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A “BEST OF 97% EFFECTIVE” EPISODE! Tune in this fall for new episodes and more great content.Learn more about Michael Wenderoth, Executive Coach: www.changwenderoth.comSHOW NOTES:Jenny Fernandez, Chief Marketing Officer at Loacker, reflects on what her 20 years marketing multi-million-dollar brands – and advising startups – can teach us about managing our own career and brand. We discuss how to build relationships that will launch your career, guerrilla tactics for branding and ways to succeed after getting promoted.How three years in China impacted her career growthWhy Jenny would have leaped into entrepreneurship earlierBuilding key relationshipsHow women can convert mentors to sponsorsThe value of peer alliesThe power of positive collaborationSpeak up and take control of the narrativeWhy leaders need to delegate workElevate your own self-awareness and make a brand assessmentGuerrilla tactics for brandingHow to handle being too busyBeing successful after you get promotedLeading with vulnerabilityWhy you should read her forthcoming book, “ZigZag to The Top”Leaving room for risk and exploration BIO AND LINKS:Jenny Fernandez is the Chief Marketing Officer at Loacker and has spent 20 years marketing multi-million-dollar brands. She is an Executive and Team Coach, professor at Columbia Business School and NYU, Board Advisor to the American Marketing Association, and Board Chair of the Global Connected for Women Foundation. Jenny is the author of the forthcoming book,, “Zig-Zag to the Top – How to Master the Habits, Behaviors and Mindsets to Succeed”. Jenny holds a Bachelors in Applied Mathematics and Operations Research from Columbia University and a MBA from the Kellogg School of Management at Northwestern University. Linkedin: https://www.linkedin.com/in/jennymfernandez/Jenny's talk at AMA: https://www.amanewyork.org/resources/personal-transformation/Robert Cialdini's theory: Seven Principles of PersuasionHBR article: 3 Ways to Grow Your Influence in a New JobHBR article: 5 Relationships You Need to Build a Successful CareerFast Company article: POV: Yes, there are enough hours in a day—if you manage your time betterHBR article: 3 Habits that May Derailing Your CareerMichael's Book, Get Promoted: https://changwenderoth.com/#tve-jump-180481ecea3 Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
I was at the Speaker Summit and Speaker Awards in London a couple of weeks ago, and I wanted to share some of the advice and tips from the experts there on the day. In this show I'm covering: The questions that can uncover speaking leads everywhere How to turn your LinkedIn profile into a gig magnet Standing in front of other people's parades Make sure they remember your name Speaking like a conductor Industry tips from insiders Enjoy! If you'd like to watch the video of the epsiode - please click here>> Leave a rating or review for The Speaking Club (Take a photo of your review, email it to me at sarah@saraharcher.co.uk and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: https://thespeakersummit.co/ https://www.linkedin.com/in/maria-franzoni/ https://www.linkedin.com/in/elliot-kay/ https://www.linkedin.com/in/rikkiarundel/ https://www.linkedin.com/in/loveldavincenzimc/ https://www.linkedin.com/in/simone-vincenzi/ Message Monetisation Workshop FREE RESOURCE - The 5 Levels of Pain FREE NEW GUIDE - From Blank Page to Stage Take the Snackable Story Challenge https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)
About This Episode Award-winning executive and team coach Jenny Fernandez joins us for an inspiring conversation about her bold approach to life and career. Discover the pivotal experiences that shaped her growth mindset and fueled her passion for playing a big game, both for herself and her community. Jenny breaks down the concept of portfolio careers and the multifaceted opportunities they offer, while sharing her personal journey from a marketing executive to a leadership coach, speaker, and author of the upcoming book, Zig-Zag to Top: How to Master the Habits, Behaviors, and Mindset to Succeed. Learn how curiosity, passion, and the strategic incorporation of the things that bring you joy can enrich and sustain your career. Tune in for a compelling discussion that equips you with the tools to build a bold, impactful career, while also creating a thriving, inclusive workplace. About Jenny Fernandez Jenny Fernandez is an award-winning executive and team coach, Columbia and NYU faculty, and brand strategist. She works with senior leaders and their teams to maximize their impact by becoming more curious, collaborative, and resilient. Her work spans Fortune 500 companies, startups, and higher education. Jenny has been recognized by LinkedIn as a “Top Voice in Executive Coaching, Personal Branding, Leadership Development, and Entrepreneurship,” Top 30 Management Thinkers to Watch - Thinkers50 Radar 2024, and Global Gurus Top30 in Brand. She was invited to join Marshall Goldsmith's 100 Coaches Community & Agency, the world's #1 Executive Coach and Leadership Thinker. She is a contributing author at Harvard Business Review, Forbes, and Fast Company and featured by The Washington Post and HuffPost. She is a keynote speaker, moderator, and panelist in leadership, and the new world of work. Her book, Zig-Zag to Top: How to Master the Habits, Behaviors, and Mindset to Succeed, comes out in 2025. Additional ResourcesWebsite: www.jennyfernandez.comInstagram: @fernandezjennymLinkedIn: @JennyFernandez--------Stay Connected www.leighburgess.comWatch the episodes on YouTube Follow Leigh on Instagram: @theleighaburgessFollow Leigh on LinkedIn: @LeighBurgessSign up for Leigh's bold newsletter
This quick talk tip will help you avoid procrastination, move closer to your dreams and keep going when things feel tough. In this show I'm covering: A reframing for the Field of Dreams Why we procrastinate when making decisions The antidote to inaction The greatest place to be in relation to making a decision The lesson from Steve Jobs Why you shouldn't make assumptions about your audience. Three reasons you should keep going when it feels like no-one is paying attention. Enjoy! Leave a rating or review for The Speaking Club (Take a photo of your review, email it to me at sarah@saraharcher.co.uk and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: Message Monetisation Workshop FREE RESOURCE - The 5 Levels of Pain FREE NEW GUIDE - From Blank Page to Stage Take the Snackable Story Challenge https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes.
Today we are meeting a top marketing executive, a leadership and branding coach and a top business school professor – the many-hatted Jenny Fernandez.Jenny is an award-winning executive and team coach, Columbia and NYU faculty, and brand strategist. She works with senior leaders and their teams to maximise their impact by becoming more curious, collaborative, and resilient. Her work spans Fortune 500 companies, startups, and higher education. Jenny has been recognized by Thinkers50 Radar as one of the Top 30 Management Thinkers to Watch, and a Top 30 Global Guru.Like me she is a member of Marshall Goldsmith's 100 Coaches Agency and is a contributing author at Harvard Business Review, Forbes, and Fast Company and featured by The Washington Post and HuffPost.She is a keynote speaker, moderator, and panelist in leadership, and the new world of work. Her book, Zig-Zag to Top – How to Master the Habits, Behaviors, and Mindset to Succeed, comes out in 2025.Well that's all well and good, but as my regular listeners will know, I'm deeply curious about the people behind the accolades, and I can't wait to hear more about the Unlock Moments that shaped Jenny's journey from growing up in the Dominican Republic to the life she leads today.--Jenny Fernandez: https://jennyfernandez.com/ --The Unlock Moment podcast is brought to you by Dr Gary Crotaz, PhD. Downloaded in over 110 countries. Find out more at https://garycrotaz.com and https://theunlockmoment.com
This quick talk tip will help you avoid the trap that many speakers fall into, and will help you become more marketable to your target audience. In this show I'm covering: The burning platform thought experiment. The impact of failing to find a ‘hot' problem. Hot topic vs. hot problem The evergreen hot topics The principles of making your talk topic marketable. How you can get more help. Enjoy! Leave a rating or review for The Speaking Club (Take a photo of your review, email it to me at sarah@saraharcher.co.uk and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: Message Monetisation Workshop FREE RESOURCE - The 5 Levels of Pain FREE NEW GUIDE - From Blank Page to Stage Take the Snackable Story Challenge https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)
This quick talk tip will help you avoid the pitfalls that stop most speakers from realising their dream to become a professional, paid speaker. If you have that dream, then listen up. In this show I'm covering: The brutal truth about speaking A story that illustrates two of the biggest obstacles to authors and experts becoming paid speakers Three things you need to do to overcome those obstacles. Why authors and experts struggle to make their talk marketable. Something new and exciting coming up soon Enjoy! Leave a rating or review for The Speaking Club (Take a photo of your review, email it to me at sarah@saraharcher.co.uk and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: Message Monetisation Workshop FREE RESOURCE - The 5 Levels of Pain FREE NEW GUIDE - From Blank Page to Stage Take the Snackable Story Challenge https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)
The other day I had a talk planning call with a potential client, and he said: “I just want to get consistent results. Sometimes I start my talk and I can feel the energy shift, and I know I've engaged them. But other times, I just can't get their attention, and I want to understand how to do this consistently every time I speak.” The truth is that grabbing your audience's attention in the right way, (or ‘hooking'' them in, as I call it), is one of the biggest stumbling blocks for a successful talk. The first 180 seconds of your talk is perhaps the most crucial, and that's because in those two to three minutes you are communicating a lot to your audience without even realising it. In this show, I'm going to show you how to make the most of that time, and to avoid the bear traps I so often see speakers falling into at the start of their talk. Enjoy! What you'll learn: The messages you are communicating to your audience before you even start speaking. The big mistakes a lot of speakers make with the start of their talk. Why you should go for quantity over quality when you are looking for great ideas. The questions you should ask yourself before you ‘settle' for a talk title, open and close. Why you should be provocative and what to do after. If you want to be heard stay out of the ‘herd' The way to make your talk unique. And more!! Leave a rating or review for The Speaking Club (Take a photo of your review, email it to me at sarah@saraharcher.co.uk and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: FREE RESOURCE - The 5 Levels of Pain FREE NEW GUIDE - From Blank Page to Stage Take the Snackable Story Challenge https://www.saraharcher.co.uk Episode 103 - How to Discover Your Speaking Persona Episode 268 - Increase Your Speaking Impact by Creating a Push and Pull Talk Newspaper article with the Textile Zombie can be read here Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes.
Quick tips to build your speaking confidence, skills, impact, business or engaging talk content. These tips originate from issues that come up for students, and questions from my audience. If you want to get your question answered DM me on Instagram or LinkedIN @Saraharcher15. This quick talk tip will help you attract people into your world and build a deeper connection with them, so that you will be able to get them engaged and into action. In this show I'm covering: Why your own journey has created obstacles to reaching your audience The steps you need to take to connect Why you can't talk to your audience about what you think they need. The secret to shifting perspectives. Why I'm like Mr Myagi Where the most profound messages have come from. Enjoy! Leave a rating or review for The Speaking Club (Take a photo of your review, email it to me at sarah@saraharcher.co.uk and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: FREE RESOURCE - The 5 Levels of Pain FREE NEW GUIDE - From Blank Page to Stage Take the Snackable Story Challenge https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: · leave a comment below. · Share this show on Twitter, Facebook or LinkedIn. To help the show out: · Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. · Subscribe on Apple Podcast
Itunes Summary (45 Words): Quick tips to build your speaking confidence, skills, impact, business or engaging talk content. These tips originate from issues that come up for students, and questions from my audience. If you want to get your question answered DM me on Instagram or LinkedIN @Saraharcher15. SHOW NOTES If people believe that you can deliver what they want and need, they will book you to speak, or buy your products or services. But in showing them that you can deliver there's a fine line between confident and cocky, and if you cross that line, it can push people away… and you don't want that. So … how do you show authority without shoving it in people's faces? Well that's what I'm going to talk about today. Here's what this show will cover: A definition of authority in this context The five ingredients for building authority authentically Why you need to convince yourself first and how to do it The next level of self-awareness that has made all the difference to me Why ‘it has to be ‘you' - 100% of the time The real way to show you're an expert Tips for breaking down barriers Enjoy! Leave a rating or review for The Speaking Club (Take a photo of your review, email it to me at sarah@saraharcher.co.uk and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: Human Design Chart Increase Your Speaking Impact by Creating a ‘Push and Pull' Talk FREE RESOURCE - The 5 Levels of Pain FREE NEW GUIDE - From Blank Page to Stage Take the Snackable Story Challenge https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: · leave a comment below. · Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on Apple Podcast or wherever you're listening
As we leave 2023 behind and start making our plans for 2024, I'd like to offer you some suggestions for tools and techniques which you might want to add into your planning process. These have worked to help me achieve my goals in the past and have also helped many others to build the future they desire. Some are a little ‘out there', but I've tried them all out myself and I do believe they will give you more purpose, drive and clarity to supercharge this new year. Whether you want to start speaking, get more results with your speaking, or simply want to tell better stories, I hope this coming year delivers everything you want. What you'll discover: An effective strategy for helping you reach your goals. Who you should be chasing for success. Why choosing you is better for you and your business. The antidote to comparisonitis. A new suggestion to add to your 2024 planning process. Enjoy! Leave a rating or review for The Speaking Club (Take a photo of your review, email it to me at sarah@saraharcher.co.uk and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) FREE RESOURCE - The 5 Levels of Pain (If you want to hear Lavanyaa talk about her experience you can do that here) Leave a rating or review for The Speaking Club (Take a photo of your review, email it to me at sarah@saraharcher.co.uk and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Other Resources: FREE NEW GUIDE - From Blank Page to Stage Live Masterclass - 6 Step Blueprint to Creating Talks that Engage and Sell (without selling) Take the Snackable Story Challenge https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on Apple Podcast, Spotify, Amazon Music or Your App
Rising to the Top: How the Colts Can Secure the AFC South. The Colts may not have their ticket to the AFC South in their hands, but they are only one Jaguars loss away from being in control! Could we even see them take over as the #1 AFC Seed in the NFL Playoffs? https://twitter.com/TheColtsCast
I had a similar issue come up with two clients this week, and it's a mistake I see people making regularly, not just with their speaking, but in other critical content too. This mistake can result in people not paying attention to you, lost business opportunities, and normally leads to frustration and the question, “I just don't understand what I'm doing wrong!” What they are doing wrong is not leading with the problem. That's why in this episode I'm sharing: What leading with the problem means. Where you should be doing it. Why you are likely losing people's attention. The simple exercise you can do to avoid the LinkedIn advert issue. The important check you need to make about where your audience is. Examples to illustrate. Enjoy! Leave a rating or review for The Speaking Club (Take a photo of your review, email it to me at sarah@saraharcher.co.uk and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker (If you want to hear Lavanyaa talk about her experience you can do that here) Resources: FREE RESOURCE - The 5 Levels of Pain FREE NEW GUIDE - From Blank Page to Stage Live Masterclass - 6 Step Blueprint to Creating Talks that Engage and Sell (without selling) Take the Snackable Story Challenge https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes.
Quick tips to build your speaking confidence, skills, impact, business or engaging talk content. These tips originate from issues that come up for students, and questions from my audience. If you want to get your question answered DM me on Instagram or LinkedIN @Saraharcher15. I come across many speakers who are struggling to connect with their audience, and as a consequence their talks fail to get them the results that they want. One of the biggest reasons they struggle is because they are doing what I call … talking about the plane vs. talking about the pain. That's why in this episode I'm sharing: What it means to talk about the plane Why your audience doesn't care about the plane What you need to focus on instead. Why ‘avatar' exercises are pointless How to find the burning platform that will get your audience into action The opportunity if you can connect deeply A special tool I created to help you get this right Enjoy! FREE RESOURCE - The 5 Levels of Pain (If you want to hear Lavanyaa talk about her experience you can do that here) Leave a rating or review for The Speaking Club (Take a photo of your review, email it to me at sarah@saraharcher.co.uk and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Other Resources: FREE NEW GUIDE - From Blank Page to Stage Live Masterclass - 6 Step Blueprint to Creating Talks that Engage and Sell (without selling) Take the Snackable Story Challenge https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: · leave a comment below. · Share this show on Twitter, Facebook or LinkedIn. To help the show out: · Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. · Subscribe on Apple Podcast, Spotify, Amazon Music or Your App
One of the most important parts of your talk is the opening, because you have to grab the attention of your audience and show why the talk is relevant for them. What I've noticed recently with some of my clients, is that their ‘hook', (or ‘lightning bolt' as I call it), is good, but they aren't fully committing to it, and that is weakening the opening and the connection with the audience and the topic they're speaking about. So … I thought I'd share the coaching and feedback I gave them with you, so that you avoid this issue, and make the start of your talk rock! In this show I'm covering: The triggers for attention recap. Three potential ‘lightning bolt' options to hook your audience. The problem and an illustration. What to do instead. Why it works Tips for building this skill Enjoy! Leave a rating or review for The Speaking Club (Take a photo of your review, email it to me at sarah@saraharcher.co.uk and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: The Shocking Truth About How to Open and Close Your Presentations - Ep. 065 FREE NEW GUIDE - From Blank Page to Stage Live Masterclass - 6 Step Blueprint to Creating Talks that Engage and Sell (without selling) Take the Snackable Story Challenge https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes.
This quick talk tip is in response to a situation one of my client's found herself in, that could be an obstacle for you too. In this show I'm covering: Why you need to be able to flex your talk. Why it works How I used it and you can see it in action Tips for building this skill Enjoy! Leave a rating or review for The Speaking Club (Take a photo of your review, email it to me at sarah@saraharcher.co.uk and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: FREE NEW GUIDE - From Blank Page to Stage Live Masterclass - 6 Step Blueprint to Creating Talks that Engage and Sell (without selling) Take the Snackable Story Challenge https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes.
It wasn't until I embarked on my marketing, influencing and sales odyssey, that I discovered the concept of ‘audience sophistication' as I call it. It's something I've often shared with marketing clients, but although I used it myself in my talks, I've not taught it to speakers until recently. And the feedback when I have has been so positive, that I thought I'd better share it with you too! In this episode, I'm going to break it down for you, so that you can level up your talks and get better results. What you'll discover: The origin story of audience sophistication. Why it matters for speakers. How it affects your content. A practical example of how you might use it. How you can discover the sophistication of your audience. Enjoy! Leave a rating or review for The Speaking Club (Take a photo of your review, email it to me at sarah@saraharcher.co.uk and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: FREE NEW GUIDE - From Blank Page to Stage Live Masterclass - 6 Step Blueprint to Creating Talks that Engage and Sell (without selling) Take the Snackable Story Challenge https://www.saraharcher.co.uk Thanks for listening To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)
As a speaker you need to be like the director of a movie, using your talk content and delivery to captivate the audience. Your talk should contain moments that challenge them, make them ponder, create desire and yearning and move them towards your intended destination. All in a way that feels natural and aligned. In this episode, I'm going to share the levers you can use to achieve those things. If you want to increase the impact of your speaking then you will definitely want to grab a listen. What you'll discover: The ‘approach and avoid' programming and how it affects us. What impact it can have on your effectiveness as a speaker. When to use ‘push' and when to use ‘pull on our audience'. What you need to understand to use this successfully. The other big lever you can pull to influence thoughts, feelings and behaviour. Why you need to think like a Hollywood director when you're creating your content. Why you need to channel emotion in your delivery. Enjoy! Leave a rating or review for The Speaking Club (Take a photo of your review, email it to me at sarah@saraharcher.co.uk and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: FREE NEW GUIDE - From Blank Page to Stage Live Masterclass - 6 Step Blueprint to Creating Talks that Engage and Sell (without selling) Take the Snackable Story Challenge https://www.saraharcher.co.uk Resource Links: ‘The Influential Mind' by Tali Sharot Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes.
In this episode, I chat with Terry Cralle, a registered nurse based in Washington DC, and the conversation dives into the topic of sleep and its impact on productivity and well-being. Terry is certified in clinical sleep health and has co-authored two books on sleep; Snoozby and the Great Big Bedtime Battle (Rowe Publishing, 2015), the first nonfiction book directly messaging the benefits of sufficient sleep to young children and Sleeping Your Way to the Top (Sterling Publishing, 2016), the ultimate guide to success through sufficient sleep. She also serves on the Start School Later Board of Directors and works with a variety of organizations throughout the U.S. and Canada to promote sleep health and wellness. Terry kicks off the conversation by emphasizing the importance of having a healthy relationship with sleep and seeing it as a natural need rather than a battle to conquer. She shares down-to-earth strategies to improve sleep, like setting up a cozy sleep environment, soaking in some morning sunlight, and establishing a soothing bedtime routine. Together, we explore the signs of sleep deprivation and unmanaged sleep disorders that we should watch out for. Key Discussion Points The importance of establishing a good relationship with sleep Understanding sleep as a biological need, not a battle Simple strategies to improve sleep, including exposure to natural light and establishing a bedtime routine The significance of sleep for mental well-being and productivity Sleep as a foundational pillar of health and wellness, alongside diet and exercise The benefits of setting aside sufficient time for sleep and the value of napping Challenges faced by shift workers and the need for healthier hours Advocacy for later school start times for teenagers Get ready to be inspired and equipped with practical advice to transform your sleep habits in this down-to-earth conversation. With Terry Cralle's expert insights, you'll gain valuable tips to ensure a good night's sleep, boost your productivity, and enhance your overall quality of life. So, grab your cozy blanket, sit back, and prepare to unlock the secrets of better sleep for a more productive and fulfilling life. Links Worth Exploring Connect with Terry: Website | Twitter | LinkedIn | Instagram Terry's Book: Sleeping Your Way to the Top: How to Get the Sleep You Need The Better Sleep Council: Website Medium Post Worth Reading: The Story of "Yesterday" Related Conversation: Episode 401: Dr. Michael Breus talks about Energy Management, Movement and Sleep Related Blog Post: Begin Before Bed Thanks to all of the sponsors of this episode. You can find all of the sponsors you heard me mention on this episode on our Podcast Sponsors page. Want to support the podcast? Beyond checking out our sponsors, you can subscribe to the show wherever you listen to podcasts. Click on any of the links below to make that happen. Spotify | Apple Podcasts | Google Podcasts | Stitcher You can also click on this link to paste the podcast feed into your podcast app of choice. Thanks again for listening to A Productive Conversation. See you later. Learn more about your ad choices. Visit megaphone.fm/adchoices
With technology now able to doctor images, people and chatbots pretending to be who they're not and the advent of fake news, it might feel like it's going to be harder than ever before to get people to believe new ideas. That doubt can hold us back from sharing our message for fear that we might not be able to get it across in the right way, causing damage to our reputation and confidence. But I want to let you know that it is absolutely possible to overcome skepticism and get your audience bought in and wanting to work with you. In this episode, I'll be sharing tools that you can use as a speaker in talks, webinars and workshops to establish credibility and overcome skepticism, so that you get the buy-in to your message. What you'll discover: What makes us believe things? The most obvious sources of credibility Are you an anti-authority? How to establish your authority How to make statistics meaningful The most powerful authority that you can leverage The Sinatra Test – can you pass it? The incongruence gap and how to use it. Enjoy! Leave a rating or review for The Speaking Club (Take a photo of your review, email it to me at sarah@saraharcher.co.uk and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: FREE NEW GUIDE - From Blank Page to Stage Live Masterclass - 6 Step Blueprint to Creating Talks that Engage and Sell (without selling) Take the Snackable Story Challenge https://www.saraharcher.co.uk Resource Links: Case of Poisoning - National Library of Medicine https://www.ted.com/talks/hans_rosling_the_best_stats_you_ve_ever_seen https://knowledge.wharton.upenn.edu/article/changing-someones-mind-powerful-new-approach/ Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)
In this week's episode of Scale Your Sales podcast, My guest is Jamie Crosbie. Jamie is the founder and CEO of ProActivate. ProActivate helps companies globally find all-star talent to achieve revenue goals and peak performance. Jamie has over 25 years of experience in sales leadership and the talent acquisition industry. Before ProActivate, Jamie served as a VP of sales at CareerBuilder for 5 years, and earlier than that she had various leadership positions within the traditional staffing industry for 10 years. Jamie is the author of “The Power of 2, Exponential Sales Leadership” , “ How to Source Quality and Hire Elite Sales Talent” and “Journey to the Top: How to Reach your Peak Performance in Life. In this week's episode, we talked about the ProActivate advance revolutionary approach, focus on mindset over skills, Finding the A players in sales, and many more. Welcome to Scale Your Sales podcast, Jamie Crosbie. Timestamps: 3:05 - The start of ProActivate 5:15 - Solve the gap: 80% mindset 20% Skill Set 9:18 - The process of assessing a candidate's profile 14:08 - One thing in common with successful people 17:08 - Help your people unleash their full potential 21:48 - What is needed to have a lasting impact on sales? 23:25 - Have a fixed mindset toward the goal 26:49 - Remodel a failed plan or behavior 27:57 - One tried and tested strategy to scale your sales https://www.linkedin.com/in/jamiecrosbie/ Janice B Gordon is the award-winning Customer Growth Expert and Scale Your Sales Framework founder. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth through customer experience and sales. Book Janice to speak virtually at your next event https://janicebgordon.com LinkedIn: https://www.linkedin.com/in/janice-b-gordon/ Twitter: https://twitter.com/JaniceBGordon Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast More on the blog https://scaleyoursales.co.uk/blog Instagram: https://www.instagram.com/janicebgordon Facebook: https://www.facebook.com/ScaleYourSalesJBG
It's hard enough to cope with the grief that follows the loss of a friend or family member, but add in the pressure of being responsible for the eulogy for the person you cared for and maybe some anxiety around public speaking, and you have a recipe for huge overwhelm. If you find yourself in this situation, my hope is that this show relieves a little of the pressure. I'll be sharing some ideas and tips for putting the eulogy together and delivering so that you can honour their memory, keep your audience engaged and get through it without breaking down. Enjoy! What you'll discover: The purpose of a eulogy Eulogy writing tips How long a eulogy should be A eulogy example How to find and use stories How to add humour to a eulogy How to deal with emotions when giving a eulogy Writing a eulogy for someone you didn't know well Leave a rating or review for The Speaking Club (Take a photo of your review, email it to me at sarah@saraharcher.co.uk and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: Episode 19 - Humour 101 Episode 28 - How to be Funny Without Forcing the Gag Episode 33 - How to Find Stories to Share in Your Talks, Teaching and Marketing Content Episode 53 - Four Tools to Help You Avoid Being a Dull Speaker Episode 239 - How to Share an Emotional Story Without Losing Control Live Masterclass - 6 Step Blueprint to Creating Talks that Engage and Sell (without selling) Nail Your Signature Talk Programme Take the Snackable Story Challenge The Speaking Club ‘Live' Membership https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)
This quick talk tip will help you if you know that you have a big message and want to have more impact, but find yourself playing small! In this show I'm covering: The truth about thought leadership How to differentiate yourself in your niche The three obstacles to becoming a thought leader Questions to help you step up Enjoy! Leave a rating or review for The Speaking Club (Take a photo of your review, email it to me at sarah@saraharcher.co.uk and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) LinkedIN - Here Facebook - Here Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: Live Masterclass - 6 Step Blueprint to Creating Talks that Engage and Sell (without selling) Nail Your Signature Talk Programme Take the Snackable Story Challenge The Speaking Club ‘Live' Membership https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)
I love to be in people's money business! That why, even though I was in Dubai, I was so excited to speak with Noemi Viver Grigorian who has throughout her life found the most creative ways to make that money, honey! Noemi first came to the United States as an exchange student in her senior year in high school. When she returned to Spain, she told her mother, "I want to get my degree in America" and that is exactly what she did. After graduating from San Francisco State with a degree in Finance, she started working at Peet's Coffee, transitioned to Apple and is now working for Comcast. Even though she is making a great salary, being a single mom to two littles, she just needed some extra to get her through. Join Noemi and myself as we discuss: Live-In Nanny Business Operations California Child Support Market Research Housecleaning Cost of Living First Generation Amazon FBA Kohls Rewards Write-Offs patreon.com/lattemoneycafe Generational Wealth Honorable Mentions Care.com Peet's Coffee The Best Practices For Hiring A Live In Nanny Why So Many Children of Immigrants Rise to the Top How to Apply for an Employer Identification Number (EIN) Learn from Noemi Viver Grigorian: Noemi's Workshop: Friday, March 10, 2023 at 3:00 pm - 4:00 pm PST Webinar "Become an Amazon Seller: How to Get Started and Quickly Scale Up" https://webinarfbatothemoon.eventbrite.com Noemi's Bootcamp fbatothemoon.eventbrite.com Code SMS20OFF for Stock Market Stories group gets you 20% off any tier (the early bird pricing is limited) so tickets are as low as $77.60 ☕
This quick talk tip is in response to an issue that really winds me up, but that needed to be presented in a way that was engaging and entertaining. In this show I'm covering: The ‘Rant and Reverse' comedy technique Why it works How I used it and you can see it in action Tips for building this skill Enjoy! Leave a rating or review for The Speaking Club (Take a photo of your review, email it to me at sarah@saraharcher.co.uk and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Link to See my Rant and Reverse in Action LinkedIn - Here Facebook - Here Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: Live Masterclass - 6 Step Blueprint to Creating Talks that Engage and Sell (without selling) Nail Your Signature Talk Programme Take the Snackable Story Challenge The Speaking Club ‘Live' Membership https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes.
This quick talk tip is in response to the question: Can you teach me comic timing? In this show I'm covering: My definition of comic timing. The ingredients for great comic timing Re-framing ‘the punchline' Tips for building this skill Enjoy! Leave a rating or review for The Speaking Club (Take a photo of your review, email it to me at sarah@saraharcher.co.uk and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: Live Masterclass - 6 Step Blueprint to Creating Talks that Engage and Sell (without selling) Nail Your Signature Talk Programme Take the Snackable Story Challenge The Speaking Club ‘Live' Membership https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes.
No matter how far you niche down in terms of your message and services, there will always be competition. How you think about that competition and respond to it will determine the level of success you have and the speed at which you achieve that success. I know that it can feel scary and all sorts of doubts can surface about what you can offer compared to everyone else. That is normal. Certainly, I've been there, and still have lapses that slow me down, but I know now how to move away from those thoughts more quickly these days, and the things I need to do in my space to carve out my unique message to attract my crowd. In this show I want to share those with you, so that you can become a thought leader in your niche. Enjoy! What you'll discover: How to reframe a competitive niche. A new way to share the problem you solve and why it matters Going where others in your niche fail to tread The uniquely you way to bring your audience into your world Next steps Leave a rating or review for The Speaking Club (Take a photo of your review, email it to me at sarah@saraharcher.co.uk and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: Episode 153 - 12 Pitching Pitfalls Live Masterclass - 6 Step Blueprint to Creating Talks that Engage and Sell (without selling) Nail Your Signature Talk Programme Take the Snackable Story Challenge The Speaking Club ‘Live' Membership https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)
There are more platforms available for speakers to share their message than ever before. There are also more people speaking than ever before. This means that when the opportunities arise for you to speak, you have to make them count. To stand out from the hoardes of wannabe speakers you must have three things, value driven content, a presentation style that is engaging and compelling, and a talk that builds a relationship with your audience. In this show I'll be focusing on sharing the principles of making that connection with your audience so that your talk gets you the results you want. Enjoy! What you'll discover: Why you must build a relationship with your audience when you speak The mistakes to avoid The connection points you need to build into your talk Prerequisites for building rapport as a speaker Next steps Leave a rating or review for The Speaking Club (Take a photo of your review, email it to me at sarah@saraharcher.co.uk and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: Live Masterclass - 6 Step Blueprint to Creating Talks that Engage and Sell (without selling) Nail Your Signature Talk Programme Take the Snackable Story Challenge The Speaking Club ‘Live' Membership https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)
Learn more about Michael Wenderoth, Executive Coach: www.changwenderoth.comSHOW NOTES:Jenny Fernandez, Chief Marketing Officer at Loacker, reflects on what her 20 years marketing multi-million-dollar brands – and advising startups – can teach us about managing our own career and brand. We discuss how to build relationships that will launch your career, guerrilla tactics for branding and ways to succeed after getting promoted.How three years in China impacted her career growthWhy Jenny would have leaped into entrepreneurship earlierBuilding key relationshipsHow women can convert mentors to sponsorsThe value of peer alliesThe power of positive collaborationSpeak up and take control of the narrativeWhy leaders need to delegate workElevate your own self-awareness and make a brand assessmentGuerrilla tactics for brandingHow to handle being too busyBeing successful after you get promotedLeading with vulnerabilityWhy you should read her forthcoming book, “ZigZag to The Top”Leaving room for risk and explorationBIO AND LINKS:Jenny Fernandez is the Chief Marketing Officer at Loacker and has spent 20 years marketing multi-million-dollar brands. She is an Executive and Team Coach, professor at Columbia Business School and NYU, Board Advisor to the American Marketing Association, and Board Chair of the Global Connected for Women Foundation. Jenny is the author of the forthcoming book,, “Zig-Zag to the Top – How to Master the Habits, Behaviors and Mindsets to Succeed”. Jenny holds a Bachelors in Applied Mathematics and Operations Research from Columbia University and a MBA from the Kellogg School of Management at Northwestern University.Linkedin: https://www.linkedin.com/in/jennymfernandez/Jenny's talk at AMA: https://www.amanewyork.org/resources/personal-transformation/Robert Cialdini's theory: Seven Principles of PersuasionHBR article: 3 Ways to Grow Your Influence in a New JobHBR article: 5 Relationships You Need to Build a Successful CareerFast Company article: POV: Yes, there are enough hours in a day—if you manage your time betterHBR article: 3 Habits that May Derailing Your CareerMichael's Book, Get Promoted: https://changwenderoth.com/#tve-jump-180481ecea3
There's a lot of talk about the benefits of meditation, not only in helping us cope with the challenges we face in modern life, but also the physical benefits that may give us longer lives and better overall health. That's why a lot more people are now meditating, and I'm one of them. Until now, I've dabbled in it, but one of my goals this year was to go all in on meditation and do it every day. So, I enrolled on a 10-day virtual meditation retreat, which I'm halfway through at the time of recording. Currently, I'm meditating for two hours a day, one in the morning and one in the evening, which is a challenge. I'm doing this for two key reasons, firstly to improve my focus and secondly to get a stronger connection to my intuition. But the big question I wanted to explore in this episode is whether introducing meditation into your life could help you become a better speaker? Enjoy! What you'll discover: What meditation actually is. The different types of meditation. How meditation can affect fear of speaking. The ways that meditation can help you create your talk content. How you can get stopped from fulfilling your potential and how meditation can prevent that. The extra meditation practice that can supercharge your performance. How meditation can improve your connection with your audience. Leave a rating or review for The Speaking Club (Take a photo of your review, email it to me at sarah@saraharcher.co.uk and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: https://www.healthline.com/health/mental-health/types-of-meditation#spiritual-meditation https://www.vipassanaathome.org Live Masterclass - 6 Step Blueprint to Creating Talks that Engage and Sell (without selling) Nail Your Signature Talk Programme Take the Snackable Story Challenge The Speaking Club ‘Live' Membership https://www.saraharcher.co.uk https://lemon-squeeze.co.uk/crunch-the-play Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)
This is a festive, fun edition of the show, but don't be mistaken, it's also designed to give your speaking a boost in 2023. I am sending you on a treasure hunt to find 12 ‘gems' located in 12 previous episodes of The Speaking Club. Each of these ‘gems' will be related to developing your confidence, talk content or performance. In this show, I'll be giving you the clues and the location of the answers… All you have to do is follow them, listen, discover and learn! Once you have found all 12 ‘gems' you will be able to enter our Treasure Hunt Prize draw, for a chance to win one of 12 fantastic prizes to supercharge your speaking and business impact in 2023. There is a treasure hunt guide that goes along with the show, and you can find the link to grab that, and details of all the prizes in the show notes. Good luck and enjoy! What you'll discover: The biggest barrier to fulfilling your speaking potential The Two Must Have Skills for Powerful Public Speaking The Three Keys to getting what you desire in 2023 Four tools to help you vary your pitch when you are speaking A great tip for adding humour to your stories Six compelling reasons to make speaking your number one marketing tool Why you shouldn't have too much ‘fun' with your slides How you can avoid procrastination and get into action even when you are out of your comfort zone The critical step you need to take so that people are there for your ‘live' videos. Seth Godin's tip that will increase the chances of you getting opportunities to speak. A tip that will make your technical data or complicated concept easy to absorb and remember. A tip to help you rock networking in the next 12 months. And more!! Links to find the ‘Gems': Gem #1 Location Episode 198 - The Biggest Barrier to Fulfilling Your Speaking Potential Gem #2 Location Episode 098 - Two Must Have Skills for Powerful Public Speaking Gem #3 Location Episode 132 - The Three Keys to Achieving Your Dreams With Patti Dobrowolski Gem #4 Location Episode 053 – Four Tools to Help Avoid Being a Dull Speaker Gem #5 Location Episode 084 – Five Insider Tips for Adding Humour to Your Story Gem #6 Location Episode 157 - Six Reasons You Should Make Speaking your number one Marketing Tool this Year Gem #7 Location Episode 082 – Seven Deadly Slide Sins and How to Avoid Them Gem #8 Location Episode 24 - My Eight Hacks for Mental Resilience & Getting What You Want Gem #9 Location Episode 183 – Level Up Your Lives With These Nine Tips Gem #10 Location Episode 064 – My Top 10 Tips for Public Speaking Success in 2019 Gem #11 Location Episode 011 – Technically Speaking Gem #12 Location Episode 153 – 12 Pitching Pitfalls and How to Avoid Them The 12 Speaking Gems of Christmas (Treasure Hunt) PDF - Https://www.saraharcher.co.uk/12days Leave a rating or review for The Speaking Club (Take a photo of your review and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: Nail Your Signature Talk Programme Take the Snackable Story Challenge The Speaking Club ‘Live' Membership https://www.saraharcher.co.uk UNICEF UKRAINE AID RED CROSS UKRAINE AID Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)
What if I told you there was something you could do with your presentations, that would dissolve your anxiety, supercharge your confidence and power up your speaking impact … Would you be interested in finding out more? Well you're in luck because in this show, I'm going to share this secret weapon with you. Enjoy! What you'll discover: The secret to increasing your presentation confidence and impact How the actor, Kevin Kline changed his approach and increased his success The most precious gift you can give your audience Why it's so powerful The ways it affects your speaking confidence How to build this into your presentations Leave a rating or review for The Speaking Club (Take a photo of your review and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: Live Masterclass - 6 Step Blueprint to Creating Talks that Engage and Sell (without selling) Nail Your Signature Talk Programme Take the Snackable Story Challenge The Speaking Club ‘Live' Membership https://www.saraharcher.co.uk https://lemon-squeeze.co.uk/crunch-the-play Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)
If you've listened to many episodes of The Speaking Club, you will no doubt have heard me share that a talk should be planned and scripted, but that at the right time you should let go of the script to bring the talk alive for you and your audience. That is what this episode is all about. As you know, I teach a talk structure that I developed to make it easy for you to engage your audience with stories, whilst also moving them onto the same page as you, so that they are more likely to buy into your idea, change, product or service emotionally and logically. But, as I always say, the content is only half of the equation to becoming a great speaker, and the other half is about how you deliver the message and those stories. It's important that you're able to lift the content off the page, and breathe life, personality, emotion and performance into it, so that it becomes compelling for your audience and exciting and easy for you to deliver. What I wanted to do in this show, is share an excerpt from a coaching session with Catherine Weetman, one of my Nail Your Signature Talk clients. Catherine is an expert, advocate and thought leader in the circular economy space and she has a difficult path to tread with her message, so that she brings her audience with her. We talk about how she can do that, and some ways to add the spice and seasoning into her talk! Enjoy! What you'll discover: Why it's important to share your opinion. How to be a thought leader and keep your audience with you even when you need to be critical The ‘push' and ‘pull' of the audience journey. How the performance of a talk can make it so much more powerful. Why it's important to be playful in rehearsal. How you can add more humour to your talk by changing perspectives. Leave a rating or review for The Speaking Club (Take a photo of your review and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Companion Episodes: Vibrating at the Right Frequency When you Speak - 235 How to Share an Emotional Story Without Losing Control - 240 Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: https://www.rethinkglobal.info https://www.rethinkglobal.info/circular-economy-podcast/ Nail Your Signature Talk Programme Take the Snackable Story Challenge The Speaking Club ‘Live' Membership https://www.saraharcher.co.uk https://lemon-squeeze.co.uk/crunch-the-play Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)
Five years ago, I launched The Speaking Club and it's been an interesting journey. From me talking to myself in a little cubby hole, wondering if anyone would listen, to the show being downloaded in over 190 countries and it becoming a top 1% podcast, regularly in the charts. To recognise this milestone, I decided that I wanted to share my biggest learnings over the past five years, some of which I've already covered with you in podcast episodes and some which haven't. I hope that some of the aha moments I've had and share with you here, will help you too. Maybe as a new concept that gives you insight and shifts something that might be holding you back, or as a reminder for something you know but has bobbed below the surface. Where there is a companion episode, I'll point you to it in case you want to dig deeper. Enjoy! What you'll discover: The counter intuitive positioning for growing your audience Why letting go of what you want is the best way to get it. The critical distinction between intention and attention. The concepts of hot and cold cognition. When being competitive can lead to less not more. Leave a rating or review for The Speaking Club (Take a photo of your review and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Companion Episodes: How to Avoid Drowning Your Future in the Well of Intention - 170 Getting Results with the Law of Attraction… Whether You Believe it or Not! With Andrew Kap - 166 The Biggest Mistake in Pitching and Presenting and How to Avoid it! - 093 Build Your Niche, Not Your Brand - 094 Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Play Bigger by Christopher Lockhead et al Niche Down by Christopher Lockead Pitch Anything by Oren Klaff Resources: Nail Your Signature Talk Programme Take the Snackable Story Challenge The Speaking Club ‘Live' Membership https://www.saraharcher.co.uk UNICEF UKRAINE AID RED CROSS UKRAINE AID https://www.goodnewsnetwork.org Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)
As Brené Brown pointed out, there is power in being vulnerable. I believe there is even more power in showing that vulnerability through a story about a personal experience. BUT … if that story is emotionally charged then there are some additional things you need to consider before you share it. That's because it can be done badly, and when that happens you can make your audience feel uncomfortable, distract them from your core message and undermine your impact. So, in this show, I'm going to be giving you the lowdown on what you should consider before you use an emotionally charged personal story in your talk and some tips for managing your own emotions when you share it. Enjoy! What you'll discover: The big mistakes people make when sharing emotionally charged stories. How to decide whether to use a painful personal story. What factors to consider when choosing how much to share. Managing your audience's emotional journey through your talk. How to manage your own emotions when you're speaking. And more!! Leave a rating or review for The Speaking Club (Take a photo of your review and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: Nail Your Signature Talk Programme Take the Snackable Story Challenge The Speaking Club ‘Live' Membership https://www.saraharcher.co.uk UNICEF UKRAINE AID RED CROSS UKRAINE AID Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)
Jamie is an accomplished senior executive with more than two decades of executive leadership success. Jamie eventually served as Vice President of Sales for CareerBuilder and then in 2005 founded ProActivate, a sales consulting firm. Jamie understands the complex interplay of balancing a thriving career with mindset, health and wellness. As a certified speaker with the High Performance Mindset® system, Jamie understands how to leverage her extensive experience to help individuals maximize their personal and professional performance and live their best lives. She has been conducting Peak Performance Mindset Key Notes Workshops. Simply put, Jamie teaches everyday people to live uncommonly successful lives. Jamie is an author of Journey to the Top: How to Reach Your Peak Performance Life. Consistent with Jamie's passion for health and wellness, she is a Board certified Integrative Nutrition Health Coach, Board certified with the American Association of Drugless Practitioners, a certified Yoga Instructor, and a certified speaker with the High-Performance Mindset System. Together with her lifelong friend, Candice Westphal they launched a venture called re-trēt, a simplified wellness approach. Jamie and Candice share a deep passion and motivation for wellness. Their wellness journeys consisted of jumping on and off the merry-go-round of products, appointments and information that left them feeling overwhelmed, unbalanced, and burnt out - without any confident answers! They used their expertise to create a wellness approach to help others find efficient and effective results. They partnered with the highest standard of scientific testing that uniquely identifies individual wellness needs. Along with this critical information, they help identify your wellness goals and customize a plan of action that may include scientific nutritional evaluation, personalized coaching, wellness retreats, mindset training and more. re-trēt can help identify the most effective path to feeling and living your best. #dallas #dallasCEO #CEO #CEOmindset #dallasentrepreneur #dallaspodcast #dallaspodcasts #healthylifestyle #healthpodcast #retrēt #mindbodydallas #femaleentrepreneur #SheEO #girlboss #bosslady #CEO #author #jamiecrosbie --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Over my career, I've worked with lots of scientists, IT specialists and engineers, and I know that sometimes it can be challenging to communicate complicated concepts and ideas in a way that's simple enough for your audience to understand. However, those people who can do this successfully stand out from the crowd and are sought after as speakers and leaders. That's why in this insights episode, I've reached into the archives and picked extracts from my episodes tackling this issue, alongside those from other experts spanning the disciplines of science, engineering and law who have developed a reputation, or had success in making the complex compelling to the layperson. You're going to get ideas, tools and techniques for making your presentations scintillating and accessible for audiences, even if the information you're sharing is highly technical. Enjoy! What you'll discover: Karin Layton: How facts and technical details can get in the way of the message. What Karin did differently to prepare for her presentation. How stories and metaphors can work in a technical presentation. Why you've got to kill your darlings. Sarah Archer (Technically Speaking!): Tools that you can use to present your data in a way that engages your audience. Malcolm Gregory: Why stories are vital to make difficult content engaging. Why keeping detailed notes in a separate handout can help audiences to engage with your content in the moment. Why you should aim to be able to summarise your content in a sentence. What makes a great speaker. Katherine Brooke-Mackenzie: The importance of having a structure, frameworks and stories How humour can help with taboo topics. Why you need the loo before a big talk. Sarah Archer (Can You Make Boring Subjects Sexy?): Why there are no boring subjects How you can make ordinary extraordinary The three laws involved in making a message go viral and how they apply to your speaking The three tools you can use to make any topic sexy Guest Links: All things Karin: https://www.mimicid.com https://www.facebook.com/karinklayton Books*: Life of Pi by Jann Martel All things Malcolm: http://www.roydswithyking.com email: Malcolm.gregory@roydswithyking.com Resources* Think and Grow Rich – Napoleon Hill Think and Grow Rich – Napoleon Hill (Original) All things Katherine: https://www.thehealthygutclinic.co.uk https://www.talkingaboutthebrownstuff.com https://www.facebook.com/talkingaboutthebrownstuff/ LinkedIN Books and resources*: The Biology of Belief by Bruce Lipton https://www.standoutpitch.com https://www.saraharcher.co.uk https://www.thespeakingclub.com/speakingcourse Sarah's Books and Resources: Framing Your Talks for Bigger Impact - 050 My Snackable Story Challenge The Speaking Club ‘Live' Membership Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Canva - online graphic design tool The Tipping Point by Malcolm Gladwell Framing Your Talks for Bigger Impact by Sarah Archer - Episode 50 Full Episode Links Episode 011 - Technically Speaking! By Sarah Archer Episode 030 - The Natural Law of Good Public Speaking with Malcolm Gregory Episode 074 - How a Self-Proclaimed Geek Ditched the Facts and Turned Public Speaking from a Waking Nightmare into a Golden Opportunity with Karin Layton Episode 079 - Tips for Good Health and Tackling Taboo Subjects in Your Talks with Katherine Brooke-MacKenzie Episode 160 - Can You Make Boring Subjects Sexy? By Sarah Archer Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)
In the last episode of the show I shared 12 podcasts that could help to level up your speaking skills. I also told you that my intention is that anyone I work with, through my programmes and this podcast has compelling content AND charisma as a speaker. Speaking skills and delivering your message confidently are a big part of that, but there is one thing that separates the speakers you remember from those you forget. The speakers whose message lands with your heart as well as your head, and that thing is what I want to talk to you about today. Enjoy! What you'll learn: What made the difference between a four star and five star show review and why it's relevant to your speaking. The missing ‘thing' that will make audiences remember you and your message. What might be stopping you from achieving this. How Jackie discovered the ‘thing' and the difference it made. The route to access your power. And more!! TED Talk Link: Why My Identity is a Superpower Not an Obstacle - America Ferrera TED Talk Leave a rating or review for The Speaking Club (Take a photo of your review and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: Nail Your Signature Talk Programme Take the Snackable Story Challenge The Speaking Club ‘Live' Membership https://www.saraharcher.co.uk UNICEF UKRAINE AID RED CROSS UKRAINE AID Episode 224 - The Confidence ‘Catch 22' for Using Stories and Humour in Speaking Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes.
To be a great public speaker you need substance and style. I've seen many speakers who are very showy, but their content completely misses the mark, and I've seen speakers with a great message to share, but who fail to communicate it in a way that engages their audience. I want anyone I work with, through my programmes and this podcast to have compelling content AND charisma as a speaker. I want you to have a talk that you're excited to share and the confidence in your own speaking skills that means you step ‘on stage' with power. In this show, I want to focus on the second half of the speaking equation, supporting you with the delivery of your message. In my opinion there are four core speaking skills, mindset, storytelling, performance and humour, and that's why I'm sharing a dozen episodes that really zero in on helping you develop these, so that you can get ready to rock after the summer break. Enjoy! What you'll learn: The four core speaking skills you need to develop Tips to help you with managing your mindset Ways to develop your storytelling Insight around using your voice. How to power up your performance Tips for using humour in your talks. And more!! Links to Episodes: Mindset Mastery: Episode 24 - My Eight Hacks for Mental Resilience & Getting What You Want Episode 164 - Unblock the Dam and Set Your Stories Free! Episode 177 – Taking Back Control of Your Future with Tim Box Storytelling Mastery: Episode 155 - The Seven Sins of Storytelling Episode 9 - The Secrets to Storytelling Part 3 Episode 036 – The Keys to Compelling Storytelling with Margot Leitman Performance Tools: Episode 85 - How to find the Big Moments of Your Talk Episode 116 – Setting Your Authentic Voice Free for Great Public Speaking with Kristin Linklater Episode 039 – Body Language Secrets for Speaking and Sales Success with Shelly O'Donovan Humour Episode 019 - Humour 101 for Public Speaking Episode 084 – Five Insider Tips for Adding Humour to Your Stories Episode 049 – How to Make Clever Funny with Dr. Steve Cross Service Dog For Orion https://www.gofundme.com/f/service-dog-for-orion Leave a rating or review for The Speaking Club (Take a photo of your review and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: UNICEF UKRAINE AID RED CROSS UKRAINE AID Nail Your Signature Talk Programme Take the Snackable Story Challenge The Speaking Club ‘Live' Membership https://www.saraharcher.co.uk https://www.ratethispodcast.com/tsc Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)
I can't think of one person I've worked with, whom I haven't had to coach on using more pauses in their talks. That's because most of us are uncomfortable with silence even in 121 conversations, so throw an audience into the mix, plus nerves, and passion, and you have a recipe for speedy speaking. The trouble is that the pause is a powerful speaking tool that you want to be able to wield to make your public speaking more impactful and keep your audience with you. That's why in this show I want to persuade you to be bold, commit and give it a try. Enjoy! What you'll learn: Why the pause is so powerful. Why finding the big moments and pivot points in your talk is a vital part of the preparation process. The four reasons silence is your friend as a speaker How using a pause can build your confidence Why the pause is so critical for building connection with your audience How to use the pause to build emotion and grab attention Why silence tells your audience to laugh And more!! Leave a rating or review for The Speaking Club (Take a photo of your review and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: Nail Your Signature Talk Programme Take the Snackable Story Challenge The Speaking Club ‘Live' Membership https://www.saraharcher.co.uk UNICEF UKRAINE AID RED CROSS UKRAINE AID Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes.
Most of us human beings are weird. We make these declarations about what we want, then when it comes to taking the steps necessary to make that happen, we do everything we can to avoid them. And the longer we do that, the bigger the task seems to be and the more we beat ourselves up for not doing it. If you have behaved the same way, or you're stuck at the moment, then take solace from the fact that you aren't alone. All of us do it, and more often than not for the same reason. In fact this situation came up recently in a coaching session with one of my Speaking Club Live members, Donna Ferenth, who has kindly agreed to let me share our discussion with you. Donna is the owner of a multiple taste award winning artisan tea company called Unravel Tea, based in the highlands of Scotland. She first came into my world through my Snackable Story Challenge and has carried on working with me on her talks and content over the past couple of years in The Speaking Club. Following our session Donna took action and I hope that listening in on our discussion may help to get you unstuck too. Enjoy! What you'll learn: What's getting in the way of Donna taking action The important distinction I discovered around the age of 40. Who Arnold and Betty are and where they get their power from. How you can manage your version of Arnold and Betty. Why you can be sorted in one aspect of your life but issues can resurface in business. The double-edged sword of procrastination. What the most successful people do in relation to completing tasks that move their business forward. And more!! Leave a rating or review for The Speaking Club (Take a photo of your review and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) All things Donna: https://unraveltea.com https://www.instagram.com/unraveltea/ Books: The Power of Now by Eckhart Tolle A New Earth by Eckhart Tolle Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: Want to get better at finding and sharing your stories then check out our FREE Five Day Snackable Story Challenge Practice your speaking & test your content in a safe space in The Speaking Club ‘Live' Membership Want to create a signature talk that sells, then check out our Nail Your Signature Talk in 60 Days programme. Want to find out about working with me 121 then book a call here. https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)
Is your organization a beehive or a jungle? A beehive where collaboration and cooperation makes for a harmonious living or a jungle where the daily theme is survival of the fittest.We are joined today by BSc, MBA, PhD, FAICD, Facilitator, Board Advisor and Author Melinda Muth, Managing Director of Streamwise Learning, Facilitator, Board Advisor and Fellow of the Australian Institute of Company Directors, Director of the Harvard Club Australia, and author of the book “Setting the Tone from the Top: How director conversations shape culture”. I am grateful for Dr. Melinda Muth who is an educator, consultant, and keynote speaker. I along with other leaders who have had stratospheric careers have been transformed by the programs she has facilitated.Everything that can be counted does not necessarily count; everything that counts cannot necessarily be counted.” – Albert Einstein, this is Melinda's favorite quote, and it is testament to the historic notions that we all hold true and believe which she casts a light on in her book. We talk about 4 out of 10 myths that put us into a survivor mode in the workplace.· The Hero Leader Myth· The Growth Myth· The Rationality Myth· The Meritocracy MythDownload this episode and take a good closer look into Dr. Melinda's workplace myths that are powerful truths that will make you see if you are in an environment of an apiary of mutually beneficial interactions or a primitive wasteland where your next step can be your last.Website: https://www.melindamuth.com/Join us in our mission at The Leadership Project and learn more about our organization here. https://linktr.ee/mickspiersYou can purchase a copy of the Mick Spiers bestselling book "You're a Leader, Now What?" as an ebook or paperback at Amazon- https://www.amazon.com/dp/B09ZBKK8XV
I see so many people with a great story to tell and an important message to share getting deflated and frustrated after their talks. Even after people in the audience come up after and say… “that was so inspirational … thank you” They get upset and frustrated because despite being inspired, no-one takes action. And when that happens it leads to the inevitable question. What am I doing wrong? The problem is that so many people confuse being ‘inspirational' with being ‘motivational'. But being inspirational isn't enough. Your talk also needs to create the desire in your audience to do something. Which is what ‘motivational' actually means. And that's what this show will help you to do. Enjoy! What you'll learn: The difference between inspirational and motivational. The three things you need to do to make a story motivational. How you make a story matter to your audience. What levers you have to pull to get them into action. How you take an inspirational talk and make it motivational. Why you need a deep understanding of your audience to make this work. And more!! Leave a rating or review for The Speaking Club (Take a photo of your review and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: UNICEF UKRAINE AID RED CROSS UKRAINE AID Nail Your Signature Talk Programme Take the Snackable Story Challenge The Speaking Club Facebook Group The Speaking Club ‘Live' Membership https://www.saraharcher.co.uk https://www.ratethispodcast.com/tsc Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)
I reached out to invite Gavin Howarth to be a guest on the podcast for a number of reasons. Firstly, he writes some of the most engaging and authentic posts I've seen on LinkedIN that get a lot of traction Secondly, one of his posts made reference to an experience he had whilst waiting to do a talk recently, and I knew that this would be useful to you. Thirdly, he is a brilliant leader and has a powerful vision for his company and his team that I am sure will be an inspiration to you. So … who is he? Well Gavin is the Managing Director of Howarths, and his company helps thousands of other businesses manage one of the most challenging aspects of navigating growth - taking on and managing people. Howarths advises companies on HR, Employment law, Health & Safety, and getting the best out of a team, and their client retention rate is incredibly high. In this show we cover what it takes to be a great leader and create a high performance culture underpinned by people who love to come to work. But we of course also look at how Gavin has embraced authentic storytelling in his talks and linkedIn posts to grow a big following and attract more clients. Enjoy! What you'll discover: The key events that led Gavin to what he does today. Gavin's view on the three things that are most critical for sustainable success. Why Gavin gets reminded he is going to die 5 times a day. How Howarths develop and encourage personality and individuality at work and why it's important to the business. The qualities of a great leader. Why Gavin hates the term ‘soft skills'. What happened when Gavin did a talk in a room full of business power houses. How Gavin managed his thinking whilst waiting to go on stage. The process Gavin uses to create his LinkedIn content. The mantra that underpins Howarth's business success. All things Gavin: Website - www.howarths-uk.com LinkedIn - https://www.linkedin.com/in/gavinhowarth/ https://www.wecroak.com The Book of Joy: Lasting Happiness in a Changing World by Desmond Tutu and Dalai Lama Leave a rating or review for The Speaking Club (Take a photo of your review and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: Want to get better at finding and sharing your stories then check out our FREE Five Day Snackable Story Challenge Practice your speaking & test your content in a safe space in The Speaking Club ‘Live' Membership Want to create a signature talk that sells, then check out our Nail Your Signature Talk in 60 Days programme. Want to find out about working with me 121 then book a call here. https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)
If you want your talks to stand out, inspire, entertain and be more memorable, then you need to use stories and humour. Getting the right stories together and crafting appropriate jokes are the first thing you need to get right, but that doesn't guarantee things will go the way you want. That's because there is another issue that I see tripping people up in this area, and often they're not even aware that they're doing it. That's what I want to cover today. I'm going to share exactly what this problem is and also show you what you need to do to stop it from sabotaging your success. Enjoy! What you'll learn: Why you should consider using stories and humour in your talks. What you need to think about when choosing your material. The trap that many speakers fall into when using stories and humour in their talks. How you can influence the audience reaction to your talk by the way that you're thinking about it. Why you could be teaching your audience not to laugh and what to do instead.. The connection point between an analogy and your message and why it needs to be strongly made. And more!! Leave a rating or review for The Speaking Club (Take a photo of your review and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: UNICEF UKRAINE AID RED CROSS UKRAINE AID Nail Your Signature Talk Programme Take the Snackable Story Challenge The Speaking Club Facebook Group The Speaking Club ‘Live' Membership https://www.saraharcher.co.uk https://www.ratethispodcast.com/tsc www.lemon-squeeze.co.uk/crunch Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)
Elevator pitches are often thought of as only relevant for entrepreneurs, sales people and business owners. But I'm here to let you know that if you are an employee, then you need to understand how to create a pitch too. In this show, I'm going to share all the reasons why you need a pitch, the big mistakes people make, and the ingredients of a great pitch. My aim is that you understand what you need to do to create a pitch that works, and gives you the confidence to share about what you do, or your idea or project in a way that will shine. If you want to always be ready to take your shot, then this is for you! Enjoy! What you'll learn: Why you need to understand how to create a compelling pitch. The biggest mistakes people make with pitches. The elements of a great pitch. Why you need to be aware of your ‘perceived' weak points. A simple pitch structure. And more!! Leave a rating or review for The Speaking Club (Take a photo of your review and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: UNICEF UKRAINE AID RED CROSS UKRAINE AID Nail Your Signature Talk Programme Take the Snackable Story Challenge The Speaking Club Facebook Group The Speaking Club ‘Live' Membership https://www.saraharcher.co.uk https://www.ratethispodcast.com/tsc www.lemon-squeeze.co.uk/crunch Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)
So many organisations struggle to implement change effectively. Certainly in my many years of being involved in projects and big change programmes, I rarely saw one that didn't overrun, exceed the budget and lose employee goodwill along the way. It wasn't until I left the corporate world and trained in marketing, sales and influencing that I understood why it happened so often, and how to proactively dismantle the barriers and obstacles that get in the way. So … in this show I want to answer two questions for you: Why are most organisations crap at effecting change? How can stories help leaders to make change happen successfully? And just so that we're on the same page … to me successful change means minimal deviation from plan and budget, minimal disruption and minimal loss of employee goodwill. Enjoy! What you'll learn: Why most organisations struggle to implement change successfully The Star Trek story that illustrates why change is hard. Why I fell out of love with the 80's Highlander film and how that can help you win hearts and minds. The map for a story led change talk How to use that map to create your talk Why you should pay extra attention to the questions you get asked by your audience The three different groups you will find in every change scenario. Why you don't need to be creative to use stories in your talks And more!! Leave a rating or review for The Speaking Club (Take a photo of your review and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: UNICEF UKRAINE AID RED CROSS UKRAINE AID Nail Your Signature Talk Programme Take the Snackable Story Challenge The Speaking Club Facebook Group The Speaking Club ‘Live' Membership https://www.saraharcher.co.uk https://www.ratethispodcast.com/tsc www.lemon-squeeze.co.uk/crunch Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)
You've heard people say change comes from the Top How much of that is true and does it include Diversity? Get your pen and paper ready because we're talking about why Senior Management Diversity is so important for Diversity Leaders In today's show we discuss several things including: Upper Echelon Theory and why you're already using it … Why Senior Management Diversity is so Important For Diversity Leaders Read More » The post Why Senior Management Diversity is so Important For Diversity Leaders appeared first on Element of Inclusion.
If you listened to episode 218 of the show you will have heard me talking to AnnMarie Wyncoll, who helps people write and publish their books. But one thing that AnnMarie was very clear on was that once the book is written whether you're with a publishing company or self-publishing - the marketing and promotion of that book pretty much rests with you. You probably won't be surprised to hear that speaking is one of the most effective ways to build an audience and make more book sales. But you don't often get specific advice about what to put in the talk and how to adapt it for the multiple speaking mediums that you can use to get your message out there. That's where this episode comes in. Enjoy! What you'll learn: Why you need to spend time creating a talk about your book The ingredients that need to be in the talk about your book Ideas for creating your book promotion campaign How you can adapt that talk for different platforms Tips for making the pitch to talk And more!! Leave a rating or review for The Speaking Club (Take a photo of your review and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: UNICEF UKRAINE AID RED CROSS UKRAINE AID Nail Your Signature Talk Programme Take the Snackable Story Challenge The Speaking Club Facebook Group The Speaking Club ‘Live' Membership https://www.saraharcher.co.uk https://www.ratethispodcast.com/tsc www.lemon-squeeze.co.uk/crunch Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)
There is lots of information out there around how to use slides in the right way, and indeed I covered this in great detail in podcast episode 082 The Seven Deadly Slide Sins and How to Avoid them. But what there isn't much on is the answer to the question of whether you should use them in the first place, which is one I've been asked a lot recently. So, in this episode I want to give you my definitive answer to the question ‘Should I use Slides' and explain why I came to that conclusion. I hope it gives you a few ahas and helps you to have more impact when you speak. Enjoy! What you'll learn: My view on whether speakers should use slides What the ‘Tinder Swindler' and ‘Inventing Anna' can teach us about using slides. What a visual anchor is and how to use them when you talk. Myths around slide use Alternatives to using slides And more!! Leave a rating or review for The Speaking Club (Take a photo of your review and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: Allan Paivio - Mr Canada 1948 The Seven Deadly Slide Sins and How to Avoid Them - 082 UNICEF UKRAINE AID RED CROSS UKRAINE AID Nail Your Signature Talk Programme Take the Snackable Story Challenge The Speaking Club Facebook Group The Speaking Club ‘Live' Membership https://www.saraharcher.co.uk https://www.ratethispodcast.com/tsc Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)
It's no secret that telling stories is the single most powerful tool you can have in your speaking and marketing. But not all stories are created equal. There are some that are simply a series of events pulled together into a narrative arc that certainly meet the definition of a ‘story'. And then, there are the others … … the stories that get into your head and your heart and cause you to feel something… maybe anger, hope or laughter. And that makes you want to share them, and then that story becomes your story. So, what is it that sets these two types of stories apart? Emotion. Emotional stories win attention, keep your audience GLUED, and take them on a journey, but the big question is how do you make a story emotional? That's what you'll discover in this episode! Enjoy! What you'll learn: The tools of emotion Where you should use them How to turn emotion into a burning platform for action Why you should lead with emotion How you can create emotion even when the subject matter seems very dry. And lots more!! Leave a rating or review for The Speaking Club (Take a photo of your review and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: UNICEF UKRAINE AID RED CROSS UKRAINE AID Nail Your Signature Talk Programme Take the Snackable Story Challenge The Speaking Club Facebook Group The Speaking Club ‘Live' Membership https://www.saraharcher.co.uk https://www.ratethispodcast.com/tsc Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes.
How lucky are you? Does it matter if you are lucky or not when it comes to success in business and speaking? What if you've been looking at the matter of luck in completely the wrong way. In this episode, I'm going to show you that you can increase your chances of being lucky, and as a result create more success for yourself. Lucky people leave breadcrumbs for us to follow and I'm going to be sharing what those are so that you can become the architect, rather than a victim of chance. Then in relation to speaking and business specifically, I'm going to give you the equivalent of a four leafed clover so that you can confidently grab opportunities and move forward in your mission. Enjoy! What you'll discover: Why luck isn't entirely down to chance. How you can influence luck in four different ways. A different way to look at luck that gives you more control over your success. How to create more chance of success in speaking. The four leaf clover of speaking. And lots more!! Leave a rating or review for The Speaking Club (Take a photo of your review and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Forbes Article by David Kleinhandler The Luck Factor by Dr Richard Wiseman Resources: UNICEF UKRAINE AID RED CROSS UKRAINE AID Nail Your Signature Talk Programme Take the Snackable Story Challenge The Speaking Club Facebook Group The Speaking Club ‘Live' Membership https://www.saraharcher.co.uk https://www.storyledmarketing.com https://www.ratethispodcast.com/tsc https://www.hotflushrebels.com Want to get better at finding and sharing your stories then check out our FREE Five Day Snackable Story Challenge Practice your speaking & test your content in a safe space in The Speaking Club ‘Live' Membership Want to create a signature talk that sells, then check out our Nail Your Signature Talk in 60 Days programme. Want to find out about working with me 121 then book a call here. https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes.
In this show I'm going to be sharing an important distinction you need to make when you're creating your talk. This is something that comes up regularly when I'm working with people on their signature talks, because it's an easy trap to fall into. The problem is that if you don't recognise and address this distinction, you could invest time and money to produce a talk that doesn't get you results. And we don't want that! So, if you want to be sure your talk (and indeed) marketing hits the right target and helps you make a difference and grow your business, then listen on. Enjoy! What you'll discover: The fundamental mistake many speakers are making that will be costing them sales. The big distinction you need to make in order to sell when you speak Why every talk needs to sell The questions to ask yourself to make your signature talk into a powerful marketing asset. How to make every talk count with this one off time investment And lots more!! Leave a rating or review for The Speaking Club (Take a photo of your review and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: Nail Your Signature Talk Programme Take the Snackable Story Challenge The Speaking Club Facebook Group The Speaking Club ‘Live' Membership https://www.saraharcher.co.uk https://www.storyledmarketing.com https://www.ratethispodcast.com/tsc https://www.hotflushrebels.com Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)
When peoples' attention spans are so short you can't afford to lose your audience by making your message complicated or confusing. That's why in this episode, I'm sharing four of the biggest mindset barriers that get in the way of your message landing with impact and what you should do to combat them. I'm also aiming to shatter one of the big myths that really winds me up and in my opinion will also hold you back with your speaking. If you want to make sure you're connecting with your audience and making it easy for them to see the value of your idea, product or service then have a listen to this show. Enjoy! What you'll discover: One of the biggest struggles people have in speaking and marketing The story of Karin and the leap of faith that got a big result. The four mindset obstacles that get in the way of us connecting with our audience. You and Superman have more in common than you think. The beginners mindset and why it's so powerful. How to make your message connect with your audience. The information trap you need to avoid. The KISS myth and why it winds me up. How to show you're a real expert. And lots more!! Leave a rating or review for The Speaking Club (Take a photo of your review and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: Nail Your Signature Talk Programme Take the Snackable Story Challenge The Speaking Club Facebook Group The Speaking Club ‘Live' Membership https://www.saraharcher.co.uk https://www.storyledmarketing.com https://www.ratethispodcast.com/tsc https://www.hotflushrebels.com Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)
I'm a strong believer that structure and systems actually set you free and enable you to be creative (even if you think you aren't). That's why I've developed processes and frameworks to underpin my speaking and marketing courses, programs and coaching. In this pre-christmas show, I want to give you the gift of one of my favorite business storytelling frameworks, which I've seen get brilliant results for people time and time again in various ways. I know it will help you too, especially if you come up against any of these issues: You struggle to come up with ideas for your ‘lives' or videos. You feel awkward starting and ending your stories. You start to speak about one thing and then get lost or distracted and that throws you off. You're scared to do a video or ‘live' partly because you haven't got a clue how to structure it. You have stories to share, but you don't know how to make them relevant for your audience and the problem you solve for people. You go on too long and lose yourself let alone the audience. I hope you enjoy the episode and have fun Patting your audience with it! What you'll discover: What a PAT is. The many different ways you can use it. How a PAT makes it easy to remember what you want to say. Some examples of a PAT in action. How one story can create many PATs. How to take your PATs to the next level. And lots more!! Leave a rating or review for The Speaking Club (Take a photo of your review and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: The Comfort Book by Matt Haig GrGrab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: The 200th Episode Prize Draw Nail Your Signature Talk Programme Take the Snackable Story Challenge The Speaking Club Facebook Group The Speaking Club ‘Live' Membership https://www.saraharcher.co.uk https://www.storyledmarketing.com https://www.ratethispodcast.com/tsc https://www.hotflushrebels.com Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes.
12/12/21- Jazmine & Jeremy talk about (8:15) the Pintrest debate, (13:20) Top TV Shows Searched in 2021, (15:43) Top Movies Searched in 2021, (21:00) Top ‘Near Me' Searches in 2021, (23:39) Top ‘How to Be' Searches in 2021. The Jeremy Mills Podcast Episode #325 / Coffee Date #36 Everything You Need: https://linktr.ee/jeremyjoemills Website: www.jeremymillspodcast.com; Twitter & Instagram @jeremyjoemills; Email: jeremymillspodcast@gmail.com. Theme Song: Coffee Date - M3_Beats Bibliography: Time to Play the Game - https://www.youtube.com/watch?v=4gY2wtmcADo JR / Triple H - https://www.youtube.com/watch?v=LDGOEf8Une8 Rap Beat - https://www.youtube.com/watch?v=EPbnOpVxUUI
In this show I'm celebrating 200 episodes by sharing a case study interview. Speaking to an audience offers so many benefits, including building your brand and authority and helping you stand out from the crowd, whether that's in a corporate environment or as a business owner. So, when Kaye King was offered the chance to do a 45 minute keynote talk to an audience of 80 of her dream customers, she recognised the big opportunity it offered to share her mission, make a difference and grow her business. Kaye King works in the niche of marketing, a really competitive space, and she wanted to make sure that her talk not only engaged her audience, but showed how different her approach and message was from other marketing coaches. She also wanted to use the talk to make an offer to the audience but in a way that was true to her values and didn't feel sleazy or uncomfortable for her or the audience. In this case study interview Kaye shares what she did to make sure she made the most of this speaking opportunity and what happened as a result. Enjoy! What you'll discover: Kaye's biggest challenges in putting the talk together including her fear of introducing an offer to her audience. How Kaye was measuring success in advance of the speaking event. How Kaye previously put her talks together. What Kaye did differently to make sure she maximized the opportunity the talk offered. The importance of having a structure for your talk. The big message Kaye wanted to get across and how spending time to identify that helped her build her content. Why Kaye got external help for her messaging for the audience even though she is a marketing expert. The preparation timeline Kaye set out for the talk. The ROI Kaye got on her investment including the specific results she got in terms of sales and feedback. Why most corporate presentations break the biggest rule of a great talk. And lots more!! Leave a rating or review for The Speaking Club (Take a photo of your review and get a free e-copy of my book Cracking Speech Mate - How to Use Humor to Make You an Amazing Speaker!) Resources: Nail Your Signature Talk Programme Take the Snackable Story Challenge The Speaking Club Facebook Group The Speaking Club ‘Live' Membership Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker https://www.saraharcher.co.uk https://www.storyledmarketing.com https://www.ratethispodcast.com/tsc https://www.hotflushrebels.com Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes.
In this show, I'm talking about one of the biggest reasons speaking is ranked higher than death in people's fears. I became consciously aware of this thing in my early forties, and it's something I've struggled with all through my life, and still do today. The trouble is that I'm not alone. This is a struggle I see affecting so many people, and in a lot of ways it's worse now than ever before. The trouble is that no matter how ‘polished' and accomplished you are, your impact will always be diminished if this barrier gets between you and your audience. What is it, and how can you get rid of it? That's what this episode is all about. Enjoy! What you'll discover: The big problem. The six ways this problem can negatively impact your speaking. Why perspective doesn't just help painters. How to turn your biggest enemy into an ally. The Serenity prayer and how it can help your speaking. And lots more!! Leave a rating or review for The Speaking Club (Take a photo of your review and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Resources*: Nail Your Signature Talk Programme Take the Snackable Story Challenge The Speaking Club Facebook Group The Speaking Club ‘Live' Membership Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker https://www.saraharcher.co.uk https://www.storyledmarketing.com https://www.ratethispodcast.com/tsc https://www.hotflushrebels.com To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)
You've probably heard many people share the importance of building networks and relationships in business. You may also have heard myself and some of my guests talk about treating your speaking and marketing like a conversation. The trouble is that ‘just having a conversation' is easier said than done, and there are a number of things that can get in the way of us being good at this. First of all there's the lessons we had drummed into us as children - things like ‘don't talk to strangers' and ‘it's rude to ask too many questions'. Then there's our own insecurities around whether we've got anything interesting to say or ask people. Finally, there's the feeling that it all seems so manufactured. All of this can make having great conversations challenging, and that's why I put this show together. I'm going to take you through the art and science of good conversation so that you can get better at this critical aspect of speaking and marketing. Enjoy! What you'll discover: The Victorian conversation aid that's still relevant today. How your subconscious can scupper great conversations What Ted Lasso can teach you about connecting with people. When it's the right time to share about your stuff. The conversational mistakes that many people make Tips for starting conversations with strangers. And lots more!! Leave a rating or review for The Speaking Club (Take a photo of your review and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) https://www.saraharcher.co.uk/nailyourtalk Resources: Join the Next Snackable Story Challenge The Speaking Club Facebook Group The Speaking Club ‘Live' Membership Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker https://www.saraharcher.co.uk https://www.storyledmarketing.com https://www.ratethispodcast.com/tsc https://www.hotflushrebels.com Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes.
About AmyAmy (she/her) has spent the better part of the last 15 years in the tech start-up world, starting off as a front-end software engineer before transitioning into leadership. She has built and led teams across the software and product development spectrum, including web and mobile development, QA, operations and infrastructure, customer support, and IT.These days, Amy is building the software engineering team at EdTech startup, Unicycle, and challenging the archetype of what a tech leader should be. She strives to be a real-life success story for other leaders who believe that safe, welcoming, and equitable environments can exist in tech. Links: Unicycle: https://www.unicycle.co AmyChanta: https://twitter.com/AmyChanta TranscriptAnnouncer: Hello, and welcome to Screaming in the Cloud with your host, Chief Cloud Economist at The Duckbill Group, Corey Quinn. This weekly show features conversations with people doing interesting work in the world of cloud, thoughtful commentary on the state of the technical world, and ridiculous titles for which Corey refuses to apologize. This is Screaming in the Cloud.Corey: This episode is sponsored by our friends at Oracle Cloud. Counting the pennies, but still dreaming of deploying apps instead of "Hello, World" demos? Allow me to introduce you to Oracle's Always Free tier. It provides over 20 free services and infrastructure, networking databases, observability, management, and security.And - let me be clear here - it's actually free. There's no surprise billing until you intentionally and proactively upgrade your account. This means you can provision a virtual machine instance or spin up an autonomous database that manages itself all while gaining the networking load, balancing and storage resources that somehow never quite make it into most free tiers needed to support the application that you want to build. With Always Free you can do things like run small scale applications, or do proof of concept testing without spending a dime. You know that I always like to put asterisks next to the word free. This is actually free. No asterisk. Start now. Visit https://snark.cloud/oci-free that's https://snark.cloud/oci-free.Corey: Writing ad copy to fit into a 30 second slot is hard, but if anyone can do it the folks at Quali can. Just like their Torque infrastructure automation platform can deliver complex application environments anytime, anywhere, in just seconds instead of hours, days or weeks. Visit Qtorque.io today and learn how you can spin up application environments in about the same amount of time it took you to listen to this ad.Corey: Welcome to Screaming in the Cloud. I'm Corey Quinn. A famous quote was once uttered by Irena Dunn who said, “A woman without a man is like a fish without a bicycle.” Now, apparently at some point, people just, you know, looked at the fish without a bicycle thing, thought, “That was overwrought. We can do a startup and MVP it. Why do two wheels? We're going to go with one.”And I assume that's the origin story of Unicycle. My guest today is Amy Chantasirivisal who is the Director of Engineering at Unicycle. Amy, thank you for putting up with that incredibly tortured opening. But that's okay; we torture metaphors to death here.Amy: [laugh]. Thank you for having me. That was a great intro.Corey: So, you are, at the time of this recording at least, a relatively new hire to Unicycle, which to my understanding is a relatively new company. What do you folks do over there?Amy: Yes, so Unicycle is not even a year old, so a company born out of the pandemic. But we are building a product to reimagine what the digital classroom looks like. The product itself was thought up right during a time during the pandemic when it became very clear how much students and teachers are struggling with converting their experience into online platforms. And so we are trying to just bring better workflows, more efficiency into that. And right now we're starting with email, but we'll be expanding to other things in the future.Corey: I am absolutely the wrong person to ask about a lot of this stuff, just because my academic background, tortured doesn't really begin to cover it. I handle academia about as well as I handled working for other people. My academic and professional careers before I started this place were basically a patchwork of nonsense and trying to pretend I was something other than I was. You, on the other hand, have very much been someone who's legitimate as far as what you do and how you do it. Before Unicycle, you were the Director of Engineering at Wildbit, which is a name I keep hearing about and a bunch of odd places. What did you do there?Amy: [laugh]. I will have to follow up and ask what the odd places are but—so I was leading a team there of engineers that were fully distributed across the US and also in Europe. And we were building an email product called Postmark, which some of your listeners might use, and then also a couple of other smaller things like People-First Jobs and Beanstalk—not AWS's Beanstalk, but a developer repository and workflow tool.Corey: Forget my listeners for a minute; I use Postmark. That's where I keep seeing you on the invoices because it's different branding. As someone who has The Duckbill Group, but also the Last Week in AWS things, it's the brand confusion problem is very real. That does it. Sorry. Thank you for collapsing the waveform on that one. And of course, before that you were at PagerDuty, which is a company that most folks in the ops space are aware of, founded to combat the engineer's true enemy: sleep.Amy: Absolutely. It's the product that engineers love to hate, but also can't live without, to some degree. Or maybe they want to live without it, but uh… [laugh] are not able to.Corey: So, I have a standing policy on this show of not talking to folks who are not wildly over-represented—as I am—and effectively disregarding the awesome stuff that they've done professionally in favor of instead talking about, “Wow, what's it like not to be a white guy in the room? I can't even imagine such a thing. It sounds hard.” However, in your case, an awful lot of the work you have done and are most proud of centers around DEI, diversity, equity, and inclusion. Tell me about that.Amy: Absolutely. I would say that it's the work that I've spent my time focusing on in recent years, but also that I'm still learning, right, and as someone who is Asian American, and also from a middle-class socioeconomic background, I have a bunch of privileges that I still have to unpack and that show up in the way that I work every day, as well. And so just acknowledging that, you know, while I spend a lot of time on DEI, still have just barely scratched the surface on it, really, in the grand scheme of things. But what I will say is that, you know, I've been really fortunate in my career in that I started in tech 15 or so years ago, and I started at a time when it wasn't super hard for someone who has no CS degree to actually get into some sort of coding job. And so I fell into my first role; I was building HTML and CSS landing pages for a marketing team, for an ISP that was based in San Francisco.So, I was cobbling together a bunch of technical skills, and I got better and better. And then I reached this point in my career where I didn't really have a lot of mentors, and so I was like, “I don't know what's next for me.” But then I am also frustrated that it is so hard for our team to get things done. And so I took it upon myself to figure out Scrum and project management type of stuff for my team, and then made the jump into people management from there. So, people management and leadership through project management.But when I look back on my career, I think about, “Oh, if I had a mentor, would that still have been my fate? Would I have continued down this track of becoming a very senior technical person and just doing that for my whole career?” Because letting go of the code was definitely a hard, hard thing. And I was lucky enough that I really did enjoy the people and the process side of all of this. And so [laugh] this relates to DEI in the fact that there's research and everything that backs this up, but that women and women of color generally tend to get less mentorship overall and get less actionable feedback about their job performance.And you think about how that potentially compounds over time, over the course of someone's career and that may be one of the reasons why women and people of color get pushed out of tech because they're not getting the support that they need, potentially. They're not getting feedback, they're not being advocated for in meetings, and then there's also all the stuff that you can add on around microaggressions, or just aggressions period, potentially, depending on the culture of the team that you're working on. And so all of those things compounded are the types of things that I think about now when I reflect on my own career and the types of teams that I want to be building in the future.Corey: Back when I was stumbling my way through piecing my career together. I mean, as mentioned, I don't have a degree; I don't have a high school diploma, as it turns out, and—that was a surprise when I discovered midway through my 20s that the school I had graduated from wasn't accredited—but I would tell stories, and I found ways to weasel my way through and I gave a talk right around 2015 or 2016, about, “Weasel Your Way to the Top: How to Handle a Job Interview,” and looking back, I would never give that talk again. I canceled it as soon as someone pointed out something that was only obvious in hindsight, that the talk was built out of things that had worked for me. And it's easy to sit here and say that, well, I had to work for what I have; none of this was handed to me. And there's an element of truth to that, except for the part where there was nothing fighting against me as I went.There was not this headwind of a presumed need for me to have to prove myself; I am presumed competent. I sometimes say that as a white guy in tech, my failure mode is a board seat and a book deal, and it's not that far from wrong. It takes, I guess, a lot of listening and a lot of interaction with folks from wildly different backgrounds before you start to see some of these things. It takes time. So, if you're listening to this, and you aren't necessarily convinced that this might be real or whatnot, talk less, listen more. There are a lot of stories out there in the world that I think that it's not my place to tell but listen. That's how I approach it.What's interesting about your pathway into management is it's almost the exact opposite of mine, where I was craving novelty, and okay, I wanted to try and managing a team of people. Years later, in hindsight—I'm not a good manager and I know that about myself, and I explicitly go out of my way these days to avoid managing people wherever possible, for a variety of reasons, but at the time, I didn't know. I didn't know that. I wanted to see how it went.First, I had to disabuse myself of this notion that, oh, management is a promotion. It's not. It's an orthogonal skill.Amy: Yes.Corey: The thing I really learning—management or not—now, is that the higher in the hierarchy you rise, if you want to view it that way, the less hands-on work you do, which means everything that you are responsible for that—and oh, you are responsible—isn't something you can jump in and do yourself. You can only impact the outcome via influence. And that was a hard lesson to learn.Amy: Right. And there are some schools of thought, though, where you can affect the outcome by control. And that's not what I'm about. I think I'm more aligned with what you're saying in terms of, it's really the influence and the ability to clear the way for people who are smarter than you to do the things that they need to do. Just get out of their way, and remove the roadblocks, and just help give them what they need. That's really, sort of like, my overall approach. But I know that there are some folks out there who lead the opposite way of, “It's my way, and I'm going to dictate how things should be done, and really you're here to take and follow orders.”Corey: It's always fun interviewing people to manage teams. “So, why do you want to be a manager?” It's, “Oh, I want to tell people what to do.” And I have to say that as an interviewer, there is nothing that takes the pressure off nearly as well as a perfectly wrong answer. And, yes, that at least to my world, is a perfectly wrong answer to this. There aren't that many pass-fail questions, but you can fail any question if you try hard enough.Amy: [laugh]. Oh, gosh, yeah, it's true. But also, at the same time, I would say that there are organizations that are built that way. Because—all it takes is the one person who wants to tell people what to do, and then they start a company, and then they hire other people who want to tell people what to do. And so there are ways where organizations like that exist and come into being even today, I would say.Corey: The question that I have for you about engineering leadership is, back when I was an engineer, and thinking, all right, it's time for me to go ahead and try being a manager—let's be clear, I joke about it, but the actual reason I wanted to try my hand at management was that I found people problems more interesting than computer problems at that point. I still do, but these days, especially when it comes to, you know, cloud services marketing and such, yeah, generally, the technical problems are, in fact, people problems at their core. But talking to my manager friends of how do I go and transition from being an engineer into being a manager, the universal response I got at the time was, “Ehh, I don't know.” Every person I knew who'd had made that transition was in the right place at the right time, and quote-unquote, “Got lucky.”Amy: Absolutely.Corey: And then once they had management on their resume, then they could go and transition back to being an IC and then to management again. But it's that initial breakthrough that becomes a challenge.Amy: Absolutely. And I fell into it as well. I mean, I got into it, partially for selfish reasons because I was, an IC, I was doing development work, and I was frustrated, and I had teammates who were coming to me and they were frustrated about how hard it was for us to get our work done, or the friction involved in shipping code. And so I took it upon myself to say, “I think I see a pattern about why this is happening, and so I will try to solve this problem for the team.” And so that's where the Agile and Scrum thing come in, and the project management side.And then, when I was at this company—this was One Kings Lane; this was, like, the heyday of flash sales websites and stuff like that, so it was kind of a rocket ship at that time—and because we were also growing so fast and I was interviewing folks as well, I just fell into this management role of, “Well, if I'm interviewing these people, then I guess I should be [laugh] managing them, too.” And that happens for so many people, similar stories of getting into management. And I think that's where it starts to go wrong for a lot of organizations because, like you said, it's not an up-leveling; it's a changing of your role, and it requires training and learning and figuring out how to be effective as a manager. And a lot of people just stumble their way through it and make a lot of mistakes—myself included—through that process.And that becomes really troubling knowing that you can make these really big mistakes, but these mistakes that you make don't affect just yourself. It's the careers of the people that you manage as well and sort of where they're headed in their lives. And so it's troubling to think that most leaders that are out there today have not received any sort of training on how to be a good manager and how to be effective as a manager.Corey: I would agree with that wholeheartedly. It seems that in many cases, companies take the best engineer that they have on their team and promote them to manager. It's brilliant in some respects in just how short-sighted it is. You are taking a great engineer and trading them for a junior and unproven manager, and hoping for the best. And there is no training on any of these things, at least—Amy: Right.Corey: —not the companies that I ever worked at. Of course, there are ways you can learn to be a better manager; there are people who specialize in exactly this. There are companies that do exactly this. But tech has this weird thing where it just tries to solve itself from first principles rather than believing for a minute that someone might possibly have prior experience that could be useful for these things. And—Amy: Absolutely.Corey: —that was a challenge. I had a lot of terrible managers before I entered management myself, and I figured, ah, I'll do the naive thing and I'm just going to manage based upon doing the exact opposite of what those terrible managers all did. And I got surprisingly far with it, on some level. But you don't see the whole picture when you're an individual contributor who's writing code—crappy in my case—most of the time, and then only seeing the aspects of your manager that they allow you to see. They don't share—if they're any good—the constraints that they have to deal with, that they're managing expectations around the team, conflicting priorities, strategic objectives, et cetera because it's not something that gets shown to folks. So—Amy: Absolutely.Corey: —if you bias for that, in my experience you become an empathetic manager to the people on your team, but completely ineffective at managing laterally or upwards.Amy: Mm-hm, absolutely. And you know, I'm exploring this idea of further. Being at a very small company, I think allows me to do that. And exploring this idea of, does it have to be that way? Can you be transparent about what the constraints are as a leader while still caring for your team and supporting them in the ways that they need and helping them grow their careers and just being open about one of the challenges that you have in building the company?And I don't know, I feel like I have some things to prove there, but I think it's possible to achieve some sort of balance there, something better or more beyond just what exists now of having that entire leadership layer typically be very opaque and just very unclear why certain decisions are made.Corey: The hard part that extends that these to me beyond that is it's difficult to get meaningful feedback, on some level, when you're suddenly thrust into that position. I also, in hindsight, realize that an awful lot of those terrible managers that I had weren't nearly as terrible as I thought they were. I will say that being on the other side of that divide definitely breeds empathy. Now that I'm the co-owner of The Duckbill Group, and we're building out a leadership team and the rest, hiring managers of managers is starting to be the sort of thing that I have to think about.It's effectively, how do I avoid inadvertently doing end-runs around people? And oh, I'm just going to completely undermine a manager by reaching out to one of their team and retasking them on something because obviously whatever I have in mind is much more important. What could they possibly be working on that's better than the Twitter shitpost I'm borrowing them to help out with? Yeah, you learn a lot by getting it wrong, and there becomes a power imbalance that even if you try your best to ignore it—which you should not—I assure you, the person who has less power in that relationship cannot set that aside. Even when I have worked with people I consider close friends, that friendship gained some distance during the duration of their employment because there has to be that professional level of separation. It's a hard thing to learn.Amy: It's a very hard line to walk in terms of recognizing the power that you have over someone's career and the power over, you know, making decisions for them and for the team and for the company, and still being empathetic towards their personal needs. And if they're going through a tough time, but then you also know from a business perspective that X, Y, or Z needs to happen, and how do you push but not push too hard, and try to balance needs of people who are humans and have things that happen and go on sometimes, and the fact that we work in a capitalist society and we still need to make money to make the business run. And that's definitely one of the hardest things to learn, and I am still learning. I definitely don't have that figured out, but I err on the side of, let's listen to what people are saying because ultimately, I'm not going to be the one to write the code. I haven't done that in years, and also I would probably suck at it now. And so it behooves leaders to listen to the people who were doing the work and to try, to the best of their abilities in whatever role whether that's exec-level leadership or mid-level… sort of like, middle management type of stuff to do what is in your power to help set them up to succeed.Corey: I want to get back a little bit to the idea of building diverse teams. It's something that you spend an inordinate amount of time and effort on. I do too. It's one of those areas where it's almost fraught to talk about it because I don't want to sound like I'm breaking my arm by patting myself on the back here. I certainly have a hell of a lot to learn, and mostly—and I'm ashamed to admit this—I very often learn only by really putting my foot in it sometimes. And it's painful, but that is, I think, a necessary prerequisite for growth. From your perspective, what is the most challenging part of building diverse teams?Amy: I think it's that piece that you said of making the mistakes or just putting yourself in a position where you are going to be uncomfortable. And I think that a lot of organizations that I've been in talk about DEI on a very surface level in terms of, “Oh, well, you know, we want to have more candidates from diverse backgrounds in our pipelines for hiring,” and things like that. But then not really just thinking about, but how do we work as a team in a way that potentially makes retention of those folks a lot harder? And for myself, I would say that when I was earlier on in all of this in my learning, I would say that I was able to kickstart my learning by thinking about my own identity, the fact that I was often the only Asian person on my team, the only woman on my team, and then more recently, the only mom on my team. And that has happened to me so many times in my career. More often than not.And so being able to draw on those experiences and those feelings of oh, okay, no one wants to hear about my kid because everyone else is, you know, busy going out to drink or something on the weekends. And like that feeling of, you know, that not belonging, and feeling of feeling excluded from things, and then thinking about how then this might manifest for folks with different identities for myself. And then going there and learning about it, listening, doing more listening than talking, and yeah, and that's, that's really just been the hardest part of just removing myself from that equation and just listening to the experiences of other people. And it's uncomfortable. And I think a lot of people are—you have to be in the right mindset, I guess, to be uncomfortable; you have to be willing to accept that you will be uncomfortable. And I think a lot of folks maybe are not ready to do that on a personal level.Corey: The thing that galls me the most is I do try on these things, and I get it wrong a fair bit. And my mistakes I find personally embarrassing, and I strive not to repeat them. But then I look around the industry—and let's be clear, a lot of this is filtered through the unhealthy amount of time I spend on Twitter—but it seems that I'm trying and I'm failing and attempting to do better as I go, and then I see people who are just, “Nope. Not at all. In fact, we're not just going to lean into bias, we're going to build a startup around it.”And I look at this and it's at some level hard to reconcile the fact that… at first, that I'm doing badly at all, which is the easy cop-out of, “Oh, well, if that is considered acceptable on some level, then I certainly don't even have to try,” which I think is a fallacy. But further it's—I have to step beyond myself on that and just, I cannot fathom how discouraging that must be, particularly to people who are early in their careers because it looks like it's just a normal thing that everyone thinks and does that just someone got a little too loud with it. And it's abhorrent. And if people are listening to this and thinking that is somehow just entrenched, and normalized, and everyone secretly thinks that… no. I assure you it is not something that is acceptable, even in the quote-unquote, “Private white dude who started companies” gathering holes. Yeah, people articulating sentiments like that suddenly find themselves not welcome there anymore, at least in every one of those types of environments I've ever found myself in.Amy: Yeah, the landscape is shifting. It's slow, but it is shifting. And, myself on Twitter, like, I do a lot of rant-y stuff too sometimes, but despite all of that, I feel like I am ultimately an optimist because I have to be. Otherwise, I would have left tech already because every time I am faced with a job search for myself, I'm like, “Should I—is this it? Am I done in tech? Do I want to go do something else? Am I going to finally go open that bakery that I've always wanted to open?” [laugh].And so… I have to be an optimist. And I see that—even in the most recent job search I've done—have seen so many new founders and new CEOs, really, with this mindset of, “We want to build a diverse team, but we're also doing it—and we're using diversity as a foundation for what we want to build; it's part of our decision-making process and this is how we're going to hold ourselves accountable to it.” And so it is shifting, and while there are those bad actors out there still, I'm seeing a lot of good in the industry now. And so that's why I stick around; that's why I'm still here.Corey: I want to actually call something out as concrete here because it's easy for me to fall into the trope of just saying vague things. I'll be specific about something, give us a good example. We've done a decent job, I think, of hiring a diverse team, but—and this is a problem that I see spread across an awful lot of companies—as you look at the leadership team, it gets a lot wider and a lot more male. And that is an inherent challenge. In our particular case, my business partner is someone who I've been close friends with for a decade.I would not be able to start a business with someone I didn't have that kind of relationship with just because your values have to be aligned or there's trouble down the road. And beyond that, it winds up rapidly, on some level, turning into what appears to be a selection bias. When you're trying to hire senior leaders, for example, there's a prerequisite to being a senior leader, which is embodied in the word senior, which implies tenure of having spent a fair bit of time in an industry that is remarkably unfriendly in a lot of different ways to a lot of different people. So, there's a prerequisite of being willing to tolerate the shit for as long as it takes to get to that level of seniority, rather than realizing at any point as any of us can, there are easier jobs that don't have this toxicity inherent to them and I'll go do that instead. So, there's a tenure question; there's a survivorship bias question.And I don't have the answers to any of this, but it's something that I'm seeing, and it's one of those once you see it, you can't unsee it any more moments. At least for me.Amy: Yeah, absolutely.Corey: Please tell me I'm not the only person who see [laugh]—who is encountering these problems. Like, “Wow, you just sound terrible.” Which might very well be a fair rejoinder here. I'm just trying to wrap my head around how to think about this properly.Amy: Yeah. I mean, this is why I was saying that I am very optimistic about [laugh] new companies that are coming—like, up-and-coming these days, new startups, primarily, because you're right that a lot of people just end up quitting tech before they get to that point of experience and seniority, to get into leadership. I mean, obviously, there's a lot of bias and discrimination that happens at those leadership levels, too, but I will say that, you know, it's both of those things. There are also more things on top of that. But this is why I'm like, so excited to see people from diverse backgrounds as founders of new companies and why I think that being able to be in a position to potentially either help fund, or advocate, or sponsor, or amplify those types of orgs, I think is where the future is that because ultimately, I think a lot of the established companies that are out there these days, it's going to be really hard for them to walk back on what their leadership team looks like now, especially if it is a sizable leadership team and they're all white men.Corey: Yeah. I'm going to choose to believe we say sizable leadership team that it's also not—we're talking about the horizontal scaling that happens to some of us, especially during a pandemic as we continue to grow into our seats. You're right, it's a problem as well, where you can cut a bit of slack in some cases to small teams. It's, “Okay, we don't have any Black employees, but we're three people,” is a lot more understandable-slash-relatable than, “We haven't hired any Black people yet and we're 3000 people.” One of those is acceptable—or at least understandable, if not acceptable—the other is just completely egregious.Amy: Yes. And I think then the question that you have to ask if you're looking at, you know, a three-person company, or [laugh] I guess, like in my case, I was looking at the seven-person company, is that, “Okay. There are currently no Black people on your team. And why is that?” And then, “What are you doing to change that? And how are you going to make sure that you're holding ourselves accountable to it?”Because I think it's easy to say, “Oh, you know, the first couple of hires were people we just worked with in the past, and they just happened to, you know, look like us and whatnot.” And then you blink becau—and you do that a handful of times, and you blink, and then suddenly you have a team of 25 and there are no people of color on your team. And maybe you have, like, one woman on the team or something. And you're like, “Huh. That's strange. I guess we should think about this and figure out what we can do.”And then I think what ends up happening at that point is that there are so many already established behaviors, and cultural norms, and things like that, that have organically grown within a team that are potentially not welcoming towards people from different backgrounds who have different backgrounds. So, you go and attempt to hire someone who is different, and they come in, and they're just sort of like, “This is how you work? I don't feel like I belong here.” And then they don't stay, and then they leave. And then people sit there and scratch their heads like, “Oh, what did we do wrong?” And, “I don't get it.”And so there's this conversation, I think, in the industry of like, “Oh, it's a pipeline problem, and if we were just able to hire a lot of people from diverse backgrounds, the problem is solved.” Which really isn't the case because once people are there and at your company, are they getting promoted at the same rate as white men? Are they staying with the company for as long? And who's in leadership? And how are you working to break down the biases that you may have?All those sorts of things, I think, generally are not considered as part of all of this DEI work. Especially when, in my experience in startups, the operational side of all that is so immature a lot of the times, just not well developed that deeper thought process and reflection doesn't really happen.Corey: This episode is sponsored in part by something new. Cloud Academy is a training platform built on two primary goals. Having the highest quality content in tech and cloud skills, and building a good community the is rich and full of IT and engineering professionals. You wouldn't think those things go together, but sometimes they do. Its both useful for individuals and large enterprises, but here's what makes it new. I don't use that term lightly. Cloud Academy invites you to showcase just how good your AWS skills are. For the next four weeks you'll have a chance to prove yourself. Compete in four unique lab challenges, where they'll be awarding more than $2000 in cash and prizes. I'm not kidding, first place is a thousand bucks. Pre-register for the first challenge now, one that I picked out myself on Amazon SNS image resizing, by visiting cloudacademy.com/corey. C-O-R-E-Y. That's cloudacademy.com/corey. We're gonna have some fun with this one!Corey: I do my best to have these conversations in public as frequently as is practical for me to do, just because I admit, I get things wrong. I say things that are wrong and I'm doing a fair bit of learning in public around an awful lot of that. Because frankly, I can withstand the heat, if it comes down to someone on Twitter gets incredibly incensed by something I've said on this podcast, for example. Because it isn't coming from a place of ill intent when someone accuses me of being ableist or expressing bias. My response is generally to suppress the initial instinctive flash of defensiveness and listen and ask.And that is, even if I don't necessarily agree with what they're saying after reflection, I have to appreciate on some level the risk-taking inherent in calling someone out who is in my position where, if I were a trash fire, I could use the platform to turn it into, “All right. Now, let's go hound the person that called me out.” No. I don't do that, full stop. If I'm going to harass people, it's going to be—not people, despite what the Supreme Court might tell us—but it's going to be a $2 trillion company—one in particular—because that's who I am and that's how I roll.Whenever I get a DM—which I leave open because I have the privilege to do that—from folks who are early career who are not wildly over-represented, I just have to stop and marvel for a minute at the level of risk-taking inherent to that because there is risk to that. For me, when I DM people, the only risk I feel like I'm running at any given point is, “Are they going to think that I'm bothering them? Oh, the hell with it. I'm adorable. They'll love me.” And the fact that I'm usually right is completely irrelevant to that. There's just that sense of I don't really risk a damn thing in the grand scheme of things compared to the risk that many people are taking just living who they are.Amy: Yeah. And someone DMs you and you suppress that initial sort of defensiveness: I would say that that is an underrated skill. [laugh].Corey: Well, a DM is a privilege, too. A call in—Amy: Yes.Corey: —is deeply appreciated; no one owes it to me. I often will get people calling me out on Twitter and I generally stop and think about that; I have a very close circle of friends who I trust to be objective on these things, and I'll ask them, “Did I get this wrong?” And very often the answer is yes. And, “Well, I thought the joke was funny and I spent time building it.” “Yeah, but if people hear a joke I'm making and feel bad about it, then is it really that good of a joke or should I try harder?” It's a process, and I look back at who I was ten years ago and I feel a sense of shame. And I believe that if anyone these days doesn't, either they were effectively a saint, or they haven't grown.Amy: Yes.Corey: And that's my personal philosophy on this stuff, anyway.Amy: Yeah, absolutely. And that growth is so important. And part of that growth really is being able to suppress your desire to make it about you, [laugh] right? That initial, “Oh, I did something bad,” or, “I'm a horrible person because I said this thing,” right? It's not about you, there's, like, the impact that you had on someone else.And I've been giving this some thought recently, and I—you know, I also similarly have a group of trusted friends who I often talk about these things with, and you know, we always kind of check ourselves in terms of, did we mess something up? Did we, you know, put our foot in our mouths? Stuff like that. And think what it really comes down to is being able to say, “Maybe I did something wrong and I need to suppress that desire to become defensive and put up walls and guard and protect myself from feeling vulnerable, in order to actually learn and grow from this experience.”Corey: It's hard to do, but it's required because I—Amy: Extremely, yes.Corey: —used to worry about, “Ohh, what if I get quote-unquote, ‘canceled?'” well, I've done a little digging into this and every notable instance of this I can find is when someone is called out for something crappy, they get defensive, and they double-down and triple-down and quadruple-down, and they keep digging a hole nice and deep to the point where no one with a soul can really be on their side of this issue, and now they have a problem. I have never gotten to that point because let's be honest with you, there are remarkably few things I care that passionately about that I'm going to pick those fights publicly. The ones that I do, I am very much on the other side [laugh] of those issues. That has not been a realistic concern.I used to warn every person here before I hired them—to get this back to engineering management—that there was a risk that I could have a bad tweet and we don't have a company anymore. I don't give that warning anymore because I no longer believe that it's true.Amy: Mm-hm. Mm-hm. I also wonder about, in general, because of the world that we live in, and our history with white supremacy and oppression and all those things, I also wonder if this skill of being able to self-reflect and be uncomfortable and manage your own reaction and your emotions, I wonder if that's just a thing that white people generally haven't had a lot of practice for because of the inherent privileges that are afforded to white people. I wonder if a lot of this just stems from the fact that white people get to navigate this world and not get called out, and thus don't have this opportunity to exercise this skill of holding on to that and listening more than talking.Corey: Absolutely agree. And it gets piled on by a lot of folks, for example—I'll continue to use myself as an example in this case—I live in San Francisco. I would argue that I'm probably not, “In tech,” quote-unquote, the way that I once was, but I'm close enough that there's no discernible difference. And my social circle is as well. Back before I entered tech, I did a bunch of interesting jobs, telemarketing to pay the bills, I was a recruiter for a while, I worked construction a couple of summers.These days, everyone that I engage with for meaningful periods of time is more or less fairly tech adjacent. It really turns into a one-sided perspective. And I can sit here and talk about what folks who are not living in the tech bubble should be doing or how they should think about this, but it's incredibly condescending, it's incredibly short-sighted, and fails to appreciate a very different lived experience. And I can remind myself of this now, but that lack of diversity and experience is absolutely something where it feels like the tech bubble, especially for those folks in this bubble who look a lot like me, it is easy to fall into a pattern of viewing ourselves as the modern aristocracy where we deserve the nice things that we have, and the rest. And that's a toxic pattern. It takes vigilance to avoid it. I'm not saying I get it right all the time, by a landslide, but ugh, the perils of not doing that are awful.Amy: Agreed. And it shows up, you know, getting back to the engineering manager and leadership and org building piece of things, that shows up even in the way that we talk about career development and career ladders, for those of us in tech, and software engineering specifically for me, where we've kind of like come up with all these matrices of job levels, and competencies, all that, and humans just are so vastly different. Every person is an individual, and yet we talked about career ladders and how to advance your career in this two-dimensional matrix. And, like, how does that actually work, right?And I've seen some good career ladders that account for a larger variety of competencies than just, “Can you code?” And, “What are your system design skills?” And, “Do you understand distributed systems?” And so on and so forth, but I think a lot gets left behind and gets left on the table when it comes to thinking about the fact that when you get a group of people together working on some sort of common cause or a product, that there's so much more to the dynamic than just the writing of the code. It's how do you work with each other? How do you support each other? How do you communicate with each other? And then all my glue work—that is what I call it—like, the glue work that goes into a successful team and building products, a lot of that is just not captured in the way that we talk about career development for folks. And it's just incredibly two-dimensional, I think.Corey: One last question that I have for you before we wrap the episode here is, you spend a lot of time focusing on this, and I have some answers, but I'm very interested to hear yours instead because I assure you, the world hears enough from me and people who look like me, what is the biggest mistake that you see companies making in their attempts to build diverse teams?Amy: I would say that there's two major things. One is that there have been a lot of orgs in my own past that think about diversity, equity, inclusion as a program and not a mindset that everyone should be embracing. And that manifests itself into, sort of like, this secondary problem of stopping at the D part of D, E, and I. That's the whole, “We're going to hire a bunch of people from different backgrounds and then just we're going to stop with that because we've solved the problem.” But by not adopting that mindset of the equity, the inclusion, and also the welcoming and the belonging piece of things internally, then anyone that you hire who comes in from those marginalized or minority backgrounds is not going to want to stay long-term because they don't feel like they fit in, they don't feel like they belong.And so, it becomes this revolving door of you hire in people and then those people leave after some amount of time because they're not getting what they need out of either the role or for themselves personally in terms of just emotional support, even. And so I would say that's the problem that I see is not a numbers game—although the metrics and the numbers help hold you accountable—but the metrics and the numbers are not the end goal. The end goal is really around the mindset that you have in building the org and the way that people behave. And the way that you work together is really core to that.Corey: What I tend to see on the other side is the early intake funnels. People will reach out to me sometimes, “Hey, do you know any diverse speakers we can hire to do a speaking engagement here?” It doesn't… work that way. There's a lot more to it than that. It is not about finding people who check boxes, it is not about quote-unquote, “Diversity hires.”It's about—at least in my experience—structuring job ads, for example, in ways that are not coded—unconsciously in most cases, but ehh—that are going to resonate towards folks who are in certain cultures and not in others. It's about being more equitable. It's about understanding that not everyone is going to come across in a job interview as the most confident person in the room. Part of the talk that I gave on how to handle job interviews, there was a strong section in it on salary negotiation. Well, turns out when I do it, I'm an aggressive hard-charger and they like that, whereas if someone who is not male does that, well, in that case, they look like they're being difficult and argumentative and pushy and rising above their station. It was awful.One of the topics I'm most proud of was the redone version of that talk that I gave with a friend, Sonia Gupta, who has since left tech because of how shitty it is, and that was a much better talk. She was a former attorney who had spent time negotiating in much higher-stakes situations.Amy: Yeah.Corey: And it was terrific to see during the deconstruction and rebuilding of that talk, just how much of my own unconscious bias had crept in. It's, again, I look back at the early version of those talks and I'm honestly ashamed. It wasn't from ill will, but it's always impact over intent as far as how this has potentially made things worse. It's, if nothing else, if I don't say the right things when I should speak up, that's not great, but I always prefer that to saying things that are actively harmful. So—Amy: Absolutely.Corey: —it's hard. I deserve no sympathy for this, to be clear. It is incumbent upon all of us because again, as mentioned, my failure mode is a non-issue in the world compared to the failure mode for folks for against whom the deck has been stacked unfairly for a very long time. At least, that's how I see it.Amy: Right. And that's why I think that it's important for folks who are in positions of power to really reflect on—even operationally, right, you were mentioning your job ads, and how to structure that to include more inclusive language, and just doing that for everything, really, in the way that you work. How do decisions get made? And by whom? And why? How do you structure things like compensation? Even, like, how do you do project planning, right?Even in my own reflections, now when I think back towards Scrum and Agile and all of that, I think that the base foundation of all of that was like was good, but then ultimately the implementation of how that works at most companies is problematic in a lot of ways as well. And then to just be able to reflect and really think about all of your processes or policies—all of that—and bring that lens of equity, really, equity and inclusion to those things, and to really dig deep and think about how those things might manifest and affect people from different backgrounds in different ways.Corey: So, before we wrap, something that I think you… are something of an empathetic party on is when I see companies in the space who are doing significant DE&I initiatives, it seems like it's all flash; it feels like it's all sizzle, no steak to appropriate a phrase from the country of Texas. Is that something that you see, too?Amy: I do think that it is pretty common, and I think it's because that's… that's the easy route. That's the easy way to do it because the vanity metrics, and the photo of the team that is so diverse, and all these things that show up on a marketing website. I mean, there—it's, like, a signal for someone, potentially, who might be considering a job at your company, but ultimately the hard work that I feel like is not happening is really in that whole reflecting on the way you do business, reflecting on the way that you work. That is the hard work and it requires a leadership team to prioritize it, and to make time for it, and to make it really a core principle of the way that you build an org., and it doesn't happen enough, by far, in my opinion.Corey: It feels like it's an old trope of the company that makes a $100,000 donation and then spends $10 million dollars telling the world about it, on some level. It's about, “Oh, look at us, we're doing good things,” as opposed to buckling down and doing the work. Then the actual work falls to folks who are themselves not overrepresented as unpaid emotional labor, and then when the company still struggles with diversity issues, those people catch the blame. It's frustrating.Amy: Yeah. And as an organization, if you have the money to donate somewhere, that's great, but it can't just stop at that. And a lot of companies will just stop at that because it's the optics of, “Oh, well, we spent x millions of dollars and we've helped out this nonprofit or this charity or whatnot.” Which is great that you're able to do that, but that can't be it because then ultimately, what you have internally and within your own company doesn't improve for people from those backgrounds.Corey: I want to thank you for taking so much time to chat with me about these things. Some of these topics are challenging to talk about and finding the right forum can be difficult, and I'm just deeply appreciative that you were able to clear enough time to have that chat with me today.Amy: Yeah, thank you for having me. I mean, I think it's important for us to recognize, even between the two of us that, I mean, obviously, you as a white man have benefited a lot in this space, and then even myself as, you know, that model minority whole thing, but growing up very adjacent to white people and just being ingrained in that culture and raised in that culture, you know, that we have those privileges and there's still parts of the conversation, I think, that are not captured by [laugh] by the two of us are the nuances as well, and so just recognizing that. And it's just a learning process. And I think that everyone could benefit from just realizing that you'll never know everything. And there's always going to be something to learn in all of this. And yes, it is hard, but it's something that is worthwhile to strive for.Corey: Most things worthwhile are. If people want to learn more about who you are, how you think about these things, potentially consider working with you, et cetera. Where can they find you?Amy: So, I am on Twitter. I am the queen of very, very long threads, I should just start a blog or something, but I have not. But in any case, I'm on Twitter. I am AmyChanta, so @A-M-Y-C-H-A-N-T-A.Our website is unicycle.co, if you're thinking about applying for a role, and working with me, that would be awesome. Or just, you know, reach out. I'd also just love to network with anyone, even if there's not an open position now. I just, you know, build that relationship and maybe there will be in the future. Or if not at Unicycle, then somewhere else.Corey: And we will, of course, put links to that in the [show notes 00:48:13]. Thank you so much, once again. I appreciate your time.Amy: Thanks for having me.Corey: Amy Chantasirivisal, Director of Engineering at Unicycle. I'm Cloud Economist Corey Quinn and this is Screaming in the Cloud. If you've enjoyed this podcast, please leave a five-star review on your podcast platform of choice, whereas if you've hated this podcast, please leave a five-star review on your podcast platform of choice along with a comment pointing out that it's not about making an MVP of a bicycle that turns into a unicycle so much as it is work-life balance.Corey: If your AWS bill keeps rising and your blood pressure is doing the same, then you need The Duckbill Group. We help companies fix their AWS bill by making it smaller and less horrifying. The Duckbill Group works for you, not AWS. We tailor recommendations to your business and we get to the point. Visit duckbillgroup.com to get started.Announcer: This has been a HumblePod production. Stay humble.
There is no doubt that stories are the most powerful vehicle for getting your audience to buy in emotionally to your message. BUT you have a limited amount of time to get your story across before their attention starts to wander. Even TV, movies or books that you have chosen to engage with, have a finite time to grab your attention, before you switch off, and in the world of speaking and marketing, that window of time is even smaller. In this show, I'm going to be sharing the what and the why of tiny stories that pack a big punch, so that you can make sure you're not missing your opportunity to make your message land. Enjoy! What you'll discover: The urban myth that started a tiny story trend. Why you need to blend micro stories into your speaking and marketing toolbox. How you can pull all triggers for attention in just a few words. Examples of tiny stories. The steps to creating a tiny story. The difference between micro stories and snackable stories And lots more!! Leave a rating or review for The Speaking Club (Take a photo of your review and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) https://www.saraharcher.co.uk/nailyourtalk Resources: It All Changed in An Instant by Larry Smith and Rachel Fershleiser Join the Next Snackable Story Challenge The Speaking Club Facebook Group The Speaking Club ‘Live' Membership Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speake https://www.saraharcher.co.uk https://www.storyledmarketing.com https://www.ratethispodcast.com/tsc https://www.hotflushrebels.com Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes.
I wanted to do something a little different with this episode and that's to add in some video content, so that you can see my teaching points in action. Every month, as part of my regular newsletter, I do a talk spotlight. I share a link to a short talk and my analysis on what is good, or could be done differently to increase audience impact and engagement. In this show I'm sharing some of these talks, my take on their structure, content and delivery, and some of the coaching points I'd have given to the speakers if they had been working with me. I'm hoping that it helps cement some of the tips and coaching I've given you in past episodes by bringing them to life for you. Also, these talks have some great ideas and messages, and I'm sure you're going to learn some extra stuff from them too. Enjoy! What you'll discover: How to open your talk so that you're audience lean in The best way to use slides Tips for making your talk come alive using voice and body language How to increase your connection with your audience How you can use silence to command attention Tips for audience interaction Examples of using humour effectively And lots more!! Links to the Talk Spotlight Videos: Looks aren't everything. Believe me. I'm a model. - Cameron Russell (Excerpt from) How to Achieve Your Biggest Dreams - Alex Banayan How to know your life purpose in 5 minutes - Adam Leipzig How to Stop Feeling Anxious About Anxiety - Tim Box Breath - Five Minutes Can Change Your Life - Stacey Schuerman How to Breathe - Belisa Vranich Link to the FREE GIFT https://www.saraharcher.co.uk/spotlight Leave a rating or review for The Speaking Club (Take a photo of your review and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Resources: https://www.saraharcher.co.uk/nailyourtalk Join the Next Snackable Story Challenge The Speaking Club Facebook Group The Speaking Club ‘Live' Membership Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker https://www.saraharcher.co.uk https://www.storyledmarketing.com https://www.ratethispodcast.com/tsc https://www.hotflushrebels.com Thanks for listening! To share your thoughts: Leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes.
About LaurenLauren Hasson is the Founder of DevelopHer, an award-winning career development platform that has empowered thousands of women in tech to get ahead, stand out, and earn more in their careers. She also works full-time on the frontlines of tech herself. By day, she is an accomplished software engineer at a leading Silicon Valley payments company where she is the architect of their voice payment system and messaging capabilities and is chiefly responsible for all of application security.Through DevelopHer, she's partnered with top tech companies like Google, Dell, Intuit, Armor, and more and has worked with top universities including Indiana and Tufts to bridge the gender gap in leadership, opportunity, and pay in tech for good. Additionally, she was invited to the United Nations to collaborate on the global EQUALS initiative to bridge the global gender divide in technology. Sought after across the globe for her insight and passionate voice, Lauren has started a movement that inspires women around the world to seek an understanding of their true value and to learn and continually grow. Her work has been featured by industry-leading publications like IEEE Women in Engineering Magazine and Thrive Global and her ground-breaking platform has been recognized with fourteen prestigious awards for entrepreneurship, product innovation, diversity and leadership including the Women in IT Awards Silicon Valley Diversity Initiative of the Year Award, three Female Executive of the Year Awards, and recognition as a Finalist for the United Nations WSIS Stakeholder Prize.Links: DevelopHer: https://developher.com The DevelopHer Playbook: https://www.amazon.com/DevelopHer-Playbook-Simple-Advocate-Yourself-ebook/dp/B08SQM4P5J TranscriptAnnouncer: Hello, and welcome to Screaming in the Cloud with your host, Chief Cloud Economist at The Duckbill Group, Corey Quinn. This weekly show features conversations with people doing interesting work in the world of cloud, thoughtful commentary on the state of the technical world, and ridiculous titles for which Corey refuses to apologize. This is Screaming in the Cloud.Corey: You could build you go ahead and build your own coding and mapping notification system, but it takes time, and it sucks! Alternately, consider Courier, who is sponsoring this episode. They make it easy. You can call a single send API for all of your notifications and channels. You can control the complexity around routing, retries, and deliverability and simplify your notification sequences with automation rules. Visit courier.com today and get started for free. If you wind up talking to them, tell them I sent you and watch them wince—because everyone does when you bring up my name. Thats the glorious part of being me. Once again, you could build your own notification system but why on god's flat earth would you do that?Corey: This episode is sponsored in part by Honeycomb. When production is running slow, it's hard to know where problems originate: is it your application code, users, or the underlying systems? I've got five bucks on DNS, personally. Why scroll through endless dashboards, while dealing with alert floods, going from tool to tool to tool that you employ, guessing at which puzzle pieces matter? Context switching and tool sprawl are slowly killing both your team and your business. You should care more about one of those than the other, which one is up to you. Drop the separate pillars and enter a world of getting one unified understanding of the one thing driving your business: production. With Honeycomb, you guess less and know more. Try it for free at Honeycomb.io/screaminginthecloud. Observability, it's more than just hipster monitoring. Corey: You could build you go ahead and build your own coding and mapping notification system, but it takes time, and it sucks! Alternately, consider Courier, who is sponsoring this episode. They make it easy. You can call a single send API for all of your notifications and channels. You can control the complexity around routing, retries, and deliverability and simplify your notification sequences with automation rules. Visit courier.com today and get started for free. If you wind up talking to them, tell them I sent you and watch them wince—because everyone does when you bring up my name. Thats the glorious part of being me. Once again, you could build your own notification system but why on god's flat earth would you do that?Corey: This episode is sponsored in part by our friends at Jellyfish. So, you're sitting in front of your office chair, bleary eyed, parked in front of a powerpoint and—oh my sweet feathery Jesus its the night before the board meeting, because of course it is! As you slot that crappy screenshot of traffic light colored excel tables into your deck, or sift through endless spreadsheets looking for just the right data set, have you ever wondered, why is it that sales and marketing get all this shiny, awesome analytics and inside tools? Whereas, engineering basically gets left with the dregs. Well, the founders of Jellyfish certainly did. That's why they created the Jellyfish Engineering Management Platform, but don't you dare call it JEMP! Designed to make it simple to analyze your engineering organization, Jellyfish ingests signals from your tech stack. Including JIRA, Git, and collaborative tools. Yes, depressing to think of those things as your tech stack but this is 2021. They use that to create a model that accurately reflects just how the breakdown of engineering work aligns with your wider business objectives. In other words, it translates from code into spreadsheet. When you have to explain what you're doing from an engineering perspective to people whose primary IDE is Microsoft Powerpoint, consider Jellyfish. Thats Jellyfish.co and tell them Corey sent you! Watch for the wince, thats my favorite part.Corey: Welcome to Screaming in the Cloud. I'm Corey Quinn. A somewhat recurring theme of this show has been the business of cloud, and that touches on a lot of different things. One thing I've generally cognizant of not doing is talking to folks who don't look like me and asking them questions like, “Oh, that's great, but let's ignore everything that you're doing, and instead talk about what it's like not to be a cis-gendered white dude in tech,” because that's crappy. Today, we're sort of deviating from that because my guest is Lauren Hasson, the founder of DevelopHer, which is a career development platform that empowers women in tech to get ahead. Lauren, thanks for joining me.Lauren: Thanks so much for having me, Corey.Corey: So, you're the founder of DevelopHer, and that is ‘develop-her' as in ‘she'. I'm not going to be as distinct on that pronunciation, so if you think I'm saying ‘developer' and it doesn't make intellectual sense, listener, that's what's going on. But you're also a speaker, you're an author, and you work on the front lines of tech yourself. That's a lot of stuff. What's your story?Lauren: Yeah, I do. So, I'm not only the founder-developer, but I'm just like many of your listeners: I work on the front lines of tech myself. I work remotely from my home in Dallas for a Silicon Valley payments company, where I'm the architect of our voice payment system, and I up until recently was chiefly responsible for all of application security. Yeah, and I do keep busy.Corey: It certainly seems like it. Let's go back to, I guess, the headline item here. You are the founder of DevelopHer, and one thing that always drives me a little nutty is when people take a glance at what I do and then try and tell the story, and then effectively mess the whole thing up. What is DevelopHer?Lauren: So, DevelopHer is what I wish I had ten years ago—or actually nine years ago. It's an empowerment platform that helps individual women—men, too—get ahead in their careers, earn more, and stand out. And part of my story, you know, I have the degrees from undergrad in electrical engineering and computer science, but I went a completely different direction after graduating. And at the end of the Great Recession, I found myself with no job with no technical skills, and I mean, no job prospects, at all. It was really, really bad, ugly crying on my couch bad, Corey.And I took a number of steps to get ahead and really relearn my tech skills, and I only got one offer to give myself a chance. It was a 90-days to prove myself, to get ahead, and teach myself iOS. And I remember it was one of the most terrifying things I've ever done. And within two years, I not only managed to survive that 90-day period and keep that job, but I had completely managed to thrive. My work had been featured in Apple's iOS7 keynote, I'd won the company-wide award at a national agency four times, I had won the SXSW international Hackathon, twice in a row.And then probably the pinnacle of it all is I was one of 100 tech innovators worldwide invited to attend the [UKG 00:03:41] Innovation Conference. And they flew me there on a private 747 jet, and it was just unreal. And so I founded DevelopHer because I needed this ten years ago, when I was at rock bottom, to figure out how to get ahead: how do I get into my career; how do I stand out? And of course, you know there's more to the story, but I also found out I was underpaid after achieving all of that, that a male peer was paid exactly what I was paid, with no credentials, despite all of the awards that I won. And I went out and learned to negotiate, and tripled my salary in two years, and turned around and said, “I'm going to teach other women—and men, too—how to get real change in their own life.”Corey: I love hearing stories where people discover that they're underpaid. I mean, it's a bittersweet moment because on the one hand it's, “Wait, you mean they've been taking advantage of me?” And you feel bad for people, but at the same time, you're sort of watching the blindfold fall away from their eyes of, “Yeah, but it's been this way, and now you know about it. And now you're in a position to potentially do something about it.” I gave a talk at a tech conference a few years back called “Weasel your Way to the Top: How to Handle a Job Interview” and it was a fun talk.I really enjoyed it, but what I discovered was after I'd given it I got some very direct feedback of, “That's a great talk and you give a lot of really useful advice. What if I don't look like you?” And I realized, “Oh, my God, I built this out of things that worked for me and I unconsciously built all of my own biases and all of my own privilege into that talk.” At which point I immediately stopped giving it until I could relaunch it as a separate talk with a friend of mine, Sonia Gupta, who does not look like me. And between the two of us, it became a much stronger, much better talk.Lauren: It's good that you understand what you were bringing to the table and how you can appeal to an even larger audience. And what I've done is really said, “Here's my experience as a woman in tech, and here's what's worked for me.” And what's been surprising is men have said, “Yeah, that's what I did.” Except for I put a woman in tech spin on it and… I mean, I knew it worked for me; I have more than quintupled my base salary—just my base salary alone—in nine years. And the results that women are getting from my programming—I had one woman who earned $80,000 more in a single negotiation, which tells me, one, she was really underpaid, but she didn't just get one offer at $80,000 more; she got at least two. I mean, that changed her life.And I think the lowest I've heard is, like, $30,000 difference change. I mean, this is, this is life-changing for a lot of women. And the scary thing is that it's not just, say it's $50,000 a year. Well, over ten years, that's half a million dollars. Over 20 years, that's a million, and that's not even interest and inflation and compounding going into that. So, that's a huge difference.Corey: It absolutely is. It's one of those things that continues to set people further and further back. One thing that I think California got very right is they've outlawed recently asking what someone's previous compensation was because, “Oh, we don't want to give someone too big of a raise,” is a way you perpetuate the systemic inequality. And that's something that I wish more employers would do.Lauren: It's huge. I know the women and proponents who had moved that forward; some of them are personal friends of mine, and it's huge. And that's actually something that I trained specifically for is how to handle difficult questions like, “How much are you currently making?” Which you can't legally get asked in California, although it still happens, so how do you handle it if you still get asked and you don't want to rule yourself out? Or even worse—which they still can ask—which is, “How much do you want to make?”And a lot of times, people get asked that before they know anything about the job. And they basically, if you give an answer upfront, you're negotiating against yourself. And so I tackle tough things like that head-on. And I'm very much an engineer at heart, so for me, it's very methodical; I prepare scripts in advance to handle the pushback that I'm going to get, to handle the difficult questions. Without a doubt, I know all of my numbers, and that's where I'm getting real results for women is by taking the methodical approach to it.Corey: So, I spent my 20s in crippling credit card debt, and I was extremely mercenary, as a result. This wasn't because of some grand lost vision or something. Nope. I had terrible financial habits. So, every decision I made in that period of my life was extraordinarily mercenary. I would leave jobs I enjoyed for a job I couldn't stand because it paid $10,000 more.And the thing that I picked up from all of this, especially now having been on the other side of that running a company myself, is I'm not suggesting at any point that people should make career decisions based upon where they can make the most money, but that should factor in. One thing we do here at The Duckbill Group, in every job posting we put up is we post the salary range for the position. And I want to be clear here, it is less than anyone here could make at one of the big tech unicorns or a very hot startup that's growing meteorically, and we're upfront about that. We know that if money is the thing you're after and that is the driving force behind what you're going for, great; I don't fault you for that.This might not be the best role for you and that's perfectly okay. I get it. But you absolutely should know what your market worth is so you can make that decision from a place of being informed, rather than being naive and later discovering that you were taken advantage of.Lauren: So, I want to unpack just a couple things. There's just so many gold nuggets in that. Number one, for any employer listening out there, that is such a great best practice, to post the range. You're going to attract the right candidates when you post the right range. The last thing you want is to get to the end of the process to find out that, hey, you guys were totally off, and all the time invested could have been avoided if you'd had some sort of expectation set, upfront.That said, that's actually where I start with my negotiation training. A lot of people think I start with the money and that it's all about the money. That's not where I start. The very first thing I train women, and the men who've taken it, too, on the course is, figure out what success looks like to you. And not just the number success, but what does your life look like? What does your lifestyle look like? What does it feel like? What kinds of things do you do? What kinds of things do you value?Money is one of those components, but it's not all. And here's the reason I did that: because at a certain point in my life, I only got out at—broke even out of debt, you know, within the last five years. That's how underpaid I was at the time. But then once I started climbing out of debt, I started realizing it's not all about money. And that's actually how I ended up in my dream position.I mean, I'm living out how I define success today. Could I be making a lot more money at a big tech unicorn? Yeah, I could. But I also have this incredible lifestyle; it's sustainable. I get on apps like Blind and other internet forums, and I hear just horror stories of people burning out and the toxic cultures they work with. I don't have that at all. I have something that I could easily do for the next 50 years of my life if I live that long.But it's not by accident that I'm in the role that I'm in right now. I actually took the time to figure out what success looks like to me, and so when this opportunity came along—and I was looking at it alongside other opportunities that honestly paid more, I recognized this opportunity for what it was because I'd put in the work up front to figure out what success looks like to me. And so that's why what you guys are saying, “Hey, it's a lifestyle that you guys are supporting and mission that you're joining that's so important.” And you need to know that and do that work up front.Corey: That's I think what it really comes down to is understanding that in many cases… in fact, I'm going to take that back—in all cases, there's an inherent adversarial nature to the discussions you have about compensation with your employer or your prospective employer. And I say ‘adversarial' not antagonistic because you are misaligned as far as the ultimate purpose of the conversation. I'm not going to paint myself as some saint here and say that, oh, I'm on the side of every person I'm negotiating against, trying to get them to take a salary that's less than they deserve. Because, first, although I view myself that I'm not in that position, you have to take that on faith from me, and I think that is too far of a bridge to cross. So, take even what I'm saying now from the position as someone who has a vested interest in the outcomes of that negotiation.I mean, we're not one of those unicorn startups; we can't outbid Netflix and we wouldn't even try to. We're one of those old-fashioned businesses that has taken no investment and we fund ourselves through the magic of revenue and profitability, which means we don't have a SoftBank-sized [laugh] war chest sitting in the bank that we can use to just hurl ridiculous money at people and see who pans out. Hiring has to be intentional and thoughtful because we're a very small team. And if you're looking for something that doesn't align with that, great; I certainly don't blame you. That isn't this, and that's okay, I'm not trying to hire everyone.And if it's not going to work out, why wouldn't we say that upfront to avoid trying to get to all the way at the end of a very expensive interview process—both in terms of time and investment and emotionally—only to figure out that we're worlds apart on comp, and it's never going to work.Lauren: A hundred percent agree. I mean, I've been through it on both ends, both as someone who is being hired and also as a hiring manager, and I understand it. And you need to find alignment, and that's what negotiation is all about is finding an alignment, finding something where everyone feels like they're winning in the situation. And I'm a big proponent—and this is going to go so counterculture—I think a lot of people overlook a lot of opportunities that are just golden nuggets. I think there's a lot of idol worship of the big tech companies.And don't get me wrong; I'm sure they pay really well, great opportunity for your career, but I think people are overlooking a lot of really great career opportunities to get experience, and responsibility, and have good pay and lifestyle. And I'm a big proponent and looking for those golden nuggets rather than shooting for one of the big tech unicorns.Corey: And other people are going to have a very different perspective on that, and that is absolutely okay. So, tell me a little bit more about what it is that DevelopHer does and how you go about doing it because it's one thing to say, “Oh, we help women figure out that they are being underpaid,” but there's a whole lot of questions that opens up because great. How do you do that?Lauren: I do a number of things. So, it's not all about pay either. Part of it's building your value, building your confidence, standing out, getting ahead. DevelopHer started, actually, as a podcast. Funny story; I wanted to solve the problem of, we need more technical women as visible leaders out there, and I said, “Where are the architects? Where are the CTOs? Where are the CSOs?”And I didn't think anyone would care about me. I mean, I'm not Sheryl Sandberg; I'm not [laugh] the CEO of Facebook. Who's going to listen to me? And then I was actually surprised when people cared about my own story, about coming back from being underpaid and then getting back into tech and figuring out how to stand out in such a short amount of time. And other women were saying, “Well, how did you do it?”And it wasn't just women; it was men, too, saying, “Hey, I also don't know how to effectively advocate for myself.” And then it was companies saying, “Hey, can you come in and help us build our internal bench, recruit more women to come work for us, and build our own women leaders?” And then I've started working with universities to help bridge the gap before it even starts. I partnered with major universities to license my program and train them, not only how do you negotiate for what you're worth, for your first salary, but also how do you come in and immediately make an impact and accelerate your career growth? And then, of course, I work with individual women.I've talked about I have a salary negotiation course that's won a couple awards for the work, the results that it's getting, but then I just recently wrote a book because I wanted to reach women and men at scale and help them really get ahead. And this was literally my playbook. It's called The DevelopHer Playbook. And it's, how did I break into tech? And then once I was in tech, how did I get ahead so quickly? And it's not rocket science. And that's what I'm working on is training other people do it. And look, I'm still learning; I'm still paving my own path forward in tech, myself.Corey: This episode is sponsored in part by our friends at Jellyfish. So, you're sitting in front of your office chair, bleary eyed, parked in front of a powerpoint and—oh my sweet feathery Jesus its the night before the board meeting, because of course it is! As you slot that crappy screenshot of traffic light colored excel tables into your deck, or sift through endless spreadsheets looking for just the right data set, have you ever wondered, why is it that sales and marketing get all this shiny, awesome analytics and inside tools? Whereas, engineering basically gets left with the dregs. Well, the founders of Jellyfish certainly did. That's why they created the Jellyfish Engineering Management Platform, but don't you dare call it JEMP! Designed to make it simple to analyze your engineering organization, Jellyfish ingests signals from your tech stack. Including JIRA, Git, and collaborative tools. Yes, depressing to think of those things as your tech stack but this is 2021. They use that to create a model that accurately reflects just how the breakdown of engineering work aligns with your wider business objectives. In other words, it translates from code into spreadsheet. When you have to explain what you're doing from an engineering perspective to people whose primary IDE is Microsoft Powerpoint, consider Jellyfish. Thats Jellyfish.co and tell them Corey sent you! Watch for the wince, thats my favorite part.Corey: I feel like no one really has a great plan for, “Oh, where are you going next in tech? Do you have this whole thing charted out?” “Of course not. I'm doing this fly by night, seat of my pants, if I'm being perfectly honest with you.” And it's hard to know where to go next.What's interesting to me is that you talk about helping people individually—generally women—through your program, but you also work directly with companies. And when you're talking about things like salary negotiation, I think a natural question that flows from that is, are there aspects of what you wind up talking to individuals about versus what you do when talking to companies that are in opposition to each other?Lauren: Yeah, so that's a great question. So, the answer is there are some progressive companies that have brought me in to do salary negotiation training. Complete candor, most companies aren't interested. It's my Zero-To-Hero DevelopHer Playbook program which is, how do you get ahead? How do you build your value, become an asset at the company?So, it's less focused on pay, but more how do you become more valuable, and get ahead and add more value to the company? And that's where I work with the individuals and the companies on that front.Corey: It does seem like it would be a difficult sell, in most enterprise scenarios, to get a company to pay someone to come in to teach their staff how to more effectively [laugh] negotiate their next raise. I love the vision.Lauren: It has happened. I also thought it was crazy, but it has happened. But no, most of my corporate clients say, “We not only want to encourage more women into tech, but we already have a lot of women who are already in our ranks, and we want to encourage them to really feel like they're empowered and to stand out and reach the next levels.” And that's my sweet spot for corporate.Corey: Somewhat recently, I was asked on a Twitter Spaces—which is like Clubhouse but somehow different and strange—did I think that the privilege that I brought to what I do had enabled me to do these things, being white, being a man, being cis-gendered—speaking English as my primary language was an interesting one that I hadn't heard contextualized like that before—and whether that had advantaged me as I went through these things? And I think it's impossible to say anything other than absolutely because it's easy to, on some level, take a step back and think, “Well, I've built this company, and this media platform, and the rest. And that wasn't given to me; I had to build it.” And that's absolutely true. I did have to build it, and it wasn't given to me.But as I was building it, the winds were at my back not against me. I was not surrounded by people who are telling me I couldn't do it. Every misstep I made wasn't questioned as, well, you sure you should be doing this thing that you're not really doing? It was very much a fail-forward. And if you think that applies to everyone, then you are grievously mistaken.Lauren: I think that's a healthy perspective, which is why I consider you one of developers in my strongest allies, the fact that you're willing to look at yourself and go, “What advantages did I have? And how might I need to adapt my messaging or my advice so that it's applicable to even more people?” But it's also something I've experienced myself. I mean, I set out to help women in tech because I'm in women in tech myself. And I was surprised by a couple of things.Number one, I was surprised that men were [laugh] asking me for advice as well. And individuals and medicine, and finance, and law, in business not even related to tech, but what I'm really proud of that I didn't set out to build because I didn't feel qualified, but I'm really glad that I've been able to serve is that there were three populations that I've been really able to serve, especially at the university level. Number one, international students who, you mentioned yourself, English might not be their first language, but they're not familiar with the US hiring and advancement and pay process, and I help normalize that. And that's something that I myself in the benefit of, having been born here in the US. People who, where English isn't their first language; you think it's hard enough to answer, “Why do you think you should be promoted?”Or, “How much do you think you should make for this role? What do you want?” In your first language? Try answering it in your third, right? And then when I'm really proud of is, especially at the university level, I've been really able to help students where they're first-generation college students, where they don't have a professional mentor within their immediate family.And providing them a roadmap—or actually, the playbook to how to get ahead and then how to advocate for yourself. And these were things that I didn't feel qualified to help, but these are the individuals who've ended up coming and utilizing my program, and finding a lot of benefit from that. And it made me realize that I'm doing something bigger than I even set out to do, and that is very meaningful to me.Corey: You mentioned that you give guidance on salary negotiation and career advancement to not just women, but also men, and not just people who are in tech, but people who are in other business areas as well. How does what you're advising people to do shift—if at all—from folks who are women working in tech?Lauren: So, that's the key is it really doesn't shift. What I'm teaching are fundamentals and, spoiler alert, I teach grounding yourself in data, and knowing your data, and taking the emotion out of the process, whether you're trying to get ahead, to stand out, to earn more. And I teach fundamentals, which is five-point process.Number one, you got to figure out what success looks like to you. I talked a little bit about that earlier, but it's foundational. I mean, I start with that because that alone changed my life. I would still be pursuing success today and not have reached it, but I'm living out how I defined success because I started there.Then you got to really know your worth. Absolutely without a doubt, know how much you're worth. And for me, this was transformational. I mean, eye-opening. Like you said earlier, the blindfold coming off. When I saw for a fact how much employers paid other people with my skill sets, it was a game-changer for me. And so I—without a shadow of a doubt, I use four different strategies, multiple resources in each strategy to know comprehensively how much I'm worth.And then I teach knowing your numbers. It's not an emotional thing; it's very much scientific, so I talked about knowing your key numbers, your target, your ask, and your walk away, and those are all very dependent on your employment and financial situation, so it's different from person to person. And then I talk about—and this is a little different than what other people teach—is I talk about finding leverage, what you uniquely bring to the table, or identifying companies where you uniquely add value, where you can either lock in an offer or negotiate a premium.And then I prepare. I prepare. Just like you prepare for an interview, I prepare for a negotiation, and if I'm asking for the right amount of money, I am going to be prepared for pushback and I want to be able to handle that, and I don't want to just know it on the fly; I want to have scripts and questions prepared to handle that pushback. I want to be prepared to answer some of the most difficult questions that you're going—get asked, like we talked about earlier.And then the final step is I practice over and over and over again, just like a sporting event. I am ready to go into action and get a great thing. So, those are the fundamentals. I've marketed to women in tech because I'm a woman in tech and we don't have enough women in tech, and women are 82 cents on the dollar in tech, but what I found is that doctors were using the same methodology. I wasn't marketing it to them. Lawyers, business people, finance people were using it because I was teaching such fundamentals.Corey: Taking it one step further, if someone is listening to this and starting to get a glimmering of the sense that they're not where they could be career-wise, either in terms of compensation, advancement, et cetera, what advice would you have for them as far as things to focus on first? Not to effectively extract the entire content of your course into podcast form, but where do they start?Lauren: Yeah. So, you start by investing in yourself and investing in the change that you want. And that first investment might be figuring out how much you're worth, you know, doing that research to figure out how much you're worth. And then going out and learning the skills. And look, I have a course, I have a book that you can use to get ahead; if I'm not the right fit, there are a ton of resources out there. The trick is to find the best fit for you.And my only regret as I look back over the last 10, 15 years of my career is that I didn't invest in myself sooner and that I didn't go out and figure out how much I was worth, and that I—when they said, “Well, you're just not there yet,” when I asked for more money, that I believed them. And that was on me that I didn't go out and go, “I wonder how much I'm worth?” And do the research. And then, I regret not hiring a career coach earlier. I wish I'd gotten back into tech sooner.And I wish that I had learned to negotiate and advocate for myself sooner. But my knack, Corey—and I believe things happen to me for a reason—is my special skills is I take things that were meant not necessarily intentionally to harm me, but things that hurt me, I learned from them, I turn it around in the best way possible, and then I teach and I create programs to help uplift other people. And that's my special skill set; that's sort of my mission and purpose in life, and now I'm just trying to really exploit it and make this into a big movement that impacts millions of lives.Corey: So, what's next for you? You've built this platform, you've put yourself out there, you've clearly made a dent in the direction that you're heading in. What's next?Lauren: [laugh]. I am looking to scale. I'm just like any company; I've really focused on delivering value proof of concept. What a lot of people don't realize is not only did I build DevelopHer in quote, “my spare time,” but I did this without any outside investors. I funded it at all myself, built it on my own sweat equity—Corey: [laugh]. That one resonates.Lauren: Yeah. [laugh]. I know you know what that feels like. And so for me, I'm focused on scale: bringing in more corporate partners; bringing in more university clients, to scale and bridge the gap before it even starts; and scaling and reaching more women and men and anyone who wants to figure out how to get ahead, stand out, and earn more. And so the next year, two years are really focused on scale.Corey: If people want to learn more about what you do, how you do it, or potentially look at improving their own situations, where can they find you?Lauren: I am online. Go to developher.com. I have resources for individuals; I have a book, which is a great, cost-effective way to learn a lot.I have an award-winning negotiation course that helps you go out and earn what you're truly worth, and I have a membership to connect with me and other like-minded individuals. If you're a company leader, I work with companies all the time to train their women—and men, too—to get ahead and build their value. And then also, I work with universities as well to help bridge the gender wage gap before it starts, and builds future leaders.Corey: And we will, of course, include links to that in the [show notes 00:27:55]. Thank you so much for taking the time to speak with me today. I really appreciate it.Lauren: Corey, thank you so much for having me, and I really mean it. You know, Corey is a strong ally. We connected, and I am glad to count you as not only my own ally but an ally of DevelopHer.Corey: Well, thank you. That's incredibly touching to hear. I appreciate it.Lauren: I mean it.Corey: Thank you. Sometimes all you can say to a sincere compliment is, “Thank you.” Arguing it is an insult, and I'm not that bold. [laugh].Lauren: That's actually really good advice that I give women is, so many times, we cut down our own compliments. And so that's a great example right there, and it is not just women who sometimes I have a challenge with it; men, too. When someone gives you a compliment, just say, “Thank you.”Corey: Good advice for any age, in any era. Lauren Hasson, founder of DevelopHer, speaker, author, frontline engineer some days. I'm Cloud Economist Corey Quinn, and this is Screaming in the Cloud. If you've enjoyed this podcast, please leave a five-star review on your podcast platform of choice, whereas if you've hated this podcast, please leave a five-star review on your podcast platform of choice and an insulting comment telling me that my company is never going to succeed if I don't attempt to outbid Netflix.Corey: If your AWS bill keeps rising and your blood pressure is doing the same, then you need The Duckbill Group. We help companies fix their AWS bill by making it smaller and less horrifying. The Duckbill Group works for you, not AWS. We tailor recommendations to your business and we get to the point. Visit duckbillgroup.com to get started.Announcer: This has been a HumblePod production. Stay humble.
My aim is that by the end of this show you'll get clear on what might be impacting your speaking success, so that you don't squander the golden opportunities that speaking gigs present. I'll be walking you through the top five mistakes that I believe can stop you from making the most of the speaking opportunities you get. And for each of these mistakes I've identified what I think is the underpinning thought or belief that causes them and what you should be doing instead. On top of that, I'll be sharing what you need to include in your ‘Signature Talk', so that it becomes a powerful marketing asset that you can use to engage your audience and create new customers and fans. Enjoy! What you'll discover: Why not all facts are created equal. How you might be pushing your audience away instead of pulling them closer. Why you need to create from a beginners' mindset. When your passion can become a problem. The difference between ‘presenting' and using speaking as a powerful marketing tool to sell an idea, product or service. Why you might be educating someone else's audience The ingredients of a successful Signature Talk Leave a rating or review for The Speaking Club (Take a photo of your review and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) https://www.saraharcher.co.uk/nailyourtalk Resources: Join the Next Snackable Story Challenge The Speaking Club Facebook Group The Speaking Club ‘Live' Membership Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker https://www.saraharcher.co.uk https://www.storyledmarketing.com https://www.ratethispodcast.com/tsc https://www.hotflushrebels.com Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes.
As you know I believe that speaking is marketing, it's an opportunity to influence and inspire an audience to make a change. But getting anyone to shift perspective and do something differently is as challenging as getting a river to alter its course. For most of us the status quo is more comfortable and subconsciously feels ‘safer', even if it isn't leading us to where we say we want to go. So … when you only have a short amount of time with your audience, how can you possibly motivate them to take action? That's what this show is all about. I'm going to be sharing the dynamics of change with you, so that you understand what levers you need to pull, and then I'm going to show you how to move them in the direction you want to go. Enjoy! What you'll discover: The dynamics of change. Why time is our friend in influencing change and what we can learn from Charles Dickens. How this strategy works even if there is no tangible evidence for making a change. The critical ingredients for making this strategy work. What next? Leave a rating or review for The Speaking Club (Take a photo of your review and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Resources: Join the Next Snackable Story Challenge The Speaking Club Facebook Group The Speaking Club ‘Live' Membership Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker https://www.saraharcher.co.uk https://www.storyledmarketing.com https://www.ratethispodcast.com/tsc https://www.hotflushrebels.com Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes.
Do you have what it takes to become a successful speaker? There are a lot of people who want it, who dream of holding the audience in the palm of their hand and getting all the rewards that come with it… but so often they never progress from dreaming to doing. So what makes the difference between the many and the few? In this show, I'm going to share the cold, hard, simple truth with you, so that you know what you need to do to achieve your speaking goals. Enjoy! What you'll discover: The one thing that separates the best from the rest. A shocking statistic and why it's holding you back. Three direct outcomes that will move your speaking forward. The things you need to focus on improving that will make a difference to your speaking. Next steps you can take. Leave a rating or review for The Speaking Club (Take a photo of your review and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Resources: Join the Next Snackable Story Challenge The Speaking Club Facebook Group The Speaking Club ‘Live' Membership Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker https://www.saraharcher.co.uk https://www.storyledmarketing.com https://www.ratethispodcast.com/tsc https://www.hotflushrebels.com Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes.
One of the things that is critical to success in business and speaking is building your brand. And a big trap that many people fall into, is failing to share how they add value in a way that makes their brand and message memorable. The problem is that if you're not memorable then you won't be recommended or referred, and if people forget who you are they can't look you up. That's why a great ‘signature sign off' is something I recommend all my clients and students to craft, so that they minimise the risk of being forgotten. But, there are some important things to get right and pitfalls to avoid when you're putting this together, and that's where this show comes in. Enjoy! What you'll discover: The number one mistake people make when introducing themselves. The three ingredients you need in your signature sign off and why. Why you need to become synonymous with the problem you solve. The power of imagery in making your message sticky. How to pique their interest. Why you need to build a community around your take on the problem. The parting shot and why it needs to be meaningful. Leave a rating or review for The Speaking Club (Take a photo of your review and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Resources: Join the Next Snackable Story Challenge The Speaking Club Facebook Group The Speaking Club ‘Live' Membership Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker https://www.saraharcher.co.uk https://www.storyledmarketing.com https://www.ratethispodcast.com/tsc https://www.hotflushrebels.com Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc Your ratings and review really help get the word out and I read each one. Subscribe on iTunes.
For many the choice between swimming in shark infested waters or going live on social media is a tough one. But because it can play such a powerful role in building your brand, authority and following more and more people are, (often reluctantly), going live. The trouble is that whilst there is absolutely merit in going live regularly to get through the fear and build your confidence, the content produced when you're ‘having a go' can often be dull as dishwater. If you're going to take the plunge, and do some live speaking on social media, there is no reason you can't do it well from the start. That's where this show and my nine tips come in. These tips will form a kind of ‘essentials checklist' for you to follow, so that you can be confident that your ‘lives' are moving you and your audience forward on the journey towards working together. Enjoy! What you'll discover: How to be more strategic with your lives, so that they are actively moving your business forward. Why you must be specifically intentional with each ‘live' you do. Why you need to be ‘one and done'. The optimum length for ‘lives'. The technical stuff you must nail. Branding and background matters How to ensure you deliver like a pro. What JK Rowling can teach you about Facebook lives. How to become the most powerful person in the world. Enjoy! Leave a rating or review for The Speaking Club (Take a photo of your review and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Resources: Join the Next Snackable Story Challenge The Speaking Club Facebook Group The Speaking Club ‘Live' Membership Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker https://www.saraharcher.co.uk https://www.storyledmarketing.com https://www.ratethispodcast.com/tsc https://www.hotflushrebels.com Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review on iTunes. Your ratings and review really help get the word out and I read each one. Subscribe on iTunes.
In my experience, the impact of the fear of forgetting what you want to say manifests itself in three big ways: First there are the group of people who put off, or give up on their dream of speaking and sharing their message… and this can lead to negative self-talk, low self-worth, and the anger and frustration of comparisonitis. Then there are the people who compensate for this fear of forgetting by having their talk as text on their slides, or having a full script that they read from. This will likely sabotage their success because the audience will become bored and disengaged. The third group is the ‘wing it' brigade. They're also compensating for the fear, but they do it by not preparing properly. Very few people will do a good talk here, and it's more likely their message will be rambling, and maybe the audience will be paying attention, but only in the way that people do when a car crash is happening. In this show, you'll hear me working with one of my TSC Live members who wanted to get some tips for remembering her talk. If you would also like to improve your recall and content confidence, then you'll find this useful too. Enjoy! What you'll discover: How your memory is better than you think it is. How to break down a talk so that it's easy to remember. Why you can't inject personality without content familiarity. The power of letting go. Why you need to separate your ‘creator' and ‘critic' sides. Why your introduction should not be the first thing you do. How powerful metaphors can be mental signposts for you. What to be mindful of using autocue. Why the high level structure of your talk is the most important thing to commit to memory. There is no magic wand to replace rehearsal and practice. Leave a rating or review for The Speaking Club (Take a photo of your review and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Resources: https://unraveltea.com Join the Next Snackable Story Challenge The Speaking Club Facebook Group The Speaking Club ‘Live' Membership Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker https://www.saraharcher.co.uk https://www.storyledmarketing.com https://www.ratethispodcast.com/tsc https://www.hotflushrebels.com Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn To help the show out: Leave an honest review on iTunes. Your ratings and review really help get the word out and I read each one. Subscribe on iTunes.
You can powerfully shift perspectives and inspire people to take action whether you're doing a three minute talk or a two hour workshop, but not without developing customer intimacy. I'm not just talking about understanding your audience, I'm talking about focusing your message so that it speaks to people within that audience that have the specific problem that you can help resolve. In this show I'm going to give you some tips on how you can speak with the people in your audience at a new level of connection, so that they are awakened to the problem and want to get it solved. Enjoy! What you'll discover: What I mean by customer intimacy. Why it matters. How to identify the burning platform for change. Future pacing, what it is and why it's a powerful speaking tool. The secret weapon for shifting perspective. How to mitigate objections. Leave a rating or review for The Speaking Club (Take a photo of your review and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Resources: Join the Next Snackable Story Challenge The Speaking Club Facebook Group The Speaking Club ‘Live' Membership Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker https://www.saraharcher.co.uk https://www.storyledmarketing.com https://www.ratethispodcast.com/tsc https://www.hotflushrebels.com Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review on iTunes. Your ratings and review really help get the word out and I read each one. Subscribe on iTunes.
If you're an expert that wants to make a difference, you'll probably already know that to inspire change, to grow your audience and your income, you have to become someone who can influence the narrative, someone who is a ‘Thought Leader'. Unfortunately, most of the experts, authors and entrepreneurs that set out on the journey to thought leadership make the same costly mistake. In this show, I'm sharing what that is and the things that set some of the biggest thought leaders and changemakers on their path to success. If you want to have more impact and stand out from the crowd then this episode is spot on for you! Enjoy! What you'll discover: What you'll have to become to inspire change and grow your audience The big mistake made by many aspiring ‘influencers'. Four things Brene Brown, Simon Sinek and Captain America have in common. What a signature talk is. The ingredients of an effective signature talk. How I discovered the powerful ingredients of the signature talk Some big signature talks being deconstructed so that you can see how and why they work. Common limiting beliefs and misconceptions that maybe holding you back from realising your potential as a speaker and influencer. Leave a rating or review for The Speaking Club (Take a photo of your review and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) TEDx How Great Leaders Inspire Action by Simon Sinek TEDx The Power of Vulnerability by Brené Brown Resources: Join the Next Snackable Story Challenge The Speaking Club Facebook Group The Speaking Club ‘Live' Membership Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker https://www.saraharcher.co.uk https://www.storyledmarketing.com https://www.ratethispodcast.com/tsc https://www.hotflushrebels.com Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review on iTunes. Your ratings and review really help get the word out and I read each one. Subscribe on iTunes.
I was asked to do a session for Catherine Gladwyn's membership on ‘How to Nail Public Speaking'... I didn't chose that title… I can certainly get you a long way forward, but even I can't teach you to nail public speaking in an hour! In order to deliver the most value to this group of entrepreneurs and business owners, I asked Catherine to ask them a couple of questions… What problems / fears do you have around public speaking? What do you want to be like? We had some great responses. The top five fears centred around lack of confidence, concern about looking or feeling inadequate, forgetting what to say, and two around delivery in terms of filler words and being clear and articulate. The top five desires were to be confident, relaxed, natural, interesting and entertaining and to have a presence. So I created this interactive talk, which I'm sharing across two episodes, to move them closer to overcoming those problems and becoming the speaker they want to be. And I hope it helps you too! What you'll discover: The honest admission I make about one of their biggest fears. The experience I had with a troll. The decision you need to make in relation to other people to be able to become a great speaker. What confidence is and how you build it. What you share when you feel completely comfortable. The three ingredients to becoming a great speaker. A framework for nailing the intention of your talk. Why you should avoid talking about how brilliant you are. How you should hook your audience in at the start of your talk. How you add value to the audience. The reasons why stories are so powerful and you should be using them. Why you should repurpose the same story and how to do it. The different ways you can use stories in your talks. Why you need to let go of worrying about perfect delivery and what you should concentrate on instead. Enjoy! Other Episodes: The Lowdown on Ums, Ahhs and Filler Words and Why Worrying About Them Could be Sabotaging Your Speaking – 168 Leave a rating or review for The Speaking Club (Take a photo of your review and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Resources: FREE Masterclass on The Three Step Formula to Selling When You Speak Join the Next Snackable Story Challenge The Stand Out Pitching Bootcamp The Speaking Club Facebook Group The Speaking Club ‘Live' Membership Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker https://www.saraharcher.co.uk https://www.storyledmarketing.com https://www.ratethispodcast.com/tsc https://www.hotflushrebels.com https://coachcampus.com/coach-portfolios/power-tools/tonia-jenny-attention-vs-intention/ http://www.avishparashar.com/article-attentionvsintention.html Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn To help the show out: Leave an honest review on iTunes. Your ratings and review really help get the word out and I read each one. Subscribe on iTunes.
I was asked to do a session for Catherine Gladwyn's membership on ‘How to Nail Public Speaking'... I didn't choose that title…she did… now I can certainly get you a long way forward, but even I can't teach you to nail public speaking in an hour! In order to deliver the most value to this group of entrepreneurs and business owners, I asked Catherine to ask them a couple of questions… What problems / fears do you have around public speaking? What do you want to be like? We had some great responses. The top five fears centred around lack of confidence, concern about looking or feeling inadequate, forgetting what to say, and two around delivery in terms of filler words and being clear and articulate. The top five desires were to be confident, relaxed, natural, interesting and entertaining and to have a presence. So I created this interactive talk, which I'm sharing across two episodes, to move them closer to overcoming those problems and becoming the speaker they want to be. And I hope it helps you too! What you'll discover: The honest admission I make about one of their biggest fears. The experience I had with a troll. The decision you need to make in relation to other people to be able to become a great speaker. What confidence is and how you build it. What you share when you feel completely comfortable. The three ingredients to becoming a great speaker. A framework for nailing the intention of your talk. Why you should avoid talking about how brilliant you are. How you should hook your audience in at the start of your talk. How you add value to the audience. The reasons why stories are so powerful and you should be using them. Why you should repurpose the same story and how to do it. The different ways you can use stories in your talks. Why you need to let go of worrying about perfect delivery and what you should concentrate on instead. Enjoy! Leave a rating or review for The Speaking Club (Take a photo of your review and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Resources: FREE Masterclass on The Three Step Formula to Selling When You Speak Join the Next Snackable Story Challenge The Stand Out Pitching Bootcamp The Speaking Club Facebook Group The Speaking Club ‘Live' Membership Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker https://www.saraharcher.co.uk https://www.storyledmarketing.com https://www.hotflushrebels.com Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn To help the show out: Leave an honest review on iTunes. Your ratings and review really help get the word out and I read each one. Subscribe on iTunes.
There are some areas of my own life and business where I've not been getting the results I want. No matter what I've tried I just can't seem to get it to work, and it's been frustrating and upsetting and a few times I've wanted to throw in the towel. But recently, I discovered that I might be making the same mistake that countless numbers of us do, a mistake that leads us down the path of suffering and away from the island of success. If there is any aspect of your life or business where you have or are experiencing similar feelings, then take a listen as this might apply to you too! What you'll discover: The difference between ‘attention' and ‘intention' The big mistake that many of us make that drowns our desires in the well of intention. How you are supposed to use them together. What you need to do to maximise the chances of your intention being realised. Enjoy! Resources: FREE Masterclass on The Three Step Formula to Selling When You Speak Join the Next Snackable Story Challenge The Stand Out Pitching Bootcamp The Speaking Club Facebook Group The Speaking Club ‘Live' Membership Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker https://www.saraharcher.co.uk https://www.storyledmarketing.com https://www.ratethispodcast.com/tsc https://www.hotflushrebels.com Blogs: https://coachcampus.com/coach-portfolios/power-tools/tonia-jenny-attention-vs-intention/ http://www.avishparashar.com/article-attentionvsintention.html Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/TSC Subscribe on iTunes.
So many people worry about using umms and ahhs when they speak ... and some speaking organisations and coaches make the elimination of filler words a big focus. But do they matter? In this show I want to share why we use them, and to make the case for and against focusing on getting rid of filler words. We're also going to look at the psychological trick we play against ourselves that contributes to this fear. Finally, I'm also going to give some strategies for eliminating them, if you really feel they are getting in the way of you becoming a successful speaker. What you'll discover: Why we use filler words The case for eliminating them. The case against eliminating them. My view about filler words. Strategies for eliminating filler words. Next steps. Enjoy! Resources: Join the Next Snackable Story Challenge The Stand Out Pitching Bootcamp The Speaking Club Facebook Group The Speaking Club ‘Live' Membership Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker https://www.saraharcher.co.uk https://www.storyledmarketing.com https://www.ratethispodcast.com/tsc https://www.hotflushrebels.com Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review on iTunes. Your ratings and review really help get the word out and I read each one. Subscribe on iTunes.
If you feel that there is a gap between where you are with your speaking and where you want to be, then chances are this show will give you an insight into what might be causing it and how to begin closing it. That's because in this episode, I'm going to be sharing how I believe you need to ‘be' as a speaker, if you're going to use speaking to successfully build your audience, business or movement. The greatest speakers, those who light up the space and the audience, have four things in common. They are natural, inspiring, compelling and engaging… NICE. I believe that being a NICE speaker is something that is within everyone's grasp, but some people sabotage themselves before they've had a chance to fulfil their potential. That's why I'm going to be sharing the things that can sabotage your success and those that can make you soar. What you'll discover: The complementary episodes. A breakdown of each NICE element and what that looks like in real life. The four ‘M's that can sabotage you and what is at the core of them. The four ‘P's that can make you soar and what is underpinning them. The three things that will bridge any gaps between where you are and where you want to be as a speaker. Enjoy! Other Episodes: Episode 118 – Is Your ‘Content Flow' Causing Your Audience to Switch Off? Episode 135 – Have You Got The Most Desirable Attributes of a Great Speaker? Resources: Join the Next Snackable Story Challenge The Stand Out Pitching Bootcamp The Speaking Club Facebook Group The Speaking Club ‘Live' Membership Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker https://www.saraharcher.co.uk https://www.storyledmarketing.com https://www.ratethispodcast.com/tsc https://www.hotflushrebels.com Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review on iTunes. Your ratings and review really help get the word out and I read each one. Subscribe on iTunes.
My life and business revolve around stories… in my downtime I love reading, watching and listening to them, and in my business, I tell, teach and write them. But it's not just my life that stories impact… they underpin the fabric of all of our cultures, religions and societies, and they can bypass defences, connect with us, and build bridges like nothing else can. Whilst the power of stories has always been there, it feels like their potential is just being realised in the world of business and I think it's true to say that if you are not using them yet in your business to market your products or services and build a relationship with your customers then you are missing a vital piece of the puzzle. In my experience of working with clients both on the speaking coaching and the marketing side, there are two things that get in the way of people using stories. The first is not being clear on what is meant by story… and the second is doubting you have any interesting ones to share. In this show I want to tackle both of those barriers and move them out of the way for you. Enjoy! What you'll discover: The power of stories. Why stories are vital in speaking and marketing. The myth of creativity. The critical ingredients for creating stories that sell. What a story is and must do. Different story examples. Enjoy! Resources: Join the Next Snackable Story Challenge The Stand Out Pitching Bootcamp The Speaking Club Facebook Group The Speaking Club ‘Live' Membership Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker https://www.saraharcher.co.uk https://www.storyledmarketing.com https://www.ratethispodcast.com/tsc https://www.hotflushrebels.com Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review on iTunes. Your ratings and review really help get the word out and I read each one. Subscribe on iTunes.
The news that you're going to have to do an interview presentation can result in a number of different reactions. Frustration and worry, overconfidence, or a complete meltdown that can even lead to withdrawing your application! It's understandable why people can feel nervous, or cavalier about them. Often you get just a title, if you're lucky maybe a few lines of a brief, and if you're unlucky maybe you won't know what you've got to present on until you arrive at the interview. Even in the best scenario, where you have a bit of a brief, it can feel like you have very little control, like you don't really know what they want and so you either get analysis paralysis or you decide to ‘wing it'. What I want to do in this show is to shift you away from these reactions, and show you a formula that you can apply to interview presentations. Using these four steps will put you back in the driving seat, and build your confidence, so that you can be satisfied you gave it your best shot. What you'll discover: How to mentally set yourself up for success. The lessons I learned from a golf psychologist that can help you too. The dots you need to connect between the job and the presentation. The universal preparation questions you need to ask yourself. The maths exam technique you need to apply to interview presentations. Tips for your interview presentation design. How to get the edge over the competition. Enjoy! Books: Golf is not a Game of Perfect by dr Bob Rotella Resources: Join the Next Snackable Story Challenge The Stand Out Pitching Bootcamp The Speaking Club Facebook Group The Speaking Club ‘Live' Membership Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker https://www.saraharcher.co.uk https://www.storyledmarketing.com https://www.ratethispodcast.com/tsc https://www.hotflushrebels.com Thanks for listening! To share your thoughts: Leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at ratethispodcast.com/tsc. Your ratings and review really help get the word out and I read each one. Subscribe to the show.
Let's face it… on the surface some topics look dryer than the Sahara Desert… and a lot of people will get blocked from sharing their message because they struggle to see how they can make it interesting. But I don't believe there's any subject that you can't make engaging for an audience. So, if you've dreaded your turn to pitch at a networking meeting, or you've said “no” to speaking opportunities, or you've stopped yourself from doing a podcast, video or webinar because you think your subject is boring, then this is for you. In this episode, I'm going to show you that anything can be made sexy, and how to do it. What you'll discover: Why there are no boring subjects How you can make ordinary extraordinary The three laws involved in making a message go viral and how they apply to your speaking The four tools you can use to make any topic sexy Examples of making ‘boring' subjects sexy Enjoy! Resources: Framing Your Talks for Bigger Impact - 050 The Stand Out Pitching Bootcamp The Speaking Club Facebook Group Join the Next Snackable Story Challenge The Speaking Club ‘Live' Membership Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker https://www.saraharcher.co.uk https://www.storyledmarketing.com https://www.ratethispodcast.com/tsc https://www.hotflushrebels.com Books: The Tipping Point by Malcolm Gladwell Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review on iTunes. Your ratings and review really help get the word out and I read each one. Subscribe on iTunes.
It's going to be interesting to watch this year unfold, inevitably things will begin opening up again as the vaccine begins to turn the tide against COVID, but we all know that the landscape of business will not go back to the way it was. The scrabble to shift online has birthed new professions, industries and communication platforms. It has also resulted in companies realising that there are significant economic benefits of automation, remote working and virtual communication...and they will be unlikely to want to give those up. It also means that the way to reach your audience of potential customers has changed, and now more than ever you are going to need to see speaking as the number one marketing tool for your business. In this show, I'll be sharing six big reasons why being able to both create and deliver compelling stories and content both ‘live' and online, is more vital than ever if you want to grow your career or business. What you'll discover: Why you can't afford to stay in the background anymore. Why speaking gets you the biggest bang for your buck. The quickest way to become an expert. Why speaking is the best way to sell gently. How speaking acts as an accelerant for action. Why now is the best time to invest in growing your speaking skills. Enjoy! Resources: Book Your Space on the Next FREE Masterclass The Stand Out Pitching Bootcamp The Speaking Club Facebook Group Join the Next Snackable Story Challenge The Speaking Club ‘Live' Membership Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker https://www.saraharcher.co.uk https://www.storyledmarketing.com https://www.ratethispodcast.com/tsc https://www.hotflushrebels.com Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review on iTunes. Your ratings and review really help get the word out and I read each one. Subscribe on iTunes.
Whether it's books, film, television, newspapers, or the internet, it is true that those who tell the stories have enormous power to influence. I believe in today's digital world great stories are also the secret to standing out, making people care and successfully selling online As a comedian, writer, speaker and performer… (not to mention years as an HR professional relying on influence over power)...stories have been the golden thread running through my life. Over the past thirty plus years, I've researched, studied, practiced, written and performed stories, and I've had successes alongside failures. Each experience has taught me something valuable, (including there is always more to learn), and I wanted to share some of those lessons with you. So, to help you wield this magical communication tool more powerfully, here are my seven storytelling sins for you to avoid! What you'll discover: The start counts Opening up is the way to connection Why you need to look at things from the other side of the fence Structure for success The villain less void Why you should share the stakes Without a journey there's no real story Enjoy! Resources: The Speaking Club Facebook Group Join the Next Snackable Story Challenge The Speaking Club ‘Live' Membership Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker https://www.saraharcher.co.uk https://www.storyledmarketing.com https://www.ratethispodcast.com/tsc https://www.hotflushrebels.com Podcast Episodes: The Shocking Truth About How to Open and Close Your Presentations – 065 The Keys to Becoming a Compelling Force When You Speak – 137 Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review on iTunes. Your ratings and review really help get the word out and I read each one. Subscribe on iTunes.
Your elevator pitch is one of the first and most important marketing assets you need to get together. It's also likely to be the first bit of public speaking you do related to your business. Considering both the significant positive or negative impact it can have on your business, it's surprising how few people invest in learning how to create and deliver it with power and impact. But that's not you...because you're here! I want to make sure you avoid the mistakes that can sabotage your success, that's why, in this show, I'm going to be sharing my 12 pitching pitfalls. This episode will help you make your pitch a platform on which you can build your speaking confidence, build meaningful business connections and build your sales. What you'll discover: What your brain and a nightclub bouncer have in common. Why you should be a condiment and not the main course. The messaging guru that could be living in your house. Why you need to become an evangelist for the problem. How to discover the pain for massive gain. Why you need to embrace objections. Why features sabotage the sale. Why you need to infuse your message with passion. How to avoid falling at the last hurdle. Why you shouldn't disrespect the room. How to build your confidence. Why you need more than one pitch. Enjoy! Resources: Find out more about whiteboard animations for your pitch The Stand Out Pitching Bootcamp The Speaking Club Facebook Group Join the Next Snackable Story Challenge The Speaking Club ‘Live' Membership Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker https://www.saraharcher.co.uk https://www.storyledmarketing.com https://www.ratethispodcast.com/tsc https://www.hotflushrebels.com Podcast Episodes:How to Captivate the Room When You're Networking on Zoom - 144How to Create a Killer Elevator Pitch – 003 Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review on iTunes. Your ratings and review really help get the word out and I read each one. Subscribe on iTunes.
Scott Gazzoli is a regular listener of The Speaking Club and he is just starting out on his journey as a stand up comedian and podcaster. When he reached out to ask me to come on his show, so he could pick my brains for himself and his audience, I checked him out and then said a big fat “yes”. He's a guy who's transitioned from being a financier to embracing his creative side, and he is going all in. Although he is primarily asking the questions in this show, he also has some great insights to share based on the breakthroughs he's experienced along the way. If you want to hear a bit more about my own journey, my experiences and struggles as a speaker, entrepreneur and performer, AND get some tips to help you on yours then listen up... What you'll discover: The parallels between comedy, speaking and storytelling. Why you put your best material first as a comedian and why speakers need to take the same approach. The mindset traps you can fall into as a speaker. The importance of persona and how your blind spots can be the best way to find yours. The secret weapon for escaping your comfort zone. The coaching tips I gave Scott to prepare for his first comedy gig in front of 200 people. And lots more! Enjoy! Sarah's Stuff: The Speaking Club Facebook Group Join the Next Snackable Story Challenge The Speaking Club ‘Live' Membership Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker https://www.saraharcher.co.uk https://www.ratethispodcast.com/tsc https://www.hotflushrebels.com Scott's Podcast: Causing the Effect with Scott Gazzoli Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review on iTunes. Your ratings and review really help get the word out and I read each one. Subscribe on iTunes.
I love to know what's stopping you, slowing you down and getting in the way of you getting the results you want with your speaking. That's why when people start working with me, join the Speaking Club Facebook Hub or post in the group I'm always asking what's the biggest challenge. Over the past 12 months, we've been gathering the responses, so that I can make sure that this podcast, and my coaching and courses are giving you both what you want, and what you need to realise your potential and become a sensational speaker. Each of the questions I'm answering could be a whole episode on it's own, (and where I've done a deeper dive on this already, I'll pop a link in to these notes directing you to the relevant episode), but I wanted to give you some tips in this show, so that you can get going on improving your speaking and increasing your impact for better results in the coming year. What you'll discover: How you can be more authentic. How you can press your audience's buttons more. How you can be more coherent and articulate. How you can better bring your talk alive for your audience. How you can keep it real, simple and understandable. How you can increase your confidence. How you can make your storytelling more effective. How you can improve your reach and impact. How you can balance the detail and the narrative pace. How you can find your story and connection with people. Enjoy! Sarah's Stuff: The Speaking Club Facebook Group Join the Next Snackable Story Challenge The Speaking Club ‘Live' Membership Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker https://www.saraharcher.co.uk https://www.ratethispodcast.com/tsc https://www.hotflushrebels.com Other Episodes to Check Out: 005 - Secrets to Storytelling (Part One) 007 - Secrets to Storytelling (Part Two) 009 - Secrets to Storytelling (Part Three) 034 - The Hollywood Guru and the 100 Million Dollar Story with Michael Hauge 036 - The Keys to Compelling Storytelling with Margot Leitman 037 - Universal Themes & Story Plots for Powerful Public Speaking & Marketing Content 065 - The Shocking Truth About How to Open and Close Your Presentations 067 - 8 Tips for Managing Anxiety Around Public Speaking 069 - How Intentional Movement Can Power Up Your Public Speaking (Part One) 070 - How Intentional Movement Can Power Up Your Public Speaking (Part Two) 072 - The Secret to Becoming a Public Speaker that Changes Lives 073 - The Map to Greatness in Public Speaking 078 - How to Make Your Audience Care and Create Lightbulb Moments 083 - The 4 Steps to Framework Success in Your Public Speaking 087 - Become a Message Led Speaker not a Robot 091 - Breaking Free from ‘Bad' Stories 103 - Getting Your Public Speaking Persona Right! 111 - Why You Should Seek the ‘Truest Thing' For Connection and Laughs with Christian Russell-Pollock 133 - Why You Need a Mission Message & How to Find Yours 135 - Have You Got The Most Desirable Attributes of a Great Speaker? Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review on iTunes. Your ratings and review really help get the word out and I read each one. Subscribe on iTunes.
Even though I coach people on speaking and marketing, inevitably I always end up working as much on mindset as I do on developing skills and strategy. That's because, in my experience as a coach, and from my own journey, the thing that trips us up most as an entrepreneur are our thoughts and beliefs. It doesn't matter how many skills you've got, your mindset can be your biggest saboteur - showing up as things like impostor syndrome, procrastination, comparisonitis, shiny penny syndrome or as in my own case..all of them! The trouble is that often we aren't aware of why we're stuck or struggling to do the things that we know will move us closer to realizing our potential and achieving our goals and dreams...and even if we are, sometimes we don't register at a conscious level, that we're thinking unhelpful thoughts. That is why we need to use another compass to guide us, and what this episode is all about. What you'll discover: The internal GPS that we need to pay attention to. What we should do when we're off track. Three powerful processes to get you back on the path to happiness and success. Enjoy! Sarah's Stuff: The Speaking Club Facebook Group Join the Next Snackable Story Challenge The Speaking Club ‘Live' Membership Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker https://www.saraharcher.co.uk https://www.ratethispodcast.com/tsc https://www.hotflushrebels.com Other Resources: Ask and It is Given by Jerry and Esther Hicks The Subtle Art of Not Giving a F*** by Mark Manson Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review on iTunes. Your ratings and review really help get the word out and I read each one. Subscribe on iTunes.
It's been three years since we sat down with Jen Atkin, the celebrity hairstylist and founder of award-winning brand Ouai, and a lot has changed. A savvy businesswoman, Atkin has successfully expanded Ouai into a holistic lifestyle brand by introducing new categories like fragrance, hand care, and solution-based haircare remedies. Tomorrow, December 8, Atkin is making her debut as an author with her memoir and spirited guide Blowing My Way to the Top: How to Break the Rules, Find Your Purpose, and Create the Life and Career You Deserve. On this episode of Second Life, find out what exactly Atkin covers in her book and how she continuously modernizes her brand.
Jen Atkin is a hairstylist, influencer, and entrepreneur. Just over a year ago, she had a powerful Process that changed her life. Jen grew up in a religious family in a small town in Utah. Listen in as she shares about moving to Los Angeles and her rise to the top of her field. With candor and vulnerability, Jen tells us what she's discovered working in the world of fashion and celebrity. Jen is building a beauty empire with her award-winning hair care line, OUAI, and editorial destination Mane Addicts. Named “the most influential hairstylist in the world" by The New York Times, Jen has more than four million social media followers. Jen has worked for more than fifteen years in salons and backstage at Paris and New York Fashion Weeks. She's also worked on set with some of the world's biggest celebrities. These include the Kardashian-Jenners, the Hadids, Gwen Stefani, Chrissy Teigen, Katy Perry, and Jennifer Lopez. Jen's new book, Blowing My Way to the Top: How to Break the Rules, Find Your Purpose, and Create the Life and Career You Deserve, is expected to release on December 8th. When she's not juggling clients and her thriving companies, Jen tries to maintain a personal life at home with her husband and dogs. She enjoys hiking, meditating, and using funny memes to inspire her followers not to lose their sh*t. Photo of Jen by Mike Rosenthal. Subscribe on Apple/iTunes
I've been a big fan of Marie Kondo, a tidying expert, for a while, (even though when I first heard Tim Ferris interviewing her a few years before I was like what?! Really? People need help with folding!?) I started practicing her techniques about 18 months ago, and I love the space, calm and good habits that it has created for me and my home. BUT this episode isn't a promo for Marie, folding your clothes or chucking out your books… it's about something that came up for me as I was working on a new story idea. I had a bit of a lightbulb moment about some of the thoughts and beliefs that were holding me back, and so I thought I'd share with you in case it helps you too! What you'll discover: The story prompt that started this all off. How we can be sentimental about things that don't serve us. Why I think you should treat your beliefs like your clothes. The KonMari concepts we can apply to our mind. The default programs sitting in our blind spot and how to know if you've got them. Suggestions for action. Enjoy! Sarah's Stuff: The Speaking Club Facebook Group Join the Next Snackable Story Challenge The Speaking Club ‘Live' Membership Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker https://www.saraharcher.co.uk https://www.ratethispodcast.com/tsc https://www.hotflushrebels.com Other Resources: https://shop.konmari.com/pages/about 90 Seconds to a Life You Love by Dr Joan Rosenberg Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review on iTunes. Your ratings and review really help get the word out and I read each one. Subscribe on iTunes.
Networking meetings after Covid19 are definitely a different experience...and for some of us the convenience of not leaving the house and the thrill of knowing you're talking business in your ‘jammie' bottoms, has worn off. Zoom fatigue is definitely a thing… and it's surprising given that most of us can manage to sit for hours watching a whole box set of our favourite show on Netflix. The trouble is that there's a world of difference between passively enjoying well-written, engaging content versus trying to look interested in the 20th turgid, soulless pitch, which focuses on the ‘thing', rather than why it should matter to you. However you feel about networking online, all the indications are that it's going to continue beyond the demise of Corona. That means it's time for you to stop seeing this as a stopgap and start embracing Zoom and some of the advantages it offers you to level up your pitch. In this show, I'm going to be covering off the basics you need to get right, before sharing some ideas and suggestions, to help your message and business stand out. What you'll discover: The basics of good first online impressions Why you need to familiar with whatever platform you're using and a couple of really useful zoom tips. How to make sure you stay connected when it's important. The power of novelty The online opportunities you may be missing out on Ideas for making your pitch stand out Enjoy! Resources: Find out more about whiteboard animations for your pitch The Speaking Club Facebook Group Join the Next Snackable Story Challenge The Speaking Club ‘Live' Membership Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker https://www.saraharcher.co.uk https://www.ratethispodcast.com/tsc https://www.hotflushrebels.com Watch the Dollar Shave Club Advert here Podcast Episodes:The Art & Science of Your Personal Brand with Tamara Glick – 138 Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review on iTunes. Your ratings and review really help get the word out and I read each one. Subscribe on iTunes.
Today on the Take on Board podcast, I'm speaking with Dr. Melinda Muth about how effective relationships are built on effective conversations and how effective conversations are built on positive language.Melinda is on the boards of Harvard Club Australia Philanthropy and Curious Works and she has previously been on the boards of Indigenous Community Volunteers, Heart Kids New South Wales, Union University and Schools Club and Quest for life Foundation.Melinda is an educator and consultant who specializes in decision making and group effectiveness, principally with senior executives and leadership teams.She introduces the concept of psychological safety and has real-world examples of how to communicate with the diverse people who make boards great.Contact Melinda or find out more about her:https://www.linkedin.com/in/melinda-muth-4b893a1/Resources mentioned in this episode:Setting the Tone from the Top: How director conversations shape culture - Dr Melinda MuthThe Righteous Mind: Why Good People are Divided by Politics and Religion - Johnathan HaidtBehave: The Biology of Humans at Our Best and Worst - Robert SapolskyFOR MORE INFORMATION:Join the Take on Board community: https://www.facebook.com/groups/TakeOnBoard/Follow along on Twitter: @TakeOnBoardHelga’s Board Kickstarter and Board Accelerator programs: https://www.helgasvendsen.com.au/eventsDetails about the 2020 Board Accelerator program: https://www.trybooking.com/BGYIYFor more information about Helga Svendsen: https://www.helgasvendsen.com.au/Interested in working with Helga? https://www.helgasvendsen.com.au/workwithmeTo contact Helga: helga@helgasvendsen.com.au
In this episode we speak with Melinda Muth. Managing Director of Streamwise Learning, Facilitator, Board Advisor and Fellow of the Australian Institute of Company Directors, Director of the Harvard Club Australia and author of the book “Setting the Tone from the Top: How director conversations shape culture”. A Zoom video series brought to you by Web Profits where we talk about how to drive business and marketing success through the rest of 2020.
In this episode, we interview Dr Melinda Muth, Managing Director of Streamwise Learning, Facilitator, Board Advisor and Fellow of the Australian Institute of Company Directors, Director of the Harvard Club Australia and author of the book “Setting the Tone from the Top: How director conversations shape culture”. We talk about leadership, culture and how to build highly effective teams.
Sleep. We all do it, and we all need it. Yet, our fast-paced working culture would have you believe that it’s a luxury only the weak and unproductive can afford. Terry Cralle is trying to flip this narrative. Terry is a sleep researcher and co-author of the book Sleeping Your Way to the Top: How to Get the Sleep You Need to Succeed. In today’s episode, Chad sits down with Terry to discuss why sleep isn’t just a pillar of a healthy lifestyle; it’s the foundation. Mission Daily and all of our podcasts are created with love by our team at Mission.org We own and operate a network of podcasts, and brand story studio designed to accelerate learning. Our clients include companies like Salesforce, Twilio, and Katerra who work with us because we produce results. To learn more and get our case studies, check out Mission.org/Studios. If you’re tired of media and news that promotes fear, uncertainty, and doubt and want an antidote, you’ll want to subscribe to our daily newsletter at Mission.org. When you do, you’ll receive a mission-driven newsletter every morning that will help you start your day off right!
Karen Koenig has over 30 years' experience in male-dominated fields. She spent 26 years in the military, 6 years in aerospace, then changed careers entirely and went into financial services in 2015. Tune in to hear Karen's journey, what she learned from her experiences, and how she's put her wisdom into a new book, Woman on Top: How to Win in a Woman's Way!
Karen Koenig has over 30 years' experience in male-dominated fields. She spent 26 years in the military, 6 years in aerospace, then changed careers entirely and went into financial services in 2015. Tune in to hear Karen's journey, what she learned from her experiences, and how she's put her wisdom into a new book, Woman on Top: How to Win in a Woman's Way!
Under the Evaluation of Corporate Compliance Programs, Prong 2, it states: Senior and Middle Management Conduct at the Top – How have senior leaders, through their words and actions, encouraged or discouraged the type of misconduct in question? What concrete actions have they taken to demonstrate leadership in the company’s compliance and remediation efforts? How does the company monitor its senior leadership’s behavior? How has senior leadership modelled proper behavior to subordinates? This requirement is more than simply the ubiquitous ‘tone-at-the-top’ as here the Justice Department wants to see a company’s senior leadership actually doing compliance. How can senior management operationalize compliance going forward? One of the best places to start is the article from the Harvard Business Review by Professor Lynn Paine entitled, “Managing for Organizational Integrity”. Larry Thompson, former PepsiCo Senior Vice President of Governmental Affairs, General Counsel and Secretary, discussed the work of Professor Paine in citing five factors, which he believed were critical in establishing an effective integrity program and to set the right “Tone at the Top”. The guiding values of a company must make sense and be clearly communicated. The company’s leader must be personally committed and willing to take action on the values. A company’s systems and structures must support its guiding principles. A company’s values must be integrated into normal channels of management decision-making and reflected in the company’s critical decisions. Managers must be empowered to make ethically sound decisions on a day-to-day basis. David Lawler, in his book, Frequently Asked Questions in Anti-Bribery and Corruption boiled it down as follows “Whatever the size, structure or market of a commercial organization, top-level management’s commitment to bribery prevention is likely to include communication of the organization’s anti-bribery stance and appropriate degree of involvement in developing bribery prevention procedures.” Lawler went on to provide a short list of points that he suggests senior management engage in to communicate the type of tone to follow an anti-corruption regime.” I had a CEO of a client, who after I described his role in operationalizing his company’s compliance program observed the following, “You want me to be the ambassador for compliance.” I immediately averred in the affirmative. The following is a list of things that a CEO can do as an ‘Ambassador of Compliance’ Reject a ‘do as I say, not as I do’ mentality; Not just ‘talk-the-talk’ but ‘walk-the-walk’ of compliance; Oversee creation of a written statement of a zero tolerance towards bribery and corruption; Appoint and fully resource, with money and headcount, a Chief Compliance Officer; Oversee the development of a Code of Conduct and written compliance program implementing it; Ensure there are compliance metrics on all key business reports; Provide leadership to middle managers to facilitate filtering of the zero tolerance message down throughout the organization; Not only have a whistleblowing, reporting or speak up channel but celebrate it; Keep talking about doing the right thing; Make sure that you are seen providing your Chief Compliance Officer with access to yourself and the Board of Directors. Coming at it from a different perspective, author Martin Biegelman provides some concrete examples in his book entitled, “Building a World Class Compliance Program – Best Practices and Strategies for Success”. Biegelman begins the chapter discussed in this posting with the statement “The road to compliance starts at the top.” There is probably no dispute that a company takes on the tone of its top management. In this chapter Biegelman cites to a list used by Joe Murphy of actions that a CEO can demonstrate to set the requisite tone from the Captain’s Chair of any business. The list is as follows: Keep a copy of the Constitution on your Desk. Have a dog-eared copy of your company’s Code of Conduct on your desktop and be seen using it. Clout. Make sure your compliance department has authority, influence and budget within the company. Have your Chief Compliance Officer (CCO) report directly to the Board of Directors. Make them Accountable. At Senior Executive meetings, have each participant report on what they have done to further the compliance function in their business unit. Sticks and Carrots. Have both sanctions for violation of company compliance and ethics policies and incentives for doing business in a compliant manner. Don’t do as I say, Do as I do. Turn down an expensive dinner or trip offered by a vendor. Pass on a gift that you may have received. Turn down a transaction based upon ethical considerations. Be a Student. Be seen at intra-company compliance training. Take a one or two day course or attend a compliance conference outside your organization. Award Compliance. You should recognize outstanding compliance efforts with companywide announcements and awards. The Board. Recruit a nationally known compliance expert to sit on your company’s Board and chair the audit or compliance committee. Independent Review. Obtain an independent, outside review of your company’s compliance program and report the results to the Board’s Audit Committee. Mandate that all vendors in your Supply Chain embrace compliance and ethics as a business model. If not, pass on doing business with them. Talk to others in your industry and your peers on how to improve your company’s compliance efforts. Many companies struggle with some type of metric which can be used for upper management regarding compliance and communication of a company’s compliance values. One technique might be to require the CEO to post companywide emails or other communications once a quarter on some compliance related topic. The CEO’s direct reports would then also be required to email their senior management staff a minimum of once per quarter on a compliance topic. One can cascade this down the company as far as is practicable. Reminders can be set for each communication so that all personnel know when it is time to send out the message. If these communications are timely made, this metric has been met. Three Key Takeaways Senior management must actually do compliance; walk-the-walk, not simply talk-the-talk. Use your CEO to talk about current events and how those ethical failures are lessons to be learned for your organization. CEO as Compliance Ambassador. This month’s podcast series is sponsored by Oversight Systems, Inc. Oversight’s automated transaction monitoring solution, Insights On Demand for FCPA, operationalizes your compliance program. For more information, go to OversightSystems.com. Learn more about your ad choices. Visit megaphone.fm/adchoices
Chantelle Adams is our special guest in today's episode of Traffic and Leads Podcast. She is a professional speaker and speech stylist. So this girl, she has spoken on many a-stage and the cool thing about her is she has created a bunch of info products and programs to teach you how to speak on stage. If you don’t know what Facebook challenges are, make sure you listen to this episode. IN THIS EPISODE YOU’LL LEARN: * How Chantelle makes money * What her programs are * How Center Stage helps women * About Center Stage Live and Shine Live * About Profitable Event Design * About the angle Chantelle comes at when it comes to speaking * What 2013 was like for Chantelle when she started all of this * How often Center Stage launches annually * What a launch looks like for Center Stage now and how many people Chantelle usually gets * How much revenue Chantelle has made since she started * How she is able to get 10 percent to say yes to an offer from a challenge * Exactly what Chantelle’s Facebook Challenge is * About her latest challenge called “Speak Your Way to the Top” * How they are produced * What each challenge looks like each day * About incentives Chantelle offers * How long her challenges run and how frequently she posts * What she does with a challenge once it is over – whether she just wipes the group or what * How the Facebook group does for her list building * Why she strives for more than just growing her list but developing a deeper connection with people * Whether Chantelle cares about SEO or content * Whether she blogs or not * If she does anything else on social media beyond Facebook * About Chantelle’s higher ticket items – whether she emails her lists to sell those or if she just sells from within programs that people are currently in * What Chantelle would say to anybody who is just getting started
Tonight's guest is an internationally known expert on sales and leadership. Brian Sullivan delivers high-energy, no-nonsense, interactive seminars on his PRECISE Selling Formula to companies looking to become famous in their industry. He has been quoted in Selling Power and Business Week and is the author of the book, "20 Days to the Top- How the PRECISE Selling Formula Will Make You Your Company's Top Sales Performer in 20 Days or Less."
Tonight's guest is an internationally known expert on sales and leadership. Brian Sullivan delivers high-energy, no-nonsense, interactive seminars on his PRECISE Selling Formula to companies looking to become famous in their industry. He has been quoted in Selling Power and Business Week and is the author of the book, "20 Days to the Top- How the PRECISE Selling Formula Will Make You Your Company's Top Sales Performer in 20 Days or Less."
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