Podcasts about thought leadership

What happens when a story crosses a border? Can it also help us move beyond our own boundaries?In the first episode of season four of Our World, Connected, host Christine Wilson speaks with Elif Shafak about belonging, memory and the power of literature in divided times. Elif recalls on how, as a solitary child moving across cultures, she found both freedom and friendship in a place called “Storyland”. As now as an adult reflecting on a polarised world,  she reflects on how stories can take us beyond ourselves, challenge divisions between “us” and “them”, and act as an “antidote to apathy”.We also hear from Deepa Bhasthi, writer and translator of Banu Mushtaq's Heart Lamp, winner of the 2025 International Booker Prize. Deepa explores translation as a creative act and asks what is lost when distinctive voices and ways of seeing the world are “smoothed” for English-speaking readers.Together, Elif and Deepa make the case for stories as a form of connection across languages, cultures and borders. In a world of polarisation and information overload, they ask how literature can keep us curious, compassionate and open to lives different from our own.Listen to Our World, Connected, the award-winning podcast from the British Council, exploring culture, communication and the power of collaboration in a changing world.

Today, I'm so excited to welcome back my friend and thought leader, Jason van Orden.    You may remember Jason from Episode 461 that aired in September of 2022, where we talked about becoming a thought leader in your industry. Or, if you're a long-time listener, you may have heard our conversation on how to stop robbing yourself of your best work in Episode 128, which aired in 2017.   Jason serves established experts who keep hitting the same growth ceilings. He finds and removes what's keeping them stuck without losing what makes their work valuable, allowing them to help more people, create sustainable income, and enjoy a business that supports their life without consuming it.   In this episode, we'll explore: Why AI is not here to replace your creativity or thought leadership, and how to use it as a thinking partner that amplifies your unique genius instead The real reason most people aren't getting results from AI, and the five key areas where experts and thought leaders fall short How cognitive offloading frees you to stay in your zone of genius, and why the opportunity cost of not organizing your ideas has never been higher Jason's current favorites: Book: Show Your Work by Austin Kleon, Speaker: Zohran Mamdani, and Podcast: The Rest Is Science   More from Jason Van Orden His previous appearances on the podcast in Episode 128 & Episode 461 His free gift to our community, jasonvanorden.com/claude Website: https://jasonvanorden.com/  LinkedIn: https://www.linkedin.com/in/jasonvanorden    More from Tricia  Read my Letters on Leadership, Influence & Love on Substack Explore my content and follow me on YouTube Follow me on Instagram  Connect with me on Facebook  Connect with me on LinkedIn  Visit my website at TriciaBrouk.com 

What if the reason you're not getting the opportunities you know you're capable of isn't because you're being overlooked—but because you're underexposed?In Part 3 of the Icon Series, Allison Walsh breaks down the “visibility gap”: the space between what you're capable of and what other people actually know to call you for.For many high-achieving women, expertise isn't the problem. You've built the experience. You've created results. You've developed ideas worth sharing. But your message, visibility, and platform may not have caught up to the woman you've become.In this episode, Allison shares how to close the clarity, evidence, repetition, invitation, and identity gaps that can keep brilliant women from becoming known for their expertise. She also shares her own story of how years of visible contribution created an unexpected career opportunity—and why visibility isn't vanity when it gives meaningful work somewhere further to travel.You'll learn how to:• Decide what you want to be known for• Develop a clear point of view around your expertise• Build and communicate proof of your authority• Use repetition to build reputation equity• Create a platform strategy without being everywhere• Make clearer invitations for people to hire, refer, invite, or work with you• Stop confusing being new to visibility with being new to your expertiseYou don't need to become louder everywhere. You need to become clearer and more intentional in the right places.Because visibility without positioning creates attention. Visibility plus positioning creates opportunity. About the ICON SeriesICON stands for Intention, Create, Own, Next—a series about intentionally creating your next incredible chapter.This episode is Part Two, focused on CREATE and the process of turning your experience, expertise, and lessons into something that creates value, impact, and opportunity.In the next episode, Allison will explore what it means to OWN your value and close the visibility gap between what you're capable of and what the world knows to call you for. Continue Your JourneyIf you're ready to intentionally create your next incredible chapter, Allison invites you to join the ICONIC Impact Summit on November 5 in Winter Park.And if you're looking for strategic support to turn your expertise, story, and vision into a recognizable platform and business, explore the She Believed She Could™ Collective, where the work centers around mindset, messaging, marketing, monetization, and momentum. This episode is sponsored by AdventHealth for Women. Learn more about their Women's Health Navigation Team and how they're making healthcare simpler for women and their families at AdventHealthForWomen.com. Join Us at Iconic ImpactReady to create your next incredible chapter?The She Believed She Could™ ICONIC IMPACT takes place November 5, 2026, at The Center for Health and Wellbeing in Winter Park, Florida, bringing together ambitious, accomplished women for meaningful conversations around leadership, visibility, business growth, wellbeing, purpose, and impact. The experience continues November 6 with the exclusive VIP Impact Lab at Hi Hello Labs.

A CMO Confidential Interview with Bob Liodice, the long-time CEO of the Association of National Advertisers (ANA). Bob shares thoughts on the rapidly evolving marketing landscape, why AI won't necessarily translate to growth, the challenges of the CMO position, and the importance of lifelong learning and curiosity to successful careers. Key topics include:- Why you need to rip up your playbook every year- The need to value brands from a financial perspective- The idea of getting comfortable enough with all of the tools, data and media to make informed decisions- The evolution of cross media measurement including the Aquila model being pioneered by the ANA and a number of companies and associationsTune in to hear how he grew the ANA from 188 member companies to 1,600 (representing over 20,000 brands) and a story about media waste and transparency. ⏱️ Chapters1:08 - State of Marketing and Industry Evolution8:54 - AI, Consumer Discovery, and Funnels11:41 - The Complex Job of the CMO17:44 - B2B and B2C Marketing Convergence21:18 - Solving Cross Media MeasurementThis episode is sponsored by NOAN - the company that builds a fact layer for your brand, creating a single source of truth for your team, both human and agent. Learn more: getnoan.com/cmo.Subscribe for weekly episodes featuring world-class marketing leaders, board members, and C-Suite executives.#CMOConfidential, #MarketingLeadership, #BrandStrategy, #CorporateActivism, #MarketingStrategy, #CMO, #AIinMarketing, #ExecutiveLeadership, #BrandReputation, #ConsumerTrust, #DigitalMarketing, #MarketingInsights, #ThoughtLeadership, #BusinessStrategy, #CustomerCentricSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

**The Campaign Room** is where creative direction happens in real time. This podcast series gives you direct access to how Ramona works when building campaigns, offers and brand moments at the highest level — live, unscripted and inside the actual creative process. Each episode is a working session. You'll hear how Ramona: - Spots the leverage others miss - Turns raw ideas into cultural moments - Connects identity, strategy and expression into one coherent direction - Builds campaigns that don't need convincing - they *command* This is creative direction as it actually looks when it's done with conviction. If you would like to book a creative direction intensive for your signature offer with Ramona, hit her a DM on Instagram: [https://www.instagram.com/ramona_oxenbauer/](https://www.instagram.com/ramona_oxenbauer/) --- **

Cuando cambian las reglas, necesitas un nuevo norte www.faroprofesional.com Cómo convertir tu experiencia en dirección, relevancia y nuevas oportunidades profesionales en un mercado marcado por la IA, la automatización y el cambio permanente. Un encuentro sobre mindset, reposicionamiento y marca personal. Y tu marca personal: www.marcapersonal.info Con Alexi Fernández, coach ejecutivo y experto en liderazgo y cambio, y Juanjo Amengual, consultor de posicionamiento, marca personal y negocio B2B. Cuando cambian las reglas, necesitas un nuevo norte. Convierte tu experiencia en dirección, relevancia y nuevas opciones profesionales. IA, automatización, reestructuraciones, nuevos modelos de negocio y sectores que cambian cada vez más rápido. Si tienes una trayectoria profesional consolidada, no necesitas empezar de cero. Necesitas decidir hacia dónde quieres ir y reposicionar lo que ya sabes para seguir siendo relevante. 01 — El problema Has construido una carrera. Pero el mercado ya no funciona con las mismas reglas. Durante años, experiencia, cargo y empresa podían avanzar casi en paralelo. Hoy esa relación es mucho menos estable. Tu empresa puede reorganizarse. Tu puesto puede cambiar. Tu sector puede transformarse. Parte de tus conocimientos puede perder valor. Y puedes descubrir que tienes mucha experiencia, pero pocas opciones fuera de la posición que ocupas actualmente. El verdadero riesgo no es el cambio. Es llegar al cambio sin una posición propia. Esperar a necesitar reaccionar suele ser demasiado tarde. FARO nace para trabajar antes. 02 — El cambio ya está aquí Los datos ya reflejan la transformación. 22% del empleo actual se verá afectado por la transformación estructural del mercado laboral hasta 2030. El World Economic Forum estima la creación de 170 millones de puestos y el desplazamiento de otros 92 millones. Fuente: World Economic Forum. Future of Jobs Report 2025. 39% de las competencias actuales de los trabajadores cambiarán o quedarán desactualizadas entre 2025 y 2030. No solo están cambiando los empleos. También cambia aquello por lo que el mercado está dispuesto a valorarnos. Fuente: World Economic Forum. Future of Jobs Report 2025. 53% de los profesionales mayores de 45 años en búsqueda activa encuestados por Fundación Adecco llevaba más de un año sin trabajo. Estudio sobre 936 profesionales sénior en España. El 75% manifestó haber sufrido algún tipo de edadismo en procesos de selección en los dos años anteriores. Fuente: Fundación Adecco. 18.º Informe #TuEdadEsUnTesoro, 2026. La conclusión no es que tu experiencia valga menos. Es que ya no basta con tenerla. Hay que saber dónde sigue siendo valiosa, cómo adaptarla y cómo conseguir que el mercado la reconozca. 03 — La idea FARO El problema no es tu edad. Es depender de que las reglas sigan siendo las mismas. Después de años de carrera tienes activos difíciles de sustituir: ExperienciaCriterioConocimientoRelacionesReputaciónCapacidad de decisión Pero esos activos necesitan evolucionar con el mercado. FARO trabaja para convertirlos en algo que pueda acompañarte independientemente de la empresa, el puesto o el proyecto en el que estés. Cómo convertir tu experiencia en dirección, relevancia y nuevas oportunidades en un mercado laboral en constante cambio. En este encuentro, analizamos cómo adaptar tu trayectoria profesional para que el mercado siga valorando lo que haces. Si sientes que las reglas del juego han cambiado debido a la automatización o la IA, necesitas un nuevo norte para no quedarte atrás. Exploramos cómo pasar de la incertidumbre a la dirección clara, asegurando que tu capital profesional te pertenezca a ti y no solo a tu empresa actual. El problema no es tu edad ni tu experiencia, sino depender de que las reglas sigan siendo las mismas. A través de un enfoque estratégico de marca personal, trabajamos en cómo reposicionar tu valor para que las personas adecuadas sepan por qué deberían contar contigo. No se trata de empezar de cero, sino de identificar qué parte de tu conocimiento resuelve los problemas del futuro. Suscríbete para más estrategias de liderazgo y desarrollo profesional. ¿Qué cambio en tu sector te preocupa más actualmente? 0:00 El desafío de navegar un mercado cambiante 0:31 La verdad incómoda sobre el panorama laboral actual 5:14 La mentalidad del surfista ante las olas de cambio 8:25 El factor E: experiencia multiplicada por energía 12:59 Del miedo a la acción: el nuevo modelo VUCA 21:13 El arte de comunicar tu propuesta de valor 26:51 Customer centric: definiendo tu audiencia ideal 43:49 Optimismo estratégico: viendo el futuro con claridad

In this special FDE+ virtual session, host Kortney Harmon is joined by Clark Willcox, Founder of Digital Recruiter, to explore how recruiters can use LinkedIn, AI, and automation without losing the authenticity that builds trust and drives revenue.Clark explains why generic AI-generated content can damage a recruiter's credibility, why meaningful conversations matter more than likes, and how a targeted LinkedIn strategy can create a consistent business development pipeline. He also shares practical ways to strengthen your profile, reach the right prospects, create content that connects, and use your recruiting technology to support more intentional outreach.Key takeaways include:Building a LinkedIn profile that attracts ideal clientsCreating content that generates conversations instead of vanity metricsUsing AI without sacrificing your voice or authenticityCombining targeted outreach with consistent thought leadershipUsing your recruiting CRM to turn relationships into pipeline opportunitiesLearn how to build a stronger recruiter brand and use AI, automation, and LinkedIn with greater intention._____Follow Clark Willcox on LinkedIn: LinkedIn | ClarkLearn more about Digital RecruiterFollow Crelate on LinkedIn: CrelateWant to learn more about Crelate? Book a demo hereSubscribe to our newsletter: The Full Desk Experience

Peter Winick is the founder and CEO of Thought Leadership Leverage.Peter has spent his entrepreneurial career pursuing one question: how does a good idea become a profitable business?       BECOME AN ULTRA-PERFORMER   Extraordinary success begins with how you think, feel, and act.   In just 5 minutes a day, the Ultra-Performer Accelerator Audio begins rewiring you to see bigger opportunities and take decisive action— so you can grow your business faster, increase profits, and make a bigger impact. This is your fast track to peak performance and business growth.     ACCELERATOR AUDIO — Access It Now     Ultra-Performers achieve bigger results, faster.   Whether your next level is $1 million, $10 million, or beyond, the Accelerator Audio is designed to help you think, decide, and operate at a higher level — compressing the time to get there.     ACCELERATOR AUDIO — Access It Now     Join JV Crum III, host of the Conscious Millionaire Show — 2 successful exits, $75+ million in revenue, author, and Ultra-Performance Advisor — every Monday, Wednesday, and Friday.

Peter Winick is the founder and CEO of Thought Leadership Leverage.Peter has spent his entrepreneurial career pursuing one question: how does a good idea become a profitable business?       BECOME AN ULTRA-PERFORMER   Extraordinary success begins with how you think, feel, and act.   In just 5 minutes a day, the Ultra-Performer Accelerator Audio begins rewiring you to see bigger opportunities and take decisive action— so you can grow your business faster, increase profits, and make a bigger impact. This is your fast track to peak performance and business growth.     ACCELERATOR AUDIO — Access It Now     Ultra-Performers achieve bigger results, faster.   Whether your next level is $1 million, $10 million, or beyond, the Accelerator Audio is designed to help you think, decide, and operate at a higher level — compressing the time to get there.     ACCELERATOR AUDIO — Access It Now     Join JV Crum III, host of the Conscious Millionaire Show — 2 successful exits, $75+ million in revenue, author, and Ultra-Performance Advisor — every Monday, Wednesday, and Friday.

In this episode, Wayne Pollock (Founder of the Law Firm Editorial Service) explains the single (and vital!) thought leadership lesson attorneys can learn from Simon Sinek, Mel Robbins, James Clear, and Brené Brown. === Learn more about Wayne Pollock at https://www.linkedin.com/in/waynepollock Learn more about the Law Firm Editorial Service at https://www.lawfirmeditorialservice.com Learn more about Copo Strategies at https://www.copostrategies.com === Bridge your thought leadership gaps!  Check out the Law Firm Editorial Service Opportunity Finder. Answer 3 questions, see how many publishing opportunities you left on the table last year, and get 5 article ideas tailored to your practice area.  https://www.lawfirmeditorialservice.com/opportunity-finder/  === Do you want to elevate your thought leadership, distinguish yourself from your competitors, and never again be your target clients' second choice? Our Legal Thought Leadership Accelerator is a FREE five-day educational email course, in which you will learn five advanced principles for conceptualizing and crafting revenue-generating legal thought leadership that positions you to be your target clients' top choice over your competitors (and the one the media regularly calls and conference organizers regularly put on stage). Learn more: www.LTLAccelerator.com

In this episode Amy Brachio explains why product-level carbon accounting is reshaping how supply chains buy, invest and compete. And why two factories with identical operations can legally report completely different carbon figures.=====In this episode, we talk with Amy Brachio, CEO of Carbon Measures and former EY Global Vice Chair for Sustainability. She explains why product-level carbon accounting is fast becoming a core business and procurement issue, from the EU's Carbon Border Adjustment Mechanism to green steel standards and why two factories with identical operations can legally report completely different carbon figures.===== Guest 1: Amy Brachio, CEO of Carbon MeasuresAmy Brachio is the CEO of Carbon Measures, a global coalition of businesses committed to reducing carbon emissions by aligning market incentives with the actions needed to drive impact at scale. Amy joined Carbon Measures in September 2025, continuing her leadership at the intersection of climate action, business resilience, and the need for accurate, verifiable data to underpin sound decision-making. Prior to joining Carbon Measures, Amy spent nearly three decades at Ernst & Young (EY), most recently as Partner and Global Vice Chair for Sustainability, where she drove EY's offerings to help global clients achieve their sustainability goals, led the firm's 40% carbon emission reduction by 2025, and established EY as the global leader in sustainability services.Host 1: Richard Howells⁠⁠⁠⁠⁠⁠⁠Richard Howells⁠⁠⁠⁠⁠⁠⁠ has been working in the Supply Chain Management and Manufacturing space for over 30 years. He is responsible for driving the thought leadership and awareness of SAP's ERP, Finance, and Supply Chain solutions and is an active writer, podcaster, and thought leader on the topics of supply chain, Industry 4.0, digitization, and sustainability.Host 2: Sin ToSin To brings over 15 years of experience in the digital media and technology industry – primarily in marketing, business development, thought leadership, and editorial. At SAP, they ensure that SAP's supply chain solutions are properly visible with a focus on future trends and sustainable innovations as part of the Thought Leadership & Awareness Supply Chain Team.===== Show Links:SAP Digital Supply Chain: www.sap.com/scmCarbon Measures: Carbon Measures WebsiteTechnical Expert Panel on Carbon Accounting: Technical Expert Panel on Carbon AccountingSupply Chain Management:   ⁠⁠⁠⁠⁠⁠⁠⁠⁠SAP Supply Chain Management⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠SAP Insights: Supply Chain⁠⁠⁠⁠⁠⁠⁠⁠⁠       Follow Us on Social Media : Amy BrachioLinkedIn: https://www.linkedin.com/in/amybrachio/Richard Howells:LinkedIn: www.linkedin.com/in/richardjhowellsSin To: LinkedIn: www.linkedin.com/in/sin-to-5334208SAP Digital Supply Chain: ⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠    Please give us a like, share, and subscribe to stay up-to-date on future episodes! 

What if you don't need another idea—you just need to look again at what you already know?In Part Two of the ICON Series, Allison Walsh dives into CREATE and explores how the experiences you've already lived can become the foundation for your next chapter, your personal brand, and the impact you want to make. Creation doesn't always start with a blank page. Sometimes, it starts by looking back at what you've survived, solved, learned, built, and repeated.Allison shares her own story of how personal experience became advocacy, relationships, career opportunities, and eventually a larger body of work. She also explores “expertise blindness”—the tendency to overlook what you know because it feels so natural to you—and explains why the things you make look easy may actually be valuable expertise to someone else.You'll learn how to identify the turning points that shaped you, recognize the problems you solve naturally, articulate the convictions that guide your work, and turn your lessons into frameworks that can become content, workshops, offers, talks, books, or other opportunities. Allison also shares the importance of sharing personal stories from a place of wisdom rather than an open wound—and how to make your experience useful without feeling like you have to put your entire life online.At the heart of this episode is a simple idea: your experience has value when you extract the wisdom, articulate the lesson, and use it in service of someone else. You may not need to create something completely new. You may need to recognize the value that has been there all along—and give it somewhere to travel.In This Episode, Allison Explores:Why your next opportunity may already be hidden inside your experienceWhat “expertise blindness” is and why accomplished women often undervalue what they knowHow to identify the lessons hidden inside your biggest turning pointsWhy the event is the story, but the lesson is the intellectual propertyHow the problems you solve repeatedly can reveal your unique expertiseWhy what feels easy or ordinary to you may be extraordinary to someone elseHow to turn your experience into thought leadershipWhy your convictions are an important part of building a recognizable voiceHow to turn what you know into a framework, methodology, workshop, keynote, book, or offerWhy your expertise needs somewhere to travelHow sharing your ideas can create opportunities you never could have plannedWhy you don't owe the internet your pain or your entire storyHow to know whether you're sharing from wisdom or from an open woundWhy your story becomes powerful when you can turn its meaning into something useful for someone else The Experience InventoryIf you're wondering what you could create from everything you've already lived and learned, Allison challenges you to look for the thread.TURNING POINT — What experience changed the direction of your life or career?WHAT YOU LEARNED — What did you have to figure out, develop, or understand because of it?WHO IT COULD HELP — Who could benefit from what you now know?MAKE IT USEFUL — How could you turn that lesson into a post, framework, conversation, workshop, offer, or resource?You don't need to build the entire business in one sitting. Start by looking for the thread—the idea, problem, or transformation that keeps showing up across different chapters of your life. Your Challenge This WeekCreate your own Experience Inventory.Think about the moments that changed you, challenged you, stretched you, or taught you something you now know how to do differently. Then ask yourself:What did I learn?Who could this lesson help?How could I make it useful?You may not need another idea.You may need to look again at the life you've already lived. About the ICON SeriesICON stands for Intention, Create, Own, Next—a series about intentionally creating your next incredible chapter.This episode is Part Two, focused on CREATE and the process of turning your experience, expertise, and lessons into something that creates value, impact, and opportunity.In the next episode, Allison will explore what it means to OWN your value and close the visibility gap between what you're capable of and what the world knows to call you for. Continue Your JourneyIf you're ready to intentionally create your next incredible chapter, Allison invites you to join the ICONIC Impact Summit on November 5 in Winter Park.And if you're looking for strategic support to turn your expertise, story, and vision into a recognizable platform and business, explore the She Believed She Could™ Collective, where the work centers around mindset, messaging, marketing, monetization, and momentum.This episode is sponsored by AdventHealth for Women. Learn more about their Women's Health Navigation Team and how they're making healthcare simpler for women and their families at AdventHealthForWomen.com. Join Us at Iconic ImpactReady to create your next incredible chapter?The She Believed She Could™ ICONIC IMPACT takes place November 5, 2026, at The Center for Health and Wellbeing in Winter Park, Florida, bringing together ambitious, accomplished women for meaningful conversations around leadership, visibility, business growth, wellbeing, purpose, and impact. The experience continues November 6 with the exclusive VIP Impact Lab at Hi Hello Labs.

A CMO Confidential Interview with Kipp Bodnar, CMO of HubSpot and author of the newly released book, "Loop: A New Growth Model for an AI-First World." Kipp discusses why the marketing funnel is no longer useful, his belief that AI has ushered in a new era where judgement and taste provide the biggest edge, and why "great marketing has to hurt." Key topics include:- The importance of mentions and attributions- How judgement and taste can be learned- Why you should strive for "counterfactual insights"- Tips for finding top caliber employeesTune in to hear a story about the Savannah Bananas and why "You've got to be like Taylor Swift - remarkable and prolific" with your marketing. ⏱️ Chapters2:18 - The Broken Funnel and AI Disruption5:04 - Attribution Models in the AI Era7:48 - Content Quality and AI Slop10:45 - The Role of Judgment and Taste17:10 - Non-Binary Decisions and Big Bets24:49 - CMO and CIO Collaboration26:39 - Metrics, Creators, and Modern Marketing31:27 - Practical Advice and Closing ThoughtsThis episode is sponsored by NOAN - the company that builds a fact layer for your brand, creating a single source of truth for your team, both human and agent. Learn more: getnoan.com/cmo.Subscribe for weekly episodes featuring world-class marketing leaders, board members, and C-Suite executives.#CMOConfidential, #MarketingLeadership, #BrandStrategy, #CorporateActivism, #MarketingStrategy, #CMO, #AIinMarketing, #ExecutiveLeadership, #BrandReputation, #ConsumerTrust, #DigitalMarketing, #MarketingInsights, #ThoughtLeadership, #BusinessStrategy, #CustomerCentricSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

What if one hire from Bogota could take your agency from a team of one to twelve almost overnight? In this episode, Sean sits down with Mike Bodkin, who built a staffing and talent placement agency around sourcing senior-level marketing professionals from Latin America. Mike shares how shifting his client targeting in the first six months led him to raise his pricing from a band of 2,500 to 3,500 per month all the way up to 3,500 to 4,500, without changing his markup model at all. You will also learn how his fixed-fee, month-to-month contract structure gives both clients and his business far better cash flow predictability than the hourly models most competitors rely on. If you have ever wondered whether one strategic hire or one pricing shift could completely change the trajectory of your business, this conversation will make you rethink what is actually holding you back.------------------------------------

KI-generierte Inhalte machen einen erheblichen Anteil längerer LinkedIn-Beiträge aus. Je nach Untersuchung soll der Anteil zwischen 40 und gar 81 % liegen. Beiträge, die LinkedIn als KI-Slop einstuft, erhalten 40 % weniger Aufrufe. Während Unternehmen und Creator durch KI-Nutzung auf Effizienz hoffen, sorgen austauschbare Beiträge und automatisierte Kommentare zunehmend für Kritik. LinkedIn hat deshalb kürzlich den AI Slop Button eingeführt. Der Button, über den User selbst Beiträge melden können, wurde in wenigen Wochen über eine Million Mal angeklickt. Wie du KI auf LinkedIn sinnvoll einsetzt, wo austauschbare Inhalte problematisch werden und welche Rolle Persönlichkeit, Haltung und eigene Expertise für Unternehmen spielen, erfährst du in Ingas Gespräch mit Natalie und Philip. Besonders relevant ist die Folge für dich, wenn dein Unternehmen Corporate Influencing, Thought Leadership oder die Company Page strategisch weiterentwickeln möchte. Fünf spannende Fragen aus der Folge - Woran lässt sich KI in LinkedIn-Beiträgen erkennen? - Welche Rolle spielt der sogenannte KI-Slop-Meldebutton für die Plattform? - Wo verläuft die Grenze zwischen KI-Unterstützung und austauschbarem Content? - Was macht einen guten Kommentar auf LinkedIn aus? - Wie lassen sich KI und Ghostwriting sinnvoll miteinander verbinden? Das sagt Natalie: „Ihr dürft KI nutzen, aber ihr dürft nicht austauschbar klingen. KI darf eigene Gedanken sortieren, aber KI darf eigene Gedanken nicht ersetzen.“ Das sagt Philip: „Substanz schlägt Politur. Hab keine Angst davor Ecken und Kanten zu zeigen.” Wenn dein Content auf LinkedIn nicht nach KI klingen soll, dann hole dir jetzt die vielen praktischen Tipps von Natalie und Philip! Mit: Natalie Amelung, Expertin für LinkedIn & B2B Kommunikation bei webnetz Philip Bolognesi, Experte für LinkedIn-Strategien für B2B bei webnetz

Host Naki Mendoza talks with Lindsey Hall, Global Head of Thought Leadership at S&P Global Horizons, about why "resilience" has become the organizing idea of sustainability in 2026 and the anchor theme of the new edition of S&P Global's Sustainability Quarterly. Together, they unpack how the language has evolved from ESG to sustainability to resilience, and what S&P Global's research shows about energy scenarios, climate adaptation planning, power generation, and exposure to climate hazards. More From the S&P Global Sustainability Quarterly Third-Quarter 2026 Edition | S&P Global All Things Sustainable: What to expect from Climate Week NYC: Why resilience is high on the agenda | S&P Global S&P Global @ Climate Week NYC: The Resilience Imperative at the Climate Infrastructure Forum | S&P Global The Look Forward Podcast is powered by the S&P Global Institute. The S&P Global Institute is the center for enterprise-wide thought leadership that brings together expertise from across S&P Global to provide insights on the trends reshaping markets, industries, and the global economy.

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Send us Fan MailChildren who struggle in school are often labeled lazy, defiant, or unwilling to learn. Zakiya White explains why those judgments frequently overlook the real barriers children are facing.As Academic Supervisor at A Kid's Place of Tampa Bay, Zakiya helps children in foster care navigate interrupted schooling, trauma, learning gaps, teacher relationships, and the uncertainty surrounding their futures. She shares how her own childhood difficulty with reading inspired her to become an educator—and why one patient reading coach transformed her fear into determination.Zakiya also reveals why relationships form the foundation of learning. For some children, emotional safety and trust must come before academic progress can begin. Instead of lowering expectations, she sets a different high bar for every child based on their individual needs and circumstances.This conversation challenges misconceptions about foster children, examines how trauma appears in the classroom, and shows why education can become something permanent in a life filled with change.Top Three Highlights

Send us Fan MailAlex Stanton started building websites on dial-up internet in rural Idaho, founded Exbabylon at 14, and helped develop cybersecurity products before cybersecurity SaaS was an established category. That unconventional beginning eventually led him to build an MSP and MSSP, join a national private-equity-backed platform, and oversee technology serving thousands of businesses.In this conversation with Joey Pinz, Alex explains why successful AI transformation must remain centered on people. He shares the meaning behind his HUMAN > TECH philosophy, why most organizations are still experimenting with artificial intelligence, and how AI could help curious humans solve problems once considered impossible.Alex also explores founder conviction, the courage to pivot, transparent leadership, “blamestorming,” and why leaders should build people—not merely companies. He challenges the cultural belief that everyone should become an entrepreneur and argues that education should develop thinkers and leaders rather than compliant workers.Top Three Highlights

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Send us Fan MailWhat happens when the freedom you worked years to achieve leaves you feeling lost?Alane Boyd helped grow a business from a few hundred thousand dollars to $17 million in revenue before completing two successful exits. Yet after spending 11 years building the company, the sale brought an unexpected mix of isolation, depression, chronic stress, and identity loss.In this candid conversation with Joey Pinz, Alane explains why founders must prepare emotionally for an exit—not simply financially. She shares how an autoimmune diagnosis finally gave her the courage to leave a company that had become inseparable from her identity.Alane also reveals why businesses lose money when they hire people without first creating repeatable processes. Adding AI to that confusion only makes the existing problems move faster. Her advice is simple: fix the workflow first, establish a standard process, and then use automation to scale it.The conversation explores entrepreneurship, delegation, failure, peer groups, emotional intelligence, founder confidence, and Alane's realization that she had been rejecting herself before anyone else had the opportunity.

Send us Fan MailWhat if the fastest route to success begins with hearing “no” more often?Andrea Waltz, co-creator of the bestselling Go for No! philosophy, joins Joey Pinz to explain why rejection is not a verdict—it is information. Andrea shares how a district manager's unexpected advice to her husband, Richard Fenton, inspired a book that took ten years to reach number one and eventually sold more than 500,000 copies.The conversation explores why people are biologically wired to fear rejection, how past experiences shape our response to it, and the opportunities we lose when we avoid asking. Andrea also distinguishes courageous persistence from aggressive behavior: “No” is a perfectly acceptable answer, but curiosity and respectful communication can reveal whether it means “not now,” “not this way,” or “never.”Andrea recounts how a last-minute rejection from a major publisher forced her and Richard to become better marketers, improve their book, and build a more successful publishing business. She also explains why failure should produce learning, how AI has changed the balance between outreach quantity and quality, and why action cannot depend on mood.

A CMO Confidential Interview with Michael D'Esopo, CEO of Lippincott, formerly the President and Director of Brand Strategy. Michael shares research on more than 500 senior marketing leaders which highlights the pressures on CMOs to balance their focus between growth, AI, the customer experience, immediate results, and more. Key topics include:- The risk of having too much focus on short-term results- The importance of having a customer agenda- Why stakeholder alignment is one of the key things to get right- The need to translate marketing to C-Suite objectivesTune in to hear a story about adidas and why you shouldn't do market research at a wedding. ⏱️ Chapters0:19 - Introduction to Michael D'Esopo0:38 - The CMO Trust Study Findings4:19 - The Trust Trade-Off and Short-Term Pressure8:34 - Aligning Marketing with C-Suite Goals13:51 - Expansion of the CMO Remit19:37 - Impact of AI on Marketing22:58 - Alignment, Focus, and Customer Experience27:59 - Advice for Marketers and Final StoriesSubscribe for weekly episodes featuring world-class marketing leaders, board members, and C-Suite executives.#CMOConfidential, #MarketingLeadership, #BrandStrategy, #CorporateActivism, #MarketingStrategy, #CMO, #AIinMarketing, #ExecutiveLeadership, #BrandReputation, #ConsumerTrust, #DigitalMarketing, #MarketingInsights, #ThoughtLeadership, #BusinessStrategy, #CustomerCentricSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Most companies waste their entire swag budget without ever seeing a return, and Ross Greenstein has the data to prove it. Ross, founder of a swag platform built for scaling businesses, reveals that 99% of swag is given away rather than sold, and even major brands like ESPN have tried and failed to turn branded merchandise into a real revenue stream. You will learn why rewarding your top 2% of customers with swag store credits is far more effective than expecting people to open their wallets for branded gear, and how smart companies are connecting their swag stores directly to CRM and HR systems to automate gifting at every key touchpoint. If you have ever wondered whether your company swag is actually doing anything, this episode will completely change how you think about it.------------------------------------

Anna Crowe is the founder and CEO of Crowe PR, an award-winning integrated public relations agency she launched in 2015.Her path to PR is anything but typical. Anna began her career in accounting at a Big Four firm before moving into marketing and communications, where she went on to work with iconic brands including Sony, AT&T, Jennifer Lopez, The Beatles, and Coldplay. Today, she brings that combination of financial discipline, creativity, and an ROI-focused mindset to building brands and leading a growing agency. Anna is also a best-selling author, speaker, marketing professor, and entrepreneur who has spent more than two decades thinking about what makes brands—and the people behind them—stand out.The PR Podcast is a show about how the news gets made. We talk with great PR people, reporters, and communicators about how the news gets made and strategies for publicity that drive business goals. Host ⁠⁠Jody Fisher⁠⁠ is the founder of Jody Fisher PR and works with clients across the healthcare, higher education, financial services, real estate, entertainment, and non-profit verticals. Anna Crowewebsite: https://www.anna-crowe.comInstagram: https://www.instagram.com/acrowepr/LinkedIn: https://www.linkedin.com/in/annacrowe25/Crowe Media website: https://www.crowe-media.comInstagram: https://www.instagram.com/crowepr/LinkedIn: https://www.linkedin.com/company/crowepr/home/The PR Podcast Facebook: https://www.facebook.com/ThePRPodcast/Twitter: https://x.com/ThePRPodcast1Instagram: https://www.instagram.com/theprpodcast_/TikTok: https://www.tiktok.com/@theprpodcast?

Peter Winick has spent two decades inside the intellectual attics of the world's most influential thinkers. What he has found, repeatedly, is that the gap between a brilliant idea and a sustainable business built on that idea is not a creativity gap. It is a strategy gap. And most people never close it.In this conversation, Peter and Dov go inside the Keith Ferrazzi story, the LinkedIn Learning failure that produced 140,000 students and zero clients, the three moves every senior leader should make before spending a dollar on thought leadership, why you are the worst judge of your own most valuable idea, and what Peter says directly to the person driving right now who knows they still have something to say but keeps being told it is time to stop.What Peter got wrong about himself as a kid, and what that kid would think of the man he became, is the part of this conversation that will stay with you longest. Connect with Peter:Email: peter@thoughtleadershipleverage.comWebsite: https://thoughtleadershipleverage.comLinkedIn: Peter WinickBook: The Thought Leadership Handbook — available wherever books are soldPodcast: Leveraging Thought Leadership: 750+ episodes, available wherever you listenConnect with Dov:Website: https://DovBaron.comApply to work with Dov:Email: dov@dovbaron.com PLEASE rate, review, and subscribe. It makes a significant difference. Connect with Dov Baron:https://DovBaron.comdov@dovbaron.comRate, review, and send this episode to the most thoughtful builder you know. That is how the algorithm finds the people who still ask why. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Send us Fan MailHeidi Weiland built what appeared to be a thriving web agency: steady referrals, corporate clients, established systems and a growing team. Behind the success, however, she was exhausted, anxious and dreading the business she had created.In this conversation with Joey Pinz, Heidi explains how people-pleasing, poor boundaries and the pressure to work harder gradually turned entrepreneurship into burnout. She reveals why a founder's nervous system can quietly influence hiring, sales, productivity and other major business decisions—and how to recognize when anxiety is choosing the strategy.Heidi also introduces “regenerative success”: building a business that returns energy, meaning and connection instead of continually depleting its owner. Drawing on more than 20 years of entrepreneurship, operations experience, yoga, Ayurveda and nervous-system-informed coaching, she offers a more human approach to sustainable business growth.

Send us Fan MailIs weight loss really a matter of willpower—or have we misunderstood the biology behind hunger?Bracha Banayan, FNP-BC, joins Joey Pinz to explore the rapidly evolving world of GLP-1 medications, metabolic health, food noise, cravings, and sustainable weight loss. Drawing from her clinical experience and personal journey, Bracha explains why traditional advice to “eat less and try harder” often fails—and why that failure should not be confused with laziness.The conversation moves beyond weight loss into the brain's reward system and the potential relationship between GLP-1s, alcohol, smoking, shopping, and other compulsive behaviors. Bracha also explains why these medications should never become an excuse to ignore strength training, muscle preservation, nutrition, and lasting habit change.The discussion becomes deeply personal as Bracha shares how remedial classes shaped her persistence, why entrepreneurship taught her difficult lessons about leadership, and how leaving Orthodox Judaism led her toward a broader spiritual path. She also reveals how egg freezing changed her relationship with fear, courage, vulnerability, and regret.This is a provocative conversation about biology, personal responsibility, longevity, identity, and what sustainable transformation truly requires.Top Three Highlights

Send us Fan MailWhat if your “dream body” became a nightmare to maintain?Body-transformation coach Tash Lankester joins Joey Pinz to explain why sustainable health requires more than eating less, exercising more, and chasing a number on the scale.Tash shares how growing up during the ultra-thin beauty culture of the 1990s and early 2000s shaped her confidence and relationship with food. After experimenting with restrictive dieting—including keto—she experienced low energy, lost her menstrual cycle, and entered a binge-restrict pattern. That experience forced her to reconsider everything she believed about weight loss.Today, Tash helps women stop fearing food, build muscle, gain confidence, and create routines that fit real life. She explains why most people overestimate what they can accomplish in six weeks but underestimate what consistent effort can produce in a year.The conversation also explores comparison, bodybuilding, intermittent fasting, PCOS, sleep, confidence, patience, and the difference between becoming smaller and becoming stronger.Top Three Highlights

Send us Fan MailFinancial freedom doesn't always require earning more—it may require building better systems.When Ann Pells' husband lost his job, she was home with three children under three and no additional income. The experience shattered her belief that education, employment, and hard work automatically created financial security. It also launched a decades-long journey to understand assets, multiple income streams, mortgage acceleration, business ownership, and money mindset.Ann joins Joey Pinz to explain why high earners can still feel trapped, how financial pressure affects families, and why replacing “I can't” with “How can I?” can change the direction of your life. She discusses paying down half her mortgage in two years, learning to evaluate financial opportunities more carefully, using trusted experts, and choosing established systems instead of attempting to master everything alone.This conversation goes beyond accumulating money. Ann believes genuine wealth should provide time, flexibility, stronger relationships, peace of mind, and the freedom to help others. Her story demonstrates how a frightening financial crisis can become the foundation for a more purposeful legacy.Top three highlights

A little less than half of workers now use AI regularly on the job. Of that group, 44% admit the output looks finished on the surface and holds nothing underneath. SHRM has a name for it: work slop. Dr. James Atkinson is VP of Thought Leadership at SHRM, where he leads the research teams behind that finding. He spent nine years at Gartner, finishing as Managing Vice President of Data Products for its HR research practice, and ran data products at Payscale before joining SHRM. James walks through SHRM's Skills Revolution research in this conversation. Read the full report here: https://www.shrm.org/topics-tools/research/skills-revolution-preparing-employees-tomorrows-jobs In this episode, he covers: • Why CFOs approve people investments framed as productivity gained and cost avoided, and why SHRM's navigating the C-suite research found finance leaders want that case backed by workforce data • How 44% of AI users admit to producing work slop, and where HR can step in to define what good output looks like • What SHRM's Skills Revolution research says about learning and development systems that can't track how fast skills are changing Timestamps [00:01:01] Why the labor market is uneven rather than hot or cold, and why the last two months shouldn't set your expectations [00:01:51] Healthcare keeps adding jobs as the population ages while federal employment declines and local government picks back up [00:03:13] Framing a people investment as a business opportunity with a productivity number and a cost number attached [00:04:49] SHRM's navigating the C-suite research: CFOs want the ROI spelled out and backed by workforce data [00:05:34] Turnover as the metric finance already understands, because a role sitting empty is a day of lost productivity [00:06:11] Ask your executives how they want to be presented to before you build the deck [00:06:48] Just under half of workers use AI regularly, and 44% of them admit to producing work slop [00:07:28] Why AI needs guardrails and how managers become the people who say what good looks like [00:09:12] The Skills Revolution research: skills are changing faster than learning and development systems can follow [00:11:10] Why skills inventories still haven't replaced job descriptions, and what might finally move that Guest Bio James Atkinson is the VP, Thought Leadership at SHRM, where he leads research teams uncovering key insights on the challenges and trends affecting HR and the workplace. James joined SHRM with more than 15 years of research, data, and product experience, having spent a decade in various leadership roles within the HR industry. Prior to SHRM, James was the Vice President of Data Products at Payscale, where he was responsible for the overall strategy, development, and delivery of data products for compensation professionals. He also spent 9 years at Gartner, finishing his tenure there as the Managing Vice President of Data Products for the HR research and advisory practice. Across his career, his teams have created award-winning research and data products for HR executives and their teams on topics including learning and development, total rewards, recruiting, talent management, HR strategy, HR technology, and diversity, equity, inclusion, and belonging. This work has been featured in top business journals and media outlets such as Harvard Business Review, Wall Street Journal, and Forbes. James holds a PhD in Political Science from the University of Michigan and an MBA from Ohio State University. Brought to You by Paylocity Paylocity is the fastest growing unified platform for HR, Finance, and IT. Paylocity brings your people, processes, and data together in one place so HR leaders can spend less time managing systems and more time doing the work that actually moves their organizations forward. Learn more at paylocity.com Keywords: SHRM research, labor market outlook, work slop, AI guardrails, HR ROI, CFO conversations, workforce data, skills revolution, learning and development, career development, employee attrition, talent retention, healthcare hiring, HR strategy, skills inventory, job descriptions, people analytics, workforce planning, HR Mixtape

In this episode, we sit down with Natalie Fratto, an investor, writer, and new media entrepreneur known for translating complex ideas across technology, venture capital, and culture to a growing online audience.We discuss why most content fails, how the power law drives viral growth, why Natalie doesn't consider herself a traditional content creator, and how deep tech found a massive audience on social media. We also get into the difference between thought leadership and hot takes, using AI without outsourcing your thinking, why human-made content could become more valuable in the AI era, and what companies like Red Bull and Stripe understand about building brands beyond their products.If you're interested in venture capital, technology, AI, content creation, social media, personal branding, audience growth, or how media and creativity are changing in the AI era, this episode is for you.This episode is supported by Sydecar, HEX, Wispr Flow, Granola, Beehiiv, KalshiSydecar: https://sydecar.io/partners/trailblazersbeehiiv: https://www.beehiiv.com/splash?utm_campaign=trailblazers-2026-Partnership&utm_medium=podcast&utm_source=trailblazers&utm_term=podcast-15&stripe_campaign_code=TRAILBLAZERS30 (or use code “trailblazers30” for 30% OFF)Granola: http://granola.ai/trailblazers*Granola is the official notetaker of Trailblazers! Check out the episode show notes here: https://notes.granola.ai/t/22214880-1126-4ade-b61d-4e55e4ef7ef6-00b881l8Kalshi: http://Kalshi.com/r/trailblazersWispr Flow: https://ref.wisprflow.ai/trailblazersHEX: http://hex.ai/trailblazers

A CMO Confidential Interview with Emily Frager, Chief Client Officer at FleishmanHillard, board member of USC Annenberg Center for PR, formerly CMO of Lennar Ventures. Em discusses why public relations has become a much more important business function, how AI has changed the game, and the need for speed in reputation management. Key topics include:- The shift from downstream reaction to upstream planning- The importance of organization and governance- Why a data-driven "ground game" matters more than ever- How to "be prepared"Tune in to hear why the fear of being wrong usually complicates and slows your reaction and why the Taylor Swift wedding NDA is a masterclass in control. ⏱️ Chapters1:42 - Communications and PR Moment9:46 - Shifting From Publicity to Engineering17:45 - Best Practices and Governance24:50 - Agency Partnerships and RFPs29:37 - Major Stories and Practical AdviceSubscribe for weekly episodes featuring world-class marketing leaders, board members, and C-Suite executives.#CMOConfidential, #MarketingLeadership, #BrandStrategy, #CorporateActivism, #MarketingStrategy, #CMO, #AIinMarketing, #ExecutiveLeadership, #BrandReputation, #ConsumerTrust, #DigitalMarketing, #MarketingInsights, #ThoughtLeadership, #BusinessStrategy, #CustomerCentricSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

What if getting laid off was actually the best thing that could ever happen to your career? Clayton Pritchard joins Sean to share how an unexpected job loss set him on a path to eventually acquiring the very company that brought him back in, turning a moment of uncertainty into one of ownership. Along the way, you'll learn why product marketing is far more than a launch function, and why embedding marketers early in the product development process leads to stronger adoption and fewer costly gaps at go-to-market time. Clayton also breaks down the information-gathering challenge at the core of great product marketing, from tracking customer behavior to aligning with engineering before the build is done. If you've ever wondered how to turn a setback into a strategic advantage, this conversation will change how you think about career pivots and business ownership.------------------------------------

Dr. Laura reflects on nearly 150 episodes of Where Work Meets Life™ and welcomes us to season seven with a personal message reflecting on the journey that led her here in her exploration of the intersection of work and life. She shares why topics such as toxic leadership, healthy workplace cultures, leadership development, and the future of work continue to matter, while giving us a peek into thought-provoking conversations ahead. She also introduces a new community designed to support those recovering from toxic workplaces, reaffirming her commitment to helping people create healthier, more meaningful work lives. Looking beyond the workplace, Dr. Laura also shares why this season will expand into conversations about spiritual well-being, human connection, and what it truly means to thrive. She discusses the roles purpose, consciousness, and compassion play in our overall health. She highlights upcoming guests such as Celeste Warren, author and DEI thought leader, Jay Abbasi, expert on leadership and burnout, and Fab Morvan, formerly of 80s pop band Milli Vanilli. With warmth, curiosity, and hope, Dr. Laura invites us to join her for another season dedicated to helping people become healthier in their careers and create lives filled with greater meaning and freedom. "If I can help more people be inspired, be better humans, raise better humans, and have healthier work lives, then I've had an impact." - Dr. Laura About Dr. Laura: Dr. Laura Hambley Lovett is a work and career psychologist and thought leader on the evolution of work. She has always been fascinated by how work intersects with life and loves to use her expertise to improve organizations and help people thrive. Her passion for taking creative ideas and launching them into successful business strategies led her to start three counselling psychology practices (Calgary Career Counselling, Canada Career Counselling, and Synthesis Psychology), as well as six different business brands offering organizational assessment and consulting services. Dr. Laura is honoured to have been selected as a Woman of Distinction in Canada in 2014 and received a Canadian Woman of Inspiration Award as a Global Influencer in 2018. Her new book, I Wish I'd Quit Sooner: Practical Strategies for Navigating and Escaping a Toxic Boss, is available for purchase on Amazon now. Resources: I Want M.O.R.E.: Why Your Job Still Matters by Scott Schieman (University of Toronto) The Truth About Equity: What It Really Is, What It Isn't, and Why Everyone Wins When We Get It Right by Celeste Warren “I Wish I'd Quit Sooner: Practical Strategies for Navigating and Escaping a Toxic Boss” by Dr. Laura Hambley Lovett Dr. Laura on LinkedIn Where Work Meets Life™ on YouTube   Learn more about Dr. Laura on her website: https://drlaura.live   For more resources, look into Dr. Laura's organizations:  Canada Career Counselling Synthesis Psychology Order Dr. Laura's new book today: I Wish I'd Quit Sooner: Practical Strategies for Navigating a Toxic Boss Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

It's easy to let business development slide when repeat clients and referrals are keeping you busy. Mark Whitby learned that lesson the hard way when he lost 85% of his revenue during the Great Recession.In this FDE+ session, Mark shares a seven-step plan for reaching the clients you most want to work with. He covers how to choose high-value accounts, research them, personalize your message, and use video, landing pages, direct mail, and phone calls to book more meetings over the next 30 days.Key Takeaways:How to choose which clients to targetWhy the channel matters as much as the messageWhat to include in a 30-day outreach campaignWays to personalize outreach without relying on automationWhy phone calls still improve your chances of booking a meeting________________Follow Mark Whitby on LinkedIn: Mark WhitbyFollow Crelate on LinkedIn: CrelateWant to learn more about Crelate? Book a demo hereSubscribe to our newsletter: The Full Desk Experience

What if the key to a more impactful 2027 is the work you do before the new year begins? In this amazing episode of The She Believed She Could™ Podcast, Allison Walsh sits down with Carolina Flores to take you behind the vision for Iconic Impact, an intentional experience created for ambitious women, entrepreneurs, leaders, thought leaders, and change-makers who are ready to create their next incredible chapter. Allison and Carolina explore what it means to honor where you are while still being ambitious about where you're going. They dive into alignment, mindset, personal branding, visibility, leadership, influence, and the importance of channeling ambition in a direction that creates meaningful impact—not simply doing more because you feel like you should. They also talk about why Q4 is the perfect time to start preparing for 2027. Instead of waiting until January 1 to set goals, this is an opportunity to reflect on what worked, what didn't, what you want more of, what you're ready to release, and what you need to put in place now to enter the new year with clarity and momentum. For women who have spent years building behind the scenes, Allison and Carolina also explore the next step of becoming more visible. Whether you're growing a business, advancing your career, building a personal brand, leading a nonprofit, or expanding your influence, visibility can help you take the expertise and experience you've already built and turn it into greater impact. And then there's the power of community. Iconic Impact was created to bring together ambitious women who understand what it means to build something meaningful—and who believe that success becomes even more powerful when we use it to support, champion, and create opportunities for other women. From the incredible speaker lineup to the hands-on Impact Lab, meaningful connections, and the new Impact Grants supporting women entrepreneurs and nonprofit leaders, Allison and Carolina share what makes this experience different and why every detail has been created with intention. If you're ready to strengthen your visibility, expand your influence, connect with women who understand the journey, and create a more intentional next chapter, this conversation will give you a glimpse of what's waiting for you at Iconic Impact. What You'll Learn in This Episode Why Q4 is the perfect time to prepare for a more impactful 2027 How to align your ambition with your purpose and values Why ambitious women often compare themselves to their own expectations How to move beyond comparison and focus on meaningful impact Why personal branding and visibility matter for your next level How women can turn their expertise into greater influence The importance of building a strong community around you Why you don't have to build your business or career alone How to recognize when you're ready for your next chapter What to expect from the Iconic Impact experience How Impact Lab will help women strengthen their visibility and create content How the Iconic Impact Grants will support emerging founders and nonprofit leaders Why investing in women creates a ripple effect of meaningful change How to think about your legacy and the women coming behind you Join Us at Iconic Impact Ready to create your next incredible chapter? The She Believed She Could™ ICONIC IMPACT takes place November 5, 2026, in The Center for Health and Wellbeing | Winter Park, Florida, bringing together ambitious, accomplished women for meaningful conversations around leadership, visibility, business growth, wellbeing, purpose, and impact. The experience continues November 6 with the exclusive VIP Impact Lab at Hi Hello Labs.

A CMO Confidential Interview with Aneesh Dhawan, the Co-Founder and CEO of Knit, an AI Native Research Firm. Aneesh shares toplines from Knit's AI Trust Survey of 150+ enterprise research leaders and details how the biggest fear has morphed from potential job loss to AI outputs without expert, human judgement. Key topics include:- The difference between data, insights and storytelling- Why research utopia may be just around the corner- Tips for vendor selection- The importance of good governance habitsTune in to hear why your research leader will eventually function like a Head Chef. ⏱️ Chapters1:30 - AI in Market Research3:06 - AI Trust Index Findings4:28 - Greatest AI Researcher Fears7:01 - Governance and Human Judgment11:31 - ROI and AI Slop14:14 - The Future of Research16:09 - Choosing AI Research Vendors18:05 - Governance and Best Practices24:26 - Addressing the Trust Gap27:03 - Advice for AI ImplementationSubscribe for weekly episodes featuring world-class marketing leaders, board members, and C-Suite executives.#CMOConfidential, #MarketingLeadership, #BrandStrategy, #CorporateActivism, #MarketingStrategy, #CMO, #AIinMarketing, #ExecutiveLeadership, #BrandReputation, #ConsumerTrust, #DigitalMarketing, #MarketingInsights, #ThoughtLeadership, #BusinessStrategy, #CustomerCentricSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

What if the software you use every day was actually designed to make you succeed, not just to make you subscribe? In this episode, Sean Weisbrot sits down with Bryan McAnulty, founder of a platform that has helped more than 10,000 creators turn their knowledge into thriving online businesses. Bryan shares why building in the SaaS space is uniquely challenging, because your customers have to make a deep personal commitment to becoming someone before they ever log in. You will hear how Bryan approaches this by layering education directly into the product experience, helping creators get clear on their offers, build landing pages, and nurture their audiences, all because a more successful customer stays longer. It is a masterclass in building software that earns loyalty by genuinely caring whether the person on the other end actually wins.------------------------------------

In this episode of Food for Thought Leadership, Chris Campbell, Vice President of Content and Insights at The Food Institute, speaks with Katy Coffield, CEO and co-founder of Foodie Tribe, and Hannah Gray, confectionery scientist and creator behind One Sweet Mama, about the evolving role of influencers in the food and beverage industry. The conversation explores how influencer marketing has matured, what brands should look for when selecting creators, and why micro-influencers can deliver outsized value through engagement, authenticity, and highly targeted audiences. Coffield and Gray also discuss how companies can measure influencer ROI, why long-term creator partnerships can outperform one-off campaigns, and the importance of giving creators enough freedom to connect authentically with their audiences. Gray shares how her food science background shapes her approach to content and brand partnerships, while both guests examine AI's growing role behind the scenes. Despite AI's usefulness for research, analytics, and ideation, they argue that human creativity and authenticity remain central to successful food content. About Our Guests Katy Coffield, CEO & Co-Founder of Foodie Tribe Katy Coffield is the Co-Founder and CEO of Foodie Tribe, an influencer marketing and creative agency that works exclusively with food + beverage brands. In the years leading up to the founding of Foodie Tribe, Katy built her career in public relations, advertising, and marketing software, working closely with Fortune 100 marketing teams first as an account manager and later as a customer success manager. Alongside her career, Katy created a food blog in 2009 called RandoMiami, featuring local restaurants and the best places to eat in Miami. It later became the catalyst that sparked the idea to create a network of food influencers in 2016 – Foodie Tribe! Outside of the office, Katy loves to workout, is a mom of three, and (of course) a big foodie! Learn more about Foodie Tribe: https://foodietribe.com/ Hannah Gray, Founder of One Sweet Mama Hannah Gray is a confectionery scientist, content creator, and the founder of One Sweet Mama, where she brings together candy science, food culture, and a genuine love of all things sweet. After beginning her career in confectionery product development, Hannah turned her industry expertise into a digital platform that has grown to more than 200,000 followers. Today, she works with candy and food brands as both a creator and consultant, develops highly shareable food content, and partners with organizations across the confectionery industry to help bridge the gap between brands and consumers. Her work has taken her from the product development lab to trade show floors around the world, but her favorite place to be is somewhere in the middle of candy, creativity, and figuring out why people love the foods they love. Learn more about One Sweet Mama: https://onesweetmama.com/

"If I'm here 20 years from now doing this exact same thing, is that okay? And I said, absolutely not." — Dr. Ken Keis Dr. Ken Keis is back — and if you caught his first conversation with Nicky, you already know this is someone who has built a life's work out of helping people find theirs. This time, the conversation goes deeper: into how a dairy farm kid who nearly failed high school and was told he'd never amount to anything became one of the world's leading voices on leadership, purpose, and human potential. Keis has logged over 3,000 paid presentations, written multiple bestselling books, built 12 proprietary assessments, and led Consulting Resource Group through close to five decades of growth. He's also someone who hired a coach in 1989 — when coaching wasn't a thing — drove five hours round-trip to do it, and has never stopped investing in his own development since. What makes this conversation worth your time is the specificity. Keis doesn't deal in vague inspiration. He talks about the exact question he asked himself at 5:30 in the morning that made him leave the farm. He describes why he went from B student to PhD candidate and what changed. He draws a clear line between people who have opinions and people who have wisdom — and why most of us are still asking the wrong ones for advice. There's also a practical gift in here: Keis is offering a free e-copy of his book The Quest for Purpose to TTLR listeners — a step-by-step process for getting clear on who you are and what you're built for. Learn more & connect: Dr. Ken Keis — https://www.kenkeis.com Free e-copy of The Quest for Purpose (TTLR exclusive) — https://www.kenkeis.com/ecircle Consulting Resource Group — https://www.crgleader.com Resources mentioned: The Quest for Purpose by Dr. Ken Keis — https://www.kenkeis.com/ecircle The Greatest Salesman in the World by Og Mandino (widely available) Brain Energy by Dr. Christopher Palmer — https://www.brainenergybook.com High Performance Habits by Brendon Burchard — https://www.brendon.com Think and Grow Rich by Napoleon Hill (widely available) Visit https://www.eCircleAcademy.com and book a success call with Nicky to take your practice to the next level.

Sheila Marmon is the founder and CEO of Mirror Digital, an eight-figure digital media agency representing over 1,000 creators and publishers. She grew up in South Central Los Angeles, left home at 12 for boarding school through the A Better Chance program, and graduated from Princeton and Harvard Business School before working on Wall Street and launching Mirror Digital from her kitchen table in 2012. In this episode, Sheila talks about why financial preparation matters more than credentials when launching a business, how she bootstrapped from a modest Inglewood condo while her peers raised millions, and why female entrepreneurs of color remain ridiculously undercapitalized. Learn how to prepare financially before you leap, fail fast and be fearless, and build a business that reflects everyone. Timestamps:  04:14 - Theater to Thought Leadership 05:28 - Mirror Digital 13:10 - First Clients Hustle 23:52 - Fail Fast Fearless 31:41 - Asking For Help 32:30 - Routine And Self Care 36:18 - Work Life Integration 37:51 - Partnerships 45:29 - Leading With Values Links: Sheila's LinkedIn: https://www.linkedin.com/in/sheila-marmon-0398074/ Mirror Digital: https://mirrordigital.com/  

Posting on LinkedIn once isn't thought leadership. Speaking on one panel isn't thought leadership. Real thought leadership is a strategy — and most professionals have never been given a clear framework to build one. Bill Sherman is COO of Thought Leadership Leverage, co-host of the Leveraging Thought Leadership podcast, and lead co-author of The Thought Leadership Handbook — the book Scott calls the most intellectually rigorous, practically useful resource on thought leadership he's ever read. In this episode, Bill shares the framework he and his colleagues developed over 20 years of consulting with Fortune 500 executives, professional services providers, and emerging experts who want their ideas to travel further and earn more trust. You'll learn: The difference between being an expert and becoming a thought leader — and why the skills don't automatically transfer Bill's 20-word test: what every core idea must do to earn a "tell me more" The 4 elements of thought leadership: Core Idea, Content Library, Market Offerings, and Platform Identity — explained in full What a content library actually is (and why sticky notes on a wall is a perfectly legitimate starting point) Platform identity: how people talk about your ideas when you're not in the room — and why that matters more than personal brand Why most professionals suffer from "content insecurity" (imposter syndrome's cousin) — and how to push past it The paradox of knowledge-sharing: why giving away your best ideas makes more people come back to you Why the "keep it behind the paywall" instinct is the #1 thing holding thought leaders back How AI is absorbing generic expertise — and what makes your voice irreplaceable 3 action steps to shift from expert to thought leader and start building your platform today Bill also shares how The Thought Leadership Handbook came to exist — from 2.6 million words of podcast transcripts and two co-authors who said they'd never write a book. Visit: https://therainmakingpodcast.com/ YouTube: https://youtu.be/jCFNedZciu4 ---------------------------------------- If you are a successful law firm partner or law firm founder and want to hear about other options, please book a time on Scott Love's calendar here: https://calendly.com/scott-736/half-hour-phone-meeting-with-scott Or email Scott to connect with him at: scott@attorneysearchgroup.com ----------------------------------------

We've been taught that staying visible means staying consistent. But what if consistency has started to mean constantly creating?When you're building a business, it's easy to get caught in the cycle of producing more, without giving yourself enough space to think about what you actually have to say.In this conversation, Mayi explores the difference between creating content and developing a perspective, and why the ideas worth sharing aren't always the newest ones.Because sometimes, the next thing you need isn't another piece of content.It's time to let your perspective become clear.

A CMO Confidential Interview with Rishad Tobaccowala, author of "Rethinking Work," formerly the President of Starcom and the Publicis Chief Strategy & Growth Officer. Rishad discusses the rise of "alien intelligence" and why it is unstoppable and ungovernable, how the generational divide is getting worse, and his belief that many marketers have "outsourced marketing." Key topics include:- Why AI is like "hydrochloric acid burning through your org structure"- The rising importance of facts versus storytelling- Why "jobs are a silly phase work is going through"- The reason work should be easier for seasoned employeesTune in to hear a story about Madam Bovary and why you should ask AI to write your obituary. ⏱️ Chapters01:42 - The Five Big Factors in the Marketplace07:01 - Implications for the Marketing Front19:13 - The Path Forward for Leaders26:49 - AI as Hydrochloric Acid31:11 - Closing Advice & Wrap-UpSubscribe for weekly episodes featuring world-class marketing leaders, board members, and C-Suite executives.#CMOConfidential, #MarketingLeadership, #BrandStrategy, #CorporateActivism, #MarketingStrategy, #CMO, #AIinMarketing, #ExecutiveLeadership, #BrandReputation, #ConsumerTrust, #DigitalMarketing, #MarketingInsights, #ThoughtLeadership, #BusinessStrategy, #CustomerCentricSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

What if the reason your business feels stuck has nothing to do with your strategy, and everything to do with who's missing from your team? In this episode, Sean sits down with Derek Fredrickson, a seasoned operator who spent fifteen years as a COO before building a company that delivers fractional COO support at scale. Derek breaks down exactly when a fractional COO makes sense for your business, why that sweet spot sits between one million and twenty-five million in annual revenue, and what founders get wrong when they think they need an executive but actually just need better operational support. You'll also hear how Derek's own experience of hitting the ceiling as a solo fractional operator led him to build a team model that now serves twenty to twenty-five companies at once, and why understanding how you're wired as either a visionary or an operator can change everything about how you grow.------------------------------------

Send us Fan MailGingivitis and Periodontitis continues to be two dental conditions that are often under-diagnosed and under-treated. Why? Too many dental offices treat their patients to perceived dental insurance plan limitations, hygienists are not given the support they need to care for these patients, and antiquated protocols continue to be the norm.We can and must do better. Support the show

She was skeptical about writing a book for years. Not because she lacked ideas — because she'd watched too many people write books for their ego rather than for their reader. In this episode, Bill Sherman sits down with Lisa Bodell, CEO of futurethink and bestselling author of Kill the Company and Why Simple Wins, to talk about what actually happens between "I should write a book" and "I finally did." It's not the tidy origin story most authors tell. Lisa walks through the real arc: the excitement of a new idea, the trough of doubt that follows ("Oh my God, this sucks. What am I doing?"), and the slow climb back out. It took a CEO telling her directly — get this into a book — before she finally said yes. Even then, she describes the process as "easy, hard, transformative," all at once. The conversation turns into something bigger than book-writing advice. Bill and Lisa dig into what separates real thought leadership from the noise flooding LinkedIn and social feeds right now. Their shared conviction: an opinion isn't thought leadership. Only lived, tested experience earns you the right to speak — and if you have something of real value, staying silent isn't neutral. Someone else will fill that space, often with ideas that sound smart but have no practical foundation underneath them. They also get honest about imposter syndrome — something Lisa says never fully goes away, even after decades on the world's biggest stages and inside the highest levels of government and Fortune 500 leadership. The fix isn't confidence. It's proof: doing the work long enough that you can defend it when someone pushes back. If you're sitting on an idea you're not sure is "ready," or you're wondering whether the publishing world still rewards vulnerability over polish, this episode will change how you think about the whole process. It's a grounded, generous conversation about what it actually costs — and what it's worth — to put your ideas into the world. Three Key Takeaways: • An opinion is not thought leadership. Lisa draws a hard line: you earn the right to speak on something only after you've actually done the work and understand what people go through — not from reading about it or having a hot take. • Imposter syndrome doesn't disappear with success — you work through it, not around it. Lisa describes years of testing and bulletproofing her ideas before publishing, until she realized the real question wasn't "am I ready?" but "how much more proof do I need before I take the leap?" • Vulnerability has replaced pure authority as the credibility standard. Both Bill and Lisa note that today's most resonant business books admit what didn't work, not just what did — inviting readers in rather than lecturing from on high. Bill knows firsthand what Lisa is describing in this episode — because he lived it. His own book, The Thought Leadership Handbook: How the Experts Elevate Their Big Ideas—and How You Can Too, co-written with Peter Winick and Naren Aryal, grew out of the exact same doubt, discipline, and vulnerability Lisa unpacks here. Drawing on more than 700 conversations from this very podcast, the book turns those lived, tested stories into practical frameworks — including five "thought leadership avatars" — for anyone trying to move from having an idea to actually building influence with it. If Lisa's honesty about imposter syndrome and the messy middle of writing resonated with you, this handbook picks up right where that conversation leaves off, with the tools to get you through it.  Pick up The Thought Leadership Handbook published by Amplify Publishing Group, wherever books are sold — including Amazon and Bookshop.org.

What do you want to be known for, and does your digital footprint actually reflect it? In this special behind-the-scenes session from the She Believed She Could Summit, Allison Walsh is joined by Heather French Henry and Brielle Cotterman for a powerful conversation about personal branding, identity, storytelling, publicity, and taking ownership of your narrative. Heather challenges you to look beyond titles, services, and accomplishments to define the character, values, and impact you want people to associate with your name. Brielle then reveals why telling that story intentionally has never been more important, especially as AI changes how people discover, research, and form opinions about individuals and brands online. From defining what you stand for to leveraging PR, earned media, podcast interviews, thought leadership, and third-party credibility, this episode will help you become more intentional about the story the world is hearing about you. Because if you don't tell people who you are, what you do, and what you stand for, someone else will. Plus, Allison shares how you can experience more conversations like this live at the upcoming Iconic Impact Summit. Connect with Heather: Instagram: https://www.instagram.com/heatherfrenchhenry/ Website: https://www.heatherfrenchhenry.com/ Connect with Brielle: Instagram: https://www.instagram.com/briellecotterman/ Website: https://influentialleaderagency.com/ Positioned for Partnerships™ Mini Course - Turn your platform into a revenue-generating brand opportunity—without needing a massive following. Learn how to position your brand, create a high-converting media kit, and confidently pitch partnerships so brands instantly understand your value. 

Today on the Community podcast, Kristina is joined by bestselling author, book coach, and publishing expert Jake Kelfer to talk about how writing a book can help you build authority, create opportunities, and grow your business.Jake shares how writing his first book changed the direction of his career and why entrepreneurs don't need a huge audience, decades of experience, or a perfectly polished story to become an author.Tune in to hear:Why you don't need to be the world's leading expert to write a great book.How to move through imposter syndrome and confidently share your perspective.Why writing a book can be a powerful tool for business growth beyond book sales.Jake's ROI trifecta of purpose, platform, and profit.How a book can generate clients, speaking opportunities, visibility, and authority.The three things Jake believes every successful book needs.If you've ever thought about writing a book but questioned whether you're ready, this episode will give you the encouragement and practical advice to start.Tune in now and discover how writing a book can become a powerful asset for your brand and business growth!Connect with Jake:WebsiteFollow Jake on InstagramRead Big Idea To BestsellerMentioned in this Episode:Ready to make your marketing work harder? Partner with Merit Media to scale your growth with strategic paid ads at  https://www.meritmedia.com/Send me a text!PodMatchPodMatch Automatically Matches Ideal Podcast Guests and Hosts For InterviewsSupport the showFor Your Information:• Host your podcast on Buzzsprout!•Join The High Vibe Women Online Community!• Join our favourite scheduling platform Later• FLODESK Affiliate Code | 25% off your first year!• Connect with Kristina  Don't forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform! Website . Instagram . Facebook . Linkedin