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Ever feel overwhelmed by the impossible task of scaling a team without losing your soul or your culture? You're not alone… or powerless.In this episode, Sivana Brewer is joined by David Chol, COO of Vanguard Properties, for a candid conversation about breaking through isolation, banishing burnout, and the rare leadership moves every operator needs to hear (but never gets taught).They dive deep into why “quality over quantity” culture trumps complexity, how to actually build people (not just systems), and what happens when you ditch the rulebook and trust your gut. Learn proven ways to create psychological safety, unleash autonomy, and develop team members you never realized were hiding in plain sight.Listen now if you want a legendary team, not headaches. Tune in today to steal the strategies you won't find on any corporate checklist and avoid the silent cost of letting your best people stagnate.Timestamped Highlights[00:00] – The wild, serendipitous story of how an overseas friendship turned into a game-changing recruiting move[01:24] – “Quality over quantity”: The Vanguard way of winning big without getting bigger[04:46] – Why career-crushing heartbreaks can open doors to your best opportunities—and why David welcomes them[10:17] – There was no playbook: What happens when you're handed your “dream job” and left to sink or swim[13:15] – Surprising truths: What David really discovered about himself when the safety nets disappeared[19:04] – The secret to creating a culture of radical autonomy without chaos—or loss of accountability[21:10] – Why most interviews are fake (and how to truly get to know someone before you hire them)[31:35] – The 15-calls-a-day ritual: The proven method that keeps hidden talent from falling through the cracks[38:03] – Exactly how to keep your best people growing—plus the overlooked dangers of ignoring their untapped skills[42:07] – The harsh realities no one tells COOs about—plus honest ways to navigate “second in command” constraintsAbout the GuestDavid Chol is the Chief Operating Officer of Vanguard Properties, the Bay Area's largest independent and LGBT-led brokerage, boasting 500+ agents and a forty-year legacy. A lifelong real estate operator with roots ranging from private equity to technology, David is known for building standout cultures and pioneering people-first leadership strategies that drive growth, even when markets are in turmoil. At Vanguard, he champions autonomy, radical honesty, and transforming hidden staff potential into real company wins.
Joined by Heidi (Unfiltered Rise) to dive into some of the prolific serial killers in the United States, and what may have triggered their manifestation into killers. From broken homes, religious fanaticism, trauma, abuse, and substance abuse, this one has it all. Follow Heidi at www.unfilteredrisepodcast.com IG @unfilteredrise_podcast X @UnfilteredRise On Patreon and Spotify #SerialKillers #abuse #substanceabuse #violence #trauma #shyness #introverted #awkward #religiousfanaticism
In this episode, Raymond Hino, CEO of Southern Coos Hospital & Health Center, shares strategies for expanding access to care, improving clinical services, and building a clinically integrated network of rural hospitals in Oregon. He also discusses initiatives like opening a new retail pharmacy, enhancing surgical capabilities, and supporting senior mental health programs.
As we head into 2026, leaders are facing a familiar challenge in a new form. Expectations are higher. Attention spans are shorter. Technology is accelerating. And yet, the differentiator hasn't changed. In this episode I talk about what is needed to drive employee experience, customer experience, and hospitality to drive business results. In this episode, you'll learn: • Why leadership, hospitality, and CX are no longer separate conversations • How employee experience directly shapes customer behavior and loyalty • Why hospitality is a strategic growth lever, not a "soft" skill • The rise of premiumization and intentional moments that matter • How technology should enable humanity, not replace it • The leadership behaviors that will differentiate brands in 2026 • Practical questions every leader should be asking right now Perfect for: hospitality leaders, business owners, CEOS, COOs, CX/EX professionals, operational managers, retail and service teams, training and development leaders, and anyone responsible for people and performance (and sales growth) in 2026. If you are ready to start 2026 with clarity, confidence, and momentum, this episode is your launch point. Book time with me to learn about our speaking, training, and consulting services: https://calendly.com/thetonyjohnson/strategy Links & Resources:
What if the only way to build a company and a life with true resilience was to let everything break? Are you burned out, questioning leadership, or stuck in a plateau while everyone expects you to “scale perfectly”?In this episode, host Sivana Brewer sits down with Matt Rhodes, COO of The Phoenix Method and co-founder of Polaris Capital Investments. Matt shares his raw story of rising from rock bottom, both in business and marriage, using a radical combination of systems, self-accountability, and explosive mindset shifts.Discover how Matt and his wife Jen rebuilt trust, transformed company culture, and mastered the uncomfortable art of letting go… all while weathering the chaos of COVID and scaling new ventures.Skip the endless analysis and unlock the real, actionable playbook for bouncing back stronger. Tune in now or risk staying stuck in mediocrity. This episode is an exclusive masterclass for COOs tired of perfection and ready for exceptional impact.Timestamped Highlights[00:00] – Why COOs must “let systems break” to escape perfection traps[01:16] – The harsh wake-up call that shattered business—and marriage[04:01] – How COVID exposed fragile culture—and forced total reinvention[07:07] – The critical hiring shift: moving from sales stars to customer-first teams[10:33] – Letting go, delegation, and the painful process that actually fueled growth[13:52] – Fresh eyes: Why bringing in outsiders is the hidden superpower in scaling[15:17] – The vital metrics Matt tracks weekly to prevent disaster before it hits[19:07] – How Matt and Jen divided CEO/COO roles to leverage their strengths[24:02] – Why top COOs never go it alone—the ROI (and resistance) of world-class coaching[32:12] – Breaking isolation: Why environment and peer groups are every COO's money-making secret[36:43] – The one mindset shift that transformed results, inside and outAbout the GuestMatt Rhodes is the COO of The Phoenix Method and co-founder of Polaris Capital Investments, with over 25 years of leadership experience across corporate America, fitness franchises, and strategic investing. Known for his real-world resilience and trailblazing company culture turnarounds, Matt is a go-to coach for leaders intent on transforming challenges into growth opportunities. His current roles reflect his commitment to systems-led scaling, paired with the uncommon honesty few executives dare to share.
Quaranteam - Dave In Dallas: Part 9 A talk with a detective leads to a decision. Based on a post by RonanJWilkerson, in 12 parts. Listen to the Podcast at Explicit Novels. Jan visibly relaxed as she followed Dave out. Olivia was checking in with Shawna and Mel. Dave waited until it looked like Liv had reached a stopping point in her conversation, then signaled for her to come back up. "Dave, how long until the cops get here?" Shawna asked. "Patrol isn't coming. Said since we aren't in immediate danger, they'll focus on 'higher priority calls and get to us when they can'. Which means they aren't coming. A detective will come out to investigate, but that will take time." "How much?" "Dunno. I have a plan though. I'll talk it over with the others and hash out the details. I'll come back out and fill you two in shortly." "Okay." Mel replied. "I'll call Mitchell. See if he can cover for me. He already has morning shift. Between him and April, they can manage for a day." "You sure?" "He's ready to work without a net for one day at least. Probably longer, but I don't want to fry his nerves unnecessarily." "You're a good boss, babe." Dave gave her a quick kiss, then charged back up the stairs to Esme's room where Lupie, Nessa and Olivia waited, with Esme and Roscoe of course. Currently, Esme had her face buried in the big dog's neck, giggling. As Dave took and held each ladies' hand briefly, he heard Jan come in with Becca and Reena in trail. "Okay, here's what we're going to do. We'll take pictures to document the damage and the bodies. Then we'll make repairs. We've got four people with weapons skills. Until the breaches are sealed, at least two of us are armed, on sentry duty downstairs. Once we've got the holes patched, at night at least, we'll go to one person on guard." He paused a minute so everyone could absorb what he'd said. "Does anyone have a good digital camera? We should use something other than cellphones if we can." "Depends on the camera and the user," Mel said. "Unless someone's had classes in photography, they're probably better off using a high-end phone camera." "Does anyone have a high-end phone camera?" Dave asked. "I know mine is decent, but not great." "Mine's pretty good, Liv's too." The other just shrugged. "I have a couple of good digital cameras at my office." Nessa replied. "Listings without photos don't do so good. The cameras are the best available last year, so they should show all the needed detail. I took classes at the El Centro to learn how to make the most of them. Well, the classes were three years ago when we different cameras. We got new, better ones last year." Dave nodded, then thought for a moment. "Okay, I'll escort Nessa to her office for the camera. We'll document everything. Then we'll assess the damage and figure out what we need for repairs. Liv, you and Mel will go to the hardware store for the supplies. Watch your; " his eyes flitted to Esme, "butts. If anything looks sketchy, get back here, supplies or no." Olivia nodded. "Just keep the same in mind yourself." Lupie gazed at him like she wanted to burn Liv's words into Dave's mind. She was not alone. "Vee, we should get going as soon as you're dressed. I don't think you want to go out in the cold drizzle in silk peejays." Vanessa smirked, rising to go change. "I'll be in shortly to grab a coat." As Nessa walked out, Dave sat down beside Lupie. Neither said a word, he just folded his arms around her as she leaned into him. Her shoulder pressed against his chest. Her head settled into the crook of his neck. Dave stroked her other arm, from the top of her shoulder, all the way down to her elbow, slowly, gently, hoping to give her the reassurance that no words would convey. He looked up to see the imploring look in Jan's eyes. With a flick of his own eyes, he signaled for her to sit on his other side, which she promptly did, leaning against him. Lupie reached out to softly grasp Jan's hand. The two sat on either side of Dave, just feeling his presence. While the other two snuggled against him, Dave made eye contact, individually, with Olivia, Becca, and Reena. Liv, while still working through some understandable nerves, seemed otherwise okay. Rebecca looked worried but trusting. Kareena looked like she was on the verge of losing it. Dave waved her over. Reena rose from where she was sitting on the opposite side of the room and streaked over to sit in Dave's lap. Lupie and Jan both made space for the younger girl to sit. The hands that they clasped together, rejoined, encircling Reena. Meanwhile, Reena buried her face in the crook of Dave's neck. Dave's eyes fell on Becca and Liv, the only two of his partners in the room not already huddled with him. Becca looked worried, but trying not to intrude. Not surprising for her, but not an accurate assessment of how Dave or the others would feel about her joining in. Quite the opposite of course. Beginning to understand Becca's feelings of inadequacy, was, however, shining an uncomfortable light on Dave's own lingering personal demons. Then there was Livy. The one that stood by him, protecting the others as the barbarians stormed their gates. He could see the conflicting emotions bounding across her face. She needed this comfort as much as he did. Today was the first time either of them had fired a shot at another human being. Dave waved them both over. "Let's make some space for Liv to sit here. She's got to be pretty spent too." Lupie looked at him plaintively. Like she knew the rightness of what he suggested, but some selfish part of her, that was losing, did not want to move. She did. Then she wrapped her arms around Olivia. "If it weren't for you, he would have been all alone down there, Liv. Thank you." Lupie hugged the younger woman closely. Olivia leaned back into her, while staring at Dave. That's when she started shaking. Dave tried leaning into Liv, But he still had Reena on his lap, and Jan on his other side. Becca, not yet in the cuddle pile, knelt in front of Liv, stroking her thighs soothingly, not erotically. "If you start singing soft kitty, Becca, I swear I'll drop you from the roof." Though Olivia's voice was unsteady, her essential snark came shining through, evoking the laughter she was seeking. None laughed harder than Becca, who threw her head back, snorting hard, with a wide grin that suggested Liv might have been prescient. "Okay, okay ladies," Dave said as the laughter subsided, "I need to go tell Shawna and Mel what's going on, get a coat, and escort Vanessa to get that camera." He patted Reena's leg. She immediately rose halfway up and slipped over to sit beside Liv, sandwiching the brunette between herself and Lupie. Dave addressed the room. "On security issues, Liv's in charge." He fixed his eyes on Olivia. "You know the drill; two on duty, one off, staggered relief. No one downstairs except guards for now. Well, people will start getting hungry once the nerves wear off, so let Lupie and a helper in the kitchen to make something." "And two more helpers at the end to carry everything else up." "Yeah." "And have the third in the kitchen on guard during cooking time." "Yup. and the guard is not doing anything but guarding. Just do your best to keep the guards rested and alert. Hopefully it won't take more than an hour or two to get the camera, but we'll maintain the watch while we document and repair." Liv nodded, as did Lupie and Jan. Nessa opened the door just then, smartly dressed for the weather in jeans and a stylish but sturdy jacket, and Dave's coat in hand. "Thanks, hun." Dave said as he approached her. "Let's go tell Shawna and Mel what's going on, and then head out. We'll take Liv's S U V." The brunette gave a thumbs up from the midst of the loose cuddle the family sat in. Esme and Roscoe had joined them. "Oh, and make sure Lupie and anyone else that cross the living room knows to steer clear of the broken glass, both to preserve evidence until we document it, and spare their feet." Passing Shawna, Dave motioned her to follow him part way down the stairs, then signaled Mel to come up and meet them. The looks on their faces as Dave spoke morphed from incredulous at the dispatcher's comments, to mild worry and trust when Dave explained his plans. Shawna stood up as Dave did, hugging him tightly. In his ear she said, "You be careful. I just got you, baby. I need you, and not just because of the serum." She punctuated her statement with a kiss on the lips that clearly wanted to linger, but self-control did not permit. "Escorting Nessa, armed, is just a precaution. I really don't expect any more trouble. We just need to be smart about this; be ready if something does happen." The first part was to allay their fears, the second to bolster their vigilance. Two steps down, Mel gave Dave a hug as well. "Just come back. You hear me? Come back to us. I don't want to change families anymore." Dave picked up on the allusion to the constant moves while in foster care. He hugged her tightly. "I promise, Red." Then he adopted a bad Austrian accent. "I'll be back." Mel giggled and smacked his shoulder with a wry smile. She followed Dave and Nessa down the stairs until she reached her station. The other two continued through the house and out through the garage. Liv's vehicle was in the driveway and it would have been much shorter to just go through the front door, but Dave was trying not to pass through any portion of the crime scene until after they'd documented it. Nessa drove. For one thing, it was her office, and Dave didn't know the way. For another, in the passenger seat, Dave could scan all around the vehicle, keeping a constant watch. He meant what he said earlier, the risk was likely zero now. Still, caution would be far better than getting caught unawares. Again. The streets were empty of course. While that should have lowered Dave's anxiety levels, the current risk factor was not the only thing that could gnaw at him. Dave had nearly a hundred hours of practice at shoot / no-shoot ranges, hundreds of hours of raw target practice, and had successful hunts every year he'd gotten a license. And no, despite all the bullshit coming out of those idiots at PETA, shooting a deer was not the same as shooting a person. Not even close. What they only knew as a pseudo-intellectual exercise Dave now had logged as real life experience. He didn't regret it. They were attacking his home. They broke in, in the middle of the night, carrying arms. Their intent was unknown, but there were no innocent reasons fitting those facts. But they were dead, at Dave's hands. And Livy's. He needed to find a way to console her, help her through this mental minefield even as he tried to navigate it himself. The look on her face as he left hovered in his mind. What had he led her through? Maybe he should have taken the low position on the stairs, and had Liv wait at the top of the stairs as backup? Then maybe she wouldn't have to have fired a shot? Maybe he could have fired quickly enough to hold off the attackers on his own. Then Liv wouldn't have to carry the burden she now had. "Babe?" Vanessa called out. Seeing no change in Dave's face, she tried again. "David? Honey, can you hear me?" "Huh? What?" "You're spiralling. I'm no expert, but that look. I've seen it before. A couple of our younger realtors are vets." "Not the same. This was a single incident that only lasted a few minutes. Those guys lived in hell for months." "Only one has chosen to open up to me, but it seems it's only a few minutes that the mind can't let go of." Dave kept his face stony and doubled down on his scanning. What could he have missed while his brain was wasting time with obsessions? "David, please don't run away on me, on us. We need you. You've been a good man for us every step of the way." Her voice got shaky as she continued. "We needed you this morning, and you stepped up. I've never been one to consign manliness exclusively to feats of strength or military prowess, but those are included. What you did this morning was another way to show your love. You stood between us and harm. You took the risk, and I am grateful for that. I know the others are too." Dave didn't reply, but did take a deep breath. The rest of the ride passed in silence. It took forty-five minutes to reach the realty office. Since most were working remotely; or dead; the place was empty. Dave followed Nessa in as she went straight to the cabinet and extracted a camera and a fresh memory card. Then they headed right back out. As she was locking the outer door, her stomach rumbled. Dave chuckled. "Maybe we should swing through a drive-thru for some breakfast. Any preferences?" "I'd really like a coffee. I think I saw an open Starbucks three blocks back. I don't know if they're working in bubbles; like a fixed group for each shift; or maybe they got dosed already, but they're lit up. A big coffee and a pastry and I'd be fine." The lobby doors had large "Closed, Use Drive-Thru Please" signs. Nessa pulled in and placed her order, then looked over at Dave. "Almond croissant, bacon gouda sandwich, and; a trenta pink drink. Easy ice." The look on Nessa face was priceless. She managed not to laugh, or say anything, just turned to the speaker to relay the request. While they were waiting their turn in line, she reached her hand under Dave's chin. She pulled him toward her, even as she leaned in, giving him a long, slow, loving kiss. "The man that can hold off armed assailants in the middle of the night, with no warning, doesn't need to be embarrassed about what he drinks with his breakfast, baby. You've certified your manliness in so many ways, even before this morning." Tears rimmed the bottom of her eyes. Dave was just brushing away her tears, trying to think of something to say when the car behind them honked. The car ahead was now two car lengths away. Both settled back into their seats. "Thank you," Dave said huskily as she edged forward. They passed the remainder of the return trip in silence, though a few meaningful glances were exchanged. Shawna and Mel left their stations and met them in the middle of the living room as soon as the two heard Dave and Nessa coming in through the garage. Dave had also texted as they turned on to the right block. "Upstairs, now mister." Shawna's voice was stern, uncompromising. "What?" "I didn't think about it before you left, but these guys might be carriers of Duo. We're vaxxed directly, but you're only safe through us. The briefing we got was clear; if the man we're bonded to is exposed, or even potentially exposed, renew his immunity with sex. Lots of it. Nessa and I will start documenting. Liv and Mel will stand guard." Footsteps on the stairs announced Olivia's descent. "Go on. Becca and Reena are in the spare bedroom waiting. Others will rotate in. You don't have to finish in us for your immunity. Once we gush, with or without you, switch to the next girl." "But y'all won't get your dose that way." "That's not the concern right now. Your immunity is. Go on." Dave recognized that tone, plus the looks in every eye present. He was sure the looks of those not present would match. Sure enough, when Dave opened the door to the bedroom, he saw his two youngest partners already waiting. Becca, her blonde hair cascading past her shoulders, small, pert tits standing out proudly as she kneeled on the bed wearing nothing but a smile. Reena was identically attired, her warm brown skin and large tits the most notable contrast with her friend. Dave began stripping off his gear and clothing, double checking that his pistol and smg were on safe, even though they had been for a few hours now. He set his weapons away from the bed, but further from the door than the bed. Coos and sexy comments from the girls had him half-chubbed by the time he pulled off his boxers. "Oh, yeah baby. That's what I'm looking for." Reena purred. She pulled Dave's face down to hers and locked his lips in a passionate kiss. Dave immediately began stroking her sides, then moved to caress her lush tits. As his hands contacted her big soft mammaries, Reena hummed. Dave pushed her back onto the bed. Whether this or his fingers grasping her nipples caused her to gasp is anyone's guess. Dave settled himself between her thighs. He felt a hand grasp his cock and notch it in Reena's entrance. Then a small hand delivered a soft slap on his ass. He felt Reena's hand reach around his back, but never saw the thumbs up she gave to Becca. That hand immediately switched from signaling to grasping as Dave's cock surged into her wet and waiting pussy. "Oh, fuck yes. Fuck me, David. Fuck me with that magic fucking cock." She started nibbling on his earlobe as he drove in and out of her slippery passage. It was one of his 'drive me wild' spots. His thrusting rapidly accelerated in speed and power. He raised up, taking his ear out of her reach, but her lascivious smile and her bouncing tits provided incredible visual stimuli. Reena managed a few encouraging erotic words, but quickly devolved into grunts and moans as his animalistic attack on her eager vagina brought both of them to the edge of ecstasy. She got there first. Barely. Her rippling inner muscles touched off his eruption, in turning kicking her into a second orgasm just as the first was reaching its maximum. The power of the doubled orgasm drove the air from her lungs and all thought from her mind. She clutched Dave fiercely with her arms and legs, claiming him as an anchor as pleasure wracked her body. She finally relaxed, flopping back to the bed, panting. "That; was; Awesome!" Dave sat up, his ass on his heels. Then Becca grabbed his shoulders, forcing him to half-turn so she could kiss him. He could feel a turmoil of emotions in that kiss. He brought his hands up to grasp her shoulders while his tongue tangled with hers. Dave barely felt the washcloth Becca slipped under his cock as he slid out of Reena's ravaged little hole. Reena grabbed it to capture any leakage. Meanwhile, Becca pushed Dave flat on his back and straddled him. She leaned down to kiss him again. Then Dave felt an extra hand on his mostly hard shaft. It was elevating him to Becca's hot, moist, little pussy. Reena was returning the favor. Becca sat back slowly at first, until Dave was seated in her entrance. The stimulus of the kiss, the hand on his cock, and Becca's small tits and tiny nipples rubbing his chest had him nearly full hard again. The young blonde's eyes fluttered slightly as she eased her way onto Dave's rod. Probably leftover semen on me setting off a serum reaction , Dave thought. Becca grasped his shoulders with her hands as the ripples passed through her. The effects of the brief exposure ran their course quickly. She sat up, bracing herself on his shoulders as she slowly began to ride him. Her eyes locked on his. Her hips bounced and rotated and snaked, all while Dave's cock stayed buried within her. Dave reached up, grazing her torso with his palms until he cupped her petite and alluring tits. He began massaging the lovely mounds with his palms. His fingers rubbed, rolled, and lightly pinched her nipples. Dave felt the bed shift, and then heard the door click shut. Reena must have slipped out of the room. He returned his attention to Becca, fixing his eyes on hers. So much life was there, waiting, yearning, to become. Her face bore worry; understandably; but something more. It was the something that gave him peace with their relationship, despite his natural doubts about their age difference or himself. He curled up to kiss her lips, which she returned before he lay back down. Her sleek body hammered up and down on his cock, the motions getting increasingly rapid. Her breathing grew ragged and punctuated by moans. She slammed herself down one last time, fully seating Dave inside her as pleasure shot through her body. Dave lowered the exhausted girl to his chest and held her while she caught her breath. Her fluids saturated his cock and leaked slowly out around their joining. A discrete knock preceded the door opening quietly, and closing almost as quickly. Almost imperceptible footsteps approached the bed. The silence of a librarian. "Becca, time to switch." Said Jan in her usual soft voice. "Try to understand, he's a magic man." Her voice was slightly muffled as her head was slightly mushed against Dave's chest still. Both adults chuckled. Then Dave said, "Been watching seventies music on MTV?" Becca nodded. "Mostly concerts since they didn't make many videos back then. People wore weird shit back then." "Hey, I was a kid in the seventies. Those people were my parents, aunts, and uncles." "No more stalling." Jan said in her firm voice. Becca slid up, so that Dave slipped out of her, then clambered off the bed. She immediately grabbed a washcloth, from a stack the ladies must have staged there. House Belsus had no shortage of women that could plan ahead, in detail. As Becca cleaned herself, Jan cleaned up Dave. Then she climbed over Dave to lie between him and the wall. Dave looked at the light tan blouse and mid-thigh, navy blue cloth skirt she wore. "Overdressed aren't we?" Jan's eyes twinkled as she took Dave's hand and placed it high on her thigh, under her skirt. Taking the hint, he slid his hand up her leg, finding her happy place bare and wet. The next hour became a blur as Dave's lovers each took turns 'topping off' his immunity. Well, except Niki. She'd only arrived last night, and was still in her imprinting sleep. When Dave and Shawna; who had been the last in line; had finished cuddling afterwards, they dressed, grinning at each other like a couple of teens that had the house to themselves. A quick kiss and they left the room. As they stepped out, Shawna leaned back in and gave a sniff. "We're gonna need to light a candle in there. Several candles. And lay down some carpet deodorizer." "That's a later problem. Right now I want to check in on Niki, then see how things are going downstairs." As they walked, Shawna spoke. "Well, Nessa and I photographed everything in excruciating detail. Multiple frames, multiple angles. Both breaches, and each corpse, along with the blood trails. She even took close up photos of each man's fingertips and captured decent images of the fingerprints." "Good enough for id purposes?" Dave asked as he opened the door to the master bedroom. "Dunno. Hopefully. We'll see what the police say." "They'll have the bodies to print the old fashion way." "Yeah, couldn't hurt though. Besides, we copied all the images on a second memory card. We're keeping that and handing over the original. Mel swears there's no difference in file integrity." Dave stood by the side of the bed, reaching out to place the back of his hand against the cheek of Niki as she slumbered. She was warm, but not feverish. He pulled back the blankets to examine her legs, remembering their discussion the night before about her injury. There were lots of flaked off skin in the bed surrounding Niki's legs, and some kind of residue along her legs as well. "Best to wait until she wakes to clean her up David. We don't want to disturb her during imprinting sleep." "But we can't wake her during it, no matter what we do." "Still, whatever's going on could be a delicate process. Let's err on the side of caution hun. Let her heal, then we'll help her cleanup later." Dave nodded his agreement and neatly pulled the covers back over Niki's sleeping form. As he adjusted the bedding, Shawna spoke. "Let's go see if Lupie's managed to get the glass out of the carpet to her satisfaction." A wry grin grew on Dave's face. "Is anything ever clean to Lupie's satisfaction?" he asked as they hit the top of the stairs. "When it comes to glass shards in carpet, I'm a fan of Lupie's exactitude." "Fair point. Hey, has Roscoe gotten out yet?" "Oh yeah. We took him out through the garage after you and Nessa left. Esme and Liv walked him around in Lupie's yard 'til he settled down and did his business. Then they played for awhile. Mostly Esme played with him while Liv kept watch." "Bet he loved that." "Yeah, those two are like peas in a pod now." Shawna said as they reached the floor of the living room. Dave walked over to Lupie, who leaned back onto her heels from her work looking for glass shards. The overhead lights were off. She had a flashlight in one hand, using the glint from the shards to locate them. She tilted her head up and Dave gave her an appreciative kiss. "I think he likes her more than me at this point," Liv groused from her position against one wall of the living room. "Aw, he's not replacing you. He just has a new buddy to have fun with." "Yeah, yeah. I'm still getting replaced by a younger model." Shawna rolled her eyes and snickered. "Oh, yeah, you're such an old hag, Liv." Olivia's only answer was a smirking scowl. Dave motioned Liv over to a quiet corner of the room. "How are you holding up?" "I'm okay," she said in an uncharacteristically small voice. "The others kinda dogpiled me for awhile. It's just; it's not like I thought it would be." Both were silent for a minute. "Dad did stuff like that for years." Her voice started to crack. "How? I mean shit, now I get why he was so strict on some things, or why he would get distant. How the fuck wasn't he a bigger asshole?" As she started to shake with sobs, Dave wrapped his arms around her, tears streaming down his own face. Lupie noticed and came over, with other members of the house following to join a group hug. It wasn't even noon yet, and already a very long day. Chapter 11; A Nudge. October 28, 2020 9:15am After Livy's entirely understandable emotional outburst, Dave suggested she remain at the house while he escorted Mel to the hardware store. Liv stomped that idea down, hard. "I will not leave my duties for someone else to perform. I thank all of you for your support. I'm okay. My dad didn't raise me to leave people hanging." The facial expressions several of them shared indicated a mutual desire to object to that particular characterization, and a mutual recognition of the futility of any words they could say in that cause. Liv was calm and collected when she and Mel left, both of them armed and masked up. Each wore full-length pants, long sleeves and gloves as well, to maintain the appearance of quarantine protocols. The NDA's they'd signed were still in effect, so they couldn't give anyone a reason to wonder why they were not concerned about the virus. All the gear they wore managed to dwarf Melanie's medium frame and curves, but nothing could hide Liv's large bust. That and the contrast of Liv's milk chocolate brown hair with Mel's auburn locks allowed the others to distinguish the two as they walked out. A few texts from Mel to Lupie kept the family reassured they were both fine while they were out. Liv drove, using the argument that she'd had combat driving training with her dad. He'd slipped her in when one of his security teams were going through annual training. Still, getting the lumber and fasteners to make temporary fixes for the broken window and sliding door took the better part of an hour in-store. The drive itself was short. While Liv and Mel were gone, Dave gathered a couple of sawhorses and tools from the garage and set up on the back deck. Even though they'd photographed everything, Dave didn't want to disturb the two bodies lying on the deck. Arranging the tables had a new dimension to consider. A creepy one that should have bothered him more than it did. He pulled out a plastic table from a hall closet to serve as a tool stand and laid out the cordless drill and everything else. The saw he placed on the table and immediately connected the extension cord to it, leaving the other end disconnected from, but near, the outside outlet. Finished, Dave settled into a patio chair. The chair was made of stretched grey fabric on a black metal frame, one of four on his low back deck. Given the size of his household, he needed to pick up some more. Or better yet get some nice wooden deck chairs. With the combined incomes in the house, they could afford to splurge a little. Except, they're supposed to move. How soon he didn't know, but why buy new furniture when they'd just have to move it; and might not have a deck or patio to put it on? Dave's gaze wandered across his yard. The greenhouse drew his attention. With the lower temperatures, the potted bay tree had been moved in there. Would they get to move the plants? Restarting his entire food base would suck. His practice platform would have to be carefully dismantled, assuming they had enough warning time. The platform was well worn and smooth. He'd even practice barefoot sometimes to get a feel for it. No splinters. That smooth. Starting over again; on so many things. Seems like that was the new refrain in life; starting over. Dave shook himself out of that downward spiral. Nothing good lay down that line of thinking. His eyes landed on the body on his deck, and the red stain beneath it. Once the body was removed and the detritus cleared and scrubbed, he'd need to sand it and re-stain it. Well, maybe not. Depends on how long until they moved. Dave realized he needed to talk with Vanessa about the timeline on this thing. But what the hell did it mean? Why would they cut the nuts off their own dead? What was going on? None of this made sense. Nothing had made sense for months. Why not pile on one more inanity? "David?" Jan's soft voice, loaded with concern, snapped him out of his spiraling thoughts. He turned his head to face her. Her slender frame easily fit within the break in the glass door. "David, it's freezing and wet out here. Wouldn't you rather be inside?" She looked about the deck and all of his preparations. She crossed from the door to his chair and slowly knelt beside his knee. Her soft brown eyes pleaded even more than the words from her mouth. "It's not good for you to be out here like this, David. Please, come inside." Dave stood, reaching her position at the door in three quick steps. Kissing her softly on the lips, he pulled back with a cheeky grin. "Yes, dear." Her bemused smile was just what he needed. He let her guide him to a spot on the couch. It was only slightly warmer, but a lot drier. Plus, Jan snuggled in close. After a few minutes, she got up to pull a blanket off the back of the other couch. She rejoined Dave, wrapping the blanket around the two of them. They said very little. Jan's calm, quiet presence prevented any further worrisome mental tangents. When Liv got back with the supplies, his first order of business was to check that they'd had no problems and hadn't been followed. In that, they were clear. With weapons slung, the three of them unloaded the lumber and such from the truck and into the backyard via the side fence gate. They were careful to avoid the corpses, giving them a wide berth. Where the fuck were the cops? "Okay, Liv, can you make one last verification on the window measurements while I get the plywood on the sawhorse?" "Sure. You wanna screw it straight to the wood frame, right?" Liv asked. "Yup." Dave replied. "Hmm, you could just screw it straight to my frame, Dave." Mel purred and waggled her eyebrows. Liv was out of earshot by the time she'd spoken. Dave sagged for a moment. Mel was one of the several he hadn't ejaculated in earlier, so she would still need dosing in the next four days. Mel immediately felt bad, as expressed on her face. "Sorry, Dave, I'm just messing with you." "Yeah, I get that. And I like the quick jab jokes most of the time. I'd rather a sharp mind that occasionally nicks my fingertip than a dull one that needs every non-literal comment described and outlined for her." Melanie snickered appreciatively. "Still, I'm responsible for all of you, and your needs. I take that seriously; as much fun as any one of you are to be with, it's also a job that I gotta get right or someone gets hurt." It took Mel about half a second to close the distance and press her body against Dave. Her arms latched around him. "Hey, you do a great job taking care of us, each of us. This morning was one of the more obvious proofs. You're really good at the less obvious stuff too." Dave gave her ass a light pinch that made Mel yelp. "Thanks, kitten. I really am getting in a better head space with your help and others. Sometimes my instincts are from the old days, though." Liv stepped back out onto the deck just then. Mel's wicked grin reappeared. "Well, in the old days, you didn't have me to fuck; or your big tiddy daughter slut." Liv backhanded Mel. "I'm not his daughter, dammit! Don't say shit like that. I won't get laid for a week if that's in his head!" "Damn, that was my tit! That fucking hurt!" Olivia looked completely unapologetic. Mel's face switched back to lascivious. "That's okay, I know what could get him revved and ready to fuck." She sauntered over to Liv and took her friend's face in her hands, softly. Then she kissed her, long slow, and deep. Liv's response was surprise at the sudden switch, but not unaccustomed to the familiarity. Melanie broke the kiss, then turned to look at Dave with hooded eyes, her cheek pressed against Olivia's. "What do you think David? You up for nailing a couple of kinky bi-sexual college babes?" Dave drew in a breath and was about to reply when she continued. "Even if one of them is your big tiddy mfm--" Liv's hand sealed over Mel's mouth to block a repeat of the undesired phrase. "With dead bodies lying right here in view? Not so much." Dave hoisted a sheet of plywood and settled it on the sawhorses. Liv released Mel, who spoke only with her wicked grin and gleaming eyes before heading back inside. Liv called off the measurements, which matched what she and Dave measured earlier. A few minutes with the measuring tape and pencil and they had two panels marked off, one each from two different corners of the sheet. Liv held the plywood while Dave cut one panel, then they switched roles for the second panel. After securing the saw, Dave grabbed the drill and screws while Liv snagged the cut sections. They passed back through the broken glass door and proceeded to the entryway to patch the broken window. Nice thing about drywall screws; they're very good for more than just drywall. The frame of the window was wide, and solid wood. Dave held the one section in place on the inside as Liv used the cordless drill to run two pilot holes each on both sides of the frame. She quickly changed to a driver bit and put drywall screws into the holes. The pilots were large enough for the shaft of the screw, but not the threads, that way the screws had a good, firm, bite in the wood without cracking it. Once Liv had four good screws in the plywood panel, Dave stepped back, making room for her to run a few more pilot holes and screws; two more on each side and three each across the top and bottom. Liv was a little annoyed having to use the step ladder for the top screw on each side as well as the three across the top. "Don't worry about it. Hell, I'm gonna use it when I do the outside. Yeah, if I really had to, I can reach and do it. But, with less strain, I can be sure to get the screws level." Liv looked slightly mollified at Dave's admission. To further assuage her injured ego he delivered a gentle, lips only, kiss after she descended. She rolled her eyes and smiled before leaving to find the hand vacuum to get the sawdust. Dave started shuffling the equipment through the never-breached security door around to the outside of the window. He was just running the extension cord back to the outlet near the door when Liv came out. This time, she held the panel in place while he drove pilot holes, quick changed to a driver bit and put screws in place. Liv backed off so he had room to run the rest of the pilot holes. Dave was just driving the last screw holding the panel in place when he heard an engine coming down the street. Two engines. "Get inside, use the door as cover," he ordered. Dropping the drill in the grass under the windowsill, he hoofed it around the corner of the house. The brick would give him some small measure of protection if it was needed. He pulled the SMG around on its sling, from against his back to the ready position. Almost the moment he was in position with weap. As the S U V came to a stop, Dave registered the markings and got a mental jarring. Black background, two blue stripes, with white letters spelling out 'Police' and 'Garland'. Garland was three towns away, on the other fucking side of the lake! The officer stepped out of her vehicle, standing between the body and her driver's door. Typical for an on-duty officer, her hair was hidden up under her hat. More importantly, her right hand was low, hidden by the vehicle's body, likely on her pistol. In fact, given what Carter had taught him about procedures, she'd likely already removed the safety strap, her thumb hooked around the grip. She was exposed enough that Dave could see her badge. She was too far away to identify the authenticity of said emblem, but everything was falling into place as legit. "Sir, please place your weapon on the ground. My name is Officer Korman of the Garland Police Department. We are here in response to multiple 911 calls from this address." Dave held both hands, empty, out to his sides. "Yes officer, we called several times in the early morning while we were under attack, and after. I'm going to disarm myself, and hand my weapons inside to my family." The officer's eyes flicked to the door. Clearly, she'd been distracted enough by Dave that she hadn't noticed Olivia. Or Olivia's gun. Even at a distance, she flinched visibly, realizing she'd committed a fatal error. "We have no beef with law enforcement, officer. We've been a bit on guard since the incident. My partner will secure my weapons inside and close the door." Dave used his left hand to reach slowly across his body at shoulder height. He hooked his thumb under the strap and slid it off his shoulder and across his arm. Leaving it to twist, dangling from his thumb, he held his arm straight out, full length, as he slowly walked to the door and handed the weapon off to Liv. Keeping his right hand still up and visible, he then unstrapped his thigh holster and handed that inside as well. Liv had a wary look as Dave pulled the front door closed between them. Dave turned back to the officer. "Ma'am, as you can see, I am now unarmed, everyone else is inside. We were just repairing the damage from the attack, and staying vigilant." "You altered the crime scene?" The voice should have been annoyed, but was too monotone to convey any meaning beyond the words themselves. "We took extensive pictures of the bodies and both breaches. We haven't sealed the rear breach yet. We'd just finished the front when you arrived." The policewoman stepped around her door, closing it. On alert, she came around the front of her patrol vehicle and approached Dave. "Sir, the young woman that entered the house, is that your daughter?" Does she know about the vaccine? Best to play it cagey . "She's my best friend's daughter. I've known her since she was punching her mother's belly from the inside." The officer approached a few more steps as he spoke. At this range, Dave could see the drained appearance behind the weak smile his jest evoked. "You say you took pictures?" "Yes ma'am. We have it saved on a memory card for you." Dave shivered involuntarily. The drizzle had let up and the temperature had risen slightly with the sun. Not that the Sun's presence was particularly notable today. Working on the patch had kept him moving and focused so he didn't register the chill. Now he had the luxury of discomfort. "We carefully took photos of the bodies, the area they fell, and the path in between. We didn't move them ourselves, their buddies did that. Then they, well, take a look." Still wary, the cop walked over to the corpse still splayed out on the driveway. "And you didn't do this?" "No ma'am. We haven't touched the bodies at all. Shot 'em when they were inside the house. Their pals drug them back out here and did this. There's three more on the back deck. We shot two of them in the house. The third was shot by one of his friends, out on the deck." "I'm going to have our mortuary contractor collect the bodies for the Me. Please bring me the memory card with the original images." She beckoned towards the van as Dave moved to the house. Mel once again assured Dave the copies she made were full copies, indistinguishable from originals. Dave took the copied memory card and walked back out. The two figures in hazmat gear carrying the encased body between them were approaching the back of the van when he stepped out into the dreary day once again. "Here's the memory card officer." "Thanks. Two more in the back you say?" "Three. Two that we shot and one shot by his buddies." "Right." "There's a side gate so we can go around the house." "The shooting occurred inside?" "Yes ma'am." "I'm going to need to examine the area myself, and take some notes. There should be a detective along later. I'll make a note in the file that I've collected the pictures you took. She can get them from the station house." "Do you know the detective that's coming?" "No clue." "Then how do you know it'll be a woman?" "Probability, sir." Dave's heart sank. While the officer sounded drained for most of their conversation, those last two words were absolutely desiccated, the depleted echoes of a mind that had seen everything torn asunder, replaced with a nightmare even Wes Craven would run away from. Once the body movers returned, Dave led the three of them through the side gate into the backyard and pointed out the corpses on the back deck. He stayed in the grass to give them plenty of room for their work. The officer scribbled notes as the two body collectors packaged up one corpse and carried it off. She kept a distance from Dave the entire time, with her weapon hip carefully away from him; and the broken glass door. When the collectors came for the second body, she remained at a distance from the scene as they worked. For the third body, she followed them out. She fixed Dave's eyes with her own as she walked off. "I'll be back in a moment to examine the interior." Dave passed into the house through the breach. Lupie was busy in the kitchen with a couple of helpers. Shawna and Liv were in the living room. The younger woman was more obviously on alert, and maybe on edge. An attentive eye could discern Shawna was similarly watchful, but more calm. Liv picked up Dave's SMG to hand it to him. "No, hold on to it. Actually, put the SMG's away. Let's keep the pistols for now though. The policewoman is coming inside shortly. Let's keep the weapons out of sight. She's not a threat, how 'bout the two of you skedaddle up stairs while she's here?" "Sure," Liv replied. "You know the code?" Shawna asked. "Yup. Mom & Dad's wedding year." A sharp rap at the door announced the officer's arrival. Dave was a few steps away from the door, so he strode quickly in that direction after checking that Liv was already inputting the entry code for the gun closet. If he could keep the officer examining the parlor space first, and long enough, Liv and Shawna could get clear before the officer came into the living room. No point in agitating the woman. Dave noticed she was wearing a face mask and gloves when he opened the door. His plan to stall worked. Hell, he didn't even have to try that hard. The Lady asked enough questions about the attempted breach of the door and the eventual entry through the window that Dave heard his two partners ascending the stairs well before he and the officer moved towards the living room. "So this is where the shooting actually occurred?" "Yes ma'am. Liv stood over there at the landing, and I was initially braced against that corner where the hallway meets the room." "Initially?" "Once they broke through the window, I was concerned Liv would be exposed from that direction. They didn't seem interested in coming through the glass door anymore, so I crept forward behind that couch so that I could hit anyone that might try to get an angle on her. I don't think the guy I shot saw her before I shot him." She scribbled furiously in her notebook for a few minutes. Then she asked to speak with Liv. His partner descended; Dave was relieved to see she'd left her firearm upstairs. Lupie, Jan, and Reena passed upstairs after Liv cleared the stairs. The dishes they carried smelled great. If Dave hadn't heard the officer's stomach grumbling, he might have felt sorry for himself. She must have seen the look on his face though. "No, thank you. That would still be inappropriate," she said. "I will need to speak with ;” "Olivia." "; Olivia, alone please." Dave nodded and headed upstairs. Carefully, he lowered himself to a crouching position in the hallway beside the head of the stairs. He couldn't hear the words, but by tracking tone he would be alerted to impending trouble. There was none. It took several minutes, but then he heard Olivia walking the officer to the door. Dave was at the bottom of the stairs before Liv made it back from securing the front door. "All good?" he asked. "Yup," said the brunette. "She look exhausted to you?" "Very." "She say anything about who did this?" "She only asked questions, no answers. I tried a few while the body boys were away from us. No dice." "Boys?" "Dunno, I actually wasn't paying attention." "With the residency of this house, you're having trouble identifying male from female?" Liv said with a wink. Dave's only reply was a bemused glare. Liv's bounteous bust bounced with her laughter. "I love hearing that sound." Shawna's rich tones rolled into the living room as she reached the landing. Dave turned to face her. "Speaking of sounds I love to hear ;” Shawna came closer and kissed him. The feel of her magnificent bust pressed to his chest and the smell of his lover's skin gave Dave thoughts he couldn't address just yet. "I'd tell you that you have me already and don't have to win me over, but I love hearing those sweet nothings." She wrapped her arms around his waist and rubbed her nose on his. "Melanie and I ate already. We'll stand guard down here. You two eat and finish the repairs." Dave kissed her once more, then headed upstairs. Melanie passed him at the foot of the stairs. Liv followed immediately behind him. Dave had to 'endure' a lot of hugs, and a few kisses, within a few feet of entering the spare bedroom Lupie had set up lunch in. Homemade chicken soup with all the rich, deep flavors from multiple ingredients missing from the canned stuff. Plus fresh rolls. He was getting used to being spoiled like this, but damn, it was so good to have a woman around the house. Having nine women around the house sounded like a recipe for disaster, but it hadn't been an issue at all. Which reminded him. "Anyone keeping an eye on Nicole?" "I just came from the master bedroom before you came up," said Jan. "She's still solidly out. As long as it's been, she must be experiencing a regeneration. There's no telling how long she will be unconscious." Dave stopped before her for a lingering kiss and a minute or so of gazing into her eyes before getting a second bowl of soup and two more rolls. Liv lingered over her first bowl, then spent some time talking with Lupie while Dave finished up. "You ready?" Liv asked as he added his bowl to the dirty stack. "Yep. Now for the tough part." He paused in thought. "Did you pick up the glass handling gloves?" "Yeah, bag's on the couch. I don't want either one of us losing a finger." They grabbed the gloves on their way through the living room to the deck. Then things got tricky. First, they removed the fasteners holding the two frame pieces together. The glass was sandwiched between them. Then, with Dave holding high on the large pane, well away from the shattered area, Liv carefully pried the inner frame piece away. Dave had to step over it as she moved it out of the way. The most delicate part came next. Liv ran a flathead screwdriver around the edge of the glass to ensure it came away cleanly. Very gingerly, they pulled the top edge away from the frame, then slowed its descent as its own weight rotated it the rest of the way out. They laid it in the grass. "I really expected the edge by the break to fall apart." "Guess we got lucky." "Damn lucky. Let's get that plywood in place, then we can break that thing into large pieces and dump 'em in the trashcan." With Becca, Esme, and Lupie living in Dave's house, the large rolling trashcans for Lupie's property were empty. One of those had plenty of space for the glass pane. The plywood took some trimming to fit vertically. But there was open space horizontally, so a second piece of plywood was needed to fit the gap. With the frame back in place and secured, Dave and Liv ran a few 2x1's across the seam. A bit of caulk squeezed into the crack would prevent any air leak; or whistling. Breaking and stashing the glass in the spare bin and cleaning the deck area took another forty minutes. By the time they got inside, Jan had already vacuumed the last of the sawdust and glass bits from the carpet adjacent to the sliding door. Dave and Olivia washed up. Liv joined Mel in their room, watching a streaming show on the latter's laptop. Dave went down to the living room, finding most of his family present. "Hey, babe." He slid onto the couch beside Lupie. She immediately nestled into his shoulder. She placed one hand on his chest, the other on his thigh closest to her. "I appreciate everything you've done to keep things working smoothly here while Liv and I dealt with what happened. That helped keep everybody's nerves; manageable." Her hand on his chest gripped tighter, like she was trying to palm him. "You're the one that stood in the line of fire and faced down armed men coming to kill us. Or worse. Making food and cleaning up is not the same." "The value of one act does not negate the value of the other. Cleaning up is the first step in returning some normalcy after the disruption. A hearty meal helps soothe the soul. What you've done matters." Dave barely heard her next utterance. "Just don't leave me David. I need you. Please be careful." He pulled her in tight. "I will." A knock at the door interrupted anything else he might have said. The late afternoon gloom and the chilly air seemed perfect for the woman standing on Dave's doorstep. Not overly short for a woman, she sported jet black hair pulled into a loose ponytail at the base of her neck, and pale skin on an oval face. Her cloth mask covered her mouth. Dave half wondered if the darkness around her eyes was makeup or weariness. Oh good, Detective Wednesday Addams is here . "Hello, sir. I'm Detective Carmen Verratti. I'm here to investigate the break-in and deaths that occurred earlier." The mask she wore muffled her words slightly. An emotion detector would not have registered the tiniest blip as she spoke. One for weariness would have pegged. "Would you like to start with the outside or inside?" Dave queried. "Let's get the outside done before the temperature drops." She took a sip from her insulated beverage bottle. Dave picked up a vague whiff of coffee as he followed her out to the driveway. "I'm not sure what woke me up in the first place. We have a dog, but he was upstairs and deaf. He didn't start barking until after the shooting began. There's chickens in the next yard over. I suppose they might have made a noise, but not once I was awake. I armed myself and left my bedroom. I encountered; one of my housemates on the stairs." Dave continued, walking through each step of the encounter. Once they were past the part where the guys coming in the front broke through the window, they walked around to the back deck. As with the blotch in the driveway, the detective seemed transfixed by the stain on the deck for several seconds. When she was finished with her visual examination of the deck and backyard, she motioned for Dave to lead her inside. Waving to the plywood she asked, "This is the second breach?" "This was the first place they got through. By the sounds of things, they were trying to breach the sliding glass door and the front door at the same time. They just weren't ready for a security door. The guys in the front came through the window, but by that time we'd already taken out two guys coming through the back." "And that's when you heard two men arguing about someone's sister?" "Only one voice got loud enough to pick out words." Liv supplied. "He seemed pretty pissed, so whatever the quieter voice mentioned must not have been pleasant." "So could one of these men be the brother or brothers of one of your partners?" the detective queried. Dave shared uneasy looks with Liv, Shawna, and Lupie. Four brains looked stuck in feedback loops trying to figure out how to respond without breaking the NDA's they'd all signed. "I'm aware of the vaccine and its effects. I was finally informed this morning, though I haven't been partnered yet. It explains some of the changes I've seen around the station." All four visibly relaxed. "That certainly makes this easier. So, I think a few of us have fathers still hunkered down and alive, but no brothers." Shawna supplied. "Well, Niki mentioned she has a brother hiding out in his college dorm somewhere out of state," Lupie mentioned. "Out of state? Not likely to be involved, but can you ask her to come down so I can speak with her?" "She just joined us last night. She's still out as of an hour ago when I last looked in on her." "Please check again. If she's still out, then I may have to come back to follow up with her." Lupie moved like swift water off the couch and up the stairs. She came back down shortly, shaking her head once the detective's attention was on her. While Lupie was away, the detective began asking questions directly of Liv and Shawna. Liv said she'd heard some sort of thumping sound in the back yard, like maybe someone had fallen coming over the fence. It explained her wakefulness, but not mine, given the master bedroom was over the front of the house. Maybe the guys approaching the front made a noise. Maybe my sleeping brain sensed a disturbance in the force. Sometimes you just fucking wake up at an opportune time. Detective Verratti asked the others as well. Shawna hadn't awakened until I was exiting the room, and didn't get out of bed until the glass door was broken. The others didn't wake until the first gunshot. Lupie slipped upstairs to invite the rest of the family to come down, a few at a time, to share their observations. Since most had been upstairs the whole time, they had little to share, and the questions wore out quickly. Dave watched as she spoke with the others. The detective was mildly more relaxed once she admitted to knowing about the serum. Those that had been out of the room for the revelation were informed as they came down, so all of House Belsus seemed mostly comfortable. It was still an interrogation. But Det. Verratti seemed; uncomfortable. She was scratching in her notebook, having just asked one last question of Esme (while she sat on Lupie's lap) when her phone buzzed in her pocket. Lupie looked at her expectantly as Verratti checked her phone. "That's all I needed, thank you. You can head upstairs little miss." She said with a smile. The smile faded once Esme's back was turned. "I have to make a call. I'll step out front, but I have a few more things I want to wrap up with you Mr. Belsus." She grabbed her heavy coat as she headed out. The temperature had been cold all day, and was beginning to drop now that the sun had gone down. "Yes ma'am, I'll be waiting." "I'll make some more coffee." Shawna rose and headed to the kitchen. Liv got up and sat beside Dave, laying her head on his shoulder and wrapping her hands around his bicep. Dave was at one end of the couch, leaving her room to draw her feet up behind her. She killed two men. She's going to be coping for a long time. I never should have let her into that mess. I should have left her at the top of the stairs holding a second line of defense. Then again, with only one target for them, would I have succeeded? What if they had killed me, got to the stairs and then Liv gunned them down? She'd still have these feelings, but I'd be dead. She and all the others would be in deep shit because I'm not around to pump out cum anymore. So I did the right thing right? Maybe. Fuck, if Carter was still here, I could; what did he call it? Do an After Action Review! That's the phrase he used. Tell him what the fuck happened and let him pick it apart, or back me up. Probably a little of both. Fuck, if Carter were still alive, I'm not telling him I'm fucking his daughter! A knock at the door announced the detective's return. Shawna opened the door and led her into the living room. The detective was stony face as she entered. She was also carrying a valise. As she reached the chair she'd used earlier, she took a sniff. Taking the hint, Shawna informed her, "Coffee will be ready in another minute or two. I put on a fresh pot when you stepped out." "Thank you." The detective's face actually showed signs of life. "Professor Belsus, could we speak privately? Somewhere with some table space if you please." "Sure, we can use the dining room. Nice big table in there." The coffee machine chimed just as Verratti placed her valise on the table. She looked expectantly back towards the living room. Lupie and Shawna were already on their way in. "We'll be quick. How do you take yours?" "Black, one spoon of sugar, please." Lupie nodded and kept moving. "Now that I think about it, the library is more isolated, but it doesn't have a large surface like this." Dave confessed. "This will do. I'll wait until they've passed back out to start anything sensitive." She paused briefly. "Well, it's been years, so I don't know if you remember me, but I took your astronomy class about twelve years ago. We ran into each other again on the shoot / no shoot range about five years ago too." "Right. I remember that." To be continued in part 10, Based on a post by RonanJWilkerson, in 12 parts, for Literotica.
Preacher: Ven Daniel Wee, Archdeacon of Diocese of Singapore Date: 28 December 2025 (10.45am)
Five years ago, we started Leader Generation with a simple premise: clients learning from clients. This year proved why that matters. In 2025, CEOs and their leadership teams stopped debating whether to adopt AI and began wrestling with harder questions: How do we bring our people along? How do we measure what matters instead of what's easy to measure? How do we maintain the relationships that built our business while transforming how we operate? Excerpts from these ten conversations capture what worked. Not theory—actual results from CDOs, COOs, and VPs leading change at companies like Southern Glazer's Wine & Spirits, DoubleVerify, and Digital Remedy. The full episodes are linked in this post. Stuart Goldstein explains why technology is the easy part, and people are where transformations actually stall. Alan Wizemann describes how his team measures success by the time freed up for employees to do valuable work, not headcount reduction. Anna Jankowska walks through preparing teams for scenarios they don't expect, because that's where you see who's ready to lead. These aren't polished case studies. They're candid conversations about the messy reality of leading change when your board wants results, your team is exhausted, and the playbook keeps changing. If you're heading into 2026 with aggressive goals and limited patience for more consultants telling you what you already know, these episodes cut through the noise. They're built for leaders who need to make decisions Monday morning, not attend another conference about the future of work. Links to the full episodes from this top 10 list: #10: https://tenloradio.com/e/ep129-building-your-army-of-ai-agents-what-marketers-need-to-know/ - Fabio Fiss, Aaron Grando, and Javier Lopez #9: https://tenloradio.com/e/ep109-ai-data-marketing-how-to-manage-risks/ - Kevin Purvis #8: https://tenloradio.com/e/ep116-future-of-performance-marketing-data-ai-personalization/ - Jeremy Haft #7: https://tenloradio.com/e/ep126-how-scibids-ai-is-redefining-media-buying-at-doubleverify/ - Wadrille Leroy #6: https://tenloradio.com/e/ep112-leading-through-change-the-human-side-of-marketing-leadership/ - Anna Jankowska #5: https://tenloradio.com/e/ep108-ai-playground-microsoft-copilot-google-notebooklm/ - Alyssa Curci and Jonathan Murray #4: https://tenloradio.com/e/ep140-leading-change-that-sticks-people-processes-platforms-with-stuart-goldstein/ - Stuart Goldstein #3: https://tenloradio.com/e/ep143-time-to-value-innovation-that-puts-customers-first-with-alan-wizemann/ * Alan Wizemann #2: https://tenloradio.com/e/ep119-leading-change-transforming-companies-with-alan-wizemann/ - Alan Wizemann #1: https://tenloradio.com/e/ep121-say-hello-to-brand-agent-ai-that-speaks-your-brand-s-language/ - Aaron Grando About Tessa Burg: Tessa is the Chief Technology Officer at Mod Op and Host of the Leader Generation podcast. She has led both technology and marketing teams for 15+ years. Tessa initiated and now leads Mod Op's AI/ML Pilot Team, AI Council and Innovation Pipeline. She started her career in IT and development before following her love for data and strategy into digital marketing. Tessa has held roles on both the consulting and client sides of the business for domestic and international brands, including American Greetings, Amazon, Nestlé, Anlene, Moen and many more. Tessa can be reached on LinkedIn or at Tessa.Burg@ModOp.com.
Todd Westra is a leadership alignment expert, founder of the Growth and Scaling Podcast, and creator of the Growth Readiness Framework. Renowned for guiding CEOs, COOs, and CFOs to align strategy and execution, Todd helps mid-sized organizations unlock smarter, sustainable growth. With a deep understanding of leadership dynamics and operational challenges, Todd partners with firms at inflection points, unraveling misalignment and cultivating clarity. His process-driven approach empowers teams, clarifies decision-making, and transforms companies from stagnation to forward momentum enabling leaders and their organizations to reach ambitious new milestones. In this episode of Marketer of the Day, Todd Westra joins Robert Plank to uncover the crucial role of leadership alignment in business growth and scaling. Todd shares actionable insights from his journey as a founder, consultant, and podcast host, illustrating how divergent leadership visions can quietly stall progress even in successful, well-funded teams. He describes his signature alignment exercises and deep-dive assessments, revealing how honest conversations, data-driven strategies, and a willingness to detach from old patterns can create breakthrough results. Through lively discussion and memorable stories, Todd demonstrates how to move a company from launch mode through realignment, toward true operational excellence. Listeners will learn why self-awareness, role clarity, and robust feedback loops are essential for building sustainable growth, strong exits, and lasting team harmony. Quotes: "Most growth is stifled not because they have a bad idea, not because they don't have market fit, but because the leadership is not aligned on which path they're going down." "If you want to be market leaders, if you want a strong exit, you've got to align, and then it works out better for everybody." "No success can compensate for failure in the home." Resources: Connect with Todd Westra on LinkedIn Is YOUR Company Growth Ready?
Ever feel like you're stuck fixing fires instead of building teams that actually thrive? Imagine stepping into a legacy brand, mobilizing hundreds of operators, and transforming your culture from confused to unbeatable, all while modernizing for the future.In this episode, Cameron Herold gets real with Jackie Secor, COO of Taco John's. She's a 25-year franchise and operations veteran who reveals how trust, creativity, and emotional intelligence drive relentless brand loyalty and profit. They dive deep into promoting insiders, learning from the front line, fighting standardization chaos, and using AI to cut real problems, not just hype.If you're tired of leadership fluff and want the actual proven moves great COOs use to build legendary teams, this episode is your advantage. Press play right now if you want to stop the pain of high turnover, poor culture, or outdated systems and get the inside story you'll never hear anywhere else.Timestamped Highlights[00:00] – Why problem-dropping is forbidden in Jackie's office[03:01] – The unexpected challenges facing any new COO in a legacy brand[04:06] – Why the right network beats experience every time[07:42] – Jaw-dropping fix: How she clawed back operational standardization[09:21] – The hidden dangers of outsourced audits (and how Jackie reversed them)[13:30] – How stretch assignments reveal real leaders, not just performers[15:04] – Emotional intelligence: The operator's secret weapon[17:42] – How Jackie coaches Gen Z talent when they want the corner office—now[20:03] – The shocking empathy learned on the franchisee side[25:41] – Standardizing the most controversial taco technique: meat on bottom or side?![29:13] – Multi-generation success—how Taco John's beats the odds other brands can't[32:03] – Are robots and AI the real next move, or total overkill?[36:03] – Why “get back to basics” wins versus flashy ideas every time[37:46] – The one job in the restaurant nobody envies (and why it matters for culture)[43:31] – Redefining quality and value, even as giants like Chipotle pivot fast[44:04] – Why every franchisor MUST run their own locations for credibility[45:56] – The advice Jackie wishes she got at 21 (and warns every young COO today)About the GuestJackie Secor is the Chief Operating Officer at Taco John's, a fast-growing, family-owned restaurant brand with a passionate multi-generation franchise base. With over 25 years' experience across both franchisee and franchisor sides, including at Auntie Anne's, she's renowned for building high-performance teams, driving operational turnarounds, and modernizing legacy operations through creativity and emotional intelligence.
In 2025, AI is reshaping the COO's mandate across Asia, shifting focus from process efficiency to strategic orchestration. According to McKinsey (2024), 68% of APAC operations leaders report AI-driven automation freeing up 20–30% of planning capacity, enabling greater emphasis on resilience and innovation. Accenture highlights that AI-powered predictive operations are now table stakes in manufacturing and logistics hubs like Vietnam and Singapore. However, Gartner cautions that only 35% of Asian firms have mature data governance to support enterprise AI at scale. For COOs, the imperative is clear: integrate AI into core operational workflows while navigating talent gaps and ethical AI frameworks unique to Asia's fragmented regulatory landscape.Questions1. Define AI as viewed from the perspective of the COO.2. How is AI redefining the strategic scope of the COO beyond traditional operational efficiency in Asian organisations? 3. In organisations where CEOs increasingly own AI strategy in Asia Pacific, how can COOs ensure day-to-day operations, processes, and KPIs stay tightly aligned with that strategy, including their role in cross-functional AI governance and enterprise-wide AI scaling? 4. Which high-value operational domains (e.g. supply chain, customer operations, risk and compliance, manufacturing, warehousing, etc) in Asia offer the greatest near-term returns from generative and agentic AI, and how should COOs prioritise them, including which industries are leading in AI-driven operational transformation? 5. What new operating models are emerging as AI blurs the lines between planning, execution, and decision-making, and how should the COO mandate evolve when AI and automation become core to the business model in Asian markets? 6. How can COOs redesign operating models to integrate “digital labour” and AI agents alongside human teams, including how leading Asian firms are reskilling operations talent to work effectively alongside AI systems while addressing employee job-fear and skills gaps? 7. What new leadership, data, and AI literacy capabilities must operations leaders and middle management in Asia develop to manage AI-augmented teams effectively? 8. What governance frameworks are needed for responsible and ethical AI use in operations, ensuring alignment with Asia's diverse regulatory and ethical standards on data privacy, security, model risk, transparency, fairness, and brand trust? 9. What metrics beyond cost savings should COOs adopt to measure AI's impact on resilience, service quality, growth, and overall business value in Asia's volatile markets? 10. How should COOs structure partnerships with consulting firms and technology providers to accelerate AI-enabled operations without creating long-term vendor lock-in? 11. Given constrained budgets and competing priorities for 2026, what capital allocation and business case criteria should COOs apply to scale AI in operations while avoiding hype-driven investments, addressing pressing data governance and infrastructure gaps?12. What is Teceze?13. What i
In this best of episode, Derek Streat, Founder, CEO, and Chairman of DexCare here to discuss unlocking capacity, growth strategies for CFOs, and COOs in healthcare.
As we approach 2026, the promise of artificial intelligence across Southeast Asia and Hong Kong is palpable, driven in part by aspirations for unparalleled efficiency and innovation. Yet, for AI to truly deliver on this promise for business leaders, a critical threshold of trust and security must be crossed. The emergence of agentic AI—autonomous systems that can act, access data, and execute tasks—represents both the pinnacle of this potential and its greatest peril. With the region's rapid digital acceleration and complex regulatory tapestry, securing these agents from large-scale data breaches and operational disruption is no longer a future consideration; it is the definitive security mandate for 2026. The journey from hype to secured value depends on the governance, design, and vigilance we enact today.FutureCISO spoke to Ray Canzanese, director of Netskope Threat Labs, about the approaches the things that need to happen for AI to deliver on its promises in 2026.Questions: 1. What is the most interesting observation you've seen in 2025?2. As ASEAN releases its AI Guide and regional regulations evolve, what should be the priority for a CISO building a governance framework for agentic AI in 2026?3. Why does agentic AI fundamentally change the cyber risk profile for an organisation, and how does this exacerbate threats in our interconnected Southeast Asian business landscape?4. You've suggested the first major agentic AI-driven data breach could occur in 2026. What might a typical attack chain look like, targeting a poorly secured agent in a multinational based in Singapore or Hong Kong?5. The principle of least privilege is challenging with dynamic AI agents. What are the practical steps for security leaders to implement effective permission models without stifling innovation?6. How can frameworks like the Model Context Protocol (MCP) be leveraged to enforce a 'security-by-design' approach for AI agents, and is the industry in our region adopting them quickly enough?7. With organisations here often using a mix of global and local AI providers, how should we approach the unique third-party and supply chain risks introduced by agentic AI ecosystems?8. Beyond technical controls, what changes in day-to-day security operations (SecOps) are needed to monitor and respond to anomalous agent behaviour in real-time?9. How can CISOs effectively communicate the tangible business risks—and secured value—of agentic AI to boards, CFOs, and COOs who are eager for competitive advantage?10. Looking ahead to 2026, what one metric will indicate that an organisation in our region has successfully secured its agentic AI initiatives and is ready to scale?
Moving from individual contributor to leader isn't about authority, confidence, or even strategy. It's about alignment — and most leaders underestimate how brutal, complex, and consequential that shift really is.In this episode of The Business of Alignment, AJ breaks down what actually changes when you stop leading yourself and start leading others. Not just direct reports — but energy, trust, decision velocity, partner relationships, board confidence, brand perception, and long-term outcomes you may never immediately see.This is a candid, unfiltered look at leadership reality:• Why one missed conversation can unravel years of trust• How lack of transparency creates hesitation, attrition, and stalled decision-making• What it really means to “peer around the corner” as a leader• Why alignment is not a soft skill — it's a risk management disciplineFor CEOs, CHROs, CFOs, COOs, and senior leaders navigating scale, complexity, and pressure in 2025 and beyond, this episode introduces a practical mental framework to evaluate decisions before they ripple across people, partners, customers, and the business itself.Alignment isn't optional. It's the difference between momentum and quiet chaos.
Preacher: Revd Christopher Ho, Vicar of Church of Our Saviour Date: 7 December 2025 (8.30am)
Preacher: Revd Fu Wei Kai Date: 14 December 2025 (10.45am)
After running the Legacy Leaders Mastermind for over a decade, Kelly is making one of her boldest strategic evolutions yet. In today's episode, Kelly pulls back the curtain on what's changing inside Legacy Leaders for 2026 and why these shifts reveal powerful lessons every entrepreneur can apply to their own offers, teams, and growth strategy. You'll hear how feedback loops from elite clients sparked the creation of a team-level mastermind for COOs, CMOs, and senior leaders — a move designed to accelerate growth, increase profitability, and eliminate founder dependency at scale. This episode is a masterclass in: Scaling through people, not pressure Using pilot programs to test innovation responsibly Designing offers that align with mission, not just market demand Whether you lead a million-dollar business or are building toward that level, this conversation will challenge how you think about masterminds, mentorship, team development, and long-term legacy. TIMESTAMPS 01:31 – 03:45: Why evolution is non-negotiable 03:46 – 06:10: The biggest mastermind problem elite entrepreneurs face 06:11 – 08:40: Your most underused growth asset in business 08:41 – 11:15: The new Team Leaders Mastermind: COOs, CMOs & right-hand leaders 11:16 – 13:30: Breaking founder dependency 13:31 – 15:40: Using pilot programs to innovate without overcommitting 15:41 – 17:20: Aligning new offers with mission (and when to say no) 17:21 – 18:50: What you can't see when you're inside your own business 18:51 – 21:00: How to apply these lessons to your offers + next steps RESOURCES Watch the 2–10 Million Dollar Roadmap Training: https://accelerator.virtualbusinessschool.com/info-session Legacy Leaders Mastermind program overview & Application: https://join.thebusinessadvisory.com/join Grab your ticket and join us at the Legacy Leaders In-Person Mstermind Retreat, happening March 10th and 11th in Boca Raton, Florida: https://advancesociety.org/2026rsvp Follow Kelly on Instagram: https://www.instagram.com/kellyroachofficial/ Follow Kelly on Facebook: https://www.facebook.com/kelly.roach.520/ Connect with Kelly on LinkedIn: https://www.linkedin.com/in/kellyroachint/
Are you buried in the daily grind, afraid that missing one detail could wreck your team or business? Wondering how the best COOs stay energized, innovate, and avoid burnout while leading in a world that never slows down?This episode, guest host Sivana Brewer dives deep with Nick Dinsmoor, COO of Reel Axis, a fast-growing B2B marketing powerhouse. They unravel the secrets of self-awareness, delegation, and what happens when leaders brutally prioritize. You'll hear why letting your employees run side hustles sharpens your edge, how to ride the AI tsunami without drowning, and why radical candor—without the edge—still gets results.If you want to stop reacting and start driving bold operational change, this conversation drops the truth you need. Listen now to discover how top COOs avoid chaos and push their teams further, faster. Tune in or risk missing out on the real breakthroughs shaping the new COO elite.Timestamped Highlights[00:00] – The critical habit COOs need to ignore “the noise”—and why it's a superpower[02:16] – Why giving back is central to culture, and how it wins business in surprising ways[04:37] – How AI completely upended content marketing (and what agencies do differently now)[06:15] – When radical transparency turns toxic, and the pivot that saved a team[08:29] – Newsletters: The “outdated” tactic that's suddenly driving explosive growth[10:29] – The 95/5 rule: A marketer's secret to outlasting competitors in any vertical[21:29] – The surprising upside of having employees with side hustles[27:07] – What ruthless prioritization actually looks like for high-performing COOsAbout the GuestNick Dinsmoor is the Chief Operating Officer at Reel Axis, a leading B2B marketing agency specializing in buyer intent data and anonymous visitor identification. Known for his blend of financial discipline and creative strategy, Nick has helped scale Reel Axis through radical transparency, empowering culture, and a relentless focus on operational evolution.
Most service businesses drown in the chaos between what customers ask for and what they actually need. Kit Cox has spent over a decade building Enate to solve exactly that, an orchestration platform that helps B2B service providers cut through vagueness, assemble data, and deliver consistently exceptional service powered by both AI and human workforce.In this episode, Kit breaks down the three stages of service delivery, why culture trumps everything else as a founder, and how radical honesty, not "fake it till you make it" builds the customer relationships that actually last. He also shares why the best hires might have learned their most valuable skills in drama class, and why lawyers and IT departments as we know them might not survive the next decade.What you'll learn:
Ever wonder why most companies struggle to scale real culture as fast as they grow? What if the right blend of purpose, freedom, and radical alignment could make your team unstoppable?In this Fan Favorite episode, Cameron Herold sits down with Kshitij Minglani, co-founder of Mindvalley Quests and serial entrepreneur, to unpack the proven playbook behind building a revolutionary “cult-like” workplace where high-performers thrive, politics die, and radical innovation flourishes. They explore OKRs that spark action, mantras that force clarity, remote team magic, and how Gen Y talent fuels explosive, sticky growth. You'll hear mind-blowing lessons on hiring, self-driven learning, and operational rhythm that you won't get in any MBA.Listen now, because the pain of missing these atomic insights is real: most companies will burn out, fragment, or plateau if they skip what you'll learn here. This is your exclusive shortcut to building a thriving team before you get left behind.Timestamped Highlights[00:00] – The real secret to “Second in Command” chemistry and why skillset complement matters more than ego[00:03:33] – How Mindvalley went from selling meditation courses to teaching 10 million people a year[00:07:00] – Proven tactics to attract Gen Y talent from 54 countries—bootstrapped, not VC-fueled[00:09:45] – Why career pages, values, and strategic interviews pull “cult-like” high performers (and kill politics)[00:12:16] – The radical power of OKRs, failing 50%, and how competition keeps teams sharp[00:16:14] – Outward thinking and self-driven learning: fueling growth with global hackathons and TED talks[00:18:05] – How “OODA Loops” from the military weaponize CEO-COO alignment[00:21:05] – The epic failures: when Mindvalley ignored customers and missed the subscription revolution[00:29:09] – Minimum Viable Product mentality—shipping fast, fighting perfection, and keeping teams hungry[00:35:08] – How Lifebook and conscious parenting keep remote teams human, connected, and loyalAbout the GuestKshitij Minglani is the Co-Founder of Mindvalley Quests, a global leader in education and personal growth, serving millions from 54 countries. Known for his mastery in scaling startups, building culture-first organizations, and strategic innovation, he's been behind some of Mindvalley's most explosive pivots. Kshitij specializes in operations, growth, and high-velocity hiring, giving him unique authority for COOs and aspiring leaders alike.
Preacher: Bishop Kuan Kim Seng Date: 7 December 2025 (10.45 am)
In this episode of Leadership Story Talks, hosts Jerome Deroy and Julienne Ryan speak with Greg Smith—General Manager of FranklinCovey's Executive Coaching practice and a leader with more than 25 years of experience developing executives across global organizations. Greg has supported leaders at Walmart, Deloitte, Starbucks, FedEx, Disney, and today his practice delivers an extraordinary 97% coaching success rate.Greg shares a moment early in his career: a CEO's deceptively simple piece of advice—“If you want to fly like the eagles, hang out with the eagles.” What made it powerful wasn't the phrase itself, but who said it and the way it awakened Greg's belief in aligning himself with excellence. That shift in mindset still shapes how he approaches leadership development today.Greg breaks down why executive coaching is no longer a perk but a strategic imperative— defined by rapid change, restructuring, and rising complexity. He walks through FranklinCovey's four-phase coaching methodology, shares an example of a leader whose newfound courage saved the company $20 million in one meeting, and why human connection, empathy, and trust remain irreplaceable even as AI becomes more deeply integrated into leadership work.You'll Hear:“Fly With the Eagles” – One comment from a founder shifted Greg's trajectory by redefining what—and who—he aligned himself with.Coaching as a Strategic Lever – Why organizations facing disruption increasingly rely on coaching to accelerate capability and navigate complexity.The 4-Phase Methodology – Alignment, data-driven insight, focused coaching, and sustainable transition.Courage in Practice – How a single leadership intervention, rooted in new skills, averted a multimillion-dollar loss.Human Leadership in an AI Era – Why the future belongs to leaders who cultivate empathy, curiosity, trust, and adaptability.Preparing for What's Next – How CEOs, COOs, CHROs, and talent teams can rethink development to meet tomorrow's challenges.Greg's insights offer a clear, actionable roadmap for strengthening leadership in times of uncertainty—and for keeping humanity at the center of growth.ResourcesCoaching | FranklinCoveyLinkedIn — Greg SmithForbes Coaches Council — Greg SmithNarativ's online course in partnership with New Mexico State University Global Campus:Lead With Your Story (self-paced, on-demand course)Podcast listeners get 25% off - Use code NARATIV → Register Here Learn more about how to leverage Narativ's storytelling method for your pitch and sales team: Download our free e-book, or you're welcome to schedule a free 15-minute call with Jerome. Please join our mailing list to stay updated on all our latest episodes and events. EMAIL Jerome@narativ.comLINKEDIN https://www.linkedin.com/company/narativ-incTWITTER @narativBuy Julienne's book here
Ever felt overwhelmed by breakneck growth, scattered systems, and a CEO who just wants “more”—now? If you're a second-in-command, this episode flips the pain of scaling upside down.Host Sivana Brewer dives deep with Inaas Arabi, COO at Block & Associates Realty and an industry veteran who's engineered two rounds of company doubling (with a third on deck). They break down order-from-chaos strategies, how to build systems that actually scale, and the hidden math of hiring for sustainable results. Hear why most “growth plans” fail, and how trusted advisors and specialized team pods change everything.Don't miss out—if you want to avoid costly mistakes, burnout, and leadership isolation, tune in now. This episode exposes proven, rare insights and actionable frameworks you simply won't get anywhere else.Timestamped Highlights[00:00] – From scorching Austin heat to building legacy: Inaas's introduction and real-world leadership challenge[00:03] – The “three-month property turnover” nightmare and the breakthrough that shattered it[00:16] – The surprising danger in property manager–centric models and the pod system that solves it[00:27] – Chaos vs. order: When to build systems and when to let things break (and why most get it wrong)[00:32] – The obscure art of error rates—and why perfect service is a myth, even for world-class COOs[00:34] – How trusted advisors expose hidden blind spots that can kill your growth[00:39] – Building your mentor board: Where to find them and how to make the relationship work[00:48] – Tripling scale and checking off U.S. states—behind the personal drive fueling strategic victoriesResources & MentionsZillowRealPageAmerican Homes 4 RentProgress ResidentialUltraSourceEOS (Entrepreneurial Operating System)About the GuestInaas Arabi is an accomplished executive with over 25 years in real estate and property management, including leadership roles at companies like Zillow, RealPage, and American Homes 4 Rent. Since joining Block & Associates Realty in May 2023, she has focused on optimizing operations and driving strategic growth in the greater Atlanta and North Carolina regions. Inaas holds an Executive MBA from Kennesaw State University and has a strong background in asset management, operations, and tech-driven solutions for the real estate industry.
This episode will focus on the personal transformations and empowering journeys that come after some of life's biggest transitions. Today, host Mardi Winder is joined by the insightful Joann Malanga, a soul integration coach with a rich background in healthcare and expertise in a wide range of healing modalities.In this deeply personal and thought-provoking conversation, Joann shares how her own path, from feeling numb and unfulfilled in a high-stress healthcare career to battling depression and chronic illness, ultimately led her to a vibrant new chapter focused on holistic wellness and spiritual growth. Through stories from her own life and her work with clients, Joann shares the concept of “thresholds”, those difficult but transformative moments that demand growth and self-reflection, such as divorce, moving, or major life changes.You'll hear her thoughts on how traditional approaches to healing, like talk therapy, can sometimes keep us stuck in old stories, and why modalities like energy clearing, hypnotherapy, and meditation can create real breakthrough by helping us connect with our intuition and release generational patterns. Mardi and Joann also discuss how to cultivate inner peace, especially through challenging seasons like the holidays, and why learning to trust yourself is the most powerful tool for moving forward.With practical advice and a compassionate perspective, this episode is for anyone seeking to break free from old patterns, find support through life's transitions, and step boldly into a more joyful, authentic life. Whether you're navigating divorce, healing from trauma, or simply seeking inspiration to make a change, you'll find wisdom and encouragement in this uplifting conversation.About the Guest:Joann Malanga, Soul Integration Coach, Universal Rays Practitioner- RTT Hypnotherapist-Shamanic Practitioner- Shadow Integration Specialist, Reiki, IET, and Supports energy clearings/extractions and land clearings. She has multiple certifications as well, Reiki Mastery, Student of the Universal Path of Light, Love and Mystery School Under In'Easa Mabu Ishtar, Teacher and Guide as well as a Teacher of the Shadow Box Project teaching many to do their shadow work. Joann helps people remove subconscious blocks so they can be empowered and move out of trauma and addiction consciousness. Joann is a medical intuitive and supports the ASCENSION process of humanity, while supporting the shift in identity through life transitions. Where her career stopped in the Modern Healthcare spectrum, her mission now is to awaken many more fellow humans and help them be empowered in their powers and loosen the grip of being controlled by the old life stories. She is taking COOs, Executives, high-level Directors and humanity to a whole new upgrade of integrating spirituality, and business…creating the whole integrated spiritual being walking in the now. Joann Malanga holds the capability of understanding life challenges, transition, integration of shadow and the expectations that life places on us. She takes conscious living to the next level. With her keen self-awareness, strong intuition, and servant leadership skills, she can relate on profound levels with all people, at any age, and every religion and every ethnic background. Her ancient wisdom of healing can uproot many traumas that we suppress from childhood all too often causing physical /mental manifestation of pain. She shows you ways to unfold into your everyday life, as opposed to resisting it. She carries the energy to support you to move your consciousness to the next level as she has.For Joann's gift: www.theintegrativeconsciousvibe.comTo connect with Joann:Website: www.theintegrativeconsciousvibe.comInstagram: joannmalanga3 LinkedIn: www.linkedin.com/in/joannmalanga Facebook-The Integrative Conscious VibeAbout the Host:...
In this episode of Curry Café, hosts Ray Gary and Rick McNamara interview 1st District State Representative Court Boice, who serves Curry County and parts of Coos and Douglas counties in the Oregon state legislature. Their wide-ranging discussion covers critical regional issues, including underperforming schools, wildfire prevention, and the need for improved emergency notifications. Boice highlights challenges facing rural law enforcement, the local economy's dependence on industries like South Coast Lumber—which was recently acquired by Chinook Forest Partners—and worsening rural healthcare access and pharmacy closures. The conversation also explores the bipartisan efforts of the Oregon Coastal Caucus and ongoing debates over gun control and mail-in voting. The discussion emphasized the need for community-focused solutions and stronger support for rural residents. We encourage anyone with differing views to participate in future Curry Café discussions. If you would like to join the panel, email contact@kciw.org or call 541-661-4098. Hosts: Ray Gary, Rick McNamer; Producers: Ray Gary, Rick McNamer Intro and end music by Kat Liddell. Used with permission. The opinions expressed here are those of the individual participants. Curry Coast Community Radio takes no position on issues discussed in this program. If you enjoy this program and want to hear more like it, consider supporting Curry Coast Community Radio. Here’s How.
To Find Deplorable Janet--> https://open.spotify.com/show/3K5Xi9LugxNdI06GXSIjAp?si=m5hPD7OsS6eim1jACk84ewTo sign up for our Patreon go to-> Patreon.com/cultofconspiracypodcast To Join the Cajun Knight Patreon---> Patreon.com/cajunknight To Find The Cajun Knight Youtube Channel---> click hereTo Invest In Gold & Silver, CHECK OUT—-> Www.Cocsilver.com 10% OFF Rife Machine---> https://rifemachine.myshopify.com/?rfsn=7689156.6a9b5c To find the Meta Mysteries Podcast---> https://open.spotify.com/show/6IshwF6qc2iuqz3WTPz9Wv?si=3a32c8f730b34e79 50% OFF Adam&Eve products---> :adameve.com (promo code : CULT) To Sign up for our Rokfin go to --> Rokfin.com/cultofconspiracy Become a supporter of this podcast: https://www.spreaker.com/podcast/cult-of-conspiracy--5700337/support.
As the year winds down and the holiday rush kicks into high gear, leaders face a critical question: Are you coasting… or closing? In this Thanksgiving-themed leadership check-in, I break down how to keep your team sharp, energized, and aligned during the toughest stretch of the year while positioning your organization to win in 2026. Whether you lead a frontline team, a regional operation, or an entire organization, this conversation gives you the tools to finish 2025 strong and start 2026 with purpose. You could be a CEO, VP, Owner, or Entrepreneur - there is something in here for everyone who leads teams or serves customers. In this episode, you'll learn: • Why the "last mile" of the year exposes the strengths and cracks in every organization • How to keep your team sharp, rested, and focused through the holiday crunch • How to deliver consistent customer experience when demand, emotions, and fatigue are highest • What leaders must prioritize to win customer experience, employee experience, and loyalty in the new year • Why execution, empathy, and presence will define the leaders who succeed in 2026 • How to leverage AI and technology to support planning and performance without losing the human touch Perfect for: hospitality leaders, business owners, CEOS, COOs, CX/EX professionals, operational managers, retail and service teams, training and development leaders, and anyone responsible for people and performance during the busiest season of the year. If you're ready to close the year with intention and launch into 2026 with clarity, confidence, and momentum, this episode is your Thanksgiving checkpoint. Book time with me to learn about our speaking, training, and consulting services: https://calendly.com/thetonyjohnson/strategy Links & Resources:
Lydia Heins and Peter Hatch join the Exchange.
To Find Deplorable Janet--> https://open.spotify.com/show/3K5Xi9LugxNdI06GXSIjAp?si=m5hPD7OsS6eim1jACk84ewTo sign up for our Patreon go to-> Patreon.com/cultofconspiracypodcast To Join the Cajun Knight Patreon---> Patreon.com/cajunknight To Find The Cajun Knight Youtube Channel---> click hereTo Invest In Gold & Silver, CHECK OUT—-> Www.Cocsilver.com 10% OFF Rife Machine---> https://rifemachine.myshopify.com/?rfsn=7689156.6a9b5c To find the Meta Mysteries Podcast---> https://open.spotify.com/show/6IshwF6qc2iuqz3WTPz9Wv?si=3a32c8f730b34e79 50% OFF Adam&Eve products---> :adameve.com (promo code : CULT) To Sign up for our Rokfin go to --> Rokfin.com/cultofconspiracy Become a supporter of this podcast: https://www.spreaker.com/podcast/cult-of-conspiracy--5700337/support.
Grab your cafecito ☕️—today we're talking global expansion with Mike from H&Co, who leads their Global Expansion team. From when it makes sense to go international to how tariffs and nearshoring are reshaping strategy, Mike breaks down the real-world playbook for entering LATAM (Mexico, Brazil, Colombia, Chile), UAE/Saudi, Europe, Canada, and more. We also get into culture, careers, and some elite sports-travel stories (World Cup, Wimbledon, El Clásico).What you'll learnHow to know if your company is ready to expand (it's about opportunity, not just revenue)Tariffs & counter-tariffs made simple—and why nearshoring to Mexico/Colombia is boomingEntity setup, tax/accounting/HR/payroll, ERP considerations, and compliance (end-to-end roadmap)Picking your first country: market demand, treaties, ops complexity, and costCulture & execution: why great products still fail without local adaptationCareer path into international business (skills that actually matter)Chapters0:00 Intro & why H&Co partners with Cafecito y Croquetas1:15 Mike's path: Spain → London → Miami & 100+ countries4:00 Why companies expand globally (demand, costs, M&A)6:45 Are you “big enough” to go international?8:10 What H&Co handles: entity, tax, HR/payroll, compliance, ERPs10:30 Picking markets: Mexico, Brazil, Colombia, Chile, UAE, Saudi, EU, Canada13:55 Tariffs explained & the rise of nearshoring18:20 Realities vs. politics: how smart operators adapt21:10 Culture, timelines, and choosing the right structure24:40 Testing demand with digital marketing before you land27:30 Living/working in Spain, UK, Switzerland—business culture lessons31:20 Sports stories: World Cup semis/final, El Clásico, rugby/cricket35:40 Career advice for breaking into global expansion37:00 WrapWho this episode is forFounders, COOs, CFOs, and marketers exploring international growth, cost optimization, and compliance-ready market entry.ConnectGuest: Mike — H&Co (Global Expansion)Host: Stay Tranquilo Network | Cafecito y Croquetas#globalexpansion #career #businesspodcast #morningbrew #business #businesssuccess #miami #globalbusiness #latam #tarrifs #nearshoring #uae #growth Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
In this episode of the Second in Command Podcast, guest host Sivana Brewer sits down with Dr. Melonie Boone, Chief Operating Officer of Edesia Nutrition, a Rhode Island–based nonprofit on a mission to end childhood malnutrition worldwide.Dr. Boone shares her inspiring journey from corporate HR and executive consulting to joining a purpose-driven organization where every product saves lives. She opens up about leaving her consulting career to relocate her family and help Edesia scale globally while staying rooted in its humanitarian mission.Together, Sivana and Melonie explore what it means to lead in a business where the stakes are life and death, balancing operational excellence with empathy, trust, and resilience. From creating healthy CEO-COO dynamics to rebuilding confidence after crisis, she offers grounded advice for leaders who want to make impact and results coexist.Timestamped Highlights[00:02:31] – Dr. Boone explains Edesia Nutrition's mission to eradicate malnutrition and how each box of product saves a child's life.[00:04:29] – The personal loss that inspired her to pursue work with deeper purpose.[00:06:27] – How consulting for Edesia's CEO turned into a full-time COO opportunity.[00:08:09] – Combining her lifelong drive to lead with her mother's legacy of service.[00:10:14] – What challenges she was first hired to solve and how her HR and strategy background helped.[00:13:13] – Transitioning from consultant to COO and setting early “ground rules” for success.[00:15:00] – Dividing responsibilities with the founder and managing blurred lines gracefully.[00:16:20] – Facing two major business disruptions in her first six months on the job.[00:18:47] – Learning to adapt her leadership style during crises and rebuild trust.[00:20:18] – The power of transparency and “fighting together” with the CEO.[00:22:29] – How her four academic degrees shaped her approach to leadership.[00:24:08] – The lesson behind “anyone can show the numbers, but what do they mean?”[00:26:05] – Knowing which “Melonie” to bring into each meeting—coach, operator, or psychologist.[00:27:28] – How she keeps the pulse across 14 departments with weekly updates and morale checks.[00:31:29] – Using technology and HRIS tools to streamline communication and one-on-ones.[00:34:18] – Building cross-functional buy-in before making any system change.[00:36:50] – Tracking team morale and staying intentionally visible to every shift.[00:38:42] – Leading with authenticity as an introvert in a people-driven culture.[00:41:26] – Creating connection and fun through culture rituals, bingo, and bagel Tuesdays.[00:44:43] – What's ahead: a 100,000 sq ft expansion, global growth, and personal goals for joy and balance.[00:47:00] – Her advice for aspiring COOs, current operators, and CEOs hiring their “number two.”Resources & MentionsEdesia Nutrition Plumpy'Nut® – Edesia's flagship product saving children worldwideChildren Can't Wait Campaign – Donate HEROic Leadership by Dr. Melonie BoonePaycor HRIS – Tool for one-on-ones, performance, and team engagementAbout the GuestDr. Melonie Boone is the Chief Operating Officer of Edesia Nutrition, a global...
To Find Deplorable Janet--> https://open.spotify.com/show/3K5Xi9LugxNdI06GXSIjAp?si=m5hPD7OsS6eim1jACk84ewTo sign up for our Patreon go to-> Patreon.com/cultofconspiracypodcast To Join the Cajun Knight Patreon---> Patreon.com/cajunknight To Find The Cajun Knight Youtube Channel---> click hereTo Invest In Gold & Silver, CHECK OUT—-> Www.Cocsilver.com 10% OFF Rife Machine---> https://rifemachine.myshopify.com/?rfsn=7689156.6a9b5c To find the Meta Mysteries Podcast---> https://open.spotify.com/show/6IshwF6qc2iuqz3WTPz9Wv?si=3a32c8f730b34e79 50% OFF Adam&Eve products---> :adameve.com (promo code : CULT) To Sign up for our Rokfin go to --> Rokfin.com/cultofconspiracy Become a supporter of this podcast: https://www.spreaker.com/podcast/cult-of-conspiracy--5700337/support.
What should a law firm owner do today to protect personal income five years from now? In this conversation, Sam Mollaei, Esq. shares how he scaled to six firms, signing 1,000 to 1,200 cases per month while working 25 to 30 hours a week. The playbook blends AI-enabled intake, an org chart that creates freedom, and disciplined media buying that tracks results to the dollar. You will hear how to shift from referrals to predictable business generation, why 99 percent of Sam's current ad spend is on Meta, how to calculate true cost per acquisition, and why document collection is the hidden bottleneck AI can fix next. If you feel the check engine light blinking on your practice, this episode shows you what to change now.Key TakeawaysFreedom comes from structure. An accurate org chart, not more revenue, creates time freedom for owners.Think like an owner, not an operator. Work with COOs and directors and focus your energy on strategy, marketing, and automation.Business generation is the moat. Firms that master client acquisition will outlast firms that wait for referrals.Track to the penny. Monitor spend, leads, qualified leads, signed cases, CPA, and ROI by channel, campaign, and asset.Practical CPA math. Up to one-third on marketing and roughly one-third on operations can work if delivery is efficient. Aim for profitable CPA by practice type and market.Go where scale lives. Sam currently allocates the vast majority of spend to Meta and targets state, multistate, or national rather than a single city.Intake is a system. Use AI to contact instantly, qualify with 3 to 4 questions, and auto-book qualified prospects for top intakers.Fix the survival rate. After signing up, AI can drive document collection and client follow through which determines how many cases reach the finish line.Urgency beats perfection. Keep a standing R and D budget, test quickly, delegate experiments, and decide fast.Prepare for leaner teams. AI will compress headcount across repetitive and text-heavy tasks. The best lawyers will run the business and perform high-level work.Resources MentionedCRM and automation: Legal Funnel, HubSpotCall tracking and recording: CallRailTelephony and call analysis: AlowareAutomation. Zapier or MakeAI research tools. Grok and similar agents for deep research and decision supportFeatured Guest: Sam Mollaei, Esq.Founder of My Legal Academy, serial law firm entrepreneur, and industry leader in automating legal client acquisition. Sam has helped over 1,400 law firms build predictable growth systems through marketing automation, AI, and intake optimization.“Winning today is business generation plus AI plus speed of implementation.”Get in touch with Sasha Berson: https://growlaw.co/sasha-bersonhttps://www.linkedin.com/in/aleksanderberson/
In this Fan Favorite episode of the Second in Command Podcast, Cameron Herold speaks with Anna Collins, President and COO of Bulletproof, the globally recognized brand behind Bulletproof Coffee, supplements, and biohacking products designed to help people perform better, think faster, and live healthier lives. She is also a Board Member of Ladies Who Launch.Before joining Bulletproof, Anna led multi-billion-dollar businesses at Amazon, Microsoft, and CVS Health, bringing a data-driven, operational mindset to every stage of growth. In this conversation, she reveals how she helped Bulletproof evolve from a niche “biohacker” brand into a household name—streamlining operations, tightening focus, and scaling omnichannel distribution without losing its visionary edge.Anna also shares her leadership principles, from managing a founder with 100 ideas a day to running metrics-driven weekly business reviews that keep innovation grounded in reality. Her insights bridge the gap between entrepreneurial chaos and corporate discipline, showing how great COOs turn vision into execution.Timestamped Highlights[00:00:00] – Cameron introduces this episode as one of the most downloaded in show history.[00:01:14] – Anna's career journey: from Microsoft and Amazon to joining Bulletproof.[00:03:52] – Why she left Amazon Prime for a mission-driven brand.[00:05:36] – What convinced her Bulletproof wasn't just a fad—but a real performance enhancer.[00:06:23] – Partnering with Dave Asprey: defining roles between visionary and operator.[00:07:18] – The challenge of narrowing focus when everything looks like a good idea.[00:08:54] – Bringing Amazon's frameworks—tenets, principles, and data mechanisms—into Bulletproof.[00:10:07] – How structure helped Dave trust the team and delegate.[00:10:26] – Shutting down international markets and cutting SKUs to simplify growth.[00:11:59] – Expanding into Amazon marketplace and corporate distribution channels.[00:13:28] – Convincing the founder to “grow beyond the core biohacker.”[00:17:00] – Managing an idea-rich founder without stifling creativity.[00:18:37] – Anna's leadership philosophy: define reality, create possibility, say thank you.[00:21:00] – Rebuilding Bulletproof's vision, mission, and values for clarity and culture.[00:24:20] – Weekly Business Reviews: the data-driven rhythm behind execution.[00:30:32] – How Anna divides her focus across key stakeholders—customers, team, and growth.[00:36:35] – Simplifying the Bulletproof brand for mainstream accessibility.[00:38:00] – Where she struggles as a leader—and the balance between speed and empathy.[00:42:33] – The advice she'd give her 21-year-old self: don't take it all so seriously.About the GuestAnna Collins is the President and COO of Bulletproof overseeing strategy, operations, and omnichannel growth for the globally recognized biohacking brand. Previously, she led billion-dollar initiatives at Amazon, where she managed global Prime membership programs, and at Microsoft, where she built the search advertising business from concept to $1.6B in revenue. She is also a Board Member of Ladies Who Launch.A Harvard MBA and transformational leader, Anna specializes in building scalable systems that bridge creative vision with operational discipline. At Bulletproof, she's helped expand the company from its core biohacker audience to a broader wellness market—making human optimization accessible to everyone.
In this episode of the Second in Command Podcast, guest host Sivana Brewer sits down with Daniel Quinonez, Chief Operating Officer of the Plumbing-Heating-Cooling Contractors Association (PHCC) — one of the oldest trade associations in the United States, founded nearly 140 years ago.Daniel shares how this long-standing organization is transforming to meet the modern era while honoring its heritage. From training apprentices who go on to run multimillion-dollar companies, to integrating AI and new tech tools into the trades, the PHCC is proving that innovation and tradition can coexist.He also opens up about leadership lessons from his own journey, from mopping floors at his father's bar to leading a national $30M organization, and how his personal mantra, “Be nice,” has shaped his management style, his culture, and his success.If you lead a legacy business, manage a growing team, or want to understand how blue-collar industries are embracing technology, this episode offers both inspiration and strategy.Timestamped Highlights[00:01:00] – The PHCC's 140-year history and why plumbing is a pillar of public health.[00:02:40] – How the industry came together to standardize clean water systems in the 1920s.[00:03:44] – What PHCC offers its members today: education, licensing, and community.[00:05:08] – From one truck to $10M: stories of self-made contractors in the trades.[00:06:14] – Why nearly every successful owner started as a hands-on apprentice.[00:08:00] – How AI is transforming the trades and why it's an ally, not a threat.[00:09:34] – Changing perceptions: convincing parents that the trades are a smart career path.[00:10:39] – The rise of entrepreneurship and financial freedom in plumbing and HVAC.[00:11:42] – Daniel's own career path from government and lobbying to COO.[00:13:57] – Becoming the first COO in PHCC's 140-year history.[00:15:25] – Helping a century-old organization modernize its operations and systems.[00:17:03] – Growing membership and education as PHCC's two strategic pillars.[00:18:55] – The PHCC Online Academy: 15,000 students and counting.[00:21:00] – The challenge of evolving legacy culture and systems in long-standing institutions.[00:22:30] – Why more contractors are creating COO roles for succession planning.[00:25:17] – Family businesses, private equity, and the changing face of ownership.[00:27:56] – Daniel's leadership mantra: “Be nice.”[00:33:38] – Balancing kindness with accountability and setting measurable goals.[00:35:00] – Building buy-in and bringing staff along during organizational change.[00:39:00] – Teaching business finance and leadership to new COOs in the trades.[00:43:36] – Daniel's excitement for PHCC Connect 2024 and the next generation of apprentices.Resources & MentionsPHCC – Plumbing-Heating-Cooling Contractors AssociationPHCC Academy – Online education and apprenticeship trainingQuality Service Contractors (PHCC Program) – Business coaching for contractorsFederated Insurance – PHCC partner for business succession planningSkillsUSA & WorldSkills Competitions – Annual events supporting young tradespeopleAbout the GuestDaniel Quinonez is...
On this episode of The Founder's Sandbox, Brenda McCabe sits down with Jen Apy, Area Managing Partner and Chief Marketing Officer at Chief Outsiders, to explore how scaling companies can unlock growth through fractional marketing leadership. Jen shares insights from her 30+ years of marketing experience—spanning Mattel, Adobe, Intuit, and now Chief Outsiders—and introduces listeners to the Growth Gears framework: a strategic methodology designed to help small and mid-sized companies grow efficiently and sustainably. Jen and Brenda also dive into key trends such as the rise of “flash teams,” how AI is transforming the marketing playbook, and the importance of being a learning organization in a fast-moving world. You can find out more at https://www.chiefoutsiders.com transcript: 00:04 So welcome back to the Founder's Sandbox. I am Brenda McCabe, the host of this monthly podcast where I am joined by business owners, founders, and professional service providers that are scaling businesses. 00:34 with great corporate governance. This podcast is now in its fourth season and very excited to have Jen Apy as my guest today. For those that are subscribed to the Founder Sandbox, you always know that we have a story that's going to be told about the origins of the company and the founder and the professional's experience as the introduction here. And we will always come back to the... 01:02 the sandbox where we're talking about resilience, purpose-driven and scalable growth. And when Jen, who I've known now for several years, we work in the same ecosystem, spoke to me about the growth gears, that is kind of the overarching framework of chief outsiders. I was fascinated and wanted to offer the platform of the podcast to get the message out to business owners that are 01:30 scaling and have not yet thought about using fractional marketing services. So welcome, Jen, to this fourth season. um Absolutely delighted to have you here. Oh, I'm delighted to be here. Excellent. So we did choose a title. We're gonna you're gonna hear the word growth gears throughout this podcast. So the title for the podcast today is growth gears for scaling. And 01:56 Jen and I kind of share a similar background in the sense that we've been out there over three decades. I um had my own consulting business. I worked in the McKinsey & Company and reinvented myself uh around really bringing the expertise that I had at multinationals into the ecosystem of growth stage companies. Jen, tell me you are multifaceted marketing professional over three decades. 02:26 of experience contributing to marketing excellence. Tell us a bit about your origin and your currently, I think since five years ago, the area managing partner and chief marketing officer of Chief Outsiders. So share a bit how your role has evolved and what's it like to be with this company that was once a startup itself. Well, thank you so much for having me, Brenda. It's been a wild ride. 02:56 I feel like I was so lucky early in my career to work with fabulous marketers at Mattel and Intuit and Adobe. And now to have the opportunity to apply those skills to help small to mid-sized companies grow. It's really been a fantastic experience. I feel like this is my purpose. Oh, beautiful. To share these enterprise little marketing skills with smaller companies that 03:25 are hungry for growth. you when I, when I meet founders or I meet CEOs, I'm always really curious about, know, what's working, what's not working. You know, how do we create this flywheel that can help them grow in scale? It really is, is something I enjoy. You know, you found your purpose and then I guess your purpose found you working with chief outsiders because you were also a solopreneur for years. What would be your 03:54 tagline if if anybody were to just listen to five minutes of the founder sandbox, what would be. Jen appease tagline such a good question. I think it would be be something like committed to growth. I feel like that is my purpose. That's what I enjoy. And you know now it's part of outsiders. I I now have 125 colleagues who feel the same way. They've all been fortune 1000. 04:23 and larger company marketers from a variety of different industries. think collectively we've probably covered over 80 industries, over 5,000 engagements. I mean, it's just incredible that the people at Cheap Outsiders that I get to work with every day. And I do feel like commitment to growth is almost a shared purpose for all of us. That's why we're here, because we love to make an impact, to see that impact on smaller companies and be a part. 04:52 of their leadership team. We say that we're outsiders, but we're really embedded as insiders and therefore we can have that impact on companies and watch them grow in scale. It's very gratifying as a marketer. m I also work in the small and medium sized enterprise area. And last month I actually wrote a blog on enterprise, forms of enterprise and the like. 05:18 Did some research on actually SMEs. How many SMEs in your estimation actually reach or go beyond $10 million in revenues? SMEs are 47%, I believe, for the number of enterprises in the United States. But how many actually scale beyond the $10 million revenue? You know, it's a surprisingly small number, like maybe less than 1%. But you know, that's why we're here. 05:47 We want to increase the chances that those companies can scale, you know, 10 million, 50 million, 100 million. We believe that by really applying the market insights, customer insights, competitive insights into, you know, the strategies around positioning and offers and target marketing will lead to the cost of 06:14 efficient and cost effective strategies and execution that will help companies scale. that really is the heart of the growth gears methodology and approach. Well, that's a great segue. You and I met at the recurring revenue conference, I guess, in the seventh year. And as you walk me through the growth gears, you also have an assessment tool. Would you like to share? 06:42 overarching what is what are the gears, the growth gears, what are the key aspects that one can be surveyed about and then and how to engage with the chief outsiders, because I found it fascinating. And I actually used it with one or two of my clients to kind of get the wheels, no pun intended, right to to start moving, right? 07:12 Yes, so the assessment that we use asks companies and leaders questions about the business, about how much do they know about their customers, their competitors, the company, they looked at market trends? And then starts to ask about, do they know where their revenue comes from, where their growth is gonna come from? they understand what channels are most efficient and are they measuring uh the effectiveness of the marketing? 07:41 programs that they have in motion. And it's not every single question that we could ask, but just enough to get them thinking about where growth is gonna come from. And so we use this assessment, usually around this time actually, we're getting close to Q4. And we use it about this time in order to help them think ahead in terms of what are the priorities that are needed for the following year in order to stimulate. 08:08 enable or actualize growth. So if anyone's interested in doing this assessment with me, it's free. Just, you know, reach out to me on LinkedIn, happy to provide you with the link and then have a conversation about what the answers mean. Absolutely. Jen, we'll put those, the survey or the assessment, pardon me, in the show notes. All right. Great. In addition to other areas. So talk to me a little bit about Chief Outsiders. You did say it was a startup at one time. 08:37 How long has it been around? What's the organization look like? And what are the challenges that you particularly are dealing with with the advent of AI? That's a very little question. That's a great question, though. But Chief Outsiders has been around for over 10 years. I think we've been around before the term fractional executive or fractional marketer was even a term. think 09:01 Maybe early on we might've been discussed as strategic business consultants, right? Because we're helping companies grow in scale. But we've been around for over 10 years. We've been on the Fortune 5000 for quite a few years. I think definitely 10 or more. the way that we've grown is by really focusing on what marketing leadership needs to do. 09:30 for companies, which at the end of the day, it's about knowing who your customers are, where to find them, and then how to grow the company based on that focus on finding and retaining customers, whether it's increasing market penetration within a certain target segment or finding new markets or launching new products, whatever that growth strategy is, how to harness that and help 10:00 a company, um, scale over time and marketing has changed so much. I know over the years, mean, I've seen that with your companies is overwhelming. I pardon. I will get back to the question, but I, many, many years ago, McKinsey, was a marketing expert research. We didn't have all these amazing tools we have today to conjoin analysis, you know, with your Excel sheets, right. And focus groups. 10:29 Right. So the sophistication, channel, you know, growth explosion is, you know, I threw my talent a long time ago. Well, you know, it used to be, you know, direct mail and then websites, right. And then e-commerce and, and then it was about social media and content marketing and then SEO. I mean, it's just daunting. And now we have to be thinking about AI in all facets of the 10:59 the marketing toolkit, right? It's impacting every aspect of what we do as marketers. And we have to be thinking about AEO, like answer engine optimization in addition to SEO. So it really is rather overwhelming. So I think that over the years, Chief Outsiders has recognized that the marketing tactics and strategies are going to change and we need to change with it. But that the focus on 11:27 growth is going to come from really the growth gears, right? The approach to understanding the market, understanding how to go to market, understanding how to execute cost effectively. So recently in the advent of AI, knowing that it was going to impact so much of the marketing mix, we actually started to develop an AI platform for us to use. Yes, for us to use internally. What it does is confidentially, 11:57 takes all of the insights for all of the engagements that we've done with companies so that when we are working with clients, we can benefit from that collective knowledge and be able to deliver better, deeper, faster insights from day one for our clients. So deeper insights, proven strategies, best practice execution. There isn't a workstream for marketing sales that isn't going to be impacted by AI. 12:25 So we've definitely thought about that and made sure that we can leverage all this knowledge in order to help us be better marketers for our clients. That's fascinating. It's kind of scary, right? So you've basically like in the healthcare industry, you've anonymized, right? The plethora of data, right? Within the walls of 12:54 chief outsiders of the 10 years of experience and I don't know how many clients, right? To then really document and have your own, for lack of another word, I guess, is it? The knowledge base. The knowledge base, but it's kind of an ocean, right? Data ocean. Yeah. And, you know, and this is how the AI tools work. 13:19 We figured we might as well have something that we can use on a proprietary basis and that can help us not only create our deliverables and have better deliverables, but also to help us manage processes. Because as we talked about with marketing, there's just so much going on, so much to consider, so much to do. This AI platform also helps us to manage those processes. And one of the things we haven't talked about yet is fractional resources. 13:47 I believe really are the future of work. And that's one of the reasons why I'm so excited to be a part of Chief Outsiders because we believe that as well. And that's also part of the reason why we built this platform. Right. So one thing that I want to highlight just from the last discussion here is 14:08 AEO rather than SEO or in addition to SEO that I mean, heard it here on the founder sandbox. Not only do we have to be looking to have our SEO optimization, it's AEO optimization. Yes. So answer engine optimization. And that's coming of course, from the AI tools. You know, I think the stat is something like 70, 71 % of searchers, anyone searching. 14:37 They're now using the AI engines instead of, or sometimes in addition to regular search. But it's the reason why Google is losing traffic share, right? Because people are going to these AI engines sometimes exclusively for certain things. And so this has had an impact on marketing in a couple of ways. One is we need to now optimize our content for answer engines, which it's not that much different from SEO. We still have to adopt the same good. 15:06 SEO practices, you keywords, relevance, backlinks, things like that. But now we call it LL or large language model optimization in 2025. uh In order to be able to rank in those answer engines, we need to also consider brand strength and authority, oh citations, quality of content, sentiment. You know, we really 15:35 PR from authoritative sources is really going to become more important. And so we do a lot of testing ourselves in terms of how Chief Outsiders ranks in these engines. I was going to ask you, have you done that? Yes. And that's how we know that it's not just the SEO good practices that's helping to rank in answer engines. um 16:02 It's also these other things, brand strength and authority. The content needs to answer questions. these engines are understanding when content is authoritatively answering a question. And there's so many factors involved in figuring that out. There are a number of tools we use to see how we're ranking. There are a number of tools we use to figure out how we're 16:33 uh how we're able to, uh I guess, for lack of better words, out the competition, right? And score, right? In our content. And we use this knowledge of how it's working for us to help our clients as well. And we've been doing this from the beginning because we were very aware of all the changes. um So you have your own growth gears operating system. 17:00 It's a remote working AI enabled platform, right? That also enables remote and hybrid teams that come together. Speak to me a little bit about that. GrowthGear's operating system is effectively your LM? Yeah, that's the, well, that's the AI platform that we developed is called the GrowthGear's operating system. And so not only does it leverage the best content, the best tools, but because of the way that we're designing it and it's really to support us, right? And how we work. 17:29 we are really enabling fractional resources and remote and hybrid teams to work together effectively on the projects, the marketing, the growth plans that companies need to scale. this is kind of the way, I mean, if we believe that fractional resources are of economic benefit to both companies because they don't have to hire 17:56 A lot, you know, heavy talent, right for long term. They can hire just what they need when they need it. And also as they evolve and grow, they might need different resources, right? So they can they can cycle through the skill sets they need, but but also because there's economic value because workers, if they want to be more flexible, if they want to leverage a specific skill set and not necessarily be tied to one company gives them the freedom and flexibility to. So I think for for both reasons, there's there's a lot of. uh 18:26 momentum toward this style of working. the platform that we have, you know, it can enable these operational fractional resources, not only marketing, but any part of the organization in the future. Let's go. Let's take that idea or what you're observing in the market and actual client work a little bit further. So how would a potential client 18:54 engage with chief outsiders. They're at, you know, 3 million AR, they have not yet hired a marketing full time, right? How, what would would walk us through a typical, for lack of another word, engagement, or how do they engage with chief outsiders? And particularly, the second part of that is, if you're talking about 19:21 Flash teams, I think is the term that you and I discussed, right? Yeah, it's actually the title of a book being launched by a professor from Stanford, Melissa Valentine. She's coined this phrase flash teams, which essentially is what cheap outsiders does, right? We pull together the resources that a company needs at that moment in time in order to solve their growth problems. we're essentially a flash team enabled by 19:51 the growth gears operating system. Cool. So I'm not I'm the CEO. I've got to hit some revenue milestones. I've interviewed some candidates. I'm not yet sold for you know, bringing in full time, full time chief marketing officer. Jen gives me a call. How do I how do you how do I engage with you? Yeah, well, the first thing I want to understand is, is what what keeps you up at night? 20:21 Right? What, what are some of your growth challenges that, you're struggling with? Because the first thing I want to do is really understand, you know, what resources do you need at this moment in time in order to get you from A to B? so oftentimes we'll look at this and say, is this, is this going to be solved by a marketing led team or sales led team? Sometimes that's the first thing that we're thinking about. And then how much do we know already about the situation in terms of. 20:49 customers, competitors, market insights, customer buying journey, channels that are working and not working. We're wanna know all of that so that we can figure out the most efficient way to approach solving those growth challenges and what work streams are needed. So we'll bring in a fractional executive that's a good fit for that company and then orchestrate the resources that are required to get to the next step. And then when that engagement is through, 21:18 we'll figure out what the next level is. Maybe the next level is bringing in full-time permanent resources to help execute and to help scale where we paid ourselves out of the picture. Or maybe it's just dialing back to more of an advisory role and then bringing in fractional resources from different places in order to be able to test and scale and see what's going to work, what's going to land before we orchestrate on a more. 21:48 So we're very flexible with what a company needs at any point in time. And no two companies are alike. You when you're a $3 million company, you might have talent and skills and gaps that are different from the last client that we had. And we know that. We can recognize those situations just because we've had so much experience working with so many different companies. We can very quickly figure out what's needed for the next step and just give a company exactly what it needs. 22:16 to it. You do tap into your, your network of your 125 professionals with them, know, goodness, the years of experience that you all have obtained while at fortune 1000 companies. Amazing. Oftentimes, I've seen you with as keynote speaker, you do give conference speak and you speak at conferences. What one of the most recent 22:42 conferences. I'm not uncertain where it was, but you the topic you spoke to, Jen, was winning website traffic in the age of AI, what CEOs need to know? Can you without sending us to you know, that I don't know whether it's on online, we can put that in the show notes. But what's the top, you know, line messages from that conference where you spoke about winning website traffic? Yeah. 23:10 Well, I did it with a couple of my colleagues who are very experienced in digital transformation and now how to win traffic with the answer engines. And so we talked about some of the uh tactics that we're finding work nowadays and how that's going to change how companies need to think about orchestrating their marketing mix. So Mike. 23:36 Colin Angela gave an example of a very specific example of an article that had been written for SEO that now needs to be written for AEO just so that people could see the difference. But I think the main message that we were trying to send uh to companies is uh marketing is not static. Just because you've figured out your marketing mix doesn't mean it's going to work two years down the line. It's constantly evolving. And so you need leadership. 24:04 who can be thinking about how are customer behaviors changing? How do I reach them differently? And the fact that 71 % of searchers are going to answer engines, that's a huge shift and marketers need to be ready to address that. So if you're a smaller company and you just don't have the resources to keep retraining your staff. 24:29 every year or so and you need that expertise in the know how do I compete now today? How do I set myself up for success? That's where we as Fractional Resources can come in and help you be that learning organization, that resilient organization that's going to survive through the next sea of change. 24:51 That is fascinating. Yeah, it's it's a living beast, right? marketing and it's moving so rapidly, it would be hard. I'm to actually have the inside resources, the talent inside unless they're constantly being retooled. So it is an opportunity to use fractional resources, depth of expertise that you have. Yeah. And that's one thing that I value about the chief outsiders culture is the fact that I think what's made us 25:21 so resilient is the fact that we're really a learning and sharing organization. We've recognized that change happens rapidly. To be resilient, we need to change and constantly be learning and retooling ourselves. And that is something we highly value. But to be able to do that quickly, no one person can do all this on their own. It's nearly impossible and very overwhelming. You can't do it in a silo. So we have a culture of sharing where 25:50 If we learn something new, um we'll share with the rest of the organization. So that, that, uh, that webinar that we did was just as much for us and our executives as it was for the clients that we, that we serve in this culture of sharing really creates resiliency in the sense that if, a company brings in one of our fractional executives and let's say they encounter a market challenge or a sales challenge that that particular 26:19 executive hasn't seen before, they can turn to the other 125 marketers and say, hey, let's get together. Let's put our best brains on this business and determine what things we might be able to try or what things we should put in place in order to benefit this organization. And I think there's no individual fractional out there that has access to that much talent and expertise. 26:49 on a moment's notice as we do. And that's part of what's going to create the resiliency that we need as an organization to survive in the next decade, because everything is just going to start to move faster and companies are going to just need that much more speed. So, but we also believe that's a value that we can bring in addition to being interim and not being full-time and bringing in the expertise they need to write at that moment. We can also draw on the collective expertise of the tribe. So the brain trust. 27:19 Well, that's a good term. love that. Right. Brain trust. I love that brain trust. One technical question of the 125 professionals within chief outsiders and interim roles. Is it solely in the marketing area or do you also offer maybe in the sales? there other interim roles? That's a really good question. So we do focus on marketing and sales primarily, but sometimes we're actually brought in as fractional COOs. 27:49 as well or division heads. And it's because of our broad leadership expertise. And some of our executives have been CEOs of their own companies. They founded companies, they've sold companies. So they do have that broader business perspective, but primarily it's marketing and sales. Excellent. We're going to switch gears, to the standby. No pun intended. 28:17 That's right. That's here in the founder sandbox. I'm passionate about building resilience, scalable and purpose-driven companies. And I like to ask my guests briefly, what is the meaning of resilience? What does that mean to you? Or does he chief outsiders? It's a fascinating part of the podcast for me become that you have very different definitions. And that's the beauty of asking this. Yeah. Well, I think that resilience, at least for for me, for us, a chief outsiders means 28:46 being able to survive and move forward and grow in the face of massive change. Right. It's not, it's not bending to the will of the market. It's, it's, it's basically saying, you know what? We know how we can add value at this moment in time. And we have the tools to address this change and add value. that, you know, it is one of the reasons why we constantly are thinking about 29:15 how do we bring more to the table for our clients? So in addition to the growth years operating system that we created, we also have an ecosystem called team outsiders of fractional marketing execution resources that we can draw on at any point in time and create our own flash teams for our clients. So let's say we've gone through the strategy and we've determined that we really need an e-commerce expert 29:45 that can optimize Amazon or we really need somebody who can take charge of developing the content that's going to address not only SEO and or but also AEO and we'll draw from our pool of team outsiders resources and we'll put together that fractional team for the client at a moment's notice. So we believe that that is going to make us a lot more agile. 30:13 for our clients because sometimes they just need to get started, but they don't have time to go higher or they don't have time to go evaluate a new agency. We can bring somebody in. We can, we can set the stage. We can get things going and then let them have the time to decide really who they want on a longer term basis. So, you know, agile teams, flash teams, it comes from our ability to be able to, draw on this network of. 30:42 team outsiders and to be resilient. How about purpose? What's purpose mean to you? Purpose. You know, I think that when I look back on my career and also what I'm doing here at Chief Outsiders, I get the most satisfaction from seeing smaller companies grow from helping founders make their dreams come true. You know, there are so many great companies out there. 31:12 that just need a shot at the big time, right? And we can do that because we've seen it. We know how to get a company from one to a hundred. We've seen it. We know what a company at one or a company at zero, what they're faced with from the standpoint of challenges, time, resources, focus, right? And so we can adjust what we do in order to adapt to that environment. But we know what an organization is going to need 31:41 to be competitive and to need to grow at 30, 50, 100. And we can keep our sights on what that needs to be and advise the companies we're working with on how they're gonna get there. So yes, we're implementing this today, but it's gonna look like this tomorrow, but we're not ready for that yet. We're just gonna do this here today because you don't have the time or the bandwidth or the money to do that many things. But this is, we've done the analysis, we've done the research, we've done the testing. 32:11 This is what you need to scale for right now. So, you know, being able to do that and then see these companies grow from 10 to 30 to 50 million, it's a thrill. it is very, very rewarding. So I think that, you know, I found my purpose and this is the, in speaking with my colleagues, they're all, we're all here for the same reason. So we really do have that shared. 32:39 purpose and we really enjoy what we do. Fantastic last one and then we'll move to how to contact you scalable growth. I'm certain you're going to talk about those the growth gears, but what's scalable right? What's that mean to you? Scalable growth to me means we figured out what works and we can replicate it cost efficiently and cost effectively. So that is 33:07 our focus when we're working within the growth gears methodology, we're looking for the way to scale most cost-efficiently effectively. I know that one of the things that you are really big on with your companies, the companies you invest in is governance. Yes. You're really big on governance. And when I think about governance, I think about responsibility and accountability. And what that means to me as a marketer, 33:35 And as a revenue leader is making sure that the spend that we commit to in marketing and sales is going to drive revenue and growth cost effectively. so by making sure that we've done the analysis, that we figured out what's going to work, that we've tested before we scale is that responsible governance approach, right? To marketing and so 34:05 You know, I think that there are some companies that are in situations where they have to scale no matter what. They just throw money at it, you know, scale no matter what. And there are situations where that needs to happen. But we find with the companies that we work with that the more responsible, prudent, accountable, you know, organic growth is what the founders are looking for. And we know how to do that. 34:35 Replicable, right? Replicable, yes. Amazing. So Jen, um last question before we listen to how to contact you. you have fun today in the Founder's Sandbox? Oh, it's always a pleasure to talk with you, Brenda. I really enjoy our conversations. We're of like minds. That's true. That's true. Avid readers and bringing the best to our clients. So thank you. How can my listeners 35:04 find you and best reach chief outsiders. Yes. So they can find me on Jenna, but they can also find me on the chief outsiders website on the leadership tab. And from the chief outsiders website, you can also learn about all of the things that we do. can meet all of the 125 executives that we have. You can learn more about growth gears, OS and team outsiders. Excellent. And 35:32 In the show notes, will provide the assessment so that you listeners that are actually considering, you know, what do I need to do at this last quarter of the year, right? To plan my marketing resources, just download the assessment. It's a very interesting tool. So thank you. Well, to my listeners, if you enjoyed this episode with Jen Appie of 35:56 chief outsiders. I'd encourage you to subscribe to this monthly podcast where we have founders, business owners, corporate board directors and professional service providers that are really building scalable, purpose driven and resilient companies with great corporate governance. Signing off for this month. Thank you for joining us here on the Founder's Sandbox.
Jack, Wendy, and Danny Torrance stay at The Overlook Hotel, caring for the estate during its off-season period. Jack has been outlining a new writing project and believes that five months of peace is just what's needed, but all work and no play makes Jack a dull boy. Fortunately, Danny has been mentored by Dick Hallorann, who provides cautionary advice and special instructions such as, "Stay out of Room 237," guidance that helps Danny stay one step ahead of dangers that lie within The Overlook, helping Danny evade the horrors that his father Jack will unleash. Designer, brand strategist, and writer Chris Cureton talks about what makes Stanley Kubrick's The Shining a perfect horror movie, and why writing in and of itself can sometimes be a scary endeavor.-Designer, brand strategist, and writer Chris Cureton helps executive teams move from confusion to clarity. His forthcoming book, The Five Laws of Brand Design, is a field guide for aligning product, marketing, and sales around one powerful, unified strategy. With nearly 20 years of experience, he's assisted leadership teams by helping them cut through complexity, clarifying their unique value, and confidently going to market. He loves helping CEOs, CMOs, CROs, and COOs build one clear strategy, creating actionable steps for teams.https://chriscureton.com https://chriscureton.com/the-five-laws-of-brand-design-book https://www.instagram.com/chriscureton -The Shining (1980)https://www.imdb.com/title/tt0081505/ https://www.afi.com/news/afi-movie-club-the-shining/https://www.artofthetitle.com/title/the-shining/https://youtu.be/U8wxjIecmD4?si=mhwfxDBqNZuoXRy6&t=292 https://www.itsnicethat.com/articles/saul-bass-the-shining -Other movies and shows discussed, alphabetical listThe Book of Boba Fett (2021)Black Panther (2018)The Exorcist (1973)Get Out (2017)Hostel (2005)The Mandalorian (2019-)Poltergeist (1982)Room 237 (2012)John Carpenter's The Thing (1982)Tron (1982)US (2019)
You have about ten seconds to grab a prospect's attention on LinkedIn. If you're spending more time scrolling than positioning yourself as a thought leader, you're not using your profile to its full potential. Here's how to turn it into the perfect “first discovery call.”Profile Positioning· If you go back to episodes 1941 and 1088 with Brynne Tillman, you'll hear her explain why it's time to move past the resume mentality.· Your profile is prime real estate. Start with a compelling banner that clearly shows who you help and how. Use a professional, up-to-date photo, and try LinkedIn's name pronunciation feature to add a personal touch.Headline & About Section· Craft a headline that's punchy and credibility-building—skip the job title and highlight the value you deliver.· In your About section, speak directly to your ideal client's pain points. Use storytelling and short testimonials to build trust and connection.Target and Engage· Create micro-lists for targeted outreach—CFOs, CEOs, COOs—so you can personalize your messaging around real problems.· Before pitching a meeting, engage thoughtfully with your prospects' posts to build rapport and show genuine interest in their needs.Homework Challenge· Update your banner, headline, and profile photo. Rewrite your About section to focus on the problems you solve, and build a micro-list of prospects. · Also, don't forget about using my LinkedIn Sales Navigator trial to jump-start your outreach.“Your profile needs to be a lead-generating tool. It needs to attract prospects; they need to see it. And within five seconds, know what you have to offer.” - Donald Kelly.ResourcesIf you want to try LinkedIn Sales Navigator, start your 60-day trial here. My LinkedIn Prospecting Course will show you exactly how to start attracting more prospects right away. And don't forget to connect with me on LinkedIn!Sponsorship Offers1. This episode is brought to you in part by Hubspot.With HubSpot sales hubs, your data tools and teams join a single platform to close deals and turn prospects into pipelines. Try it for yourself at hubspot.com/sales.2. This episode is brought to you in part by LinkedIn.Are you tired of prospective clients not responding to your emails? Sign up for a free 60-day trial of LinkedIn Sales Navigator at linkedin.com/tse.3. This episode is brought to you in part by the TSE Sales Foundation.Improve your connection on LinkedIn and land three or five appointments with our LinkedIn prospecting course. Go to the salesevangelist.com/linkedin.CreditsAs one of our podcast listeners, we value your opinion and always want to improve the quality of our show. Complete our two-minute survey here:
In this episode of Convergence.fm, Ashok Sivanand sits down with Farhan Thawar, Head of Engineering at Shopify, to go behind the scenes of how Shopify not only keeps pace with rapid change but leads it. The discussion explores how Shopify became one of the first platforms to allow merchants to sell products directly inside ChatGPT, why that move challenges Amazon's dominance, and what it takes to build a company that learns faster than it fails. Farhan explains the systems that make being first repeatable rather than accidental, including Shopify's internal LLM proxy, MCP servers, experimentation culture, and democratized tooling. If you are a CEO, COO, or CTO looking to scale through culture, systems, and intentional technology adoption, this episode shows what it looks like to operate with conviction and long-term relevance. Key Topics and Moments: Shopify and OpenAI's commerce integration. The same day OpenAI enabled in-chat shopping, Shopify merchants were already live. Farhan explains what it takes for a company of Shopify's size to move with that kind of speed Competing with Amazon through culture, not size. Shopify has 3,000 engineers compared to Amazon's 35,000+, yet continues to outpace bigger players by focusing on coherence, focus, and empowered execution rather than bureaucracy and scale. The meaning behind Tobi Lütke's April AI memo. Farhan discusses how Shopify operationalized its “AI is non-optional” stance, what baseline expectations look like, and how performance is evaluated in an AI-native organization. AI reflexivity and the “three buckets.” Farhan explains how teams are taught to recognize “AI not allowed,” “AI optional,” and “AI mandatory” problems so that employees develop instinct for when to reach for AI — and when to pick up the screwdriver. The risk of ‘vibe coding' and why hand tools still matter. Farhan shares lessons from real incidents inside and outside Shopify, like the Cloudflare outage caused by unreviewed AI-generated code, and how engineering leaders teach judgment, not just prompting. The LLM Proxy and MCP Servers. Inside look at how Shopify democratized AI across departments by building an internal platform that connects all major models and corporate data sources, enabling every employee to build workflows and ask intelligent questions — not just engineers. AI budgeting vs. SaaS budgeting. Farhan explains why AI usage isn't treated like traditional SaaS spend and how Shopify encourages heavy experimentation by rewarding impact rather than punishing token consumption. Experimentation as a system. How teams are encouraged to show work at 20%, not 80%, and why the speed of learning, not perfection, is the true productivity metric. Subtraction as leadership. Farhan shares how founders and executives must delete outdated processes, rules, and layers of bureaucracy to make room for new ideas — why process should only exist if it makes something possible or 10x better. Hiring and growing AI-native talent. Why Shopify doubled down on internships, hiring 1,000 interns this year and next, and how younger engineers push full-timers to stay current by being born AI-native “centaurs.” Responsibility versus accountability. Why leaders can delegate tasks but not responsibility, and how to stay in the work without disempowering the team. Certainty as intolerance. Farhan's reflection on why overconfidence kills creativity, and how leaders can replace fixed beliefs with wayfinding, curiosity, and adaptive decision-making. Rapid-fire reflections for CEOs. Ashok and Farhan close with lessons on showing unfinished work, modeling curiosity, and removing friction as a cultural operating system. Who Should Listen: Mid-market CEOs, COOs, and CTOs building adaptable organizations that can scale. Leaders focused on culture and transformation, not just technology adoption. Operators who want to apply product thinking and modern software practices to traditional industries. Notable Quotes: “We have a baseline expectation of using AI. If you have two people, one using AI and one not, they will both be evaluated the same.” – Farhan Thawar on AI usage expectations “We don't like waste, but we don't have limits. If you believe in your workflow, use the best model for your problem solving.” – Farhan Thawar on AI token cost and consumption “You can now buy directly in chat from Shopify merchants. That is a major shift in how people discover and buy online.” – Ashok Sivanand on Shopify launching all their merchants on ChatGPT's Shop feature on the very day it was launched Related Reading and References: Shopify Blog: Shopify and OpenAI bring commerce to ChatGPT (official announcement) - https://www.shopify.com/news/shopify-open-ai-commerce?podconvergence Reuters: OpenAI partners with Shopify, Stripe, and others to expand ChatGPT integrations - https://www.reuters.com/world/americas/openai-partners-with-etsy-shopify-chatgpt-checkout-2025-09-29/?podconvergence TechCrunch: Inside Tobi Lütke's AI Memo and Shopify's Cultural Shift - https://techcrunch.com/2025/04/07/shopify-ceo-tells-teams-to-consider-using-ai-before-growing-headcount/?podconvergence Farhan's opinions about token consumption - https://x.com/fnthawar/status/1930367595670274058 Farhan's article about “looking stupid”- https://medium.com/helpful-com/why-looking-stupid-is-my-superpower-2ee3fe00a748?podconvergence The Convergence.fm first episode with Farhan in 2024 - https://convergence.fm/episode/from-code-to-culture-how-shopify-thrives-under-farhan-thawars-thought-leadership The Convergence.fm Episode about Tobi Lütke's leaked AI memo mandate, and our 6 takeaways - https://convergence.fm/episode/shopifys-leaked-ai-mandate-explained-6-takeaways-for-your-product-team Tobi's memo Tweet - https://x.com/tobi/status/1909231499448401946 Unreasonable Hospitality (book) - https://www.amazon.com/Unreasonable-Hospitality-Remarkable-Giving-People/dp/0593418573 Farhan's Twitter (public handle) - https://x.com/fnthawar Reflection and Action Steps: Start with your mission. Before choosing tools, clarify what problem you are solving and what your business stands for. Enable your team. Ask whether you are removing barriers or creating them. Are employees empowered to experiment? Model the change. Use AI tools yourself. Share your learnings, wins, and failures openly. F Foster learning. Consider introducing internal forums or “thinking clubs” that encourage curiosity and reflection across your team.
In this episode of the Second in Command Podcast, Cameron Herold speaks with Brent Hagan, Chief Supply Chain Officer at Lob, a direct mail automation platform delivering billions of personalized mail pieces every year.Brent shares how he helped a 12-year-old startup kick off its “second act” by transforming complex logistics into scalable systems powered by technology and disciplined leadership. He opens up about developing next-generation leaders, learning to balance autonomy with accountability, and why the best operators focus less on “doing” and more on developing people who can think for themselves.From saying yes to opportunity to mastering feedback and context-switching, Brent breaks down how to lead through clarity, consistency, and reflection - and why great COOs act as both a shock absorber and a multiplier for the entire organization.Resources & MentionsLobUSPS (United States Postal Service) Amazon Discover Insights ProgramWharton Executive EducationPurdue UniversityInvest In Your Leaders Online CourseAbout the GuestBrent Hagan is the Chief Supply Chain Officer at Lob, overseeing logistics, vendor partnerships, and operational excellence for one of the fastest-growing direct mail automation companies in the U.S. A former Amazon leader and Wharton executive education graduate, Brent specializes in scaling operational systems, building resilient teams, and turning feedback into a strategic advantage.
What really separates a COO who keeps the lights on from one who drives exponential growth?In this episode, Cameron sits down with Imad Jbara, COO of L2 Infinite Insurance and former COO of WoJo Media, who transformed a company's client retention from 20% to 80% in just six months. Together, they unpack how COOs can build trust, fire with confidence, elevate leaders, and use systems to scale companies without chaos.From the painful lessons of firing too aggressively to the wisdom of patient onboarding and leveraging AI, Imad shares the unfiltered truth about what it really takes to succeed as a second in command.If you're tired of firefighting and want proven systems to grow your company with less chaos, you can't afford to skip this episode. Listen now for exclusive insights you won't hear anywhere else.About the GuestImad Jbara is the COO of L2 Infinite Insurance and former COO of WoJo Media, where he helped transform client retention and scale revenues dramatically. He's trained some of the largest sales teams in the world and worked alongside icons like Tony Robbins, Grant Cardone, and Alex Hormozi. Imad is known for building systems, empowering leaders, and creating the cultural foundations that allow companies to thrive.
What does it take to scale a $100M company into a $365M powerhouse and beyond?In this episode, Cameron Herold sits down with longtime friend Erik Church, President & COO of 1-800-GOT-JUNK? and the O2E Brands portfolio. Together, they reflect on 30 years of leadership lessons, from fraternity houses and College Pro Painters to running one of the most recognized franchise brands in North America.Erik reveals how he uses the Painted Picture (now Vivid Vision) process to align his teams, why saying “no” is often the most important leadership move, and how 101 Life Goals have become a cultural cornerstone at O2E. He also shares the realities of working with a high-profile visionary founder, balancing bold, sometimes “crazy” ideas with operational discipline.If you're a second-in-command navigating rapid growth, culture challenges, or a visionary CEO, this episode delivers actionable insights from one of the most seasoned COOs in the franchise world.About the GuestErik Church is the President & COO of 1-800-GOT-JUNK? and the O2E Brands family (WOW 1 DAY PAINTING, You Move Me, Shack Shine). Since joining in 2011, he has helped scale the company from $100M to over $365M in revenue, focusing on culture, operational excellence, and leadership development. Previously, he served as President of EF Education Canada and held senior leadership roles across EF's global businesses. Erik is also an avid outdoorsman, traveler, and motorcycle enthusiast.
In this episode, we challenge the disconnect between how organizations judge CHROs on metrics like attrition, engagement, and onboarding success—yet deny them the power to actually fix the root problems. Too often, CHROs are treated as strategists without the authority to hold underperforming leaders accountable, even when the data clearly points to managerial failure as the source of turnover and disengagement.I break down why companies must give CHROs the same weight in leadership decisions as CFOs or COOs—complete with the autonomy to influence, develop, or even remove leaders who fail to create healthy, high-performing teams. Without that authority, measuring CHROs on retention is an unfair and hollow exercise.If your organization truly wants better culture, stronger retention, and a competitive edge, this episode makes one thing clear: respect the CHRO's voice, or stop blaming them when people leave.
Thinking about hiring a second in command? Getting it wrong can stall your growth, drain your energy, and wreck your culture. Getting it right can unlock scale, freedom, and balance.In this solo episode, Cameron Herold, founder of the COO Alliance and author of Second in Command, walks you through how to start the process of hiring a COO. He explains how to build a scorecard, define the role with precision, and identify the yin to your yang, so you can avoid a bad “marriage” and find the partner who actually complements your strengths.Cameron also shares why the CEO and COO should sit at the bottom of the org chart supporting their team, how to lean into your Vivid Vision to reverse-engineer the right fit, and why clarity on your weaknesses is the single most powerful step you can take before you hire.If you're a CEO considering a second in command, this episode gives you a proven roadmap for making one of the most important hires of your career.Highlights[00:30] – Why great COOs are rarely “on the market” and where to actually find them[01:27] – The scorecard exercise that reveals exactly who you need[02:11] – How to spot the yin to your yang (and avoid culture clashes)[03:43] – Why you don't have to be the cheerleader CEO if that's not you[05:00] – Flipping the org chart upside down: why CEOs and COOs belong at the bottom[06:08] – Using your Vivid Vision to clarify the COO role before you hire[08:00] – Why “Who Not How” should guide your hiring decisions[09:32] – The mistake of trying to become good at what you suck at and what to do instead[12:12] – Why hiring a COO is more like marriage than recruitment[13:28] – Why most CEOs who ask Cameron to be their COO would be a terrible fitResources & MentionsWho Not How by Dan Sullivan & Dr. Ben HardyImportant LinksWebsiteLinkedInCOO AllianceSecond in Command: Unleash the Power of Your COO BookInvest In Your Leaders Online CourseDelphiThe Second in Command Podcast is an original production hosted by Cameron Herold. Brought to you by COO Alliance. Production and editing by Podcast Your Brand.
As first reported by Oregon ArtsWatch, a new education pavilion is opening on Sep. 20 at Tryon Creek State Natural Area located in Southwest Portland, near Lake Oswego. The new education center allows the nonprofit Friends of Tryon Creek to hold community events and educational programming year-round for students to gather for classes, day camps and field trips inside the roughly 660-acre day-use area. Friends of Tryon Creek is also leading the fundraising and construction of the $2.6 million education pavilion, which was built on the forest floor and features a design based on traditional plankhouses used by Indigenous Northwest tribes as communal gathering spaces for ceremonies, potlatches and other events. Four Indigenous Northwest artists have also been commissioned to create artwork that will be put on permanent display inside the pavilion. Six western red cedar lodgepoles were sustainably harvested from local forests and used for the new construction, along with bluestone that was used for the interior hallway to represent Columbia River basalt preserved in the landscape. Friends of Tryon Creek executive director Gabe Sheoships is Cayuse and Walla Walla and a citizen of the Confederated Tribes of the Umatilla Indian Reservation. Artist Shirod Younker is Coos, Miluk, Umpqua and a citizen of the Coquille Indian Tribe. They join us to share how they hope the new education pavilion will help students and visitors appreciate the pre-colonial history of Tryon Creek and the surrounding region.
In today's episode of the Second in Command podcast, co-host Sivana Brewer is joined by Sarah Harris, Fractional Chief Operating Officer at OMG Commerce.In this episode, you'll be taken behind the scenes of a dynamic leadership role that's often misunderstood but critical to a company's growth and health. Through candid stories and practical insights, the conversation explores the unique balance required to lead both strategically and operationally, juggling long-term vision with short-term problem-solving. You'll hear how strong delegation, prioritization, and clarity of communication help keep leaders out of the weeds and focused on what matters most.Sarah dives into the hidden challenges companies face as they scale, especially around team structure, decision-making, and culture. You'll learn why emotional intelligence, feedback systems, and psychological safety are not just soft skills but essential operational levers. The episode highlights how creating space for team autonomy, fostering accountability, and removing decision bottlenecks can unlock innovation and engagement at all levels of the business.From moments of breakthrough growth in team members to practical rituals for prioritization, this episode is packed with stories, strategies, and mindset shifts that challenge traditional notions of leadership and invite a new way of thinking about operational excellence.If you've enjoyed this episode of the Second in Command podcast, be sure to leave a review and subscribe today!Enjoy!In This Episode You'll Learn:Sarah's unique background, starting in commercial roles and eventually becoming a managing director, while also being a qualified therapist and coach.The differences between working with a CEO and a founder CEO, as well as the emotional and personal stakes for the founder.The use of post-mortems and team retrospectives to uncover underlying issues and gather data for making informed decisions.The importance of building a culture of feedback and creating an environment where people feel safe giving feedback in all directions.How Sarah's background in therapy and coaching helps her approach problems with empathy and curiosity.And much more...Guest Bio:Sarah Harris is a Fractional COO at OMG Commerce with a unique blend of operational expertise, coaching depth, and psychological insight. With a background as an ICF-certified coach and MBACP-registered counsellor, she supports growth-stage companies by aligning strategy, leadership, and mindset to scale sustainably. Sarah has spent her career leading business transformation—building leadership teams, optimizing operations, and guiding founders through the complexities of growth. Her integrated approach balances execution with people-centered change, helping leaders shift how they think, lead, and show up. From organizational transformation to mergers and acquisitions, Sarah partners with businesses to create resilient, high-performing teams and structures. She knows scaling isn't just about growing, it's about building something that works and lasts.Resources:Connect with Sarah: Website | LinkedInConnect with Cameron: Website |
In today's episode of the Second in Command podcast, Cameron explores what it truly means to have a second in command and why that role extends far beyond traditional job titles. You'll hear how title inflation over the last few decades has blurred the lines between what it means to hold a C-level position and the actual responsibilities required for such a role. The discussion highlights the essential qualities of a true second-in-command, including strategic insight, autonomy, and the ability to carry real financial and operational responsibility.Cameron dives into the importance of alignment between a leader and their counterpart. Through examples from high-growth companies, he explains how the ideal second-in-command often changes depending on the stage of the business. What works for a scrappy startup may not be right for a billion-dollar enterprise, and leaders must carefully consider timing, industry, and personal compatibility when filling the role. The yin-and-yang balance between a CEO and their chosen partner becomes a central theme.From conducting self-assessments to defining clear responsibilities, compensation, and cultural fit, this episode offers actionable advice for leaders seeking their own second-in-command. See how hiring the right second-in-command at the right stage can make or break your company's growth.If you've enjoyed this episode of the Second in Command podcast, be sure to leave a review and subscribe today!Enjoy!In This Episode You'll Learn:How the internet revolution from 1995 to 2000 led to the use of titles as marketing tools, often given in lieu of actual compensation. (2:48)The importance of finding the right COO for different stages of company growth. (4:28)Why the job of a leader is to grow the skills, confidence, and connections of their team members. (7:32)The need to describe the COO role accurately, including responsibilities, metrics, and compensation, to attract the right candidate. (8:48)The benefits of using executive search firms that specialize in recruiting COOs and senior executives to find the right fit for the company. (9:07)And much more...Resources:Connect with Cameron: Website | LinkedInGet Cameron's latest book – "Second in Command: Unleash the Power of Your COO"Get Cameron's online course – Invest In Your LeadersConnect with Cameron on DelphiDisclaimer:The views, information, or opinions expressed during this podcast are solely those of the individuals involved and do not necessarily represent those of The Second in Command podcast or its affiliates. The content provided is for informational and entertainment purposes only and is not intended to be a substitute for professional advice. We make no representations as to the accuracy, completeness, suitability, or validity of any information on this podcast and will not be liable for any errors, omissions, or delays in this information or any losses, injuries, or damages arising from its display or use....
Join us as we delve into the dynamic world of executive leadership and pivotal moments of transition in this engaging episode of the Business Lunch podcast. Hosts Roland Frasier and Ryan Diess kick off with a lively banter, setting the stage for a deep dive into the complexities of being a CEO. The episode features a detailed discussion on the stepping down of Bumble's CEO, exploring the nuanced reasons behind such significant career decisions.Throughout the conversation, Ryan and Roland offer insights into the multifaceted nature of executive roles, particularly focusing on the differences and responsibilities of CEOs and COOs. They bring their own experiences into the discussion, providing listeners with real-world examples and practical advice.This episode is a treasure trove for anyone interested in the intricacies of business leadership, whether you're an aspiring entrepreneur, a seasoned executive, or simply curious about the dynamics of high-level management.It's an insightful journey into what it means to lead, adapt, and grow in today's fast-paced business environment.Highlights:"I think that the most important thing is to be able to have a conversation with somebody and to be able to disagree with them and still respect them."“I want to know all the people I'm working with by name and you know, see how they're doing and know about their families and do barbecue.”“No one can run your business like you do.Highlights: "I think that the most important thing is to be able to have a conversation with somebody and to be able to disagree with them and still respect them."“I want to know all the people I'm working with by name and you know, see how they're doing and know about their families..."“No one can run your business like you do.”Timestamps: (0:00:00) - Considering Leadership Transitions(0:14:17) - Consider Hiring CEO or COO(0:23:07) - CEO vs COO and Hiring Specialists(0:33:02) - Acquiring Successful Businesses Is More EffectiveCONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier
In this special 500th episode of the Second in Command podcast, Cameron is joined by Meridith Kuba, Vice President of Operations and Sales for the COO Alliance.This time out, you're invited into a candid and energetic conversation that explores the unique dynamic between two long-time business collaborators. Through shared memories and deeply personal reflections, Cameron and Meridith peel back the curtain on what it truly takes to build and maintain a successful leadership partnership over nearly a decade. It's more than just strategy and execution. It's about trust, loyalty, and the unspoken understanding that fuels great teamwork.Throughout the discussion, Meridith touches on lessons learned from her personal journey, including the surprising turns that shaped her career and the core values that now guide her professional and personal decisions. Expect laughs, a few hard truths, and meaningful takeaways about pursuing work that inspires a deep sense of fulfillment. You'll also hear how intentional communication and alignment have helped this team navigate growth without compromising culture.With a heartfelt look at the past and an optimistic eye toward the future, this episode delivers a blend of wisdom, wit, and real-world leadership insight that will resonate with entrepreneurs, executives, and anyone in between.If you've enjoyed this episode of the Second in Command podcast, be sure to leave a review and subscribe today!Enjoy!In This Episode You'll Learn:The early days of the COO Alliance, the importance of connections, and the high rate of members wanting to continue participating.Meridith's experience of completing an Executive MBA and the lack of new business insights gained.The challenges of delegating and the importance of follow-up and systems like ClickUp.Why Meridith's genuine love for the COO Alliance and the ability to convey its value contribute to her sales success.The value of CEOs being informed about their COOs' learning and experiences.And much more...Guest Bio:Meridith Kuba is the VP of Operations & Sales at COO Alliance, where she's the go-to fixer—whether you need strategies planned or problems solved. Known affectionately as the “Wonder Woman” of the team, she balances big-picture thinking with a delightfully down-to-earth vibe. With a playful streak, farm-inspired grit, and a knack for multi-tasking, Meridith brings both heart and horsepower to leading teams in today's fast-moving business world.Resources:Connect with Meridith: Website | LinkedInConnect with Cameron: Website | LinkedInGet Cameron's latest book – "Second in Command: Unleash the Power of Your COO"Get Cameron's online course – Invest In Your LeadersDisclaimer:The views,...
In today's episode of the Second in Command podcast, Cameron explores the dynamic interplay between visionary entrepreneurs and the operational leaders who help bring their ideas to life. The conversation centers on the constant flow of ideas that many CEOs generate and the need for a reliable system to evaluate, filter, and manage those ideas without derailing a company's strategic direction. One key tactic discussed is turning a spontaneous brainstorm into a structured dialogue, helping leaders stay aligned while respecting each other's distinct strengths.You'll discover the importance of clearly defined roles and responsibilities to prevent what's jokingly called "seagull management"—when leaders swoop in with ideas but leave behind confusion. Tools like the Impact Filter and return-on-investment questions are presented as effective methods for sorting through ideas and prioritizing the ones that align with current goals. Learn why having a documented set of commitments for the CEO can reduce the tendency to chase new concepts at the expense of ongoing work.This episode offers practical tips for generating personalized communication strategies for leadership pairs, leading to highly productive partnerships that fuel sustainable growth rather than constant chaos.Curious how to tame visionary chaos without killing innovation? Tune in to learn proven strategies for turning idea overload into growth momentum. If you've enjoyed this episode of the Second in Command podcast, be sure to leave a review and subscribe today!Enjoy!In This Episode You'll Learn:Why COOs should express interest in CEOs' ideas and then ask follow-up questions to understand them better, creating a type of verbal impact filter. (0:10)The challenge of delegating for CEOs and the importance of clear written roles to avoid "seagull management." (1:07)The process of deciding whether to green light, yellow light, or red light an idea based on its potential impact and resources. (3:15)How the communication differences between CEOs and COOs resemble the differences between men and women, and the need for effective collaboration (5:14)The importance of specialized coaching for both CEOs and COOs to build stronger, more effective partnerships. (6:32)And much more...Resources:Connect with Cameron: Website | LinkedInGet Cameron's latest book – "Second in Command: Unleash the Power of Your COO"Get Cameron's online course – Invest In Your LeadersDisclaimer:The views, information, or opinions expressed during this podcast are solely those of the individuals involved and do not necessarily represent those of The Second in Command podcast or its affiliates. The content provided is for informational and entertainment purposes only and is not intended to be a substitute for professional advice. We make no representations as to the accuracy, completeness, suitability, or validity of any information on this podcast and will not be liable for any errors, omissions, or delays in this information or any losses, injuries, or damages arising from its display or use. Listeners should consult...