Podcasts about Advertising

Form of communication for marketing, typically paid for

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    Truth Talks with Tara
    "I Just Want Someone to Take Care Of Me": Remembering God as Our Father When We're Tired and Need Relief

    Truth Talks with Tara

    Play Episode Listen Later Jul 21, 2026 26:19


    There's a difference between being tired OF life and tired FROM life. Today's episode is a vulnerable look at what to do when we're tired from living, serving, and all of the above. Maybe you're taking care of kids, a home, working, schooling, or all of the above and you're longing for someone to take care of you. Tara's here to tenderly walk you through what it looks like for God to be your Father, receive His care, and life a sustainable life of self-sacrifice, dependence, and rest. ⁠⁠⁠⁠⁠⁠⁠⁠⁠Watch Truth Talks with Tara on YouTube here⁠⁠⁠⁠⁠⁠⁠⁠⁠! CONNECT WITH TARA ON SOCIAL MEDIA: ⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/misstarasun⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/truthtalkswithtara⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠https://www.tarasunministries.com⁠⁠⁠⁠⁠⁠⁠⁠ CONTACT: podcast@tarasunministries.com SPEAKING INQUIRIES: contact@tarasunministries.com ADVERTISE ON THE SHOW: To inquire about host-read ads or to become the show's next sponsor, please send an email to podcast@tarasunministries.com. DISCLAIMERS: This podcast may contain affiliate links, sponsorships, or products I've received for free. Please know that I always try to operate in integrity and only share products I know you'll love (and I genuinely love). If you decide to purchase through my links, thank you so much for your support! The perspectives shared in each episode belong solely to the individual contributors and don't necessarily represent the views of the podcast host, production team, or the owner of this intellectual property. This podcast is not intended to provide legal advice, and we encourage listeners to consult qualified professionals regarding their brand, business, or other matters. This disclosure is made in accordance with the Federal Trade Commission's guidelines under 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising.” Learn more about your ad choices. Visit megaphone.fm/adchoices

    The Pete Kaliner Show
    Who will lead the NC Senate? Charlotte's hard choice on toll road | Hour 1

    The Pete Kaliner Show

    Play Episode Listen Later Jul 21, 2026 31:50 Transcription Available


    This episode is presented by Create A Video – Andrew Dunn is the publisher of Longleaf Politics and  a contributing columnist to The Charlotte Observer. We chatted about the money race to replace North Carolina Senate President Pro Tempore Phil Berger. We also talked about the hard choice on the I-77 toll road project that the newly-appointed Charlotte Mayor will be faced with.Become a supporter of this podcast: https://www.spreaker.com/podcast/the-pete-kaliner-show--6946691/support.Subscribe to the podcast My preferred podcast platform: SpreakerAll the links to Pete's Prep are free!Get exclusive content here!Media Bias Check: GroundNews promo code!Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com  

    The Pete Kaliner Show
    Cuba's exportation of "third world" Marxism into America | Hour 2

    The Pete Kaliner Show

    Play Episode Listen Later Jul 21, 2026 29:51 Transcription Available


    This episode is presented by Create A Video – The US State Department published a nearly 100-page report on the decades-long effort by the Cuban government to export "third worldism" into America. It made connections between the Marxist regime and people, organizations, and campaigns like the Weather Underground, Antifa, the PLO, and The People's Forum.Become a supporter of this podcast: https://www.spreaker.com/podcast/the-pete-kaliner-show--6946691/support.Subscribe to the podcast My preferred podcast platform: SpreakerAll the links to Pete's Prep are free!Get exclusive content here!Media Bias Check: GroundNews promo code!Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com  

    The Pete Kaliner Show
    Denying the rise of Marxist violence doesn't mean it's not happening | Hour 3

    The Pete Kaliner Show

    Play Episode Listen Later Jul 21, 2026 31:28 Transcription Available


    This episode is presented by Create A Video – It's becoming clearer that Marxist violence is on the rise and a report by the US State Department traces many of the roots to Cuba. But there are too many who deny this reality to avoid confronting the menace.Become a supporter of this podcast: https://www.spreaker.com/podcast/the-pete-kaliner-show--6946691/support.Subscribe to the podcast My preferred podcast platform: SpreakerAll the links to Pete's Prep are free!Get exclusive content here!Media Bias Check: GroundNews promo code!Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com  

    The Marketing Architects
    Creating Future Demand with James Hurman

    The Marketing Architects

    Play Episode Listen Later Jul 21, 2026 42:45


    84% of the time, buyers choose a brand that was already on their radar before they ever started shopping. So why do so many marketing budgets only chase the people ready to buy today?This week, Elena, Angela, and Rob talk with brand strategist and author James Hurman about his new book, Future Demand. James breaks down why brands hit a growth ceiling when they lean too hard on performance marketing. He also explains why feelings outlast facts in memory, and why that changes which channels deserve your investment. Marketers will leave with a clearer case for building demand among tomorrow's customers, not just converting today's.Topics covered:[05:00] Defining current demand versus future demand[07:00] Splitting budgets 50/50 between brand and performance[12:00] Why American marketers lag on brand-building principles[18:00] Measuring future demand through brand tracking[22:00] Why feelings outlast facts in memory[26:00] The case for creativity in earning attention[35:00] James's own future demand brand: Land RoverTo learn more, visit marketingarchitects.com/podcast or subscribe to our newsletter at marketingarchitects.com/newsletter.Resources:Resources: 2021 WARC White Paper: https://www.warc.com/the-rise-of-digital-commerce 2026Future Demand Book: https://futuredemand.com/ James Hurman's LinkedIn: https://www.linkedin.com/in/jameshurman/Get more research-backed marketing strategies by subscribing to The Marketing Architects on Apple Podcasts, Spotify, or wherever you listen to podcasts.

    AdTechGod Pod
    Ep. 143: AI-Powered Content Automation, Creative Personalization with Andrew Swinand

    AdTechGod Pod

    Play Episode Listen Later Jul 21, 2026 29:13


    AdTechGod sits down with Andrew Swinand, CEO of Inspired Thinking Group (ITG) and former CEO of Publicis Groupe Creative U.S. and Leo Burnett. Andrew shares how AI-powered content automation is helping global brands produce personalized creative at scale, reduce production costs by 50%, cut campaign timelines from 8 weeks to 2 weeks, and drive stronger marketing performance. They discuss operational AI vs generative AI, the future of agencies, creative effectiveness, personalization, and why the next decade may bring a creative renaissance instead of creative replacement. Takeaways AI-powered content automation is enabling brands to create personalized content at an unprecedented scale. ITG helps global brands localize campaigns across languages, markets, and audiences using AI. Brands are reducing production costs by roughly 50% while significantly speeding up go-to-market timelines. Operational AI delivers more immediate ROI than purely generative AI use cases. Most companies already possess valuable creative assets but struggle to find and utilize them efficiently. Effective personalization is not about one-to-one marketing but identifying "meaningful breaks" within audiences. Creative quality remains critical despite AI advancements. The future agency model will focus more on strategy, insights, and creative concepts while automation handles production. AI will eliminate repetitive production work but increase demand for higher-quality creative thinking. Andrew predicts a creative renaissance driven by the abundance of AI-generated content. Chapters00:00 Introduction & Welcome01:01 Andrew Swinand's Career Journey04:36 From Publicis & Leo Burnett to ITG06:20 What Inspired Thinking Group (ITG) Does07:43 How AI Transforms Content Production09:10 Cutting Costs, Speeding Up Campaigns & Personalization at Scale11:00 Why More Creative Variations Drive Better Performance12:42 Operational AI vs Generative AI15:18 AI-Powered Asset Organization & Content Discovery17:03 The Right Way to Personalize Advertising20:00 Why Creative Matters More Than Ever21:28 The Future of Agencies in an AI World23:28 AI Slop, Content Overload & Marketing Challenges26:36 What Marketers Are Overhyping About AI27:03 Andrew's Vision for Advertising in 5 Years28:23 Final Thoughts & Wrap-Up Guests: AdTech God Learn more about your ad choices. Visit megaphone.fm/adchoices

    The WARC Podcast
    The harsh reality of advertising's shift to 'churn and burn'

    The WARC Podcast

    Play Episode Listen Later Jul 21, 2026 37:52


    New data from CreativeX reveals the alarming extent of 'churn and burn' short-termism among advertisers, based on a study of 633,000 ads over two years. Content volume is way up, but media budgets aren't. So what's going on? Anastasia Leng, CEO of CreativeX, joins WARC's David Tiltman to break down the data, examine the most concerning trends, and discuss how brands can turn the ship around.  Guests: Anastasia Leng, CEO, CreativeX Chapters: 00:00 – Fragmentation of creativity and the ‘more with less' challenge 04:12 – From pre-testing to creative auditing at scale 05:18 – Why media and creative must come back together 06:54 – Explaining ‘fewer, bigger, longer, better' 09:19 – From scarcity to abundance: when ‘more content' goes wrong 10:14 – Inside the study: 633k ads, $2bn spend, 143 Fortune 500 brands 12:52 – Content production up 29% in two years 14:01 – Media spend per ad down 15%: weaker support for each asset 15:34 – Short runs: 32 days for direct response ads, 40 days for brand ads 17:28 – Algorithms as creative directors and a crisis of confidence 19:49 – 93% of ads under $10k; 70% under $1k in spend 21:32 – Low-budget ads score 20% lower on creative quality 24:48 – Sub-$10k ads absorbing 30% of a $2bn media budget 32:05 – Three fixes: big ideas, media thresholds, better learning loops 35:29 – ‘Big swings': $100k+ ads run 89 days but get only 18% of spend For 40 years, WARC has been providing the marketing industry with rigorous, unbiased evidence and expert effectiveness guidance. The WARC Podcast publishes a new episode every Tuesday and Thursday. Subscribe to The WARC Podcast here: https://www.warc.com/en/warc-podcastsSign up to daily WARC News for free: https://www.warc.com/en/latestBook a demo: https://www.warc.com/en/subscribe

    CarDealershipGuy Podcast
    Transparency in Automotive Advertising Panel | Daily Dealer Live

    CarDealershipGuy Podcast

    Play Episode Listen Later Jul 20, 2026 59:35


    Today's show features: - Shane Helms, Founder / CEO at TrueView Media Group - Shelley Pratt, Director, Media, Activations, and Business Intelligence at Nissan USA - Kristin Coleman, Vice President Marketing at AutoNation - Mario Diez, CEO at Peer39 This episode is brought to you by: Experian – Experian Automotive helps marketers identify and engage high-value auto shoppers, strengthen customer loyalty, grow service revenue, and activate 1,100+ automotive audiences across 30+ advertising platforms. Learn more here: https://carguymedia.com/3RTNi9H Check out Car Dealership Guy's stuff: CDG Circles ➤ ⁠⁠⁠⁠https://cdgcircles.com/⁠⁠⁠⁠ CDG News ➤ ⁠⁠⁠⁠https://news.dealershipguy.com/⁠⁠⁠⁠ CDG Jobs ➤ ⁠⁠⁠⁠https://jobs.dealershipguy.com/⁠⁠⁠⁠ CDG Recruiting ➤ ⁠⁠⁠⁠https://www.cdgrecruiting.com/⁠⁠⁠⁠ My Socials: X ➤ ⁠⁠⁠⁠⁠https://www.twitter.com/GuyDealership⁠⁠⁠⁠⁠ Instagram ➤ ⁠⁠⁠⁠⁠https://www.instagram.com/cardealershipguy/⁠⁠⁠⁠⁠ TikTok ➤ ⁠⁠⁠⁠⁠https://www.tiktok.com/@guydealership⁠⁠⁠⁠⁠ LinkedIn ➤⁠⁠⁠⁠⁠ https://www.linkedin.com/company/cardealershipguy/⁠⁠⁠⁠⁠ Threads ➤ ⁠⁠⁠⁠⁠https://www.threads.net/@cardealershipguy⁠⁠⁠⁠⁠ Facebook ➤⁠⁠⁠⁠⁠ https://www.facebook.com/profile.php?id=100077402857683⁠⁠⁠⁠⁠ Everything else ➤ ⁠⁠⁠⁠dealershipguy.com

    The Pete Kaliner Show
    Longtime Democrat aide: DSA is a "fundamental threat" to the USA | Hour 1

    The Pete Kaliner Show

    Play Episode Listen Later Jul 20, 2026 29:16 Transcription Available


    This episode is presented by Create A Video – Jamie Metzl is a former National Security Council advisor and State Department official under former President Bill Clinton. In a post on Twitter, Metzl said the Democratic Socialists of America represents "a fundamental threat to our party and our country." Become a supporter of this podcast: https://www.spreaker.com/podcast/the-pete-kaliner-show--6946691/support.Subscribe to the podcast My preferred podcast platform: SpreakerAll the links to Pete's Prep are free!Get exclusive content here!Media Bias Check: GroundNews promo code!Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com  

    The Pete Kaliner Show
    Rubio the Anti-Communist | Hour 2

    The Pete Kaliner Show

    Play Episode Listen Later Jul 20, 2026 31:54 Transcription Available


    This episode is presented by Create A Video – US Secretary of State, Marco Rubio, gave a blistering critique of Marxist violence spanning decades across the globe. His comments came during an international conference focusing on the rise of leftwing political extremism.Become a supporter of this podcast: https://www.spreaker.com/podcast/the-pete-kaliner-show--6946691/support.Subscribe to the podcast My preferred podcast platform: SpreakerAll the links to Pete's Prep are free!Get exclusive content here!Media Bias Check: GroundNews promo code!Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com  

    The Pete Kaliner Show
    Election fraud, fundraising, Roy Cooper's slaves, and an Iran War update | Hour 3

    The Pete Kaliner Show

    Play Episode Listen Later Jul 20, 2026 33:19 Transcription Available


    This episode is presented by Create A Video – AP Dillon is a reporter for the North State Journal. Read her reporting at NSJonline.com. She publishes a Substack.com newsletter called More To The Story. We discussed President Trump's national address on election fraud, the state of North Carolina's US Senate race, and Roy Cooper's family apparently owned a bunch of slaves. Plus, an update on the Iran War.Become a supporter of this podcast: https://www.spreaker.com/podcast/the-pete-kaliner-show--6946691/support.Subscribe to the podcast My preferred podcast platform: SpreakerAll the links to Pete's Prep are free!Get exclusive content here!Media Bias Check: GroundNews promo code!Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com  

    The 92 Report
    176. Maya Browne, The Road Not Taken

    The 92 Report

    Play Episode Listen Later Jul 20, 2026 46:20


    Show Notes: Maya Browne recounts her senior year at Harvard, including writing her thesis "Idealizing Vision" which was about how magazine editors, photographers, and designers had shaped the ideal female form in the 20th century, and additionally another was an article for Essence magazine about eating disorders. It was the first article of its kind that drew data from women of color, and it won an award called the Excellence in Media Merit Award (EMMA).   Writing, Modeling, and Playing Violin Maya describes her first job at Details magazine under James Truman, where she handled reader mail and sometimes made-up stories. She shares how she got her job at Conde Nast through a letter from Professor Martin Perez and a meeting with Andre Leon Talley in Paris. Maya describes her side job as a fit model and her transition to working for James Truman at Details. She recounts a call from Jonathan Newhouse offering her a job in London in sales, which she declined to pursue a career in editorial. She shares her involvement in the music industry, playing the violin in music videos and with various artists like James Brown and BB King. Missed Opportunities and Film Experience  Maya discusses her move to Heart & Soul magazine, a fitness and beauty magazine for women of color. She describes her transition to the advertising business in San Francisco and her marriage to Peter Brattander. Maya recounts a missed opportunity to play with Nine Inch Nails at the MTV Awards and her later involvement in the film Ray. She shares her experience of fame and the attention she received after Ray won six Oscars. She talks about her involvement in the film industry and why she left it to go back to business school.  Philanthropy and Transitioning to Business School Maya describes her mentorship at The Robin Hood Foundation, leading to her involvement in philanthropy and with Quogue Chamber Music.  She talks about her work on the board of The Door, a nonprofit for runaway and homeless youth. Maya shares her current work as an educational consultant and her plans to help kids at The Door in the future. She discusses her involvement in the film Brother Versus Brother and her ongoing interest in supporting various projects.  Rituals, Relationships, and Resources Maya updates on her current activities, including playing the violin, writing, and fitness. She shares her experience of meditating and journaling as part of her daily routine. Maya talks about interviewing the rising king of Hip Hop, Puffy Combs, and she recounts a recent experience at Bergdorf Goodman during the Knicks parade and the unexpected encounter with Basketball Wives. She reflects on the importance of rituals, relationships, and resources in her life. Harvard Reflections Maya found the majority of her courses and professors at Harvard hugely influential. She mentions Professor Martin Peretz and shares a memorable experience from a design class where she made up a story to avoid an F and played the violin instead. Maya talks about her current work with Brownstone as an educational consultant and her approach to helping students with college applications. She emphasizes the importance of early conversations about college goals and the sacrifices required for success. Timestamps: 03:59: Early Career in Media and Music  34:43: Transition to Advertising and Film 35:08: Involvement in Philanthropy and Education  35:26: Current Activities and Reflections 38:32: Impact of Harvard and Career Highlights Links: Instagram: @iammayabrowne  Maya's Podcast, Stories from the Brink: https://podcasts.apple.com/us/podcast/stories-from-the-brink/id1552888806 D'Angelo "Cruisin'" Video: https://youtu.be/JAfuUZRou7g?si=TmizL6CpKE1Ub3Lk  Brownstone Tutors: http://www.brownstonetutors.com/ Quogue Chamber Music: https://quoguechambermusic.org/ The Door: https://www.door.org/ Interview on Sean Combs: https://www.interviewmagazine.com/music/new-again-sean-puffy-p-diddy-puff-daddy-combs James Brown Video: https://tv.apple.com/us/episode/all-in-the-family/umc.cmc.4knzr9b4kg7gvg0r8zl4dc57w?showId=umc.cmc.30wl2femq05e35uf85r3eks06   *AI generated transcript and show notes.  

    SDPB News
    Half-cent sales tax, abortion advertising lawsuit and more | July 20

    SDPB News

    Play Episode Listen Later Jul 20, 2026 9:31


    Today from SDPB - counties can establish a half-cent sales tax to lower property taxes, a judge is halting enforcement on a state law banning the advertisement of abortion pills and more.

    Brand Shorthand
    The Symbiosis of SEO and Content feat. Jim Cyphert

    Brand Shorthand

    Play Episode Listen Later Jul 20, 2026 35:14 Transcription Available


    This week on the Brand Shorthand podcast, Mark Vandegrift is joined by the agency's director of public relations, Jim Cyphert. Tune in to learn the importance of balancing your creative content with SEO and AI search. Join Mark and Jim for 30-ish as they discuss all things marketing, advertising, and of course … positioning.

    The Spencer Lodge Podcast
    #407: THE CEO OF LEO BURNETT JUST CALLED OUT HIS OWN INDUSTRY | Nadim Ghrayeb, CEO of Leo Burnett

    The Spencer Lodge Podcast

    Play Episode Listen Later Jul 20, 2026 77:50


    We talked about what the advertising industry actually gets wrong, and why most agencies won't tell you. We got into Jaguar, Ferrari, data, creativity, and the uncomfortable truth about what really makes a campaign work. And then halfway through, he said something that had nothing to do with any of that. Sixteen years. That's how long he's been sitting with something most men in this part of the world would never say out loud. This is one of those episodes you don't skip to the end.   Timestamps:  00:00 Introduction 00:44 The Audi Campaign Flop — His Biggest Career Mistake 03:42 What Agencies Actually Do Now 08:51 The Scale of Leo Burnett and Publicis 10:55 B2B vs. B2C Marketing 15:34 Sales and Marketing: Stop Working in Silos 19:06 Calling Out Digital Agencies 23:08 Billboards Are Not Dead 30:44 Data vs. Creative Ideas 36:16 The Cadillac Win — A Facebook Road Trip That Changed GM 39:45 Clients Who Refuse to Evolve 43:11 Jaguar and Ferrari: Where Did It Go Wrong? 51:02 AI in the Creative Industry 56:56 The CEO's Hidden Battle — 17 Years of Anxiety 1:02:06 Disconnecting to Lead 1:03:34 Corporate Culture and Career Fulfilment 1:05:15 Legacy and What Really Matters 1:09:25 Quick Fire — Two Decades of Advertising in 60 Seconds   Follow Spencer Lodge on Social Media: https://www.instagram.com/madeindubaipodcast/?hl=en https://www.facebook.com/profile.php?id=61586194260076 https://www.instagram.com/spencer.lodge/?hl=en https://www.tiktok.com/@spencer.lodge https://www.linkedin.com/in/spencerlodge/ https://www.youtube.com/c/SpencerLodgeTV https://www.facebook.com/spencerlodgeofficial/   Follow Nadim Ghrayeb on Social Media: https://www.instagram.com/ghrayebnadim/tagged/ https://www.linkedin.com/in/nadim-ghrayeb-848b2515/ https://www.instagram.com/leoburnettuae/ vero.co/babaghanouj  

    HUNGRY.
    Marketing God Father: 63 Years of Wisdom in 3 Hours (best thing you'll listen to)

    HUNGRY.

    Play Episode Listen Later Jul 20, 2026 178:14


    Advertising legend Dave Trott joins Dan Pope to explain why most marketing goes unnoticed, why brand should be your second thought, and why simple, blunt ideas beat clever jargon. From Toshiba and Audi to Volkswagen, Nike and Steve Jobs, Trott breaks down the campaigns, principles and creative decisions that made brands impossible to ignore.He explains why the best advertising is useful information, brilliantly executed; why every idea should be simple enough to repeat in the pub; and why distinctive work starts by asking what the advertising is actually supposed to do. A sharp, funny masterclass in form following function, positioning, working-class creativity and the power of giving people one unforgettable thing to remember.Ayra is your external front of house. An artificially intelligent communications manager that lives on your website and across your social channels, chatting and responding to customers 24/7 with warmth and personality.She's trained on your business and built to act. Taking the reservation, holding the card, sending the reminder, recovering the lost booking. Instantly and autonomously.click the link to learn more.

    Podiatry Marketing
    If Everyone Knows You, Why Are You Still Marketing?

    Podiatry Marketing

    Play Episode Listen Later Jul 20, 2026 23:46 Transcription Available


    Shaye Ganam
    GUEST HOST COURTNEY THERIAULT - Flags and patriotic ads: Why the rules around referendum advertising are causing a stir

    Shaye Ganam

    Play Episode Listen Later Jul 20, 2026 15:09


     Lori Williams is an associate professor of policy studies at Mount Royal University Learn more about your ad choices. Visit megaphone.fm/adchoices

    The Crownsmen Show
    MN 375. Acquire: GIM Suite & GIM Essentials Simplify Geological Data Management

    The Crownsmen Show

    Play Episode Listen Later Jul 20, 2026 37:31


    Mining companies are generating more data than ever before, but without the right system, that data becomes a liability instead of an advantage. In this episode of Mining NOW, filmed at PDAC, host Jerrod Downey sits down with Elliot Flaig and Adam Dunstall, Operations Managers at Acquire, to discuss how mining companies can transform scattered geological, drilling, environmental, and operational data into a trusted single source of truth. Discover why strong data governance is becoming the foundation for faster decisions, improved productivity, AI readiness, and long-term business growth.

    MONEY FM 89.3 - Prime Time with Howie Lim, Bernard Lim & Finance Presenter JP Ong
    Under the Radar: How is visual search and discovery platform Pinterest intending to close the monetisation gap in Asia and how is it utilising AI to optimise advertising reach?

    MONEY FM 89.3 - Prime Time with Howie Lim, Bernard Lim & Finance Presenter JP Ong

    Play Episode Listen Later Jul 20, 2026 25:24


    Remember the time when we would scour through magazines and newspaper articles to cut out photos and design ideas to paste on your scrapbooks for an art project? Well, we might not do that physically these days, but millions of us still do so digitally through a platform called Pinterest. And yes, that is the company that we’re going to talk to today. Founded in 2010, Pinterest is a visual search and discovery platform where people find inspiration, curate ideas and shop for products. Unlike traditional social media of its time, the San Francisco headquartered company began as a digital pinboard and was focused on helping users find the inspiration they need to lead the life they love. This positions Pinterest as a high-intent platform where users arrive not just to browse, but with a purpose. Users sit closer to the moment of decision making, where inspiration can turn into action and commerce. Today, Pinterest sees 1.5 billion pins saved every week, with over half of the users thinking of the platform as a place to shop. In May 2026, the firm reported FY2026 Q1 revenue of US$1.008 billion, up 18 per cent on a yearly basis. Pinterest also saw its tenth consecutive quarter of double-digit user growth with its base of global monthly active users reaching 631 million, an 11 per cent increase over the previous year. But what is the firm’s assessment of its latest performance as major retailers and advertisers in the US grapple with tariffs? Meanwhile, the firm continues to see revenue driven by the US and Canada even with a growing user base in Asia. So how far is Asia an undertapped market for the firm and what is the company doing to close the monetisation gap? Also – the firm is also doubling down on AI-driven platform improvements, but what does this mean in more granular terms, and how will AI help the firm optimise advertising reach and consequently its top and bottom lines? On Under the Radar, Money Matters’ finance presenter Chua Tian Tian posed these questions to Martin Machinandiarena, Managing Director, Channel Sales, Pinterest.See omnystudio.com/listener for privacy information.

    Equity Mates Investing Podcast
    Entertainment: The Smartphone Is Eating Hollywood | The Decade Ahead

    Equity Mates Investing Podcast

    Play Episode Listen Later Jul 19, 2026 36:03


    Digital entertainment has already transformed how we spend our time, but the next decade could see it become an even bigger investing opportunity. In this episode, Bryce and Ren unpack the forces driving the industry's growth, from the rise of the global middle class and mobile gaming to AI-powered content creation, and explore the companies and ETFs giving investors exposure to one of the world's fastest-growing sectors.In this episode:00:00 – Why digital entertainment is booming02:56 – Emerging markets and the rise of the global middle class04:16 – Mobile gaming becomes the biggest force in gaming08:13 – How AI is changing streaming and entertainment10:09 – Advertising, gaming economics and industry growth18:01 – Key investment risks and competitive pressures22:26 – Stocks to watch across streaming, gaming and music30:37 – ETFs and final investing takeawaysStocks & ETFs Mentioned: Netflix (NASDAQ: NFLX), Warner Bros. Discovery (NASDAQ: WBD), Paramount Skydance Corp (NASDAQ: PSKY), Electronic Arts (NASDAQ: EA), Apple (NASDAQ: AAPL), Spotify (NYSE: SPOT), Instagram (NASDAQ: META), AppLovin (NASDAQ: APP), Duolingo (NASDAQ: DUOL), Alphabet (NASDAQ: GOOGL), Amazon (NASDAQ: AMZN), Microsoft (NASDAQ: MSFT), Disney (NYSE: DIS), Take-Two Interactive (NASDAQ: TTWO), Tencent (HKEX: 0700), Nintendo (TYO: 7974), Sony (TYO: 6758), Cover Corporation (TYO: 5253), Universal Music Group (EURONEXT: UMG), VanEck Video Gaming and Esports ETF (ASX: ESPO), Betashares Video Games and Esports ETF (ASX: GAME), iShares Evolved U.S. Media and Technology ETF (NYSEARCA: IEME), Communication Services Select Sector SPDR Fund (NYSEARCA: XLC), Invesco Dynamic Leisure and Entertainment ETF (NYSEARCA: PEJ), Mastercard (NYSE: MA), Visa (NYSE: V)This episode of Equity Mates - The Decade Ahead is brought to you by ANZ Business Start Right.———Want to get involved in the podcast? Record a voice note or send us a messageAnd come and join the conversation in the Equity Mates Facebook Discussion Group.———Want more Equity Mates? Across books, podcasts, video and email, however you want to learn about investing – we've got you covered.Keep up with the news moving markets with our daily newsletter and podcast (Apple | Spotify)We're particularly excited to share our latest show: Basis PointsListen to the podcast (Apple | Spotify)Watch on YouTubeRead the monthly email———Looking for some of our favourite research tools?Download our free Basics of ETF handbookOr our free 4-step stock checklistFind company information on TIKRResearch reports from Good ResearchTrack your portfolio with Sharesight———This podcast is intended for education and entertainment purposes only. Any advice is general advice and has not taken into account your personal financial circumstances. Before acting on general advice, you should consider if it is relevant to your needs. If unsure, speak to a financial professional. The host of this podcast and their guests may have positions in the companies mentioned. Equity Mates Media is part of the Betashares Group but maintains editorial independence and operates under Australian Financial Services licence 540697. Hosted on Acast. See acast.com/privacy for more information.

    Law School
    Professional Responsibility and MPRE: Money, Property, Advertising, Solicitation, Transactions with Nonclients, Lawyer Roles, Public Duties, and Judicial Conduct

    Law School

    Play Episode Listen Later Jul 18, 2026 64:38


    HDTV and Home Theater Podcast
    Podcast #1261: What If Cable & Satellite Providers Exit Traditional Linear TV Business

    HDTV and Home Theater Podcast

    Play Episode Listen Later Jul 17, 2026 40:36


    On this week's show we take a hypothetical look at Cable and Satellite TV's future. We also read your emails and take a look at the week's news! News: Netflix Is Exploring Live TV and Bundles as It Struggles to Keep Viewers Hooked Scripps, DirecTV End Blackout, Ink New Retrans Deal RGB LED TVs Set For Market Growth In Coming Years What If Cable & Satellite Providers Exit Traditional Linear TV Business On this week's show we take a hypothetical look at Cable and Satellite TV's future.   We have said that we see TV being delivered via the Internet vs the traditional means of OTA, Cable, or Satellite. What would this world look like and who are the winners and losers? Scenario Setup Major providers — Comcast/Xfinity, Charter/Spectrum, DirecTV, Dish Network, Altice, and smaller cable operators — face accelerating cord-cutting. Traditional pay-TV subscribers have already dropped to ~34% of U.S. households. Revenue from linear TV (cable channels + satellite) is shrinking fast due to high programming costs, declining ad revenue, and competition from streamers. In this scenario, the industry collectively decides to abandon legacy linear TV (bundled channel packages) and pivots hard to two main businesses: High-speed broadband/data which is their most profitable product. IPTV / Streaming aggregation with their own apps or virtual third party MVPD services like YouTube TV-style offerings. They sunset traditional cable TV boxes, satellite dishes, and legacy contracts over 2–3 years. What Happens Next For the Providers it's mostly upside. Broadband becomes ~70–80% of revenue. Margins on data are much higher than on video because there are no expensive content carriage fees. Companies like Comcast and Charter already make most of their profit from data. Huge reduction in programming fees paid to Disney, NBCU, Warner, etc. No more maintaining old coaxial/satellite infrastructure for TV. All of which greatly cuts costs. New Growth Areas: Sell/partner on IPTV services (e.g., Xfinity Stream becomes the main offering, or they white-label streaming bundles). Mobile + home internet bundles (5G fixed wireless + fiber expansion). Advertising on their own streaming platforms. The biggest hurdles are massive customer service transition, potential loss of some rural satellite customers, and potential regulatory scrutiny over broadband monopolies. For Consumers the benefits include: Lower base bills, faster innovation in home internet which results in more fiber, better speeds, and  lower latency, and IPTV options could be cheaper/better than old cable (cloud DVR, multi-device streaming). Of course there is a downside. Sports fans and older viewers lose easy "flip channels" experience. Live sports become fragmented across streamers which could end up costing more if you want everything.  There will be Market & Industry Ripple Effects Streaming Wars Accelerate: YouTube TV, Hulu + Live TV, Sling, Fubo, and new entrants gain millions of former cable customers. Netflix, Amazon, etc., may expand live offerings. Content Owners Adapt: Networks like ESPN, CNN, TBS shift to direct-to-consumer or wholesale deals with IPTV platforms. Some channels may disappear or go streaming-only. Competition & Consolidation: Telecoms (AT&T, Verizon) and tech giants (Google Fiber, Amazon, Starlink) push harder into broadband. We could see more mergers. Advertising: Shift from traditional cable ads to targeted streaming ads and broadband data insights. The reality is that it's already happening gradually. Cable companies have been de-emphasizing video for years, pushing broadband bundles, and launching their own streaming apps. Satellite providers are in steeper decline. The full pivot described here would simply formalize and accelerate a trend that's well underway.   

    The Pete Kaliner Show
    Education, Social Security and Cary Audit| Hour 2

    The Pete Kaliner Show

    Play Episode Listen Later Jul 17, 2026 31:31 Transcription Available


    This episode is presented by Create A Video – Donna King fills in for Pete.Become a supporter of this podcast: https://www.spreaker.com/podcast/the-pete-kaliner-show--6946691/support.Subscribe to the podcast My preferred podcast platform: SpreakerAll the links to Pete's Prep are free!Get exclusive content here!Media Bias Check: GroundNews promo code!Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com  

    The Pete Kaliner Show
    Healthcare and the NC Senate Race | Hour 1

    The Pete Kaliner Show

    Play Episode Listen Later Jul 17, 2026 33:01 Transcription Available


    This episode is presented by Create A Video – Donna King fills in for Pete.Become a supporter of this podcast: https://www.spreaker.com/podcast/the-pete-kaliner-show--6946691/support.Subscribe to the podcast My preferred podcast platform: SpreakerAll the links to Pete's Prep are free!Get exclusive content here!Media Bias Check: GroundNews promo code!Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com  

    The Pete Kaliner Show
    Opportunity Scholarships. The future of Western NC | Hour 3

    The Pete Kaliner Show

    Play Episode Listen Later Jul 17, 2026 30:34 Transcription Available


    This episode is presented by Create A Video – Donna King fills in for Pete.Become a supporter of this podcast: https://www.spreaker.com/podcast/the-pete-kaliner-show--6946691/support.Subscribe to the podcast My preferred podcast platform: SpreakerAll the links to Pete's Prep are free!Get exclusive content here!Media Bias Check: GroundNews promo code!Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com  

    Grow My Etsy Shop
    I Know Why Your Etsy Shop Isn't Growing

    Grow My Etsy Shop

    Play Episode Listen Later Jul 17, 2026 17:03


    Watch on Youtube - https://youtu.be/1lR3jFYxKyY Growing an Etsy shop can feel like trying to survive in a jungle. There are thousands of competing products, changing algorithms, and endless advice about what sellers should do next. But growth becomes much easier when you understand what stage your business is in and focus on the right problem. In this episode, Jered shares ten principles that Etsy sellers can use to move from struggling for their first consistent sales to building a profitable and scalable business. Newer sellers need to stop obsessing over profit and concentrate first on earning trust. Etsy promotes shops that consistently create good customer experiences because Etsy makes money when buyers are happy. A newer shop cannot compete with an established seller simply by copying its prices. It must first generate sales, prove that customers want the product, and establish a track record. The next problem is visibility. Most struggling sellers act as though everyone is watching their shop, when the reality is that very few people even know it exists. Sellers need to become memorable, stand apart from similar shops, and actively bring people to their listings. Advertising can accelerate this process by generating visibility and quickly providing useful data. Customers then become one of the most valuable sources of business information. Sellers often believe they already know what shoppers want, but real customer behavior can challenge those assumptions. Every order, question, review, and response teaches the seller more about the market. More customers also create more repetition, helping the seller improve their products, fulfillment, service, and overall skill. Many things feel difficult in business simply because the seller has not developed the necessary skill yet. Once someone has repeatedly sold, fulfilled, and improved a product, the process becomes easier. That increased ability is valuable, and it eventually gives the seller a legitimate reason to charge more. For sellers who already have consistent sales, the next stage is about focus. A shop should serve one core target audience, even when it expands into multiple niches. For example, a sticker seller can create products for hikers, students, drivers, and other groups while still serving people who buy and use stickers. The niches change, but the fundamental customer and product remain connected. Rather than constantly searching for a completely new idea, sellers should look closely at what is already succeeding. A proven product, niche, design, or marketing angle often has far more growth potential than the seller realizes. Becoming exceptionally good at something that works is usually more profitable than being average at many unrelated things. Once traffic and demand are established, sellers should improve how effectively their listings sell. That means understanding why customers want the product, what problem it solves, why they choose it over alternatives, and how to communicate those reasons clearly. Better photos, positioning, offers, descriptions, and pricing can improve conversion rates. When more visitors become buyers, Etsy receives stronger evidence that the listing deserves additional visibility. Established sellers eventually face a different problem: they become too busy fulfilling orders to grow the business. At this stage, raising prices can create needed breathing room. Higher prices may reduce order volume slightly, but they can allow the seller to make the same amount—or more—with fewer orders. They can also filter out bargain-focused shoppers and attract customers who are more committed to the product and the value behind it. Successful shops should also give loyal customers more opportunities to buy. A customer who trusts the seller should never reach the end of the product line with nowhere else to go. Shops can create bundles, premium versions, larger packages, complementary products, and high-end offers. Some customers genuinely want the best option available, but they cannot purchase it unless the seller creates it. Finally, experienced sellers do not always need another new strategy. They often need to be reminded of the principles they already know. Constantly searching for the next trick can distract them from the proven actions that built their business in the first place. The central lesson is that Etsy growth changes as the shop grows. At first, the priority is trust, visibility, customers, and skill. Then it becomes focus, expansion of what works, and stronger selling. Eventually, it becomes pricing, product depth, and disciplined execution. Successful Etsy shops do not survive by doing everything. They survive by identifying their current bottleneck and solving the right problem at the right time.

    My Amazon Guy
    TikTok Shop & Meta Affiliates: The Future of Ecom Advertising

    My Amazon Guy

    Play Episode Listen Later Jul 17, 2026 25:07


    Send us Fan MailAn ecommerce marketing funnel shows how traffic moves through awareness, conversion, retention, and repeat sales. This video covers DTC marketing strategy, Meta ads, Google ads, UGC, affiliate marketing, email, and SMS. It shows how brands can reduce website drop-off, improve store conversion, and turn more visitors into customers.Stop paying for traffic that leaves without buying, get a full ecommerce growth plan built around the funnel and conversion gaps costing the brand sales: https://bit.ly/4jMZtxu#EcommerceMarketing #EcommerceSales #DTCMarketingWant free resources? Dowload our Free Amazon guides here:Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusPAmazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps00:00 - Why Ecommerce Customers Leave Before Checkout00:49 - Amazon Ads vs. Ecommerce Marketing Channels01:43 - How the Ecommerce Marketing Funnel Works02:10 - Building Awareness With Paid and Organic Traffic02:41 - Moving Shoppers From Awareness to Consideration03:10 - Using UGC and Affiliate Marketing for Sales03:44 - Turning Website Visitors Into Paying Customers04:29 - How Email and SMS Create Repeat Buyers05:44 - How Customer Advocacy Drives Referral Sales07:20 - Where New Ecommerce Brands Should Start08:11 - Building Ads for Consideration and Conversion09:36 - Finding Competitor Ads in Meta Ad Library11:13 - Why Landing Pages Convert Better Than Homepages12:57 - Testing Short and Long Ecommerce Ad Formats14:28 - Landing Page Clicks and Ecommerce Conversion15:56 - Choosing Text, Image, and Video Ads16:56 - Finding Competitor Keywords for Google Ads17:50 - Amazon ICAP Funnel vs. Ecommerce Funnel19:03 - How Customer Advocacy Restarts the Funnel-----------------------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

    SBS World News Radio
    Will FIFA keep hydration breaks at the next World Cup?

    SBS World News Radio

    Play Episode Listen Later Jul 17, 2026 16:17


    Join your host Haylena Krishnamoorthy for this bonus episode on World Cup Daily | The 90+ Podcast, as she chats to former players, a football coach, a sports academic and advertising expert to hear their perspectives on the controversial hydration break at this FIFA World Cup 2026™. Does the hydration break protect players in demanding conditions? Or is it disrupting the flow of the game? Will it stay? What does it mean for the future of football?World Cup Daily | The 90+ Podcast is SBS's daily FIFA World Cup 2026™ podcast covering the biggest stories on and beyond the pitch.In this episode: · Former Socceroo Harry Kewell and Tommy Oar, former Matildas goalkeeper Lydia Williams and player Sarah Walsh, former football coach Phil Moss weigh in on hydration break· Sports academic Professor Geoff Dickson says the conditions at many matches simply haven't justified the breaks· Advertising expert Kubhandren Padmanabhan says the breaks doesn't necessarily mean FIFA is making that money directly. From unforgettable moments, match highlights, emerging stars, FIFA politics, major controversies and the stories shaping the tournament, The 90+ brings you the key talking points from the FIFA World Cup 2026™ every day.For more on this series, follow The 90+ Podcast.Get daily updates on the SBS News website and follow SBS Sport on YouTube, TikTok, X, Instagram and Facebook for all the latest from the FIFA World Cup 2026™.The FIFA World Cup 26ᵀᴹ kicks off on June 12 (AEST) - with coverage starting for the tournament opener between Mexico and South Africa from 4am (AEST) - and will be an exclusive broadcast on SBS in Australia.You can watch all 104 matches of the FIFA World Cup 2026™ live, free and exclusive on SBS, SBS VICELAND and SBS On Demand.

    WE ARE THE FALL Podcast
    RRC02A - Swell Maps - A Trip to Marineville (1979) - SIDE A

    WE ARE THE FALL Podcast

    Play Episode Listen Later Jul 17, 2026 53:44


    SIDE B available on WATF Patreon.Happy Grammephone Friday, mate. For this month's convening of Random Record Club, we dive into Side A of A Trip to Marineville and immediately get pulled into Swell Maps' brilliantly scrappy universe, where punk urgency collides with tape experiments, fractured pop instincts, and a sense that anything could fall apart at any moment. These tracks dart between bursts of chaos and strange, fleeting beauty, sketching out a blueprint for DIY weirdness that feels both reckless and strangely deliberate. We break down how Marineville turns limitations into a kind of freedom.Are you searching for the new episode now? Are you looking for the real thing, yeah? You may be missing out on more great Fall-related explorations… but not if you join ⁠WATF PATREON:  Full A & B-SIDE discussions (Now!), special (Patreon-only) bonus episodes, side excursions into Fall-member side projects, and early access to all episodes! ⁠⁠⁠⁠⁠⁠Join WATF Pod on PATREON and get them all! Including rare Fall content, merch, and exclusive chats with Gavin & Steve as they discuss everything Fall-related.⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow WATF Pod on: ⁠Instagram⁠  //  YouTube  //  ⁠Twitter⁠  //  ⁠Facebook⁠For more Fall-related info, please visit our fellow Fall-heads' great work at:  TheFall.org  //  Annotating The FallTheme Song by Gavin Watts: ⁠https://wearethefallpod.bandcamp.com/⁠Produced and presented by Watts Happening Records: ⁠www.TheWattsHappening.com⁠Advertising & Guest Inquiries - Contact:  wearethefallpod@gmail.com

    The Pete Kaliner Show
    Predictive Betting Markets and NC Election Integrity | Hour 2

    The Pete Kaliner Show

    Play Episode Listen Later Jul 16, 2026 32:54 Transcription Available


    This episode is presented by Create A Video – Donna King fills in for Pete.Become a supporter of this podcast: https://www.spreaker.com/podcast/the-pete-kaliner-show--6946691/support.Subscribe to the podcast My preferred podcast platform: SpreakerAll the links to Pete's Prep are free!Get exclusive content here!Media Bias Check: GroundNews promo code!Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com  

    The Pete Kaliner Show
    Previewing President Trump's address to the Nation | Hour 1

    The Pete Kaliner Show

    Play Episode Listen Later Jul 16, 2026 33:29 Transcription Available


    This episode is presented by Create A Video – Donna King fills in for Pete.Become a supporter of this podcast: https://www.spreaker.com/podcast/the-pete-kaliner-show--6946691/support.Subscribe to the podcast My preferred podcast platform: SpreakerAll the links to Pete's Prep are free!Get exclusive content here!Media Bias Check: GroundNews promo code!Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com  

    The Pete Kaliner Show
    State Auditor Dave Boliek | Hour 3

    The Pete Kaliner Show

    Play Episode Listen Later Jul 16, 2026 32:45 Transcription Available


    This episode is presented by Create A Video – Donna King fills in for Pete.Become a supporter of this podcast: https://www.spreaker.com/podcast/the-pete-kaliner-show--6946691/support.Subscribe to the podcast My preferred podcast platform: SpreakerAll the links to Pete's Prep are free!Get exclusive content here!Media Bias Check: GroundNews promo code!Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com  

    Next in Marketing
    Why Creators Actually Need Brands (And Not The Reverse)

    Next in Marketing

    Play Episode Listen Later Jul 16, 2026 24:09


    Recorded live at Cannes, this episode explores the shift from surface-level ad efficiency to true business effectiveness in a hyper-fragmented media landscape. VaynerX's Jon Morgenstern delivers a masterclass on navigating the creator economy, leveraging YouTube's cross-screen dominance, and using common-sense attribution to cut wasteful ad spend without harming the bottom line. Key Highlights

    The Marketing Architects
    Nerd Alert: When Personalized Ads Become Creepy

    The Marketing Architects

    Play Episode Listen Later Jul 16, 2026 9:12


    Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We're breaking down highly involved, complex research into plain language and takeaways any marketer can use.In this episode, Elena and Rob explore what triggers the personalization backfire effect and why the same ad can feel helpful one day and invasive the next. Topics covered:[01:20] "Triggering the Personalization Backfire Effect: The Moderating Role of Situational Privacy Concern"[02:45] How the study tested three levels of ad personalization[04:27] When more personal data actually hurts performance[06:10] Privacy sensitivity isn't a fixed personality trait[07:10] Contextual targeting vs. identity-based targetingTo learn more, visit marketingarchitects.com/podcast or subscribe to our newsletter at marketingarchitects.com/newsletter.Resources: Kim, H., & Han, S. (2025). Triggering the personalization backfire effect: The moderating role of situational privacy concern. Behavioral Sciences.Get more research-backed marketing strategies by subscribing to The Marketing Architects on Apple Podcasts, Spotify, or wherever you listen to podcasts.

    The InspirED Podcast: Leading the Way in Education
    The Hidden Grief of Not Belonging (And What It's Trying to Tell You)

    The InspirED Podcast: Leading the Way in Education

    Play Episode Listen Later Jul 16, 2026 12:01


    In this episode of the InspirED Podcast, Andrea De La Cerda explores the hidden grief that comes from feeling like you don't truly belong. Through deeply personal stories from her family, marriage, and corporate leadership journey, she shares how years of adapting to meet other people's expectations led to self-abandonment rather than authentic connection. Andrea explains the difference between fitting in and belonging, why so many women confuse performance with acceptance, and how loneliness often stems from hiding who we really are. This episode is an invitation to stop earning approval, reconnect with yourself, and build a life where belonging begins from within....CHAPTERS00:00 Why We Long to Belong 02:30 When Belonging Feels Conditional 05:15 How Self-Abandonment Begins 08:48 Searching for Acceptance 11:42 Fitting In vs. True Belonging 15:18 The Loneliness of Performance 18:41 What If the Problem Isn't You? 21:30 Learning to Belong to Yourself 25:02 Four Questions to Help You Reconnect 29:12 Choosing Yourself First...RESOURCES ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Business Audit⁠⁠The InspirED RewriteTAG ANDREA ON INSTAGRAM⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@andreadlc_coach⁠⁠⁠⁠⁠⁠⁠⁠...CONNECT WITH KANDULA⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Kandula Blogs⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Youtube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. . .ABOUT ANDREA DE LA CERDAAndrea De La Cerda is a highly accomplished communications professional with over 25 years of experience in the fields of advertising, communications and marketing. Throughout her career, Andrea has held key positions in renowned advertising agencies, brand consultancies and in-house marketing departments before creating Kandula. She possesses a deep understanding of consumer behavior and market trends, allowing her to develop innovative communication strategies that resonate with diverse audiences. Andrea received both her B.A. in Advertising and Business Administration and a M.A. in Education from Pepperdine. She is currently pursuing her Accreditation in Public Relations and is a member of PRSA.. . .WORK WITH USKandula works with nonprofits, entrepreneurs, educational institutions, and established brands dedicated to expanding their influence and amplifying their impact through purpose-driven communication strategies. Reach out to work with us!

    Brands, Beats & Bytes
    Summer Remix: Album 8 Track 7: The Art of Creative Violence: Building Bold Brands w/ Noel Cottrell

    Brands, Beats & Bytes

    Play Episode Listen Later Jul 16, 2026 91:23


    Summer Remix: Album 8 Track 7: The Art of Creative Violence: Building Bold Brands w/ Noel CottrellAre legacy advertising holding companies sinking like the Titanic? In this episode of the Brands, Beats, and Bytes podcast, hosts DC and LT welcome creative savant and industry giant, Noel Cottrell.After building a storied career working with massive brands like Sissy Boy Jeans, Coca-Cola, and E-Trade (yes, he helped create the famous talking baby Super Bowl ads!), Noel is upending the agency model once again. He breaks down why he founded his new agency, Murder Hornet, on the principle of "creative violence"—the idea that discomfort is a catalyst for change, better work, and greater impact.Whether you are an agency veteran, a freelance creative, or a brand marketer looking for braver work, this episode is a masterclass in navigating the modern marketing landscape. Noel gets incredibly candid about his biggest career mistake, the rise of the indie agency, and exactly how his team is using AI to save clients hundreds of thousands of dollars.Key Takeaways:The Power of Creative Violence: Why playing it safe is the riskiest move a brand can make, featuring the wild origin story of the Sissy Boy Jeans campaign.Surviving the "Bloodbath": Why traditional holding companies are failing and how freelancers and indie agencies are perfectly positioned to win.The "Nest and Swarm" Model: How to build a highly flexible, future-proof agency structure.Real AI Integration: How to use AI agents to build bespoke creative teams and drastically cut production costs for clients.Owning Your F-Ups: A deeply personal lesson in leadership, ego, and the importance of professional forgiveness.Don't forget to subscribe, rate, and share with a fellow Brand Nerd!Instagram | LinkedIn

    The Sleeping Barber - A Business and Marketing Podcast
    SBP 219: The Sharp Cut - How Advertising Really Works

    The Sleeping Barber - A Business and Marketing Podcast

    Play Episode Listen Later Jul 16, 2026 27:48


    What if almost everything we've been taught about advertising is built on a sales model from 1904?In this Sharp Cut, we unpack six of marketing's most persistent myths—from "digital has no waste" to "last-click attribution tells us what works"—before rebuilding a simpler, evidence-based explanation of how advertising actually works.Rather than relying on theory, we challenge these ideas using our own careers, practical examples, and decades of marketing science from Byron Sharp, Les Binet, James Hurman, Orlando Wood and others.In this episodeWhy digital isn't actually waste-freeWhy targeting isn't enoughWhy advertising isn't salesWhy creative matters more than many marketers believeWhy personalization has been oversoldWhy ROAS isn't telling the full storyWhy advertising is better understood as planting and harvestingIf you've ever struggled to explain marketing to your CFO—or even to yourself—this episode is for you.Chapters:00:00 Welcome to Sharp Cut00:15 Why Most Companies Misunderstand Advertising02:13 Myth #1: Digital Has No Waste06:36 Myth #2: Target High-Intent Audiences09:36 Myth #3: Advertising Is Sales Done Over Media11:03 Myth #4: Creative Is Just Decoration12:34 Myth #5: Personalization Is The Future14:29 Myth #6: Last-Click Attribution Tells Us What Works17:10 How Advertising Actually Works18:04 Why We're Still Using a Sales Model from 190419:55 Advertising Is a Weak Force20:47 The Two Jobs of Advertising21:39 Plant vs. Harvest: A Better Mental Model22:04 The McCain Case Study23:59 Why Most Companies Still Think Like Salespeople25:12 Becoming Experts in Our Own Trade26:20 Les Binet's One-Slide Explanation27:29 Final Thoughts: Start PlantingSupporting Links:Binkley, M., & Douros, V. (Hosts). (n.d.). What marketers still get wrong with Prof. Byron Sharp (No. 215) [Audio podcast episode]. The Sleeping Barber Podcast.Hurman, J. (2026). Future demand. https://futuredemand.comIwamoto, A. (2024). The origin of AIDA: Who invented and formulated the AIDA model? Japan Marketing History Review, 3(2), 150-166. https://doi.org/10.51102/jmhr.3.2_53Mulroney, R. (2024). McCain: When the chips are down, margins matter. How a focus on long-term emotional brand-building reduced price elasticity and increased profits for McCain [IPA Effectiveness Awards case study]. WARC. https://www.warc.com/content/article/mccain-when-the-chips-are-down-margins-matter-how-a-focus-on-long-term-emotional-brand-building-reduced-price-elasticity-and-increased-profits-for-mccain/156769WARC. (2026). The multiplier playbook: The CMO's guide to integrating brand and performance. WARC.Foundational sources (optional, for show notes)Binet, L., & Field, P. (2013). The long and the short of it: Balancing short and long-term marketing strategies. Institute of Practitioners in Advertising.Sharp, B. (2010). How brands grow: What marketers don't know. Oxford University Press.To confirm before air: Hurman subtitle and publisher; the exact platform and date of Binet's How Advertising Really Works video (candidate: the Cannes Lions Advertising 101 course); the publication date of SBP episode 215; and a direct URL for the WARC Multiplier Playbook (produced with Analytic Partners, BERA.ai, Prophet, System1 and the ANA).

    Adpodcast
    Cannes 2026: Deconstructing Jargon in Financial Services Advertising | Adam Reeves & Julien Bissuel, 72andSunny, Chief Creative Officer and Chief Executive Officer

    Adpodcast

    Play Episode Listen Later Jul 16, 2026 10:39


    Many corporate marketing groups experience poor campaign performance because they rely on fragmented regional agency silos that use confusing, jargon-heavy copy. Adam Reeves, Chief Creative Officer, and Julien Bissuel, Chief Executive Officer at 72andSunny Toronto, break down how to optimize asset development and increase brand relevance by deploying a borderless cross-office architecture.They share their operational playbook for combining multi-market production resources smoothly, deconstructing complex industry terms through candid human realism, and turning large-scale experiential real estate networks into high-yield engines for B2B new business acquisition.Key tactical themes covered:Transitioning regional campaign distribution into borderless network blueprints.Unifying cross-office production assets to execute seamless tech campaigns.Differentiating financial services brand messaging using radical simplicity.Embracing candid human conversations over complex corporate industry jargon.Preserving long-term client relationships through experiential B2B lead generation.Adam Reeves is the CCO and Julien Bissuel is the CEO at 72andSunny Toronto, directing multi-market content distribution and integrated account acquisition strategies.Connect with us and our :Follow Adam Reeves on LinkedIn: https://www.linkedin.com/in/adam-reeves-7238a2b4/Follow Julien Bissuel on LinkedIn: https://www.linkedin.com/in/julien-bissuel-b2b3822/Explore 72andSunny Solutions: https://www.72andsunny.com/Simplify paid socail Strike Social automation: https://strikesocial.com/guaranteed-paid-social-media-ads-outcomes/Connect with Host Dylan Conroy: https://www.linkedin.com/in/dylanconroy/

    CarDealershipGuy Podcast
    Law on Digital Dealer, Burnett on Sales, Ebin on Ads, Pister on Fixed | Daily Dealer Live

    CarDealershipGuy Podcast

    Play Episode Listen Later Jul 15, 2026 63:09


    Today's show features: - Jay Law, Head of Partnerships at Car Dealership Guy - JB Burnett, Executive General Manager at Preston Automotive Group - Robert Ebin, Director of Legal Affairs at KPA - Jeff Pister, Executive Manager at Honda Marysville This episode is brought to you by: Presidio – Today's episode is brought to you by The Presidio Group, one of the automotive industry's leading buy-sell advisors. Visit Presidio's new Research & Reports portal for M&A insights, blue sky multiples, exclusive benchmark data with NCM Associates, dealer sentiment, and analysis of the trends shaping automotive retail at thepresidiogroup.com. Check it out at https://thepresidiogroup.com KPA – Escalating fines and enforcement actions are hitting dealers hard on advertising, sales, and F&I compliance. KPA's Advertising, Sales & F&I solution combines integrated software, expert consulting, and award-winning training to help you reduce liability exposure and protect your reputation. Learn more here: https://carguymedia.com/4fASW9X Check out Car Dealership Guy's stuff: CDG Circles ➤ ⁠⁠https://cdgcircles.com/⁠⁠ CDG News ➤ ⁠⁠https://news.dealershipguy.com/⁠⁠ CDG Jobs ➤ ⁠⁠https://jobs.dealershipguy.com/⁠⁠ CDG Recruiting ➤ ⁠⁠https://www.cdgrecruiting.com/⁠⁠ My Socials: X ➤ ⁠⁠⁠https://www.twitter.com/GuyDealership⁠⁠⁠ Instagram ➤ ⁠⁠⁠https://www.instagram.com/cardealershipguy/⁠⁠⁠ TikTok ➤ ⁠⁠⁠https://www.tiktok.com/@guydealership⁠⁠⁠ LinkedIn ➤⁠⁠⁠ https://www.linkedin.com/company/cardealershipguy/⁠⁠⁠ Threads ➤ ⁠⁠⁠https://www.threads.net/@cardealershipguy⁠⁠⁠ Facebook ➤⁠⁠⁠ https://www.facebook.com/profile.php?id=100077402857683⁠⁠⁠ Everything else ➤ ⁠⁠dealershipguy.com

    The Pete Kaliner Show
    Investigating UNC System Academic Journals | Hour 3

    The Pete Kaliner Show

    Play Episode Listen Later Jul 15, 2026 30:05 Transcription Available


    This episode is presented by Create A Video – Donna King fills in for Pete.Become a supporter of this podcast: https://www.spreaker.com/podcast/the-pete-kaliner-show--6946691/support.Subscribe to the podcast My preferred podcast platform: SpreakerAll the links to Pete's Prep are free!Get exclusive content here!Media Bias Check: GroundNews promo code!Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com  

    The Pete Kaliner Show
    Michael Whatley Joins the Show| Hour 2

    The Pete Kaliner Show

    Play Episode Listen Later Jul 15, 2026 31:46 Transcription Available


    This episode is presented by Create A Video – Donna King fills in for Pete.Become a supporter of this podcast: https://www.spreaker.com/podcast/the-pete-kaliner-show--6946691/support.Subscribe to the podcast My preferred podcast platform: SpreakerAll the links to Pete's Prep are free!Get exclusive content here!Media Bias Check: GroundNews promo code!Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com  

    The Pete Kaliner Show
    NC Legislative Round-up | Hour 1

    The Pete Kaliner Show

    Play Episode Listen Later Jul 15, 2026 31:52 Transcription Available


    This episode is presented by Create A Video – Donna King fills in for Pete.Become a supporter of this podcast: https://www.spreaker.com/podcast/the-pete-kaliner-show--6946691/support.Subscribe to the podcast My preferred podcast platform: SpreakerAll the links to Pete's Prep are free!Get exclusive content here!Media Bias Check: GroundNews promo code!Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com  

    Company Lot
    advertising is a joke

    Company Lot

    Play Episode Listen Later Jul 15, 2026 27:22


    Join me as we look through how dystopian ads have become. Learn more about your ad choices. Visit megaphone.fm/adchoices

    Truth Talks with Tara
    Listen To This If You Struggle with Change with Jean Stoffer and Grace Start

    Truth Talks with Tara

    Play Episode Listen Later Jul 14, 2026 32:32


    It's an honor to have Jean Stoffer and Grace Start, a fabulous mother-daughter-duo, on the show. Not only are they beautiful designers (featured in their own TV show), but they're also down-to-earth sisters in Christ and they're passionately sharing their heart for relying on God when seasons change. Together, they co-authored a sweet kids book about navigating change, trusting God when things are uncertain, remembering our ultimate home in heaven, and more. If you've ever struggled with an unsettling circumstance or "in-between" season (or if you're going through one now), this episode will resonate and deeply encourage. ⁠⁠⁠⁠⁠⁠⁠⁠⁠Watch Truth Talks with Tara on YouTube here⁠⁠⁠⁠⁠⁠⁠⁠⁠! CONNECT WITH TARA ON SOCIAL MEDIA: ⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/misstarasun⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/truthtalkswithtara⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠https://www.tarasunministries.com⁠⁠⁠⁠⁠⁠⁠⁠ CONTACT: podcast@tarasunministries.com SPEAKING INQUIRIES: contact@tarasunministries.com ADVERTISE ON THE SHOW: To inquire about host-read ads or to become the show's next sponsor, please send an email to podcast@tarasunministries.com. DISCLAIMERS: This podcast may contain affiliate links, sponsorships, or products I've received for free. Please know that I always try to operate in integrity and only share products I know you'll love (and I genuinely love). If you decide to purchase through my links, thank you so much for your support! The perspectives shared in each episode belong solely to the individual contributors and don't necessarily represent the views of the podcast host, production team, or the owner of this intellectual property. This podcast is not intended to provide legal advice, and we encourage listeners to consult qualified professionals regarding their brand, business, or other matters. This disclosure is made in accordance with the Federal Trade Commission's guidelines under 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising.” Learn more about your ad choices. Visit megaphone.fm/adchoices

    The Pete Kaliner Show
    NC Revolutionary History | Hour 2

    The Pete Kaliner Show

    Play Episode Listen Later Jul 14, 2026 30:53 Transcription Available


    This episode is presented by Create A Video – Donna King fills in for Pete.Become a supporter of this podcast: https://www.spreaker.com/podcast/the-pete-kaliner-show--6946691/support.Subscribe to the podcast My preferred podcast platform: SpreakerAll the links to Pete's Prep are free!Get exclusive content here!Media Bias Check: GroundNews promo code!Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com  

    The Pete Kaliner Show
    Teen Takeovers Across NC| Hour 3

    The Pete Kaliner Show

    Play Episode Listen Later Jul 14, 2026 29:12 Transcription Available


    This episode is presented by Create A Video – Donna King fills in for Pete.Become a supporter of this podcast: https://www.spreaker.com/podcast/the-pete-kaliner-show--6946691/support.Subscribe to the podcast My preferred podcast platform: SpreakerAll the links to Pete's Prep are free!Get exclusive content here!Media Bias Check: GroundNews promo code!Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com  

    The Pete Kaliner Show
    NC Education and Budget Legislation Details | Hour 1

    The Pete Kaliner Show

    Play Episode Listen Later Jul 14, 2026 30:12 Transcription Available


    This episode is presented by Create A Video – Donna King fills in for Pete.Become a supporter of this podcast: https://www.spreaker.com/podcast/the-pete-kaliner-show--6946691/support.Subscribe to the podcast My preferred podcast platform: SpreakerAll the links to Pete's Prep are free!Get exclusive content here!Media Bias Check: GroundNews promo code!Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com  

    The John Batchelor Show
    S8 Ep1120: A Landslide Victory and the Birth of a New Era Guest: David Pietrusza Warren G. Harding secured one of the most lopsided victories in history, winning 60% of the popular vote and 404 electoral votes. His victory was fueled by modern advertising

    The John Batchelor Show

    Play Episode Listen Later Jul 12, 2026 11:00


    A Landslide Victory and the Birth of a New Era Guest: David Pietrusza Warren G. Harding secured one of the most lopsided victories in history, winning 60% of the popular vote and 404 electoral votes. His victory was fueled by modern advertising techniques, including celebrity endorsements from stars like Al Jolson. On election night, Americans received results through early radio broadcasts and by having numbers projected onto the walls of newspaper offices. While history often views Harding as a weak administrator, Pietrusza contends he was a strong politician who successfully focused on restructuring government and reducing national debt. His presidency ended abruptly with a fatal heart attack in 1923, leading to the famous midnight swearing-in of Calvin Coolidge by his father in Vermont. Coolidge's subsequent presidency was defined by his commitment to public service, modest living, and a philosophy of independent leadership that restored public trust in the executive branch. (7)1920