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Most people think clients quit the gym because they're lazy, but the truth is far more surprising. In this episode of Sweat Success, Jason Moore, founder of Spren and Elite HRV, reveals how AI and cutting-edge biometric tech are transforming the way coaches and gym owners keep clients engaged, motivated, and coming back.From breaking the myth that exercise alone drives weight loss, to shifting the focus from “losing fat” to building muscle, Jason uncovers the real levers for retention and long-term client success. You'll also hear how AI can augment (not replace) coaches, deliver personalized feedback 24/7, and eliminate the gym intimidation factor that keeps 75% of people from even walking in the door.
In this episode, we catch up with Miguel Jurado, with PushPress, and discuss his journey from being a gym owner to working with PushPress, a gym management software company designed for gym and academy owners. Miguel emphasizes the importance of automation, effective lead management, and member engagement strategies. Miguel shares insights on the value of community in fitness, the role of technology in Jiu-Jitsu schools, and the significance of onboarding new members effectively. We also discuss BJJ competitions, CGI, UFC BJJ, concluding with advice for gym owners on seeking help and support.You can learn more about Miguel & Push Press here → @miguelgjurado, @pushpress or www.pushpress.comChapters00:00 The Journey of a Jiu-Jitsu Competitor00:44 Introduction to PushPress and Its Mission02:14 Understanding Gym Management Software05:05 The Importance of Automation in Gym Management09:00 Lead Management and Engagement Strategies12:52 Transitioning from Gym Owner to Software Executive16:27 Coaching and Supporting Gym Owners19:54 The Need for Outlets in Adult Life21:34 PushPress: Software for All Gym Sizes25:32 Engagement Strategies: The Committed Club28:51 Balancing Competition and Community in Jiu-Jitsu37:31 The Importance of Kids Programs in Fitness39:00 Creating a Welcoming Environment for New Members45:04 The Importance of Fundamentals in Jiu-Jitsu49:55 The Evolution of Jiu-Jitsu Competitions58:32 The Future of Jiu-Jitsu and Its Popularity01:13:48 Advice for Jiu-Jitsu Business OwnersDr. Archie's Groundwork Chiropractic is officially open and servicing clients. Book your next appointment using the links below!IG: @groundworkchiropracticW: www.groundworkchiropractic.comThe BizJitsu Podcast is sponsored by Union Staffing Group, a full-service boutique recruitment firm that unites great companies with high-performing sales, marketing, and operational talent. Follow us on Instagram: @BizJitsu_Podcast | @vincepacleb | @archie_daneKeywordsJiu-Jitsu, PushPress, gym management, automation, member engagement, fitness community, coaching, technology, retention strategies, competition
In this eye-opening episode of the “NASM-CPT Podcast,” host, and NASM Master Instructor, Rick Richey, pulls back the curtain on gym ownership, sharing a raw and honest account of the unexpected hurdles he recently faced while opening a new gym location in New York City. With his signature blend of humor and candor, Rick walks listeners through a chaotic week filled with blown HVAC units, last-minute installation marathons, confusing ductwork discoveries, and the ever-mounting costs that come with running a fitness facility. Rick doesn't sugarcoat the reality: being a gym owner isn't just about the perks or the dream of setting your own hours—it's about dealing with real, sometimes relentless, problems. He recounts waking up to a flurry of urgent texts, locked gym doors, broken equipment, and the relentless stress of trying to keep multiple locations running, all while supporting trainers and clients. This episode isn't just a cautionary tale but a roadmap for aspiring gym owners. Dr. Richey offers invaluable advice on building a robust business plan, budgeting for capital and operational expenses, and mentally preparing for the inevitabilities that can—and will—go wrong. Whether you're a personal trainer dreaming of your own studio or just curious about the behind-the-scenes of fitness entrepreneurship, this episode delivers heartfelt lessons, practical strategies, and a much-needed reality check. Tune in and discover what it really takes to thrive in the fitness industry when the unexpected strikes. If you like what you just consumed, leave us a 5-star review, and share this episode with a friend to help grow our NASM health and wellness community! The content shared in this podcast is solely for educational and entertainment purposes. It is not intended to be a substitute for professional advice, diagnosis, or treatment. Always seek out the guidance of your healthcare provider or other qualified professional. Any opinions expressed by guests and hosts are their own and do not necessarily reflect the views of NASM. Introducing NASM One, the membership for trainers and coaches. For just $35/mo., get unlimited access to over 300 continuing education courses, 50% off additional certifications and specializations, EDGE Trainer Pro all-in-one coaching app to grow your business, unlimited exam attempts and select waived fees. Stay on top of your game and ahead of the curve as a fitness professional with NASM One. Click here to learn more. https://bit.ly/4ddsgrm
Tired of wearing every hat in your gym? AI can handle repetitive tasks so you can focus on the work only you can do. Today on “Run a Profitable Gym,” Chris Cooper explains how gym owners can use artificial intelligence to automate their businesses without losing the human touch that gyms need. He walks through the three-step process of systemize, optimize, automate—explaining that many gym owners fail to use AI successfully because they're trying to automate broken or undefined processes.Once solid systems have been optimized, gym owners can use AI for basic customer service, habits coaching, inventory management and similar tasks, which frees up their time for high-value work.Coop also shares specific tools Two-Brain gyms are already using, from Garmin Clipboard for tracking athlete data to ManyChat for nurturing leads.Check out the full episode to learn which tasks to automate first in your gym so you can start buying back your time. LinksGym Owners UnitedBook a Call 3:02 - AI for ops and systems8:05 - AI for inventory management15:21 - AI for habit-based coaching18:37 - AI for marketing & brand25:38 - Massive opportunity for gym owners29:39 - Culture, community & identity
Looking for help with raising your rates? Get BFU's playbook for raising prices so you can charge what you're worth while minimizing client pushback. Includes step-by-step instructions and email templates you can copy and paste. Get it HERE. Here are 3 ways to get more BFU in your life Follow BFU on Instagram HERE Subscribe to Mark's YouTube channel HERE Pick up a copy of Mark's book HERE Are you a gym owner doing more than $15k/mo looking to grow your gym in the next 90 days? Learn more about the Unicorn Society HERE.
Overwhelmed by business advice and the mountains of fix-your-gym resources?That's common, and overwhelm kills action. To help, Chris Cooper walks through six of his books for gym owners and helps you choose the one that will help you get big-time results today.
What if burnout wasn't the real problem… but losing touch with who you are?In this powerful episode of Sweat Success, we sit down with Dr. Diana Hill, clinical psychologist, bestselling author, and expert in values-based leadership, to unpack the emotional and psychological toll of being a high performer.If you're a gym owner, coach, or business leader who feels stuck, overwhelmed, or like you've lost the spark that once drove you: this conversation is for you.____________________________________________________________________________________________✨ Visit Dr. Diana's website, courses and books: https://drdianahill.com/
Boxing coach Ben Savva steps into the Proper True Yarn hot seat and delivers a wild, raw yarn about his early days owning a gym in the UK—when Saturday nights meant beers, benders, and busted glass bottles. From stripper showdowns and ego-fuelled missteps to the haunting consequences of a mate's psychotic break, Ben unpacks the chaotic turning point that led him to sell up and move to Australia. It's a story of ego, madness, redemption, and the moment a crate of beers flying through a gym changed everything.#ProperTrueYarn Hosted on Acast. See acast.com/privacy for more information.
Coaching Reframe for Fewer Client Headaches
Interested in Leadership Society? Email Mark or Michael to learn more. Here are 3 ways to get more BFU in your life: Claim your FREE copy of Gym Marketing Secrets HERE Follow BFU on Instagram HERE Subscribe to MF's YouTube Channel HERE Are you a gym owner with 30+ clients per month looking to grow in the next 90 days? Then you might just be a few strategies away from adding $5k-$10k/month or more. Book your FREE Brainstorm Call HERE.
Ready to grow your clientele & revenue? Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work. https://info.patrigsby.com/20-client-generators Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! https://patrigsby.com/weeklyclientmachine Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! https://patrigsby.com/feh --- Smart Business Strategies: Learn, Adapt, Succeed | Insights from a Veteran Entrepreneur In this episode, Pat discusses the importance of learning from others in the industry while adapting their strategies to suit individual business needs. Sharing personal experiences, he highlights how borrowing ideas from successful people across various sectors can propel businesses to new heights. By blending these insights with unique circumstances and preferences, business owners can achieve greater success and efficiency. Tune in for actionable advice on balancing imitation with innovation, and why it's crucial to leverage proven methods for faster growth. 00:00 Introduction: Borrowing Ideas in Business 00:48 Learning from Industry Leaders 02:40 Adapting Ideas to Your Unique Business 03:43 Avoiding Common Pitfalls 04:47 The Importance of Personalization 06:13 Conclusion: Learn, Adapt, and Succeed
Tired of watching small mistakes drain your gym's profits? Here's how to stop paying the “dumb tax” once and for all.In this episode of “Run a Profitable Gym,” Chris Cooper explains how seemingly small business mistakes compound into million-dollar losses over time. More importantly, he tells you how to stop making these gym-sinking errors.Coop presents three types of mistakes that destroy gym profitability:Compounding problems get worse over time. Example: hiring without proper training systems.Delaying problems punish you for procrastinating. Example: avoiding necessary price increases.Mounting problems are fueled by the increasing momentum of repeated errors. Example: dumping more members into a gym with a broken pricing model.Chris also gets brutally honest about his own expensive mistakes as a gym owner, and he calculates the real cost of inaction and poor systems so you can see how errors affect P&L statements.Tune in for the full breakdown and then take action before profit-killing mistakes put you on the path to bankruptcy.LinksGym Owners UnitedBook a Call 0:01 - Intro1:39 - Compounding problems7:59 - Delaying problems11:43 - Mounting problems14:58 - What's the cost of change?
Tai Kyon, owner of one of New York's most successful F45 studios, reveals how he turned his startup gym into a $100K/month powerhouse, without ads or gimmicks. Formerly a 275-pound tech executive, Tai's personal transformation fuels a studio culture built on empathy, excellence, and elite service. Today, his team leads the most positively reviewed F45 franchise globally, powered by a $250/month kindness budget and a mindset rooted in “unreasonable hospitality.” In this episode, Mike Arce covers how Tai mapped every member touchpoint, from the first walk-through to cancellation, to eliminate friction and create delight. From snow removal and childcare to handwritten holiday cards and birthday celebrations, this is a masterclass in how small moments drive massive results. If you're ready to build a gym experience tailored to the customer that sells itself, this episode is for you. Chapters (00:00) Introduction (03:18) Tai's 100 LB Weight Loss Wake-Up Call (08:15) Stoicisms major Impact on Tai's Life (12:04) Random Acts of Kindness: The $250 KPI Explained (21:09) Mapping the Member Journey To Remove Friction (27:44) Specifics of Tai's Unique Onboarding Process (32:23) Why This F45 Is The Highest Rated In Network (44:36) The Importance Of Creating Intangible Moments (51:46) Time Is the Most Valuable Currency To Share Ready to GROW your GYM? Schedule a free call to learn how we can help: https://loudrumor.com/discover Get Mike's Book... The Standard Is You: The Gym Employee's Guide to Winning in Work, Life, and Leadership: https://a.co/d/atZ70dA More From Loud Rumor Website: https://www.loudrumor.com/ Instagram: https://www.instagram.com/loudrumor LinkedIn: http://www.linkedin.com/company/loud-rumor Facebook: https://www.facebook.com/boom.loudrumor Twitter: https://twitter.com/LoudRumor
Megan Banahan is a fitness coach, gym owner, and online trainer whose mission is to help everyday people achieve extraordinary results—without resorting to fad diets or gimmicks. Based in County Longford, Ireland, Megan is the founder of Megan Banahan Fitness, a thriving wellness community built around real conversations, consistent action, and sustainable change. A great chat with a wonderful person about what it takes to set up your own gym business (in Ireland in particular) Timestamps (subject to change by 2-4 minutes based on your podcast app of choice) 00:00 Introduction to Building a Gym and Hybrid Business 01:00 Megan's Journey: From Technician to Gym Owner 03:02 Challenges and Lessons in the Early Days of the Gym 05:54 Trial and Error: Finding the Right Class Structure 08:54 Scaling the Business: Hiring Coaches and Managing Energy 11:55 Transitioning to Online Coaching: The Pull to Digital 14:01 Building the Sustainable Fat Loss Program 18:13 The Role of Social Media and Podcasting in Business Growth 21:57 Creating Community: The Importance of Engagement 23:46 Running Club: Building a Local Community 26:03 Filtering Ideas: Testing and Pivoting in Business 30:08 Goal Setting: Balancing Personal and Business Objectives Today's podcast is sponsored by my business mentorship program: https://briankeanefitness.com/mentorship-and-business-coaching (Website) https://meganbanahan420.lpages.co/website-page (Instagram) www.instagram.com/meganbanahanfitness (Facebook) https://www.facebook.com/mbstrengthfitness (Youtube) Megan Banahan Fitness - YouTube (Podcast) https://open.spotify.com/show/0kTWQtSF8qGtQDsNA1s5wU?si=2b2da994b1fc4315&nd=1&dlsi=1f1d22c9ab0540df
#279 We've been sold the idea that more is always better — more clients, more revenue, more hustle. But is growth always a win? In this episode, I break down the truth about business growth and share 3 powerful lessons that will help you scale smarter, avoid burnout, and build a business that actually supports your life. Here's what we cover: The trap of revenue growth without profit Why bigger isn't always better How to pursue focused, aligned growth that lasts Whether you're just starting to scale or deep in the trenches, this episode will help you pause, reflect, and grow the right way.
What do you think? Could you pull this off if you had to, right now? —-------------------------------------------------------------------------------------------------------------I solve problems in your business and make you more money. Guaranteed. For over a decade I've been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan and empower them to execute the strategy.Stop wishing your business problems are going to magically go away. Invest in your business and let me solve your problems and optimize your business fast and efficiently. We'll work together daily/weekly, with a monthly call until the problem is solved and then I want you to fire me. Because this is YOUR business, I'm just here to solve a specific problem and then get out of your way.Learn more about what it's like for us to work together.—-------------------------------------------------------------------------------------------------------------Want to increase your business IQ by 100x for only $50? Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry and then lets you decide which ones to install in your business.New courses are added every month. www.microgymuniversity.com —-------------------------------------------------------------------------------------------------------------Need help leasing or buying a building?I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more.If you're looking for help with your next lease or if you want us to help you along the journey of buying a building - head over to www.gymrealestate.co and book a Discovery Call.—--------------------------------------------------------------------------------------------------------------Elevate Your Coaching and Program Design w/ TeamBuildrTeamBuildr is a strength & conditioning software for performance coaches who want to efficiently build workout programs for their athletes and clients. Their platform was designed to make the life of a strength coach easier when it comes to building workouts, monitoring athlete recovery, and tracking workout data.They are currently offering a 30-day free trial when signing up with code “WTF”.—--------------------------------------------------------------------------------------------------------------Inexpensive Member Management Software That Doesn't SuckGymStudio is a gym and studio management software for businesses that want to deliver a frictionless member experience. Their intuitive platform was designed to re-think how traditional gym management platforms organize memberships, payments, schedules, bookings, and more. GymStudio is utilized by small and medium-sized fitness businesses ranging from strength and conditioning gyms to yoga and Pilates studios around the world. They offer a 14-day trial and a concierge "transition service" when switching from another gym management platform. This all-in-one platform provides this and much more for less than $150 per month.
A must-listen for gym owners planning a fall nutrition challenge. Inside this episode, we walk through the proven Healthy Steps Nutrition framework that's helped over 5,000 coaches launch successful challenges that boost engagement, drive results, and convert participants into long-term clients. You'll learn: ✅ The overall fall nutrition strategy for maximum impact ✅ The best time to launch your challenge to increase engagement and conversion ✅ How long your challenge should be (and why it matters) ✅ Answers to the most common questions gym owners ask when planning a challenge
Selling your gym without professional help often leads to costly mistakes, legal issues, and missed opportunities that can reduce your sale price significantly. Visit https://www.wesellgyms.com/sell-your-fitness-business/exp/ for more info. We Sell Gyms City: Austin Address: 4515 Menchaca Rd Website: http://www.wesellgyms.com
Get more leadership insights and behind-the-scenes tips: Follow Business Tips for Gym Owners by Clicking HereAttend the event virtually or in person and keep leveling up your leadership game: Reserve your spot here or email tom@vincegabriele.com if you have questions. Ever wonder how the most effective leaders get their teams to produce results without leaving a trail of resentment behind? In this episode, we unpack the real-world strategies behind leading with clarity, building trust, and creating accountability—without becoming the boss everyone avoids in the break room. If you want a team that delivers and respects you, this conversation is your cheat code. 5 Key Points from the CallClear Expectations Are Everything: Fuzzy goals create confusion. Great leaders communicate exactly what success looks like and check for understanding—no assumptions allowed.Accountability Without Micromanaging: You don't have to babysit adults. Learn how to install accountability systems that free you from chasing people down while keeping standards sky-high.Leading with Empathy (Not Weakness): Empathy doesn't mean letting standards slide. It means you understand your team's perspective—and still hold them to what matters.Why “Nice” Isn't the Same as “Respected”: If you're always trying to be liked, you'll end up resented. This episode breaks down how to earn respect by making the hard calls with integrity.The Secret to Sustainable Motivation: Hype fades. Purpose lasts. Discover how to connect daily tasks to the bigger mission so your team stays driven even when things get hard. Get more leadership insights and behind-the-scenes tips: Follow Business Tips for Gym Owners by Clicking HereAttend the event virtually or in person and keep leveling up your leadership game: Reserve your spot here or email tom@vincegabriele.com if you have questions. If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!
#277 Most gym owners focus on sales, revenue, and growth but the real question is: Are you actually building wealth? In this episode, we break down average and median net worth by age so you can see where you stand and what to do next. I'll also share why most gym owners fall into the trap of focusing on income while ignoring the true scoreboard: net worth. Whether you're ahead of the curve or just getting started, this episode will help you take your next step toward lasting financial freedom. What You'll Learn: The difference between average and median net worth (and why it matters) Net worth benchmarks by age (U.S. data) Why gym owners often have high income but low wealth Simple steps to increase your net worth starting today Links & Resources: Want help building real wealth from your gym? Let's chat: Book a call here.
What if the secret to more leads wasn't just more ads, but the way your message shows up everywhere?Welcome to Gym Marketing Made Simple—where marketing meets clarity, and client growth is finally within reach. This show is your go-to resource for making smart, straightforward moves to grow your gym and increase revenue without getting lost in complex tactics.Episode Highlights:In this episode, David Rubin, owner of Courage Fitness in Durham, NC, shares how his gym went from 30 organic leads a month to over 80 and how pairing paid ads with a clear, consistent message helped drive over $83,000 in monthly revenue. He discusses the halo effect of advertising, the importance of message alignment across all platforms, and how gym owners can utilize both automation and a human touch to nurture leads effectively.Key Insights:Paid ads don't just bring in paid leads—they also boost organic traffic when done right.A consistent message across your website, social media, and ads builds trust and improves conversions.The halo effect of ads enhances brand awareness and amplifies its impact across all channels.Automation is helpful, but keeping it personal is what makes clients feel seen.A high barrier to entry (like personal training) can attract better-quality leads.Manual tracking gives clearer insights into the sales journey.A diversified marketing strategy is more sustainable than relying on one source.Long-term gains often come from short-term patience and consistency.Episode Chapters:00:00 Intro01:40 Dave Rubin's Client Experience and Success.05:04 The Halo Effect and Marketing Strategy.23:15 Lead Nurturing and Sales Process.23:46 The Role of Technology and Personal Touch.28:33 Advice for Gym Owners on Paid Marketing.If this episode has helped spark new ideas for your gym's growth, please share it with someone who needs it, or join the conversation with us. Marketing doesn't have to be overwhelming when you're not doing it alone.Thanks for tuning in to Gym Marketing Made Simple. We're grateful to have you here. Make sure to catch the next episode—we're just getting started.
Get the Raise Your Rates Playbook HERE. Here are 3 ways to get more BFU in your life: Claim your FREE copy of Gym Marketing Secrets HERE Follow BFU on Instagram HERE Subscribe to MF's YouTube Channel HERE Are you a gym owner with 30+ clients per month looking to grow in the next 90 days? Then you might just be a few strategies away from adding $5k-$10k/month or more. Book your FREE Brainstorm Call HERE.
In this episode of Champ Talk with Branden Hudson, Branden and co-host Chet discuss a wide array of topics central to running a successful gym and fostering a thriving community. They touch on the importance of a welcoming environment, effective teacher-student relationships, and maintaining authenticity. The conversation also delves into the challenges of balancing competitive sports culture with gym inclusivity, and the significance of charging appropriate prices that reflect the value provided. By sharing their personal experiences and insights, Branden and Chet offer invaluable advice for gym owners aiming to enhance their business practices while promoting a culture of abundance and growth.00:00 Welcome and Introductions00:28 Shoutout to Corey Adamo01:10 Sponsorship and Support01:55 The Importance of Reviews03:47 Gym Talk and Success Tips04:57 Community and Competition13:14 Welcoming Environment in Gyms20:11 Navigating Gym Politics and Awkward Conversations21:51 The Importance of Authenticity in the Fitness Industry23:58 Challenges Faced by Gym Members and Owners27:46 Balancing Attention Between New and Long-Term Members32:44 The Role of Competitors and Their Impact on Gym Culture36:34 Setting the Right Price for Your Gym Services42:01 Final Thoughts and Encouragement for Gym Owners
See Vince and the SPF Team live on July 18th & 19th inside Gabriele Fitness!Click the link to learn more: https://events.vincegabriele.com/july2025 In this episode, Vince breaks down 7 simple but powerful lists every gym owner needs to grow their business, improve relationships, stay productive, and define success. It's all about having clear targets and consistently working your lists to stay on track. The 7 Lists:Power List – 3-5 key tasks you must complete daily.Spouse List – Focus on what you love, not what annoys you.Former Clients – List of people to re-engage monthly.Client Frequency – Track how often clients train and upsell.Angel List – Local businesses to partner with.Project List – Active projects (3-7 max) you're working on.Success Criteria – Your personal definition of success. See Vince and the SPF Team live on July 18th & 19th inside Gabriele Fitness!Click the link to learn more: https://events.vincegabriele.com/july2025 If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!
Come meet Vince and the SPF Team at his Live Mastermind Event, July 18-19. Tickets are selling fast. Click below to learn more:https://events.vincegabriele.com/july2025 In this episode of Business Secrets for Gym Owners, Vince shares a powerful, real-time example of leveraging joint ventures to grow a gym business. He walks through a coaching session with a new gym owner launching from his garage to his first gym location, tapping into a golden partnership opportunity with his wife's dance studio. Vince breaks down the email campaign he personally wrote for this joint venture, highlighting the storytelling, offer structure, and copywriting nuances that make it effective. He also dives into using ChatGPT to generate hyperlocal joint venture lists, emphasizing that while ads are great, nothing beats the power of strategic alliances. The episode wraps up with a passionate pitch for the upcoming July Mastermind event and a heartfelt message about personal growth, mindset, and building a business that creates freedom. 5 Key Points:The Power of Hyperlocal Joint Ventures:Vince showcases a live example of partnering with a dance school (owned by the gym owner's wife) to drive pre-sale signups, proving that trusted community relationships can outperform cold ads.Crafting Irresistible Offers Through Storytelling:He shares the exact email he wrote in the wife's voice, using humor, relatability, and scarcity to make the offer compelling (75% discount for the dance school's parents).ChatGPT as a Business Development Tool:Vince gives his exact ChatGPT prompt to generate a highly targeted list of potential joint venture partners, making the once tedious "angel list" process much faster and more productive.Strategic Partnerships Trump Paid Ads Alone:While paid ads are useful, Vince drives home that joint ventures often bring in higher-quality leads, better conversion rates, and stronger community ties.It's About More Than Just Business Growth:The episode closes with a heartfelt reminder that gym ownership is about creating a better life—more freedom, more involvement with family, and becoming the best version of yourself, not just stacking cash. Come meet Vince and the SPF Team at his Live Mastermind Event, July 18-19. Tickets are selling fast. Click below to learn more:https://events.vincegabriele.com/july2025 If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!
Looking for help with raising your rates? Get BFU's playbook for raising prices so you can charge what you're worth while minimizing client pushback. Includes step-by-step instructions and email templates you can copy and paste. Get it HERE. Here are 3 ways to get more BFU in your life Follow BFU on Instagram HERE Subscribe to Mark's YouTube channel HERE Pick up a copy of Mark's book HERE Are you a gym owner doing more than $15k/mo looking to grow your gym in the next 90 days? Learn more about the Unicorn Society HERE.
Knowledge won't grow your gym—action will.In this episode, Two-Brain founder Chris Cooper explains how to close the gap between learning and doing so you can move your business forward.For gym owners, the cost of inaction is high: wasted payroll, lost revenue, clogged marketing funnels and low retention. Chris has seen thousands of gym owners get stuck in a cycle of compounding mistakes—not because they lacked information but because they didn't have someone to help them sort through the info and figure out what to do "right now."The solution? Building a clear plan for your gym with an expert mentor who will tell you exactly what to do and hold you accountable for doing it.If you've been consuming videos, blogs and books without making progress in your business, tune in to find out what separates growing gyms from stagnant gyms.LinksGym Owners UnitedBook a Call 0:32 - The implementation gap1:31 - The cost of inaction3:54 - How mistakes compound4:49 - Value of an outside perspective7:38 - Why Chris still has mentors
Join Vince and the SPF crew live this July click below to get your seats before they sell out! https://events.vincegabriele.com/july2025 In this episode of Business Secrets for Gym Owners, Vince Gabriele shares five proven "money bombs"—simple strategies that have helped real gym owners generate up to $60,000 (or more) in new revenue, often from just one move. Whether your gym is stuck, stagnant, or doing well and ready to scale, these ideas are about finding the right move for your situation. Vince breaks down each strategy with stories, math, and mindset—so you can take what fits and put it to work starting tomorrow. The 5 Ideas to Add Up to $60K at Your Gym:Raise Your Prices on Current Members→ The fastest path to $4K/month in pure profit—and why the fear is all in your head.Run a Referral-Based 6-Week Challenge→ Engage your current members, generate referrals without ads, and reignite your community.Launch a Referral Gift Card Campaign→ Give your members a reason (and the exact words) to bring in friends—with physical or digital gift cards.Do a Reactivation Campaign→ A forgotten goldmine. Former clients aren't mad—they're just waiting for you to invite them back.Run a Paid-in-Full (PIF) Campaign→ Inject fast cash from loyal members who love to save. Offer a yearly PIF at a discount, and boom—instant margin.Join us live this July at the SPF Mastermind event :Click here: https://events.vincegabriele.com/july2025 If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!
Get our free list of Best Offers for your Gym HERE. Here are 3 ways to get more BFU in your life: [NEW] Claim your FREE copy of Gym Marketing Secrets HERE Follow BFU on Instagram HERE Subscribe to MF's YouTube Channel HERE Are you a gym owner with 30+ clients per month looking to grow in the next 90 days? Then you might just be a few strategies away from adding $5k-$10k/month or more. Book your FREE Brainstorm Call HERE.
Owning and operating a Brazilian Jiu Jitsu school is both a labour of love and a huge responsibility. Speaking from 10 years of experience running my own academy, I talk about the biggest myths that I heard surrounding gym ownership. Some topics of discussion are kids programs, building customer loyalty (the right way), ordering gear overseas, building profit, and big name affiliations. Maybe this episode turned into a bit of a venting session, but I think you will find it interesting nonetheless. Please leave a review, subscribe, like, share, and comment if you can. It really helps to grow the show!Contact/Support The Show:Website: ejjp.showInstagram: https://www.instagram.com/theeverydayjiujitsupodcast/TikTok: https://www.tiktok.com/@ejjpodEmail: ejjpod@gmail.com On Guard Online Academy: https://onguardbjj.com/p/online-academy Zara Can Do Jiu Jitsu! https://books.friesenpress.com/store/title/119734000253392052/Matt-Kwan-Zara-Can-Do-Jiu-Jitsu%21 The Everyday Jiu Jitsu Podcast Store: https://my-store-ee3230.creator-spring.com/ Make a donation to my PayPal account: matt@onguardbjj.com
#273 In this episode, I share the story of two gym owners. One thriving and one struggling and what made the difference. If you've ever felt the pressure of not knowing where your money is going or wondered how to create more financial peace in your business, this one's for you. We'll break down 5 simple but powerful ways to lower money stress without needing a finance degree or a million spreadsheets. Here's what you'll learn: How to decide what you actually want and build a goal-setting rhythm that sticks Why your personal finances (and spouse communication!) matter more than you think The car analogy that will change how you look at your business finances What the rearview mirror can teach you (P&L, balance sheet, spending patterns) How to use your windshield to forecast, plan, and drive with confidence You'll also hear the phrase I repeat all the time: "If you don't manage your money, it will manage you."
What does it take to turn a passion for fitness into a thriving business—and then franchise it successfully across the country? In this episode of the Second Act Success Career Podcast, host Shannon Russell sits down with Devan Gonzalez, fitness entrepreneur and co-founder of Strive 11 Fitness, to explore how he turned his love of coaching into a six-figure in-person training business and later launched a successful gym franchise.Devan shares how mindset shaped every step of his journey—from being a 13-year-old martial arts instructor to opening his own gym during the pandemic and expanding into multiple locations through franchising. This conversation covers the real truth behind franchising a business, why mindset is everything, and how betting on yourself is often the safest risk you can take.Whether you're dreaming of quitting your 9-5, opening a brick-and-mortar business, or scaling your current idea, this episode is packed with advice to help you take the leap with clarity and confidence.Key Takeaways:Why time is your most valuable asset when launching a businessThe difference between franchising and licensing—and which one fits your goalsHow to adapt your business model as you growTips for negotiating lease terms and working with landlordsThe role of mindset in overcoming fear, failure, and building long-term successHow to support franchisees with real estate, branding, and operations from the startSHOW NOTES:https://secondactsuccess.co/196Connect with Devan Gonzalez:https://www.strive11fitness.com/https://www.facebook.com/devangonzalez.officialhttps://www.instagram.com/devan.gonzalez/https://podcasts.apple.com/us/podcast/the-mindset-cafe/id1650827999-------- You are listening to the Top 2% globally ranked podcast Second Act Success!READ Shannon's Book - Start Your Second Act: How to Change Careers, Launch a Business, and Create Your Best Life at https://startyoursecondact.com. Book a FREE Strategy Call with host and business coach Shannon Russell - https://www.calendly.com/second-act-success/coaching-strategyFREE Resourceshttps://secondactsuccess.co/resourcesLISTEN to the How To Quit Your Job and Start A Business Podcast! https://secondactsuccess.co/listenLET'S CONNECT!Instagram - https://instagram.com/secondactsuccessFacebook - https://www.facebook.com/secondactsuccess.coTikTok - https://www.tiktok.com/@secondactsuccessFREE Resources - https://secondactsuccess.co/resources REVIEW & SUBSCRIBE THE PODCAST!
Grab your seat to attend my live Mastermind Event inside of my gym on July 18th and 19th before tickets sell out! Click here to learn more: https://events.vincegabriele.com/july2025 Leo's back in the saddle and Vince couldn't wait to roast him. Between the jabs, they dropped serious gold for gym owners dealing with real-life business headaches. This episode covers the kind of marketing that actually works, how to keep your JV partners close, and what to do when a toxic trainer is great with clients but wrecking your culture. 5 Key Topics CoveredPost This WeeklyClient success stories. Social proof is the king of content—use it often, reuse it, and watch your marketing punch harder.JV Rule #1Stop asking what they can do for you. Start helping them win. That's how you build JV partnerships that actually last.Toxic All-Star?If a rockstar coach is killing your culture, they've gotta go. High performer or not—culture wins every time.Testimonial TacticsSelfie videos, emails, repurposed posts—Vince breaks down simple ways to put your client wins to work.Consistency > ClevernessWeekly proof that your gym gets results builds trust faster than fancy offers. Just show up and show off. Grab your seat to attend my live Mastermind Event inside of my gym on July 18th and 19th before tickets sell out! Click here to learn more: https://events.vincegabriele.com/july2025 If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!
Bulletproof Your Business: Legal Essentials Every Gym Owner Needs Happening June 3rd Sign up HERE. Here are 3 ways to get more BFU in your life: [NEW] Claim your FREE copy of Gym Marketing Secrets HERE Follow BFU on Instagram HERE Subscribe to MF's YouTube Channel HERE Are you a gym owner with 30+ clients per month looking to grow in the next 90 days? Then you might just be a few strategies away from adding $5k-$10k/month or more. Book your FREE Brainstorm Call HERE.
In part 3 of our leadership series with Sasha Mirkovich, we break down the 5 Levels of Leadership every CrossFit Affiliate Owner needs to understand to build a strong, aligned team. If you want to scale your impact and create a gym culture that lasts, it starts with developing leaders—not just Coaches.---
Become an FBP Insider! Learn more on Patreon. We're bringing you a brand-new series of LIVE online events created specifically for fitness business owners, managers, and coaches who want to sharpen their skills and grow their business - Learn More! In this episode of the Fitness Business Podcast, host Justin ‘JT' Tamsett engages with storytelling expert Danielle Krischik to explore the vital role of storytelling in fitness marketing. They discuss how stories create emotional connections, the neuroscience behind storytelling, and the importance of crafting a compelling brand narrative. Danielle emphasizes the power of employee stories and how they can enhance customer experience. The conversation culminates in actionable steps for gym owners to activate their stories for greater impact. Also hear from Dr Patrick Porter about what Brain Tap is and how you can use it to have better rest, more resilience and better overall wellbeing. Key highlights from the episode: - Storytelling Drives Business Results: The episode highlights how stories are remembered far more than facts and can significantly boost marketing effectiveness, conversion rates, and even pricing power for fitness businesses. - Different Types of Stories Matter: The discussion explains the importance of distinguishing between brand stories, member transformation stories, and staff stories, emphasizing that each plays a unique role in building trust, authenticity, and emotional connection. - Storytelling Builds Culture and Performance: Sharing stories within the team helps foster a strong, connected workplace culture, improves staff retention and engagement, and ultimately enhances the overall experience for both employees and members. Leave us a voicemail! Leave a rating on Spotify or Apple Podcasts. Quotes: "The brain likes to stay in lazy mode." - Dr Patrick Porter "Authenticity is key in storytelling." - Danielle Krischik "Money is an outcome, not a purpose." - Danielle Krischik Resources: Be an FBP Insider on Patreon Fitness Business Podcast's LinkedIn Community Mystery Shopping for Fitness Businesses - Website Danielle Krischik - LinkedIn, Podcast, Instagram Knight Agency - Website Danielle's Book Recommendation: Building a Story Brand by Donald Miller Matt Spears Live Event: Finance for Fitness Success - Register Here Wise Words: Dr Patrick Porter - Website, LinkedIn, Facebook, Instagram Dr Patrick Porter's Book - Thrive in Overdrive Buy Your Headset Using our Link! Merch Sponsor: Be a Merch Sponsor - Here REX Roundtables: Website - www.REXRoundtables.com Email - Eddie@REXRoundtables.com Leadership Academy – www.REXLeadershipAcademy.com Trusted Suppliers: Matrix Performance Foods Myzone MXM Metrics MAX Members About Your Host: Justin "JT" Tamsett is a fitness industry veteran with over 30 years of experience who aims to reduce global healthcare costs by promoting physical activity. Through his company Active Management, he provides business coaching to fitness entrepreneurs, leads 8 REX Roundtables in the US and Australia, and has spoken at over 40 conferences across 23 countries. His ultimate goal is to create a world of opportunity for his daughter Zoe by helping more people move and stay healthy, while empowering gym owners to build successful businesses that contribute to a healthier society Related: storytelling, fitness marketing, emotional connection, brand story, employee engagement, neuroscience, gym owners, marketing strategies, customer experience, business growth Please note: We only recommend products we care about (affiliate links support our free content). Thank you for your support!
If your gym isn't paying you at least $100,000 a year, you need to listen to this podcast—or check it out on YouTube to see the visuals.Chris Cooper shares the six reasons gym owners fail and provides the tools fitness entrepreneurs need to solve these problems.Coop was a struggling gym owner, too, and this is the exact video that would have saved him 15 years ago when he was struggling to pay the rent as an overworked, underpaid gym owner.The data-backed, battle-tested resources in this video have:Helped over 2,700 gym owners take home 24.9 percent more than the average gym owner.Produced almost 300 gym owners who earn six figures or more.Minted almost 60 new millionaires.There's no catch. Two-Brain leaves no gym behind. These resources are designed to give you a few quick wins and help you build momentum. Get our A+, gym-saving resource package today.To move faster and accomplish your goals sooner, work with a mentor. A mentor analyzes your business and tells you exactly what to focus on right now so you don't get overwhelmed.Because all the knowledge in the world is useless without action.LinksFree Tools Package for Gym OwnersBook a Strategy SessionGym Owners United1:11 - Problem 1: Inconsistent Lead Generation4:27 - Problem 2: Charging Less Than You're Worth7:49 - Problem 3: High Churn15:27 - Problem 4: Underpaying Yourself16:49 - Problem 5: Flying Blind on the Numbers21:43 - Problem 6: Finding and Keeping Great Staff
Join us July 18–19 at the SPF Mastermind Event and learn exactly how to grow your gym, stand out in your community, and finally get the freedom you've been chasing—grab your seat here! Or click here: https://events.vincegabriele.com/july2025 In this episode of Ask Vince, Vince Gabriele and guest host Onur celebrate the show's unexpected #1 ranking and talk about what really got them there—not fancy studios, but straight-up consistency and care. Vince opens up about everything from recording podcasts on his phone while walking to how being known in your local community can make or break your business. They dig into what to do when old marketing stops working, how to refocus when you're feeling scattered, and why leveraging relationships matters more than slick tactics. It's honest, funny, and packed with real-world takeaways for gym owners who want to grow without the fluff. 5 Quick TakeawaysShow up every week. It's not the mic—it's the message.Get known locally. Fame in your town beats fame on Instagram.Track your numbers. If you don't measure it, you can't fix it.Pivot when needed. What worked last year might flop today.Borrow someone's audience. Partner up to grow faster. Join us July 18–19 at the SPF Mastermind Event and learn exactly how to grow your gym, stand out in your community, and finally get the freedom you've been chasing—grab your seat here! Or click here: https://events.vincegabriele.com/july2025 If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!
STRONG Life Podcast ep 508 Helping a Strength Coach / Gym Owner with Business Struggles This a heartfelt message from a Strength Coach who needs help while juggling busy family life, financials and growing the business. Both of my certifications come with business bonuses and SSPC Cert is getting another business bonus so make sure you check it out! SSPC Cert ========== STRONG Life Resources ALL Linked Below: https://GetDadStrong.com - (7 Day FREE Trial) 30 Minute Workouts for the Busy Dad / Busy Man https://marketplace.trainheroic.com/workout-plan/team/garagegymgladiators?attrib=1266-web - Gladiator STRONG 7 Days FREE ======= http://ZachStrength.com - BEST FREE STRENGTH TRAINING COURSES http://SSPCoach.com - SSPC (Strength & Sports Performance Coach) CERTIFICATION with Business Bonus Seminar https://GetDadStrong.com - (7 Day FREE Trial) 30 Minute Workouts for the Busy Dad / Busy Man https://ZachEven-Esh.com - STORE / PRODUCTS / RESOURCES CONSULT with Zach - https://zacheven-esh.com/coach/ https://UndergroundStrengthCoach.com - The Underground Strength Academy for Strength Athletes & ALL Coaches. Business & Training Seminar Bonuses. RECOMMENDED SUPPLEMENTS: https://www.thorne.com/u/Underground ========== Compression Gear for Recovery & Improved Performance: https://dfndusa.com/ - 20% DISCOUNT CODE = ZACH ===== ZACH'S BOOKS:
I don't give a lot of life advice, but when I do - it's fucking legit. —-------------------------------------------------------------------------------------------------------------I solve problems in your business and make you more money. Guaranteed. For over a decade I've been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan and empower them to execute the strategy.Stop wishing your business problems are going to magically go away. Invest in your business and let me solve your problems and optimize your business fast and efficiently. We'll work together daily/weekly, with a monthly call until the problem is solved and then I want you to fire me. Because this is YOUR business, I'm just here to solve a specific problem and then get out of your way.Learn more about what it's like for us to work together.—-------------------------------------------------------------------------------------------------------------Want to increase your business IQ by 100x for only $50? Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry and then lets you decide which ones to install in your business.New courses are added every month. www.microgymuniversity.com —-------------------------------------------------------------------------------------------------------------Need help leasing or buying a building?I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more.If you're looking for help with your next lease or if you want us to help you along the journey of buying a building - head over to www.gymrealestate.co and book a Discovery Call.—--------------------------------------------------------------------------------------------------------------Elevate Your Coaching and Program Design w/ TeamBuildrTeamBuildr is a strength & conditioning software for performance coaches who want to efficiently build workout programs for their athletes and clients. Their platform was designed to make the life of a strength coach easier when it comes to building workouts, monitoring athlete recovery, and tracking workout data.They are currently offering a 30-day free trial when signing up with code “WTF”.—--------------------------------------------------------------------------------------------------------------Inexpensive Member Management Software That Doesn't SuckGymStudio is a gym and studio management software for businesses that want to deliver a frictionless member experience. Their intuitive platform was designed to re-think how traditional gym management platforms organize memberships, payments, schedules, bookings, and more. GymStudio is utilized by small and medium-sized fitness businesses ranging from strength and conditioning gyms to yoga and Pilates studios around the world. They offer a 14-day trial and a concierge "transition service" when switching from another gym management platform. This all-in-one platform provides this and much more for less than $150 per month.
Don't Miss SPF Live at My Gym in NJ on July 18th and 19th!https://events.vincegabriele.com/july2025 In this episode of the Ask Vince Podcast, Vince keeps it real, sharing no-nonsense insights that every fitness business owner needs to hear. He kicks off by spotlighting the upcoming Mastermind Event on July 18th and 19th at Gabriele Fitness—a game-changing experience designed to help you maximize your gym's revenue, keep clients longer, and build a rock-solid community.But this episode isn't just about making money—it's about mindset, accountability, and making your health a priority. Whether you're crushing it or barely keeping your head above water, Vince's honest, straight-talk approach will hit home. Key Topics Discussed:1. Mastermind Event Announcement:Vince breaks down what you can expect at the event, including powerful strategies for increasing your gym's lifetime customer value. If you're serious about your business, this is a can't-miss opportunity. 2. Understanding Lifetime Customer Value (LCV):Vince gets into the nitty-gritty of how to boost your revenue through three main drivers:Stay Longer: Proven ways to keep your clients coming back.Pay More: Smart pricing strategies that don't scare clients away.Refer More: How to turn your happiest clients into your biggest advocates. 3. The Power of Accountability:You don't need more yes-men. You need friends who aren't afraid to call you out when you're slacking. Vince talks about the value of having people in your life who keep you honest—whether it's about your business or your personal health. 4. Health as an Asset or Liability:Vince pulls no punches as he explains why business owners often let their health fall apart and how this can destroy your success. It's a wake-up call for anyone who thinks they can “figure it out later. 5. Value Over Price:Stop fixating on what you charge—start obsessing over the value you deliver. Vince shares how creating memorable experiences and personalized touches can keep clients around for years. Don't Miss SPF Live at My Gym in NJ on July 18th and 19th!https://events.vincegabriele.com/july2025 If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!
Secure your spot now for Vince Gabriele's July 18–19 Mastermind Event in New Jersey: events.vincegabriele.com
Jason Fernandez does a live coaching session with a CrossFit Gym Owner. Watch and learn as he solves the biggest pain point with an affiliate owner in real time. ---