Podcasts about unique selling points

Are wedding venues and AirBNBs really a good way for ranchers to make more money? In this episode of Casual Cattle Conversations, host Shaye Wanner sits down with Jason Wrich to explore how ranchers can diversify their income through alternative revenue streams like event hosting, Airbnb, and direct-to-consumer beef sales. Jason shares the real story behind launching a destination ranch wedding venue, including the startup challenges, marketing strategies, and customer relationships that helped his business grow. He also offers insight into how direct-to-consumer agriculture and a focus on sustainable ranch business models can support generational success in the rural economy. Whether you're considering alternative revenue for your own operation or just curious about entrepreneurship in agriculture, this episode is packed with actionable advice and inspiration.

From 1 chair to 26 stylists, Tori Elise's success story is nothing short of inspiring! In this episode of the Young Boss Podcast, we sit down with the dynamic Tori Elise—a celebrity hairstylist, model, and founder of Scottsdale's renowned Fancy Salon. Tori shares her incredible journey, starting at just 18 years old, where her passion for beauty and fashion led her to transform a one-chair suite into a 6,500-square-foot salon housing 19 chairs and 26 stylists. Discover how Tori overcame early struggles, pivoted after realizing her initial dreams weren't the right fit, and embraced creativity to build a thriving business rooted in passion, community, and hustle. You'll hear her secrets to mastering the power of consultations, staying ahead with continuous education, and leveraging social media as a game-changing tool for young entrepreneurs. This empowering conversation is packed with practical advice for anyone looking to scale their business, diversify revenue streams, and turn challenges into opportunities. Whether you're a budding entrepreneur or seasoned professional, Tori's unique experiences and actionable insights will resonate with you. Ready to be inspired by a true young boss? Hit play and learn how “youth is your power” when paired with ambition and hard work. Don't forget to like, share, and follow us on Instagram and TikTok for more success stories and weekly episodes that celebrate innovation and entrepreneurship!#salonmarketing #salonbusinessstrategy #howtogrowyoursalon #growmysalonbusiness #salonsupplierCHAPTERS:00:00 - Intro00:34 - Tori Elise, Fancy Salon01:44 - Tori's Journey in the Hair Industry06:49 - Client Transitioning Techniques10:07 - Staying Current with Hair Trends11:34 - Effective Salon Marketing Strategies14:10 - Challenges of Salon Ownership18:29 - 360 Electrical Overview19:21 - Achieving Work-Life Balance21:13 - Preference: Hair Styling vs. Business Management22:55 - Importance of Mentorship in Business24:43 - Tactical Tips for Starting a Business26:50 - Parental Support in Career Choices27:16 - Pros and Cons of Starting Young29:41 - Unique Selling Points in the Industry30:32 - Celebrity and Influencer Hair Trends32:22 - Future Goals in the Hair Industry33:34 - Finding Tori Elise Online34:30 - OutroSubscribe to Young Boss with Isabelle Guarino wherever you get your podcasts, and be sure to like, share and follow on Instagram and TikTok.And remember, youth is your power.

In this week's episode of Business Buying Strategies, Jonathan provides an exclusive glimpse into one of his inner circle meetings featuring guest speaker Richard Farleigh, the Australian investor known from series 3 and 4 of Dragons' Den.   Richard shares his incredible life story, growing up in the care system, overcoming adversity, and eventually achieving success in investment banking and business.   The episode includes candid insights and engaging stories about Richard's experiences on Dragons' Den, his investment philosophies, and the remarkable transformations of his ventures, including the rise of Levi Roots' Reggae Reggae Sauce.   Key moments   01:00 Meet Richard Farleigh: From Dragons' Den to Investor 02:01 Richard Farleigh's Early Life and Challenges 04:24 The Turning Point: Chess and Education 06:37 Investment Banking and Early Success 07:20 Adventures in Small Business Investing 08:33 Experiences on Dragons' Den 15:19 The One That Got Away: Trunky 17:13 Home House: A Unique Private Member's Club 20:49 Business Theory and Unique Selling Points 21:25 Challenges of Promoting Home House 22:29 The Role of Luck in Business Success 22:55 Madonna's Visit and Home House's Turning Point 23:17 Discovery Costs and Financial Struggles 24:56 Selling Home House and Market Liquidity 25:18 Starting a Tennis Racket Company 26:16 Lessons from a Failed Business Venture 30:29 Infinite Startups and Business Execution 32:21 Levi Roots and the Reggae Reggae Sauce Pitch     ** Looking for a great acquisition lawyer in the UK? Use mine! ** If you are looking for a lawyer in the UK to help you get the deal over the line, then use my own lawyer, John Andrews. You can phone his office at (0345) 2412494 or email him at johnandrews.deallawyer@jmw.co.uk. Ready to get started? Here's how you can start your business buying journey… Download our free Business Buying Toolkit https://dealmakers.co.uk/business-buying-toolkit Join our Business Acquisition FastTrack programme https://www.dealmakers.co.uk/fast Already bought a business? if you've already bought a business, you should be part of my Inner Circle group where we discuss raising capital, integration management, and exiting. Email Maria on hello@thedealmakersacademy.com for more information.

Watch the full episode on YouTube: https://youtu.be/J30j_101B-k▬ Start Here! ▬▬▬▬▬▬▬▬▬

Caleb Alvarez is the founder of Shadow Light Studios, an agency specializing in high-converting paid and organic content. He has worked with major consumer brands like Monster Energy, Snapchat, and Samsung, as well as influencers like Tony Hawk, Logan Paul, Ice Cube, and many more.In this episode of DTC Pod, Caleb breaks down how founders can create better content, build and scale a content engine, and strike the right balance between organic and paid content. He unpacks everything from finding your USP and mapping out content pillars to establishing a sprint-based production process. Caleb also shares how he helped scale Nectar Hard Seltzer from $2M to $5M in revenue using only organic content.Interact with other DTC experts and access our monthly fireside chats with industry leaders on DTC Pod Slack.On this episode of DTC Pod, we cover:1. Founder-Led Content Strategies2. Building a Content Engine: Key Roles and Process3. Systems for Creating and Managing Content4. Agile Workflow for Content Creation5. Social Media Content Types and Pillars6. Optimizing Content for Conversions7. Balancing Paid and Organic Marketing8. Balancing Virality and Conversion GoalsTimestamps00:00 Caleb's background and getting into content creation 05:22 How Shadow Light Studios works with brands 07:35 The power of founder-led content and storytelling 12:44 Who should create founder-led content 15:02 Key pillars for effective founder-led brand content18:55 Balancing content creation as a founder with limited time22:16 How to structure content teams and roles28:40 Paid ads vs. organic content—how they work together31:39 Building a content strategy and implementing a system36:18 Managing content sprints and pipeline43:01 Content that performs vs. content that converts49:01 Lead capture and conversion optimization techniques53:09 Wrap up and where to follow Caleb AlvarezShow notes powered by CastmagicPast guests & brands on DTC Pod include Gilt, PopSugar, Glossier, MadeIN, Prose, Bala, P.volve, Ritual, Bite, Oura, Levels, General Mills, Mid Day Squares, Prose, Arrae, Olipop, Ghia, Rosaluna, Form, Uncle Studios & many more.  Additional episodes you might like:• #175 Ariel Vaisbort - How OLIPOP Runs Influencer, Community, & Affiliate Growth• #184 Jake Karls, Midday Squares - Turning Your Brand Into The Influencer With Content• #205 Kasey Stewart: Suckerz- - Powering Your Launch With 300 Million Organic Views• #219 JT Barnett: The TikTok Masterclass For Brands• #223 Lauren Kleinman: The PR & Affiliate Marketing Playbook• ​​​​#243 Kian Golzari - Source & Develop Products Like The World's Best Brands-----Have any questions about the show or topics you'd like us to explore further?Shoot us a DM; we'd love to hear from you.Want the weekly TL;DR of tips delivered to your mailbox?Check out our newsletter here.Projects the DTC Pod team is working on:DTCetc - all our favorite brands on the internetOlivea - the extra virgin olive oil & hydroxytyrosol supplementCastmagic - AI Workspace for ContentFollow us for content, clips, giveaways, & updates!DTCPod InstagramDTCPod TwitterDTCPod TikTok  Caleb Alvarez - Founder of Shadow Light StudiosBlaine Bolus - Co-Founder of CastmagicRamon Berrios - Co-Founder of Castmagic

Struggling to grow your claims business and attract the right clients? You're not alone. Many public adjusters and business owners face the same challenge: How do I market myself effectively and get consistent leads? In this episode of the Commercial Claims Show, I reveal the 3 essential steps to create a marketing strategy that drives results. Whether you're just starting or have been in the game for years, this framework will help you target the right audience, craft a message that resonates, and choose the best platforms to grow your business. Struggling to find your ideal clients and grow your business?

Episode 121: Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-scriptEverybody wants to attract “buyers” and “high-value” clients, yet many online business owners find themselves chasing after customers and clients by offering to do more, for less money, and still struggle to make sales.In this episode, Kierra Jones discusses with us how you can find and attract customers and clients who are willing to pay more for you to do LESS, and how to market to them in a way that makes the sales process easy.About Kierra Jones: Since 2016, Kierra Jones has empowered thousands of women to amplify their voice, value, and visibility through powerful messaging that commands their true worth. Often called in the industry "The Client Whisperer" and "The Human ChatGPT" for her expertise in crafting messaging that connects and converts.As a Sales Messaging & Mindset Coach, she transforms how women show up, speak, and sell their expertise, leading to dramatic increases in confidence, client attraction, and sales.Kierra's clients have seen remarkable growth, doubling their audiences, engagement, and visibility, while 2-10x'ing their conversions and sales in just 3-12 weeks.Grab Kierra's FREE Messaging Workbook: https://www.kierrajones.com/freemessagingworkbookConnect with Kierra: https://www.kierrajones.com/ https://www.facebook/thekierrajones https://www.instagram/thekierrajones https://www.youtube.com/@thekierrajonesGrab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazer/TikTok: https://www.tiktok.com/@digitaltrailblazerTwitter: https://twitter.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer 

In dieser Episode spricht Drolshagen, CEO und CTO von WashTec, einem führenden Anbieter von Waschanlagen in Europa, über seine Karriere und die Herausforderungen der Branche. Im Gespräch mit Franz Kubbillum teilt er seine umfangreichen Erfahrungen aus großen Unternehmen wie Porsche und Hella und erläutert, wie ihm diese heute bei WashTec zugutekommen. Drolshagen geht auf die Innovationen in der Autowäsche ein und erklärt, wie WashTec als Vollanbieter in der Waschindustrie agiert. Zudem spricht er über die Unternehmensführung bei WashTec, die damit verbundenen Herausforderungen und die langfristige Strategie des Unternehmens. Ein weiterer Schwerpunkt der Episode ist die Bedeutung von Entscheidungen in Unternehmen und wie diese helfen können, Blindleistung zu vermeiden. Drolshagen betont die Wichtigkeit von Work-Life-Integration und erläutert, wie die Visualisierung des Lebens als Grundlage für die Karriereplanung dienen kann. Im Gespräch beantwortet Drolshagen unter anderem diese Fragen: - Was steckt hinter dem Lebensquadrat? - Was sind Innovationen für Waschanlagen und was sind die Unique Selling Points von WashTtec? - Welche Rolle spielt Digitalisierung in Michaels Job? - Warum hält er E-Mails für ein ineffizientes Kommunikationsmittel, und weshalb glaubt er, dass sie langfristig nicht als Kommunikationsmedium bestehen werden? Alle Antworten und wertvolle Erkenntnisse aus seinem Karriereweg hören Sie in dieser spannenden Episode von Behind the C. Themen - Karriereweg und Branchenerfahrungen - Innovationen in der Autowäsche - Unternehmensführung und Strategie bei Washtec - Entscheidungsprozesse und Work-Life-Integration ----- Über Atreus – A Heidrick & Struggles Company Atreus garantiert die perfekte Interim-Ressource (m/w/d) für Missionen, die nur eine einzige Option erlauben: nachhaltigen Erfolg! Unser globales Netzwerk aus erfahrenen Managern auf Zeit zählt weltweit zu den besten. In engem Schulterschluss mit den Atreus Direktoren setzen unsere Interim Manager vor Ort Kräfte frei, die Ihr Unternehmen zukunftssicher auf das nächste Level katapultieren. ▶️ Besuchen Sie unsere Website: https://www.atreus.de/ ▶️ Interim Management: https://www.atreus.de/kompetenzen/service/interim-management/ ▶️ Für Interim Manager: https://www.atreus.de/interim-manager/ ▶️ Profil von Dr. Ulrich Müller: https://www.linkedin.com/in/drulrichmueller/ ▶️ Profil von Franz Kubbillum: https://www.atreus.de/team/franz-kubbillum/

Kusha is an Inc 500 entrepreneur with a remarkable history of launching and exiting several 7- and 8-figure e-commerce businesses. With over a decade of experience in scaling brands on Amazon, Kusha has mastered the art of driving sales through advanced marketing strategies, data analysis, and impactful branding. His recent venture, Kazam, a revolutionary AI-Based SaaS tool, is transforming the way Amazon advertising campaigns are optimized, offering users significant profitability and organic ranking improvements.Highlight Bullets> Here's a glimpse of what you would learn…. Importance of product differentiation in e-commerceStrategies for effective product development and innovationInsights on launching and exiting seven and eight-figure e-commerce businessesThe role of PPC (pay-per-click) advertising in driving sales and visibilityUtilizing AI tools to enhance e-commerce operations and marketingSourcing strategies and the significance of building relationships with manufacturersThe impact of consumer trust in product sourcing, particularly regarding country of originThe necessity of a robust intellectual property strategy for protecting unique productsDiversifying sales channels beyond Amazon for greater control and customer relationshipsThe value of customer feedback and iterative improvement in product developmentIn this episode of the Ecomm Breakthrough Podcast, host Josh Hadley interviews Kusha, an Inc. 500 entrepreneur with over a decade of experience in e-commerce. Kush shares his journey of building and selling three Amazon-based brands, emphasizing the importance of product differentiation, effective PPC advertising, and leveraging AI. He discusses sourcing strategies, the value of design patents, and the significance of iterative product improvement. Kush also highlights the benefits of diversifying sales channels and building an email list. This episode offers actionable insights for scaling e-commerce businesses to eight figures and beyond.Here are the 3 action items that Josh identified from this episode:Create Differentiated Products: Stand out in a crowded market by offering unique products.Robust IP Strategy: Protect your innovations with utility or design patents.Leverage Digital Marketing: Use platforms like Meta and Google Ads to capture customer data and build a customer database.Resources mentioned in this episode:Josh Hadley on LinkedIneComm Breakthrough ConsultingeComm Breakthrough PodcastEmail Josh Hadley: Josh@eCommBreakthrough.comShazamShopifyAmazon PPCCanvaGoogle AdsGlew.ioPickfuProduct PinionAlibabaUpworkRich Dad Poor DadSpecial Mention(s):Adam “Heist” Runquist on LinkedInKevin King on LinkedInMichael E. Gerber on LinkedInRelated Episode(s):“Cracking the Amazon Code: Learn From Adam Heist's Brand Scaling Secrets” on the eComm Breakthrough Podcast“Kevin King's Wicked-Smart Tips for Building an Audience of Raving Fans” on the eComm Breakthrough Podcast“Unlocking Entrepreneurial Greatness | Insider Secrets With E-myth Author Michael Gerber” on the eComm Breakthrough PodcastEpisode SponsorSponsor for this episode...This episode is brought to you by eComm Breakthrough Consulting where I help seven-figure e-commerce owners grow to eight figures. I started Hadley Designs in 2015 and grew it to an eight-figure brand in seven years.I made mistakes along the way that made the path to eight figures longer. At times I doubted whether our business could even survive and become a real brand. I wish I would have had a guide to help me grow faster and avoid the stumbling blocks.If you've hit a plateau and want to know the next steps to take your business to the next level, then go to www.EcommBreakthrough.com (that's Ecomm with two M's) to learn more.Transcript Area...

With Miska set on another jet, Q5 launches in earnest with Marvel Rivals, Delta Force, Path of Exile 2, Infinity Nikki, and Girlsfront Line 2. Oh my, oh my. Kress gives his full review of Infinity Nikki's costumes, while Jen pulls “Franchise” Beetlejuice. How can Marvel Rivals cross-promote in every Marvel game?  Adam pours cold water retention down the acquisition's back while Phil tries to light the Chinese game industry fire while wearing a tight desert camouflage shirt (?). 00:00 Introduction and Episode Overview00:56 Meet the Hosts01:33 Secret Level Screening Review06:13 Game Exec Supper Club Announcement07:47 Industry News and Corrections09:55 Investment and M&A Updates12:36 New Game Releases and Performance34:43 Mastery Issues in the Game35:11 Unique Selling Points and Differentiation35:46 Honeymoon Phase and Meta Development36:56 Onboarding and Mastery Curve39:22 Marvel Cross-Promotions and IP Management44:32 Path of Exile 2: Strategy and Success53:59 Delta Force: A Battlefield Clone58:12 Fortnite's New Tactical Shooter01:00:59 Infinity Nikki: A Unique Pivot01:07:36 Concluding Thoughts and Future Discussions --- Support this podcast: https://podcasters.spotify.com/pod/show/deconstructoroffun/support

In this episode, Leo will help you discover your Unique Selling Point (USP), the key factor that sets you apart and attracts more players and clients into your soccer training business. Ready to GROW and SCALE your Soccer Coaching Business? If so, connect with Leo below:

Willkommen zur neuen DevPlay-Folge, in der wir die Frage stellen: Was macht ein Videospiel wirklich einzigartig? Innovation wird oft als Schlüssel zum Erfolg gefeiert, aber ist das immer der richtige Weg? Oder wollen Spieler vielleicht doch lieber den „gleichen Käse“ – nur in neuen Geschmacksrichtungen? In dieser Episode tauchen wir tief in die Welt des Spieldesigns ein: Von der Frage, wie man ein innovatives und verkaufbares Spiel entwickelt, bis hin zu den Herausforderungen großer Teams mit hohen Erwartungen. Wir beleuchten den Indie-Sektor, wo Limitierungen oft zur größten Stärke werden, und fragen uns, wie man den perfekten Unique Selling Point findet. Die Themen Wie entwirft man ein innovatives Game, dass verkaufbar ist? Große Teams, hohe Erwartungshaltungen Indie-Games: Mit Limitierung und Grenzen zum Erfolg. Wie findet man seinen Unique Selling Point? Die Go-to-Market Strategie. Mit verrückten Ideen zum Erfolg? Lähmt Risikominimierung kreatives Gameplay? Alle wollen immer dasselbe - nur eben anders. Wie die Community Spieldesign prägt. Die Psychologie des Kaufverhaltens Darüber diskutieren in dieser Folge: Myriel Balzer (Game & Narrative Design, Creative Direction) https://www.jackofalltrades.myrielbalzer.de/ Björn Pankratz (Pithead Studio) Jan Klose (Mitgründer von DECK13)   Bewerbt euch bei uns! Black Forest Games: https://black-forest-games.com/career/open-positions/ Keen Games: https://www.keengames.com/jobs King Art: https://king-art-gmbh.factorialhr.de/#jobs Owned by Gravity: https://www.ownedbygravity.com/jobs Folgt uns auf Facebook! https://www.facebook.com/DevPlayDE/ DevPlay auf Youtube: https://youtu.be/1XDzDa9LYkY Podcast: https://podcasters.spotify.com/pod/dashboard/episodes In Kooperation mit GameStar Plus! Diese Folge wurde am 26.09.2024 aufgezeichnet

Join host Ed Parcaut as he dives deep with marketing expert Daniel Den in this enlightening episode of the Inner Edison Podcast. Discover the secrets behind the billion-dollar success of P90X and its game-changing "muscle confusion" marketing strategy. Ed and Daniel share personal fitness experiences, including their trials with P90X and CrossFit, and discuss the evolving landscape of media consumption. Daniel reveals the "X factor effect" methodology, a critical tool for crafting unique, emotion-evoking marketing messages that resonate with your target audience. Learn the importance of understanding your perfect client and how a solid elevator pitch can capture attention and spark curiosity. The conversation explores effective story-driven marketing examples, strategic use of content to attract ideal customers, and the challenges of leveraging viral content. They also touch on the impact of external factors on business and the significance of staying consistent with core marketing principles despite changing platforms. Tune in for valuable insights on maintaining a healthy lifestyle, crafting successful marketing messages, and the journey of continuous improvement for business growth. Whether you're a business owner, marketer, or just curious about effective marketing strategies, this episode offers practical advice and engaging stories to help you succeed. For more resources and Daniel Den's book "Ideas That Influence," visit bigideasbox.com. Contact information will be included in the show notes for listeners seeking further details. Key Topics: P90X's "muscle confusion" marketing success Personal fitness and health routines Shifts in media consumption and advertising strategies Crafting effective marketing messages and elevator pitches Identifying and targeting your perfect client Importance of stories in marketing Challenges of intentional viral content Adapting core marketing principles to new platforms Don't miss this episode packed with actionable insights and inspirational stories to elevate your marketing game and personal growth. Subscribe now and leave a review!

Rohit Bhadange, co-founder and CEO of ZAMP, discusses the challenges of sales tax compliance for small and medium-sized businesses and shares what led him to enter the tax space. He highlights ZAMP's recent $10 million funding round and how their automated solution helps e-commerce and SaaS companies manage sales tax effortlessly. Rohit provides insights into growing a SaaS business, effective inbound marketing, and building customer trust in compliance solutions.Zamp website https://zamp.com/Zamp LinkedIn https://www.linkedin.com/company/zamptax/Show Notes:02:08 Journey into the Tax Space03:57 Challenges in Sales Tax Compliance10:35 Unique Selling Points of ZAMP17:00 Early Customer Acquisition19:06 Evolving Product and Customer Experience23:56 Growth and Go-to-Market Strategies24:52 Building Trust Through Partnerships30:52 Growth Channels for SaaS Businesses38:01 Customer Acquisition and RetentionThe Crest is a podcast that dives into the art and science of finding product market fit. Through in-depth conversations with founders, entrepreneurs and investors, we uncover actionable insights to help you go from 0 to 1.Subscribe to The Crest on Substack, YouTube, Spotify, and Apple Podcasts. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thecrestpodcast.substack.com

Let's talk about how to leave a legacy behind and use business strategies for raising money as a charity. Join us as we discuss various ideas and strategies with Gavin Fisher from Children's Respite Trust.  He shares about his journey to building the charity, trying to grow organically and stand out in a saturated market and their challenges with raising money for their next big venture. We also talk with Gavin about how he can be creative and use different business and investment strategies to overcome some of the challenges he faces in creating a sustainable structure for the charity - and leave a legacy behind. This episode is full of great ideas and tips that can be used to inspire your business and entrepreneurship journey. So, grab your headphones and get stuck in to get unstuck!  Find out more on their website. Looking for advice on a specific business topic, or want to join the conversation on all things entrepreneurship? Why not join us on the podcast? Visit our website or contact us at info@matthewcox.biz for more information. 

The focus on cleanliness of our surroundings was never more intense than during the years of facing a pandemic and is a blueprint for growth. We are now past most of the panic but there are companies that have been thriving consistently with comprehensive cleaning services. Shari Cedar is CEO and Co-Owner with her husband of one of those businesses, AK Building Services in Florida. She has a fascinating career journey, coming from the world of television production and broadcast journalism.  In this episode she shares her journey and the principles it takes to manage over 700 employees, also with setting their building industry business apart from the competition. You can find out more about Shari and AK Building Services on LinkedIn and other social media sites. Also at https://www.akbuildingservices.com Get all our articles & downloads here: https://goalsforyourlife.com/newsletter and see all our articles here: https://goalsforyourlife.com/blog CHAPTERS: 00:00 - Intro 01:30 - Shari Cedar, CEO of AK Building Services 05:17 - Transition from TV Production to Cleaning Industry 09:47 - Career Advice for Aspiring Cleaners 14:18 - Innovations in the Cleaning Industry 17:20 - Impact of Pandemic on Cleaning Services 22:54 - Importance of Proactive Management 23:13 - Keeping Your Team Connected 28:41 - Unique Selling Points of AK Building Services 34:41 - Future Outlook for Shari Cedar 38:15 - Contact Information for Shari Cedar 39:55 - Outro

Inside Look: Unique Church Conversion Project in Toronto Join Mark Savel and Joey Virgilio as they reveal details about their latest real estate project – a unique church conversion located at 1183 Dufferin Street in Toronto. They dive into the rich history of the property, the creative development process, and the various unit offerings up for sale. The hosts also discuss the local neighborhood, best spots for coffee and food, and the advantages of buying into this project. Perfect for first-time homebuyers or those looking for a property with character, this episode gives you a full tour of one of Toronto's most intriguing real estate opportunities. (00:00) Introduction and Setting the Scene (00:14) Revealing the Big Project (02:06) Exploring the Church Conversion (03:59) Unique Selling Points and Market Details (09:21) Neighborhood Highlights and Personal Favorites (17:17) The Origin of Caesar Salad (17:30) Exploring Local Eateries: Sugo and Sandwich (19:05) Hidden Gems: Paradise Theater and More (20:43) Community and Real Estate Insights (25:34) Target Market and Ideal Buyers (27:15) Maintenance Fees and Value Proposition (29:09) Soundproofing and Construction Quality (33:44) Final Thoughts and Open House Invitation Where You Can Find Us

Sweet Success: Building a Cookie Empire with Angie SnedikerIn this episode of Retail Retold, host Chris Ressa welcomes the founder and owner of Half Baked Cookies, Angie Snediker. Angie shares her journey from baking in her home kitchen to expanding her cookie business to three locations, including Lockport, Williamsville, and Buffalo. She discusses the challenges and triumphs of starting a business, the importance of providing freshly baked cookies for customers, and her unique flavors that set Half Baked Cookies apart from competitors. Angie also touches on her strategic approach to selecting store locations and her plans for future expansion.00:00 Introduction 00:19 Meet Angie Snediker: Founder of Half Baked Cookies00:47 The Journey from Kitchen to Storefront01:47 Expansion and Success in New Locations02:34 Unique Selling Points of Half Baked Cookies03:43 Business Challenges and Triumphs04:34 Choosing the Right Locations08:54 Williamsville Store: A Success Story14:49 Future Plans and Industry Insights18:58 Fun Questions with Angie20:59 Conclusion and Final Thoughts

In this episode of The Wealthy Consultant Podcast, host Mike Walker, is joined by Luke Gibbs, a partnerships expert at Circle, an online community platform. They discuss the importance of online communities in the business world, especially for client retention and creating exceptional customer experiences.Luke shares his journey at Circle, the company's progress, and the increasing interest from large companies in building closer customer relationships through communities. The discussion includes the future of online communities, the role of AI, and Circle's commitment to rapid development and customer satisfaction. The episode highlights Circle's ease of use, analytical capabilities, and the crucial role communities play in business models and customer engagement.Enjoy the episode and check the links below for more info & ResourcesGet an inside look at how to get involved with The Wealthy Consultanthttps://wealthyconsultant.com/Our Monthly Printed Memos - Free Trialhttps://consultingmemo.com/optin-568134011666363883437See our Portfolio of Brands https://welchequities.com/Buy "The Exceptional Experience: Building a Business Your Customers Will Love" by Michael Walker on Amazon: https://bit.ly/TheExceptionalExperienceBookGet a free 14-day free trial of Circle using our referral link: https://circle.so?lmref=jh-0UgOVERVIEW: (00:00) Introduction(00:26) Meet Luke Gibbs: Expert in Online Communities(00:48) The Importance of Online Communities(02:15) Circle: The Ultimate Community Platform(06:27) Analytics and Engagement in Online Communities(10:16) Circle's Unique Selling Points(14:24) Future of Online Communities and AI(19:15) Closing Thoughts and Final Remarks

Are you tired of clients questioning your prices and struggling to convince them of your value? Dive into our latest video, "5 Unique Selling Points to Justify Your Price Tag," and revolutionize your business by learning how to make your price irresistible and your brand unforgettable. Ty Turner of FlashFilm Academy is here to help you turn your passion into profit with these five powerful strategies: 1. **Specialize in a Niche**: Become the go-to expert in a specific industry to build trust and offer tailored solutions. 2. **Cinematic Storytelling with Emotional Impact**: Craft compelling narratives that resonate with audiences and inspire action. 3. **Cutting-Edge Technology and Innovation**: Utilize the latest tech to deliver high-quality, modern video content. 4. **Fast Turnaround and Reliable Delivery**: Meet tight deadlines with efficiency and become a dependable partner for your clients. 5. **Comprehensive End-to-End Solutions**: Offer a seamless experience from concept development to post-production, ensuring client satisfaction.

Aperol Spritz are LITERALLY pissing money up the wall. LOL. Which pillock put prosecco in the bevraaa-geenie? Yellow is the new Orange. There's a new sheriff in Spritz-town.Aperol: Bon voyage, ta ta, f*ck off Allora: take a pew, mate. Lunch break is an hour. Ma ma Miaaaa Tastebud teleportation to Halcyon hacienda. Delisimo, bro. Each sip is whip lashes of mellow-yellow, sun-snogged Italian Summers. Orange, Green and Blue Pastel-Palaver… warmth tickling the nape of your neck… food is just right. pace perfect slow. Dom's career is all sunshine

Get ahead of the competition with highlights from the GOAT of Distinctive USPs - John Berry. Hear John Berry live at PIMCON, the first-ever PIM Conference September 15 - 17 | The Phoenician | Scottsdale, AZ Website: Pimcon.org  Code for $200 off: PIMJOHN  Welcome to Gold Medal Moments on Personal Injury Mastermind. This is a special mini-series that highlights Chris' favorite lessons from former PIM guests.  Each of these trailblazers and thought leaders will speak live at the inaugural PIMCon, the inaugural Personal Injury Mastermind Conference.  Every law firm needs a unique selling position - or USP.  If words like ‘fights for the client' or ‘cares for the client' spring to mind - those are table stakes. Not USPs. Centering your practice on veterans by hiring former veterans and serving veterans - that is a Unique Selling Position.  Here's why: It's a niche focus that leverages veterans' unique expertise while building community and demonstrating shared values like service, duty, and loyalty. Get the tools you need to discover your own USP. Links Want to hear more from elite personal injury lawyers and industry-leading marketers? Follow us on social media for more. Rankings.io Instagram Chris Dreyer Instagram Rankings.io Twitter Rankings.io Website R. Brent Wisner LinkedIn Wisner Baum Website Wisner Baum Instagram Wisner Baum TikTok Past Guests Past guests on Personal Injury Mastermind: Brent Sibley, Sam Glover, Larry Nussbaum, Michael Mogill, Brian Chase, Jay Kelley, Alvaro Arauz, Eric Chaffin, Brian Panish, John Gomez, Sol Weiss, Matthew Dolman, Gabriel Levin, Seth Godin, David Craig, Pete Strom, John Ruhlin, Andrew Finkelstein, Harry Morton, Shay Rowbottom, Maria Monroy, Dave Thomas, Marc Anidjar, Bob Simon, Seth Price, John Gomez, Megan Hargroder, Brandon Yosha, Mike Mandell, Brett Sachs, Paul Faust, Jennifer Gore-Cuthbert Additional Episodes You Might Enjoy 80. Mike Papantonio, Levin, Papantonio, & Rafferty — Doing Well by Doing Good 84. Glen Lerner, Lerner and Rowe – A Steady Hand in a Shifting Industry 101. Pratik Shah, EsquireTek — Discovering the Power of Automation 134. Darryl Isaacs, Isaacs & Isaacs — The Hammer: Insights from a Marketing Legend 104. Taly Goody, Goody Law Group — Finding PI Clients on TikTok 63. Joe Fried, Fried Goldberg LLC — How To Become An Expert And Revolutionize Your PI Niche 96. Brian Dean, Backlinko — Becoming a Linkable Source 83. Seth Godin — Differentiation: How to Make Your Law Firm a Purple Cow 73. Neil Patel, Neil Patel — Digital A New Approach to Content and Emerging Marketing Channels

Hello, sunshines! In this episode, I am joined by Claire Hunt to discuss the importance of identifying and marketing your unique selling point as a photographer. We delve into how to identify what sets you apart, understand your why, and communicate this effectively to clients. Claire offers practical tips on leveraging reviews, seeking feedback from peers, and reflecting on personal experiences to uncover unique strengths. We also discuss how to incorporate your unique selling point into all aspects of your branding and marketing strategies. The conversation is geared towards helping photographers stand out in a crowded market by being authentically themselves.

Join us in this groundbreaking episode of "Facts Not Feelings" as Darin Yeomans and Justin Silver from Check My Driver illuminate how their pioneering solution is revolutionizing the auto industry's approach to insurance verification. Discover the transformative impact on car buying, servicing, and rentals, and learn how Check My Driver is setting new standards for efficiency, compliance, and customer satisfaction in the automotive world.In this episode, you'll explore:The critical challenges in current insurance verification processes and how Check My Driver addresses them.The seamless integration of Check My Driver's technology into dealership operations.How automated insurance verification can significantly enhance customer experience and trust.The role of Check My Driver in ensuring compliance, preventing fraud, and safeguarding against compliance risks.Stay informed about the latest trends and innovations reshaping the auto industry with "Facts Not Feelings."Subscribe to our channel for more insights and join the conversation in the comments below!Visit CheckMyDriver.ai to learn more about their revolutionary solution.Connect

(This is a clip from our List Buiilding for Fashion & Jewelry Designers class.) Why will people buy from you instead of somebody else?  It's important in your business to know what you're selling and to have words for it. If you know EXACTLY what you're selling, you can say it in every video, and in all of your copy and marketing messages.  Most of us worry that if we get narrow with our marketing message, we won't have a big enough audience to sell to. We tend to worry that a tight niche could be too narrow, but the opposite is true. Going narrow nelps your sales! And the thing is, it's hard. It's actually super hard to know what you're selling and be able to say it so people "get it" right away. The goal is to define a unique selling point (USP) for your products (or even start with just a category of your products) that people understand. This episode is a clip from a recent online class and my guest is jewelry designer, Magdalena, from MNOP Jewelry. To grab the full "List Building for Fashion & Jewelry Designers" online class, go to this link:  https://fashionbrainacademy.com/tester/       product category section of your business

Discover the secret sauce that makes your business irresistible by uncovering your USP - Unique Selling Point.Your USP is the special thing that sets you and your business apart from everyone else. In this episode, we are deep-diving how to craft your USP and then incorporate it into your brand and messaging.TRY FLODESKSave 50% OFF you first year when you sign up using this link ⬇️https://flodesk.com/c/5WCB4U_______________________________________Ask Me Anything: https://girlmeansbusiness.com/ask-me-anything_______________________________________Let's Work Together:The Focused Photographer Lab (marketing membership): www.girlmeansbusiness.com/lab1:1 Coaching Sessions: www.girlmeansbusiness.com/contact_______________________________________Free Resources:Email Marketing Starter Kit - www.girlmeansbusiness.com/emailkitKnow Your Niche Workbook- https://spring-feather-348.myflodesk.com/_______________________________________Let's Be Friends:Instagram: www.instagram.com/girlmeansbusinessFacebook: www.facebook.com/girlmeansbusiness

Dein ultimatives Alleinstellungsmerkmal? Dein eigenes Gesicht. Überrascht? Dein Gesicht ist das vielleicht stärkste Marketing Tool für dein Personal Branding. Lerne heute, warum das der Fall ist, was ein Alleinstellungsmerkmal ausmacht und wie du dein Gesicht auf Fotos optimal in Szene setzt, um dich von der Masse anzuheben.

"Duplication is the biggest key in any level of network marketing." -Julie Jess and Julie team up to explore the next phase of network marketing, combining their expertise to offer valuable insights. They emphasize the importance of achieving both financial success and personal freedom, highlighting strategies to balance work and family life effectively. Special guest Jess Seagren, an 11-year entrepreneur, also joins the conversation to discuss the transition from traditional network marketing to leveraging digital business opportunities. Learn about Julie's transition from traditional network marketing to a life of true freedom. Discover the challenges of low-ticket network marketing and the benefits of high-ticket opportunities, and explore how Enagic's business model supports earning monthly for life.

EXPERTENGESPRÄCH | Der Weg vom Start-Up zum Unicorn ist immer noch ein nebulöser. Doch mit ein paar Fragen, die sich jeder derartig ambitionierte Unternehmer stellen sollte, wird dieser Weg ein deutlich leichterer. Wie schaffe ich eine gute und bestenfalls einzigartige Value Proposition? Wer sind meine Ideal-Kunden? Was macht mein Produkt für Kunden attraktiv? In diesem Podcast klären Joel, Florian Heinemann und Martin Schilling, wie du diese und viele weitere Fragen am besten beantworten und deine Chancen zum nächsten Unicorn zu werden, verbessern kannst. Du erfährst... …was gute (und schlechte) Value Propositions ausmacht …ob man sich nach Modellen ausrichten sollte …wie man ein Idealkunden-Profil erstellt …wieviel Zeit man für sein Customer Profile einplanen sollte …weshalb es so wichtig ist, die Motivation von Kund:innen zu erforschen …was die Vor- und Nachteile von “Featuritis” sind …wie man sein eigenes Geheimrezept zur Wertschöpfung findet …warum ein “Unique Selling Point” den Unterschied macht Diese Episode dreht sich schwerpunktmäßig um Gründung: Du willst dein eigenes Unternehmen gründen, bist schon Gründer oder von Startups fasziniert? Mit dem Top-Experten Florian Heinemann sprechen wir regelmäßig über Tipps und Ratschläge zu Finanzierungsfragen, Strategien und operativer Umsetzung auf dem Weg zu deinem eigenen Business. __________________________ ||||| PERSONEN |||||

“It's not about what you're selling. It's about who you are and how you're getting there.” -Katie Stevens Are you ready to level up your business game? In this episode, I am joined by Katie Stevens, a successful entrepreneur who has built multiple businesses and a large female business networking group in Australia. Katie shares insights on branding, consistency, and community building in the world of personal branding. She emphasizes the importance of focusing on serving the community, creating engagement, and building a strong personal brand. Tune in to learn tips and tricks on how to create a successful personal brand and build a thriving community around it. Episode Highlights: 00:00 - Episode trailer 03:21 - Katie's Unique Selling Point and Branding Philosophy 06:00 - Overcoming Fear and Taking Action 07:54 - Learning from Failures and Pivotal Moments 10:57 - Katie's First Business Ventures 12:36 - Transitioning to a 24/7 Automated Spray Tanning Business 15:56 - What is more important when it comes to business branding or marketing 18:16 - Advice for Growing a Side Hustle 22:25 - Dealing with Setbacks and Challenges 26:40 - Managing Multiple Businesses 28:29 - Katie's Zero Employment History 33:09 - The Importance of Consistency in Branding 36:23 - Katie's Approach to Managing Multiple Businesses 43:12 - The Value of Consistency and Communication 53:20 - Business advice Want to manage your life the same way that helped me make $1 million by 28 and travel the world at the same time? Grab my FREE one-page Life By Design productivity planner below https://thedreamoutloudmethod.com/onepageplanner2024 About my guest: Katie Stevens is a woman on a mission. With five successful businesses, an ambassadorship for V8 Supercars Australia and a prominent involvement in WBFF (World, Beauty, Fitness & Fashion). Katie has hosted over 170 events including red carpet interviews, model search's and keynote speaking. Follow my guest on: Instagram: https://www.instagram.com/misskatiestevens/ Linktr.ee: https://linktr.ee/katie.stevens Check out Katie's Businesses: www.mindingherbusiness.com.au www.sprayd.com.au www.visualbeauty.com.au www.pureskinn.com.au www.katiestevens.com.au Join the Dream Out Loud Facebook Community https://bit.ly/2RSBKVF Follow me on Instagram here https://www.Instagram.com/morgantnelson Subscribe to my YouTube channel https://www.youtube.com/@morgantnelson

In this episode of Em's Gems, I am talking about how to own your unique selling point as a coach, including the intricacies of building a solid financial model, why the foundation for your 3, 6, or 12 month package needs to be well thought out, how to help your clients think long term, and why you need to unpack the real reasons behind why you're setting up your offers the way you are, plus so much more! Join Em's next livestream every Friday in her free Facebook group. You can ask her questions LIVE! https://www.facebook.com/groups/380383430629510 DM ME ON INSTAGRAM: https://www.instagram.com/emmhaas/

Ever wondered how some podcasts captivate and grow their audience effortlessly? Every wondered why some shows seemingly take off whilst other struggle to gain traction ?This episode reveals the secrets behind successful podcasts' Unique Selling Points (USPs)!If you're a coach, expert, business owner, or an independent podcaster, understanding and developing your podcast's USP is critical. With a capital C.With increasing competition, it's not just about content but how you uniquely present it to stand out.In this episode you will discover:Real-Life USP Examples: Gain insights from three distinct podcasts that have effectively used their USPs to capture and maintain a loyal audience.Content Delivery Innovation: Learn how these podcasts have creatively repackaged common topics to offer a fresh and engaging listener experience.Strategic Audience Growth: Discover strategies that can help you not just grow but also retain your audience by providing memorable and unique content.As we approach 2024, it's time to rethink how you deliver your podcast content. How you stand out.How you grow.And how you take your show to the next level for the new year!And if you're ready to get a head start...scroll up and click play!

Reflectors have a unique role here. They're the community makers and wisdom givers. When they create a community around their values and sharing the change they see is possible, they ultimately create the spaces we all need. In this episode, we get into how Reflectors can approach their messaging Unique Selling Point. The most important things to keep in mind. Curious about The Club? Magnetic Messaging Club is the space to learn the art of messaging using your Human Design. From understanding what your unique selling point and voice is to translating it to a consistent message on your sales pages, website and content, The Club has your back. Want a consistent, totally YOU message that attracts ideal clients? rachaelweaver.kartra.com/page/theclub Want me to write your sales page or emails for you using your Human Design? Schedule a call to discuss your project.  Rachaelweaver.com/contact Listen to the podcast on iTunes https://podcasts.apple.com/us/podcast/be-you-babe/id1601853339 Let's be friends! Join the FREE Facebook group to access more free trainings facebook.com/groups/alignedcopyposse Come play on Instagram instagram.com/iamrachaelweaver Check out my website rachaelweaver.com  Who am I? I'm Rachael Weaver and I blend Human Design and conversion copywriting to help spiritual entrepreneurs create a cohesive, wildly irresistible, and deeply aligned brand voice so that they speak their truth unapologetically.  I've helped women sell out programs on the first round, sell high ticket 1:1 with ease and create a massive impact with a simple message.   My clients create their next-level brand voice as they step further into their alignment and clearly speak their soul's message with confidence.   Simply put, I'm your soul-aligned messaging coach. I offer DIY digital products, masterclasses and courses as well as Done-for-you copywriting services.  Get in Touch: Want to chat? I'd love to hear from you. Instagram DM at @iamrachaelweaver directly will be the quickest way to get a response, but if you question is very long, feel free to email me at info@cloudnine-marketing.com. I try my best to reply to things, but unfortunately there aren't enough hours in a day to respond to everyone. Sorry!

Caroline Cotto is the Co-Founder & Chief Operating Officer of Renewal Mill, a venture-backed startup creating a new circular economy of food by upcycling the byproducts of food manufacturing into ingredients. A food marketing and nutrition specialist, Caroline has experience at the UN World Food Programme in Cambodia, the White House (for Michelle Obama's Let's Move! initiative), Techstars Farm to Fork Accelerator, and HubSpot, where she ran the women's diversity program globally. Caroline grew up in food, working for her family's ice cream business in the town of Sandwich, MA. Caroline serves as the Board President of the Upcycled Food Association, and formerly served as a Fulbright Fellow in Taiwan.In This Conversation We Discuss: (50 Characters)[00:00] Intro[01:00] What is Renewal Mill?[01:41] Validating the idea for Renewal Mill[03:06] Renewal Mill's first product[04:32] Workarounds of introducing a new product[05:04] Renewal Mill's ideation process and timeline [05:43] How Renewal Mill entered the Ecommerce space[06:15] Driving awareness for upcycled food[06:58] Renewal Mill's B2B go-to market strategy[07:50] Considering B2C to generate short-term revenue[12:59] Challenges of being a new B2C business[13:40] Two ways Renewal Mill overcame the challenges[14:17] Driving traffic to their website through partnerships[14:59] Partnerships are both a win and a challenge[15:38] Finding ways to stand out from other brands[16:00] Brand advocacies vs what consumers actually care about[16:28] Tailor brand messages to appeal to customers[16:57] Leveraging upcycling as their Unique Selling Point[17:31] The power of interviewing your customers[18:12] Know where customers live online and offline[18:45] Staying in traditional retail for impulse buyers[19:21] Limited offers to reel in loyal customers[20:00] Where to support Renewal MillResources:Subscribe to Honest Ecommerce on YoutubeUpcycled, crave-worthy, & climate-friendly food renewalmill.comFollow Caroline linkedin.com/in/carolinecotto/Schedule an intro call with one of our experts electriceye.io/connectTake your retail business to the next level today shopify.com/honestSign up for a one-dollar-per-month trial periodSchedule your free consultation with a Sendlane expert sendlane.com/honestIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

My guest today is Caitlin Spears and she's a certified health and nutrition coach, fitness coach, and founder of Complete by Caitlin. At 18 she experienced a rejection from the show ‘America's Next Top Model,' which affected her relationship with her body and food.    Caitlin went on to build a successful modeling career and became a certified health and nutrition coach. Caitlin's mission is to empower individuals to feel healthy and confident, focusing on physical well-being and self-realization. She holds certifications from the IIN Institute of Integrative Nutrition, Precision Nutrition, and ACE Fitness.   It was great to speak with a newer entrepreneur about her journey in starting her business. Caitlin and I dish on:  - The obstacles in building a business in a crowded niche industry  - The value of knowing your Unique Selling Point  - Marketing tools to promote your (unique) business   - And we jumped into some health stuff to talk about meal prep and keeping your body healthy so you can do your work Purchase your copy of Love Based Feminine Marketing: The Art of Growing a 6-Figure Business Without Hustle, Grind, or Force, (https://tinyurl.com/ydmzb6qz) TODAY!!!   Subscribe now so you'll never miss an episode and leave us a review. It really helps us know which content is most important to you.   Join our Feminine Business Magic Facebook Group (https://tinyurl.com/ygdkw7ce)  with your host, Julie Foucht. This is a community of women dedicated to connecting, supporting, and celebrating each other in growing businesses that honor their Divine Feminine while filling their bank accounts abundantly.   Resources mentioned:   Purchase Love-Based Feminine Marketing (https://tinyurl.com/ydmzb6qz)    Caitlin Spears's Free Gift:  Download your FREE food & fitness tracker here: https://view.flodesk.com/pages/64dfc9fbc35bea8b6cf59057  **Contact Caitlin Spears via Facebook or www.thecbcmethod.com**   **Connect with Julie Foucht via Facebook (https://tinyurl.com/yeb82uuj) or email at https://juliefoucht.com/**

The need to think beyond traditional advertising strategies. Uncover the power of PR, news, and storytelling in gaining visibility and leveraging others' influence. Learn how to harness creativity and unique selling points to capture the attention and loyalty of your target customers.In this episode, Jordan West and Phil Masiello, founder of CrunchGrowth share insights on leveraging PR, the importance of telling the truth, and the creative strategies to target customers. Get ready for an engaging conversation packed with actionable tips and behind-the-scenes stories. Additionally, they discuss the power of advertising platforms like Google ads and Amazon ads, the role of AI in generating content and ideas, and the future challenges of shipping costs. Listen and learn in this episode!Key takeaways from this episode:Creativity as a key driver for brand successThe importance of understanding the brand and its target audienceThe role of social media in promoting the brand and attracting customersAcknowledgment that social media may not lead to immediate sales but can influence decision-makingImportance of thinking beyond advertising to scale a businessStarting locally and using someone else's influence to expandImportance of using various advertising platforms like Google ads, Google shopping ads, and Amazon ads to establish a strong foundation for a product company.E-commerce is growing at an accelerated pace, but a potential problem in the future is rising shipping costs.Raising prices is not a viable solution to address the problem.Utilizing PR and leveraging others' influence to expand reach and gain attention.Focusing on unique selling points, always telling the truth, and creatively targeting customers.Recommended App/Tool:Jasper AI: https://www.jasper.ai/Recommended Podcast/Audiobook:Sally Hogshead: https://www.amazon.com/Fascinate-Revised-Updated-Impossible-Resist/dp/0062206486Today's Guest:Phil Masiello, the founder and CEO of Crunchgrowth Revenue Acceleration Agency, has a long history of success in the business world. With experience in E-commerce, mobile application marketing, Amazon Seller marketing and more, Mr. Masiello has been a leader in disruptive business models since his first startup at the age of 25. Connect and learn more about Phil and CrunchGrowth: Website: https://www.crunchgrowth.com/ https://philmasiello.com/LinkedIn: https://www.linkedin.com/in/phil-masiello/X: https://twitter.com/CrunchGrowthGet 5 Offers for 2 Products (10 in total) along with 10 highly engaging tried and true creatives, 30 captivating headlines, descriptions, and ad texts sent to you for only $99. Go to https://www.upgrowthcommerce.com/offer and order now - this offer is only available for a limited time.We love our podcast community and listeners so much that we have decided to offer a free eCommerce Growth Plan for your brand! To learn more and how we can help, click here: upgrowthcommerce.com/grow Join our community and connect with other eCommerce brand owners and marketers! https://www.facebook.com/groups/secretstoscalingpodcast

EP 1870 (WE 181) Book Review Unique Selling Point ตอนที่ 2 มาต่อเป็นตอนที่ 2 กับการรีิวิวหนังสือ Unique Selling Point ลูกค้าจำได้ ซื้อซ้ำ แค่ย้ำจุดขายเดียว ซึ่งให้ความรู้ในการสร้างจุดเด่นให้กับธุรกิจเรา ลองฟังกันเผื่อเอาไปใช้กับการเป็นผู้ประกอบการวันหยุดของเราได้นะครับ

EP 1863 (WE 180) Book Review Unique Selling Point ตอนที่ 1 เป็นหนังสือที่เขียนเกี่ยวกับการสร้างจุดขายที่มีความโดดเด่นแตกต่างจากคู่แข่ง น่าจะเป็นประโยชน์สำหรับผู้ประกอบการวันหยุด ผมนำมารีวิวไว้เป็นตอนแรกนะครับ

Do you have a scattergun approach to attracting clients, continually attempting to appeal to EVERYBODY? In this episode, Helen explains why having a Unique Selling Point will bring much more success to your business journey.  She also helps to identify your USP. __________ Take the free business support quiz today: https://www.lovemondaysclub.co.uk/quiz Book your FREE discovery with Helen here: https://www.lovemondaysclub.co.uk/contact ____________ Meet Helen: My goals in life were very simple: I wanted a house, a dog and the freedom to make my own decisions. The corporate world was not for me. Endless meetings, relying on other people to approve my progress, and sitting in commuter traffic left me feeling uninspired. By my early 20's I had achieved my goals, and had done it all on my own. Starting my own businesses led to more freedom and happiness than I could have ever imagined. Now, after years of learning and discovering the route to an easy life, it's time for me to help you achieve your goals. Whether you are new to business or looking to find more freedom and success in your current role, my Mastermind courses are where you will find all of the support, accountability and proven business techniques you need to flourish. Find out more and sign up at : https://www.lovemondaysclub.co.uk/

From Toothbrushes to Renovations today I am joined by Melanie Gardener and we are navigating the unique challenges of Service-Based Businesses.Maybe you've received some marketing advice that would be ideal if you were selling a toothbrush... but not all marketing should be done equally, and many marketers who've only worked in product or B2C industries simply miss the unique requirements of service-based or B2B marketing.The pain of ineffective marketing strategies will leave you longing for increased customer engagement and stronger connections with your target audience.Today Melanie and I chat through:The essential marketing strategies for success in propelling service-based enterprises forwardThe role of compelling storytelling and personal branding in the landscape of service-based marketingHow to foster trust and create personal connections in the realm of service-based businessesThe art of managing customer expectations in a service-centric marketing environmentUnpack ways to differentiate your service-based businesses through your distinctive offeringMelanie Gardener is one half of the marketing powerhouse that is House of Social. Known in the office as “the one with the words” she brings her love of language and communications to craft marketing solutions for small businesses, with a focus on the service industry. Mel is passionate about finding ways to create connections between businesses and consumers that foster long-term relationships and referral business.houseofsocial.com.auLinkedInDOWNLOAD MY CONTENT PLANNER - https://becchappell.com.au/content-planner/Instagram @bec_chappellLinkedIn – Bec Chappell If you're ready to work together, I'm ready to work with you and your team.How to work with me:1. Marketing foundations and strategy consultation 2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders3. Book me as a speaker or advisor for your organisation4. Get me on your podcastThis podcast has been produced and edited by Snappystreet Creative

Meet Georgia, the inspiring entrepreneur who revolutionised the oral care industry with her innovative approach to toothpaste. As the Founder of Gem, she saw a gap in the market for natural and effective toothpaste that looked good too. Despite facing challenges, Georgia's strategic thinking and determination made her business thrive. She's a true inspiration to those who want to achieve success in their own ventures. Watch her story now and get inspired to pursue your entrepreneurial dreams! Listen To The Full Episode Here: https://open.spotify.com/episode/5r0tSUV7Yx9BldPl0ujqlk?si=Ag4EqObfS2qX1aN4vgBPjA Watch On The Full Episode On YouTube: https://youtu.be/8igqz5mn0Zs Georgia's Instagram: https://www.instagram.com/georgia.danos/ Learn more about your ad choices. Visit megaphone.fm/adchoices

ทุกคนเคยเป็นแบบนี้ไหม? เมื่ออยากดื่มน้ำอัดลม ก็นึกถึงอยู่ยี่ห้อเดียว หรือเมื่ออยากนั่งร้านกาแฟนานๆ ก็นึกถึงอยู่ร้านเดียว . เพราะอะไรถึงเป็นแบบนั้น? ก็อาจเป็นไปได้ว่า แบรนด์เหล่านี้มี “Unique Selling Point” หรือจุดขายเฉพาะตัว ที่แตกต่างจากแบรนด์อื่นๆ จนทำให้คนจดจำได้  . มาเรียนรู้และทำความเข้าใจว่า Unique Selling Point คืออะไรกันแน่ และเราควรสร้างจุดขายเฉพาะตัวอย่างไร เพื่อให้คนอื่นจดจำแบรนด์ของเราได้ จนอยากซื้อซ้ำและบอกต่อเรื่อยๆ ผ่านหนังสือ "Unique Selling Point ลูกค้าจำได้ ซื้อซ้ำ แค่ย้ำจุดขายเดียว" . . เชิญรับฟังพร้อมๆ กันได้ใน MM Podcast EP.1862 │ สร้างจุดขายให้คนอื่นจดจำ กับหนังสือ Unique Selling Point . #missiontothemoon #missiontothemoonpodcast #business

In this episode of Perpetual Traffic, Ralph and Kasim cover various aspects of online marketing. They discuss challenges in running A/B/O campaigns on Facebook, the benefits of campaign budget optimization for e-commerce brands, and the calculation of customer acquisition cost. They also explore the advantages of starting with Google Ads, understanding the competitive landscape, and how small businesses can succeed by niching down. Ralph and Kasim emphasize the importance of integrating different marketing channels and creating compelling content. They provide insights on finding the best feature and avatar through a shotgun approach and using paid traffic to amplify successful posts.In This Episode, You'll Learn:00:00:00 Perpetual Traffic Podcast: Tackling Current Problems in Marketing00:02:54 Media Buyer's Strategy for Running Multiple A/B/O Campaigns on Facebook00:05:30 Leveraging Campaign Budget Optimization for E-commerce Brands00:07:47 Exploring Media Buying and Common Challenges in Online Marketing00:11:15 Unlocking the Value of Customer Lifetime Worth in Acquisition Costs00:15:49 Calculating Customer Acquisition Costs through Online Traffic00:18:16 Analyzing Inefficiencies in Your Business Model for Growth00:21:38 Understanding the Competitive Landscape for Business Success00:25:11 Niche Down: Thriving as a Small Business in a Hypercompetitive Market00:28:04 Mastering High-Intent Keywords for Effective Marketing00:33:13 Crafting a Unique Selling Point in a Competitive MarketTool Mentioned:PT Episode 4835 STEPS to determine what your customer should costProfit Margin Math: A Visual ExplanationHow to Increase Your CAC & Make MORE MoneyTargeting Avatars in Your Digital MarketingLINKS AND RESOURCES:Perpetual Traffic on YouTubeTiereleven.comSolutions 8 Perpetual Traffic SurveyPerpetual Traffic WebsiteFollow Perpetual Traffic on TwitterConnect with Kasim on Twitter and Connect with Ralph on LinkedInThanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:CSO Link

What does starting over feel like? Rudy has been there before, knowing when to pivot and move on when the universe provides you with a ‘kick out the front door scenario'. These pivotal sliding door moments can alter your life trajectory in a big way, and in this philosophical episode of Living The Red Life, Rudy is contemplating what he would do differently if he had to start over again. From paying attention to online trends and knowing how to test your next big idea, to telling your story in a positive way, Rudy's red-hot business acumen shines through with pragmatic steps and tools that we can all apply to our lives and our businesses as we grow and shine in Wonderland. Whether it's embracing AI or having an ice bath, the future is here and Rudy's wisely telling us how to pay attention to what it's bringing. The Red Life has never felt more inviting.“The beauty of life is you can define your story.” ~ Rudy Mawer The first 1000 to click here and send the promo code from the podcast can claim one of my courses for FREE! - https://m.me/rudymawerlife In This Episode:How to push through negative moments to tell your story in a positive wayWhat is hot right now, and what are you passionate about? What can you sell, what are you good at, and what is scalable?What current trends are you seeing online and on social media?What is your Unique Selling Point so that you stand out with your new idea? How do you test your idea? Failing fastKnowing when to pivot and when to stackConnect with Rudy Mawer:LinkedIn - www.linkedin.com/in/rudymawer/Instagram - www.instagram.com/rudymawerlifeFacebook - www.facebook.com/rudymawerlifeTwitter - www.twitter.com/rudymawer

A unique selling point or unique selling proposition (USP) tells your prospective clients why they should hire you versus any other copywriter. What do you have that no other copywriter brings to the table? If you're instinct is to say, “Nothing! There's nothing unique about me!”, then you'll want to listen in.  Whether you're just starting out or you've been copywriting for awhile, it's time to either write or revisit your USP. Nicki and Kate are breaking down how to write a compelling USP that will make it crystal clear to your prospective clients why you're the best copywriter for the job. ---------------- Mentioned in this Episode 4 Steps to Write a Wildly Effective About Us Page Related Links Your Unique Selling Point: Set Yourself Apart from the Competition --------------- Get Free Copywriting Training here

Podcast host Dolores Semeraro explores 3 additional areas across the more commonly known '4 travel decision phases', which are having an incredible impact on the outcome of that travel decision. The SEARCH PhaseThe ASSURANCE PhaseThe VALIDATION PhaseSeason 3 Episode 59SUBSCRIBE TO THE SHOWRate and Review Truth Behind Travel Podcast on Apple PodcastAbout Dolores SemeraroDolores Semeraro is a Tourism & Hospitality Marketing Specialist and International Tourism Keynote Speaker focusing on Tourism Innovation, Recovery Strategies and Travel Resilience with 20 years of experience in hospitality, marketing, and communication. During her career, Dolores has worked in Europe, China, The Maldives, and The Republic of Mauritius for some of the most established hotel companies across Asia and the Indian Ocean. Tourism Marketing and Digital Communication are Dolores' key areas of expertise, she pioneered the use of social media for hospitality and tourism in the Maldives since the very early days of the use of social networks. Most recently, as the pandemic brought the global outlook of the tourism industry to a halt, Dolores launched the world's first travel recovery podcast called ‘Truth Behind Travel' where she interviews tourism industry leaders and travel experts on the core topic of Travel Recovery. Within months from its launch, the podcast ranked #1 in travel and places on Apple Podcast across the Indian Ocean region.As the hospitality and tourism industry embarks on a journey towards travel recovery, Dolores has brought her hospitality keynotes to a global virtual stage having been invited to speak at international tourism summits as a Hospitality Expert on Travel Recovery. She has also been the host of travel and hospitality virtual events moderating panels with the likes of Ministers of Tourism and Diplomats as well as senior industry leaders both in the hospitality and aviation industry.If you enjoyed today's episode, please leave me a review on Apple podcast –or connect with me on Instagram or Facebook, and let me know what your thoughts are. BOOK YOU FREE ASSESSMENT! Did you listen to this episode? If you did and you are looking for the link, here you are.CLICK HERE to book your free marketing strategy assessment with Dolores Semeraro.You are not sure where to pick up? Do you have a marketing strategy that used to work before but is not giving you the results you hoped for?- Get Clarity on What's Missing- Receive a full Assessment on your Unique Selling Point - are you really nailing them?- Understand who your true customer is today

Melissa Robbins from thelotco has over 25 years of experience as a retailer, brand owner and mentor in all areas of the industry. As one of my previous clients, I knew Melissa's wealth of knowledge, expertise and story would be invaluable to the listeners of Sacred Work - and I was right.   Working as a business coach with retailers, wholesalers, fashion labels and brands in the creative industry, Melissa focuses on strategies to help brands increase their sales, market their business, and build a strong foundation - and she's sharing all her tips and tricks for starting and scaling a product based business in this episode.   In this episode:   + Transitioning from “9 to 5” to being a business owner + Important things to consider when starting a product business + Defining your Unique Selling Point and getting your pricing right + Importance of developing the message and story behind your brand + The role of social media in terms of connecting with your customers   Grab my FREE Funnel Blueprint: https://sacredwork.link/blueprint    10 Secrets to Reaching $10k Months [FREE DOWNLOAD]: https://rebrand.ly/10-secrets-for-10k-months ***   Book a 30-min Free Strategy Session with Tay: https://form.typeform.com/to/TDrWQOut Find out more about Sacred Funnel Society: https://taylorrae.mykajabi.com/sfs    Connect with Melissa: Instagram: https://www.instagram.com/thelotco/ Facebook: https://www.facebook.com/thelotco/  Website: https://www.thelotco.com.au/    Let's connect: Instagram: https://www.instagram.com/thisistayrae/  TikTok: https://www.youtube.com/taylorrae Website: https://www.taylorrae.com.au/   Got a question you want answered on the pod? DM @thisistayrae or send it through to hello@taylorrae.com.au Music Credit: NEW MOVES by All Good Folks https://uppbeat.io/t/all-good-folks/new-moves License code: MGUEOSCPC0PC9F5C GOOD TIMES by SENSHO https://uppbeat.io/t/sensho/good-times License code: ZPDHIQGFD0MR36B0

Ask any gym owner what they'd want for their gym right now…. a vast majority of them would say more clients.But at the same time, one of the hardest things most owners have a hard time conceptualizing is how to make their gyms different from all others in the marketplace.This is important because, in the eyes of the consumer, if all gyms look the same and seem to offer the same service, they'll go for the cheapest. It then becomes a race to the bottom, which is something we all don't want.Your task, therefore, is to create something unique, then market it to consumers as the reason they'll get results compared to the competition.Tune in to this episode to get tips on differentiating yourself to get more clients!Key Takeaways- Rethink everything (02:08)- The perceived value of quality (06:27)- What's your proprietary formula (10:09)- Higher price equals value (13:49)- How the marketplace responds to something unique (16:04)- Give the consumer something different (19:09)Additional Resources - Grab your tickets for 2023 FitPro Growth Summit- Learn more about our Business Accelerator Coaching Program for Gym Owners  - Business Talk with Fitness Professionals Facebook group - Learn more about The Iron Circle 

Today's episode is one that I've been looking forward to for a long time, featuring Miss Audrey Brynn (@AudreyBrynn1), a professional domanitrix from London, whose perspective on men, sex, incels, desire, and this podcast is worth its metaphorical weight in gold! She even has a background in criminology, which I didn't know until we spoke… She reached out a few months ago, after having listened to a bunch of episodes, and said she loved the show, and had some clients that were probably incels. She didn't offer to come on as a guest, I asked her — something just told me she'd be amazing… she said she'd think about it. We talked again, a couple weeks later, she agreed, and we set a date!_________________________________________ "This Year's Girl" by Elvis Costello. 1978. Courtesy of Universal Music Group.——————————————————————Check out Miss Audrey's blog on her website at: www.missaudreybrynn.com ____________________________________________________Today's episode is sponsored by Magic Mind Elixir! Hack your brain by heading over to magicmind.co/incel and using promo code INCEL for a 40% discount on your first subscription to Magic Mind, or 20% off your one-time purchase. —————————————————————— Please check out my all new Patreon for ad-free, uncensored episodes and weekly blogs! https://www.patreon.com/NaamaKates ——————————————————————— INCEL is created and produced by Naama Kates for Crawlspace Media. Music by Cyrus Melchor. —————————————————————— If you or someone you know is struggling emotionally, or having a hard time, please call someone, or contact one of the excellent resources provided below. —————————————————————— Suicide Prevention Lifeline w: https://suicidepreventionlifeline.org/ t: 1.800.273.8255 —————————————————————— Samaritans Website: https://www.samaritans.org and telephone (UK): 116.123 —————————————————————— Please contact Naama at INCEL with any comments, inquiries, or just random thoughts: e: theincelproject@gmail.com