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The Burnout Society by: Byung-Chul Han Get Married: Why Americans Must Defy the Elites, Forge Strong Families, and Save Civilization by: Brad Wilcox The MANIAC by: Benjamín Labatut Heart of Europe: A History of the Holy Roman Empire by: Peter Wilson You Can't Screw This Up: Why Eating Takeout, Enjoying Dessert, and Taking the Stress out of Dieting Leads to Weight Loss That Lasts by: Adam Bornstein  Norwegian Wood by: Haruki Murakami He Who Fights with Monsters 2: A LitRPG Adventure by: Shirtaloon He Who Fights with Monsters 3: A LitRPG Adventure by: Shirtaloon

Join me, Dr. Mike T Nelson, as we explore the fascinating world of GLP-1 agonists like Wegovy with diabetes education expert Christa Rymal. We discuss the nuances of these weight loss drugs, their benefits, and potential drawbacks, especially in relation to diabetes management and off-label uses.Christa's insights provide a deeper understanding of how these medications work beyond glucose control, their impact on appetite, and the critical need for monitoring in prescribed use. We also contemplate the future of health and wellness models that might integrate these drugs and the significant role fitness professionals can play in this evolving landscape.Sponsors:Tecton exogenous ketone drink: https://tectonlife.com/ DRMIKE to save 20%Flex Diet Certification - sign up to be notified when the course opens.Episode Chapters:(0:00:00) - Weight Loss Drugs(0:11:18) - Impact of GLP-1s on Health(0:20:51) - The Impact of Obesity and Medication(0:34:18) - Mitigating Lean Muscle Mass Loss(0:46:25) - Challenges of Healthy Habits in Society(0:50:40) - Weight Loss With GLP-1 and Lifestyle(0:59:41) - Exploring Weight Loss Alternatives and Strategies(1:07:07) - The Power of Movement in Health(1:10:45) - Aging, Health, and Longevity DiscussionEpisodes You May Enjoy:Episode 209: How to achieve your fat loss goals while not overly restrictive: an interview with the author of "You Can't Screw This Up," Adam Bornstein.Episode 173: High-Level Nutrition and Programming for Fat Loss: Dr. Pat Davidson with Dr. Mike T NelsonFind Christa:InstagramThe Points RetreatGet In Touch:Instagram: https://www.instagram.com/drmiketnelson/YouTube: https://www.youtube.com/channel/UCn1aTbQqHglfNrENPm0GTpgEmail: https://miketnelson.com/contact-us/

Adam Bornstein is a NYT bestselling author award-winning writer and editor. For the past 20 years, Bornstein has been “the trusted voice in health” as the Fitness and Nutrition editor for Men's Health and Women's Health, Editorial Director at LIVESTRONG.com, and a columnist for SHAPE, Men's Fitness, and Muscle & Fitness. Bornstein is a nutrition advisor for LeBron James, Cindy Crawford, Lindsey Vonn, and Arnold Schwarzenegger. He's also the founder of Born Fitness and Pen Name Consulting, co-founder of The Pump, the former Chief Nutrition Officer at Ladder, and the Vice President of Nutrition for FitOn, the largest fitness app in the world. Hosted on Acast. See acast.com/privacy for more information.

When it comes to health and fitness, myths abound. From the latest diet fad to the "perfect" exercise routine, it can be challenging to discern what's factual and sustainable. In this episode, I'm joined by Adam Bornstein, a fitness expert and author of “You Can't Screw This Up”, who shares his knowledge and experience to help navigate the complexities of dieting, weight loss, and the psychological barriers associated with forming new, healthier habits.  We discuss the importance of forming sustainable health and fitness habits over quick fixes, the need for debunking common health myths and understanding science-backed information, and the role of psychology and environment design in habit formation and change. Adam Bornstein is the editorial director of Livestrong.com, and former fitness editor at Men's Health. He co-authored the bestselling The IMPACT! Body Plan, The Men's Health Diet, and has been featured on Good Morning America, The Early Show, and E!'s The Daily 10. What we discuss: (0:02:00) - Adam's transition from university researcher to fitness editor and media icon and the importance of disseminating science-backed health information (0:12:47) - Why making small, sustainable changes in diet and exercise is more effective for long-term weight loss than drastic calorie cuts and intense workouts (0:27:49) - Why aligning diet with individual lifestyle is more sustainable than following fads (0:30:03) - The consequences of consuming ultra-processed foods, supported by findings from an NIH study on increased calorie intake and weight gain (0:40:34) - The psychological aspects of weight loss, stressing the importance of accepting occasional deviations as part of a sustainable health plan (0:45:59) - Common weight loss myths and the need for setting achievable goals and forming habits to prevent reliance on willpower alone (0:50:21) - The importance of being present during meals to regulate food intake and the underestimated calorie count in restaurant meals (1:00:07) - Personal eating boundaries, such as closing the kitchen at specific times, to prevent overeating and improve nutritional discipline Thank you to our sponsors: Head to factormeals.com/habitsandhustle50 and use code habitsandhustle50 to get 50% off. Go to airdoctorpro.com and use promo code HUSTLE and depending on the model, you'll receive UP TO 39% off or UP TO $300 off! Find more from Jen:  Website: https://www.jennifercohen.com/ Instagram: @therealjencohen  Books: https://www.jennifercohen.com/books Speaking: https://www.jennifercohen.com/speaking-engagement Learn more from Adam Bornstein: Instagram: https://www.instagram.com/bornfitness/ Book: https://www.cantscrewthisup.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices

Dr. Altamash and Dr. Darsh break down the biggest lessons they've learned in 2023, both health-wise and personal development. They also discuss their newest health tech purchase - the Morpheus Heart Rate training system. They end their conversation talking about tactics to not gain that stubborn hard to lose weight during the holiday season! Mentioned in the show:Morpheus Heart Rate System / Max Shank - Episode 24 / Kelly Starrett - Episode 37 / You Can't Screw This Up by Adam Bornstein

I've recapped some of our top episodes from 2023 on high performance and longevity… You'll hear from Dr. Rob Kominiarek on the BIG levers for nutrition, training, and hormone optimization to support your vitality as you age; Adam Bornstein on what it takes to be TRULY successful in any space… And high performance coach and mindset expert Dr. Alex Auerbach will teach you how to spot the top performers, what you can glean from them, AND how to cultivate these qualities within yourself. Plus, I've included a clip from Joel Greene about the REAL science behind intermittent fasting, and the most efficacious way to do it. Last but not least, you'll learn the nine TOP interventions for men dealing with low testosterone.  This is a list that I've cultivated based on years of clientele experience and research into clinical trials, as well as the insight I've gained from the world's foremost experts on male hormonal health. In today's episode, you'll learn: How to Set Yourself Apart when Building a Brand The Framework to Eat in Tune with Nature's Rhythms A Formula for Detoxification & How to Correctly Use Ozempic The Concept of Self Regulation and How to Cultivate it Nine Critical Interventions for Low Testosterone – About Muscle Intelligence – We are raising the standard of men in their prime by helping aspirational men optimize their health so they can live longer, lead from the front and perform at their best everyday. Learn more: muscleintelligence.com/mipapply Support our Sponsors: Get a 20% discount on all Organifi products at organifi.com/muscle Full episodes with Featured Guests: Testosterone Therapy for Men: Natural and Therapeutic Routes with Dr. Rob Kominiarek Habits that Will Make you Successful in Fitness and Business with Adam Bornstein Decoding the Gut Microbiome for Weight Loss and Longevity with Joel Greene Performance Mindset and Development for High-Achieving Leaders with Dr. Alex Auerbach Nine Critical Testosterone Interventions with Ben Pakulski Join the Mission: Private Email List: muscleintelligence.com/viplist Private Community: muscleintelligence.com/community Instagram: instagram.com/muscleintelligencecoaching YouTube: muscleintelligence.com/youtube

“The hardest part of improving your fitness and nutrition is finding someone that understands why you struggle.” And the best person who can help you overcome this struggle is someone who has helped prominent and successful people overcome the same struggle themselves. Born Fitness is one of the leading brands when it comes to getting back in shape and taking care of your overall health and wellness. And the man behind this is Adam Bornstein. Adam is a nutrition advisor for LeBron James, Cindy Crawford, Lindsey Vonn, and Arnold Schwarzenegger. He's also the founder of Pen Name Consulting, the former Chief Nutrition Officer at Ladder, and the Vice President of Nutrition for FitOn, the largest fitness app in the world.   With candor and authenticity, Adam unravels the layers of his career evolution and shares pivotal moments that shaped his path. Discover how to become so exceptional that clients can't ignore you, drawing from Adam's rich experiences in working with industry giants like Tim Ferris and managing Arnold Schwarzenegger's media infrastructure. The episode isn't just about professional success; it delves into the human aspects of keeping people engaged in your product, dismantling the illusion of a magic solution, and why Adam wrote the book, "You Can't Screw This Up." The conversation extends to the challenges of nutrition education and practical solutions to issues of cost, convenience, and compliance. As the episode unfolds, listeners gain access to Adam's strategies for setting up for success, adding layers of authenticity and wisdom to the narrative.What We Discussed:00:00 Intro01:03 Adam retells his journalism journey and how he became a fitness editor09:23 The leap you can take if you keep pursuing your goals14:22 Everything is evolving and so does the men's health industry19:14 Reflecting on being a negligent parent27:57 Feeling unwelcomed in an event where Adam and Mary met36:17 Working with Tim Ferris40:28 Be so good that prospect clients can't ignore you44:22 Managing Arnold Schwarzenegger's daily media infrastructure47:22 Tips to keep people interested in your product52:09 When the customer acquisition cost is too messed up56:38 There is no magic pill to make things work01:02:44 Why did you write the book?01:14:00 The way people are educated about nutrition is so backwards01:20:31 You Can't Screw This Up was the perfect title01:21:33 Addressing issues about cost, convenience, and compliance01:22:56 How do you set yourself up for success?Follow Adam Bornstein:https://www.bornfitness.com/https://www.instagram.com/bornfitness/https://twitter.com/BornFitnessBooksFollow Mary Shenouda:https://www.instagram.com/paleochefhttps://paleochef.com/https://www.linkedin.com/in/maryshenouda/https://www.tiktok.com/@paleochef

This episode is brought to you by Strong Coffee Company and LMNT. Navigating the world of health and fitness can be a daunting task, especially with the barrage of sensationalized social media content clouding our judgment. But here's the game-changer: it's all about going back to basics. Hydration, nutrition, and sleep – the triumvirate of good health. Join me and Adam Bornstein, author of "You Can't Screw This Up," as we discuss the importance of cultivating situational awareness and avoiding self-sabotage. You will hear Adam's unfiltered insights on building sustainable habits instead of chasing the next big thing or quick fixes. We'll also delve into the world of Adam's writings and his journey as an author and consultant to legends like LeBron James and Arnold Schwarzenegger! Get ready to prioritize practicality, sustainability, and balance on your health and fitness journey. Adam and I also discuss how mindset can power us through life's hurdles, how can we turn adversity into fuel for personal growth, and even share heartbreaking yet empowering stories of loss and resilience. Listen in and discover how a strong mindset can shape positive behaviors in health, nutrition, and fitness, helping individuals thrive in any circumstance. Follow Adam @bornfitness Follow Chase @chase_chewning ----- In this episode, you will learn... Why a strong mindset is essential for overcoming adversity and maintaining health, nutrition, and fitness habits. How our behaviors are often shaped by our mindset and self-perception, which are crucial for long-term health and success. Instead of focusing on extreme measures, prioritize practical and sustainable habits for a balanced lifestyle. Sleep, hydration, and nutrition are fundamental to maintaining good health, but often overlooked due to sensationalized social media content. Embracing failure can help us anticipate and navigate self-sabotage, leading to more successful health and fitness plans. The concept of inversion can help us build successful plans by starting from potential failures and working backwards. It's crucial to understand our individual preferences and lifestyles before choosing a health or fitness plan. Adherence to a plan is more important than the plan itself, emphasizing the importance of personalization in health and fitness. Building self-awareness and understanding where you might fail can help you identify plans that are more likely to work. Striving to be "so good they can't ignore you" is a powerful mindset that can lead to personal and professional success. ----- Episode resources: Learn more about Strong New York Watch and subscribe on YouTube Get your LMNT hot electrolyte drink mix at https://www.DrinkLMNT.com/everforward  Save 15% on organic lattes and coffee with code CHASE at https://www.StrongCoffeeCompany.com 

Are you tired of letting your health and fitness goals go off the rails when you travel? Well, in this episode of The Code, Dr. Andrew Fix shares some game-changing tips to help you stay on track while on the road. Dr. Fix emphasizes the importance of prioritizing protein in meals while traveling, as it helps to reduce hunger and keep cravings in check. He suggests pairing protein with either a carbohydrate or a fat, but not both, to avoid excessive calorie intake. Consuming caffeine can help curb hunger signals and cravings, especially in the morning or during time zone changes. Dr. Fix highlights the importance of incorporating fiber-rich foods into the diet while traveling. He mentions that having fruits, like apples, and protein snacks on hand can help satisfy hunger without resorting to fast food or unhealthy options. Look for ways to prioritize physical activity during travel. He suggests waking up earlier to fit in a workout or finding alternative ways to stay active, such as bodyweight exercises or going for walks or runs. He emphasizes that it's okay to prioritize personal fitness goals and not feel guilty about wanting to exercise while visiting family or on vacation. Dr. Fix advises getting back into a normal routine as soon as possible after returning from travel. This includes resuming regular exercise, maintaining hydration, and sticking to regular sleep and eating patterns. Leveraging this advice will ensure that travel doesn't derail your healthy habits!   Quotes: • “Prioritize your protein and have it with a carb or a fat, but not always both.” (7:58 | Andrew Fix) • “Try to keep some amount of activity in your schedule when you're on the road.” (13:19 | Andrew Fix) • “I think sometimes when we are going to visit somebody who, maybe they don't have the same habits or they don't like to do the same activities as us, for whatever reason, I think sometimes we feel bad. Like we feel bad that we want to do something that they may not be doing. I mean, man, they might even want to do it with you if you just invite them or ask them. Maybe they would like to go, but they're unsure what to do. But you've got to remember, I think, that you wanting to go to the gym is not doing anything to them. You're not harming them in any way. You're not putting them down in any way. You're not doing anything negative to them. You're just trying to do something that you want to do that is good for you and good for your health, good for your mental health, your physical health. And that's okay and you shouldn't feel bad about that.” (13:53 | Andrew Fix)  • "The quicker you can get back onto your normal schedule, your normal times that you eat, the normal times that you work out, the hours that you sleep, that you wake up, the better off you're going to be." (16:51 | Andrew Fix)    Links https://thereadystate.com/trs_podcast/adam-bornstein-ditching-diet-culture/ Thank you to The Ready State and Adam Bornstein for inspiration for this episode.   Movemate: Award-Winning Active Standing Board https://www.letsmovemate.com/drandrewfix Exclusive Promo Code: DRA15      15% off the price!   Flux Footwear Coupon Code: drandrewfix 10% off   Xero Shoes: 10% off https://xeroshoes.com/go/drandrewfix   drinklmnt.com/physioroom - free variety pack with purchase.   RAD Roller - $5 off http://radroller.refr.cc/drandrewfix   Revogreen https://revogreen.co/drandrewfix   Connect with Physio Room:  Website | ​​https://physioroomco.com/  Instagram | https://www.instagram.com/physioroomco/ Facebook | https://www.facebook.com/physioroomco Andrew's Personal Instagram | https://www.instagram.com/drandrewfix/ Andrew's Personal Facebook | https://www.facebook.com/andrew.fix.9/   Podcast production and show notes provided by HiveCast.fm

View This Week's Show NotesStart Your 14-Day Trial to Virtual Mobility CoachJoin Our Free Weekly Newsletter: The AmbushAdam Bornstein is a New York Times bestselling author who is rewriting the rules of nutrition and fitness. He is an award-winning journalist and the founder of Born Fitness. The former Men's Health fitness and nutrition editor and editorial director of Livestrong.com has seen a lot of trends come and go, and then something became clear: diet plans are designed to make you screw up. He wants to change that with his latest book, You Can't Screw this Up, released in May 2023.Adam is an old school legend in the health and fitness industry. We love that he is working to simplify complex behavior and his new book helps people ditch diet culture and build better habits with actionable advice. Adam also writes and produces Arnold Schwarzenegger's daily newsletter and we get to hear about what goes into that enormous undertaking.SPONSORSThis episode of The Ready State Podcast is brought to you by LMNT, a tasty electrolyte drink mix with everything you need and nothing you don't. That means lots of salt — with no sugar. You've got to add in salts to make sure you are absorbing all of that water you are drinking. If not, you might be just flushing electrolytes out of your system. Order through our link and receive a free sample pack with all of LMNT's flavors. Go to DrinkLMNT.com/TRS and check it out!•This episode of The Ready State Podcast is brought to you by Vitruvian, a technology that revolutionizes strength training. Kelly keeps his Vitruvian set up in the garage to get that last minute seesaw pressing in. Literally, Juliet will be standing with her suitcase waiting to head to the airport, and Kelly gets in some pressing on the way out the door. To learn more about Vitruvian, go to thereadystate.com/vitruvian.•This episode of The Ready State Podcast is brought to you by Momentous, a leading high performance lifestyle company making the best supplements and sports nutrition products for individuals looking to optimize all parts of their lives. Having muscle mass on your body is like having a longevity 401K, but you've got to have plenty of protein to build and maintain that muscle. Juliet has a scoop of Momentous protein with a scoop of Momentous Creatine and can hit her daily target easily. If you want to try Juliet's muscle and longevity stack, go to livemomentous.com/TRS and use code TRS for 20% OFF your first purchase.•This episode of The Ready State Podcast is brought to you by YETI, from coolers to drinkware to bags, YETI products are Built for the Wild. This episode of The Ready State Podcast is brought to you by YETI, from coolers to drinkware to bags, YETI products are Built for the Wild. There are times when packing weight realIy matters. The Starretts always reach for Yonder for adventures like paddling and biking. If you want to check out the lightweight and shatter resistant Yonder Water Bottle for yourself, go to thereadystate.com/yeti.

This week, EC and best-selling author Adam Bornstein delve into the mindset shift needed for successful nutrition and health transformations, the importance of process goals, and the three pillars of healthy eating. Expect to Learn: ✦ The impact of self-perception on behavior and the power of believing in your ability to be healthy. ✦ The dangers of striving for perfection and the importance of embracing variation and flexibility in your approach. ✦ How to reaffirm your identity as a healthy eater with every positive choice you make. ✦ The role of process goals in achieving long-term success and breaking free from the cycle of extreme dieting. ✦ Understanding the three pillars of healthy eating and how they can guide your nutritional choices.

Adam Bornstein is a New York Times best-selling author and award-winning fitness and nutrition journalist and editor. His most recent book is called You Can't Screw This Up. Named "one of the most influential people in health,” Adam is the CEO and founder of Born Fitness. He was previously the editorial director for Livestrong.com and the fitness editor for Men's Health magazine, and has worked for both Tim Ferriss and Arnold Schwarzenneger. Today's interview with Adam is a must-listen for anyone pursuing success in business, fitness, and nutrition. If you're ready to build the foundation to achieve your goals, this conversation will help show you exactly how to pave the way. In today's episode, you'll learn: How to Build Consistency for Long Term Fitness Goals The Top Tips to Prevent Overeating and Self-Sabotage How to Exceed Expectations for Business Opportunities Plus, pick up the free implementation guide at muscleintelligence.com/learn – About Muscle Intelligence – We are raising the standard of men in their prime by helping aspirational men optimize their health so they can live longer, lead from the front and perform at their best every day.  Learn more: muscleintelligence.com/mipapply Support our Sponsors: Try AIM7 for free at link.aim7.com/muscleintelligence. Then use code MUSCLEINTELLIGENCE to get 25% off your first month. Learn more from Adam Bornstein: instagram.com/bornfitness cantscrewthisup.com Join the Mission: Private Email List: muscleintelligence.com/viplist Private Community: muscleintelligence.com/community Instagram: instagram.com/muscleintelligencecoaching YouTube: muscleintelligence.com/youtube

Go to www.LearningLeader.com for full show notes Text Hawk to 66866 to become part of "Mindful Monday." Receive a carefully curated email each Monday morning to help you start your week off right... Arnold Schwarzenegger wrote the foreword. “I've known Adam for more than 10 years. In addition to being one of the smartest people in nutrition I've met, he's the perfect person to blaze a better path that provides a more direct, realistic, and effective way to improve your health and mindset and achieve your goals.” Take the attitude of an intern. Adam shares how he impressed Arnold Schwarzenegger. Be kind. Show up. Be consistent. Do great work. Don't be greedy. Be generous. And keep going. That great work led to the introduction to LeBron James. Adam has done a great job of making the most of the luck he's received. Self-perception: how changing your thoughts and releasing mental baggage make adopting new behaviors, such as eating healthy, easier. This is a thorough examination of why most diet plans fail, including research and case studies that demonstrate the inefficacy of restriction. Book Dedication: “Dad, You were given a death sentence and turned it into a life sentence. That's the power of a different mindset. Thanks for showing me the way. I love you.” Adam's dad was diagnosed with terminal brain cancer and he's been very optimistic in the face of it.  "Most people fail physically because they are broken mentally." Inversion: Start at the end. Anticipate that you didn't achieve your goal, and ask why? And then ask, how do I prevent that from happening? The three tactical things you can do: Self-perception - Believe you can do it Find things you love and don't remove them Add 1 or 2 new behaviors that are easy to win How to manage your diet: Slow down your eating Create a meal boundary (have open and closed kitchen times) Low fat vs Low carbs - Protein and fiber are needed Have no 0% weeks. Make progress.

In this episode of the podcast, I got the chance to sit down with New York Times best selling author Adam Bornstein to discuss his new book "You Can't Screw this Up." Adam has been a writer in the health and fitness space for over two decades. We discussed some of the mindset-related frameworks that cause people to fail, his approach to sustainable nutrition, and how most people can achieve their health and fitness goals without drastically changing up everything about their lives! Hope you guys enjoy! Outworknutrition.com : Use code “Joey” at checkout for an exclusive discount off your 1st purchase! Iconmeals.com : Use code “JOSEPH10” at checkout for a 10% discount off your entire purchase! Connect with Adam Social media: @bornfitness Book: You can't screw this up

It doesn't matter whether you're an executive, an athlete, or a stay at home parent - we are all sold a lot of bad advice.  And in many ways the wellness industry has commoditized that confusion.  That's why in today's episode, Adam Bornstein and I create some sense out of the diet and fitness myths out there - the things that you are told over and over again you have to do in order to be successful in losing weight, losing fat, building muscle, or living a healthy life.  Adam Bornstein is a New York Times bestselling author and award-winning writer and editor, and the author of You Can't Screw This Up. He is the founder of Born Fitness and Pen Name Consulting, and the co-founder of The Pump with Arnold Schwarzenegger. For the past 20 years, Bornstein has been “the trusted voice in health” as the Fitness and Nutrition editor for Men's Health, Editorial Director at LIVESTRONG.com, and a columnist for SHAPE, Men's Fitness, and Muscle & Fitness.  Bornstein has worked as a nutrition advisor for LeBron James, Cindy Crawford, Lindsey Vonn, and Arnold Schwarzenegger. He's the former Chief Nutrition Officer at Ladder and former Vice President of Nutrition for FitOn. His work has been featured in dozens of publications, including The New York Times, Fast Company, ESPN, and GQ, and he's appeared on Good Morning America, The Today Show, E! News, and The Cheddar. Beyond wellness, diet, and behavior change, Adam has so much more to offer - so we shift gears and talk about his work life. Specifically, we dive into - Why we struggle to stay healthy even when we have all the necessary resources (5:00) The novelty bias - what it is and how it stops us from reaching our goals (24:20) The one question you need to ask yourself before you can change your life (42:00) Specific tools & strategies Adam uses to manage his life and responsibilities (1:00:30) How to connect with Adam: Website: Bornfitness.com Latest Book: You Can't Screw This Up IG: @bornfitness LAST CHANCE - Sign up for The Apprenticeship Communication Workshop in New Jersey today! On September 9th & 10th, The Art of Coaching team will be partnering with Myokinetix Physical Therapy & Performance for our LAST Apprenticeship of 2023.  If you are unfamiliar with The Apprenticeship, it's a highly interactive 2-day workshop that steps out beyond the boundaries of typical conferences and seminars.  This isn't a “rah-rah,” motivational, death by powerpoint event.  On the contrary, by attending, you'll experience the practice, coaching, and feedback you need to truly improve in the areas of communication, leadership, and building trusting relationships.  And on top of that, you'll earn 1.8 CEUs for 18 hours of continuing education.  Sign up today to develop the skills necessary to help you strategically approach any conversation.  We'll see you there! Today's episode is brought to you by Goodr.  If you're anything like me, searching for a decent pair of sunglasses is a real headache - literally.  The truth is, I have a massive noggin, and finding something that fits AND doesn't look ridiculous is more difficult than I would prefer.  That's why we've partnered with Goodr - your top resource for high-quality, affordable sunglasses that are durable, polarized, and don't look ridiculous!  At only $25.00 each, you can find the perfect pair to fit your needs (and your noggin) and get FREE SHIPPING by using code AOC at checkout or by using THIS LINK.

We sit down with NYT Bestseller author Adam Bornstein.  Adam is the founder of Born Fitness and writes with Arnold Schwarzenegger for Building The Pump.  Adam is a legend in the fitness industry who you probably haven't heard of.  He is a forever student in the industry and spent 9 years writing and rewriting his new book (link below).     Why is being successful with a healthy lifestyle so hard these days?  How is our mindset and view of failure stopping us from being what we truly what to be?  What is the problem with the food industry?  What is the "One Thing" you are missing?  What kind of goals are more long lasting than others?     Check out his new book “You Can't Screw This Up”   Follow Adam on IG:  @bornfitness If you are a coach, sign up now for The Real Coaches Summit 2024 in Las Vegas March 11 & 12, organized by yours truly - Aram Grigorian.  The speaker lineup is insane, and don't forget macro friendly breakfast, lunch, and dinner is provided, as well as a top shelf open bar happy hour each evening to network and meet the speakers.  No VIP - we are all equals at this event!     You can find us on Instagram: Aram: @4weeks2thebeach Jim: @jimmynutrition   Get some t-shirts/tanks/hoodies at:  https://www.othersidelifestyle.com/shop If you'd like to reach out to Aram, you can find him at: https://www.4weeks2thebeach.com/work-with-me If you'd like to reach out to Jim, you can find him at: https://www.othersidelifestyle.com/schedule Go get some supplements: www.legionathletics.com, use code: ARAM  

You can't screw this up! That's right! To explain WHY you can't screw it up, we are joined this week by none other than Adam Bornstein! Adam has had an incredible career in fitness and has worked with names like Arnold Schwarzenegger, Lebron James, and Olympian Lindsey Vonn. Not only that, he's also a coach, business owner, speaker, and an award-winning fitness and nutrition writer. Named "one of the most influential people in Health," Bornstein was previously the fitness editor for Men's Health magazine. You do NOT want to miss this episode as we discuss all things behavior and mindset as related to health and wellness. The concepts discussed in this episode and in Adam's book, “You Can't Screw This Up”, are ones we firmly stand behind here at Cut The Crap With Beth And Matt. Buckle up, tune in, and get ready for one hell of a ride! Right now, CURED is extending an exclusive offer to you, our listeners. You can grab a bag of Serenity gummies for 20% off by visiting www.curednutrition.com/ctc and using coupon code “CTC” at checkout! Like our content and want to support our show? Join our Patreon for monthly workouts, challenges, recipes, and to become part of the Cut The Crap Community! https://www.patreon.com/cutthecrappodcast Check out our website! https://www.cutthecrappod.com/ Follow us on Instagram: @cutthecrapwithbethandmatt  Follow Adam on Instagram: @bornfitness "You Can't Screw This Up" E-mail us! We'd love to hear from you. cutthecrappod@gmail.com Like this episode? Why not share it with a friend! Send us a DM on Instagram to let us know what you think of this one, and with episode ideas! If we use your comment or suggestion, we'll give you a shoutout on the podcast!

Adam Bornstein is the go-to nutrition expert for the likes of Arnold Schwarzenegger, Cindy Crawford, and others. His new book, You Can't Screw This Up: Why Eating Takeout, Enjoying Dessert, and Taking the Stress Out of Dieting Leads to Weight Loss That Lasts, takes on diet culture and the wellness industry, presenting a no-B.S. approach to fat loss without the pseudoscience and gimmicks. Become a Genius Life Premium Member and get ad-free episodes of the show, a monthly Ask Me Anything (AMA), and more! Learn more: http://thegeniuslife.com

Understanding the psychology of dieting is crucial for long-term weight loss and improved health.  In this episode, I interview fitness expert, New York Times bestselling author, and nutrition advisor for LeBron James and Arnold Schwarzenegger, Adam Bornstein, about diet psychology and sustainable weight loss, which is the subject of his new book, You Can't Screw This Up. With over two decades in the industry, Adam has witnessed countless struggles people face when trying to improve their health, despite an abundance of resources and information at their disposal.  In this interview, he breaks down these challenges and offers practical strategies to navigate them successfully. In our conversation, Adam and I discuss . . . The personal connection and motivation behind his new book The psychological barriers to effective dieting and how to overcome them The truth about meal planning and its role in achieving sustainable health goals The concept of "minimum effective dose" in training and why more is not always better Practical strategies for creating meal boundaries and incorporating takeout food effectively in your diet And more . . . So, if you're ready to understand dieting better and set yourself up for sustainable weight loss, tune in to this episode with Adam Bornstein! Timestamps: 0:00 - Please leave a review of the show wherever you listen to podcasts and make sure to subscribe! 4:19 - What is the personal connection to "You Can't Screw This Up"? 7:57 - Is dieting the 20% that gives you the 80% in results? 29:22 - What is your take on meal planning? 27:41 - BOGO 50% Off during my July 4th sale! https://buylegion.com/ 35:31 - What are some tools that can help make meal boundaries? 43:34 - How can you make takeout food work in a diet? 53:31 - Where can people find you and your work? Mentioned on the Show: Buy one supplement get one 50% off during my big July 4th sale! Plus, get a free $20 gift card on orders over $99. Go to buylegion.com to save now! Use coupon code MUSCLE to get double reward points! Adam Bornstein's Book You Can't Screw This Up: https://www.amazon.com/You-Cant-Screw-This-Up/dp/0063230577/?tag=mflweb-20 Adam's Instagram: www.instagram.com/bornfitness Adam's Website: www.bornfitness.com

Tired of constantly jumping from one extreme diet to another, only to find yourself back where you started?  In this episode, renowned personal trainer and author Adam Bornstein joins Ted Ryce to discuss why extreme diets don't work and what you should actually do to obtain sustainable fat loss results. He will also reveal his unique approach that helps his clients achieve sustainable results, allowing them to become healthier while still enjoying their lifestyles. Listen now! 

Joining Eric today, is a New York Times Best Selling author of the book "You Can't Screw This Up" to discuss all things behavioral change, and optimize your efforts to become a better you.

Today, I'm joined by Adam Bornstein, author & founder of Born Fitness, a health & fitness media platform and coaching program. Through expert-backed articles, a newsletter, and personalized coaching, Born Fitness makes building healthier habits around nutrition and exercise simple. Best-selling author of nutrition-focused book You Can't Screw This Up, Adam shares his personal insights to living well with client and reader alike and has become a trusted health advisor for LeBron James, Arnold Schwarzenegger, and Lindsey Vonn. In this episode, we discuss the power of storytelling with Adam's learnings from two decades creating content in the fitness industry. We also get a sneak peek of his new book that aims to dismantle diet culture. In this episode, you'll learn: • Why diets rarely work in the long run • What learning from top performers can do for your personal skill set • How changing your self-perception can lead to sustainable healthy habits Subscribe to the podcast → insider.fitt.co/podcast Subscribe to our newsletter → insider.fitt.co/subscribe Follow us on LinkedIn → linkedin.com/company/fittinsider/ You Can't Screw This Up Book: https://www.cantscrewthisup.com/ Born Fitness: https://www.bornfitness.com/ Pen Name Consulting: https://penname.co/ - The Fitt Insider podcast is brought to you by Jack Taylor, our exclusive PR partner. More than just PR, they're creative storytellers and brand builders who actually understand the health and wellness industry. Learn more and get in touch at JackTaylorPR.com/Fitt Chapters: (00:00) Introduction (02:01) Adam's background (02:58) Power of storytelling (05:18) Adam's passion for health and fitness (06:53) Everyone cares about their health (08:23) Wellness is a trillion dollar industry (11:52) Don't replicate other's solution (12:23) Focus on your pain point (13:27) Building your skill set to find a solution (14:10) Patience and timing is key  (15:38) Entrepreneurial journey (17:33) Adam's obsession with fitness (20:38) 3 C's (24:58) Don't copy others blueprint, take clues for success (25:31) Understand your audience (26:48) Focus on super consumers (31:51) Writing and marketing his book (32:42) Dieting cycle of hell (36:14) Building stable foundations to reach health goals (39:40) Fitness and healthy behaviors (40:45) Changing people's self-perception  (42:17) Stress and anxiety affects performance  (43:20) Expand your comfort zone (44:38) Confidence and control (48:03) Conclusion

Entrepreneurs need to take better care of themselves, but the health advice we hear is often so strange and conflicting. What's real? Adam Bornstein, author of the new book "You Can't Screw This Up", offers the entrepreneur's guide through the messy world of wellness.

[6:35] Adam's current passionate project[11:34] The challenges of social media and misinformation[18:58] Dieting constructs[29:14] Why the goal is never 100% compliance[31:38] Starting with the foundation[41:35] Fat-loss plans[46:15] What works for the average person[52:07] Why you don't need to give up foods you loveConnect with Adam:Cantscrewthisup.comInstagramTwitterAbout Adam:"Adam Bornstein is a New York Times bestselling author who is rewriting the rules of nutrition and fitness. Bornstein is an award-winning journalist and the founder of Born Fitness. The former Men's Health fitness and nutrition editor and editorial director of Livestrong.com has seen a lot of trends come and go, and then something became clear: diet plans are designed to make you screw up. He wants to change that with his latest book."

Arnold drinks a cup of coffee every morning. But, recent research made him consult with The Pump nutrition expert (Adam Bornstein) to determine if his morning habit needed a little adjustment. On this episode, you'll learn whether coffee is connected to cardiovascular disease. You'll also discover the latest research on the ideal rest period for building muscle, and why enjoying dessert might be the ultimate diet hack. If you'd like to join Arnold's Pump Club and receive his free daily newsletter, you can sign-up with this link: ⁠https://schwarzenegger.ck.page/19c6c79315⁠ Production and Marketing: ⁠https://penname.co/

On today's podcast, Brad and Steve chat with Adam Bernstein about diet extremism, boundaries, sustainability, and working with Arnold Schwarzenegger. We highly recommend Adam's new book “You Can't Screw This Up: Why Eating Takeout, Enjoying Dessert, and Taking the Stress out of Dieting Leads to Weight Loss That Lasts.”You can find the episode on:iTunes and Apple PodcastsSpotifyAndroidStitcherCheck out our exclusive community offers on Patreon here.Get Do Hard Things and The Practice of Groundedness on audible (Or in hard copy: Hard Things here and Groundedness here).Please write a review on Apple Podcasts and help new listeners discover the show!Find Brad and Steve on Twitter: @Bstulberg and @stevemagness Hosted on Acast. See acast.com/privacy for more information.

Adam Bornstein (@BornFitness) is the founder of Born Fitness, an award-winning writer and editor in the fitness space, and a bestselling author. His latest book is You Can't Screw This Up: Why Eating Takeout, Enjoying Dessert, and Taking the Stress out of Dieting Leads to Weight Loss That Lasts. What We Discuss with Adam Bornstein: Why are more than 70 percent of Americans overweight or obese despite 40 percent of men and 60 percent of women observing multiple diets per year? The common misbeliefs and flawed mindsets around fitness and weight loss perpetuated by a wellness industry that prioritizes its profits over the people it purports to help. How the wellness industry inflates bogus "sciencey" claims in order to fool us into buying routines, diets, and supplements that, at best, do nothing for us. What calorie restriction really does to the brain. How extreme, all-or-none beliefs make us fail our fitness goals, and what we can do to actually move the progress needle forward. And much more... Full show notes and resources can be found here: jordanharbinger.com/841 This Episode Is Brought To You By Our Fine Sponsors: jordanharbinger.com/deals Sign up for Six-Minute Networking — our free networking and relationship development mini course — at jordanharbinger.com/course! Like this show? Please leave us a review here — even one sentence helps! Consider including your Twitter handle so we can thank you personally!

Help the show (and enter for a chance to win some swag) by leaving a review on:  - APPLE PODCASTS - SPOTIFYTrain with Danny on His Training App HEREOUR PARTNERS:  Ice Barrel: The best cold water immersion and recovery solution on the market HERE! Use the CODE: Danny to save $125!Legion Supplements (protein, creatine, + more!), Shop (DANNY) HERE!Melin makes the BEST hat's on earth. Try one using the CODE DANNY to save 20% HERE!Get Your FREE LMNT Electrolytes HERE! Care for YOUR Gut, Heart, and Skin with SEED Symbiotic (save with “DANNY15) at SEED.COMRESOURCES/COACHING:  Train with Danny on His Training App HEREI am all about education and that is not limited to this podcast! Feel free to grab a FREE guide (Nutrition, Training, Macros, Etc!) HERE! Interested in Working With Coach Danny and His One-On-One Coaching Team? Click HERE!Want Coach Danny to Fix Your S*** (training, nutrition, lifestyle, etc) fill the form HERE for a chance to have your current approach reviewed live on the show. Want To Have YOUR Question Answered On an Upcoming Episode of DYNAMIC DIALOGUE? You Can Submit It HERE!Want to Support The Podcast AND Get in Better Shape? Grab a Program HERE!----SOCIAL LINKS:Follow Coach Danny on YOUTUBEFollow Coach Danny on INSTAGRAMFollow Coach Danny on TwitterFollow Coach Danny on FacebookGet More In-Depth Articles Written By Yours' Truly HERE! Support the show

In this episode I speak with Adam Bornstein (@bornfitness) about all things diet, dieting psychology, weight loss success over the long-term, and his new book, "You Can't Screw This Up." Adam is an incredible friend and an amazing speaker, so I have no doubt you'll enjoy listening to him. I hope you enjoy this episode and, if you do, please leave a review on iTunes (huge thank you to everyone who has written one so far). Finally, if you've been thinking about joining The Inner Circle but haven't yet... we have hundreds of home and bodyweight workouts for you and you can get them all here: www.sfinnercircle.com. -J

Adam Bornstein is a New York Times bestselling author and the founder and CEO of Born Fitness and Pen Name Consulting. Adam previously worked as a fitness editor at Men's Health magazine, and he's currently the editor-in-chief of Arnold Scwarzwenegger's Pump Club. As a father, husband, and entrepreneur with a busy family and professional life, Adam believes in setting realistic fitness expectations and meeting people where they're at. He's committed to helping people sustain healthy habits, and he sets out his program in his new book You Can't Screw This Up. Why Eating Takeout, Enjoying Dessert, and Taking the Stress out of Dieting Leads to Weight Loss That Lasts.

Pre-order my new book HOW TO HELP YOUR CHILD CLEAN UP THEIR MENTAL MESS here: https://www.mentallyresilientkids.com/ +Pre-order before August 8 to get access to bonus content! SHOW DESCRIPTION: In this podcast I talk to bestselling author, editor and journalist Adam Bornstein about his latest book You Can't Screw This Up, the mental health benefits of enjoying food, the science of self-perception, the power of releasing mental baggage, why most diet plans fail, and so much more! Read the blog here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://drleaf.com/blogs/news/why-eating-takeout-enjoying-dessert-is-good-for-your-mental-health Sign up to Patreon to get access to full AD-FREE episodes, exclusive downloads, live Q&As, and more: https://www.patreon.com/drcarolineleaf OFFERS FROM OUR SPONSORS: -BetterHelp: If you're thinking of starting therapy, give BetterHelp a try. It's entirely online. Designed to be convenient, flexible, and suited to your schedule. Just fill out a brief questionnaire to get matched with a licensed therapist, and switch therapists any time for no additional charge! Find more balance, with BetterHelp. Visit BetterHelp.com/DRLEAF today to get 10% off your first month. EPISODE HIGHLIGHTS:  2:14 Adam's journey   3:50 The truth behind dieting & diet books  7:10 Adam's amazing new book You Can't Screw This Up  12:24, 20:00 The science of self-perception   20:45 How the wellness industry manipulates our emotions  21:40 How shame & guilt impact our health  24:20 The importance of setting easy goals  26:34 We are incredibly resilient!  29:24 It's okay to eat takeout!  31:50 The power of community meals  36:30 Why we should allow ourselves to enjoy eating   ADDITIONAL RESOURCES: -Get my new book Cleaning up Your Mental Mess here: https://www.cleaningupyourmentalmess.com -Get a free Cleaning up Your Mental Mess workbook when you subscribe to my weekly email at drleaf.com! - Visit my website at https://drleaf.com for more free resources -Instagram: @drcarolineleaf: https://www.instagram.com/drcarolineleaf/- -Facebook: Dr. Caroline Leaf: https://www.facebook.com/drleaf -Twitter: @drcarolineleaf: https://twitter.com/DrCarolineLeaf -Youtube: https://www.youtube.com/drcarolineleaf *DISCLAIMER: This podcast and blog are for educational purposes only and are not intended as medical advice. We always encourage each person to make the decision that seems best for their situation with the guidance of a medical professional.

Adam Bornstein is a New York Times bestselling author and award-winning writer and editor. He is the founder of Born Fitness and Pen Name Consulting, and the co-founder of The Pump with Arnold Schwarzenegger. For the past 20 years, Bornstein has been “the trusted voice in health” as the Fitness and Nutrition editor for Men's Health, Editorial Director at LIVESTRONG.com, and a columnist for SHAPE, Men's Fitness, and Muscle & Fitness.  Bornstein has worked as a nutrition advisor for LeBron James, Cindy Crawford, Lindsey Vonn, and Arnold Schwarzenegger. He's the former Chief Nutrition Officer at Ladder and former Vice President of Nutrition for FitOn. His work has been featured in dozens of publications, including The New York Times, Fast Company, ESPN, and GQ, and he's appeared on Good Morning America, The Today Show, E! News, and The Cheddar. He lives in Denver with his wife and two sons. His latest book “You Can't Screw This Up” can be purchased at https://www.cantscrewthisup.com   To learn more, please go to https://rapidhealthreport.com Connect with our guests: Adam Bornstein on Twitter Adam Bornstein on Instagram Anders Varner on Instagram Doug Larson on Instagram Dan Garner on Instagram

Today I'm talking to one of my oldest and dearest friends in the fitness industry, Adam Bornstein. He's a New York Times Bestselling Author, personal advisor to Arnold Schwarzenegger, journalist, and all around Swiss Army Knife of all things content. His latest book is call You Can't Screw This Up, and it's a new paradigm for dieting and the journey to wellness. I learn something every time I talk to Adam, and this podcast recording was no exception. I hope you enjoy!

There's a disturbing trend that we need to fix. Diet books are supposed to help people, but the more diets we share, the more people seem to become frustrated and gain weight. Today, more than 40 percent of men and 65 percent of women are on multiple diets per year. Despite that, nearly 75 percent of the United States is overweight or obese, and more people are gaining weight around the globe for the last three decades. There are many issues that lead to weight gain, but diet book that push you towards extremes and force you to stress about BS are a big part of the problem. Arnold is here to suggest a different approach, and why a new book by Adam Bornstein called "You Can't Screw This Up" is how we can take a different approach to nutrition, disrupt the diet book industry, and support healthier habits.

This week's podcast was 20 years in the making! After 2 decades of "knowing each other from afar" Joe D. and Adam Bornstein finally sit down for their first face-to-face conversation...and it's a good one! Specifically, they discuss why most people's approach [to getting in shape] is fundamentally wrong, which is why most diets and workout plans fail. BUT, after listening to today's show, you'll understand that when the proper approach is taken YOU CAN'T SCREW UP [and success is inevitable]!! *For a full list of Show Notes & Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS YOU CAN'T SCREW THIS UP by Adam Bornstein CantScrewThisUp.com/trainer Adam Bornstein (@bornfitness) CPPS - June class [*Use coupon: PASSION30] Ice Barrel [*Use coupon: JOED]

This week's podcast was 20 years in the making! After 2 decades of "knowing each other from afar" Joe D. and Adam Bornstein finally sit down for their first face-to-face conversation...and it's a good one! Specifically, they discuss why most people's approach [to getting in shape] is fundamentally wrong, which is why most diets and workout plans fail. BUT, after listening to today's show, you'll understand that when the proper approach is taken YOU CAN'T SCREW UP [and success is inevitable]!! *For a full list of Show Notes & Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS YOU CAN'T SCREW THIS UP by Adam Bornstein CantScrewThisUp.com/trainer Adam Bornstein (@bornfitness) CPPS - June class [*Use coupon: PASSION30] Ice Barrel [*Use coupon: JOED]

Word has it if you mention "seed oils" on social media, you'll get a strong response about how they are the real cause of the obesity epidemic. But what does the science say? On this episode, Arnold works with his editor in chief, Adam Bornstein, to take a deeper look at canola oil, which is frequently cited as a primary driver of weight gain, inflammation, and heart disease. While ultra-processed foods are a problem, the issue with canola oil is not as clear as it seems. And, you'll also hear from this week's member of the week, Cathy S, and her incredible story of overcoming cancer. If you'd like to join Arnold's Pump Club and receive his free daily newsletter, you can sign-up with this link: ⁠https://schwarzenegger.ck.page/19c6c79315⁠ Production and Marketing: ⁠https://penname.co/

I'm honoured to have Adam Bornstein as a first time guest. Long overdue, Adam is one of the industry's most influential figures, coaches, writers, and teachers of sustainable nuanced lifestyle and nutrition habits. Adam answer why coaches will get a ton of value from reading his new book "You Can't Screw This Up", a book written to help the overwhelmed, frustrated, and confused end user. We talk about coaching, asking better questions, and communicating with our clients in a way that supports change. Adam also answers why he's deliberately operated more behind the scenes rather than lean into aggressive forward facing brand development. Enjoy this episode and check out Adam's new book out soon. --- Support this podcast: https://podcasters.spotify.com/pod/show/thefitnessdevil/support

In this episode, I answer the question "Can You Write Me A Meal Plan" and show you how to break up with meal plans forever.  I talk you through the same steps I take with clients so you can take be in control of your week and navigate even the busiest of schedules while staying on point with your nutrition. Shout out in this episode to Adam Bornstein, my mentor and founder of Born Fitness (www.bornfitness.com)For easy meal ideas check out my IG page @natalie_sabinSupport the Show.

This week, we welcome Adam Bornstein into the SmarterMarkets™ studio as we continue our Financing the Energy Transition series. Adam is the Lead of Innovative Finance & System Change at the Danish Red Cross. SmarterMarkets™ host David Greely sits down with Adam to discuss how ESG, impact investing, and carbon finance can be put to work to fund humanitarian relief and resilience to a changing climate.

This was the seventh session of the day from our Artemis London 2022 conference, held on September 6th, 2022.  The event was Artemis' first insurance-linked securities (ILS) conference held in the City of London and saw more than 240 attendees enjoy a wide-range of sessions and networking opportunities.  Themed largely around the catastrophe bond, attendees heard from expert speakers that have been in the sector for years, as well as newcomers with ideas of how to innovate the cat bond and ILS market going forwards.  Attendees came from as far afield as New Zealand, Hawaii, Asia, North and South America, Bermuda, as well as a large European contingent, plus as you'd expect numerous London marketplace leaders in ILS and reinsurance.  This seventh video from the event features a panel discussion around the future evolution of the catastrophe bond marketplace and asks what comes next?  The panel discussion was moderated by Guillaume Courtet, Portfolio Manager ILS, Schroders. He was joined by: Adam Bornstein, Lead, Innovative Finance & Systems Change, Danish Red Cross; Brian Kirwan, General Manager, Europe, Vesttoo; and Mike Rich, Head ILS, Commodities & Environmental Strategies, K2 Advisors.  The discussion focused on where the panellists feel there is potential for the catastrophe bond and also broader insurance-linked securities (ILS) market to expand its scope.  The panellists also discussed potential niche use-cases for catastrophe bonds, including real-world examples of the evolution of the cat bond and ILS structure from their own experiences.  Listen to the full audio of this evolution of the catastrophe bond focused panel discussion for more insights into the potential for the ILS market to continue expanding its remit.

Adam Bornstein is a New York Times bestselling author and, according to The Huffington Post, “one of the most inspiring sources in all of health and fitness.” Bornstein is the founder of Pen Name Consulting and Born Fitness. At Pen Name, Bornstein has consulted with everyone from Reid Hoffman (founder of LinkedIn), Eric Schmidt (former CEO of Google), and Tim Ferriss (The Tim Ferriss Show), as well as Equinox, Microsoft, Tonal, Beachbody, and Dollar Shave Club. An award-winning writer and editor, Bornstein has worked with some of the biggest wellness brands. He is the former Chief Nutrition Officer at Ladder, and the Vice President of Nutrition for FitOn, the largest fitness app in the world. Previously, he was fitness editor for Men's Health magazine and Editorial Director at LIVESTRONG.com. He's also served as nutrition advisor for LeBron James, Cindy Crawford, Lindsey Vonn, and Arnold Schwarzenegger. His work has been featured in dozens of publications, including The New York Times, Fast Company, ESPN, and GQ, and he's appeared on Good Morning America, The Today Show, E! News, and The Cheddar. In this episode, we touch on the importance of goal-setting, when it's okay to break a good habit, and how to fill up your life's bucket with what you're truly proud of. Head over to kreaturesofhabit.com and enter the promo code KOHPOD20 to receive 20% off your first order.

Economic empowerment and community agency are the new humanitarian aid. In this episode, we're exploring the power of digital currencies to spark economic activity and build resilience in refugee communities with Danish Red Cross' Adam Bornstein.

I just went through a big, scary change that I avoided for years: I just rebranded my (other) podcast Pessimists Archive, and it's now called Build For Tomorrow. In this episode, I talk with Adam Bornstein of Pen Name, the consultancy that helped me, to share our lessons from the experience... and how anyone can reposition themselves for growth. It all begins with asking yourself an important question: "What happens if I'm successful?"

Adam Bornstein is an award-winning fitness and nutrition writer and editor, and has been named "one of the most influential people in health." A highly respected fitness authority with a ton of accomplishments under his belt, he's currently the Chief Nutrition Officer at Ladder, a sports nutrition company, founded by Lebron James and Arnold Schwarzenegger, that is dedicated to creating high-performance workout supplements for daily use. He is the author of 7 books (3 of them NY Times Best Sellers) and the founder of Born Fitness, a digital platform that provides clarity in the world of health, and offers personalized online fitness and diet coaching. He founded Pen Name Consulting, a full-service content creation and growth agency that helps scale businesses. Clients include Microsoft, Equinox, Dollar Shave Club, Beachbody, and individuals such as LeBron James, Arnold Schwarzenegger, and Tim Ferriss. His work has been featured everywhere from The New York Times and Fast Company, to ESPN the Magazine and GQ. Adam attributes all his success to kindness, positivity, his ability to listen to people and respond with empathy. Together, Michael and Adam delve into Adam's beginnings studying psychology and human physiology, which led to his love for research and writing, which then gave way to his unique style of writing about health, nutrition and human performance. Adam's story is inspiring, from his start as a columnist for Muscle & Fitness and Men's Fitness, to his role as fitness editor of Men's Health magazine, and the editorial director of LIVESTRONG.COM. To then leave a stable, lucrative, successful career and follow his entrepreneurial passions. He bet on himself, launched Born Fitness and hasn't looked back. Don't forget to share this episode with your circle and be sure to follow the show on Instagram @bornormade. Follow Michael Chernow at: Twitter: @MichaelChernow Instagram: @michaelchernow Facebook: @MichaelPChernow LinkedIn: @McChernow

When thinking about optimizing your protein consumption, how much is too much? We’ve established that protein is a vital dietary fuel for all kinds of reasons. But, at some point, does eating protein have no additional benefit and is eating more simply “overfilling” your tank?The idea that your body has limits on how much protein you can digest is based on the concept of muscle protein synthesis or MPS. Muscle protein synthesis is your body’s natural way of breaking down protein and using it to help repair the muscles in your body. That’s because during exercise your body uses protein, something known as muscle protein breakdown (or MPB). The combination of muscle protein synthesis and muscle protein breakdown are important components of how you build muscle, and — more importantly for every exercise goal — how well you recover from exercise. And, some research has suggested that 20 grams of protein is the sweet-spot for maximizing muscle protein synthesis.Which leaves you with a very important question: how much protein can your body digest, and — at some point — is more protein too much and not really adding any benefit?In this episode of That’s Healthy, Right? host Adam Bornstein weighs the comparison of protein to the gas you put in your car, how to maximize your post-workout intake, and the science behind whether or not you should restrict how much protein you eat per serving.To ask a question, read the transcript, or learn more, visit bornfitness.com/thats-healthy-right.Don’t forget to Subscribe to the show, and Rate or Review wherever you tune in!Resources:How much protein can the body use in a single meal for muscle building? Implications for daily protein distribution — Journal of the International Society of Sports Nutrition Per Meal Dose and Frequency of Protein Consumption Is Associated With Lean Mass and Muscle Performance — Journal of Clinical Nutrition Is there a maximal anabolic response to protein intake within a meal? — Journal of Clinical NutritionUpdate on maximal anabolic response to dietary protein — Journal of Clinical Nutrition A high-protein diet for reducing body fat: mechanisms and possible caveats — Nutrition and MetabolismNutritional interventions to augment resistance training-induced skeletal muscle hypertrophy — Frontiers in Physiology Timing and distribution of protein ingestion during prolonged recovery from resistance exercise alters myofibrillar protein synthesis — The Journal of Physiology A Systematic Review, Meta-Analysis and Meta-Regression of the Effect of Protein Supplementation on Resistance Training-Induced Gains in Muscle Mass and Strength in Healthy Adults — British Journal of Sports Medicine Effect of Protein Overfeeding on Energy Expenditure Measured in a Metabolic Chamber — American Journal of Clinical Nutrition Effect of different protein sources on satiation and short-term satiety when consumed as a starter — Nutrition Journal

Protein is one of the most important macronutrients you can put into your body. But, is a common method of food preparation ruining the quality — and the benefits — of protein?In this episode of That’s Healthy, Right? host Adam Bornstein sets the record straight about what really happens when you heat up protein and it becomes “denatured.” We discuss the nutrient consideration, if it affects muscle building and fat loss, how the amino acids are changed, and if you need to worry about the protein in common foods when they are heated (was Rocky right to drink raw eggs instead of cooking them?).To ask a question, read the transcript, or learn more, visit bornfitness.com/thats-healthy-right.Don’t forget to Subscribe to the show, and Rate or Review wherever you tune in!Resources:Denaturation — Science DailyThe Chemistry of Protein Denaturation — Chemical ReviewsDenaturation (Proteins) — The Encyclopedia of Genetics Denaturation of whey proteins as a function of heat, pH and protein concentration — International Dairy JournalImpact of controlled shearing on solubility and heat stability of pea protein isolate dispersed in solutions with adjusted ionic strength — Food Research InternationalWhat Will a Protein Shake Really Do to Your Body? – That’s Healthy, Right? PodcastThe Protein Guide: How Much Protein Do You Need? – Born Fitness

Ketogenic diets have grown in popularity because of the overwhelming belief that they are a superior way to burn fat — but is that actually true? In this episode of That’s Healthy, Right? host Adam Bornstein breaks down what you can really expect from the ketogenic diet. Does it help you burn more fat? How does it work with exercise? Does it fight disease or improve longevity? And what are the common mistakes that people make?Bornstein reviews what the science says, and provides simple takeaways to help you determine who might benefit most from going on the ketogenic diet.To ask a question, read the transcript, or learn more, visit bornfitness.com/thats-healthy-right.Don’t forget to Subscribe to the show, and Rate or Review wherever you tune in!Resources:Ketogenic Low-Carbohydrate Diets Have No Metabolic Advantage Over Nonketogenic Low-Carbohydrate Diets — American Journal of Clinical NutritionDo Ketogenic Diets Really Suppress Appetite? A Systematic Review and Meta-Analysis — Obesity ReviewNuSci Hall Study: No Ketogenic Advantage — YouTubeKetone Bodies and Exercise Performance: The Next Magic Bullet or Merely Hype? — Sports NutritionThe Keto Moment — VoxKeto and Low-Carb Kills Performance — James FellShould you try the keto diet? – Harvard Medical SchoolWhat Is the Keto Diet? (and Should I Try It?) – Born Fitness

The myth of protein as a viable weight gaining macronutrient started in the ‘80s, somewhere between The Terminator and Hair Metal.So why does the misinformation about protein and bulk persist when most protein shakes are only around 100 calories?In this episode of That’s Healthy, Right? host Adam Bornstein looks at the scientific differences between proteins, fats, and carbs, what you can realistically expect from taking a protein shake, and your best dietary options for staying lean and gaining muscle.To ask a question, read the transcript, or learn more, visit bornfitness.com/thats-healthy-right.Don’t forget to Subscribe to the show, and Rate or Review wherever you tune in!Resources:Increasing protein or decreasing carbohydrate...which gives you a metabolic advantage — Weightology A high-protein diet for reducing body fat: mechanisms and possible caveats — Nutrition and MetabolismEffect of protein source and resistance training on body composition and sex hormones — Journal of International Society of Sports NutritionEffect of Protein Overfeeding on Energy Expenditure Measured in a Metabolic Chamber — American Journal of Clinical NutritionEffects of protein intake and gender on body composition changes: a randomized clinical weight loss trial — Nutrition MetabolismA controlled trial of protein enrichment of meal replacements for weight reduction with retention of lean body mass — Nutrition Journal Effect of different protein sources on satiation and short-term satiety when consumed as a starter — Nutrition Journal I Want to Look More Muscular. What’s the Best Way to Make Gains? – Born Fitness

Are you and your business just another face in the crowd, caught up in a sea of mediocrity with the other poor souls?  Wanna know what it takes to stand out from the crowd so your business, and life, can have the impact on this world you know you’re capable of?   Adam Borstein is a New York Times bestselling author and the man behind some of the biggest brands on the planet including Live Strong and Men’s Health.  He has helped mega-stars like Arnold and LeBron build their brands with his marketing and business expertise.   He’s also the founder of Born Fitness and an award winning fitness and nutrition writer and editor.   In this all new #RenegadeRadioPodcast Adam and I discuss how you can stand out, gain an advantage over your competitors, build habits for success and much more.  Listen as we discuss: How to stand out from the crowd. [6:49] The power of listening as a competitive advantage. [13:50] Adam’s morning routine for finding clarity and building positive habits. [15:05] The biggest lessons learned from Arnold Schwarzenegger. [17:03] Why you must focus on the ONE thing. [21:04] Go slow to go fast. [21:54] How to handle criticism like a pro. [24:14] Life is a game of reps. [27:27] Business is a game, don’t get emotional. [31:19] Understanding your desired outcome. [34:13] Adam’s ‘two-step process’ to begin to stand out in the RIGHT way. [36:34] This episode is brought to you by Cured Nutrition.  Cured Rise is a caffeine-free daytime CBD nootropic supplement.  Infused with 9mg of Broad Spectrum CBD extract, it encourages sustained wakefulness and focus and promotes stress resilience.  Cured Zen is a CBD sleep supplement that encourages relaxation, helps you ease away the stress of the day with all-natural ingredients and improves sleep quality.  Click HERE to get yours today and use the coupon code, “Renegade” for a 15% discount. This episode is also brought to you by BiOptimizers. Their P3-OM Probiotics may be the most powerful proteolytic probiotic ever developed. The new, improved P3-OM 2.0 is 3 x time stronger than the original version, which was already incredible.  It supplies your gut with powerful protein-digesting bacteria that increase the pool of bioactive amino acids required for muscle growth and recovery. Go to www.p3om.com/renegade and use the code “JAY10” to receive 10% off your order.  

As a kid, you were probably indoctrinated with the same age-old nutritional wisdom that breakfast is the most important meal of the day.For a moment, forget the criticisms of your typical (unhealthy) breakfast and assume that everything you’re eating for your first meal of the day is healthy. Is breakfast essential? Is it the most important meal of the day? Or — are those even the right questions to ask?With all of the recent focus on intermittent fasting, you might be left wondering whether skipping breakfast is good for weight loss, heart-healthy, or even beneficial for longevity.In this episode of That’s Healthy, Right? host Adam Bornstein looks at the behavioral research to uncover the one question you need to answer that will determine if you should be part of the breakfast club. To ask a question, read the transcript, or learn more, visit bornfitness.com/thats-healthy-right.Don’t forget to Subscribe to the show, and Rate or Review wherever you tune in!Resources:Breakfast Is Not the Most Important Meal – Born FitnessThe role of breakfast In the treatment of obesity: a randomized clinical trial –The American Journal of Clinical NutritionThe effectiveness of breakfast recommendations on weight loss: a randomized controlled trial — The American Journal of Clinical NutritionThe causal role of breakfast in energy balance and health: A randomized controlled trial in lean adults — The American Journal of Clinical NutritionThe Effects of Breakfast and Breakfast Composition on Cognition in Adults — Advances in Nutrition'Dessert with breakfast diet' helps avoid weight regain by reducing cravings — Science Daily

If you wanted an episode on supplements, this one's for you. Adam Bornstein might be in the supplement business but he certainly has some skeptical thoughts on the industry overall. Adam is the Chief Nutrition Officer and Chief Content Officer at Ladder, (an Anna Victoria partner). Adam is a bestselling author and former Men's Health Editor. He's the CEO and Founder of Born Fitness, and Founder and CEO of Pen Name Consulting.Adam tells Anna about how his skepticism of supplements helped him design supplements for LeBron James that were effective and responsible. In this episode you will hear him go deep on some of the benefits of protein, the effects of caffeine, how creatine got a bad rap, and how he teamed up with LeBron James and Arnold Schwarzenegger. Be sure to follow us on Instagram (@yourbestlifepodcast)! Also, join our official Facebook Group, "Your Best Life Podcast," to keep the conversation going.

If you wanted an episode on supplements, this one's for you. Adam Bornstein might be in the supplement business but he certainly has some skeptical thoughts on the industry overall. Adam is the Chief Nutrition Officer and Chief Content Officer at Ladder, (an Anna Victoria partner). Adam is a bestselling author and former Men's Health Editor. He's the CEO and Founder of Born Fitness, and Founder and CEO of Pen Name Consulting.Adam tells Anna about how his skepticism of supplements helped him design supplements for LeBron James that were effective and responsible. In this episode you will hear him go deep on some of the benefits of protein, the effects of caffeine, how creatine got a bad rap, and how he teamed up with LeBron James and Arnold Schwarzenegger. Be sure to follow us on Instagram (@yourbestlifepodcast)! Also, join our official Facebook Group, "Your Best Life Podcast," to keep the conversation going.

Have you ever wondered whether or not the glowing health claims about lemon water are true?We sure did (as we sip on the enjoyable drink).In this episode of That’s Healthy, Right? host Adam Bornstein examines the science behind the 3 biggest claims to understand:Does lemon water improve digestion?Can lemon water improve mineral absorption?All “detox” negativity aside: how much lemon water does it take to have any benefit?Teaser: it definitely is not a weight loss aid. But, the other benefits were worthy of extra digging, and a few surprising takeaways.To ask a question, read the transcript, or learn more, visit bornfitness.com/thats-healthy-right.Don’t forget to Subscribe to the show, and Rate or Review wherever you tune in!Resources:The Body Cleanse: Does Juicing Really Work? — Born FitnessLemon Water: Is it Good for You? — Examine.com 8 common myths about the benefits of drinking lemon water – Insider.comD-Limonene: safety and clinical applications — Alternative Medicine ReviewEffects and Usage of a Citrus Compound, Limonene — Polyphenols: Prevention and Treatment of Human Disease (Second Edition)Gastrointestinal Transit Time, Glucose Homeostasis and Metabolic Health: Modulation by Dietary Fibers — Nutrients The alkaline diet: is there evidence that an alkaline pH diet benefits health? — Nutrients

It might blow your mind, but everything you think you know about icing an injury is likely incorrect. In this episode of That’s Healthy, Right? host Adam Bornstein digs into a reversal by the godfather of the RICE protocol (rest, ice, compression, and elevation), the latest research on the best way to manage inflammation, and the four best things you can do to promote muscle recovery.To ask a question, read the transcript, or learn more, visit bornfitness.com/thats-healthy-right.Don’t forget to Subscribe to the show, and Rate or Review wherever you tune in!Resources:Why Ice Delays Recovery – DrMirkin.comMOVE an injury not RICE – Dr. Jennifer Robinson, UBCSurprise: Scientists discover that inflammation helps to heal wounds — ScienceDailyTopical Cooling (Icing) Delays Recovery From Eccentric Exercise-Induced Muscle Damage — Journal of Strength and Conditioning Research Effects of cold water immersion and active recovery on hemodynamics and recovery of muscle strength following resistance exercise — American Journal of PhysiologyPost-exercise cold water immersion attenuates acute anabolic signalling and long-term adaptations in muscle to strength training — Journal of Physiology Post-Workout Ice Baths May Weaken Muscles — LiveScienceMuscle injuries and strategies for improving their repair — Journal of Experimental Orthopaedics Pain-free Training: How to Prevent Knee, Back, and Shoulder Injuries – Born Fitness

Adam Bornstein is an award-winning fitness and nutrition writer and editor. Formerly the editorial director for Livestrong.com and fitness editor for Mens Health, currently the fitness advisor for Schwarzenegger.com as well as the Chief Nutrition Officer for Ladder Sport (Lebron James and Arnold Schwarzenegger’s supplement company). He has also contributed to and been featured in The New York Times, Fast Company and GQ, and is the founder and CEO of Born Fitness and Pen Name Consulting. More importantly, Adam is a a great human being, a close friend, and a very smart entrepreneur who’s built his own successful businesses while consult other big brands. I call him, “The Ghost In The Machine” because he’s the person responsible for the successful growth of many big companies and brands, while being the mastermind behind the scenes that you never hear about. In this episode we talk about the path to success, failure, knowing your audience, and the two critical principles. Let's go. IN THIS EPISODE YOU'LL LEARN The governing compass that points you in the direction of how to measure yourself; which is a key to taking the RIGHT action.Why you need principles so that your blood, sweat and tears go into the right area and fulfill you.Adam’s two governing principles (based on his values) that guides who he hires, how he markets, what people he surrounds himself and what experiences he creates.The questions to ask yourself that will help you set the behaviors to achieve the things you want in life.Why knowing your audience is THE first step to building a fulfilling business AND life.How painful life lessons changed what I valued and changed the direction of my life, both personal and career.How your ‘negative” experiences can become tools to build a better future if you choose it.The #1 characteristic needed to be able to change yourself, the people around you, and your business.Why “creating something of value for people” and showing people you care can be the business combo and will lead you to success for life.Why you need to do the tried and true methods, then iterate them and improve, instead of re-inventing the wheel.How listening to your gut can lead to you making the right decisions for you. Adam explains from personal experience how turning down a huge financial opportunity that wasn’t aligning with him turned out to be the best decision (despite not being clear at first).The formula for who you should listen to, advice vs. opinion + believability.The weaknesses should you strengthen and which ones you should outsource to someone else and not waste time on.The principles Adam gives to the “young bucks” about building a business in the fitness industry.The ONE thing that won’t ever go away and what you should focus on, this is an Evergreen principle.A powerful question that Adam asks that will help you protect your business and help you innovate long-term.Why you must put yourself in challenging situations when times are good and great, and specific tactics to work on your resilience. And much, much more. LINKS AND RESOURCES Adam Bornstein: http://www.BornFitness.com Adam Bornstein Instagram: https://www.instagram.com/bornfitness/ Ladder Sport: http://www.LadderSport.com Vigor Life Podcast (iTunes): https://podcasts.apple.com/us/podcast/vigor-life-podcast/id1180256583?mt=2 Luka Hocevar YouTube Channel: https://www.youtube.com/channel/UCQ29YcBh-g6onRujX3wD_XA?view_as=subscriber Luka Hocevar Instagram: https://www.instagram.com/lukahocevar/ Thanks so much for joining me this week. Have some feedback that you’d like to share? Leave me a review on iTunes.

On today's show, Rich talks to Ladder Chief Nutrition Officer Adam Bornstein. Plus, we'll take your phone calls and more. Thank you to today's sponsor: Geico = Visit Geico.com. In just 15 minutes you could save 15% or more on car insurance.

During times of fear and panic, you’ll always find marketers waiting to take advantage. Unfortunately, that’s been the case during the pandemic of the coronavirus disease (COVID-19).While the health of your immune system is always important, understanding how your immune system works — and what it can and can’t do to protect you from illness — is an important reminder, especially when people are trying to convince you to spend your hard-earned money. In this episode of That’s Healthy, Right? host Adam Bornstein discusses how the immune system really works, what small behavior changes can help your overall health, and the hard truth about any supplements that promise to “boost” your immunity.To ask a question, read the transcript, or learn more, visit bornfitness.com/thats-healthy-right.Don’t forget to Subscribe to the show, and Rate or Review wherever you tune in!Resources:Coronavirus disease (COVID-19) advice for the public - World Health OrganizationCoronavirus Disease 2019 (COVID-19) > How to Protect Yourself & Others - Centers for Disease Control and PreventionImportance of Protein for Immune Health — Rebel HealthSleep and Immune Function — European Journal of PhysiologyZinc for the Common Cold — Cochrane Database of Systematic ReviewsVitamin D supplementation to prevent acute respiratory tract infections: systematic review and meta-analysis of individual participant data — British Medical JournalThe Science of Sickness Prevention - Born FitnessHealthy resources to help keep you fit during COVID-19 — Born Fitness

The answer is yes... but you need to build a different pitch. In this episode, we let you listen in on a communications consulting session. Dwaynia Wilkerson, founder of Prose & Pens, normally gets a lot of business by cold pitching, but has been unsure of whether it's appropriate to send cold pitches now. She talks to Adam Bornstein, cofounder of Pen Name Consulting, who walks her through the new ways to approach potential clients today.

“Sometimes the hype is real,” and if you’ve been hearing a lot more about the importance of collagen protein recently, it's because it’s still the hot supplement on the block.But, if you want to take collagen there are some big red flags that you need to be aware of before you purchase the pricey supplement.In this episode of That’s Healthy, Right? host Adam Bornstein wants to warn you what to look for on the nutrition label of collagen and the types of collagen that work.He also discusses why collagen is important for the human body, the Catch-22 of taking supplements compared to getting it naturally, and secrets on how best to reap the rewards of incorporating more collagen protein into your diet.To ask a question, read the transcript, or learn more, visit bornfitness.com/thats-healthy-right.Don’t forget to Subscribe to the show, and Rate or Review wherever you tune in!Resources:What Is Collagen Good for, Really? - Born FitnessThe effect of oral collagen peptide supplementation on skin moisture and the dermal collagen network: evidence from an ex vivo model and randomized, placebo‐controlled clinical trials — Journal of Cosmetic DermatologyDietary Supplementation with Specific Collagen Peptides Has a Body Mass Index-Dependent Beneficial Effect on Cellulite Morphology — Journal of Medicinal FoodWhat is Type-II Collagen? — Examine.com Undenatured type II collagen (UC-II®) for joint support: a randomized, double-blind, placebo-controlled study in healthy volunteers — Journal of International Society of Sports Nutrition Effects of orally administered undenatured type II collagen against arthritic inflammatory diseases: a mechanistic exploration. — International Journal of Clinical Pharmacology ResearchCollagen: ‘Fountain of Youth’ or Edible Hoax? - WebMD

Have you ever wondered how your gut health affects your overall immunity, metabolism, and more? You’re not alone. Interest has surged recently ... and charlatans have taken notice.In the inaugural episode of That’s Healthy, Right? host Adam Bornstein digs into the importance of the microbiome, the ecosystem that comprises your overall gut health.He also reveals the truth about some of the bigger misconceptions out there around manipulating your personal gut health, how some tests are a complete waste of money, and how to avoid getting scammed.To ask a question, read the transcript, or learn more, visit bornfitness.com/thats-healthy-right.Don’t forget to Subscribe to the show, and Rate or Review us wherever you tune in!Resources:Understanding the Microbiome: How Gut Health Affects Your Health, Weight Loss, and Mood - Born FitnessProbiotics and their fermented food products are beneficial for health — Journal of Applied MicrobiologyFiber and Prebiotics: Mechanisms and Health Benefits — NutrientsIs eating behavior manipulated by the gastrointestinal microbiota? Evolutionary pressures and potential mechanisms — BioEssaysRegulation of tight junction permeability by intestinal bacteria and dietary components — Journal of Nutrition Human Microbiome Program at NYUCenter for Microbiome Innovation at the University of California San DiegoLatest Microbiome Research - Nature

Celebs and popular diet books beware. That’s Healthy, Right? is an unfiltered look at what it really takes to improve your fitness and nutrition once the marketing mind tricks have been removed. Every episode, New York Times bestselling author and award-winning health journalist Adam Bornstein takes the most common questions and beliefs and simplifies them to help you figure out what’s worth your time — in a matter of minutes. Tune in to remove the confusion and finally separate the fads from the facts and the hype from the helpful, so you can enjoy a healthier life. To ask a question or learn more, visit bornfitness.com/thats-healthy-right/.

If have not already done so, please head to the link below and make sure to download our podcast reflection sheets. They're absolutely free!   https://artofcoaching.com/podcastreflections/   This information is kept free by our partnership with Momentous. To learn more about Momentous and what they do to help our community go to livemomentous.com/brett. As part of the Art of Coaching audience, you can receive $20 off your 1st order of Momentous by using code BRETT20 at checkout. (Minimum purchase amount of $50). Up today on the podcast is Adam Bornstein. Adam is the founder of Born Fitness, which is a digital platform that provides clarity in a world of health and also personalized fitness and diet coaching. Adam is also an award-winning fitness and nutrition writer and editor. He is one of the most influential people in health and has authored seven books. He was a columnist Muscle and Fitness, Men's Fitness, and was on the advisory board for Arnold Schwarzenegger. The biggest reason I had Adam join us today is that he has worked in every single medium that relates to the weight room, the boardroom, the classroom, and everywhere else in between. Adam is an impressive individual, and he's going to provide some great reflection points today. Reach out to Adam: Via social media: @bornfitness Via website: https://www.bornfitness.com/     Join our exclusive Facebook group of fellow Art of Coaching Podcast listeners and have your voice heard!   Don't forget to check-out and download our new free resources.   Podcast Reflection Sheets: Click Here   How to Find a Mentor Guide: Click Here   Sign up for my course: Sign Up Now!   Follow me on social media:   Via Instagram: @coach_BrettB   Via Twitter: @coach_BrettB   Subscribe to my YouTube channel here   Learn More About My Courses, Clinics, and Live Events At: www.ArtofCoaching.com

As we climb our individual ladders of success, there comes a time where we need to check our own egos, reach into what is important, and strive to leave people better than we found them. Welcome to The Psychology of Entrepreneurship, a candid and revealing series that follows Ronsley Vaz and his guests, as they strive to unravel the inner ... Read More The post Volume 17: Adam Bornstein: Following Your Moral Compass appeared first on Amplify Agency.

Adam Bornstein is a New York Times bestselling author, former Fitness Editor for Men's Health, and advisor to Arnold Schwarzenegger. Today, he spends much of his time as the Chief of Nutrition for Ladder, a supplement company founded by Arnold and Lebron James. We dive deep on issues in the supplement industry, how Adam approaches formulation, and the toughest part about making products tested by Lebron James.

“The more we focus on the people whose lives we change, rather than ourselves, the more we win.” Adam Bornstein is a New York Times bestselling author and the founder of Pen Name Consulting, a growth agency that offers content creation, marketing, and strategy that helps businesses scale. Clients include businesses such as Microsoft, Equinox, Dollar Shave Club, Beachbody, and individuals such as LeBron James, Arnold Schwarzenegger, and Tim Ferriss. He is also the founder of Born Fitness, a digital platform that provides clarity in the world of health, and offers personalized online fitness and diet coaching. Bornstein is an award-winning fitness and nutrition writer and editor, and has been named "one of the most influential people in health." He is the author of 7 books (including 3 fitness best sellers) and was a columnist for Muscle & Fitness, Men’s Fitness, SHAPE, and Greatist. His work has been featured everywhere from The New York Times and Fast Company, to ESPN the Magazine and GQ. Previously, Bornstein was fitness editor of Men’s Health magazine, and the editorial director of LIVESTRONG.COM Follow Adam on Instagram: @bornfitness Content Summary: 12:10 Loving What You Do Finding what charges your energy and inspires you to create Proud of your finished product - Ask yourself: “Would I buy it?” 15:25 Adam’s Journey Into the Fitness Industry Becoming resilient is a learned behavior “I put myself in uncomfortable positions on purpose so that when unexpected things come up, I don’t freak out. There are so few things in life that you can control.” 19:25 Extremities Don’t Last… What’s Your 90%? The domino approach: Small changes create big results Delayed gratification requires patience and trust in the work you put in 24:00 An Unexplained Autoimmune Condition Dealing with a cancer misdiagnosis and overcoming it’s challenges 34:25 Finally Giving Sleep Some R.E.S.P.E.C.T. The number one thing that people should prioritize: Sleep! Lack of sleep and its effects on the body 41:45 Overtraining is Overstated Overdoing workouts, undereating and counting calories like a mad man (or woman) “If you think that a reflection in the mirror will make you happier, you are severely misguided.” 49:25 Room for Self-Improvement “We can be proud of who we are, and still desire to do better.” It’s all about loving who you are at this very moment, while holding yourself to high standards 53:25 Engaging With Your Community “The more we focus on the people whose lives we change, rather than ourselves, the more we win.” 56:15 Willpower & Self-Discipline “I write 1,000 words before I allow myself to drink my coffee.” Decision fatigue Thank you listeners!! Please leave a review if you enjoyed and checkout my links below to get plugged in more to what I'm doing. PRIVATE FACEBOOK GROUP: www.facebook.com/groups/1292792567518714/ Find more on Em here: @emilyschromm www.emilyschromm.com youtube.com/emilyschromm

Join Mark and Mat as they discuss so many of the current issues with employees including sexual harassment and employment policies.  They will be joined by Entrepreneur Magazine Columnist, and NY Times Best Selling Author of “Brand Builder”, Adam Bornstein. If you have employees OR want to hire employees you need to listen to this show. For more information about Adam and Pen, Name Consulting visit www.penname.co or his annual entrepreneur event at www.two12.io.  Learn more about this powerful tax and legal podcast at www.refreshyourwealth.com

Join Mark and Mat as they discuss so many of the current issues with employees including sexual harassment and employment policies.  They will be joined by Entrepreneur Magazine Columnist, and NY Times Best Selling Author of “Brand Builder”, Adam Bornstein. If you have employees OR want to hire employees you need to listen to this show. For more information about Adam and Pen, Name Consulting visit www.penname.co or his annual entrepreneur event at www.two12.io.  Learn more about this powerful tax and legal podcast at www.refreshyourwealth.com

Man 2.0 Engineering the Alpha #SANE with Adam Bornstein & Jonathan Bailor

Every time I travel to events and mentorships I learn new things. Sometimes I hear stuff that I’ve heard before but from a different perspective and get an “aha” moment that allows me to take action on it. Apart from that, the relationship building and connecting with other high level fitness professionals and entrepreneurs is priceless. Combining the above always gets me fired up, inspired and always leaves me with a book full of notes that I am ready to take action on. Recently I was at my 10th Perform Better Summit in a row followed by the two12 event in Denver, put on by my friend Adam Bornstein. In this episode I share my insights, but also really crack down on what it takes to be successful in fitness business (or any other business for that matter). IN THIS EPISODE YOU’LL LEARN: The 3 reasons I travel to events and why you must too so that you can becomes the best coach, leader and successful business owner Why going to an event to get “tons of tactics and strategies” can be detrimental to your success The missing ingredient in your personal success and why you're still not seeing it The 3 types of happiness and how you can integrate learning and connecting with other people to supercharge your success Why obsession is necessary when working to become the best in the world at something The top skill-sets the best coaches in the world have and why they're the one’s you NEED TO build The future of the fitness industry and how you will be able to stand out Why fitness is NOT saturated and the _______ strategy that will always win LINKS AND RESOURCES: Vigor Ground Fitness and Business Summit: www.VigorGroundSummit.com Vigor Ground Fitness and Performance: www.VigorGroundFitness.com Precision Nutrition: www.PrecisionNutrition.com Perform Better Summit: www.PerformBetter.com Two12 Event: https://two12.io Jason Ferruggia - Renegade Radio: hhttps://goo.gl/GQiak9 Thanks so much for joining me this week. Have some feedback that you’d like to share? Leave me a review on iTunes.

Last year I went to an event my friend, Adam Bornstein puts on called two12. This annual event brings together some of the top entrepreneurs in the US, and gives attendees the opportunity to spend time with them in an intimate small group setting. It's the place to be if you want the latest business, life and relationship building advice. When I was there I got a number of key insights from both the speakers and my fellow attendees that I've been putting to action ever since. Here are my most memorable. IN THIS EPISODE YOU’LL LEARN: How I’ve been able to build so many quality relationships in the industry plus simple tips on how you can too Why doing more of less and finding out what your unique abilities are is going to improve your life and exponentially grow your business The reason you sedate and spend a lot of time and energy on things that don’t move your business forward and how to turn it around The simple formula I use to break down any goals so that I can see the daily actions I need to take to succeed The reason behind why even just 5 habit changes in a year can completely change your life — which 5 are you focusing on? The quote of wisdom to live by and put on your wall How you can extract wisdom from your life that is as profound as the one from the Greek philosophers LINKS AND RESOURCES: Book: How To Win Friends And Influence People (Dale Carnegie): https://goo.gl/HPQbqT   Book: Never Eat Alone (Keith Ferrazzi): https://goo.gl/WCdd7E

When it comes to addition, most think of illicit drugs, alcohol, or even pain medications. It's rare our society would look at a fast food addition as a real addiction. I certainly never considered it. Until I heard David McClain's story. But David and I don't just talk about fast food addition, weight loss and healthy eating. We talk about having the courage to tell your story to help others. We even talk about the behind the scenes of the reality show, chopped. He's got a personal inside scoop on the show. Dave has spent most of his adult life battling a fast food addiction that nearly cost him his life. After a doctor told him he would be lucky to reach his 30th birthday, Dave decided something had to change, so on New Year's Day, 2013, Dave gave up fast food, and a few months later began the workout program that would change his life forever; Insanity. Since that time Dave lost over 150 pounds and has taken on a new life mission of helping others overcome the mental blocks that hold them back.To date, Dave has worked with hundreds of people to conquer their self-doubt and self-sabotage all while working to better himself, and continue his own journey to good health. Dave describes what he does as "forging a life changing journey, and doing everything possible to ensure it's not a selfish one." Time Stamped Show Notes(click a time stamp below to time travel directly to that point in the conversation.) [spp-timestamp time="3:20"] So, where are you at in the World? I am in the suburbs of Philadelphia. [spp-timestamp time="4:00"] Attitude of Gratitude I am grateful for a lot. I woke and did not have the burden of health hanging over my head. Now I can use my time to help others. [spp-timestamp time="5:18"] How did you feel before the doctor told you you were not going to make 30 years of age? [spp-timestamp time="9:30"] The costs of being addicted to Fast Food. [spp-timestamp time="10:30"] Kick in the Gut Moment The Doctor visit that tipped the scales. This blew my mind. [spp-timestamp time="16:08"] Enough is Enough Moment How did Insanity and this guy named Shaun T come into David's life? [spp-timestamp time="17:50"] Shaun T's Birthday Challenge, tricked David for the Health of it. [spp-timestamp time="24:44"] The power of a Significant Emotional Event (SEE)? [spp-timestamp time="35:42"] Lindsey McClain, owns chopped. And we get a behind the scenes Chopped story.   Paying it Forward  [spp-timestamp time="45:54"] Action Steps you can take today. Tell your story. And be really really honest with your story. Get a partner like a coach or mentor who will be honest with you. Ten thousand reps. It takes ten thousand reps to become the expert. [spp-timestamp time="53:50"] What daily habits make the biggest impact in your life? Making a habit of having Habits. Waking up an hour before I should and waking up to a cup of bullet proof coffee. Schedule things out. [spp-timestamp time="57:22"] What are you reading or listening to right now and why? Man 2.0 Engenering the Alpha by John Romaniello and Adam Bornstein. Start your 30 day Audible trial and get Your http://www.audible.com/t1/30trial_at?source_code=PDTGBPD060314004R (Free Book) [spp-timestamp time="59:45"] What does Living A Life of Abundance mean to you? Living a life of abundance is the feeling I get when I know what I did yesterday was enough for me to wake up today and feel good about myself. [spp-timestamp time="37:35"] Parting piece of guidance Connect with our Feature Guest https://www.facebook.com/BeachbodyBigDave/ (Facebook) Wally's Take Away:There was so much shared in this conversation between David and I. A few things I take away from this one is everyone has different reasons for making change in their life. Some changes do happen by chance. The fact is, you may be aware of a few changes you need to make in your life, in your routine. You need to replace bad habits with good habits.... Support this podcast

Does a workout really have to last an hour to deliver great results? Can you really only train hard three times per week? Are deload weeks necessary? Is overtraining overhyped? I sit down with my good friends, Adam Bornstein, Luka Hocevar and Jay Jablonski to answer these questions and more in today’s podcast. Adam also shares some great life lessons from his recent health scare and what he’s learned so far as a dad. Other topics discussed include: The common weakness Adam and I share [4:02]. The importance of structure [10:09]. The dangers of always trying to do more [13:46]. Does it matter if people like you? [27:24]. Why Luka’s always had a chip on his shoulder [29:14]. Why we always try to prove people wrong [30:46]. “Boners everywhere” [32:33]. How new dads can make time to train [34:29]. The benefits of short workouts [35:20]. High frequency training [37:44]. Breaking up workouts and prehab stuff [42:00]. How much intensity should you bring to your workouts? [42:29]. A better way to make training a habit [44:40]. How Crossfitters and high volume bodybuilders can get rapid strength gains [47:40]. The negatives of always trying to set PR’s [49:02]. How training can change your mood and focus [51:07]. The power of the support group [56:49]. Listen to Renegade Radio: To listen, you can either hit the flash audio player below, or browse the links to find your preferred format … Click here to subscribe via iTunes Click here to listen on SoundCloud Click here to subscribe via Stitcher Click here for the Renegade Radio RSS Feed (non-iTunes) Right click here and choose “Save As”to download this episode This episode is brought to you by Athletic Greens. With 75 ingredients working together to help with eleven different areas of health. You never know what's going to come up in your day; however, with just one scoop of Athletic Greens when you wake up or add it to your morning smoothie, you know you have all of your bases covered. It's easy, and it taste great. Head over to athleticgreens.com/jay to get yours. This episode is also brought to you by The Renegade Strength Club, one of the best ways to simplify your life is to outsource things. If you're not a fitness professional that means you should outsource your program design to someone who is. That someone would be your host, Jason (A.K.A. Jay) Ferruggia. Since 1994, he has helped countless guys get ripped, strong, jacked and yoked. His training methods have been battle tested time and time again. And they always deliver killer results. As a Renegade Strength Club insider you get: Brand new workouts from Jay every month Coaching videos Answers to your questions Access to the club community The opportunity to participate in local meet ups The chance to enter contests like the Transformation Contest, and more where we offer cool prizes like Fat Gripz, t-shirts, etc. Go to www.renegadestrengthclub.com to join us on the Dark Side and we'll see you on the inside. Thanks for listening,  Jay Ferruggia

Adam Bornstein, former editor and chief of Livestrong talks about how he built his own business, became a NY Times Best Selling Author, and much more.

Adam Bornstein is the CEO and Founder of Born Fitness, LLC., and Pen Name Consulting. He's a Brand Builder, Best-Selling Author, Editor and Consultant, as well as a New York Times Best-Selling Author. Adam was named one of the most influential writers in health and fitness by Dr. Oz's Sharecare, SHAPE magazine, Greatist, and Arnold Schwarzenegger.

Adam Bornstein comes on to talk about curating and filtering the flood of fitness and nutrition information we are constantly hit with, lessons learned from writing, trends in the industry, training, running a business you can be proud of and more!

Adam Bornstein comes on to talk about curating and filtering the flood of fitness and nutrition information we are constantly hit with, lessons learned from writing, trends in the industry, training, running a business you can be proud of and more!

Hands on connection, Men's Health, email newsletters, providing value to others, creating opportunities, John Romaniello, Adam Bornstein, persistence, going above and beyond, credibility among peers, positions of strength, future opportunities, people over 50, digital programs with wearable components

Adam Bornstein "If it's Not Sustainable, Don't Do It!" by Nada Lena

Adam Bornstein, founder of Born Fitness, joins Dr. Darria to share how to build a personalized workout plan.

Adam Bornstein, founder of Born Fitness, joins Dr. Darria to share how to build a personalized workout plan.

Adam Bernstein is a world renowned fitness and nutrition expert and has been featured pretty much everywhere. He was the editor for Live Strong and Men's Health and is a best-selling author. His latest book is co-authored with John Ramniello and is aptly titled, Man 2.0: Engineering The Alpha. He breaks down exactly what we can do to optimize our lives to bring our greatest potential. This conversation goes all sorts of fun directions including the value of clenching our sphincters from time to time...

Adam Bornstein is the former editorial director of Livestrong.com and writer of “The Born Reality” blog series. As a fitness and nutrition journalist, he combines the latest in science with techniques practiced in the trenches to provide information that anyone can use to improve their health. Formerly the fitness editor at Men’s Health magazine, Bornstein is the author of four fitness books and has appeared on Good Morning America, The Early Show and E! News.  He currently works for himself, recently had a #1 New York Times Bestseller and is on the advisory board for ArnoldSchwarzenneger.com.  He is driven by one purpose: To transform your body and help you live the life you want.  He has written for every major publication and have reached more than 100 million people through articles, blogs, videos, and my books. In this episode he will share with you his personal tools and tips for writting top quality stuff and getting it published!  

Join us as Adam Bornstein shares his expertise on creating a fulfilling and successful relationship. In this episode, Adam gives relationship advice on health and fitness with your partner. Adam Bornstein is a New York Times best-selling author, and an award-winning fitness and nutrition journalist and editor. Named "one of the most influential people in health", Bornstein is the CEO and founder of Born Fitness. Previously, he was the editorial director for LIVESTRONG.COM and the fitness editor for Men's Health magazine.

Adam Bornstein, New York Times Best Selling Author and former Editor of Livestrong.com and Men's Health, joins the show to discuss entrepreneurship, hustle, social media, split testing, training, nutrition and other various topics. 

As a top health and fitness editor and best-selling author, Adam Bornstein came on the show to share what it means to be ‘Alpha’ and how being bulletproof is possible for everyone. In this episode, Adam and I discuss our shared egg obsession, whether cheat days are helpful or harmful, and how mental barriers keep you from achieving the best version of yourself. You will even get a glimpse into the workings of mainstream media, research, and health journalism. Adam Bornstein is a biohacking, solutions oriented machine! Adam has been named “one of the most influential people in health.” He’s a long time health and fitness writer and editor for magazines like Men’s Health and Livestrong, and best-selling author of four fitness books, including his most recent book “Man 2.0 Engineering the Alpha: A Real World Guide to an Unreal Life: Build More Muscle. Burn More Fat. Have More Sex”

As a top health and fitness editor and best-selling author, Adam Bornstein came on the show to share what it means to be ‘Alpha’ and how being bulletproof is possible for everyone. In this episode, Adam and I discuss our shared egg obsession, whether cheat days are helpful or harmful, and how mental barriers keep you from achieving the best version of yourself. You will even get a glimpse into the workings of mainstream media, research, and health journalism. Adam Bornstein is a biohacking, solutions oriented machine! Adam has been named “one of the most influential people in health.” He’s a long time health and fitness writer and editor for magazines like Men’s Health and Livestrong, and best-selling author of four fitness books, including his most recent book “Man 2.0 Engineering the Alpha: A Real World Guide to an Unreal Life: Build More Muscle. Burn More Fat. Have More Sex”

Adam Bornstein is a fitness editor, writer, and best-selling author.  He has worked with some of the biggest names in the fitness world including Men’s Health and Livestrong.com. Check out some of these accolades: “Adam Bornstein is one of the top 10 influencers making a difference in the world of fitness.” –Sharecare “In the kingdom of health and fitness, Adam Bornstein is king.” –Greatist Have a listen and also learn how to win one of four copies of Adam's book that we're giving away. In this podcast we talk about: intermittent fasting hormonal balance and its importantance for optimal health why testosterone levels in men are on the decline and how to avoid it the benefits of hiring a coach or trainer (no matter how fit you are) the state of today’s online fitness and nutrition world a typical day for Adam in terms of diet and working out Adam Bornstein is a fitness editor, writer, and best-selling author.  He has worked with some of the biggest names in the fitness world including Men’s Health and Livestrong.com. Check out some of these accolades: “Adam Bornstein is one of the top 10 influencers making a difference in the world of fitness.” –Sharecare “In the kingdom of health and fitness, Adam Bornstein is king.” –Greatist Keep reading to find about the book giveaway! In this podcast we talk about: intermittent fasting hormonal balance and its important for optimal health why testosterone levels in men are on the decline and how to avoid it the benefits of hiring a coach or trainer (no matter how fit you are) the state of today’s online fitness and nutrition world a typical day for Adam in terms of diet and working out - See more at: http://www.healthynomics.com/?p=7825&preview=true#sthash.kJx5UnAT.dpuf

You were born to achieve greatness, to be a man. But somewhere along the way you started to live an ordinary life. Fitness experts John Romaniello and Adam Bornstein developed a system that targets hormone optimization; their approach is specifically designed to transform you into the Alpha you were always meant to be. Strong. Confident. Powerful. Based on cutting-edge, scientifically validated methods known only to the fitness elite, Man 2.0 provides a step-by-step road map to regaining your health, looking your best, supercharging your sex life—even reversing the aging process. The systems in this book have changed the lives of countless men who've worked with Romaniello and Bornstein.

John Romaniello and Adam Bornstein come on the show this week about naturally increasing testosterone levels, a call to action for all men, how to train as efficiently as possible, and the importance of hormones.