Podcasts about Wine Institute

First there were screw top wines, then wine in boxes and now the latest alternative is wine in cans. Although it's still relatively niche, it's a fast growing market, making up around 10 % of overall wine sales in the US according to the Food Science and Human Nutrition Department at the University of Florida. Glass bottles, according to a 2014 study by the Wine Institute, an industry association of California wineries, found that glass bottles accounted for 29% of the carbon footprint of wine. This however does not include the impact of transport or take into account the method used to create glass bottles in the first place which is itself very energy intensive. And, although glass is recyclable only 31% of bottles compared to 50% of aluminium cans are recycled in the US.  How is wine in cans better for the environment? What are the other advantages of wine in cans? But what about the taste? In under 3 minutes, we answer your questions! To listen to the last episodes, you can click here: ⁠What are the biggest misconceptions on beating heatwaves?⁠ ⁠What are the health benefits of using sex toys?⁠ ⁠Which foods should I avoid after their expiry date?⁠ A podcast written and realised by Joseph Chance. First broadcast: 16/2/2023 Learn more about your ad choices. Visit megaphone.fm/adchoices

Amid news of oversupply and decreased demand, the wine industry has an opportunity to adapt to the changing market. Audra Cooper, Director of Grape Brokerage, and Eddie Urman, Central Coast Grape Broker at Turrentine Brokerage, discuss key grape and wine industry trends, from oversupply and vineyard removals to the growing necessity of sustainable certification. They explore regional dynamics, bulk wine market shifts, and future trends, emphasizing innovation, industry collaboration, and better marketing to stay competitive. Resources:         REGISTER: 4/5/25 Fungicide Spraying: Evolving Strategies & Grower Insights Tailgate 258: 5 Ways Certification Makes Brands the SIP | Marketing Tip Monday 259: Winegrape Market Trends of 2024 265: How to Stand Out on Social Media in 2025 268: How to Tackle Leadership Transitions Successfully Turrentine Brokerage Turrentine Brokerage - Newsletter Vineyard Team Programs: Juan Nevarez Memorial Scholarship - Donate SIP Certified – Show your care for the people and planet   Sustainable Ag Expo – The premiere winegrowing event of the year Vineyard Team – Become a Member Get More Subscribe wherever you listen so you never miss an episode on the latest science and research with the Sustainable Winegrowing Podcast. Since 1994, Vineyard Team has been your resource for workshops and field demonstrations, research, and events dedicated to the stewardship of our natural resources. Learn more at www.vineyardteam.org.   Transcript [00:00:00] Beth Vukmanic: Amid news of oversupply and decreased demand, the wine industry has an opportunity to adapt to the changing market. [00:00:11] Welcome to Sustainable Wine, growing with the Vineyard team, where we bring you the latest in science and research for the wine industry. I'm Beth Vukmanic executive director. [00:00:22] In today's podcast, Craig McMillan, critical resource Manager at Niner Wine Estates. With Longtime SIP Certified Vineyard, and the first ever SIP certified winery speaks with Audra Cooper, director of Grape Brokerage and Eddie Urman, central Coast Grape Broker At Turrentine Brokerage, [00:00:41] they discuss key grape and wine industry trends from oversupply to vineyard removals to the growing necessity of sustainable certification. They explore regional dynamics, bulk wine market shifts and future trends. Emphasizing innovation, industry collaboration, and better marketing to stay competitive. [00:01:01] If you love infield education and are on California Central Coast on April 25th, 2025, please join us at the fungicide spring tailgate hosted at Cal Poly. In San Luis Obispo, California, Dr. Shunping Ding will share updated results from a 2024 study on fungicide programs using bio fungicides and their impact on grape yield and berry chemistry. Then we'll visit the Cal Poly Vineyard to explore new powdered mildew management technologies and discuss fungicide spraying programs. With farmers from throughout the central coast to register, go to vineyard team.org/events or look for the link in the show notes. [00:01:44] Craig Macmillan: Our guests today are Audra Cooper. She's Director of Grape Brokerage with Turrentine Brokerage. And also, Eddie Urman, who's Central Coast Grape Broker with Turrentine Brokerage as well. And thanks for coming back. This is part two of a, of a, of an episode here. So, I really appreciate you folks making time to come back. [00:02:00] Audra Cooper: Thank you for having us back. We're excited to join you once again. [00:02:04] Eddie Urman: Yeah, thanks for having us. [00:02:05] Craig Macmillan: So Audra, let's start with you. In our last conversation . [00:02:17] And that was kind of where we left it that then started a conversation amongst the three of us afterward. We were like, okay, there's a lot more to talk about here. So let's do it. [00:02:24] Can you give some examples of what you mean by getting ahead of changes? [00:02:30] Audra Cooper: I think it's a sound business strategy to always try and stay ahead of the curve regardless of what component of business or what industry you're in, right? It's just a, a good strategy to have and a good philosophy to have. It's really important in this industry to continue to stay relevant and in order to stay relevant, you have to stay within the trend or ahead of the trend. [00:02:51] Being behind the eight ball is, never a good thing . You need to be ahead of the curve. A good example of that is sustainable certification. And we still have these discussions on the daily and Eddie, you can talk to this too about how often we have to talk about if you're not sustainably certified, you are cutting your buyer pool, probably roughly in half, as I mentioned in the previous podcast, and you're limiting yourself. [00:03:18] And the majority of the practices, most growers are probably already doing, and they're just not going through the certification process and getting that done. And if you look back a little over a decade ago, it was something that wineries were paying, you know, 25, 50 per ton more for, they were paying a premium. [00:03:36] And then it became more of a, this is really nice to have. And so more and more growers We're doing it as a point of differentiation in their marketing. And now today it's almost a necessity. It's no longer something that's necessarily going to get you a premium price for your grapes. It's also not necessarily a point of differentiation any longer. [00:03:55] It's a need to have. [00:03:57] Craig Macmillan: Yeah, Eddie, do you have anything to add to that? [00:03:59] Eddie Urman: No, I think that's a great example. , Audra offered up. [00:04:02] Craig Macmillan: So there's, trends around that, and there's a lot of certifications now, and I agree, I think a lot of folks don't need to be afraid of whatever the certification is, because you're probably doing a lot of those things already, a lot of common practices. [00:04:13] I think that's an interesting insight that now it's kind of becoming expected or certainly a requirement for a lot of wineries. [00:04:19] Let's talk about changes in acreage. That's where we left off last time when we were talking about the difference between vineyard removals, which have been suggested, recommended, et cetera, by a number of folks in the industry as we just are in oversupply period I've heard estimates that we may have 30 to 35, 000 acres of grapes, more than we need based on current demand. [00:04:40] how accurate do you think that is? , how bad is it on the supply side? [00:04:45] Audra Cooper: Well, I think you have a couple parts to that question, right? Let's dissect that a little bit and start with, we just got back from the Unified Wine Grape Symposium in Sacramento, and of course, during the State of the Industry, Jeff Bitter gave his annual synopsis of the nursery survey that they do annually on how many vines were sold, and they do a, A lot of data work in regards to what were removals and his number that he reported over the last two years was 37, 500 acres have been removed from the state of California. [00:05:15] He believes based on their research that another 50, 000 acres need to be removed to reach the point of balance, assuming that consumption stays at its current rate or drops just a tiny bit. [00:05:29] And when we look at our information internally, now we don't do a survey like Allied does, but we're tracking a lot of information, both with our winery partners as well as our grower partners in regards to who's doing what, and our number's a little bit higher, but we also go back four years technically going back to 2022, our number for the state of California is closer to about 50, 000 acres that have been removed, and, you know, I would argue that If consumption stays flat, certainly there will need more removals, but I don't know about 50, 000 acres more. [00:06:04] That seems like an awful lot of acres that need to be removed. If his numbers are right, that would put us back to Basically global recession numbers, which would be around 500, 000 acres bearing.  [00:06:16] Craig Macmillan: right. in the Grape Crush Report, which is an annual report that's put out by, uh, California Department Of Food and Agriculture and the National Agricultural Statistics Service, there is a non bearing acres section in there, which I always find very interesting. Are we able to glean anything from that data in terms of what's been sold, what we think's gonna go back in, et cetera? [00:06:39] I want to put a timestamp on this. So this is being recorded first week of February, 2025. So the unified was in 2025. The report that's coming out is going to be for the 2024 year. [00:06:48] What can we learn from that non bearing acreage report?  [00:06:51] Audra Cooper: So there's two different reports. the acreage report will be coming out a little bit later in the year. We're going to have our crush report come out on February 10. I think you can glean two pieces of information, but both are very similar. And that is how much acreage has actually been removed and how light the crop truly was, particularly in the coastal regions for 2024. [00:07:10] And so when we look at, for example, a 23 bearing and non bearing acreage information from the state of California they're reporting 446, 000 acres of bearing wine grapes. And if you take that at, say, 7 tons an acre, that's 3. 12 million tons. And we know with certainty at 7 tons an acre, That acreage seems pretty low. [00:07:35] It doesn't seem realistic. So unfortunately, because it's a voluntary report when it comes to bearing versus non bearing acres, I do think that the state's probably about two years behind on real data trends. And so unfortunately right now, if you were to use that report as, you know, an analysis of the industry, you'd probably be a bit off. [00:07:54] Craig Macmillan: got it, got it. Are there trends in what varieties are coming out and what varieties are going back in? Because that's often been the driving force for removals and replants, is chasing the marketplace. Are we seeing that kind of thing in California? [00:08:11] Audra Cooper: Yeah, you know, I'll I'll touch on this a little bit and then turn it over to Eddie. It's, it's really difficult to predict in our industry how and what and when to plant, right? Because you are following a trend and a trend that you're going to be lagging behind in trying to meet because of the amount of time it takes to get a crop and a crop that is productive. [00:08:31] And so oftentimes we're abridged, Yeah. Yeah. too far behind in regards to consumer trends. When we look at the central coast as a whole, there's certainly some segmented dynamics on what's being removed versus planted. And, you know, a good place to start, of course, is Paso. Eddie, do you want to talk a little bit more about that? [00:08:51] Eddie Urman: Yeah we do see some trends of, varieties, being pushed out more frequently than others. You know, for the Central Coast, a couple that come to mind are, Zin, Pinot Noir Merlot is one that historically came out. If it's still there, still going out, and then more specifically, old vines is probably the more specific categories. You are seeing a lot of Cab being pushed, that are old vines, but likely to go back into Cab if it gets replanted. [00:09:17] Audra Cooper: that's an interesting trend, because when we're looking at what was purchased based on the survey numbers that Jeff Bitter reported, he was talking about 12, 000 acres being planted based on their survey in 2024, and an overwhelming percentage was still red varietals, which really bucks the trend on what we're seeing observing boots on the ground. [00:09:41] What we've mainly been seeing planted are more alternative whites and niche whites like Grenache Blanc, Pinot Grigio Astrotico, you know, very specific alternative whites in which they're trending with DTC and kind of smaller producers. Certainly we still see some redevelopment of Cabernet as well as Pinot Noir and Chardonnay, not so much on the red blender side or Merlot. [00:10:06] Those seem to be being pulled out and not redeveloped. [00:10:09] Craig Macmillan: Are we seeing any changes or trends around Okay, I'm pushing out Cabernet. I'm going to replant Cabernet. , am I going to replant the same amount of Cabernet? Am I using this as an opportunity to plant new ground? Do we have any information about that kind of thing? [00:10:24] Audra Cooper: Yeah, I mean, to give you hard data would be challenging. I don't know that anyone really has, a hard, fast calculation of what they do and don't do in regards to, the varietal makeup of a redevelopment. And I do want to clarify, I think there's a common misconception, particularly in the coastal regions that This is new net acreage. [00:10:43] It's not new net acreage. A lot of this is redeveloped acreage, but it will be higher in productivity based on, you know, better vines, healthier vines, better spacing, new farming technology, and so forth. And so we'll have new net supply based off that acreage. In full production. When you look at the new developments, though, and it was save paso cab, for example, it's really difficult to say, Oh, well, let's do 50 percent cab and 50 percent red blenders. [00:11:14] I mean, that's a tough decision to make. And you're really making a a pretty risky bet. I think for most people, they're going to plant to the site and also to the trend in the market. And so oftentimes, for example, again, Paso Cab, you're still going to have Cabernet largely go back in on those redevelopments. [00:11:31] When you look at Santa Barbara County, I think they're diversifying a little bit more than they had been in the past. You're not largely just Chardonnay Pinot Cab. You're also seeing alternative reds and whites being planted in that area. Monterey County, when you look at that region, it tends to be a little bit more mixed bag, but still largely chardonnay then in the southern Monterey County area, cabernet and red blenders. [00:11:54] Craig Macmillan: Do you have anything to add to that, Eddie? [00:11:56] Eddie Urman: As far as the rate of what's going back in the ground, you know, in acres. I think as far as East Paso goes Monterey County, Santa Barbara County, we're seeing contraction as far as more acres coming out that are going back. The only area we do see more plantings that are new, it is in the West side of Paso. And it's substantial. I think there's a good amount of acres that have gone in the West side. [00:12:17] Being from the growing side, I think we always wanted to diversify away from Cabernet and Paso Robles specifically, but the reality is the majority of people still want to buy Cabernet. So if anything, I'm worried that growers expect other varieties to try to diversify their portfolio that might not match the demand. [00:12:37] Craig Macmillan: Right, right. And speaking of demand. , we're talking about land and grapes, what's the current state of the, the bulk wine market where you'd expect a lot of the sovers to go where are we kind of at and what do you think are going to be the impacts on the bulk wine market with the replanting? [00:12:53] Audra Cooper: currently right now, listed available with us is about 28 million gallons. We anticipate that it will climb to probably 30, maybe past 30 million gallons at the peak of listing this year, which is typically early summer. In large part, that's still 2023 vintage. However, we do still have some 21, 22, and of course now new 24 is being listed. [00:13:18] The rate of listing is not being eclipsed by the rate of, you know, attrition decline in regards to bulk wine being removed from the market, whether that's through sales or higher and better use internally for those who are listing it. So we still have an off kilter balance there and certainly dramatically an oversupply and that dynamics likely to continue for the next couple of years until we see consumption increase and, and therefore increasing demand for new products. [00:13:45] Typically when we've seen these large increases in availability, what's gotten us out of it is the negotiants who are developing new brands, particularly when we look back to the premiumization sector. We saw a lot of middle tiers, you know, the likes of Duckhorn and Joel Gott and several others who were growing programs that they may have had for a couple of years, but they were very small and they've broadened those to other Appalachians or California and went to the bulk market first to kind of grow those programs before they started grape contracting. [00:14:16] So we're going to need to start seeing that trend in order to clean that market up. [00:14:19] Craig Macmillan: And so that's, that's basically good news, you think, for the bulk wine supply going down the road. [00:14:23] Audra Cooper: I think. In the future, it is in the short term. It's rather painful to have that amount of availability, right? We've been tracking this for the better part of three decades, and there's never been a single calendar year in which we've carried this amount of inventory, particularly going into last harvest, it was the highest inventory we'd ever seen in our tracking. [00:14:44] Keep in mind that this is what's listed available for us. This is not going out and taking inventory of what everyone has in tank that they're not necessarily going to bottle or they don't have a program for. So you can easily maybe double that number and that's what the likely availability is. [00:15:03] Craig Macmillan: Eddie what do you think is going to happen with pricing on on bulk wine? Yeah, I know that you're a specialized in grapes. But obviously those growers are concerned about what's going to happen to those grapes. From the grower side, how attractive is it right now to turn product into bulk wine, do you think? [00:15:21] Eddie Urman: I would say it's very, very, very much not attractive. Uh, we would. Not advocate for that in most scenarios for growers at this time regarding bulk pricing, you know, bulk wine, obviously we have bulk people who have better insight than Audrey, but in general, it's not going to be good. We don't, we don't foresee an increase in price as. we're obviously seeing an increase in supply of bulk wine, that typically is going to still have more downward pressure on price. And as far as growers bulking wine, it's, I think, a very risky game right now. You know, bulk wine does have a life expectancy, to Audra's point earlier. And, know, if you bulk it now, you have to sell it eventually to make your money back. [00:16:02] And then on top of that, you have to carry those costs with today's interest rates.  [00:16:06] Craig Macmillan: Right, right. So, prices for bulk wine right now, I'm guessing have been on the decline for probably a couple of years. Is that accurate? [00:16:13] Audra Cooper: Yeah, that's an accurate statement. If I were to really think about how long they've been on the decline, I would say probably mid, mid calendar year 2023 is when we start to see the downturn of the market be very, you know, impactful on pricing and overall demand. And of course, increasing inventory is really when that trend started. [00:16:34] I want to kind of go back to what Eddie was talking about regarding you know growers making bulk wine and and how risky that is, you know, we have a saying internally and it's so Elementary, but it's so applicable to these times. Your first loss is typically your best loss or your least loss and so it's really important when you're looking at alternative to market Whether or not you're actually going to be able to optimize how much investment you have in that product, and more often than not, when you're making grapes into bulk wine as a grower, you're not going to have the wherewithal to compete with a competitive set, other wineries, or large growers whose business models incorporate making bulk wine as a producer. [00:17:15] So you really end up being on the losing end of that game. [00:17:19] Craig Macmillan: Eddie, do you see price pressure on growers? Are prices being negotiated down or contracts being changed or not renewed? And if so, does that vary by region, do you think? I know you specialize in the Central Coast, but just from what you know. [00:17:34] Eddie Urman: I think for the Central Coast, it's easy to say that there's still unfortunately more cancellations or evergreens being called and their contracts being executed. There is some activity of people being willing to look at stuff and even make offers, which is good news, but typically it's at a lower pricing. [00:17:51] Craig Macmillan: This is for both of you if I'm a grower and I'm facing this situation both what I can get for my price and then also what the chances are of me selling my stuff on the bulk market, is this a situation where we're maybe better off not harvesting all the crop or mothballing some vineyards for the short term? [00:18:08] Eddie Urman: Yeah, I mean, I think in general, the less we pick this upcoming season that doesn't have a home, you know, the better off if it's picked for, uh, a program where it's actually needed, that's great, but bulking one on spec or taking in more fruit because it's cheap or very, you know, very low cost is not going to be a good thing. good overall thing for the industry. [00:18:30] As far as mothballing, we've talked a lot internally. This is where the conversation came in last time about making tough decisions and being intentional about how you're going to farm or you plant going into the season as a grower is, you know, mothballing is very controversial. [00:18:45] I think for our team, as far as whether it truly works and can you truly come back after it's done, if you're mothballing a Vineyard that's at the end of his life expectancy. You're probably just delaying your pain one more year. Cause it probably will not come back. If you're mothballing a five year old vineyard, maybe it's something that's a different story, but a real tough decision. [00:19:06] Mothballing a young producing vineyard most people are not in that situation. [00:19:12] Audra Cooper: Yeah, I mean, I want to expand a little bit on the, the mothballing and not harvesting fruit. I think it's really important that, you know, while this is a rather negative time in the industry and it's really easy to be very pessimistic. I do want to be optimistic about the needed outcomes and the solutions and the pain that's still rather prevalent in our industry to get kind of to the other side of being healthy. [00:19:36] I do want to be optimistic about some of the newer plantings that we've seen basically since 2012. There is a lot of new to middle aged vineyards that I really hope continue to stay in the ground. They need to stay in the ground because they are the highest and best fit for some of the newer style products in wine. [00:19:54] And we need to be able to continue to keep our wine quality elevated. And so while certainly there's vineyards that need to be removed or, or mothballed and taken out of production, there's also the flip side of that where there's a huge need for some of the. better vineyards and the more sought after vineyards or the vineyards that are priced right for the program that they're going into. [00:20:16] So this is kind of a double edged sword in the sense that yeah, we need plenty of production to be pulled out of the supply chain, but at the same time there's a huge need for very specific supply. So I want to be very careful in classifying those items. [00:20:30] Craig Macmillan: Right. And that brings me to my next question Audra there must be regional differences. Yeah. Yeah. In these patterns, I would assume some areas maybe are a little bit more protected from this kind of contraction or, or expansion over supply and others probably really bearing the brunt. I would guess. Do you see patterns at the state level? [00:20:48] Audra Cooper: I see patterns at the state level, but I can even bring it down to the central coast, even so far down to like even Paso right now. And Eddie and I have been talking about this a lot. You know, we saw a huge uptick in available inventory for east side AVA Cabernet and red blenders and even some of the white. Over the last two years, particularly last year in 2024, [00:21:11] and now we're seeing that dynamic shift from the east side climbing and available inventory. And now the west side is where we're seeing most of our listings come from over the last couple of weeks. And so we're now seeing it kind of push into more of the premium luxury tiers as far as this oversupply and the contraction and the kind of the pain points. [00:21:29] And so we are moving through the channels. Which I know again is, is difficult to hear and it's a very negative position to be in the industry, but it's also a sign that the market and the supply chain is moving through what it needs to move towards in order to come out the other side of this thing on a healthier end. [00:21:48] We comment on this a lot where. You know, it's going to get worse, dramatically worse for a short period of time before it gets better. And we're starting to see kind of the beginning of that position. [00:21:58] Craig Macmillan: What about the San Joaquin Valley? San Joaquin Valley? [00:22:02] Audra Cooper: is actually typically leading the charge in regards to our market, particularly our supply aspect of things, both in grapes and bulk wine. And so when we see A retraction in our industry or oversupply. We typically see it in the interior of the central valley first And when we see kind of a new, Growth stage we see it over there first as well And so they're ahead of us by one to two years Currently and then it kind of follows into the central coast and then up into the north coast and what i've seen Historically when you look back at markets and you look at kind of the time horizons of these things how? Long they live and what pushes the momentum of these markets. You'll typically see it last longer in the Central Valley, tiny bit shorter in the Central Coast and a lot shorter in the North Coast. The North Coast usually doesn't see quite as long of a pain period as the other two regions do. And there's, there's a lot of reasons that we probably shouldn't get into today because it would be a whole nother topic of conversation. [00:23:00] But I do think that the Central Coast right now has got another challenging year ahead of it. But also I think that the on ramp to a more positive industry is a little shorter than what I think people are giving credit for too because a lot of the work is being done, we just got to get through these major pain points first. [00:23:19] Craig Macmillan: We know that consumers drive demand for wine and hence wine grapes but are there other economic forces or political forces or regulatory forces that put pressure on this grape market aside from just consumer demand? [00:23:32] Eddie Urman: again, but 1 of big 1s is, put, it could put pressure to the positive or negative on our industry. We don't really know yet. It's still to be determined. when I read this question, the other thing came to mind to me is, is from a grower's perspective ensuring that you're growing. The compatible correct grapes for your region or varieties or it's staying within where you need to be. If the market for, for example, Chardonnay went through, went to the moon, it doesn't mean everyone in Paso should plant Chardonnay, [00:24:00] even though that's the hot variety, right? [00:24:02] It wouldn't be the best variety for most areas of Those are some of the quicker things that come to my mind. I'll probably elaborate. [00:24:10] Audra Cooper: I think to expand upon that, certainly regulations regarding, you know, water usage and irrigation is is a huge factor. And, and Eddie, you could probably do an entire podcast on that particular topic. And I'm sure that you guys have actually, Craig in addition to that, you really look at the economic environment in which people are growing grapes and producing wine. [00:24:32] And the economy of it is getting, you know, more and more difficult. The margins are getting much smaller. You can argue that more often than not people are taking losses year over year. And that puts a ton of pressure on their cash flow. In addition to that, when you look at the lending environment as well, that's become a lot more say, non conducive to being able to continue with business. In a lot of cases, [00:24:57] we have a handful of clients, if not more, who are questioning, do I prune because I don't necessarily have the same operational loan that I've had over the last couple of years and I've been taking low grape prices in order to survive to the following year, but you can only do that so long before it catches up to you. [00:25:14] And then we have another group or another segment of clientele who will prune, but may end up having to throw in the towel sometime, you know, mid summer or sooner because they don't have enough capital to continue with the grapes or you know, not sold. And then you look at the producer side on the winery side, and, and they too are getting crunched. [00:25:32] You know, we often talk about how low grape prices are, but we forget that, you know, wineries are getting crunched on their bottle price as well in order to nationally distribute. You know, what you see on the shelf as a price point does not necessarily mean that that's a price point to that producer. So the economies of this industry are getting more and more difficult every single year. [00:25:52] Craig Macmillan: Eddie, especially, are you seeing trends towards things like mechanization to try to keep costs down? [00:25:58] Eddie Urman: Yeah, absolutely. I mean mechanization and then automation and the vineyard or two, the , you know, hottest topics so here. And people were definitely making the efforts to try to implement those as they come available. The difficult thing can be oftentimes it's investment in equipment. That's very expensive and you have to truly consider is it going to, is it economically feasible to invest in that equipment and what's the payout time going to be based upon the amount of acres you're farming or how many passes you can do with that piece of equipment. So we're, we're seeing it happen, which is great. [00:26:31] It's innovation and it's heading us in the right direction, but at this point, a lot of it is still quite expensive and not everyone could participate for cost reasons. Yeah. [00:26:41] Craig Macmillan: Going forward, we've talked about this a little bit in terms of how different regions are kind of more paying for longer and some a little bit less and et cetera. And this then translates into the wines that are out there. Audra, you'd mentioned you know, the potential of negotiants to come in and help to alleviate the market. [00:26:59] That's definitely what happened in the nineties from my memory. We saw a lot of negotiate brands pop up because there was a plentiful supply for some of those years. Are there things that companies or government or grower associations, are there things that organizations could do to advise growers or help move people in the right direction in terms of kind of what they need to do? Is the viticulture consulting community? Taking these things into account Eddie, let's start with you, [00:27:29] Eddie Urman: that's a big question. there are plenty of people giving good advice in the industry and growers do have resources to reach out to, but it's very difficult to hear information that doesn't. Align with what you would like to do, right? So taking out our emotions from this from the equation and say, okay, does it really make sense to do this or to do that? Where where's that going to leave us and is that going to be in a position? To move forward in a better, know in a better new industry or new, you know New time in this industry when things rebound there's information out there, but it is difficult extremely difficult right now for growers and wineries to make decisions [00:28:09] Craig Macmillan: Yeah. That's the challenge when you have something like this, where it's individual decisions that lead to mass outcomes. It's hard for me as an individual to say, okay, well, I'm going to do my part. I'm going to keep these 10 acres out of production. Especially when I can see that I could sell to somebody. It's a tough go. Go ahead, Audra. [00:28:24] Audra Cooper: So I'm gonna go off on a tangent here a little bit. [00:28:26] Craig Macmillan: do. [00:28:28] Audra Cooper: I don't know, you might not welcome this one. So, you know, some people know this about me. I'm a pretty big Tony Robbins fan. And, You know, for some of you who don't know who that is, he's a self help guru that does a lot of different events and has written a lot of books and he has a philosophy and a saying that he utilizes through most of events, which is where focus goes, energy flows. [00:28:51] And unfortunately, we have not done the best of jobs being positive about ourselves in the industry, out there in the media, that ultimately is consumed by the masses. And so, I've been on this huge bandwagon about, when we're talking to the media, obviously we need to be rooted in reality, but we need to be as optimistic as we can about who we are and what our why is. [00:29:16] And I think oftentimes when we have these downturns, and this one's a pretty deep one, admittedly. That's the rooted in reality, right? But in these downturns, we tend to turn very, very pessimistic and we fail to remember that to some degree or another. We've been here before, and there have been a lot of innovations and activities and work and leadership that have pulled us out of it, and so we need to remember our history a little bit, I think would be my recommendation there, and I think a lot of the associations do a great job In reminding everyone what the historical background is and in some of our why Paso Robles Wine Country Alliance is a great example of what an association can do for a region on a national and international level. [00:30:03] I will continue to sing their praises because I think they've done a beautiful job in what they've done over the last 15 years. When you look at You know, what's happening from a government and regulation standpoint, you know, we have to band together as a community and be loud voices. We can't just rely on our neighbor or our representative to be our representative voice. [00:30:25] We need to make sure that we continue to be out there and loud. The other thing too is. We have a community, but we have a tendency to not keep collaboration consistent, and I would love to see our industry collaborate a little bit more, particularly on social media. I know that there's a lot of people probably listening to this right now thinking, why is social media even a remote solution? [00:30:48] But the amount of consumption from the younger generation that are now of drinking age that have not adopted wine as a beverage of choice, consume a huge amount of social media, more than they do TV, more than they do reading, more than any other culture. aspect of information gathering or any other platform that's available to them. [00:31:10] And we have an opportunity to band together and collaborate and change the algorithm regarding wine on social media. And I love to see us do that. We haven't done it. And there's various methods of doing that. And again, could probably be another podcast. I'm by no means the foremost expert on that, but our collaborative efforts. [00:31:27] We'll just drop that because I don't even remember exactly [00:31:30] Craig Macmillan: I think that's sound advice And it's always been a challenge. We do have some statewide Organizations that have that mission. They have a lot on their plate But I agree with you. I think that that is definitely the route or it seems to be the route There's more more research coming out that's showing that Not just the time but also like where people get their news You know, it shows you how important that is to them, how important , that venue is to them. [00:31:55] Eddie Urman: 1 of the things for me to extrapolate on that a little bit. What Audra was talking about is unified at the industry hot topics. Um. Rock mcmillan talked for a minute. The ceo of silicon bank about the wine industry Not itself and taking market share from itself, but taking market share from wine from beer from spirits They've clearly done that to us. [00:32:18] I mean It's a competition. It is what it is, and we've not done a great job marketing To younger, younger generations, everybody knows that everybody repeats it, but what are we going to do about it? And how can we as an industry figure out how to do a better job getting people exposed to wine, getting people to enjoy wine? [00:32:37] Audra Cooper: Yeah, I like that, Eddie. It's time to get aggressive and it's time to re enter wine in the conversation of culture and being part of the daily lifestyle. We've let it kind of fall by the wayside and it's time to get aggressive about what wine can be and was and should be here in the near future. [00:32:57] Craig Macmillan: right. You'd mentioned, you know, what's happened in the past. Audra, are there lessons that we learned that we are forgetting from 20 years ago or lessons that we should have learned 20 years ago that might help us now? [00:33:11] Audra Cooper: it's, that's an interesting question, and I think it is a great question of merit, because history does tend to repeat itself I think we need to get better about predictive trends, and I don't know what the answer is to that, I just know that we need to do that and again, we, we kind of talked about it early in the podcast here that, you know, it's really hard to plant a trend, because you're usually behind the eight ball on it. [00:33:38] And I think that we need to get better about how we plan for the future. I think we forget that, you know, Robert Mondavi and the Gallo's and, and countless others who came before us really went out. To the masses and marketed wine, not just their brands or their programs. They were out there to make sure that they were representing the wine industry and the product that we produce first and foremost. [00:34:06] And so I think there's that element. It's not necessarily missing, but it's not loud enough and it's not aggressive enough. And so we definitely need some leaders to come forward in that regard and really push the initiatives. That we fought so hard to stay in business for. When you look back historically to, I think we have a tendency to kind of do the blame game a little bit. [00:34:28] Like, you've planted too much over there on the coast and you've removed too much of the northern interior and you're charging too much up there in the north coast. And the reality is there's a place. For everyone to play and instead of being the competitive set that we are, again, to Eddie's point that Rob McMillan made as state of the industry, we should be looking at how do we take market share from our competitors, which are beer and spirits, RTDs, and so forth, not from each other. [00:34:57] Craig Macmillan: Yeah, that makes a lot of sense. It sounds like it's a time when we need to see some new leadership step up or some folks to take leadership roles which is always kind of scary. [00:35:08] Audra Cooper: It is. It's, it's, you know, here's the, the beautiful thing about emotion though. It's usually a call to action. So if we get scared enough. Someone will do something and I think we're just about there, and, and there's probably people working in the shadows that we're not aware of that will probably come forward here soon, you know, there's great leadership at CAWG level with their association as well as the Wine Institute, they're working hard every single day to be lobbyists , for our industry and to be making sure that they're representing our issues and finding solutions, solutions. [00:35:40] You know, one of the big things that I've learned over the last couple of years, particularly this last year, is, is that we are all responsible for our future and making sure our future is compelling. And so we need to be supporting those associations and paying attention to the relevancy of the information that's out there. [00:35:55] Craig Macmillan: Yeah, that's excellent. This is a, again, kind of a, kind of a tangent and it may not lead anywhere, but I, I just had this thought. You were talking about sustainability certifications and how important they are for growers now. Do you think that communicating the sustainability story of wineries and probably done at an individual level and then spreading out from there do you think consumers would respond to that? [00:36:17] Eddie Urman: Yeah it's hard to say because marketing is not my forte, but I, it sure seems like with the trends as far as health conscious and all this, I think it would resonate with them. It really should. And it's something we should probably capitalize on more as an industry in general. Yeah. [00:36:33] Craig Macmillan: That's interesting. Well do you have, does anybody have like a final message or one thing you would tell growers on this topic? Audra, [00:36:40] Audra Cooper: Well, we covered a lot of topics today, and I think I'll leave everyone with the same thing I said earlier, Where focus goes, energy flows, and if we're focused on the negative, and we're focused on how tough the industry is right now, that's where we're going to be. If we're focused on solutions, we'll find one that works, and it's going to be different for everyone. [00:37:04] Everyone's solution may look a little bit different. This is both an individual and industry wide issue that we're facing currently. with the downturn in the industry and the extreme oversupply. But I have faith that the work that's already being done will pull us out of this. We just need to get innovative in how we market to new consumers. [00:37:26] Craig Macmillan: That's great. Where can people find out more about you folks? [00:37:29] Eddie Urman: on our website. , you can get our information on there and reach out and contact us. Anything else Audra. Right. [00:37:44] Audra Cooper: Year you can go to our social media Turrentine Brokerate or you can find me at GrapeBroker on Instagram. You can also call us or email us or text us if you'd like, or smoke signal us too, although please don't carry fires. [00:37:50] Craig Macmillan: Anyway, right. Well, thank you so much. I guess today we're Audrey Cooper she is a director of great brokerage at Turrentine. Brokerage and Eddie Urman, who is the central coast, great broker Turrentine. Thank you both for being here and having such an interesting conversation. It's an important topic with a lot of question marks, lots and lots of questions, but I think we had some good things come out of it and I really appreciate it. [00:38:11] Audra Cooper: All right. Thank you.  [00:38:17] Beth Vukmanic: Thank you for listening. Today's podcast was brought to you by wonderful laboratories. Wonderful laboratories. Operates two state of the art high throughput laboratories to support pathogen detection and nutrient analysis. The team provides full service support to customers with field sampling, custom panels, and special projects. Their customers include pest control advisors, growers, consultants, seed companies, backyard gardeners, researchers, and more. [00:38:45] Make sure you check out the show notes for links to Turntine brokerage. Their previous interview on the Sustainable Winegrowing podcast, that's number 259, wine Grape Market Trends for 2024, plus other sustainable wine growing podcast episodes, including 265. How to stand out on social media in 2025 and 268 how to tackle leadership transitions successfully.   [00:39:10] If you'd like this show, do us a big favor by sharing it with a friend, subscribing and leaving us a review. [00:39:16] You can find all of the podcasts@vineyardteam.org/podcast and you can reach us at podcast@vineyardteam.org. Until next time, this is Sustainable Winegrowing with the Vineyard team.   Nearly perfect transcription by Descript

As Vice President of International Marketing for California Wines, Honore Comfort draws on her more than 20+ years of experience in international wine marketing, brand strategy, and association management to build the global brand for California wines and promote export sales

Wine Institute is pushing back against the thought of placing tariffs on imports from Canada, and retaliatory tariffs against U.S. wine, and Ag Secretary Brooke Rollins addressed more than 400 USDA staffers, stakeholders and friends.

The Marathon – Winemakers, Industry Leaders & The Reason for the Season, Steve Gross In our final dispatch from the 2025 DTC Wine Symposium, we sat down with industry leaders, keynote speakers, and winemakers from across the country to explore the biggest conversations happening in the wine world. The highlight, as always, was Steve Gross from the Wine Institute, the foremost expert on wine shipping regulations. If you're a winemaker who relies on direct-to-consumer sales or a wine lover who enjoys having bottles shipped straight to your door, you have Steve to thank—and y'all better go to Free the Grapes and sign up now! This episode is packed with countless insights, deep discussions, and incredible guests. Dust off a bottle (or two), settle in, and get ready—this one is an epic. The Guest Rundown: Rishad Tobaccowala – AI expert, futurist, thought leader, and author focusing on marketing and the future of work—now a bona fide friend of the pod. Substack Website LinkedIn Instagram Book: Rethinking Work Susan Kostrzewa – Acclaimed wine writer and editor with extensive industry experience. Website LinkedIn Instagram Jason Haas – Our longtime inspiration and friend. Partner and General Manager of Tablas Creek Vineyard, advocate for organic farming. Website Instagram Blog Steve Gross – The great and powerful Vice President of State Relations at the Wine Institute, focusing on industry policies. Website Jessah Diaz – Director of Direct-to-Consumer Sales at Cakebread Cellars. Website Instagram Susan DeMatei – Founder of WineGlass Marketing, specializing in digital and DTC wine sales. Website Instagram Kasey Helt – Director of Hospitality at Center of Effort Wines. Website Instagram Anne Zwink – Winemaker at Soldier Creek Winery in Iowa. She heard last year's show and came to the conference this year. It's working! Website Instagram Anne Robie – Writer, speaker, and leadership expert focusing on workplace culture. Website Stephanie Wycoff – General Manager of Gary Farrell Winery in Sonoma. Website Instagram An essential listen for winemakers, industry insiders, and anyone passionate about the future of direct-to-consumer wine sales.

What do zillenials want? What do they seek? How do they think about wine and what can the industry do about this? In this third episode of New Consumers, New Narratives, we meet Honore Comfort, the vice president of international marketing at the Wine institute, the collective body representing the Californian wine trade. In 2024, the wine institute commissioned a big study aiming to understand the minds of the zillenials – the clever contraction of Gen Z-at least the ones that are old enough to legally drink +millennials. While acknowledging that this cohort is diverse, the study focused on understanding the key points making this demographic so different from other age groups and how these differences impact the way they see – and think about wine.  This podcast series is part of a larger Areni Global research project. Subscribe to our newsletter to get access to our articles and publications: https://bit.ly/AreniNewsletter Consistent with its Code of Advertising Standards, Wine Institute is committed to ensuring wine is promoted responsibly to those adults who choose to consume it. Wine Insitute offers insights and tools to help our members promote their wines to consumers of legal drinking age. Their members are required to market wine to adults in a responsible and appropriate manner. This commitment includes the responsible content and placement of all communications concerning wine. All research, insights, and strategies have been developed for an adult audience above the age of 25 who are self-described consumers and purchasers of alcohol beverages.

In this episode of AgNet News Hour, hosts Sabrina Halvorson and Lorrie Boyer explore the intriguing topic of autonomous vehicles on farms and the regulatory role of Cal OSHA. The discussion encompasses the safety, liability, and oversight concerns associated with autonomous machinery, and the societal implications of such technology in agriculture. They also delve into the history and current issues surrounding the reemergence of Tulare Lake in California, addressing the significant impact of recent weather events and flooding on farmland and infrastructure, and raising questions around water management and future flood risks. Lorrie interviews Carl McDermott, chief operating officer for Delta Trak, who talks about who they are and what they do as a company in the cold chain logistics space. He analyzes the potential impact of tariffs on the cost of food, particularly produce imports from countries like Mexico, and talks further about food industry issues affecting the US food Supply chain.  Sabrina talks with Gino DiCaro, Director of Communications for Wine Institute, who discusses delightful wine pairing options for the holidays and highlights festive experiences in California wine country. The conversation covers various holiday events and unique winery experiences across California, such as ATV rides, wine and dim sum pairings, e-bike tours, and personalized wine blending sessions. Gino also shares insights on California's promising wine harvest and vintage for the year. Listeners are encouraged to visit DiscoverCaliforniaWines.com for more information and access to a comprehensive wine pairing and recipe ebook.

GUEST LINE-UP: Gary Pisoni – Founder, Pisoni VineyardsHonore Comfort From The Wine Institute - Winegrape Harvest Begins Early And Delivers High Quality If yo u cannot see the audio controls, listen/download the audio file here

Today’s guest is Gino DiCaro is with Wine Institute in California, and online at www.WineInstitute.org http://www.ParamountBroadcasting.com/audio/podcasts/2024/20241211ABR.mp3

GUEST LINE-UP: Gary Pisoni – Founder, Pisoni VineyardsHonore Comfort From The Wine Institute - Winegrape Harvest Begins Early And Delivers High Quality If yo u cannot see the audio controls, listen/download the audio file here

To celebrate California Wine Month, we're highlighting winners of the California Green Medal Award. Allison Jordan, Executive Director at the California Sustainable Winegrowing Alliance shares the sustainable practices unique to each of this year's winners. From farm hiking trails open to the community to a bio fuel powered fleet, you'll be inspired by these stories. Make sure you listen to the end. Our host Craig works at Niner Wine Estates, the 2023 Green Medal Business Award Winner. He has great insights into the benefits of applying for the Green Medal that extend beyond earning the award. I have enjoyed working with the Green Medal on the steering committee and as a judge.  If you are a California vineyard or winery, I encourage you to visit greenmedal.org to apply. Applications open in November of 2024. Resources:         206: The Best Newsletter You Can Send | Marketing Tip Monday 231: Stacking Regenerative Practices to Create a Healthy Vineyard 2024 Green Medal Award Winners Allison Jordan Green Medal Awards Vineyard Team Programs: Juan Nevarez Memorial Scholarship - Donate SIP Certified – Show your care for the people and planet   Sustainable Ag Expo – The premiere winegrowing event of the year Sustainable Winegrowing On-Demand (Western SARE) – Learn at your own pace Vineyard Team – Become a Member Get More Subscribe wherever you listen so you never miss an episode on the latest science and research with the Sustainable Winegrowing Podcast. Since 1994, Vineyard Team has been your resource for workshops and field demonstrations, research, and events dedicated to the stewardship of our natural resources. Learn more at www.vineyardteam.org.   Transcript  [00:00:06] Beth Vukmanic: To celebrate California wine month. We're highlighting winners of the California green metal award. [00:00:11] Welcome to sustainable wine growing with the vineyard team, where we bring you the latest in science and research for the wine industry. I'm Beth Vukmanic executive director at vineyard team. Since 1994, we've brought you the latest science-based practices, experts, growers, and wine industry tools through both in-field and online education, so that you can grow your business. Please raise a glass with us as we cheers to 30 years. [00:00:36] In today's podcast Craig Macmillan, critical resource manager at Niner wine estates with long time sip certified vineyard and the first ever sip certified winery. Speaks with. Alison Jordan executive director at the California sustainable wine growing Alliance. She shares the sustainable practices, unique to each of this year's green metal winners. From farm hiking trails, open to the community, to a biofuel powered fleet. You'll be inspired by these stories. And make sure you listen to the end. [00:01:07] Our host Craig works at Niner wine estates winner of the 2023 business award. He has some great insights into the benefits of applying for the green metal that extend beyond earning the achievement. [00:01:19] I personally have had the pleasure of serving on the green metal steering committee. And as a judge, if you're a California vineyard or winery, I encourage you to visit green metal.org to apply applications open in November of 2024. [00:01:34] Do you want access to the latest viticulture research and technology from the world's top experts, then you won't want to miss the premiere Winegrowing event of the year, the sustainable ag expo. Enjoy the perfect blend of in-person and online learning. Speak directly with national experts, earn over 20 hours of continuing education and explore sustainable ag vendors. It all takes place November 11th through 13th, 2024 in San Luis Obispo, California. As a listener to this podcast, take $50 off of your ticket. When you use code podcast 24 at checkout. Get yours today at sustainableagexpo.org. Now let's listen in. [00:02:14] Craig Macmillan: Our guest today is Allison Jordan. She is executive director of a California sustainable wine growing alliance. And today we're going to be talking about the green medal awards. Hey allison, thanks for being on the podcast. [00:02:30] Allison Jordan: Great to be with you. thanks so much for having me. [00:02:32] Craig Macmillan: So let's start with some basics. What is the California sustainable wine growing alliance? And in particular, what is it? What are its goals? And what's it doing to achieve those goals? [00:02:42] Allison Jordan: Well, the California Sustainable Wine Growing Alliance is a partnership that was created by Wine Institute and the California Association of Wine Grape Growers back in 2003 as a nonprofit organization that's all about promoting sustainability from grapes to glass. some of the ways that we do that, especially the whole idea of encouraging adoption of sustainable wine growing practices is also around communicating about it so we can really tell the story about California's leadership in sustainability. [00:03:14] And we do that through education, through outreach, through certification, and also through partnerships. So for instance, the vineyard team is a great partner of ours and us. Fantastic work. Not only in the central coast, but also throughout the state. [00:03:31] Craig Macmillan: Thank you. I know that we've really enjoyed and benefited from our work with you. And also around the Green Medal Awards. what exactly are the Green Medal Awards? how did that come about? What was the purpose of creating the awards? [00:03:45] Allison Jordan: So during Down to Earth Month each April, which is a chance to really highlight California wine community sustainability leadership we also celebrate the California Green Medal. The full name of the awards is the California Green Medal Sustainable Wine Growing Leadership Awards. And it's our way of recognizing industry leaders. [00:04:06] So those who wineries and vineyards that are really using advanced sustainability practices. They're innovating and they're sharing that information with their peers. It really was a way for all of the different California sustainability programs to come together. [00:04:21] We're all really about elevating sustainability. And so we came together with not only the Sustainable Wine Growing Alliance, which of course is this partnership with CAWG and with Wine Institute, but also with the Vineyard Team and Lodi Wine Grape Commission. Napa Valley Vintners and Napa Green, and also the Sonoma County Wine Growers, so that we could all be part of celebrating and shining a spotlight on these leaders. [00:04:46] Craig Macmillan: I think that's one of the really great things about this. And my understanding is that you actually have representatives from different organizations that are part of the review committee for the applications and also part of the cross promotion. Is that right? [00:04:57] Allison Jordan: That's right. Yeah, so all of those organizations are involved and participate in the judging panel. We also have experts from universities, the wine education field some representatives from retailers and, and some somellier have. Participated in the past. So we try to have that really well rounded group that can be reviewing the applications from wineries and vineyards around the state. [00:05:20] Craig Macmillan: that's really fantastic that you have expertise from around different fields and different areas. I think that gives it a lot of weight and a lot of legitimacy. So let's get to the purpose of all this. So who are the 2024 green medal award winners and what are some of the sustainable practices that they employed that garnered them this recognition? [00:05:39] Allison Jordan: Sure. I'll just run down the list. So every year we give four green medals and they are in the categories of leader. So sort of the overall. Embracing sustainability also in the areas of environment, community, and business. And this again helps us really share in lots of different ways what sustainability is all about. [00:05:58] So for the Leader Award this year, which again is all around that excelling in all three areas of sustainability, being environmentally sound, socially equitable, economically viable. It goes to the Lang Twins family winery and vineyards. They're based in San Joaquin County, just north of Lodi, and have been very involved in sustainability, both in the Lodi region, but statewide for, for many, many years. [00:06:22] Really, since the inception of our programs. And if you think back further, because it's a generational business they've been embracing sustainability since the early seventies. just some of the examples of things that they've done. They've done a lot around habitat restoration projects. I've actually had the chance to just go in and do a walking tour just a couple of weeks ago, and it's just impressive how they've really repaired that riparian habitat, working with local youth and providing hands on environmental stewardship education for them. [00:06:53] But they also started off as a family of growers and built a state of the art winery. Just within the last decade or so and they really included a lot of energy efficient design and solar power technology. So just a really great example. thinking back some of the other past winners in the leader category are Treasury Americas, Wente Family Estates, O'Neill, Vintners and Distillers, and J. Lohr Vineyards and Wines. So some really great examples of leaders in our industry. [00:07:25] The next category would be community. of course, this is all around what vineyards or wineries do to enhance relationships, not only with their employees, but also with the broader community and with their neighbors. [00:07:39] And this year it goes to Cooper Garrod vineyards at Garrod farms, which is a beautiful vineyard and winery, and also a horse farm in the Santa Cruz mountains. really I've known. Doris and Bill for years, Bill was a former chair of the California Sustainable Wine Growing Alliance, and they just give their whole heart to their community. [00:08:00] They have done things like pioneering the FireWise Community Initiative. They actively participate in benefits for their schools, for mental health. They participate in the Chambers of Commerce and the industry groups. And also to foundations. they really invite the community in so they can use their farm's hiking trails and participate in winemaker walks and all kinds of really fun ways to learn about sustainability. [00:08:26] And just thinking back again on some of the past winners in this category, we had Cake Bread Cellars, McManus Family Vineyards, and Smith Family Wines. And there are two more. Do you want me to take a breath or do you want me to keep going? [00:08:40] Craig Macmillan: no. Keep going. This is great. Yeah. [00:08:42] Allison Jordan: All right. So the third category is the environment. Something that I think people think of a lot when they think about sustainability. [00:08:50] there are those vineyards and wineries that are really maximizing environmental benefits. And this year it goes to Gloria Ferrer in the Sonoma region of Carneros. they use regenerative organic farming practice is something we're hearing a lot about. Regenerative is, is the new buzzword in the world of sustainability. [00:09:06] they're introducing biodiverse cover crops implementing high intensity sheep grazing. They create biochar and really thinking a lot about how do you build healthy soils and minimize your overall environmental impact. They've also established wildlife habitat with things like hedgerows and pollinator friendly areas and nesting sites. So they're really attracting that wildlife into their property and fostering biodiversity. [00:09:33] And I can think of some really great past winners too. Tobless Creek, Trefethen, Scheid Family Wines, and also Halter Ranch Vineyards. [00:09:41] So again, some stellar examples of environmental stewardship. [00:09:45] Craig Macmillan: Yeah. Very heady. [00:09:46] Allison Jordan: yeah, exactly, exactly. And we have the Business Award as the final category. And this is given to the Vineyard or winery that best demonstrates smart business practices. So things like looking for those efficiencies and related cost savings and innovation. [00:10:05] And this year's winner for that category is Vino Farms. They are a vineyard management company based in Lodi, but they farm all over the state and they've used all kinds of different advanced technology, for instance, for water use efficiency, they've used Tule towers and soil moisture probes and ceres imagery. [00:10:27] And the idea is to really understand water needs to prevent overwatering and to make sure they have uniform water distribution. And, of course, this can lead to substantial cost savings in addition to saving water. They've also done things like releasing beneficial insects via drones. To reduce the need for pesticide applications. [00:10:46] And of course, again, the associated costs with that. And then they've also done a lot to embrace renewable energy. So they transitioned all of their trucks and tractors to biofuel since 2010. So going way back They use solar panels in their vineyards to power ranch shops and also water pumps. [00:11:06] And some of the other examples of this category winners are Niner Wine Estates, Jackson Family Wines and Monterey Pacific. So some really good examples of both vineyards and wineries that have done some amazing work that are really driving that innovation. [00:11:23] Craig Macmillan: Did you say this is the 10th year? Is that right? [00:11:25] Allison Jordan: It's right. It's the 10th year. So we've now had close to 40 recipients of the Green Medals. We've had a couple of that have won multiple years Tablas Creek being one of them, Trinchero Family Winery being one. So when you look at the full picture, it's probably around 36 different recipients of the award. [00:11:43] And if you visit greenmedal. org, you can see all of the current and past winners and some video highlights of the winners. And just, it's a great way to learn really delve into what does sustainable wine growing mean on the ground. [00:11:56] Craig Macmillan: Yeah, it's, it's another way of having that kind of farmer to farmer, winery to winery contact to see what people are doing and, and how they've made it work and kind of encourages people to try things for themselves. [00:12:09] Allison Jordan: Exactly. Get some good ideas of things that you might want to talk to them about. And I think that's another key thing about wine growing. Virtually all of our green metal recipients, I feel like are leaders in that they're willing to share that information and participate in field days and workshops and all of the things that all of our organizations do to advance sustainability. [00:12:28] And when you look at it, it's amazing. We're the fourth largest wine producing region in the world. And today we have 85 percent of California wine being made in a certified sustainable winery and 67 percent of the acreage is certified to one of the California programs. So it's really exciting to see that level of adoption. [00:12:47] Craig Macmillan: Yeah, we've come a long way. [00:12:49] Allison Jordan: We really have. [00:12:50] Craig Macmillan: We really have. Thanks to the efforts of folks like you. [00:12:53] Allison Jordan: It's been a pleasure to be working in this field for now over 20 years, which is hard to believe. [00:12:57] Craig Macmillan: I know, I know. Is there one thing that you would tell growers regarding this topic in terms of either applying for awards or how to use what you can find from award winners? [00:13:10] Allison Jordan: Yeah. So I feel like the awards is one example of how you really have to think of all of the costs and benefits of sustainable wine growing. And as you explore specific practices to make sure they make sense for your operation. One of the things that I think comes to those vineyards and wineries that are adopting sustainable wine growing is the ability to share their story and the positive public relations around it. [00:13:35] And we can help amplify that through things like the Green Metal Awards. The green metal.org website has lots of great information about, again, the practices being used by the recipients. But also you can learn how to apply if you're a vintner or grower for the 2025 awards the applications will most likely open up around November. [00:13:55] So keep an eye out then and they tend to be due in January. So We will be getting the word out in lots of different ways through the vineyard team and all of our partners and through the California Sustainable Wine Growing Alliance. But you can also just periodically check out greenmetal. org to see if there's any new information about it. [00:14:14] Craig Macmillan: So we've got greenmiddle. org is a great resource. Where else can people find out more about you and your organization? [00:14:20] Allison Jordan: Our organizational website is sustainablewinegrowing. org. We also have one for, basically for more our, our Interested consumers and retailers and other stakeholders. That's all around certification. And that's California sustainable wine.com. And then the last one I'll mention is, is again, just showing the breadth and depth of all of the different initiatives across the state. [00:14:42] So in honor of 30 years of all of the different sustainable initiatives in the state, we put together a website called californiasustainablewinegrowing. org and it has a retrospective of some of the really key milestones. That all of our respective programs have done. So if you're looking for some of that history of how this idea and this approach has evolved in California, that's a really great place to look. [00:15:09] Craig Macmillan: Cool. Well thanks so much for being on the podcast. This is really great. And I'm really happy that we can support some of these leaders and get some of these messages out there. I think it's really important and it's been the mission of all of these organizations. And so to be able to come together for something like this is really great. [00:15:23] Allison Jordan: Yes. It's one of my favorite things of the year. So looking forward to celebrating the winners. [00:15:28] Craig Macmillan: our guest today has been Allison Jordan. She's executive director of the California sustainable wine growing alliance, and we've been talking about the green metal awards here today. Please, by all means, check out the resources we've talked about and think about applying. So I worked for Niner Wine Esates, so we won the business category. [00:15:45] And what we found as we went about it was, it was a great process internally, to list and think about all the things we've been doing. And what we realized was We were doing a lot of things in a variety of areas and you don't see that you're always focused on whatever the current project is, right? [00:16:07] You're always focused on fixing whatever. And when we stopped and actually kind of meditated on it, it was like, wow, you know, there's a lot that we're doing and a lot that's going on. And then it also helped us identify areas where we thought, Hey, you know, maybe we haven't paid attention to this. [00:16:17] Like maybe we should. And I just think that process, regardless of whether you're a winner or not is really valuable. It's a good exercise for people. [00:16:25] Allison Jordan: Yeah, that's a great, great insight. And I do feel like, you know, certification is a great way to tell, to tell a story. your story, but to add credibility to what you're doing, but you still need those examples. And so taking the time to compile those and to really show what you're doing, what you're exceptional at I think is a really great exercise. [00:16:44] So fantastic point, Craig. [00:16:46] Craig Macmillan: All right. Thanks, Allison. [00:16:47] Allison Jordan: Thanks. [00:16:48] Beth Vukmanic: Thank you for listening. Today's podcast was brought to you by San Agro. Westbridge is now San Agro. When the opportunity came to expand their reach and improve the customer's bottom line, they took it. San Agro's commitment to deliver science based solutions for both sustainable crop health And nutrition remains the same. [00:17:11] They offer a full line of plant nutrients, biopesticides, and specialty inputs. Visit san agro. com to learn more, [00:17:20] make sure you check out the show notes for links to all of the 2024 green medal award winners to learn more about Alison and to apply for the 2025 green medal award. You could also listen in to sustainable wine growing podcast episodes. 206, the best newsletter you can send featuring Niner Wine Estates talking about their green medal award and 231 stacking regenerative practices to create a healthy vineyard with a member of the Langtwids family. [00:17:49] If you liked the show, do us a big favor by sharing it with a friend, subscribing and leaving us a review. You can find all of the podcasts at vineyardteam. org slash podcast, and you can reach us at podcast at vineyardteam. org. Until next time, this is Sustainable Wine Growing with the Vineyard Team. Nearly perfect transcription by Descript

First there were screw top wines, then wine in boxes and now the latest alternative is wine in cans. Although it's still relatively niche, it's a fast growing market, making up around 10 % of overall wine sales in the US according to the Food Science and Human Nutrition Department at the University of Florida. Glass bottles, according to a 2014 study by the Wine Institute, an industry association of California wineries, found that glass bottles accounted for 29% of the carbon footprint of wine. This however does not include the impact of transport or take into account the method used to create glass bottles in the first place which is itself very energy intensive. And, although glass is recyclable only 31% of bottles compared to 50% of aluminium cans are recycled in the US.  How is wine in cans better for the environment? What are the other advantages of wine in cans? But what about the taste? In under 3 minutes, we answer your questions! To listen to the last episodes, you can click here: What are the biggest misconceptions on beating heatwaves? What are the health benefits of using sex toys? Which foods should I avoid after their expiry date? A podcast written and realised by Joseph Chance. First broadcast: 16/02/2023 Learn more about your ad choices. Visit megaphone.fm/adchoices

Allison Jordan joined Wine Institute and the California Sustainable Winegrowing Alliance (CSWA) in 2003, shortly after the publication of the California Code of Sustainable Winegrowing. Since 2007, she has served as the Executive Director of the Alliance and Vice President, Environmental Affairs for Wine Institute. Previously, she was a Senior Associate at SureHarvest and Vice President and Executive Director of Resource Renewal Institute. Jordan holds a master of Public Policy from the Goldman School at UC Berkeley and a Psychology bachelor's degree from Allegheny College, a Certificate in Wine Business Management from Sonoma State University and WSET Level 2 from the Wine & Spirit Education Trust. Allison Joins Sustainable Nation to Discuss: Keys to successful adoption of California Sustainable Winegrowing Alliance's certification program Interest from buyers in third party verification CSWA's Green Medal Award program How wineries are engaging with suppliers to pursue certification Advice and recommendations for sustainability professionals Allison's Final Five Questions Responses: What is one piece of advice you would give other sustainability professionals that might help them in their career? To take time to think creatively about partnerships. One of the ways that we've made big advances is by just getting really creative and reaching out to people that we know are working in the space, whether it's in winegrowing or something tangential that maybe could be really beneficial to our industry. We've been able to make incredible progress, get experts involved, get new resources that can really help match our industry support for our efforts. Really thinking about how we can support each other in this very complex, comprehensive area of sustainability. What are you most excited about right now in the world of sustainability? That there's so much awareness now about climate change, that it's bringing new energy, new ideas, technology. I don't think technology is the full solution, but there's certainly exciting things happening that will help us leapfrog and make progress. There's a lot of positive energy in finding solutions. Interestingly, my daughter is currently a junior in a program at our local high school called the Marin School of Environmental Leadership and their curriculum is all around climate and environmental solutions. Seeing her class and some of the products they had to come up with as juniors, sustainable products that they're currently marketing, it's just incredibly inspiring because you can see that it's just the way that the next generation thinks. I'm inspired by that. What is one book you would recommend sustainability professionals read? I'd have to recommend a book that I use. I'm teaching a sustainable enterprise course for the Sonoma State Executive Wine MBA program right now. I have them read Andrew Savits, the Triple Bottom Line. It's just a really great basic understanding of what sustainability means for business and how it's evolved over time and the trajectory that we're on that basically shows that this is an imperative, not a nice to have. I just think it does a great job of introducing all of the key concepts for those who may be newer to the sustainability world. Even for those who've been in it for a long time, it's a good reminder of the basic framework and concepts that are really key. What are some of your favorite resources or tools that really help you in your work? The first thing that pops into my mind is people. I go to so many experts, Josh, you're one of them, on issues that I know they have more expertise than I have. The other resource that I turn to time and time again, which is kind of funny because I've been involved in helping to develop a lot of the resources in it, but it's still a really great repository of information. That's our resources library on sustainablewinegrowing.org. I can always stand to be refreshed on certain topics and it's a great way to point people to resources that they might need as well. Where can our listeners go to learn more about you and the work being done at the California Sustainable Winegrowing Alliance? The website that is the most core to what we do as an organization is sustainablewinegrowing.org. That's where you'll find the resources library about the organization, ways to get involved, etc.

Join us tonight as we welcome Ian Blue, Director of Member Relations at Wine Institute.  Ian grew up in the wine industry. His father was a winemaker at Fetzer and Bonterra. Hosted by Ron since 2009.  Wine maker, cellar master, vineyardist and tasting expert, Ron, makes wine less confusing and more fun.  Learn something new each week during the show. We are always looking for guests to talk about their winery, vineyard, wine-related product, enology, horticulture and more.  Visit our website for details on how to "be a guest". Tune in via our BlogTalkRadio Page, our Facebook page, YouTube & Flightline Radio!  

If you make wine, sell wine, ship wine, or drink wine, the conversations and presentations that took place here matter to you. We learned about emerging technologies, new tactics, eminent legal threats, changing consumption and much more over 2 days in Concord. If you couldn't make it to the conference, missed a speaker you wanted to see or want to learn more about a presentation, this episode is for you. Over the course of 10 guests and nearly 4 and half hours of recording, we bring the DTC Wine Symposium directly to you! So buckle up and maybe head out for a road trip, this one is a journey! [Ep306] Timestamp list of guests: Cathy Huyghe, Enolytics 00:35 Lulie Halstead, Gérard Basset Foundation 22:03 Steve Gross, The Wine Institute 47:43 Walter Carter, Danza Del Sol Winery 1:23:40 Liz Thach MW, Wine Market Council 1:47:00 Jennie Gilbert, Red Chirp 2:12:05 Kat Gordon, The 3% Movement  2:38 Jennifer Freebairn, Lasseter Family Winery and Philipe Theibaud, Stone Edge Farm Winery 3:08:25 Rishad Tobaccowalla, Publicis Groupe 3:48

Despite initial uncertainties due to stormy weather leading to a delayed harvest, California wine grape growers are celebrating the end to a successful year in 2023. Gino DiCaro from the Wine Institute provides an overview of the thriving wine grape growing industry in the Golden State.

Despite initial uncertainties due to stormy weather leading to a delayed harvest, California wine grape growers are celebrating the end to a successful year in 2023. Gino DiCaro from the Wine Institute provides an overview of the thriving wine grape growing industry in the Golden State.

  Hosted by Ron since 2009.  Wine maker, cellar master, vineyardist and tasting expert, Ron, makes wine less confusing and more fun.  Learn something new each week during the show. We are always looking for guests to talk about their winery, vineyard, wine-related product, enology, horticulture and more.  Visit our website for details on how to "be a guest". Tune in via our BlogTalkRadio Page, our Facebook page, Twitter, YouTube & Flightline Radio!

Neste episódio, Nat conversa com Eduardo Araújo sobre tudo que rolou no Simpósio 2023 do Masters of Wine Institute e sobre o que está acontecendo atualmente na produção da Alemanha.

W Polsce przybywa koneserów win z różnych regionów winiarskich, coraz częściej inwestujemy w wina ze średniej i najwyższej półki, a dzięki temu rośnie też zainteresowanie winami kalifornijskimi. Ich promocją na świecie zajmuje się Wine Institute — organizacja, reprezentująca ponad 1000 kalifornijskich winnic. O działalności instytutu, o tym, dlaczego w Polsce coraz chętniej sięgamy po wina zza oceanu i o trzeciej edycji California Wine Weeks opowiada ambasadorka kalifornijskich win w Polsce — AgnieszkaWojtowicz-Jach, country manager w California Wines Europe. Posłuchaj więcej podcastów na Voice House ► https://bit.ly/winecast_VH Obserwuj nas w social media: LinkedIn ► https://www.linkedin.com/company/voicehouse/ Instagram ► https://www.instagram.com/voicehousepodcast/ Twitter ► https://twitter.com/voice_house Facebook ► https://www.facebook.com/voicehousepodcast Piotr Kamecki ►LinkedIn https://www.linkedin.com/in/piotr-kamecki-sommelier/ Odwiedź Wine Taste by Kamecki ► https://www.winetaste.pl/ Instagram Wine Taste ►⁠ @winetastebykamecki⁠ Subskrybuj newsletter Wine Taste ► ⁠https://bit.ly/NewsletterWineTaste Uwielbiasz podcasty? Słuchać, tworzyć, produkować, wszystko naraz? Zapisz się na newsletter Voice House o świecie podcastingu ► https://bit.ly/newsletterVoiceHouse Masz pomysł na rozmowę? Napisz ► office@voicehouse.com

Join us for a JCB LIVE session with Gino DiCaro, Director of Communications at Wine Institute, as we celebrate Down to Earth Month and California's sustainable winemaking. Discover how vineyards across the Golden State are adopting innovative, green practices to craft wines that tantalize your taste buds and preserve our planet. Pour yourself a glass of your favorite California wine and join us for this extraordinary conversation. Learn more at https://discovercaliforniawines.com/.

Tonight, All About Wine welcomes Allison Jordan, Executive Director, California Sustainable Winegrowing Alliance & Vice President - Environmental Affairs, Wine Institute. Hosted by Ron since 2009.  Wine maker, cellar master, vineyardist and tasting expert, Ron, makes wine less confusing and more fun.  Learn something new each week during the show. We are always looking for guests to talk about their winery, vineyard, wine-related product, enology, horticulture and more.  Visit our website for details on how to "be a guest". Tune in via our BlogTalkRadio Page, our Facebook page, Twitter, YouTube, Mixcloud & Flightline Radio!

First there were screw top wines, then wine in boxes and now the latest alternative is wine in cans.  Although it's still relatively niche, it's a fast growing market, making up around 10 %  of overall wine sales in the US according to the Food Science and Human Nutrition Department at the University of Florida. Glass bottles, according to a 2014 study by the Wine Institute, an industry association of California wineries, found that glass bottles accounted for 29% of the carbon footprint of wine. This however does not include the impact of transport or take into account the method used to create glass bottles in the first place which is itself very energy intensive. And, although glass is recyclable only 31% of bottles compared to 50% of aluminium cans are recycled in the US.  How is wine in cans better for the environment? What are the other advantages of wine in cans? But what about the taste? In under 3 minutes, we answer your questions! To listen to the last episodes, you can click here: What is the Dunning Kruger effect, the phenomenon that causes overconfidence? Why does time go by faster with age? Can you improve your relationship by learning your love language? A Bababam Originals podcast, written and produced by Amber Minogue. In partnership with upday UK. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, MJ recorded on location at the Free the Grapes Direct to Consumer Symposium in Concord CA with his good friends from The Winemakers Pod Bart Hansen and Sam Coturri! We hope you enjoy these conversations.Hugh Scallon of Vayner Media. https://vaynermedia.comSteve Gross, VP, State Relations, Wine Institute https://wineinstitute.orgJason Hass of Tablas Creek www.tablascreek.comShana Bull is a Digital Storyteller + Marketing Educator, and Children's Book Author https://shanabull.comShae Frichette and her husband were living in Southern California when they met and got married. They wanted to move closer to family in either South Carolina or Washington. They used the flip of a coin to determine they would relocate to Washington. They wanted to create a business that would give them goosebumps. With a little research and cheerleading from friends, they decided to go into wine. www.frichettewinery.comRoss Halleck planted the Halleck Vineyard in 1993, one of the first in the hills of Sebastopol, in western Sonoma County. The primary intent for this vineyard was to serve as a college fund for our three boys, Connor, Adam, and Quinn. Of course, a passion for Pinot led the charge. www.halleckvineyard.comBarbara Gorder is a consultant and Owner Undisclosed Location, Inc. Over the past 20 years, she has helped to build and design some of the world's most powerful brands. She has broad marketing and advertising expertise across all channels and disciplines with an emphasis on new technologies. Barbara is Kino chair for the direct to consumer wide symposium. https://www.unlo.com_____________________________________________________________Until next time, cheers to the mavericks, philosophers, deep thinkers, and wine drinkers! Subscribe and be sure to give The Black Wine Guy Experience a five-star review on whichever platform you listen to.For insider info from MJ and exclusive content from the show sign up at Blackwineguy.comFollow MJ @blackwineguyThank you to our sponsor: Rare Liquid. Rare Liquid is setting a new provenance standard for the rare wine & spirits industry. Utilizing the untapped potential of Web 3.0 Rare Liquid is building a community of artisans producers, technology and logistics professional all to serve the needs of next gen wine collectors.Learn more at Rare LiquidFollow Rare Liquid on IG @rareliquidclub Hosted on Acast. See acast.com/privacy for more information.

This week we attended the Direct to Consumer Symposium which is a benefit for the Free the Grapes Campaign. [EP263] Our good friend M.J. Towler the Black Wine Guy was also in attendance so we decided to do some joint interviews. We hope you enjoy these conversations. https://freethegrapes.org Hugh Scallon of Vayner Media will give us a look into TV 3.0 and he sees an opportunity for wine advertising. https://vaynermedia.com Steve Gross, VP, State Relations, Wine Institute talks a bit about the implications of recent legislative wins and priorities for winery compliance in 2023. https://wineinstitute.org Friend of the pod Jason Hass of Tablas Creek joins us to share some of his experiences in alternative packaging. www.tablascreek.com Shana Bull is a Digital Storyteller + Marketing Educator, and Children's Book Author based in the East Bay, CA (and Wine Country). She writes about Social Media + Food + Wine + Travel + Parenting on her blog, and other Bay Area publications. https://shanabull.com Shae Frichette and her husband were living in Southern California when they met and got married. They wanted to move closer to family in either South Carolina or Washington. They used the flip of a coin to determine they would relocate to Washington. They wanted to create a business that would give them goosebumps. With a little research and cheerleading from friends, they decided to go into wine. www.frichettewinery.com Ross Halleck planted the Halleck Vineyard in 1993, one of the first in the hills of Sebastopol, in western Sonoma County. The primary intent for this vineyard was to serve as a college fund for our three boys, Connor, Adam, and Quinn. Of course, a passion for Pinot led the charge. www.halleckvineyard.com Barbara Gorder is a consultant and Owner Undisclosed Location, Inc. Over the past 20 years, she has helped to build and design some of the world's most powerful brands. She has broad marketing and advertising expertise across all channels and disciplines with an emphasis on new technologies. Barbara is Kino chair for the direct to consumer wide symposium. https://www.unlo.com

Certified Wine Educator, Certified Sommelier, American Wine Expert, Director of Education with Culinary Wine InstituteA love of travel, different cultures, world history and wine, is what led me to pursue my passion of all things wine.Moving from California's Monterey Bay area to Utah in 1998, I began working first at Snowbird, then Deer Valley Resort. This led to many travel opportunities, where I always found myself near wine regions. Upon exploring this fascination for what goes into the bottle a new passion was ignited, and I've never looked back. Sharing my love of wine with others has led me to pursue more education, more travel and a more in depth love of the vine and wine.I received my Intro Sommelier with the Court of the Masters and became a Certified Sommelier with International Wine Guild in 2011, followed by Certified Specialist of Wine – CSW in 2015 through the Society of Wine Educators, and in 2018 obtained Certified Wine Educator – CWE, only shared by 443 others in the world, which allows me to teach anywhere on the planet. In June of 2020, during the COVID lockdown I was able to pass the American Wine Expert course with honors!I founded Park City Wine Club in 2012 to bring wine tasting, pairing and fun to our community, showcasing menu items from many local restaurants and tasting wines from all over the world. In addition, I am the state educator for the employees of Utah Department of Alcohol and Beverage Control, a Professor since 2011 with Fox School of Wine and the Director of Education with the Culinary Wine Institute.Rather a novice or enthusiast there is something for everyone in the world of wine!#PamelaWood #CulinaryWineInstitute #Wine___________________________________________________ Food & Beverage Industry brought to life. F&B LIVE! is a national, industry influencing webcast featuring the leaders in the restaurant, hospitality, branded food and beverage and CPG industries, many of whom are Michael's "friends in the business." Featuring an informal and informative conversation where friends in the business share the latest intel, ideas and best practices for surviving these dynamic challenges we are facing and the future of our brands and businesses. The show is live and broadcast across 5 platforms and features an audience rich with industry influencers. Be sure to pick up your copy of: Food & Beverage Magazine's Guide to Restaurant Success https://www.amazon.com/dp/1119668964/... ____________________________________________________ *CLICK TO SUBSCRIBE: YouTube: https://www.youtube.com/c/FoodBeverag...*Follow Us on Facebook :https://www.facebook.com/FoodAndBever...*Follow Us on INSTAGRAM: https://www.instagram.com/fbmagazine/ *Follow Us on TWITTER: https://twitter.com/fb101comwww.fbmagazine.com#foodandbeverage#foodandbeveragemagazine#JamesBeardAward#foodie#restaurant#foodieinternational#foodiefest#foodandbeveragetrade#food

Spring is here, we're getting out to enjoy it, and many are considering how to thoughtfully take care of our beauiful planet. Each April, California Wines presents Down to Earth Month celebrating Earth Day. In this podcast you'll  hear about events that are occuring across California. Guests include Allison Jordan of the Wine Institute, Jenifer Freebairn and Danielle Langlois of Lasseter Family Winery, and owner Dario Suttui of Napa Valley's Castello di Amorosa. Celebrate our planet and enjoy the spring season!  Photo: copyright California Wine Institute

She's a Grape Encounters fave for good reason. Allison Jordan of the Wine Institute is... The post Episode #663 – Allison Jordan is the Queen of Wine Sustainability and Guide to April Celebrations! appeared first on .

How do you build a brand that captures people’s emotions? What can you do to lead organizational change? What does the wine-making process consist of? If you like to drink wine, you’ll love this episode. Chris Fehrnstrom is the CEO of White Barn Consulting Group, LLC. He has a deep background in the wine industry and has served as the Chairman of the Wine Institute and the Chairman of the Wine Market Council. He was also the CFO and general manager of the startup, wine.com, Chairman of the Wine Market Council, Brand Manager at the E. & J. Gallo Winery, and even worked as the Business Unit Manager at Ocean Spray Cranberries. Today we’re talking about leadership, team development strategy, in addition to wine. I am your host, Simon Vetter. Chris has amassed more than 25 years of work experience in both public and private corporations. He’s held the title of everything from President to Chief Financial Officer, to Chief Marketing Officer and has handled tasks that have included organizational design, executive leadership, brand marketing, and innovation. Chris has an MBA from the University of North Carolina at Chapel Hill. Teaming Up Conversations is powered by Stand Out International, and hosted by Simon Vetter. Simon is an executive leadership coach and CEO of Stand Out International, Inc., and his focus is on behavioral change and executive leadership coaching. Simon trains managers and teams in Fortune 500 companies, guiding them toward better focus, increased clarity, and personal balance. Simon is the author of “STAND OUT! Branding Strategies for Business Professionals,” and has a Masters in Business and Marketing (lic.rer.pol.) from the University of Bern, Switzerland. He is certified in DISC, CDR, Hogan, Opposite Strengths, viaEdge Leadership Agility, Strength Development Inventory, Alpha Leadership, and 360 Leadership Survey Tools. Discussion Points A time when Chris was a part of an engaging and motivating team What to focus on to make a great product more accessible to a larger group The uniqueness of working in the wine industry Do’s and don’ts about acquiring and integrating a company The importance of staying on message Strategizing as a management team Why execution can be so difficult in a business The importance of incentives and behaviors Values are an important element of the culture Small gestures that speak volumes Teaching and practicing emotional intelligence Resources White Barn Consulting

Welcome to episode 831 in which host Polly Hammond interviews Robert Joseph in this episode of Uncorked, More about today's guest: Robert Joseph is an editor at Large, Meininger's Wine Business International Robert is a wine business consultant and an editorial consultant for Meininger's Wine Business International, which he helped to launch in 2006. In 1983, after living in Burgundy for five years, he launched the Wine International magazine; set up the International Wine Challenge; became wine writer for the Sunday Telegraph and wrote his first book: The Wine Lists. He is the Chairman of the Wine Institute of Asia, and has chaired and launched wine competitions in several countries. Robert has been on the UK Who's Who list since 2013, and the awards he has received include the Jacob's Creek ‘Golden Vine'; ‘the Best Wine Guide in the World'; the Glenfiddich (twice); The Wine Guild of the United Kingdom Premier; the Marques de Caceres. He regularly appears on television and radio, and he is also regularly invited to lecture at the Wine & Spirits Educational Trust. Joseph is one of the trio behind Hugh Kevin & Robert Wines whose wines now sell over 2.5m bottles per year in 40 countries. His blog is The Joseph Report. " I wear several hats in the wine world. These include wine production (as one of the trio behind Hugh, Kevin & Robert, with brands including le Grand Noir, Greener Planet; public speaking (MUST, Wine2Wine, FineMinds4FineWines, Nedbank/Vinpro etc); consultancy (to companies and generic organisations); industry journalism (as editor at large of Meininger's Wine Business International); and teaching - Burgundy Business School, Sonoma State etc). Co-creator of realbizwine.com/ My next book - The Future of Wine has Changed will be published in June 2020) Winner: 2018 Vinventions Award for Innovations Specialties: wine evaluation, wine brand creation, publishing, industry analysis, public speaking, book authorship/editing/publishing." If you want to learn more about today's guest, you can by visiting: instagram @wine_thinker More about the host Polly Hammond: Polly is Founder and CEO of 5forests. She splits her time between Barcelona, Auckland, and Napa, consulting, writing, and speaking about the trends that impact today's wine businesses. She's an advisor to New Zealand Trade & Enterprise, host of Uncorked with the Italian Wine Podcast, cohost of the Real Business of Wine with Robert Joseph, and, occasionally, a knitter. Polly is a graduate of the University of Southern California, where she earned degrees in International Relations and French. Those studies led to a deep and abiding love affair with behavioural Economics, and her wine work is based on insights into all the crazy and irrational reasons consumers engage with brands. With over 20 years experience in growing successful companies, Polly knows first hand the challenges faced by independent businesses. She approaches each client experience with empathy and understanding for what it takes to adapt and thrive in the real world. To learn more about Polly Hammond visit: Twitter: @mme_hammond Instagram: @5forests website: https://5forests.com/ Let's keep in touch! Follow us on our social media channels: Instagram @italianwinepodcast Facebook @ItalianWinePodcast Twitter @itawinepodcast Tiktok @MammaJumboShrimp LinkedIn @ItalianWinePodcast If you feel like helping us, donate here www.italianwinepodcast.com/donate-to-show/ Until next time, Cin Cin!

We are starting the second part of season two by speaking about something that I wish was available while I was doing my advanced studies in Capstone California. California Wine Institute is offering VIP Access to level the one: ttps://tinyurl.com/CWIUKVIP Leave a comment or review to let us know if you enjoy it! Capstone California is the new website, developed by California Wines under the auspices of Wine Institute, is an up-to-date information resource on California wine with contributions from many of the state's 4,200 wineries along with an outside team of top industry professionals, educators, and authors.Taking into consideration the amount of information available on California Wines, I appreciated the one-stop find all approach. I spoke to Evan Goldstein MS the man behind the formulation of this project to get some insights and while I had him we explored some of the histories of California. https://capstonecalifornia.com/ Capstone also offer Four Levels of California Wine Certification once again for Looking Into Wine listeners, the Wine Institute is offering VIP Access to level 1 follow the link here: https://tinyurl.com/CWIUKVIP Remember to Subscribe and to leave a review! Reach us on –Instagram lookingintowineTwitter Mattia ScarpazzaMail Info@mattiascarpazza.com

Guy's opening guest in this week's adventure in food, wine, & fun is  Tina Caputo from The Wine Institute. See omnystudio.com/listener for privacy information.

Ep. 602 Joy Livingston interviews Robert Joseph in this 5StarWines 2021 Special Robert Joseph Editor at Large, Meininger's Wine Business International Robert is a wine business consultant and an editorial consultant for Meininger's Wine Business International, which he helped to launch in 2006. In 1983, after living in Burgundy for five years, he launched the Wine International magazine; set up the International Wine Challenge; became wine writer for the Sunday Telegraph and wrote his first book: The Wine Lists. He is the Chairman of the Wine Institute of Asia, and has chaired and launched wine competitions in several countries. Robert has been on the UK Who's Who list since 2013, and the awards he has received include the Jacob's Creek ‘Golden Vine'; ‘the Best Wine Guide in the World'; the Glenfiddich (twice); The Wine Guild of the United Kingdom Premier; the Marques de Caceres. He regularly appears on television and radio, and he is also regularly invited to lecture at the Wine & Spirits Educational Trust. Joseph is one of the trio behind Hugh Kevin & Robert Wines whose wines now sell over 2.5m bottles per year in 40 countries. His blog is The Joseph Report. " I wear several hats in the wine world. These include wine production (as one of the trio behind Hugh, Kevin & Robert, with brands including le Grand Noir, Greener Planet; public speaking (MUST, Wine2Wine, FineMinds4FineWines, Nedbank/Vinpro etc); consultancy (to companies and generic organisations); industry journalism (as editor at large of Meininger's Wine Business International); and teaching - Burgundy Business School, Sonoma State etc). Co-creator of https://realbizwine.com/ My next book - The Future of Wine has Changed will be published in June 2020) Winner: 2018 Vinventions Award for Innovations Specialties: wine evaluation, wine brand creation, publishing, industry analysis, public speaking, book authorship/editing/publishing." You can find Roberty on instagram @wine_thinker Let's keep in touch! Follow us on our social media channels: Instagram @italianwinepodcast Facebook @ItalianWinePodcast Twitter @itawinepodast Tiktok @MammaJumboShrimp LinkedIn @ItalianWinePodcast If you feel like helping us, donate here www.italianwinepodcast.com/donate-to-show/ Until next time, Cin Cin!

She’s a Grape Encounters’ favorite and for good reason! Allison Jordan is Executive Director of... The post Episode #612 – The Wine Institute’s Allison Jordan Brings Wine Down to Earth! appeared first on .

Founded in 1934, shortly after the repeal of Prohibition, Wine Institute membership has increased from 42 wineries to more than 1,000 today. At the same time, California has become America's leading wine-growing state, exporting product worth almost $1.5 billion in 2018. Learn all about California wine and wineries Thursday, March 25, when Wine Institute's Nancy White visits TRAVEL ITCH RADIO. Listen live at 8p EDT as Dan Schlossberg and Maryellen Nugent Lee interview Nancy about the state's wine industry and the state of wine-making elsewhere in the country and the world. The show airs on iTunes and BlogTalkRadio.com and will be carried after airing on the TRAVEL ITCH RADIO Facebook page. 

Thos Climate talk will address the perspectives on certifying standards for sustainability in the wine industry, by bringing together experts from different regions around the world. They will share the developing process of the tool used as well as the key topics and structure of each. We will explore the advantages for the wine industry to embrace this path towards (certified) sustainability, the benefits of joining a recognized sustainable standard, as well as the differences in their scope across different regions and realities. Host: Sylvia Petz . Consultancy and communication for wineries . Austria Guests: Francisco Mateus . Chairman at the Alentejo Regional Winegrowing Commission (CVRA) . Portugal Allison Jordan . Vice President, Environmental Affairs for Wine Institute and Executive Director of the California Sustainable Winegrowing Alliance. USA Patricio Parra . Managing Director of the R & D Consortium Vinos de Chile . Chile

Marketing GM Charlotte Read and CEO Philip Gregan take us on a deep dive into this most successful of industry bodies. We discover the origins of the New Zealand wine industry and hear how the Sale of Liquor Act 1959 helped to lay its foundations. Before hearing about the industry pioneers and the first stirrings of international recognition for New Zealand wine and its Sauvignon Blanc in the 80s and 90s. The pair then give us an overview of the current state of New Zealand Winegrowers and how they serve their 1,400-1,500 members. Philip giving an overview of NZ Winegrowers responsibilities and Charlotte speaking to the marketing structure and specific digital initiatives she’s overseen since the start of the pandemic. New Zealand having harvested at the height of the pandemic the pair share some of the initiatives successfully employed by wineries to limit transmission. They share how the pandemic has affected consumption of New Zealand wine around the world. We close out looking ahead for the industry and upcoming digital initiatives. Episode outline: The origins of the New Zealand wine industry New Zealand Winegrowers overview  Three key marketing pillars and practical initiatives Vintage 2020 in the times of COVID The flow of NZ wines around the world Looking ahead for New Zealand Winegrowers   Sign up for the last of the New Zealand wine diaries. Organic Wine - Dispel the myths and embrace the future Lead Master - Stephen Wong MW With - David Keck MS, John Szabo MS & Ronan Sayburn MS Wed, Sep 23, 2020 8:00 PM - 9:00 PM BST https://register.gotowebinar.com/register/3020237903612787472?v=jcwgUPmpM88&feature=youtu.be NZ Wine Annual Report: https://www.nzwine.com/en/media/statistics/annual-report/ www.nzwine.com   NZW conducts a wide range of activities including: coordination of research programmes to progress the grape and wine industry; provision of a generic marketing platform for New Zealand wine makers in key markets; stewardship of “brand New Zealand wine”; provision of timely and accurate data and business information to grape growers and wine makers; and, representation of industry interests to national and local Government and in international fora.  Philip Gregan is the Chief Executive Officer of New Zealand Winegrowers, the national industry organisation that represents, researches and promotes the interests of New Zealand grape growers and wine makers. Philip has been with New Zealand Winegrowers and its predecessor, the Wine Institute of New Zealand, since starting as a Research officer in 1983. He has held the role of Chief Executive Officer since 1990. Philip has gained Bachelor of Arts and Master of Arts (Hons) degrees, majoring in Geography, from the University of Auckland.Charlotte Read has over 20 years of international sales and marketing experience; from launching new brands of NZ milk products in Singapore and Thailand to launching wine store formats in the UK, to promoting premium New Zealand (NZ) wines and building and managing their distribution is over 40 countries across Europe and Asia.  Whilst based in China, Charlotte then joined NZ Trade and Enterprise,  the NZ government’s export business development agency,  based in the NZ Embassy in Beijing.   Upon returning to NZ, Charlotte soon returned to the wine industry becoming NZ Winegrower’s GM of Marketing in late 2019.    Intro and outro musicThe New Investorshttp://newinvestors.dk/Contact: glenn@velournet.dk Guest: Philip Gregan and Charlotte Read, New Zealand Winegrowers  Date recorded: 6 September 2020 CONTACT  Instagram: https://www.interpretingwine.com/instagram Facebook: https://www.interpretingwine.com/facebook Twitter: https://www.interpretingwine.com/twitter Email: hello@interpretingwine.com

Stomp grapes virtually during California Wine Month in September, and enjoy a host of activities and events from your home. The Wine Institute’s Nancy Light joins Paul and Elizabeth to reveal some of the myriad virtual events available at DiscoverCaliforniaWines.com. Tune in to learn about virtual wine road trips and more in the Golden State.

The Golden State. ON THE ROAD is about California’s cool, aspirational lifestyle and awesome wines hosted by Chuck Cramer, a California native, living in London and is the Director of European sales & marketing, Terlato Wines. This is a wine journey covering the most important topics with awesome wine guests. This week’s episode covers the UK’s role as a wine importing machine and an interview with the directors of California Wine Institute UK.

Merry Edwards Today's California Wine Country podcast is another repeat show in our "Women in Wine" series, because there is no new show today, as our regular schedule is still subject to interruptions due to Coronavirus issues. This episode with Merry Edwards and Heidi van der Mehden was first recorded and broadcast on June 26, 2019. Merry Edwards and Heidi von der Mehden are our guests today on California Wine Country. Tom Simoneau is in with Steve Jaxon while Dan Berger is away this week. Merry Edwards owns Merry Edwards Winery and Heidi von der Mehden is the winemaker there. Tom declares that the world is a better place because Merry Edwards is in it. The last fifty years have been a golden age of California wine. Ever since the 1976 tasting (the famous “Judgement of Paris” where some Californian versions of French varietals were proven to be as good as and even better than their French counterparts). She was responsible for several important innovations. Tom mentions cold fermentation, cleanliness in the wineries and the reaction to phylloxera. She did research into lead capsules and she found that lead was getting into wine. Her research grant was from the Wine Institute and her research results were held back for a year. Heidi van der Mehden In the mid 1970s she went to France and learned about their research into clones. She brought this information back here and found that people were convinced that the dirt was more important and they didn't want to study clones at first. Of course this all changed pretty soon thereafter (by the 1981 vintage) and clone research quickly became a critical part of the wine business here. She went to work at Matanzas Creek and planted a five-clone vineyard. The Chardonnay went for $30 and the Merlot $70. Tom remembers people thought that was outrageously high at the time. 2017 Russian River Sauvignon Blanc from Merry Edwards Winery. It's 100% barrel fermented with about 18% new oak. They stir the lees twice a week. It stays in the barrels for six months. Others bottle in November but they are still stirring and don't bottle until the following April and don't release it until the next Fall. Merry Edwards finds that this Sauvignon Blanc ages well. Merry Edwards wines are available at the tasting room and online and in a few stores in California. The winery is in Sebastopol near the famous Underwood restaurant.

Today's California Wine Country podcast is another repeat show in our "Women in Wine" series, because there is no new show today, as our regular schedule is still subject to interruptions due to Coronavirus issues. This episode with Merry Edwards and Heidi van der Mehden was first recorded and broadcast on June 26, 2019. Merry Edwards and Heidi von der Mehden are our guests today on California Wine Country. Tom Simoneau is in with Steve Jaxon while Dan Berger is away this week. Merry Edwards owns Merry Edwards Winery and Heidi von der Mehden is the winemaker there. Tom declares that the world is a better place because Merry Edwards is in it. The last fifty years have been a golden age of California wine. Ever since the 1976 tasting (the famous “Judgement of Paris” where some Californian versions of French varietals were proven to be as good as and even better than their French counterparts). She was responsible for several important innovations. Tom mentions cold fermentation, cleanliness in the wineries and the reaction to phylloxera. She did research into lead capsules and she found that lead was getting into wine. Her research grant was from the Wine Institute and her research results were held back for a year. In the mid 1970s she went to France and learned about their research into clones. She brought this information back here and found that people were convinced that the dirt was more important and they didn’t want to study clones at first. Of course this all changed pretty soon thereafter (by the 1981 vintage) and clone research quickly became a critical part of the wine business here. She went to work at Matanzas Creek and planted a five-clone vineyard. The Chardonnay went for $30 and the Merlot $70. Tom remembers people thought that was outrageously high at the time. 2017 Russian River Sauvignon Blanc from Merry Edwards Winery. It's 100% barrel fermented with about 18% new oak. They stir the lees twice a week. It stays in the barrels for six months. Others bottle in November but they are still stirring and don't bottle until the following April and don't release it until the next Fall. Merry Edwards finds that this Sauvignon Blanc ages well. Merry Edwards wines are available at the tasting room and online and in a few stores in California. The winery is in Sebastopol near the famous Underwood restaurant.

The Wine Institute’s Nancy Light joins Paul and Elizabeth to discuss how you can visit California wineries virtually

John talks to Gladys from the Wine Institute about great places to drink this Spring. 

This is a time when we are all absolutely immersed in the holiday season. We have a little bit of it behind us and a whole lot more in front of us. This is probably the biggest time when it comes to wine and wine sales because everybody's out buying wine for gifts. They're buying wine for parties and family celebrations, but sometimes you just want to mix it up a little bit and when we say mix it up, that even includes mixing our fruit of the vine with something else. So, speaking of something else, one of David's favorite guests who comes on from time to time, not nearly enough, is Nancy Light. She's the VP at the Wine Institute, which is an incredibly powerful and effective organization--really an advocacy group--for the California wine industry, but they do so much good for wine all over the world. On this episode of Grape Encounters, Nancy joins us to lighten up things with wine cocktails. When David saw a new publication from the Wine Institute, he says he freaked out! "The minute I saw this, like I just freaked out. I was so crazy because it is so up my alley and anybody that's been listening to Grape Encounters for any length of time knows that I love to tinker with wine. And there are a lot of people that think wine is sacred and you can't mess with it and you just gotta drink it the way the winemaker made it and that's it. But you guys come along with a wine cocktail ebook for the holidays." The post Episode #542 – (Wine) Cocktails Anyone? Cool Concoctions From the Wine Institute! appeared first on .

Craft Brew News 11/8/19Federal Judge: MillerCoors Withheld Marketing Materials in Stone Brewing LawsuitA federal magistrate judge last Thursday filed a report and recommendation order largely siding with Stone Brewing’s claims that MillerCoors did not provide all available marketing materials for its Keystone brand during the lawsuit’s discovery phase.Although U.S. Magistrate Judge Linda Lopez declined to impose sanctions requested by Stone against MillerCoors, she did grant a partial award of monetary sanctions to the San Diego-headquartered craft brewery.Stone Brewing filed the lawsuit against MillerCoors in February 2018 in response to new Keystone Light packaging and advertising that featured the words “Key” and “Stone” separated in prominent, capitalized letters. MillerCoors has maintained in its defense that it has used “Stone” and “Stones” in reference to Keystone products dating back to the brand’s debut in 1989.In light of this finding, Lopez recommended that Stone receive a partial payout of its $420,476.63 in legal fees, and Stone be allowed to update its expert reports to include the additional evidence.Craft Beverage Modernization and Tax Reform Act Reaches Record 315 Co-SponsorsA bill to extend federal excise tax (FET) relief has garnered a record number of co-sponsors following a day of action coordinated by the Beer Institute (BI), Brewers Association (BA) and other alcoholic beverage trade groups.The Craft Beverage Modernization and Tax Reform Act (CBMTRA) reached 315 co-sponsors in the U.S. House of Representatives and 73 in the U.S. Senate; In addition to the BA and BI, the bill’s other supporters include the Distilled Spirits Council of the United States, American Craft Spirits Association, Wine Institute, Wine America, the U.S. Association of Cider Makers and the American Mead Makers Association.BA president and CEO Bob Pease said in the release “The widespread bipartisan support the Craft Beverage Modernization and Tax Reform Act has received to date is amazing and America’s craft beer industry is grateful to our many champions in Congress,”. “This legislation has played an integral role in providing financial certainty to more than 7,700 small and independent brewers coast to coast since its enaction in 2017.” Brewers who produce fewer than two million barrels annually pay $3.50 per barrel for their first 60,000 barrels and $7 per barrel after that. Of the bill’s 315 co-sponsors, 159 are Democrats and 156 are Republicans, nearly a 50/50 split between the parties. These 315 co-sponsors make up 72% of the House’s 435 members.Russian River Brews Sonoma Pride to Support FirefightersRussian River is brewing a Sonoma Pride IPL after a wildfire forced the evacuation of the popular Windsor, California, craft brewery last week.Russian River co-founder Natalie Cilurzo told Brewbound that Sonoma Pride will be available next month at both the Windsor and Santa Rosa breweries and proceeds will support a yet-to-be-determined charity that supports firefighters. The beer will be on draft and in bottles with commemorative labels, which will also adorn T-shirts.The Kincade Fire started on October 23 near Geyserville, about 15 miles from Russian River’s Windsor location.Russian River was closed after the towns of Windsor and Healdsburg were evacuated on October 26. The brewery was closed for eight days while evacuation orders were in place, and gas to the property was shut off. The brewery finally reopened on October 31, although staff was unable to brew or operate its kitchen until gas was restored.The Kincade Fire was 80% contained as of Monday, after burning nearly 78,000 acres and claiming 374 buildings, according to NPR.In a video on Facebook, Russian River co-founder Vinnie Cilurzo announced that he and his team brewed a new version of Sonoma Pride.In 2017, the Cilurzos worked with 50 other breweries to raise more than $1.1 million for wildfire relief efforts in Sonoma and Napa counties.(Allo Gilinsky The Craft Beer Concierge – Russian River Tour Guide)Four Loko’s 12% ABV Hard Seltzer Hits Retailers; Anheuser-Busch to Launch Bud Light Seltzer in Q1Phusion Projects officially rolled out its first Four Loko branded hard seltzer to retailers today, after going viral on social media over the summer.Four Loko Hard Seltzer’s first flavor, black cherry, checks in at 12% alcohol by volume (ABV) and is sold in 23.5 oz. single-serve cans. More flavors will launch next spring, a spokeswoman said. Phusion Projects touted the product as “the hardest hard seltzer in the universe,” according to the company’s website and the caption of the Instagram post announcing its debut.On the other end of the spectrum, Craft Brew Alliance’s pH Experiment launched Pacer, a 2% ABV hard seltzer, over the summer.The hard seltzer category has generated $1.2 billion in sales year-to-date through October 5, according to market research firm Nielsen. The category crossed the $1 billion threshold in August. Hard seltzer sales could be triple that size over the next three years, according to a report from Rabobank beverage analyst Jim Watson.A-B announced today that Bud Light Seltzer will launch in the first quarter of 2020 in four flavors: Black Cherry, Lemon Lime, Strawberry and Mango. Each flavor checks in at 5% ABV and contains 100 calories, 2 grams of carbs and fewer than 1 gram of sugar. The product was teased during the world’s largest beer manufacturer’s third-quarter earnings call on October 25.Bud Light Seltzer will come in variety 12-packs, single flavor 12-packs and 25 oz. single-serve cans.Craft Beer Storm Website: www.craftbeerstorm.com If your Company, Hotel or Restaurant wants to book a CraftBeer Weekend or Craft Beer Evening for your guests or employees send an email to Michael@craftbeerstorm.com Subscribe to Craft Beer Storm Podcast iTunes: https://itunes.apple.com/us/podcast/craft-beer-storm/id1438117278?mt=2Support ACS In NYC MarathonI signed up for the NYC Marathon through the American Cancer Society and I am aiming to raise $32,000 ($3,200 Minimum X 10X) - please follow link below to donate what you can - $25, $50, $30K! - Onward... - Here is link –http://main.acsevents.org/site/TR?fr_id=94035&pg=personal&px=49477898&fbclid=IwAR2mBEvhF1wMA_BbHPhkavichNSFrE9Y9gi2RVZzfQ_4Da5Sht7gvH9rY_k*** A Top 20 Podcast in Food on iTunes ***Michael Potorti is the Host of Craft Beer Storm and Founder/Brewer at Beara Brewing Co. in Portsmouth, NH*** Interested in starting your own brewery? Our Portsmouth, NH TURNKEY facility is for sale! Follow link for more info:https://www.neren.com/Listing/2800-Lafayette-Rd-12A/5cdda2dabf34cb9150a7faebMichael PotortiFounder/BrewerHost of "Craft Beer Storm" Podcastmichael@craftbeerstorm.commichael@bearairishbrew.com*** Come visit our brewery for some delicious local craft brew! ***Beara Brewing Co.2800 Lafayette RoadPortsmouth, NH 03801Tel. (857) 342-3272 www.bearairishbrew.com Like us onInstagram: https://www.instagram.com/bearairishbrew/?hl=enFacebook: https://www.facebook.com/BearaIrishBrewingCo Twitter: https://twitter.com/BearaIrishBrew Linked In: https://www.linkedin.com/in/beara-brewing-co-30776075/**LISTEN to our Craft Beer Storm Podcast and share with a friend**Craft Beer Storm Podcast iTunes: https://podcasts.apple.com/us/podcast/craft-beer-storm/id1438117278Craft Beer Storm You Tube: https://www.youtube.com/channel/UCp3PVuCGmywNWlGFh0N0ukg?view_as=subscriberCraft Beer Storm Podcast Stitcher: https://www.stitcher.com/podcast/podcast-center-la-2/craft-beer-stormCraft Beer Storm Facebook: https://www.facebook.com/craftbeerstorm/Craft Beer Storm Instagram: https://www.instagram.com/michaelpotorti/

Merry Edwards and Heidi von der Mehden are our guests today on California Wine Country. Tom Simoneau is in with Steve Jaxon while Dan Berger is away this week. Merry Edwards owns Merry Edwards Winery and Heidi von der Mehden is the winemaker there. Tom declares that the world is a better place because Merry Edwards is in it. The last fifty years have been a golden age of California wine. Ever since the 1976 tasting (the famous “Judgement of Paris” where some Californian versions of French varietals were proven to be as good as and even better than their French counterparts). She was responsible for several important innovations. Tom mentions cold fermentation, cleanliness in the wineries and the reaction to phylloxera. She did research into lead capsules and she found that lead was getting into wine. Her research grant was from the Wine Institute and her research results were held back for a year. In the mid 1970s she went to France and learned about their research into clones. She brought this information back here and found that people were convinced that the dirt was more important and they didn’t want to study clones at first. Of course this all changed pretty soon thereafter (by the 2981 vintage) and clone research quickly became a critical part of the wine business here. She went to work at Matanzas Creek and planted a five-clone vineyard. The Chardonnay went for $30 and the Merlot $70. Tom remembers people thought that was outrageously high at the time. 2017 Russian River Sauvignon Blanc from Merry Edwards Winery. It's 100% barrel fermented with about 18% new oak. They stir the lees twice a week. It stays in the barrels for six months. Others bottle in November but they are still stirring and don't bottle until the following April and don't release it until the next Fall. Merry Edwards finds that this Sauvignon Blanc ages well. Merry Edwards wines are available at the tasting room and online and in a few stores in California. The winery is in Sebastopol near the famous Underwood restaurant.          

In this episode of the Oil Dudes Podcast I am joined by celebrity chef Ted Reader. This is an interview that I've been waiting to do for a while, as I've really enjoyed listening and following Ted and his delicious recipes for a long time. I heard an interview he did many years ago where he explained how to cook fall off the bone ribs. I started to use it and ever since I've been cooking fall off the bone ribs for my friends and family. Known as the ‘Godfather of the Grill', his charm and fearless culinary spirit has led Ted to become an award-winning chef, author, food and product innovation entertainer and a professor of Modern Culinary Applications Innovations at the Canadian Food and Wine Institute at Niagara College.  Ted's passion for all things smoked and grilled is extremely contagious. You'll often find him spreading his gospel of BBQ at live cooking demonstrations and TV and radio appearances that keep fans salivating for more! And I've got him on the Podcast this week. Ted has written over twenty-one cookbooks and has won such awards as Cookbook of the Year for the 2014 Single-Subject Cookbook at The Taste of Canada Food Writing Awards for Gastro Grilling. Other books he has written include; Beerlicious: The Art of Grillin' and Chillin', The Complete Idiot's Guide to Smoking, and Napoleon's Everyday Plank Grilling just to name a few. Ted owns over 75 grills and smokers. Today you can find Ted in the backyard of his Toronto home tinkering with toys and developing creative and delicious recipes. For more info on Ted and to check out some of his amazing recipes or to order some of his delicious rubs and sauces check out his website tedreader.com And his Bonedust Rubs are absolutely fantastic. For more BBQ inspiration follow him on Instagram at tedgrills And join his Facebook page tedgrillsoriginal If you want more information on the Oil Dudes, you can check us out on the web at theoilgirlscanada.ca/the-oil-dude or on Facebook @theoildudespodcast  and Instagram @the_oil_dudes and Twitter  @strattosphere76   For information on Young Living Products go to the Oil Girls webpage or send them an email at theoilgirls@strattco.com Thanks for listening

David talks with Nancy Light of the Wine Institute about family-friendly wineries. Nancy Light is Vice President of Communications for the Wine Institute, the public policy association of 1,000 California wineries and affiliated businesses dedicated to enhancing the environment for the responsible consumption and enjoyment of wine. Download this episode The post Episode #513 – Family-friendly Wineries appeared first on .

On this podcast we celebrate the Earth, and those who are doing their part it keeping it as livable as possible. Earth Day is coming up on April 22nd and the Wine Institute is presenting their 8th Annual Down To Earth Month. They're promoting celebrations throughout the month, across California. You can find more details on my Events page Down To Earth Month Celebrations. You might also want to visit Discover California Wines. In this podcast you'll hear my interview with Allison Jordan, the Executive Director of the California Sustainable Winegrowing Alliance and Vice President, Environmental Affairs for Wine Institute. I have a brief conversation about sustainable winemaking and vineyard practices with Ana Diogo-Draper, Director of Winemaking at Artesa Vineyards and Winery. Then I talk with C.O.O. and winemaker John Olney of Ridge Vineyards Lytton Springs about their April 20th event celebrating organic farming. We'll also chat about the rich history of Ridge Vineyards Monte Bello as well. I mean, it's iconic. I couldn't pass up that opportunity. Let's drink some wine and celebrate this big blue marble we call home!        

SPEAKERS Paul Dolan Former Chairman, Wine Institute; Former President, Fetzer Vineyards Michael Dimrock President, Roots of Change This program was recorded in front of a live audience at the Marin Outdoor Arts Club in Mill Valley, California on April 3rd, 2019.

One of the best-kept secrets in combating the climate crisis and the loss of biodiversity and agricultural productivity is a return to an agriculture model that sustained people and the planet prior to the age of industrial agriculture. The answer to the future of farming is to look to the past. Beginning from the modern sustainable agricultural and slow food movement, California's early pioneers in organic farming have redefined the meaning of sustainability. The new models for an earth-friendly, food-healthy system have drawn from the teachings of Rudolf Steiner—noted scientist, philosopher and founder of the Waldorf School. Interestingly, he was instrumental in helping European farmers combat the rapid decline in seed fertility, crop vitality and animal health on their farms. Join fourth-generation winemaker Paul Dolan, former chairman of the Wine Institute and former president of Fetzer Vineyards, who led a transformation that put the company at the forefront of organic viticulture and sustainable business. Today, besides growing and making biodynamic wines, Dolan is a leader in redefining the farming system, with a focus on regenerative agriculture and biodynamic farming. Joining Dolan is Roots of Change (ROC) president Michael Dimock, an organizer and thought leader on food and farming systems. ROC develops and campaigns for smart, incentive-based food and farm policies that position agriculture and food enterprises as solutions to critical challenges of the 21st century. He is the host of the new podcast “Flipping the Table,” featuring honest conversations about food, farms and the future. Dimock serves on the boards of the UCLA Law School's Resnick food law and policy program, Farm to Pantry, the Wild Farm Alliance and Sonoma Academy. Learn more about your ad choices. Visit megaphone.fm/adchoices

Celebrating James Beard nominations; A visit with Nancy Light from CA Wine Institute; and Vegetable Cakes author/chef Ysanne Spevack.

Who drinks more wine - Americans or the French? Is wine from a box taboo? How do you choose a good wine? Should you ever drink White Zinfandel? Which is better, a younger or an older vintage? And what does "Reserve" mean anyway?Renée B. Allen, CSS, CSW, FWS, director of the Wine Institute in New England answers all these questions and more on the Wine O'Clock edition of Hack the Chat.Subscribe to our podcast on iTunes:https://itunes.apple.com/us/podcast/hack-the-chat/id1445611486?mt=2&app=podcast

On today's podcast Nancy Light, the Vice President of Communications at the Wine Institute rings me up to discuss the fact that September is California Wine Month. There are over 70 events occurring throughout the state. We touch upon many in the Sonoma, Napa regions as well as a few in other appellations. You just might be inspired to plan a trip around one of the events. I'm parking the car and picking up the phone for this On The Wine Road Podcast.   

Light has more than two decades of experience in wine industry communications. Prior to forming Nancy Light Public Relations in 2003, she was Vice President of Public Relations for Robert Mondavi for seven years, acting as chief communications strategist and managing public relations programs for the company and its portfolio of 16 wineries and labels. Light was responsible for communications programs for the launch of ten new labels, including international joint ventures, during a period of intense growth and expansion in the US and key export markets. She also managed press activity for family and key company executives and served as spokesperson on promotional, business and industry issues. This direct experience augments the broad view of the industry that Light gained as Wine Institute Communications Director and in her previous positions as Account Supervisor for Shelly Berman Communicators, a public relations and advertising agency, and as Public Relations Manager for Kobrand Corporation in New York, where she started the company's first in-house PR department in the 1980s. Wine Institute is a public policy advocacy group representing 637 California wineries and affiliated businesses responsible for more than 80 percent of the nation's wine production and 90 percent of U.S. wine exports. Light replaces Kari Birdseye who departs the organization and plans to remain in the wine industry.

Allison Jordan is Vice President, Environmental Affairs for Wine Institute, a public policy association of nearly 1,000 California wineries and affiliated businesses. She also serves as Executive Director of the California Sustainable Winegrowing Alliance, a non-governmental organization incorporated in 2003 by Wine Institute and the California Association of Winegrape Growers to promote environmental and social responsibility in California – the fourth largest wine region in the world – through the Sustainable Winegrowing Program and Certified California Sustainable Winegrowing.  Allison Joins Sustainable Nation to Discuss: The state of sustainability in the California wine industry Benefits of sustainability for wineries and vineyards New sustainability certification logo on wine bottles Adopting the California Certified Sustainable Winegrowing framework for other industries Advice and recommendations for sustainability leaders What is one piece of advice you would give other sustainability professionals that might help them in their careers? I would say my best advice is to partner. Sustainability is so broad. It's challenging to be an expert in all of the areas, so building those alliances is important. In our case we have a joint committee, 50 growers and vintners and a board of directors that are actually made up of the vineyards and wineries. So we really rely on those partnerships for what we're doing and making sure that it's going to be valuable to the industry. We also rely on scientists from academic institutions, from NGOs with their expertise in certain areas, and other experts. That was important when we put the code together, when we develop certification, when we evolved certification to become a product logo out for the wine label in all areas. We relied on getting input from all of those key partners. Sustainability professionals are really bridge builders. We advanced that multi-sector approach when we're looking at both private and public problems. What are you most excited about right now in the world of sustainability? It's the mainstreaming of it. It's amazing to me that just how much we're able to move the mark as an industry where we have 4,700 wineries and were able to get this information out so it has a really big impact. The other part is, I'm a mom, and so I just am so excited about the work that my kids do to understand climate change and to be able to explain it so simply, and to go out and pull out invasive species and riparian habitat, and they're just incredible and give me a lot of inspiration. What is the one book you'd recommend sustainability professionals? I was thinking back to graduate school and all that I’ve read since. One of the most exciting ones I remember reading is the Tipping Point: How Little Things Can Make a Big Difference. What are some of your favorite resources or tools that really help you in the work that you do? I'm so looped in with the wine industry, so I'm not sure how much of it would be for your broader listeners. I feel like there's so many great conferences and Sustainable Brands is one that just came to mind that I went to a couple of years ago when I hope to be able to go to again in Vancouver. It's really exciting to see what big brands are doing, but also what little ones are doing with the creativity that exists in the space. I would check out Sustainable Brands. Where can our listeners go to learn more about you and the work that you're leading? You can go to several different websites. We have www.sustainablewinegrowing.org .Which is the California sustainable wine growing alliance's website. It's detailed and it's full of resources for growers and vintners. You can also download the code and our regular sustainability reports as well as our new certification, our certification annual report. There's also www.discovercaliforniawines.com.  That one is more about our consumer facing trade, facing website, about California wines in general. We have a great interactive, sustainable winegrowing section on that. If you're really interested, you can actually take a one hour free online course. Then if you pass a test at the end of it, you can actually download a customizable, little certificate that says, "You're a California Sustainable Wine Growing Ambassador. "  It's a great way to learn a little bit more about us. Also, info@sustainablewinegrowing.org is our general information website or email address. Also, in Facebook, you can just search for a California Sustainable Wine Growing Alliance, CSWA.

Expert wine market insight and unexpected wine pairing advice with tricky dishes in today's episode with Christopher Beros the Asia Director of California Wine Institute. In this podcast, we discuss the rise of Californian wines in China and we explore the multitude of AVA's that make California one of the most diverse wine regions in the world. Christopher also shares with us his insider thoughts on up and coming varietals and interesting wine regions you'll want to check out next time you travel to SF or LA. Get your insider tips and beyond in today’s episode! Enjoy. In addition to today’s episode, I’d like to express our collective sense of loss and tragedy through the recent fires in California. The global community stands with Californian families, business, and wineries affected by the fires. It's worth mentioning that even with these fires, most wineries have already harvested their 2017 vintage. A media report from the California Wine Institute released on 10.20.2017 states that most tasting rooms have reopened for business. To join CWI events join below Wechat and Weibo: 加州葡萄酒协会 Website: http://china.discovercaliforniawines.com About the host: Emilie Steckenborn is based in Shanghai, China for the last six-plus years. She is currently the Head of Education and US Brand Ambassador for North Asia at Treasury Wine Estates. Apart from hosting this foodie podcast, Emilie is a wine judge at Wine 100 and the official Wine Consultant for China Eastern Airlines. Her background includes a degree in Gastronomy from Cordon Bleu & Universite de Reims in France, a Wine Business Degree from NC in Canada and she is currently a Master of Wine Candidate. To get in touch with us email emilie.steck@bottledinchina.com

This week on In the Drink, host Joe Campanale is joined in the studio by Linda Lawry, the Director of International Wine Center in New York. She is the primary lecturer for the WSET Level 3 Advanced Course, and a specialist lecturer for WSET Level 4 Diploma. Linda was the Director of the New York Office of Wine Institute, the trade organization that represents the wines of California. She has lectured widely and has been a judge in many wine competitions. She is a trained chef, with a Certificate with Honors from the New York Restaurant School. In the Drink is powered by Simplecast.

"I am not the 'Boont' God." —Rod DeWitt About: With wave after wave of socioeconomic changes crashing into the Anderson Valley, a quiet and historically agrarian area, the lifestyle that gave rise to Boontling is quickly fading away. The fate and the future of the kitschy tongue lies solely in how the community comes to terms with market forces, the environment and, most importantly, its values.   Show Notes: [00:20] “Gymnopedies 2” by Blue Dot Sessions [01:10] Map of the Anderson Valley (SF Gate) [02:20] A list of some boontling terms Part I Part II [03:15] See more context here: [04:15] More on John Frati and Frati Horn (avwines.com) [05:25] “Veins of Coal” performed by Richie Stearns [06:45] Bruce Anderson response to Ep. 016 (The Anderson Valley Advertiser) [07:00] Instances of published satire gone awry [07:05] More light reading about the Anderson Valley Advertiser (Newsweek) [08:40] Light reading on David Severn’s time as publisher of The AVA (Editor & Publisher) [09:10] More on the “Redwood Summer” in Part I [09:20] “Lemon and Melon (Piano Version)” by Blue Dot Sessions [09:50] More on the wine explosion in Part II [10:05] Map of wineries and vineyards in the Anderson Valley (Chasingthevine.com) [10:05] List of the big wine players in the valley (The Anderson Valley Advertiser) Related reading on pesticides in the Central Valley (Pacific Standard) [11:10] Mendocino County’s history on GMOs (Wine Spectator) [12:00] “Rapids” by Blue Dot Sessions [12:20] Light reading on water use per California crop (Mother Jones) How much wine gets produced per acre (Wine Spectator) How many grapes in a bottle of wine (Vinepair) Light reading on what’s in a bottle of wine (Wine Folly) Related: The water footprint of other foods (Los Angeles Times) Related: A visual of California’s agricultural water footprint (Mother Jones) Background on an Olympic-sized swimming pool (Wikipedia) [12:30] On the issue of wine, water and drought (The Sacramento Bee) [13:10] Light reading on the vineyard irrigation debate (SF Gate) [13:40] More on Jim Doersken (The Press Democrat) [16:10] Light reading on the creek behind Doersken’s house (The Anderson Valley Advertiser) [18:50] A Brief History of California Water Policy (Public Policy Institute of California) [19:05] A little more on the City of  Los Angeles’ pueblo rights [19:45] A helpful video how water becomes a right (US Law Review) Related: Light reading on the Central and State Water Project Alexis Madrigal on the California Water Crisis (The Atlantic) John Muir on the Hetch Hetchy Issue in early 1900s (George Mason University) [21:00] Map of California’s water system (Capital Public Radio) Related: A quick primer on Gov. Jerry Brown’s water tunnel project (San Jose Mercury News) Part III of a short doc-series on tunnel project (VICE) ...and the politics playing out behind the scenes (Sacramento Bee) [21:20] Latest on Gov. Jerry Brown’s tunnel project (Los Angeles Times) [21:45] “Leavanger” (Minimal) by Blue Dot Sessions [22:15] More on The Wonderful Company and Stuart Resnick (Mother Jones) Related: The larger impact behind California agriculture (KCET) 2016 California Domestic Wine Sales and some additional background (Wine Institute) 2016 U.S. Box Office Domestic Sales (Box Office Mojo) [22:40] More on the state of California’s big green thumb (2016 California Department of Food and Agriculture) More on the race to the bottom (News Deeply) [25:20] The state of California wells (Marketplace) [26:15] More on California’s new groundwater law (KQED) And the criticisms of the mandate (Los Angeles Times) [26:25] And some light reading on California’s state mandate of 25 percent water reduction (Los Angeles Times) Related: The state of industrial well drilling (National Geographic) Related: On the prices of wells (Fresno Bee) Related: Opinion on the affordability of water (Los Angeles Times) [27:20] Light reading on the state of wells and water (Visalia Times-Delta) And from the USGS [27:45] Light reading on California’s subsidence woes from NASA [28:10] More on Will Parrish (@willparrishca) And here (The Anderson Valley Advertiser) [28:15] See his work on the wine industry here (East Bay Express) [29:55] “Kalsted” by Blue Dot Sessions [30:00] The landscape of money, politics and wine (The Anderson Valley Advertiser) More on the same story here [30:35] The “using of science as a political football…” (The Anderson Valley Advertiser) [32:40] More on Zac Robinson (Mendocino County Wine & Winegrapes) [33:30] Light reading on the groundwater basin around the Anderson Valley (California Department of Water Resources) [34:30] Overview of state water regulatory bodies and jurisdictions (California Legislative Analyst’s Office) [35:45] More on Navarro Vineyards here (princeofpinot.com) [36:00] “Exceter Lask” by Blue Dot Sessions [36:55] And another quick refresh on California water rights (UC Davis) [37:15] More on illegal diversions (The Anderson Valley Advertiser) [39:55] Light reading on Emerald Triangle [40:05] History of marijuana in California (KQED) [40:30] Light reading on Supervisor Dan Hamburg (The Anderson Valley Advertiser) [41:50] Light reading on Prop 215 (Wikipedia) Related: Breakdown of local growth limits (Green 215) [42:00] And some light reading on SB 420 (Sacramento County Public Law) [42:00] See: The Trump Administration’s stance on marijuana legalization (New York Magazine) [42:20] Results of Prop 64 (Ballotpedia) [42:30] And why 2018 matters... (Salon) Here (TIME) Here (Ukiah Daily Journal) [43:00] The association of Mexican cartels and pot growing seen here (The Press Democrat) [43:10] And on the topic of illegal pot cultivation and its impact on the environment (The Atlantic) [44:10] A further breakdown of Prop 64 with expected timeline delivery dates (California Growers Association) Related: Vineyards exploring involvement with new pot economy (Herb) Related: When pot meets wine (The New York Times) Related: Vineyards or marijuana farm? (Sacramento Bee) [44:20] More on the purchase of an old Fetzer Wine property for cannabis investment (The Press Democrat) Related: Behind the scenes on a pot farm (KALW) Related: On the topic of producing vices during times of drought (Nautilus) [44:30] The water that goes into marijuana (Marijuana Venture) [45:20] “Levanger” by Blue Dot Sessions [48:30] “Tolls Folly” by Blue Dot Sessions [49:00] More on the state of the Navarro (The Anderson Valley Advertiser) More at thisissomenoise.com

“They’re living too fast.” —Wes ‘Deacon’ Smoot About: It used to be that you could grow apples, herd sheep, or fell timber and make a decent living in the Anderson Valley. But not even the few stop signs in this remote valley could slow down the incoming cash crop of grapes. The area’s long legacy of logging now takes a backseat to its newer reputation of producing some of the world’s best pinot noir. But how did a tucked-away valley 40 minutes from the Pacific Coast and the main highway all of a sudden become a major wine destination? And what toll did this have on a fractured community just reeling from the Redwood Summer days? And what does it mean for the future of the town's famous frontier language called Boontling? Show Notes:  [00:30] “Curious Case” by Blue Dot Sessions [01:15] Map of the Anderson Valley [03:25] Press clippings about Anderson Valley: Sunset Magazine The New York Times The Wall Street Journal Travel+Leisure Gourmet [03:50] For more on Boontling, see Episode 16 [04:20] Rueben’s Train by Richie Stearns [05:40] Review of this year’s Variety Show (The Anderson Valley Advertiser) [08:05] “Lemon and Melon (Shorter)” by Blue Dot Sessions [09:55] “Sunday Lights (Rhodes Driver)” by Blue Dot Sessions [10:10] Light reading on John Cesano [10:45] Intro to Wine 101 (Winefolly.com) [12:20] Light reading on sociologist William Friedland A recent report of his on the Political Economy and Research And another report of his Agrifood Globalization and Commodity Systems [12:45] “Otrov” by Black Bear Combo [13:00] Wine Grapes, a book on the early history of wine [13:05] Additional light reading on wine’s early history (Harvard University) [13:15] An overview of the different Vitis Vinifera varieties (Cornell University) [13:40] Light background on Dionysos (theoi.com) [14:15] Light reading on the Roman Empire and wine Compare that with how much wine is had today (Wine Institute) [14:40] The role of the Catholic Church during medieval times (PBS) [14:45] “Agnus Dei X” by Kevin MacLeod (Incompetech.com) [15:40] Light reading on the Duke of Burgundy [16:15] Light reading on history of French wine [16:20] An overview of where wine is grown in Western Europe (vinmaps.com) [16:25] Light read on the world’s oldest wineries (winefolly.com) [16:40] “Don’t Drink Nothing But Corn” by Black Twig Pickers [16:45] Gallup poll on America’s booze preference Additional reading on the history of drinking in America (ushistoryscene.com) [17:00] Light reading on Junípero Serra [17:10] Light reading on California wine history [17:55] ‘Mercurial Vision (Textural)’ by Blue Dot Sessions [18:50] “Liptis Minimal” by Blue Dot Sessions [20:20] Why wine cost what it does (The New York Times) [20:50] Trailer to the movie Bottle Shock [21:00] More on the Paris Wine Tasting of 1976 (TIME) [21:35] “Star Spangled Banner” performed by George J Gaskin [21:45] Orson Welles Paul Masson outtake [22:15] “Liptis Minimal (Driver)” by Blue Dot Sessions [22:20] Quick read on Robert Mondavi (The New York Times) [22:35] Quick read on Peter Mondavi (The New York Times) [24:30] More on the Fall of House Mondavi can be read here [25:15] “Sylvestor” (Rhodes Melody) by Blue Dot Sessions [26:40] Cost per vineyard acre in and around Napa (Napa Valley Register) [27:00] “Sunday Lights (Alt Rhodes Driver)” by Blue Dot Sessions [28:15] More on Navarro Vineyards here (princeofpinot.com) [29:05] Number of wineries nationwide (Wine Institute) [29:15] Map of Anderson Valley wineries [29:30] More on Louis Roederer (Huffington Post) [29:40] “Two Dollar Token (Electric Driver)” by Blue Dot Sessions [29:50] More on  Anderson Valley’s corporate wineries (The Anderson Valley Advertiser) [30:10] Cost per Anderson Valley vineyard acre (Ukiah Daily Journal) [30:15] 2015 Anderson Valley Wine Census Report [30:45] A glimpse into number of wine cases sold in the Anderson Valley (princeofpinot.com) [31:20] Light reading on Mark Scaramella [33:05] And light reading on Bruce Anderson, the paper’s publisher (The New York Times) 1. And about the time he went to jail. (The New York Times) 2. And about the time he repurchased the paper. (Santa Rosa Press Democrat) 3. And some more reading on Anderson's role in the valley. (SF Weekly) [35:20] Scaramella’s suit against the wind fans (The Press Democrat) [36:05] Note: the issue of pesticides is a big deal in Mendocino County because of this [37:00] “Tuck and Point (Marimba)” by Blue Dot Sessions [40:00] More on the Michoacan Community in the Anderson Valley (The Anderson Valley Advertiser) [41:20] More on the broader growing concerns over migrant labor (US News & World Report) [41:30] Light reading on union woes in the Valley (The Anderson Valley Advertiser) [41:30] More on unpaid wages for migrant labor in the Anderson Valley (Ukiah Daily Journal) [44:50] “Vengeful (Bass Feature)” by Blue Dot Sessions More at thisissomenoise.com/ep-17 

ANN REYNOLDS, THE INSIDE STORY OF A WINE LABEL This episode features author, Ann Reynolds, and her book The Inside Story of a Wine Label.  Ann's business, Wine Compliance Alliance, is focused resource on navigating the sea of the TTB's federal regulations for everything from grapes to bottling.  Ann's book details all of the regulated items on a wine label from brand name, alcohol content, to the specific nuances of appellation and the items that are not required on a wine label.  After years involved with wineries large and small, I learned that even I was not fully aware of all the details regulated on a wine label.  Winemakers rarely have a comprehensive education in the minutia of TTB regulations, but the feds are serious about the laws when it comes to an audit, and The Inside Story of a Wine Label is a way for winemakers to pull the guide off of the shelf in order to stay on top of each facet of a wine label.  Make sure and check out the Wine Compliance Alliance Youtube channel, which has lots of free videos that cover everything from getting a winery bond to the differences between custom crush vs. an Alternating Proprietor (AP).   LINKS AND RESOURCES MENTIONED IN THIS EPISODE Wine Compliance Alliance, Ann's business website The Inside Story of a Wine Label - Ann's book Wine Compliance Alliance Youtube page Wine America website Wine Institute website I'm hoping to put together an episode where I answer listener questions about grapegrowing and winemaking.  Please email what's on your mind   jim@insidewinemaking.com The Inside Winemaking Podcast on iTunes And Stitcher Radio Too Questions?  Comments?  Let me know what you think: jim@insidewinemaking.com

Today World Footprints will go on an American Ride, experience exhilarating thrills and preview a month-long California Wine Festival. Television show host, historian and motorcycle buff Stan Ellsworth breaks the mold of the stereotypical high school history teacher. A former NFL player, Stan is the Harley Davidson-riding host and creator of BYU-TV’s American Ride. Join us as we hop on the “iron horse” with Stan as he takes us through American history. As the author of “America’s Top Roller Coasters and Amusement Parks” Pete Trabucco knows a thing or two about high-speed thrills. Pete is taking his need for speed and death-defying adventures to the airwaves in a new show, Thrill Ride Maniacs, and he’ll share the best places to enjoy a thrill in America. With the month of April celebrating Earth Day, California wineries are embarking on a first time, month-long celebration called “Down to Earth Month.” Gladys Horiuchi of The Wine Institute will preview the month’s festivities and some up and coming wine regions in California.

Today World Footprints will go on an American Ride, experience exhilarating thrills and preview a month-long California Wine Festival. Television show host, historian and motorcycle buff Stan Ellsworth breaks the mold of the stereotypical high school history teacher.  A former NFL player, Stan is the Harley Davidson-riding host and creator of BYU-TV’s American Ride.  Join us as we hop on the “iron horse” with Stan as he takes us through American history. As the author of “America’s Top Roller Coasters and Amusement Parks” Pete Trabucco knows a thing or two about high-speed thrills.  Pete is taking his need for speed and death-defying adventures to the airwaves in a new show, Thrill Ride Maniacs, and he’ll share the best places to enjoy a thrill in America. California wineries celebrate Earth Day ann year long but during the annual event vineyards showcase their commitment to our planet with a month-long celebration called “Down to Earth Month.”  Gladys Horiuchi of The Wine Institute shares the festivities and some up and coming wine regions in California.

Happy Hour Radio Features the best in wine, spirits, cocktails, food, beer, events & education from around the world. Seattle Advanced Sommelier Christopher Chan serves as your guide through the delicious world of food & drink.

Dustin Haarstad of Canon Bar & CEO Of Masters Of Wine Institute by CHRISTOPHER CHAN

Today World Footprints will go on an American Ride, experience exhilarating thrills and preview a month-long California Wine Festival. Television show host, historian and motorcycle buff Stan Ellsworth breaks the mold of the stereotypical high school history teacher.  A former NFL player, Stan is the Harley Davidson-riding host and creator of BYU-TV’s American Ride.  Join us as we hop on the “iron horse” with Stan as he takes us through American history. As the author of “America’s Top Roller Coasters and Amusement Parks” Pete Trabucco knows a thing or two about high-speed thrills.  Pete is taking his need for speed and death-defying adventures to the airwaves in a new show, Thrill Ride Maniacs, and he’ll share the best places to enjoy a thrill in America. With the month of April celebrating Earth Day, California wineries are embarking on a first time, month-long celebration called “Down to Earth Month.”  Gladys Horiuchi of The Wine Institute will preview the month’s festivities and some up and coming wine regions in California.

Tanager Talks California wine with John McLaren, the UK Director of the Wine Institute of California. Tanager Talks are produced by Tanager Wealth Management LLP, a Wealth Manager to global US expatriates.

Today World Footprints will go on an American Ride, experience exhilarating thrills and preview a month-long California Wine Festival. Television show host, historian and motorcycle buff Stan Ellsworth breaks the mold of the stereotypical high school history teacher.  A former NFL player, Stan is the Harley Davidson-riding host and creator of BYU-TV’s American Ride.  Join us as we hop on the “iron horse” with Stan as he takes us through American history. As the author of “America’s Top Roller Coasters and Amusement Parks” Pete Trabucco knows a thing or two about high-speed thrills.  Pete is taking his need for speed and death-defying adventures to the airwaves in a new show, Thrill Ride Maniacs, and he’ll share the best places to enjoy a thrill in America. With Earth Day just around the corner, California wineries are embarking on a first time, month-long celebration called “Down to Earth Month.”  Gladys Horiuchi of The Wine Institute will preview the month’s festivities and some up and coming wine regions in California.

California es un jugador de gran importancia en la industria mundial del vino. El noventa por ciento del vino que se produce en Estados Unidos proviene de California, de acuerdo a cifras del Wine Institute, la industria vitivinícola californiana registra … Seguir leyendo →

In this first Ontario Brewer Podcast about the First Draft brands of the Niagara College Teaching Brewery, Mirella Amato, of Beerology, chats with the General Manager of the Canadian Food and Wine Institute at Niagara College: Steve Gill, as well as one of the students enrolled in the Brewmaster and Brewery Operations Management program: Austin Roach. Steve Gill tells the story of how the teaching brewery came about and the idea behind the Brewmaster and Brewery Operations Management Program. Austin then shares his perspective on the program and his experience brewing beer so far. He also describes the First Draft Campus Lager and First Draft Campus Ale, which are highlighted in the podcast, as well as some of the other beers that Niagara College students have brewed, providing some detail on how he developed his graduation project beer. The pair then explains the many facets of the collaboration between the Niagara College Teaching Brewery and the Ontario Craft Brewer’s Association.