Podcasts about pop up stores

Episode #743: Bryan and Krissy are back to discuss the wild Pop Art craze feeding the Labubu craze! As usual, once TCB knows about it...it's too late! Plus, they break down the chaos behind Hollywood's labor disputes and the wild world of nostalgic collectibles. First, they take a jab at union drama in the entertainment biz—why some actors are barely scraping by while execs are jetting off to Istanbul to save a buck. Then, they dig into the rise of Labubu (no, seriously), the vinyl toy that's got adults throwing elbows at Pop Mart's around the globe. From behind-the-scenes rental companies of Hollywood to Beanie Baby flashbacks, Bryan misses every opportunity to cash in! Show Notes: [04:15] Union Struggles in Hollywood – Why productions are fleeing L.A. faster than a Netflix cancelation [05:18] Real Estate and Production Trends – Istanbul: now with more actors [06:21] Podcast Shenanigans & Celebrity Interview Teases [09:20] Will Ferrell vs. Adam Sandler – Who wins in the existential comedy showdown? [12:20] Pop-Up Stores and Nostalgia Drops – Yes, adults are still buying toys [15:20] Meet La Boo Boo – The collectible you never knew you needed [19:17] Collectibles & Culture – What your Funko Pop says about you [21:28] The Parental Guilt of Consumerism – Because kids need therapy and matching plushies [26:24] Sean's Weird Job Reveal – It's as strange as it sounds [35:16] The Economics of Labubu– Capitalism in a cute little box [43:44] Nostalgia, Beanie Babies, and the Cyclical Nature of Dumb Trends [47:00] Farewell Rant – Bryan declares Beanie Babies are back (again) TCB Intro Clips: Ferris is a righteous dude! Watch EP #743 on YouTube! Text us or leave us a voicemail: +1 (212) 433-3TCB FOLLOW US: Instagram:  ⁠⁠@thecommercialbreak⁠⁠ Youtube: ⁠⁠youtube.com/thecommercialbreak⁠⁠ TikTok: ⁠⁠@tcbpodcast⁠⁠ Website: ⁠⁠www.tcbpodcast.com⁠⁠ CREDITS: Hosts: ⁠⁠Bryan Green⁠⁠ &⁠⁠ Krissy Hoadley⁠⁠ Executive Producer: Bryan Green Producer: Astrid B. Green Voice Over: Rachel McGrath TCBits Written, Voiced and Produced by Bryan Green To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy Learn more about your ad choices. Visit https://podcastchoices.com/adchoices

MERCEDES-BENZ eröffnete kürzlich für seine High-End-Karossen das sogenannte Manufaktur-Studio. Mercedes-S-Klassen-, MAYBACH- und AMG-Kunden können hier nicht nur ihre individuellen Ausstattungs-Wünsche ausleben, sondern können auch persönlich dabei sein, wenn diese mit höchstem handwerklichem Geschick umgesetzt werden. Lassen sich Automobile in den allerobersten Preislagen heutzutage nur noch verkaufen, wenn den Kundinnen und Kunden Möglichkeiten zur Individualisierung angeboten werden? UNILEVER ist mit einer neuen Werbekampagne für AXE am Start. Dieses Mal macht ein mit AXE parfümierter junger Mann die Plüschtiere, den Hund oder das Baby seiner Frau/Freundin/Bekannten so eifersüchtig, dass diese gewalttätig werden. Ist dies skurril? Aufmerksamkeitsstark? Humorvoll? Oder einfach nur unverständlich? Das britische Unternehmen JELLYCAT macht Millionen-Umsätze mit Obst, Gemüse, Backwaren und auch Haushaltsgegenständen aus Plüsch. Pop Up-Stores werden überall auf dieser Welt von jungen Erwachsenen belagert und auch auf Tiktok ist die Hölle los. Wer kauft Plüsch-Gemüse und warum?

BBB's Steve Bernas on scams to lookout for: Halloween pop-up stores, Home Improvement scams, Medicare enrollment scams, online phishing, the 'we have video of you, pay up' emails, and more.  DO NOT CLICK ON THAT LINK!DO NOT OPEN THAT FRONT DOOR!DO NOT PICK UP THAT UNKNOWN CALL!Click here for the BBB Scam Tracker  To subscribe to The Pete McMurray Show Podcast just click here

Korean Skincare, auch K-Beauty genannt, sorgt seit einigen Jahren für regelrechte Begeisterungsstürme unter Hautpflege-Fans. Veronika Strotmann und Sander Joonyoung erkannten eine Chance - und gründeten 2020 Yepoda, um koreanische Hautpflege einfacher und zugänglicher zu machen. Im ChefTreff Podcast mit Sven Rittau spricht Yepoda-Mitgründerin Veronika Strotmann über die Besonderheiten koreanischer Pflegeprodukte und -routinen, die schon für so manchen Social Media Hype gesorgt haben. Veronika und Sven diskutieren außerdem die Herausforderungen der Unternehmensgründung während des ersten Lockdowns, die Bedeutung von klinischen Studien für die Produktsicherheit, die Internationalisierungspläne des Unternehmens und Yepodas kreativen Einsatz von Pop Up Stores als Marketingstrategie. In der Folge mit Veronika Strotmann und Sven Rittau lernst Du:

Melissa Forman talks about retro pop up stores in the city. 

In der heutigen Folge geht es um die Zeit nach der Wiedervereinigung - als plötzlich Sexshops im Osten von Deutschland wie Pilze aus dem Boden sprossen. In Schlafzimmern und Hühnerställen. Heutzutage würden wir Pop Up-Stores sagen. Darüber spricht Catrin mit den Autor:innen von "Provinzlust", Uta Bretschneider und Jens Schöne. Ein 1LIVE-Podcast, © WDR 2024 Von Catrin Altzschner.

TikTok-Trends, Pop-Up-Stores, technische Revolutionen: Alles scheint immer flüchtiger zu werden. Zugleich gibt es immer mehr „Entflüchtigung“, sagt der Philosoph Armen Avanessian. Er widmet sich dem Phänomen in dem Buch "Flüchtigkeitsmanagement". Eilenberger, Wolfram; Avanessian, Armenwww.deutschlandfunkkultur.de, Sein und Streit

Die Witt Gruppe gilt dem ein oder anderen Branchenkenner als "veraltet", weil der zentrale Vertriebskanal noch immer auf dem Katalog basiert, aber in einer Zeit in der sich alle anderen Plattformen von Google, Facebook oder TikTok abhängig gemacht haben, erscheint die Strategie der Witt Gruppe ausgesprochen attraktiv. Darüber spreche ich mit dem CEO der Witt Gruppe Patrick Boos. Karo Junker hört sich den Podcast live vor Ort an und springt zwischendrin für 10 Minuten ein, um die Fragen zu stellen, die ich vorab leider vergessen habe. 00:03:02 Vorstellung von Patrick und seiner Karriere im Handel 00:09:20 Blouson-Kauf: Spezielle Größenläufe für Zielgruppe 60+ 00:10:56 Ältere Zielgruppe mit geringeren Retourenquoten 00:16:55 Zurückkehren zur Normalität und Mengen noch nicht erreicht. 00:32:15 Zukünftige Herausforderungen bei der Kundenakquisition 00:36:13 Überlegungen zu Pop-Up-Stores und physischen Kampagnen 00:39:02 Kundenservice und Gutscheine für Filialkunden 00:43:16 Mobile Interfaces und Tailored User Experience für ältere Zielgruppe 00:44:07 Anforderungen für User Experience in App-Projekten 00:46:00 Potenzial der Oberpfalz und Hausaufgaben vor dem nächsten Schritt 00:53:00 Verschiebung von Offline- zu Online-Kunden durch Corona 00:56:44 Omnichannel als Ausflucht und Stimpfwort 00:57:14 Unterschiedliche Meinungen zur Omnichannel-Strategie 01:00:25 Ausblick auf kommende Themen: Farfetch und TikTok-Shop Community: https://kassenzone.de/discord Feedback zum Podcast? Mail an alex@kassenzone.de Disclaimer: https://www.kassenzone.de/disclaimer/ Alexander Graf: https://www.linkedin.com/in/alexandergraf/ https://twitter.com/supergraf Youtube: https://www.youtube.com/c/KassenzoneDe/ Blog: https://www.kassenzone.de/ E-Commerce Buch: https://www.amazon.de/gp/product/3866413076/ Tassen kaufen: http://www.tassenzone.com

We explore the fascinating world of pop-up retail, or flash retailing. In my eyes, as a slightly less sympathetic observer, they're like the wannabes of the retail scene, here one day and gone the next. Our discussion will go beyond the glossy facade of pop-up stores. On the show: Heyang, Li Yi & Yushun

President and CEO of the Better Business Bureau of Chicago and Northern Illinois Steve Bernas joins Bob Sirott to discuss where to donate funds to Israel and Gaza efforts and what to be aware of when shopping at Halloween pop-up stores. He also talks about tips for Cyber Security Awareness Month and when you should report fake emails as […]

Episode 251 - Elevate Your Fashion Empire: Navigating Pop-Up Stores with Popable.com Hello, At Ebooks4Fashion.com, we are committed to equipping you with the latest strategies and tools to thrive in the ever-evolving fashion industry. Today, we're excited to introduce you to a powerful approach that can take your fashion business to new heights - pop-up stores, made easy with Popable. Why Pop-Up Stores Matter for Your Fashion Business: Pop-up stores have become a key strategy for fashion entrepreneurs to create buzz, connect with customers, and drive sales. These temporary retail spaces offer numerous advantages: Engagement: Pop-ups provide a unique and immersive shopping experience that engages customers on a personal level, strengthening brand loyalty. Testing Ground: Use pop-ups to test new markets, products, or designs without committing to a long-term lease, helping you refine your offerings. Brand Visibility: Pop-ups generate buzz and media attention, increasing your brand's visibility and attracting new customers. Direct Feedback: Interact directly with your audience, gather valuable feedback, and build lasting relationships with your customers. Now, let's dive into how Popable can simplify the process of setting up and managing a successful pop-up store for your fashion business. Using Popable for Your Pop-Up Store:Popable is a user-friendly platform designed to make pop-up stores accessible to fashion entrepreneurs like you. Here's how to get started: Sign Up: Visit Popable's website and create an account. It's a straightforward process that gets you one step closer to your pop-up store. Choose Your Location: Browse Popable's database of available pop-up spaces. Select a location that aligns with your target audience and business goals. Design Your Space: Customize your pop-up space to reflect your brand's aesthetics. Create an inviting and visually appealing atmosphere to captivate customers. Promote Your Pop-Up: Leverage Popable's marketing tools to promote your pop-up store. Utilize social media, email marketing, and local advertising to generate excitement. Engage with Customers: During your pop-up event, interact with customers, collect feedback, and build a loyal following. Consider hosting special events or promotions to entice visitors. Evaluate and Learn: After your pop-up, assess the results. Analyze sales data, customer feedback, and overall performance to inform your future strategies. Popable empowers you to bring your fashion brand to life in the physical world, connecting with customers in a meaningful way. It offers flexible terms and a supportive community of fellow entrepreneurs to guide you through the process. If you're ready to explore the world of pop-up stores and elevate your fashion business, we encourage you to visit Popable's website and take the first step towards creating a memorable retail experience for your customers. Should you have any questions or need further guidance on using Popable for your pop-up store, please feel free to reach out. We're here to support your success in the fashion industry.Here's to your continued growth and innovation in the world of fashion entrepreneurship! To your Fashion Business Success,MaristellaEbooks4Fashion.com P.S If you want to learn more about Pop Up Stores for your Fashion Business, please feel free to check out our guide:"HOW TO USE A POP UP SHOP FOR FASHION BUSINESS (without having lots of money) - EBOOK.A Powerful Step by Step Guide on How to Set Up Your First Pop Up Shop for Fashion Business + 2 BONUSES". #FashionBusinessBoost, #PopUpStoreMastery, #PopableCom, #FashionSuccess, #RetailStrategies, #FashionIndustryInsights, #BusinessGrowth, #FashionMarketing, #PopUpShopGuide, #RetailTactics --- Send in a voice message: https://podcasters.spotify.com/pod/show/ebooks4fashion/message

How do you grow a business from scratch to create a global presence in 3 countries, 600 staffed locations, 1800 employees and 1000 automated stores throughout North America, Australia and New Zealand? You go like Hell, and figure out what you did wrong later! Linda Johansen-James shares her extraordinary story of meeting Max James, the founder of North American Kiosk, their massive hyper-growth strategy, and Linda's emerging company, International Retail Group. You're going to love this episode as Linda shares her journey from working to build AKM, to meeting Daymond John of The Shark Tank, to employees who've become life-long friends. About Linda Johansen-James: Why do household names like Guthy-Renker, Proactiv®, Flip Flop Shops and 
Barbell Apparel brands work with Linda Johansen-James time and time again? 
Because she gets results. Linda Johansen-James is the Founder and CEO of International Retail Group, LLC, 
a boutique retail management and consulting firm that works with such notable 
brands as Revlon, Hess Toy Truck, SolarCity, Blue Moon CBD, Harry&David's Brands: Moose Munch®, Cheryl's Cookies®, Shari's Berries® to name a few. 

Whether managing and staffing hundreds of brick & mortar stores, Pop-Up Stores 
and carts or creating dynamic training programs, and testing products, Linda is 
well known in the industry as a powerhouse who understands what today's 
shopper really wants. About Awakened Nation: A Deep Dive Into The Extraordinary With guests like Dog The Bounty Hunter, NY Times Bestsellers Panache Desai, Stephen M.R. Covey, and Dan Millman, Chester Bennington's original band mates from Grey Daze, Star Wars artist Matt Busch, Grammy® nominated recording artist David Young, BNI founder Ivan Meisner, David Bowie promoter Tony Michaelides, MLB player Shea Hillenbrand, and many more...host Brad Szollose sets out to ignite game-changing conversations with today's outliers and cutting edge entrepreneurs, idea makers and disruptors—conversations that take a deep dive into the extraordinary. This podcast will shift your thinking. Think Art Bell meets Joe Rogan. Conversational. Warm. Unexpected. Controversial. --- Support this podcast: https://podcasters.spotify.com/pod/show/awakenednation/support

Auch ohne altonale: Wenn man durch durch diesen Stadtteil geht, dann spürt man sofort, hier geht Einiges. Altona ist was besonderes. Hier ist es bunt und vielfältig, hier ist immer was los, es gibt viele kleinere Läden, Kaffees, Pop Up Stores, Galerien, die Zeise Hallen mit dem Zeise- Kino und und und …In Altona ist man einfach gerne und das ist wahrscheinlich auch ein Grund dafür, dass es die altonale hier seit vielen Jahren, erfolgreich gibt. Mein wunderbarer Gast heute: Heike Gronholz, die Geschäftsführerin der altonale. Mit ihr spreche ich unter anderem über den Wandel des beliebten Stadtteilfestes im Laufe der Zeit und die Bedeutung des diesjährigen Mottos, nämlich "Umbruch".

Présentation de l'invitée : Shanty Baehrel est une entrepreneuse française passionnée de pâtisserie, célèbre pour la création de sa marque de biscuits artisanaux, Shanty Biscuits, une entreprise française créée en 2013 à Aix-en-Provence. Tout a commencé lorsque Shanty a reçu en cadeau un tampon à biscuits avec l'inscription "approuvé par le chef". Cependant, elle a rapidement réalisé que ce serait beaucoup plus cool si elle pouvait personnaliser les messages sur les biscuits. Après quatre mois d'imagination et de tests de recettes, la "Bisqueen" est née. Pendant les deux premières années, la fondatrice a tout fait à la main dans son appartement : la préparation de la pâte, la cuisson, l'emballage, l'expédition, la facturation et même la photographie des produits. Mais avec le temps, la demande a augmenté et l'entreprise a grandi petit à petit. La Bisqueen a maintenant son propre atelier de production en Provence où la "shanteam" fabrique des milliers de biscuits par jour. Au-delà de leur concept original de biscuits personnalisés, la force de la marque réside dans ses valeurs d'authenticité, d'humour, de folie et d'ambition, qu'elle partage quotidiennement sur les réseaux sociaux. La marque ne se contente pas de vendre des biscuits délicieux, elle offre une expérience unique et amusante à ses clients. Aujourd'hui, Shanty Biscuits continue de croître et d'innover. Avec des produits de qualité et une approche ludique et authentique, Shanty Biscuits est bien partie pour devenir une référence dans l'univers des gourmandises. Ce que vous allez apprendre dans cet épisode : - Shanty se présente et parle de son parcours - Les débuts de Shanty Biscuits - L'importance de se faire aider - Sa communication Instagram - La stratégie d'acquisition de Shanty Biscuits - Le branding - Le développement de son entreprise - L'acquisition de nouveaux clients - Le recrutement - La gestion d'une équipe - Les pop-up stores - L'impact du COVID-19 sur la marque - Comment se protéger de la copie - Son rythme de travail entre Paris et le sud - Son rôle dans la marque - Les apprentissages de la marque - Ses apprentissages personnels - Son contenu LinkedIn - Comment elle reste inspirée - Ses conseils "Une de mes forces, c'est que j'ai aucun problème à demander de l'aide, ce qui est primordial dans la gestion d'une boite." "La vie est imprévisible et parfois on a l'impression qu'il y a des chemins qui sont tout tracés vers des endroits, alors qu'en fait il y a d'autres chemins pour y arriver." "J'ai arrêté de me comparer avec tout le monde, chaque boite est différente, il y ce que tu vois sur Instagram et la réalité du quotidien." N'oubliez pas de vous inscrire à la newsletter de Entreprendre Dans La Mode, les industries créatives et l'art de vivre sur www.entreprendredanslamode.com. Aussi, si vous souhaitez me contacter ou me suggérer de nouveaux invités, vous pouvez le faire sur Instagram sous le pseudonyme @entreprendredanslamode. Enfin, le plus important : laissez-moi un avis sur Apple Podcast ou iTunes, 5 étoiles de préférence ; cela m'aide à faire connaître le podcast à plus de monde et me motive à faire de meilleures interviews ! Merci de soutenir ce podcast et à bientôt pour un nouvel épisode !

Kayti Baur is a queer and disabled artist who is organizing markets for people like her, because she wants there to be year-round representation of queer people outside of Pride month. Baur speaks with Jeff about why she wants there to be spaces created for disabled folks, who she says are one of the most under-employed and -discussed groups of people who don't normally get their own spaces or events which are accessible

Shoppen: Ja! Aber eben nicht nur. Die Innenstadt der Zukunft muss multifunktional sein, sagt der Stadtentwicklungsexperte Johannes Ringel. Das gilt auch für leerstehende Gebäude. Die wird es Lübeck z. B. macht aus einem Ex-Kaufhaus einen Ort, an dem Schule, Start-Ups, Pop Up Stores, Hochschulen und Kunst einen gemeinsamen Platz finden. Auch die Stadt Siegen hat sich Gedanken gemacht, wie man die eigene Innenstadt wieder attraktiv machen kann. Und sie hat es geschafft, dass wieder mehr Menschen gerne die Innenstadt besuchen. Eine Antwort lautet: Verweilen statt Verkehr. *** Die Stadt Lübeck informiert regelmäßig über das Projekt und den aktuellen Stand. https://uebermorgen.luebeck.de/projekte/uebergangsweise/index.html#hausb *** Vom Umbau des großen Parkplatzes im Zentrum von Siegen von 2012 bis 2016 gibt es Video im Zeitraffer. https://www.youtube.com/watch?v=oSJNh-UqGIU*** Wie über die Matching-Plattform LeAn leerstehende Gebäude vermittelt werden können, erfahrt Ihr z. B. hier (Artikel ist hinter einer Paywall) https://www.handelsblatt.com/unternehmen/handel-konsumgueter/einzelhandel-drohende-galeria-schliessungen-staedte-kaempfen-mit-neuer-plattform-gegen-leerstaende/28855802.html *** Wollt Ihr uns schreiben, mailt an dreimalbesser@br.de

F&B establishments have been working hard over the last few years to keep their business running. And one way to do it is to have pop up stores around Singapore. But how feasible is the idea of pop up stores for an F&B establishment? Chia Kai Chao, Owner, Brotherbird Bakehouse shares how his business is doing so. See omnystudio.com/listener for privacy information.

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President and CEO of the Better Business Bureau of Chicago and Northern Illinois Steve Bernas joined Bob Sirott to discuss why you should research Halloween pop-up stores before shopping there and what zombie debt is. He also talked about a warning from the FBI about fake customer support representatives and misleading mobile game ads.

Der Begriff des Guerilla Marketing ist nun schon seit einiger Zeit im Trend. Angefangen hat es in der realen Welt, wo mit intelligenten Kampagnen Werbung nicht selten viral gegangen ist, lange bevor klar wurde, welche Marke dahinter steckt. Solche Aktionen sind noch heute beliebt und der Trend hat sich mit solchen Dingen wie Pop-Up-Stores oder exklusiven und spontanen Vor-Ort-Kampagnen gehalten. Aber das Guerilla Marketing ist auch längst im Online - Marketing Mix angekommen und muss hier natürlich mit ganz anderen Mitteln und Wegen umgesetzt werden. Der folgende Beitrag wird näher über das Thema informieren.

Most independent brands can't afford to test too many advertising opportunities due to budget constraints, but brand partnerships offer a great means of low-cost growth. In this episode, Lynn Power of Masami talks about the way she's building a collective doing pop-ups around the country, what strategies work, and the ins and outs that go into making it successful.Listen and learn in this episode!KEY TAKEAWAYS FROM THIS EPISODEWhen you are bootstrapped, you have to find your opportunities because you can't pay to play with the big boys. Brand partnerships could work well to leverage followings and grow businesses.Go into a space that's going to attract the right customer base.Some brands will be heavily engaged and some will be very transactional and will only care about the sales.Staffing is a critical piece in managing logistics.When a founder is in a store, the sales go up threefold.A community is a foundation that you need to scale.Recommended App: Canvahttps://www.canva.com/ Recommended Podcast: The Joe Rogan Experiencehttps://open.spotify.com/show/4rOoJ6Egrf8K2IrywzwOMk Today's Guest:Lynn Power is a co-founder and the CEO of Masami.Masami is a brand of clean premium hair care.Connect and learn more about Lynn and Masami here: Website: https://www.lovemasami.com/ LinkedIn:  https://www.linkedin.com/in/lynn-power-02b8904 Instagram: https://www.instagram.com/lynnpowered/ This month's sponsor is Triple Whale.  Triple Whale's powerful analytics platform clarifies your ad performance across channels, keeping you instantly in the know. Hit https://www.triplewhale.com/upgrowth and use promo code Upgrowth for 15% off today. *** PROMO CODEUpgrowthWe love our podcast community and listeners so much that we have decided to offer a free eCommerce Growth Plan for your brand! To learn more and how we can help, click here:upgrowthcommerce.com/growJoin our community and connect with other eCommerce brand owners and marketers!https://www.facebook.com/groups/secretstoscalingpodcast 

We discuss new EV start-up Lucid Motors as they set up "pop-up" stores around the country to introduce those who have placed a deposit for their vehicles to the Lucid Air sedan. 

Kick back for a sesh with Andrew, Jay, and Phil as they talk, confer, converse, and otherwise chit-chat on the weed stories of the day, including Cannabis bipartisanship could be a model for other political issues. Inflation may be coming to a dispensary near you. Cannabis pop-up stores - what are they, and are they legal? and more VoteProPot@gmail.com VoteProPot-Cast Facebook YouTube LinkedIn Instagram

Todd Tomlin is the Co-Founder and Chief Operating Officer of Ncentiva and the Founder and Managing Director of Consummo Consulting. Todd has 12 years of experience in managing gift card programs for brands such as Expedia's Hotels.com, Hyatt Hotels, Cinemark Theatres, and the Atlantis Bahamas. His consulting firm focuses on helping brands realize the full potential of their gift card program, or if they don't have one, Consummo Consulting provides the business case, go-to-market strategy, implementation, and more. As COO of Ncentiva, Todd and his team are building a world-class platform that allows consumers to trade in unneeded items such as electronics, for the payout of branded gift cards. For the Popable™ podcast audience, Todd looks forward to sharing how even pop-up brands can leverage gift cards for marketing, growth, and product awareness. https://www.linkedin.com/in/toddtomlin/ https://ncentiva.com/ https://www.consummoconsulting.com/ // Episode: 014 ...... Your Hosts: - Scott Blair, Co-Founder of Popable - Stephen Brooks, The Pop-Up Retail Expert  Find us online: - Podcast Website - Instagram - Facebook ...... Join the pop-up community marketplace: https://popable.com ...... Send us a voice message: https://popablepodcast.com/message --- Send in a voice message: https://podcasters.spotify.com/pod/show/popable/message Support this podcast: https://podcasters.spotify.com/pod/show/popable/support

" The Personal Computer Show Wednesday March 9, 2022 PRN.live Streaming on the Internet 6:00 PM Eastern Time IN THE NEWS o Amazon Closing All 68 of its Books, 4-Star, and Pop-Up Stores o New Ohio Law Cracking Down on Robocalls o Backblaze Report SSDs are as Reliable as HDDs o Russia Says NASA Can Use Broomsticks to Fly in Space o Internet Backbone Provider Shuts Off Service in Russia IT Pro Series with Benjamin Rockwell o Building Your Brand on LinkedIn - Part 1 of 3 From The Tech Corner o Hubble Space Telescope 20 Years of Ground Breaking Discovery with ACS o Redesigning How CPU's are Built Technology Chatter with Benjamin Rockwell and Marty Winston o Zombie Shipping Containers Disrupting Economy "

Pop-up stores come in all types, and both retailers and manufacturers launch them for different reasons. Andy Bailen has deep experience and “spills the beans” with us in this episode. 2:21 – “All Things Retail (a weekly newsletter) came out of my interest in providing guidance and help and actionable content for retailers (of all sizes).” This conversation about pop-up stores – which Andy has successfully conceptualized and rolled out with big box retailers, and smaller players – serves the same purpose: it provides guidance and helps with actionable content for retailers looking for additional growth avenues. You can reach Andy at abailen@3peconsulting.com – he enjoys meeting other business leaders and answering their questions.

Prices are going up for things like gasoline and food, and the inflation rate shows it. But the Bank of Canada is still playing it cool. And the continuing story of who controls telecom giant Rogers is straight out of a television soap opera. But the dispute has sparked a real debate around the company's dual-class share structure. We explain what's happening through a trip to Genoa City, home of The Young and the Restless. Plus we explain why Halloween stores can pop-up today and be gone tomorrow — like ghosts! How does a business make money — in this world or the underworld — by operating for only two months a year?

Der stationäre Handel steht durch das Wachsen des Onlinehandels mächtig unter Druck. Nur mit Innovation, Digitalisierung und persönlichem Service kann der stationäre Handel überleben und dazu beitragen, dass die Innenstädte und Handelsplätze lebendig bleiben. Gespräche mit Entscheiden, Managern und Eigentümern, die dazu beitragen, daß der stationäre Handel sich weiterentwickelt

Laura McLaughlin is a Director of Specialty Leasing for Brixmor Property Group. Laura is responsible for the national specialty leasing efforts focusing pop up, emerging brands & seasonal retailer stores, common area events such as fireworks, the recycling program, Out-Of-Home advertising/experiential marketing and parking lot community events. Laura earned a Bachelor of Arts in Business Administration and Marketing from St. Joseph's University. Brixmor is a leading owner and operator of high-quality, open-air shopping centers with more than 380 retail centers in the United States. https://www.brixmor.com // Episode: 005 How to Make A Pop-Up Pop - Free Webinar: https://popable.com/how-to-make-a-pop-up-pop/ ...... Your Hosts: - Scott Blair, Co-Founder of Popable - Stephen Brooks, The Pop-Up Retail Expert Find us online: - Podcast Website - Instagram - Facebook ...... Join the pop-up community marketplace: https://popable.com ...... Send us a voice message: https://popablepodcast.com/message --- Send in a voice message: https://podcasters.spotify.com/pod/show/popable/message Support this podcast: https://podcasters.spotify.com/pod/show/popable/support

Ghalia Boustani is a researcher at Paris 1 Panthéon Sorbonne and holds a Doctorate degree from Ecole Supérieure des affaires. Her main research interest is in ephemeral retailing; she has developed her first research on pop-up stores in the Middle East and now is focusing her research on studying pop-up stores in Europe. Ghalia has published “Ephemeral Retailing: Pop-up stores in a Postmodern consumption era”, “Pop-up retail. The Evolution, Application and Future of Ephemeral Stores” and presented her research in different marketing and retailing colloquy. Throughout her academic journey, Ghalia also worked closely with professionals and entrepreneurs on several projects that added value to her researches and developed a considerable online content that looks at retailing in general and ephemeral retailing in particular. Instagram Manuscripts “Live with Ghalia” “Luxury_Live with Ghalia” // Episode: 003 ...... Your Hosts: - Scott Blair, Co-Founder of Popable - Stephen Brooks, The Pop-Up Retail Expert Find us online: - Podcast Website - Instagram - Facebook ...... Join the pop-up community marketplace: https://popable.com ...... Send us a voice message: https://popablepodcast.com/message --- Send in a voice message: https://podcasters.spotify.com/pod/show/popable/message Support this podcast: https://podcasters.spotify.com/pod/show/popable/support

Episode SummaryI recently attended a local Pop-Up Shop event. In case you are not familiar with the term, a pop-up shop, sometimes referred to as flash retailing, is a trend where an entrepreneur randomly opens a sales space for a short amount of time, usually one day. The idea behind this tactic is to generate interest in your products, make sales, and engage customers with your brand. The ability to market effectively is a pain point for many small businesses and it was very evident at this event. In this episode we are going discuss how you can attract more customers to your business by understanding your competitive advantages and using your strengths to promote your brand.Episode Main Topics/Takeaways- Typical customer engagement at a Pop-Up event- Collect marketing analytics (age, ethnicity, gender, personality, brand affinities, opinions, etc.)- Building trust/Building your brand- Creating/identifying your competitive advantages- Competitive Advantages examples- Understanding the competition- List of ways to create competitive advantagesResources (eBooks, suggested reading)- Free eBook - Internet Marketing Metrics | https://bit.ly/36SdhU3- Course | How to Identify and Create Your Competitive Advantage | https://bit.ly/sbmwContact, Join, and Follow Us- Leave us a voicemail with your comments or questions | https://bit.ly/3ruMI0N- Twitter | SCH360 | https://twitter.com/sch360- Facebook | @schconyc- The Knowledge Catalyst Podcast | Website | https://bit.ly/36WSpeGInterested in Being a Guest on The Knowledge Catalyst?Send us your bio and information about your company to | host@theknowledgecatalyst.com.

About Melissa Gonzalez:LinkedIn:  linkedin.com/in/melissagonzalezlionesqueWebsites:lionesquegroup.com  (Company Website) melissagonzalez.com  (Personal Website)Email: mg@lionesquegroup.comTwitter:MelsStylesLionesqueGroupBio: Melissa Gonzalez is a successful American entrepreneur, author and founder of The Lionesque Group, an award-winning creative strategy firm, and Clark, an interactive platform which empowers consumers to connect with digital and physical brand experiences. She draws on her success as a former Wall Street Executive, advising high-level entrepreneurs on how to grow their businesses by leading with innovation and creativity.Additionally, she shares her unique business insights in inspirational keynotes leaving audiences enlightened and energized.Building bespoke brand experiences, Melissa advises businesses on how to build custom brand experiences, converting customers to clients and creating a better brand experience for their target audience. Based on her career as a creative strategist, entrepreneur and CEO, Melissa knows the nuances of building a successful business and growing it.According to Melissa, a better brand begins with strategy. She helps businesses tell their most compelling stories through immersive experiences that both engage and elevate their brands and customers. Melissa is an award-winning innovator and a seasoned visionary. In 2016, she was awarded Design:Retail’s 40 under 40, an award for the retail design industry’s top young professionals and up-and-coming future leaders. In addition, she was awarded the Innovator of the Year for pop-up retail experiences by Retail Touchpoints in 2015. Finally, she was honored with the CLIO Image Award for experiential engagement in 2014, and she was a finalist for the New York Design Award for marketing and branded experiences.In 2019, The Lionesque Group was one of the finalists in One Show Awards for Experiential Design and Indoor Spaces. Additionally, it was shortlisted in The Glossy Awards for Best Pop-Up/New Concept Store in 2018. The Lionesque Group is a firm consisting of award-winning retail strategists and pop up architects™ who have produced and strategized over 150 brick-and-motar experiences in the United States’ larger cities since 2009. Clark is an interactive platform that empowers customers to connect their in-store and online shopping experiences using digital wireless personal shopping keys. Clark creates seamless shopping by making it possible for customers to review and purchase products they discovered in-store. Melissa Gonzalez has worked with major brands and clients counting Amazon, Estee Lauder, YUM brands, COTY, Intel and others such as property groups, including Steiner & Associates and GGP Properties (now Brookfield).Episode Intro:Back in the early 2000s the world of digital online shopping was beginning to emerge and the.com craze was all around us. Retailers were exploring new avenues into connecting with their customers including online shopping, outlet stores and looking to merge the world of digital and physical retailing. New formats like pop-up shops were emerging into the market and I remember fashion designers like Isaac Mizrahi, who had a connection with Target, created one of the first pop-up stores in the Hamptons that set this idea on a path that continues to grow today as a viable way to bring clients new experiences. Pop shops are great because they allow for experimentation, exploring new formats and creating great marketing buzz, they are emotionally connected to FOMO  - the Fear Of Missing Out, and shown to increase both in store and online sales, and more than ever they’re short lifespan seems to perfectly aligned with an emerging market of consumers for whom ephemeral experiences seem to be part of their every day expectations about connecting to Brands.While all this was going on in 2009 a Wall Street executive decides to take on some more creative endeavors and launch a company that focuses on the development of pop-up shops. Melissa Gonzalez describes his departure from her role as the Vice President of Equity Sales at Merriman Capital as “a good accident.” Didn’t that has allowed her to grow an extremely successful company working with multiple international high-powered brands creating experience moments to engage guests.Melissa Gonzalez, is now the founder and CEO of the Lion’esque Group an award-winning creative strategy firm, and Clark, an interactive platform which empowers consumers to connect with digital and physical brand experiences. She is also a successful author and public speaker.Melissa has won a number of awards including Design:Retail’s 40 under 40 in 2016. In addition, she was awarded the Innovator of the Year for pop-up retail experiences by Retail Touchpoints in 2015. Finally, she was honored with the CLIO Image Award for experiential engagement and she was a finalist for the New York Design Award for marketing and branded experiences.Speaking on topics such as the future of retail strategy and living in a phygital world, she presents the latest trends impacting the future and thought-provoking ideas on how to integrate the digital landscape with physical improvements. She is looking at today’s consumers and how they affect the market. About David Kepron:linkedin.com/in/david-kepron-9a1582bWebsites:retail-r-evolution.com  (Company Website)vmsd.com/taxonomy/term/8645  (Blog)Email:david.kepron@retail-r-evolution.comTwitter:DavidKepron

Pop-Up stores are the ultimate expression of physical retail's new focus on flexibility. Temporary capacity expansion, unusual brand partnerships, and beta testing new products or markets are all ways retailers are using this short-term space. Learn which retailers are forefront in this new fluid model. Watch. Learn. Excel.

Pop up stores have been a huge trend in the retail industry. Retailers and brands have surged to host short term, exciting stores – both physical pop up shops and digital pop up initiatives too. In this podcast episode, dive into what makes pop up stores successful (or not) with Ghalia Boustani, pop up expert […] The post 109: Pop Up Stores and Ephemeral Retailing appeared first on OB&Co.

Ann Tuil c'est une histoire de famille, de commerce et évidement de chaussures. Multimarques moyen haut de gamme incontournable en Ile-de-France, l'enseigne existe depuis 1997. Ils ont leur propre marque : Ann Tuil, mais ils distribuent également dans leur 5 boutiques parisiennes une cinquantaine de marques telles que Free Lance, Ash, Carven, Casadei, Sartore, mais aussi Timberland, Vans, Mellow Yellow et Mexicana. Julien Tuil, le directeur général de l'enseigne a accepté de partager avec nous les coulisses de leurs développements actuels entre digital et diversification. Très actifs sur les réseaux sociaux et leur site internet : https://www.anntuil.com/,  la donnée client est devenue pour eux un élément vital permettant d'adapter l'activité des boutiques aux évolutions des modes de consommation. Mais Julien ne s'arrête pas là, en 2017, il décide de mettre son savoir-faire de retailer au profit des marques wholesale et se lance dans la gestion de pop-up store dans les centres commerciaux. 2 marques / 2 saisons : Ugg pour l'hiver / Les Tropeziennes par M.Belarbi pour l'été. Négocier avec les foncières, travailler sur une présentation retail avec des fournisseurs wholesale,  dépendre de l'affluence très volatile des centres commerciaux ou du caractère saisonnier des marques. Nous revenons avec lui sur les succès et les galères du début. Nous découvrons également l'origine de la marque Peter Sorensen. Excellente écoute ! https://www.ugg.com/ https://www.lestropeziennes.fr/ https://petesorensen.com/ Pour soutenir le podcast : S'abonner à Wholesale Is Not Dead pour ne pas rater la sortie du prochain épisode ! Mettre 5 étoiles et laisser un commentaire sympa sur Apple Podcast pour aider d'autres personnes à découvrir le podcast. Pour nous poser des questions c'est par ici : info@marsbranding.com. Sur instagram : @marsbrandingagency

Digital retailers looking to expand into brick-n-mortar sector are eyeing fairly new concept of Pop-Up Stores to lower implementation cost, test new markets and increase engagement with new customers. Today in our panel discussion we are bringing experts from retail industry who will bring into spotlight the value added benefits, logistics, misconceptions and supported technology in creating pop-up stores. Our Panelists: Kim Berknov - Executive Chairman, DETEGO Sampath Kannan - CEO, Tejas Software Vince Cavasin - Head of Marketing, FenixCommerce Vivek Raj - CEO, Digital Spaces Inc Anil Varghese - CEO, Proxima360 Moderator: Carlos Diaz - Director, Sales, Proxima360   View Video Podcast   Have an idea or insight that you would like to share on our podcast? If you are from retail world then we would love to hear from you. Send an email to retailcorner@proxima360.com or signup at retailcorner.proxima360.com.  

1. Alltagsrassismus in Bayern: Auch Menschen aus dem Freistaat berichten darüber. 2. Sommerurlaub in Bella Italia: Ja, es ist möglich aber checkt vorher das Hotel. 3. Was bleibt vom Home-Office nach Corona: Vor- und Nachteile aus der Praxis. 4. Wenn in der Bar Salatköpfe wachsen: Pop-Up Stores in Nürnberg.

Five pop-up shops with Donald Trump-branded merchandise opened up in Easton, Bellingham, Peabody, Wilmington, and Hanson. WBZ NewsRadio's Kim Tunnicliffe reports.

Wir möchten euch herzlich zur vierten Episode der vierzehnten Staffel des Hörgeschichten-Podcasts Clue Cast begrüßen. Sie basiert auf der Story „Die Hipster-Falle“ von Sarah. Die große Frage ist, was man als Hipster mit dem Keller des neuen Pop-Up-Stores anstellt. In dieser Geschichte wurden die vorgegebenen Clues „Bitches, Chlorophyll, Stifthalterung, Ohrring“ und „Gips“ vertextet und sie … „S14E04 | Die Hipster-Falle“ weiterlesen The post S14E04 | Die Hipster-Falle first appeared on Clue Writing.

Direct-to-consumer (DTC) brands are skyrocketing in popularity — the shopping experience is convenient. But the downside is that you have to buy the product untouched and unseen. That's where pop-up stores come in. Not only these stores present consumers with the elements of fresh feel, exclusivity, and surprise, they give DTC and digitally native brands the opportunity to interact with their consumers and showcase their products - in person. No wonder there are more pop-up stores popping up everywhere. On today’s show, Chris talks to Melissa Gonzalez, retail strategist and CEO of The Lionesque Group. Since 2009, The Lionesque Group has worked with leading and emerging brands to open more than 150 brick and mortar locations. Their impressive client list includes Nordstrom Local, Madison Reed, Sally Hansen, Purple, Amazon Video and many more. Melissa dives deep into how pop-up stores are developed in a variety of shapes and how digitally native and DTC brands decide on their brick-and-mortar locations. Melissa shares her story of working with Purple (the world's first comfort tech company selling mattresses and pillows) to find their pop-up stores. Last but not least, don’t forget to check out Melissa’s new book, The Pop Up Paradigm: How Brands Build Human Connections in a Digital Age!

Linda Farha is Founder and Chief Connector of space connector and pop-up facilitator, pop-up go • Pop Up Go is a trusted solution provider that connects landlords and space seekers across North America for pop-up opportunities. Well-versed in the marketing, retail and property management landscape and working with some of Canada’s most respected brands, with an insider’s perspective, Linda was able to foresee the growth of temporary retail and experiential marketing, to develop a platform for both landlords and brands. ----------- FACEBOOK GROUP...CONTINUE OUR CONVERSATION The eCommerce GrowthAccelerator Mastermind Facebook Group has just launched. It is a community...    ✔️ for founders and experts passionately involved in eCommerce  ✔️ for the truly ambitious wanting to make an impact in the markets they serve ✔️ for those willing and open to help and share with other members   Here is where to apply to join the Facebook group >>http://bit.ly/ecommercefb

Sei es in leeren Bürogebäuden, Containern oder auch Shoppingmalls – plötzlich tauchen sie auf. Gemeint sind Pop-up-Stores, eine Art temporäre Geschäfte, die, kaum sind sie entstanden, auch schon wieder verschwinden. Die Post testet die Idee, Partnerunternehmen einen Teil einer Postfiliale zur Verfügung zu stellen. Projektleiterin Sandra Lasarczik erzählt im Podcast, was sie dabei gelernt hat, wie agil das Team arbeitet, wie das Team mit diesem Vorgehen Kosten eingespart hat und warum ein Filialeiter in Biel der Retter in der Not war. Sandra Lasarczik ist über verschiedene Stationen u.a. dem Innovationsmanagement der Deutschen Post, vor drei Jahren in die Schweiz gekommen und seither für die Schweizerische Post tätig. Hinterlasst eure Fragen und Feedback zum Podcast gerne als Kommentar oder via eMail an espacelab@post.ch. *** Willkommen beim InnoPodcast. Kein Unternehmen wird ohne Innovation überleben. Wir stellen hier Menschen innerhalb und ausserhalb der Schweizerischen Post vor, die an Innovationen arbeiten und die Veränderung selbst durchleben. *** Ihr findet die Post auch hier: Instagram http://instagram.com/swisspost Facebook http://facebook.com/swisspost Twitter http://twitter.com/postschweiz LinkedIn http://www.linkedin.com/company/swiss-post/ Xing http://www.xing.com/companies/dieschweizerischepost Website http://www.post.ch/

Guest Profile: Cassie Fossum is a self-confessed shoe addict. Naturally, she loved how designer heels made her look but was less enthusiastic about how they made her feet feel. A particularly painful night on the town set her on the path to find her ideal shoe, a pair that was as comfortable as it was fashionable. Her research revealed that the technology of women's shoes had not changed in decades, so she assembled a team of experts who have developed a patent pending 360° comfort system which is incorporated into every pair of Mavettes. At Mavette, fashion and comfort are synonymous. They create shoes which not only look fabulous but feel fabulous as well. This meant giving high heels and flats a much-needed makeover based on their patent-pending 360° comfort technology. This wizardry is combined with a custom fit process to ensure customers a terrific buying experience from Mavette. Every pair of shoes are handmade by Italian craftsmen with generations of experience and shipped directly from the factory in Europe. Presently, Mavette fittings are done in person, however, Cassie and her team are working to develop an online app which will allow custom fitting of each foot from home. Show Summary: Today's guest is Cassie Fossum, CEO, and co-founder of [Mavette.com](https://mavette.com/), a company which is exploring a new way to sell women's shoes which are as comfortable as they are fashionable. In this episode, Cassie explains how she discovered Mavette's niche, her journey in launching her start-up, and how she integrates online sales with custom fittings and untraditional retail marketing using Pop-Up Stores. Topics: I know you have a whole laundry list of cool experiences from starting Mavette, could you walk us through how you got started on this journey? 00:54 I've always been interested in the intersection between creativity and business. Throughout my career o have always sat at that intersection, working with creative people on the business side. 01:45 In my last job I was just bored and not feeling challenged anymore. I was running a business within a business, which challenged me but there was a promotion which was not coming through as quickly as I wanted, so I started thinking, what do I want to do next? 02:05 I opened myself up to problems in the world that I wished I could solve, and one of them was uncomfortable shoes. When you go out in high heels, after about 20 minutes your feet are stinging and hurting. I love wearing high heels, but it was something that was prohibitive if you are at a long conference and something is hurting your feet. 02:30 I started asking my other girlfriends, and it is something that many women experience, anyone who has worn high heels. As I looked, I realized that the high heel hadn't really been redesigned since the 1900s. 03:10 I took my idea and decided to go look for an accelerator program and found one that took people who just have an idea, most of the accelerators want to see that you have an idea and have already started building traction behind it. 03:30 I found the [Founder Institute](https://fi.co/) and they were willing to take on companies that just had an idea. The program is about three months long. You meet every week, they bring in different experts; one week it might be about legal, what do you need to know about legal to start a company, another week it might be about market strategy, what are ways to go to market with your idea. Then, you have homework, you meet with a working group and brick by brick you start building your company. Right after I graduated, I found my designer, headed over to Italy, and have been building Mavette ever since. How did you go from Silicon Valley to moving over to Italy, or finding a designer in Italy and sourcing the product there? 04:42 When I was working on the idea, I knew I did not want to do a Made in China shoe. There are so many shoes out there that are low quality and I kn

Guest Profile: Cassie Fossum is a self-confessed shoe addict. Naturally, she loved how designer heels made her look but was less enthusiastic about how they made her feet feel. A particularly painful night on the town set her on the path to find her ideal shoe, a pair that was as comfortable as it was fashionable. Her research revealed that the technology of women's shoes had not changed in decades, so she assembled a team of experts who have developed a patent pending 360° comfort system which is incorporated into every pair of Mavettes. At Mavette, fashion and comfort are synonymous. They create shoes which not only look fabulous but feel fabulous as well. This meant giving high heels and flats a much-needed makeover based on their patent-pending 360° comfort technology. This wizardry is combined with a custom fit process to ensure customers a terrific buying experience from Mavette. Every pair of shoes are handmade by Italian craftsmen with generations of experience and shipped directly from the factory in Europe. Presently, Mavette fittings are done in person, however, Cassie and her team are working to develop an online app which will allow custom fitting of each foot from home. Show Summary: Today's guest is Cassie Fossum, CEO, and co-founder of Mavette.com, a company which is exploring a new way to sell women's shoes which are as comfortable as they are fashionable. In this episode, Cassie explains how she discovered Mavette's niche, her journey in launching her start-up, and how she integrates online sales with custom fittings and untraditional retail marketing using Pop-Up Stores. Topics: I know you have a whole laundry list of cool experiences from starting Mavette, could you walk us through how you got started on this journey? 00:54 I've always been interested in the intersection between creativity and business. Throughout my career o have always sat at that intersection, working with creative people on the business side. 01:45 In my last job I was just bored and not feeling challenged anymore. I was running a business within a business, which challenged me but there was a promotion which was not coming through as quickly as I wanted, so I started thinking, what do I want to do next? 02:05 I opened myself up to problems in the world that I wished I could solve, and one of them was uncomfortable shoes. When you go out in high heels, after about 20 minutes your feet are stinging and hurting. I love wearing high heels, but it was something that was prohibitive if you are at a long conference and something is hurting your feet. 02:30 I started asking my other girlfriends, and it is something that many women experience, anyone who has worn high heels. As I looked, I realized that the high heel hadn't really been redesigned since the 1900s. 03:10 I took my idea and decided to go look for an accelerator program and found one that took people who just have an idea, most of the accelerators want to see that you have an idea and have already started building traction behind it. 03:30 I found the Founder Institute and they were willing to take on companies that just had an idea. The program is about three months long. You meet every week, they bring in different experts; one week it might be about legal, what do you need to know about legal to start a company, another week it might be about market strategy, what are ways to go to market with your idea. Then, you have homework, you meet with a working group and brick by brick you start building your company. Right after I graduated, I found my designer, headed over to Italy, and have been building Mavette ever since. How did you go from Silicon Valley to moving over to Italy, or finding a designer in Italy and sourcing the product there? 04:42 When I was working on the idea, I knew I did not want to do a Made in China shoe. There are so many shoes out there that are low quality and I knew that for this product which has a footbed in it, it is very technical in order to help you be more comfortable all day. For a custom-fitted shoe, I did not want the perception of Made in China. I wanted the Made in Italy perception because Made in Italy, for shoes, is the gold standard. 05:42 While I was still in Founder's Institute, I was introduced to someone who is now an advisor on my team. He has a lot of experience in the fashion world but not a ton of experience in shoes. He helped me run a job search for a fashion designer. I am not really familiar with the accelerator programs. Is it something where they offer you funding when they like your idea, then say "here's what you need to do to pitch investors, here's what you need to do to build the team", or do they want you to find funding first and then go to the Founder's Institute? 06:43 It depends on the different accelerator programs out there. This particular program was not offering money, you actually give them a little bit of equity in your company to be in their program. Other accelerators are out there if you are further along, you are not just coming in with just an idea, these companies might give you a little bit of funding and also take a little bit of equity. So, did you raise money from outside investors afterward, or are you bootstrapping the whole thing? How did you approach funding your business? For funding right now we are bootstrapping, and we want to bootstrap for as long as possible before we consider institutional investment. My strategy is that the further along we can be, the more traction we can show, the better position we'll be in and the better-negotiating terms we'll have when or if we decide to approach institutional investors. I know that you have pop-up events, how are you selling the shoes right now? 09:00 We just started our sales a few months ago, in October, actually. We've been doing it solely through our pop-up shops. What we do is either partner with an event or partner with the store or run our own space. We bring our shoes in, bring women in, measure their feet and take them through our whole fitting process to get them fit into the right pair of shoes for them. Once we know their sizing, we have their shoes made for them in Italy, so if you have two different sized feet, left and right foot that are different, we can accommodate you. For right now, we are measuring in person. Something we are working on for next year is selling online, so we'll probably just sell regular sizes online with our comfort technology. If you want the custom piece, we'll see you in person to fit you. Something we are also working on is an application where you'll take a few pictures of your feet and from that, we can take all your measurements and make a custom shoe for you. Let's dive into that idea of an app to measure your foot, how are you approaching that and what's that going to look like? It seems like it could be applicable to any shoe retailer in a big way if you can figure out your shoe sizing before you go into a store. 10:35 Sizing is a big issue, especially when you sell online. The more we can help our customers and help people know what size they are before they buy, that's a big thing for all retailers. Not only can we figure out the right sizing for you, but we can also fit specifically to your individual feet. 60% of women have a left and right foot that are different sizes, it means that they really should be wearing two different sized shoes. We are actively building the app right now, so once it comes out, we'll have more to share but I think it is exciting that the technology is catching up to the idea of mass customization. I am surprised that no other retailers have implemented it, it seems like it could be a huge, huge thing. 12:18 It might sound easy when I am talking about it, but it is something that is hard to do, and I think that is why other retailers haven't done it. That is an advantage of being a start-up, you can be nimble and flexible. I am sure other retailers will be excited once we get this going. You are trying a couple of different sales channels and you have the cost of doing custom work, so it is not like you can buy a huge amount of inventory to bring over and then sell it all out. From a business perspective, how have you managed that kind of multi-channel and customized products with international shipping? 13:06 I have the benefit of my co-founder who used to work with the Marines, he also happens to be my husband. He used to get things over the border from Pakistan and Afghanistan, so I like to say if he could do that, he can get my shoes from Italy to the United States. Really, it is all about making sure that you have a very clear communication with your supply chain so that when an order comes in they can directly start the process of getting the shoe made and directly shipped to the customer. 14:18 Right now, we're saying around eight to ten weeks for delivery, but we feel pretty confident that as we get going and selling more, we can get that down to around four to six weeks. There's a lot of movement trying to take online presences and make them work offline as well. What kinds of things do you see happening to the future of retail? 15:21 I think that the "Amazon effect" is only going to grow, people want things faster, they want two-day shipping to their doorstep, but I see that growing for commoditized items where the brand does not matter so much. That is where smaller brands with a strong voice can distinguish themselves. Amazon can win if your product does not have something special to distinguish itself. If you are offering something really unique, you can get customers to come to you, and that is where I see the future of retail. You already do the pop-up shops and you are moving into the online space. Do you think of retail as a channel Mavette will ever pursue? Perhaps Nordstrom or a similar distribution plan? 18:01 Right now, we don't have plans to directly go into a Nordstrom retail, I think we're so new right now that we have to stay open to opportunities. If Nordstrom came knocking at our door and said, hey, we love what you are doing, let's have a collaboration together, we would. There is a lot of talk that retail is dead. I mean, big-box retailers are struggling, but we are seeing a lot of companies starting online and moving into a physical retail space. 21:41 As I mentioned, we've done pop-up shops, and our customers there need to talk in person, the fittings need to be done in person. We've learned invaluable data just from being there and actually talking to our customers. Even when we are not actively talking to them, just listening in to them, we capture feedback we would never get online. Can you tell me how you got started with the pop-up shops? How did you approach pop-up shops and what's the process to it? 22:49 For us, the pop-up shops are very opportunistic. The very first one was a partnership with a women's conference that I was just planning to attend. I knew we were to the point where we wanted to start making sales, and the conference mentioned in the signup that "if you want pop-up shop space here and you're a conference attendee. You will be welcomed". I thought, "Maybe this would be a good idea, they aren't charging us extra for it". As a start-up, we are always looking for the opportunity which doesn't cost any extra money. After that, it's just a matter of the nuts and bolts of making sure you have a nice display, something you can set up and take down quickly and easy to pack in the car. What sort of investment needs to go into a pop-up shop? 26:17 I think it really depends on what your product is. If you are selling jewelry a pop-up can be very minimalist, you need a tablecloth and a couple of display racks. For our shoes, we bring over a hundred pairs with us and we have to figure out a way to display them all. In the end, it only cost us about a thousand bucks for wooden display racks and it is all stuff we can use over and over again. As a guy, I don't know anything about picking out high heels. Has there been anything surprising that you have learned? 30:12 For me, it is surprising how few women have had their feet properly measured since they were in their teens. After you have a baby, or if you gain or lose 10 pounds, your feet can change. I've met women who say they have wide feet, but it turns out they are on the narrow side. More women need to reassess their sizing. What is the driver behind the best Mavette customer? Will she be a raging fan of the comfort, or is it the look plus the comfort, the price? What do they love the most about Mavette? 31:37 I think what women love about Mavette is that it is a comfortable shoe which has the technology for all-day comfort but does not look like a comfort shoe, they are beautiful designer high heels. Links: [Mavette.com] [Founder Institute]

Internet celebrities are popping up all over the place and so are their pop-up stores which is a good sign for the economy but when it comes to  common decency, some are just to greedy and prey on their young audience's vulnerability. --- Send in a voice message: https://anchor.fm/thisweeksrehash/message

This week, we join the dots between location-based marketing, IOT and smartphones, online and offline customer experience, first-party data, data aggregators and GDPR. At 1.00: The evolution of location based marketing: Reveal Mobile Combines Location-Based Audience Analytics and Media Buying Captivate Offers Vertical Integration for Elevator Advertising Gas Station TVs can see you coming Foursquare teams up with Inscape We discuss: - What is new in location-based marketing - What are different vendors doing? - What marketers need to know about location-based marketing today At 9.00: Facebook catches pop-up fever, opening first retail shop in 9 Macy's stores Facebook is opening its first ever pop-up shops, teaming up with Macy's to give dozens of small businesses their first perches in a nationwide chain. The social media giant is introducing a mix of roughly 100 businesses at nine Macy's stores across the U.S. this month, through December. The small ventures will be housed within "The Market,'' a nearly year-old space carved out at various Macy's stores to put the spotlight on new or growing brands. The big questions is why? At 11.00: we discuss the Privacy International GDPR complaint against Oracle and other data aggregators. This is a broad complaint against the entire prevalent business model of delivering customized CX based on behavioral data. - What does this mean to data aggregator companies? - What checks does a marketer need to put in place today to be ready for tomorrow’s first- and third-party data regulations? - Why this may make marketers – especially small ones- more dependent on platforms such as Facebook and Amazon (is this why they are setting up pop-up stores and engaging with small marketers?) David Raab: @draab Anand Thaker: @anandthaker Amit Varshneya: @amit_varshneya Chitra Iyer: @MoreMarInTech For links to all the above news items: https://bit.ly/2DUmQ9I The Talking Stack Survey: https://bit.ly/2IA7jdT

En el episodio 71 de "Hoy tampoco duermo", Llevo algunos días hablándoos de Pop Up Stores, de esas tiendas efímeras donde mostrar y descubrir proyectos emergentes como el nuestro. Así que hoy no podía dejar de entrevistar a una madre emprendedora, y además arquitecto como yo, que le ha dado una vuelta de tuerca a este concepto y ha creado La Ventana de la Cebada, una interesante iniciativa y una gran oportunidad que tenéis que conocer. Además, Almudena también nos presentará otro de sus proyectos, Cartonage, una empresa sostenible capaz de crear casi cualquier espacio a partir de cartón reciclable y reciclado. ¿Nos acompañas? Encontrarás a Almudena Díez en ventanadelacebada.com, su proyecto de escaparate Pop Up o en cartonage.es, su empresa de arquitectura y objetos en cartón.  Puedes encontrar a Cleoveo y a "Hoy tampoco duermo" en: cleoveo.es  Ahí lo tienes todo: los diseños de Cleoveo, el podcast con sus enlaces a Itunes e Ivoox, la entrada a este episodio #71 con todas las notas del programa, el blog, y las redes sociales desde las que puedes seguirnos. ¡No dejes de escribirme a contacto@cleoveo.es! Estoy deseando conocerte. Si eres tuitero charlamos con el hashtag #HTD71. Por último, lo que siempre te digo: pásate por Itunes y deja tu valoración de 5 estrellas y tu comentario. O si andas por Ivoox no dejes de hacer clic en el corazón y escribir unas palabrillas. Son pequeñas cosas que no te costarán casi nada y que ayudarán, no te imaginas cómo, a que nuestro podcast siga creciendo y llegue a mucha gente. Un abrazo y nos escuchamos en el próximo episodio de Hoy tampoco duermo, si tu quieres, claro : )

In Folge 048 erzählt dir Patrick Burkert wie sie durch 2 Übernahmen und eine strategische Allianz in kurzer Zeit zur führenden Plattform für die Anmietung von internationalen Pop Up Stores geworden sind. Wir diskutieren warum immer mehr online Unternehmen auch offline on demand Flächen mieten und man den Erfolg dieser offline Kampagnen ähnlich wie beim Performance Marketing messbar machen kann. Show Notes: 00:38 - Vorstellung von Patrick Burkert und Go PopUp 02:17 - Wie sie von einem reinen Verzeichnis zum weltweiten Anbieter von Pop Up Stores geworden sind 04:07 - Was ihnen der Immobilienscout Accelerator gebracht hat 06:02 - Sie vermieten aktuell 5000 Flächen international - Der Weg dahin 06:54 - Über ihr Geschäftsmodell 08:16 - Warum Vermieter über sie Gewerbeflächen anbieten 09:16 - Wer typische Mieter von Pop Up Stores sind 09:45 - Wie sie den Mietern Daten zur Anmietung liefern können, um somit den offline Kanal messbar zu machen 15:47 - Wie sie es geschafft haben aktuell schon über 5000 Flächen international anzubieten 17:30 - Wie sie durch Übernahmen gewachsen sind 19:37 - Wie die Mieter auf sie aufmerksam werden 22:26 - Wo man mehr Infos zu Go PopUp bekommt 23:27 - Was Patrick anders machen würde, wenn er nochmal neu starten könnte 24:47 - Patricks Startup Curriculum für angehende Gründer 27:33 - Patricks Buchempfehlung für die Zuhörer 28:19 - Ihr Tool Setup 29:46 - Patricks letzter Tipp für die Zuhörer   Mehr Infos: Go PopUp Webseite   Tool Setup: CRM: streak   

Today it’s Chely Shoehart, Floyd the Floorman, and John Deer the Engineer PLUS the interesting news segment THE MIKE TIP! Next show it's Benita, the Disgruntled Fiddle Player, and the Brewmaster.

Retailers are getting into using 3D printing for all sorts of things, Amazon opening more and more pop-up stores in malls, and why wearables are actually useful for work. --- Send in a voice message: https://anchor.fm/brickdatacast/message Support this podcast: https://anchor.fm/brickdatacast/support

CliffCentral.com — Part 2 of Pop Up Stores and whether or not they are a feasible marketing strategy for retailers in Africa. To explore this topic the team is joined by Annette Pringle and Henni de Kock.

Minter Dialogue Episode #169 — This interview is with Benoit Clement-Bollee, co-founder of Pop Up Immo Hong Kong, the first online marketplace in Asia for finding and renting short-term commercial spaces. As they describe it, PopUpImmo is Airbnb for commercial rentals. They essentially connect companies/brands with landlords to create pop up stores or concepts. In this discussion, Benoit and I discuss the pop up business and how brands are taking advantage of this nascent retail trend, also looking at the differences in the various retail markets. Meanwhile, you can comment and find the show notes on myndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment of your precious time to go over to iTunes to rate the podcast.Support the show (https://www.patreon.com/minterdial)

Hoy me gustaría hablaros del fenómeno de las Pop Up Stores, que lleva tiempo funcionando en otros paises y que en España está empezando a verse, ya que bien integrado puede suponer un gran canal de venta, definiendo una Pop Up Store como una tienda puntual que se monta en un momento determinado y en una localización concreta para hacer vivir una experiencia al cliente con el producto o servicio.

Hoy me gustaría hablaros del fenómeno de las Pop Up Stores, que lleva tiempo funcionando en otros paises y que en España está empezando a verse, ya que bien integrado puede suponer un gran canal de venta, definiendo una Pop Up Store como una tienda puntual que se monta en un momento determinado y en una localización concreta para hacer vivir una experiencia al cliente con el producto o servicio.

Max Berger geht mit RYZZE einen anderen Weg und kritisiert den einfallslosen Aufbau von Eigenmarken bei Händlern vehement. RYZZE versteht sich als Markeninkubator, aktuell mit einem Fokus auf Fashion. Sie denken sich Marken aus, produzieren Ware dafür, bauen eine Community auf und erkaufen sich die initiale Reichweite in Shopping Clubs weltweit. Wenn Marken dann erfolgreich laufen, wie es aktuell mit der RYZZE Marke „ZIPUPS“ der Fall ist, dann beginnt der Vertrieb an reguläre Händler, die Ausgründung der Marke als eigene GmbH und sogar die Planung von Pop-Up-Stores. Wenn Zalando die konsequente Weiterentwicklung des Kaufhausmodells ist, dann ist RYZZE die Antwort auf antiquierte Strukturen der Markenentwicklungsabteilungen der großen Händler

Twan Jansen, einer der Gründer von YOUASME MEASYOU aus den Niederlanden, über Augmented Reality Pop-Up Stores