Podcasts about appnexus

The ad industry is seeing major shifts, with Microsoft stepping back from Xandr amidst the rise of AI and the complexities of CTV advertising at the forefronts. Meanwhile, the value of local advertising is in question, as it struggles to keep up with the evolution of digital platforms and measurement.

Brian O'Kelley is the co-founder and former CEO of AppNexus, which built core infrastructure for programmatic advertising and was acquired by AT&T for $1.6 billion in 2018. He's now the co-founder and CEO of Scope3, a company working to reduce the carbon footprint in digital advertising.In this episode of World of DaaS, Brian and Auren discuss:The zero-sum game of auction paradigmsAI tools revolutionizing software developmentBuilding personal brands in techClimate tech's shifting business caseLooking for more tech, data and venture capital intel? Head to worldofdaas.com for our podcast, newsletter and events, and follow us on X @worldofdaas.  You can find Auren Hoffman on X at @auren and Brian O'Kelley on X at @bokelley. Editing and post-production work for this episode was provided by The Podcast Consultant (https://thepodcastconsultant.com)

IN THIS EPISODE...Emily Johnson, Co-Founder and Chief Product Officer at Overalls, is on a mission to simplify life's complexities through tech-enabled concierge services. A startup veteran, she was the third employee at AppNexus, co-founded Tutorlist (now known as Selected), and led product teams at LearnVest, Haven Life, Fabric, and Dayforward. Now, at Overalls, she blends technology and human support to enhance employee well-being.In this conversation, Emily shares her journey, the evolution of Overalls, and the power of human-assisted concierge services. She also discusses entrepreneurial leadership, innovation, and challenges for women in tech.------------Full show notes, links to resources mentioned, and other compelling episodes can be found at http://BlendedWorkforcesAtWork. (Click the magnifying icon at the top right and type “Emily”)If you love this show, please leave us a review. Go to http://RateThisPodcast.com/blended Love the show? Subscribe, rate, review, and share! Be sure to:Check out our website at http://BlendedWorkforcesAtWork Follow Karan on LinkedIn, X, and InstagramFollow SDL on LinkedIn, X, and InstagramABOUT SHOCKINGLY DIFFERENT LEADERSHIP (SDL):This podcast is brought to you by Shockingly Different Leadership, the go-to firm companies trust when needing to supplement their in-house HR teams with contract or interim HR, Learning, and Culture experts to assist with business-critical People initiatives during peak periods of work. Visit https://shockinglydifferent.com to learn more.-------------WHAT TO LISTEN FOR:1. How did Overalls evolve from an insurance wallet to its current model?2. What types of tasks do Overalls help with?3. Why is the human touch important in Overalls' services?4. How is the Overalls team structured?5. How do employers and users benefit from Overalls?6. What challenges did Emily face as a woman in tech?7. How has tech culture evolved over the years?8. What is Emily's approach to entrepreneurial leadership?------------FEATURED TIMESTAMPS:[03:29] Emily's Background and Personal...

Today, I am delighted to welcome Dave Furneaux, Founder & CEO of BlueIO, an innovative, mission-driven builder capitalist investment company. Dave is a co-founder and investor in a number of innovative companies, such as Blaze (acquired by Akamai), Cybersaint (a leading Cyber Risk Management company), Greenlight Biosciences (EPA approved breakthrough RNA bio-chemical platform for clean food), Lufa Farms (a leading agricultural technology company), Lumicell (an FDA approved platform for Cancer therapy) and Virsec (a breakthrough cyber protection company). He has been a driving force behind many breakthrough technology, health, and food companies as a founder, operator, investor, and active board leader. Some notable examples include Watchfire (acquired by IBM), Skystone (acquired by Cisco Systems), Application Security (acquired by SingTel) and Aironet (acquired by Cisco Systems). Earlier in his career, Dave founded and led Kodiak Venture Partners, which went on to invest in and build companies such as Appnexus (acquired by AT&T), Channel Advisor (NYSE: ECOM), Extreme (acquired by Microchip), Enfora (acquired by Sierra Wireless), IM Logic (acquired by Symantec) and WHERE (acquired by Paypal). David believes, and we at FOX agree, that families are uniquely positioned and endowed to create, build, and innovate by putting their family capital, their entrepreneurial spirit, and creativity to work to solve the big problems our world is facing. He talks about why he has this conviction, how he sees it play out today, and why and how families play this key role in innovation and building new solutions and products. The topic of our conversation with Dave is encapsulated in a relatively new term: “Builder Capitalism”. Dave defines Builder Capitalism for our audience, describes the tenets of this investment philosophy, and outlines the mindset and skills it requires. He also paints the picture of how Builder Capitalism is manifested in reality through the activities and behaviors of entrepreneurs. Dave offers many practical tips and suggestions to the different market players who are interested in Builder Capitalism, starting with what investors need to know or do if they want to participate in this movement and allocate their capital (financial and non-financial) to Builder Capitalist ventures. He also provides his advice to entrepreneurs and founders who share this belief system and see themselves and their startups as members of this Builder Capitalism economy. Finally, Dave offers his insights into the resources available to both investors and founders to become better educated about Builder Capitalism and to be better connected into the emerging ecosystem of this rising entrepreneurial movement. This is a must-hear conversation with one of the leading thought leaders, practitioners, and innovators in the Builder Capitalism movement, who is also a family principal and leader of his own multigenerational entrepreneurial family.

Julia Shullman is the General Counsel and Chief Privacy Officer at Telly, the world's first dual-screen smart TV fully paid for by advertising. Prior to Telly, Julia was General Counsel and Chief Privacy Officer at TripleLift, through its $1.4B acquisition by Vista Equity Partners. She also held various leadership positions, including Chief Privacy Counsel and Lead Attorney, Publisher Technology Group at AppNexus, through its $1.6B sale to AT&T. Before advertising, Julia spent a decade in mergers and acquisitions at both Latham & Watkins and UBM. She is recognized as an industry leader at the intersection of privacy, products, advertising, policy, and strategy. In this episode… Navigating the intersection of privacy, product, and advertising demands strategy. Companies need to view privacy as integral to their operations and growth, especially in highly regulated industries like AdTech. Without effective privacy programs, companies face potential deal disruptions, diminished valuations, and reputational damages. For early-stage companies in particular, failing to integrate privacy into their operations can hinder growth, derail funding opportunities, and even lead to regulatory scrutiny. How can organizations ensure that privacy is both a priority and an enabler of success? Developing effective privacy programs requires a tailored, pragmatic approach. Leaders need to educate their teams on privacy obligations and integrate privacy practices into business processes. This includes fostering collaboration among privacy experts and cross-functional departments, such as engineering and marketing, while adapting to industry-specific nuances. In this episode of She Said Privacy/He Said Security, Jodi and Justin Daniels speak with Julia Shullman, General Counsel and Chief Privacy Officer at Telly, about building privacy programs that drive business success. Drawing from her extensive experience in M&A, privacy, and AdTech, Julia offers insights into balancing privacy with business monetization goals. She discusses the importance of understanding industry dynamics and the role of privacy in facilitating successful exits and partnerships. Julia emphasizes the value of cross-departmental collaboration and education in creating privacy solutions that resonate with a company's culture and business objectives. She also provides tips on how organizations can align their privacy programs with broader business strategies to build trust, ensure compliance, and drive innovation.

Dotdash Meredith's Lindsay Van Kirk says the cookie-based buying tools she helped develop in her early career at AppNexus placed too much value on unreliable third-party audiences. But contextual tools like DDM's D/Cipher, which she now oversees, can build a better ad ecosystem for buyers and sellers.

What's up everyone, today I have the pleasure of sitting down with Ron Jacobson, Co-founder and CEO of RockerboxSummary: Multi-touch attribution doesn't tell you what really caused a conversion or revenue, it's a credit distribution system. It's still a useful guidepost in understanding where your efforts are making an impact. Incrementality testing, on the other hand, digs deeper—helping you pinpoint what's really driving results by answering, "What would've happened without this campaign?" But to get there, it's not about finding the perfect model, it's about asking the right questions. Don't get stuck in the basics like Google Analytics. True measurement demands first-party data and statistical modeling, especially as third-party cookies fade. For startups, the goal is momentum—nail one channel before diving into complex measurement. Build success first, then refine with tools like MTA or MMM to truly understand what drives growth.About RonRon started his career as a software engineer before transitioning to product management at AppNexus where he ran the platform analytics team and later the real time platform product teamHe then took the entrepreneurial plunge Co-founding Rockerbox, first as a programmatic advertising platform then a multi touch attribution platform And today they've added a suite of marketing measurement tools that also leverage marketing mix modeling. Rethinking the Role of Multi-Touch AttributionMulti-touch attribution (MTA) often sparks debate around its effectiveness in driving marketing decisions. While many recognize it as a flawed tool, few fully grasp the extent to which it misses a crucial element: causality. When asked whether MTA should be seen as a credit distribution mechanism rather than a way to measure causality, Ron agrees wholeheartedly, explaining that this is exactly how his team has framed the discussion for years.Ron emphasizes that MTA's purpose isn't to assign cause-and-effect between marketing touchpoints and revenue generation. Instead, it's a retrospective tool designed to distribute credit across various touchpoints in a customer's journey. He argues that marketing teams need to shift their focus from chasing causality to understanding how customers interact with marketing efforts. This approach helps marketers assess what channels or strategies might be working, even if the exact causal impact remains elusive.A specific example Ron highlights is when clients test new channels like OTT, CTV, or linear TV. Frequently, these clients aren't sure if the new channel is even making an impact. The issue, he notes, isn't necessarily that the marketing is ineffective—it's that the data simply doesn't reflect customer engagement due to gaps in tools like Google Analytics. While causality is still out of reach, MTA can at least show that the new channel is on the customer's path to purchase, providing some reassurance that the efforts are not entirely in vain.Ron points out that this shift in perspective helps marketing teams function more effectively. Rather than getting bogged down by the impossibility of determining exact causality, teams can use MTA to answer more immediate, practical questions: What are the touchpoints that seem to drive the most engagement? Where should we focus next? It's not about perfectly predicting outcomes, but about gathering insights that improve day-to-day operations.Key takeaway: MTA isn't designed to establish causality, but rather to help distribute credit among touchpoints. When marketers focus on how customers engage with their efforts rather than trying to measure cause-and-effect, MTA becomes a valuable tool in refining strategy.Understanding the Value of Path to ConversionWhen diving into the value of the path to conversion, we often struggle with the fact that it doesn't fully address causality. Just because a customer clicks on a Google link and converts doesn't necessarily mean that click caused the purchase. It's possible the customer had already been influenced by a social ad or an email from days prior. Understanding the motivations behind these actions remains elusive.Ron's take on this is refreshingly straightforward. He suggests ignoring the model entirely when pitching multi-touch attribution (MTA). Instead, focus on the question: What can you learn from understanding the customer's path to conversion? By treating MTA as an alternative lens to last-click or first-touch attribution, Ron emphasizes that it provides more context but doesn't necessarily give a definitive answer to causality. He argues that last-touch attribution, for example, isn't the best method for understanding the full customer journey.The real value of analyzing the path to conversion, according to Ron, comes from the variety of questions you can answer. Questions like time to conversion, comparing paths for new versus retained customers, or how adding a new channel influences customer behavior. Retention, in particular, has gained importance as rising interest rates push companies to focus on profitability, and understanding how existing customers engage without paid media is crucial.Ron points out that the path to conversion isn't just a credit distribution mechanism but a core dataset that allows marketers to do their jobs more effectively. By looking beyond conversions alone and examining full paths, even those that don't lead to a sale, marketers can better assess conversion rates and session data. Still, he concedes that none of this answers the critical question of whether marketing spend was truly incremental or whether a customer would have converted without it.Key takeaway: While path to conversion analysis doesn't solve for causality, it opens the door to deeper insights. Marketers can use it to answer key questions about customer behavior, retention, and channel effectiveness, but should remain aware of its limitations in proving incremental impact.Defining Incrementality in MarketingWhen we discuss incrementality, the core question is simple: Would the business results still have happened without marketing? It's a shift in mindset from how we traditionally report on marketing outcomes. Instead of simply attributing revenue to specific touchpoints, incrementality forces us to ask whether that revenue would exist at all if we hadn't spent that marketing dollar.Ron emphasizes the importance of having a baseline when assessing incrementality. Without this, everything looks like it's driven by marketing, which isn't always true. For him, the key is understanding the marginal return on that last dollar spent. In other words, is each dollar spent still driving profitable results? This approach helps marketers gauge if they're spending wisely and achieving their business goals.The real challenge comes in determining the best methodologies to uncover incrementality. Ron explains that while modeling tools like multi-touch attribution (MTA) aren't designed to measure incrementality, they provide valuable insights when combined with testing methodologies. He highlights that running a holdout test, for example, can reveal incremental results, and applying that test's findings to MTA reporting allows marketers to optimize daily decisions while still understanding broader trends.Ultimately, Ron advises marketers to focus less on the methodologies themselves and more on the questions they need answers to. Whether you're trying to allocate next quarter's budget or determine the effectiveness of a new creative, the right approach depends on what you're trying to uncover. By starting with the right questions, marketers can select the best tools or methods to answer them, rather than getting caught up in finding a one-size-fits-all solution.Key takeaway: In...

Eric Franchi and Joe Zappa interview adtech entrepreneur Brian O'Kelley. The former Right Media and AppNexus executive turned co-founder and CEO of marketing sustainability company Scope3 discusses how his approach to leadership has changed and how to inspire boldness and drive as organizations scale. Brian also touches on whether he'd do the AppNexus acquisition the same way today and responds to common criticisms of Scope3.

"Product Talk" is a podcast hosted by SC Moradi, founder and chair of Products That Count. In a captivating episode, Xavier Segura, a general partner at Morgan Creek Digital, shares insights into his career journey, from innovation as a technology operator to managing investments as an early-stage venture investor. Learn more about your Digital Currents Host and how his experience at AppNexus, a Silicon Alley company, shed light on the challenges of newcomers competing against incumbent industry giants like Google and Facebook, and his exploration of fintech and mobile tech startups. Xavier discusses his decision to reinvest in himself from product manager to investor, pursue business school, and launch a venture fund. Xavier and SC Moradi also talk about several tech trends including the evolving cloud revolution, data security challenges, the potential of blockchain technology and the implications of AI. In addition, Xavier explores the potential return of on-premises data centers, driven by the desire of companies to own and protect their proprietary data sets, increased computing power, and AI usage. The hosts further highlight the importance of diversity of thought in AI training sets. "Product Talk" offers valuable insights and experiences for product managers, aspiring professionals, and anyone interested in the dynamic world of product development. To learn more, visit us on the web at https://www.morgancreekcap.com/morgan-creek-digital/. To speak to a member of our team or sign up for other content, please email mcdigital@morgancreekcap.com

Christian Hammer is a tech optimist and the dynamic CEO of Vala AI, spearheading innovation at the intersection of artificial intelligence and enterprise solutions. With a career spanning decades across global powerhouses like Wayfair, Nike, Appnexus, and Maersk, Christian has consistently been at the forefront of digital transformation, leaving an indelible mark on the tech landscape. In this conversation, we explored his insights into merging artistic creativity with technological innovation, Vala AI's mission to streamline information within businesses, and his optimistic views on future technologies like genetic manipulation and robotics. Key topics include the intersection of art and technology, the future of software development, and the evolution of human-computer interaction. EPISODE LINKS: Christian Hammer LinkedIn: https://www.linkedin.com/in/chammer1/ Christian Hammer Podcast: http://podcast.techtastic.tech/ Christian Hammer Website: https://christianhammer.io/ Christian Hammer Artwork: https://c-hammer.com/ Vala AI: https://vala-ai.com TIMESTAMPS: 00:00:12 Intro and background 00:00:45 Technology and art 00:01:59 The Intersection of Art and Coding 00:05:29 Process of Creating Art vs Coding 00:08:00 Building solutions and value creation 00:09:33 Vala AI Evolution, Tech Debt and Data Dictionary 00:17:31 Vala AI Use Case Scenario 00:20:07 Future of Software Development and AI 00:25:11 Future of Aplication Interaction 00:28:22 Technological Optimism and Future Innovations 00:33:08 Sci-Fi Recommendations 00:34:30 Closing CONNECT: Website: https://hoo.be/elijahmurray YouTube: https://www.youtube.com/@elijahmurray Twitter: https://twitter.com/elijahmurray Instagram: https://www.instagram.com/elijahmurray LinkedIn: https://www.linkedin.com/in/elijahmurray/ Apple Podcasts: https://podcasts.apple.com/us/podcast/the-long-game-w-elijah-murray/ Spotify: https://podcasters.spotify.com/pod/show/elijahmurray RSS: https://anchor.fm/s/3e31c0c/podcast/rss

Internet ads – you probably see hundreds, maybe thousands a day without thinking about them. But it turns out the process for serving those ads involves a highly complex digital supply chain that generates 7.2 million tons of carbon emissions annually. That's why ad-tech veteran Anne Coghlan is on a mission to decarbonize media and advertising with Scope3. A lifelong lover of logic and problem-solving, Anne earned her Master's at University College London in the Philosophy of Mathematics, later joining digital advertising company AppNexus in 2015. There she met future Scope3 co-founder Brian O'Kelley and helped to develop many of the technologies that underpin digital ad delivery today. When Anne left the ad industry to join supply chain tech company Waybridge, she began to notice that a lack of consideration for sustainability and energy consumption existed across both industries. So, in 2021, she reunited with O'Kelley and other AppNexus alumni to found Scope3, a public benefit corporation aiming to decarbonize advertising and media by better measuring the carbon emitted from digital display and video ads. In 2023, Anne made AdAge's 40 under 40 list and secured the #2 most influential person in performance media on PMW's Power 100 List, but the COO of Scope3 is just getting started. Hear Anne Coghlan share how her love for math ultimately led to co-founding a startup, why online ads only scratch the surface of Scope3's potential use cases, and what the future holds for decarbonized digital media.Episode Highlights00:00 Anne Coghlan on decarbonizing digital supply chains 00:53 Conor Gaughan introduces Anne Coghlan and Scope305:08 The beauty of math, interest in music, and academic pursuits 16:10 Studies to consulting, joining AppNexus, and Waybridge 21:27 Launching Scope3, how it works, and the media industry's footprint34:14 Problem solving with math, maximizing impact, and open sourcing tech45:01 What's next, remaining optimistic, and the future of sustainable ads49:39 Where to learn more51:32 End creditsIf you liked this episode, listen next to Allison Wolff of Vibrant Planet on Beneficial Fire, Sustainable Software, and Nature-Based Climate SolutionsMore on Scope3 and Anne Coghlan:scope3.com linkedin.com/company/scope3data linkedin.com/in/annecoghlan Connect with Conor Gaughan on linkedin.com/in/ckgone and threads.net/@ckgone Have questions, or a great idea for a potential guest? Email us at CiC@consensus-digital.comIf you enjoyed this episode, please rate and review the show on Apple Podcasts and Spotify – it really makes a difference! Consensus in Conversation is a podcast by Consensus Digital Media produced in association with Reasonable Volume. Hosted on Acast. See acast.com/privacy for more information.

How can legal leaders thrive while navigating major M&A and capital market transactions? How do you expand the GC or CLO title and take on broader executive roles? And how do you leverage your experience into a board seat?Nithya Das, Chief Legal and Chief Administrative Officer at Diligent, has taken on each of these challenges and used the lessons she gained from them to advance her career exactly where she wants it to go. Formerly the chief legal and people officer of the so-called “AppNexus mafia” during the startup's historic sale to AT&T, Nithya has led counsel, operations, and more in the ad tech, food tech, and reg tech spaces. She also brings her expertise to her seat on the board of directors at Outbrain.Hear Nithya as she shares tips about leading in-house counsel through IPO and acquisitions, serving on a board of directors, dealing with personal tragedy during career triumphs, the importance of transparency for establishing trust and loyalty with your team, and more.Diligent is the leading GRC SaaS company, empowering more than 1 million users and 700,000 board members and leaders to make better decisions, faster. The Diligent One Platform helps organizations connect their entire GRC practice — including governance, risk, compliance, audit and ESG — to bring clarity to complex risk, stay ahead of regulatory changes and deliver impactful insights, in one consolidated view.Diligent will be at CLOC global institute next month! Be sure to catch their speaking session 'Elevating Entity Management' on the 7th and stop by booth 104 to discuss the ways Diligent can help streamline and automate your entity management at scale.Read detailed summary: https://www.spotdraft.com/podcast/episode-37Annual Compensation Report: https://salary-report.spotdraft.com/Topics:Introduction: 0:00Planting the seeds of your legal career: 3:36Moving into your first in-house role at AppNexus: 4:47Running the IPO and acquisition process as GC at AppNexus: 8:29Choosing to move on from AT&T after acquisition: 10:43Taking time off before joining Olo as COO and CLO: 16:02Running operations at Olo: 20:12Offering practical advice to lawyers trying to take on business roles: 25:10Working with private equity versus working in a public company: 27:47Leading legal at Diligent: 29:58Finding your way onto the board at Outbrain: 31:53What you wish you had known as a young lawyer: 35:52Connect with us:Nithya Das - https://www.linkedin.com/in/nithyadas/Tyler Finn - https://www.linkedin.com/in/tylerhfinnSpotDraft - https://www.linkedin.com/company/spotdraftSpotDraft is a leading CLM platform that solves your end-to-end contract management issues. Visit https://www.spotdraft.com to learn more.

In this podcast episode, Dr. Jonathan H. Westover talks with Rachel Rider about her book, Who You Are is How You Lead. Rachel Rider (https://www.linkedin.com/in/rachellrider) founded MettaWorks in 2015 after a distinguished career in HR, receiving executive coaching certification from Columbia University, and extensive training in meditation, Somatic Experiencing, and Polarity Therapy. Starting as HR Business Partner responsible for developing and coaching leaders and teams at Bloomberg, she went on to specialize in leadership coaching at AppNexus (since acquired by AT&T) and Digital Ocean, the third-largest hosting company in the world. She studied under renowned teacher and Zen Mountain Monastery founder John Daido Loori Roshi for 13 years before continuing under his successor, Shugen Arnold Roshi. Rider completed a three-year intensive certification in Somatic Experiencing in 2018, and a 2020 training in Polarity Therapy with the aim of bringing leaders tools to unlock effective, long-lasting change in concert with the body. Since 2020, she's been working intensively with anti-racism coach Makeda Pennycooke. Rider lives in New York with her husband and two children. Check out all of the podcasts in the HCI Podcast Network! Check out the ⁠HCI Academy⁠: Courses, Micro-Credentials, and Certificates to Upskill and Reskill for the Future of Work! Check out the LinkedIn ⁠Alchemizing Human Capital⁠ Newsletter. Check out Dr. Westover's book, ⁠The Future Leader⁠. Check out Dr. Westover's book, ⁠'Bluer than Indigo' Leadership⁠. Check out Dr. Westover's book, ⁠The Alchemy of Truly Remarkable Leadership⁠. Check out the latest issue of the ⁠Human Capital Leadership magazine⁠. Each HCI Podcast episode (Program, ID No. 655967) has been approved for 0.50 HR (General) recertification credit hours toward aPHR™, aPHRi™, PHR®, PHRca®, SPHR®, GPHR®, PHRi™ and SPHRi™ recertification through HR Certification Institute® (HRCI®). Each HCI Podcast episode (Program ID: 24-DP529) has been approved for 0.50 HR (General) SHRM Professional Development Credits (PDCs) for SHRM-CP and SHRM-SCPHR recertification through SHRM, as part of the knowledge and competency programs related to the SHRM Body of Applied Skills and Knowledge™ (the SHRM BASK™). Human Capital Innovations has been pre-approved by the ATD Certification Institute to offer educational programs that can be used towards initial eligibility and recertification of the Certified Professional in Talent Development (CPTD) and Associate Professional in Talent Development (APTD) credentials. Each HCI Podcast episode qualifies for a maximum of 0.50 points.

Welcome to another episode of Badasses in Tech! Join your host, Summer Mitchell, and Christian Hammer, a true powerhouse in the world of technology, entrepreneurship, and fine arts. With a career that boasts influential positions at global giants like Nike, AppNexus, Maersk, and Wayfair, Christian has not only spearheaded digital transformations but also played a pivotal role in pioneering Direct-to-Consumer businesses. He shares his remarkable journey with listeners, exploring the pivotal skills and mindset shifts he underwent to transition from an engineer to a leader, founder, and executive.  As the CEO and Founder of Vala AI, Christian shares his insights on the strategies and approaches that have proven most effective in driving growth for his company. And of course, don't miss Christian's best advice for job seekers, drawn from his extensive experience and success in the industry. This episode is a masterclass in resilience, innovation, and leadership, providing valuable insights for anyone looking to make their mark in the world of technology. Keep the conversation going with Christian on LinkedIn, and check out his podcast, It's Techtastic. Like what you hear on Badasses in Tech? Don't forget to like, subscribe or leave a 5 star review on the platform you're tuning into today. WE WANT TO HEAR FROM YOU! Share your feedback, submit topic requests, or inquiries to: Instagram: https://www.instagram.com/summitchell92 Email: badassesintech@gmail.com LinkedIn: ⁠https://www.linkedin.com/in/summerfalgiano⁠ Ready to scale your business through public relations, video production and podcasts?  Visit ⁠www.growthstackmedia.com⁠ to schedule a call or email ⁠info@growthstackmedia.com⁠. --- Support this podcast: https://podcasters.spotify.com/pod/show/badassesintech/support

Rachel Rider shares visualization and other approaches to gain individualized insights on improving your leadership. — YOU'LL LEARN — 1) A powerful visualization to break out of negativity 2) The biological hack to overcome anxiety 3) How to decode your body's tension signals Subscribe or visit AwesomeAtYourJob.com/ep947 for clickable versions of the links below. — ABOUT RACHEL — Rachel Rider founded MettaWorks in 2015 after a distinguished career in HR, receiving executive coaching certification from Columbia University, and extensive training in meditation, Somatic Experiencing, and Polarity Therapy. Starting as HR Business Partner responsible for developing and coaching leaders and teams at Bloomberg, she went on to specialize in leadership coaching at AppNexus (since acquired by AT&T) and Digital Ocean, the third-largest hosting company in the world. She studied under renowned teacher and Zen Mountain Monastery founder John Daido Loori Roshi for 13 years before continuing under his successor, Shugen Arnold Roshi. Rider completed a three-year intensive certification in Somatic Experiencing in 2018, and a 2020 training in Polarity Therapy with the aim of bringing leaders tools to unlock effective, long-lasting change in concert with the body. Since 2020, she's been working intensively with anti-racism coach Makeda Pennycooke. Rider lives in New York with her husband and two children. • Book: Who You Are Is How You Lead • Instagram: mettaworks • LinkedIn: Rachel Rider • Website: MettaWorks.io — RESOURCES MENTIONED IN THE SHOW — • Book: Far From the Tree: Parents, Children and the Search for Identity by Andrew Solomon • Book: Magnificent Desolation: The Long Journey Home from the Moon by Buzz Aldrin & Ken Abraham • Podcast: Dr. Trevor Kashey's “Coffee with Dr. Kashey”See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Brian O'Kelley is CEO and co-founder of Scope3, leading the decarbonization of the media and advertising industry. A respected entrepreneur and executive with a track record of building companies that have defined and led multi-billion dollar categories, Brian was the co-founder and CEO of AppNexus through its $1.6B sale to AT&T in 2018. He co-founded Waybridge, a supply chain technology company, and served as CTO of Right Media through its successful acquisition by Yahoo. Brian is an active board member of LiveRamp (RAMP), Tech:NYC, and the IAB Tech Lab, and is an executive producer of the Wonderstruck podcast. Credited with the invention of programmatic advertising and the online ad exchange, Brian is deeply committed to technology-driven innovations that benefit society while improving the health of the planet. Brian has been named to Crain's 40 Under 40, Adweek 50 and Silicon Alley 100 lists, holds multiple patents, and was recognized as an E&Y Entrepreneur of the Year in the New York region in 2012. Brian was an early supporter of Girls Who Code and Moms First and is deeply committed to making the technology industry more inclusive. Brian has a B.S.E. in Computer Science from Princeton University. He lives in Brooklyn with his wife, two daughters, and two cats.

Lifelong Artist (www.c-hammer.com) serial entrepreneur, board member, public speaker and technology executive with a career spanning 30 years including leading digital transformations and the creation of Direct to Consumer businesses; with influential roles at Nike, AppNexus and Wayfair. Notably today I am the Chief Executive Officer for Vala-AI and President of BBBSIC (Big Brothers and Big Sisters of Island County) amongst other roles. Key Points [03:10] Young entrepreneur sells origami throwing stars, trouble ensues. [07:05] Switched between big companies and smaller start-ups. [10:42] Big Brother of the Year, showing gratitude. [14:33] Confidence amid self-doubt; value in options. [17:07] Finding trustworthy friends is essential for humans. Find Hammer Online https://vala-ai.com https://techtastic.tech https://www.linkedin.com/in/chammer1/ https://c-hammer.com/ If you're enjoying Entrepreneur's Enigma, please give us a review on the podcast directory of your choice. We're on all of them and these reviews really help others find the show. GoodPods: https://gmwd.us/goodpods iTunes: https://gmwd.us/itunes Podchaser: https://gmwd.us/podchaser Also, if you're getting value from the show and want to buy me a coffee, go to the show notes to get the link to get me a coffee to keep me awake, while I work on bringing you more great episodes to your ears. →  https://gmwd.us/buy-me-a-coffee Follow Seth Online: Seth | Digital Marketer (@s3th.me) • Instagram: Instagram.com/s3th.me Seth Goldstein | LinkedIn: LinkedIn.com/in/sethmgoldstein Seth On Mastodon: https://s3th.me/@pch Seth's Marketing Junto Newsletter: https://MarketingJunto.com Learn more about your ad choices. Visit megaphone.fm/adchoices

One of the Godfathers of ad tech on creating an industry, competing with Big Tech, and exactly why he didn't join AT&T, plus much more Few would argue Brian O'Kelley's right to claim the title of being one of the Godfathers of ad tech, for what is still one of the nascent spaces of the media industry, his tenure in the sector dates back three decades. During this time, O'Kelley has helped build two of the most notable independent ad tech companies that later sold to the biggest names in telecoms and internet history, and now at the helm of Scope3, he aims to decarbonize digital media. However, in the first episode of Digiday's four-part history of ad tech podcast, hear his first-hand, candid account of some of the most crucial industry developments. These include how O'Kelley: – helped build the first ad exchange at Right Media, only to feel the burn after its $680 million sale to Yahoo, and then later built one ad tech's most iconic companies – brushed shoulders with (as well as ruffled the feathers of) Madison Avenue titans in AppNexus' toe-to-toe battle with Google in the ad tech power game – walked away from AT&T, after its $1.6 billion purchase of his company, over concerns on the telco's strategic misalignment In the coming weeks, Digiday's History of Ad Tech, produced by Digiday Media's audio producer Sara Patterson, lifts the lid on some of the key undercurrents in ad tech over the last 20 years with Seb Joseph and Ronan Shields in conversation with some of the key players during that time. Subscribe to the WorkLife podcast now on Apple Podcasts, or wherever you get your podcasts.

“Work Is Where Your Demons Go To Hide.” Join me and my guest Rachel Rider, Founder of MettaWorks (www.mettaworks.io). Rachel founded MettaWorks in 2015 after a distinguished career in HR, receiving executive coaching certification from Columbia University, and extensive training in meditation, Somatic Experiencing, and Polarity Therapy. She was formerly responsible for developing and coaching leaders and teams at Bloomberg and went on to specialize in leadership coaching at AppNexus (since acquired by AT&T) and Digital Ocean, the third-largest hosting company in the world. Ours is a fascinating conversation about honoring your authentic self while taking into account the impact your behavior has on others. She says “as long as a leader wants to do the work of looking at themselves with curiosity, there will be profound changes.” Learn more about your ad choices. Visit megaphone.fm/adchoices

Anand Rajaraman is a Partner at Rocketship VC and co-owner of SF Unicorns cricket team. Previously, he co-founded Junglee (acquired by Amazon.com) and Kosmix (acquired by Walmart). Anand has helped create Amazon's Marketplace, co-invented Mechanical Turk, and created and co-headed WalmartLabs. He is an early investor in Facebook, Lyft, AppNexus, Aster Data, and Efficient Frontier among others. He is a Professor at Stanford University, and co-author of the popular textbook Mining of Massive Datasets. --- Support this podcast: https://podcasters.spotify.com/pod/show/theindustryshow/support

In Episode 11, we dive into Brian O'Kelley's extraordinary tech journey. From founding AppNexus to leading Scope3, Brian shares insights from pivotal billion-dollar deals that made companies – as CTO of Right Media, and as CEO of AppNexus. He opens up about his relentless drive for innovation and talks about how he was able to build strategic partnerships at the biggest companies in the world – without a product.

New technologies are advancing faster than ever. How can we rely on our experience to solve unforeseen privacy issues as our personal data makes its way to places we never imagined it could end up?Julia Shullman, Telly's GC and Chief Privacy Officer, has spent nearly two decades advocating for privacy in the complex ecosystem of advertising technology. She has learned that one of the most important things a Chief Privacy Officer can do is acknowledge what they don't know and rely on the expertise of other teams to build smart products that protect user data.Join Julia as she reveals her thoughts on where these essential consumer safeguards are headed as we enter into an era of AI and business-first thinking.Read detailed summary: https://www.spotdraft.com/podcast/episode-16Topics:Introduction: 0:18Blending hardware, software, and privacy at Telly: 1:00Finding your way from M&A to privacy law: 4:16Transitioning into ad tech at AppNexus: 6:37Identifying the necessary attitude to be successful in privacy: 10:42Overseeing the transformation from AppNexus to Xandr at AT&T: 13:10Taking on a GC role at TripleLift: 15:45Building trust with executive team and partners at Vista Equity Partners: 22:07Stepping away to found a privacy and policy consulting firm: 25:57Advice to lawyers searching for their next GC role: 32:12Considering the future of the chief privacy officer role: 33:24Speculating on the future of privacy and AI: 36:17Book recommendations: 41:34Connect with us:Julia Shullman: https://www.linkedin.com/in/julia-shullman/Tyler Finn - https://www.linkedin.com/in/tylerhfinnSpotDraft - https://www.linkedin.com/company/spotdraftSpotDraft is a leading CLM platform that solves your end-to-end contract management issues. Visit https://www.spotdraft.com to learn more.

A conversation with Ari Paparo. In this episode we're joined by Ari Paparo the famous host of the very popular Marketecture Podcast and the CEO and founder of LaunchScience, a newly launched (pardon the pun) startup in the category of process management for GTM and product teams. Prior to these two new ventures, Ari founded and exited Adtech platform Beeswax to Comcast and worked stints at Google, Nielsen, and AppNexus.In this conversation, we speak about the overlap between the Adtech and finance industry, antipatterns in product launches, the fool's errand of software businesses doing media, the surprising second-order effects hitting Adtech in the shift to a more private web, and how Ari feels about all the negative press directed towards the Adtech industry. See timestamps below. Go here for ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠show notes, links, and resources.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow Juan Mendoza on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠and ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Listen on⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Apple⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠,⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Spotify⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠,⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Google⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, and ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠everywhere else.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ You can find Ari on LinkedIn. Timestamps Time Topic(0:21)  Guest intro(10:50)  The overlap between the Adtech and finance industries(17:59) Launch Science and anti patterns in product launches(38:35) The fool's errand of software businesses doing media(50:56) The surprising second-order of effects hitting Ad tech Industry in the shift to a more private web(59:53) Ari's thoughts on the negative press towards ad tech industry

Welcome to an audio-led edition of Unmade.Today's edition of The Unmakers features Brian O'Kelley, founder of Scope3, which attempts to measure the carbon footprint of advertising. Back in the day he helped create the programatic advertising industry, although he's not entirely proud of the that legacy.Further down, it was a poor day on the Unmade Index for the three TV players.The only way to access Unmade's full archive, and our weekly Tuesdata analysis, is as a paying member. Unmade members also get discounted tickets to our events, including Re:Made, our event on retail media.‘Godfather of ad tech' Brian O'Kelley's new mission to tackle the ad industry's environmental footprintToday's edition of The Unmakers features that man who some (including himself) credit as one of the inventors of programatic advertising.Brian O'Kelley was cofounder of AppNexus, which has since been folded into Microsoft's Xandr programatic platform. That's led to him being labelled “the godfather of ad tech”.His new project is Scope3, which measures the impact of advertising and media on the environment.In the interview with Unmade's Tim Burrowes and Seja Al Zaidi, O'Kelley discusses the high impact that digital advertising has on emissions output, thanks to the energy needs of server farms, along with the wastage created by unviewed ads.“This illusion that the cloud is this fluffy place in the air is actually not accurate. The cloud is a bunch of big warehouses full of servers that use a huge amount of energy and cooling power,” he says.And he rails against adland's assumption that advertising campaigns inevitably include wastage where the target consumers are not being reached.“I actually think that the ‘50% of advertising is wasted' statement is one of the most damaging statements in the history of advertising,” he says. “It's become is an excuse not to worry about waste.“We have so much more control over our advertising and where it goes, especially in digital, but increasingly in print and other channels, we are able to be more thoughtful about how we target our ads.”Scope3 plans to expand across APAC under the leadership of local managing director June Cheung.In the conversation, O'Kelley acknowledges that some of the promise of programtic has been unfulfilled: “Where we are today in the development of programmatic, it's not doing what I aspired for it to do. It's caused privacy issues, it's caused national security issues. It's caused commoditisation of quality content. There's a lot of things that aren't great.”Audio production was courtesy of Abe's Audio, the people to talk to about voiceovers, sound design and podcast production.Message us: letters@unmade.media This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.unmade.media/subscribe

In this episode we talked with Rachel Rider and discussed how leaders can excel through the relationships they create and maintain.Rachel is a Columbia University certified executive coach with over a decade of coaching experience.  She started as an HR Business Partner responsible for developing and coaching leaders and teams at Bloomberg, she then went on to specialize in leadership coaching at AppNexus (since acquired by AT&T) and Digital Ocean, the third-largest hosting company in the world.Since then, Rachel has founded Mettaworks, an executive coaching firm dedicated to relieving the suffering of all sentient beings.She is also the author of Who You Are is How You Lead, which shares the exact, step-by-step process she uses to help her clients excel in their professional relationships.Join us as we discuss with Rachel how leaders can excel through the relationships they create and maintain. Hear Rachel discuss how building relationships with others starts with the relationship you build with yourself. Listen to Rachel discuss that while the mind is a powerful tool it needs to be kept in check. Learn the practice of visualizing thought patterns and how it can help you learn about yourself.If you would like to read the show notes on this episode you can find them on our website, Business Leadership Today:https://businessleadershiptoday.com/rachel-rider-on-how-leaders-can-excel-through-the-relationships-they-create-and-maintainIf you enjoyed this interview and would like to hear more interviews like this, be sure to subscribe to the podcast.Also, if you'd like to help other people benefit from this podcast, please take a minute to leave a review.By sharing your thoughts, you'll help the podcast reach more people and help those people make a decision regarding whether this podcast might be of value to them.

Business leaders rise to the top by excelling at doing the work—completing tasks, producing deliverables, meeting deadlines—but once they're in charge, they must pivot to focus on interpersonal relationships. And, as master coach and founder of MettaWorks Rachel Rider explains in WHO YOU ARE IS HOW YOU LEAD (Muse Literary; Spring 2023), the first relationship any leader must work on is the one they have with themself. In this insight-packed, psychology-infused book, Rider shares how she's helped hundreds of business leaders at companies like GitHub and Okta become high-functioning and self-optimized by identifying and rewiring unhelpful patterns of behavior and training them to prioritize relationship-building. She reveals her in-demand methodology, which is built on the idea that effectiveness as a leader is a direct reflection of one's inner life. Today we visited with Kelly and Rachel Rider to do a deep dive into her new book Who You Are is How You Lead. ABOUT THE AUTHOR Rachel Rider founded MettaWorks in 2015 after a distinguished career in HR, receiving executive coaching certification from Columbia University, and extensive training in meditation, Somatic Experiencing, and Polarity Therapy. Starting as HR Business Partner responsible for developing and coaching leaders and teams at Bloomberg, she went on to specialize in leadership coaching at AppNexus (since acquired by AT&T) and Digital Ocean, the third-largest hosting company in the world. She studied under renowned teacher and Zen Mountain Monastery founder John Daido Loori Roshi for 13 years before continuing under his successor, Shugen Arnold Roshi. Rider completed a three-year intensive certification in Somatic Experiencing in 2018, and a 2020 training in Polarity Therapy with the aim of bringing leaders tools to unlock effective, long-lasting change in concert with the body. Since 2020, she's been working intensively with anti-racism coach Makeda Pennycooke. Rider lives in New York with her husband and two children. More about Rachel L. Rider: https://mettaworks.io/ More about Houston Money Week visit: www.Houstonmoneyweek.org http://www.cheatsheet.com/personal-fi…​ Financial Advisor Magazine Articles: http://www.fa-mag.com/news/advisors-s…​ http://www.fa-mag.com/news/on-it-s-80…​ You can also listen to this episode and others by podcast at: http://directory.libsyn.com/shows/vie…​ or www.moneymatterspodcast.com #MoneyMattersHouston​​ #ChristopherHensley​​ #HoustonMoneyWeek

You know there's something more but no matter what you try, nothing gets you over the hump? Rachel Rider has the solution. You've tried to get into a consistent workout routine, but any time your schedule changes it throws you off for weeks or you have a big project you're working on and you can't quite seem to get it finished even though it's a must do. On Women Who Build Empires, CEO and Founder of MettaWorks, Rachel Rider shares how she helps her clients identify and dispel negative habits, limiting beliefs and thought patterns that keep them from being the naturally high performing leaders they are meant to be.  In the episode you'll find out: 

Rachel Rider founded MettaWorks in 2015 after a distinguished career in HR, receiving executive coaching certification from Columbia University, and extensive training in meditation, Somatic Experiencing, and Polarity Therapy. Starting as HR Business Partner responsible for developing and coaching leaders and teams at Bloomberg, she went on to specialize in leadership coaching at AppNexus (since acquired by AT&T) and Digital Ocean, the third-largest hosting company in the world. She studied under renowned teacher and Zen Mountain Monastery founder John Daido Loori Roshi for 13 years before continuing under his successor, Shugen Arnold Roshi. Rider completed a three-year intensive certification in Somatic Experiencing in 2018, and a 2020 training in Polarity Therapy with the aim of bringing leaders tools to unlock effective, long-lasting change in concert with the body. Since 2020, she's been working intensively with anti-racism coach Makeda Pennycooke. Rider lives in New York with her husband and two children.

Today's episode features, Viren Tellis, Co-Founder and CEO of Hedado, a firm that focuses on modernizing corporate giving by providing employees, followers, and customers a donation experience. Viren shares his journey into the charitable giving space and his inspiration for creating Hedado, as well as how failure can provide meaningful experiences in your life. He talks about how Hedado is helping individuals who fall into the middle tier of donors - those who have the ability to give but not the tools to manage their donations - see the impact of those donations. Viren dives into the vastness of the $300 billion philanthropy industry, the tangible impact of donations made by individuals making $100,000 to $500,000 annually, and how Hedado helps individuals give to smaller charities that are making significant differences. He also shares the challenges and fears of being a founder and an entrepreneur, and the importance of staying positive as an entrepreneur on your journey. He highlights the key to success is having conviction in yourself and the idea you're working on for the long-term.Viren Tellis Bio:Viren Tellis is the CEO and Cofounder of Hedado, a company modernizing corporate and individual giving. Viren works with companies and donors to bring them a beautiful experience where they can manage their donations and giving in one place. Prior to Hedado, Viren was a Vice President at AppNexus (acquired by AT&T). During his time there he oversaw a product team responsible for the $2B ad marketplace and also spent time running biz ops globally.Viren started his career as a consultant at Cornerstone Research, an economic advisory to attorneys in big business litigation. In parallel, he was an owner and operator of a Quiznos Franchise starting at the age of 20.Viren earned a BS in Business from the University of Southern California and a JD-MBA from the Pritzker School of Law and Kellogg School of Management. He lives with his family, including two kids, in Los Angeles, CA.You can connect with Viren on twitter (@vtellis) and LinkedIn (/in/vtellis)Follow Us And Find More Content For Financial Advisors and Wealth Management Firms At:www.mattreiner.comYouTubeTwitterLinkedIn

Andy was head of pricing at Yahoo when they brought on both Rapt and Right Media for optimization and networking. He also co-founded Brand.net and worked at AppNexusMore

Andy was head of pricing at Yahoo when they brought on both Rapt and Right Media for optimization and networking. He also co-founded Brand.net and worked at AppNexusMore

Bio:Niiamah Ashong is a Sherpa to Outlier's in the World who he believes can really change the future of our world. He's a movement leader of The World Joy Movement and founder of the Outlier's Edge.Niiamah transforms the high-performing, high-potential world-leaders of today into the leaders, brands, and organizations who will create a future distinct from both the present and the past. All of this is done through a mix of coaching, community, courses, and conversations that support human-driven leadership for business and impact. Prior to coaching, Niiamah worked for the ad-tech company AppNexus in New York City, where he developed strategies and programs on global community engagement, company culture, and diversity & inclusion.His experience in personal, professional, and organizational development began at Deloitte Consulting in their Total Rewards actuarial practice.After a decade in New York City and 4 years in Singapore, Niiamah has made San Diego, CA his home with his wife and two children.Connect with Niiamah Ashong!Website: https://niiamahashong.com/Email: niiamah@niiamahashong.comFacebook: https://www.facebook.com/niiamahashongInstagram: https://www.instagram.com/niiamahashong/https://www.instagram.com/outliersedge/LinkedIn: https://www.linkedin.com/in/niiamahashong/

Julia Shullman is the most technical privacy lawyer you'll find.  She spent countless hours with tech teams at AppNexus, Xandr and TripleLift to become proficient in data flows and how technology fuels advertising.  Now with Coir and in her work as a Consultant she melds her technical skills and acumen for ever-shifting privacy laws to help companies. The DPBC podcast is a TechGC production.  Learn more about the TechGC's thriving in-house legal community at techgc.co Follow TechGC on LinkedIn: https://www.linkedin.com/company/techgc

Brian co-founded AppNexus in 2007 as a cloud hosting platform, morphing into an SSP and then DSP, meanwhile pioneering header bidding and RTB and more.More

Brian co-founded AppNexus in 2007 as a cloud hosting platform, morphing into an SSP and then DSP, meanwhile pioneering header bidding and RTB and more.More

On today's episode Andrew Kraft reveals how he created a path to the role of CEO by working in positions at every level, creating his own degree in leadership. Listen in as Deborah and Andrew discuss why becoming a COO was possible because of his prior roles, why he strives to never be the smartest person in the room, and the right questions to ask yourself to reach your next career milestone. Andrew also shares how you can use your current experiences to learn the communication strategies that truly prepare you for a C-Suite role.   Andrew Q. Kraft has served as Chief Operating Officer of The Arena Group since October 1, 2020. Mr. Kraft first joined us in December 2018 as Chief Revenue Officer and then Chief Venture Officer. He transitioned to a consulting role in early 2020 before rejoining the company as COO.Prior to his time at Arena, Mr. Kraft served as the “utility infielder” on the executive team at AppNexus (acquired by AT&T as part of Xandr) for seven years. Roles at AppNexus included head of business and corporate development, co-founder of the company's publisher business, global head of ad sales, and interim Chief Financial Officer.Previous roles included Senior Vice President, AMP & Publisher Solutions for Collective, where he led business development for the company's audience management and monetization platform, as well the Head of Revenue & Member Services for the Interactive Advertising Bureau (IAB).Mr. Kraft, who studied Physics and Theater at the Massachusetts Institute of Technology before leaving to help join the “web” business at Sapient, lives with his family in Hillsborough, NJ. He spends summers slow-cooking Texas-style BBQ and winters participating in curling tournaments throughout the Northeast.   You can connect with Andrew via his website: https://thearenagroup.net/   Whether you are a C-Suite Leader of today or tomorrow, take charge of your career with confidence and leverage the insights of The CEO's Compass: Your Guide to Get Back on Track.  To learn more about The CEO's Compass, you can get your copy here: https://amzn.to/3AKiflR See omnystudio.com/listener for privacy information.

Alex Yale is the General Manager of the Angry Orange brand at Thrasio. He owns the P&L and manages the team directly responsible for the Angry Orange brand across product development, sales, distribution, supply chain, and channel strategy across Amazon, DTC, retail, and marketplaces. Alex started his career as a strategy and operations consultant at Deloitte then pivoted to the tech sector holding partnerships and sales leadership roles at AppNexus and Facebook and Instagram. Alex lives in Boston and when not focused on pet odor and stain remediation, Alex spends time with his wife, two daughters, and is an avid pickleball player. Make sure to subscribe to the podcast so that you are notified of new episodes!

Shopify might be arming the rebels, but what happens if a rebel wants to retire and fight for another cause? Not every DTC business can be an Allbirds or a Figs. Shopify entrepreneurs don't have too many options when they want to exit their business. That's why our guest Michael Rubenstein co-founded OpenStore. Michael has a fascinating background. He started in the early days of adtech, as General Manager of Google's DoubleClick Ad Exchange (AdX), and then as President of AppNexus, which was acquired by AT&T and rebranded as Xandr. At OpenStore, he's offering instant liquidity to Shopify entrepreneurs by acquiring and operating their businesses.In this conversation, Chris and Michael discuss his previous startup experiences at AppNexus and DoubleClick and how they've informed his leadership at OpenStore. They also discuss the need for a business like OpenStore to defragment the long-tail of ecommerce.  If you're curious about OpenStore's journey and where it's headed, you'll want to listen to this episode.  Connect with Michael on LinkedinConnect with Chris on Twitter and LinkedinCheck out OpenStoreAbout Michael Rubenstein:Michael Rubenstein is the President and Co-Founder of OpenStore. He previously served as President and Board Member at AppNexus before and after the company's acquisition by AT&T. Prior to AppNexus, he founded and served as General Manager of Google's DoubleClick Ad Exchange (AdX). Michael served on the Board of Directors for IAB for more than four years. He graduated from Columbia Business School with an MBA and McGill University with a BA.About Convictional:Convictional helps retailers add new brands and categories to their assortments, without any inventory risk. Learn more at convictional.com. 

Don't forget to subscribe to the In the Lead Show Newsletter:https://mailchi.mp/6d05eb2d7fca/in-the-lead-show-weekly-newsletter (https://mailchi.mp/6d05eb2d7fca/in-the-lead-show-weekly-newsletter) ***** Free gift for the In the Lead listeners ***** 14 day free access to the Outlier Community: www.niiamahashong.com/inthelead What does it mean to be an Outlier? In this week's episode of the In the Lead Show, I talk to NIiamah about what Outlier Leadership means. Do you want to bring something different to the world? Niiamah believes bringing your full self to the world is the way to be an effective leader. Jennifer Tsang is an ICF Leadership Coach who partners with executives, leaders & everyday people to build more consciousness into how they lead their teams and most importantly, themselves. She believes that leadership is an inside out approach. As someone who has worked on her own personal development and self-leadership for over 15 years, she started her coaching practice in 2020 to help others discover how to lead themselves and grow professionally and personally. Today, Jennifer offers a wide variety of programs and services – from individual coaching, to group and team coaching, mindfulness programs and facilitated group conversations. Niiamah Ashong is on a mission “to bring together a truly inclusive and empowered world” by helping leaders, brands, and organizations leverage their unique strengths on an individual and collective basis to drive change into the 22nd century. He brings this mission to life as the Founder and Sherpa of the Outlier's Edge. Niiamah Ashong transforms the high-performing, high-potential world-leaders of today into the leaders, brands, and organizations who will create a future distinct from both the present and the past. All of this is done through a mix of coaching, community, courses, and conversations that support human-driven leadership for business and impact. Prior to coaching, Niiamah worked for the ad-tech company AppNexus in New York City, where he developed strategies and programs on global community engagement, company culture, and diversity & inclusion. His experience in personal, professional, and organizational development began at Deloitte Consulting in their Total Rewards actuarial practice If you want to contact Jennifer Tsang, visit Coaching Website: https://coachwithinsight.com/ (https://coachwithinsight.com/) Show website: https://intheleadshow.com (https://intheleadshow.com) Twitter: https://twitter/com/jenntsang (https://twitter/com/jenntsang)    LinkedIn: https://www.linkedin.com/in/jenn-tsang (https://www.linkedin.com/in/jenn-tsang) YouTube: https://www.youtube.com/channel/UCLH82NqeTJPyr3Yi_saY3Ng (https://www.youtube.com/channel/UCLH82NqeTJPyr3Yi_saY3Ng) If you want to connect with Niiamah, visit: https://www.facebook.com/niiamahashong (https://www.facebook.com/niiamahashong) https://www.instagram.com/niiamahashong/ (https://www.instagram.com/niiamahashong/) https://www.instagram.com/outliersedge/ (https://www.instagram.com/outliersedge/)

This episode is a powerful conversation with two very emotionally aware young men who are vulnerably sharing how they have evolved. Through the ages and stages of their relationship with their mother, you will learn the following and I invite you to listen deeply: Niiamah slowing down process in thinking about his mother How Sachin discovered his shared personal, non-cultural values with his mother Transforming your relationship with your mother Gratitude, appreciation for physical distance Cultural code switching When we think of mothers we think we miss the impact of the relationship between mother and son. The mother and son relationship has ripple effects throughout life in professional, personal and intimate relationships. The first and most important intimate relationship is with yourself. These men are doing the inner work and have agreed to share how their relationship with their mother shaped them as a man and continues to shape them. Post your questions for them here and join us live for the answers on May 17th. About my guests: Niiamah Ashong is on a mission “to bring together a truly inclusive and empowered world” by helping leaders, brands, and organizations leverage their unique strengths on an individual and collective basis to drive change into the 22nd century. He brings this mission to life as the Founder and Sherpa of the Outlier's Edge. Niiamah Ashong transforms the high-performing, high-potential world-leaders of today into the leaders, brands, and organizations who will create a future distinct from both the present and the past. All of this is done through a mix of coaching, community, courses, and conversations that support human-driven leadership for business and impact. Prior to coaching, Niiamah worked for the ad-tech company AppNexus in New York City, where he developed strategies and programs on global community engagement, company culture, and diversity & inclusion. His experience in personal, professional, and organizational development began at Deloitte Consulting in their Total Rewards actuarial practice. Sachin Sharma - My ancestors created a philosophy of love that guided them through a time of war when they were on the brink of extinction. I am continuing the work of my ancestors. --- Support this podcast: https://anchor.fm/cordelia-gaffar0/support

En 2015 AppNexus lance son “Programmable Bidder”. Selon la vision de son fondateur et pionnier de l'ad tech Brian O'Kelley. Cette technologie est destinée à ouvrir la plateforme d'achat média aux logiques d'enchère externes, en permettant aux acheteurs media d'apporter leur propre algorithme, “Bring Your Own Algorithm” en anglais. C'est ainsi que le BYOA est né. Presque 7 ans après, quel état des lieux peut-on faire sur cette technologie ? Afin d'échanger sur le sujet, nous demanderons à nos invités : 1. Quels sont les challenges que le BYOA peut aider à résoudre ? 2. Comment le BYOA s'intègre dans une stratégie d'achat média et quelles conditions pour réussir à le mettre en place ? 3. Dans quel contexte s'inscrit le BYOA et quelle est sa place dans les futurs défis de l'industrie publicitaire ? Pour en discuter : Marion Gauthier de Ouigo Rémi Lemonnier de Scibids François Bobineau de Xandr Voir Acast.com/privacy pour les informations sur la vie privée et l'opt-out.

The Reboot Chronicles is about organizational and personal transformations, and my guest on this episode, Michael Rubenstein, Co-Founder of OpenStore may likely not be known to you yet. But, the work he has done over the years has radically changed advertising and ecommerce. He is someone whose work likely touches everyone in business who does any kind of advertising and is currently helping early-stage ecommerce brands get the early liquidity they may want, and maybe be the next Chewy or Wayfair. Michael honed his skills at DoubleClick, where he was founder and general manager of their ad exchange and stayed with them through their acquisition by Google in 2007 for $3.1 billion. Before advertising exchanges, buying “spots” on TV, radio, print, and even digital was a holdover from the Mad Men world of phone calls, lunches and vast amounts of paperwork. Into this picture stepped DoubleClick that automated the buying of ads online and placed them on an ever expanding “network” of sites. Sellers could feed “inventory” into the system and buyers could place orders and within a day see their ads on their favorite websites. Wall Street sales efficiency entered the advertising world. Michael's next move was running AppNexus which upped the ante for this ecosystem by being an exchange of all exchanges and coming up with the concept and the technology to deliver “RTB”: or real time bidding. Just like the automated commodities exchanges of corn and wheat, advertising became a traded commodity. What you may not realize is that the ads you see on digital content (and increasingly streaming video) that appear so relevant to your interests or purchasing habits are bought instantaneously on a bidding basis and matched in that instant to various databases of sales and online activity. As Michael recounts it: “if you look at the way media was bought and sold on the internet, prior to the advent of programmatic 15 years or so ago, it really looked a lot like the way television or magazine advertising or anything like that have been bought and sold. So the idea of actually putting that model online and using algorithms in real time to tailor media buying decisions was revolutionary. And what started in the early 2000s as an experiment using publisher remnant inventory, has since turned into a movement that has eaten the entire advertising and media buying world. Today the majority of advertising, even in traditional media is being bought and sold using programmatic techniques.” --- Send in a voice message: https://anchor.fm/rebootchronicles/message

In this episode of Pit Stops to Podium, “Crew Chief” Pablo Dominguez, expert in sales operations, shares key advice for when it is time to double your sales team in preparation for scale. Pablo is the Operating Partner for Sales and Customer Success at Insight Partners, one of the top Venture Capital Firms in the country that primarily invests in growth companies as they begin to scale. Prior to Insight, Pablo was the head of Global Sales Operations at ADP and then at AppNexus. These experiences combined lend to an expertise perfect for offering insight to business leaders and companies looking to grow and scale their sales teams. To navigate this inflection point smoothly, Pablo covers some of the core areas: Roles + Responsibilities; Hiring + Onboarding; Motivation + Incentives. Listen in and then back to the races!

Doina Harris is the Chief Product Officer at Simon Data. She's served as a strategic and transformative leader in technology and advertising with experience scaling operations and executing cross-functional transformations.She has lived and worked in the United States and Europe for companies such as Salomon Smith Barney, McKinsey, Google, and AppNexus. She's originally from Romania and received her bachelor's and MBA from Harvard University.Doina has two beautiful children and enjoys playing bridge and painting in her spare time.In my conversation with Doina, we discuss:· How Simon Data has managed to stay connected during COVID-19 and how she's personally adapted her leadership style.· How she uses The Eisenhower Matrix to prioritize her time.· The benefits of conducting a worst-case scenario exercise.· Her early days growing up in communist Romania and the impact her Grandfather had on her life.· How she learned to embrace and accept failure without letting it define her.· Why she transitioned from an industry she thought she'd always be in (finance) to technology· How she and her husband support each other's careers while prioritizing parenting.· The difference between a sponsor and a mentor.· Giving and receiving feedback.· Why you should treat your career as a value investor vs. a hedge fund manager.Doina is truly an amazing person and has had a huge impact on me personally. Enjoy this interesting and insightful conversation!Helpful links:Doina's LinkedIn pageThe Eisenhower MatrixTim Ferriss' fear-setting exercise: https://tim.blog/2017/05/15/fear-setting/Thank you for listening. You can reach out to me on Twitter @jonathanmars

In this episode, I chat with my pal Alice Jones who is the Chief Financial Officer at Yoshi in Nashville, TN. Yoshi is doing some really cool things in the gas and automotive delivery and service space.Originally from the Bay Area, Alice has spent several years in Switzerland and earned her Bachelor's degree in Economics from Princeton University. Alice has also worked at IBM, Notch Partners, and AppNexus. In our fun and informative conversation, we discuss:The two criteria she requires for every jobWorking through mental hurdles and why you should believe you're qualified for that job you're interested inThe energy war for automobiles and the future of delivering power to auto consumersThe differences between growing up in the U.S. and SwitzerlandHow and why she switched from studying electrical engineering to economics at Princeton.The one thing no one talks about regarding engineering programsWhy working in Operations is underratedHer attraction to solving problemsThe importance of asking why over and overWhy you should lean into what comes naturally for youYou can connect with Alice on LinkedIn and learn more Yoshi here. Thanks for listening to Career Corner! I'd love to hear from you!

Pablo Dominguez is a Go-to-Market Executive with experience in leading and transforming global teams specializing in sales and customer success. He's also worked at Avaya, ADP, The Alexander Group, and AppNexus.Born in Mexico and raised in the Lone Star State. Pablo received his BBA from Texas in MIS and International Economics and his MBA from the Stern School of Business at NYU. Pablo is an absolute legend and we discuss the following in our conversation:· Building a team from ground zero· Driving sales· The importance of having fun at work· Focusing on Disney Magic· His A+B+C+D leadership philosophy· Getting to the so what when managing up· Why his hobbies fuel his work· His thought process on choosing ADP over Microsoft· And much, much moreRemember, You are the CEO of Your Career. Links:You can connect with Pablo on LinkedIn.For more career insights, feel free to check out JonathanMars.com. You can find me on Twitter, LinkedIn, Instagram or Facebook if you have any feedback on how to make Career Corner better.Thank you for listening.

The explosion of so-called programmatic advertising over the past decade is one of those technological phenomena that has had so many and so varied a set of seismic second-order effects that we almost take it for granted that the world of interactive advertising was always so. Not the case. Consider this quote, which now reads as charmingly quaint, from the April 14, 2007 New York Times article announcing the sale of DoubleClick to Google: “DoubleClick's chief executive, David Rosenblatt, said a few weeks ago that a new system it had developed for the buying and selling of online ads would probably become the chief money maker within five years. The system, a Nasdaq-like exchange for online ads, brings Web publishers and advertising buyers together on a Web site where they can participate in auctions for ad space.” As it turned out, the acquisition of DoubleClick by Google has turned to be one of, if not the single-most consequential acquisition by any tech company in history as it relates to the publishing web and the business of online advertising. On this episode The Medium Rules I sit down with Michael Rubenstein, the President of AppNexus, for a conversation tracing the origins and history of electronic exchanges for buying and selling digital advertising inventory. Michael takes us through his experiences working on the first ad exchange developed at DoubleClick, the decision-making process in connection with the sale of DoubleClick to Google, and then his decision to leave Google for another startup, AppNexus. Of course, AppNexus went on to become the biggest and most successful independent ad exchange out there, and Michael discusses the growth of AppNexus, it's various strategic decisions along the way, the competitive pressures as programmatic advertising in effect swallowed the industry, and finally the process and logic in selling to AT&T. In the process of walking through all of this history, Michael ends up delivering a master class in current and future trends with respect to the media business. This episode is a true must-listen piece of content which we hope you will enjoy watching and listening as much as we enjoyed in the taping. Hosted on Acast. See acast.com/privacy for more information.

This week Paul Wicker of AdStage and JD Prater of Quora discuss the tech highlights of 2018, results from a Google Responsive Ad test run by from Clix, YouTube updates, AppNexus going transparent with fees and a whole lot more. Listen to the end and you'll get to hear us drone on about politics! --- Send in a voice message: https://anchor.fm/the-ppc-show-podcast/message

In today's Minutes: Harley Davidson plans to combat tariffs by moving production abroad, AT&T plans to acquire AppNexus for $1.6B and Andreessen Horowitz will launch a crypto fund. Plus, inside Amazon's plan to allow poor performers to literally beg for their jobs. --- Support this podcast: https://anchor.fm/watercoolesthq/support

Not many companies have a single individual as their Chief People and Legal Officer; however, AppNexus is setting a trend and changing the game with diversity in tech. After 4 years as their General Counsel, Nithya Das now serves as the Chief People and Legal Officer at AppNexus. This hybrid role allows her to help drive diversity and inclusion while working closely with both the legal and people teams. In this episode Nithya discusses how she transitioned from working at a firm to working at AppNexus, the importance of corporate culture and why she's not afraid of people saying, “No.”