Podcasts about software sales

Download Discovery Framing Skript: https://2ly.link/28wKi  Die meisten SaaS Deals scheitern nicht am Pitch – sondern daran, dass der echte Entscheider fehlt. In dieser Episode zeigt dir Jiri Siklar Schritt für Schritt, wie du den Economic Buyer (EB) identifizierst, ihn frühzeitig in deine Meetings bringst und dadurch deine Win Rate verdoppelst. Ideal für alle im IT- und Software-Sales, die mit komplexen Buying Centers arbeiten. Ressourcen: zur Software Sales Formula: https://www.softwaresalesformula.com kostenlosen Termin buchen: https://2ly.link/24kPi Kickscale: Kickscale Extended Free Version: https://2ly.link/1zdl4  Timestamps: (00:00) Das #1 Problem im Sales (00:58) Dem Entscheider verstehen (02:31) Das Komfortzonen-Dilemma (04:42) Ein verlorener Deal (07:55) So redest du mit dem Entscheider (EB) (18:59) Value Pyramide: dein Schlüssel zum Entscheider (29:52) Fazit und abschließende Tipps Infos: jiri@softwaresalesformula.com https://www.softwaresalesformula.com 

Im Software Sales Formula Podcast erfährst du als Vertriebler und Verkäufer alles was du brauchst, um erfolgreich im IT und Software Sales zu sein. In Interviews verraten dir Top Verkäufer und Experten aus dem SaaS Vertrieb ihre Best Practices, mit denen du noch mehr Kunden gewinnen wirst. Das Ziel ist einfach mehr zu verkaufen. Du bekommst praktische Sales Tipps entlang des gesamten SaaS, Software und IT Sales Prozesses, um einfach mehr zu verkaufen: Lerne wie du mehr Termine mit Neukunden bekommst, mehr qualifizierte Sales Opportunities aufbaust, mit Einwänden umgehst und deine Conversion Rate erhöhst, um alle deine Ziele im Vertrieb zu erreichen. Erfahre welches Mindset und Skillset notwendig ist, um im Vertrieb nicht nur zu bestehen, sondern ihn zu meistern. Jiri Siklar ist selber seit ca. 2010 im IT und Software Vertrieb tätig und verrät dir, was funktioniert und was nicht. Website: https://www.softwaresalesformula.com/podcast Kontakt: jiri@softwaresalesformula.com

Download Discovery Framing Skript: https://2ly.link/28EXM  Viele Deals im IT und SaaS Vertrieb scheitern nicht am Produkt – sondern am fehlenden Sales Prozess. In dieser Episode bekommst du von Jiri Siklar den perfekt Software Sales Prozess mit dem du deine Win Rates steigerst, bessere Deals qualifizierst und Entscheider überzeugst. In seinem Schritt-für-Schritt-Plan zeigt er, wie man aus einem Discovery-Call einen Deal-Flow entwickelt und das C-Level sowie die Entscheider einbindet. Er erläutert die drei Phasen des Sales-Prozesses: Problem Agreement, Solution Agreement und Value Agreement. Ressourcen: zur Software Sales Formula: https://www.softwaresalesformula.com kostenlosen Termin buchen: https://2ly.link/24kPi Kickscale: Kickscale Extended Free Version: https://2ly.link/1zdl4  Timestamps: (00:00) – Intro: Der größte Fehler in Discovery Meetings (01:45) – Warum Framing dein größter Hebel ist (04:30) – Die perfekte Discovery-Intro-Struktur (09:10) – Wie du Vertrauen und Führung aufbaust (13:50) – Typische Fehler im Outro und wie du sie vermeidest (17:00) – Outro-Strategie: Wie du “Next Steps” richtig verkaufst (23:13) – Typische Einwände in der Discovery (28:14) – Zusammenfassung Infos: jiri@softwaresalesformula.com https://www.softwaresalesformula.com 

Jan Benedikt Mundorf ist Presidents Club Winner und einer der Top Seller bei Pleo und spricht über die Wahrheit im SaaS Vertrieb. Wir sprechen darüber warum du Sales als Sport sehen musst und was Top Verkäufer anders machen. Wir sprechen über seine täglichen Routinen und wie er es schafft Entscheider in eine Sales Engagement einzubinden. Das Gespräch ist ein Crashkurs für alle die nicht nur closen sondern wahre Sales Exzellenz erreichen wollen. Ressourcen: zur Software Sales Formula: https://www.softwaresalesformula.com kostenlosen Termin buchen: https://2ly.link/24kPi Kickscale: Kickscale Extended Free Version: https://2ly.link/1zdl4  Timestamps: (0:00) Jans Weg zum Top Seller (2:00) Die größten Opfer für Sales Erfolg (7:00) Leistungssport & Vertrieb – Parallelen (13:00) MEDDICC richtig nutzen (18:00) Das 1:1 Gespräch, das alles veränderte (24:00) Routinen & Mindset im Alltag  (30:00) Prisoner vs. Player Mindset (35:00) KI & Deal-Management für Sales Erfolg (40:00) Multi-Threading & Champion-Tests (48:00) LinkedIn als Vertriebs Booster (53:00) Fazit & Mission: Klischees im Vertrieb brechen Infos: jiri@softwaresalesformula.com https://www.softwaresalesformula.com 

In dieser Episode erfährst du 3 psychologische Techniken, mit denen du als SDR, Account Executive oder Sales Leader im Software Sales, SaaS Vertrieb oder Tech Sales mehr Deals closen wirst – systematisch und ohne Druck. Du lernst, warum aktives Zuhören deine Abschlussquote sofort steigert, wie du deine Lösung zur Idee des Kunden machst und wie du vom oberflächlichen Symptom zum echten Business-Schmerz vordringst. Ressourcen: zur Software Sales Formula: https://www.softwaresalesformula.com kostenlosen Termin buchen: https://2ly.link/24kPi Kickscale: Kickscale Extended Free Version: https://2ly.link/1zdl4  Timestamps: (00:00) – Warum gute Produkte nicht reichen (01:30) – Die größte Illusion im Sales (03:00) – Psycho-Hack #1: Active Listening & Rapportl (10:00) – Psycho-Hack #2: Mach es zur Idee des Kunden (16:00) – Psycho-Hack #3: Vom Symptom zum Schmerz (21:30) – Die PIR-Matrix (Problem, Impact, Root Cause) (23:00) – Zusammenfassung Infos: jiri@softwaresalesformula.com https://www.softwaresalesformula.com 

If you work in software sales, IT sales, SaaS sales, or lead a sales team, this episode will hit home. I sat down with Mike Weinberg to talk about what's really broken in sales today. We discussed why so many sellers are failing despite having tools, automation, and SDR support—and why the basics still matter more than ever. Ressourcen: Software Sales Formula: https://www.softwaresalesformula.com Book a call: https://2ly.link/24kPi Kickscale: Kickscale Extended Free Version: https://2ly.link/269dj  Timestamps: (02:00) – The Real Reason Sales Reps Fail (04:30) – Discovery Is Dead: Mike's Take (06:30) – Why Sellers Avoid Selling (09:00) – Fake Gurus and the Sales Echo Chamber (12:30) – How to Spot Real Sales Expertise (16:00) – The Dangerous SDR Model (18:30) – Sales Managers Waste 80% of Time (21:00) – The Top Funnel is Your Job (25:00) – Why More Volume Kills Sales (28:00) – Sales Skills That Kill Sales (30:00) – Are Salespeople Born or Made? (33:00) – How to Sell Without Being Manipulative (37:00) – Conflict Aversion Is Killing Deals (42:00) – Why “Being Liked” Doesn't Win Deals (46:00) – Sales Management's Hidden Crisis (50:00) – Sales Truth vs. Sales Simplified (54:00) – Mike's Real Mission in Sales Infos: jiri@softwaresalesformula.com https://www.softwaresalesformula.com 

Du verkaufst IT- oder Softwarelösungen und willst wirklich besser werden? Dann reicht es nicht, 50 Sales-Bücher zu lesen. In dieser Folge erfährst du die 6 einzigen Lektionen aus 50 Sales-Büchern, die deinen Software Sales wirklich verbessern. Ressourcen: zur Software Sales Formula: https://www.softwaresalesformula.com kostenlosen Termin buchen: https://2ly.link/24kPi Kickscale: Kickscale Extended Free Version: https://2ly.link/1zdl4  Timestamps: (00:00) – Intro: Warum 50 Bücher nicht reichen (02:00) – Lektion 1: Menschen kaufen emotional, nicht rational (06:00) – Lektion 2: Fragen schlagen Pitches(09:30) – Lektion 3: Tempo schlägt Perfektion(12:30) – Lektion 4: Dein größter Deal scheitert am kleinsten Detail(15:30) – Lektion 5: Der Status Quo ist dein größter Feind(18:30) – Lektion 6: Die wichtigste Frage im Sales(21:30) – Umsetzung in der Software Sales Formula(23:00) – Abschluss und Call-to-Action Infos: jiri@softwaresalesformula.com https://www.softwaresalesformula.com 

Industrial Talk is onsite at DistribuTech 2025 and talking to Matt Burton, Vice President at Siemens Grid Software about "Grid solutions that improves resiliency and reliability". Scott MacKenzie hosts an industrial podcast featuring Matt Burton, VP of Software Sales for Siemens' US and Mexico grid software. They discuss the shift from linear to non-linear power systems due to distributed energy resources (DER). Burton highlights the need for technology and change management to adapt to this new landscape. He emphasizes the importance of data management for efficiency and the role of regulatory bodies in facilitating these changes. Burton also notes the global nature of these challenges, with similar issues in Europe, Australia, and Asia. He concludes by discussing the potential for small modular reactors and the future of load growth and power conditioning. Action Items [ ] Attend the Distributech conference next year to stay up-to-date on the latest trends and technologies in the power industry. [ ] Reach out to Matt Burton at Siemens (matt.burton@siemens.com) to discuss grid software solutions. Need Data management: centralizing data to improve efficiency and reduce manual updates. Managing distributed energy resources and their impact on the grid. Addressing load growth, particularly from data centers and sensitive industries. Dealing with aging infrastructure and orchestrating diverse assets. Maintaining grid stability with increased renewable and inverter-based resources. Ensuring power reliability for sensitive industries like chip manufacturing and data centers. Sentiment The tone was positive, discussing exciting developments in the power industry. Matt expressed optimism about industry changes and technological advancements. Scott described the event as "exciting" and "dazzling". Outline Introduction and Welcome to Industrial Talk Podcast Scott MacKenzie introduces the Industrial Talk Podcast, emphasizing its focus on industry professionals and innovations. Scott thanks the listeners for joining and highlights the importance of celebrating industry professionals. The podcast is sponsored by Siemens, specifically Siemens Smart Infrastructure and Grid Software. Scott mentions the current broadcast location at Distribute Tech in Dallas, Texas, and encourages listeners to attend next year. Introduction of Matt Burton from Siemens Scott introduces Matt Burton, VP of Software Sales for US and Mexico Grid Software at Siemens. Matt provides a brief introduction about his role and responsibilities at Siemens. Scott and Matt engage in a light-hearted conversation about their physical activities and health. Matt explains his involvement in various aspects of grid software, including transmission, distribution planning, and distributed energy resources. Challenges and Changes in Grid Software Scott discusses the linear nature of traditional power systems and the challenges of managing distributed energy resources (DER). Matt explains the shift from centralized generation to distributed energy resources and the impact on the power grid. Scott expresses concerns about the complexity of managing a non-linear power system and the need for technology solutions. Matt emphasizes the importance of both technology and people in adapting to...

In this short segment of the Revenue Builders Podcast, we revisit the discussion with Jane Thompson of BigPanda to unpack the art and science of selling into strategic accounts. Jane shares hard-won wisdom on navigating multi-divisional enterprises, building champions across layers of influence, and translating technical capabilities into board-level business value. If you want to elevate from tactical selling to true strategic impact, this episode delivers the roadmap.KEY TAKEAWAYS[00:00:45] Focus beyond standard research—find personal executive insights to connect meaningfully.[00:01:15] Strategic sellers must bridge technical solutions to business outcomes.[00:02:00] Map value by stakeholder: technical director, VP, CIO—tailor it to each.[00:03:30] Selling to multi-divisional organizations requires managing multiple champions, needs, and value props.[00:04:15] Ecosystems are interdependent—solutions impact multiple departments.[00:05:00] Use the “M and W Effect” to navigate accounts vertically and horizontally.[00:06:00] Prevent single-threading—schedule multiple meetings at once and communicate openly.QUOTES[00:01:20] “Anyone can go read a 10-K, but go find personal tidbits that help you build a champion at every level.”[00:01:55] “You have to translate what you do into business issues—or you're not going to be a good strategic account rep.”[00:02:40] “If you think in a strategic sense, mapping value by stakeholder becomes second nature.”[00:04:00] “It's a skill to unify multiple divisions with multiple stakeholders into a single ROI conversation.”[00:05:10] “If you're not moving up and down in the org chart, you won't make it in strategic accounts.”[00:06:05] “Be transparent—reach high and wide without being sneaky. It works if done right.”Listen to the full conversation through the link below.https://revenue-builders.simplecast.com/episodes/selling-into-strategic-accounts-with-jane-thompsonEnjoying the podcast? Sign up to receive new episodes straight to your inbox:https://hubs.li/Q02R10xN0Check out John McMahon's book here:Amazon Link: https://a.co/d/1K7DDC4Check out Force Management's Ascender platform here: https://my.ascender.co/Ascender/Force Management is hiring for a Sales Director. Apply here: Revenue Builders Podcast, John Kaplan, John McMahon, Force Managementhttps://hubs.li/Q02Zb8WG0Read Force Management's eBook: https://www.forcemanagement.com/roi-of-sales-messaging

Check out the TIES Sales Showdown at www.tx.ag/TIESVisit The Sales Lab at https://thesaleslab.org and check out all our guests' recommended readings at https://thesaleslab.org/reading-listTo listen to The Sales Lab Podcast on your favorite apps, visit https://thesaleslab.simplecast.com/ and select your preferred method of listening.Connect with us on Facebook at https://www.facebook.com/saleslabpodcastConnect with us on Linkedin at https://www.linkedin.com/company/thesaleslabSubscribe to The Sales Lab channel on YouTube at  https://www.youtube.com/channel/UCp703YWbD3-KO73NXUTBI-Q 

In this episode, we sit down with Dick Dunkel, the original inventor of the acronym MEDDIC (MEDDICC), the most widely used qualification framework (MEDDPICC) in software sales, SaaS sales, and IT Sertrieb. We dive deep into the real story behind MEDDICC's creation, how it became a global standard in tech sales, and why it's still relevant in 2025. This conversation is packed with insights for SDRs, Account Executives, and Sales Leaders in Software Sales and IT sales. Ressourcen: Software Sales Formula: https://www.softwaresalesformula.com Book a call: https://2ly.link/24kPi Kickscale: Kickscale Extended Free Version: https://2ly.link/269dj  Timestamps: (00:00) - Intro: The Man Behind MEDDICC (02:00) - How MEDDICC Was Discovered at PTC(05:15) - The 3 Questions That Started It All(08:30) - Why MEDDICC Became a Global Standard(11:45) - What Makes MEDDICC So Effective(14:10) - Is MEDDICC Still Relevant in 2025?(17:00) - The Swiss Army Knife of Sales(20:15) - Common Mistakes When Implementing MEDDICC(23:30) - Sales Enablement and Changing Behavior(27:50) - What Happens When You Miss a Step(30:40) - How MEDDICC Helps with Forecast Accuracy(35:10) - Coaching with MEDDICC: The Scoring System(39:30) - Why Qualification = Time Management(42:00) - Sales Leadership and MEDDICC Adoption(46:00) - How to Embed MEDDICC in Sales Culture(49:30) - Final Thoughts: Sales is a Lifecycle Infos: jiri@softwaresalesformula.com https://www.softwaresalesformula.com 

Send us a textMatthew talks about transitioning from the Navy to the VA and then ending up in software sales.  

Du verlierst Deals im Erstgespräch? Dann machst du vermutlich einen dieser 8 Fehler in der Discovery.In dieser Episode zeigt dir Jiri, wie du im Software Sales, IT Vertrieb und SaaS Sales Discovery Calls führst, die nicht nur nett sind – sondern deals closen. Lerne, wie du im Software Vertrieb systematisch Bedarf analysierst, Business Impact identifizierst und Next Steps verkaufst. Ressourcen: zur Software Sales Formula: https://www.softwaresalesformula.com kostenlosen Termin buchen: https://2ly.link/24kPi Kickscale: Kickscale Extended Free Version: https://2ly.link/1zdl4  Timestamps: (00:00) – Warum deine Discovery keinen Deal bringt  (01:45) – Mein erster katastrophaler Discovery Call  (03:10) – Was Sales Discovery wirklich ist (und was nicht)  (05:20) – Fehler 1: Kein Framing (06:50) – Fehler 2: Keine Erwartungsklärung  (08:30) – Fehler 3: Discovery wie ein Interview führen  (10:20) – Fehler 4: Keine Vorbereitung  (12:10) – Fehler 5: Chaotische Fragen ohne Struktur  (14:30) – Fehler 6: Faule Fragen  (17:00) – Fehler 7: Kein Business Impact  (19:30) – Fehler 8: Keine nächsten Schritte verkaufen  (23:30) – Zusammenfassung Infos: jiri@softwaresalesformula.com https://www.softwaresalesformula.com 

This is a masterclass in software sales and tech sales with John McMahon, the legendary CRO and creator of MEDDICC. If you're in software sales or tech sales and want to understand how to actually use MEDDICC and MEDDPICC to win more deals, this episode is for you. In this no-BS conversation, John breaks down the real reason most software sales teams fail, why MEDDICC is misunderstood, and how to use MEDDICC like a GPS—not a checklist. Whether you're an SDR, AE, or sales leader, you'll walk away with a clearer understanding of how to qualify deals, scale your pipeline, and lead with process and discipline. Ressourcen: Software Sales Formula: https://www.softwaresalesformula.com Book a call: https://2ly.link/24kPi Kickscale: Kickscale Extended Free Version: https://2ly.link/269dj  Timestamps: (0:00) – Intro & Who Is John McMahon (2:00) – The First Red Flags in Sales Teams (4:30) – Do You Really Know Your ICP? (7:00) – Why Sales Teams Talk Past Each Other(9:20) – How to Make Methodology Stick(11:00) – The 3 Whys and the Lawyer Analogy (14:30) – Why Most Reps Don't Anticipate(17:00) – Sales is a Team Sport – Like Hockey(19:00) – Why Reps Need Repetition(21:00) – The Real Reason MEDDICC Fails(24:00) – The MEDDICC GPS Analogy (28:00) – The Danger of “Checklist Thinking” (30:00) – Why Sales Leadership Is Diluted(33:00) – “But My Market Is Different…”(35:00) – You Sell Chicken-Sh*t Deals Without MEDDICC (38:00) – What Makes MEDDICC Still Work in 2025 (41:00) – How to Self-Reflect and Own Your Deals(43:00) – Who Controls the Deal?(46:00) – You Can't Scale Without a Playbook(49:00) – How to Implement MEDDICC in Mature Teams(52:00) – Why Qualification Is Everything(54:00) – The Traits of Elite Reps(58:00) – John's Legacy: Help Reps, Not Just Close Deals Infos: jiri@softwaresalesformula.com https://www.softwaresalesformula.com 

Cold Calling, Telefonverkauf und Kaltakquise funktionieren noch – aber nur, wenn du ein Skript nutzt, das sich von der Masse abhebt. In dieser Episode lernst du das RRM-Skript kennen: Route – Ruin – Multiply. Dieses Cold Calling Framework wird im deutschsprachigen Raum kaum verwendet, ist aber extrem effektiv im Software Sales, IT Vertrieb und SaaS Sales. Du erfährst, wie du mit psychologischen Prinzipien wie Pattern Interrupts, Emotionen und Open Loops mehr Entscheider erreichst, Vertrauen aufbaust und Termine buchst – ganz ohne Pitchen. Perfekt für SDRs, Account Executives und SaaS-Verkäufer im Outbound Sales. Ressourcen: Download "Cold Calling Skript": https://2ly.link/2608n  zur Software Sales Formula: https://www.softwaresalesformula.com kostenlosen Termin buchen: https://2ly.link/24kPi Kickscale: Kickscale Extended Free Version: https://2ly.link/1zdl4  Timestamps: (00:00) – Intro & Ziel der Episode (01:10) – Warum Cold Calling für viele so schwer ist  (02:20) – Persönliche Geschichte & Ursprung der Mustererkennung (04:00) – Die 3 psychologischen Prinzipien im Skript (06:40) – Warum Standard-Skripte nicht mehr funktionieren (07:45) – Die Struktur: Route – Ruin – Multiply (09:20) – Schritt 1: Route – zur richtigen Person kommen (14:30) – Schritt 2: Ruin – die Illusion zerstören (23:00) – Schritt 3: Multiply – den Mehrwert skalieren (28:20) – Zusammenfassung & Anwendung im Alltag (30:30) – Einladung zum Training & Outro Infos: jiri@softwaresalesformula.com https://www.softwaresalesformula.com 

Discovery ist der Schlüssel zum Erfolg im Software Sales und IT Vertrieb. In dieser Episode lernst du die 8 besten Fragen kennen, mit denen du deine SaaS Sales Discovery meisterst. Du erfährst, wie du vom Verkäufer zum Trusted Advisor wirst, was die wahren Ziele eines Discovery Calls sind und wie du dich optimal auf jedes Gespräch vorbereitest. Egal ob du SDR, AE oder Sales Leader im Software Vertrieb bist – diese Fragen bringen Struktur, Tiefe und höhere Win-Rates in deinen Sales-Prozess. Ressourcen: Download "Discovery Preparation Template": https://2ly.link/25oa7 zur Software Sales Formula: https://www.softwaresalesformula.com kostenlosen Termin buchen: https://2ly.link/24kPi Kickscale Extended Free Version: https://2ly.link/1zdl4 Timestamps: (00:00) – Warum Discovery wichtiger ist als Closing (01:30) – Die größten Fehler in Discovery-Meetings (03:00) – Was ist das Ziel von Discovery? (04:30) – Gap Selling: So findest du echte Probleme (06:00) – Impact und Business Value entdecken (07:00) – Trusted Advisor statt Verkäufer (08:30) – So bereitest du Discovery-Meetings richtig vor  (10:30) – Die 8 besten Discovery-Fragen im Sales (14:00) – Die Impact-Frage (15:00) – Die So-What-Frage (17:00) – Die Relevanz-Frage (18:00) – Champion- und Entscheider-Fragen (21:00) – Was passiert, wenn wir nichts tun? (22:00) – Warum JETZT der richtige Zeitpunkt ist (23:00) – Fazit: Discovery als Erfolgshebel im IT-Vertrieb  (24:30) – Deal Formula: Das System für mehr Win-Rates Infos: jiri@softwaresalesformula.com https://www.softwaresalesformula.com 

Lightning Round: Top 10 Ways AI Can Make You More Human Question: Marina in Silicon Valley asks, “I work software sales and it is competitive—crazy competitive. It is so hard just to get a meeting with a customer. I need to stand out from my competition, but am struggling to figure out how.” Book: Purple Cow by Seth Godin  

Lightning Round: Top 10 Ways AI Can Make You More Human Question: Marina in Silicon Valley asks, “I work software sales and it is competitive—crazy competitive. It is so hard just to get a meeting with a customer. I need to stand out from my competition, but am struggling to figure out how.” Book: Purple Cow by Seth Godin  

KI revolutioniert den Software Sales - Sind SDRs & AEs bald überflüssig? Künstliche Intelligenz im Vertrieb verändert, wie SaaS Vertrieb, IT Vertrieb und Software Sales funktionieren. Immer mehr AI Sales Tools übernehmen Aufgaben, die bisher von Menschen erledigt wurden. Doch bedeutet das das Ende für Sales Reps, SDRs und Account Executives? In diesem Interview spricht Gerald Zankl, CEO von Kickscale, über die Veränderungen durch Artificial Intelligence. Ressourcen: Kickscale Extended Free Version: https://2ly.link/1zdl4 Software Sales Formula: https://www.softwaresalesformula.com  kostenlosen Termin buchen: https://2ly.link/24kPi  Timestamps: (00:00) KI im Vertrieb: Revolution oder Risiko? (02:00) Warum AI Outbound revolutioniert (05:30) Gute vs. schlechte Sales Reps: Wer überlebt? (10:00) Wie KI bessere Cold Calls macht als SDRs (14:30) Fluch oder Segen? Die Schattenseiten der KI (18:00) Wo KI Sales effizienter macht (und wo nicht) (23:00) KI vs. Mensch: Wer verkauft besser? (27:30) AI in der Deal-Closing-Phase: Realität oder Hype? (32:00) Wie Sales-Teams KI richtig nutzen sollten (36:00) Automatisierung im Vertrieb: Was KI schon heute kann (40:00) Welche AI Tools ersetzen SDRs & BDRs zuerst? (45:00) 70 % der Sales-Zeit sind verschwendet – KI als Lösung? (50:00) Wie KI Einwände analysiert und Forecasts verbessert (55:00) Sales ohne Menschen? Die Zukunft des Software Sales (60:00) Fazit: So überlebst du als Sales Rep im KI-Zeitalter Infos: jiri@softwaresalesformula.com https://www.softwaresalesformula.com 

Einwandbehandlung im Software Sales entscheidet über Erfolg oder Misserfolg. Doch was, wenn du Einwände von Anfang an verhindern könntest? In dieser Episode des Software Sales Formula Podcasts geht es darum, wie du Einwände im IT- und Software-Vertrieb proaktiv eliminierst. Du lernst die besten Methoden für Einwandbehandlung, Pre-Framing und Musterbrecher-Techniken, um deine Sales-Win-Rate zu steigern. Ideal für SDRs, Account Executives und Sales Reps im Software- und SaaS-Vertrieb. Ressourcen: Software Sales Formula: https://www.softwaresalesformula.com  kostenlosen Termin buchen: https://2ly.link/24kPi  Kickscale Extended Free Version: https://2ly.link/1zdl4 Timestamps: (00:00) – Warum Einwandbehandlung oft scheitert (02:20) – Die Psychologie hinter Einwänden (04:45) – Pre-Framing: Einwände verhindern, bevor sie entstehen (07:15) – Die Ja-Treppe: Wie du Kunden richtig abholst (09:40) – Einwand-Vorwegnahme: So entwaffnest du Käufer (12:05) – Die gefährlichsten Einwände im Software Sales (14:30) – Musterbrecher-Techniken: So reagierst du unerwartet (16:50) – Einwände in der Discovery-Phase richtig behandeln (19:10) – Closing-Einwände: Kunden überzeugen, ohne Druck (21:15) – Rationale vs. emotionale Einwände: Die richtige Strategie (24:00) – Das ultimative Framework für Einwandbehandlung (26:10) – Warum klassische Sales-Skripte scheitern Infos: jiri@softwaresalesformula.com https://www.softwaresalesformula.com 

Kaltakquise und Neukundenakquise sind die größten Herausforderungen im Software Sales. Doch mit der richtigen Strategie kannst du mehr Termine buchen, deine Pipeline füllen und größere Deals abschließen. In dieser Episode erfährst du, warum die meisten Outbound-Ansätze scheitern und wie du systematisch eine erfolgreiche Akquise-Strategie für Tech Sales aufbaust. Ressourcen: Download Template: https://2ly.link/24kPg  kostenlosen Termin buchen: https://2ly.link/24kPi  Kickscale Extended Free Version: https://2ly.link/1zdl4 Timestamps: (00:00) – Einführung: Warum Kaltakquise heute schwieriger ist (02:30) – Die häufigsten Fehler in der Neukundenakquise (05:00) – Warum Pipeline-Generierung lange vor dem Cold Call beginnt (08:30) – Die Value-Pyramide: Wie du dein Zielkundenprofil erstellst (12:00) – Die wahren Probleme deiner Kunden verstehen  (16:30) – So entwickelst du die perfekte Outbound-Strategie  (21:00) – Erfolgreiche Cold Calls: Diese Struktur funktioniert immer (25:30) – Die Rolle von Social Proof im B2B-Sales (28:45) – Die besten Tools für datengetriebene Akquise (32:00) – Fazit: Wie du Outbound in 2025 richtig machst Infos: jiri@softwaresalesformula.com https://www.softwaresalesformula.com 

https://www.linkedin.com/in/tcinar/https://www.linkedin.com/in/christophkarger/https://www.linkedin.com/company/gotonetworksummary (ki)In dieser Episode des GoToNetwork-Podcasts diskutieren Chris und Toygar Cinar über die Herausforderungen und Wahrheiten im Vertrieb und HR-Bereich. Sie beleuchten, wie Kaufentscheidungen oft politisch motiviert sind und dass der Erfolg im Vertrieb nicht nur von Produkten, sondern auch von persönlichen Beziehungen abhängt. Toygar teilt seine Erfahrungen vom Vertrieb zum HR-Berater und gibt Einblicke in die Komplexität des HR-Marktes und die Notwendigkeit, die richtigen Probleme zu adressieren. In dieser Episode diskutieren Toygar Cinar und Chris verschiedene Aspekte der Wertschöpfung und Performance-Optimierung in Unternehmen. Sie beleuchten die Herausforderungen bei Transformationen, die Bedeutung von Vertriebskompetenzen und Marktverständnis sowie die Rolle von Soft Skills in der Personalwahl. Die Gesprächspartner betonen, dass eine erfolgreiche Implementierung von Veränderungen oft an der richtigen Ansprache der Entscheidungsträger scheitert und dass viele Unternehmen am Markt vorbei entwickeln, ohne die tatsächlichen Bedürfnisse ihrer Kunden zu verstehen.takeawaysKaufentscheidungen sind oft politisch und nicht nur produktbasiert.Vertriebler hören häufiger ein Nein als ein Ja.Die menschliche Note ist im HR-Bereich entscheidend.Kunden geben oft nicht die volle Wahrheit preis.Der Erfolg im Vertrieb hängt von Momentum und Mathematik ab.HR-Buying-Center sind oft fragmentiert und schwer zu navigieren.Die richtige Ansprache der Probleme ist entscheidend für den Verkauf.Automatisierung im HR sollte die Menschlichkeit nicht ersetzen.Vertrieb ist oft eine einsame und belastende Aufgabe.Die Pandemie hat viele Veränderungen im HR-Bereich mit sich gebracht. Wertschöpfung muss in der Branche verstanden werden.Performance-Optimierung kann durch gezielte Tools erreicht werden.Transformationen erfordern ein ganzheitliches Verständnis der Probleme.Vertriebskompetenzen sind entscheidend für den Erfolg.Die richtige Ansprache der Entscheidungsträger ist wichtig.Soft Skills sind entscheidend für die Personalauswahl.Unternehmen müssen ihre Produkte an den Marktbedürfnissen ausrichten.Fehler im Produktverständnis können teuer sein.Kultur und Performance im Vertrieb sind eng miteinander verbunden.Die Erwartungen an neue Mitarbeiter müssen realistisch sein.Chapters00:00Einführung und persönliche Verbindungen02:42Unbequeme Wahrheiten im Vertrieb07:01Kaufentscheidungen und ihre Komplexität11:18Der Weg vom Vertrieb zum HR-Berater18:40Herausforderungen im HR-Bereich und Verkaufsstrategien23:45Wertschöpfung und Performance-Optimierung26:06Transformation und Veränderungsprozesse28:47Vertriebskompetenzen und Marktverständnis32:30Kultur und Performance im Vertrieb35:01Fehler im Produkt- und Marktverständnis39:04Soft Skills und die richtige Personalauswahl

Finde deinen nächsten Job – schnell, direkt, ohne Umwege!In dieser Episode des #ITTECHJobcast präsentieren wir dir die aktuellsten Top-Jobempfehlungen für Sales Jobs IT & Software – übersichtlich nach Regionen in Deutschland, Österreich und der Schweiz.

Warum du zu wenig Anfragen bekommst & was du sofort ändern musst! Viele IT- und Softwareunternehmen haben ein großartiges Produkt, aber die Anfragen bleiben aus. Der Vertrieb stockt, die Leadgenerierung funktioniert nicht richtig, und große Deals ziehen sich ewig hin. In dieser Podcast-Folge erfährst du: ✅ Warum dein Produkt allein nicht verkauft & wie du dich richtig positionierst ✅ Die größten Fehler im Software Sales & B2B Vertrieb – und wie du sie vermeidest ✅ Wie du dich mit einer einzigartigen Positionierung von der Konkurrenz abhebst ✅ Wie du eine effektive Demand Generation Strategie aufbaust, um qualifizierte Leads zu gewinnen ✅ Wie du Sales-Zyklen verkürzt und teurere Deals schneller abschließt Hol Dir den unfairen Vorteil für Deinen Software- und IT-Sales:

Dringlichkeit ist der Schlüssel zu mehr Deals im Software Sales – aber die meisten machen es falsch. Sales-Reps und Account Executives im IT Vertrieb, SaaS Sales und Tech Sales greifen zu oft zu Rabatten, um Deals abzuschließen. Doch das ist ein Fehler! In dieser Episode erfährst du, wie du Urgency aufbaust, ohne Discounts zu nutzen. Lerne, wie du mit MEDDICC, Cost of Inaction und Pain Chains deine Deals strategisch gewinnst. zur Software Sales Formula: https://www.softwaresalesformula.com kostenlosen Termin buchen: https://calendly.com/softwaresalesformula/startgesprach-30min  Kickscale Extended Free Version: https://2ly.link/1zdl4 Timestamps: (0:00) – Einführung: Warum Dringlichkeit der Schlüssel zu mehr Sales ist (2:30) – Persönliche Story: Wie ich einen Deal wegen Rabattierung verloren habe (6:00) – Warum Rabatte langfristig gefährlich sind (9:15) – Die wichtigsten Faktoren für echte Dringlichkeit (12:45) – Cost of Inaction: So rechnest du es richtig vor (16:30) – So identifizierst du die Unternehmensziele deines Kunden (20:00) – Warum ein Champion dein Sales-Prozess verändert (23:15) – Die 5 besten Methoden, um Dringlichkeit zu erzeugen (27:00) – Pain Chains: So stellst du die richtigen Fragen (32:00) – Der größte Fehler in der Discovery-Phase (36:15) – Fazit: Das Mindset für Sales-Erfolg

Finde deinen nächsten Job – schnell, direkt, ohne Umwege!In dieser Episode des #ITTECHJobcast präsentieren wir dir die aktuellsten Top-Jobempfehlungen für Sales Jobs IT & Software – übersichtlich nach Regionen in Deutschland, Österreich und der Schweiz.

Um zu skalieren brauchst du Sales Management & Leadership. Florian Geheeb, SVP Global Sales bei Sportradar, zeigt, wie er sein Team von 4 auf 75 Seller skaliert und 30 % Umsatzwachstum pro Jahr erzielt – mit Sales Prozessen statt Bauchgefühl! Ganz konkret für den IT Vertrieb und Software Sales. Wir reden über: - Wie baust du ein High-Performance Sales Team auf? - Warum Sales Leadership über den Erfolg deines Tech Sales Teams entscheidet - Wie du deinen Vertrieb messbar & planbar machst – statt auf Intuition zu setzen. Kickscale Extended Free Version: https://2ly.link/1zdl4 zur Software Sales Formula: https://www.softwaresalesformula.com kostenlosen Termin buchen: https://calendly.com/softwaresalesformula/startgesprach-30min  Timestamps: (00:00) – Intro: Warum ist Sales Leadership entscheidend? (02:15) – Vom Head of Sales zum SVP: Florians Karriereweg (06:30) – Die größten Fehler im Sales Management  (10:45) – Prozesse statt Bauchgefühl: Wie man Vertrieb messbar macht (15:20) – Die Transformation bei Sportradar: Vom Chaos zur Struktur (20:10) – Die wichtigsten Sales-Prozesse für planbaren Umsatz (24:35) – Warum 80% Zuhören und 20% Reden dein Sales-Spiel verändert (30:50) – Die High-Performance-Kultur: Accountability & Trust (37:00) – Sales Forecasting: Wie man präziser plant und skaliert (42:10) – Wie du als Sales Leader deine Karriere beschleunigst (48:30) – Abschlussgedanken: Was Top-Seller anders machen

Software Sales Pitch perfekt aufbauen – SaaS Sales Pitch Deck Schritt-für-Schritt Guide für den IT Vertrieb. In diesem Pitch Tutorial erfährst du, wie du mit einer klaren Pitch Anleitung deine Sales Cycle verkürzt. Viele Sales Reps machen den Fehler, einfach ihre Features herunterzubeten – doch das überzeugt keine Entscheider. Ein Pitch muss strategisch aufgebaut sein, um den Kunden durch den Sales Funnel zu führen. Kickscale Extended Free Version: https://2ly.link/1zdl4 Download Pitch Template: https://2ly.link/2426j zur Software Sales Formula: https://www.softwaresalesformula.com kostenlosen Termin buchen: https://calendly.com/softwaresalesformula/startgesprach-30min  Timestamps: (0:00) – Intro: Warum dein Pitch scheitert  (2:15) – Die drei Ziele eines Sales Pitches  (4:35) – Der größte Pitch-Fehler im Software Sales  (6:55) – Ohne Discovery Call kein guter Pitch  (9:12) – Die Value Pyramid: So baust du dein Pitch Deck  (11:35) – Pitch Deck Struktur: Der perfekte Aufbau  (13:57) – Social Proof & Use Cases richtig nutzen  (16:20) – Call to Action: So verkaufst du die nächsten Schritte  (18:44) – Zusammenfassung & Best Practices   

Michael Pyle is a Financial Planner at Challenge Everything Financial, and he joins the show today to share his career journey from working in sales to starting his own financial planning firm. If you're interested in transitioning to financial planning, navigating the challenges of entrepreneurship, or building a firm while balancing family life, this episode is for you! Listen in as Michael shares how his initial success in sales led him to pursue a career in financial planning, balancing a master's program and his Series 65 exam while launching his firm on the side—until his employer found out and terminated him. He recounts the challenges of starting his own firm with four young children at home, the ups and downs of entrepreneurship, and how constant iterations to his service and pricing model helped him gain traction. You can find show notes and more information by clicking here: https://bit.ly/4hBPuue

The way cybersecurity and IT software is sold today is fundamentally broken. In this episode of Audience 1st, Chase Cunningham pulls no punches as we dive into why the traditional software demo and sales model is riddled with friction, killing deals, and frustrating buyers. We unpack the biggest flaws in go-to-market strategies, including: Why buyers expect seamless, self-service access to software—and how vendors are failing them. How manual, high-friction demos slow down sales cycles and lose deals. Why vendor fear of transparency is outdated—and actually hurting revenue. How behavioral data and automation can transform demo-to-close rates. Chase shares eye-opening stats on demo conversion rates, real-world examples of deals lost due to friction, and practical strategies for automating and optimizing the buyer experience. If you're in marketing, sales, or product and tired of watching your pipeline stall due to outdated sales motions, this episode is a must-listen. Learn how to ditch the friction, close more deals, and give buyers what they actually want here: https://www.demo-force.com/

Today's episode is the first in a multi-part series on the video game console market. Our guest is Sia Kamalie, the founder and fund manager at Skycatcher. Skycatcher describes itself as focused on capturing asymmetry at the internet frontier, and Sia has very strong conviction that the video game console market is entering a major paradigm shift with an app store model set to hit its inflection point. We start with an overview of the video game console market, laying out its size and current state. In episodes two and three, we explore this theme in even more depth when we cover the names most exposed to it: Sony and Nintendo.  On these episodes, we always recommend doing your own research. We invited Sia on to lay out his thesis, so this one is particularly geared towards that investment opportunity. Please enjoy this Breakdown of the video console market.   For the full show notes, transcript, and links to the best content to learn more, check out the episode page here. ----- This episode is sponsored by Finley - modern debt capital management software for borrowers and lenders. Ask around and you'll find that nearly every operator or investor has experienced the operational nightmare of managing debt capital. Finley works by translating unstructured credit agreements into code, which gets all parties on the same page and helps them streamline the credit management lifecycle--think covenant reporting, interest and fee tracking, and portfolio analysis. Join the forward-thinking finance leaders, investors, and bank executives already modernizing their debt capital operations with Finley. Learn more and request your demo at finleycms.com.  —--- Business Breakdowns is a property of Colossus, LLC. For more episodes of Business Breakdowns, visit joincolossus.com/episodes. Editing and post-production work for this episode was provided by The Podcast Consultant (https://thepodcastconsultant.com). Show Notes (00:00:00) Welcome to Business Breakdowns (00:06:54) Overview of the Video Game Console Market (00:14:52) The Shift to Software and Digital Purchases (00:19:02) Nintendo and Sony: Current Trends and Future Prospects (00:29:23) In-Game Purchases and Subscription Models (00:33:58) Nintendo's Iterative Console Cycle (00:34:47) Sony's Lifetime Value and Revenue (00:35:56) Profit Margins and Software Sales (00:40:26) Console vs. Mobile and PC Gaming (00:47:44) The Rise of eSports (00:50:41) Gen Z and the Future of Gaming (00:54:28) Emerging Markets and Console Growth (00:56:37) Valuation and Market Potential (00:59:08) Lessons From The Video Game Console Market

Outbound sales often get a bad rap, especially among solo software makers and small businesses. When you hear the terms “outbound” and “sales” together, is the first thing that comes...

In this episode, John Kaplan and John McMahon are joined by return guest Keno Helmi, a seasoned five-time CRO, to delve into the nuances of negotiation in B2B sales. Keno offers insights into effectively managing price perception and ensuring the customer's focus remains on the value of the solution, rather than cost. With a focus on crafting an impactful ROI and leveraging business cases, Keno highlights the importance of negotiation as a competency requiring strategic planning and training. Tune in to hear a detailed overview of Keno's negotiation protocol, which includes qualifying negotiation conditions, understanding the customer's alternatives, and the importance of preparing for trade-offs to secure a favorable deal.ADDITIONAL RESOURCESConnect and learn more about Keno Helmi: https://www.linkedin.com/in/keno-helmi-74779329/Enjoying the podcast? Sign up to receive new episodes straight to your inbox: https://hubs.li/Q02R10xN0HERE ARE SOME KEY SECTIONS TO CHECK OUT[00:01:07] Kino Helmi's Career Journey[00:02:05] The Importance of Early Negotiation[00:04:51] Characterizing Your Product as Premium[00:08:03] Handling Pricing and Value Discussions[00:12:24] The Role of Discovery in Negotiation[00:26:12] Budgetary Pricing and ROI[00:33:32] Navigating Late-Stage Sales Challenges[00:35:04] The Importance of ROI in Negotiations[00:40:35] Mastering the Art of Shock and Awe[00:41:53] Qualifying the Negotiation[00:43:34] Leveraging Non-Price Elements[00:44:37] Aligning Sales Reps and Company Goals[00:56:31] Establishing a Walkaway PointHIGHLIGHT QUOTES[00:09:25] "Negotiation is a process, not an event."[00:35:47] "Ultimately, you're going to be judged relative to the ROI."[00:41:04] "Shock and awe: No matter what the counter proposal is, fall out of your seat; provoke a reaction."[01:00:13] "Every great deal has a thousand mothers and fathers to it. Everybody signs up and says, 'Oh, we were part of that deal.' Every bad deal is a rep on an island."

Nach den erfolgreichen Gründungen von codecentric (Wachstum auf 300 MA) und Instana (500 Mio EUR Exit an IBM) startet der Serial Founder Mirko Novakovic bereits mit seinem nächsten Unternehmen, der Observability Platform Dash0.Wie verändert sich der B2B Software Vertrieb durch KI? Ab wann stellt man erfahrene Sales-Leader ein? Nach welchen Kennzahlen steuere ich Vertriebsteams? Um hier tiefer in die Herausforderungen im B2B-Sales einzusteigen, übernimmt heute Syntinels Gründer Florian Dostert die Moderation.Selbst aktuell auf dem Weg zur ersten Million ARR hat er für diese Episode Sales Bakery einige Fragen und Problemstellungen mitgebracht, welche auch für Dich interessant sein sollten.Was du lernst:Wie Mirko über den Launch seiner neuen Firma Dash0 nachdenkt und warum er bewusst lange im "Stealth Mode" geblieben ist.Warum Mirko empfiehlt, so früh wie möglich erfahrene Sales-Leader einzustellen und wie man die richtigen Personen dafür findet.Einblicke in Instanas erfolgreiche "Land and Expand"-Strategie.Mirkos Perspektive zu Veränderungen im B2B Software Sales durch KIWie man als Gründer erkennt, ob das eigene Startup keine Zukunft mehr hat.ALLES ZU UNICORN BAKERY:https://zez.am/unicornbakery Mehr zu Mirko und Florian:Mirko Novakovic: https://www.linkedin.com/in/mirkonovakovic/ Dash0: www.dash0.com Florian Dostert: https://www.linkedin.com/in/florian-dostert/ Syntinels: https://www.syntinels.com/Join our Founder Tactics Newsletter:2x die Woche bekommst du die Taktiken der besten Gründer der Welt direkt ins Postfach:https://newsletter.unicornbakery.deMarker:(00:00:00) 500 Millionen Exit & neue Gründung(00:10:43) How to: Hiring von erfahrenen CROs / VP Sales / Head of Sales(00:18:32) Software Sales: SMB vs. Enterprise(00:22:19) How to: Quereinsteiger im Vertrieb(00:28:17) Kommerzialisierung im OpenSource(00:40:45) Learnings als Serial Founder(00:44:46) Einfluss von KI auf Software Sales(00:52:15) Land & Expand(01:13:15) Krisenkommunikation und Krisenmanagement(01:27:34) Mirkos Passion für B2B-Growth(01:32:03) Woran erkenne ich, ob die eigene Idee (noch) Potenzial hat? Hosted on Acast. See acast.com/privacy for more information.

In this insightful interview, Josh Pappas shares his inspiring personal story of transformation from sports teacher to Pharma Rep, and finally to his dream role in Software Sales within the healthcare and medical sales industry. Josh discusses his journey, detailing the challenges he overcame and the pivotal moments that propelled his career forward. Learn from Josh's experiences, as he offers valuable tips and advice for anyone looking to break into or advance in the medical sales field. This video is all about his remarkable journey and the lessons he's learned along the way. _______________________ Follow Medical Sales U:  https://medicalsalesu.com/ https://www.facebook.com/MedicalSalesU1 https://www.instagram.com/medicalsalesu/ https://www.linkedin.com/company/medical-sales-u/ https://www.tiktok.com/@medicalsalesu https://twitter.com/medicalsalesu

Outbound Prospecting System for Software Sales (SDR & AE)

Morgan Mason is a former second grade teacher who started to feel stuck three years into teaching in a pandemic environment. She had severe burnout, found the Teacher Career Coach Podcast and Aspireship, and made the switch into sales and now customer success. Free Quiz: What career outside of the classroom is right for you? Explore the course that has helped thousands of teachers successfully transition out of the classroom and into new careers: The Teacher Career Coach Course Learn more about your ad choices. Visit megaphone.fm/adchoices

Break into Software Sales: https://coursecareers.com/a/trent

In this episode of Tech Sales Insights, Vinay Nachani, VP Worldwide Software Sales at Cisco, joins Randy to discuss software sales success, enterprise agreements, and sales transformation. Vinay shares his journey from an engineering background to a pivotal sales leadership role, highlighting the importance of customer trust, strategic partnerships, and the evolution of Cisco's software offerings. The conversation covers effective sales enablement, leveraging customer renewals for growth, and the significance of meditation and personal grounding in navigating a high-stakes career. Vinay also acknowledges the invaluable support of mentors and the diverse talent within his teams.KEY TAKEAWAYSBuilding Trust: Learn how engineers and sales executives can leverage trust to drive customer satisfaction and sales success.Software Transformation: Insights into Cisco's journey from a hardware-driven to a software-driven company, and the pivotal role played by Vinay in this transformation.Customer Engagement: The importance of customer-centric sales approaches and the impact of SEs (Sales Engineers) as trusted advisors.Innovative Sales Models: Explore Cisco's unique enterprise agreements (EAs) model, offering insights into price protection, overconsumption policies, and customer value.QUOTES"Customers fundamentally buy from people they like and trust.""Our focus is on simplifying the customer journey and delivering value.""In software sales, understanding customer needs is as crucial as technical excellence."Find out more about Vinay Nichani through the links below: ttps://www.linkedin.com/in/vnichani/This episode is sponsored by Sandler. Sandler is a world leader in innovative sales, leadership, and management training. For more than 50 years, Sandler has taught its distinctive, non-traditional selling system and highly effective sales training methodology, which has helped salespeople and sales managers take charge of the process.

First Week Back in Software Sales

Have you poured your heart and soul into building a game-changing SaaS product, only to find crickets chirping when it comes to sales? Fear not, fellow entrepreneur, because you're in the vast company of frustrated founders. This episode of  "Mastering Software Sales" dives deep into the trenches of selling software with industry expert Matt Wolach. Matt, a former technical founder who himself battled fierce competition in the early days, pulls back the curtain on the biggest challenges SaaS founders face: reaching the right audience, educating them on the value you offer, and ultimately, closing the deal. But fear not! Matt also shares the golden nuggets of wisdom he learned while building his own Inc. 500 company. We'll talk product-led growth strategies, the importance of results-oriented demos, and how to scale your sales with a repeatable process (no more throwing darts in the dark!). Join Matt Watson and Matt Wolach as they unpack powerful lead generation channels, explore the art of uncovering customer pain points (we're talking metaphorical knife-twisting!), and demystify the creation of ideal customer profiles for laser-focused sales efforts. So, whether you're a seasoned founder or a fresh-faced startup warrior, this episode is your roadmap to SaaS sales success. Buckle up, hit play, and get ready to transform your closing rates!   Find Startup Hustle Everywhere: https://gigb.co/l/YEh5   This episode is sponsored by Full Scale: https://fullscale.io   Visit the Xsellus website:  http://www.mattwolach.com    Learn more about Matt Wolach: https://www.linkedin.com/in/mattwolach   Sign up for the Startup Hustle newsletter: https://newsletter.startuphustle.xyz     Highlighted Discussion Points Challenges faced by SaaS founders in identifying and selling their products. 0:31 Challenges in selling software include a lack of understanding and difficulty reaching the target audience. 5:35 Product lead growth strategies and the importance of educating clients on industry changes and results. 8:24 Scaling a software company through inbound and outbound lead generation methods. 11:32 Various business lead generation channels include content marketing, engineering as marketing, and SEO. 16:25 Sales strategies, including personal branding, lead generation, and problem-solving in discovery calls. 18:37 Identifying and addressing pain points in sales and marketing. 23:25 Identifying ideal customer profiles and buyer personas for startups. 28:19 Prioritizing sales efforts based on market knowledge and closing skills. 30:44 SAS sales strategies and metrics with industry expert Matt Wolach. 35:33  See omnystudio.com/listener for privacy information.

Ben and Tom discuss software and retail earnings.For information on how to join the Zoom calls live each morning at 8:30 EST, visithttps://www.narwhalcapital.com/blog/daily-market-briefingsPlease see disclosures:https://www.narwhalcapital.com/disclosure

Embarking on a career pivot from insurance to the intricate world of legal tech, Jason Grimes, VP of Sales at Stretto, brings a compelling blend of legal expertise and sales acumen to the table. In our latest Sales Lead Dog episode, Jason shares his fascinating journey through the labyrinth of bankruptcy and corporate restructuring, showing how leveraging his legal background has been a game-changer in his sales strategy. As the VP of Software Sales, he reveals how understanding the exacting needs of legal professionals has not only honed Stretto's offerings but has also reinforced his credibility and effectiveness in a market where precision is paramount. Building an authentic and resilient sales team culture is an art, and Jason paints us a vivid picture of how he does it. With a player-coach approach and a strong emphasis on vulnerability, he creates an atmosphere that encourages genuine interaction and confidence. He also throws in a unique meeting tip to help his teams segue into discussions with ease and authenticity. Jason's insights are a masterclass in nurturing a sales environment that aligns with company values while also fostering individual growth and collaboration.  Technology isn't just a buzzword for Jason; it's the backbone of operational success. Through anecdotes and expertise, he unwraps the importance of a robust CRM system, the art of conducting nuanced job interviews, and the intricate dance of integrating sales and marketing tech. This episode doesn't just scratch the surface; it's a deep exploration into creating a synchronized ecosystem where sales and marketing technologies work in concert, offering a glimpse into the future of strategic business growth. Tune in to discover how Jason Grimes orchestrates the symphony of sales, legal tech, and leadership.  Jason is a seasoned leader with over 20 years of revenue-generating experience in the legal technology industry and a proven track record of success. With a long history of building and leading high-performing teams, he brings practical expertise to his role at Stretto where he leads the organization's business-development efforts for its Best Case by Stretto business unit. Jason understands the importance of serving as a trusted partner to clients and is passionate about helping law firms achieve their business goals by leveraging technology resources to maximize productivity. As a licensed Attorney, he is a recognized legal-technology expert and has been featured in publications such as The American Lawyer, The National Law Journal, and Law360, and is a frequent speaker at industry events. Prior to joining Stretto, Jason held various senior positions with LeanLaw, AbacusNext (CARET), and Aderant.   Quotes: "Unlocking the secrets to a high-performing sales team starts with a culture that embraces vulnerability and authenticity." "The leap from insurance to legal tech sales wasn't just a career shift; it was an integration of my legal expertise into a winning sales strategy." "The internal sale is just as crucial as the external one. Gaining stakeholder buy-in at all levels is key to a thriving sales environment."   Links: Jason's LinkedIn - https://www.linkedin.com/in/jasondgrimes/ Stretto - https://www.stretto.com   Get this episode and all other episodes of Sales Lead Dog at https://empellorcrm.com/salesleaddog/ 

Guilherme Stetelle Martins is an engineer turned software sales professional. He's been in Software Sales his entire career from BDR to Enterprise AE. He's also had a lot of failures that have taught him a lot about life and business, including his company he founded and shut down in early 2024. He also writes frequently about business, life and his projects on LinkedIn.Guilherme joins John McMahon and John Kaplan to discuss his experience as a startup founder and the lessons he learned from shutting down his company. Guilherme shares his journey from being an engineer to entering the world of software sales. He explains why he decided to start his own company and the challenges he faced along the way. The conversation dives into the importance of timing, the energy required to be an entrepreneur, and the distinction between being a patriot and a mercenary. Guilherme emphasizes the need for self-reflection and understanding one's own motivations and limitations.Tune in and learn more about this episode of The Revenue Builders Podcast.HERE ARE SOME KEY SECTIONS TO CHECK OUT[00:12:50] Slow success builds character, while fast success builds ego.[00:18:42] The importance of understanding the challenges and risks involved in starting a company.[00:30:07] The distinction between being a patriot and a mercenary and the impact it has on commitment and success.[00:32:45] The value of being transparent and honest with oneself and others throughout the entrepreneurial journey.[00:37:27] The significance of timing in entrepreneurship and personal life decisions.ADDITIONAL RESOURCESLearn more about aligning customer-facing teams to improve execution: https://forc.mx/48o1jyPConnect and learn more about Guilherme Stetelle Martins.https://www.linkedin.com/in/guilhermestetelle/Here's the link to the Shutdown Article:https://www.linkedin.com/pulse/i-shut-down-my-startup-here-journey-guilherme-stetelle-martins-zpfpf/HIGHLIGHT QUOTES[01:00:10] "The credit belongs to the men and women who are actually in the arena, whose face is marred by dust and sweat and blood, who strives valiantly, who airs, who comes short again and again, because there is no effort without error and shortcoming. But who does actually strive to do the deeds, who knows? Great enthusiasm, great devotion, who spends himself in a worthy cause?"[01:01:03] "It's not the critic who counts, not the man who points out how the strong man stumbles or where the doer deeds could have done them better. The credit belongs to the men and women who are actually in the arena."

In this episode of The Goats of Growth, we're joined by Solomon Kahn, the CEO behind Delivery Layer. We discuss his data industry journey and the inception of his brainchild, unveiling the niche market's potential as well as Delivery Layer's mission: furnishing robust tools for seamless data sharing—a sector long overlooked. From the exhilaration of securing the inaugural client to navigating the complexities of missed opportunities, Solomon shares candid anecdotes. Tune in as he unveils his LinkedIn playbook, deciphering how strategic audience cultivation fuels outreach and cultivates promising leads. Solomons Linkedin Profile 00:00 - Introduction to Solomon Kahn and Delivery Layer 03:32 - The Need for Delivery Layer in the Market 08:35 - Building Delivery Layer and Pricing Strategy 11:34 - The Power of Building an Audience on LinkedIn 22:50 - Future Growth and Challenges for Delivery Layer 35:50 - Exploring the Use Cases of Delivery Layer 46:19 - Building Trust and Reliability in the Data Industry 53:27 - The Long-Term Vision for Delivery Layer 57:26 - Motivation and Learning in the Data Industry 01:02 - Navigating the Jump from $100K to $1 Million in ARR 01:05 - The Importance of Sleep and Personal Well-being

In the evolving recruitment landscape where LinkedIn and ChatGPT dominate the conversation, one tool stands resilient: the humble phone call.  Is cold calling still a critical part of your recruitment and selling process? Can you be a successful modern recruiter while making zero cold calls? I am thrilled to be joined by a veteran and successful recruiter, Danny Cahill. You will enjoy his insights based on his decades-long expertise in recruitment approach with a spotlight on the importance of using the phone for cold calls.  Danny started his recruiting career right out of college at Hobson Associates. He became its rookie of the year and went on to become a top producer and the general manager by the age of 26. At 27, he bought the company and built it into one of the country's largest search firms. Danny was the educational chairperson of the Pinnacle Society, 75 of the highest achievers in the industry. Episode Outline and Highlights [02:12] “Phone: Friend or Foe?” – insights on Danny's talk at the last Pinnacle Society Summit. [09:50] Recalling the good old cold calling days. [13:08] Approaching the current landscape of a 5% call response rate. [22:09] Why must modern recruiters understand and maximize the phone's power? [32:33] “The phone call is a birthday card.” - Danny explains why effort toward candidates and clients can be a strong differentiator. [39:35] Can you be a successful recruiter nowadays without making phone calls? [45:39] Flipping the order – why the phone should come before email. [52:40] Thoughts and insights on AI.   How Veteran Recruiters Should Approach the Current Industry Landscape   I have known Danny for decades - he is a legendary recruiter and you can just imagine my delight when I had the chance to meet him in person at a Pinnacle Society conference last year. We discussed the talk he gave about using old-school cold-calling. Danny believes that using the phone is a critical skill for recruiters, especially before the advent of the internet. We recalled how exciting it was to not know in detail who you would be talking to, how skillful you should be when carrying conversations, and of course, going through gatekeepers before reaching your actual target.   But the landscape now changed. On average, you will only reach 5% of your prospects by phone. Danny believes that although it should be a combination of tools and platforms, making phone calls is more relevant than ever, as it can be a differentiator. This is how Danny puts it:    “If this helps you with your identity crisis, the thing that made you great is going to be more important than ever because you're not someone who just makes phone calls. The phone is your conduit to who you are, which is a storyteller, a persuader, an enabler of aspiration. We sell dreams. That's what we do. And companies are going to always use us. If you have a level of contact and subject matter expertise so that I feel like you can get candidates I can't get in a faster way.”   Flipping the Order – Why the Phone Should Come Before Email   On Hobson Associates' website, you will see the line “We're Always Available to You. By Phone. Online. Or in person.” This is aligned with how Danny wants the order in which their recruiters would reach out to prospects via phone before mail. I tried to pick Danny's brain for this approach, and he explained the logic.    “Yeah, well, because I think the phone has some real advantages and it is direct. You know, people often say, well, email is faster. Oh, no, it's not. I see email exchanges all the time between clients.”   Danny also emphasized that the phone has some power to engage with prospects. “The power of the pause; the power of someone sighing. The thing about text, is that young people like text, because text can be filtered, text can be edited, right? You can wait and you can make a draft of it. Whereas with the phone, you can't skim a phone call. Right. You're on it. You're on the hot seat.”   Can You Be a Successful Recruiter With Zero Cold Calls? We have members of our coaching group who are not really into making cold calls. We see recruiters who are making consistent placements without making a single cold call. With the power of LinkedIn, Social Media platforms, & AI, you can do a lot of business development that can translate to end-to-end sourcing and placements. The question is, can you be a successful recruiter without making cold calls?   Danny shared a fact from SourceWhale: 60% of meetings come from the phone call. It may not be the primary way of reaching prospects anymore, but possessing the skill of doing cold calls is a critical part of becoming a successful recruiter. But of course, Danny pointed out that there are so many ways of doing business. Those who can make it work without the need to do cold calls should keep doing what they are doing.   Our Sponsor   This podcast is proudly sponsored by i-intro    i-intro® is an end-to-end retained recruitment platform. Their technology and methodology allow recruiters to differentiate themselves from the competition, win more retained business, bigger fees, and increase their billings. Their software combined with world-class training enables you to transition from transactional, contingency recruiter to consultative, retained recruiter. Instead of being perceived as a “me too” vendor, you'll be positioned as a “me only” solutions provider. Be sure to mention Mark Whitby or The Resilient Recruiter. Book your free, no-obligation consultation here: https://recruitmentcoach.com/retained   Danny Cahill Bio and Contact Info   Danny Cahill started at Hobson Associates right out of college. He became its Rookie of the Year, top producer, and general manager by the age of 26. At 27 he bought the company and built it into one of the country's largest search firms specializing in Software Sales, Bio-Tech Sales, and Industrial Sales talent. He is the only industry “guru” that runs a search firm every day. He does what you do.   He was the Educational Chairperson of the Pinnacle Society, 75 of the highest achievers in the industry, and he still personally mentors many members. He also owns and runs AccordingToDanny.com, an online training and mentoring company dedicated to enhancing the skills and jumpstarting the spirits of recruiters worldwide. His keynote presentations have made him one of the most sought-after speakers in the country.   He was elected to the NAPS Hall of Fame in 2006 and also received the Dave Knutson Lifetime Achievement Award. HireAbility overwhelmingly voted him the industry's most popular speaker. AccordingToDanny.com was awarded “Best-In-Class” for Training Excellence from MRINetwork.   In his other life, as a playwright, he has had works produced off-Broadway and won both the Maxwell Anderson and the CAB Theatre Award for playwrights. He has written for CBS Television, Muscle and Fitness Magazine, as well as numerous magazines. He received his Master's Degree in Literature from Wesleyan University and believes salespeople enjoy the world's only job security.  Danny's book, “Harper's Rules”, a business novel/parable, which of course features a headhunter, won the 2011 Axiom Award for Best Business Parable. His screenplay, “Breakpoint” was optioned by Dialogue Pictures, and his new memoir, "Aging Disgracefully" is available now in bookstores and on Kindle.   Danny on LinkedIn Hobson Associates website link Harper's Rules by Danny Cahill How to Quit Golf (and Get Your Life Back) by Danny Cahill   People and Resources Mentioned   Pinnacle Society website link Alex Elliott on LinkedIn Nate Zimmerman on LinkedIn   Related Podcast You Might Enjoy   TRR#181 The 4 Core Sales Processes that Drive an Effective Client Acquisition Strategy, with Alex Elliott TRR#202 Top Private Equity Recruiter Reveals How He Built a $1,000,000 Practice, with Nate Zimmerman   Connect with Mark Whitby Get your FREE 30-minute strategy call Mark on LinkedIn,  Mark on Twitter: @MarkWhitby Mark on Facebook Mark on Instagram: @RecruitmentCoach   Subscribe to The Resilient Recruiter   If you've been enjoying the podcast, please take two minutes to leave a review. Your review is greatly appreciated because it helps us attract a bigger audience and help more recruiters.  

In this episode I had the pleasure of speaking with Kayvon Touran, CEO and Co-Founder of Zal.ai. He shared how a career frustration he had inspired Zal which helps organizations implement career pathing and specifically to help them contextualize, apply and measure the efficacy of their learning and development programs.  That said, more than anything, this episode is about the start of an entrepreneurial journey and how to take an idea and see it through all the way to builing a product with a market and a strategy to sell it. Lots of leanings along the way.  Enjoy! Kayvons Linkedin Profile   The ideation phase (00:02:05) Kayvon's journey in early stage technology startups. The need for context in learning and development programs (00:03:19) Kayvon's realization of the context problem in workforce development and the need for personalized, dynamic, and applicable learning content. Challenges in career pathing implementation (00:05:25) The difficulties and opportunities in implementing career pathing, the value of career pathing, and its challenges in terms of cost and time. Creating alignment between strategic initiatives and career goals (00:07:11) The importance of creating alignment between an organization's strategic initiatives and employees' career goals, and the challenges faced in achieving this alignment. The messy process of ideation and information gathering (00:16:56) The chaotic process of gathering information, following instincts, and overcoming doubts during the ideation phase. Judging information and separating signal from noise (00:19:58) Kayvon's intuitive approach to processing information and the importance of combining different perspectives to determine the accuracy of the information. Resources for Research (00:21:40) Kayvon talks about the various resources used for research, including programs and homegrown research. Challenges in Job Architecture (00:25:33) Kayvon explains the challenges faced by companies in creating accurate job architecture and how Zol addresses these issues. Career Path Tool and Skill Verification (00:28:44) Kayvon details the features of the career path tool and the importance of skill verification in their platform. Staying Disciplined in Feature Development (00:30:54) Kayvon discusses the discipline required to avoid building unnecessary features and the focus on delivering value to users. Building the First AI MVP (00:31:29) Kayvon explains the process of creating the first AI minimum viable product and the value-driven approach to development. Customer Acquisition Strategy (00:37:40) Kayvon shares the strategy of building a community of interested individuals and incorporating customer feedback into the product development process. Pricing and Commercializing (00:40:39) Discussion on pricing strategies and challenges in quantifying the value of solutions for changing job dynamics. Iterative Process and Refinement (00:41:27) Emphasizing the iterative approach in developing the business, including pricing strategies and market positioning. Investing in Company Growth (00:45:38) Strategies for reinvesting in the company to enhance product offerings and expand the customer base. Target Market Segmentation (00:49:40) Segmenting the target market based on company size and tailoring offerings to specific audience and organizational needs.  

Website: https://www.newtomedicaldevicesales.com Break into Medical Device Sales Online Course: https://courses.newtomedicaldevicesales.com Guide for Breaking into Medical Device Sales Ebook: https://www.newtomedicaldevicesales.com/product/guide-for-breaking-into-medical-device-sales First Year in Ebook: https://www.newtomedicaldevicesales.com/product/first-year-in-medical-device-sales Shop For Other Products: https://www.newtomedicaldevicesales.com/store  New to Medical Device Sales Podcast: https://podcasts.apple.com/us/podcast/new-to-medical-device-sales/id1522512043 New to Medical Device Sales YouTube: https://www.youtube.com/channel/UChOykksIXUXAwnW0rq6lKmw New to Medical Device Sales Instagram -  https://www.instagram.com/newtomedicaldevicesales/ Jacob McLaughlin LinkedIn- https://www.linkedin.com/in/jacob-mclaughlin-5192b312b New to Medical Device Sales TikTok:  https://www.tiktok.com/@newtomedicaldevicesales?

In this episode of the "Goats of Growth" podcast, I interview Meshach Amuah-Fuster, a dynamic business leader. Meshach shares insights from his journey, emphasizing the evolving role of revenue-focused CEOs. We discuss topics such as customer lifetime value, cost management, and the delicate balance between growth and profitability. Our conversation also highlights the importance of data-driven decisions and creating value in today's digital age. Whether you're just starting your ascent or already a seasoned CEO, this episode is packed with wisdom for every stage of your journey. Meshachs Linkedin Profile Becoming a CEO (00:02:34) Meshach's transition from sales to CEO, driven by a passion for operational aspects and the evolving role of a CEO. CEO's Revenue Focus (00:05:59) The shift towards revenue-focused CEOs due to the paramount importance of top and bottom-line revenue and the need for hands-on leadership. Leap from CRO to CEO (00:08:18) The significance of the leap from CRO to CEO and the need to fill skill gaps for effective leadership. Customer Lifetime Value to CAC Ratio (00:13:00) Explaining the significance of the customer lifetime value to customer acquisition cost ratio and its impact on marketing investment decisions. Cost-Cutting Decisions (00:19:03) The impact of cost-cutting on different business models and the need to understand where to maximize top and bottom-line simultaneously. Decisiveness in Making Business Decisions (00:21:02) The importance of making quick decisions during crises and the process of decision-making in business. Organizational Pivots and Decision-Making (00:25:45) Discussion on the frequency and magnitude of organizational pivots, including quick changes and larger strategic shifts. CEO's Time Management and Daily Routine (00:27:54) Insight into the CEO's daily routine, including early rising, exercise, nutrition, writing, and time for thinking and planning. Vision, Strategy, and Execution (00:31:59) The relationship between vision, strategy, execution, and the significance of consistency and discipline in achieving success. The valuation metrics (00:39:41) Explanation of key components influencing the valuation of an organization, including run rate, retention rate, globalization, ROI, and barriers to entry. Growth vs. profit focus (00:40:55) Discussion on organizations' focus on growing valuation and exiting in a few years versus traditional profit-focused approach. Creating value and tapping into emotional states (00:43:50) Explanation of creating value and tapping into emotional states in sports and fashion industries to drive revenue and profit. Importance of Vision vs. Execution (01:01:55) Discussion on the significance of vision and execution in business strategy.

In this episode of "The Goats of Growth," I got a solo episode for you to keep yourself productive and motivated, especially if you're working solo as an entrepreneur or fractional CRO. Jays Linkedin Profile Change your latitude (00:06:40) Discussing the benefits of changing work locations daily for increased focus and productivity. Hire people who can do the teachable and repeatable (00:12:56) Explaining the value of hiring help for tasks that are teachable and repeatable, allowing for focus on strategic activities. Find and follow people who have walked in your path (00:15:23) Highlighting the significance of seeking guidance and inspiration from those who have pursued a similar career path. Do the hardest stuff first (00:18:28) Stressing the importance of prioritizing challenging tasks early in the day to ensure focus and productivity. Time block everything (00:20:19) Emphasizing the benefits of scheduling and time-blocking activities to maintain a purposeful and focused workday. Partnerships and Collaboration (00:21:25) The speaker discusses the benefits of working closely with partners and finding someone to share experiences and accountability. Involving Family in Business (00:22:23) The speaker shares how involving family members, in this case, his wife, can provide support and help in managing the business. Importance of Walks (00:23:17) The speaker emphasizes the value of taking walks for mental clarity, idea generation, and strategic thinking. Public Accountability (00:25:08) The speaker talks about the importance of being publicly accountable, such as committing to regular podcast episodes, to stay productive and motivated. Final Remarks and Call to Action (00:27:05) The speaker concludes the episode, encouraging listeners to follow, rate, and share the podcast, and promises a guest for the next episode.