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The episode highlights a structural shift from automation that suggests actions to automation that executes actions autonomously, thereby transferring substantial operational risk and accountability to technology vendors and their AI-driven platforms. This transition is exemplified by Atera's deployment of their autonomous AI agent, Robin, which is positioned to handle a significant proportion of Tier 1 and complex Tier 2 IT tickets for managed service providers (MSPs). The company's commercial strategy, including performance guarantees, signals an increased expectation that AI can assume core IT operational responsibilities that were traditionally reserved for human engineers. Atera has introduced a policy wherein Robin is guaranteed to autonomously close at least 50% of all Tier 1 and complex Tier 2 tickets within 90 days of onboarding, or fees are waived. According to Atera, this commitment is supported by a backend analysis of MSP tickets and live demonstrations using historical data. The company asserts that Robin's mean time to repair is approximately 120 seconds, that onboarding is managed collaboratively, and that the rollout is more akin to hiring and training a human engineer than a standard software deployment. This approach is backed by patent filings and a business model integrating AI as the foundation rather than an add-on. The episode further examines the implications of mandatory AI bundling in Atera's redefined RMM and PSA platform offering. The company has faced pushback from segments of the MSP community dissatisfied with bundled AI services and associated pricing changes, particularly from those wishing to maintain control over their technology stack. Atera responds by describing a re-conceptualization of their platform as inherently AI-driven, distinguishing between “platform AI” and the autonomous Robin agent, and clarifying that preexisting AI users would not incur additional costs. There is also discussion around the impact of automation on human roles and the need for new approaches to training and accountability, particularly for junior staff. For MSPs and IT service providers, these developments signal an increase in infrastructure dependency on vendor-managed AI agents, as well as new layers of contract risk linked to performance guarantees and platform integration. The operational reality described involves a significant reduction in required headcount, a shift in staff responsibilities from routine incident response to higher-order business and security tasks, and the necessity for designated internal management of AI tools. There remain unresolved concerns about skill degradation and the long-term risks of over-automation, including the narrower pathways through which junior personnel may acquire foundational experience. Sponsored by:  ScalePad https://scalepad.com/dave/ Nerdio https://nerdio.co/MSP-Radio Sign up for the SMB Online Conference: www.smbonlineconference.com

How much of your buying decision is actually rational? And how much of it was made long before you ever started comparing options? In this episode, Lindsay Pedersen sits down with Bryan Law, CMO at Nerdio, for a fascinating conversation about the neuroscience behind marketing, why consistency drives growth, and what stories can teach us about influence and decision-making. Drawing on research, psychology, and years of marketing leadership experience, Bryan shares how brands can earn a place in people's minds long before buyers enter the market. You'll hear them discuss: Why consistent brand messaging helps companies grow faster and what research reveals about the "collective brain" The difference between being distinctive and being differentiated, and why one matters far more than most marketers realize How emotion, memory, and storytelling shape decisions, even in high-stakes situations where people believe they're being completely rational What courtroom psychology can teach marketers about influence, persuasion, and the power of a compelling narrative Why most buying decisions are heavily influenced before a customer ever enters the sales process How AI and synthetic audiences are helping companies uncover hidden customer insights and better understand buyer behavior Creating alignment across marketing, sales, and customer-facing teams to build a stronger, more consistent brand experience Resources: Bryan Law on Nerdio | LinkedIn Lindsay Pedersen - Contact me to tell me who you'd like to hear as a guest! | Connect with me on LinkedIn

Description The Future of Tech is Here. Subscribe to our Newsletter:https://theultimatepartner.com/ebook-subscribe/ Check Out UPX:https://theultimatepartner.com/experience/ In this presentation from Ultimate Partner Live, industry analyst Jay McBain breaks down the monumental macroeconomic shifts rewriting the tech sector in 2026. https://youtu.be/r0qTDyw97Gs As the industry rapidly approaches a $6.07 trillion valuation, driven by massive AI infrastructure investments from Sam Altman and the “Magnificent Seven,” traditional sales and channel models are fundamentally collapsing. McBain reveals how buyer demographics have transformed to an integration-first millennial base, why marketplace ecosystems now command over half of all partner-funded deals, and how a tiny elite of just 1,000 tech service providers control two-thirds of global tech revenue. Learn the exact mechanics behind how Microsoft out-partnered AWS to win 26 straight quarters of dominant growth and how your business can deploy an algorithmic early warning system to capture massive wallet share before competitors even step into the boardroom. Key Takeaways Over half of the Fortune 500 companies vanish every 20 years because their leadership fails to anticipate macroeconomic technological cycles. The true opportunity in the $6.5 trillion AI boom lies not in single vendor products, but in the hardware, software, services, and telecom ecosystem surrounding them. Indirect tech sales are undergoing a structural shift toward direct cloud hyperscaler models driven heavily by Nvidia's core infrastructure client base. Modern business deals are won or lost months before the point of sale based on the average of 6.3 partners surrounding a customer’s environment. Over 51% of tech buyers are now millennials who prioritize software integration capabilities and digital marketplaces over traditional human sales interactions. Tech service economics are pivoting aggressively away from upfront margins toward point-based multi-partner funding across subscription cycles. If you're ready to lead through change, elevate your business, and achieve extraordinary outcomes through the power of partnership—this is your community. At Ultimate Partner® we want leaders like you to join us in the Ultimate Partner Experience – where transformation begins. Key Tags Nvidia AI buildout, $7 trillion AI opportunity, cloud ecosystem decade, Microsoft vs AWS growth, multi-partner cloud deals, digital marketplace migration, millennial B2B buyers, B2B tech subscription economics, tokenized micro consumption, tech services wallet share, hybrid cloud infrastructure, 28 customer moments, IT services industry growth, telecom spend breakdown, channel chief strategy, managed service providers MSP, global systems integrators GSI, software integration first, point-based vendor incentives, automated co-selling workflows Transcript JAY McBAIN AUDIO PODCAST [00:00:00] Jay McBain: So to go back to that story about the 53% of companies who are gonna fail, one of us is gonna be asked to write the book, but chapter one is always you Blame the CEO. [00:00:13] Vince Menzione: We just came back from Ultimate Partner live in Bellevue, Washington, where we hosted incredible leaders for two amazing days. Come join us for this next session where we explore the tectonic shifts we’ve all been seeing. With that, I am incredibly blessed to invite a friend of mine to the stage. I have a quick little side note, like I found an old LinkedIn post from this gentleman from like many years ago, like 20 years ago. [00:00:39] Vince Menzione: And I wasn’t really that nice to you on that LinkedIn post. Like, oh, like this is before Jay became the Jay, that we all know Jay to be j. But he was in the space and I was at Microsoft doing something and he reached out about something. It was kind of rude, Jay. I was like, oh my gosh. I can’t believe. But Jay has been a great friend. [00:00:54] Vince Menzione: When we started the podcast back up, uh, during COVID we started doing podcasts together. When we moved to the studio, Jay was the first person in the studio. He’s always got a spot, uh, at our events. He’s s Spot Art, and, and he’s a great friend and supporter of Ultimate Partner Jay McBain. For those of you who don’t know him, Jay, welcome. [00:01:13] Vince Menzione: Thank you, sir. [00:01:22] Jay McBain: 31 days ago, we landed Artemis two. The furthest humans have ever been away from the planet Earth 57 years ago. We landed on the moon in the 56 years. Between those two moments, the tech industry has been the fastest growing industry in the world. Every single year we moved from the space race to the technology race, and we’re just getting started. [00:01:46] Jay McBain: If you’re old enough, you’ll recognize the mainframe and mini era for 20 years. You’ll recognize a young disheveled Bill Gates showing up in Boca Raton, Florida for, uh, August the 12th, 1981 launch, where Bill thought that every one of us would’ve a PC in our home, and IBM thought they were gonna sell 10,000 of them to hobbyists. [00:02:12] Jay McBain: 1999, a small startup from an executive who just left Oracle in San Francisco named Mark Benioff. A couple of years later, Jeff Bezos went into a boardroom and said, listen, we’ve spent a lot of money building infrastructure to our busiest day, Christmas, black Friday. You’re telling me this stuff sits idle 10 or 20% for the rest of the year. [00:02:35] Jay McBain: Why don’t we rent that out to others? Got laughed outta that boardroom and then got made of fun of on magazine covers. Maybe you should just tend the store, let the adults talk about technology. In March of 2023, our neighbors, our friends, our family saw DeepFakes. They saw poetry, they saw music, and they came to us as tech people and said, did we just light up Skynet? [00:03:03] Jay McBain: Now every one of these 20 year eras, this is the Taylor Swift version of our industry. Every single one of these eras triggers the fastest growing product in history. Today it’s actually Chacha bt first to a billion users. It triggers a new, richest person in the world, bill Gates, to Jeff Bezos. Now, Elon Musk is the first to sign a trillion dollar pay package, and it’s not for car. [00:03:27] Jay McBain: It’s not for cars. It also triggers a most valuable company in the world change. And today that’s nvidia. These are monumental changes in our industry and they’re monumental changes in partnering every single time. And it also links to our customers. If you take a 20 year view of business, one era, and, and think about the AI era, you know, at the start of it here, if you’re to grab the Fortune 500 magazine from 20 years ago and start to flip through it, 53% of the companies in there no longer exist. [00:04:06] Jay McBain: Every 20 year cycle, we lose over half of the biggest companies in the world. These are the companies that have very deep pockets to buy their way outta problems. If you’re not in the Fortune 571% of tech companies don’t make it 10 years. These are the changes that cost industries. There are changes that cost really big companies and the decisions we make, the trends we’re in right now, in 2026 will be written about in the future. [00:04:39] Jay McBain: This new era, a lot of big numbers being thrown around. Vince’s best friend talk about a six and a half trillion dollar AI opportunity, but it’s not Microsoft’s tam. Microsoft is chasing about a trillion dollars of this. And the ecosystem, the hardware, the software, the services, the telecom is gonna make up the rest. [00:05:04] Jay McBain: It is an ecosystem. Every time these big numbers are thrown, the word ecosystem is always thrown around it. Not to be outdone, Sam Altman’s talking about a $7 trillion build out. The world economy this year, the world GDP will be 126. These are material numbers to world GDP, but even better, they’re both larger than our entire industry is today. [00:05:27] Jay McBain: So what took 56 years of the fastest growing industry this year will be $6.07 trillion. Big numbers, but it’s easier to think about it in terms of a dollar that our customers spend in that dollar. They’re gonna spend 25 cents on hardware. They’re gonna spend 25 cents on software. So for anyone that read the memo 15 years ago, that software’s gonna eat the world, there’s still a dollar a hardware to run every dollar of that software. [00:05:57] Jay McBain: And whether you’re thinking humanoid robots or whichever future you’re envisioning, there’s going to be a dollar of hardware to run every dollar of software for the next 20 years. There’s over 25 cents now in IT services, and in many cases, these services are growing faster than the product categories and just under 25 cents in telecom, that’s how it breaks out today. [00:06:19] Jay McBain: And this industry, which took 56 years to get to this point, is gonna double in size in the next three to five years. We already have two and a half trillion of that seven raised and being spent. Part of the reason Nvidia is the most valuable company in the world. Now our industry, uh, you talk about ultimate partnerships. [00:06:40] Jay McBain: Our industry traditionally, and world trade by the way, is 75% indirect. The dealerships, the agencies, the brokers, the resellers, the retailers, the franchisees, the gas stations, the grocery stores, the pharmacies, all 27 industries sell indirect. You gotta think back the last time you bought something direct. [00:07:01] Jay McBain: Well, I bought a Dell from that dude in the nineties. Cool. Well, Dell Technologies is now 60% indirect. Well, I bought insurance. Direct is 15 minutes. Could save me 15%. Well, Geico last year sold more insurance through agencies and brokers than they did direct. This is the world now. We used to be 75% indirect four years ago. [00:07:26] Jay McBain: Then it went to 73.2, then it went to 70.1 and it then it went to 66.7. By the way, marketplace is in these numbers indirect. It’s not marketplace causing this change. It’s one company, Nvidia. Nvidia has seven customers. The magnificent seven, uh, half of them are in the room right now that every morning we wake up to a hundred billion dollars press release about this $7 trillion buildout. [00:07:56] Jay McBain: What’s interesting is indirect sales in our industry is growing by revenue. It increases every year, just not at the pace that this AI build out is happening direct with seven companies. But the reason we’re all here, and I think the core reason that Vince is building this community is this, you know, Microsoft forever has measured and been very vocal. [00:08:21] Jay McBain: About 96% of their deals have partners in them. Kind of who cares, who collects the money. We care about the moments, the 28 moments before the customer makes a purchase. We care about every 30 days forever, because two thirds of our industry, over $4 trillion now is subscription consumption based. Winning a customer today is only winning the first 30 days. [00:08:46] Jay McBain: We care about this cycle. We care about who surrounds our customer. So six years ago, I stood on a big stage and said, you know, we went through a decade of sales. You know, in 1999, you thought you were born to be a salesperson. You’re managing your territory with your gut. Well, a few years later, you were introduced to the science of selling. [00:09:07] Jay McBain: You know, 10 years later you thought as a marketer, you sit around a cocktail party joking with your friends, 50% of my marketing dollars are wasted. I just don’t know which 50%. Really funny. In 2009 until every 58-year-old CMO got replaced by a 38-year-old growth hacker. Coming in with Marketo and Eloqua and Pardot and HubSpot, and 15,505 as of yesterday, MarTech and iTech tools, ninjas in marketing, they wouldn’t let a nickel go through without measuring. [00:09:43] Jay McBain: Now we understand 96% of deals and partners that surround it. No deal is gonna be won or lost in this era without partnering effectively. So we had to have this decade of the ecosystem. One of the ways we’re tracking is by outsiders. You know, Salesforce every year publishes the state of sales and they’ve got, you know, the number one CRM in the world. [00:10:05] Jay McBain: So they get to go talk to all the CROs, all the salespeople in the world. And as of this year, a couple months ago, 94% of every salesperson in every industry in the world uses partners every single day. You wanna see what this number was six years ago. Also, 89% of salespeople around the world don’t think they’re going to club this year without partners. [00:10:29] Jay McBain: So this is a big moment for us, halfway through the decade ecosystem, but we’re only halfway through. We’re starting to understand now at a more granular level. What partnering means. It’s not theory, it’s not flywheels. It’s not really cute. McKinsey slides that we keep showing to our board saying how important partnering is. [00:10:51] Jay McBain: We’re trying to get to the very specific level of the 6.3 partners on average that surround the deal and what they’re doing. How their business model works, and that’s average if I’m working on a public sector deal. I was at a Red Hat conference yesterday talking sovereignty. If I’m in an enterprise or a large public sector deal, it’s north of 10 partners in the deal. [00:11:15] Jay McBain: So we’re starting to understand what used to be this, this, you know, you’ve been the fastest growing industry for 56 straight years. Every single professional services person in every industry has come in to join the fund. Over 90% of accountants are tech services firms. Over 90% of marketing agencies are tech services agencies. [00:11:36] Jay McBain: All of this 250,000 software companies, a million emerging comp tech companies, the half a million VAR that have been in that traditional channel. The managed service providers, all of these 20 different partner types, millions of companies, tens of millions of people competing for 6.3 spots. Around the customer. [00:11:58] Jay McBain: That’s it. Luckily, there’s 141 million global customers to compete for. There’s, there’s some open slots that you can go find, and that’s the point. Our industry never had our own Fortune 500. We always talk to, you know, these partners and GSIs are doing this and SI are doing that. And we never really had a view of capability and capacity or what our own TAM was inside of that partnering. [00:12:25] Jay McBain: And so we set out and we would’ve loved, you know, chat GPT or Gemini or Claude or any of those tools to do this. But there’s one problem in partnering with AI is that it doesn’t know one partner from the next. There’s a big digital sameness problem in our industry that every single partner, whether it’s Larry in the White van or Accenture, with 786,000 employees all say they do all things to all people all the time. [00:12:53] Jay McBain: 98% of them, 99% of them are private companies that don’t share their p and l. You can’t go into Microsoft’s LinkedIn system and find out how many employees, ’cause it’s a block system, it AI can’t see into it. So it just sees, and it’s a great pattern matching. Google, SEO can’t figure out who’s who, nor today can the large language models. [00:13:14] Jay McBain: ’cause all the things they’re trying to match, the transformers are trying to match. It all looks the same. Every tweet, every ebook, every website, every digital history looks the same. So this took us thousands of people hours across two years to do, to dig into every p and l to dig into every dollar of what they’re doing. [00:13:33] Jay McBain: But what was interesting is only a thousand partners in our industry do two thirds of all tech services. When you get into enterprise, it goes up to 80 to 90%. The partners in the middle, in Blue do more tech services. The 30 of them than the 970 partners in white on the outside, the 970 partners in White do more tech services than the next million combined. [00:14:03] Jay McBain: This is our industry in a nutshell. Every time we talk to a a vendor, every time we talk to a partner, every time we talk to a distributor, we’re now talking names, faces, and places. You you wanna talk sovereignty. Yesterday in Atlanta, 90% of sovereign conversations in public sector in the globe is handled by these companies here. [00:14:26] Jay McBain: Forget about how much you do with these partners today. You wanna chase the next column, which is the wallet share. And I was a channel chief for 17 years. I get the weekly report and I see a million dollar partner, another million dollar partner, sorted top to bottom. You don’t know which partners which, which of those million dollar partners is doing 1.2 million in your category. [00:14:46] Jay McBain: They deserve a baseball cap and a front row seat at your event as an MVP. The next partner right next to them is doing 10 million in your category. They’re only doing a million with you. ’cause customers are pulling them into it. Nine times outta 10. They’re leading with your competitor. So I don’t want that list anymore. [00:15:03] Jay McBain: I want the new list, which is showing me those $9 million opportunities. And I as a board member, as A CEO, as a CFO, as a CRO, I wanna see this list. And then I want to talk people, processes, programs, technology. What are we gonna do to go get our fair share of that 9 million? Where’s our lowest hanging fruit? [00:15:24] Jay McBain: How do we double our pipeline? How do we double the size of our company in three years? It’s all right here. Let’s have very specific conversations and move away from flywheels and move around from force multipliers and and things like that in partnering. Let’s figure out how this partner community is surrounded. [00:15:45] Jay McBain: What do 10 million people who have to be smart in front of their customers every single day, what do they read? Where do they go and who do they follow? It’s the law of a few. This is the old Malcolm Gladwell of tipping point 10 million people in the broader channel. A hundred percent of our TAM comes down to only a thousand watering holes. [00:16:08] Jay McBain: 12% of that entire audience. Doesn’t sound like a lot, but it’s over A million. People love podcasts. Number one way they learn the Joe Rogan effect. In our industry, there’s 121 podcasts. These are all public lists. You can go get on my LinkedIn newsletter on canals, oia. But there’s 121 podcasts that drive him forward. [00:16:28] Jay McBain: Really high up on that list, actually number one on the list is ultimate partner, Vince. That’s how I met. ’cause I asked people, 10 million people, you love this. You walk your dog, you drive to work, you listen to podcasts. I’m not the biggest podcast fan. It’s not number one on my list, but it’s number one on theirs. [00:16:44] Jay McBain: They say, you know, you gotta meet this guy, Vince. It’s unbelievable how great these podcasts are. They’re ultimate. [00:16:54] Jay McBain: Then I talked to Vince and said, but Vince, you know, 35% of your community, the 10 million people love to come to events like this one. The hallway conversations, the hotel lobby bar last night. This is what we love to do, especially post pandemic. It’s the number one way we learn. We learn from our peers, we learn from those around us, and, and the learn from the conversations we have here. [00:17:17] Jay McBain: We always remember these moments, you know, years and years later. There’s 352 choices. I’m going to five of them this week in five different cities. It’s a lot of coverage, but again, it’s a tighter li list of how people work. The magazine lists 106 of them associations like Conter. Now the GTIA peer groups, there’s 15 different spheres of influence, but only a thousand places. [00:17:43] Jay McBain: I could walk you through billionaire, after billionaire, after billionaire in this industry and show you how they did this. How did Arne Bellini at ConnectWise? How did Austin McCord at Datto, how did Nerdio become a unicorn? How did threat locker and huntress move away from 6,500 cyber companies and become unicorns over and over and over again? [00:18:05] Jay McBain: It’s only one slide. Unicorns and billionaires are made here, and a lot of people don’t get it. So walking away from Bellevue, a thousand partners, top down, a thousand watering holes, bottoms up. You’ve covered a hundred percent of your tam. You do it better than 10% of your competitor, 10% better than your competitors. [00:18:27] Jay McBain: You win. You carry that on your resume into the next company. You get a bigger job at a bigger pay scale. Let’s just walk through some examples. Cyber 91.7% of it goes through the channel. Huge channel audience. You know, if you’re in MarTech, it’s only 10%, but this one happens to be all channel, but that’s not the story. [00:18:48] Jay McBain: For every dollar that the 6,500 cyber companies are trying to close, there’s $2 in services. Plot twist, the products are grown at 11, the services are grown at 12.6. Your partners are growing faster than you are, and they will continue to for the next, at least five years, probably 10. So when I’m here, five years from now, you’ll hear in me talk about a three to one split in cyber and then a four to one split in cyber. [00:19:18] Jay McBain: Now, when we’re in Miami a couple days ago is CrowdStrike, they’re talking about a $7 and 5 cent multiplier, chasing that two to one up higher. You look at managed services. Here’s a fun story. Managed services. 82% of customers who are man, uh, outsourcing more this year than last year. 650 billion in size. [00:19:38] Jay McBain: This is bigger than the entire SaaS industry. Salesforce, ServiceNow, Workday, Marketo, NetSuite, HubSpot, 250,000. Others. This is bigger. It’s also bigger than all the Hyperscalers combined, not just AWS, Microsoft and Google, but Alibaba and Oracle and everybody down the list. This is a massive market also growing at double digits. [00:19:59] Jay McBain: So these are some big things and obviously we’re watching, you know, week in and week out, quarter in, quarter out, the Battle of Software and Battle of the Hyperscalers and things like that, and who’s growing at what pace and, and how partnering is connecting to all of this. You know, we watched a moment really early in the pandemic where Microsoft started growing faster than AWS and they haven’t stopped since 26 straight quarters. [00:20:27] Jay McBain: And you ask customers and say, you know, does Microsoft have a better product? And in most cases they say no. You know, AWS had a five year head start. Well, did they have a better price? Well, no, actually most cases Microsoft’s more expensive. Well, did did they have better promotion? Was their Super Bowl ad better? [00:20:44] Jay McBain: No, they’re both kind of crap. So you kind of ask the questions of what’s the only difference that could create growth above the leader in the market? Well, it’s place. More of the 6.3 partners are walking into those keyboard room meetings and drawing clouds up on the wall and labeling the Microsoft than they are AWS. [00:21:03] Jay McBain: Very simple. It’s never been about product. The best product in our industry has never won. And now the best way forward is that partnering moment, and this is the moment. So to go back to that story about the 53% of companies who are gonna fail, one of us is gonna be asked to write the book. And it could be the book like Kodak, they invented the product that ended up killing them. [00:21:26] Jay McBain: And it’s a woe is me story, but chapter one is always you blame the CEO. How could they not see those trends happening in 2026? How could they, you know, were they blind? Were they stuck in their own, you know, innovation chamber? Innovator’s dilemma, were they stuck in their own boardrooms? Why couldn’t they see? [00:21:46] Jay McBain: Well, chapter two, you, you blame the board. They have fiduciary responsibility, outsider view, and how could they not see it? But really, this is the future right here. If you take this slide and apply it 10 or 20 years from now to every failure and every success, these are the chapters of the book. Your buyer is now a millennial. [00:22:05] Jay McBain: As of last year, the 51% of our market is bought by people born after 1982. Different psychology, different behavior, different journey, different criteria, their integration. First buyers. The buy a product, 80% as good as the next one. If it works better in their environment. 94% of people won’t buy a car unless it has CarPlay or Android Auto. [00:22:26] Jay McBain: New Buyer. You have to be more integrated than your competitors. That’s a partnering story. The 6.3 partners. If you heard cyber, you need some great channel partnerships, but you need the other 5.3 partners as well, the consultants, the advisors, the designers, the architects, the implementers, the integrators, the manner service, all of the other partners. [00:22:44] Jay McBain: You need to know more of them than your competitors do, and have them label clouds with your name in them. You need better alliances. Even if you compete, you only compete in the morning. You’re best friends by the afternoon. You have to be tight with the hyperscalers, tight, with the big SaaS platforms, tight with cyber, tight with distribution, there are layers, seven layers to every deal. [00:23:04] Jay McBain: You gotta be tight in and have better alliances than your competitors. And then it all comes to the 28 moments, which I’m gonna end on, but the go to market of all of this, the co-selling, co-marketing, co-innovation, co-development, co keeping. This is it. Your product has to be good enough that somebody’s gonna renew it. [00:23:21] Jay McBain: Your Super Bowl has to be, you know, ad has to be good enough that people don’t, you know, shame you on social media. Your pricing has to be somewhere in a country mile of the bell curve of what the customer wants to pay. But successor failure is just here and platforms are synonymous with partnering. [00:23:40] Jay McBain: It’s our role now in the decade of the ecosystem to drive our companies forward. Marketplace. It’s probably the most predict, you know, great prediction we ever made. You know, growing at 82% compounded, it’s hard to predict ’cause it doubles almost every year. We were almost exact to the decimal point. Five years later now till 2030, we’re watching a second story, which is more interesting. [00:24:02] Jay McBain: If 96% of all deals have partners inside of them and there’s private offers and multi-partner offers and distributor sellers record all these funding mechanisms or services as a product. As of last week, over 50% of all deals in marketplaces now have partner funding. It means that while money changes hands differently, the respect and the recognition of what partners do is in the deal. [00:24:26] Jay McBain: We think that’s going to 59, but at some point, that’s gonna have to hit 96. ’cause to run the best programs, whether it’s an indirect sale, whether it’s a direct sale, whether it’s a marketplace deal, it doesn’t matter how money changes hands. What matters is we recognize the 6.3 partners. They’re not only making the deal happen bigger and faster, but renewing and enriching that every 30 days forever. [00:24:48] Jay McBain: When we watch, you know, billion dollar clubs and when we read all the press releases and all the hubbub about how fast this is growing and who, which companies are behind all this. When I’m quoted in some of these press releases, it’s because of this. You know, CrowdStrike, you know, brags are a billion dollars in a single year, but inside of that, they’re showing that 91% growth in marketplaces, which is pretty phenomenal for any company to almost double in size every single year. [00:25:17] Jay McBain: What’s more phenomenal is they’re growing the channel piece of it, 3548%. That green part of it is growing. Companies that understand platform and have people and processes and programs and technology to do it are winning. And they’re getting recognition and partners are starting to join the Billion Dollar Club who don’t sell a product, but are also winning at Extreme Scale. [00:25:44] Jay McBain: So talk about those partner 1000 and who are leaning in to win at this level. As well as everything changes, traditional billing moved into subscription models, moved into consumption models. Now we’re being tokenized to death multi it’s, it’s in this mode of micro consumption. There’s no chance there was little chance in subscription consumption that would be resold. [00:26:09] Jay McBain: You don’t buy Netflix from the cable guy in the white van. There’s zero chance when you’re buying tokens at a buck a piece that that’s going through any indirect sale. This continues to grow. Now the tectonic shifts is what happens when money changes hands differently. These old programs that we used to all write hundreds of different boxes, we checked every day on deal reg and trainings and all the other things are changing. [00:26:35] Jay McBain: To this, you’ll get these slides, by the way, in high res, inside of this now is the customer. For the first time ever, 45 years later, we have the customer in the middle of what we do, the 28 moments in green before they buy the seven layer stack and the partners inside it. The implementation. The integration, the managed services in a cycle that never ends, and two thirds of our industry. [00:26:55] Jay McBain: With the customer in the middle, we can now move money around to the different moments. It’s not all landing in front or backend margins or market development funds or new customer bonuses or spiffs. It’s landing where it needs to land. Over 400 companies now, pretty much led by Microsoft 400 companies are in a point system right now and 400 more. [00:27:18] Jay McBain: We’re working kind of behind the scenes to get that announced in the next 12 months. This is a total changeover in terms of how economics work and partners are yelling over half of us. I don’t care. Don’t call me a VAR anymore. Don’t call me an MSP. Don’t call me a regional system integrator. I do the consulting over half the time. [00:27:36] Jay McBain: I do the design, I do the implementations, I do the managed services, and 44% of us are vibe coding. On weekends. We’re not happy. Just on the services side. We wanna join the seven layer tech stack as well. These are partners growing faster than their vendors by understanding this cycle and where to show up and where the money is in ai. [00:27:56] Jay McBain: And the number one thing they’re asking for is not more leads, which they did for 45 years. The number one thing is now recognized for what I do. I’ve never just been a cash register. We’re completely now past this idea of a channel being a channel of distribution, and now a channel being this platform for the future. [00:28:16] Jay McBain: As we lay that on top of ai, the first couple of years of AI has really been consumer driven. The 95% failure rate that MIT reported last year is now 70%. That’s the failure to get from proof of concept to production. That 70 will be 50 by the summer we’re moving now in business, the maturity rates are going up at the end customer and in 88% of cases, that’s because of the channel. [00:28:43] Jay McBain: They’re working with partners. They’re not vibe coding themselves and working in little skunkwork groups. They’re working with partners to make it happen, and it now becomes the partner’s number one growth opportunity. I can grow at 11 or 12% in cyber every year. Compounded I can grow in 10% in managed services. [00:29:03] Jay McBain: You know, those are great double digit growth ’cause my customers are growing at 2.7% and I can go four x my customer, but I can go 10 x my customer if I have the right services built around ai. And this compounded growth rate and that big number in 2 20 32, 267 is what’s got those top 1000 partners obsessed. [00:29:25] Jay McBain: And your companies are leading with ai. Now you need to connect to those AI services. You need to get partners on this scale of growth. And they will be adding your name inside every cloud. They write on every whiteboard, but 82% of partners around the world, you know, we survey 25,000 of them aren’t ready, and they’re blaming vendors for not being ready, and they’re telling them exactly the workshops and the training that they need to get ready for this cycle. [00:29:53] Jay McBain: 82% of our entire partner, tens of millions of people, aren’t ready to grow at 35% and they need our help. Last thing I’ll say about AI is it’s the first time from client server to cloud, edge to cloud that it’s been segment driven. SMB alone has one, you know, six different segments, one to nine, 10 to 24, 25 to 49, et cetera. [00:30:18] Jay McBain: Mid-market into enterprise. No one that runs a restaurant is calling Jensen to buy a GPU to put next to the stove. No one’s calling Sam or Dario or anyone at Anthropic or OpenAI directly. They’re waiting. If you run a restaurant with all the people running around with tablets, you’ve invested in toast or square or clover or one of the platforms to run your business. [00:30:41] Jay McBain: A hundred different things. And you’re gonna wait for toast to work with a hyperscaler and build out the capabilities genetically. So when they see a spike in Uber Eats orders, they automatically place a food order and automatically change the staffing to deliver on it. That’s what the restaurant’s waiting for, and there’s no one calling and having a big a agent conversation. [00:31:03] Jay McBain: But even if you go into hundreds of people in medium sized business, every one of the vice presidents have their tech stack already built. I talked about the marketing person already, but the HR leader has one, and everybody’s got their seven layer stack. They’re not calling to buy a GPU and they’re not calling to, you know, bring in open AI directly or, or anthropic. [00:31:22] Jay McBain: They’re waiting for the platform they built to integrate together ag agenta capabilities. Everybody’s in wait mode up until enterprise and public, large public sector. So we are looking at this market and at 90% of that AI market is run by those thousand companies, and the rest of the millions of partners are helping in terms of how these businesses are gonna change at that level. [00:31:46] Jay McBain: Here’s where I end. You know, the 28 moments used to be a theory. It used to be a flywheel. How do we buy a car? [00:31:55] Vince Menzione: Well, we Google it, [00:31:57] Jay McBain: 81% of us now, 94% of us use large language models. We find out that there’s 365 brands of car. I’d have to test drive one every day of the year to get through them all. So we start narrowing these things down. [00:32:09] Jay McBain: We configure it. We put our rims on it, we color it. We download the invoice price. We download the backend rebates this month, whether I buy it in May or June, we find out what 5,000 people paid for our exact car within 50 miles of us. And then we don’t wanna go to the dealer because we know more than the salesperson, the manager ever will. [00:32:26] Jay McBain: We know what we’re gonna pay within, you know, dollars or cents. Just carvana the car. Hand me the keys. Let’s just forget the whole eight hour back and forth. I’ll get you a deal thing. I’m smarter than you in technology. Our customers are smarter than us, smarter than salespeople. That’s why 75% of millennials don’t wanna talk to a salesperson. [00:32:48] Jay McBain: They want to end digitally, and by the way, they’re not gonna send a fax after 28 digital moments. They’re gonna end on a digital marketplace. This is all demographics. It’s not hard to see where it’s going, but we’re getting into names, faces, places again. What if every dollar of your tam, the board, the CEO, runs around with their big multi-billion dollar number, they’re chasing? [00:33:09] Jay McBain: What if every single deal looks the exact same? This is a deal with AstraZeneca, A real deal, real customer spending millions of dollars. We know it starts in October, it ends in April. It’s a six month cycle. We see what they read, the MQ ls at the beginning. We see the sales demo moments. We see ISV, but we’ve never had the light blue boxes. [00:33:30] Jay McBain: What if we as a team could overlay the 6.3 partners in this deal? And when you find out a couple things. Here’s where I end. In December, five deals were one, three of them by NTT. The person at NTT probably coaches AstraZeneca’s, you know, kids’ soccer team. They probably have a cottage together at the lake. [00:33:50] Jay McBain: For the last 20 years, if the person at NTT worked at Deloitte, Deloitte would’ve run this deal. But Software One and Yash are both there, so we understand that when they were drawing clouds up on the wall in the boardroom in December, this deal was won and lost there. It was not won and lost at the point of sale. [00:34:09] Jay McBain: So what if you knew more about this and could see every dollar in your tam? You had an early warning system that this was happening. Two things jump out at this now that we’re in Bellevue. AWS was touched twice in this deal, directly in the marketing cycle and the sales cycle. AWS lost this deal. Here’s an example of Microsoft winning a deal with Microsoft never being touched. [00:34:34] Jay McBain: For some reason, NTT who won, who won AWS’s partner of the year a couple years ago led with Microsoft, so did Software one, Microsoft’s biggest reseller in Europe, and as did Yash, they all led with Microsoft and without Microsoft, knowing Microsoft took a multimillion dollar deal away from their competitors by winning in December. [00:34:53] Jay McBain: That’s one. Second. These partners didn’t just show up other than soccer and cottages. They didn’t show up in December. It went closed one in their CRM system. Back in the summer, August, September, we already knew AstraZeneca was in market, spending millions of dollars. We didn’t need them to read an ebook or go to an event to find that out. [00:35:17] Jay McBain: We knew it because it was closed one. They’re spending hundreds of thousands of dollars times five in December to know what to do at the end. This is an early warning system that’s better than any MQL, better than any SQL. And if you could give your company these level of view into their pipeline with an early warning system that I can work with those partners for months before they ever show up at the customer’s boardroom. [00:35:44] Jay McBain: This is it. Talk about 47% winners. This takes you from not only surviving the AI era to being a top five platform winner. Thank you very much. [00:36:01] Vince Menzione: Until next time, we’ll see you in person. Hopefully at our next event.

Most brands treat influencer marketing like an ad buy. Hand over some money, get a sponsored post, hope for awareness. In this episode of Content Amplified, Justin Levy, Director of Social Media, Influencer Marketing and Community at Nerdio, breaks down what an actual creator partnership looks like and why so many B2B teams leave pipeline on the table. Justin explains why the "only work with nano influencers" advice misses the point, how to stack a single partnership across LinkedIn, TikTok, newsletters, podcasts, and even internal sales trainings, and the per-creator UTM setup that ties revenue back to individual posts. He walks through how to mine the comments on a sponsored post for live leads, when to bring sales reps into the engagement, and the negotiation levers that actually move price: timeframe, platform count, name image and likeness usage, and minimum boost spend. If you've ever wondered whether B2B influencer marketing can do more than drive impressions, Justin gives you the playbook.About JustinJustin Levy is the Director of Social Media, Influencer Marketing, and Community at Nerdio. He brings about 20 years of experience in social media, influencer marketing, and community building, having worked at several Fortune 500 companies and consulted with everything from startups to Fortune 50 household-name brands. Justin has helped companies move from their first social strategy all the way to building influential communities and stables of creators. He is especially passionate about going into organizations and building creator programs where none existed before.Show Notes- Connect with Justin on LinkedIn: https://www.linkedin.com/in/justinlevy/Text us what you think about this episode!

Today’s headline news for Canadian IT solution providers: Acronis has launched Cyber Frame, a new hyperconverged infrastructure (HCI) and infrastructure-as-a-service (IaaS) platform built specifically for managed service providers. The platform allows MSPs to build and deliver infrastructure services with native integration into Acronis’ cyber protection and remote monitoring and management (RMM) tools. Acronis says it is designed to give service providers an alternative to legacy virtualization and hyperscaler cost pressures, offering better margin control and options for both fully hosted and partner-hosted deployments. Citrix has introduced Citrix Platform Flex, a new persona-based secure access model intended to help organizations move away from static, one-size-fits-all IT delivery. The new platform is built to align IT resources more closely with evolving business needs, delivering secure access, managed services, and observability with more flexible and predictable pricing. It acknowledges that different worker profiles require vastly different access parameters in a modern hybrid environment. Upwind has launched its new AI Agentic Pack, adding agent-driven capabilities to its cloud security platform. The tools are designed to help security teams investigate threats, validate active exposures, and prioritize remediation, leaning into the growing industry trend of using autonomous agents to compress the window between threat discovery and response. Nerdio vice president of MSP sales Will Ominsky warned in a Redmond Channel Partner interview today that MSPs who figure out how to monetize AI by the end of 2026 will grab massive market share. He noted that partners who only experiment with AI internally—without building client-facing, revenue-generating AI practices—will be left behind in the coming wave of SMB adoption. Boomi and Red Hat have announced a strategic collaboration to deliver an integrated stack for deploying agentic AI at scale. The partnership combines Boomi’s Agentstudio with Red Hat AI, providing organizations with a framework to orchestrate AI workflows securely without losing control of their data governance or allowing cloud consumption costs to spiral. The U.S. Department of Homeland Security is reportedly scrutinizing Instructure after a massive ransomware attack disrupted its Canvas online learning platform. The breach highlights the growing vulnerability of critical SaaS infrastructure and the widespread supply chain impact when platforms are targeted during peak usage periods, such as university finals week. Canadian cybersecurity provider Plurilock has announced CAD $1.13 million in new critical services contracts. The wins reflect continued momentum for the AI-native security firm as it expands its footprint across both public and private sector environments, capitalizing on the growing need for identity-centric security. [powerpresss] Read Full Transcript Welcome to The Buzz from ChannelBuzz.ca, I’m Robert Dutt, today is Thursday, May 14, 2026, and here’s what’s happening in the channel today. Acronis has launched Cyber Frame, a new hyperconverged infrastructure and infrastructure-as-a-service platform built specifically for managed service providers. The launch comes at a critical time for the channel, as many service providers are actively seeking alternatives to legacy virtualization platforms following recent industry shakeups and pricing model changes. Cyber Frame allows MSPs to build and deliver infrastructure services with native, seamless integration into Acronis’ existing cyber protection and remote monitoring and management tools. Rather than dealing with the unpredictable costs of hyperscale public clouds or the complexity of managing disparate vendor stacks, MSPs can use Cyber Frame to consolidate their service delivery. Acronis says the platform is designed to give service providers significantly better margin control and simplified management. It offers flexible deployment options, allowing partners to choose between a fully hosted model managed by Acronis, or a partner-hosted deployment running on the MSP’s own hardware in their local data center. By combining compute, storage, networking, and security into a single unified platform, Acronis is positioning Cyber Frame as a way for MSPs to scale their infrastructure offerings profitably while maintaining the tight security posture that modern SMB clients demand. Citrix has introduced Citrix Platform Flex, a new persona-based secure access model intended to help organizations move away from static, one-size-fits-all IT delivery. In today’s hybrid work environment, the access requirements for a call center employee, a traveling executive, and a remote software engineer are vastly different. Citrix built Platform Flex to recognize these distinctions, allowing IT teams to align resources, security controls, and application delivery specifically to the varying needs of different worker profiles. The new platform delivers secure application access, managed services, and comprehensive observability under a model designed for more flexible and predictable pricing. By shifting away from rigid licensing structures that often force companies to over-provision resources for basic users, Citrix aims to help enterprises optimize their cloud and infrastructure spending. Platform Flex also incorporates advanced analytics and security policies that adapt in real-time based on user behavior and location. For channel partners, this persona-driven approach provides a clear framework to help enterprise customers rationalize their IT investments, simplify the management of distributed workforces, and ensure that security protocols do not impede productivity for end users who require high-performance access to specialized applications. Upwind has launched its new AI Agentic Pack, adding autonomous, agent-driven capabilities to its cloud security platform. As cloud environments grow increasingly complex and security operations centers face unprecedented alert fatigue, the cybersecurity industry is rapidly shifting toward agentic AI to help manage the load. Upwind’s new tools are specifically designed to help security teams autonomously investigate threats, validate whether theoretical vulnerabilities are actually exposed to active exploitation, and prioritize remediation efforts based on real-world risk. Instead of simply generating more alerts for human analysts to sift through, the Agentic Pack leverages artificial intelligence to actively investigate the root cause of an incident, map the attack path across cloud infrastructure, and propose actionable fixes. This launch leans heavily into the growing necessity of using autonomous agents to drastically compress the window between threat discovery and response. With malicious actors utilizing AI to accelerate their attacks, defenders require matching speed to counter them. For managed security service providers, Upwind’s agentic capabilities offer a pathway to scale their operations, handle a higher volume of telemetry without adding headcount, and provide faster threat containment for their clients. In brief: Nerdio vice president of MSP sales Will Ominsky warned in a Redmond Channel Partner interview today that MSPs who figure out how to monetize AI by the end of 2026 will grab massive market share.  Boomi and Red Hat have announced a strategic collaboration to deliver an integrated stack for deploying agentic AI at scale.  The U.S. Department of Homeland Security is reportedly scrutinizing Instructure after a massive ransomware attack disrupted its Canvas online learning platform.  And Canadian cybersecurity provider Plurilock has announced 1.13 million dollars in new critical services contracts.  Later today on in the channel, we’re talking eCrime Reports and Threat Intelligence with Camerous Tousley and Pedro Kertzman of ESET. And if you missed it yesterday, check out my conversation with Auvik’s Steve Petryschuk on the gap between MSPs’ expectation around AI, and the reality they have realized to date. That’s how we’re seeing the headlines today. I’m Robert Dutt for ChannelBuzz.ca, thanks for listening. Have a great day.

Today’s headline news for Canadian IT solution providers: ServiceNow’s partner momentum is real – and the model is changing. Opening the Partner Day Keynote at Knowledge 2026 in Las Vegas Monday, SVP of Global Partnerships and Channels Michael Park led with a pointed Q1 headline: partner-sourced net new ACV doubled year-over-year, and partners delivered more than 50 per cent of Moveworks‘ net new business in the first 90 days following ServiceNow’s acquisition. The numbers put muscle behind a message the company is driving hard: this is a partner-led growth engine, not a direct play. The company rolled out two new tools to cement that model – a Partner Business Value Composer designed to help partners establish AI value baselines with customers, and a new Outcome Led Services methodology designed to move partners away from traditional time-and-materials billing toward monetizing business outcomes. As Constellation Research founder Ray Wang put it on stage: “The companies that will win are not the partners who try to rebuild the engine – they use the engines available to build the new car that doesn’t exist.” Three questions are opening every enterprise AI conversation – and governance is the one that’s sticking. Chief Customer Officer Chris Bedi laid out the framework partners should be using: How do I make AI real? How do I get to value faster? How do I govern AI everywhere? The governance question is emerging as the highest-urgency entry point – every enterprise is grappling with it whether or not they’ve articulated it. ServiceNow is positioning AI governance as the non-negotiable building block of any enterprise AI deployment, and is expected to announce a formal 100-day AI value guarantee at today’s Knowledge mainstage keynote – an offer partners will be able to use as a standardized starting point for customer engagements. The customer conversation is also shifting: “Pacesetters” that Bedi tracks as AI leaders are demonstrating 160 per cent ROI, and the story is no longer about cost reduction. Top-line revenue growth is what’s getting approvals right now. Nine in ten ServiceNow implementations go through partners – and the company is investing in that reality. Chief Learning Officer Jayney Howson put a sharp point on the session with a single stat: 90 per cent of all ServiceNow implementations are delivered by a partner. She framed the implication plainly: “You’re the last mile between buying an AI dream and seeing an AI reality.” In response, ServiceNow is making a significant investment in partner enablement – AI-assisted learning tools, a new simulated training environment, and a commitment to dramatically compress implementation training time from weeks to hours. The platform has approximately two million certified learners today, with a target of three million by end of next year. For Canadian partners evaluating where to deepen their ServiceNow practice, the message was hard to miss: the enablement infrastructure is being built, and the company is betting its partners are the ones who make the AI era real for enterprise customers. Also in brief: Nerdio launches Manager for MSP 7.0 as Microsoft cloud growth surges. The multi-tenant Microsoft management platform announced today that MSP ARR grew 51.8 per cent in 2025, with Microsoft 365 users inside the platform up more than 300 per cent year-over-year as MSPs expand their Microsoft practices beyond virtual desktop. Version 7.0 – in public preview as of today – adds four notable capabilities: a Prospect Tenant Assessment Wizard that scans a prospect’s Microsoft 365 environment and generates a client-ready security and efficiency gap report; native PSA integrations with Datto Autotask, ConnectWise, and Halo; Microsoft Purview compliance baselines; and a white-label reporting engine across Azure Virtual Desktop, Microsoft 365, and Azure. For MSPs trying to manage the whole Microsoft stack across dozens of tenants from a single pane of glass – and increasingly looking for tools that help them sell, not just manage – 7.0 has some practical additions worth a look. Anthropic takes a swing at the consulting industry. The company behind Claude announced today a $1.5 billion joint venture with Goldman Sachs, Blackstone, and Hellman & Friedman – not to license Claude, but to embed it inside enterprise workflows as a service. The model is being read as a direct shot at traditional consulting firms, and a clear signal about where AI services margin is flowing. For channel partners building AI practices, the venture is worth watching: Anthropic is structuring this as outcome-based deployment, backed by institutional capital that can go places traditional IT channel distribution cannot. ThreatDown makes a major channel pivot. The Malwarebytes spinoff announced last week that it has rebuilt its entire go-to-market model around a channel-first strategy – growing distribution from one per cent to 40 per cent of its business. The company is launching a new Nexus Partner Program with deal protection and margin incentives specifically designed for MSPs. For a cybersecurity brand that has been largely direct-led, this is a significant reversal and puts ThreatDown in direct competition for MSP mindshare with established channel-first security vendors. Cisco is acquiring Astrix Security for $350 million. The Israeli startup specializes in non-human identity security – securing the API connections, OAuth tokens, service accounts, and AI agent identities that are multiplying fast as agentic deployments scale. It’s a logical buy for Cisco as the attack surface around AI agents becomes one of the harder problems in enterprise security. Read Full Transcript TRANSCRIPT TO COME

In this episode of IGEL Weekly, hosts Stuart Donnelson and Chris Feeney break down the biggest announcements from IGEL NOW & NEXT 2026 in Miami. From the evolution of the Adaptive Secure Endpoint Platform to new innovations in AI, Zero Trust, and digital employee experience, this episode covers the highlights that matter most to IT leaders and practitioners.The conversation explores how IGEL is advancing contextual access and dynamic trust to strengthen endpoint security, along with new integrations across the ecosystem including Microsoft, Nerdio, and Omnissa. The hosts also dive into emerging technologies like AI-powered enhancements, managed hypervisors, containers, and ARM support, all aimed at improving performance, flexibility, and user experience at the edge.Additional discussions include healthcare innovations such as password-less authentication and AI-driven workflows, real-world use cases for operational technology, and how these advancements are helping organizations reduce risk while empowering end users. If you missed the event or want a deeper perspective on what was announced, this episode provides a comprehensive and practical recap.

The deployment of artificial intelligence across the business sector is introducing structural margin pressure rather than delivering the promised productivity dividend. Rather than self-funding through measurable efficiency gains, AI investments are currently being financed through compensation cuts, organizational tightening, and heightened performance expectations, as evidenced by data from ActivTrak, Gallup, Novoresume, and ResumeBuilder. This shift positions AI less as a driver of output and more as a cost-cutting measure embedded in software spending. Concrete developments show that, according to ActivTrak analysis, time spent on email and messaging has increased after AI adoption, while uninterrupted focus time has declined. Gallup data confirms that about 40% of employees use AI tools, though only a fraction leverage them effectively. Novoresume's survey reveals that although half of AI users report completing tasks more quickly, much of the saved time is not reinvested in productive output, and over half of respondents believe they could perform their roles at a similar level without AI involvement. Supporting evidence from Jobs for the Future identifies significant worker skepticism and low readiness, with only 36% of employees feeling equipped to use AI effectively and 44% viewing AI as a net negative for jobs and quality of life. Further, Snowflake's findings indicate that organizations are adjusting headcount to fill new skill gaps while eliminating overlapping functions. Inside the channel, ConnectWise observes that larger MSPs and VARs are curtailing compensation increases and relying on AI as a headcount management lever, exacerbating delivery expectations as evidenced in the Resume Builder findings. The operational consequences for MSPs and IT service providers are clear: organizations can no longer treat AI as a simple add-on. Providers face heightened expectations to deliver measurable outcomes—such as enhanced ticket resolution or lower escalation rates—despite constrained labor resources and ongoing workflow disruption. Without system-level productivity proof, procurement may preemptively reduce service spend. Effective risk management now requires auditing AI deployments for verifiable workflow changes, embedding measurable AI outcomes in QBRs, and treating workflow redesign and user training not as optional extras but as necessary, billable services. 00:00 Busier With AI 03:05 AI Outpaces Workers 05:33 MSP Squeeze 07:46 Why Do We Care?  Supported by:  Nerdio , HaloPSA

In this episode, I sit down with Yossi (Joseph) Landes—President and co-founder of Nerdio (a unicorn), and a 23-year veteran of Microsoft.But this conversation isn't mainly about startups.It's about growing in Gemara when you don't see yourself as “the best learner,” and building a life where Torah stays at the center—through airports, moves abroad, pressure, and big responsibility.We talk about:“I might be the worst learner in the whole yeshiva.” And how that humility became fuel—not a stop sign.Daf Yomi as identity: train rides, flights, gates, and “downtime” that turns into real learning time.Awe for talmidei chachamim: the pictures on his desk, and what they remind him of when work gets loud.Lessons from Satya Nadella + lessons from yeshiva—especially the mindset of being a learn-it-all, not a know-it-all.What it takes to stay frum while living around the world—plus huge hakaras hatov to Chabad for making that possible.“Truth is found in the field”: how empathy, listening, and outside-in thinking shaped his leadership style.The long game: building a unicorn company, and still saying, “When I'm done, I want to learn full time.”If you appreciate Shtark Tank, please make sure to subscribe and leave a 5-star review!

Matthew Nikravesh, CEO and co-founder of Solarus Technologies, discussed the evolution of managed services in response to the increasing demand for cloud solutions, particularly Azure, during the pandemic. Solaris Technologies, founded in 2012, focuses on providing managed services primarily to nonprofits and small to mid-sized businesses. The company has implemented an automated cloud management platform in partnership with Nerdio, which has enabled them to efficiently deploy Azure Virtual Desktops and streamline support processes for their engineers.The conversation highlighted the importance of automation in reducing operational inefficiencies. Solarus Technologies has integrated automation tools, such as PIA, to manage user onboarding and ticket dispatching, achieving a 35% automation rate for incoming tickets. However, Nikravesh acknowledged that the journey toward effective automation is iterative, requiring ongoing adjustments to improve performance. The company has also seen significant benefits from automating user onboarding processes, which have reduced the back-and-forth communication typically associated with new hires.Nikravesh also addressed the challenges faced by nonprofits in adopting AI technologies, noting that many organizations struggle with data readiness and security. To assist clients in overcoming these hurdles, Solarus Technologies collaborates with an AI consultant to conduct readiness assessments, ensuring that clients can effectively leverage AI tools when they are prepared. This proactive approach aims to help nonprofits focus on their missions rather than IT concerns.For MSPs and IT service leaders, the discussion underscores the necessity of evaluating tool stacks and vendor partnerships strategically. Nikravesh emphasized the importance of smart revenue growth, advising MSPs to assess their client relationships and eliminate those that do not contribute positively to their bottom line. As the industry continues to evolve, the integration of cloud services and AI will remain critical topics for MSPs, necessitating a focus on delivering value while managing operational complexities.

Microsoft has announced a price increase for its Office productivity software subscriptions, set to take effect on July 1, 2026. The Microsoft 365 Business Basic subscription will rise from $6 to $7 per user per month, while the Business Standard subscription will increase from $12.50 to $14. Additionally, the Microsoft 365 E3 enterprise subscription will see a 13% hike from $23 to $26. This adjustment follows a period of infrequent price changes since the launch of Office 365 in 2011 and reflects Microsoft's significant investment in its platform, which has introduced over 1,100 new features in the past year. Managed Service Providers (MSPs) should prepare for customer pushback regarding these increases, as clients may direct their frustrations toward their service providers rather than Microsoft.In related developments, several companies have announced product updates aimed at simplifying user experiences. Nerdio has enhanced its enterprise platform to support Azure Virtual Desktop in hybrid environments, while Coro has released version 3.7 of its cybersecurity platform, which features a redesigned interface for improved management. Comcast Business has also upgraded its internet services for small businesses, offering faster speeds and enhanced reliability. These updates indicate a broader trend toward simplifying technology solutions, but they also introduce new governance risks that MSPs must address.The episode also highlights a shift in educational trends, with an increasing number of college students opting for artificial intelligence majors over traditional computer science degrees. This change is driven by concerns over job market prospects for computer science graduates. As universities adapt their curricula to meet the demand for AI skills, MSPs may face challenges in finding candidates who possess the necessary infrastructure knowledge to support business operations effectively.For MSPs and IT service leaders, these developments underscore the importance of proactive communication with clients regarding price changes and the value of technology investments. As tools become more automated and user-friendly, the need for robust governance and security measures becomes paramount. MSPs should focus on ensuring that their clients understand the implications of these changes and the necessity of maintaining foundational IT practices, particularly as the talent pipeline shifts toward AI-focused education. Four Things to Know Today:00:00 Microsoft's 2026 M365 Price Hike Highlights Its Market Power—and Forces MSPs to Reframe Value With Customers03:14 Automation and Simplified Dashboards Dominate New Releases, but Experts Say MSPs Still Shoulder the Governance Burden06:54 AI Majors Surge as Computer Science Enrollment Falls, Reshaping the Tech Talent Pipeline08:55 MCP's Rapid Adoption Outpaces Governance, Creating Opportunity—and Risk—for MSPs Managing AI Integration Sponsored by: https://scalepad.com/dave/https://getflexpoint.com/msp-radio/ 

Microsoft has launched Agent 365, a management platform designed for overseeing AI agents within enterprise environments. This platform, now available in early access, includes features such as the Microsoft Entra Registry for managing agent identities, risk-based access policies, and performance measurement tools. The introduction of Agent 365 signifies a shift towards integrating AI agents into standard business operations, allowing organizations to manage both Microsoft-built and third-party AI agents in a unified system. This development is part of a broader trend where AI governance and customer expectations are becoming increasingly critical for Managed Service Providers (MSPs).In conjunction with the launch of Agent 365, Microsoft has formed strategic partnerships with NVIDIA and Anthropic to enhance access to Anthropic's Cloud AI model, which will be scaled on Microsoft Azure. Anthropic has committed to purchasing $30 billion in Azure compute capacity, indicating a significant investment in cloud infrastructure. This partnership will allow Microsoft Foundry customers to access various versions of Anthropic's AI models, further solidifying Microsoft's position in the AI landscape. The implications of these partnerships extend to the operational costs and strategies of organizations that rely on AI, as the control of compute resources becomes a central factor in AI deployment.Additional announcements from Microsoft Ignite include new AI capabilities for Windows 11 and enhancements to Office applications, which will introduce free AI features aimed at improving user productivity. Vendors such as NinjaOne, Pax8, and Nerdio have also announced integrations and initiatives to align with Microsoft's evolving ecosystem, focusing on improving visibility, compliance, and modernization of virtual desktop infrastructure. These developments reflect a concerted effort by various companies to integrate more deeply into Microsoft's cloud and AI frameworks.For MSPs and IT service leaders, these advancements underscore the necessity of adapting to a rapidly changing technological landscape. The introduction of AI agents and the associated governance requirements will demand that MSPs develop frameworks for managing AI behavior and expectations. As AI features become standard in widely used applications, MSPs will need to address client expectations regarding AI functionality and reliability. The consolidation of media narratives around cybersecurity also highlights the importance of maintaining a balanced perspective on technology strategy, ensuring that MSPs focus on comprehensive solutions that address a range of client needs beyond just security. Three things to know today 00:00 Microsoft Signals Shift to an “Agentic OS” as Microsoft Deepens Anthropic Partnership and Expands AI Across Windows and Microsoft 36507:29 Ignite Highlights Vendor Rush Into Microsoft's Orbit, Raising Questions About MSP Differentiation and Over-Standardization11:57 CyberRisk Alliance Buys ChannelPro — and Shifts the MSP Storyline Toward Security This is the Business of Tech.     Supported by:  https://getflexpoint.com/msp-radio/https://cometbackup.com/?utm_source=mspradio&utm_medium=podcast&utm_campaign=sponsorship

In episode 158 of Cybersecurity Where You Are, Sean Atkinson is joined by Andy Weidner, Product Manager at Nerdio, and Jason Ingalls, Chief Cybersecurity Officer at C3 Integrated Solutions. Together, they explore how organizations can navigate the complexities of Cybersecurity Maturity Model Certification (CMMC) compliance using automation, scalable infrastructure, and hardened cloud environments.The conversation dives into the challenges faced by managed service providers (MSPs) and defense contractors, the importance of baking in security from the start, and how Nerdio's platform acts as a force multiplier for compliance and operational efficiency. Jason shares a compelling anecdote from his time in a security operations center (SOC), illustrating the real-world stakes of cybersecurity and the origins of CMMC.Here are some highlights from our episode:00:44. Introductions to Andy and Jason01:17. How to address common challenges of CMMC compliance03:40. A real-world story of data exfiltration and its national security impact08:34. How Nerdio and CIS Hardened Images® help organizations in their CMMC journey12:15. Understanding the vision to scale configuration management18:14. Strategy and automation as key elements to approaching CMMC Level 225:19. The value of baking scalability in vs. bolting it on26:38. Segregation of duties as a means of pursuing dual-scope CMMC certification29:22. Where to learn more about Nerdio and C3 Integrated SolutionsResourcesNerdioC3 Integrated SolutionsCIS Hardened Images®How to Plan a Cybersecurity Roadmap in 4 StepsCIS Controls v8.1 Mapping to CMMC 2.0CIS Controls v8.1 Mapping to NIST SP 800-53 Rev 5CIS Controls v8.1 Mapping to NIST SP 800-171 Rev 3If you have some feedback or an idea for an upcoming episode of Cybersecurity Where You Are, let us know by emailing podcast@cisecurity.org.

Small and medium-sized businesses (SMBs) are significantly increasing their spending on cybersecurity solutions, with managed detection and response (MDR) and network detection and response (NDR) expected to grow by 107% and 118%, respectively. However, despite this financial commitment, a recent study reveals that 83% of SMBs do not conduct formal security awareness training, and nearly half lack established incident response protocols. This operational gap is concerning, as the average financial loss from a security incident for these businesses is estimated at $1.6 million. The study emphasizes that technology alone cannot address the underlying issues of process and expertise that leave many businesses vulnerable.Microsoft's sixth annual digital defense report highlights a troubling trend where over half of cyberattacks are now financially motivated, with ransomware and extortion being primary drivers. Critical public services, such as hospitals and local governments, are particularly at risk due to limited cybersecurity budgets and inadequate incident response capabilities. Nation-state actors are also evolving their tactics, with countries like China and North Korea increasing their cyber espionage efforts. Microsoft stresses the importance of organizations staying informed about threats and collaborating with industry peers to enhance their defenses.For managed service providers (MSPs), this situation presents a unique opportunity. Clients are investing in cybersecurity tools but require assistance in operationalizing these tools into effective security measures. MSPs can help by building processes, training personnel, and conducting tabletop exercises to ensure that businesses are not just purchasing products but are genuinely prepared for potential threats. The podcast emphasizes that cybersecurity is not merely about acquiring tools; it is fundamentally about preparedness and having a well-executed plan tailored to the business's needs.Additionally, the episode discusses recent product updates from various vendors, including Nerdio, SureWeb, and Veeam, which are introducing new AI tools and partner updates to enhance MSP operations. The importance of human capital in maintaining complex systems is also highlighted, particularly in light of Amazon's recent AWS outage, which was exacerbated by significant layoffs leading to a loss of institutional knowledge. The podcast concludes with a call for MSPs to audit their technology stacks and focus on the impact of workflows rather than just features, ensuring that they are prepared for any chaos that may arise. Four things to know today00:00 The Cybersecurity Paradox: SMBs Spend More Than Ever, But Stay Just as Vulnerable04:21 ConnectWise's Critical Automate Flaws Highlight the Growing Risk of On-Prem RMMs06:11 From Layoffs to Latency: Amazon's DNS Outage Reveals the True Cost of Lost Expertise09:06 AI, Compliance, and Cloud PCs: Vendors Race to Redefine MSP Efficiency Ahead of Microsoft's 2025 Shift This is the Business of Tech.    Supported by:  https://try.auvik.com/dave-switchhttps://cometbackup.com/?utm_source=mspradio&utm_medium=podcast&utm_campaign=sponsorship

In this episode of Tech Talks Daily, I sat down with Joseph Landes, co-founder and Chief Revenue Officer at Nerdio, to explore how one conversation at a Microsoft conference led to a billion-dollar cloud automation company. From his 23-year career at Microsoft to building a fully remote team now supporting over five million users, Joseph's story blends strategic risk-taking with deep industry insight. We unpacked how Nerdio grew from a startup idea in 2018 to a company that just secured 500 million dollars in Series C funding. Joseph walked me through the early days of building the business alongside co-founder Vadim Vladimirsky and how they focused on simplifying Microsoft Azure for IT professionals and MSPs. Their goal was clear: make cloud management easier, faster, and more cost-effective through automation and policy-driven governance. But this episode wasn't just about cloud optimization. We also dug into Nerdio's fully remote culture and the intentional design behind it. Joseph shared how initiatives like appointing city mayors, launching the Nerdio Break Room, and hosting an annual global kickoff have helped maintain a strong sense of community and accountability across 350 remote employees. We also discussed why Nerdio does not compete with Microsoft. It enhances and extends Microsoft's products, helping customers navigate Azure complexity while staying aligned with Microsoft's fast-changing roadmap. This customer-centric strategy, coupled with deep product knowledge and agility, has been key to Nerdio's ability to scale without losing focus. Looking ahead, Joseph shared his perspective on why AI and continuous cost optimization will shape the future of enterprise IT. He made a strong case for simplifying IT operations, empowering professionals, and turning savings into reinvestment opportunities. In an era of complexity and noise, Nerdio's growth story is a reminder of what can happen when you combine deep platform expertise with a culture that truly listens. How is your organization turning cloud complexity into an advantage rather than a barrier?

Dave Sobel hosts a sponsored webinar discussing the modern endpoint management capabilities of Microsoft Intune, particularly its relevance for Managed Service Providers (MSPs). The session features Rolando Jimenez, a technical trainer at Nerdio, and Hugo Salazar, a Go Live engineer, who share their insights and experiences with Intune. They explore the evolution of Intune from a supplementary tool to a central component of Microsoft 365, emphasizing its integration with security products and the shift away from traditional on-premises solutions like Active Directory and Group Policy.The conversation highlights the practical aspects of deploying Intune, including the importance of pre-planning and understanding the complexities involved in transitioning from legacy systems. Rolando and Hugo discuss common pitfalls that MSPs encounter when setting up Intune, such as the need for proper configuration and the significance of using tools like the Group Policy Analyzer. They also emphasize the benefits of using Intune's autopilot feature for zero-touch enrollment, which streamlines the onboarding process for new devices.Security is a major focus, with the speakers addressing how Intune helps manage compliance and protect sensitive data, especially in a remote work environment. They explain the differences between Mobile Device Management (MDM) and Mobile Application Management (MAM), detailing how MAM allows for the protection of corporate data on personal devices without requiring full device management. This nuanced approach is crucial for organizations that want to balance user privacy with security needs.As the discussion wraps up, Rolando and Hugo encourage MSPs to embrace Intune as a powerful tool for endpoint management. They stress the importance of leveraging the capabilities of Intune to enhance operational efficiency and security while providing practical advice for successful implementation. The session concludes with a Q&A segment, where they address specific questions from the audience, further clarifying the benefits and functionalities of Intune in modern IT management. All our Sponsors: https://businessof.tech/sponsors/ Do you want the show on your podcast app or the written versions of the stories? Subscribe to the Business of Tech: https://www.businessof.tech/subscribe/Looking for a link from the stories? The entire script of the show, with links to articles, are posted in each story on https://www.businessof.tech/ Support the show on Patreon: https://patreon.com/mspradio/ Want to be a guest on Business of Tech: Daily 10-Minute IT Services Insights? Send Dave Sobel a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/businessoftech Want our stuff? Cool Merch? Wear “Why Do We Care?” - Visit https://mspradio.myspreadshop.com Follow us on:LinkedIn: https://www.linkedin.com/company/28908079/YouTube: https://youtube.com/mspradio/Facebook: https://www.facebook.com/mspradionews/Instagram: https://www.instagram.com/mspradio/TikTok: https://www.tiktok.com/@businessoftechBluesky: https://bsky.app/profile/businessof.tech

IN THIS EPISODE...Joseph Landes, Co-founder and Chief Revenue Officer of Nerdio, shares insights into the company's mission, culture, and growth. He explains how Nerdio simplifies Microsoft Cloud technologies for businesses of all sizes, emphasizing their commitment to remote work through programs like the "Mayor Program" and the "Nerdio Break Room."Joseph discusses transitioning from Microsoft to leading a high-growth startup, highlighting the importance of hiring resilient team members and focusing on recurring revenue. He also details Nerdio's customer education initiatives, leadership philosophy, and "outside-in" approach, prioritizing customer feedback.------------Full show notes, guest bio, links to resources mentioned, and other compelling episodes can be found at http://LeadYourGamePodcast.com. (Click the magnifying icon at the top right and type “Joseph”)Love the show? Subscribe, rate, review, and share! Learn more about us! https://shockinglydifferent.com/-------------WHAT TO LISTEN FOR:1. What is Nerdio's mission?2. How does Nerdio support remote work?3. What is the "Mayor Program" at Nerdio?4. How does Nerdio educate its customers and partners?5. What is the importance of recurring revenue?6. How does Nerdio stay updated with market trends?------------FEATURED TIMESTAMPS:[02:29] Joseph's Personal Interests[04:21] Joseph's Career Journey at Microsoft[07:54] Nerdio's Services and Market Reach[11:32] Remote Work Culture and Challenges[18:02] Signature Segment: Joseph's entry into the LATTOYG Playbook: Nerdio's Growth and Recognition[20:32] Nerdio's Future Plans and Customer Focus[24:07] Signature Segment: Joseph's LATTOYG Tactic of Choice: Leading with Drive for Result------------ADDITIONAL RESOURCES FOR YOU:Overview: Our Signature Leadership Development Experience: http://bit.ly/DevelopYourGame

Small business resilience is masking deeper economic strains, as recent surveys reveal that while many small businesses report growth and have maintained or increased their workforce, a significant portion still feels the adverse effects of current economic conditions. Despite 56% of small businesses indicating growth and 90% maintaining or increasing their workforce, 43% of entrepreneurs express that the economic landscape is detrimental to their operations. This contradiction highlights a fragile optimism among small businesses, which may continue to invest in technology but will demand more tangible value for their expenditures.In contrast, the sentiment among large corporate CEOs has plummeted, with the CEO Economic Outlook Index dropping to its lowest level since 2020. Over 40% of CEOs anticipate workforce reductions in the next six months, reflecting widespread concerns about hiring, investment, and sales growth. This decline is attributed to uncertainties surrounding trade policies, which could have ripple effects on vendor spending and longer sales cycles, particularly impacting high-end managed service providers (MSPs) that cater to mid-market or enterprise clients.The podcast also discusses the challenges posed by data blind spots in strategic planning, as federal hiring freezes and budget cuts are beginning to affect the quality of economic data produced by the U.S. government. The erosion of reliable statistics complicates decision-making for both policymakers and service providers, making it increasingly difficult to advise small businesses on risk and compliance. Additionally, a significant drop in employee confidence, particularly among young workers, raises concerns for MSPs managing support desks, as anxiety may lead to higher turnover and a greater need for effective communication and leadership.Finally, the episode highlights the rapid growth of the managed services sector, with projections indicating that the market will reach $608 billion globally. Companies like NinjaOne, Halo PSA, and Nerdio are experiencing significant growth, driven by their focus on user experience and cloud-based solutions. The competitive landscape is shifting, with smaller players outpacing larger incumbents, emphasizing the need for MSPs to choose their platforms strategically and adapt to the evolving demands of the market. Three things to know today 00:00 Growth Without Confidence: SMBs Forge Ahead as Economic Signals Flash Caution for IT Advisors06:15 GenAI Growth Plans Clash with Security Concerns as AI Search Disrupts Digital Visibility10:38 MSP Sector Surges to $608B as Platform Wars Reshape PSA/RMM Landscape Supported by:  https://mspradio.com/engage/ All our Sponsors: https://businessof.tech/sponsors/ Do you want the show on your podcast app or the written versions of the stories? Subscribe to the Business of Tech: https://www.businessof.tech/subscribe/Looking for a link from the stories? The entire script of the show, with links to articles, are posted in each story on https://www.businessof.tech/ Support the show on Patreon: https://patreon.com/mspradio/ Want to be a guest on Business of Tech: Daily 10-Minute IT Services Insights? Send Dave Sobel a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/businessoftech Want our stuff? Cool Merch? Wear “Why Do We Care?” - Visit https://mspradio.myspreadshop.com Follow us on:LinkedIn: https://www.linkedin.com/company/28908079/YouTube: https://youtube.com/mspradio/Facebook: https://www.facebook.com/mspradionews/Instagram: https://www.instagram.com/mspradio/TikTok: https://www.tiktok.com/@businessoftechBluesky: https://bsky.app/profile/businessof.tech

Venture capital investment trends show a significant shift towards large financing rounds for established companies. In the first quarter of 2025, OpenAI secured $40 billion, nearly half of all U.S. startup funding. This trend reflects an inclination to direct larger portions of funding to the top deals, with a steady increase in funding allocated to the ten largest financing rounds annually. The generative AI sector attracts substantial investments, with companies like OpenAI, xAI, and Anthropic leading in funding. Other significant firms include Waymo and Databricks, while the health and life sciences sector sees less prominence, lacking any representation in the top 20 funding rounds over the last two years. Significant equity raises occurred, including a $1 billion round for Xaira, focused on AI-driven drug discovery. Companies outside the generative AI sector, such as Saronic, Nerdio, and NinjaOne, also achieved large funding rounds. Investors exhibit a changing risk-reward perspective, favoring larger investments in established companies over smaller investments in startups with lower success rates. Investing at elevated valuations poses challenges, as seen with OpenAI's valuation of $300 billion, highlighting the potential volatility in market conditions.Learn more on this news visit us at: https://greyjournal.net/news/ Hosted on Acast. See acast.com/privacy for more information.

Experts in artificial intelligence (AI) express optimism about its potential, yet public sentiment reveals a significant trust gap, with many feeling anxious and lacking control over AI's role in their lives. A recent survey indicates that while 79% of Generation Z engages with AI tools, only 27% are hopeful about their benefits. This disconnect is further emphasized by Shopify's new hiring policy, which requires employees to justify why they cannot use AI for their tasks before seeking additional resources. This shift reflects a broader trend in the tech industry, where AI adoption is becoming a mandate, despite public skepticism.Cisco's 2025 Data Privacy Benchmark Study highlights the growing complexity of privacy issues as organizations increasingly rely on AI. The study shows that 86% of privacy professionals support legislation that enhances privacy, and 96% believe that investments in privacy yield positive returns. However, concerns about the risks associated with generative AI persist, emphasizing the need for organizations to align their data governance and AI initiatives to build consumer trust. This integration of privacy into AI strategies is crucial for long-term customer relationships.A recent incident involving a journalist's accidental access to a sensitive military group chat underscores the vulnerabilities of consumer technology in government operations. The error was attributed to a Siri feature that mistakenly updated contact information, leading to a significant breach of operational trust. This incident serves as a reminder of the potential consequences when AI assistance is not properly managed, highlighting the importance of maintaining security protocols in sensitive environments.In the realm of cloud technology, Nerdio has launched an updated management platform aimed at enhancing the efficiency of Microsoft Cloud services. The new version introduces advanced tools for planning, migration, and cost optimization, addressing the growing demand for better management capabilities. Meanwhile, Enable has enhanced its platform to improve cyber resiliency for Microsoft Cloud users, incorporating machine learning to monitor user behavior and detect anomalies. These developments reflect a broader trend of integrating advanced technologies to optimize cloud management and security, emphasizing the need for ongoing innovation in the industry. Four things to know today 00:00 Experts Love AI, the Public Isn't So Sure—and Shopify's Making It Mandatory04:35 Privacy Pays Off—But AI Is Raising the Stakes, Says Cisco's Global Report06:26 Siri-Driven Contact Update Blamed for Journalist's Accidental Access to Military Group Chat07:42 Two Conferences, One Goal: Making Microsoft Cloud Easier, Cheaper, and Safer  Supported by:  https://getnerdio.com/nerdio-manager-for-msp/ Join Dave April 22nd to learn about Marketing in the AI Era.  Signup here:  https://hubs.la/Q03dwWqg0 All our Sponsors: https://businessof.tech/sponsors/ Do you want the show on your podcast app or the written versions of the stories? Subscribe to the Business of Tech: https://www.businessof.tech/subscribe/Looking for a link from the stories? The entire script of the show, with links to articles, are posted in each story on https://www.businessof.tech/ Support the show on Patreon: https://patreon.com/mspradio/ Want to be a guest on Business of Tech: Daily 10-Minute IT Services Insights? Send Dave Sobel a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/businessoftech Want our stuff? Cool Merch? Wear “Why Do We Care?” - Visit https://mspradio.myspreadshop.com Follow us on:LinkedIn: https://www.linkedin.com/company/28908079/YouTube: https://youtube.com/mspradio/Facebook: https://www.facebook.com/mspradionews/Instagram: https://www.instagram.com/mspradio/TikTok: https://www.tiktok.com/@businessoftechBluesky: https://bsky.app/profile/businessof.tech

Crain's residential real estate reporter Dennis Rodkin talks with host Amy Guth about news from the local housing market, including the NAR taking a hit in a new survey, a West Garfield Park builder's vision for an ecosystem of improvement vision and more.Plus: Where consumers spent money as Chicago-area retail sales rose almost 5% last year, Blackstone facing $346 million foreclosure at River North office building, Gold Coast's distressed Ambassador Chicago hotel finds a rescuer and remote software firm Nerdio gets $1.2 billion valuation in $500 million equity round.

Cisco jobs are becoming more strategic as organizations adapt to new cybersecurity regulations, with 93% of companies modifying their policies to address the personal liability of Chief Information Security Officers (CISOs). A significant shift is noted, with 41% of organizations involving CISOs in board-level decisions. However, the report from Fastly highlights a concerning lack of clarity regarding accountability during cybersecurity incidents, as nearly half of the organizations surveyed are unsure who holds ultimate responsibility. This evolving landscape emphasizes the need for clearer standards from regulators and a culture that promotes better security practices.Cyber attacks targeting third-party vendors are causing unprecedented financial damage, with a report from Resilience indicating that nearly a quarter of cyber insurance claims last year involved material losses due to these breaches. The average cost of a data breach in 2024 was nearly $4.9 million, with some incidents, like the ransomware attack on UnitedHealth, costing billions. As threat actors shift their focus toward larger organizations for higher payouts, the need for improved cybersecurity measures and third-party risk management becomes increasingly critical for businesses.In the realm of communication, Apple is set to enhance security by introducing end-to-end encryption for Rich Communication Services (RCS) messaging between iPhone and Android users. This advancement, supported by the GSM Association, aims to reduce vulnerabilities in cross-platform messaging, which is essential for businesses that rely on secure communication with employees and clients. Meanwhile, Nerdio has raised $500 million in funding, increasing its valuation to over $1 billion, as it continues to optimize cloud infrastructure for organizations using Microsoft's Azure services.A recent study by McKinsey challenges the notion that returning to the office enhances productivity, revealing that productivity levels are similar across in-person, remote, and hybrid workers. As companies push for full-time office attendance, the report suggests that executives should focus on fostering collaboration and innovation rather than merely enforcing office mandates. Additionally, communication overload is becoming a significant issue for office workers, with many struggling to focus due to constant connectivity. The findings indicate that businesses need to adopt strategic guidance on AI implementation to enhance workplace efficiency and productivity. Four things to know today 00:00 CISO Jobs Just Got Riskier—But More Strategic. Here's Why It Matters.05:29 No More Green Bubble Risk? Apple Finally Brings Encryption to RCS06:47 Cloud Boom: Nerdio Soars to $1B, Cisco Bets on AI, and Passkeys Get a Makeover10:31 Think Remote Workers Are Slacking? McKinsey's Latest Study Says Think Again Supported by: https://getflexpoint.com/msp-radio/https://timezest.com/mspradio/ Event: : https://www.nerdiocon.com/ All our Sponsors: https://businessof.tech/sponsors/ Do you want the show on your podcast app or the written versions of the stories? Subscribe to the Business of Tech: https://www.businessof.tech/subscribe/Looking for a link from the stories? The entire script of the show, with links to articles, are posted in each story on https://www.businessof.tech/ Support the show on Patreon: https://patreon.com/mspradio/ Want to be a guest on Business of Tech: Daily 10-Minute IT Services Insights? Send Dave Sobel a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/businessoftech Want our stuff? Cool Merch? Wear “Why Do We Care?” - Visit https://mspradio.myspreadshop.com Follow us on:LinkedIn: https://www.linkedin.com/company/28908079/YouTube: https://youtube.com/mspradio/Facebook: https://www.facebook.com/mspradionews/Instagram: https://www.instagram.com/mspradio/TikTok: https://www.tiktok.com/@businessoftechBluesky: https://bsky.app/profile/businessof.tech

Cisco's 2024 Consumer Privacy Survey  reveals a growing awareness among consumers regarding data privacy and its correlation with trust in artificial intelligence. The survey indicates that 53% of consumers are now aware of their national privacy laws, a significant increase from previous years, and 81% of these informed individuals feel their data is protected. Notably, younger consumers are taking proactive steps to safeguard their privacy, with nearly half of those aged 25 to 34 having switched providers due to data policies. This shift towards privacy-centric behavior underscores the importance for businesses to prioritize transparency and secure data practices.The episode also highlights recent developments in the managed services provider (MSP) landscape, including Pax8's launch of the Voyager Alliance Partner Program, which aims to support global partners in the cloud commerce marketplace. This program emphasizes a partner-first approach, offering tailored support and tiered benefits as partners progress. Additionally, Amazon Web Services (AWS) has introduced the Generative AI Partner Innovation Alliance, connecting customers with AI and machine learning experts to develop generative AI solutions. These initiatives reflect a broader trend of leveraging partnerships and marketplaces to enhance service offerings and customer support.Host Dave Sobel further discusses the expansion of Nerdio's Manager for MSP platform, which now includes modern work capabilities for managing Microsoft 365 environments. This update aims to streamline operations for MSPs and improve efficiency with a new per-tenant pricing model that is more affordable for businesses of all sizes. The episode also touches on Evergreen's recent acquisitions of PCGIT and Netronom, as well as ConnectWise's efforts to strengthen its cybersecurity offerings in Europe through compliance with the EU's Network Information Security Directive.Finally, the episode delves into the evolving role of CIOs in navigating disruptions such as service outages and data breaches. Jennica McHugh from Accenture emphasizes the need for CIOs to advocate for funding aimed at risk mitigation and to prioritize public reputation during crises. The discussion also includes insights from Vishal V. Paraspath of Resilience, who urges industry leaders to reassess vendor reliability and risk management strategies in light of recent cyber incidents. Overall, the episode provides a comprehensive overview of current trends and challenges in the tech landscape, encouraging listeners to consider their own strategies for growth and compliance in a rapidly changing environment. Four things to know today00:00 Privacy Awareness Soars: Cisco Survey Links Consumer Trust to AI and Data Protection Practices03:13 AWS and Pax8 Launch Programs to Empower Partners in AI and Cloud Commerce Marketplaces05:06 Consolidation and Certification Shape MSP Landscape: Nerdio's Pricing Innovation, Evergreen's Growth, and ConnectWise's EU Compliance07:54 Proactive Risk Management and Compliance Take Center Stage as CIOs Turn Disruptions into Funding Opportunities  Supported by:  http://blumira.com/radio/    All our Sponsors: https://businessof.tech/sponsors/ Do you want the show on your podcast app or the written versions of the stories? Subscribe to the Business of Tech: https://www.businessof.tech/subscribe/Looking for a link from the stories? The entire script of the show, with links to articles, are posted in each story on https://www.businessof.tech/ Support the show on Patreon: https://patreon.com/mspradio/ Want to be a guest on Business of Tech: Daily 10-Minute IT Services Insights? Send Dave Sobel a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/businessoftech Want our stuff? Cool Merch? Wear “Why Do We Care?” - Visit https://mspradio.myspreadshop.com Follow us on:LinkedIn: https://www.linkedin.com/company/28908079/YouTube: https://youtube.com/mspradio/Facebook: https://www.facebook.com/mspradionews/Instagram: https://www.instagram.com/mspradio/TikTok: https://www.tiktok.com/@businessoftechBluesky: https://bsky.app/profile/businessoftech.bsky.social

Where do you want to work from today? The coffee shop? The beach? It's all possible with a Virtual desktop infrastructure.Virtual Desktop Infrastructure, or VDI, lets you access your companies' systems from almost any device, essentially you can carry your office in your pocket. In this special episode, we'll answer some important questions to help you get it right. How do you keep VDI working for everyone? How do you manage it effectively? How do you keep it secure?Featuring our expert guests Jack Lewis, Softcat's chief technologist for Workspace and Tom Archer, Director of Sales for EMEA at Nerdio, we'll dive into the topic.If you want to listen to more episodes from this season, new ones are released on the last Tuesday of every month. Alternatively, you can stream or download all episodes from every season on your preferred platform.Your host for this episode of Softcat's Explain IT podcast is Helen Gidney, Softcat's head of Architecture. Join us as we talk tech in simple jargon free language. Have you got a burning question for the team? Please send an email to HelenGi@softcat.com Hosted on Acast. See acast.com/privacy for more information.

Nerdio CEO Vadim Vladimirskiy joins Craig and James to talk desktop as a service and the direction his company is headed this year.

On this episode of the podcast, I get into the weeds of tech regulation, I discuss a new Chrome zero-day vulnerability, the pricing for Windows 10 Extended Security Updates and much more! Reference Links: https://www.rorymon.com/blog/major-vulnerability-disclosed-windows-10-esu-pricing-announced-new-nerdio-features/

On this episode of the Business of Tech Lounge, host Dave Sobel discusses Microsoft's changes to 365 offerings, Nerdio's new management tools, CompTIA embracing AI, insights from Peter Kujawa of Service Leadership, and NIS2 insight with Eric-Jean Frieser. The show also covers ConnectWise's annual MSP Threat Report, highlighting key cybersecurity incidents and trends from the past year, such as the focus on defense evasion tactics by threat actors. Stay informed and engaged with the latest tech news in the industry! Supported by: https://salesbuildr.com/  Looking for a link from the stories? The entire script of the show, with links to articles, are posted in each story on https://www.businessof.tech/ Do you want the show on your podcast app or the written versions of the stories? Subscribe to the Business of Tech: https://www.businessof.tech/subscribe/ Support the show on Patreon: https://patreon.com/mspradio/ Want our stuff? Cool Merch? Wear “Why Do We Care?” - Visit https://mspradio.myspreadshop.com Follow us on:LinkedIn: https://www.linkedin.com/company/28908079/YouTube: https://youtube.com/mspradio/Facebook: https://www.facebook.com/mspradionews/Instagram: https://www.instagram.com/mspradio/TikTok: https://www.tiktok.com/@businessoftechBluesky: https://bsky.app/profile/businessoftech.bsky.social

What About the Cloud? Add Value and LearnWhat should you know about the Cloud and how can aligning with the right partnerships lead to greater success?Joseph Landes, CRO & CoFounder of Nerdio shares his leadership journey and what he has learned about building a leading and successful organization. Nerdio is a leading software solution provider that empowers MSPs and Technology firms to best deploy, manage, and cost-optimize native Microsoft Cloud technologies.Some of the key highlights include:A core belief of ‘Educate First, Sell Second' leading to their 80/20 and Training Camps.Find great people, nurture them and then ‘let them rip'; let them lead.Nerdiocon 2024 and why a destination conference.Joseph also shares steps that he has taken to help make Nerdio more successful. They include learning from other influential leaders, time management (70% with partners and customers), depth of partnerships with key distributors, and the importance of healthy working relationships such as the one he has with his Co-Founder Vadim Vladimirskiy.To learn more about Joseph, connect with him on LinkedIn and visit getnerdio.com--- more ---If you are looking to learn the art of audience engagement while listening for methods to conquer speaking anxiety, deliver persuasive presentations, and close more deals, then this is the podcast for you.Twins Talk it Up is a podcast where identical twin brothers Danny Suk Brown and David Suk Brown discuss leadership communication strategies to support professionals who believe in the power of their own authentic voice. Together, we will explore tips and tools to increase both your influence and value. Along the way, let's crush some goals, deliver winning sales pitches, and enjoy some laughs.Danny Suk Brown and David Suk Brown train on speaking and presentation skills. They also share from their keynote entitled, “Identically Opposite: the Pursuit of Identity”.Support and Follow us:YouTube: youtube.com/channel/UCL18KYXdzVdzEwMH8uwLf6gInstagram: @twinstalkitupInstagram: @dsbleadershipgroupTwitter: @dsbleadershipLinkedIn: linkedin.com/company/twins-talk-it-up/LinkedIn: linkedin.com/company/dsbleadershipgroup/Facebook: facebook.com/TwinsTalkitUpFacebook: facebook.com/dsbleadership/Website: dsbleadershipgroup.com/TwinsTalkitUp

In a recent episode of the Dealmakers' Podcast, Joseph Landes shared insights from his remarkable journey, transitioning from a 23-year tenure at Microsoft to co-founding the successful startup Nerdio.

These sessions discuss the following topics, blogs, and support articles: What's new in Azure Virtual Desktop? as well as the latest Nerdio updates.Azure Virtual Desktop updates on a regular basis. This article is where you'll find out about:The latest updatesNew featuresImprovements to existing featuresBug fixesThis article is updated monthly. Make sure to check back here often to keep up with new updates.Host: Andy WhitesideCo-host: Moin KhanCo-host: Rob Shaw

Erick and Rich discuss why news from Nerdio and Microsoft made this a big week in cloud management, why it's never too soon to get rid of a toxic employee, and why getting a victory tattoo of your favorite team BEFORE the big game can be a bad idea. Articles referenced in this episode: Nerdio Adding Endpoint and Application Management Through Intune to Manager for MSP Solution The Microsoft Intune Suite fuels cyber safety and IT efficiency Newcastle fan left red-faced after premature tattoo 

Three things to know today Lawmakers Debate the Need for AI Regulation While Partisan Divide May Stall Progress on Cybersecurity Nerdio Launches New Products to Help MSPs Manage Microsoft Intune AND The Perplexing Paradox of Printers: "No One Wants a Printer, but Everyone Wants to Print" - WSJ   Do you want the show on your podcast app or the written versions of the stories? Subscribe to the Business of Tech: https://www.businessof.tech/subscribe/   Support the show on Patreon:  https://patreon.com/mspradio/   Want our stuff?  Cool Merch?  Wear “Why Do We Care?” - Visit https://mspradio.myspreadshop.com   Follow us on: Facebook: https://www.facebook.com/mspradionews/ Twitter: https://twitter.com/mspradionews/ Instagram: https://www.instagram.com/mspradio/ LinkedIn: https://www.linkedin.com/company/28908079/

Steve Grzanich has the business news of the day with the Wintrust Business Minute. Chicago cloud-software company Nerdio has raised $117 million in new funding and the company plans to add staff next year. Nerdio specializes in software that manages virtual desktops using Microsoft’s Azure platform. Crain’s reports the funding round was led by a […]

These sessions discuss the following topics, blogs, and support articles: What's new in Azure Virtual Desktop? as well as the latest Nerdio updates.Azure Virtual Desktop updates on a regular basis. This article is where you'll find out about:The latest updatesNew featuresImprovements to existing featuresBug fixesThis article is updated monthly. Make sure to check back here often to keep up with new updates.Host: Andy WhitesideCo-Host: Greg Roberson

The 4th episode of #TechnologyForAChange, Season 3, is OUT! Watch our host Principal Product Strategist, Hady Sheikh, facilitate an insightful discussion with Joseph Landes, Chief Revenue Officer, and Brand Evangelist at Nerdio about the emerging technologies of the cloud.  In this podcast, Joseph shared his experience from his 23 years career at Microsoft and why did he choose to join Nerdio despite having a successful career at Microsoft. 

These sessions discuss the following topics, blogs, and support articles: What's new in Azure Virtual Desktop? as well as the latest Nerdio updates. Azure Virtual Desktop updates on a regular basis. This article is where you'll find out about:The latest updatesNew featuresImprovements to existing featuresBug fixesThis article is updated monthly. Make sure to check back here often to keep up with new updates.Host: Andy WhitesideCo-Host: Greg Roberson

Straight out of college, Joseph Landes landed a job at Microsoft and stayed for 23 years, growing into many roles and living in many countries throughout his time at the company. Upon meeting his current CEO, Vadim Vladimirskiy, he left Microsoft to start a very different journey.  Joseph became the chief revenue officer of Nerdio, a technology firm that helps MSPs build cloud environments using Microsoft Azure.  “Drop the dinosaur and get the goat!” he says, referring to when clients leave larger competitors for Nerdio because the company offers a better product at a lower cost.  In this episode, we dive into what made Joseph stay with Microsoft for so long, and the adjustments he had to make moving from a massive organization to a startup. He talks about the even-keel mindset that one must have when running a startup and the importance of the entire company sharing that mindset. Carol and Joseph also discuss a challenge facing Nerdio: competition with other technology companies for talent. Joseph likes to use the concept of drivers and passengers when deciding who to hire; “drivers” refer to talent who constantly strive to get work done and are proactive in nature, no matter their role, and “passengers” refer to those who clock in and clock out. They talk about how to identify drivers from the very first interview and look for something Joseph calls the generosity gene.  Learn more about https://www.linkedin.com/in/joseph-landes-93b9561/ (Joseph Landes) and Nerdio. You can find more information on all our episodes at https://my.captivate.fm/verticalelevation.com/podcasts (Vertical Elevation), and you can find Carol on Twitter https://twitter.com/CarolBSchultz (@carolbschultz )or LinkedIn: https://www.linkedin.com/in/carolbschultz/ (https://www.linkedin.com/in/carolbschultz/).

Erick and Rich discuss the big integration news from Nerdio, explain why ensuring you have the service capacity you need to keep up with growth in advance is a wise idea, and celebrate the GOAT goat who assisted sheriff's deputies in Virginia on an arrest. Articles referenced in this episode: Nerdio's Number One Competitor is…You Virginia sheriff's office praises goat for assistance in chasing suspect

So maybe mom DOES love us best, but can you blame her? We've got Matt, Rich, and returning guest host Luis Alvarez, of leading-edge solution provider Alvarez Technology Group, here to discuss Nerdio's melding of virtual and physical resource management, ThreatLocker's innovative new network access control product, Pax8's network security distribution deal with WatchGuard, and the secrets to thriving in the post-endpoint era of managed services. Then we've got Michael Schwab, co-president of D&H Distributing, with us to share his take on where the money is today in SMB technology and where it will be in the future. Looks like we ARE the boss of you now. Subscribe to ChannelPro Weekly! iTunes: https://itunes.apple.com/us/podcast/channelpro-weekly-podcast/id1095568582?mt=2 Google Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly9jaGFubmVscHJvd2Vla2x5LmxpYnN5bi5jb20vcnNz?sa=X&ved=2ahUKEwjq-N3UvNHyAhVWPs0KHYdTDmkQ9sEGegQIARAF Spotify: https://open.spotify.com/show/7hWuOWbrIcwtrK6UJLSHvU Amazon Music: https://music.amazon.com/podcasts/a1d93194-a5f3-46d8-b625-abdc0ba032f1/ChannelPro-Weekly-Podcast More here: https://www.channelpronetwork.com/download/podcast/channelpro-weekly-podcast-episode-216-sibling-rivalry Topics and Related Links Mentioned: Nerdio Integrates Azure Management Tool with Microsoft Endpoint Manager - https://www.channelpronetwork.com/news/nerdio-integrates-azure-management-tool-microsoft-endpoint-manager Nerdio's Number One Competitor is…You - https://www.channelpronetwork.com/news/nerdio-s-number-one-competitor-you ThreatLocker Unveils Zero Trust Network Access Solution - https://www.channelpronetwork.com/news/threatlocker-unveils-zero-trust-network-access-solution Pax8 Adds Firewall Services from WatchGuard to Security Catalog -  Thriving in Post-Endpoint Managed Services - https://www.channelpronetwork.com/news/pax8-adds-firewall-services-watchguard-security-catalog Rich's ICYMI plug and quickie preview of the week ahead - https://www.channelpronetwork.com/tags/icymi

The Azure Virtual Desktop (AVD) service emerged in 2019 with the promise of ubiquitous delivery of enterprise-class virtual apps, desktops, and cloud workspaces to organizations around the world. It signalled Microsoft's full, strategic embracement of the cloud as a viable and powerful source for organizations of any size to literally run some or all their business from the Azure cloud. Shortly after its arrival, it became clear that using AVD is not a trivial matter. Many organizations have struggled to get up and running with the service, partly since AVD is still in its “early days” (became generally available in September of 2019), and partly because the service itself, to be fully utilized, can be complex and tedious for many IT organizations. This is where Nerdio has stepped in, to enable organizations of any size to migrate to AVD quickly and easily, and once using the service, to take full advantage of its potential. IGEL OS is the next-gen edge OS for cloud workspaces. Simple, smart, and secure, it allows organizations' endpoint devices to access AVD and other forms of DaaS and VDI in the most secure, cost-effective, and user-friendly way for both end-users and IT staff. For firms looking to start taking advantage of AVD in the most timely and effective manner, combining the technologies from Nerdio and IGEL can make the journey to AVD fast and easy. Let's look at some of the most compelling reasons to consider Nerdio and IGEL as key “table stakes” elements you must have in place if you plan to use AVD.Host: Andy WhitesideCo-Host: Seb PerusatGuest: Matt ScudderGuest: Ron Neher

Erick and Rich discuss Nerdio's new availability features for Azure Virtual Desktop, encourage you to get started now on your sales plan for 2022, and marvel at the big, BIG dollars to be won in Saudi Arabia's camel beauty contest. Articles referenced in this episode: Nerdio Adds BDR Features for Azure Virtual Desktop to Nerdio Manager Dozens of camels barred from Saudi beauty contest over Botox

Not eager to work in the office again? We know something that might change your mind. We also know that you'll enjoy listening in as Matt, Rich, and guest host Nancy Sabino, of Synetek Solutions, discuss Nerdio's new Azure Virtual Desktop continuity features, why AWS users probably wish they had something like that this week, new SD-WAN and SASE services from Aryaka and Aruba, and new email security plans from Barracuda. That's all followed by a conversation with Amy De Salvatore, vice president of business development and strategic alliances at security-focused venture capital firm NightDragon, about the security market, the keys to strong relationships between security vendors and security partners, and more. Sweet! Subscribe to ChannelPro Weekly! iTunes: https://itunes.apple.com/us/podcast/channelpro-weekly-podcast/id1095568582?mt=2 Google Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly9jaGFubmVscHJvd2Vla2x5LmxpYnN5bi5jb20vcnNz?sa=X&ved=2ahUKEwjq-N3UvNHyAhVWPs0KHYdTDmkQ9sEGegQIARAF Spotify: https://open.spotify.com/show/7hWuOWbrIcwtrK6UJLSHvU Amazon Music: https://music.amazon.com/podcasts/a1d93194-a5f3-46d8-b625-abdc0ba032f1/ChannelPro-Weekly-Podcast More here: https://www.channelpronetwork.com/download/podcast/channelpro-weekly-podcast-episode-209-cookie-bait Topics and Related Links Mentioned: The Human Condition: Article by Nancy Sabino on trust-based customer relationships - https://www.channelpronetwork.com/article/human-condition Nerdio Adds BDR Features for Azure Virtual Desktop to Nerdio Manager - https://www.channelpronetwork.com/news/nerdio-adds-bdr-features-azure-virtual-desktop-nerdio-manager Aruba Introduces Appliance-Free Networking Solution for Home and Small Offices - https://www.channelpronetwork.com/news/aruba-introduces-appliance-free-networking-solution-home-and-small-offices Aryaka Announces Managed SD-WAN and SASE Services - https://www.channelpronetwork.com/news/aryaka-announces-managed-sd-wan-and-sase-services Barracuda Revamps Email Security Plans - https://www.channelpronetwork.com/news/barracuda-revamps-email-security-plans Rich's ICYMI plug and quickie preview of the week ahead - https://www.channelpronetwork.com/tags/icymi  

On this week's episode of the podcast I cover a very worrying new Windows Zero Day with a publicly disclosed exploit and no available patches, I also cover some awesome community scripts and tips plus much more! Reference Links: https://www.rorymon.com/blog/episode-204-new-windows-zero-day-rca-for-google-disruption-nerdio-nvp-program-more/

When new technologies arise, like the new Windows 365, it can help to have a partner who understands how to shape the technology to fit the needs of your clients. Will Ominsky of Nerdio comes on the show to share how they assist MSPs to leverage new technologies quickly, early, and easily.

Today on Evolved Radio I'm chatting with Vadim Vladimirksiy, CEO of Nerdio. Vadim and I discuss our shared experience in the early days of remote-delivered desktop computing. Vadim was an early visionary of what the technology could eventually become. He built an MSP and set to work in building a solid cloud desktop solution for his clients. His success with the platform led him to spin out Nerdio from his MSP and have built one of the channel's leading solutions for serving and managing Windows Virtual Desktops (WVD). We talk about some of the early issues with the technology and how things have matured. As the company name implies this episode gets pretty nerdy, so get ready to go deep to better understand the power of Windows Virtual Desktops past and present.

Get ready for an episode filled with cloud computing, cybersecurity, M&A, and flapjacks from spaaaaaace. Joined by channel pro and speed demon Oli Thordarson, of Alvaka Networks, Matt and Rich discuss Kaseya buying RocketCyber, Arcserve merging with StorageCraft, and D&H introducing new video wall kits. Then they’re joined by Joseph Landes, chief revenue officer of Nerdio, for a front-line take on the market for Microsoft Azure generally and Windows Virtual Desktop in particular. Pretty sweet! Subscribe to ChannelPro Weekly! iTunes: https://itunes.apple.com/us/podcast/channelpro-weekly-podcast/id1095568582?mt=2 Google Play Podcasts: https://play.google.com/music/m/Igodza5l63vd5w5mdybtpq2cr7e?t=ChannelPro_Weekly_Podcast Spotify: https://open.spotify.com/show/7hWuOWbrIcwtrK6UJLSHvU Amazon Music: https://music.amazon.com/podcasts/a1d93194-a5f3-46d8-b625-abdc0ba032f1/ChannelPro-Weekly-Podcast More here: https://www.channelpronetwork.com/download/podcast/channelpro-weekly-podcast-episode-177-planet-log-cabin Topics and Related Links Mentioned: Two cockpit view videos of Oli Thordarson racing! - - https://www.youtube.com/watch?v=5_6iUkeEv6M - https://www.youtube.com/watch?v=5_6iUkeEv6M Building a Rapid Response Brand - https://www.channelpronetwork.com/article/building-rapid-response-brand Kaseya Acquires Managed SOC Provider RocketCyber - https://www.channelpronetwork.com/news/kaseya-acquires-managed-soc-provider-rocketcyber D&H Introduces Video Wall Kits and Services - https://www.channelpronetwork.com/news/dh-introduces-video-wall-kits-and-services Arcserve and StorageCraft Merge to Form Global Data Protection Leader - https://www.channelpronetwork.com/news/arcserve-and-storagecraft-merge-form-global-data-protection-leader Nerdio Ships Multitenant Management and Optimization Solution for Microsoft Cloud - https://www.channelpronetwork.com/news/nerdio-ships-multitenant-management-and-optimization-solution-microsoft-cloud Matt's Museum Pick: Microsoft Internet Keyboard - https://www.channelpronetwork.com/mgp Matt's Tech Pick: Logitech K740 keyboard - https://www.logitech.com/en-us/products/keyboards/k740-backlit-illuminated.920-000914.html Rich's ICYMI plug and quickie preview of the week ahead - https://www.channelpronetwork.com/tags/icymi

Everyone keeps talking about working from home, but who are they kidding? That home of yours is a branch office these days, and family and pets aside it has a total workforce population of…you. This week, Matt, Rich, ChannelPro Managing Editor Colleen Frye, and guest host Joshua Liberman, of MSP Net Sciences, discuss the implications of that fact for listeners trying to manage a remote team during a pandemic, plus new security solutions from Fortinet and Huntress and a new Azure management solution from Nerdio. Then stick around for a conversation with Jeff Valentine, CTO of CloudCheckr, about cloud management and snow shoes. You’ll gain valuable insights about both! Subscribe to ChannelPro Weekly! iTunes: https://itunes.apple.com/us/podcast/channelpro-weekly-podcast/id1095568582?mt=2 Google Play Podcasts: https://play.google.com/music/m/Igodza5l63vd5w5mdybtpq2cr7e?t=ChannelPro_Weekly_Podcast Spotify: https://open.spotify.com/show/7hWuOWbrIcwtrK6UJLSHvU Amazon Music: https://music.amazon.com/podcasts/a1d93194-a5f3-46d8-b625-abdc0ba032f1/ChannelPro-Weekly-Podcast More here: https://www.channelpronetwork.com/download/podcast/channelpro-weekly-podcast-episode-174-branches-one Topics and Related Links Mentioned: Nerdio Ships Multitenant Management and Optimization Solution for Microsoft Cloud - https://www.channelpronetwork.com/news/nerdio-ships-multitenant-management-and-optimization-solution-microsoft-cloud Fortinet Rolls Out AI-Powered XDR Solution - https://www.channelpronetwork.com/news/fortinet-rolls-out-ai-powered-xdr-solution Huntress Launches Managed Antivirus for Microsoft Defender - https://www.channelpronetwork.com/news/huntress-launches-managed-antivirus-microsoft-defender Managing ‘Branches of One’ - https://www.channelpronetwork.com/article/managing-branches-one Matt's museum pick: Intel Pentium II processor cartridge Matt's tech pick: Intel Core i9 10940X X-Series processor - https://www.dell.com/en-us/shop/dell-laptops/xps-15-laptop/spd/xps-15-7590-laptop Rich's ICYMI plug and quickie preview of the week ahead

As we kick off the podcast's fourth anniversary and leap into 2021, I'm thankful to all of the amazing thought and business leaders who come to this podcast and share principles, success strategies, and best practices that help technology organizations thrive during this age of change and transformation. After a year like we've never experienced before, I am excited to be joined for this special series by some of these "Industry Thought Leaders" to help us better prepare for "What We Can Do to Optimize Success in 2021." My guest for this maiden episode of the series is Joseph Landes, the Chief Revenue Officer at Nerdio. Joseph's partner leadership experience is extensive and before joining Nerdio in 2018, Landes had a 23-year career at Microsoft and worked directly with Managed Service Providers (MSPs), Value-Added Resellers, Distributors, Enterprise partners, and other service providers in multiple geographies. In this episode, Joseph and I discuss: Nerdio unique and compelling value proposition to both MSPs and Enterprise Partners and Customers and why this is an excellent time for partners. His recommendations for Microsoft Partners for 2021.Observations, opportunities, and optimism going into this new year?What Makes A Great Partner - Having Great Listening and Learning Skills.Lessons from his career journey NerdioCon, the big event he is hosting, January 26th, and 27th. LINKS & RESOURCES Follow Joseph Landes Linked In, Twitter, About Nerdio Register for NerdioCon.Subscribe and listen to this podcast on Apple,  Spotify,  Google,  Audible,  SoundCloud, Stitcher, Player FM, almost anywhere you get your podcasts!Follow or reach Vince - Linked In, Twitter, Facebook, and Instagram. Ultimate Guide to Partnering Facebook Drop me a line - vincem@ultimate-partnerships.com. As with each of my episodes, I appreciate your support. Please tell your friends about Ultimate Guide to Partnering™ and where they can find us. This episode of the podcast is sponsored by Ultimate Partnerships. Ultimate Partnerships helps you get the most results from your partnerships. Get Partnerships Right – Optimize for Success – Deliver Results – Ultimate Partnerships. Transcription By Otter.AI – Please Pardon Typos Below Vince Menzione 0:54Welcome, or welcome back to The Ultimate Guide to Partnering. I'm Vince Menzione, your host and as we kick off the four year anniversary of this podcast, and leap into 2021. I'm thankful to all of the amazing thought and business leaders who've come to this podcast to share principles, success strategies, and best practices that help technology organizations thrive during this age of change and transformation. And after a year like we've never experienced before, I'm excited to be joined for this special series by some of those industry thought leaders to help each of us better prepare for what we can do to optimize success in this new year. My guest for this episode of this series is Joseph Landis', the Chief Revenue Officer of NERDIO and a longtime Microsoft partner leader. In this episode Joseph and I discuss NERDIO is a unique and compelling value proposition to both MSPs and enterprise partners and customers. Why this is a great time for partners, observations, opportunities, and optimism going into the new year. Lessons from his career journey and the big virtual event that his organization is hosting later this month. NERDIOCON January 26 and 27th. I hope you enjoy my interview with Joseph Landis'. Joseph, welcome to the podcast. Joseph Landes 2:28Thank you so much, Vince. It's great to be here with you. Vince Menzione 2:31I am so excited to have you today. You're the Chief Revenue Officer of NERDIO and I had a chance to work with your organization and I featured your founder Vadim Vladimirskiy on this podcast a couple of years ago, so great to have you as a guest and to learn more about where NERDIO has taken the business. Joseph Landes 2:50Yeah,

Microsoft MVP and Nerdio CTO Bas van Kaam joined Technado this week to talk about all things cloud. He also helped the crew breakdown the major Microsoft Office 365 outage. In other news, the team looked at how an old TV took out a Welsh village’s broadband for 18 months, the drop in Firefox’s usage compared to their CEO’s compensation, the new Red Pro and Purple drives from Western Digital, a corporate phishing test that backfired, and a major cyberattack affecting UHS hospitals.

Microsoft MVP and Nerdio CTO Bas van Kaam joined Technado this week to talk about all things cloud. He also helped the crew breakdown the major Microsoft Office 365 outage. In other news, the team looked at how an old TV took out a Welsh village’s broadband for 18 months, the drop in Firefox’s usage compared to their CEO’s compensation, the new Red Pro and Purple drives from Western Digital, a corporate phishing test that backfired, and a major cyberattack affecting UHS hospitals.

Microsoft MVP and Nerdio CTO Bas van Kaam joined Technado this week to talk about all things cloud. He also helped the crew breakdown the major Microsoft Office 365 outage. In other news, the team looked at how an old TV took out a Welsh village’s broadband for 18 months, the drop in Firefox’s usage compared to their CEO’s compensation, the new Red Pro and Purple drives from Western Digital, a corporate phishing test that backfired, and a major cyberattack affecting UHS hospitals.

Microsoft MVP and Nerdio CTO Bas van Kaam joined Technado this week to talk about all things cloud. He also helped the crew breakdown the major Microsoft Office 365 outage. In other news, the team looked at how an old TV took out a Welsh village’s broadband for 18 months, the drop in Firefox’s usage compared to their CEO’s compensation, the new Red Pro and Purple drives from Western Digital, a corporate phishing test that backfired, and a major cyberattack affecting UHS hospitals.

Microsoft MVP and Nerdio CTO Bas van Kaam joined Technado this week to talk about all things cloud. He also helped the crew breakdown the major Microsoft Office 365 outage. In other news, the team looked at how an old TV took out a Welsh village’s broadband for 18 months, the drop in Firefox’s usage compared to their CEO’s compensation, the new Red Pro and Purple drives from Western Digital, a corporate phishing test that backfired, and a major cyberattack affecting UHS hospitals.

Microsoft MVP and Nerdio CTO Bas van Kaam joined Technado this week to talk about all things cloud. He also helped the crew breakdown the major Microsoft Office 365 outage. In other news, the team looked at how an old TV took out a Welsh village’s broadband for 18 months, the drop in Firefox’s usage compared to their CEO’s compensation, the new Red Pro and Purple drives from Western Digital, a corporate phishing test that backfired, and a major cyberattack affecting UHS hospitals.

In this weeks podcast we interview Vadim Vladimirskiy, who is the CEO of Nerdio. We chat to Vadmin about the history of Nerdio, his history in the IT Industry, and the future of VDI and Daas!

Should you move to virtual desktops? Nerdio’s Joseph Landes joins us to look at the trend, the tech, and how to know if it’s the right fit for you or your clients. Find resource links and timestamped show notes for this episode at https://www.auvik.com/franklyit/068

On this episode, Joseph Landes, CRO at Nerdio, joins as a returning guest to reflect on some industry predictions he made back in December, with a particular focus on virtual desktops and the cloud. Joseph shares his take on how these trends have changed, what kind of an impact COVID-19 has had on the MSP community, and which emerging trends are worth paying attention to for the remainder of the year.

Gemiddelde leestijd: < 1 Minuut In de zomervakantie hoef je niets te missen van de Come Get IT Podcast. In deze aflevering gaan we wederom dieper in op Windows Virtual Desktop en hiervoor is Bas van Kaam, een goede bekende van de CGIT-podcast, uitgenodigd in onze virtuele podcast studio. Bas is een bedreven blogger en een vaak geziene gastspreker op (WVD-)evenementen wereldwijd. Daarnaast heeft hij recentelijk de overstap gemaakt naar het bedrijf Nerdio, dat samen met Bas een voet aan de grond wil gaan zetten in Europa na eerdere successen in de VS. Het bericht Aflevering 21 – Bas van Kaam over Nerdio en Windows Virtual Desktop verscheen eerst op Come Get IT ( CGIT ).

On this weeks podcast we interview Bas van Kaam, we have a good talk around WVD, Nerdio, and the power of the community

In this episode Eric and Jits have a conversation with Vadim Vladimirskiy, CEO at Nerdio. Vadim is an EUC enthusiast with a strong focus on MSP Microsoft solutions. In this podcast he explains how he is helping MSPs build cloud practices in Microsoft Azure and what Nerdio is doing on top of WVD. Curious? Tune right in!

If we learned anything during the COVID-19 pandemic, it's that cloud computing is the resilient resource it was always billed. Businesses leaned heavily on cloud-based resources and services to maintain operations as their staff shifted to work from home postures. At the same time, businesses – particularly SMBs – leaned on managed service providers to help them adopt, setup, and support their cloud services. The underlying challenge of cloud computing is setting up various services and understanding the total cost of ownership. A company helping MSPs simplify their path to the cloud is Nerdio. The company's chief revenue officer, Joseph Landes, joins Pod2112 to discuss getting more MSPs into cloud services.

Understanding the challenges your partners face can create opportunities for channel managers. It can also create a start-up. Today's guest is Joseph Landes, the Chief Revenue Officer of Nerdio, a start-up empowering MSPs to build cloud practices. Joseph shares the top 3 challenges MSPs face in moving to the cloud and how to address them.

Understanding the challenges your partners face can create opportunities for channel managers. It can also create an idea for a company. That’s the case for today’s guest, Joseph Landis, who is the Chief Revenue Officer for Nerdio, a Chicago-based startup helping MSPs create successful cloud practices in Microsoft Azure. Joseph shares the top 3 challenges … Joseph Landes: 3 Challenges MSPs Face Moving to the Cloud Read More »

In today’s episode, Jeffrey is speaking with two guests, Joseph Landes, the Chief Revenue Officer at Nerdio, and Amol Dalvi, the Vice President of Product Management Nerdio. They both do a lot with Azure and have implemented Windows Virtual Desktop into their work.    Amol and Joseph have some interesting learnings around using Windows Virtual Desktop in Azure for standardized development desktops — which is what they’ll be discussing today! Amol and Joseph share their insights on how they use Windows Virtual Desktop, give their advice regarding it, and share some of their personal experiences with it. You won’t want to miss out if you’ve been interested in learning more about Windows Virtual Desktop and its capabilities!   Topics of Discussion: [:40] Be sure to visit AzureDevOps.Show for past episodes and show notes. [:49] About Jeffrey’s upcoming .NET DevOps Bootcamp in Austin, Texas on April 30th and his free 30-point DevOps inspection. [1:21] About today’s episode and featured guests! [1:54] Jeffrey welcomes Joseph and Amol to the show! [2:01] Joseph shares what led up to him working in this field. [3:18] Amol shares his career background. [4:21] Amol speaks about the sizeable development team that he runs and where they’re located around the world. [5:09] How Amol is making heavy use of Windows Virtual Desktop for everyone on his team. [6:11] What Windows Virtual Desktop in Azure is! [9:34] How is Windows Virtual Desktop from the old terminal sever in terms of allowing people to have a remote desktop session? [11:03] If a small development team with 4 developers wants to have their own Visual Studio image and all use the same thing, how would they get started? [12:34] With a small team (such as 2-4 developers) is it possible to use Windows Virtual Desktop without a third-party solution? [13:28] Does Microsoft only market Windows Virtual Desktop for teams of a certain size? Is it not worth using for smaller teams? Or does it have some uses for smaller teams? [15:05] A word from Azure DevOps Podcast’s sponsor: Clear Measure. [15:31] Jeffrey gives some quick announcements. [17:22] Using Windows Virtual Desktop without a third-party solution: what does it look like to shut it down at night? [17:51] When configuring the image, what is the process to actually set up Windows the way it needs to be? [19:30] Would Amol agree with the sentiment that this solution is geared mainly towards really large groups? [20:37] How many VMs do developer share? What is the ratio that Amol has found that works best for him? [22:36] How much ram does Amol try to allocate? [23:45] At this point, is premium solid-state the commodity that’s expected? [24:08] What’s the experience like for a developer at their desk? What kind of computer would act as their terminal? [25:25] Is it literally the Windows Remote Desktop client that is being opened across all three of the monitors? [26:04] If you need to access your virtual workstation can you access it anywhere that supports RDS? [26:32] Amol highlights use cases beyond those for developers. [27:26] Are developers with expensive computers like MacBook Pros just used as terminals? Or is the development distributed between the Virtual Desktop and the actual host computer? [28:32] Are the computers that Amol’s developers use are their own personal computers? [30:23] How much does Microsoft charge for Windows Virtual Desktop? [32:09] What VM code has Amol landed on for his developers? [34:04] Jeffrey thanks Joseph and Amol for joining the podcast! [34:15] Joseph gives his recommendations on what to check out if you want to learn more about Windows Virtual Desktop. [34:51] Amol recommends some of his go-to resources! [35:48] Jeffrey thanks Amol and Joseph once again for joining the podcast!   Mentioned in this Episode: Azure DevOps Clear Measure (Sponsor) .NET DevOps for Azure: A Developer's Guide to DevOps Architecture the Right Way, by Jeffrey Palermo — Available on Amazon! bit.ly/dotnetdevopsebook — Click here to download the .NET DevOps for Azure ebook! bit.ly/dotnetdevopsbookforcommunity — Visit to get your hands on two free books to give away at conferences or events! Jeffrey Palermo’s Youtube Jeffrey Palermo’s Twitter — Follow to stay informed about future events! Jeffrey@Clear-Measure.com — Email Jeffrey for a free 30-point DevOps inspection (regularly priced at $5000!) — Spaces are limited! Joseph Landes Nerdio Amol Dalvi Azure Calculator   Want to Learn More? Visit AzureDevOps.Show for show notes and additional episodes.

Breakfast! It’s the most important meal of the day. Especially if you’re Matt and Rich, and you’ve got plenty of hot IT topics to discuss with guest host Bob Nitrio, CEO of Ranvest Associates. Items on the menu today include HPE’s compact new micro-server for SMBs, Nerdio’s new Windows Virtual Desktop deployment and administration system, WatchGuard’s acquisition of Panda Security, and Axcient’s new backup protection technology. There’s also some talk about Kaseya’s campaign to drive awareness of its IT Complete suite for MSPs and the trend toward security vendors using two-S MSSPs as a distribution vehicle for reaching one-S MSP. Don’t miss Bob’s story about the famous drummer he played with in high school either. Like the rest of the show, it’s crunchy goodness from start to finish! Topics and Related Links Mentioned:  HPE Unveils Compact Micro Server for SMBs and Small Business Solutions  Nerdio Launches Windows Virtual Desktop Deployment and Management Tool  WatchGuard Buys Panda Security Axcient Unveils Backup Protection Technology  Kaseya Investing in “IT Complete” as Name to Know in Managed Services Software  Security Vendors Eye MSSPs as Key Route to Landing MSPs   Matt's Museum Pick: Lucent Fw323-04 Matt's Tech Pick: ASRock Thunderbolt 3 AIC R2.0 Rich's ICYMI plug and quickie preview of the week ahead 

Breakfast! It’s the most important meal of the day. Especially if you’re Matt and Rich, and you’ve got plenty of hot IT topics to discuss with guest host Bob Nitrio, CEO of Ranvest Associates. Items on the menu today include HPE’s compact new micro-server for SMBs, Nerdio’s new Windows Virtual Desktop deployment and administration system, WatchGuard’s acquisition of Panda Security, and Axcient’s new backup protection technology. There’s also some talk about Kaseya’s campaign to drive awareness of its IT Complete suite for MSPs and the trend toward security vendors using two-S MSSPs as a distribution vehicle for reaching one-S MSP. Don’t miss Bob’s story about the famous drummer he played with in high school either. Like the rest of the show, it’s crunchy goodness from start to finish! Subscribe to ChannelPro Weekly! ​​​​​​​​​​ ​​​​​​​ ​​​​​​​​​​ Look for us in your favorite podcast app. If you don't see us (yet) then you can subscribe via RSS in almost any podcast app using this link: http://www.channelpronetwork.com/rss/cpw Show Information: Episode #: 137Title: Honey Netbooks with NutsDuration: 1:56:42File size: 53.4MBRegulars: Rich Freeman - Executive Editor, Matt Whitlock - Technology EditorGuest Host: Bob Nitrio, CEO of Ranvest Associates Video of ChannelPro Weekly #137 - Honey Netbooks with Nuts Topics and Related Links Mentioned:  HPE Unveils Compact Micro Server for SMBs and Small Business Solutions  Nerdio Launches Windows Virtual Desktop Deployment and Management Tool  WatchGuard Buys Panda Security Axcient Unveils Backup Protection Technology  Kaseya Investing in “IT Complete” as Name to Know in Managed Services Software  Security Vendors Eye MSSPs as Key Route to Landing MSPs   Matt's Museum Pick: Lucent Fw323-04 Matt's Tech Pick: ASRock Thunderbolt 3 AIC R2.0 Rich's ICYMI plug and quickie preview of the week ahead 

In this week's episode Windows Virtual Desktop is gaining some traction with MSPs as a re-sellable product, but a lot of people still have questions around best practice. Special guest Joseph Landes from Nerdio is an ex-Microsoft employee and is back to share some brilliant tips Paul's also got an idea for you to integrate Have I been Pwned into your website as a data capture tool Plus find out how to sell more password managers; get clients excited about telecoms; and identify (and fire) your Internal Terrorist Show notes Out every Tuesday on your favourite podcast platform Presented by Paul Green, an MSP marketing expert Read more about Gallup's research on employee engagement types Paul has researched and written a series on employee engagement, read it here The tool to create pass-phrases is useapassphrase.com Paul discussed the site to help check if an account or password has been breached haveibeenpwned.com The API from Have I Been Pwned has been turned into a free Wordpress plugin available with Paul Green's MSP Marketing Edge service Paul's guest talking about the best way to re-sell Windows Virtual Desktop was Joseph Landes from Nerdio (you can find part 1 of his interview discussing how to improve margins selling Azure here) The guest on Feb 25th will be Joe Pannone from CWDash talking about extracting useful data from ConnectWise Please send any questions, ideally in audio-form (or any other feedback) to hello@paulgreensmspmarketing.com Episode transcription Voiceover: Made in the UK, for MSPs around the world. This is Paul Green's MSP Marketing Podcast. Paul Green: Hello and welcome to episode 14. Here's what's coming up in today's show. Joseph Landes: A few months ago, Microsoft released Windows Virtual Desktop. Since then we have been fairly overwhelmed with demand. Paul Green: That's Joseph Landes from Nerdio. We're going to be playing the second part of his interview talking about how to sell more Windows Virtual Desktop. I've also got an idea for you to integrate, Have I been Pwned into your website as a data capture tool. And a way to tell clients how to set passwords which seems easier to them. But will actually sell you more password managers. Voiceover: Paul Green's MSP Marketing Podcast. Paul Green: Once you've got about five or six staff, that's when you start to realise that you're almost a

Hmm, what to do with $8 million of venture capital? ChannelPro Weekly regulars Matt and Rich, plus special guest host and MSSP Rob Boles of BLOKWORX, have an idea for the first million. They also have thoughts about cloud vendor Nerdio’s plans for the $8 million it raised this week, Dell’s plans for its partner program this year, and the opportunity to do what’s right for the web while impressing customers by embracing ethical computing. Then comes an interview with Kyle Hanslovan, CEO of Huntress Labs, about the hacker he helped bring down recently and what that story says about today’s increased threat activity against MSPs. It’s must-hear stuff and available to you for way less than an overpriced coffeemaker. Subscribe to ChannelPro Weekly! iTunes: https://itunes.apple.com/us/podcast/channelpro-weekly-podcast/id1095568582?mt=2 Google Play Podcasts: https://play.google.com/music/m/Igodza5l63vd5w5mdybtpq2cr7e?t=ChannelPro_Weekly_Podcast Spotify: https://open.spotify.com/show/7hWuOWbrIcwtrK6UJLSHvU More here: https://www.channelpronetwork.com/download/channelpro-weekly-podcast-episode-134-million-dollar-coffeemaker Topics and Related Links Mentioned: ChannelPro 5 Minute Roundup from Poplar Grove, Ill. Nerdio Raises Venture Capital to Ride Microsoft Azure Adoption Wave Dell Promises Simplicity and Consistency for Partners in 2020 Take a Stand Against ‘Digital Dystopia’ Early Progress but Much More to Do for Managed Services Security Cooperative Datto and Huntress Labs Collaborate to Counter Theft of MSP Credentials Matt's Museum Pick: Motorola RAZR Matt's Tech Pick: Motorola RAZR Rich's ICYMI plug and quickie preview of the week ahead

Hmm, what to do with $8 million of venture capital? ChannelPro Weekly regulars Matt and Rich, plus special guest host and MSSP Rob Boles of BLOKWORX, have an idea for the first million. They also have thoughts about cloud vendor Nerdio’s plans for the $8 million it raised this week, Dell’s plans for its partner program this year, and the opportunity to do what’s right for the web while impressing customers by embracing ethical computing. Then comes an interview with Kyle Hanslovan, CEO of Huntress Labs, about the hacker he helped bring down recently and what that story says about today’s increased threat activity against MSPs. It’s must-hear stuff and available to you for way less than an overpriced coffeemaker. Subscribe to ChannelPro Weekly! ​​​​ ​ ​ Look for us in your favorite podcast app. If you don't see us (yet) then you can subscribe via RSS in almost any podcast app using this link: http://www.channelpronetwork.com/rss/cpw Show Information: Episode #: 134Title: Million Dollar CoffeemakerDuration: 1:43:43File size: 48.0MBRegulars: Rich Freeman - Executive Editor, Matt Whitlock - Technology EditorGuest Host: Rob Boles, CEO of BLOKWORX Video of ChannelPro Weekly #134 - Million Dollar Coffeemaker Topics and Related Links Mentioned:  ChannelPro 5 Minute Roundup from Poplar Grove, Ill. Nerdio Raises Venture Capital to Ride Microsoft Azure Adoption Wave  Dell Promises Simplicity and Consistency for Partners in 2020  Take a Stand Against ‘Digital Dystopia’  Early Progress but Much More to Do for Managed Services Security Cooperative Datto and Huntress Labs Collaborate to Counter Theft of MSP Credentials Matt's Museum Pick: Motorola RAZR Matt's Tech Pick: Motorola RAZR Rich's ICYMI plug and quickie preview of the week ahead 

Interim Superintendent Charlie Beck believes he can boost officer morale and community trust in the the city's police department. After a violent weekend, Crain's A.D. Quig talks about whether Beck can do those things—and reduce violent crime—in the few months he has left in Chicago. Plus: Layoffs abound but pot is still a jobs creator, cloud-computing firm Nerdio gets $8 million, why Chicago's opportunity zone program is lagging other cities and Google is accused of violating the same Illinois biometric-privacy law related to facial recognition of photos. Find hashtag #CrainsDailyGist to continue the conversation about these and other business stories

In this week's episode MSPs thrive or dive on the successful completion of small technical tasks. Paul suggests an easy solution for those times when a simple small mistake can be devastating to the business Check out the first of a two-part interview with an ex-Microsoft employee who can help you sell Azure with fantastic margins Also in this week's episode; how to spend more time out of the business with the Three Plus One plan. And the best way to run an email marketing campaign Show notes Out every Tuesday on your favourite podcast platform Presented by Paul Green, an MSP marketing expert Find copies of the book The Checklist Manifesto by Atul Gawande on Amazon Paul mentioned services and tools including IT Glue, ConnectWise & AutoTask Find out more about the video production services for MSPs websites at mspvideos.co.uk Paul's guest talking about the best way to re-sell Microsoft Azure was Joseph Landes from Nerdio (who will also be back next week talking about Windows Virtual Desktop) You can order your free copy of Paul's book Updating Servers Doesn’t Grow Your Business right here The concept of the 'Learning Zone' was in reference to previous guest Fiona Challis who runs the The Next Gen Sales Acceleration Academy The question about the best type of email campaign to run came from Andrew Eardley from Prompt PC Please send any questions, ideally in audio-form (or any other feedback) to hello@paulgreensmspmarketing.com Episode transcription Voiceover: Made in the UK for MSPs around the world. This is Paul Green's MSP Marketing Podcast. Paul Green: Hello. Here's what's coming up on today's show. Joseph Landes: Taking advantage of these five suggestions that we've made. You can easily make up to 80% margins on Azure. You can save up to 80% off the list price of Azure. Paul Green: That's Joseph Landes from from Nerdio. He's going to be telling you later on how you can sell more Azure and make a lot more profit on it. We're also going to be talking about checklisting everything in the business using paper, not screens, and I'm going to be answering a

We're just one month away from the Channel Partners Conference & Expo, so the guys lined up an interview with Nerdio, which is poised to help drive even more managed service providers to the event. Also on the show, intrepid Channel Partners editor Edward Gately files a report from the Check Point Software CPX 360 event, where he caught up with the company's channel chief, Frank Rauch. Check Point is making some significant changes to its channel program. What's more, we'll break down the upcoming Business Success Workshop preconference ahead of the Channel Partners show and fill you in some of the networking opportunities available at this year's BIG SHOW. Finally, Craig and Kevin get their Super Bowl predictions in--yes, we recorded this before the big game--and let's just say the result was better for Craig than it was Kevin.

PSAImpact is a podcast series hosted by Chris Timm and Rayanne Buchianico. The series is PSA independent and is designed to help MSPs worldwide get the most from their PSA tool and to manage their business. Get your questions answered by the experts and learn how to maximise profitability and increase efficiency in your MSP. In this episode Chris and Rayanne interview Joseph Landes, CRO at Nerdio.

After more than 20 years at Microsoft, Joseph Landes is bringing his channel experience to grow four-year-old startup Nerdio, which is "99.9%" channel. He talks about the great value of being actively involved in the MSP community for building their business, and of Microsft CEO Satya Nadella's advice to be a learn-it-all rather than a know-it-all. 

It’s a big world out there for the Microsoft Solution Provider (or MSP.)    There are dozens, if not hundreds of different solutions for every problem a customer might be facing, but one thing is for certain.    The cloud is here, and it’s not going anywhere.    Joseph Landes is the Chief Revenue Officer at Nerdio, and was a guest on the Ecosystem Aces podcast recently. He came on the show specifically to talk about:    - What he and his team are up to at Nerdio   - How they help onboard MSPs to Microsoft Azure   - The 3 biggest challenges that are most commonly faced by those MSPs when trying to migrate to a public cloud services like Azure. 

The first podcast of 2020 gets going with a chat with industry veteran Joseph Landes of Nerdio.  We chat about his history in the channel and how Nerdio is helping MSPs with the move to platforms such as Microsoft Azure. This man has had dinner with Bill Gates so surely worth a listen. If you want to know more about Nerdio - Check them out at https://www.getnerdio.com

Featured Guest: Joseph Landes I talked with Joseph Landes from Nerdio about the specifics of moving clients to the Azure cloud - and the special tools Nerdio employs to make sure you know what it will cost. They also have some cool tools for reducing the cost of running client operations on Azure. Joseph worked at Microsoft for almost 25 years before joining Nerdio to help MSPs learn how to build a successful and profitable cloud practice in Microsoft Azure. Nerdio's flagship product, Nerdio for Azure, has helped thousands of MSPs around the world transiton from the on-premises world to the cloud using automation. Nerdio has significant expertise and technical know-how in the Azure space and is the definitive Azure solution for MSPs. Site: www.getnerdio.com :-)    

In this episode, host Lily sits down with Joseph Landes, CRO at Nerdio, to explore which trends are worth paying attention to in the new year. Particularly, the two discuss why the cloud will continue to shape the channel and how it will integrate with other major trends like cybersecurity, automation and more.    To learn more about Nerdio, visit: getnerdio.com

Joseph Landes of Nerdio walks us through how to take advantage of four Microsoft programs that can save MSPs up to 80% on Azure costs and lay the foundation for a profitable cloud practice. Show notes at https://www.auvik.com/franklymsp/052  

Fancy a little Akamai sauce on your sushi? Matt and Rich have pouring stuff over food on their minds, but somehow manage to discuss recent news from SYNNEX, Tech Data, and WatchGuard anyway and chat with Nerdio CEO Vadim Vladimirskiy about the huge coming impact of Microsoft’s recently launched Windows Virtual Desktop service.  Not enough? They also sift through a few winners of ChannelPro’s 2019 All-Star Awards, share employee retention best practices from IT By Design, and explain why digital marketing agencies are both a short-term partnering opportunity and long-term competitive threat. Dip in! Subscribe to ChannelPro Weekly! ​​​   Look for us in your favorite podcast app. If you don't see us (yet) then you can subscribe via RSS in almost any podcast app using this link: http://www.channelpronetwork.com/rss/cpw Show Information: Episode #: 120Title: Pour Me Over SomethingDuration: 1:42:59File size: 47.3MBRegulars: Rich Freeman - Executive Editor, Matt Whitlock - Technology Editor Video of ChannelPro Weekly #120 - Pour Me Over Something Topics and Related Links Mentioned:  SYNNEX Launches Outsourced Managed Security Program SYNNEX Opens AR Device from Google to Channel Partners  WatchGuard Unveils Ruggedized Firewall for Industrial Internet of Things Solutions Tech Data Adds Carbon Black to Security Catalog Tech Data Adds Akamai to Security Line Card 2019 ChannelPro SMB All-Stars Digital Marketing Agencies: The Latest Co-opetition? Four Ideas for Retaining Your Top People Interview: Vadim Vladimirskiy, CEO, Nerdio Matt's Museum Pick: NETGEAR Wi-Fi Finder Matt's Tech Pick: NETGEAR AC1900 Nighthawk WiFi Access Point Rich's ICYMI plug and quickie preview of the week ahead 

SHOW: 418DESCRIPTION: Brian talks with Joseph Landes, (@josephlandes, Chief Revenue Officer @GetNerdio) about the unique characteristics of the Azure Cloud, how MSPs are able to differentiate or partner in the market with public clouds, and how Nerdio helps bring together popular services in simple ways. SHOW SPONSOR LINKS:Datadog Homepage - Modern Monitoring and AnalyticsTry Datadog yourself by starting a free, 14-day trial today. Listeners of this podcast will also receive a free Datadog T-shirtPricingWire: Monetization & Pricing Strategy for Software & Technology InnovatorsPricingWire - Pricing Metric Decision Guide[FREE] Try an IT Pro ChallengeGet 20% off VelocityConf passes using discount code CLOUDCLOUD NEWS OF THE WEEK:AWS faces Elasticsearch lawsuit for trademark infringement Google decides not to donate Istio or Knative to the CNCFSHOW INTERVIEW LINKS:Nerdio HomepageSHOW NOTES:Topic 1 - Welcome to the show. Before we talk about Nerdio, tell us about your background prior to joining the company, and about your focus today. Topic 2 - We spend quite a bit of time on this show talking about the technology offerings of Azure (and other clouds). Give us a sense of what the partner ecosystem of companies building enabling services on Azure looks like today. Topic 3 - Lets talk about how Nerdio interacts between Azure services and Managed Service Providers (MSPs). Help us understand the interaction between that ecosystem. Topic 4 - Traditionally, MSPs had the advantage of being regionally close to customers, and having some ability to differentiate based on vertical markets. How has their world evolved over time, what are their biggest struggles today, and how does Nerdio help them be more successful?Topic 5 - We often look at Azure holistically, through the broad lens of 100s of services. Is it better to look at them in groups of services, targeting a specific market segment or market vertical? FEEDBACK?Email: show at thecloudcast dot netTwitter: @thecloudcastnet and @ServerlessCast

I interviewed Pete Langas from Nerdio – GetNerdio.com. Pete is the Sr. Director of Strategic Partnership and Distribution at Nerdio. Nerdio empowers managed service providers to build and/or rapidly grow their cloud IT practices through what Pete calls a “ridiculously simple IT management platform” for public and private cloud. Nerdio for Azure is the first IT automation technology that delivers easy packaging, pricing, provisioning, ongoing management, and cost-optimization to complete IT environments in the Microsoft cloud. Nerdio Private Cloud is a fully integrated platform that delivers a comprehensive IT environment at your fingertips – including virtual hardware, software, security, backup and disaster recovery, and 24/7 tech-nerd support. Pete Langas Without Nerdio for Azure, an unoptimized IT environment running in Azure is higher cost than on-premises. You also need expensive engineers to onboard and manage customers in Azure. With Nerdio, you can automatically deploy a complete IT environment in Azure within 2 hours, and without an engineer. Thanks to Nerdio’s cost estimator, pricing out Nerdio for Azure is super simple. It easily enables MSPs to comprehensively calculate the costs and savings of running IT in the Microsoft cloud We talked about several elements of getting started with cloud services for MSPs. In particular, if you’re a Microsoft and have access to Azure as part of that partnership, Pete encourages you to deploy those Azure resources with Nerdio as a was to get experience with both products. Nerdio Links: getnerdio.com getnerdio.com/blogs twitter.com/getnerdio www.linkedin.com/company/getnerdio www.facebook.com/GetNerdio Watch the interview: Listen to the Interview (mp3)

For this episode of the podcast leading up to Microsoft Inspire, I spotlight a Microsoft partner introducing and showcasing their new innovative solution at the event. My guest for this episode of the podcast is Vadim Vladimirskiy. Vadim is the CEO and Founder of Nerdio. a Microsoft partner with a long tradition in delivering value-added managed services that have developed an innovative platform that reduces the risk, complexity, and cost for service providers delivering cloud services. In this episode, Vadim and I discuss his experiences and insights as a managed service provider, the best practices his organization brings to this new innovative product offering, why other Microsoft partners should work with Nerdio and where partners can meet he and the team at Microsoft Inspire, July 15th to the 19th in Las Vegas Nevada. And if you are coming to Inspire, please join me in the Commons Theater on Wednesday, July 18th at 2:30 for a special session where I’ll share “What they don’t teach working with Microsoft”. You can listen to the podcast or view the transcript here or on iTunes, SoundCloud, Stitcher, Google Play, Player FM, other Android podcast players. As with each of my interview and articles, I appreciate your feedback. You can reach out to me on Linked In, Twitter, Facebook and Instagram or on email at vincem@cloudwavepartners.com. You can also review this podcast by going to iTunes and searching “Ultimate Guide to Partnering” and clicking on the album art and hitting the rating link. This helps others find the podcast. TRANSCRIPT OF THE INTERVIEW Vince:                 Vadim, welcome to the podcast. Vadim:                Thanks. It's great to be here. Vince:                 I'm excited to have you as a guest on Ultimate Guide to Partnering. You and I have gotten to know each other pretty well over the last several months working on your Go-to-Market plan with Microsoft.  I'm glad you could join today to discuss your company, its value proposition, and your personal and professional journey. So, welcome. Vadim:                Thanks so much. I'm really glad to be here, and thanks for having me on. Vince:                 Can you begin by telling our listeners a little bit about Nerdio, and how you got started. Vadim:                Absolutely. We started Nerdio back in 2005. Initially, we were an online backup company in the market that was pretty new back in those days and then quickly evolved into a managed services provider, an MSP, that was offering a very unique hosted IT type of a service. We were using cloud-type IT before cloud was The Cloud, so initially, we were offering services around RDS and remote desktop services, and terminal services, and then eventually transitioned to more of a VDI-type of technology, and have created a business that has hundreds of companies all around the world using our services. Vince:                 For our listeners who don't know, how do you define MSP or managed service provider? Vadim:                I guess the easiest way to think about it is an IT services company that takes care of either some or all of the IT needs of a particular organization. These IT needs typically include things like: monitoring of the IT system, fixing any problems as they arise, providing tech support to users, help desk, and providing consulting services, and things like that. Usually these services are provided as a month subscription by the MSP or the managed services provider. Vince:                 I've heard you talk about IT as a service. For our listeners, what is IT as a service? Can you explain that to us? Vadim:                Sure, sure. The easiest way in my mind to think about IT as a services is as a superset of other as a service technology. Think about software as a service, or infrastructure as a service, or backup as a service. IT as a service is really something that combines them all together in a very cohesive way to create a complete IT environment that'...

Grab a seat as Matt and Rich yak about Star Wars, Star Trek, and Ozzy Osbourne. And while you’re at it, stick around for their discussion of Datto’s first managed power product, Nerdio’s new IT-as-a-service bundles, Samsung overtaking Intel in the semiconductor leadership stakes, email marketing, Datto’s latest State of the MSP Report, desktop PCs, and more. And with so many weighty matters on their minds, we trust you’ll forgive your hosts for knowing very little about what the products they talk about cost, except that money is involved. Subscribe to ChannelPro Weekly!    Look for us in your favorite podcast app. If you don't see us (yet) then you can subscribe via RSS in almost any podcast app using this link: http://www.channelpronetwork.com/rss/cpw Show Information: Episode #: 075Title: For the Low, Low Price of CurrencyDuration: 1:42:05File size: 46.8MBRegulars: Rich Freeman - Executive Editor, Matt Whitlock - Technology Editor Topics and Related Links Mentioned: Datto Launches First Managed Power Product  Nerdio Introduces Pre-Packaged Bundles for its IT-as-a-Service Solution  Samsung Overtakes Intel in Semiconductors  Breaking Through the Email Noise  Finding a Winning Formula with WLAN in the SMB Market  Datto's 2018 State of the MSP Report Matt's Museum Pick: Micron M55HIPLUS2 Matt's tech pick: HP EliteDesk 800 G3 Tower PC Rich's ICYMI preview and peek ahead at the news week to come  

Nerdio partners with CensorNet, ThreatConnect reveals a new threat intelligence product suite, free cyberthreat hunter, and defender tools for security analysts. Paul and John review the CISO Manifesto and deliver the top 10 rules for security vendors in this week’s episode of Enterprise Security Weekly! Full Show Notes: http://wiki.securityweekly.com/wiki/index.php/ES_Episode33 Visit http://securityweekly.com/esw for all the latest episodes!

Paul and John review the CISO Manifesto and deliver the top 10 rules for security vendors. In the news, Nerdio partners with CensorNet, ThreatConnect reveals a new threat intelligence product suite, free cyberthreat hunter and defender tools for security analysts, and more. Stay tuned!

Nerdio partners with CensorNet, ThreatConnect reveals a new threat intelligence product suite, free cyberthreat hunter, and defender tools for security analysts. Paul and John review the CISO Manifesto and deliver the top 10 rules for security vendors in this week’s episode of Enterprise Security Weekly! Full Show Notes: http://wiki.securityweekly.com/wiki/index.php/ES_Episode33 Visit http://securityweekly.com/esw for all the latest episodes!

Paul and John review the CISO Manifesto and deliver the top 10 rules for security vendors. In the news, Nerdio partners with CensorNet, ThreatConnect reveals a new threat intelligence product suite, free cyberthreat hunter and defender tools for security analysts, and more. Stay tuned!

In today's podcast, we hear about how criminals are recruiting company insiders, and how the black market trades insider information for illicit speculation. Cisco studies the costs and causes of data breaches, and the security industry offers reactions. Jonathan Katz from the University of Maryland describes searchable encryption. Vadim Vladimirskiy from Nerdio explains IT as a Service. The Internet seems to serve, again, as an R&D resource for threat actors. This time it's ISIS and commercial drones, but there's a lot out there for sale and trade.