Podcasts about Social Blade

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Best podcasts about Social Blade

Latest podcast episodes about Social Blade

The Video Creatr Podcast
More YouTube Changes (This Time Good)

The Video Creatr Podcast

Play Episode Listen Later Jul 23, 2024 17:21


YouTube has introduced a new feature called A-B thumbnail testing, which allows creators to upload up to three thumbnails and test which one performs better. This feature helps creators determine the visual direction that works best for their brand. YouTube is also rolling out the For You shelf, which recommends videos from a channel that the algorithm thinks the viewer would be interested in. This feature enhances discoverability and improves user experience. Additionally, three tools for creators were discussed: ViewStats.com, a competitor to Social Blade for tracking channel views; Claude.ai, a tool for generating titles and descriptions; and Chat GPT, a tool for brainstorming ideas.TakeawaysYouTube has introduced A-B thumbnail testing, allowing creators to test multiple thumbnails and determine which one performs better.The For You shelf on YouTube recommends videos from a channel that the algorithm thinks the viewer would be interested in, enhancing discoverability and improving user experience.Three useful tools for creators are ViewStats.com, Claude.ai, and Chat GPT.ViewStats.com is a competitor to Social Blade for tracking channel views.Claude.ai is a tool for generating titles and descriptions.Chat GPT is a tool for brainstorming ideas.

Build Your Tribe | Grow Your Business with Social Media
How to Spot A Fraud or A Phony When Collaborating - 790

Build Your Tribe | Grow Your Business with Social Media

Play Episode Listen Later Jul 4, 2024 16:20


In this episode Chalene Johnson, addresses the issue of fake social media clout and how it's affecting real entrepreneurs. Discover why authenticity matters and learn how to spot phony follower counts and engagement. Get tips on using tools like Social Blade to verify social media profiles and hear why paying for guest spots under false pretenses can damage your reputation. It's all about keeping it real, building genuine connections, and growing your business the right way. Watch this episode on YouTube!! Check out InstaClubHub!!  For $7! Go to InstaClubHub.com/Trial Related Episodes: STOP Doing These 7 Things On INSTAGRAM For More Followers + Views Watch Listen 7 Things You Must NOT Do To Grow On Instagram in 2024 Watch Listen Useful Tools: Social Blade Not Just Analytics   Related Links The Ultimate Guide to Instagram Hashtags, SEO, and Keywords! Instagram Banned Hashtags Checker Use the service we use to grow our email list, create custom flows, sales funnels and take care of our customers every day

Renegade by Centennial Beauty
MINI SCROLL: MrBeast takes on SocialBlade with new analytics site + Grace Beverly penalised in “landmark ruling” for influencer marketing

Renegade by Centennial Beauty

Play Episode Listen Later May 29, 2024 12:54


The biggest stories May 29th, 2024. Timestamps: 1:00 MrBeast launches new website that dives into detailed stats on any YouTube channel 5:40 Influencer Grace Beverly penalised in “landmark ruling” for influencer marketing Find our podcast YouTube channel here: https://www.youtube.com/channel/UC18HclY7Tt5-1e3Z-MEP7Jg  Subscribe to our weekly Substack: https://centennialworld.substack.com/  Join our Geneva home: https://links.geneva.com/invite/7eb23525-9259-4d59-95e3-b9edd35861a5  Follow us on Instagram: https://www.instagram.com/infinitescrollpodcast/ Follow our publication: https://www.instagram.com/centennialworld/  Follow Lauren on Instagram: https://www.instagram.com/laurenmeisner_/   

Niche Pursuits Podcast
Google Launches "AI Overviews" for All US Users

Niche Pursuits Podcast

Play Episode Listen Later May 17, 2024 54:16


Welcome, everyone, to another episode of the Niche Pursuits News Podcast, where Spencer and Jared offer an overview of the week in news related to SEO, AI, and Google. As is usually the case, this was a news-heavy week, especially in terms of AI.  They kicked the episode off by talking about Google's O/I event, where the company revealed everything it has been working on, much of it revolving around AI. The biggest announcement was that SGE has now been renamed AI Overviews, which will be available to users in the US immediately. What's the full impact of these AI Overviews? How often do they show up in search results? Does the change in name mean it's going to work differently? AI was definitely the theme of the presentation, but how does Google's offer measure up with that of OpenAI? Jared highlighted information about AI Overview as it relates to publishers and content creators. What interesting (and promising) data did he share?  And what happens if you don't want Google to use your information for its AI results? Why does Spencer call this a “frustrating state of affairs?” Is this really what users want? And is anyone fighting for small, independent publishers? Moving along, Spencer and Jared talk about their Shiny Object Shenanigans. Spencer talks about his experiment getting Reddit traffic.  He shares a bit of his strategy, talks about Reddit and RPMs, and his efforts to join Mediavine's Journey program. When it's Jared's turn, he talks about growing his Facebook page, his current cost per like, his cost per lead, and his plans for video ads. Moving along to the Weird Niche Site portion of the podcast, Spencer breaks all the rules (which is okay, because he also makes them) and reveals a weird YouTube channel, Tiny Cakes.  With more than 6 million subscribers, their videos are getting millions and millions of views. According to Social Blade, the site has received 960 million lifetime views, he and Jared talk about the thumbnails,  Jared shares the site Famous For A Day, which allows you to hire a paparazzi for the day. He talks about the packages available on the site, whether this is real or a prank, and how it might be used by people. He also talks about the keywords it's ranking for and potential marketing techniques it's using. And that concludes another episode of the Niche Pursuits News Podcast. We hope you're feeling more informed about recent events in Google's sphere and feel inspired by the side hustles and weird sites and channels we covered. See you next Friday! Ready to join a niche publishing mastermind, and hear from industry experts each week?  Join the Niche Pursuits Community here: https://community.nichepursuits.com Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter Want a Faster and Easier Way to Build Internal Links?  Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative

Syntax - Tasty Web Development Treats
763: Web Scraping + Reverse Engineering APIs

Syntax - Tasty Web Development Treats

Play Episode Listen Later May 1, 2024 52:33


Web scraping 101! Dive into the world of web scraping with Scott and Wes as they explore everything from tooling setup and navigating protected routes to effective data management. In this Tasty Treat episode, you'll gain invaluable insights and techniques to scrape (almost) any website with ease. Show Notes 00:00 Welcome to Syntax! 03:13 Brought to you by Sentry.io. 05:00 What is scraping? Socialblade. 08:01 Examples of past scrapers. Canadian Tire. 10:06 Cloud app downloader. 16:13 Other use cases. 16:58 Scraping 101. 17:28 Client Side. 19:08 Private API. Proxyman. 22:40 Server rendered. 23:27 Initial state. 24:57 What format is the data in? Google Puppeteer Extension. 27:08 Working with the DOM. 27:12 Linkedom npm package. 29:02 querySelector everything. 31:28 How to find the elements without classes. 34:08 Use XPath selectors for select by word. 34:53 Make them as flexible as you can. Classes change! 35:10 AI is good at this! 36:26 File downloading. 38:20 Working with protected routes. Proxyman. 40:41 Programatically retrieve authentication keys because they are short-lived. Fetch Cookie. 43:20 Deal-breakers. Mechanical Turk. 44:58 What happened with Amazon? Uniqlo Self-Checkout 46:42 Wes' portable refrigerator utopia. 47:25 Sick Picks & Shameless Plugs. Sick Picks Scott: KeyboardCleanTool. Wes: Yabai. Shameless Plugs Scott: Syntax on YouTube Hit us up on Socials! Syntax: X Instagram Tiktok LinkedIn Threads Wes: X Instagram Tiktok LinkedIn Threads Scott:X Instagram Tiktok LinkedIn Threads Randy: X Instagram YouTube Threads

Wizards Of Ecom (En Español)
#256 - Descubre el poder del Benchmarking para impulsar tu negocio, con Andrés Pérez

Wizards Of Ecom (En Español)

Play Episode Listen Later Mar 12, 2024 28:13


El benchmarking es una poderosa herramienta empresarial que permite a las organizaciones evaluar su desempeño comparándose con otros competidores de la industria. Al comprender cómo otras empresas operan y logran el éxito, las compañías pueden identificar áreas de mejora y desarrollar estrategias para impulsar su propio negocio. Para sacar provecho de esto, en este episodio contamos con el conocimiento de Andrés Pérez, que es emprendedor, experto en marketing y consultor con más de 7 años de experiencia. Además cuenta con más de 2 años como profesor universitario en marketing e investigación de mercados. “Primero, el benchmarking es una manera de identificar oportunidades que otros podrían haber visto antes que uno. Segundo, nos permite buscar un diferenciador. Si no tengo un punto de referencia de mi competencia no podré diferenciarme. Además puedo ver en qué están fallando, qué están haciendo bien y, a partir de ahí, generar una oferta mucho mejor que la de ellos”, comenta nuestro invitado. En un mercado saturado con opciones similares, destacar y captar la atención del consumidor se vuelve fundamental para el éxito a largo plazo. Aquí radica la importancia de desarrollar un diferenciador único que nos permita sobresalir entre la multitud. “El diferenciador puede estar en el producto, en la manera en que se promociona, en el servicio al cliente, etc. La idea principal es ver qué las personas están valorando de lo que ofrece la competencia, porque ahí es donde hay que enfocarse para entregarle lo mismo de manera diferente o mejor”, recalca nuestro especialista. Existen varios métodos efectivos para estudiar a la competencia y comprender mejor su posición en el mercado. Los mismos nos ayudan a desarrollar estrategias sólidas y tomar decisiones informadas. “Tratamos de ir a la base y entender al cliente y a su percepción de atributos de calidad, vivir la experiencia de compra y revisar las reviews que determinen esos estándares de calidad. Así vamos a saber qué es lo que valoran los clientes. No se trata de pasos, sino de desglosar la percepción de cada consumidor al que queremos llegar para saber por qué va a comprar nuestro producto”, aclara Andrés. En este sentido, nuestro invitado subraya la importancia de mantener un contacto de persona a persona. “Debemos hablar como mínimo con 3 personas para determinar qué ajustes necesita el producto. El ideal son aproximadamente 12 personas para hacerte una idea general. Me siento a hablar con personas hasta que pueda repetir la información, es decir, hasta que pueda anticipar a la persona para saber qué es lo que piensa y cómo entiende ciertos conceptos”, describe. A ello se le suman las herramientas automatizadas, como Semrush, “que nos ayuda a entender el posicionamiento de nuestros competidores en los buscadores, qué palabras clave utilizan, etc.”, explica nuestro invitado, y agrega: “Social Blade lo utilizamos para medir el engagement y las interacciones con sus redes sociales y canales digitales, y usamos muchísimo la biblioteca de anuncios de Meta”. Tal como lo dice la palabra, el benchmarking viene de la mano con el marketing y ambas materias exigen a las empresas realizar constantes procesos de investigación, monitoreo y ensayo y error. “La clave es enfocarse en analizar a las personas que están disgustadas con ese servicio o producto y ahí está la clave para que yo me pueda diferenciar”, remata nuestro especialista. Instagram: @otroandresperez

The Maeve Ferguson Podcast
Episode 107 - 7 Ways to Listen To Your Market and Then Give Them What They Want

The Maeve Ferguson Podcast

Play Episode Listen Later Dec 15, 2023 7:55


I am bursting with excitement as I share the magic of Christmas through my children's eyes and reveal the success of our recent Micro-Offer Virtual Accelerator.   Listen in as I discuss how this three-day intensive bootcamp has empowered amazing coaches globally to create their converting Micro-Offer.   I emphasize the critical importance of understanding your market's needs and tailoring your offerings accordingly to prevent trying to force a square peg into a round hole. I also share seven practical ways to tune into your market and provide them exactly what they need, making sales a breeze.   Learn about how to utilize tools like Social Blade and Amazon, as well as Facebook groups to conduct effective market research. Discover how to use these platforms to gather information about your ideal clients' struggles and desires, and how to use this language in your sales and messaging strategy.   I assure you that using these techniques will have your potential clients feeling understood and eager to buy your products or services. Join me in this insightful conversation that could revolutionize your approach to sales.   You can join the Workshop here

Merita Business Podcast
Come scoprire chi compra iscritti e visualizzazioni su YouTube

Merita Business Podcast

Play Episode Listen Later Aug 7, 2023 15:10


Scopri se uno YouTuber compra visualizzazioni e like! Sono Giorgio Minguzzi, temporary marketing manager, e ti svelerò come individuarle gli youtuber che utilizzano pratiche scorretto come l'acquisto di like, commenti, follower e visualizzazioni. Utilizzando YouTube e SocialBlade.com, imparerai anche tu a rilevare tutti i segnali sospetti senza più prendere fregature. Risparmia tempo e denaro quazie a questo episodio ed iscriviti per altri consigli!Note: https://www.merita.biz/346✳️ LinkTree

Entrepreneur O.G.
The Free Stuff YOU NEED?? (LISTEN)

Entrepreneur O.G.

Play Episode Listen Later Apr 29, 2023 7:30


Hey My Friend! Just wanted to share with you some of the resources that our out there for you when you start to create your youtube channel. The online world is AWESOME! Take a look and click away! It's a world of abundance out there! Take a look! Here We Go!  _________________________ Music for Videos! FREE: https://studio.youtube.com/channel/UCwxrAEqzlyszIZ9qwLJ7BKg/music Also Free: https://soundcloud.com/savfk Not So Free: https://artlist.io/   Great Resource For Freelancers To Help You Create Your Videos! Online Jobs PH: https://www.onlinejobs.ph/myaccount   Stats About Youtube Videos! Social Blade: https://socialblade.com/   Bonus Sites! Pexels: https://www.pexels.com/ Pixabay: https://pixabay.com/  

FLF, LLC
Daily News Brief for Wednesday, February 22nd, 2023 [Daily News Brief]

FLF, LLC

Play Episode Listen Later Feb 22, 2023 10:31


This is Garrison Hardie with your CrossPolitic Daily Newsbrief, for Wednesday, February 22nd, 2023. Fight Laugh Feast Conference - Ark Encounter This year, our Fight Laugh Feast Conference is at the Ark Encounter in Kentucky on The Politics of Six Day Creation. The politics of six day creation is the difference between a fixed standard of justice and a careening standard of justice, the difference between the corrosive relativism that creates mobs and anarchy and the freedom of objectivity, truth, and due process. The politics of six day creation establishes the authority and sufficiency of God’s Word for all of life: from what is a man or a woman, when does human life begin, and how is human society best organized? Come hear Ken Ham, Pastor Doug Wilson, Dr. Ben Merkle, Dr. Gordon Wilson, me and more, and of course a live CrossPolitic show! Mark your calendars for October 11th-14th, as we fight, laugh, and feast, with beer & psalms, our amazing lineup of speakers, our Rowdy Christian Merch, and a Sabbath Feast to wrap up the occasion. Maybe an infant baptism while we’re at it? https://redstate.com/bobhoge/2023/02/21/retailers-to-shut-down-over-800-big-box-stores-as-inflation-anemic-sales-and-interest-rates-create-perfect-storm-n706431 Retailers to Shut Down Over 800 Big-Box Stores as Inflation, Anemic Sales and Interest Rates Create Perfect Storm The retail world continues its downward spiral, as holiday sales failed to meet expectations and wary consumers are keeping their wallets in their pockets due to rampant inflation and soaring interest rates. While 2022 Christmas holiday sales did increase from the prior year; it’s just that expectations were primed for an even higher increase after two years of the pandemic. The end result: over 800 big-box stores are slated to shut down across the country in 2023. Bed Bath & Beyond, Walmart, Gap, and Party City are among the big names who will be downsizing. Bath & Beyond, which narrowly escaped bankruptcy proceedings earlier this month, is the biggest loser, aiming to cut its number of stores to 480 when it once had over 1,500 locations. At least 416 stores have been identified for closure, along with all 65 of its locations in Canada. Thirty-five will close in California alone. Next up is homegoods outlet Tuesday Morning, which will close 265 stores as it struggles to survive through bankruptcy proceedings. Once again, California will be hardest hit, with 30 stores shutting their doors. Macy’s, Big Lots, JCPenny, and even Amazon Fresh grocery stores also have plans to shutter locations. What’s going on here? CNBC explains: For retailers, the shopping season’s results reflect the challenges ahead. As Americans continue to pay higher prices for groceries, housing and more month after month, they are racking up credit card balances, spending down savings and having fewer dollars for discretionary spending. Plus, retailers are following years of extraordinary spending. During the Covid pandemic, Americans fought boredom and used stimulus checks by buying loungewear, throw pillows, kitchen supplies, home theater systems and more. Party City, the ubiquitous entertainment supply chain, has filed for bankruptcy and is in the process of auctioning off many of its leases. NJBIZ reports: A month after filing for Chapter 11 bankruptcy protection, Party City Holdco Inc. is looking to shrink its retail footprint as part of an expedited financial restructuring. In a Feb. 16 filing with U.S. bankruptcy court, the Woodcliff Lake-based operator of 800-plus stores said it is working with A&G Real Estate Partners to auction off leases for 12 underperforming locations in six states. In coming weeks, additional lease auctions will follow, with the total number of closures depending on the outcome of ongoing negotiations with landlords, according to A&G. Unfortunately, this is not a new trend. CVS, Rite-Aid, Kroger, Nordstrom, and Best Buy have also been quietly culling their stores over the last several years. Another factor: many locations are closing simply because they’re not safe to operate as lax laws and woke prosecutors have turned many spots into virtual free-for-alls for organized shoplifters. https://nypost.com/2023/02/21/border-patrol-begs-for-help-after-record-migrant-surge-from-canada/ Border Patrol now begs for help to stop 800% surge of migrants sneaking in from Canada The Border Patrol is begging agents to volunteer in the north after a staggering nearly-850% surge of mostly-Mexican migrants illegally crossing into the US from Canada. The agency’s Swanton Sector in Vermont — covering parts of upstate New York and New Hampshire — requested a “quick turnaround” of agents from the already overwhelmed southern border to make their way north to volunteer for at least a month starting next week. Help is needed to control the “strain caused by the surge” of “primarily Mexican migrants with no legal documents,” Swanton’s Chief Patrol Agent Robert Garcia wrote in a memo obtained this week by Fox News. “Due to the increased numbers, stations are task saturated with processing large groups, which has contributed” to more migrants being able to slip into the country, the memo notes. The request came a week after Garcia reported that crossings had reached “historic highs” — even as temperatures plummet to deadly lows of minus-four degrees. His sector said that the current fiscal year — which started in October — “demonstrates an approximate 846% increase in encounters and apprehensions compared to the same period” in the previous year. In fact, the first four months of the current fiscal year have seen more encounters than the whole of the previous two years combined. Last month, agents recorded 367 apprehensions and encounters — more than the total of the past 12 Januarys combined, which was 344. The desperate conditions in the south have also seen a steady flow of agents transferred there from the north, creating part of the “vulnerability,” Clem said He blamed electronic travel authorization for allowing migrants to travel “basically visa-free” from Mexico to Canada. The Swanton sector has seen families with young kids, even infants, crossing, and late last year provided life-saving aid in separate incidents in Vermont and upstate New York, Garcia said. https://thepostmillennial.com/don-lemon-to-undergo-formal-training-after-sexist-remarks-about-nikki-haley-will-be-back-on-cnn-wednesday?utm_campaign=64487 Don Lemon to undergo 'formal training' after sexist remarks about Nikki Haley, will be back on CNN Wednesday Don Lemon is set to return to the air on Wednesday after beign removed from CNN This Morning over sexist comments he made about Republican presidential candidate Nikki Haley's age. https://twitter.com/i/status/1626263301758898176 - Play Video The longtime host will reportedly be taking part in "formal training" to help him understand why what he said was wrong. According to Brian Stelter, CNN CEO Chris Licht sent a memo to staff on Monday outlining the situation. Lemon said in a tweet: The reference I made to a woman’s “prime” this morning was inartful and irrelevant, as colleagues and loved ones have pointed out, and I regret it. A woman’s age doesn't define her either personally or professionally. I have countless women in my life who prove that every day. Smart Pricing Table: Do you own a business and write a lot of proposals? If so, you should check out SmartPricingTable.com. Smart Pricing Table allows you to create quick and accurate proposals; and it's loaded with features like recurring fees, quantities and line item upsells. When your prospect is ready, they can e-sign and you're off to the races. Visit SmartPricingTable.com and mention Cross Politic to get 25% off your first 2 months https://thepostmillennial.com/project-veritas-hemorrhages-twitter-followers-after-release-of-founder-james-okeefe?utm_campaign=64487 Project Veritas HEMORRHAGES Twitter followers after release of founder James O'Keefe On Monday, Project Veritas lost over 80,000 followers on social media after it was announced company founder James O'Keefe was removed from the organization, which he founded in 2011, after the board placed him on paid leave earlier in February. According to Social Blade, a social media analytics website, the live tally as of 4:30 pm showed Project Veritas had lost almost 80,000 followers on Twitter. Since February 16, on YouTube, Project Veritas has lost over 10,000 followers. A February 6 memo leaked from 16 Project Veritas employees detailed their problems with the news organization's founder and claimed he exhibited "cruel behavior." "James has become a power drunk tyrant and he is exactly who he pontificates on who we should be exposing," wrote one of the employees. Initial reporting on Monday from Neil McCabe of OAN claimed O'Keefe had resigned. Later, RC Maxwell from Project Veritas said O'Keefe was in fact removed from his role as CEO by the Board.

Daily News Brief
Daily News Brief for Wednesday, February 22nd, 2023

Daily News Brief

Play Episode Listen Later Feb 22, 2023 10:31


This is Garrison Hardie with your CrossPolitic Daily Newsbrief, for Wednesday, February 22nd, 2023. Fight Laugh Feast Conference - Ark Encounter This year, our Fight Laugh Feast Conference is at the Ark Encounter in Kentucky on The Politics of Six Day Creation. The politics of six day creation is the difference between a fixed standard of justice and a careening standard of justice, the difference between the corrosive relativism that creates mobs and anarchy and the freedom of objectivity, truth, and due process. The politics of six day creation establishes the authority and sufficiency of God’s Word for all of life: from what is a man or a woman, when does human life begin, and how is human society best organized? Come hear Ken Ham, Pastor Doug Wilson, Dr. Ben Merkle, Dr. Gordon Wilson, me and more, and of course a live CrossPolitic show! Mark your calendars for October 11th-14th, as we fight, laugh, and feast, with beer & psalms, our amazing lineup of speakers, our Rowdy Christian Merch, and a Sabbath Feast to wrap up the occasion. Maybe an infant baptism while we’re at it? https://redstate.com/bobhoge/2023/02/21/retailers-to-shut-down-over-800-big-box-stores-as-inflation-anemic-sales-and-interest-rates-create-perfect-storm-n706431 Retailers to Shut Down Over 800 Big-Box Stores as Inflation, Anemic Sales and Interest Rates Create Perfect Storm The retail world continues its downward spiral, as holiday sales failed to meet expectations and wary consumers are keeping their wallets in their pockets due to rampant inflation and soaring interest rates. While 2022 Christmas holiday sales did increase from the prior year; it’s just that expectations were primed for an even higher increase after two years of the pandemic. The end result: over 800 big-box stores are slated to shut down across the country in 2023. Bed Bath & Beyond, Walmart, Gap, and Party City are among the big names who will be downsizing. Bath & Beyond, which narrowly escaped bankruptcy proceedings earlier this month, is the biggest loser, aiming to cut its number of stores to 480 when it once had over 1,500 locations. At least 416 stores have been identified for closure, along with all 65 of its locations in Canada. Thirty-five will close in California alone. Next up is homegoods outlet Tuesday Morning, which will close 265 stores as it struggles to survive through bankruptcy proceedings. Once again, California will be hardest hit, with 30 stores shutting their doors. Macy’s, Big Lots, JCPenny, and even Amazon Fresh grocery stores also have plans to shutter locations. What’s going on here? CNBC explains: For retailers, the shopping season’s results reflect the challenges ahead. As Americans continue to pay higher prices for groceries, housing and more month after month, they are racking up credit card balances, spending down savings and having fewer dollars for discretionary spending. Plus, retailers are following years of extraordinary spending. During the Covid pandemic, Americans fought boredom and used stimulus checks by buying loungewear, throw pillows, kitchen supplies, home theater systems and more. Party City, the ubiquitous entertainment supply chain, has filed for bankruptcy and is in the process of auctioning off many of its leases. NJBIZ reports: A month after filing for Chapter 11 bankruptcy protection, Party City Holdco Inc. is looking to shrink its retail footprint as part of an expedited financial restructuring. In a Feb. 16 filing with U.S. bankruptcy court, the Woodcliff Lake-based operator of 800-plus stores said it is working with A&G Real Estate Partners to auction off leases for 12 underperforming locations in six states. In coming weeks, additional lease auctions will follow, with the total number of closures depending on the outcome of ongoing negotiations with landlords, according to A&G. Unfortunately, this is not a new trend. CVS, Rite-Aid, Kroger, Nordstrom, and Best Buy have also been quietly culling their stores over the last several years. Another factor: many locations are closing simply because they’re not safe to operate as lax laws and woke prosecutors have turned many spots into virtual free-for-alls for organized shoplifters. https://nypost.com/2023/02/21/border-patrol-begs-for-help-after-record-migrant-surge-from-canada/ Border Patrol now begs for help to stop 800% surge of migrants sneaking in from Canada The Border Patrol is begging agents to volunteer in the north after a staggering nearly-850% surge of mostly-Mexican migrants illegally crossing into the US from Canada. The agency’s Swanton Sector in Vermont — covering parts of upstate New York and New Hampshire — requested a “quick turnaround” of agents from the already overwhelmed southern border to make their way north to volunteer for at least a month starting next week. Help is needed to control the “strain caused by the surge” of “primarily Mexican migrants with no legal documents,” Swanton’s Chief Patrol Agent Robert Garcia wrote in a memo obtained this week by Fox News. “Due to the increased numbers, stations are task saturated with processing large groups, which has contributed” to more migrants being able to slip into the country, the memo notes. The request came a week after Garcia reported that crossings had reached “historic highs” — even as temperatures plummet to deadly lows of minus-four degrees. His sector said that the current fiscal year — which started in October — “demonstrates an approximate 846% increase in encounters and apprehensions compared to the same period” in the previous year. In fact, the first four months of the current fiscal year have seen more encounters than the whole of the previous two years combined. Last month, agents recorded 367 apprehensions and encounters — more than the total of the past 12 Januarys combined, which was 344. The desperate conditions in the south have also seen a steady flow of agents transferred there from the north, creating part of the “vulnerability,” Clem said He blamed electronic travel authorization for allowing migrants to travel “basically visa-free” from Mexico to Canada. The Swanton sector has seen families with young kids, even infants, crossing, and late last year provided life-saving aid in separate incidents in Vermont and upstate New York, Garcia said. https://thepostmillennial.com/don-lemon-to-undergo-formal-training-after-sexist-remarks-about-nikki-haley-will-be-back-on-cnn-wednesday?utm_campaign=64487 Don Lemon to undergo 'formal training' after sexist remarks about Nikki Haley, will be back on CNN Wednesday Don Lemon is set to return to the air on Wednesday after beign removed from CNN This Morning over sexist comments he made about Republican presidential candidate Nikki Haley's age. https://twitter.com/i/status/1626263301758898176 - Play Video The longtime host will reportedly be taking part in "formal training" to help him understand why what he said was wrong. According to Brian Stelter, CNN CEO Chris Licht sent a memo to staff on Monday outlining the situation. Lemon said in a tweet: The reference I made to a woman’s “prime” this morning was inartful and irrelevant, as colleagues and loved ones have pointed out, and I regret it. A woman’s age doesn't define her either personally or professionally. I have countless women in my life who prove that every day. Smart Pricing Table: Do you own a business and write a lot of proposals? If so, you should check out SmartPricingTable.com. Smart Pricing Table allows you to create quick and accurate proposals; and it's loaded with features like recurring fees, quantities and line item upsells. When your prospect is ready, they can e-sign and you're off to the races. Visit SmartPricingTable.com and mention Cross Politic to get 25% off your first 2 months https://thepostmillennial.com/project-veritas-hemorrhages-twitter-followers-after-release-of-founder-james-okeefe?utm_campaign=64487 Project Veritas HEMORRHAGES Twitter followers after release of founder James O'Keefe On Monday, Project Veritas lost over 80,000 followers on social media after it was announced company founder James O'Keefe was removed from the organization, which he founded in 2011, after the board placed him on paid leave earlier in February. According to Social Blade, a social media analytics website, the live tally as of 4:30 pm showed Project Veritas had lost almost 80,000 followers on Twitter. Since February 16, on YouTube, Project Veritas has lost over 10,000 followers. A February 6 memo leaked from 16 Project Veritas employees detailed their problems with the news organization's founder and claimed he exhibited "cruel behavior." "James has become a power drunk tyrant and he is exactly who he pontificates on who we should be exposing," wrote one of the employees. Initial reporting on Monday from Neil McCabe of OAN claimed O'Keefe had resigned. Later, RC Maxwell from Project Veritas said O'Keefe was in fact removed from his role as CEO by the Board.

Sounds Profitable: Adtech Applied
Spotify Lays Off Six Percent Of Workforce And 6 Other Stories

Sounds Profitable: Adtech Applied

Play Episode Listen Later Jan 26, 2023 9:37


This week: Spotify layoffs, TikTok Podcasts feature spotted in the wild, exclusivity deals seem to be  losing luster, and Buzzsprout launches premium subscriptions. Spotify lays off six percent of workforce.  Manuela: We start today on a dour note, but it's the largest story to happen this week and bears covering. This Monday Spotify CEO Daniel Ek announced the company is downsizing six percent of its workforce. Chief Content and Advertising Business Officer Dawn Ostroff is also leaving the company. Todd Spangler's coverage of the announcement for Variety does the math on what six percent actually means.“The layoffs will eliminate nearly 600 jobs; Spotify most recently reported having 9,800 full-time employees worldwide as of Sept. 30. The company estimated that it will incur approximately €35 million-€45 million in severance-related charges.” In the Tuesday issue of Podnews, editor James Cridland notes that in addition to the layoff announcement, Spotify's job website has removed all open full job positions. As of this writing the site only has 23 open positions, all of which are internships. From Spangler's article:  “Employees who are getting laid off will on average receive about five months' salary in severance payments, per Ek's memo. In addition, all unused vacation time will be paid out to any departing employee, and all terminated employees will be eligible for outplacement services for two months.” Ostroff was a big name behind a lot of Spotify's big-ticket podcasting acquisitions. Between her departure and the overall downsizing, this news seems to signal Spotify is down-shifting into treating podcasts like it has treated music. It's not necessarily the end of Spotify expanding into podcasting, but they likely will be focusing on expansion without owning content.  New TikTok Podcast feature appears Arielle: Last Wednesday Sydney Bradley and Dan Whateley of Business Insider published new details in the months-long windup to TikTok officially getting into podcasting. As covered as far back as the October 10th episode of The Download, there has been a breadcrumb trail of evidence the social media platform has intentions of launching some form of podcast listening application. In December of 2021 TikTok users were prompted to complete a survey gauging user interest in both listening to podcasts and creating podcasts. In May a trademark was filed for an application called TikTok Music, which listed podcasts as a form of audio that could be played in-app.  Then, this last October, Podnews got word bots associated with TikTok's parent company were spotted scraping publicly-available RSS feeds. Clearly TikTok was up to something. Now, Business Insider has discovered an unannounced feature has been added to some TikTok accounts allowing users to play video hosted on TikTok as a podcast, a distinction which allows users to browse other apps or lock their phone while the audio continues to play. This is a similar functionality to one YouTube has had for Premium subscribers for years and last year was testing enabling it for all users to promote podcasting listening in certain markets. As Bradley and Whateley's reporting suggests, once podcasts are implemented, TikTok could be primed to become a serious Spotify competitor.  Exclusivity deals lose appeal Manuela: Last Friday Tyler Aquilina , writing for Variety, published a piece that became somewhat prescient in hindsight: Circling back to the topic of podcast companies expanding by acquiring podcasts: Podcast Exclusivity Is Quickly Becoming an Outdated Strategy. From the intro of the article: “If it's still too early to declare platform-exclusive podcast deals dead as we move into 2023, it's becoming ever clearer that this business model is likely not long for this world.” Aquilina's piece presents several data points suggesting the exclusive podcast strategy, most typified by Spotify acquisitions in recent years, is falling out of favor. The article cites reported frustrations from producers who signed big-name deals and went exclusive, including the Obamas choosing not to renew their exclusivity deal with Spotify last year.  One interesting data point is that of the Rogan Twitter Bump, the short-term engagement boost relatively smaller guests on The Joe Rogan Experience get in the week after appearing on the podcast. According to data collected from Social Blade by The Verge, JRE guests with fewer than 500,000 Twitter followers started to experience far smaller influxes of new followers starting December 2020, the month JRE went Spotify-exclusive. Conversely, podcasts that leave exclusivity to wide release are reporting more success in open podcasting. Aquilina reports he was given data from Acast that shows Spanish-language podcast Se Regalan Dudas has seen its listens increase 56% over their first year after leaving Spotify exclusivity. From the end of Aquilina piece: “Podcasting remains a growth business, even if that growth is decelerating. But as in any maturing market, business practices must shift with the times — and in this case, that means the walled gardens are going to start opening up soon.” Buzzsprout to implement premium subscriptions Arielle: Back on January 12th we reported on Apple launching Delegated Delivery, a feature from which several podcast hosting providers can allow their users to upload content to their Apple premium podcast from the dashboard of said host.  The initial rollout included  Blubrry, Libsyn, Triton Digital's Omny Studio, and RSS.com, with Acast, ART19 and Buzzsprout named as the next in line to get the feature in the coming months.  In a surprise twist, this week Buzzsprout announced their own premium podcast subscription offering. Dubbed Buzzsprout Subscription, the feature allows podcasts hosted on the platform to process payments from subscribers. Currently, users can choose between a Patreon-style pricing structure that gives audience members custom incentives, such as a shoutout in an episode, to a more Apple-like paywalled feed.  Revenue collected from the subscriptions can be applied to pay for Buzzsprout hosting fees or converted to cash via a Paypal transaction. As it stands, Apple Podcast Subscriptions pay out 70% of their revenue for new subscribers, with the revenue share going up to 85% payout for subscribers who have stuck around for a full year. According to Tuesday's Podnews, Buzzsprout Subscriptions is a flat 85% payout. With this new feature implementation, as well as the availability of Buzzsprout Ads, it's becoming far more difficult to think of a reason why someone hosting on Buzzsprout would need to leave their dashboard to accomplish something for their podcast elsewhere online.  Quick Hits Arielle: Finally, it's time for our semi-regular roundup of articles we're calling Quick Hits. These are articles that didn't quite make the cut for today's episode, but are still worth including in your weekend reading. This week:  AdTheorent Is Using Machine Learning To Predict Effective Inventory by Allison Schiff for AdExchanger. In which Schiff breaks down a new application that uses machine learning to score programmatic inventory based on probability the impression will lead to a desired outcome. Application of this tool to podcasting, or any media, would be incredibly interesting.  Here are the brands starting 2023 with new CMOs by Minda Smiley for MarketingBrew.  While there are no directly podcasting-related companies getting new CMOs in this article, new CMOs often mean new perspectives and interest in new channels. Don't be surprised if your kids are listening to a Chuck E Cheese branded podcast by this time next year.  P&G looks to replicate $65m success after taking media planning, buying in-house in fabric care by Julia Cannon for Digiday. A piece covering Procter & Gamble's in-house media planning and buying strategy saving millions over a year. Brands bringing things in-house means fresh eyes and direct access. More contacts overall, but direct to the people that it matters to. The Download is a production of Sounds Profitable. Today's episode was hosted by Shreya Sharma and Manuela Bedoya, and the script was written by Gavin Gaddis. Bryan Barletta and Tom Webster are the executive producers of The Download from Sounds Profitable.See omnystudio.com/listener for privacy information.

I Hear Things
Spotify Lays Off Six Percent Of Workforce And 6 Other Stories

I Hear Things

Play Episode Listen Later Jan 26, 2023 9:37


This week: Spotify layoffs, TikTok Podcasts feature spotted in the wild, exclusivity deals seem to be  losing luster, and Buzzsprout launches premium subscriptions. Spotify lays off six percent of workforce.  Manuela: We start today on a dour note, but it's the largest story to happen this week and bears covering. This Monday Spotify CEO Daniel Ek announced the company is downsizing six percent of its workforce. Chief Content and Advertising Business Officer Dawn Ostroff is also leaving the company. Todd Spangler's coverage of the announcement for Variety does the math on what six percent actually means.“The layoffs will eliminate nearly 600 jobs; Spotify most recently reported having 9,800 full-time employees worldwide as of Sept. 30. The company estimated that it will incur approximately €35 million-€45 million in severance-related charges.” In the Tuesday issue of Podnews, editor James Cridland notes that in addition to the layoff announcement, Spotify's job website has removed all open full job positions. As of this writing the site only has 23 open positions, all of which are internships. From Spangler's article:  “Employees who are getting laid off will on average receive about five months' salary in severance payments, per Ek's memo. In addition, all unused vacation time will be paid out to any departing employee, and all terminated employees will be eligible for outplacement services for two months.” Ostroff was a big name behind a lot of Spotify's big-ticket podcasting acquisitions. Between her departure and the overall downsizing, this news seems to signal Spotify is down-shifting into treating podcasts like it has treated music. It's not necessarily the end of Spotify expanding into podcasting, but they likely will be focusing on expansion without owning content.  New TikTok Podcast feature appears Arielle: Last Wednesday Sydney Bradley and Dan Whateley of Business Insider published new details in the months-long windup to TikTok officially getting into podcasting. As covered as far back as the October 10th episode of The Download, there has been a breadcrumb trail of evidence the social media platform has intentions of launching some form of podcast listening application. In December of 2021 TikTok users were prompted to complete a survey gauging user interest in both listening to podcasts and creating podcasts. In May a trademark was filed for an application called TikTok Music, which listed podcasts as a form of audio that could be played in-app.  Then, this last October, Podnews got word bots associated with TikTok's parent company were spotted scraping publicly-available RSS feeds. Clearly TikTok was up to something. Now, Business Insider has discovered an unannounced feature has been added to some TikTok accounts allowing users to play video hosted on TikTok as a podcast, a distinction which allows users to browse other apps or lock their phone while the audio continues to play. This is a similar functionality to one YouTube has had for Premium subscribers for years and last year was testing enabling it for all users to promote podcasting listening in certain markets. As Bradley and Whateley's reporting suggests, once podcasts are implemented, TikTok could be primed to become a serious Spotify competitor.  Exclusivity deals lose appeal Manuela: Last Friday Tyler Aquilina , writing for Variety, published a piece that became somewhat prescient in hindsight: Circling back to the topic of podcast companies expanding by acquiring podcasts: Podcast Exclusivity Is Quickly Becoming an Outdated Strategy. From the intro of the article: “If it's still too early to declare platform-exclusive podcast deals dead as we move into 2023, it's becoming ever clearer that this business model is likely not long for this world.” Aquilina's piece presents several data points suggesting the exclusive podcast strategy, most typified by Spotify acquisitions in recent years, is falling out of favor. The article cites reported frustrations from producers who signed big-name deals and went exclusive, including the Obamas choosing not to renew their exclusivity deal with Spotify last year.  One interesting data point is that of the Rogan Twitter Bump, the short-term engagement boost relatively smaller guests on The Joe Rogan Experience get in the week after appearing on the podcast. According to data collected from Social Blade by The Verge, JRE guests with fewer than 500,000 Twitter followers started to experience far smaller influxes of new followers starting December 2020, the month JRE went Spotify-exclusive. Conversely, podcasts that leave exclusivity to wide release are reporting more success in open podcasting. Aquilina reports he was given data from Acast that shows Spanish-language podcast Se Regalan Dudas has seen its listens increase 56% over their first year after leaving Spotify exclusivity. From the end of Aquilina piece: “Podcasting remains a growth business, even if that growth is decelerating. But as in any maturing market, business practices must shift with the times — and in this case, that means the walled gardens are going to start opening up soon.” Buzzsprout to implement premium subscriptions Arielle: Back on January 12th we reported on Apple launching Delegated Delivery, a feature from which several podcast hosting providers can allow their users to upload content to their Apple premium podcast from the dashboard of said host.  The initial rollout included  Blubrry, Libsyn, Triton Digital's Omny Studio, and RSS.com, with Acast, ART19 and Buzzsprout named as the next in line to get the feature in the coming months.  In a surprise twist, this week Buzzsprout announced their own premium podcast subscription offering. Dubbed Buzzsprout Subscription, the feature allows podcasts hosted on the platform to process payments from subscribers. Currently, users can choose between a Patreon-style pricing structure that gives audience members custom incentives, such as a shoutout in an episode, to a more Apple-like paywalled feed.  Revenue collected from the subscriptions can be applied to pay for Buzzsprout hosting fees or converted to cash via a Paypal transaction. As it stands, Apple Podcast Subscriptions pay out 70% of their revenue for new subscribers, with the revenue share going up to 85% payout for subscribers who have stuck around for a full year. According to Tuesday's Podnews, Buzzsprout Subscriptions is a flat 85% payout. With this new feature implementation, as well as the availability of Buzzsprout Ads, it's becoming far more difficult to think of a reason why someone hosting on Buzzsprout would need to leave their dashboard to accomplish something for their podcast elsewhere online.  Quick Hits Arielle: Finally, it's time for our semi-regular roundup of articles we're calling Quick Hits. These are articles that didn't quite make the cut for today's episode, but are still worth including in your weekend reading. This week:  AdTheorent Is Using Machine Learning To Predict Effective Inventory by Allison Schiff for AdExchanger. In which Schiff breaks down a new application that uses machine learning to score programmatic inventory based on probability the impression will lead to a desired outcome. Application of this tool to podcasting, or any media, would be incredibly interesting.  Here are the brands starting 2023 with new CMOs by Minda Smiley for MarketingBrew.  While there are no directly podcasting-related companies getting new CMOs in this article, new CMOs often mean new perspectives and interest in new channels. Don't be surprised if your kids are listening to a Chuck E Cheese branded podcast by this time next year.  P&G looks to replicate $65m success after taking media planning, buying in-house in fabric care by Julia Cannon for Digiday. A piece covering Procter & Gamble's in-house media planning and buying strategy saving millions over a year. Brands bringing things in-house means fresh eyes and direct access. More contacts overall, but direct to the people that it matters to. The Download is a production of Sounds Profitable. Today's episode was hosted by Shreya Sharma and Manuela Bedoya, and the script was written by Gavin Gaddis. Bryan Barletta and Tom Webster are the executive producers of The Download from Sounds Profitable.See omnystudio.com/listener for privacy information.

IMO
Do Cancelled Influencers Deserve A Second Chance? | IMO Ep.130

IMO

Play Episode Listen Later Jan 17, 2023 46:00


Logan Paul has recently got into some drama again after YouTuber Coffeezilla's three part exposé about Logan Paul's failed crypto project CryptoZoo. Despite many believing Logan to be on a redemption arc since his incident in Japan, the infamous YouTuber seems to be always involved in controversy. Do people truly change? In this episode of IMO, we discuss if cancelled influencers such as Logan Paul deserve a second chance, and how that second chance looks like. *UPDATE* It was mentioned in the podcast that Logan Paul has lost a million subscribers from this saga, this is incorrect. He has not lost or gained subscribers according to Social Blade. Sorry for the mistake. He has also now released a second video about his refund plan for CryptoZoo here: https://www.youtube.com/watch?v=hAjggQvFc20

Cyber Security Today
Cyber Security Today, Dec. 16, 2022 - Denial of service attack sites shut, a Twitter spy is sentenced, and more

Cyber Security Today

Play Episode Listen Later Dec 16, 2022 6:18


This episode reports on the closing of 48 DDoS for hire sites, data breaches at Social Blade and an Australian email provider, and a new Facebook scam

Audio News
SE INTERRUMPEN LOS SERVICIOS DE VARIOS SITIOS WEB EN DIVERSOS PAÍSES

Audio News

Play Episode Listen Later Jun 21, 2022 2:40


Los servicios AWS, Discord, Shopify, Feedly, Canva, NordVPN, Buffer, Medium y Social Blade, se vieron afectados tras haber experimentado un fallo generalizado en el CDN Cloudflare este 21 de Junio, que hizo que miles de páginas y servicios online que utilizan estos servicios quedarán inaccesibles en numerosos países durante más de media hora.

Guneman Words
Pengen jadi sultan kayak Raffi Ahmad? Kamu juga bisa. Inilah cara mendapatkan cuan dari Google

Guneman Words

Play Episode Listen Later Jun 14, 2022 5:33


Pengen jadi sultan kayak Raffi Ahmad? Kamu juga bisa. Inilah cara mendapatkan cuan dari Google Pengen jadi sultan kayak Raffi Ahmad? Kamu juga bisa. Inilah cara mendapatkan cuan dari Google Siapa yang tidak mengenal Raffi Ahmad? Salah satu selebritis papan atas di Indonesia. Kekayaannya dikumpulkan bukan hanya dari sinetron atau pembawa acara. Salah satu penghasilan dari Raffi Ahmad adalah dari YouTube. Raffi Ahmad melalui channel YouTubenya yaitu Rans Entertainment, memiliki subscriber sekitar 23 juta lebih. Berdasarkan data dari Social Blade, maka penghasilan Rans Entertainment dari YouTube selama setahun berkisar antara 326 ribu dollar sampai 5,2 juta dollar. Jika dirupiahkan dengan nilai kurs Rp 14.500 / dollar, maka penghasilan Rans Entertainment selama setahuan berkisar 4.7 milyar rupiah hingga 75,4 milyar rupiah. Menggiurkan bukan? Lalu, apakah orang biasa seperti kita bisa jadi sultan hanya mengandalkan YouTube Adsense, atau mengandalkan Google? Apalagi kalo kamu bukan artis terkenal seperti Raffi Ahmad, Deddy Corbuzier atau Atta Halilintar Tentu aja bisa. Pada era sekarang ini, teknologi semakin membuka peluang kamu yang bukan siapa-siapa, menjadi orang yang terkenal dan bahkan menjadi sultan. Salah satu caranya manfaatkan aja yang udah Google punya. IG: @uangadem YouTube: Uang Adem Website: www.uangadem.com #RaffiAhmad #CuandariGoogle #Sultan #Youtuber #RansEntertainment #YouTubeAdsense

Business Lunch
Purchasing Social Media Properties with Bjorn Hendricks

Business Lunch

Play Episode Listen Later May 25, 2022 34:28


There are a few billion options out there when you're looking to acquire media, so how do you know which ones will be worth the investment?  On today's episode, host Roland Frasier sits down to chat with Bjorn “Beez” Hendricks, founder of the https://the-business-builders-institute.mykajabi.com/ (Business Builders Institute), to talk about buying social media properties as a way to grow your business. Beez had been acquiring businesses for a while, then took Roland's EPIC Challenge, which he credits for his recent success. How does Beez identify media he'd like to acquire? He acquired a marketing firm first, and they reach out to influencers. They have a proven methodology for evaluating the influencers' engagement, numbers, and the authenticity of their audience, and approach them from there. Beez has acquired 18 properties on his own so far and 20+ with his community.  Listen in for some helpful strategies for finding and acquiring media that will help you build your brand.  IN THIS EPISODE YOU'LL LEARN: Why the iOS 14 privacy updates made social media buying even more important   How Beez and his team work with brokers when acquiring media Why you might want to acquire a Slack or a Discord group How (and why) to focus on TikTok without neglecting YouTube*- LINKS AND RESOURCES MENTIONED IN THIS EPISODE: https://www.linkedin.com/in/bjornhendricks/ (Connect with Beez on LinkedIn) https://www.instagram.com/businessbuilderbeez/ (Follow Beez on IG) https://the-business-builders-institute.mykajabi.com/ (The Business Builders Institute) https://socialblade.com/ (Social Blade) https://phlanx.com/ (Phlanx) http://slack.com (Slack) https://www.mightynetworks.com/ (Mighty Networks) https://web.telegram.org (Telegram) https://www.amazon.com/Rich-Dad-Poor-Teach-Middle/dp/1612680194/ref=sr_1_1?keywords=rich+dad+poor+dad&qid=1652974899&s=books&sprefix=rich+dad%2Cstripbooks%2C95&sr=1-1 (Rich Dad, Poor Dad) https://www.amazon.com/Barbarians-Gate-Fall-RJR-Nabisco/dp/0061655554/ref=sr_1_1?crid=12CAL5RS3214N&keywords=Barbarians+at+the+gate&qid=1652974847&s=books&sprefix=barbarians+at+the+gate%2Cstripbooks%2C162&sr=1-1 (Barbarians at the Gate) OUR PARTNERS: https://scalable.co/7-levels-assessment/?utm_source=business-lunch&utm_medium=podcast&utm_campaign=lead-gen (7 Steps to Scalable workbook) Get a free proposal from https://conversionfanatics.com/ (Conversion Fanatics) Get 3% cash back on your ad spend with https://www.funneldash.com/adcard (AdCard) https://yourzerodownbook.com (Get my book, Zero Down, FREE) Thanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on https://itunes.apple.com/us/podcast/perpetual-traffic-by-digital/id1022441491?mt=2 (iTunes) and leave us a review! Mentioned in this episode: Optimize Your Website with Conversion Fanatics Put A Creative Team Of Fanatical Split-Testers To Work On Your Site! https://business-lunch.captivate.fm/conversion-fanatics (Conversion Fanatics) Get 3% Cash Back on Your Digital Advertising! The Highest Cash Back Card For Your Digital Ad Spend. Made By Advertisers. https://business-lunch.captivate.fm/adcard (Ad Card) Get Roland's Training on Acquiring Businesses! Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! https://business-lunch.captivate.fm/epic (EPIC Training)

Marketing School - Digital Marketing and Online Marketing Tips
How To Keep An Eye On Your Competitors in 2022 #2092

Marketing School - Digital Marketing and Online Marketing Tips

Play Episode Listen Later May 11, 2022 4:59 Very Popular


In episode #2092, Neil and Eric talk about how to keep an eye on your competitors in 2022. Tune in to learn how to keep track of your competitors and how you can save time by learning from their mistakes and experiments.  TIME-STAMPED SHOW NOTES: [00:20] Today's topic: How To Keep An Eye On Your Competitors in 2022. [00:25] Why it's essential that you stay up to date with what your competitors are doing. [01:05] How to use SimilarWeb to measure what your competitors are doing. [01:36] Why WayBackMachine is a great free tool for AB testing. [02:01] Use Ahrefs to grow your search traffic. [02:28] Follow your competitors online and use Facebook's ad library. [02:39] How to use SocialBlade, TubeBuddy, and vidIQ for YouTube insights. [02:51] How to get feedback on your competitor's site as well as your own with UserTesting.  [03:28] How to implement qualitative feedback.  [03:59] That's it for today! Don't forget to rate, review, and subscribe to this podcast! [04:16] Text us at 310-349-3785. [04:29] Go to https://www.marketingschool.io to learn more!   Links Mentioned in Today's Episode:   SimilarWeb Zoom WayBackMachine Ahrefs Meta Ad Library SocialBlade TubeBuddy vidIQ UserTesting Adbeat Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro Text us at 310-349-3785   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:      Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu    

Fully Remote Family
Why your Youtube Shorts Won't Get Monetized

Fully Remote Family

Play Episode Listen Later May 6, 2022 59:29


Lots of advise out there - claiming just "copy videos" from other channels and put them in your YT Shorts. Lots of views - based on analytics like Social Blade. It looks like the creators are earning a ton on Youtube Revenue. But they are NOT. Because they've violated basic YT Shorts Monetization Rules. They do not qualify for the Youtube Shorts Fund, too. Even with the tons of views. How do you Ensure that Your Channel will get the cash? Watch this! Earn From Youtube Shorts Fund -Rules Explained & Simplified -Jomar Hilario Join the newsletter for more: Http://jhilario.com/vertical

TIME's Top Stories
Prominent Twitter Users Are Seeing Big Losses and Gains in Followers. Here's What We Know

TIME's Top Stories

Play Episode Listen Later Apr 29, 2022 3:32


Ever since Twitter announced its sale to Elon Musk, public figures have been seeing wild fluctuations in their follower counts on the platform—and the activity seems to be following partisan lines. Popular conservative accounts have been gaining followers en masse: Rep. Marjorie Taylor Greene has gained 130,000 followers since the Monday announcement, compared to 6,700 in the previous two days, according to the social media tracker SocialBlade. Sen. Ted Cruz, Rep. Matt Gaetz, and Fla.

The WAN Show Podcast
I Got COVID... - WAN Show April 22, 2022

The WAN Show Podcast

Play Episode Listen Later Apr 25, 2022 166:17 Very Popular


Purchase the MSI Optix MPG321QRF-QD Monitor at: https://geni.us/fH1m Join JumpCloud & a community of IT professionals at: https://cloud.jumpcloud.com/WAN Get 20% Off Pulseway's IT Management Software at https://lmg.gg/PulsewayWAN Floatplane Developer Application Forms: Front end: https://forms.gle/Tr3kvqYAuDTFaFiA8 Back end: https://forms.gle/PBBKya1zcD27iPew8 Check out the WAN Show & Podcast Gear: https://lmg.gg/podcastgear Check out the They're Just Movies Podcast: https://lmg.gg/tjmpodcast Timestamps: (Courtesy of NoKi1119) 0:00 Chapters 1:46 Intro 2:30 Topic #1 - Special guest introduction 3:08 Guest collabing with LMG, Hot Wheels case build 4:02 Hosts in the video, staff issues 7:03 James helping with the build video, size of footage 9:14 NAS upgrade videos idea, discussing speedrun community 17:28 Kickstarter Edition Pebble Time gift 20:16 Health tracking via smartwatches V.S. Oura 26:10 Thanking guest 29:32 Topic #2 - Linus has COVID 32:49 Experience with YT experimental & statistics 36:12 Social Blade & YouTube's censoring issues 44:23 Linus's frustration, Elon Musk "the Founder" conundrum 53:06 Elon's familial record, lack of a PR team in Tesla 56:46 Tesla has a press team, dissolved PR department 58:58 Tesla's arrogance & "transparency" 1:01:36 Suing independent media, Elon & Dogecoin, Starlink in Ukraine 1:06:26 Stock purchase disclosure 1:09:22 Merch Message about stopping watching due to "politics" 1:12:18 LTTStore new bottle colors 1:15:36 Topic #3 - Dell's proprietary DDR5 connectors 1:15:52 Embargo ft. calling Clark, summarizing CAMM 1:19:03 Thoughts on CAMM & upgradable laptops 1:28:21 Sponsors 1:32:02 Topic #4 - Google banning third-party call recording apps 1:34:26 Topic #5 - Front license plates privacy advocate arguments 1:36:24 Privacy & utility discussion 1:38:08 Linus on Google's decisions, recording call option 1:43:43 Topic #6 - Netflix shares, rates going up 1:46:36 Netflix's rug pulling habit 1:52:45 Middle ground for shows, audience V.S. shareholders 1:54:33 CNN+'s streaming service closed, comparing with FP 2:00:05 Linus promises to show labs hire, different FP tiers 2:03:42 Topic #7 - Tesla uses engineering chips in sold cars 2:06:24 Devil's advocate on trying to salvage chips 2:08:12 Topic #8 - Tesla stops shipping mobile connector chargers 2:11:23 Linus's take on the charger, cars prices increasing 2:15:03 Topic #9 - GPU scalpocalypse over, prices falling 2:16:14 Linus's tin-foil level hot-take, Arc coincidental timing 2:17:46 Luke's warm-take, struggles wafer production & pricing 2:19:26 Linus's tin-foil on material pricing & inflation 2:22:45 Merch Messages 2:23:02 Luke's "Slick" origin 2:24:26 Biggest failure while making a video 2:25:34 How to MM, 420 waterbottles sold 2:26:18 Cereals & milk of choice 2:29:08 Places Linus & Luke wants to go 2:30:18 Gaming-focused videos idea for Channel Super Fun 2:31:13 Advices for young tech professionals & education 2:34:36 Thoughts on Star Citizen 2:35:43 Thoughts on autonomous ride-along companies 2:36:30 What podcasts do Linus & Luke listen to 2:39:58 Star Citizen bartender beer animation then softlocked 2:40:57 Autonomous driving discussion, Openpilot 2:42:33 Linus Greenscreen Tips 2:45:16 Outro

Life After MLM
Episode 99: "Chelsee Diamond" AKA Rachael Wonderlin

Life After MLM

Play Episode Listen Later Apr 24, 2022 82:23


This episode is sponsored by Smile Brilliant! For a limited time use code MLM for 20% OFF Smile Brilliants cariPROTM Dental Probiotics and their suite of dentist-grade oral care products. Don't forget to submit your comment to the FTC! www.mlmchange.org for ALL the info you need! For more information about LLS and MWOY visit https://robertablevins.com/lls-mwoy-2022 Rachael's giggle inducing content first caught my eye as "Chelsee Diamond" a hilariously out-of-touch MegaHun with horrible advice and life hacks, but I stayed for the Brotastic LinkedIn Brobots slander and spot on Elizabeth Holmes impersonations. In her real life Rachael sees a lot of people selling coaching sessions and selling courses on the vague idea of "business". We chat about what it's like creating parody content, what her inspirations are, and the legitimacy of REAL coaching, what it should do for you and how to find one that won't scam you. Show Notes Rachael in Real Life - https://rachaelwonderlin.com/ Follow "Chelsee" - https://www.instagram.com/coachingcoachestocoach/ LinkedIn Bro Accepts the Friend Request - https://www.instagram.com/p/Ca-O7adjCYq/ Elizabeth Holmes Responds to Hulu - https://www.instagram.com/p/CasfqlKJVDg/ Boss Babe Travel Tips with Chelsee Diamond - https://www.instagram.com/p/CaDalBGpMUY/ Random Face Generator (This Person Does Not Exist) - https://this-person-does-not-exist.com/ Pia Silva - https://www.piasilva.com/ Christina Scalera - https://christinascalera.com/ Social Blade - https://socialblade.com/ Dr. Steven Hassan's BITE Model - https://freedomofmind.com/cult-mind-control/bite-model/ Ponzinomics by Robert L. FitzPatrick - https://amzn.to/3q16oJb How can you help? Report false income and health claims here: https://reportfraud.ftc.gov/ Or go to: https://www.truthinadvertising.org You can also report to your state Attorney General's office! https://www.naag.org/find-my-ag/ Not in the U.S.? Go here: https://www.ftc.gov/policy/international/competition-consumer-protection-authorities-worldwide Support the Podcast! Buy me a Taco and leave me a note!

The Thoughtful Entrepreneur
1151 - Use a YouTube Channel as a Passive Income Generator with Chris Zissis

The Thoughtful Entrepreneur

Play Episode Listen Later Apr 1, 2022 21:05


In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks to YouTube growth and viral expert, https://www.instagram.com/itschriszissis/?hl=en (Chris Zissis).  Chris helps entrepreneurs and investors create passive income through having a YouTube channel. An investor can diversify their portfolio by investing in a YouTube channel with the intention of generating revenue through viral content. But what are the elements of creating a viral video?  Chris explains that yes, there's a little luck when it comes to creating viral videos, however, it can be repeatable. Chris has been building these channels for several years now and knows typically what works and what doesn't when it comes to building large, successful channels. News oriented videos are quite popular, but you can work with anything that has an audience. These audiences will watch content about their niches daily, over and over, for hours. These elements come into play when building successful YouTube channels.  There are many ways to generate revenue with YouTube videos, with digital ads and video sponsorships at the top of the list. Where people go wrong with YouTube, Chris shares, is that users don't look at the platform as a business. At the end of the day, YouTube is an amazing audience aggregator organically. Why wouldn't you build audiences through well made, viral-tuned content? Chris and his expertise assists these investors and entrepreneurs with a fully-managed YouTube channel that generates revenue totally passively.   Josh and Chris explore what to produce content around if you want to start your own channel. If you want to generate revenue, choose a niche that gets a lot of daily views. Chris suggests one tool, https://socialblade.com/ (SocialBlade), which can give you an idea of the daily views of specific channels. See what niches accumulate views quickly and consider picking something in that vein. Chris shares that if there's an audience for it, people will consume it if it's good quality content. Social Blade is one tool that can provide these types of insights, but there are many more.  Chris's business model revolves around taking the work and headache out of managing a YouTube channel for his clients. His business offers a done-for-you channel that's maintained and optimized completely on behalf of his clients. YouTube is a fascinating way to diversify your portfolio and generate meaningful content.  There is a lot of power that comes with influence and being able to generate content on a platform like YouTube is an amazing opportunity to connect with real audiences. You directly benefit from this positive type of engagement and generate tons of revenue at the same time. Go where the audiences are and monetize strategically to see viral results. Want to learn more? Check out Chris Zissis on Instagram at https://www.instagram.com/itschriszissis/?hl=en (https://www.instagram.com/itschriszissis/?hl=en).  Check out Chris Zissis on LinkedIn at https://www.linkedin.com/in/paulrakovichceo/ (https://www.linkedin.com/in/paulrakovichceo/).  Don't forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence: ✅ We are actively booking guests for our DAILY Entrepreneur Success Podcast.https://upmyinfluence.com/guest ( Schedule HERE). ✅ Are you a 6-figure consultant? Let us fill your sales schedule and move you to 7-figures.https://upmyinfluence.com/b2b ( Learn more here). ✅ Check out our freehttps://upmyinfluence.com/1 ( Authority Transformation Masterclass).

The Video Creatr Podcast
Episode 1: How To Launch A $10 million Brand Off Your YouTube Channel

The Video Creatr Podcast

Play Episode Listen Later Dec 30, 2021 37:00


Are you interested in monetizing your Youtube videos? Maybe you have content and want to make some money out of it. In this first episode of the Video Creatr Podcast, Augie and Grant review Jose Zuniga's Youtube channel. They discuss his content style, thumbnails design, and monetization method that helps him build a $10 million brand off his Youtube channel.Jose Zuniga is a Youtube creator with 5.6 million subscribers. His content is about teaching men's fashions with over 1800 video uploads. Jose built a brand ESNTLS and Hegrooming on top of his Youtube channel and uses different monetization methods to build a community and make a tremendous amount of income.Check out the Episode Highlights02:57 - What is the ideal upload schedule for videos04:36 - Jose Zuniga's most popular video  with 13 million views07:19 - What Jose's estimated YouTube income is based on Social Blade 10:33 - What Jose's Monetization methods are and how he created his brand 17:58 - Why you should also create blog post for each  youtube video you create20:38 - How to build a community with an online membership34:33 - Tips on how to grow on YoutubeLinks/ResourcesJose ZunigaJose Zuniga's Youtube channel - TeachingmensfashionESNTLS website: https://www.esntls.coHegrooming website: https://hegrooming.coAugie JohnstonVidchop Blog - https://vidchops.com/blogBaller Boot Camp Youtube channel - Baller Boot CampCoffeezilla Youtube channel - CoffeezillaGrant BallTreesicle Youtube channel - TreesicleSocial BladeSimilarweb Traffic Analytics

Marketing Solutions for Local Businesses
Episode #100: How to Get Rid of Fake Followers

Marketing Solutions for Local Businesses

Play Episode Listen Later Oct 27, 2021 20:52


Social media is obsessed with numbers. Who has the most followers, whose posts see higher engagement, videos get more views or blog gets the most readers. It's all a numbers game. When brands work with influencers, they prefer those who have a large following. However, numbers alone never tell the whole story. The fake social media followers plague affects every social platform out there. There is no shortage of online services that will gladly take your money in return for what they claim to be genuine followers. In reality, they're simply unleashing a horde of bots on your account to artificially inflate the following count. Social media's fake follower problem extends far beyond those who indulge in these transactions. Even if you've never bought followers, chances are that you might still have bot accounts following you. They might seem harmless but they're negatively impacting your online presence. Links Mentioned on the Show:ATTENTION HVAC CompaniesRegister to attend EPIC 2021: https://www.epic2021event.comTools Mentioned:HypeAuditor: https://hypeauditor.com/en/Social Blade: https://socialblade.com/Fake Check: https://fakecheck.co/Spark Toro: https://sparktoro.com/General Info:If you want to get a hold of us, or you would like to be a guest on our show simply click here: https://www.lbmsllc.com/contact-us/Is there a topic you would like us to cover? Send an email to info@lbmsllc.com or simply call 888-416-7752Want a free evaluation of your digital marketing presence? Simply click here: https://www.lbmsllc.com/online-presence-report/and we'll send you a free snapshot report to get started.For a copy of my book, 7 Steps to Recession-Proofing Your Business, click this link: https://www.lbmsllc.com/bookConnect With Us On Social Media:Facebook: https://www.facebook.com/lbmsllcInstagram: https://www.instagram.com/lbmsllc/Twitter: https://twitter.com/lbmsllcLinkedIn: https://www.linkedin.com/company/local-business-marketing-solutionsAlignable: https://www.alignable.com/fanwood-nj/local-business-marketing-solutionsConnect With Frank Directly on LinkedIn: https://www.linkedin.com/in/fdemming/YouTube: https://www.youtube.com/channel/UC97CxzX4YnOazsF39DOe34A

Appy Pie
Socialblade For Tracking Influencer Growth - Lesson 09

Appy Pie

Play Episode Listen Later Oct 5, 2021 2:44


This course is designed to help you get everything that you need to know about influencer marketing from finding good influencers to tracking the results your influencer marketing campaign.

The Content Mines
We Went Through Years Of OZY's Social Analytics And It Was Weirder Than We Could Have Ever Imagined

The Content Mines

Play Episode Listen Later Sep 30, 2021 76:06


This week's episode is a trip down a very strange rabbit hole. OZY is a wildly sketchy media company that is now being accused of fraud. So Luke and Ryan sat down and went through five years worth of the company's social analytics, across Comscore, CrowdTangle, and SocialBlade. What they discovered was stranger and more confusing than they ever imagined. But they also came very close to getting a full picture of what OZY appears to have been doing for the last few years and why.

Up Next In Commerce
Refersion's Reimagining of Affiliate Marketing

Up Next In Commerce

Play Episode Listen Later Jul 20, 2021 41:43


Creating an influencer or affiliate program is a huge headache for most brands. Vetting the people you let in, assigning them links and promotions, keeping an eye on their posts. And then what about tracking performance and understanding conversions? Sounds like a nightmare But it doesn't have to be. Shibo Xu is the Co-Founder and COO of Refersion, which was built on the idea that you could completely flip that process on its head. Instead of the burden falling on the brands, influencers have to prove their worth. And rather than getting lost in vanity metrics or other out-of-date KPIs, place value only in a select few areas. These ideas helped launch Refersion to success and helped the brands that work with Refersion, like Puravida, Impossible, and 19,000 others remove some of the challenges of influencer marketing that have plagued them for years.Shibo talks about all of that on this episode of Up Next in Commerce, which was guest-hosted by Albert Chou!Main Takeaways:What's My Motivation: Despite what you might think, cash is not always the biggest motivator for influencers. Some are driven by a desire to be closer to a brand, to explore new products or to get products for free.And Your Total Is…: Total order value, total revenue and total conversions driven are the main metrics that will help you determine how influencers stack up against each other. When you accurately measure those three KPIs, you get a fuller picture of how an influencer is working, and whether or not they are worth continued investment.It's On You: Rather than vetting influencers before letting them into your affiliate network, Refersion's strategy is to let anyone in who fills out the form, and then make them prove their worth through their performance. By putting the burden on the self-appointed influencer, brands can focus only on reviewing results and turning affiliate codes on and off based on that.For an in-depth look at this episode, check out the full transcript below. Quotes have been edited for clarity and length.---Up Next in Commerce is brought to you by Salesforce Commerce Cloud. Respond quickly to changing customer needs with flexible Ecommerce connected to marketing, sales, and service. Deliver intelligent commerce experiences your customers can trust, across every channel. Together, we're ready for what's next in commerce. Learn more at salesforce.com/commerce---Transcript:Albert:Welcome, everyone, to another episode of Up Next In Commerce, and if you hear my voice, it definitely is different. This is no longer Stephanie. My name's Albert Chow. I work at The Mission. I am guest hosting today for the COO and co-founder of Reversion, Refersion, excuse me, Shibo Xu. Shibo, welcome to the show.Shibo:Hey, Albert. Nice to meet you.Albert:Hey, Shibo. Nice to meet you as well, and before we go any further, please tell everyone exactly what is Refersion, what does it do, and why does it matter to commerce sellers.Shibo:Sure. Yeah. Refersion is an affiliate tracking and influencer tracking platform. So, we help merchants measure and sign up influencers and affiliates and figure out, of the thousands of orders you have every month, which ones came from who, and how much commission you owe them. So, we help you run that entire process.Albert:All right. Now, I want to dive into the technicalities of this product really quickly because I want to come at this conversation from the perspective of a merchant who's been burned. I think you are familiar with what I'm talking about. So, for a lot of merchants and sellers, they have experience with affiliate marketing, but their experience has largely been, I would say, less than ideal. There's a lot of, I call them clickjacking, clickjackers, that are in the affiliate world. They'll just set up sites, or they'll actually buy PPC traffic at a number that's just low enough to make an arbitrage commission. There's low-quality traffic. There's a lot of positives, certainly, but there's also a lot of negatives, and so I'd love to hear how Refersion... What makes it unique? What makes it different? Because it sounds like you're working with more... You mentioned influences, so I'd love to hear what makes it unique, that makes it a little different from what maybe a merchant who's been burned by affiliate marketing before has experienced.Shibo:Yeah, yeah. Oh, that's a good question. It's a wild world out there, for sure, and what we try to do is just focus on the data. We try to give the merchant all the data that you need to make a good decision, like is this clickjacking? Is this coming from a coupon site? Did this referring URL actually come from CouponCabin instead of clicking onto the page itself and landing there and actually completing a purchase. So, we really try to take a step back there and give the merchant all the information they need to make these decisions and decide whether or not they want to credit this influencer and affiliate.Shibo:On another level, though, I think it's interesting to think about what kind of product you have. If they're able to make the marketing math work, what are they doing, and how are they making that math work, and why can't you beat them at their own game as a PPC? So, I think there's a lot of strategies to be learned there, and you can always pull back the affiliate program anytime. So, I think working with influencers and affiliates and learning some of those strategies can uncover a lot of insights for your brand that could be quite useful.Albert:Have you identified or do you have any anecdotal stories of people that got a materially different result from using Refersion versus... There's a lot of affiliate programs out there. So, imagine I just signed up for CJ or LinkShare, and I just did it. You know what I mean? I didn't really [crosstalk]Shibo:Yeah.Albert:You know what I mean? I signed up. I approved some affiliates. All of a sudden, I see my commission payouts are going up, my revenue is flat. All of a sudden, I'm like, what am I doing here?Shibo:Yeah.Albert:I've seen the interfaces of all those tools I just mentioned. I mean, they're hideous. The world of affiliate somehow forget UI matters. I don't know how this happened, but the whole world of UI... The affiliates don't care about UI. I don't understand. But it can be a daunting task for a merchant sometimes to manage their own systems. I mean, there's actually even... As you know, there's a subculture of business that does affiliate management, so I think people sign up for an affiliate program, they've got to hire an affiliate manager, they've got to pay commissions, so it's really complicated. I'd love to hear [crosstalk] you'd have of someone who's in that struggle, and then your data to help figure this out.Shibo:Yeah. So, that's always a hard problem, and it's kind of case by case. There's one case study with Pura Vida that I really like sharing where he looked at the total number of affiliates and influencers and realized, "Okay, I have all these signups. Most of these guys aren't doing anything except the top two or three." So, he kind of thought about this, and him, [Griffon], and Kelly from Pura Vida team thought about, "Okay, how do we motivate these folks?" They talked to a few of them and realized, okay, it's not actually cash that motivates these folks. They actually love the brand. They want to feel closer to it. So, they started sending bonus rewards, motivating the first sale, third sale, fifth sale, and that really helped actually lift up the entire kind of long-tail of their influencers, and now they're seeing a lot more traction.Shibo:So, that was one of those things that I thought was very interesting, and we rely on the merchant looking at the data to understand, hey, we have this long-tail. How do we kind of motivate them? How do we identify them, talk to some of them, and figure out a strategy that works? I would also say that the thing about affiliates, and I didn't know this because I didn't come from the affiliate background, I actually came from a tech consulting background, kind of building tech products, and the affiliate world is old in a certain way. It started, I think, in the 2000s and the '90s with bloggers, and you mentioned CJ, and I think in that world there's a lot of tactics, a lot of strategies, but there's also... The same technology is being used to track influencers as well. So, there's a lot of mixing, and it's hard to figure out what's good and what's not. Measuring apples to apples, figuring out, looking at conversions, referring resources, is probably the best thing we've found.Albert:So, one of the things that's obviously on the rise, you've kind of already mentioned it with your use case from Pura Vida, is the rise of influencers, and I've heard from the merchant side it's frustrating because everyone says they're an influencer, of course, and they're hitting every merchant up, like, "Hey, go get me some free products. I'll be a great influencer for you." One of the things that becomes very, very cloudy is who is and who is not, and one of the things that you've kind of mentioned a couple times now is this idea of how it's better... Your technology can help you better track influencers. I'd love to understand a little bit more about what you're doing, how you're helping to identify those, like you said, those top 1% to 2% influencers, which that makes sense to me. They're not motivated by money. They just love the brand so much, and so people align to them, their lifestyle or... I don't know what they're doing, but I don't fully understand influencers that much. But I'd love to hear how the data is helping identify who is worth investing in, beyond the commission. You know?Shibo:Yeah. So, the strategy that we kind of give to merchants is that, "Look at your few KPIs, your total revenue from an individual person. Just rank that across all your influencers to see who the top people are, and then work with them to understand what strategies they're employing, and then kind of bring that into the rest of the network." When thinking about who to let in, I think it really depends on what phase of the network and what phase of your product it's in. So, for example, what I mean by this is that I've seen merchants build funnels of influencer strategy, so they would start with awareness, and for that to work well you would need an influencer that's maybe a bit bigger, more of a little celebrity within your network.Shibo:Then you move from awareness over to consideration, where you work with people who maybe have smaller followings, and can demonstrate your product a little more, show how it fits into their lives, and then finally, work with brand ambassadors or smaller micro-influencers to do more of the conversion activation, performance-based kind of incentives, and that funnel seems to work relatively well. Now, it's really hard to figure out who is a celebrity, who is the person who's going to give you the other stuff, and for that I really recommend... There's all these kind of vanity metrics of followers, of comments and engagement, and we all know those can be fake to a certain extent.Albert:Yep.Shibo:So, I will look at those, but really think, look at the content. Just pick out a few and really just look at their content. Make sure that they're real people, and communicate with them. Just a very simple drip campaign can really suss out a lot of information about, "Hey, I saw you just signed up. Thank you. Tell me what your favorite product is," and something like that just to help qualify a little bit can go a long way.Albert:Okay. I mean, I agree. I think you do need to do a little labor to figure out, is someone actually interested, or are they just signing up for... Because you've been on the other side. When you sign up for an affiliate program, you can be like, "I want to be in this, this, this, this." You can just sign up for hundreds of them, right?Shibo:Right.Albert:So, I agree. It does require a lot of the manual contact and, let's say, influencer development to figure out who's going to be a good influencer for your brand. I didn't know, do you have any types of rating systems or things like that that allow merchants to make it easier for them to identify people, such as, "Hey, this person has a..." Because some of the things I think about because I've been on the merchant side trying to find influencers, things I care about beyond commission, of course, follower engagement, but there's other parts. For example, I would love to know how fast you reply to email. I would love to know how many campaigns have you worked on for more than a period of maybe six months, because one of the things that you find with influencers, or a lot of influencers today, and I think you'd agree, is that they're not really responsive. Most of them are not responsive. It's amazing how little they respond. They're like, "I want to be in your program." "Oh, cool. You're going to market my stickers," and they're like, "Yeah. No." They don't say a word after that.Shibo:Right, right. I think we have to remember that influencers are kind of consumers in a certain way, and you have to market to them. So, what I encourage merchants to do is actually to get them into the program at a low commission rate, or just suss out the signup, and then market to them, create a drip campaign, see who engages, and then move them into different offers. At the end of the day, Refersion still likes to look at total order value, total revenue, total conversions driven. That to us is the apples to apples that we're measuring across all influencers and people who sign up. But you can kind of put them in different offers, different segments, and kind of market to them differently. For the top performers, you might tell them about new things. For the bottom performers, you might want to keep just giving them strategies to try to give them an incentive and a way to kind of build and start creating content, because they need help getting started.Albert:Yeah.Shibo:So, I think you can't approach influencers as master marketers. I think they're just trying to figure it out like everybody else, and so a human approach there I think goes a long way.Albert:That makes sense. So, it's not quite an install it, and then all of a sudden your relationships with these influencers is magical, but you do have good tracking, so I know that I'm getting exactly what I'm paying for. One of the things I want to ask you about, though, is there's a huge wave where Apple... We already know that Apple iPhone accounts for a substantial amount of traffic from most merchants. That's just how it is, and the privacy rules or the privacy objectives that they have are now making it harder to track... It's harder to track traffic over periods of time. That's reality.Albert:How is that impacting your ability to track these affiliates and influencers? Because that's one of the things... For example, if I was... So, I'm an avid, I say it in every show, I'm an avid surfer, so if someone I follow is like, "Hey, this is a good leash to use," I might click on the leash. You already know this, but from the moment I hear about it to the moment I buy might be quite a long time. Of course, these influencers want to get credit. Of course, you want to be able to track them and see their influencer. How are you guys approaching the new privacy rules or privacy features of iPhone and other operating systems who follow as well?Shibo:Yeah.Albert:They're trying to prevent traffic monitoring over time, or behavior monitoring over time.Shibo:Well, I don't think that they're actively trying to stop tracking, because they have an advertiser ID. They just want you to do it in a more respectful way, right?Albert:Mm-hmm (affirmative).Shibo:If the person says, "I don't want to be tracked," they don't want you doing it, and I agree with that. I think that's probably the right way to move forward. We've been tracking with first-party data for the longest time, and what I mean by that is we embed data just like Google Analytics. You know?Albert:Sure.Shibo:You land on the page, and it embeds data against your own domain. So, from our perspective, it's your data. It's not our data. A lot of times, affiliate companies, some of the incumbents have built their tracking systems on redirects, and so this is what it prevents this kind of constant jumping, and the problem with the constant jumping is that it also creates situations where you can have clickjacking and things like that. So, from the ground up we always built with first-party data in mind, embedding the JavaScript onto your page so that you own it.Shibo:So, as long as Google Analytics is giving you traffic, we're able to kind of do the same thing. We're not necessarily reading from your browser. We're actually generating data, embedding it in there, and then looking at that artifact of data on the order so that we know this all kind of comes through. So, that model is kind of what we work on, and the advertiser information that Apple is providing is helpful, but we're still looking at our own data on that way and just embedding these tags. It doesn't matter if I call you number 10, number 15, number 15-A. As long as it shows up on the other side, I know that this chain wasn't broken.Albert:All right. So, let's walk our listeners through what's happening so that they can kind of better understand what's unique about it. So, let's use that example. I see an influencer. They're showing me this product. They say, "Hey, smash my wink in the bio." So, I go to their bio, I'm on Facebook, I smash the link, as they requested me to. I'm now on the merchant site, but I don't buy. So, what record are you recording, and how do you ensure that you're connecting the dots? Because let's say... What's a person going to do next? They're probably going to go do a little homework, or they're going to talk to some people. Imagine it's a seven-day window before I see that product and I buy it. Tell me what your guys are doing on the technical side. You don't have to reveal any secrets, but give us an idea so we know that you can correctly attribute that to that influencer.Shibo:Yeah, sure. So, once you click a link, a lot of times, like I said, sometimes you would bounce. Maybe it's a Bitly link, right?Albert:Yeah.Shibo:If it's a Bitly link, you'll bounce to Bitly first. Bitly will embed some data, and then you'll go through a merchant site. We provide links that... It can be Bitly, so the affiliate can track as well, but really, we start tracking once the user lands on the merchant's site, and they would land with a parameter at the top, just like a Google Analytics, like source, their UTM. We have our own parameter that we read from that tells us which affiliate that parameter belongs to. You come in, you land, we use that parameter to embed some data into your browser so that when you come back to the site, the data exists. This doesn't use cookies. It's called local storage, which is a more modern way of embedding data, and more compliant. It's what browsers prefer as well. The big difference is that local source doesn't have an expiration period, although you can wipe it if you'd like.Shibo:So, now you are a user with a browser that has some of this data embedded that would stick if you revisit this website. You might consider this information, come back, add a cart. If you add a cart, we create another data piece, throw it into your browser, and it's important to send to your browser because your browser then sends that data back to us and says, "Hey, these are all the different local storage value variables and values that we have." So, we look at that. Now we have your click ID, we have a cart ID that matches to that click ID, and then our system actually has a listener with. So, we're looking at every single order in the system, we're trying to match those cart IDs with the cart IDs with clicks that we have. So, once we are able to make that chain of the click ID, cart ID, and then cart ID and order ID, we're able to say, "Hey, this affiliate created this conversion for you." So, it kind of goes all the way through.Albert:Very cool. When you're doing this, I'd love to hear some of the results that some of your clients are seeing. They've done well, and I agree. It's like any other program. You can buy the world's best email program, and if you don't set up a good email campaign, it's going to do nothing. Every program a merchant can do still requires some user input, no different from if you buy, I don't know a hammer. It doesn't mean you can build something. But for the people that you're seeing be meticulous about the data, getting rid of low-performing affiliates, or clickjacking affiliates that are not leveraging a material lift in revenue, what are you seeing as a percentage of sales? Are they seeing lifts? Are they seeing explosions? I'd love to hear some of the stories of what clients are getting when you narrow, I guess, your affiliate pool or your influencer pool to just these high-power influencers, and of course, get rid of the arbitrage guys. What is happening to top-line?Shibo:Yeah. I would say that in the large companies, like let's say you're a 1-800-Flowers, a lot of their business is actually influencers and referrals. You can see as much as 20 to 25 percent of total revenue being attributed back to referral revenue or influencer or affiliate revenue. It really depends on the brand that you have. I mean, we see Glossier and other brands that build completely off influencers, and these are people who basically approach their marketing strategy not as, "Hey, I'm going to buy all these ads to compete with my network," but, "Let me just give it all to my network and let them do all the promotions for me," and that's a very different model in terms of how you market the product, and I would argue that that's driving most of your revenue in that situation. So, I think it really depends on how you approach it, and I think there's something that I kind of started realizing as I'm talking to you, is that I think there's a kind of, not incorrect, but a different strategy that has been employed by the incumbents. Right?Albert:Yeah.Shibo:When you work with CJ and you work with ShareASale, you kind of work with an account manager on that side who then helps put your product in front of their network of people, and then tries to get their adoption.Albert:Yeah.Shibo:We approach it very differently. We say, "Hey, let everybody in, then market to them because they're people who are interested in your product, and figure out what works and what doesn't work." Right?Albert:Okay.Shibo:Instead of, "Here's this product. Let me sell..." You're not selling through CJ to them. I'm hoping that more merchants kind of interact directly with their network, create marketing campaigns, "Hey, we're having a Christmas sale. What does that mean for your commissions?" things like that to help motivate.Albert:Yeah. So, how do you facilitate that, then? Because that is true. Most people do come from the... Let's say if they've been in the game for a little bit, that's what they think. They think they sign up for an affiliate program, they're going to be accessed to all these affiliates, influencers, whatever they say is on the other side. It's a marketplace. I can recruit them. They can sign up for me. But to your point, they have to be in that program. If they're not in that program, it's not available to you. Okay. So, this is definitely different, what you're talking about with Refersion. You're saying, hey, you have tools, but you can enable anyone to become an influencer or affiliate for you, and it sounds like you can do this without too much signup. Is that accurate? I'd love to hear, what do you mean on the recruiting side? Because that is true. I noticed recently when we tried to sign up a couple influencers, they had no idea what these tools were. They were like, "What? I don't know what that is. I make TikTok videos and I crush it. Okay?"Shibo:Yeah, exactly.Albert:"Tell me how I'm going to get paid."Shibo:Exactly, exactly. So, we create a registration form that you can embed into your website, and that's your default form, and then we also have a custom offer. So, every offer has its own commission rate, and its own registration form too. So, you have a public one and you have a ton of private ones that you can send over, and you can also switch affiliates between offers and different kind of segments very easily within Refersion. So, you send them this registration form-Albert:Okay. This is very different.Shibo:Yeah.Albert:This is very different.Shibo:Yeah. It took me a lot because I'm not actually from the industry either, and we kind of just thought about it very differently. But yeah, you give them all a registration form. You can make that form as easy or as complicated as you want, "Give me your Instagram profile. Give me your followers. Give me your life story." You can do any of those things and customize a profile, and that's the way to start getting a mass-market program of, "Hey, we have this program. Look at it." You can even invite ads to that web page if you want to.Shibo:At the same time, a lot of merchants also start by looking at their customer lists and seeing the top customers, do they have social followings? Do they have any sort of profile with Google? They'll go to Social Blade and look them up. Can I find something? Then give them a private offer and go to them and say, "Hey, you're a great customer. I'd like to give you more credit on your purchases. I'd like to give you money back on your purchases. I can give you store credit on your purchases that you drive. Can I help you do that?" So, I think it's a way of working with your brand's fans and just figuring out a way to motivate them.Albert:Okay. So, they sign up for the program. You let them in. That's pretty awesome. So, it's still based on... You say appended links, right? Do you give them tools to let them easily make their own links, or do they have to remember to paste links and stuff?Shibo:So, they have to remember to paste links, but they can also create a link to a specific product if they want to. Any-Albert:Okay. So, I don't have to create it for them?Shibo:No, no. You don't have to create a huge list of links. They should be able to-Albert:Wow. This is so much better.Shibo:... pull some stuff. Yeah.Albert:This is basically everyone who's ever managed an affiliate program. Okay. So, I'm an influencer. I like something. Let's say I like... Well, I'll just keep using... I always want to come up with examples that are not actually my hobbies, but I can't do it because I only know my hobbies. So, again, we'll go back to surfing. I like surfing, and so I'm on an equipment company's site and I could be like, "Hey, I really like this," like I said before, "this leash. I like these sets of fins. I want to promote them because this is what I like." So, I'm in control. I go and create my link. I go and create everything, and then I do what I want with it?Shibo:Exactly. Yeah, and it's a one-to-one program. So, we have Refersion Marketplace, so if you're working with multiple Refersion merchants, you can work with that, but generally speaking, if I'm the affiliate, I go to the surfboard website, I see this leash, I'm going to sign up with the brand. I'm not thinking I'm signing up with Refersion. I sign up with the brand, I get my own dashboard and coupon codes, if they provided any links, and I can generate my own. I can track my sales and do all that stuff, and then I might find another surfboard company, and I'll join them as well. So, it's more of an individual brand-based kind of approach, because I'm not going to CJ. I'm not going to Refersion.com and signing up. I'm signing up through the merchant website.Albert:That's completely different. That is great. So, I got to ask now... Talk a little bit about... Were you, yourself... So, you don't have experience with affiliates, so how did you know this was the problem?Shibo:I didn't, actually. So, I followed the data. So, Alex and I, this is a wild story, but we met in an Adtech meetup, and it was just a one-time meeting. I was on my way out. He was just standing there, and we just kind of chatted, and he had experience in affiliates because he used to work at LinkShare. Everybody had these ecommerce sites, and he knew ecommerce and affiliates work really well together, and he saw that there was no affiliate software. So, he started building one, and he built it the way that he thought affiliate software should work in terms of tracking, in terms of letting people do their own then, and then I met him, and I noticed that there was some success. We had some traction already, and I just started doing customer service, sales, marketing, trying to round out all the different skillsets.Shibo:What ended up happening was that because we took this approach of integrators, we wanted to focus on a few things really well, like our tracking, our data reporting, giving merchants their dashboards, things like that. We tried to offload as much as possible, so we wanted to build apps and make integration easy. We built integrations to Klaviyo to do email on the other side. So, what ended up happening was that merchants now can sign up influencers, affiliates really easily. They couldn't do it on CJ or on other businesses, on other incumbents, because they were asked for tax information. You're asking a 16-year-old Instagram user, "Fill out this W-9 and give me all this information," and it kind of scares them. What we found is that merchants used our platform to sign up a lot of influencers, affiliates, and just paid them with PayPal.Albert:Very cool. Very cool. So, you had no idea how bad or jacked up the existing world was. It sounds like your co-founder was the one that knew that there was a problem.Shibo:Yeah. I think that he looked at it, that there was a problem, but I think it's also how you approach SaaS. I think a lot of times... We were founded maybe five, six years ago. Around that time, a lot of VCs would go to you and say, "Hey, you need to have a platform," or, "You're just an app. You're not a platform in and of itself."Albert:Sure.Shibo:I think that's the wrong way to think about software as a service. Software, I think, is strong because of interoperability. My software is able to work on Windows and Macs, or works on all Windows machines. Right?Albert:Yeah.Shibo:So, I think this integration is really important. So, I think a lot of the businesses did not build with this integration in mind, and we kind of started with that. We started by building and trying to just offload as much of the work as possible, make it as [inaudible] clicking a few buttons and get integrated with all the different ecommerce platforms. So, I think our ideas of what makes good software is kind of what led us to this route.Albert:Now, how about as a... Have you and your business partners, have you guys ever sold anything online? I'm curious if you have any experience on the merchant side.Shibo:No. My background is actually in tech consulting.Albert:Okay.Shibo:So, I worked with ecommerce businesses. I worked with a big one called Sigma-Aldrich at the time, and that was back in 2013, and they were already doing a billion dollars online. But they sold fine chemicals, and you need to have a real profile to buy from them. Alex actually ran his own hosting company for a bit.Albert:Okay.Shibo:So, he sold hosting. A few other developers at Refersion also did that as well. It seems to be a common developer entrepreneurship path, I guess. But yeah, we learn a lot from our merchants. So, we focus on the tech, the measurements, making sure the data flows well, and our entire account management team is here to support merchants on the data, but also learn from them and figure out, okay, what's not working? What do we need to measure for you better? What doesn't make sense?Albert:Yeah. So, I'd love to hear that. So, in the beginning when you were developing this product, what were the merchants, I guess, saying that you were interviewing? Because, again, you guys don't have... It's hard to build something for someone when you don't have that seat, but it's also good that you don't have the experience because then you can not make the same mistakes or get, basically, a knowledge bias, like, "Well, I know this," so it starts putting you in a box. So, you have no box. You're building software, but you are hearing the merchant problems. Talk about those first few conversations. What was that like? What were the merchants talking about that let you say, "Okay, I'm going to go about this in a different way"?Shibo:I think, honestly, merchants just said, "We want an affiliate program," and I looked into it and figured out what an affiliate program was. Right?Albert:Yeah.Shibo:I looked at the tracking technology. We looked at what they did, and a lot of it, to your point, didn't make sense to me. The [crosstalk], the flows, none of that made sense to me. So, we just kind of started building and doing what we thought was right and what we thought made sense. The fundamental ask, if you focus on the fundamental ask, is that I have these people who want to promote my business, and I have no way to incentivize them and run this process. I need a way to run this process, and once we understood that, we understand that maybe there's this concept of profiles, maybe this concept of payments, and then we're just looking at what's the smallest amount of clicks to go from one to the other. What's the most obvious information architecture that can help the merchant understand, okay, recruitment and setting up a registration page, building that, how do I give them all the breadcrumbs to teach them how to do the thing that I'm trying to get them to do?Shibo:So, that's kind of how we approach that, and my background is in tech consulting, as I mentioned, and I built products for a lot of different companies, and the reason I left consulting is because I wanted to work on products and dig into it and learn more and make it better and better. In tech consulting, you kind of building a product from one to zero and give it a way. So, I was really good at figuring out the fundamental problem and coming up with a software solution for it. What I wanted was to dig in deeper [crosstalk]Albert:Yeah, and then you had mentioned Pura Vida as one of your clients. I didn't know, do you have any other clients that you can share about who's leveraging your tools to get better influencers?Shibo:Yeah. Secretlab is using us, and we helped connect them with IDN, so that's been a fantastic relationship for them. DXRacer is also on our network as well. I'm kind of a gamer, so I just kind of get excited by the gaming brands that I find.Shibo:I mean, there's tons of great brands on Refersion. I just saw one called GLD Shop, which sells bling and chains, which I thought was pretty cool.Albert:Dude, all right. So, funny story about that. I'm looking it up right now, GLD Shop. All right.Shibo:Yep.Albert:Hip-hop jewelry, the GLD Shop. Oh, dude, they have... Oh, this is expensive. Okay. So, one of the things that... So, I'll just name the company. This company's called the Shotty, and they sell jewelry as well. It's funny you mentioned GLD Shop right before I was going to use this use case. Their claim to fame is that their pendants are like Alex and Ani pendants, which are... Each one has a story, but the Shotty necklaces are actually puncturing tools. It's for shotgunning beers. But they constantly have people... He doesn't know what to do, really.Albert:So, I didn't really know this existed, because I suggested what I knew, which was, "Well, you should make them sign up for an affiliate." He constantly has people coming forward, because that's the new way now. There's a lot of people coming forward and saying, "Hey, I'm an influencer." So, really, this kind of technology makes it easy for you to be like... I mean, I feel like you don't even have to personally vet too much, be like, "Hey, I have a signup form here. You can sign up. You can use whatever you want, get links. I'll pay you if you get me a commission." It's a pretty simple conversation.Shibo:It's kind of like... Yeah.Albert:Then I as a merchant can then, based on the data, as you suggested, be like, "Okay, these people are doing something for me. I want to get closer to them. These people aren't doing something for me. I think I can turn it off." You said you also have ways to identify these guys are just clickjacking somehow. These guys are literally trying to insert themselves after a Google Search process. He's running retargeting ads for the search term because he's a clickjacker, and I'm basically paying PPC for him to get a commission. I can cut him out of the pool.Shibo:Yeah, yeah. You can see that on the referring URL, the clickjacking. Either they try to hide it, so the referring URL is kind of weird, or it shows the Google-added, which has a GCLID parameter in it, but essentially, the idea is instead of looking at every affiliate and trying to understand whether or not they're successful before they enter your program, the idea is just let them in and then ask them to prove it. Right?Albert:Yeah, yeah. That's materially different, because like I said, he's constantly having people hit him up like, "Hey, I can be an influencer." Then they'll always have a catch. They'll be like, "Oh, I can make a story for you. It's going to cost you 500." It's like, oh, jeez. I don't know who to trust, who not to trust.Shibo:Yeah, yeah. The pay-per-post model is definitely tough because you don't know what you're going to... It's kind of like buying ads on PPC or anything, because you have to pay up front without knowing what's going to be the result, and it could be worth it for some of the higher-level influencers I mentioned, where you're talking about awareness or consideration. Yeah. That awareness post might actually get you a lot of awareness, which is great, and that can help your other influencers convert better. So, I think there's kind of like a strategy for each of those things, and you've got to try different strategies for different groups, and there's a funnel here that needs to be built out.Albert:Okay. Then based on what you know, based on what you just said, I want to ask you a question. I don't know if you've ever seen this post, but it was definitely done. We can look it up. You can Google it right now if you want. One of the Kardashians definitely got paid to post about Febreze, and she talked about how she loves Febreze, and she was in her bed, her luxurious 35-foot bed or whatever, and she's got all these bottles of Febreze lined up next to her. She's like, "When I want to clean, I use Febreze." This probably cost a million dollars. I don't know what Febreze paid for this, but it's probably pretty expensive. I want to ask, do you think that worked?Shibo:I think for her audience, yeah. I think that's one of the cool things about it, is merchants sometimes, and this is... I always tell merchants, "You should not do this," but sometimes merchants find an influencer, and they give them content and say, "Hey, post this," but that kind of defeats the whole purpose. The goal is to work with content creators and have them create content for you and give them the messages so that they can be enabled to do that for you. So, I think this is one of those examples where if you're not a big fan, maybe it doesn't appeal to you, but if you're a huge fan of hers and you consume her content like that every day, this might work. I don't know. I need to go home and ask my wife. She's kind of a fan.Albert:Yeah. Kardashian Febreze. I mean, just look it up, see does this-Shibo:If I start seeing a lot of Febreze in my house, I'll know that's where it came from.Albert:Listen. I mean, I have no idea, does it work or not work, but I'll say this. They continue to pay that family. So, you're absolutely correct. At that size and stature, with that kind of reach, sometimes it can be worth it. For smaller merchants, we already talked this, it's very difficult to invest your money because you only have so many marketing dollars to go with, but I really like this idea of let people organically, who already like your brand, instead of going to... We already talked about how the old way of doing it was you go into this database, almost, of randomness. It's very difficult to figure out who's going to work for you. It takes quite a bit of an effort, actually.Shibo:Yeah. So, when they ask you, "Hey, can you pay for this post?" you say, "I can't necessarily do that, but I like your audience. I like your postings. I like your content. Why don't I send you maybe a product, and then I'll pay you after it if your post generates any revenue?"Albert:Very fascinating. All right. Before you go, Shibo, it was awesome having you on the show, but we got to transition over to the next segment, and that segment is the Lightning Round. The Lightning Round is brought to you by Salesforce Commerce Cloud, and what we'd like for you to do is answer each question in a minute or less. Are you ready?Shibo:Sure.Albert:Okay. What's the one thing that you think will have the biggest impact on ecommerce in the next year?Shibo:I think it's going to be influencer marketing. Everybody's talking about it. This is just the beginning.Albert:Will TikTok surpass Facebook in attributed sales?Shibo:That's a really good question. I don't think so because Facebook has just more properties. I think TikTok would need to acquire more, like more WhatsApps, or build it on Instagram in order to get that. I think Facebook just has way too much reach, and they basically have a profile on every single person on the planet.Albert:Yeah. We ran some TikTok ads, just for your reference. We had five million views and $2,000 in sales, and then we ran the same Facebook campaign, and it gave us way less views, but it actually had more sales, so we're like, well... People keep saying they don't use Facebook anymore. They're lying.Shibo:We're all using Facebook, just like how we're all using Microsoft.Albert:Yeah, yeah. People go, "Well, I don't use Facebook." Okay, you lie, though. What ecommerce tools or technologies, besides your own, that you're most excited about?Shibo:I really like some of these data aggregation comes. Glue is really cool because it helps you kind of do what we believe in, which is figuring out apples to apples, how do I measure things all consistently? So, a lot of data products are really fun for us. I also really like Recharge. I think they are [crosstalk]Albert:Where everything's subscription?Shibo:Yeah.Albert:Subscription billing, Recharge?Shibo:I think so. I think it's interesting. I think it's interesting for merchants to have this kind of recurring billing business side. I think it's fun. They're a great group of folks, and they're very focused on building really good software as well.Albert:What's something that happened in 2020 that you hope sticks around for the rest of 2021 and beyond?Shibo:Well, I guess [crosstalk]Albert:We're looking at the positive. We're trying to look for the positive.Shibo:Yeah. I think ecommerce. I don't think that's going to go down. I think those in the ecommerce space have seen a good growth, and I hope that continues, and it looks like it is.Albert:With that being said, is it going to be easier to harder to start your own ecommerce business going forward? Is it going to be easier because the tools are easier, or is it going to be harder because there's going to be more competition than ever?Shibo:That's a good question. I'm not sure. I do think the tools are going to be easier. Fundamentally, it's going to be more niches and more people selling to their small audiences. Everybody's going to become a little brand.Albert:Okay. Then that begs the next question. It sounds like it's going to be harder, though, to succeed.Shibo:Not if you have a good niche. If you have a strong audience, you might not sell billions of dollars, but if you sell consistently to your strong audience, it can be successful.Albert:I like that, both easier and more profitable if you focus on niches. Shibo, I want to thank you for joining us today on Up Next In Commerce. Your insight was awesome. I thought you did a great job explaining to old-school people like me what is different about your platform than others, and I'm with you. If it was available to me and I was selling things, I would give it a try. I will recommend... I'm going to give it a try. Listen, I'm going to give your product a try. Don't flood me with these clickjackers. Okay?Shibo:I'll do my best. I'll do my best.Albert:Yeah, I'm going to give it a try.Shibo:If you ever problems, email me.Albert:I'll report back and let you know how the influencer goes, because I'm telling you, these companies that I'm familiar with, they all have the same problem, which you're trying to solve right now, which is all these people, TikTok, it doesn't really matter whether they are influential. They're coming forward and saying, "Hey, I can influence your brand. How do I participate?" and they don't know.Shibo:Right, right. No, thank you so much for having me.Albert:Awesome.

Before They Were Famous
5 Fastest Growing YouTubers 2020 FlightReacts, Tommy Craze, Gloom & more via Socialblade

Before They Were Famous

Play Episode Listen Later Jul 6, 2021 8:53


YouTubers are going strong and during the 2020 pandemic, it's actually proven to be one of the most lucrative and secure gigs that ever existed. I mean come on? Never before has it been possible for one to become rich and famous all from the comfort of their home. Some making bite-sized super clickable content and sharing with the world via the world wide web.Some YouTubers have become household names for years and everyone knows they continue to win month after month, year after year like SniperWolf, PewDiePie, Mr. Beast, Dude Perfect. There are also a few corporations on YouTube that are also seeing monumental success including World Star Hip Hop, Sesame Street, Lyrical Lemonaid, 5 Minute Crafts & more. But I ain't talking about them today – I could in a follow-up video but today we are gonna take a look at a few less-publicized YouTube creators who are growing faster than anyone else and all in very different categories. We are talking about Flight Reacts, Tommy Craze, Gloom & more...Thanks to Socialblade for the info.

Straight To The Point With Chris Taylor
27: How To Grow Your Instagram Following To 27k - Fast

Straight To The Point With Chris Taylor

Play Episode Listen Later May 27, 2021 65:08


In this episode I share a podcast that I was on produced by the amazing Janet Murray (www.instagram.com/janmurrayuk), it's definitely one of the best podcast interviews I've done so I thought I'd share this with you so you can leverage some of the growth tactics I used to grow my following at speed.Janet's show notes from the building your audience with Janet Murray. Make sure you go and check it out on Itunes or Spotify:Are you struggling to build your audience on Instagram? You’re posting regularly but you’re not getting as much engagement as you’d like (or sales). Everything just seems SO slow…. Or maybe you’re thinking about using Instagram to promote your business…and would love some tips/tactics on how to make best use of the platform. If any of that sounds familiar you’ll love this podcast interview with Chris Taylor. In it, he shares how he’s grown his Instagram following from just 500 to 27k since last year. He’s super candid about the tactics he’s used and has this rare talent of making it all sound so simple. I tried one of his tactics immediately after the interview and 3x the reach on my next post. Podcast Shownotes How Chris started in social media and Instagram  (2:56) Practical strategies you can use to grow your  Instagram following (08:10) How spending an hour on Instagram can help build your relationships (11:32) How to find out what content your followers want to see  on Instagram (13:07)  How to use hashtags on Instagram to engage with other people’s content (and how you can build your authority (17:03) Why social media is now the main marketing platform for small to medium-sized businesses (21:20) Why hashtags are important on Instagram and the best way to use them (22:30) How to use hashtags strategically on Instagram (and why you need to pre engage before posting) (23:40) How to use hashtags like a domino effect for your post reach (and go viral) (28:15) What tools you can use for hashtag research (30:18) Step by step example of hashtag research for a post on Instagram (33:01) How to get as much engagement as possible on your Instagram posts (36:04) Why Instagram is no longer about the image and it’s the content that can make the biggest difference (41:07) How to use Instagram Stories to authentically engage with your audience (46:05) How getting rid of the money mindset can get you results on social media (52:40) Why you need to spend time on your social media to get the results you want (1:01:15) Resources Chris Taylor Instagram Tools that Chris uses for hashtag research: Social Report, Social Blade, Rite tag

Screw The Commute Podcast
403 - Advanced tips to grow FAST: Tom talks Instagram

Screw The Commute Podcast

Play Episode Listen Later Feb 22, 2021 42:18


I'm going to talk about Instagram and I teach my students what to do. I do it to grab email subscribers, which should be your ultimate goal as well. If you want to wade into the Instagram waters, Tom gives you the tips and tricks to make your efforts as effective as possible. Screw The Commute Podcast Show Notes Episode 403 How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Training Center - https://imtcva.org/ Higher Education Webinar – https://screwthecommute.com/webinars 05:11 Tom's introduction to Instagram 06:01 The basics of Instagram 08:48 Instagram engagement 11:45 Getting followers per post 13:03 "Newsjacking" 14:38 Consistency 16:00 Increase engagement and readability 18:47 Careful when using hashtags 22:25 New and advanced stuff 27:45 Sponsor message 31:17 "DM" group and how to use it Entrepreneurial Resources Mentioned in This Podcast Higher Education Webinar - https://screwthecommute.com/webinars Screw The Commute - https://screwthecommute.com/ Screw The Commute Podcast App - https://screwthecommute.com/app/ College Ripoff Quiz - https://imtcva.org/quiz Know a young person for our Youth Episode Series? Send an email to Tom! - orders@antion.com Have a Roku box? Find Tom's Public Speaking Channel there! - https://channelstore.roku.com/details/267358/the-public-speaking-channel How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Retreat and Joint Venture Program - https://greatinternetmarketingtraining.com/ Copywriting901 - https://copywriting901.com/ Shoutcart - https://shoutcart.com/ BuySell Shoutouts - https://www.buysellshoutouts.com/ Social Blade - https://socialblade.com/ Google Trends - https://trends.google.com/ Internet Marketing Training Center - https://imtcva.org/ Related Episodes David Meerman Scott - https://screwthecommute.com/402/ More Entrepreneurial Resources for Home Based Business, Lifestyle Business, Passive Income, Professional Speaking and Online Business I discovered a great new headline / subject line / subheading generator that will actually analyze which headlines and subject lines are best for your market. I negotiated a deal with the developer of this revolutionary and inexpensive software. Oh, and it's good on Mac and PC. Go here: http://jvz1.com/c/41743/183906 The Wordpress Ecourse. Learn how to Make World Class Websites for $20 or less. https://screwthecommute.com/wordpressecourse/ Join our Private Facebook Group! One week trial for only a buck and then $37 a month, or save a ton with one payment of $297 for a year. Click the image to see all the details and sign up or go to https://www.greatinternetmarketing.com/screwthecommute/ After you sign up, check your email for instructions on getting in the group.

SugarMamma's Financial Foreplay
The Risks & Dangers of Financially Illiterate "Financial Influencers" on IG, Tik & Tok & YouTube

SugarMamma's Financial Foreplay

Play Episode Listen Later Feb 7, 2021 40:33


There is a new wave of "financial influencers" giving investment and product advice. Whilst most of this content is created with the best intentions, their content is most often full or errors, dangerous assumptions and innocently forgetting key variables in their projections such as tax, inflation, risks, diversification, the need for 2D assets for longevity and growth. It is important to be aware of this, so that their error doesn't become your regret. I would also like to make a point of letting you know that I NEVER buy likes, comments, ratings, reviews or engagement. Most of these influencers buy comments, followers, subscribers, reviews etc - this is misleading and somewhat fraudulent. You can use Social Blade yourself to see who is doing this. 100% of my engagement, growth, following etc has been purely organic and authentic - I would never do it any other way - I value honesty and integrity, which is why I ask you as a human being to leave your own comment, rating or review in your own words. To access my free calculators - they are on the SugarMamma website - under Financial Library - Calculators  To get the free 30 page workbook for Mindful Money, you can email your receipt to me and I will personally send it myself. If you can leave a rating and review for my podcast, I would love that!  And finally, please make sure you are following me on IG as I provide you with all the immediate swipe up links to my podcasts, YouTube videos, weekly blog posts and of course, my daily inspiration and motivation for you and your financial goals: @SUGARMAMMATV & my everyday normal account @CannaCampbellOfficial - for minimalism, motherhood, capsule wardrobe fashion, beauty etc.  General Advice Disclaimer The information on the SASS Financial website is general in nature and does not take into account your personal circumstances, financial needs or objectives. Before acting on any information, you should consider the appropriateness of it and the relevant product having regard to your objectives, financial situation and needs. In particular, you should seek independent financial advice and read the relevant Product Disclosure Statement or other offer document prior to acquiring any financial product.Canna Campbell is a Corporate Authorised Representative and Corporate Credit Representative of Wealthstream Financial Group Pty Ltd ABN 35 152 803 113 Australian Financial Services Licensee AFSL 412079.

Hacking Creativity
39 - Goodbye VentiVenti (LINK)

Hacking Creativity

Play Episode Listen Later Dec 16, 2020 29:30


Nuovo episodio di LINK, la rubrica di Hacking Creativity che vi porta alla scoperta dei link e delle news più interessanti in circolazione sulla creatività.Qui tutti i link della puntata:SPOTIFY 2020 - https://bit.ly/3mrwkKp GOOGLE TRENDS 2020 - https://bit.ly/3mqUNiQ BROOM CHALLENGE - https://bit.ly/3mn7QC8 LA REGINA DEGLI SCACCHI (SCOTT FRANK) - https://bit.ly/3qWnnfw LA REGINA DEGLI SCACCHI (GARRY KASPAROV) - https://bit.ly/3aoYjI6 NEW YORK TIMES (THE YEAR IN PICTURES) - https://nyti.ms/3gTDzd5LA TRAMA LUCENTE (LIBRO) - https://amzn.to/37pZIfMGAMESTORMING (LIBRO) - https://amzn.to/2LJ4Kf5 SMARTWORKING E INNOVAZIONE - https://bit.ly/387xEgk SALESFORCE BUYS SLACK - https://bit.ly/2Wi0vJk BASECAMP - https://bit.ly/37qiKCA REWORK (LIBRO) - https://amzn.to/37oQikP IT DOESN'T HAVE TO BE CRAZY AT WORK (LIBRO) - https://amzn.to/3nrnb5N SOCIAL BLADE (CHROME EXTENSION) - https://bit.ly/37oRHI7 UBERSUGGEST (CHROME EXTENSION) - https://bit.ly/3anvkop LOW WORKSPACE & FLOOR SITTING - https://bit.ly/3mkTJNr Vuoi ricevere gli "appunti di Hacking Creativity", la nostra newsletter? Iscriviti: http://eepurl.com/hfac7n ▫️ Mandaci un messaggio o un vocale su Instagram: https://bit.ly/2HVP8D4 ▫️ Se vuoi puoi anche scriverci una mail: info@hacking-creativity.com ▫️ Una recensione su Apple Podcasts non la lasciamo? https://apple.co/3le1TqK

Paradisers
4x08: Analítica para Social Media

Paradisers

Play Episode Listen Later Nov 10, 2020 47:43


Ya tienes redes sociales y las llenas de contenido jugoso y maravilloso cada día. Bien, pero… ¿es eso lo que buscan tus usuarios? ¿Cómo están respondiendo a tus publicaciones? Si no mides lo que haces, mal vas. Así que ponte los cascos y aprende con Sheila Martín y Lucía Cerrajero, nuestro Social Media Team, que te van a contar qué métricas debes tener en cuenta para medir si tus publicaciones van por buen camino… o debes cambiar de rumbo. En este episodio hablaremos de: -La importancia de definir los objetivos. -Cómo definir un objetivo. -Métricas comunes a todas las redes sociales. -Métricas específicas para cada red social. Instagram. Facebook. Twitter. LinkedIn. -Consejos extra a tener en cuenta en cuanto a métricas de social media. Enlaces y recursos recomendados en el programa: -Cómo hacer un informe de redes sociales - https://mkparadise.com/informe-redes-sociales -Herramienta de gestión de redes sociales con generador de UTM - https://www.agorapulse.com/ -Generador de UTM de Google - https://ga-dev-tools.appspot.com/campaign-url-builder/ -Herramientas de analítica para Instagram: HypeAuditor - https://hypeauditor.com/ Socialblade - https://socialblade.com/ The Social Flame - https://www.thesocialflame.com/ -Herramienta de analítica para perfiles personales de LinkedIn: Shield Analytics - https://shieldapp.ai/ -Herramientas de analítica para las principales redes sociales: Hootsuite - https://hootsuite.com/ Metricool - https://metricool.com/es/ Socialbakers - https://www.socialbakers.com/ Agorapulse - https://www.agorapulse.com/ -Episodio 1x08: ¿Qué hacemos con Facebook? - https://mkparadise.com/paradisers-episodio8 -Si no solo quieres escuchar nuestro podcast, sino ver nuestras caras (y nuestro salón, de paso), aquí tienes nuestro canal de YouTube: https://www.youtube.com/channel/UC9BZ-VU8aDsSriHU5BfWwXg -¡Y también el de Instagram! https://www.instagram.com/marketingparadise/

Marketing School - Digital Marketing and Online Marketing Tips
Tools To Help With Instagram Growth | Ep. #1528

Marketing School - Digital Marketing and Online Marketing Tips

Play Episode Listen Later Oct 12, 2020 4:19


In episode #1528, we share a couple of tools to help with Instagram growth! From Canva and Ingramer to Social Blade and Tensor Social, these are the things you want in your arsenal! Tune in to hear about how to boost your growth and engagement quickly and easily! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: A Couple of Tools to Help with Instagram Growth. [00:31] The power of Tensor Social for social media insights and finding relevant accounts. [01:19] Utilizing Canva to create amazing carousels that boost engagement. [01:47] Tags matter — Ingramer can help you find the best ones. [02:25] Spying on your competition with Social Blade! [02:52] Scheduling and analytics with Facebook Creator Studio and Ad Library. [03:40] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!   Links Mentioned in Today’s Episode:   Tensor Social Canva Ingramer Social Blade Facebook Creator Studio Sprout Social Sendible Facebook Ad Library   Leave Some Feedback:   What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu

Marketing School - Digital Marketing and Online Marketing Tips
Tools To Help With Instagram Growth | Ep. #1528

Marketing School - Digital Marketing and Online Marketing Tips

Play Episode Listen Later Oct 12, 2020 4:19


In episode #1528, we share a couple of tools to help with Instagram growth! From Canva and Ingramer to Social Blade and Tensor Social, these are the things you want in your arsenal! Tune in to hear about how to boost your growth and engagement quickly and easily! TIME-STAMPED SHOW NOTES: [00:25] Today's topic: A Couple of Tools to Help with Instagram Growth. [00:31] The power of Tensor Social for social media insights and finding relevant accounts. [01:19] Utilizing Canva to create amazing carousels that boost engagement. [01:47] Tags matter — Ingramer can help you find the best ones. [02:25] Spying on your competition with Social Blade! [02:52] Scheduling and analytics with Facebook Creator Studio and Ad Library. [03:40] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!   Links Mentioned in Today's Episode:   Tensor Social Canva Ingramer Social Blade Facebook Creator Studio Sprout Social Sendible Facebook Ad Library   Leave Some Feedback:   What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu

Yeukai Business Show
Episode #234 | Youtube Strategist Kendra Y. Hill Shares A Clear Step by Step Process to Winning with Youtube

Yeukai Business Show

Play Episode Listen Later Oct 9, 2020 42:12


Welcome to Episode 234 of the Yeukai Business Show. In this episode, Kendra Y. Hill and I discuss how you can become successful in creating engaging content for Youtube. So if you want to know the best strategies in creating an attractive Youtube thumbnails, crafting an epic content, and keeping up with the management side so you can cash in on your efforts, tune in now! In this episode, you'll discover: What is the formula for creating success in online engagement?How to decide on the best topic for a video content?What are great tools Youtubers should take advantage of?How to shift from a management mode into a creative mode? ·        How to find the right team members to support your goal? About Kendra Kendra Y. Hill is an expert in grow your business whose accomplishments include: Started her Consultant career 9 years ago and worked for the U.S. House of Representatives, the UNCF, Google and the San Antonio Spurs but was unfulfilled. She always wanted to help small business owners and so she stepped out and got started. Kendra left consulting temporarily and came back at the top of this year with a newfound drive.She recently built her own business, Scale My Business which has reached a million dollars in revenue since the beginning of the pandemic. More Information Learn more about how you can be successful with Youtube on Kendrascalemybusiness.com  You can also connect with Kendra on Social Media: Instagram TwitterYoutube Success In Youtube Tools From This Episode: vidIQ - https://vidiq.com/ Socialblade - https://socialblade.com/ Thanks for Tuning In! Thanks so much for being with us this week. Have some feedback you'd like to share? Please leave a note in the comments section below! If you enjoyed this episode on essential tools for growing your business, please share it with your friends by using the social media buttons you see at the bottom of the post. Don't forget to subscribe to the show on iTunes to get automatic episode updates for our "Yeukai Business Show!" And, finally, please take a minute to leave us an honest review and rating on iTunes. They really help us out when it comes to the ranking of the show and I make it a point to read every single one of the reviews we get. Please leave a review HERE. Thanks for listening!

HAKKI ALKAN
Hani iPhone 12 çıkacaktı?

HAKKI ALKAN

Play Episode Listen Later Sep 21, 2020 12:14


Merhaba arkadaşlar. Podcast'lere devam. Bu bölümde anlattığım konuların başlıkları şöyle; Apple etkinliğinde neler oldu? ShiftDelete.Net Youtube'da birinci mi? IFA 2020 geldi geçti ama kimse sallamadıCES 2021 nasıl geçecek?NVIDIA ekran kartları için acele etmeyin. ABD'ye ne zaman gideceğim?Samsung'dan sürpriz etkinlik. Amazon Prime çok fena geldi.Turksat 5A ne zaman fırlatacak? Ulaştırma ve Altyapı Bakanı Adil Karaismailoğlu ile özel sohbet.Playstation 5 macerasıMercedes-Benz E-Serisi 2020 ve BMW 5 2020 serisini sevmedim.YouTuber'lara ne oluyor? Kimlik ve ehliyet birleşti. 

TikTalk Radio: Growth + Business Strategy for Content Creators
TikTok on SocialBlade + Interview with Viral TikTok Creator RynnStar

TikTalk Radio: Growth + Business Strategy for Content Creators

Play Episode Listen Later Jun 10, 2020 32:39


Today we're discussing TikTok's new presence on SocialBlade and talking to one of my current favorite creator Rynn who caught my eye with her educational and entertaining videos. TikTok on SocialBlade is a huge step in the growth of the app. Let me know if you're able to see your analytics on SocialBlade. Connect with Rynn: https://www.tiktok.com/@rynnstar https://www.instagram.com/wordy.talk/ https://www.youtube.com/channel/UC76OyM4F4zJy58bfJUwKOfg ----------- Are you already a business owner or influencer on TikTok but want personalized help to take it to the next level? Book a free call with me: https://bit.ly/tiktokcall If you want more insight into how to grow on TikTok be sure to join our community here: https://www.TikTok-Squad.com Be sure to submit your questions you want answered on the show via the Anchor.fm app or email! Follow me: https://www.instagram.com/victoriajameson/ https://www.tiktok.com/@victoria --- Send in a voice message: https://anchor.fm/tiktalkradio/message Support this podcast: https://anchor.fm/tiktalkradio/support

Marketing School - Digital Marketing and Online Marketing Tips
Does Influencer Marketing Work for B2B Companies? | Ep. #1319

Marketing School - Digital Marketing and Online Marketing Tips

Play Episode Listen Later Mar 12, 2020 3:59


In episode #1319, we discuss whether influencer marketing works for B2B companies. While there are usually higher success rates for B2Cs, there is still an opportunity for B2Bs to benefit from this type of marketing – it's all about finding the right influencers. Tune in to hear which tools you can use to find up and coming influencers!  TIME-STAMPED SHOW NOTES: [00:25] Today's topic: Does Influencer Marketing Actually Work for B2B Companies?  [00:33] An example of B2B marketing: A marketing agency doing business with Uber.  [00:41] By the way, we are currently doing our Growth Accelerator in San Francisco! [00:50] How you can make influencer marketing work for B2B.  [01:32] Consider Andreessen Horowitz's two influencers in the tech world.  [02:12] Many people have sought help from Neil because of his large audience.  [02:35] You need to find the right influencer to optimize this kind of marketing.  [02:52] Use tools like Social Blade to find up and coming influencers. [03:14] That's it for today! [03:21] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information. Links Mentioned in Today's Episode: Uber Kylie Jenner TechCrunch Microsoft Andreessen Horowitz DreamHost Social Blade Leave Some Feedback:   What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:  Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu

Marketing School - Digital Marketing and Online Marketing Tips
Does Influencer Marketing Work for B2B Companies? | Ep. #1319

Marketing School - Digital Marketing and Online Marketing Tips

Play Episode Listen Later Mar 12, 2020 3:59


In episode #1319, we discuss whether influencer marketing works for B2B companies. While there are usually higher success rates for B2Cs, there is still an opportunity for B2Bs to benefit from this type of marketing – it’s all about finding the right influencers. Tune in to hear which tools you can use to find up and coming influencers!  TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: Does Influencer Marketing Actually Work for B2B Companies?  [00:33] An example of B2B marketing: A marketing agency doing business with Uber.  [00:41] By the way, we are currently doing our Growth Accelerator in San Francisco! [00:50] How you can make influencer marketing work for B2B.  [01:32] Consider Andreessen Horowitz’s two influencers in the tech world.  [02:12] Many people have sought help from Neil because of his large audience.  [02:35] You need to find the right influencer to optimize this kind of marketing.  [02:52] Use tools like Social Blade to find up and coming influencers. [03:14] That’s it for today! [03:21] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information. Links Mentioned in Today’s Episode: Uber Kylie Jenner TechCrunch Microsoft Andreessen Horowitz DreamHost Social Blade Leave Some Feedback:   What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:  Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu

Mr. Nice Guy
Ana Nordwig (AnaNotAnna)

Mr. Nice Guy

Play Episode Listen Later Mar 3, 2020 44:46


I sat down w YouTuber, voiceover artist, and comedian Ana Nordwig. Her channel is AnaNotAnna, where you may find her silly antics (the latest of which is her having her first Thin Mint). We discussed Ana's time at Columbia College in Chicago doing creative writing, Noodles and Company, being good at English, her YouTube style and humor, and Social Blade. Cheers to Season Two!! --- Support this podcast: https://anchor.fm/ben-slowey/support

Eating For Free
Getting Scammed at Jake Paul’s School Of Financial Freedom (Part 1)

Eating For Free

Play Episode Listen Later Feb 27, 2020 84:26


Kendall joins Matt and Joan in the studio to talk about one of YouTube’s worst “content creators”, Jake Paul. We cover the Financial Freedom Movement, how it affects his impressionable young viewers, and the ideology behind get-rich-quick schemes. -------- Eating For Free is an investigative podcast reporting from the edge of the internet! We're a new wave of critical reporters at a time when pop culture and tech coverage is increasingly chaotic and media lacks the ability or moral direction to make sense of this capitalist nightmare! Become a Patreon backer for exclusive access to monthly bonus episodes and more! You can also find us on our website, Twitter, and Instagram. For behind-the-scenes gossip and access, join our exclusive Facebook group: Girls & Gays (G.A.G.S.)!  Any personal, business, or general inquires can be sent to eatingforfreepodcast@gmail.com  Joan Summers: Twitter, Instagram. Kendall Close : Twitter Matthew Lawson: Twitter, Instagram. Sources: Official Financial Freedom Movement Site (FFM) YouTuber Jake Paul Launches Entrepreneur How-To Platform, Financial Freedom Movement (Variety) YouTuber Jake Paul is trying to cash in on teaching fans how to become influencers — two years after his first project failed (BusinessInsider) Jake’s socialblade has seen a massive drop since 2017 (SocialBlade)

A.V.A Live Radio Music
Getting your music heard through Collaborations Jax Daily Social Blade Ep 2

A.V.A Live Radio Music

Play Episode Listen Later Feb 25, 2020 28:31


When you were first starting out it's not easy to get people to listen to your music because nobody is searching for it. One of my favorite ways in establishing a new artist is through collaborations. Getting your music heard with Collaborations allow new people to access the networks and fans of established people but you can't expect something that offers you that much value to be free. If you want to collaborate with someone make sure that you are engaged on their fan base and social media pages for at least a month before you ask them to do something for you. Learn about what they stand for and how they choose their collaboration. The next thing you want to do is establish value and credibility as a musician Ask yourself if the person you want to collaborate with offers more value than you do. Make sure that you offer something of equal value and fair wages. This is especially important if you want access to a network that has been well-established and offers you a lot of value. You can't expect someone who has worked hard to establish their fan base to give you access to it free of charge just because you make music. With the thousands of people creating today, unestablished artist need to be ready to invest in music marketing in order to build good relationships within the music industry. Otherwise you run the risk of looking like a user and that's a terrible way to be known in any industry. I'm not talking about paying people off, I'm talking about establishing value for value. If you have no credibility and no audience then obviously the value you can offer is a fare wage to get help building your career. Just like a manager, that influencer or press agency should be offered payment for their services. If you don't value the person you are asking to help you, then certainly find someone you do value and pursue that business relationship. Influencer marketing and word of mouth is the BEST way to build your audience and get your music heard. https://www.youtube.com/avaliveradio

A.V.A Live Radio Music
Jax Daily Social Blade Getting your music heard Ep 1

A.V.A Live Radio Music

Play Episode Listen Later Feb 22, 2020 41:34


Today on the Social Blade series join host Jacqueline Jax for a chat on Getting your music heard. Musicians are all trying to get music heard on social media but 99% of them don't seem to be gaining ground. This series is giving you all the information you need to get the attention of listeners and press. Listen to episode 1 of the 'Getting your music heard' series and don't forget to see it also on youtube live. http://youtube.com/avaliveradio Submit your music for rotation: https://www.avaliveradio.info/airplay --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Linux Spotlight
Linux Spotlight EP37 - Matt of Dark1 Linux, Tech, Gaming

Linux Spotlight

Play Episode Listen Later Feb 19, 2020 118:19


In today’s episode, I get to sit down with my friend Matt from the Dark1 Linux, Tech, Gaming channel. Matt and I have been friends for a few years now and we have had many conversations like this one but in this one, I get to ask him all the burning questions like KDE or Gnome? Enjoy! Twitter (https://twitter.com/dark1LTG) YouTube (https://www.youtube.com/user/darkone778/featured) Patreon (https://www.patreon.com/dark1ltg) SocialBlade (https://socialblade.com/youtube/user/darkone778)

Linux Spotlight
Linux Spotlight EP35 - Nick Stouff of The Linux Experiment

Linux Spotlight

Play Episode Listen Later Feb 5, 2020 88:42


In today's episode I get to sit down with Nick Stouff from The Linux Experiment. We talk about his Linux journey and trying to use Linux at work. We also talk about his fantastic Youtube channel and Linux in general. Such a great conversation. Enjoy! Twitter (https://twitter.com/thelinuxexp?lang=en) YouTube (https://www.youtube.com/channel/UC5UAwBUum7CPN5buc-_N1Fw) Patreon (https://www.patreon.com/thelinuxexperiment/posts) Website (https://www.thelinuxexp.com/) SocialBlade (https://socialblade.com/youtube/channel/UC5UAwBUum7CPN5buc-_N1Fw)

Strategia Digitale
Guardare, studiare e copiare quello che fanno gli altri

Strategia Digitale

Play Episode Listen Later Jan 16, 2020 29:46


E' davvero così smart studiare le strategie della concorrenza, tenere d'occhio i competitor, misurare e analizzare le strategie e i risultati di influencer e persone famose per replicarne il successo? Vale la pena di utilizzare tool come Social Blade ( https://socialblade.com/ ) per misurare i numeri degli altri e confrontarli con i nostri? Voglio raccontarti tre approcci che ho visto ricorrere tra imprenditori e startupper che ho seguito negli ultimi anni: crescere, gareggiare e viaggiare. Sarai tu a dirmi quale di questi approccio pensi di voler scegliere per poter vivere la tua avventura di business in modo consapevole e focalizzato.

Strategia Digitale
Guardare, studiare e copiare quello che fanno gli altri

Strategia Digitale

Play Episode Listen Later Jan 15, 2020 29:46


E' davvero così smart studiare le strategie della concorrenza, tenere d'occhio i competitor, misurare e analizzare le strategie e i risultati di influencer e persone famose per replicarne il successo? Vale la pena di utilizzare tool come Social Blade ( https://socialblade.com/ ) per misurare i numeri degli altri e confrontarli con i nostri? Voglio raccontarti tre approcci che ho visto ricorrere tra imprenditori e startupper che ho seguito negli ultimi anni: crescere, gareggiare e viaggiare. Sarai tu a dirmi quale di questi approccio pensi di voler scegliere per poter vivere la tua avventura di business in modo consapevole e focalizzato.

Christian Talk That Rocks
Christian Talk that Rocks with Richie L.Ep.11/20/2019

Christian Talk That Rocks

Play Episode Listen Later Nov 20, 2019 112:34


YouTubers Are Lobbying FTC to Fight Child Privacy Law ExpansionBy Mark Bergen, Lucas Shaw, and Ben BrodyNovember 5, 2019, 5:00 AM EST Service agreed not to run ‘personalized’ ads on kids’ videos Move ‘will cause more harm than good,’ according to petitionLISTEN TO ARTICLE 4:06SHARE THIS ARTICLEShareTweetPostEmailIn this articleGOOGLALPHABET INC-A1,301.86USD-10.73-0.82%A group of online video creators is protesting the Federal Trade Commission’s plan to regulate kids’ videos on YouTube, claiming new rules will hurt them financially and reduce the quality of programs on the world’s largest video site.On Tuesday, producers of prominent children’s YouTube channels will appeal to the FTC to change its recent settlement with the video service and will circulate a new petition online urging certain changes.In September, the FTC fined YouTube and its parent, Alphabet Inc.’s Google, $170 million for violating privacy laws by tracking children online. With the settlement, YouTube also agreed not to run “personalized” advertisements -- which rely on web browsing behavior and other targeting data -- on videos it decided are aimed at kids.“Shutting off personalized ads on creators’ content will cause more harm than good, especially for children,” reads the Change.org petition. “Quality family-friendly content will shrink, while more mature content will grow -- yet kids will still be watching.”The petition was started by Jeremy Johnston, a creator whose channel, J House Vlogs, has nearly 2 million subscribers. Johnston said he has met with multiple FTC commissioners about the issue. “I was surprised about how little they knew about the YouTube creator perspective,” he said. Johnston described his meetings with the agency as “really productive.”Videos for kids are among the most-watched on YouTube. Cocomelon, a channel of nursery rhymes, is the third-most-popular channel on the site, according to SocialBlade. Like Nastya, a child video blogger, ranks fifth.Tough SpotThe popularity of kids’ programming has put YouTube in an uncomfortable position. The company has maintained that the site isn’t for children, and doesn’t allow viewers under the age of 13. It created a separate app for kids, but its audience is about 1% the size of YouTube’s total reach.The internet obliterated many of the safeguards on children’s media. While television networks have strict regulations about what material they can and can’t show -- and some kids’ TV networks don’t accept advertising -- there are no such rules online.The FTC is in the process of reviewing how technology companies collect data on minors, a practice regulated under the Children’s Online Privacy Protection Act, or COPPA. The agency fined ByteDance Inc., which owns the video app TikTok, $5.7 million earlier this year. The law was also used in the case against YouTube. The FTC now is weighing updates to COPPA.Many video creators are anxious about those updates and the new restrictions on YouTube, which go into effect in January. The rules place the onus on the creator to identify if their programming is for kids, rather than YouTube. And the creators could face significant fines for not complying.When the restrictions on personalized ads go into effect, some YouTubers may see a decline in their revenue from the video service. Those rule punish creators unfairly, Johnston said.”The truth of the matter is that parents aren’t as concerned about personalized ads as the FTC makes it out to be,” he said.Spokeswomen for YouTube and the FTC declined to comment.The creators behind the petition want the FTC to delay enforcement of any new laws and keep them from applying to a wider swath of videos. Of particular concern is the way the agency defines a video for children. During an FTC public meeting last month, agency staff discussed a shift in the definition from online media “directed to kids” and those that attract minors.“‘Child-attractive’ could be anything on YouTube,” said Melissa Hunter from Family Video Network, another organizer behind the petition. “We feel that’s way too broad. And that shows a lack of understanding about YouTube.”YouTube has said it will comply with the new rules, but it has also encouraged creators to express their views. The company sent a notice to creators over the summer informing them of a workshop with the FTC. “It is important they hear from creators and small businesses that could be deeply impacted by potential changes,” a YouTube representative wrote, according to an email viewed by Bloomberg News.

Linux Spotlight
Linux Spotlight EP24 - Blaine Packer (IG)

Linux Spotlight

Play Episode Listen Later Nov 20, 2019 103:25


Today I sit down with Blaine Packer, better known as IG or Infinitely Galactic from his Youtube channel. I have been watching his videos for quite a few years now and he brings a very unique perspective to looking at Distros and Linux in general. Enjoy! Twitter (https://twitter.com/blainopack?lang=en) YouTube (https://www.youtube.com/user/InfinitelyGalactic) Blog (https://infinitelygalactic.blogspot.com/) SocialBlade (https://socialblade.com/youtube/user/infinitelygalactic)

A.V.A Live Radio Music
Jax Daily Social Blade : How to build a successful business on social media

A.V.A Live Radio Music

Play Episode Listen Later Nov 17, 2019 18:29


Jacqueline Jax explains how to build your business on social media. Listen to this bright and fun podcast that shares the most successful tips for creating an online career and successful business.  www.avaliveradio.info/jaxdaily/build-your-business-on-social-media  LISTEN AND SUBSCRIBE to our broadcast here: https://wavve.link/yMjDQw_H1 --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Drunk in a Graveyard
Episode 132 | Sadako's Social Blade

Drunk in a Graveyard

Play Episode Listen Later Nov 3, 2019 90:38


Scott and Robin climb out of the well for a double feature of Ring and Ring 2, recently restored as part of the Arrow Ring boxed set. After that it's a dive into the news hole (a well of another sort if you think about it) where things like THC laced candy being handed out for Halloween, gender reveal parties with explosive results, and dosing everyone at the funeral with edibles exist and are discussed. ****************************************************** “Party Crowd 2” by Kolezan is licensed under CC BY 3.0 “Bong Hit” by OnionEye is licensed under CC BY 3.0 “Breath in and out Cigarette” by OnionEye is licensed under CC BY-NC 3.0 “Metal Loop” by thunderstorm10 is licensed under CC BY 3.0 “Scream 1” by TheSubber13 is licensed under CC BY-NC 3.0 "Death Metal Track" is licensed under CC BY 3.0 ****************************************************** Be sure to subscribe to our YouTube channel and like us on facebook, Instagram, and on Twitter. You can send us beer money on Patreon

Build Your Online Audience with Janet Murray
[362] How to grow your Instagram following to 27k - fast

Build Your Online Audience with Janet Murray

Play Episode Listen Later Aug 29, 2019 63:44


Are you struggling to build your audience on Instagram? You're posting regularly but you're not getting as much engagement as you'd like (or sales). Everything just seems SO slow.... Or maybe you're thinking about using Instagram to promote your business...and would love some tips/tactics on how to make best use of the platform. If any of that sounds familiar you'll love this podcast interview with Chris Taylor. In it, he shares how he's grown his Instagram following from just 500 to 27k since last year. He's super candid about the tactics he's used and has this rare talent of making it all sound so simple. I tried one of his tactics immediately after the interview and 3x the reach on my next post. {Click on the player above to listen to the podcast episode and/or read on for a detailed overview. Scroll down to the bottom to read the show notes including all the links mentioned in this episode} Podcast Shownotes How Chris started in social media and Instagram  (2:56) Practical strategies you can use to grow your  Instagram following (08:10) How spending an hour on Instagram can help build your relationships (11:32) How to find out what content your followers want to see  on Instagram (13:07)  How to use hashtags on Instagram to engage with other people's content (and how you can build your authority (17:03) Why social media is now the main marketing platform for small to medium-sized businesses (21:20) Why hashtags are important on Instagram and the best way to use them (22:30) How to use hashtags strategically on Instagram (and why you need to pre engage before posting) (23:40) How to use hashtags like a domino effect for your post reach (and go viral) (28:15) What tools you can use for hashtag research (30:18) Step by step example of hashtag research for a post on Instagram (33:01) How to get as much engagement as possible on your Instagram posts (36:04) Why Instagram is no longer about the image and it's the content that can make the biggest difference (41:07) How to use Instagram Stories to authentically engage with your audience (46:05) How getting rid of the money mindset can get you results on social media (52:40) Why you need to spend time on your social media to get the results you want (1:01:15) Resources Chris Taylor Instagram Tools that Chris uses for hashtag research: Social Report, Social Blade, Rite tag [196] How to get more engagement on Instagram with Sara Tasker (podcast) [318] How to write compelling email copy (podcast) [335] How to create a high converting lead magnet (podcast) [348] How to write social media posts that sell (podcast) [353] How to grow your audience through Instagram Stories with Tyler McCall (podcast) [358] 13 Ideas for engaging social media posts (for when you're all out of ideas) (podcast) How to add closed captions to your videos using Rev and Kapwing (blog post) Buy your ticket to my 2020 Content Planning Masterclass #2020Sorted Build Your Audience Programme Special offer - How to write awesome sales copy How to create a high converting lead magnet course Order your special offer 2019 Media Diary  How to write social media posts that sell (online masterclass)  Rev.com* Kapwing Social Media Video Engagement Playbook  Social Media Engagement Playbook LinkedIn Content Strategy Playbook Connect with me on Twitter, Instagram, Facebook and LinkedIn   The post [362] How to grow your Instagram following to 27k - fast appeared first on Janet Murray.

A.V.A Live Radio Music
Youtube Adjusts Copyright Claims Meaning Less Money to Creators on the Jax Daily Social Blade

A.V.A Live Radio Music

Play Episode Listen Later Aug 18, 2019 7:38


YouTube is changing how some videos with music are claimed by copyright owners. YouTube says this change is being made primarily because of “aggressive manual claiming of very short music clips used in monetized videos.” They hope that this will prevent so many videos from being shut down by their algorithm. Read the full story: https://medium.com/@JacquelineJax/youtube-adjusts-copyright-claims-meaning-less-money-to-creators-5152aa98fb3a Highlights: ackzz : Canadian Electronic music producer : https://smarturl.it/ackzz_maximum Sponsored by : Headline Music App: Artists upload a 30 second clip of their song to Headline Music and using a simple swipe to like feature finding new music has never been easier. Website- www.headlinemusicapp.com --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

A.V.A Live Radio Music
How to grow on twitter fast on the Jax daily Social Blade

A.V.A Live Radio Music

Play Episode Listen Later Aug 1, 2019 16:57


Even though it may seem like it’s not the most popular app these days (Instagram), Twitter is a very ripe place to discover new people and connect with your industry. Today I’m going to share with you the things you need to know to build a following on Twitter that converts and resonates with your message and brand. Bonus tips here: https://medium.com/@avaliveradio/how-to-grow-on-twitter-fast-70067831a7d7 Featured Artist: ackzz : Canadian Electronic music producer : https://smarturl.it/ackzz_maximum --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

TomsTalkTime - DER Erfolgspodcast
589 - Dennis Tröger - Instagram Influencer werden. So geht´s.

TomsTalkTime - DER Erfolgspodcast

Play Episode Listen Later Jul 10, 2019 52:40


Die Mission von Dennis Tröger ist es, mit klaren Handlungsempfehlungen Unternehmer für Instagram Marketing und Media zu begeistern und zu befähigen, das Medium optimal zu nutzen.   Seit einem Jahr ist er bekannt als Instagram-Berater und hat Unternehmen wie die Stadt Wolfsburg, den Merkurist und zahlreiche weitere Selbstständige und Unternehmer beraten.   Er selbst ist Autor des Buches "Bekannter werden mit Instagram - Social Media Marketing für Selbstständige und Unternehmer" im C. H. Beck-Verlag. Sein Studium der Molekularbiologe verleiht im die Möglichkeit, über Social Media und Instagram Marketing zu sprechen, wie kein anderer: Mit klaren Prozessen und Handlungsempfehlungen hilft er konkret seinen Kunden.     Sein Motto "Geben. Geben. Geben." - Unternehmen müssen verstehen, dass Social Media nicht dafür da ist, sich selbst zu präsentieren, sondern dem Kunden zu dienen. Anhand der vier Säulen erklärt er seine Social-Media-Erfolgsstrategie, die ihm nach nur 4 Monaten den Buchvertrag eingebracht hat.   Als Unternehmensberater hilft er Unternehmen, Kommunen und Vereinen mit Instagram und Social Media Marketing ihre unternehmerischen Ziele zu erreichen.   Seine Devise: Endlich lohnenswertes Instagram Marketing.   Dein größter Fehler als Unternehmer?  Meine Ungeduld, gegen die muss ich jeden Tag kämpfen. Das Gefühl, dass eine andere Strategie doch morgen schon zum Erfolg führen könnte - wir bezeichnen das als Vergnügungspark im Büro. Deine Lieblings-Internet-Ressource?  * Microsoft Office 365 - Wenn das Backoffice nicht läuft, ist alles andere schwer (Terminplaner, Office, Todo-App, alles). * Planoly - Planen von Instagram Beiträgen und Stories. * Hyperauditor, Social Blade und Ninjalitics für Profil-Untersuchungen   Buchempfehlungen: Siddhartha; Hermann Hesse [audiobook_button url="http://tomstalktime.com/audiobooks/"][/audiobook_button]  Bekannter werden mit Instagram - Social-Media Marketing für Selbstständige und Unternehmer; Dennis Tröger [audiobook_button url="http://tomstalktime.com/audiobooks/"][/audiobook_button] Kontaktdaten des Interviewpartners:  Dennis Tröger dennis@troeger-digital.com Insta: Dennis_Troeger Hier findest Du Dennis Instagram-Onlinekurs (klick) Bitte gib den Gutschein-Code: "Tom" ein, um den versprochenen Rabatt zu erhalten. Bitte beachte, dass der Code VOR dem Bezahlen angegeben werden muss und nicht nachträglich eingereicht werden kann.   +++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++ Mehr Freiheit, mehr Geld und mehr Spaß mit DEINEM eigenen Podcast. Erfahre jetzt, warum es auch für Dich Sinn macht, Deinen eigenen Podcast zu starten. Jetzt hier zum kostenlosen Podcast-Workshop anmelden: http://Podcastkurs.com +++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++     Erfolg kann man lernen. Jeder. Im Erfolgspodcast TomsTalkTime von Tom Kaules lernst Du in inspirierenden Interviews und einzelnen Storys die Strategien von erfolgreichen Unternehmern und Prominenten. Du lernst in Experten-Interviews wie erfolgreiche Menschen erfolgreich geworden sind und warum sie erfolgreich bleiben. Wie sie den richtigem Umgang mit Erfolg und auch den Umgang mit Niederlagen gelernt haben. Das richtige Mindset ist wichtig, um richtig viel Geld zu verdienen, glückliche Beziehungen führen, mit sich selbst im Einklang zu sein und dadurch Beruf und Familie bestens miteinander vereinbaren zu können. Einschalten. Zuhören. Sich motivieren und Inspirieren. Lernen. Tun. Erfolg haben.

A.V.A Live Radio Music
Top 3 Instagram Hacks and Trends To Watch on the Jax Daily Social Blade

A.V.A Live Radio Music

Play Episode Listen Later Jul 2, 2019 7:14


Todays on the jax Daily Social Blade, listen to the Top 3 Instagram Hacks and Trends To Watch. Instagram trends can make or break your social marketing strategy. That’s why it’s important to stay on top of them. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Behind The Noise Podcast
#55 - Nathan Christie Baird

Behind The Noise Podcast

Play Episode Listen Later Jul 1, 2019 181:14


Nathan Christie Baird AKA drawnfromthemind is a UK based podcast and meme artist specializing in guest/host portraits and podcast artwork. His work has been used by the likes of Joe Rogan, Bert Kriescher, Tom Segura and many more. Oh... and he does it ALL on his phone! Show Notes: Comedy Content Collective - https://www.comedycontentcollective.com Personal Blog - https://www.nathanhairs.wordpress.com Arcade Club - https://www.arcadeclub.co.uk Social Blade - https://socialblade.com Nathan Christie Baird: Instagram - www.instagram.com/drawnfromthemind/ Facebook - https://www.facebook.com/drawnfromthemind/ Twitter - https://twitter.com/DFTMNCB Behind The Noise Insiders Private Facebook Group: http://bit.ly/BTNInsiders Host: Marc Farquhar Instagram - www.instagram.com/marcfarquhar Facebook - www.facebook.com/themarcfarquhar Twitter - www.twitter.com/marcfarquhar Producer Tek Twitter - www.twitter.com/producertek Behind The Noise Email us - podcast@behindthenoise.net Website - www.behindthenoise.net Facebook - www.facebook.com/behindthenoisepodcast Sponsor - Very Metal Art - www.verymetal.co.uk Listen on Spotify - http://bit.ly/SpotifyBTN Listen/Download/Subscribe on Apple Podcasts/iTunes- http://bit.ly/BTNiTunes Watch on YouTube - http://bit.ly/BTNYouTube Subscribe on iTunes/Apple Podcasts, Pandora, Google Podcasts, Spotify and also get the podcast on Stitcher, Apple Podcasts App, Podcast Addict App on Android, iHeart Radio and TuneIn.

A.V.A Live Radio Music
5 key reasons to post more video on social media on Jax Daily Social Blade

A.V.A Live Radio Music

Play Episode Listen Later Jun 15, 2019 11:02


Jacqueline Jax runs down the top reasons why your should be posting more video on social media, where to post and when to post it. Many social media pages are winning with video across facebook, twitter, instagram and of course let's not forget Youtube. Video posts perform 10X better than other types of posts and are 20X more likely to be shared. In addition video can't be topped when it comes to building engagement and convincing people to follow through on your call to action demands. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

A.V.A Live Radio Music
Jax Daily Social Blade How to Host a successful twitter Chat

A.V.A Live Radio Music

Play Episode Listen Later Jun 14, 2019 10:24


With more than 336 million active users, Twitter is one of the world’s most popular social networks. Twitter users are also super engaged—46% of them use the platform every day. This is all the more reason to start hosting Twitter chats with your audience. Here’s how to host a successful Twitter Chat. www.twitter.com/avaliveradio www.twitter.com/jacquelinejax --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

A.V.A Live Radio Music
Jax Daily Social Blade How to optimize your video marketing strategy

A.V.A Live Radio Music

Play Episode Listen Later Jun 13, 2019 10:23


Video marketing has never been more effective in getting your message to an audience. YouTube is the online home of video content and certainly the most popular with more than 1.8 billion active users. Learn how to optimize your YouTube videos. Contact us for a video promotion: https://www.avaliveradio.info/contact --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

A.V.A Live Radio Music
Jax Daily Social Blade How Generation Z is shifting to personalized and more interactive content

A.V.A Live Radio Music

Play Episode Listen Later Jun 11, 2019 15:59


You can capture the attention of the most active people on social media by understanding what they are searching for. Get ready to step up your game. Submit your music to www.avaliveradio.info/airplay --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

A.V.A Live Radio Music
Jax Daily Social Blade How to get your Music seen and heard in 2019

A.V.A Live Radio Music

Play Episode Listen Later Jun 10, 2019 19:04


The technology, for the first time ever, is enabling content marketers to scale their creative to heighten brand awareness and connect more deeply with their audience. How to think about targeting your demographic to capture the interest and attention of a music fan. Submit your music to www.avaliveradio.info/airplay **Check out this Indie Artist: https://www.instagram.com/jacobmachine3/ --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

A.V.A Live Radio Music
Jax Daily Social Blade Facebook Video strategy to build engagement

A.V.A Live Radio Music

Play Episode Listen Later Jun 3, 2019 12:22


A new study looks at rising Facebook Video Trends, Based on 9 Million Uploads. Video is the best performing content type on social media - it outperforms all other post types on Facebook, LinkedIn, Twitter, etc. No doubt you've heard and read this over and over again, but if you're not utilizing video, you should be considering it, as it can have a significant impact on your overall digital marketing performance. Here’s what the research reports as the most engaging video content being published. How long should your videos be and is live video performing better than pre-recorded video? See the charts www.jacquelinejax.tv --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

A.V.A Live Radio Music
Jax Daily Social Blade Twitter Rolls Out Go Live Guest Feature In latest May Update

A.V.A Live Radio Music

Play Episode Listen Later Jun 1, 2019 6:07


Twitter has this week officially announced its new live-streaming option, which will enable users to add audio-only guests into their streams. Find out the latest to twitter and why this may be beneficial to your twitter engagement rates. https://www.avaliveradio.info/music-news/twitter-update-may-2019 --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

No Meat On The Cleats
Dees Depress Dos - Episode 6

No Meat On The Cleats

Play Episode Listen Later May 27, 2019 72:02


Dees disappointing Hamish & Andy are funnier then usCados vs Social Blade

Grade A Nation
Episode 23: AEW Announcer, Howard Stern Book, and YouTube vs Social Blade!

Grade A Nation

Play Episode Listen Later May 27, 2019 18:32 Transcription Available


In this jam-packed installment of Grade A Nation, "Good Ol' JR" lets his real thoughts known about the professional wrestling world, Jay Unleashed accuses Howard Stern of buying his own book to get on the New York Times bestseller list, and Adam Sysler talks about YouTube's efforts to abolish live subscriber counts. Let us know what you think about the show on Twitter @gradeausa -- all feedback is appreciated!

A.V.A Live Radio Music
Jax Daily Social Blade How to make your Instagram posts more engaging

A.V.A Live Radio Music

Play Episode Listen Later May 25, 2019 6:07


Do people actually read Instagram captions? I do. For me, it’s not always about the double tap. In fact, I scroll until I see something interesting and then I stop and read the caption. But what did everyone say when we asked them to give us their insta-habits? Listen to todays Jax Daily Social Blade to find out. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

A.V.A Live Radio Music
Jax Daily Social Blade Twitter's Working on an Option to Enable Live-Streaming with Friends

A.V.A Live Radio Music

Play Episode Listen Later May 23, 2019 6:56


In yet another chapter of the strange relationship between Twitter and its live-streaming app Periscope, Twitter is testing a new live-streaming option which would enable users to invite guests into their live-streams, with those guests participating in the stream in audio format. Which is exactly the same as what Periscope released back in February. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

A.V.A Live Radio Music
Jax Daily Social Blade What to Post on LinkedIn Platform to build engagement and get noticed

A.V.A Live Radio Music

Play Episode Listen Later May 22, 2019 6:56


Are you looking to boost your LinkedIn company page performance this year? It's worth considering - LinkedIn is currently seeing record levels of engagement, with a growing number of people now turning to the platform for relevant business updates and information. So what should you be posting to maximize your brand's promotional opportunities on the platform? --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

A.V.A Live Radio Music
Jax Daily Social Blade LinkedIn Publishes New Guide on What to Post on the Platform

A.V.A Live Radio Music

Play Episode Listen Later May 21, 2019 11:39


LinkedIn has launched a new guide which aims to answer the most commonly asked questions about publishing on LinkedIn. According to parent company Microsoft, LinkedIn is currently seeing record levels of engagement - up 24% year-over-year - with more and more users coming to the platform to discover relevant content, and engage with colleagues and peers. Given that growth, and the related increase in total LinkedIn members (630 million), it makes sense for more brands to also be looking LinkedIn's way, and assessing their best options for tapping into relevant on-platform conversations. But what's the best way to do it? This week, LinkedIn has published a new guide which addresses the seven most commonly asked questions about LinkedIn publishing, including what to post, how to use hashtags and more. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

A.V.A Live Radio Music
Jax Daily Social Blade- Facebook New Algorithm Updates Start to Clean Up Newsfeed Spam from Pages

A.V.A Live Radio Music

Play Episode Listen Later May 20, 2019 6:56


Last month, Facebook published an update on the efforts it's making to improve the quality of the News Feed, and the relevance of the content people are shown on the platform. Part of that process involves user surveys, with Facebook asking its audience to note which updates they find most relevant and helpful. Discover what kinds of posts will be demoted and given less reach so you can stop posting those and improve your content strategy. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

A.V.A Live Radio Music
Jax Daily Social Blade- Facebook Announces a New Algorithm Updates Aimed at Improving On-Platform Engagement

A.V.A Live Radio Music

Play Episode Listen Later May 19, 2019 7:22


As part of its ongoing effort to keep people engaged, and active on Facebook for longer, The Social Network has announced two News Feed algorithm updates this week, one focused on increasing the prevalence of posts from your closest friends, and the other aimed at reducing shallow, click-bait style content in feeds. Learn how you can customize your newsfeed and start utilizing the changes to improve your own page engagement. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

A.V.A Live Radio Music
Jax Daily Social Blade- Instagram Rolls Out Updated Explore Format, Including Stories Content

A.V.A Live Radio Music

Play Episode Listen Later May 18, 2019 5:28


Instagram is rolling out some changes to its Explore tab, designed to showcase more related trends, and guide users towards its IGTV and on-platform shopping options. Discover how this could help you to get discovered and improve engagement. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

A.V.A Live Radio Music
Jax Daily Social Blade- Is the end of the App store approaching? Find out what's coming up

A.V.A Live Radio Music

Play Episode Listen Later May 17, 2019 6:58


it’s time to blow up the walled garden that keeps you locked into the products Apple and Google allow into their app stores. A new generation of Progressive Web Applications (PWAs), now taking root on desktop computers, may soon make the jump to your smartphone, changing how you download apps — and where they come from — forever. An update in recent preview versions of Google Chrome, which enjoys 63% of the browser market share worldwide, hints at the potential here. Users can now install apps from sites simply by clicking a button that materializes in the URL bar, giving near-instant access to powerful, web-based versions of services like Spotify — no more app stores or finicky download pages. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Marketing School - Digital Marketing and Online Marketing Tips
7 Tools For Running A Successful Content Marketing Campaign| Ep. #984

Marketing School - Digital Marketing and Online Marketing Tips

Play Episode Listen Later Apr 11, 2019 7:10


In episode #984, we count down 7 tools for a successful content marketing campaign. Tune in to hear which 7 tools we like best. We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here! TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: 7 Tools For Running A Successful Content Marketing Campaign [00:36] 1: Ubersuggest. [00:45] Free to use and great for researching keywords. [00:57] 2: Mailchimp. [01:05] Email blasts will always work. [01:57] 3: MobileMonkey. [02:10] Use this to blast via Facebook Messenger. [02:30] 4: BuzzSumo. [02:38] Great for seeing what your competitors are doing. [03:18] 5: SocialBlade. [03:30] Helpful to see social sharing information. [03:40] 6: VidIQ. [03:45] Helps with keyword and video optimization. [04:25] 7: Clickflow. [04:27] Eric’s SEO A/B testing software. [05:45] That’s it for today! [06:34]  We hit our goal of 1 Million downloads! So, we will be throwing a free event in Los Angeles this June. Check out this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu

Marketing School - Digital Marketing and Online Marketing Tips
7 Tools For Running A Successful Content Marketing Campaign| Ep. #984

Marketing School - Digital Marketing and Online Marketing Tips

Play Episode Listen Later Apr 11, 2019 7:10


In episode #984, we count down 7 tools for a successful content marketing campaign. Tune in to hear which 7 tools we like best. We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here! TIME-STAMPED SHOW NOTES: [00:27] Today's Topic: 7 Tools For Running A Successful Content Marketing Campaign [00:36] 1: Ubersuggest. [00:45] Free to use and great for researching keywords. [00:57] 2: Mailchimp. [01:05] Email blasts will always work. [01:57] 3: MobileMonkey. [02:10] Use this to blast via Facebook Messenger. [02:30] 4: BuzzSumo. [02:38] Great for seeing what your competitors are doing. [03:18] 5: SocialBlade. [03:30] Helpful to see social sharing information. [03:40] 6: VidIQ. [03:45] Helps with keyword and video optimization. [04:25] 7: Clickflow. [04:27] Eric's SEO A/B testing software. [05:45] That's it for today! [06:34]  We hit our goal of 1 Million downloads! So, we will be throwing a free event in Los Angeles this June. Check out this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you're interested! DM Eric if you would like to participate in the VIP dinner. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu

Francoinformador
Game Of Thrones enciende las redes. Cura para el HIV. Lo nuevo de Netflix.

Francoinformador

Play Episode Listen Later Mar 6, 2019 8:06


Descarga este episodio Descarga este episodio GAME OF THRONES LIBERÓ TRAILER COMPLETO. La serie Game of Thrones revolucionó las redes sociales este martes. Es que HBO liberó un tráiler bien completo de lo que será la nueva temporada. Lo que buscan es acaparar la atención con impactantes escenas. En este avance se puede ver a Arya Stark (Maisie Williams) aparece muy asustada primero, los dragones llegando al Norte y ejércitos de humanos marchando en la misma dirección para combatir a los enemigos. Jhon Snow además aparece rezando en el árbol que representa a los viejos dioses. Hay que recordar que la octava temporada de Game of Thrones se estrenará el próximo 14 de abril, y tendrá sólo seis episodios, planeados para ser emitidos una vez a la semana hasta el gran final, el próximo 19 de mayo. TWITTER LA POPULARIDAD DE AMLO EN YOUTUBE. Muchos políticos y líderes mundiales se adaptaron a las plataformas sociales online para comunicarse. El canal oficial del presidente Andrés Manuel López Obrador en YouTube superó en tres meses las visitas que en 6 años acumuló el gobierno de Enrique Peña Nieto. Hasta este 5 de marzo, el canal de López Obrador sumó 85.9 millones de reproducciones, mientras que Enrique Peña Nieto sumó 79.8 millones durante su sexenio, de acuerdo con una investigación de la firma Social Blade. Youtube, la interface que eligió AMLO como vía principal de comunicación, es más eficaz en términos de audiencia que Twitter, la elegida de Trump, debido a que el live streaming de video es uno de los medios de mayor impacto entre consumidores en el mundo. SOCIAL BLADE HUELGA DE FUNCIONARIOS PÚBLICOS EN VENEZUELA. El jefe del Parlamento de Venezuela, Juan Guaidó, reconocido como presidente interino por unos 50 países, anunció este martes un paro escalonado en la administración pública como otra medida de presión contra el Gobierno de Nicolás Maduro, al que considera ilegítimo y dictatorial. Guaidó anunció que desde hoy el Parlamento, de mayoría opositora, comenzará a sostener reuniones con las más grandes centrales de trabajadores, que agrupan más de 600 sindicatos, para coordinar acciones que irán comunicándose progresivamente. NTN24 LIBERTAD BAJO FIANZA PARA EXPRESIDENTE DE NISSAN. Carlos Ghosn, expresidente de Nissan, Renault y Mitsubishi Motors, abandonaría en las próximas horas el penal donde guarda reclusión desde hace 100 días. El Tribunal de Distrito de Tokio rechazó una apelación de los fiscales que buscaba mantenerlo en prisión en espera de un juicio. Esta movida permitirá a Ghosn, uno de los ejecutivos más célebres de la industria automotriz mundial, reunirse con frecuencia con sus abogados y construir la defensa antes del juicio. El exejecutivo se enfrenta a cargos por abuso agravado de confianza y por no informar compensaciones por una suma de 82 millones de dólares durante casi una década en Nissan. DONALD TRUMP SE CONSIDERA UN ‘PRESIDENTE ACOSADO’. El presidente de Estados Unidos, Donald Trump, se defendió este martes  de la investigación iniciada por la Comisión Judicial de la Cámara de Representantes, de mayoría demócrata, que busca indagar posibles casos de corrupción y abuso de poder que podrían derivar en un "impeachment” contra el mandatario. Para Trump, todo se trata de "acoso presidencial”. Además en la red social Twitter, se calificó como "PRESIDENTE ACOSADO”. TWITTER ALARMA ANTITERRORISTA EN LONDRES. Tres "pequeños artefactos explosivos” fueron enviados a edificios de oficinas en los aeropuertos de Londres City y Heathrow, así como a la estación de trenes de Waterloo, sin que hubiera lesionados. Así lo confirmó este martes (05.03.2019) la policía antiterrorista británica, que lanzó una investigación para esclarecer el origen de los paquetes. En horas de la tarde, el canal Sky News aseguró que al menos dos de los tres paquetes tenían sellos postales irlandeses, por lo que la policía de Irlanda está colaborando con los expertos de la policía antiterrorista. NUEVAS ESPERANZAS CONTRA EL SIDA. Un hombre británico parece ser la segunda persona curada del VIH. Hace casi tres años que da negativo a la pruebas. El hombre recibió un trasplante de médula ósea de un donante con una mutación genética resistente al VIH. El primer paciente que logró curarse fue un hombre estadounidense que se sometió a un tratamiento similar en 2007. Los expertos dicen que no necesariamente se puede afirmar que hallaron la cura, pero por lo menos ofrece esperanza. FRANCE24 | NYT LLEGA LA CAPITANA MARVEL A LOS CINES. Este viernes 8 de marzo se estrena la primera película del estudio Marvel tiene a una mujer como protagonista. Capitana Marvel tiene un elenco estelar con Brie Larson, Samuel L. Jackson, Ben Mendelsohn, Jude Law, Annete Benning, Lashana Lynch, entre otros. El estreno coincide con el ‘Día Internacional de la Mujer’ La película dura 2 horas 4 minutos y genera gran expectativa en el mundo entero. Habrá que ver si cumple. Andá preparando pochoclos! HIPERTEXTUAL NUEVA PROPUESTA DE NETFLIX, PARA PERDEDORES. La nueva propuesta de Netflix es una serie documental sobre deportistas y como convirtieron sus fracasos en fuerza. Son ocho capítulos en total. La sinopsis en la plataforma dice: “En una sociedad donde ganar lo es todo, ¿cómo enfrentamos el fracaso? Esta serie describe a los atletas que han convertido la agonía de la derrota en un triunfo”. YOUTUBE SPOTIFY MÁS POPULAR QUE APPLE EN ALGUNOS PAÍSES. Según los nuevos datos de Voxnest, Spotify es ahora más popular que Apple para escuchar podcast en muchos países. En particular, Spotify supera a Apple en casi toda Centroamérica y Sudamérica. Los datos de consumo de podcast se basan en las descargas de podcasts de febrero con la tecnología de Voxnest, incluidas varias plataformas de terceros, y reflejan el éxito de Android en muchos de estos mercados. VOXNEST CONTINÚA LA TEMPORADA DE PREMIACIONES. El próximo 14 de marzo, se llevarán a cabo los premios musicales de iHeartRadio 2019 en el Microsoft Theatre de Los Ángeles. Como invitados musicales, se ha confirmado que se contará con la asistencia de Ariana Grande Halsey, Alicia Keys, John Legend, Kacey Musgrave y Garth Brooks. También se dio a conocer que la transmisión se podrá disfrutar a través de Fox en vivo. En los anuncios dados por la cadena radial, confirmaron que la estrella pop Taylor Swift se le otorgará el premio especial a mejor gira del año, por ‘Reputation Stadium Tour’, donde logró recaudar más de 266 millones de dólares únicamente en Estados Unidos. Entre los artistas nominados más resaltantes, están Cardi B, Ariana Grande, Dua Lipa, Halsey y Camila Cabello por Mejores Artistas Femeninas del Año Y Drake, Ed Sheeran, Kendrick Lamar, Post Malone y Shawn Mendes en Mejores Artistas Masculinos del Año. Share on facebook Facebook Share on google Google+ Share on twitter Twitter Share on linkedin LinkedIn Share on whatsapp WhatsApp Te pedimos que te tomes un pequeño tiempo para responder a esta breve encuesta. Nos sirve para mejorar.

MediaPuls - Din puls på digitale og sosiale medier.
Episode 300 - 19 år unge Olaf Uhre har over 3 millioner abonnenter på YouTube

MediaPuls - Din puls på digitale og sosiale medier.

Play Episode Listen Later Dec 26, 2018 17:47


Bak YouTube-suksessen Red Arcade, som har over 3 millioner abonnenter på YouTube, står det en ukjent ung nordmann på 19 år.Ukjent suksessSannsynligheten er stor for at du ikke har hørt om nordmannen Olaf Uhre. Den norske youtuberen startet som 10-åring med å lage videoer av seg selv på hoppende på en trampline, men driver i dag YouTube-miljøet Red Arcade, som vokser med over 100.000 abonnenter hver måned.Ifølge Social Blade er det kun Alan Walker som slår Olaf Uhre som den mest innflytelsesrike norske youtuberen.Marius møtte Olaf i USA, hvor nordmannen bor for øyeblikket, for å høre mer om hvordan det hele startet, hva Red Arcade handler om, hvordan han tjener penger (og han tjener gode penger) og utsiktene for 2019.Takk for at du lytter på MediaPulsDu finner Hans-Petter og Marius på http://HansPetter.info og http://Helt.Digital. Vi hadde satt stor pris på om du vil abonnere og rate oss på Apple Podcaster. Alle episoder legges ut fortløpende med lenker til alt vi har snakket om på http://Mediapuls.no.Bilde: Skjermdump fra RedArcade.com See acast.com/privacy for privacy and opt-out information.

AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design
AP 1047: Where Are They Now? Sam Gavis-Hughson (From AP 1004)

AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design

Play Episode Listen Later Dec 19, 2018 26:42


Sam was last on the show earlier this year in Episode 1004 of AskPat 2.0 (I accidentally said 1003 in the intro—oops!). Sam put a lot of my advice from that episode into practice, particularly related to creating and optimizing online courses and driving traffic to his content, and he's here today to tell us all about how it went. If you want to learn some tips and tricks for creating successful online courses of your own, this is a great example! Find out more about Sam at Byte-by-Byte.com or on his YouTube channel.In this episode we mention Brian Dean's SEO That Works course. If you're looking to increase search engine traffic to your site, definitely check it out!We also mention Social Blade, an excellent analytics tool you can use for YouTube and other social channels.I'm throwing my first-ever live event next year, FlynnCON1 in San Diego, July 26-28! The theme is Press Start, and I'd love to see you there at this family-friendly event. Act fast before the rest of the tickets disappear (50 percent full at the time of this recording)!I'm throwing my first-ever live event next year, FlynnCON1 in San Diego, July 26-28! The theme is Press Start, and I'd love to see you there at this family-friendly event. Act fast before the rest of the tickets disappear!If you want to be considered for a coaching session, apply via the form at AskPat.com.If you enjoyed today's episode and you love the format of this show and helping other entrepreneurs, can you help me convince others to listen too? All you have to do is leave a quick review and rating on iTunes (and subscribe if you haven't already). That would mean the world to me, so thank you so much!Today’s sponsor is FreshBooks, who make the best financial management software out there. It’s ridiculously easy to use and their interface is highly-visual and super-intuitive. You can actually get an unrestricted, thirty-day trial for free; just go to FreshBooks.com/askpat and enter “Ask Pat” in the “How Did You Hear About Us?” section.

Become a Media Maven
Ways To Work With Influencers So You See A ROI with Angela Ledford - 008

Become a Media Maven

Play Episode Listen Later Oct 2, 2018 41:01


In this episode of Become a Media Maven, I speak with Angela Ledford. Angela knows everything about working with influencers - the good, the bad, and the ugly. She talks about how you can impress brands if you’re an up and coming influencer and how to see an ROI if you’re a brand looking to work with influencers to reach more people. Angela and I met in a Facebook group for media bloggers - people who work in the media and blog as well. We see both sides of the media industry - traditional and new. In the eighth episode of Become a Media Maven, Angela (who is also the Today Show Social Media star for Beauty Vlogging) is going to share some stories about up and coming influencers, true influencers, and what PR agencies are paying attention to determine who they want to work with. In this episode, you’ll learn ways to work with influencers so you see a ROI. Here is a list of resources mentioned in this episode: SocialBlade.com @AngelaCruzTube @christinaallday @_badassfoodie Discover The Palm Beaches Pitch, Publicity, Profit waitlist Please subscribe to this podcast and leave an honest review on iTunes. Your ratings and reviews really help and I read each one.

Be The Drop - Investigating Brand Storytelling
How To Build A Successful YouTube Channel With Muselk

Be The Drop - Investigating Brand Storytelling

Play Episode Listen Later Aug 19, 2018 16:40


Elliott Watkins, better known online as Muselk, is a 22 year old Australian YouTuber based in Sydney. With over 6.3 Million subscribers to his YouTube Channel and nearly 1.8 Billion total video views since launching, Muselk has established international credibility as a YouTube content creator.  But what does it take to build a successful YouTube Channel? How do you create initial momentum to attract subscribers and grow your channel? Muselk's channel grows by an average of 18,000 subscribers daily and averages 4 million views per day (stats from Social Blade), so I was thrilled to sit down with him at Hybrid World Adelaide to get his thoughts on how to crack YouTube success. In today's episode of Be The Drop, Muselk shares his journey as a YouTuber, including his biggest challenges along the way and his top advice on how to grow an internationally recognised YouTube Channel.  -- The Be The Drop podcast is brought to you by Narrative Marketing, the Brand Storytelling Superheroes! Want more business tips and brand storytelling tricks, or how to's to help you do your job? Join our FREE Facebook Group where we provide tools and resources to help you supercharge your digital storytelling content. We release new content each week! SUBSCRIBE to the blog here. SUBSCRIBE to Be The Drop podcast in iTunes here LISTEN to Be The Drop on Spotify here SUBSCRIBE on YouTube here  CONNECT with us on Facebook, follow @be_the_drop on Instagram or Twitter. CONTACT US podcast@narrativemarketing.com.au  

Flat White Chats
Is Your Favourite Instagrammer A Fake? | Ft. Nik Speller

Flat White Chats

Play Episode Listen Later May 23, 2018 31:11


In this week’s show, I’m joined by my friend and influencer marketing specialist Nik Speller.   We discuss the influencer space; brand relationships and earnings; as well as 'Insta Fraud' - users paying for followers or using automated systems to like and engage with content.    Nik's statement about recent changes to the system:    "With the recent changes to the Instagram API, it might seem that a conversation about Instagram bots was now redundant. However, despite Instagram’s best efforts, the bots still persist and a discussion about their impact is still as pertinent as ever."     Email me: FlatWhiteChats@ManForHimself.com    SHOW LINKS:  Social Blade: https://robin.yt/2s375F3 Nik's YouTube video -  'How To Spot The Instagram Cheats: A Tutorial' - https://robin.yt/2s0trae    Go say “hello” to Nik...     Instagram | Twitter     FOLLOW ME!   Come and follow me on... YouTube | Instagram | Twitter | Facebook    Check out my blog here.     PRODUCTION:  Music - Lakey Inspired      This podcast is not sponsored. 

Dad's Log - A Glimpse Into the Mind of a Broadcaster
Dad Log - Stardate 05012018 - Let's Talk Numbers

Dad's Log - A Glimpse Into the Mind of a Broadcaster

Play Episode Listen Later May 1, 2018 6:26


I've always talked about not looking at your numbers. To clarify, when I say that, I'm talking about looking at your numbers when you're streaming. It's the worst thing you can do, because it can be demoralizing if you aren't seeing what's expected. If you are in a position of wanting to grow to do this full time, it's important to look at your numbers OUTSIDE of stream time. Understanding what games do well for you, what times of day do well for you, and many other data points are good things to know. The thing to consider, is that as you look at those numbers in the context of others, it can really get to you mentally. With the release of Socialblade for Mixer, it's easy to compare yourself to others, which can put you in a headspace of competitiveness and when things fluctuate like they do, you have to be careful not to put much validitation in the numbers and to stay focused on what really matters, the PEOPLE in your community. Numbers are great, but people are better. God Bless!

Marketing School - Digital Marketing and Online Marketing Tips
7 Social Media Hacks That'll Make You Stand Out From The Noise | Ep. #616

Marketing School - Digital Marketing and Online Marketing Tips

Play Episode Listen Later Apr 8, 2018 6:11


In episode #616, Eric and Neil discuss the 7 hacks you can use to stand out from the crowd. Tune in to hear what you should be doing to make an impression. TIME-STAMPED SHOW NOTES: [00:27] Today's Topic: 7 Social Media Hacks That'll Make You Stand Out From The Noise [00:42] #1: Neil took the most popular influencers and had them take photos of themselves holding signs that said, “Who is Neil Patel?”. Over the years, he has closed deals because people remembered this campaign. [01:26] #2: Allbird has custom illustrations and videos on Instagram. That kind of thing will help you stand out. [02:06] #3: See what's working for your competitors and is getting them the most shares. Then, create similar content or posts. [02:38] #4: Social Blade shows stats for YouTube. You can see channel's growth rates and what helped them achieve that growth. This will help you figure out what tactics to copy. [03:23] #5: Increase engagement by boosting posts to people on your fan page. [04:11] #6: Build pods with like-minded people and power-like each other's posts. [04:38] #7: Figure out what each social network is missing. Facebook is trying to work on video, LinkedIn has a lot of gaps, etc. If you give the social network what they are lacking, they will promote it. [05:34] That's all for today! [05:36] Go to Singlegrain.com/Giveway for a special marketing tool giveaway! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu

Marketing School - Digital Marketing and Online Marketing Tips
7 Social Media Hacks That'll Make You Stand Out From The Noise | Ep. #616

Marketing School - Digital Marketing and Online Marketing Tips

Play Episode Listen Later Apr 8, 2018 6:11


In episode #616, Eric and Neil discuss the 7 hacks you can use to stand out from the crowd. Tune in to hear what you should be doing to make an impression. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: 7 Social Media Hacks That'll Make You Stand Out From The Noise [00:42] #1: Neil took the most popular influencers and had them take photos of themselves holding signs that said, “Who is Neil Patel?”. Over the years, he has closed deals because people remembered this campaign. [01:26] #2: Allbird has custom illustrations and videos on Instagram. That kind of thing will help you stand out. [02:06] #3: See what’s working for your competitors and is getting them the most shares. Then, create similar content or posts. [02:38] #4: Social Blade shows stats for YouTube. You can see channel’s growth rates and what helped them achieve that growth. This will help you figure out what tactics to copy. [03:23] #5: Increase engagement by boosting posts to people on your fan page. [04:11] #6: Build pods with like-minded people and power-like each other’s posts. [04:38] #7: Figure out what each social network is missing. Facebook is trying to work on video, LinkedIn has a lot of gaps, etc. If you give the social network what they are lacking, they will promote it. [05:34] That’s all for today! [05:36] Go to Singlegrain.com/Giveway for a special marketing tool giveaway! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu

WIRED Business – Spoken Edition
YouTube's Latest Shake-Up Is Bigger Than Just Ads

WIRED Business – Spoken Edition

Play Episode Listen Later Jan 22, 2018 6:36


Thomas M. Wagner has uploaded over 300 science fiction reviews to YouTube since 2013. He's not a major star, but his content has attracted an audience of around 4,400 bookworms who subscribe to his channel. In return for their attention, Wagner likely receives less than $100 a month in advertising revenue, according to the analytics company SocialBlade. The vast majority of YouTube comprises niche channels like Wagner's.

Website Everyday
Social Blade

Website Everyday

Play Episode Listen Later Nov 9, 2017 3:46


Hey Guys, you can follow me on InstagramWith the race for President coming to a head next month, we thought it important to focus our attention on current events more than ever before. Tonight, we discuss Trump's latest embarrassment to his party, the devastating effects of Hurricane Matthew on Haiti, and share a poetic essay on tone policing inspired by true life.+MusicIntro: Cemetery Dance - The VivisectorsOutro: Scariest Monster Competition/Music to Trick-or-Treat By: Apache TomcatUseful LinksOrganisations providing disaster relief for Haïti: ACFFC: acffcjacmelhaiti.comBorder of Lights: borderoflights.orgDoctors without Borders: donate.doctorswithoutborders.orgFONHEP (Fondation Haitienne de l'Education Privee): fonhep.orgHaitian American Caucus: hacus.orgHaiti Communitere: haiti.communitere.orgKonbit Mizik: konbitmizik.orgLambi Fund: lambifund.orgMADRE: madre.orgNova Hope for Haiti: novahope.orgPartners in Health: pih.orgRoots of Development: rootsofdevelopment.orgSakala Haiti: sakala-haiti.orgSOIL: oursoil.orgSowaseed: sowaseedonline.orgVolontariat pour le Développement d'Haïti: vdhhaiti.org

Website Everyday
Social Blade

Website Everyday

Play Episode Listen Later Nov 9, 2017 3:46


Hey Guys, you can follow me on InstagramWith the race for President coming to a head next month, we thought it important to focus our attention on current events more than ever before. Tonight, we discuss Trump's latest embarrassment to his party, the devastating effects of Hurricane Matthew on Haiti, and share a poetic essay on tone policing inspired by true life.+MusicIntro: Cemetery Dance - The VivisectorsOutro: Scariest Monster Competition/Music to Trick-or-Treat By: Apache TomcatUseful LinksOrganisations providing disaster relief for Haïti: ACFFC: acffcjacmelhaiti.comBorder of Lights: borderoflights.orgDoctors without Borders: donate.doctorswithoutborders.orgFONHEP (Fondation Haitienne de l'Education Privee): fonhep.orgHaitian American Caucus: hacus.orgHaiti Communitere: haiti.communitere.orgKonbit Mizik: konbitmizik.orgLambi Fund: lambifund.orgMADRE: madre.orgNova Hope for Haiti: novahope.orgPartners in Health: pih.orgRoots of Development: rootsofdevelopment.orgSakala Haiti: sakala-haiti.orgSOIL: oursoil.orgSowaseed: sowaseedonline.orgVolontariat pour le Développement d'Haïti: vdhhaiti.org

VDB Cast - O Podcast do Viver de Blog
VDB Cast #83 - Benchmarking de Redes Sociais: A Ferramenta Definitiva

VDB Cast - O Podcast do Viver de Blog

Play Episode Listen Later Aug 4, 2017 8:30


No vídeo de hoje eu vou falar sobre o Social Blade, a ferramenta ideal para você comparar o desempenho das suas redes sociais e de outros perfis no YouTube, Instagram e Twitter para avaliar se a sua estratégia está indo bem ou não.   ----------------------------------------------------------------------------------------------------------

#TraverseTalks
Influencer Ethics & Gaming Social Media With Julie Falconer | #TraverseTalks 001

#TraverseTalks

Play Episode Listen Later Jul 17, 2017 43:52


In episode 001 of #TraverseTalks we chat with London blogger and Instagrammer, Julie Falconer (from aladyinlondon.com) about the growing concern over ethics and gaming on social media platforms. Thanks again to Julie for helping us get this fist episode, and the series, off the ground. The second episode will be coming soon, watch this space for an announcement on the guest and discussion topic. More information about Julie Falconer: http://www.aladyinlondon.com https://twitter.com/aladyinlondon https://www.instagram.com/aladyinlondon https://www.facebook.com/aladyinlondon Please feel free to share this, like, subscribe, comment, you know the drill! Thanks for watching! Go easy on us though, it’s our first recording! Questions: Q1) 1:53: - What would you say defines an authentic follower? Q2) 4:11: - Is there a difference between being authentic or being genuine on social media? Q3) 9:19: - How do you feel when brands work with people who seem to be using bots or gaming social media? Q4) 14:24: - Tips to spot if someone is gaming social media or whether they are genuine? Q5) 18:57: - What should be done about influencers who have built up a huge following on social media with bots that are taking business away from authentic influencers? Q6) 20:56: - Do you think it’s too risky to just be on Instagram? Q7) 22:33: - What do you do to ensure your social media accounts stay in the spotlight? Q8) How do people go about gaining followers authentically? Q9) You worked with BBC Travel in the past. Did you find working with them gained you a lot of attraction on your own account? And also, how did you get with them in the first place? Q10) 29:15: - Do you research into what content performs well and at what time of day etc.? Mentions in the show: Social Blade - https://socialblade.com -Instagram- Rich McCor (@paperboyo) - https://www.instagram.com/paperboyo Sean Byrne (@byrnephotography) - https://www.instagram.com/byrnephotography Napapijri brand campaign - https://www.youtube.com/watch?v=zNVFP8Gg74Y -Blogs- Paul Dow (Traverse), TravMonkey - http://www.travmonkey.com Jo Yee - http://candidsbyjo.com, http://instagram.com/candidsbyjo Urban Pixxels - https://www.urbanpixxels.com -YouTube- Brendan Van Son - https://www.youtube.com/user/bvans890 Master Wong - https://www.youtube.com/user/138mws Backpacking Bananas - https://www.youtube.com/user/RizzoBrush Calum McSwiggan - https://www.youtube.com/user/eatgaylove Hannah Witton - https://www.youtube.com/user/hannahgirasol Laur Bubble - https://www.youtube.com/user/Laurbubble Fancy listening to the audio offline? Subscribe to our podcast version on iTunes ► https://itunes.apple.com/gb/podcast/traversetalks/id1260789691 Subscribe to Our Channel for news episodes of #TraverseTalks ► https://www.youtube.com/channel/UCqzXz_ozBfgImIDLAUGBqqg Find Traverse online here: http://www.traverse-events.com https://twitter.com/TraverseEvents https://www.facebook.com/groups/473644732678477 https://www.facebook.com/traverseevents https://www.instagram.com/traverseevents If you're an expert in your field and think you'd be a good fit as a guest on #TraverseTalks drop the team an email at info@traverse-events.com

Enteratec, tecnología cotidiana y cozas
Capítulo 60. SocialBlade, ganar dinero con Youtube

Enteratec, tecnología cotidiana y cozas

Play Episode Listen Later Oct 7, 2015 11:24


Si te preguntas cuanto y cómo ganan dinero los youtubers en sus canales, puedes curiosear estos datos con la web de la que hablamos en el capítulo de esta semana, http://socialblade.com . Avisamos que hay datos de ingresos que ponen los pelos como escarpias. Por otro lado disfrutamos de los comentarios e interacciones con los oyentes en relación a capítulos anteriores. Entre las recomendaciones de los oyentes, Carlos Villar nos recomienda como alternativa para compartir archivos Synology Cloud Station Métodos de contacto Como siempre, para cualquier cosa, recordad, nos podéis encontrar en Twitter con las cuentas @Enteratec_com, @Materron y @Kashopi. Enviadnos vuestras consultas tanto aquí como en comentarios en el blog o en el formulario de contacto del blog. La música del podcast: Intro: Lucky_One del artista George_Woods. Métodos de contacto: Funny_Children_s_Song del grupo Akashic_Records Feed del podcast: https://enteratec.com/consultorioenteratec.xml.rss

song tulo ganar dinero avisamos social blade carlos villar enviadnos enteratec
MHFCommunity's Podcast
MHFCommunity Podcast #2

MHFCommunity's Podcast

Play Episode Listen Later Sep 29, 2012 23:43


The guys talk about their possible YouTube partnership with SocialBlade and RPM Networks.