Podcasts about eventwhy

Is your event creating fans or just checking boxes?In this episode of Production Value Matters, host Matthew Byrne welcomes Alex Shebar, founder of NYC Social Club and a seasoned strategist in community, content, and brand experience. From launching influencer programs at Yelp and Bumble to producing immersive campaigns with global brands like HBO and Amazon, Alex has seen what works—and what completely misses the mark.Together, Matthew and Alex dig into the core of what makes events feel human, relevant, and worth sharing in 2025. They tackle why so many brands still “stop at stage one,” how to think small to scale big, and why treating attendees like data points is a recipe for mediocrity. Whether you're planning global activations or niche experiences, this episode offers a fresh (and often funny) take on how to create true connection in an industry that's often just going through the motions.What You'll Learn:How to define clear ROI and purpose before planning any eventWhy personalization and small touches create big impactThe problem with treating attendees like data—not peopleHow to adapt global events with cultural nuanceWhy content and community strategies must work togetherThe real meaning of hybrid (hint: it's not just livestreaming)How micro-communities drive deeper brand engagementAlex Shebar is the founder and Head of Influencer Partnerships at NYC Social Club. With 12+ years in community strategy, immersive marketing, and campaign development, he's led global programs at Yelp, Bumble, and Culture Trip. Known for building high-impact brand moments that actually mean something, Alex helps brands move from passive reach to active resonance.If you enjoyed this episode, make sure to subscribe, rate, and review on Apple Podcasts and Spotify.Follow Matt on LinkedIn: linkedin.com/in/matthewbyrnecsepFollow Alex on LinkedIn: https://www.linkedin.com/in/alex-shebar/For additional resources for #eventprofs visit www.productionvaluematters.comFor additional resources for #eventprofs visit www.productionvaluematters.comCheck out our 3 most downloaded episodes:Measuring Value in Your Events: Insights from Jodi CollenEducating Clients and Managing Expectations in Event Production with Fransiska WeckesserThe Intersection of Event Planning and Psychology with Victoria Matey Hosted on Acast. See acast.com/privacy for more information.

If you've ever felt like your messaging is a little “off,” or like you're attracting people who aren't quite the right fit for your offers, this episode is going to give you the clarity you didn't know you needed.I'm sharing the 3-layer framework I use (and teach) for identifying who your true ideal client is — so you can create offers, content, and experiences that attract the right people and feel fully aligned with your work.In this episode, we're talking about one of my favorite (and most important) topics in business — what it really means to know who your ideal client is.Not just what problem they have or what outcome they want. Not just the surface-level ICA stuff you scribbled down when you first started your business. But the full, honest, multi-layered picture of who your work is truly for — the kind of person you want to partner with, spend your time with, and create transformational results for.I'm sharing this now because I just had a huge reminder of this myself.While working on the sales page for this year's Passionate & Prosperous LIVE, I realized I was trying to make the event sound appealing to people who aren't even my ideal clients. And that realization led to a total shift in how I'm thinking about my messaging, my audience, and who I want to call into the room.So I'm bringing you the full behind-the-scenes of that lightbulb moment, along with a breakdown of the 3-layer framework I use to define ideal clients — and how you can use it to recalibrate your business right now.In the episode, I walk you through:Why your ideal client is more than just their problem and desired outcomeThe 3 key layers that determine whether someone is actually the right fit for your workHow I reconnected to my ideal client while planning a major live eventWhy trying to “get” the wrong people to want your offer is a waste of your geniusThe energetic mismatch that happens when you're creating from misalignmentWhy transformation-based businesses only thrive when they attract transformation-ready clientsThis episode is part strategy, part pep talk, and part invitation to do the work that keeps your business aligned with who you are now — not who you were when you started.Whether you're feeling a little off in your content and offers, or you just want to make sure you're still speaking to the right people, this one's for you.Get Full Show Notes, Event Sign Ups and More Information Here:http://www.staceybrassrussell.com/podcast

In this special conversation, Kamie Crawford shares how she developed the self-assuredness that her fans have come to know and love. We discussed how having a mom who would get dressed up in the morning, “just in case,” influenced her childhood rebrand into a more confident version of herself. This rebrand would catapult her into Miss Teen USA, a role that led her to think critically about her race and body image. Kamie shared her current interest in body neutrality and her “stay-ready” approach to beauty and style. We couldn't end the conversation without talking about her relationship and what being loved well revealed to her. Tune in as we discuss:What makes red carpet glam a full-day eventWhy she chooses to keep her relationship private Where you can get her signature lash map, “The Kamie,” in LA Her very specific advice to those who are single and lookingRate, Subscribe & Review the Podcast on Apple Join the Naked Beauty Community on IG: @nakedbeautyplanet Check out nakedbeautypodcast.com for all previous episodes & search episodes by topicShop My Favorite Products & Pod Discounts on my ShopMyShelfStay in touch with me: @brookedevardFollow Kamie @kamiecrawfordShop this episode:ANUA Heartleaf Pore Cleansing OilRhode Pineapple RefreshRhode Glazing Milk DMK Skincare Beta Gel MakeupMakeup Forever Artist Pencil Limitless Brown Charlotte Tillbury Foxy Brown Liner MAC Cork Lip PencilMAC Chestnut Lip Pencil Hosted on Acast. See acast.com/privacy for more information.

In this behind-the-scenes episode of Passionate & Prosperous, I'm taking you inside a whirlwind, exciting, and very full three weeks in my life and business—one that perfectly captures what it actually looks like to run a human-centered, high-touch, visibility-driven coaching business.Between launching and delivering my Profitable Coaching Business Bootcamp, hosting an in-person client retreat, and attending Selena Soo's Rich Relationships Mastermind and book launch—all while fracturing my ankle halfway through the chaos—this was a stretch that touched every part of what it means to grow a Passionate & Prosperous business: ✨ Attracting clients ✨ Serving at the highest level ✨ Building relationships ✨ And saying yes to big, bold opportunities that align with your purposeThis is more than just a recap—it's a real-life, in-motion snapshot of what it looks like when you're living your business. Because growth doesn't come from staying behind your laptop. It comes from showing up, engaging with people, creating experiences, and letting your life and your work fuel each other.In This Episode, I Share:What a real 3-week stretch looked like inside my thriving, busy life and businessThe full breakdown of what goes into an 8-day launch eventWhy creating a relationship-driven business requires getting out from behind your laptop (duh!)How to build momentum by actively connecting, creating, and saying YESWhy just posting on social media is not a client-attracting growth strategy (and what to do insteadHow in-person experiences deepen trust, create content, and expand your impactHow to use your gifts, skills and expertise to grow your businessWhy being “busy” is actually a sign of vibrancy when it's built around purpose and serviceThis episode is a full-bodied look at what it takes to grow a Passionate & Prosperous business in real life, not just in your feed.It's for the business owner who's ready to build through action, connection, service, and momentum. Because this is the work—and it's also the reward.Get Full Show Notes, Event Sign Ups and More Information Here:http://www.staceybrassrussell.com/podcast

Attending in-person conferences is one of the best ways to network, learn, and level up your short-term rental business—but with so many options, how do you pick the right one? In this Hosting Hotline episode, we help listener Sarah decide which industry event is the best fit for her goals in 2025.We break down the top vacation rental conferences, including their unique focuses, vendor access, educational sessions, and networking opportunities. Whether you're looking for insights on social media marketing, midterm rentals, or revenue management, there's an event for you.If attending a conference is on your business goals list, listen in for our expert tips on choosing the right one, maximizing your experience, and ensuring your investment pays off.What You'll Learn in This Episode:How to choose the best short-term rental conference for your goalsThe top STR events in 2025 and what makes them uniqueThe importance of setting a clear objective for attending an eventWhy networking and vendor connections are just as valuable as educationTips for maximizing your experience (and making it a tax write-off)Events Discussed on the Show:Level Up Your Listing – March 9-11, Phoenix, AZ (More Info)VR Nation – April 27-28, Austin, TX (More Info)Midterm Rental Summit – April 27-29, San Diego, CA (More Info)VR Women's Summit – August 19-21, Charleston, SC (More Info)VRMA International – October 12-15, Las Vegas, NV (More Info)DARM (Data & Revenue Management Summit) – December 1-3, Sandestin, FL (More Info)Additional Resources:Meetup.com – Find local real estate and STR networking eventsRentResponsibly.org – Stay updated on local industry events and advocacyMinoan – Meet STR vendors in-person at conferencesListen now to find the best event for your short-term rental business in 2025!Mentioned in this episode:StayFi | Go to www.stayfi.com and enter TFV to get 50% off your first three months.Quiz | Take our quiz to reveal your hosting personality style!

Welcome to the B2B Sales Podcast! I'm your host Thibaut. In this episode, I'll share a story from a recent wine tasting event in the South of France and discuss why winemakers often struggle with sales. I'll also reveal three simple questions you can ask to close a deal, inspired by Skip Miller. These questions will help you qualify prospects and save time during your sales process.Main Topics CoveredStory from a wine tasting eventWhy winemakers struggle with salesThree questions to qualify a deal:What's causing you to have a conversation with me today?What are the outcomes you expect from this conversation?When can you make a decision?LinksSign up for the Tactical Selling newsletter: Sales Labs Tactical

Do you have a podcast? Ever think about hosting a virtual workshop? Or virtual conference?Ella Glasgow is an award-winning vocalist, 2 time best selling author, and the visionary consultant behind unforgettable virtual events. As the founder and executive producer at Beyond Virtual Events, Ella's expertise lies in crafting transformative experiences that captivate audiences and elevate brands. Prepare for greatness as Ella Glasgow teaches you:How to create an amazing virtual eventWhy your virtual events currently suckHow to be seen as an expert in your business through virtual eventsNeed some more Ella in your life?!Join Ella's Beta programWebsite: https://beyondvirtualevents.com/Youtube: https://youtube.com/@EllaGlasgowLinkedIn https://www.linkedin.com/in/ellaglasgow/Facebook Biz Page: https://www.facebook.com/beyondvirtualeventsFacebook Personal: https://www.facebook.com/ellaglasgowbinion/Get in touch with JamieAre you a high-achieving woman with ADHD? Event planner looking for a speaker?https://outsmartadhd.co/

Part 2 in this exciting discussion turns its attention to how the 2024 Muskie Odyssey will be bigger, badder, and a lot more fun!  Ryan and Peter divulge the amazing details for this epic event, including:Odyssey when and where, and event itineraryVendor listSpeakers (including a science panel) The brand new tackle swap eventWhy it's important / beneficial to buy tickets in advance!  

During our time together, we discussed:What is new for Lightapalooza 2024Lutron and Ketra's plans for the eventWhy integrators should not miss this eventThe growing importance of the lighting category in the CI channelTo get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au257SHOW NOTESToday's show features 3 industry luminaries - Tom Doherty, Director of New Technology Initiatives at HTSA, and a veteran of the Consumer Electronic Industry with a remarkable 40-year career. From pioneering Tom Doherty's Custom Audio and Video in 1985 to instrumental roles in founding Escient and expanding Gracenote, Tom is a CEDIA Lifetime Achievement Awardee and a Lutron Hall of Fame inductee.Joining Tom is David Weinstein, the Vice President of Residential Sales at Lutron Electronics Co., Inc. David's vast 45-year experience in the lighting control, shading, and lighting systems business is an invaluable asset to our discussion.Completing our lineup is Joaquin Rivera, Co-Founder of ByDesign Vision & Sound Marketing. With a 15-year tenure at Stewart Filmscreen and a series of industry accolades, Joaquin's journey from production to VP.About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

Racing the VinFast IRONMAN World Championship in Kona, or any other traditionally hot race? We want each and every one of you to feel and perform your best and that's why Feisty Media has partnered with IRONMAN to bring you our Free Women's Education Series. In this episode, host, Selene Yeager, leads a panel of coaches, dietitians, and experts on all topics related to training and racing in the heat. The expert panel includes:Marni Sumbal - MS, RD, CSSD LD/NLauren Antonucci - MS RDN CSSD CDE CDNDina Griffin - MS, RDN, CSSD, CISSN, METS IIDr. Nathalie Kirby - PhD in Exercise Physiology Research Scientist in Human Physiology and HealthThey discussed:Unique ways women are impacted by performing in the heat How to counsel athletes on developing a hydration plan for hot weather racesDangers of overdoing it with sodiumRecommendations on the amount of fluids, carbohydrates, and sodium levels during your eventWhy you want to take in small doses of fluids and carbohydrates in a "drip" fashionCan you come back from GI distress on the race course?Special considerations for Masters athletesWhat should athletes be doing in the week leading up to the race?Advice on handling jet lag and how to avoid “poop lag”Thoughts on sauna protocols and acclimating during the heat upon arrival in your hot climate Tips on avoiding hyponatremia and keeping carb and electrolyte levels "topped off" on race weekDo's and Don'ts of drinking soda and Coke on the courseFollow Women for Tri for more inspiration and information on training and racing IRONMAN 70.3 and IRONMAN distances.This podcast uses the following third-party services for analysis: Podsights - https://podsights.com/privacyChartable - https://chartable.com/privacy

Masterclass, webinar, challenge…2-day, 3-day, 5-day…Live vs pre-recorded…Turns out – the type, length, and format of your sales event doesn't influence your launch's overall success as much as you might think.You know what does?Actually delivering something of value AND respecting your audience's time while doing it. Quick overview of what we cover:What you should be looking at if you've noticed your conversion rates falling and your show-up and engagement rates dwindlingWhy statements like – launch events don't work anymore! – don't tell the whole pictureHow the buyer market has changed and why what used to work before, now doesn'tWhen to blame ‘zoom fatigue' and when to admit you're a sh*t facilitatorHow to use your curriculum to inform your launch vehicleWhat the bedrock of respect for your audience during events is built uponHow long your pitch should be in relation to your launch eventWhy focusing on the sale will take away the one thing that will make them want to buyThe true measure of a successful launch event (spoiler alert – it's NOT your conversion rate)CHECK OUT STEVE + ADRIANE'S PROJECT: Click here to get on the waitlist for our program launchFollow us: @servicedrivenscalingLISTEN TO MORE EPISODES WITH STEVE:Episode 45, How Bro Marketers Have Destroyed Digital Learning Episode 55, Marketing With Integrity in a Post-Bropocalypse World Episode 63, The 5 Elements of a Successful Digital Sales Event Funnel, Part 1Episode 64, The 5 Elements of a Successful Digital Sales Event Funnel, Part 2 Episode 67, The Critical Metrics Most Coaches and Course Creators Aren't Tracking for Long-Term SuccessEpisode 70, The Secret Weapons of Generating More Leads and Converting More Sales Episode 73, Trust Isn't Enough to Sell Courses or Group Coaching Programs: Extending Your Lifetime Customer Value Via Respect and ConsentEpisode 74, Delivering Outcomes With Mad Respect - How To Improve Your Curriculum and Course Design and Your Learner's ExperienceMake More Money + Sales with your Established Course or Coaching:Episode 76, part 1Episode 78, part 2Episode 80, part 3RESOURCES: Click here to join Adriane's $7 Marketing Strategy MembershipClick here to get on the waitlist for Sustainable Growth LabClick here to work with Adriane and the Soulpreneur AgencyBook a call with Soulpreneur to grow your businessCONNECT W/ STEVE: Instagram: @steve_corneyLinkedIn: @thisisstevecorney 

We've all been to one: loud music, people huddled in clicks, and little to no guidance from the host. I'm talking about poorly run networking events. The kind of events that spike the anxiety of us introverts and solo attendees.But nobody wants to throw a bad event. The host wants to make sure everyone is having a good time and leaves having made meaningful connections. The problem is that nobody taught us how to throw a great networking party.That was until Nick Gray wrote The 2-Hour Cocktail Party, a step-by-step handbook that teaches you how to build big relationships by hosting small gatherings.Nick is a firm believer that hosting these simple, lightweight gatherings will accelerate your network. And he's given us the playbook for how to do just that.In this conversation, we cover how to make sure people show up, 4 secrets for hosting a great event, and how to politely kick people out at the end of your party. Nick also gives me an answer for the perfect number of attendees and the best day of the week to host your networking party.And actually, since this recording, I've been to two cocktail parties that used Nick's book to host their event, and they have both been far superior to the typical networking events. But they weren't flashy events with paid bartenders, catering, and a DJ, no they were well-run events and a great use of my time. I met a lot of incredible people and left feeling excited to continue those conversations.If you want to expand your network and know how to throw a simple yet amazing networking event, this is the episode for you.Key Takeaways:Why hosting consistent, small gatherings is the ultimate networking toolNICK: 4 secrets for hosting a great eventThe importance of name tags even when you know everyone at the eventHow to run icebreakers and an easy example to use at your eventWhy you shouldn't host dinner partiesThe perfect number of attendees to haveHow to politely kick people outThe perfect day of the week to host your networking partyNick's recommendation for event-hosting platformsHow to ensure people show up to your partyWhen to send and what to include in your reminder communicationMentions:Nick's event hosting platform recommendations: Partiful (https://partiful.com/) and Mixily (https://www.mixily.com/)More of Nick:The 2-Hour Cocktail Party: How to Build Big Relationships with Small Gatherings: https://www.amazon.com/2-Hour-Cocktail-Party-Relationships-Gatherings-ebook/dp/B0B2KW6T7JTwitter: https://twitter.com/nickgraynewsMore of The Struggle is Real:Find show notes and more at https://www.tsirpodcast.com/Follow us on Instagram at https://www.instagram.com/tsirpod/

Direct from France, Sara Gross catches up with two females affecting change at the 2023 Tour de France Femmes avec Zwift, Kate Veronneau (Zwift) and Cassondra Spring (Liv Cycling).The 2nd Annual Tour de France Femmes avec Zwift took place Sun, Jul 23, 2023 – Sun, Jul 30, 2023, an eight-day event that has rapidly become the biggest stage race in women's cycling history and, while there have been iterations of a women's Tour de France in the past, they have never been as organized, funded, and supported as the event is now. In 2022, the Tour de France Femmes staged its first edition in the current format with the support of Zwift as a title sponsor.As Director of Women's Strategy for Zwift, Kate Veronneau is often credited for making the Tour de France Femmes avec Zwift happen, although she would never say that.Cassondra Spring is the Global Brand Manager at Liv Cycling, another major sponsor of the Tour de France Femmes avec Zwift.Together with Sara, they discuss:Behind-the-scenes details and unfolding drama from the eventWhy the female 8-day race format is so dynamic, exciting, and captivatingThe vibe, reaction, and response from spectators and fans on the ground and at watch parties around the globeThe positive ROI for these companies that go well beyond just increased sales and visibilityThe global excitement of the Tour de France Femmes avec Zwift and how this event is part of an overall wave of popularity in women's sportsThe pride in working for companies that put women first and how their work has opened doors for more global female participation across cycling and all sports.The 2023 Tour de France Femmes avec Zwift wrapped up on July 30th but there's no doubt, with leaders like Cassondra and Kate, the impact and results will resonate for events and generations to come. Download the Feisty Female Athlete Guide:Fueled Course:Fueled: A Comprehensive Nutrition Course for Active Women - fueledcourse.com Learn More about the Feisty Kona Tri-Cation:https://www.feistytriathlon.com/trication Follow us on Instagram:@feisty_womens_performance Feisty Media Website:https://livefeisty.com/ https://www.womensperformance.com/ Support our Partners:The Amino Co: Shop Feisty's Favorite 100% Science-Backed Amino Acid Supplements. Enter code PERFORMANCE at Aminoco.com/PERFORMANCE to Save 30% + receive a FREE gift for new purchasers!

We're pulling back the curtain on the coaching industry, shedding light on the gross, if not unethical, side of live sales events. Steve Corney is back to dissect a live event funnel run we both went through. This episode is the first of two where we'll walk you through everything, from the registration process to the closing pitch, highlighting how deceptive tactics are ineffective and can leave customers feeling disrespected. We won't just walk through how abysmal this particularly funnel is (because, spoiler alert: IT IS), but also sharing our thoughts on the better, more effective, more *gasp* RESPECTFUL approach, replacing the tricks and traps with ethical sales strategies and impactful learner experiences. Quick overview of what we cover:Why we were left with a bad taste in our mouths after conducting an undercover operation to review the registration, pre-event, community, training, and sales process of a digital challenge (and how you can do it better)How a more sophisticated buyer requires a more more sophisticated sales process in order for it to be effectiveOne of the most disrespectful things you can do to your audience if they buy into a low-cost eventWhy lifestyles-of-the-rich-and-famous, shock-and-awe style marketing and sales tactics count on your never looking closely at what's insideWhere we land on the debate of "to value stack or not to value stack?"... and the potential legal issues if you use themThe pros and cons of using Facebook for an event vs non-social platforms Why it's important to keep participants engaged before your event and how to do it effectivelyRESOURCES: Click here to join the Solopreneur to Scaling CEO no cost 3-day training for service business owners making $50-250k/year USDClick here to join Sustainable Growth LabClick here to work with Adriane and the Soulpreneur AgencyLISTEN TO MORE EPISODES WITH STEVE:Click here for Episode 45, How Bro Marketers Have Destroyed Digital Learning Click here for Episode 55, Marketing With Integrity in a Post-Bropocalypse World Click here for Episode 64, The 5 Elements of a Successful Digital Sales Event Funnel Part 2 Click here for Episode 67, The Critical Metrics Most Coaches and Course Creators Aren't Tracking for Long-Term SuccessClick here for Episode 70, The Secret Weapons of Generating More Leads and Converting More Sales Click here for Episode 73, Trust Isn't Enough to Sell Courses or Group Coaching Programs: Extending Your Lifetime Customer Value Via Respect and ConsentClick here for Episode 74, Delivering Outcomes With Mad Respect - How To Improve Your Curriculum and Course Design and Your Learner's ExperienceCONNECT WITH STEVE: Follow Steve: @steve_corneyConnect on LinkedIn: @thisisstevecorney

Chris Harris, Ironman World Champs Finisher and Sports Scientist for Precision Fuel & Hydration, joins the show's Host, (me) Run Coach Alli, to discuss:How to properly fuel for your next marathon or distance eventWhy it's essential to personalize your fueling strategyWhen you can fuel and hydrate throughout your trainingWhat type of athlete precision & hydrate is best for Who should be considered an individualized fueling and hydration strategy during trainingWhere you can fine-tune your nutrition strategy to optimize your trainingPrecision Fuel & Hydration helpful links and resources are  below:Booking a free 20-minute fuel and hydration strategy meeting (https://www.precisionhydration.com/book-a-video-consultation/)Knowledge Hub is on our website with blogs about all things fuel, hydration, and others! (https://www.precisionhydration.com/performance-advice/)How to carb-load blog (https://www.precisionhydration.com/performance-advice/nutrition/how-to-carb-load-before-a-race/)How to train your gut to consume more carb blog (https://www.precisionhydration.com/performance-advice/nutrition/how-to-train-your-gut/)Can athletes take more than 90g carb per hour? blog (https://www.precisionhydration.com/performance-advice/nutrition/athletes-more-than-90-grams-carbs-carbohydrates-per-hour/)Don't forget to head to Apple Podcasts to support the show and tap on the "+Follow" button! Your support allows me to understand better what you enjoy and dislike and find the time and resources needed to push every new episode LIVE!Didn't catch the discount code for 15% off your first order of fuel and electrolytes at www.precisionfuelandhydration.com? Drop the team an email at hello@pfandh.com to let them know you're a show listener, and they'll be happy to set you up with the code! Support the show

Joining me for this episode is Nikki Simpson, someone who truly embodies the idea that if you want to see something exist in the world, then you should just go ahead and create it yourself. Nikki is the founder and director of the International Magazine Centre and the brains behind the brand new conference Magazine Street, which takes place on 29 September 2022.We chat about:All the details for the upcoming Magazine Street conferenceBehind the scenes when organising an eventWhy you should consider running an eventHow to get the most out of attending eventsAnd how, if you are attending Magazine Street, you may end up featuring on a future episode of 15 Minute Freelancer!Get bonus clips and tips in the 15 Minute Freelancer newsletter: 15minutefreelancer.substack.comGet tickets to Magazine Street:https://internationalmagazinecentre.com/magazine-street/ Say hi to Nikki:LinkedIn: Nikki SimpsonTwitter: @NikkiSimpson3Website: https://internationalmagazinecentre.com/ Say hi to Louise:Louise Shanahan is a freelance health and medical copywriter and a big fan of finding your freelance niche. She's on a mission to help others build a freelance business that feels easy and works for them – in weekly snack-sized bites.LinkedIn: Louise ShanahanTwitter: @LouiseShanahan_Website: thecopyprescription.comLeave a voice note on memo.fm/15/Support the podcast! If you find this episode helpful and you'd like to show your appreciation, consider leaving a tip over at ko-fi.com/15minutefreelancer. Donations help cover the cost of running the podcast and are very much appreciated.

Volunteers are the lifeblood of a nonprofit.  They provide staffing and labor in areas where nonprofits typically can't afford to hire staff.  This is especially true when it comes to events.  In this episode I share:The types of  event volunteers you needThe structure of your planning teamHow to create a volunteer grid for the day of the eventWhy and how you should plan for continuity when changing volunteersLISTENER ACTION ITEMSHead to the show notes and download the Roles & Responsibilities document.  Use the R&R example as a starting point and adapt it to fit your needs for your event.  Sign up for my email newsletter so you get freebies like the R&R document right to your inbox.  SHOW NOTES:  https://www.thatsoundslikeaplan.net/episodes/20EPISODE 12:  Ep. 12_The 7 skills and traits event leaders needRIPPLE EVENT FB PAGE:  https://www.facebook.com/RippleEventMktgRIPPLE EVENT INSTAGRAM:  https://www.instagram.com/rippleeventmktg/PODCAST FB COMMUNITY:  https://www.facebook.com/groups/thatsoundslikeaplan

Are you looking to get more people to register or attend your event and think that PR is the best way to do that.  PR is a great way to tell your story and build awareness for your organization.  Every nonprofit wants PR around their event.  But what's the best way to do that?Kari Logan spent her career in the media and is now focused on helping small senior services organizations to tell their stories.  For over 25 years, Kari has helped her nonprofit clients reveal words and images to educate, promote, inspire, and call their target market to action.In this interview you'll hear Kari and I discuss:Overcoming obstacles to getting PR for your organization and eventWhy events aren't newsworthy and what to do insteadHow to pitch stories to the media that will include promotion of the eventYou'll want to listen closely, and take lots of notes, because Kari has great tips and information for how to use PR for your organization and your event.   Here's a glance at this episode:[1:50] The biggest obstacles nonprofits face when it comes to marketing and PR and how to overcome them[4:45] Pitching stories to the media around your event[6:56] What is an advertorial and how to use them to promote your event[7:25] Who to pitch your stories to and how to pitch them[10:48] Do you need to create a press release?[11:25] How to research reporters[17:00] The process for finding stories within your organization[19:24] Listener Action Item[22:57] How to "use the news" as part of your fundraising efforts

Please support EndoGenius by subscribing on Apple Podcasts, leaving a 5-star review, and sharing with your friends and family!Robert A. Jensen has spent most of his adult life responding to tragedy. From the Oklahoma City bombing, 9/11, and the Bali bombings, to the 2004 South Asian Tsunami, Hurricane Katrina, the 2010 Haitian Earthquake, and the Grenfell Tower Fire, Jensen has been at the practical level of international incidents, assisting with the recovery of bodies, identifying victims, and repatriating and returning their personal effects to the surviving family members. He is also, crucially, involved in the emotional recovery that comes after a disasterHis book, “Personal Effects: What Recovering the Dead Teaches Me About Caring for the Living”, is the chronicle of a grim and impossible job, Robert's personal story, the personal toll and lessons learned as a result of chronic exposure to mass death. In this episode, we discuss: How Robert came to the best in the world at the world's toughest jobThe characteristics of the people who can do this work effectively and how to protect mental health in the face of adversity How to understand your body's biofeedbackHow to navigate conflicting emotions when it comes to work and dutyThe truth about what happens on the ground after a mass casualty eventWhy natural and man-made disasters are often the subjects of conspiracy theoriesHow to prepare ourselves for worst-case scenariosConnect with Robert:Book(s): Personal EffectsWebsite: https://robertajensen.com/ Instagram: @robertajensen01Twitter: @robert_ajensen Connect with Ahmed:Website: https://ahmednayel.com/ Facebook: Ahmed NayelInstagram: @the.ahmed.nayelTwitter: @theahmednayelYouTube Reminder: Listening is great, but don't forget to apply what you learned in your life.Thank you for tuning in!

"Unless you are future-ready you will not survive in the medium and long-term" - Hemu JaveriHemu Javeri is a new age investor, entrepreneur, board member, and formally you, one of India's most respected CEOs with a proven track record. Hemu's strengths are diverse consumer businesses, D2C tech, mobile and digital technology, and innovation.Hemu contributes significant shareholder value by building new businesses and transforming large companies. Hemu has created and built world-class consumer brands, leveraged disruptive technology and innovation, built a large omnichannel distribution, including complex retail networks, and inspired, nurtured, and built passionate teams.Hemu has pioneered innovation in mobile and internet businesses and created one of India's first PE fund managers with a hands-on value-adding and investment philosophy that delivered substantial returns by innovative exits.In earlier professional roles Hemu was President of Madeira Garments, India's largest lifestyle apparel company, and Country, Head of Nike India. Current board roles for Hemu include being the Chairman and CEO of the First Cricket Company, Founder and Chairman of Zeven Sports, and Co-founder and Managing Director of Forum Synergies PE Fund Manager.Hemu is a member of YPO and is the Founder and Managing Trustee of Hasmukh Kala Foundation, which helps to transform the lives of women through music and the performing arts.Hemu enjoys golf and scuba diving and is trained in Hindustani classical music.The Deep Wealth Experience has you learn the 9-step roadmap in 90-days. At the end of the 90-days, you create a blueprint to help you optimize your business value. You also have the certainty of capturing the maximum value for your liquidity event.‍SHOW NOTESHemu shares how he went from a corporate CEO to an entrepreneurWhy you won't survive in business unless you are future-readyThe importance of a long-term commitment to delegateWhy you're destroying value in your business unless you hire the right CEO to run your businessHow Hemu created the first private equity fund manager in South AsiaAs the world has changed, how have you changed?Why your error in judgment can put you out of business unless you know how to respondHow lack of resources can harm your business or put you out of businessWhy you must be resourced with people and money for a prosperous futureThe importance to put yourself out of business to put yourself into a bigger businessWhy you must show how you're future-ready to your buyerHow exitable your business is determines the size of the deal and if there is a dealWhy value optimization is more critical than price optimization in a liquidity eventThe importance of thinking like a buyer and understanding the exit your buyer wantsWhy your liquidity event won't work unless there's a win-win for buyer and sellerThe importance of looking beyond your ecosystem for success in your liquidity eventWhy you must understand that most things in life are out of your controlHow you can avoid regrets in life by accepting the choices you make and don't make‍This podcast is brought to you by Deep Wealth. ‍When it comes to your liquidity event, you have one chance to get it right, and you better make it count. Enterprise value is created from preparation and not the event itself. Learn how the Deep Wealth Experience helps you maximize enterprise value. Master the same strategies our founders used to increase their company value 10X. Access the same 9-step road map of preparation that paves the way for success. Enjoy the certainty that you'll capture the maximum value on your liquidity event.  ‍

The market reacts to an exciting milestone. This episode is sponsored by NYDIG.On today's episode of “The Breakdown,” NLW looks at the market's reaction to a new bitcoin all-time high, including:The success of the first day of the ProShares bitcoin futures exchange-traded fund Why the ETF didn't end up being a “buy the rumor, sell the news” eventWhy the new ATH is all the more impressive given the recent FUD and actions by the Chinese government Why this ATH has some very different on-chain dynamics from previous ones -NYDIG, the institutional-grade platform for bitcoin, is making it possible for thousands of banks who have trusted relationships with hundreds of millions of customers, to offer Bitcoin. Learn more at NYDIG.com/NLW.-“The Breakdown” is written, produced by and features NLW, with editing by Rob Mitchell and additional production support by Eleanor Pahl. Adam B. Levine is our executive producer and our theme music is “Countdown” by Neon Beach. The music you heard today behind our sponsor is “Tidal Wave” by BRASKO. Image credit: Konstantin Maksimov/iStock/Getty Images Plus, modified by CoinDesk.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

"Remain focused on the bigger future and the potential." - John CorcoranJohn Corcoran is a recovering attorney and a writer, author, father of four, and a former Clinton, White House writer, and speechwriter to the Governor of California.Throughout his career, John has worked in Hollywood, the heart of Silicon Valley, and ran his boutique law firm in the San Francisco Bay area, catering to small business owners and entrepreneurs. He's also the author of three books about relationship building and client acquisition and has written for Forbes, Entrepreneur, Business Insider, Life, Hacker, The San Francisco Chronicle, and basically anywhere else that will let him.He's been the host of the Smart Business Revolution podcast since 2012, through which he has interviewed hundreds of CEOs, founders, authors, and entrepreneurs from Peter Diamandis and Adam Grant to Gary Vaynerchuk and Marie Forleo.The Deep Wealth Experience has you learn the 9-step roadmap in 90-days. At the end of the 90-days, you create a blueprint to help you optimize your business value. You also have the certainty of capturing the maximum value for your liquidity event.‍SHOW NOTESLessons John learned working for President Clinton and DreamWorksThe importance of being deliberate about building relationshipsHow gumption and conviction helps you succeed and overcomes lack of moneyThe end result of marrying networking with content to drive deeper connectionsHow you deliver value when you give people exposure through a podcastWhy networking means being intentional about staying in touch with your contactsHow to deliberately grow your networkHow to overcome imposter syndrome through perspectiveWhy you must look within to find how you can deliver value to those around youThe power of having conversations based on the normal and naturalHow researching people before speaking with them sets you up for successJohn shares his story about his conversation with President ClintonWhy networking also means introducing people to each other to add valueWhy introverts may be better relationship builders than extrovertsHow a podcast delivers value and has you relevant for other peopleWhat you should think about when starting your podcast to set you up for successWhy now is the best time for starting your podcastHow starting your podcast provides the opportunity to meet great peopleThe power of a podcast interview to get to know a person in ways you couldn't do otherwiseWhy a podcast gives you access to higher-caliber peopleHow your podcast can provide you with insights into your businessWhy the content creation of a podcast is superior to articles, books, and blogsWhy billionaires make time for podcasts, and so should youHow the coronavirus pandemic now makes it easier to connect with people virtuallyThe power of your podcast when you're thinking about having a liquidity eventWhy a podcast helps you deepen connections in your industryWhy you'll get further ahead in life when you are a giverBuilding relationships that win means being deliberate and thoughtful about what you wantSuccess strategies on how to build out a rich and vibrant networkThe power of a podcast to keep you in touch with your network and keep you relevantWhy you must remain focused on the future and the big picture to help you succeed‍This podcast is brought to you by Deep Wealth. When it comes to your liquidity event, you have one chance to get it right, and you better make it count. Enterprise value is created from preparation and not the event itself. Learn how the Dee

Ryan Skale is the owner of Skale Dental Professionals, a family-owned practice in Northbrook, Illinois. The father-son managed practice specializes in general and preventative dentistry as well as guaranteed individualized treatments. Ryan has completed over 200 hours of continuing education and accomplished a TMJ and Sleep Therapy residency program. He has over 11 years of private practice and is currently pursuing a fellowship in the Academy of General Dentistry.Today, Ryan joins us to share his key takeaways from our mastermind event. He describes how he managed his business before he started scheduling more implants. He discusses how he found out about the podcast and what got him interested in joining our mastermind. He explains how dental photography helped his practice grow. Ryan also shares how 2020 affected his business and why he was initially hesitant to offer implants."Thanks to technology and modern advancements, dentists have the ability to do so many phases of clinical care within their practice." - Tarun AgarwalThis week on T-Bone Speaks Dentistry Podcast:The boot camp we plan to have in 2022Ryan's practice, his experience in dentistry, and why he pursued dentistry as a careerWhat challenged Ryan the most in 2020Why the Golden Age of dentistry isn't overWhat Ryan's daily schedule was before he offered implantsHow Ryan found out about us, our podcast, and our mastermind eventWhat the scarcity mindset is, and how to get over itThe main takeaways from our mastermind eventWhy photography further boosted Ryan's practiceWhy Ryan was hesitant to commit to the implant courseHow to have reasonable expectations in dentistryThe scheduling optimization Ryan plans to apply in his practiceOur Favorite Quotes:"I gained immense confidence in myself just from the support of the mastermind's group." - Ryan Skale"The leadership problem is that it's tough to manage a team." - Ryan Skale"I don't think the scarcity mindset kills practices; I think it holds people back." - Tarun AgarwalConnect with Ryan Skale:Skale Dental ProfessionalsEmail: ryanskale@gmail.comSubscribe, Connect & Share Your Favorite EpisodesThanks for tuning into this week's episode of T-Bone Speaks Dentistry. If you enjoyed this episode, please head over to Apple Podcasts or Google Play Music to subscribe to the show and leave your honest review. For more great content and helpful tips to grow your dental practice, visit our website. Follow us on Facebook and LinkedIn, subscribe on YouTube, and don't forget to share your favorite episodes with other dental practitioners.

Nicole Santer is the CEO of Extraordinary Events, and a new event online directory, Eventbuzz360. She believes that whilst COVID-19 has completely shut down the meetings and events industry, there has never been a better time to reinvent and invest in the events industry. In this episode, she shares her experiences on how to create a thought leadership event that actually drives growth. Insights she shares include: What is a thought leadership eventWhy are thought leadership events valuableHow business should decide whether a thought leadership event is worth investing inWhat framework should we use to ensure it is a successMetrics to use to define successTips for individuals or companies who want to produce their own thought leadership eventsThought leadership event ideasThought leadership events we can look to for inspiration

"Establishing value is an art form" - Alan Scharfstein Alan Scharfstein is the founder and president of the DAK group. A trusted advisor to thousands of middle-market business owners for over 30 years. He guides clients as they navigate strategic options for growth and expansion, as well as to pursue successful exit strategies.Alan founded the DAK group in 1984 to address the need by middle-market business owners to have a high level of investment banking expertise comparable to what large corporations receive on Wall Street, yet able to meet their very different needs. Alan built the DAK group on catering to the nuances of the middle market.A skilled M&A strategist, strong negotiator, and expert at transaction execution, Alan is passionate about ensuring his clients realize the maximum value for their business with each transaction Alan has personally been involved in negotiating over 650 transactions in a wide range of industries throughout the US and abroad. Mr. Scharfstein brings to middle-market M&A a unique combination of financial sophistication, large corporate, transactional and operating experience, and the skills necessary to succeed in an entrepreneurial environment. Prior to founding DAK he served in several executive financial and manufacturing positions with PepsiCo. He was also a senior executive with Universal Folding Box, a privately held packaging manufacturer. Mr. Scharfstein is a frequent lecturer on the sale of privately held businesses, valuation, and negotiation strategies. He has been quoted and written about in publications, such as the Wall Street Journal, Business Week, Financial Times, and Time. Mr. Scharfstein received a BS in Economics and MBA. From the Wharton School of the University of Pennsylvania and holds a series 7, 17, and 24 licenses.Alan is an avid cyclist and believes that the steeper the climb, the more enjoyable the ride. Alan is a long time Vistage member and a top-rated Vistage speaker for over 10 years. Interested to learn how to get the best deal when you sell your business? Attend my Deep Wealth Experience.Over 90-days, you'll master my 9-step roadmap. You're part of a mastermind group and receive private coaching. At the end of the 90-day,s you create a blueprint to help you optimize your business value. You also have the certainty of capturing the maximum value for your liquidity event.In the words of a business owner who went through the system, "the Deep Wealth Experience was hands down, the best program I've ever participated in."Would you like to receive The Sell My Business Podcast episodes automatically? Click here to subscribe. ‍SHOW NOTESWhy Alan started The DAK GroupThe mistakes business owners make with their liquidity eventsWhy an auction increases enterprise valueWhy the skills that built your business and not the same to sell itThe power of looking at your business like a buyerWhy you must disclose everything to the buyer as early as possibleHow to create trust with the buyerWhat you must do to position your business to increase enterprise valueWhy you must have a compelling vision of the future for the buyerWhat you need to do when going up against private equityWinning characteristics to look for when hiring an investment bankerWhy an investment banker who's a generalist offers more advantages than a specialistWhat you need to do to become the world's best investment banker clientThe power of people skills and how this helps you in your liquidity eventWhy cultural fit with your investment banker is vital for successThe attraction of the US market to foreign buyersWhy establishing value is an art form

Magic isn't stuck in children's books and feel-good films, it's here. It's among us. It's in our vulnerability, our connection, and our understanding.The moment I met Jan Keck, I knew I wanted to speak to him on workshops work.Jan has spent many years facilitating magical human moments - deep phases of connection and communication between people - and, well, isn't that what so much of our work as facilitators comes down to?So, join us as we weave threads between psychological safety, experience design, vulnerability, owning our mistakes and imperfections to find, when we look back, that we've inadvertently captured so much of what it truly means to be a facilitator.It really is magical.Find out about:What it means to make magical human moments and Jan's ‘campfire formula' for themHow to design activities that level the playing field and suit different personalitiesThe power of stating out-of-bounds topics (such as small talk!) before an eventWhy vulnerability is a gateway to connectionHow Jan uses ‘cellphone sleeping bags' to encourage connection in his workshopsThe power of reframing and how it gives us permission to failWhat happens in the room when the facilitator admits something has gone wrongDon't miss the next show: Subscribe to the show with your favourite podcast player. Click here to download the free 1-page summary.And if the idea of NeverDoneBefore 2021, the community of facilitators, caught your attention; click here to explore it in more detail! Questions and Answers[01:05] When did you start calling yourself a facilitator?[03:41] What do you mean by “making magical human moments?”[04:45] And what is it that makes magical human moments?[10:29] How do you find the right level of vulnerability with which to open a workshop?[15:09] How can we avoid the trap of falling into small talk?[20:14] What's a question you love to start with that isn't “what do you do for work?”[22:09] How do you handle the difference between individuals who sign up for a workshop with you and a team whose manager has brought you in for a workshop?[24:05] How do you come up with creative ideas?[26:56] What's the story behind your ‘campfire formula' for facilitating magical human moments?[29:42] Explain to us your ‘cell phone sleeping bag'![32:30] Can you talk about the three different types of listening?[36:13] What makes a workshop fail?[40:44] Do you keep a list of the mistakes you've made?[42:19] What is your favourite in-person exercise?[47:17] What is your favourite online exercise?[49:40] Was there anything else you wanted to bring to this conversation?[51:35] What is the one thing you would like listeners to take away from this episode?LinksWebsiteCardsVirtual Facilitator TrainingVirtual Eye Gazing ExperimentZoom Tips free PDFYouTubeConnect to Jan:LinkedInTwitter 

"Get that quarterback who can run the game for you and don't try to do it yourself." - Mark HerbickMark Herbick is the founder and CEO of Pursant LLC. Pursant is an investment banking, financial, and management consulting firm that supports and executes middle-market M&A-related initiatives and helps business owners grow enterprise value.Prior to founding Pursant, Mark was a serial entrepreneur and a buyer-seller of businesses having bought, sold, and operated over a dozen companies of his own and advise on countless strategic transactions in numerous sectors. His businesses employed as few as a dozen people and as many as 1,400 people.Mark grew his companies through acquisitions, strategic divestitures of divisions, and managed organic growth.  During this time as an operator, Mark found that to grow enterprise value, it was necessary to become proficient at optimizing company performance and executing strategic transactions. He honed his skills in these areas and in 2010 founded Pursant LLC.   The Deep Wealth Experience has you learn the 9-steps of preparation in 90-days. At the end of the 90-day,s you create a blueprint to help you optimize your business value. You also have the certainty of capturing the maximum value for your liquidity event. SHOW NOTESWhy business owners need to take the emotion out of a liquidity eventHow a buyer views a liquidity eventWhy a liquidity event is like an emotional roller coaster ride and what you can do to protect yourselfWhat happens if you're not prepared for the emotions of a liquidity eventWhat you can expect from your liquidity eventWhy the skills that built your business aren't the same to sell itThe dangers of overestimating the enterprise value of your business and what you can do about itHow most business owners give away their enterprise value and what you need to know to avoid thisThe difference between investment bankers that are industry specialists and generalistsWhy you should look for an investment banker who is a generalistTwo things every business owner can do before starting a liquidity eventHow preparation makes for a better deal and a higher enterprise valueThe power of an auction during a liquidity eventDeal fatigue is real and what you can do about itThe effect of the pandemic on liquidity eventsThis podcast is brought to you by Deep Wealth. When it comes to your liquidity event, you have one chance to get it right, and you better make it count. Enterprise value is created from preparation and not the event itself. Learn how the Deep Wealth Experience helps you maximize enterprise value. Master the same strategies our founders used to increase their company value by 10X. Access the same 9-step road map of preparation that paves the way for success. Enjoy the certainty that you'll capture the maximum value on your liquidity event.   Click here to book your free exploratory call. Enjoy the interview! SELECTED LINKS FOR THIS EPISODEThe Pursant websiteMark Herbick on LinkedInMark's email address mherbick[at]Pursant[dot]comThe Deep Wealth ExperienceBook Your FREE Deep Wealth Exit Call This podcast is brought to you by the Deep Wealth Experience. In the world of mergers and acquisitions, 90% of deals fail. Of the successful deals, business owners leave millions of dollars on the deal table.Who are we, and how 

Greg Flies solo this week as he breaksdown UFC vegas 30: Gane vs VolkovUFC 265 gets an interim title main eventWhy does TUF suck so much this year and how do we fix it?

"We bet on leaders and leadership teams to drive success" - Dan LubeckDaniel Lubeck is the founder and managing director of Solis Capital with expertise in strategy operations, transaction structuring, finance, and governance.Daniel guides, the Solis team in setting the vision and investment strategy while actively sourcing, structuring, and supporting Solis investments. Daniel has been a lower middle-market private equity investor for over 20 years. Prior to founding Solis in 2002, Daniel co-founded a leveraged buyout firm, Unique Investment Corporation.Prior to private equity, Daniel was a transactional corporate and real estate lawyer. He co-founded a Southern California-based business law firm, McIntyre, Lubeck, Borgess & Burns after working at the national law firms, Paul Hastings, Janofsky & Walker and Manatt, Phelps & Phillips. Daniel earned a law degree from the University of Southern California and a Bachelor of Arts degree in Economics from the University of California, San Diego.He is the former chairman of the Southern California chapter of Young Presidents' Organization and currently serves on the board of Team Kids, a non-profit organization focused on youth community service.  The Deep Wealth Experience has you learn the 9-steps of preparation in 90-days. At the end of the 90-day,s you create a blueprint to help you optimize your business value. You also have the certainty of capturing the maximum value for your liquidity event. SHOW NOTESWhy Dan left his law practice and created Solis CapitalWhy Solis Capital bets on leaders and leadership teams instead of businessesThe importance of a business running without its owner to maximize enterprise capitalHow a potential buyer views a business that doesn't run without its ownerWhy Solis Capital is different than a traditional PE firmThe importance of a business owner performing diligence on a future buyerHow accurate information is essential for a successful liquidity eventWhy add-backs can make or break a liquidity eventWhat a buyer looks for when performing due diligence on a businessHow a leader's view on the world impact the businessSolis Capital's "secret sauce" for investing in companiesWhy business owners need to know their limitationsThe importance of adopting a buyer's point of view for your liquidity eventWhy most businesses struggle with the original employees as they grow and prosperThe six questions Solis Capital asks when determining the value of a companyHow COVID-19 has affected the world of mergers and acquisitionsHow Solis Capital views EBITDA-CThe merits of under-promising and over-delivering your financial results for your liquidity eventHow transparency is the bridge that builds trust with your future buyerThe power of combining strategic and tactical thinking in life and business This podcast is brought to you by Deep Wealth. When it comes to your liquidity event, you have one chance to get it right, and you better make it count. Enterprise value is created from preparation and not the event itself. Learn how the Deep Wealth Experience helps you maximize enterprise value. Master the same strategies our founders used to 

In this episode, we'll be discussing the question: Why do people cheat?.The romantic dream of eternal loveWhat is monogamy?What is cheating and how simple is this question really?How many people cheat?Why being cheated on can be such a dramatic eventWhy do people cheat and what is it really about?List of referencesMonogamy on WikipediaMonogamy on Merriam Webster8 main reasons why people cheatBBC Future study on infidelityEsther Perel - The state of affairs: rethinking infidelity Become a member of the Psychologist Reacts community on psychologistreacts.com. Subscribe for:special episodesproduct releasescoaching opportunitiesBONUS: Each month, one subscriber wins a FREE 45 min session which they can use for coaching or just asking questions that keep them up at that moment.Follow me on Instagram for fun & engaging discussions before, during, and after an episode is recorded and published @danilo.tesiTo submit feedback, reactions, or content requests:Click here to send a voice message (I love voice messages)Or send an email to info@psychologistreacts.comTalk to you soon,Danilo

"Enjoy your journey because this is where the magic happens" - Waleuska LazoWaleuska Lazo, the creator of the 28-day online course FMTG The Gratitude Experiment, is a passionate, expressive, serial entrepreneur and mother of two. Born in Nicaragua, Waleuska immigrated to Canada with her family as a teen. She earned a bachelor of arts degree and a Master's degree in Criminal Justice from the University of Toronto.Waleuska splits her time between Miami and Toronto, Canada. In 1995 Waleuska was one of the co-founders of Embanet a pioneering e-learning provider of higher education solutions and services. After selling Embanet in 2007, Waleuska co-founded the Magnum Opus Group, which is a real estate company that builds homes for discerning buyers.In 2011 Waleuska founded Dream Catcher Print a book publishing venture through which she has published a series of books about real-life heroes for young readers and books on personal transformation for adult readers.Works include The Gift of Bravery: The Story of Ellie Cohen, Confessions from a Mom to Her Child, and her memoir, The Best Worst Thing That Happened to Me.Having transformed thousands of lives through The Gratitude Experiment. Waleuska's latest book is The Gratitude Blueprint: The Ultimate Strategy For Extraordinary Happiness.Waleuska attributes her success to leading a life that is focused on service and helping others. The Deep Wealth Experience has you learn the 9-steps of preparation in 90-days. At the end of the 90-day,s you create a blueprint to help you optimize your business value. You also have the certainty of capturing the maximum value for your liquidity event.‍SHOW NOTESWaleuska shares the emotional challenges experienced after her 9-figure liquidity eventThe importance of  a "why" in creating fulfillmentHow Waleuska created The Five Minutes To Gratefulness (FMTG) system to heal herselfWhy the FMTG has transformed thousands of lives with people from over 83 countriesHow a practice of gratefulness helps you learn a new habit in 28-days instead of 66 daysThe extraordinary results people received from Waleuska's FMTG systemWhy gratitude shifts your focus to unleash creativity and successThe science behind FMTG with epigenetics, neuroplasticity, and heart-brain coherenceWhy people focus on heir problems instead of what's working and what to do about thisHow stress robs your body of energy and creates illnessWhat negative thoughts do to your brain and emotions to take you off your top performanceHow to teach your body to feel grateful through gratefulness and meditationThe correlation between energy and frequency that shapes your experienceWhy your inner thoughts become your outer worldHow to liberate yourself when you drop the "victim" mentality and take responsibilityThe importance of surrendering to external circumstances and the benefits you receiveWhy forgiveness is essential to restore your passion and purposeHow gratitude helps you enjoy your business journey and elevates your lifeThe importance of strengthening your "bounce muscle"Why you must realize that other people's actions are not personalHow gratitude helps you create the type of life and legacy you desireHow gratitude helps you dominate and win in your liquidity eventWhy gratitude makes a difference when going through due diligenceThe power of a mastermind group to help transform your lifeThe special offer The Sell My Business Podcast audience when you buy The Gratitude Blueprint bookHow to enrich your company culture through Waleuska's FMTG systemHow gratitude helps employees be calmer and happierWhy happiness is

"You can be whatever you want to be." - Daryl ChingDaryl Ching is the founder of Vistance Capital Advisory and an expert in structured finance. He has made numerous appearances on the Business News Network and has been quoted in major newspapers and magazines. Daryl has over 10 years of experience in investment banking, primarily at RBC Capital Markets, and spent another 10 years working in an executive capacity, operating small businesses, raising over $50 million in equity and debt financing.Daryl has worked in almost every facet of the financial world, gaining valuable knowledge and insights, which he now brings to the table to benefit his clients. Daryl also served on the investment committee of Maple Leaf Angels for over a year.The Sell My Business Podcast is brought to you by Deep Wealth.The Deep Wealth Experience has you learn the 9-steps of preparation in 90-days. At the end of the 90-days, you have a blueprint for optimizing the value of your business. You also enjoy the certainty that you capture the maximum value.‍SHOW NOTESHow Daryl's background as an investment background gives him an edge as a CFODaryl discusses the areas that most business owners overlook on the financial sideThe downsides of not having a CFO help you in your businessHow a virtual CFO service gives you access to top talent without the hefty costsWhy it's important to have your financial reports ready in advance of a liquidity eventHow a CFO can help you in your business even if you're not having a liquidity eventWhat Daryl does to have a business more attractive to a buyerThe importance of succession planningHow Daryl's buy-side experience helps business owners with their liquidity eventOverlooked items in financial due diligence that you need to knowThe importance of a business running without the ownerWhy it's important to reduce EBITDA adjustments before your liquidity eventHow a buyer views EBITDA adjustments and why this can hurt your liquidity eventWhy you need a track record of at least two years of financial historyThe importance of removing any room for interpretation with financial statementsWhy business owners need to be upfront with buyers about EBITDA adjustmentsTax implications of keeping a business or selling a business and what you need to knowThe bitter pill every business owner must swallow when selling a businessHow deficiencies in your financial statements can cost you the dealDaryl discusses the state of the market amidst the coronavirusWhat you can do to position yourself for success well in advance of your liquidity eventHow to seamlessly integrate a virtual CFO into your operation‍This podcast is brought to you by Deep Wealth. Are you thinking about a liquidity event? You have one chance to get it right, and you better make it count. The 90-day Deep Wealth Experience gives you the certainty to capture your maximum value. You'll master the 9-steps of preparation we created for our 9-figure exit. Click here to book your free call. Learn about the 9-Step Roadmap and how you can capture the maximum value on your liquidity event.‍Enjoy the interview!‍SELECTED LINKS FOR THIS EPISODEThe Vistance Capital WebsiteDaryl Ching On LinkedInThe Deep Wealth ExperienceBook Your FREE Deep Wealth Exit Call‍This episode is brought to you by the 

"The movie and story in Entrepreneur Land always end with the exit, but there's an epilogue. Life goes on and finding your epilogue and figuring out how you create a new structure, meaning, and identity is what it's all about." - A.J. Wasserstein  A. J. Wasserstein is the Eugene F. Williams, Jr. Lecturer in the Practice of Management at the Yale School of Management.  Additionally, A.J. is a private investor with a long-term orientation, interested in lower middle-market businesses and philanthropic organizations, where he can be positively impactful by using his experiences, time, and capital.  Mr. Wasserstein was the President of OneSource Water, the third-largest bottleless water service business in the U.S. OneSource Water was sold to Water Logic, a U.K. based strategic acquirer, in 2016.  Previously, A.J. was the founder and CEO of ArchivesOne, the third largest records management company in the U.S. ArchivesOne was sold to Iron Mountain (NYSE: IRM) after 17 years of operation. The U.S. Small Business Administration has recognized A. J. as the Small Business Person of the Year in Connecticut.  A. J. wrote a book on young adulthood that was a gift to his three children. The book's title is What Matters Most: A Young Adult's Roadmap to Life.  The Sell My Business Podcast is brought to you by Deep Wealth. The Deep Wealth Experience has you learn the 9-steps of preparation in 90-days. At the end of the 90-days, you have a blueprint to optimize the value of your business. You also enjoy the certainty that you capture the maximum value.  SHOW NOTESHow A.J. Started in businessThe opportunity institutional capital provided for A.J. to grow his businessHow saying "no" to an unsolicited offer opens up a new opportunity for A.J. Why an unsolicited offer is not the best offerHow the right investment banker makes the difference for your liquidity eventThe brilliance of A.J.'s strategy of reaching out to competitors on a regular basis to talk and learnWhy the right size of investment bank makes all the difference for a liquidity eventWhy you must figure out how to be the best client ever for your investment bankerA.J.'s advice on dealing with fees for investment bankers and how to create a win-winThe power of an M&A lawyer who is a problem solver and not a deal inhibitorWhy every business owner must take charge of the deal book that investment bankers write

"If you are going to spend your life running anyway, you might as well be chasing your dreams." - J.B. BernsteinJ.B. Bernstein is a "Genetically Wired Entrepreneur." Bernstein has helped fund and successfully launched businesses in Packaged Goods, Trading Cards, Digital Content, Sports, TV, Supplements, Building Blocks, & New Tech.JB's most recent investment in AviSight, a leading drone based Industrial Inspection company, was so intriguing, he accepted the role of CEO and is ushering in a generational paradigm shift in the industry for Oil, Gas, & Power companies worldwide.As a 35+ year veteran of the sports marketing and packaged goods industries, Mr. Bernstein has been called an “Evolutionary Force Multiplier” in business, and is widely respected for his creative problem solving and positive results. Bernstein's early work includes positions with Grey Advertising, Procter & Gamble, Upper Deck, and Major League Soccer before starting his own sports agency.As founder of Access Group of Miami, LLC, he has represented some of the greatest athletes of all-time including Barry Bonds, Barry Sanders & Emmitt Smith. Bernstein was responsible for creating groundbreaking programs such as Smith's Run With History™ which is now the standard deal in NFL for milestone marketing. J.B. also helped orchestrate Barry Bonds' departure from the MLBPA licensing group, making him the first baseball player to successfully operate outside of their auspices.Most notably, JB co-created The Million Dollar Arm™ contest in India, which yielded the first 2 Indian men to ever sign pro sports contracts in the US. J.B.'s story was the subject of a Disney motion picture, released worldwide on May 16, 2014. The film starred Jon Hamm as Bernstein.J.B. serves as the chair of the Las Vegas Tiger 21 group, the premier peer membership organization for high-net-worth wealth creators and preservers, helping them navigate the challenges and opportunities that success creates. He also sits on the Board of Directors for Iqoniq and several other sports startups.Mr. Bernstein graduated the University of Massachusetts at Amherst and has also achieved graduate degrees from USC and LSE. Bernstein currently lives in Las Vegas with his wife and daughter.The Deep Wealth Experience has you learn the 9-steps of preparation in 90-days. At the end of the 90-days you have a launch plan and certainty that you capture the maximum value.SHOW NOTESJ.B.'s background and storyWhy hunger for success is the starting point of any journeyThe meteoric rise of J.B. at Proctor and GambleWhy mentors are key for success in life and business J.B. share stories about his mentor, Richard McWilliams who founded Upper Deck cardsLessons learned from J.B.s first liquidity event with Upper DeckThe importance of believing and betting on yourself instead of other peopleWhy you must find the buyer who has the cultural alignment with your businessHow every business owner must set expectations for the liquidity event itselfThe importance of planning for life after a liquidity eventWhy an unsolicited offer isn't usually the best offerWhy taking time off after a liquidity event is the most important action to takeJ.B. shares how he became a sports agent for Barry Sanders, Emmitt Smith, and Curtis MartinThe importance of knowing where your industry is heading so you can pivot as neededJ.B. shares the story of one interaction that forever changed his career as a sports agentHow J.B. found his X-Factor to skyrocket the value of his business and created a market disruptionThe power of creating your blue ocean where you have no competition and add massive valueWhat J.B. did to create his blue ocean in a unique way that changed

"It's a special opportunity for us to help our clients monetize and achieve their objective that they set out." -  Josh Curtis"I became an investment banker to help an entrepreneur put the capstone on their career from a life time of work through an exit." - Michael ButlerJosh Curtis is Managing Director at Footprint Capital. Mr. Curtis advises business leaders in ownership transitions and liquidity events, including sell-side and buy-side transaction engagements as well as succession planning, strategic growth, management buyouts, ESOP formations, capital raises, and leveraged recaps. His career has been dedicated to facilitating strategic initiatives for both private and public companies with revenue ranging from a few million to over a billion across all industries in the U.S. Michael Butler is a Senior Director at Footprint Capital. Michael is responsible leading sell-side and buy-side engagements with business owners. Michael cultivates relationships with clients, prospects, centers of influence, private equity firms, and family offices.  Josh and Michael share why they have a 98% success rate for exits and liquidity events.SHOW NOTESWhy every business owner must consider a recap for part of their exits or liquidity eventsAn explanation of what a recap is and how it worksHow a recap can create a bigger payout than the first liquidity eventWhy a recap can have you own more of your company and cost less moneyThe new breed of private equity and the long-term benefitsDefining the parameters in which a recap makes sense for youHow a recap can reduce your risk and increase your wealthWhy a business can expand and thrive from a recapUnderstanding how a recap worksMichael and Josh walk through the math of a recap and discuss the benefitsThe opportunities that arise when a recap is integrated with a platform business and add-on businessesWhy the home service industry has blossomed as a result of the coronavirusWhat to look for in a private equity group when considering a recapHow family offices have changed the private equity sceneThe power of a strategic buyer that is powered by private equity when doing a recapJosh shares the experience of a Footprint Capital client who had a 3.5X return in six months because of a recapHow the pandemic has changed the M&A environment and what you can expect going forwardMichael talks about his outlook for M&A for the upcoming yearWhy business owners can look to a recap to address concerns that have arisen from the pandemicThe importance of having experienced and successful investment bankers on your advisory teamJosh and Michael share how they became investment bankersThis podcast is brought to you by Deep Wealth. Are you thinking about a liquidity event? You have one chance to get it right and you better make it count. Enterprise value is created from preparation, and not the event itself. Learn how the Deep Wealth Experience helps you maximize enterprise value. Master the same strategies our founders used to increase their company value 10X with a 9-figure exit. Click here to book your free exploratory call.Enjoy the interview!SELECTED LINKS FOR THIS EPISODEFootprint Capital websiteJosh Curtis on LinkedInMichael Butler on LinkedInThe Deep Wealth ExperienceBook Your FREE Deep Wealth Exit Call

"Welcome achievement and success when you expect the unexpected" - Jeffrey Feldberg and Steve WellsJeffrey Feldberg and Steve Wells are the founders of Deep Wealth. The M&A journey for Jeffrey and Steve began when they said "no" to a 7-figure unsolicited offer. Immediately, the two said "yes" to mastering the art and science of a liquidity event. Two years later, Jeffrey and Steve said "yes" to a 9-figure offer. On the process, Jeffrey and Steve increased their company value 10X.How did Jeffrey and Steve increase their company value 10X and go to a 9-figure liquidity event?Jeffrey and Steve created a proven 9-step solution on how to successfully prepare. The Deep Wealth Experience has you learn the 9-steps of preparation in 90-days. At the end of the 90-days you have a launch plan and certainty that you capture the maximum value.SHOW NOTESWhy you need to create a winning liquidity event mindset by expecting the unexpectedHow mindset helps you both prepare for a liquidity event and get through challengEsHow the mindset of Jeffrey and Steve changed from their preparation and what this meant for themWhy the right preparation and mindset gives you two win-win optionsHow business owners stop their liquidity events right at the finish line and the high cost of doing thisUnderstanding that the value of your business is created from your preparationHow to communicate your way to success with the right liquidity mindsetHow to communicate to customers and employeesThe type of liquidity mindset needed when speaking to customersWhy most business owners who have had liquidity events struggle with communicationYour future buyer knows everything about you. What do you know about your future buyer?Understanding the different types of buyersKnowing how to tune into WII.FM for buyersHow you can leverage your so-called failures into strengths with your future buyerWhy buyers want an upside and what they are looking forWhy buyers pay a premium for your companyUnderstand that it's not buyer beware, buy seller beware and how a liquidity mindset helpsThe reasons why buyers want you to make mistakesA winning liquidity event mindset protects you and your enterprise valueUnderstanding that your future buyer has had many liquidity mindsetsA winning liquidity event mindset has you dominate and win through preparationThe 9-step road map Jeffrey and Steve developed for their liquidity eventHow the 9-steps work together to give you certainty to capture your maximum value on your liquidity eventWhy time and money spent on preparation is a rounding error compared to the increase in business valueHow preparation helps you find and fix the skeletons in your closetHow preparation helps you find the hidden Rembrandts in your attic and share them with the worldThis podcast is brought to you by Deep Wealth. Are you thinking about a liquidity event? You have one chance to get it right and you better make it count. Enterprise value is created from preparation, and not the event itself. Learn how the Deep Wealth Experience helps you maximize enterprise value. Master the same strategies our founders used to increase their company value 10X with a 9-figure exit. Click here to book your free exploratory call.Enjoy the interview!SELECTED LINKS FOR THIS EPISODETriSearch WebsiteStevie Aylsworth on LinkedInContact Stevie through SAylsworth[at]TriSearch[dot]com

"Successful people focus on progress and not perfection." - Jeffrey Feldberg and Steve WellsJeffrey Feldberg and Steve Wells are the founders of Deep Wealth. The M&A journey for Jeffrey and Steve began when they said "no" to a 7-figure unsolicited offer. Immediately, the two said "yes" to mastering the art and science of a liquidity event. Two years later, Jeffrey and Steve said "yes" to a 9-figure offer. On the process, Jeffrey and Steve increased their company value 10X.‍How did Jeffrey and Steve increase their company value 10X and go to a 9-figure liquidity event?Jeffrey and Steve created a proven 9-step solution on how to successfully prepare.The Deep Wealth Experience has you learn the 9-steps of preparation in 90-days. At the end of the 90-days you have a launch plan and certainty that you capture the maximum value.‍SHOW NOTESWhy the level of preparation you to do increases the value of your business tomorrowHow 90% of M&A deals fail and what you can do about itThe importance of realizing the odds are against youHow most business owners leave millions of dollars of their money on the deal tableHow preparation finds the skeletons in your closetWhy you must find the hidden Rembrandts in your attic and communicate this to your buyerWhy you shouldn't believe the myth of waiting for your competition to give you an offerWhat you must do to successfully deal with your investment bankerThe importance of the right mindset from start to finish of your liquidity eventHow vulnerability in front of your future buyer is a strength and not a weaknessWhat your buyer is looking for in your businessX-Factors to increase the profitability of your businessWhy the wrong emotional mindset is one of the top M&A deal killersOne of the X-Factors is your business model and how most business owners drop the bal in this areaThe importance of knowing the different types of buyers and what they're looking forWhy every mistake you make puts your hard-earned money in the pocket of your future buyerHow a buyer tempts you into making classic mistakes and how you can avoid these mistakesThe importance of your business running without you, especially during a liquidity eventWhy you must avoid at all costs missing your forecast or having a too good to be true forecatHow to tune into the What's In It For Me (WII.FM) radio station of your buyerThe origins of the Deep Wealth Experience and how it gives you certainty to capture maximum valueThe structure of the Deep Wealth Experience to help you create a launch planWhy your exit team can make or break your liquidity eventHow to select the right advisors to help you with your liquidity eventWhat to look out for in advisorsTwo roles on your exit team that most business owners leave out at their own expense‍This podcast is brought to you by Deep Wealth. Are you thinking about a liquidity event? You have one chance to get it right and you better make it count. Enterprise value is created from preparation, and not the event itself. Learn how the Deep Wealth Experience helps you maximize enterprise value. Master the same strategies our founders used to increase their company value 10X with a 9-figure exit. Click here to book your free exploratory call.Enjoy the interview!SELECTED LINKS FOR THIS EPISODEJeffrey Feldberg on LinkedInSteve Wells on LinkedInThe Deep Wealth Experience

"Trust is the backbone of everything that we do because we are focused on that end result" -  Josh Curtis"The one thing we can attribute our high success rate to, is we do our homework upfront." - Michael ButlerJosh Curtis is Managing Director at Footprint Capital. Mr. Curtis advises business leaders in ownership transitions and liquidity events, including sell-side and buy-side transaction engagements as well as succession planning, strategic growth, management buyouts, ESOP formations, capital raises, and leveraged recaps. His career has been dedicated to facilitating strategic initiatives for both private and public companies with revenue ranging from a few million to over a billion across all industries in the U.S. Michael Butler is a Senior Director at Footprint Capital. Michael is responsible leading sell-side and buy-side engagements with business owners. Michael cultivates relationships with clients, prospects, centers of influence, private equity firms, and family offices.  Josh and Michael share why they have a 98% success rate for exits and liquidity events.SHOW NOTESWhy Footprint Capital provides tailored solutions to smaller businessesHow Footprint Capital focuses on your legacy on your liquidity eventWhy being industry agnostic gives Josh and Michael the edge for liquidity eventsThe power of preparation today to help you increase your business value tomorrowCommon areas business owners overlook that lower the value of the businessWhy you must hire the best advisors for your exit or liquidity eventThe dangers of personal expenses and how it can hurt your business valueHow Michael and Josh do their homework before saying "yes" to working with a companyWhy you should believe those "country club" stories of exit and liquidity eventsHow Michael and Josh increased a client's business value by over $20 millionThe power of adding discipline and a proven system to a process to create valueWhy you need to know the most common value detractors and how to fix themHow to organize your company for your liquidity eventKey things to look for when selecting an investment bankerDifferent tools and approaches to determine the value of a businessHow to set your expectations for the value of your business to be realisticWhy Josh and Michael believe in the power of an auctionThe good, bad, and ugly of an earnoutThe M&A market before COVID and where the market is todayWhat to expect when having a liquidity event during COVIDThe different types of buyers or investors and what you need to know about themWhat you need to know about private equity todayHow to view debt from a buyer when it comes to your liquidity eventWhy debt has a bad rap and how it can help you drive higher multiplesWhy the value of a deal shouldn't be the only factor in selecting a buyer or investorWhat to look out for in investment banks and bankersWhy Josh and Michael get to know their clients better than their clients know themselvesHow Josh and Michael build trust to help clients through challenging decisionsThe importance of trusting your gut in both business and lifeWhy reputation is one of the most important things for Josh and the Footprint Capital teamThe power of doing what you love as early as you canThis podcast is brought to you by Deep Wealth. Are you thinking about a liquidity event? You have one chance to get it right and you better make it count. Enterprise value is created from preparation, and not the event itself. Learn how the Deep Wealth Experience helps you maximize enterprise value. Master the same strategies our founders used to increase their

"Treat your people well, pay your people well and over bonus them when you can. Create a great culture and do whatever you need to do to have your people happy." -  Berry MeyerowitzBerry Meyerowitz is the Co-President of the Quiver Group of Companies.  Quiver focuses on the financing, acquisition and global distribution of feature films and television series.Berry was the former President of Momentum Pictures, focused on distributing films and television series in the U.S. and around the world. Berry oversaw strategic planning, key customer partnerships, content acquisitions and day-to-day operations.  Berry joined Entertainment One following the acquisition of his company, Phase 4 Films, where he served as President & CEO.  After founding Phase 4 in 2009, Berry and his team transformed it into one of the leading independent distributors.  From 2011 to 2016, Phase 4 Films doubled in revenue while EBITDA more than tripled during this period.Prior to Phase 4, Berry was President of Peace Arch Home Entertainment, a division he started after selling his previous company, kaBOOM! Entertainment.  He also worked at 20th Century Fox where he led successful campaigns for films such as The Star Wars Trilogy, There's Something About Mary and The Full Monty.Berry is a former member of Young Presidents' Organization. He has an MBA from the Schulich School of Business.SHOW NOTESBerry's journey from the sports world to entertainmentWhy selecting an opportunity based on the people you surround yourself is the key to successHow mentorship shaped Berry's career and business philosophyHow Berry learned about selling and buying businesses early in his careerWhy you must realize you can't do it all and surround yourself with talented people to helpThe power of leadership transparency within a companyWhy weekly and monthly team meetings made a difference in profitability and growthWhy Berry did yearly offsite retreats and overspent on the eventHow spending the time and effort to know your customers gets resultsThe difference a talented and full-time HR professional can make in your companyWhy job titles and schooling mean nothing when it comes to performanceWhy Berry shared financials and goals with everyone in the companyThe importance of celebrating wins with front-line employeesWhy Berry sold his company to Entertainment OneThe time challenge of running your business and going through a liquidity event at the same timeDeciding how and when to tell employees your company is going through a liquidity eventWhy a deep dive on knowing your future buyer is critical to your successBefore signing the dotted line, know the goals and aspirations of your buyerThe importance of putting everything in writing when selling your businessWhy leadership must lead buy example to have employees followHow to get the best performance from your employees and companyHow Berry has responded to the pandemic with a creative idea that generated $1M in revenueDealing with an earnoutTreat your people well, pay your people well and over bonus them when you can. Create a great culture and do whatever you need to do to have your people happy. Why Berry is a voracious reader and how this has helped him in businessWhen starting out forget about the money and find the right person to work withThis podcast is brought to you by Deep Wealth. Are you thinking about a liquidity event? You have one chance to get it right and you better make it count. Enterprise value is created from preparation, and not the event itself. Learn how the Deep Wealth Experience helps you maximize enterprise value. Master the same strategies our founders used t

Kate Mangino, PhD is a gender expert and professional facilitator who works with international non-profit organizations to promote positive social change. She has written and delivered curricula in over 20 countries about issues such as: gender equality, women's empowerment, healthy masculinity, HIV prevention, and early and forced childhood marriage. She brings her lens of gender and social change to her debut book, Equal Partners, which addresses household gender inequality in the United States and offers practical advice as to what each of us can do to rewrite gender norms.Today on the show, the two discuss how Kate's passion for gender equality blossomed over time, as well as some of the contents of her forthcoming book, titled “Equal Partners: Improving Gender Equality at Home”. This episode serves as a reminder to all mothers to rewrite the mother code and that each one of us gets to create our own unique definition of what it means to be a good, quality mother.Today on Mot(HER):How Kate become interested in in studying gender imbalancesSome of the gender imbalances that are addressed in Kate's book, “Equal Partners: Improving Gender Equality at Home” What does healthy masculinity mean and look like?Creating new meaning when adhering to gendered traditions within weddings etc.Applying gender equality within partnershipThe importance of revisiting gender roles after each big life eventWhy you should establish your own definition of what it means to be a motherConnect with Kate Mangino:Website: katemangino.comBook: “Equal Partners: Improving Gender Equality at Home” Twitter: @manginokateJoin Dr. Gertrude's community online:Visit her website to learn more about Rewrite The Mother Code®: drgertrudelyons.com/Follow Dr. Gertrude on Instagram: @drgertrudelyonsSign up for Dr. Gertrude's NewsletterDownload Dr. Gertrude's FREE ebooks and explore your own Mothering Journey:To the woman who is unsure if she wants to have childrenTo the woman who never wants to have childrenTo the woman who is certain she wants children in the futureTo the woman who has a childThis show is produced by Soulfire Productions