Podcasts about crossmedia

Auch wir starten in den letzten Monat diesen Jahres und kommen mit der 174. Episode des SpielBar Podcasts um die Ecke! Heute hört ihr Olu und Marco am Mikrofon und die beiden haben wieder ein paar News und Spiele für euch zusammengetragen. So wurden unter anderem Neva, Dragon Age: The Veilguard, Life is Strage: Double Exposure und Still Wakes the Deep beendet. Auch zu [Redacted] gibt es ein finales Urteil und neu im Ring ist Lords of the Fallen. Wie gut oder schlecht sich das neue Feature der PS Portal anfühlt? Mit dem Handheld von Sony ist Streaming nun möglich - ganz unabhängig von einer stationären Konsole. Erste Gehversuche hat Marco für euch unternommen. Marcos bisherige Meinung zur PS Portal könnt ihr auf unserem Blog nachlesen! Und weil Handhelds seit dem ungebrochenen Erfolg der Nintendo Switch nach wie vor in aller Munde sind, hätten Xbox und Sony auch gerne ein kleines Stück vom Kuchen. Beide arbeiten wohl an mobilen Geräten wie es heißt. Darüber hinaus arbeitet Sony kräftig daran die Kadokawa Corporation zu kaufen. Die Muttergesellschaft zahlreicher Tochterunternehmen, die in den Bereichen Publishing, Film, Cross Media, uvm. aktiv sind. Dazu gehören z.B. Elden Ring- und Dark Souls-Macher FromSoftware, Acquire und Spike Chunsoft. Valve hat eine sehenswerte Dokumentation (mittlerweile hat Marco die Doku gesehen) zum 20 jährigen Jubiläum zu Half-Life 2 auf YouTube veröffentlicht. https://www.youtube.com/watch?v=YCjNT9qGjh4 Und auf derselben Videoplattform findet ihr auch einen neuen Spot von Microsoft zur Xbox. Darin ist zu sehen was alles eine Xbox sein kann. Wir haben ja schon häufiger im Podcast erwähnt, wovon wir glauben, welchen Weg die Xbox in Zukunft gehen wird. Tencent haut im übrigen auch wieder einen raus und hat die Marke Horizon von Guerilla Games einfach richtig kackendreist kopiert. Das ist eigentlich zu frech um wahr zu sein, ist aber wahr. Die Kommentare unter dem Video sind eigentlich das Beste daran! Besonders gut gefällt mir der Kommentar von @MrSamsaur: "Horizon Zero Shame: Forbidden East." https://www.youtube.com/watch?v=v0Of5Xjdwbc Und vor dieser Kontroverse gab es noch ein anderes heikles Thema. Die Nominierungen der diesjährigen The Game Awards. Den DLCs und Remakes können nun auch den Preis zum besten Spiel des Jahres abgreifen. Unsere Meinung dazu hört ihr in der Folge - aber wie steht ihr dazu? Wir bedanken uns wie immer fürs reinhören und wenn ihr uns einen Gefallen tun wollt, dann empfehlt uns gerne weiter, lasst ein Abo da und bewertet unseren Podcast auf eurem Portal des Vertrauens. Bleibt den Pixeln treu!

In episode 3 of our new series Echoes of Impact, we meet Patricia Mulles, an independent consultant specialising in marketing, customer experience, and data governance. As Director and Global Partnerships Head for She Loves Data, a 25,000-member nonprofit, she empowers women to shape a data-driven future. Patricia's forward-thinking approach and dedication to bridging the gender gap in tech make her a key advocate for women in the digital age.Patricia's significant contributions across various industries includes pioneering information systems for the Asian Development Bank, digital transformation projects for Samsung and Pearson, and co-founding tech startups Cross Media and ThumbMOB, as well as iconic art and music bar Big Sky Mind in Manila. Patricia has recently co-launched We Love MarTech, aimed at growing martech literacy in the APAC region. Her work has earned her features in Forbes Asia and Business World, and she was recognised as one of Asia's Women Leaders at the CMO Awards in 2019. Additionally, She Loves Data, the non-profit she leads, was honoured with the "Diversity Initiative of the Year" award by WiT Asia in 2019. Tune in now with our host Payal Nayar.Episode available on all podcast streaming platforms and on YouTube.Apple Podcasts: https://buff.ly/2Vf8vv8⠀Spotify: https://buff.ly/2Vf8uHA⠀-Original music credit: Rish Sharma.His music is available on Spotify, Apple Music, YouTube and other streaming platforms.-October2019 voicesandmore Pte Ltd All rights reservedDo support the show with reviews, shares and a one time donation to help bring you a lot more important content.https://www.paypal.com/paypalme/meltingpotcollective Become a member at https://plus.acast.com/s/melting-pot. https://plus.acast.com/s/melting-pot. Hosted on Acast. See acast.com/privacy for more information.

Between 1919 and 1961, pioneering Chinese American actress Anna May Wong established an enduring legacy that encompassed cinema, theatre, radio, and American television. Born in Los Angeles, yet with her US citizenship scrutinised due to the Chinese Exclusion Act, Wong—a defiant misfit—innovated nuanced performances to subvert the racism and sexism that beset her life and career. In To Be an Actress: Labor and Performance in Anna May Wong's Cross-Media World (University of California Press, 2024), Dr. Yiman Wang marshals extraordinary archival research and a multifocal approach to illuminate a lifelong labour of performance, creating critical study of Wong's cross-media and transnational career. Viewing Wong as a performer and worker, not just a star, To Be an Actress adopts a feminist decolonial perspective to speculatively meet her as an interlocutor while inviting a reconsideration of racialized, gendered, and migratory labour as the bedrock of the entertainment industries. This interview was conducted by Dr. Miranda Melcher whose new book focuses on post-conflict military integration, understanding treaty negotiation and implementation in civil war contexts, with qualitative analysis of the Angolan and Mozambican civil wars. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/new-books-network

Between 1919 and 1961, pioneering Chinese American actress Anna May Wong established an enduring legacy that encompassed cinema, theatre, radio, and American television. Born in Los Angeles, yet with her US citizenship scrutinised due to the Chinese Exclusion Act, Wong—a defiant misfit—innovated nuanced performances to subvert the racism and sexism that beset her life and career. In To Be an Actress: Labor and Performance in Anna May Wong's Cross-Media World (University of California Press, 2024), Dr. Yiman Wang marshals extraordinary archival research and a multifocal approach to illuminate a lifelong labour of performance, creating critical study of Wong's cross-media and transnational career. Viewing Wong as a performer and worker, not just a star, To Be an Actress adopts a feminist decolonial perspective to speculatively meet her as an interlocutor while inviting a reconsideration of racialized, gendered, and migratory labour as the bedrock of the entertainment industries. This interview was conducted by Dr. Miranda Melcher whose new book focuses on post-conflict military integration, understanding treaty negotiation and implementation in civil war contexts, with qualitative analysis of the Angolan and Mozambican civil wars. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/asian-american-studies

Between 1919 and 1961, pioneering Chinese American actress Anna May Wong established an enduring legacy that encompassed cinema, theatre, radio, and American television. Born in Los Angeles, yet with her US citizenship scrutinised due to the Chinese Exclusion Act, Wong—a defiant misfit—innovated nuanced performances to subvert the racism and sexism that beset her life and career. In To Be an Actress: Labor and Performance in Anna May Wong's Cross-Media World (University of California Press, 2024), Dr. Yiman Wang marshals extraordinary archival research and a multifocal approach to illuminate a lifelong labour of performance, creating critical study of Wong's cross-media and transnational career. Viewing Wong as a performer and worker, not just a star, To Be an Actress adopts a feminist decolonial perspective to speculatively meet her as an interlocutor while inviting a reconsideration of racialized, gendered, and migratory labour as the bedrock of the entertainment industries. This interview was conducted by Dr. Miranda Melcher whose new book focuses on post-conflict military integration, understanding treaty negotiation and implementation in civil war contexts, with qualitative analysis of the Angolan and Mozambican civil wars. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/film

Between 1919 and 1961, pioneering Chinese American actress Anna May Wong established an enduring legacy that encompassed cinema, theatre, radio, and American television. Born in Los Angeles, yet with her US citizenship scrutinised due to the Chinese Exclusion Act, Wong—a defiant misfit—innovated nuanced performances to subvert the racism and sexism that beset her life and career. In To Be an Actress: Labor and Performance in Anna May Wong's Cross-Media World (University of California Press, 2024), Dr. Yiman Wang marshals extraordinary archival research and a multifocal approach to illuminate a lifelong labour of performance, creating critical study of Wong's cross-media and transnational career. Viewing Wong as a performer and worker, not just a star, To Be an Actress adopts a feminist decolonial perspective to speculatively meet her as an interlocutor while inviting a reconsideration of racialized, gendered, and migratory labour as the bedrock of the entertainment industries. This interview was conducted by Dr. Miranda Melcher whose new book focuses on post-conflict military integration, understanding treaty negotiation and implementation in civil war contexts, with qualitative analysis of the Angolan and Mozambican civil wars. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/performing-arts

Between 1919 and 1961, pioneering Chinese American actress Anna May Wong established an enduring legacy that encompassed cinema, theatre, radio, and American television. Born in Los Angeles, yet with her US citizenship scrutinised due to the Chinese Exclusion Act, Wong—a defiant misfit—innovated nuanced performances to subvert the racism and sexism that beset her life and career. In To Be an Actress: Labor and Performance in Anna May Wong's Cross-Media World (University of California Press, 2024), Dr. Yiman Wang marshals extraordinary archival research and a multifocal approach to illuminate a lifelong labour of performance, creating critical study of Wong's cross-media and transnational career. Viewing Wong as a performer and worker, not just a star, To Be an Actress adopts a feminist decolonial perspective to speculatively meet her as an interlocutor while inviting a reconsideration of racialized, gendered, and migratory labour as the bedrock of the entertainment industries. This interview was conducted by Dr. Miranda Melcher whose new book focuses on post-conflict military integration, understanding treaty negotiation and implementation in civil war contexts, with qualitative analysis of the Angolan and Mozambican civil wars. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/biography

Between 1919 and 1961, pioneering Chinese American actress Anna May Wong established an enduring legacy that encompassed cinema, theatre, radio, and American television. Born in Los Angeles, yet with her US citizenship scrutinised due to the Chinese Exclusion Act, Wong—a defiant misfit—innovated nuanced performances to subvert the racism and sexism that beset her life and career. In To Be an Actress: Labor and Performance in Anna May Wong's Cross-Media World (University of California Press, 2024), Dr. Yiman Wang marshals extraordinary archival research and a multifocal approach to illuminate a lifelong labour of performance, creating critical study of Wong's cross-media and transnational career. Viewing Wong as a performer and worker, not just a star, To Be an Actress adopts a feminist decolonial perspective to speculatively meet her as an interlocutor while inviting a reconsideration of racialized, gendered, and migratory labour as the bedrock of the entertainment industries. This interview was conducted by Dr. Miranda Melcher whose new book focuses on post-conflict military integration, understanding treaty negotiation and implementation in civil war contexts, with qualitative analysis of the Angolan and Mozambican civil wars. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/american-studies

Between 1919 and 1961, pioneering Chinese American actress Anna May Wong established an enduring legacy that encompassed cinema, theatre, radio, and American television. Born in Los Angeles, yet with her US citizenship scrutinised due to the Chinese Exclusion Act, Wong—a defiant misfit—innovated nuanced performances to subvert the racism and sexism that beset her life and career. In To Be an Actress: Labor and Performance in Anna May Wong's Cross-Media World (University of California Press, 2024), Dr. Yiman Wang marshals extraordinary archival research and a multifocal approach to illuminate a lifelong labour of performance, creating critical study of Wong's cross-media and transnational career. Viewing Wong as a performer and worker, not just a star, To Be an Actress adopts a feminist decolonial perspective to speculatively meet her as an interlocutor while inviting a reconsideration of racialized, gendered, and migratory labour as the bedrock of the entertainment industries. This interview was conducted by Dr. Miranda Melcher whose new book focuses on post-conflict military integration, understanding treaty negotiation and implementation in civil war contexts, with qualitative analysis of the Angolan and Mozambican civil wars. Learn more about your ad choices. Visit megaphone.fm/adchoices

Between 1919 and 1961, pioneering Chinese American actress Anna May Wong established an enduring legacy that encompassed cinema, theatre, radio, and American television. Born in Los Angeles, yet with her US citizenship scrutinised due to the Chinese Exclusion Act, Wong—a defiant misfit—innovated nuanced performances to subvert the racism and sexism that beset her life and career. In To Be an Actress: Labor and Performance in Anna May Wong's Cross-Media World (University of California Press, 2024), Dr. Yiman Wang marshals extraordinary archival research and a multifocal approach to illuminate a lifelong labour of performance, creating critical study of Wong's cross-media and transnational career. Viewing Wong as a performer and worker, not just a star, To Be an Actress adopts a feminist decolonial perspective to speculatively meet her as an interlocutor while inviting a reconsideration of racialized, gendered, and migratory labour as the bedrock of the entertainment industries. This interview was conducted by Dr. Miranda Melcher whose new book focuses on post-conflict military integration, understanding treaty negotiation and implementation in civil war contexts, with qualitative analysis of the Angolan and Mozambican civil wars. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/american-west

In dieser fesselnden Episode des CULTiTALK begrüßt Georg Wolfgang Sophie Rymarczyk, die bei RTL als Director Cross Media tätig ist. Georg beginnt die Unterhaltung, indem er seine persönliche Geschichte teilt und erläutert, wie die Herausforderungen seiner schwerstbehinderten Tochter ihn dazu gebracht haben, sich intensiv mit Behinderungsthemen auseinanderzusetzen. Er betont die Bedeutung, Menschen mit Behinderungen als vollwertige Individuen zu behandeln.Sophie Rymarczyk berichtet von ihren Themenwochen bei RTL, wie der Woche der Vielfalt, die darauf abzielen, Menschen zu informieren und Verhaltensänderungen anzuregen. Sie spricht darüber, wie sie mit Begeisterung eine Vielzahl von Fernsehformaten konsumiert, von Reality-Shows bis hin zu Dokumentationen und Nachrichten. Ursprünglich wollte Sophie vor der Kamera stehen, entschied sich jedoch letztlich dafür, hinter der Kamera zu arbeiten, wo sie ihre Faszination für das Fernsehen ausleben kann.Ein zentrales Thema dieser Episode ist die Bedeutung von Vielfalt und sozialer Herkunft. Sophie erzählt von ihrer familiären Geschichte mit Migrationshintergrund und wie diese ihre Sichtweise geprägt hat. Beide, Georg und Sophie, diskutieren die Darstellung von Authentizität und Vielfalt in den Medien und kritisieren, dass zu oft nur Erfolgsgeschichten von Menschen aus schwierigen Lebensumständen gezeigt werden.Georg und Sophie sprechen darüber, wie sich die Medienlandschaft in Deutschland wandelt und immer mehr Vielfalt und Akzeptanz gefordert wird. Sophie erläutert die Bemühungen ihres Unternehmens, Vielfalt und Inklusion in ihren Programmen zu integrieren und betont die Wichtigkeit, das ganze Jahr über Vielfalt zu repräsentieren, nicht nur während spezieller Fokusthemenwochen.In ihrem Gespräch geht es auch um die Herausforderungen und den Druck, den Sophie in ihrem Job empfindet, vor allem in sensiblen Themenbereichen. Sie schätzt das Feedback des Publikums und betont die Wichtigkeit offener Kommunikation und Vertrauen im Team. Georg schließt die Episode mit der Feststellung, dass das Gespräch seine Perspektive auf RTL und lineares Fernsehen verändert hat.  Alle Links zu Sophie Rymarczyk:LinkedIn: https://www.linkedin.com/in/sophie-rymarczyk-3bb98112a/Unternehmen: https://company.rtl.com/de/ Alle Links zu Georg und dem Culturizer:Georg: https://www.linkedin.com/in/georg-wolfgangCulturizer: https://culturizer.appCULTiTALK: https://cultitalk.de

La experiencia como directora de la Biblioteca Pública de Lo Barnechea le entregó a Constanza Ried la posibilidad de entender las maneras en que la lectura transforma a las personas. Según su experiencia, se nace lector, es cosa de encontrarlo al interior de cada uno de nosotros. Licenciada en Letras y Literatura Hispánica y en Estética en la Universidad Católica y Máster en Literatura Infantil y Juvenil en la Universidad Autónoma de Barcelona, editora y Presidenta de Entrelíneas, una fundación que tiene como misión despertar al lector inquieto, creativo, empático y competente que todos llevamos dentro. Fundación Entrelíneas se desempeña en tres líneas de acción: formación, divulgación, y editorial. Es esta última área en la que fueron destacados como una de las 10 mejores iniciativas editoriales digitales del mundo en la Feria Internacional de Libro Infantil de Bologna 2023, llamado Crossmedia, a partir del proyecto que se inició el año 2020 junto a Copec y la Ley de donaciones culturales, que incluye cuentos digitales interactivos, audiocuentos, y recientemente, libros impresos en papel. Los cuentos digitales destacan por su calidad y su enfoque inclusivo. Cuentan con lengua de señas, narración en voz alta, traducción al inglés e ideas para después de la lectura. Es una colección de 22 títulos gratuitos disponibles en página web de Viva Leer Copec, que mensualmente es visitada por alrededor de 60.000 personas de todo el mundo. Han sido rademás econocidos en prestigiosos certámenes como el Festival Comkids 2022, en Brasil y los Premios Literarios 2023, del Ministerio de las Culturas de Chile. En el área de formación, Fundación Entrelíneas creó el año 2022 el Diplomado en línea en Mediación Lectora y Creatividad, caracterizado por su sello de excelencia y accesibilidad. “Lo pensamos como una suerte de Universidad de bolsillo con invitados de nivel mundial y que ya en su cuarta versión”, explica Constanza. En esta versión, a partir de junio, contarán con la participación de Alejandro Zambra, Issa Watanabe, Irene Vasco y Ediciones Iamiqué. “Creemos que leer es más que descifrar y comprender: es leer el mundo que nos rodea, leer la naturaleza, la música y la plástica, apreciar la belleza, leer rostros, situaciones. Nuestros sellos son calidad e innovación. Proponemos una educación literaria y artística basada en experiencias estéticas que contribuyan a transformar a cada ser humano en la mejor versión de sí mismo; una educación que propicie la empatía y la sensibilidad. Al mismo tiempo, generamos material literario de calidad con el fin de contribuir a la formación de lectores sensibles y críticos”, dice. En lo relativo a la divulgación busca promover y democratizar la educación artística y la cultura, entregando material y contenidos de calidad tanto a mediadores como a un público amplio y no especializado. Los invitamos a escuchar la entrevista de la periodista Vivian Lavín a la gestora cultural y presidenta de Fundación Entrelíneas, Constanza Ried.

On this episode of the Playconomics Podcast Matt and Bobby dive deep into some hotly debated video news stories. Is Crossmedia saving Video Games? When is the best time to make a remake or remaster? The future of outsourcing in the gaming industry and we cap it off with the Discord Question of the week

Ira Melaschuk ist Software-Expertin für Marketing, Crossmedia, Web-to-Print und Web-to-Publish. Ihre Schwerpunkte sind Anforderungsanalysen und Systemauswahl-Beratungen, Prozessoptimierung und Wirtschaftlichkeitsanalysen. Dabei ist es ihr wichtig, den Markt transparenter zu machen und die verschiedenen Trends und Technologien nicht nur im Auge zu behalten, sondern auch miteinander zu verknüpfen. Von Ira möchte Thomas heute wissen, was ihrer Meinung nach heutzutage ein gutes Marketingportal auszeichnet und wo die Herausforderungen liegen.

Als "Lucilectric" schuf sie mit "Mädchen" einen Klassiker der Neuen Deutschen Welle. Mittlerweile hat sich Luci van Org als Autorin, Illustratorin & Schauspielerin etabliert.

Die neueste Ausgabe der "Was Isch Los?“ Sendung bietet einen Einblick in das Leben und die Arbeit von Benedikt Spether, einem Cross-Media-Journalist, der auch unter „Schwarzwald Reporter“ bekannt ist und aus Achern stammt. Benedikt Spether hat sich als Marke einen Namen gemacht, indem er als Quereinsteiger im Jahr 2012 sein erstes Bild in der Zeitung veröffentlichte. Seine Anfänge als selbstständiger Journalist waren hart, aber er kämpfte sich durch und etablierte sich als Cross-Media- Journalist, der gerne Geschichten erzählt. Mit modernen Herangehensweisen an den Journalismus setzt Benedikt Spether auf Mega-Storys mit Unternehmern und hat bereits klare Vorstellungen von den Bildern, die er kreieren möchte. Seine Fähigkeit, schnell spannenden Content für Social Media zu produzieren sind sein Erfolgsrezept. In den letzten Jahren hat er nicht nur journalistisch, sondern auch persönlich große Veränderungen durchlebt. Er hat beeindruckende 74 Kilo in nur 2 Jahren ohne Magenband abgenommen. Sein Erfolg basiert auf Intervallfasten, viel Fahrradfahren, eisernem Willen und klaren Zielen. Benedikt Spether erzählt von einer Branche, in der viele Medienhäuser umdenken müssen und Social Media einen immer größeren Stellenwert einnimmt. Als „Schwarzwald Reporter“ hat er besondere Geschichten eingefangen, darunter das Bilde des "Schwarzwald Rambo" in Oppenau, bei dem er als erster vor Ort war. Weitere spektakuläre Geschichten umfassen einen Rettungshubschrauberflug und Bilder von der Tunnelhaverie 2017 in Niederbühl. Benedikt Spether arbeitet mit Hingabe für alle Kunden und ist dankbar, dass er so besondere Jobs machen darf. Die "Was Isch Los?“ Sendung bietet den Zuschauern die Gelegenheit, mehr über diesen faszinierenden „Schwarzwald Reporter“ und seine einzigartigen Geschichten zu erfahren. Eine Podcast Videoshow, die auf YouTube und allen bekannten Streaming/Podcast-Plattformen zu hören ist. Thematisch geht es mal um Kultur, Kunst, Sport, Musik oder Wissenswertes. Interessantes aus Baden für Baden. Dauer immer ca. eine halbe Stunde; interessant, kurzweilig gestaltet und immer auf Augenhöhe!

Larry Allen, VP/GM, of Data and Addressable Enablement at Comcast Advertising joins me for a detailed discussion on how the shift in viewing habits to all screens is making it difficult to provide cohesive cross-media measurement. We discuss the impact of the loss of third-party cookies, the challenges and opportunities that exist with measurement at scale, including with FAST services, and the potential role of AI tech to fill in measurement gaps. Finally, we highlight why the industry needs a clear set of guidelines on how the industry wants to approach measurement across inventory owners and distributors to provide a common language for measurement cross-platforms.

Figuring out where potential customers are in the hectic media system and not waste budgets reaching them across disparate channels is driving marketers and media agencies to experiment with some interesting alternatives in cross-media audience measurement. Kmart, its agency UM and IPG tech stablemate Kinesso, think they have landed on a winner – Beatgrid's automatic content recognition phone-based panel.  Beatgrid counts the likes of Amazon, Google, P&G, Unilever and Virgin as clients. The firm's tech measures TV, digital video, audio and even out of home audiences, as well as in-store footfall. Plus its panel of paid-up and consented humans is doing away with the guesswork of brand uplift studies. Which is why Kinesso Digital Strategy Director, Charlie Allatt, convinced UM's Group Director for Kmart, Adam Russell, to trial the tech. By making “inaudible pitch shifts” to creative across different screen types, “the system can unwind whether people are being exposed in a particular channel,” says Allatt. For Kmart, the two launched the trial across linear TV, BVOD and YouTube – which siloed measurement systems can't do in one hit. Then they ran the numbers against Google's DV360 DSP for YouTube ads, and against OzTam's data for linear TV and BVOD. “Both channels tilted very, very closely to the Beatgrid numbers,” says Russell. Plus, using Beatgrid's location data, they could map the ads served to Kmart's in-store footfall. “We could see the difference of people who, within a two-week span, had seen an ad and then gone on into a Kmart store versus people who haven't seen an ad,” says Allatt. “We could directly measure that uplift in real time, specifically broken down for each channel.”  Kmart must “demonstrate every day that we are [reaching customers] really efficiently, ensuring every dollar we invest is performing,” says GM of Marketing Rennie Freer. The Beatgrid trial, “was a great opportunity to do that,” she says, “because if we're saving dollars here, if what we're doing is really delivering the efficacy we need, we can reinvest in new channels.” As cookies disappear and privacy laws tighten, Beatgrid's founder Daniel Tjondronegoro and Australia GM Cameron Curtis think single-source panels are about to have a major renaissance.See omnystudio.com/listener for privacy information.

Basic baby needs, like diapers, are becoming difficult to come by and the cost of child care is making the extra help seem merely unattainable for parents. It's no secret that economic concerns are one of the most common reasons women opt for an abortion. Human Coalition has found that of the women they serve, 76% would prefer to parent if their circumstances were different. Recognizing this, Human Coalition works to provide women with an understanding of their options and help fill gaps as needed, like helping women apply for child care assistance.https://www.humancoalition.org/bios/jeff-bradford/ https://hucoaction.org/Jeff Bradford serves as President of Human Coalition, where he channels his experience as a seasoned business leader to initiate and cultivate relationships with major and principal donors. As former owner and CEO of Cross Media, Jeff built that company from 4 to 80 employees, and grew sales from $400K to over $14 million. He brings a breadth of knowledge about leadership development and sales cycle management. Most recently, Jeff was a managing partner of CGO Partners, a consulting firm focused on corporate growth. After learning about Human Coalition (HuCo) in 2010, Jeff was so moved by how the organization verifiably saves preborn children from abortion, he began volunteering. He eventually left the business world to work with Human Coalition full time in 2012. Since then, he's helped grow HuCo into one of the nation's largest pro-life organizations. Jeff graduated from the University of Texas (Austin) and holds a BS in Finance. He and his wife Tricia have four children.

This week Ann Marie Kerwin WARC's Americas Editor is joined by Cathy Taylor, WARC's US Commissioning Editor to dive into the themes from the WARC Guide to Cross-Media Effects. Discussing channel selection, creative customization, and measurement.Stay up-to-date with the latest marketing and advertising news with our free daily newsletter.

Jeff Bradford serves as President of Human Coalition, where he channels his experience as a seasoned business leader to initiate and cultivate relationships with major and principal donors. As former owner and CEO of Cross Media, Jeff built that company from 4 to 80 employees, and grew sales from $400K to over $14 million. He brings a breadth of knowledge about leadership development and sales cycle management. Most recently, Jeff was a managing partner of CGO Partners, a consulting firm focused on corporate growth.After learning about Human Coalition (HuCo) in 2010, Jeff was so moved by how the organization verifiably saves preborn children from abortion, he began volunteering. He eventually left the business world to work with Human Coalition full time in 2012. Since then, he's helped grow HuCo into one of the nation's largest pro-life organizations. Jeff graduated from the University of Texas (Austin) and holds a BS in Finance. He and his wife Tricia have four children. https://hucoaction.org/ https://www.humancoalition.org

Tretí diel Criss Cross Media Insights je aj tentokrát venovaný šiestim aktualitám z oblasti médií a mediálnej stratégie zo Slovenska i zahraničia. Podcast si pripravil mediálny stratég Ján Papač, Head of Criss Cross by TRIAD. V podcaste sa dozviete: Kedy značka spravila niečo, čo by ľudí prekvapilo Top firemné profily a influenceri na TikToku O náraste resales a second hand biznisu s oblečením Rozdiel medzi reklamou, ktorú vieme prescrollovať a tou, kde to nie je možné  Kto mal najväčšie výdavky na TV reklamu a najvysielanejší spot Výsledky marketérskeho prieskumu o trendoch a o používaní AI v reklame Ostatné zaujímavosti z mediálneho sveta nájdete aj na Jančiho LinkedIne. Prajeme príjemné počúvanie. Sledujte nás aj na našich socials: Instagram, Facebook, LinkedIn | www.crisscross.sk www.triad.sk

Mit Anfang 30 hat Mirijam Trunk bereits eine beachtliche Karriere vorzuweisen. Rollenvorbilder hatte sie dabei kaum. Mit ihrem Buch "Dinge, die ich am Anfang meiner Karriere gern gewusst hätte", versucht sie anderen Frauen den Weg zu erleichtern.

Planned Parenthood's new annual report shows its priorities -- more government funding, a high number of abortions, and fewer health services. In contrast, Human Coalition is the only major pro-life group performing both advocacy and care for women. They provide a range of services for pregnant women -- connecting them to medical care, counseling, financial assistance, and public programs. Jeff Bradford serves as President of Human Coalition, where he channels his experience as a seasoned business leader to initiate and cultivate relationships with major and principal donors.As former owner and CEO of Cross Media, Jeff built that company from 4 to 80 employees, and grew sales from $400K to over $14 million. He brings a breadth of knowledge about leadership development and sales cycle management. Most recently, Jeff was a managing partner of CGO Partners, a consulting firm focused on corporate growth.After learning about Human Coalition (HuCo) in 2010, Jeff was so moved by how the organization verifiably saves preborn children from abortion, he began volunteering. He eventually left the business world to work with Human Coalition full time in 2012. Since then, he's helped grow HuCo into one of the nation's largest pro-life organizations.Jeff graduated from the University of Texas (Austin) and holds a BS in Finance. He and his wife Tricia have four children. https://hucoaction.org/https://www.humancoalition.org/

Druhý diel Criss Cross Media Insights je tentokrát venovaný šiestim aktualitám z oblasti médií a mediálnej stratégie zo Slovenska i zahraničia. Podcast si pripravil mediálny stratég Ján Papač, Head of Criss Cross by TRIAD. V podcaste sa dozviete: Ako bojuje Google proti podvodom a dezinformáciám  O reklamách v streamingových službách Netflix, HBO, Voyo i Hulu Rebríček TOP 10 najobľúbenejších značiek na Slovensku Konzumácia médií u detí a čo sa práve deje v americkom Utahu Tak je, či nie je Facebook mŕtvy? A na záver: najoceňovanejšia reklama v roku 2022 Všetky odkazy z podcastu nájdete aj na Jančiho LinkedIne. Prajeme príjemné počúvanie. Sledujte nás aj našich socials: Instagram, Facebook, LinkedIn | www.crisscross.sk www.triad.sk

Global Product Management Talk is pleased to bring you the next episode of... Product Mastery Now with host Chad McAllister, PhD. The podcast is all about helping people involved in innovation and managing products become more successful, grow their careers, and STANDOUT from their peers. About the Episode:  Today we are talking about the interdependence of product and marketing and how marketing trends have changed. To help us, Ali Plonchak is with us. Ali is the COO of Crossmedia. Since 2006 at Crossmedia, she has helped clients navigate the changing marketing landscape. As the company's first female partner, she proudly leads the agency to deliver on its mission of trust, reason, and happiness every day. Her responsibilities include building and evolving Crossmedia's services in ways that reflect their commitment to do the right things for their people and their clients. 

Máme nový podcast! Prvý diel Criss Cross Media Insights od nášho mediálneho stratéga Jána Papača sa venuje ôsmym témam a insigtom zo Slovenska i zahraničia, o ktoré sa môže oprieť každá dobrá prezentácia a brainstorming. V podcaste Janči rozoberá tieto témy: Kto mal najväčšie výdavky na reklamu Počet Slovákov online Ako je na tom slovenský print? Ktoré social media plaformy marketéri preceňujú a podceňujú Ako veľmi zlepší ROI dobrá kreatíva Ako budovať brand a zároveň predajné ciele Opotrebovanie reklamy Podiel Mety a Google v online   Prajeme príjemné počúvanie. Sledujte nás aj našich socials: Instagram, Facebook, LinkedIn | www.triad.sk

Jeff Bradford serves as President of Human Coalition, where he channels his experience as a seasoned business leader to initiate and cultivate relationships with major and principal donors.As former owner and CEO of Cross Media, Jeff built that company from 4 to 80 employees, and grew sales from $400K to over $14 million. He brings a breadth of knowledge about leadership development and sales cycle management. Most recently, Jeff was a managing partner of CGO Partners, a consulting firm focused on corporate growth.After learning about Human Coalition (HuCo) in 2010, Jeff was so moved by how the organization verifiably saves preborn children from abortion, he began volunteering. He eventually left the business world to work with Human Coalition full time in 2012. Since then, he's helped grow HuCo into one of the nation's largest pro-life organizations.Jeff graduated from the University of Texas (Austin) and holds a BS in Finance.He and his wife Tricia have four children.https://hucoaction.org/News article reference links:California to cut ties with Walgreens over abortion pill sales, Newsom says https://www.washingtonpost.com/business/2023/03/06/walgreens-california-abortion-pills-newsom/California will not renew a $54 million contract with Walgreens over abortion pill policyhttps://www.cnbc.com/2023/03/09/california-will-not-renew-walgreens-contract-over-abortion-pill-move.htmlGovernor Newsom: California Pulls Back Renewal of Walgreens Contracthttps://www.gov.ca.gov/2023/03/08/governor-newsom-california-pulls-back-renewal-of-walgreens-contract/?utm_campaign=wp_the_health_202&utm_medium=email&utm_source=newsletter&wpisrc=nl_health202

Sie ist eine Karrierefrau: Mirijam Trunk, mit 31 Jahren auf der obersten Managementebene von RTL angekommen. Jetzt hat sie ein Buch geschrieben: "Dinge, die ich am Anfang meiner Karriere gerne gewusst hätte". Mit ihm will sie ihre Erfahrungen und Tipps weitergeben, damit Frauen strukturelle Hürden zu überwinden lernen und relevante Mitbestimmerinnen werden.

Mirijam Trunk wurde 1991 in Bamberg als Tochter einer Sozialpädagogin und eines Unternehmers geboren. Als kleines Mädchen hatte sie einen ganz großen Berufswunsch, der auch nicht verhandelbar war: Sie wollte Sängerin werden. Und weil sie schon immer sehr zielstrebig war, hätte es auch so kommen können.Hätte… es kam nämlich anders, denn in der Schule fehlte die Musiklehrerin zu lange, und Mirijams Deutschlehrerin entfachte ihre Begeisterung für Sprache und Geschichten. So schwenkte sie für ihr Studium um auf Kommunikationswissenschaften, Psychologie und Politik in München und Washington D.C. Es folgte eine Ausbildung an der Deutschen Journalistenschule in München, die sie als Reporterin zum Bayerischen Rundfunk führte. Und mit gerade einmal 27 Jahren wurde Mirijam Trunk 2019 dann Geschäftsführerin der Bertelsmann Audio Alliance, wo sie das Podcast-Geschäft des Unternehmens aufbaute. Drei Jahre später bereits wurde sie Teil der ersten Führungsebene von RTL Deutschland und ist dort nun als Chief Crossmedia Officer verantwortlich für die Marken-, Inhalte- und Talent-Entwicklung. Darüber hinaus leitet sie den Bereich Nachhaltigkeit und Diversity, Equity & Inclusion. Wie es dazu kam und warum sie mit 31 Jahren ein Buch schreibt, das den Titel trägt „Dinge, die ich am Anfang meiner Karriere gerne gewusst hätte, Warum im Berufsleben nicht alle die gleichen Chancen haben - und wie wir uns trotzdem durchsetzen“ das erzählt sie uns in dieser Folge von STARKE FRAUEN persönlich. Foto: ©RTL Deutschland In dieser Folge sprechen wir u.a. über den wundervollen Podcast “Die Boss” von Simone Menne, zu finden hier: https://www.stern.de/wirtschaft/die-boss/Alle Episoden STARKE FRAUEN und Kontaktdaten findet ihr unter: linktr.ee/starkefrauen ***Unbezahlte Werbung***Mirijams Buch ist erhältlich bei Penguin Random House Hier findet ihr eine Leseprobe: https://bit.ly/3IDZjYt***********************#femaleempowerment #networking #femaleleaders #diversity #inclusion #rtldeutschland #sheroes Möchtest Du Cathrin oder Kim auf einen Kaffee einladen und dafür die Episoden werbefrei hören? Dann klicke auf den folgenden Link: https://plus.acast.com/s/starke-frauen. Hosted on Acast. See acast.com/privacy for more information.

Jeff Bradford serves as President of Human Coalition, where he channels his experience as a seasoned business leader to initiate and cultivate relationships with major and principal donors.As former owner and CEO of Cross Media, Jeff built that company from 4 to 80 employees, and grew sales from $400K to over $14 million. He brings a breadth of knowledge about leadership development and sales cycle management. Most recently, Jeff was a managing partner of CGO Partners, a consulting firm focused on corporate growth.After learning about Human Coalition (HuCo) in 2010, Jeff was so moved by how the organization verifiably saves preborn children from abortion, he began volunteering. He eventually left the business world to work with Human Coalition full time in 2012. Since then, he's helped grow HuCo into one of the nation's largest pro-life organizations.Jeff graduated from the University of Texas (Austin) and holds a BS in Finance.He and his wife Tricia have four children.Website: https://www.humancoalition.org/Facts:https://lozierinstitute.org/fact-sheet-pregnancy-centers-serving-women-and-saving-lives-2020/Rep. Cori Bush's story shows how the abortion industry neglects women:https://www.washingtonexaminer.com/restoring-america/community-family/rep-cori-bushs-story-shows-how-abortion-industry-neglects-womenHerbie Newell,President & Executive Director - Lifeline Children's Serviceshttps://lifelinechild.org/mission-and-beliefs/https://lifelinechild.org/

Did your latest advertisement reach 100k views and get 10k clicks? Or do you have no idea how many people actually saw it or had enough interest in it to try and learn more? If the advertising, marketing, and media you produce is created with the goal of reaching a measurable outcome - whether it's views or clicks or subscribers or sales… …you might just be interested in learning more about Performance Media and the data analytics that goes into it. Catch the latest TAS episode to hear it from Dr. Ramendra Singh. Meet Dr. Ramendra Singh Ramendra's Role as a Media Leader as Crossmedia Ramendra Singh is the Chief Performance Media Officer at Crossmedia USA. Crossmedia is an independent channel-driven agency delivering communications planning, media services and international account management. Crossmedia was born out of a passion to establish an agency model that focuses on what media agencies should do: create innovative, participatory connections between brands and people regardless of channel or budget. Since being founded in 2000, they have seen a paradigm shift in how media agencies are structured, mirroring the Crossmedia approach. Ramendra's Other Work in Marketing Ramendra received the Data Culture Leader Award as part of the BoD Awards from Corinium in 2022. He has served as Chief Marketing Officer, Chief Analytics Officer, and Chief Product Officer at Fortune 500 firms throughout his career. His C-Suite experience spans leading functional areas of Marketing, Product Development, Data Science & Analytics, Technology, and Operations and his global experience spans across multiple industry verticals. To name a few, previously, Ramendra has been Chief Analytics Officer of Performics and Chief Marketing Officer at Brandman University. He is also a senior member on Industry Councils and Advisory Boards. Besides that, Ramendra shares his insights by speaking and publishing on topics such as Performance Marketing, Measurement, Digital Transformation, Advanced Analytics, Decisioning Solutions, Application of AI/ML, and Organisational Improvement. Performance Media, Data Analytics, Marketing In this exclusive analytics podcast episode, Ramendra shares: The story behind his win of the Performance Pioneer award with PMW US His current role as the Chief Performance Media Officer at Crossmedia USA What exactly Performance Media is Combining demand generation and demand capture Using advanced analytics solutions in Performance Media Where we're at in Performance Media regarding advanced analytics The future of plug-and-play with data analytics How the role of a marketer has become broader and how universities should adapt A use case of a Performance Media has benefitted an organisation using data analytics Calculating the KPI for these Performance Media benefits How much mathematicians are involved in creating these media solutions The challenges that come with using data analytics in Performance Media How small businesses can also benefit from Performance Media Services side vs clients side If you are a marketing professional looking to start implementing Performance Media in your organisations through the use of data analytics, this is the episode you do not want to miss. --- Send in a voice message: https://anchor.fm/analyticsshow/message

Woke Journalists & Activists DEMAND Meeting with MSNBC President over FIRING of Tiffany Cross! Media BLAMES Tucker Carlson?! Make Sure You Subscribe on Podcast & YouTube! Make Sure You Subscribe on Podcast! Available on Google Podcast, Spotify, Castbox, Apple Podcasts (ITunes): https://anchor.fm/blackandwhitesports Become a Paid Subscriber: https://anchor.fm/blackandwhitesports/subscribe The podcast is all about the world of sports news, sports reactions, and the games. Website: www.blackandwhitenetwork.com Get your MERCH here: https://teespring.com/stores/blackandwhitesports Use Promo Code "USAFIRST" for 25% off any of the merch! After Pay Now Available! --- Support this podcast: https://anchor.fm/blackandwhitenetwork/support

Estamos de volta, agora em novo formato para conversar sobre as questões que martelam a cabeça de todo nerd!!! Começamos a Segunda Temporada desse projeto comentando sobre a utilização de outras mídias na promoção de franquias de sucesso no mundo dos games. Quer participar? Mande uma pergunta, comentário ou tema de interesse no twitter.com/inconscionerd!!!

Marie Shadows, with MLW Media credentials, interviews Matt Cross during the Media Press. --- Send in a voice message: https://anchor.fm/squaredcirclepodcast/message Support this podcast: https://anchor.fm/squaredcirclepodcast/support

Ed Border is joined by Lottie Towler, Neil Anderson and Daniel Harraghy. Lottie discusses how movie and TV franchises have been over lapping with games industry IP. Neil looks at the decision in France to scrap the TV licence fee, and what this might mean for the future of PSB funding across Europe. Finally, Dan explores the distribution of TV revenues in the English Premier League and the factors impacting why it should be changed going forward.Production by Henry Beckwith.Follow Ampere Analysis on Twitter: @AmpereAnalysisSign up to The Amp weekly newsletter hereFor more information regarding your data privacy, visit acast.com/privacy Hosted on Acast. See acast.com/privacy for more information.

Lisa Susu Hahn ist nicht nur Yogalehrerin sondern auch Videografin für Yoga und Pilates. Sie arbeitet unter anderem als Kamerafrau bei "Yogamehome", aber auch individuell mit selbstständigen Yogalehrer:innen, die professionelle Yoga Videos für ihr Marketing benötigen. Lisa hat lange als Journalistin bei der Tageszeitung in Nürnberg gearbeitet, sich im Laufe der Karriere auf Mobile Reporting konzentriert und als Lehrbeauftragte in Cross Media an der Hochschule unterrichtet. Sie erklärt uns heute im Interview was richtig gute Videos ausmacht, wofür du sie brauchst und wie du sie selber hinbekommst. Viel Spaß beim Reinhören! Mehr von Susu findet du hier: Instagram @susu_yoga www.susuyoga.de

New Business Radio deed live verslag van het Cross Media Congres 2022! Het congres, dat plaats vond in de Kromhouthal in Amsterdam, geeft podium aan tal van sprekers uit de wereld van media en marketingcommunicatie. De programmering van New Business Radio stond geheel in het teken van het Cross Media Congres 2022. Met studiogasten, topsprekers, sfeerreportages en het laatste cross media nieuws. De presentatie lag in handen van Fabienne de Vries en Ron Lemmens. Ook schoven de presentatoren van Marketing Report | Nederland en tevens initiatiefnemers van het Cross Media Congres, Peter Wybenga en Bas Vlugt, aan in de studio. Te gast in de uitzending waren: Peter Wybenga en Bas Vlugt, Ferdi Gökhan en Arno Peperkoorn van De Belofte, Chafina Bendahman van Rose Stories, Stefan Rozier en Robin Vertelman van Abovo Media, Diederik van Middelkoop van Amp.Amsterdam, Deniz Alkaç van Bruut Amsterdam, Marco-Paul de Jeu van Kabood, Michael van Kerkwijk van De Combinatie van Factoren; Niko Koffeman van Those Vegan Cowboys, mede-oprichter van De Vegetarische Slager en Fractievoorzitter voor Partij voor de Dieren, Désirée Battjes van ZIGT Create, Derk Sauer van de The Moscow Times, Sadik Cevik van Gorillas, René Zeedijk van ZIGT Mediabureau, Ana Henriques van TUI en Jurylid Bert Hagendoorn. De interviews zijn na afloop als podcast terug te luisteren op de bekende podcastkanalen.

New Business Radio deed live verslag van het Cross Media Congres 2022! Het congres, dat plaats vond in de Kromhouthal in Amsterdam, geeft podium aan tal van sprekers uit de wereld van media en marketingcommunicatie. De programmering van New Business Radio stond geheel in het teken van het Cross Media Congres 2022. Met studiogasten, topsprekers, sfeerreportages en het laatste cross media nieuws. De presentatie lag in handen van Fabienne de Vries en Ron Lemmens. Ook schoven de presentatoren van Marketing Report | Nederland en tevens initiatiefnemers van het Cross Media Congres, Peter Wybenga en Bas Vlugt, aan in de studio. Te gast in de uitzending waren: Peter Wybenga en Bas Vlugt, Ferdi Gökhan en Arno Peperkoorn van De Belofte, Chafina Bendahman van Rose Stories, Stefan Rozier en Robin Vertelman van Abovo Media, Diederik van Middelkoop van Amp.Amsterdam, Deniz Alkaç van Bruut Amsterdam, Marco-Paul de Jeu van Kabood, Michael van Kerkwijk van De Combinatie van Factoren; Niko Koffeman van Those Vegan Cowboys, mede-oprichter van De Vegetarische Slager en Fractievoorzitter voor Partij voor de Dieren, Désirée Battjes van ZIGT Create, Derk Sauer van de The Moscow Times, Sadik Cevik van Gorillas, René Zeedijk van ZIGT Mediabureau, Ana Henriques van TUI en Jurylid Bert Hagendoorn. De interviews zijn na afloop als podcast terug te luisteren op de bekende podcastkanalen.

New Business Radio deed live verslag van het Cross Media Congres 2022! Het congres, dat plaats vond in de Kromhouthal in Amsterdam, geeft podium aan tal van sprekers uit de wereld van media en marketingcommunicatie. De programmering van New Business Radio stond geheel in het teken van het Cross Media Congres 2022. Met studiogasten, topsprekers, sfeerreportages en het laatste cross media nieuws. De presentatie lag in handen van Fabienne de Vries en Ron Lemmens. Ook schoven de presentatoren van Marketing Report | Nederland en tevens initiatiefnemers van het Cross Media Congres, Peter Wybenga en Bas Vlugt, aan in de studio. Te gast in de uitzending waren: Peter Wybenga en Bas Vlugt, Ferdi Gökhan en Arno Peperkoorn van De Belofte, Chafina Bendahman van Rose Stories, Stefan Rozier en Robin Vertelman van Abovo Media, Diederik van Middelkoop van Amp.Amsterdam, Deniz Alkaç van Bruut Amsterdam, Marco-Paul de Jeu van Kabood, Michael van Kerkwijk van De Combinatie van Factoren; Niko Koffeman van Those Vegan Cowboys, mede-oprichter van De Vegetarische Slager en Fractievoorzitter voor Partij voor de Dieren, Désirée Battjes van ZIGT Create, Derk Sauer van de The Moscow Times, Sadik Cevik van Gorillas, René Zeedijk van ZIGT Mediabureau, Ana Henriques van TUI en Jurylid Bert Hagendoorn. De interviews zijn na afloop als podcast terug te luisteren op de bekende podcastkanalen.

New Business Radio deed live verslag van het Cross Media Congres 2022! Het congres, dat plaats vond in de Kromhouthal in Amsterdam, geeft podium aan tal van sprekers uit de wereld van media en marketingcommunicatie. De programmering van New Business Radio stond geheel in het teken van het Cross Media Congres 2022. Met studiogasten, topsprekers, sfeerreportages en het laatste cross media nieuws. De presentatie lag in handen van Fabienne de Vries en Ron Lemmens. Ook schoven de presentatoren van Marketing Report | Nederland en tevens initiatiefnemers van het Cross Media Congres, Peter Wybenga en Bas Vlugt, aan in de studio. Te gast in de uitzending waren: Peter Wybenga en Bas Vlugt, Ferdi Gökhan en Arno Peperkoorn van De Belofte, Chafina Bendahman van Rose Stories, Stefan Rozier en Robin Vertelman van Abovo Media, Diederik van Middelkoop van Amp.Amsterdam, Deniz Alkaç van Bruut Amsterdam, Marco-Paul de Jeu van Kabood, Michael van Kerkwijk van De Combinatie van Factoren; Niko Koffeman van Those Vegan Cowboys, mede-oprichter van De Vegetarische Slager en Fractievoorzitter voor Partij voor de Dieren, Désirée Battjes van ZIGT Create, Derk Sauer van de The Moscow Times, Sadik Cevik van Gorillas, René Zeedijk van ZIGT Mediabureau, Ana Henriques van TUI en Jurylid Bert Hagendoorn. De interviews zijn na afloop als podcast terug te luisteren op de bekende podcastkanalen.

New Business Radio deed live verslag van het Cross Media Congres 2022! Het congres, dat plaats vond in de Kromhouthal in Amsterdam, geeft podium aan tal van sprekers uit de wereld van media en marketingcommunicatie. De programmering van New Business Radio stond geheel in het teken van het Cross Media Congres 2022. Met studiogasten, topsprekers, sfeerreportages en het laatste cross media nieuws. De presentatie lag in handen van Fabienne de Vries en Ron Lemmens. Ook schoven de presentatoren van Marketing Report | Nederland en tevens initiatiefnemers van het Cross Media Congres, Peter Wybenga en Bas Vlugt, aan in de studio. Te gast in de uitzending waren: Peter Wybenga en Bas Vlugt, Ferdi Gökhan en Arno Peperkoorn van De Belofte, Chafina Bendahman van Rose Stories, Stefan Rozier en Robin Vertelman van Abovo Media, Diederik van Middelkoop van Amp.Amsterdam, Deniz Alkaç van Bruut Amsterdam, Marco-Paul de Jeu van Kabood, Michael van Kerkwijk van De Combinatie van Factoren; Niko Koffeman van Those Vegan Cowboys, mede-oprichter van De Vegetarische Slager en Fractievoorzitter voor Partij voor de Dieren, Désirée Battjes van ZIGT Create, Derk Sauer van de The Moscow Times, Sadik Cevik van Gorillas, René Zeedijk van ZIGT Mediabureau, Ana Henriques van TUI en Jurylid Bert Hagendoorn. De interviews zijn na afloop als podcast terug te luisteren op de bekende podcastkanalen.

New Business Radio deed live verslag van het Cross Media Congres 2022! Het congres, dat plaats vond in de Kromhouthal in Amsterdam, geeft podium aan tal van sprekers uit de wereld van media en marketingcommunicatie. De programmering van New Business Radio stond geheel in het teken van het Cross Media Congres 2022. Met studiogasten, topsprekers, sfeerreportages en het laatste cross media nieuws. De presentatie lag in handen van Fabienne de Vries en Ron Lemmens. Ook schoven de presentatoren van Marketing Report | Nederland en tevens initiatiefnemers van het Cross Media Congres, Peter Wybenga en Bas Vlugt, aan in de studio. Te gast in de uitzending waren: Peter Wybenga en Bas Vlugt, Ferdi Gökhan en Arno Peperkoorn van De Belofte, Chafina Bendahman van Rose Stories, Stefan Rozier en Robin Vertelman van Abovo Media, Diederik van Middelkoop van Amp.Amsterdam, Deniz Alkaç van Bruut Amsterdam, Marco-Paul de Jeu van Kabood, Michael van Kerkwijk van De Combinatie van Factoren; Niko Koffeman van Those Vegan Cowboys, mede-oprichter van De Vegetarische Slager en Fractievoorzitter voor Partij voor de Dieren, Désirée Battjes van ZIGT Create, Derk Sauer van de The Moscow Times, Sadik Cevik van Gorillas, René Zeedijk van ZIGT Mediabureau, Ana Henriques van TUI en Jurylid Bert Hagendoorn. De interviews zijn na afloop als podcast terug te luisteren op de bekende podcastkanalen.

Jane Clarke, CIMM's (Coalition for Innovative Media Measurement) CEO and Managing Director, joins Cross Screen Media CEO Michael Beach to shares her thoughts on the building blocks of cross-media measurement and how the emergence of first-party data is affecting media measurement in our latest Screen Wars Thought Leader Interview.   Want the latest insights from around the video advertising industry? Subscribe to our weekly State of the Screens Newsletter here: https://content.crossscreen.media/sots-newsletter-signup

On this first episode, Eric (@EricCGinn), Anthony (@DigitalNCounter), Ryan (@Ryanthelion3055), and I talk about the news of Benedict Cumberbatch reprising his role as Doctor Strange and Jamie Foxx reprising his role as Electro in the new Spider-Man sequel. We also give our thoughts as to what the plot could possibly be. Do you think Doctor Strange is actually going to fill in the "Mentor" role? Will my dreams come true about Tobey Maguire? Sound off in the comments on the YouTube video or Facebook page! As always, the link below gives you the links for the Youtube and Twitch channels, the Facebook page, and the podcast feeds. https://linktr.ee/penultimateconquest

On this bonus episode, Eric (@EricCGinn), Anthony (@DigitalNCounter), Ryan (@Ryanthelion3055), and I talk about the news of Benedict Cumberbatch reprising his role as Doctor Strange and Jamie Foxx reprising his role as Electro in the new Spider-Man sequel. We also give our thoughts as to what the plot could possibly be. Do you think Doctor Strange is actually going to fill in the "Mentor" role? Will my dreams come true about Tobey Maguire? Sound off in the comments on the YouTube video or Facebook page! As always, the link below gives you the links for the Youtube and Twitch channels, the Facebook page, and the podcast feeds. https://linktr.ee/penultimateconquest

We speak to Tom Weaving, Business Development Director at The Trade Desk, about the lessons he's learned from a career in programmatic video in the APAC region. Gai Le Roy and Tom discuss the advances and progress in cross-media delivery, targeting and attribution and what's needed to increase effectiveness in these areas. Also, we cover video in context of the Australian Connected TV market and some of the current issues in measurement, content and addressability.See omnystudio.com/listener for privacy information.