Podcasts about extrapolate

A letter written for Bisan, circulated to my constituency: Peace. I write to you from the floor of my bedroom in Sierra Leone. Two days ago, Iran launched successful counter-attacks against the apartheid regime occupying the land of Palestine, currently known as Israel (which bombed their embassy in an open act of war on April 1). I can hear construction workers breaking rocks outside my window and the children of the house playing and running and the noise of Freetown traffic in an endless rise and fall. I always find it pertinent to name the moment clearly, as I am always certain tomorrow will not look like today; the things I consider commonplace will be precious and long gone. Some of my mind firmly plants itself in yesterday already: gone are the days where I can see children running and playing in the street— in any street, anywhere in the world— and I do not think of Palestinian children massacred in front of each other. I am in a permanent after. I kneel to pray and recall accounts of young Sudanese women messaging their local religious leaders, asking if they will still be permitted into paradise if they commit suicide to avoid rape from occupying soldiers. I am in a permanent after.Today is April 15, 2024. Tomorrow will not look like today.Bisan Owda, a filmmaker, journalist and storyteller, has called the world to strike on several occasions for the liberation of her homeland, Palestine. I feel about Bisan (and Hind, and Motaz, and many others) like I feel about my cousins: I pray for them before bed, asking for their continued protection, wondering for them— the same way I prayed for my family as a child, during Sierra Leone's own neocolonial war of attrition, or when Ebola came like the angel of death. This is the way I pray for Bisan, and for Palestine: with this heart beating in me that is both theirs and mine. She is my age. Bisan! You are my age! I wish we could have met at university, or at an artists workshop; I feel we would have long conversation. I understand more now about what my auntie dequi means when she says sister in the struggle— that's how she speaks of indigenous womyn, about Palestinian womyn, about womyn across the colonized world that use every tool they have to resist. Sisters in the struggle. It's never felt like an understatement— I just feel it in my body now. Sisters (n.): someone who you most ardently for. Someone who you care for such that it compels you to action. I'm certain many of you feel this for me—this long distance, cross-cultural, transcontinental kinship. Rhita, a stranger turned friend via instagram DMs, had me over for tea on a long layover in Morocco, and we spent at least two hours talking about blooming revolution and healing through art (she's a musician and she helps pave the way for musicians in Morocco, who fight for their royalties as well as their right to exist. Brilliant). Sisters in struggle: your lens on the world changes mine, and I am grateful for it. Today we are among war; I mobilize and I organize and I pray for a day where we might sit down for tea.I write to Bisan with the attention of my own constituency to shine light on her calls for a general strike, one of which occurs today, April 15 2024. These urgent asks have been met with lots of skepticism across the Western world: how do we organize something this fast? Does it really matter if I participate? How will one strike solve anything? I write to throw my pen and my circumstance behind you, Bisan. I lend you all (my constituency) my lenses as a teacher, in hopes that I make plain to you why these questions of feasibility assume there is another way out of our current standing oppressions. We have no other option for worldwide liberation that does not include a mass refusal to produce capital. We occupy a crucial moment of pivot as a species. Victory for the masses feels impossible from the complete waste they lay on anyone who dissents to their power. This feeling is manufactured. The hopelessness is manufactured. We see the insecurity of the nation-state everywhere. Never before has surveillance from the state been so totalitarian— even (especially) through the device likely read this on. I also submit: a conglomeration of ruling bodies who monitor their citizens with paranoia do so because they are very aware of their own precarity. ^this is a very good video if you want to learn more about that claim.The nation-state, as it currently exists, knows it will fall. Never before have we had this much access to one another in organizing across the world for our good. They know, and we are beginning to find out, this iteration of the human sovereign world (capitalism ruled by white, Western supremacy) is dying. Something else is on the way. The question is what? Will the world that comes after this one be for us or against us?I hope this set of arguments helps us understand our place in the human narrative, as those that still have the power to stop the machine.Theses:(1) The genocide in Palestine is not unique nor novel except in the fact that we can see it in real time. This is what colonial war has always looked like. Ruthie Wilson Gilmore described the machine perfectly. “Racism, specifically, is the state-sanctioned or extralegal production and exploitation of group-differentiated vulnerability to premature death." ― Ruth Wilson Gilmore, Golden Gulag: Prisons, Surplus, Crisis, and Opposition in Globalizing CaliforniaRuthie Wilson Gilmore is an abolitionist that has radicalized me immensely. To put the above in my terms: racism occurs or made when a group of people (Black, Indigenous, and colonized peoples) are constantly exposed to premature death (in overt ways, such as carpet bombing or slavery, or in more covert ways, like pollution, policy that denies healthcare, poverty wages, restricting access to food). This mass killing comes either with a green light from the state, or comes from the civilian populace of that oppressive nation-state.Capitalism in and of itself created the need for racial oppression. The establishment of capitalism required the open and expedited slaughter of indigenous peoples to secure their own land, and the slow-bred, constant slaughter of African peoples as a vehicle to over-harvest lands across North and South America, as well as across Europe. And they continue to expand.So then: racial capitalism is a death-machine. There is no way we can transition this world to a new order, where the masses are sovereign over our own lives, without withholding the labor that keeps the death machine going. Striking is not just in a decline of consumption, which is when we refuse to consume the products made by the machine. Radical action occurs when we decline production. That's the only way to stop the machine in their tracks. If we do not, the machine will continue slaughter for output. Simply put: you can't just stop buying. We do actually have to stop working.Nothing about the actions taking place in the Palestinian genocide are new! This is racial capitalism doing what it has always done: slaughtered the indigenous population and embedded heinous acts of violence to crush dissent, exacted a nation-state on the shallow graves, and found or imported a labor force to exploit such that they can strip the land of her resources. It has always been this horrifying. The only difference now is that we can see the horror live televised, in real time. (2) we are tasked with mobilization from our new understandings. We have a sister war now occurring in Sudan, where the superpower benefitting from violent civilian death is the United Arab Emirates (who extract the gold from Sudan in deals with the warring military groups while the people are slaughtered). This is a war of attrition, designed to break the will of the people bit by bit, massacre by massacre until they force consent to military rule. We had wars of similar depravity in the killings of Iraqis in this made up War on Terror by the United States, in the killings of Black radical counter-insurgents in the United States' second civil war in the 1960s, in the attempted decimation of Viet Nam (again, by the US, there might be a pattern). This is what I mean about wars of colonialism— this is what the annexing of Hawaii looked like. The fall of Burkina-Faso's revolutionary government. This is just to name a few. It's happened again and again, and it will keep happening until we pivot away from allowing the technology of the nation-state be sovereign over the earth. This is what the nation-state does under racial capitalism.(2a) EXTRAPOLATE. The 15th of April 2024 also marks one year of war in Sudan, which has largely been ignored by Western spectacle. I say all the time your attention is lucrative.This particular bit is addressed to my constituency: never is this more clear than watching world trials, UN emergency meetings, world mobilization on behalf of Palestine and no such thing for Sudan. I know that Palestinians do not feel good about this. We should not have to be in a state where we have to compete for attention in order to get justice. We should not require spectacle to mobilize for our countrymen! There are no journalist influencers living in Sudan to have risen out as superstars with moment to moment updates— the technological infrastructure and the political landscape simply didn't align for that. Is this why we don't care? I am also hyper aware, as a Black American and as a Sierra Leonean, of how no one blinks when Black people die. We were the original capital under racial capitalism. There still is this sentiment, especially among the Western world, that suffering and dying is just… what we do.We humans are very good at caring for what we can manage to see. I am both heartened and excited by seeing increased conversations, direct actions, fundraisers, for Palestine. The responsibility to the human family is to constantly be in the work of expanding your eyesight— which means that you too care for the people that you might not see every day in your algorithm. The human tapestry, woven together in different colors and patterns, is ultimately one long, interconnected thread. The first step of mobilization that must come from from realizing our situation under racial capitalism is fighting for everyone that suffers from it— not just the people we can see. If we fight situationally, we are set up to lose, because we save one part of the human tapestry while another part burns. Coordinated action can only come from coordinated understanding. No one is free until everyone is free. (3) Fast. Train. Study. Fight. Only in a slaveocracy would the idea of freedom fighting and resistance seem mad. —Mumia Abu-Jamal, 2003 | Black August Commentary on Prison RadioFast; train; study; fight is the slogan of Black August, a month of discipline where those active in the fight for liberation remember our political prisoners and dedicate ourserlves to the sharpening of our minds, bodies, and communities in service of liberation. Black August was first commemorated with collective action in 1971 when George Jackson was assassinated by San Quentin prison guards in an attempt to quell the revolutionary spirit he stewarded within the concentration camp of prison enslavement. The article linked above is by Mama Ayaana Mashama, an educator, healer, poet, and founding member of the Oakland Chapter of the Malcolm X Grassroots Movement from the Bay. Black August also acknowledges the amount of life and world-changing victories of resistance that have occurred for Black oppressed peoples in August— everything from the Haitian Revolution to Nat Turner's Rebellion to the birth of Fred Hampton.I find these four actions to be the key to mobilization in the practical rather than just the rhetorical or theoretical, especially if you are newly radicalized (like me. I've only been radicalized for six years).What are the practical ways to strike?Fasting from consumption: Do not engage in mindless consumption. Do not buy anything from companies who use your dollars to oppress yourself and your neighbor— this includes groceries, gas, flights, fast food, more than that. Do not grease the machine with your dollars. I understand these things are embedded into our day to day society. Resist anyways.Additionally, fasting during the inaugural Black August included abstinence from radio and television. Last year, my first time fasting for Black August, I fasted from screens. Conscious divestment from the machine includes mind and body, not just dollars. Training (in mind and body): Train your attention. Train yourself to notice when you impulse spend. Money is a token you can trade for power. To be in the role of consumer is to constantly trade your chance for power for a momentary comfort— a good feeling, a rush, a high, a status symbol, all of which depreciate for you and all of which give tokens of power to the world-makers currently in charge. Now is the time to build up the muscles of dissent (both the literal and the metaphysical strength and will to act in favor of the people when it is time to).Study: You are only as useful to the movement as you are able to use yourself well. Study yourself and your own wants needs and habits. Know intimately your own boundaries, motivations and desires. What is your version of freedom? What are you specifically fighting for? Write it down!Study your own observable world. Ensure that you are caught up well on the events that surround you. This means local. When you walk around outside, what do you see? First: do you take walks? I would recommend them. Who are your neighbors? What do they do? What do they want? Who are your comrades and who are not? What is going in your local policy?Study the world that you cannot personally observe (and not just the news that comes through your algorithm). Learn where the stitches of the human tapestry are frayed. Note where they are being or have been burned intentionally. How do you connect to those charred places? What does regeneration and recreation look like?The backdrop of Sudan's war saw about eight months of sporadic striking that finally led to the general strike, which then led to the successful popular uprising. Sudan had a successful popular uprising in 2019 because they engaged in strikes, strikes, strikes until they created enough mass action to win. It will never feel like the right time. We create the time we need to mobilize on our best behalf. Fight:Fight the impulse to do nothing. You are in a natural state of doing nothing—by design. So better, I should say: you are kept in a default state of believing that you should do nothing. Do not do nothing. The more you do something, the easier it is to do the next thing. Fight the will to accept the world as something that happens above you. You have more power than you think you do. Fight the urge to act alone.Fight the urge to shrink from consequence. Fight the restrictions that inevitably follow dissent.Also literally engaging in combat training is helpful (for legal purposes I don't condone violence :P).(4) Revolution more about beginnings than endings. Critical mass happens with repeat action. The tide will not change because of some mass quantum leap everyone has in logic and circumstance. It will not come because your neighbor saw you pick up your pitchfork and thought, “oh yes, we need schedule Revolution today, let me grab my chainsaw.” The masses will shift because person after person after person continued to practice small, increasing modes of dissent. Dissent!— such that when powder kegs go off, when moments occur like this, or like Black Lives Matter worldwide uprisings of 2020, moments which break through the numb dissonance we all wade through every day, we have enough discipline to engage in organized action.General striking needs to be not just for Palestine, but for all the pressing problems that have a time mark on them. If Palestine is what gets you to mobilize, I commend you. Because Palestine is what got me to mobilize for general strikes. It was because of my sister Bisan, who called for them. And I thank her. Thank you! We as a human species need to recognize that what's happening in Palestine will happen again if we do not have a coalesced list of needs and demands. We need to understand the need to shape policy. We strike for sovereignty under the hands of the masses. Sovereignty under the hands of the masses!I learn so much from studying the successes and failures of the Burkina Faso revolution, lasting for four glorious years. Here's what's previously happened across colonized countries that managed to have revolutions, like clockwork. Step three (mobilization) was executed by a critical mass of people (not everyone, not even the majority, but enough people fasted, trained, studied, fought, enough people taught their neighbor/girlfriend/cousin/librarian/grocery store clerk the same thing, of the ways we can engage with struggle rather than the ways we run from it, or assume it's the job of someone else. There was enough mobilization sustained by extrapolation (the understanding that this was bigger than them) such that a popular uprising occurred, when which is a hard thing not to lose (as in, to let dissipate). A popular uprising is a difficult thing to lose! The strength in numbers is very, very real. Look at the farmer's strike in India! How could they fail?Then, this new and fragile union with a new world, this baby that needs attention, protecting, a family of support around it— gets hijacked. Colonial or neocolonial regimes take root and begin killing as many people as they can in attempts to spread epigenetic fear into the populace such that they never, ever try and imagine a world without their power ever again. This is what's currently happening in Sudan right now. This is what is happening in Palestine. This is what's happening everywhere where there are colonized people fighting against oppressive regimes.If we can manage to act together, if we can manage world-wide mobilization and world-wide solidarity, we can stand for one another at this crucial stage— we must dream past the start of something and be thinking towards the day when we are inevitably successful— how will we keep those gains? Past the fall of the empire— what are we fighting for? How do we intend to keep it?Peace to you and yours, Bisan. The sun has set in Sierra Leone. There is not a day that goes by where I do not think about you. And I thank for being plugged in, being supportive of, being for the revolutions across the world— especially your own. Thank you for being someone who belongs to your country in ways that are bold and ways that endanger you. I am so proud of you. I can't thank you enough.And peace to everyone reading, here meaning: I hope the work you engage with today emboldens you to act tomorrow. ismatu g. PS. THIS IS STILL A STRIKE THAT LIVES LARGELY ON SOCIAL MEDIA! WE NEED THAT TO CHANGE. TALK! TO! YOUR! NEIGHBORS! YOUR PARENTS! PEOPLE YOU KNOW IN PHYSICAL, DAILY LIFE! I DID NOT LEARN ABOUT THIS UNTIL PEOPLE IN MY PHYSICAL LIFE TOLD ME! USE THIS TEXT AND TALK ABOUT IT thank you have a good day. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit ismatu.substack.com/subscribe

In this podcast episode, Dennis and Ricky discuss how to pick and evaluate research papers to inform medical practice. They differentiate between causative research papers and retrospective observational studies, emphasizing the importance of reading the methods section to determine the validity of the research. They also highlight the common mistakes people make when reading research papers, such as relying solely on the title and abstract. The conversation delves into the challenges of conducting pre-hospital research and the difficulties in applying research findings to practice. Ricky also shares his experiences in mentoring aspiring medical school applicants and launching a new podcast.Takeaways Differentiate between causative research papers and retrospective observational studies when reading research papers. Read the methods section to determine the validity of the research and understand the inclusion and exclusion criteria, statistical analysis, and potential biases. Avoid common mistakes when reading research papers, such as relying solely on the title and abstract. Consider the challenges of conducting pre-hospital research, including data collection and controlling for environmental factors. Extrapolate research findings to pre-hospital practice by discussing and collaborating with other providers. Thank you to Delta Development Team for in part, sponsoring this podcast. ⁠⁠⁠⁠⁠deltadevteam.com⁠⁠⁠⁠⁠ For more content go to ⁠⁠⁠⁠⁠www.prolongedfieldcare.org⁠⁠⁠⁠⁠ Consider supporting us: ⁠⁠⁠⁠⁠patreon.com/ProlongedFieldCareCollective⁠ or ⁠www.lobocoffeeco.com/product-page/prolonged-field-care⁠

Is real estate cheap, adequately valued, or overpriced? I explore.  Everything considered includes: inflation-adjusted price, affordability, quality, and other nations' prices.  Stadium trends are affecting urban real estate. More plan to move outside of downtowns. I divide society into four groups of people. Then I discuss who is harmed by inflation and who benefits most: 1: The poor—lose 2: Paid-off homeowners—hedge 3: Mortgaged homeowners—hedge and profit 4: Mortgaged income property owners—hedge, profit, and increase income  Learn how to talk to your tenant so that they never think “How the Rent Stole Christmas”. It'll help ensure timely rent payments. Many tenants don't understand that you have a mortgage to pay. Finally, I reveal the exact percentage number that indicates GRE's 2024 National Home Price Appreciation Forecast. Timestamps: Real Estate Valuation and Gold Ratio (00:02:53) Explains the concept of using the home price to gold ratio as a measure of real estate value and compares it to the long-term average. Global House Prices (00:05:28) Discusses how US home prices are comparatively cheaper than those in other developed nations, such as Australia and Canada. Impact of Quality on Real Estate Value (00:06:40) Highlights the increase in home size, amenities, and safety features over time, suggesting that today's homes offer more value at a potentially lower inflation-adjusted price compared to the past. The trend of sports complexes with casinos (00:12:15) The speaker discusses the trend of building sports complexes with casinos, mentioning examples such as Mark Cuban's plan for a new Mavs arena and the proposed entertainment complex and casino next to Citi Field. The necessity of a second job due to inflation (00:13:36) The speaker explains why inflation makes a second job necessary, emphasizing the importance of investing money at a rate higher than inflation to maintain prosperity and quality of life. The four groups and their relationship with inflation (00:14:46) The speaker categorizes four groups of people based on their ownership of property and how they are affected by inflation, highlighting the benefits and disadvantages each group experiences. The Landlord-Tenant Relationship (00:24:22) Discussion on maintaining open lines of communication with tenants and addressing misconceptions about landlords being greedy. Explaining Property Expenses (00:25:37) Informing tenants about the various expenses that landlords have to cover, such as mortgage, insurance, taxes, and maintenance. Forecasting Home Price Appreciation (00:29:04) Discussing past predictions and forecasts for future home price appreciation, including insights from various agencies and factors influencing prices such as housing supply and interest rates. Home price appreciation forecast (00:35:22) Keith Weinhold discusses his forecast for home price appreciation for the next year, which he predicts to be 4%. Investment decisions based on forecast (00:36:51) Keith Weinhold mentions that people are increasingly making investment decisions based on forecasts, but reminds listeners that forecasts are not guarantees. Resources mentioned: Show Notes: GetRichEducation.com/481 For access to properties or free help with a GRE Investment Coach, start here: GREmarketplace.com Get mortgage loans for investment property: RidgeLendingGroup.com or call 855-74-RIDGE  or e-mail: info@RidgeLendingGroup.com Invest with Freedom Family Investments.  You get paid first: Text FAMILY to 66866 Will you please leave a review for the show? I'd be grateful. Search “how to leave an Apple Podcasts review”  Top Properties & Providers: GREmarketplace.com GRE Free Investment Coaching: GREmarketplace.com/Coach Best Financial Education: GetRichEducation.com Get our wealth-building newsletter free— text ‘GRE' to 66866 Our YouTube Channel: www.youtube.com/c/GetRichEducation Follow us on Instagram: @getricheducation Keith's personal Instagram: @keithweinhold   Complete episode transcript:   Speaker 1 (00:00:01) - Welcome to GRE! I'm your host, Keith Weinhold. Today is real estate underpriced, adequately priced or overpriced? All outline a hierarchy of winners and losers with inflation in real estate. How the rent stole Christmas. Then the verdict is in as I reveal GRE's 2024 home price appreciation forecast all today on Get Rich education. When you want the best real estate and finance info. The modern internet experience limits your free articles access, and it's replete with paywalls. And you've got pop ups and push notifications and cookies. Disclaimers are. At no other time in history has it been more vital to place nice, clean, free content into your hands that actually adds no hype value to your life? See, this is the golden age of quality newsletters, and I write every word of hours myself. It's got a dash of humor and it's to the point to get the letter. It couldn't be more simple. Text grey to 66866. And when you start the free newsletter, you'll also get my one hour fast real estate course completely free.   Speaker 1 (00:01:18) - It's called the Don't Quit Your Day dream letter and it wires your mind for wealth. Make sure you read it. Text grey to 66866. Text grey 266866.   Speaker 2 (00:01:35) - You're listening to the show that has created more financial freedom than nearly any show in the world. This is get rich education.   Speaker 1 (00:01:51) - Welcome to GRE! From North Pole, New York, to North Pole, Alaska, and across 188 nations worldwide. I'm Keith Weinhold, and you're listening to Get Rich Education on Christmas. Happy holidays. Today is real estate cheap? Adequately valued or overpriced? Well, to many it doesn't feel like a relative bargain today, when you see how much housing prices and payments have escalated these past three years. There are a lot of ways to approach the question about whether today's U.S. real estate is cheap, adequately priced, or overpriced, so let's approach them. But when you ponder that question, didn't dollars quickly come to mind? Well, the median home price is $431,000 today, depending on how you slice it. Let's not be quick to forget that when you're looking for a measuring stick to determine the value of real estate or anything, dollars are an exceedingly poor way to track value.   Speaker 1 (00:02:53) - Because also, starting about three years ago, their slow, steady debasement turned into a rapid debasement and dilution of purchasing power. Dollars keep getting so relentlessly debased that, well, of course, it would take substantially more of those dollars to buy most anything today than it did three years ago. Property included. And this is precisely why the car that you own today costs more dollars than your grandparents first home did. Okay, so let's cancel out dollars. For 5000 years, gold has had enduring value. It's been a loose barometer for inflation all that time. As the dollar goes down, it takes more of them to buy the same amount of gold. So rather than pricing the home in dollars, wouldn't it make more sense to use the home price to gold ratio? Yeah, that is just what it sounds like. Instead of comparing home prices to dollars, compare it to how many ounces of gold it takes to buy a home and track that over time. Well, we find out that today it only takes about half as many ounces of gold to buy a home today as the long term average.   Speaker 1 (00:04:12) - And that's dating all the way back to the year 1889, yet just half as many. Yeah, that is a data set in the past 130 plus years, when you take the long term average of how many ounces of gold it takes to buy a median single family home, realize how special this comparison is. You now see the value of two of the most popular real assets relative to each other. All right, so home prices now appear low since it takes just 50% as much gold to buy a home today. But isn't that measure right there in itself enough evidence to say that real estate is under priced? No, that's certainly not. But it is one powerful touch point. We need more than that. Consider global house prices. So much of the world is a renter nation compared to the US, because home prices are substantially higher in other developed nations, from Australia to Canada, Canadian home prices are still nearly double the price of the same US home. This is a second powerful measure that US home prices are cheap here in the middle of the 2020s decade.   Speaker 1 (00:05:28) - Well, let's add some more. Consider affordability. Can people afford homes? Well, there is wage growth, which often lags home price growth in, you know, your wage growth. It often lags inflation until the latter part of an inflationary cycle like where we could be now. But let's look at what really happens. Most people don't buy property based on its price as much as its monthly payment. It's the affordability of that payment that most people are looking at. Today's mortgage rates, though, they don't feel low because of where we were a few years ago. Like I mentioned here on the show before, mortgage rates are still below their long run average of 7.7%. This is another important measure of how real estate prices in America today are not overpriced. But what I'm going to do now is turn the prism in another direction here so that the sunlight strikes it differently. Let's shine the light somewhere else, because we still have not adjusted for something extremely important. When you're valuing real estate or anything for that matter.   Speaker 1 (00:06:40) - Let's look at the attribute of quality. Yes, we need to adjust for quality since 1889. And. An ounce of gold is just still that same ounce of gold. Its physical properties have not changed one bit since the year 1889, which is one reason why it's a good measuring stick and why I brought it up earlier. But in 1889, let's look at real estate. It has changed to an astounding degree. A new Victorian style home back then had sparse amenities and perhaps 950ft². And yet that was a normal sized home back in that era. In 2023, a home average 2415ft² in today's home has features that would be considered unthinkable luxuries yesteryear like air conditioning, multiple bathrooms, quartz kitchen countertops and closets vast enough that you could play pickleball inside them so you're getting more, more home today. Between today's home size, lot size, amenities, and safety features, you can make the case that you're getting five x more, or perhaps even ten x more home than you were in 1889. And you're getting that perhaps even at a lower inflation adjusted price.   Speaker 1 (00:08:13) - And the more you realize all of this, you can increasingly validate asking the question, why are homes still so cheap in America today? And there are some other factors too. But all things considered, one can surely make the case that today's US residential real estate is not overpriced. It's cheap. As we're talking about the relative valuation of homes today. Here's a hint this plays into when I'll reveal Gary's 2024 home price depreciation forecast at the end of the show today, where I will pin the projected appreciation number down to the nearest whole percent for you. That's how exact we're going to get before we talk about residential real estate again. When we discuss how the Reds stole Christmas, let's discuss a niche of the commercial real estate market here that we've never discussed that Gary, before. And it's so interesting whether you are a sports fan like me or you're not. And that is stadiums. Yes, sports stadiums have a lot to do with urban real estate dynamics, and they're even more important amidst this struggling office sector that's already hollowing out parts of some downtowns.   Speaker 1 (00:09:30) - Well, the reason that I'm telling you about this with stadiums is that it looks like a new trend now. About 30 years ago, there was a trend toward having urban stadiums beginning to use these great city skylines or old historic buildings as backdrops. Everyone points to Camden Yards in Baltimore in the 1990s as kicking off the urban real estate ballpark trend. All right, we'll fast forward 30 years to today. Earlier this month, Ted Leonsis, the owner of the NBA's Wizards basketball team and the NHL's capitals hockey team, both in Washington, DC. They announced the deal to move both teams from downtown D.C. across state lines to Alexandria, Virginia, although at last check no official documents had been signed. So, yes, moving them out of the central city, the move looks like a huge win for Virginia. By the way, it's the most populous state without any big league sports teams. That's where the two teams could play. At the heart of a new proposed $2 billion, 12 acre entertainment complex as soon as 2028.   Speaker 1 (00:10:46) - But it is a huge bummer for the nation's capital. Yes, Washington, D.C. it has one of the highest rates of people working remotely in the US, so that hollows out the urban core. DC's once buzzing downtown is still struggling to recover post-Covid. Now, DC Mayor Muriel Bowser, who has made a last minute offer to Leonsis to keep the teams right there in the city, faces the potential loss of two major fan bases and a sports hub. It's right there in the city's Chinatown area. Yeah, this could be a new trend in stadiums in shaping the complexion of urban real estate. Now Leonsis is playing for Virginia. That really places him, among other billionaire franchise owners that want to build these massive entertainment complexes near their teams in order to capitalize on this growing synergy between sporting events and other nightlife and entertainment, and part of what's really going on here. Is the legalization and the spreading of sports gambling. That's the big prize that some other franchise owners are chasing a casino as part of this complex next to the stadium, and oftentimes you're going to have to move the team out of the city center to build these big multi acre complexes that will surround the sports stadium.   Speaker 1 (00:12:15) - Earlier this month, Dallas Mavericks owner Mark Cuban he came one step closer to his dream of building a new Mavs arena in the middle of a resort and casino after he struck a deal to sell his majority stake of the team to a casino mogul named Miriam Adelson. In November, New York Mets owner Steve Cohen, along with hard Rock international, they proposed an $8 billion entertainment complex and casino to be built next to Citi Field. These are major urban projects, so this trend of sports complexes with casinos is really picking up in the nation, but not absolutely everywhere in Oklahoma City. There is an exception there. In OKC, voters approved a good old fashioned 1% sales tax for the next six years to fund the construction of a new downtown arena for the OKC Thunder, and with that agreement, the Thunder could stay in OKC through 2050. We're talking about how a trend worth tracking in urban real estate is stadiums leaving downtowns. Now, one reason that I often talk about the power of inflation ravaging most people's lives here on gray is because it's so bad that it means you need a second job.   Speaker 1 (00:13:36) - Yes, you do not in the traditional sense. But look, if you are, say, during the day, a corporate attorney or you're a financial systems analyst or you're a crab fisherman, why can't you just do a really good job at your day job in that position and then go home and at the end of the week, call it good enough? Why can't you just do that? Well, you cannot do that because if you're being paid in dollars, your second job is learning how to invest those dollars at a rate higher than inflation. Otherwise, your prosperity gets diminished in your one quality of life and one set of opportunities are going to suffer. That's why inflation makes a second job a necessity. So your second job is investing. The other reason that I often discuss this topic is because, as we know, real estate helps you profit from inflation three ways at the same time. Two weeks ago I told you that if you want to learn more about how that works with the Inflation Triple Crown, that you can go to get rich education.   Speaker 1 (00:14:46) - Com slash Triple Crown to watch my free three part video series, I did that because I've described the inflation Triple Crown here on the show before, and I don't want to be too repetitive, but seeing that it is an enduring great principle. I've got a new way to explain this to you. Whether you're a long time listener or a newer one, then you're going to get some perspective out of this. I think you're really going to like it. What we're going to do is let's look here at four groups of people and see how much they benefit from or lose to inflation. We're going to view this through a real estate lens. Let's go from the worst off group to the best off group. And then what you can do is see which one of these four groups you belong to. The first group are the poor. They don't own any property and therefore they don't benefit from inflation one bit. This first group, the poor, their grocery and energy expenses are exacerbated by inflation, but yet they have no assets to benefit from it if they have a job.   Speaker 1 (00:15:54) - But the poor tend to have the job type wage that lags inflation, so the poor lose to inflation. The second group. So getting a little better off as we move through here. They are the primary residence homeowner with a paid off mortgage. So they benefit from one crown of the inflation triple Crown, yet they are better off. Two of every five homeowners have a paid off mortgage, just like this second group does here. And if there's 10% inflation over, oh, a couple years, well then there are 500 K home price floats up to 550 K and now they got 10% more dollars. But each one's worth 10% less. So at least they didn't lose purchasing power. But they are right back where they started. So this homeowner with the paid off mortgage does not profit from inflation. They are merely hedged. Then we have the third group out of four. This third group is homeowners. Again, just primary residence owners with a mortgage. Yep. They're actually better off than Group two with the paid off mortgage.   Speaker 1 (00:17:04) - Just in terms of who benefits from inflation. So like the second group, 10% inflation makes this third group's 500 K home rise to 550 K. But this mortgaged homeowner has another benefit. There are 400 K mortgage on this property, gets water down to just 360 K of inflation adjusted debt. And that is because inflation makes salaries and wages and prices and rents float higher, making the debt easier to pay back over time. Banks and lenders don't ask you to repay them with inflation adjusted debt, they will accept your diluted future dollars. It's like they got you locked in to a contract that was good for you years earlier. That effect is called debt debasement. And this is why this third group now benefits from two crowns as primary residence homeowner with the mortgage. And then come on, you know who this fourth group is? The coup de gras landing, the deathblow to inflation because they really make out in profit, benefiting from all three crowns. This fourth group owns income property with a mortgage. If you listen to this show, you're constantly trying to add more income property with a mortgage.   Speaker 1 (00:18:30) - And that's precisely what we hope you do here in gray. And this fourth group has both asset inflation like the second group and the debt debasement benefit like the third group. And additionally the rent income will outpace inflation enriching them. Now listen to this part closely for just a minute or two because the math is simple. But there are a few numbers here. Say you begin with $2,000 of monthly rent income on your rental property, minus your $1,200 mortgage, -$600 of expenses. That's $200 a monthly positive cash flow left over. All right. We're going to add 10% inflation on all that. And this inflation could happen in one year or over a number of years like magic. Now you've got $2,200 of rent income up from 2000 minus that same $1,200 mortgage balance because it stays fixed, -$660 of expenses, up from 600. All right. You're now left with $340 of cash flow. That's up from 200 bucks before the inflation. Do you understand the significance of this? Do you see how you're really on the superhighway to financial freedom? This is big because the mortgage principal and interest payment stays fixed with just 10% inflation.   Speaker 1 (00:19:58) - You just saw the money you feel in your pocket each month skyrocket from $200 to $340. In that example, that's 70% more income, 70% more. Extrapolate that effect across your entire rental portfolio. Wow. That is called cash flow enhancement. The third and final crown of the inflation Triple Crown. You just won all three with a loan on an income property. And hey, congratulations. If you caught that and you would have had to skip back to listen again, you are really on your way to understanding a path for creating wealth in your life. Now. I sure kept that example general in order to simplify things. And also some people span multiple groups. For example, poor people in terms of income could still be homeowners. Let's review what you just learned there. With inflation in real estate, the poor lose paid off, homeowners hedge, mortgaged homeowners hedge in profit mortgages income property owners hedge profit and increase income. So look and this is kind of weird. Once you've got income property, you might notice that the price for a pound of salmon rises from 1599 up to 1899, or that a Ford F-150 truck price spikes from 50 K up to 55 K over time, these could actually be strangely positive signs.   Speaker 1 (00:21:40) - It's a soft indicator that your real estate wealth is growing, though people would think you're nuts. I mean, you might secretly start. Rooting for inflation as avidly as an NFL Philadelphia Eagles Tailgater. Now, I'm not really sure if you'll pump your fist after the first time that you pay 12 bucks for a gallon of gas. We'll see about that. Well, hey, now that you've done the hard learning coming up straight ahead, a little more entertaining here how the rent stole Christmas and the anticipated 2024 Jerry housing price appreciation forecast. I'm Keith Weiner. You're listening to episode 481 of get Rich education. Role under the specific expert with income property, you need Ridge lending Group and MLS for 256. In gray history, from beginners to veterans, they provided our listeners with more mortgages than anyone. It's where I get my own loans for single family rentals up to four Plex's. Start your pre-qualification and chat with President Charlie Ridge personally. They'll even customize a plan tailored to you for growing your portfolio. Start at Ridge Lending group.com Ridge lending group.com.   Speaker 1 (00:23:00) - You know, I'll just tell you, for the most passive part of my real estate investing, personally, I put my own dollars with Freedom Family Investments because their funds pay me a stream of regular cash flow in returns are better than a bank savings account up to 12%. Their minimums are as low as 25 K. You don't even need to be accredited for some of them. It's all backed by real estate and that kind of love. How the tax benefit of doing this can offset capital gains in your W-2 jobs income. And they've always given me exactly their stated return paid on time. So it's steady income, no surprises while I'm sleeping or just doing the things I love. For a little insider tip, I've invested in their power fund to get going on that text family to 66866. Oh, and this isn't a solicitation. If you want to invest where I do, just go ahead and text family to six, 686, six.   Speaker 3 (00:24:04) - This is Ridge Lending Group's president, Shale Ridge. Listen to get Rich education with Keith Wine.   Speaker 3 (00:24:10) - Hold and remember don't quit your daydream.   Speaker 1 (00:24:22) - Welcome back to get Rich education. I'm your host, Keith Reinhold. Be friendly, not friends. Those four words are the best concise guidance for how a landlord should keep their relationship with tenants. But there's a persistent school of thought out there among some in the general public. And it is that landlords are greedy. Landlords like you even want rent on January 1st. Who do you think you are, the Grinch that stole Christmas? Well, as a landlord, of course, you should maintain open lines of communication with your tenants if you're also managing them. When it comes to things like those top priorities, I mean repair and maintenance issues. But when I've had conversations with tenants and by the way, I don't anymore, my property managers do. Let me share with you some pieces that I have gently inserted into my conversations with tenants in regard to rent collection. This has done a lot to ensure timely payments, and they've always known then that my intent is not to steal Christmas.   Speaker 1 (00:25:37) - I see a lot of tenants. They're smart people, but they just don't understand your situation as an income property owner, often with a mortgage on your rental property, many tenants think that you just take their rent payment of, say, $1,800 and that that money is all yours for, say, a big Hawaiian vacation. You and I both know that most of that rent income is spoken for and already passed along for your expenses. One thing that you can tell tenants is, I have a big mortgage on this property to pay every month. That's what you tell them. Younger tenants are less likely to know this at all. Another thing that you can say is 90 to 95% of the rent goes toward all the property expenses, which are always going up. Yeah. I mean, these are your mortgage, insurance, property tax, maintenance, repairs, turnover, utilities and more. That's what I've called mortgage plus vim. Tom expenses, vim Thomas vacancy insurance, maintenance, taxes, utilities and management. Yeah.   Speaker 1 (00:26:47) - Even with the decently cash flowing mortgage rental, this statement is true. 90 to 95% of that rent is gone. It's not yours. Another thing you can tell tenants is I'll be in debt all my life. That's another thing you can mention. And of course, you and I both know that that's good debt. Another thing that you can say to tenants, and really, this is just something else that could be said to broader society that thinks that landlords are greedy. And you can say this, I build up my credit score, made a big down payment and put my money at risk. That's what you say? Yep. Ian, you did all this to provide good housing to strangers. How is that greedy? You can also just simply say I don't have a 401 K, and the more you listen to this show, the more you would ask yourself, why would you want one? And I'll leave you with this last one. I must constantly maintain this property. That's what you say, and you should constantly maintain that property.   Speaker 1 (00:27:52) - Now, you probably only need to bring up 1 or 2 of those sentences with tenants. The best time for you to do it is actually. Just before they're officially attendants. Say those things right at the beginning of the relationship. When you're just reviewing the lease, when you're going over that with them and they're about to sign that initial lease. Or you could also mention this months later when they pay the ongoing rent. So this is about your ongoing tenant relations. So they understand your situation. They're going to know that you're a human and you have your own set of issues in financial obligations and you have to take care of. And it's always about telling the truth. Only a Grinch would lie during the holidays. So it's always about being honest and informative. And, you know, with all of that said, it is somewhat of a paradox that all of this can be true. And yet at the same time, strategically bought property is so profitable on your side and see with your tenants, this is not the optimum time to wax poetic about how financially free beats debt free.   Speaker 1 (00:29:04) - Yes, it's really remarkable that all these statements can be true, even if 90 to 95% of your written income goes toward your mortgage and operating expenses, all while real estate pays five ways at the same time. And now they'll know that the rent they pay is not the rent. It's still Christmas, and you sure are not the Grinch. Let me prepare you for Gary's National Home Price Appreciation Forecast for 2024. First things first how well have past predictions performed? Well, let's take a look at this using the Nars number of median existing single family home prices. Understand that the forecast that I make here is always made near the end of the year, prior to the year forecast. It's all done ahead of time and unlike a lot of agencies, we don't revise our forecast later. It's all set in stone before the forecast year begins in late 2021. Recall that we had just come off a year there, 2021, when national home prices were up 20%, and some people predicted that prices would fall in 2022.   Speaker 1 (00:30:12) - Oh no. I let you know in late 2021 that home prices were going to rise a healthy 9 to 10% for 2022. That was the forecasts made at the time, and the result was 10%. Then late last year, you had more agencies predict that prices would fall. I let you know. I did not see how with such low housing supply and some of the other reasons. So I forecast 0% for this year. Yeah. Forecast, no gain, no loss. And as far as the result there it is too early to know yet. The year isn't done. All right. We'll build some context here as I make the reveal the forecast for next year. How about other agencies. What are they forecasting for next year. At last check, the NBA mortgage Bankers Association says home prices will rise 4%. Fannie Mae 3%, Freddie Mac 3%. The HP's. That is the home price expectation survey. They forecast 2% appreciation. Goldman Sachs also 2%. The Na 1%. Zillow 0%. Realtor.com -2%.   Speaker 1 (00:31:23) - If you take all of those and average them, you get a forecast of about 1.5% appreciation for next year. I'll tell you as we lead up to our forecast here, I'll let you know that it is not that close to the 1.5% average from those agencies. And none of those figures understand, including mine, are inflation adjusted. So nominal prices. All right. Well let's look at what we use to determine the trajectory of home prices. How is housing supply looking. We know demand is strong. Well with the fed active listing count data that I usually use where the normal supply is 1.5 million units or more will. The current amount is about 750,000. So it has rebounded somewhat, but it's still less than half of what's needed. And this dearth of supply supports more upward prices. Let's look at interest rates. Recent developments from the last fed meeting show us that Jerome Powell does not plan to put a rate hike lump of coal in your Christmas stocking now or anytime soon. Everyone wants to talk about how far rates are going to fall next year.   Speaker 1 (00:32:40) - But here's the thing to remember. Like I've discussed before, mortgage rates hardly matter when it comes to prices. They don't have much to do with housing prices at all, and I've discussed why a few times before. In short, that is because when rates rise, yes, it hurts affordability, but rates also rise when the fed is trying to cool a hot economy in that hot economy is what helps prices. Conversely, when rates fall, it helps affordability. But unemployment is higher and we might be in a recession when rates are falling and that constrains upward prices. You know something even real estate agents in the certification course, they have to take in those ongoing agent continuing education classes. They're taught that higher mortgage rates mean falling prices, but yet in reality, they almost never do. Just look at history. She she don't have to look any further than the last few years. Rates tripled and prices rose anyway. So when an agent prepares a CMA, a comparative market analysis for a client, agents are taught to consider mortgage rates with CMAs because higher rates put downward pressure on house prices.   Speaker 1 (00:33:58) - Yeah. Agents are taught that mortgage rates determine buying power, but they aren't taught the entire economic picture like I just briefly explained. So the point is that the direction of mortgage rates are not completely, but they're actually largely irrelevant in forecasting prices. Four out of every ten homeowners in this nation are free and clear with no mortgage. And among those that do have a mortgage 62. None of them still have a rate under 4%. All right. So if mortgage rates do drop next year from 7% to 6%, it still doesn't become that attractive for those homeowners locked in at that really low rate to sell. And yet if rates do fall to 6%, you're going to have a larger buyer pool because more people can now qualify to buy a home. Looking at the broader economy. Jobs are still being added, but many are part time jobs and GDP growth is strong. Unemployment is under 4%, CPI inflation, that's near 3%. So I'm not going to be full speed ahead with a huge number for next year's appreciation rate, because the economy, it still has a pretty substantial chance of slowing down because all these pass rate increases, lag effects could show, but that won't totally break the economy.   Speaker 1 (00:35:22) - And note something Fannie, Freddie, and FHA, they all announced higher conforming loan limits for 2024, and that's because they expect that more home price appreciation is coming. And I do too. We're a show about rental income. So what do I forecast? Prices rather than rents anyway? Well, there's a few reasons rents are more stable, so there's not as much to talk about that 15% year over year rent increase from last year that is seriously atypical. Also, as you are leveraged, you're going to get more overall gain from price appreciation than you do rents. As everything that I discussed and more has been weighed and analyzed in sprinkling in the spice of my personal experience as a direct real estate investor, I am happy to report to you here on the last show of the year that my expected home price appreciation rate for next year is 4%. Yes, a pretty historically normal 4% for next year. As the forecasts for the previous couple years, they saw more anomalous numbers, of course. What's that mean to you, the savvy leveraged investor? If you make a 25% down payment on a property, meaning you're leveraged 4 to 1 as best I can see it, you will then have a 16% return on your invested capital.   Speaker 1 (00:36:51) - Just as one of up to five ways that you're simultaneously paid. Increasingly, people make investment decisions based on the forecast any reasonable person should know. But I then be remiss not to remind you that this is a forecast, not a guarantee. Is this is the last show of the year. I trust that you've got even more to be grateful for than the expected 4% home price appreciation. I am sincerely grateful to have you as a listener this week, every week, and for another year here, as I'm sure you'll understand that I recorded this episode a few days before Christmas so that I could have a free and clear holiday. Best wishes on the remainder of your holiday season. I'll be back next week. Right on cue to talk about investing in a new way that you've never thought about before. May all of your New Year's resolutions be as successful as the home price forecast. Uh, until then, happy holidays to you and yours. I'm Keith Reinhold. Don't quit your daydream.   Speaker 4 (00:37:56) - Nothing on this show should be considered specific, personal or professional advice.   Speaker 4 (00:38:00) - Please consult an appropriate tax, legal, real estate, financial or business professional for individualized advice. Opinions of guests are their own. Information is not guaranteed. All investment strategies have the potential for profit or loss. The host is operating on behalf of get Rich education LLC exclusively.   Speaker 1 (00:38:24) - The preceding program was brought to you by your home for wealth building. Get rich education.com.

It was a pleasure having Lindsay on this episode to talk all things Survivor + how it applies to all areas of life outside the show. Lindsay is a fellow Dietitian and nutrition coach who helps people create a healthy relationship with food and their body.Topics discussed on this episode:-Lindsay's experience on survivor and path to becoming an RD.-Weight loss and changes in your metabolism. What happens when you stop eating or chronically under eat? What can you expect + its impact on cognition, performance and fat loss over the long term.-Macronutrients and their roles within the body. Why all 3 are are important + how to prioritize them on a game like Survivor.-Negative implications of under-eating and a discussion around the idea of 'survival mode'.-Importance of being adaptable. How to respond when things don't go according to plan.-The power of suggestion. Pushing beyond what you think you're capable of. Breaking through self-imposed limitations and getting comfortable with being uncomfortable.-Rapid fire Q&A on all things Survivor and Lindsay's experience on the show: camp life, hygiene, Jeff Probst, life after getting voted out etc etc.+ so much more in between.I loved this conversation and I know you will too (even if you don't watch Survivor).Where to find Lindsay:Instagram: @lindsaydolash + @absolute.nutrition.counselingFaceBook: Absolute Nutrition CounselingWebsite: www.ancnj.comWhere to find me:Instagram: @lukesmithrdWebsite: lukesmithnutrition.comFill out a 1:1 Coaching Application HERETIA for listening!

The tragic mass shooting in Lewiston, Maine and "gun control" debate really shows how brainwashed people are by the communist narrative and "citizen disarmament" movement.Who is Robert Card? Maine authorities identify suspect in deadly shooting rampage | Fox NewsLiz Wheeler on X:(7) Liz Wheeler on X: "32% of mass murderers in the U.S. are schizophrenic. Compare that to… Only 1.8 of 10 gun crimes in the U.S. are committed by legal gun owners. Extrapolate that to gun homicides… 18% of 19,592 total annual gun homicides = 3,527 gun homicides are committed by legal gun…" / X (twitter.com)William Kirk, President of Washington Gun Law on YouTube: (276) Washington Gun Law - YouTubeConservative Ladies of America - Conservative Ladies of AmericaSupport the showI'd love to hear from you! Email me if you need help figuring out where to plug in, have questions or if you've got an idea for my new final segment name! info@juliebarrett.usConnect with me on social!(2) FacebookJulie Barrett (@juliecbarrett) / X (twitter.com)IG: @realjuliebarrett Conservative Podcast | Julie Barrett Womansplaining

About 150 episodes back, I did the Elite Version Exercise.  It's an exercise that allows you to visualize the most elite version of yourself.  I have people hit me up all the time about why they're not succeeding in their lives, their marriages, business relationships, and everything else you can imagine.  I've been there. I used to identify with everything from abandonment, prison, drugs, and being addicted to all types of things that left me with a poor image of myself.  We weren't born to be victims.  We weren't born to be victims of our own bad habits.  You have to start seeing yourself as someone who can go on to dominate.  Terminate.   Extrapolate all your goals.  If you're going to become the most elite version of yourself, you have to start with fixing things from the inside.  You are a creator.  A dominator.  And the version of you that you want the world to see starts with you reinventing how you see yourself.   #RiseAbove    HOW TO GET INVOLVED:  This planet is based on an algorithm and with every positive action, there is an adverse reaction.  Ryan Stewman rose and overcame a life of addiction, imprisonment, divorce, and circumstances that would break the spirit of the average human being.  He went on to create a powerful network of winners and champions in life and business creating a movement quickly changing lives one day at a time.  Learn more at: www.JoinTheApex.com   Check out this show and previous killer episodes of the ReWire Podcast in Apple Podcasts.

This podcast episode with expert numeracy consultant Rob Vingerhoets covers various teaching strategies, including apprenticeship vs lecture style learning Various components of apprenticeship style learning are covered:  'On the Spot' teaching, immediate feedback, engaging tasks, and students as teachers. Other aspects include explicit teaching, student reflection, using key words, and the power of questioning. The episode concludes with insights on classroom changes and the importance of flexible teaching approaches.The team discusses:02:27 Introduction to Rob Vingerhoets06:09 Lecture style learning versus apprenticeship learning09:09 What is 'On the Spot' teaching?11:43 Students as teachers, and supporting each other13:27 Giving immediate feedback - it's effective one on one14:30 Giving engaging tasks and developing relationships15:30 There are multiple definitions of Explicit Teaching17:36 What if you don't get to every child?18:12 Students recording their work and real evidence based teaching23:20 Truly responding to the needs of the students24:36 The power of 'on the spot' reflecting. Students noticing their learning for themselves.27:18 Expecting all students to make discoveries27:35 Using 'key words' to support students writing about their learning29:25 Change your teaching to apprentice style31:45 Pitfalls in starting 'one to one' explicit teaching. Using open or closed tasks.34:33 Using the right questions - using the 6 E's. Explaining, Encourage, Extend, Extrapolate, Enable, Exhume37:18 Giving immediate feedback40:17 Rob using the 2-1-1 reflection strategy41:10 Getting students into the task using the M.I.T.S and other strategies47:33 Changes a teacher is seeing in her classroom49:15 Using common teaching sense to do a Mini Clinic - having a flexible definition of explicit teaching51:20 Thank you and closing remarksAnd much more!Enjoy, and let us know thoughts and feedback in our Facebook Group.Subscribe on Apple Podcasts, Spotify, or your favourite podcast player.JOIN CUE LEARNING'S NEXT LIVE WEBINAR!Find upcoming events here, and online courses can be found here.Other matching PDF resources are here.Got any questions? Feedback? Thoughts? Email the Cue office at: admin@cuelearning.com.auThe Teacher's Tool Kit For Literacy is the free podcast for motivated teachers and school leaders who want the latest tips, tricks and tools to inspire their students and school community in literacy learning. Hear from literacy expert and founder of Cue Learning, Sharon Callen, and special guests.At Cue Learning, our literacy specialists draw on over 30 years of teaching and international consulting experience to deliver world-class learning solutions. We equip, empower and support teachers to become their authentic selves. To find out about upcoming events, and about how Cue can help you and your school, visit the Cue Learning website http://www.cuelearning.com.au/ and sign up to our newsletter https://cuelearning.com.au/contact/And you can get even more amazing teaching resources, right now, at Teachific https://www.teachific.com.au/.To make sure you don't miss any literacy learning tips and insights, please subscribe to our show on your favourite podcast player.MORE INFORMATION AT A GLANCE:Visit cuelearning.com.auSubscribe to the Teacher's Tool Kit For Literacy podcasts  or join on Apple  Podcasts hereContact the Cue office:  admin@cuelearning.com.auJoin our Teacher's Toolkit facebook groupFind connected resources on TeachificSee upcoming online eventsSee our online video courses hereAnd finally, read our insightful blogs hereProduced by Apiro Media https://apiropodcasts.com

Speaker: Mislav Matejka, Head of Global Equity Strategy Regionally, we are OW International equities vs the US, and within this specifically Europe vs the US, a position we held through 2022 and so far ytd. The question is when should one close this trade? Internal leadership might become increasingly difficult for Europe to keep beating the US, especially if our call of Value underweight this year, and the recently introduced preference for lower beta part of the market - where we in particular cut Autos, and added to Staples - keeps gaining traction. So far ytd, Value is behind in both Europe and in the US, and the Defensive stocks are staging a recovery - Eurozone has historically been more of a Cyclical Value tilted play. The big benefits for Europe that we were highlighting in Q4, of falling gas price and the China reopen, are now in the open. Eurozone has enjoyed a strong rebound in PMIs since November on the back of these, of 7 points, but the upmove could be petering out soon. We note that Eurozone valuations vs the US continue to screen cheap, but it appears that the consensus call these days is to be OW Europe vs the US, and the region has strongly outperformed in the past few quarters. Eurozone is up vs the US by 31% in USD terms since the September low. We are remaining OW Europe vs the US, for now, but think that the time to take profits on the trade is approaching. Looking at Q1 reporting season, the consensus expectations have come down aggressively over the past months, from +7% yoy for S&P500, to current -7%. In contrast, activity in most places was better in Q1 vs the previous quarter. The combination of low hurdle rate and the improving fundamentals bodes well for the corporate results, where we expect beats. Having said that, the beats might not lead to upgrades for the rest of the year. 2023 projections keep moving lower. Also, the question is whether the stocks will rally much further on the back of beats, post an already strong rally. We advise to use any strength on the back of positive Q1 results as a good level to reduce from. Finally, consensus expectations are for a renewed margin acceleration in 2024, which could prove too optimistic, as pricing normalizes.   This podcast was recorded on 24 April 2023. This communication is provided for information purposes only. Institutional clients can view the related report at www.jpmm.com/research/content/GPS-4392460-0 for more information; please visit www.jpmm.com/research/disclosures for important disclosures. © 2023 JPMorgan Chase & Co. All rights reserved.

I was chatting with a prospective client about a proposal I had submitted and he offered this feedback from one of his colleagues from the senior management team, “we don't need to bring in trainers, we can use LinkedIn Learning instead”.  I was shocked to hear that from the lips of a senior leader.  Is this guy really a leader? I have used LinkedIn Learning myself and is cheap, but I found the quality is also quite various.  Individuals can shoot some training video content and LinkedIn Learning uploads it on to their platform.  The main problem is that self-paced online courses have a tremendously low completion rate of only 3%.  This leader may sign people up for online courses, be they LinkedIn Learning or from other online providers, but the outcomes won't be there.  This is magnified in the case of sales training, because of the nature of the beast. We teach Leadership, Communication, Presentations, Diversity, Equity and Inclusion and Sales. Sales is by far the hardest subject to teach.  The content isn't the issue, it is the attitude of the people in the class.  It seems to me very few people in sales have ever had any formal training or even read a book on the subject.  They are in sales and have cobbled together a sales methodology from their bosses or colleagues or through trial and error and they are fixed on their way of doing things. This results in a patchwork of sorts, where they get certain parts of the sales process to work for them but there are big gaps still, because they are doing things in a hit and miss fashion.  In Japan, we find there are key parts of the sales process skill set, which are severely underdone.  Having said that, generally speaking, building rapport is well executed because that is a component of the culture.  There is also a strong tendency to use referrals, which is good. However, there is a bad tendency to rely on the brand too much to do the selling for you.  Japan is a risk averse nation and dealing with big brands is considered a safe option.  That isn't so great if you are selling for a company which isn't a big brand though. Let's explore some of the areas we have noticed are weaknesses for Japanese salespeople entering our classes. Asking questions of the buyer is a major flaw in the sales technique of most Japanese salespeople. Part of the issue is cultural and part is ignorance about how to ask. Culturally, the buyer is seen as GOD and you are just there to tell GOD all the details about your widget and GOD will decide what happens next.  In this format, the buyer controls the sales call not the seller. That is a bad idea if you want to make any sales.  The salesperson's job is to guide the buyer to a “yes” decision, if that is the best outcome for the buyer's business.  The problem is neither the buyer nor the seller have any idea whether that is possible or not, until some basic questions have been covered off.  We need permission to ask GOD a few questions. Here is the five part “Permission From GOD Formula” salespeople need:  1. Explain who you are 2. Explain what you do 3.  Explain who else you have done this for and what were the results 4. Suggest “maybe” you can do the same for them 5. Ask, “in order to know if that is possible or not may I ask a few questions?”.  Once we have received permission from GOD, we can explore what they want to achieve with their business and why they are not where they need to be. This is a four part formula: 1. As is – where are you now? 2. Should be – where do you want to be in three to five years? 3. Barrier – what is stopping you from getting there fast enough? 4. What will success mean for you personally? Asking these questions will tell us if what we have will be what they need.  If we don't have it, then we should stop wasting everyone's time and go find someone who does need our solution.  Getting pushback in Japan often triggers an automatic twenty percent discount, which is an extremely bad idea from every perspective.  Why is there pushback in the first place?  This comes from a poor effort explaining what difference your solution will make to their business.  A proper explanation formula has five elements: 1.     Explain the facts, details, spec, etc., of the solution 2.     Link these to the benefits your solution provides to the buyer 3.     Extrapolate these benefits into how it will make their organisation more effective 4.     Reference a similar client and the results they achieved using your solution 5.     Do a trial close (“How does that sound so far?”) to flush out any questions or resistance. When getting resistance, we don't argue the toss with the buyer and use our magnificent force of will to overcome them.  The first thing out of our mouth has to be, “may I ask you why you say that?”.  Now the locus of accountability has swung back to the buyer, who has to justify why they are saying the price is too high etc. We are no longer on the backfoot trying to argue the point.  We immediately get more insight and information on why and how this objection is a problem for them and this helps us in framing our answer. Asking for the order is avoided by many salespeople, because it allows them to fail with their ego and dignity intact.  A “no” is confronting and Japanese society has learnt to avoid that type of outcome, by leaving everything vague.  It doesn't have to be like that! This is a how hard it is to ask for the order - “shall we go ahead?”. Proper sales coaching and training refines all of these steps and turns the salesperson into a competent professional.  What we know is that a small percentage increase in sales outcomes immediately pays for the investment and keeps producing substantial revenue growth into the future.  Investing in real sales training for the team is a no brainer!

In this episode Lexi tells the ladies about the Free Mason group, The Order of the Pug. Maggie tells the girls why the United States doesn't use the metric system.

There are some fundamental mechanics of the presentation delivery.  I would call these hygiene factors for presenting.  Eye contact, facial expression, voice modulation, gesture usage, pause insertion and posture are the basics.  Unfortunately, in my observation, most business presenters have not mastered these core skills.  This despite all of the training available, all of the free information being plastered all over the internet.  “Content Marketing” experts are establishing their credibility by providing phenomenal information for free.  What an age we live in, yet we still have presentation train wrecks. Let's presume some have mastered the basics, so what comes next? Here are three elements we need to be working on. Clear Meaning When we ask our presentation class participants what are some of the attributes they want to achieve when speaking in public, “being clear” is always prominent.  However, what is required to be clear?   The audience has to be able to navigate the talk and follow the direction the speaker is taking everyone.  I attended a talk by the President of a huge global organisation here in Tokyo and he “wandered like a cloud” all over the place. It was a navigation nightmare. Let's not make our audience work hard to keep up. The chapters of the talk should be clear, the flow logical and the points quite apparent. The delivery needs the right pacing, with sufficient pauses to allow the messages to sink in.  We need a pattern interrupt every five minutes of the talk, to keep the interest of the listeners.  We will ensure there are highs and lows in the delivery, so that it is not all delivered at the same pace.  This is a very common mistake amongst business speakers – they have only one speed setting from start to finish.  We need to mimic classical music with its ebbs and highs, it lulls and crescendos.  Certain critical key words are culled from the herd and given special attention and treatment to make the message clearer.  We might hit them with a stentorian outburst of raw energy or we might drop it all down to a cupped hand, conspiratorial whisper, for which the audience has to mentally lean in to hear. Message Appeal If your core message is mundane, boring and unremarkable, it will be hard to excite the assembled masses about what you are saying.  Storytelling in business is one of the dark arts. It is rarely mastered, poorly understood and infrequent in its application.  Presenting statistics for example, can be boring, but wrapping them up in the drama of the story can be gripping.  Reveal who were the heroes who forensically excavated these numbers and their herculean efforts to dig into the data to find the gems. Delve into what are the ramifications of their findings.  Extrapolate into the future to paint a picture of hope or despair with these numbers presented as early warning indicators. Capture which careers are about to be shredded or heralded?  When storytelling, we need to take the listener to a place, in a season, at a time of the day, with people they know and all of this located in their mind's eye.  We take the audience with us to the precise moment it all happened and draw out the hard lessons we have won as a consequence. Passion and Engagement Talking in a monotone, matched with a wooden face devoid of expression, quickly becomes a funereal distraction for the audience.  Removing all the physical energy from the talk sets it adrift from the listeners.  They feel no connection and no interest, because the speaker themselves doesn't seem interested in what they are saying. Enthusiasm is contagious and we hunger for a speaker with fire in the belly.  Instead we usually get the legions of the walking dead of business speakers – those armies of the grey, gaunt, forgettable and dull.  We are not simply advocating high energy, almost crazed hysteria here, but considered belief and real commitment to the message, one which the audience will definitely buy. Your energy sets up a vibration.  it transports your passion and commitment to what you are saying directly to us and infects and envelops the whole room.  When we speak, we employ our “ki” (気), our intrinsic energy and we push that energy out all the way to the back wall, as a conscious effort to fill the room with our presence.  I am sure you have had the experience of when someone enters a room, they literally fill it with their presence.  That is precisely what we want to achieve as presenters – to dominate that meeting room space with our power and “ki”.  The first step is to have that mindset to want to do that and then direct our energy outward, rather than bottling it up, restraining it. We specifically want to engage that entire audience and connect with them all.  We use our eye contact power to make that connection.  We should focus our gaze on a single point, so select one of the eyes of each audience member. We look so deeply into their eye we feel we can delve into their soul.  Well delve for only about six seconds however, because with that intensity, it soon becomes intrusive.  The impact of that one-on-one engagement is enormous.  They feel they are the only one in the room and we are talking directly to them.  That connection triggers tremendous continued support for our personal and professional brands The basics platform allows us to take our presentations to the highest levels.  We must work hard on amplifying the connection between our message and the audience. Therefore, we are the rare ones who can break through all the communication dissonance. Others simply fall by the white noise wayside.  Being a presenter has never been tougher or more demanding. In our Age of Distraction and this Era of Cynicism, we have to stand tall as highly capable, skilled communicators, showing everyone the way forward.    

What you'll learn in this episode: The difference between search engine marketing (SEM) and search engine optimization (SEO), and why SEO is a worthwhile investment even if it takes time to see results Why Google's Local Services Ads give you the most bang for your buck if you're investing in SEM Why quality, original content and a great user experience are the keys to ranking on the first page of Google When it makes sense to pay for pay-per-click and social media ads How your firm's intake process and in-person service affect online rankings About Eric Bersano Eric Bersano has been deeply involved in online legal marketing since 2006. He is the VP of Business Development at Market My Market, a digital marketing agency that helps businesses generate new clients by implementing the right systems and strategies. Depending on a law firm's goals, Eric ensures the best marketing channel and modalities are implemented, including search engine optimization, pay-per-click advertising, and TV and radio. His focus on the legal space gives Eric the network to utilize the most talented designers, programmers, and marketers in the country. His clients maintain very high rankings for competitive online searches at the city, state, and national levels. Transcript: The online marketing landscape is so competitive that it almost seems pointless to put much effort into SEO. Why try to compete with the firms that rank highest on Google? But according to Eric Bersano, Vice President of Business Development for Market My Market, that belief is misguided. Not only can the top law firms on Google get knocked off their number one spots, it happens quite often. Eric joined the Law Firm Marketing Catalyst Podcast to talk about the paid and organic campaign options available through Google; why you should think of your website like a book in a library; and when paid search and social media ads can pay off for your firm. Read the episode transcript here.  Sharon: Welcome to the Law Firm Marketing Catalyst Podcast. Today, my guest is Eric Bersano, Vice President of Business Development for Market My Market. Eric has been in the legal marketing space since 2006 and has seen a lot of changes. Today, we'll hear all about the evolution of legal marketing and its importance to the legal marketing community, as well as why law firms need a guide to navigate the proliferation of marketing venues. Eric, welcome to the program. Eric: Thanks for having me, Sharon. Sharon: So glad to have you. Tell us about your career path. I'm sure you weren't saying this is what you wanted to do when you were in kindergarten. Eric: That's a very good point. I actually made a shift in 2006. I was working with orthopedic surgeons. I had a friend who was working at a company called FindLaw, which really put search engine optimization and digital marketing on the map for lawyers. My mom didn't raise a doctor or a lawyer, but I've worked with both. To be honest, I prefer the law field. Sharon: We'll talk more about it, but how did you get into this space, the online legal space? Eric: So, a quick background. Coming over from the medical side, one thing I always tell people is I was never going to be as knowledgeable as a surgeon. I was selling orthopedic implants, and there was no way I would ever know more than they did. My nail for the femur was very similar to somebody else's nail for the femur. When I came over to attorney marketing, I realized very quickly that this was a new animal. A lot of attorneys weren't doing marketing or weren't putting it into focus. To a lot of the old-school attorneys, marketing was hurtful, because they weren't even legally allowed to market until, I think, the late 70s. Most attorneys that had a thriving practice were using either Yellow Pages or just referral sources, and they were doing extraordinarily well. Once the internet started to become a place for people to find attorneys, it was this brand-new open ground that was really fertile. The thing I loved about it was that I could go into a law firm in January and six months later, they wanted to buy me lunch or dinner because they doubled in size or their profits had doubled. In the early days, search engine optimization was fairly easily, especially working for a big company, because it didn't take much. But as you said, over the past 16, 17 years, there has been a ton of changes. I like to keep up with all those changes to make sure my clients are profiting from those. Sharon: You're bringing back so many memories of firms saying, “Oh, I don't need any online stuff. We take care of it with referrals only. We don't market. We just do referrals,” which to me is marketing, but O.K. Eric: Right. Sharon: What does Market My Market do, and what does that mean? Eric: Good question. We get asked that a lot. When you're choosing the name for a company, you throw a bunch of things against the wall, and you're hoping for something that really defines what you do. We didn't want to pigeonhole ourselves into just legal marketing. There are a lot of companies that do that, but we do work with other professionals. That would be doctors and some accountants, and then lawyers are probably our biggest market. Market My Market is us marketing you in your market. Everybody's got a geography they cover, and our true focus is to make sure they're being as competitive as they possibly can when it comes to online. The one big differentiator we bring is that one of the co-founders, Ryan Klein, worked in-house at two extremely competitive law firms in south Florida. One was a personal injury law firm and the other one was a criminal defense firm. Both were in south Florida, which is the home of John Morgan when it comes to personal injury plus a host of other really competitive law firms. One of the things he did was bring over his philosophy from working in-house, working side by side with attorneys and knowing exactly what they wanted to see. When some people get lost in the weeds as marketers, they say, “Hey, look, your traffic is up,” or “Look how many intakes or phone calls you got,” which are great indicators, but what a lawyer really wants is signed cases. They want more high-quality, signed cases. We want to work backwards into that with our approach to make sure we're getting an increase in signed cases, not just pointing to some of the key indicators. Sharon: I'm going to stop to ask you, is John Morgan a personal injury law firm or an attorney? I've never heard that before. Eric: John Morgan of Morgan and Morgan has built kind of the Death Star of websites. He started out in south Florida as a big TV advertiser. You can't drive more than 10 feet without seeing one of his billboards. Probably five, eight years ago, he started really branching out. He's got practices in Boston and Arizona and Las Vegas. So, his one website they've grown is really competitive in a lot of markets. If you talk to any personal injury attorney in Florida they'll know John Morgan, but more and more, they're starting to know him in other parts of the country because he's starting to encroach in everybody's backyard. Sharon: That's interesting. When you said Morgan and Morgan, I've seen that, but I didn't realize it was John Morgan. This question comes up a lot: what's the difference between SEM, search engine marketing, and SEO, which is search engine optimization? What's the difference? Eric: It's a good question. SEM would be the umbrella term. Search engine marketing is all the different types of marketing you can do online with search engines. We always refer to Google because that's the 800-pound gorilla, but there's also Bing and Yahoo and some other ancillary search engines. Search engine marketing encompasses search engine optimization, but it also includes paid search. Those would be things like Google ads, or one thing that's become very popular over the last two years is LSAs, or Local Services Ads. Anybody listening to this who's done a search for a car accident lawyer in “insert city here,” you'll see three ads at the very top with a profile photo. Those are Local Services Ads. The key to those is you don't pay when somebody clicks; you only pay when you get a lead. If somebody clicks on your ads, reads all your information, but doesn't contact you, you're never charged. But if they fill out a contact form or call that tracking number, it's taken into account on your Google dashboard. You can even reject leads for a refund if they don't qualify. For example, if you're a criminal defense attorney and you get a family law lead, you can dispute that, and they'll take it off your bill. So, search engine marketing is everything you can do with search engine advertising. Search engine optimization is really the key we focus on for one main reason. Nobody goes to Google or any search engine because they have the best ads. They go to that search engine because they trust that the results that show up on the first page are the best information and resource for that subject matter. If I type in “DUI attorney Fresno,” the average person assumes that the law firm that shows up number one is the best DUI attorney in Fresno. It's not always the case, but the big advantage to the optimization piece is people will trust you more when you show up on that first page. The marketing costs are also generally fixed. What I mean by that is if I do a PPC ad and I've got a $10,000 a month budget— Sharon: PPC is? Eric: Pay-per-click. When I do a pay-per-click ad, I'm going to be charged every time someone clicks on my ad, whether they call me or not. Now, if I'm spending $10,000 in January and I spend none in February, that's a sunk cost. I'll never get that $10,000 back. But with search engine optimization, you're paying for links, you're paying for new website pages, blog articles. All of that stuff accumulates over time. The biggest thing I hear with search engine optimization from attorneys is, “Oh, we tried it. It doesn't work,” or “It doesn't work for anybody.” I would challenge you to do a search for your most important keyword in your city and look at the firm who's showing up number one. That person is fighting tooth and nail to stay there. The bigger the city, the harder they're fighting, because if you're showing up number one for “car accident lawyer Houston,” your business is exploding. You can guarantee that the people who are there want to stay there, and they'll do anything they can to keep their number one spot. Sharon: Does anybody still say, “Oh, we tried that and it doesn't work,” when it comes to SEO? Eric: Yeah, they do. To be honest, SEO is constantly changing. Companies like us, we don't claim that we know exactly what Google wants. Google gives you best practices, but they don't want to say, “Do, A, B, C and D and you'll rank number one,” because not everybody can rank number one. The one thing they've always stayed true to is that they want original, relevant content and a great user experience. That's what we've built our company principles on. The people who say it doesn't work have been burned, because no matter how great of an SEO company you are, it takes time to see results. Let's say we're talking about a competitive market like Chicago. That could take six months to a year. If you give an SEO company a year and you get nothing in that year, it's going to be hard for you to invest in somebody else and give them a full year. What happens all the time is they don't get somebody who focuses on legal. They don't know which directories to go to. They don't understand the practice areas, the keyword terms to optimize for. They might be a really good SEO company, but without understanding that legal niche, they might not be performing well enough to get them rankings. I talk to attorneys every day who are like, “Nope, I tried SEO before. It doesn't work.” It's just because it didn't work for them with the particular program they had. Sharon: When you say LSA, Local Services Ads, do you set up a separate phone number for that? Eric: The Local Services Ads are through Google, and Google has its own tracking numbers for you because they want to be able to tell you exactly what somebody searched for and clicked on to serve that ad. That's how they charge you. One of the things we do is manage those Local Services Ad campaigns, so that tracking number gets imported into our dashboard. We can actually say, “Hey, you got 10 Local Services Ad calls. You got 15 intakes. You got 20 calls from organic, and you got 15 calls from Google My Business.” We want to know which piece of the online marketing is working. There are four places for you to get business on Google's homepage: LSAs, PPC, Google Maps, and then there's organic. We really like to focus on organic because that's typically 60% or more of clicks. Not that LSAs and PPC aren't a good substitute, but anybody who's relying solely on PPC is really putting their client flow in jeopardy. It doesn't take many bad months with PPC for you to spend your marketing dollars with no return. Sharon: It used to be many, many years ago that you could say to somebody, “O.K., you don't have the budget. I understand. Here are some things you can do.” It seems like today there's not much you can do. With PPC, it seems like that's the one thing you can still do and say, “O.K., you could just start with PPC. Put all your money into PPC and start that tomorrow,” but you're saying they're missing a lot still. Eric: That's a really good point. If I'm working with somebody in a really competitive market, let's say New York City, and they have almost no web presence at all, that's going to be a really tough pill for them to swallow, for them to hear, “I need you to pay me X dollars a month for a year before you can expect anything.” But that's realistic if they don't have any SEO working at all. That's the case where I'd say, “All right, let's put together a very competitive, focused, pay-per-click campaign to start getting some clients in the door,” because the big advantage with PPC is it's instantaneous. You do the keyword research. You set up your landing pages, and you can start receiving phone calls and emails right away. Now, the downside of PPC is it's become extremely competitive. If you've ever done a search, the most expensive pay-per-click keywords, there's a list of about 180 of them that are legal keywords, things like, “I'm a car accident lawyer.” Those could go anywhere from $50 to $150 per click with no guarantee that the person's even going to reach out to you. So, I think PPC can be used sparingly to make up for that valley of death before you start to get organic results or to hyper-target something that's very timely. For example, if there's a bridge collapse or food poisoning, sometimes there's going to be a bunch of people that are injured in a very short window. Those types of cases come out all the time. You're not going to have a “food poisoning for Tyson Chicken” campaign ready to go with SEO, so in those cases it would make sense. But the most efficient, lowest cost would be LSAs. Again, you're only paying for leads. The big issue right now with LSAs is they've been around so long that if you're in a major market, there are probably at least 50 people in those LSAs already, and there are only three spots that will show up on the homepage. Sharon: And Google decides who those are. Eric: Yes, Google decides. There's some thought that having more reviews, getting consistent reviews, is going to help you show up there. You don't want to get 10 reviews in a month and no more for six months. But the number one factor for showing up in those LSAs is how responsive you are to the leads that come in. Google will know if those go to voicemail. Google will know if you're not interacting with their dashboard to say, “We have this lead” and move that through their funnel. They want to make sure that if you're getting the leads, you're treating their clients well. Remember, they're Google's client first. They went to Google for a search. If you mistreat them and don't provide them a good service, Google's not going to reward you with those rankings. Sharon: Wow! With LSAs, it seems that they would go to voicemail sometimes, because nobody's manning those phones all the time. Eric: That's another good point. The more sophisticated people become, the more efficient their front and back office are, the more profitable they'll be. In the old days, let's say 20 years ago, I don't think the average person expected someone to pick up the phone at 7:00. But if you're having a legal issue, you may not want to talk about that in the workplace. You may call on your way home or after you get home. So, if you don't have 24/7 answering, you could be missing out, and this is actual data we have with our clients. We use call tracking for every single one of our clients. Just under 30% of contacts came in either before 9:00 or after 5:00. If 30% of your contacts are coming in during off hours and you're not immediately responding, you are definitely losing out on clients. Sharon: Wow! That's a lot of person power, I should say. Eric: Exactly. If you get a hundred leads in a month and 30 of those are going to voicemail, that's not a good client experience. Sharon: Is it still possible to become number one in Chicago or Los Angeles or New York, no matter how much money you're putting out? Are those spots just long gone? Could somebody overtake somebody? Eric: Yes, it happens all the time. There are two things that will typically happen. You'll have somebody who gets really aggressive with an organic campaign. There are a lot of myths about organic. A lot of people will say they've got proprietary software; they've got a proprietary secret sauce or amazing links that nobody else knows about. The truth is search engine optimization comes down to doing a lot of things really well. It's very detailed. I's need to be dotted; T's need to be crossed. It's keeping up with trends like user experience. One quick example would be on a mobile phone, you want the contact us and phone buttons to be towards the bottom of the page because that's where people's thumbs are at, whereas on a desktop, people are used to seeing them at the top. Extrapolate that times a thousand little, tiny things, they all add up to the people who show up in those top three to five spots, which is where you need to be to get any clicks. The second thing that can jostle things up would be a Google algorithm change. Google admits that they change and update their algorithm hundreds of times a year, but each year there are usually two or three major ones, and you'll see a big shakeup. Someone who has been in the number one spot for months and months and months all of a sudden drops down to the bottom of page one or even page two. Those are opportunities, because Google is testing out some of their new changes, and they want to see if that user experience is still good. What that means is, let's say you and I are both competing for the same keyword. Somebody goes to your website and the average time on your website is 90 seconds, and the average time on my website is 20 seconds. Well, Google knows that, and they're just going to assume that your website is better; it's more engaging; it has more relevant content. When the algorithm shakes up, that one factor could cause somebody to stay higher than the person who was previously number one. I'll just end by saying this. There's no one factor or silver bullet that's going to get you to number one. Time on site is really good, and it makes logical sense when you tell somebody, but just because your time on site is great doesn't necessarily mean you're going to be number one in that market. There are so many other things that need to be done correctly to keep those rankings. Sharon: You mentioned organic. I know you said you're going to finish up, but I have a lot more questions. Eric: Sure. Sharon: When you say organic, what do you mean? What are you talking about? Eric: Organic are Google's results. They're their most preferred result. Google needs to make money, and we all know that Google is one of the most profitable companies in history, and the reason they are is because they sell ads. They sell Local Services Ads and pay-per-click. Every time someone clicks on an ad, Google gets paid. Well, underneath the ads are typically the Google Maps results first, although sometimes an organic search will show up above it. Then there are the organic links below that. If I'm looking for a pair of shoes and I type in “running shoes,” I'm probably going to see Nike or Dick's Sporting Goods as number one because they're such big, powerful websites. Organic refers to those things underneath the paid section. You basically have to walk through the paid section—a lot of people get stuck there and click on those ads. Google gets paid, but the vast, vast majority of people are going specifically to that organic section because they trust that those are the best, most relevant websites. Sharon: How do you influence organic? You mentioned blogs. Do you write? Do you have other people writing? How does that work? Eric: That's a good question. I like to use the library analogy for how Google picks out a website. Instead of websites, let's call them books. Google is our librarian in the largest library in the world, and I'm looking for a book on cookies. Not just cookies, but I want chocolate chip cookies. What's a better resource, a hundred-page book on cooking that includes chicken and roast beef and baking, or a hundred-page book on just cookies, and specifically chocolate chip cookies? What Google is looking for is the best, most relevant information. As a personal injury attorney, if I've got family law and criminal defense and estate planning and trusts and intellectual property and car accidents, I'm really diluting my message. My book is a catchall for everything. If I have a really focused book on just personal injury—and I'm talking about car accidents or brain injuries or spine injuries—now I've created a really powerful, relevant, niche source. If you do a search for Covid right now, you're probably going to find something like WebMD. You're not going to find some random website. You'll find something from the CDC because those are powerful sites that have developed their niche. So, the way to earn Google's respect is, number one, the content has to be original. They don't want to duplicate content. They're literally tracking billions, if not trillions, of websites by now, so if your content isn't original, why keep track of it? Then they want to make sure those user experience things are there: how much time on site, how quickly does the website load, how easy is it to get from one page to the next? When you ask us specifically about content, we have our own in-house team. We think content is so important, so we look for really good writers and we train them on how to research for the purposes of showing up organically. So, how to research for a keyword and then how to write so search engines can pick up on those keywords. Content is such an important part. Instead of outsourcing it to a third party, we hired good writers. These are all US-based employees of Market My Market that write, edit and post their content to the website. Sharon: With Google, I always imagined—and maybe you can shed some light on it—that there's some person somewhere who's watching all these screens and making decisions. Is this all done by a machine? Eric: Yes. Google specifically calls this machine learning. That's really where the user experience part comes into this. In the old days, back in 2006, all you really needed to do was have some good content and a couple of labels. If I was trying to rank for “medical malpractice attorney Los Angeles,” I would want to make sure that page was titled “medical malpractice attorney.” I'd want that to be the title of the first paragraph, and I'd want to use that term a couple of times in there. Well, people got wise to that, and then they started keyword stuffing. They started putting keywords all over the place. They would even put black text on a black background so you couldn't see it, but Google could read it. Well, Google is much smarter than any of us, and they can now pick up on those. They pick up on the user experience key indicators, which is how people interact with the website. They know if someone is clicking around and going to multiple pages. One of the biggest SEO terms is bounce rate. A lot of people mistake bounce rate with how fast someone bounces from the website, meaning, “I went to the website, and I bounced in two seconds.” That's not what bounce rate is. Bounce rate is only going to a single page. If I come to the homepage and I don't click on an attorney profile or a client testimonial or the car accident page, Google is marking that against me because they're saying, “People come to your website. You've got a hundred pages and they only go to one. That can't be a good search experience.” These algorithms are now taking all these learning experiences from millions and millions of searches, and they're coming up with—and Google admits this—rankings that even the Google engineers don't know exactly how they get to it. The benefit of AI is that it works while you're sleeping. The downside of AI is you're not exactly sure why the output is what it is until you dig into the weeds. That's why we see so many changes in Google's algorithm throughout the year. Sharon: AI being artificial intelligence. Eric: Correct, yeah. Google likes to use the term “machine learning.” I don't know if they just want to coin their own term, but they always refer to it as machine learning. Their computers are learning based on how people interact with the Google searches they provide. Sharon: That's interesting. I didn't know that was how they defined it. What's the difference between working with lawyers and working with financial professionals, doctors, other professional services? Eric: The biggest difference from a marketing perspective is knowing which resources are best. Most of my clients are in the legal industry. People are going to get their links from Avvo and FindLaw, but if you haven't dealt with lawyers before, you might not know the more obscure or random or even local searches. Most attorneys belong to at least one if not several bar associations. They could belong to their local city bar association. They could belong to their state bar association. All of those give them opportunities to list who they are and link back to their website. When it comes to other professionals like financial, that's not a market we dabble in. I wouldn't have the confidence to tell somebody who was a financial planner or someone big in the finance world that I know exactly where to market them, because I don't have the 17 years of experience there. When somebody can focus in on a niche, they can find all these nooks and crannies on the internet where they can market their clients to make sure they're putting their best foot forward. Sharon: Does social media play any part in this? Does that change things? Eric: When it comes to social media, there are two different ways to use it. The first one is the most labor-intensive and hardest, but it can pay off. I strongly suggest anybody who wants to do organic social media, which means you're posting about your law firm—that takes a lot of work. They say you should be posting one to three times a day, and that would be on things like TikTok and Instagram and Facebook. Now, I see your face. That seems like a lot of work, and it is. You've got to think about this, and you've got to be very inventive when you do your posts, because who is going to follow a criminal defense attorney for no reason? Who's going to follow a family law attorney? One way to use social media to your advantage organically is to take viral content that's happening right now and put your spin on it. For example, we just got past the Johnny Depp/Amber Heard trial that was making worldwide news. Some of the most popular posts were attorneys who were giving their two cents on that day's trial. That's a great way to do something through social media. It still takes time because you've got to keep up on whatever that trial is, and then you've got to go in and give your unique take, but that could pay off in dividends. Some of those videos were getting millions of views, which is really raising their presence.   The other way to use social media is to do paid advertising. You can do paid advertising through TikTok. You can do it through Facebook and Instagram, and what you're doing is targeting your most likely audience. If I'm a criminal defense attorney, I might be targeting males because more males are committing crimes. I might target certain areas of the county near jails or where courts are. I can geotarget those. I can put a circle around the court. Anybody who's coming in and out of this building, I want to target them with an ad. Those would be paid ads. Budgets can range in the low thousands to the high thousands, depending on how competitive that market is and how many people you want to serve ads to. Sharon: Do you take that into account? Does one hand influence the other in terms of things you're doing to optimize everything? Does that come into play? Eric: Social media doesn't have a huge organic bump to it unless you get into the extremes. If I have a post that's going viral, if I'm getting lots of mentions, if the firm name is being mentioned a lot on Twitter, that can have some effects, but that's very rare. I would say if you have somebody in the office who loves social media and they're going to post your holiday parties—for example, if somebody gives you a great review on Google, repost that review and say, “Thanks, Karen. We really love having you as a client.” Make it interactive. That's probably not going to win you a case organically, but if someone finds your social media profile, sees how active you are, gets a feel for the personality of the firm, it could get you that first phone call as they're doing their due diligence on who to hire. Sharon: Do you see social media playing more of a role as you continue in this vein? Eric: I see social media as a really good way to connect with people. I see it more as a tool for paid. There are very few attorneys that are going to spend enough time on social media, the time it needs. If you hire me to run your social media campaign, what do I know about the daily workings of the firm? That should be more of a personal thing. What you could hire us to do is to create ads for you and to serve those ads to specific people. As a general rule of thumb, social media is not a great tool for single-event personal injuries like car accidents, because it's really hard to target your audience. Where they do make a difference would be in mass torts, for example Roundup. Roundup has glyphosate in it. It was giving people non-Hodgkin's lymphoma. There were links to this. Monsanto was sued. Bellwether trials went on to prove that they were at fault, and the verdicts were coming back in the tens of millions of dollars. That is a great tool for social media because I know the type of person that used Roundup. I know the hotbeds. This wasn't your weekend gardener; these were people in the flyover states that were using tons of this stuff, literally, on their crops. People who were working on farms or in agriculture were overly exposed to this stuff and were coming down with non-Hodgkin's lymphoma and a couple other types of cancer. That's great for Facebook because you're leveraging all the data they have on their users, all their attributes, their age, their income. I like social media for those kinds of campaigns, but for your typical family law attorney or criminal defense attorney, it's probably dollars that could be spent better somewhere else. Sharon: Eric, I could go on forever asking a million more questions. There's so much to all of this. Thank you being here today. Eric: Sharon, thanks for having me. I appreciate the conversation. Sharon: Greatly appreciate it. Thank you.

Matthew asks how to decide what business is right for you. There are two ways: 1. Extrapolate from self-analysis. 2. The thesis method. Let me summarize both and tell you what I think are some key factors to keep yourself from being caught up in ‘shiny object purgatory.' Learn more about the two methods of industry identification here: https://youtu.be/p1UbedYYnAM Learn how to buy a business at https://www.BusinessBuyerAdvantage.com Book a call with me at https://www.CallDavidBarnett.com Join me on Twitter: https://www.twitter.com/dbarnettmoncton Books can be found in my Amazon store: https://www.amazon.com/shop/davidbarnett Stop missing my new videos. Join my email list here: https://www.DavidCBarnettList.com Want to look dangerous like David? Jeff Alpaugh Customs has a special offer for you: https://www.JeffAlpaugh.com/DCB10

Behavior Analysts know that the learner is always right, but there are cases where people start doubting this because of how disturbing some behaviors seem. It is important to always remember that the behavior is rational and makes sense regardless of how bizarre it may seem. In the Constructional Approach, no behavior is considered maladaptive. Behavior is considered always to be adaptive, although it can also often be very disturbing or costly. And therein lies one of its salient features: there are no magical procedures, no simple recipes such as “if this diagnosis, do that.” Israel Goldiamond developed the Constructional Approach and laid down a set of procedures that guides the investigation of these disturbing behaviors. TV Joe Layng added to this investigation with his work on emotions as contingency descriptors. This important work enriches and expands the contingency analysis furthering the tools available to both clinician and client. Join us for this LIVE event with Jonathan Amey from Heart the Chart, to discuss how emotional behavior and the Constructional Approach can open up new pathways for client outcomes. Learning Objectives: 1. Extrapolate the broad impact of emotions when it comes to contingency management and program implementation. 2. Describe the value of analyzing emotional contingencies when applying behavior principles to parent training. 3. Demonstrate ways to collect data on emotions that are effective and useful. Take Aways- your bite-sized educational noms - We're all familiar with the concept of emotional responding; it looks pretty similar to an extinction burst. When we don't come in contact with something reinforcing there is that we a chance we react “emotionally”, perhaps in hopes that the “emotion” can force the desired reinforcement to occur, but at what cost? It's better to take a step back and respond, rather than react to the situation. Stress and anxious emotions lead to a decrease in executive functioning which can lead to poor folow through with treatment recommendations. - Incorporating emotions into analysis can help to determine settings when caregivers are more or less likely to adhere to program recommendations. Caregivers are also competing contingencies whether they occur in their work/personal life, personal histories and backgrounds. - Dr. Israel Goldiamond created the Constructional Logs to help his patients learn to become their own Contingency Analyst which includes “responding” to emotional descriptors, rather than “react”. By taking data on one's emotions during situations throughout the day, a caregiver can learn how to control their “emotional responding” when things turn on their heads. Purchase CEUS for $8 at: https://atypicalba.com/product/ce-certification/ Have some interstellar discussion on our Facebook page at www.facebook.com/atypicalba Check us out on Instagram: https://www.instagram.com/atypicalba/ Don't need CEUs but want to support the show? Click here to donate to the adventure: https://www.buymeacoffee.com/AtypicalBA Contact us at: info@atypicalba.com, CE@atypicalba.com Music by: www.purple-planet.com

Gisele is slowly taking over her boyfriends house.  Well, they are renovating a room for her in his house.Andy can't remember what he did over the weekend.  Gisele gives an update on her business with a no call no show employee.  How does she handle it now verses how she used to handle it.Employees have more rights now (which is good) but how can employers and employees better understand each other.  Gisele shares her thoughts about seeing life from the employees perspective.Then Andy and Gisele launch into a deep philosophical discuss that is way too much for a Tuesday morning.So are you gaining wisdom?  Are you learning from your experiences, evaluating it and extrapolating that into the rest of your life?We love you all!Please let us know if you are enjoying this podcast and ask us any question you like.To learn more about what Andy does and more of his content go to:AndyKerrCoaching.comFacebook: @andykerrcoachingPurchase Andy's Book A Story and A PointTo find more awesome content from Gisele, visit:Honest.CEOFacebook: @HonestCEOvlogInstagram: @HonestCEOvlog

https://astralcodexten.substack.com/p/justice-creep Freddie deBoer says we're a planet of cops. Maybe that's why justice is eating the world. Helping the poor becomes economic justice. If they're minorities, then it's racial justice, itself a subspecies of social justice. Saving the environment becomes environmental justice, except when it's about climate change in which case it's climate justice. Caring about young people is actually about fighting for intergenerational justice. The very laws of space and time are subject to spatial justice and temporal justice. I can't find clear evidence on Google Trends that use of these terms is increasing - I just feel like I've been hearing them more and more often. Nor can I find a simple story behind why - it's got to have something to do with Rawls, but I can't trace any of these back to specific Rawlsian philosophers. Some of it seems to have something to do with Amartya Sen, who I don't know enough about to have an opinion. But mostly it just seems to be the zeitgeist. This is mostly a semantic shift - instead of saying “we should help the poor”, you can say “we should pursue economic justice”. But different framings have slightly different implications and connotations, and it's worth examining what connotations all this justice talk has. “We should help the poor” mildly suggests a friendly optimistic picture of progress. We are helpers - good people who are nice to others because that's who we are. And the poor get helped - the world becomes a better place. Sometimes people go further: “We should save the poor” (or the whales, doesn't matter). That makes us saviors, a rather more impressive title than helpers. And at the end of it, people/whales/whatever are saved - we're one step closer to saving the world. Extrapolate the line out far enough, and you can dream of utopia.  

The culture and management of a classroom setting, in most cases, is vastly different than what most BCBAs are accustomed to. Given the current rates of mental health challenges in students, behavior analysts who lack training in mental health best practices will be at a disadvantage in attempting to support students and untrained teachers in a school setting. Listen as Jessica Minahan discusses how she works with teachers and students on looking at behavior through a different lens- one that's more compassionate and understanding and leads to the acquisition of desired and appropriate replacement behaviors. Learning Objectives: 1. Extrapolate how various events in a learner's day may impact their anxiety and threshold in terms of motivation. 2. Describe potential and practical ways a teacher may work with the learner to teach new skills with a student who is engaging in agitated, anxious behaviors. 3. Select examples of cognitive distractions and their replacement behavior. 4. Describe the value of seeking education outside of behavior analysis. Take Aways- your bite-sized educational noms - The concept of thresholds provides a beautiful image to help teachers understand their students' emotional capacity in conjunction with their executive functioning abilities and subsequent learning opportunities. - Research and review outside of the field of behavior analysis is necessary. Review the research through a behavior analytic lens and translate the research into our terms and what works. - Cognitive distractions can function to build in replacement behavior. How does your intervention teach students to make better choices when their threshold is low? Worth: 1.5 Learning. 0 Ethics, 0 Supervision Purchase CEUS for $8 at: https://atypicalba.com/product/ce-certification/ Have some interstellar discussion on our Facebook page at www.facebook.com/atypicalba Check out us out on Instagram: https://www.instagram.com/atypicalba/ Don't need CEUs but want to support the show? Click here to donate to the adventure: https://www.buymeacoffee.com/AtypicalBA Contact us at: info@atypicalba.com, CE@atypicalba.com Music by: www.purple-planet.com

Mike Matthews talks about the benefits of water and tries to extrapolate the facts about watching less television. Join Mike as he podcasts live from Cafe Anyway with Benita, the Disgruntled Fiddle Player, and the Brewmaster. Next show it's Madame Rootabega, Valentino, and Bison Bentley. --- Send in a voice message: https://anchor.fm/mikesdailypodcast/message Support this podcast: https://anchor.fm/mikesdailypodcast/support

Mike Matthews talks about the benefits of water and tries to extrapolate the facts about watching less television. Join Mike as he podcasts live from Cafe Anyway with Benita, the Disgruntled Fiddle Player, and the Brewmaster. Next show it's Madame Rootabega, Valentino, and Bison Bentley.

Do you create time for you in your busy day? You are in control of your own energy, space, and choices. You need to start scheduling time for you in your day, otherwise the stress will build up.  So how do you create time for you? Start wherever you are at Ask a question about what is required Look at where you are currently spending your time Determine your true priorities Schedule in your work and your "you" time Streamline what you do Extrapolate so you don't have to recreate things all the time Hire people to free up your time Listen to this episode to find out more!

Transcript http://nav.al/extrapolate

Lack of time is one of the most common reasons that people have for not exercising. Time management can seem tedious, but it's more liberating than you might think! In this episode we talk about why managing your time to fit fitness in can be of great benefit, and how to implement such things to make it work. Extrapolate - extend the application of to an unknown situation by assuming that existing trends will continue or similar methods will be acceptable. Join The NXTXLVL Show Private Forum! https://www.facebook.com/groups/199807844615950/?ref=share Follow us on Instagram: @thenxtlvlshow @jonalva7 @primeandglory @mikenillespt Timestamps: (Intro) Time is just a construct, Space talk, and superheroes (6:11) Time management begins (9:39) Managing time to liberate your day (12:08) Firm but flexible (13:19) Priorities and time management are BFF's (15:27) Jonathan's anecdote (17:45) What you say vs what you want to do (19:24) The benefits of exercise (21:00) AWARENESS for a better life (24:08) What steps to take RIGHT NOW (29:25) You do have time (32:16) Current events (35:03) Outro - dad joke

Joe Pisapia, author of the best-selling Fantasy Black Book series, is with us to go over how fantasy managers should approach the rest of the season. We recap last night's game between the Buccaneers and Rams (4:36) and analyze Gus Edwards (19:19) short-term value in light of the Ravens' COVID situation. We later dig into the rest of season strategy (28:59) and tackle interesting topics like whether it is acceptable to tank a matchup to influence playoff seeding (35:30)? We finish up by diving into our listener mailbag (44:26) to answer your most pressing questions! Why is it smart to stash DSTs for the fantasy playoffs and which ones should be snagged ahead of time (47:15), how should you approach dynasty leagues (50:01), and is Jerry Jeudy (53:59) a viable option the rest of the way? Sponsors: Pristine Auction - Get the best deals in sports memorabilia including signed helmets and custom jerseys with guaranteed authenticity. Enter registration code "FantasyPros" when you sign up to receive a free $5 credit. Manscaped - Manscaped is #1 in men's below the belt grooming. They offer precision engineered tools for your family jewels. Get 20% off and free shipping with the code YATES at Manscaped.com. Timestamps: MNF Recap - 0:04:37 Jared Goff - 0:04:37 Tom Brady - 0:05:57 Leonard Fournette - 0:09:04 Ronald Jones - 0:09:04 TB WRs - 0:12:18 Cam Akers - 0:15:01 Gus Edwards - 0:19:24 Lamar Jackson - 0:22:32 Adam Thielen - 0:24:46 Kirk Cousins - 0:25:35 Justin Jefferson - 0:27:09 ROS Strategy - 0:29:00 Consolidate or Extrapolate? - 0:29:15 Play to Lose or Cruise? - 0:35:31 Block or Sleepwalk? - 0:40:16 Listener Mailbag - 0:44:26 Fantasy Playoff Stashes - 0:44:48 Stash DSTs? - 0:47:16 Cole Beasley/Curtis Samuel - 0:48:40 Dynasty League Strategy - 0:50:02 Jonathan Taylor - 0:51:58 Derrick Henry - 0:52:46 Jerry Jeudy - 0:54:00

TRUMP HAS COVID! And we know the virus affects people over the age of 65 much more severely. Is Trump going to die? Do people want him to die?  --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/grevocab/message Support this podcast: https://anchor.fm/grevocab/support

This week Sam and Marcos cause depression, analyze the Download 2021 line-up, and leave it all out in the moshpit! Plus reviews of new albums from In Hearts Wake, Stand Atlantic, and Not A Toy! Not to mention new music from Machine Gun Kelly, Fit For A King, IDKHOW But They Found Me, Conquer Divide, All Time Low, Yours Truly, Crystal Lake, Telle Smith, Blink 182, Lil Lotus, Earthists., and more! Follow us @SOTSPodcast on Twitter, Instagram and Facebook! Subscribe to the Patreon at Patreon.com/sotspodcast. Thanks to Paul Hannum for our theme song (and Zakk Merrell for the revision).

Questions for PP Talks – Covid-19 & Children 1. Rationale? a. Symptoms less severe than in adults b. Children may carry the virus w/o S/S, but may transfer it c. Data is variable and in many cases based on limited groups or on case reports 2. What do we know? a. 22% of US population is children b. 1.7% are reported cases (similar to China data) c. Case breakdown = i. 10-17 y/o = 60% ii. 1 y/o = 15% iii. 1-4 y/o = 11% iv. 5-9 y/o = 15% v. 57% males d. Comps to adults i. Peds experience less fever, cough, SOB -- 73% peds vs. 93% adults ii. Hospitalization – 5.7% peds vs. 10% adults 3. Treatments? a. Population at risk – no widespread testing, no testing for mild S/S b. Perinatal transmission to neonates – guidelines require mandatory testing of neonates c. Infants at higher risk than older children d. Extrapolate treatments for adults i. Prevention = hand washing, face masks, social distancing ii. Behavioral changes = target stress, excessive worry, sadness, poor eating habits, unhealthy sleep habits, difficulties with attention and concentration iii. Remdesivir – for hospital, severe disease – available for children through FDA Emergency Use Authorization OR through compassionate use program 4. Risks? a. Standard vaccinations and wellness checks b. PMIS-TS

God promises he will watch over us. The theme of watching – God never sleeps; he is shade; He will keep you for harm - watch over coming and going – to eternity. Extrapolate to watching over our nation.

For the second episode, I bring on Alexis Collins. She has been in the industry and auditioning since she was 9 years old. I would pretty much credit Alexis for jumpstarting my acting career. Join us as we discuss our early adventures at Pace University, our best and worst auditions, dream roles, and dismantling the privileged system of Hollywood. Extrapolate what you will from this segment to bring hope in your lives!

On this episode of the Alternative Blacks podcast, Chris and Tyler discuss the following and more.Simcoe HopsCreated by Charles E. Zimmermann, developed by Select Botanicals Group, and released in 2000 by Yakima Chief Ranches.Patent was applied for in 1999, making it a trademarked variety of hops.Stats:Characteristics: Often compared to Cascade and referred to as “Cascade on steroids”.Aroma: Berry, apricot, passion fruit, and citrus, and pronounced aromas of pine and woodsy earth.Complex and unique.Purpose: Bittering and AromaCreates a clean, smooth bitterness similar to magnum hops. Has more utility than magnum as it can impart some spicy, fruity and earthy notes through its aroma and by dry hopping it.Oil Composition:Total Oils: 2.0-2.5 mL/100gAlpha Acid: 11.5-15%Beta Acid: 3-4.5%Humulene: 15-20%Substitutes: No real consensus on a proper substitute. Mostly compared to Cascade, but not enough. Most believe there is no substitute for this variety.These are nowhere close but are listed:Magnum - Similar bittering effect.Summit - Similar bittering potential higher cohumulone (not as smooth). Some comparable aroma qualities.Common Beer Styles:IPAs & DIPAsRed IPAs & Black IPAsAmerican Barley WineAmerican Amber AlesAmerican Porters & StoutsRed Ales, Brown Ales, Pale AlesWild AlesLagersBeers with Simcoe Only:Double Simcoe IPA - WeyerbacherHoppyum IPA - Foothills BrewingCount Hopula - Santan BrewingKermit the Hop - Bison BrewingSimcoe Spring Ale - Peak OrganicIPX Simcoe - Hopworks Urban BreweryBeers with Simcoe and Other Varieties:Ranger IPA - New Belgium (Chinook, Cascade)Stealing Time - Magic Hat (Apollo)Megared - Sebago Brewing (Amarillo, El Dorado, Citra)Drop Top - Widmer Brothers Brewing (Alchemy)Imperial Red - Marble Brewing (Citra, Mosaic, Amarillo, Chinook)Wild Rice Double IPA - Flying Fish (Citra, Columbus, Centennial)Dead Pony Club - BrewDog Brewing (Citra, Mosaic)Sample GameRecap Barriers to Entry.Last week we discussed why it's important for the inclusion if black ppl in craft beer, as it related to society at large.EconomicThoughts of not belongingScared or disinterested to step out of comfort zone.Token black personOverwhelmed by the sheer amount of beer.This week we discuss what it actually looks like to be in these places as it stands now. Discuss Our Personal ExperiencesHow Can We Overcome TheseTouch on how to get into craft beer without going into those spaces.Mention how to feel comfortable going into those spaces.Accessible craft beer?Touch on:Supporting Local Minority BusinessOvercoming fear of being the only black personTyler's point on black/latinx/"ethnic" foods being so rich and complex in flavor really flashes with the idea of "these people just aren't interested."Extrapolate to the big picture. Can we draw from our craft beer experience to address inclusion in other fields? What do other fields teach us about craft beer?Bringing Change to the Diversity in Craft BeerFour City Brewing, Roger Apollon Jr, Co-Owner“Breweries might set up in a city or an urban area, and they think that just because they are there, the local folks will come in. But the local folks don’t always feel welcome. Maybe it’s the music, maybe it’s the attitude, or maybe they just walk past, look inside, and don’t see black folks inside, so they don’t want to go inside. Our job as craft brewers is to go to where the people are, to go into the bodegas and the barbershops and introduce them to the beers we’re making and our business and then let them know they are welcome and encouraged to come in. After that, it’s our job to actually demonstrate that.”Simcoe Hops Info:https://learn.kegerator.com/simcoe-hops/http://www.hopslist.com/hops/dual-purpose-hops/simcoe/Resources for Businesseshttps://www.brewersassociation.org/resource-hub/diversity/https://beerandbrewing.com/bringing-change-to-diversity-in-the-beer-industry/This episode was brought to you in part by Oakbrook Brewing Company.To help out the podcast you can become a patron on our Patreon account of send a one-time contribution to $tooch23 on Cashapp.

People vote with their feet and a lot of votes are leaving the income tax states and heading to the consumption tax states. And the consumption tax states are gaining seats in the House of Representatives while the income tax states are loosing seats. Extrapolate this to major corporations and learn the link between the income tax and corporate inversion.

California dreams are becoming nightmares. The state - known for perfect weather and picturesque everything - continues to be on fire. According to the California Department of Forestry & Fire Protection, 252,673 acres have been torched so far in 6,541 discrete fires. In a way, those are good numbers. An average of 404,368 acres burned in each of the last five years. The improvement likely has something to do with a mandatory “de-energization” instituted by Pacific Gas & Electric, which shut down the grid in many places so that tree branches wouldn’t spark fires when they flew into power lines.California is America’s largest state economy. And a dearth of proper planning means its activity can literally get blown away at certain times of year. This is the economic cost of climate change made tangible; one of many instances where a management team mortgaged its community’s future for a chance at short term profit. Imagine what the world might look like if nothing changes: The wealthy buy solar panels and generators while less fortunate folks make do in the dark. Extrapolate that forward, and it starts to sound like what’s imagined in H.G. Wells’ The Time Machine. In that short story, human society has striated into two distinct races. The fragile Eloi (who live in the light) and the terrifying Morlocks (who live in the dark). The illustration below should catch you up if you haven’t read the text. What can be done to prevent this?On this episode of Free Money, Ashby and I talk about where to find the $70-$200 billion dollars it will take to gird California’s grid against future interruptions. We also show off a few new sound effects. And as always, we take questions from listeners. This week we answered: What the heck is Modern Monetary Theory?Are you two still drinking secret toasts to the health of Michael Bennet?You two seem to concentrate on “boil the ocean” type problems. Have you ever been able to declare success in anything?Morlock from Kaibutsu Gensō Gashū illustrated by Tatsuya Morino Get on the email list at freemoney.substack.com

A gentle hand will help you get what you want. Don't kick the bee hive. Encouraging speaking will bring out creative thinking in people and team spirit. Rudeness does the opposite. Prov. 30:32. Hold your tongue. 33 forcing wrath leads to strife. 1) Analyze.Look at what and why. 2) Extrapolate. If this, then that. Prov 4:26. 3) Prioritize. What do you want? 4) Navigate. How are you going to get it?

We're telling racists off and turning masturbation on. Email questions and comments for us to (dis)agree on: disagreeablyyours@gmail.com. Follow us on IG: @disagreeablyyours and Twitter: @disagreeablyurs

Kicking off with 'What are you playing and What are you playing' (00:07:00) Drake 'Money in The Grave' BIG K.R.I.T 'Drinking Sessions' and Kendrick Lamar 'Big Shot'. Kanye West brought his Church Service to Detroit (00:33:40) and Sketch can't help but doubt his intentions. Cassidy VS Arsonal (00:50:40) Sketch and Terrance predict different winners. And Hermit and the Recluse 'Golden Fleece' VS Savior Monroe 'Past Self' UPDATE. Sketch calls Savior Monroe in the 3rd Segment in wake of Last Week's 'Plagiarism' Episode to discuss what was said (01:19:20).

Juno puts boyfriend Fox through the ringer, so she talks about personal accountability in the most round-about way. In the studio is your favorite neo-hetero radio couple, Juno Tempest and Fox Coker. Topics of Discourse: Personal accountability? WE KNOW HER! Juno Tempest, Brooklyn's future premiere trans brew mistress. Fuck a PSL, let's drink a pumpkin ale. Come see comedy shows at the Theater Under St. Mark's and tip your bartender. Harry Potter is necessary reading material. Look forward to Thirst Promos from Juno, and book her for your burlesque and comedy shows! Social media cultures of the Book of Faces, et al. Shout out to Bailey Jay for inspiring Juno and her tits. Bushwig vs. DragCon, FIGHT! Follow [at]BKTruthSeekers on Insta. On Being a Benevolent Trans Icon and Its Challenges. How to pay trans artists for our art ( venmo [at]JunoTempest ). First rule of Juno's Top Tier Bottoms: Don't fuck her friends. That Chapelle Joke: A Leaf from Murphy's Book... Pro-captions, pro-accessibility. YEAH CHRIS, EXTRAPOLATE! -Kelly, 2006. TransBook Discourse TeeEm: A Primer. It costs a lot of money to be poor in these United States of AmeriKKKa... Trans Women of Comedy: Jaye McBride and Patti Harrison, MUCH LOVE! Good Comedy: Lifting Spirits with Humor.

For Mindset Monday, JJ talks about how the Popeyes chicken sandwich siphoned $2.1 Billion of next-generational wealth out of just the City of Shreveport alone.  Extrapolate that out to larger metropolitan areas, and you can see that many underserved people groups in our nation don’t actually have a wealth problem.  We have wealth.  What we have is a wealth management problem, and JJ tells you what to do about it!  We also discuss “Free Money For College” and JJ’s upcoming Think and Grow Rich Course.  Learn more about JJ, including complimentary coaching and life-changing courses at JJConway.org

The introduction segment to this week's show including: Thought for the week from Mahatma Ghandi - "It is better to travel 10,000 miles than to read 10,000 books" and Work of the week: EXTRAPOLATE. ____________________________________________ This is part 1 from Programme 34 of 2018/19 season - first broadcast on July 19th, presented by Moira O'Brien & Ted Mellamphy. The show is in four parts and usually has this format: (1) Introducing a “Thought for the Week” and a “Word of the Week” together with general conversation arising out of these two topics. Published at 4pm on Fridays. (2) Either an Interview, the recording of a speech or external media. Published at 4pm on Saturdays. (3) Discussion on a topic usually led by Paul. Published at 4pm on Sundays. (4) Discussion on a topic usually led by Moira. Published at 4pm on Mondays --- Send in a voice message: https://anchor.fm/irish-talkers/message

On this episode of Sportsfeld, Jake & Zubes chat about some of the weeks hottest topics like... - Storming Area 51 - Summer In The City- Indy Car Corner WOJ BOMB: Westbrook for Paul - OKC Have Too Many Picks- Houston Isn't Going To Work- What About The East? - What Does It Mean For The Raptors?- Where Did The Championship Feeling Go? Vlad JR Hits Bombs- Arrival To The Big Show - A Vince Carter Moment - Is This Still A Non-Factor? Stro Talk- He's So Good At PR - The Jays Not Interested In Winning / Paying - Questioning The FO- Go Back To David Price's 2015 Stats! Wimbledon: - Prince William... WOOF- Can't Believe Roger Lost?!- 37 Isn't That Old - Serena Would Crush You All! Mailbag: - How much jail time would you serve in exchange for finding out exactly what's going on at Area 51? - What's your favourite game show? Which show would you have the best chance of winning? - Which sport would improve the most if doping was legal?- Which G1 entrant is your comparable? - Who is Matt Thomas' best comp in the G1? - What discontinued fast food item is your favourite? - Tour de France, Wimbledon final, Toronto Indy... was this the whitest time to be a sports fan? - Should Drag Race Canada let queens from other countries compete? - Changing jersey numbers (Lebron, Nylander, etc), who cares or fuck capitalism? Sad / Not Sad

 https://thementalmasteryalliance.com/ 

My wonderful mentor and Tantric yoga teacher Nancy Goodfellow My upcoming Chakra Vinyasa YTT [Playa Barrigona]((https://www.google.com/maps/place/Playa+Barrigona/@9.8821381,-85.5818116,16z/data=!3m1!4b1!4m5!3m4!1s0x8f9faa9992f0ba77:0x444831972d6c4cdd!8m2!3d9.8830091!4d-85.5776112) -- Where I got robbed Don Johns Lodge Santa Teresa Costa Rica Pranamar Villas Costa Rica Mizata Resort

Odyssey proudly presents to you a night of extraordinary feats brought to you by storyteller extraordinaires. Extrahuman strengths over adversity, extroverted artistic endeavors, and botanical extractions turned to culinary delights. An extravaganza of tales extrapolated in stunning detail guaranteed to extract genuine feelings in the coldest of hearts. This week's storytellers include: Joe Wright Jana Segal-Stormont Andrea Carmichael David L. Brown Vic Roych Annie Kunz This episode was performed and recorded at Sea of Glass Center for the Arts in Tucson, Arizona, on April 4th, 2019, and is curated by Vene Aguirre and Tracy Kurtzmann. For more information, please visit www.odysseystorytelling.com

RR164 Word of the Week: Extrapolate I have no idea why this word came into my head...wait I watched Orville; don't all those SciFi space travel shows talk about extrapolating data? In any event, the etymology is a little long on this one but I still break it down into layman's term as much as possible. Cambridge: Extrapolate-to guess or think about what might happen using information that is already known. Etymology: 1867, noun of action from extrapolate by analogy of interpolation; original sense was "an inserting of intermediate terms in a mathematical series." Transferred sense of "drawing of a conclusion about the future based on present tendencies" is from 1889. Like, share, comment, subscribe: Home on the web https://riedrants.com/ @RiedRants on Instagram and Twitter Donate at https://www.patreon.com/RiedRants Comment at https://www.facebook.com/RiedRants/ Download at https://itunes.apple.com/us/podcast/riedrants/id1234080385?mt=2 Or https://www.stitcher.com/podcast/ried-rants?refid=stpr Or even https://soundcloud.com/riedrants https://www.youtube.com/channel/UCz07tkeud_bSx-1dWQC7Urw?view Music: http://www.bensound.com/royalty-free-music Research and Links https://en.oxforddictionaries.com/definition/extrapolate https://dictionary.cambridge.org/us/dictionary/english/extrapolate https://www.etymonline.com/word/extrapolate https://educalingo.com/en/dic-en/extrapolate https://www.powerthesaurus.org/extrapolate/antonyms

The thought for the week: "You cannot do a kindness too soon, because you never know how soon it will be too late" Ralph Waldo Emerson Word of the week: Extrapolate (and compared to Interpolate) ___________________________________________ This is part 1 from Programme 11 of 2018/19 season - first broadcast on December 13th and presented by Paul O’Mahony & Moira O'Brien The show is in four parts and usually has this format: (1) Introducing a “Thought for the Week” and a “Word of the Week” together with general conversation arising out of these two topics. (2) Either an Interview, the recording of a speech or external media. (3) Discussion on a topic. (4) Discussion on a topic. Contact us : email: "info@irishtalkers.com" Website: "www.irishtalkers.com"  Facebook: "Talk show for talkers" Magazine: "Public Speaking Weekly" on www.irishtalkers.com  --- Send in a voice message: https://anchor.fm/irish-talkers/message

Luscious Leadership with Danna Lewis Radio Show As an International Speaker - Gallup Certified Strengths Coach - EQ Interaction Coach, Ginger Reid leads Executives, High Potentials, Teams and Millennials to UP Level Success. As a result of focused intentions around strengths-based interactions, leaders experience increased engagement and higher levels of performance throughout their culture. As untapped potential rises to the surface, LEADERS, TEAMS, HiPos and MILLENNIALS elevate their impact within the culture and positively affect bottom line profitability. The purpose of STRENGTHS culture is to reveal inactive potential within individuals, executives, managers and teams, while ascertaining the most productive path for achieving unprecedented levels of success. Extrapolate existing potential, strengths and success strategies through coaching to up level performance. Accelerate Human Innovation by interrupting destructive patterns, unproductive habits, negative talk, and in-congruent culture and teams. Ginger Reid - As an International Speaker, Gallup Certified Strengths Coach and EQ Interaction Coach, Ginger Reid leads Executives, High Potentials, Teams and Millennials to UP-Level Success. Through her coaching, clients shift to an empowering state, commit to collaborative interactions, reach unknown potential and actualize next level success—internal shifts lead to external results! Leaders experience increased engagement and higher levels of performance throughout their culture when trust and commitment resonate through strengths-based interactions. Untapped potential rises to the surface making way for LEADERS, TEAMS, HiPos and MILLENNIALS to elevate their impact within the culture and positively affect bottom line profitability. Request a LEADER Initiative Readiness Assessment. With 20+ years and 20K+ hours’ experience Ginger has advised Fortune 500-1000, SMB, start-ups, sales teams and entrepreneurs leveraging STRENGHTS as a Speaker, Coach, Consultant and Trainer. Ginger gamifies the strategic learning experience and brings it to life through her sense of humor, adventuresome spirit and enthusiasm. https://www.strengthsculture.com/ ~ More About Luscious Leadership with Danna Lewis ~ Are you feeling fantastic or frustrated with your days? Are you living your life based on other people’s paths, projections or expectations? What if instead of showing up with a rebellion, resistance, reaction or ‘whatever’ attitude you could lead yourself lusciously with deeper presence, strategic awareness and courageous kindness to create your entire work-life spectrum as a space of possibility, achievement and fulfillment? Danna Lewis will provide you with the topics and framework to bring the art of pragmatic energy and inspired action of luscious leadership into your life to improve your bottom line from the bedroom to the boardroom. What if you you could embody the courageously conscious and kind strategic awareness to create a life, living and love that work deliciously well for you? danna@dannalewis.com www.dannalewis.com For more great content from Danna Lewis on Luscious Leadership, be sure to find all her replays on the archive page here: https://www.inspiredchoicesnetwork.com/podcast/luscious-leadership-with-danna-lewis/    

Why Dave Decided to talk to Steve Olsher: Steve Olsher is known as the world’s foremost reinvention expert. Famous for helping individuals and corporations become exceptionally clear on their WHAT – that is, the ONE thing they were created to do – his practical, no-holds-barred approach to life and business propels his clients towards achieving massive profitability while also cultivating a life of purpose, conviction, and contribution.  Steve discusses the $1,000 Funnel; available on itunes and which has been a very solid income and lead generating tool that people can utilize in maximizing profits, all while exposing yourself to others. A 25+ year entrepreneur, Steve is the Chairman & Founder of Liquor.com, online pioneer who launched on CompuServe’s Electronic Mall in 1993, New York Times bestselling author of What Is Your WHAT? Discover The ONE Amazing Thing You Were Born To Do. Tips and Tricks for You and Your Business: What Is Your What? (4:00) Podcast: Hosting and Collaborating Benefits (8:20) The Thousand Dollar Funnel: (14:15) Revenue Generating and Lead Building: (23:00) Quotable Moments: "If you can go out and discover what your what is, you are going to make this world a better place." "Visibility is the life flow of your business, no matter how you slice it. If you are not visible, you won’t be in business in short order." "If you lack visibility, you lack awareness. If you lack awareness, you lack leads. If you lack leads, you lack conversations. If you lack conversations, you lack sales." "The hardest thing to do is get someone to spend dollar one with you, it’s that big of a deal." Other Tidbits: Steve explains his philosophy behind discovering the one amazing thing you were born to do. Understanding your innate gift, unearthing it, and pursuing it. He elaborates on how we all are naturally wired to excel in life by following our true core passion, innately bestowed to us. His passion in life is helping people discover this gem! Steve also talks about how to generate income and build leads at the same time; putting yourself out there in the community and building relationships are fundamental keys to success. Links: FunnelHackerRadio.com FunnelHackerRadio.com/freetrial FunnelHackerRadio.com/dreamcar ---Transcript--- Speaker 1:       00:00         Welcome to funnel hacker radio podcast, where we go behind the scenes and uncover the tactics and strategies top entrepreneurs are using to make more sales, dominate their markets, and how you can get those same results. Here's your host, Dave Woodward. Everybody. Welcome back to funnel hacker Speaker 2:       00:18         radio. I'm your host, Dave Woodward. You guys, this is going to be a fun, fun episode. Od. You better actually get a pad of paper out if you're driving, you'd take some mental notes, but bottom line is I'm to a guy who's just been crushing it online since like 1993 probably for most of you guys were listening, were even born Steve Ulcer. Steve, I just love having you on this show. Welcome. Speaker 3:       00:40         Yeah, man. Thanks. Thanks for having me back. I'm actually been on before, but it's great to be back. Speaker 2:       00:44         Yeah, you're back. I tell you, it's awesome. You're a vet, so I want to kind of. If you guys don't know Steve, this guy again and we were just kinda talking about some of the stuff he's been doing. He literally started in 1993 with liquor.com and started that. He's built a huge business, still plays around in that he's also a New York Times bestseller. We actually had russell actually spoke on his internet prophets live show, Gosh, probably put 2015. We were barely getting to kicking this thing off. Clickfunnels funnels was embryonic at the time, were like a, this thing works. Speaker 3:       01:18         That was interesting too because, uh, there were some folks that have that have really blown up since that event. I mean, we've done Internet prophets live. I haven't done one now for a few years actually. That was the last one that I did, but uh, but Lewis Howes spoke at that event. Russell spoke at that event. All kinds of good. A good quality folks. But, but yeah, man, it was um, it was interesting because Russell was just doing now some of his first presentations around click funnels at that point. And I think we signed on, I don't know, maybe 40 or 50 people on a click funnels with that at that juncture refund. Speaker 2:       01:47         Oh, that's awesome. You've also got your own podcast reinvention radio. I think one of the cool things we'll talk about here is new media summit, so guys check out new media summit.com. It's actually a summit about really podcasting and. Yeah. Speaker 3:       02:01         No I'm not. It's not that common. I could buy a new media summit.com if I want to do, but it's actually get to new media thing. I'm going to go in this net direction. Uh, yeah. No, it's a, it's funny. I've been offered that domain. I'm like, you know what? I'm okay with that net, but thanks for playing. Speaker 2:       02:20         Well, let's kind of dive into this. You also have your New York Times bestselling book. What was that one called? Speaker 3:       02:25         So that was called, what is your, what? Discover the one amazing thing you were born to do. So my work has really focused on helping people discover, share, or monetize their what? Based on where they are on their business. Speaker 2:       02:38         I love it and that's one of the things I want to make sure. Obviously those guys who are listening to listen to a podcast, I've, we're probably somewhere there that are 250 episodes. See how many you have on readmits are you guys have. Speaker 3:       02:49         Oh, Jesus. I mean, I've been doing it since 2009, so I think. Yeah, well I know we're over a thousand, but you know, man, it's, it's interesting, right? I mean that's the beautiful thing about this, uh, this medium is like some of those shows are just, you know, six minute babbles and others are like two hour interviews. I mean, that's why I love this medium. Speaker 2:       03:09         Well, let's talk about this only because one of the things we talked about all the time at click funnels and this is the whole idea as far as you have to find your voice and some people are great at finding their voice through video. Others are audio, some people are better at blogs, but the key is you've got to find your, as you mentioned, you know, what's your, what, you got to find that and then you also have to find your voice. So I'd like to kind of spend some time here tying all those things together. If you don't mind as far as helping people identify how do they find out what is there, what, and then let's dive into really some of the mechanics of how to be a good either start your own show and being a good host or how to become a good guest and make and monetize it. Speaker 3:       03:46         Yeah. And, and I really do think it all begins with being able to answer that core question of what is your, what and just just so that we're clear on this, because I know there's a lot of people are like, well is that the same thing as a why? Or like you know, what, what are we talking about here? And so there's really three parts of the, what is your, what framework, if you will. So what is your, what equation is really comprised of understanding what your core gift is. So your gift is one piece of the, what is your, what framework and that means it's in your DNA. I mean, what, here's what I say is that, you know, you can choose your why. Like maybe your why is you want to feed starving children in Africa or maybe your why is you want to take care of your family or you know, whatever that is your why is most often something that is external. Speaker 3:       04:34         Whereas your, what is really reflective in my way of thinking of what's already in your DNA is I like to say your, what has chosen you. It's not that which you have chosen and so you know, you do have a core gift. Like for some people it's communicating. For others, it's healing. For others, it's teaching. For others it's protecting or uh, enrolling, I mean you name it. Um, and there's lots of different types of gifts, but really the, what is your process, if you will, of being able to understand what your, what is starts with that question of, you know, how am I naturally wired to excel? What is my, let's just call it my dominant gift because you might be good at a couple of different things. But I do believe that even if it's 51, 49, there is something that is a wee bit more dominant than everything else. If you really sat down and think about it or you go through the exercises in the book, you'll identify what that core gift is and once you understand what the core gift is, the second part of the framework is to understand what the primary vehicle is that you will use to share that gift. And the third part, which is probably in my way of thinking either the easiest or the hardest place to start depending on who you are for folks. The third piece of the puzzle are the people. Speaker 2:       05:48         Okay, Speaker 3:       05:48         and really understanding the people that you're most compelled to serve. So it's the combination of the gift, the vehicle and the people that make up the what is your what framework and most will go a lifetime without ever figuring out one piece of the puzzle, let alone all three. But if you can get it dialed in, I mean that's where the magic truly happens. I mean, I think it's one of the reasons why you guys have been able to get to the tremendous heights that you've been able to get to because it's taken a lot of trial and error and time and I mean Jesus, the allocation of massive energy and resources and failures as successes for, you know, for your team there to be able to build what you built. But now if you look at the team, the core team, certainly from clickfunnels, I mean what you guys are so good at is playing to what each of your respective, what's our and really just honing in on what you're so good at it. Speaker 3:       06:44         And yes, you can call the zone of genius, you can call it, you know, what you're passionate, whatever. I mean I don't care what terms you use, but at the end of the day, if you're not clear on how you're naturally wired to excel, you're going to end up waking up with that. That feeling of dread. That's so many of us have. So what is your, what? You know, it's interesting as much of a cop out as it might be. What I really determined over time is that my what is really helping people discover, share and monetize, there's and it's just, it's amazing what happens when people turn that, that sort of that key, if you will, on that treasure chest and they lift up the lid and it's like everything glows, you know? I mean there's, there's something that I can't quite explain about what happens when it clicks for people and I'm able to help them through that Speaker 2:       07:32         so they can get working. They get the book at Speaker 3:       07:34         on your page, see bullshit. I would make it super simple. I mean, yeah, I mean you can just go to what is your, what.com. And we do give away actually the entire book because you know, my, my philosophy is if you can go out and discover what your, what is, you're going to make this world a better place. Not just for me but for my kids and for their kids and for generations to come. So my, my goal is actually to help as many people as possible discover. There wasn't, I guess you could say I give the book away for selfish reasons because I know if you figure out what it is, you'll make this world a better place. So yeah. What is your [inaudible] dot com and grab a free copy of the whole book. Speaker 2:       08:10         That's fantastic. So I'm actually on there right now. Such cool. Awesome job. That's super easy. So first of all and was listening to one, make sure you understand it. You've got to figure out what is your, what first. Once you figure that out, then leads us. Next thing Steve, I really want to spend time on that is you've been at Ge, you had, gosh, thousands of episodes on your own podcast. You are on other people's podcasts a ton. So I'd like to kind of talk about both parts because this is one of the things I get questions about all the time. That is no better off. Should I host, should I be a guest? No. They hear some people say, well, being a host, it's really not your content. And other people are like, well, you want to be so Speaker 3:       08:49         clearly for. The answer is yes, I mean, I, I do believe that at some point you want to start your own show. Does it have to be tomorrow? No, I mean the best way to become familiar with the medium and the industry is to cut your teeth, uh, by being a guest on other people's shows. I mean, I've been a guest on over 500 shows in the last three years. It's a matter of fact outside of I'm just a small handful of facebook ads. Being a guest on other podcasts is really the only marketing that I do. So I mean that's, I'm all in on the medium and for a number of reasons, not the least of which is accessibility and discoverability. That whole game is changing in such a massive way. It's, it, it, it reminds me of sort of the embryonic days of the internet because if you look at the numbers, just the sheer numbers alone and depending on who you ask, some people will tell you there's 400,000 shows. Speaker 3:       09:54         Some people will tell you there's 500,000 shows. Um, regardless of if it's four or 500,000, when you compare that to 2 billion blogs, websites, there's, there's zero comparison and with Wifi becoming a standard accessory in $250 million cars rolling off the assembly line in the next five years. And by some estimates, 30 percent of the vehicles that'll be on the road within seven years will be autonomous vehicles. So people can do whatever they want to do from point a to point B, which of course on one hand is really scary. But on the other hand, you know, the fact that they'll be able to do what they want to do in terms of searching for content or information or education, etc. It just those two factors alone. And you look at google car play, you look at apple, you look at google podcast that just launched. And even In terms of voice, when you look at what's going on with alexa, when you look at what's going on with, you know, the google home and it's all of these machines that are built through a ai and voice. And you know, all of the new technologies that are really driving a content, access and consumption, it's frightening what's going to happen to these numbers. So whether you're a guest on a show or you start your own either way, you need to get in the game. Speaker 2:       11:11         I love that. I through one of the main things, I was super hesitant. Uh, gosh, I think it started last february, so it's been about a year, year and a half or so. But I was, I was really nervous when I first got started. Like, geez, I don't know what the heck am I to say who I'm going to talk to, all this craziness. But I've actually had a lot of fun doing it. And so I wanted to kind of talk to you about, for those people, how do you monetize it? You mentioned the fact that right now the majority of your traffic, everything else actually comes from the podcast versus facebook ads. Speaker 3:       11:40         Yeah, I mean, you'll, you'll appreciate this. So we actually just launched this because we're, we're now doing it for people because so many folks, I mean to me visibility is the lifeblood of your business. I mean, no matter how you slice it, if you're not visible, you won't be in business in short order. I mean, it may not be tomorrow, it may not be next month, but at some point, if you lacked visibility, you lack awareness. If you lAck awareness, who lack leads? If you lack leads, you lack conversations, you lack conversations. You lacked sales period. So from my perspective, I believe that the two don't have to be mutually exclusive. I believe that you can Gain a significant amount of visibility by being a guest on other people's shows and having your own show. But when I say they're not mutually exclusive, I mean visibility of monetization are mutually exclusive. Speaker 3:       12:28         I believe that you should be able to make good money every time you appear on a show. And so one of the things that we do is we leverage what I call the thousand dollar funnel and that's the name that I've given it because every time I appear on a show now, sometimes it's a lot less, a lot more depending on the size of the show that I'm on, but pretty much like clockwork, whenever I appear on a show, I will be able to generate roughly a thousand dollars in immediate income. Now that's not long tail, right? That's not the sale of additional products, programs and services. And we've got services and programs that run up to as much as 55 k a. But that's just an immediate income by implementing what I call the thousand dollar funnel. And what I have found is that far too often when people come onto shows and, and, and I can speak to this from the standpoint of being a host and, and knowing what. Speaker 3:       13:21         So as I said, I do both sides of the mic there. But as a host, I see what so many of our guests do and so many of them lack and understanding of really how to monetize that visibility and in my way of thinking, having this thousand dollar funnel as we call it, a, is a Great way to not only be able to take full advantage of the visibility of these shows create, but to also be able to generate immediate income. I mean, if you run the numbers on this, if I appear on just two shows a week, and honestly it doesn't take that long. I mean the average podcast interviews about an hour. So in a couple hours a week, if I'm able to generate a thousand bucks in immediate income, no, that's 2000 bucks in that week for a couple hours of work. Extrapolate that out over the course of a year. That over the course of a year, that's 100 k and that's pretty much what we're able to do like clockwork. Well, talk about such an awesome hook. Holy cow. just reel me in. So what is this other funnel? Well, first of all, it's a great brand name. Speaker 3:       14:27         And so basically, I mean, here's the thing, and it's pretty simple and there's no, I mean, look, you guys are funnel hackers. I meAn, you're listening to this, you understand the power of funnel it. What's amazing to me more than anything else. So dave is how many people aren't, you know, it's like, it's, that's why I think you guys still have so much runway because there, as soon as you start thinking like everybody knows about this, everybody's doing it, you realize how many people just are not doing it. But here's, here's what we do, right? So our thousand dollar funnel is pretty simple. It starts with obviously a free offer, a lead magnet. And in my way of thinking, a good lead magnet is to do three things. Number one, it obviously it has to be free, right? I mean it has to be free for the recipient to get. Speaker 3:       15:16         And it has to be free for you to deliver it. There's a lot of folks out there who you want to have a call to action of like, hey, you know, I'll send you a usb or I'll send you cds, or you know, these sorts of things out of the gate. Obviously you don't want to be doing that. You just a good lead magnet for you, for them should both be free. Number two, it has to further the conversation. So like you and I came out of the gate here talking about what is your, what, right? And the importance of being able to discover your why. Because if you want to start your own show, if you want to be a guest on the show, right? I mean you really have to understand how you're naturally wired to excel. You have to have expertise, you have to have authority, credibility, etc. Speaker 3:       15:51         That's all. It's all really built around something that just truly puts fire in your soul. Right? So after we talked about it, the gift vehicle to people, this, that, and the other, some listeners right now we're thinking, yeah, I'd like to get a free copy of that book, you know, or maybe even more so they were thinking before we gave them the url, mAybe they were thinking, oh I'll go on amazon, I'll grab that book. Maybe I want to figure out my what is maybe I want my husband to figure out what is, what is, you know, maybe I want my son to figure out what is, what is well go get that book. So when I say, you know, you can go to [inaudible] dot com and grab a free copy of the entire book. Well then obviously that furthers the conversation, right? If I said, hey go grab the ultimate directory of podcasters and we've got this directory of podcasts we put together with everything, including their contact info. Speaker 3:       16:35         If I said that you'd be like, what are you talking about? You know, like it wouldn't make sense. So obviously that lead magnet has to further the conversation. And then number three, in terms of what I believe makes a great lead magnet, both for you and for the recipient. Number three is it just has to be a brain dead simple. Heck yeah, I want that right from the standpoint of you have to remember that there's a cost involved for the person who is raising their hand to say yes, I want that. The cost isn't money. The cost is providing their name and email address. And as you said, I mean, I've been online since 1993 and there was a point in time we're getting email. It's pretty cool. You got mail like ooh, now it's just an intrusion. I mean, now it's a pain in the ass, right? Speaker 3:       17:23         So. So the costs that the prospect is thinking about is providing my name and email address, right? And do I really want to be on another list? This is what's going through their minds. And so by giving them something that has substantial value, in this case, the entire book, it's just a simple brain dead. Heck yes, I'll take that. And the cost of providing their name and email is worth the return. I mean the roi is worth it. Of course they can unsubscribe at any time, but the fact of the matter is that they run it and, and you know, they're thinking about this, they run it, the roi is there. I provide my name and email, I get the whole book. So those are the three elements that I think you really need to have. Have a really good lead magnet. A, anything before I jump into the next part of the thousand dollar funnel. Speaker 3:       18:14         No, I'm actually just enter my name and email address is [inaudible] dot com right now. And going through the process I want, what I want to see is I want to see what kind of revenue you generated out of this thing. Right? So here we go. So, so the next step of the thousand dollar funnel is. And, and look, there's no right or wrong way to do this. I just know what works for us and I, and again, having done this now for as long as I've done it, this is what works for us in the next step is to offer them a different version of the exact same resource. Right? So as you can see there, dave, in this instance, what we do is we then turn around and say, hey, thanks so much for grabbing a free copy of the ebook. Would you like a free hardcover copy? Speaker 3:       19:02         Right? So it's the brendon burchard free, you know, free book model, whatever you guys do it with, with, uh, you know, with all the dotcom secrets and expert secrets. And I mean, you Guys do all that so you understand what this is, but I can't tell you how many times people want to recreate the wheel here and feel like on that thank you page with the video and with an offer. And I do believe that you should be offering something on that. Thank you pages. I know you guys were supposed as well. Uh, we then turn around and say, hey, you know, go on and grab a free hardcover copy of the book if you're so inclined and we give you the book, you pay $79 for shipping and handling. Again, it's just really a different version of the exact same resource. So you could send people an electronic version out of the gate of something and then send them a physical copy of that exact same thing. Speaker 3:       19:51         Or you can drip like, you know, a, a seven day, you know, you can go in for free and get, you know, this seven day, 30 day challenge, whatever it is and once a day for seven days or 30 days, we'll send this to your inbox or you can get all 30 days right now, you know. And so like that's a lot of people don't have patience, they just want it all right now. So there's a million different ways to do it. But, you know, from my experience, dave, what I have found is that the hardest thing to do is get someone to spend dollar one with you. Right? I mean, it's like if you think About it in terms of a bar graph that goes from zero to 100, getting someone to spend dollar one with you is like going from zero to 98 on the bar graph. Speaker 3:       20:34         I mean it's that big of a deal to go from 98 to 100 is not that hard. Zero to 98. Totally agree. Because what we, what we're there is we're giving them the opportunity to shift from being this passive prospect into being an active customer and that shift is monumental, right? I mean it's, it's just, it's a massive shift and then the third piece of the thousand dollar funnel is for those who opt in to grab the book and then say yes to the hardcover copy, we then turn around and offer them a third version, still have the same resource and in this case it is what we call the reinvention workshop, which is an online course, which is basically me teaching the what is your, what process live. So just tAking a room full of students through this process and we put up a video camera and nothing fancy, but you know, for years I taught the reinvention workshop live and one day we decided let's videotape it and do they still use that term, videotape it. Speaker 3:       21:45         But that's uh, that's what we did on video and broke it up into modules and we offer for 49 bucks. And so what's super cool about this funnel and it, look, there's obviously more to it, you got to do the integration with credit card processing, so you get paid and we do a five email indoctrination sequence. So once they opt in, they then become more familiar with who I am and so on and so forth. Um, but you know, reality is a, if you think about this whole process here and what ends up happening, let's just say a roughly 100 people opt in. So 100 people opt in from listening to this interview, like clockwork, about 20 percent of them will say yes to the, uh, to the hardcover copy of the book. So at $7 and ninety nine cents a pop, you know, it's not big money, but that's, you know, we're just using 100 as an example. That's 160 bucks, right? So 20 times eight, $160. And then of the 20 pretty much like clockwork, about 25 percent of them take us up on the upsell of the $49 course. So that's five times 49 is 250, so 250 plus 160 is $410. Now pretty much every time I appear on a show, I average about 250 leads. And so if we take that $410, when you multiply that by two and a half, you'll see why we're right around a thousand bucks. And that's why I call it the thousand dollars funnel. Speaker 2:       23:17         Did I absolutely love it? I'm gonna. Have you go through those numbers one more time as people understand them? Because I just had that have actually paid to have the book shipped to me. And this is one thing that I want to make sure people understand because people ask me all the time, why would you do the same thing? I can't tell you how many books on audible I, I buy. So I paid for the audible version and then I buy the hard copy and people go, wait, no one's ever gonna you do that. I'm like, listen, I don't know. Maybe I'm stupid. I love collecting books. I don't. There's something about listening to it and then also having it physically that I love and I know for myself, even on a free download, I typically don't read the downloads but I will, I will at least grab the book and go through it. Speaker 3:       24:04         Yeah. And your point is well taken and it's like. So again it's three versions of the same exact resource. I mean it's the, the ebook and some people are fine reading it on the screen. I mean it's a pdf, it's not, you know, it's not like one of those page turner kind of things. I mean it's just a pdf. Speaker 3:       24:20         Some people prefer having a physical copy in their hands and because our book is a little more experiential in terms of we actually have exercises that people go through, you can write in the book, so they prefer to be able to do that and then still others just want to watch this process happen and they know they learn by osmosis, so by watching me take a room through a room full of people through this process, they actually learned faster. They learn better. I mean it just depends on, on their learning modality in terms of what they're most comfortable with. Speaker 2:       24:56         I love this whole idea as far as thousand our funnel, so go through the numbers again because I was listening but paying not paying attention because Speaker 3:       25:05         saying is basically we average about 250 leads every time I appear on a show and sometimes it's a lot less. Sometimes it's a lot more. Don't get hung up on that number. About 20 percent of the people, when I say 250, those aren't listeners or downloads. Those are actually people who provide their name and email address. Right? So of those 250 people to provide their name and email address, about 20 percent of them will say yes to the hardcover book. So again, just using simple numbers here. If it's a 100 people at 20 percent, it's 20 people and we charged seven 99 for shipping and handling. So 20 times eight is 160 of those 20 people, about 25 percent of them pretty consistently opt in to grab the reinvention workshop online course at that $49 price point. So of 20 people, 25 percent is five, so five times 49, let's just call it 50 is 250 bucks. So 250 for the online course, 164, the book about 410 bucks. So if you extrapolate that out times two and a half, given 250 leads versus 100, again it's gonna, it's gonna equate to about a thousand bucks. Speaker 2:       26:22         That is crazy. I think it's fantastic. I think that part, I can't emphasize enough the idea as far as repurposing content, we have repurposed content so many different times. There's so many different ways and it just works and more importantly, it's really you're providing it as it's actually a benefit to those people who, who are buying from you because everybody wants to consume content in a unique Speaker 3:       26:44         way and how they learn best. So I think it's awesome. I love daddy as far as that was marketable. And so what we started doing is, because we started a. I've been teaching this now for some time to my private clients. Uh, and what, it's not rocket science. I mean you guys are funnel hackers. I mean, you, you know, all this stuff, but to the general public, this is like, holy shit, there are people out there who still have no idea. Like you guys get it. The rest of the world has no idea. So, so what we started doing is we started building it out because the request came into my tech team actually builds thousand dollar funnels now for people because it's a, it's a big part of that process. I mean, people come to the new media summit and they get to pitch 40 top podcasts on who they are on what they do and literally get booked on the spot and a lot of them don't have a monetization plan. Speaker 3:       27:33         Right? So that's one example of an opportunity where if you start thinking about your own personal profit path and how you take people down that path of making money, for us that's just a natural step on the path, especially for people who come to the new media summit who don't have a simple monetization strategy in place like that and don't understand the tech. So we just recently started offerIng that I'm at five k a pop and you know, reality is if you're averaging a thousand bucks in revenue every time you appear on a show, a five of those like the, you know, get, get the roi. And frankly I haven't even touched our thousand dollar funnels. We've got two of them. I haven't touched him and god knows how long. Save for a few tweaks here and there. So, you know, once you have it and it's automated, it's stare. Speaker 3:       28:22         That's awesome. I love it, just love it. That's fantastic. So tell people about the new media summit. This is an event that was born out of my experience as a podcaster and my experience of understanding that one of the biggest hangups that people have in terms of taking their business to where they want to take it is visibility. And I finally just was. I was sitting down one day with a couple of podcasts are friends and we were just chatting about how many pitches we get every single week with people wanting to be on our show. And I, we probably get, I don't know, 30 or 40 pitches a week for people who want to be on reinvention radio. And so I was talking to some of my friends and like, yeah, you know, we get 10 pitches a week or 20 pitches or whatever it is and it's just really hard to tell like who should we book, who should we break? Speaker 3:       29:10         So it was actually born from the, from, from an, from a need standpoint on our end as podcasters have, trying to find really good guests because it's really hard to tell just on paper or on a site, you know, if somebody is going to be any good. So the idea here was, yoU know, let's put together a forum where we could meet some really interesting people who are doing incredible things in the world. Let's give them a chance to pitch us and let's book, you know, if you know, if they're up to interestinG things and they're a good for the show, but then what, uh, what we realIzed is that people really need to understand how to leverage and monetize the power of new media and to get into this game of podcasting itself. So we've made it a very much an educational event, but we keep it very, very small. Speaker 3:       29:55         this, this is not funneling. I can live. I mean this is, this is a 150 attendees who have the opportunity to spend three full days with 40 top podcasters. And over the course of those three days, we do small groups, we do panels, we do pitch sessions, so people come, they learn, they meet, they danced, they drink, we hang out and they get to pitch them and literally get booked on the spot. So, you know, we keep it as a much more intimate event. But everyone who attends a summit gets booked on shows. And you know, we've got some awesome case studies here of people who have been booked on multiple shows. I mean the, as matter of fact, one woman got booked on 33 shows a at the last summit, another woman got booked on 26 shows. And so, you know, I mean, if you've got the right message and we help you with that message, uh, you're going to get booked on a lot of shows. Speaker 3:       30:46         but that's a lot of what we do in our pre event training too, is make sure you get your pitch down. So that's the new media summit.net again, September 11th through 13th in austin, Texas. yeah, yeah. Mean I think we've got at this point about 30 seats left, something like that. I know we've got to update the site because we just sold another big batch there, but reality is it's a, it's a, it's a one of a kind of event that I really enjoy doing because one of the things that we do that's a pretty unique to any event that I've ever been to is we actually give the attendees the microphone and we let them pitch everyone in attendance. So you're not only pitching the 40 podcasters, you have to get to pitch the, a hundred and 50 attendees to. So it's kind of turned the taBles a little bit, which is a lot of fun. Speaker 3:       31:35         Oh, that's awesome. Well, as always, you're so generous and droppIng value bombs like crazy. They're kind of close to wrapping things up. You're seeing anything else you want to make sure that our funnel hacking community, here's her as well. You know, man, It's in my way of thinking. The best funnels are the ones that have of course, quality products and quality offerings. But, uh, the best phones are the ones that are going gonna have the most traffic man. So, you know, reality is, you could have the best funnel in the world and if nobody knows about it, uh, it's kind of a moot point, right? So whether you're a guest on shows a or whether you decIde to start your own podcast, uh, or come to an event like the new media summit, you know, by all means, just make sure you're doing whatever you gotta do there to make sure that people know you exist because one of the things that I wholeheartedly believe in is that you are the solution to someone else's problem and they are literally praying for you to show up in their life right now. So, uh, let's do whatever we can to get out there with strategic abandon and get in front of them. Where do they end on that note? Thank you so much. ALl right, my man. Thanks so much. Speaker 4:       32:41         Hey everybody. Thank you so much for taking the time to listen to podcasts. If you don't mind, could you please share this with others, rate and review this podcast on itunes. It means the world to me or I'm tryinG to get to as a million downloads here in the next few months and just crush through over 650,000 and I just want to get that next few 100,000 so we can get to a million downloads and see really what I can do to help improve and get this out to more people at the same time. If there's a topic, there's something you'd like me to share or someone you'd like me to interview, by all means, just reach out to me on facebook. You can pm me and I'll be more than happy to take any of your feedback as well as people would like me to interview. I'm more than happy to reach out and have that conversation with you, so again, go to itunes, rate and review this, share this podcast with others and let me know how else I can improve this or what I can do to Speaker 5:       33:27         make this better for you guys. Thanks.

Extrapolate the contact data of your followers. Have a strategy to connect with people on other social media platforms. Don't be at the mercy of the algorithm. Connect with others offline too. --- Support this podcast: https://anchor.fm/sherman-on/support

New Canadian drunk driving laws let cops charge drivers for impaired driving even if their breathalyzer results are below the legal limit. Acumen lawyer Paul Doroshenko explains how this legislation can be a nightmare for drivers. For more Paul Doroshenko, follow him on Twitter at twitter.com/pauldoroshenko

Matthew Kimberley is the debonair and dashing Founder of the School for Selling, the Head of the Book Yourself Solid School of Coach Training, and the Author of the left-field self-help classic, How To Get A Grip.

Obey It! is the 5th message in the series Extrapolate

This edition of Barron's Power Words covers the same business essentials as heard in Part 1 of Business Words, only in less than half the time - and with British class. If you want the core of Barron's Business Power Words - just the words and their definitions - look no further. The vocabulary you’ll learn here isn’t full of technical jargon - these are words that successful businesspeople use every day. You’ll master words like Reciprocal. Ambiguity. Incentivize. Extrapolate.

God gives us light to shine in the darkness. In this teaching the light that you will receive is The Spirit of Wisdom. Wisdom is God's companion in creation. Let your eyes adjust to the dark, while God gives you wisdom and instruction for your next level.

The first message from the Extrapolate Series

This Decompressed is like turning up to a gunfight and discovering the dude's got two guns and you have to (er) dodge both bullets? I was originally going to do a sex metaphor, and thought better of it. Extrapolate for yourself. ANYWAY! Writer Sam Humphries has two comics this week, and I thought a compare and contrast could be interesting. UNCANNY X-FORCE #1 with Ron Garney is a relaunch as part of the Marvel NOW initiative. SACRIFICE #4 with Dalton Rose isn't just creator owned - but actually self-published, moving towards its conclusion. How do the two experiences work? There's got to be something to talk about there. And lo and behold, there was. You can buy both from your local comic shop, or online at digital comic shops (Here's X-Force's comixology page and here's Sam's page to point at all the places you can buy Sacrifice, online and off). And you can find all the show-notes over here.

Whether they’re right or wrong, people make assumptions about your intelligence, education and capabilities every time you speak. Studies have proven that your vocabulary is directly linked to career advancement and income. The first impression is the most important, and these words will make it count. The vocabulary you’ll learn isn’t full of technical jargon - these are words that successful businesspeople use every day. You’ll master words like Paradigm. Ambiguity. Stipulate. Extrapolate.

Why elaborate mathematical modelling is needed to predict ice break-up in Antarctica.

Transcript -- Why elaborate mathematical modelling is needed to predict ice break-up in Antarctica.

Why elaborate mathematical modelling is needed to predict ice break-up in Antarctica.

Transcript -- Why elaborate mathematical modelling is needed to predict ice break-up in Antarctica.