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Thinking about selling on multiple platforms to grow your business? Before you spend hours setting up Shopify, Amazon Handmade, or a TikTok Shop, listen to this episode! Today, we're breaking down the multi-platform myth and why trying to sell everywhere often leads to less profit, more stress, and slower growth.You'll learn:- Why managing too many platforms is hurting your sales- The real power of an Etsy-first strategy and how to make it work for you- When it actually makes sense to expand (and when it doesn't)- Actionable steps to simplify your strategy and grow faster with less effortIf you're feeling stretched too thin trying to be on all the platforms, this episode is your permission to focus and thrive.
In this episode, Dylan sits down with guest David Schomer, an Amazon expert, about his journey from corporate America to building a successful e-commerce business on Amazon. He discusses the Fulfilled by Amazon (FBA) and Amazon Handmade, highlighting the potential opportunities for Etsy sellers. David elaborates on his background, starting from his farm experiences to his consulting career before launching a pet supply brand that led him to e-commerce success. The conversation covers research methods, product launches, and scaling strategies, emphasizing the importance of having a calculated approach to launching and growing a business. David also provides insights on Amazon's advertising strategies and shares the significance of preparing financially before transitioning full-time into e-commerce. He also discusses the Amazon Handmade program, offering Etsy sellers practical advice on expanding to Amazon with hero products. The discussion includes the pros and cons of selling on Amazon, the potential for marketplace expansion, and tips for managing PPC effectively. In this episode, we discuss: [01:36] Meet David Schomer: From Corporate America to Amazon Success [05:20] David's First Product and Lessons Learned [07:27] Navigating Amazon FBA, FBM, and Handmade [10:37] The Importance of Research and Strategy on Amazon [20:30] Advertising and PPC Strategies [23:17] Expanding Your Business: International Markets and Handmade [28:18] Advice for Etsy Sellers Considering Amazon Connect with David: Website: https://firingtheman.com/ Instagram: https://www.instagram.com/firingtheman/ Podcast: https://podcasts.apple.com/us/podcast/firing-the-man/id1493680004
Today our guest is Nicole Moore, of Sew Much Moore and Creative Day Job. It wasn't until Nicole left her full-time corporate job in 2013 that she delved into "serious sewing." From craft shows to Etsy, boutique shops, and Amazon Handmade, and a viral YouTube channel, Nicole's first business Sew Much Moore, flourished. While growing Sew Much Moore Nicole learned to leverage technology, conquer overwhelm, and foster a robust online community. Recognizing those same aspirations in countless other talented women, she founded the Creative Day Job—a platform devoted to empowering creative women on the path to transforming their hobbies into lucrative businesses.
El Podcast del Emprendedor Amazonico Online Business Amazon y Más en Español
¡Hola a todos y todas! Bienvenidos a un nuevo episodio del blog / podcast del Emprendedor Amazónico. Un podcast destinado a proporcionarte las herramientas y conocimientos que necesitas para crear tu propia marca de productos online, aprovechando el poder de Amazon, y con ello poder vivir tu vida tal y como tú desees. Hoy te traigo la segunda parte de la entrevista a Víctor Terrón. Como puedes imaginar por el título de este episodio del podcast, Víctor vende productos de artesanía, en su mayoría, alcanzando unas 6 cifras anuales en facturación. Si no has escuchado la primera parte, te recomiendo que lo hagas antes de escuchar ésta. Haz clic aquí para ir a la primera parte de la entrevista. Víctor es un experto en comercio internacional e importaciones y exportaciones con años de experiencia. Entre otras cosas, en esta segunda entrega descubrirás qué criterios sigue Víctor para encontrar productos de éxito que vender en Amazon. Además, hablamos sobre: Su mayor error y qué puedes hacer para evitarlo Por qué tienes que estar vendiendo en Amazon sí o sí Productos estacionales El futuro del ecommerce y Amazon, y cómo sacar ventaja de la situación actual Y mucho más… Haz clic en el reproductor de arriba o ve a tu plataforma de audio favorita.
El Podcast del Emprendedor Amazonico Online Business Amazon y Más en Español
¡Hola a todos y todas! Bienvenidos a un nuevo episodio del blog / podcast del Emprendedor Amazónico. Un podcast destinado a proporcionarte las herramientas y conocimientos que necesitas para crear tu propia marca de productos online, aprovechando el poder de Amazon, y con ello poder vivir tu vida tal y como tú desees. Hoy te traigo una nueva entrevista con un vendedor real. Su nombre es Víctor Terrón. Como puedes imaginar por el título de este episodio del podcast, Víctor vende productos de artesanía, en su mayoría, alcanzando unas 6 cifras anuales en facturación. Víctor es un experto en comercio internacional e importaciones y exportaciones con años de experiencia. Sin embargo, él eligió vender productos de artesanos locales. ¿Quieres saber por qué? Dale al play y descúbrelo. Te va a sorprender. Además, en esta primera parte de la entrevista hablamos sobre: Cómo empezó Victor a vender con tan solo 400€ Qué proceso sigue Víctor para buscar productos y proveedores Qué estrategia sigue para lanzar sus productos Y mucho más… Haz clic en el reproductor de arriba o ve a tu plataforma de audio favorita.
What happens when you blend the minds of Adriana Rangel and Marcus Mokros, hosts of the popular Serious Sellers Podcast Spanish and German shows, with the world of Amazon and its ever-evolving marketplace? As it turns out, a captivating concoction of strategies, trends, and real-life success stories. From the transition from UPC codes to QR codes to new monthly networking calls for Spanish and German-speaking audiences to an imminent event in Germany - we dissect it all with our esteemed guests. We talk about special highlights featuring their recent guests. Buckle up as we take a ride through the ups and downs of outdoor sports sales on Amazon with two seasoned sellers. One recounts their thrilling journey from a booming 2020 to a challenging 2021, all leading to a triumphant comeback in 2023. Hear their plans for product expansion and driving website traffic, and learn from their experiences. From across the pond, our European seller shares his wisdom on improving product images, revealing two crucial photography tips. We also touch on the advent of a novel 3D rendering service, eliminating the need for physical product delivery to a photography studio. All this while emphasizing the critical role technology plays in growing an Amazon business. Did you ever wonder how selling on Amazon varies across different European countries? We've got you covered as we compare and contrast Amazon sales in the top five European countries: the UK, Germany, Italy, France, and Spain. We navigate through the VAT-related intricacies in these nations and how Amazon aids in VAT declarations. Find inspiration in the story of a successful Spanish seller who has grown her Amazon business with a unique approach - collaborating with artisans in Spain and Mexico through Amazon Handmade. We also chat about avoiding burnout while scaling up your Amazon business, ensuring a healthy work-life balance. Wrapping up the episode, we shine the spotlight on two entrepreneurs who've built flourishing podcast communities and Amazon businesses. This journey is filled with challenges, triumphs, plans for the future, and valuable advice for budding entrepreneurs. So tune in for an episode filled with information, inspiration, and innovation. In episode 517 of the Serious Sellers Podcast, Bradley, Adriana, and Marcus discuss: 00:00 - Tips and Strategies From SSP Spanish and German Hosts 01:19 - Celebrating Podcast Milestones and New Networking Calls 06:33 - Insights From Amazon 08:28 - Trends in Outdoor Sports Sales 14:42 - Using AI Tools for Content Creation 18:19 - Build Brand With Technology and VA's 20:50 - VAT and Selling Strategies on Amazon 24:11 - Artisan Networks in Spain and Mexico 29:19 - Uniqueness and Innovation in Saturated Niches 31:50 - Tips for Balancing Work and Relaxation 36:06 - Amazon's AI Strategy for Product Listings 37:55 - Celebrating Podcast and Amazon Success ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript Bradley Sutton: Today we've got the host of our Spanish and German podcast back and they've got lots of tips and strategies from themselves and their guests on a wide variety of topics, such as Amazon, image creation, KDP, amazon handmade European marketplaces and much more. How cool is that? Pretty cool, I think. Hey guys. Heads up, Kevin King is the new host of the AM/PM Podcast, so if you love Amazon strategy, make sure to subscribe to it. Whatever you're listening to this podcast on, take a listen to AM slash PM podcast just by searching for it on that platform. Hello everybody, and welcome to another episode of the series sellers podcast by Helium 10. I am your host, Bradley Sutton, and this is the show. That's a completely BS free, unscripted and unrehearsed organic conversation about serious strategies or serious sellers of any level in the e-commerce world, and we've got a couple of our host from different parts of the world here today. We've got Adriana from Mexico and Marcus, who is in Europe right now. Welcome back to the show, guys. Adriana: Hi Bradley, thank you for having us. Bradley Sutton: It's really great to have you both here. This is now. We just celebrated two full years of Serious Sellers Podcast and Espanol Serious Sellers Podcast of Deutsch, and the numbers have been going up, you know, record months this year. It's really great to see what you guys have created just from zero, like literally zero, and now you've got podcasts that are listened to by thousands of people out there. We have YouTube now, you know, for the podcast. So, guys, make sure, if you speak German or Spanish, you need to be listening to Serious Sellers Podcast and Espanol or Alph Deutsch. You can search for either of that on whatever you're listening to this on, even on YouTube now. Now we're doing full videos so you can get kind of like a better vibe of it as well. So guys, this is this is really cool. And just one more thing that's new We'll go ahead and promote it right now is that you guys are now hosting in Spanish and German like monthly networking calls, zoom calls, for Spanish and German speaking community. So, Adriana, tell us about yours like, like when we just had the first one on December 6, but is it always like on the 6th, or is it going to be like the second Tuesday of each month, or how is yours going to work and how can people sign up for it? Adriana: Yes, of course we're meeting the first Wednesday of every month, so I'm not sure what that is for January, but of course that's going to change for February as well. So basically, the first Wednesday of every month at 6pm, Mexico City time and people can sign up. They just need to visit our link, h10.me/llamadaconadriana and that's it. You can, and that way you will get the reminders and the link to join us in a live call networking call every Wednesday. Bradley Sutton: All right Now, Marcus, you too are just had your first ever German call in December, but starting in January. When is it going to be? And also, what is the link for it? Marcus: Yeah, we want to keep it simple. It's the first Monday of the month, 12 o'clock, and the link is h10.me/elite-de. Bradley Sutton: All right, h10.me/elite-de for German speakers. And when you say 12pm, that's 12pm Germany time, 12pm German time. Correct, speaking of Germany. Guys, I'm going to be in Germany. I'm not sure if anybody out there is going to be in in town, but I'm going to be out there on January 27th in Berlin. I'm going to be speaking at an event and also I will be hosting an elite workshop. So if you guys are interested in going for the event I'm speaking at h10.me/germany. So h10. h10.me/germany. All right, enough of the kind of like logistics here. I think, hopefully, if you're a Spanish or German speaking person, you got enough information there to take advantage of these. Everything we just mentioned is free resources for the community. But you know, you guys, let's start off with. What I like to do is because I don't. You know, I obviously can't speak German, so I can't listen to the episodes and understand what's going on. So I'm going to first start with you, marcus. What are some notable guests you've had in the year that really had like some really cool strategies or really cool story that you can relate to us? Marcus: Yeah, really some really awesome guests and it's hard to make any kind of selection. But one recent one was from GS1, the company who is doing the UPC codes, and the employee. He told me that they are preparing a big change. They want to go in the next couple of next years from barcodes to QR codes and they call it as a 3D code, and that will be more than just a number to identify your product. That will have like access for you to, for marketing, for example, the customer. Obviously, obviously the shop can scan the QR code, see the price, but the customer can scan it as well and you can put your promotions in it or, for example, like giveaways, anything, and he says it will even support promotions day by day. You can have one promotion set on a Monday, something different on a weekend, or like if there's like a bad batch should produced, you can add it into that QR code and the cashier will know I shouldn't sell that. So there will be a lot of functions and features coming and I mean that's where that will be a big task. They will have to change all systems in all shops worldwide. That will be something very interesting for marketing. Bradley Sutton: Huh, interesting, yeah, I mean because you know the traditional barcodes is kind of like what the world's been used to for so long, but the move to QR and having extra information, that'll definitely be interesting. Alright, going to Adriana now, the first kind of story that comes from your mind, or Stragia, or something that's one of your guests in the last year talked about. Adriana: Yeah, well, one of the highlights is that we had Amazon join us on a call or on an episode for the podcast, maybe a couple of weeks ago, maybe two or three weeks ago and that was great because we had the opportunity to ask them stuff such as you know, what's up with seller support, how can we best go about getting an issue fixed and, let's say, something happens to your listing, your listing is down, or an FBA shipment, or you know, these things we deal with as a sellers on a weekly basis, right, and so that was a big one. I was very excited to have them on a call because, you know, it's our opportunity to get answers right, instead of, you know, searching in forums or asking other people. It came directly from them and they gave us really interesting tips for how to go about certain issues and also they shared with us really interesting well insights, of course, but also resources on how we can learn more about the platform, etc. Right, and I think that this is very valuable because it comes directly from the how do you say, the horse's mouth? Or, yeah, I guess, directly from Amazon. So that was a lot of fun. That was two weeks ago and, as I said, for me, the main takeaway that I got from them was basically how to work the seller support system to get them to answer and fix our issue, as opposed to getting you know, like the template response that we sometimes get when they don't understand. What is it that we need help with? Bradley Sutton: I'm curious how are your own Amazon businesses going? Like, are you, do you think you're going to be up this year than before, or how things been going for you? Adriana: So for me, 2023 has been a good year, actually compared to 2022. 2022 was weird. I sell in the outdoors sports category, so 2020 was amazing because, of course, at least the second half of 2020, because, of course, everyone wants to be out of the house and in some place. You know that was outdoors, not indoors at a restaurant or at a mall. So it was. It was a great year sales wise, 2021 as well. 2022. It had, yeah, I experienced a deep, I would say, because everyone was, you know, out and back in the clubs and the restaurants and the concerts and all of that. So people just forgot about outdoor sports. And then 2023 came back strong. Of course, I did focus a lot on my ranking and, yeah, basically, like optimizing my listing and all of that, my images especially. I was like you know what, like if I up my conversion rate, then everything else will fall into place in a way, you know, like my ads and all of that. I do my own PPC, but I'm like you know what, as long as the conversion goes up, then I can send as much traffic as I want via ads and it should convert right, Like it should turn into sales. So 2023 was great and I'm hoping for a good 2024. I want to expand my product line and I also want to work on getting more traffic to my website and, yeah, basically growing that channel too. Bradley Sutton: Now going back to Marcus, what about for your Amazon businesses, your communities? What's some trends that you've seen this year like, especially since your community and you are mainly selling in Europe? Like are things in? Is there inflation in Europe? Is things getting harder? Is competition getting more? What's going on in the European Amazon market? Marcus: It's an interesting question because, like over the years, I always got that kind of question is it still worth it? Should you still start Amazon? But that somehow that dried out. Everybody knows that Amazon is big and I mean like yeah, like the whole world is in a tough time, I guess, right now. But as I see it, like Amazon sellers, they are doing good, they're doing well. Bradley Sutton: On the strategy side. You know like one of your specialties and you have people in your community who are specialists about this is like photography and things like that what do you see as kind of like working? Now, what's some tips you can give the audience about, like how they can really make sure their image deck and or videos are really better than the competition? Marcus: Yeah, actually I have two photography related tips and first one is from JP. He was a guest in the podcast. He's quite young guy but like living the dream, traveling to through Bali, Thailand and doing Amazon FBA. He's like selling a lot and he also started a photography business. But he has a totally different approach. He doesn't need your product. You're providing photos from your smartphone. You get a tutorial. You have to send him six photos from every site and here's a team who does a 3D rendering of that product and, um, that way he's at a price point that's just a fraction that you expect for a product photography. And, yeah, his team will do a 3D model of your product that looks like totally photo realistic and they will put it into a lifestyle photos, put it into Infographics and send you the whole products as a product shots that you expect, but without touching your products. And I mean one. Marcus: One thing is interest. It's interesting for people who sell, who just start out, or sell products that have like two thousand five thousand dollars of revenue, but also people who don't have time, because imagine your product is being produced in China right now and you don't have a master sample right now and as soon as the first product is finished in China, you can ask your manufacturer Do these photos for me with your smartphone, send it over. He does your product shots and the moment your delivery arrives in your local warehouse, you already have your listing completed. By the way, that website is JPD Dash advertising dot com. Bradley Sutton: And yeah, that's what I think I remember. You know, I again I remember. I don't, you know, I don't speak German, but I remember that episode because I look at the videos just just like see how they look. And he looked like a, like, a Like, almost like a, like a tick tock celebrity or something like crazy, crazy hair right, yeah, okay there. There we go cool. So that, yeah, that's interesting because Just recently, amazon announced that there's no longer going to be the three hundred and sixty degree Images that have been for a while. Like, if you look at the project X coffin shelf, it has it like we didn't we didn't put it there, amazon just did it themselves. It's being replaced with a 3D image that I think you can you can still like, turn around and then they were saying that all they need they're making some kind of app where you can actually take the images with your phone, and then the Amazon app, I'm assuming, or something, yeah, and then submit it. So that's interesting. You know Concept, because you know, like, I'm still using, like, traditional photography studios and that's. You know, logistically, you know you have to send the product there and then they you know they have to shoot it. So have you seen images that? Or have you seen listings that actually came from this model where they just take the pictures and they do it 3D and it looks realistic, or what's your experience with looking at? Marcus: Yeah, I mean, I saw it on his listings he sells thirty thousand units a month, and he's just using his service, of course. How many units thirty thousand a month is selling? Europe, US, Japan? Bradley Sutton: Wow, it's quite, quite busy cool all right, so that's a good one. Let's go back to a either a strategy or some kind of cool story from your experience. Adriana: Yes, going back to technology, per per Marcus comments I feel like many people, many sellers, that want to Be able to grow without having to invest all of their money into, you know, launching a ton of SK use or Paying people to to write blog posts for them or kindle books for them, etc. I am seeing how many people that come on the podcast. They say how they Work with either either they do and themselves, basically they they use to create content. They are using this To, such as me, journey, etc. Ai tools basically to help them create content, to help them generate user generating content, etc. Right, and so I chatted with Casspin. She was episode 90, actually episode 100 a couple weeks ago and she was telling me how she will. Adriana: First of all, the way she Gets ideas on how to expand her product line. She goes to her competitors stores and she's like, okay, let me see what else they're selling, right, and they some. And she sometimes finds ideas that way for complimentary or supplementary products to grow her product line and she says that it's actually very easy to launch this new SK use because, of course, you already has the Relationship with the manufacturer and it's a matter of basically just sending other products that can be, that can actually, you know, sell on their own or become kids, right, or become a brand new SK you and she was telling me how she even launches act With every SK you that she, or with every main product that she launches on their her brand. And so, of course, she, she can do this very easily because she can either get a BA to write it for her that that content for the Kindle book, or she can do it be a chat GPT, which I think it's like you know, this is something we couldn't do maybe a year ago, right, and that way, she, of course, she adds a thank you card inside of the store and then you know, for them to get the free Kindle book, because it's, I feel like people see a Kindle book Like a more valuable, I would say, gift as opposed, as you know, like just like a regular, regular PDF. And so you know she tells them that they will, that she will give them that Kindle book, access to the Kindle book, for free. Adriana: And then she gets that email and then, of course, through email marketing, basically she sends a coupon For, you know, 10% off, 20% off, so they shop the product via her Shopify page, basically right, and that's how she starts creating her email list. And then, of course, she has when, when people visit her site, her Shopify site, they see that she has, you know, six or eight SK use, right, and so people, I feel like six or eight SK use, it's a good enough quantity to you know, for people to see like, oh, you know, this is a legit brand, right, like this is not a brand that you know, only has one product and that's it. And she says that it's like a fairly easy and it doesn't exhaust her, basically her resources to launch up, you know, like a complete brand off of one product. Really, you know she finds the main product and then she gets ideas on what else to add, what other SK use to add and, of course, grow her Shopify brand. Adriana: Get that images from either me, journey or, you know, get different variations of the content, charge EPT for the, for the text, for the Kindle, or, if you want to, I mean you can create the first draft with charge EPT and then have a VA. Basically, look, you know, do some editing on on on her part, and that's about it, and I was like, okay, I mean that sounds like like something we can all do. Even I feel like when I have some guests in the podcast, I tried to find Useful information for sellers that are starting out and that maybe they have a full time job right and they don't have, you know, eight or 10 hours a day to put into this business. Or, and maybe they don't have a ton of you know money to put into the business. So, finding ways to basically leverage technology and leverage you know help from VA's etc. To to build a brand and, you know, have a brand in a matter of maybe six months. Bradley Sutton: Okay, she doing this in English or Spanish English, in the US market English, okay, all right, cool, marcus in. Let me give you a couple scenarios here. Talking about Amazon Europe, under what scenario would you suggest somebody in or outside of Europe to, or would you suggest that they only launch in one marketplace to start like, hey, you know, go ahead and start in UK, or go ahead and start in Germany? Or would you always recommend you know, you should go ahead and take advantage of the Amazon Europe network and at least start in a few marketplaces? Is there a scenario where you would suggest one or the other, or it's all one or all the other? Marcus: I mean, like it's up to you If you're from the US, you could start in UK and you already can reuse your listing, your PPC campaigns, because it's the same language. Germany is the biggest market. That would be also a great test if your product works in Europe and if it works in Germany, you could go to the smaller markets. I mean, france is still a quite big, italy and Spain as well, and then it gets a lot smaller. But yeah, that could be a good strategy to start in one of the bigger countries to test your product and then go all Europe. Bradley Sutton: Okay Now, as far as those smaller ones go, like are there any that you think is going to one day become, you know, better than the others? Because I think the core five is the UK, germany, Italy, france and Spain, and then like there's a big gap, you know, between all of the new ones Like I forgot, like Netherlands and Poland and a bunch of others. Like are there any of those lower ones that you think are better than the other? Or they're all kind of just like equally low? Marcus: Yeah, I mean, it's a question of the population and I guess, like the Scandinavian countries are also very interesting. But yeah, you already named the top countries for the moment. Bradley Sutton: Okay. So now I'm just curious about like VAT and things like that. So let you know, there's obviously not an Amazon in every country, so I'm assuming that, or you correct me if I'm wrong, but if I'm living in Austria, am I ordering from Amazon Germany? Or what website am I using if I'm just living in that country trying to buy something? Marcus: Yeah, actually, austria shares the website with Germany. You order from the German website. Bradley Sutton: And then. So in that case, like I know, like with for VAT, do I have to have VAT in every country? I'm selling things in from day one, or it's only until I hit, like a certain kind or amount of revenue in that country. Is it by country or by marketplace? But and what I mean by that is all right, well, there is no marketplace in Austria, so does that mean I never have to have a VAT for Austria? Or or how even does this work, because I've never sold it? Marcus: over. That's a good question, and that's where it gets a bit complicated. So Austria shares the website with Germany, but there are warehouses in Austria and as soon as you got your products in the warehouse in that country, then you have to register for a VAT number in every single country that you have your products in and regardless how much you sell. Yes, and Amazon has has has a program for that, where they help you with that VAT declarations. Bradley Sutton: Back to Adriana another story or strategy that you can share with us. Adriana: I interviewed Noemi from Spain I know there's a big, big community in in Spain that basically they, they do Amazon full time and she was telling me how actually she works with another two partners I have one of her partners here at the podcast too and she was telling me how she is growing her Amazon business through Amazon handmade. And I was like, oh interesting, because I mean, yeah, I mean I guess we usually we focus on, you know the regular Amazon program to launch you know products. And she was telling me how she works with people, people that artisans I wait, yeah, that's the correct term, right, artisans, is that a term in English? Bradley Sutton: Yeah, I mean, that's English, but it's too fancy for my language. But I know what that means. Adriana: Yes, she basically so. She likes doing, you know, handmade stuff for herself too. But she started basically connecting with artisans in Spain, apparently and I didn't know this I mean, I've traveled to Spain for, for vacations, but I haven't, you know, spent much time there. But she was telling me that there's a big, big network of artisans in Spain and of course, as she was saying this, I was like, oh my God, I mean I'm from Mexico and of course, there are a ton of artisans here in Mexico, like a ton, ton, ton, especially cities such as, like, of course, Mexico City, Guadalajara, etc. And she was telling me how she has scaled this, because that thing I guess the first thing that comes to mind to us Amazon sellers were like, yeah, but how are we going to scale this, this business? And she's managing I mean she's, she's managing to scale her business because she, of course she doesn't do or like work on this product herself, of course, right, Like she has a network of artisans. Adriana: And I was, I was thinking, as she was telling this to me, I was like yeah, that's true. I mean I see, when I travel to the US, how much more expensive, or like highly priced, these products that we manufacture in Mexico are selling in the US, right? Only because they're like unique and they are and they are just like more attractive than you know like the regular products. And I was like, oh, wow, this is interesting. Like I guess I always knew that there was that option over there, but I just didn't see how we could scale that. But it makes sense. I mean, if you just work with artisans and you already know, you know like you start and of course one artisan connects you with another artisan and that's the way it goes and she's I mean, she sells a lot of, you know, at the end of the day, a lot of units of different SKUs and you know the price point. Adriana: That's at least where my mind went right. I was like you have no competition really, because if it's something very unique, then of course you can play with your pricing strategies, but usually you won't be concerned with you know someone else, that competitor, lowering their prices or you know going 30% off. You know of the sales price, etc. So I was like that's interesting. I mean, even you don't have to be selling a ton of units a day to be making good money, because if you have 40% margins or 50% margins or even more, because I've seen in, you know in the US at the retail shops how they sell Mexican or yeah, artisan you know this type of products and they sell and I'm like what the hell like, do people buy these products at this price? And I know how much they go for in Mexico. So I was like, oh, this is very interesting. And so I thought that was a very interesting. I think that was episode 98 with Noemi. She's based in Spain and yeah, I mean, Spain has a big next to us. Bradley Sutton: Is she doing all of this in Spain, or is she doing this in Amazon USA? Adriana: No, amazon. No, she's doing it in Spain and I think she expanded already to Europe. Basically, you know how they have that. Bradley Sutton: I didn't even know there was Amazon, handmade in Europe, in Spain and other. Okay, interesting yeah. It's like oh interesting because definitely a way to make it the key, that of that you mentioned, there is the no competition. You know, like, like. This is a very unique product. It's not a cookie cutter, you know, by definition. So I like that Back to Marcus. One last story or strategy from you. Marcus: Yeah. One last story that's from Michael. He doesn't sell on Amazon. He runs an Amazon agency called me to you, but he's like the Amazon detective. He's every day on the website looking what is Amazon testing right now? What, what did they change right now? What do other sellers miss? And he's like he comes with the craziest things. And one thing he told me, like would you start to sell a drinking bottle on Amazon? I mean that's like super competitive, me probably not, yeah, and I mean everything is the same. You just fill water in it and that's it. So it's difficult to stand out and there's a company they found a way to differentiate themselves. It's called Arup and they have a small cartridge on top and you can get it in all kinds of flavor, like sherry, melon, whatever. And when you drink your water you still drink 100% water, but you breathe the sherry flavor. So your mind is drinking like sherry juice, but you're still drinking 100% water. But the thing is he pointed out that they just sell the bottle and the cartridges. But if you have, like, all your different flavors and you want to change them during the week, what do you do with your cartridges? So you need like airtight, sealed box for it and people are searching for that. You can see it in Cerebro but they don't sell it. They just concentrate on their bottle. So every Amazon seller should find like an imagine like Apple are selling just their iPhone and you can sell chargers and cases, like I bet there's like in every niche there's something, yeah, and it's a big innovation and the company is just focusing on the product. So, yeah, that was a really awesome takeaway to look for. Bradley Sutton: Two things there. Number one is never think that a niche is 100% saturated, because there's always, like, a fresh idea you could bring. And then number two you don't always have to be the one that has that idea, you know, let somebody else come up with the idea. But then how can you take advantage of that? Like, is there a unique storage or a unique accessory that's needed? Marcus: Maybe even a coffin shelf to store your cartridges. Bradley Sutton: Hey, there you go. Hey, coffin shelf to store your water bottle cartridges. I'll get on that Okay An episode. I'll give you guys, or everybody here, a preview of a coming episode. I'm launching some new project X products and one of them is a bat shaped bathroom mat or rug and that potentially might make a coffin one as well. But you know, the possibilities are endless and that's one of the ways that you could also get into saturated niche is take a saturated niche like bath mats you know like they're going for like $10, you know who knows how they're even making margin on it. But then do you bring in a unique material like make a bamboo one, or make a coffin shaped one, or a bat shaped one for like spooky. So you can almost take any niche on Amazon that's saturated and just come in with a unique idea or unique design or unique material and now all of a sudden it's not saturated because you're the only one who has that. All right. So I'm going to ask for your final strategies, your 30 second or 60 second tips. How can they find you guys on the interwebs? They know how to find your, your, your Helium 10 podcast, but both of you have, you know, audiences and communities out there. Marcus, how can they find your communities on the internet? Marcus: You can look on YouTube for Amazon FBA by Marcos and everything else is linked inside the videos. Adriana: For me, my YouTube channel is Adriana Rangel Vende. Just like that, adriana Rangel Vende, and yeah, in there, there you can find everything else that I have going on, and I have a free like 90 minute like masterclass. I would call it because I go from product research to like keyword research, to what kind of keywords you need to put in your listing, et cetera. So, yeah, I would. For people that maybe need some free resources to kind of like figure out how this works, I would advise you check out that video. Adriana Rangel Vende in YouTube. Bradley Sutton: All right, adriana. Like, do you have any last, maybe 30 second tip or parting words of wisdom for the audience out there? Adriana: Yes, well, you know, one topic that I've seen guests come with and share with us in the podcast has been basically focusing, you know, at the first. You know, when we start our business in Amazon, we usually focus on launching products right, and launching new variations, and doing your PPC and ranking and all of all of these activities that we have to, of course, take care of. But one topic that has been coming up very often in the in our episodes here at the podcast is that we at some point, especially maybe like two years into the business, we need to focus on growing our team, right, because if not, we'll get burnt out at some point, right, like I know that happened to me and now I'm working, I already have a VA and, of course, I already have a designer that helps me, of course, with my you know, my products, my listings and also for my thumbnails for my YouTube channel. Like, he helps me for a ton of things, and I feel like that is the way. You know, that marks a big difference between someone that is making, of course, a few thousand dollars a month in Amazon and, you know, the seller that is doing several dozen thousand dollars in Amazon a month. Adriana: Right, because you cannot do it all by yourself, and also so you keep your motivation right, because at some point, whatever it is that you are doing repeatedly and that you're doing for 10 hours a day or 12 hours a day, after 18 months or 24 months you're burnt out. As much as I mean you can love it, but still you know your body gives out. So that is something that I would like people to start thinking about. Maybe this is your first year in Amazon and that's fine, but maybe start listening to you know these episodes where people such as Rolando and I know you had Rolando Rosas in the podcast because he speaks English too you know Juan David as well talked about this, rod as well talked about this, and I think it's just like very important to start planning this before it's like, before we're like burnt out and it's too late, right, and that way we get we can scale faster and just like with less effort. Bradley Sutton: What's your Adriana, what's your hobby or what you do to take your mind off of work? You take off your mind off your Amazon business, to you know. Relax like what do you do for fun. Adriana: Yeah, well, before I got into this whole Amazon business world, I was in the art business. So I of course like to, you know, business museums and you know, if I can business museums with friends and all that that you know, the better, of course. But I try to yes, to, even if it's like at nighttime, right, like I try to consume content that it's not, or like even listen to podcasts that are not like business related. I basically try to put you know if it's after 8pm, even though, even if there's like this really good podcast episode, I'll watch it tomorrow at 6pm or whatever when I take a break from work. But I try to put like hard limits because I just do it. I mean, I just do it for the business, right, like I remember I saw this at the other day that says that says something about your performance of tomorrow basically depends on your recovery tonight. Right, you know something in that frame of words and so I think it's just very important because we talk about, we go on YouTube and we saw, we see everything about. Yeah, you know you can scale to blah, blah, blah and you can be making all this money, but you have to be feeling okay, right, you know, your body has to be healthy and your mind has to be healthy as well. So that is something to we cannot ignore, that, even if that doesn't sound like you know, like the sexy tip, I feel like that's as important, or even more. To grow a business, scale it to as big as as you want, really. Bradley Sutton: Now, I like killing two birds with one stone. So my advice to you if you wanted to do that, go to the museum while listening to the podcast in your headphones, and then now you can kill two birds with one stone, all right. So, marcus, what about you? One last 30 or 60 seconds strategy or tip for our audience. Marcus: Yeah, one tip I learned that will make a lot of changes. Amazon recently announced that they will look for title images that are not meeting the terms of service and they will use AI to change that. They will download your image, remove everything that doesn't belong there in their opinion and upload it again, and that is something you don't want. You don't want an AI to touch your title image. Yeah, and Michael from AMZboost, a product photographer, he told me, just use your picture, space number nine. Nobody looks there. Put a title image there that will meet the terms of service and because what Amazon is doing first, they will scan your product photos and check if there is something that is compliant to the terms of service and they will put it to spot number one as your title image. And if they don't find something, they will change it in their terms. So that's an awesome hack. Bradley Sutton: Wow, I never heard of that one. That's a really good one, All right, cool. And then same question to you also is you know, like me, that sometimes we can get and Adriana, we can get burnt out and if we put too much emphasis on work. So what are your hobbies, what are you doing to take yourself out of work when you need to relax? Marcus: Yeah, my hobbies are working out. I've got my home gym in the basement and that's also a good place to listen to something. Or I go for a walk at the beach with my yeah EarPods in and listen to a podcast. That's where I get new content. Bradley Sutton: Awesome, awesome, all right, well, guys, thank you so much for joining us. Wish you the most of success. You guys have had already a lot of great success. It's going to be really cool to see the next milestone for you guys, I would say is like hitting that 10,000 downloads per month. I never thought that would ever happen, but the numbers that you guys are doing are getting close to that, so it's probably within the realm of possibility. But I wish you the most of success with your podcast communities and also your Amazon businesses, and we'll see you next year.
Are you an aspiring creator looking to turn your handmade treasures into a successful business on Amazon Handmade? Wondering how to navigate the platform, create eye-catching listings, and stand out from the competition? Well, you're in for a treat with our guest, Dana Midkiff – a true Amazon Handmade expert with a success story that's both relatable and inspiring.We discuss the common mistakes artisans often make when venturing into the world of Amazon Handmade. Dana shares her valuable insights on everything from underestimating the platform's potential to the importance of dreaming big. Then, we dive into the nuances of the Amazon Marketplace, highlighting the need to grasp the platform's intricacies to optimize your listings. And that's not all – Dana walks us through her journey from Etsy to Amazon, revealing her strategies for standing out in a crowded market.Lastly, Dana opens up about her approach to dealing with a tight marketing budget and the advantages of advertising. As we wrap up, we guide you through the complexities of selling on Amazon – covering everything from following Amazon's rules and metrics to handling the impact of fake reviews. This episode isn't just a casual chat; it's a goldmine of insights to help you master the art of selling on Amazon Handmade. Thank you so much for listening. I hope you have enjoyed this episode. New episodes are released weekly on Sundays. Also, stay in the KNOW by subscribing to our email and newsletter blasts; you will receive a FREE Download copy of The Earning Potential Assessment Template. Credits:Music: Islabonita by An JoneVanessa S. - Ph.D Host
Serious Sellers Podcast en Español: Aprende a Vender en Amazon
mí Mora y Adriana Rangel platican sobre el mundo de las ventas de productos artesanales y personalizados en Amazon. En este episodio, Noemi nos hace saber los beneficios de este programa poco conocido y su potencial como generador de ingresos. Si te has preguntado cómo utilizar Amazon para vender productos únicos y hechos a mano, ¡No te pierdas este episodio! En el episodio #98 de Serious Sellers Podcast en Español, platicamos de: 00:00 - Vender Artesanías en Amazon 09:17 - Exploramos qué es necesario para entrar en el programa de Amazon Handmade 24:06 - Cómo los vendedores pueden encontrar productos únicos para tener una ventaja competitiva Transcript Adriana Rangel: O nos acompaña Noemi Mora desde España. Noemi vende en el programa de Handmade de Amazon Y hoy nos viene a contar cómo ella le hace para vender artesanías y productos personalizados dentro de la misma plataforma de Amazon. ¿Estás listo para aprender y sacar el provecho a esta oportunidad? Si es así, bienvenidos a Series Stories Podcast en español. ¡1, 2, 3. Bienvenidos a todos a este episodio de Series Stories Podcast en español. Mi nombre es Adriana Arangel y yo estoy aquí para platicar sobre las mejores estrategias de crear y crecer tu negocio en Amazon, walmart y ToyCommerce en general, para vender a todos los niveles. Comenzamos, hola Noemi, ¿cómo estás? Noemi: Hola Adriana, ¿qué tal. Adriana Rangel: Bien bien, ¿Qué dice todo por allá en Madrid? Nos acompañas desde Madrid, ¿verdad? Noemi: Eso es desde Madrid. Aquí estamos Ya empieza el otoño de verdad, y pero nada, muy bien. Adriana Rangel: Oye, fíjate, hace dos o tres semanas platicé con tu socio José y tuvimos una plática muy amena, muy a gusto. Me platicó bueno, platicamos todos sobre desde la plataforma de Amazon, como el flujo de efectivo, que tenemos que estar atentos a nuestros emprendedores cuando se trata de asegurarnos de siempre tener efectivo en la mano para pagar nuestras obligaciones, etc. Y me platicó obviamente platicamos sobre proyecto paralelo, cómo se llevó a cabo y por qué inició, etc. Y me platicó sobre ti y sobre tu otro socio también. Me platicaba que tú te dedicas al tema o, como tu expertiz está en el tema de Handmade, que, para la gente que no está muy familiarizado con ese concepto de Handmade, si nos puedes explicar brevemente cómo funciona ese programa, por qué decidiste irte lleno en ese programa y crear ese tipo de productos Y cuéntame ¿cómo comenzaste, ¿cómo llegaste a dar ahí? Noemi: Bueno, a ver, el programa de Handmade dentro de Amazon. Es un programa que realmente es un gran desconocido y que la gente no cree que pueda llegar a facturar, tanto en ese programa como en otros, ¿no, pero yo animo a todo el mundo a que lo descubra, sobre todo porque tenemos algunos beneficios frente a otros programas dentro de la plataforma. Y algo importante también es que el que estés en este programa no te impide estar en otros también. Entonces, bueno, por empezar a ubicarnos, si quieres, yo, antes de comenzar a vender en Amazon, ya empecé el contacto con el mundo artesanal, con la artesanía, con los productos hechos a mano. Pero yo pues, como tantos vendedores de Amazon, tenía mi otro trabajo. ¿vale, yo tengo formación, soy trabajadora social de formación y, bueno, me dedicaba a eso, trabajaba relacionado con la salud mental y bueno, pues, empecé como mi vida personal empecé a evolucionar. Tuve a mis peques, tengo dos niños pequeños y bueno, a raíz de ahí te empiezas a plantear cosas. Siempre bueno, a ver los que somos emprendedores, al final tenemos esto dentro y siempre hemos querido ser nuestros propios jefes y llegar más allá. Pero bueno, es en ese momento cuando realmente esto ya resuena mucho más en mi cabeza. Entonces pensé bueno, pues, si yo tengo una parte que hago, artesanía como un poco hobby, por decirlo de alguna manera. Pero bueno, pues, yo tenía mi tiendita online en la que vendía algunas productos y demás, y digo bueno, pues, voy a intentarlo. Me hablaron de Amazon y dije bueno, pues, ¿por qué no Voy a intentarlo? Entonces yo inicialmente no entré en el programa Handmej porque lo desconocía por completo, pero sin embargo sí que vendía mis productos artesanales dentro de Amazon. Poco a poco, cuando fui descubriendo un poquito más cómo era esto de vender en Amazon, pues me tope con este programa y bueno, uno de los principales beneficios que tenemos es que tenemos nuestra cuenta profesional y no pagamos por ella. ¿no, esto es como un dato súper, súper motivador, porque oye no es mucho. Sabes que son 39 euros al mes, masiva, lo que se paga por tener la cuenta profesional. Pero en el caso de los que estamos en el programa Handmej, no abonamos nada por estar en este programa, por listar nuestros productos dentro de este programa. Entonces, oye, pues ya uno el tener ese aliciente, el decir bueno, pues yo voy a probar en esto de que es vender en Amazon. Pero además es que si tengo productos fabricados por mí o productos fabricados por un tercero, pero que realmente son fabricados a mano, pues puedo incluirlos dentro de este programa y puedo tener ese beneficio. ¿no, también hay otros beneficios, como por ejemplo que la tarifa por referencia es un poquito menos, es un 12,1%. ¿vale lo que nos están cobrando? Por lo cual, oye, estos pellizquitos que vamos cogiendo de cada lado, pues te ayudan a poner en marcha tu negocio con menos miedos Y además de eso te ayudan a que bueno, pues tu margen es un poquito mayor. Adriana Rangel: Qué interesante, Noemi, fíjate menciones que el requisito es que el producto sea hecho a mano, ¿verdad? Ya sea por ti o por alguien que directamente trabaje en tu equipo por ahí. Estaba leyendo un poquito los requerimientos acá del mercado de Amazon, Estados Unidos, pero me imagino que son muy similares en los otros mercados. Pero sí, es algo así como que oye que al menos el No me acuerdo muy bien el porcentaje, pero era como que al menos el 60% o un porcentaje por ahí, si sea algo que se No, que compres las cosas en China y que simplemente las pongas todas juntas, Eso es, Y las en paquetes, ¿verdad? Entonces sí, tiene que tener como que ese factor ¿verdad? Del trabajo este a mano. Noemi: Sí, además tú no decides listar en Handmade y ya está, sino que tú tu cuenta, tu tienda tiene que ser admitida dentro del programa, ¿vale? Tú, digamos, que postulas por estar dentro del programa y para ello tienes que presentar vídeos, tienes que presentar procesos de cómo fabricas las cosas. A veces es muy sencillo que te de alterar el programa y otras veces nosotros, por ejemplo en tu proyecto paralelo que ayudamos a la gente a, a vender y demás en Amazon a veces nos hemos encontrado con gente que ha tenido un poquito más de dificultad a la hora de que le admitan en el programa. Pero si tú realmente estás fabricando el producto y lo puedes demostrar, no vas a tener ningún problema. Pero eso sí, tienes que prepararte muy bien los productos que vas a presentar. ya te digo, con fotografías, con vídeos, con procesos, explicando muy bien cómo es el proceso de fabricación, y en principio presentas todo esto y en un plazo máximo de dos días Amazon te contesta y te incluye dentro del programa. Vale, entonces, una vez que ya estás dentro del programa, tú ya listas en la categoría de Handmade. Te iba a comentar que dentro de, dentro de los productos personalizados, no tiene por qué ser Handmade. pero hay otro programa que es el Custom, que también es un pequeño desconocido, y es que es los productos personalizados. Pues, por ejemplo, esto que vemos tanto de mantita de bebé con el nombre o no sé, vaso con el nombre, boli con el nombre, este tipo de cosas, estos productos que son hechos a petición del cliente. El cliente te pide el producto. Esos productos evidentemente nunca van a estar en FBA porque son hechos específicamente para ese comprador. pero también tienen otra ventaja, y es las devoluciones. Los productos del programa Custom no se pueden devolver. Entonces no es necesario que un producto esté en el programa Handmade para ser Custom O sea. no implica que tú, para que estés en Custom, tengas que estar en Handmade. Adriana Rangel: Mira qué interesante, noemi. Me imagino que ahorita que mencionas el tema de FBA, que es diferente al formato un poquito de FBA, como quiera tú, cuando se trata del envío, si terminas mandando algunos de sus productos a las bodegas de Amazon o hace ese FBM, es decir que tú mandas el producto directamente al. Me imagino que lo que mencionas del tipo de producto de Porque una vez le compré a mi perro, le compré el collarcito con el nombre y ese, sí, directamente me lo mandó el vendedor es decir utilizó FBM, ¿verdad? ¿Tú qué formato utilizas en cuanto al envío, en cuanto al envío, para hacer tu completar esa parte? Noemi: Utilizo los dos. Utilizo tanto FBA como FBM y al final ambos son muy interesantes, porque lo que tienes que hacer es aprender dónde utilizar cada uno. Por ejemplo, un producto hecho a mano podría ser ese mismo collarcito del que tú hablas, hecho con una tela, cosido a mano y demás. Eso podría ser handmade, pero ir perfectamente a FBA. Ahora, si ese collar, que no tiene porque estar hecho a mano, le pusieron el nombrecito al perro, eso ya es custom. Entonces esa parte sí tiene que ir a FBM, porque tiene que ser totalmente personalizado al cliente. Adriana Rangel: No se me viene a la mente de inmediato, como que yo pienso en el tema de la competencia. Verdad que definitivamente es algo que los vendeores que hacemos FBA, que generalmente importamos un producto de China, etcétera, estamos pensando en meternos anichos pocos competidos. Me imagino que, meramente por la naturaleza de que este tipo de productos, ya sea los costum o también los handmade, requieren de un poquito más de, pues no únicamente vas a importar directamente China y mandarlo a Amazon FBA, a las bodegas de Amazon, pero requieren un poquito más de trabajo, un poquito más de labor, por así decirlo. Entonces me quiero imaginar y no conozco el dato, no sé si lo conoces tú, pero me imagino que hay muchísimo menos ese caos en el programa de custom o de handmade que en FBA en general, lo cual porque de inmediato mi mente se va al tema de la competencia. Entonces digo seguramente hay menos vendedores que están haciendo esto. Noemi: Pues, la verdad es que te sorprenderás cuando, si te pones a investigar, que hay muchísimos vendedores dentro del programa handmade, a pesar de ser un gran desconocido, y lo que pasa, que es cierto que hay muchísimos productos que tienen mucha competencia, pero esto al final es como todos los productos, ¿qué ocurre? que los productos dentro de handmade, o sea tú mismo producto, lo puedes tener dentro de handmade o fuera y ahí te va a cambiar la categoría. Entonces, si tú juegas con que tienes poca competencia dentro de handmade pero es un producto que también se está vendiendo fuera, quizá tu posicionamiento de tu producto dentro de handmade es mucho más rápido que si tú pones yo que se me lo invento, es que todo al final se puede fabricar a mano y todo al final se puede personalizar. Un estuche me invento que tengo aquí delante unos bolis, unas cosas. Un estuche tú lo vas a poder encontrar en la categoría de oficina, por ejemplo, pero también lo vas a poder encontrar en la categoría de handmade, porque si ese estuche está fabricado con telas, hecho a mano o cosido a mano y demás, el mismo producto te lo vas a encontrar dentro de las diferentes categorías. Al final esto es como todo. La formación es importante y para poder entrar a vender dentro de Amazon. Es importante que conozcamos dónde nos estamos metiendo. Entonces, si tú al final sabes hacer una búsqueda de palabras claves y tú sabes hacer una búsqueda de qué productos tienen mayor volumen de búsquedas y sabes crear un listing de 10 sobre 10, pues al final tú vas a estar por encima de la competencia. Si tú te diferencias de la competencia y tú haces todas estas cositas, al final el programa handmade no funciona. Diferente al resto, simplemente es que tú, en vez de tener un proveedor que es de China, tú eres tu propio proveedor o tienes a alguien contratado para que te fabrique para ti o no. Pero al final todo el proceso, todo el resto del proceso es igual. Tú tienes que buscar qué productos vender. Yo tengo productos en mi página web que no vendo en Amazon y tengo productos que vendo en Amazon y que no vendo en mi página web. Entonces al final tienes que saber dónde estás entrando, qué es lo que se vende, qué es lo que busca el público de CICommerce y bueno, pues al final te tienes que ir un poco dirigiendo hacia ahí. Adriana Rangel: Claro, claro, me encanta eso que mencionas, noemi, de que hoy, al final, comoquiera lo que estamos ofreciendo, no ofrecemos algo porque nos gusta únicamente el diseño de ese producto o porque nosotros usaríamos ese producto, sino porque existe demanda en Amazon. verdad que creo que es, al final, como la metodología que debemos de seguir para asegurarnos de ofrecer un producto y que no se quede ahí el inventario en la casa o algo así, porque no se vende, verdad? Entonces, ¿cómo le haces tú, noemi, para, por ejemplo, escalar, por así decirlo, tu negocio, cuando este tipo de producto igual y requiere un poquito más de no sé qué tantos productos, qué tantos ese caustú, si trabajes a mano, pero me imagino que existen otros que igual te apoyas de otros artesanos. es así que puedes crecer tu negocio de Handmade. Si, por ejemplo, alguien tiene como la n, es muy, este, muy ambiciosa, ¿no? Yo quiero vender no sé cuántos miles de euros o de dólares. Tendrías que hacer eso O sea, la manera de crecer sería eso ir irte aliando y trabajando con otros artesanos y como manejar todo el tema de este, de la logística, de manera de que ya sepas, ¿verdad? ¿Cuál va a ser el suministro para cada uno de estos SKUs, etcétera. Noemi: Pues aquí yo te diría como varios tips, ¿no? Yo te diría en primer lugar, puedes contratar a gente para que trabaje para ti en tus instalaciones, ¿no? Y llega un momento en el que tú te quedas un poco coordinando esa marca o coordinando esos productos, pero al final es gente que te lo está fabricando con tus máquinas, con tus herramientas, pero en tus instalaciones. También puedes delegar a otros artesanos, que hay muchísimos, y aquí en España hay muchísimos artesanos que hacen lo mismo que tú. y al final no es lo mismo comprar una unidad que comprar 500 unidades Si tú ya sabes que ese producto, porque tú ya lo tienes estudiado, porque tú ya lo has vendido, aunque las primeras fabricaciones sean tuyas, después lo puedes delegar a otro. pues sería una opción, y luego también podemos ampliarnos. Yo siempre digo que me encanta comprar a proveedores españoles y europeos, pero también tengo mis proveedores en China. O sea hay productos que los he podido sacar a China y a lo mejor hay una parte del proceso que lo compro allí. Luego tiene un toque final que lo haces tú. y luego no se nos puede olvidar que una vez que tú estás dentro del programa, tú puedes tener productos de diferentes categorías, o sea yo no solo trabajo con Handmade o con Custom, sino que tú vas completando tu inventario con otro tipo de productos. Entonces al final se trata de tener diversidad y de no poner todos los huevos en la misma cesta y de ir tocando un poquito todos los palos. Adriana Rangel: Se me viene a la mente acá Bueno, yo vivo en México, y entonces se me viene a la mente también, como que la ventaja de que, por ejemplo, tú que tienes, que trabajas en Madrid, en España, y que tienes a tus artesanos allá, que también me imagino que hay una red enorme de artesanos, entonces como que digo bueno, imagínate después expander a otros mercados, por ejemplo en Estados Unidos, pues si llama la atención la artesanía como más mexicana, algo así, y se cotiza, es decir que puedes venderlos a precios muchísimo más altos que en ocasiones, lo que puedes, el mismo producto venderlo acá en México, ¿verdad? Me imagino que en España puede funcionar de manera similar, o sea, me imagino que obviamente en España igual, y ya está más como la gente ya está un poquito más familiarizada con el diseño y la artesanía de España, pero igual, si ofreces ese producto en Alemania o algo así, que es una cultura definitivamente diferente, me imagino que igual, y podrías ahí, como que jugar un poquito, ¿verdad? Con esa idea de que este es un producto importado, de que este es un producto que no van a encontrar, ¿verdad? No, como todos los otros productos, que igual un poquito como más de diseño, como más estandarizado, por así decirlo, ¿verdad, si no, este es un producto que igual y no van a encontrar en Alemania, entonces por ende igual y lo podrías jugar un poquito ahí con la estrategia de precios. Noemi: Claro, al final volvemos un poco a lo de antes, ¿no? Tenemos que buscar o tenemos que examinar en cada mercado qué es lo que se está vendiendo, y a lo mejor yo hay productos que estoy vendiendo en España y que en Alemania no me los van a comprar de ninguna de las maneras. Entonces, al final, ese producto, ¿pobién? lo adapto a ese mercado, incluso con el custom. Imagínate el idioma, ¿no? Imagínate que estás vendiendo ese estuche, del que hablábamos antes, y es un regalito para yo que sé, para los profesores a final de curso, ¿no? Y tiene un mensaje. Ese mensaje igual en España va en español, en Alemania va en alemán, en Francia va en francés. Simplemente, ahí le vas dando tu toque. Pero es que además, a lo mejor en Alemania no se lleva el hacer un regalito a los profes a final de curso, ¿no? O? ahora que viene la Navidad, es muy diferente la Navidad en cada país, con lo cual los productos que se venden en España con respecto a lo que se vende igual en Alemania, la noche buena, que allí se llamará de otra manera, es típico, no sé lo que puede ser, ¿no? Pero pues, como aquí en España que en la zona de Cataluña está el cagatío, en la zona de País Vasco está el orenchero, son cosas como muy típicas. Entonces al final tienes que hacer un trabajo de investigación. Conlleva mucho más esfuerzo que simplemente buscar un proveedor en China y que me provea de un producto que me vale exactamente igual para todos los mercados. Pero los que somos creativos, esa parte es la que también nos da el ánimo de buscar otras cosas y demás, y no quita que tengamos también ese tipo de productos hechos a mano o no, pero que sean más generalistas. Adriana Rangel: Me encanta eso que mencionas, no de mí, de que de la parte creativa, justo, eso era lo que lo que estaba pensando, porque yo tengo amigos que son como más, sí, como más artísticos de así, verdad, Yo pienso y digo es que eso sería como el sueño, verdad, de igual, y no sé alguien que canta algo así, pero que también este quiere. Pues, y como indagar un poquito más en el comercio, como para apoyar verdad, como para que sea otro ingreso y como que este tipo de actividades Yo conozco de justo ahorita se me ven a la mente una muy, muy amiga, mi aque es buenísima para, o sea, ten un ojo artístico increíble y siempre le he hecho. Le digo tú serías excelente para esta parte de diseñar productos. Ella está más como en el tema de moda, de ropa en general. Pero yo le digo o sea, esto te quedaría como anillo el dedo, porque aparte lo disfrutarías. Que es lo que mencionas para la gente que es como, que le gusta más la parte creativa y que le gusta sentarse a diseñar y meterle mucho detalle a esa parte. Creo que ese es como el sueño, verdad, la oportunidad precisamente para ellos de entrar a esto del comercio en línea sin que se sienta como oye, pase de ser artista a ahora vender productos en serie, verdad o sea como que? muy diferente la experiencia. Entonces no hay mí, no te quiero dejar ir. No te quiero dejar ir sin pedirte si nos puedes compartir un tip cortito. Le llamamos el tip especial que nos puedes compartir. Noemi: A ver, yo y la gente que me conoce de la academia sabe que que siempre digo este tip porque me parece muy interesante, y es que muchos pocos hacen un mucho vale. No tienes por qué buscar productos que se vendan cientos de miles de unidades al mes y quedarte con dos productos y quedarte un poco vendido. Como yo digo no a a espensas de esos dos o tres productos, sino que mi opinión es que muchos pequeños productos que pasan desapercibidos, pero que que tienen ese toque especial, eso eso tuyo, que lo es esa esencia tuya, que le pones al producto esa diferenciación tan personal, y que esos poquitos que a lo mejor venden tres, cinco unidades al día, que al final de mes hacen un, un buen monto, y que te pueden hacer realmente ser un vendedor importante dentro de Amazon y también un poco relacionado con con lo que estabas comentando antes, que los que somos así, más artistas, más artesanos, a veces nos puede dar la sensación de que entrar en Amazon es entrar desvirtuar lo que a nosotros nos parecía diferente de la artesanía o de los productos hechos a mano, porque estás entrando como, como en lo más comercial, como Amazon, el gigante de las. Pero al final, detrás de Amazon hay muchos pequeños emprendedores, muchos pequeños empresarios y que que realmente es la vuelta que tú le des. Entonces que no te quedes con, yo no quiero vender en Amazon, sino que que le des una vuelta y que lo hagas como más tuyo, más personal. Adriana Rangel: Claro, claro, es ahora sí que tú diseñas tu experiencia. Verdad, como dice estuvió, no, no, no se trata de que para vender en Amazon tienes que pensar en las miles de unidades y tienes que pensar en, en, en hacer todo de manera así como super eficiente. Verdad de no, no, no, esto son, esto es estandarizado y es, y lo primero va la a y lo la b y lo la c. No, no, no, tú puedes un poquito crear tus procesos y crear tu experiencia dentro de Amazon. Verdad, no tienes que crecer. Yo creo que eso es lo que la gente ve seguido en YouTube, en si, en internet en general, que dice ay, no se se llevan la idea de, ay, no tienes que crecer, a vendernos 30 mil unidades en el primer mes, o algo así. Verdad que claro que eso no es, no es posible prácticamente. Y y dicen no, eso no es para mi. Verdad, yo ni puedo manejar esos volumenes, ni tengo el dinero o ni siquiera tengo el interés de meterme a ese como a esa situación. Verdad de no sabes que a mí me gusta tener un poquito más de tiempo libre, me gusta un poquito más, no sé una rutina diferente, verdad, y por eso, y justo te iba a preguntar si nos puedes compartir tu, tu contacto para la gente que que tiene alguna duda, porque yo sé que en proyecto paralelo hablan de eso precisamente, de oye, no, este es un, este es tu proyecto paralelo, verdad o sea? no tienes que hacer esto, tu full time hasta después, si así lo deseas. Noemi: Eso es pues a ver a mí. Me podéis encontrar tanto en en las redes de tu proyecto paralelo que que son bueno en Instagram. Por ejemplo, arroba tu proyecto paralelo y mi Instagram personal es arroba noemi guionbajo AMZN. Adriana Rangel: OK, perfecto, muy bien, muy bien, sí, para que la gente tome nota y y, bueno, para que te contacte con cualquier duda. Comentario en específico para la gente, verdad que le interesa este, este programa. Seguramente mucha gente que hizo eso y sabes que, sí, me encantaría empezar a hacer esto y bueno, y divertirme en el proceso. Verdad, expresarme un poquito, verdad, expresar mi parte creativa en este, en este negocio, verdad, no tiene que ser únicamente así, como numeros y procesos y demás, pues este definitivamente tú tener tu propia experiencia este con, con, con esto de vender en línea. Entonces, noemi, te agradezco mucho, mucho tu tiempo. Ojalá también pueda alcanzar a platicar con tu otro socio. Muchas gracias, noemi, hasta pronto, chao. Gracias, seguimos en contacto.
„Erfolg ist eine Treppe und keine Tür“ Interview mit Alex Dierkes Gründerin und Unternehmerin myGreta Alex Dierkes ist 42 Jahre lebenserfahren, verheiratet und Mutter von 2 Kindern (3 und 6 Jahre alt). 2011 geht sie für sich einen mutigen Schritt und meldet ein Gewerbe an. Damals nichts ahnend was darauf einmal entstehen wird. Als Ausgleich zu ihrem stressigen Büroalltag hat sich begonnen sich kreativ auszutoben. Fertige individualisierte Ohrringe an. Das was damals im Arbeitszimmer entstanden ist – ist in den vergangenen 12 Jahren zu ihrem „großem & kleinen Baby“ geworden. Heute hat Alex führt Alex mit ihrem Mann Daniel die Unternehmen myGreta & myJori, welche täglich über die Plattformen Etsy, Amazon Handmade etc. individualisierten Schmuck, insbesondere Armbänder in die Welt senden und damit die Herzen ihrer Kunden erobern. myGreta & myJori? Greta und Joris sind ihre Kinder. Alex hat es in den letzten 12 Jahren geschafft aus ihrer Leidenschaft ihr absolutes Herzensbusiness entstehen zu lassen. Was ihren Erfolg aus macht? Die Liebe und Leidenschaft für die Sache, mit absoluten Herzblut, unendlichem Angagement und einer hohen Form der Kreativität hat sie es mit ihrem Mann Daniel immer wieder geschafft sich neu aufzustellen, auszurichten und zu kreieren. Ehrlichkeit und Wertschätzung und authentische Unternehmensführung sind in meinen Augen der absolute Erfolgsbooster der zwei. Was in den vergangene 12 Jahren passiert ist, wie Alex es immer wieder geschafft hat am Ball zu blieben, wann der Durchbruch kam und wie es zu nun fast 10 Mitarbeitern kam – das verrät Alex uns in dieser Folge. Sie lässt dich teilhaben an den Herausforderungen als Mutter & Unternehmerin – zeigt Vorteile und Nachteile auf und kommt immer wieder zu einer sehr selbstbestimmten Erkenntnis: „Nie wieder werde ich diese Form von Freiheit aufgeben – nie wieder werde ich Angestellt sein!“ Ein inspirierender Austausch der dich motiviert am Ball zu bleiben und eines ganz deutlich erkennen lässt: Erfolg entsteht dann, wenn ihn das Außen am aller wenigsten sieht! Denn. Erfolg ist eine Treppe und keine Tür!
In this episode, we welcome two sellers from opposite sides of the world who both have sold multiple millions of dollars online but in completely different ways.
Yo Quiero Dinero: A Personal Finance Podcast For the Modern Latina
Episode 215 talks about how to turn your art into a career, featuring Sandra Lucia Diaz. Listen now!Lucia Diaz is first generation Colombian-American and the Founder of LUCIA DIAZ, a Latina-owned business that empowers and honors Latinas through high-quality Illustrations. Lucia's artworks are created with the goal of providing cultural representation and pride so that mujeres poderosas, can see themselves represented in the world.Lucia has collaborated with brands such as CHANEL, Carolina Herrera, Marciano, Guess, Saks Fifth Avenue, Korbel, Amazon Handmade, and Estee Lauder, to name only a few. She is been featured by such as Marchesa, Rodarte, Artivive App, Adobe, Essence, Fierce by Mitu, Bold Latina, and We All Grow Latina.She's also the podcast host of The Art of Latina Representation podcast. Her mission is to empower and inspire Latinas and people of color by sharing their stories and experiences that reflect their values. She connects listeners to Latina and POC leaders who share their journeys, encouraging listeners to show up authentically as entrepreneurs and leaders in various industries. Her podcast provides guidance and real talk to help navigate one's entrepreneurial journey.You can follow Lucia on Instagram, Facebook, Twitter, LinkedIn, YouTube, Pinterest and her website.For full episode show notes, visit here.Loving episode 215? Leave us a review if you're listening on Apple podcasts and be sure to follow us on Instagram, Facebook, Twitter and YouTube! Until next time, stay empowered, stay inspired and #staypoderosa ✨ Become a member at https://plus.acast.com/s/YoQuieroDinero. Hosted on Acast. See acast.com/privacy for more information.
Imagine sourcing hand-sewn original lingerie from the labor of women who work in Ukraine and Russia, and navigating supply chain issues during the ongoing war. This is but one of many hurdles Angelina Mahany, founder, and CEO of Angie's Showroom, has overcome in her personal and professional lives. This ex-Russian ballerina studied and worked on three continents before deciding to settle in the U.S. after a two-year long-distance romance with her now husband. Mahany transitioned to life in the U.S., where the culture, people, and food were foreign. She persevered and started an Instagram e-commerce reselling business selling handbags as a proof of concept. Once she realized she could earn money and balance motherhood, she focused on creating Angie's Showroom, an online store with hand-sewn lingerie. She is offering SheVentures listeners 15 percent off of any lingerie purchases at Angie's Showroom. Use the code SheVentures15 at checkout, good until May 31, 2023, 11:59 PM EDT. Cannot be used with other discounts. 10:00 What it takes to become a professional ballerina, and why Mahany pivoted to economics after a decade of ballet 12:00 How Mahany's supply chain dried up in the ongoing Russia/Ukraine war 15:00 Comparing the cost and quality of higher education in Russia versus the U.S. 20:00 How Mahany met her husband online, and how they navigated a long-distance relationship for two years between Cyprus and Texas 26:00 Mahany speaks about getting deported after a visa mishap. She and her fiance spent thousands of dollars to get her into the U.S. 32:00 Reality sets in working remotely, newly married, pregnant, and in debt. 35:00 Mahaney's first foray into entrepreneurship in e-commerce, reselling and selling handbags on Telegram and Instagram @shopaholic.in.usa — and making a profit 37:00 How a bachelorette party led to the concept of Angie's Showroom 41:00 The difference between American and Ukrainian/Russian seamstresses 43:00 Expanding to consignment in Austin and creating her own lingerie designs 47:00 Plans for 2023: pricing versus sustainability, and finding the balance 49:00 Tips, pros, and cons on Shopify, Etsy, and Amazon Handmade
Ihr fragt mich oft nach Tipps rund um Amazon Handmade, und ich sage immer nein. In der Podcast Folge erfährst du, wieso :)
On today's episode (the last of season 2 whilst we take a break for the summer) - we finish on a massive high, with Vicki Weinberg who is an Amazon Product Coach and Expert Vicki takes us through her journey of starting her own product business selling Bamboo Products on Amazon after her second child was born out of necessity to be more flexible around her children (a very familiar story around here!!) But having never sold products before and especially on a huge market place like Amazon, Vicki quickly realised she had a lot of learning to do. However 6 months later she had a range and began documenting her journey down in her blog hoping to help and inspire other small business owners also selling on Amazon. Then Vicki started having people actually contact her directly asking for her help and guidance with their own shops, and so she moved away from the selling of her products and moved into a coaching role. Vicki helps us understand so many things about Amazon in this episode and our favourite parts were the nitty gritty bits where Vicki discusses her HONEST opinion on selling Handmade products on Amazon Handmade vs Amazon itself. We delve into what it takes to start selling well, and even touch on an incident that involved Vicki having to buy her own products back off the website in order to sell them again - all will makes sense when you listen in. Vicki shares a great resource that she has created which will help new sellers get set up and raring to go so check that out here We touch on why listings from other market places might not transfer directly from say Etsy for example, and why they might need tweaking, and how to go about that in the best way. Vicki shares some great ways to promote your Amazon shop/products and we also touch on the fascinating topic of Amazon Vine - which we had never heard of but are so intrigued by - Anna would like an account now please :) Finally Vicki shares how it is more than possible to sell one product and be mega successful rather than needing an entire shop like on other market places - this was very interesting and some great food for thought. We hope you like this end of season episode and look forward to seeing you soon on the other side! Happy Summer Sellers xoxo Lynsey and Anna xoxo Vicki's Website Vicki's FREE Resources Follow Vicki on IG Work with Vicki Amazon Profitability ______________________ To get your hands on our Email Newsletter Planner click here If you find this episode helpful we would love it if you could share it with a friend who might also benefit from hearing the things we talk about today. Please don't forget to leave us a review wherever you are listening in, as this really does help us get the word out there about our podcast. This means we can continue our mission to help as many busy women like you grow a successful and profitable handmade business. See you next time!! ____________ https://www.thehandmadebusinesspodcast.co.uk/ ______________________ Lynsey's Pages: @LynseyWarrenCoaching @RaindropCrafts @TheHandmadeCraftFair Lynsey Warren Website RaindropCrafts111 on Etsy The Handmade Business Hub by Lynsey Warren Etsy Success Toolkit -- Anna's Pages: Anna's Planners on Etsy (where you can find find Planners, Trackers and E-Books for your business and wellness - all designed to help you grow a succesful and profitable handmade business) Want a FREE ETSY SEO GUIDE? Click here @AnnasPlanners Memories and More Gifts Jewellery and Gems Co The Pastel Cactus Co
Cada vez son más las personas dedicadas a la artesanía que optan por vender en Amazon Handmade. La popular y prestigiosa plataforma de e-Commerce les está brindando una gran oportunidad a todos aquellos que quieren dar a conocer y vender sus productos hechos a mano. Para saber más, en este episodio contamos con Jorge Pastrana, fundador de Digital Mind, consultora especializada en Marketing Digital y E-commerce. “Amazon Handmade es un programa que Amazon creó para personas que fabrican sus propios productos. Tiene como cinco años, pero mucha gente no conoce de esto”, explica Jorge. Este método de venta puede hacerlo cualquiera, “siempre y cuando sea una persona que diseñe y fabrique sus propios productos y que cumpla con todos los requisitos que pide Amazon para crear una cuenta en su plataforma, independientemente sea para Handmade”, advierte. Amazon Handmade está unificado en Seller Central, por lo que no difiere en nada a cómo vende un seller tradicional. “Para ser Handmade tienes que abrir una cuenta de vendedor normal, la que todos tienen que abrir. Luego te habilitan una opción para registrarte como Amazon Handmade dentro de la cuenta que ya tienes, porque es nativa de la cuenta de Seller Central”, describe Jorge. “La única diferencia es que cuando publicas un producto tienes un botón extra”, afirma nuestro invitado, haciendo referencia al botón de aclaración de que es un artículo hecho artesanalmente. Por estar todo dentro del mismo lugar, los resultados en las búsquedas son exactamente iguales para todos los vendedores, pero para los que deciden ser parte de Amazon Handmade, tienen varios beneficios que los vendedores comunes no. El principal es la comisión, “que es flat para todos los productos”. “No es como Amazon normal, acá la comisión es medianamente baja donde estás ahorrando dinero”, asegura Jorge. Asimismo, el otro beneficio que tiene vender en Handmade, que no tiene un vendedor regular, es que “no tienes que pagar una suscripción mensual”. Aunque nuestro invitado aclara que, “si quieres vender en Amazon Handmade y también quieres vender productos que no son artesanales, Amazon te va a cobrar la mensualidad”. “Entonces tienes que estar muy consciente de que si quieres vender en Handmade sin pagar por la suscripción solamente tienes que vender productos hechos por ti”, añade. A la hora de hacer mercadeo, Amazon Handmade también tiene un buen rendimiento. “Por ejemplo, en México la comisión que usa Handmade es del 10 por ciento y es flat, que en la categoría regular me costaba el 15 por ciento de comisión. Entonces a la hora de competir tengo una ventaja porque tengo un 5 por ciento menos de comisión y lo puedo vender más barato, aparte de que no tienes que pagar la suscripción mensual. Y muchas veces a la gente le gusta escuchar que el producto está hecho a mano y eso te da otra ventaja competitiva”, asevera nuestro especialista. Otro atractivo es que tienes más facilidades para vender tu marca propia. Sabemos que tener una marca registrada dentro de Amazon implica contar con la documentación correspondiente de cada país y luego se debe registrar la marca dentro de la plataforma. “Es un proceso largo y tedioso que te ahorras con Handmade, porque puedes decir lo que fabricas, escoges el nombre de tu marca y se lo informas a Amazon, y sólo tú vas a tener ese nombre dentro de Amazon Handmade y vas a poder vender con esa marca”, celebra nuestro invitado. No obstante, hay que tener un detalle muy en cuenta y es que, cuando hagamos el registro de nuestra marca en Handmade, debemos compartir información fehaciente: “No vayas a mentir, porque Amazon se da cuenta y es muy cuidadoso. Muchos dicen que venden productos hechos a mano para ahorrarse la comisión y se meten en Handmade, pero si te ‘cachan' te pueden suspender la cuenta de vendedor y ya no puedes volver a vender”, alerta Jorge, e informa: “Cuando hagas el registro, tienes que ser muy detallado con el paso a paso de cómo fabricas tu producto, porque es algo que te pregunta Amazon y es muy estricto con eso. Necesitan ver si realmente lo fabricas y te van a pedir evidencia mediante fotos”. Dentro de Amazon hay poco más de 20 categorías en las cuales puedes agregar tus productos, pero en Handmade hay sólo 12. Por razones lógicas, hay productos que no se pueden fabricar por uno mismo, a veces por la complejidad y otras por los permisos que superan a cualquier emprendedor que recién está comenzando. “Son muchas las categorías que excluye, como son electrónicos, alimentos (por tema de sanidad), accesorios para automóviles, medicamentos; pero lo que sí puedes vender es ropa, zapatos, accesorios para bebés o celulares, etc.”, enumera Jorge. Cabe aclarar que puedes vender productos personalizados y no necesariamente fabricados a mano al 100 por ciento, ya que puede que sólo estén decorados por uno mismo. “Lo que Amazon tiene prohibido es que vendas de otra marca que ya esté registrada o que no tengas autorización, pero hay casos en los que Amazon te autoriza para vender, por ejemplo, Nike, pero que esté personalizado por ti”, enseña nuestro invitado. En el caso de la competencia, se presenta el mismo panorama, como si fuéramos vendedores tradicionales, y esto es porque nuestro producto compite con todos los que están dentro de la plataforma de Amazon. Sin embargo, Jorge atestigua que “la competencia entre vendedores Handmade es más reñida dentro de los productos personalizados, porque ahí se disminuye a un nicho de personas que son 100 por ciento Handmade y están compitiendo entre ellos”. Como cierre, Jorge recomienda “tener en cuenta todos los costos que van a tener antes de vender en Amazon, directos, como la comisión y el envío, o indirectos, como el costo del empaquetado, etiquetado, el envío al almacén, almacenamiento, impuestos, etc.”. “Son cosas que nadie toma en cuenta y sorprende la cantidad de emprendedores con los que trabajo que adquieren su producto, ya lo tienen en el almacén de Amazon y no saben, pero no le están ganando nada. Por eso hay que informarse”, remata. Youtube: Digital Mind Facebook: @DigitalMindmex Instagram: @digitalmind_mex
This week we chat with Dana Midkiff about her start and her experience with Amazon Handmade.
Umsatzeinbrüche in Krisenzeiten wie die jetzige sind normal. Was du jetzt tun kannst, und was du machen kannst, wenn deine Umsatzeinbrüche schon mehrere Wochen oder Monate lang anhalten, erfährst du in der Podcast Folge
We're excited to have SaRatta Murphy with us for this episode of Your Sparkly Brand! She's sharing all her best tips, tools, and business-building strategies for female entrepreneurs. With two women-focused small businesses, SaRatta Speaks and expressions bracelets, SaRatta has a true passion for inspiring women. expressions bracelets is an online handcrafted, jewelry and accessories company that specializes in telling your story. eb has been featured in numerous blogs, magazine articles, on podcasts, and television interviews and is available on the main website, Shop Essence, Amazon Handmade, Etsy, and in over 150 retailers across the country. SaRatta Speaks is an online resource for boss women building boss businesses. SaRatta uses real-life experiences, tested strategies, and tactics to help other women build their boss business by tapping into how to THINK, PLAN, OWN, and ACT like a boss in your business and personal life. How to connect with SaRatta... SaRatta Speaks Website: sarattaspeaks.com expressions bracelets Website: expressionsbracelets.com Social: Instagram TikTok Pinterest TIME-STAMPED SHOW NOTES 00:30 Meet SaRatta Murphy! 1:35 Our sparkly moments of the week. 3:15 SaRatta shares her story. 5:15 The biggest mindset shift that helped SaRatta grow her businesses. 6:30 The 5-step method for getting what you want from your business. 10:15 Starting a jewelry business on Etsy. 11:40 SaRatta's advice for Etsy sellers. 16:10 SaRatta's big turning point — understanding pricing and knowing your numbers. 18:15 Small businesses need to think big! Look at what the big brands are doing for marketing inspiration. 21:45 Time-saving tools & tips for small business owners. 23:15 Playing the long game on Pinterest. 24:50 Advice for new business owners… It's going to be ok! Keep learning! 25:30 Celebrating the 10th anniversary of expressions bracelets and the 2nd year of SaRatta Speaks. 26:15 Follow SaRatta on Instagram, TikTok & Pinterest for empowerment and business-building strategies. Are you subscribed to the pod? If not, what are you waiting for!?! Subscribe now so you never miss an episode. LET'S CONNECT Find Lauren at laurentassiagency.com or on Instagram Connect with Megan at megangersch.com, on TikTok, and Instagram
BrosEmprenden-Vender en Amazon, Ecommerce y Negocios en Línea Podcast
En este episodio Cesar y Ricardo Bros hablamos de lo que vende Richard en Amazon México (LOL) y Amazon USA.Vamos a dar varios ejemplos de productos que se pueden vender en esta categoría, que necesitas y como puedes no pagar los 600 pesos que te cobra Amazon para vender en su plataforma.Ricardo tiene mayor experiencia en "handmade" o hecho a mano. Esta categoría dentro del Marketplace de Amazon fue creada para artesanas y artesanos, o bien, para ofrecer artículos considerados artesanías o elaborados a mano. Y sabemos que en México hay muchos productos que podemos ofrecer dentro y fuera nuestro país.Un video corto para entender Keepa https://bit.ly/3niSjoZUna herramienta muy poderosa para vender en Amazon - Helium 10 (50% de descuento en tu primer mes https://bit.ly/2RdhZrf) aunque el Padrino use JS.Vente para Telegram para compartirnos tus logros y tus aprendizajes, obvio también preguntas con la banda de BrosEmprenden - https://t.me/aprendeavenderenamzPodcast: BrosEmprenden.com BrosEmprenden: Facebook Instagram Support the show
If you've been wanting to know how to maximize your sales on Amazon, today's episode is for you, Dalia joins us to talk about three ways to instantly improve your Amazon listings. Dalia made over $600,000 on Amazon Handmade last year and has created a Mastering Amazon course to help sellers just like you succeed on the platform. So here are three tips you don't wanna miss.
eCom Insights for Sellers on Amazon, Shopify, eBay and Walmart
Are you wondering how to start selling on Amazon Handmade? Is it worth it in 2021?
Top 50 EtsyDE Shop, mehrere Bestseller bei Amazon Handmade und Top 2% Shopify Shop - wie ich das geschafft habe, habe ich am Wochenende beim ersten Handgemacht Blog Event im Grimm's Garten in Berlin erzählt. Als Vorbereitung dazu habe ich den Vortrag als Podcast Folge aufgenommen - für alle, die nicht dabei sein konnten! Meine Erfolgsstrategie besteht aus 4 Säulen: Produkt, Nische, Zielgruppe und Branding. Solltest du diese Strategie für dein Business anwenden möchten: Mein "Finde deine Handmade Business Strategie" Online Kurs ist endlich online!
22.000 Euro Kleingewerbe Grenze erreichen in weniger als 2 Jahren? Natürlich! Mit diesen Tipps schaffst du das ganz einfach!
Have you ever wondered what it takes to succeed as a seller on Amazon? Dalia, the Handmade Mastermind and creator of the Mastering Amazon course, made over $600,000 on Amazon Handmade last year. She joins us to share the three habits of highly successful Amazon sellers. Stick around!
What's going on with Amazon Handmade? Let me tell you about why I dropped out of this after 4 months and focusing elsewhere. Platform is confusing, Global selling strategy is confusing when compounded with an overly worded interface not all non-techy people can understand.My Books: https://www.amazon.com/Crow-Flies-Midnight-Husbands-Betrayal-ebook/dp/B00J2F8SBWMom's Poetry Book in Spanish:https://www.amazon.com/REFLEJOS-Sonetos-y-Poesias-Spanish/dp/1676003568Poetry:https://www.amazon.com/Crucified-Spirit-Collection-Tormented-Poetry/dp/1495923630Follow Me: https://www.instagram.com/rosanamod/ For Art Lovers:http://www.amazon.com/handmade/rosana-mod-shopFor Vintage Buffs:https://www.ebay.com/usr/rosanamodRead Me:https://hubpages.com/@rosanamodugnoLove the show? Click below & thank you!https://paypal.me/RosanaMod?locale.x=en_USWant to be a Podcaster too? Click below:Buzzsprout - Let's get your podcast launched! Start for FREEDisclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you. Yay! Thank you in advance! ;)Credit for Audience Applause: ONDROSIK/Applause & Whistle at Freesound.
Have you considered selling on Amazon? Maybe the thought has crossed your mind, but you've been putting it off. Well today, Dalia shares three signs that you're ready to sell on Amazon!
James Dillehay is the author of several craft business books that have shown thousands of people how to start and grow multiple income streams from their handmade products. He has sold his handmade products at some of the top juried shows in the USA, in galleries and boutiques from Manhattan to the Grand Canyon, and online at Etsy, Ebay and Amazon Handmade. Show Note Links: https://craftmarketer.com (Craft Marketer) https://www.etsy.com/shop/BohoGiftsForWomen (James' Etsy Store) Want more personal finance and investing strategies? http://youtube.com/marcguberti (Subscribe to the YouTube channel...)
Today we are talking with Dalia from The Handmade Mastermind about how she made $631K on Amazon Handmade in 2020 and how you can follow her exact four-step process to achieve amazing results for your business!
En esta ocasión, participan Ricardo Amaya, Luis Fuentes y Antonio Macias hablan de Amazon Handmade , amazon esta abierto para todos los artesanos y personas que fabrican cosas a mano. Como siempre, si les gusta lo que escuchan, les agradecemos una reseña positiva, y compartan este podcast a alguien más. Si te identificas con alguno de nosotros, o quieres continuar la conversación, te invitamos este enlace: Click aquí: Telegram https://t.me/InversionesyFortuna Facebook https://www.facebook.com/groups/ahorroinversionesyfortuna Blog: https://www.inversionesyfortuna.com/ --- Send in a voice message: https://anchor.fm/aiyf/message
This week we're joined by Liz Cassidy from FBA Prep Services Australia whom I previously Interviewed way back in 2019 (episode 61) about the best categories to sell in on Amazon Australia: https://www.theaustralianseller.com/061 Today Liz and I talk about Amazon's new-ish virtual Bundle feature, as well as Amazon Handmade and we compare Australia's various Marketplaces. […] The post TAS 110 – Virtual Bundles, Handmade & Australian Marketplace Comparison with Liz Cassidy FBAPSA appeared first on The Australian Seller .
Dana Midkiff joins me for this episode to talk about Amazon Handmade. This is part of my ongoing "more than 1 way to skin a cat" series. In fact, there are at least 7 different business models for harnessing Amazon's buyer traffic. Grab my "cheat sheet" on them HERE Show notes and Dana's contacts can be found here womenonamazon.com/51
Ecommerce Empowerment | Selling Online | Growing Your Ecommerce Empire | Selling on Amazon FBA
This episode is a replay of a live Ask Me Anything session within our FREE Facebook Group: Ecommerce Women- Selling on Etsy/Amazon/Shopify and Beyond. You will hear tips and advice on the following questions: How to Manage Your Time as an Entrepreneur, What I would do Differently if I were starting over, How to Teach Your Kids about Ecommerce, How to get Approval for Amazon Handmade, Keyword and Keyword Phrase mining for Your Ecommerce Listings, Setting Up an LLC, Hiring and Managing Virtual Assistants. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/jessica-hill00/support
One of my favorite HGTV and Discovery+ stars and interior designers Breegan Jane joins me to talk about Amazon life hacks, her love for Amazon Handmade, decorating around kids and pets, spring design trends and so much more. This episode is sponsored by ArtSugar! My Rose All Day Tumbler is finally available. Summer is almost here and the hottest accessory of the season is the one that holds your favorite drink! Treat yourself and your BFF to the Rose All Day Tumbler. Keep your drink cold and your vibes warm! https://artsugar.co/products/rose-all-day-the-12-oz-stemless-wine-tumbler? Connect With Breegan Jane: https://breeganjane.com/ https://www.instagram.com/breeganjane/ Stalk Amanda Lauren: https://www.instagram.com/itsamandalauren/ https://twitter.com/AmandaLauren https://www.forbes.com/sites/amandalauren/
*Maria Laurin* is the owner of Willow and Bee, started in 2007 and specializing in high-quality, classic, and timeless jewelry. Her products are currently sold at a national retail store Von Maur, Etsy, Amazon Handmade, and her own website. In addition, she is the host of the Handmade CEO podcast, featuring makers and experts who share their personal stories and insider tips. *Create beautiful, engaging social media in 5 minutes a day -* www.RiseUpCreatives.com ( https://www.riseupcreatives.com ) *Connect with Maria:* * HandmadeCEO.com ( http://www.handmadeceo.com ) * WillowandBee.com ( http://www.willowandbee.com ) * Facebook ( https://www.facebook.com/maria.laurin.5 ) * Facebook - Willow and Bee ( https://www.facebook.com/willowandbee ) * Instagram ( https://www.instagram.com/_marialaurin/ ) * Instagram - Willow and Bee ( https://www.instagram.com/willowandbee/ ) * Instagram - Handmade CEO ( https://www.instagram.com/_handmadeceo/ ) * LinkedIn ( https://www.linkedin.com/in/mialaurin24/ ) * YouTube ( https://www.youtube.com/user/willowandbee ) * YouTube - Handmade CEO ( https://www.youtube.com/channel/UC_b_DKuZCp01QGTspSagzlw ) *Don’t Miss A Single Episode:* * *Subscribe* on Apple Podcasts ( https://podcasts.apple.com/us/podcast/inspiration-rising/id1448649388 ) , Google Podcasts ( https://play.google.com/music/m/Iqrp5q3bagph2t23malprd3dxvy?t=Launch_Yourself_Today ) , Spotify ( https://open.spotify.com/show/42zIsXzjCibZt49xdCRvB4 ) , or Stitcher ( https://www.stitcher.com/podcast/in-plain-sight/launch-yourself-today ). * *Leave a quick review* on any of the podcast apps to tell people what you think about the show. * *Take a screenshot of the podcast* and post it on Instagram or Instagram Stories. Tag us @insporising ( http://www.instagram.com/insporising ). We’ll repost and give you a shoutout! Support this podcast at — https://redcircle.com/inspiration-rising/donations
Kelsey hit the ground running when she started her business, from an ecommerce site to a product line she eventually pivoted from... Now she uses her graphic design skills and inspiration from her surroundings (no matter where she is) to create artwork, prints, and home decor items which she sells in her Etsy shop, on Amazon Handmade, as well as on her own ecommerce website. Hear more about her journey in our convo. Learn more at Connect with me on Instagram:
"I had to plan ahead in terms of if I will be selling this business. I need to make sure that my business is not only on Etsy and Amazon because I don't believe it looks good if you want to sell a business to only have online stores and you don't own the customers, you don't have their email, it's not your customer base. It's Etsy's or Amazon's customers. I wanna grow my customer base so that I'm able to make those plans if I need to at some point, like selling this business."–Maria Laurin, Founder of Willow and Bee and Host of the Handmade CEO podcastIn this episode, Ben Schneider and Maria Laurin talk about how to start and grow a niche product on Etsy and Amazon, the operational side of a seasonal business, the challenges of growing a small business as a solopreneur and a full-time parent, and the #1 breakthrough moment that increased her sales.EPISODE NOTES:Maria Laurin is a small business owner and a podcaster. She specializes in creating and selling faith-based jewelry and has been podcasting since February 2020. She created her jewelry business, Willow and Bee, while her kids were in school. She later had to learn how to juggle the transition into homeschooling while still growing her business. She's currently selling her products at a national retail store Von Maur, Etsy, and Amazon Handmade. Although her niche is very seasonal, she has come to enjoy the break that this gives her. During her off-season, she's able to pursue helping others through her podcast–the Handmade CEO.Social media works differently for different niches. For Maria Laurin, her time and energy are put more into face-to-face business communications advantages. Although her business operates online on Etsy and Amazon, she also sells locally to a craft store for a very specific niche and season. Tune in to find out exactly how she scaled her small business and turned it into a profitable venture!MARIA LAURINLinks:To find out more about Maria Laurin, click the following links:Website | Pinterest | Twitter | Instagram | Youtube | LinkedInPODCAST>Listen to the "Handmade CEO" podcast: https://handmadeceo.com/category/handmade-ceo/STORE: 10% OFF with code POD10 on Willow and Bee!>BUY here: https://www.willowandbee.com/>For inquires, contact: willowandbee@gmail.comCONNECT WITH US!>Ben Schneider: Instagram | Website>Business and Lifestyle Legends Podcast: Follow on IG @bllpodcastcom>For more information and to explore other episodes, click here. We'd love to hear from you! Leave us a rating and review below!BEN SCHNEIDER COACHING: Reach the next level with your company with the help of a professional marketing strategist, CLICK HERECalling ALL entrepreneurs and online talents! --check out the NEW job search platform Jobmofy.com to upgrade your business!For questions or inquiries, EMAIL: hello@bllpodcast.com
What happens when gear fails, life happens and you are late getting your episode out? You get back on and get it done. Nothing should stop you.Including updates on Amazon Handmade!Guest appearances will vary on the show. If you would like to be considered for a guest appearance, email below:ROSANAMODPOD@GMAIL.COMRead me:https://hubpages.com/@rosanamodugnoFollow me: https://www.instagram.com/rosanamod/ If you love my shows, please click the PayPal link below to support it so I can bring you more interesting content! Thank you!Support the show (https://paypal.me/RosanaMod?locale.x=en_US) Buzzsprout - Let's get your podcast launched! Start for FREEDisclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Things you need to know about selling on Amazon Handmade and updates on my Audacity recording, among other things. Guest appearances will vary on the show. If you would like to be considered for a guest appearance, email below:ROSANAMODPOD@GMAIL.COMRead me:https://hubpages.com/@rosanamodugnoFollow me: https://www.instagram.com/rosanamod/ If you love my shows, please click the PayPal link below to support it so I can bring you more interesting content! Thank you!Support the show (https://paypal.me/RosanaMod?locale.x=en_US) Buzzsprout - Let's get your podcast launched! Start for FREEDisclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
داستان های زیادی در مورد موفقیت افرادی که در آمازون اف بی ای فروش دارند، شنیده ایم ولی برای فروشنده هایی که می خواستند محصولات دست ساز خود را در آمازون به فروش برسانند، فرق می کرد تا این که Amazon Handmade شروع به کار کرد.
On Thursdays with Sharon, We bring on Dana Midkiff an Amazon Handmade Seller and coach. Seven years ago Dana started her handmade business, fast forward to today, she now has a built a 7 figure brand, has a team of almost 20 employees, and has scaled to 7 figures through selling on amazon handmade! We will deep dive further into understanding how Amazon Handmade works and how it is different from selling on Etsy or the usual amazon platform!
Pratima Aravabhoomi of Craft Street Design has always been inspired and encouraged by printed quotes in her home and after a particularly hard time in her life decided to build a business to share the transformative power of words to spread kindness and love. She started out selling her prints in person at small local yoga shops but knew that she needed to sell online in order to scale and grow the business. She sells on Etsy, Amazon Handmade, and her own website. Her business grew even more when she added Facebook Ads to the mix! Find the full show notes for this episode here: https://brilliantbusinessmoms.com/episode217
Gift Biz Unwrapped | Women Entrepreneurs | Bakers, Crafters, Makers | StartUp
How do you choose which sales platform is best for you? What's the difference between Amazon Handmade vs Etsy? Today, we dive into what makes Amazon Handmade different from the others. Rachel Johnson Greer is a global business strategist who specializes in helping entrepreneurs increase their internet product sales, curate their brand image online, and avoid catastrophic legal threats. After getting her MBA in international business at Seattle University, she spent nearly a decade at Amazon working in product development. Since then, Rachel has founded companies that reached both multi-six figure and multi-seven figure growth in under three years. As a consultant, she supports clients in everything from international product expansion to 4x-ing their sales through online retailers. Rachel has appeared on the Today Show, CNBC, Business Insider, The Wall Street Journal, and Bloomberg. When she’s not working with clients, she’s scaring friends at parties with stories about the most problematic online products she’s found in their homes. BUSINESS BUILDING INSIGHTSDon’t doubt yourself. http://giftbizunwrapped.com/episodes/nikole-marie (Show up) and do it even if you don’t feel like you’re ready. You matter and you need to believe that you deserve to be there. Amazon Handmade vs. EtsyAmazon Handmade is sort of like an Etsy inside of Amazon. For http://giftbizunwrapped.com/episodes/amazon-handmade (Amazon Handmade), you must be the designer, maker, or involved in the production of the product. You can't just be a reseller. If your products are manufactured in a factory, it will not be considered handmade by Amazon. You can't sell the same product on both sides of Amazon (regular seller vs handmade) - you have to choose. Amazon's search is easier for Handmade than Etsy search. And looking at comments is more straightforward on Amazon, as well. Shoppers can search for your location, specific features about what you do, learn about you as the creator. To sell a variety of things, Etsy is the place to be. On Amazon, if you get good reviews, you can sell a lot of the same thing (or with a few variations). Don't restrict yourself to one or the other - if you're on Etsy, be on Amazon Handmade, too. You must complete an application to become an Amazon Handmade seller. Recommend that you set yourself up with an LLC so your business is a separate entity from you.
BrosEmprenden-Vender en Amazon, Ecommerce y Negocios en Línea Podcast
Bros Emprenden | En este episodio Cesar y Ricardo comparten su experiencia en el proceso de ventas online dentro Amazon México y Amazon USA, Ricardo se especializa en "Handmade" o hecho a mano, lo cual es una categoría dentro del Marketplace de Amazon creada para artesanas y artesanos, o bien, para ofrecer artículos considerados artesanías o elaborados a mano. Y sabemos que en México hay muchos productos que podemos ofrecer dentro y fuera nuestro país.Tips y tricks para llamar a seller central cuando no encuentras el botón en la computadora. Ricardo también tiene experiencia como webmaster, creación de páginas web para ti o tu negocio así como tiendas en WooCommerce o Shopify para ofrecer tus productos o servicios. Hablamos sobre salir del "Godinato", buscar múltiples fuentes de ingresos y cómo las ventas en Amazon pueden convertirse en tu full time job. Algunas herramientas que utilizamos para vender en Amazon son Keepa y Helium10¿Quieres aprender a vender en Amazon? te recomendamos el curso más completo hablado en Español para vender desde donde estés hacia Estados Unidoshttps://brosemprenden.com/cursoamzVente para Telegram para compartirnos tus logros y tus aprendizajes, obvio también preguntas con la banda de BrosEmprenden - https://t.me/aprendeavenderenamzUn video corto para entender Keepa https://bit.ly/3niSjoZColaboración de Ricardo Amaya en AATJ https://www.adiosatujefe.com/author/ricardo-amayaColaboración de Cesar Jimenez en AATJ https://www.adiosatujefe.com/author/cesarSupport the show
This week, the ladies sat down for a treat with WeHo based influencer, blogger and brand strategist Rachel Richardson of Lovely in LA. “I never leave the village,” says Rachel. While that's not entirely true (she has true wanderlust and has become quite the California road trip girl), her love for all things West Hollywood is clear from the interview. Pour yourself a glass of rose and settle in for a nice long Overheard in WeHo convo. Rachel Richardson, is the founder of Lovely in LA. She's been called many things: influencer, blogger, brand strategist, fit model, creative director and trend forecaster. In short, she's the secret weapon that brands call upon to engage the powerful 20 billion dollar plus/curvy market. She helps brands navigate the bridge between plus and standard style while inspiring and equipping her audience to look and feel their absolute best. Founded in 2012, Lovely in LA is a source of chic sophistication and style inspiration for fashionistas of all shapes and sizes. This inclusive approach to all things stylish is incredibly important in a community like West Hollywood especially at a time like this. She's also very “ in the know” and often the go-to resource for Maxine when trying to figure out what to wear or where to go. And most importantly, Rachel calls West Hollywood home Mentioned in this Week's Episode: This includes picks from our guest Rachel, Tracy, Maxine and of course, Lola's List! Following are almost 40 things to see, do and shop in WeHo and beyond. Take a listen to the podcast for the inside scoop. Food: BBCM, Carla's Cafe, Cara Hotel (WeHo adj), Cecconi, Craig's, Found Oyster (WeHo adj) Harriet's Rooftop, The Edition, Employees Only, La Peer Hotel, Madre, Olivetta, Petit Ermitage, Ponsonby Rd Cafe, Starbuck's (peppermint hot chocolate is here), Tess Pro Tip: Many of these spots are also very Instagrammable Health, Wellness & Fitness: Dr. Refresh, MYX Fitness, Peloton app, Yoga at Petit Ermitage, Mount Olympus “hikes”, long walks up Doheny toward the Bird streets, The Doctor, The Solution Home: CB2, Hollywood Glam Furniture James Perse Home on Robertson, West Hollywood Design District CA Road Trips: Death Valley, Palm Springs, Zion Pets: Dog park, Healthy Spot And just in time for the holidays … shopping: Amazon Pop Up "Unwrap Change" between Amazon Handmade and Dove Chocolate featuring 16 women owned businesses including Los Angeles Based Hereafter and Huntington Beach sister team Wunderkid Art , Belcampo Meats, Book Soup, Candles by AK Squared (a hyper local company, their candles are named after WeHo streets!), Temecula Olive Oil, WeHo Gift Guide by the West Hollywood Chamber of Commerce. Make sure to check out last week's episode for even more shopping!
The “Best of Everything - Amazon Handmade, next-level keyword research, Helium 10 for India and why moms are thriving on Amazon.
**Please remember to rate and review the podcast - it really helps others to find it.** Dawn Friday uses freehand machine embroidery to create stitched keepsakes and gifts, capturing memories in fabric. She creates and sells beautiful, handmade items. Listen in to hear Dawn share: An introduction to her business and freehand embroidery (1:00) How she got started and where her business is today (2:25) How she manages making products to order (7:20) Selling on Etsy - why it's a great platform (10:52) Top tips for selling on Etsy (14:05) Her experience with Amazon Handmade (17:38) Being part of the All By Mama network and the benefits (18:40) Getting commissions through Instagram and Facebook (22:00) Her NHS angels to give back to the NHS Charities Together (24:00) Some of the challenges she's overcome (30:22) The benefits of being part of a network (34:00) What she loves about running her business (37:50) Her top piece of advice for other makers wanting USEFUL RESOURCES: https://www.girlfridayadventuresinembroidery.co.uk/ (Girl Friday website) http://www.instagram.com/girlfridayembroidery (Girl Friday on Instagram) http://www.facebook.com/girlfridayembroidery (Girl Friday on Facebook) https://vickiweinberg.krtra.com/t/1h7ZDXoCpU9c (All By Mama membership community) https://www.nhscharitiestogether.co.uk/ (NHS Charities together) LET'S CONNECT https://www.instagram.com/vickiweinberg_product_creation/ (Find me on Instagram) https://my.captivate.fm/www.vickiweinberg.com (Work with me)
Gift Biz Unwrapped | Women Entrepreneurs | Bakers, Crafters, Makers | StartUp
Are you confused by Google My Business? Jessica is an eCommerce & Email Marketing Strategist for boutique owners & product entrepreneurs. After more than 20 years working in corporate retail, most recently as the Digital Marketing Manager for a national retailer with over 30 brick and mortar store locations and a 7-figure eCommerce business, she's learned from the top experts in the industry on all the things, including local SEO and how to take advantage of the tools Google provides to support your local business. She loves supporting scrappy female entrepreneurs with actionable strategies and tactics to grow and scale their brands without having to spend a ton of money on advertising. Today Jessica explains how to know if Google My Business (GMB) is RIGHT for your business or not - and lots more! This is Part 6 of my 6-Part Series covering your top sales platform options. Catch up on this series here: Part 1: Why eBay (http://giftbizunwrapped.com/captivate-podcast/ebay/) Part 2: Selling on Amazon Handmade (http://giftbizunwrapped.com/captivate-podcast/amazon-handmade/) Part 3: Build the Perfect Shopify Website (http://giftbizunwrapped.com/captivate-podcast/get-started-on-shopify) Part 4: Introducing Facebook Shops (http://giftbizunwrapped.com/episodes/facebook-shops) Part 5: Everything You Need To Know To Sell On Etsy (http://giftbizunwrapped.com/episodes/sell-on-etsy) Part 6: Confused About Google My Business?
Gift Biz Unwrapped | Women Entrepreneurs | Bakers, Crafters, Makers | StartUp
What does it really take to sell on Etsy? Nancy works with Etsy Sellers who want to build a thriving Etsy business and embrace the entrepreneurial adventure. She also helps current Etsy Sellers scale their business by leveraging the power of branding (http://giftbizunwrapped.com/episodes/nikole-marie) and social media. Do you currently struggle with sales or have a hard time finding your target audience? Are you passionate about your handmade products but don’t have a growth strategy (http://giftbizunwrapped.com/episodes/packedwithpurpose) in place for your Etsy? Or maybe you’re right at the beginning trying to decide if Esty is right for you at all. We're diving into all this today on the show. This is Part 5 of my 6-Part Series covering your top sales platform options. Catch up on this series here: Part 1: Why eBay (http://giftbizunwrapped.com/captivate-podcast/ebay/) Part 2: Selling on Amazon Handmade (http://giftbizunwrapped.com/captivate-podcast/amazon-handmade/) Part 3: Build the Perfect Shopify Website (http://giftbizunwrapped.com/captivate-podcast/get-started-on-shopify) Part 4: Introducing Facebook Shops (http://giftbizunwrapped.com/episodes/facebook-shops) Part 5: Everything You Need To Know To Sell On Etsy
Gift Biz Unwrapped | Women Entrepreneurs | Bakers, Crafters, Makers | StartUp
Jessica is an eCommerce & Email Marketing Strategist for boutique owners & product business owners. She supports scrappy female entrepreneurs with actionable strategies and tactics to grow and scale (http://giftbizunwrapped.com/episodes/businessboss/) their eCommerce businesses. She's worked in corporate retail for over 20 years, owned her own multi 6-figure brick + mortar clothing boutique, and spent 3 years as the ONLY employee of a 7-figure online store learning from the top experts in the digital marketing & eCommerce industry. Now she’s sharing everything she learned the hard way so you don’t have to. Today, she's introducing how you can get started with the new Facebook Shops (https://www.facebook.com/business/news/announcing-facebook-shops). This episode is Part 4 of my 6-Part Series covering your top sales platform options. Catch up on this series here: Part 1: Why eBay (http://giftbizunwrapped.com/captivate-podcast/ebay/) Part 2: Selling on Amazon Handmade (http://giftbizunwrapped.com/captivate-podcast/amazon-handmade/) Part 3: Build the Perfect Shopify Website (http://giftbizunwrapped.com/captivate-podcast/get-started-on-shopify) Part 4: Introducing Facebook Shops - YOU ARE HERE BUSINESS BUILDING INSIGHTS99% of people won't take action when it gets hard (http://giftbizunwrapped.com/episodes/maker-to-master-2/). Be part of the 1% and you'll see success. You can recreate an in-person experience when you sell online and nothing beats that. The newer you are, the more you need to talk about who you are, what you do, and why people want to buy from you. Selling (http://giftbizunwrapped.com/episodes/thesellingstaircase/) is not always direct “here’s my product, buy my product.” It's also showing how you use the products in your own life. FB Shops is a way to start but ALWAYS have a platform that you own: website and email list. Always be clear over clever with your product name and description. Listen to the full episode for a ton more business tips from Jessica! Getting Started With Facebook ShopsIt takes ZERO dollars to get started with FB Shops - no fees are due until you make a sale. FB Shops is a great way to validate new products before going all in. Create a 'Storefront' with lifestyle imagery and branding. Organize and arrange your products into collections or categories. Try selling through live videos and tag your products in the live video. FB Shops is still new. Watch for lots of new features rolled out over time. Listen to the full episode to hear about exciting future features Facebook has planned for Shops! RESOURCES MENTIONEDSee existing Facebook Shops in Action: Ink Meets Paper (https://www.facebook.com/inkmeetspaper/shop/?view_public_for=141250724568) RTIC Outdoors (https://www.facebook.com/rticoutdoors/shop/?view_public_for=729049110484418) Get started with FB Shops if you DO use Shopify (https://www.shopify.com/facebook) Get started with FB Shops if you DON'T use Shopify (https://www.facebook.com/business/shops) CONTACT LINKSeCommerce Badassery Facebook Group (http://bit.ly/eCommBadassery-FacebookGroup) Join Our FREE Gift Biz Breeze Facebook CommunityBecome a Member of Gift Biz Breeze (https://www.facebook.com/groups/GiftBizBreeze) Never Miss An EpisodeIf you found value in this podcast, make sure to subscribe so you automatically get the next episode downloaded for your convenience. Click on your preferred platform below to subscribe! Also, if you'd like to do me a huge favor, please leave a review. That helps other creators like you find the show and build their businesses too. You can do so right here: (https://ratethispodcast.com/giftbizunwrapped) Spotify (https://open.spotify.com/show/380HmeoVquMHRzOepaoF0s) Thank you so much! Sue Know someone who might benefit from this episode? Click a button below to share it!
Gift Biz Unwrapped | Women Entrepreneurs | Bakers, Crafters, Makers | StartUp
Elle McCann is the owner and designer of Curious Themes web development studio outside of Nashville, TN. She creates online classes that cover how to launch and grow Shopify stores (https://www.shopify.com/online) quickly. Elle’s been listed as a Shopify Expert (https://experts.shopify.com/curious-themes) for over seven years and in that time has created more than 150 Shopify stores. She’s dedicated to helping entrepreneurs grow their online business without the overwhelm. One way she does this is through weekly videos on her YouTube channel that currently has over 27,000 subscribers and is growing fast! This episode is Part 3 of my 6-Part Series covering your top sales platform options. Catch up on this series here: Part 1: Why eBay (http://giftbizunwrapped.com/captivate-podcast/ebay/) Part 2: Selling on Amazon Handmade (http://giftbizunwrapped.com/captivate-podcast/amazon-handmade/) Part 3: Build the Perfect Shopify Website - YOU ARE HERE BUSINESS BUILDING INSIGHTSAn online presence is important so you can be in front of your ideal customers at the exact moment they are ready to purchase from you. When someone searches for your business in Google they are looking for your website, not a Facebook page. Creating a website and online store is so much easier than it once was. It's not as scary as it may seem. Don't let the idea stop you from getting started. Building your website is not a one day process. Break it down into bite-size pieces. Shopify is built for the needs of the merchant. They offer connections to other sales channels such as Facebook, Instagram, and Pinterest, and much more. Keep your product and category names clear instead of clever so they can be found (listen to episode 269 for more on SEO for your online shop (http://giftbizunwrapped.com/episodes/meg-casebolt/)). Tips For An Amazing Shopify StoreUse high-quality photos of your products (http://giftbizunwrapped.com/episodes/phlearn/)
Gift Biz Unwrapped | Women Entrepreneurs | Bakers, Crafters, Makers | StartUp
Seven years ago, Dana started her handmade journey. Today, she has built a brand, developed numerous product lines and mastered handmade operations. Through the years, she has scaled her business so that she could quit her corporate job. She’s hired almost 20 part time employees and soared above 7-figures a year on Amazon. Dana has researched, tested, analyzed and hustled to find what works and now shares her learning with all of her handmade clients. BUSINESS BUILDING INSIGHTSDon't fall into a saturation mentality. There is space for you even in a crowded field. The key is to provide great photos, product descriptions, and going behind the numbers to see what's working. Start thinking with a business mentality over handmade mentality. Showing up on multiple platforms increases your visibility and builds traction for continual sales. No matter where you currently are, the end goal should always be to have a website that you own. Don't rely solely on ecommerce running through a third party. Think of words that your customers will type into the search bar to find your product. These might not be the same words you'd use. Get in the buyers mind. You have to be consistent in all your efforts to reach your goals. CONTACT LINKSWebsite (https://www.danamidkiff.com/) Facebook (https://www.facebook.com/danamidkiffcoach) Instagram (https://www.instagram.com/danamidkiffcoach/) Join Our FREE Gift Biz Breeze Facebook CommunityBecome a Member of Gift Biz Breeze (https://www.facebook.com/groups/GiftBizBreeze) If you found value in this podcast, make sure to subscribe so you automatically get the next episode downloaded for your convenience. Also, if you'd like to do me a huge favor, please leave a review. That helps other creators like you find the show and build their businesses too. You can do so right here: (https://ratethispodcast.com/giftbizunwrapped) Apple Podcasts (https://podcasts.apple.com/us/podcast/gift-biz-unwrapped/id986323267) Google Podcasts (https://podcasts.google.com/?feed=aHR0cDovL3d3dy5naWZ0Yml6dW53cmFwcGVkLmNvbS9mZWVkL3BvZGNhc3Q=&inf_contact_key=f00b9b282a6156da6dc2e642eb167c2f680f8914173f9191b1c0223e68310bb1) Spotify (https://open.spotify.com/show/380HmeoVquMHRzOepaoF0s) Thank so much! Sue
Als Alternative zu Amazon Handmade und dem früheren DaWanda, ist der Nachfolger Etsy der Vorreiter in Sachen Handmade- und Vintage-Produkten. Auch bei diesem Onlinemarktplatz fallen keine Grundgebühren an und die Einstellkosten sind relativ gering. Doch in wie fern wird die Reichweite eurer Produkte durch Etsy gepushet? Findet es heraus und schaut das aktuelle Video zum MARKTPLATZ ETSY. Link zum Video: https://youtu.be/phfl_BFNsHw
Are you a handmade seller looking for additional revenue streams or are you simply curious about which platform would make the most sense for you? If so, you will love this episode! Tara Reid chats openly about her experience moving from Etsy over to Handmade at Amazon and shares tips and tricks to help get you started. Tara has been an online entrepreneur for nearly 13 years and has grown a successful 6-figure jewelry brand that was featured in numerous publications and worn on several television shows. She's created an Amazon Handmade course so that other artisans could find the same level of success on the platform and achieve their dreams! She now offers content creation and Pinterest management services through her business, The Introvert Coach. And has also recently launched a Canva Template business, Introvert Studios, to further help entrepreneurs create a more beautiful brand and improve their graphic design skills. Connect with Tara here: The Introvert Coach https://www.introvertstudios.com https://introvert-coach.com/learning/ Connect with us at: www.instagram.com/nextlevelboss www.facebook.com/nextlevelboss www.nextlevelboss.us Feel free to reach out to us directly at info@nextlevelboss.us --- Send in a voice message: https://anchor.fm/nextlevelboss/message
Amazon Handmade und Etsy - zwei Handmade Marktplätze auf denen es sich zu verkaufen lohnt. Wenn du ebenfalls handgemachten Produkte, Vintage Produkte oder Künstlerbedarf anbieten möchtest, schau dir das folgende Video an. Link zum Video: https://youtu.be/4Nv_ChMszow
Mike Winn is a first time CNC’er who has not only learned how to design and program his CNC machine, but he turned his hobby into a profitable business. As you can see from the photos below, Mike is very creative and produces some very high quality items on his machine. We discuss a lot ... Read more
Neben Amazon Handmade gibt es auch noch etsy! Ein großer Player für Handmade Produkte wird uns in der heutigen eBakery Interview Folge beschäftige. Wenn du Handmade Produkte im internationalen Stil verkaufen willst, solltest du definitiv ein Blick in unser neustes Video werfen.
Ahh, the internet. An ever-changing landscape! Today's episode is a throwback Thursday kind of a thing because there are a few things from past episodes of The Merriweather Council podcast that have changed since their airdates. Nothing to panic about! Just a few things that would be good to know as the facts relayed to you are now out of date . I recommend Shopify exclusively >> https://www.shopify.com/?ref=the-merriweather-council . But Squarespace is a great option . Heads up about an episode that is forthcoming Today's episode is sponsored by Amazon Handmade where you can get your product in front of 250 million customers worldwide. Amazon Handmade has the best of both worlds: the convenience of shopping on Amazon while supporting small, local businesses. Click for more details on how to get started with zero upfront costs and no monthly fee. >> https://services.amazon.com/handmade/handmade.html?ld=POUSHNDDMWC It's probably clear by now that staying fresh and up to date on the internet is a never-ending job! That's why The Council provides ongoing support. Join us for fresh content monthly and real-time discussions about all the things! You never have to worry about being out of the loop when you've got a hivemind like this in your corner! >> thecouncilwaitlist.com Full Show Notes >> http://merriweathercouncilblog.com/70 For more free handmade business advice, visit merriweathercouncilblog.com/podcast
Como vender en Amazon FBA desde Europa En este nuevo episodio conoceremos a Antonio Gonzalez, actualmemte desarrolla y vende exitosamente productos con marca propia en Amazon Europa, ademas de ebooks en Amazon Kindle y fotos de viajes en Amazon Handmade. Actualmente varios de sus productos están en el Top 100 de ventas en Amazon y tienen el cartel de más vendido en su categoria. Antonio nos entrega su vision sobre Amazon y comparte su experiencia con nosotros, ademas de contarnos como se convirtio en un trotamundo digital, y como se lanzó en esta aventura viajando durante 6 meses por el mundo. Antonio es pasionado por los viajes, la fotografía y el mundo digital. Te invito a que escuches su historia y su experiencia vendiendo en Amazon RECURSOS MENCIONADOS *Buscador productos Jungle Scout: http://bit.ly/JUNGLESCOUTAHORA Creación y optimizacion de listados Fiverr: http://bit.ly/fiverremprendedorextremo Academia Imperio Ecom: http://bit.ly/2MZpSt1
Amazon UK Congratulations on making your own product, I always wanted to be able to make something myself. I'm guessing you are also in the Amazon Handmade program, but if you are not I highly recommend applying for it. If you are living in the US and want to sell in the UK there are a few things that you need to do and need to know. Although I'm not an expert when it comes to the UK or even FBM, since the only FBM I ever did was in Canada. The approval from Amazon, after you are able to fill the blanks on the application page is almost immediate, if I remember correctly. And the approval unlocks all Europe, just like your US account unlocked Canada and Mexico too. But here are some things: You need to pay VAT Value added tax. I'm no expert when it comes to getting it because I'm a European citizen. I have dual, Canadian and Portuguese, and since I started a business in Europe in 1993 I already had Portuguese VAT which is 23% VS 20% in UK. But I know that if you are making more than 82k pounds in the UK you need to register your business for VAT # You will need a business, that you can start easily and with only 15 pounds. It's a limited company, they don't have LLC. The site is Gov.uk and search for a limited company You will need a UK bank account. This can take a while (Maybe up to a month) And I believe they will ask you for proof of address The easiest way is to hire a company that will do all of this for you. And unfortunately, since I didn't use one, I don't want to recommend any. There are things you need when importing from any country that is not EU, like EORI number. And you can get this on the same site Gov.uk Actually, almost everything you need is there. And...Another important thing is to read all the laws. United Kingdom Amazon UK As for the prime delivery, Amazon UK has it and it's a 1-day delivery or less! But not all Europe has it, Spain, Italy, Germany, UK, yes. But they only have 31 warehouses across |Europe, and these are all in 7 countries. The rest of the countries doesn't have warehouses so they don't expect 2-day delivery. And you had something else in your question... Oh yeah, the listings! No, the listings are not the same ones from North America to Amazon UK. Although it's hit or miss because sometimes you go to add the product and it shows up already. Then they give you the option to use the existing US listing or type it all up again. I'm not sure how some products don't show up in the catalog since the UPC is universal, but as for the listing, you should probably not use the US listing, because of different search terms are used in European English. Or at least change it up. And since selling in Amazon UK will open you up to France, Italy, Spain Germany, you may even need to translate some of those if you want to sell there. For example, in Japan, I hired a native Japanese speaker and he told me they have 2 different languages, and on top of that, a lot of buyers still search in English, because they love the American brands, so that is 3 languages you can use to add keywords! I hope I covered the entirety of your question, and I wish you all the best. Start grateful, stay positive and always be profitable! Quin Amorim
Here are five reasons why I think a craft seller may benefit from having their own blog. Whether you sell online via Etsy, Amazon Handmade, eBay or Shopify or in person at craft shows and fairs, a blog may help you grow your business and get more sales. Shownotes and full transcript at Tin Teddy Blog - Five Reasons a Craft Seller Should Have a Blog
LIVE from our first-ever Pancake Town Podcast meet up! Emily and Michelle record an episode at A. Favorite Design's Ravenswood studio and answer questions submitted by the audience. They describe their dream studio spaces, revisit their struggles with self care and hate on Amazon Handmade.
There are so many selling platforms available to us that it can be daunting to figure out which ones to [...]
Show Notes Sharpened Artist: Colored Pencil Podcast Release Date: November 7, 2016 Topic: Selling Your Art on eBay or Etsy Points of Interest: This episode compares and contrasts the eBay and Etsy platforms for online artwork sales (with a brief cameo appearance of Amazon Handmade). Learn about the pros and cons of each site, including information about listing fees and best practices for driving traffic back to your own website. Links: eBay www.ebay.com Etsy www.etsy.com Amazon Handmade www.amazon.com/handmade Lisa’s Blog Post on Amazon Handmade: http://lachri.com/selling-artwork-on-amazon/ Lisa’s Twitter: @lachri John’s Twitter: @sharpenedartist As always, thanks for listening! Tune in next week for more from John and Lisa. In the meantime, be sure to visit www.sharpenedartist.com for additional updates and information. You can also join our Facebook group, Colored Pencil Podcast, or contact us by email at podcast@sharpenedartist.com . Stay sharp!
In this episode, we talk with Dalia from The Handmade Mastermind - formerly known as Etsy Seller Mastermind. She covers a TON of great topics like how she handles planning, how she feels about Amazon Handmade, important lessons she's learned from her previous life in retail, how she uses social media and Periscope - and more!
In this episode we talk about the acronym AIDA. You'll learn what it stands for and how you can apply it to your listings' photos. AIDA is something you can apply to any eCommerce photos - so feel free to take the concepts over to your Amazon Handmade and Shopify listings as well!
Creative Habit's Podcast | Exploring Habits for Tapping Into Creative Consciousness
Selling art online is essential for either getting started or evening out events, craft shows and holidays. Before you go dishing out cash for a new website though, consider getting onto Amazon Handmade instead. Listen to the show for more on why the handmade section on Amazon is essential for most artists.
Cyber-Seniors, Sarah Oliver Handbags on Shark tank, Amazon Handmade, Sun Country Make a Wish Program in Minneapolis, Jeb Bush didn?t get his own domain name, Gmail ending?, Yahoo to be sold, Facebook's Kickstarted Competitor, Twitter has new analytics tool for brands, I like this cause. All the tech, social media and blog headlines that Bloggers love, need and use everyday.
Program Notes Current Show Date: September 8, 2015 / 5pm-7pm Introduction: We would like to welcome you to the monthly podcast of Black Talk Sacramento, held at Underground Books, 2814 35th Street, Sacramento, CA / (916) 737-3333 Segment 1: Guest: Author Aquanetta Gordon Gordon has appeared on “The Oprah Winfrey Show” and TV programs around the world with her son, Ben Underwood. She continues to share inspirational stories about raising Ben, a blind boy who was known as "the boy who could see with sound." With him, Gordon co-founded the Ben Underwood Foundation to assist disadvantaged teens. Gordon continues to speak about her life with Ben at personal empowerment seminars, churches and other events around the United States. Gordon was also chosen by the United Way in Sacramento to speak on behalf of the organization and share her story with corporate leaders. She is a native of southern California who has raised five children. Gordon lives in Sacramento. Observer News: Tony Harvey http://sacobserver.com/ Other News Million Man March 20th Years Anniversary 2015: Justice or Else (C-Span) http://www.c-span.org/video/?328654-1/millions-justice-march Raven-Symoné apologizes for controversial comments on 'The View,' says she has 'never discriminated against a name' http://www.nydailynews.com/entertainment/tv/raven-symone-apologizes-controversial-view-comments-article-1.2393774 The Legal Murder Of Tamir Rice http://www.theatlantic.com/notes/2015/10/the-legal-murder-of-tamir-rice/410128/ Kanye West stuns ‘American Idol’ judges, auditions for show http://www.nydailynews.com/entertainment/tv/kanye-west-stuns-american-idol-judges-auditions-show-article-1.2393217 Tech News: Laser razor kicked off Kickstarter http://www.bbc.com/news/technology-34516907 Google offers virtual reality Street View http://www.bbc.com/news/technology-34515610 Stephen Hawking: Technology is making inequality worse http://money.cnn.com/2015/10/12/news/economy/stephen-hawking-technology-inequality/index.html Stephen Hawking warns that great technological advances can leave most people "miserably poor." Etsy, look out ... Here comes Amazon Handmade! http://money.cnn.com/2015/10/08/technology/amazon-handmade/index.html