Podcasts about Copywriting

In 1911, psychology pioneer Alfred Adler resigned from the presidency of a prestigious society in Vienna—and Sigmund Freud took it personally and deemed Adler an enemy. It didn't stop there. Freud continued to rail against Adler until Freud's death in 1939. The details of the dispute are kind of technical and petty, and we won't get into them today. The effects, however, were massive: Because of Freud's opposition, Adler's work was suppressed for decades. And this is important. See, Adler had some powerful ideas that, decades later, have found their way into a number of well-accepted branches of psychology today – Cognitive Behavioral Therapy, Positive Psychology, Family Systems Therapy, to name only a few. Yet Adler's original work remains unknown to most people. Where this fits into copywriting is that some of Adler's core ideas are enormously useful. They can help you with big ideas, hooks, headlines, and understanding customer motivation at a deep level. Download.

In this episode of the Coaches Compass, Mike highlights the training that Coach Jillian did for The Collective on how she hit an $80k cash month with no sales calls or ads. If you understand the principles, you can re-create this success for yourself. To implement, start your 7-day free trial for The Collective.Cured Nutrition is offering 20% off their products site wide! Try their Serenity Gummies or CBN Oil here - https://www.curednutrition.com/?rfsn=6745101.eee1d3------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner

Todos los días recibo emails en frío que no valen nada, por eso en este episodio te voy a explicar cón se escribe un email en frío que funciona para generar reuniones y conseguir ventas.Para eso veré contigo cosas como:✅ Los principales errores que NO debes cometer✅ Las claves y estrategias para hacer un BUEN email✅ Dónde está el verdadero secreto para que esta estrategia funcionePor cierto...Cerraré las puertas de la mentoría IMPULSO en breve.Por eso, voy a abrir seis plazas para el verano.El precio es de 2.000 euros + IVA (si crees que es demasiado es que no es para ti y no pasa nada, cero dramas).Es un programa de mentoría individual de 90 días para que conseguir buenos clientes deje de ser un problema para ti.Durante 6 sesiones trabajaré contigo uno a uno para construir un sistema de ventas real con el que: 

Live from Atlanta – sit in with us as we talk with J Carter, the visionary Founder & Managing Partner behind ONE Musicfest, as we chat in front of a live audience at the 2025 Event & Venue Marketing Conference. We talk with J about what makes Atlanta special as he tells us about ONE Musicfest, the Southeast's largest multi-day urban progressive music festival, which has helped shape Atlanta's rise as a music mecca. We learn how he turned an idea which began with 3,000 attendees into one of the most impactful festivals in the country, now welcoming 100,000 attendees from all over the country and globe. We dive into marketing strategies behind building brand loyalty, launching new ventures and festivals, what venues can learn from the festival world, and explore his personal and professional journey. Hear J talk about some of his keys to success and various lessons learned along the way. Enjoy this fun episode packed with great insight and advice, featuring some audience questions, straight from a sold out EVMC in Atlanta, Georgia.J Carter: Instagram | LinkedInONE Musicfest: Facebook | Instagram | X/Twitter ––––––ADVENTURES IN VENUELANDFollow on Instagram, LinkedIn, Facebook, or X/TwitterLearn more about Event & Venue Marketing ConferenceMeet our team:Paul Hooper | Co-host, Booking, Branding & MarketingDave Redelberger | Co-host & Guest ResearchMegan Ebeck | Marketing, Design & Digital AdvertisingSamantha Marker | Marketing, Copywriting & PublicityCamille Faulkner | Audio Editing & MixingHave a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

Nick Lowe had a big hit on the top 40 back in the day called “Cruel to be Kind.” Interesting idea, but how about this one? “Kind to be Kind.” Now there's a novel idea. And it's the guiding principle of copywriter and agency owner Cath Reohorn, who has taken this philosophy to £1 million/month in revenues for her clients. So you don't have to do the math, that's about $1.3 million per month. Now, how does she do it? Today, on Copywriters Podcast, you'll find out exactly how. Now, back to the idea of “Kind to be Kind.” Cath's agency is called Kind Copy, and she defines the guiding principle this way: “Kind copy stands for not twisting the knife. This anti-cruelty stance isn't just an ethical standpoint. It's a tactical advantage for services where the client needs to be actively involved in their process (like coaching and consulting).” We'll dive deep into that in a moment. First, A little more about Cath and her business: She lives in Wales in the UK. She has a true family business, since it employs herself, her husband, her sister and 2 other team members. What's even more impressive, they grew with organic marketing to over £1m/month before she ever ran an ad. Here's what we asked her: 1. You have chosen as your niche high-end fitness businesses, and you've said you're bringing them about £1 million/month in sales. How did you decide to focus on that niche? 2. What are you doing in the way of copy and strategy for these clients that's proving most profitable? 3. Could you explain your philosophy of Kind Copy and give us a couple of contrasting examples: typical copy vs. Kind Copy? 4. Your approach is to use organic content to drive sales. Could you tell us a little about that? 5. You said in a LinkedIn post: "The best marketing isn't about manipulation... it's about CHANGE WORK." Could you talk about that? 6. How are you using AI to lighten the load and let yourself focus on what you're really good at and/or what you enjoy doing the most? 7. If someone were to start out in the agency business today, what are the first three things you would advise them to learn or do (or both)? Cath's website: https://kindcopy.co.uk/ Cath's social media links: https://www.x.com/kindcopy https://www.instagram.com/kindcopyuk/ Download.

Si alguna un cliente te ha dicho «me lo tengo que pensar» y no sabes qué responder en esa situación, este episodio te va a doler un poco pero te va a ayudar mucho.Aprenderás:✅ Por qué esa frase casi siempre es culpa tuya (y no del cliente).✅ Los errores que cometes sin darte cuenta y que te hacen perder la venta.✅ Cómo evitar que vuelva a pasar con ejemplos reales y preguntas clave Además te explicaré que debes hacer si te ves en esa situación para reconducírla e incluso lograr el cierre.Por cierto...Cerraré las puertas de la mentoría IMPULSO en breve.Por eso, voy a abrir seis plazas para el verano.El precio es de 2.000 euros + IVA (si crees que es demasiado es que no es para ti y no pasa nada, cero dramas).Es un programa de mentoría individual de 90 días para que conseguir buenos clientes deje de ser un problema para ti.Durante 6 sesiones trabajaré contigo uno a uno para construir un sistema de ventas real con el que: 

Lass Deine Texte zu Botschaftern Deines Unternehmens werden. Hier bekommst Du die ultimativen Tipps, um Deine Texte in magische Werkzeuge zu verwandeln und mühelos kaufbereite Kunden sowie qualifizierte Bewerber anzuziehen: www.magic-writing.de In "Magic Writing – Dein Textlabor" teilt Michael Kaufhold, erfahrener Copywriting-Experte, seine geheimen Tricks und Tipps für unwiderstehliche Texte. Möchtest Du den Logenplatz im Kopf Deiner Zielgruppe besetzen? Lerne, wie Du Texte schreibst, die Resonanz erzeugen, Dringlichkeit vermitteln und Kaufbereitschaft auslösen – hier in "Magic Writing". Deine Website braucht überzeugende Texte, die Deine Zielgruppe in kaufbereite Kunden verwandeln. Lass uns gemeinsam dieses Ziel erreichen! Viele Unternehmer kämpfen mit der richtigen Wortwahl, was oft zu verschwendeter Zeit und verpassten Chancen führt. Dieser Podcast unterstützt Dich dabei, genau das zu ändern und qualifizierte Leads zu generieren. Erlebe Einzel-Episoden und spannende Interviews mit Experten, die alle Aspekte von Copywriting, Content-Marketing und Storytelling beleuchten. Mit über 10 Jahren Erfahrung in verschiedenen Branchen – von Medizintechnik bis Kosmetik – bringt Michael Kaufhold die nötige Expertise mit, um Dir magische Copywriting-Strategien zu vermitteln. Bist Du Unternehmer und möchtest Deine Zielgruppe noch gezielter ansprechen und überzeugen? Dann ist "Magic Writing" genau das Richtige für Dich. Erlebe magische Texte für Dein Business. Besuche uns jetzt unter www.magic-writing.de und starte Deine Reise zu erfolgreicher Kommunikation! Der Podcast für mehr Erfolg mit Deinen Texten. Jetzt Newsletter abonnieren und nichts mehr verpassen: https://insider.magic-writing.de P.S. Bis zum 31.07.2024 hieß der Podcast "Employer Branding 2Go". Seit dem 01.08.2024 hat er ein Rebranding erfahren. Die alten Folgen rund um Recruiting, Mitarbeiterbindung und Employer Branding bleiben natürlich weiterhin bestehen.

In this episode of the Coaches Compass, Mike delivers some harsh truth about what it really takes to grow a business. Let this episode be your wake up call. To implement, start your 7-day free trial for The Collective.Cured Nutrition is offering 20% off their products site wide! Try their Serenity Gummies or CBN Oil here - https://www.curednutrition.com/?rfsn=6745101.eee1d3------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner

It's the 100th episode of Copy That Converts and I'm celebrating by answering YOUR most pressing questions about email marketing and copywriting.

What do invisibility, time travel, and telepathy have in common? It's not just a party game or a job intervew question, "Choose your superpower." These 3 storytelling superpowers that can transform your marketing. In this episode of Strategic Storytelling, we'll explore how to: Make your writing “invisible” so your message becomes the star (not your clever wordplay) Use time travel to guide your audience from frustration to solution Tap into the power of telepathy to respond directly to your client's unspoken desires Whether you're writing sales pages, emails, or social posts, these three tools will help you create copy that connects deeply and converts naturally. No magic tricks. Just strategy. Mentioned: Blog post on how to research your client's inner dialogue The Client Advantage course for going deeper into customer understanding Listen now to discover how to: Make your story irresistible and unforgettable Avoid common copywriting traps that kill connection Use storytelling as a sales strategy (not just a creative flourish)

Wie viel Wert hat das Teamgeist? In dieser Episode von ECOM SECRETS tauchen wir in die provokante Frage ein: Lohnt es sich wirklich, 50.000 Euro in Retreats zu investieren? Entdecken Sie, wie einige der erfolgreichsten Unternehmen ihre Teams transformierten und erfahren Sie, was diese Strategie für Ihr Business bedeuten kann. --- Hol dir noch mehr wertvolle Insights mit unseren kostenlosen Ressourcen: 8-Figure Checkliste: www.ecomcheckliste.de ECOM SECRETS Buch: www.ecombuch.de ECOM INSIDER Newsletter: www.ecomhouse.com/newsletter Kostenloser Strategie Call: www.ecomhouse.com/skalierungs-call Wenn du Fragen an Daniel Bidmon hast oder möchtest, dass er und sein Team dir bei der Skalierung deines Onlineshops helfen, dann vereinbare jetzt dein kostenloses Strategiegespräch: www.ecomhouse.com Daniel Bidmon und sein Team aus 35 A-Level Mitarbeitern und exklusiver Meta Business Partner auf höchstem Level, hat seine Agentur ECOM HOUSE GmbH über 1 Milliarde Euro E-Commerce-Umsatz für ihre Kunden generiert. In seinem Nr.1 E-Commerce Podcast in der DACH-Region zeigt er dir, wie du dein Marketing so optimierst, dass du profitabel auf 7 und 8-stellige Umsätze skalierst – mit bewährten Meta Ads-Strategien, präziser Kundenansprache und weiteren Erfolgsgeheimnissen.

See what AI can do for your website with a custom Website Re-Write: https://startupsociety.shop/products/website-rewrite-client-attracting-messaging (Use coupon code WORKLESS when you check out for 40% off.)In this episode, I'm joined by copywriting expert Jason Benfer to talk all about how to write better, more strategic sales copy, especially with the help of AI.We dive into why so many entrepreneurs struggle to apply what they've learned from marketing or self-improvement books and how AI can help bridge the gap between knowledge and execution. Jason shares the copywriting framework he swears by, along with real examples and stories from people who have used it to transform their messaging.We also talk about Sherpa, the AI-powered tool Jason created to analyze and rewrite sales pages for better conversions.If you've ever felt stuck trying to write copy or wished you could partner with AI to make it easier, this episode will help you understand the foundations of good messaging and how to make it work for your business.Listen to the full episode to hear:The copywriting framework Jason uses to craft high-converting messagesWhy AI can help you write better sales copy fasterCommon mistakes entrepreneurs make with their messagingHow to use tools like Sherpa to improve your sales pagesFREE Resources to Grow Your Online Business:See what AI can do for your website with a custom Website Re-Write: https://startupsociety.shop/products/website-rewrite-client-attracting-messaging (Use coupon code WORKLESS when you check out for 40% off.)Work with Gillian Perkins:Apply for $100K Mastermind: https://gillianperkins.com/100k-mastermind Get your online biz started with Startup Society: https://startupsociety.com Learn more about Gillian: https://gillianperkins.com Instagram: @GillianZPerkins

In this episode of Social Media Decoded, host Michelle Thames is joined by Cassidy, aka The Copywriting Mama, a messaging strategist and copywriter who helps mompreneurs and bold business owners find their authentic voice—and use it to build profitable brands. Cassidy shares her powerful approach to brand voice, the difference between messaging strategy and copywriting, and why every business needs a clear messaging foundation before writing a single word. Whether you're struggling to stand out in a saturated market or feeling stuck with your content, this episode will show you how to write with more clarity, confidence, and conversion power. What You'll Learn in This Episode: What a brand voice really is (and why it's your business's secret sauce) The difference between messaging strategy and copywriting How to write content that sounds like you AND attracts ideal clients Tips for finding your voice—even if you don't feel like a “natural” writer Why oversaturation is a myth—and how to embrace what makes you unique Resources & Links Mentioned:

What do you do if you've tried and tried, six times, and what you're trying to make happen… never happens? That was the dilemma facing our special guest today, James Allen. “I built 6 different funnels and courses that didn't make me a penny until I changed my strategy,” he says. “Finally, I built one that sold for me in my sleep—on repeat.” In my mind, that's an evergreen money machine. James got so good at this that he helps coaches and content creators enjoy the same benefits of automated and scalable income that he has. James started out in construction, and left that to become a spiritual life coach at age 22. Then, he became a productivity coach and subsequently shifted into helping people create evergreen funnels. He's shared plenty of money-while-you-sleep secrets that really work on our show today. Here's what we asked him: 1. What would you say is the biggest mistake course creators make when it comes to building products? 2. What are some tips for making sure you're building something people would like to buy? 3. How do you recommend a course creator launch the product? What are some crucial steps? 4. Once the product's launched, do you recommend building an automated system that sells the product for you? 5. How do you keep getting leads and sales without driving yourself crazy posting on social media, or draining your bank account with ads? 6. Could you tell us about one of your successful clients and how things are working out for that person? 7. How can people get in touch with you (or find out about your product/service)? Links: Free Training: Earn Your First $2,000/mo With Digital Products - https://www.profityourknowledge.com/masterclass Work With James 1on 1 - https://www.profityourknowledge.com/apply Download.

In this episode of the Coaches Compass, Mike gives you the blueprint to booking more calls and making more sales in a simplified way. If you just follow the action steps outlined in this episode, you'll see an improvement in your business. To implement, start your 7-day free trial for The Collective.Cured Nutrition is offering 20% off their products site wide! Try their Serenity Gummies or CBN Oil here - https://www.curednutrition.com/?rfsn=6745101.eee1d3------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner

Was macht einen erfolgreichen Unternehmer aus? Johannes Diem, der mit Pullup & Dip über 12 Millionen Euro jährlich verdient, hat die Antwort. In dieser Episode enthüllt er seine Geheimnisse für nachhaltigen Erfolg und das Wachstum seines Unternehmens. Verpasse nicht die konkreten Strategien, die dir den Durchbruch sichern könnten! --- Hol dir noch mehr wertvolle Insights mit unseren kostenlosen Ressourcen: 8-Figure Checkliste: www.ecomcheckliste.de ECOM SECRETS Buch: www.ecombuch.de ECOM INSIDER Newsletter: www.ecomhouse.com/newsletter Kostenloser Strategie Call: www.ecomhouse.com/skalierungs-call Wenn du Fragen an Daniel Bidmon hast oder möchtest, dass er und sein Team dir bei der Skalierung deines Onlineshops helfen, dann vereinbare jetzt dein kostenloses Strategiegespräch: www.ecomhouse.com Daniel Bidmon und sein Team aus 40 A-Level Mitarbeitern und exklusiver Meta Business Partner auf höchstem Level, hat seine Agentur ECOM HOUSE GmbH über 1 Milliarde Euro E-Commerce-Umsatz für ihre Kunden generiert. In seinem Nr.1 E-Commerce Podcast in der DACH-Region zeigt er dir, wie du dein Marketing so optimierst, dass du profitabel auf 7 und 8-stellige Umsätze skalierst – mit bewährten Meta Ads-Strategien, präziser Kundenansprache und weiteren Erfolgsgeheimnissen.

May was my highest cash month of 2025 as an online copywriter and messaging strategist. But it's so much more than the money. (I know everyoneeee says that...so let me explain.) How did I go from barely covering biz expenses in April to EASILY covering them, paying my credit card balance in full, send some to savings, AND transferring fun money to my personal? In this episode of Sell Like A Copywriter, I'm giving you the top 5 reasons that led to this, as well as where my 'work' is going now. ------------ Get My Social-Free Funnel Email Templates Here! ------------ ✉️Join It's All Extra here and get weekly copywriting tips delivered straight to your inbox every Sunday morning.

We're headed out west to the stepping stone to the Central Valley – Escalon, California – to chat with Cassie Gause, Co-founder & Partner at C&K Media Solutions. Cassie tells us all about her company, which offers marketing, sponsorship, and management support for venues, promoters, tours, and artists - from one-off events to entire tours. We learn about her focus, on the marketing side, supporting a variety of clients with traditional advertising, public relations, digital advertising, and social media management. A self-proclaimed “data nerd,” we dive in quickly to chat about trends she is seeing, digital platform diversity, strategies for approaching and tracking ROI, which platforms to prioritize, and so much more. Cassie, who formerly oversaw marketing at Adventist Health Arena, Bob Hope Theatre, Oak Park Ice Rink, Stockton Ballpark, and Stockton Downtown Marina, walks us through her career journey and what led to the creation of the company. We learn about tips and challenges with running a business, and their approach on serving clients, expanding their team, and balancing various client needs. If you're wanting to explore data more, expand your digital advertising, or have thought about striking out on your own to start a business – this episode is for you. Enjoy this fun conversation packed with great take-aways!Cassie Gause: Facebook | Instagram | LinkedInC&K Media Solutions: Facebook | Instagram | LinkedIn ––––––ADVENTURES IN VENUELANDFollow on Instagram, LinkedIn, Facebook, or X/TwitterLearn more about Event & Venue Marketing ConferenceMeet our team:Paul Hooper | Co-host, Booking, Branding & MarketingDave Redelberger | Co-host & Guest ResearchMegan Ebeck | Marketing, Design & Digital AdvertisingSamantha Marker | Marketing, Copywriting & PublicityCamille Faulkner | Audio Editing & MixingHave a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

Optimizing Your Cash PT Clinic Website with Jeremy Dupont Hosts: Doc Danny Matei & Jeremy Dupont (Founder of Patch)

Raven uses some phrases that Anna thinks needs to be retired. Would you know what he meant if he said these? Raven had a mishap on Venmo and sent the wrong person $175! He was going to let it go but his wife wanted him to get the money back! CVS Receipt Competition! Anna and Raven agree that CVS Receipt's are unnecessarily long and have a competition for you to compete in! Taylor Swift made a huge deal to own all her music! Anna and Raven talk about the things they want to copyright so they can own it too; it's not what you would expect! Anna said “Funky Cold Medina” on the show last week and Producer Julie had never heard of that song! There are some songs that everyone should know! Anna and Raven play them for Julie to see if she knows them! Mount Etna erupted yesterday, and people had to run! Anna and Raven talk about the last time you had to just run! Anna has a bird who continues to run into the sliding glass door. What can she do to make this stop? Kendra was adopted and recently found her birth parents. It turns out they live close by. She's at a point in her life where she's comfortable meeting them. Her husband, Mike, feels like she may get hurt and have the old wounds open, and that it might not turn out the way she likes.  He doesn't want to tell her what to do but doesn't want to see her get hurt. What would you do? Patty and Teressa have a chance to win $800! All they have to do is answer more pop culture questions than Raven in Can't Beat Raven!

Ever feel like email marketing is more pressure than progress? If you've been second-guessing your subject lines, worried you're emailing too much (or too little), or thinking your list is “too small” to make sales, this conversation is for you. In episode 442 of Amplify Your Success Podcast, I'm joined by Jenny Roth, a relationship-first copywriter who's helped hundreds of female founders simplify their email marketing and get better results—without needing a huge list. We unpack how to shift away from outdated “volume-over-value” tactics and into a smarter, more aligned approach rooted in trust, storytelling, and strategic timing. Jenny shares why some of the best sales emails are the ones that sound most like you, what to send when you're not launching, and how to turn even a tiny list into a profitable one. We also explore pre-launch strategy, content planning, and the mindset shifts that help you finally enjoy writing emails (yes, really!). Whether you're in a launch season or just looking to build stronger connections between sales, you'll walk away with easy-to-implement tips for email success—starting now. Ready to amplify your authority and build a business that scales with ease? If you're craving personalized strategy and mentorship to help you grow without the hustle, check out my coaching options here:  

You can't fake it. It seems like you can't force it. But when creativity shows up at the right moment — your copy comes alive. Sometimes it's the difference between a flat headline and a breakthrough idea. Between a click and a sale. Between a promotion that falls flat and a control that blows the doors off. On the other hand, when it doesn't show up — that's when things get rough. Here's the thing, though. Creativity isn't magic. Oh, I know it seems like magic–especially when great new ideas spring up, seemingly out of nowhere. And sometimes you feel like only a magic trick—or a miracle—would save you, when you're stuck or going through a dry spell. But the truth is, creativity is something you can spark, pretty much on demand. All you need is the right tools. And that's what we'll talk about today. (Here are the 10 techniques we talked about.) 1. Get Moving — Walk, stretch, get your body moving. 2. Quantity Before Quality — Don't stop at the first idea. Write twenty-one. 3. Creativity on Demand — Build habits and rituals to trigger flow. 4. Totally Random — Use odd words or images to spark new ideas. 5. Talk, Talk, Talk — Say your pitch out loud before you write it. 6. Go Contrarian — Flip the script and challenge the norm. 7. Exaggerate — Push an idea too far to find something bold. 8. Swipe Outside Your Lane — Look in markets besides your niche for structures and angles. 9. Let Customers Talk — Check out customer feedback for phrasing and emotion. 10. Perspective Shift — Zoom out. Pretend it's not your project. Download.

Wusstest du, dass 80% der Werbung keinen echten Effekt hat? In dieser Episode von ECOM SECRETS enthüllen wir einen geheimen Trick, der deinen ROAS um das Dreifache steigern kann – und den nur die Wenigsten erkennen! Bleib dran, um herauszufinden, wie du das Potenzial deiner Ads endlich ausschöpfst. --- Hol dir noch mehr wertvolle Insights mit unseren kostenlosen Ressourcen: 8-Figure Checkliste: www.ecomcheckliste.de ECOM SECRETS Buch: www.ecombuch.de ECOM INSIDER Newsletter: www.ecomhouse.com/newsletter Kostenloser Strategie Call: www.ecomhouse.com/skalierungs-call Wenn du Fragen an Daniel Bidmon hast oder möchtest, dass er und sein Team dir bei der Skalierung deines Onlineshops helfen, dann vereinbare jetzt dein kostenloses Strategiegespräch: www.ecomhouse.com Daniel Bidmon und sein Team aus 35 A-Level Mitarbeitern und exklusiver Meta Business Partner auf höchstem Level, hat seine Agentur ECOM HOUSE GmbH über 1 Milliarde Euro E-Commerce-Umsatz für ihre Kunden generiert. In seinem Nr.1 E-Commerce Podcast in der DACH-Region zeigt er dir, wie du dein Marketing so optimierst, dass du profitabel auf 7 und 8-stellige Umsätze skalierst – mit bewährten Meta Ads-Strategien, präziser Kundenansprache und weiteren Erfolgsgeheimnissen.

In this episode of the Coaches Compass, Mike breaks down the 3 layers that you need to scale your business as far as you want. Whether you want your next 10 clients or to scale to 7 figures and beyond.. you need these 3 layers to make it happen. To implement, start your 7-day free trial for The Collective.Cured Nutrition is offering 20% off their products site wide! Try their Serenity Gummies or CBN Oil here - https://www.curednutrition.com/?rfsn=6745101.eee1d3------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner

Hast du dich jemals gefragt, wie eine Ecom Brand es schaffte, ihren Umsatz von 1,4 Millionen auf 18 Millionen Euro in nur 12 Monaten zu katapultieren? In dieser Episode von ECOM SECRETS enthüllen wir die brisanten Strategien und Geheimnisse hinter diesem Wachstum. Verpasse nicht die Insider-Tipps, die deinen eigenen Erfolg vorantreiben könnten! --- Hol dir noch mehr wertvolle Insights mit unseren kostenlosen Ressourcen: 8-Figure Checkliste: www.ecomcheckliste.de ECOM SECRETS Buch: www.ecombuch.de ECOM INSIDER Newsletter: www.ecomhouse.com/newsletter Kostenloser Strategie Call: www.ecomhouse.com/skalierungs-call Wenn du Fragen an Daniel Bidmon hast oder möchtest, dass er und sein Team dir bei der Skalierung deines Onlineshops helfen, dann vereinbare jetzt dein kostenloses Strategiegespräch: www.ecomhouse.com Daniel Bidmon und sein Team aus 35 A-Level Mitarbeitern und exklusiver Meta Business Partner auf höchstem Level, hat seine Agentur ECOM HOUSE GmbH über 1 Milliarde Euro E-Commerce-Umsatz für ihre Kunden generiert. In seinem Nr.1 E-Commerce Podcast in der DACH-Region zeigt er dir, wie du dein Marketing so optimierst, dass du profitabel auf 7 und 8-stellige Umsätze skalierst – mit bewährten Meta Ads-Strategien, präziser Kundenansprache und weiteren Erfolgsgeheimnissen.

Struggling to break through as a copywriter in the age of AI and shrinking attention spans? In this episode of Beyond A Million, Brad sits down with Justin Goff, a serial entrepreneur with a special talent for copywriting and email marketing. Justin has built four multi-million dollar businesses across various niches, including supplements, fitness, and copywriting education. He sold one of those businesses in 2017 and another in 2022. We explore how Justin's background as a copywriter became his greatest business asset, and why he believes copywriting is far from dead despite the rise of AI. He breaks down exactly how he trains people to go from zero to $10K/month writing copy and explains why most people miss the mark by ignoring customer psychology. You'll also hear what makes email so effective today, how Justin discovers high-converting hooks, and the unglamorous truth about exiting a company — twice. If you're thinking about freelancing, scaling a brand, or mastering email marketing, you'll get a ton out of this. Tune in!  — This episode is part of the 8FE (8-figure entrepreneur) series, where we talk to entrepreneurs who have already passed the million-dollar mark.  — Key Takeaways: 00:00:00 Intro 00:01:51 Are copywriters irrelevant in the age of AI?  00:06:35 The fastest path to $10K/month  00:09:17 From $1 million to $23 million in 3 years 00:19:33 Understanding your customers and studying the market 00:24:28 From 7 to 8 figures  00:26:05 Justin's exists  00:35:30 Margins, coaching, and messaging  00:40:54 When is the right time to exit your business? 00:44:53 Copywriting and selling through email  00:56:26 Email in the time of short attention spans  01:02:36 Different types of emails  01:06:29 Lifestyle design  01:09:16 Outro — Additional Resources:

Discover how modern marketing tactics are changing the game in recruitment. If you're looking to attract top talent, you won't want to miss this video! Learn how modern marketing tactics are changing the game for recruitment. From social media to content marketing, find out how companies are attracting top talent in this digital age.David Revell, a trailblazer in modern recruitment marketing. With over a decade of experience in the recruitment industry, David transitioned from the traditional "churn and burn" corporate style to innovating his own way forward .After stepping away from the high-pressure environment of a large agency, he ventured into e-commerce, where he honed essential skills in video marketing, branding, and content creation. However, his journey took a pivotal turn during the pandemic, which saw him embrace recruitment anew with a fresh perspective.David now leverages sophisticated marketing techniques to transform job roles into irresistible offers, breaking away from outdated recruitment practices. His approach has drastically improved conversion rates, bolstering both the quality and quantity of job applicants. Join us as we delve deeper into how David believes companies should treat hiring as strategically as customer acquisition, unlocking one of the highest ROI opportunities available today.Discover how better job ads not only attract better candidates but ultimately lead to transformative business results. Stay tuned as David shares his insights and success stories, illuminating gaps in traditional hiring practices and shedding light on the power of words in the recruitment game.CONTACT DETAILSWebsite: https://chartarecruitment.com/ Emaill: david@chartarecruitment.com Linkedin: https://www.linkedin.com/in/david-revell-8b0929b6/Remember to SUBSCRIBE so you don't miss "Information That You Can Use." Share Just Minding My Business with your family, friends, and colleagues. Engage with us by leaving a review or comment. https://g.page/r/CVKSq-IsFaY9EBM/review Your support keeps this podcast going and growing.Visit Just Minding My Business Media™ LLC at https://jmmbmediallc.com/ to learn how we can help you get more visibility on your products and services. 

For many people, actually doing a podcast is a lot harder than it seems. A few months ago, Riverside.fm, a major podcast platform, published an article that said, "90% of podcasts don't get past episode 3," and "of the few that continue, another 90% will quit after 20 episodes." Here at Copywriters Podcast, we understand this, but to be honest, we just haven't done a lot ourselves to solve this particular problem. Not our jam. Our special guest today, Dumi Mabhena, has done a LOT to help podcasters at all levels of skill and experience. His own podcast is called Zimbawean Voices, and he's based in Washington, DC. Dumi knows, as Nathan and I do, that the effective use of personal stories is key to making a podcast work. And today he's going to talk about the enormous impact of everyday stories have on sales. He has founded businesses in multiple niches, including solar energy and student housing. Dumi is also the author of a children's book, Tuku's Dream. As for his work supporting other podcasters, Dumi and his business partner really tie the two things together pretty neatly in the headline on his website: We simplify editing so you can focus on Storytelling. So let's focus on the storytelling part first. Because while a lot of people want to start a podcast, EVERYBODY needs to tell better stories, and Dumi has some amazing and extremely practical insights about how you can use ordinary personal stories to have a massive positive impact on your sales. Why? One of several reasons is the tremendous connection they create between you and your listeners. In today's show, Dumi reveals five types of simple, authentic and surprisingly effectives stories that do not sell, but still build connection and trust with your prospects and can help you boost sales by a lot! Dumi's company, Shanda Studio: https://shanda.studioDownload.

„Hast du dich je gefragt, ob eine Agentur der Schlüssel zu deinem Ecom-Erfolg ist oder ob du nur Geld verschwendest? In dieser Episode von ECOM SECRETS enthüllen wir die wahren Kosten – und Gewinne – einer Agenturpartnerschaft. Bereite dich auf überraschende Insights vor, die dein Business revolutionieren könnten!“ --- Hol dir noch mehr wertvolle Insights mit unseren kostenlosen Ressourcen: 8-Figure Checkliste: www.ecomcheckliste.de ECOM SECRETS Buch: www.ecombuch.de ECOM INSIDER Newsletter: www.ecomhouse.com/newsletter Kostenloser Strategie Call: www.ecomhouse.com/skalierungs-call Wenn du Fragen an Daniel Bidmon hast oder möchtest, dass er und sein Team dir bei der Skalierung deines Onlineshops helfen, dann vereinbare jetzt dein kostenloses Strategiegespräch: www.ecomhouse.com Daniel Bidmon und sein Team aus 35 A-Level Mitarbeitern und exklusiver Meta Business Partner auf höchstem Level, hat seine Agentur ECOM HOUSE GmbH über 1 Milliarde Euro E-Commerce-Umsatz für ihre Kunden generiert. In seinem Nr.1 E-Commerce Podcast in der DACH-Region zeigt er dir, wie du dein Marketing so optimierst, dass du profitabel auf 7 und 8-stellige Umsätze skalierst – mit bewährten Meta Ads-Strategien, präziser Kundenansprache und weiteren Erfolgsgeheimnissen.

Guest: Eden Bidani, Founder of CAPE agency, messaging strategy and copywriting for tech companiesIn this episode, I engage in a detailed discussion with Eden Bidani, founder of CAPE, a specialized messaging and copywriting agency for tech companies. We explore how her background in anthropology and sociology enhances empathy in marketing, especially relevant in the AI age. The conversation focuses on the five common mistakes in B2B landing page design, including the misconception that copy alone drives conversions and the need for a structured narrative flow. Eden highlights the importance of providing sufficient information to build trust, maintaining consistent messaging throughout the customer journey, and recognizing the complexities of B2B decision-making when crafting calls-to-action. We conclude with the significance of integrating landing pages within the wider website experience for a cohesive brand presence. Eden offers best practices and encourages a user-centric, experimental approach to marketing for improved conversion rates.What's in this conversation between Eden and Mony?0:07 Introduction 2:51 Anthropology in Marketing3:37 Common Mistakes in B2B Landing Pages11:35 Building Trust Through Information14:21 Length vs. Conciseness in Content17:18 Messaging Consistency Across the Funnel24:54 Avoiding Pushy Sales Tactics32:33 The Role of CTAs on Homepages36:41 Mistake Number Five: Disconnected Experiences41:50 Should You Drive Traffic to the Homepage?45:10 Closing Thoughts and Key TakeawaysReferences:

In this episode of the Coaches Compass, Mike breaks down the business principles that set a strong foundation for growth. This is not about learning some secret hack or strategy. It's about knowing how to ask the right questions to create momentum in your business.To make life easier on you and your business, Join The Collective here.Cured Nutrition is offering 20% off their products site wide! Try their Serenity Gummies or CBN Oil here - https://www.curednutrition.com/?rfsn=6745101.eee1d3------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner

This episode is brought to you by BetterHelp. Give online therapy a try at betterhelp.com/FRW and get on your way to being your best self. ⛰️ National parks.

BONUS EPISODE – Peace up ✌️ A-Town down

So a man says into his phone, “Siri, play Pizzetti's Rondò Veneziano.” Siri says, “Calling Roundtable Pizza.” Pretty frustrating, right? Well, that was what AI seemed like to me just one year ago. Especially when it came to writing copy. Completely out of the question. But that has changed, in a VERY big way. So for today, I've put together a special report on how AI is changing copywriting. This is a report from the field. What pro copywriters and business owners are actually doing with AI. And I'll give you a hint. What they're doing with AI includes writing copy, for sure. But it also includes a WHOLE LOT MORE than just writing copy. So to set the stage for today, a little over a year ago, we did a show on my 10 rules for mentoring copywriters and business owners. At the time, I was still a hard-core AI skeptic and I didn't think AI had any place in copywriting or content creation. So I didn't include anything about AI at all in that show, or in my 10 rules for mentoring copywriters. My reason was pretty basic: I was disgusted by the output I saw from AI at the time. Well, a year is a LONG time in the world of AI. Especially the last year! And since last March, I've completely changed my mind about AI and copywriting. In fact, to show you how far things have come… AI played a part in every single copywriting mentoring call I did last week. I'll tell you about those calls in the show, but let's take a whirlwind tour of some of the top developments in AI in my world since March of last year: Claude has come on the scene, which was pretty impressive. A couple of months ago, Manus came on the scene, which was even more impressive. In June, Nathan and I discovered what my old mentoring client Jason Parker was doing with his Copywriting Mastermind. We were both blown away and quickly paid to join. It's been a breakthrough for both us in many different ways. AI has become far more connected with the rest of the world over the last year. One example is ChatGPT's new search and Deep Research capabilities. You can get information you never would have imagined was available before. And that barely scratches the surface. The bottom line is that AI is not only here to stay. It's also got to become part of your business if you want to stay current. I'll give you some tips on key skills you need to develop. And we'll wrap up with a few things that HAVEN'T changed that much about copywriting, and probably never will, no matter how good AI gets. In the show, we talked about the AI Copywriting Mastermind. If you're interested in finding out more, I want you to reach out to our team member Deb. And, if what I said resonates with you about learning copywriting first and AI second, I have one spot opening up in my mentoring in the next month. You should read about it first on my website and if you think you qualify, go ahead and send in an application. It's there on the website. RESOURCES: For the mastermind, email Deb: deb@getmynovus.ai For mentoring, visit https://garfinkelcoaching.com Download.

In this episode of the Coaches Compass, Mike is joined by Adam Schaeuble who runs the Podcasting Business School to help you start, grow, and monetize your podcast. If you have been considering starting a podcast or you currently have a podcast and want to optimize it so you can enroll new clients consistently, this episode is an absolute must-listen. Adam drops some serious gold on what to name your show, how to use each episode as a client magnet, and other tips that make podcasting a complete game-changer for coaches.Follow Adam - @podcastingbusinessschoolTo make life easier on you and your business, Join The Collective here.Cured Nutrition is offering 20% off their products site wide! Try their Serenity Gummies or CBN Oil here - https://www.curednutrition.com/?rfsn=6745101.eee1d3------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner

Have you ever wondered what makes good copy? How do you use words to sell your wedding business and stand out from the crowd? Today I am chatting with wedding industry copywriter Jennie Hawkins who is going to be sharing her top tips with you.Visit Jennies websiteFind Jennie on InstagramGet the FREE SEO blogging checklistTime Stamps00:02 - Understanding What Makes You Different07:01 - From Horses to Tesla: A Journey in Marketing11:10 - Transitioning into the Wedding Industry22:08 - Understanding Copywriting and SEO Strategies30:10 - Highlighting Your Unique Selling PropositionMentioned in this episode:Summer of Tik Tok!Join the Summer of TikTok from training to the agency - there is something for you.TikTok Pro

And we're back for another WYW Case Study episode. Today, we've got Kate Mitchell, an event tech specialist. Kate joined us in our most recent cohort at the very beginning stages of starting her business, and her biggest struggle? Communicating her value (she didn't want to "sell" and feel salesy!) AND not knowing what to say when she's "putting herself out there" in a way that's not same same and boring.   In our conversation we dive into: How Kate went from 1 client (who was a friend) to 10 clients in just a couple of weeks of joining WYW Why understanding the objective of what you're writing is key What Kate did to navigate through the mindset wobbles she had in "selling" and putting herself out there Expressing her personality authentically and how that helped her stand out   You can follow Kate personally here: https://www.instagram.com/sbceventsau   *Want to be my next success story?!* DOORS TO the 2025 COHORT of Wordfetti Your Words is NOW OPEN! Click here to learn more: https://www.wordfettigroup.com/wyw

Healthcare copywriting is a growing field where clinicians like Lauren Hermann are turning their medical expertise into powerful marketing skills. In this episode, Lauren shares her journey from medical speech-language pathologist to agency-owning copywriter, helping others succeed in the healthcare space through strategic communication.If you're a clinician considering a career pivot, struggling with private practice marketing, or looking to explore email marketing for healthcare, this conversation is tailor-made for you. Lauren breaks down the steps she took during a difficult telehealth career change, how she made her skills transferable, and what niches in copywriting for doctors and healthcare providers are most profitable.You'll learn how Lauren leverages storytelling, marketing psychology, and her clinical background to craft persuasive content that resonates—and how her agency now helps others do the same. She also shares how clinicians can transition from burnout to business owner, use AI in copywriting without losing the human touch, and even build a digital nomad clinician lifestyle under Act 60 Puerto Rico.Whether you're looking for a more flexible, fulfilling career or real answers on how to start writing copy that converts—this episode delivers insight, clarity, and a clear roadmap to get there.00:00 – Intro & Lauren's transition from clinical work02:15 – Why COVID sparked a career pivot03:55 – Transferable clinical skills in copywriting05:45 – Who hires healthcare copywriters & why07:10 – Why email marketing for healthcare is high ROI08:45 – Where blogs fit in & what's changing09:50 – Mistakes clinicians make in their marketing11:45 – Why clinicians are uniquely skilled for this13:30 – Using AI in copywriting the right way15:45 – How her husband (a radiologist) views AI16:45 – Building a digital nomad clinician lifestyle18:10 – Tax perks of Act 60 Puerto Rico20:15 – Mindset that helped Lauren pivot successfully21:30 – Where to connect with Lauren

One name comes up more than any other when I talk to people about copywriting and AI. That name is Sam Woods, and he's our very special guest today. Sam has been in the game for nine years, while most of us haven't been there half as long. And I don't know of anyone who's been in it longer than Sam has. He got started with machine learning in 2016 and generative AI in 2019. He was a pioneer in prompt engineering for AI copywriting, and marketing. Sam has advised Fortune 1,000 companies and teams across the world, as well as advised and consulted with CEOs and other C-Suite executives. He describes himself as “a strategic AI architect who advises C-Suite leaders on turning artificial intelligence into their most powerful competitive advantage.” But more important to us, he's a seasoned and successful expert using AI for writing copy that gets results. Here's what we asked him: 1. What would you say is the most important thing about AI that most people in marketing and copywriting haven't really realized yet? 2. You got started with AI and machine learning so much earlier than most people. What caught your attention… why did you jump in so early? 3. What was using AI like for writing copy in the early 2000's, before ChatGPT came out? 4. Could you talk about what you've done for individual copywriters, copy teams, and large organizations regarding AI and copy? 5. What have you observed, with people who haven't worked with you, that copywriters are doing right when they use AI? What would you say they are doing wrong? 6.What's the best way for someone to get up to speed, or even just to get better, using AI for copywriting? 7. Where do you see all this going one, two, five years down the road? Sam's website: https://samueljwoods.com/ Other resources: https://bionicbusiness.com https://www.copywriting.ai/Download.

Writing copy for your audience can feel intimidating, especially if you're trying to sell them something. In this episode, I brought on my dear friend, Emily of Emily Writes Well, to share her 3-step system to writing copy that connects and converts. Listen in as she highlights the importance of your words, communication, and connection!✅For the full transcription + blog + all the resources/links mentioned, click HEREMentioned Resources & Links

In this episode of the Coaches Compass, Mike explains how to create a repeatable lead gen system. Most coaches say they want more leads but they don't actually have a data-driven, repeatable process for getting leads. They expect their clients to track data and be consistent and yet, they don't always follow those rules for themselves. This episode will break down how to generate leads consistently with a predictable system.To make life easier on you and your business, Join The Collective here.Cured Nutrition is offering 20% off their products site wide! Try their Serenity Gummies or CBN Oil here - https://www.curednutrition.com/?rfsn=6745101.eee1d3------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner

Raise your hand if your background has nothing to do with copywriting. 

Can copywriters who run a service business attract good clients using Facebook ads? The short answer is "yes". Facebook Ads Strategist, Tara Zirker, is my guest for this episode The Copywriter Club Podcast, and she explained that not only can they use FB ads to attract clients, they may be able to do it for as little as $10/a day... and that could attract dozens of leads—more than you would need to hit six figures. Want to know how to do it? Click the play button below, or scroll down for a full transcript.   Stuff to check out: Your Ad Kit (Tara's Newsletter) The Successful Ads Club The Copywriter Club Facebook Group The Copywriter Underground   Full Transcript: Rob Marsh: Do you think of Facebook ads as a tool for growing your copywriting business? If not, it might be time to update your thinking. This is The Copywriter Club Podcast. This is not the first time we've talked about Facebook ads on this podcast. I think I keep coming back to this topic because I see so much potential here—both for our own businesses and for our clients' products and services. This is the kind of strategic skill that helps set some copywriters apart from most others. When you understand the ins and outs of driving paid traffic to your offers, you become imenselly valuable as a writer. And if you use these skills for your own products and services, you could create an almost endless pipeline of customers ready to pay for your help. But, for some reason, Facebook ads feels difficult. You've probably heard the same stories that I have of a creator who turns on ads and steps away for the weekend, only to wake up Monday morning to bill for thousands of dollars and no leads to show for the ad spend. This is something you probably can't set it and forget it, at least as you're gettinng started. I wanted to understand more about using ads and the analytics we need to pay attention to when we start using them to maximize our experience. So I invited Facebook ad strategist and founder of the Successful Ads Club, Tara Zirker, to walk me through all of this. We talked about how to scale a business with ads on a tiny budget… like $10 a day… what metrics you need to watch, what to test and what you can not bother with and a lot more. I've been on Tara's list for quite a while and really appreciate her approach for running ads to your business… and yes, this works for service businesses like copywriters and content writers. Tara is about to tell us all how to do that in this interview. Before we get to my interview with Tara, this episode is brought to you by The Copywriter Underground. If you haven't jumped in to see what the Underground includes, now is the time. It's guaranteed, which means you can join and if you don't find the resources you need to grow your business, just let us know and we'll refund your money. But I doubt that will be your experience because The Underground includes more than 70 different workshops—and accompanying playbooks to help you gain the skills and strategies you need to build your business. The Playbooks make it easy to find quick solutions to the challenges you face in your business everything from finding clients, conducting sales calls, using A.I., building authority on LinkedIn or YouTube or Pinterest, and dozens of other workshops. You also get dozens of templates including a legal agreement you can use with your clients, monthly coaching, regular copy and funnel critiques, and more. You can learn more and join today by visiting thecopywriterclub.com/tcu.  And now, my interview with Tara Zirker… Tara, welcome to the podcast. I'm thrilled to have you here, as I was telling you, right before we hit record. But before we get into all of this stuff around Facebook, Facebook ads and your expertise, just tell me how you got to where you are. How did you become the expert in Facebook ads?  Tara Zirker: Thanks so much, Rob. I'm so happy to be here and talk to your community.

Think you suck at writing emails? You probably don't.In this solo episode, I break down why “I'm not a good writer” is just a belief holding you back—not the truth.I share the exact strategy I teach my clients to write emails that actually sell, even if writing makes you want to throw your laptop across the room.Bonus: it involves talking, not typing.If you've been agonizing over every word or hiding behind the idea that your emails have to be perfectly polished, this episode is the permission slip you've been waiting for.TAKEAWAYS:Email marketing isn't about writing like a novelist—it's about sounding like you and connecting with your reader.When in doubt, stop typing and start talking; transcribing your spoken thoughts can make writing faster and way more natural.Your emails don't need to be long or fancy—they need to be clear, focused, and action-driven.A compelling email includes: a conversational tone, one strong message, and a no-brainer call to action.RESOURCES: Visit the blog post that goes along with this episode for more resourcesIf you're ready to make writing emails feel easier (and actually profitable), that's exactly what we do inside Emails That Sell! This is Allison's email marketing membership packed with plug-and-play funnels, AI Assistants, and simple strategies that help you sell your offers on autopilot, without the blank-page panic.Snag a seat in Allison's Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep (or, ‘ya know…live your actual life!)CONNECT WITH ALLISON:Follow Allison on InstagramDID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.Music courtesy of www.bensound.com

What's the opposite of a confident salesperson who makes it easy for you to buy? A nervous salesperson who jumps the gun and makes you want to run away! Today's returning champion, Brenna McGowan, understands this difference all too well. She has mastered the arts of the pre-launch and the launch, and she knows all the big and little differences. Because besides the successful implementers, Brenna's she's also seen nervous copywriters and offer owners jump the gun all too often. And ruin their chances at having a successful launch down the road by spilling too much information too early on! Brenna believes there's a lot of misunderstanding of what a pre-launch does, as well as what it should NOT do. So she agreed to come back on the show and tell us today. Brenna's specialty is pre-launches—warming up your market by letting them get to know you even before your launch begins. Perhaps the best advantage it gives you is it puts you front and center in your prospects' minds, and at the same time gets them eagerly looking forward to getting the full details about what you're going to launch. But a lot of people confuse what to do during a pre-launch and what to do during the launch itself. And that's what she's going to clear up for us today. Here's what we asked her: 1. What's the biggest difference between a pre-launch email and a launch email? 2. What is the role of the pre-launch emails? How do you know if something belongs in a pre-launch email versus a launch email? 3. You say one of the biggest mistakes in launch emails is educating too much. Why is that a problem? 4. Can you give us an example of how a case study email can go wrong in a pre-launch—and how to fix it? 5. How does something you learn in pre-launch affect your launch? 6. Why is it important to adjust your launch copy, based on what you learn during the pre-launch? 7. Let's say someone doesn't have time to write a full pre-launch. What should they do? Brenna's offer: Pre-launch calendar https://brennamcgowan.co/launchcalendar/ Download.

In this episode of the Coaches Compass, Mike is joined by Kristen Elizabeth of Queens of Iron who talks about her journey from making $3k per month to reaching a revenue PR at $250k in one month. The best part of her story is that she's been able to still have a life, spend time with her family, and remove her identity from her business. This is a must-listen episode for any coach that's wanting to grow their business with quality of life in tact.Follow Kristen - @thefaithfilledceoStay up to date on Identity Bloom - youtube.com/@identitybloomCured Nutrition is offering 20% off their products site wide! Try their Serenity Gummies or CBN Oil here - https://www.curednutrition.com/?rfsn=6745101.eee1d3------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner

Did you like this episode? Dislike it? ✍️ Think copywriting is just about sounding professional? Think again. In this episode, Danny Decker and Eddie Dzialo join host Mike Pelletier to break down what legal marketers really need to know about writing persuasive copy. From overcoming lawyer-brain to learning how to sell with every sentence, this is your crash course in turning words into action—without losing your audience along the way.

Want to attract your unicorn clients with the story you already have? Oh snap!!! Another unicorn present coming in hot! Forbes featured seven figure earner Nicole Cherie Hesse is bringing on another badass guest to help you level up fast and crush your unicorn goals.Amanda is sharing how she helps her clients attract their unicorn clients with their story. Her copy is energetically aligned and ready to convert. You may be asking who the F Amanda Hornberger is and why the F you should listen to them… Well that is the first question Nicole is going to ask them. So push play and buckle up because it's about to get bumpy!Want to start closing more sales calls without being sleazy??? Get access to Sales Call Secrets

In this episode of the Coaches Compass, Mike gives a heavy dose of real talk that every coach needs to hear. Cured Nutrition is offering 20% off their products site wide! Try their Serenity Gummies or CBN Oil here - https://www.curednutrition.com/?rfsn=6745101.eee1d3------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner

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