Podcasts about lumen5

Dive into this episode as Sam Trimble unpacks the winning combo of timeless connection and cutting-edge tools. From gratitude-driven client retention to leveraging tools, he shares practical ways title professionals can evolve without overwhelming their teams. Whether you're looking to modernize your outreach or build a sales culture that actually works, this episode is packed with fresh insights that meet you where you are and take you further.   What you'll learn from this episode What title companies can learn from $10 dog bone transactions How tools like CrystalKnows, Scribe, and Alanna can enhance authenticity, not replace it The power of teaching clients how to grow their business and how that grows yours Why video workflows are the secret to slashing repeat questions and elevating the client experience The best way to get a resistant team to embrace new tools without overwhelm   Resources mentioned in this episode  CrystalKnows Scribe Lumen5  Alanna.ai NotebookLM Unreasonable Hospitality by Will Guidara | Paperback, Hardcover, and Kindle  Zero to One by Peter Thiel and Blake Masters | Paperback, Hardcover, and Kindle    About Sam Trimble Sam Trimble helps real estate businesses grow. As VP of Strategic Growth at Fidelity National Financial, he's worked with hundreds of title companies, law firms, lenders, and thousands of agents nationwide—simplifying sales, marketing, and tech into practical steps that drive client growth and loyalty. Before joining FNF, Sam led marketing and tech strategy at MyHome and founded STAR Creative & Consulting, a full-service agency serving clients across the U.S. He also served as VP of Business Development for a Texas title company, helping it expand market share across Texas and New Mexico. With over 15 years of experience as a licensed Realtor, Sam brings a 360° understanding of the real estate industry. A proud El Paso native and UTEP grad, Sam was named Century 21's “Rookie of the Year,” a GEPCAR “Top 4 Under 40,” and has served on the El Paso City Planning Commission and Central Appraisal District board. He's also a contributor to Inman News and a member of Rotary International.   Connect with Sam  Website: Fidelity National Financial® LinkedIn: Sam Trimble    Connect With UsLove what you're hearing? Don't miss an episode! Follow us on our social media channels and stay connected.  Explore more on our website: www.alltechnational.com/podcast Stay updated with our newsletter: www.mochoumil.com Follow Mo on LinkedIn: Mo Choumil Stop waiting on underwriter emails or callbacks—TitleGPT.ai gives you instant, reliable answers to your title questions. Whether it's underwriting, compliance, or tricky closings, the information you need is just a click away. No more delays—work smarter, close faster. Try it now at www.TitleGPT.ai. Closing more deals starts with more appointments. At Alltech National Title, our inside sales team works behind the scenes to fill your pipeline, so you can focus on building relationships and closing business. No more cold calling—just real opportunities. Get started at AlltechNationalTitle.com. Extra hands without extra overhead—that's Safi Virtual. Our trained virtual assistants specialize in the title industry, handling admin work, client communication, and data entry so you can stay focused on closing deals. Scale smarter and work faster at SafiVirtual.com.

Will Basta, an LA native and forward-thinking entrepreneur, brings a wealth of experience in e-commerce, venture capital, and digital innovation. As the co-founder of ACV, an e-commerce management, logistics, and marketing firm, Will contributes strategic insight and leadership to build brands and grow online businesses for savvy investors. With over a decade of success in leading startups and driving growth, Will exemplifies the ability to create meaningful change in the ever-evolving digital landscape. Highlight Bullets> Here's a glimpse of what you would learn…. Challenges faced by e-commerce brands, particularly on Amazon.Importance of diversifying sales channels beyond Amazon.Strategies for scaling e-commerce brands, including leveraging social commerce.Role of e-commerce management firms in assisting brands with growth.Insights on influencer marketing and the use of micro-influencers.The significance of testing various marketing strategies to identify effective approaches.Discussion on the importance of building a strong internal team and nurturing talent.Use of technology and tools to enhance productivity in e-commerce operations.The impact of flash sales and limited-time promotions on consumer purchasing behavior.Recommendations for selecting the right agency partner for e-commerce growth.In this episode of the Ecomm Breakthrough Podcast, host Josh Hadley converses with Will Basta, co-founder of ACV, an e-commerce management, logistics, and marketing firm. They explore strategies to scale e-commerce brands beyond Amazon, emphasizing the importance of diversifying sales channels and leveraging social commerce. Will shares insights on overcoming sales stagnation by expanding distribution channels and utilizing influencers. He also discusses the significance of mindset, recommending "Don't Believe Everything You Think" by Joseph Lynn, and highlights the use of AI tools like Claude for productivity. The episode offers valuable strategies for scaling e-commerce businesses in a competitive landscape.Here are the 3 action items that Josh identified from this episode:1. Diversify Sales Channels: Relying solely on Amazon limits growth potential and exposes businesses to high fees and intense competition. Explore additional marketplaces like Walmart, Etsy, and leverage social commerce platforms like TikTok to reach different customer segments and reduce dependency on a single platform.2. Invest in Social Commerce and Influencer Partnerships: Utilize TikTok and Instagram for product-driven content that resonates with younger audiences. Start with micro-influencers for authenticity and consider performance-based models for influencer partnerships to expand your brand's reach.3. Leverage Technology for Efficiency and Growth: Use AI-driven video editing tools (e.g., InVideo, Lumen5) to streamline content creation and maintain a strong digital presence. Partnering with a capable agency for multichannel management can also free up time to focus on core business operations, allowing for more scalable growth.Resources & Links SectionJosh Hadley on LinkedIneComm Breakthrough ConsultingeComm Breakthrough PodcastEmail Josh Hadley: Josh@eCommBreakthrough.comACVSheinTikTok ShopAmazon Integration with TikTokInVideoCapCutShopifyInstagram ShopAmazonShein

TUNE IN TO LEARN:Ever felt like you're on a hamster wheel of productivity, running faster but getting nowhere?  Join me as I chart a new course toward efficiency and personal mastery, pulling from the wisdom of productivity gurus and the natural flow of our circadian rhythms.    AND employing AI as my assistant, advisor, researcher and editor.    In today's chat, I share my system upgrades that are revolutionizing how I approach my work, mastery and business growth.    You'll learn how the artful delegation of tasks and the integration of AI tools like Buzzsprout Co-host AI and Lumen5, CoachAccountable aren't just buzzwords—they're the engines powering my journey (and potentially yours) toward more effective work and a richer life, minus the burnout.    Navigating growth can be as chaotic as a toddler's first steps, but it's a dance worth learning.   As I gear up to embrace the twists and turns of a new coaching platform, CoachAccountable, I invite you to consider your own growth processes.    From the messy in-betweens of setting up new eating routine to the thrill of newfound speed and success in life and business, this episode is a raw reflection on the necessity of patience and the rewards of embracing change.    Whether you're restructuring your business systems or leveling up your life habits, there's a shared experience in these stories—a roadmap through the messy and yet rewarding landscape of personal and professional revolution.    Text Me Your Thoughts and IdeasSupport the Show. Brought to you by Angela Shurina EXECUTIVE HEALTH AND OPTIMAL PERFORMANCE COACH Change in days - not in years!

In this episode, Dani Hao, the founder of Spark Marketing discusses community building for fast-growing startups like Mutiny, Lumen5, Procurify, and Rippling. She emphasizes the shift from traditional media to the importance of building trust through owned communities. She recounts the success of creating an invite-only community for Mutiny called M2, zfor mid-career marketers, focusing on quality over quantity and leveraging this community for driving millions of dollars in pipeline from target accounts. Danny also shares strategies for measuring community engagement and conversion into business opportunities, underlining the importance of quality interactions over sheer numbers. Dani shares advice for marketers considering building a community and tactics to drive demand generation and account based marketing with your community.zIf you're aiming to cultivate a brand community or amplify your account-based marketing efforts, Dani's practical advice on assessing demand and blending digital spaces with live events is invaluable. This episode is your roadmap to creating marketing communities that not only resonate but also deliver measurable success.00:25 Dani's Journey into Community Building01:09 The Essence of Building a Community for Companies02:16 Case Study: Building a Community for Modern Marketers05:31 Measuring Success in Community Building12:08 Advice for Marketers Considering Community Creation

Are you a busy business owner struggling to find time for marketing? Don't worry, you're not alone. Many business owners find it challenging to prioritise marketing amidst their daily operations. But fear not, because I've got you covered. In this episode, I'll share with you five quick and effective marketing strategies that you can implement in just five minutes each day. These strategies are designed to help you make the most of those short bursts of time and create valuable marketing content for your business. Before we dive into the strategies, let's talk about the concept of five minute marketing. The idea behind it is to leverage those small pockets of time throughout your day and turn them into opportunities for marketing. While you may not be able to create a masterpiece in just five minutes, you can still accomplish a lot. Short-form videos, for example, are an excellent way to utilise these brief moments. Simply grab your phone, share a few tips and tricks related to your business, and voila! You have a valuable piece of marketing content. Now, let's get into the five minute marketing strategies: Research One of the best ways to make use of those five-minute time slots is by doing some research. There are several options for research in the realm of marketing. You can explore relevant hashtags, identify potential advertising opportunities, or search for guest posting prospects. One useful technique is to type in the website or keywords you want to target, along with phrases like "article submission" or "guest post," and see what comes up in the search results. Bookmark the sites that catch your interest and return to them later to submit your articles. Additionally, you can look for journalists seeking sources, explore platforms like SourceBottle, or join communities and meetups to promote your business. The best part is that most of these research activities can be done conveniently on your phone. Ask Questions Questions are a powerful tool for engaging with your audience and building your profile. Take advantage of those five-minute intervals to ask questions on various social media platforms, such as Facebook groups, your own pages/profiles, YouTube shorts, or Instagram reels. You can even tap into the collaboration features available on Instagram to collaborate with others in creating posts and stories. Be sure to come back later to answer those questions in another five-minute time slot. Engaging with your audience and showing a genuine interest in their opinions can foster meaningful connections and improve your online presence. Check Your Profiles Taking a few minutes to review your social media profiles is essential. Ensure that your website link is up to date and that your profiles accurately reflect what you and your business are all about. You don't want to miss out on any potential opportunities because of outdated or incomplete profiles. Pay attention to your description, contact links, and profile/header images. Social media platforms often change their formatting, so make sure your images still look appropriate. By regularly maintaining your profiles, you present yourself professionally and increase your chances of making a strong impression on potential customers. Social Media Programming This five minute marketing strategy involves using tools like Meta Business Suite, TikTok, Meet Edgar, Later, Missing Letter, or Metricool to schedule your social media posts in advance. By dedicating a specific time slot to program your posts, you can create a consistent flow of content without constantly having to think about it. These tools offer features such as batch creation and variations, allowing you to save time and keep your platforms active and engaging. For instance, you can connect your blog's RSS feed to platforms like Missing Letter and Meet Edgar to automatically share your blog posts with customized variations across your social media channels. Convert Blog Posts into Videos: If you have a well-performing blog post, especially one that ranks well on search engines, consider transforming it into a video using tools like Pictory or Lumen5. By utilising the text-to-video feature, you can repurpose your blog content and create a brand new piece of video content. Simply input the URL of your blog post, let the video tool work its magic, and in just five minutes, you'll have a new and engaging form of content to share. Video content is highly engaging and can help you reach a wider audience. In conclusion, these five-minute marketing strategies are designed to help busy business owners like you make the most of their limited time. By incorporating these strategies into your daily routine, you can consistently produce valuable marketing content and stay connected with your audience. So, embrace those short bursts of time and start implementing these strategies today. Remember, small steps can add up to significant marketing results! I hope you found these five-minute marketing tips helpful. Let me know which one is your favourite and if you have any other strategies to add to the mix. Highlights [00:00:00] The time constraints business owners face [00:00:36] The challenge of finding time for marketing amidst daily business operations [00:00:56] What is the Five-Minute Marketing? [00:01:08] Bonus Tip: How to use short-form video for quick and impactful marketing content creation [00:01:43] Finding Five-Minute Slots: How to identify short breaks in the day for marketing activities [00:01:55] Research [00:02:58] Asking Questions [00:03:39] Checking Profiles [00:04:42] Social Media Programming [00:05:17] Repurposing Blog Content [00:05:50] The importance of impactful marketing in business Resources Mentioned in the Podcast 5 Minute Marketing Deck https://www.enevergroup.com.au/product/marketing-deck-5-minute-marketing-ideas  MissingLettr https://snip.ly/missinglettr  Meet Edgar https://snip.ly/meetedgar  Pictory https://snip.ly/pictoryvideo Lumen5 https://snip.ly/lumen5 

In this episode of the ADHD Fempreneur Podcast, Kerry Fitzgibbon explores the world of digital tools and apps to streamline ADHD business operations. She shares her favorite organizational and project management apps like Google Drive and Basecamp, highlighting their benefits for the ADHD brain. Kerry also discusses the power of video marketing and recommends tools like CapCut, Lumen5, and Heygen for creating engaging videos. She delves into the realm of AI tools like ChatGPT and AIPRM, which can generate video scripts and prompts for content creation. Additionally, Kerry emphasizes the importance of follow-up and suggests tools like ManyChat and Contact Owl (Go High Level) for effective email and SMS marketing. She concludes by encouraging listeners to embrace automation with tools like Zapier. Kerry wouldn't have gotten to where she is today without incorporating these tools in the process, she knows these tools and resources can help other ADHD Fempreneurs amplify their productivity and success, so if this episode helps you, we encourage you to share it with anyone you think might find it useful as well!Ready to stop wasting time on FB Ads and leverage AI to simplify it for you? Join Kerry's FREE one day online workshop: https://totalfbsuccess.com/Follow Kerryhttps://www.instagram.com/kerry.fitzgibbon/?hl=enhttps://www.tiktok.com/@adhd.fempreneur?lang=enhttps://www.facebook.com/adhdfempreneur/https://youtube.com/@ADHDFempreneur?si=E8tSpld-ashiGua7Work with Kerry https://adhdfempreneur.com/https://socialmediaplusone.com/TimestampsTimestamps[00:00:00] Intro.[00:01:12] ADHD business tools[00:02:00] Organisation/ Project Management Apps [00:06:45] Capturing Creative Ideas [00:08:37] Video tools made easy [00:21:00] AI Tools [00:25:44] Autoresponders Tools mentioned:AIPRM: https://www.aiprm.com/ Base Camp: https://basecamp.com/Camtasia:https://www.techsmith.com/camtasia.htmlCanva: https://www.canva.com/CapCut: https://www.capcut.com/ChatGPT: https://chat.openai.com/Evernote: https://evernote.com/Fiverr: https://www.fiverr.com/Heygen: https://www.heygen.com/G-Drive: https://www.google.com.au/ Loom: https://www.loom.com/Lumen5:https://lumen5.com/Screen Flow: https://apps.apple.com/no/app/screenflow-10/id1568414480?mt=12ScribeHow: https://scribehow.com/Upwork: https://www.upwork.com/Voice RecorderZapier: https://zapier.com/Zoom: https://us02web.zoom.us/

If you're not using a video-heavy content marketing strategy, ask yourself why. It definitely shouldn't be about cost, because that's steadily decreased over the last two decades as video marketing has been on the rise. Now we're at a point where video is king, and any content marketers who haven't adopted it as part of their content strategy are missing out big time. But what does it really take to adopt a video-first mindset? And is it enough on its own? Chris Kopech, the go-to Video Guy and proud Lumen5 customer, shares his insights into why even challenging economic environments needn't be a death knell for B2B marketers, so long as there's a smart, well-executed strategy behind video-based content creation. Check the new and improved Supercharge on the video version of this episode to see our new look on Youtube. No time in the day? We have a TLDR blog highlighting the takeaways and need to knows. ABOUT THIS PODCAST Supercharge Marketing is your podcast for all things B2B marketing! Be a fly on our wall and listen as our host Pius Chan chats with experts from all marketing backgrounds. We dive deep into purposeful content that drives revenue, establishes your brand, and puts marketing at the top. This podcast was created by marketers, for marketers. So, kick back, relax, and let's dive into the world of marketing together! BROUGHT TO YOU BY LUMEN5 Lumen5's AI video creator makes it easy for anyone to create highly engaging video content in minutes. Choose from hundreds of themed templates and use our AI tools to kickstart your creativity and make videos for content marketing, thought leadership, and brand awareness in a snap.

AI tools like ChatGPT are being used in various industries, including marketing and learning. In this episode of the Learning While Working podcast, we are joined by Lynne McNamee to explore the fascinating and evolving world of AI tools for content creation. Robin and Lynne unpack how the quality of the generated content varies, applications of ChatGPT in L&D work, and why privacy and data sources are also limitations for generative AI tools.About  Lynne McNameeLynne is a creative and strategic thinker who leverages data and technology to lead innovative organisations to measurable results through inbound, social, content, video and traditional marketing. She is the president of Lone Armadillo Marketing Agency, where she has managed marketing campaigns for companies such as Avis, HP, and Bank of America. She was cited by The New York Times for innovations in marketing.Key takeaways:Ways to leverage ChatGPT for marketing: Lynne shares how she uses ChatGPT in her work, specifically in writing copy for blog posts and websites. It's important to understand the search engine interface and user intent to generate effective content, to align with SEO strategies. Be aware of the language AI generates, as tools like ChatGPT tends to provide overly literal keywords, which can result in keyword stuffing and impact your SEO score negatively. Try out some other key AI tools, like Lumen5 and SonixAI. Lynne has been using these for tasks in video creation and transcription. She also reflects on why ChatGPT has gained the most attention compared to other tools, which is due to social proof and practical applications. Segmented time stamps:(00:00) The changing nature of marketing work (01:25) How Lynne is using ChatGPT on a daily basis(02:51) Lynne's process of writing a blog post with the help of AI(03:42) Considering SEO when using AI generated content(06:25) The impact of quality from using ChatGPT(08:12) Training AI to write learning material(12:43) Some of the weaknesses of using a tool like ChatGPT (19:28) Why has ChatGPT gained so much attention and widespread adoption?(20:38) Lynne's main bit of advice around using AI at the momentLinks from the podcast Connect with Lynne on LinkedInLone Armadillo Marketing Agency's WebsiteListen to Using learning campaigns to effectively drive behaviour change with Lynne McNameeCheck out Lumen5Try out Sonix AI  

Leveraging the power of data is the secret weapon for success. From achieving executive-level buy-in to driving pipeline and attribution, data-driven marketing has the power to elevate and rapidly grow both your marketing function and your organization.  Stephen Midgley, Invafresh's Vice President of Marketing, fosters a two-decade-long career delivering on increased brand awareness, pipeline attribution, and accelerated growth. His approach is founded on marketing attribution, data, and facilitating productive and compelling discussions with C-suite and Sales teams alike to initiate a cohesive strategy that drives revenue.  “If you can speak to the data points, it really helps clarify your thinking,” he says. “It really gives you a sense of authority that marketing knows what they're doing.” From the best time to speak to your customers, to best practices for a more objective approach to marketing, this episode of Supercharge Marketing focuses on how marketers can leverage data as the currency for growth and alignment across your organization. Join us to learn: How to use data to show pipeline attribution and justify budgetWhy marketers should create assets based on the needs of the sales team How to best implement new technology to support data-driven decision making Don't have all the time in the world? Check out the TLDR version on our blog. Enjoyed this conversation? New episode every month! Hit subscribe so you never miss an episode, and follow Lumen5 on LinkedIn for future updates! #SuperchargePodcast About Stephen: Stephen is a strategic business leader with broad functional and organizational experience in marketing. With over 20 years' experience leading initiatives that deliver increased brand awareness, generate pipeline, and accelerate revenue growth, Stephen has a proven track record for identifying opportunities for process improvement and crafting innovative solutions. Connect with Stephen here. About This Series: The Supercharge Marketing series is for B2B Marketers who believe in the power of brand and storytelling. Featuring no-B.S. conversations from marketing experts who dare to do things differently, this series will leave you feeling inspired and ready to amplify your marketing strategy to thrive and stand out in the rapidly evolving world of marketing. About Lumen5: This podcast is brought to you by Lumen5, a video creator made by marketers, for marketers. Used by thousands of businesses, Lumen5 makes it easy to make videos for content marketing, thought leadership, and brand awareness in a snap. Supercharge your content strategy today. Try Lumen5 for free or use code SUPERCHARGE10 for 10% off our annual plans forever!

Ultra targeted content engages audiences better–but growing a global brand with a small marketing team means that it needs to be balanced with the art of repurposing without sacrificing quality. Cheryl Martel knows this firsthand. As the Global Head of Content for leadership advisory and executive recruiting firm Egon Zehnder, Cheryl is a longtime storyteller and one of a two-person content marketing team. With audiences all over the world, she's had to balance a narrow focus on expert-level topics that resonate with her audience, while developing repurposing skills that allow her team to grow a healthy presence across channels. “I would rather hit with a small percentage of people and have those people engage, versus [putting] it out to the masses and it didn't really land for anybody because it wasn't targeted enough. And so that's usually a big part of the conversation: Let's figure out the audience.” Listen to this episode to learn: How smaller audiences can be key to targeted growthHow a video strategy goes a long way in your repurposing effortsWhy extending your content's shelf life is key to growth marketingHow to use industry experts to speak to a more senior audience Don't have all the time in the world? Check out our TLDR version on our blog. Enjoyed this conversation? New episode every month! Hit subscribe so you never miss an episode, and follow Lumen5 on LinkedIn for future updates! #SuperchargePodcast About Cheryl: Cheryl Martel is the Global Head of Content for Egon Zehnder, a leadership advisory and executive recruiting firm. She knows firsthand that growing a global brand with a small marketing team is all about the balance between the art of repurposing and content quality. With audiences all over the world, Cheryl works to to balance a narrow focus on expert-level topics that resonate with her audience, allowing her team to grow a healthy presence across channels. Connect with Cheryl here. About This Series: The Supercharge Marketing series is for B2B Marketers who believe in the power of brand and storytelling. Featuring no-B.S. conversations from marketing experts who dare to do things differently, this series will leave you feeling inspired and ready to amplify your marketing strategy to thrive and stand out in the rapidly evolving world of marketing. About Lumen5: This podcast is brought to you by Lumen5, a video creator made by marketers, for marketers. Used by thousands of businesses, Lumen5 makes it easy to make videos for content marketing, thought leadership, and brand awareness in a snap. Supercharge your content strategy today. Try Lumen5 for free or use code SUPERCHARGE10 for 10% off our annual plans forever!

Executive buy-in and a strategic content program are the magic ingredients for driving growth. Ten Speed Co-Founder and CEO Nate Turner built the inbound engine that scaled Sprout Social to $100m ARR, and now consults for companies like Help Scout, Zylo, Hologram and Popular Pays. In this episode, he shares his strategies for B2B marketers and how to best utilize content for successful growth marketing: sometimes, the best course of action is to not to create new content. “How do you have the foundation, the technical, the systems, the team… all the way through to measurement and knowing where to invest and becoming part of a bigger, bigger brand?” Listen to this episode to learn:  Why executive buy-in can be more important than the content itselfWhy content decay is such a big problem and what to do about itHow to identify and spend more time engaging on the platforms you should use Don't have all the time in the world? Check out our TLDR version on our blog. Enjoyed this conversation? New episode every month! Hit subscribe so you never miss an episode, and follow Lumen5 on LinkedIn for future updates! #SuperchargePodcast About Nate: Nate Turner is the co-founder and CEO of Ten Speed - a content marketing & SEO agency for SaaS companies. Prior to starting Ten Speed in 2020, Nate spent 9 years at Sprout Social building and scaling the inbound engine to $100m ARR and consulted for companies like Help Scout, Zylo, Hologram & Popular Pays. Connect with Nate here. About This Podcast: The Supercharge Marketing podcast is for B2B Marketers who believe in the power of brand and storytelling. Featuring no-B.S. conversations from marketing experts who dare to do things differently, this podcast will leave you feeling inspired and ready to amplify your marketing strategy to thrive and stand out in the rapidly evolving world of marketing. About Lumen5: This podcast is brought to you by Lumen5, a video creator made by marketers, for marketers. Used by thousands of businesses, Lumen5 makes it easy to make videos for content marketing, thought leadership, and brand awareness in a snap. Supercharge your content strategy today. Try Lumen5 for free or use code SUPERCHARGE10 for 10% off our annual plans forever!

AI tools like ChatGPT exploded in popularity, but as the hype begins to fade, many B2B marketers are left wondering if it fits into their workflow–or if it needs to be used at all.  First, we have to make sure we're asking the right questions and looking at AI in the right light. Lumen5 co-founders Chris Bowal and Michael Cheng have been working on AI tools for businesses since 2017, and they dive into these new developments to help us understand the role that AI tools can play for forward-thinking marketers and companies.  “I think a very common question that we're hearing nowadays is “I don't want to fall behind. How can we incorporate AI into our business?" And I actually think that is perhaps the wrong question to ask." Key discussions covered in this episode include: What the future of marketing roles may look like with AI in the pictureHow to shift your thinking around AI: from risk to strategic and creative assetThe importance of putting guardrails in place for your AI tools Don't have all the time in the world? Check out our TLDR version on our blog. Enjoyed this conversation? New episode every month! Hit subscribe so you never miss an episode, and follow Lumen5 on LinkedIn for future updates! #SuperchargePodcast About Chris: The co-founder and Head of Product at Lumen5, Chris focuses on how design, automation, and user experience can work together to create next generation tools for video storytelling. He has led product teams tackling complex problems for over 10 years and enjoys out-of-the-box thinking. Connect with Chris here. About Mike: A serial entrepreneur, Mike is the CEO and Co-founder of Lumen5, a revolutionary online video creation platform with over 1M users. Built upon the goal of democratizing video, Lumen5 has scaled rapidly and has been named one of Canada's top 100 fastest-growing companies. Connect with Mike here. About This Podcast: The Supercharge Marketing podcast is for B2B Marketers who believe in the power of brand and storytelling. Featuring no-B.S. conversations from marketing experts who dare to do things differently, this podcast will leave you feeling inspired and ready to amplify your marketing strategy to thrive and stand out in the rapidly evolving world of marketing. About Lumen5: This podcast is brought to you by Lumen5, a video creator made by marketers, for marketers. Used by thousands of businesses, Lumen5 makes it easy to make videos for content marketing, thought leadership, and brand awareness in a snap. Supercharge your content strategy today. Try Lumen5 for free or use code SUPERCHARGE10 for 10% off our annual plans forever!

When you're facing a recession, the last thing on your mind is what opportunities lie ahead. Instead, you're probably thinking about how to simply stay alive. But Pius Chan, Head of Growth at Lumen5, believes marketers are uniquely positioned to thrive. “How do we get that runway? How do we earn enough revenue to do the things we want to do? In times like this, marketers need to become revenue generators,” he says in this episode of Supercharge Marketing. Pius knows there are challenges ahead, but he believes the best way to thrive in uncertainty is to tell different stories. Listen to this episode to learn:  How to reposition marketing strategies in a time of great change and uncertaintyHow you should approach content creation and repurposingHow the best marketers use AI tools most effectively Don't have all the time in the world? Check out our TLDR version on our blog. Enjoyed this conversation? New episode every month! Hit subscribe so you never miss an episode, and follow Lumen5 on LinkedIn for future updates! #SuperchargePodcast About Pius: The Head of Growth at Lumen5, Pius manages the go-to-market strategy and GTM teams: Marketing, Sales, and Customer Experience. His experience of 20+ years in B2B tech makes him well-versed in the holistic understanding of the buyer's journey: from lead to loyalty and from awareness to advocacy. Connect with Pius here. About This Podcast: The Supercharge Marketing podcast is for B2B Marketers who believe in the power of brand and storytelling. Featuring no-B.S. conversations from marketing experts who dare to do things differently, this podcast will leave you feeling inspired and ready to amplify your marketing strategy to thrive and stand out in the rapidly evolving world of marketing. About Lumen5: This podcast is brought to you by Lumen5, a video creator made by marketers, for marketers. Easily make videos for content marketing, thought leadership, and brand awareness in a snap. Used by thousands of businesses, supercharge your content strategy today. Try Lumen5 for free or use code SUPERCHARGE10 for 10% off our annual plans forever!

This episode features the lovely Sneha Padavala. Sneha is the B2B Content Marketer at Prommt.  She talks about her experience with her previous print media career and how it helps her content creation work. She starts by talking above the different levels of content giving the example of people new to the brand getting Elevator pitch-like content. She explains a lot of their content is in the form of whitepapers and blog content. She gives a successful content example about a sports hospitality content campaign she was part of for a Premier League team. She talks about how they developed content journeys for the decision-makers via their job titles. She also breaks down her whitepaper infographics content using Figma explaining it's a bit higher of a level than canva. For videos, she uses Lumen5 which is an AI video software. Beyond is also used and then Hubspot for email marketing. Notion helps her organise her time with Miro slack. She goes into greater detail on Figma creating infographics and how her teams could all use the project at once. Sneha also discusses Lumen5 and how she establishes video campaigns on that platform.  Lastly, she discusses SkillShare which is a wonderful platform to upskill into. This episode is a great episode for anyone wanting to understand content creation at a high level.

Est-il possible de réaliser des vidéos sans se montrer à l'écran ? Bonne nouvelle, oui ! Bien que je te conseille fortement d'envisager des vidéos où l'on voit ton visage, tu peux en revanche en publier sans te filmer. Trois sites (parmi d'autres) te permettent de réaliser cette prouesse technique : - Lumen5 : https://christophetrain.fr/lumen5 - Animoto : https://animoto.com/ref/Christophe-397d10309 - Canva : https://www.canva.com Pour alimenter tes vidéos, tu peux aller piocher les visuels, souvent gratuits, depuis ces sites: - https://www.pixabay.com - https://www.unsplash.com - Et encore https://www.canva.com Bonne écoute ! Et je te recommande mon livre sur "Le Marketing Vidéo". Clique ici: https://www.matricemarketing.fr --------------------------------------------------------- ✅  Rejoins la communauté des Néo Vidéo Marketeurs: - Facebook : https://www.facebook.com/groups/1489934154397998 - Telegram : https://t.me/+U8SsbR0AkMI6i14t ---------------------------------------------------------

In every crisis lies an opportunity for those who can adapt. Identification of risks, scenario planning and watching for early warning signs are approaches all marketers can take, regardless of circumstance.  As an independent board director of both public and private companies with no fewer than four different successful IPOs under her belt, Carol Meyers is the go-to for triple-digit revenue growth and billions in investor returns. Her industry-spanning consultancy and advisory services make her the ideal person to quiz on top marketing, planning and sales strategies. Sneak Peek: “You have to try to help people to go back to the data, which means you need to really understand your customer, your results, and how those two things connect together so that you can show people — even if they disagree with something that marketing is doing — why you're doing it, and why that makes sense from the customer's point of view. If you can help people get back to the customer's point of view (versus their own personal point of view), it really, really helps.” Key discussions covered in this episode include: How marketers are often the tip of the spear on new strategiesWhat to do to adjust your marketing strategy in times of big changeWhy MQLs aren't everything and what marketers should focus on instead Don't have all the time in the world, but still want great insights? Check out our TLDR version on our blog. Enjoyed this conversation? New episode every 3 weeks! Hit subscribe so you never miss an episode, and follow Lumen5 on LinkedIn for future updates! #SuperchargePodcast About Carol: An independent board director for public and private companies, CMO and go-to-market coach, Carol also coaches CEOs and C-suite executives in IPOs, acquisitions, strategic planning, sales strategy and more. Connect with Carol here. About This Podcast: The Supercharge Marketing podcast is for B2B Marketers who believe in the power of brand and storytelling. Featuring no-B.S. conversations from marketing experts who dare to do things differently, this podcast will leave you feeling inspired and ready to amplify your marketing strategy to thrive and stand out in the rapidly evolving world of marketing. About Lumen5: This podcast is brought to you by Lumen5, a video creator made by marketers, for marketers. Easily make videos for content marketing, thought leadership, and brand awareness in a snap. Used by thousands of businesses, supercharge your content strategy today.

In a world where every startup is using innovative technology to disrupt the status quo, how can you ensure that your idea stands above the rest? Josh Lowman believes that the answer to cutting through the noise lies in category design and creation.  As founder of Gold Front, a San Francisco based category design studio, Josh has worked with over 40 C-suite executives and their teams to create new categories and market them to their customers.  Sneak peek: “To me, the definition of something that's disruptive is, it's categorically different,” says Josh. He argues that if you aren't creating a new category of solutions that can solve unique customer needs, you may be leaving critical opportunities (and dollars) on the table. Category design goes beyond product positioning; it's a North Star that executives can lean on “to animate and lead their entire company.” It's the core DNA of the business and requires company-wide support — from product to marketing to sales — in order to succeed.  Key discussions covered in this episode include: How to create a category in three stepsHow to market your category and convert customersCommon mistakes to avoid when creating a category3 key questions you need to ask when creating your categoryWhy category creation does not equal product positioningHow to weave your category story into your brand strategy Don't have all the time in the world? Check out our TLDR version on our blog. Enjoyed this conversation? New episode every 3 weeks! Hit subscribe so you never miss an episode, and follow Lumen5 on LinkedIn for future updates! #SuperchargePodcast About Josh: Josh Lowman is the Founder and CEO of Gold Front. As founder of Gold Front, a San Francisco based category design studio, Josh has worked with over 40 C-suite executives and their teams to create new categories and market them to their customers. Connect with Josh here. About This Podcast: The Supercharge Marketing podcast is for B2B Marketers who believe in the power of brand and storytelling. Featuring no-B.S. conversations from marketing experts who dare to do things differently, this podcast will leave you feeling inspired and ready to amplify your marketing strategy to thrive and stand out in the rapidly evolving world of marketing. About Lumen5: This podcast is brought to you by Lumen5, a video creator made by marketers, for marketers. Easily make videos for content marketing, thought leadership, and brand awareness in a snap. Used by thousands of businesses, supercharge your content strategy today. Use code SUPERCHARGE to get 20% off your first 3 months.

Unlike most B2B SaaS companies, Later doesn't rely on its sales team to drive revenue. In fact, it doesn't even have a sales team. Instead, Later closes deals using a highly effective content strategy that aims to provide users with the right content through each step of the buyer journey.  Later's former editorial lead, Jill Warren, joins us to dive deep into how she and her team built a content marketing engine that attracts over 2 million sessions per month to the Later blog. Her secret? Connecting content strategy with social media savvy.  Sneak peek:  "You have to take that leap of faith, that if I invest in my community enough, build a brand personality and develop that element of loyalty and trust, the revenue will come […] It's hard to do but if you don't do it, then you're ultimately going to be running behind and eventually you'll get overtaken by people who are willing to innovate and take that risk." - Jill Warren Key discussions covered in this episode include: How to create revenue-generating contentBest practices for repurposing content across different social channelsHow to build a loyal social community around your productWhy dedicating time to your freelance contributors is always worth itWhy you shouldn't let your competitors keep you from getting creative on social mediaHow to create fresh content for each social channelHow B2B companies can learn from their B2C counterparts and focus on the human aspect of social media. Don't have all the time in the world, but still want great insights? Check out our TLDR version on our blog. Enjoyed this conversation? New episode every 3 weeks! Hit subscribe so you never miss an episode, and follow Lumen5 on LinkedIn for future updates! #SuperchargePodcast About Jill: Jill Warren was the former Editorial Manager of Content Marketing at Later, an all-in-one social media management and scheduling tool. She managed Later's content marketing hub, specialising in social media trends and growth tips for social media managers, creators and influencers, and small business owners. Connect with Jill here. About This Podcast: The Supercharge Marketing podcast is for B2B Marketers who believe in the power of brand and storytelling. Featuring no-B.S. conversations from marketing experts who dare to do things differently, this podcast will leave you feeling inspired and ready to amplify your marketing strategy to thrive and stand out in the rapidly evolving world of marketing. About Lumen5: This podcast is brought to you by Lumen5, a video creator made by marketers, for marketers. Easily make videos for content marketing, thought leadership, and brand awareness in a snap. Used by thousands of businesses, supercharge your content strategy today. Use code SUPERCHARGE to get 20% off your first 3 months.

James Mulvany is an endless resource about all things podcasting. As Founder of podcast.co and matchmaker.fm, two platforms designed to maximize the success of podcasts, we've lured him into sharing all the tips and tricks of succeeding in the B2B podcasting world. Sneak peek: "It's a case of identifying your market, trying to reach people who are maybe looking for a solution to a problem, or identifying some of the common pain points or the common questions that your customers have, and trying to solve them in an informative and entertaining way." - James Mulvany Key discussions covered in this episode include: How to successfully position yourself in the B2B podcast space and stand out amongst competitorsCreative examples of B2B companies who have successfully launched podcastsThe importance of building a podcast strategy and some principles and practices to followMeasuring the success of a podcast and how to tie that to the overall company goalsThe benefits of being a guest on external podcasts and how to position yourself as a thought leader Enjoyed this conversation? New episode every 3 weeks! Hit subscribe so you never miss an episode, and follow Lumen5 on LinkedIn for future updates! #SuperchargePodcast About James: James Mulvany is a successful entrepreneur based in Manchester, UK. Over the past 10 years, he has built multiple internet companies - primarily in the audio space. His current portfolio include; Podcast.co, MatchMaker.fm & Radio.co and he recently launched a full-service agency, Cue Podcasts, to provide podcast production and live audio solutions for brands. Connect with James here. About This Podcast: The Supercharge Marketing podcast is for B2B Marketers who believe in the power of brand and storytelling. Featuring no-B.S. conversations from marketing experts who dare to do things differently, this podcast will leave you feeling inspired and ready to amplify your marketing strategy to thrive and stand out in the rapidly evolving world of marketing. About Lumen5: This podcast is brought to you by Lumen5, a video creator made by marketers, for marketers. Easily make videos for content marketing, thought leadership, and brand awareness in a snap. Used by thousands of businesses, supercharge your content strategy today. Use code SUPERCHARGE to get 20% off your first 3 months. To read the transcript for this episode, click here.

In the B2B marketing world, organizations that harness the power of thought leadership can leverage this to drive their business forward. However, building a thought leadership brand can be daunting. Enter Mark Raffan, a highly successful serial entrepreneur and lover of marketing, negotiation and thought leadership. Having coached executives and teams in some of the largest companies in the world, Mark shares some advice on how to get started, as well as some hot takes on some of the things you can do to get it right. Sneak peek: "For anyone who's thinking about developing a thought leadership brand, I want you to start by thinking about the one thing in your industry that you would chop down with a sword. Then start to think about why you feel that way and what the logic behind it is. Then start thinking about the kind of content that you can build off of this." - Mark Raffan Key discussions covered in this episode include: The definition of thought leadership and how B2B companies can build thought leaders to help amplify their brandHow to successfully distribute content via social media marketing, and some specific examples that you can get started onTips and tricks on what to avoid and lean into, and how to stand out without being too controversialNegotiation as a long-lost cousin of marketing, and how some of the principles overlap Enjoyed this conversation? New episode every 3 weeks! Hit subscribe so you never miss an episode, and follow Lumen5 on LinkedIn for future updates! #SuperchargePodcast About Mark: Mark is a serial entrepreneur and lover of marketing and thought leadership. Mark is an expert in negotiation, influence, and persuasion. He has coached executives and teams in some of the largest companies in the world, such as Zendesk, Nike, Citi Bank, The Sasha Group, Salesforce, The US Army, LinkedIn, and Humana. Mark has been featured in Entrepreneur, Forbes, Thrive Global, Supply and Demand Chain Executive Magazine (as a 2019 pro-to-know), and has appeared on dozens of podcasts, including Make it Happen Mondays, The Brutal Truth About Sales, and The Insider's Guide to Finance. About This Podcast: The Supercharge Marketing podcast is for B2B Marketers who believe in the power of brand and storytelling. Featuring no-B.S. conversations from marketing experts who dare to do things differently, this podcast will leave you feeling inspired and ready to amplify your marketing strategy to thrive and stand out in the rapidly evolving world of marketing. About Lumen5: This podcast is brought to you by Lumen5, a video creator made by marketers, for marketers. Easily make videos for content marketing, thought leadership, and brand awareness in a snap. Used by thousands of businesses, supercharge your content strategy today. Use code SUPERCHARGE to get 20% off your first 3 months. To read the transcript for this episode, click here.

Mike Cheng is the CEO and co-founder of the online video creation platform Lumen5. He joins Lyndsay to discuss the evolution of content, why podcasters shouldn't ignore video, and how they can leverage the medium and platform in the best possible way.

Hi, and a warm welcome to The Elevate Business Podcast. Both myself, Ange MacCabe and Scott Rust, are your hosts. We have the pleasure of introducing you to Mike Cheng, who is the CEO and co-founder of Lumen5.Mike started Lumen5 with a vision to democratize video creation so that anyone can quickly produce engaging video content without prior video editing experience. Lumen5 has seen rapid growth in recent years and was featured on the Globe and Mail's 2021 list of top 100 fastest growing companies in Canada.https://lumen5.com

With the proliferation of video editing apps that offer quick editing services of user-generated content to social media platforms, creating and sharing videos has never been easier and faster. But can the same convenience be expected for professional videos meant for business? Are we compromising quality for speed to satisfy the algorithm? Welcome to ‘Video Made Simple' video podcast featuring marketers, entrepreneurs & clients who take the mystery out of video and break through the monotony of day-to-day communication. In this episode, Chris Schwager (Video Marketer from Ridge Films) is joined by Michael Cheng (CEO and Co-founder of Lumen5) and talks about how their online video creation platform for business is marrying technology and creativity by helming the editing process with artificial intelligence. Learn how AI works in this creative space, and how you can leverage technology in your video marketing campaign. FOLLOW MICHAEL CHENG or check out his WEBSITE DIY VIDEO PROGRAM Create your own videos with a push of a button ASK YOUR QUESTION

 What has you feeling overwhelmed? Let us help you solve the mystery of video marketing CONVINCE YOUR BOSS Download our guide to help decision makers understand the importance of video marketing their business. THE POWER OF VIDEO MARKETING View on demand in 60-minutes. 7 lessons to kickstart your video marketing journey.

When you think about influencer marketing, the B2B space probably doesn't come to mind. Most B2B marketers wouldn't consider using an influencer in their campaigns. Dani Hao points out that just because you're in the B2B space doesn't mean you're selling to businesses. You're selling to people within a business. People that have names, personalities, and interests. That's why Dani firmly believes that avoiding using influencers as part of your marketing strategy is a mistake. In this episode of The Content Callout Podcast, she shares why B2B brands should collaborate with influencers and lays out some best practices.Dani is a startup marketing coach, speaker, and B2B marketing podcaster, whose mission is to help brands build authenticity and trust through content and community. Outline of This Episode[1:18] Dani's three rapid-fire tactics[2:46] How influencers can be used in B2B[7:46] How to build an influencer strategy[10:24] Content doesn't just mean written content[12:40] How to make your content last[15:20] How to connect with Dani HaoResources & People MentionedCheck out Lumen5 for FREEConnect with Dani HaoConnect with Dani on LinkedInThe Supercharge Marketing podcastThe Spend Culture podcastConnect With the Content Callout Teamhttps://ContentCallout.com Subscribe to CONTENT CALLOUT onApple Podcasts, Spotify, Google Podcasts

We're well into the 21st century, and yet technology still can be scary and overwhelming for many of us. Especially when we want to use technology to be creative in our marketing. This is a particular challenge in a culture that values video as a communication channel. After all, creating videos can seem like a huge project to take on. Thankfully, our guest, Michael Cheng, has a solution to make the entire process MUCH simple than you might think. Michael is the co-founder of Lumen5, an online video creation platform with over a million users worldwide. He started Lumen5 with a vision to democratize video creation so that anyone can easily produce engaging video content without prior video editing experience. Lumen5 has seen rapid growth in recent years and was featured on the Globe and Mail's 2021 list of top 100 fastest growing companies in Canada. Be sure to set up your free account today at lumen5.com

The days of detached, templated social media posts are over. Nick Bennett says it's all about creating digital experiences for B2B prospects and letting your personality come through online. As Director of Field, Community, and Partner Marketing at Alyce — an AI-powered gift-giving platform — he's paving the way for a new generation of field marketers.  No longer solely event-driven, field marketing is now about working cross-functionally with sales, finance, and ops to help drive revenue — essentially,“full-stack marketing.” Listen to this episode to learn:  how to build a sales-focused ABM strategy that incorporates digital, creative, and eventswhy the follow-up to a marketing gift is crucialhow leaning on your passions can drive your personal brand Episode Summary:  The days of detached, templated social media posts and handing out brochures at conferences are over. Nick Bennett says it's all about creating digital experiences for B2B prospects and letting your personality come through online. “It's about creating an experience for someone to get to know them as a human. Whether they need that product today or three quarters from now, they're going to keep you in mind because you didn't just try to pitch them.” As Director of Field, Community, and Partner Marketing at Alyce, an AI-powered gift-giving platform. The team at Alyce believes that sending exactly the right gift is more impactful than the typical, impersonal touchpoints on which some marketing strategies rely. Alyce uses an algorithm to discover exactly the type of gift a prospect would be most likely to enjoy based on their public-facing social profiles. Using the power of personalized gifting, Nick is paving the way for a new generation of field marketers who work cross-functionally with sales, finance, and ops to help drive revenue. He calls this approach “full-stack marketing.” In this episode of Supercharge Marketing, Nick and Lumen5's Dani Hao discuss the shift from event-driven to experience-driven field marketing. He shares practical tips for creating an experience in a digital world, why having a personal brand on LinkedIn is the best way to convert, and how to increase click-through rates on sales prospecting gifts by as much as 35%. He also reveals his biggest campaign failure.  In this episode, you'll get inspired to start sending gifts and building your personal brand so you can go from counting touchpoints to wowing prospects with unforgettable experiences.

How Video Marketing Can Drive Sales and Revenue ? How is Lumen5 democratizing video content generation? How has content marketing changed recently? What are the trends that you see? How can brands create a thought leadership strategy? How Thought Leadership Content Can Build Credibility and Drive Pipeline Michael answers the above questions and many more as he gives us fascinating insights on content marketing strategy, video marketing , thought leadership and his entrepreneurial journey. Michael (Mike) Cheng is the CEO and co-founder of Lumen5, an online video creation platform with over 800,000 users worldwide. The vision of Lumen5 is to democratize video creation so that anyone can easily produce engaging video content without prior video editing experience. Please connect with Michael on Linkedin : https://www.linkedin.com/in/michaelhsc Visit his venture Lumen5 : https://lumen5.com/ Jagged with Jasravee is facilitated by Jasravee Kaur Chandra, Director- Brand Building, Research & Innovation at Master Sun, Consulting Brand of Adiva L Pvt. Ltd. Jasravee has over 20 years experience as a Strategic Brand Builder,Communications Leader and Entrepreneur. Please connect with Jasravee on Linkedin at https://www.linkedin.com/in/jasravee/ Email Jasravee at jasravee@theadiva.com 0:00 Preview & Introduction to Michael 1:35 Democratizing content with Lumen5 3:53 Magic of video content & impact of storytelling on brand building 
8:15 Characteristics of an effective video 10:41 Repurposing long form content 
 13:25 Thought leadership and content management 15:59 Integration & Consistency across channels critical to brand building 19:50 : Crystal ball gazing- video content in 2030 22:53 Lumen5 value proposition and use case - blog to video 
 26:01 Key lessons as a serious entrepreneur 
 31:13 Talent Show by Michael 
 32:37 Rapid Fire - Personally Speaking with Michael 
 34:30 Connect with Michael Michael talks about Why The Blog is Dead. He also talks of an interesting way to create a content repurposing strategy using the aspects of this videocast. He also talks about content marketing and how content marketing has hanged recently and what are the trends that he sees. He also delves upon how brands can create a thought leadership strategy and how does that differ from content marketing. Michael also talks about Lumen5, what it does, along with how someone can get started making videos on the platform. Micheal also gives his views on how this video content space looks set to evolve over the next ten years, and we dive into the future of VR, and VR social media. Michael shares some of the challenges involved in a company that grows so fast, along with his experiences as a founder and any lessons he learned along the way. Follow Jagged with Jasravee on Social Media Facebook Page : https://www.facebook.com/jaggedwithjasravee Instagram : https://www.instagram.com/jagggedwithjasravee/ Podcast Page : https://anchor.fm/jagged-with-jasravee Youtube Page : https://www.youtube.com/c/jaggedwithjasravee Linktree : https://linktr.ee/jaggedwithjasravee Jagged with Jasravee, is an initiative of Master Sun, the Consulting Brand of Adiva Lifestyle Pvt Ltd. Please visit our blog at http://www.mastersun.in/ #contentmarketing #videomarketing #marketingvideos

Lumen5 has been a disruptor in the Online industry and now with increased competition, it is looking to cut the clutter and give it's community a more viable and sustainable video content creation solutions. In this episode of Social Buzz podcast, we talk to Dani Hao who is the Communication and Community Manager in Lumen5. Dani tells us how she is bringing about a change in LUMEN5's approach to Marketing and community building.    Dani is a marketing communications leader who has worked in both the B2C and B2B space and is passionate about building brands, community, and real connections.  Currently, she leads communications and community-building efforts at Lumen5, a Vancouver-based SaaS company that created an easy-to-use video maker for content marketers to scale and repurpose their content into eye-catching videos.  She believes more organizations should do marketing consciously, by creating campaigns that build trust, authenticity, and diversity. She combines her love of listening along with her love for content creation and teaching, where she believes thought leadership is the essence of finding your own opinion and amplifying it.  In her free time, Dani loves staying active and giving back to the community by mentoring upcoming marketers and university graduates. Questions asked:   1. How did you enter the world of B2B Marketing?  2. What does conscious marketing mean?  3. What do you think is the future of B2B content marketing?  4. How can one increase brand trust and engagement with content formats other than written content?  5. What is Lumen5 and whom do you serve?  6. How are you bringing about a change in Lumen5 and what are some new initiatives you are launching?    Join us as we travel through Dani's Digital marketing journey.     About Social Buzz e-Learning   Social Buzz e-Learning is the educational arm of Social Buzz that is headed by Ambuj Saxena, ex-MICA, and Dheeraj Agrawal, ex-BITS Pilani.  Social Buzz team has 10+ years of Digital Marketing experience between its core members and has planned and successfully executed campaigns revolving around Brand Management, Personal branding, Performance Marketing, Influencer Marketing, Online Event Management, and Online Reputation management for global and national brands. The team at Social Buzz is enthusiastic, full of ideas, and is growing at an envious pace!    If you are looking out for trying your hand at Digital Marketing or wish to get ROI from your Digital Marketing campaign, feel free to reach out:   Website: www.socialbuzz.org.in | Email: contact@socialbuzz.org.in or ambuj@socialbuzz.org.in |  Call us: +91 7042106011

The way we consume content is rapidly evolving and brands looking to get an edge over the competition must master video. Mike Cheng, CEO, and Co-founder of Lumen5, believes snappy, shareable content formats like bite-sized video snippets are sounding the death knell to the traditional blog. “It can be very daunting to think about how to build a successful video brand — that could take years — but it's one video at a time, and that's the answer to how you build a video content empire,” says Mike. In this episode of Supercharge Marketing, you'll learn: why video is set to dominate the marketing world the importance of finding out which content formats your customers prefer how you can make your brand stand out with powerful multimedia content

Content is King and engagement is queen. Interactive online content will always remain at the forefront of building an audience, answering key questions, and strengthening your reputation and brand. However, producing content is no longer enough if the audience doesn't engage. The way people consume content is changing and our audience relishes instant gratification and quick information. As a writer, currently writing, even I have to admit I love nothing more than a quick explainer video; engaging, visual, and straight to the point offering instant information and insight. Helping businesses boost their content strategy to support the way buyers consume and buy is Lumen5, a B2B video creation tool built by marketers for marketers. Dani Hao, communication and community manager offers us insights into the way content consumption is changing and how marketers have to adapt, test, and go beyond with their content strategy. Dani reminds us that people buy from people and investing in authentic and trust-building content is key to a business's success. For those who do like to slow it down with a bit of written content thanks for getting this far.

In episode #82, we discuss seven ways to create visuals faster so that you increase your marketing productivity. ADDITIONAL SHOW NOTES AND TRANSCRIPT: Messy Desk Podcast Episode #82 RESOURCES MENTIONED IN THIS EPISODE: Content Strategy from Scratch workbook Daily Achiever's Weekly Action Planner Oberlo - example of infographic repurposing Canva, Crello (now vistacreate) - animation Lumen5 - blog content to video Lately - blogs, videos, and podcasts into social media posts SocialStudio  - auto generated Instagram images with text and captions Headliner - podcast episodes into audio clips Go Social Content Club Healthinomics  Virality Content CONNECT WITH US:  MessyDeskPodcast.com  Contact Us TheresaCifali.com  Twitter @TheresaCifali  MeghanMonaghan.com  Twitter @MeghanMonaghan1  > FOLLOW US to get notified when a new episode and blog post launch.

Lumen5 co-founder Michael Cheng explains how the Vancouver based video creation app has grown to 1 million subscribers by producing the powerpoint of video, but also canny tips on using an end frame water mark to help their brand to go viral, but not before he spent many months producing videos for people in community groups online for free.  Lots to take in here both for anyone looking for a video creation tool but also any business owner building a brand through evangelist marketing.If you want to know how to get noticed this show is for you. I have interviews, tools, tips, everything that an entrepreneur could need in order to help their organization to get noticed for free. Thank you for joining me on the unnoticed show.Buzzsprout - Let's get your podcast launched! Start for FREEPlease rate the show here. Thank you for listening to this episode of the unnoticed to show. I hope that you've enjoyed. If you have, please do rate it on any of the players. If you'd like more information, go over to EASTWEST PR and subscribe to our weekly newsletter. Or connect with me on Linkedin that's just Jim James. I'd be delighted to connect with you and let me know how i can help you to get noticed.The Marque of an Entrepreneur Get noticed as an entrepreneur with the 19 Dots range of merchandise; bottles, cups, caps et alGraphic design toolbox - Visme Create visual brand experiences for your business whether you are a pro designer or a total novice.Descript is what I use to edit the show. All-in-one audio & video editing, as easy as a doc.Get Otter with 1-month FREE Pro Lite Generate rich notes for meetings, interviews, lectures, and other important voice conversations.Support the show (https://lovethepodcast.com/Unnoticed)

Lumen5 co-founder Michael Cheng explains how the Vancouver based video creation app has grown to 1 million subscribers by producing the powerpoint of video, but also canny tips on using an end frame water mark to help their brand to go viral, but not before he spent many months producing videos for people in community groups online for free.  Lots to take in here both for anyone looking for a video creation tool but also any business owner building a brand through evangelist marketing.If you want to know how to get noticed this show is for you. I have interviews, tools, tips, everything that an entrepreneur could need in order to help their organization to get noticed for free. Thank you for joining me on the unnoticed show.If you want to know how to get noticed this show is for you. I have interviews, tools, tips, everything that an entrepreneur could need in order to help their organization to get noticed for free. Thank you for joining me on the unnoticed show.Buzzsprout - Let's get your podcast launched! Start for FREEPlease rate the show here. Thank you for listening to this episode of the unnoticed to show. I hope that you've enjoyed. If you have, please do rate it on any of the players. If you'd like more information, go over to EASTWEST PR and subscribe to our weekly newsletter. Or connect with me on Linkedin that's just Jim James. I'd be delighted to connect with you and let me know how i can help you to get noticed.Text into human voice-over in realtime. Save money and time with Synthesys text to voice. Real-Human Sounding Voice-Overs In Minutes.The Marque of an Entrepreneur Get noticed as an entrepreneur with the 19 Dots range of merchandise; bottles, cups, caps et alVidyard - Use Video In Your Emails Vidyard is the easiest way to record and send videos that build personal connections.Your LinkedIn Journey. Automated. FREE 2 months trial. Your LinkedIn Journey. Automated.Support the show (https://lovethepodcast.com/Unnoticed)

It can be challenging for startups, nonprofits, and freelancers to afford the tools and personnel necessary to develop professional and sophisticated social media content. Today's guest, Erika Mayor, shares many of the free tools and platforms she uses as a freelance public relations and marketing consultant to help organize, create, and deliver content for growth. Erika was a journalist before her career as a freelance consultant. While working at a local TV station in Florida during the 2005 hurricanes, she realized working at the station was burning her out. Because the station worked closely with the Red Cross (because of the hurricane relief they offered), they offered her a job in their communications department. This started Erika's passion for nonprofit work. Because nonprofits have so little funding, Erika had to wear many hats. In order to get everything done that she needed, Erika started to use tools that helped with different aspects of her job: Canva is a phenomenal free platform to create graphics and different content.  A scheduling tool like Later lets you plan out posts in advance so you can focus on tracking and extrapolating data from those posts. When it comes to digital marketing, video gets many more views than still imagery. Lumen5 and Videoleap are free video editing tools that help anyone create well-edited videos. Luman5 even makes video based on keywords with their extensive library of high-quality b-roll.  Snapseed is an app that edits photos, adds filters and is available on both Android and iOS. Powerful project management tools you should use: Meistertask and asana keep tasks organized and help keep your team accountable as you work to complete different projects. Slack is an internal messenger app that leaves your email inbox free of clutter and less bogged down. For internal communication, relying on Gmail and outlook accounts will inevitably lead to things falling through the cracks. Erika uses these platforms to a high degree of success: She had a client in the transportation industry, and she was working with an agency to support this client. The topics were heavy, complicated, and difficult to understand. Erika realized videos would be the best solution, so she and her team created videos with Lumen5 based on existing blogs (utilizing the platform's b-roll) to generate content with better traction. How has she stayed in business? She spent five years working exclusively on referrals, so she didn't have a website or anything. Then she realized she needed to legitimize herself,  She believes in paying it forward. So, if you meet someone who could benefit from using these tools, please share them with them. (You never know how much easier it could make someone's day.) Erika's book and podcast recommendations: The Subtle Art of Not Giving a F*ck by Mark Manson The Midnight Library by Matt Haig (she found out about these on Tik Tok, but we won't judge.) You're Wrong About  Conan O'Brien Needs a Friend To get in contact with Erika, connect with her on LinkedIn.

Taking a“personal enterprise” approach to getting more clients, creating successful products, and building your digital business empire is all good and well but can leave the big question of - I've built it now how to get them to com? Jerod Morris, the co-founder of Unemployable and host of the 7 Figure Small podcast, kindly agreed to let me share how this new breed of highly profitable business owners can compete for business.Full video is here:This is the second installment which is the Q&A session addressing issues like content creation tools:Lumen5.comJarvis.aiDabblewriterIf you want to know how to get noticed this show is for you. I have interviews, tools, tips, everything that an entrepreneur could need in order to help their organization to get noticed for free. Thank you for joining me on the unnoticed show.Buzzsprout - Let's get your podcast launched! Start for FREEPlease rate the show here. Thank you for listening to this episode of the unnoticed to show. I hope that you've enjoyed. If you have, please do rate it on any of the players. If you'd like more information, go over to EASTWEST PR and subscribe to our weekly newsletter. Or connect with me on Linkedin that's just Jim James. I'd be delighted to connect with you and let me know how i can help you to get noticed.Descript is what I use to edit the show. All-in-one audio & video editing, as easy as a doc.Graphic design toolbox - Visme Create visual brand experiences for your business whether you are a pro designer or a total novice.Social listening - google alert killer! Generate leads and market your product using social listening Generate unique marketing texts with AI. AI copywriting tool to generate unique copy, predict performance and increase conversions.Support the show (https://lovethepodcast.com/Unnoticed)

On this week's episode of Innovation Fuel, we welcome Michael Cheng, CEO and Co-Founder of Lumen5, a video creation platform! Michael joins Dave and Gelareh to share his incredible insights on how Lumen5 uses video creation for brands and businesses to drive audience engagement. Michael talks about his discoveries as an entrepreneur and problem solver and how that helped him throughout his journey.

In this episode of Leaders of B2B podcast, Michael Cheng, CEO and Co-Founder of Lumen5, shares what he learned on his entrepreneurial journey leading to the development of Lumen5. He emphasizes simplifying the alignment of people with the small company's vision, mission, and unique differentiating proposition. The company now has 40+ staff on the books. Lumen5 is a SaaS business; a video creation platform that's helped 1000s of people who have never created videos before to be able to create their own professional-looking videos for marketing and communications purposes.In this discussion, you can expect to hear about:The transition from running an agency to starting a tech company, and the lessons learned.Lumen5's journey, and building the first minimum viable product.The financial approach taken.Hiring a marketing team and what they look for in candidates. Since Michael's background is marketing, he knows there must be a good balance between logic and magic; if the team is too far on the logic end, you end up with projects that are more targeted at revenue or engagement or funnel optimizations. If it's too far on the magic side, you'll get crazy creative campaigns.The company's hiring process, and how they use a “skill and will” model: do they have the skill to do the work? And do they have the will to do the work? Both are necessary.The framework they use to align team members to the company's vision and mission.What Michael would do differently if he could go back to the start of his entrepreneurial journey, and how he would practice discipline, patience, and focus.Resources Mentioned:Woody CookieSniplyWixSquarespaceRedditAdobe Premiere After EffectsPowerPointCanvaInstagramDesign PickleEOS framework from the book Traction by Gino Wickman.People AnalyzerThis episode is brought to you by Content Allies.Content Allies helps B2B tech companies launch revenue-generating podcasts. Build relationships that drive revenue through podcast networking. We schedule interviews with your ideal prospects and strategic partners so that you can build relationships and grow your business. You show up and have conversations, we handle everything else. Learn more at ContentAllies.com

In this episode of Startup Happy Hour, we're talking to Mike Cheng. He is the co-founder and CEO of a company called Lumen5, which is one of the fastest-growing companies in Canada right now. Their goal is to democratize video production by helping over 700,000 companies, including big brands like Salesforce, SAP, and Forbes, create high-quality and ready-to-publish videos in minutes. We talk about Lumen5, how it got started, and what it does, along with how someone can get started making videos on the platform. Mike explains some of the different features and tools, and we discuss who is using the platform right now. Mike also gives his views on how this space looks set to evolve over the next ten years, and we dive into the future of VR, and VR social media. Mike shares some of the challenges involved in a company that grows so fast, along with his experiences as a founder and any lessons he learned along the way. You can reach Mike on LinkedIn - let him know you found him through the Startup Happy Hour podcast. And don't forget to check out Lumen5 at the link below! Lumen5: https://lumen5.com/ SUBSCRIBE to Startup Happy Hour to get episodes like this delivered to your device every Tuesday! WEBSITE: https://www.startuphappyhourpodcast.com/ INSTAGRAM: https://www.instagram.com/startuphappyhour/ CONNECT with Diana on LinkedIn: https://www.linkedin.com/in/dianadchen/ TWEET at Diana: https://twitter.com/ddwchen

It might feel like it’s impossible to keep coming up with new ideas of things to write about, make graphics about or film videos about. After all, hasn’t everything already been done before? It sounds you like need to start repurposing. This is Clickstarter, the Australian Digital Marketing podcast. I’m Dante St James. Anyone these days who advises you to produce new content every single day for your business on social media is probably following a very old piece of advice that they heard many years ago. The reality is that frequency of posting is no guarantee of whether people will see you and want to engage with what you do post. In fact, continuing to post 3 times a day to no audience is madness. Apart from wasting your time, you’re just confirming to Facebook, Instagram, Twitter or TikTok that you are not even trying to reach people. You’re behaving a little bit like a bot. These days social media is less about going viral and more about: ·      Posting things that engage people enough to react to your post·      Educate people enough to become curious about your business·      Excite people enough to want to go and find out more about you Unfortunately, we tend to forget all this and try to find an automated, predictable flow of posts that fit into our busy day. Businesses constantly tell me that Facebook is holding them back from being seen. The reality is that they are posting rubbish that no one has an interest in seeing. But let’s not let logic get in the way of a good old whinge, right? At some point in your business’ journey through the world of social media, you may have had one thing that actually worked. Why not repost that? Or give it an update and repost it? Why not go a step further? What was it about that post that got people to respond? Can you replicate that with a new topic or idea? You can search through your page insights to find what is working best, then take what it was that worked and do it again. Likewise, there’s stuff that isn’t working. So it makes sense to stop doing that. Yet most of us just keep repeating the same stuff over and over again. Remember that quote about repeating the same thing over and over again and expecting a different result? That definitely applies here. Another kind of repurposing is where you take things you’ve already done and you try to get more out of them. For example, you write regular blog posts. They go on your website and that’s that, right? What if you could take that blog and make it into 30 different other pieces of content? You could repost that blog entry into LinkedIn, Medium, Blogger and even Facebook. That’s 4. Then turn the key points in your blog into graphical quotes on Canva that you can then post on to Facebook, LinkedIn, GoogleMyBusiness and Twitter. If you had 3 key points, that’s another 12. Or 16 so far. Now you can use a video template on a tool like InVideo, Canva, Wave Video or Lumen5 to turn each of those points into a musical, moving, animated set of posts.   That’s another 12. We’re already up to 28. Convert each of those into vertically oriented stories to place on Facebook, Instagram, LinkedIn and YouTube shorts. That’s another 12. We’re now at 40.  And I haven’t even talked about turning the blog into a podcast episode or a longer-format YouTube video, a live Facebook or Instagram video. You can see how suddenly that boring old blog post can turn into something much bigger, very quickly. What could an extra 43 pieces of content do to lift your presence online? To learn more about digital marketing the Australian way, jump into the Learn section at clickstarter.com.au and start on the road to helping your Australian small business to get known, get found and stay known.

Michael Cheng is the CEO and co-founder of Lumen5, an online video creation platform with over 750,000 users worldwide. Michael started Lumen5 with a vision to democratize video creation so that anyone can easily produce engaging video content without prior video editing experience.

Lumen5 es una plataforma de creación de #videos impulsada por Inteligencia Artificial que permite a cualquier persona sin formación o experiencia crear fácilmente contenido de vídeo atractivo en cuestión de minutos. #Lumen5 (@lumenfive): http://bit.ly/lumen5-jordiverdura #videomaker

Mike Cheng, Founder at Lumen5 appeared on the Launch Legends Podcast and shared how he came up with an idea of Lumen5, how he created a viral network effect and grew user base to 700,000 users along with his advice for SaaS founders.

A new edumercial series to teach children about the impact of light on their wellbeing has been created by Dr Shelley James, with some support from me and our SPEAK|pr process. I share how we trade marked the LunaTM character, and made a series of 60 + explainer videos for children using the Lumen5 platform which made versioning quick and more cost effective than traditional studios could offer.Check out Luna and more at Age of Light Innovations Group Create content using AI - Trylately! Automatically generate social posts from videos and podcasts into dozens of social posts.Email Signatures Full of Brand Promise Create Branded Email Signatures for All Employees in Few Minutes. Your LinkedIn Journey. Automated. FREE 2 months trial. Your LinkedIn Journey. Automated.How to #getnoticed mastermind. #getnoticed with courses and masterminds developed by experienced PR agency owner Jim James.Support the show (http://www.paypal.me/eastwestpruk)

When it came to making videos which will have a short shelf life, need to be high impact, and educate kids about how light affects their wellbeing, I turned to Lumen5. It's is a video creation software that helps marketers, publishers, and brands create video content in a breeze, without any technical expertise. In this episode I talk about the key features that I am using to develop these edumercials with Dr Shelley James, (She's my sister), and how short form video can be cost effective and with this technology produced at scale and at speed.Create content using AI - Trylately! Automatically generate social posts from videos and podcasts into dozens of social posts.How to #getnoticed mastermind. #getnoticed with courses and masterminds developed by experienced PR agency owner Jim James.Email Signatures Full of Brand Promise Create Branded Email Signatures for All Employees in Few Minutes. Support the show (http://www.paypal.me/eastwestpruk)

I want you to picture this scenario: You've just published a great blog post. It's doing well on social media, your subscribers are loving it, and you've optimized it to make sure it ranks well on Google. If you've done all of these things, then your recently published blog post will generate enough traction and traffic. So what do you do after you're done publishing and promoting the post? Do you immediately start working on a new article? But you can't just leave the old post behind? After all, it's one of the best articles you've published on your site. Now you can do one of two things: you can wait for your article to slowly start ranking higher in search results. But that's in the long run and you'll need to spend some time generating relevant backlinks for the article. Or, you can simply repurpose your content and reach a whole new audience for your awesome blog post. Repurposing content is the practice of finding new ways to recycle your blog posts or any piece of content to amplify their reach. In this episode, I'll reveal 12 effective ways to repurpose your content. -=-=-=-=- Tools & resources discussed in this episode: [Blog Post] 12 Clever Ways to Repurpose Content (and Get More Traffic) Video creation - Lumen5, InVideo Graphic design - Canva, Venngage Podcast hosting - Anchor Interactive content - Outgrow eBook Creator - Beacon Webinar hosting - EasyWebinar Livestreaming - OneStream Live (OneStream Live review) Gary Vaynerchuk's Content Model -=-=-=-=- BONUS RESOURCES + FREE DOWNLOADS If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills: The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic! Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It's a great place to get started if you're visiting 99signals for the first time. -=-=-=-=- Visit https://www.99signals.com for more insights on SEO, blogging, and marketing. --- Send in a voice message: https://anchor.fm/sandeep-mallya/message

The vaccines are being rolled out as we speak, but that doesn't mean COVID-19 is behind us. The pandemic has left tens of millions of people out of work and companies struggling to stay alive. This week, Duntrune LLP's https://www.duntrune.law/matthew-dewar (Matthew Dewar) joins the show to share his expectations for employer/employee relations in 2021. While some long layoffs might be considered termination, seeking a settlement from cash strapped companies could be futile in the midst of a pandemic. He's got some ideas on how employers can manage risk and what laid-off employees should consider, too. Then we look at some positive news from last week: Major League Baseball's decision to include player statistics from the Negro Leagues into the official baseball stat book. The Negro Leagues stopped playing 72 years ago, so it was a long-time coming. While it might appear to be an easy win for MLB, Cam explains why it wasn't quite so simple, and shared his thoughts on what MLB did right as it rolled out the announcement. In Check This Out, we look at the much maligned (but excellent) U2 album Zooropa, which was released 25 years ago. Staying on the music theme, Cam talked about Britney Spears (!?!?), Henry Kissinger, and growing up in Kentucky. You won't want to miss it. This marks the final episode of the PR & Law Podcast in 2020. We managed to complete 37 episodes in 37 consecutive weeks, made simpler by the fact Cam and Ewan have both been locked at home throughout much of the pandemic! We have big plans for the show in 2021 and are always looking to improve it. We welcome your thoughts, criticisms, suggestions, ideas, whatever you've got! You can reach us at podcast@prand.law. We will be back with Episode #38 on January 4. Don't miss any future episodes and get updates about the podcast by https://prlawpodcast.club/ (signing up) to the PR & Law Podcast newsletter. We promise: no spam. Ever. If you enjoy the show, please tell a friend or family member. It's the best way to get the word out and we are very grateful! We also frequently post updates to the stories we discuss on social media. You can find us on https://linkedin.com/in/prlawpodcast (LinkedIn), https://twitter.com/prlawpodcast (Twitter), https://instagram.com/prlawpodcast (Instagram), and https://facebook.com/prlawpodcast (Facebook). You can also subscribe to our channels on https://www.youtube.com/channel/UCrKssq1REhnQb3lHhCXL7GQ (YouTube) and https://soundcloud.com/user-697756979 (Soundcloud). If you have a question we would be happy to answer it on the show! Just post it to social media with the hashtag #PRLawPod. Links and Show Notes https://www.theringer.com/mlb/2020/8/14/21368488/major-league-negro-leagues-classification (As it Celebrates the Centennial of the Negro Leagues, MLB May Undo a "Major" Mistake) - The Ringer https://www.espn.com/mlb/story/_/id/30540089/mlb-add-negro-leagues-official-records-never-change-did-black-players (MLB Can Add Negro Leagues to Official Records but Can Never Change What it Did to Black Players) - ESPN MLB is Correcting a Longtime Oversight in the Game's History by Officially Elevating the Negro Leagues to "Major League" Status - @MLB on Twitter https://www.mlb.com/press-release/press-release-mlb-officially-designates-the-negro-leagues-as-major-league?t=mlb-press-releases (MLB Officially Designates the "Negro Leagues" as Major League) - MLB News Release https://www.mlb.com/video/sean-gibson-on-josh-gibson (Sean Gibson Discusses Grandfather Josh Gibson) - MLB Film Room https://www.mlb.com/video/larry-lester-on-willie-mays (Willie Mays to get More Home Runs from Negro Leagues?) - MLB Film Room https://www.prand.law/episode/episode-36-how-to-fire-people-properly-and-respectfully-and-why-a-blog-beats-a-news-release (Episode #36: Why a Blog Beats a News Release) - PR & Law Podcast https://canva.com (Canva) - Design Graphics Quickly and Easily https://lumen5.com (Lumen5)... Support this podcast

Turning the tables on the costs of video production, Lumen5 makes it quicker to make video than to watch one. I copied the url from a blog on my website and made a 45 second explainer video in 45 seconds using the free package on Lumen5. The blog on my website is about using AI to create content, here, and the video is here.Stunning how quickly and the quality of the output, and so I had to share this short post today so that you can experience for free another cool technology which enables business owners to get noticed without a big budget; in this case for free.Create content using AI - Trylately! Automatically generate social posts from videos and podcasts into dozens of social posts.How to #getnoticed mastermind. #getnoticed with courses and masterminds developed by experienced PR agency owner Jim James.Email Signatures Full of Brand Promise Create Branded Email Signatures for All Employees in Few Minutes. Unless.com Build drop in site experience Optimize your existing website for each individual.Support the show (http://www.paypal.me/eastwestpruk)

When posting on social media, does video really get a higher amount of attention than static images? Video is fantastic for telling stories but what tools can you use to help you create video that helps to stand out on social channels? Daniel and Ciaran Investigate.   Over the last few months we been playing around with static images on social vs video and have seen some remarkable results. Ciaran shares exactly how we are doing this, which tools we are using  plus top tips on what we have found works. Since recording this we have been trying shorter form videos in the 8-9 second range as discussed. So far the longer variations are performing better. The things one learns when you take the trouble to test! Ciaran also shares an set theory he has on video helping to drive better engagement on web pages. Does adding video help pages to rank because it drives up engagement? Ciaran thinks it does and shares with us why.   Download our  Final Cut Pro Headliner

If you are a new listener to TeacherCast, we would love to hear from you. Please visit our Contact Page (http://teachercast.net/contact) and let us know how we can help you today. 5 Ways to Build Your EDU Brand After RetirementStart before you retire and carve a niche (present as EDUCATOR, not a consultant). Retired educator is the perfect person for everything. Apply to present at national conventions. Take that momentum into retirement. Form the corporation (S-Corp), get a credit card, get an accountant. Start an email list. (Constant Contact, MailChimp, Convertkit, etc.) Email the list weekly. Write a book (ebook). (Also have a shorter free lead magnet.) Repurpose content (1 blog post per week becomes blog post becomes newspaper article, podcast, YouTube, Lumen5, Headliner, social media posts, Medium, LinkedIn, HARO). Word of mouth is the best social media exposure. (Keep in contact with people you worked with before retirement.) About our Guest: Dr. Frank BuckDr. Frank Buck is currently ranked #1 in the world by Global Gurus Top 30 in the "time management category." He is a public speaker, productivity coach, and author of Get Organized!: Time Management for School Leaders. Frank started as a band director and then moved into school administration as an assistant principal, principal, and curriculum coordinator. Since his retirement from public education in 2009, he has spoken to audiences throughout the United States and internationally. His mission is to help busy professionals achieve total control over their time and the peace of mind that nothing is falling through the cracks. Frank’s nuts-and-bolts approach, along with his blend of content and humor, has made him a favorite with audiences. Links of Interest FrankBuck.org (http://www.FrankBuck.org) @DrFrankBuck (http://www.twitter.com/drfrankbuck) Follow our Podcast and Subscribe View All Episodes (https://www.teachercast.net/episodes/teachercast-podcast/) Apple Podcasts (https://podcasts.apple.com/us/podcast/teachercast-educational-network/id519685828) Follow our HostJeff Bradbury | @JeffBradbury (http://www.twitter.com/jeffbradbury) TeacherCast | @TeacherCast (http://www.twitter.com/teachercast) Join our PLNAre you enjoying the TeacherCast Network, please share your thoughts with the world by commenting on Apple Podcasts (https://podcasts.apple.com/us/podcast/teachercast-podcast-teachercast-educational-network/id546631310) today? I enjoy reading and sharing your comments on the podcast each week. Let’s Work TogetherHost: Jeff Bradbury (http://twitter.com/jeffbradbury) Email: (mailto:info@teachercast.net) Voice Mail: (http://www.teachercast.net/voicemail) YouTube: (http://www.teachercast.net/YouTube) iTunes: (http://www.teachercast.net/iTunes) Check Out More TeacherCast ProgrammingTeacherCast Podcast ( http://www.teachercast.net/tcp (https://www.teachercast.net/episodes/teachercast-podcast/) ) Educational Podcasting Today ( http://www.educationalpodcasting.today (http://www.educationalpodcasting.today/) ) Ask The Tech Coach ( http://www.AskTheTechCoach.com (http://www.askthetechcoach.com/) ) EdTech in the Classroom ( http://www.edtechintheclassroom.com (https://www.teachercast.net/episodes/edtech-in-the-classroom/) )  Need a Presenter?Jeff Bradbury (http://jeffreybradbury.com/) , or to Broadcast your conference LIVE!

Futuro del podcasting (Trends)Che cosa intravedo nel prossimo (a breve) futuro, per chi fa podcasting.1) Interviste di SettorePodcaster che si specializzano nell'intervistare persone / addetti ai lavori in un settore specifico, o su un tema particolare. Con continuità nel tempo. 2) TOC interactiveIndicizzazione completa del podcast di modo che posso cliccare e andare a qualsiasi punto dello stesso, non dovendolo ascoltare obbligatoriamente in maniera lineare. Vedi http://smashnotes.com/3) Podcast Curation Discovery di contenuti e passaggi interessanti da altri podcast con commento, opinione e analisi. Intravedo una tipologia di podcast dove forse non sentirò mai la vera voce del podcaster / autore. L'autore potrà scrivere i testi e farli interpretare ad una voce artificiale, e concentrare i suoi sforzi nel trovare, raccogliere e “pulire” passaggi audio estratti da altri podcast che raccolti insieme in un episodio, esplorano un argomento particolare.5) AI Soundtracks. Colonne sonore per podcast generate automaticamente e su misura per le esigenze del podcaster. (per ora c'è https://evokemusic.ai/)6) Cross-Format Content ProductionDa un podcast vengono prodotti più o meno automaticamente tutta una serie di contenuti più leggeri e utilizzabili sui social media come *storie*, micro-video in stile Lumen5 o semplici post..7) Formati Brevi (ed anche più lunghi)Prevedo una crescita importante dei formati brevi, sotto i 10 minuti. 8) Trascrizione IntegrataE' dietro l'angolo l'integrazione di funzioni di trascrizione automatica per qualsiasi strumento o servizio dove si registrano o pubblicano podcast 9) Ascolto in Qualsiasi LinguaQuesto richiederà un pochino più di tempo ma la tecnologia in realtà è già qui. Tra motori di trascrizione automatica in qualsiasi lingua e software in grado di convertire qualsiasi testo in voci umane sempre più realistiche, ciò che manca è soltanto di attendere che i tool di trascrizione automatica migliorino ancora un pò la loro precisione e poi ci dovremmo essere.-------------Info Utili• Musica di questa puntata: "Wants To" by Birocratic - disponibile su Bandcamp:https://birocratic.bandcamp.com/track/wants-to• Dammi feedback:critiche, commenti, suggerimenti, idee e domande unendoti al gruppo Telegram https://t.me/@RobinGoodPodcastFeedback• Ascolta e condividi questo podcast:https://gopod.me/RobinGood• Diventa sostenitore:sostieni il lavoro di Robin Good e tutti i contenuti e risorse utili che condivide costantementehttps://Patreon.com/Robin_Good • Seguimi su Telegram:https://t.me/RobinGoodItalia (tutti i miei contenuti, immagini, audio e video in un solo canale)oppurehttps://facebook.com/RobinGoodItalia/ (Pagina Facebook ufficiale)• Newsletter:http://robingood.it/toptools-newsletter • Per info e richieste:mailto: Ludovica.Scarfiotti@robingood.it

On the second episode of Bits & Bytes, we interview Michael Cheng, CEO & Co-founder of Lumen5. He chats with us about his entrepreneurial journey, how he came up with and pursued his idea for New Ventures BC Competition winner Lumen5, and who his dream team would be. Connect with Michael Cheng, CEO & Co-founder of Lumen 5 on Twitter: https://twitter.com/michaelhsc Check out Lumen5: https://lumen5.com/ | Twitter: https://twitter.com/LumenFive Find out more at https://bnb.pinecast.co

Myrtle Beach, SC Personal Injury Attorney Justin M. Lovely received his B.S. from the University of Tennessee at Knoxville, cum laude in 2004. While at Tennessee, Justin majored in Finance. In his free time, Justin developed his boxing skills as an amateur Golden Gloves Boxer in the Knoxville area. He was Vice President of the Pi Kappa Phi Fraternity and participated in several community service projects in the Knoxville, TN Area. After earning his finance degree from Tennessee’s nationally-ranked business school, Justin was provided the opportunity of attending the Appalachian School of Law where he completed his Juris Doctor. While in law school, he was named to the dean’s list and was a member of the Phi Delta Phi legal fraternity. In addition, he was an active member of the Criminal Law Society, Environmental Law Society, Moot Court Team, and the Energy and Mineral Law Foundation. Justin focused his practicum course load on Family Law and Small Business Entities. Justin’s experience includes a judicial clerkship for the Honorable Judge Tony Stansberry of Knoxville, TN. He assisted the General Sessions Judges in all aspects of criminal law as well as civil litigation. After this experience, he accepted a position with the Knox County Public Defender providing criminal defense to indigent defendants. Justin is admitted to practice in all South Carolina Courts and the U.S. District Court for the District of South Carolina. Justin is also a member of the South Carolina Association for Justice, the State’s Trial Lawyers Association. Justin has been seen on MTV’s Teen Mom 2. He has answered legal questions on a Monday morning radio show on WRNN for the Myrtle Beach listening area and is often asked to give commentary to local television stations on criminal and civil legal matters. Justin has been asked to speak at legal conferences about the success of his law firm. When he is not helping clients, you can usually find him on the water fishing for whatever game fish is biting. What you’ll learn about in this episode: Why Justin believes the main reasons for his firm’s success are their ability to get things done and having the support of his wife What steps Justin and his firm are taking to survive through the current coronavirus pandemic, and how their marketing strategies have adapted What tools and resources Justin and his firm use to reach out to their clients and keep them informed during the lockdown Why getting real Google Business reviews can be worth more than advertising, and how Justin and his team encourage clients to leave reviews How Justin’s team is using video to get their message out, and what tools they use to create social media content videos Which three marketing tactics generate the most business for Justin’s firm, and what kinds of results they see What advice Justin would offer to lawyers just starting out, and what suggestions he has for navigating the challenges of the pandemic Why masterminds are a great opportunity to learn from more experienced lawyers who have already dealt with the challenges you may be facing in your business now Why setting goals and taking action are vital steps, and why it is important to spend a few hours a week strategizing Resources: Website: www.justiceislovely.com LinkedIn: www.linkedin.com/in/justin-lovely-myrtle-beach-injury-lawyer/ Drop Cowboy customer engagement service: www.dropcowboy.com GatherUp online review engine: https://gatherup.com/ Lumen5 social media video maker: https://lumen5.com/ Additional Resources: PILMMA Join Page: www.pilmma.org/marketing-lawyers-law-firm-management/ PILMMA’s free Coronavirus Survival Kit: www.pilmma.org/free-resources/ Strategic Attorney Coach: https://www.pilmma.org/strategic-attorney-coach/

As our community of over 600 entrepreneurs face more uncertainty than ever during the COVID-19 crisis, we want to share stories and resources to help as many businesses as possible. Listen in as NEXT Canada CMO Jenn Patterson talks to two NEXT alumni: CEO & Co-founder of Lumen5, Michael Cheng, and CEO & Co-founder of Hatchways, Jaclyn Ling. They share their wisdom on navigating these challenging circumstances, including communication tools and how tips on how to pivot your business. 

Learn from NEXT alumni, CEO and Co-founder of Lumen5, Michael Cheng, as he sits down with fellow alumni, Visha Vijayanand to demystify bootstrapping. Michael has launched more than a dozen businesses – his most recent venture prior to Lumen5, Sniply, was just acquired in a multi-million dollar deal. In this episode, he shares his insights on bootstrapping a startup, including the benefits, downfalls and how to scale a bootstrapped startup. 

This week’s episode is a practical episode, with lots of incredible tips from Amy Woods, an expert in repurposing content. In her business, Content 10x, Amy takes a core piece of content and ensures she maximises it to its full potential. Whether your core piece of content is an article, a video or a podcast, Amy shares her top tips for creating various other pieces of content alongside it, without taking up too much of your time. If you’re looking to put more content out into the world, this is definitely the episode for you. Key Takeaways Covered in the Podcast ·      Repurposing content is split into two different sides – promoting your core content and then taking the message of your core content and communicating it in various different ways. ·      You should be promoting your content in various different ways. Whether that’s a teaser image, a launch post, a reminder post or various different posts throughout the launch period. Sharing your own content is never a bad thing, especially if you’re getting a conversation started. ·      Having longevity in your repurposing strategy is valuable. This means thinking about SEO and search queries for Google, YouTube and other popular platforms. ·      The lifespan of Tweet is 18 minutes, so don’t worry about scheduling lots of your own content. Not everyone is going to see it. ·      You need to look at the existing resources and the skills that you have, thinking about what steps you can add to your content creation processes that would allow you to repurpose content easily. ·      If you don’t think you have the time to repurpose content, you may want to consider outsourcing it to someone else. ·      Blog posts are one-dimensional, which often makes it hard to repurpose. When it comes to your copy, however, this is something that can be shared in various different places. From sharing it on LinkedIn to using it on Instagram Stories, it’s an easy jump. If it helps, create some graphics using Canva. ·      If you’re looking to make a video or podcast out of a blog post you have written, you can use the post as a way to structure any further content you make. ·      Lumen5 is a great way to repurpose your blog post into a video. The software will pull out the main points of your blog post, making a video for you. ·      Live video is a great starting point when it comes to content as it’s an experience for your followers, helping you to build a community. It gives people access to you and it’s authentic content. ·      If you have published a live video, you can extract the audio and potentially use it as a podcast episode. ·      Write key discussion points from your videos and turn them into a blog. The same applies to podcast episodes when you’re creating show notes. ·      When creating a podcast, you may also want to consider having a transcript. ·      If you’re talking about visual content in a podcast, it helps to have visual content that goes alongside it. This could be a content upgrade and lead generation tool. ·      Repurposing content doesn’t necessarily have to be breaking down content, but it could be building it up too. For example, you could turn 10 blog posts into an eBook. ·      When it comes to repurposing content that people have paid for, you need to be as transparent as you possibly can. Whilst you can’t give everything away, there are ways in which you can share some of the information you’re...

During Episode 98 of the HyperFast Agent Podcast, Sam Khorramian, CEO of Big Block Realty, shares his hacks to leveraging systems and automation so you can get more done in less time. Sam provides multiple tools that will help you compress time and fast-track your success using proven methods that bring huge results. Episode Highlights:  What is your effort to result ratio? Sam's goal is always to get high results with little effort. Learn how to leverage these tools to get more done but spend less time. Sam didn't do anything that you can't do. He spent his time in seminars instead of college, learning about opportunities to get more with less. He proudly spends 2-3 months out of the office every year. Having better systems and predictability happens when you leverage tools and automation. Know how millionaires become millionaires. Millionaires figure out how to get more out of the things that they're already doing. All of us have the same amount of time, but some of us work on building the foundation that will help us fuel our growth. Sam tells a story about his child earning a toy from his rewards system that illustrates why you should leverage media in your business. If you leverage media, everything you've wanted in your life is on the other side of it. Sam recommends Adbeat. Go into Adbeat, put in your competitor, and it will pull up every ad they're running on the internet and every site they're sending traffic to. It will tell you how much money they are spending on the ad and how long the ad has been running. Successful people look to other people to find the shortcuts to success. Sam recommends PowerAdSpy. The shortcuts are already there if you know how to find them. Stop trying to figure it out on your own. Successful people do it the way other successful people have done it before. Success leaves clues. Writing compelling copy is the easiest way to get your audience to feel inspired and take action. Go to amazon.com, go to the books section, write in “first-time homebuyer” and filter the results by the most sales. Competitive intelligence is the backbone of everything we do. Consider content hacking. Realtors are in the content creation game more than they have ever been before. Sam recommends BuzzSumo. Put in the topic or the phrase you want to make content around. BuzzSumo will find the most viral pieces of content around that subject. Titles get people to click and share. With the power of technology, all of these tools are built to give you the shortcuts you are looking for. Repurpose content, drive traffic to it, and you might just go viral. Sam recommends Hawkeye. This is AI meets content creation. Put in the target or the subject you want to create content about. Hawkeye does a reverse lookup to find gaps in the internet around content that needs to be created. Find gaps in the marketplace. Serve the marketplace and watch the marketplace start to serve you. If you're not doing video, one day you will regret this decision. We have to become somebody. Grant Cardone said that you have to remember that people give in to the person they see the most. There's endless opportunity of content that people want. There's endless tools to reverse hack, reverse engineer, the best way to get there. Sam recommends Brandzooka. They sell you unused space on tv for next to nothing. Sam recommends Video Marketing Blaster, which just requires three clicks to get any of your videos ranking on the first page of YouTube and Google. Sam describes how videos can lead to referrals. He interviews referral partners, helps them rank on Google, and in turn they feel obligated to refer business to him. Leverage tools to make people find you, use you, and feel obligated to reciprocate. Sam recommends Lumen5. Lumen5 will let you take any article on the internet and turn it into a video that's 100% new and made just for you. Go into BuzzSumo, find an article that's smashing it, put it in Lumen5, take the article into a new piece of content that nobody has in video format, then distribute. How many of us want or understand the power of having influence on Instagram? You need to make your own mystery egg. The only way to make your own mystery egg is with content. Sam recommends influence.co, which allows you to find people with big audiences, pay them a few hundred dollars, and they shout you out on their Instagram. Sam recommends hypegrowth.com because they manage your Instagram for you and help you have hyper-growth on your social with just a few hundred dollars in spending. When you become a somebody, the business chases you. The best way to protect yourself is to build a brand and an audience so that to the people that follow you, you're a somebody. 3 Key Points:   Leverage tools to get more done in less time.   Successful people study other successful people and emulate them. Stop trying to figure it out by yourself.   There's endless opportunity to create content that people want and tools that will show you the best way to get there. Resources Mentioned: Learn more about Hyperfast Academy; HyperFast Inner Circle  Dan Lesniak bio, Facebook, Twitter Keri Shull: Linkedin, Facebook, Instagram  Sam Khorramian LinkedIn, Facebook, Big Block Realty Ryan's Toy Review Adbeat PowerAdSpy BuzzSumo Hawkeye  Brandzooka Video Marketing Blaster Lumen5 Influence.co Hypegrowth

Lumen5 is a video creation app that uses Artifical Intelligence and Machine Learning to automatically create smart videos. --- Find out more at Lumen5 --- See the short video I made using Lumen5 - https://youtu.be/wag1YHFQkhs --- Equipment I use to make my podcasts: Blue Yeti Microphone Pop Filter Professional Microphone Boom Arm If you purchase via one of these links, I may be paid a small commission. This will not affect the price you will pay. --- Send in a voice message: https://anchor.fm/productivity-matters/message

Today No news on the job front!!! I have been very creative, writing, producing and promoting a completely new podcast episode, all about Lumen5. I posted a short video on YouTube, used Headliner.app for a promo video and added a blog on my website. --- YouTube Channel - http://bit.ly/Productivity-Matters-YouTube Try Canva Pro FREE for 30 days - https://canva.pxf.io/j6akn Get a 30 day FREE trial of LastPass - https://LastPass.wo8g.net/Egzy2 --- Recorded using: - Ferrite Recording studio on iPhone Xr - Boya BY-M1 Lavalier, tie-clip, microphone - https://amzn.to/2Akuzct --- Sign up to my FREE Productivity Playbook. It's packed full of hints and tips to help you be more efficient and effective every day https://jet-business-services-ltd.ck.page/5c12add528 --- If you're a freelancer or contractor (in the UK) I think you’d like Intouch Accounting - they’re the specialist contractor accountancy company that I use to run my Limited Company. They are able to effectively handle all of your accounting needs, offer IR35 support and answer any queries I have. Sign up to Intouch Accounting before the end of October 2019 to get your £150 Amazon voucher https://portal.intouchaccounting.com/portal/r/b/PKJZ --- Send in a voice message: https://anchor.fm/productivity-matters/message

  La inteligencia artificial (IA), es la inteligencia llevada a cabo por máquinas. En ciencias de la computación, una máquina «inteligente» ideal es un agente flexible que percibe su entorno y lleva a cabo acciones que maximicen sus posibilidades de éxito en algún objetivo o tarea.1 FREMIUM GRATIS 360 P Por suscripción: Varias opciones de Pago LUMEN5 Cómo funciona Lumen5   https://wikitool.info/lumen5 Registrarse Crear un video · Desde una url · Texto · Elige formato · Fotos · Musica · Subir tus fotos INVIDEO Cómo Funciona Invideo: https://wikitool.info/invideo/

If you want to create more video content, but hate to be on camera, look at a tool called Lumen5. The post HMBT #194: Lumen5 appeared first on .

It's Bitesize for Thursday Today: The job search goes on... Doodly... Lumen5... Recorded using:  - Ferrite Recording studio on iPhone Xr - Boya BY-M1 Lavalier, tie-clip, microphone - https://amzn.to/2Akuzct --- Sign up to my FREE Online Security email course, and be sure to protect your online life https://jet-business-services-ltd.ck.page/064285d1a0 --- I think you’d like Intouch Accounting - they’re the specialist contractor accountancy company that I use to run my Limited Company.  They are able to effectively handle all of your accounting needs, offer IR35 support and answer any queries I have. Sign up to Intouch Accounting before the end of September 2019 to get your £200 Amazon voucher - https://portal.intouchaccounting.com/portal/r/b/PKJZ --- Send in a voice message: https://anchor.fm/productivity-matters/message

Another short for your listening pleasure. Today I talked about Lumen5 and Canva - two great creativity apps. Lumen5 is great for creating short video promo, and Canva is perfect for artwork. They both have free versions available (although I have the Pro version of Canva). I also mentioned how I use Evernote for tracking my job applications. --- You can get my FREE weekly email to help you with your Online Security. --- Send in a voice message: https://anchor.fm/productivity-matters/message

The harder a decision seems to be for people, the less likely it is that we will spend enough time researching it in order to determine what to do - but why is that, how should we handle the component of time when it comes to waiting to make decisions, and what can you do to eliminate the fear of regret in your life?What to Listen ForWhy do we spend a lot of time researching insignificant decisions and little time researching significant decisions?How can you approach life-changing decisions from a neutral point of view so you can make the decision for the right reasons?How do does action versus inaction affect our likelihood to regret a certain event and how can you change your perspective in order to eliminate regret?How do we take time into account when deciding how much time to spend researching minor and major decisions?What are the three types of decisions and how can your awareness of each one help you to avoid wasting valuable timeWhat is anchoring and how does it affect our decision making as we make decisions that build on one another and how can your awareness of it prevent you from falling into an unhealthy trap?What are market norms and social norms and how do they affect your willingness to oblige someone's request for help?How do market norms reduce the trust between people and turn relationships into economic transactions?We make decisions that affect our lives every single day. Some decisions are small, some are big, and some are repeated on a regular basis. Unfortunately, we only have so much time to think about these decisions so it can save us a lot of time if we at least understand how to approach each one. Small decisions, like what movie theater to go to or what appetizer to get, should take the least amount of our time since they impact our lives the least, and our time is better spent being present or contemplating more important decisions. Big decisions, like where to live or who to marry, should necessitate more time as they will have lasting effects on our lives. And lastly, decisions that are made regularly, like your morning routine or what to eat each day, should be automated as much as possible to reduce the drain on your willpower so that it can be used for resource-intensive tasks like work, or studying, or solving complex problems in your life. We only have so much time to live - don't waste it on unimportant issues in your life.A Word From Our SponsorsShare your vulnerabilities, victories, and questions in our 17,000-member private Facebook group at theartofcharm.com/challenge. This is a unique opportunity where everyone — both men and women — celebrate your accountability on the way to becoming the best version of yourself. Register today here!Lumen5 is empowering everyone with the ability to create short-form videos in a matter of minutes. You can transform an article, blog post, or text message into a video. Enter your text and the Lumen5 A.I. will help you summarize your content, and automatically match it with videos and photos. Right now Lumen Five has a special offer just for you! Go to lumen5.com/charm and you'll get 50 percent off your first month.Resources from this EpisodeDan ArielyDan Ariely on FacebookDan Ariely on TwitterDan's podcast Arming the DonkeysPredictably Irrational by Dan ArielyThe Upside of Irrationality by Dan ArielyThe (Honest) Truth About Dishonesty by Dan ArielyAmazing Decisions by Dan ArielyThe Art of Charm Bootcamp in ViennaCheck in with AJ and Johnny!AJ on InstagramJohnny on InstagramThe Art of Charm on InstagramThe Art of Charm on YouTube

In this episode, Thanh is joined by Alan P. Brown, author of “Zen and the Art of Productivity” and host of CrusherTV.com. Thanh and Alan talk about ADHD, productivity, and tactics and strategies that work. Thanks to Lumen5 for supporting The Productivity Show. Lumen5 is offering our listeners 50% off their first month of Lumen5’s […]

In this episode, Thanh is joined by Alan P. Brown, author of “Zen and the Art of Productivity” and host of CrusherTV.com. Thanh and Alan talk about ADHD, productivity, and tactics and strategies that work. Thanks to Lumen5 for supporting The Productivity Show. Lumen5 is offering our listeners 50% off their first month of Lumen5’s […]

Today on Who's There, we begin with three comment calls! One is about the fleeting nature of Clear Blue pregnancy tests (despite the permanence of their accompanying Instagram posts), while the following two update us on Sarah Jessica Parker's cryptic comment that was apparently misquoted by Us Weekly. The remainder of the show features calls about a lesser known fault in California, the host of Love Island USA, the spawn of Uma Thurman and Ethan Hawke, a pseudo-feud between Apryl Jones + Moniece Slaughter, and the word "Fuckships." We also update listeners on Joss Stone's creative project and play a game of Who/Them that includes a VERY wild story about Bobby's run-in with Olympia Dukakis. Per usual, it's a jam-packed episode. Call 619.WHO.THEM and we might play your call on an upcoming episode! Want more stuff? Go join our Patreon for bonus content—like a weekly newsletter and exclusive bonus episodes. You can also support us by checking out today's sponsors Quip, Lumen5 and the Real World on Facebook Watch.

Relationships are a two-way street, but when it comes to communication it's important to understand people have a variety of preferences when it comes to how love and affection are given and received, so what are those preferences, how can you identify what someone's preferences are, and how can you implement all of this information to build new relationships and strengthen existing ones?What to Listen ForWhat can you do to strengthen the relationships in your life?What can you do if you think you're a great listener but people around you keep complaining about you not listening?Why is it a recipe for disaster to look for someone to complete you and what should you be looking for instead?What are the Five Languages of Appreciation and how can you pick the best one for each of your relationships?What are the three parts of communication and how does your awareness of each part help to mitigate miscommunication?How do you identify the love languages of family, friends, and coworkers?Why are openness and vulnerability mandatory when it comes to figuring out the love languages of the people in your life?What little signals can you pay attention to so you can get an idea for how your loved ones communicate?In order to deepen the connections we have with the people around us, it's important to understand how the people around us prefer to be treated. Just because you view the giving and receiving of affection one way, doesn't mean everyone else does as well. Some people prefer to show their appreciation through words, some prefer to show it through gifts, and some prefer the spending of quality time together - and that's just to name a few.A Word From Our SponsorsShare your vulnerabilities, victories, and questions in our 17,000-member private Facebook group at theartofcharm.com/challenge. This is a unique opportunity where everyone — both men and women — celebrate your accountability on the way to becoming the best version of yourself. Register today here!Hiring used to be hard. Multiple job sites, stacks of resumes, a confusing review process. But today, hiring can be easy and you only have to go to one place to get it done: ziprecruiter.com/charm. ZipRecruiter is so effective that 4 out of 5 of employers who post on ZipRecruiter get a quality candidate through the site within the first day.Lumen5 is empowering everyone with the ability to create short-form videos in a matter of minutes. You can transform an article, blog post, or text message into a video. Enter your text and the Lumen5 A.I. will help you summarize your content, and automatically match it with videos and photos. Right now Lumen Five has a special offer just for you! Go to lumen5.com/charm and you'll get 50 percent off your first month.Resources from this EpisodeEpisode 719 Why Emotional Connection Makes or Breaks a RelationshipThe Five Love Languages by Gary ChapmanThe 5 Languages of Appreciation in the Workplace by Gary ChapmanThe 5 Love Languages of Children by Gary ChapmanLearn Your Love Language with this QuizCheck in with AJ and Johnny!AJ on InstagramJohnny on InstagramThe Art of Charm on InstagramThe Art of Charm on YouTube

Videomarketing ist der Marketingtrend 2019. Videos werden im Online-Marketing immer wichtiger, sie versprechen unternehmerischen Erfolg. Im dritten Teil unserer Reihe über Tools, die euch das Leben als Unternehmer oder Side Hustler vereinfachen, stellen wir unser Lieblingstool in Sachen Videomarketing vor: Lumen5.Support the show (https://nein2five.de/ressourcen/)

This is a new segment called Startup Toolkit designed to share tools that can help you to improve many different parts of your business. Some of them are brand new, some existed for a while.List of Tools:https://useproof.com/https://hunter.io https://www.voilanorbert.com/ or https://clearbit.com/ https://www.detectivelabs.com/ https://storm-up.comhttps://www.fullstory.com/https://biteable.com/ or https://lumen5.com/ or https://slide.ly/promohttps://draftsend.com/https://www.rebrandly.com/ DISCLAIMER: I get NO benefits by recommending these tools. I'm NOT affiliated in any way with these companies. Some of these tools were shared within our internal slack channel for exchanging new tools. Kudos to B24 team for keep finding new ones (especially to the most active Mateusz Czech).

Episode 147 : Avant de vouloir produire de manière effrénée, à l'heure où le bilan carbone du web devrait bientôt dépasser celui de l'aviation, il est temps de faire le tri et d'apprendre à recycler ses contenus. Dans cet épisode nous revenons sur toutes les manières de recycler du contenu en social media ! Nous vous avions parler Slow Content dans l'épisode 102 place au recyclage ! ##Stop au gaspillage !## En 2018, selon l'étude « Connected Life » de Kantar TNS, près de 60% des Français jugent les publications des marques sur les réseaux sociaux non pertinentes.   Pourtant nous n'en sommes pas au point de passer à la « décroissance éditoriale » mais plutôt l’inverse même. Car les citoyens, vos consommateurs veulent toujours plus de contenus pour comprendre le monde qui les entoure. Et dans la course à l’attention, le contenu est clé. L’heure est la production de contenu Zero Déchet ! —— ##Recycler son contenu : du bon sens et aussi un enjeu budgétaire## Produire du bon contenu ça peut vite couter un peu d’argent. Ne pas tirer le meilleur profit du contenu que l’on créé c’est un peu comme ne pas faire un tourte avec les restes de son boeuf bourguignons. Un gâchis ! —— ##Recycler son contenu : l’occasion d’offrir plusieurs modes de lectures à un même message ## Rappelez vous tout est histoire de micro-moments d’attention. On vous invite à écouter l'épisode 63 du Super Daily : Usage des micro-moments dans une stratégie social média ! Un article va nécessiter un temps long concentré. Quand la vidéo sera davantage adaptée à un moment plus brefs et pour une attention moindre.. Il y a une vraie synergie à mettre en place dans ses stratégies de contenus et multiplier ses chances de faire passer son message ou son information. —— ##Pour commencer : Faire l’inventaire de son contenu informatif## C’est l’heure de faire son inventaire. Qu’est-ce qu’on a en stock… là bas, glissé tout en bas de l’étagère… Pages web, médias, documents : tout doit être passé au peigne fin. 2 grands sacs : mes contenus éphémères et mes contenus ever green. Articles techniques, dossiers de fond, livres blancs, vidéos internes : il y a là une mine d'or, même si la forme n'y est pas ou que certaines données ne conviennent plus. Il serait dommage de repartir de zéro : sachons recycler. —— ##Recyclage de contenu : c’est aussi une discipline systématique !## À intégrer dés la réflexion sur le contenu. On produit une vidéo ? Ok, mais comment en tirer plus que 2 minutes de contenus. Est-ce que je peux découper ce contenu en micro séquences ? Est-ce que je peux en faire des Gifs animés ? Est-ce que le contenu de l’interview dans la vidéo peut être transformé en post de citation ? Une discipline vertueuse. Mon message décuple ses chances d’être entendu ou compris. Aussi l’occasion de s’adresser à des cibles différentes. —— ##Exemples de Recyclage de contenu à destination de vos stratégies social media## Comment recycler un article de blog ? Pourquoi pas en créer une petite vidéo de 1 à 2 minutes dans un format "infotainement" « A la Brut ». C’est notamment l’occasion de rendre davantage compréhensible un contenu peut-être technique ou complexe. Commencez par éditer votre article pour le transformer en langage parlé. Ce qui compte, c’est la fluidité. Vous devez pouvoir réciter votre article en donnant l’impression qu’il s’agit d’une narration naturelle. Pas comme si vous lisiez un texte.  Un outil magique : Lumen5. Comment recycler une étude en ligne ? Publier une étude et la commenter permet de valoriser l’expertise de votre marque et de démontrer que vous vous intéressez à votre marché. Sans compter que vos commentaires constructifs personnalisent la vision de votre activité. Une étude, c’est toujours une bonne idée. Ceci étant, une longue étude peut paraître ennuyeuse pour certains internautes et surtout, se trouve difficilement lisible sur mobile. Sans compter que ce format d’article s'il est diffusable sur Twitter, Facebook ou Linkedin, il n’aura aucun impact sur Pinterest et Instagram. Pourquoi pas créer une infographie. Comment recycler une infographie ? Pourquoi pas créer une Story sur FB et instagram reprenant un certain nombre de chiffres clés et même quelques éléments illustration issus de l’infographie. On découpe tout ça, on remonte sous Photoshop et voilà on a un nouveau contenu prêt à partir. Comment recycler une présentation powerpoint : une formation client par exemple ou une étude de cas ? Slideshare ! Parfait pour un partage sur Linkedin. Comment Recycler vos livres blancs ? En les transformant en podcast ! Vous avez bossé pendant des semaines pour produire cette série de Livre Blanc. C’est un contenu ever green par excellence mais voilà il n’a pas l’impact escompté et vous vous désespérez du faible nombre de téléchargements. Pourquoi ne pas le découper en morceaux et en réaliser un podcast. Comment recycler une vidéo en live ? Le live c’est top mais c’est top en direct. Soyons clair la probabilité qu’elle soit consultée après le direct est faible. Par contre vous avez produit une très belle matière. . . . Le Super Daily est fabriqué avec une pluie d'amour par les équipes de Supernatifs. Nous sommes une agence de content marketing et social media basée à Lyon. Nous aidons les entreprises à créer des relations durables et rentables avec leurs audiences. Nous inventons, produisons et diffusons des contenus qui engagent vos collaborateurs, vos prospects et vos consommateurs. Contact : bonjour@supernatifs.com

Having been watching the comments in a big marketer's Facebook Lives, I'm struck by how people are always seeking certainty before taking action. Will it work for me / my business, will it work in my niche, will it work in my country? The limiting / negative beliefs and sweeping generalisations were coming thick and fast. This is in direct contrast to how I work, where I'll take an idea and get the "minimal viable version" up and running and just test, test, test! I'm actually testing using Facebook Live to record the middle part of my vzine each week now, so that I can test Social Media Examiner's assertions that Facebook Lives are a waste of time after the event, while Frank Kern says the exact opposite. Clicks And Leads is a "tongue in cheek" digital marketing Vzine by entrepreneur, author, podcaster, speaker, Nicola Cairncross. Mentioned In The Vzine Lumen5 Open Broadcaster Software Writing Club World Own It! The Podcast NicolaCairncross.com/blog On the blog Split Testing Prices How Is 2019 Looking? A Video A Day (Results) Growing Your Nest Egg Self Awareness Cleaning Up Linked In Financial Peace Of Mind Own It! 209 | 2019: Planning for a New Year Own It! 208 | Thoughts On Friendship Vzine 83 | Self Awareness Vzine 82 | New Year's Resolutions. Too Little Too Late? Prefer to read? Hello, and welcome to the Vzine this week. I'm going live on Facebook. I'm taking a leaf out of Frank Kern's book, and I'm going live. In the middle section of the Vzine this week is me going live, talking about entrepreneurial uncertainty because so many people seem to be seeking entrepreneurial certainty and there just isn't any such thing. So I cover the main points about what I see people needing and how to deal with entrepreneurial uncertainty and I hope you enjoy it. I'm still in Shoreham, I'm staying with the kids an extra couple of weeks, just because I can, and I'm heading back on Friday to Stoupa in The Mani. I give you a tip in the middle section this week about someone who is a natural-born marketer. And if you're interested in Greece, then you can follow her and she goes live on a regular basis and shows you the most beautiful parts of where we live.   Let's get on with the show, shall we? The whole topic of today's conversation, for the first five minutes anyway, is, living with uncertainty as an entrepreneur. Because I was just watching one of Frank Kern's live videos and he's been doing a lot recently and I was reading the comments, and one of the things I was noticing was people were seeking assurance. They were seeking assurance that things would work for them, that things would work in their market niche, that things would work in their geolocation, and they just really wanted to know that things would work. So they were looking for assurances that it would work in the real estate market, they were looking for assurances that social media marketing would work in the car sales market, and they were looking for assurances that it would work in the bug catching arena. I know Hal the Bug Catcher, from down there in Florida, and he has done great with video marketing. I don't believe there's a business that could not do well with video marketing and social media marketing. There was one guy on Frank's timeline that was asking about a banqueting hall. He'd got the job of trying to market a banqueting hall. Well, I'd be going live from every single event that that banqueting hall is hosting. I'd be going down there as a marketing person, I'd be making sure I was taking fabulous video live from the events. Or I'd be getting fabulous photos of the events and I would be turning those photos into a video using a tool like Lumen5 for example, and then I would be putting some fabulous music on top of that, and then I'd be rolling that out on my Facebook page. I think there is ways now using, what is it, OPS? Open Broad-- OBS,

How to get genuine engaged followers on social media and some tools we are using to make life easier. We are documenting the launch of a new CBD shop business and today's podcast talks about what we are doing to begin cementing our brand and helping it grow. I have used a couple of apps lately, Lumen5, Twiends and Sprizzy. I tell you what they do, and give a little feedback on their effectiveness. Getting yourself established on social media is fundemental to grow your brand and build a longer lasting business with roots and fans, not just customers. Growing a brand is fundamental to longevity in any business. Brand wins every day. Here's an example, an Amazon seller, is only winning for as long as they are cheap and offer free shipping. THEN, a rival shop undercuts them by a penny and the race to the bottom continues. If you have a brand, then you control the price it goes out to market at, and you control distribution. Brand wins everyday. So if you are looking for some tips to get you motoring, plug in to today's podcast on setting up social media in the right way. If you have any feedback, hit me up on Twitter @the_mobshow or via our website, home of startup advice www.theMOBshow.com Save the pangolin

Recently Liz compared two mobile video editors, Ripl & Quik, today she goes over two desktop video editors, Lumen5 and Rocketium. Learn a few of the pros and cons to each and which one she is going to be using in the future. Episode 0318 Have a question? Email us liz@themarketingpodcast.net and we'll give you and your company a link & shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at https://www.facebook.com/marketingpodcast and you can also find us on Instagram @marketngpodcast and Twitter @MarketngPodcast.

In this episode our Chief Marketing Officer Mike Puma goes through how to use Lumen5.com to create FREE real estate videos in minutes. You can add music and post all from the platform. It is 100% free, easy to use and is a real estate agent game changer.

Hoy analizamos una aplicación que nos permite crear vídeos a raíz de nuestros artículos, analizando el contenido párrafo a párrafo: Lumen5.

Are you looking for the best social media promotion tools in 2018? We share our favorite social media scheduling tools, graphic design tools, and video creation and editing tools. Listen to the podcast to hear about what we consider the best social media promotion tools in 2018 to help you manage post scheduling, design graphics and promote and create your videos. Scheduling Tools Buffer – Allows team sharing in the pro version for an overview of what’s going out and who put them in, but they also have a free version for individuals. It also suggests the best times to post. One drawback, Buffer doesn’t offer the ability to connect with your followers through one dashboard. Hootsuite – Allows you to follow keywords and hashtags and jump into the conversations in social media. The pro account allows you to add team members. AgoraPulse – Great for different types of scheduling, evergreen tweets and recurring tweets. ManageFlitter – Analyzes your Twitter account to tell you the best time to tweet. They also have a lot of amazing features beyond scheduling. SocialJukebox – Great tool for scheduling evergreen tweets where you add it once and and it resends periodically on autopilot. Graphic Design Tools Canva – Use this tool to put together banners, graphics and social media posts. They have great customizable templates you can use to create any graphics you need. They also have a lot of stock photos to choose from that are free or cost only $1. Adobe Spark – They have an app and desktop version. This tool is great to create graphics with quotes, but they also have many templates to use and make designing graphics really easy. SnagIt – This tool allows you to grab screenshots, crop and adjust photos. Plus you can make short screen recordings and edit photos. DepositPhotos – A photography and stock photo collection for purchase to use in your content. If Advances Tip: If you watch for them, AppSumo offers a pack of 100 photos at a discount a few times per year and the credits never expire. Video Creation and Editing Tools Lumen5 – It automatically takes your blog RSS feeds and Lumen5 creates quick video promos you can pin. This is a great tool do create a quick and easy promo video. iMovie – Comes with Mac products and is really easy to use. Apple Clips – This is another Mac product. You can make a video through the app and as you’re talking, it creates the captioning. YouTube Captions – Upload your video to YouTube and use the “add captions” setting, then download it back out of YouTube. Filmora – A great editing package that’s really easy to use and very intuitive. They also have free editing packs available to download. Camtasia – A great, robust video editing tool available on PC or Mac. Videos can be uploaded, saved as an mp3, strip the audio and convert it to a podcast. Viddyoze – They have a marketplace where you can find an intro / outro bumper for a fee. BlueJeans – Beyond going live on social media, this tool is great for streaming at a low bandwidth. You can also add guests to your video. BeLive.tv – This is a great tool for streaming to Facebook. It’s affordable and easy to use. It has great features and also allows you to add guests. Apps, Tools and Links Mentioned: Buffer Hootsuite AgoraPulse ManageFlitter SocialJukebox Canva Adobe Spark SnagIt DepositPhotos AppSumo Lumen5 iMovie Apple Clips YouTube Captions Filmora Camtasia Viddyoze BlueJeans BeLive.tv Take Action Join us in our Facebook community and share YOUR favorite tools for promoting your community online. How to reach Kami: If you’d like to learn more about Kami Huyse, visit her website at www.zoeticamedia.com. You can contact her by email at kami@zoeticamedia.com or tweet to @kamichat. How to reach Madalyn: If you’d like to learn more about Madalyn Sklar, visit her website at www.madalynsklar.com. You can contact her by email at madalyn@madalynsklar.com or tweet to @MadalynSklar. Join Our Community We have a new community on Facebook. We will extend the conversation from each episode and deliver bonus content. Sign up for our email list at http://bit.ly/CTCVIP to get an invitation to join or go to our Facebook group here. (shhh. The codeword is ACTION)!

Video is taking the world by storm and you can now create your very own videos, without the stress, fuss, or hassle. Ari interviews Michael Cheng, founder of Lumen5, a video creation platform powered by Artificial Intelligence (AI), to make the whole process of creating videos simpler and easier. Ari and Michael discuss the pivotal role that AI plays in his company and how it is reinventing the process of video creation for users. --- Send in a voice message: https://anchor.fm/lessdoing/message

So you want to create video content.... but you don't want to be on camera. That's fine. There are totally ways to make this happen.  Some of the resources I mentioned today: Lumen5 and Raw Shorts.

Nonostante ci siano alcuni punti di incontro, lavorare offline ed online non è la stessa cosa, in quest'ultimo caso infatti le competenze sono più tecniche, almeno se il budget da investire è pari a zero o comunque molto basso.Ho lavorato in diversi progetti online, alcuni con un basso budget, altri con budget decisamente più alto, in questa puntata ti dico cosa ne penso.EasyTools del giorno: Lumen5🔗 Link: https://lumen5.com/Per maggiori informazioni, puoi visitare il mio blog, nel quale troverai tutti i riferimenti al progetto:♙ https://robertotarzia.comQui invece il link ad EasyLetter🖋️, la mia newsletter a tema business e marketing online💌 https://easyletter.it

Nonostante ci siano alcuni punti di incontro, lavorare offline ed online non è la stessa cosa, in quest'ultimo caso infatti le competenze sono più tecniche, almeno se il budget da investire è pari a zero o comunque molto basso.Ho lavorato in diversi progetti online, alcuni con un basso budget, altri con budget decisamente più alto, in questa puntata ti dico cosa ne penso.EasyTools del giorno: Lumen5🔗 Link: https://lumen5.com/Per maggiori informazioni, puoi visitare il mio blog, nel quale troverai tutti i riferimenti al progetto:♙ https://robertotarzia.comQui invece il link ad EasyLetter🖋️, la mia newsletter a tema business e marketing online💌 https://easyletter.it

Today the Brand Newsroom team talk about the 9 little marketing things that annoy us – those niggling habits or practices or policies that just get in the way of a good customer experience.   On My Desk Sarah recommended Lumen5. Nic reminded everyone to take some time out to think (prompted by the fact he didn’t manage to think of a recommendation. Well, he is on holidays, after all) James recommended NPR’s How I Built This podcast.   Brand Newsroom is a marketing podcast for anyone who has a say in how companies are communicating — covering marketing, content marketing, public relations, media, branding and advertising. www.brandnewsroom.net  

In Ep 24, I have a Mastermind Interview with Baker Al-Nakib, the Cofounder of Open Spot Parking, Inc., headquartered in British Columbia, Canada (www.openspot.ca). Open Spot Parking provides shared parking where home owners and municipalities offer parking spots to drivers seeking cheaper, consistent and convenient options. Their app (and website) allows drivers to find, reserve, and pay for parking seamlessly-whenever and wherever they need it, either in advance or on-the-go. After proving their "sharing economy" business model, Baker and his cofounder focused on the integration of their sensor parking spot monitoring technology as the first major strategic "pivot" for the company. Music for today's show was provided by the London-based, 23 year old #musicpreneur, singer and songwriter, Hellena Micy. In this episode, we feature her new single "Now I See." You can find Hellena's music at www.hellenaofficial.com. You can support her music at www.patreon.com/Hellena or www.hellena.bandcamp.com. Follow Hellena on twitter at @hellenamicy. Are you a musician? Do you want to advertise on the Guerrillapreneur podcast? Send me a direct message @guerillapreneur on Twitter and let's feature one of your songs on an upcoming episode.Want a signed copy of my book, Guerrillapreneur: Small Business Strategy for Davids Wanting To Defeat Goliath? Sign up for the Ceyero Consulting newsletter at ceyero.com. We conduct a monthly Sweepstakes using the names of the individuals who have signed up for the newsletter. If your name is drawn, we will send you a signed copy of my book. You can subscribe to the Guerrillapreneur podcast via iTunes, Podomatic.com, SoundCloud, GooglePlay, RSS, or stream episodes at ceyero.com. Watch the video broadcasts of our podcasts on YouTube at Ceyero Consulting or Periscope @guerrillapreneur. Host: Mark Peterson Host Social Media: @guerillapreneur @ceyeroconsltg (Twitter, Instagram, FaceBook and Periscope). Guest: Baker Al-Nakib, https://www.linkedin.com/in/baker-al-nakib-61b0a3ab/ (LinkedIn). Sponsors: Ceyero Consulting. www.ceyero.com. Lumen5. www.lumen5.com.

In Episode 24, I interviewed Baker Al-Nakib, the Cofounder of Open Spot Parking, Inc., headquartered in British Columbia, Canada (www.openspot.ca).  Their app (and website) allows drivers to find, reserve, and pay for parking seamlessly-whenever and wherever they need it, either in advance or on-the-go. After proving that their "sharing economy" business model worked, Baker and his cofounder focused on the integration of sensor parking spot monitoring technology as the first major strategic "pivot" for the company's history.  The sensors open the door to the capture of additional data that cities can use to determine where new parking lots (and buildings) should be constructed.  If you integrate user data, then Open Spot Parking could eventually help plan the driverless car future.Open Spot Parking in going to re-invent how city planning is conducted and possibly set the stage for driverless cars.  If you want to learn more about the next Google, you need to listen to this episode. Music for today's show was provided by the London-based, 23 year old #musicpreneur, singer and songwriter, Hellena Micy. In this episode, we feature her new single "Now I See." You can find Hellena's music at www.hellenaofficial.com. You can support her music at www.patreon.com/Hellena or www.hellena.bandcamp.com. Follow Hellena on twitter at @hellenamicy. Are you a musician? Do you want to advertise on the Guerrillapreneur podcast? Send me a direct message @guerillapreneur on Twitter and let's feature one of your songs on an upcoming episode.Want a signed copy of my book, Guerrillapreneur: Small Business Strategy for Davids Wanting To Defeat Goliath? Sign up for the Ceyero Consulting newsletter at ceyero.com. We conduct a monthly Sweepstakes using the names of the individuals who have signed up for the newsletter. If your name is drawn, we will send you a signed copy of my book. You can subscribe to the Guerrillapreneur podcast via iTunes, Podomatic.com, SoundCloud, GooglePlay, RSS, or stream episodes at ceyero.com. Watch the video broadcasts of our podcasts on YouTube at Ceyero Consulting or Periscope @guerrillapreneur. Host: Mark Peterson Host Social Media: @guerillapreneur @ceyeroconsltg (Twitter, Instagram, FaceBook and Periscope). Guest: Baker Al-Nakib, https://www.linkedin.com/in/baker-al-nakib-61b0a3ab/ (LinkedIn). Sponsors: Ceyero Consulting. www.ceyero.com. Lumen5. www.lumen5.com.

This week we welcome Jerry Potter, CMO at Mastodon Media and Host of Five Minute Social Media on YouTube. He will share tips and tricks for marketing nonprofit events to increase attendance and sponsor attention on social media. Tools mentioned in the episode include: For photos: Canva, Picmonkey For video: Lumen5, Promo Snapchat stories (24 hrs only) - Instagram and Facebook To learn more about the services of Five Minute Social Media, visit https://fiveminutesocialmedia.com. Special Offer: All listeners are invited to receive $100 OFF a full social media audit and analysis written report (normally a $200 package) - just mention the Events With Benefits podcast. For more tips, check out "10 Tips For Marketing Your Event On Facebook" https://fiveminutesocialmedia.com/2017/08/23/10-tips-marketing-event-facebook You can also follow Jerry at @mrjerrypotter on Twitter.

S02E06 – Marketing Optimierung und AB Test Mit viel Freude gehen wir dieses mal das Thema Optimierung an. Dabei haben wir uns vor allem den AB Test rausgepickt und geben jede Menge Tipps und Hinweise wie man einen AB Test durchführen kann und auf was dabei zu achten ist. Picks 50 AB-Testing Ideen, Ideensammlung in Gruppen unterteilt Lumen5.com, Video aus Blogartikel machen Google Optimizer, A/B Tests aus Basis von Google Analytics Besuche unsere neue Facebook-Gruppe oder unsere Facebook-Fanpage oder maile uns einfach an stefan@marketing-masterminds.de. Wir freuen uns auf den Austausch mit Dir. Weitere Folgen der Marketing MasterMinds findest du im Netz bei www.online-erfolgreicher.de

S02E06 – Marketing Optimierung und AB Test Mit viel Freude gehen wir dieses mal das Thema Optimierung an. Dabei haben wir uns vor allem den AB Test rausgepickt und geben jede Menge Tipps und Hinweise wie man einen AB Test durchführen kann und auf was dabei zu achten ist. Picks 50 AB-Testing Ideen, Ideensammlung in Gruppen unterteilt Lumen5.com, Video aus Blogartikel machen Google Optimizer, A/B Tests aus Basis von Google Analytics Besuche unsere neue Facebook-Gruppe oder unsere Facebook-Fanpage oder maile uns einfach an stefan@marketing-masterminds.de. Wir freuen uns auf den Austausch mit Dir. Weitere Folgen der Marketing MasterMinds findest du im Netz bei www.online-erfolgreicher.de

3 useful tools for your daily social media activities.

A Free Tool to Create Videos For Your Facebook Page This episode is presented by The Success Incubator - a brand new event I’m co-hosting this year for ProBlogger readers and online entrepreneurs. Today I'm announcing 3 great speakers - Pat Flynn, Kim Garst and Andrea Vahl (more details here). Save $50 with the coupon code SUCCESS17. In today’s episode, I’m going to share with you a free tool that I’ve been using over the past few weeks to create videos for my Facebook pages, Twitter accounts and other social media profiles that is getting crazy amounts of reach. It’s a tool that enables you to take a blog post that you’ve already written on your blog and to repurpose it into a short video to promote that blog post! Yep - you heard me. This tool takes a blog post you’ve already written and with a little help from you (just 10-15 or so minutes of work) it will create you a short video that you can then use anywhere you like to drive people to your post. I’ve been doing these videos for a week or so now and some of them are getting a lot of reach on Facebook. In fact I’m not the only one. One of our Facebook group members messaged me this morning about a video she created with this tool and on her FB page of just 20,000 followers she has had a video get over 300,000 views in 24 hours! So if you want to create great short videos for your FB page in just a few minutes - this episode is for you. Links and Resources mentioned in todays show Success Incubator (use coupon code SUCCESS17) Facebook Group Lumen 5 How to Create Amazing Videos on Your SmartPhone And here are some examples of the videos you can create with Lumen5. Firstly - here's one from my Digital Photography School Facebook Page. Here's one from the ProBlogger Facebook page. Lastly - here's another from Vanessa's facebook page. Full Transcript Expand to view full transcript Compress to smaller transcript view  Hi there. It’s Darren from ProBlogger. Before I get into today’s episode, I want to let you know about a brand new event that we’re running this year in Dallas, Texas on the 24th and 25th of October. This is our only US event this year. I’m really excited about what we’re doing. The event is called The Success Incubator. I’m co hosting it with another group of people who’ve been running another amazing event called The Digital Collab. The Success Incubator is for bloggers, online entrepreneurs, anyone who really wants to build a business online. It’s being held on the 24th and 25th of October in Dallas, just before the FinCon conference, which is another great conference, by the way, that I am speaking at this year. I’m really excited today to announce three of our speakers, our keynote speakers for The Success Incubator. Firstly, there’s Pat Flynn from Smart Passive Income, who will be a no stranger to most listeners of this podcast. He delivers amazing practical value. He’s built an amazing business. Secondly, there’s Kim Garst, founder of Boom! Social and someone who is just brilliant, particularly when it comes to Live video. That’s what she’ll be focusing her session on as well. And then there’s Andrea Vowell who is one of my favourite speakers. She’s a very funny person but she’s also very experienced in social media and will be speaking about Facebook Advertising. There’s more speakers to be announced in the coming weeks but I’m so excited to have Pat, Kim, and Andrea joining us. I’m also very excited to offer you as a ProBlogger podcast listener a special little discount code. You can get $50 off Success Incubator over the next week or so if you head over to problogger.com/success and use the coupon code, it’s really important that you get this right, SUCCESS17. When you go to problogger.com/success, you’ll see there more details of the event and you can get that $50 discount as well.

Se usi i social network come Facebook ti sarai già accorto di quanti stiano creando contenuti video per comunicare.In questa puntata parliamo proprio di questo:- perché i video sono importanti?- come creare video facilmente, partendo da zero?C'è un fantastico strumento gratuito che puoi utilizzare per presentare la tua attività con un video. Ascolta la puntata per saperne di più, non servono conoscenze tecniche.

Se usi i social network come Facebook ti sarai già accorto di quanti stiano creando contenuti video per comunicare.In questa puntata parliamo proprio di questo:- perché i video sono importanti?- come creare video facilmente, partendo da zero?C'è un fantastico strumento gratuito che puoi utilizzare per presentare la tua attività con un video. Ascolta la puntata per saperne di più, non servono conoscenze tecniche.