Podcasts about Jive Software

This episode features an interview with Kosheno Moore, Vice President and Digital Community Leader for Regional Center Satellite at Fidelity Investments. Prior to joining Fidelity, she served as the Manager of CX Communications at Workday, Head of Communities at Aurea Software, Principal of Employee Communications at Jive Software, and spent 7 years at Agilent Technologies in various roles.In this episode, Shawn and Kosheno discuss strategies for creating meaningful digital connections, the future of D&I within corporate culture, and how to foster a sense of belonging among employees.-------------------“In order to create a sense of community in a digital environment, you have to not just think about the technology itself, like anyone can deploy any technology. It's almost moot point what technology you use, but it's about the strategy piece of it. It's about the bringing people together piece of it. Which means like, what's going to motivate people to come together? Can we organize people around certain themes? In order to do that, you need to be able to create communication messaging, and you need to do that in so many different forms of media, and you need to tap into different audience source. Community management, I think, really forces you to be omnichannel. And yes, communication is a big component of it, but it really challenges us to think cross-disciplinary, like you want to be strategic, you also want to be tactical, you also want to be multimedia savvy, and a great communicator, too. I think that's the beauty of it. I think when it's done well, community management strategy and technology, a robust technology platform, I think those could be win-win.” – Kosheno Moore-------------------Episode Timestamps:*(02:26): Getting to know Kosheno*(07:37): Kosheno's career journey *(19:39): The challenges of building digital communities*(31:35): The impact of community size*(41:58): Kosheno's thoughts on D&I strategies*(46:22): The future of human connections at work-------------------Links:Connect with Kosheno on LinkedInConnect with Shawn on LinkedInCohesion Podcast

Today, our guest is Sandy Huang, Vice President of Product Management at GoodRx. Sandy has worked in tech for most of her career, beginning at small startups such as MusicNow, which was later acquired by AOL, as well as WeddingChannel, which was acquired by The Knot. She then moved on to companies including Shutterfly, Minted, Jive Software, and Flipboard. Before joining GoodRX, Sandy worked at Amazon as Head of Product, where she led the global visual search and discovery team for Amazon Shopping, and led the Alexa team developing experiences and content. In this episode, LogRocket's CEO and Head of Product, Matt Arbesfeld, talks to Sandy about the importance of alignment in product management, ways to collaborate with stakeholders, and insights from her experiences at Amazon working on projects like Alexa and Global Search and Discovery. Links https://www.linkedin.com/in/sandyhuangproduct/ https://twitter.com/SandyHuangPM Leader Spotlight: Finding your superpower, with Sandy Huang (https://blog.logrocket.com/product-management/leader-spotlight-sandy-huang/) What does LogRocket do? LogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today. (https://logrocket.com/signup/?pdr) Special Guest: Sandy Huang.

“If you become the truth teller, the honest broker, the person that's going to come in, and if anybody says, ‘what does the market think?' and you've got the right answer to it – that's a quick trip to being invited to all the C-suite meetings.” Brady Jensen, founder of Aggregate Insights   In this episode of Product Chats, we are joined by Brady Jensen, a versatile professional who's navigated the worlds of tech sales, product marketing, and entrepreneurship. His career journey unveiled a glaring issue: a trust deficit between sales and marketing teams, stemming from a misalignment with external market realities. In response, Brady founded Aggregate Insights in 2018 with a mission to empower companies to validate assumptions through primary source research, harmonizing sales and marketing for business success.   Brady Jensen has seen too many product marketers rely on internal deliberations to differentiate their products, which can erode trust between sales and product marketing teams. According to Brady, the key to success is to "show our receipts"—to demonstrate through market conversations, not just customer feedback, how messaging has been tested and validated.   Brady argues that sales enablement is only as strong as its foundation of credibility, which is built on robust market insights. He cautions against relying solely on feedback from existing or best customers for market intelligence, as their perspectives may not represent the broader market's needs. Instead, engaging directly with the market through first-party research is crucial. This approach involves conducting interviews to validate and discover product differentiations, which are essential for developing effective messaging.   One of the most challenging aspects of this process is recruitment for market interviews, which should be approached with the persistence of a sales strategy. He also emphasizes the value of learning from recent win/loss analyses by engaging customer success and implementation teams. Key Takeaways:   1. Develop Deep Market Understanding: Brady emphasizes the importance of a deep understanding of the market. He suggests that this understanding should be built through direct conversations with buyers, rather than relying solely on known data or AI summarizations. These conversations can provide unique, and sometimes counterintuitive, insights that can significantly improve product development and sales strategies.   2. Build Credibility Between Sales and Product: Credibility is a critical factor in the relationship between sales and product marketing teams. One way to build this credibility is to demonstrate a thorough understanding of the market and the buyer. Product marketing and sales teams should come together to discuss effective buyer conversations and bring data-driven insights to the table.   3. Test and Adjust as Necessary: Brady advises that insights gathered from the market should be tested and strategies should be adjusted based on feedback. This feedback loop should be formalized and should be a continuous process that allows for the development of more effective sales strategies and better-aligned product marketing.   4. Bridge the Trust Gap: This discussion underscores the need to bridge trust between sales and product marketing teams. Brady believes that this can be achieved by ensuring that the product marketing team understands the market realities and has the ability to effectively communicate these realities to the sales team. A shared understanding of market realities can lead to better collaboration between the two teams and ultimately, improved sales performance. ABOUT OUR GUEST: Brady Jensen is a seasoned product marketing professional with a diverse background in tech sales, product marketing, and entrepreneurship. His vast experience has allowed him to understand both sides of the sales and product marketing aisle deeply. His career journey led him to identify a glaring issue that he later dedicated his career to solving.   After being named Inside Sales Rep of the Year at Jive Software, demonstrating his aptitude in sales, he founded Aggregate Insights in 2018 with a focus on addressing the problem he had identified — bridging the gap between sales and product marketing.   Brady is passionate about understanding the market and conducting effective buyer conversations. His approach involves gathering unique and non-obvious insights directly from the market to fuel product development and sales strategies. He believes in testing these insights and adjusting strategies based on feedback.   Find more and follow him at aggregateinsights.com or download free win/loss handbooks at: https://aggregateinsights.com/podcast/   ABOUT PRAGMATIC INSTITUTE: Since 1993, we've provided training and professional development for product, design, and data professionals to accelerate innovation, increase customer satisfaction, and bolster revenue. Through our comprehensive methods and propriety Pragmatic Framework, we train professionals with the skills needed to accelerate their product management and product marketing careers, increase team efficiency, and boost revenue.   Our online, in-person, and on-demand courses are taught by industry experts with decades of experience at top companies like Microsoft, Cisco, Dell, Hallmark, Quaker Oats, and Dun & Bradstreet. We offer individual course training in product, design and data, and certification tracks for Product Management Certifications, Product Marketing Certifications, and the Pragmatic Product Master Certification. All attendees gain access to the Pragmatic Alumni Community, a network of over 30,000 alumni worldwide.   If you're looking for product management or product marketing training or are pursuing a product marketing certification or product management certification, browse our certification paths at https://www.pragmaticinstitute.com/product/. Courses are available online, in-person, or on-demand to fit your schedule. Want to learn more about becoming a Pragmatic Certified Product Manager? Learn more here.   #ProductManagement #ProductManager #ProductManagementCertification #ProductManagementStrategy #PragmaticInstitute    

What's up everyone, today we have the pleasure of sitting down with Crissy Saunders, CEO and Co-Founder at CS2. Summary: Crissy takes us through the evolution from tactical management to strategic leadership, and the adaptation to changing marketing strategies. We discuss the significance of specialized platforms in marketing automation, the critical role of the sales funnel in revenue growth, the shift in email marketing towards 'inbox influence', and revitalizing outbound marketing strategies. This episode is a concise yet profound guide, offering actionable insights for martech professionals to navigate their careers and strategies effectively.About CrissyCrissy started her career at Marketo when the company was only 4 years old. She was quickly promoted to Marketing Ops manager where she led weekly training of internal users as well as lead management and technical execution for enterprise clientsShe then moved over to Jive Software as Global Marketing Operations Manager and later Agari as a Sr Demand Gen manager She co founded Walkzee, an app that connected sheltered dogs with dog lovers who needed a walking buddyShe also co-founded CS2 with her husband Charlie, a martech agency that powers efficient and predictable revenue which has grown to over 15 team members and has served some of the coolest brands including Gong, Sendoso, Coursera and SalesLoftShe also finds time to be a podcast co-host, a women in revenue co-founder, a partner at MKT1 and an advisor for Syncari and ChilipiperNavigating the Dual Dynamics of Marriage and Business in MartechCrissy's journey with her husband Charlie in the realm of marketing operations (martech ops) is a testament to how personal and professional relationships can synergize effectively. Their story began in a work environment, where they were assigned to different global roles. Crissy, based in Palo Alto, and Charlie, working from the EMEA office, quickly realized the need for a counterpart due to the time difference. This necessity sparked their collaboration.Their work dynamic evolved as they discovered not only their professional compatibility but also a personal connection. This dual relationship blossomed into marriage, and after a year of living apart, they decided to venture into consulting. The transition from employees to business owners was facilitated by their solid professional background and the initial success in acquiring clients. This success was a result of their extensive network and the burgeoning field of marketing and sales operations, which at the time, was not as recognized as it is today.Their business, initially named CSU Marketing, evolved to focus on revenue operations, reflecting their diverse expertise beyond just marketing ops. They attribute their successful business partnership to aligning on business goals, leveraging each other's strengths, and maintaining constant communication. Daily meetings help them stay connected and address priorities, a luxury not all business leaders share.However, blending personal and professional life has its challenges. Discussions about the business often spill into their personal time, but they view this as a constructive process. Differences in opinion are not seen as conflicts but as opportunities for 'storming' – a phase in the McKinsey framework – leading to innovative solutions. This approach underscores their ability to balance their roles as business partners and life partners.Key takeaway: Crissy and Charlie's experience highlights the importance of communication, alignment of goals, and leveraging individual strengths in a business partnership. Their journey from colleagues to spouses and business partners demonstrates that professional and personal relationships can coexist and thrive, provided there's a clear understanding of roles, constant communication, and a positive approach to resolving differences.Elevating from Tactical Manager to Strategic Leader in MartechCrissy sheds light on a crucial challenge in the martech sector: the transition from a tactical, technology-focused manager to a strategic, business-minded director. In her view, the key to success in operations roles lies in balancing tactical knowledge with evolving strategic approaches. Understanding the operational landscape and keeping abreast of technological possibilities are vital for leaders in this field.She emphasizes the importance of building a solid operational foundation rather than being mired in constant 'firefighting' mode. This foundation is crucial for moving beyond immediate tactical challenges and focusing on long-term strategic goals. Crissy advises against solely aiming for a position where one only manages people and devises strategies. A true leader in martech needs to grasp the practical aspects of the technology they oversee, even if not involved in the hands-on work.Her tips for professionals aspiring to advance include aligning with business goals and key metrics, particularly those of the revenue team. She advises creating a flexible roadmap that accommodates unforeseen challenges while ensuring that the team remains focused on impactful, long-term projects. Moreover, she underscores the importance of data analysis and insights in driving operational efficiency and informing higher-level decisions.Key takeaway: To progress from a tactical role to a strategic leadership position in martech, professionals need to balance their technical knowledge with an understanding of evolving business strategies. Building a solid operational foundation, aligning with key business goals, and emphasizing data analysis are essential steps. Success in this transition requires not just managing teams but also possessing a deep understanding of the technology and strategies that drive the business forward.The Challenges of Unbundling Marketing Automation PlatformsCrissy delves into the complexities of unbundling marketing automation platforms in the current martech environment. She identifies several issues that make this process challenging, particularly for established operations. The primary concerns include understaffing, high turnover, and the necessity for comprehensive training on these tools.Marketing automation platforms offer a wide range of functionalities, which can be both a blessing and a curse. While they provide a one-stop solution for various needs, Crissy points out that many features often go unused, leading to questions about cost-effectiveness. However, the real worry lies in the management and upkeep of these systems. The existing tech debt in marketing automation and CRM platforms complicates the situation further.Crissy suggests that while the idea of a more flexible, composable solution is appealing, especially for small and medium businesses (SMBs) focusing on profitability and investment appeal, the historical and operational challenges in B2B settings make it a difficult transition. She also highlights the potential benefits of having a single tool to master, simplifying contract management and expertise development within teams.The future of marketing automation, according to Crissy, lies not in the immediate unbundling of these platforms but in the advancements and specialization of these tools. She emphasizes the need for marketing ops professionals to choose platforms based on their specific use case...

Are you struggling to align your sales and marketing teams?  In today's episode, we have the pleasure of speaking with Brady Jensen, the founder of Aggregate Insights, who is an expert in aligning sales and marketing. Brady shares his journey from sales and marketing to founding Aggregate Insights and offers valuable insights into the crucial need for sales and marketing alignment. Discover how involving buyers in your market research can transform your strategy, the pitfalls of relying solely on customer feedback, the limitations of AI in understanding ideal clients, and the crucial role of authentic storytelling. This episode will equip you with practical strategies to bring your sales and marketing teams onto the same page and propel your business forward. Stay tuned for an engaging conversation filled with actionable advice and valuable resources. Here are three reasons why you should listen to the full episode:  Insights on getting Sales & Marketing on the same page  Why primary market insights matter  Why Sales & Marketing need a single source of market truth  RESOURCES:   Subscribe to my weekly newsletter – The Influence Bulletin  The Influence Alliance — A business-building community for changemakers who want to build a sustainable and scalable business they love.  How to Become Distinguishable, Uncopyable and Irresistible Masterclass   Are you struggling to be known as a trusted authority in your industry? Book a time to chat with Annemarie. About Brady: Brady is a versatile professional who's navigated the worlds of tech sales, product marketing, and entrepreneurship. Notably, he was named Inside Sales Rep of the Year at Jive Software, showcasing his innate sales talent. Yet, Brady's passion for product marketing was always constant.  His career journey unveiled a glaring issue: a trust deficit between sales and marketing teams, stemming from a misalignment with external market realities. In response, Brady founded Aggregate Insights in 2018.  You can connect with Brady through: Website | LinkedIn |Email Enjoy This Podcast? If you enjoyed today's episode of the Ambitious Entrepreneur Podcast, then hit subscribe now!  Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account.  For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more!  You can also follow us through Facebook.  Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers.  Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here and have a chat with me.  Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter Linkedin  To staying ambitious,  The post [Ep#401] Getting Sales & Marketing on the Same Page first appeared on The Ambitious Entrepreneur Podcast Network   Learn more about your ad choices. Visit megaphone.fm/adchoices

Brady Jensen is a multifaceted professional who has traversed the realms of tech sales, product marketing, and entrepreneurship, but his true passion lies in bridging the often contentious gap between sales and marketing.Hailed as Inside Sales Rep of the Year at Jive Software, Brady's natural sales success was evident from the start. However, his wandering eye for product marketing was ever-present. His journey through various roles led him to a profound revelation: Sales teams consistently distrusted Marketing's directives due to a lack of alignment with external market realities.In response, Brady founded Aggregate Insights in 2018, a groundbreaking venture aimed at rectifying this pervasive issue. His mission was clear – to empower companies to validate their assumptions through direct, primary source research involving market experts and buyers. The ultimate goal was to harmonize the efforts of sales and marketing, fostering an environment of collaboration and driving business success.Learn more:https://aggregateinsights.com/Influential Entrepreneurs with Mike Saundershttps://businessinnovatorsradio.com/influential-entrepreneurs-with-mike-saunders/Source: https://businessinnovatorsradio.com/interview-with-brady-jensen-founder-of-aggregate-insights

Brady Jensen is a multifaceted professional who has traversed the realms of tech sales, product marketing, and entrepreneurship, but his true passion lies in bridging the often contentious gap between sales and marketing.Hailed as Inside Sales Rep of the Year at Jive Software, Brady's natural sales success was evident from the start. However, his wandering eye for product marketing was ever-present. His journey through various roles led him to a profound revelation: Sales teams consistently distrusted Marketing's directives due to a lack of alignment with external market realities.In response, Brady founded Aggregate Insights in 2018, a groundbreaking venture aimed at rectifying this pervasive issue. His mission was clear – to empower companies to validate their assumptions through direct, primary source research involving market experts and buyers. The ultimate goal was to harmonize the efforts of sales and marketing, fostering an environment of collaboration and driving business success.Learn more:https://aggregateinsights.com/Influential Entrepreneurs with Mike Saundershttps://businessinnovatorsradio.com/influential-entrepreneurs-with-mike-saunders/Source: https://businessinnovatorsradio.com/interview-with-brady-jensen-founder-of-aggregate-insights

"Every time we scale, I rethink the problem and how we are solving it…” Listen in as Josh Benadiva hosts Ariel Cohen, CEO and Co-Founder of Navan. This episode is a riveting exploration of Ariel's journey in tackling evolving challenges and driving continuous product innovation as his business scales. Ariel shares his unique approach to product development and organizational alignment. He discusses how he and his co-founder initially reimagined enterprise travel management software with a focus driving win-wins for companies and their employees. As the CEO and Co-Founder of Navan, Ariel is focused on the company's growth. This is Ariel's second company he founded with Co-founder and CTO Ilan Twig –– the most recent being StreamOnce, a business multimedia integration platform which was acquired by Jive Software. Prior to StreamOnce, Ariel led Product Management in a senior leadership role at Hewlett-Packard. Ariel earned an EMBA from Northwestern University –– Kellogg School of Management. Navan (formerly TripActions) was founded in 2015 and is the next generation of corporate travel and expense management software that allows users to easily book, view, and manage business travel and expenses. Navan has also recently launched a corporate credit card alongside its travel and expense management technology.

In this episode we welcome serial investor, CEO and board member Tom Reilly who shares his insight into business growth, leadership and the role of a CEO. KEY TAKEAWAYS FROM THIS EPISODE What is the role of a CEO? The Three Essential Ingredients to Scaling a Business How to lead leaders The Story of a Ten Figure Exit THIS WEEK'S GUEST Tom Reilly has a thirty year career forming, leading, scaling and advising high-growth enterprise software and cybersecurity vendors. After an early career with IBM and running sales in the 90s for Lotus and BroadQuest, he became CEO of Trigeo, which was sold to IBM in 2004, and then became President and CEO of ArcSight, which he scaled globally, took through an IPO and exited to HP for over $1.5Bn and then CEO of Cloudera which he IPO'd with a $3Bn valuation and a $5.2Bn merger with HortonWorks. He has served on the boards of companies such as ELoqua, Jive Software, Trusona, Incorta, Datastax and Anomali, and served as the Chair of the Economic Development and Advisory Committee for the City of Sausalito. Tom is proud to support the work of Cybermindz.org, for more information about their incredible work in mental health within the cybersecurity community, please visit https://cybermindz.org/ YOUR HOST Simon Lader is the host of The Conference Room, Co-Founder of global executive search firm Salisi Human Capital, and podcast growth consultancy Viva Podcasts. Since 1997, Simon has helped cybersecurity vendors to build highly effective teams, and since 2022 he has helped people make money from podcasting. Get to know more about Simon at: Website: https://simonlader.com/ Make Money from Podcasting: https://www.vivapodcasts.com/podcastpowerups Twitter: https://twitter.com/simonlader LinkedIn: https://www.linkedin.com/in/headhuntersimonlader The Conference Room is available on Spotify, Apple Podcasts, Amazon Music iHeartRadio And everywhere else you listen to podcasts!

Ariel Cohen is the Co-Founder and CEO @ Navan (formerly TripActions), the #1 travel management super-app used by over 8,000 companies. Ariel has raised over $2BN for Navan from some of the best including a16z, Zeev Ventures, Lightspeed, Greenoaks, and Elad Gil. Prior to TripActions, Ariel co-founded streamOnce, a business multimedia integration platform that was successfully acquired by Jive Software, where Ariel had previously served in a senior position following his time at Hewlett-Packard. In Today's Episode with Ariel Cohen We Discuss: 1.) Why Education is Outdated and Wisdom to People Entering the Working World: Why did Ariel not really attend many classes when he was a student? What would be his biggest advice to young people leaving school today? Where would he focus? Why does Ariel believe that traditional education is more outdated now than ever before? 2.) Why SAP and Salesforce Will Die: Why does Ariel believe that SAP and Salesforce have not innovated for a decade? Why does Ariel believe that Slack is a disaster inside of Salesforce? What are the single biggest advantages that startups have over these large incumbents? What can startups do to retain innovation and speed as they scale into becoming an incumbent? Why are the best founders willing to kill their own projects? 3.) Growing a Business 3x and Raising at a $9.2BN Valuation in COVID: How did Ariel grow the business 3x with all travel being banned? What were the tactics to blitz scaling during COVID? How did Ariel approach his investors for a new round in the middle of COVID? How did he get such a high price in the midst of a global pandemic? What is the bull case for how Navan can be a $40BN company? 4.) Margins Matter: Gaining Leverage Through Additional Margin: With Navan's 80% margin, they have 30% higher margins than other competitors, how do they have such high margins? With the additional 30%, how does Ariel plan to scale Navan's reach and use the margin to do so? How does OpenAI play a role in helping Navan increase its margin even further?

Podcast SummaryIn this conversation with Sydney Sloan, Executive-in-Residence at Scale Venture Partners, she talks about ad program sophistication. Today, you'll hear about stage-appropriate sophistication, leveraging technology and tools, some of the most common timing mistakes, and the impacts of reaching certain levels of sophistication.Prior to Scale Venture Partners, Sydney's experience includes as a marketing services event specialist at Nestle SSA, Director of Strategic Customer Marketing & Sales Enablement at Adobe, Senior Director of Customer Experience at Jive Software, CMO at Alfresco, CMO at Salesloft, and Limited Partner at Stage 2 Capital.Episode Outline[05:06] Building sophistication into programs[09:25] Leveraging tools and technology[14:43] Common timing mistakes in adding sophistication[17:48] The impact of reaching levels of sophistication[19:41] Saleloft's motionConnect with SydneyWebsiteLinkedInConnect with Matter MadeMatter MadeLinkedIn (Eli)

184: Excelling at Team Development as a Nonprofit Leader (Liz Brigham)SUMMARYIs the synergy of your team firing on all cylinders? Do you make time for an intentional pause, to first look back at what got you to where you are and what it will take to get you to that next level? Liz Brigham of the Jay Hurt Hub for Innovation & Entrepreneurship at Davidson College answers these questions and more in episode #184 of Your Path to Nonprofit Leadership. Liz shares vast experience from her professional journey and work with students and entrepreneurs throughout the region. You'll learn vital tips for proper self-care, time management, and organization that will keep you and your team at the top of their game. Liz also discusses three pillars for team development and growth: entrepreneurship, innovation and design thinking and how they affect the recruitment and retention of new and existing talent.ABOUT LIZElizabeth “Liz” Brigham serves as the Director of Innovation & Entrepreneurship at the Jay Hurt Hub for Innovation and Entrepreneurship at Davidson College. Prior to taking this role she was the Head of Product, Morningstar Direct & Reporting Solutions Software, for Morningstar Inc. in Chicago. Before leading these commercial business lines, she scaled and led the Product Marketing organization for Morningstar's roughly $400M global software portfolio. While in that role, she was recognized as the Product Marketing Leader of the Year in 2019 by the Global Product Marketing Alliance. Before joining Morningstar, Brigham led product management and marketing teams at enterprise technology start-ups in Chicago and at public companies, such as Jive Software and Walt Disney Parks & Resorts. Brigham is a self-proclaimed “Davidson College Groupie” and has served on the Board of Visitors, Alumni Association Board, was recognized with the Davidson Alumni Service award in 2019. She is also a mentor and board member for LaunchCLT, plays the piano and acoustic guitar, and dreams of building a family band with her young sons and husband. Brigham holds a B.A. in English, cum laude, from Davidson College and an MBA, with Distinction, in corporate strategy and marketing from the Ross School of Business at the University of Michigan.EPISODE TOPICS & RESOURCESThe Culture Code: Secrets of Highly Successful Groups by Daniel CoyleLearn more about Liz and The HURT Hub @ DavidsonTake our Podcast Survey and let us know what you want to hear!SCORE, Charlotte Regional Business Alliance, US Economic Development AdministrationMore on OKR'sGet your copy of Patton's Your Path to Nonprofit Leadership: Seven Keys to Advancing Your Career in the Philanthropic Secto

Viðmælandi þáttarins er Gunnar Hólmsteinn Guðmundsson, framkvæmdastjóri og meðstofnendi hugbúnaðarfyrirtækisins Quest Portal. Gunnar er fæddur árið 1986 og ólst upp á Seltjarnarnesinu. Hann gekk í Menntaskólann í Reykjavík en þaðan lá leið hans í verkfræði við Háskóla Íslands þar sem hann stofnaði fyrirtækið CLARA sem hjálpaði fyrirtækjum að skilja umræðu á netinu. Gunnar vann að fyrirtækinu í 5 ár og seldi það til bandaríska tæknifyrirtækisins Jive Software, árið 2013, þar sem hann vann síðan í eitt ár sem forstöðumaður greiningardeildar. Árið 2013 gekk Gunnar til liðs við íslenska leikjafyrirtækið Plain Vanilla, sem gerði spurningaleikinn Quizup, og vann sem rekstrarstjóri fyrirtækisins þangað til Quizup var selt til GluMobile árið 2016. Með alla reynsluna í fartaskinu, fór sama teymi aftur á stað árið 2017, og stofnaði fyrirtækið TeaTime Games sem bjó til farsímaleiki sem nýttu nýja tækni sem þeir þróuðu til að gera leiki persónulegri með myndbandsspjalli. Eins og sönnum raðfrumkvöðli sæmir er Gunnar kominn á stað með nýtt sprotafyrirtæki, sem heitir QuestPortal, sem hjálpar fólki að spila spunaspil á netinu og hafa þau safnað um 2,6 milljónum bandaríkjadala frá innlendum og erlendum fjárfestum. Þessi þáttur er í boði Icelandair.

It's fascinating to consider the different Operations approaches of consultant vs. in-house practitioners. Consultants have so many more data points and companies they're exposed to than we do in-house, so their ability to find patterns and create frameworks is accelerated at an unfairly high rate.On this episode, we talk to Crissy Vetere-Saunders about these patterns and the framework she's created at her business. Crissy is the Co-founder and CEO of CS2, a marketing ops and revops agency for high growth tech companies. After working in-house in Marketing Ops herself at companies like Marketo, Jive Software, and Agari, Crissy co-founded CS2 in 2015 and hasn't looked back.In our conversation, we talk about what used to frustrate her about the consultants she worked with, we dissect something she calls the PRODUCT Marketing Ops framework, and why Chrissy thinks you should call your Ops work features instead of projects.Like this episode? Be sure to leave a ⭐️⭐️⭐️⭐️⭐️⭐️ review and share the pod with your friends! You can connect with Sean and Crissy on Twitter @Seany_Biz, @crvetere, and @DriftPodcasts.

Episode summary introduction: Liz Brigham is the Director of The Jay Hurt Hub for Innovation and Entrepreneurship at Davidson College. Liz joins us on our podcast today to share Why The Hurt Hub was created, programs & activities, what it offers its stakeholders, and how the students at Davidson College benefit. In particular, we discuss the following with her: Liz Brigham's Professional Background The Birth of the Jay Hurt Hub Programs and Activities in the Center Benefits for Students, Faculty & the Community Topics discussed in this episode: Introducing Liz Brigham [] Liz's Professional Background [] The Transition back to Davidson [] What is Innovation? [] The Hurt Hub [] The Origins of the Hub [] On Liberal Arts and Innovation [] The Structure & Programs [] Student Participation in the Hub [] Breaking down Perception - Hub for All [] Success Stories [] Measuring Success [] Where is the Hub Headed? [] Advice for Future Entrepreneurs [] Our Guest: Liz Brigham is the Director of The Jay Hurt Hub at Davidson College. Liz has a Bachelor's in English from Davidson College, and a MBA from University of Michigan, Ann Arbor, MI. Liz had a number of product and marketing roles at companies like Disney, Jive Software, MorningStar. Memorable Quote: “So we offer educational programming like our Lean Startup class... where you have sort of purposeful serendipity of an entrepreneur out in the community, sitting alongside, you know, a sophomore at Davidson. And what happens at that intersection.” Liz on bringing diverse groups together in a class at the Hub. Episode Transcript: Please visit Episode's Transcript. Calls-to-action: Subscribe to our Weekly Podcast Digest. To Ask the Guest a question, or to comment on this episode, email podcast@almamatters.io. Subscribe or Follow our podcasts at any of these locations:, Apple Podcasts, Google Podcasts, Spotify, RadioPublic, Breaker, Anchor. For Transcripts of all our podcasts, visit almamatters.io/podcasts.

Discover how Elisa Steele helped drive success at revered brands including NetApp, Skype, Yahoo!, Microsoft, and Jive Software, to name a few. Learn her secrets to succeeding in sales, as a marketing leader, and as CEO, and how to move the needle in ways that impact others' careers and lives. Legends of Sales and Marketing is produced by People.ai.

Angela Burk is Senior Director, Customer Marketing at Confluent. Angela has previously worked in customer marketing roles at companies like ServiceNow, NetApp and Jive Software. On this episode, we cover:  Her three pillars of customer marketing and how they all connect How to be strategic about extracting customer insights for internal and external use The...

What does it really take to stand out as a high performer who gets bigger opportunities? That’s the question we’ll be addressing in this episode. Being great at your job is important, but to accelerate your career success, your value-add must go beyond your job description. Your ability to solve hard problems and create value in new ways IS what makes you more valuable. In this episode, Elisa Steele, CEO and Board Director, shares her perspective on creating value through relationships and problem-solving. She challenges everyone to be proactive in seeking hard assignments where there is a need for change, and to do what it takes to solve problems instead of simply accepting the status quo. Elisa attributes her own successes to always going above and beyond in creating value for others. Elisa has held numerous C-suite roles including CEO of Namely, CEO of Jive, CMO of Consumer Apps & Services at Microsoft, CMO at Skype, EVP & CMO at Yahoo! Elisa also has deep board experience serving on multiple committees for both public and private companies. Currently, Elisa is a Board Director at Bumble, Chairman of the Board at Cornerstone On Demand, and member of the Board of Splunk and Namely. She is a member of the NACD (National Association of Corporate Directors) and participates in the Equilar Board Leadership Program. Elisa has been recognized for her leadership throughout the years, building strong teams, networks and ecosystems. She was recognized by the Stevie American Business Awards for ‘Executive of the Year’ and ‘Woman of the Year’ as well as named a “Woman of Influence” by the Silicon Valley Business Journal. Visit https://www.iambeyondbarriers.com where you will find show notes and links to all the resources in this episode, including the best way to get in touch with Elisa.   Highlights: [03:02] Elisa’s formation story [05:22] Learning about business by solving customer problems [07:51] Developing mastery of enterprise sales [12:49] Seize opportunities to close gaps [16:38] Supporting the needs of women’s careers [19:47] Elisa’s experience with balancing family & work [22:22] How motherhood shaped Elisa in her role as CEO [25:39] Advice for women seeking Board positions [28:54] Importance of visibility in getting Board roles [32:42] Advice for startup female founders [35:40] First consideration in scaling a business [37:33] Ask questions and become a better listener [40:44] Elisa’s daily success habit   Quotes: “When you build relationships and help people solve problems, you create value.”– Elisa Steele “Take the hard assignments at the beginning of your career because you learn exponentially more than you learn in taking the easy assignments.” – Elisa Steele “It's not just about the rules of today, it's about how you break through those to create the rules of tomorrow.” – Elisa Steele   About Elisa Steele: A business leader in tech sector for 30 years, Elisa is an experienced executive in Silicon Valley. Elisa has broad experience across consumer and enterprise businesses – and thrives at the intersection of both. She’s led transformations to scale, grow and drive impact across many organizations, both large and small. Elisa was mostly recently CEO of Namely, a leader in HCM SaaS, funded by Sequoia Capital, Matrix Ventures and Golden Gate Ventures. During her time as CEO, Elisa raised $60M in venture funding, delivered product modernization, improved customer NPS and set the foundation for scalable growth. Prior to Namely, Elisa was Jive Software’s President & CEO (NASDAQ: JIVE), responsible for strategy and global operations. Elisa reset corporate strategy, transitioned to a cloud-leading business, created focus on large scale enterprise solutions and delivered turnaround business and financial results for shareholders, customers and employees. Under her leadership, the company was ultimately acquired for $462M. Elisa joined Jive as EVP of Marketing (CMO) & Products (CPO), and was promoted to CEO after 9 months of joining the company. Prior to Jive, Elisa was CVP & CMO of Consumer Apps & Services at Microsoft, including responsibility for the brands bing, Internet Explorer, Lync, MSN, outlook.com, Cortana and Skype, among others. Prior to Microsoft, she was CMO at Skype, EVP & CMO at Yahoo! And SVP at NetApp. She also held various sales, business development, general manager and leadership positions at Sun Microsystems and AT&T.  Elisa is Chairman of the Board of Cornerstone On Demand (NASDAQ: CSOD), Chairman of Namely, and member of the Board of Directors of Splunk (NASDAQ: SPLK). She also serves as Advisor to the CEO of Tile and people.ai. She has deep board experience servicing on multiple committees for both public and private companies. She is a member of the NACD (National Association of Corporate Directors) and participates in the Equilar Board Leadership Program. Elisa has been recognized for her leadership throughout the years, building strong teams, networks and ecosystems. She was recognized by the Stevie American Business Awards for ‘Executive of the Year’ and ‘Woman of the Year’ as well as named a “Woman of Influence” by the Silicon Valley Business Journal. Elisa served as a judge for the annual “Forbes Cloud 100”, the WSJ ‘Marketers that Matter’ awards, and the Churchill Club Awards. Elisa hosts a speaker series called SpeakHer Mind tm that seeks to amplify voices and share practical, positive steps that can deliberately build workplace environments that empower women to achieve their potential. Elisa has previously served on the Interactive Advertising Bureau Board of Directors and Executive Committee, as well as the Advisory boards for Forbes Women, Amber Alert and Equality Now organizations. Elisa holds an MBA from San Francisco State University (Distinguished Alumni) and a Bachelor’s degree in Business from the University of New Hampshire (Phi Kappa Phi Honors). Links: LinkedIn: https://www.linkedin.com/in/elisasteele/ Twitter: https://twitter.com/elisasteele  

How Automation Can Create a Better Future of Work with Sagi Eliyahu, CEO & Founder of Tonkean *Episode Show Notes:* * Sagi Eliyahu is the Co-Founder and CEO at Tonkean. He has held executive engineering roles at Jive Software, and served for four years in the Israeli Defense Force’s elite intelligence agency -- worked as a developer since his early teens. * Tonkean’s focus is to empower operations professionals and give them an adaptive platform to complete business processes. * Over the last decade or so, fears about automation and its capacity for upending society have been front and center both in the news and in politics. When people think about automation today, they don’t think of technology that empowers or augments, but rather, technology that displaces — and exacerbates issues of inequality and economic opportunity in the process. * Automation has the potential to create real efficiencies without introducing more complexity, which is imperative towards optimizing your cross-functional processes. Automation, though likely to eliminate jobs that consist solely of menial tasks, is perhaps more properly seen as a means of augmenting the modern worker, rather than replacing them. * RPA is today's biggest revolution in automation for big companies, but it fails to account for many “exceptions to the rule” and leaves lots of manual work. That's why keeping humans in the loop throughout automation processes is so essential. * Tonkean’s work with nonprofits like Shopping Angels inspired the company to figure out how they could help more of them. * Learn more at https://tonkean.com/ *About HumAIn Podcast* The HumAIn Podcast is a leading artificial intelligence podcast that explores the topics of AI, data science, future of work, and developer education for technologists. Whether you are an Executive, data scientist, software engineer, product manager, or student-in-training, HumAIn connects you with industry thought leaders on the technology trends that are relevant and practical. HumAIn is a leading data science podcast where frequently discussed topics include ai trends, ai for all, computer vision, natural language processing, machine learning, data science, and reskilling and upskilling for developers. Episodes focus on new technology, startups, and Human Centered AI in the Fourth Industrial Revolution. HumAIn is the channel to release new AI products, discuss technology trends, and augment human performance. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

Sagi Eliyahu is the CEO & Co-Founder of Tonkean, the no-code, automation platform that helps companies like Salesforce, Microsoft, and TripActions to solve their operational inefficiencies and business problems.Tonkean recently raised their $24M Series A led by Lightspeed Venture Partners, bringing the company’s total fundraising to $33M.Prior to Tonkean, Sagi held executive engineering roles at Jive Software. He also served for four years in Unit 8200, the Israeli Defense Force’s elite intelligence agency, and applies much of what he learned from developing data and information systems for the agency to his work at Tonkean.Sagi believes operations is a vastly underappreciated function within companies, and that we must empower operations teams to help design a better future of work — a future that’s more adaptive, efficient, and appreciative of the importance of people, as opposed to technology or data.

Since 2019, Elisa Steele has served as Chair, Board of Directors at Namely, Inc., a financial and human capital management software company, where she served as Chief Executive Officer from 2018 to 2019. Ms. Steele previously served as Chief Executive Officer and President of Jive Software, Inc., a collaboration software company, which was acquired in June 2017. Ms. Steele was a member of the Jive Software executive leadership team since 2014. Prior to joining Jive Software, Ms. Steele served as Chief Marketing Officer and Corporate Vice President, Consumer Apps & Services at Microsoft Corporation, a worldwide provider of software, services and solutions, and Chief Marketing Officer of Skype, an Internet communications company, from 2012-2014. Ms. Steele also has held executive leadership positions Yahoo! Inc. and NetApp, Inc. Ms. Steele has served as a member of the board of directors of Cornerstone OnDemand, Inc., a learning and human capital management software company, since 2018. Ms. Steele holds a B.S. from the University of New Hampshire and an M.B.A. from San Francisco State University. On This Episode: Learn the belief systems that Elisa has carried through her career. Find out how sales helped Elisa get hooked on the idea of impact. Discover the keys to creating a solid product for your customer. Get tips regarding how to pivot. Elisa explains what you should takeaway from failure. Key Takeaways Develop a broad collection of experiences in life and business. Don't be afraid to innovate in uncharted territory. Build an advisory board around you. Tweetable Quotes: Good leaders respect and admire the talents in their people. If you don't have a diverse team, you're not going to perform at your top performance. Be yourself and be okay with that. Marketing is about influence.

What comes to mind when you think of field marketing? I bet you think of events...at least it was in a pre-COVID world. For years, field marketing has been partnering with sales teams in a specific region to create VIP events for key prospects. And it’s worked extremely well. Then COVID-19 happened and everything changed. So, what does field marketing look like now? Is there even still a need for it? The answer is a definite YES. In this episode, we chat with Nick Bennett, Director of Field Marketing at Logz.io. He has more than 10 years of marketing experience and previously held roles at Clari, PlanGrid, Jive Software, HPE SimpliVity, Lightower Fiber Networks, BDS Marketing, and more. We’re talking about what field marketing is in a post-COVID world, how field marketing can accelerate deal pipeline, why sales is a team sport, how field marketing and demand generation work together, and so much more.

What comes to mind when you think of field marketing? I bet you think of events...at least it was in a pre-COVID world. For years, field marketing has been partnering with sales teams in a specific region to create VIP events for key prospects. And it’s worked extremely well. Then COVID-19 happened and everything changed. So, what does field marketing look like now? Is there even still a need for it? The answer is a definite YES. In this episode, we chat with Nick Bennett, Director of Field Marketing at Logz.io. He has more than 10 years of marketing experience and previously held roles at Clari, PlanGrid, Jive Software, HPE SimpliVity, Lightower Fiber Networks, BDS Marketing, and more. We’re talking about what field marketing is in a post-COVID world, how field marketing can accelerate deal pipeline, why sales is a team sport, how field marketing and demand generation work together, and so much more.

This episode features an interview with Ari Margalit, Global Vice President of Architecture & Data Solutions at Anheuser-Busch InBev. Ari was previously the CTO & Head of Solutions at WeissBeerger and Vice President of R&D and Israel site general manager at Jive Software.On this episode Ari talks about ABI leading the CPG industry in AI, the importance of being cloud agnostic, the impact Coronavirus has had on Corona sales, and much more. Rise of the Data Cloud is brought to you by Snowflake. For more information about how you can benefit from the Data Cloud, join the Data Cloud Academy where you'll learn from an ecosystem of Snowflake customers, partners, data providers, and data service providers who will help you to derive value from all your rapidly growing data sets. Register today at snowflake.com/academy.

Lors de notre discussion, Ilan nous détaille son parcours et sa vie aux US, et plus particulièrement :  Son envie depuis tout petit de vivre à New York Ses premiers pas aux Etats Unis La création de Producteev, une app de Task Manager qui a cartonné, et qu'il revendra à Jive Software, quelques millions de dollars, Sa vie en Californie, à Palo Alto pendant 2 ans, La création d'Ily, un téléphone visio, hyper précurseur, 5 ans avant les Portal de Facebook, Google…, La rencontre avec Hugo et la création de Willo, un robot pour se brosser les dents, Sa volonté d'aider les français à s'installer aux US, en créant dans un premier temps Avrhm Capital, puis Diaspora Capital avec Carlos Diaz (The Refiners) Son podcast Oui are New York qui cartonne, et qui met en lumière les français qui partent vivre à New York Enfin, comme à l'accoutumé, nous terminons par quelques questions personnelles. Bonne écoute

Sagi Eliyanu is the CEO and Co-Founder of Tonkean, the Operating System for Operations Teams. Along with his partner, Offir Talmor, Sagi founded Tonkean in 2015 to create an adaptive, no-code platform that helps operations teams solve inefficiencies and challenges for their unique set of processes, people, and systems. Prior to Tonkean, Sagi held executive engineering roles at Jive Software. Sagi served for four years in Unit 8200, the Israeli Defense Force’s elite intelligence agency, and he applies much of what he learned from developing data and information systems for the agency to his work at Tonkean. In this episode, Ben and Sagi discuss: - Why work still feels so manual today - Empowering all employees to be makers - How will the no-code and RPA space hit the mainstream?

Ariel Cohen is the Founder & CEO @ TripActions, the company trusted by more than 4,000 companies to manage their business travel and expenses. To date, Ariel has raised more than $980M with TripActions from the likes of Lightspeed, Oren Zeev and a16z to name a few. Prior to TripActions, Ariel co-founded StreamOnce, a business multimedia integration platform which was acquired by Jive Software. Prior to StreamOnce, Ariel led Product Management in a senior leadership role at Hewlett-Packard. In Today’s Episode You Will Learn: 1.) How Ariel made his way into the world of tech and came to change the way we think about business travel today with TripActions? 2.) What are TripActions doing in their business to be there for their partners, customers and suppliers in the long term? TripActions engaged in layoffs, how did Ariel approach the size of layoff required? What is the right way to do layoffs? How does this change in a remote world? 3.) Given the uncertainty, how does Ariel advise founders to assess and correct their burn and spending? What is a reasonable amount of runway to reserve for? For those hit hard on the demand side, what can they do to build durable defensibility when they can't scale demand? 4.) How does Ariel view the future of business travel? Does Zoom replace much of the business trips? What will the landscape look like in 3 years? What players will survive? Who will thrive? 5.) From a founder psychology perspective, what has Avi done to cope in these very challenging times? What has worked? What has not worked? What does Ariel advise founders struggling to cope psychologically? What can investors do to be there for their founders? Items Mentioned In Today’s Show: Ariel’s Fave Book: Mr Vertigo As always you can follow Harry and The Twenty Minute VC on Twitter here! Likewise, you can follow Harry on Instagram here for mojito madness and all things 20VC.    

Í þessum þætti spjöllum við Paula Gould í annað sinn. Hún kom til mín í þátt 30 í júlí 2017. Við ræðum hvað á daga Paula hefur drifið síðan og þá helst nýja fyrirtækið hennar Float and Gather Á floatandgather.com segir: Founded by Paula Gould in the fall of 2019, Float and gather helps internationally-minded companies, entrepreneurs and artists strategize and execute on their go-to-market and growth initiatives between North America and Europe. Float and gather works with brilliant companies and projects across Europe and North America. Float and Gather’s founder Paula Gould is a go-to-market and growth strategy consultant, speaker and MarComm executive. She previously served as Head of Brand Communications at Men&Mice (acqu. by Stefnir SÍA III), CMO at Greenqloud (acqu. by NetApp), Board Member at CLARA (acqu. by Jive Software) and Principal at Frumtak Ventures, where she led international growth, brand and marketing initiatives internationally. She has extensive experience working with growth and startup companies from the US and Europe. Paula has held additional C-level, interim C-level and advisory roles throughout her career.Prior to these appointments Paula owned PEG PR, a boutique Communications firm at the intersection of IT and entertainment, where she advised and nurtured the growth of an international roster of clients ranging from social media, video and gaming platforms to a fuel cell manufacturer and notable award-winning artists.

In this episode, we are taken for a ride on how to go from sales rep to Chairman of the board with the amazing Elisa Steele. We have a powerful conversation about how she went from sales rep to regional sales to CMO, then CEO. We also talk about what she’s learned from working in massive tech companies like Microsoft and Yahoo and many more, Wait for the part where she gives advice on how women can design legendary careers and have children too. From Sales Rep to CEO Elisa Steels is the Chairman of the board of two publicly traded tech companies, Cornerstone on Demand and Namley. She’s also on the Board of $25B Splunk. More of her career background includes former CEO of Namley and Jive and former CMO of Skype, and Yahoo. She candidly shares what she learned from her career in these huge tech companies and from smaller entrepreneurial companies. From the time she graduated, she had a clear vision of what success looks like and she believes she will achieve it through sales.  “If I went into sales, then its really clear. If I’m successful, I made or overachieve my number. Nobody can be subjective about that. If I go into some of these other fields, that was like, a complete mystery to me, how do I know if I am actually gonna make it? - Elisa Steele Legendary Career Woman Initially, Elisa shares the only one thing she wished for her career: to not work with other people. The second thing she wished was to have financial independence. She believes that if women do not build resources for themselves, the critical decisions will be left to other people other than themselves.  “I was motivated by the fact or maybe even terrified by the fact that I wouldn’t have choices in life if I didn’t have resources. If you don’t have resources, then decisions in your life are up to somebody else. Resources equals choice.” - Elisa Steele For Elisa, resources generally are assets. It is representative of the things that help women make a decision on what they want to do. Creating some wealth will make those choices, especially those that are critical in life. How to Disagree and Commit Elisa is a powerful executive and she shares the thought of disagreeing, but still committing. She describes herself as a consensus builder. “Being the smartest in the room doesn’t actually help anybody. You have to actually make decisions and together, execute, because strategy is nothing without strong execution. Executiion is everything. Even if the strategy is off, you can still win, if you execute. Disagree but commit and be one team.” - Elisa Steele To hear more information about Elisa Steele and to listen to his tips on how to go from sales rep to chairman of the board, download and listen to the episode. Bio: Elisa Steele is the Chairman of the Board at Cornerstone (CSOD) and Namely; Board Director at Splunk (SPLK) and an advisor to Advisor to Tile and people.ai. She’s the former CEO of Namely  and Jive Software, Inc.,  Ms. Steele served as Chief Marketing Officer and Corporate Vice President, Consumer Apps & Services at Microsoft Corporation, a worldwide provider of software, services and solutions, and Chief Marketing Officer of Skype, an Internet communications company, from 2012-2014.  Ms. Steele also has held executive leadership positions Yahoo! Inc. and NetApp, Inc.  Ms. Steele has served as a member of the board of directors of Cornerstone OnDemand, Inc., a learning and human capital management software company, since 2018.  Ms. Steele holds a B.S. from the University of New Hampshire and an M.B.A. from San Francisco State University. Links:  Linkedin - Elisa Steele Twitter: - @elisasteele We hope you enjoyed this episode of Follow Your Different™! Christopher loves hearing from his listeners. Feel free to email him, connect on Facebook, Twitter, Instagram and subscribe on iTunes! Get amazing, different stories on business, marketing, and life. Subscribe to our newsletter The Difference.

In this episode, we are taken for a ride on how to go from sales rep to Chairman of the board with the amazing Elisa Steele. We have a powerful conversation about how she went from sales rep to regional sales to CMO, then CEO. We also talk about what she’s learned from working in massive tech companies like Microsoft and Yahoo and many more, Wait for the part where she gives advice on how women can design legendary careers and have children too. From Sales Rep to CEO Elisa Steels is the Chairman of the board of two publicly traded tech companies, Cornerstone on Demand and Namley. She’s also on the Board of $25B Splunk. More of her career background includes former CEO of Namley and Jive and former CMO of Skype, and Yahoo. She candidly shares what she learned from her career in these huge tech companies and from smaller entrepreneurial companies. From the time she graduated, she had a clear vision of what success looks like and she believes she will achieve it through sales.  “If I went into sales, then its really clear. If I’m successful, I made or overachieve my number. Nobody can be subjective about that. If I go into some of these other fields, that was like, a complete mystery to me, how do I know if I am actually gonna make it? - Elisa Steele Legendary Career Woman Initially, Elisa shares the only one thing she wished for her career: to not work with other people. The second thing she wished was to have financial independence. She believes that if women do not build resources for themselves, the critical decisions will be left to other people other than themselves.  “I was motivated by the fact or maybe even terrified by the fact that I wouldn’t have choices in life if I didn’t have resources. If you don’t have resources, then decisions in your life are up to somebody else. Resources equals choice.” - Elisa Steele For Elisa, resources generally are assets. It is representative of the things that help women make a decision on what they want to do. Creating some wealth will make those choices, especially those that are critical in life. How to Disagree and Commit Elisa is a powerful executive and she shares the thought of disagreeing, but still committing. She describes herself as a consensus builder. “Being the smartest in the room doesn’t actually help anybody. You have to actually make decisions and together, execute, because strategy is nothing without strong execution. Executiion is everything. Even if the strategy is off, you can still win, if you execute. Disagree but commit and be one team.” - Elisa Steele To hear more information about Elisa Steele and to listen to his tips on how to go from sales rep to chairman of the board, download and listen to the episode. Bio: Elisa Steele is the Chairman of the Board at Cornerstone (CSOD) and Namely; Board Director at Splunk (SPLK) and an advisor to Advisor to Tile and people.ai. She’s the former CEO of Namely  and Jive Software, Inc.,  Ms. Steele served as Chief Marketing Officer and Corporate Vice President, Consumer Apps & Services at Microsoft Corporation, a worldwide provider of software, services and solutions, and Chief Marketing Officer of Skype, an Internet communications company, from 2012-2014.  Ms. Steele also has held executive leadership positions Yahoo! Inc. and NetApp, Inc.  Ms. Steele has served as a member of the board of directors of Cornerstone OnDemand, Inc., a learning and human capital management software company, since 2018.  Ms. Steele holds a B.S. from the University of New Hampshire and an M.B.A. from San Francisco State University. Links:  Linkedin - Elisa Steele Twitter: - @elisasteele We hope you enjoyed this episode of Follow Your Different™! Christopher loves hearing from his listeners. Feel free to email him, connect on Facebook, Twitter, Instagram and subscribe on iTunes! Get amazing, different stories on business, marketing, and life. Subscribe to our newsletter The Difference.

Founder/CEO of Motiva AI, Partner at venture studio The Data Guild, David is a serial entrepreneur. Previously he founded Social Kinetics (sold to RedBrick Health) and Proximal Labs (sold to Jive Software). He served as Chief Social Scientist at Jive and part of the team that took Jive to an IPO in 2011. He began his career as Program Manager for DARPA's CALO, the largest machine learning project funded by the US Government. Today he's an active early stage investor and advisor.

My guest today is Rian van der Merwe, speaker, writer and responsible for Product at Postmark, which is part of Wildbit. Wildbit is an 18-year-old technology company whose software centers around taking the pain out of the development process and is used by over 100,000 companies globally. Prior to joining Wildbit, Rian has served senior product roles at top firms including eBay, Naspers, Jive Software, HealthSparq. Additionally, he is the creator and actively contributes to Elezea, a blog, and a newsletter for people who create technology products. Find Rian Online: LinkedIn: www.linkedin.com/in/rianvdm  Twitter: www.twitter.com/RianVDM  Website: www.wildbit.com  Find Jamin Online: Email: jamin@happymr.com  LinkedIn: www.linkedin.com/in/jaminbrazil Twitter: www.twitter.com/jaminbrazil  Find Us Online:  Twitter: www.twitter.com/happymrxp  LinkedIn: www.linkedin.com/company/happymarketresearch  Facebook: www.facebook.com/happymrxp  Website: www.happymr.com  This Episode’s Sponsor:  This episode is brought to you by HubUx. HubUx reduces project management costs by 90%. Think of HubUx as your personal AI project manager, taking care of all your recruitment and interview coordination needs in the background. The platform connects you with the right providers and sample based on your research and project needs. For more information, please visit HubUx.com. [00:00] On Episode 233, I'm interviewing Rian van der Merwe, responsible for product at Postmark, but first a word from our sponsor. [00:10] This episode is brought to you by HubUx.  HubUx is a productivity tool for qualitative research.  It creates a seamless workflow across your tools and team.  Originally, came up with the idea as I was listening to research professionals in both the quant and qual space complain about and articulate the pain, I guess more succinctly, around managing qualitative research.  The one big problem with qualitative is it’s synchronous in nature, and it requires 100% of the attention of the respondent. This creates a big barrier, and, I believe, a tremendous opportunity inside of the marketplace.  So what we do is we take the tools that you use; we integrate them into a work flow so that, ultimately, you enter in your project details, that is, who it is that you want to talk to, when you want to talk to them, whether it’s a focus group, in-person, or virtual or IDI’s or ethnos; and we connect you to those right people in the times that you want to have those conversations or connections – Push-Button Qualitative Insights, HubUx.  If you have any questions, reach out to me directly. I would appreciate it. Jamin@HubUx.com    [01:35] Hi, I'm Jamin Brazil and you're listening to the Happy Market Research Podcast. My guest today is Rian van der Merwe, a speaker, writer and responsible for product at Postmark, which is part of Wildbit. Rian, thank you very much for joining me on the Happy Market Research Podcast today. [01:54] Thanks, Jamin. Good to talk to you again after about a decade.  [01:58] It has literally been a decade since I've seen your face. I have been following you on social. You had a book release a couple of years ago, which got a lot of publicity, and I just ordered a copy of it, another copy of that actually. Lost my other one. Before we jump into that, I'd like to start a little bit with your background. Tell us about your parents and how they have informed your career.  [02:22] Sure. So, I grew up in South Africa. I live in Portland now, but I've lived in a bunch of places up to this point. So, I grew up in a little town called Stellenbosch, which is about 45 minutes outside of Cape Town. It's in wine country. I've lived in many places and I still believe that's the most beautiful town in the world. And I don't think that's even remotely biased. We should put a photo in the show notes so people can decide. So I grew up there, went to school there,

Shawnna Sumaoang: Hi, and welcome to the Sales Enablement PRO podcast. I am Shawnna Sumaoang. Sales enablement is a constantly evolving space, and we are here to help professionals stay up to date on the latest trends and best practices so they can be more effective in their jobs. I would love for you to just introduce yourself, your title, and your organization. Patrick Merritt: Sure. Hi, my name is Patrick Merritt. I’m a director of sales enablement at Puppet. SS: Excellent. So, Patrick, so glad we’re able to connect today. One of the things that I heard was that you’ve mentioned in the past that you coach people not to go into sales enablement because it’s a challenging role. From your perspective, what does it take to be successful in sales enablement? PM: It takes a lot of things. I think you have to really love the job. It’s not a job for the faint of heart because there are a lot of challenges. You have to love working with salespeople and you have to equally love working with marketing people, and you have to know how to get people across the entire organization to pull together and work together to enable the sales team. You can’t do it by yourself. Even if you’re on a team of sales enablement professionals, you have to rely on resources across the company in order to effectively do enablement. So, I think the other thing that’s really important is you have to have pretty thick skin. One of the things about a job in sales enablement is because it’s still not a role where companies just go, “oh yeah, we absolutely have to have it,” right? It’s not like a finance team. Everyone has to have a finance team. Sales enablement isn’t mature enough and enough people don’t get it that that’s just a standard, “hey, we have to have sales enablement.” So, you’re constantly in this position of having to defend your value. A common question is: what’s the return I’m getting on my investment in sales enablement? Which, I think, is actually not the right question to be asking, but we can dive into that deeper. But you have to have a combination of all of those things and you also, I think, the other thing that’s really key is you need to be willing to take risks and be willing to have something you try to fail, and then move on from that. SS: Absolutely. You called out some of the challenging aspects of the role, but how have you overcome some of these? So, for example, alignment and collaboration across boundaries. What are some of the ways in which you’ve overcome those? PM: Lots of trial and error and painful conversations. I’ve been doing this for over ten years, and I’ve learned a lot of what not to do and I’ve also learned what to do. But I think the key is people love to feel like that they have value. When you are trying to pull in someone from another team, for example, “hey I need a sales engineer on this project so that I can do this enablement program, I need their expertise.” I’m going to talk to them and just be very transparent, saying, “we do not have the expertise, I need your expertise, I’ve got an outline of what we want to do on this program but I know that your input will make this better, so are you willing to step up and work with me to do this?” I have found that once you establish a rapport with the different groups and obviously once the enablement team is viewed within the organization as adding a lot of value, then it becomes a lot easier. For example, where I am at, Puppet, now we have a team of four people and pretty much everyone knows if there is something that needs to be done, they could throw it our way and we will make it happen. They also know if it’s not our area of responsibility, we’ll just say no, and so I think establishing clear boundaries helps as well. But it’s the collaboration aspect and getting people pulled in from the other parts of the org is just required in order to be successful. SS: Absolutely. So you mentioned saying no to asks that are not sales enablement’s responsibilities. I’m just curious to hear from you what and how would you define sales enablement’s responsibility within an organization? PM: Great question. Fundamentally for me, I boil sales enablement down to one thing and that is changing sales behaviors. If you don’t change sales behaviors, then you don’t get different outcomes. And so that’s what sales enablement is all about. How do we guide and change and shift the selling behaviors of the organization? How do we guide and change and shift the sales behaviors of the individual sales reps? Because that’s when you make an impact and that’s when you make a difference. So, to me, that’s a fundamental aspect of sales enablement. And then the other way to think about it is that if you define sales productivity as something that you want to drive. So, here’s the outcome you want, you want a higher sales productivity rate, that’s our goal. You can break productivity down into two things. It’s about sales efficiency and sales effectiveness. Sales efficiency – that’s the sales ops team’s responsibility. Their job is to make all the processes as efficient as possible to make the sales reps as efficient as possible so that they have more time to actually sell. Effectiveness – that’s sales enablement’s wheelhouse. That’s their responsibility. In my role as director of sales enablement, I need to make sure that when our sales reps are out having conversations with customers and prospects that those conversations are effective. I need to make sure the sales reps know about the product and they talk about it in a way that’s effective in all their communication vehicles. So, that’s the two kinds of core things that I think are fundamental with sales enablement and I think that that often gets lost because, unfortunately, I think enablement was not the right word to use. You know, enabling sales reps is just buying them more drinks. I mean, right? That’s enablement. And unfortunately, we fall into that trap of we’re going to enable them. No, I don’t want to enable them. What I want to do is I want to change their behavior so that we drive higher sales productivity. That’s my goal in sales enablement. SS: And I think that’s absolutely the right goal. You mentioned earlier that you have about a decade of sales enablement experience across a variety of organizations. Within some of those organizations, I would love to understand what are some common key steps that you took in establishing the sales enablement function? PM: Great question. So most of when I was at Serena, that was first, just establishing the function. No one knew what it was or what it could be. The way I describe it to people is in my 7 ¾ years doing sales enablement, which we called sales-readiness at the time actually because the term hadn’t really been coined and adopted. I rebuilt the sales enablement program there three times from the ground up, because we did something. I saw that these things worked here, this didn’t work and then I just burned it all down and built it back up. When it comes to a lot of organizations, because they are timid in their investment in sales enablement to begin with, the only thing they’re going to do first is hire one person. They’re like, “yep, I’m going to hire one sales enablement person.” And then what they’re going to do to make it effective: they’re going to do something really clever like give them zero budget. In case you weren’t paying attention, that was a joke, right? And that’s what happens. So here you are in this Han Solo role – and literally Han Solo, Chewbacca is not even here yet, you’re all on your own. You’re the person who’s supposed to do all the enablement for the company. Well, first of all, even if you have a team of 10 there is still too much work to do, so you have to be just laser-focused and have very clear priorities. For me, as an example coming into Puppet – again I was coming in off of Jive Software where I actually had a team – I was coming in as the sales enablement person. The company didn’t understand it except for my boss who knew what it was all about, but just as an organization they didn’t get it. And so the first thing I had to do was say first off, this is what sales enablement is, here’s the foundational framework, we’re going to put a foundation in place, we’re going to make sure of that, then we focus on these kinds of pillars of things. We’re going to focus on onboarding, so that’s all about, how do we ramp up new reps as quickly as possible? We’re going to focus on another pillar called ongoing education. How do we make sure that we continue to up-level and keep the skills of our existing sales reps improving? Then there is a pillar of peer mentoring and coaching. What are we going to put in place as a framework so that sales reps learn from other sales reps? Because look, that’s the best way for a sales rep to learn. If they hear another sales rep is successful, they’re like, “what are you doing? I want to know,” right? You need to establish a culture of peer learning and then eventually coaching, but you don’t start with coaching. We can come back to that. And then there’s where do the reps find all the content that they need to do their job? What is the marketing collateral? What are the sales tools? What are the sales aids, and how do they find that? And do they have one place to go to? Because none of that existed when I came to Puppet, so that’s a great example of how I’m going to outline where we’re going to go to, and then this is what we’re going to build, and this is what I’m going to build over time. And where I started could be different from where you start because it all depends on what’s the biggest gap in your organization. When I came to Puppet, as an example, the onboarding program consisted of a Google Doc that said, “here’s a list of people you should talk to, and here are some links to things you should go read.” Not a very effective onboarding program, right? But that wasn’t the first thing I started on. Why? Well, because we were onboarding one new rep a quarter. I can do a handholding with one new rep a quarter. I don’t need a well-structured onboarding program for one rep a quarter, so I’m going to set that aside. The most important thing was that there was no single place for people to find content. They literally were sharing the standard PowerPoint presentation for the company. How you got it was you asked another sales rep to email it to you. There were things in Google Docs, in Confluence, in Salesforce, in just everywhere, scattered. The most important thing for us was establishing a single place where they can find all the content. Because I didn’t have any budget, what that came down to was taking Confluence and morphing it into something I don’t think it ever was intended to be, and that was our sales home. And that was, “here’s your one-stop-shop, this is where you go to find all your stuff.” I launched that in the first six months. That alone was just a huge project and it took a long time to pull all that together. But that established a foundation. Now you know where to get the content, and then that freed me up to then go on and say now I need to focus on the onboarding because we are starting to scale, our hiring plans are coming in place, and I can’t do this Google Doc as the onboarding method. So a bit of a longer story I think for you, but that’s an example of how you have to start from nothing and then build it up. SS: I love the Han Solo analogy. That definitely got a laugh out of us over here, so I might have to use that again sometime. I do want to follow on, though, because one of the obstacles that you mentioned was securing investment in sales enablement. Obviously, sales enablement cannot be done on a constrained or zero-dollar budget. I would love to understand from you how you’ve overcome those obstacles within these organizations and secured the budget justification that you needed to actually advance sales enablement within the org. PM: I have no shame and so I just beg and plead. That’s how I got my first $30,000 in order to actually go get a system that wasn’t designed for onboarding, but I morphed it into something for onboarding. I mean to be fair, that’s what I did. And then the next example was we kept saying we wanted to do something with our channel partners and they wanted me to do some enablement, but I said I am not going to do it. I’m not going to do it until I get this budget because I can’t as an individual be successful supporting the channel partners as well as supporting our direct sales team. So, you have a choice to make. You want something for the channel partners. I’m happy to do that but in order for me to do that, this is what you need to give me in order to do that. So it was basically, it’s not me, it’s you. You have the choice on what you want to do, and that choice is you’re going to have to give me this money. I have done all the research. I have scoped it. Here’s how much we are talking about. Here are the budget, guidelines for it, now you decide. And so they decided, “yeah, we want to go do that.” Great. They got me the money and I went and did it. The way to eventually get a good budget, especially in an organization that just doesn’t get sales enablement, there are a few little tricks, so I will share those. The first thing is that most sales organizations, they have a budget for sales training, right? They always have some budget for sales training. So, when you partner with the head of sales and you establish the right relationship, you basically spend their money. That’s what I did when I was back at Serena. I actually started the role in marketing and then they asked me to move over and report directly to sales, which is where it should report. And the head of sales at the time, he said to me only half-jokingly, “look, here’s the thing I’ve realized is that you’re spending all of your time training all of my people and you’re spending all of my money to do it, so why don’t you just come work for me.” So that’s what I did. Now back to current days with Puppet, over a period of three years I had continued to build on this foundation every year. Every six months, I introduced the next new big thing and established enough people in the company that at the drop of a hat, I could contact them and say, “hey, I need help doing this, can you help me out?” And they’re like, “yeah, no problem man, great, let’s go do it.” So I had this group of people and we had done all these great things, and then it was like, “Okay, now we get it. We understand the value of sales enablement and we need to invest in it.” And that’s how we went from a team of one to a team of three and then a year later, we added a fourth person. It’s also how we got, let’s just say, a six-figure budget. So we went from zero budget to a six-figure budget in a single year. So those are my tricks. You know, bake sales work sometimes too. That’s another way to do it. SS: Carwashes. I’ve heard those work too. PM: Carwashes. But, yeah, you’ll beg, borrow, steal – all that. All those things work. SS: Thanks for listening. For more insights, tips and expertise from sales enablement leaders, visit salesenablement.pro. If there is something you would like to share or a topic you want to know more about, let us know. We would love to hear from you.

On the latest episode of the SaaS Revolution Show we chat with SalesLoft CMO, Sydney Sloan. She shares lessons from her vast experience in customer-focused marketing and the metrics she has learned to swear by and report.  Sydney has always been customer focused. Even back in the 90s when there were no CRM systems and no one spoke about the importance of myopically focusing on the customer. At the time she was doing what would end up a 15 year stint at Adobe - the place Sydney says she grew up in a way. At trade shows she would stand beside her sales colleague and have long conversations with people who visited their booth about their problems and challenges. Towards the end of her time in Adobe, she finally had a more customer experience role, leading the Customer Marketing. From then on, there was no going back. Her career would see her work for companies such as Jive Software and Alfresco. A little over a year ago, she joined Salesloft where she has been building a strong relationship between Marketing and Sales and has influenced how the work of marketing is reported to the board. Listen on to hear: What are the most important metrics in B2B marketing  Which are the ones that Sydney focuses as CMO specifically Why marketing should own the pipeline Sydney Sloan is one of many excellent speakers we will host at SaaStock19 in Dublin this October alongside Claire Hughes Johnson, COO, Stripe, Leela Srinivasan, CMO, Survey Monkey, Kathryn Petralia, Co-Founder and President, Kabbage, and Girish Mathrubootham, CEO, Freshworks. Grab a ticket now at the best possible price.

A surprising trend is starting to emerge among organizations who are progressing through the cloud maturity lifecycle: major improvements in revenue growth, customer satisfaction, and mission success are being directly attributed to improvements in security and compliance. At one time thought of as speed bumps in the path to deployment, security and compliance are now seen as critical ingredients that help organizations differentiate their offerings in the market, win more deals, and achieve mission-critical goals faster. This session explores how organizations like Jive Software and the National Geospatial Agency use the Evident Security Platform, AWS, and AWS Quick Starts to automate security and compliance processes in their organization to accomplish more, do it faster, and deliver better results. Session sponsored by Evident.io

How large should your company be before you start thinking about hiring a marketing operations person? What KPIs should your SaaS marketing team have? Cristina Vetere-Saunders, the Co-Founder of CS2 Marketing, talks to the host Shira Abel about what a B2B company needs to succeed at marketing their own business. About Crissy Vetere-Saunders • Crissy Vetere-Saunders is the Co-Founder of CS2 Marketing, a B2B marketing agency based out of San Francisco, CA. Before starting CS2, Crissy started her career managing marketing operations at Marketo, managed Global Marketing Operations at Jive Software, and and ran revenue operations and demand generation at a security startup called Agari. • Today, Crissy helps B2B tech companies, mostly based out of the Bay Area, strategize, execute, and scale their marketing operations and demand generation efforts. • In her free time, Crissy enjoys being outdoors with her dog, cooking, or writing for her personal blog Whoandfrom.com. Key Takeaways: • Marketing Qualified Leads are now all about generating enough engagement and interest with the right people from the right accounts. • When you're marketing, think about whether you would want to be marketed to this way. Would you want to be spammed, or read that content? • Marketing is as important after a sale, as it is to qualify a lead. Please rate this podcast. About Shira Abel Shira Abel is the CEO and Lead Strategist at Hunter & Bard (http://www.hunterandbard.com), a PR, marketing and design agency. Clients include: Folloze, Totango, Cyara, Sarine Technologies, Pushbullet, AXA Tech, CloudEndure, Pitango VC, Allianz, and more. Creator and host of the SaaS Insider podcast. Mentor at 500 Startups. Former professor of Marketing for Startups at Tel Aviv-Jaffa Academic College. MBA from Kellogg School of Management. Loves family time, cooking, and traveling. Hates writing about herself in the third person. She lives with her husband, teen and tween sons and a very large Great Pyrenees. If you would like to be interviewed on SaaS Insider - please contact Shira at the URL above. The SaaS Insider podcast is brought to you by Hunter & Bard, an agency specializing in PR, design, branding, and marketing strategy – helping SaaS companies develop mindshare. It’s also a member of the C-Suite Radio Network. Check out Hunter & Bard today at http://hunterandbard.com Tags and Keywords: saas, marketing, ABM Facebook Status: Crissy Vetere-Saunders, the Co-Founder of CS2 Marketing, shares her thoughts with the host @shiraabel on AMB, setting up marketing operations, and necessary tools. Tune in to #SaaSInsider to learn how they can help your B2B business. Twitter Status: Crissy Vetere-Saunders, the Co-Founder of CS2 Marketing, and the host @shiraabel discuss #AMB and setting up marketing operations. #SaaSInsider

While at online education company Penn Foster, Daniel Marotta was able to prove that not only did students who participated in their online community take more exams and pass more exams, but they also paid more tuition and defaulted less on their tuition. Now at the largest provider of employer-sponsored child care, Daniel just launched a brand new community, and it’s always fun to talk to someone in the middle of a launch. Plus: Using community as a value-add to employer-provided benefits Jive Software’s decision to sell their external community business to Lithium Making gamification meaningful Our Podcast is Made Possible By… If you enjoy our show, please know that it’s only possible with the generous support of our sponsor: Higher Logic. Big Quotes “I think anywhere we can take negative feedback and be part of that conversation, and work with the customer to improve our processes and services, that’s where we can have the biggest impact.” — @MassMarotta “In some cases, you’re pinning your career, or at least your time at that company, on to this software decision. It’s such a big investment, where if it doesn’t go right, it could literally mean your job. That’s got to be a scary thing.” — @patrickokeefe “It’s fun for me to dive into what we’re trying to achieve with gamification. How do we change that behavior with a member of the base to actually achieve that result? There’s an element of psychology with it, and then you tie it in with technology and marry the two together, and you start making movements in the community in a positive direction. That’s where I enjoy myself, really seeing the results from inception to execution. Then, as we all know, community strategies evolve and change, so must the gamification strategy. It is a living, breathing thing that always needs attention. You can’t just set it and forget it.” — @MassMarotta “I don’t know if community gets more fun as you get more experience, but it definitely gets more interesting as your process becomes more refined as a professional.” — @patrickokeefe About Daniel Marotta Daniel Marotta has been a community professional for over 10 years. He’s implemented community strategies that span financial services, high tech, manufacturing, and education industries. Daniel lives for customer advocacy and has been the voice of the customer for some of Fortune 500’s most prominent companies. He currently resides in Boston, MA and works for the industry leader in child care. Related Links Sponsor: Higher Logic, the community platform for community managers Daniel on LinkedIn CommunityCo, where Patrick has accepted the role of director of community, leading online community efforts for the company’s portfolio of communities, including YEC, the Forbes Councils and Men’s Health Fitness Council Ryan Paugh and Scott Gerber, the founders of CommunityCo Jenn Pedde, former Community Signal guest, who helped make Patrick’s career move possible Bright Horizons, a provider of early education and preschools, employer-sponsored child care, back-up care, educational advisory services and other work and life solutions, where Daniel is director of community Bright Horizons Community Lithium Technologies, a community software company who recently acquired Jive Software’s external community platform, Jive-x Community Signal episode with Kim England, where we discussed how the selection of an enterprise community software vendor can have a professional cost “Lithium Adds Jive-x Tech to its Customer Community Platform” by Barry Levine for MarTech Today, about how Lithium will handle Jive-x customers for now Salesforce Community Cloud, which Bright Horizon uses to power their community Daniel on Twitter Transcript View transcript on our website Your Thoughts If you have any thoughts on this episode that you’d like to share, please leave me a comment, send me an email or a tweet. If you enjoy the show, we would be so grateful if you spread the word and supported Community Signal on Patreon. Thank you for listening to Community Signal.

Six and a half years ago, Kim England, global community director at multinational publishing and education company Pearson, led the company’s transition from a disjointed collection of more than 130 intranets, to an enterprise social network (ESN) powered by Jive. Recently, she said that Facebook’s move into the ESN space “should act as a wake-up call to Jive that they need to put collaboration and conversation back at the heart of their product.” Kim joins the show to talk about the current state of ESNs and what’s missing. Plus: The recent $462 million dollar acquisition of Jive and what it means for customers like Pearson What will determine the “winners and losers” in the ESN space over the next few years How well-connected ESNs help companies make better decisions across cultures, globally Big Quotes “[Workplace by Facebook] should act as a wake-up call to Jive Software that they need to put collaboration and conversation back at the heart of their product.” -@miss_england_19 “I still think that Jive has one of the best products out there. I make it my business to see what’s competing against it, and whenever I go to conferences and we talk about the various different vendors, I think Jive customers tend to have the more successful communities. They tend to have a lot less challenges, in terms of implementation. They get a lot of support from Jive. They’re a fantastic partner.” -@miss_england_19 “[ESNs that don’t focus on conversation become a] glorified 2.0 intranet. It’s not a collaboration space. … [Workplace by Facebook is] encouraging conversations. They are encouraging dialogue. It’s like Yammer on steroids. It’s exciting and it’s interesting, and it’s why people, who perhaps haven’t had an ESN before and are perhaps looking at it for the first time are saying, ‘This is amazing,’ because people know what Facebook is. People know what they’re getting with Facebook. Facebook doesn’t need instruction. It’s easy to use.” -@miss_england_19 “One of the things I felt when I listened to Facebook, talking about one of their [ESN] case studies with banks, was that they were a little bit arrogant, that they were almost the first people to do this. This is not a new space. And the case studies and what you’re talking about, we were talking about with Jive seven, eight years ago – for Pearson, six years ago. There’s an element like they think they’re the new kid on the block with the magic wand.” -@miss_england_19 “[Years ago, when Jive used to make big changes to their software, they would] ask customers, and we’d give you feedback. We’d tell you either why something wouldn’t work or why something would really, really work. That doesn’t happen anymore. We do feed into various different events that they have. I’ve been part of the advisory board for a couple of years, but I don’t seem to see any activity that actually reflects what I’m hearing from other customers. So, that, again, is where I think the wake-up call really needs to come from, because if they don’t listen to their customers – and the price point’s relatively expensive – why would I not look at other options, potentially?” -@miss_england_19 “If you look at things like Slack coming into the [ESN] market, it’s kind of free off the bat, but all these sort of little, miniature ESNs or small communities, they don’t really help the problem that an ESN is trying to solve, which is that you’ve got information in silos within an organization. Because the trouble is, with something like Slack and then having another tool and then maybe even having a Jive, is that they still all sit in those different systems. It only really, really works if you’ve got one chosen tool across the enterprise that everyone’s on board with, that everyone’s using, that there’s an investment behind. Resourcing it properly with community managers and training people and being really clear about its purpose, and then committing to it for the long term.” -@miss_england_19 About Kim England Kim England has more than 12 years of experience as a communication and community practitioner and, during the last 6, she has successfully implemented two Jive Software communities at Pearson, the multinational publishing and education company. She works at all levels of the organization to drive business value using Pearson’s enterprise social network communities. In addition to the overall direction and strategy of the platforms, her role supports the business through coaching and engagement to help leaders develop their own business collaboration strategies. Kim is a thought leader on planning, implementing and delivering social business platforms. She is a member of the Jive executive advisory board, co-founder of ESNanon and regularly shares her experience on the topic of enterprise social networks and building successful communities on the conference and speaker circuit. Related Links sociouscommunity, Kim’s blog Pearson, where Kim is global community director Community Signal’s Patreon campaign, where you can support the show Jive Software, which Pearson uses to power their Neo internal community platform for employees ESNanon, a resource for enterprise social network professionals, co-founded by Kim Community Signal episode with Dina Vekaria of Pearson “Pearson Wins Jive Award for Employee Engagement” press release Jive’s Pearson case study Kim’s tweet about Workplace by Facebook serving as a wake-up call for Jive “Making the Switch from Jive to Workplace by Facebook” by Talk Social to Me, referenced in Kim’s tweet Yammer, an enterprise social networking service, owned by Microsoft Workplace by Facebook pricing Lithium, another community software company at the higher end of the price scale Community Signal episode with Maggie McGary, talking about the association management software space “Heys Luggage’s Warranty Isn’t Worth Much” by Patrick “Jive Software Enters into Definitive Agreement to Become Part of the Aurea Family of Companies for $462 Million in Cash” press release ESW Capital, who acquired Jive through affiliate Wave Systems, placing it in the Aurea family of companies “Jive Software’s Buyer: ‘This is a Bet-the-Company Acquisition for Us” by Mike Rogoway for The Oregonian Elisa Steele, CEO of Jive Software “Jive Software Completes its $462 Million Sale” by Mike Rogoway for The Oregonian, covering Steele’s plans to leave the company SharePoint, a collaboration platform from Microsoft Slack, a communication tool used by many companies Penguin and the Financial Times, two companies formerly owned or wholly-owned by Pearson, content from which still populates Pearson’s Jive-powered site “Censor Block and the Most Efficient Use of Your Forums’ Word Censor Feature” by Patrick JiveWorld, Jive’s customer conference Kim on Twitter “Pearson’s People-Centric Intranet,” a series of videos from Jive, featuring Kim Transcript View the transcript on our website Your Thoughts If you have any thoughts on this episode that you’d like to share, please leave me a comment, send me an email or a tweet. If you enjoy the show, we would be so grateful if you spread the word and supported Community Signal on Patreon. Thank you for listening to Community Signal.

  (Aragon Live Podcast) – In this episode, Aragon analysts explore the implications of the Jive Software acquisition and the latest news on Apple’s iPhone 8, Microsoft versus Apple, and Facebook. The Jive Acquisition, iPhone 8, Microsoft vs. Apple, and Facebook – Aragon Live            

Brian talks with Alex Polvi (@polvi, Founder/CEO of @CoreOSLinux) about how startups measure innovation, the evolution of both Tectonic solution and CoreOS projects, the evolution of Kubernetes and how many companies are building digital presences (web/mobile). This show sponsored by Intel Cloud For All Show Links: Krispy Kreme Challenge Donations Topic 1 - Let's start with product updates. It's been about six months since we talked with Redbeard (Brian Harrington) about CoreOS and security at OSCON. What's new with CoreOS (Tectonic, Kubernetes 1.0, Clair, etc.) Topic 2 - Kubernetes get most of the attention, but let's talk about "Clair" since it aligns to CoreOS's goal of securing the Internet. What is it and how does it work? Topic 3 - Tectonic was announced as GA in December. How has the shift from project/product based offerings to more solution-centric offerings changed your interaction with the market? Topic 4 - As best I can tell, your customers seem to be digital-centric companies (Samsung, Jive Software, etc.) with customer-facing applications. Is that the ideal customer profile for where CoreOS is today? Topic 5 - The other day you sent a tweet that mentioned how many releases that CoreOS had done in 2015. And I've seen about 6-10 more companies send a similar tweet. First time I've seen the release metric be the end-of-year measurement at a company level. Why is that happening now? Topic 6 - What's the sentiment in Silicon Valley these days about startups? Interest rates moved up a little bit, many unicorns ($1B valuations) were created in 2014-2015. Are the investors saying anything to startups in early 2016 that's different than 2014 or 2015?

Many founders hope to one day take their company public on the stock market and have it be worth over $1B+ in market cap. To Dave Hersh, this dream is a reality with Jive Software, a company he founded and lead for 8 years and through 3 different business models. Dave also happens to be one of my personal mentors and friends. This week we have the honor of interviewing Dave, who runs a brilliant startup blog and often talks about founder's impatience. I ask Dave many tough and interesting questions this week like: You were involved with Jive for 8 years and stepped out right before it went public. Can you tell us why? What did you learn about work/life balance? Can you tell us about any bad startup ideas you had before Jive and how you knew Jive was different? What are the top 3 most common mistakes that you see startup founders make? What’s the best piece of advice you have ever received about starting companies? A few years ago, you became a Venture Capitalist with the top VC firm Andreessen Horowitz. What has being a VC taught you about startups and founders that you didn’t realize while being a founder? How has the way you approach and think about startups changed over the years?

In part two of my interview with Todd Forsythe, Vice President of Conversation Marketing at EMC we get more insights into their social business journey anchored in advocacy. In this interview, we explore their strategy to harness the influence of employees using the Jive Software community and collaboration platform. Download the full case study here.  Tune into the video version of the Social Business Engine show on YouTube. To your social business success!  Bernie Borges Find and Convert

This episode of Social Business Engine is part one of my interview with Todd Forsythe, V.P. of Conversation Marketing at EMC. You'll learn how the EMC Community Network (ECN), powered by Jive Software, provides a single destination for customers, partners and employees to collaborate on best practices, seek product support and download software. You'll get an inside look at how EMC has exploded the community to more than 250,000 and generated significant, measurable outcome by turning loyal customers into brand advocates. Download the case study for more insights summarized below.   Learn how EMC has: Exploded the community to more than 250,000 Increased content downloads by 50% Increased video consumption by 200% Boost online event participation from hundreds to more than 10,000 per event Saved $750,000 per year in launch costs Increased engagement 60% year over year Take a look behind the scenes to see how and why community members spend on average 240% more than non members

As Director of Social Products at Webtrends, Justin drives the development of social products and acts as a social media thought leader for the company.  He was the key component behind the development of Webtrends' Facebook Analytics as well as the end to end Facebook campaign solutions – a market first for the industry. Kistner joined Webtrends from Voce Communications, where he helped architect social strategy for clients such as Intel and Oracle. He previously spent time as a Social Engagement Coordinator at Jive Software, and was the owner of Metafluence, Inc. , an independent web presence consultancy. In addition to his role at Webtrends, Kistner also writes for TrueSlant (acquired by Forbes), the Webtrends blog, and Social Fresh. He has been featured as a speaker at conferences such as OMMA Global, Web 2.0 Expo, eMetrics, and Social Fresh. In his free time, he founded Beer and Blog - a blogging meet up hosted in 18 cities from Portland to Tokyo. Kistner also holds a bachelor degree in advertising from the University of Oregon.

Ben Kiker is the Chief Marketing Officer at Jive Software, the recognized leader in the emerging Social Business Software market. With over 3,000 customers and 15 million users, Jive works with some of the world’s most recognizable brands, revolutionizing how information and expertise is shared within their organizations. In this podcast, Ben explains the four keys [...]

Join Jason Hartman as he interviews Bronwyn Saglimbeni, founder of Bronwyn Communications, on the art of public speaking and how to push yourself beyond the basics so that your presentation captivates your audience from start to finish.  For nearly 15 years, Bronwyn has worked with clients to improve their public speaking and media relations skills, challenging them to bring out more of themselves in their communications. Bronwyn is known for her playful, irreverent approach to coaching, combined with her knack for delivering “tough love” in a way that allows executives to achieve true breakthroughs. Bronwyn encourages clients to be authentic, engaging and approachable, which has resulted in successful interviews for clients in publications such as the New York Times, the Wall Street Journal, Businessweek, and speaking engagements at top industry events including Ad:Tech, AAAAs, AdAge Digital, CreativityandTech, Web 2.0 Expo and others. Bronwyn has also worked with clients preparing for television appearances including American Idol, The Oprah Show, and Home Shopping Network. Bronwyn's corporate communications career spans from working with digital marketing agencies (Isobar, Carat, Freestyle Interactive, Organic) to enterprise software companies (Jive Software, Interwoven, Savvion, Onyx Software, HNC Software), to financial services organizations (ClearStation, E*TRADE) and consumer technology start-ups (Vello, AnchorFree, Propel).

After an unintended hiatus, we're back! This week, Mike Marfise of Jive Software tells us how the tech industry's understanding of innovation has matured. Plus, a good example of how to use social media to share product details and plans with your customers. (c) 2010 Tom Grant.

In the burgeoning software hub of Portland, OR, one company is breaking new ground today. Jive Software, a maker of “social business software” that helps employees communicate with each other and manage their work information, is releasing a new product called SBS 3.0. The software is targeted to businesses, and its goal is to let [...]Click here to play