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In this powerhouse panel hosted by Faith Crosgrove and Alex Chrisman, real estate leaders Katie O'Keefe and Carlos Pichardo reveal the secrets behind building a thriving referral-based real estate business. From the value of community involvement to the role of CRMs, events, and digital tools, this episode is packed with actionable advice for agents at every stage. Whether you're new to the industry or ready to scale your brokerage, you'll learn exactly how to deepen relationships and keep referrals flowing. What you'll learn from this episode Strategies to build trust through consistent client engagement and value-driven follow-up Why community involvement and charity events generate long-term referrals The art of asking for business without sounding salesy Tech tools, CRMs, and AI platforms that keep you top of mind How to future-proof your business in a rapidly changing real estate landscape Resources mentioned in this episode Business Network International ChatGPT Homebot myhomeIQ Raving Fans by Ken Blanchard and Sheldon Bowles | Paperback and Hardcover The Millionaire Real Estate Agent by Gary Keller | Paperback and Kindle About Katie O'KeefeKatie O'Keefe, owner and broker of Dream Realty, has been helping buyers and sellers achieve their real estate goals for over 20 years. With a passion for people and a deep understanding of the market, Katie specializes in making the buying or selling process enjoyable, empowering, and far less overwhelming. Her boutique approach allows for exceptional service and competitive commission rates, all while turning clients into lifelong friends. About Carlos PichardoCarlos Pichardo is the broker-owner of CAP Real Estate in the DMV area, DC, Maryland, Virginia, and an expert in referral growth, client education, and first-time homebuyer programs. With a background in telecom and a strong reputation for service, Carlos has become the go-to agent for multigenerational families. Connect with Katie Website: Dream Realty LinkedIn: Katie O Keefe Connect with Carlos Website: CAP Real Estate, LLC LinkedIn: Carlos Pichardo Connect With UsLove what you're hearing? Don't miss an episode! Follow us on our social media channels and stay connected. Explore more on our website: www.alltechnational.com/podcast Stay updated with our newsletter: www.mochoumil.com Follow Mo on LinkedIn: Mo Choumil Stop waiting on underwriter emails or callbacks—TitleGPT.ai gives you instant, reliable answers to your title questions. Whether it's underwriting, compliance, or tricky closings, the information you need is just a click away. No more delays—work smarter, close faster. Try it now at www.TitleGPT.ai. Closing more deals starts with more appointments. At Alltech National Title, our inside sales team works behind the scenes to fill your pipeline, so you can focus on building relationships and closing business. No more cold calling—just real opportunities. Get started at AlltechNationalTitle.com. Extra hands without extra overhead—that's Safi Virtual. Our trained virtual assistants specialize in the title industry, handling admin work, client communication, and data entry so you can stay focused on closing deals. Scale smarter and work faster at SafiVirtual.com.
Unlock the secrets to building a thriving law practice through the power of relationships, with expert insights from guest Barb Betts. In this episode of Great Practice, Great Life, Steve and Barb Betts dive into the essentials of referral marketing for attorneys. They explain how building strong, intentional relationships can transform your client acquisition process into a reliable growth engine. Barb introduces her BUILD methodology, which helps attorneys move beyond casual word-of-mouth marketing. She explains how to create a consistent, repeatable system that strengthens relationships and attracts high-quality clients. This strategy applies not just to your professional network but also to volunteer work and community involvement. Barb and Steve highlight how small, thoughtful actions—like handwritten notes—can deepen trust and loyalty. Even dedicating just one hour each week to nurturing relationships can make a huge impact on your firm's growth. They also explore why referral marketing for attorneys works best when built on authenticity. Many lawyers try to impress with polished presentations and expertise alone. Barb emphasizes that true success comes from showing up as your genuine self and standing confidently in your role as the expert your clients need. This episode proves that a structured strategy for referral marketing for attorneys can dramatically improve both your client base and your bottom line. By implementing Barb's insights, you'll create a thriving practice supported by meaningful, lasting connections. In this episode, you will hear: Building a thriving law practice through authentic relationship building and the BUILD framework Transforming word-of-mouth referrals into a systematic referral engine Strategies for immediate implementation to enhance client engagement Importance of prioritizing customer service and leveraging team members for relationship-building Utilizing personalized gestures like handwritten notes to foster trust and rapport Implementing a five-star system to rank and nurture high-value relationships Focusing on authenticity and intentionality in professional and personal interactions Catch Barb Betts live at this year's Summit! We are thrilled to announce that Barb will take the Summit stage as a keynote speaker with How to Become Unforgettable: Build Relationships, Gain Referrals, and Unlock Reliable Revenue. In her high-energy talk, Barb will unpack her proven BUILD Framework—a system designed to help attorneys deepen trust, invest intentionally in their network, and create a client experience that drives repeat business and referrals. Don't miss the chance to learn from Barb in person and transform your approach to relationship-based marketing. Follow and Review: We'd love for you to follow us if you haven't yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We'd love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. If there's a topic you would like us to cover on an upcoming episode, please email us at steve.riley@atticusadvantage.com. Supporting Resources: Barb Betts: www.barbbetts.com Barb's Podcast Relationships Are Your Superpower: www.barbbetts.com/relationshipsareyoursuperpowerpodcast Barb Betts LinkedIn: www.linkedin.com/in/barbbetts The Summit: atticussummit.com Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.
On Day 19 of our 5-week systemization journey, Dr. Killeen dives into the art of referral marketing — whether you're growing a general practice or focusing on specialty procedures. From simple ways to encourage patient referrals to creative partnerships with local businesses and doctors, today's episode is packed with practical ideas. Plus, hear a real-world example of how one smart relationship turned into a win-win for both sides. Tune in and get ready to strengthen your referral network!
Topics Discussed:1:00 – Market Shifts & the Need for FundamentalsDiscussion on how recent market conditions differ from historical norms and why agents need to return to basics.3:00 – Coaching Principles & Business StagesDavid introduces the Buffini coaching philosophy and the importance of identifying where agents are in their business lifecycle (startup, growth, scale).6:00 – Balancing Tech with Relationship BuildingHow to integrate new tools like AI and social media while staying grounded in proven relationship-driven tactics.10:00 – Social Media Strategy That WorksBest platforms for agent visibility, how to use social media to maintain relationships, and what actually drives engagement.14:00 – Referral Strategy & the Power of One DegreeHow to maximize business through referrals by leveraging your sphere and identifying A+ clients.17:00 – To Team or Not to Team?The pros and pitfalls of building a real estate team, when to scale, and why many agents do it out of sequence.20:00 – Defining Success in Real EstateWhy success looks different for every agent and how to align your business with personal lifestyle goals.24:00 – Old-School Tactics Making a ComebackBroker's opens, face-to-face networking, and other relational strategies that are once again proving effective.28:00 – Raising Professionalism Through Agent CollaborationHow building relationships with fellow agents can lead to smoother transactions and better outcomes.31:00 – Adapting to Economic Change with PurposeStaying focused through market shifts, defining your mission, and turning economic uncertainty into opportunity.35:00 – Final Thoughts & Actionable AdviceEncouragement for agents to reconnect and actionable tips to stay visible and valuable.
There are many reasons why your referral marketing program could be failing and today, with the help of Roger P. Levin, DDS – an internationally recognized writer, advisor, management consultant, dental business visionary, and Founder and CEO of Levin Group, Inc. – we continue our conversation highlighting the pitfalls to avoid in referral marketing for an OMS practice. After reminding us of the importance of referrals for dental surgeons, Dr. Levin picks up the conversation with how building relationships with referring doctors helps to improve your overall patient experience. Then, we learn how to offer total support to referring doctors, how to keep building your referral pool, the consequences of parting ways with a top referring doctor, and why it's essential not to resent any referring doctors. We also explore the dos and don'ts of social media, The 60-30-10 Model, quality versus quantity, and why you always need to follow up with “D” doctors. To end, Dr. Levin explains why it's important to consult the referring GP when problems arise, how to keep GP staff happy and on your side, how to eliminate rudeness from your speech, and why inconsistency is the number one reason referral marketing programs fail. Key Points From This Episode:Dr. Roger Levin reminds us why referrals are the lifeblood of an OMS practice. Why it's vital to build relationships with referring doctors to improve the patient experience. The importance of offering total support to your referring dentists. How to keep building your referral base, and how quality begets quantity. Losing a top A: the consequences of parting ways with a top referring doctor. How bailing out general dentists will strengthen relationships and generate more referrals. The dangers of resenting referring doctors. Unpacking social media and how it can affect your referral marketing. The 60-30-10 Model. More on quality versus quantity, establishing a quality referral pool, and how to keep it simple. Why it's a huge mistake to not follow up with “D” doctors, and how to throw out a wider net. Understanding why study clubs are not the be-all and end-all. Why you should always consult the referring doctor for hidden problems and complications. How to keep GP staff happy, why this matters, and how endorsing GPs boosts referrals. Inconsistency: the number one reason referral marketing programs fail. The way rudeness contributes to diminishing referrals. How avoiding the mistakes we've mentioned can lead to exponential financial growth.The best practices for dealing with dental support organizations regarding referrals. Links Mentioned in Today's Episode:Dr. Roger Levin on LinkedIn — https://www.linkedin.com/in/roger-levin-69ab744/ Levin Group, Inc. — https://levingroup.com/ Levin Group, Inc. on YouTube — https://www.youtube.com/@LevinGroupInc American Association of Orthodontists — https://education.aaoinfo.org/ ‘Part 1: Things That Can Cause Your Referral Marketing Program to Fail (with Dr. Roger Levin)' — https://podcasts.apple.com/us/podcast/part-1-things-that-can-cause-your-referral-marketing/id1535284898?i=1000690776176 National Journal — https://www.nationaljournal.com/ The 5 Types of Wealth —
Referral-based marketing for law firms is the key to long-term growth, client trust, and sustainable success In this episode of Great Practice, Great Life, Steve Riley is joined by Craig Goldenfarb, CEO and founder of GOLDLAW, a South Florida-based personal injury law firm, to break down the proven strategies behind referral-based marketing for law firms. With a team of 85 employees, including 12 attorneys, Craig shares how nearly a quarter of his cases still come from intentional, relationship-driven referrals—even after scaling his firm and investing in broad advertising. Craig walks us through how he built a consistent, replicable referral system rooted in personal connection, structure, and strategic generosity. He reveals how he books four relationship-building lunches each week, how he uses personalized gifts to stay top-of-mind, and how keeping detailed notes in his case management system supports long-term connection and trust. From leveraging attorney networks and professional alliances to incorporating creative content and physical gifts into his outreach, Craig gives actionable advice any lawyer can implement—no matter the size of their firm. He also discusses how the “Give-Give-Get” mindset fosters authentic relationships that fuel both personal satisfaction and business growth. This episode is a masterclass in building a successful law firm without relying solely on paid ads. If you're ready to grow your practice through human connection and smart systems, Craig's insights will show you how to make referral-based marketing a cornerstone of your law firm's growth. In this episode, you will hear: Craig Goldenfarb's journey from a small practice to leading a firm of 85 people, including 12 lawyers The significance of referral-based marketing in law practices and the concept of a “net referral score” Strategies for building genuine connections, including the “Give-Give-Get” approach The importance of intentional networking and maintaining professional relationships Utilizing unique gifting strategies and reciprocity to enhance client and colleague relationships Leveraging personal anecdotes and experiences to illustrate effective marketing tactics Emotional intelligence and humility for continuous personal and professional growth Follow and Review: We'd love for you to follow us if you haven't yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We'd love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. If there's a topic you would like us to cover on an upcoming episode, please email us at steve.riley@atticusadvantage.com. Supporting Resources: GOLDLAW: goldlaw.com/ Craig M. Goldenfarb, Esq.: goldlaw.com/our-team/craig-m-goldenfarb Choose the 2s: (561) 222-2222 GOLDLAW Newsletters: goldlaw.com/newsletters Episode 061: The Secrets to Becoming an 8-Figure Attorney with Craig Goldenfarb: atticusadvantage.com/podcast/the-secrets-to-becoming-an-8-figure-attorney-with-craig-goldenfarb Episode 112: The Best of Great Practice. Great Life.: Top Moments of 2024: atticusadvantage.com/podcast/the-best-of-great-practice-great-life-top-moments-of-2024 Episode 115: The Cost of Work Addiction and How to Reconnect at Home with Colleen Goldenfarb: atticusadvantage.com/podcast/the-cost-of-work-addiction-and-how-to-reconnect-at-home Episode 122: The Money-Making Power of Personal Relationships with Colleen Goldenfarb: atticusadvantage.com/podcast/money-making-personal-relationships Contact us to learn more about the Trial Lawyer's Great Practice, Great Life Program: atticusadvantage.com/contact-us Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.
In this episode, Devin returns to discuss the value and strategies of podcast advertising for Managed Service Providers (MSPs). The conversation explores how podcast advertising draws parallels with traditional radio advertising and how it serves as a viable brand awareness tool amid the challenges of digital advertising attribution. Devin highlights the importance of niche targeting and the evolution of buying ad slots in podcasts. The discussion also covers how MSPs can utilise shorter video content, the role of LinkedIn for B2B marketing, and the significance of leveraging word-of-mouth referrals and loyalty marketing. Additionally, insights are shared on the effective use of various marketing tools and strategies to build credibility and enhance referral marketing for MSPs. 00:00 Welcome Back, Devin! 00:49 The Rise of Podcast Advertising 04:17 Choosing the Right Podcasts for MSPs 11:37 Maximizing Podcast Content 13:37 The Power of Short-Form Video 18:35 Leveraging LinkedIn for MSP Marketing 21:41 The Importance of Referral Marketing 28:41 Concluding Thoughts and Shameless Plugs Connect with Devin Rose on LinkedIn by clicking here –https://www.linkedin.com/in/mrdevinrose Connect with Daniel Welling on LinkedIn by clicking here – https://www.linkedin.com/in/daniel-welling-54659715/ Connect with Adam Morris on LinkedIn by clicking here – linkedin.com/in/adamcmorris Visit The MSP Finance Team website, simply click here – https://www.mspfinanceteam.com/ We look forward to catching up with you on the next one. Stay tuned!
We'd love to hear from you. What are your thoughts and questions?In this episode of Streams to Impact, Dr. Allen Lomax interviews Kris Reid, an international real estate consultant and founder of a leading real estate podcast network. Kris shares his journey from being a software engineer to becoming an SEO expert, and eventually transitioning into real estate and podcasting. He discusses the unique advantages of podcasting for building referral networks in real estate, the importance of niche content, and how podcasting can benefit passive investors. Kris also reflects on his experiences living in different countries and the freedom that comes with running an online business. He concludes with advice for aspiring podcasters, emphasizing the need for consistency and passion in their endeavors.Main Points: Kris transitioned from software engineering to SEO and then to real estate.Podcasting has become a powerful tool for building relationships in real estate.87% of real estate transactions come from referrals, highlighting the importance of networking.Creating niche-specific content can attract the right audience.Podcasting can help passive investors connect with opportunities.Living abroad has provided Kris with a unique perspective on business and lifestyle.Online businesses offer more flexibility and lower startup costs compared to traditional businesses.Most podcasts fail within the first few episodes due to lack of monetization.Consistency is key in building a successful podcast or business.Finding and following your passion is essential for long-term success.Connect with Kris Reid:https://linkedin.com/in/krisreidre/https://www.facebook.com/IconsOfRealEstatehttps://www.instagram.com/iconsofrealestatehttps://www.youtube.com/@iconsofrealestatehttps://www.tiktok.com/@iconsofrealestatehttps://iconsofrealestate.com/framework
In this episode, we sit down with Khalid El Khatib, the Chief Marketing Officer of Consumer Reports, one of America's most trusted and oldest consumer advocacy organizations. Khalid unpacks how he's transitioning Conaumer Reports from a “publisher” mindset to a platform strategy that emphasizes product-led growth, user-centric advocacy, and yes, the iconic lab testing (including a cat-hair-laden robotic vacuum test).One of the key takeaways here is how community can be a company's competitive moat, and how bringing in fresh digital tactics doesn't have to mean losing an 88-year legacy of credibility. Another recurring theme is the intergenerational aspect of CR's brand story - how do you engage a loyal but aging membership and a new crop of digitally native consumers at the same time? If you've ever wondered how to future-proof an institution while staying true to its roots, then this conversation is for you!Watch the video version of this podcast on Youtube ▶️: https://youtu.be/K-OrSj6ioiA
What if you could 10X your income in just 18 months—without spending a fortune on ads? On this episode of The CJ Moneyway Show, we sit down with Brandon Barnum, CEO of HOA.com and the man known as the ‘King of Referrals'. With over $500 million in referral transactions under his belt, Brandon has cracked the code on leveraging relationships, building powerful networks, and creating scalable referral marketing systems. #PodcastCommunity #ReferralMarketing #BusinessSuccess #NetworkingTips #EntrepreneurJourney #BusinessGrowthStrategies #TheMoneywayPartnership #StrategicBrandElevation #TheInfluenceNetwork #MonetizeAndMobilize #PowerSponsorshipSeries #BrandPartnerships #HighImpactSponsorship #InvestInLegacy #PremiumSponsorship #EliteNetworkOpportunities #TheMoneywayPartnership #StrategicBrandElevation #TheInfluenceNetwork #MonetizeAndMobilize #PowerSponsorshipSeries #BrandPartnerships #HighImpactSponsorship #InvestInLegacy #PremiumSponsorship ##EliteNetworkOpportunities #bleav #podmatch Use code CJ at Mandopodcast.com/CJ https://www.opus.pro/?via=2a5581 The C.J Moneyway Show - Bleav https://pod.link/1707761906 https://podmatch.com/hostdetailpreview/1711098680446915345315030
In this episode of Grow a Small Business, host Troy Trewin interviews Ian Myers, founder of Oceans, shares his journey of scaling from 2 to 50+ team members in just three years. By leveraging Sri Lanka-based operational outsourcing and referral marketing, Ian achieved remarkable global growth. He reveals how Oceans thrived with minimal marketing spend of less than $100k. Ian also discusses overcoming challenges, maintaining team culture, and his unique approach to recruitment. Discover actionable insights on scaling effectively and sustainably. Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let's get into it by clicking here. Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice. And a snapshot of the final five Grow A Small Business Questions: What do you think is the hardest thing in growing a small business? Ian Myers believes the hardest thing in growing a small business is acquiring customers. He highlights the challenges of standing out in a crowded market, dealing with fragmented attention, and the rising costs of customer acquisition, such as skyrocketing ad expenses on platforms like Facebook. What's your favourite business book that has helped you the most? Ian Myers does not read business books. As a literature major, he prefers reading fiction and historical biographies. However, he emphasizes learning from advisors, team members, and personal experiences rather than relying on traditional business literature. Are there any great podcasts or online learning resources you'd recommend to help grow a small business? Ian Myers recommends Morning Brew podcasts and newsletters as excellent resources for business insights and updates. He also mentioned Troy Trewin's podcast, Grow Small Business, as a valuable source for learning about business growth and overcoming challenges. Additionally, Ian values real-world experiences, networking, and seeking guidance from advisors and peers for tailored learning and support. What tool or resource would you recommend to grow a small business? Ian Myers recommends using Google Workspace (G Suite) as a powerful and versatile tool for growing a small business. He highlights its simplicity and effectiveness, particularly Google Sheets, which he believes can handle most business needs during the early stages. He advises avoiding overly complex tools and focusing on practical, user-friendly solutions. What advice would you give yourself on day one of starting out in business? Ian Myers advises himself to avoid being too hard on himself or his team. He emphasizes the importance of not overthinking small mistakes, recognizing that they often don't matter in the long run. Ian highlights the value of patience, self-compassion, and focusing on building a resilient mindset for long-term success. Book a 20-minute Growth Chat with Troy Trewin to see if you qualify for our upcoming course. Don't miss out on this opportunity to take your small business to new heights! Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey. Quotable quotes from our special Grow A Small Business podcast guest: Real businesses should be able to grow on the strength of referrals alone – Ian Myers Recruitment is where everything begins; it's the foundation of success – Ian Myers Growing quickly is as challenging as not growing at all—it comes with its own set of pains – Ian Myers
Looking for expert support in your podcasting journey? Rise25 specializes in comprehensive podcast management and podcast launch support, ensuring you can focus solely on conducting great interviews. With effective time management systems in place, their team handles all the post-interview work to keep your show running smoothly. Their proven methods help podcasters maintain consistent quality content creation.Dr. Jeremy Weisz has founded multiple businesses, ranging from a health supplement business to a chiropractic and massage business, and is now running a successful digital agency that helps companies build life-changing relationships. Since 2008, Jeremy has been featuring top entrepreneurs through video interviews. These include founders and CEOs from companies such as Pixar, P90X, Atari, Einstein Bagels, Mattel, Kettle Chips, RX Bars, Big League Chew, the Orlando Magic, and many more on InspiredInsider.com.Jeremy currently runs Rise25, where they help B2B businesses connect with their ‘Dream 200' clients, referral partners, and achieve ROI through podcasts. Rise25 eliminates 99% of the work and acts as an easy button for companies to launch and manage their podcasts. Jeremy has conducted webinars for organizations like Tony Robbins Business Groups, Salesforce, Adskills, and many others. Jeremy has spoken on topics such as: Non-stalking/stalking methods for reaching virtually any partner or VIP How to reach your Dream 200 & create a referral and client pipeline for any business Top productivity tools and software for maximizing efficiency How to maximize LinkedIn for forming real relationships and networking and moreLearn more at: www.Rise25.com/about/LinkedIn: https://www.linkedin.com/in/drweisz/Remember to SUBSCRIBE so you don't miss "Information That You Can Use." Share Just Minding My Business with your family, friends, and colleagues. Engage with us by leaving a review or comment. https://g.page/r/CVKSq-IsFaY9EBM/review Your support keeps this podcast going and growing.Visit Just Minding My Business Media™ LLC at https://jmmbmediallc.com/ to learn how we can help you get more visibility on your products and services.
Struggling to grow your business through referrals?Wondering how to position yourself as the go-to expert in your industry? In this episode of The Unified Brand Podcast, we sit down with Scott Grates, co-founder and head coach of Insurance Agency Optimization.Scott shares his journey of personal and business growth, revealing how he transitioned from representing big brands to building his own powerful personal brand.We dive into:✅ The importance of personal branding and how it intersects with corporate branding✅ How to create an effective referral marketing strategy without feeling salesy✅ Why relationships are the key to long-term business success✅ The biggest mistakes business owners make when trying to generate referrals✅ Actionable tips to get more word-of-mouth business through authentic networkingIf you want to establish a brand that attracts clients effortlessly, this is a must-listen episode!
Can you run a thriving real estate business and have a life? Rachel Adams Lee thinks so, but it took a pumpkin patch intervention from her husband to get there. She opens up about the challenges of setting social media boundaries, staying present with her family, and making business decisions as a team. If you're feeling stretched thin between work and life, you'll want to hear this episode! Key takeaways to listen for The common social media mistake REALTORS® make and how to avoid it Why posting about more than real estate helps your business A simple trick to boost engagement before you even hit "post" How to create content people actually connect with Ways to balance work, family, and showing up online Resources mentioned in this episode 50 Pieces Of Content Created For You Weekly Reels Rachel's Coaching Crew Google Keep - Notes and Lists - Apps on Google Play About Rachel Adams Lee Rachel is the founder of The Rachel Adams Lee Group at Keller Williams Realty. She is currently ranked in the top 1% of all REALTORS® in Placer and Sacramento counties. Since 2015, she has been named “Wall Street Journal's Top 1000 Agents” in the United States. Her team is anticipated to close $70 million in sales for the year 2024. Rachel is a 3rd generation REALTOR® and loves what she does. She is passionate about helping people achieve their real estate goals. Whether you are looking to sell and net top dollar for your home, buy your dream home, or build your investment portfolio - Rachel is the one to make it happen. Connect with Rachel Website: www.RachelAdamsLeeGroup.com | www.LevelUpCoachingco.com Instagram: @racheladamslee Facebook: Rachel Adams Lee Connect with Leigh Please subscribe to this podcast on your favorite podcast app at https://pod.link/1153262163, and never miss a beat from Leigh by visiting https://leighbrown.com. DM Leigh Brown on Instagram @ LeighThomasBrown. Sponsors "You Ask. Leigh Answers." Your Affordable Coaching Program Hey there, real estate pros! Are you ready for some more Leigh Brown wisdom in your life? Then don't miss out on my brand-new program, "You Ask. Leigh Answers." It's your exclusive gateway to the insights and advice you need to supercharge your real estate business. With "You Ask. Leigh Answers." you get Direct Access to Leigh Brown, directly! Expert Coaching, Community Connection, and Extensive Resources. Whether listening to this on the go or watching at home, sign up today at Answers.RealEstate and take your business to the next level. Trust me, you'll be glad you did!
Referrals are the most important factor that influences the success of an oral surgeon's practice. In today's conversation, Dr. Roger Levin of the Levin Group comes back to discuss things that can cause your referral marketing program to fail, how to avoid those things, and what you can learn from them. Listening in, you'll hear why every surgeon should work towards being the dominant surgeon in their area, the importance of depending on your fellow doctors, why you need to have at least 15 strategies in your referral marketing program, the danger of poor-quality strategies, why you need a professional relations coordinator, and so much more! We delve into how to stay motivated in your referral marketing program before discussing the power of delegation and sticking to what you do best. We even discuss the levels of referrals and why you cannot ignore your ‘Cs and Ds', the importance of being likable as a surgeon, why your staff needs to be trained in customer service, and why a well-trained professional relations coordinator is imperative. To hear all this and more, be sure to tune in now and keep your eyes peeled for part two of this discussion! Key Points From This Episode:Welcoming Dr. Roger Levin back to the show. Why every surgeon should try to become the dominant surgeon in their area. Recognizing your dependence on other doctors.How not having enough strategies can cause your referral marketing program to fail. The detrimental nature of poor-quality strategies. The importance of having a professional relations coordinator. How your marketing spend can be indicative of your success.Roger shares some tips to keep doctors motivated in their marketing program. The power of delegation and only doing what you do best.How ignoring your ‘Cs and Ds' can cause referral marketing failure. Why you have to be likable and what that looks like. Having great front-desk dental staff that's trained in customer service.What may happen to the practice without a well-trained professional relations coordinator. Links Mentioned in Today's Episode:Dr. Roger Levin on LinkedIn — https://www.linkedin.com/in/roger-levin-69ab744/ Levin Group — https://levingroup.com/ Everyday Oral Surgery Website — https://www.everydayoralsurgery.com/ Everyday Oral Surgery on Instagram — https://www.instagram.com/everydayoralsurgery/ Everyday Oral Surgery on Facebook — https://www.facebook.com/EverydayOralSurgery/Dr. Grant Stucki Email — grantstucki@gmail.comDr. Grant Stucki Phone — 720-441-6059
El procés d'aconseguir que una família s'incorpori a l'escola és ple de petits detalls de tota mena. Però hi ha un pas imprescindible, una conversa sense la qual, la familia no acabarà venint a l'escola. Es tracta de la recomanació per part d'una amistat.Com a mínim un 80% de families noves en una escola venen gràcies a aquesta conversa de recomanació. Per això podem dir amb convicció que el màrqueting educatiu són els pares.Com a escola, tenim la capacitat de fer-nos presents en aquesta conversa? No. No tenim cap control directe sobre quan i com es produirà. Però lògicament sí que podem influir-hi. Parlem-ne a partir d'un exemple real.
El proceso de conseguir que una familia se incorpore a la escuela está lleno de pequeños detalles de todo tipo. Pero hay un paso imprescindible, una conversación sin la cual la familia no acabará viniendo a la escuela.Al menos un 80% de las familias nuevas en una escuela llegan gracias a esta conversación de recomendación. Por eso podemos decir con convicción que el marketing educativo son los padres. Como escuela, ¿tenemos la capacidad de hacernos presentes en esta conversación? No. No tenemos ningún control directo sobre cuándo y cómo se producirá. Pero, lógicamente, sí podemos influir en ella. Hablemos de ello a partir de un ejemplo real.
Apply now for a chance to win not just a free ticket to GYM BUSINESS MANIA, but also free airfare, hotel, meals, and 90 days of done-for-you Facebook & Instagram ads—with ad spend covered! Don't miss this game-changing opportunity! In this episode Vince reveals how one unconventional sweepstakes marketing event took a gym from 162 to 304 clients in just 24 months. Vince breaks down the exact strategy—from crafting a high-value giveaway to generating massive community buzz—and how this simple yet powerful play can transform your business. Don't miss this game-changing marketing lesson! Key Notes:The Problem: Success led to complacency, retention dropped, and cash flow suffered.The Solution: A high-value giveaway (6-week premium membership) that generated 400+ applications.The Process:Long-form application to filter serious candidates.Finalist interviews to ensure commitment.Real-time content marketing boosted engagement.The Game Changer: Kathy, a sweepstakes winner, lost 80 lbs, went viral, and attracted massive attention—driving gym growth.The Lesson: A well-executed sweepstakes can be a marketing goldmine for gym owners. If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!
What We Cover In This Episode: The key benefits of keeping your referral marketing simple and easy to understand [3:31] Options you have as incentives to offer those who are bringing you business through referrals [5:07] How you can leveraging the community around you to generate more referrals [8:02] What to consider when designing and promoting a clear referral program [12:05] Tips for implementing referral tracking software and the ways that fitDEGREE can help you manage referral rewards easily [14:10] How showcasing success stories can lead to even more referrals for your studio and what you can do to incentivize social sharing by others [15:14] Strategies you can use to recognize and celebrate those who are referring new members [16:38] Quotes: “Remember that if your customers are not talking about your business to their friends, then your brand isn't that strong.” [Nick, 1:41] “Make your referral program easy to understand and participate in. You don't want your people thinking about what the referral program is and not getting it right away, and then also trying to explain it to a friend and them not getting it right away.” [Nick, 3:53] “Remember, the studio is always going to be better for everybody if they are bringing in like-minded individuals.” [Nick, 8:14] “Even if [a referral payment] does cost you a few bucks, this is your effort to grow, as you're rewarding the people that are bringing you new business.” [Nick 20:34] LINKS: Visit the fitDEGREE Knowledge Base Send Megan Your Playlist or Discuss the Podcast Here! fitDEGREE's Business Portal https://calendly.com/fitdegree-support support@fitDEGREE.com https://www.instagram.com/fitdegree/ https://www.instagram.com/fitspot_guru/ https://www.fitdegree.com/blog https://www.youtube.com/channel/UChJ5rK6zWPXjbxtUQx3ys9Q https://www.tiktok.com/@megan_fitdegree
Let's talk about that rollercoaster of emotions when you're relying on referrals...One minute you're on top of the world because your amazing clients are sending new business your way, and the next you're wondering where your next client is coming from. Sound familiar?In this honest conversation, I'm sharing my thoughts on why so many talented business owners get stuck in this cycle - and more importantly, how to break free from it in a way that feels natural and aligned.⚡️ We're diving into:➡️ Why being amazing at what you do isn't enough anymore➡️ A fresh approach to attracting clients that doesn't feel icky➡️ The simple shifts that can transform your marketing from overwhelming to easeful➡️ Plus: My personal take on what's actually working in 2025Because here's what I know for sure: You can create consistent client flow without burning out or feeling like you need to be everywhere at once.
Are you ready to take your law firm to unprecedented heights? In this high-energy episode of the My Legal Academy podcast, Sam Mollaei teams up with Charley Mann, founder of Law Firm Alchemy, to unveil the marketing and mindset shifts that can revolutionize your practice. From mastering the art of referral marketing and crafting irresistible social media ads to steering clear of common SEO pitfalls and adopting a CEO mindset, this episode is bursting with strategies you can put into action immediately.This isn't just inspiration—it's your roadmap to growing a firm that thrives on trust, innovation, and unparalleled client service. What if you could take full control of your future, communicate your value effortlessly, and position your firm as the ultimate choice in your market? Charley Mann's no-nonsense insights and Sam Mollaei's practical expertise will show you exactly how to do it.Your next level is waiting. Tune in, take notes, and get ready to lead your law firm to success. Let's dive in!Key Takeaways from Sam and Charley:1. Referral Marketing as a Cornerstone for Law FirmsReferral marketing remains the most reliable strategy for law firms, especially in consumer-focused areas.It requires consistent relationship-building through personalized outreach, making a well-maintained contact list indispensable.2. Effectiveness of Social Media AdsSocial media ads on platforms like Meta, TikTok, and YouTube yield high ROI with precise targeting and clear messaging.Rigorous testing of lead forms and ad copy ensures better lead quality and optimized results.3. Pitfalls in SEO and Digital MarketingSEO often provides poor ROI compared to strategies like increasing client reviews or running ads.Law firms must own their digital assets, such as Google Analytics and websites, to retain control and ensure transparency.4. Consistency and Specialization in MarketingFocused efforts, like weekly emails and newsletters, build trust and keep firms top of mind.Mastering one platform or strategy before expanding helps maximize results and prevents inefficiency.5. Mindset for Success in Law Firm GrowthAn entrepreneurial mindset built on openness and adaptability is key to growth.By embracing challenges and staying consistent, successful law firm owners unlock both traditional and innovative opportunities. "When you go through the motion and start sharing [your ideas and knowledge] with the world, you enjoy it. You enjoy the process. Also, you level up when it comes to those fields, and it acts as a daily affirmation [and keeps you top of mind for your audience]." — Sam Mollaei"There is no actual gatekeeper. It is entirely incumbent on you to say, 'I'm allowed to control my future...to communicate with people...to market myself...to provide a level of quality in my services [that seems of an absurd degree of value].' You get to make all those choices." — Charley MannGet in touch with Charley Mann:Website: https://www.lawfirmalchemy.com/LinkedIn: https://www.linkedin.com/in/charleymann/
Diversifying your income and creating passive income is something we hear a lot about in the creative world. The best place to start is by creating alternative streams of income for your business and personal life. In today's episode, Lissa Chandler joins us to share how she is balancing service-based work with product sales, tackling SEO, and dealing with the impacts on her business post-pandemic. The conversation covers the realities behind passive income and the importance of aligning business efforts with different seasons of life.Today's episode is brought to you by DIY Template Shop! Grab the exact email, form, and workflow templates that I include inside the CRM Blueprint Course. Steal my templates and customize them to match your brand and process. Use the code PODCAST for 10% off.Find it Quickly:(0:24) Meet Lisa Chandler(1:21) Lisa's Journey into Photography(3:07) The Birth of Opal in June(5:10) Expanding the Business: Dress Rentals and More(8:00) Balancing Services and Products(12:04) Navigating Business Challenges(13:56) Exploring New Ventures(15:54) Selling on Etsy(19:20) Marketing Strategies for Photography Business(20:28) Referral Marketing and Its Alternatives(24:06) Challenges in the Evolving Photography Industry(25:19) The Reality of Passive Income(28:43) Balancing Business and Personal Life(31:36) Starting a PodcastMentioned in this EpisodeCreating Offers that Generate Consistent Revenue (Beyond Services: Expanding Your Offer Suite) with Brittany McBeanConnect with LissaWebsite: lissachandler.comPodcast: yourphotographermom.comMerch Shop: etsy.com/shop/OpalandJuneShopDress Rentals: opalandjuneshop.com
Can you transform your legal practice into a thriving success story while staying true to your values? On this episode of Great Practice, Great Life, join us as we uncover the secrets of effective marketing with Steve's partners, Mark Powers and Shawn McNalis. We navigate the intricate marketing landscape for small and solo law firms, emphasizing the crucial blend of traditional and digital strategies. With our “pyramid of marketing effectiveness,” discover how to harness the power of personal interactions to build trust and complement them with digital tools to amplify your reach. We offer a blueprint for attorneys eager to balance professional success with personal fulfillment by aligning their marketing efforts with their core values. Referral marketing holds a timeless charm, yet many professionals shy away from it. We explore why face-to-face interactions can be more lucrative than relying solely on digital strategies and why combining both is key to cultivating lasting client relationships. Learn to step into marketing comfortably, choosing familiar settings and crafting scripts that ease you into these essential conversations. We share practical tips to overcome the fear of self-promotion, turning networking into an enjoyable and rewarding experience. Build confidence and make impactful connections, focusing on integrating old-school techniques with modern approaches. We dissect the evolution from static brochures to dynamic lead-generation platforms and the influence of online reviews on a firm's reputation. As we delve into making effective referral requests, our conversation highlights how even a simple request can dramatically boost your business. By fostering a culture of genuine interaction and understanding your target audience, you can move from being a good attorney to a great rainmaker. This episode is a comprehensive guide, bridging traditional wisdom with modern tactics to empower ethical lawyers to safeguard clients and thrive in their practices. In this episode, you will hear: Integration of traditional and digital marketing strategies for law firms Emphasis on the importance and effectiveness of referral-based marketing Exploration of creating comfortable and strategic environments for marketing Guidance on utilizing online marketing tools and platforms effectively Discussion on the significance of online reviews and managing client feedback Insights into crafting effective referral requests in a professional setting Advice on establishing marketing habits to enhance business growth Follow and Review: We'd love for you to follow us if you haven't yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We'd love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. If there's a topic you would like us to cover on an upcoming episode, please email us at steve.riley@atticusadvantage.com. Supporting Resources: How Good Attorneys Become Great Rainmakers: A Breakthrough Referral Marketing Process by Mark Powers and Shawn McNalis: atticusadvantage.com/books Episode 095: Building a Dream: A Trial Lawyer's Success with Social Media and Referral Marketing with Eric Rosen: atticusadvantage.com/episode095 DISC Assessment: atticusadvantage.com/disc-assessment Groundhog Day – Ned Ryerson Scene: www.youtube.com/watch?v=XqSYC_vwhDg The Path to a Great Practice & Great Life: atticusadvantage.mykajabi.com/the-path-to-a-great-practice-and-great-life-workshop-landing Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.
The Recipe You Need for No Broke Months Sales Coach Dan Rochon from No Broke Months for Salespeople reveals the ultimate recipe for consistent success. Dan shares personal insights and lessons learned from two decades of winning in the sales industry. In the latest episode of No Broke Months for Salespeople, craft a sustainable strategy that keeps your pipeline full and your commissions rolling in. --To find out more about Dan Rochon and the CPI Community, you can check this link:www.NoBrokeMonths.com --Do you want to win a FREE 45-minute complimentary coaching session with Dan Rochon and a FREE copy of the book "Real Estate Evolution," a comprehensive 10-step guide to achieving Consistent and Predictable Income?❗❗JOIN THE NO BROKE MONTHS FOR REAL ESTATE AGENTS MONTHLY RAFFLE HERE ❗❗--Stop
In this episode of Zero to CEO, entrepreneur and growth marketing expert Ross McDaniel unveils his secret formula for attracting and converting high-quality customers. Listeners will learn strategies for generating a steady stream of valuable leads, accumulating five-star reviews, and turning satisfied customers into vocal advocates. Ross dives into the importance of online reviews, how to create a referral system that drives word-of-mouth growth, and the nuanced decision of when to invest in paid advertising. This episode is packed with actionable insights, making it a must-listen for anyone looking to build a robust customer base and achieve measurable revenue growth.
I've been thinking about a common mistake I see in referral marketing, and I'm sure you'll relate.Most people focus all their energy on impressing the doctor—offering gifts, pitching their services, and waiting for the referrals to pour in. But here's the thing: if you're not engaging the whole team, you're missing out.In my latest episode of 5 Minute Friday, I explain why marketing to doctors requires more than just focusing on the doctor. You need to include the team, from the receptionist to the assistants. These team members are key to referrals, and without them, your marketing efforts can fall flat.But that's not even the biggest mistake you might be making. Listen to the full episode now to learn how to improve your referral marketing strategy and start seeing real results.Key TakeawaysIntroduction (00:00)Marketing mistakes in orthodontic referrals (00:33)Effective referral drop strategies (01:01)Building a long-term referral network (03:20)The importance of continuous engagement (04:13) Additional Resources- Register for the OrthoPreneurs Summit 2025: http://opsummit2025.com/- For more information, visit: https://orthopreneurs.com/- Join our FREE Facebook group here: https://www.facebook.com/groups/OrthoPreneurs
In this week's episode of The Social Media Takeaway, I'm delighted to have an old friend on the show, Gill Russel, a business growth strategist. Gill shares her expertise on referral marketing and networking, including how to build effective referral strategies and why networking is a crucial part of growing a business. We also discuss practical tips for creating meaningful connections that drive real results. If you're looking for actionable advice on how to improve your networking and referral marketing efforts in 2025, you don't want to miss this episode.Get your FREE GIFT from Gill here!More about Gill:WebsiteLinkedinGill's BookIf you enjoyed this episode, be sure to subscribe to my podcast because more like this is on the way!If you'd like to book a call to see how I can support you head over to my website here. www.sellonsocialmedia.academy/helloAnd please connect on social media and let me know what you thought of this episode!LinkedInInstagramFacebookFacebook GroupCheck out my 2024 Social Media Content Planner & Guide on Amazon (Amazon UK) (Amazon USA)
Stop Talking, Take Action, Get Results. Business and Personal Growth with Jen Du Plessis
In this engaging episode of Mortgage Lending Mastery, Jen Du Plessis sits down with Michael Cuevas, founder of Referral Suite, to discuss strategies for generating referrals, marketing your database, and building strong client relationships. ______________________ Connect with Lady Jen Connect and Schedule a Strategy call at https://supportfromjen.com/ YouTube: https://www.youtube.com/@LadyJenDuPlessis Free Gifts: https://jenduplessis.com/gifts/ _______________________ Get to know Mike Cuevas Hey there! My name is Mike Cuevas, founder of Referral Sweet and host of The Real Estate Marketing Dude podcast. We help referral based businesses become more referable through content creation, customer experience, and relationship nurturing. This helps you build a strong personal brand people know, like, trust, but more importantly refer. Our software gives our users the tools to manage their relationships and remain on top of mind, but our coaching allows them to become impactful. My only goal is to create a personal brand that keeps your business top of mind as well as more personable. Referral Marketing works in every business, not just real estate. The problem everyone has though is, how do you stay in touch with hundreds of relationships without boring them with work related messaging all the time? You create nurturing content. People are going to hire someone they know, like, and trust, but they have to remember them first. That's why content creation is so important. Referral Sweet helps you “farm” your relationships with content through multiple channels so people STOP forgetting what you do and START sending you clients you love working with. After being tested for over 10 years in practice, Referral Sweet is the first referral marketing system that focused on top of mind brand awareness and personal branding. In other words, we take the guess work out of marketing your sphere if influence so your rolodex of relationship STOP forgetting what you do and start referring their friends and family. I couldn't stand cold calling, door knocking, or any of the old school prospecting techniques the gurus were shoving down my throat when I started real estate in 2002. However that didn't mean I couldn't survive in real estate, I just needed to find another way. In 2004 my best friend “cheated on me” with another real estate agent and I vowed to NEVER let that happen again. It was that day where I realized if my best friend forgot I was in real estate who else was also forgetting? So I started “farming” my friends with direct mail and before you knew it, people stopped forgetting I was in real estate. Over the years as technology mastered referral marketing with content creation. Regardless of what field you are in, you are a marketer first and foremost. The more content you create, the more conversations you'll have, which means to more trust being built, which means more opportunities you'll get. Connect with Mike Facebook: https://www.facebook.com/RealEstateMarketingDude X: x.com/ReferralSweet Instagram: instagram.com/yourmarketingdude YouTube: https://www.youtube.com/@realestatemarketingdude5050 Blog: https://referralsweet.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices
In today's episode, we connect with Martin Rowinski to discuss referral marketing, business growth, and his recent book, The Corporate Matchmaker. Boasting more than 25 years of leadership experience, Martin is a technology executive and entrepreneur with expertise in developing and implementing strategic processes, deploying new products to streamline services, and improving lead generation and sales. He has worked across many industries, including recruiting, finance, technology, marketing, and mortgage lending. Martin is the current CEO of Boardsi, a firm that connects executives with Boards of Directors and Advisors. By helping companies build executive boards more efficiently, they create diverse teams that enable companies to reach their highest success rate – and fastest growth potential… Click play as we dive into: What attracted Martin to the world of business consulting. What referral marketing is, and how it enhances business growth. The ideal board composition for a successful private company. The importance of achieving true diversity when assembling a team. Follow along with Martin and his ongoing work by visiting his website. And be sure to check out his book, The Corporate Matchmaker, for more insights on referral marketing and business growth! Episode also available on Apple Podcast: http://apple.co/30PvU9
Want to make your construction company marketing actually work? We share 10 proven ways to stand out from other contractors and win better projects - from smart automation to creative partnerships. Watch now to learn how successful contractors are using these strategies to attract their ideal clients and boost profits.
Want to make your construction company marketing actually work? We share 10 proven ways to stand out from other contractors and win better projects - from smart automation to creative partnerships. Watch now to learn how successful contractors are using these strategies to attract their ideal clients and boost profits.
For this episode, David is joined by Ashley Stanford, who is a digital marketing, freelancing, and event expert. She is the co-founder and vice president of Ice Cream Social. They discuss how to move with the times in a digital and social media environment that is in a constant state of flux. How to use some basic principles to ensure that no matter what changes you keep up and continue to run effective digital marketing campaigns. The advice and tips that Ashley shares work for every type of business regardless of size or the market they are targeting. To explore how to get unstuck on your mission, put your purpose into practice, and convert your ideas into impact book a discovery call with David here https://calendly.com/david-peoplewithpurpose/30min KEY TAKEAWAYS Whilst the channels and tactics that work are constantly changing the principles remain the same. You can use AI to generate content faster and make it more polished. Ashley explains how. But the human touch is still essential. Most small businesses operate in survival mode. Pause to work out who your customers are. Doing that produces amazing growth. Always analyse the results of your campaigns, so the next one is more effective. Every customer you have has the potential to be an influencer. They will all share their experience, at some point. Using rewards and gamifying, incentive-based social sharing, massively boosts the effectiveness of campaigns. Centre marketing around the benefits of your product or service, not the features. You need full control of your brand, money and customer data to be able to successfully pivot. Something all businesses have to do regularly. Periodically review your personal goals. Your life changes and you evolve, and so does what you want. Event marketing that is immersive and engages all of the senses is powerful. People feel compelled to use their phones to share it. If you host an event, make it worth people´s while to attend. Time is precious to them. BEST MOMENTS “Things are changing pretty quickly with social media continuously advancing quicker than ever, with AI and influencers.” “Who is your target audience, and how do they spend their time online? That will help you decide where to hang out.” “Turn every single customer that you have into an influencer for your brand.” EPISODE RESOURCES https://icecreamsocial.io https://www.linkedin.com/in/ashstanford https://www.amazon.co.uk/Desire-Map-Experience-Guide-Creating/dp/B00H9I1ORY ABOUT THE HOST David Roberts is a highly regarded CEO, mentor, and investor with 30 years of experience across multiple sectors. As an intrapreneur and entrepreneur, David has bought, grown, started and sold several businesses, working with values-driven start-ups, award-winning SMEs, and multinational corporations on strategies for service excellence, leadership, and profitable growth. David's passion is for purpose and creating an environment where everyone can succeed, through building teams that get things done, execute on their mission with passion, deliver exceptional service and really make a difference. ARTWORK CREDIT Penny Roberts - https://www.instagram.com/penpennypencils CONTACT METHODS LinkedIn - https://www.linkedin.com/in/david-roberts-nu-heat Facebook - https://www.facebook.com/DavidRobertsPeopleWithPurpose David's Facebook - https://www.facebook.com/dave.roberts.5076798 Instagram - https://www.instagram.com/davidcroberts_ Email - david@peoplewithpurpose.live
Discover the art of transforming sales in the legal profession into a powerful tool for leadership and client advocacy with insights from guest Lori Pulvermacher. On this episode of Great Practice, Great Life, prepare to challenge the traditional view of sales as merely transactional. We redefine it as a consultative process that prioritizes understanding and addressing client challenges. We delve into strategies to eliminate decision-making obstacles, create a client-centric culture, and convert consultations into successful business outcomes. We encourage legal professionals to embrace sales as a service that aligns with their core values. As we unfold the nuances of consultative sales, we shift perspectives to see sales as a vital element of offering solutions rather than a necessary evil. Lori shares her journey from skepticism to recognizing sales as essential in legal practice. By reframing sales as a leadership skill, we explore overcoming mindset barriers and adopting business acumen crucial for growing a legal practice. Our discussion offers practical strategies for legal professionals to refine their approach, emphasizing effective questioning techniques and maximizing referral opportunities. We address common sales challenges, such as fear of rejection and limiting beliefs, providing actionable tips to enhance consultative skills. By understanding clients' needs and motivations and fostering a positive client-centric culture, legal practitioners can enhance their practice and make a meaningful impact on their clients' lives. This episode equips you with the tools to master sales in your legal career, guiding you toward leadership and service excellence. In this episode, you will hear: Transforming sales in the legal profession into a leadership and advocacy tool Shifting the mindset from transactional sales to consultative, client-centric approaches Overcoming common sales challenges, including fear of rejection and limiting beliefs Emphasizing effective questioning techniques and active listening to understand client needs Encouraging attorneys to adopt business acumen and sales skills for practice growth Maximizing referral opportunities and leveraging strong client relationships Cultivating a positive, client-centric culture within legal practices Follow and Review: We'd love for you to follow us if you haven't yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We'd love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. If there's a topic you would like us to cover on an upcoming episode, please email us at steve.riley@atticusadvantage.com. Supporting Resources: Lori Pulvermacher: Practice Advisor: atticusadvantage.com/our-team/lori-pulvermacher Law Firm Coaching: atticusadvantage.com/what-we-do/law-firm-coaching Great Practice. Great Life. by Atticus – 063: What is the #1 Skill to Grow Your Practice? with Victor Medina: atticusadvantage.com/episode063 Great Practice. Great Life. by Atticus – 050: Why I Love Conflict with Lori Pulvermacher: atticusadvantage.com/episode050 Great Practice. Great Life. by Atticus – 092: You're Late Again! Tips on Navigating Workplace Expectation, Communication, and Other Fun Challenges with Lori Pulvermacher: atticusadvantage.com/episode092 Great Practice. Great Life. by Atticus – 102: Holiday Marketing Made Simple: 5 Tips to End the Year Strong with Lori Pulvermacher and Aaron Rothert: atticusadvantage.com/episode102 Great Practice. Great Life. by Atticus – 010: Is It Possible for Non-Lawyers to Do Initial Meetings? with Patti Paz: atticusadvantage.com/episode010 Great Practice. Great Life. by Atticus – 088: 4 Levels of Team Empowerment with Patti Paz: atticusadvantage.com/episode088 Great Practice. Great Life. by Atticus – 095: Building a Dream: A Trial Lawyer's Success with Social Media and Referral Marketing with Eric Rosen: atticusadvantage.com/episode095 Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.
An often overlooked component is referral marketing—and I don't mean just with your current or past clients. You need to start looking beyond them and building specific relationships that will drive construction projects to you and fill your pipeline. So today, we're going to break down why that's so important and how to best go about it! As always, if this episode leaves you with more questions than answers, please feel free to reach out to me at hello@devignierdesign.com or shoot me a dm on social media! Find the full shownotes at: https://devignierdesign.com/master-referral-marketing
Affiliate marketing is an invaluable strategy for B2B SaaS companies that want to expand their reach and increase sales. In this special episode, the host of this show Grow Your B2B SaaS Podcast, Joran Hofman, founder of Reditus, hosts himself to dissect the crucial topic of affiliate marketing. By leveraging third-party affiliates—such as influencers, bloggers, and consultants—companies can promote their products or services and pay affiliates a commission for driving conversions. This indirect marketing approach lets companies tap into new audiences and grow their customer base effectively. However, to succeed in affiliate marketing for B2B SaaS companies, you need a strategic approach and a clear understanding of the different types of marketing models, including referral, affiliate, and partner marketing. Key Timecodes (00:00) - Introduction: Selling Yourself First (01:03) - Joran's Background and Journey to Reditus (02:13) - Understanding Indirect Marketing (03:29) - Explanation of Referral Marketing (04:46) - What is Affiliate Marketing? (05:55) - Partner Marketing Defined (07:06) - Common Mistakes in Affiliate Programs (09:18) - Affiliate Marketing: Not a Quick Win (10:18) - Importance of Onboarding Affiliates (11:25) - Strategies for Growing an Affiliate Program (12:33) - Competitor Analysis for Affiliate Recruitment (13:43) - Leveraging Keywords and Content (14:43) - Using Affiliate Networks (15:49) - Inviting Your User Base (16:55) - Responsibility in Affiliate Program Management (18:01) - Challenges in Growing an Affiliate Program (19:08) - Future of Affiliate Marketing (20:14) - Hybrid Deals and Long-Term Partnerships (21:24) - Advice for Growing a B2B SaaS Company to 10K MRR (22:33) - Moving from 10K MRR to 10M ARR (23:46) - Predicting Growth and Resource Needs (24:51) - Conclusion and Call to Action
In this episode, we're joined by Jeff Umbro, founder and CEO of Podglomerate, a company that has been pivotal in redefining podcast production, monetization, and marketing. Jeff oversees all of Podglomerate's service departments, driving both strategy and innovation as the company expands its IP slate and revenue initiatives. Before launching Podglomerate, Jeff worked at Goldberg McDuffie Communications, leading online campaigns for some of the biggest names in literature, including Ben Horowitz, Ariana Huffington, and Stephen King. He has been featured in major outlets like Bloomberg and Morning Brew and has spoken at events like SXSW and Podcast Movement.In this episode, you'll learn:1. The Aha Moment Behind Podglomerate: Jeff reveals how his passion for podcasting, sparked during his time as a book publicist, led to the creation of Podglomerate. He shares the journey of identifying a gap in the market, which he first envisioned as an ad agency for smaller podcast publishers, and how this eventually evolved into a full-service podcast company.2. Navigating a Rapidly Growing Industry: Jeff discusses the challenges of building a podcast agency in an industry that was rapidly growing and changing. He explains how Podglomerate transitioned from working primarily with individual podcasters to supporting larger firms, all while navigating the evolving landscape of podcast advertising and content production.3. Referral Marketing as a Growth Engine: Learn how word-of-mouth marketing and strong networking played crucial roles in scaling Podglomerate. Jeff emphasizes the power of building authentic relationships in the industry and how client referrals helped the company grow from just one person to a team of 10 full-time employees.4. Knowing When to Scale and Bringing in the Right People: Jeff shares insights on recognizing the need for help and scaling the business responsibly. He talks about the importance of hiring operational minds to grow a company and how bringing in a chief operating officer helped streamline Podglomerate's processes and made its growth sustainable.5. Marketing Tactics for a Niche Business: Jeff opens up about Podglomerate's marketing strategy—from leveraging organic marketing and relationship-building in the early days to now exploring paid campaigns as a more established business. He provides a candid look at the challenges and opportunities that come with scaling a marketing approach in a niche industry.6. Advice for Entrepreneurs and Founders: Jeff offers practical advice on building a business from scratch: focusing on word-of-mouth marketing, consuming everything you can about your industry, and learning how to compartmentalize work in a healthy way as an entrepreneur.This episode provides an in-depth look at the journey of building a podcast company from the ground up, highlighting the importance of scaling responsibly, the power of community, and practical marketing tactics.
Jennifer Poulson (Realtor in Utah) shares how she has used the “Platform” marketing strategy to get more listing leads from her sphere.
Jennifer Poulson (Realtor in Utah) shares how she has used the “Platform” marketing strategy to get more listing leads from her sphere.
Unlock the secrets to building a successful solo law practice with insights from the remarkable Eric Rosen, a double board-certified trial lawyer. Discover the essential habits and strategic planning methods Eric employed to transition from a large firm to a thriving solo practice. Learn how to maintain strong family relationships, avoid burnout, and master marketing strategies in a competitive legal environment. Eric shares his inspiring journey of moving from a skilled trial lawyer to an entrepreneurial rainmaker. He discusses the importance of having a clear vision, setting strategic goals, and the mental shift required to become a law firm entrepreneur. With lessons drawn from influential books like "Tools of Titans" by Tim Ferriss, Eric emphasizes the excitement of entrepreneurship and the power of self-marketing. Learn about the significance of building a referral-based marketing strategy and forming genuine relationships within the legal community. Eric reveals his unique marketing events and the importance of proactive investments in hiring and growth. Hear how fostering a community of like-minded professionals and making strategic decisions can lead to long-term success and personal fulfillment. In this episode, you will hear: Eric Rosen's journey from a large firm trial lawyer to a thriving solo practice. Essential habits and strategic planning for solo law success. Balancing family life and avoiding burnout as a solo practitioner. Effective marketing strategies, including social media and SEO. Proactive hiring and investment strategies for sustainable growth. Follow and Review: We'd love for you to follow us if you haven't yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We'd love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. If there's a topic you would like us to cover on an upcoming episode, please email us at steve.riley@atticusadvantage.com. Supporting Resources: Rosen Injury Law, P.A. https://roseninjury.com/ Eric Rosen Bio https://roseninjury.com/eric-rosen/ Eric Rosen on LinkedIn https://www.linkedin.com/in/eric-rosen-04449463/ Law with Eric Podcast – https://www.youtube.com/@RosenInjuryLaw Follow Rosen Injury Law on Social Media: TikTok: @attorneyeric Instagram: @roseninjurylaw Facebook: @roseninjury Twitter: @rosen_injury LinkedIn: roseninjurylaw YouTube: @roseninjurylaw Tools Of Titans: The Tactics, Routines, and Habits of Billionaires, Icons, and World-Class Performers https://www.amazon.com/Tools-Titans-Billionaires-World-Class-Performers/dp/1328683788 The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It https://www.amazon.com/dp/0887307280/ 10-80-10 rule, Buy Back Your Time by Dan Martell: https://www.amazon.com/Buy-Back-Your-Time-Unstuck/dp/059342297X One-on-One Coaching https://atticusadvantage.com/what-we-do/tailored-coaching/one-on-one-coaching/ Lori Pulvermacher, Practice Advisor https://atticusadvantage.com/our-team/lori-pulvermacher Great Practice. Great Life.® by Atticus® – 050: Why I Love Conflict with Lori Pulvermacher https://atticusadvantage.com/episode050 Want to add your insights to Episode 100? Send your video or message to gracer@atticusadvantage.com Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.
A solosode with ME (Corey Hiben) talking about the three simple ways to generate more leads from referrals. In This Episode 00:50 - Ask 03:13 - Incentivize 05:35 - Collaborate The Health Hustle Newsletter - Marketing Tips for Health Brands The Niche Test Get all links, resources, and show notes at: www.coreyhi.com/podcast/166
Join David Adam Kurz and Mike Cuevas as they dive deep into the art of real estate marketing. Broadcasting from Dallas, Texas, David and Mike discuss the importance of building and maintaining relationships in the industry, the power of consistent communication, and how to make yourself the most known agent in your market. Learn how to leverage tools like social media and the innovative Referral Suite software to create top-of-mind brand awareness and turn your existing network into a powerful sales force. Whether you're a seasoned agent or just starting out, this episode is packed with insights that can help you take your real estate business to the next level. GET A COPY OF MY NEW BOOK: THE TRUTH ABOUT FAILURE AND LEARN HOW TO GET FREE ACCESS TO THE TRAINING: https://www.truthaboutfailure.com/ JOIN MY COACHING ACADEMY: https://freedomachieveracademy.com/join
Dr. Bobby and Dr. Lona share essential strategies for attracting new patients and growing a chiropractic practice through effective marketing and relationship-building. They emphasize an abundance mindset, urging practitioners to see the vast number of people needing care rather than focusing on rejections. Highlighting the importance of nurturing leads, internal referrals, and community connections, they inspire chiropractors to think bigger and stay aligned with their goals. This episode serves as both a practical guide and a motivational boost, reminding practitioners that persistence and genuine outreach are key to success.Key Highlights00:49 - Introducing the topic of generating new patients in chiropractic practice.03:21 - Marketing and excellence go hand-in-hand.06:10 - The importance of marketing as an act of kindness.09:30- Understanding churn in business and managing it to grow practices.11:57 - The importance of delivering a great product and cultivating relationships in a new practice.14:40 - The need for a long-term approach to build a durable practice with instant wins along the way.16:40 - Keeping track of leads and following up with them.18:33 - The role of marketing in lead generation.21:00 - The long-term benefits of building an audience through marketing.23:21 - Marketing strategies can be broken down into 4 categories: cold outreach, warm outreach, one-to-one cold outreach, and one-to-one warm outreach.29:18 - The importance of collecting contact details and leveraging internal referrals for growth.35:22 - The mindset shift needed to approach marketing as an act of kindness and serve more new patients. Resources MentionedTo schedule a Strategy Session with Dr Lona: https://go.oncehub.com/DrLonaBuildPodcastTo schedule a Strategy Session with Dr Bobby: https://go.oncehub.com/DrBobbyBuildPodcastLearn what it takes to be Remarkable!: https://theremarkablepractice.com/Learn more about the Build Your Remarkable Practice: https://theremarkablepractice.com/build-your-remarkable-practice-podcast/Learn more about the Remarkable CEO Podcast: https://theremarkablepractice.com/podcast/Learn what it takes to be Remarkable!: https://theremarkablepractice.com/
I sat down with Josh Scott, owner of SwimSRQ and Swim Academy, to learn about his businesses and to explore four different business ideas you can start in the swimming industry. From renting a house just for the pool to offering swim lessons in above-ground pools at strip malls, learn how to make money in the swim industry with creative and innovative ideas.Timestamps below. Enjoy! ---Watch this on YouTube instead here: tkopod.co/p-ytAsk me a question on or off the show here: tkopod.co/p-askLearn more about me: tkopod.co/p-cjkLearn about my company: tkopod.co/p-cofFollow me on Twitter here: tkopod.co/p-xFree weekly business ideas newsletter: tkopod.co/p-nlShare this podcast: tkopod.co/p-all Scrape small business data: tkopod.co/p-os ---01:32 Introduction to Josh Scott and His Swim Schools02:28 The Origin Story: From Competitive Swimming to Swim Schools03:50 Starting Small: Renting Pool Lanes and Growing05:56 Challenges and Strategies in Expanding Swim Schools08:38 Marketing and Client Acquisition Tactics12:33 Business Model and Instructor Compensation16:59 Competition and Market Dynamics19:45 Financials and Location Economics24:23 Advice for Aspiring Swim School Entrepreneurs27:01 Franchise Wars in the Swim School Industry28:13 Cost and Logistics of Building Swim Schools29:47 Referral Marketing and Customer Acquisition31:18 Ethical Customer Retention Strategies33:19 Exploring Tangential Business Opportunities36:25 Innovative Swim School Models38:05 Leveraging Existing Spaces for Swim Schools49:35 Private Equity and Future Prospects50:42 Concluding Thoughts and Future Plans
Almost all businesses start getting clients based on referrals. And while that might feel less necessary as your business grows, referral marketing offers you a lot of options to make yourself stand out among your competitors, grow your email lists, and so much more. Josh Ledgard, founder of KickoffLabs, is here today to talk about how to take advantage of referral marketing for your business every step of the way! This week, episode 223 of The Digital Agency Growth Podcast is about unlocking the power of word-of-mouth and effective referral marketing!Watch our latest video training, How to Take Charge of Your Agency's Future Revenue. During this training, you'll learn how we get qualified appointments every week using tasteful and highly targeted email outreach.In this episode of The Digital Agency Growth Podcast, Josh Ledgard shares the importance of focusing on the marketing fundamentals and actionable steps you can take right now to improve your referral marketing strategy. Josh Ledgard, founder of KickoffLabs, brings a powerful tool for businesses focused on audience growth. With experience ranging from Big Tech to Social Media companies, he developed KickoffLabs, along with his co-founder, to simplify the process of generating word of mouth referrals, launching a new product, and running giveaways designed to promote your business. Outside of work he enjoys playing recreational baseball and spending time with his family. In this episode, Dan and Josh discuss the following:The trust recession and how companies are scrutinizing their marketing budgets.Different types of referral programs and their pros and cons.Getting a grasp on the basics before building a robust referral system for your business.Crafting personalized emails and content to show the people behind the brand.Thank you for listening! If you enjoyed this episode, please take a moment to follow, rate and review the podcast and tell me your key takeaways!Learn more about The Digitial Agency Growth Podcast at https://www.salesschema.com/podcast/ and our Video training at http://salesschema.com/takecharge CONNECT WITH JOSH LEDGARD:LinkedInWebsiteX (formerly Twitter)KickoffLabsCONNECT WITH DAN ENGLANDER:LinkedInSales Schema Watch our latest video training, How to Take Charge of Your Agency's Future Revenue. During this training, you'll learn how we get qualified appointments every week using tasteful and highly targeted email outreach.
Select Series: In this special Select episode, we'll delve into "Unstoppable Referrals - Growth Strategies for Consultants" with Steve Gordon. Originally aired as Episode 47 of Guts, Grit & Great Business® on Feb 2, 2021, it's a conversation that remains as relevant and insightful as ever. Whether you're tuning in for the first time or revisiting it as a longtime listener, we're thrilled to have you with us. With Steve Gordon, Founder of The Unstoppable Agency, and a 2-time entrepreneur and bestselling author of Unstoppable Referrals: 10x Referrals, Half the Effort and The Exponential Network Strategy. He's the host of The Unstoppable CEO podcast and has published over 400 articles on marketing and sales for professional service firms. His firm, The Unstoppable Agency helps consultants and digital agencies land great clients by hosting their own podcast and using his proprietary Podcast Prospecting Method. Join us in this conversation as Steve shares about his desire to “find a lazy way to market” and how that launched his journey into podcasting, what a gem podcasting turned out to be in supporting relationship building, and how it became his primary way to create content for his business. Steve shares numerous insights into how podcasting can be multi-purposed for various needs in business, ultimately saving two of our most valuable resources: time and energy. Steve shares about how to thoughtfully use podcasting as a tool for serving others, including colleagues and potential clients, shares his insights on the power of letting your ideas sell for you, and the magic that happens when you set yourself up as a trusted advisor instead of a salesperson. Whether you are interested in podcasting, or are just wanting additional insights that will serve you in your marketing efforts, you will love Steve's episode. Learn more by visiting the show notes at www.legalwebsitewarrior.com/podcast/steve-gordon/
In this enlightening conversation with Arlen Robinson, co-founder of OSI Affiliate Software, we explore the transformative power of affiliate and referral marketing in building a loyal customer base and driving exponential growth. Arlen shares his journey from corporate consulting to the forefront of affiliate marketing technology, providing invaluable insights into leveraging social sharing, promo codes, and email-based retargeting to empower brands and turn customers into passionate advocates.Show Notes:Introduction to Arlen Robinson and OSI Affiliate Software.The potential of referral marketing to transform customers into brand advocates.Arlen's journey from finance to technology and the inception of OSI Affiliate Software.An in-depth look at OSI Affiliate Software's capabilities for e-commerce businesses.Strategies for harnessing the power of social sharing and promo codes for growth.Follow Arlen and learn more about OSI Affiliate Software at www.osiaffiliate.com.Don't miss out on the chance to learn from Arlen at OSI Affiliate Software and explore his insights further at ArlenRobinson.com. Mischa's Stuff!Guest Speak On 50 Podcasts In 100 Days! Join The Influence Army Waitlist HERE!Join The Influence Army Newsletter Here!Email me: contact@belove.mediaFor social Media: FaceBook - https://www.facebook.com/MrMischaLinkedIn - https://www.linkedin.com/in/mischaz/Subscribe and share with your business associates who could use a listen!