Podcasts about Shark Tank

American reality television series

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Latest podcast episodes about Shark Tank

Foundr Magazine Podcast with Nathan Chan
591: They Made $3.4 BILLION Giving Away Free Clothes | Bombas (Best of Foundr)

Foundr Magazine Podcast with Nathan Chan

Play Episode Listen Later Sep 26, 2025 43:08


David Heath and Randy Goldberg turned Bombas from a scrappy Indiegogo campaign into the most successful Shark Tank investment of all time—now valued at $3.4 billion. In this interview, the Bombas co-founders share how a simple insight about homelessness sparked a mission-driven sock company, how they bootstrapped their way to product-market fit, and the strategies that allowed them to scale profitably in one of the most competitive eras of eCommerce. From bootstrapping and fundraising to Shark Tank, celebrity endorsements, and building a brand people love, this episode is a masterclass in combining profit with purpose. What you'll learn from this interview: • How Bombas grew from a $140K Indiegogo campaign to a $3.4B business • The one-for-one donation model and why it worked when others doubted it • Bootstrapping tactics that fueled growth before raising outside capital • The Shark Tank experience and why it was a turning point for the brand • How Bombas navigated rising customer acquisition costs and scaled profitably • The mindset shifts needed to build a mission-driven business at scale • Why focus, authenticity, and constraints can be the biggest drivers of innovation By the end of this interview, you'll walk away with a playbook for building a business that blends purpose with profit—so you can grow faster, stay focused, and create a brand that stands the test of time. SAVE 50% ON OMNISEND FOR 3 MONTHS Get 50% off your first 3 months of email and SMS marketing with Omnisend with the code FOUNDR50. Just head to https://your.omnisend.com/foundr to get started. HOW WE CAN HELP YOU SCALE YOUR BUSINESS FASTER Learn directly from 7, 8 & 9-figure founders inside Foundr+ Start your $1 trial → https://www.foundr.com/startdollartrial PREFER A CUSTOM ROADMAP AND 1-ON-1 COACHING? → Starting from scratch? Apply here → https://foundr.com/pages/coaching-start-application → Already have a store? Apply here → https://foundr.com/pages/coaching-growth-application CONNECT WITH NATHAN CHAN Instagram → https://www.instagram.com/nathanchan LinkedIn → https://www.linkedin.com/in/nathanhchan/ CONNECT WITH BOMBAS Website → https://bombas.com/ Instagram → https://www.instagram.com/bombas/ LinkedIn → https://www.linkedin.com/company/bombas/ David's LinkedIn → https://www.linkedin.com/in/davidtheath/ Randy's LinkedIn → https://www.linkedin.com/in/randysgoldberg/ FOLLOW FOUNDR FOR MORE BUSINESS GROWTH STRATEGIES YouTube → https://bit.ly/2uyvzdt Website → https://www.foundr.com Instagram → https://www.instagram.com/foundr/ Facebook → https://www.facebook.com/foundr Twitter → https://www.twitter.com/foundr LinkedIn → https://www.linkedin.com/company/foundr/ Podcast → https://www.foundr.com/podcast

I Dare You
From Side Hustle to Triple Shark Tank Deal: How Lindsay Mullenger Built Petitte Keep Into a Multimillion Dollar Phenomenon

I Dare You

Play Episode Listen Later Sep 26, 2025 38:35


Lindsay Mullenger turned a quiet moment of organizing her child's nursery into a Shark Tank–backed business. What started as a personal need for a meaningful keepsake box became Petite Keep, a company that won over Jamie Kern Lima, Mark Cuban, and Barbara Corcoran.  From balancing a corporate career and motherhood to assembling products by hand with her family, she built her business with a mindset of “we figure it out.” Today, Lindsay runs a fast-growing company powered by community, storytelling, and a female-led team.  Join us as we unpack her Shark Tank experience, the marketing strategies that fueled her growth, and the mindset shifts that every aspiring leader and entrepreneur can apply to transform a simple idea into something extraordinary. "Our core values are: be curious, grow every day, and own the outcome." ~ Lindsay Mullenger In This Episode: - The birth of Petite Keep - Balancing career, family, & a startup during the pandemic - Building the brand with influencer marketing - Family support to overcome fulfillment challenges - Quitting her job and the Shark Tank experience - The pitch and the deal with the sharks - Challenges growing the business - Future goals and vision for Petite Keep - Social media marketing strategies and being authentic Keep treasured memories alive with Petite Keep's personalized trunks! Shop now at: https://petitekeep.com/ About Lindsay Mullenger: Lindsay Mullenger is the founder and CEO of Petite Keep, a keepsake brand turning life's meaningful moments into heirloom treasures. A former brand builder and mom of five, Lindsay launched the company from her attic in 2020 and has since grown it into a nationally loved, eight-figure business rooted in heart, design, and intentional celebration. Website: https://petitekeep.com/  Instagram: https://www.instagram.com/lindsatpetitekeep/  Facebook: https://www.facebook.com/petitekeep/  Where to find me: IG: https://www.instagram.com/jen_gottlieb/    TikTok: https://www.tiktok.com/@jen_gottlieb     Facebook: https://www.facebook.com/Jenleahgottlieb    Website: https://jengottlieb.com/    My business: https://www.superconnectormedia.com/    YouTube: https://www.youtube.com/@jen_gottlieb

Being an Engineer
S6E39 Sam Holland | Informal Engineering Collective, the Hardware Handbook, & Donut Hole-Der

Being an Engineer

Play Episode Listen Later Sep 26, 2025 55:01


Send us a textSam Holland is a mechanical and product design engineer whose journey threads through influential design labs and breakthrough products—from MakerBot's pioneering 3D printers to livestream hardware at Vimeo, and now forging his own path through Informal.cc. At MakerBot, he served as Technical Lead on the Method 3D printer and spearheaded subsystems for the Replicator Z18, work that included patent‑winning innovations in gantry mechanics and extruder design. His move to Livestream and Vimeo saw him shaping products like Mevo Plus and Studio One, integrating sleek form and functionality for the live‑streaming era.In late 2018, Sam co‑founded Informal.cc in Brooklyn—a freelance collective dedicated to helping startups design, manufacture, and market hardware effectively. There, he blends expertise in CAD (OnShape, SolidWorks), design for manufacturing and assembly, vendor sourcing, and team staffing. Under his leadership, Informal has also launched the Informal Hardware Handbook, a community‑driven guide that chronicles best practices across ideation, manufacturing, and go‑to‑market strategy—rooted in real‑world experience navigating constraints like chip shortages and shifting product timelines.Beyond the drafting table, Sam brings products to life—some have reached audiences through QVC, CVS, Best Buy, and even Shark Tank. He couples doing with teaching, from presenting hands‑on hardware workshops at schools like Rock Point in Vermont to authoring product teardowns and insights on Informal's blog—most recently a teardown of a SimpliSafe Keypad and a love letter to OnShape as his “ride‑or‑die” CAD tool. Outside of engineering, he balances his design drive with drumming, cooking, and Vermont explorations.Here's a conversation with Sam Holland, where we'll dive into accelerating hardware careers, cracking the design‑to‑manufacturing code, and even that hilarious “Donut Hole‑Der” open letter to Dunkin'—because sometimes even frameworks for product engineering aren't spared a sense of humor.  LINKS:https://www.linkedin.com/in/samholland-engineering/Click here to learn more about simulation solutions from Simutech Group.

AM/PM Podcast
#466 - From Amazon to Aisle 7: How Sellers Break Into Retail with Doug Harding

AM/PM Podcast

Play Episode Listen Later Sep 25, 2025 65:19


In this episode, our guest discussed why retail still outpaces e-commerce 4X. Learn how Amazon-proven brands land on Costco, Target, & Walmart shelves with his insider playbook.   What if your online brand could conquer the retail world, just like it did on Amazon? Join us as we chat with Doug Harding, an expert in navigating the complex transition from online selling to retail dominance. Doug shares invaluable insights into why retail remains a powerhouse, accounting for about 80% of US sales, and how online successes can pave the way for tangible, store-shelf victories. From strategic placement in major retailers like Costco, Walmart, and Target to the essential role of branding and social media in capturing buyer attention, this episode is packed with actionable advice for Amazon sellers ready to make the leap.   We unpack the challenges of retail distribution and explore the sophisticated logistics behind ensuring your product stands out in stores. Doug explains how refining packaging and leveraging distribution partners can smooth the path from online clicks to retail checkout aisles. Discover the financial strategies that can support this shift, including creative financing options like private equity and factoring, which have helped brands like Bertello pizza ovens expand from a Shark Tank pitch to a household name in major retail chains.   For those contemplating retail expansion, we highlight the potential for impressive sales growth and the unique considerations of wholesale cost structures. Our discussion covers the nuances of retail pricing and profit margins, emphasizing the importance of maintaining brand integrity while negotiating store placements. As we explore the opportunities and strategies for retail growth, you'll gain fresh perspectives on why retail is far from dead and how it can be a robust avenue for your business's future success. Tune in for a wealth of wisdom on harnessing retail opportunities and nurturing sustainable business growth. In episode 466 of the AM/PM Podcast, Kevin and Doug discuss: 00:00 - The Power of Retail Expansion for Amazon Sellers 04:30 - Changing Perspectives on Online Retail 07:26 - Navigating Retail Distribution Challenges 15:45 - Retail Pull Strategy Implementation Guidance 17:13 - Maximizing Retail Placement and Distribution 20:56 - Understanding Retail Shelf Placement Strategy 24:55 - Packaging Strategies for Retail Success 31:15 - Retail Logistics and Distribution Challenges 37:17 - Subscription Fees and Dominant Retailers 40:50 - Retail Product Launch and Distribution 42:54 - Shark Tank Product Success Story 50:23 - Retail Margin and Cost Structure 57:42 - Margin Analysis in Retail Sales  1:01:16 - Challenges of Online Advertising 1:03:50 - Exploring Retail Opportunities for Growth

BigDeal
#94 Broke to Billionaire: How to Turn a Sidehustle Into Your Salary | Allison Ellsworth

BigDeal

Play Episode Listen Later Sep 24, 2025 78:29


Thanks to SoFi for sponsoring this episode! Need funding? Shop and compare providers in minutes + get up to $2M—with no credit hit for exploring your options. Start here →  https://sofi.com/codie Join me as I sit down with Allison Ellsworth, the co-founder of Poppi, who built a billion-dollar soda company from scratch. Allison shares her incredible journey from working in oil and gas to landing a life-changing deal on Shark Tank. Discover her secrets to successful branding, attracting celebrity partnerships, and navigating a multi-billion dollar acquisition by Pepsi. We dive deep into the challenges she faced, the pivotal moments, and her invaluable advice for aspiring entrepreneurs. Don't miss her insights on how to pitch investors and build a thriving community around your brand. If you've ever wanted to launch a brand, today's episode is for you. 00:00:00 Introduction 00:03:37 From Oil and Gas to Beverage Industry 00:06:19 Health Issues and the Birth of Poppy 00:08:44 Navigating Early Challenges and Going Digital 00:14:28 Building a Billion Dollar Brand 00:15:54 The Importance of Team and Culture 00:23:40 Personal Life and Business Balance 00:30:27 Celebrity Endorsements and Marketing Strategies 00:35:10 The Road to Acquisition by Pepsi 00:36:53 The Right Time for Acquisition 00:37:28 Building Relationships for Success 00:38:06 Challenges as a Female CEO 00:39:51 Handling Disrespect and Conflict 00:40:44 The Importance of a Business Coach 00:47:17 Balancing Passion and Profit 00:50:06 Letting Go of Control 00:51:26 Hiring and Culture Fit 00:56:22 Brand Building and Community 01:08:38 Inspiring the Next Generation ___________ MORE FROM BIGDEAL

The Lonely Office
Shark Tank Host on How Job Autonomy Beats Money

The Lonely Office

Play Episode Listen Later Sep 24, 2025 22:42


Shark Tank host Matt Higgins makes the case that job autonomy beats money for long-term power. We break down the strategic “burn the boats” mindset (for goals, not tactics), the three-year quit rule, and how to use a big-brand logo as leverage—somewhere else. Hosts: Matt Sunbulli ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/sunbulli/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.firstdraft.vc⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Aaron Calafato ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Listen to Aaron's 7 Minute Stories Podcast ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Leah Ova ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Leah on TikTok ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Editorial: Brooks Borden Matt Sunbulli Ken Wendt Senior Audio Engineer: Ken Wendt Research: Zaid Safe Matt Sunbulli Aaron Calafato

Work+Life Harmony for Female Entrepreneurs
3 Toxic Business Myths Burning Women Out

Work+Life Harmony for Female Entrepreneurs

Play Episode Listen Later Sep 23, 2025 23:43


TOP Operations is opening again soon! Get on the waitlist to be first in line and snag a $200 off coupon. www.megansumrell.com/operationsWhat I saw on Shark Tank the other week perfectly illustrated the toxic business myths that are burning women out left and right. A college student with impeccable numbers and a highly profitable business didn't land a deal (not because his business wasn't amazing, but because he wasn't "hustling" enough). He was still in school, which meant he wasn't sacrificing everything, and that somehow made him less worthy of investment. Meanwhile, another couple with terrible numbers got a deal because they were broke and sleeping in garages. Friends, we need to talk about this.If you're a woman who's also a caregiver, these lies hit differently. When conventional business wisdom tells you that real entrepreneurs sacrifice everything, work 80-hour weeks, and achieve overnight success, it's sending a subtle message: you can't do this. But here's the truth... those are complete myths, and I'm living proof that there's another way to build a successful business without burning yourself out.In This Episode, I'll Cover:Why the "sacrifice everything" mentality is toxic for women entrepreneursThe overnight success lie that's setting unrealistic expectationsThe two-option growth trap that leads to burnout and plateausHow these myths are causing women to close profitable businessesWhy conventional business advice fails women (especially caregivers)_______________⚡ JOIN THE TOP OPERATIONS WAITLIST The NEW + Proven Operations System for Small Business Owners Who Want to Scale WITHOUT the Chaos!Get copy-and-paste templates from our 7-figure business operations + strategic training to streamline your entire business in ClickUp.Sign up for the waitlist at www.megansumrell.com/topoperations

Purpose Chasers Podcast| Author| Transformational Life & Business Coach| Keynote Speaker|
Ep. 129: Dr. Carolyn Colleen of Fierce Foundation sharing on Acton Academy Midwest, Youth Entrepreneurship, and Breaking Cycles of Trauma

Purpose Chasers Podcast| Author| Transformational Life & Business Coach| Keynote Speaker|

Play Episode Listen Later Sep 23, 2025 25:15


In this episode of the Purpose Chasers Podcast, I sit down once again with Dr. Carolyn Colleen: TEDx speaker, former UN delegate, and founder of Acton Academy Midwest. Dr. Carolyn's story is one of resilience and fierce leadership, and today we dive deep into the work she's doing to inspire the next generation of entrepreneurs.We talk about the Acton Children's Business Fair, where kids ages 6–14 step into their own version of Shark Tank to create, pitch, and sell their ideas. Dr. Carolyn shares how this movement has grown to serve over 150 young entrepreneurs and why building confidence, financial literacy, and resilience in children is essential for breaking generational cycles of poverty.We also touch on her nonprofit work with the Fierce Foundation, her passion for creating generational self-sufficiency, and how music, creativity, and community play a central role in the way her students learn and grow.Whether you're a parent, entrepreneur, or educator, this episode will challenge you to think differently about education, leadership, and purpose.Follow the Purpose Chasers Podcast, leave a quick rating, and drop your biggest question in the comments so we can tackle it in a future episode!

How I Built This with Guy Raz
Poppi: Allison and Stephen Ellsworth. From Farmers Market Vinegar Drink to $2B Soda Sensation

How I Built This with Guy Raz

Play Episode Listen Later Sep 22, 2025 66:48


A decade ago, Allison Ellsworth was drinking apple cider vinegar for health reasons and doctoring it with fruit so she could stand the taste. Her husband Stephen helped her turn it into a business by adding carbonation on a hacked soda line in their Dallas townhouse. They called it “Mother Beverage,” and sold out every week at the farmers market…but then heard the words no founder forgets: “Your branding is…sh*t.” What happens next is one of the wildest CPG glow-ups of the 2010s: a Shark Tank deal with brand whisperer Rohan Oza, a full rebrand to Poppi, colored cans that jumped off the shelf, a launch derailed by Covid—and finally, an explosion fueled by Amazon, TikTok, and a Super Bowl moment that planted the flag: We're soda–and we've left the farmers market for good. Five years after its rebrand, Poppi was acquired by Pepsi for nearly $2B. This is the story of the messy bottling line, saying no to “dumb money,” baptism by Shark Tank, and building a generational brand while staying married.In this episode, you'll learn:How rebranding can rescue a beverage, and when to avoid early eye-rolls The hit-and-miss of carbonating on a small scale (and why co-packers said no).How the risky decision to call Poppi “soda” unlocked a new retail set (functional soda).What a Shark Tank partner does during a rebrand window.How Allison seized on TikTok to spike sales during Covid Timestamps:0:10:15 Meeting cute at a snowboard shop → engagement in 7 months 0:14:00 How apple cider vinegar helped Allison's health…but tasted terrible (early flavor hacks) 0:22:36 DIY carbonation disasters: exploding bottles & the 40°F lesson 0:42:28 Selling out at the Dallas Farmers Market 0:37:48 Appearing on Shark Tank while nine months pregnant and the deal with Rohan: “your branding is sh*t.”0:47:02 The nail-biting rebrand from “Mother” to Poppi: colored cans vs. white, and winning the shelf 0:53:44 Expo West canceled by Covid → a massive turnaround fueled by Amazon, Shark Tank, and TikTok1:05:51 Super Bowl ad– “We're soda!”--and the road to a ~$2B Pepsi acquisition 1:07:58 Growing a business while managing a marriage Follow How I Built This:Instagram → @howibuiltthisX → @HowIBuiltThisFacebook → How I Built ThisFollow Guy Raz:Instagram → @guy.razX → @guyrazSubstack → guyraz.substack.comWebsite → guyraz.comThis episode was produced by Rommel Wood with music composed by Ramtin Arablouei. It was edited by Neva Grant with research help from Alex Cheng. Our engineers were Patrick Murray and Jimmy Keeley.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The Money Mondays
"This $500,000 MBA Degree is WORTHLESS" - David Guttman

The Money Mondays

Play Episode Listen Later Sep 22, 2025 31:05


In this episode of Money Mondays, we dive into real-world entrepreneurship, investing, and what college doesn't teach you. David Guttman, serial entrepreneur with both eight- and nine-figure exits, shares how mindset, strategy, and timing shaped his career. Alongside him is Anna Prudchenko, an 18-year-old who skipped the traditional path to build her first company with David's mentorship.---Who is David Guttman?David Guttman is an entrepreneur, investor, and now President and COO of InvestiFi. His journey started humbly, managing a help desk at 24 before discovering the power of equity during his first IPO. That lesson fueled a career that led him to eight- and nine-figure exits and recognition as a three-time Inc. 500 entrepreneur. A graduate of Brown and Wharton, David's perspective was further shaped by surviving a terminal cancer diagnosis in 1990, an experience that redefined how he approaches both business and life. Today, he channels his experience into mentoring and teaching through The Anti-MBA: What Business School Never Taught Me.Learn More: https://bit.ly/46vct60---Who is Anna Prudchenko?Anna Prudchenko is an 18-year-old entrepreneur and majority owner of a new venture she launched under David's mentorship. Instead of following the traditional college route, she jumped directly into business, learning the ropes of building and scaling a company from the ground up. With a focus on taking bold action over waiting for credentials, Anna is part of a new generation proving that entrepreneurship has no age limit.Click here to order your personalized poster: https://bit.ly/46J08MS---Like this episode? Watch more like it

Multiply Your Success with Tom DuFore
276. Gain Freedom From Capital Gains Tax Using a Deferred Sales Trust—Brett Swarts, CEO, Capital Gains Tax Solutions

Multiply Your Success with Tom DuFore

Play Episode Listen Later Sep 22, 2025 27:25 Transcription Available


What are your tax plans for when you exit your business? Do you have one? Our guest today is Brett Swarts, is a capital gains and exit tax planning expert. TODAY'S WIN-WIN:Write down what matters the most.LINKS FROM THE EPISODE:Schedule your free franchise consultation with Big Sky Franchise Team: https://bigskyfranchiseteam.com/. You can visit our guest's website at: https://capitalgainstaxsolutions.com/Attend our Franchise Sales Training Workshop:  https://bigskyfranchiseteam.com/franchisesalestraining/Connect with our guest on social:https://www.linkedin.com/in/brett-swarts/https://www.youtube.com/@BuildItToBillionshttps://www.youtube.com/@CapitalGainsTaxSolutionshttps://www.facebook.com/brett.swarts/instagram.com/brett_swarts/ABOUT OUR GUEST:Brett Swarts is a best-selling author of "Building a Capital Gains Tax Exit Plan”. He is host of the Build it to Billions & Capital Gains Tax Solutions Podcasts. His insights have been featured at the Best Ever Real Estate Conference, DLP Capital Conference, American Entrepreneur with Kevin Harrington from Shark Tank, and also seen on Fox Business Network. As a real estate broker, his expertise is one of the few in the world who has closed Deferred Sales Trust, Delaware Statutory Trust, and 1031 Exchanges. He is the Founder of Capital Gains Tax Solutions where he teaches purpose-driven entrepreneurs and investors to build their capital gains tax exit plan to multiply their freedom, wealth, and impact. He has closed over ½ Billion in Deferred Sales Trust and Real Estate Transactions and he was the first to help Bitcoin owners exit millions of gains and defer their capital gains tax using a Deferred Sales Trust. ABOUT BIG SKY FRANCHISE TEAM:This episode is powered by Big Sky Franchise Team. If you are ready to talk about franchising your business you can schedule your free, no-obligation, franchise consultation online at: https://bigskyfranchiseteam.com/.The information provided in this podcast is for informational and educational purposes only and should not be considered financial, legal, or professional advice. Always consult with a qualified professional before making any business decisions. The views and opinions expressed by guests are their own and do not necessarily reflect those of the host, Big Sky Franchise Team, or our affiliates. Additionally, this podcast may feature sponsors or advertisers, but any mention of products or services does not constitute an endorsement. Please do your own research before making any purchasing or business decisions.

The Business Development Podcast
The Food Scientist Who Beat the Odds on Shark Tank with Dr. Juan Salinas

The Business Development Podcast

Play Episode Listen Later Sep 21, 2025 76:01 Transcription Available


Episode 274 of The Business Development Podcast brings the inspiring journey of Dr. Juan Salinas, a food scientist, entrepreneur, and natural bodybuilder who defied the odds to create P-nuff Crunch, a plant-based protein snack that won the attention of Mark Cuban on Shark Tank. From his humble beginnings in Honduras to earning a PhD in food science from Rutgers and leading product innovations at Nestlé and Kraft, Dr. Salinas combined scientific expertise with his passion for health to revolutionize the snacking industry. His story highlights the grit, sacrifice, and relentless vision required to bring an innovative idea to life, even when it meant investing his life savings and building his own manufacturing facility.Throughout the conversation, Dr. Salinas shares insights on nutrition, obesity, and the mindset shifts needed to make healthier food choices, while also opening up about the challenges of entrepreneurship. From balancing bodybuilding with creating shelf-stable products, to enduring setbacks and pivots in scaling his company, he reveals the resilience behind every milestone. His Shark Tank experience—preparing in isolation during COVID, boldly negotiating with Cuban, and ultimately securing a deal—underscores the importance of preparation, courage, and belief in your mission. See his Shark Tank win here: https://www.youtube.com/watch?v=wp45o5i7zhE, Check out P-nuff Crunch here: https://www.pnuff.com/Key Takeaways: 1. Your background doesn't define your future—Dr. Salinas came from Honduras with little English and built a career as a PhD food scientist.2. Passion plus expertise creates innovation—combining bodybuilding and food science led him to invent P-nuff Crunch.3. Entrepreneurship requires sacrifice—he invested his life savings and took huge personal risks to build his company.4. Don't wait for permission—big corporations rejected his healthy snack ideas, so he built his own path.5. Manufacturing is a business itself—starting a facility taught him new challenges in HR, compliance, and operations.6. Preparation beats pressure—his Shark Tank success came from 10 days of focus, rehearsing every scenario until he was ready.7. Mindset is everything—he retrained his brain to crave healthier foods, just like quitting smoking.8. Strength training builds more than muscle—it increases metabolism and teaches discipline that carries into business.9. Adaptability keeps you alive—pivoting from “peanut puffs” to “protein puffs” kept his brand competitive.10. Divine timing matters—Mark Cuban's wife had tried P-nuff before the pitch, showing that hard work plus faith creates opportunities.If you listen to The Business Development Podcast, you belong in The Catalyst Club.

Impact Theory with Tom Bilyeu
Matt Higgins on How to Eliminate Plan B and Guarantee Success (Fan Fav)

Impact Theory with Tom Bilyeu

Play Episode Listen Later Sep 20, 2025 104:26


This is a fan fav episode. If you're about that hustle culture life then you've either entertained the idea of burning the boats or you already took the leap. Is it necessary though? Is there a link to being successful and leaving yourself no option for retreat? Matt Higgins has been on Shark Tank as one of the sharks, he's vice chairman of the Miami Dolphins, guest lecturer teaching at Harvard, and CEO of a private investment firm, RSE Ventures among other things. His success is mind-blowing and at a level very few people ever achieve. The plot twist is he grew up broke, selling flowers, working at McDonald's and actually made the decision to drop out of high school at 16 years old! He's sharing why Burn the Boats, the title of his latest book, isn't the idea you think it is. Matt points out that 48$ of people have a plan A and believes that when you spend time coming up with Plan B you're more likely to not even give Plan A the effort it deserves and therefore minimize your chance of success. This conversation is about getting real with yourself, facing everything that comes your way,and not retreating to Plan B, C or D. The idea that Matt Higgins shares is about being so totally committed to your Plan A that success is the only option. Eliminate choices. Fully commit. Experience new levels of success. ORIGINAL AIR DATE: 3-28-23 Follow Matt Higgins: Website: https://www.burntheboatsbook.com/ YouTube: https://www.youtube.com/@BurnTheBoatsBook Instagram: https://www.instagram.com/mhiggins/ What's up, everybody? It's Tom Bilyeu here: If you want my help... STARTING a business: join me here at ZERO TO FOUNDER SCALING a business: see if you qualify here. Get my battle-tested strategies and insights delivered weekly to your inbox: sign up here. ********************************************************************** If you're serious about leveling up your life, I urge you to check out my new podcast, Tom Bilyeu's Mindset Playbook —a goldmine of my most impactful episodes on mindset, business, and health. Trust me, your future self will thank you. ********************************************************************** Join me live on my Twitch stream. I'm live daily from 6:30 to 8:30 am PT at www.twitch.tv/tombilyeu ********************************************************************** LISTEN TO IMPACT THEORY AD FREE + BONUS EPISODES on APPLE PODCASTS: apple.co/impacttheory ********************************************************************** FOLLOW TOM: Instagram: https://www.instagram.com/tombilyeu/ Tik Tok: https://www.tiktok.com/@tombilyeu?lang=en Twitter: https://twitter.com/tombilyeu YouTube: https://www.youtube.com/@TomBilyeu Learn more about your ad choices. Visit megaphone.fm/adchoices

Habits and Hustle
Episode 485: Mark Cuban: Why Most Entrepreneurs Hire Wrong (And Go Broke)

Habits and Hustle

Play Episode Listen Later Sep 19, 2025 30:06


Listen to the full episode: https://www.youtube.com/watch?v=ThY-UBFtGK8  Even billionaires struggle with self-doubt. In this Fitness Friday excerpt from my conversation with Mark Cuban, he opens up about still feeling intimidated in rooms full of domain experts, why he believes most entrepreneurs hire the wrong people at the wrong time, and his surprising take on what business you're actually in. We also discuss his prediction for what will make cryptocurrency boom again and his unconventional take on why brand advertising is a waste of money for startups. Mark Cuban is a billionaire entrepreneur, owner of the Dallas Mavericks, and star investor on Shark Tank. Despite his success, he remains refreshingly honest about the psychological challenges of high-level business and the mistakes he's seen countless entrepreneurs make. What we discuss: Why Mark Cuban Still Gets Imposter Syndrome Around AI Experts The "Hamster Wheel" Hiring Mistake That Kills Startups Why He Says "You've Got to Be Able to Solve Problems Yourself" His Honest Take on Losing Money in the Voyager Crypto Collapse The Difference Between USD and USDC That Cost People Millions Why the NBA Thought They Were in the Wrong Business (And How He Fixed It) His Prediction for What Will Make Crypto Boom Again Why Brand Advertising is "Typically a Waste of Money" for Startups The Two Things Every Business Must Sell: Differentiation and Path of Least Resistance Thank you to our sponsor: Therasage: Head over to therasage.com and use code Be Bold for 15% off  BiOptimizers: Want to try Magnesium Breakthrough? Go to https://bioptimizers.com/jennifercohen and use promo code JC10 at checkout to save 10% off your purchase. Timeline Nutrition: Get 10% off your first order at timeline.com/cohen Air Doctor: Go to airdoctorpro.com and use promo code HUSTLE for up to $300 off and a 3-year warranty on air purifiers. Find more from Mark Cuban: Instagram: https://www.instagram.com/mcuban/  Find more from Jen: Website: https://www.jennifercohen.com/ Instagram: @therealjencohen Books: https://www.jennifercohen.com/books Speaking: https://www.jennifercohen.com/speaking-engagements

Starting Small
BeatBox Beverages: Justin Fenchel

Starting Small

Play Episode Listen Later Sep 19, 2025 40:55


In this episode I'm joined by Justin Fenchel, co-founder and CEO of BeatBox Beverages, one of the fastest-growing RTD (Ready-To-Drink) brands in the U.S., redefining how consumers experience flavored cocktails. BeatBox went from an MBA project to a $245M projected brand in 2025, winning over Mark Cuban on Shark Tank and more recently, partnering with Shaquille O'Neal, who not only invested but co-developed the company's most successful product launch to date, Shaq's Blueberry Lemonade. BeatBox is now the #3 RTD nationwide and available in 130,000+ retail locations across all 50 states. The brand was named one of AdAge's America's Hottest Brands in 2024. Make sure to check out BeatBox at:https://beatboxbeverages.com/   Check out my new book on Amazon: https://amzn.to/4kRKGTX Sign up for Starting Small University to join our interviews LIVE and ask questions: https://startingsmallmedia.org/startingsmalluniversity Visit Starting Small Media: https://startingsmallmedia.org/ Subscribe to exclusive Starting Small emails: https://startingsmallmedia.org/newsletter-signup   Follow Starting Small: Instagram: https://www.instagram.com/startingsmallpod/ Facebook: https://www.facebook.com/Startingsmallpod/?modal=admin_todo_tour LinkedIn: http://linkedin.com/in/cameronnagle

Small Biz FL
Ep. 339 | From Marine to Master Barber: Nicholas Romero's Vision for the Industry

Small Biz FL

Play Episode Listen Later Sep 18, 2025 17:07


In this episode of Small Biz Florida, hosted by Tom Kindred, the spotlight returns to the 2025 Veterans Florida Expo and Battle of the Pitches—a premier event celebrating veteran entrepreneurship. Tom sits down with Marine Corps veteran Nicholas Romero, the owner of Thank My Barber Shop in Fort Myers, Florida. Nicholas shares his journey from cutting hair in the Marine Corps to launching his own barbershop and founding the Thank My Barber Association. His mission: to elevate the barbering profession by promoting professionalism, financial literacy, and community engagement. Nicholas discusses the critical role of customer service in the barber industry and outlines his ambitious plans to offer barbers access to medical insurance, financial planning tools, and ongoing education. As he prepares to pitch his business in the event's Shark Tank-style competition, Nicholas hopes to secure funding to expand his association and impact the industry on a larger scale. This podcast episode was recorded live at the 2025 Veterans Florida Expo and Battle of the Pitches hosted at the Hilton Tampa Airport Westshore. This podcast is made possible by the Florida SBDC Network and sponsored by Florida First Capital. Connect with Our Guest: https://www.thankmybarber.com

Seed Money
Why Your Pitch Deck is Important (It's Not About Stuffing in Every Detail)

Seed Money

Play Episode Listen Later Sep 17, 2025 30:00


A lot of founders go into fundraising with the wrong idea about pitch decks. They think the deck has to include everything, every detail about the product, every market stat, every bio. But that's not what a pitch deck is for. The real job of your deck is simple: get you to the next step. It's not supposed to win the deal on the spot. It's supposed to grab attention, tell your story clearly, and make investors want to keep talking to you.  Think of it like a billboard. If it's cluttered or confusing, people drive right past it. If it's sharp and clear, they remember it, and that's all you need at this stage. When I was raising money for my first company, I didn't have connections, a big name, or a track record. What I did have was a short, clear deck that told the story simply. That's what got me meetings, credibility, and eventually, funding. Done right, your pitch deck shows you can communicate like a pro and makes the whole fundraising process a lot easier. In this episode, I break down why pitch decks really matter, what most people get wrong, and how to build one that actually gets you in the door.   Topics Covered; Why your deck should function like a billboard, not a book How to tell a cohesive story that flows logically and keeps investors engaged The overlooked role of timing, why investors want to know “why now?” How your deck doubles as a tool to force clarity in your business thinking The professionalism test: how fonts, colors, and flow influence investor trust Why tweaking a deck doesn't mean adding slides    About Your Host Jayla Siciliano, Shark Tank entrepreneur turned real estate investor, excels in building brands, teams, and products. CEO of a bi-coastal luxury short-term rental company, she also hosts the Seed Money Podcast where she's on a mission to help early-stage entrepreneurs turn their ideas into reality!    Connect: Website: https://seedmoneypodcast.com/ Instagram: https://www.instagram.com/jaylasiciliano/ Subscribe and watch on YouTube https://www.youtube.com/@seedmoneypodcast/    Please rate, follow and review the podcast on https://podcasts.apple.com/us/podcast/seed-money/id1740815877 and https://open.spotify.com/show/0VkQECosb1spTFsUhu6uFY?si=5417351fb73a4ea1/! Hearing your comments and questions helps me come up with the best topics for the show!   The information in this podcast is educational and general in nature and does not take into consideration the listener's personal circumstances. Therefore, it is not intended to be a substitute for specific, individualized financial, legal, or tax advice.

The Steakhouse
Shark Tank Guest Rashaun Williams Describes Falcons Locker Room After Win

The Steakhouse

Play Episode Listen Later Sep 17, 2025 12:02


Shark Tank host Rashaun Williams joins the show in studio to talk about how he became a business owner, and ended up working for the Falcons

The Steakhouse
Why Do 80% of NFL Players Go Broke? Rashaun Williams Explains

The Steakhouse

Play Episode Listen Later Sep 17, 2025 10:14


Shark Tank's Rashaun Williams and former AMB CEO Steve Cannon join Steak and Sandra to talk about what goes wrong with professional athletes and their finances.

The Steakhouse
Hour 2 - Learning how to be successful in sports and life

The Steakhouse

Play Episode Listen Later Sep 17, 2025 38:41


Sharktank's Rashaun Williams and former AMB CEO Steve Cannon join Steak and Sandra to talk about the Falcons successes, athletes and why they have trouble saving their money, and having to switch things up when you don't find immediate success.

Mission Driven Business
The Mission Driven Business Podcast Episode 100: 10 Conversations That Changed My Business And My Life

Mission Driven Business

Play Episode Listen Later Sep 16, 2025 17:30


Brian Thompson marks a major milestone with Episode 100 of the Mission Driven Business podcast! In this special retrospective, Brian reflects on 10 standout episodes that made a lasting impact and continue to resonate in his business and life. Whether you're new to the podcast or a long-term listener, Episode 100 captures the heart of the conversations that Mission Driven Business is all about. Episode Highlights 1. Mike Michalowicz put profit first In Episode 7, Mike Michalowicz flipped the traditional profit formula, redefining how business owners can approach cash flow. Mike's episode gave language and structure for something many business owners struggle with. 2. Brian Thompson opened up on the mic In Episode 8, Brian got personal about how and why he started his own firm, Brian Thompson Financial. It was the first time he allowed himself to really be open on the mic, talking about fear, imposter system, and the drive to create something meaningful. 3. George Kinder asked the right questions In Episode 14, George Kinder's thoughtful and grounded presence shone through as he advocated for life planning, which connects a financial plan to an individual's most meaningful goals. His three Kinder Questions have helped many people get clear about what they want their lives to look like. 4. River Nice led with empathy In Episode 20, River spoke so clearly about how marginalized communities -- especially the LGBTQ+ community -- experience guilt or shame around money. The episode is a powerful reminder that empathy can be a superpower. 5. Anjali Jariwala wrote a new entrepreneurial story In Episode 42, Anjali Jariwala shared how she built a thriving financial planning firm, only to turn around and write a children's book that broke sales records. It's a powerful reminder you can build whatever business you want -- and that your business can evolve with your creativity. 6. Krish Himmatramka proposed using profit for good In Episode 57, Shark Tank alum Krish Himmatramka proved you can build a business for-profit and for-impact. His ethical engagement ring company commits to its values every step of the way. 7. LaSean Smith talked to 100 customers In Episode 69, LaSean Smith advised new entrepreneurs to have 100 conversations in order to build a business that people actually want to use. If you're early in your business, LaSean's advice is clear, tactical, and values-based. 8. Hugo E. Gomez looked before he leaped In Episode 79, Hugo E. Gomez tested his business idea and built a proof of concept before making the leap to full-time entrepreneurship.Now his business is thriving by serving a market overlooked by mainstream brands. 9. Channyn Lynne Parker taught philosophy In Episode 83, Channyn Lynne Parker got poetic, talking about purpose, letting your path unfold, and trusting yourself even when it's hard. But Channyn really stands out for turning the children's song “Row, row, row your boat,” into a life philosophy. 10. Masami Sato showed that small actions make a big impact In Episode 93, Masami Sato shared how she started her company with a toddler in her kitchen and built it into a global force for good. Her company, B1G1, is built on the idea that small actions, done consistently, can change the world. Resources + Links Episode 7: Being Profit First with Mike Michalowicz Episode 8: Why I Started My Mission-Driven Business Episode 14: Living Your Passion with George Kinder Episode 20: Defining Your Niche with River Nice Episode 42: Creating The Products You Want with Anjali Jariwala Episode 57: Going from Startup to Shark Tank with Krish Himmatramka Episode 69: Building A Business For Financial Independence with LaSean Smith Episode 79: Niching Down with Hugo E. Gomez Episode 83: Braving Discomfort to Live Your Purpose with Channyn Lynne Parker Episode 93: Harnessing The Power Of Small To Create Global Impact With Masami Sato Brian Thompson Financial: Website, Newsletter, Podcast Follow Brian Thompson Online: Instagram, Facebook, LinkedIn, X, Forbes   About Brian and the Mission Driven Business Podcast  Brian Thompson, JD/CFP, is a tax attorney and Certified Financial Planner® who specializes in providing comprehensive financial planning to LGBTQ+ entrepreneurs who run mission-driven businesses. The Mission Driven Business podcast was born out of his passion for helping social entrepreneurs create businesses with purpose and profit. On the podcast, Brian talks with diverse entrepreneurs and the people who support them. Listeners hear stories of experiences, strength, and hope and get practical advice to help them build businesses that might just change the world, too.

eCom Pulse - Your Heartbeat to the World of E-commerce.
184. Why Your Ads Don't Work with Arooba Kamal

eCom Pulse - Your Heartbeat to the World of E-commerce.

Play Episode Listen Later Sep 16, 2025 31:09


In this conversation, host Eitan Koter is joined by Arooba Kamal, a full funnel growth operator with over 10 years of experience helping DTC brands build sustainable, profitable growth.Arooba has worked across Meta, Google, CRO, and lifecycle marketing. She's supported brands in categories where the products are deeply personal - women's wellness, sensory care, intimate wear, and apparel. Her approach is simple but powerful: start with customer insights, align ICPs, and connect creative, ads, and landing pages into one clear funnel.She talks about scaling Triumph by listening to customers directly, and how that informed everything from website design to ad strategy. She also shares her learnings from Stimara, where execution-first growth meant focusing less on slide decks and more on testing campaigns and creative angles in real time.Now, she's applying that same approach to No Limits, a Shark Tank-backed adaptive apparel brand, and Buck & Buck, a company serving senior citizens. Both brands have strong missions, and Arooba is building the marketing foundations to support their next stage of growth.Throughout the episode, she highlights why emotion matters in performance marketing, why creative playbooks are often missing in early-stage brands, and how lean teams can punch above their weight by experimenting and learning quickly.Website: https://www.vimmi.net Email us: info@vimmi.net Podcast website: https://vimmi.net/mastering-ecommerce-marketing/ Talk to us on Social:Eitan Koter's LinkedIn | Vimmi LinkedIn | YouTube Guest: Arooba Kamal, Sr Director of Growth Marketing at StimaraArooba Kamal's LinkedIn | StimaraWatch the full Youtube video here:https://youtu.be/crLDRMDTGL4Takeaways:Marketing is driven by measurable results.Understanding customer needs is crucial for growth.Building a user-friendly website can enhance brand presence.

Money Rehab with Nicole Lapin
Kevin O'Leary (Shark Tank) on Tips For Growing Wealth, Labubu and FTX

Money Rehab with Nicole Lapin

Play Episode Listen Later Sep 15, 2025 60:53


Kevin O'Leary, AKA Mr. Wonderful, joins Nicole for a wide-ranging, no-BS conversation about building wealth, protecting it, and enjoying it (but maybe not with a $5 coffee… or maybe yes?). They debate whether people should treat themselves to that latte, unpack the investment rule that shaped Kevin's fortune, and dive deep into today's economic landmines—from real estate and crypto to celebrity prenups and the collectibles craze (spoiler: Kevin's Labubu is worth way more to him than you think). If you're a newbie investor, you won't want to miss where Kevin says he'd invest $1,000 right now. Plus: Kevin shares personal stories on his marriage, prenups, and how his mother's money wisdom still guides his financial decisions today. Nicole and Kevin cover: 00:00 Kevin O'Leary's Legacy and Investment Philosophy 12:41 Collectables and Labubu 15:55 The FTX Fallout and Where Kevin Stands with SBF 23:03 Real Estate and Advice For Homebuyers 24:44 Prenups and Financial Identity 30:44 Marriage and Money 39:21 The Coffee Debate: Small Indulgences vs. Financial Discipline 47:08 Economic Outlook and Elon 50:51 Entrepreneurship and the American Dream 54:05 The Importance of Stepping Out of Your Comfort Zone 56:32 How to Show Money Rehab Some Love This podcast is for informational purposes only and does not constitute financial, investment, or legal advice. Always do your own research and consult a licensed financial advisor before making any financial decisions or investments. All investing involves the risk of loss, including loss of principal. Brokerage services for US-listed, registered securities, options and bonds in a self-directed account are offered by Public Investing, Inc., member FINRA & SIPC. Public Investing offers a High-Yield Cash Account where funds from this account are automatically deposited into partner banks where they earn interest and are eligible for FDIC insurance; Public Investing is not a bank. Cryptocurrency trading services are offered by Bakkt Crypto Solutions, LLC (NMLS ID 1890144), which is licensed to engage in virtual currency business activity by the NYSDFS. Cryptocurrency is highly speculative, involves a high degree of risk, and has the potential for loss of the entire amount of an investment. Cryptocurrency holdings are not protected by the FDIC or SIPC.  *APY as of 6/30/25, offered by Public Investing, member FINRA/SIPC. Rate subject to change. See terms of IRA Match Program here: public.com/disclosures/ira-match.

Teal Town USA
"Fin" Case You Missed It: Sharks Summer Recap - 9/14/2025 - Summer Shark Bytes on Teal Town USA

Teal Town USA

Play Episode Listen Later Sep 15, 2025 80:08


Join us as Puckguy, Ian, and AJ discuss the offseason and get ready for San Jose Sharks Training Camp. - Misa and Ravensburgen among 2025 draft picks, make noise in Rookie Faceoff - International pride over the Summer, perhaps Winter? - Vlasic bought out, and lied to? - Free Agent pickups, waiver transactions - Farewell to Barracuda scoring? - Renovation to Shark Tank coming - Hype after Rookie Faceoff wins? and more! Teal Town USA - A San Jose Sharks' post-game podcast, for the fans, by the fans! Subscribe to catch us after every Sharks game and our weekly wrap-up show, The Pucknologists!
 Check us out on YouTube and remember to Like, Subscribe, and hit that Notification bell to be alerted every time we go live!


Habits and Hustle
Episode 483: Mark Cuban's Cold Email Empire: How $750K Investments Turn Into Billion-Dollar Returns

Habits and Hustle

Play Episode Listen Later Sep 12, 2025 27:10


Listen to the full episode: https://www.youtube.com/watch?v=ThY-UBFtGK8  What if I told you Mark Cuban has invested over $100 million in companies from complete strangers who just sent him an email? In this Fitness Friday episode, I'm sharing insights from my conversation with Mark Cuban about his unconventional investment approach and the incredible companies built from cold outreach. We discuss how Cuban manages 200+ investments with just 12 team members, why he answers every single email personally, and the remarkable stories behind two of his biggest wins: a $4 billion space company and a revolutionary pharmacy that's disrupting Big Pharma. Mark Cuban is a billionaire entrepreneur, owner of the Dallas Mavericks, and star investor on Shark Tank who has built his reputation on being accessible to anyone with a compelling business idea. What we discuss: The $750K Investment That Became Worth "A Whole Lot of Money" at $4B Valuation Why Cuban Reads Every Email and Deletes Most in Under 2 Seconds How He Manages 200 Companies with Only 12 Employees The Cold Email Strategy That Led to Cost Plus Drugs Revolution Behind the Scenes of Shark Tank: Why 75% of His Deals Actually Close The Real Reason Most Shark Tank Entrepreneurs "Ghost" Their Deals How Cuban Turns Alyssa's Cookies Into a $20M Business With Zero Advertising Why He Refuses Meetings But Responds to Strangers' Emails Within Minutes The One Question Every Entrepreneur Must Ask: "Why Didn't I Think of That?" Thank you to our sponsor: Therasage: Head over to therasage.com and use code Be Bold for 15% off  Air Doctor: Go to airdoctorpro.com and use promo code HUSTLE for up to $300 off and a 3-year warranty on air purifiers. Magic Mind: Head over to www.magicmind.com/jen and use code Jen at checkout. 99designs by Vista: 99designs.com/jen20  – click "Claim my discount" to get $20 off your first design contest.  Momentous: Shop this link and use code Jen for 20% off  Manna Vitality: Visit mannavitality.com and use code JENNIFER20 for 20% off your order Find more from Mark Cuban: Instagram: https://www.instagram.com/mcuban/  Find more from Jen: Website: https://www.jennifercohen.com/ Instagram: @therealjencohen Books: https://www.jennifercohen.com/books Speaking: https://www.jennifercohen.com/speaking-engagements

Page 7
Second Helpings - Sleepin' with Gleb

Page 7

Play Episode Listen Later Sep 12, 2025 80:11


This week on Second Helpings, MJ and Jackie are swappin' pet shop memories, Dancing with the Stars is here to save us with a bizarre new cast, and Jackie is excited for all the Hallowen candy comin' out including Halloween peelers to bring out ur inner Armie Hammer! MJ is excited for Taylor Frankie Paul to be the new Bachelorette, and Jackie is burning through "Real Housewives" and has finally got to the prosthetic leg attack, and Jackie found out Pete Davidson is part owner of her favorite sock brand doublesoul via Sharktank.  Ireland Baldwin gifted her father a pig shaped grill, hopefully so he'll never forget that voicemail, Jackie has become trapped in the Britbox channel on HBO Max and is obsessed with " FOR THE LOVE OF KITCHENS" then MJ and Jackie talk about the wholesomeness of children's cooking shows. MJ's finally gettin' 'round to watchin' "Hunting Wives" and not only is it great but HUBBA HUBBA!! There is a 52 year old woman has brain disorder where she see's dragons everywhere because she had brain lesions, Killian Murphy says he has "ROMO" RELIEF of Missing Out, season 2 of "Peacemaker" is fucking great, MJ watched Superman over the break and now understands Jackie's cries of "We need a Superman" as they head down a Superman hole, Jackie has positive things to say about the "Office" spinoff "The Paper" and North West now has a dermal piercing as Kim continues her "cool mom" quest.  A new study shows that cheese can cause nightmares, KJ Apa says everyone was fuccin' on the set of Riverdale. JACKIES SNACKIES REDUX 1:11:20.975 til 1:14:56.551, VMA Chat, Cardi B throws a pen right after winning her assault case, and even more on this Second Helpings! Want even more Page 7? Support us on Patreon! Patreon.com/Page7Podcast  Subscribe to SiriusXM Podcasts+ to listen to new episodes of Page 7 ad-free.Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus.

Play Big Faster Podcast
#210: Personal Branding: From Invisible to Influential with Liana Zavo

Play Big Faster Podcast

Play Episode Listen Later Sep 12, 2025 30:14


Personal branding expert Liana Zavo reveals the B.E.P.I.C. Method that transforms invisible entrepreneurs into industry authorities. As founder of Zava Media PR Group, Liana shares how Forbes thought leadership and authentic branding strategies create magnetic attraction for investors and clients. This college dropout single mom turned global PR executive breaks down her personal branding strategy that goes beyond social media marketing to build authentic personal brands with lasting credibility. Liana explains why people invest in you before your products, using Shark Tank examples to illustrate how personal brand vs business brand positioning attracts serious investors. Key insights include: Building your personal brand from scratch when you have no online presence Crisis management techniques for reputation rehabilitation The Google Knowledge Panel strategy that separates you from competitors with similar names Why 89% of founders align with video content and how to build a personal brand on social media Personal branding techniques that work across cultures for international market entry Perfect for entrepreneurs struggling with authentic branding, this episode addresses personal branding mistakes, pricing strategies, and content marketing that converts.  Whether you're a multi-passionate entrepreneur seeking branding advice or an established business owner wanting to build your brand online, this conversation provides actionable personal branding strategies that generate real ROI through strategic PR and content creation.

Wine Time Fridays Podcast
282 - Chilling Out With Jeanine Lum with 3rd Bottle

Wine Time Fridays Podcast

Play Episode Listen Later Sep 12, 2025 68:57


Sometimes...ok, MANY times during our lives as wine drinkers, we have the challenge of keeping our wine safe and cool, whether it's during transporting the wine or keeping it from cooking during camping trips, tailgate parties or a plethora of other occasions! Today, we found the solution as we have Jeanine Lum with 3rd Bottle Wine Bags. No more drinking warm or cooked wines! #HappyFriday! #ItsWineTime! #Cheersing #JeffDrivingApproved Products this episode:The Weekender - 6pk Ice Pack Wine Bag ($400 through the website)The Traveler - 12pk Ice Pack Wine Bag ($500 through the website)Please visit https://www.3rdbottle.com and enter WTF282 at checkout for an additional 10% off the Back to School Sale pricing, through September, 2025!Wines this episode:2024 Cinder Dry Viognier ($28 at the winery)2023 Cinder Malbec ($42 at the winery)2022 Cinder Syrah ($42 at the winery)A HUGE thanks to our sponsors: Naked Wines, Eternal Wine and Cinder Winery! Naked Wines: Straight from the winemaker right to your door, premium wine without the premium pricing is what Naked Wines is all about. Save big on wines from the world's best winemakers! Visit https://us.nakedwines.com/winetimefridays to get $100 off your first 6 pack case. With Naked Wines, discovering new wines is truly risk-free!Eternal Wine: Are you a Rhone Ranger or just really love Syrah? Then you need to check out Eternal Wine! Their focus is on single vineyard Rhone valley wines in Washington State. Also check out their Drink Washington State brand of approachable wines! Visit https://eternalwine.com for more information or simply call 509-240-6258. Eternal Wine: Drink Wine, Be Happy.Cinder Winery: Crafting world-class wines in Idaho's Snake River Valley from award-winning Viognier to bold Tempranillo and Syrah, Cinder wines showcase the region's unique volcanic soils and ideal climate. Visit cinderwines.com for more information! Cinder: Savor the taste of Idaho's finest! The CDA Gourmet Wine Word of the Week - Field Blend A Field Blend is a wine made from multiple grape varieties that are blended together in the vineyard before harvest, rather than being separated and blended later in the winemaking process.Mentions: Nikki Harmon, Curt and Cassandra Knox, Bob Norris, John Parmann, Wilson Creek Winery & Vineyards, Trader Joe's, Shark Tank, Kevin O'Leary, Melanie Krause, Joe Schnerr, Chateau Ste Michelle, Northstar Winery, La Fat Cellars, Bells Up Winery and Brenda & Matt Sparkman.Please find us on Facebook (https://www.facebook.com/WineTimeFridays), Twitter (@VintageTweets), Instagram (@WineTimeFridays) on our YouTube Channel, https://www.youtube.com/@winetimefridays and on Threads, which is @winetimefridays. You can also “Follow” Phil on Vivino. His profile name is Phil Anderson and will probably “Follow” you back! Wine Time Fridays Rating System: Phenomenal 

Your Next Favorite Band
Kahone Concept - Your Next Favorite Band

Your Next Favorite Band

Play Episode Listen Later Sep 11, 2025 85:05


The journey that Kahone Concept takes you on is a thrill ride that you never know where its about to take you - he brings you in with clever wit and ridiculous visuals, then wins you over with pop hooks and infectious grooves, but then shows you the soft, vulnerable side of raw emotion and the lack of assuredness that all of us feel as we try to figure out this thing called life and how to navigate it.  Its one of my absolute fav discoveries ever and I cannot wait to chat with Ben and learn more.Kahone Concept officially began in 1969, but the foundations of this Pittsburgh-based pop artist/producer were laid long before then. 56-year-old Ben Kahone taught himself how to play a variety of instruments throughout his childhood, but as he'd struggled to find people to start a band with, he took matters into his own hands. Using a calculator (Texas Instruments TI-30XIIS) given to him by his high school, he began recording and producing tracks independently. Swearing he would never "make music with anybody but Mr. Wonderful (NBC's Shark Tank star Kevin O'Leary)" he decided to legally change his name to Ben Kahone, leaving his friends and family behind to pursue his artistic vision. (The author must mention he has not left anyone behind, and continues to have great relationships with friends and family, but he insisted it be included). Kahone's debut album "The Greatest Hits" dawns a new era for the pop artist and is now available worldwide (Except North Dakota, he insisted that it specifically not distributed to that region. When asked, he chose not to comment).Sounds like they'll be able to perform during the episode, and we'll share songs from his YouTube channel as well as video we captured from Musikfest that includes a signing hot dog.And we're joined by guest co-host Gina Masotto!  So safe to say you'll not want to miss this one!Text us your thoughts on this episode, and who should be OUR #NextFavBand...As always, our hope is to bring you "your next favorite band". If you tuned in today because you already knew this musician - thank you very much! We hope that you enjoyed it and would consider following us and subscribing so we can bring you your #nextfavband in the future. And check out nextfavband.com for our entire catalog of interviews!If you have a recommendation on who you think OUR next favorite band should be, hit us up on social media (@nextfavband everywhere) or send us an email at nextfavband@stereophiliastudio.com.Thank you to Carver Commodore, argonaut&wasp, and Blair Crimmins for allowing us to use their music in the show open and close. It makes everything sound so much better! Let's catch a live show together soon!#nextfavband #livemusic #music #musicinterview #musician #singer #guitar #song #newmusic #explorepage #instamusic #bestmusic #musicismylife #musicindustry #musiclife #songwriter #musiclover #musicfestival

FutureWork Playbook
30 Under 30 with Julia Dixon, Founder and CEO of ESAI

FutureWork Playbook

Play Episode Listen Later Sep 11, 2025 32:49


Being an independent college admissions advisor opened Julia Dixon's eyes to the industry's unequal playing field, where those who can afford elite support get into elite universities. But she also saw how individual support can be a powerful tool to guide students in the admissions process. Her solution? ESAI (pronounced es-aye-eye), an ethical AI platform that has helped over 550,000 students craft authentic college applications without outsourcing their writing or fabricating experiences. Julia joins host Natalie Pierce in this inaugural episode of Gunderson Dettmer's “FutureWork Playbook” series that spotlights innovators featured on the Forbes 30 Under 30 lists.Tune in to learn about ESAI's meteoric journey – from an idea to a pitch on “Shark Tank” to Mark Cuban's investment – and for insights about democratizing education through technology and personalizing student experiences.Episode HighlightsESAI emerged from Julia's recognition that college admissions consulting has become a $3 billion industry that caters to elite students who can afford high-priced counseling.The ESAI platform goes beyond generic chatbot assistance by prompting students with Gen Z-friendly questions like "What's the rabbit hole you went down on YouTube recently?" to help them discover their values and interests through natural self-discovery.Julia emphasizes that ESAI follows the same ethical guidelines as human tutors: "None of our tools will ever generate an entire essay in the same way that a human tutor should not be writing your entire essay for you."ESAI has reached over 550,000 students and partners with schools, charter networks, and nonprofits to provide free access to underserved communities, addressing the national average of 400 students per guidance counselor.Looking forward, Julia sees AI making education "dynamic" and hyper-personalized, where every school and employer will receive customized versions of applicants' stories tailored to their specific needs and values.

cityCURRENT Radio Show
Entrepreneurship and Innovation Center and The Innovation Hub opening 2026

cityCURRENT Radio Show

Play Episode Listen Later Sep 11, 2025 16:12


Host Jeremy C. Park talks with Jeremy Qualls, Executive Director of the Entrepreneurship and Innovation Center at Williamson County Schools, who discusses the center's growth and success. Established seven years ago, the center initially had 72 students but now has 270 with a long waitlist. The program offers a unique, non-traditional education experience, exposing students to real-world entrepreneurship, including interactions with venture capitalists, mentors, and angel investors. Students spend one period a day at the center, learning through hands-on experiences and collaborations. Mentors include leaders from business, tech, medical and other industries in the community and specialists like a patent attorney.Jeremy Qualls next highlights their pitch process where the student entrepreneurs compete for a grant, which is 100% funded by private donations. He mentions that the winner gets an opportunity to submit to Chicago and that they have had several students make the top 20 in the past. He shares the success story of Anthony Beckett, who created an educational technology product called Markify, which won the IncubatorEdu National Pitch Competition last July and already has gained 12,000 users worldwide. Jeremy mentions that Markify is now looking for angel investment to hire someone to market and sell the product.Jeremy Qualls then discusses the success of a current student, Abby Goddard, who created Spikey, a spiked drink detection keychain. Abby was selected as the winner of their local Shark Tank this year. She recently fulfilled an order for 800 units.Jeremy then introduces The Innovation Hub, a project funded by a grant from the State of Tennessee for vocational education. The Innovation Hub, which will be a 25,000 square foot facility, aims to shift the traditional educational model and create innovative partnerships. He discusses the new vocational pathways being introduced at the central facility. The aviation program, in partnership with Franklin Special School District and Hawkins Flight Academy, allows students to obtain a private pilot license at 16. The program also includes a partnership with MTSU, providing up to 12 hours of college credit. The entrepreneurial program, in partnership with Thompson Caterpillar, offers two post-secondary programs: heavy machine technology and electrical power generation. These programs are designed to provide direct-to-work opportunities and matriculate into post-secondary institutions. The Innovation Hub also will focus on artificial intelligence, cybersecurity, and hospitality, with a culinary arts program being the largest requested CTE program. The Innovation Hub will include a mock hotel lobby, a work-based learning site with Honest Coffee, and more. The project is expected to be completed by August 2026 for the start of the 2026-2027 school year.Jeremy Qualls wraps up discussing the importance of partnerships in workforce development, particularly in the Middle Tennessee region. He emphasizes the need for business partners with a desire for a return on investment in the form of a future workforce. He also mentions the need for more partners offering apprenticeships or internships, and the possibility of in-kind donations. Jeremy encourages potential partners to reach out directly to him at jeremy.qualls@wcs.edu for more information.Visit https://www.wcs.edu/secondary/entrepreneurship-innovation-center-eic to learn more about the Entrepreneurship and Innovation Center at Williamson County Schools.

More To Say
Allison Ellsworth, Co-founder of poppi - Live from LTK Con 2025

More To Say

Play Episode Listen Later Sep 11, 2025 33:20


Live from LTK Con 2025, Amber Venz Box sits down with Allison Ellsworth, Co-Founder of poppi. What started as Mother Beverage in 2018, named for the raw apple cider vinegar at its core, was rebranded to poppi after a Shark Tank debut that same year. Fast forward, poppi has become one of the fastest-growing soda brands in the U.S. Amber and Allison unpack the journey of building the brand, moving at the speed of culture and how a social-first, creator-led strategy can redefine an industry.WE DISCUSS:00:00 - Introduction to the Journey of poppi02:30 - The Founding Story of poppi05:19 - Branding and Rebranding: From Mother to poppi08:22 - Understanding the Market and Consumer11:17 - Navigating the Digital Landscape and TikTok14:09 - The Power of Creator-Led Marketing16:58 - Cultural Relevance and Marketing Strategies19:35 - The Impact of Shark Tank and Strategic Investments22:38 - Scaling the Business: Lessons Learned25:14 - The Importance of Passion and CommunityLTK for CreatorsLTK for BrandsLearn more about More To SayWatch on YouTubeFollow and shop Amber's LTKFollow Amber on InstagramConnect with Amber on LinkedInFollow Allison on InstagramFollow Allison on LinkedInFollow poppi on InstagramFollow poppi on TikTokpoppi website Hosted on Acast. See acast.com/privacy for more information.

How Success Happens
Mr. Wonderful Finds Success in Brutal Honesty

How Success Happens

Play Episode Listen Later Sep 10, 2025 32:04


Shark Tank's Kevin O'Leary, aka Mr. Wonderful, stops by to talk about his new watch insurance company, Wonder Care, created with the 1916 Company. He fields listener questions, reveals what he loves about watches, and shares his secrets for keeping his energy cranked to 11. Plus, he justifies how he ended up spending $12.932 million on a baseball card. Learn more about your ad choices. Visit megaphone.fm/adchoices

Wellness Force Radio
Mind-Body Expert: Your Nervous System Is The Portal to Quantum Reality (Jonny Miller)

Wellness Force Radio

Play Episode Listen Later Sep 9, 2025 85:23


Are you ready to finally break free from emotional debt and escape the patterns that are keeping you stuck? Josh Trent welcomes Jonny Miller, Nervous System Expert, to the Wellness + Wisdom Podcast, episode 769, to share why nervous system mastery is the missing key to true healing, how to rewire vagal tone capacity, how trauma gets stored in the body, why emotions travel across generations, and how breathwork and collective healing spaces help you reconnect with your true Self. Nervous System Mastery A 5-week live bootcamp to build calm, clarity, and resilience from the inside out. Most people think stress, burnout, and emotional patterns are “just the way life is.” But what if those patterns were actually shaping your biology and you had the tools to rewrite them? This training unpacks the science of how emotions, beliefs, and environment can switch genes on or off and shows you practical ways to reprogram them for peace, resilience, and lasting vitality. It's not about piling on more self-help. It's about learning how to create real inner safety, release stored trauma, and finally experience freedom in your body, mind, and spirit. Master Your Nervous System Today Enjoy $250 off the next cohort by using the link above or the code LIVEWELL In This Episode, Jonny Miller Uncovers: [01:15] Nervous System Mastery How the nervous system impacts our predictions. What made Jonny realize he was numb in his body. Why mastery takes at least 10,000 hours. How nervous system mastery means reducing reactivity. Why moments of crisis humble us and get us to start learning new ways of being. Resources: Jonny Miller Nervous System Mastery: $250 off using this link or with code LIVEWELL [06:20] Is Your Therapist Trauma-Informed? What it means when a practitioner is trauma-informed. How certain healing methods don't consider trauma. Why the wrong therapy can perpetuate trauma. How a good practitioner may take several years to become truly skilled at holding space. [07:55] Allow Yourself to Grieve What it was like for Jonny to grieve the loss of his partner. Why many people don't know how to grieve. How we resist the waves of grief. Why grief became the catalyst for Jonny's healing. Resources: [15:15] Do Emotions Get Stuck in The Body? The Body Keeps The Score by Bessel van der Kolk How anxiety is a defence strategy against feeling certain emotions. Anxiety: The Anxiety Cure for the Anxious Mind by Michael Johnson Vasocomputation Why the body constricts when it doesn't feel safe. How the body keeps the score. Resources: The Body Keeps The Score by Bessel van der Kolk Anxiety: The Anxiety Cure for the Anxious Mind by Michael Johnson Vasocomputation [18:45] How to Create Safety in The Body How the body makes prediction about the world. Why emotional releases create looseness and range of motion in the body. What it means to be safe in the body. Why nervous system mastery is about having a secure attachment with reality. [21:35] What's Blocking You from Joy How the one thing that all Blue Zones have in common is connection to a higher power. Why breathwork and plant medicine changed Jonny's view on life. How moving our beliefs out of the way allows us to experience pure joy. Why joy doesn't have to be earned. [26:30] Don't Let Fear Stop You from Healing How we can feel the emotions of our ancestors. What stops us from doing the deep healing work. Why protective mechanisms have a purpose in our lives. Resources: Parental olfactory experience influences behavior and neural structure in subsequent generations [30:20] Improving Your Vagal Tone Capacity Why the modes of reactivity are based on our vagal tone. How we can relax the hyperarousal state. Why vagal tone capacity allows us to stay grounded. How each of us has different capacity levels for each emotion. Why culture influences our capacity to feel and express our emotions. The difference between feeling and projecting emotions. [36:50] Is Your Relationship Toxic? Why people pleasing is a reflection of repressed anger. How relationships mirror how far we've come in the healing work. Why conflict has a purpose in a relationship. How intimate relationships are a fast track to nervous system mastery. When relationships become toxic. Resources: 738 How To Heal Generational Wounds Blocking Your Success + Self-Worth | John Wang 744 Debra Silverman | Your Pain Has a Pattern… and Astrology Reveals It All (This Isn't Random) 736 Silvy Khoucasian | Stop Confusing Chemistry for Trauma: Why You're Attracted to the Wrong People + How to Finally Break the Pattern [45:40] Outgrowing Your Partner What a relaxed nervous system feels like. Why we worship self-development. What happens when we outgrow our partner. [50:40] The Power of Breath Why most people breathe into the chest. How our breathing can cause a panic attack. Why we need to breathe into the lower diaphragm to feel more relaxed. How jaw tension is linked to lower body tension. Why we can change our state through our physiology. How we get out of tune as humans. Resources: Breath by James Nestor [56:55] How to Create a Space for Mastery How we can create an intentional space for mastery. Why we should avoid blue light in our space. Creativity is a blend of the ventral state and sympathetic state. How we can create a flow state. [01:00:25] Release Your Emotional Debt How Jonny helps his clients open their breathing. Why we need a dynamic range of breathing. How we can let emotions out through breathwork. Why emotional debt can kill us. How it becomes inefficient for the body to have many protective systems. Resources: 410 Mark Divine | Positive Neurodiversity: Kokoro Spirit, The 5 Mountains For Inner Peace, & How To Fulfill Your Potential [01:06:25] Collective Spaces for Healing How we're living in a sick culture that requires us to work towards health. Why we need collective spaces for emotional and ancestral healing. How men in Eastern Europe used to process their emotions in a sauna. [01:10:15] Your Money Starts with Your Body How tuning into our body helps us improve our relationship with our body. Why money is a mirror to our inner state. How we create stories around money. Why we can be scared to receive. [01:15:20] Are You Ready to Go on an Inner Adventure? How we're just understanding how our body work. Why the healing journey is an inner adventure. How we can achieve altered states through meditation. Why nervous system mastery is helping us remember and feel alive. Leave Wellness + Wisdom a Review on Apple Podcasts All Resources From This Episode Jonny Miller Nervous System Mastery: $250 off using this link or with code LIVEWELL The Body Keeps The Score by Bessel van der Kolk Anxiety: The Anxiety Cure for the Anxious Mind by Michael Johnson Vasocomputation Parental olfactory experience influences behavior and neural structure in subsequent generations 738 How To Heal Generational Wounds Blocking Your Success + Self-Worth | John Wang 744 Debra Silverman | Your Pain Has a Pattern… and Astrology Reveals It All (This Isn't Random) 736 Silvy Khoucasian | Stop Confusing Chemistry for Trauma: Why You're Attracted to the Wrong People + How to Finally Break the Pattern Breath by James Nestor 410 Mark Divine | Positive Neurodiversity: Kokoro Spirit, The 5 Mountains For Inner Peace, & How To Fulfill Your Potential Power Quotes From Jonny Miller "The nervous system is the lens through which we experience our life. The state of our nervous system impacts the predictions that we're making about the people and the world around us. And the work lies in identifying all of the ways in which we don't trust in ourselves or trust in life and then bring courageous curiosity towards those areas" — Jonny Miller "Any conflict is a potential edge to grow from. There's always going to be rupture in relationships. It's about how lovingly can you repair? How quickly can you go from conflict back to connection?" — Jonny Miller "We are in a world which worships self development. But there's a great distinction in self-development and self-unfoldment. When you're approaching inner work through the lens of self-developemnt, it often has this premise of part of me is broken and I need to fix it. Self-unfoldment, ot the other hand, starts with the premise of I am already whole and worthy of love." — Jonny Miller

a16z
Mark Cuban on Sports, Healthcare, and Social Media

a16z

Play Episode Listen Later Sep 9, 2025 61:04


What happens when AI collides with salesmanship, streaming-era sports, and healthcare?In this episode, Erik Torenberg is joined by Mark Cuban, entrepreneur, Dallas Mavericks co-owner, and founder of Cost Plus Drugs.Topics include fiery group chats and how dissent sharpens thinking, the sales playbook of modern politics, and concrete fixes for U.S. healthcare like ending PBM opacity, publishing real prices, and government-backed patient financing. Mark also explains how AI is pushing media from “social” to algorithmic, why he expects millions of models, and why ESOPs are an underrated wealth engine. He shares what he'd build today and weighs in on NBA economics under the new collective bargaining agreement.Timecodes: 00:00 Introduction 00:47 Salesmanship, Politics, and Social Media04:05 AI, Algorithms, and the Future of Media06:29 Fragmentation of Social Platforms09:04 Political Messaging & Economic Populism12:05 Wealth, Equity, and Employee Ownership16:39 AI's Impact on Education and Healthcare21:32 Fixing the US Healthcare System29:39 Entrepreneurship in the Age of AI33:38 Business Success, Sports, and Investments35:32 NBA Economics and Team Building50:44 Personal Priorities & Closing Thoughts Resources: Find Mark on X: https://x.com/mcuban Stay Updated: Let us know what you think: https://ratethispodcast.com/a16zFind a16z on Twitter: https://twitter.com/a16zFind a16z on LinkedIn: https://www.linkedin.com/company/a16zSubscribe on your favorite podcast app: https://a16z.simplecast.com/Follow our host: https://x.com/eriktorenbergPlease note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. a16z and its affiliates may maintain investments in the companies discussed. For more details please see a16z.com/disclosures.

Reality TV Cringe
272: Sister Wives Rewind - Polygamists In A Shark Tank (S7 E2)

Reality TV Cringe

Play Episode Listen Later Sep 9, 2025 45:04 Transcription Available


Bea and Dee make fun of the Brown Family as they completely fail their Shark Tank Pitch. What were they thinking?! Get tons more cringey content on our Patreon! https://patreon.com/realitytvcringeFollow us on IG https://instagram.com/realitytvcringeSubscribe to see our raccoon faces on YouTube! https://www.youtube.com/channel/UC_2CgqXLWjIEKV9PCtH3Kjw?sub_confirmation=1Leave a message for us on SpeakPipe: https://speakpipe.com/realitytvcringeSupport the pod by leaving a 5-star review on your favorite podcast platform! Thank you so much!

Seed Money
8 Lessons from Podcasting That Will Make You Better at Raising Capital

Seed Money

Play Episode Listen Later Sep 9, 2025 21:08


Podcasting and fundraising don't seem to have much in common until you've done both. On the surface, each looks shiny and glamorous. But behind the curtain, they're two of the hardest things to stick with, and that's why most people quit before they ever see results. What makes them work isn't polish or perfection, it's the grit to keep showing up, the systems that keep you from burning out, and the ability to let your voice evolve as you go.  Success comes not from the pitch deck or the perfect script, but from momentum built over time. After a year of podcasting, I've seen just how closely the lessons mirror the fundraising journey. Today, I'm pulling out the biggest insights, the ones that surprised me most, that every founder raising capital should hear. What metrics actually matter in both fundraising and podcasting? How do you shift from a short-term mindset to thinking of the long game?  In this episode, I share 8 lessons I've learned from podcasting and why they mirror raising money for your business.    Topics Covered: Why consistency is more important than charisma The only metric you should track at the start How to embrace progress over perfection  The underestimated role of authenticity in getting investors to lean in The sanity-saving role of systems and processes in keeping you on track Why marketing yourself matters  How your voice evolves (and why that's a good thing)     About Your Host Jayla Siciliano, Shark Tank entrepreneur turned real estate investor, excels in building brands, teams, and products. CEO of a bi-coastal luxury short-term rental company, she also hosts the Seed Money Podcast, where she's on a mission to help early-stage entrepreneurs turn their ideas into reality!    Connect: Website: https://seedmoneypodcast.com/ Instagram: https://www.instagram.com/jaylasiciliano/ Subscribe and watch on YouTube https://www.youtube.com/@seedmoneypodcast/      Please rate, follow and review the podcast on https://podcasts.apple.com/us/podcast/seed-money/id1740815877 and https://open.spotify.com/show/0VkQECosb1spTFsUhu6uFY?si=5417351fb73a4ea1/! Hearing your comments and questions helps me come up with the best topics for the show!   The information in this podcast is educational and general in nature and does not take into consideration the listener's personal circumstances. Therefore, it is not intended to be a substitute for specific, individualized financial, legal, or tax advice.  

Unstoppable Mindset
Episode 369 – Unstoppable Marketing Strategist with Aaron Wolpoff

Unstoppable Mindset

Play Episode Listen Later Sep 9, 2025 64:03


Our guest this time is Aaron Wolpoff who has spent his professional career as a marketing strategist and consultant to help companies develop strategic brands and enhance their audience growth. He owns the marketing firm, Double Zebra. He tells us about the name and how his company has helped a number of large and small companies grow and better serve their clients.   Aaron grew up in the San Diego area. He describes himself as a curious person and he says he always has been such. He loves to ask questions. He says as a child he was somewhat quiet, but always wanted to know more. He received his Bachelor's degree in marketing from the University of California at San Diego. After working for a firm for some four and a half years he and his wife moved up to the bay area in Northern California where attended San Francisco State University and obtained a Master's degree in Business.   In addition to his day job functioning as a business advisor and strategist Aaron also hosts a podcast entitled, We Fixed it, You're Welcome. I had the honor to appear on his podcast to discuss Uber and some of its accessibility issues especially concerning access by blind persons who use guide dogs to Uber's fleet. His podcast is quite fascinating and one I hope you will follow.   Aaron provides us in this episode many business insights. We talk about a number of challenges and successes marketing has brought to the business arena. I hope you like what Aaron offers.     About the Guest:   Aaron Wolpoff is a seasoned marketing strategist and communications consultant with a track record of positioning companies, products, and thought leadership for maximum impact. Throughout his career, Aaron has been somewhat of a trendspotter, getting involved in early initiatives around online banking, SaaS, EVs, IoT, and now AI, His ability to bridge complex industry dynamics and technology-driven solutions underscores his role as a forward-thinking consultant, podcaster, and business advisor, committed to enhancing organizational effectiveness and fostering strategic growth.   As the driving force behind the Double Zebra marketing company, Aaron excels in identifying untapped marketing assets, refining brand narratives, and orchestrating strategic pivots from paid advertising to organic audience growth. His insights have guided notable campaigns for consumer brands, technology firms, and professional service providers, always with a keen eye for differentiating messages that resonate deeply with target audiences. In addition to his strategic marketing expertise, Aaron hosts the Top 20 business management podcast, We Fixed It, You're Welcome, known for its sharp, humorous analysis of major corporate challenges and missteps. Each episode brings listeners inside complex business scenarios, unfolding like real-time case studies where Aaron and his panel of experts dissect high-profile decisions, offering insightful and actionable solutions. His ability to distill complex business issues into relatable, engaging discussions has garnered widespread acclaim and a dedicated following among executives and decision-makers.   Ways to connect with Aaron:   Marketing company: https://doublezebra.com Podcast: https://wefixeditpod.com LinkedIn: https://linkedin.com/in/marketingaaron     About the Host:   Michael Hingson is a New York Times best-selling author, international lecturer, and Chief Vision Officer for accessiBe. Michael, blind since birth, survived the 9/11 attacks with the help of his guide dog Roselle. This story is the subject of his best-selling book, Thunder Dog.   Michael gives over 100 presentations around the world each year speaking to influential groups such as Exxon Mobile, AT&T, Federal Express, Scripps College, Rutgers University, Children's Hospital, and the American Red Cross just to name a few. He is Ambassador for the National Braille Literacy Campaign for the National Federation of the Blind and also serves as Ambassador for the American Humane Association's 2012 Hero Dog Awards.   https://michaelhingson.com https://www.facebook.com/michael.hingson.author.speaker/ https://twitter.com/mhingson https://www.youtube.com/user/mhingson https://www.linkedin.com/in/michaelhingson/   accessiBe Links https://accessibe.com/ https://www.youtube.com/c/accessiBe https://www.linkedin.com/company/accessibe/mycompany/ https://www.facebook.com/accessibe/       Thanks for listening!   Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page. Do you have some feedback or questions about this episode? Leave a comment in the section below!   Subscribe to the podcast   If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can subscribe in your favorite podcast app. You can also support our podcast through our tip jar https://tips.pinecast.com/jar/unstoppable-mindset .   Leave us an Apple Podcasts review   Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.       Transcription Notes:   Michael Hingson ** 00:00 Access Cast and accessiBe Initiative presents Unstoppable Mindset. The podcast where inclusion, diversity and the unexpected meet. Hi, I'm Michael Hingson, Chief Vision Officer for accessiBe and the author of the number one New York Times bestselling book, Thunder dog, the story of a blind man, his guide dog and the triumph of trust. Thanks for joining me on my podcast as we explore our own blinding fears of inclusion unacceptance and our resistance to change. We will discover the idea that no matter the situation, or the people we encounter, our own fears, and prejudices often are our strongest barriers to moving forward. The unstoppable mindset podcast is sponsored by accessiBe, that's a c c e s s i capital B e. Visit www.accessibe.com to learn how you can make your website accessible for persons with disabilities. And to help make the internet fully inclusive by the year 2025. Glad you dropped by we're happy to meet you and to have you here with us.   Michael Hingson ** 01:20 Hi there, and welcome to another episode of unstoppable mindset. Today, we get to chat with Aaron Wolpoff, who is a marketing strategist and expert in a lot of different ways. I've read his bio, which you can find in the show notes. It seems to me that he is every bit as much of an expert is his bio says he is, but we're going to find out over the next hour or so for sure. We'll we'll not pick on him too much, but, but nevertheless, it's fun to be here. Aaron, so I want to welcome you to unstoppable mindset. I'm glad you're here, and we're glad that we get a chance to do   Aaron Wolpoff, ** 01:58 this. Thanks, Michael, thanks for having me. You're gonna grill me for an hour, huh?   Michael Hingson ** 02:04 Oh, sure. Why not? You're used to it. You're a marketing expert.   Aaron Wolpoff, ** 02:08 That's what we do. Yeah, we're always, uh, scrutiny for one thing or another.   Michael Hingson ** 02:13 I remember, I think it was back in was it 82 or 1982 or 1984 when they had the big Tylenol incident. You remember that? You know about   Aaron Wolpoff, ** 02:25 that? I do? Yeah, there's a Netflix documentary happening right now. Is there? Well, yeah,   Michael Hingson ** 02:31 a bottle of Tylenol was, for those who don't know, contaminated and someone died from it. But the manufacturer of Tylenol, the CEO the next day, just got right out in front of it and said what they were going to do about removing all Tylenol from the shelves until it could be they could all be examined and so on. Just did a number of things. It was a wonderful case, it seemed to me, for how to deal with a crisis when it came up. And I find that all too many companies and organizations don't necessarily know how to do that. Do they now?   Aaron Wolpoff, ** 03:09 And a lot of times they operate in crisis mode. That's the default. And no one likes to be around that, you know. So that's, I guess, step one is dealing even you know, deal with a crisis when it comes up, and make sure that your your day to day is not crisis fire as much as possible,   Michael Hingson ** 03:26 but know how to deal with a crisis, which is kind of the issue, and that's, that's what business continuity, of course, is, is really all about. I spoke at the Business Continuity Institute hybrid conference in London last October, and as one of the people who asked me to come and speak, explained, business continuity, people are the what if people that are always looking at, how do we deal with any kind of an emergency that comes up in an organization, knowing full well that nobody's really going to listen to them until there's really an emergency, and then, of course, they're indispensable, but The rest of the time they're not for   Aaron Wolpoff, ** 04:02 sure. Yeah, it's definitely that, you know, good. You bring up a good point about knowing how to deal with a crisis, because it will, it, will you run a business for long enough you have a company, no matter how big, eventually something bad is going to happen, and it's Tylenol. Was, is pre internet or, you know, we oh, yeah, good while ago they had time to formulate a response and craft it and and do a well presented, you know, public reassurance nowadays it's you'd have five seconds before you have to get something out there.   Michael Hingson ** 04:35 Well, even so, the CEO did it within, like, a day or so, just immediately came out and said what, what was initially going to be done. Of course, there was a whole lot more to it, but still, he got right out in front of it and dealt with it in a calm way, which I think is really important for businesses to do, and and I do find that so many don't and they they deal with so many different kinds of stress. Horrible things in the world, and they create more than they really should about fear anyway,   Aaron Wolpoff, ** 05:07 yeah, for sure, and now I think that Tylenol wasn't ultimately responsible. I haven't watched to the end, but if I remember correctly, but sometimes these crisis, crises that companies find themselves embroiled in, are self perpetuated? Yeah?   Michael Hingson ** 05:23 Well, Tylenol wasn't responsible. Somebody did it. Somebody put what, cyanide or something in into a Tylenol bottle. So they weren't responsible, but they sure dealt with it, which is the important thing. And you know, they're, they're still with us. Yeah?   Aaron Wolpoff, ** 05:38 No, they dealt with it. Well, their sales are great, everyday household product. No one can dispute it. But what I say is, with the with the instantaneousness of reach to your to your public, and to you know, consumers and public at large, a lot of crises are, can be self perpetuated, like you tweet the wrong thing, or is it called a tweet anymore? I don't know, but you know, you post something a little bit a little bit out of step with what people are think about you or thinking in general, and and now, all of a sudden, you're in the middle of something that you didn't want to be in the middle of, as a company well,   Michael Hingson ** 06:15 and I also noticed that, like the media will, so often they hear something, they report it, and they haven't necessarily checked to see the facts behind it, only to find out within an hour or two that what they reported was wrong. And they helped to sometimes promote the fear and promote the uncertainty, rather than waiting a little bit until they get all the information reasonably correct. And of course, part of the problem is they say, well, but everybody else is going to report it. So each station says everybody else is going to report it, so we have to keep up. Well, I'm not so sure about that all the time. Oh, that's very true, too, Michael, especially with, you know, off brand media outlets I'll spend with AI like, I'll be halfway through an article now, and I'll see something that's extremely generated and and I'll realize I've just wasted a whole bunch of time on a, you know, on a fake article, yeah, yeah, yeah, way, way too much. But even the mainstream media will report things very quickly to get it out there, but they don't necessarily have all the data, right. And I understand you can't wait for days to deal with things, but you should wait at least a little bit to make sure you've got data enough to report in a cogent way. And it just doesn't always happen.   Aaron Wolpoff, ** 07:33 Yeah, well, I don't know who the watch keepers of that are. I'm not a conspiracy theorist in that way by any means?   Michael Hingson ** 07:41 No, no, it isn't a conspiracy. But yeah,   Aaron Wolpoff, ** 07:44 yeah, no, no, I know, but it's again. I think it goes back to that tight the shortness of the cycle, like again. Tylenol waited a day to respond back in the day, which is great. But now, would you have you know, if Tylenol didn't say   Michael Hingson ** 07:59 anything for a day. If they were faced with a similar situation, people would vilify them and say, Well, wait, you waited a day to tell us something we wanted it in the first 30 seconds, yeah, oh, yeah. And that makes it more difficult, but I would hope that Tylenol would say, yeah. We waited a day because we were getting our facts together. 30 seconds is great in the media, but that doesn't work for reality, and in most cases, it doesn't. But yeah, I know what you're saying,   Aaron Wolpoff, ** 08:30 Yeah, but the appetite in the 24 hour news cycle, if people are hungry for new more information, so it does push news outlets, media outlets into let's respond as quick as possible and figure out the facts along the way. Yeah, yeah.   Michael Hingson ** 08:46 Well, for fun, why don't you tell us about sort of the early era and growing up, and how you got to doing the sorts of things that you're doing now. Well, I grew up in San Diego, California. I best weather in the country. I don't care what anyone says, Yeah,   Aaron Wolpoff, ** 09:03 you can't really beat it. No, I don't think anyone's gonna debate you on it. They call it the sunshine tax, because things cost a lot out here, but they do, you know, he grew up here, you put up with it. But yeah, so I grew up, grew up San Diego, college, San Diego. Life in San Diego, I've been elsewhere. I've traveled. I've seen some of the world. I like it. I've always wanted to come back, but I grew up really curious. I read a lot, I asked a lot of questions. And I also wanted, wanting to know, well, I want to know. Well, I wanted to know a lot of things about a lot of things, and I also was really scared. Is the wrong word, but I looked up to adults when I was a kid, and I didn't want to be put in a position where I was expected to know something that I didn't know. So it led to times where I'd pretend like I need you. Know, do you know? You know what this is, right? And I'd pretend like I knew, and early career, career even, and then I get called out on something, and it just was like a gut punch, like, but I'm supposed to know that, you know,   Michael Hingson ** 10:13 what did your parents think of you being so curious as you were growing up?   Aaron Wolpoff, ** 10:17 They they liked it, but I was quiet, okay? Quiet, quiet, quietly, confident and curious. It's just an interesting, I guess, an interesting mix. Yeah, but no, they Oh, they indulged it. I, you know, they answered my questions. They like I said, I read a lot, so frequent trips to the library to read a lot about a lot of things, but I think, you know, professionally, you take something that's kind of a grab bag, and what do I do with all these different interests? And when I started college undeclared, I realized, you know, communications, marketing, you kind of can make a discipline out of a bunch of interests, and call it something professional. Where did you go to college? I went to UCSD. UCSD, here in San Diego, yeah,   Michael Hingson ** 11:12 well, I was just up the road from you at UC Irvine. So here two good campuses,   Aaron Wolpoff, ** 11:18 they are, they are and UCSD. I was back recently. It's like a it's like a city. Now, every time we go back, we see these, these kids. They're babies. They get they get food every you know, they have, like, a food nice food court. There's parking, an abundance of parking, there's theaters, there's all the things we didn't have. Of course, we had some of it, but they just have, like, what if we had one of something or 50 parking spaces, they've got 5000 you know. And if we had, you know, one one food option, they got 35 Yeah, they don't know how good they have it.   Michael Hingson ** 11:53 When I was at UC urban, I think we had 3200 undergraduates. It wasn't huge. It was in that area. Now, I think there's 31,000 or 32,000 undergrads. Oh, wow. And as one of my former physics professors joked, he's retired, but I got to meet him. I was there, and last year I was inducted as an alumni member of Phi, beta, kappa. And so we were talking, and he said, You know what UCI really stands for, don't you? Well, I didn't, I said, What? And he said, under construction indefinitely. And there's, they're always building, sure, and that's that started when I was there, but, but they are always building. And it's just an amazing place today, with so many students and graduate students, undergrads and faculty, and it's, it's an amazing place. I think I'd have a little bit more of a challenge of learning where everything is, although I could do it, if I had to go back, I could do it. Yeah, UCI is nice. But I think you could say, you could say that about any of the UCs are constantly under, under development. And, you know, that's the old one. That's the old area. And I'm like, oh, that's I went to school in the old area. I know the old area. I remember Central Park. Yeah, for sure. Yeah. So you ended up majoring in Marketing and Communications,   Aaron Wolpoff, ** 13:15 yeah. So I undergrad in communications. They have a really nice business school now that they did not have at the time. So I predated that, but I probably would have ended up there. I got out with a very, not knocking the school. It's a great, wonderful school. I got out with a very theory, theoretical based degree. So I knew a lot about communications from a theory based perspective. I knew about brain cognition. I took maybe one quarter of practical use it professionally. It was like a video, like a video production course, so I I learned hands on, 111, quarter out of my entire academic career. But a lot of it was learning. The learning not necessarily applied, but just a lot of theory. And I started school at 17, and I got out just shortly after my 21st birthday, so I don't know what my hurry was, but, but there I was with a lot of theory, some some internships, but not a ton of professional experience. And, you know, trying to figure it out in the work world at that point. Did you get a graduate degree or just undergrad? I did. I went back. So I did it for almost five years in in financial marketing, and then, and I wear a suit and tie to work every day, which I don't think anyone does anymore. And I'm suddenly like, like, I'm from the 30s. I'm not that old, but, but no, seriously, we, you know, to work at the at the headquarters of a international credit union. Of course, I wear a suit, no after four and a half. Years there, I went back to graduate school up in the bay the Bay Area, Bay Area, and that's when I got my masters in in marketing. Oh, where'd you go in the Bay Area? San Francisco, state. Okay, okay, yeah, really nice school. It's got one of the biggest International MBA programs in the country, I think. And got to live in that city for a couple years.   Michael Hingson ** 15:24 We lived in Novato, so North Bay, for 12 years, from 2002 to the end of June 2014 Yeah, I like that area. That's, that's the, oh, the weather isn't San Diego's. That area is still a really nice area to live as well. Again, it is pretty expensive, but still it   Aaron Wolpoff, ** 15:44 is, yeah, I it's not San Diego weather, a beautiful day. There is like nothing else. But when we first got there, I said, I want to live by the beach. That's what I know. And we got out to the beach, which is like at the end of the outer sunset, and it's in the 40s streets, and it feels like the end of the universe. It just, it just like, feels apocalyptic. And I said, I don't want to live by the beach anymore, but, but no, it was. It was a great, great learning experience, getting an MBA. I always say it's kind of like a backpack or a toolkit you walk around with, because it is all that's all application. You know, everything that I learned about theory put into practice, you got to put into practice. And so I was, I was really glad that I that I got to do that. And like I said, Live, live in, live in the Bay. For a couple years, I'd always wanted   Michael Hingson ** 16:36 to, yeah, well, that's a nice area to live. If you got to live somewhere that is one of the nicer places. So glad you got that opportunity. And having done it, as I said for 12 years, I appreciate it too. And yeah, so much to offer there.   Aaron Wolpoff, ** 16:51 The only problem I had was it was in between the two.com bubbles. So literally, nothing was happening. The good side was that the apartment I was living in went for something like $5,500 before I got there, and then the draw everything dropped, you know, the bottom dropped out, and I was able to squeak by and afford living in the city. But, you know, you go for look, seeking your fortune. And there's, there's, I had just missed it. And then I left, and then it just came back. So I was, I was there during a lull. So you're the one, huh? Okay, I didn't do it, just the way Miami worked out. Did you then go back to San Diego? I did, yeah. So I've met my wife here. We moved up to the bay together, and when we were debating, when I graduated, we were thinking, do we want to drive, you know, an hour and a half Silicon Valley or someone, you know, somewhere further out just to stay in the area? Or do we want to go back to where we where we know and like, and start a life there and we, you know, send, like you said at the beginning, San Diego is not a bad place to be. So as it was never a fallback, but as a place to, you know, come back home to, yeah, I welcomed it.   Michael Hingson ** 18:08 And so what did you do when you came back to San Diego?   Aaron Wolpoff, ** 18:12 So I have my best friend from childhood was starting as a photography company still does, and it was starting like a sister company, as an agency to serve the photography company, which was growing really fast, and then also, like picking up clients and building a book out of so he said, you know you're, I see you're applying for jobs, and I know that you're, you know, you're getting some offers and things, but just say no To all of them and come work with me and and at the time it was, it was running out of a was like a loft of an apartment, but it, you know, it grew to us, a small staff, and then a bigger staff, and spun off on its own. And so that's, that's what I did right out of, right out of grad school. I said no to a few things, and said there's a lot, lot worse fates than you know, spending your work day with your best friend and and growing a company out and so what exactly did you do for them? So it was like, we'll call it a boutique creative agency. It was around the time of I'm making myself sound so old. See, so there was flash, flash technology, like web banners were made with Flash. It had moved to be flash, Adobe, Flash, yeah. So companies were making these web banners, and what you call interactive we got a proficiency of making full website experiences with Flash, which not a lot of companies were doing. So because of that, it led to some really interesting opportunities and clients and being able to take on a capability, a proficiency that you know for a time. Uh was, was uh as a differentiator, say, you know, you could have a web banner and an old website, or you could have a flash, interactive website where you take your users on an experience with music and all the things that seem so dated now,   Michael Hingson ** 20:14 well, and of course, unfortunately, a lot of that content wasn't very accessible, so some of us didn't really get access to a lot of it, and I don't remember whether Adobe really worked to make flash all that accessible. They dealt with other things, but I'm not sure that flash ever really was. Yeah, I'm with you on that. I really, I don't think so.   Aaron Wolpoff, ** 20:38 What we would wind up doing is making parallel websites, but, but then mobile became a thing, and then you'd make a third version of a website, and it just got tedious. And really it's when the iPhone came out. It just it flash got stopped in its tracks, like it was like a week, and then action script, which is the language that it runs on, and all the all the capabilities and proficiencies, just there was no use for it anymore.   Michael Hingson ** 21:07 Well, and and the iPhone came out, as you said, and one of the things that happened fairly early on was that, because they were going to be sued, Apple agreed to make the I devices accessible, and they did something that hadn't really been done up to that time. They set the trend for it. They built accessibility into the operating systems, and they built the ability to have accessibility into the operating systems. The one thing that I wish that Apple would do even a little bit more of than they do, than they do today, although it's better than it used to be, is I wish they would mandate, or require people who are going to put apps in the App Store, for example, to make sure that the apps are accessible. They have guidelines. They have all sorts of information about how to do it, but they don't really require it, and so you can still get inaccessible apps, which is unfortunate,   Aaron Wolpoff, ** 22:09 that is Yeah, and like you said, with Flash, an entire you know, ecosystem had limited to no accessibility, so   Michael Hingson ** 22:16 and making additional on another website, Yeah, a lot of places did that, but they weren't totally equal, because they would make enough of the website, well, they would make the website have enough content to be able to do things, but they didn't have everything that they had on the graphical or flash website, and so It was definitely there, but it wasn't really, truly equal, which is unfortunate, and so now it's a lot better.   Aaron Wolpoff, ** 22:46 Yeah, it is no and I hate to say it, but if it came down to limited time, limited budget, limited everything you want to make something that is usable and efficient, but no, I mean, I can't speak for all developers, but no, it would be hard. You'd be hard pressed to create a an equally parallel experience with full accessibility at the time.   Michael Hingson ** 23:16 Yeah, yeah, you would. And it is a lot better. And there's, there's still stuff that needs to be done, but I think over time, AI is going to help some of that. And it is already made. It isn't perfect yet, but even some graphics and so on can be described by AI. And we're seeing things improve over, over, kind of what they were. So we're making progress, which is good,   Aaron Wolpoff, ** 23:44 yeah, no, I'm really happy about that. And with with AI and AI can go through and parse your code and build in all you know, everything that that needs to happen, there's a lot less excuse for for not making something as accessible as it can   Michael Hingson ** 23:59 be, yeah, but people still ignore it to a large degree. Still, only about 3% of all websites really have taken the time to put some level of accessibility into them. So there's still a lot to be done, and it's just not that magical or that hard, but it's mostly, I think, education. People don't know, they don't know that it can be done. They don't think about it being done, or they don't do it initially, and so then it becomes a lot more expensive to do later on, because you got to go back and redo   Aaron Wolpoff, ** 24:28 it, all right, yeah, anything, anytime you have to do something, something retroactive or rebuild, you're, yeah, you're starting from not a great place.   Michael Hingson ** 24:37 So how long did you work with your friend?   Aaron Wolpoff, ** 24:42 A really long time, because I did the studio, and then I wound up keeping that alive. But going over to the photography side, the company really grew. Had a team of staff photographers, had a team of, like a network of photographers, and. And was doing quite, quite a lot, an abundance of events every year, weddings and corporate and all types of things. So all in, I was with the company till, gosh, I want to say, like, 2014 or so. Wow. Yeah. Yeah.   Michael Hingson ** 25:21 And then what did you go off and do?   Aaron Wolpoff, ** 25:25 So then I worked for an agency, so I got started with creative and, well, rewinding, I got started with financial marketing, with the suit and tie. But then I went into creative, and I've tried pretty much every aspect of marketing I hadn't done marketing automation and email sequences and CRMs and outreach and those types of things. So that was the agency I worked for that was their specialization, which I like, to a degree, but it's, it's not my, not my home base. Yeah, there's, there's people that love and breathe automation. I like having interjecting some, you know, some type of personal aspect into the what you're putting out there. And I have to wrestle with that as ai, ai keeps growing in prominence, like, Where's the place for the human, creative? But I did that for a little while, and then I've been on my own for the past six or seven years.   Michael Hingson ** 26:26 So what is it you do today? Exactly?   Aaron Wolpoff, ** 26:30 So I'm, we'll call it a fractional CMO, or a fractional marketing advisor. So I come in and help companies grow their their marketing and figure themselves out. I've gone I work with large companies. I've kind of gone back to early stage startups and and tech companies. I just find that they're doing really more, a lot more interesting things right now with the market the way it is. They're taking more chances and and they're they're moving faster. I like to move pretty quick, so that's where my head's at. And I'm doing more. We'll call em like CO entrepreneurial ventures with my clients, as opposed to just a pure agency service model, which is interesting. And and I got my own podcast. There you go. Yeah. What's your podcast called? Not to keep you busy, it's called, we fixed it. You're welcome. There you   Michael Hingson ** 27:25 go. And it seems to me, if my memory hasn't failed me, even though I don't take one of those memory or brain supplements, we were on it not too long ago, talking about Uber, which was fun.   Aaron Wolpoff, ** 27:39 We had you on there. I don't know which episode will drop first, this one or or the one you were on, but we sure enjoyed having you on there.   Michael Hingson ** 27:46 Well, it was fun. Well, we'll have to do more of it, and I think it'd be fun to but so you own your own business. Then today,   Aaron Wolpoff, ** 27:53 I do, yeah, it's called Double zebra.   Michael Hingson ** 27:56 Now, how did you come up with that name?   Aaron Wolpoff, ** 27:59 It's two basic elements, so basic, black and white, something unremarkable, but if you can take it and multiply it or repeat it, then you're onto something interesting.   Michael Hingson ** 28:13 Lots of stripes. Yeah, lots of stripes.   Aaron Wolpoff, ** 28:17 And it's always fun when I talk to someone in the UK or Australia, or then they say zebra or zebra, right? I get to hear the way they say it. It's that's fun. Occasionally I get double double zero. People will miss misname it and double zero. That's his   Michael Hingson ** 28:34 company's that. But has anybody called it double Zed yet?   Aaron Wolpoff, ** 28:39 No, that's a new one.   Michael Hingson ** 28:41 Yeah? Well, you never know. Maybe we've given somebody the idea now. Yeah, yeah. Well, so I'm I'm curious. You obviously do a lot to analyze and help people in critique in corporate mishaps. Have you ever seen a particular business mistake that you really admire and just really love, its audacity,   Aaron Wolpoff, ** 29:07 where it came out wrong, but I liked it anyway, yeah, oh, man,   Michael Hingson ** 29:13 let's see, or one maybe, where they learned from their mistake and fixed it. But still, yeah, sure.   Aaron Wolpoff, ** 29:23 Yeah, that's a good one. I like, I like bold moves, even if they're wrong, as long as they don't, you know, they're not harmful to people I don't know. Let's go. I'm I'm making myself old. Let's go back to Crystal crystal. Pepsi, there you go for that. But that was just such a fun idea at the time. You know, we're the new generation and, and this is the 90s, and everything's new now, and we're going to take the color out of out of soda, I know we're and we're going to take it and just make it what you know, but a little unfamiliar, right? Right? It's Crystal Pepsi, and the ads were cool, and it was just very of the moment. Now, that moment didn't last very long, no, and the public didn't, didn't hold on to it very long. But there's, you know, it was, it let you question, and I in a good way, what you thought about what is even a Pepsi. And it worked. It was they brought it back, like for a very short time, five, I want to say five or six years ago, just because people had a nostalgia for it. But yeah, big, big, bold, we're confident this is the new everyone's going to be talking about this for a long time, and we're going to put a huge budget behind it, Crystal Pepsi. And it it didn't, but yeah, I liked it.   Michael Hingson ** 30:45 So why is that that is clearly somebody had to put a lot of effort into the concept, and must have gotten some sort of message that it would be very successful, but then it wasn't,   Aaron Wolpoff, ** 31:00 yeah, yeah. For something like that, you have to get buy in at so many levels. You know, you have an agency saying, this is the right thing to do. You have CD, your leadership saying, No, I don't know. Let's pull back. Whenever an agency gets away with something and and spends a bunch of client money and it's just audacious, and I can't believe they did it. I know how many levels of buy in they had to get, yeah, to say, Trust me. Trust me. And a lot of times it works, you know, if they do something that just no one else had had thought of or wasn't willing to do, and then you see that they got through all those levels of bureaucracy and they were able to pull it off.   Michael Hingson ** 31:39 When it works. I love it. When it doesn't work. I love it, you know, just, just the fact that they did it, yeah, you got to admire that. Gotta admire it. They pulled it off, yeah. My favorite is still ranch flavored Fritos. They disappeared, and I've never understood why I love ranch flavored Fritos. And we had them in New Jersey and so on. And then we got, I think, out to California. But by that time, they had started to fade away, and I still have never understood why. Since people love ranch food so   Aaron Wolpoff, ** 32:06 much, that's a good one. I don't know that. I know those because it does, it does that one actually fill a market need. If there's Doritos, there's, you know, the ranch, I don't know if they were, they different.   Michael Hingson ** 32:17 They were Fritos, but they they did have ranch you know they were, they were ranch flavored, and I thought they were great. Yeah, I don't know. I don't know that one didn't hit because they have, I think they have chili flavor. They have regular. Do they have anything else honey barbecue? I don't know. I don't know, but I do still like regular, but I love ranch flavored the best. Now, I heard last week that Honey Nut Cheerios are going away. General Mills is getting rid of honey nut cheerios. No, is that real? That's what I heard on the news. Okay, I believe you, but I'll look it up anyway. Well, it's interesting. I don't know why, after so many years, they would but there have been other examples of cereals and so on that were around for a while and left and, well, Captain Crunch was Captain Crunch was one, and I'm not sure if lucky charms are still around. And then there was one called twinkles.   Aaron Wolpoff, ** 33:13 And I know all those except twinkles, but I would if you asked me, I would say, Honey Nut Cheerios. There's I would say their sales are better than Cheerios, or at least I would think so, yeah, at least a good portfolio company. Well, who knows, who knows, but I do know that Gen Z and millennials eat cereal a lot less than us older folks, because it takes work to put milk and cereal into a bowl, and it's not pre made, yeah. So maybe it's got to do with, you know, changing eating habits and consumer preferences   Michael Hingson ** 33:48 must be Yeah, and they're not enough of us, older, more experienced people to to counteract that. But you know, well, we'll see Yeah, as long as they don't get rid of the formula because it may come back. Yeah, well, now   Aaron Wolpoff, ** 34:03 Yeah, exactly between nostalgia and reboots and remakes and nothing's gone forever, everything comes back eventually.   Michael Hingson ** 34:10 Yeah, it does in all the work that you've done. Have you ever had to completely rethink and remake your approach and do something different?   Aaron Wolpoff, ** 34:24 Yeah, well, there's been times where I've been on uncharted territory. I worked with an EV company before EVs were a thing, and it was going, actually going head to head with with Tesla. But the thing there's they keep trying to bring it back and crowd sourcing it and all that stuff. It's, but at the time, it was like, I said it was like, which is gonna make it first this company, or Tesla, but, but this one looks like a, it looks, it feels like a spaceship. It's got, like space. It's a, it's, it's really. Be really unique. So the one that that is more like a family car one out probably rightly so. But there was no consumer understanding of not, let alone our preference, like there is now for an EV and what do I do? I have to plug it in somewhere and and all those things. So I had to rethink, you know what? There's no playbook for that yet. I guess I have to kind of work on it. And they were only in prototyping at the point where we came in and had to launch this, you know, teaser and teaser campaign for it, and build up awareness and demand for this thing that existed on a computer at the time.   Michael Hingson ** 35:43 What? Why is Tesla so successful?   Aaron Wolpoff, ** 35:48 Because they spent a bunch of money. Okay, that helps? Yeah, they were playing the long game. They could outspend competitors. They've got the unique distribution model. And they kind of like, I said, retrained consumers into how you buy a car, why you buy a car, and, and I think politics aside, people love their people love their teslas. You don't. My understanding is you don't have to do a whole lot once you buy it. And, and they they, like I said, they had the money to throw at it, that they could wait, wait it out and wait out that when you do anything with retraining consumers or behavior change or telling them you know, your old car is bad, your new this new one's good, that's the most. We'll call it costly and and difficult forms of marketing is retraining behavior. But they, they had the money to write it out and and their products great, you know, again, I'm not a Tesla enthusiast, but it's, it looks good. People love it. I you know, they run great from everything that I know, but so did a lot of other companies. So I think they just had the confidence in what they were doing to throw money at it and wait, be patient and well,   Michael Hingson ** 37:19 they're around there again the the Tesla is another example of not nearly as accessible as it should be and and I recognize that I'm not going to be the primary driver of a Tesla today, although I have driven a Tesla down Interstate 15, about 15 miles the driver was in the car, but, but I did it for about 15 miles going down I 15 and fully appreciate what autonomous vehicles will be able to do. We're way too much still on the cusp, and I think that people who just poo poo them are missing it. But I also know we're not there yet, but the day is going to come when there's going to be a lot more reliability, a lot less potential for accidents. But the thing that I find, like with the Tesla from a passenger standpoint, is I can't do any of the things that a that a sighted passenger can do. I can't unless it's changed in the last couple of years. I can't manipulate the radio. I can't do the other things that that that passengers might do in the Tesla, and I should be able to do that, and of all the vehicles where they ought to have access and could, the Tesla would be one, and they could do it even still using touch screens. I mean, the iPhone, for example, is all touch screen. But Apple was very creative about creating a mechanism to allow a person to not need to look at the screen using VoiceOver, the screen reader on the iPhone, but having a new set of gestures that were created that work with VoiceOver so that I could interact with that screen just as well as you can.   Aaron Wolpoff, ** 38:59 That's interesting that you say that, you know, Apple was working on a car for a while, and I don't know to a fact, but I bet they were thinking through accessibility and building that into every turn, or at least planning to,   Michael Hingson ** 39:13 oh, I'm sure they were. And the reality is, it isn't again. It isn't that magical to do. It would be simple for the Teslas and and other vehicles to do it. But, you know, we're we're not there mentally. And that's of course, the whole issue is that we just societally don't tend to really look at accessibility like we should. My view of of, say, the apple the iPhone, still is that they could be marketing the screen reader software that I use, which is built into the system already. They could, they could do some things to mark market that a whole lot more than they already do for sighted people. Your iPhone rings, um. You have to tap it a lot of times to be able to answer it. Why can't they create a mode when you're in a vehicle where a lot more of that is verbally, spoken and handled through voice output from the phone and voice input from you, without ever having to look at or interact with the screen.   Aaron Wolpoff, ** 40:19 I bet you're right, yeah, it's just another app at that point   Michael Hingson ** 40:22 well, and it's what I do. I mean, it's the way I operate with it. So I just think that they could, they could be more creative. There's so many examples of things that begin in one way and alter themselves or become altered. The typewriter, for example, was originally developed for a blind Countess to be able to communicate with her lover without her husband finding out her husband wasn't very attentive to her anyway. But the point is that the, I think the lover, created the this device where she could actually sit down and type a letter and seal it and give it to a maid or someone to give to, to her, her friend. And that's how the typewriter other other people had created, some examples, but the typewriter from her was probably the thing that most led to what we have today.   Aaron Wolpoff, ** 41:17 Oh, I didn't know that. But let me Michael, let me ask you. So I was in LA not too long ago, and they have, you know, driverless vehicles are not the form yet, but they we, I saw them around the city. What do you think about driverless vehicles in terms of accessibility or otherwise?   Michael Hingson ** 41:32 Well, again, so, so the most basic challenge that, fortunately, they haven't really pushed which is great, is okay, you're driving along in an autonomous vehicle and you lose connection, or whatever. How are you going to be able to pull it off to the side of the road? Now, some people have talked about saying that there, there has to be a law that only sighted people could well the sighted people a sighted person has to be in the vehicle. The reality is, the technology has already been developed to allow a blind person to get behind the wheel of a car and have enough information to be able to drive that vehicle just as well, or nearly as well, as a sighted person. But I think for this, from the standpoint of autonomousness, I'm all for it. I think we're going to continue to see it. It's going to continue to get better. It is getting better daily. So I haven't ridden in a fully autonomous vehicle, but I do believe that that those vehicles need to make sure, or the manufacturers need to make sure that they really do put accessibility into it. I should be able to give the vehicle all the instructions and get all the information that any sighted person would get from the vehicle, and the technology absolutely exists to do that today. So I think we will continue to see that, and I think it will get better all the way around. I don't know whether, well, I think they that actually there have been examples of blind people who've gotten into an autonomous vehicle where there wasn't a sighted person, and they've been able to function with it pretty well. So I don't see why it should be a problem at all, and it's only going to get   Aaron Wolpoff, ** 43:22 better. Yeah, for sure. And I keep thinking, you know, accessibility would be a prior priority in autonomous vehicles, but I keep learning from you, you know you were on our show and and our discussions, that the priorities are not always in line and not always where they necessarily should   Michael Hingson ** 43:39 be. Well. And again, there are reasons for it, and while I might not like it, I understand it, and that is, a lot of it is education, and a lot of it is is awareness. Most schools that teach people how to code to develop websites don't spend a lot of time dealing with accessibility, even though putting all the codes in and creating accessible websites is not a magically difficult thing to do, but it's an awareness issue. And so yeah, we're just going to have to continue to fight the fight and work toward getting people to be more aware of why it's necessary. And in reality, I do believe that there is a lot of truth to this fact that making things more accessible for me will help other people as well, because by having not well, voice input, certainly in a vehicle, but voice output and so on, and a way for me to accessibly, be able to input information into an autonomous vehicle to take to have it take me where I want to go, is only going to help everyone else as well. A lot of things that I need would benefit sighted people so well, so much.   Aaron Wolpoff, ** 44:56 Yeah, you're exactly right. Yeah, AI assisted. And voice input and all those things, they are universally loved and accepted now, yeah,   Michael Hingson ** 45:07 it's getting better. The unemployment rate is still very high among, for example, employable blind people, because all too many people still think blind people can't work, even though they can. So it's all based on prejudice rather than reality, and we're, we're, we're just going to have to continue to work to try to deal with the issues. I wrote an article a couple of years ago. One of the things where we're constantly identified in the world is we're blind or visually impaired. And the problem with visually impaired is visually we're not different simply because we don't see and impaired, we are not we're getting people slowly to switch to blind and low vision, deaf people and hard of hearing people did that years ago. If you tell a deaf person they're hearing impaired, they're liable to deck you on the spot. Yeah, and blind people haven't progressed to that point, but it's getting there, and the reality is blind and low vision is a much more appropriate terminology to use, and it's not equating us to not having eyesight by saying we're impaired, you know. So it's it's an ongoing process, and all we can do is continue to work at it?   Aaron Wolpoff, ** 46:21 Yeah, no. And I appreciate that you do. Like I said, education and retraining is, is call it marketing or call it, you know, just the way people should behave. But it's, that's, it's hard. It's one of the hardest things to do.   Michael Hingson ** 46:36 But, you know, we're making progress, and we'll, we'll continue to do that, and I think over time we'll we'll see things improve. It may not happen as quickly as we'd like, but I also believe that I and other people who are blind do need to be educators. We need to teach people. We need to be patient enough to do that. And you know, I see so often articles written about Me who talk about how my guide dog led me out of the World Trade Center. The guide dog doesn't lead anybody anywhere. That's not the job of the dog. The dog's job is to make sure that we walk safely. It's my job to know where to go and how to get there. So a guide dog guides and will make sure that we walk safely. But I'm the one that has to tell the dog, step by step, where I want the dog to go, and that story is really the crux of what I talk about many times when I travel and speak to talk to the public about what happened in the World Trade Center, because I spent a lot of time learning what I needed to do in order to escape safely and on September 11, not ever Having anticipated that we would need that kind of information, but still preparing for it, the mindset kicked in, and it all worked well.   Aaron Wolpoff, ** 47:49 You You and I talked about Uber on on my show, when you came on, and we gave them a little ding and figured out some stuff for them, what in terms of accessibility, and, you know, just general corporate citizenship, what's what's a company that, let's give them a give, give, call them out for a good reason? What's a company that's doing a good job, in your eyes, in your mind, for accessibility, maybe an unexpected one.   Michael Hingson ** 48:20 Well, as I mentioned before, I think Apple is doing a lot of good things. I think Microsoft is doing some good I think they could do better than they are in in some ways, but they're working at it. I wish Google would put a little bit more emphasis on making its you its interface more more usable to you really use the like with Google Docs and so on. You have to hurt learn a whole lot of different commands to make part of that system work, rather than it being as straightforward as it should be, there's some new companies coming up. There's a new company called inno search. Inno search.ai, it was primarily designed at this point for blind and low vision people. The idea behind inner search is to have any a way of dealing with E commerce and getting people to be able to help get help shopping and so on. So they actually have a a phone number. It's, I think it's 855, shop, G, P, T, and you can go in, and you can talk to the bot and tell it what you want, and it can help fill up a shopping cart. It's using artificial intelligence, but it understands really well. I have yet to hear it tell me I don't understand what you want. Sometimes it gives me a lot of things that more than I than I'm searching for. So there, there's work that needs to be done, but in a search is really a very clever company that is spending a lot of time working to make. Sure that everything that it does to make a shopping experience enjoyable is also making sure that it's accessible.   Aaron Wolpoff, ** 50:08 Oh, that's really interesting. Now, with with my podcast, and just in general, I spend a lot of time critiquing companies and and not taking them to test, but figuring out how to make them better. But I always like the opportunity to say you did something well, like even quietly, or you're, you know, people are finding you because of a certain something you didn't you took it upon yourselves to do and figure out   Michael Hingson ** 50:34 there's an audio editor, and we use it some unstoppable mindset called Reaper. And Reaper is a really great digital audio workstation product. And there is a whole series of scripts that have been written that make Reaper incredibly accessible as an audio editing tool. It's really great. It's about one of the most accessible products that I think I have seen is because they've done so well with it, which is kind of cool.   Aaron Wolpoff, ** 51:06 Oh, very nice. Okay, good. It's not even expensive. You gave me two to look, to pay attention to, and, you know, Track, track, along with,   Michael Hingson ** 51:16 yeah, they're, they're, they're fun. So what do people assume about you that isn't true or that you don't think is true?   Aaron Wolpoff, ** 51:25 People say, I'm quiet at times, guess going back to childhood, but there's time, there's situation. It's it's situational. There's times where I don't have to be the loudest person in the room or or be the one to talk the most, I can hang back and observe, but I would not categorize myself as quiet, you know, like I said, it's environmental. But now I've got plenty to say. You just have to engage me, I guess.   Michael Hingson ** 51:56 Yeah, well, you know, it's interesting. I'm trying to remember   Michael Hingson ** 52:04 on Shark Tank, what's Mark's last name, Cuban. Cuban. It's interesting to watch Mark on Shark Tank. I don't know whether he's really a quiet person normally, but I see when I watch Shark Tank. The other guys, like Mr. Wonderful with Kevin are talking all the time, and Mark just sits back and doesn't say anything for the longest period of time, and then he drops a bomb and bids and wins. Right? He's just really clever about the way he does it. I think there's a lot to be said for not just having to speak up every single time, but rather really thinking things through. And he clearly does that,   Aaron Wolpoff, ** 52:46 yeah, yeah, you have to appreciate that. And I think that's part of the reason that you know, when I came time to do a podcast, I did a panel show, because I'm surrounded by bright, interesting, articulate people, you included as coming on with us and and I don't have to fill every second. I can, I can, I, you know, I can intake information and think for a second and then maybe have a   Michael Hingson ** 53:15 response. Well, I think that makes a lot of sense, doesn't it? I mean, it's the way it really ought to be.   Aaron Wolpoff, ** 53:20 Yeah, if you got to fill an hour by yourself, you're always on, right?   Michael Hingson ** 53:26 Yeah, I know exactly what you mean. I know when I travel to speak. I figure that when I land somewhere, I'm on until I leave again. So I always enjoy reading books, especially going and coming on airplanes. And then I can be on the whole time. I am wherever I have to be, and then when I get on the airplane to come home, I can relax again.   Aaron Wolpoff, ** 53:45 Now, I like that. And I know, you keynote, I think I'd rather moderate, you know, I'll say something when I have something to say, and let other people talk for a while. Well, you gotta, you have a great story, and you're, you know, I'm glad you're getting it out there.   Michael Hingson ** 53:58 Well, if anybody needs a keynote speaker. Just saying, for everybody listening, feel free to email me. I'd love to hear from you. You can email me at Michael H i@accessibe.com or speaker at Michael hingson.com always looking for speaking engagements. Then we got that one in. I'm glad, but, but you know, for you, is there a podcast episode that you haven't done, that you really want to do, that just seems to be eluding you?   Aaron Wolpoff, ** 54:28 There are a couple that got away. I wanted to do one about Sesame Street because it was without a it was looking like it was going to be without a home. And that's such a hallmark of my childhood. And so many, yeah, I think they worked out a deal, which is probably what I was going to propose with. It's like a CO production deal with Netflix. So it seems like they're safe for the foreseeable future. But what was the other I think there's, there's at least one or two more where maybe the guests didn't line up, or. Or the timeliness didn't work. I was going to have someone connected to Big Lots. You remember Big Lots? I think they're still around to some degree, but I think they are, come on and tell me their story, because they've, you know, they've been on the brink of extinction for a little while. So it's usually, it's either a timing thing, with the with with the guest, or the news cycle has just maybe gone on and moved past us.   Michael Hingson ** 55:28 But, yeah, I know people wrote off Red Lobster for a while, but they're still around.   Aaron Wolpoff, ** 55:35 They're still around. That would be a good one. Yeah, their endless shrimp didn't do them any favors. No, that didn't help a whole lot, but it's the companies, even the ones we've done already, you know, they they're still six months later. Toilet hasn't been even a full year of our show yet, but in a year, I bet there's, you know, we could revisit them all over again, and they're still going to find themselves in, I don't know, hot water, but some kind of controversy for one reason or another. And we'll, we'll try to help them out again.   Michael Hingson ** 56:06 Have you seen any successes from the podcast episodes where a company did listen to you and has made some changes?   Aaron Wolpoff, ** 56:15 I don't know that. I can correlate one to one. We know that they listen. We can look at the metrics and where the where the list listens, are coming from, especially with LinkedIn, gives you some engagement and tells you which companies are paying attention. So we know that they are and they have now, whether they took that and, you know, implemented it, we have a disclaimer saying, Don't do it. You know, we're not there to give you unfiltered legal advice. You know, don't hold us accountable for anything we say. But if we said something good and you like it, do it. So, you know, I don't know to a T if they have then we probably given away billions of dollars worth of fixes. But, you know, I don't know the correlation between those who have listened and those who have acted on something that we might have, you know, alluded to or set out, right? But it has. We've been the times that we take it really seriously. We've we've predicted some things that have come come to pass.   Michael Hingson ** 57:13 That's cool, yeah. Well, you certainly had a great career, and you've done a lot of interesting things. If you had to suddenly change careers and do something entirely different from what you're doing, what would it be?   Aaron Wolpoff, ** 57:26 Oh, man, my family laughs at me, but I think it would be a furniture salesman. There you go. Yeah, I don't know why. There's something about it's just enough repetition and just enough creativity. I guess, where people come in, you tell them, you know you, they tell you their story, you know, you get to know them. And then you say, Oh, well, this sofa would be amazing, you know, and not, not one with endless varieties, not one with with two models somewhere in between. Yeah, I think that would be it keeps you on your feet.   Michael Hingson ** 58:05 Furniture salesman, well, if you, you know, if you get too bored, math is homes and Bob's furniture probably looking for people.   Aaron Wolpoff, ** 58:12 Yeah, I could probably do that at night.   Michael Hingson ** 58:18 What advice do you give to people who are just starting out, or what kinds of things do you would you give to people we have ideas and thoughts?   Aaron Wolpoff, ** 58:27 So I've done a lot of mentoring. I've done a lot of one on one calls. They told I always work with an organization. They told me I did 100 plus calls. I always tell people to take use the create their own momentum, so you can apply for things, you can stand in line, you can wait, or you can come up with your own idea and test it out and say, I'm doing this. Who wants in? And the minute you have an idea, people are interested. You know, you're on to something. Let me see what that's all about. You know, I want to be one of the three that you're looking for. So I tell them, create their own momentum. Try to flip the power dynamic. So if you're asking for a job, how do you get the person that you're asking to want something from you and and do things that are take on, things that are within your control?   Michael Hingson ** 59:18 Right? Right? Well, if you had to go back and tell the younger Aaron something from years ago, what would you give him in the way of advice?   Aaron Wolpoff, ** 59:30 Be more vulnerable. Don't pretend you know everything. There you go. And you don't need to know everything. You need to know what you know. And then get a little better and get a little better.   Michael Hingson ** 59:43 One of the things that I constantly tell people who I hire as salespeople is you can be a student, at least for a year. Don't hesitate to ask your customers questions because they're not out to. Get you. They want you to succeed. And if you interact with your customers and you're willing to learn from them, they're willing to teach, and you'll learn so much that you never would have thought you would learn. I just think that's such a great concept.   Aaron Wolpoff, ** 1:00:12 Oh, exactly right. Yeah. As soon as I started saying that to clients, you know, they would throw out an industry term. As soon as I've said I don't know what that is, can you explain it to me? Yeah? And they did, and the world didn't fall apart. And I didn't, you know, didn't look like the idiot that I thought I would when we went on with our day. Yeah, that whole protective barrier that I worked so hard to keep up as a facade, I didn't have to do it, and it was so freeing. Yeah, yeah, yeah,   Michael Hingson ** 1:00:41 I hear you. Well, this has been fun. We've been doing it for an hour. Can you believe it? Oh, hey, that was a quick hour. I know it was a lot of fun. Well, I want to thank you for being here, and I want to thank you all for listening. Please give us a five star rating wherever you're listening or watching. We really appreciate it. We value your thoughts. I'd love to hear from you and get your thoughts on our episode today. And I'm sure Aaron would like that as well, and I'll give you an email address in a moment. But Aaron, if people want to reach out to you and maybe use your services, how do they do that?   Aaron Wolpoff, ** 1:01:12 Yeah, so two ways you can check me out, at double zebra, z, E, B, R, A, double zebra.com and the podcast, I encourage you to check out too. We fixed it. Pod.com, we fixed it.   Michael Hingson ** 1:01:25 Pod.com, there you go. So reach out to Aaron and get marketing stuff done and again. Thank you all. My email address, if you'd like to talk to us, is Michael, H, I m, I C, H, A, E, L, H, I at accessibe, A, C, C, E, S, S, i, b, e.com, and if you know anyone else who you think ought to be a guest on our podcast, we'd love it if you give us an introduction. We're always looking for people, so please do and again. Aaron, I just want to thank you for being here. This has been a lot of fun.   Aaron Wolpoff, ** 1:01:58 That was great. Thanks for having me. Michael,   **Michael Hingson ** 1:02:05 You have been listening to the Unstoppable Mindset podcast. Thanks for dropping by. I hope that you'll join us again next week, and in future weeks for upcoming episodes. To subscribe to our podcast and to learn about upcoming episodes, please visit www dot Michael hingson.com slash podcast. Michael Hingson is spelled m i c h a e l h i n g s o n. While you're on the site., please use the form there to recommend people who we ought to interview in upcoming editions of the show. And also, we ask you and urge you to invite your friends to join us in the future. If you know of any one or any organization needing a speaker for an event, please email me at speaker at Michael hingson.com. I appreciate it very much. To learn more about the concept of blinded by fear, please visit www dot Michael hingson.com forward slash blinded by fear and while you're there, feel free to pick up a copy of my free eBook entitled blinded by fear. The unstoppable mindset podcast is provided by access cast an initiative of accessiBe and is sponsored by accessiBe. Please visit www.accessibe.com . AccessiBe is spelled a c c e s s i b e. There you can learn all about how you can make your website inclusive for all persons with disabilities and how you can help make the internet fully inclusive by 2025. Thanks again for Listening. Please come back and visit us again next week.

Ask Me How I Know: Multifamily Investor Stories of Struggle to Success
#122 Why Money Never Feels Like Enough & What It's Really Showing You

Ask Me How I Know: Multifamily Investor Stories of Struggle to Success

Play Episode Listen Later Sep 8, 2025 12:17


You've saved, built, and achieved — yet money still doesn't feel safe. In this episode, discover why provision mirrors your identity story, not your balance sheet, and how recalibration shifts the ache of “never enough."Money isn't just math — it's a mirror. And for high-capacity humans, that mirror often reflects a story of striving and scarcity that no amount of success seems to erase.In this episode of The Recalibration, Julie Holly unpacks why money never feels like enough — even when the numbers say you're secure. Through personal reflection, nervous system insight, and the story of Daymond John (FUBU founder and Shark Tank investor), you'll discover how early imprints, cultural scripts, and identity negotiations quietly shape the way you relate to provision.You'll learn:The difference between scarcity, abundance, and the provisional mindset most leaders actually live inHow the striving zone disguises fear as productivity and keeps you from peaceWhy visualization and mindset tools can't resolve identity misalignment at the rootHow recalibration rewires the nervous system so money stops being pressure and starts becoming peaceToday's Micro Recalibration:“Where does money feel like a mirror right now? What is it revealing about who I believe I am?”If you've ever wondered why financial security still feels fragile, this episode will give you language for what you've been carrying — and show you why recalibration is the only shift that changes everything.If this episode gave you language you've been missing, please rate and review the show so more high-capacity humans can find it. Explore Identity-Level Recalibration→ Follow Julie Holly on LinkedIn for more recalibration insights → Schedule a conversation with Julie to see if The Recalibration is a fit for you → Download the Misalignment Audit → Subscribe to the weekly newsletter → Join the waitlist for the next Recalibration cohort This isn't therapy. This isn't coaching. This is identity recalibration — and it changes everything.

Honest eCommerce
346 | Transforming Problems Into Product Opportunities | with Joelle Weinand

Honest eCommerce

Play Episode Listen Later Sep 8, 2025 29:48


Joelle Weinand is the Founder of Nutcase Milk, the cashew-based chocolate milk brand taking on Nesquik with a cleaner, more sophisticated option built for adults.What started as a boredom-fueled kitchen experiment during COVID: blending cashews, cocoa, and dates in her Vitamix, quickly evolved into a business. A chance brunch in Las Vegas with old poker friends turned into a pre-seed round when investors tried and liked her “ChocoMilk”. Soon, big names like Ninja and Steve Aoki came on board, and an ops expert from Mezcla Bars helped Joelle scale.Joelle's path blends relentless scrappiness with an instinct for spotting white space in crowded categories. From shelving the idea when no co-packers picked up the phone, to saying yes when opportunity appeared in unexpected rooms, to relaunching her formula based on real customer feedback, she's showing how a so-called “nutcase” idea can capture the market's imagination.Whether you're trying to break into CPG, find your first investors, or take a product from Instagram post to retail shelf, Joelle shares a candid look at how to move fast, embrace serendipity, and build a brand people are proud to carry.In This Conversation We Discuss:[00:42] Intro[00:57] Launching nostalgia as a premium product[01:24] Testing a concept with friends at brunch[07:02] Highlighting the power of simple ideas[08:13] Running small tests before scaling up[09:10] Connecting with ops partners through luck[12:46] Episode Sponsors: Electric Eye, Heatmap, Grow[15:59] Meeting investors at random events[17:23] Building trust with passion and clarity[18:23] Raising a pre-seed with friends[22:18] Asking founders for advice directly[25:04] Reducing friction in early startups[26:55] Gathering feedback to guide reformulationResources:Subscribe to Honest Ecommerce on YoutubeDelicious, healthy and nostalgic cashew milk https://drinknutcase.com/Follow Joelle Weinand https://www.linkedin.com/in/joelledSchedule an intro call with one of our experts https://electriceye.io/connectClear, real-time data built for ecommerce optimization https://www.heatmap.com/honestThe Premier Conference for Ecommerce Operators https://www.joingrow.comIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Build Your Network
Make Money by Selling Algae Tablets | Dr. Catharine Arnston

Build Your Network

Play Episode Listen Later Sep 7, 2025 47:43


Dr. Catharine Arnston is the founder and CEO of ENERGYbits®, a Boston-based wellness company pioneering spirulina and chlorella products for energy, recovery, and whole-body health. After a long career in corporate and entrepreneurship, Catharine was inspired to launch her venture when her sister was diagnosed with breast cancer and advised to adopt an alkaline, plant-based diet. Discovering algae as a nutrition powerhouse—backed by decades of research—Catharine became a thought leader and relentless educator, bringing algae tablets to the U.S. market and appearing on Shark Tank, countless podcasts, and industry stages. Her journey exemplifies perseverance, self-funding, and the power of education-first business. On this episode we talk about: How Catharine's sister's cancer diagnosis led to researching plant-based, alkaline nutrition—and discovering algae as a science-backed superfood The challenging early days: bootstrapping, self-funding, and learning every skill from scratch (including packaging design) Building a brand vs. just selling products: patience, persistence, and showing up for years before the breakthrough Her Shark Tank story—and why she never wanted VC money, only greater visibility How COVID shifted wellness priorities and fueled explosive business growth for ENERGYbits The “grind” of entrepreneurship: everyday lessons, constant pivots, and learning when (and how) to hire up Practical financing insight: leveraging working capital lines and e-commerce partners for growth, not just outside investors Her vision for algae on every kitchen counter—and advice for founders on feedback, pivoting, and longevity Top 3 Takeaways 1.  “Patient, persistent, passionate”—lasting success comes from loving the mission, grinding through the setbacks, and adapting with curiosity every step of the way.2.  The best brands lead with education and trust; ENERGYbits' podcast-driven growth and science-first focus attracted a loyal, informed audience.3.  Capital grows best from customers and careful borrowing; self-funding, small working capital loans, and disciplined re-investment enabled Catharine to maintain control even as the business scaled. Notable Quotes "Success is just a waiting game. Stick with it. Stay with it—you have to keep your costs low and just not give up." "Patient and persistent and passionate—those are the three P's that are really critical." "If something's not working, feedback is a gift. Pivot on market, product, or team and keep moving forward." "Learning comes from doing and applying yourself and being curious—curiosity is the key." Connect with Dr. Catharine Arnston: Website: energybits.com (use code TRAVISC for 20% off) Instagram: @catharinearnston LinkedIn: Catharine Arnston, PhD Speaking/author: catharinearnston.com ✖️✖️✖️✖️

El Hueco
El Huevero y las Desempleadas - SHARK TANK VOL 2 | REDONDO & RUIZ EP #51 (FINAL DE TEMPORADA)

El Hueco

Play Episode Listen Later Sep 7, 2025 113:55


No solo llegó el final de esta temporada chilena: también llegó el huevero, chicos. No les vamos a explicar qué significa eso pero solo queremos que sepan que los amamos y que agradecemos su apoyo a lo largo de estos episodios. Volvemos pronto con más.Por cierto, si quieres apoyarnos, te puedes suscribir como miembro del canal, o tal vez dejarnos un regalo de agardecimiento. Lo usaremos para darle de comer a María Petunia y a nuestro community.Entradas en elhuecostandup.com Concepto creativo: Gabo Ruiz & Manuel Ángel RedondoEdición: Gabriel BrombinProducción de contenidos: Julio Alfonzo.https://www.instagram.com/elhuecopodcast​https://twitter.com/elhuecopodcasthttps://www.facebook.com/people/El-Hueco-Podcast/100065043331903/https://www.tiktok.com/@el.hueco.podcast

Grow A Small Business Podcast
Nathan Baws of Numberfied shares his journey from launching 15 businesses to scaling a global team of 80 across 5 countries, turning failures into Shark Tank success, and driving 100% growth with creative business strategies. (Episode 719 - Nathan Baws)

Grow A Small Business Podcast

Play Episode Listen Later Sep 7, 2025 49:15


In this episode of the Grow A Small Business Podcast, host Troy Trewin interviews Nathan Baws, founder of NumberFied, joins the Grow a Small Business podcast to share his incredible journey from launching his first “business” at age six to building 15 diverse ventures across industries. He opens up about scaling his catering company after Shark Tank success and transforming failures into seven-figure wins. Nathan explains how Number Five grew from one VA to a global team of 80 across five countries, providing affordable growth solutions for small businesses. He dives deep into the power of mindset, creative lead generation, and embracing AI to accelerate growth. This episode is packed with lessons on resilience, marketing, and scaling with purpose from a true serial entrepreneur. Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let's get into it by clicking here.   Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice.   And a snapshot of the final five Grow A Small Business Questions: What do you think is the hardest thing in growing a small business? Nathan Baws shared that the hardest part of growing a small business is having the right skill set in growth and marketing, and trying to navigate it while being on your own. What's your favorite business book that has helped you the most? Nathan Baws shared that his favorite business book is “Never Split the Difference” by Chris Voss, which deeply influenced him through its powerful negotiation strategies and practical takeaways. Are there any great podcasts or online learning resources you'd recommend to help grow a small business? Nathan Baws shared that he's a big fan of Alex Hormozi's content and often uses YouTube to dive into whatever business topic he's focused on at the time. He also mentioned that he uses AI tools as a kind of “mentor,” asking questions and generating solutions on the go. What tool or resource would you recommend to grow a small business? Nathan Baws shared that one of the most valuable tools to grow a small business is automation software, especially for lead generation. He mentioned using tools like Instantly to automate outreach, book more appointments, and scale sales efficiently. What advice would you give yourself on day one of starting out in business? Nathan Baws shared that the advice he would give himself on day one of starting out in business is: “Learn lead generation and marketing early – spend most of your day finding ways to generate more sales.” Book a 20-minute Growth Chat with Troy Trewin to see if you qualify for our upcoming course. Don't miss out on this opportunity to take your small business to new heights! Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey.     Quotable quotes from our special Grow A Small Business podcast guest: Sales fix almost everything – focus on generating leads every single day — Nathan Baws Creative marketing and consistent lead generation are the true lifelines of any small business — Nathan Baws If you're not actively growing your business, you're already falling behind — Nathan Baws      

Habits and Hustle
Episode 481: Mark Cuban's 5:30 AM Success Formula: How a Billionaire Structures His Day for Maximum Impact

Habits and Hustle

Play Episode Listen Later Sep 5, 2025 21:29


Listen to the full episode: https://www.youtube.com/watch?v=ThY-UBFtGK8  What does a billionaire's morning routine actually look like? In this Fitness Friday episode, I'm sharing an expert from my conversation with Mark Cuban about the daily habits and routines that fuel his billion-dollar empire.  Tune in to discover why Mark sleeps only 5-6 hours but takes strategic naps, how he processes hundreds of emails daily while still prioritizing family time, and the surprising workout that helped him meet his wife. This isn't your typical morning routine - it's intentional living from someone who's built multiple billion-dollar companies. Mark Cuban is a billionaire entrepreneur, owner of the Dallas Mavericks, and star investor on Shark Tank. At 64, he maintains his competitive edge through basketball, Zumba classes, and a vegetarian diet while building companies that disrupt entire industries. What we discuss: Why Mark Cuban Wakes Up at Exactly 5:30 AM Every Day The Email Management System That Keeps Him Accessible to Anyone How He Balances Billion-Dollar Businesses with Being Present for His Kids Why He Refuses to Take Meetings or Phone Calls (and What He Does Instead) The Sleep Tracking Strategy That Maximizes His 5-6 Hour Nights The "Sales Cures All" Philosophy That Built His Empire How Strategic Napping Became Part of His Success Formula Thank you to our sponsor: Momentous: Shop this link and use code Jen for 20% off Therasage: Head over to therasage.com and use code Be Bold for 15% off  TruNiagen: Head over to truniagen.com and use code HUSTLE20 to get $20 off any purchase over $100. Magic Mind: Head over to www.magicmind.com/jen and use code Jen at checkout. 99designs by Vista: 99designs.com/jen20  – click "Claim my discount" to get $20 off your first design contest.  Find more from Mark Cuban: Instagram: https://www.instagram.com/mcuban/  Find more from Jen: Website: https://www.jennifercohen.com/ Instagram: @therealjencohen Books: https://www.jennifercohen.com/books Speaking: https://www.jennifercohen.com/speaking-engagements

The Rizzuto Show
Crap On Extra: Famous Rock Legends Tombstones & Will Smith New Record!

The Rizzuto Show

Play Episode Listen Later Sep 5, 2025 35:17


MUSICJack Osbourne has posted an emotional video on YouTube paying tribute to and remembering his late father Ozzy. https://www.youtube.com/watch?v=iJU6WkfTLa8Foreigner have formally offered their services as the wedding band of Taylor Swift and NFL star Travis Kelce. https://loudwire.com/taylor-swift-travis-kelce-wedding-band-foreigner/ Former Mastodon guitarist Brent Hinds was at fault in the accident that took his life on August 20th. Police say he was speeding when his Harley-Davidson collided with an SUV less than two miles from downtown Atlanta. https://www.atlantanewsfirst.com/2025/09/04/mastodon-co-founder-brent-hinds-fault-motorcycle-crash-police-say/ The Hollywood Reporter says Jack White has sold a part of his back catalog, including The White Stripes, The Raconteurs, Dead Weather and his solo albums, to Sony Music for an undisclosed amount. The report says White maintains control of the catalog and it doesn't include any future releases. White's first three solo albums were originally distributed by Sony's Columbia Records in partnership with Third Man Records. https://www.hollywoodreporter.com/music/music-industry-news/jack-white-sells-catalog-stake-to-sony-music-1236346979/? Willie Nelson just announced he's releasing his 78th solo album. It's called "Workin' Man: Willie Sings Merle". . . and it'll feature 11 Merle Haggard covers. https://americansongwriter.com/willie-nelson-keeps-merle-haggards-spirit-alive-with-workin-man-willie-sings-merle-album/ TVTaylor Sheridan's Landman has dropped the first trailer for its upcoming second season, and spills some of the details of Sam Elliott's character. https://variety.com/2025/tv/news/landman-season-2-teaser-sam-elliott-billy-bob-thornton-1236508189/ The location setting for season four of The White Lotus has been revealed! https://deadline.com/2025/09/the-white-lotus-season-4-location-france-hbo-1236507930/ Pete Davidson will appear on the Season 17 premiere of "Shark Tank". But not as a shark. He's got something to sell. And that something is . . . SOCKS. Pete is involved with a company called DoubleSoul, and he and an exec offer the Sharks 4% of the company, in exchange for $500,000. There's no word if anyone bites. You can find out when the episode airs on Wednesday, September 24th. https://doublesoul.co/?srsltid=AfmBOopgXOhj82i0FgZOVZDa6AetCWVsS-2uV3d9v4cyCS-B0ijhKOLb Sesame Street will have classic episodes on YouTube. https://www.engadget.com/entertainment/tv-movies/sesame-streets-new-partnership-with-youtube-will-bring-hundreds-of-full-episodes-to-the-video-platform-203245293.html RIP: Famed Italian designer Giorgio Armani has died at the age of 91 "peacefully" at home and was surrounded by his loved ones. https://www.tmz.com/2025/09/04/italian-designer-giorgio-armani-dead/ MOVING ON INTO MOVIE NEWS: If you feel like getting a little teary-eyed, check out the trailer for the documentary "John Candy: I Like Me". https://people.com/john-candy-i-like-me-documentary-trailer-11748624 Lego has just unveiled its most-expensive set ever; a $1,000 diorama of the 'Star Wars' Death Star that stands two-feet tall. https://www.theverge.com/news/770770/lego-ucs-death-star-price-release-dateCOMEDYDruski is going viral for his portrayal of a NASCAR fan in a new skit on his social media pages. The 30-year-old comedian donned “whiteface” by using makeup to cover his face and body, including a sunburn and American flag tattoos on his chest. https://x.com/druski/status/1963017485114040343 AND FINALLYLet's get Morbid on a Friday and guess who's headstone this is actually written on, for famous musicians: https://loudwire.com/rock-metal-musicans-graves-headstone-inscriptions/AND THAT IS YOUR CRAP ON CELEBRITIES!Follow us @RizzShow @MoonValjeanHere @KingScottRules @LernVsRadio @IamRafeWilliams - Connect with us at ⁠http://www.1057thepoint.com/RizzSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Sarah and Vinnie Full Show
Hour 1: Big Valkyries News!

Sarah and Vinnie Full Show

Play Episode Listen Later Sep 5, 2025 36:13


An update on the man found dead at Burning Man, Pete Davidson went on Shark Tank, and guess how much Kim K get per post! Plus the Valkyries are headed to the playoffs, things old folks think are overrated, more pod apartments coming to SF, and Fast Facts!

Unstoppable
737 Debbie Mullin: Founder & CEO of Copper Cow Coffee

Unstoppable

Play Episode Listen Later Sep 5, 2025 31:30


On this episode of The Kara Goldin Show, we're joined by Debbie Mullin, Founder & CEO of Copper Cow Coffee — the premium Vietnamese coffee brand on a mission to modernize and elevate the traditional Vietnamese coffee experience for U.S. consumers. What began as an idea to merge her Vietnamese heritage with a commitment to ethical sourcing and innovative design has grown into the leading Vietnamese coffee brand in America. Copper Cow is now a national favorite, found in over 3,000 retail doors including Target, Whole Foods, Costco, and H-E-B, and beloved for its signature single-serve pour overs, bold flavors, and all-natural creamers.In our conversation, Debbie shares how she built Copper Cow from the ground up, the challenges of educating U.S. consumers about Vietnamese coffee, and how she positioned the brand to stand out in a crowded coffee market. We talk about her bold bets on design, direct farmer partnerships in Vietnam, and why she believes Vietnamese coffee is poised to take off globally. Debbie also opens up about her entrepreneurial journey, her Shark Tank experience, and the lessons she's learned about balancing authenticity, innovation, and rapid growth.Whether you're a coffee lover, a mission-driven entrepreneur, or someone curious about building a brand that bridges cultures and categories, this episode is full of insights you won't want to miss. Now on The Kara Goldin Show. Are you interested in sponsoring and advertising on The Kara Goldin Show, which is now in the Top 1% of Entrepreneur podcasts in the world? Let me know by contacting me at karagoldin@gmail.com. You can also find me @‌KaraGoldin on all networks. To learn more about Debbie Mullin and Copper Cow Coffee:https://www.instagram.com/debbieweimullin/https://www.linkedin.com/in/debbie-mullin-308a168/https://www.instagram.com/coppercowcoffee/https://www.linkedin.com/company/copper-cow-coffee/https://www.coppercowcoffee.com/ Sponsored By:Apple Card - Visit apple.co/cardcalculator today and discover just how much Daily Cash you can earn.Bitdefender - A global leader in cybersecurity.  Save 30% when you go to Bitdefender.com/kara. Check out our website to view this episode's show notes: https://karagoldin.com/podcast/737

Earn Your Happy
The Viral Strategy That Took Hayley Segar From $0 to Shark Tank

Earn Your Happy

Play Episode Listen Later Sep 3, 2025 56:16


Want to launch a product that goes viral? In this episode, I sit down with Hayley Segar, the founder of OneWith Swim. We talk about what it really takes to build something from scratch, and the resilience it takes to keep showing up when everything feels like it's falling apart. Hayley shares the behind-the-scenes of Shark Tank, including closing a dream deal with Barbara Corcoran and Jamie Kern Lima. We also dive into the spiritual side of entrepreneurship, how to use visualization, and daily rituals. Get ready to rewire yourself to not only seize opportunities when they come, but go after them unapologetically.  Check out our Sponsors: Airbnb - Start making money by listing your home on Airbnb with an experienced Co-host, find a co-host at airbnb.com/host Quince - Shop everyday luxury goods without the designer price tag. Go to quince.com/happy for free shipping on your order and 365-day returns. Open Phone - Stop running your business from your personal phone. Get 20% off your first 6 months at openphone.com/earn Shopify - Try the ecommerce platform I trust for Glōci, Sign up for your $1/month trial period at Shopify.com/happy Constant Contact - Get all the automation, integration, and reporting tools that get your marketing running seamlessly. Try Constant Contact free for thirty days at constantcontact.com. HIGHLIGHTS 00:00 Meet Hayley Segar, Founder of OneWith Swim. 08:00 What to do if you hate creating content but want to launch a brand. 13:45 How long does it really take to go from idea to first product sample? 17:30 Daily manifestation rituals to keep your vision alive. 25:00 What has helped you navigate the challenges of business? 29:00 How ignoring the noise helps you unlock massive growth. 33:00 Turn your biggest fear into your biggest win with this one shift. 37:30 Hayley's high-stakes journey of applying and preparing for Shark Tank. 43:00 How did Shark Tank change your confidence as a founder? 48:30 Why doing the “big scary thing” can change your life and business. RESOURCES Shop OneWith Swim HERE Use CODE: LORI25 at checkout for 25% off! Join the most supportive mastermind on the internet HERE! Check out our FREE 90-Day Business Blueprint HERE! Listen to my free SECRET PODCASTS SERIES - Operation: Rekindle This B*tch Get glōci HERE Use code: HAPPY at checkout for 25% off! FOLLOW Follow me: @loriharder Follow glōci: @getgloci Follow OneWith Swim: @onewithswim

Wellness Force Radio
Richard Schwartz | The Hidden Reason You Can't Heal (IFS Explained)

Wellness Force Radio

Play Episode Listen Later Sep 2, 2025 81:08


Is your drive to achieve, please, or protect coming from a wounded part of you, rather than your true Self? Josh Trent welcomes Richard Schwartz, Creator of Internal Family Systems, to the Wellness + Wisdom Podcast, episode 767, to reveal why there are no “bad parts” within us, how trauma freezes pieces of our psyche in the past, and how to free yourself from legacy burdens passed down through generations. In This Episode, Richard C. Schwartz Uncovers: [01:10] What Is Parts Work? The definition of parts work. Why all parts of ourselves are valuable. How trauma freezes us in the past. Why we try to escape our parts to avoid feeling their pain. The role of exile and protector parts. How the firefighter parts try to get us away from our feelings to protect us. Resources: Richard C. Schwartz [07:45] The Difference Between Your Part and Your Self How each of us has an essence that is the Self. Why children take on different roles within their families to protect themselves. How we can heal the critic part. [13:40] Parts Work Isn't Inner Child Work Why thinking and feeling create different results. Why inner child work is not the same as parts work. How becoming the primary caretaker of our younger parts frees our partner from doing that for us. Resources: No Bad Parts by Dr. Richard Schwartz [17:20] Passive Vs. Active Parts Work How spiritual traditions teach how to observe our parts from a passive place. Why we're naturally inclined to listen to our parts as if they were our children. How 80% people who participate in plant medicine ceremonies tend to do the parts work after. The 8 C's of leadership. Resources: Michael Mithoefer MD [22:10] There Are No Bad Parts How Carl Jung impacted Richard's work. Why Carl Jung wasn't an active leader. How Richard used to believe some parts were bad. Why working with murderers and sex offenders showed him that there were no bad parts. How he had to work on a part of himself to turn judgment into compassion. Resources: Fritzi Horstman (Compassion Prison Project) [29:35] You Can't Save Your Parents How Josh healed a part of himself that needed to control others. Why some children feel the urge to save their parents. How we can show our younger self when they're stuck with our parents. Resources: 748 If Talk Therapy Worked, You'd Feel Better: New MDMA Therapy Breakthrough | Mike Zeller [32:30] Healing a Legacy Burden (Practical Exercise) Practical demonstration of how we can talk to our younger parts. Why Josh's younger part believed sex was bad and shameful. How legacy burdens are passed down from generation to generation. Why Josh learned from his dad what sex was.   [50:45] Are You a High Achiever? It Could Be Your Wound... Why we need to continue to have conversations with the parts we're healing. How Richard worked on his achiever part. Why we can turn our protector parts into parts that serve us. How 90% of all businesses and buildings built come from men trying to prove themselves to their fathers. Why healthy growth comes from the self. The importance of self-leadership in the evolution of the world. Resources: 503 Paul Levy | Wetiko: Break Free From Collective Mass Psychosis [59:55] The Rise of IFS Therapy Why Richard is asking for guidance from God. How he developed IFS while working in psychiatry. Why we can have entities attach to us that are not our parts. How he's trying to bring IFS to the culture. Resources: The Others Within Us by Robert Falconer [01:04:50] Evil Entities Don't Lie The difference between an entity and a part. Why evil entities don't lie. How psychedelics open the door for entities to attach to us. Resources: How to Achieve Inner Peace & Healing | Dr. Richard Schwartz on The Huberman Lab Podcast 692 Paul Chek | Spirit Gym: How To Find The Truth of Your Soul + Live Your Dream [01:08:10] Parts vs. Self How Richard's guides keep him humble about the work he's brought to the world. Why practitioners who don't have humility have the need for approval and praise. How some parts can imitate the true self. Why the self has a desire to bring healing without any agenda. How psychedelics, combined with IFS, bring back the self. [01:13:15] The Future of IFS Why it takes up to 7 years to become an IFS trainer. How many people nowadays teach an incomplete version of IFS. Why IFS brings light to the world. Resources: The Internal Family Systems Workbook by Richard Schwartz Leave Wellness + Wisdom a Review on Apple Podcasts

The Mel Robbins Podcast
If You Only Listen to One Podcast Today, Make It This One

The Mel Robbins Podcast

Play Episode Listen Later Sep 1, 2025 92:15


This episode is a MUST listen. Mel calls it “the single best conversation” she has ever recorded. If you've ever felt behind, stuck, or doubting yourself, you need to hit play. This is the most motivational, eye-opening episode that you will ever hear, and it will give you the roadmap to become the person you've always wanted to be. Today, Mel is joined by Emma Grede. Emma is one of the most successful self-made businesswomen in the world, playing a huge role in 3 billion dollar brands, as the founding partner of SKIMS, cofounder & CEO of Good American, and co-founder of Safely. But this is not a conversation about business. It's about creating an extraordinary life, even if you're starting from nothing. Emma was raised in East London by a single mom. She's dyslexic and did poorly in school. She dropped out of college in her first year because she couldn't afford tuition. But that was just the start of her story. She proves that anything is possible when you refuse to quit. Today, she has built 3 billion-dollar companies, became a Shark on Shark Tank, and is the host of Aspire with Emma Grede – in addition to being a mom of 4.In this conversation, Emma will give you the mindset, the strategy, and the motivation to bet on yourself when the world doubts you. This is a masterclass in grit, vision, and relentless execution. By the time it's over, you'll stop waiting, stop wishing, and start moving. For more resources, click here for the podcast episode page. If you liked the episode, check out this one next: The 7-Day Reset for More Time, Energy & Happiness (Backed by Science)Connect with Mel:  Get Mel's #1 bestselling book, The Let Them TheoryWatch the episodes on YouTubeFollow Mel on Instagram The Mel Robbins Podcast InstagramMel's TikTok Sign up for Mel's personal letter Subscribe to SiriusXM Podcasts+ to listen to new episodes ad-freeDisclaimer