Podcasts about showeditbutton

My guest this week is Katie Zaccardi, who pivoted from being a wellness coach to a music career coach. Since then she's helped hundreds of musicians grow their careers, release music, launch Patreons, start coaching businesses, and double their incomes. She has a number of online courses and coaching programs, and is the host of her Out To Be podcast. During the interview we talked about building an audience if you don't have one, where to find your ideal fan, how to monetize your audience, some tips about putting your music on TikTok, and much more. I spoke with Katie via zoom from her office in the Nashville. On the intro I'll take a look at why playlists might not be as important as you think, and the reason why proper metadata is essential for your songs. var podscribeEmbedVars = { epId: 83600438, backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

My guest this week is Nicole Slater, who specializes in helping artists, musicians, and entrepreneurs develop their marketing strategies. Since 2005, Nicole has been focused on helping creative people share their message with the world and make more money. She's helped artists and pro audio companies like Burl Audio, Barefoot Sound, and IK Multimedia, and studios like Sunset Sound, form roll out plans for new products and music releases, develop marketing materials, create email newsletters, optimize social media, launch marketing events, and develop online ad campaigns. During the interview we talked about her career in radio and streaming, why posting consistency is so important, when to hire a PR person, how to become a podcast guest, and much more. I spoke with Nichole via zoom from her office in the Hollywood Hills. On the intro I'll take a look at the new Soundcloud user-centric royalties, and the ways that songwriting has recently changed. var podscribeEmbedVars = { epId: 83550989, backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

If you ever wanted a vintage microphone but couldn't afford the super high price, a Heiserman Audio mic has become a top alternative. In fact, many "golden ears" of the audio business have liked them so much that they've sold their vintage mics in favor of a Heiserman version. Eric Heiserman is the man behind the microphone, and that's who's on my latest podcast. During the interview we talked about how Eric discovered that the capsule is the most important part of a microphone, why he built his own CNC machine, why most classic mics sound different from one another, finding the ultimate tom mic, and much more. I spoke with Eric via zoom from his facility in North Carolina. On the intro I'll take a look at the what may be the end of traditional music genres, and the new Bluetooth LE high-quality wireless audio standard. var podscribeEmbedVars = { epId: 83524458, backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

My guest this week is audio restoration and mastering engineer Michael Graves, who's a four time Grammy award winner and 12 time nominee. Michael's main focus is saving historical audio that was recorded on deteriorating or obsolete grooved media, as well as more recent recordings where the sound is obscured for various reasons. Michael uses a combination of physical and electronic specialty techniques designed to rescue rare, one of a kind recordings or deteriorating media. This includes old 78 rpm records clouded by surfaces noise and years of neglect, right up to digital recordings that were done on some of the earliest pioneering formats. During the interview we talked about how his hobby became a career, why a high-end turntable is his secret weapon, the surprising styli that he uses to avoid record surface noise, why a stereo needle is preferred even for a mono record, and much more. I spoke with Michael via zoom from his studio in Hollywood. On the intro I'll take a look at the latest Spotify scam using the "track linking" feature, and Netflix embraces Sennheiser's AMBEO so you can hear spatial audio from a pair of stereo speakers. var podscribeEmbedVars = { epId: 83496937, backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

My guest this week is producer, songwriter and keyboardist CJ Vanston. CJ Vanston started doing jingles in Chicago where he soon became a first call player, doing as many as six sessions a day. After moving to Los Angeles, he worked with a wide variety of artist like Toto, Def Leppard, Prince, Joe Cocker, Tears For Fears, Spinal Tap Ringo Starr, Bob Seger BB King, Celine Dion Barbra Streisand, Dolly Parton among many others. He's also worked on films like Waiting For Guffman, Best In Show, Sweet Home Alabama, A Mighty Wind, Mascots and more. CJ has also written and performed pieces for the Dalai Lama and Muhammad Ali, and most recently y co-wrote, co-produced and performed on Jeff “Skunk” Baxter's 2022 solo release called Speed of Heat. During the interview we talked about how he got the nickname CJ, getting started in the studio scene, learning to engineer and mix, and much more. I spoke with CJ via zoom from his home in the Hollywood Hills. On the intro I'll take a look at the ruling that finally gives songwriters a retroactive raise, and the camera that can see vibrations and record multiple instruments separately. var podscribeEmbedVars = { epId: 83459851, backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

My guest this week is Jules Standen, who worked as an engineer with groups like The Lemonheads, The Smiths, and Siouxsie and the Banshees before starting an online forum for engineers in 2002. That hobby eventually grew into Gearspace.com, a place for all things audio, from gear forums and classifieds to gear databases and reviews, Q&A sessions with famous producers and engineers, and a worldwide audio community. Gearspace is now celebrating its 20th year serving online audio geeks everywhere, with over one million discussion threads, 13 million posts and 400,000 members. During the interview we talked about Jules engineering secret, how Gearspace got started, the questions most often asked on the forum, the most popular topic right now, and much more. I spoke with Jules via zoom from his office in the U.K. On the intro I'll take a look at how some music genres that streaming favors more than others, and a new physical music distribution format that's way better than vinyl but you may never see. var podscribeEmbedVars = { epId: 83397195, backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

My guest this week is Bob Pomann, who discovered his unique ability to tell a story through sound while doing sound effects for the original Saturday Night Live. He went on to create Pomann Sound, a full-service audio-post and sound design house located in midtown Manhattan on the Penthouse floor, now in its 38th year, going strong since 1984. Bob went on to design sound for Disney's long-form animated series, Doug, and his specialized sound can be heard on series including Little Einsteins, Kids Next Door for over 800 animated episodes. He's also worked with all the major ad agencies on campaigns for major brands like Subway, Nicorette, and Verizon Fios, and in 2010 was the Gold Winner in the Cannes Lions International Advertising Festival for his work on the Dos Equis “The Most Interesting Man In The World” campaign. During the interview we talked about having a studio in Manhattan, getting client approvals for Atmos mixes, getting started in the business as a high-school intern, some great stories about the early days of the business in New York, and much more. I spoke with Bob via zoom from his home studio in the New Jersey. On the intro I'll take a look at the possible end of California's 7 Year Rule and what that means for artists, and how songwriting is evolving. var podscribeEmbedVars = { epId: 83353544, backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

Peter Sinclair, the CEO of BeatBread. BeatBread enables artists and songwriters to get advances from 1k to 2mil based on strength of the catalogs. Unlike other services, the company allows artist to keep 100% ownership of their masters, publishing, touring, merch and synch. You can design the agreement that works for you after the service gathers your data, which only takes a few minutes. It's a way to stay independent without having to sign a bad deal just to get some working capital. During the interview we spoke about how he accidentally entered the music business, why many artists don't want label services, how an artist can get access to working capital, and much more. I spoke with Peter via zoom from his office near Los Angeles. On the intro I'll take a look at why there aren't many hit songs this year, and how vibrations influence our lives in strange ways. var podscribeEmbedVars = { epId: 83191290, backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

My guest on the podcast this week is Vinny Ribas, who's the founder and CEO of both Indie Direct and Cartne. Vinny has worked as both an agent and an artist manager, but is also an executive coach and strategic business consultant. He's also branched out online in creating Indie Connect and his latest venture Cartne. Cartne takes the mystery and guesswork out of being an indie artist by providing the answers to over 250 of the most pressing questions and challenges that artists have. It also exposes over 60 of the scams and rip-offs that plague the industry, and also details hundreds of careers in the industry that go way beyond just artist, musician, engineer and producer. During the interview we talked about the different kinds of agents available, working with the parents of young artists, some current music scams, and much more. I spoke with Vinny via Zoom from his office in Nashville. On the intro I'll take a look at the truth behind artists and social media, and the difference between a one hit wonder and a consistent hitmaker. var podscribeEmbedVars = { epId: 83092920, backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

She Rocks Awards - 01212016 My guest this week is Laura Whitmore, who started her career in the direct marketing department of CBS Records before a 20 year stint as the marketing director for Korg USA. There she was instrumental in marketing, PR and artist relations for the Korg, Marshall, and VOX brands as well as editor of Korg's ProView Magazine. Laura then started her own PR and marketing company called Mad Sun Marketing, with clients like Acoustic Amplification, Peavy, Sterling Audio, SIR, Korg, and many more, before signing on as VP of marketing for Positive Grid. In 2012 she founded the Women's International Music Network™ to create a hub to connect women in all facets of the music industry, and to expose them to role models, events and educational opportunities that focus on women in music.  During the interview we spoke about the difficulties of doing PR in today's social media world, the idea behind the Women's International Music Network, musicians as entrepreneurs, and much more. I spoke with Laura via Zoom from her home office. On the intro I'll take a look at how the RIAA's latest stellar revenue numbers are deceiving, and, are we looking at the end of the guitar effects pedal? var podscribeEmbedVars = { epId: 82942853, backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

My guest this week is Daniel Rowland, who's an audio engineer, producer, educator, Head of Strategy and Partnerships at Montreal's LANDR Audio, and longtime professor at MTSU in Nashville. Daniel has been part of numerous international tours; produced the music for an Oscar-winning Pixar film; and mastered multiplatinum/Grammy-nominated albums, while working on projects for artists as varied as Nine Inch Nails, Seal, Meek Mill, Phillip Glass, and Gwen Stefani, along with dozens of Disney properties such as Star Wars and Marvel.  Daniel has worked with online mastering service LANDR to refine its AI mastering engine and develop numerous virtual instruments, plugins, and other products, while crafting acquisition and partnerships deals with a wide range of startups and iconic brands/artists. During the interview we spoke about distance audio learning, the unexpected uses for LANDR, his take on the newest music tech, and much more. I spoke with Daniel from his studio in Los Angeles. On the intro I'll take a look at the copyright office rejecting a claim for AI art, and the real world reasons for using a high recording resolution. var podscribeEmbedVars = { epId: 82833568, backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

My guest this week is Steve Genewick, who's worked at Capitol Studios in Hollywood for 25 years. Steve was one of the very first mixers to get into Atmos music mixing and now has more experience than just about anyone. Among the artists that Steve has mixed in Atmos includes Aerosmith, Miles Davis, Bon Jovi, Carrie Underwood, REM, Maroon 5 and many more. During the interview we spoke about setting up a home Atmos studio, getting thrown into the Atmos learning curve, how he uses objects and beds, the tools he regularly uses, his custom reverb setup, and much more. I spoke with Steve from his home studio in Hollywood. You can find out more about him either here or on Episode 276. On the intro I'll take a look at the people who don't like crypto and NFTs and why, and the $200 Kanye Stem Music Player. var podscribeEmbedVars = { epId: 82797749, backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

My guest this week is Paul Kopf who's the product manager for the go-to orchestral sample library for most film composers - the Vienna Symphonic Library. A composer, producer, musician and singer, Paul has been a staff member of VSL since the year 2000 when the company was founded, and is an expert for the world's largest orchestral database with several million recorded samples.  As a Product Manager, he's responsible for product design, beta-testing, presentation and documentation and is closely involved with customer support. Paul also does many of VSL's numerous video tutorials, and travels around the world holding clinics and presenting the latest products at music events. During the interview we spoke about the secret behind what makes VSL so popular, the process of recording the samples for the library, virtually placing the players on the stage, the piano robot, and much more. I spoke with Paul from his office in Liechtenstein. On the intro I'll take a look at a new short run vinyl presser, and an update on the AKM audio  chip fire. var podscribeEmbedVars = { epId: 82758946, backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

Also, how TikTok royalties works, and what will happen to musical instrument sales after the boom during Covid. My guest this week is Ceri Thomas, who's responsible for content and studio enablement for Dolby Music. He works with engineers, studios and record labels to ensure that they can create music using Dolby's Atmos Technology. After 15 years in the film and television industry at companies like Danetracks, Todd-Soundelux and Twenty Four Seven Sound, Ceri started as an applications engineer in virtual reality at Dolby. He then made the jump to working with Atmos in 2015, so he has vast experience on the subject. During the interview we spoke about how to get into Atmos mixing, the vast number of devices that are Atmos capable, Dolby room tuning, what makes a great immersive mix, and much more. I spoke with Ceri from his office in Burbank. On the intro I'll take a look at how TikTok royalties work, and what happens to musical instrument sales after the pandemic. var podscribeEmbedVars = { epId: 82732238, backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

PLUS: why the CD sales increase was just a mirage, and the end of the smart speaker era. My guest this week is engineer Lij Shaw, who's the owner of the Toy Box Studio in Nashville and host of the great podcast Recording Studio Rockstars. Lij has also been battling with the Nashville Metro Council since 2015 on behalf of home studio and home business owners in the city to keep their businesses open.  The city of Nashville, which ironically has the moniker of “Music City,” had a zoning ordinance on its books claiming that a home studio or business is in violation if a customer comes to the house. In July 2020 Nashville finally made home studios and other home businesses legal, but the win also included a sunset clause that would cause the bill to expire three years later unless they vote to keep the law active in January 2023. In 2017, Lij and other Nashville home business owners filed a lawsuit in an effort to provide the right to work from home, which has now made it all the way to the Tennessee Supreme Court. During the interview we spoke about his legal battle with the city of Nashville, installing his new studio, auditioning the Phantom Focus system, selling his iconic console, and much more. I spoke with Lij from his studio via zoom in Nashville. On the intro I'll take a look at why the CD sales increase was just a mirage, and the end of the smart speaker era. var podscribeEmbedVars = { epId: 82692478, backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

Plus, why the prices of streaming audio should be increased, and the world's fastest cybernetic drummer. My guest this week is Martins Popelis, who's one of the founders of Sonarworks. The company was one of the first to provide room and headphone calibration software that's within the reach of the average home studio owner. During the interview we spoke about measurement mics why they're all different, the company's consumer offerings, how to get the best results with Sonarworks, the difference between Sonarworks and room modeling, and much more. I spoke with Martins from a studio in Los Angeles that he was visiting. var podscribeEmbedVars = { epId: 82669940, backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

Plus on the intro, a look at how CDs increased for the first time in 17 years, and how voiceovers are being disrupted by AI. My guest this week is Avid Solutions Specialist Jeff Komar. Jeff grew up around music and recording so he naturally gravitated towards the tech world. He joined Digidesign in 2000 before it was bought by Avid, and he's specialized in helping creators solve problems ever since.  Since there have been so many questions lately about immersive audio, I thought I'd get the info from someone directly connected to the technology. During the interview we spoke about what's required to get started in immersive audio, where to find sessions to practice with, the difference between bed and object tracks, the different mixing approaches, how it's affected production, and much more. I spoke with Jeff via Zoom from his home studio. On the intro I'll take a look at how CDs actually increased in sales last year, and how voiceovers are being disrupted by AI. var podscribeEmbedVars = { epId: 82612661, backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

My guest this week is Grammy-nominated mastering engineer Michael Romanowski, who's the owner and chief mastering engineer at Coast Mastering in Berkley, CA. Michael has over 30 years of experience mastering in stereo, but he's been a pioneer in mastering for immersive audio, complete with a new purpose-built 9.1.6 room. Michael's immersive credits include the original motion picture soundtrack for Dune, Hans Zimmer, three albums by Alicia Keys, Eagles “Live From The Form”, and quite a few others. During the interview we spoke about what people expect from immersive mastering, how the loudness wars are creeping in again, the tools he uses and the tools he'd still like to have, what makes a great immersive mix, and much more. I spoke with Michael via Zoom from his studio just in the Bay area. On the intro I'll take a look at Apple Music finally converting its full catalog to lossless, and the top 20 computer audio interfaces. var podscribeEmbedVars = { epId: 82587791, backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

It's that time of year again to take a look back at the influential music business stories from 2021, see how the predictions from last year fared, and have a look forward to the trends and predictions for 2022. Among the things I'll discuss in Podcast 401 include: Music centers shifting to new places on the globe The $9.99 streaming price Spotify getting into video TikTok peaking The future of immersive audio The move towards hi-res audio Artists and their streaming numbers The next big trend in music Music NFTs As always you'll hear not only my outlook on these topics but what I'm seeing that makes me think that way. Here's to the last podcast of 2021. Once again, thank you for your support. var podscribeEmbedVars = { epId: 82562793, backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

Yes, it's an old picture, but I thought Edward Colver did a great job taking it We've hit a milestone today with Episode 400 so I'm going to change things up a little. There's new theme music (I'm not sure if I like it - if you have something better please send it), and the upcoming episodes this year will be more theme-based. First up will be a deep-dive into immersive audio as soon as the new year rolls around. By popular demand, this episode is dedicated to a few of my personal studio horror stories, although some are actually about some good experiences (like the Frank Zappa stories) too. During the episode I covered some early sessions that did not go well (and how I handled them badly too), dipping my toe into commercials and jingles, fun times with Frank Zappa, having some songs on a hit TV show (but paying the price), a true Hollywood TV star moment (not), not getting paid and not getting credit, celebrity tapes exploding, and much more. Thank you kindly for all your support and for listening all these years. I hope to see you back for the next 400! var podscribeEmbedVars = { epId: 82531207, backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

My guest this week is my good friend for many years Dennis Moody, who also appeared on the very first episode of the Inner Circle Podcast as well as number 100, 200 and 300. This is episode #399 and I'm going to be changing things up starting on episode 400 so I wanted to bring Dennis back on to close out an era. Dennis is known as the “drummer's engineer” having worked on projects by master drummers Dave Weckl, Steve Gadd, and Michael White among many others. He's also one of the few studio engineers that also excels as a live concert engineer, having mixed at most of the major U.S. venues from Carnegie Hall to Madison Square Garden to The L.A. Forum, as well as most of the major concert venues throughout Europe including Wembly Arena, Royal Albert Hall, and other venues for shows having up to 250,000 in attendance. He has also mixed thousands of Broadway style musicals, large and small orchestral shows, plays, and live broadcasts worldwide. During the interview we spoke about working during Covid, some of his recent interesting  gear finds, working with Missy Elliot, the future of recording studios, and much more. I spoke with Dennis via Zoom from his studio just outside of Hollywood On the intro I'll take a look at the genres not on this years Billboard year-end charts, and the state of sampling and how that affects the hits we listen to today. var podscribeEmbedVars = { epId: 82435386, backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

John Krivit is an audio educator and founder of the extremely popular Facebook group "Hey Audio Student."  He's a past president of the Audio Engineering Society, and served as Chair of the 2018 AES Conference on Audio Archiving, Preservation & Restoration at the US Library of Congress and was Chair of the 2018 and 2019 AES High School Audio Educators Conferences. John is also a senior affiliated faculty at Emerson College, where he's been the recipient of the Inabeth Miller Award for excellence in teaching and the Norm Prescott Award for outstanding faculty member.  During the interview we talked about not so obvious audio jobs, John's “Hey Audio Student” community, conducting audio manufacturer factory tours, and much more. On the intro I'll take a look at how much streaming platforms are paying in 2021, and new uses for spatial audio. var podscribeEmbedVars = { epId: 81947497, backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

NEWS How the music industry jobs have changed The ultimate song according to science GUEST Earthworks Audio CEO Gareth Krausser Gareth Krausser, who's the CEO of Earthworks Audio, one of the premier microphone manufacturers that keeps a relatively low profile. Earthworks was founded by audio pioneer David Blackmer, who also founded dbx, and it was originally set up as a speaker manufacturer. David found the test gear needed in loudspeaker design was lacking so he built a measurement microphone as his first project. It was so well regarded for its sound quality that before long, the focus of the company shifted entirely to microphones. During the interview we spoke about Gareth's long association behind the scenes with Earthworks, what makes Earthworks mics different, specialty microphones, and much more. On the intro I'll take a look at how jobs have changed in the music business, and the ultimate song according to science. var podscribeEmbedVars = { epId: 81529662, backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

NEWS According to it's own insider data, Facebook has lost young users Metallica has an online band course, but are bands passe? GUEST L-Acoustic's managing director Guillaume LeNost talks L-ISA Studio Guillaume LeNost started in the R&D department at L-Acoustics in 2009 and has risen to Managing Direct in the UK. He's also in charge of the company's Creative Technologies division, which includes development of the L-ISA immersive audio system. Prior to that Guillaume researched industrial environmental noise and binaural synthesis (in which he received his PhD), and spent time in audio for gaming space. During the interview we spoke about the L-ISA Studio spatial audio package, how artists are thinking of immersive audio right from the beginning of a project, spatial audio translation from headphones to a playback system, L-Acoustic's Blue Space, and much more. On the intro I'll take a look at Facebook losing new users, and the Metallica online band course and the future of bands. var podscribeEmbedVars = { epId: 80565989, backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

NEWS Spotify's Marquee promotion tool makes you pay to reach your own fans How smart apps and plugins are changing music GUEST Vocal coach Adreana Gonzalez Vocal coach Adreana Gonzalez is the founder of HVS Conservatory, a post-secondary school for aspiring professional vocalists. HVS is led by some of the most prominent vocal coaches and artist development professionals that give their students practical and actionable advice that goes beyond just technique. During the interview, we spoke about tension can affect our voice, singer's bad habits, the mental aspects of singing, how your lifestyle influences your throat health, and much more. On the intro I'll take a look at the possible new Spotify's Marquee promotion tool, and how smart apps and plugins are changing music. var podscribeEmbedVars = { epId: 80151636, backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

NEWS My guest this week is Andreas Wagner, who's the head of software development for Rebeat Innovation. Andreas is the main developer for the company's Perfect Groove software, which allows mastering engineers to emulate a fully cut vinyl lacquer.  Songwriter streaming royalties about to be set again, and the streaming services want it to decrease Guitar Center's credit rating actually increases GUEST Andreas Wagner, head developer of the Perfect Groove virtual lacquer software This allows mastering studios to optimize and prep audio files for the master disc cutting process, and disc cutters to detect any issues in the cutting process before the lacquer is actually cut. During the interview, we spoke about the physics of what happens when a stick hits a drum, why a virtual lathe is needed today, how Perfect Groove fits with HD Vinyl, and much more. On the intro I'll take a look at the possible new streaming royalty rate for songwriters, and Guitar Center's latest financial picture. var podscribeEmbedVars = { epId: 79727799, backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

NEWS What it takes to make a living through streaming Recording hits on an iPhone GUEST Founder and CEO of the collaboration platform Sessionwire, Robin Leboe My guest this week is Robin Leboe, founder and CEO of the production collaboration platform Sessionwire. Sessionwire solves the challenges associated with remote collaboration of having to cobble together different audio, video and file transfer services to re-create a realistic virtual recording environment.  The platform's all-in-one seamless integration of high quality audio and video enables artists to focus on the music and creative process, not technology connections and communications coordination. Sessionwire's core components include the stand-alone Mac and Windows app, online community, a suite of cross-platform plug-ins, and the unique Sessionview, a browser-based production environment that allows anyone with a link to participate in a remote session with live high-quality audio and video.  During the interview, we spoke about the reality of latency, the unpredictability of wifi, how Sessionwire works, and much more. On the intro I'll take a look at what it takes to make a living through streaming, and recording hits with an iPhone. var podscribeEmbedVars = { epId: 78125619, backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

NEWS NFTs are the hot new thing, but you have to be aware of these legal issues A new bill will make music production costs deductible GUESTS Erik Blicker and Glann Schloss, founders of Flavorlab  My guests this week are Erik Blicker and Glenn Schloss, founders and of Flavorlab, an award-winning audio production company that composes, records, mixes and masters music and sound for the biggest brands in the world. Flavorlab offers a complete set of audio solutions through its three divisions. Flavorlab Score is dedicated to composing original music and scores; Flavorlab Sound specializes in audio services for feature films, scripted and unscripted television; and commercials, trailers and video games, and Flavorlab Toolbox offers an exclusive boutique music catalog with over 5,000 songs by 300 different composers. Flavorlab's past projects include the original score, editing, and mix for the NBA Official 2020 Season Restart Announcement, the mix for documentary Do Not Split, the original score for HBO's documentary Wildcard: Death of a Radio Loudmouth, and the original score, music licensing, and mix for KSV's American Forest Foundation.  Flavorlab also composed the theme song for ABC's iconic talk show, The View, the recent Olympics spot for Polo Ralph Lauren, and the HBO series VICE utilizes their exclusive Producer's Toolbox and licensing services for their show music, among many others. During the interview, we spoke about the unique circumstances for that led to the formation of the company, why they'd prefer not to do commercials, tuning drums and percussion to the key of the song, how persistence led to getting tracks on ESPN. and much more. On the intro I'll take a look at the some of the legal issues with NFTs, and passage of a congressional bill can make all music production costs fully deductible. var podscribeEmbedVars = { epId: 77965559, backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

NEWS New data shows that music spreads just like an infectious disease With Apple release their own processors, the end of the Hackentosh is near GUEST Saxophonist and multi-instrumentalist Jamie Anderson My guest this week is sax and woodwind player Jamie Anderson, who's played with artists like Chaka Khan, The Temptations, The Four Tops, Frankie Valli, Incognito, Robbie Williams, Rick Astley, and many more. Jamie is also heavily involved with West End Musicals where he played on the smash hit Jersey Boys for its full nine year run, as well as 42nd Street, Motown The Musical, Dreamgirls, Kinky Boots, and The Book Of Mormon, among others. He now offers some great instructional videos on his YouTube channel as well as a full list of courses on his Get Your Sax Together website.  During the interview, we spoke about learning to excel in different genres, backing up some music legends, the ins and outs of playing in a theater pit orchestra, the many factors involving saxophone tone, and much more. On the intro I'll take a look at the viral transmission rates of songs, and the upcoming end of the Hackintosh. var podscribeEmbedVars = { epGuid: 'https://bobbyoinnercircle.com/?p=2991', rssUrl: 'https://bobbyoinnercircle.com/feed/podcast/', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

NEWS An overview of how YouTube's video recommendation works The warehouse storing the history of analog electronic music no one knows about GUEST Byta.com founder and CEO Marc Brown Also check out HowWeListen.org My guest this week is Marc Brown, founder and CEO of Byta.com, a site that enables sending and receiving digital audio in a clean, simple and secure way. Marc has an extensive music business background and considerable digital audio knowledge which has helped him deliver unique insights to audiences from Tallinn to Toronto. He got his start at Murderecords, Canada's premier artist owned label, during the mid 90s.  After working in A&R at the legendary London indie Creation Records, then at Alan McGee's Poptones, Marc started his own boutique UK radio promotion company off the back of his success with The Hives. For over 10 years Marc worked with an impressive list of indie rock luminaries including Wilco, Bloc Party, Conor Oberst/Bright Eyes, Spoon and Refused as well as legends such as Tom Waits, Yoko Ono, Booker T and Mavis Staples. During the interview, we spoke about why radio might still be important to an artist, the downside of sending files via email, the challenges of getting music to industry execs and radio, and much more. On the intro I'll take a look at YouTube's video recommendation engine, and the fantastic analog electronic music museum that no one knows about. var podscribeEmbedVars = { epGuid: 'https://bobbyoinnercircle.com/?p=2984', rssUrl: 'https://bobbyoinnercircle.com/feed/podcast/', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

NEWS Canadian study shows how the digital streaming dollar is split Winter NAMM 2022 is postponed to June GUEST Songwriter / Producer Kris Bradley Find out more at producerlikeaboss.com and boomfoxproductions.com My guest this week is Kris Bradley, who's a songwriter/producer with credits including Sony BMG, Warner Chappell, Rolling Stone, Fox, Lincoln, and Miramax. She heads Boomfox Productions, producing for various sync projects, artists and songwriters. Kris is also the founder of Produce Like a Boss, which is an online coaching program geared towards the songwriter/producer, rather than the engineer. Her “non-techy” and simplified style of teaching is helping tons of artists learn how to produce their own music. During the interview, we spoke about playing in a cover band in Asia, rebranding herself for production, her approach to communicating with artists, trends in production, and much more. On the intro I'll take a look at how the streaming dollar breaks down, and Winter NAMM 2022 gets postponed. var podscribeEmbedVars = { epGuid: 'https://bobbyoinnercircle.com/?p=2978', rssUrl: 'https://bobbyoinnercircle.com/feed/podcast/', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

Inside The M&B Remote Audio Truck NEWS Amazon is getting into live programming How loudspeaker DSP has changed the audio world GUEST 3 time Grammy-winning engineer Mark Linett Find out more about Mark and the Horizon remote audio truck at MandBaudio.com Mark previously appeared on Podcast #135 My guest this week is 3 time Grammy-winning engineer Mark Linett. Mark and his partner Bob Wartinbee have operated their remote audio truck as the West Coast branch of Music Mix Mobil, but will now continue as a new independent company, M&B Audio. For the last 11 years, M&B's 40' state of the art mobile audio truck 'Horizon' has recorded numerous iconic events, including the Grammy Awards, The Oscars, MTV's VMA's, ten years at the CMA's, the iHeartRadio Music Awards and Festivals. They've also done projects for a wide range of artists including Coldplay, The Eagles, Stevie Wonder, U2, Motley Crew, Linkin Park, Miley Cyrus, and Sean Mendez, to name a few.  During the interview, we spoke about how live recording has changed over the years, the workflow of award shows, his conversion to digital audio, and much more. var podscribeEmbedVars = { epGuid: 'https://bobbyoinnercircle.com/?p=2962', rssUrl: 'https://bobbyoinnercircle.com/feed/podcast/', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

NEWS TikTok is testing increased video lengths to compete with YouTube Using MID from your browser with Web MIDI GUESTS Chris Bragg and Travis Michaud from trailer music company Ghostwriter Music Ghostwriter is the go-to source for trailers for feature films, as well as television programming. The company's clients include Marvel, Disney, Sony, Paramount, 20th Century Studios, LEGO, Warner Bros., Universal Pictures, Amazon, Apple, FX, HBO, Hulu and Netflix, among others. Chris has worked as a mastering engineer, producer, music supervisor and sound designer before starting Ghostwriter. Travis, who's the company's COO, worked as a sound editor, sound designer, music supervisor and music producer before partnering up with Chris in 2017. During the interview, we spoke about how trailer music is different from film music, the mindset needed for creating trailer music, how a trailer gets put together, the fast turnaround time required, and much more. On the intro I'll take a look at TikTok testing increased video times, and the new online version of MIDI from your browser called Web MIDI. var podscribeEmbedVars = { epGuid: 'https://bobbyoinnercircle.com/?p=2953', rssUrl: 'https://bobbyoinnercircle.com/feed/podcast/', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

NEWS More people are streaming music than you might have thought The legendary synth developer Tom Oberheim gets his worldwide trademark back and will start making synths again GUEST Rock and Roll Hall Of Fame Drummer Matt Sorum Rock and Roll Hall of Fame drummer Matt Sorum held the drum chair for Guns N' Roses for 7 years, as well as stints with The Cult and Velvet Revolver. Matt's reputation as a musician's musician has placed him squarely at the center of Hollywood's A-list community of artists, working on projects with legends like Alice Cooper, Steven Tyler and Joe Perry (Aerosmith), Billy F Gibbons (ZZ Top), Joe Elliott (Def Leppard), Robin Zander (Cheap Trick) and Brian May (Queen). Quite the entrepreneur as a founder of 6 startup companies, Matt sits on the Global Blockchain Business Council at UCLA, and has spoken at the World Economic Forum in Davos, Switzerland. He's even created his own beer line, appropriately named The Drummer. Matt's autobiography, Double Talkin' Jive: True Rock ‘n' Roll Stories from the Drummer of Guns N' Roses, The Cult, and Velvet Revolver, is available soon wherever books are sold. During the interview, we spoke about Matt's contribution to the Buddy Rich tribute album, getting his first big break, Lemmy and Motorhead stories, his entrepreneurship and charitable causes, his new autobiography, and much more. On the intro I'll take a look at the streaming marketshare, and Tom Oberheim gets his worldwide trademark back. var podscribeEmbedVars = { epGuid: 'https://bobbyoinnercircle.com/?p=2944', rssUrl: 'https://bobbyoinnercircle.com/feed/podcast/', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

NEWS The most influential artists and how much they make from streaming The latest "Stolen Feel" lawsuit that could turn music on its head GUESTS Founder/CEO Nicholas Laroche and lead designer Yohan Antoine-Édouard from BeatConnect My guests this week are founder and CEO Nick Laroche and lead designer Yohan Antoine-Édouard from the online collaboration platform BeatConnect. BeatConnect offers a low-cost, easy way for producers and musicians to collaborate either using the stand-alone online app or via a plugin on their favorite DAW. The platform arose from Nick's frustration with the problems and time involved in trying to get together with other musicians in person. BeatConnect incorporates a shared sequencer, cloud storage and video chat all within the app, making distance writing and recording a snap. During the interview, we spoke about how BeatConnect was conceived, how it works, dealing with latency, and much more. On the intro I'll take a look at the most influential artists and how much they've made from streaming, and the latest copyright lawsuit that could turn music on its ear. var podscribeEmbedVars = { epGuid: 'https://bobbyoinnercircle.com/?p=2931', rssUrl: 'https://bobbyoinnercircle.com/feed/podcast/', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

NEWS Big stars that have huge fake Instagram and Twitter followings Will the big change at Sweetwater affect the way they do business? GUEST Merlin CEO Jeremy Sirota My guest this week is the CEO of Merlin, Jeremy Sirota. Merlin is a digital rights partner for independent labels and distributors all over the world. It's powerful enough that some now refer to it as the 4rth major label. Jeremy previously held a number of senior positions at Warner Music Group and Facebook, where he led the company's efforts to license and acquire music rights from labels and distributors around the world. During the interview, we spoke about Merlin's mission and how it helps indie labels and artists, the mindset of music tech, the essentials of negotiating a deal, and much more. On the intro I'll take a look at the big stars who have huge fake followings on Twitter and Instagram, and the big change happening at Sweetwater. var podscribeEmbedVars = { epGuid: 'https://bobbyoinnercircle.com/?p=2920', rssUrl: 'https://bobbyoinnercircle.com/feed/podcast/', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

NEWS More than 13,000 make $50k or more on Spotify, but that's not the bad news Answering questions about master mix levels for mastering GUEST Some good stories from 18 time Grammy winning engineer Benny Faccone 18 time Grammy-winning engineer Benny Faccone started working at the famous A&M Studios back in 1980 where he worked on records by Bruce Springsteen, Stevie Nicks, Tom Petty and the Heartbreakers, Supertramp, Michael Jackson and many more. After Benny went free-lance, he quickly became the go-to engineer for Latin stars like Mana, Jose Jose, Luis Miguel, Ricky Martin, Santana, among many others. Benny is used to working in the best studios in the world, but has been working in his own custom room in different locations since 2006. He recently decided to build a first-class room in his garage and describes how it wasn't as difficult as he expected. Yes, he's still an analog guy and mixes on a console. During the interview, we spoke about how to build a great sounding room cheaply, template mixing in analog, the sound of vintage reverbs, and some really good stories. On the intro I'll take a look at the people that make $50k per year on Spotify, and how to think about mix levels before sending to mastering. var podscribeEmbedVars = { epGuid: 'https://bobbyoinnercircle.com/?p=2914', rssUrl: 'https://bobbyoinnercircle.com/feed/podcast/', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

NEWS How TikTok influences streaming numbers The scientific reason behind why people love drumming GUEST Engineer and tech writer Barry Rudolph Barry Rudolph has probably done more magazine gear reviews that anyone on the planet by a factor of 10. As an engineer, Barry's worked on 15 gold or platinum records by artists like Lynyrd Skynyrd, Hall and Oats, Rod Stewart, Mick Jagger and many more. Barry has also written more than 250 reviews of audio gear for Mix Magazine, and over 2,000 for Music Connection, where he continues to this day. He was first featured here on podcast #31 way back in November of 2014. During the interview, we spoke about the latest at summer NAMM, the state of conferences, trends in audio production, mixing in Atmos, and much more. On the intro I'll take a look at how TikTok helps promote streaming, and the scientific reason people like drumming. var podscribeEmbedVars = { epGuid: 'https://bobbyoinnercircle.com/?p=2905', rssUrl: 'https://bobbyoinnercircle.com/feed/podcast/', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

NEWS The latest streaming numbers tells us a lot about the current music business A new simple and cheap sound isolation tool may make a big difference in all kinds of construction GUEST Keyboardist, composer and producer Jeff Lorber Grammy Award-nominated keyboardist, composer, and record producer Jeff Lorber has released more than 25 albums during his career and he's considered one of the pioneers of the modern jazz genre.  Many of his songs are featured on The Weather Channel's “Local On The 8s” segments, and he's contributed tracks for the critically acclaimed PlayStation game Castlevania: Symphony of the Night. Jeff has done extensive production and session work for other artists including Dave Koz, Eric Benet, and Herb Alpert, and he's excelled working as a remixer. He also owns the state of the art JHL Sound Studios. During the interview, we spoke about the brilliant strategy he used to gain visibility for an early album, the event that got him into engineering, his little-known career in remixer (including a song for U2), and much more. I spoke with the Jeff via zoom from his studio in Pacific Palisades, CA. On the intro I'll take a look at the latest streaming numbers, and a new sound isolation tool that should make a big impact. var podscribeEmbedVars = { epGuid: 'https://bobbyoinnercircle.com/?p=2893', rssUrl: 'https://bobbyoinnercircle.com/feed/podcast/', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

NEWS A look at the best-selling streaming songwriters shows some interesting and unseen trends The Rhodes electric piano may be back in production soon GUESTS President and founder Paul Hubert, COO Jim Rondinelli, and chief scientist JJ Johnston from the 3D mixing platform Immersion Networks Guests this week include President and founder Paul Hubert, COO Jim Rondinelli, and chief scientist JJ Johnston from the 3D mixing platform Immersion Networks. The company's innovative Mix3 (pronounced “mix cubed”) software allows anyone to upload a tracks and mix them in a three-dimensional environment. These mixes can be appreciated without special hardware and distributed through streaming services.  The credentials of my guests are indeed impressive. Paul worked alongside Steve Jobs at Apple, installing the first Macs at Prince's Paisley Park Studios and creating audio formats that liberated the potential of satellite radio. Jim has recorded and produced more than 100 album projects and received gold and platinum awards for his work with Matthew Sweet, Wilco, Weezer and Everclear, but has a long history in music tech with Warner/Chappell Music, Slacker, and Rdio, among others. JJ is an authority on human perception and audio signal processing, having worked for 25 years at Bell Labs, where he helped develop the MP3 and AAC codecs.  During the interview, we spoke about the most important speaker in a multi-speaker setup, the limitations of modern LP-style  production, developing a streaming service way before one existed commercially, how perceptual codecs were created, and much more. On the intro I'll take a look at unseen trends in streaming, and the Rhodes electric piano making a comeback. var podscribeEmbedVars = { epGuid: 'https://bobbyoinnercircle.com/?p=2886', rssUrl: 'https://bobbyoinnercircle.com/feed/podcast/', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

NEWS You can easily buy Instagram followers but is it wise? Single chord progression songs have been around longer than rap, hip hop and EDM GUEST Musician, composer, sound engineer, sound designer and producer Jurij Gianluca Ricotti Musician, composer, sound engineer, sound designer and producer Jurij Gianluca Ricotti has worked with a wide range of artists that include Brittney Spears, Rita Ora, Casey Musgraves, Pat Metheny, John McLaughlin, Yngwie Malmsteen and even the Pope.  Since 2015 Jurij's worked on several #1 records as a sound engineer and synth programmer for the acclaimed tenor Andrea Bocelli, where he also received 4 Grammy nominations. Plus he's also written for a number of magazines over the years. During the interview, we spoke about recording Bocelli, working in Taiwan, playing the Vatican as a musician, working with the London Symphony Orchestra at Abbey Road, riding the mic preamp trim control, and much more. On the intro I'll take a look at the upside and downside buying Instagram followers, and the history of single chord progression songs. var podscribeEmbedVars = { epGuid: 'https://bobbyoinnercircle.com/?p=2881', rssUrl: 'https://bobbyoinnercircle.com/feed/podcast/', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

NEWS Tours are having a tough time finding road crews that are vaccinated Manufacturers like Avid are having great years despite the pandemic GUEST Singer, songwriter, politician, environmentalist and community activist John Hall Singer, songwriter, politician, environmentalist and community activist John Hall is one of the founders of the group Orleans and a co-writer of their two huge hits that you still hear all the time - “Dance With Me” and “Still The One.” He has written songs for Janis Joplin, Bonnie Raitt, Ricky Skaggs, Steve Wariner, and James Taylor, and he's also played guitar on tours and records for Little Feat, Taj Mahal, Jackson Browne, and Seals and Crofts. John took a break from music to enter politics, where he was elected to the legislature of Ulster County, NY, the Saugerties Board of Education, and finally to the U.S. House of Representatives representing the 19th congressional district of New York., where he served from 2007 to 2011. He continues to play with Orleans as well as release solo material, including his latest album titled Reclaiming My Time. During the interview, we spoke about some of the recording and mixing background of “Still The One,” why serving in political office is much harder than running, the difficulties of cutting an album during covid, and much more. var podscribeEmbedVars = { epGuid: 'https://bobbyoinnercircle.com/?p=2877', rssUrl: 'https://bobbyoinnercircle.com/feed/podcast/', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

NEWS The creator economy has created a lot of competition The reason why songs are getting simpler GUEST Keyboardist, conductor, composer and arranger Bob Luna Keyboardist, conductor, composer and arranger Bob Luna has worked with everyone from Paul McCartney, Paul Simon, Dionne Warwick, Alanis Morissette, Reba McEntire and many more.  Bob has also created music for film, television, commercials and video games, as well as composing the trailer music for dozens of films. He's also served as the music director for the “Simply Shakespeare” concert put on annually by Rita Wilson and Tom Hanks. Bob and I briefly played together in ex-Rolling Stone Mick Taylor's touring band back in the early 1990s. During the interview, we spoke about learning conducting, writing trailer music, working with Paul McCartney, studying with some classical masters, covering multiple keyboard parts on stage, and much more. On the intro I'll take a look at the creator economy, and why songs are getting simpler. var podscribeEmbedVars = { epGuid: 'https://bobbyoinnercircle.com/?p=2872', rssUrl: 'https://bobbyoinnercircle.com/feed/podcast/', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

NEWS Hit records have a shorter and shorter shelf life The problems with mixing on headphones and possible solutions GUEST Mixer Nacho Molino 5 time Grammy winning mixer Nacho Molino has worked with Ruben Blades, Carlos Vives, CJ Ramone, Gente d Zona, Joan Manuel Serrat and many more. Even though he comes from a rock background, Nacho has been awarded Latin Grammy's for Best Salsa Album and Album of the Year, as well as Recording of the Year, and Best Tropical Latin Album. During the interview, we spoke about bringing a rock sensibility to mixing salsa, the strict rhythms of salsa, using audiophile speakers for mixing, common mixing problems he sees, and much more. On the intro, I'll take a look at music's short shelf life, and the problems with mixing on headphones and possible solutions. var podscribeEmbedVars = { epGuid: 'https://bobbyoinnercircle.com/?p=2866', rssUrl: 'https://bobbyoinnercircle.com/feed/podcast/', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

NEWS YouTube payed a massive amount of royalty's to the music industry over the last 12 months Is microtime audio the next audio horizon? GUEST Producer / engineer / educator Mark Rubel Mark Rubel has produced thousands of recordings from his Pogo Studio for clients like Alison Krauss, Rascal Flatts, Fall Out Boy, Ludacris, Adrian Belew, Luther Allison, and many more. Mark also works as a consultant and legal expert witness in the fields of audio and copyright. He has taught audio, music technology, music business, and the history of rock to thousands of students since 1985 at various colleges and universities before becoming the Director of Education for The Blackbird Academy in Nashville.  During the interview, we spoke about how to make the most with the least amount of gear, the learning experience of working with acoustic music, the affect of being around excellence, and much more. On the intro I'll take a look at YouTube's massive royalty payout, and microtime audio. var podscribeEmbedVars = { epGuid: 'https://bobbyoinnercircle.com/?p=2860', rssUrl: 'https://bobbyoinnercircle.com/feed/podcast/', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

NEWS The latest trends in film scores is good news for indie artists Environmental issues and guitar tonewoods GUEST Music PR maven Ariel Hyatt Music PR maven Ariel Hyatt's CyberPR agency just celebrated 25 years in business. Ariel and her company specialize in digital media campaigns for the music industry. She has spoken in 12 countries to over 100,000 creative entrepreneurs and is the author of five bestselling books on social media, marketing, and crowdfunding including Cyber PR for Musicians, Music Success in 9 Weeks, and Crowdstart.  Her newest Book The Ultimate Guide to Music Publicity describes everything you need to know about hiring or being a music publicist and is the very best book of its kind. During the interview, we spoke about how much music PR has changed through the years, matching up with the right publicist, using the hero's journey in your bio, why physical press kits are still relevant, and much more. On the intro I'll take a look at the latest trends in film licensing, and the environmental issues in building guitars. var podscribeEmbedVars = { epGuid: 'https://bobbyoinnercircle.com/?p=2857', rssUrl: 'https://bobbyoinnercircle.com/feed/podcast/', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

NEWS German copyright is changing and artists hate that TikTok won't be paying Pro Sound News and Mix Magazine are merging GUEST Production manager for Boston House of Blues and the Xfinity Center Tim McKenna My guest this week again is Tim McKenna, who started his career as a stagehand/lighting tech at the legendary Paradise Rock Club in 1980 and now oversees production at the Boston House of Blues and the Xfinity Center. He has advanced well over 5000 shows in his career in venues ranging from 60 to 60,000 in capacity that include Orpheum Theater, Avalon Ballroom, Foxboro Stadium and Great Woods as well as many other venues throughout New England. Tim also produced special events for various radio stations, the Democratic National Convention and ESPN. During the interview, we spoke about learning club lighting without any direction, making the jump from lighting director to production manager, the current brain drain in the industry, predictions for the live music business after covid, and much more. On the intro I’ll take a look at the fight over German copyright laws, and more mergers in the music business. var podscribeEmbedVars = { epGuid: 'https://bobbyoinnercircle.com/?p=2850', rssUrl: 'https://bobbyoinnercircle.com/feed/podcast/', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

In the past self-publishing wasn't synonymous with quality, but that's changing at an exciting pace. Access to an online world of professionals is sweeping away the stigma, as self-published authors are now competing at the highest level. Ricardo Fayet is co-founder of self-publishing marketplace Reedsy, and author of ‘How to Market a Book: Overperform in a Crowded Market'. In this episode he shares invaluable and actionable insights for aspiring authors. Find out how to focus your mind on the business of writing, learn the value of research, and discover the facts and myths of a successful marketing campaign. If you want to take the plunge and make your work sell, this is not to be missed. Behind The Spine is the audio accompaniment to The Writing Salon - you can sign up to the newsletter here. var podscribeEmbedVars = { epGuid: 'behindthespine.podbean.com/07d3bccb-8080-3ac9-b210-3b2abf1e50ec', rssUrl: 'https://feed.podbean.com/behindthespine/feed.xml', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

NEWS TikTok blowing up with Gen-Z What makes music so universal? GUEST Producer/engineer/photographer Terry Manning - Part 2 My guest on the podcast this week is part 2 with the legendary Terry Manning, who’s had successful careers as a record producer, audio engineer, photographer, composer, singer-songwriter, multi-instrumentalist, and visual artist. Over his career, Terry has worked on some huge hits with Led Zeppelin, ZZ Top, Otis Redding, Joe Walsh, Shania Twain, Al Green, Lenny Kravitz and many more.  He’s also worked as a photojournalist for New Musical Express and has photographed Chuck Berry, Procol Harum, Jimi Hendrix, Dusty Springfield, as well as capturing Martin Luther King Jr on film the day before his assassination. In part 2 of our interview, we spoke about the inside story on the making of ZZ Top's biggest hits, his time at the legendary Compass Point Studio, his photography career, being an audio gear manufacturer, and much more. On the intro I’ll take a look at TikTok blowing up with Gen-Z, and what makes music universal. Enjoy the show! var podscribeEmbedVars = { epGuid: 'https://bobbyoinnercircle.com/?p=2846', rssUrl: 'https://bobbyoinnercircle.com/feed/podcast/', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

NEWS Trends in the hits on the Billboard Hot 100 chart The best song tempo to study to GUEST Producer/engineer/photographer Terry Manning - Part 1 Terry Manning has had successful careers as a  photographer, composer, singer-songwriter, multi-instrumentalist, record producer, audio engineer, and visual artist. Over his career, Terry has worked with Led Zeppelin, ZZ Top, Otis Redding, Joe Walsh, Shania Twain, Al Green, Lenny Kravitz and many more. He’s also worked as a photojournalist for New Musical Express and has photographed Chuck Berry, Procol Harum, Jimi Hendrix, Dusty Springfield, as well as capturing Martin Luther King Jr on film the day before his assassination. During Part 1 of the interview we spoke about being hired at Stax Records by Steve Cropper, the difference between American and English engineers, working with Otis Redding, his relationship with Jimmy Page and Led Zeppelin, and much more. Part 2 comes next week.   var podscribeEmbedVars = { epGuid: 'https://bobbyoinnercircle.com/?p=2840', rssUrl: 'https://bobbyoinnercircle.com/feed/podcast/', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

Jazz is a quintessential part of American history, a genre that transcends music alone. It's humble beginnings are kept alive by aficionados, who not only celebrate its history, but champion its future too. Brian Newman is one such man, a musician, singer, trumpet player and pioneer, who regularly performs with Lady Gaga no less! Delving into the past, Brian tells us how he started out, and the journey that led to his illustrious career playing in venues like the Nomad in Las Vegas, and the Rose Bar in New York. In this episode learn the value of surrounding yourself with people more experienced than you, discover the importance of authenticity and find out why it sometimes pays to break the rules. var podscribeEmbedVars = { epGuid: 'behindthespine.podbean.com/e115d51e-82c6-32fc-8b2c-fe6ac8767d1b', rssUrl: 'https://feed.podbean.com/behindthespine/feed.xml', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

Writers are becoming increasingly aware that in order to create a true reflection of society in their work, diversity and representation need to be placed firmly at the top of the agenda. For a long time the voice of the minority has been silenced, and though the landscape is improving, plenty more work still needs to be done. Colin Grant is director of the Writers Mosaic, a new initiative funded by the Royal Literary Fund, which is giving a platform to underrepresented voices across the UK. In this episode Colin explains how the Writers Mosaic is here to stay, a long term project mandated to tear down the many barriers facing writers of colour. Find out why we must remember our history when writing stories of modern day adversity, learn how everyone in society benefits from improved diversity, and discover the importance of reading stories from authors of all backgrounds. var podscribeEmbedVars = { epGuid: 'behindthespine.podbean.com/e917f7a0-08a5-3f7e-aa37-2419eb93f735', rssUrl: 'https://feed.podbean.com/behindthespine/feed.xml', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

NEWS The new trend of making different versions of the same song Focurite Group acquires legendary synth manufacture Sequential Circuits GUEST Composer and music licensing expert Michael Elsner Master Music Licensing Michael Elsner started playing sessions for a multitude of television, album and film projects, which eventually led to his own music appearing on TV and film as well.  As a songwriter and composer, his songs have been placed in over 180 individual television series, accounting for over 800 individual episodes. Some of these include American Idol, The Voice, Amish Mafia, Cold Case, EXTRA, The Sing-Off, The Ellen DeGeneres Show, Hannah Montana, and High School Musical 2. He’s also composed music for commercials for Audi, Mazda, Skechers and Verizon, as well as trailers for Cinderella (Disney), Ocean's 8, Narcos, Sneaky Pete, and Better Call Saul. Michael has taken his knowledge and experience of music licensing and created the Master Music Licensing Program, which provides a first-hand look on how to obtain sync placements in film and television. During the interview we spoke about growing up in Woodstock, making the jump to writing for television, the 4 step process to licensing, and much more. On the intro I’ll take a look at singles that won’t die, and Focusrite acquiring Sequential Circuits. var podscribeEmbedVars = { epGuid: 'https://bobbyoinnercircle.com/?p=2833', rssUrl: 'https://bobbyoinnercircle.com/feed/podcast/', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

A trillion dollars is an immense amount of money, and yet it can so easily be made to feel small. When you're tasked with saving the environment, ending world poverty, or settling on the Moon, you can spend it pretty quickly. This is the premise of Rowan Hooper's latest book ‘How To Spend a Trillion Dollars'. In the book the New Scientist journalist explores many issues that could be advanced or solved with this vast amount of money. With so many options on the cards, Rowan explains the process of deciding which issues made the final cut. In this episode find out how a thought-experiment can very quickly turn into something much more powerful, learn to extract creativity from rejection, and use this call-to-action to change your own habits. var podscribeEmbedVars = { epGuid: 'behindthespine.podbean.com/433cdae0-cff6-33a4-a7c1-00cbae7cea03', rssUrl: 'https://feed.podbean.com/behindthespine/feed.xml', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

NEWS The music industry is drowning in data and it's getting worse The 10 most expensive albums ever made GUEST Producer/engineer and mixer Brian Malouf Check out the Djooky Music Awards Brian Malouf is a multi-platinum American producer, engineer, and mixer who has worked with Michael Jackson, Queen, Madonna, Pearl Jam, Stevie Wonder and other world-known artists.  Also serving as an executive at several major record labels over the years, his work has amassed a total of 53 gold, platinum, and double platinum records to date.  Brian is a true veteran of the global music industry; he has enjoyed a 30+ year career on the production and executive side of the music business. In 1994-2005 he was Senior Vice President of A&R for RCA Records in New York, and later Vice President and Head of A&R at Walt Disney Records where he worked with artists such as Miley Cyrus, Demi Lovato, Selena Gomez, and the Jonas Brothers.  Brian now owns Cookie Jar Recording in Sherman Oaks, California and works as an independent producer and mixer. He’s also the co-founder of Djooky, an emerging startup that hosts the Djooky Music Awards — a contest open to artists and songwriters that started last summer and runs four times a year.  During the interview we spoke about working for Michael Jackson, engineering for a recording legend, why drummers and bass players make the best engineers, transitioning into the world of A&R, and much more. On the intro I’ll take a look at the music industry drowning in data, and the 10 most expensive albums ever made.   var podscribeEmbedVars = { epGuid: 'https://bobbyoinnercircle.com/?p=2827', rssUrl: 'https://bobbyoinnercircle.com/feed/podcast/', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

Each of life's narratives are interconnected, and it's at these intersections where we can find true inspiration. For the author Tony Kent, his amateur career as a boxer has given him the combative edge in his professional career as a criminal barrister, and his law career has given him the storytelling chops and unrivalled insider knowledge needed to propel his writing career forwards. Tony's first novel, Killer Intent, was released in 2018 and was selected for the Zoe Ball Book Club. 3 books in and his series is now being adapted for television. In this episode Tony explores the need for drama and excitement in the courtroom, shares his experiences of ‘minor fame', and discusses the very root of crime. Discover the benefits of creating visual representations of your characters, find out why you should never deal in absolutes when creating a character's personality, and learn about the importance of self belief. var podscribeEmbedVars = { epGuid: 'behindthespine.podbean.com/0d6dad72-d7b1-3f2c-b717-0bfa62c1531c', rssUrl: 'https://feed.podbean.com/behindthespine/feed.xml', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

NEWS Streaming music recommendations may be poor depending on the music genre The world's quietest room is not where you expect it GUEST Music producer Richard "Younglord" Frierson My guest this week is Richard “Younglord” Frierson, who’s a Grammy-nominated hip hop and R&B producer and a founder of Truth Licensing, a major provider of music for films, TV shows and commercials. Rich started producing for Puff Daddy’s Hitmen production team at the tender age of 16. His production credits include Puff Daddy, Notorious B.I.G., Fat Joe, Faith Evans, LL Cool J, New Edition and many more. In 2014 he founded Truth Music Licensing, which now has a catalog of over 5,000 songs and has placed music on the Star and Empire television shows, and commercials for Gatorade, Pepsi, and AT&T among others. During the interview we spoke about the value of asking people how they do things, how much the business aspect has changed since he started, his favorite techniques for vocal production,  transitioning into music licensing, and much more. On the intro I’ll take a look at poor streaming recommendations depending on genre, and the quietest room in the world. var podscribeEmbedVars = { epGuid: 'https://bobbyoinnercircle.com/?p=2819', rssUrl: 'https://bobbyoinnercircle.com/feed/podcast/', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

To celebrate a year to the day since Behind The Spine made its debut, Mark Heywood finds himself on the other side of the podcast desk, being interviewed by producer Ollie Guillou. Reflecting on two series worth of incredible conversations, Mark shares the lessons he's learnt and explains why he believes there really is a narrative in everything. Woven throughout the conversation are specially selected clips from some of the guests who've graciously given their time to the show, including Dame Evelyn Glennie, Sunny Singh, Andrew Gurza, Tristram Hunt and Richard Bell. In this episode learn about the importance of surrounding yourself with creative minds, discover why the ‘perfect guest' doesn't really exist, and find out what's in store for series 3 of the podcast! var podscribeEmbedVars = { epGuid: 'behindthespine.podbean.com/02fe34a0-69cc-3467-a5e0-eba96b6d61ac', rssUrl: 'https://feed.podbean.com/behindthespine/feed.xml', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

As we all begin to look more closely at our own habits and how they impact the health of the planet, we've started reaching into the history books for answers. Markets, once a relic of the past, are growing rapidly in popularity because of the way they allow us to live more consciously. Will Cutteridge is taking that ethos one step further by making sustainability an active part of his brand new market. The Wapping Docklands Market is taking up residence on a site of significant historic importance to both Wapping and the surrounding East End. In this episode we wind back the clock and hear some of the most fascinating stories of East London's past, we learn how stripping the guilt from sustainable living can make it exciting, and we find out how markets are far more than just an event; they're an experience! var podscribeEmbedVars = { epGuid: 'behindthespine.podbean.com/dd7cdbc9-aa26-366f-893e-0716b2fe6141', rssUrl: 'https://feed.podbean.com/behindthespine/feed.xml', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

Gin has been on one hell of a journey, from earning the name ‘Mother's Ruin' during the Gin Craze of the 18th century, to becoming a symbol of sophistication and decadence in recent years. Hilary Whitney and her husband Ian Hart are two people we have to thank for the resurgence of gin in Britain. Together they launched Sacred Spirits in 2008, with the aim of reframing its connection with the city of London in a better light. Hilary is today's guest and she explains how a simple hobby led to the creation of a formidable and much-loved brand. In this episode discover how the world of online gin tasting is flourishing, find out why you don't need to reinvent the wheel to find success, and learn to take the plunge and stop overthinking the process. var podscribeEmbedVars = { epGuid: 'behindthespine.podbean.com/74903f0c-f13f-34db-ab3f-276cb06ae19f', rssUrl: 'https://feed.podbean.com/behindthespine/feed.xml', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

Vogue is a pervading force in the fashion world, an absolute giant of a brand built more than 100 years ago. During that time the magazine's scope has gone far beyond fashion. It brought politics into the lives of women when the world was shutting them out, it worked with the government to help keep women safe during the war, and its pioneering editors have even risked their jobs to promote diversity. Nina-Sophia Miralles is the editor of lifestyle magazine Londnr, and has just released her brand new book ‘Glossy: The inside story of Vogue', which charts the magazine's history in incredible detail. In this episode find out how you can turn your ‘useless' knowledge about a subject into something useful, discover the value of a physical product in an online world, and learn from first-time author Nina-Sophia about the highs and lows of getting a book published. var podscribeEmbedVars = { epGuid: 'behindthespine.podbean.com/1ce69901-6bca-3ca2-ac7e-c39733f268bd', rssUrl: 'https://feed.podbean.com/behindthespine/feed.xml', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

Our voice says so much about our character, from where we grew up, to our personality and even our job. Which is why through imitation and mimicry, impressionists are able to so fully embody a person, capturing the very essence of who they are. Jon Culshaw is a voice acting legend, known for his comedy excellence in shows like Dead Ringers, Spitting Image and Newzoids. He's also shown his mastery of drama taking on the role of David Bowie in a BBC production. Bringing his A-game, Jon treats us to amazing impressions of multiple famous names, including Boris Johnson, Tony Blair, Joe Biden and Mrs Jump from down the road. In this episode we learn how a voice can give a fully rounded sense of character, even if you remove all other senses, we explain why impressions go beyond comedy and satire, and we're reminded of the importance of surrounding ourselves with brilliant people. var podscribeEmbedVars = { epGuid: 'behindthespine.podbean.com/2f037a82-703e-349c-9a5f-d7e587baa07f', rssUrl: 'https://feed.podbean.com/behindthespine/feed.xml', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

Over the millennia people have loved and feared many different Gods. And though beliefs have changed, religion has always played a significant role in every single civilisation throughout human history. But why is that? Is religion hardwired into us at a biological level? In his book ‘God Is Watching You', Dominic Johnson explores the way religion has shaped the course of human evolution and cooperation, and explains the importance of the threat of supernatural punishment in keeping societies in check. In this episode learn just how closely religion is related to superstition, find out how belief systems are a fundamental part of being human, and discover why it's unlikely religion will ever disappear completely. If you enjoy this episode, check out our conversation with Cardinal Vincent Nichols, Archbishop of Westminster. var podscribeEmbedVars = { epGuid: 'behindthespine.podbean.com/e6ee3ca1-7bfc-3dbb-bde1-144bfaf8bd0a', rssUrl: 'https://feed.podbean.com/behindthespine/feed.xml', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

There are two types of people in this world: people you want to drink with and people who make you want to drink. Helen McGinn is actually both of those people! She began sharing her knowledge about wine through the now award-winning blog ‘The Knackered Mother's Wine Club, which has since been turned into a book. Helen appears regularly on the BBC, ITV and the Daily Mail, and has recently released the fiction novel ‘This Changes Everything'. In this episode we learn to appreciate the storytelling power of food and drink, we delve into the sometimes uncomfortable editing process, and we explain why you need to focus on the career aspect of writing if you want to find success. Even if you've never been interested in the smoky or oakey flavours of wine before, you'll be hosting your own tasting session after this! var podscribeEmbedVars = { epGuid: 'behindthespine.podbean.com/469268c7-4aea-3e0d-9566-6434419a9329', rssUrl: 'https://feed.podbean.com/behindthespine/feed.xml', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

The battle against inequality in education is being fought on multiple fronts at the moment. Tuition fees have for years been widening the gap between the rich and the poor, and that gap has only been exacerbated by the global pandemic. Students are not only campaigning against this problem from home, they're also dealing with the mental health issues associated with lockdown, learning remotely, and bringing issues of colonialism and racial discrimination to the fore. It's a lot. Larissa Kennedy took up office as president of the UK's National Union of Students in the throes of the pandemic, and has been leading the charge in unprecedented circumstances. She tells us about the action she took amid the A-levels fiasco, explains the recent explosion of student activism in the UK, and discusses the Decolonise campaign. In this episode we learn how adversity forges togetherness, why tokenism in storytelling is dangerous, and how some of the most painful issues lie just beneath the surface. Behind The Spine is the audio accompaniment to The Writing Salon - you can sign up to the newsletter here. var podscribeEmbedVars = { epGuid: 'behindthespine.podbean.com/c5f2802a-df14-3a86-8b04-754080aedd03', rssUrl: 'https://feed.podbean.com/behindthespine/feed.xml', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

Statistics have always been an area of intrigue for us all, but most people have no more than a passing interest - we enjoy the newspaper top lines, but that's about it. The pandemic has changed that. We now sit on tenterhooks awaiting the next wave of stats to be released by the government, to help us get a better sense of this tumultuous situation. Today's guest is Tim Harford, aka the Undercover Economist, and he's recently released a book under the title ‘How To Make The World Add Up' in the UK, and ‘The Data Detective' in the US. He explores the important role statistics plays in informing our view of the world, and why people need to think wisely about the type of data they trust and give their time to. In this episode we discover the importance of cultivating curiosity in your writing, we learn why it's ok for your characters to do something out of character, and we find out why you should avoid leaving distracting plot points in your stories. Behind The Spine is the audio accompaniment to The Writing Salon - you can sign up to the newsletter here. var podscribeEmbedVars = { epGuid: 'behindthespine.podbean.com/b0e3bd4c-ff42-30bb-9a10-a2844c5677b9', rssUrl: 'https://feed.podbean.com/behindthespine/feed.xml', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

Comic books have spawned some of the most beloved and memorable characters in history. They've graduated from a niche offering to the catalyst for movie franchises that have dominated the globe, and through events like Comic-Con, they've ignited a childlike passion for stories in all of us. Today's guest is Kev F Sutherland who has written for the likes of The Dandy, Beano, Marvel and Viz. In this episode he explains how just about anyone can draw a comic, explores the “page-turn” and other interesting mechanisms at a comic book writer's disposal, and highlights why you should never underestimate the power of simplicity. Find out more about Kev on his website. Behind The Spine is the audio accompaniment to The Writing Salon - you can sign up to the newsletter here. var podscribeEmbedVars = { epGuid: 'behindthespine.podbean.com/4ae8e086-48fa-3dee-841d-fc0ff9c11f30', rssUrl: 'https://feed.podbean.com/behindthespine/feed.xml', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

Death is not the end. Our dead continue to tell stories to those who will listen. For some, their stories are shrouded in mystery, particularly those who met gruesome and unexpected ends. And that's where forensics picks up to fill in the gaps. Professor Dame Sue Black is a forensic anthropologist, and is able to uncover the missing pieces of a life from even the most disfigured human remains. In this episode she examines her unique approach to death and dying, moulded by her grandmother whose “best friend was death”. She delves into her time examining the bodies of those who died during the 1998 war in Kosovo, explains how there's no room for bias when telling the stories of the dead, and stresses the importance of writing expertly and informatively about forensics. Behind The Spine is the audio accompaniment to The Writing Salon - you can sign up to the newsletter here. var podscribeEmbedVars = { epGuid: 'behindthespine.podbean.com/0ddd9c2e-db7a-3735-abd1-9e38d0161d5a', rssUrl: 'https://feed.podbean.com/behindthespine/feed.xml', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

Our enjoyment of an event is heightened simply by sharing it with others. It's the reason we love gigs, cinemas, theatres - you name it! Indeed, our love of shared experiences is what brings five million visitors a year to London's Southbank Centre. The centre comprises three main performance venues, the Royal Festival Hall, the Queen Elizabeth Hall and the Purcell Room. Sadly recent global events have put a pause on its programme of music, dance and literature. Elaine Bedell, CEO of the Southbank Centre, tells us how it's coping in the midst of lockdown and the pandemic. She brings us an insight into how the centre's offering has changed to cater for an online audience, and how the move to digital has actually increased its audience. In this episode, learn how the emotional attachments we hold for places change with time and circumstance, find out why it's important to establish a community around your work, and discover why we should never say “but we've always done it this way”. Also in the episode we shout out Paul Kerensa's podcast ‘The British Broadcasting Century' - listen here. var podscribeEmbedVars = { epGuid: 'behindthespine.podbean.com/8d1525e6-64f9-3da8-90b5-156284fd50d5', rssUrl: 'https://feed.podbean.com/behindthespine/feed.xml', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

As the world awaits the ground-shaking battle between Anthony Joshua and Tyson Fury, we peer beyond the hype and bright lights of boxing. With top class boxers sometimes stepping in the ring only twice a year, this episode explores the hard-work that's done behind the scenes to achieve greatness. World class commentator Mike Costello has been broadcasting live boxing commentary for BBC radio since 2005. He brings us a glimpse of what it's been like to have had a front row seat to some of the most epic fights of all time. Describing his work as “painting the pictures”, Mike explores how the pandemic has impacted the sport - how without the roar of the crowd, all that remains is raw emotion. Learn to appreciate the drama of a journey and discover how to get to the heart of an audience. var podscribeEmbedVars = { epGuid: 'behindthespine.podbean.com/1f6d0a09-2b38-32c3-9828-b3b5a3b7c3e2', rssUrl: 'https://feed.podbean.com/behindthespine/feed.xml', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

Whether it's through film, television or books, stories guide and influence us. But the most important tale is often the most overlooked - the story of our own life. For people living with dementia, their past life may be the only story they remember, or can even engage with. And that's where Jorg Roth and his team at ‘My Life Films' comes in. Jorg founded the charity to use the art of storytelling to improve the lives of people with dementia. Through a combination of archive footage and interviews with family and friends, patients are able to relive and find comfort in their fondest memories. In this episode we flip the narrative on dementia and its stereotypes, we discover how to piece together the story of a person's life, and through the charity's “Netflix style” TV venture, ‘My Life TV', we learn of the beauty that can be found in stillness. If you'd like to get in touch with the ‘My Life Films' team, email jorg@mylifefilms.org or charlotte@mylifefilms.org. var podscribeEmbedVars = { epGuid: 'behindthespine.podbean.com/a2788cca-0232-3a40-8add-43bab5ee49d2', rssUrl: 'https://feed.podbean.com/behindthespine/feed.xml', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

Paramount Pictures is a goliath, a company that is instantly recognisable to movie watchers around the world, and its archives are chock full of some of humanity's best-loved moments. American Zoetrope is an equally mammoth operation, founded by Frances Ford Coppola and George Lucas. Our guests today are Andrea Kalas, vice president of archives at Paramount, and James Mockoski, archivist at Zoetrope. They discuss the process that goes into reinterpreting and remastering epics from the past, primarily focussing on Coppola's ‘final cut' version of Apocalypse Now and the newly reversioned ‘The Godfather III', now ‘The Godfather Coda: The Death of Michael Corleone'. They explain how archivists help to reimagine a story whilst paying respects to the original works, and how new technology is able to make us fall back in love with a film all over again. In this episode, discover the value of revisiting stories from the past, explore the notion that a story has never finished being told, and find out why it's important to plan for the future by never throwing any of your work away. var podscribeEmbedVars = { epGuid: 'behindthespine.podbean.com/18270cee-3fe2-3dab-bf65-973fe4ef72a6', rssUrl: 'https://feed.podbean.com/behindthespine/feed.xml', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

Our global interconnectedness has given new strength to conspiracy theories. And that's never been more clear than during the pandemic, as swathes of people have been able to come together digitally in their joint doubt of the true origin of covid-19, the motives of the world's governments, and even the virus's very existence. But why do people become obsessed with believing surreal fantasies when the truth is right there in front of them? Where do these stories come from, and how are conspiracy theorists created? Today's guest is Professor Sir Richard J. Evans, author of The Hitler Conspiracies. In this episode he explores the many myths surrounding the death of Hitler, which have even outlived the man himself. He also explains what's going on in the minds of conspiracy theorists, why we should take care when writing stories based on real events, and how content creators might be inadvertently helping to perpetuate these myths. var podscribeEmbedVars = { epGuid: 'behindthespine.podbean.com/6bb6c0d3-077d-3d1b-858d-fc4f37f932a5', rssUrl: 'https://feed.podbean.com/behindthespine/feed.xml', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

Whether or not you have a passion for the high-octane drama of a professional road race, for most of us cycling is part of the narrative of our lives - a childhood rite of passage. Whilst lockdown presented unique challenges for the sport of cycling, it has also created a surge in interest among hobbyists. But it's amid the drama of the peloton where we find our guest today. Author and journalist Daniel Friebe has been covering the sport's blue riband event The Tour de France for nearly 20 years. In this episode he sheds light on the “theatre and pantomime” of cycling, its unique ability to turn locations into characters, and how the peloton at times feels like the House of Commons. Daniel also flips many of our past lessons upside down, by changing our perspective on the role of the minor character, and explaining why expertise and knowledge isn't always a good thing. var podscribeEmbedVars = { epGuid: 'behindthespine.podbean.com/a3f21c6b-7f97-3426-ba5b-419dbf8546cc', rssUrl: 'https://feed.podbean.com/behindthespine/feed.xml', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

We no longer have to sit passively as we journey through our screens into other worlds. Artificial intelligence is creating truly immersive stories, capable of generating completely personalised entertainment experiences. Guy Gadney, CEO of Charisma.ai, explores his company's revolutionary technology, and explains why it's so much more than Bandersnatch 2.0. From interactive graphic novels to virtual theme parks, hear about the tech that's bridging the gap between human creativity and AI, discover the challenge of creating believable characters who can respond to your every question, and find out how you can use your skills as a writer to create a world that's different for every person who explores it. var podscribeEmbedVars = { epGuid: 'behindthespine.podbean.com/74af3448-e1ff-3040-a3f8-18c32641ab99', rssUrl: 'https://feed.podbean.com/behindthespine/feed.xml', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

The scale of the slave trade can be overwhelming. The numbers of people who lived and worked as slaves are so high that it's easy to miss individual stories. That's what prompted Professor Richard Bell from the University of Maryland to write his book, STOLEN. In it, he explores the stories of five young boys illegally trafficked into slavery and peers into the dark underbelly of organised crime. What he found is astonishing and highlights the crucial need to challenge conventional narratives. By following the lives, not of millions of slaves, but five young boys, he captures the horror of something we thought we understood, but now realise was much darker than we imagined.     var podscribeEmbedVars = { epGuid: 'behindthespine.podbean.com/7114284f-b5f9-3f59-925a-73d0c89d624c', rssUrl: 'https://feed.podbean.com/behindthespine/feed.xml', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

Throughout the first series of the podcast, there have been three prominent topics, raised time and again - expertise, narrative bias, and the truth. Each guest has offered their own interpretation of the influence of each of these on our writing, and on our understanding of the world. In the final episode of series one, we're highlighting some of the most poignant thoughts from guests on these subjects. This episode features Sunny Singh, Richard Bradley, Ita O'Brien, Rory Sutherland, Christian Hunt, Cardinal Vincent Nichols, Vincent Brown, Liv Austen and Mark Williams-Thomas. var podscribeEmbedVars = { epGuid: 'behindthespine.podbean.com/ffb7e3d2-8194-3ab8-8d27-5fa762597193', rssUrl: 'https://feed.podbean.com/behindthespine/feed.xml', backgroundColor: 'white', font: undefined, fontColor: undefined, speakerFontColor: undefined, height: '600px', showEditButton: false, showSpeakers: true, showTimestamps: true };

NEWS Official music videos coming to Facebook with the industry's blessingDPA gear is going to Mars on the latest Rover GUEST Singer/songwriter, mentor and entrepreneur Adam McInnis Adam McInnis is a singer/songwriter most known for his work on tv and film as well as for collaborating with the top DJ’s of EDM.  He has interests in 3 publishing companies, a recording studio in Austin, a skin care line, and a yearly songwriter camp in Costa Rica called Neverland Retreats. Adam's online platform called The Billboard 500 Club, where he gives out mentoring information and advice regarding the music industry, has also gained a vast following. During the interview we talked about how social media can bring an artist a false sense of worth, how to land an investor and how much money to ask for, why hip hop artists understand the new music business better than almost anyone else, the “oooh ” factor, and much more. On the intro I’ll take a look at how official music videos are finally on Facebook, and capturing the sound of the red planet. var embedVars = { epId: 48539770, backgroundColor: 'white', height: '600px', showEditButton: false, showSpeakers: true };