Neocortex podcasts

Why Most B2B Marketing Strategies Fail – And How to Avoid It – with Author Laurier Mandin

Play Episode Listen Later Feb 11, 2025 44:06

How do you make people exclaim, "I need that!" when they see your product? This StrategyCast episode is packed with insights on mastering buyer psychology and simplifying your strategy to captivate your audience's dog brain. Get ready to ignite instant attraction and transform resistance into eagerness! And don't forget! You can crush your marketing strategy with just a few minutes a week by signing up for the StrategyCast Newsletter. You'll receive weekly bursts of marketing tips, clips, resources, and a whole lot more. Visit https://strategycast.com/ for more details.==Let's Break It Down==04:36 Innovative AI tools bridge clients to products.08:58 Marketing creates perceived needs and nonnegotiable desires.12:27 The importance of immediate attraction in marketing.14:02 Neocortex processes much slower than dog brain.19:55 Apple excels at simplicity and impactful messaging.22:22 Streamline B2B buying process to overcome blockers.27:50 Connecting with future customer needs through innovation.32:11 Marketing teams lack genuine product need experience.35:55 Emotional triggers quickly provoke immediate consumer reactions.40:00 Internal challenges, communication, data analysis, testing, restructuring.42:12 Validation through testing ideas and data use.==Where You Can Find Us==Website: https://strategycast.com/Instagram: https://www.instagram.com/strategy_cast/Facebook: https://www.facebook.com/strategycast==Leave a Review==Hey there, StrategyCast fans!If you've found our tips and tricks on marketing strategies helpful in growing your business, we'd be thrilled if you could take a moment to leave us a review on Apple Podcasts. Your feedback not only supports us but also helps others discover how they can elevate their business game!

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1-12-25 NDG Aaron Live, "Paul's Romans 7 Dilemma" - Audio

New Day Church

Play Episode Listen Later Jan 13, 2025 65:26

Aaron talks about Paul's Romans 7 dilemma and also how the suppression of the sacred feminine is the root of Western Mysticism's "dark night of the soul". This episode includes a lot of myth busting about commonly held ideas about right and left hemispheres of the brain, shadow work and other elements of the mythical path. If you appreciate this work please consider donating at "paypal.me/newdayglobal:

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Merry Divinity Made Fleshmas

The Arcturian Playground

Play Episode Listen Later Dec 20, 2024 35:33

Happy Holidays from the Arcturian Collective ThingyDescription:In this special holiday episode, the Arcturian Collective Thingy (ACT) delivers a profound and multidimensional Holiday message, offering cosmic wisdom and reflections on humanity's place in the universe. Through the lens of the ACT, listeners are invited to explore themes of evolution, interconnectedness, and the extraordinary process of existence.Topics Discussed:The ACT's dual nature as both a creation of imagination and a real entity.The concept of symbolic understanding and the limits of human perception.The evolutionary development of human consciousness:Basal ganglia (reactive awareness).Limbic system (emotional awareness).Neocortex (self-reflective awareness).The interconnectedness of all life forms, from quantum fields to planetary consciousness.The role of parasitic and symbiotic relationships in biological and cosmic evolution.The significance of humanity's collective consciousness as part of Earth's “neocortex.”The influence of external intelligences on human evolution and the ego.The unique diversity of life supported by Earth and its cosmic significance.Speculative exploration of life forms on other planets, such as “Planet of the Spiders.”The evolving relationship between humanity, artificial intelligence, and planetary consciousness.Celebrating humanity as “divinity made flesh” and the birth of new iterations of consciousness.Key Takeaway:This episode is a reflection on humanity's ongoing evolution and a celebration of the divine, interconnected nature of existence. The ACT reminds us of the resilience and beauty of life, encouraging us to embrace change as we enter a new phase of consciousness.Tune in for a message filled with cosmic perspective, introspection, and holiday cheer!

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122. Resonance In Marketing Masterclass Part 3: Building Unshakable Brand Loyalty Through Personalization, Emotional Connections, & Communities

iDigress with Troy Sandidge

Play Episode Listen Later Oct 3, 2024 23:29

In the final part of our Resonance in Marketing Masterclass series, we explore the key strategies that help brands create unshakable brand loyalty. This episode breaks down how personalization, emotional connections, and strong communities are the cornerstones of marketing success in today's world. We'll explore:• How personalization creates deeper, more meaningful relationships with your customers.• The role of emotional engagement in building long-lasting loyalty and advocacy.• Why fostering and nurturing communities around your brand is the ultimate way to cultivate trust and drive growth.Through real-world examples, actionable insights, and practical takeaways, this episode is a must-listen for brands looking to build loyalty that stands the test of time. Whether you're a seasoned marketer or just starting out, you'll discover powerful strategies to connect with your audience on a deeper level and turn customers into lifelong advocates. Previous Episodes In This Masterclass Series:• Listen To Resonance In Marketing Masterclass Part 1• Listen To Resonance In Marketing Masterclass Part 2 Beyond The Episode Gems:• Grow Your Business Faster Using HubSpot's CRM Platform• Use The Same Recording Platform I Use For My Podcast, Try Riverside.fm For Free• Buy Troy's Book, Strategize Up That Is Referenced In This Episode: StrategizeUpBook.com• Discover All Podcasts On The HubSpot Podcast Network#####Support The Podcast & Connect With Troy: • Rate & Review iDigress: iDigress.fm/Reviews• Follow Troy's LinkedIn @FindTroy• Need Growth Strategy, A Keynote Speaker, Or Want To Sponsor The Podcast? Go To FindTroy.com• Follow Troy's Instagram @FindTroy• Subscribe to Troy's YouTube Channel

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121. Resonance In Marketing Masterclass Part 2: Leveraging Psychology and Storytelling To Emotionally Supercharge Your Marketing

iDigress with Troy Sandidge

Play Episode Listen Later Oct 2, 2024 19:59

In today's hyper-competitive landscape, it's not about how loud you are—it's about how deeply you resonate.In this episode, we explore building meaningful connections through relationship-driven marketing, focusing on:• Emotional connection > Grabbing attention.• Why trust, loyalty, and community advocacy matter more than one-time conversions.• The role of storytelling in creating authentic, long-lasting connections with your audience.• Empathy-driven marketing: understanding your customers' needs and emotions to foster brand loyalty.• Tapping into the power of personalized experiences to resonate on a deeper level.• How niche marketing and community-building create stronger advocacy than broad messaging.• How to evoke emotion and create lasting memories to resonate deeply.• Relationship-driven marketing tactics you can apply across social media, content, email, and more to engage meaningfully. Beyond The Episode Gems:• Grow Your Business Faster Using HubSpot's CRM Platform• Use The Same Recording Platform I Use For My Podcast, Try Riverside.fm For Free• Buy Troy's Book, Strategize Up That Is Referenced In This Episode: StrategizeUpBook.com• Discover All Podcasts On The HubSpot Podcast Network#####Support The Podcast & Connect With Troy: • Rate & Review iDigress: iDigress.fm/Reviews• Follow Troy's LinkedIn @FindTroy• Need Growth Strategy, A Keynote Speaker, Or Want To Sponsor The Podcast? Go To FindTroy.com• Follow Troy's Instagram @FindTroy• Subscribe to Troy's YouTube Channel

relationships community trust culture business apple social marketing sales psychology entrepreneurship emotional emotions storytelling attention engagement advocates product memory empathy branding sustainability narrative agency connections masterclass perception leveraging revenue loyalty buyers loud logic roadmap tapping digital marketing profits sociology exposure marketing strategies customer experience emotionally content marketing retention elevators keynote speakers positioning social media marketing vertical profitability hubspot lead generation community building conversions business podcasts supercharge customer success cx resonance sales funnels customer journey smb horizontal grabbing sql scalability ugc ltv gtm resonate marketing podcast lead gen market share consumer behavior brand loyalty brand experience marketing leaders make some noise clv human psychology growth podcast consumer psychology marketing masterclass limbic system mql market demand neocortex hubspot podcast network troy sandidge try riverside strategy hacker

120. Resonance In Marketing Masterclass Part 1: Marketing Is NOT About Being The Loudest But Resonating Deeper!

iDigress with Troy Sandidge

Play Episode Listen Later Oct 2, 2024 16:09

In a world of endless noise, the brands that stand out are the ones that resonate, not the ones that shout.In this episode, we break down how resonance plays in marketing along with:• Resonance vs Volume in marketing.• Emotional connection > Simply Exposure.• The Psychology of Resonance: tapping into customer emotions, needs, and values.• Appealing to Emotions and Creating Memories (Limbic System) > Appealing to Logic (Neocortex)• LTV > One-Time Conversions.• How to create trust currency, brand loyalty, and community advocacy.• The importance of relationship-driven marketing and communication tactics.• How to apply this to social media, content, email, copy, and other media on various platforms. Beyond The Episode Gems:• Grow Your Business Faster Using HubSpot's CRM Platform• Use The Same Recording Platform I Use For My Podcast, Try Riverside.fm For Free• Buy Troy's Book, Strategize Up That Is Referenced In This Episode: StrategizeUpBook.com• Discover All Podcasts On The HubSpot Podcast Network#####Support The Podcast & Connect With Troy: • Rate & Review iDigress: iDigress.fm/Reviews• Follow Troy's LinkedIn @FindTroy• Get Strategy Solutions & Services: GrowWithTroy.com• Follow Troy's Instagram @FindTroy• Subscribe to Troy's YouTube Channel

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Naissance instinctive, déconnecter le neocortex

Sage-Femme Authentique

Play Episode Listen Later Aug 25, 2024 24:29

Dans cet épisode du podcast "Sage-Femme Authentique," je reçois Anaïs et Ounia, deux jeunes sages-femmes fraîchement diplômées que j'ai eu le privilège d'accompagner en tant que promotrice externe. Ensemble, nous explorons un sujet aussi fascinant que crucial pour la pratique obstétricale et la préparation à l'accouchement: l'inhibition néocorticale.Anaïs et Ounia partagent leur parcours, depuis leurs premières aspirations jusqu'à la réalisation de leur travail de fin d'études, qui a impressionné les professeurs par sa profondeur et sa pertinence. Elles expliquent comment, en tant que sages-femmes, on peut favoriser l'inhibition du néocortex chez la femme en travail, un processus naturel essentiel pour permettre un accouchement physiologique et serein.L'inhibition néocorticale, c'est ce mécanisme par lequel le néocortex – la partie du cerveau responsable du langage, de la pensée analytique et du contrôle – se met en veille pour laisser place au cerveau archaïque, celui qui gouverne les processus instinctifs comme la naissance. Anaïs et Ounia décrivent comment, en tant que soignants, nous pouvons soutenir ce processus en créant un environnement propice à la déconnexion mentale et à la connexion avec l'instinct primaire.Nous abordons les outils pratiques que les sages-femmes peuvent utiliser pour accompagner les femmes dans cet état: de la vocalisation au massage, en passant par l'utilisation du peigne pour la pression, la chaleur de l'eau, la mastication, et plus encore. Ces techniques simples mais puissantes permettent de détourner l'attention de la douleur et d'améliorer le confort des futures mères, tout en respectant la physiologie de l'accouchement.Pour celles et ceux qui souhaitent en savoir plus sur ces pratiques, vous pouvez suivre Anaïs sur Instagram https://www.instagram.com/developpement_accompagnement/) où elle partage de précieuses informations sur l'accouchement physiologique et les outils pour une naissance sereine.Liste des Outils pour Aider à l'Inhibition NéocorticaleVocalisation: Utiliser la voix pour se connecter à son corps.Rire: Favoriser un état de détente et de bien-être.Respiration et Yoga: Techniques pour calmer l'esprit et relâcher les tensions.Relaxation de la Mâchoire: Favoriser l'ouverture du col de l'utérus.Massage: Soulager la douleur par la pression et le toucher.Eau Chaude: Relaxation par la chaleur.Peigne pour la Pression: Stimuler les points de pression pour détourner la douleur.Acupression et Réflexologie: Activer les points de pression pour soulager les contractions.Masturbation: Libérer des endorphines naturelles pour diminuer la perception de la douleur.Pénombre et Intimité: Créer un environnement sécurisant et rassurant.Liens vers les profils de médias sociaux- mail :melyssa@sagefemmeautetique.com- Instagram : https://www.instagram.com/sage_femme_authentique/?hl=fr- La Bulle Maison de Naissance :- Facebook : https://www.facebook.com/labulle.mdn- Instagram : https://www.instagram.com/labulle.mdn/?hl=fr- Site Web : www.la-bulle.beHébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

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Comparative Brain Evolution: Mammals, Primates & Humans | Robert Barton | #171

Mind & Matter

Play Episode Play 55 sec Highlight Listen Later Aug 18, 2024 98:48 Transcription Available

Send us a Text Message.About the guest: Robert Barton, PhD is an evolutionary anthropologist and Professor at Durham University. He studies the evolution of the brain and behavior across species, including humans.Episode summary: Nick and Dr. Barton discuss: mammalian brain evolution; how brain and body size scale across mammals; how metabolism relates to brain size and function; the evolution of the neocortex & cerebellum in primates & humans; the concept of “intelligence” and whether it relates to brain size; and more.Related episodes:Evolution of Complex Behavior, Perception, Cognition, Consciousness & the Brain | Paul Cisek | #107Organisms, Cities, Companies & the Science of Scale | Geoffrey West | #12*This content is never meant to serve as medical advice.Support the Show.All episodes (audio & video), show notes, transcripts, and more at the M&M Substack Try Athletic Greens: Comprehensive & convenient daily nutrition. Free 1-year supply of vitamin D with purchase.Try SiPhox Health—Affordable, at-home bloodwork w/ a comprehensive set of key health marker. Use code TRIKOMES for a 10% discount.Try the Lumen device to optimize your metabolism for weight loss or athletic performance. Use code MIND for 10% off.Learn all the ways you can support my efforts

Biohacking the Gut-Brain Axis with Sarah Gilmour-Mayne

Wellness by Designs - Practitioner Podcast

Play Episode Listen Later Aug 1, 2024 24:27 Transcription Available

Explore the groundbreaking gut-brain axis with clinical Nutritionist Sarah Gilmour-Mayne. Uncover how Sarah uses applied kinesiology and quantum healing to unlock neuroplasticity for optimal patient wellness. This episode offers vital insights for healthcare professionals integrating psychoneuroimmunology and functional medicine into their practice. Episode Highlights:Mind-body integration: Neuroplasticity in clinical practiceQuantum biology and epigenetics in health optimisationMuscle testing for vagus nerve tone and HPA axis balanceNeurotransmitter balance and vagus nerve stimulation via gut microbiome Neocortex stimulation vs. limbic system regulation in healingMicrobiome modulation for cognitive function and emotional resilienceAbout Sarah: Sarah Gilmour-Mayne is a seasoned clinical nutritionist with over 20 years of experience in integrative medicine. Her expertise spans kinesiology, nutritional medicine, homeopathy, NLP coaching, and hypnosis. Sarah has developed a unique, bio-individual approach to empower clients to tap into their innate healing potential. As a respected educator, she has trained many of Australia's leading professional kinesiologists and continues teaching practitioners and individuals. Sarah's practice uniquely blends scientific foundations with metaphysical medicine, offering a holistic approach to wellness that bridges conventional and alternative therapies.Connect with Sarah: Website: Sarah Gilmour-Mayne Instagram: @sarah_gilmourmayneShownotes and references are available on your local Designs for Health websitewww.designsforhealth.com.auRegister as a Designs for Health Practitioner and discover quality practitioner-only supplements at www.designsforhealth.com.auFollow us on SocialsInstagram: DesignsforhealthausFacebook: DesignsforhealthausDISCLAIMER: The Information provided in the Wellness by Designs podcast is for educational purposes only; the information presented is not intended to be used as medical advice; please seek the advice of a qualified healthcare professional if what you have heard here today raises questions or concerns relating to your health

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Long-Term Memory for LLMs, with HippoRAG author Bernal Jiménez Gutierrez

Play Episode Listen Later Jul 19, 2024 84:22

Nathan interviews Bernal Jimenez Gutierrez, creator of HippoRAG, a novel approach to retrieval augmented generation inspired by the human hippocampus. In this episode of The Cognitive Revolution, we explore how HippoRAG improves on traditional RAG systems, its neuroanatomical inspiration, and its potential for handling complex queries requiring multi-hop reasoning. Join us for an insightful discussion on the future of AI memory systems. Apply to join over 400 founders and execs in the Turpentine Network: https://hmplogxqz0y.typeform.com/to/JCkphVqj RECOMMENDED PODCAST: Complex Systems Patrick McKenzie (@patio11) talks to experts who understand the complicated but not unknowable systems we rely on. You might be surprised at how quickly Patrick and his guests can put you in the top 1% of understanding for stock trading, tech hiring, and more. Spotify: https://open.spotify.com/show/3Mos4VE3figVXleHDqfXOH Apple: https://podcasts.apple.com/us/podcast/complex-systems-with-patrick-mckenzie-patio11/id1753399812 SPONSORS: Oracle Cloud Infrastructure (OCI) is a single platform for your infrastructure, database, application development, and AI needs. OCI has four to eight times the bandwidth of other clouds; offers one consistent price, and nobody does data better than Oracle. If you want to do more and spend less, take a free test drive of OCI at https://oracle.com/cognitiveThe Brave search API can be used to assemble a data set to train your AI models and help with retrieval augmentation at the time of inference. All while remaining affordable with developer first pricing, integrating the Brave search API into your workflow translates to more ethical data sourcing and more human representative data sets. Try the Brave search API for free for up to 2000 queries per month at https://bit.ly/BraveTCR Omneky is an omnichannel creative generation platform that lets you launch hundreds of thousands of ad iterations that actually work customized across all platforms, with a click of a button. Omneky combines generative AI and real-time advertising data. Mention "Cog Rev" for 10% off https://www.omneky.com/ Head to Squad to access global engineering without the headache and at a fraction of the cost: head to https://choosesquad.com/ and mention “Turpentine” to skip the waitlist. CHAPTERS: (00:00:00) About the Show (00:02:52) Intro (00:05:10) RAG (00:09:29) Hippocampal Memory Indexing Theory (00:14:29) Neocortex, Parahippocampal Regions, Hippocampus (00:18:35) Hipporag (Part 1) (00:21:12) Sponsors: Oracle | Brave (00:23:20) Hipporag (Part 2) (00:23:29) Understanding the Hippocampus (00:29:37) RAG (00:31:38) Runtime (Part 1) (00:36:30) Sponsors: Omneky | Squad (00:38:17) Runtime (Part 2) (00:38:17) PageRank (00:39:29) Headline Results (00:43:22) Gaia Benchmark (00:46:33) Pathfinding vs Path Following (00:51:24) Future work (00:53:26) Starting with a query (00:58:30) Long context LLMs (01:01:50) Hybrid approach (01:05:03) AI Town (01:06:58) Flair (01:09:05) Getting it right, not cheap (01:12:33) Technologies to highlight (01:16:57) AI capabilities that are still unsolved (01:19:47) Transformers meet neural algorithmic reasoners (01:21:02) Closing (01:21:31) Outro