Podcasts about Freemium

Business model and software licensing scheme in which the basic form of a product is free of charge but additional features requires payment

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Best podcasts about Freemium

Latest podcast episodes about Freemium

The Jason Cavness Experience
Emeka Alozie — Defense Innovation, Startup Growth, AI, Faith, and the Future of Technology

The Jason Cavness Experience

Play Episode Listen Later May 18, 2025 239:30


About Emeka: Emeka Alozie serves as a Principal at the Defense Innovation Unit (DIU), where he leads innovation and startup engagement across the Northwest Region. With over a decade of experience supporting emerging technologies from idea to Series A, Emeka brings a unique perspective on the intersection of defense, technology, entrepreneurship, and social impact. Before DIU, he was Director of Marketing at Transpose Platform VC and IntuitiveX, where he helped launch three FDA Breakthrough Devices. He also directed Seattle's Founder Institute chapter, supporting dozens of pre-seed startups. Beyond tech, Emeka is deeply involved in civic leadership and advocacy. He serves as Co-Chair of the Seattle Human Rights Commission and advises the Seattle Police Department on crisis intervention and community relations. He was instrumental in the passage of WA State HB-1946, improving mental health support for underserved communities. Emeka is also the founder of The Living Bread, a nonprofit uniting followers of Jesus Christ to build the Kingdom of God through community initiatives. LinkedIn: linkedin.com/in/emeka-a Defense Innovation Unit: diu.mil

Marketing Expedition Podcast with Rhea Allen, Peppershock Media
The Power of Scalability Fueling Long-Term Growth with Jason Kramer | Marketing Expedition Podcast

Marketing Expedition Podcast with Rhea Allen, Peppershock Media

Play Episode Listen Later May 15, 2025 57:13


Jason Kramer founded Cultivize, a CRM consulting firm specializing in lead-nurturing strategies and technology. With 15 years of experience running a creative agency, Jason identified revenue gaps in marketing and sales funnels for distributors, service providers, marketing agencies, and manufacturers. He launched Cultivize to provide customized CRM solutions, empower businesses to improve productivity, amplify lead conversions, and provide detailed insights on customer journeys from the top of the funnel to the sale. When not strategizing in CRM, he enjoys family time with his wife, two kids, and two dogs in their lively New York home and, when it's warm, cruising on the Hudson River.00:00 - 00:18 "So a lot of times companies will buy software for pain points they have today, but they don't think about in the future what those future pain points might be. So then they outgrow that platform sometimes very quickly. And Rhea, you and I both know that moving from one CRM can be a real pain in the butt.” — Jason Kramer00:19 - 00:37 Welcome to Peppershock Media's Marketing Expedition Podcast00:38 - 01:42 Jason's Background01:43 - 17:30 Marketing Essentials Moment: Marketing and Advertising Budget17:30 - 18:07 Welcome to the show, Jason!18:08 - 20:53 Jason's Journey to Cultivize20:54 - 22:09 Case Studies and Client Success22:10 - 23:32 Automating Follow-Up Processes23:33 - 26:43 CRM Fit Assessment26:44 - 29:34 Email Marketing: What Works29:35 - 32:08 Personalization in Email Campaigns32:09 - 33:08 Hello Audio is the best format for creating a connection between you and your audience and allows them to access your zone of genius at the click of a button.33:09 - 35:45 Recommended Tools for Marketing35:46 - 41:15 Freemium vs. Paid CRM Solutions41:16 - 45:18 Advice for Students Entering the Industry45:19 - 49:15 Podcasts as a Learning Resource49:16 - 53:16 Cultivize Walk Through53:17 - 55:23 Reach out to Jason (https://cultivize.com/jason-kramer-podcast-guest-overview/)55:24 - 56:26 Thank you so much, Jason! Share this podcast, give us a review, and enjoy your marketing journey!56:27 - 57:13 Join the Marketing Expedition Community today!Like what you hear, but need more information?Meet with Rhea Allen#CRM #CustomerRelationshipManagement #CaseStudies #MarketingEssentialsMoment #MarketingBudget #AdvertisingBudget #LeadNurturing #EmailMarketing #FreshMarketingStrategy #MarketingTips #AITools #Automation Hosted on Acast. See acast.com/privacy for more information.

Sub Club
Freemium Done Right: Lessons From a Multi-Billion-Dollar App — Chris Hulls, Life360

Sub Club

Play Episode Listen Later May 14, 2025 56:31


On the podcast we talk with Chris about how to do freemium the right way, drafting a customer “Bill of Rights” to guide product decisions, and why blindly following A/B test results can lead to short-term gains but undermine your business long-term.Top Takeaways:

The Jason Cavness Experience
From Tech to Tranquility: Building Culture-Driven Communities with Andrie Lin of Panda Mobile & OffChain Seattle

The Jason Cavness Experience

Play Episode Listen Later May 11, 2025 182:51


Sponsor Salalabs - North America We specialize in complex tech implementations, including: AI & Machine Learning IoT & Smart Device Integration Custom Software Development Scalable Cloud Solutions System Architecture & Optimization What You Can Expect Transparent pricing and timelines Agile, responsive collaboration A team that understands your needs and delivers at scale For more info, email contact@salalabs.com or reach out to Jason Cavness  Go to www.thejasoncavnessexperience.com for the podcast on your favorite platforms Subscribe to the YouTube channel  https://www.youtube.com/channel/UCGsw6kzZE40sSUZgoStVaJw?sub_confirmation=1 Andrie's Bio Yanjun (Andrie) Lin is a veteran, technologist, and community builder, known for her ability to reinvent herself and thrive across vastly different environments. Currently based in Seattle, she is the VP of Program Management at Panda Mobile, where she leads the development of community-focused MVNOs (Mobile Virtual Network Operators) that provide culturally relevant, niche wireless services to underserved markets especially Chinese immigrant communities and university ecosystems. Andrie's life journey is a testament to adaptability, resilience, and the power of starting over. Originally from China, she left everything familiar behind to pursue her education in the U.S. Despite early struggles, she graduated with summa cum laude, won the second place in business plan competition against the entire school, and completed two internships, proving her ability to overcome new challenges quickly. Driven by a desire for citizenship and a new path, she made the bold decision to leave behind her finance background to join the U.S. Army a field she had no prior experience in. Starting from zero, she trained herself to achieve the highest physical fitness award during basic training and excelled in logistics roles, earning several leadership and performance awards throughout her 7.5 years of service and 1 trip of deployment. She further expanded her skills through financial engineering education, security training, and leadership roles. Upon retiring from the military, Andrie once again pivoted, entering the tech world. In just six months, she transitioned from military logistics to completing a successful software engineering internship, mastering new technologies, languages, and delivering impactful projects. In addition to her corporate roles, she is the Founder of the OffChain Global Seattle Chapter, a hub that brings together entrepreneurs, investors, developers, and technologists in emerging tech fields like Web3, AI, AR/VR, and IoT, fostering vibrant, cross-functional communities. We talk about the following and other items Andrie's Journey to Inner Peace Andrie's Military Background Cultural Shocks and Adaptation Andrie's Military Experience Transition to Tech FinTech Leadership Community Building Challenges and Opportunities in Tech Personal Growth Future Predictions Advice for Military Personnel Off Chain Global Seattle Chapter Tea Ceremony Event Personal Network Seattle Tech Startup Scene Funding Challenges Community Technology AI and Machine Learning AI's Impact and Ethical Considerations Personal Experiences with AI and Technology Networking and Personal Development Challenges  Opportunities in Tech  Balancing Work  Personal Life Mentorship Personal Growth  Advice for Young Professionals  Andrie's Social Media Andrie's LinkedIn: https://www.linkedin.com/in/yanjun-linked/ Panda Mobile: https://pandamobile.com/ Andrie's Advice I would say something that helped myself the most is just to stay in peace of mind and focus on the present. Because you can't change the past, and in the past, you have made the best decision for yourself at that moment. It's not fair to judge yourself with the experience and the knowledge that you have now to judge the past of you not making the right decision. But it's not fair, because in the past you, at that moment, with the level of knowledge and experience, made the best decision. So there's no way for you to think the past and regret, and also there's you can plan for the future. But not to get too worried on whether I make a decision now. Would that lead to a different route that I would regret that I didn't take option B, because it's sort of irrelevant too, because you never know what it's going to lead to.  Lock In Early Pricing with CavnessHR As a subscriber to the Jason Cavness Experience, you can lock in early, discounted pricing before our official launch. Pricing Tiers: 1 to 10 employees: Freemium plan available, or upgrade for just $59/month 11 to 19 employees: $99/month  20 to 34 employees: $199/month 35 to 49 employees: $299/month Sign up now to lock in your rate and simplify your HR before we go public! Schedule time to talk about your HR challenges: Book a Meeting with CavnessHR

The Jason Cavness Experience
Dr. Jamar "Doc" Montgomery

The Jason Cavness Experience

Play Episode Listen Later May 4, 2025 107:10


The Jason Cavness Experience with Guest: Dr. Jamar "Doc" Montgomery Sponsored by CavnessHR At CavnessHR, we provide affordable, tailored HR solutions for small businesses with 49 or fewer people. We combine smart HR automation with a dedicated HR Business Partner for your complex challenges. So you can focus on growing your business while we handle your HR. Learn more: www.CavnessHR.com About Our Guest: Dr. Jamar "Doc" Montgomery is a dynamic keynote speaker, blockchain and crypto in politics expert, and tech and business thought leader. His career spans engineering, defense, law, education, and blockchain technology. Started college at 14 years old (California State University, Los Angeles) Youngest Weapons Systems Engineer in US Navy history Juris Doctor (JD) and MBA from Southern University Certificate in Data Analysis and Machine Learning from MIT. Public Defender, Counterterrorism Project Manager at Booz Allen Hamilton, Researcher at New America Think Tank Civil Rights Advocate with the NAACP Blockchain educator and global speaker (World Economic Forum Davos, AfricaNXT, All Black National Convention) Today, Jamrar advises leaders from diplomats to entrepreneurs while simplifying complex tech and legal issues for global audiences.  Connect with Dr. Jamar Montgomery: Website: drjamarmontgomery.com LinkedIn: linkedin.com/in/jammontgomery Instagram: @drjamarmontgomery TikTok: @drjamarmontgomery X (Twitter): @DocMontyforUs YouTube: youtube.com/@drjamarmontgomery Topics We Cover: NFL Draft and Shedeur Sanders HBCUs and Systemic Challenges Early Life, Parental Influence, and Military Service From Navy to Law School Public Defense and Civil Rights Work Technological Advancements and Ethical Challenges Blockchain and Crypto in Politics The Future of DEI and Disabilities Focus Entrepreneurship and Scaling Ventures Social Justice, History, and Education Balancing Personal Growth and Career Advice for Young Innovators Social Media, Content Creation, and Legacy Mental Health: Overcoming Anxiety and Self-Criticism  Lock In Early Pricing Listeners of The Jason Cavness Experience can lock in early discounted pricing before CavnessHR's full public launch.  Pricing Tiers:  1–10 employees: Freemium plan or upgrade for $59/month  11–19 employees: $99/month  20–34 employees: $199/month 35–49 employees: $299/month Secure your rate and simplify your HR today: Schedule a meeting with CavnessHR Listen on Your Favorite Platform Catch this episode and more at: www.thejasoncavnessexperience.com

The Jason Cavness Experience
Barry Gipson – Founder – Official America's Team Dot Com

The Jason Cavness Experience

Play Episode Listen Later Apr 27, 2025 149:37


Barry Gipson – Founder – Official America's Team Dot Com Sponsor Salalabs - North America We specialize in complex tech implementations, including: AI & Machine Learning IoT & Smart Device Integration Custom Software Development Scalable Cloud Solutions System Architecture & Optimization What You Can Expect Transparent pricing and timelines Agile, responsive collaboration A team that understands your needs and delivers at scale  For more info, email contact@salalabs.com or reach out to Jason Cavness Go to www.thejasoncavnessexperience.com for the podcast on your favorite platforms Barry's Bio Barry Gipson is a retired active-duty Navy veteran of 23 years. After departing the ranks of the military, he began ranking his blog on Google. The only blog sharing stories about Dallas Cowboys fans who travel to games each year “Boots on Ground.” In addition, creating a vibrant Facebook group of 20K members which led to the creating the first-ever Dallas Cowboys Fan Club Directory. Originally born in Georgetown, TX, after enlisting in the Navy he resided primarily on the West Coast. Ultimately retiring in 2016.  Then he began his social media journey as a content creator. Since then, he has taken his social media content marketing strategy from Facebook to LinkedIn in 2025. Barry's shared 2 CANVA FREE eBooks on his LinkedIn profile for content creators. One is how to get monetized on Facebook as a creator, and the other is how to plan your social media marketing strategy for the upcoming NFL 2025 season. The first of its kind. After 9 years of travel blogging behind America's Team, he now aims to help NFL fans become content creators on social media. Host of “TOP OF THE MORNING” podcast on Facebook. “The best part of waking up!” His motto is currently “Demonstration beats conversation.” A strong advocate for medicinal cannabis for veterans as a mental health alternative pain management to opioids. Each week he shares his LinkedIn newsletter for veteran content creators on how to capitalize on the impending cannabis tsunami headed for this country. We talk about the following and other items Cannabis Legalization and Benefits Personal Experiences with Cannabis Veterans and Cannabis Barry's Recruiting Experience Barry's Love for Texas Music Barry's Blog and Social Media Presence Barry's Perspective on the Dallas Cowboys Barry's Travel Experiences Barry's Post-Military Life NFL Stadium Tours and Player Branding Disinformation and Rumors in the NFL Salary Cap and Media Influence on the Cowboys Coaching and Media Speculation Content Creation and Social Media Strategy The Role of Content Creators in the NFL The Impact of Social Media on NFL Fans The Future of Content Creation and NFL Engagement The Role of Content Creators in Shaping NFL Narratives The Impact of Social Media on NFL Team Decisions Dallas Cowboys Tailgate and NFL Scheduling Live Streaming Strategies and Engagement Choosing Social Media Platforms  LinkedIn Focus Content Creation and Monetization Strategies Veteran Support and Mental Health Social Media and Content Creation Challenges Building a Content Creation Brand Veteran Advocacy and Support Future Goals and Aspirations Barry's Social Media Barry's LinkedIn: https://www.linkedin.com/in/barry-gipson-cowboys-unifier/  Barry's FB: https://www.facebook.com/cowboysunifier Official America's Team Website: https://officialamericasteam.com/ Official America's Team FB: https://www.facebook.com/officialamericasteam Cowboys Unifier Instagram: https://www.instagram.com/cowboysunifier/ CowboysUnifier YouTube: https://www.youtube.com/@CowboysUnifier Barry's Patreon: https://www.patreon.com/c/officialamericasteam Barry's Advice  If you're a content creator and you're an NFL fan, you might want to think twice about being a content creator around your favorite NFL team. We talked about Mr. Beast. My push is always for content creators. If I would have known half the stuff I know now, somebody could have told me to save me four or five years off of my journey. I'm nine years in and it took that long to get organized. I finally wrote a book. What's wrong? What took you so long? Well, a lot of this was learning when there's no path already blazed, somebody's got to blaze that path. Now I'm just trying to share that path with other folks so they can take it. It's cool to be a content creator. You can get paid being a content creator, not just on social media. You can start your blog, you can start a Patreon. You can pretty much get monetized on any platform. If you're going to spend time on your phone, get a return on your investment. Lock In Early Pricing with CavnessHR As a subscriber to the Jason Cavness Experience newsletter, you can lock in early, discounted pricing before our official launch. Pricing Tiers: 1 to 10 employees: Freemium plan available, or upgrade for just $59/month 11 to 19 employees: $99/month 2 0 to 34 employees: $199/month 35 to 49 employees: $299/month Sign up now to lock in your rate and simplify your HR before we go public! Schedule time to talk about your HR challenges: Book a Meeting with CavnessHR https://calendly.com/jasoncavness/cavnesshr-meeting

Radio Giga
Magenta TV Freemium: Kostenlos streamen – wie geht das?

Radio Giga

Play Episode Listen Later Apr 23, 2025


Mit „Magenta TV“ hat die Deutsche Telekom einen eigenen TV-Streaming-Dienst, der euch auch ohne Telekom-Vertrag Zugriff auf zahlreiche Fernsehsender im Stream liefert. Kann man Magenta TV kostenlos testen?

Giga TECH.täglich
Magenta TV Freemium: Kostenlos streamen – wie geht das?

Giga TECH.täglich

Play Episode Listen Later Apr 23, 2025


Mit „Magenta TV“ hat die Deutsche Telekom einen eigenen TV-Streaming-Dienst, der euch auch ohne Telekom-Vertrag Zugriff auf zahlreiche Fernsehsender im Stream liefert. Kann man Magenta TV kostenlos testen?

The Jason Cavness Experience
Zion Zhang CoFounder Ponder

The Jason Cavness Experience

Play Episode Listen Later Apr 20, 2025 105:08


Zion Zhang CoFounder Ponder Sponsors Salalabs - North America Salalabs specializes in delivering IoT, AI, and Machine Learning to streamline operations and drive innovation. Save up to 70 percent on development costs and 32 percent on time with Salalabs.  For more info, email contact@salalabs.com or reach out to Jason Cavness Go to www.thejasoncavnessexperience.com for the podcast on your favorite platforms Zion's Bio Zion is an 18 y/o founder. He is building Ponder: help youth build real-world skills by working on projects guided by AI simulation of their future selves. He believes education in 2035 will be radically different, and we are already seeing signals with AI and homeschooling. He started Ponder to accelerate this transformation.  We talk about the following and other items Zion's Background and Ponder's Origin  Learning and Self-Teaching Purpose and Vision for Ponder Parental Support and Future Plans  Cold Emailing and Networking Building a Technical Co-Founder Relationship  Generational Differences in Learning Homeschooling and Public Education The Role of AI in Education Department of Education and Education Reform Education Funding and Inequality School Choice and AI in Education College Education and Its Purpose Challenges in Education and Ponder's Vision Navigating Investor Relations and Company Goals Executing Ponder's Vision Future of Education and Personal Growth Zion's Social Media Z ion's LinkedIn: https://www.linkedin.com/in/zion-zhang-984345262/ Ponder Website: https://ponder.school/ Zion's X: https://x.com/ZheyunZhangJ Zion's Advice I want to talk more about the idea of agency. I believe agency is going to become increasingly important in the next couple of decades AND especially in education. To me, agency is about disagreeability in a positive sense—meaning the willingness to challenge assumptions andcombined with clear, critical thinking, and the ability to take action. And honestly, agency is something that most people aren't talking about enough, even though it's had a huge impact on my own life. For example, when I was 17, someone told me I should go to a networking event.  The very next day, without overthinking it, I just went. I didn't really know how networking was “supposed” to work, and I was definitely a little socially awkward. I was super direct, like, “Hey, what's your LinkedIn? What do you do?” I was trying really hard to have meaningful conversations, even though I didn't quite know how to go about it. At the time, I thought something was wrong with me because I would always just do the thing I wanted to do, even if the outcome wasn't perfect. I often made mistakes or didn't get the result I hoped for right away.  But later, I realized that this was actually an example of agency in action just taking initiative and figuring things out through experience. Now, when I catch myself overthinking or procrastinating, I recognize that as a signal of low agency. Instead of getting stuck in my head, I remind myself: just go do it. That's how you build high agency, by acting, learning, and repeating the cycle.  Early Pricing with CavnessHR As a subscriber to the The Jason Cavness Experience newsletter, you have the chance to lock in early, discounted pricing before our official launch. Pricing Tiers: 1 to 10 employees: Freemium plan available, or upgrade for just $59/month 11 to 19 employees: $99/month 20 to 34 employees: $199/month 35 to 49 employees: $299/month Sign up now to lock in your rate and simplify your HR before we go public! Schedule time to talk about your HR challenges: Book a Meeting with CavnessHR

Génération Do It Yourself
#463 - Nicolas Spiess (Running Addict) - Campus - L'expert du running : transformer sa communauté en business rentable

Génération Do It Yourself

Play Episode Listen Later Apr 13, 2025 156:09


Il y a entre 5 et 15 millions de coureurs réguliers en France.Avec ses 38 000 abonnés sur Strava, temple du running, Nicolas Spiess est sûrement l'un des plus connus. Mais il ne l'est pas devenu en gagnant des médailles, ni en pulvérisant des records — même s'il affiche un solide 2h33 au marathon.Son truc, c'est de comprendre. De partager. De transmettre.Ingénieur de formation, il se passionne pour la course à pied à 20 ans. Comme beaucoup, il commence par courir sans trop savoir comment s'y prendre mais très vite sa curiosité le pousse à creuser, à tester, à analyser tout ce qu'il peut.En 2013, il lance "Running Addict", un blog sur lequel il publie des contenus pédagogiques qui attirent très vite une large communauté.Mais en parallèle, grandit une frustration : ”les gens adoraient mes conseils, mais à la fin la question c'était toujours — comment je m'entraîne, concrètement de A à Z ?”En 2020, il quitte donc son poste d'ingénieur pour lancer son app Campus Coach et proposer la solution dont il rêvait quand il a démarré le running.Grâce à leur IA, ils sont aujourd'hui capables de proposer des programmes d'entraînement personnalisés basés sur les données de chaque coureur. Un plan sur-mesure sans coach hors de prix ni diplôme en physiologie.En quelques années, l'app cartonne : des dizaines de milliers d'utilisateurs, une équipe de 50 personnes, une croissance stable et autofinancée, des ambassadeurs de renom comme Matthieu Blanchard — et une mission simple : aider chacun à progresser durablement, sans se blesser.En parallèle, la communauté de Nicolas continue de grandir pour atteindre 500k abonnés au total, faisant de lui l'un des influenceurs running les plus suivis en France.Dans cet épisode, il explique :Pourquoi l'immense majorité des coureurs s'entraînent malLes erreurs classiques à éviter quand on se lance dans la course à piedLe modèle économique derrière Campus Coach et sa stratégie de croissanceComment faire pour toucher les 5 millions de coureurs réguliers en FranceSon rapport au temps, à l'effort et à la disciplineCet épisode est à la fois une vraie masterclass de running — pour mieux comprendre, mieux s'entraîner — et un tour d'horizon passionnant du business de la course.Vous pouvez suivre Nicolas sur Strava et aussi le contacter sur Linkedin et Instagram.Testez Campus avec le code “DOIT” qui vous offrira 2 mois gratuits. Vous ne pourrez plus vous en passer pour vos prochaines prépa.TIMELINE:00:00:00 : comment devient-on l'influenceur running n°1 en France ?00:12:57 : lancer une app 1 mois avant le confinement00:26:23 : quitter un poste d'ingénieur pour devenir créateur de contenu00:38:38 : d'une web app à 50 collaborateurs en 3 ans00:46:51 : comment faire pour toucher les 5 millions de coureurs réguliers en France00:57:20 : surfer sur la hype de la course à pied01:06:36 : la communauté, meilleur atout pour créer une entreprise qui cartonne01:16:28 : “j'ai couru 100km par semaine pendant 20 semaines”01:20:16 : masterclass pour un programme d'entraînement efficace01:33:19 : la tendance de l'ultra-endurance01:41:27 : les chaussures à 300 euros : vraiment utile ou sur-côté ?01:51:35 : faire 1% de plus chaque jour02:04:52 : casser le game de la création de contenu02:17:13 : vers une ultra-personnalisation des programmes grâce à l'IA ?02:27:28 : apprendre à kiffer dans l'inconfortLes anciens épisodes de GDIY mentionnés : #300 - Mathieu Blanchard - Ultratrail et Aventure - Commencer le running à 26 ans et devenir une légende de l'ultratrail#351 - Camille Aumont Carnel - Je m'en bats le clito - Se battre pour plutôt que se battre contre#178 - Kilian Jornet - Alpinisme & Ultratrail - L'objectif c'est de progresser#462 - Lisa Chavy - Livy - Conquérir le monde de la lingerie de luxeNous avons parlé de :Site web Running AddictChaîne YouTube Running AddictCampus CoachChaîne YouTube CampusLes 25 bosses : Du vrai trail running en Île-de-France - Running AddictQu'est-ce que le Freemium ?HyroxL'écotrail de ParisMarathon de ParisLe Club Med de Serre Chevalier, où nous avons enregistré cet épisodeCamille Aumont-CarnelNicolas Spiess sur LinkedInGR20 en 7 joursEndorphine, le podcast de NicolasLes recommandations de lecture : Ego Is the Enemy - Ryan HolidayVersion FR : L'ego est l'ennemiPenser avec clarté - Shane ParrishVous souhaitez sponsoriser Génération Do It Yourself ou nous proposer un partenariat ?Contactez mon label Orso Media via ce formulaire.Un immense merci à toute la team Club Med pour cet enregistrement hors du temps au resort de Serre-Chevalier.Distribué par Audiomeans. Visitez audiomeans.fr/politique-de-confidentialite pour plus d'informations.

SaaS Fuel
270 James D. Wilton - Freemium, Premium, or Hybrid? How to Choose the Right SaaS Pricing Model

SaaS Fuel

Play Episode Listen Later Mar 27, 2025 60:48


Are you leaving money on the table? Most SaaS founders are—and don't even realize it. In this episode of SaaS Fuel, Jeff Mains sits down with James D. Wilton, managing partner at Motivate and former senior pricing expert at McKinsey. James shares how to align pricing with value, avoid the biggest monetization mistakes, and build a pricing strategy that actually supports growth.We cover the science and psychology behind pricing, the dangers of freemium gone wrong, why founders underprice out of fear, and how to choose the right value metric for your product. If you've ever struggled with pricing tiers, packaging, or just knowing what to charge—this is the episode that will change everything.Key Takeaways 00:00 - Why most founders don't know what their customers will pay 02:00 - Why pricing is a growth lever, not a math problem 07:00 - Why even smart SaaS companies guess at pricing 12:00 - The psychology of discounting and its lasting effects 15:00 - How perceived value drives pricing power 18:30 - Misconceptions about willingness to pay 22:00 - How to move from gut feel to data-driven pricing 26:00 - Pricing reactions vary wildly—here's why 29:20 - Choosing the right pricing metric for your SaaS 34:00 - Misaligned pricing metrics can kill retention 38:00 - Freemium pitfalls: Free riders vs real conversions 42:30 - How to build a freemium model that actually works 46:00 - How many pricing tiers should you really have? 50:00 - A simple 3-step framework to rethink your pricingTweetable Quotes“If you don't know what your customer is willing to pay, ask—but ask with a skeptical lens.” — James Wilton“Pricing is about perception, not production cost.” — Jeff Mains“Discounts change how customers value your product—even when the discount ends.” — James Wilton“Founders often price based on fear. That's how you end up in the freemium trap.” — Jeff Mains“Pick a value metric that scales with the customer, not just your bottom line.” — James Wilton“The biggest growth lever most SaaS companies ignore? Pricing.” — Jeff MainsSaaS Leadership LessonsPricing is perception – Your value isn't just what you deliver, it's what customers believe they're getting.Freemium can be fatal – If your free tier attracts the wrong audience or discourages usage, it hurts more than it helps.Your best price metric is tied to your customer's success – Not your costs, not your features. It's about their value.Discounting can damage trust – Shaving off dollars may feel good short-term, but it lowers long-term perceived value.Founders should evolve from instinct to insight – Start with your gut, but shift to customer data and behavior fast.Keep pricing simple – Too many tiers confuse buyers and stall conversion. Good > Better > Best usually wins.Guest ResourcesEmail - james.wilton@monevate.comWebsite - http://monevate.com/Linkedin - https://www.linkedin.com/in/collinstewart/Episode SponsorSmall Fish, Big Pond – https://smallfishbigpond.com/ Use the promo code...

The Product Market Fit Show
The secrets to mastering product-led growth. | Wes Bush, Author of the #1 Bestselling Book on Product-Led Growth

The Product Market Fit Show

Play Episode Listen Later Mar 27, 2025 40:58 Transcription Available


Wes Bush wrote the original bestseller on Product-Led Growth—and then watched everyone try to copy Dropbox and Slack without truly getting it. Now, he's here to break down exactly what goes wrong when early-stage founders jump into PLG, how to spot your product's “million-dollar free problem,” and how to fix the three biggest onboarding gaps that sabotage new users.He'll show you why some sales-led companies die when they try freemium, how to carve out a simpler “first strike” moment, and the reason you need bumpers (like an onboarding checklist) to guide people to success. If you're still using the “Request a Demo” button, this episode could totally transform your approach and give you a self-serve funnel that scales faster than any sales deck ever could.Why You Should Listen1. Make Users “Smell the Cologne” – Learn Wes's approach for letting users experience the core value before they buy.2. Turning Complex Setups into a No-Brainer – How to map out product, skill, and knowledge gaps so anyone can get started.3. Bowling Alley Onboarding – A framework to slash unnecessary steps, guide users to that “aha” moment, and cut churn.4. Freemium vs. Free Trial vs. Reverse Trial – How to pick the perfect model for your startup.5. Sales-Led to Product-Led – Why some founders fight this shift, and how to pull it off without blowing up your funnel.KeywordsProduct-Led Growth, PLG Strategies, SaaS Onboarding, Freemium Model, Free Trial Optimization, User Adoption, Customer Success, B2B SaaS Growth, Onboarding Framework, Go-to-Market TacticsTimestamp(00:00:00) Intro(00:01:27) What is Product Led Growth(00:04:37) When to use PLG(00:18:20) Why Simplicity is the key(00:20:15) Wes's Favorite Case Study(00:25:42) The Bowling Alley Framework for Onboarding(00:31:02) Free Trials Must Have Progression(00:36:28) Finding Those Ideal Limits on your TrialsSend me a message to let me know what you think!

Investor Connect Podcast
Startup Funding Espresso – Startup Business Models

Investor Connect Podcast

Play Episode Listen Later Mar 24, 2025 2:10


Startup Business Models Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Businesses sell to consumers, which is called B2C, or to businesses called B2B. Startups aggregate users, create marketplaces or sell services. Here's a list of key startup business models to know: Freemium -- the startup gives something for free to build the customer list and then sells premium services to them. Subscription -- the startup finds a needed service and sells it to the customer on a recurring revenue basis. Marketplace -- the startup brings buyers and sellers together in one place and makes money off the transactions. Fees for service -- the startup provides a service, content, or access in exchange for a fee. Advertising -- the startup attracts an audience and sells advertising to those who want to promote their product or service to that audience. Data monetization -- the startup collects data from a group of people or processes and sells that data to others who use it to improve their business. Razor - razor blade model -- the startup sells a product that requires disposable components to use.   This creates a recurring revenue stream from repeat purchases of the disposable product. Consider these business models for your startup.   Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at:   Check out our other podcasts here:   For Investors check out:   For Startups check out:   For eGuides check out:   For upcoming Events, check out    For Feedback please contact info@tencapital.group    Please , share, and leave a review. Music courtesy of .

Go To Market Grit
#234 From Bootstrapped to $12B: Mailchimp's Ben Chestnut on Life After the Exit

Go To Market Grit

Play Episode Listen Later Mar 17, 2025 71:11


Guest: Ben Chestnut, Former CEO and Co-Founder of MailchimpIf you find yourself selling your startup, then Mailchimp co-founder Ben Chestnut has some important advice for you: Get a dog. When Intuit bought Mailchimp in 2021 for $12 billion, the company asked Ben if he wanted to stay on as CEO, but he chose to “walk off into the sunset” and let the new owners take over. After that, he estimates it took 6 to 12 months before he stopped checking his email, social media, and calendar with the same level of stress a CEO might have. Adopting a dog, he discovered, forces you to “get OK with the voices in your head."“After the acquisition, that's all I do, I walk the dog,” Ben says. “And the dog was good therapy ... No judgments from a dog.”Chapters:(01:09) - Growing slow (03:06) - The long journey (07:48) - Is money a burden? (09:35) - Building globally in Atlanta (11:22) - Ben's upbringing (12:59) - The first 10 years (17:58) - Scaling to one billion emails (19:22) - Freemium (23:32) - No equity (26:00) - Deciding to sell (33:55) - “I'm a sunset guy” (35:29) - Stress and support (37:25) - Time with the parents (39:07) - Get a dog (42:24) - The voices in your head (46:03) - Serial and “Mailkimp” (53:00) - Hiring interviews (57:14) - Fitness routines (59:27) - Lights off (01:01:46) - AI & reinvention (01:06:30) - The worst days (01:09:15) - What “grit” means to Ben Mentioned in this episode: Intuit, Wolt, DoorDash, LinkedIn, Dan Kurzius, Salesforce, ExactTarget, Pardot, Constant Contact, Rackspace, Free by Chris Anderson, Wired Magazine, Charles Hudson, the Freemium Summit, Drew Houston, Dropbox, Evernote, Phil Libin, TechCrunch, Brian Kane, Catalyst Partners, Georgia Pacific, Scott Cook, Bing Gordon, Vinay Hiremath, Loom, Joe Thomas, Caltrain, Flickr, Saturday Night Live, Droga5, Cannes Film Festival, Strava, Twitter, LinkedIn, Nvidia, Glean, Rubrik, Amazon AWS, and Mechnical Turk.Links:Connect with BenLinkedInConnect with JoubinTwitterLinkedInEmail: grit@kleinerperkins.com Learn more about Kleiner Perkins

The Scott & Holman Pawdcast
FREEMIUM TEASER: '25 Big 12 NCAA Tournament Mega Preview Patron Episode

The Scott & Holman Pawdcast

Play Episode Listen Later Mar 14, 2025 15:01


A little taste of what the wonderful people who financially support the work that Bobby and Sam do on a weekly basis get for their support and in this case that's a meaty full Big 12 men's basketball preview, featuring the guys' thoughts and 7 different school-specific experts to talk about the teams in and around the NCAA Tournament, without getting bogged down in the usual bracket minutiae.

The Podcast of the Lotus Eaters
FREEMIUM: Epochs #200 | Henry V: Part I

The Podcast of the Lotus Eaters

Play Episode Listen Later Feb 28, 2025 75:13


This week Beau begins to discuss the life and times of Henry V, from the circumstances of his father's usurpation, to his early childhood, his elevation to Prince of Wales, his early combat experience, and his struggle for power with his own ailing father. https://www.lotuseaters.com/freemium-epochs-200-or-henry-v-part-i-02-03-2025

The Product Podcast
Duolingo VP of Product on Hypergrowth through Freemium, Experimentation & Gamification | Cem Kansu | E257

The Product Podcast

Play Episode Listen Later Feb 26, 2025 48:45


In this episode, we host Cem Kansu, Vice President of Product at Duolingo, the world's leading language-learning platform.Duolingo has experienced tremendous growth, transforming from a free translation app in 2011 to a public company valued at over $15 billion, with annual revenues exceeding $700 million. The platform now offers courses in 43 languages, boasts over 113 million monthly active users, and has expanded into math and music education.Cem has been instrumental to Duolingo's success over the past nine years, leading all core product, growth, and monetization efforts.In this episode, we'll explore Duolingo's product and market expansion strategy, how the company introduces gamification to drive engagement, and the key leading indicators used to increase monetization while staying true to its mission of free education. We'll also delve into how Duolingo runs concurrent experiments at scale and the role of voice AI in personalizing the learning experience, including innovative features like the "Video Call with Lily."What you'll learn:- Cem's journey in leading product at Duolingo and his insights on balancing growth with educational accessibility.- Strategies for building a successful freemium model in the education technology space.- How Duolingo leverages A/B testing and data-driven decision-making.- The role of AI and gamification in creating engaging learning experiences.Key Takeaways

Sub Club
Level Up Your App Marketing: Measurement, Brand-Building, and Taking Risks — Sherina Khalidi, Deezer

Sub Club

Play Episode Listen Later Feb 5, 2025 47:57


The Podcast of the Lotus Eaters
FREEMIUM: Brokenomics | Grooming Gangs

The Podcast of the Lotus Eaters

Play Episode Listen Later Feb 3, 2025 78:39


Dan speaks to Raja Miah MBE a political campaigner who has been arrested multiple times and harassed by the state for his attempts to expose the grooming gangs and their links to the Labour party.

The Scott & Holman Pawdcast
FREEMIUM TEASER: Cougar MBB Wins at the Phog!

The Scott & Holman Pawdcast

Play Episode Listen Later Jan 26, 2025 16:50


For all listeners of the Scott & Holman Pawdcast, a free-mium 15-16ish minutes clipped from our regular Patreon feed instant react episode to Cougar men's basketball winning a 92-86 double OT classic at Phog Allen Fieldhouse.

Rendez-vous en terre digitale

Dans ce nouvel épisode de "Rendez-vous en terre digitale", Olivier et Clément présentent Gladia, un outil de transcription audio/vidéo français propulsé par l'IA. Gladia transforme avec précision vos enregistrements en texte, facilitant ainsi la création de comptes rendus, l'analyse d'interviews ou la production de matériel pédagogique. Sa fonction de diarisation distingue les différents interlocuteurs, un atout pour clarifier les échanges. Freemium, Gladia offre jusqu'à 10 heures de transcription gratuite par mois, le rendant accessible à tous. Les API de Gladia permettent également une intégration dans des processus automatisés, optimisant davantage votre productivité. Un outil incontournable pour exploiter efficacement vos contenus audio et vidéo.Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

Investor Connect Podcast
Startup Funding Espresso – Types of Recurring Revenue

Investor Connect Podcast

Play Episode Listen Later Dec 26, 2024 2:11


Types of Recurring Revenue Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Recurring revenue can be implemented in many ways. Here's a list of the different types of recurring revenue: Charge based on time -- this form of recurring revenue charges based on a period of time say a month or a year. It's simple and can be applied to all customers equally. Perpetual use -- this type of recurring revenue charges for continual access to a service through which one can buy specific goods or services. The perpetual model creates a customer base that can be upsold to other products. Product usage-based -- this form of recurring revenue charges based on the usage of the product.   Storage is an example of paying for the amount of storage used on a recurring basis. Per seat usage -- this type of recurring revenue charge based on how many users access the platform. This works for enterprise applications which can have varying numbers of users. Price tiers -- this type of recurring revenue offers several price levels based on the usage and number of features used. Freemium models -- this type of recurring revenue uses a free product for onboarding customers and then charges a recurring fee for the use of premium features. Consider these variations of recurring revenue for your business.   Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at:   Check out our other podcasts here:   For Investors check out:   For Startups check out:   For eGuides check out:   For upcoming Events, check out    For Feedback please contact info@tencapital.group    Please , share, and leave a review. Music courtesy of .

RMG Agent Podcast
Episode 56 - Freemium - The Power of Giving Away your Best

RMG Agent Podcast

Play Episode Listen Later Dec 4, 2024 22:36


In this week's episode, Reed and Jake dive into the surprising benefits of giving away your time, skill, and wisdom for free in the real estate industry. While compensation is essential, volunteering your expertise can open doors you never imagined. Discover three compelling reasons to offer your best:✅ Build trust and validity in relationships that lead to new and stronger opportunities.✅ Shift to long-term thinking, setting yourself up for a thriving career by playing chess, not checkers.✅ Invest in your personal growth, where the value far outweighs the cost of your time and energy.Learn why money isn't the only measure of value and how generosity can supercharge your track record, relationships, and future success!

Suck My Balls: A South Park Review
SMB #256 - S18E6 Freemium Isn't Free - "What Are You Two Boners Doing?"

Suck My Balls: A South Park Review

Play Episode Listen Later Dec 4, 2024 77:51


"Connect with Us: Follow us for updates, bonus content, and discussions about all things South Park. On Facebook: @SouthParkPod On YouTube : @SouthParkPod On TikTok : @SouthParkPodOn Twitter: @SouthParkPodsOn Hive : @SouthParkPod  On Instagram: @SouthParkPodcastJoin our community of fans as we laugh, debate, and celebrate the genius of Trey Parker and Matt Stone's iconic creation. https://www.facebook.com/groups/spfanclubSubscribe and Support: Subscribe to SMB South Park Review Crew on your favorite podcast platform to never miss an episodeContact: Got a question, suggestion, or just want to share your thoughts on South Park? Reach out to us at suckmyballspod@gmail.co or visit us at linktr.ee/southparkpod

Practical Founders Podcast
#118: The Silent PLG Killers: Why Smart Founders Fail at Product-Led Growth - Wes Bush

Practical Founders Podcast

Play Episode Listen Later Nov 15, 2024 64:23


Wes Bush is CEO of ProductLed, a coaching and education company that has helped almost 500 serious SaaS founders to succeed with product-led growth strategies, tactics, and execution. These include freemium products and free trials, where the product itself creates the awareness, engagement, and enthusiasm to buy before any human intervention (aka “the required sales demo”). Wes has written two successful books, Product-Led Growth and The Product-Led Playbook, describing key ideas, frameworks, approaches, and examples for SaaS founders. In this expert episode, Wes shares his expertise for SaaS founders, including these topics: Defining product-led growth Transitioning from sales-led to product-led Common mistakes in product-led growth Identifying challenges and solutions for user experience Pricing strategies in product-led growth The future of product-led growth in SaaS Quote from Wes Bush, CEO of ProductLed “The PLG model you choose doesn't matter. Not a bit. Freemium, free trial, credit card up front, whatever. You can make any of those work. That's not the question. What matters in PLG is the actual outcome that we hope somebody will get from our product-led experience? “Does your free motion actually have a transformation in it where they can feel they will grow bigger, save time, and do cool stuff? Because if you don't have that, it's literally just, “Hey, look around, see for yourself, see what you can do in this product. That's not real value.” “What is your PLG outcome that creates that transformation for the user? There has to be tangible value for the user before they ever consider buying. That's what customers want when they buy software now–Show me value first before I think about buying from you.” Links Wes Bush on LinkedIn ProductLed on LinkedIn ProductLed website Free Product-Led Growth book Free Product-Led Growth audio book The Product-Led Playbook book The Practical Founders Podcast Tune into the Practical Founders Podcast for weekly in-depth interviews with founders who have built valuable software companies without big funding. Subscribe to the Practical Founders Podcast using your favorite podcast app. Get the weekly Practical Founders newsletter and podcast updates at practicalfounders.com. 

Another Bite - A Shark Tank Rewatch Podcast
This App Aims To Gamify Running. But Will It Work? w/ Card.io

Another Bite - A Shark Tank Rewatch Podcast

Play Episode Listen Later Nov 4, 2024 17:54


These days, there's an app for everything. An app to be social, an app to track your fitness, and an app to entertain you. But today's founder said, why not all three? It's an interactive fitness app that even has the founder of Pokemon Go throwing money at him. Will the Sharks agree? Hosts Jorie Munroe and Ariel Boswell jump into the tank with their business insights on Shark Tank products. Listen for: Freemium vs premium  Community building Differentiation  Know a segment or company we should feature from Shark Tank? Let us know at podcasts@hubspot.com Another Bite is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Production by Arie Desormeaux. Editing by Robert Hartwig and support from Alfred Schulz.

Revenue on the Rocks
Reflections from our freemium launch

Revenue on the Rocks

Play Episode Listen Later Oct 31, 2024 25:25


One month after our freemium launch, Ben Pearson and I deep dive into the highs and lows of the launch. We discuss everything from celebrating the small wins, challenges when managing a team transitioning to PLG, selling experimentation, and adapting to a new unknown GTM motion. Plus how we both felt emotionally pre and post-launch week and how we handled the excitement and stress. I drink tea

The Von Haessler Doctrine
The Von Haessler Doctrine S14/E103 - Freemium

The Von Haessler Doctrine

Play Episode Listen Later Oct 25, 2024 122:22


Join Eric, @GeorgeStein, @TimAndrewsHere, @Autopritts, @JaredYamamoto, George, and Greg in their newly extended timeslot from 3pm-7pm as they chat about Springsteen stumping for Harris, The Menendez Brothers kerfuffle, rancid social media, and much more! *New episodes of our sister shows: The Popcast and The Nightcap w/ Jared Yamamoto are available as well!*

Revenue on the Rocks
Why we introduced Freemium at Navattic

Revenue on the Rocks

Play Episode Listen Later Oct 3, 2024 32:17


In our season three premiere we announce that we launched a Product-Led Growth (PLG) motion at Navattic.We discuss our initial reservations, what we've learned, and the freakouts we both had while introducing a freemium plan. We also talk about how to align the sales team and leadership to adapt to selling to PQLs (product-qualified leads). Plus why we adopted PLG (even though we had a successful sales motion), potential long-term growth from PLG, and anxiety during the adjustment period. I drink Catch & Release wine

Feel the Boot - The Science of Startups
111. Freemium Business Models: The Good, the Bad, and an Alternative You Should Consider

Feel the Boot - The Science of Startups

Play Episode Listen Later Sep 24, 2024 8:51


The freemium business model is popular, but is it right for your startup? In this video, I break down how freemium works, common mistakes founders make, and why it often leads to revenue problems. We'll also explore an alternative approach—the reverse freemium model—that could be a better fit for your business. Ideal for early-stage founders, this video provides valuable insights and practical advice on setting up a successful freemium model, complete with real-world examples and suggestions for effective customer engagement. Blog https://ftb.bz/111BVideo https://ftb.bz/111VSubscribe https://ftb.bz/joinAdvising https://ftb.bz/advising

Drone News Update
Drone News: Drone Ban, Green Day Concert, FLIR & AirData, 3 Suspects Caught by a Drone, & SkyeBrowse

Drone News Update

Play Episode Listen Later Sep 13, 2024 5:12


Welcome to your weekly UAS news update we have 5 stories for you: Drone ban updates, Green Day concert paused for drone flight, FLIR and AirData partner, 3 men in a stolen vehicle were found using a drone, and SkyeBrowse updates everyone to Lite Processing! First up, The house has voted to pass the Countering CCP Drones Act. This is a setback that was expected but it changes little. Representative Stefanik stated during her speech “Over the last seven years, the US government has publicly confirmed time and time again that DJI drones are being used to collect information on US critical infrastructure and pose significant risks to US national security,” Not sure where the evidence is, but we'd love to see it. The Countering CCP drones act was also passed with the House NDAA, so the bill has already passed before. Both bills still must still go through the Senate prior to landing on the President's desk. It doesn't matter what vertical you're in, now is a great time to weigh in on this issue, and educate your senators and representatives. If you're having trouble with where to start, head over to the DAA website, which is linked below. Next up, Green Day rushed off stage this week after security spotted a drone in the stadium. Detroit Police confirmed the interruption to the show was due to a drone and that the operator was located and detained. Currently, it's unclear what drone was flying or how close it was to the band. An important note was that this did not qualify for a stadium TFR, and no TFR was in place. This brings up an interesting situation where a Part 107 pilot could legally operate over the stadium with a category 1 or 2 drone. We'll keep you updated when we see more. Third, FLIR and AirData UAV have partnered to provide SIRAS flight tracking. If you're unfamiliar with the FLIR SIRAS, it's a quadcopter with a 640x512 FLIR Hadron series sensor designed for industry and public safety. The integration with AirData uses SIRAS's offline log-export and isn't connected to the internet. For users of the SIRAS, AirData is a great tool and one that we use for tracking our aircraft's flights, battery cycles, and determining what when wrong if things do. Fourth, a shout out to some students from Gaston County Police. Gaston County police used a drone this week to assist in recovering a stolen vehicle and arresting 3 men who fled the stolen vehicle after a car chase. The drone was utilized after officers lost sight of the vehicle when it drove into a soybean field. A Gaston County Police Officer was part of the drone unit, and launched to determine where the vehicle went. Once the police officer found the vehicle, they began to track the suspects, locating them in the field attempting to evade police. All 3 suspects were taken into custody without incident. Great use of the drone! Next, SkyeBrowse has updated everyone on the Freemium plan to Lite processing! This will increase the quality of all models from folks with free accounts. If you're unfamiliar with SkyeBrowse, the program uses video from nearly anything to make 3D models. You can sign up for free and start making models immediately. Models can be accessed on any device and can be easily marked up for measurement and shared as needed. And to wrap up, check out this clip for something coming next week… https://dronexl.co/2024/09/10/us-house-votes-to-ban-new-dji-drones/ https://dronexl.co/2024/09/05/green-day-interrupted-mid-song-by-drone-threat-at-detroit-concert/ https://www.flir.com/suas/ https://airdata.com/about https://www.instagram.com/p/C_jIAlFTnbf/?utm_source=ig_web_copy_link&img_index=1

Another Bite - A Shark Tank Rewatch Podcast
We're Swiping Right On This Genius Marketing Play w/ Hater Dating App

Another Bite - A Shark Tank Rewatch Podcast

Play Episode Listen Later Sep 12, 2024 20:35


Today in the tank, we have a product aiming to make everyone a hater. Nothing says long term commitment like mutual hatred, right? Well, that was the premise of this now defunct dating app. Was it competition that drove them out of business, or did the Sharks simply think it wasn't a good match? Hosts Jorie Munroe and Ariel Boswell jump into the tank with their business insights on Shark Tank products. Listen for: Wide vs. narrow marketing Having a differentiator  Freemium business model breakdown Know a segment or company we should feature from Shark Tank? Let us know at podcasts@hubspot.com Another Bite is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Production by Arie Desormeaux. Editing by Robert Hartwig and support from Alfred Schulz.

Small Efforts - with Sean Sun and Andrew Askins

Note: This episode was supposed to come out a couple of weeks ago. But Andrew forgot to attach the audio file when he went to publish, so it's just been sitting in our podcast hosting software. Sorry about that.  In this episode, Andrew and Sean dig into Paul Graham's founder mode essay that has gone viral in the past couple of weeks. Spoiler alert: Andrew is not a fan. Sean talks about the challenges of evolving client demands with Miscreants, while Andrew recounts his experiences in Mexico City and his decision to pivot ChartJuice towards a freemium model. Then they talk through some of Andrew's new AI-related business ideas, including automating marketing graphics and financial modeling for agencies, and his new co-founder and year-end goals.Links:Andrew's Twitter: @AndrewAskinsAndrew's website: https://www.andrewaskins.com/ChartJuice: https://www.chartjuice.com/Sean's Twitter: @seanqsunMiscreants: http://miscreants.com/StackWise: Coming soon...FigTree: Coming soon...For more information about the podcast, check out https://www.smalleffortspod.com/.Transcript:00:00.63SeanCan I start this podcast off by reading you a quote?00:06.34AndrewSure, I'm so curious.00:10.28Seanum Have you seen the Ted Chiang essay about Gen AI?00:15.59AndrewNo.00:16.55Seanokay um It was on The New Yorker. he okay so00:20.85AndrewFor a second, when you said JIN AI, I thought J-E-N, and I thought this was like some new AI company I hadn't heard of that named their AI JIN, as in short for Jennifer, and then I realized I'm an idiot, and you're talking about generative AI.00:34.68Andrewso00:35.09SeanWell, there's there's a startup called, I think, Jim, it's like a 25 year old like Korean person who Korean guy um and he like did like the rounds on YouTube for a little bit about how he like went from like broke to 100 million in net worth overnight because.00:35.41Andrewah00:41.20AndrewOh, that's cool.00:51.05AndrewJesus Christ. What?00:52.11Seanum I mean, it was like the dawn of like LLM stuff and jennna I had just started so.00:57.32AndrewYeah.00:57.44Seanadam00:57.71AndrewOkay. All right. Hit me with the quote.00:59.67SeanOkay, so let me just preface this. Ted Chiang, excellent sci-fi writer, um um ah wrote a really great book called Exhalation, one of my favorites.01:10.54Seanum01:10.83AndrewOh, I've been wanting to read that.01:12.94SeanYeah, excellent, excellent book.01:15.57AndrewCool.01:16.59SeanWould recommend, there's like a two page story in there that I really, really like. But, um You know, this this would have been great if i if I had it pull up, and I didn't.01:28.60AndrewHad it pulled up if you were prepared.01:31.18SeanYeah, yeah, yeah. But that's not how we do things. we you You know what? I can't find in this article. So I'm going to pull it up on a Slack thing.01:42.69SeanOK. um It's just the task that generative a generative AI has been most successful at is lowering our expectations. um And I was like, damn.01:54.53AndrewOh, interesting.01:55.78Seanhot take yeah uh01:57.03AndrewHow do, okay. So how do you interpret that?02:00.61Seanwell um i sent it as like a kind of honestly like uh02:05.49AndrewDo you agree?02:10.72SeanYeah, yeah, I do. um I don't agree with his essay. I think his essay about how his essay is about how Gen AI won't ever make art, and I think that's arguably true, um but I think that he misses the fact that Gen AI would be an art form, and people will use it the way that they make art with Photoshop and then collage things together.02:25.42AndrewSure, but at that point, it's not Gen AI making the art, I don't think. I think it's human artists making art using Gen AI as a medium or a tool.02:29.77Seanyou02:35.06SeanAgreed, agreed.02:35.66Andrewah like I think what he's saying is like the thing that Gen AI, at least in its current form, can't think.02:36.21Seanhence in02:43.90Andrewright it doesn't It doesn't produce creative thought.02:44.72SeanRight.02:46.78Andrewit's not It's not actually that intelligent, even though it's really good at looking intelligent.02:47.70SeanRight.02:53.73SeanRight.02:53.80Andrewum it just it repeats it guesses it and you know there's still this possibility that if we like scale it up enough we find out that that's all we do anyway and original thought is all just like guessing and repeating and suddenly it's doing what we can do but like we think that most likely we will need a new technological revolution like and a different form of AI technology paired with02:58.14SeanYeah. yeah03:13.96SeanSure.03:25.17Andrewpaired with or that replaces our current. Anyway, sorry, you know all this shit I'm preaching to the choir.03:28.49Seanknow um Well, to go back to the quote, I absolutely think it's true.03:33.93AndrewYeah.03:34.93SeanI actually think Gen. AI makes incredibly mid stuff. um Yeah.03:39.30AndrewYeah, for the most part. Yeah.03:41.52SeanBut I think we are always astounded by it because of the speed at which it can make incredibly mid stuff is impressive.03:41.64Andrewum03:48.77AndrewYeah.03:50.11SeanAnd that's I think that's lowering expectat...

Lenny's Podcast: Product | Growth | Career
The original growth hacker reveals his secrets | Sean Ellis (author of “Hacking Growth”)

Lenny's Podcast: Product | Growth | Career

Play Episode Listen Later Sep 5, 2024 104:25


Sean Ellis is one of the earliest and most influential thinkers and operators in growth. He coined the term “growth hacking,” invented the ICE prioritization framework, was one of the earliest people to use freemium as a growth lever, and, most famously, developed the Sean Ellis Test for product-market fit (which a large percentage of founders use today to track if they've found PMF). Over the course of his career, Sean was head of growth at Dropbox and Eventbrite; helped companies like Microsoft and Nubank refine their growth strategy; was on the founding team of LogMeIn, which sold for over $4 billion; and is the author of one of the most popular growth books of all time, Hacking Growth, which has sold over 750,000 copies. In our conversation, he shares:• The proper use of the Sean Ellis Test for measuring product-market fit• How to increase your activation and retention rates• How to select the right North Star metric for your business• Case studies from his work growing Dropbox and other products• How growth strategy has changed over the past decade• How AI is impacting growth efforts• Much more—Brought to you by:• Gamma—A new way to present, powered by AI• CommandBar—AI-powered user assistance for modern products and impatient users• Merge—A single API to add hundreds of integrations into your app—Find the transcript and show notes at: https://www.lennysnewsletter.com/p/the-original-growth-hacker-sean-ellis—Where to find Sean Ellis:• X: https://x.com/seanellis• LinkedIn: https://www.linkedin.com/in/seanellis/• Website: https://www.seanellis.me/• Substack: https://substack.com/@seanellis—Where to find Lenny:• Newsletter: https://www.lennysnewsletter.com• X: https://twitter.com/lennysan• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/—In this episode, we cover:(00:00) Sean's background(02:18) The Sean Ellis test explained(06:28) The 40% rule(08:06) Case study: improving product-market fit(12:34) Understanding and leveraging customer feedback(16:50) Challenges and nuances of product-market fit(22:22) When to use the Sean Ellis Test(23:46) When not to use the Sean Ellis Test and other caveats(27:13) Defining your own threshold and how the Sean Ellis Test came about(36:13) Tools for implementing the survey (37:30) Transitioning from surveys to retention cohorts(39:13) Nubank's approach(40:18) Case study: Superhuman's strategy for increasing product-market fit(45:18) Coining the term “growth hacking”(48:24) How to approach growth(57:25) Improving activation and onboarding(01:05:17) Identifying effective growth channels(01:10:28) The power of customer conversations(01:12:43) Developing the Dropbox referral program(01:14:47) The importance of word of mouth(01:15:23) Freemium models and engagement(01:19:21) Picking a North Star metric(01:24:30) The evolution of growth strategies(01:27:12) The ICE and RICE frameworks(01:30:11) AI's role in growth and experimentation(01:32:52) Final thoughts and lightning round—Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.—Lenny may be an investor in the companies discussed. Get full access to Lenny's Newsletter at www.lennysnewsletter.com/subscribe

That Other Lifestyle
The Lifestyle is a Freemium Game: Navigating the World of Ethical Non-Monogamy

That Other Lifestyle

Play Episode Listen Later Sep 5, 2024 30:35 Transcription Available


Welcome to That Other Lifestyle Podcast, hosted by Jason. In this episode, Jason delves into a unique analogy, comparing the lifestyle of ethical non-monogamy to a freemium game. He discusses how the lifestyle can be addictive, the costs involved, and the importance of prioritizing experiences over expectations. Jason shares his thoughts on the challenges single men face when entering the lifestyle and introduces his course designed to guide them. He also hints at his upcoming project, "The Men's Guide to Flirting in the Lifestyle," emphasizing respect and communication over manipulative tactics. Join Jason as he explores the parallels between freemium games and the lifestyle, offering insights on how to navigate this exciting world without falling into the traps of addiction and unrealistic expectations. Whether you're a seasoned participant or just curious, this episode provides valuable perspectives on enjoying the lifestyle responsibly. Disclaimer: This podcast is intended for adults and contains explicit content. Listener discretion is advised. My links: www.thatotherlifestyle.com National Lifestyle Weekend Tickets Naughty in New Orleans 2025 Tickets Single Men's Guide to the Lifestyle Course https://beacons.ai/thatotherlifestyle Risque Lifestyle Parties SDC.com

Results Junkies
Premium Freemium? Obsessing Over Customer Journey Pays Off

Results Junkies

Play Episode Listen Later Aug 22, 2024 34:46


Duolingo is the epitome of success when it comes to the Freemium model.  Paul and Ed are breaking down some of the success that helped them achieve a multi-billion dollar public value.And, alternative app stores are now a reality.  Epic Games wades into this brave new world on both Apple and Android platforms.We'd love it if you'd leave us a rating.  It takes less than a minute and really helps us out.  Just click here!If you've got a comment or question for the show, you can e-mail us at show@resultsjunkies.com.  You can find Paul and Ed  online @paulsingh and @pizzainmotion.

Marketing and Education
Myth-Busting for EdTech Marketers: A Conversation with Lawrence Korchnak

Marketing and Education

Play Episode Listen Later Aug 22, 2024 28:44 Transcription Available


In this week's episode of All Things Marketing and Education, Elana got to chat with Lawrence Korchnak, a Founding Partner of BLOQQ, a consulting firm that specializes in helping organizations scale in the education market.As EdTech marketing execs, Elana and Lawrence have years of experience selling in the EdTech space. In this conversation, they get into busting some common EdTech marketing myths, such as, “starting with a freemium model is a sure way to guarantee B2B sales,” or “once I sell to a school, they'll probably always use my product.” They also explain some of the nuances to marketing to an education audience, including some of the pitfalls that marketers without an education background might not catch. You might remember Lawrence from our last episode with him, where we covered the challenges of EdTech go-to-market strategies.Lawrence doesn't sugar coat things or hold back — we appreciated his candid tone backed by years of executive experience. Enjoy this episode!Myths Busted:Education marketers can sell to one decision maker.Freemium models guarantee B2B sales down the road. You can sell or market your EdTech product at any time of the year.Once you are adopted by a school or district, churn is low. Here's the full transcript of Lawrence's podcast episode.

Sub Club
Marketing an Award-Winning Language Learning App through Offline Channels — Steven Meyers, Babbel

Sub Club

Play Episode Listen Later Aug 7, 2024 26:14


Impact Pricing
Product-Led Growth vs. Sales-Led Growth with Leah Tharin

Impact Pricing

Play Episode Listen Later Jul 29, 2024 32:17


Leah Tharin brings B2B SaaS to the product-led growth retention light. Advising organizations to bring growth, product, marketing, and sales in line, scaling to move down or upmarket. She works in the operational details and not the hypothetical clouds with her clients. In this episode, Leah explains the differences between product-led growth (PLG) and sales-led growth, highlighting the benefits of usage-limited freemiums in PLG strategies. She emphasizes the importance of focusing on core value and customer experience when designing freemiums. She advises on pricing strategies, recommending minimal price changes during the early stages and frequent experiments as the company matures.   Why you have to check out today's podcast: Find detailed definitions of key business concepts like product-led growth (PLG) and sales-led growth (SLG) that offer valuable comparisons to help you understand their differences, as well as applications. Learn practical and actionable advice on pricing strategies, emphasizing the importance of initial pricing for early-stage companies and the need for frequent pricing experiments as the company grows. Deep dive into effective business practices, such as leveraging freemium models and understanding the importance of customer value in pricing strategies.   "If you cannot convince people to use your stuff for free, then I think you should not have any price on your product." - Leah Tharin   Topics Covered: 01:32 - Why she describe the relationship between pricing and value as stressful 03:09 - Defining a product-led growth 06:47 - Leah expanding the product-led growth definition to include interactive demos and automated marketing tools 08:49 - How companies adopt product-led growth to improve cost efficiency and compete with more agile, cost-effective competitors 11:22 - Sales-led growth defined 14:20 - What does a product-led growth focuses in getting into 20:02 - Understanding a Freemium product offer 24:10 - Why she prefers a Freemium model that is usage-limited 26:46 - An outcome-driven way of looking at the minimum viable product  29:31 - Leah's best pricing advice   Key Takeaways: "Traditionally we talk about product-led growth in the terms of trials, freemiums, getting something for free forever until you buy it, and so forth. But I also talk about it in the context of getting an interactive demo where you understand what they now do inside of this demo." - Leah Tharin "...what we try to do in product-led growth is exactly this. It's not so much about how much the customer spends in the initial payment with us or like even the first couple of months, maybe even year. It is about the lifetime value, how fast we can escalate this of course as well because this is also a sign of customer value." - Leah Tharin "For commoditized markets, product-led growth, if it can be done, it's not always the right thing, but definitely the choice that you have to make. In new verticals with extremely complicated integrations, we tend to be more sales-led for sure." - Leah Tharin   People /Resources Mentioned: Netflix: https://www.netflix.com Spotify: https://open.spotify.com Hubspot: https://www.hubspot.com Salesforce: https://www.salesforce.com   Connect with Leah Tharin: LinkedIn: https://www.linkedin.com/in/leahtharin/ Website: https://www.leahtharin.com/   Connect with Mark Stiving: LinkedIn: https://www.linkedin.com/in/stiving/ Email: mark@impactpricing.com  

NotiPod Hoy
Experto afirma que el modelo ‘freemium' es más viable para monetizar un pódcast

NotiPod Hoy

Play Episode Listen Later Jul 19, 2024 3:12


Entérate de lo que está cambiando el podcasting y el marketing digital:-Steve Goldstein analiza por qué las suscripciones no son la solución para la mayoría de los podcasters.-Anuncian la segunda edición de los Premios Podcast Days en seis categorías.-Los pódcast políticos en Reino Unido explotan en vísperas de la jornada electoral.-Spotify ha lanzado su función de DJ con inteligencia artificial en español.-¡Podfest se expande con nueva inversión y alianza estratégica!Pódcast recomendadoDespués de la pérdida. Un espacio que invita a la resiliencia durante el duelo. Ayuda a entender el proceso y sobrellevarlo de la mejor manera.Patrocinadores: ¡Comienza, crece, sigue y gana con tu pódcast en un solo lugar! Descubre la forma más fácil de iniciar, hacer crecer, rastrear y monetizar tu contenido con RSS.com.Entérate, en solo cinco minutos, sobre las noticias, herramientas, tips y recursos que te ayudarán a crear un pódcast genial y exitoso. Subscríbete a la “newsletter“ de Via Podcast.

Nonsense and Deep Thoughts
The Current State of Gaming: Microtransactions Rule the Day

Nonsense and Deep Thoughts

Play Episode Listen Later Jul 14, 2024 64:37


Join Corey and Jared as they break down the current state of gaming with special guest, Nic Rock. Freemium games, or games with microtransactions, seem to be the flavor of the era. Does this spell the end for games with a great story? Tune in and give us your thoughts!Check out ndtpodcast.com!! #gaming #twitch #kick #streaming #blizzardgaming #callofduty #fortnite #apexlegends #overwatch #valorant

Content, Briefly
ClickUp: Amrita Marthur on turning freemium users into paying customers.

Content, Briefly

Play Episode Listen Later Jul 1, 2024 29:15


In this episode of Content Briefly, we've interviewed Amrita Marthur, VP, of Marketing at ClickUp and discussed strategies for converting their 70,000 freemium users into paying customers, the crucial role of content in driving these conversions, the complexities of navigating a large pool of freemium leads and more.This episode is brought to you by our friends at Animalz. ************************Timestamps:00:00 Intro01:53 Who is Amrita Marthur?05:59 Figuring out who's who inside a large ‘freemium' leads pool.07:30 Prioritizing marketing efforts into three buckets.12:19 Challenge in working through 70,000 free sign-ups and getting value out of that.16:07 Hard-to-ignore importance of content in all marketing efforts.19:59 Four types of content teams at ClickUp.23:45 Understanding the target audience's pain points to create effective campaigns.27:36 Learn more about Amrita and ClickUp and get in touch.28:48 Outro************************Useful Links:Website: https://clickup.com/Amrita on LinkedIn: https://www.linkedin.com/in/amritamathur/Amrita on Twitter: https://x.com/AmritaMathur************************Stay Tuned:► Website: https://www.superpath.co/► YouTube: https://www.youtube.com/@superpath► LinkedIn: https://www.linkedin.com/company/superpath/► Twitter: https://twitter.com/superpathco************************Don't forget to leave us a five-star review and subscribe to our YouTube channel.Content, Briefly is produced by our friends at Minuttia.

The Podcast of the Lotus Eaters
24.04.04 - Symposium65 - Finale (Freemium)

The Podcast of the Lotus Eaters

Play Episode Listen Later Apr 8, 2024 122:11


Stelios, Beau, and Josh discuss John Locke's Two treatises of Government, and discuss the Symposium as a series: the philosophy behind it, its trajectory, and its main episodes.

Thrivetime Show | Business School without the BS
Entrepreneur | Why Do You Need a No-Brainer for Your Business to Succeed & to Generate Leads?! + The Power of The Buy One Get One Free Offer, Deep Discounts, Money Back Guarantees, Try It Before You Buy It, Freemium, & the $1 First Purchase Learn

Thrivetime Show | Business School without the BS

Play Episode Listen Later Dec 12, 2023 93:42


Entrepreneur | Why Do You Need a No-Brainer for Your Business to Succeed & to Generate Leads?! + The Power of The Buy One Get One Free Offer, Deep Discounts, Money Back Guarantees, Try It Before You Buy It, Freemium, & the $1 First Purchase Learn More Today At: www.OXIFresh.com Learn More About Attending the Highest Rated and Most Reviewed Business Workshops On the Planet Hosted by Clay Clark In Tulsa, Oklahoma HERE: https://www.thrivetimeshow.com/business-conferences/ See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Clay Clark Testimonials | "Clay Clark Has Helped Us to Grow from 2 Locations to Now 6 Locations. Clay Has Done a Great Job Helping Us to Navigate Anything That Has to Do with Running the Business, Building the System, the Workflows, to Buy Property." - Charles Colaw (Learn More Charles Colaw and Colaw Fitness Today HERE: www.ColawFitness.com) Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire See Thousands of Actual Client Success Stories from Real Clay Clark Clients Today HERE: https://www.thrivetimeshow.com/testimonials/ See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/  

The Podcast of the Lotus Eaters
FREEMIUM: Contemplations #153 | Debate: Veganism feat. David Ramms

The Podcast of the Lotus Eaters

Play Episode Listen Later Dec 2, 2023 126:28


Josh debates vegan activist David Ramms on the ethics of eating meat and the viability of veganism.

The Cubicle to CEO Podcast
Bonus #47: These Won't Be Public Anymore...

The Cubicle to CEO Podcast

Play Episode Listen Later Nov 29, 2023 17:30


Want to keep access to new bonus episodes dropping in 2024? DM @missellenyin the word 'BONUS' to get the link to join our membership, The C-Suite, at an early access rate (over 70% off!) Offer ends Dec. 16th.Get our 12 Days of Christmas flash deals in your inbox daily from Dec. 4th - Dec. 15th when you sign up at https://ellenyin.com/12daysSam Vander Wielen's episode: https://link.chtbl.com/khQpUM3WAccess the transcript of this episode HERE: https://otter.ai/u/RfoPWrruNTiPFo301HXPQGsK-oc?utm_source=copy_urlIf you enjoyed today's episode, please:Leave a positive review or rating at www.ratethispodcast.com/cubicletoceoSign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped!Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost youFollow (+) our show for new episodes every Monday & Wednesday

TechStuff
Ubisoft and the Skull & Bones Debacle

TechStuff

Play Episode Listen Later Oct 9, 2023 52:53 Transcription Available


Back in 2020, we did a three-part series on the history of Ubisoft. What's been going on since then? And what's the story behind the troubled development of the pirate-themed game Skull & Bones?See omnystudio.com/listener for privacy information.