Podcasts about pr agencies

Devon Shigaki is the mind behind FreshCredit, a company that is dedicated to increasing access to credit on a global scale and empowering individuals to own and manage their own personal data. In this episode, KJ and Devon explore the broader implications of decentralized credit reporting, its simple yet groundbreaking application of blockchain, and the potential for creating a more inclusive financial landscape. Key Takeaways: 03:56 The Problem with Current Credit Systems 06:57 The Controversy of Blockchain in Credit Reporting 13:28 Devon's Personal Experience with Identity Theft 18:35 FreshCredit's Innovative Solutions Quote of the Show (14:00): "Fear of not fixing the problem drives me." – Devon Shigaki Join our Anti-PR newsletter where we’re keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Devon Shigaki: LinkedIn: https://www.linkedin.com/in/devonshigaki Company LinkedIn: https://freshcredit.com How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlDSee omnystudio.com/listener for privacy information.

Olfa Hamdi is the Co-Founder & CEO of Concord Project Technologies, a company helping project teams in asset intensive industries deliver superior results to their capital project organizations. In this episode, KJ and Olfa delve into the inefficiencies and outdated methods that plague the construction industry and discuss how Olfa's pioneering framework, Advanced Work Packaging (AWP), is transforming project management. Key Takeaways: 15:20 The Importance of Early Involvement in Construction 17:26 Breaking Down the Status Quo 18:02 Empowering Through Micro Learning 18:55 Industry Adoption and Impact Quote of the Show (18:00): "Risk in construction projects is like energy. It transforms, it doesn't disappear." – Olfa Hamdi Join our Anti-PR newsletter where we’re keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Olfa Hamdi: LinkedIn: http://www.linkedin.com/in/olfahamdi Company LinkedIn: http://www.tconglobal.com/blog How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlDSee omnystudio.com/listener for privacy information.

Welcome to Episode One, Season Two of the PR Resolution Podcast. We're returning strong! In this episode Stella interviews Lucy Hart, Executive Strategy Director at The Romans; the most awarded PR agency in the industry. Often in PR there can be too much focus on media and not enough on the public. That's why this interview is so inspiring. Lucy talks about her passion for social anthropology and you can tell she means it. Its clear that her deep curiosity in people and the psychology of minds is one of the reasons her agency's campaigns make such an impact. Lucy explains how The Romans global team work with their clients to make the magic happen. She explains their ideation process and the tools and data that feeds each of their award-winning strategies. This is a special insight into an agency doing things differently. Special Guest: Lucy Hart .

Gloria Chou is an award-winning PR strategist and host of the top-rated Small Business PR Podcast. Known for her untraditional yet proven approach to PR which makes visibility and access to media accessible for anyone, Gloria helps BIPOC and female founders get featured organically in top-tier media without needing PR connections or a large following. Her strategies have earned small businesses in nearly every industry niche over a billion organic views and features in outlets like the New York Times, Oprah's Favorite Things, Vogue, and Forbes, without any pay-to-play. A former U.S. Diplomat turned small business advocate, Gloria has been on 100 podcasts and was named "Pitch Writing Expert of the Year" in 2021 as part of the Influential Businesswomen Awards, and a Forbes Next 1000 honoree. Here's what you will learn You don't need PR connections or a big following to get featured in top media — you can learn to pitch yourself effectively using Gloria's CPR method. AI tools like Perplexity and Google Alerts can help you quickly find the right journalists and trending topics to pitch. Journalists don't want a sales pitch — they want timely, relevant stories backed by insights, trends, or data. Earned media from credible outlets builds long-term SEO and authority — way more powerful than churning out AI-generated blog content. Taking PR in-house is affordable, effective, and puts you in control of your story — no expensive agencies or gatekeepers needed.  

Adrienne looks back to a conversation she had last year with the fabulous Emily M Austen. Emily M Austen is the founder and CEO of EMERGE, an award winning PR Agency, based in London, working with global brands, including Huel, Red Bull, Spanx, and Abercrombie. The 25 strong team was started by Emily in 2012, at the age of 22, after she graduated from Manchester University with a degree in Criminology and Criminal Law. Her new book SMARTER is out on November 7th and can be preordered now. In it Emily reframes the idea of over-productivity equalling success, and will ultimately show that those who work smarter, are those who achieve more long-term success. Featuring 10 achievable steps, and the experience of successful entrepreneur, E.M Austen, SMARTER will show you how to reframe previous systems that your brain predicts, switch your mindset from one of scarcity to one of abundance, join the 8am club, conduct a busyness detox, define what success means to you, track your energy not your time, identify and set healthy boundaries, time block, habit pair and switch to mono tasking, and so much more. Hosted on Acast. See acast.com/privacy for more information.

Castleigh Johnson is the Founder and CEO of MyHomePathway, a company changing the mortgage acquisition process and expanding opportunities to achieve the American Dream. In this episode, KJ and Castleigh explore the historical context of redlining, the persistent wealth gap, and how innovative fintech solutions can foster equity and transform the mortgage landscape. Key Takeaways: 02:17 Systemic Barriers in Financial Services 05:19 Historical Context: Redlining and Its Impact 09:41 Current Home Ownership Statistics 12:06 Economic Impact of First-Time Home Buyers 21:35 Understanding Mortgage Rejections 24:18 Transparency in Underwriting Quote of the Show (11:00): "Home ownership is a trillion-dollar opportunity, not just a societal issue." – Castleigh Johnson Join our Anti-PR newsletter where we’re keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Castleigh Johnson: LinkedIn: https://www.linkedin.com/in/castleigh Company LinkedIn: https://www.myhomepathway.com/ How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlDSee omnystudio.com/listener for privacy information.

Welcome to S3E011 of IMpulse, the Influencer Marketing Podcast! IMpulse is brought to you by Phyllo.

Tom BourneTom Bourne is the Creative Director of Select First, a small and highly flexible, full-service PR and marketing agency that's been helping interior and built environment brands stand out for over 25 years. Based in Tunbridge Wells in the southeast of the UK, they work with flooring and interiors clients from the UK and across Europe. Involved in direct marketing, electronic campaigns and traditional PR daily, Tom works with clients on numerous specialised projects, including brochure materials, website development, and integrated communications campaigns I spoke to Tom via Zoom in May 2025 a few days before Clerkenwell Design Week.. In this episode, we discover how Tom developed his skills in the publishing industry.  The importance of authenticity in marketing.  Why manufacturers should take responsibility for the full cycle of their products and their environmental impact.  How informed decisions and understanding definitions helps make sustainable choices. And why, if you really want to understand products, you should go on a factory visit.   LinksSelect First website https://www.selectfirst.com/ LinkedIn Tom https://www.linkedin.com/in/tombournepr/?originalSubdomain=uk Select First https://www.linkedin.com/company/select-first-limited/posts/?feedView=all 1% for the Planethttps://www.onepercentfortheplanet.org The Anti-greenwash charterhttps://antigreenwashcharter.org/ Clerkenwell Design Week-The Gallery Clerkenwellhttps://www.clerkenwelldesignweek.com/exhibitors/gallery   How to be a kick-ass Interior Designer. Come and join us on the Interior Design BA(Hons) course at the University of Plymouth. https://www.plymouth.ac.uk/courses/undergraduate/ba-interior-design Thanks to Dave Clarke from @iamthehow (http://www.iamthehow.com) for production support and invaluable advice in the setting up of this Podcast. Kay Hanson (https://www.instagram.com/kay_v_hanson/) for her planning support and co-hosting for these and our educational podcasts for the University of Plymouth Mark Frith (https://www.markfrith.uk/) for composing the music and all your support and advice along the way. I'd really like to hear feedback on the podcast.  Leave a comment or get in touch via the website or Instagram. Website http://www.multistorythinking.com/contact Instagram https://www.instagram.com/forster_jonathan/ Thanks for listening.  Bye for now Research and collaboration

Josef is the founder of BrikMate, a company using AI to transform how commercial real estate teams manage, analyze, and extract insights from complex lease data. In this episode, KJ and Josef delve into the importance of confidence and curiosity for innovators and the potential of AI to revolutionize the service industry. Key Takeaways: 05:41 Evolution of Cybersecurity Threats 08:14 Modern Phishing and Social Engineering Tactics 10:32 Deepfake and Advanced Cyber Attacks 19:50 AI in Cybercrime: The Nigerian Email Scam 26:19 Future of Cybersecurity: AI vs. Human Quote of the Show (19:00): “The customer doesn't always know what they want. It takes someone who's confident, curious, and willing to take action" – Josef Pipoly Join our Anti-PR newsletter where we’re keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Josef Pipoly: LinkedIn: https://www.linkedin.com/in/josefpipoly Company LinkedIn: https://www.brikmate.com/ How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlDSee omnystudio.com/listener for privacy information.

In this conversation, Shanté Micah and Josh Moody, co-founders of Good News, discuss the complexities and evolving nature of public relations (PR) in the context of modern marketing. They emphasize the importance of visibility, human connections, and the role of AI in enhancing PR strategies. The discussion also touches on the future of marketing, the significance of credibility, and how PR can serve as a powerful tool in a world increasingly driven by digital interactions and storytelling. In this conversation, Shanté Micah and Josh Moody discuss the evolving landscape of public relations and marketing, emphasizing the importance of podcasts as a powerful medium for reaching audiences. They explore the concept of engineered omnipresence, the need for a systematic approach to PR, and the significance of understanding metrics. The discussion also highlights the growth journey of podcasting, the value of human connection in marketing, and concludes with insightful book recommendations that can enhance marketing strategies.Angelo gives listeners actionable tips on:00:00 Introduction 00:55 Demystifying PR for Law Firms01:52 The Importance of Visibility and Credibility02:37 Do You Really Need a PR Agency?04:05 Effective Pitching Strategies08:36 Leveraging AI in PR14:54 The Future of Marketing: PR's Role17:38 SEO vs. PR: A New Perspective22:00 The Evolution of Google's Authorship and SEO23:30 The Value of Podcasts in Modern Marketing26:28 Engineered Omnipresence and Link Building27:30 The Importance of Systematic PR Processes32:48 Book Recommendations and Human Nature in Marketing37:42 Final Takeaways and EncouragementResources mentioned in this episode:The Laws of Human Nature by Robert GreeneConnect with Shanté and Josh here:YouTube: https://www.youtube.com/@thisisgoodnews LinkedIn: https://www.linkedin.com/company/higoodnews/ LinkedIn: https://www.linkedin.com/in/shantemicah/https://www.higoodnews.com/Connect with meInstagramPinterestFacebookTwitterKarin on TwitterKarin on LinkedInConroy Creative Counsel on Facebookhttps://conroycreativecounsel.com

Ben Smith and Jack Peat discussed Taylor Herring's report, "News is Dead. Long Live the News," focusing on PR's adaptation to evolving newsroom structures and social media's transformative role in news generation and distribution. The report highlights the need for platform-specific content strategies, emphasizing authentic, visually engaging content tailored to algorithms and social newsroom preferences, moving away from a one-size-fits-all approach. Next steps include further exploring the implications of these trends and developing tailored PR strategies for different social media platforms.DetailsTaylor Herring Report Overview: Ben Smith and Jack Peat discussed Taylor Herring's report, "News is Dead. Long Live the News," which examines how mainstream publishers' editorial teams are structured and whether PR teams are adapting. The central premise is that PR firms are slow to mirror changes in modern newsrooms. They also discussed upcoming PRmoment events, including the PR Masterclass on AI in PR.Social Media's Transformative Role in News: Jack Peat highlighted social media's shift from a news distribution platform to a source and generator of news. They emphasized how social media upends every stage of the news cycle, with user-generated content playing a significant role.Evolving Relationship Between Publishers and Social Media: Ben Smith and Jack Peat explored the change in how publishers view social media, from using it for traffic to their digital platforms, to becoming a central source of news and audience engagement. They cited examples of publishers prioritizing social media channels with growing teams and significant investments.Platform-Specific Content Strategies: The report revealed that different publishers excel on different platforms. This highlights the need for tailored content strategies rather than a one-size-fits-all approach to PR. The success of publications like Lad Bible and Joe on TikTok and the Economist on X exemplify this.The Algorithm's Influence on Content Creation: Jack Peat noted that algorithms, rather than editors, are increasingly important, requiring PR to tailor content to specific platform algorithms. Editors, however, remain crucial in understanding their publications' voice and how to optimize content for their target platforms.The Shift from One-Size-Fits-All PR: The discussion emphasized the end of the "one-size-fits-all" PR content era, as social news desks seek authentic content tailored to their specific platform and audience. Sending lengthy press releases without visual assets or opportunities for the social news teams to create their own content is no longer effective.Types of Video Content Sought by Social Newsrooms: The podcast explored the type of video content preferred by social newsrooms; it's authentic, live-in-the-moment content, often shot on camera phones. The idea of providing "B-roll" footage that social newsrooms can then tailor to their own platform's style was suggested.The Growing Importance of Creators in Newsrooms: The conversation highlighted the shift in newsroom staffing, with a growing emphasis on creators who possess deep platform-specific knowledge rather than traditional journalism training. This trend is driving a change in the relationship between PR and publishers.Publishers' Evolving Commercialization Models: The discussion included the evolution of publishers' commercialization models on social media, moving from legacy platforms that rely on ad revenue and referrals, towards platforms like TikTok and Snap that use a "walled-garden" approach, and finally to the trend of publishers owning their audiences through subscriptions rather than renting their audience through advertising.

Ross Lazer is the Co-Founder and CEO of Mirage Security, a company using AI to simulate realistic spear-phishing attacks, including voice-based simulations using deepfakes, to train employees to recognize and resist social engineering tactics. In this episode, KJ and Ross uncover the evolving landscape of cybersecurity where attackers are increasingly targeting human weaknesses using sophisticated AI techniques. Ross reveals how Mirage Security is utilizing AI to simulate realistic phishing attacks, including voice and video deepfakes, to train employees and outsmart potential threats. They discuss the rapid advancements in social engineering tactics, the importance of contrarian thinking in innovation, and the future of cybersecurity training. Key Takeaways: 05:41 Evolution of Cybersecurity Threats 08:14 Modern Phishing and Social Engineering Tactics 10:32 Deepfake and Advanced Cyber Attacks 19:50 AI in Cybercrime: The Nigerian Email Scam 26:19 Future of Cybersecurity: AI vs. Human Quote of the Show (16:00): “In cybersecurity, the real challenge isn't just the technology; it's transforming the human side from our greatest vulnerability into our strongest defense." – Ross Lazer Join our Anti-PR newsletter where we’re keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Ross Lazer: LinkedIn: https://www.linkedin.com/in/rosslazer/ Company LinkedIn: https://www.linkedin.com/company/miragesecurity/ How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlDSee omnystudio.com/listener for privacy information.

Elina Onitskansky is the founder & CEO of Ilant Health, a value-based center of excellence for obesity and cardiometabolic health. In this episode, KJ and Elina discuss the nuances of obesity care, the importance of personalized, evidence-based treatment, and the challenges of overcoming ineffective, fad-driven solutions. Elina shares her personal journey with obesity and her vision for a first-of-its-kind value-based center of excellence leveraging technology and analytics to treat obesity effectively. Episode Highlights: 03:17 The Complexity of Obesity Treatment 18:10 Understanding BMI and Cardiometabolic Health 19:51 Understanding Obesity Categories 21:15 Obesity Statistics in the US Quote of the Show (16:00): "The reality is that we as a society have a belief that obesity is not a disease." - Elina Onitskansky Join our Anti-PR newsletter where we’re keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Elina Onitskansky: LinkedIn: https://www.linkedin.com/in/elinaonitskansky/ Company website: https://www.ilanthealth.com/ How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlDSee omnystudio.com/listener for privacy information.

With the Top 150 now live, PRWeek journalists Danny Rogers (editor-in-chief) and Siobhan Holt (news editor) discuss the big themes from the project, which includes the annual ranking of the UK's 150 biggest comms consultancies by revenue.Beyond the Noise looks at some of the biggest issues affecting communications and PR. Download the podcast via Apple, Spotify, or listen on your favourite platform.Rogers and Holt look at the top-line data on the Top 150, which showed a slowing of growth in the 2024 calendar year amid a number of challenges.The duo discuss which parts of the industry have had a more difficult period of trading, and which have benefitted from the political and economic upheaval, or otherwise managed to grow their revenue.Trends in consumer, corporate, healthcare and tech comms, among other areas, are examined.Elsewhere, the journalists also look at margins and profitability – and ask whether agencies are making enough on the bottom line.They scrutinise research around business confidence, looking at what proportion of agencies are hopeful that 2025 will be a better year of trading for them than 2024. Rogers and Holt also give their own marks out of 10 for how hopeful they are for the sector in 2025. Hosted on Acast. See acast.com/privacy for more information.

PR doesn't have to be a black box—or a budget buster. In this episode of Retention Chronicles, Mariah sits down with Gloria Chou, a former diplomat turned PR coach, to unpack how ecommerce brands can land top-tier media coverage without an agency or huge following. Gloria shares her CPR pitch framework that's helped thousands of founders get featured in outlets like BuzzFeed, Oprah's Favorite Things, and Refinery29 using nothing but cold emails.From leveraging seasonal trends to finding the right journalists and tracking results, this conversation is a masterclass in scrappy, strategic PR. If you're a Shopify brand looking to turn press into profit, this one's for you.Episode Timestamps:00:00 – 02:59 → Intro & why post-purchase experience matters03:00 – 05:30 → Gloria's unconventional path to PR & why small brands can win05:30 – 11:40 → The power of PR: SEO, credibility, and the CPR pitch formula11:40 – 16:00 → Personalization, pitching journalists, and building relationships16:00 – 20:00 → Follow-up strategies, seasonal pitching, and time-saving tips20:00 – 23:00 → Maximizing ROI: tracking, repurposing, and compounding value23:00 – 25:30 → How PR builds retention and beats influencer marketing25:30 – 28:30 → Favorite tools: Substack, Source of Sources, and Gloria's free masterclass28:30 – End → Where to find Gloria's resources & final takeawaysResources:Free PR Masterclass

That Solo Life, Episode 298: PR Potpourri: A Look Back at Q1 2025 This podcast episode explores the challenges that PR professionals face in the current media and communication landscape. The discussion covers several key topics: The struggles with PR tools and technologies, which often fail to keep up with the rapidly changing industry. This leaves PR practitioners having to "hack together" solutions to get the job done. The broader cultural issues of overwork and lack of work-life balance in the PR and communications field, which contribute to fatigue and burnout. The challenges of cutting through the "sensationalism" and "brain candy" that dominates much of today's media, and finding ways to effectively share meaningful, ethical, and responsible messaging. The hosts emphasize the importance of PR professionals upholding their integrity and values, while also adapting to connect with audiences in creative and engaging ways. Overall, the conversation highlights the unique blend of skills and resilience required to succeed as a communicator in the current environment. Episode Summary:  Join co-hosts Karen Swim, APR, and Michelle Kane as they take you on a lively and insightful ride through the current state of public relations, pop culture, and the challenges of living the #SoloPR life in 2025. This isn't just one topic; it's a mix of everything that's shaping the PR landscape today. From the highs and woes of PR tools to the emotional (and professional) toll of our 24/7 work culture, Karen and Michelle share their honest thoughts with moments of humor, empathy, and real-world advice. What You'll Learn in This Episode:  An honest review of today's PR tools, touching on media monitoring, analytics, and pitching databases.  How the evolving media landscape and shrinking newsrooms are forcing PR pros to become more creative in their strategies.  The societal fatigue impacting professionals across industries and how it weighs on productivity and expectations.  Why sensationalism and aesthetics dominate public attention and what PR pros can do to create impactful, ethical, and relatable messaging.  The power of storytelling in PR, regardless of how complex or mundane the topic may seem. Key Quotes from the Episode: 

Welcome to S3E09 of IMpulse, the Influencer Marketing Podcast! IMpulse is brought to you by Phyllo.

Bradford Crist is the Co-founder and CEO of ChargeMate, a groundbreaking ClimaTech company revolutionizing the electric vehicle (EV) charging experience to drive widespread EV adoption. In this episode, KJ and Bradford discuss the importance of reliable charging infrastructure for the adoption of electric vehicles and shares insights from his personal and professional journey in climate tech and mobility innovation. The conversation highlights the significant role of education, infrastructure development, and industry collaboration in accelerating the transition to a fully electric future. Episode Highlights: 02:01 Understanding Charging Anxiety 03:47 The Reality of EV Charging Infrastructure 12:54 The Complexity of EV Charging Systems 15:33 Charge Mate's AI Solutions Quote of the Show (04:00): "Imagine going to a gas station and 20% of the time you can't fill up your tank. That's the reality for EV drivers today." – Bradford Crist Join our Anti-PR newsletter where we’re keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Bradford Crist: LinkedIn: https://www.linkedin.com/in/bradford-crist-787a5519/ Company website: https://www.chargemate.ai/about How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlDSee omnystudio.com/listener for privacy information.

The world is in turmoil, so it feels like it's the right time for the PR professionals to get involved. It also feels like the right time to use Lenin's famous quote – "there are decades where nothing happens, and there are weeks where decades happen". We have plenty of ground to cover on this edition of The Little Questions including Birmingham's bins, British steel, dead things (you'll find out why), the latest AI trend we're not sure about and what has to be the best PR of the month involving a Tunnocks teacake. Hosting this one is Matt Young alongside fellow Apella Advisors partner, Andrew Brown. Andrew Brown; formerly Director of Communications and Public affairs at Ageas Insurance, Andrew has more than ten years' experience leading the corporate affairs functions for global, listed, multifaceted firms across a range of regulated and unregulated sectors. He has considerable experience in issues, crisis and change management as well as reputation sentiment analysis and insight. Formerly Director of Communications at Drax Group plc and Group Corporate Affairs Director at Regus plc. Matt Young has 25 years of experience across media relations, public affairs, regulatory development, employee engagement, brand development, competition and CSR. Group corporate affairs director at Lloyds Banking Group, part of the senior team which rescued the bank and rebuilt its reputation following the financial crisis. Formerly communications director at Santander UK and board member of the BBA.  You can get in touch by emailing podcast@apellaadvisors.com and please consider leaving us a review.  This podcast is produced by The Podcast Coach.

Golin chief AI officer Jeff Beringer joins the PRovoke Media podcast to discuss his vision for being a fully AI-integrated PR agency. If all goes as planned, Golin by 2026 will be the first fully AI-integrated PR firm, transforming everything from workflow and jobs to the nature of client relationships. In this episode of the PRovoke Media podcast, Jeff Beringer, Golin's first chief AI officer, and PRovoke Media's Diana Marszalek discuss what being “fully AI-integrated” means in practical terms and how full-scale adoption of the technology will boost output and efficiency — all while keeping human relationships (and jobs) intact. Says Beringer, “We're  trying to equip people to do their best.”

Dr. Prem Premsrirut is the Executive Director and CEO of Micoy Therapeutics, a pioneering biotech company dedicated to combating autoantibodies that transform common illnesses into life-threatening diseases. In this episode, KJ and Dr. Prem discuss the importance of understanding the immune system, the challenges of current diagnostic methods for autoimmune diseases, and the potential future of healthcare driven by innovative research. Key Highlights: 03:46 The Fascination with the Human Body and Disease Prevention 04:39 Exploring Autoantibodies and Autoimmune Diseases 08:50 The Impact of COVID-19 on Autoimmune Research 11:48 The Role of Autoantibodies in Viral Infections 25:03 The Future of Healthcare and AI Quote of the Show (29:00): “Your body is fascinating. It's dynamic, and it's about preventing what tries to take that resilience away.” - Dr. Prem Premsrirut Join our Anti-PR newsletter where we’re keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Dr. Prem Premsrirut: LinkedIn https://www.linkedin.com/in/prem-premsrirut-36220125/ Company website https://www.micoytherapeutics.com/ How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlDSee omnystudio.com/listener for privacy information.

Melinda Yormick is the Founder and CEO of CLARA, a hyper-accurate indoor navigation for patients and staff, including real-time positioning of staff and resources. In this episode, KJ and Melinda how CLARA's technology can significantly improve operational efficiency, patient safety, and clinician satisfaction. Key Highlights: 01:27 Transforming Patient Care 03:44 The Importance of Responsibility in Innovation 07:13 Challenges in Hospital Operations 21:24 How CLARA Revolutionizes Healthcare Quote of the Show (21:00): "Imagine a digital transformation in healthcare that turns our infrastructure into a glowing digital grid." – Melinda Yormick Join our Anti-PR newsletter where we’re keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Melinda Yormick: LinkedIn: https://www.linkedin.com/in/melinda-yormick/ Company website: https://www.claraguide.com/ How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlDSee omnystudio.com/listener for privacy information.

Jolly Nanda is the Founder and CEO of Altheia Predictive Health, a scalable SaaS platform designed for small to mid-sized self-funded employer groups, health management, and managed care companies. In this episode, KJ and Jolly discuss the importance of giving patients control over their health information to improve outcomes and emphasizes the need for a more preventative approach to healthcare. The episode also explores the challenges of funding such innovations and the significance of consumer advocacy in driving change. Key Highlights: 01:52 The Problem with the Healthcare System 05:17 The Misdiagnosis Epidemic 10:36 The Core Issues in Healthcare 18:25 Empowering Consumers with Data Quote of the Show (18:00): "Let's shift from sick care to preventative care by empowering consumers with their health information." – Jolly Nanda Join our Anti-PR newsletter where we’re keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Jolly Nanda: LinkedIn: https://www.linkedin.com/in/jollynanda/ Company website: https://altheia.com/ How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlDSee omnystudio.com/listener for privacy information.

Fred Fransen is the President of Ameritas College, an institution committed to redesigning the college experience as part of a global initiative to create prosperity and well-being through world-class education for everyone, everywhere, at a price anyone can afford. In this episode, KJ and Fred discuss his radical approach to education by transforming Huntington Junior College into Ameritas College, a non-profit institution focused on providing high-quality education tailored to the underserved. Fred's model integrates technology with human connection, aiming to foster real-world skills and self-reliance. Key Takeaways: 03:14 The Current State of Education 09:16 The Impact of Employer Testing Policies 15:24 Administrative Bloat and Rising Costs 25:37 Buying a College 29:49 Innovative Education Models 30:50 Serving Underserved Communities Quote of the Show (27:00): "Education isn't just about credentials; it's about reshaping experiences to truly empower." - Fred Fransen Join our Anti-PR newsletter where we’re keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Fred Fransen: LinkedIn: https://www.linkedin.com/in/fredfransen/ College Website: https://ameritas.edu/ How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlD See omnystudio.com/listener for privacy information.

If you believe you have to be perfect, you'll end up spending a lot of time trying to manage how others perceive you. Before you know it, you're running a one-person PR agency - carefully curating every word, every email, every interaction to ensure you're seen in the “right” way.This relentless focus on perception management pulls you away from the actual work. It drains your energy, fuels overthinking, and ironically, makes you less effective.In this episode, we're diving into:✅ Why perfectionists get stuck in perception management✅ How this feeds the Low Confidence Cycle✅ The hidden cost of avoiding risks and overthinking interactions✅ How to shift your focus from looking confident to actually feeling confidentIf you feel like you're constantly on high alert, curating your every move, this episode will show you how to break free - so you can reclaim your time, energy, and confidence at work.Want to be more Confident At Work?Start here: ⁠⁠⁠⁠⁠take our free: Confidence Assessment ⁠⁠⁠⁠⁠⁠⁠⁠⁠Get private support to feel confident at work - ⁠⁠⁠⁠⁠⁠book a call to explore private coaching⁠⁠⁠⁠⁠⁠⁠  Explore and join the ⁠Confident At Work Membership ⁠Cover art by Jacob McFaddenTheme song by Melissa Carter @ Making Audio Magic 

In this episode of Chatzzz, I'm joined by Oliver Hodgson, the Managing Director of Platinum Live, a communications agency renowned for its work in PR, media management, marketing, and consulting. Oliver is a media commentator, featured in Business Insider, Sky News, and The Daily Telegraph, and a regular contributor to People Management Magazine, GB News, and ITV News.At just 21, Oliver reflects on his incredible journey of building Platinum Live from the ground up, working with A-list celebrities, handling high-profile crises, and securing major clients in sectors like healthcare, sports, entertainment, and more. We dive into his experience advising clients, delivering exceptional results, and balancing success with challenges.From his early days on Radio 1 with Adele Roberts to speaking on breakfast television, Oliver shares valuable insights on Gen Z, mental health, and current affairs, all while managing a thriving agency.

The Inside Stylists Podcast: Episode 152  From Fashion to Interiors: How David White Built a Thriving PR Agency in Six Months Today's guest knows interiors PR inside and out. With over 14 years in the industry, he's worked with some of the biggest names in design, from Loaf to John Lewis, West Elm to Amara. His insights into PR, social media, and brand marketing are absolute gold! Now, as the founder of David White Communications, he's helping brands get seen, heard, and talked about. If you want to know what it really takes to get press coverage, nail your brand's marketing, and make an impact in the interiors world, this is the episode for you! I'm thrilled to be talking with David White today.  Today's guest is David White  You can find them here - Insta:DavidWhiteComms Website: DavidWhiteComms.co.uk   Show notes for today's episode are here The Inside Stylist's Interior Styling Course     Find us here InsideStylists.com Instagram: Instagram.com/InsideStylists  Facebook: Facebook.com/InsideStylists Podcasts : Insidestylists.com/podcast/ Blogs : Insidestylists.com/inside-stylists-blog/

KG Charles-Harris is the Co-Founder and CEO of Quarrio, a software company that uses artificial intelligence (AI) to make it easy for average business users to do advanced reporting and analytics without learning any new skills. In this episode, KJ and KG cover industry use cases, particularly in healthcare and manufacturing, the importance of information cycle time, and how Quarrio is revolutionizing decision-making with its innovative solutions. KG also touches on the benefits of having a diverse and talented team, maintaining work culture, and blending humanity with technology. Key Takeaways: 04:57 The Complexity of Data in Modern Enterprises 08:42 The Revolutionary Impact of Quarrio's Technology 14:46 Challenges and Successes in Implementing Quarrio Quote of the Show (18:00): “If it takes more than three minutes to learn, user adoption falls precipitously.”– KG Charles-Harris Join our Anti-PR newsletter where we’re keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with KG Charles-Harris: LinkedIn: https://www.linkedin.com/in/kgcharlesharris/ Company Website: https://quarrio.com/ How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlDSee omnystudio.com/listener for privacy information.

Today’s guest is rewriting the rules of digital trust and security. Imagine a world where your identity is protected by a groundbreaking device — a computer embedded inside a credit card, complete with biometric sensors. This isn’t sci-fi; it’s the disruptive reality created by today’s visionary. With over 25 years of leadership in space systems, secure digital platforms, and game-changing innovation, this guest is not just building technology—he’s building the future. As the Co-Founder and CEO of Sentry Enterprises, he’s tackling the root causes of identity threats, reshaping cybersecurity, and making these cutting-edge solutions scalable and accessible for everyone. A member of Abundance360 and the Planetary Society, he’s fueled by a passion for uniting humanity through technology and breaking the boundaries of what’s possible in the digital age. Key Takeaways: 01:09 - The Problem with Traditional Identity Systems 11:20 - Credentials vs. True Identity 13:18 - Biometrics as the Future of Identity 19:41 - The Threat of Deepfakes and AI 28:43 - Decentralized Finance and Global Accessibility 36:35 - Adoption as the Biggest Challenge, and Optimism for the Future Quote of the Show: 36:08: “I do think there's going to be disruption in jobs in those kinds of things, but I think there's also going to be just an equal number of opportunities. I'm very optimistic about the future. I think we're going to see massive, rapid advances in, in healthcare, efficiencies in, and everything in an industry to government is related to these sort of tools. When it comes specifically to digital identity, the good news is that technology is here to solve those problems. Right. The biggest challenge is adoption. But, as with anything, when there's a pain point and people want it, it will get adopted, right? And, we're working and others are working with the right partners in the world, the government and others to solve these kinds of problems. So I think people should leave thinking that we have a very bright future in front of us. And despite political turmoil, all those kinds of things. Those are very short lived. The human species has proven to be very resilient. And that's beautiful.” Podcast Information Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Mark Bennett: LinkedIn: https://www.linkedin.com/in/markwbennett Website: https://sentryenterprises.com/ How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlDSee omnystudio.com/listener for privacy information.

Vlad Panin, CEO and Founder of iFrame.AI , leads a pioneering company transforming medical coding through AI by replacing manual coding labor with an automated, HIPAA-compliant solution. iFrame.AI ’s flagship product offers advanced ICD, CPT, and HCPCS coding capabilities with a vast context window, EHR integration, and features like ROI-optimized modifiers and prior authorization tips, promising efficiency and security for healthcare providers. Beyond iFrame.AI , Panin also mentors at Alchemist Accelerator and contributes to Forbes, sharing expertise on healthcare technology and RPA advancements. Key Takeaways: 01:11 - Dismantling Outdated Systems 04:28 - The Medical Monopoly Problem 20:24 - AI-Driven Solutions 24:33 - Fear of Efficiency 26:03 - Resistance to Innovation 31:07 - Public Awareness and Demand for Change in the US Healthcare System 31:53 - Empowering the People to Challenge the System Quote of the Show: 31:06 "For me. Is it just so obvious to raise these questions. They were not raising them before now. So now I see that people are asking, why should it be this way? Why do the doctors quit? Why we cannot afford medicine that costs literally like a few cents in Europe. And it's not like third party country rates. What are the best developed countries in the world? Let's put it this way, it's affordable. And here it's not, in the richest country in the world. That's crazy.” Podcast Information Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Vlad Panin: LinkedIn: https://www.linkedin.com/in/vlad-iframe-ai/ Company website: https://www.iframe.ai/ How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruptionApple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlDSee omnystudio.com/listener for privacy information.

Jessy Klein-Fofana was a beauty brand founder before starting her PR agency, LaRue. Her clients include Health-Ade Kombucha, Ban.do, Unbound Merino, Mustard Made, and more. Here's some of the strategies she uses with to build brand awareness and create media moments.

Allison Byers is a trailblazer in the realm of equitable capital distribution. As the founder of Scroobious, her tech company is quickly driving innovation by removing barriers to partnership among diverse founders, investors, and service providers through scalable online education, community, and data-driven curation. Before founding Scroobious, she spearheaded a medical device startup, securing nearly $10M in funding before its acquisition, and encountered firsthand the gender bias prevalent in fundraising. With over 20 years of experience in startup and tech roles, Allison stands as a seasoned entrepreneur and a catalyst for change having co-authored California Senate Bill 54, signed into law, which requires venture funds to report diversity metrics. She is actively championing initiatives in other states including MA Senate Bill 978 and NY Senate Bill A09786. Beyond her entrepreneurial pursuits, she serves as an angel investor, Boston Co-Chair of the national non-profit All Raise, Executive in Residence at Merck Digital Sciences Studio, DEI task force member of the Angel Capital Association, and is a sought-after startup mentor and dynamic speaker. Key Takeaways: 01:17 The Vision of Equitable Access to Capital 07:08 The Stark Reality of Funding Disparities 10:47 Reframing Inequity as Opportunity 17:28 The Insanity of Expecting Change Without Action 22:43 Building Scalable Solutions Through Technology 32:13 Empowering Entrepreneurs to Forge Their Own Paths 33:00 Collaboration as the Key to Success Quote of the Show: 10:47 “Holy cow, what a business opportunity. Almost 100% of Black founders and 98% of women aren't being funded by venture capital.” Podcast Information Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Allison Byers: LinkedIn: https://www.linkedin.com/in/allison-byers/ Company Website: https://www.scroobious.com/ How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlDSee omnystudio.com/listener for privacy information.

Behind the beauty of Shen Yun, is a much darker story of political intrigue, sabotoge and sleeper cells being activated worldwide. Master of Ceremonies Leeshai Lemish, shares his journey of becoming a student of Chinese History, the language and eventual activism as a practitioner of Falun Gong, a form of meditation and movement that has its roots in Buddhism. When Leeshai and a group of Falun Gong (a.k.a. Falun Dafa), practitioners went to Tienanmen Square to meditate and show solidarity for the incidents of 1989, it wasn't long before the police showed up, arrested them and put them in prison. Beaten and starved, their pictures were circulated throughout China as an example to not speak out against the government. From that moment on, Leeshai became an activist. He joined Shen Yun Performing Arts as an MC when the company was founded in 2006. This is a powerful episode on Awakened Nation as Leeshai tells the story of the (insert that which shall not be named), attempting to stop their performances— from activating sleeper cells cutting their tires in a way that would have killed every troupe member on the bus, to bomb threats, law-fare, and even getting the New York Times involved in attacking Shen Yun with propaganda. This is an eyeopening episode into espionage, and the unbridled power the performing arts has to fight the iron glove of Communism. © Copyright permission granted to Awakened Nation through Leeshai Lemish and Shen Yun, their PR Agency and limited usage for promotional purposes only. ABOUT LEESHAI LEMISH OF SHEN YUN: Leeshai Lemish has been with Shen Yun for 18 years. He earned his bachelor's degree in Chinese history and language from Pomona College, California, and his master's in International Relations from the London School of Economics. He has spent extended periods studying, working, and conducting research throughout East Asia, and has authored articles on Chinese current affairs in both English and Chinese. He joined Shen Yun Performing Arts as an MC when the company was founded in 2006, and has since emceed close to two thousand performances with the company, taking the stage with Shen Yun at prestigious theaters such as Lincoln Center and the Kennedy Center, the London Coliseum, Tokyo Opera City, and many others worldwide. In addition to his performance role, he has tracked and documented on his website over 100 cases of the Chinese Communist Party and its agents trying to sabotage Shen Yun internationally. Leeshai has testified on transnational repression in front of Congress, has been a featured guest on television and radio shows around the world, and is the host of the podcast Shen Yun Voices. Websites: https://www.shenyun.com/https://www.shenyunperformingarts.org/HOST OF AWAKENED NATION: Brad Szollose

James Colgan is the Chief Product Officer at Envoy, the leading integrated workplace platform that connects people, spaces, and data to create a seamless, secure, and efficient workplace experience. In this episode, KJ and James explore the future of workplaces, the role of technology and economics in shaping them, and the significance of company culture. Key Takeaways: 01:39 Redefining Modern Workspaces 08:20 The Importance of Company Culture 16:33 Envoy's Role in Workplace Transformation 17:53 Success Stories: Tesla and Match.com 23:23 Future of Workplace Transformation Quote of the Show (28:00): "Humans do not like ambiguity. We strive to bring clarity to everything." – James Colgan Join our Anti-PR newsletter where we’re keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with James Colgan: LinkedIn: https://www.linkedin.com/in/jamesacolgan Company Website: https://envoy.com/ How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlDSee omnystudio.com/listener for privacy information.

“We're here at every stage of the M&A journey,” says Charlene Ignacio of Fornix. Recorded at the ITEXPO Conference, in this podcast, Charlene discusses how her company helps companies through the M&A process. In a rapidly evolving industry, Managed Service Providers (MSPs) and MSSPs are facing critical decisions about their future growth, security posture, and potential mergers or acquisitions. Charlene discusses how MSPs can successfully transition to MSSPs, build a strong channel presence, and navigate the complexities of mergers and acquisitions (M&A). Fornix: A 3-Fold Approach to MSP Growth Fornix Marketing and PR Agency provides strategic growth and M&A support to MSPs, MSSPs, and channel-focused businesses with a unique three-part approach: MSP to MSSP Transformation – Helping MSPs expand into cybersecurity services, align with top vendors, and build infrastructure for MSSP success. Full-Service Marketing & PR – From thought leadership and public speaking to podcast creation and brand visibility, Fornix ensures companies stand out in a competitive market. Channel Development – Assisting vendors and service providers in building and scaling channel programs both domestically and internationally. M&A Support: The Journey to a Successful Exit Charlene also highlights Fornix's role in M&A strategy through MergerWorld.News, a new educational hub for MSPs considering buying, selling, or merging their businesses. Key Considerations Before Selling Your MSP: What is your EBITDA? How strong is your customer retention? What's your go-to-market strategy post-acquisition? Are your financials and branding aligned for a smooth transition? “We support MSPs at every stage of the M&A process—from evaluating opportunities and increasing valuation to navigating brand integration after a sale,” says Charlene. Why Marketing is Critical to M&A Success Charlene emphasizes that M&A marketing is a unique specialty at Fornix. Brand Integration – Merging companies need to align their brands, positioning, and messaging. Market Visibility – Buyers want a company that has a strong brand presence and clear differentiation. Revenue Growth – A successful acquisition should accelerate sales, not disrupt them. “If you're selling or acquiring a company, you need a marketing strategy to maximize its value and ensure a seamless transition,” adds Charlene. MSPAA: A New Resource for MSPs Charlene is also a key leader in the Managed Service Provider Association of America (MSPAA), a collective group created by MSPs for MSPs. MSPAA works with vetted partners to ensure MSPs have access to the best tools, vendors, and growth strategies available. Where to Learn More fornixmarketing.com Charlene on LinkedIn #MSP #MSSP #Mergers #Acquisitions #MSSPTransition #ChannelMarketing #BusinessGrowth #Cybersecurity #ITExpo #CloudCommunications

Today Colin is joined by outdoor journalist and host of Open Container, Doug Schnitzspahn to talk about what they saw this week at the Outdoor Market Alliance Media Event.They recount their experiences at the show, how it compares to larger national events, and emphasize how the format allows PR Agencies and those in outdoor media to engage with brands in a focused manner. They also talk about how the event could benefit from seeking out smaller brands to attend as well as how the current threat to our public lands are present even at a show like this one and how that is likely to impact the broader outdoor industry. Check out hundreds of wildly cool products by visiting and shopping at Garage Grown Gear!Thanks for listening! The Rock Fight is a production of Rock Fight, LLC. Sign up for NEWS FROM THE FRONT, Rock Fight's weekly newsletter by heading to www.rockfight.co and clicking Join The Mailing List.Please follow and subscribe to The Rock Fight and give us a 5 star rating and a written review wherever you get your podcasts.Want to pick a fight with The Rock Fight? Send your feedback, questions, and comments to myrockfight@gmail.com.

Brian Glover is the Co-Founder and CEO of Previewed, a company that offers an immersive, streamlined, and intelligent job search and hiring solution, with AI employee/job matchmaking, and immersive day-in-the-life videos. In this episode, KJ and Brian discuss the increasing opportunities for women in the trades, the looming skilled labor shortage, and the urgent need for public and private initiatives to address the gap. Key Takeaways: 01:51 Meet Brian Glover: Empowering Job Seekers 03:17 The Looming Skilled Worker Crisis 07:56 High Demand Skilled Worker Industries 16:29 How Previewed is Revolutionzing Job Seeking Quote of the Show (18:00): “Our whole focus is to get you into blue-collar trades in high demand with huge pay." - Brian Glover Join our Anti-PR newsletter where we’re keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Brian Glover: LinkedIn: https://www.linkedin.com/in/brian-glover-startupfounder/ Company Website: https://www.previewed.careers/ How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlD See omnystudio.com/listener for privacy information.

David Hatami is the Managing Director and Founder of EduPolicy.ai, a company empowering educational institutions to make data-driven decisions that enhance learning outcomes. In this episode, KJ and David discuss the current landscape of AI integration, highlighting the challenges and opportunities faced by educational institutions. Key Takeaways: 05:32 The Wild West of AI in Higher Education 07:52 Challenges and Solutions in AI Adoption 20:46 David Hatami's Journey and Expertise 23:55 EduPolicy.ai: Methodology and Vision Quote of the Show (10:00): "We are setting the bar for how the first generation of digital natives will teach subsequent generations to utilize technology." – David Hatami Join our Anti-PR newsletter where we’re keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with David Hatami: LinkedIn: https://www.linkedin.com/in/david-h-b288114/ Company Website: https://edupolicy.ai/ How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlD See omnystudio.com/listener for privacy information.

Steve Shapiro is the CEO of FineTune, a platform that encompasses the best practice workflow around much of the qualitative learning process, with a hybrid solution that includes human and AI working together. In this episode, KJ and Steve discuss the importance of addressing acute problems, why the best learning is still human-to-human, and the potential of AI to transform educational content. Steve offers practical advice for aspiring entrepreneurs and emphasizes a long-term perspective on the impact of new technologies. Key Takeaways: 03:39 Steve’s Journey into Entrepreneurship 06:07 Revolutionizing Education with AI 11:13 Challenges and Misconceptions in Education 14:11 Future of Education and Workforce Quote of the Show (27:00): “We often overestimate what technology is going to do for us in the next five years and underestimate what it's going to do in the next twenty." – Steve Shapiro Join our Anti-PR newsletter where we’re keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Steve Shapiro: LinkedIn: https://www.linkedin.com/in/steveshapiro7/ Company Website: https://finetunelearning.com/ How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlDSee omnystudio.com/listener for privacy information.

Nitzan Shaer is the CEO and Co-founder of WEVO, a user research platform that leverages AI to deliver reliable insights in a fraction of the time traditional tools require. In this episode, KJ and Nitzan explore the impact of AI and simulated audiences in the design phase, discussing how companies can now predict user responses and save significant costs. With insights on the rising expectations of digital experiences and the necessity of early feedback, the episode highlights WEVO's role in optimizing products before launch, ensuring high-quality customer interactions. Key Takeaways: 01:35 The Importance of Customer Experience 08:31 The Shift in Business Paradigms 09:06 MasterCard's Approach to Customer Experience 13:42 The Role of AI in Digital Experiences 17:09 The Future of Marketing and Product Design Quote of the Show (16:00): “A/B testing is not about taking a bad product and A/B testing your way to success. It's a polishing tool." – Nitzan Shaer Join our Anti-PR newsletter where we’re keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Nitzan Shaer: LinkedIn: https://www.linkedin.com/in/nshaer/ Company Website: http://www.wevoconversion.com How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlDSee omnystudio.com/listener for privacy information.

Jeff D. Standridge is a dynamic innovator, growth strategist, and three-time best-selling author with over 30 years of experience driving transformation across industries In this episode, KJ and Jeff discuss the observable behaviors that differentiate high performers, the pitfalls of prioritizing technical skills over leadership capabilities, and the significant impact of culture on employee retention, satisfaction, and company growth. Jeff also emphasizes the importance of understanding the gap between espoused culture and culture in use within organizations. Key Takeaways: 05:27 The Status Quo in Leadership 09:27 Observable Behaviors and Competencies 18:18 The Importance of Culture 21:27 Culture of Excellence 31:30 The War for Talent Quote of the Show (21:00): “Leadership and culture are absolutely drivers of business performance.” – Jeff D. Standridge Join our Anti-PR newsletter where we’re keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Jeff D. Standridge: LinkedIn: https://www.linkedin.com/in/jeffstandridge/ Company Website: Innovation Junkie How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlDSee omnystudio.com/listener for privacy information.

Fred Wilmot is the Co-founder and CEO at Detecteam, a SaaS-delivered, cloud-strength performance testing platform that automates the detection lifecycle and improves detection behavior. In this episode, KJ and Fred explore the evolving landscape of cyber threats, the impact of AI, and the importance of vendor accountability. Fred also shares actionable advice for individuals seeking to contribute to the cybersecurity field. Key Takeaways: 03:22 The Current Cybersecurity Landscape 11:48 Challenges and Innovations in Detection Engineering 15:39 The Tech Team's Approach to Cybersecurity Quote of the Show (17:00): "I love to surround myself with great people and hard problems... trying to make the world a little bit of a better place." - Fred Wilmot Join our Anti-PR newsletter where we’re keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Fred Wilmot: LinkedIn: https://www.linkedin.com/in/fredwilmot/ How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlDSee omnystudio.com/listener for privacy information.

Are you winning enough business? And when you do win business, is it regular enough and is it the right kind of business? Have you been ghosted? Are clients not revealing budgets until the last minute? Have you had your pitch ideas stolen? Above all – how do you know how much business to win? All these questions and more are addressed in the new blockbuster PR agency new business report from the PRCA. ‘Pitch Forward' is an astonishingly detailed survey of PR agencies around the UK on the critical issue of new business. The report gets up close and personal with PR agencies on their new business habits and more importantly, those of their clients and prospects. Debbie Little is the PRCA's ambassador for growth, heading up its Matchmaker service which helps clients find the right agency partner and in conjunction with 3 Gem Research & Insights and PR Software company Muck Rack, Pitch Forward covers every aspect of the pitch process and analyses what works, what doesn't and how to make sure that you pitch to the right companies at the right time, regularly. This is a fascinating journey through one of the most secretive aspects of agency leadership.   Show notes Muck Rack: https://muckrack.com 3 Gem: https://www.3gem.com Debbie Little's LinkedIn profile: https://www.linkedin.com/in/debbiejackson2017/ PRCA's new web site: https://www.prca.global/ Learn more about your ad choices. Visit megaphone.fm/adchoices

Abhishek Jha is the Co-Founder and CEO of Elucidata, a trailblazing biotech company transforming biological discovery by leveraging data-centric approaches and cutting-edge AI and ML innovations. In this episode, KJ and Abhishek delve into future perspectives, including the potential of spatial biology and the importance of integrating diverse data sources for precision medicine, aiming to revolutionize the healthcare landscape over the next decade. Key Takeaways: 03:11 The Journey of a Trailblazer 05:58 Understanding Computational Biology 12:47 The Importance of Clean Data 22:02 The Challenge of Data Preparation for AI 23:45 Understanding the Complexity of Cancer 26:29 The Future of Spatial Biology Quote of the Show (23:00): “The AI paradigm that worked for tech will not carry over to life sciences...it's time for data-centric AI.” - Abhishek Jha Join our Anti-PR newsletter where we’re keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Abhishek Jha: LinkedIn: https://www.linkedin.com/in/abhishek-jha-ba20a821/ Company Website: https://www.elucidata.io/ How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlDSee omnystudio.com/listener for privacy information.

Ben Edmond is the CEO of Connectbase, a platform that delivers powerful tools to optimize workflows, automate quoting, and create new growth and value opportunities. In this episode, KJ and Ben explore the importance of trust, the complexity of managing networks, and the future of connectivity with innovations like fiber, wireless, and satellite. Ben also shares his motivation behind founding ConnectBase, the company's growth, and the role of education in fostering change in the industry. Key Takeaways: 01:41 Revolutionizing Telecommunications 04:33 Challenges in the Connectivity Industry 14:23 The Role of Trust and Transparency 34:19 The Future of Connectivity Quote of the Show (16:00): “Connectivity today is as essential as power and water, woven deeply into every facet of human activity.” - Ben Edmond Join our Anti-PR newsletter where we’re keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Ben Edmond: LinkedIn: https://www.linkedin.com/in/benjaminedmond/ How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlDSee omnystudio.com/listener for privacy information.

Shaun Savage is the CEO of GoShare, a delivery and moving company that quickly connects you with background checked delivery professionals on demand for help with last mile delivery, middle mile delivery and moving services. In this episode, KJ and Shaun discuss the impact of tech-driven delivery solutions on the logistics industry and the empowerment of gig economy entrepreneurs. Shaun also delves into the unique use cases and future trends in the supply chain, including the potential role of autonomous vehicles. Key Takeaways: 10:29 Challenges and Solutions in Delivery 27:07 Reflecting on the First Delivery Experience 28:35 Transitioning to a B2B Model 40:15 Future Trends in the Supply Chain Quote of the Show (23:00): "For a business to be successful, they have to be able to move goods around quickly. We're not just reinventing the wheel; we're making a better wheel." – Shaun Savage Join our Anti-PR newsletter where we’re keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Shaun Savage: LinkedIn: https://www.linkedin.com/in/shaunsavage/ Twitter: https://twitter.com/shaunsavage19 Company Website: https://goshare.co/ How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlDSee omnystudio.com/listener for privacy information.

Dave Colford is the founder of Vigil Consulting, helping businesses navigate digital transformation and harness the freelance economy by turning emerging workforce trends into actionable, strategic solutions. In this episode, KJ and Dave discuss the transformative impact of the freelance revolution and technological advancements on the traditional employer-employee relationship. Key Takeaways: 02:16 The Freelance Revolution 03:30 Post-COVID Workforce Changes 14:39 Employer Challenges and Control 21:39 Legal and Compliance Issues 31:16 The Future of Freelance Work Quote of the Show (3:00): "The balance of power has shifted...now it's a world where the choice belongs to the worker." - Dave Colford Join our Anti-PR newsletter where we’re keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Dave Colford: LinkedIn: https://www.linkedin.com/in/dave-colford-7467096 X: https://twitter.com/davecolford How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlDSee omnystudio.com/listener for privacy information.

In this episode of Small Business I get the chance to chat with Renée Warren, award-winning entrepreneur, angel investor, author, speaker, and founder of We Wild Women, a PR agency revolutionizing how female-led businesses shine in the media spotlight. Renée is not just a leader; she's a visionary, innovating how women can achieve unprecedented visibility and success. As host of the top-rated podcast "Into The Wild," she interviews successful entrepreneurs, sharing actionable authority-building advice from those who have successfully done it before. Outside the hustle, she enjoys time with her Irish Twin sons, CrossFit, drumming, and being her husband, Dan Martell's number one cheerleader!I am so excited to dive into our conversation of the power of systems, both in business and personal life, and how they can actually enhance creativity and freedom, not stifle them. You'll love her tips on creating structure without losing that all-important flow, let's dive into it!Topics Covered:Renée's unique approach to blending “masculine” systems with a “feminine” flow, for a balanced life.How routines in the home and business free up mental space, making room for more important decisions.Setting personal boundaries and delegating tasks with confidence.Overcoming the mental hurdles of “worthiness” and letting go of menial tasks.How Renée and Dan Martell have systematized family time, work life, and self-care.The "Pink Skirt Project"; Renée's immersive event concept focused on empowering women to set their own definitions of success.Daily practices that help build resilience, confidence, and gratitude.The importance of follow-ups in PR and networking. Practical advice on building in-person connections, creating a press page, and leveraging social media for growth.Tune in for Renée's take on structuring life without sacrificing spontaneity, and walk away with practical tips on creating systems that work for you!Connect with Renée!Renee's Links:InstagramPodcastGet Covered: PR For Small Business BookFree Proven Email Pitch StrategiesThe Pink Skirt ProjectStaci's Links:Instagram. Website.The School for Small Business Podcast is a proud member of the Female Alliance Media. To learn more about Female Alliance Media and how they are elevating female voices or how they can support your show, visit femalealliancemedia.ca.Head over to my website https://www.stacimillard.com/ to grab your FREE copy of my Profit Playbook and receive 30 innovative ways you can add more profit to your business AND the first step towards implementing these ideas in your business!

Have you ever wondered how to scale an agency to seven figures without building a massive team or sacrificing profit margins?    In this episode, Eleanor sits down with Renee Warren: award-winning entrepreneur, speaker, author, and founder of the PR agency We Wild Women. Renee reveals the key decision that allowed her agency to experience hockey stick growth in both revenue and profitability.   Tune in this week to hear how, by doing less, Renee and her partner were able to streamline operations, boost team morale, attract bigger clients, and ultimately catapult their PR agency to over a million dollars in revenue.    Get full show notes and more information here: https://safimedia.co/WO27

This episode of the 2X eCommerce Podcast, hosted by Kunle Campbell, features PR expert Gloria Chou discussing her CPR pitching method, a framework designed to help indie brands and founders gain media exposure without hefty agency fees. Gloria emphasizes the importance of credibility, point of view, and relevance in pitches, and provides practical advice for engaging journalists and media outlets. She also shares personal insights from her unconventional journey into PR and offers free resources to help entrepreneurs start their own PR efforts. The conversation highlights the value of persistent, strategic pitching and leveraging trends and seasonal relevancy to build lasting relationships with journalists.(00:00) - How to Get Your Brand in Top Media Without PR Agencies → Gloria Chou (02:29) - Gloria Chou's Journey into PR (04:47) - The Art of Cold Pitching (06:55) - Understanding Journalists' Needs (13:06) - Crafting the Perfect Pitch (17:47) - Pitching to Different Types of Publications (22:08) - Setting Up Your PR Foundation (22:40) - The Value of PR for Founders (23:29) - Effective Time Management for PR (24:25) - Identifying the Right Journalists (26:31) - Building and Maintaining Relationships with Journalists (29:21) - Delegating PR Tasks (32:54) - Leveraging Trends and Media Types (37:36) - Final Thoughts and Resources Resources mentioned: Masterclass: www.gloriachoupr.com/masterclassFreebie: www.gloriachoupr.com/giftguideProgram: www.getfeaturedaccelerator.comCreators & Guests Kunle Campbell - Host Gloria Chou - Guest Connect with 2X eCommerce:Website: 2X eCommerce Website → https://2xecommerce.com/podcast/Instagram: 2X eCommerce Instagram → https://www.instagram.com/2xecommerce/Twitter: 2X eCommerce Twitter → https://twitter.com/2XeCommerceYouTube: 2X eCommerce YouTube → https://www.youtube.com/@2XeCommerce/Get a Copy of Kunle's BookElevate your e-commerce game with Kunle Campbell's book, "E-Commerce Growth Strategy: A Brand-Driven Approach to Attract Shoppers, Build Community and Retain Customers." Discover practical strategies and insights to boost your e-commerce growth.Buy on Amazon → https://amzn.to/3ybY6WSBuy on Walmart → https://bit.ly/3swOuDeBuy on Kogan Page → https://bit.ly/44DylLnBuy on Barnes & Noble → https://bit.ly/3Pgd4B4Buy on WHSmith → https://bit.ly/4bfr9r3Sponsors:This episode is proudly brought to you by: 1️⃣ REVIEWS.io↳ Drive Sales & Reduce Marketing Spending with REVIEWS.ioREVIEWS.io offers an affordable, all-in-one platform for collecting and displaying customer reviews. It's easy for you to set up and simple for your customers to leave reviews, helping you boost both trust and conversions from anyone discovering your brand on Google.With REVIEWS.io, you can increase your Google conversions by up to 26%, improve click-through rates, and lower your ad costs—all with a platform built for busy eCommerce operators like you.To find out more, head over to Reviews.ioGet 10% off your first year—use the could ‘2x' when you sign up or click here.New customers only. Terms and conditions apply.