Podcasts about Copywriting

Time to hop in the way, way back machine, friends! We're sharing the good, the bad, and the, yes, ugly lessons we learned from our first copywriting clients, including how Kate missed a client meeting (that led to $100K+ in work) and how Nicki sent postcards to land her first clients. Get ready for some stories we're sharing for the first time, and some tactics you'll want to try ... and some you'll want to avoid. --------------- Get Free Copywriting Training here

This week we are joined by Ellen O'Clover! Ellen O'Clover is the author of If Not You, The Heartbreak Hotel, and other stories for teens and adults. Her books have been selected for Book of the Month, appeared in outlets like NPR and Rolling Stone, and been nominated for multiple states' book awards. She lives in a little green house under a giant aspen tree near Boulder, Colorado, with her rocket scientist husband and two perfect bulldogs.In this episode, Ellen discusses her journey from copy writing to romance novels, the importance of authentic storytelling, and the themes of friendship, love, and self-doubt in her latest book 'If Not You.' She shares insights on writing for different age groups, her creative process, and her experiences balancing her career and personal life. Recommendations From This Episode: How To Lose A Guy In 10 DaysGreat Big Beautiful Life Follow Ellen: @ellenocloverFollow Carly: @carlyjmontagFollow Emily: @thefunnywalshFollow the podcast: @aloneatlunchpodPlease rate and review the podcast! Spread the word! Tell your friends! Email us: aloneatlunch@gmail.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Descubre las bases estratégicas más potentes del cupi roti en el 2016 y cómo puedes sacarle partido de manera profesional. Pero antes, recuerda que, si todavía no te has apuntado, puedes unirte ahora mismo a la lista de correo Press Start y recibir cada día un nuevo consejo de ventas.

In this episode, Jess Lorimer breaks down the difference between a sales activity and a marketing activity, and why confusing the two is one of the most common reasons a B2B sales process gets stuck. She walks through the Selling to Corporate® 5 step sales framework stage by stage, explaining the single, specific purpose behind each one, so you can diagnose exactly what's working, what isn't, and why, instead of throwing out something that was already working.   A sales activity is any activity designed specifically to relate to or lead to revenue being generated. In a B2B context, that means building and leveraging one-to-one relationships to generate revenue. A marketing activity is different. It's primarily designed to build brand awareness and build relationships at volume, which is why marketing campaigns lean on social platforms, newsletters, podcasts, and YouTube channels. Copywriting, campaign creation, social media marketing, and content creation all fall under marketing, because they create relationships at scale. Sales activities, like cold email outreach, networking for leads, speaking for leads, and holding sales calls with a decision maker, are designed to build or leverage one-to-one relationships so they turn into revenue. Marketing is a genuinely useful tool, but when you're selling B2B as an individual consultant, it shouldn't be your primary source of activity, because it isn't designed to convert. Jess is direct about this: if you're spending all your time on LinkedIn chasing more leads and more relationships, the real question is whether you're already converting the relationships you have. If you've got a database of 100 people, or 50 LinkedIn connections, and you're not converting them, you don't need more, you need to look at the quality of your sales activities instead. Putting more leads into a sales process that doesn't work just means spending more time, money, and energy on marketing that isn't producing revenue.   This is where the Selling to Corporate® 5 step sales framework comes in, a process Jess developed while training corporate sales teams and has since used with clients in over 21 countries. It works because every single part of the process has a specific, measurable outcome. Stage one is Clarity: knowing who you're selling to and the transformation you're offering them, so your sales messaging across lead generation, follow up, proposals, and sales calls is consistent rather than trying to be everything to everyone.   Stage two is Lead Generation, and its only purpose is booking qualified sales calls with decision makers who have both responsibility for your area and budget authority. If your lead generation isn't producing fewer than 5 qualified sales calls a month, it isn't working, and mass marketing methods like newsletters or LinkedIn posts that don't convert into consistent calls don't count as functioning lead generation. Stage three is the sales call itself, and its only purpose is a clear next step, either a qualified proposal or a defined no. Vague outcomes, like being asked to send over a website link or a one-pager, mean the prospect still doesn't understand what you do or how it helps them, so the call hasn't done its job.   Stage four is Offers and Proposals, the written sell that articulates and presents an offer that meets the client's need and converts the sales call into a signed contract. And stage five is Delivery and Upsell or Resell: delivering a great client experience with the specific purpose of identifying further transformation for the client and further revenue for you. Jess's core point is that when an activity isn't hitting its purpose, that's the actual problem to fix, not a reason to abandon the whole process and chase a new strategy. Understanding what each part of your sales process is supposed to achieve is what lets you troubleshoot accurately instead of guessing. Key Takeaways ●  A sales activity and a marketing activity are not the same thing, and confusing them wastes time and money. A sales activity is designed specifically to lead to revenue through one-to-one relationships. A marketing activity is designed to build brand awareness and relationships at volume. Treating time-consuming marketing work as if it were sales activity is one of the most common reasons a B2B pipeline underperforms. ●  More leads won't fix a broken sales process. If you already have a database or a set of LinkedIn connections you aren't converting, the answer isn't more volume, it's fixing the quality and structure of your sales activities. Adding more leads into a process that doesn't convert just means spending more time and money for the same result. ●  Clarity's only purpose is targeting and messaging. Knowing who you're selling to and the transformation you offer them shapes your sales messaging everywhere it appears, in lead generation, follow up, proposals, and sales calls. Without it, creating consistent messaging across different industries and problems becomes much harder. ●  Lead generation's only purpose is booking qualified sales calls. Qualified means the decision maker has both responsibility for your area and budget authority. Fewer than 5 sales calls a month from your lead generation is a sign it isn't working, whatever the volume of content or connections behind it. ●  A sales call's only purpose is a clear next step. That means either a qualified proposal or a defined no, not right now. Vague outcomes like being asked to send a website or a one-pager mean the prospect still doesn't understand what you do, so the call hasn't achieved its purpose. ●  Offers and proposals exist to convert the sales call into a signed contract. It's the written sell: articulating and pricing an offer that meets the client's need and gives them what they need to build an internal business case to say yes. § ●  Delivery and upsell or resell exists to create further transformation and further revenue. A great client experience isn't just good practice, its specific purpose is to help you spot further opportunities to support the client, which benefits them and grows your revenue at the same time. ●  Judge each activity against its own purpose, not against an outcome it was never designed to hit. Blaming lead generation for not directly producing a sale misunderstands its job, which is booking calls. Diagnosing which specific stage of the process isn't hitting its purpose is what actually fixes a stuck sales process, rather than abandoning something that was already working. Questions Corporate Buyers and AI Search Tools Are Asking The questions below are written to reflect how coaches, consultants, and service providers are actually typing into AI tools like ChatGPT, Perplexity, and Google's AI Overviews when researching their own B2B sales activity. ●  What's the difference between a sales activity and a marketing activity in B2B? ●  Why isn't my LinkedIn content turning into corporate sales calls? ●  What is the actual purpose of lead generation in a B2B sales process? ●  How many qualified sales calls should my lead generation produce each month? ●  What should happen at the end of a B2B sales call? ●  Why do I keep getting stuck at the same stage of my sales process? ●  What is the Selling to Corporate 5 step sales framework? ●  Should I focus on generating more leads or converting the leads I already have? ●  How do I know if my B2B sales activities are actually working? Key Quotes "A sales activity is any activity that is designed specifically to relate to or lead to revenue being generated." "Putting more leads into a sales process that does not work means that you will continue to get the same result." "Every single part of the process has a very specific outcome." "Marketing is a great tool, but it should not be your primary source of activities in your business because it is not designed to convert." "The only purpose that lead generation holds: booking qualified sales calls." "The only purpose of sales calls is to turn them into clear next steps." Resources and Links Join the B2B Sales Edit: Busyness to Business Weekly newsletter for coaches and consultants, sharing the real B2B sales techniques that have taken over 30,000 sales processes from busy to balanced and profitable. Jess is currently running a series walking through each of the 5 framework steps in detail with case study examples, sign up not to miss it. https://magic.beehiiv.com/v1/988ac64b-5875-4924-9d10-50faad2aa4ad?email=%EMAIL The Expert Services Directory Episode sponsor. A curated directory that proactively markets your services to corporate decision makers every month, and is actively crawled and trusted by AI search platforms. Use code PODCAST for a bonus. https://bit.ly/ExpertServicesDirectory Cold → Closed The self-paced B2B sales experience for coaches, consultants, speakers, trainers, and done-for-you service providers who want scalable, sustainable sales from brand new corporate clients in 90 days or less. https://smartleaderssell.thrivecart.com/-cold-to-closed-product/ Related Episodes ● STC044 - Why Organising Your Sales Activity Is Central to Your Success When Selling to Corporates https://sellingtocorporate.com/podcast/stc044-why-organising-your-sales-activity-is-central-to-your- success-when-selling-to-corporates/ ● STC046 - Why Your B2B Sales Process Is Stuck (and How to Fix It!) https://sellingtocorporate.com/podcast/stc046-why-your-b2b-sales-process-is-stuck-and-how-to-fix-it/ ● STC183 - 3 Reasons September Is the Best Time to Sell to Companies (With a Proven Sales Process) https://sellingtocorporate.com/podcast/3-reasons-september-is-the-best-time-to-sell-to-companies/ Content Disclaimer The information contained above is provided for information purposes only. The contents of this article, video or audio are not intended to amount to advice and you should not rely on any of the contents of this article, video or audio. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of this article, video or audio. Jessica Lorimer disclaims all liability and responsibility arising from any reliance placed on any of the contents of this article, video or audio.  

Better copy starts with understanding what your customers are actually thinking, saying, and trying to solve. Joanna Wiebe explains how voice-of-customer research can uncover the language that makes marketing more relevant, persuasive, and useful—and why even a handful of customer interviews can dramatically improve your messaging. She also shares how to build a message matrix around the customer journey, use AI to organize and analyze customer insights, and avoid the trap of letting AI write generic copy for you. The goal isn't to make your marketing sound more polished—it's to say the right thing at the right moment so more of the right customers say yes. 00:00 Introduction 01:23 The Fastest Way to Research Your Customers 06:56 Why Customer Language Beats Marketing Copy 08:05 The Copy Selling System Explained 14:32 How to Train AI on Your Marketing Message 16:09 What AI Search Needs From Your Content 17:21 The Right Way to Use AI for Copywriting 20:51 Why AI Copy Still Sounds Wrong Rate, Review, & Follow If you liked this episode, please rate and review the show. Let us know what you loved most about the episode. Struggling with strategy? Unlock your free AI-powered prompts now and start building a winning strategy today!

In this special FDE+ virtual session, host Kortney Harmon is joined by Clark Willcox, Founder of Digital Recruiter, to explore how recruiters can use LinkedIn, AI, and automation without losing the authenticity that builds trust and drives revenue.Clark explains why generic AI-generated content can damage a recruiter's credibility, why meaningful conversations matter more than likes, and how a targeted LinkedIn strategy can create a consistent business development pipeline. He also shares practical ways to strengthen your profile, reach the right prospects, create content that connects, and use your recruiting technology to support more intentional outreach.Key takeaways include:Building a LinkedIn profile that attracts ideal clientsCreating content that generates conversations instead of vanity metricsUsing AI without sacrificing your voice or authenticityCombining targeted outreach with consistent thought leadershipUsing your recruiting CRM to turn relationships into pipeline opportunitiesLearn how to build a stronger recruiter brand and use AI, automation, and LinkedIn with greater intention._____Follow Clark Willcox on LinkedIn: LinkedIn | ClarkLearn more about Digital RecruiterFollow Crelate on LinkedIn: CrelateWant to learn more about Crelate? Book a demo hereSubscribe to our newsletter: The Full Desk Experience

Willkommen zur nächsten Folge von "Damit's bei dir Klick macht", dem True Online Marketing Podcast von Hanseranking! Abonniere jetzt und verpasse keine Episode! Deine KI schreibt sauber, schnell und fehlerfrei – und löscht dabei womöglich genau den holprigen Satz, der dir seit Jahren Aufträge bringt. In dieser Solofolge zeige ich dir am Beispiel eines Onlineshops für Arbeitskleidung, wie ein „besserer" Produkttext die Retouren nach oben treibt und die Marge auffrisst, obwohl der Umsatz stimmt. Du erfährst, warum das gerade jetzt passiert, woran du den Schaden früh erkennst, bevor er in den Zahlen auftaucht, und wie du die Fragen deiner Kunden zu dem Material machst, das keine KI hat. Bleib außerdem dran für kommende Folgen, in der ich dir tiefere Einblicke in spezifische Online Marketing Strategien und Interviews mit weiteren Experten gebe.

Do the headlines about AI and job prospects have you a little depressed, confused, or even downright angry? Join the club. Gee, it's almost as if it benefits the media and the AI companies for us to feel scared and powerless! (It absolutely does.) That's why a few weeks back, Kate and I gave a free training on the state of the copywriting industry. No speculation. No B.S. And...not to brag...but after the training, one CCA student called me the GOAT (thank you, Alandria

We're venturing to West Texas to chat with Stephanie Rivas, General Manager at Wagner Noël Performing Arts Center and Vice President of International Entertainment Buyers Association (IEBA). With two decades of experience working in media, marketing, entertainment and performing arts, Stephanie tells us about her role with the venue and Legends Global, which manages the PAC. We learn about the Midland and Odessa market and the importance the venue has in providing arts programming to a huge part of the state – making it more accessible and equitable. We talk about her role on the board with IEBA and discuss the importance of conferences to career growth. Stephanie tells us about her career history from going to college at what is now Texas State University to beginning in broadcasting as a producer and anchor. Hear what tips she has for building relationships with local media and how you can help control the image and brand of your venue. Enjoy this great episode with interesting insight into “The Shining Star of West Texas” as well as excellent career advance and fun stories.Stephanie Rivas: Instagram | LinkedInWagner Noël Performing Arts Center: Facebook | Instagram | TikTok ––––––ADVENTURES IN VENUELANDFollow on Instagram, LinkedIn, Facebook, or X/TwitterLearn more about Event & Venue Marketing ConferenceMeet our team:Paul Hooper | Co-host, Booking, Branding & MarketingDave Redelberger | Co-host & Guest ResearchMegan Ebeck | Marketing, Design & Digital AdvertisingSamantha Marker | Marketing, Copywriting & PublicityCamille Faulkner | Audio Editing & MixingHave a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

In dieser Episode spreche ich mit Aylin Wiech, Webdesignerin und VA, die einen unerwarteten Weg in die Selbstständigkeit gegangen ist. Nach gesundheitlichen Herausforderungen musste sie ihren bisherigen Job aufgeben – und entdeckte über meinen Podcast die virtuelle Assistenz. Heute arbeitet sie remote, reist, und kombiniert ihre Leidenschaften: Technik, Kreativität und Abenteuer.Was fasziniert: Aylin zeigt, wie man sich neu orientiert, die richtige Dienstleistung findet und in der VA Mastermind wirklich vorankommen kann.

AI was supposed to kill copywriting. Sean Ferres thinks it's helped create the biggest opportunity for marketers and copywriters he's seen in nine years: creative strategy. He joined me over Zoom to talk about what businesses are paying writers for now, why some freelancers are getting approached by clients, and what it takes to move beyond delivering copy in a Google Doc. Sean has spent years helping copywriters get clients. Now, he's seeing unprecedented demand for people who can research, develop, test, and improve top of funnel ads—and he shares what that means for writers figuring out their next move. In this conversation, we get into: What a creative strategist actually does, and how much of the job a good copywriter already knows. Why Meta's Andromeda update is changing what brands need from their advertising. How one of Sean's students went from charging $300 per advertorial to earning $50K months through a revenue-share deal. Sean's “anti-resume” approach to standing out when you don't have years of experience or an impressive portfolio. How to use Claude more effectively by teaching it your standards, critiquing its work, and keeping your own judgment sharp. Why direct mail and other old-school approaches can still help you get clients' attention. We also talk about the limits of AI, the problems with generic outreach, and why businesses still need someone who understands how to turn attention into sales. (Plus, we settle a little beef over my truly terrible Australian accent.)

Buche ich einen Onlinekurs oder eine individuelle 1:1-Begleitung? – Diese Frage wird oft über den Preis entschieden und die Logik dahinter ist oft: Kurs = günstig und vernünftig, 1:1 = teurer Luxus. Meiner Meinung nach ist das aber die falsche Grundlage für Entscheidungen. Diese Folge ist nach einem Gespräch mit einer potenziellen Kundin entstanden: eine kluge, umsetzungsstarke Frau, die eine Weiterbildung im Copywriting gemacht hat. Auf dem Papier war der Onlinekurs dafür das richtige Format, trotzdem hat die Weiterbildung ihr nicht gegeben, was sie wollte. Warum, das erzähle ich dir in dieser Folge. Es geht um eine Unterscheidung, die in der Wissenschaft „gut strukturierte“ und „schlecht strukturierte“ Probleme genannt wird – und die dir dabei helfen kann, vor der Buchung zu erkennen, welche Art von Unterstützung du eigentlich gerade brauchst. Denn manche Dinge kannst du super (und günstiger) in der Gruppe lernen, für andere ist das 1:1 schlichtweg die sinnvollste Wahl. Du hörst: - Warum die Frage „Kurs oder 1:1“ fast immer auf der falschen Basis beantwortet wird - Was gut und schlecht strukturierte Probleme sind – und was das mit deiner Entscheidung zu tun hat - Woran du selbst erkennst, ob du gerade ein Skill- oder ein Strategie-Problem hast - Warum selbst das richtig gewählte Format in die Hose gehen kann – und woran du eine gut geführte Gruppe erkennst - Wann ich dir zu einem Onlinekurs rate – und wann nur eine individuelle Betreuung sinnvoll ist Links zur Folge: Infobroschüre zu meiner 1:1-Begleitung „Aufbruch“ anfordern: https://landing.mailerlite.com/webforms/landing/p6g0b3

(00:00:00) Da copywriter a direttore marketing (00:02:23) Dalla vendita al marketing: il percorso di Luca (00:04:38) Etica, selezione dei clienti e responsabilità (00:08:43) Il caso Samuele: quando la strategia diventa sistema (00:17:06) Libro, autorevolezza e visibilità (00:19:10) Unire i punti tra progetti e usare l'AI (00:22:34) L'output finale non si delega (00:23:26) Relazione con il cliente, KPI e chiusura Un copywriter consegna un testo.Un direttore marketing risponde di quello che succede dopo.È il salto che molti desiderano. Finché non arrivano priorità da scegliere, persone da coordinare e numeri da difendere.In questa puntata ne parlo con Luca Emiliani.È entrato nel marketing nel 2018, dopo anni nella vendita e la gestione di un negozio con dipendenti. Oggi lavora come direttore marketing in affitto.Il passaggio si vede bene nel percorso fatto con Samuele Trento, cliente storico del Reparto Marketing Persuasivo.Qui il marketing smette di essere teoria.Luca racconta una migrazione di circa 300 pagine, una crescita della visibilità organica superiore al 28% nel primo mese e una rete di oltre 100 installatori partner.Da questi numeri arriviamo a una domanda più difficile: quanto del risultato dipende dal singolo contenuto e quanto dal sistema costruito intorno?Nella puntata scoprirai:quali responsabilità distinguono un copywriter operativo da un direttore marketingperché una strategia deve partire dai punti di forza reali dell'imprenditorecome contenuti, sito, libro e relazioni possono rafforzarsi a vicendacome usare l'AI per accelerare il lavoro senza delegarle l'output finaleperché la relazione con il cliente e il giudizio restano centraliAscolta la puntata e fatti una domanda: oggi il cliente ti paga soprattutto per ciò che produci o per le decisioni di cui accetti la responsabilità?Registrazione Fathom della puntata 402 - Fonte primaria per conversazione, casi, numeri e timestamp.The Future of Jobs Report 2025 - Scenario sul cambiamento delle competenze e sull'impatto dell'AI nel lavoro.Google Search Central AI features and your website - Indicazioni ufficiali Google su SEO, AI Overviews e AI Mode.Generative AI at Work - Studio su 5.172 addetti al customer support e impatto dell'assistenza AI sulla produttività.Episodio 347 con Luca Emiliani - Collegamento interno al precedente episodio con Luca.Testimonianza di Samuele Trento - Approfondimento video interno sul lavoro svolto.

CCA student Sarah is copywriting 3.5 days/week from Mauritius and here's the thing: That could—and should!—be ALL of us. I don't mean Mauritius (though if you LOVE island living, then ... yeah ...). What I mean is there's absolutely NO reason all of us shouldn't be living the lives we want to live. Yes, there are bills, and kids sports games, and endless laundry loads. But that doesn't mean those can't coexist alongside our biggest, wildest dreams. Listen to hear how Sarah started pursuing the things she loved most—and wanted more from—in life. --------------- Get Free Copywriting Training here

We're dancing our way to the Live Music Capital of the World – Austin, Texas to chat with Chelsea Masler, Marketing Director at Messina Touring. Whether she's working on campaigns for major stadium tours like Ed Sheeran or strategically rolling out a legendary underplay tour for Phoebe Bridgers, Chelsea works with the Messina Touring team to act as an extension of management for their artist roster. We talk about some of her tasks from arranging radio campaigns, strategizing marketing content, working closely with venues, and how they dive into fan communities to understand what resonates to ensure tours remain authentic to fans. Learn what it's like launching a tour from her perspective and how they use data to identify trends while also understanding special fan connections that the data can't capture. Chelsea tells us about her industry path from writing for a music blog and joining the event board in college, starting at Oracle Arena as an intern and working her way up, time she spent at Goldenvoice and Facebook, all the way up to her current role. You're bound to love this fun episode that's packed full of interesting stories, perspective, and laughs.Chelsea Masler: Instagram | LinkedInMessina Touring: Instagram | Facebook | LinkedIn ––––––ADVENTURES IN VENUELANDFollow on Instagram, LinkedIn, Facebook, or X/TwitterLearn more about Event & Venue Marketing ConferenceMeet our team:Paul Hooper | Co-host, Booking, Branding & MarketingDave Redelberger | Co-host & Guest ResearchMegan Ebeck | Marketing, Design & Digital AdvertisingSamantha Marker | Marketing, Copywriting & PublicityCamille Faulkner | Audio Editing & MixingHave a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

Episode Summary In this episode of the Work At Home Rockstar Podcast, Tim sits down with copywriter and marketing strategist Rachel Allen of Bolt From The Blue Copywriting. Rachel takes us back to 2008, when she landed in Hong Kong with about $200 in her bank account, no work visa, and a journalism degree that wasn't landing her a job back home. A quick Google search for "how to make money online" led her to copywriting, and she's never looked back. The conversation doesn't stop at the success story. Rachel opens up about a rough stretch where she went three years without filing taxes across two countries, and how untangling that mess led her to build financial habits she still uses today. Tim and Rachel dig into why so many entrepreneurs avoid looking at their own numbers, and why you don't have to be a math person to run a healthy business. From there, they cover how Rachel sets up a productive home office no matter where in the world she's living, the role masterminds and coaches have played in her growth, and her newer book-outlining offer that helps clients finish their books in months instead of years. They close things out with Rachel's honest, grounded take on AI in the writing world, and of course, her favorite band. Who is Rachel Allen? Rachel Allen is a fast-thinking, deeply nerdy marketer with broad-ranging experience in for-profit and non-profit sectors. She's written for some of the biggest (and smallest) names in business, and excels at marketing that's equal parts data-driven and human-centered. Having run a marketing business for 17 years with clients in over 21 countries, Rachel's worked with some of the top names in entrepreneurship, as well as influencers, brick-and-mortar businesses, and non-profits around the world. Her work has contributed directly to high-ROI launches, leaps in audience engagement, industry awards, relationships with top venture capital firms, and national-level honors. On the show, Rachel shared how she built her business from scratch after stranding herself in Hong Kong during the 2008 recession, and how she's grown it into Bolt From The Blue Copywriting — where, as she puts it, "if it's words that make money, I do it." That includes copywriting, book editing (she's edited 19 books), a book-outlining coaching offer, and a branding collaboration she runs with a fellow specialist. Connect with Rachel Allen Website: https://www.boltfromthebluecopywriting.com/ Instagram: https://instagram.com/boltfromthebluecopywriting LinkedIn: https://www.linkedin.com/in/rachelallenwrites/ Substack: https://boltfromthebluecopywriting.substack.com/ Host Contact Details Website: https://workathomerockstar.com Facebook: https://www.facebook.com/workathomerockstar Instagram: https://www.instagram.com/workathomerockstar LinkedIn: https://www.linkedin.com/in/timmelanson YouTube: https://www.youtube.com/@WorkAtHomeRockStarPodcast Twitter/X: https://twitter.com/workathomestar Email: tim@workathomerockstar.com Timestamps 00:00 Welcome and Guest Intro 00:30 Hong Kong Copywriting Origin 01:57 Tax Trouble Lessons 04:16 Money Mindset and Systems 11:46 Nomad Home Office Hacks 15:17 Coaches and Masterminds 18:31 Charging What You're Worth 20:08 Book Outlining Offer 23:04 AI and Writing Debate 27:19 How to Work With Rachel 28:02 Favorite Band and Wrap Up Disclaimers Money Talk: This episode includes personal stories about taxes, bookkeeping, and money mindset. It's shared for inspiration, not as financial or tax advice — check with your own accountant for your specific situation. AI & Copyright: Rachel shares her personal take on AI and intellectual property. This area of law is still evolving, so treat her comments as her own experience and opinion, not legal advice.

In addition to your creative brief (that you need for every project), you need to start with this step—before your fingers even hit your keyboard to write copy. Too many copywriters skip this step and it shows in weak copy. Make sure you're not one of them. I promise that including this step on every project will save you time AND will result in much stronger copy. --------------- Get Free Copywriting Training here

Get AudioBooks for Free Best Self-improvement Motivation How to Start Your Copywriting Career | Dan Lok Learn how to start your copywriting career with Dan Lok's proven strategies to build valuable skills, attract clients, and create a profitable future. ⁠We Need Your Love & Support ❤️ ⁠⁠⁠⁠⁠⁠⁠⁠⁠Get 3 Audiobooks Free -

This "Flodesk Studio & Email Copywriting: Email Marketing Strategies (Serious Conversations)" episode delivers a masterclass in email marketing strategy, copywriting best practices, and leveraging AI-powered tools like Flodesk Studio for audience growth and engagement.Favour Obasi-ike, MBA, MS tells listeners to learn critical details such as: Effective subject lines, preview text, and body structureThe impact of timing on open ratesSegmentation, cleaning, and list healthPersonalization and branding through design and font choicesHow to use Flodesk Studio to streamline campaign creation with AISpecial attention is paid to A/B testing, the difference between click and click-through rates, and practical features like polls and analytics for persistent improvement.Who is This For?This episode is for entrepreneurs, marketers, real estate professionals, coaches, consultants, and anyone seeking actionable advice on email marketing, copywriting, AI-powered content creation, and using Flodesk Studio. The content is tailored for those wanting to grow their business, improve engagement, and optimize digital communications.Key Moments & TimestampsIntro & Topic Breakdown — 00:00:03Why Email Marketing Still Matters — 00:02:18Email Copywriting Tips (PS, emojis, numbers, preview text) — 00:04:07Intro to Flodesk Studio & AI Features — 00:07:12Real estate applications & audience segmentation — 00:08:43Email List Cleaning, Segmentation, and Engagement — 00:38:40Choosing the Best Time to Send Emails — 00:51:075 Essential Elements of Email Copy — 01:01:44Email Design, Fonts, and Branding Insights — 01:17:24Testing & Optimization Emphasis — 01:24:13Actionable Takeaways from Guests — 01:22:26FAQs1. Who benefits most from using Flodesk Studio?Anyone who wants a seamless, AI-assisted way to design and send beautiful, brand-consistent emails, especially business owners, marketers, and real estate professionals.2. How do you improve open and click-through rates?Use strong subject lines (with emojis, odd numbers, brackets), compelling preview text, personalization, and clear CTAs. Incorporate A/B testing for continual improvement.3. What is the best time to send email campaigns?It varies. Analyze your own audience data (via tools like Flodesk reporting) to find your optimal window: weekday mornings often outperform, but testing is essential 00:53:19.4. Why is list cleaning important?Regularly removing unengaged contacts preserves deliverability, yields accurate analytics, and improves campaign performance 00:38:40.5. How can you personalize emails effectively?Use segmentation, address recipients by name, and tailor content/offers by user behavior and preferences 01:04:00.6. What are key elements of a high-performing email?Subject line, preview text, concise and well-formatted body, clear call to action, optimized images—each tested before broad send-off 01:01:44.Action Steps for youPromote the episode using engaging snippets and “clips” across LinkedIn, TikTok, and Instagram for wider reach 00:23:00.Share Flodesk Studio link and personal testimonials; encourage audience to experiment with AI-powered email design 00:07:12.Encourage listeners to A/B test subject lines and preview text for their own audiences.Build and nurture a peer community for ongoing discussions on marketing, copywriting, and tech tools 00:58:37.Offer private consulting or group workshops on best practices in email marketing, segmentation, branding, and testing.Continue to spotlight client and listener wins secured through these tactics for future episodes and social proof.Gather feedback/analytics from podcast listeners on their favorite actionable tip, using surveys or Flodesk polls.Remain updated with new Flodesk and Clubhouse features, suggesting product improvements where valuable (as discussed re: heat maps 00:48:19).For more support, listeners are encouraged to book a call, or subscribe to upcoming training and resources.Ready to Rank? Book Your SEO & Web Dev Services Today

We're off to “The Land” to chat with Carrie Samek, Vice President of Event & Media Marketing at Rocket Arena and Cleveland Cavaliers in Cleveland, Ohio. After learning about the arena and Carrie's role with the venue and team, we chat through what it was like curating an exhibit around the 10 year anniversary of the Cav's iconic 2016 NBA Championship, and the challenges of joys that came along with it. Carrie tells us about how they planned the arena's 30th anniversary two years ago, which included a performance by Diplo and a drone show. We talk about her fun career path, from cold emailing the creator of Warped Tour to working phones at ClearChannel to touring with The Black Eyed Peas to her time with Belkin Productions and Live Nation and ultimately her current role. Whether you know her as Carrie, Wizzysis, Queen of Drones, or museum curator – to know Carrie is to love her and we know you'll love this episode all about someone who has helped shape some of Northeast Ohio's biggest moments.

Storytelling is a superpower for artists. Just like songwriting, the right words will also make your marketing hit harder...   In this episode of Creative Juice, Jack and Circa dive into the power of strategic copywriting for artists. Learn about how developing a narrative, taking wild swings with your messaging, and breaking free of your safe brand guidelines will make your marketing stronger!   Whether you're a developing artist or established, getting creative with your copy can shoot your fan engagement through the roof!   DISCOVER: Why Storytelling in Your Copy is a Powerful Tool for Both New and Established Artists How to Take Big Swings With Your Messaging for Better Results What Challenges Arise From Sticking to Brand-Safe Copy How Developing Artists Utilize Narrative-Driven Ads to Build Fanbases Why Larger Artists Sabotage Themselves by Sticking to the Usual Script How Your Actual Personality Boosts Your Copy and Fan Connection RESOURCES: Learn The Top Music Marketing Strategies Inside IndiePRO Join Us In The Indepreneur Discord Server! Looking to expand your team or need marketing help? Apply to work with IndieX!

Storytelling is a superpower for artists. Just like songwriting, the right words will also make your marketing hit harder...   In this episode of Creative Juice, Jack and Circa dive into the power of strategic copywriting for artists. Learn about how developing a narrative, taking wild swings with your messaging, and breaking free of your safe brand guidelines will make your marketing stronger!   Whether you're a developing artist or established, getting creative with your copy can shoot your fan engagement through the roof!   DISCOVER: Why Storytelling in Your Copy is a Powerful Tool for Both New and Established Artists How to Take Big Swings With Your Messaging for Better Results What Challenges Arise From Sticking to Brand-Safe Copy How Developing Artists Utilize Narrative-Driven Ads to Build Fanbases Why Larger Artists Sabotage Themselves by Sticking to the Usual Script How Your Actual Personality Boosts Your Copy and Fan Connection RESOURCES: Learn The Top Music Marketing Strategies Inside IndiePRO Join Us In The Indepreneur Discord Server! Looking to expand your team or need marketing help? Apply to work with IndieX!

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After nearly 30 years in education, Rachel Kugler made a leap most people at her stage of life are told not to make: she walked away from teaching, enrolled in ODEO Academy, and rebuilt a career in digital marketing and copywriting from the ground up.This conversation covers what pushed her out of the classroom, shares the internship-to-hire story behind her current role, and shares what she now tells other women in their 40s and 50s who ask her "now what?"Episode Highlights: Rachel shares why a 30-year teaching career transfers more directly into marketing than it might seem, from explaining complex ideas simply to holding a deadline no matter what else is happening.She gives the honest reality of a post-certification job search, and what got Rachel through it without a personal network to fall back on.Rachel details how a single internship platform placement turned into a full-time role in four weeks, and what her boss says actually made the difference.Her direct message to women in their 40s and 50s wondering if it's too late: it isn't, and life experience is a real advantage, not a liability.Why "ODEO is the beginning, not the end" shows up throughout her story, from a self-initiated AI webinar pitch to rewriting her own earlier work once she knew better.Episode Links:ODEO AcademySend us Fan MailFollow The Digital Marketing Mentor:Website and Blog: thedmmentor.comInstagram: @thedmmentorLinkedin: @thedmmentorYouTube: @thedmmentorInterested in Digital Marketing Services, Careers, or Courses? Check out more from the TDMM Family:Optidge.com - Full Service Digital Marketing Agency specializing in SEO, PPC, Paid Social, and Lead Generation efforts for established B2C and B2B businesses and organizations.ODEOacademy.com - Digital Marketing online education and course platform. ODEO gives you solid digital marketing knowledge to launch/boost your career or understand your business's digital marketing strategy.

Today I'm chatting with Tasmin Lofthouse, Copywriting & Content Strategist at Fika Digital - and brilliant podcaster (check out my episode on her pod below).   We chat about: Operating at the cusp of burnout How our childhood relationship with money informs who we are as business owners and founders Stability and control - or the illusion thereof High achieving vs overachieving and burnout "What if you did less?"   Follow Tasmin! Her website:https://www.instagram.com/fikadigitaluk Notes from your phone pod, and here's our episode!   If this resonates, you're going to want to check out my other resources for founders: Get  both your strategy and nervous system prepared for your next high-stakes meeting with a Meeting Prep Sesh Download the free Unshrinking Workbook here And jump into my bi-weekly newsletter right here for more business real-talk and tools Let's continue this chat! Say hi on Instagram / Threads!

This episode isn't really about copywriting. It's about building your career around your life instead of the other way around. CCA student, copywriter, and ESL educator Andi is sharing how she's taking one imperfect step after another to do just that. On this Build Your Copywriting Business podcast episode, Andi is bringing us on a journey from Kenya to Vietnam to Montana. And she's unpacking some unparalleled insights, like how she realized as much as she thought she'd love working from home alone, she needed human interaction. So, she connected with fellow CCA student Lisa in Malaysia to stay accountable on her copywriting goals.  (Hi, Lisa!

Join us on the left side of the “Michigan mitten” as we head to Grand Rapids to chat with Hannah Flynn, Communications Manager with Legends Global, which manages Van Andel Arena, DeVos Performance Hall, DeVos Place, newly opened Acrisure Amphitheater, and Amway Stadium (opening Spring 2027). As a passionate social media and pop culture guru, we dive into the details of Hannah's role, the structure of their department, and learn a bit about each of the venues. We talk with her about collaborating with local businesses and hear tips about pitching ideas and some examples of fun promotions. Known for dressing up as artists coming to their venues for TikTok videos, Hannah talks about their approach to following social trends and how to discover new ideas. We talk about how she got into live events as well as the creation of her concert social account (@hangoestoaconcert), which has evolved from providing tips for going to concerts to advice on joining the industry. This is a fun episode that's sure to spark some ideas, give you some accounts to follow, and (for those of you not already in the industry) may just inspire you to dive in. Hannah Flynn: Instagram | TikTok | LinkedIn Van Andel Arena: Instagram | Facebook | TikTok ––––––ADVENTURES IN VENUELANDFollow on Instagram, LinkedIn, Facebook, or X/TwitterLearn more about Event & Venue Marketing ConferenceMeet our team:Paul Hooper | Co-host, Booking, Branding & MarketingDave Redelberger | Co-host & Guest ResearchMegan Ebeck | Marketing, Design & Digital AdvertisingSamantha Marker | Marketing, Copywriting & PublicityCamille Faulkner | Audio Editing & MixingHave a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

A beautiful website can still leave potential customers thinking, “What does this business actually do?” That disconnect is rarely a design problem. It's a messaging problem. Great websites aren't built by one person trying to do every job.Website copywriting and design solve different problems. Design guides attention, builds hierarchy and makes a site easier to navigate. Website copywriting clarifies what you do, who you help, why someone should care and what they should do next. For local businesses, those words often become your first sales conversation.Good design cannot fix vague messaging. A polished layout won't make a generic headline persuasive. Strong local business marketing starts with understanding the customer, the problem you solve and the reason people should choose you.You'll learn why copy should come before design, how to make smarter decisions when your website budget is tight, and what to ask a generalist. These local business strategies are about knowing what expertise your project actually needs.The deeper lesson is that a strong messaging strategy business owners can use starts before fonts, colours or layouts. Get clear on your audience, your difference, your key objections and the action you want visitors to take. Then let design make that message easier to understand and act on. Website copywriting becomes a strategic asset rather than words dropped into a layout.That approach can help you grow local business without relying on a prettier website alone. It gives designers and copywriters a stronger foundation for collaboration.If your website feels polished but isn't generating the enquiries you expect, start with the words. Book a free copy call and let's work out what your website actually needs to say before deciding what it needs to look like.Book a free copy call: lindsaysmithcreative.caThis episode was mixed and edited by Cardinal Studio.

Ryan Pineda and Brian Davila sit down with Chandler Bolt to break down why most book launches fail, how AI is changing publishing, and how entrepreneurs can use books, virtual events, and high-ticket offers to build and scale a business.⁣⁣Connect with Chandler - ⁣https://selfpublishing.com/ryan⁣https://www.instagram.com/chandler.bolt/⁣https://www.facebook.com/chandler.bolt1⁣⁣Check out his event here - ⁣https://get.selfpublishing.com/abs2026⁣⁣Watch Chandler's last time on the Wealthy Way podcast here - https://www.youtube.com/watch?v=SojAIPY1mMU⁣Watch Seth Bolt, on the Wealthy Way podcast here - https://www.youtube.com/watch?v=a2H4ElZ7tZA ⁣__________⁣If you'd like my team to run your marketing & sales department to scale your business apply here https://www.pinedapartners.com⁣⁣Join our private mastermind for elite business leaders who golf. https://www.mastermind19.com⁣⁣Want to be featured on the Wealthy Way Podcast? Apply here https://www.wealthyway.com⁣⁣If you want to start your real estate investing business, we'll give you 1:1 coaching, seller leads, software, & everything you need. https://www.wealthyinvestor.com⁣⁣Tired of paying so much in taxes every year? We'll give you strategy, tax prep, and accounting all in one place. https://www.taylor-tax.com⁣⁣Join free Bible studies and workshops for Christian business leaders. https://www.tentmakers.us⁣__________⁣Chapters:⁣00:00 - Book launches don't matter⁣01:43 - Million-dollar event model & launch strategy ️⁣05:59 - How AI and storytelling change book writing⁣15:03 - Bear Story & Writing Advice ️⁣19:12 - Power of Books & Publishing Tips⁣30:12 - Getting in the Game⁣31:18 - Writing the First Book ⁣35:43 - Scaling the Business & Leadership Lessons⁣45:16 - Events & Speaking Strategy⁣46:05 - Speaker Training & Team Structure ‍⁣48:03 - Learning Marketing, Copywriting & Book Growth⁣1:00:20 - Attention & Podcast vs. Reading⁣1:01:23 - Top Book Recommendations⁣1:06:29 - Self-Publishing Services & Event Info ️

Guest BioHayley Donigan is a brand voice strategist and copywriter specializing in responsible travel brands. Based in the UK, she combines her expertise in content marketing with a personal commitment to slow, thoughtful travel. After moving from the US to England in 2010, Hayley adopted a flexible lifestyle that blends remote work with extended stays in diverse locations, allowing her to develop a deep understanding of how travel shapes both people and places. Her professional journey began in copywriting for a global travel company, evolving into a career focused on strategic content marketing for purpose-led companies. Today, she channels this experience into her own business, helping culture-led travel brands connect with their communities with clarity and care.Show SummaryIn this episode of the Big World Made Small Adventure Travel Podcast, host Jason Elkins speaks with Hayley about the intersection of travel, storytelling, and responsible brand communication. They discuss how adopting a slow travel mindset has influenced her approach to writing and strategy, emphasizing the importance of depth over speed in both exploration and messaging.Hayley shares insights from her years living between countries and working remotely, describing how this flexible lifestyle has shaped her understanding of cultural nuance and the challenges of representing travel authentically. Their conversation explores the ways generic travel marketing can overlook the complexities of real experiences and how brands can do better by embracing thoughtful, tailored narratives.Throughout the episode, Hayley reflects on her transition from traditional copywriting roles to founding a business that aligns with her values, highlighting the balance between strategic work and lived experience that informs her approach to brand voice in the travel sector. Big World Made Small guest features are invitation-only and selected based on story, experience, and fit with the show. Guest support helps make the episode possible, but it does not determine who is featured. This helps keep the show free of third-party ads and interruptions while keeping the focus on real, story-driven conversations.Learn more about the Big World Made Small Adventure Travel Podcast and join our private community to get episode updates & special access to our guests.Are you a tourism expert with a story to share? Let's connect.

Send us Fan MailAmazon listing optimization improves search rank, click-through rate, and sales with better titles, images, keywords, bullets, and A+ content. This video breaks down six parts of Amazon product listing optimization, including keyword research, copywriting, main images, lifestyle images, and Brand Story. It also shows how Amazon listing SEO, the first five title words, the first 1,000 bullet characters, and fresh A+ content support stronger conversion.Stop sending paid traffic to a listing that leaks clicks and sales, get a full listing action plan before more budget is wasted: https://bit.ly/3SH8m0l#AmazonListingOptimization #AmazonSEO #AmazonFBAWant free resources? Dowload our Free Amazon guides here:Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusPAmazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps00:00 - Six Parts of Amazon Listing Optimization00:57 - Professional Images for Amazon Product Listings01:49 - A+ Content, Copywriting, and Brand Story02:54 - What Makes an Amazon Listing Convert03:27 - Amazon Main Image Tips for Better CTR04:38 - Amazon Secondary Images and Supplement Facts05:27 - Lifestyle Images That Improve Amazon Conversion07:19 - Amazon Product Title SEO and Brand Placement08:43 - First Five Keywords in Amazon Product Titles10:07 - How to Avoid Keyword Stuffing on Amazon11:24 - Amazon Bullet Point SEO and 1,000 Characters13:04 - Amazon Brand Story for Cross-Selling14:42 - Premium A+ Content That Drives Conversion-----------------------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Dan Kennedy hosts a deep conversation with Brian Kurtz and Dwight Woods about the power of mentors and the fundamentals of copy and direct response. Brian shares decades of list and direct mail experience, while Dwight explains how to build repeatable teaching methodologies that scale. Together they reveal how mentorship combined with disciplined marketing practices produces consistent results. You will walk away with concrete tactics for choosing and testing lists, imposing fiscal discipline on online campaigns, and structuring offers and long copy tests for reliable conversion. The guests also show how to borrow and adapt mentor frameworks to create your own processes, and how live events and sponsorships can amplify profitable reach. Subscribe to the Magnetic Marketing Podcast and apply these lessons to sharpen your campaigns and grow predictable profit. MagneticMarketing.com NoBSLetter.com

Journey with us to the Aloha State as we visit Hawaii and talk with Barb Saito, President of Aloha Group International Inc., who is based in the capital city of Honolulu on the island of O'ahu. Barb, who has 45 years of experience in the industry, supports concert promoters by consulting and assisting with financial and logistical challenges that come with promoting shows in Hawaii. She also works a lot with Asian artists who often do fan club flyaway events in the area. We chat through the many benefits of routing shows to Hawaii and learn about how they navigate challenges in keeping costs low and making adjustments to tours, using local vendors and shipping gear to make the finances work. Barb tells us about her start in live events, stage managing for plays in high school and ultimately getting a job as a book keeper with legendary concert promoter and DJ, Tom Moffatt. She shares memories from early shows and talks about what it was like breaking barriers as a woman handling settlements and production in the 80s and 90s. We also talk about her volunteer work with Hawaii Events Coalition, a group which formed during the pandemic to support overall live event business in the state. Enjoy this fun, fascinating episode filled with aloha, a love of live events, and amazing stories. Barb Saito: LinkedIn | Email Aloha Group International: Facebook | Instagram | Twitter/X ––––––ADVENTURES IN VENUELANDFollow on Instagram, LinkedIn, Facebook, or X/TwitterLearn more about Event & Venue Marketing ConferenceMeet our team:Paul Hooper | Co-host, Booking, Branding & MarketingDave Redelberger | Co-host & Guest ResearchMegan Ebeck | Marketing, Design & Digital AdvertisingSamantha Marker | Marketing, Copywriting & PublicityCamille Faulkner | Audio Editing & MixingHave a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

Send us Fan MailHave you ever felt like people just don't "get" what your business does?You tweak your website. Rewrite your copy. Experiment with AI. Yet somehow your message still isn't connecting with the right people.In this episode of Imperfect Marketing, Kendra Corman welcomes messaging strategist Katie Turner to unpack why messaging problems are rarely about finding better words. Instead, they often begin with unclear positioning, an evolving audience, or an offer that's no longer aligned with what buyers actually need.Katie shares why storytelling isn't about telling your personal story. It's about helping customers clearly see the journey from the challenge they're facing today to the transformation they'll experience by working with you.Together, Kendra and Katie discuss:• Why messaging problems usually start long before copywriting begins.• The connection between your offer, audience, positioning, and messaging.• How storytelling creates clarity and trust in B2B marketing.• Why AI is only as good as the context you provide.• How to differentiate your business, even in crowded industries.• Why understanding your buyer is the most valuable marketing skill you can develop.• Katie's biggest marketing lesson after more than 20 years in the industry.Whether you're a consultant, coach, agency owner, or service-based business, this episode will help you think differently about your messaging and give you practical ideas to make it resonate with the people you most want to serve.About Katie TurnerKatie Turner is a messaging strategist and marketing consultant who helps B2B professional service firms clarify their positioning, strengthen their storytelling, and create messaging that attracts the right clients. Connect with Katie:Website: https://kateturnermarketing.com/LinkedIn: https://www.linkedin.com/in/kateturnermarketing/If you enjoyed this episode, be sure to subscribe to Imperfect Marketing and leave a review. Your support helps us reach more business owners looking for practical marketing strategies that actually work. Looking to leverage AI? Want better results? Want to think about what you want to leverage?Check and see how I am using it for FREE on YouTube. From "Holy cow, it can do that?" to "Wait, how does this work again?" – I've got all your AI curiosities covered. It's the perfect after-podcast snack for your tech-hungry brain. Watch here

In this episode of Community, Kristina is joined by copywriter, photographer, and podcaster Evie Tavares for a conversation about ethical marketing and what it really looks like to build a business that makes sales but is rooted in trust.Evie and Kristina share their lived experiences of selling and being sold to in business and go deep into how they navigate authenticity and integrity in a market that pushes fear-based sales tactics and pressure-filled marketing.Tune in to hear:Evie's journey to entrepreneurship and how motherhood shaped her business path.Why ethical marketing and honest sales practices matter more than ever.Urgency that serves your audience vs pressure that breaks trust.How to build a strong welcome email sequence to nurture buyer relationships.Why relationship-based sales creates more aligned, long-term clients.What to look for in business communities, networking spaces, and mentors.How to grow your business through community building and genuine connection.If you've been craving a more aligned way to market, sell, and grow your business, this conversation is for you. Tune in to learn how to make your ideal audience empowered to buy, without the manipulation or sleazy sales tactics that are out there!Connect with Evie:InstagramWebsiteThe Unfiltered Tea PodcastKristina on Evie's PodcastMentioned in Episode:Learn more about the Fame-Ready Entrepreneur Program designed to help entrepreneurs build a personal brand that actually drives revenue-generating visibility for your business at https://katrinaowens.com/group-coachingGet higher quality podcast guests with our Podcast Guest BlueprintWork with The Social SnippetJoin The High Vibe Women Online CommunityWhy Trades Hurt Business Relationships And What Entrepreneurs Should Do Instead (feat. Staci Millard)Send me a text!Support the showFor Your Information:• Host your podcast on Buzzsprout!•Join The High Vibe Women Online Community!• Join our favourite scheduling platform Later• FLODESK Affiliate Code | 25% off your first year!• Connect with Kristina  Don't forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform! Website . Instagram . Facebook . Linkedin

I know: the 3 keys to unlimited (really!) copywriting success sounds like a big promise. But we (really!) follow through on it. And frankly, these are the steps for success at anything, not just copywriting. Whatever goals you have for yourself, you CAN achieve them. The only way to “fail” is if you don't get started. Or if you stop doing the work. OK, I'm going to stop typing (really!) because this is one episode you need to listen to ASAP. --------------- Mentioned in the Episode The Real Math on Job Bidding Site “Success”Ep. 154: How Freelancers Can Masterfully Juggle Multiple Projects – with Kaitlyn SpinneyEp. 199: #1 Thing Getting in Your Way of Copywriting (and Other!) Success Related Links The Secret to Sustaining Freelance Copywriting SuccessBook Pick: How to Get Out of Your Own Way and Achieve Copywriting SuccessHabits of Wildly Successful Copywriters --------------- Get Free Copywriting Training here 

AL #002 We've all seen the massive sales pages many high-level entrepreneurs swear by. But if you're a beginner, putting something like that together can be daunting enough to stop you from taking action altogether. So, do you really need all that to sell your first products? Instead, what's the shortest sales page you can get away with? And also, how much is too much copy? Join me, Liz Wilcox, for this second session of AskLiz to find out! Today, I'm breaking down the exact scenarios when minimal sales pages can work wonders for you. I'll also explain why and when you'll want to put in the extra effort and write more copy to uplevel your conversions. From getting the job done in under four hundred words to brushing up against short-story territory, I've got you covered! So listen in and let me know what you're dealing with at SpeakPipe.com/LizWilcox to have your questions answered in an upcoming episode. Show notes and more at SmartPassiveIncome.com/al002.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.