expert, and she's sharing what backlinks are, why they're essential, and how to use them to boost your blog traffic in 2025. And if you haven't checked out Episode 143 with Brittany Herzberg on How to Use Case Studies in Your Blogging Business be sure to listen to that episode as well!

PET TALK TODAY with Will Bangura: Dog Trainer, Dog Training, Cat Training, Pet Health, and Wellbeing.
Unveiling the Digital Struggle: Why Certified and Positive Reinforcement Dog Trainers Are Lost in Search Rankings

PET TALK TODAY with Will Bangura: Dog Trainer, Dog Training, Cat Training, Pet Health, and Wellbeing.

Play Episode Listen Later Jan 17, 2025 11:06 Transcription Available


Send us a textCan Google really sniff out the best dog trainers or is something amiss in the search landscape? Uncover the shocking reality behind the digital dominance of outdated dog training methods over certified, humane practices. We promise to unravel how the algorithms meant to serve us might actually be hindering top-notch trainers from reaching eager dog owners. Our fascinating discussion reveals a ground-breaking case study from Chicago, spotlighting the disparity between two trainers' online presences. Learn why positive reinforcement experts with decades of experience are overshadowed by their less ethical counterparts in search rankings.Join us as we dissect the role of SEO and the power of backlinks, shedding light on the unexpected intricacies of dog training marketing. Discover how savvy trainers are fighting back, utilizing innovative strategies like link exchange networks to elevate their online visibility. We'll share insights and solutions that could revolutionize how certified trainers connect with their audience, ensuring that ethical practices take their rightful place at the top. Get ready for an eye-opening exploration into the digital maze and the quest for humane training methods to shine online.Support the showIf you need professional help please visit my Dog Behaviorist website.Go here for Free Dog Training Articles

Devils in the Details
#104: Huge FA Cup Triumph at Arsenal, and Evaluating Left Wing Back Links

Devils in the Details

Play Episode Listen Later Jan 13, 2025 69:24


This week, United knocked Arsenal out of the FA Cup after a dramatic three-hour tie. We discuss the performance from a tactical, chronological, and key personnel standpoint before evaluating links to five left wing backs: Alphonso Davies, Nuno Mendes, Milos Kerkez, Patrick Dorgu, and Alvaro Fernandez. Learn more about your ad choices. Visit podcastchoices.com/adchoices

The Accidental Entrepreneur
Mastering Your Online Presence

The Accidental Entrepreneur

Play Episode Listen Later Jan 3, 2025 66:31


Keywords:  SEO, digital marketing, entrepreneurship, customer service, Google My Business, marketing strategies, service-based businesses, best practices, online presence, local marketing, SEO, online presence, customer reviews, marketing automation, digital marketing, Google My Business, backlinks, content strategy, remote team management, small business growth Summary:  In this episode, host Mitch Beinhaker interviews Alfredo Delgado, an entrepreneur with a unique journey from overcoming a learning disability to becoming a successful digital marketer. Alfredo shares his experiences in the marketing industry, emphasizing the importance of best practices, customer service, and the evolving landscape of digital marketing. He discusses his agency, Purpose Mind Marketing, and how he helps service-based businesses improve their online presence through effective strategies. The conversation also highlights common mistakes businesses make in their marketing efforts and the significance of being purposeful in their approach. In this conversation, Alfredo Delgado shares insights on building a strong online presence for businesses, emphasizing the importance of Google My Business, customer reviews, and consistent marketing efforts. He discusses the fundamentals of SEO, the significance of backlinks, and the need for fresh content. Alfredo also highlights the benefits of automating marketing tasks and managing a remote team effectively to enhance productivity and efficiency. Takeaways Alfredo's journey began in high school with a learning disability. He started a resume writing business to help others succeed. Purpose Mind Marketing was founded to make a bigger impact. Digital marketing is essential for businesses today. Best practices in marketing are crucial for success. Customer service plays a vital role in marketing effectiveness. Diversifying marketing strategies helps businesses adapt to changes. Tracking and measuring results is key to understanding success. Specializing in service-based industries can lead to better results. Building a strong online presence requires consistency across platforms. Google My Business is crucial for local visibility. Customer reviews can significantly impact business growth. Consistency in marketing efforts is key to success. SEO fundamentals include on-page and off-page strategies. Automating marketing tasks can save time and resources. A strong online presence requires regular content updates. Backlinks should be relevant to your niche and location. Engaging with customers through social media is essential. Using project management tools can streamline team operations. Refreshing old content can improve SEO rankings. Titles Purpose Mind Marketing: Making an Impact Secrets to Dominating Your Online Presence The Power of Customer Reviews Mastering Your Online Presence  Sound Bites "I was never going to feel this way again." "I wanted to make a bigger impact." "You gotta be on purpose, it's targeted." "I want Google to know exactly who you are." "Make that as smooth as for the customers as possible." "Stay active on your profile, stay active on your website." Chapters 00:00 Introduction to Alfredo Delgado 04:08 Alfredo's Journey: From Learning Disability to Entrepreneur 07:27 The Birth of Purpose Mind Marketing 10:32 Navigating the Digital Marketing Landscape 12:46 The Importance of Best Practices in Marketing 15:24 Transitioning from Employee to Entrepreneur 18:22 Targeting Service-Based Industries 21:15 The Role of Customer Service in Marketing 24:32 Common Mistakes in Marketing Strategies 27:02 The Secret Sauce: Effective Marketing Strategies 35:08 Building a Strong Online Presence 38:15 Leveraging Customer Reviews for Growth 41:49 The Importance of Consistency in Marketing 45:49 Understanding SEO Fundamentals 51:44 Automating Marketing Tasks for Efficiency 55:41 Managing a Remote Marketing Team 01:00:02 Refreshing Content for SEO Success

Wannabe Entrepreneur
#2.9 - What I Learned, Failed and Achieved in 2024

Wannabe Entrepreneur

Play Episode Listen Later Dec 31, 2024 30:56


I share a wrap-up of 2024, discussing both successes and challenges with Podsqueeze. I reflect on our disappointing growth compared to 2023 and the importance of sustainable marketing, particularly through SEO, which significantly increased our traffic. I analyze our MRR growth of 18% and the ongoing issue of churn, which remains a focus for 2025. I also touch on personal insights regarding my relationship with my co-founder and the need for confidence in our journey. Lastly, I outline goals for 2025, including reducing churn and exploring new monetization avenues.Contact InformationTwitter: https://x.com/wbetiagoTools and Websites"Podsqueeze": "00:01:14""SEO": "00:03:42""Flarecut": "00:18:30""Auto Shorts": "00:21:37"Metrics and Concepts"Domain Authority": "00:04:56""Monthly Recurring Revenue (MRR)": "00:08:30""Churn Rate": "00:10:35""Keyword Research": "00:04:56""Backlinks": "00:04:56""Conversion Rate": "00:15:02"Timestamps by PodSqueezePodcast Introduction (00:00:08)  Tiago introduces the episode, reflecting on the year 2024 and sharing lessons learned.Disappointment in Growth (00:01:14)  Tiago discusses feelings of disappointment regarding Podsqueeze's growth compared to the previous year.Sustainable Marketing Focus (00:03:42)  The realization of needing a sustainable marketing strategy leads to a focus on SEO starting in late 2023.SEO Success (00:04:56)  Tiago shares the achievements in SEO, including significant traffic growth and improved domain authority.Monthly Recurring Revenue Growth (00:07:16)  The company's MRR grew by 18%, which Tiago considers a decent achievement in a competitive market.Churn Rate Challenges (00:10:35)  Tiago addresses the ongoing challenge of customer churn, which remains a focus for improvement in 2025.Marketing Experimentation (00:12:52)  The team experimented with various marketing channels, including YouTube and TikTok, yielding mixed results.Conversion Rates Insights (00:15:02)  Tiago explains the importance of conversion rates and how they vary by marketing source.Co-founder Relationship Dynamics (00:17:21)  Tiago reflects on the close relationship with his co-founder and the challenges faced during tough times.Seasonality Effects (00:18:30)  The impact of seasonality on business performance becomes evident, particularly during the summer months.Lessons from New Product Attempts (00:19:23)  Attempts to replicate success with new products prove difficult, highlighting the unpredictability of entrepreneurship.Market Timing Realizations (00:20:28)  Tiago discusses the significance of market timing and how competition affects new product launches.Mindset and Perspective (00:22:47)  Tiago emphasizes the importance of mindset in evaluating business performance and overcoming feelings of inadequacy.Podcast TimestampsConfidence and Mindset (00:24:54)  Tiago discusses the importance of maintaining a positive mindset and confidence in the company's growth.Time as an Asset (00:25:53)  He emphasizes that time is the most valuable asset for entrepreneurs, more than money.Delegation and Investment (00:26:57)  Tiago reflects on the importance of delegating tasks to expedite growth and improve quality.Future Goals for 2025 (00:28:04)  He shares his aspirations for 2025, including salary goals and reducing customer churn.Self-Reflection and Learning (00:29:07)  Tiago expresses his growth as an entrepreneur and the lessons learned throughout the year.Excitement for the Future (00:30:17)  He concludes with enthusiasm for the upcoming year and invites listeners to engage with the podcast.

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Focus Less On Building Backlinks, Focus More On Content

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

Play Episode Listen Later Dec 12, 2024 35:21


Dmitry Dragilev, Growth Advisor at Mangools, discusses the strategic shift from backlink dependency to a content-centric SEO approach. He explains how identifying specific weaknesses in search engine results, such as outdated content or poor readability scores, can reveal keywords that websites can rank for more easily. By focusing on content quality and relevance, Dmitry highlights how businesses can enhance their visibility and ranking on Google without heavily relying on backlinks. Today, Dmitry talks about optimizing content to naturally attract traffic and improve search engine results. Show NotesConnect With: Dmitry Dragilev: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Grumpy SEO Guy
Should You Build Backlinks to the Homepage or to Inner Pages? - Episode 86

Grumpy SEO Guy

Play Episode Listen Later Dec 11, 2024 19:21


Which pages should you build backlinks to? What if you have only one significant page on your site? What if you have multiple product pages? Why DR and DA are domain level metrics and aren't as important as you think. How to outrank higher DR pages.

Make Each Click Count Hosted By Andy Splichal
Future - Proof Your SEO With Google - Safe Backlinks with Morgan Taylor

Make Each Click Count Hosted By Andy Splichal

Play Episode Listen Later Dec 6, 2024 27:55 Transcription Available


Podcast Episode 228 of the Make Each Click Count Podcast features Morgan Taylor, the co-founder of Jolly SEO. Andy and Morgan explore the intricacies of creating high-authority, Google-safe backlinks that can withstand algorithm updates and help businesses grow their organic traffic. From sharing personal journeys in the SEO world to discussing actionable strategies and common pitfalls, this episode is packed with invaluable insights. Whether you're a seasoned marketer or just starting out, tune in to discover effective techniques for future-proofing your SEO efforts and boosting your search engine rankings. Don't miss out on this insightful conversation!Learn more:Morgan's LinkedInABOUT THE HOST:Andy Splichal is the World's Foremost Expert on Ecommerce Growth Strategies. He is the acclaimed author of the Make Each Click Count Book Series, the Founder & Managing Partner of True Online Presence, and the Founder of Make Each Click Count University. Andy was named to The Best of Los Angeles Award's Most Fascinating 100 List in both 2020 and 2021.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, iHeart Radio, iTunes, Spotify, Stitcher, Amazon Music, Google Podcasts and www.makeeachclickcount.com.

Clipped
What Are Backlinks, Why Are They Important and How To Get Them

Clipped

Play Episode Listen Later Nov 20, 2024 7:47


In this episode of Clipped, Eric dives deep into the world of backlinks. Building on last week's conversation with SEO expert Brandon Lebowitz, Eric unpacks the essentials of backlinks and their significance in boosting your content's visibility online.  Podcast Sponsor: Riverside.fm – Get AI-powered show notes, transcripts, and video clips. Use promo code CLIPPED at checkout for 20% off. Episode Takeaways: What is a backlink? – A simple explanation of how backlinks work as endorsements for your site. Why are backlinks important? – Insights into how backlinks improve search engine rankings and drive traffic. How to get more backlinks – Practical tips like being a guest on podcasts, creating shareable content, and reaching out for link exchanges. Eric also shares why diversifying your content into audio, video, and written formats is crucial for creating an ecosystem that resonates with all types of audiences. If you're looking to strengthen your SEO game, this episode is packed with actionable advice to get started. What You'll Learn in This Episode: Why backlinks act as a "vote of confidence" for Google and other search engines. The difference between high-value backlinks from big brands (like Nike) versus smaller sites. How backlinks directly impact your site's traffic and ranking potential. Simple strategies to secure more backlinks: guest podcast appearances, shareable content, and link exchanges. The importance of repurposing content to create a diverse ecosystem for broader reach. Connect with Eric: Homepage LinkedIn Blog YouTube Instagram

Inner Edison Podcast by Ed Parcaut
Elevate Your Digital Presence with Expert SEO Tips from Brandon Leibowitz

Inner Edison Podcast by Ed Parcaut

Play Episode Listen Later Nov 19, 2024 26:24


In this insightful episode of the Inner Edison Podcast, host Ed Parcaut sits down with Brandon Leibowitz, an SEO expert and digital marketing guru, to delve deep into the world of search engine optimization and digital marketing strategies. Brandon shares his journey from discovering SEO in 2007 to building his own successful business, SEO Optimizers. He provides invaluable advice on the importance of content, backlinks, and keyword optimization for anyone looking to enhance their online presence. Listeners will walk away with actionable tips such as: The relevance of SEO in today's AI-driven world Understanding and building quality backlinks The significance of keyword research and content creation Enhancing visibility on platforms like YouTube, Yelp, and Google Whether you're a business owner, digital marketer, or just keen on understanding the digital landscape, this episode is packed with practical knowledge and expert insights that can help you step up your SEO game. Don't miss out on these secrets from an industry expert! Tune in and ensure your content gets the visibility it deserves. Special Offer: Listeners can visit SEOoptimizers.com for a free website analysis, and access to valuable resources curated by Brandon Leibowitz. Time Stamps: [00:00:01] Introduction and Guest Welcome [00:00:46] Brandon's Journey into Digital Marketing and SEO [00:01:45] The Future of SEO [00:02:24] Understanding SEO and its Implementation [00:04:02] Selecting the Right SEO Professional [00:09:44] Building Quality Backlinks [00:14:48] Enhancing Website Content and Keywords [00:23:37] How to Connect with Brandon and Special Offers Join us for this informative conversation, and make sure to subscribe, rate, and review the Inner Edison Podcast! What more information on Ed Parcaut  #EdParcaut #BrandonLeibowitz #InnerEdisonPodcast #SEO #DigitalMarketing #BusinessMarketing #Backlinks #SEOOptimizer #ContentMarketing #GoogleSEO #KeywordResearch #PodcastGuest #MarketingTips #SmallBusiness #OnlineVisibility #SearchEngineOptimization #GoogleRanking #DigitalStrategy #WebsiteOptimization

Redefine Podcast
Eden with Maven Made Copy - Blog and SEO Strategy

Redefine Podcast

Play Episode Listen Later Oct 30, 2024 14:00


  In this episode of the Redefined Business Podcast, host Brittany Schroeder speaks with Eden from Maven Made Copy about the power of SEO for business growth. They discuss the importance of diversifying traffic sources, not relying solely on social media, and how SEO helps attract qualified leads. Eden shares insights into blogging, backlinks, and how to build domain authority with search engines. She also provides practical strategies for earning backlinks, including guest blogging, podcasting, and creating valuable content.   Erin's Resources: Instagram Erin's Website FREEBIE: Blog content calendar   Resources: The Meeting Place Membership Rock The Reels 1:1 Coaching Free Client Welcome Guide Additional Trainings and Resources Connect with Brittni: Follow me on the Gram - @brittni.schroeder Join my Facebook Group  Visit my website Subscribe to my Youtube You can find the complete show notes here: https://brittnischroeder.com/podcast/blog-and-seo-strategy