Podcasts about thought leadership

Neurodiversity, neuroinclusive design, workplace productivity, sensory environments, architecture, AI, and human behavior—discover how the spaces around us influence the way we think, feel, learn, and perform.In this eye-opening episode of The Raw Vibe Podcast, internationally recognized workplace strategist Kay Sargent joins Chuck Tuck to explore the growing importance of neuroinclusive design and why creating environments that support different ways of thinking benefits everyone—not just neurodivergent individuals.Together, they discuss how lighting, acoustics, sensory triggers, architecture, workplace flexibility, and even artificial intelligence are transforming the future of offices, schools, healthcare facilities, airports, public spaces, and our homes. Whether you're a business leader, educator, architect, designer, HR professional, parent, or simply someone interested in improving your own environment, this conversation will change the way you look at the spaces you experience every day.In this episode you'll learn:✔️ What neuroinclusive design really means✔️ How environments influence human behavior and cognition✔️ Why traditional workplaces often work against the human brain✔️ The hidden impact of sensory overload✔️ Practical ways to improve productivity and well-being✔️ How AI may create adaptive environments of the future✔️ Why choice and flexibility are becoming essential design principlesEpisode Chapters00:00 – Creating Neuroinclusive Workplaces02:49 – Understanding Neurodiversity and Its Impact05:36 – The Importance of Environment in Learning08:11 – Neuroaesthetics: How Spaces Affect Us10:49 – Designing for Choice and Comfort13:31 – Applying Neuroinclusive Design Beyond Workplaces16:10 – The Role of Technology in Reducing Anxiety18:58 – The Future of Public Spaces21:53 – Empowering Individuals Through Design24:29 – Understanding the True Asset: People and Environment28:29 – Designing Better Collaborative Workspaces34:30 – How AI Will Shape Future Work Environments42:12 – Living and Working with Intention44:48 – Personal Reflections from Kay SargentAbout Kay SargentKay Sargent is an internationally recognized workplace strategist, thought leader, and Director of Thought Leadership for Interiors at HOK. She is the author of Designing Neuro-Inclusive Workplaces and is widely known for advancing neuroinclusive design principles that create healthier, more productive, and more inclusive environments.Guest Resources

Eight out of ten buyers say thought leadership shapes the decisions they make. Only six out of ten companies think thought leadership is critical to winning that business. That twenty-point gap is the starting point for Bob Buday's conversation with Donald Thompson on this episode of High Octane Leadership — and it's also the reason Bob thinks the rise of generative AI is such high stakes for the profession he helped invent.Bob isn't a recent arrival to this conversation. In 1987, he was on the marketing team at CSC Index that turned business reengineering into a five billion dollar consulting category, before “thought leadership” was even a phrase people used. He co-founded The Bloom Group, one of the first thought leadership agencies, in 1998, and launched Buday Thought Leadership Partners in 2020. His book, Competing on Thought Leadership, has won 13 publishing awards.Bob's read on that twenty-point gap: most firms treat thought leadership as a marketing checkbox, when the real value sits upstream, in the primary research that produces a genuinely new idea, and downstream, in whether the firm can actually deliver the expertise it's promoting at scale. He uses the rise and fall of CSC Index's grip on business reengineering to make the point — the idea traveled faster than the firm that invented it could capitalize on it.That's where generative AI enters the picture, and where the episode title comes from. If a firm can now generate a passable white paper with a few prompts, does it still need five editors and two researchers? Bob's answer cuts against the doom narrative: generative AI raises the floor on writing quality, which means the old advantage of just sounding smart disappears — and the bar moves entirely to original insight. He walks through his own experiment asking ChatGPT to compare The New York Times' and the LA Times' digital strategies, and what it revealed about scaling primary research with AI instead of replacing it.By the end, Bob makes the case directly: firms that gut their research teams down to one person running prompts are going to put out forgettable work. He thinks generative AI is going to grow the thought leadership profession, not end it — because more executives are going straight to ChatGPT and Gemini for answers, and the firms without substantial published thinking are the ones that won't get found.This is a conversation about what happens to expertise-based businesses when the cost of sounding smart drops to zero — and what still can't be faked.Key Talking PointsThe 20-Point Perception Gap — Why buyers rate thought leadership as more decision-critical than the firms selling it realize — and what that gap is quietly costing them.Thought Leadership Is a Business Strategy, Not a Marketing Tactic — Bob's case for primary research as the real starting point, with the white paper and the marketing push coming only after the big idea exists.The Supply Side Problem — Why generating demand for your expertise is worthless if only the report's authors can actually deliver it — and the CSC Index reengineering story that proves it.Generative AI Raises the Floor, Not the Ceiling — Why AI closes the writing-quality gap for mediocre firms, which means the real bar moves to original insight.Scaling Case Study Research with AI — Bob's own experiment comparing The New York Times' and LA Times' digital strategies using ChatGPT — and what it revealed about the future of primary research.The Veneer of Expertise — Why sounding smart and creating value are not the same thing, and the only advantage in thought leadership that actually lasts.About the GuestBob Buday is widely regarded as one of the founding figures of the thought leadership profession. In 1987, he joined the marketing team at CSC Index and helped turn business reengineering into a five billion dollar consulting category before “thought leadership” was a term anyone used. He co-founded The Bloom Group, one of the first thought leadership agencies, in 1998, and launched Buday Thought Leadership Partners in 2020. His book, Competing on Thought Leadership, has won 13 publishing awards. Bob also hosts the podcast Everything Thought Leadership and recently launched Inside the Game Changers, a documentary series on the making of influential management concepts — its first episode, produced with his son John Buday, explores the rise of business reengineering.ResourcesBob's Website: https://www.budaytlp.comEmail Bob: bob@budaytlp.comBob Buday LinkedIn: https://www.linkedin.com/in/bob-buday-81b45/Podcast — Everything Thought Leadership: https://www.youtube.com/@ETL-BTLPBook — Competing on Thought Leadership: https://www.amazon.com/dp/1646871006Donald Thompson LinkedIn: https://www.linkedin.com/in/donaldthompsonjrDonald's Newsletter & Substack: https://substack.com/@donaldthompsonjrDonald's Books: https://donaldthompson.com/books-resources/Stay connected with Donald: Get his newsletter packed with actionable insights and the kind of straight-talk leadership intelligence that helps build authority, drive performance, and stay ahead of what's coming next: donaldthompson.com. (00:00) - — Cold Open: Will Gen-AI Destroy Thought Leadership? (00:53) - — Welcome Bob Buday, Co-Founder of the Thought Leadership Profession (02:00) - — The 20-Point Gap: Why Buyers Value Thought Leadership More Than Sellers Realize (04:00) - — Thought Leadership Isn't Marketing, It's Business Strategy (05:00) - — The Demand Side vs. the Supply Side of Thought Leadership (08:00) - — Bridging the Gap: Preparing Content for Sales and Delivery Teams (10:00) - — The CSC Index Lesson: What Happens When You Can't Scale What You've Created (12:00) - — The Real Threat: How Generative AI Is Changing the Game (14:00) - — Raising the Bar: Why Average Writing No Longer Sets You Apart (17:00) - — What Counts as Real Primary Research in the AI Era (18:00) - — The New York Times vs. the LA Times: Using LLMs to Scale Case Study Research (21:00) - — Sounding Smart vs. Creating Value (22:00) - — The Cost of Authenticity: Why Falling Production Costs Change Everything (23:00) - — Credibility in Person: Why Your Expertise Has to Hold Up Live (25:00) - — The Veneer of Expertise: The Only Lasting Advantage (27:00) - — The Big Idea Researcher: The Most Important Hire on a Thought Leadership Team (29:00) - — What Bob Wishes Someone Had Told Him (33:00) - — Will Gen-AI Destroy Thought Leadership? (34:00) - — Why AI Will Actually Lift Demand for Thought Leaders (35:00) - — Closing Thoughts and How to Connect with Bob Buday High Octane Leadership is hosted by The Diversity Movement CEO and executive coach Donald Thompson and is a production of Earfluence.Order UNDE...

AI can generate more content than ever, but real thought leadership still depends on original ideas, clear positioning, and a system that moves those ideas beyond your personal reach. Peter Winick explains how experts can build authority, reach the right audience, and turn their knowledge into a scalable business asset. He also shares where AI genuinely helps, why activity is not the same as productivity, and how thought leadership can reduce commoditization, attract better clients, and support premium pricing. 00:00 Introduction 02:58 The Trap of the Thought Leader on the Run 04:16 Why Great Ideas Don't Spread on Their Own 09:13 Thought Leaders With Untapped Potential 11:21 How AI Is Changing Thought Leadership 16:06 The Impact Equation for Thought Leadership 19:44 Why Thought Leadership Commands a Premium Rate, Review, & Follow If you liked this episode, please rate and review the show. Let us know what you loved most about the episode. Struggling with strategy? Unlock your free AI-powered prompts now and start building a winning strategy today!

   We often treat macroeconomics and B2B marketing as two completely separate ecosystems that function on entirely different levels and scale. However, if you look closer at the underlying factors such as silos, transactional friction, supply chain bottlenecks, and trust gaps, you'll realise how striking the parallels are. Have you ever considered how high-level macroeconomic policies actually mirror the daily execution battles fought within B2B marketing departments? How can B2B leaders extract these macro-level insights to solve operational challenges, streamline campaign execution, build market authority, and generate better results?In this solo episode, Christian Klepp (Host of the B2B Marketers on a Mission Podcast) shared his core strategic takeaways from the Rebuilding Alliances / Reconstruire des alliances event in Toronto. He translated complex macroeconomic frameworks into actionable strategies for B2B marketing teams. Christian talked about the importance of removing internal silos to drive cross-functional collaboration, eliminating buyer friction throughout the sales funnel, and create strategic co-marketing partnerships. He also elaborated on treating data like an organisation's “critical minerals” and how to leverage internal subject matter experts (SMEs) to establish greater industry credibility. Finally, Christian stressed the value of employer branding in talent acquisition, and why building organisational trust while defending the marketing mandate is critical.This episode was sponsored by the Economic Club of Canada. 

Distinctive thought leadership is the strongest play for AI Search visibility, because AI platforms have no reason to cite content that simply repeats what everyone else has already published.In this executive briefing, Charlie Marchant (CEO of Exposure Ninja) covers:Why the flood of AI-created content makes distinctiveness the deciding factor in AI Search visibilityThe McKinsey filter for thought leadership: be different, or go neater and deeperHow original data, first-hand experience and case studies earn AI citationsWhy personalised AI answers mean there are many search journeys to win, not oneThe takeaway for marketing leaders: stop competing on volume and start building content distinctive enough to be the best answer for the specific journeys your customers take.Future-proof your brand with our AI Search Audit

A CMO Confidential Interview with Dr. Ed Dobbles, Founder of Dobbles.AI and former VP of Analytics and Insights at Diageo, H&R Block, and SUPERVALU. Ed discusses the evolution of analytics from the Almanac to BI to Generative Analytics and explains his thinking on why great tools often don't get used. Key topics include:- Why "Analytics is hard, but people are harder"- How generative analytics will allow leaders to truly talk to their data- The importance of AI governance- Why "All models are wrong but some are useful"Tune in to hear stories about H&R Block, Malort Liquor, and the racquetball court at Best Buy. ⏱️ Chapters1:44 - Defining Analytics and Business Intelligence3:26 - The Evolution of Data Adoption9:31 - Analytics and Human Factors15:06 - AI Systems and Synthetic Panels24:35 - Building Future Analytics Teams32:10 - Closing Advice and StoriesSubscribe for weekly episodes featuring world-class marketing leaders, board members, and C-Suite executives.#CMOConfidential, #MarketingLeadership, #BrandStrategy, #CorporateActivism, #MarketingStrategy, #CMO, #AIinMarketing, #ExecutiveLeadership, #BrandReputation, #ConsumerTrust, #DigitalMarketing, #MarketingInsights, #ThoughtLeadership, #BusinessStrategy, #CustomerCentricSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Retail success isn't about chasing the latest tools; it's about building operations that actually deliver on your promises. Today's guest, Mani Subramaniam, Head of Retail and Consumer Goods at Experion Technologies, has spent over 30 years helping global retailers modernize their stores, supply chains, and customer experiences, all while keeping AI and technology tightly aligned with real business outcomes instead of hype. In this episode of Marketer of the Day, Mani explains why growth doesn't solve weaknesses; it exposes them. Using vivid examples from major retailers (including what happens when shelves are literally empty for months), he breaks down retail operations like an umbrella: if every “spoke” (supply chain, merchandising, store ops, people, systems) isn't working in harmony, the whole thing fails.  Mani shares how smart retailers stress-test their operations before they scale, asking, “What will break if we grow faster?” and then fixing those weak links in advance. Mani dives into the mindset and measurement behind reliable execution: learning from mistakes instead of hiding them, building true teamwork instead of lone heroes, and measuring not just leads and sales, but on-time delivery and promise-keeping. Mani emphasizes that marketing and websites can say anything, but the customer only experiences one thing: whether you kept your promise. Fail at that, and you don't just lose a sale; you lose the customer and their entire cohort.  https://youtu.be/O6OZj527NqE?si=A6IspG8lmN--oTNX The conversation then shifts to AI in retail and business operations. Mani argues you should never start with “What can AI do for me?” but instead ask, “Where is my work breaking down, and can AI help there?” He shares how he uses AI to compress weeks of financial and business analysis into days, while still validating every insight, and how retailers are using AI for proactive communication around shipment delays, pricing changes, and faster, more consistent follow-up. If you're interested in using AI as a practical assistant to strengthen existing processes, improve execution, and grow without breaking your business, this episode is packed with grounded, real-world insights you can apply right away. Quotes: “Marketing makes promises, but only your execution can keep them. The customer doesn't care which part of your business failed; they only know that you failed.” "Make sure that if you have made a promise, every small bit of your business is geared up to meet that promise." “There are no single heroes in a retail operation. Everybody contributes to the success, and it's the coordination of many small things that keeps your promises to the customer.” Contact Details: Transform your Business with AI-powered Software Solutions: Explore Experion Global Today Join Mani Subramaniam on LinkedIn for Thought Leadership on AI, Retail, and Digital Transformation

Hey there Voices of the Bench community, this is Trish Jones with Ivoclar. If you've been curious about fast-firing zirconia to improve efficiency but aren't convinced it can deliver predictable, high-quality results, I'd encourage you to connect with us. Our new IPS Emax Zirconia offers multiple fast-fire protocols designed to help save you valuable production time while maintaining consistent results. Time is money in every lab. Don't wait. Reach out to your local Ivoclar rep today and discover how IPS Emax Zirconia can help streamline your workflow. As full-arch dentistry continues to grow, so do the demands on today's dental laboratories. That's why Knight Dental recently launched SimplyARCH Studio, a dedicated production environment built exclusively for full-arch restorations. To support this specialized workflow, Knight invested in an XTCERA milling system and carefully evaluated multiple CAM software solutions before choosing hyperDENT. The decision came down to exceptional milling quality, minimal hand finishing, and impressive production efficiency. But what truly set hyperDENT apart was the implementation process. From the very beginning, the team provided more than software training—they shared the knowledge and experience needed to build an optimized workflow for complex full-arch cases. With proven expertise in advanced milling strategies and laboratory production, hyperDENT helped ensure SimplyARCH Studio was designed for long-term success from day one.Matt Everatt joins Elvis and Barb for a fascinating conversation that takes a deep dive into his journey through the dental laboratory industry and the story behind his book, The Invisible Profession. From discovering dental technology at 16 and specializing in maxillofacial prosthetics and orthodontics to working in hospitals, developing early sleep-apnea appliances, and nearly leaving the profession altogether, Matt's career has taken some seriously interesting turns. Eventually, he helped co-found S4S, building a successful business around sleep-apnea appliances, occlusal splints, orthodontics, and more before eventually stepping away from ownership. Matt Everatt joins Elvis and Barb for a fascinating conversation that takes a deep dive into his journey through the dental laboratory industry and the story behind his book, The Invisible Profession. From discovering dental technology at 16 and specializing in maxillofacial prosthetics and orthodontics to working in hospitals, developing early sleep-apnea appliances, and nearly leaving the profession altogether, Matt's career has taken some seriously interesting turns. Eventually, he helped co-found S4S, building a successful business around sleep-apnea appliances, occlusal splints, orthodontics, and more before eventually stepping away from ownership. But this conversation goes far beyond Matt's career. His book, The Invisible Profession, explores how the dental laboratory industry arrived at a place where technicians and laboratories are often undervalued, pushed into price competition, and expected to simply keep their heads down and produce. Matt shares his thoughts on the "million little things" that shaped the industry, the danger of becoming a "busy fool," and why laboratories need to stop competing solely on price and start becoming known for the value, expertise, and partnership they bring to the dental team. Elvis, Barb, and Matt also talk about the changing landscape of digital dentistry, AI, 3D printing, speed, service, and why the labs that embrace change and remain agile will be the ones positioned for the future. It's an honest, thought-provoking, and ultimately optimistic conversation about where the dental laboratory profession has been, where it is today, and where it can go next.Special Guest: Matt Everatt.

Henry DeVries is a business book ghostwriter and the publisher at Indie Books International, the author of 20 marketing books, and a senior staff writer with the California Business Journal. Over the last 15 years he has ghostwritten, co-authored, edited, and published more than 200 business books, including his international bestseller from McGraw Hill, How to Close a Deal Like Warren Buffett. He also trains business leaders on how to persuade with a story.   Key Discussion Themes: • Why 85% of Henry's business comes from referrals, and what he stopped chasing to get there • The top of the magnificent seven: small-scale seminars, how-to speeches, a weekly newsletter with 2,500 subscribers • Generosity as a business development strategy, and why being interesting to less people works better than being interesting to everyone • How to get a quality business book done in 90 days, plus the perfection, belief, and comparison traps that stall authors • Building a business that runs without you, from the E-Myth lesson to 36 monographs to bringing partners into a family business   Listener Takeaway: Give the helpful information away generously and charge for the specifics, and be willing to serve a narrower group than feels comfortable. Then build the people and the systems so the work keeps running when you step back, which is what turns a busy practice into something that lasts.   Connect with Henry: Website: https://www.indiebooksintl.com Persuade With a Story: https://www.persuadewithastory.com LinkedIn: http://www.linkedin.com/in/henryjdevries Muck Rack: https://muckrack.com/henry-devries Email: henry@indiebooksinternational.com   Listener Offer from Henry: Henry is comping Entrepreneur Conundrum listeners into his book kickoff class, normally $365, which walks through the seven questions to answer before you write or promote a book. He is also offering a free half-hour strategy call, no selling. Email him and mention this show.   About the Host: Entrepreneur Conundrum is hosted by Virginia Purnell - founder of Distinct Digital Marketing, where she builds human-driven AI systems that help business owners get their time back (and get seen). New episodes every Monday. Work with Virginia: https://www.distinctdigitalmarketing.com LinkedIn: https://www.linkedin.com/in/virginiapurnell   Listen to the Full Episode: https://entrepreneurconundrum.com/henrydevries

In dieser Folge sprechen Sin To und Annette Garcia Lorenzo mit Johann Stadler von Hilti und Andreas Madlencnik von SAP über Datensouveränität, hybride Cloud-Landschaften, globale Skalierbarkeit und KI im Supply-Chain-Kontext.Download the ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠episode transcript⁠⁠⁠⁠⁠⁠⁠⁠===== Wie gelingen Datensouveränität, hybride Cloud-Architekturen und globale Skalierbarkeit in der Supply Chain? Sin To und Annette Garcia Lorenzo sprechen mit Johann Stadler (Hilti) und Andreas Madlencnik (SAP) über Private Cloud, Public Cloud, PLM, ERP, Manufacturing Execution und KI, für alle, die Industrie, Daten und End-to-End-Prozesse strategisch weiterdenken. ===== Guest 1: Johann Stadler, Head of Large Projects & Manufacturing IT, Hilti GroupJohann Stadler is an experienced leader in Business & IT with a strong background in managing multiple departments across Europe, Asia and America. He plays an active role in shaping Hilti's corporate strategy, oversees the tactical dimension, realization, and operations in Large Projects and Manufacturing IT. He has a proven track record in delivering IT solutions and processes essential for leveraging Hilti's corporate strategy.Guest 2: Andreas Madlencnik, Business Development Manager PLM | Middle Eastern Europe | Supply Chain ManagementHost 1: Sin ToSin To brings over 15 years of experience in the digital media and technology industry – primarily in marketing, business development, thought leadership, and editorial. At SAP, they ensure that SAP's supply chain solutions are properly visible with a focus on future trends and sustainable innovations as part of the Thought Leadership & Awareness Supply Chain Team.Host 2: Annette Garcia-LorenzoAnnette García Lorenzo⁠⁠⁠⁠⁠⁠ has been working at SAP since 2001, with over 8 years of experience in the Product Lifecycle Management and Manufacturing space. As Adoption Lead for PLM and SAP IPD, she helps SAP customer and partners make the most of our solutions, while channelling their feedback back to SAP product management. She is an active speaker, blogger, and podcaster on the topics of PLM and Manufacturing.===== Show Links:SAP Digital Supply Chain: ⁠www.sap.com/scm⁠Follow Us on Social Media : Johann StadlerLinkedIn: https://www.linkedin.com/in/johannstadler/ Andreas MadlencnikLinkedIn: https://www.linkedin.com/in/andreas-madlencnik/ Annette Garcia-LorenzoLinkedIn: https://www.linkedin.com/in/annette-garcia-lorenzo/ Sin To: LinkedIn: www.linkedin.com/in/sin-to-5334208 SAP Digital Supply Chain:LinkedIn: www.linkedin.com/showcase/sapdsc/ Please give us a like, share, and subscribe to stay up-to-date on future episodes!  ===== Chapters: 00:00:00 Intro Warum Geschwindigkeit, Qualität und Kostenoptimierung entscheidend werden00:01:00 Thema der Folge: Datensouveränität im Cloud-Zeitalter00:02:00 Was ist eine hybride Systemlandschaft?00:04:00 Vorteile hybrider ERP-Landschaften für Konzernbereiche00:06:00G eopolitik, Supply Chain und regionale Anforderungen00:09:00S trategische Vorteile von Public- und Private-Cloud-Kombinationen00:11:00 Herausforderungen: Integration, Materialstammdaten und SAP BTP00:13:00 CAD-zentrisches PLM vs. ERP-nahes PLM00:16:00 Engineering- und Supply-Chain-Perspektiven zusammenbringen00:19:00 MES als Software-as-a-Service00:22:00 KI im PLM- und Supply-Chain-Kontext00:25:00 Context Awareness, Halluzinationen und vernetzte Daten00:28:00 Blick in die Zukunft der Supply Chain00:32:00 Fast Five00:33:36 Outro

Welcome to the CanadianSME Small Business Podcast hosted by Maheen Bari. Today, we explore the transformation of higher education in an AI-powered world. In 2026, classrooms are shifting from content delivery to active application, requiring educators to focus on engagement, personalization, and interactive learning. Joining us is Eric Gardiner, Director of Thought Leadership at Top Hat, co-host of the Higher Listenings podcast, and advisor to over 900 institutions across North America. Key Highlights Educator's Role: Teachers now guide application and critical thinking, not just content delivery. Personalized Learning: ACE tools tailor the student journey to boost engagement. Tech ROI: Many institutions struggle to realize measurable returns from edtech investments. Content Evolution: AI transforms how course materials are created and delivered. Outdated Beliefs: Higher education must shift past traditional learning assumptions. Special Thanks to Our Partners: UPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWA ADP Canada: https://www.adp.ca/en.aspx For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age! To learn more about how we are supporting the ecosystem, please visit the CanadianSME Small Business Foundation at smbfoundation.ca. Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

What happens when the person telling your success story wasn't actually in the room? That's the moment that pushed John Winsor — Founder and Chairman of Open Assembly, Harvard Business School executive fellow, and author of six books including the bestselling Open Talent — to write a widely discussed piece questioning the entire thought leadership industry. In this conversation with Peter Winick, Winsor traces his path from launching a regional sports magazine (sold to Condé Nast) through decades of building and exiting companies, to his current work at Harvard's AI Institute studying the future of work. Along the way, he unpacks a tension every expert eventually faces: when does an idea deserve a blog post, a keynote, or a book — and when is it just filler dressed up as insight? Winsor and Winick dig into what separates "thought leaders" from "thought doers," using everyone from Malcolm Gladwell to Domino's Patrick Doyle as examples of how firsthand experience — not borrowed theory — is what actually earns an audience's trust. They also tackle a question with real urgency for anyone building a business around ideas: if generative AI can produce a working website, investor deck, and full brand in a single prompt, what's left for humans to do? Winsor's answer centers on relationships, judgment, and the irreplaceable value of live, human-to-human experience — a case he backs with striking data from executive AI workshops at HBS. This is a candid, occasionally pointed conversation about ego, authenticity, and the mechanics of building influence in a market flooded with polished — but often hollow — expertise. Worth a listen for anyone deciding what to write next, whether to take the stage, or how to stay relevant as AI eats the easy parts of the job. Three Key Takeaways: • Experience should come before the platform, not after. Winsor argues that credible thought leadership starts with real, specific experience — "go have a bunch of really killer specific experiences" — rather than reverse-engineering content to match a trending topic or keyword. • AI is pushing execution toward zero cost, which raises the value of judgment and relationships. Winsor points to tools that can generate a full company's assets — website, investment deck, brand — from a single prompt in under two hours. What AI can't replace is the human trust required to sell, evangelize, and validate an idea. • Format should follow curiosity, not ambition. Rather than deciding upfront that an idea "deserves" a book, Winsor tests ideas publicly through Substack, HBR, and Forbes articles first, using audience response to gauge whether something is worth developing further — or whether it was only ever his own curiosity. Before you go — Peter has a new book. The Thought Leadership Handbook: How the Experts Elevate Their Big Ideas—and How You Can Too, co-authored by Bill Sherman, Peter Winick, and Naren Aryal, draws on more than 700 conversations from this very podcast to map out the patterns that separate thought leaders who build lasting impact from those who never scale past their own curiosity. It introduces five thought leadership avatars — Growth-Minded CEOs, Impact and Legacy Executives, Thought Leaders on the Run, In-House Experts, and Hall of Fame Thinkers — and gives readers the frameworks and tools to find their own path. Endorsed by Mel Robbins, Ken Blanchard, Stephen M. R. Covey, Marshall Goldsmith, and 50+ other leading voices, with a foreword by Lisa Bodell. Order now: Amazon Barnes & Noble Bookshop.org Amplify Publishing Apple Books Learn more at thoughtleadershiphandbook.com

Have you noticed marketing is getting more efficient at things that are less effective? Funnels, hacks, and ads dominate the digital world, but they rarely win trust.Tom Schwab says the real opportunity isn't one funnel away — it's one conversation away. Known as the Godfather of Podcast Interview Marketing, Tom has helped over 1,500 thought leaders grow their businesses by leveraging the power of podcast interviews. Get ready to discover how conversations — not campaigns — can transform your brand, your marketing, and your results.Tom is also the author of Podcast Guest Profits: How to Grow Your Business With a Targeted Interview Strategy, regarded as the bible of podcast guesting. A Navy Veteran and engineer by training, Tom takes a systems approach to marketing that cuts through the noise. His message is simple: in a digital age obsessed with clicks and tricks, genuine conversations create the most meaningful results. Tom shows business leaders how to turn listeners into leads, and conversations into customers.CONTACT DETAILS: Email: tom@interviewvalet.com Business: Interview ValetWebsite: www.interviewvalet.com Social Media: LinkedIN - https://www.linkedin.com/in/iamtomschwab/ Facebook - https://www.facebook.com/IAmTomSchwab Instagram - https://www.instagram.com/iamtomschwab/ Remember to SUBSCRIBE so you don't miss "Information That You Can Use." Share Just Minding My Business with your family, friends, and colleagues. Engage with us by leaving a review or comment on my Google Business Page. https://g.page/r/CVKSq-IsFaY9EBM/review Your support keeps this podcast going and growing.Visit Just Minding My Business Media™ LLC at https://jmmbmediallc.com/ to learn how we can help you get more visibility on your products and services.  

In this episode, Wayne Pollock (Founder of the Law Firm Editorial Service) explains why "misconceptions" articles can be a particularly effective thought leadership tool for demonstrating knowledge, wisdom, and authority—and generating client and referral source inquiries. You'll learn: - What's so special about "misconceptions" articles - How to identify the right audience for your "misconceptions" article - Which misconceptions to cover (and how many) - The 3-part structure that makes your misconceptions land with your audience === Learn more about Wayne Pollock at https://www.linkedin.com/in/waynepollock Learn more about the Law Firm Editorial Service at https://www.lawfirmeditorialservice.com Learn more about Copo Strategies at https://www.copostrategies.com === Do you want to elevate your thought leadership, distinguish yourself from your competitors, and never again be your target clients' second choice? Our Legal Thought Leadership Accelerator is a FREE five-day educational email course, in which you will learn five advanced principles for conceptualizing and crafting revenue-generating legal thought leadership that positions you to be your target clients' top choice over your competitors (and the one the media regularly calls and conference organizers regularly put on stage). Learn more: www.LTLAccelerator.com

What transforms expertise into influence? In this episode of On the Brink with Andi Simon, I sit down with Bill Sherman, one of the leading voices in thought leadership and co-author of The Thought Leadership Handbook. Together, we explore what it really means to become a thought leader—and why it has very little to do with titles or self-promotion. Bill shares how curiosity, passion, and a commitment to helping others are the true foundations of thought leadership. We discuss why writing a book is only the beginning, how ideas grow into movements, and why your expertise can continue to make a difference long after you've left an executive role or retired. We also examine the role of AI. While artificial intelligence can summarize what has already been discovered, it cannot replace the human curiosity, judgment, and lived experience that drive innovation and meaningful change. Whether you're an executive, entrepreneur, consultant, coach, author, or someone beginning your next chapter, this conversation will inspire you to think differently about the value of your ideas—and the impact they can have on others. In this episode you'll discover: • What thought leadership really is—and what it isn't • Why curiosity is the engine behind every great idea • How to turn expertise into lasting influence • Why your next chapter may be your most impactful one As always, my goal is to help you see, feel, and think in new ways so you can turn your observations into innovations.   About the Host Andi Simon, PhD, is a corporate anthropologist, author, speaker, and executive advisor who helps leaders, organizations, and individuals see, feel, and think in new ways so they can navigate change with confidence. She is the founder and CEO of Simon Associates Management Consultants and the author of Rethink Retirement, On the Brink, Rethink: Smashing the Myths of Women in Business, and Women Mean Business. Learn more: • Website: https://www.simonassociates.net • Rethink Retirement: https://www.rethinkretirement.net • LinkedIn: https://www.linkedin.com/in/andisimon/ • Subscribe to the Rethink Retirement Substack: https://rethinkretirement.substack.com If you enjoyed this episode, please follow On the Brink with Andi Simon, leave a review, and share it with someone who is ready to see change through a fresh lens.

A CMO Confidential Interview with Brent Rivard, co-founding Partner of Geezer Creative, previously CMO of Internova Travel and President of Mass Minority. Brent shares his thoughts on the tunnel vision, reliance on "safe" playbooks, and faulty KPIs that often prevent marketers from seeing the elephant in the room. Key topics include:- Why you shouldn't confuse media with sales- The relentless focus on young consumers even in categories like alcohol where Gen X and Boomers out-consume youth 8:1- The distressing lack of employees over 50 in the agency businessTune in to hear why loyalty is in decline and the idea of agency selection based on a "Jam Session" instead of an RFP. ⏱️ Chapters00:01 - Introduction to Brent Rivard04:25 - The Overlooked $8.3 Trillion Market07:37 - The Myth of Lifetime Value and Changing Consumer Loyalty09:45 - Industries Adapting vs. Falling Behind19:23 - Reassessing KPIs and Marketing Metrics23:28 - Cultural Shifts and Modern Aging31:46 - Practical Advice for Working with AgenciesSubscribe for weekly episodes featuring world-class marketing leaders, board members, and C-Suite executives.#CMOConfidential, #MarketingLeadership, #BrandStrategy, #CorporateActivism, #MarketingStrategy, #CMO, #AIinMarketing, #ExecutiveLeadership, #BrandReputation, #ConsumerTrust, #DigitalMarketing, #MarketingInsights, #ThoughtLeadership, #BusinessStrategy, #CustomerCentricSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

B2B marketing isn't playing a different game. It's playing the same game on hard mode.In this episode, we're joined by Ty Heath, Global Director of Thought Leadership Go-to-Market at LinkedIn and co-founder of the B2B Institute.Fresh off serving as Jury President for the Creative B2B Lions at Cannes, Ty shares what separated the best work from the rest—and why B2B creativity is entering a new era.We discuss:What won at Cannes B2B LionsWhy B2B creativity has maturedThe role of emotion in B2BBuying committees and "viability"Why ecosystems beat campaignsThe origin story of the B2B InstituteLong-term thinking inside LinkedInWhy B2B marketers are playing the game on "hard mode"Whether you work in B2B, B2C, media, or brand strategy, this conversation offers practical lessons on creativity, leadership and marketing effectiveness.Chapters:00:00 - Welcome Back, Tyronna Heath00:38 - Tyronna's New Role at LinkedIn01:11 - Winning an Effie for “Only on LinkedIn”02:58 - Becoming Jury President for the Creative B2B Lions05:24 - Reviewing 355 Cannes Entries07:20 - Has B2B Creativity Finally Matured?09:14 - What Effective B2B Creativity Looks Like12:00 - Why the Best Ideas Can Be Explained in One Sentence13:24 - What Is Still Missing from B2B Creative?16:01 - Why Ecosystems Can Be More Powerful Than Campaigns18:09 - The Role of Emotion in B2B Decision-Making18:23 - Cannes as a B2B Brand Experience21:37 - The Origin Story of the B2B Institute25:25 - How the B2B Institute Built Its Influence28:05 - Thought Leadership and Betting on What Won't Change31:09 - Human Behaviour as the Enduring Marketing Truth32:43 - Where B2B Creativity Goes Next34:15 - Why B2B Marketing Is “Hard Mode”37:07 - LinkedIn's Long-Term B2B Playbook38:01 - Building Authority, Credibility and Confidence39:10 - The B2B Institute as a Marketing Cheat Code40:05 - Where to Follow Tyronna and the B2B Institute

In this episode of Food for Thought Leadership, FI VP of Content and Insights Chris Campbell sits down with FI CEO and Managing Partner Brian Choi to examine the growing disconnect between economic headlines and the reality facing consumers and food businesses. The discussion explores why declining gasoline prices and moderating CPI figures fail to capture persistent food inflation, weakening consumer sentiment, and the financial pressures driving more Americans to rely on debt to purchase groceries. Choi explains why key indicators—including hiring trends, consumer confidence, and corporate bankruptcies—paint a much more cautious picture of the economy than many market headlines suggest. The conversation also examines the role of artificial intelligence in today's economy, separating the hype from its practical business value. Campbell and Choi discuss whether AI investments are delivering meaningful returns, the impact of automation on employment, and the growing consumer backlash against AI-generated content. The episode concludes with a look at the biggest challenges likely to shape the food industry over the next two years—from inflation and changing consumer behavior to climate risks and the need for companies to remain agile, data-driven, and strategically focused.

Build a Brand That Opens Doors Before You Walk Into the RoomWhat makes someone memorable?It's not just a great website.It's not posting every day on social media.And it isn't luck.In this episode of Casa De Confidence, Julie DeLucca-Collins sits down with award-winning public relations strategist and entrepreneur Aquila Mendez-Valdez, founder of Haute in Texas and creator of one of the country's first PR agency franchise models.Together they unpack what it really takes to build authority, become visible, attract ideal clients, and create a business that reflects your values—not someone else's expectations.Whether you're building your first business or growing an established brand, this conversation offers practical advice on personal branding, marketing strategy, confidence, delegation, and creating a business that supports your life instead of consuming it.In This EpisodeThe difference between public relations and marketingWhy every founder needs a personal brandBuilding confidence without comparisonHow to stop chasing external validationCreating a business around your valuesWhy women struggle with visibilityBuilding authority before sellingHow PR creates trust with potential clientsWhy testimonials and case studies matterThe importance of founder visibilityStarting a PR agency while raising young childrenFranchising as a pathway to entrepreneurshipWhy collaboration beats competitionCreating sustainable success without burnout

We just launched our new book! You can grab The Power of Your Personal Brand: A Playbook for Struggling Middle Managers Who Want to Do Big Things on Amazon or at ForthRight-People.com Today, we're going to talk about how to stop building a Persona and start building Thought Leadership. Many of you have asked us, “How do I establish reputation and credibility?” Or, more tactically, “How do I show up better on LinkedIn?” Well…it's all grounded in building Thought Leadership from an authentic place. When we say “authentic place,” you probably know what is coming. Yup, Personal Brand! Become a better Thought Leader in this Quick Hit. For more, check out the full episode here

Every business has a story. The question is: Are you telling yours?In this episode of The Beacon Way Podcast, Adrienne Wilkerson sits down with Bridget Cook-Burch, bestselling author, publisher, book coach, and founder of Your Inspired Story, to explore why storytelling has become one of the most powerful tools for building trust, establishing thought leadership, and creating lasting business impact. Bridget shares her remarkable personal journey—from overcoming childhood adversity and a life-changing near-death experience to becoming a bestselling author and helping leaders uncover the stories that shape who they are.Together, Adrienne and Bridget discuss how authentic storytelling helps business owners connect with the right audience, why thought leadership goes far beyond writing a book, and how sharing your story can transform both your leadership and your business.The conversation also explores AI's impact on marketing, why human connection matters more than ever, and practical ways leaders can begin discovering the stories that only they can tell.Whether you're an entrepreneur, executive, therapist, or business owner, this episode offers valuable insights into using your experiences to build credibility, inspire others, and create meaningful connections.In This Episode• Bridget Cook-Burch's personal journey and near-death experience • Why storytelling creates deeper human connection • Thought leadership versus simply writing a book • How your story becomes your competitive advantage • Building trust through authentic communication • Storytelling for therapists and behavioral health professionals • Marketing in the age of AI • Why connection is becoming more valuable than content • The timeline exercise for uncovering your story • Turning life experiences into lasting impact Chapters00:00 Welcome to The Beacon Way Podcast00:50 Meet Bridget Cook-Burch01:30 Bridget's Incredible Story05:00 A Life-Changing Near-Death Experience08:30 Discovering the Power of Story10:30 Why Every Leader Has a Story to Tell12:00 Thought Leadership vs. Writing a Book15:00 Finding Your Unique Message16:45 Storytelling for Therapists & Behavioral Health19:45 Why People Connect With Your "Why"23:15 AI, Marketing & Human Connection30:20 How to Discover Your Story34:30 Bridget's Timeline Exercise35:00 How to Work With Bridget37:00 Closing Thoughts

Do you have a content creation process? Or are you just winging it and posting when inspiration hits or when you feel like it? I In this episode your host Kimberly Gayle introduces Bold E's Content System: a simple, sustainable process designed for solopreneurs and small business personal brands who want to create content with ease, show up consistently, and build their thought leadership — without burning out or going dark on their audience. Kimberly walks you through the SCEPP process — Script, Create, Edit, Publish, Promote, and breaks down how one weekly piece of long-form content becomes a full content ecosystem across email and social. You'll learn why starting weekly is non-negotiable, how to choose the right long-form content format for your goals, and why Bold E's Content System isn't just a content plan; it's a thought leadership development tool that builds your authority week after week. If you've been stuck in the start-and-stop content cycle, this episode is your way out.   Request Your Free Personal Brand Strategy Call: https://mountain-cardamom-037.notion.site/2955061b5cdf803790aecbbb4badc5bd?pvs=105 Show Notes: Episode 67: How to Build a Simple, Sustainable Content System that Creates Ease, Consistency, and Your Thought Leadership Let's Connect Online! Website: http://www.boldlyemerge.com Email: kimberly@boldemergencebranding.com IG: @boldemergencebranding  

A CMO Confidential Interview With Aarron Spinley, Director at the Field Bell Institute and Author of "The Customering Method." Aarron discusses his belief that customer management deserves its own discipline as part of marketing, that understanding customer needs is the foundation of sales, and why popular metrics can be misleading. Key topics include:- Why you should "learn the asset versus learn instead of the measures"- The need to focus on "unnatural churn"- The difference between automation and serviceTune in to hear why he's not fully on board with NPS and a story about "trendy rabbit holes." ⏱️ Chapters00:00 - Introduction to CMO Confidential and Guest Aarron Spinley01:23 - Defining Customer Experience and "Customering"04:35 - Limitations of Marketing Concepts and Survey Data in Customer Management06:53 - Drivers of Customer Loyalty vs. Net Promoter Score (NPS)10:11 - The Relationship Between Customer Satisfaction and Loyalty in Banking12:30 - The Correct Sequence of Customer Management: Asset, System, Measurement13:59 - Market Orientation vs. Sales Orientation within a Customer Base27:28 - What Effective Customer Interaction Looks Like30:02 - The Role of AI and Centralized Decisioning/Orchestration32:52 - Career Advice: Focus on Fundamentals Over Tools34:36 - Conclusion and Closing RemarksSubscribe for weekly episodes featuring world-class marketing leaders, board members, and C-Suite executives.#CMOConfidential, #MarketingLeadership, #BrandStrategy, #CorporateActivism, #MarketingStrategy, #CMO, #AIinMarketing, #ExecutiveLeadership, #BrandReputation, #ConsumerTrust, #DigitalMarketing, #MarketingInsights, #ThoughtLeadership, #BusinessStrategy, #CustomerCentricSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

If you love facilitating workshops and trainings, but you know there's something more you want to say, this episode is for you.My guest is Corrin McCloskey, a healthcare executive, speaker, writer, and facilitator who has made the leap from being a fabulous facilitator into a true thought leader. Corrin joined us in Thought Leader Academy in January 2025, and in the year and a half since then, she has spoken at multiple national conferences, published writing in her field, and continued building momentum around her message: healthcare needs more human-centered, connected, and courageous leadership.This conversation is part of our Expert Trap series because Corrin's story is such a powerful example of what happens when you move beyond simply teaching helpful content and start naming what's missing in the conversation.We talk about:How Corrin shifted from facilitating strategic planning and leadership workshops to speaking on bigger stagesWhy thought leadership is less about having all the answers and more about sharing a clear perspectiveThe role of writing in expanding your ideas beyond a single talkHow to keep putting your work out there, even when it doesn't feel perfectWhat Corrin learned from both deeply affirming audience feedback and a painful experience of harassment after a speaking engagementWhy having a support system matters when you're using your voice more publiclyWhat I love about Corrin's journey is that she didn't abandon facilitation. She built on it. She took the skills she already had, added her lived experience and perspective, and stepped into a bigger conversation.That's the real invitation of thought leadership: to stop hiding behind expertise alone and start using your voice for the change you want to see.About Our Guest: Corrin McCloskey is a healthcare executive, executive coach, and national speaker focused on leadership, culture, and change management in healthcare. She serves as Vice President of Heart & Vascular and Oncology Services at Tanner Health, where she leads strategy, growth, and service line development. Passionate about helping leaders build trust and navigate complexity, Corrin frequently speaks on physician leadership, organizational culture, and leading change in healthcare. Over the past year, she has expanded her national speaking presence and contributed thought leadership focused on creating healthier, more sustainable healthcare systems.About Us: The Speaking Your Brand podcast is hosted by Carol Cox. At Speaking Your Brand, we help women entrepreneurs and professionals clarify their brand message and story, create their signature talks, and develop their thought leadership platforms. Our mission is to get more women in positions of influence and power because it's through women's stories, voices, and visibility that we challenge the status quo and change existing systems. Check out our coaching programs at https://www.speakingyourbrand.com. Links:Show notes at https://www.speakingyourbrand.com/480/ Corrin's website: https://corrinmccloskey.com/ Watch Corrin deliver her signature talk on our live show: https://www.youtube.com/live/rhDAdGR44-g?si=MulG_sPQ0-MmpLK4 Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/Enroll in our Thought Leader Academy: https://www.speakingyourbrand.com/academy/ Connect on LinkedIn:Carol Cox = https://www.linkedin.com/in/carolcoxCorrin McCloskey (guest) = https://www.linkedin.com/in/corrinmccloskey/ Related Podcast Episodes:Episode 478: The Expert Trap: Why Great Speakers Don't Become Thought LeadersEpisode 391: Claiming Your Identity as a Speaker and Thought Leader

LinkedIn newsletters are one of the most underrated personal or company brand growth tools right now and Kristina and Ben from The Social Snippet team are diving into why on this episode of community.Key topics covered include:What a LinkedIn Newsletter is.How a LinkedIn Newsletter differs from traditional email lists or other forms of Linkedhttps://www.highvibewomen.ca/communityIn content. How to start your own LinkedIn Newsletter and what to put in it.How to grow a LinkedIn Newsletter.And more!Learn how to leverage this underused LinkedIn feature to expand your email list, increase your brand's visibility, and engage your LinkedIn audience in a new and meaningful way. Want more tips on your LinkedIn marketing? Subscribe to The Social Snippet's LinkedIn Newsletter to receive free resources and platform updates every Friday! Subscribe hereMentioned in Episode:Turn your marketing into a money making machine with an experienced agency on a flat-rate model with Merit MediaGet higher quality podcast guests with our Podcast Guest BlueprintWork with The Social SnippetJoin The High Vibe Women Online CommunityBuilding A Winning Strategy On LinkedInSend me a text!Support the showFor Your Information:• Host your podcast on Buzzsprout!•Join The High Vibe Women Online Community!• Join our favourite scheduling platform Later• FLODESK Affiliate Code | 25% off your first year!• Connect with Kristina  Don't forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform! Website . Instagram . Facebook . Linkedin

If you've ever wished you could flip a switch and instantly generate more leads, this episode is for you. Guy Bauer explains why "getting leads" is the wrong goal, and why leads are actually the byproduct of a disciplined, long-term marketing system. Using Umault's own experience, he shares why it took more than a year to generate the agency's first inbound lead, introduces David C. Baker's water pump analogy for building marketing momentum, and explains why consistency beats quick fixes every time. Then, Guy delivers on the promise with two practical ways to generate leads faster: targeting the 5% of buyers who are already in-market through bottom-of-funnel marketing, and creating one bold, opinionated video that earns attention and fills your pipeline. If you're tired of "get leads fast" marketing promises and want a more realistic framework for building demand, this episode is for you.

If your content strategy still revolves around publishing endless "what is" and "how to" articles, it's time to update your strategy. Learn why taking a clear point of view, investing in original research, and building credibility beyond your own website are becoming key differentiators in the age of AI search. In this episode, Sooraj Shah, Content Marketing Lead at Aikido Security, shares why thought leadership and PR are becoming more valuable than ever and how companies can create content that both audiences and AI trust.Drawing on his background as a technology journalist, Sooraj explains why Aikido has shifted away from producing generic "what is" and "how to" articles in favor of opinion-driven content backed by evidence. Rather than publishing the same advice as their competitors, the team focuses on taking clear positions, sharing original perspectives, and supporting those viewpoints with research and real-world expertise.The conversation also explores how AI search is changing content strategy. While SEO remains an important foundation, Sooraj believes brands need to think beyond rankings and create content that offers unique insights, original data, and credible perspectives that large language models are more likely to surface. He also shares why third-party media coverage, annual research reports, and strong relationships with industry publications play an increasingly important role in building authority.Finally, Wendy and Sooraj discuss a challenge many marketers face today: measuring the impact of thought leadership. Unlike traditional SEO content, success isn't defined by rankings alone. Instead, marketers should look for signals such as media citations, industry engagement, social sharing, and whether their ideas are influencing conversations within their market.ResourcesConnect with Sooraj on LinkedInConnect with Wendy on LinkedInDownload the 2026 State of Marketing to Engineers Research ReportRelated Episode: AI Visibility: The Future of Search Optimization

In this episode, Wayne Pollock (Founder of the Law Firm Editorial Service) argues that when attorneys regularly produce thought leadership, they can improve their lawyering abilities.  In addition to gathering their thoughts on how to advise their clients regarding developments in the law, best practices, and trends and predictions, Wayne gave seven reasons why consistently producing thought leadership helps attorneys become better thinkers, and thus, better attorneys:  1. Consistently producing thought leadership forces attorneys to develop their ideas.  2. Consistently producing thought leadership will make attorneys better at expressing their views clearly and concisely.  3. Consistently producing thought leadership makes attorneys better issue spotters.  4. Consistently producing thought leadership improves an attorney's ability to synthesize information. 5. Consistently producing thought leadership helps attorneys sharpen their judgment and their ability to communicate their points of view. 6. Consistently producing thought leadership helps attorneys develop their ability to recognize patterns.  7. Consistently producing thought leadership provides attorneys with a feedback loop that improves their thinking and thought leadership. === Learn more about Wayne Pollock at https://www.linkedin.com/in/waynepollock Learn more about the Law Firm Editorial Service at https://www.lawfirmeditorialservice.com Learn more about Copo Strategies at https://www.copostrategies.com === Do you want to elevate your thought leadership, distinguish yourself from your competitors, and never again be your target clients' second choice? Our Legal Thought Leadership Accelerator is a FREE five-day educational email course, in which you will learn five advanced principles for conceptualizing and crafting revenue-generating legal thought leadership that positions you to be your target clients' top choice over your competitors (and the one the media regularly calls and conference organizers regularly put on stage). Learn more: www.LTLAccelerator.com

What if the key to successful AI in supply chains is not technology, but the human brain? In this episode, Benjamin Bargetzi reveals how AI can sharpen decisions, challenge bias, and help leaders navigate uncertainty.Download the ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠episode transcript⁠⁠⁠⁠⁠⁠⁠===== What does it really take for AI to transform supply chains successfully? In this episode with Benjamin Bargetzi, neuroscientist and tech entrepreneur, we explore why the answer may lie less in algorithms and more in the human brain. Benjamin shares how AI can become a sparring partner for better decisions, helping leaders challenge bias, build trust, and navigate uncertainty without losing human judgment. ===== Guest: Benjamin Bargetzi – Neuroscientist, Author & Tech Pioneer, Founder of Project MindGuard, and former Advisor to the Chairman of the World Economic ForumBenjamin Bargetzi is one of Europe's most-demanded pioneers on the intersection of artificial intelligence and the human brain. A Swiss neuroscientist, psychologist, bestseller author, and tech entrepreneur, he has held key roles with Google, Amazon, and the World Economic Forum, and studied the human brain in Oxford, London, Zurich, and Singapore. He is the personal advisor to key political figures around the world, and founder of MindGuard, a tech ecosystem combining neuroscience training methods with machine learning to help Ukrainian citizens, hospitals, and veterans deal with extreme stress, PTSD & trauma.Host: Richard Howells⁠⁠⁠⁠⁠Richard Howells⁠⁠⁠⁠⁠ has been working in the Supply Chain Management and Manufacturing space for over 30 years. He is responsible for driving the thought leadership and awareness of SAP's ERP, Finance, and Supply Chain solutions and is an active writer, podcaster, and thought leader on the topics of supply chain, Industry 4.0, digitization, and sustainability.Host 2: Sin ToSin To brings over 15 years of experience in the digital media and technology industry – primarily in marketing, business development, thought leadership, and editorial. At SAP, they ensure that SAP's supply chain solutions are properly visible with a focus on future trends and sustainable innovations as part of the Thought Leadership & Awareness Supply Chain Team.===== Show Links:SAP Digital Supply Chain: www.sap.com/scmBenjamin Bargetzi Homepage: https://benjaminbargetzi.com/Book:  https://benjaminbargetzi.com/de/das-ende-der-leere/Book: Nie wieder sinnlos: 42 Impulse, die Dein Leben verändernBook: The End of Emptiness: 42 thoughts, that will transform your lifeFollow Us on Social Media : Benjamin BargetziLinkedIn: https://www.linkedin.com/in/benjamin-b-bargetzi/ Richard Howells:LinkedIn: ⁠⁠⁠www.linkedin.com/in/richardjhowells⁠⁠⁠ Sin To: LinkedIn: ⁠⁠⁠www.linkedin.com/in/sin-to-5334208⁠⁠⁠ SAP Digital Supply Chain:LinkedIn: ⁠⁠⁠www.linkedin.com/showcase/sapdsc/⁠⁠⁠ Please give us a like, share, and subscribe to stay up-to-date on future episodes!  ===== Chapters: 00:00:00 Intro00:00:51 Meet Benjamin Bargetzi00:04:06 Why AI Transformations Fail00:07:11 AI as Sparring Partner00:09:13 Three Jobs of ML00:16:01 Biases Under Uncertainty00:24:19 Strengthening Decision Muscle00:28:18 Leading Change That Sticks00:32:02 Turn Complaints Into Innovation00:35:20 Dopamine and Meaningful Work00:36:41 The future of Supply Chain 00:37:54 Outro

This week on CMO Confidential, we are revisiting one of our favorite conversations with Rob Ward from January of 2026.A CMO Confidential Interview with Rob Ward, co-founder and General Partner of Meritech Capital, a top Silicon Valley venture firm. Rob shares his take on what he calls a "super terrifying and exciting time" and provides perspective on AI receiving the most capital of any technology in history, the "durability of revenue" and how quickly start-ups are now reaching $100 million in revenue. Key topics include: why VC's focus on growth vs. profitability; the risks associated with massive long-term capital investment; why marketers should pick a "trusted advisor" as their AI partner; and why your data strategy needs "context. Tune in to hear how Astronomer handled the "Coldplay Concert Incident" which immediately became a PR classic and the "VC Foie Gras Effect."What happens when a top venture capitalist pulls back the curtain on AI, valuations, hype cycles, and what's actually working?In this episode of CMO Confidential, host Mike Linton sits down with Rob Ward, Co-Founder and General Partner at Metech Capital, to unpack the realities behind the AI boom. Rob has spent more than 26 years investing in category-defining companies like Facebook (Meta), Snowflake, NetSuite, Zipcar, and Cloudera — and he brings a rare, grounded perspective to today's AI frenzy.Together, they explore: • Why AI adoption is still early — despite explosive growth • The real risks behind inflated valuations and “AI-washing” • How VC decision-making changes during platform shifts • What marketers and executives should actually look for when choosing AI partners • Why data strategy, change management, and trust matter more than tools • What layoffs, productivity, and the future of work really look like beneath the headlines • A masterclass in crisis communications, featuring Ryan Reynolds, Gwyneth Paltrow, and ColdplayIf you're a CMO, CEO, board member, founder, or agency leader trying to make sense of AI without getting swept up in the hype — this is a must-listen conversation.⸻Chapter Markers00:00 – Welcome to CMO Confidential00:19 – Introducing Rob Ward and today's AI conversation01:13 – Where we really are in AI adoption02:26 – Explosive AI growth: what's real vs hype03:35 – Why enterprise AI adoption is still a slog04:37 – Vendor spend, hyperscalers, and the trillion-dollar buildout06:12 – Is this an AI bubble? Public vs private market realities07:20 – Accelerating investment rounds and lack of diligence08:12 – AI-washing and durability of AI businesses09:46 – Proof-of-concepts, switching costs, and fragile loyalty10:55 – Big Tech vs startups: why this cycle is different11:40 – Why VCs chase platform shifts despite the risks13:05 – How AI is changing profitability and headcount math16:11 – “FOGRA” investing and capital distortion17:00 – Circular investing and data-center risk18:23 – Data centers, GPUs, and betting on the wrong future19:38 – Credit default swaps and financial warning signs21:45 – How executives should choose AI vendors22:58 – Change management and why culture matters most24:09 – Why data strategy is the real AI strategy26:36 – “Frequently wrong, never in doubt” and AI hallucinations27:01 – Practical AI use cases for marketers30:00 – Layoffs, productivity, and what's really happening to jobs33:05 – The best questions to spot real AI fluency35:00 – AI safety, geopolitics, and long-term risks36:38 – Crisis management masterclass: Astronomer, Coldplay & Ryan Reynolds39:58 – Final advice and closing thoughts⸻Subscribe for weekly episodes featuring world-class marketing leaders, board members, and C-Suite executives.#CMOConfidential, #MarketingLeadership, #BrandStrategy, #CorporateActivism, #MarketingStrategy, #CMO, #AIinMarketing, #ExecutiveLeadership, #BrandReputation, #ConsumerTrust, #DigitalMarketing, #MarketingInsights, #ThoughtLeadership, #BusinessStrategy, #CustomerCentricSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

There's a room you're not yet in. Maybe it's a literal room — the board meeting, the investor briefing, the conversation at the level above yours where decisions get made that shape your organization and your career. Maybe it's more of a concept — the level of credibility where people seek out your perspective rather than just your report. Where you're consulted, not just informed. Becoming a trusted advisor to a board is one of those topics that sounds like it belongs to a specific career stage. But the behaviors, habits, and communication patterns that make someone genuinely valuable at board level are not developed the week before you need them. They're built over years — and the leader who starts now will be genuinely ready when the moment comes. In this episode of Leading Women in Tech, Toni Collis breaks down exactly what board-level credibility looks like, how it's built, and what you can start doing right now — wherever you are in your career. This is for you if:   ➡️  You're the leader actively working toward the C-suite who knows the board relationship is her frontier ➡️  You're the woman considering fractional work, NED roles, or an encore career — and who needs to understand how to position herself for board-level advisory work ➡️  You're the Director or VP who's not thinking about boards yet — and who is going to leave this episode with the most immediately actionable content, because the seeds of board credibility are planted years before the harvest What's covered: ➡️  What being a trusted advisor actually means — and why the conventional picture is wrong. Boards don't want information providers. They want people who help them think. ➡️  What boards actually want from an advisor — the real version, not the official one. Five specific capabilities that make someone genuinely valuable in a board context, including pattern recognition, intellectual honesty under pressure, and executive listening ➡️  The communication shift that changes everything — stop leading with the what and start leading with the so what. The four-part trusted advisor structure that works in any high-stakes senior room ➡️  How to build the relationships that create board-level credibility — including why most people start too late, how to be useful before you make an ask, and why making your thinking visible is one of the most effective career investments available to you ➡️  What you can start doing right now — five specific behaviors for the earlier-career listener that compound into board-level credibility over time. Including reading the rooms above yours, practicing strategic language in every meeting you're already in, and volunteering for board-visible work ➡️  The fractional and encore career dimension — how to translate your experience into board language, how to be findable for the right roles, and how to build the portfolio of evidence that boards and fractional hiring organizations are actually looking for   Whether you want the C-suite, a non-executive director role, a fractional career, or you just want to be the kind of leader who gets consulted rather than just informed — this episode gives you the framework.   Further listening (related episodes) ⏹️  Episode 286 — Executive Presence for Women in Tech: https://tonicollis.com/leading-women-tech/286-executive-presence-for-women-in-tech ⏹️  Episode 292 — From Tactical to Strategic: The Unspoken Rules for Women Stepping Into Executive Leadership: https://tonicollis.com/leading-women-tech/291-c-level-leadership-for-women-in-tech ⏹️  Episode 238 — Thinking Like an Executive: From Firefighter to Strategist: https://tonicollis.com/leading-women-tech/238-thinking-like-an-executive-from-firefighter-to-strategist ⏹️  Episode 241 — Thinking Like an Executive: Setting Priorities as an Executive: https://tonicollis.com/leading-women-tech/241-thinking-like-an-executive-setting-priorities ⏹️  Episode 236 — Thinking Like an Executive: Cultivating Your Executive Presence: https://tonicollis.com/leading-women-tech/236-thinking-like-an-executive-cultivating-executive-presence ⏹️  Episode 291 — C-Level Leadership for Women in Tech: What It Really Takes to Thrive: https://tonicollis.com/leading-women-tech/291-c-level-leadership-for-women-in-tech ⏹️  Episode 256 — No More Crickets: The Networking Strategy That Lands Jobs in 2025: https://tonicollis.com/leading-women-tech/256-networking-strategy-lands-jobs ⏹️  Episode 284 — Am I Ready to Be a Fractional Leader?: https://tonicollis.com/leading-women-tech/am-i-ready-for-fractional/ ⏹️  Episode 288 — How to Position Yourself as a Fractional Leader: https://tonicollis.com/leading-women-tech/288-fractional-leadership-positioning/ ⏹️  Episode 289 — How Fractional Leaders Actually Get Hired: https://tonicollis.com/leading-women-tech/289-how-fractional-leaders-get-hired/   Book a complimentary strategy call: tonicollis.com/lets-chat

What does jazz singing have to do with LinkedIn? More than you might think. This week's guest, Anna Rössler, has built a career helping senior leaders find their voice online while simultaneously developing her own as a singer-songwriter. Rather than separating her professional and creative identities, Anna has found a way to bring them together, and in doing so offers some valuable lessons about authenticity, confidence and human connection. We explore why so much online content feels performative, how AI is changing the way we communicate, and why the best personal brands aren't really about branding at all. Along the way we discuss experimentation, creativity, stage fright, networking, and the importance of building a life around the things that genuinely energise you. Whether you're trying to communicate more effectively at work, build a presence online, or simply find more balance between your career and your passions, there's plenty to take away from this conversation. Episode SummaryOn this episode, we discuss:Why authenticity is more than simply 'being yourself.'How personal branding is really about building trust.Why social media should be treated as a conversation, not a broadcast.The hidden metrics that matter more than likes and impressions.How to use AI without losing your own voice.Why experimentation beats chasing algorithms.What performing music teaches us about confidence and communication.How side passions can make us better professionals.Why designing your environment is often more important than motivation.The value of creating a life that gives you energy instead of draining it.Guest ProfileAnna Rössler is a marketing and LinkedIn specialist who helps organisations and senior leaders communicate more effectively through content and personal branding. Alongside her marketing career, she's an accomplished jazz and pop vocalist, songwriter and performer. Her work sits at the intersection of communication, creativity and authenticity, helping people find a voice that genuinely sounds like them—whether they're posting on LinkedIn or performing on stage. Follow Anna on LinkedIn and on her personal website.

Business right now is loud. AI disruption, declining trust, employees going quiet, leaders buried in meetings that don't move anything forward. Donald Thompson isn't trying to cover all of it. For 2026, he's narrowed his focus to four things: leadership excellence, employee engagement, AI in the human workforce, and trust-based brand authority.On this episode of High Octane Leadership, Don hands guest host Jackie Ferguson — two-time founder, best-selling author of The Inclusive Language Handbook, and former host of Diversity: Beyond the Checkbox — the questions, and lets her put him on the record about why these four pillars, and not the twenty other things he could be talking about.He opens with the standard he holds himself to: “When things are broken, it's my fault. When we miss a sales number, it's my fault.” That's leadership excellence in one sentence — are you a protector of your team, or a blame assigner?Leadership Excellence: Inside the LeaderView DiagnosticLeadership excellence is about the behaviors leaders model, not the behaviors they ask for. Don's case: if an organization only rewards financial metrics while claiming to care about people, that mismatch becomes a cultural problem that shows up downstream, whether leadership intends it or not. This pillar is also where Don's diagnostic tools live. LeaderView is Donald Thompson's whole-team leadership diagnostic, measuring how senior leadership teams function together rather than scoring individual leaders, and presents a redefined take on growth mindset that's rooted in resilience and after-action review instead of just learning.Employee EngagementDon's argument is that engagement is business-critical because great leadership behavior means nothing if it doesn't convert into how employees act when no one's watching. He points to two reasons engagement investment keeps failing: leaders treat a single town hall like it's enough communication (when digital marketing alone tells you it takes 12 to 15 touchpoints to land a message), and organizations run employee surveys without following through on what the feedback actually says — which breeds survey distrust instead of engagement.AI in the Human WorkforceThis pillar is deliberately not about the technology. Don's angle is AI's impact on culture and performance — and the recurring gap he sees is that most companies build their AI strategy around the technology first and think about the people it affects second. He shares a moment from a real strategy conversation where a CIO, an engineering manager, and a head of marketing all had to admit no one from HR was in the room when their AI strategy was briefed to the board. The bigger warning sign, in Don's view, is employee silence — people under stress don't complain, they go quiet, and most leaders are only watching the numbers, not the room.Trust-Based Brand AuthorityDon calls this the credibility economy: institutional trust is declining, AI-generated content is everywhere, and individual credibility has become scarce. His approach to building it is to own what you've done, credit who taught you, and be comfortable saying “I don't know, I'll get back to you” rather than spinning an answer you don't have. He walks through this using his own relationship with author Robert Buday as an example of sharing credit instead of hoarding it.In Episode 187 of High Octane Leadership, Thompson and Ferguson make the case that culture isn't the soft stuff. It's the operating system performance runs on.This is the blueprint for everything Don is building in 2026, straight from the source.Key Talking PointsCulture and Performance: Two Sides of One Coin — Why treating culture as “soft” misses the point, and the technology-rollout example that shows how culture accelerates or kills execution.Four Pillars, Not Twenty — How Don narrowed 25 years of leadership experience down to leadership excellence, employee engagement, AI in the human workforce, and trust-based brand authority — and what he deliberately left out.The Missing Voice in the AI Strategy Room — The question Don asks every executive team about their AI rollout, and why the answer is almost always “no.”LeaderView and ReceptiveEQ (Don's proprietary framework for timing and trust in feedback delivery) — Two diagnostic tools Don built to measure whole-team leadership dynamics and the timing and trust required for feedback to actually land.Employee Silence as an Early Warning Sign — Why disengaged employees don't complain, they go quiet — and what leaders miss when they only measure the numbers.The Credibility Economy — Don's case for trust-based brand authority in an AI-saturated content landscape, and the wedding reception conversation that shaped his leadership philosophy.Chapter Markers00:00  — Cold Open: Protector or Blame Assigner?01:00  — Welcome & Introducing Guest Host Jackie Ferguson02:00  — Turning the Tables: Jackie Introduces Donald Thompson03:00  — The Big Idea: Why Culture and Performance Are Two Sides of the Same Coin06:00  — Introducing the Four Pillars: Leadership, Engagement, AI, and Trust12:00  — What Made the Cut (and What Didn't) Building the Framework14:00  — Thought Leadership vs. Self-Promotion: Where's the Line?17:00  — Leadership Excellence: Inside the LeaderView Diagnostic21:00  — Redefining Growth Mindset Around Resilience, Not Just Learning23:00  — Introducing ReceptiveEQ: Why Timing and Trust Matter More Than the Message28:00  — Employee Engagement: Why Billions in Investment Isn't Moving the Needle31:00  — AI in the Human Workforce: What 88 Million Data Points Reveal36:00  — Trust-Based Brand Authority and the Credibility Economy42:00  — Building Brand Authority Without Don's Platform: Advice for Narrower Lanes47:00  — The Uncomfortable Truth: Jim Baum's Wedding Reception Lesson51:00  — Closing Thoughts and Where to Find Donald ThompsonAbout the Guest HostJackie Ferguson is a two-time founder, best-selling author, and award-winning strategist named to the Inc. Female Founders 200 list. She wrote the best-selling book The Inclusive Language Handbook: A Guide to Better Communication and Transformational Leadership and hosted the globally recognized podcast Diversity: Beyond the Checkbox. On this episode, she steps into the host chair to put Donald Thompson on the record about the four content pillars shaping his work in 2026.ResourcesDonald Thompson LinkedIn: https://www.linkedin.com/in/donaldthompsonjrDonald's Newsletter & Substack: https://substack.com/@donaldthompsonjrDonald's Books: https://donaldthompson.com/boo...

What does it take to leave a successful career, bet on yourself, and build a multi-seven-figure business from scratch? In this inspiring episode of the She Believed She Could™ Podcast, Allison Walsh sits down with Katie Love, Founder and CEO of Love Social Media, to talk about entrepreneurship, personal branding, social media marketing, and creating a business that supports the life you truly want. Before becoming a sought-after social media strategist, Katie was an NBC News reporter covering presidential elections, natural disasters, and major national stories. Despite achieving her lifelong career goal, she realized she was unfulfilled and decided to take a leap of faith into entrepreneurship. What started with zero clients, zero funding, and plenty of uncertainty eventually grew into a multi-seven-figure women-led agency serving hundreds of brands. Katie shares the lessons she learned while building her business during some of life's biggest transitions—including becoming a mother, navigating the challenges of entrepreneurship during the pandemic, and creating a non-traditional family dynamic that allowed her husband to become a stay-at-home dad. Together, Allison and Katie dive into the power of founder-led brands, why authenticity is outperforming polished content, and how business owners can leverage social media to build trust, authority, and meaningful connections with their audience. You'll also learn practical strategies for creating engaging content, improving visibility online, understanding platform selection, increasing engagement, and turning your expertise into business growth. Whether you're building a personal brand, growing a business, or looking for the confidence to take the next step toward your goals, this conversation will leave you inspired to show up, be seen, and believe in what's possible. What You'll Learn in This Episode: How Katie Love built a multi-seven-figure agency after leaving her career in broadcast journalism Why founder-led brands are winning and how personal branding drives business growth The social media strategies that turn content into credibility, trust, and revenue How to create authentic content that stands out in a crowded digital landscape Katie's top tips for increasing engagement, visibility, and audience connection The content mistakes most entrepreneurs make—and what to do instead Why saves, shares, and community-building matter more than vanity metrics How to overcome fear, show up confidently online, and become the face of your brand Lessons on scaling a business, leading a team, and creating a life aligned with your values The mindset shifts that helped Katie navigate entrepreneurship, motherhood, and massive growth This episode is sponsored by AdventHealth for Women. Learn more about their Women's Health Navigation Team and how they're making healthcare simpler for women and their families at AdventHealthForWomen.com. Positioned for Partnerships™ Mini Course - Turn your platform into a revenue-generating brand opportunity—without needing a massive following. Learn how to position your brand, create a high-converting media kit, and confidently pitch partnerships so brands instantly understand your value. 

A CMO Confidential Interview with Michael Treff, the CEO of Code and Theory. Michael shares his belief that the ambiguity in markets is here to stay, why traditional B2B playbooks aren't working like they used to, and why this is the "dawn of a new era for creativity."Key topics include:- Three key B2B questions companies are asking- The concepts of "stacking talent" and "forward-deployed teams"- The need to be truly honest about your organization and the marketplace- Why the future for agencies will be driven by tech, software, and serviceTune in to hear about why you should "Keep it simple," and why the future will bring "A reckoning for the service business."⏱️ Chapters1:12 - Guest Introduction and Overview of the B2B Marketplace4:35 - Technology Investments and the Changing Journey6:16 - Evolving Roles within the C-Suite7:20 - Culture Shifts and the Service Business Reckoning13:12 - Walled Gardens vs. Open Data Environments16:12 - Synthetic Data Sets18:40 - Advice for Traditional Clients26:35 - The Future of Creativity in B2B31:25 - Predictions for the Future33:37 - Closing and Final AdviceThis episode is sponsored by Typeface - the agentic AI marketing platform that turns one idea into thousands of on-brand assets. Learn more: typeface.ai/cmo.Subscribe for weekly episodes featuring world-class marketing leaders, board members, and C-Suite executives.#CMOConfidential, #MarketingLeadership, #BrandStrategy, #CorporateActivism, #MarketingStrategy, #CMO, #AIinMarketing, #ExecutiveLeadership, #BrandReputation, #ConsumerTrust, #DigitalMarketing, #MarketingInsights, #ThoughtLeadership, #BusinessStrategy, #CustomerCentricSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Recorded live at EIC 2026 in Berlin, Jeff and Jim sit down with Martin Kuppinger, founder and distinguished analyst at KuppingerCole. They dig into the tectonic shifts AI is bringing to identity and security, the AI security fabric framework, why decentralized identity thinking may be essential for governing the agentic mesh, the ongoing debate over NHI terminology, what organizations can do tactically today, and what concerns Martin most about where the industry is heading by 2030.Connect with Martin: https://www.linkedin.com/in/martinkuppinger/Connect with us on LinkedIn:Jim McDonald: https://www.linkedin.com/in/jimmcdonaldpmp/Jeff Steadman: https://www.linkedin.com/in/jeffsteadman/Visit the show on the web at http://idacpodcast.com00:00 Introduction and Welcome00:50 What a Distinguished Analyst Does01:37 EIC 2026: Thought Leadership and Best Practice04:17 Agentic AI: Non-Directed, Non-Deterministic Identity08:22 Speed of Change: Tactical Now, Strategic Later12:34 The AI Security Fabric: Five Capability Blocks15:10 Identity Fabric Origins and Market Growth18:27 Discovery as the Foundation for Governance19:48 Governance, Explainability, and Organizational Gaps22:00 Agent Lineage and Rethinking NHI Terminology23:50 LLMs vs. Small Language Models26:23 Is Agentic Identity a Genuinely New Problem?32:29 Humanoid Robots and the Limits of AI Reasoning37:05 Decentralized Identity, Trust Frameworks, and Signals41:07 Identity Verification and Consent for Agents48:42 What Concerns Martin About the Future of Identity50:34 Favorite AI Application: Assisted Driving55:00 Self-Driving Cars, Data, and Personal PrivacyKeywords: Martin Kuppinger, KuppingerCole, EIC 2026, EIC Berlin, agentic AI, AI security fabric, identity fabric, decentralized identity, AI governance, non-human identity, autonomous identity, dependent identity, agent lineage, explainability, MCP server, small language models, verifiable credentials, risk-based authorization, OT security, IDAC, Identity at the Center, Jeff Steadman, Jim McDonald, IAM, identity security

Five years ago, I launched Growing Social Now to reconnect with friends, colleagues, and inspiring leaders during the isolation of COVID.Along the way, something unexpected happened.As I revisited more than 50 conversations with entrepreneurs, marketers, keynote speakers, authors, innovators, and business leaders, I realized the podcast had never really been about social media.It had always been about presence.In this first episode of Brighter Presence, I share the story behind the rebrand, why visibility today is about far more than marketing, and what you can expect from this next chapter.If you're a CEO, executive, entrepreneur, keynote speaker, marketer, association leader, or business professional who wants to build greater visibility, credibility, influence, and trust in the age of AI, you're in the right place.Together, we'll explore executive visibility, thought leadership, AI, public relations, marketing, branding, storytelling, leadership, communication, creativity, travel, photography, and the people shaping what's next.I'm Barbara Rozgonyi, keynote speaker, marketing strategist, founder of Brighter Presence, and The Visibility Architect™. For more than three decades, I've helped leaders, organizations, and brands become easier to find, natural to trust, and impossible to ignore.Follow the podcast and subscribe to the Brighter Presence newsletter for practical strategies, inspiring conversations, and fresh ideas to help you build a brighter presence—in your work, your community, and your life.Welcome to Brighter Presence! I'm Barbara Rozgonyi, and I'm so glad you're here.What you'll get:Practical AI, PR, and marketing strategies to build visibility, credibility, influence, and trust.Who it's for:Leaders, executives, entrepreneurs, CMOs, keynote speakers, associations, and thought leaders ready to show up and stand out.What it's about:Exploring where AI, public relations, marketing, leadership, storytelling, and authentic human connection meet, and what that means for the future of business and leadership.Your host:Barbara Rozgonyi, The Visibility Architect™, keynote speaker, founder of Brighter Presence™ (formerly Growing Social Now), CoryWest Media, and WIRED PR Works, Fractional CMO, marketing and PR strategist, author, and photographer. I work with leaders who want to build trust, influence, and a brighter presence in an AI-powered world.Need a keynote speaker or visibility strategist for your next event? Visit BarbaraRozgonyi.com.Thanks for listening. I can't wait to continue the conversation with you.BarbaraRozgonyi.com | LinkedIn: Barbara Rozgonyi | Newsletter + Podcast: Brighter Presence

In this episode of the Future of the Firm podcast, Elizabeth Bolshaw, Global Content Strategist at EY, joins Emma Carroll, Head of Client Voice at Source, to explore the impact of AI on professional services thought leadership.  In this episode, we explore the following questions and more: How is the democratisation of information changing the competitive landscape of thought leadership for firms?  How can firms differentiate themselves in a competitive "sea of sameness"? With many CxOs expressing cynicism toward AI-generated thought leadership, how can firms maintain transparency and client trust? Does letting AI do all the heavy lifting risk making our critical thinking lazy? If so, what does this "cognitive atrophy" mean for thought leadership? How is generative engine optimisation (GEO) forcing firms to rethink gated content, and why are LLMs now considered an audience? How can smaller thought leadership teams use AI to overcome resource constraints, establish a niche, and compete with industry giants?   

What happens when you're wildly successful at a life you didn't consciously choose? Wani Iris Manly, Esq., grew up groomed for one thing: the law. She did the work, built the firm, drove the Porsche. And then, on New Year's Eve in 2010, she sat alone and took an honest look at the gap between the life she had and the life she actually wanted. What followed was one of the more audacious pivots you'll hear about — selling her car, her apartment, and most of her belongings, and moving solo to Paris without a plan, without French, and without a single contact in the city. That's where the story gets interesting — because Paris didn't just change her circumstances. It cracked her open. Books started pouring out of her. An article for an expat magazine led to speaking invitations at salon-style soirees. And what began as storytelling became something with structure, depth, and demand: a framework around change, identity, and what it actually takes to stop surviving and start living deliberately. In this conversation, Bill Sherman and Wani explore the layered journey from attorney to thought leader — and it's anything but linear. She talks about the very specific cognitive dissonance of having to affirm a new identity every morning when your subconscious has spent 22 years believing it's a lawyer. She gets candid about the differences between the US and European speaking markets — where she earns her fees, where she adjusts her rates, and how geography can quietly shape your perceived value as a speaker. She reflects on what it means to carry a message professionally that you're still personally living through. The through-line Wani keeps returning to is this: external change — new city, new title, new audience — doesn't stick unless the internal identity shifts first. That's the work. And in a field full of change management frameworks, her version carries unusual weight because she didn't just study it. She did it. Repeatedly. Often at considerable personal cost. If you're a practitioner of any kind — speaker, author, consultant — navigating a career transition or wondering when the momentum finally arrives, this one's worth your full attention. Three Key Takeaways: • True change is an inside job. Wani's central framework is clear: no external shift — new job, new city, new role — will hold unless your internal identity changes first. Waiting for circumstances to rearrange themselves is a recipe for staying stuck. • Building thought leadership takes time, and the signals come slowly. Wani spent years speaking at Parisian soirees, cold-pitching podcasts, and doing TED talks in Northern Ireland and Canada before landing a 2,000-person stage in Monaco. The work precedes the visibility by a wide margin, and staying in the game long enough to be found is part of the strategy. • Identity is stickier than circumstance. Transitioning out of a high-status professional identity — attorney, doctor, executive — requires more than a career pivot. Wani describes needing to affirm her new identity as a speaker daily, because the subconscious defaults to the self-concept it's held for decades. The rebranding is internal before it's external. Both Wani Iris Manly and CB Bowman know something most high achievers won't say out loud: claiming a new identity before the world validates it takes a specific kind of courage — and it's a skill you can build. In this episode, Wani talks about affirming "I am a speaker" daily for years before the stages matched the vision. CB Bowman's conversation takes that same tension and goes deeper into what courage actually looks like as a practicing thought leader — when to hold your lane, when to change it, and what it costs either way. If Wani's story resonated with you, CB's episode will give you a framework to go with the feeling. Listen to Courage in Thought Leadership with CB Bowman!

In this episode of Published and Paid®: The Podcast, Jasmine Womack shares what it really takes to write a thought-leadership book that sells and supports a business.Note: This episode is being reuploaded from the Published and Paid podcast archives.A powerful book is not just a passion project. For coaches, consultants, speakers, and experts, a book should be created with a clear strategy, a strong framework, and a purpose beyond book sales. Jasmine explains why strong writing alone is not enough and why positioning, marketing, and monetization must be considered before the first chapter is written.This episode is for experts who want to turn their expertise, experience, and personal story into a book that establishes authority, supports speaking opportunities, strengthens coaching or consulting offers, and creates a pathway for business growth.Jasmine breaks down how to start with the end in mind, use storytelling strategically, build a signature framework, create a monetization plan, and begin creating demand before the book is released.In This Episode, The Blueprint to Writing a Thought Leadership Book That Sells: Viewers Will Learn:→ Why a book should be written with a clear business goal in mind→ How to turn expertise and experience into a profitable thought-leadership book→ Why good writing alone does not guarantee book sales or business growth→ How storytelling should support the reader's transformation→ Why a signature framework is essential for expert positioning→ How a book can support speaking, coaching, consulting, and digital product offers→ Why authors should think beyond book sales and create a monetization plan→ How to build interest and demand before the book is releasedKey Takeaways:A thought-leadership book should begin with the end in mind. Before writing, experts should know what they want the book to do for the reader and for the business.Strong writing matters, but strategy matters too. Marketing, positioning, and offer alignment can determine whether a book creates real business opportunities.Personal stories should support the transformation. The story should help teach, guide, and lead the reader toward a meaningful result.A signature framework gives the book structure. It can also become the foundation for coaching offers, consulting services, speaking topics, and digital products.Book sales are only one part of the opportunity. A strong monetization plan can help a book support visibility, authority, clients, and long-term business growth.Notable Quotes from Jasmine:“Nobody cares about your book as much as you do. They care about how it helps them.”“You're not writing a memoir. You're creating a movement.”“Your personal story should support the transformation, not take the spotlight.”“If you don't have a monetization plan, your book becomes a missed opportunity.”• Join - A 5-Day Live (Virtual) Training to Help Experts Turn Their Book Into Coaching, Speaking, Consulting, and Event Profits: → https://www.jasminewomack.com/monetize • Interested in working with us? Apply now - https://www.jasminewomack.com/apply• Subscribe - Jasmine Womack | Book Coach & Business Strategist → https://www.youtube.com/@TheJasmineWomack • Instagram - https://www.instagram.com/thejasminewomack• TikTok - https://www.tiktok.com/@thejasminewomack • LinkedIn - https://www.linkedin.com/in/thejasminewomack/ • Facebook - https://www.facebook.com/theejasminewomack

I would NEVER invest in myself or my business without expecting a return.A big return.When I spend money, I expect value.And this is exactly how I coach my clients to think.As entrepreneurs.As CEOs.As people who invest wisely in the growth of their businesses.This week I'm walking you through everything that's included in the GROW Independent Mastermind.This is my 12-month advanced mastermind where you'll build your $250K Revenue Engine.10 people have already said yes.And now I want to make sure you have everything you need to decide if this is the right next move for your business.In this episode, I'm breaking down the 4-step GROW Independent process.We talk about:Thought Leadership and Intellectual Property, so you can define your exact corner of the market and own your unique point of viewThe $250K Revenue Engine, so you can understand the mechanics behind a multi six-figure businessHigh-Converting Copywriting and Compelling Content, so you can attract your buyers and convert them fasterAnd Advanced Wealth-Building Strategy and Mindset, so your business becomes a financial asset that creates stability for you and the people you loveI also walk you through the exact structure of the program.The curriculum.The weekly live coaching.The Telegram community.And the special bonus that makes this round of GROW Independent such an incredible value.This episode is not just for people thinking about joining GROW Independent.It is for any coach, consultant, or independent professional who wants to get better at marketing, selling, and talking about the value of their work.I'm not just explaining the program.I'm modeling how to sell an offer with clarity, conviction, and real belief.If you've ever wondered how I've built so much demand for my coaching and my programs, this episode will show you exactly how I think about it.And if you know this is your year to build a real revenue engine, now is the time.

A PE bankruptcy specialist and BCG partner walk into a bar...Just kidding, they walked into HBR... and they're trying to sell you a framework!Product Manager Brian Orlando and Enterprise Business Agility Leader Om Patel dissect the April HBR piece arguing that "consensus decision-making doesn't work in the AI era." By the end, you'll spot the sales funnel dressed as thought leadership, understand who profits from "autonomous scrum," and (hopefully) never read a management article the same way again.Listen or Watch as we discuss and debate:• Why the OVIS framework is RACI in a trench coat• How the authors' try to undermine building consensus• What "autonomous scrum" is (it's just scrum)• The fiduciary duty argument• A Peacetime/Wartime CEO concept lifted without attribution• Questions to ask whenever an HBR article recommends a specific consulting firm's methodologyHBR: Decision-Making by Consensus Doesn't Work in the AI Era (Rosenthal/Zuckerman, 2026-04-07)https://hbr.org/2026/04/decision-making-by-consensus-doesnt-work-in-the-ai-era#DecisionMaking #ManagementConsulting #CorporateGovernanceHarvard Business Review, Saybrook Capital, Boston Consulting Group, United Airlines bankruptcy 2002-2006, The Hard Thing About Hard Things by Ben Horowitz, Working Backwards by Colin Bryar and Bill Carr, RACI matrix, Jeff Bezos, Marty CaganLINKSYouTube: https://www.youtube.com/@arguingagileSpotify: https://open.spotify.com/show/362QvYORmtZRKAeTAE57v3Apple: https://podcasts.apple.com/us/podcast/agile-podcast/id1568557596INTRO MUSICToronto Is My BeatBy Whitewolf (Source: https://ccmixter.org/files/whitewolf225/60181)CC BY 4.0 DEED (https://creativecommons.org/licenses/by/4.0/deed.en)

Architectural Abundance: Tuning Out Market Volatility and Structuring Purposeful Wealth with Chad CoeIn a recent episode of The Thoughtful Entrepreneur Podcast, host Josh Elledge sat down with Chad Coe, the Founder and Owner of COE Financial Group, to dissect the systemic emotional traps that frequently compromise long-term corporate and personal liquidity. Chad, an independent financial architect, seasoned corporate speaker, and professional auctioneer, brings a heart-centered yet highly disciplined philosophy to wealth management and capital preservation. This conversation serves as an essential strategic playbook for high-performing founders, mid-market executives, and entrepreneurial leaders who want to insulate their investment portfolios from sensationalized media noise, align their personal values with their financial infrastructure, and engineer a self-sustaining lifestyle that balances extreme professional velocity with intentional, restorative downtime.The Strategy of Abundance: Fiduciary Governance, Market Arbitrage, and Purposeful Asset AllocationThe primary vulnerability threatening the wealth retention of successful entrepreneurs is rarely a sudden macroeconomic shift, but rather a structural failure to isolate long-term capital preservation from near-term market noise. Chad Coe explains that when business owners react impulsively to sensationalized media headlines, political cycles, or policy fluctuations, they introduce severe transaction friction and emotional volatility into their asset management strategies. True financial optimization demands an unyielding focus on underlying business fundamentals—recognizing that corporate earnings, rather than daily news cycles, are the empirical drivers of equity appreciation over time. By partnering with an independent fiduciary advisor who is legally bound to put the client's interests first, founders can bypass institutional product pushing, minimize fee drag, and design a diversified asset architecture capable of aggressively compounding wealth while neutralizing the erosive toll of inflation on idle cash reserves.To insulate an enterprise or a personal portfolio against shifting industry trends, executive leadership must treat time management and personal networking as strict operational disciplines. Many high-achievers fall into the trap of reactive calendar scheduling, allowing administrative debt to crowd out the strategic peer masterminds and physical hobbies—such as high-level networking dinners or competitive pickleball tournaments—that actively recharge their cognitive capacity. Real-world wealth optimization is unlocked when an executive intentionally blocks out time for these high-leverage relationships, treating personal well-being as critical corporate infrastructure that sharpens real-time decision-making. Applying athletic metaphors to market execution, such as staying prepared and anticipating recurring patterns before they manifest on a balance sheet, enables leaders to maintain an authoritative edge in high-stakes negotiations and capital allocation alike.Furthermore, building an impactful legacy in an increasingly automated marketplace requires thought leaders to systematically deploy media platforms, such as strategic podcasting and intentional corporate philanthropy, to scale their inbound authority networks. Bypassing unverified matching services and focusing ruthlessly on high-quality, authentic storytelling allows founders to cultivate deep trust with prospective clients and cross-functional partners over years. This long-tail visibility strategy converts a leader's personal resilience and unique background into a powerful business development asset that continuously feeds the enterprise pipeline. Ultimately, permanent wealth mastery belongs to the organizations and individuals that treat life design as an engineered blueprint, executing regular gap analyses to align their daily calendars with empirical financial milestones to predictably scale long-term enterprise value.About Chad CoeChad Coe is the Founder and Owner of COE Financial Group, a premier keynote speaker, professional charity auctioneer, and independent wealth strategist. Drawing from a resilient background overcoming early educational challenges to build highly successful financial advisory frameworks, Chad infuses a heart-centered, transparent philosophy into asset allocation. He is a dedicated strategic connector and podcaster focused on helping corporate executives eliminate operational investment anxiety, clarify their core life values, and achieve true financial confidence.About COE Financial GroupCOE Financial Group is an elite independent financial planning and wealth management consultancy designed to help business owners, high-net-worth individuals, and families construct robust investment portfolios. The firm specializes in delivering comprehensive fiduciary spending audits, custom asset diversification strategies, and holistic retirement blueprints that integrate real estate and alternative investments. Through structured implementation playbooks and educational resources, COE Financial Group enables clients to ignore short-term market noise and secure sustainable, multi-generational wealth.Links Mentioned in This EpisodeCOE Financial Group Official Website: coefinancial.comChad Coe on LinkedIn: linkedin.com/in/chadcoeKey Episode HighlightsTuning Out the Market Noise: Shifting your investment philosophy away from sensational headlines to focus entirely on long-term corporate earnings and data-driven business fundamentals.The Fiduciary Mandate: Selecting independent financial advisors who are legally obligated to act in your best interest rather than pushing proprietary institutional products.The Calendar Block for Restorative Freedom: Utilizing proactive time management systems to defend space for physical fitness, travel, and high-impact peer masterminds.The Power of Value-Driven Circles: Organizing curated networking dinners and entrepreneurial mastermind groups to share high-yield business opportunities and deepen strategic relationships.Thought Leadership and Media Scale: Leveraging podcast guesting and intentional corporate messaging to construct permanent, searchable authority assets that drive compounding visibility.ConclusionThe conversation with Chad Coe reinforces that elite wealth management is an intentional architecture built on structural discipline and radical clarity of purpose rather than reactive market speculation. By standardizing internal financial governance, removing emotional friction from asset allocation, and ruthlessly protecting human-centric strategic capacity, business leaders can transform volatile capital into a highly structured, self-sustaining corporate asset.More from The Thoughtful Entrepreneur

A CMO Confidential Interview with Drew Pinto, EVP and Chief Revenue and Technology Officer of Marriott International. Drew discusses the concept that architecture and data should be viewed as a means to an end, methods for assessing legacy systems, and why tech is critical to customer experience.Key topics include: - Why he believes in "built to change”- Ways to assess your data- Why marketers shouldn't get "enamored by solutions- The idea of "buying commodities" vs. building everything yourselfTune in to hear a discussion about "data puddles," and why marketers should take their tech partners to dinner.⏱️ Chapters1:12 - Introduction and Guest Welcome2:32 -Defining Data Architecture5:00 - Evaluating Legacy Systems12:51 - Sponsor Message: Typeface ARC Agents13:55 - Built to Change vs. Built to Last17:15 - Tech Sourcing: Build vs. Buy21:11 - Customer Experience and Data Management27:54 - Common Mistakes and Advice for Marketers30:44 - Closing Remarks and Final ThoughtsThis episode is sponsored by Typeface - the agentic AI marketing platform that turns one idea into thousands of on-brand assets. Learn more: typeface.ai/cmo. Subscribe for weekly episodes featuring world-class marketing leaders, board members, and C-Suite executives.#CMOConfidential, #MarketingLeadership, #BrandStrategy, #CorporateActivism, #MarketingStrategy, #CMO, #AIinMarketing, #ExecutiveLeadership, #BrandReputation, #ConsumerTrust, #DigitalMarketing, #MarketingInsights, #ThoughtLeadership, #BusinessStrategy, #CustomerCentricSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Sponsors: ◦ Visit Buildertrend to schedule a demo ◦ Marvin Windows and Doors ◦ Sub-Zero Wolf Cove Showroom Phoenix Connect with Julia Bonner Zade:  ◦ https://pierce-pr.com  ◦ https://www.linkedin.com/in/juliaebonner  Connect with Brad Leavitt: Website | Instagram | Facebook | Houzz | Pinterest | YouTube

As the podcast starts its fourth year, we take a look back this week: to its origins, how the content and message have changed over the years, what guests stood out as formative to building the audience and the lessons learned about macro and markets along the way. In a twist, the microphone gets turned around as well, with our host, Tim Graf, taking a turn as a guest. Ramu Thiagarajan, Head of Thought Leadership for State Street takes over this special birthday edition of Street Signals!See omnystudio.com/listener for privacy information.

What happens when ambitious, purpose-driven women come together to learn, connect, and elevate their brands? In this special She Believed She Could™ Podcast episode, Allison Walsh and Carolina Flores recap the unforgettable She Believed She Could Summit and Visibility Lab, sharing the transformational moments, powerful breakthroughs, and practical strategies that left attendees inspired and ready to take action. Throughout the conversation, they reflect on the summit's biggest themes—including personal branding, storytelling, public relations, podcast guesting, private podcasting, social media strategy, website development, book publishing, influencer marketing, brand partnerships, and content creation. You'll hear insights from an incredible lineup of experts who generously shared their knowledge, experience, and actionable tools to help women grow their visibility, build authority, and create greater impact through their businesses and personal brands. The episode also provides a behind-the-scenes look at Visibility Lab, where attendees received hands-on coaching, professional content creation support, brand messaging guidance, media training, and confidence-building experiences that transformed how they show up online and in their businesses. Whether you're building a personal brand, growing a business, launching a podcast, writing a book, pursuing brand partnerships, or simply looking for the confidence to step into your next level, this episode will leave you inspired and equipped with practical next steps. In This Episode You'll Learn: How to build a stronger personal brand Why visibility creates business opportunities The power of public relations and earned media How podcast guesting can grow your audience Why private podcasts are becoming a powerful marketing tool Social media strategies that build authentic communities Website essentials every entrepreneur needs How to leverage influencer marketing and brand partnerships The importance of storytelling in business growth Why confidence grows through action and implementation How strategic networking accelerates success The role of community in personal and professional growth If you've ever felt stuck, uncertain about your next step, or hesitant to put yourself out there, this conversation is your reminder that your story matters—and your next opportunity may be one courageous step away. Positioned for Partnerships™ Mini Course - Turn your platform into a revenue-generating brand opportunity—without needing a massive following. Learn how to position your brand, create a high-converting media kit, and confidently pitch partnerships so brands instantly understand your value. 

There is no denying that artificial intelligence is rapidly changing how we work, communicate, and lead, leaving many professionals wondering how to future-proof their career in an increasingly automated world. While AI can generate information in seconds, we desperately need leaders who can make meaning of information, influence others, and inspire action. This is the work of thought leadership. In this episode, I explore why thought leadership has become one of the most important leadership skills leaders can develop and why leadership in the age of AI requires far more than simply knowing things or technical expertise alone. Many women leaders hear the phrase thought leadership and assume it means becoming an influencer, author, or keynote speaker. In reality, becoming a thought leader is about increasing your influence, visibility, and credibility by sharing your unique perspective and expertise. For women seeking greater impact, stronger executive presence, and access to new opportunities, thought leadership is one of the most powerful leadership skills for women to develop, regardless of industry, role, or career stage. In the age of AI, your expertise alone is no longer enough. Information is everywhere. The leaders who create the greatest value are those who can interpret information, connect ideas, challenge assumptions, spot patterns, and help others navigate uncertainty. AI can summarize data and generate content, but it cannot replicate your lived experiences, professional judgment, values, intuition, or ability to lead people through change. In an era of constant digital transformation, these human capabilities are becoming more valuable, not less. Listen in to hear how thought leadership can support your leadership development and create long-term career resilience. If you're looking to strengthen your influence and develop the leadership skills that will matter most in the future, this episode will help you better understand the evolving relationship between AI and leadership and how to position yourself for lasting success. Links Mentioned: June 24th Free Workshop: The Future-Proof Leader: Why Your Thought Leadership Matters Significantly More in the Age of AI: https://saradean.com/future/ Denise Brosseau and The Thought Leadership Lab: https://thoughtleadershiplab.com/what-is-a-thought-leader/ Hire Sara to speak: saradean.com/speaking Coach with Sara: https://saradean.com/executive-coaching-services Connect with Sara on LinkedIn: https://www.linkedin.com/in/saradeanspeaks Watch Shameless Leadership episodes on YouTube: https://www.youtube.com/@saradeanspeaks Learn more about your ad choices. Visit podcastchoices.com/adchoices

AI is changing how people discover, evaluate, trust, buy, create, hire, and compete. The bigger question is whether your business model is built to survive a future where attention is fragmented, trust is harder to earn, execution is easier to automate, and buyers have more options than ever. Learn how to activate the M.A.S.S. Effect Business Model, a strategic ecosystem built around: • Media to create attention, trust, authority, and discoverability • Assets to create scalability, leverage, and income beyond your direct time • Strategy to create clarity, alignment, interpretation, and better decisions • Systems to reduce friction, support consistency, and keep the business moving Many businesses are addicted to acquisition because they never built retention. In an AI accelerated world, that becomes dangerous because information is easier to access, skills are being compressed, and execution is becoming automated. The real value now shifts toward trust, experience, clarity, influence, systems, and community. The future belongs to adaptive businesses that can evolve with the market, keep customers connected, turn trust into retention, and scale without breaking the founder, team, or customer experience. If your business grew tomorrow, could it actually hold the growth, or would the model collapse under the weight of what you asked for? Beyond The Episode Gems: Buy Troy's Book, Strategize Up: The Blueprint To Scale Your Business StrategizeUpBook.com Discover All Podcasts On The HubSpot Podcast Network Get Free HubSpot Marketing Tools To Help You Grow Your Business Grow Your Business Faster Using HubSpot's CRM Platform Support The Podcast & Connect With Troy:  Rate & Review iDigress: iDigress.fm/Reviews Follow Troy's Socials @FindTroy: LinkedIn, Instagram, Threads, TikTok Subscribe to Troy's YouTube Channel For Strategy Videos & See Masterclass Episodes Need Growth Strategy, A Keynote Speaker, Or Want To Sponsor The Podcast? Go To FindTroy.com