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WCR Nation Ep. 455 | A Window Cleaning Podcast If you're spending money on marketing your window cleaning business and not seeing results… we need to talk. In this episode of WCR Nation, I break down the real do's and don'ts of window cleaning advertising — what actually works, what wastes your money, and how to stand out in a crowded market. We're diving into: • How to advertise your window cleaning business • Google Ads vs Facebook Ads for window cleaners • Why most window cleaning marketing fails Too many window cleaners throw cash at marketing without a plan. Good advertising isn't luck. It's strategy. It's clarity. And it's understanding your customer. If you want more leads, better jobs, higher ticket customers, and a stronger brand in your local market — this episode will help you tighten it up. Stop guessing. Start marketing like a pro. Listen now and let's build a smarter window cleaning business. Ready to get more jobs? https://go.getjobber.com/7wlv3afo4va1 Track your Reviews with Nicejob! https://nicejob.partnerlinks.io/n3vwdaguk1uf Need supplies? Let me know! I would love to do that for you! Text/Call: 862-312-2026 https://windowcleaner.com/?sca_ref=3020234.dl0aAoVJ1A #WindowCleaning #WindowCleaningBusiness #WindowCleaningMarketing #WindowCleaningAdvertising #ServiceBusinessMarketing #LocalBusinessMarketing #HomeServiceMarketing #LeadGeneration #SmallBusinessGrowth #Entrepreneur #BusinessGrowth #WCRNation #WindowCleaners #MarketingStrategy
On today's podcast episode, we discuss advertising around the 2026 Winter Olympics: how marketers tackled fragmentation across media channels, how creators were used by Olympic broadcaster NBCUniversal, and which campaign was the best — and why. Join Senior Director of Podcasts and host Marcus Johnson, along with Senior Analyst and Editor Peter Allen Clark and Senior Director of Content Jeremy Goldman. Listen everywhere, and watch on YouTube and Spotify. Get more insights like these with our free, industry-leading newsletters covering advertising, marketing, and commerce. Sign up at emarketer.com/newsletters Follow us on Instagram at: https://www.instagram.com/emarketer/ For sponsorship opportunities contact us: advertising@emarketer.com For more information visit: https://www.emarketer.com/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com For a transcript of this episode click here: https://www.emarketer.com/content/podcast-inside-2026-winter-olympics-advertising-media-fragmentation-creators-brands-behind-numbers © 2026 EMARKETER
This episode is presented by Create A Video – Just as President Obama's Department of Justice spied on Donald Trump's 2016 campaign, newly-discovered documents reportedly show the Biden DOJ spied on Trump's 2024 campaign. As part of the bombshell report from Reuters, the current FBI director was targeted along with the current Chief-of-Staff, Susie Wiles, whose lawyer recorded a conversation with her without her knowledge. Subscribe to the podcast at: https://ThePetePod.com/ All the links to Pete's Prep are free: https://patreon.com/petekalinershow Media Bias Check: GroundNews promo code! Advertising and Booking inquiries: Pete@ThePeteKalinerShow.comGet exclusive content here!: https://thepetekalinershow.com/See omnystudio.com/listener for privacy information.
This episode is presented by Create A Video – Activists are organizing against an expansion of Interstate 77 through Charlotte, after a NCDOT plan was unveiled that included a double-decker highway with toll lanes. The activists successfully pressured their Democrats on City Council to hold a vote to delay the project for 60 days. But the Council probably doesn't have the power to actually stop the project. Subscribe to the podcast at: https://ThePetePod.com/ All the links to Pete's Prep are free: https://patreon.com/petekalinershow Media Bias Check: GroundNews promo code! Advertising and Booking inquiries: Pete@ThePeteKalinerShow.comGet exclusive content here!: https://thepetekalinershow.com/See omnystudio.com/listener for privacy information.
This episode is presented by Create A Video – The 4th Annual Coolest Dog of Charlotte is underway! The annual adorable contest raises money for local programs by the Charlotte Kiwanis Club. You can enter your pooch here. Plus, Julio is reunited with his owner after almost a year after being stolen. Also, Charlotte City Council looks like it's going to be pressured by activists to kill an expansion of the perpetually-clogged stretch of I-77 south of Uptown. Subscribe to the podcast at: https://ThePetePod.com/ All the links to Pete's Prep are free: https://patreon.com/petekalinershow Media Bias Check: GroundNews promo code! Advertising and Booking inquiries: Pete@ThePeteKalinerShow.comGet exclusive content here!: https://thepetekalinershow.com/See omnystudio.com/listener for privacy information.
Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We're breaking down highly involved, complex research into plain language and takeaways any marketer can use.In this episode, Elena and Rob explore why narrative ads work even when they say little about the product. The answer lies in image fluency. How easily a story can be pictured shapes how much people like the ad and the brand behind it.Topics covered: [01:05] "Image Fluency and Narrative Advertising Effects"[01:55] The four steps of ad processing[03:00] How matching visuals change brand attitudes[03:55] Familiar vs. unfamiliar story scenarios[04:35] How to make your ads easier to imagine[05:00] Why clarity matters more than originality To learn more, visit marketingarchitects.com/podcast or subscribe to our newsletter at marketingarchitects.com/newsletter. Resources: Chang, C. (2013). Imagery fluency and narrative advertising effects. Journal of Advertising, 42(1), 54–68. https://doi.org/10.1080/00913367.2012.749087 Get more research-backed marketing strategies by subscribing to The Marketing Architects on Apple Podcasts, Spotify, or wherever you listen to podcasts.
We've taught young people how to achieve but have we taught them how to feel, struggle, and grow? Host Anna Donaghey is joined by consultant Joanna Lilley, who works with young adults at the crossroads of high school, university, and early adulthood, to explore why so many high-achieving students feel anxious, overwhelmed, and unprepared for life.Together, they discuss the emotional blind spots shaping a generation, from overprotection and crisis-driven support, to the relentless pursuit of perfection and the lure of numbing out through tech, alcohol, and quick fixes. You'll also hear practical ideas for building genuine resilience, supporting emotional growth, and redefining success for both parents and teens.Here are the Highlights:00:00 Welcome back & why helping kids handle stress matters02:08 Why record numbers of students are struggling04:09 Tech, overstimulation & the accountability gap after leaving home05:27 Why current university support often misses the mark10:22 Are parents unintentionally “fixing” too much?11:29 Why adversity and struggle are key to building grit and resilience15:22 Coping, numbing, and the pull toward quick-fix behaviors18:10 Alcohol, substances, and the hidden culture of self-medication21:00 The emotional blind spots that make numbing so tempting23:12 How parents and schools can nurture real emotional intelligence and self-awareness29:02 Why Gen Z are the anxious generation33:57 How to support your teen without being a human shield for difficulty35:09 Letting go, empty nests, and finding your own path45:54 Why recovery, reflection, and even a gap year matter more than ever47:43 How intuition, creativity, and downtime build long-term resilience.Anna's book "What Are You Thirsty For? Rethinking Alcohol and The Life You Want", is now out in the world for you to buy!Order your copy, access her free tools and explore her coaching programmes at: https://thebigdrinkrethink.com/The Thirsty For More Mindset Lab is Anna's ‘inner circle' - a calm, thoughtful space where conversations continue, patterns are explored, and things begin to make sense. Find out more at: https://thirstyformore.substack.com/If you appreciate the podcast and would like to show a bit of love, you can donate the cost of a coffee here. It helps support the time and care that goes into making the show: https://buymeacoffee.com/bigdrinkrethinkAbout the host Anna:Anna is a certified Alcohol Mindset Coach, trained by Annie Grace of This Naked Mind. Drawing on her own journey out of alcohol addiction, she now helps others explore and control their drinking. With a career spanning 25 years as a Strategist in the Advertising industry, she combines her own lived experiences, with great insight into what makes us tick and what influences us to behave the way we do.Connect with Anna:Website: thebigdrinkrethink.comLinkedIn:
The delicious, healthful prune has long had a cross to bear: It's best known for making people poop. In the late 1990s, the California Prune Board set out on a quixotic mission to amend this sales-flattening reputation. It would attempt to rechristen this ancient fruit in the hopes the prune could one day be as unencumbered as an apricot, a raisin, or a fig. In a world where every product and person increasingly believes it's one good rebrand away from changing how they are seen, the story of the prune's attempt to become the “dried plum” is a telling tale about the impossibility of escaping who you really are—and the freedom that comes with self-acceptance. You'll hear from Richard Peterson, retired Executive Director of the California Prune Board; food writer and chef David Liebovitz; lawyer and lobbyist Dan Haley; and Kiaran Locy, Director of Brand and Industry Communications at the California Prune Board.This episode was written by Willa Paskin. It was edited by Evan Chung, our supervising producer. It was produced by Katie Shepherd. Decoder Ring is also produced by Max Freedman. Merritt Jacob is Senior Technical Director.If you have any cultural mysteries you want us to decode, email us at DecoderRing@slate.com or leave a message on our hotline at (347) 460-7281.Sources for This EpisodeBarry, Dave. Dave Barry Hits Below the Beltway, Ballantine Books, 2002. Brasher, Philip. “FDA Approves Prune Name Change,” ABC News, Feb. 1, 2001. Brasher, Philip. “Where's the beef? Kids give prune burgers the taste test,” Associated Press, Jan 29, 2002. Cimons, Marlene. “A New Wrinkle for the Prune Industry,” Los Angeles Times, Dec. 21, 1999.Crespi, John M., Harry M. Kaiser, Julian M. Alston, and Richard J. Sexton. “The Evaluation of Prune Promotion by the California Dried Plum Board,” The Economics of Commodity Promotion Programs: Lessons from California, Peter Lang USA, 2005. Davis, Glenn. “French History in Your City: San Jose, California - the Pellier Brothers,” Yale National Initiative, Sep. 2015. Fabricant, Florence. “In France, the Prune Holds a Noble Station,” The New York Times, Oct. 31, 2001.Fabricant, Florence. “Responsible Party: Richard Peterson; Rejuvenating The Humble Prune,” The New York Times, Aug. 13, 2000. Fabricant, Florence. “Underapprecaited: The Humble Prune,” The New York Times, Oct. 12, 1983.A Fortune In Two Old Trunks. Sunsweet, 1947. Fullan, Genevieve. “In Defense of Prunes,” Eater, Jun 21, 2022. Gellene, Denise. “New Wrinkle in an Old Story,” Los Angeles Times, Oct 16, 1997. Good Wrinkles. Sunsweet, 1951. Kamen, Al. “Sunday in the Loop: Plum Outta Luck,” Washington Post, Dec. 11, 1999. Koger, Chris. “Dried plums no longer: California prunes have new brand,” The Packer, Nov. 15, 2022. Lucas, Greg. “Who'd Have Thought? Pruneburgers / Juicy, tender and low-fat, they're surprising hits in school cafeterias,” San Francisco Chronicle, Aug. 9, 1999.Martin, Ronda Beaman. “Stan Freberg—His Credits and Contributions to Advertising,” M.A. Thesis, Texas Tech University, Dec. 1986. McKay, Leonard. “Louis Pellier,” San Jose Inside, Sep. 25, 2006.Morse, Rob. “Hold the prunes, hold the lettuce,” San Francisco Examiner, July 28, 1999. “Prune gets $10 million makeover -- as dried plum,” CNN, Sep. 13, 2000.Rao, Tejal. “In Praise of the Prune,” The New York Times Magazine, Feb. 16, 2017.Roach, Mary. “The power of prunes,” Salon, Nov. 5, 1999.Waters, Michael. “When the Dried Plum Lobby Tried to Make Pruneburgers Happen,” Atlas Obscura, April 13, 2018. Zasky, Jason. “Prunes: Turning Over a New Leaf,” Failure Magazine, Apr. 16, 2002. Hosted on Acast. See acast.com/privacy for more information.
The delicious, healthful prune has long had a cross to bear: It's best known for making people poop. In the late 1990s, the California Prune Board set out on a quixotic mission to amend this sales-flattening reputation. It would attempt to rechristen this ancient fruit in the hopes the prune could one day be as unencumbered as an apricot, a raisin, or a fig. In a world where every product and person increasingly believes it's one good rebrand away from changing how they are seen, the story of the prune's attempt to become the “dried plum” is a telling tale about the impossibility of escaping who you really are—and the freedom that comes with self-acceptance. You'll hear from Richard Peterson, retired Executive Director of the California Prune Board; food writer and chef David Liebovitz; lawyer and lobbyist Dan Haley; and Kiaran Locy, Director of Brand and Industry Communications at the California Prune Board.This episode was written by Willa Paskin. It was edited by Evan Chung, our supervising producer. It was produced by Katie Shepherd. Decoder Ring is also produced by Max Freedman. Merritt Jacob is Senior Technical Director.If you have any cultural mysteries you want us to decode, email us at DecoderRing@slate.com or leave a message on our hotline at (347) 460-7281.Get more of Decoder Ring with Slate Plus! Join for exclusive bonus episodes of Decoder Ring and ad-free listening on all your favorite Slate podcasts. Subscribe from the Decoder Ring show page on Apple Podcasts or Spotify. Or, visit slate.com/decoderplus for access wherever you listen.Sources for This EpisodeBarry, Dave. Dave Barry Hits Below the Beltway, Ballantine Books, 2002. Brasher, Philip. “FDA Approves Prune Name Change,” ABC News, Feb. 1, 2001. Brasher, Philip. “Where's the beef? Kids give prune burgers the taste test,” Associated Press, Jan 29, 2002. Cimons, Marlene. “A New Wrinkle for the Prune Industry,” Los Angeles Times, Dec. 21, 1999.Crespi, John M., Harry M. Kaiser, Julian M. Alston, and Richard J. Sexton. “The Evaluation of Prune Promotion by the California Dried Plum Board,” The Economics of Commodity Promotion Programs: Lessons from California, Peter Lang USA, 2005. Davis, Glenn. “French History in Your City: San Jose, California - the Pellier Brothers,” Yale National Initiative, Sep. 2015. Fabricant, Florence. “In France, the Prune Holds a Noble Station,” The New York Times, Oct. 31, 2001.Fabricant, Florence. “Responsible Party: Richard Peterson; Rejuvenating The Humble Prune,” The New York Times, Aug. 13, 2000. Fabricant, Florence. “Underapprecaited: The Humble Prune,” The New York Times, Oct. 12, 1983.A Fortune In Two Old Trunks. Sunsweet, 1947. Fullan, Genevieve. “In Defense of Prunes,” Eater, Jun 21, 2022. Gellene, Denise. “New Wrinkle in an Old Story,” Los Angeles Times, Oct 16, 1997. Good Wrinkles. Sunsweet, 1951. Kamen, Al. “Sunday in the Loop: Plum Outta Luck,” Washington Post, Dec. 11, 1999. Koger, Chris. “Dried plums no longer: California prunes have new brand,” The Packer, Nov. 15, 2022. Lucas, Greg. “Who'd Have Thought? Pruneburgers / Juicy, tender and low-fat, they're surprising hits in school cafeterias,” San Francisco Chronicle, Aug. 9, 1999.Martin, Ronda Beaman. “Stan Freberg—His Credits and Contributions to Advertising,” M.A. Thesis, Texas Tech University, Dec. 1986. McKay, Leonard. “Louis Pellier,” San Jose Inside, Sep. 25, 2006.Morse, Rob. “Hold the prunes, hold the lettuce,” San Francisco Examiner, July 28, 1999. “Prune gets $10 million makeover -- as dried plum,” CNN, Sep. 13, 2000.Rao, Tejal. “In Praise of the Prune,” The New York Times Magazine, Feb. 16, 2017.Roach, Mary. “The power of prunes,” Salon, Nov. 5, 1999.Waters, Michael. “When the Dried Plum Lobby Tried to Make Pruneburgers Happen,” Atlas Obscura, April 13, 2018. Zasky, Jason. “Prunes: Turning Over a New Leaf,” Failure Magazine, Apr. 16, 2002. Hosted on Acast. See acast.com/privacy for more information.
The delicious, healthful prune has long had a cross to bear: It's best known for making people poop. In the late 1990s, the California Prune Board set out on a quixotic mission to amend this sales-flattening reputation. It would attempt to rechristen this ancient fruit in the hopes the prune could one day be as unencumbered as an apricot, a raisin, or a fig. In a world where every product and person increasingly believes it's one good rebrand away from changing how they are seen, the story of the prune's attempt to become the “dried plum” is a telling tale about the impossibility of escaping who you really are—and the freedom that comes with self-acceptance. You'll hear from Richard Peterson, retired Executive Director of the California Prune Board; food writer and chef David Liebovitz; lawyer and lobbyist Dan Haley; and Kiaran Locy, Director of Brand and Industry Communications at the California Prune Board.This episode was written by Willa Paskin. It was edited by Evan Chung, our supervising producer. It was produced by Katie Shepherd. Decoder Ring is also produced by Max Freedman. Merritt Jacob is Senior Technical Director.If you have any cultural mysteries you want us to decode, email us at DecoderRing@slate.com or leave a message on our hotline at (347) 460-7281.Get more of Decoder Ring with Slate Plus! Join for exclusive bonus episodes of Decoder Ring and ad-free listening on all your favorite Slate podcasts. Subscribe from the Decoder Ring show page on Apple Podcasts or Spotify. Or, visit slate.com/decoderplus for access wherever you listen.Sources for This EpisodeBarry, Dave. Dave Barry Hits Below the Beltway, Ballantine Books, 2002. Brasher, Philip. “FDA Approves Prune Name Change,” ABC News, Feb. 1, 2001. Brasher, Philip. “Where's the beef? Kids give prune burgers the taste test,” Associated Press, Jan 29, 2002. Cimons, Marlene. “A New Wrinkle for the Prune Industry,” Los Angeles Times, Dec. 21, 1999.Crespi, John M., Harry M. Kaiser, Julian M. Alston, and Richard J. Sexton. “The Evaluation of Prune Promotion by the California Dried Plum Board,” The Economics of Commodity Promotion Programs: Lessons from California, Peter Lang USA, 2005. Davis, Glenn. “French History in Your City: San Jose, California - the Pellier Brothers,” Yale National Initiative, Sep. 2015. Fabricant, Florence. “In France, the Prune Holds a Noble Station,” The New York Times, Oct. 31, 2001.Fabricant, Florence. “Responsible Party: Richard Peterson; Rejuvenating The Humble Prune,” The New York Times, Aug. 13, 2000. Fabricant, Florence. “Underapprecaited: The Humble Prune,” The New York Times, Oct. 12, 1983.A Fortune In Two Old Trunks. Sunsweet, 1947. Fullan, Genevieve. “In Defense of Prunes,” Eater, Jun 21, 2022. Gellene, Denise. “New Wrinkle in an Old Story,” Los Angeles Times, Oct 16, 1997. Good Wrinkles. Sunsweet, 1951. Kamen, Al. “Sunday in the Loop: Plum Outta Luck,” Washington Post, Dec. 11, 1999. Koger, Chris. “Dried plums no longer: California prunes have new brand,” The Packer, Nov. 15, 2022. Lucas, Greg. “Who'd Have Thought? Pruneburgers / Juicy, tender and low-fat, they're surprising hits in school cafeterias,” San Francisco Chronicle, Aug. 9, 1999.Martin, Ronda Beaman. “Stan Freberg—His Credits and Contributions to Advertising,” M.A. Thesis, Texas Tech University, Dec. 1986. McKay, Leonard. “Louis Pellier,” San Jose Inside, Sep. 25, 2006.Morse, Rob. “Hold the prunes, hold the lettuce,” San Francisco Examiner, July 28, 1999. “Prune gets $10 million makeover -- as dried plum,” CNN, Sep. 13, 2000.Rao, Tejal. “In Praise of the Prune,” The New York Times Magazine, Feb. 16, 2017.Roach, Mary. “The power of prunes,” Salon, Nov. 5, 1999.Waters, Michael. “When the Dried Plum Lobby Tried to Make Pruneburgers Happen,” Atlas Obscura, April 13, 2018. Zasky, Jason. “Prunes: Turning Over a New Leaf,” Failure Magazine, Apr. 16, 2002. Hosted on Acast. See acast.com/privacy for more information.
The delicious, healthful prune has long had a cross to bear: It's best known for making people poop. In the late 1990s, the California Prune Board set out on a quixotic mission to amend this sales-flattening reputation. It would attempt to rechristen this ancient fruit in the hopes the prune could one day be as unencumbered as an apricot, a raisin, or a fig. In a world where every product and person increasingly believes it's one good rebrand away from changing how they are seen, the story of the prune's attempt to become the “dried plum” is a telling tale about the impossibility of escaping who you really are—and the freedom that comes with self-acceptance. You'll hear from Richard Peterson, retired Executive Director of the California Prune Board; food writer and chef David Liebovitz; lawyer and lobbyist Dan Haley; and Kiaran Locy, Director of Brand and Industry Communications at the California Prune Board.This episode was written by Willa Paskin. It was edited by Evan Chung, our supervising producer. It was produced by Katie Shepherd. Decoder Ring is also produced by Max Freedman. Merritt Jacob is Senior Technical Director.If you have any cultural mysteries you want us to decode, email us at DecoderRing@slate.com or leave a message on our hotline at (347) 460-7281.Get more of Decoder Ring with Slate Plus! Join for exclusive bonus episodes of Decoder Ring and ad-free listening on all your favorite Slate podcasts. Subscribe from the Decoder Ring show page on Apple Podcasts or Spotify. Or, visit slate.com/decoderplus for access wherever you listen.Sources for This EpisodeBarry, Dave. Dave Barry Hits Below the Beltway, Ballantine Books, 2002. Brasher, Philip. “FDA Approves Prune Name Change,” ABC News, Feb. 1, 2001. Brasher, Philip. “Where's the beef? Kids give prune burgers the taste test,” Associated Press, Jan 29, 2002. Cimons, Marlene. “A New Wrinkle for the Prune Industry,” Los Angeles Times, Dec. 21, 1999.Crespi, John M., Harry M. Kaiser, Julian M. Alston, and Richard J. Sexton. “The Evaluation of Prune Promotion by the California Dried Plum Board,” The Economics of Commodity Promotion Programs: Lessons from California, Peter Lang USA, 2005. Davis, Glenn. “French History in Your City: San Jose, California - the Pellier Brothers,” Yale National Initiative, Sep. 2015. Fabricant, Florence. “In France, the Prune Holds a Noble Station,” The New York Times, Oct. 31, 2001.Fabricant, Florence. “Responsible Party: Richard Peterson; Rejuvenating The Humble Prune,” The New York Times, Aug. 13, 2000. Fabricant, Florence. “Underapprecaited: The Humble Prune,” The New York Times, Oct. 12, 1983.A Fortune In Two Old Trunks. Sunsweet, 1947. Fullan, Genevieve. “In Defense of Prunes,” Eater, Jun 21, 2022. Gellene, Denise. “New Wrinkle in an Old Story,” Los Angeles Times, Oct 16, 1997. Good Wrinkles. Sunsweet, 1951. Kamen, Al. “Sunday in the Loop: Plum Outta Luck,” Washington Post, Dec. 11, 1999. Koger, Chris. “Dried plums no longer: California prunes have new brand,” The Packer, Nov. 15, 2022. Lucas, Greg. “Who'd Have Thought? Pruneburgers / Juicy, tender and low-fat, they're surprising hits in school cafeterias,” San Francisco Chronicle, Aug. 9, 1999.Martin, Ronda Beaman. “Stan Freberg—His Credits and Contributions to Advertising,” M.A. Thesis, Texas Tech University, Dec. 1986. McKay, Leonard. “Louis Pellier,” San Jose Inside, Sep. 25, 2006.Morse, Rob. “Hold the prunes, hold the lettuce,” San Francisco Examiner, July 28, 1999. “Prune gets $10 million makeover -- as dried plum,” CNN, Sep. 13, 2000.Rao, Tejal. “In Praise of the Prune,” The New York Times Magazine, Feb. 16, 2017.Roach, Mary. “The power of prunes,” Salon, Nov. 5, 1999.Waters, Michael. “When the Dried Plum Lobby Tried to Make Pruneburgers Happen,” Atlas Obscura, April 13, 2018. Zasky, Jason. “Prunes: Turning Over a New Leaf,” Failure Magazine, Apr. 16, 2002. Hosted on Acast. See acast.com/privacy for more information.
This episode is presented by Create A Video – Several things came through in President Trump's speech before Congress last night - the "why" behind his policies and actions. It boils down to his love of America and of the American people. One may disagree with whether specific actions actually will help, of course. But the motivation -- his "why" -- seems to be consistent. Subscribe to the podcast at: https://ThePetePod.com/ All the links to Pete's Prep are free: https://patreon.com/petekalinershow Media Bias Check: GroundNews promo code! Advertising and Booking inquiries: Pete@ThePeteKalinerShow.comGet exclusive content here!: https://thepetekalinershow.com/See omnystudio.com/listener for privacy information.
This episode is presented by Create A Video – President Donald Trump's State of the Union speech last night was a defense of first principles: that the American government's primary duty is to protect and serve Americans and to give them the space to succeed. Subscribe to the podcast at: https://ThePetePod.com/ All the links to Pete's Prep are free: https://patreon.com/petekalinershow Media Bias Check: GroundNews promo code! Advertising and Booking inquiries: Pete@ThePeteKalinerShow.comGet exclusive content here!: https://thepetekalinershow.com/See omnystudio.com/listener for privacy information.
This episode is presented by Create A Video – President Donald Trump delivered his State of the Union address last night, and he laid an obvious trap for Democrats after telling them what he was about to do. Then he asked lawmakers to stand if they believe the first duty of the American government is to protect American citizens not illegal aliens. Democrats refused. Trump said, "You should be ashamed of yourselves." The campaign ads are already in production. Subscribe to the podcast at: https://ThePetePod.com/ All the links to Pete's Prep are free: https://patreon.com/petekalinershow Media Bias Check: GroundNews promo code! Advertising and Booking inquiries: Pete@ThePeteKalinerShow.comGet exclusive content here!: https://thepetekalinershow.com/See omnystudio.com/listener for privacy information.
Last week was about how to attend events. This week is about how to throw one. Marketecture CSO Sam Khoury joins Eric Franchi and Joe Zappa to break down why media companies and adtech firms host their own events, how to develop the right concept, set attendance and programming goals, land top speakers, and think through costs, sponsorship economics, and logistics. They also cover how to market an event, balance content with biz dev, and make events the ultimate expression of the community built around your brand.
This week, we revisit a conversation from last August when we first sat down with Justin Thomas-Copeland, who was in his first 100 days as the new CEO of the 4As. We get to catch up with Thomas-Copeland again at our annual Convene conference on February 25th in NYC for the highly anticipated session, State of the Nation. In this conversation, the new CEO discusses his transition into leadership and his vision for the future of the advertising organization that services ad agencies. He discusses the need for agility in serving members, with a focus on developing next-gen talent, driving human ingenuity, enhancing community engagement and lastly, leveraging technology to better deliver 4As offerings. Thomas-Copeland also shares his take on the future of awards in the industry, the impact of entertainment and influencers on the ad industry and what brands he thinks are driving the future of marketing.The Takeaways Grace is essential when transitioning into new positions, especially in leadership roles. Talent development, incorporating technology and community engagement are amongst the key focuses for the 4As moving forward. Copeland aims to foster a culture of human ingenuity within the industry. Agencies need safe spaces to learn and grow, especially in the age of AI. Talent management is a key concern for agencies. Brand building must adapt to new consumer behaviors. There used to only be ad agencies to execute brand messaging; today, there are a variety of services and specialized agencies to choose from. Technology is reshaping the competitive landscape. Awards need to evolve with industry standards and the incoming wave of new creatives who care less about awards and more about brand purpose and effectiveness. The entertainment industry and the creator economy are changing marketing dynamics. campaignlive.com Music - Take you Out by Lucid Tides, courtesy of Triple Scoop. What we know about advertising, you should know about advertising. Start your 1-month FREE trial to Campaign US. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
In our upcoming episode, we sit down with Sky to discover how to successfully market a hit TV series. We'll be joined by Lucy Johnstone, entertainment marketing director at Sky and NOW TV and Tim Yaw Struthers, head of original brands at Sky. They'll discuss how Sky creates winning marketing campaigns for its shows, how to create shared experiences with your audience, and how innovation ties together traditional and modern marketing. Get ready for an inside look at how TV shows are marketed, from green light to global launch. Can't wait for the full episode on Thursday? Check out the CIM Content hub now for all things marketing.
This episode is presented by Create A Video – In the aftermath of the historic US hockey teams gold medals, there is an army of miserable people (and online bots) trying to demoralize Americans. Don't let them. Celebrate Americans' achievements without shame. Subscribe to the podcast at: https://ThePetePod.com/ All the links to Pete's Prep are free: https://patreon.com/petekalinershow Media Bias Check: GroundNews promo code! Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com Get exclusive content here!: https://thepetekalinershow.com/See omnystudio.com/listener for privacy information.
This episode is presented by Create A Video – Dr. Ed Friedland spoke with the Charlotte Observer about last week's arrest of Marion Gales in the murder of Friedland's wife, Kim Thomas, in 1990. Friedland was initially charged in that murder, but the case was dismissed before it ever went to trial. Friedland blames the Charlotte-Mecklenburg Police for focusing on him and ignoring all the evidence against Gales for decades. Subscribe to the podcast at: https://ThePetePod.com/ All the links to Pete's Prep are free: https://patreon.com/petekalinershow Media Bias Check: GroundNews promo code! Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com Get exclusive content here!: https://thepetekalinershow.com/See omnystudio.com/listener for privacy information.
This episode is presented by Create A Video – Andrew Dunn is the publisher of Longleaf Politics and a contributing columnist to The Charlotte Observer. He joined me to discuss how the story about former Gov. Roy Cooper's release of 3,500 prisoners doesn't seem to be breaking out of the conservative media ecosystem. Plus, record fundraising by the NC Speaker of the House. Subscribe to the podcast at: https://ThePetePod.com/ All the links to Pete's Prep are free: https://patreon.com/petekalinershow Media Bias Check: GroundNews promo code! Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com Get exclusive content here!: https://thepetekalinershow.com/See omnystudio.com/listener for privacy information.
https://media.blubrry.com/my_future_business/mfbpodcast.s3.ap-southeast-2.amazonaws.com/MFB+SHOW+539+JAMIE+SYLVIAN.mp3Subscribe: Email | TuneIn | RSSInterview With Jamie SylvianHow to Turn Your Corporate Experience Into a Location-Independent Career#ExecutiveNomad #LocationIndependentCareer #JamieSylvianHi, and welcome to the show!On today's show I have the pleasure of welcoming author, podcaster and founder of Executive Nomad, Jamie Sylvian, to talk about how professionals over 50 can turn decades of corporate expertise into a location-independent advisory business — free from titles, borders, and a single employer.There's a moment many senior executives know well. The restructuring email lands, the algorithm flags you as overqualified, and the company you gave decades to quietly reorganises around people half your age. You're not finished — but the corporate world has decided you are. Jamie has built a movement around refusing that narrative. Jamie, who is the founder of ExecutiveNomad.com, has run a location-independent consulting business since 1991, co-founded a company that sold for £210 million, and closed over $100 million in deals across fintech, energy, and infrastructure — all while living and working from Greek harbour towns, Thai beach apartments, and European ski resorts.His framework, Rewire, Repackage, Repurpose, guides executives through separating identity from job title, packaging expertise into consulting, coaching, non-executive director roles, or workshop income streams, and connecting those skills to a global client base. The result is a portfolio career with multiple clients, multiple income streams, and no geographic anchor.His two companion books complete the picture. Executive Nomad: The Rise of the Sovereign Professional makes the philosophical case — the corporate ladder has structurally collapsed for experienced professionals, autonomy has replaced employment as the foundation of stability, and AI elevates deep expertise rather than replacing it. Rewire, Repackage, Repurpose: The Strategy then delivers the practical blueprint for making it happen.If you've spent decades building expertise the world needs and are ready to stop renting it to a single employer, this conversation is for you.To learn more about the topics discussed, or to contact Jamie directly, click the link below.Disclosure of Material Connection: This is a sponsored post. My Future Business is disclosing this in accordance with the Federal Trade Commissions 16 CFR, Part 255: Guides Concerning the Use of Endorsements and Testimonials in Advertising.
In this episode, hosts Marshall and Nick explore the wild side of social media platforms, the importance of managing expectations in detailing, and the strategic value of distribution and marketing for detailers. They share insights on platform behaviors, customer communication, and growing a successful business in 2026.Chapters00:00 Introduction and Social Media Trends01:47 Facebook's Dominance and Platform Behaviors04:22 The Toxicity and Visibility of Facebook08:43 Facebook Groups and Community Insights11:04 Custom Logo Removal and Vehicle Customization13:09 Sticky Porsche Buttons and Interior Repairs16:12 Part Failures and Manufacturer Coatings19:00 Distribution and Building Long-Term Revenue22:20 Starting a Distribution Business in 202627:38 Customer Expectations and Paint Correction30:47 Managing Expectations with Light and Dark Lights34:24 Paint Correction and Test Spots37:00 Simplifying Coating Choices for Customers40:42 Handling Interior Damage and High Spots42:09 Interior Ceramic Coatings and Repair45:23 Piano Black Trim and Cosmetic Repairs47:08 New Detailing Business Tips and Community Engagement55:30 The Value of Yard Signs and Local Marketing01:02:25 Online Marketing vs Yard Signs in 202601:04:08 Final Tips and Contact for Distribution Opportunities
Marketers love the idea that premium media makes brands premium. But the research is surprisingly mixed. High involvement content can change how ads land, sometimes helping attitudes, sometimes hurting recall.This week, Elena, Angela, and Rob tackle the debate between premium media and efficient reach. They review mixed research on media context effects, break down the extreme cost differences between premium and standard TV placements, and share when high-profile media genuinely outperforms. Discover why sacrificing reach for prestige might hurt more than help.Topics covered: [02:00] Super Bowl advertising performance data[04:00] The history of premium media and costly signaling[09:00] Cost differences between premium and standard TV placements[14:00] When premium media actually performs better[18:00] Creative requirements for premium placements[26:00] Playing "Worth the Premium" game with real scenarios To learn more, visit marketingarchitects.com/podcast or subscribe to our newsletter at marketingarchitects.com/newsletter. Resources: Norris, Claire E.; Colman, Andrew M.; Aleixo, Paulo A. (2003). Selective Exposure to Television Programmes and Advertising Effectiveness. University of Leicester. Journal contribution. https://hdl.handle.net/2381/3983 Hartmann, W. R., & Klapper, D. (2016). Super Bowl Ads (Working Paper No. 2139). Stanford Graduate School of Business. https://web.stanford.edu/~wesleyr/SuperBowl.pdf Get more research-backed marketing strategies by subscribing to The Marketing Architects on Apple Podcasts, Spotify, or wherever you listen to podcasts.
Editors and co-hosts Damian Fowler and Ilyse Liffreing uncover insights and inspiration from leaders at the world's most influential brands. New episodes drop every Wednesday on all podcasting platforms and YouTube. Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.
This episode is powered by Linkedin Premium All-in-One. Check it out here. Rachel Allison is the Founder of Multi-Award-Winning Creative Storytelling Agency Axe and Saw. What does the future of PR look like in a world where anyone with a smartphone can be a content creator? In this episode of Jimmy's Jobs of the Future, we sit down with Rachel Allison, the visionary founder of Axe and Saw, to deconstruct the changing landscape of media, branding, and storytelling. Rachel shares her journey from working in big corporate agencies to launching her own company.. She provides a masterclass on why "public relations" is really about public relationships and how brands must evolve beyond one-dimensional newspaper stories to thrive in today's digital-first economy. 00:00 Intro 02:44 Leaving big agency life 04:17 The First Client 06:21 What's Changing in PR? 09:29 The Spotify Wrapped Effect 12:18 Brand Beckham 14:28 Politics and New Media 15:53 What word makes PR people "physically ill" 17:39 Organic Virality 20:02 Advertising vs. PR 23:18 Personal vs. Agency Brand: Navigating "rogue" energy as a founder 25:34 Why building a career is easier, but harder than ever 28:01 Advice for the Next Generation 34:44 LinkedIn Advert 38:59 Scaling an Agency 39:12 The Role of AI in PR 48:13 The importance of looking after entrepreneurs to drive future growth. Follow us on socials! Instagram: https://www.instagram.com/jimmysjobs Tiktok: https://www.tiktok.com/@jimmysjobsofthefuture Twitter / X: https://www.twitter.com/JimmyM Linkedin: https://www.linkedin.com/in/jimmy-mcloughlin-obe/ Want to come on the show? hello@jobsofthefuture.co Sponsor the show or Partner with us: sunny@jobsofthefuture.co Check out our clips channel here! ⬇️ https://www.youtube.com/@JimmysJobsClips Credits: Host / Exec Producer: Jimmy McLoughlin OBE Producer: Sunny Winter https://www.linkedin.com/in/sunnywinter/ Junior Producer: Thuy Dong Learn more about your ad choices. Visit podcastchoices.com/adchoices
What happens when millions of immersive experiences meet a generation that expects to participate — not just watch? On Roblox, creators power the culture, community and commerce driving the platform forward. In this episode, Roblox leaders Stephanie Latham and Louqman Parampath unpack how a creator-first model is reshaping advertising — and why brands from fashion to financial services see Roblox as the place to reach the next generation.
Brent Peterson interviews Vibhor Kapoor, Chief Business Officer at AdRoll. They discuss the evolution of AdRoll from a retargeting platform to a full funnel marketing solution, the importance of personalization in B2B advertising, and the future of advertising in AI platforms. Vibhor shares insights on the role of agents in e-commerce, the balance between AI-generated content and authentic storytelling, and the significance of understanding intent data for effective advertising. He also offers predictions for the upcoming quarter regarding technology and advertising innovations.TakeawaysVibhor Kapoor oversees product management, partnerships, and marketing at AdRoll.AdRoll has evolved from a retargeting platform to a full funnel marketing solution.B2B advertising requires personalization to engage multiple decision-makers.AI platforms are changing the landscape of advertising and e-commerce.Agents may play a significant role in future e-commerce transactions.Authentic content is more effective than low-quality, high-velocity content.Understanding intent data is crucial for relevant advertising.AdRoll captures intent signals to create audience predictions.The future of advertising will involve a mix of AI and human-led content.Marketers should think across channels and stages of the funnel.Chapters00:00 Introduction to Vibhor Kapoor and AdRoll02:25 Understanding AdRoll's Evolution and B2B Marketing07:32 The Future of Advertising in AI Platforms10:43 The Role of Agents in E-commerce15:49 The Balance of AI and Human Engagement in Marketing18:06 Leveraging Intent Data for Better Advertising21:38 Predictions for Q1 and Future Trends in Advertising
Netflix has entered its advertising era, building a significant revenue driver. And it's just getting started. WARC's Alex Brownsell and Celeste Huang offer a deep dive into Netflix's approach and potential next steps, from its potential acquisition of Warner Bros. Discovery to new ventures in podcasts, gaming and live events. WARC subscribers can access the full report 'Platform Insights: Netflix' report on WARC.com here
This episode is presented by Create A Video – An amazing and historic victory by the men's and women's hockey teams over Canada capped off the Winter Olympics. And while normal Americans celebrated the monumental accomplishments, Leftists were left in emotional turmoil because they hate Trump and America right now. Also, Canadians are ill-equipped for sports-related trash talking. Subscribe to the podcast at: https://ThePetePod.com/ All the links to Pete's Prep are free: https://patreon.com/petekalinershow Media Bias Check: GroundNews promo code! Advertising and Booking inquiries: Pete@ThePeteKalinerShow.comGet exclusive content here!: https://thepetekalinershow.com/See omnystudio.com/listener for privacy information.
This episode is presented by Create A Video – The jihadi-adjacent commie Mayor of New York City is recruiting snow shovelers to dig out of the blizzard slamming the city. To enroll, you have to be eligible to work in the USA and have 5 forms of identification. Unlike the voter ID debate, these requirements are NOT racisty. Subscribe to the podcast at: https://ThePetePod.com/ All the links to Pete's Prep are free: https://patreon.com/petekalinershow Media Bias Check: GroundNews promo code! Advertising and Booking inquiries: Pete@ThePeteKalinerShow.comGet exclusive content here!: https://thepetekalinershow.com/See omnystudio.com/listener for privacy information.
This episode is presented by Create A Video – AP Dillon is a reporter for the North State Journal. Read her reporting at NSJonline.com. She publishes a Substack.com newsletter called More To The Story. She joins me to discuss the latest in the government's effort to crack down on the 764 Cult that targets kids through online platforms like Roblox and Discord. Plus, a North Carolina man is killed after he entered Trump's Florida residence with a shotgun. Also, Mexico takes out a cartel leader and now there's a war between the government and the cartel. Subscribe to the podcast at: https://ThePetePod.com/ All the links to Pete's Prep are free: https://patreon.com/petekalinershow Media Bias Check: GroundNews promo code! Advertising and Booking inquiries: Pete@ThePeteKalinerShow.comGet exclusive content here!: https://thepetekalinershow.com/See omnystudio.com/listener for privacy information.
Et si on segmentait notre cible autrement qu'avec une simple description? Et si on mettait le comportement et le moment au cœur du sujet? Avec cet épisode je vous propose de revoir totalement votre façon de segmenter, et vous allez voir que ça en vaut la peine.Pour nous en parler, j'ai invité Grégory Blay-Desforges le Directeur d'Uber Advertising.Pour en savoir plus sur Grégory, vous pouvez le suivre sur LinkedIn. Autres épisodes qui pourraient vous plaire : *La stratégie d'Heineken expliquée par son Directeur Marketing Antoine SusiniC'est quoi le job d'un CEO ? avec Franck Denglos le PDG d'Adidas Italie---------------
Anna Tsui - entrepreneur, author, spiritual business coach,light worker is back on In The Good Company Podcast.Anna is a tough leader that helps people live and thrive duringthis time of major change and chaos.In this part 1 of the conversation, we talk about importanceof allowing ourselves to change, being optimistic in this intense world, Anna's take on energy of Frie Horse, importance of authenticity, taking align action and how we contribute to collective energy.Enjoy!Connect with Anna Tsui:Web: https://www.annatsui.com/Instagram: https://www.instagram.com/ms.annatsui/?hl=enTiktok: https://www.tiktok.com/@ms.annatsuiConnect with me:Instagram:https://www.instagram.com/annamaluskitzmann/Breathe with me:https://www.tinyspacetobreathe.comPlant trees:https://onetreeplanted.org/Chapters:00:00 Returning to the Podcast: A Special Reunion02:44 Embracing Inconsistency: The Creative Journey05:40 The Power of Optimism: Navigating Dark Times08:35 The Year of the Fire Horse: Harnessing Energies11:17 Grounding in Action: Balancing Fire and Stability13:12 NEW CHAPTER13:57 The Energy Grid: How Our Emotions Affect Others16:44 Shifting Perspectives: Seeing Power in Struggles19:32 The Importance of Self-Reflection and Authenticity22:16 The Light is Winning: A Positive Outlook on Challenges 31:45 Embracing the Light Within33:27 Confronting Darkness and Shadow Work36:23 The Role of Women in Transformation40:05 Integrating Darkness and Light44:00 Authenticity and the New Identity47:31 Connecting with the Divine Feminine49:11 Creating Impact Through ContentKey words: energy healing, authenticity, Fire Horse year, astrology, shadow work, collective consciousness, spiritual growth, self-discovery, empowerment, transformationDisclaimer: The content shared in this podcast is for educational and informational purposes only and is not intended as medical, psychological, therapeutic, legal, or professional advice. The host is not a licensed medical or mental health professional, and the information provided isnot a substitute for professional care, diagnosis, or treatment. Always seek the advice of a qualified healthcare provider or other licensed professional with any questions you may have regarding a medical or mental health condition.Never disregard or delay seeking professional advice because of something you heard on this podcast. Participation in this podcast and any practices, suggestions, or reflections discussed is voluntary, and you assume full responsibility for your choices, actions, and results. Advertising & Endorsements:This podcast may include advertisements, sponsorships, affiliate links, or paid partnerships. Any views or opinions expressed are those of the host and guests and do not necessarily reflect the views of sponsors or advertisers. While products or services may be mentioned or recommended, these references do not constitute guarantees, endorsements, or claims of effectiveness. You are encouraged to do your own research and use your own judgment before purchasing or engaging with any product or service mentioned.
Send a textEmail Lennie at lennielawson2020@gmail.com
We watch: 'Rich People Live Longer' from Hims & Hers - https://www.youtube.com/watch?v=aZ7Z5LTJWHM 'Question everything but yourself' from Equinox - https://www.youtube.com/watch?v=8hj-EIu94yk Kalshi - https://www.youtube.com/watch?v=-QMftwmyW-A See omnystudio.com/listener for privacy information.
This week on Hungry, the founders behind SULT — the electrolyte brand turning “unhinged luxury” into a cultural movement.From building a status-driven brand that people actually want to post on Instagram, to rewriting the rules of marketing in the age of TikTok and YouTube, this is a masterclass in modern brand-building.We get into why unpredictability creates obsession, why most brands overcomplicate business, and how SULT uses storytelling, sex appeal, humor, and world-building to stand out in a saturated wellness market.We talk Better & Wetter campaigns, Margot Robbie-style bath content, Hailey Bieber's Rhode, Vivienne Westwood fashion shows, F1 boxes, Michelin-star storytelling hooks — and why the first three seconds of your content might be everything.If you're building a brand, running a food or drink business, or trying to crack YouTube, this episode is packed with practical insight and uncomfortable truths.This isn't just about electrolytes.It's about status, culture, identity — and making something people feel part of.===========ON THE MENU===========The Wellness Culture BacklashMaking Electrolytes SexyConsistency vs Quality on SocialSocial Media Is Your CVWhat Is “Unhinged Luxury”?Unpredictability Creates ObsessionThe £15K Acoustics LessonThe Iceberg of Content CreationWhy We Can't Crack YouTubeFrom Empty Restaurant to Michelin HookThe Hardest Thing: Having a Point of ViewWhy Status Beats Shelf SpaceDo You Fit at Vivienne Westwood or F1?Why Rhode (Hailey Bieber) WinsBusiness Is Just X to YMake Brands Simple AgainThe 3-Second Attention EconomyIgnore Traditional Marketing Rules00:00 Intro00:01 Milly's Eating Disorder & Recovery00:05 Toxic Wellness & Running Culture00:09 SULT's "Not That Deep" Philosophy00:14 Netflix-ification of Brand Building00:19 Ignoring Experts & Taking Risks00:24 "Unhinged Luxury" & Storytelling00:30 Scaling in Public vs Building in Public00:34 The Whiteboard Content Strategy00:42 How to Write Viral Hooks00:46 Organic Growth vs Paid Ads00:56 The Brooklyn Beckham Story01:00 Choosing Brand Colors & Standing Out01:06 Why They Ignore Business Advice01:08 The Power of Anti-Selling01:13 Building a Tribe & Status01:15 Learning from Rhode & Anti-Trends01:17 Dealing with Copycats01:20 Embracing Chaos in Business01:22 Co-Founder Dynamics & Conflict01:28 The Simon Squibb Story01:33 Simplifying Business & Branding01:37 How the Co-Founders Met01:39 Why Launch an Electrolyte Brand?01:45 The 4 Pillars of Marketing01:53 Launching in Boots & Retail Strategy01:58 Financial Transparency & Investors
We watch: 'Rich People Live Longer' from Hims & Hers - https://www.youtube.com/watch?v=aZ7Z5LTJWHM 'Question everything but yourself' from Equinox - https://www.youtube.com/watch?v=8hj-EIu94yk Kalshi - https://www.youtube.com/watch?v=-QMftwmyW-A See omnystudio.com/listener for privacy information.
Check out the Public app for incredible investing tools and to support the show (LINK)Follow us on Instagram (@TheRundownDaily) for bonus content and instant reactions.In this deep dive, Zaid breaks down how Walmart became a $1 trillion company and why Wall Street is suddenly treating it like a tech stock.E-commerce is growing over 20%. Advertising revenue is surging. Orders are arriving in under three hours. And operating profits are expanding faster than sales.But at 42x forward earnings and with a new CEO stepping in, is this transformation sustainable?
This episode is presented by Create A Video – The US Supreme Court blocked President Trump's tariffs that he implemented after declaring a national emergency and using a 1977 law that allows presidents to regulate importation during emergencies. Subscribe to the podcast at: https://ThePetePod.com/ All the links to Pete's Prep are free: https://patreon.com/petekalinershow Media Bias Check: GroundNews promo code! Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com Get exclusive content here!: https://thepetekalinershow.com/See omnystudio.com/listener for privacy information.
This episode is presented by Create A Video – The first federal Antifa terrorism trial ended with a mistrial on the first day of jury selection in Texas. Facebook founder Mark Zuckerberg testified in a landmark case against the social media company over whether it intentionally addicted users. Subscribe to the podcast at: https://ThePetePod.com/ All the links to Pete's Prep are free: https://patreon.com/petekalinershow Media Bias Check: GroundNews promo code! Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com Get exclusive content here!: https://thepetekalinershow.com/See omnystudio.com/listener for privacy information.
This episode is presented by Create A Video – The North Carolina Republican Party is warning its voters about "counterfeit candidates" running in the party primary. Democrats have organized a concerted effort to run in GOP primaries to trick voters. Plus, a judge in Virginia blocked state Democrats' gerrymandering plan. They say they'll appeal. Subscribe to the podcast at: https://ThePetePod.com/ All the links to Pete's Prep are free: https://patreon.com/petekalinershow Media Bias Check: GroundNews promo code! Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com Get exclusive content here!: https://thepetekalinershow.com/See omnystudio.com/listener for privacy information.
Scoping, Empathy, Ideation: A Structured Process for Innovation Innovation Catalyst: How to Help Your Team Come Up With the Ideas Episode 293 (Lee Kitchen is based in south-west Ontario, Repeat of episode 54) In this conversation we explore: the role of an innovation catalyst in helping teams think differently the importance of scoping before solving walking in the end user's shoes through empathy defining a clear human truth separating expansive thinking from reductive thinking creating environments that encourage ideation mixing diverse perspectives to break river thinking building ownership so ideas gain adoption practicing fresh thinking through exposure to new concepts extending your intended message consistently across experience ----- About out guest, Lee Kitchen: Lee worked at Disney for 32 years. His journey started in Operations and Guest Relations. then moved through Special Events, PR, Marketing and Advertising. Currently offering his experience as an Innovation Catalyst via his company, Magical Dude Consulting. Visit his website here https://www.magicaldude.com/ ----- Key Lessons from this conversation with Lee Kitchen: how an innovation catalyst helps teams come up with ideas rather than supplying the answer why empathy and “human truth” must precede ideation the structured steps of design thinking: scoping, empathy, ideation, idea development, prototyping, execution why expansive and reductive mindsets must stay separate how collaboration builds ownership and advocacy the value of bringing diverse and unbiased ideators into the room how environment influences creativity why fresh thinking requires exposure to different concepts and disciplines the importance of consistency between intended message and actual experience how authentic leadership encourages creative thinking ----- ----more---- Your Intended Message is the podcast about how you can boost your career and business success by honing your communication skills. We'll examine the aspects of how we communicate one-to-one, one to few and one to many – plus that important conversation, one to self. In these interviews we will explore presentation skills, public speaking, conversation, persuasion, negotiation, sales conversations, marketing, team meetings, social media, branding, self talk and more. Your host is George Torok George is a specialist in communication skills. Especially presentation. He's fascinated by the links between communication and influencing behaviors. He delivers training and coaching programs to help leaders and promising professionals deliver the intended message for greater success. Connect with George www.SpeechCoachforExecutives.com https://superiorpresentations.net/ https://www.linkedin.com/in/georgetorokpresentations/ https://www.youtube.com/user/presentationskill
Winter is brutal. Unless you're a brand built for it.This week, we spotlight the companies that thrive when the temperature drops. From mountaineering gear turned fashion staple with The North Face, to the merino evangelism of Smartwool, to the emotional insulation of Swiss Miss, we unpack why some brands don't just endure winter—they own it. If you've ever looked forward to a season because of a product, this one's for you.Get show notes for this episode and check out past episodes of the Speaking Human podcast by visiting speakinghuman.com.#Podcast #SpeakingHuman #Branding #Marketing #Advertising #Business #SmallBiz #Brands #Ads #simplify #popculture #MarketingPodcast #WinterBrands #BusinessHumans
This episode is presented by Create A Video – Charlotte-Mecklenburg Police announced this afternoon that they had DNA evidence linking Marion Gales to the murder of Kim Thomas in 1990. Gales was a handyman who had done work for Thomas and her husband, Dr. Ed Friedland. Police initially charged Friedland for his wife's murder, but the case fell apart. Gales was arrested and charged with first degree murder this morning. Across the pond, former Prince Andrew was arrested for misconduct in office based on new information revealed in the Epstein files. Subscribe to the podcast at: https://ThePetePod.com/ All the links to Pete's Prep are free: https://patreon.com/petekalinershow Media Bias Check: GroundNews promo code! Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com Get exclusive content here!: https://thepetekalinershow.com/See omnystudio.com/listener for privacy information.
This episode is presented by Create A Video – The jihadi-adjacent commie mayor of New York City just released his first budget proposal and it includes a massive increase in property taxes. But it appears to be a bluff to try to get the Governor and legislature to raise income taxes on the wealthy. Subscribe to the podcast at: https://ThePetePod.com/ All the links to Pete's Prep are free: https://patreon.com/petekalinershow Media Bias Check: GroundNews promo code! Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com Get exclusive content here!: https://thepetekalinershow.com/See omnystudio.com/listener for privacy information.
This episode is presented by Create A Video – Entrepreneur and venture capitalist Joe Lonsdale offers a call to save and defend our great American cities from progressive leaders who are failing. He provides some concrete policy ideas on how Republican-led legislatures can make real impacts. Subscribe to the podcast at: https://ThePetePod.com/ All the links to Pete's Prep are free: https://patreon.com/petekalinershow Media Bias Check: GroundNews promo code! Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com Get exclusive content here!: https://thepetekalinershow.com/See omnystudio.com/listener for privacy information.
Advertising wants your attention, not your soul; and it's not nearly as good at getting either as you might think. Learn about your ad choices: dovetail.prx.org/ad-choices