Podcasts about yu kai chou

This episode is available in audio format on our Let's Talk Loyalty podcast and in video format on www.Loyalty.TV.For a masterclass in gamification, you can enjoy Yu-Kai Chou's down to earth interview with Amanda Cromhout about gamification and his Octalysis Framework. He is the Founding Partner of The Octalysis Group and the creator of The Octalysis Framework which has been translated into 16 different languages, serving not only the commercial work but also academia. This interview highlights the impact gamification can have on customer engagement and the commercial results it drives in loyalty programmes. Yu-Kai Chou leaves us with three case studies of Porsche, Latam Airlines and La Quinta hotel group, all of which boast positive results worth taking note of.Show Notes 1) Yu-Kai Chou2)Amanda Cromhout3)The Octalysis Group4) Actionable Gamification by Yu-Kai Chou (Book)5) 10,000 Hours of Play by Yu-Kai Chou (Book)6) Thinking Fast and Slow by Daniel Kahneman (Book)

Yu Kai Chou: Yu-kai Chou, world-renowned designer and keynote speaker, created the Octalysis Framework, impacting 1.5B+ lives through gamification and behavioral design. He is the Founding Partner and Chief Creation Officer of the premium consulting/design firm The Octalysis Group. Recently he and his co-author Mark Diaz wrote 10,000 hours of play which asks the question: what if you could approach life as the ultimate video game — complete with quests to conquer, allies to recruit, and strategies to level up your skills? 10,000 Hours of Play transforms the principles of gaming into a revolutionary guide for achieving real-world success.In this podcast you will learn:- How to gamify your life in six steps complete with quests to conquer, allies to recruit, and strategies to level up your skills- How to find alignment in your life game and your unique self - How to balance extrinsic and intrinsic motivation- What nut peanut butter is made ofThe Octalysis Framework for Gamification & Behavioral Design: https://yukaichou.com/gamification-examples/octalysis-complete-gamification-framework/

What's on my Mind: Play Your Own Game: News: Words can harm you: https://www.npr.org/2024/05/31/g-s1-2298/publisher-of-2000-mules-election-conspiracy-theory-film-issues-apologyCornered Rats: https://www.politico.com/news/2024/06/13/republicans-trump-congress-visit-00163264Willfully Ignorant:https://www.reuters.com/legal/hunter-biden-jury-deliberations-resuming-tuesday-2024-06-11/Satan Announces he is Endorsing Biden: https://www.rightwingwatch.org/post/tornadoes-electoral-votes-and-the-narcissism-of-a-prophet/Conversations with an Atheist: No Soul to be Saved:Closing: Partnering for Success: https://www.blackenterprise.com/robert-smith-will-i-am-college-students-ai-internxl-fyi/

“If you see your life as a game, then everything feels different.” Today, Yu-kai Chou (Author & Founder of The Octalysis Group & Metablox) joins us to talk about why fun is an important part of gaining motivation, creating long-lasting habits, and achieving greater happiness. He breaks down the 8 core drivers of motivation, which you can use to maintain momentum and stay engaged with your healthy habits (for the long run). Sorry, but hope and willpower have no place here. Tune in to learn how gamification can help you move the needle! Meet Yu-kai Chou: Yu-kai Chou is an Author and International Keynote Speaker on Gamification and Behavioral Design. He is the Author of Actionable Gamification and the Founder of The Octalysis Group as well as Metablox. His design work has empowered over 1 Billion users' experiences and was rated #1 among the “Top 100 Gamification Gurus” in the world. Yu-kai was also Chief Experience Officer in Decentral, working with Ethereum Cofounder Anthony Di Iorio, as well as Head of Creative Labs/Digital Commerce for HTC, pioneering VIVE VR and the Metaverse. Episode Highlights: Yu-kai's game objective is creating the most impact possible while having fun. If you're not having fun, why are you doing it? (04:40) You will become truly successful when you're doing what you love on a regular basis. (10:03) The 8 core drivers of motivation in Yu-kai's Octalysis Framework: Epic Meaning & Calling, Development & Accomplishment, Empowerment of Creativity & Feedback, Ownership & Possession, Social Influence & Relatedness, Scarcity & Impatience, Unpredictability & Curiosity, and Loss & Avoidance (12:38) As long as you feel like you're progressing, you'll stay motivated. Once you lose a sense of progression, your motivation can decrease. (17:21) One of the most effective ways to maintain momentum (or a habit) is keeping a streak. Creating a streak is not about how well you do at your habit, it's about how consistent you are. Streaks train your brain to check in every day, otherwise you lose the momentum. To avoid burnout/frustration from losing a streak, build a vacation/rest day into it! (31:52) Happiness is growth, but it's also balance. Happiness is not all about money and career, it requires a holistic approach where you work on your physical health, mindset, emotional health, relationships, and more. What current habits do you have in each of these that aren't helping you? How can you replace them with different habits and gamify them to achieve greater happiness in life? (41:10) Resources Mentioned: Actionable Gamification Yale Happiness Course The World Happiness Report Forest app  Outliers Principles Atomic Habits Follow Yu-kai: Website LinkedIn Twitter Follow Will Moore to #gamifyyourhabits: ⁠⁠⁠⁠Website⁠⁠⁠⁠ ⁠⁠⁠⁠Podcast⁠⁠⁠⁠ ⁠⁠⁠⁠TikTok⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ Will's #1 mission in life is to help you GAMIFY YOUR LIFE by replacing your failure habits with success habits in the FIVE CORE areas of your life scientifically linked to happiness. Sign up for the newsletter: ⁠⁠⁠⁠⁠⁠⁠https://mooremomentum.com/contact⁠⁠⁠⁠⁠⁠⁠  Follow the success stories: ⁠⁠⁠⁠⁠⁠⁠https://mooremomentum.com/success-stories/⁠⁠⁠⁠⁠⁠⁠  What's your core score? Take the FREE Life Evaluator Quiz to see where you currently stand in the 5 Core areas of life scientifically tied to happiness: ⁠⁠⁠⁠⁠⁠⁠https://mooremomentum.com/quiz⁠ Send in a voice message: https://podcasters.spotify.com/pod/show/5corelife/message --- Send in a voice message: https://podcasters.spotify.com/pod/show/5corelife/message

#457 | Jak GRYWALIZACJĄ zwiększyć EFEKTYWNOŚĆ? (Yu-kai Chou) by Marcin Osman

EPISODE SUMMARY Join scientist and mindset & high-performance coach Claudia Garbutt and one of the world's leading experts on gamification and behavioral design, Yu-kai Chou as they talk about using gamification to uplevel your life and business.    In this episode, we talk about: - What is gamification and why should you care - How to use gamification ethically - Understanding motivation through the Octalysis framework   EPISODE NOTES Yu-kai Chou is an Author and International Keynote Speaker on Gamification and Behavioral Design. He is the Author of Actionable Gamification and the Founder of The Octalysis Group and Metablox.   His design work has empowered over 1 Billion users' experiences and was rated #1 among the “Top 100 Gamification Gurus” in the world. Yu-kai was also Chief Experience Officer in Decentral, working with Ethereum Cofounder Anthony Di Iorio, as well as Head of Creative Labs/Digital Commerce for HTC, pioneering VIVE VR and the Metaverse.   Website: island.octalysisprime.com   Blog: http://yukaichou.com   Twitter: http://twitter.com/yukaichou   Metablox: https://metablox.co/   Metablox Discord: https://discord.com/invite/KRZZUtUs4T   Metablox Twitter: http://twitter.com/metabloxnfts   ------------------   Music credit: Vittoro by Blue Dot Sessions (www.sessions.blue)   -----------------   If you enjoyed this episode, learned something new, had an epiphany moment - or were reminded about a simple truth that you had forgotten, please let me know by rating & reviewing this show on https://linktr.ee/wiredforsuccess.   Oh, and make sure you subscribe to the podcast so you don't miss out on any of the amazing future episodes! If you don't listen on iTunes, you can find all the episodes here.       Disclaimer: Podcast Episodes might contain sponsored content.

Dit is de 140e aflevering van de Slimmer Presteren Podcast, over sport, onderzoek en innovatie. In deze aflevering hebben Gerrit en Jurgen het met Special Guest Gerben Bakker over:Meer motivatie om te sporten met behulp van gamificationINLEIDING:Dit is de 140e aflevering van de Slimmer Presteren Podcast, over sport, onderzoek en innovatie. In deze aflevering hebben Gerrit en Jurgen het over "Meer motivatie om te sporten met behulp van gamification" met Special Guest Gerben Bakker.INLEIDING:In deze aflevering onderzoekt de Slimmer Presteren-podcast het gebruik van gamification in sporten om de motivatie te verbeteren. De presentatoren bespreken de effectiviteit van elementen zoals kudos, uitdagingen en beloningen in sport-apps en hun vermogen om atleten te motiveren. Speciale gast Gerben Bakker, een expert in gamification, geeft inzicht in het onderwerp. De aflevering maakt gebruik van de zelfdeterminatietheorie van Ryan en Deci en Octalysis, een psychologisch raamwerk ontwikkeld door Yu-Kai Chou om de kracht van game-ontwerp te analyseren. De shownotes van de aflevering bieden aanvullende bronnen en links naar wetenschappelijke studies over het onderwerp. De aflevering heeft als doel vragen te beantwoorden zoals: is intrinsieke motivatie het ultieme doel van atleten? Hoe blijf je gemotiveerd als je een plateau bereikt? En waarom is training voor een evenement zo stressvol als het leuk zou moeten zijn?SHOWNOTES:Aflevering 82 over passie en perfectionisme in het sporten met Lieke Schiphof-Godart: https://slimmer-presteren-podcast.nl/seizoen-4/82-sportpsychologie-onderzoeker-lieke-schiphof-godart-over-passie-om-gezond-te-blijven-sporten/Onze eerdere tips voor extra motivatie om te sporten: https://slimmer-presteren-podcast.nl/seizoen-1/geen-zin-om-te-sporten-tips-voor-extra-motivatie-en-inspiratie/Aflevering 119 over zelfregulatie met Special Guest Marije Elferink-Gemser: https://slimmer-presteren-podcast.nl/seizoen-6/119-zelfregulatie-tijdens-het-sporten-met-special-guest-marije-elferink-gemser/Aflevering 113 over doelen stellen, met Jens van Lier: https://slimmer-presteren-podcast.nl/seizoen-6/113-totale-instorting-tijdens-de-race-jens-van-lier/Website met publicaties over zelfdeterminatietheorie en meetinstrumenten om zaken als autonomie, motivatie en zelfregulatie te meten: https://selfdeterminationtheory.org/Review over de rol van zelfdeterminatie in het bewegingsonderwijs door o.a. Maarten Vansteenkiste:

Mais um episódio pra falarmos de gamificação, desta vez com um especialista no Octalysis. Este modelo foi criado pelo Yu-Kai Chou e ficou bastante conhecido entre os profissionais que trabalham com gamificação. Dá o play aí que o papo tá bacana! == Você encontra o Tiago Sizenando no Linkedinhttps://www.linkedin.com/in/tiago-sizenando/ Me acompanhe nas redes!Linkedin | Instagram | Youtube O post Tiago Sizenando apareceu primeiro em Marcel Leal.

BettingStartups.com brings you Season 1 of Betting On It, an 8-episode series that follows one betting industry startup as it gets investor-ready ahead of its seed funding round. In this episode, Drew and Sahil from BetsBooster are joined by the world's top gamification guru, Yu-Kai Chou. This episode was an absolute masterclass in game mechanics, which is especially relevant to B2C products. They discuss: The Octalysis Framework for Gamification & Behavioral Design Which game mechanics best align to sports fans' passion for their teams  How to think about designing the optimal user referral program   Betting On It is made possible by GeoComply, which provides fraud prevention and cybersecurity solutions that detect location fraud and help verify a user's true digital identity. To learn more, visit: www.geocomply.com   Btw: did you know we have a newsletter? The Betting Startups Newsletter is the easiest way to keep your finger on the pulse of the betting industry's rapidly evolving early-stage ecosystem. New issues weekly. ⚡Subscribe Now⚡

Yu-Kai illustrates how gamification can be used for learning at any stage of life. We are MSc Entrepreneurship and Innovation at NEOMA Business School. We regularly host the E&I Talk. To join us, please follow our LinkedIn. https://www.linkedin.com/company/neomamscentrepreneurshipinnovation/

Coming out of NFT Miami, one of the best talks was Yu-Kai Chou's keynote. Value does not stop at the sale. How do you engage, encourage and motivate customers long-term? The creators of the Blockchain Heroes are doing this by encouraging collectors to burn NFTs for rewards. MentionedActionable Gamification: https://amzn.to/3mihZGcBC Heroes Burn: https://medium.com/@joelcomm/the-blockchain-heroes-get-energized-19d5f7d0011bNefty Blocks: http://neftyblocks.com/Checks: https://checks.art/Bulls & Apes Project (Apes): https://twitter.com/BullsApesProj12 Eth Essentials: 12 Ethereum Essentials Newsletter: https://NiftyBusinessweek.com/Twitter @TropicVibes: https://twitter.com/TropicVibesEmail: mail[at]niftybusiness.coNFT 101 Episodes:#36 - Web 3.0 Explained #225 - NFTs Explained#30 - 10 Reasons to Buy NFTs#7 - NFT Words & Verbiage#47 - NFT Words & Verbiage Part II#97 - NFT Words & Verbiage Part IIINeed a Ledger Hardware (Cold) Wallet?*Using this referral link supports this show at no extra cost to you:Ledger Affiliate Link Recommended Reading for Web3 Enthusiasts:The Bitcoin Standard: https://amzn.to/3K31jvLThe 10 Best-Ever Anxiety Management Techniques: https://amzn.to/3YphPL2*Amazon affiliate links

Yu-Kai illustrates how gamification can be used for something bigger than ourselves. We are MSc Entrepreneurship and Innovation at NEOMA Business School. We regularly host the E&I Talk. To join us, please follow our LinkedIn. https://www.linkedin.com/company/neomamscentrepreneurshipinnovation/

Yu-Kai explains how gamification took off quickly and extends his thoughts on how tech innovations take off We are MSc Entrepreneurship and Innovation at NEOMA Business School. We regularly host the E&I Talk. To join us, please follow our LinkedIn. https://www.linkedin.com/company/neomamscentrepreneurshipinnovation/

Yu-Kai explains some common misconceptions about gamification and where gamification is best used. We are MSc Entrepreneurship and Innovation at NEOMA Business School. We regularly host the E&I Talk. To join us, please follow our LinkedIn. https://www.linkedin.com/company/neomamscentrepreneurshipinnovation/

Habits are a powerful thing. They power our little decisions effortlessly, and those little choices have major consequences. But what habits is our tech helping us build?Today we talk with Yu-kai Chou, one of the world's foremost leaders in gamification, and discuss the benefits and potential pitfalls of behavioral design, and what it means to be a Christian in a world where some tech is designed to distract.

Yu Kai Chou is one of the world's foremost experts on motivation and game design for real world outcomes. He has advised and consulted to organisations like Uber, Tesla, Oxford, Yale and Stanford universities among many others. In this conersation he shares his Octalysis framework for gaming motivation and gearing it toward your goals. Also in this episode: The unorthodox source of Yu Kai's expertise.Why making things more interesting and enjoyable works better than rewards.The 8 universal core drives that motivate us to act.How to mix Black hat and White hat drives to start and sustain our efforts.

Yu-Kai explains what gamification and behavioural design are and how does it differ from existing designs that focus only on function. We are MSc Entrepreneurship and Innovation at NEOMA Business School. We regularly host the E&I Talk. To join us, please follow our LinkedIn. https://www.linkedin.com/company/neomamscentrepreneurshipinnovation/

Yu-kai Chou is an Author and International Keynote Speaker on Gamification and Behavioral Design. He is the Founding Partner and Chief Creation Officer of the premium consulting/design firm The Octalysis Group, as well as the Original Creator of the Octalysis Framework, and the author of Actionable Gamification: Beyond Points, Badges, and Leaderboards.We talked about why games are often more engaging than real life, The Octalysis Framework-Yu-Kai's most substantial life work that breaks down all human motivation into eight core drives, why traditional schooling so boring, how to gamify your real life, flow theory as it relates to the Octaylsis, and Octalysis Prime-Yu-Kai's online gamified learning platform.Yu-Kai Chou Blog: https://yukaichou.com/Octalysis Prime: https://island.octalysisprime.com/#!/MY FAVORITE THINGS:

On this episode we bring Yu-kai Chou back! At the time of the recording, my newborn daughter wasn't still around, so you might hear a reference here and there about me saying "when I become a parent" or similar. Because this episode is all about what we can learn and apply from gamification with our own kids. Yu-kai's perspective is that of a dad of two twin girls, and of course that of an international renown expert, consultant and the creator of the Octalysis framework for gamification. We go through plenty in the episode, and hope that you find it as useful as I did!

Yu-kai Chou with NirAndFar talks about how to boost desire using the psychology of scarcity Episode 756: How to Boost Desire Using the Psychology of Scarcity by Yu-kai Chou Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed Nir, “The Prophet of Habit-Forming Technology.” Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the bestselling book, Hooked: How to Build Habit-Forming Products. In addition to blogging at NirAndFar.com, Nir's writing has been featured in The Harvard Business Review, TechCrunch, and Psychology Today. Nir is also an active investor in habit-forming technologies. Some of his past investments include: Eventbrite, Product Hunt, Pantry, Marco Polo, Presence Learning, 7 Cups, Pana, Symphony Commerce, Worklife (acquired by Cisco) and Refresh.io (acquired by LinkedIn). Nir attended The Stanford Graduate School of Business and Emory University. The original post is located here: https://www.nirandfar.com/psychology-of-scarcity/  Indeed is the #1 source of hires in the U.S., according to TalentNest. Go to Indeed.com/STARTUP to get started  Visit Me Online at OLDPodcast.com Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalStartUpDaily Learn more about your ad choices. Visit megaphone.fm/adchoices

Yu-kai Chou with NirAndFar talks about how to boost desire using the psychology of scarcity Episode 756: How to Boost Desire Using the Psychology of Scarcity by Yu-kai Chou Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed Nir, “The Prophet of Habit-Forming Technology.” Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the bestselling book, Hooked: How to Build Habit-Forming Products. In addition to blogging at NirAndFar.com, Nir's writing has been featured in The Harvard Business Review, TechCrunch, and Psychology Today. Nir is also an active investor in habit-forming technologies. Some of his past investments include: Eventbrite, Product Hunt, Pantry, Marco Polo, Presence Learning, 7 Cups, Pana, Symphony Commerce, Worklife (acquired by Cisco) and Refresh.io (acquired by LinkedIn). Nir attended The Stanford Graduate School of Business and Emory University. The original post is located here: https://www.nirandfar.com/psychology-of-scarcity/  Indeed is the #1 source of hires in the U.S., according to TalentNest. Go to Indeed.com/STARTUP to get started  Visit Me Online at OLDPodcast.com Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalStartUpDaily Learn more about your ad choices. Visit megaphone.fm/adchoices

This exciting episode features the author of a fascinating book called “Actionable Gamification” by Yu-Kai Chou. Yu-kai is one of the earliest pioneers of gamification and is a regular keynote speaker and lecturer on gamification at organizations including Stanford University, Google, Tesla, and Boston Consulting Group, among others. Yu-Kai's insights came from many years as a gamer and realizing the strategic value that the best games offer to their players. His “Octalysis Framework” has become the bible for many brands who aspire to the extra-ordinary levels of engagement that true gamification can achieve. Listen to enjoy this masterclass in gamification and how it applies to us as loyalty marketing professionals. Show Notes: 1.) Yu-kai Chou 2.) Octalysis Framework 3.) Get the Actionable Gamification book by Yu-kai Chou here 4.) Metablox

Im zweiten Teil unserer Doppelfolge zum Gamer Motivation Model diskutieren wir interessante Erkenntnisse zu Motivationen von Gamer:innen, die Quantic Foundry mit den bisher gesammelten Daten herausgefunden hat. Wir besprechen einerseits Videospielempfehlungen, die uns anhand unserer Testergebnisse vorgeschlagen wurden, deren Sinnhaftigkeit und thematisieren ebenso den Nutzen des GMM für Spieleentwicklungsfirmen. Zudem vergleichen wir das Modell mit seinem geistigen Vorgänger von Richard Bartle, den HEXAD Gamification User Types von Andrzej Marczewski, dem Octalysis Framework von Yu-Kai Chou sowie den Five Player Traits der HCI Games Group und wagen auch einen kleinen Abstecher zu bekannten Modellen aus der Persönlichkeitsforschung. Bevor wir ein abschließendes Fazit ziehen, berichtet Ben noch kurz von seinen Eindrücken zum Motivationsprofil für Brettspiele. Diese Folge schließt nahtlos an den ersten Teil der Doppelfolge an. Erfahrt dort mehr über die Hintergründe des Gamer Motivation Models, deren "Erfinder", wie das GMM funktioniert und begleitet uns bei einem Deepdive in die 12 Basismotivationen nachdem wir die Erstellung unserer persönlichen Motivationsprofile reflektieren. Lasst uns gern im Discord oder über Social Media wissen, was bei Eurem Test herausgekommen ist und was Ihr darüber denkt - gern natürlich auch per Sprachnachricht, z. B. via speakpipe.com/spielsinn. Diverse Referenzen und weiterführende Empfehlungen zum Thema findet Ihr in den Shownotes zur Folge. (die momentan leider noch etwas rudimentär sind. Wir bitten um Verständnis) Sämtliche Links zum Podcast gibt's bei linktr.ee/spielsinn.podcast PS: Lasst gern etwas Liebe in Form einer Bewertung unserer Sendung auf Spotify, Apple Podcasts, etc. da. :)

Menschen scheinen Spiele zu spielen, die ihre Persönlichkeit verstärken und widerspiegeln, wer sie sind. Doch welche Aspekte sind es genau, die es immer wieder schaffen, jede:n von uns beim beim Spielen besonders zu motivieren? Wir haben den Test zum Gamer Motivation Model gemacht und sprechen über Hintergründe des Modells, deren "Erfinder" von Quantic Foundry und was diese bisher damit schon herausgefunden haben. Zudem vergleichen wir das Modell mit seinem geistigen Vorgänger von Richard Bartle, den HEXAD Gamification User Types von Andrzej Marczewski, dem Octalysis Framework von Yu-Kai Chou sowie den Five Player Traits der HCI Games Group und werfen auch einen Blick auf bekannte Modelle aus der Persönlichkeitsforschung. Nicht zuletzt sprechen wir über unsere Erlebnisse im Erstellungsprozess unseres ganz persönlichen Gamer Motivation-Profils und reflektieren natürlich unsere eigenen Ergebnisse. Lasst uns gern im Discord oder über Social Media wissen, was bei Eurem Test herausgekommen ist und was Ihr darüber denkt. Gern natürlich auch per Sprachnachricht, z. B. via speakpipe.com/spielsinn Hier geht's zu den Shownotes zur Folge, die momentan leider noch sehr rudimentär sind. Wir bitten um Verständnis.

Yu-kai Chou is an Author and International Keynote Speaker on Gamification and Behavioral Design. He is the Original Creator of the Octalysis Framework, and the author of Actionable Gamification: Beyond Points, Badges, and Leaderboards. He is currently President of The Octalysis Group and the Founder of Octalysis Prime, a Gamified Mentorship Platform. Yu-kai has been a regular speaker/lecturer on gamification and motivation worldwide, including at organizations like IDEO, Google, Stanford University, LEGO, Tesla, Boston Consulting Group, Turkish Airlines, the governments of UK, Singapore, South Korea, Kingdom of Bahrain, and many more. His work has affected over 1 Billion users' experiences across the world. Yu-kai was one of the earliest pioneers in Gamification, starting his work in the industry in 2003. In 2015, Yu-kai was rated #1 among the “Gamification Gurus Power 100” by RISE, and was also awarded the “Gamification Guru of the Year” Award in 2014, 2015 and 2017 by the World Gamification Congress and the Gamification Europe Conference.  He has helped a variety of companies, from seed stage startups to Fortune 500 companies such as LEGO, Uber, Volkswagen/Porsche, Sberbank, eBay, Fidelity Investments, AIG Japan, Verizon, and more. His work has been featured in Forbes, The Wall Street Journal, Business Insider, The World Journal, PBS, NBC, and many more.

Our guest, Yu-kai Chou, is an Author and International Keynote Speaker on Gamification and Behavioral Design. He is the Original Creator of the Octalysis Framework, and the author of Actionable Gamification: Beyond Points, Badges, and Leaderboards. He is currently Founder Partner/Chief Creation Officer of The Octalysis Group, the leading consulting firm on gamification and behavior design.   Yu-kai explains Octalysis framework, which is now the leading gamification framework in the tech sector. We get to hear what the framework is, how he developed it and how it has helped improve over 1 billion user experiences across the world creating behavioral change among their customers and employees. Yu-kai was one of the earliest pioneers in Gamification, starting his work in the industry in 2003. In  2015, Yu-kai was rated #1 among the “Gamification Gurus Power 100” by RISE, and was also awarded the “Gamification Guru of the Year” Award in  2014, 2015 and 2017 by the World Gamification Congress and the Gamification Europe Conference.  He has helped a variety of companies, from seed stage startups to Fortune 500 companies such as LEGO, Uber, Volkswagen/Porsche, eBay, Fidelity Investments, AIG Japan, Verizon, and more. His work has been featured in Forbes, The Wall Street Journal, Business Insider, The World Journal, PBS, NBC, and many more. This episode has much to offer to those in sales, marketing, product, and community & ecosystem development. What we covered:4:26 - Conversation about Taiwan and how World War III might start because of the feud with China8:15 - Life compared to an idea of a game10:10 - Inspiration on gamification12:59 - Mentality shift from having to move from different places15:05 - Introduction of the Octalysis framework - our 8 core drives16:06 - Parts of the Octalysis framework - white hat, black hat, left side, right side19:42 - Light bulb moment for the Octalysis framework23:50 - Value created by the Octalysis framework28:11 - Yu-kai's early experience and projects (Future Delivery and Reward Me)33:51 - More about Octalysis - company's growth36:34 - Yu-kai's sense of the emerging future and NFTs43:58 - Overcoming failure and having integrity Episode Sponsor:Hunt Club Tweetable Quotes:"Having a game-like mentality is like everything you face in life is an opportunity to learn, grow, score high. I think even just that one thing will change a lot of people's lives.""If you say yes to every opportunity, you have no strategy.""I think it's important for people to be able to respect and like themselves. I think that's worth a lot of luxury in life.""Even if everything was successful. If I did things against my moral principles. Like, I'd be super rich and successful. I'd be in a big house, a nice TV, a nice house and all that nice stuff will be surrounding a piece of shit. And that piece of shit is me. And I think that's not worth it. Like I need to respect myself. I need to like myself for me to enjoy my life.""When you move from country to country, you realize: Hey, what's like socially polite and expected in one country (and) is offensive another. And you realize, (oh) these are all variables. These are all up to change human systems. And that's when you can think the most stuff fluidly. So my work has inspired a lot of people to try to change their life into games and change their minds.""I think there are so many facets that life can improve if you see it as a game. Like just one simple thing is just attitude and mentality, right? Some people think, "why do you have so many obstacles in my life?" "so much bad luck," and they kind of give up. But if you look at a game, a game is really boring if there are no obstacles or resistance or bad guys that are going against you.""In a game, every obstacle is actually an opportunity to score more points and people tackle them with a strong attitude. And I think in life, a lot of the same people when they face any obstacles, any setbacks, they're just like, oh my life sucks. I'm not going to try anymore. Like even with the game of golf, right? If golf was just about getting to the goal, then it's kind of boring. Just pick up the ball, walk up to the hole, and put it in. But no one would want to play that. So we need to add a lot of difficulty and obstacles or we need to stand up far away, headed with a weird stick. There needs to be little sand puddles and ponds to make it more frustrating. And now it's a fun game." Links Mentioned:Kurt's Twitter Kurt's InstagramKurt's LinkedInKurt's newsletter Rate the podcastYu-kai's LinkedInYu-kai's TwitterYu-kai's Website Octalysis group website 

Yu-kai is an author, educator, and founder of the Octalysis Group where he consults with some of the biggest companies and brands on gamification through the lens of the Octalysis framework that analyzes eight core drives of human motivation. Eight Core Drives of the Octalysis Framework: Meaning: what you do has a higher purpose Accomplishment: your effort pays off with tangible results Empowerment: you have autonomy and freedom of choice Ownership: you have ownership over your actions Social Influence: a sense of belonging within a group Scarcity: the fear of “not enough to go around” Unpredictability: surprise and delight Loss and Avoidance: fear of missing out Learn more about gamification from Yu-Kai Chou: https://octalysisprime.com/ In this episode of the Curious*itch Podcast, you'll learn how to build a life that intrinsically motivates you. He spells out all the steps, from birth to grave, that prepares you for pivotal moments that can accelerate and change the trajectory of your life towards the future you want to create, and the need for building the right community of support to reach big goals. We talk about strategies for managing the inevitable failures that happen in life, and how to maintain an idealist-realist mindset. This is an episode you'll come back to time and time again, or hopefully decide to take a step of curiosity inspired action and learn from the master himself at https://octalysisprime.com/

En este capítulo hablamos con el Behavioral Designer y Psicólogo Carlos Hoyos, expecialista en diseño de conductas, particularmente desde la perspectiva de la gamificación. Exploramos cómo podemos utilizar el Octalysis de Yu Kai Chou para motivar las conductas en el marco de políticas regulatorias y el Derecho.

A serious (and fun!) look at what games based learning is all about. Terry shares his expertise and passion for gamification in learning and learning design. We explore what games based learning is (and what it isn't), what makes it particularly sticky and how it can be designed into most learning interventions. Terry also lists numerous resources for those wanting to dig a bit deeper and develop their own games based learning solutions. www.untoldplay.com https://www.linkedin.com/in/terrypaulpearce Some of the resources Terry shared: Jesse Schell, The Art of Game Design: https://www.amazon.co.uk/Art-Game-Design-Lenses-Third/dp/1138632058/ Yu-Kai Chou, Actionable Gamification: https://yukaichou.com/gamification-book/ Kevin Werbach/Coursera Gamification Course: https://www.coursera.org/learn/gamification Nicole Lazarro's Four Keys to Fun: https://www.youtube.com/watch?v=EEmNRRRqgNc Karl Kapp, Play to Learn -- great book on creating learning games: https://www.amazon.co.uk/Play-Learn-Everything-Designing-Effective/dp/1562865773

Estamos siendo gamificados. ¿Qué significa? La gamificación o ludificación es una herramienta de adopción y de competencia por la atención del consumidor, del usuario. Con el advenimiento de las plataformas digitales un nuevo mercado competitivo a nivel global se ha generado, el de la atención de los usuarios de aplicaciones mobiles. Miles de compañías, como google, facebook, mercado libre, Binance, youtube, diarios digitales, juegos, incluso bancos y compañías de seguro están compitiendo por nuestra atención. La batalla es despiadada y pero fundamental, donde va nuestra atención va nuestro dinero. Voy a repasar muy brevemente los componentes básicos de la gamificación utilizando el esquema Octalysis de Yu-KAI-CHOU con el objetivo de que empecemos a estar más conscientes de cuándo estamos siendo gamificados en el mundo de las inversiones crypto. Link: https://yukaichou.com/gamification-examples/octalysis-complete-gamification-framework/ --- Send in a voice message: https://anchor.fm/diego-torres3/message

Bienvenue dans ce nouvel épisode de "L'Innovation au Quotidien". Aujourd'hui je reçois Adrien Fulda. Sa formation d'ingénieur, son ouverture sur le monde et surtout sa passion pour l'univers des jeux, lui ont permis aujourd'hui d'intervenir auprès de structure qui souhaite faire évoluer l'expérience client. A travers cette rencontre, Adrien va nous faire part de son vécu, de ses apprentissages et surtout de l'intérêt pour une structure d'utiliser la gamification pour donner du sens et impliquer davantage les collaborateurs sur des projets transverses. A travers cet épisode on y parle de : - Son parcours - Sa passion pour le monde du jeu - De l'intérêt de la gamification - De sa mise en place pour résoudre des problématiques en entreprise - Des conseils pour une bonne mise en œuvre - Comment faire de la gamification un outil pour optimiser l'expérience utilisateur Les sources d'Adrien : - Jane Mc Gonigal, : https://www.ted.com/talks/jane_mcgonigal_gaming_can_make_a_better_world?language=fr- - Yu Kai Chou, un grand maitre de la théorie des jeux, voici son site : https://yukaichou.com/ - Les UX Designer qui analysent des appli comme AirBnB, Tinder, etc. : https://growth.design/ - Letheia : https://www.youtube.com/watch?v=IpaGnCQoiE8&feature=youtu.be Si le podcast vous plaît, le meilleur moyen de me le dire, ou de me faire vos feed-backs (et ce qui m'aide le plus à le faire connaître) c'est simplement de laisser un avis 5 étoiles ou un commentaire sur l'application iTunes. Ca m'aide vraiment, alors n'hésitez pas. Pour me poser des questions c'est par ici : Adrien LEVRAT #utilisateur #conception #jeux #gamification

Everybody's favorite nice host emeritus, Martha Megarry, returns once again to the program to talk with Stephen about 4X games, Ellen delivers a book report, and Mark is disadvantaged as a player. 4X Games 0:05:08 Martha MegarryStephen McGregorGame DesignGamingWhat Makes a 4X Game - "Micah ""Marlowe"" Dutro", ExplorminateWelcome to CivAnon - 2K, YouTubeThe Best Scenarios in Civilization 6 - Sam Woodrick, GameRant'Civilization' and Strategy Games' Progress Delusion - Gabriel Soares, ViceColonialism is Fun? Sid Meier's Civilization and the Gamification of Imperialism - Nick Pullen, Imperial & Global Forum Actionable Gamification by Yu-kai Chou 0:40:44 Ellen Burns-JohnsonGame DesignToolsYu-kai Chou: Gamification & Behavioral Design Our evil counterparts went deep on Gamer Motivation Profiles in thier first takeover of the show: Evil Games Club! Bartle's Player Types for Gamification - "Janaki Mythily Kumar, Mario Herger, and Rikke Friis Dam ", Interaction Design FoundationThe 4 Keys to Fun - Nicole Lazzaro, XEODesignDid eBay Just Prove That Paid Search Ads Don't Work? - Ray Fisman, Harvard Business Review

Jaxton is a Gamification Advocate in Malaysia. He works with many reputable gamification experts in the United States and Europe such as Amy Jo Kim, Yu-Kai Chou, Pete Jenkins, and An Coppens to promote Game Thinking & Gamification in the South East Asia (SEA) region. He was recruited by Amy Jo Kim, the founder of Game Thinking Academy (GTA) to be the first Game Thinking coach in Asia. Jaxton specializes in early-stage product innovation that applies the Game Thinking framework that helps clients to 10x product-market fit. He coaches reputable companies like Tesla, Malaysia Airline, TravelTriangle and etc. He also produces two annual national conferences – Game Thinking Asia & Talent Ecosystem Conference to further promote innovation in HR & customer experience with Game Thinking / Gamification in the SEA region. In addition, he is familiar with and have used the Stanford d.school design thinking method in gamification projects.

Today I am going to share with you Yu-Kai Chou's book - Actionable Gamification. Here's his blog: https://yukaichou.com/gamification-book Amazon: https://www.amazon.com/Actionable-Gam... --------------------------------- Want to learn more about those events and connect with the XReality community? *XReality Official Website: https://www.hummingbirdsday.com/xreality *Please fill out the survey to get the best experience in XReality community: https://bit.ly/2EfxlFe *Join our Discord: https://discord.gg/bQ6neHR *Join our Facebook Fan Page:https://www.facebook.com/XRealityMeetup (https://www.facebook.com/XRealityMeetup/) *Watch recorded speaker event video: https://www.youtube.com/dominiquewu *Join XReality Membership - sign up our newsletter: https://bit.ly/32jBqAr *Subscribe our Podcast: https://apple.co/3iMMzAM

You've got your content together. But how do you structure it so that there's flow, and to maximise engagement and learning? It can be difficult to wrestle everything into place and decide how to cover each element. In this episode, we have a host of practical tips for you, based around Colin Rose's MASTER structure for training design. This episode was recorded before the pandemic, so some of the references (e.g. recent face to face training!) may sound strange now, but we're confident all of the insights are still relevant to the world training designers find themselves in today. 00:42 This episode: at your request! 01:03 The big mistakes people make with structure 05:41 ADDIE is not structure 06:53 Colin Rose and the MASTER structure 07:39 An overview of MASTER 09:26 M is for Mindset 12:44 A is for Acquire the information 14:25 S is for Sift or Search for meaning 15:39 Going beyond Bloom to what it means to the individual 17:10 T is for Trigger the Memory 20:48 Story as a memory trigger 21:51 E is for Exhibit the learning 24:42 R is for Reflect 25:03 Sheridan's online course on MASTER 25:17 MASTER at Micro and Macro levels, and playing with the order of steps 27:33 Case study: A styles session 32:53 Mapping MASTER to Why, What and How 34:47 Following versus flexing the model 39:07 Terry's mini-topic: Book review - Actionable Gamification by Yu-Kai Chou 46:41 Summary Resource Links 'MASTER it faster': https://www.amazon.co.uk/Master-Faster-Learn-Decisions-Creatively/dp/185835806X Sheridan's online course including MASTER: https://trainingdesignersclub.co.uk/resources/?fbclid=IwAR07OGE-ugJBOzLaZFiM0jWghfLviFGzmYOhgZ1hT0UV9SLSGjPQvgxRHXA Actionable Gamification by Yu-Kai Chou: https://www.amazon.co.uk/Actionable-Gamification-Beyond-Points-Leaderboards/dp/1511744049/ Contact the Hosts Our Facebook page: www.facebook.com/TrainingDesignPodcast Terry Pearce LinkedIn: www.linkedin.com/in/terrypaulpearce Sheridan Webb LinkedIn: www.linkedin.com/in/trainingdesigner The Training Designers' Club: www.trainingdesignersclub.co.uk Untold Play: www.untoldplay.com - For game-based learning and gamified learning consultancy and design 360 Learning Design: 360learningdesign.com - For bespoke, creative and personalised learning design Keystone Development: www.keystonedevelopment.co.uk - For bespoke learning and development programme design Power Hour: www.power-hour.co.uk - For ready written bite-size training materials

This week on the podcast we have Scott Hebert from Canada! Scott is a huge advocate for the use of "gamification" in education. Gamification is the application of game mechanics in non game concepts, an approach that is gaining massive traction in education, yet is still heavily misunderstood. Scott has transformed his classroom into a giant, year-long, RPG-style game where students compete with each other to achieve a common goal. He also shares his ideas on social media under the hashtag #GameMyClass. He has created resources and tools that are free for everyone, spending countless hours building his website, editing videos for his YouTube channel, writing blogs, and creating an online community where educators can share ideas. A highlight for Scott has been getting up on stage and speaking at a TEDx event with a session titled "The Power of Gamification in Education". We touch on a number of resources, videos and other tools throughout the episode, so feel free to click through the links below to explore them in more depth: •Scott's website. •Follow Scott on Twitter. •Subscribe to Scott on YouTube. •Actionable Gamification book by Yu Kai Chou. •Speed camera lottery video on YouTube. •Access to Scott's GlideApp template.

This week on the podcast we have Scott Hebert from Canada! Scott is a huge advocate for the use of “gamification” in education. Gamification is the application of game mechanics in non game concepts, an approach that is gaining massive traction in education, yet is still heavily misunderstood.Scott has transformed his classroom into a giant, year-long, RPG-style game where students compete with each other to achieve a common goal. He also shares his ideas on social media under the hashtag #GameMyClass. He has created resources and tools that are free for everyone, spending countless hours building his website, editing videos for his YouTube channel, writing blogs, and creating an online community where educators can share ideas.A highlight for Scott has been getting up on stage and speaking at a TEDx event with a session titled "The Power of Gamification in Education".We touch on a number of resources, videos and other tools throughout the episode, so feel free to click through the links below to explore them in more depth:Scott's website.Follow Scott on Twitter.Subscribe to Scott on YouTube.Actionable Gamification book by Yu Kai Chou.Speed camera lottery video on YouTube.Access to Scott's GlideApp template.

Dell is one of the world's best known computer companies, positioning itself as "powering the next technological revolution". With a laser focus on driving clear and measurable business outcomes, Dell's Mitch Kennedy discusses his insights on the impact of transactional rewards, the power of gamification, the importance of understanding human psychology as well as the increasing importance of the Advantage Rewards program and loyalty initiatives in Dell worldwide. Show Notes: 1) Mitch Kennedy: Global Loyalty Strategy Lead, Dell 2) Dell Advantage Programme 3) Book: Drive: The Surprising Truth about What Motivates Us by Daniel Pink 4) Book: Actionable Gamification by Yu-Kai Chou

We're back with a second episode to talk about gamification and travel with Yu-Kai Chou. This time, we have a question from a listener, Paul from Edmonton, who is a camp guide in Canada. Yu-Kai suggests a fun way to gamify activities for him. More for grown ups, we also discuss with Yu-Kai how to use gamification to overcome hesitancy when trying new things when we travel. And finally (make sure to listen for this one!) Yu-Kai tells us how he gamifies his own life and gives us a recipe that you can use to gamify your own! Enjoy. Please excuse any audio flubs in this remotely recorded interview. Check out the resources we mentioned in this episode: Geocaching Lifestyle Gamification by Yu-Kai Chou Octalysis Framework Yu-Kai's TED Talk (“Gamification to Improve Our World,” 2014) Yu-Kai's Website Please follow us on Facebook, Instagram, and Twitter! Visit our website at www.thatstheticketpod.com Leave us a review on Apple Podcasts or on Podchaser. Music By: Dj Quads @ https://soundcloud.com/aka-dj-quads

Yu-Kai Chou is a renowned figure in gamification and we're excited to have him on our podcast. We talk about the core drives that are the basis for what makes games fun for us and how these core drives are related to travel. It turns out, these drives are prebuilt in travel and you can use your awareness of them to gamify your travel! We cover road trips, hiking, and other types of travel and how to make them more fun. This is part 1 of our interview with Yu-Kai and part 2 will be released for our next episode. Please excuse any audio flubs in this remotely recorded interview. Check out the resources we mentioned in this episode: Yu-Kai's TED Talk (“Gamification to Improve Our World,” 2014) Octalysis Framework Yu-Kai's Website Predictably Irrational: The Hidden Forces That Shape Our Decisions by Dan Ariely (book) Please follow us on Facebook, Instagram, and Twitter! Visit our website at www.thatstheticketpod.com Leave us a review on Apple Podcasts or on Podchaser. Music By: Dj Quads @ https://soundcloud.com/aka-dj-quads

In this episode, the world's no.1 gamification expert Yu-kai Chou joins Yaag and Manish to discuss how one could use Octalysis Framework and it's 8 core drives (his proprietary actionable gamification framework) in B2B marketing scenarios. If you are anywhere even neat the realm of marketing, do not miss this episode.

#201 Logan Fields B2B Podcast : Yu-Kai Chou

Yu-kai Chou is an Author and International Keynote Speaker on Gamification and Behavioral Design. He is the Original Creator of the Octalysis Framework, and the author of Actionable Gamification: Beyond Points, Badges, and Leaderboards. He is currently President of The Octalysis Group and the Founder of Octalysis Prime, a Gamified Mentorship Platform. Yu-kai has been a regular speaker/lecturer on gamification and motivation worldwide, including at organizations like IDEO, Google, Stanford University, LEGO, Tesla, Boston Consulting Group, Turkish Airlines, the governments of UK, Singapore, South Korea, Kingdom of Bahrain, and many more. His work has affected over 1 Billion users’ experiences across the world. Yu-kai was one of the earliest pioneers in Gamification, starting his work in the industry in 2003. In 2015, Yu-kai was rated #1 among the “Gamification Gurus Power 100” by RISE, and was also awarded the “Gamification Guru of the Year” Award in 2014, 2015 and 2017 by the World Gamification Congress and the Gamification Europe Conference.  He has helped a variety of companies, from seed stage startups to Fortune 500 companies such as LEGO, Uber, Volkswagen/Porsche, Sberbank, eBay, Fidelity Investments, AIG Japan, Verizon, and more. His work has been featured in Forbes, The Wall Street Journal, Business Insider, The World Journal, PBS, NBC, and many more.

Was wäre, wenn wir häufiger Dinge machen, weil sie uns Spaß machen, anstatt dass wir sie machen „müssen“? Mit mehr Freude bei der „Arbeit“ könnten wir produktiver sein und uns gleichzeitig wohler fühlen: eine Win-win-Situation. – Seit nunmehr 17 Jahren beschäftigt sich Yu-Kai Chou mit Gamification und träumt von einer Welt, in der Human-Focused Design in jeglichen Industriebereichen Anwendung findet; ganz im Sinne einer Mensch-orientierten Denkweise (siehe Folge 3). Dafür gilt es, unsere inneren Antriebe bei der Entwicklung interaktiver Systeme zu berücksichtigen (und bestenfalls sogar in den Fokus zu rücken). Gut gestaltete Systeme dieser Art liefern entsprechende Anreize für verschiedene Motivationstypen. Kurz gesagt: dank Gamification Design haben wir mehr Spaß an dem was wir tun. – Chou identifizierte 8 grundlegende Motivatoren, die menschliches Handeln anregen. Seit der Erstveröffentlichung seines Konzepts im Jahr 2012 ordnet er diesen sogenannten „Core Drives“ verschiedene Spielelemente und -mechaniken zu. – In dieser Folge stellen wir euch anhand vielseitiger Beispiele das „Octalysis“ Framework vor: ein Werkzeug für motivationsbasiertes Design, das sich ebenso zur Analyse eignet – von der Büroanwendung über soziale Netzwerke bis hin zu Spielen selbst. Dabei gibt es zu entdecken, was Anfängerglück episch macht oder warum Punkten, Trophäen und Ranglisten nur einen Bruchteil der Möglichkeiten abbilden. Wer genau hinhört, kann zudem etwas über Ostereier, Folterpausen und Spaß durch „stupides“ Bildschirmklicken erfahren – und was IKEA mit der Sache zu tun hat… === Inhalt (Sprungmarken in mm:ss): ab 00:10- Einleitung, ab 04:09- Core Drive 1: Epic Meaning & Calling, ab 10:30- Core Drive 2: Development & Accomplishment, ab 14:40- Core Drive 3: Empowerment of Creativity & Feedback, ab 18:50- Core Drive 4: Ownership & Possession, ab 25:13- Core Drive 5: Social Influence & Relatedness, ab 28:45- Core Drive 6: Scarcity & Impatience / Black Hat Gamification, ab 33:45- Core Drive 7: Unpredictability & Curiosity, ab 41:52- Core Drive 8: Loss & Avoidance, ab 44:40- Black Hat & White Hat Gamification, ab 45:42- Left Brain & Right Brain Gamification, ab 48:00- Unterschiedliche Level von Octalysis, ab 54:45- Zusammenfassung und Abmoderation === Weiterführende Links gibt's in den Shownotes unter bit.ly/SpielsinnF5N === Ihr habt Fragen oder Anregungen? Wir freuen uns über Eure Mail an spielsinn.podcast@gmail.com oder Rückmeldung per Feedback-Formular === Diskutiert auch gern mit uns auf Facebook, Instagram oder Twitter --- Send in a voice message: https://anchor.fm/spielsinn-podcast/message

Games have encouraged desired actions from the beginning of time.How can we use game-like elements & why do they work so well?In this podcast, Jonny goes through how game elements are actually based on our core human drives. From the beginning of time Games were created to motivate us to do things;Sport ‘games' were originally created to get people to take action and keep fit.Board Games like Chess were created to educate soldiers on military strategy.Ancient games like “Knuckles” were used to keep people's minds entertained and Engaged during a famine.Games and game-like elements have been used to educate, entertain and engage. Some classic game elements are; Points, badges & leaderboards.Points (used in sports, Sky Miles, reward cards and video games)Badges (from the military to golden stars on school report cards)Leaderboards (used in the Olympics, sales teams, and in general life to see who winners or losers are).These are just to name a few, but there's actually a lot more to these seemingly simple elements than what most people think.World-leading Gamification expert Yu-kai Chou believes that true gamification is when we tap into our core human drives. He believes these core drives are key to bringing “fun & engagement” into almost any task; these 8 universal core drives are;• Meaning – the desire to feel that our actions have a purpose• Accomplishment – The drive to achieve and overcome challenges• Empowerment – The desire to choose one's own direction and try a variety of solutions to a problem• Ownership – The desire to own things and have possession• Social Influence – The drive to interact with, help, learn from and compete with others• Scarcity – The drive of wanting things you can't have• Unpredictability – The drive of wanting to know what will happen next, and ..• Avoidance – The drive to avoid pain or negative consequences.The history and effectiveness of elements like points, badges and leaderboards according to Yu-Kai Chou is in their ability to use these core drives. For instance;- Point systems make us feel like we have a meaning, purpose and a sense of progression.- Badges tap into the need for accomplishment and reward- Leaderboards appeal to our need for social status and influence.The more we understand the psychology behind our core drives, the better we will be at Creating Games & Campaigns that meet our core needs and intern is proven to become more fun, engaging and a higher likelihood of being shared.For video and full text go here: https://www.gamify.com/gamification-blog/8-core-human-drives-in-gamification-marketing-videoDid you like this Podcast? We're new to it but would love feedback on how to make it better. Leave comment below and we will respond :) 

It began as an intense passion for gaming and grew into a philosophy – a way of life. Yu-Kai Chou is one of the earliest pioneers of a concept called ‘gamification’. Having put his “heart and soul” into the game ‘Diablo II’ and spending countless hours levelling up his character, he realized that time would’ve been better spent levelling up in real life. Turning the daily grind into a game, he became his own RPG character, and was hooked on the thrill of honing and enhancing his skills. This realisation led to a number of business ventures, culminating in the founding of The Octalysis Group which helps companies engage with consumers through behavioural science and gameful design. In this inspiring conversation, he explores the frameworks you can adopt to begin excelling in your life.

I am absolutely thrilled to bring you this episode with one of the foremost gamification experts in the world, Yu-kai Chou. Yu-kai is an author and international keynote speaker on Gamification and Behavioral Design. He is the original creator of the Octalysis Framework, and the author of Actionable Gamification: Beyond Points, Badges, and Leaderboards. He…… Continue reading Episode 18: Gamification and Product Development with Yu-kai Chou

Een speciale aflevering (in het engels) waarin ik de internationaal beroemde gamification expert Yu-Kai Chou interview.

Today on Churn.FM we have Yu-Kai Chou, the author of Actionable Gamification and creator of the Octalysis framework.We talked about the 4 phases of a player’s journey in the gamification framework, and how it can help make your product stickier, and prevent churn.We also discussed examples of good gamification in SaaS, how much is too much, and how user onboarding can play a vital role in gamifying your retention.Yu-Kai also talked about the importance of community in user retention, the role of personalization in gamification, and common mistakes companies make in implementing gamification principles.As usual, I’m excited to hear what you think of this episode, and if you have any feedback, I would love to hear from you. You can email me directly on Andrew@churn.fm. Don’t forget to follow us on Twitter.Enjoy the episode!

Blockchain is a tool that links records of dates, transactions, and other important data using cryptography. In this episode, product coach and speaker Anne T. Griffin joins us to discuss how blockchain is revolutionizing industries across the world, and the positive and negative impacts it brings. Website: https://www.annetgriffin.com/ LinkedIn: https://www.linkedin.com/in/annetgriffin Twitter: @annetgriffin What Dosen't Kill You Makes You Blacker by Damon Young: https://www.amazon.com/What-Doesnt-Kill-Makes-Blacker/dp/0062684302 Actionable Gamification by Yu-Kai Chou: https://www.amazon.com/Actionable-Gamification-Beyond-Points-Leaderboards-ebook/dp/B00WAOGY4U Inspired by Marty Cagan: https://www.amazon.com/Inspired-Create-Products-Customers-Love/dp/0981690408 Alycia's Email: alyciakinchloe.esq@gmail.com

Follow along as Michelle tells the story of her grandmother saving S&H Green Stamps and the valuable wisdom that act taught her. Books mentioned: The Land: A LitRPG Saga Book 1 by Aleron Kong: http://michellespiva.com/Amz-AleronKong-TheLandBk1 Actionable Gamification: Beyond Points, Badges, and Leaderboards by Yu-Kai Chou: http://michellespiva.com/Amz-YuKaiChou-ActionableGamification Hooked: How to Build Habit-Forming Products by Nir Eyal: http://michellespiva.com/Amz-NirEyal-Hooked Don't forget to use our Amazon link to support the podcast by using our Amazon Shopping link! http://MichelleSpiva.com/Amz For Interviews, sponsorship, or coaching/consulting, please send inquires to: MichelleSpiva at gmail dot com (no solicitation-spam; *You do not have permission to add this email to any email list or autoresponder without knowledge or consent) _____________________________ Further support this podcast, please do so by using any of these methods: All your Amazon shopping: http://michellespiva.com/Amz Venmo: @MichelleSpiva1  CashApp: $MichelleSpiva PayPal: http://bit.ly/Donate2Michelle Patreon: https://Patreon.com/MichelleSpiva Don't forget to like, comment, subscribe, rate, and review. Follow Michelle here: Facebook: facebook.com/FollowMichelleSpiva Twitter: @mspiva  IG: @MichelleSpiva  --- Send in a voice message: https://anchor.fm/michelle-spiva/message Support this podcast: https://anchor.fm/michelle-spiva/support

Pioneer of gamification, Yu-kai Chou joins us to discuss the many ways of incorporating the elements of play into learning. Since beginning his gamified ventures in the early 2000s, Yu-kai has become known for creating Octalysis, a gamification framework which meticulously covers every important core necessary to make anything in your life more gamified and interesting. His book, 'Actionable Gamification' was published in 2015. Related links: Follow Yu-Kai: https://twitter.com/yukaichou Yu-kai's website: https://yukaichou.com Octalysis Prime: http://join.octalysisprime.com/op-so/ --------------------------------------------------- Check out more WISE content! Website: www.wise-qatar.org Email: wisewordspod@gmail.com Twitter: twitter.com/WISE_Tweets Instagram: wiseqatar

What's the going rate for a favor? How much does and hour of your free time cost? Join Michelle Spiva today as she examines the concept of Free and how expensive it is to indulge. Books Mentioned: No B.S. Marketing to the Affluent by Dan Kennedy: https://amzn.to/2XBXiUd Influence: The Psychology of Persuasion by Robert Cialdini: https://amzn.to/2JXhJre Actionable Gamification by Yu-Kai Chou: https://amzn.to/2EYsh5w Reality is Broken by Jane McGonigal: https://amzn.to/2Xqsi9o _____________________________ Don't forget to like, comment, and subscribe. Follow Michelle here: Facebook: facebook.com/FollowMichelleSpiva Twitter: @mspiva IG: @MichelleSpiva If you'd like to further support this podcast, please do so by using any of these methods: All your Amazon shopping: http://michellespiva.com/Amz Venmo: @MichelleSpiva1 PayPal: http://bit.ly/Donate2Michelle Patreon: https://Patreon.com/MichelleSpiva --- Send in a voice message: https://anchor.fm/michelle-spiva/message Support this podcast: https://anchor.fm/michelle-spiva/support

Yu-kai Chou is the original creator of the Octalysis Framework, a Gamification Pioneer, Behavioral Designer, and Author/Keynote speaker. He’s President of The Octalysis Group & Founder of Octalysis Prime which is a gamified mentorship platform. His work has empowered over 1 Billion users’ experiences across the world. https://yukaichou.com Books ► https://yukaichou.com/books Twitter ► https://twitter.com/yukaichou ******* Simulation is rebirthing the public intellectual by hosting the greatest multidisciplinary minds of our time. Build the future. Architect the frameworks and resource flows to maximize human potential. http://simulationseries.com ******* SUBSCRIBE TO SIMULATION ► YOUTUBE: http://bit.ly/SimYoTu ITUNES: http://bit.ly/SimulationiTunes FACEBOOK: http://bit.ly/SimulationFB TWITTER: http://bit.ly/SimulationTwitter ******* SPOTIFY: http://bit.ly/SimuSeries SOUNDCLOUD: http://bit.ly/SimulationSC INSTAGRAM: http://bit.ly/SimulationIG LINKEDIN: http://bit.ly/SimulationLinkedIn PATREON: http://bit.ly/SimulationPatreon CRYPTO: http://bit.ly/SimCrypto ******* NUANCE-DRIVEN DISCOURSE ► http://bit.ly/SimulationTG WATCH ALLEN'S TEDx TALK ► http://bit.ly/AllenTEDx FOLLOW ALLEN ► INSTAGRAM: http://bit.ly/AllenIG TWITTER: http://bit.ly/AllenT ******* LIST OF THOUGHT-PROVOKING QUESTIONS ► http://simulationseries.com/the-list GET IN TOUCH ► simulationseries@gmail.com

In this Board Gaming with Education Episode, Dustin goes over what to expect for Season 6. Be sure to listen in to learn how things going on at Board Gaming with Education Podcast, like our gamification kit, can help you in your learning environment. Or join our discussion about different topics related to the board game hobby in our Geek Discussion Episodes. We also bring great guests to the show to talk about games and education. Always feel free to reach us on social media. We would love a review on iTunes: Review us here! Support our podcast! How can you support us? There are many free and paid ways to support the show. Be sure to check out our support page!  Support us by listening to us on RadioPublic! Every listen helps contribute resources to keep our podcast going.   Check out Yu-Kai Chou's blog: https://yukaichou.com/

After spending thousands of hours mastering video games, young Yu Kai Chou realized that he felt a deep sense of emptiness. That epiphany inspired his research that has now affected more than 1 BILLION people worldwide. In a quest to make real life more appealing than video games, he began studying the science of how developers create virtual worlds that satisfy our needs & make us want to spend time there. He has spent decades learning how to apply the core drives found in games to real life. In this episode we talk about why most gamers are actually women, core drives, how games can help solve real world problems & meet real world needs (like learning algebra) and how parents can apply these strategies to tap into core drives of our children to teach them effectively.  When I started this episode, I didn’t quite know what to expect, but by the end, I was pleasantly surprised to find that it was one of my most informative & insightful podcast episodes ever. It opened up my world to an entirely new field of study & I hope it will do the same for you!    Some other topics we touched on are:  -Why governments & big organizations are calling on Yu kai -Why women make up a huge percentage of gamers -Origin of the “typical” gamer stereotype -What is gamification? -Why habits don’t need motivation  -Everyone plays a real life game -Search for epic meaning & calling -Lowest hanging fruit in making an experience enjoyable -The human need for social interaction -Best applications of gamification in real world -Our search for something rare drives us -2nd graders learning algebra  -Applying gamification to parenting -Understanding core drives of our children -What are you rewarding? -The power of family identity - Lex Luther, Game of Thrones -Teaching the important things -How outspoken faith has impacted his journey -Message on his heart -Next Interview      Resources mentioned:    “Actionable Gamification: Beyond Points, Badges & Leaderboards” by Yu Kai Chou   Octalysis Prime education platform by Yu Kai Chou   “Reality is Broken: Why Games Make Us Better & How they Can Change the World” by Jane McGonigal    “SuperBetter: The Power of Living Gamefully” by Jane McGonigal    Follow Yu Kai’s journey on FB or IG @yudashkai 

Today we’re talking with one of the pioneers of Gamification, Yu-Kai Chou, author of the book Actionable Gamification and creator of the Octalysis Framework which encompasses 8 core drives of motivation that govern human behavior. He's a speaker on gamification and behavioral design at places like TED, South by Southwest, Google, Stanford and consulted with governments like UK, Singapore and South Korea. His work has affected over 1 Billion users experiences across the world. Henry spends some time with Yu-Kai discussing his unique research into what motivates us and how that can be used to achieve the remarkable in this world. Yu-Kai gives us an overview of his gamification methodology alongside poignant examples while helping us see how our goals as citizens of the Kingdom and entrepreneurs can be reached by understanding the right ways to motivate ourselves and the ones we lead. He steps us through both White Hat (intrinsic) and Black Hat (extrinsic) motivators and reveals optimal scenarios to increase motivation, effectiveness and longevity of teams. Gamification isn’t just for the gamer but has implications for anyone who seeks to be part of something greater or just wants to live a more joy-filled life. We hope you enjoy this week’s episode on gamification. We’d love to hear of some of the ways you are using gamification in your business model. Feel free to share with us at faithdrivenentrepreneur.org. Useful Links: https://join.octalysisprime.com/op-so/ https://yukaichou.com/gamification-book/ We also have a very brief survey we’d love for you to take that will help us shape the direction and future of the FDE podcast. As always, we love taking your questions and hearing your comments. Feel free to submit your thoughts in general here.

En el programa de hoy analizamos como estimular la motivación a través del modelo Octalysis de Yu-Kai-Chou, en el que aplica el conocimiento procedente de la motivación en el sector de los videojuegos, al ámbito empresarial. Gamificación para estimular la motivación: radiografía de los 8 elementos que determinan la motivación. En la entrevista de hoy Mirco Iwan, partner operativo de inversión, nos ofrece un vistazo al mundo de la gestión de fondos de inversión en la que nos describe como desde este sector contribuyen al crecimiento de empresas o a la compra de aquellas con mal pronóstico financiero y que reestructuran gracias a su profundo know-how técnico y de gestión. ¡No os perdáis este programa! Podéis saber más sobre Mirco Iwan en su Linkedin https://www.linkedin.com/in/mirco-iwan-01031978/ Mejora tus habilidades en liderazgo a través de conocimientos en diferentes formatos que encontrarás en mi web: www.aherraiz.com Escúchanos en directo en el dial 103.2 FM en el área del Maresme (Barcelona) todos los martes de 20:04 a 21h o ver la emisión de la grabación del programa que se hizo a través de streaming en mi canal de YouTube “Angel Herraiz”.

Thirst is part of the human condition. Yu-Kai Chou, in his studies on gamification and behavioral design, concludes that we have several core drives (or thirsts). We long for meaning, growth,...

Thirst is part of the human condition.  Yu-Kai Chou, in his studies on gamification and behavioral design, concludes that we have several core drives (or thirsts).  We long for meaning, growth,...

Yu-kai Chou is an Author and International Keynote Speaker on Gamification and Behavioral Design. He is the Original Creator of the Octalysis Framework, and the author of Actionable Gamification: Beyond Points, Badges, and Leaderboards. He is currently President of The Octalysis Group and the Founder of Octalysis Prime. Yu-kai has been a regular speaker/lecturer on gamification and motivation worldwide, including at organizations like Google, Tesla, Stanford University, LEGO, Sberbank, TEDx, Boston Consulting Group, Gamified India, Huawei, the Innovation Center in Denmark, Kingdom of Bahrain government, and many more. His work has affected over 1 Billion users’ experiences across the world. Yu-kai was one of the earliest pioneers in Gamification, starting his work in the industry in 2003. In 2015, Yu-kai was rated #1 among the “Gamification Gurus Power 100” by RISE, and was also awarded the “Gamification Guru of the Year” Award in 2014, 2015 and 2017 by the World Gamification Congress and the Gamification Europe Conference. He has helped a variety of companies, from seed stage startups to Fortune 500 companies such as LEGO, Sberbank, Volkswagen/Porsche, Accenture, eBay, Huawei, Fidelity, AIG Japan, Verizon, Ericsson, Cisco and more. His work has been featured in Forbes, The Wall Street Journal, Business Insider, The World Journal, PBS, NBC, and many more. Voices of Customer Experience is brought to you by Worthix: www.worthix.com Follow Worthix on LinkedIn: https://www.linkedin.com/company/worthix/ Follow Worthix on Twitter: @worthix Buy Yu-kai's book, Actionable Gamification: https://www.amazon.com/dp/B00WAOGY4U/ref=cm_sw_su_dp Follow Yu-kai Chou on LinkedIn: https://www.linkedin.com/in/yukaichou/ Follow Yu-kai Chou on Twitter: @yukaichou Follow Mary Drumond on LinkedIn: https://www.linkedin.com/in/marydrumond/ Follow Mary Drumond on Twitter: @drumondmary

You may have never thought to compare your career, creative pursuits, or the learning process to video games, but you probably should. In episode 13 of Off The Floor, we meet Yu-Kai Chou, the world authority on Gamification, a keynote speaker, founder, and author. Not only does he know a lot about video games, but he has mapped the behaviors that make them great, and how you can live a greater life because of them. Visit his site: http://yukaichou.com to buy his book, read his blog, and try his gamified new venture, Octalysis Prime

Yu-Kai Chou, Gamification Author & International Keynote Speaker is the creator of the Octalysis Framework. Yu-Kai has a fascinating perspective on what influences and motivates certain actions as he is an expert in making games more productive, and making life more gamified. He has been a leader in the field of behavior design and influences. He says when it comes to design to specifically pay attention human-centered design, focussed on motivations to be more engaging and more fun and delightful vs focussing on the amount of efficiency. Find out more about Yu-Kai Chou: Website: http://www.yukaichou.com (www.yukaichou.com) https://www.amazon.com/Actionable-Gamification-Beyond-Points-Leaderboards-ebook/dp/B00WAOGY4U (Actionable Gamification: Beyond Points, Badges, and Leaderboards) https://twitter.com/yukaichou (Twitter) https://www.linkedin.com/in/yukaichou/ (LinkedIn) http://join.octalysisprime.com/op-so/ (Octalysis Prime)

Episode 32 -  We solve the problem of getting stuck and not seeing things through to the end. The answer is not only simple, but can give you the best of both worlds. Some of the USEFUL stuff in there is: What happens in our heads when we get stuck on things An article from Inc.com which refers to a Princeton Study Why it's the same as making a choice between 'cake now' or 'broccoli later' How this may explain why we get distracted and don't finish stuff The 3 SHARP solutions: 1) Giving yourself rewards with intention 155 ways to reward yourself - the article is here 2) Social Accountability Getting outside of your comfort zone by being accountable to others A good article by Do The Things with some ideas Joining a Mastermind Group - here's some resource Finding a coach Meet Up where you can join like-minded people Apps to improve your fitness regime Fitbit - you can join up with friends to compare activity Strava - where you can compare runs or cycle routes with others Pumpup - where you can track progress, post your success, and get a coach 3) Gamification Why the gaming industry is so huge How the quality of games can help us with 'work' stuff Yu-Kai Chou's talk on what gamification is How you're already doing 'gamification' even if you don't realise it Why we need to stop thinking about 'work' and 'play' differently - according to Janaki Kumar A great article from Trello featuring: Using 2 dice and a bit of paper to reward yourself A 'gamified' version of Social Accountability to punish your pal! We talked earlier before SOCIAL ACCOUNTABILITY: but this is a gamified version called WILL YOU PUNISH YOUR BUDDY? Using Apps to take gamification further if you want to Yu-Kai's useful article on the top 10 gamified productivity apps - including: Super Better Todoist Karma - which ranks your performance on to-doist Epic Win Habitica As always, we're really grateful for your help in supporting this podcast. To do this you can: Rate or subscribe at i-tunes by going here - i-tunes Contact us on Twitter - we are @sharppodcast here Connect with us on Facebook - https://www.facebook.com/sharppodcast/ Share with at us on Instagram - https://www.instagram.com/sharppodcast/ Post comments on the website. This link will take you to home page, and then you can go onto the episode you'd like to comment on here Thanks EVER SO MUCH for listening. If we help you to BE BETTER at what you do, then it's all been worth it!

Yu-kai Chou is an author and international keynote speaker and lecturer on gamification. He is the original creator of the gamification framework Octalysis. In this interview he highlights some of the successes and failures he's seen, as well as how he'd face a challenge in the classroom...

Gamification, detta magiska, lite barnsliga, lekfulla ord, som ska generera så mycket pengar. Vad handlar det om egentligen? Hur applicerar man spelmekanismer i andra sammanhang utan att det känns krystat? Jan Bidner flyttar fokuset från knappar och poäng på skärmen till användaren och hens drivkrafter. Börja med dig själv: Hur designar man ett gränssnitt så att det blir optimalt för just mig? Kanske kickas din kreativa process igång av enkla, utmanande begränsningar, som Twitters 140 tecken? Låt inte tjänsten bli ett nödvändigt ont, som sänker humöret och tempot hos användaren. Gör användarupplevelsen roligare, mer meningsfullt! Twitter Gamification är ett verktyg i UX-designlådan. Vilka drag har spelaren i ett visst läge, hur vinner hen, vilken feedback får hen? Progressbaren i LinkedIn är ett tydligt exempel på hur detta används. Hälsoappar är en annan. Hur hänger gamification ihop med BI (business intelligence)? Energibolagen arbetar med BI, presenterar massor av information. Men vilka drag har användaren, hur kan hen agera på informationen? Ta med användarna i utvecklingsprocessen, se spelaren! Hur engagerar man ungdomar, spelare, som idag tar 100 beslut per minut på en arbetsplats där takten är fyra beslut per minut. Boredom bug. “Vad engagerar dig?” är första frågan. Vi drivs av vår inre motivation: Autonomy (kunna påverka sin situation), Mastery (kunna utvecklas), Purpose (ha ett högre syfte) och Relatedness (känna samhörighet). Jan Bidner, Jonas Jaani (20:04) Jan Bidner Mer material / länkar: Yu-Kai Chou - http://yukaichou.com/  Andrzej Marczewski - https://www.gamified.uk/  Jan Bidner på GamifyUs - Stockholmsmässan 28.09.17  Jan Bidners podcast om Gamification - http://www.gamificationfredag.se Jan Bidner på: LinkedIn, Twitter UX - användarens ambassadör (poddavsnitt) Digitalisering - What’s in it for me? (poddavsnitt) PRENUMERERA – podcast Effekten iPhone, Android, e-post

Today, Dr. Zandstra sits down with Yu-kai Chou, gamification guru. Yu-kai was one of the very first people to study gamification, back in 2003, and has since written several books and spoken on the topic around the world. In 2015 he was rated #1 among the "Gamification Gurus Power 100" by RISE and has received the "Gamification Guru of the Year Award" two years in a row by the World Gamification Congress.

Yu-kai Chou is the Global #1 gamification Leader, an award he has won in 2013, 2014 and 2015.. He was one of the earliest pioneers in Gamification, starting his work... The post TFPP 022: Yu-Kai Chou- How Gamification is impacting business and society appeared first on Flowstate Collective.

Actionable Gamification Beyond Points, Badges, and Leaderboards by Yu-kai Chou This book is probably the most important and well researched guide to Gamification that is on the market today. The new era of Gamification and Human-Focused Design optimizes for motivation and engagement over traditional Function-Focused Design. Within the industry, studies on game mechanics and behavioral…

Yu-kai Chou is an Author and International Keynote Speaker on Gamification He is the Original Creator of the gamification framework: Octalysis, and the author of Actionable Gamification: Beyond Points, Badges, and Leaderboards. He is the Founder of The Octalysis Group and the Behavioral Scientist at the engagement and retention platform Captain Up. He has been a regular speaker/lecturer on gamification worldwide, including at organizations like Stanford University, Accenture, Tedx, SxSW, Gamified India, Huawei, the Innovation Center in Denmark, Kingdom of Bahrain, and many more. Yu-kai was also one of the earliest pioneers in Gamification, starting his work in the industry in 2003. In 2014, Yu-kai received the reward of "#1 Gamification Guru" by the World Gamification Congress based in Spain, as well as the UK-Based organization Leaderboarded. He has helped a variety of companies, from seed stage startups to Fortune 500 companies such as eBay, Huawei, Fidelity, HP, Cisco, Wells Fargo, and more. Remember to download our 10-day Growth Hacking course for free at https://www.growthhackingpodcast.com/freecourse For more information and resources, visit https://www.growthhackingpodcast.com  

Yu-kai Chou has been a regular speaker and lecturer on gamification around the world for organizations like Stanford University, Google Inc., The Gamification Summit, the Innovation Center in Denmark, and many more. Yu-kai was one of the earliest pioneers in Gamification, starting his work in the industry in 2003 and was rated #1  among the […] For additional content and links, visit http://www.engagingleader.com/podcast/gamechanger

Yu-Kai Chau is the #1 Gamification Guru in the world!