Podcasts about it channel

Mein großes Danke geht heute an Michael Bölk, den Vorstand der Deskcenter AG und Geschäftsführer der mosaic IT, mit dem ich heute zum Thema der Managed Service Entwicklung im Markt gesprochen habe. Michael hat über seine unterschiedlichen Management-Rollen und Erfahrungen im IT Channel ein spannendes und breites Wissen über anstehenden Entwicklungen. Einige spannende Aussagen von Michael sind: „Alles, was wir anbieten, bieten wir auch als Managed Service an.“ → Dies ist eine klare Positionierung als Service-orientierter IT-Dienstleister. „Das Projektgeschäft ist eine Folge aus Managed Services – weil man nah am Kunden ist.“ → Service schafft Nähe. Nähe schafft neue Projekte. „Unsere Plattform soll herstellerunabhängig Services bündeln, bereitstellen und automatisieren.“ → Über die Vision einer skalierbaren Multi-Service-Plattform. ----------------------- Und hier einige Links, wenn Ihr mehr über Michael wissen möchtet: https://www.deskcenter.com https://www.mosaic-it.de https://www.linkedin.com/in/michael-bölk-75902181/ ----------------------- Und mehr von Olaf Kaiser: www.linkedin.com/in/olafkaiser/ www.olaf-kaiser.coach/ www.ubega.de Direkt einen kostenfreien Termin mit Olaf buchen https://bit.ly/allgemeinen-termin-buchen

Eine spezielle Form der positiven Druckbetankung war die aktuelle 'channel meets cloud' Veranstaltung, an der ich teilnehmen durfte. Mehr als 200 Teilnehmende aus dem IT Channel sind in Düsseldorf für einen intensiven Austausch zusammengekommen. Heute teile ich daher meine Eindrücke und Einordnungen mit Euch, um Euch die Impulse und Ideen aus der Veranstaltung weiterzugeben. Ihr werdet etwas hören über: Das Zusammenrücken und Zusammenarbeiten im Channel Servicemodelle und Flatrates Dem Blick von 2 CIOs auf uns als MSP Natürlich über KI Und abschließend zwei Erkenntnisse einer umfassenden Marktstudie zum MSP Business. ----------------------- Mehr von Olaf Kaiser: www.linkedin.com/in/olafkaiser/ www.olaf-kaiser.coach/ www.ubega.de Direkt einen kostenfreien Termin mit Olaf buchen https://bit.ly/allgemeinen-termin-buchen

The episode highlights a surge in small business digital transformation initiatives, with over 80% of surveyed leaders either adopting or considering AI technology. This trend is accompanied by a forecasted 40% increase in capital expenditures, reflecting a strong optimism among business leaders regarding future profits and sales. The episode also notes a recovery in the global smartphone market, driven by consumer demand for ultra-premium devices, and a substantial rise in data center spending, primarily fueled by hyperscalers and enterprise investments.The podcast delves into the job market, reporting that the U.S. added 256,000 jobs in December 2024, marking the largest increase since March. Unemployment rates fell to 4.1%, with wages rising by 3.9% year-over-year. CompTIA's report indicates a growth of 7,000 tech jobs in December, despite losses in PC and semiconductor manufacturing. The demand for roles in software development, IT project management, and cybersecurity remains robust, with nearly half of job postings not requiring a four-year degree, suggesting increased accessibility in tech careers.In a significant industry shift, the Computing Technology Industry Association has rebranded to the Global Technology Industry Association (GTIA), focusing on serving the IT channel. This change follows the sale of CompTIA's training and certification business, which will now operate separately. The GTIA aims to maintain affordable membership dues while expanding charitable initiatives in technology. Meanwhile, Kaseya's CEO Fred Voccola transitions to vice chairman, leaving behind a legacy of growth as the company seeks a new leader to navigate its future.The episode also covers recent acquisitions, including WatchGuard Technologies' purchase of ActZero, a threat analysis startup, and 1Password's acquisition of Trellica, a provider of SaaS access management tools. These moves reflect a broader trend of platform expansion within the tech industry. Four things to know today 00:00 Big Wins for Tech: AI Booms, Jobs Climb, and Small Businesses Bet Big on Transformation05:32 From CompTIA to GTIA: What the Rebrand Means for the IT Channel's Future06:36 Fred Voccola Passes the Torch at Kaseya—What's Next for the $1.5B Powerhouse?07:56 WatchGuard and 1Password Make Big Moves—Platform Expansion, Security, and SaaS Simplified Appearance on IT Business Podcast https://youtu.be/FCDmm2p_noc?si=WVcUxjLv71vGwjpb  Supported by:  https://www.huntress.com/mspradio/https://mspradio.com/engage/   All our Sponsors: https://businessof.tech/sponsors/ Do you want the show on your podcast app or the written versions of the stories? Subscribe to the Business of Tech: https://www.businessof.tech/subscribe/Looking for a link from the stories? The entire script of the show, with links to articles, are posted in each story on https://www.businessof.tech/ Support the show on Patreon: https://patreon.com/mspradio/ Want to be a guest on Business of Tech: Daily 10-Minute IT Services Insights? Send Dave Sobel a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/businessoftech Want our stuff? Cool Merch? Wear “Why Do We Care?” - Visit https://mspradio.myspreadshop.com Follow us on:LinkedIn: https://www.linkedin.com/company/28908079/YouTube: https://youtube.com/mspradio/Facebook: https://www.facebook.com/mspradionews/Instagram: https://www.instagram.com/mspradio/TikTok: https://www.tiktok.com/@businessoftechBluesky: https://bsky.app/profile/businessof.tech

Host James Kernan sits down with Kevin Lancaster and Matt Solomon of Channel Program, a platform designed to unify the IT Channel industry. Kevin Lancaster and Matt Solomon are the co-founders of Channel Program, a platform designed to unify the IT Channel industry. Kevin Lancaster has a strong background in the channel technology space. He previously served as the CEO of ID Agent, a cybersecurity company, which he grew significantly before its acquisition by Kaseya. Matt Solomon also has extensive experience in the industry. He worked alongside Kevin at ID Agent and later became the Channel Chief at Kaseya. Matt has spoken at over 150 industry events across six countries. Together, they launched Channel Program to create a collaborative, video-enabled platform for IT Service Providers and Vendors. Do you have any specific questions about their work or the Channel Program? Check them out: Channel Program | Home --- Our upcoming events and more: MASTERMIND LIVE – Denver, CO – Sept 26-27th http://bit.ly/kernanmastermind  Use “EARLYBIRD” as the coupon code to save $200!! SMBTechfest Q4 - Irvine, CA - October 17-18 www.smbtechfest.com Check out Amy's weekly newsletter!  Sign up now: https://mailchi.mp/thirdtier/small-business-tech-news Kernan Consulting “Weekly Tips”!  Sign up now: https://kernanconsulting.com/  Our Social Links: https://www.linkedin.com/in/james-kernan-varcoach/ https://www.facebook.com/james.kernan  

GUEST OVERVIEW: Emma Wilson is an Australian Managing Travel Editor with a background of content creating, editing and language teaching, and runs the Travel Well With Emma (travel supplement) and Snow Action digital magazine. GUEST OVERVIEW: Kelly Johnson is an accomplished international IT Channel expert with over 30 years of experience in the industry. She has excelled in managing multi-functional teams across various regions and has held 10 different roles within IT Distribution in 5 different countries, demonstrating her passion for taking on new challenges and achieving exceptional results.  

ChannelCon is the IT Channel’s Premier Event to Energize Your Business & Career. Dr. Georgette Fraser-Moore is the president and CEO of Transformation Lead, an IT services and consulting company that specializes in digital transformation and organizational change, based in Atlanta. She is a member of the CompTIA Community Workforce Advisory Council and was a […]

ChannelCon is the IT Channel’s Premier Event to Energize Your Business & Career. Dr. Georgette Fraser-Moore is the president and CEO of Transformation Lead, an IT services and consulting company that specializes in digital transformation and organizational change, based in Atlanta. She is a member of the CompTIA Community Workforce Advisory Council and was a […]

In this episode of "The Business of Tech," host Dave Sobel discusses the 2024 economic paradox, with rising inflation concerns conflicting with surging small business optimism. The episode covers CompTIA's report on the IT channel's optimism for AI and tech services growth, Microsoft's co-pilot strategy, Musk's open source gambit, and OpenAI's App Store impact.  The market review includes a drop in the Russell 2000 and S&P 600, despite small business confidence and consumer spending rising under the Biden-Harris administration. Economic optimism among small businesses is at a 22-year high, with most business owners feeling positive about the national economy. Three things to know today00:00 2024 Economic Paradox: Rising Inflation Concerns Clash with Surging Small Business Optimism04:47 CompTIA Report Unveils Surge in IT Channel's Optimism for AI and Tech Services Growth07:24 Microsoft's Copilot Strategy, Musk's Open-Source Gambit, and OpenAI's App Store Hurdles  Supported by:  https://huntress.com/mspradio/  Looking for a link from the stories? The entire script of the show, with links to articles, are posted in each story on https://www.businessof.tech/ Do you want the show on your podcast app or the written versions of the stories? Subscribe to the Business of Tech: https://www.businessof.tech/subscribe/ Support the show on Patreon: https://patreon.com/mspradio/ Want our stuff? Cool Merch? Wear “Why Do We Care?” - Visit https://mspradio.myspreadshop.com Follow us on:LinkedIn: https://www.linkedin.com/company/28908079/YouTube: https://youtube.com/mspradio/Facebook: https://www.facebook.com/mspradionews/Instagram: https://www.instagram.com/mspradio/TikTok: https://www.tiktok.com/@businessoftechBluesky: https://bsky.app/profile/businessoftech.bsky.social

The tech industry is renowned for expensive startup costs and never-ending elevator speeches. Kevin Lancaster is the Co-Founder of a company that's changing the game, connecting service providers and vendors on a level playing field. As the CEO and Co-Founder of Channel Program, Kevin has been named one of the Top 25 Software Sales Executives by The Software Report in 2021. He's built channel programs that have generated more than $5 billion in revenue and is a leading authority on cyber security, technology innovation, startup acceleration, and channel program development. His passion for supporting the underdog, creating meaningful partnerships, and making space for diverse voices fuels his work at Channel Program. Kevin has an unrelenting drive to revolutionize the IT channel by empowering and inspiring both vendors and IT service providers to focus on community-building, collaboration, and respectful communication–a formula he believes will lead to greater success and health for the channel as a whole, along with its thousands of partners.  How personal branding contributes to MSP success Kevin has two main recommendations for anyone looking to build a successful MSP. The first is to build a strong personal brand–post consistently online, share thought leadership content, and be transparent about what you're doing and why. Both Kevin and his business partner have spent years building their brand and reputation in the industry. The second recommendation is to take a sales class, especially if you're an introvert or selling is outside your comfort zone. Get comfortable talking to customers and build relationships. These two skills work hand-in-hand, as creating a personal brand will also help you sell more effectively.  Creating an open and accessible community After working in the industry for years, Kevin realized that the largest vendors were pricing out emerging competitors. At trade shows, for example, the larger companies held a monopoly on keynote speeches and the best booth locations, while newer startups were relegated to the sidelines.  Kevin and his business partner wanted to give those scrappy startups an opportunity for equal access. So they launched a virtual event, Channel Pitch, where every company received seven minutes to pitch to vendors, regardless of size. The event was a hit and Channel Program grew the platform it is today, where vendors and IT service providers can connect in an open and equal community. Enjoy this episode with Channel Program CEO Kevin Lancaster… Quotes “There are a handful of large vendors out there that are private equity backed, publicly traded, and they have deep pockets. What I'd see at these industry events, is you'd go up and down the rows, and you could see that the big vendors had the pockets to keep out all these emerging vendors. And in my opinion, they were stymying the innovation that could occur within the channel. The small, scrappy startups had these great ideas and great platforms but they weren't getting the visibility.” “Where do we go from here? How do we build a recurring revenue business that provides value to both sides of the industry?” “That's what drives me: trying to solve these problems.” “As we looked at this massive marketplace and all the challenges, we thought, how do you break it down to the common denominator? How do you make it just stupid simple? If I can explain it to my daughter who's 14, then we're onto something.” “We couldn't have done this if we hadn't built strong personal brands. Yes, we had a great product…but really, people were buying us.”   “Yes we want to build a business, but we want to build a business that provides value. When you can be open and honest about that, I think that stuff comes through. And I think people can tell the difference between the snake oil person versus the person who genuinely wants to help create change.” “Creating a personal brand helps you sell more effectively.” Links mentioned in this episode: Channel Program: https://channelprogram.com/  Connect with Kevin Lancaster on LinkedIn: https://www.linkedin.com/in/kevinlancaster/ 

Fabian Westerheide, der CEO von "Rise of AI" ist unser heutiger Gesprächspartner. Fabian ist einer der führenden Experten für Künstliche Intelligenz und Zukunftstechnologien in Europa. Als Unternehmer und Investor verfügt er über jahrelange praktische Erfahrung in der Anwendung und Skalierung von KI. Er berät Regierungen und Unternehmen in ihren KI-Strategien. Sein demnächst erscheinendes Buch gibt einen Ausblick auf die Zukunft der KI. Ihr dürft Euch also sehr auf die Sichten eines ausgewiesenen Experten freuen. Wir sprechen über die folgenden Themen und Fragen: Die Einordnung der mit KI verbundenen Termini Welche aktuellen Praxiseinsätze sieht Fabian mit einem realen Kundennutzen Wie steht es um deutsche Initiativen im KI Bereich? Was könnte KI für den IT Channel und die den durch den IT Channel betreuten Mittelstand in Deutschland bedeuten? Was erwartet uns bei KI in den kommenden Jahren noch, was vielleicht noch nicht sichtbar ist? ----------------------- Und hier einige Links, wenn Ihr mehr über Fabian wissen möchtet: https://ki-deutschland.de/ https://www.fabian-westerheide.de/ https://riseof.ai/conference-2024/ Foto (Credits: Thomas Tiefseetaucher) ----------------------- Und mehr von Olaf Kaiser: Mit Olaf Kaiser auf LinkedIn verbinden Direkt einen kostenfreien Termin mit Olaf buchen Mehr spannender Content auf www.olaf-kaiser.coach MSP INSIGHTS als Podcast abonnieren Unternehmensberatung UBEGA GmbH

Andrew Down, Director, Strategic Partnerships, Enterprise IT Channel at Vendasta chats with host Carlee Snow about all things:

Vielen Dank an Christian Jäger, den CEO bei CloudFest und MSP Global, der mit mir über seine Leidenschaft Veranstaltungen spricht und Ableitungen für alle trifft, die selbst Veranstaltungen umsetzen. Unsere Themen sind heute: Was ist für den Aufbau eines Veranstaltungskonzepts wichtig und wann gehe ich in die Umsetzung? Welche Tools und Systeme werden gerade auch für die Teilnehmergewinnung eingesetzt? Wie entsteht die Agenda? Und was ist das Besondere bei MSP Global als neuem Format für den IT Channel? Wer mich persönlich treffen möchte, für den habe ich einen tollen Tipp, eine Veranstaltung, auf die ich mich sehr freue. Am 15.11 und 16.11. findet "MSP Global" am Nürburgring statt. Euch erwarten tolle Persönlichkeiten wie Sir Bob Geldorf, spannende Sprecher und ich spreche in einer KeyNote darüber, wie das Wachstum im Cloud Business noch besser gelingen kann. MSP Insights Hörer bekommen mit dem Code »MSPinsights« die Möglichkeit, kostenlos an MSP GLOBAL teilzunehmen. Der Link zur Registrierung lautet https://registration.mspglobal.com/registration?code=MSPinsights und noch mehr Informationen zum Event findet Ihr hier: www.mspglobal.com. ----------------------- Und hier einige Links, wenn Ihr mehr über Christians Veranstaltungen wissen möchtet: www.mspglobal.com www.cloudfest.com ----------------------- Und mehr von Olaf Kaiser: www.linkedin.com/in/olafkaiser/ www.olaf-kaiser.coach/ www.ubega.de Direkt einen kostenfreien Termin mit Olaf buchen https://bit.ly/allgemeinen-termin-buchen

Gerne frage ich in Vorträgen das Publikum, was der größte Engpass für Wachstum im IT Channel sei. Und erhalte viele - wohl allen gut bekannte - Antworten. Fachkräftemangel Aufbau interner Strukturen Fehlende Zeit als Chef für Veränderungen am Unternehmen Aufbau Marketing und Vertrieb ist schwierig Uvm. Nur ist auch die größte Wachstumsherausforderung dabei? Nein, denn dies ist aus meiner Sicht und auch mit Blick auf meine eigenen Erfahrungen die eigene Weiterentwicklung. Heute geht es um Dich und konkrete Wege für Deine persönliche Weiterentwicklung. ----------------------- Mehr von Olaf Kaiser: www.linkedin.com/in/olafkaiser/ www.olaf-kaiser.coach/ www.ubega.de Direkt einen kostenfreien Termin mit Olaf Kaiser buchen https://bit.ly/termin-mit-olaf-buchen

Heute werfen wir einen Blick auf den IT Channel und Themen, die manchmal vielleicht zu wenig Wertschätzung und Aufmerksamkeit bekommt. Nämlich das Projekt- und Handelsgeschäft und die Sicht auf zukünftige on prem Szenarien. In Stuttgart hatten wir mit Stefan Hörhammer, COO der Medialine Gruppe und Markus Lackner, Geschäftsführer der MetaComp, mit diesem Themenkomplex einen tollen Abschluss der BusinessNightTalks von connect channel. Beide haben uns spannende Einblicke in Ihre Unternehmen und Erfahrungen gewährt. Unsere Themen in dieser Folge sind unter anderem: Wie wichtig sind Projekte auch zukünftig für den IT Channel? Welche Rolle werden on Prem und HCI Infrastrukturen spielen? Was bringt mir ein Webshop für das Handelsgeschäft? Welche Rollen spielen im Vertrieb von IT Projekten zusammen? Wie organisiere ich ein erfolgreiches Projektmanagement? Das Gespräch wurde live und mit Gästen in Stuttgart aufgezeichnet. ----------------------- Und hier Links, wenn Du mehr über den BusinessNight Talk und die heutigen Gäste wissen möchtest: www.business-night-talk.de https://www.medialine.com https://www.metacomp.de ----------------------- Und mehr von Olaf Kaiser: www.linkedin.com/in/olafkaiser/ www.olaf-kaiser.coach/ www.ubega.de Direkt einen kostenfreien Termin mit Olaf Kaiser buchen https://bit.ly/termin-mit-olaf-buchen

Vielen Dank an Astrid Dissmann, Prokuristin & Vertriebsleiterin bei der Concat AG und Frank Eismann, Vorstand der WinWin Office Network AG, die Ihre Erfahrungswerte und Meinungen zum Thema Marketing und Vertrieb im IT Channel mit uns geteilt haben. Dabei standen die folgenden Fragen im Fokus: Was sind die wichtigsten Eigenschaften eines erfolgreichen Key Account Managers? Welche Elemente sind beim Provisionsmodell zu beachten? Welchen Unterschied machen die XaaS Modelle im Vertrieb? Wieweit helfen Hersteller und Distributoren im Marketing und Vertrieb? ----------------------- Und hier ein Link, wenn Du mehr über den BusinessNight Talk wissen möchtet: www.business-night-talk.de ----------------------- Und mehr von Olaf: www.linkedin.com/in/olafkaiser/ www.olaf-kaiser.coach/ www.ubega.de Direkt einen kostenfreien Termin mit Olaf buchen https://bit.ly/allgemeinen-termin-buch

Der MRR oder ausgesprochen "monthly recurring revenue" ist der Mittelpunkt vieler Gespräche im IT Channel. Ob es um den Unternehmenswert geht, den aktuellen Stand der Managed Services oder Steuerungssysteme in der Technik und im Vertrieb. Und wenn Du jetzt genau herausfinden möchte, wie dieser viel besprochene MRR denn ermittelt wird, dann sind wir schnell bei vielen Fragen. Leider beantworten weder Google, Wikipedia noch unser Steuerberater diese Frage. Und auch bei einer Publikumsbefragung bei einem Vortrag von mir zu diesem Thema vor wenigen Tagen zeigte sich, dass die anwesenden Systemhaus-Vertreter durchaus unterschiedlicher Meinung waren. Daher möchte ich Dir heute als Auszug aus meinem Vortrag einen einfachen Ansatz zur Definition und fünf Impulse für Dein Wachstum der monatlich wiederkehrenden Erlöse liefern. ----------------------- Mehr von Olaf Kaiser: www.linkedin.com/in/olafkaiser/ www.olaf-kaiser.coach/ www.ubega.de Direkt einen kostenfreien Termin mit Olaf buchen https://bit.ly/allgemeinen-termin-buchen

Let's look at some predictions around the IT Channel, and what lessons we can learn from what is to come.   Do you want the show on your podcast app or the written versions of the stories? Subscribe to the Business of Tech: https://www.businessof.tech/subscribe/   Support the show on Patreon:  https://patreon.com/mspradio/   Want our stuff?  Cool Merch?  Wear “Why Do We Care?” - Visit https://mspradio.myspreadshop.com   Follow us on: Facebook: https://www.facebook.com/mspradionews/ Twitter: https://twitter.com/mspradionews/ Instagram: https://www.instagram.com/mspradio/ LinkedIn: https://www.linkedin.com/company/28908079/  

Episode 9 see's the boys catch up on a few things after spending a few weeks away due to personal commitments. But the few weeks away have sprung a few funny & interesting stories which you probably want to hear! So why not click the play button and enjoy? Wingin' It Channel: https://www.youtube.com/channel/UCHRbYufyn4xd0DkysgjeIkQ/videos Wingin' It Plays: https://www.youtube.com/channel/UCWruWpbKyH-GsMNgTqeUHnQ @thewinginitpod

If you'd like to join or find out more information about mySchneider IT Partner Program, please visit https://www.apc.com/uk/en/partners-alliances/partners/LinkedInTwitterFacebookAPC by Schneider Electric YouTubeSchneider Electric YouTube

Cisco go all in with the IT Channel supporting MSPs and the SMB market. Julian talks with Provider Elevate, Leader of Global MSP for Cisco, Michelle Ragusa-McBain and Business Development Manager, Fenil Kacharia on the current state of cybersecurity and the IT Channel. Michelle tells us that a recent survey showed, only 50% of IT Service Providers are properly insured against a cyber attack/event. This tells us that we have a long way to go getting the market up to speed and out in front of the bad guy. The journey from MSP to MSSP, post pandemic, every company is now a tech company – they require, networking, IoT, collaboration and security to keep their businesses running. Keep this conversation going with Cisco at our upcoming Cybersecurity Expo in Lancaster, PA October 26 & 27 – Reserve your spot today by visiting https://www.iotssa.com/cybersecurity-expo-pennsylvania/

15 years as a company owner... The wonderful Joe Aucott simply doesn't look old enough! Since 2007, Joe has been working with an incredible team at Haptic Networks A technology company helping businesses up and down the UK with all kinds of tech and IT, specialising in wi-fi and cloud services. From very humble beginnings, Joe started as a one man band on a mission, selling Dell hardware to schools. Just him, a desk and a phone for company, Joe made his first hire in the first 6 months... And they are still together now! A genuine lover of the 'Man Cave' and a big kid at heart, Joe is certainly not your typical tech lover and certainly shuts down any stereotypes attached to the 'IT guy'. Side note... If you are a Star Wars fan, you absolutely have to watch this episode purely for Joe's backdrop! Follow Joe: https://www.linkedin.com/in/joe-aucott/  More on Haptic Networks: https://www.haptic-networks.com/  Learn more about GLProUK: https://www.glpro.co.uk Connect with us on LinkedIn: https://www.linkedin.com/company/glprouk Find us on Vimeo: https://vimeo.com/glprouk Follow us on Facebook here: https://www.facebook.com/GLProUK/ Find our Instagram here: https://www.instagram.com/glprouk/ At GLProUK, we love creating, refining, and promoting digital content for ourselves and our clients. Our team is defined by huge amounts of experience in podcasting, video, photography, animation, and everything in between, and share a passion for innovation.

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On this episode of the Channel Chat podcast, we had none other than John Taylor, VP EMEA Of Channels from Tanium in the studio

Three things to know toda The IT Channel is optimistic… is that wise?    The FBI's specific warning about remote work in tech AND Remote and hybrid work is here... and Americans like it   Do you want to get the show on your podcast app or the written versions of the stories? Subscribe to the Business of Tech: https://www.businessof.tech/   Support the show on Patreon:  https://patreon.com/mspradio/   Want our stuff?  Cool Merch?  Wear “Why Do We Care?” - Visit https://mspradio.myspreadshop.com   Follow us on: Facebook: https://www.facebook.com/mspradionews/ Twitter: https://twitter.com/mspradionews/ Instagram: https://www.instagram.com/mspradio/ LinkedIn: https://www.linkedin.com/company/28908079/  

What if you knew the exact companies or individuals who are actively looking for the products or services you offer? Imagine how much more targeted your outbound marketing or prospecting could be.  That's the exact topic we dive into in this episode of the Modern Selling Podcast with my expert guest, who is leading the way in leveraging intent-based data to revolutionize the sales game. We welcome Mike Farrell, CEO of Green leads, to the show. Mike is a proven high-growth leader with over 30+ years in the IT Channel and BPO-service industries with both start-up and public companies. He has direct leadership experience with seven M&A events and has expertise in leading integration teams. With Green Leads, Mike leads business growth by focusing on strategic differentiation, customer acquisition, and providing a high-touch, high-quality client experience. Prior to Green Leads, Mike did sales consulting work, helping B2B companies optimize their digital marketing and build internal SDR teams. In addition, he served as the Chief Operating Officer of BAO and was the driving force behind their growth to become a category-leading, 200+ employee, $20M+ Outsourced SDR firm (BPO). Listen to this cutting-edge conversation as we explore intent-based data, how to leverage its predictive power and what SDRs can do today to use it to improve their prospecting results. Download the full episode now and jump in to hear what's really working to give sales organizations a competitive edge on the market. What really is intent data? Before we discussed specific intent-based data strategies, it was important to understand what intent data is. I wanted to hear Mike's perspective on the topic and what he sees is the growing trend in the area. He shares, “Intent-based data is a type of digital forensics. It helps you zone in on the companies and people who are actively looking for your offering on the web. We get all sorts of buyer intent signals that let us know who is searching our keywords, reading our content, etc. From there, we can study to help us perfect our prospecting and hone in on the best time to reach out to get buyers right when they're ready to buy.” At Vengreso, we use a host of intent-based data tools to help us pinpoint target accounts to focus on with our prospecting efforts. But, like I always say, “a fool with a tool is still a fool,” meaning if SDRs aren't equipped with the right training, they still may not maximize the full prospecting power of intent signals. Using intent-based data is still a relatively new strategy among B2B sellers, but when put to use in the right way, SDRs can get more prospects on the phone – faster. Mike explains the prospecting process they use at Green Leads that is getting their client's impressive results (it's not at all what I even thought was possible.) Join in the conversation and listen to the specific ways that Mike recommends sales leaders analyze and use intent data to determine how to reach out to increase prospecting response rates. How does that intent data impact conversion rates into meetings? In my experience, intent-based data can be helpful to help you identify target companies. However, most intent-based tools don't give you great insight into the individuals who are within those companies who control the buying decisions. So, the question ultimately becomes: How do you leverage intent-based data to actually increase your prospecting efforts? Mike had some important insights to share, “Finding companies who may be searching for what you offer is just one small part of the puzzle. Intent-based data gets us a powerful head start, so you're not prospecting from scratch. But, that's where you must have a robust sales process in place, once you've identified these target accounts. We teach our clients how to create specific content based on intent signals to draw those prospects in to book a call. In other words, we look for triggers or entry points and nurture the prospect from there.” It's also important for sales leaders and sales organizations to consider all of the data privacy regulations and how using intent-based data sources could play into this. Mike has a very unique perspective on this, so be sure to listen in right around the 24-minute mark. Although intent-based data is one part of the prospecting toolkit, at Vengreso, we teach the importance of taking an omnichannel approach to prospecting, using LinkedIn, email, text messages, and videos to get your prospect to lean in. So, once intent-based data is collected, the goal is to put your prospecting process into play – reaching your B2B buyer in as many channels as possible – always with highly personalized messages. Download this episode and get the inside scoop on the best intent-based tools to use and what important steps you should be taking to maximize various B2B buyer intent signals. What are the best intent-based data tools? There are a host of sales technologies that not only help SDRs improve their productivity, but also change how we can find and engage with B2B prospects. The key is to find tools that can easily be integrated into the prospecting process to increase prospect engagement (ideally across a host of channels). We created FlyMSG, a text expander to help sales teams type less, so they can prospect more. A tool like this could help SDRs take the intent-based data they receive from other platforms and start to reach out and engage with prospects. To get the full scope of how we should be getting the most out of intent-based signals, I wanted to get Mike's rundown of the must-try tools to win the intent signal game. I won't spill the beans here, so be sure to download and listen to the full episode to get his Top 3 Intent-Based Data Tools to use.

On this episode, we had Lee Driscoll, MD UK & VP Europe at Nuvias on the Channel Chat podcast. The Nuvias Group is the fast-growing, innovative European distributor with a broad range of innovative services and solutions designed to secure customer success and accelerate partner and vendor growth. In collaboration with leading technology suppliers, we specialise in providing security, agility, and manageability for clients, networks, and cloud technology solutions through an ecosystem of highly skilled channel partners. We had some brutally honest views around LinkedIn and why he came off it. With the challenges around acquisitions and how to establish yourself with the IT Channel and so much more, you won't want to miss this jam-packed episode!! You won't want to miss this! Streaming on all platforms, follow Channel Chat Media for the latest podcasts and news!  

Kevin Lancaster is an award-winning tech entrepreneur who scaled and exited the fastest growing cybersecurity company in the IT Channel. He recently launched ChannelProgram.com to centralize the $2 Trillion IT Channel. Top 3 Value Bombs: 1. Reinvention is key to success in your career. 2. Use opportunities to help eliminate chaos in rapidly evolving industries. 3. If you have an idea and passion for making a change, believe in it, and take action. Check out the website, register for a FREE profile, and start influencing, connecting, and growing - Channel Program Website Sponsors: HubSpot: Learn how to grow better by connecting your people, your customers, and your business at HubSpot.com! Ferret: Are you an investor or high-net-worth individual who is regularly involved in high-stake deals? Then you need Ferret! Visit Ferret.ai and use the code EOF to get access to Ferret's exclusive early beta app! ZipRecruiter: Find the right employees for your workplace with ZipRecruiter, the #1 rated hiring site in the US, based on G2 ratings! Try it for free at ZipRecruiter.com/fire!

Kevin Lancaster is an award-winning tech entrepreneur who scaled and exited the fastest growing cybersecurity company in the IT Channel. He recently launched ChannelProgram.com to centralize the $2 Trillion IT Channel. Top 3 Value Bombs: 1. Reinvention is key to success in your career. 2. Use opportunities to help eliminate chaos in rapidly evolving industries. 3. If you have an idea and passion for making a change, believe in it, and take action. Check out the website, register for a FREE profile, and start influencing, connecting, and growing - Channel Program Website Sponsors: HubSpot: Learn how to grow better by connecting your people, your customers, and your business at HubSpot.com! Ferret: Are you an investor or high-net-worth individual who is regularly involved in high-stake deals? Then you need Ferret! Visit Ferret.ai and use the code EOF to get access to Ferret's exclusive early beta app! ZipRecruiter: Find the right employees for your workplace with ZipRecruiter, the #1 rated hiring site in the US, based on G2 ratings! Try it for free at ZipRecruiter.com/fire!

The COVID-19 pandemic continues to create stress for many Canadians as citizens and healthcare workers prepare to adapt to a shift in “living with the virus.”In this week's episode of Clean Talk Podcast, Phil Jalbert, International Sales Manager at Seal Shield, will join to discuss what he has experienced living in Canada throughout the pandemic. Tune into to gain insight on topics including:• The Canadian Way / Attitude• Canada's Initial Covid response• Canada vs USA – in general & through Covid• Current Covid climate and Government actions in Canada• ExodusPhil Jalbert is a Sales and IT Channel expert with over 15 years of experience selling various products and services to customers Internationally. Phil is a born and raised Canadian spending most of his time living between Toronto & Vancouver, while also living in Europe during his formative years. His unique experience in sales over the last 15 years brought him to Seal Shield with a deep understanding of the market and its need for infection control focused products.Don't miss out! Join the discussion today!Be a Member of Our Community: https://cleantalk.onlineFind Out More Information: https://cleantalk.tvLinkedin: https://www.linkedin.com/company/sealshiledFacebook: https://www.facebook.com/SealShieldTwitter: https://twitter.com/SealShieldInstagram: https://www.instagram.com/sealshield/

On this episode, we had Jane Ashworth, Director, SMB & Channel at Lenovo on the Channel Chat podcast. Lenovo's story has always been about shaping computing intelligence to create a better world. With the world's widest portfolio of technology products, they deliver their vision of Smarter Technology for all through products, solutions, software, and services that individuals, communities, businesses, and entire populations need to fulfill their potential. We were eager to find out from Jane her journey into the IT Channel, from Jane wanting to get into teaching to becoming the Director at Lenovo!! The future predictions of the channel and what we can expect? Is the channel doing enough with creating a more diverse workforce? Janes view on job hoppers and so much more! You won't want to miss this! Streaming on all platforms, follow Channel Chat Media for the latest podcasts and news! Apple:https://podcasts.apple.com/gb/podcast... Spotify:https://open.spotify.com/show/6pTjEZS​​...

In this episode of The Ultimate Channel Sales Podcast, we bring on Matt Soloman. He has been in channel-related roles for nearly a decade. Currently, he is the Chief Business Development Officer & Co-Founder of a consultancy, The Channel Program. He is also the CEO of Channel Halo and he runs an insightful channel-related newsletter: Navigating the IT Channel. Topic summary: As we know, channel sales is an efficient way to cast a wider net and increase sales – But, did you realize that your channel partner program is also one of the greatest marketing tools you'll ever have? Acting as agents on your behalf, channel partners engage in a variety of activities to promote a vendor, and all this additional marketing for your brand can really help build its authority far beyond what you may be capable of independently. So, what can you do to get the most out of the marketing opportunities from your partnerships and strengthen your brand authority, as much as possible via partners? Matt discusses how channel partners help build a brand's authority including: What to define in the channel marketing strategy Through-partner marketing best practices Joint-marketing activities between partners and vendors that produce the highest ROI Best practices for enabling your channel partners to build your brand authority Listen to the episode to hear Matt cover these topics and more. Read the blog: https://www.magentrix.com/articles/blog/How-Channel-Partners-Help-Build-a-1-2-2022(0:00) Introduction (2:11) Matt Soloman's background in channel sales (4:36) The Channel Program (7:42) Channel partners building a brand's authority: what to define in the channel marketing strategy? (9:19) How to strengthen partner relationships and differentiate yourself from other vendors (13:26) Measuring the success of your efforts: can you use KPIs? (15:21) Through-partner marketing best practices (20:38) Partner-vendor joint-marketing activities for high ROI (24:06) Setting realistic expectations for through-partner marketing (25:25) How to reverse the damage of a partnership that is affecting the ecosystem (27:14) 3 best practices for enabling your channel partners to build your brand authority (31:05) Can the growth rate of a vendor's channel be too fast? (34:39) Conclusion 

On this episode, we had Tinesh Chhaya Founder of Decipher Cyber - Jenny on the Channel Chat podcast. Decipher Cyber - Jenny is the totally agnostic Cyber Business Intelligence Platform that helps you to make informed, validated, and trusted decisions on security vendors. On this episode hosted by Mark Reddy, all was discussed from his big move across the globe to Australia, moving from a corporate to a start-up, his predictions with Cyber Security, and growing talent with hiring graduates/students giving exposure to the IT Channel and so much more!! You won't want to miss this! Streaming on all platforms, follow Channel Chat Media for the latest podcasts and news! Apple: https://podcasts.apple.com/gb/podcast... Spotify: https://open.spotify.com/show/6pTjEZS​​...  

What if you could turn upside down how you think about adding new partners and clients? What if you decided to create a business to help others do that? And what if that wasn't how you originally thought of your company? Take a listen as I interview Dina Moskowitz, Founder and CEO of SaaSMAX ParterOptimizer as she shares her entrepreneurial journey and the pivots she learned to make along the way to success. Dina Moskowitz is recognized as one of the IT Channel's top influencers and innovators. She is Founder and CEO of PartnerOptimizer by SaaSMAX, an AI-powered partner marketing platform that analyzes millions of historical data points to help you create your ideal profile. Dina and was recently ranked #20 out of more than 2800 Channel Executives and in 2017 awarded the Cloud Girls Rising Trailblazer Award. She has been featured in the VAR Guy's Top 50 Channel Influencers and recognized by CRN as a Women of the Channel Power 50 Solution Provider, by UBM Tech Channel CRN as one of the Top Women in the Channel (2016, 2015, 2014). Dina served on the CompTIA Vendor Advisory Council and now serves on their Business Applications Council. Dina has led or provided consultation to cloud-based, SaaS and other technology companies throughout her career. Prior to PartnerOptimizer by SaaSMAX, she was CEO and founder of Critical Digital Data Solutions Inc., which developed cloud-based data storage solutions. Dina regular presents at Channel conferences. She is a member of Cloud Girls, Board Member of the Cloud Software Association, Judge and mentor for San Diego Women's Hackathon and other San Diego start-up organizations, and a strong advocate of women in SaaS and IT.

On this episode, we had Yvonne Matzk, Founder of The Channel Community & Coachere on the Channel Chat podcast. Coachere, is a coaching, consulting, and mentoring business with a focus on career development and confidence coaching for women in tech. Yvonne also founded The Channel Community, which was created to connect like-minded people across the Channel who want to help support individuals reach their full potential through Mentoring. The community has also been created to provide support and advice on Channel specific issues. Marc sat down with Yvonne and discussed it all, from her journey into the channel and how the channel community started, finding a suitable mentor, how grades aren't everything and you DONT need that degree to get a job in the IT Channel and even though it's discussed more frequently in the channel, we still have a long way to go with getting women into the channel and so much more!! Streaming on all platforms, follow Channel Chat Media for the latest podcasts and news! Apple: https://podcasts.apple.com/gb/podcast... Spotify: https://open.spotify.com/show/6pTjEZS​​...  

On this episode, we had Lance Williams, Chief product officer at Distology on the Channel Chat podcast. Distology combines value-added support from highly qualified technical specialists and well-informed channel managers with a wealth of marketing support and resources on their partner portal to help you support your customers and compete for new business. They pride themselves on the ease of access to their service, the flexibility with which they work with their partners, and the great relationships that exist within their network. Marc Sumner sat down with Lance all topics on the table from Lance's journey from Softcat plc to Distology, how are peoples mental health in the IT Channel after the pandemic, company cultures and the importance of knowing the culture and being part of it and a story about wardrobe mishaps that involve a stapler!? And much more! You won't want to miss it. Streaming on all platforms, follow Channel Chat Media for the latest podcasts and news! Apple: https://podcasts.apple.com/gb/podcast... Spotify: https://open.spotify.com/show/6pTjEZS​​...  

About Episode: Fred Voccola brings his expertise on MSPs, SaaS, and Cybersecurity to talk about the future of the MSP Space over the next decade. Learn how years of experience in the IT Channel gives Fred and Rick an interesting conversation.We Meet: Fred Voccola, CEO Of KaseyaEpisode References: EZ Pass - https://en.wikipedia.org/wiki/E-ZPassGarden State Parkway, NJ - https://en.wikipedia.org/wiki/Garden_State_ParkwaySaaS - https://en.wikipedia.org/wiki/Software_as_a_serviceOpen System Software - https://en.wikipedia.org/wiki/Open-source_softwareBMC - https://www.bmc.com/Kaseya - https://kaseya.comTony Robbins - https://www.tonyrobbins.com/CNN - https://en.wikipedia.org/wiki/CNNBloomberg - https://tinyurl.com/55du3tpfApple - https://www.apple.com/Homeland - https://www.dhs.gov/Sisa - https://www.sisainfosec.com/Microsoft - https://tinyurl.com/vjap6aj8Geek Squad/ Best Buy - https://tinyurl.com/4en8xkyxLotus - https://en.wikipedia.org/wiki/Lotus_SoftwareHarvard graphics - https://en.wikipedia.org/wiki/Harvard_GraphicsKelly Slater - https://en.wikipedia.org/wiki/Kelly_SlaterGary Pica - https://www.linkedin.com/in/garypica/Connect:Connect with Rick: https://linktr.ee/mrrickjordanConnect with Fred: https://kaseya.comUniversal Rate & Review: https://lovethepodcast.com/allinwithrickjordanSubscribe & Review to ALL IN with Rick Jordan on YouTube: https://www.youtube.com/c/RickJordanALLINAbout Fred Voccola: Fred Voccola is the CEO of Kaseya, a provider of IT Infrastructure management software for small and medium businesses around the world. As CEO, Mr. Voccola has led the transformation of Kaseya into the global leader in its sector with over 1300 employees worldwide, providing its industry leading solutions to over 25,000 organizations across the world. Prior to that Kaseya, Mr. Voccola has led multiple software and internet technology companies, including serving as President of Yodle for Brand Networks, which was sold to Web.com (NASDQ: WEB), Nolio, Inc., a devops SaaS company, where he drove 100% year-over-year growth and successfully sold the business to CA Technologies. Mr. Voccola also co-founded and served as president and CEO of Trust Technology Corp., the pioneer in working capital compliance SaaS solutions. Trust was successfully sold to FGI Global in 2010.Earlier in his career, Mr. Voccola co-founded and served as President of Identify Software, substantially growing the business during his five-year tenure, culminating in a sale to BMC Software. He then served as vice president of worldwide sales and services at BMC Software. In addition, Mr. Voccola has held various management and executive roles at Intira (acquired by Divine Systems) and Prism Solutions (acquired by Ardent Software/Informix/IBM).Mr. Voccola holds a Bachelor of Science in Finance from the Carroll School of Management at Boston College.

The SDC Channel Summit was a one-day summit including a series of 50-minute roundtable sessions educating MSPs on the key issues they face as they look to be a partner in their customers' digital transformation journey. I'm proud to have been part of this event and do the keynote speech on how to build high-performing teams that drives business growth. In my keynote speech, I talked a little bit about our very own, the IT Experts MSP Profit Builder System, the Shadow of a Leader which is about how to coach people and also the elements of a successful business. If you are involved in the IT Channel, then you are going to get massive value from listening to this episode.   You can access all the other IT Experts Podcasts here –  https://innovatetosuccess.com/podcast/ If you want to watch the full video version of my keynote with the slide decks, as well as other keynotes, presentations and roundtable discussions, you can still register. All you need to do is click this link – https://sdc-channel.com/ If you haven't seen it yet, come and join our community in our own IT Experts App – you can check it out here –  https://bit.ly/ITE-COMM If you're looking to scale your IT & MSP business and you don't know where to start, just navigate and explore here on our website www.innovatetosuccess.com where we've got a whole load of tips, tricks, strategies and community to help you grow and scale your it in your MSP business. I also invite you to come and take the IT experts test and we can help you to work out what to focus on right now to get you the quickest results in your business. You can take the test here – https://bit.ly/ITEtest If we're not connected already, let's connect on LinkedIn, YouTube and over here at our website, innovatetosuccess.com Alternatively, you can drop me an email at info@innovatetosuccess.com   Until next time, you look after yourself and I'll catch up with you soon!

If you'd like to join or find out more information about mySchneider IT Solutions Partner Program, please visit https://www.apc.com/uk/en/partners-alliances/partners/LinkedInTwitterFacebookAPC by Schneider Electric YouTubeSchneider Electric YouTube

Today on Evolved Radio I'm chatting with Jay McBain, Principal Analyst at Forrester Research. Jay is a well-recognized and trusted voice in the IT Channel. He lives and breathes this stuff. He's super passionate about the industry trends and our industry future. I get Jay's insights on the evolution of the distributors, the role of community in the channel, and his perspective on potential regulation of the IT industry.

Ikon Science, a 20-year global provider of geo-prediction, and knowledge management software and services, announces the launch of Curate, a scalable, cloud-enabled knowledge management solution, designed to provide cost efficiencies along with faster, and more accurate decision making. Curate, enables energy companies to collaborate within a single workspace to access all subsurface data with streamlined workflows, allowing for data democratization, and business learnings that drive action. Grid Dynamics Holdings, a leader in enterprise-level digital transformation, acquires Tacit Knowledge, a Pitney Bowes owned company, and leading provider of end-to-end digital commerce solutions for global brands. Founded in 2002, Tacit Knowledge, is a global provider of digital commerce solutions, serving customers across the UK, North America, Continental Europe, and Asia.360insights, the leading Channel Incentives Management provider, and creator of the Channel Success Platform, which includes the new industry-specific, incentive automation clouds, acquires channel-central dot net, a leading software provider for organizations in the IT Channel. The purchase broadens 360insights' Channel Success Platform's capabilities.

On this episode, we had Ben Fallon, Senior Director, Global Channels at Cisco Meraki on the Channel Chat podcast. Cisco Meraki is a cloud-managed IT company, headquartered in San Francisco California. Their products include wireless, switching, security, enterprise mobility management, and security cameras, all centrally managed from the web. Marc Sumner sat down with Ben to discuss his journey into Cisco Meraki, sharing his advice for candidates who are looking to get into the IT Channel, and what sets Cisco Meraki apart from other Vendors! You won't want to miss it.

On this episode, we had Dominic List, CEO at Comtact on the Channel Chat podcast. Comtact is cloud-first, security-focused, and has a proven track record built up over 15 years supporting leading organisations. Their service is there to support you, provide you with extra resources to deliver results, and help navigate the fast-changing. Marc Sumner sat down with Dominic to discuss Comtacts journey in the IT Channel, the objectives they have in plans over the next 12 months, and is flexible working here to stay at Comtact? You won't want to miss it. Streaming on all platforms, follow Channel Chat Media for the latest podcasts and news! Apple: https://podcasts.apple.com/gb/podcast...​ Spotify: https://open.spotify.com/show/6pTjEZS​...  

If you have ever worked in B2B software for any amount of time, you have probably stumbled across the IT Channel and didn't even know it. Andrew Down ( https://www.linkedin.com/in/andrewdown/ ) , Director of Sales for the IT Channel at Vendasta ( https://www.vendasta.com/ ) , never thought of himself as a technical person, but 13 years in the IT industry says otherwise. In this episode, we discuss the MSPs (Managed Service Providers), the VARs (Value Added Resellers), and what the difference is between them. The reseller channel is essential in B2B tech, both for end-users, many who buy 100% of their technology through a reseller, and for software companies, some who sell exclusively through the channel. Like almost everything else in technology, the IT Channel is changing. Fast. Andrew Down is a Saskatchewan-based business professional and entrepreneur with strong corporate, non-profit, and public sector sales experience. Other experience includes senior leadership, strategic planning, business development, VAR/MSP/IT Channel, marketing, event management, consulting services, and training. Andrew has a Bachelor of Commerce in Marketing from the University of Saskatchewan and has been in the IT industry for over 12 years. He has a passion for empowering businesses to embrace leading-edge technology solutions to improve business operations. Andrew possesses a keen interest in personal and professional development, including networking, non-profit/community engagement, connecting, and continuous learning. Join the conversation in the Conquer Local Community ( https://www.conquerlocal.com/community/ ) and keep the learning going in the Conquer Local Academy. ( https://www.conquerlocal.com/academy/ )

This is the third quarter reporting around the diversity of leadership teams in the IT industry, with a specific bent of those serving the IT Channel and SMB customers. The first report was in September of 2020, focused on 100 initial companies and 876 humans. This updates with the data for Q1 2021. Get the data or submit your own: https://www.businessof.tech/diversity-report-2020/ Want to get the show on your podcast app, or get the written versions of the stories? Subscribe to the Business of Tech: https://www.businessof.tech/ Support the show on Patreon: https://patreon.com/mspradio/ Want our stuff? Cool Merch? Wear “Why Do We Care?” - Visit https://shop.spreadshirt.com/mspradio Follow us on: Facebook: https://www.facebook.com/mspradionews/ Twitter: https://twitter.com/mspradionews/ Instagram: https://www.instagram.com/mspradio/ LinkedIn: https://www.linkedin.com/company/28908079/  

Covid is certainly driving both change and growth for IT Service Providers. While scaling your business is always exciting, managing that scale is critical to your long-term success. IT Channel veteran and Vice President of the Cloud Business Unit at D&H Distributing, Jason Bystrak, chats with Brian about the role distribution plays in cybersecurity and how this can help MSPs grow and effectively manage their offerings. Jason talks about their new XaaS (Everything as a Service) business model and how IT Service Providers can leverage this to not only grow their business but immediately increase their cash flow.

Covid is certainly driving both change and growth for IT Service Providers. While scaling your business is always exciting, managing that scale is critical to your long-term success. IT Channel veteran and Vice President of the Cloud Business Unit at D&H Distributing, Jason Bystrak, chats with Brian about the role distribution plays in cybersecurity and […] The post Distribution & Cybersecurity appeared first on IOT Security Services Association.

Our very own Robin Miller sits down with Allison Cohen, Director, Live & Virtual Events with The Channel Company, Michelle Ragusa-McBain, VP, Global Channel Strategy with JS Group and Kathleen Martin, Senior Manager Member Communities with CompTIA. With decades of experience and insights in the Tech Industry, they open up about how they got their […] The post Women in the IT Channel appeared first on IOT Security Services Association.

CyberFish is a relatively new vendor in the IT Channel, and they're doing some very creative things in the cloud-based email security space. Phishing is a growing threat, but many of the solutions on the market don't offer protection for email in the cloud. If you have hosted email for your clients, you'll definitely want to take a look at this anti-phishing solution. (Plus, get a sneak peek on what they have planned for early 2021. It's brilliant!)

Jay McBain goes back in time to tell us about his career in channel and also reveals the one thing he wish he knew before starting in channel 26 years ago.The IT Channel is an ever evolving and complex ecosystem. Keeping rules of engagement simple is one of the most important aspects of a channel leader's job. Jay gives an example from the past, where partner organisations had to employ full-time staff to go through vendor's legal small print in order to understand how to earn or generate revenue.It's not all about the past, definitely listen till the end as Jay explains why it's so exciting to be starting a career in channel today and also gives advice on what you need to know to do so.External links and sources:On the Record with Jay McBain (Lenovo) @ CompTIA's Breakaway 2010 Jay McBain's Forrester BlogSupport the showThank you for tuning in to Channel Voices! If you appreciate this resource please consider supporting us. Thank you!To stay up to date follow us on LinkedIn and Twitter.You can of course contact us on our social channels or by visiting our website: www.ChannelVoices.comSubscribe to Channel Voices Scope, a monthly LinkedIn newsletter where we provide you with additional information accompanying the podcast. We hope you find this newsletter informative and useful for your career and organisation.We would also like to invite you to join our growing Channel Ecosystems Community on Twitter, a community of channel professionals exchanging ideas, sharing insights and learning from each other. Let's grow together!Until next time

Back in September, I released data around the diversity of leadership teams in the IT industry, with a specific bent of those serving the IT Channel and SMB customers. I identified 100 companies that are known channel companies and looked at who they present to the world as their leaders on their webpages, and I began counting. Since then, I’ve expanded the database to 300 companies. Let's discuss the results.

Join Tigerpaw Radio in a deep-dive series as we talk with progressive vendors and dealers about how they are not just surviving during the pandemic but growing as their competitors continue to lose ground. Guests o Peter Busam, Chief Balancer, Equilibrium Consulting o Greg Van De Walker, Senior Vice President, IT Channel & Services, Collabrance o Juan Fernandez, BMI ImageNet o Carrie Simpson, Managed Sales Pros

[Podcast] Sascha Giese (SolarWinds) über den IT-Channel und dessen aktuelle Chancen

Brian catches up with Nancy Hammervik, Executive VP of Industry Relations at CompTIA to discuss the state of the IT Channel and the accelerated change that Covid has forced. Nancy states ‘This is technology and providers time to shine'. We have seen IT Service Providers rapid migration from supplier to trusted business advisor. They cover a lot in this session from the CompTIA ISAO (Information Sharing Analysis Organization) to our joint 2020 Cyber Scholarship. As we see rapid scale happening in the channel, staff support is becoming an even larger pain point for IT Providers. Look to within and develop your champions when building your teams. This can be done through certifications and step 1 is the CompTIA A+ cert. We will be awarding to 3 deserving individuals on October 6 as our 2020 Cyber Scholarships. Nominations close on September 28, so don't wait…nominate your future champion today to get them started on a career in technology.   

Brian catches up with Nancy Hammervik, Executive VP of Industry Relations at CompTIA to discuss the state of the IT Channel and the accelerated change that Covid has forced. Nancy states ‘This is technology and providers time to shine’. We have seen IT Service Providers rapid migration from supplier to trusted business advisor. They cover […] The post Accelerated Change appeared first on IOT Security Services Association.

Jennifer Anaya, Vice President of Marketing for North America at Ingram Micro, shares how she is changing the way the IT Channel uses marketing. Ingram Micro is the largest global technology distributor. In this role Jennifer is changing the dialog about marketing in the IT channel in inspiring new and unconventional ways for Ingram Micro and their business partners to go to market. Her responsibilities include developing the branding market strategies and services that generate measurable business results. Additionally, Jennifer is responsible for leading and managing the daily operation of agency Ingram Micro, an $80 million marketing services and event agency. Oversight of Ingram Micro’s global partner community called Trust X Alliance and also the companies regional SMB Alliance community. Learn more about your ad choices. Visit megaphone.fm/adchoices

Imagine that you plan to stay a couple of weeks on vacation in a foreign country only to find yourself in lockdown there for over 3 months. This may sound like the plot to a film, but it actually happened to guest Greg Vandewalker, Senior Vice President, IT Channel & Services at Collabrance, LLC.

Brian talks with IT Channel veteran and consultant Mike Semel, President of Semel Consulting about compliance during Covid and the requirement to be managing data sprawl more than ever. There has been no change in the rules and compliance requirements are the same now as they were pre-Covid. Mike provides some really good insights and things you need to be looking at to protect yourself and your business as they breakdown a recent lawsuit launched in Ohio against an MSP as a result of a Business Email Compromise attack.

Brian talks with IT Channel veteran and consultant Mike Semel, President of Semel Consulting about compliance during Covid and the requirement to be managing data sprawl more than ever. There has been no change in the rules and compliance requirements are the same now as they were pre-Covid. Mike provides some really good insights and […] The post Compliance ‘n Covid appeared first on IOT Security Services Association.

Karl caught up with his good friend Rayanne this week to talk about your IT Business' Finances, updates to the PPP Loans, and your chart of accounts. Rayanne is the owner of ABC Solutions, LLC in Clearwater, Florida providing complete accounting, business, and tax consulting services to IT Professionals in the United States and abroad. Pick up some tips about tracking sales tax vs use tax and more, plus where you can get Rayanne's processes for these and more. Rayanne's 5-Week class started on July 7 - you've only missed one week and it's recorded! Her classes are always updated with the latest information and packed full of handouts and excellent information. Sign up here: https://www.greatlittleseminar.com/course/financial-processes-for-the-i-t-services-firm/ More About Rayanne:  Rayanne is the owner of ABC Solutions, LLC in Clearwater, Florida providing complete accounting, business, and tax consulting services to IT Professionals in the United States and abroad. She is a Certified QuickBooks Professional Advisor in QuickBooks Desktop and Online versions and offers courses and blogs tips on QuickBooks regularly. She holds a degree in Accounting and is enrolled to practice before the Internal Revenue Service. Rayanne is also a partner with Sell My MSP. A listing service helping buyers and sellers of IT firms find each other. With expertise in managed service providers, Sell My MSP provides unique guidance through the merger/acquisition process including business valuation services. Her commitment to her profession takes her out of the office, too. Rayanne is a former member of the Executive Council for Advancing Women in IT at CompTIA as well as the Member Advisory Board for The ASCII Group. She teaches finance courses through Bigger Brains and Great Little Seminar to help IT Professionals understand their business finances and make appropriate management decisions. Rayanne also provides information through social media such as the PSA Impact Podcast series, YouTube Channel, and publishing articles through various IT Channel periodicals.   Links: https://www.psaimpact.net/ https://www.abcsolutionsfl.com/ https://www.sellmymsp.com/ 

Brian sits down with IoTSSA's newest partner ADT Cybersecurity. Heather Myers, Partner Channel Manager and Ron Culler, Senior Director Technology & Solutions are making enterprise level cybersecurity available to the SMB through the IT Channel and MSP partners. What impact will there be to businesses who deployed mass work forces almost overnight back in March? They discuss dwell times and the potential damage that will result in unprotected home devices connecting to business networks once this pandemic is over. Many IT Service Providers are feeling overwhelmed with the potential risk exposure and aren't sure where to begin. ADT Cybersecurity are positioned to be your security arm so that you can focus on growing your core IT business. A very warm welcome to ADT Cybersecurity coming on board with IoTSSA and our members.

Brian sits down with IoTSSA’s newest partner ADT Cybersecurity. Heather Myers, Partner Channel Manager and Ron Culler, Senior Director Technology & Solutions are making enterprise level cybersecurity available to the SMB through the IT Channel and MSP partners. What impact will there be to businesses who deployed mass work forces almost overnight back in March? […] The post Impact of a Remote Workforce appeared first on IOT Security Services Association.

In the face of today’s challenges it’s clear that we truly are better together. As the saying goes ‘It takes a village’, can truly be applied to not just the IT Channel rather any and all social and business dynamics across the globe. How is our mental health holding up through this fight with a […] The post Gut Check Time appeared first on IOT Security Services Association.

In Folge 47 des Cloud Computing Report-Podcasts unterhalte ich mich mit Olaf Kaiser, UBEGA Consulting, über das Thema Cloud Computing und klassischer IT-Channel.

In today's episode, we are joined by the highly inspirational leader - Kelly Nagel, President and GM of North America, Jabra. Kelly is an industry veteran with more than 20+ years of IT Channel market experience and joined Jabra in 2016 from OKI Data and Ingram Micro where she held several senior leadership positions, developed strong insights to channel structures and strategies in the U.S. and generated hundreds of millions of dollars in annual revenue. Throughout her career she has maintained a successful track record of tackling new challenges, and co-launched the Jabra Women's Network in 2018. As President and GM for Jabra in North America, Kelly continues to drive the company's proven growth strategies. Be sure to listen carefully on how she navigated her career moving from the hotel business into tech. Voice your opinions in our forums at www.ladyshipinc.org. 

Why should IT solution providers and manufacturers invest in content specific for buyers or verticals, even if it's a core piece of content once a quarter? In the world of IT, solution providers have access to partner portals with great content. However, when the content is blanket and generic, is the content actually valuable to the customer? Do buyers "glaze over" it? In this episode, Greg Hammer, Director of Agency Services at IMS360 walks us through why a Field Marketer or a Solution provider would want to customize content. We also discuss positioning solutions and integrations with other tech (versus selling single technologies) and how to get sales team adoption. Show highlights: 02:30 - Greg Hammer, Director of Agency Services at IMS360. He has a background in coding/ marketing undergrad/ MBA, and now gets to be both technical and do content for the IT Channel. Greg even worked a job in Yellowpages sales early in his career and has seen the marketing industry transform. 06:00 - Definitions for the IT Channel. OEM (Original Equipment Manufacturer), Resellers, and Distributors. 08:00 - Resellers do solution selling and sometimes partner portal content is too blanket. Manufacturers therefore are starting to enable resellers to start "customizing" content. 15:00 - How are we defining content? (e.g. a PowerPoint, versus video, versus email) Content for loyalty/ existing customers, versus new customers. 19:00 - Content formats vary, but it always needs to support sales cycle and buyers journey. Best practices working with an agency. 22:00 - Content can be a bad investment if it's not distributed. Marketing is both art and science. 25:00 - Ways to think about distribution. 29:00 - Account-Based Marketing and Persona Development for content. 33:00 - Example of how video content helped a reseller tell an in-depth story of a complex solution with one effective piece of content. They built awareness and used it for follow-up with the buyers after sales meetings. 37:00 - Parting words.

There are 4 main parts to a successful outbound campaign: List Optimization, Email, Phone, and Social Media. Sure, you could argue paid media might also fall into this as a channel, but let's stick to the basics. This episode 022 with Blake Johnston, CEO at OutboundView, is less focused on messaging and more focused on reducing friction within the tools and channels that help us have conversations. There is a category of technology called "Sales Acceleration" tools that the IT Channel needs to understand, because they can drastically transform your ability to connect with buyers to drive attendance to events, webinars, and other key marketing content for the purposes of educating buyers on complex IT solutions.   01:30 - Recap episode 017 with Blake Johnston on "Personalized Content Promotion", which is using Inside Sales resources to drive attendance to events, webinars, and to get engagement on content like white papers, recorded video, or demos. 02:00 - This episode is a partial case study, since Aaron and Blake did pilot for an IT manufacturer/ reseller in May 2019. What did we learn? In this episode we will put it into 4 parts: list building, email, phone, and social media. 04:00 - List building/ data cleaning fundamentals. Inside Sales team get ZoomInfo or DiscoverOrg lists. Even if the data is good, still need to do levels of validation. First, who are the specific contacts and job titles? Are some contacts a higher priority than others? Second, for events in a few weeks, how many people can you really engage? So second level validation, have people call all the way through the list to figure out direct line/ extension. THEN, third, put the sales team after everyone has been called through. 06:30 - Phone: Auto Dialing and tools that help have more conversations about your events and marketing. Let's say you only have one Sales person. First, that person could just manually dial, which takes forever and is fatiguing. Second, take a a little more automated approach by uploading leads to a tool that sits on top of a Salesforce leads or contacts report. As soon as it dials, it hangs up and moves to the next until you get a connect. Three, next level of dialers, people are calling down the list (sometimes 4-6 contacts simultaneously) and the second a contact picks up, you get the conversation in your ear. Some of these AI tools (like "ConnectandSell") take the stance, "...if you're going to be dialing, focus on conversations, not dialing itself". If event is good enough, the messaging resonates with buyers, then the more conversations you have the more you'll drive marketing engagement. 09:30 - Have Execs sit on ConnectandSell and have conversations (because they're not thrashing on the mechanics of dialing itself). How much would you pay for your VP to talk to X-job title in exact target market? 12:30 - Email: Outreach.io, a Sales Engagement technology for emailing 1:1. How is this different than Marketing Automation technologies? Making emails that look like they come from an actual person in a multi-touch sequence. When you look in your "sent" folder, you see them going out AND it's a consistent message so you can pull data off the efforts. 17:00 - How using videos paired with LinkedIn+Phone+Email can work together for Marketing to Drive attendance. Tools like Vidyard will integrate with these efforts. 21:00 - Don't over-architect process and workflows, but rather know your lists and audience and just start the outbound (making the calls, emails, and social touches). Learn, and then iterate on the first initiative. Closing remarks.

A live recording of our educational podcast The Grammar of Science and Technology with Jennifer Anaya and Mark Essayian. Jennifer Anaya serves as vice president of marketing for Ingram Micro, where she is responsible for the strategic direction of marketing for the Americas, as well as leadership of Agency Ingram Micro. This year she was also appointed to serve as the global Executive Champion for Ingram Micro’s Trust X Alliance partner community. With nearly two decades of marketing experience, Jennifer has been recognized as one of the “Most Powerful Women in the IT Channel” by CRN Magazine, and regularly shares marketing and business best practices as a presenter at top industry events. Her career accomplishments include leading the successful development of Ingram Micro’s award-winning agency business. She has been instrumental in developing and evangelizing the Ingram Micro Americas’ ONE Ingram Micro value proposition, including creating strategies to showcase the business’ broad portfolio of products and services throughout the channel and through Ingram Micro’s signature ONE partner event now hosted in Asia Pacific, Latin America and North America. Mark Essayian is President of KME Systems Inc., a technology adoption company he founded in 1993 that provides IT services to a wide range of clients. Mr. Essayian’ s background has involved technology for over 30 years , he attended the University of California Irvine where he earned a degree in Physics with an emphasis in Computer Science and Engineering. He continually adds to his education and provides strong IT and business experience to KME’s clients. He currently serves on the advisory board for several manufacturers and over the past 20 years has worked with Intel, Cisco and HP on dealer advisory councils. Presently he serves as the virtual CIO to several of KME’s clients in the healthcare field. Mark is also a source of information to many trade magazines as a thought leader in the IT industry. The Grammar of Science and TechnologyIn 1902, Albert Einstein gifted a book, Karl Pearson’s The Grammar of Science, to his colleagues to start a conversation about the universe. Expanding on that conversation, we invite a variety of experts to share the stories behind landmark advancements and discoveries in the fields of science and technology. Recorded in front of a live audience at the 1888 Center, this educational program is designed as a series of brief explorations into our natural world and the human ability to manipulate it. In partnership with Chapman University and Ingram Micro. Producers: Trevor Allred and Kevin Staniec Manager: Sarah Becker Host: Rochelle Breedon Guest: Jennifer Anaya And Mark Essayian Audio: Brew Sessions Live 1888 Center Podcast music composed and performed by Dan Reckard

Die Anbieter malen das smarte Zuhause in den schönsten Farben. Doch im IT-Channel ist der Smart Home-Boom (noch) nicht angekommen. Schwamm drüber? Kommt da noch was? Und woran hängt die verhaltene Nachfrage?

As members of the IT Channel, it’s up to all of us to ensure its success in the future. Some people may predict the demise of the Channel, however, there are more opportunities now than ever before. In order to keep the Channel strong, it’s important to think about how we can start attracting the next generation of future leaders. In this episode of MSPradio, we’re joined by Brittani Von Roden, VP of Sales & Marketing at Erb’s Technology Solutions to discuss the importance of Millennials to the Channel’s success and how companies can start attracting the next generation of thought leaders.

SaaS Marketplace Allows MSPs to Find Business Cloud Services to Resell    Today SaaSMAX Corp. announced the official commercial release of their new SaaSMAX marketplace platform. A few days ago I recorded a short podcast with SaaSMAX Founder and CEO Dina Moskowitz about this announcement and the Saas Marketplace in general.   Basically,  SaaSMAX  brings together channel resellers and app vendors, increasing revenues for both. It’s like a one-stop shop for partners who are looking for services they can sell (resell) to create recurring monthly revenue sources. The commercial launch kicked off with the unveiling of the new SaaS marketplace at CompTIA’s ChannelCon, with WiseSaaS search functionality that now permits site visitors to immediately start searching and discovering trusted business cloud software solutions that match their needs. Moreover, SaaSMAX provides Resellers with permission-only on-demand access to many SaaS Vendors’ reseller and affiliate programs and their related incentives. As you’ll hear in this audio, the SaaSMAX marketplace can be both a clearinghouse for finding vendors and a place for those vendors to communicate with you if  they don’t already have a partner portal. Joining SaaSMAX is free to Resellers. Resellers in SaaSMAX typically include Managed Service Providers, Value-Added Resellers, IT Solution Providers and IT consultants, but also extend beyond IT to include Marketing & Digital Media consultants, HR consultants, tax & financial advisers and other trusted advisers within various business domains. SaaS Vendors pay a flat monthly or annual licensing fee.   About SaaSMAX Corp. SaaSMAX Corp. is the ultimate Value-Add SaaS Marketplace for business cloud software vendors (“SaaS Vendors”) and resellers to create new revenues and partner opportunities. Resellers can now find and compare SaaS Apps AND manage deal registrations, affiliate tools and commissions, all in one place. SaaS Vendors now have the ultimate neutral venue to showcase their solutions to relevant B2B Resellers and Buyers, plus marketing support and tools to track sales conversions and commissions.   About Dina Moskowitz Dina Moskowitz is recognized by UBM Tech Channel CRN as one of the ‘Top Women in the Channel’, the recipient of the SMB 150 Award, the CRN Top 500 Solution Providers Award and San Diego IT Leadership Award, Dina Moskowitz has been leading and/or consulting to cloud-based, SaaS and other technology companies throughout her career. As founder and CEO of SaaSMAX Corp., the ultimate SaaS Marketplace for business cloud software vendors (“SaaS Vendors”), Dina conceived and built a market place allowing resellers to create new revenues and partner opportunities. Prior to SaaSMAX, Moskowitz was CEO and founder of Critical Digital Data Solutions Inc., which developed cloud-based data storage solutions. Dina has presented at various IT Channel events, including Channel Partners, SaaS University, CompTIA Breakaway, RetailNOW (RSPA), ChannelPartners and gSocial 2.0.   More info on SaasMax: Web Site: www.SaaSMAX.com Twitter: twitter.com/WiseSaaS    – Download the Interview with Dina Moskowitz here.

Nachteule Andreas war der limitierende Faktor: Wenn der Kerl an dem Abend nicht noch was vorgehabt hätte – wir hätten uns glatt verplaudert. Gut, Lerche Damian wäre um halb zehn dann eingeschlafen und dann hätten wir spätestens eh abbrechen müssen. Aber so: In unserer ersten Folge des Podcast bieten wir zwei muntere Stunden* Gespräche rund um den IT-Channel** an. Viel Spaß beim anhören auf einem Audiogerät der Wahl (macht Laune via iPhone/iPod/MP3-Player, via Autoradio oder am Rechner mit gutem Sound – Kopfhörer empfohlen) *inklusive inoffizieller Pinkelpausen! **inklusive üppigen Abschweifungen Die Premiere hat uns echt Spaß gemacht – wir freuen uns über jegliches Feedback!