Podcast appearances and mentions of sarah perez

Play Episode Listen Later Sep 29, 2023 7:45

Here's what you need to know for this week in the business of podcasting:Apple Podcasts Updates with iOS17 https://www.apple.com/newsroom/2023/09/over-100-new-podcasts-from-top-apps-and-services-launch-on-apple-podcasts/Spotify Announces Voice Translation https://newsroom.spotify.com/2023-09-25/ai-voice-translation-pilot-lex-fridman-dax-shepard-steven-bartlett/Hispanic Audiences Love Audio, But Spanish Less of a Factor https://www.insideaudiomarketing.com/post/hispanics-remain-big-audio-users-but-nielsen-says-language-is-less-a-factor-than-in-the-pastGetting “Dabblers” to Embrace Podcasting https://www.insideaudiomarketing.com/post/hispanics-remain-big-audio-users-but-nielsen-says-language-is-less-a-factor-than-in-the-pastQuick Hits: SXSW x Podcasting by Bryan Barletta. Bryan announces the Sounds Profitable Business of Podcasting event on March 9th, 2023, inside SXSW. Tell Me a Story: What Podcast Format Works Best for Brands? By Annalise Nielsen. Pacific Content and Signal Hill Insights team up to examine what kinds of branded content have the best impact. Spoiler alert: edited narratives cause more brand lift than unedited chat-casts. How the industry can support Queer podcasting by Reem Makari. PodPod offers an extensive look into how the industry can meaningfully support queer podcasting.Realm Acquires Lipstick & Vinyl Podcast Network. The acquisition joins Realm's 6,000+ hours of content with Lipstick & Vinyl's slate of popular unscripted podcasts targeting women in the 20s and 30s. AdLarge Partners With Barometer to Uphold Brand Safety & Suitability. The partnership will enable AdLarge to monitor their podcast portfolio with Barometer's AI-powered brand safety and suitability platform. Google Podcasts to shut down in 2024 with listeners migrated to YouTube Music by Sarah Perez. Next year Google Podcasts will join Stitcher in the big podcast app farm in the sky as it's retired to incorporate all Google audio services into YouTube Music.

spotify google ai spoilers podcasts podcasting stitcher brands queer google podcasts factor sxsw vinyl realm translators lipstick barometer new apple ios 17 suitability pacific content bryan barletta sarah perez podpod signal hill insights

Spotify's AI Translator, New Apple Podcasts, SXSW x Podcasting, & More

Play Episode Listen Later Sep 29, 2023 7:45

Here's what you need to know for this week in the business of podcasting:Apple Podcasts Updates with iOS17 https://www.apple.com/newsroom/2023/09/over-100-new-podcasts-from-top-apps-and-services-launch-on-apple-podcasts/Spotify Announces Voice Translation https://newsroom.spotify.com/2023-09-25/ai-voice-translation-pilot-lex-fridman-dax-shepard-steven-bartlett/Hispanic Audiences Love Audio, But Spanish Less of a Factor https://www.insideaudiomarketing.com/post/hispanics-remain-big-audio-users-but-nielsen-says-language-is-less-a-factor-than-in-the-pastGetting “Dabblers” to Embrace Podcasting https://www.insideaudiomarketing.com/post/hispanics-remain-big-audio-users-but-nielsen-says-language-is-less-a-factor-than-in-the-pastQuick Hits: SXSW x Podcasting by Bryan Barletta. Bryan announces the Sounds Profitable Business of Podcasting event on March 9th, 2023, inside SXSW. Tell Me a Story: What Podcast Format Works Best for Brands? By Annalise Nielsen. Pacific Content and Signal Hill Insights team up to examine what kinds of branded content have the best impact. Spoiler alert: edited narratives cause more brand lift than unedited chat-casts. How the industry can support Queer podcasting by Reem Makari. PodPod offers an extensive look into how the industry can meaningfully support queer podcasting.Realm Acquires Lipstick & Vinyl Podcast Network. The acquisition joins Realm's 6,000+ hours of content with Lipstick & Vinyl's slate of popular unscripted podcasts targeting women in the 20s and 30s. AdLarge Partners With Barometer to Uphold Brand Safety & Suitability. The partnership will enable AdLarge to monitor their podcast portfolio with Barometer's AI-powered brand safety and suitability platform. Google Podcasts to shut down in 2024 with listeners migrated to YouTube Music by Sarah Perez. Next year Google Podcasts will join Stitcher in the big podcast app farm in the sky as it's retired to incorporate all Google audio services into YouTube Music.

spotify google ai spoilers podcasts podcasting stitcher brands queer google podcasts factor sxsw vinyl realm translators lipstick barometer new apple ios 17 suitability pacific content bryan barletta sarah perez podpod signal hill insights

Audio Attention Outperforms, Sunsetting Google Podcasts, CTV Lifts Programmatic, & More.

Play Episode Listen Later Sep 27, 2023 4:38

Here's what you need to know for today in the business of podcasting: How attention metrics is tuning into audio investments by Michael Bürgi https://digiday.com/media-buying/how-attention-metrics-is-tuning-into-audio-investmentsGoogle Podcasts to shut down in 2024 with listeners migrated to YouTube Music by Sarah Perez https://techcrunch.com/2023/09/26/google-podcasts-to-shut-down-in-2024-with-listeners-migrated-to-youtube-music/Helping More Podcast Listeners Get the Podcast Habit by Jeff Vidler https://signalhillinsights.com/helping-more-podcast-listeners-get-the-podcast-habit/YouTube is axing its ad-free Premium Lite subscription plan by Antonio G. Di Benedetto https://www.theverge.com/2023/9/25/23889917/youtube-premium-lite-subscription-discontinued-retiredAs for the rest of the news… PodPod offers an extensive look into how the industry can meaningfully support queer podcasting, and new eMarketer growth shows that despite cooling growth, connected TV is lifting the programmatic market.

tv attention google podcasts lifts michael b programmatic emarketer sunsetting sarah perez podpod

Audio Attention Outperforms, Sunsetting Google Podcasts, CTV Lifts Programmatic, & More.

women influence columbus managing partners morris perez sarah perez

Play Episode Listen Later Sep 27, 2023 4:38

Here's what you need to know for today in the business of podcasting: How attention metrics is tuning into audio investments by Michael Bürgi https://digiday.com/media-buying/how-attention-metrics-is-tuning-into-audio-investmentsGoogle Podcasts to shut down in 2024 with listeners migrated to YouTube Music by Sarah Perez https://techcrunch.com/2023/09/26/google-podcasts-to-shut-down-in-2024-with-listeners-migrated-to-youtube-music/Helping More Podcast Listeners Get the Podcast Habit by Jeff Vidler https://signalhillinsights.com/helping-more-podcast-listeners-get-the-podcast-habit/YouTube is axing its ad-free Premium Lite subscription plan by Antonio G. Di Benedetto https://www.theverge.com/2023/9/25/23889917/youtube-premium-lite-subscription-discontinued-retiredAs for the rest of the news… PodPod offers an extensive look into how the industry can meaningfully support queer podcasting, and new eMarketer growth shows that despite cooling growth, connected TV is lifting the programmatic market.

tv attention google podcasts lifts michael b programmatic emarketer sunsetting sarah perez podpod

68. Sarah Perez, Managing Partner, Perez Morris

Columbus Business First

Play Episode Listen Later Apr 14, 2023 18:49

Sarah Perez thinks people should be lawyers, if that's what they really want to do with their lives. That might seem obvious, but talk to enough lawyers and you'll hear plenty that discourage following in their footsteps. But Perez, who today leads Columbus law firm Perez Morris, says law school is the right path for someone who actually wants to practice law. But for those who go into the field with different aspirations in mind, it could be a mistake. On the latest episode of our Women of Influence podcast, Perez talked about her own journey into the law, and her experience taking over her father-in-law's law firm, among other topics.

Podcast Ad Spend Isn't Slowing as a Recession Potentially Looms & 7 Other Stories

Play Episode Listen Later Sep 1, 2022 10:58

This week: Podcast ad spending goes strong despite recession fears, YouTube and Twitter launched dedicated podcast spaces, advertising questions what to do if premium users choose not to see ads, and a look into why DTC ads haven't fallen off as expected. Podcast Ad Spend isn't Slowing as a Recession Potentially Looms. Manuela: Marketing Brew's Alyssa Meyers brought good news last Wednesday. Things are looking up for the podcast ad spending despite, shall we say, less than ideal economic conditions. Over on the general advertising side of things, it's a bit bleak. On August 18th Daniel Konstantinovic, writing for Insider Intelligence, covered the worst month of ad spending in two years. “July saw ad spending go through its worst monthly decline since July 2020. Ad spending contracted 12.7% year over year in July, per MediaPost and Standard Media Index's US Ad Market Tracker.” Several potential causes of this dip are proposed, most of which are interlinked to some degree. Relaxing of pandemic restrictions and the return of larger social gatherings has increased commuting and free time away from screens. Meanwhile, even while the jury's out on whether we're technically in a recession, Konstantinovic points out a Brand Keys statistic showing 70% of consumers believe they're in a recession and thus are cutting back on spending. Perhaps spending wasn't great in the general advertising space, but podcast ad spending continues to boom regardless. “Some of the biggest audio companies reported growth in podcast ad revenue for Q2 despite a softening ad market, and buyers responsible for major audio budgets told us they've yet to see a significant retreat from podcasting, indicating that the sector could continue growing regardless of the state of the economy.” It's also worth keeping in mind which data we're looking at and how we're looking at it, as Magellan AI's Sean Russo explains: “We took a look through a few different lenses. When you look at year-over-year spend in July in podcasts, we're seeing a 19% increase. If we look at Q2 YoY we're seeing a 48% increase. Worth noting that looking at month-over-month June to July we saw a 7% decrease. So, the bottom line on what we're seeing is that podcast ad spend continues to grow at a healthy clip YoY, though we did see a minor pullback from June to July.” YouTube and Twitter Launch Dedicated Podcast Sections Shreya: It's time to follow up on two developing stories we've covered in recent weeks, as two giant social media platforms have now rolled out sections dedicated to podcasting. Last Thursday Twitter started the rollout of the new dedicated Spaces tab. “Integrating podcasts into Spaces, where audio conversations happen on Twitter, is another way we're continuing to invest in audio creators. To do this in a simple and intuitive way that allows listeners to simply hit play and go, we started with a redesigned audio experience in the Spaces Tab.” Twitter remains an important space for podcasters to both promote and network. With the addition of podcast functionality that's native to the app they've removed some of the friction between the promotion of a podcast and the potential audience member actually listening. On that same note: last Monday YouTube launched a dedicated page for podcasts, though only for users in the United States. As covered by Sarah Perez in TechCrunch, the url for the new page was discovered ahead of formal announcement. Despite their thunder being partly stolen, YouTube's shown a promising amount of dedication to the industry. “Last year, YouTube hired a podcast executive, Kai Chuk, to lead its efforts in the space and has been offering cash to popular podcasters to film their shows, reports said. This March, a site called Podnews leaked an 84-page presentation that detailed YouTube's podcast roadmap. In the document, YouTube revealed it had plans to pilot the feature by ingesting RSS feeds. It also mentioned a new URL, YouTube.com/podcasts, but the link didn't work at the time.” A quick note from script writer Gavin: yes, that bit of the quote with the phrase “a site called Podnews” hurt me too. In addition to what Perez covered in the quote, it's also worth remembering YouTube has recently announced a partnership with NPR to bring their shows to the platform. It's safe to say YouTube is one of the big companies that is taking the podcasting industry and its potential seriously. What happens when high-income households opt out of ads? Manuela: Last Monday Kelsey Sutton, writing for Marketing Brew, approached an important question: what if the people certain brands wish to market to are also the demographic most likely to pay a premium specifically to avoid ads? “The people that advertisers most want to target are hiding from the advertisers,” said Eric Schmitt, research director and analyst on the Gartner for Marketing Leaders. “It really is going to have some interesting knock-on effects for the ad business over time.” Podcasting is not specifically name-checked in the piece, but it is a growing phenomenon to keep in mind. Current data tells us most listeners are comfortable with ads as they currently exist in podcasting. Stick around for our Quick Hits section this week if you want a link to some extremely relevant data from a certain study Sounds Profitable published last week. Sutton's article points to multi-tired subscriptions to streaming services as the biggest example of the popularization of a premium ad-free option. While these are worth thinking about, there's ample room for nuance in the discussion, up to and including services like Paramount+ and Hulu, who have baked-in preroll ads before every television episode or movie regardless of subscription level. “Schimtt hypothesized that the shift may eventually spell larger challenges for traditional ad-supported media channels, including TV, as marketers look elsewhere to reach higher-income consumers or spend more resources marketing to past customers.” Ad-free listening is a relatively new invention in podcasting, especially on a large scale. For now we wait and see which way the advertising winds blow. How and why DTC advertising hasn't cooled off as much as once thought Shreya: Last Tuesday Digiday's Michael Bürgi published a brief look into the world of direct-to-consumer advertising in a world anticipating DTC upheaval. With the deprecated ability to track conversions due to changes in iOS 14.5 and the additional changes to cookies and third party data, DTC brands are turning to alternatives like branding opportunities to hit their goals. Surprisingly, after seasonal changes are taken into account, there's quite a few DTC markets growing. “Facebook has the highest monthly median spend in July 2022 at $19,022 ($2,000 less than a year prior), according to Varos, a research company that tracks e-commerce spend for about 1,800 companies. Google's median spend inched up from $8,101 to $8,209 over the same period; TikTok's grew from $4,095 to $5,981.” The commonly-held belief that there would be pullback from DTC spending was indeed widespread, even leading to some companies not surviving. Those who did explore other avenues besides the cheapest and fastest clicks have discovered the wide world of influencer marketing, which just so happens to be where podcasting thrives. Quick Hits: Recommended Weekend Reading Manuela: Finally, it's time for our semi-regular roundup of articles we're calling Quick Hits. These are articles that didn't quite make the cut for today's episode, but are still worth including in your weekend reading. This week's Sounds Profitable releases their second study, After These Messages. Do podcast audiences prefer improvised host-read ads, scripted host-read, or pre-recorded radio spots? After These Messages is a one-of-a-kind study polling over 1,000 podcast super listeners to answer that question. Both the study and the half-hour video of Tom Webster's presentation at Podcast Movement 2022 are available now. Streaming surpasses cable and broadcast for the first time by Kurt Hanson. While not a podcasting story, per se, it does highlight a significant milestone for digital media. People are becoming more and more comfortable unplugging from traditional broadcast media and constructing their own media diets from digital sources. Podcasting could ride along with that. I made a map of Spotify podcast recommendations. Here's what I learned by Dan Misener. The inner workings of the aggregators are completely unknown to us. While Spotify refutes Dan's points, his research with multiple touch-points shows a very interesting story. Podcasters test offering more bonus content and additional features to grow subscriptions An interesting look inside podcast subscription content by Sara Guaglione. Long headline, relatively short article. Transparency on trying new endeavors is always exciting and there's some valuable information in this look into premium podcast subscriptions. The Download is a production of Sounds Profitable. Today's episode was hosted by Shreya Sharma and Manuela Bedoya, and the script was written by Gavin Gaddis. Bryan Barletta and Tom Webster are the executive producers of The Download from Sounds Profitable. See omnystudio.com/listener for privacy information.

Podcast Ad Spend Isn't Slowing as a Recession Potentially Looms & 7 Other Stories

Sounds Profitable en Español

Play Episode Listen Later Sep 1, 2022 10:58

This week: Podcast ad spending goes strong despite recession fears, YouTube and Twitter launched dedicated podcast spaces, advertising questions what to do if premium users choose not to see ads, and a look into why DTC ads haven't fallen off as expected. Podcast Ad Spend isn't Slowing as a Recession Potentially Looms. Manuela: Marketing Brew's Alyssa Meyers brought good news last Wednesday. Things are looking up for the podcast ad spending despite, shall we say, less than ideal economic conditions. Over on the general advertising side of things, it's a bit bleak. On August 18th Daniel Konstantinovic, writing for Insider Intelligence, covered the worst month of ad spending in two years. “July saw ad spending go through its worst monthly decline since July 2020. Ad spending contracted 12.7% year over year in July, per MediaPost and Standard Media Index's US Ad Market Tracker.” Several potential causes of this dip are proposed, most of which are interlinked to some degree. Relaxing of pandemic restrictions and the return of larger social gatherings has increased commuting and free time away from screens. Meanwhile, even while the jury's out on whether we're technically in a recession, Konstantinovic points out a Brand Keys statistic showing 70% of consumers believe they're in a recession and thus are cutting back on spending. Perhaps spending wasn't great in the general advertising space, but podcast ad spending continues to boom regardless. “Some of the biggest audio companies reported growth in podcast ad revenue for Q2 despite a softening ad market, and buyers responsible for major audio budgets told us they've yet to see a significant retreat from podcasting, indicating that the sector could continue growing regardless of the state of the economy.” It's also worth keeping in mind which data we're looking at and how we're looking at it, as Magellan AI's Sean Russo explains: “We took a look through a few different lenses. When you look at year-over-year spend in July in podcasts, we're seeing a 19% increase. If we look at Q2 YoY we're seeing a 48% increase. Worth noting that looking at month-over-month June to July we saw a 7% decrease. So, the bottom line on what we're seeing is that podcast ad spend continues to grow at a healthy clip YoY, though we did see a minor pullback from June to July.” YouTube and Twitter Launch Dedicated Podcast Sections Shreya: It's time to follow up on two developing stories we've covered in recent weeks, as two giant social media platforms have now rolled out sections dedicated to podcasting. Last Thursday Twitter started the rollout of the new dedicated Spaces tab. “Integrating podcasts into Spaces, where audio conversations happen on Twitter, is another way we're continuing to invest in audio creators. To do this in a simple and intuitive way that allows listeners to simply hit play and go, we started with a redesigned audio experience in the Spaces Tab.” Twitter remains an important space for podcasters to both promote and network. With the addition of podcast functionality that's native to the app they've removed some of the friction between the promotion of a podcast and the potential audience member actually listening. On that same note: last Monday YouTube launched a dedicated page for podcasts, though only for users in the United States. As covered by Sarah Perez in TechCrunch, the url for the new page was discovered ahead of formal announcement. Despite their thunder being partly stolen, YouTube's shown a promising amount of dedication to the industry. “Last year, YouTube hired a podcast executive, Kai Chuk, to lead its efforts in the space and has been offering cash to popular podcasters to film their shows, reports said. This March, a site called Podnews leaked an 84-page presentation that detailed YouTube's podcast roadmap. In the document, YouTube revealed it had plans to pilot the feature by ingesting RSS feeds. It also mentioned a new URL, YouTube.com/podcasts, but the link didn't work at the time.” A quick note from script writer Gavin: yes, that bit of the quote with the phrase “a site called Podnews” hurt me too. In addition to what Perez covered in the quote, it's also worth remembering YouTube has recently announced a partnership with NPR to bring their shows to the platform. It's safe to say YouTube is one of the big companies that is taking the podcasting industry and its potential seriously. What happens when high-income households opt out of ads? Manuela: Last Monday Kelsey Sutton, writing for Marketing Brew, approached an important question: what if the people certain brands wish to market to are also the demographic most likely to pay a premium specifically to avoid ads? “The people that advertisers most want to target are hiding from the advertisers,” said Eric Schmitt, research director and analyst on the Gartner for Marketing Leaders. “It really is going to have some interesting knock-on effects for the ad business over time.” Podcasting is not specifically name-checked in the piece, but it is a growing phenomenon to keep in mind. Current data tells us most listeners are comfortable with ads as they currently exist in podcasting. Stick around for our Quick Hits section this week if you want a link to some extremely relevant data from a certain study Sounds Profitable published last week. Sutton's article points to multi-tired subscriptions to streaming services as the biggest example of the popularization of a premium ad-free option. While these are worth thinking about, there's ample room for nuance in the discussion, up to and including services like Paramount+ and Hulu, who have baked-in preroll ads before every television episode or movie regardless of subscription level. “Schimtt hypothesized that the shift may eventually spell larger challenges for traditional ad-supported media channels, including TV, as marketers look elsewhere to reach higher-income consumers or spend more resources marketing to past customers.” Ad-free listening is a relatively new invention in podcasting, especially on a large scale. For now we wait and see which way the advertising winds blow. How and why DTC advertising hasn't cooled off as much as once thought Shreya: Last Tuesday Digiday's Michael Bürgi published a brief look into the world of direct-to-consumer advertising in a world anticipating DTC upheaval. With the deprecated ability to track conversions due to changes in iOS 14.5 and the additional changes to cookies and third party data, DTC brands are turning to alternatives like branding opportunities to hit their goals. Surprisingly, after seasonal changes are taken into account, there's quite a few DTC markets growing. “Facebook has the highest monthly median spend in July 2022 at $19,022 ($2,000 less than a year prior), according to Varos, a research company that tracks e-commerce spend for about 1,800 companies. Google's median spend inched up from $8,101 to $8,209 over the same period; TikTok's grew from $4,095 to $5,981.” The commonly-held belief that there would be pullback from DTC spending was indeed widespread, even leading to some companies not surviving. Those who did explore other avenues besides the cheapest and fastest clicks have discovered the wide world of influencer marketing, which just so happens to be where podcasting thrives. Quick Hits: Recommended Weekend Reading Manuela: Finally, it's time for our semi-regular roundup of articles we're calling Quick Hits. These are articles that didn't quite make the cut for today's episode, but are still worth including in your weekend reading. This week's Sounds Profitable releases their second study, After These Messages. Do podcast audiences prefer improvised host-read ads, scripted host-read, or pre-recorded radio spots? After These Messages is a one-of-a-kind study polling over 1,000 podcast super listeners to answer that question. Both the study and the half-hour video of Tom Webster's presentation at Podcast Movement 2022 are available now. Streaming surpasses cable and broadcast for the first time by Kurt Hanson. While not a podcasting story, per se, it does highlight a significant milestone for digital media. People are becoming more and more comfortable unplugging from traditional broadcast media and constructing their own media diets from digital sources. Podcasting could ride along with that. I made a map of Spotify podcast recommendations. Here's what I learned by Dan Misener. The inner workings of the aggregators are completely unknown to us. While Spotify refutes Dan's points, his research with multiple touch-points shows a very interesting story. Podcasters test offering more bonus content and additional features to grow subscriptions An interesting look inside podcast subscription content by Sara Guaglione. Long headline, relatively short article. Transparency on trying new endeavors is always exciting and there's some valuable information in this look into premium podcast subscriptions. The Download is a production of Sounds Profitable. Today's episode was hosted by Shreya Sharma and Manuela Bedoya, and the script was written by Gavin Gaddis. Bryan Barletta and Tom Webster are the executive producers of The Download from Sounds Profitable. See omnystudio.com/listener for privacy information.

La inversión en publicidad de podcasts no desacelera, aunque se acerca una recesión y 3 historias más

Play Episode Listen Later Sep 1, 2022 11:14

Esta semana: El gasto en publicidad de podcasts se fortalece a pesar de los temores de recesión, YouTube y Twitter lanzaron espacios dedicados a los podcasts, la publicidad cuestiona qué hacer si los usuarios premium eligen no ver anuncios y se analiza por qué los anuncios directo al consumidor no se han reducido como se esperaba. La inversión en publicidad de podcasts no desacelera, aunque se acerca una recesión Manuela: Alyssa Meyers de Marketing Brew publicó buenas noticias el miércoles pasado. Las cosas están mejorando para el gasto en publicidad de podcasts a pesar de condiciones económicas menos que ideales. Para la publicidad general, es un poco sombrío. El 18 de agosto, Daniel Konstantinovic, escribiendo para Insider Intelligence, cubrió el peor mes de inversión publicitaria en dos años. "En julio, el gasto en publicidad observó su peor caída mensual desde julio de 2020. El gasto en publicidad se contrajo un 12,7% año tras año en julio, según MediaPost y el US Ad Market Tracker de Standard Media Index". Se proponen varias causas potenciales de esta caída. La relajación de las restricciones pandémicas y el regreso de las reuniones sociales más grandes ha aumentado los viajes al trabajo y el tiempo libre lejos de las pantallas. Mientras tanto, incluso cuando el jurado está deliberando sobre si técnicamente estamos en una recesión, Konstantinovic señala una estadística de Brand Keys que muestra que el 70 % de los consumidores creen que están en una recesión y, por lo tanto, están recortando el gasto. No le ha ido bien al gasto en el espacio publicitario general, pero el gasto en publicidad de podcast continúa aumentando a pesar de todo. “Algunas de las compañías de audio más grandes informaron un crecimiento en los ingresos por publicidad de podcasts para el segundo trimestre a pesar de que el mercado publicitario se debilitó, y los compradores responsables de los principales presupuestos de audio nos dijeron que aún no han visto un revés significativo de los podcasts, lo que indica que el sector podría seguir creciendo independientemente del estado de la economía”. También vale la pena tener en cuenta qué datos estamos viendo y cómo los interpretamos, como explica Sean Russo de Magella AI: “Echamos un vistazo a través de algunos lentes diferentes. Cuando observamos el gasto año tras año en julio en podcasts, vemos un aumento del 19%. Si miramos el segundo trimestre año tras año, estamos viendo un aumento del 48%. Vale la pena señalar que, al mirar mes a mes de junio a julio, vimos una disminución del 7%. Entonces, la conclusión de lo que estamos viendo es que la inversión en publicidad de podcasts continúa creciendo a un ritmo saludable año contra año, aunque vimos un pequeño retroceso de junio a julio”. YouTube y Twitter lanzan secciones dedicadas a los podcasts Gabe: Dos plataformas gigantes de redes sociales han lanzado secciones dedicadas a los podcasts. El jueves pasado, Twitter comenzó el lanzamiento de la nueva pestaña: Spaces. Según el anuncio de Twitter “La integración de podcasts en Spaces, donde las conversaciones de audio ocurren en Twitter, es otra forma en que continuamos invirtiendo en creadores de audio. Para hacer esto de una manera simple e intuitiva que permita a los oyentes simplemente presionar play y go, comenzamos con una experiencia de audio rediseñada en la pestaña: Spaces”. Twitter sigue siendo un espacio importante para que los podcasters promuevan y establezcan contactos. Con la adición de la funcionalidad de podcast que es nativa de la aplicación, eliminaron parte de la fricción entre la promoción de un podcast y el miembro potencial de la audiencia que realmente escucha. En el mismo tema: el pasado lunes YouTube lanzó una página dedicada a los podcasts, aunque solo para usuarios de Estados Unidos. Según, Sarah Perez de TechCrunch, la URL de la nueva página se descubrió antes del anuncio formal. A pesar de que su trueno fue parcialmente robado, YouTube ha mostrado una cantidad prometedora de dedicación a la industria. El año pasado, YouTube contrató a un ejecutivo de podcasts, Kai Chuk, para liderar sus esfuerzos en el espacio y ha estado ofreciendo dinero en efectivo a los podcasters populares para filmar sus programas, según los informes. En marzo, Podnews filtró una presentación de 84 páginas que detallaba la hoja de ruta a los podcasts por YouTube. En el documento, YouTube reveló que tenía planes para probar la integración de fuentes RSS. También mencionó una nueva URL, YouTube.com/podcasts, pero el enlace no funcionó en ese momento”. Además de lo que Pérez cubrió en la cita, también vale la pena recordar que YouTube anunció recientemente una asociación con NPR para llevar sus programas a la plataforma. Es seguro decir que YouTube es una de las grandes empresas que se está tomando en serio la industria de los podcasts y su potencial. ¿Qué sucede cuando los hogares con altos ingresos optan por no recibir anuncios? Manuela: El lunes pasado, Kelsey Sutton, escribiendo para Marketing Brew, abordó una pregunta importante: ¿qué pasa si las personas a las que ciertas marcas desean comercializar también son el grupo demográfico con más probabilidades de pagar una prima específicamente para evitar anuncios? “Las personas a las que más quieren dirigirse los anunciantes se esconden de los anunciantes”, dijo Eric Schmitt, director de investigación y analista de Gartner for Marketing Leaders. "Realmente va a tener algunos efectos colaterales interesantes para el negocio de la publicidad con el tiempo". El podcasting no se menciona específicamente en el artículo, pero es un fenómeno creciente a tener en cuenta. Los datos actuales nos dicen que la mayoría de los oyentes se sienten cómodos con los anuncios tal como existen actualmente en los podcasts. El estudio, After These Messages, publicado por Sounds Profitable la semana pasada tiene algunos datos extremadamente relevantes. El artículo de Sutton apunta a las suscripciones múltiples a los servicios de streaming como el mayor ejemplo de la popularización de una opción premium sin publicidad. Aunque vale la pena mencionar eso, también hay un amplio espacio para los matices en la discusión, incluidos servicios como Paramount + y Hulu, que tienen anuncios pre-roll incorporados antes de cada episodio de televisión o película, independientemente del nivel de suscripción. “Schimtt planteó la hipótesis de que el cambio eventualmente puede significar mayores desafíos para los canales de medios tradicionales con publicidad, incluida la televisión, ya que los especialistas en marketing buscan en otros lugares para llegar a los consumidores de mayores ingresos o gastar más recursos en marketing para clientes anteriores”. Escuchar sin publicidad es un invento relativamente nuevo en el podcasting, especialmente a gran escala. Por ahora, esperemos a ver de qué lado soplan los vientos publicitarios. Como y por que la publicidad directo al consumidor no ha disminuido como se pensaba Gabe: Michael Bürgi de Digiday publicó el martes pasado: “Facebook tiene el gasto promedio mensual más alto en julio de 2022 con $19.022 ($2,000 menos que el año anterior), según Varos, una empresa de investigación que rastrea el gasto en comercio electrónico de unas 1.800 empresas. El gasto medio de Google aumentó de $8.101 a $8.209 durante el mismo período; TikTok creció de $4.095 a $5.981 “. Con la capacidad obsoleta de realizar un seguimiento de las conversiones debido a los cambios en iOS 14.5 (y versiones posteriores) y los cambios adicionales en las cookies y los datos de terceros, las marcas de directo al consumidor están recurriendo a oportunidades de marca para alcanzar sus objetivos. Se creía que habría un reves de ese gasto, y algunas empresas no lo han sobrevivido, pero las que lo han hecho están explorando otras vías además del clic más barato y rápido, a través del marketing de influencers. La Descarga es una producción de Sounds Profitable. El episodio de hoy fue presentado por Manuela Bedoya y Gabriel Soto, y escrito por Gavin Gaddis. Bryan Barletta y Tom Webster son los productores ejecutivos de La Descarga de Sounds Profitable. See omnystudio.com/listener for privacy information. See omnystudio.com/listener for privacy information.

E07: Access and Authentic Representation with Lifting Lucy

The Craft Fermentation Podcast

Play Episode Listen Later Aug 15, 2022 58:34

This episode features a very special WIBS 2022 roundtable discussion with three women who are creating real action for real problems, especially as it pertains to authentic representation of BIWOC folks in the beer and greater craft fermentation industry. With their critical eyes trained on not just inquiring about what the local brewery is doing to increase access but zooming out to see the overall socio economic structures that remove access for so many. With the help of Angi Thomas moderating together they ask the question what is authenticity? What does access mean and how can we explore the many different ways access is denied and can be created? These are some very impressive women ya'll and we were beyond thrilled to not only have them participate in the 2022 Women's International Beer Summit but to also be one of the organizations that received 5% of all ticket sales from WIBS 2022. I believe our donation came in just shy of $400 so thanks to all those who purchased tickets. Your money is going to a very worthy cause. We encourage you to lean in while you listen to this episode and keep your hearts and your ears open because this talk is chock full of real actionable items that each of us can be doing not just in our breweries, our work lives and our communities, but in how we think about the quality and meaning of our own lives. Get inspired to lift others along side yourself and the range of your own views and perspectives can only benefit. As Tranice says during this session “Help us fly far and fly high."Find Lifting Lucy atWebsite: https://www.liftinglucy.org/Instagram: https://www.instagram.com/biwocinbeer/Ashlie Randolph https://www.instagram.com/brewstersplace.co/Tranice Watts https://www.instagram.com/trekind/Sarah Perez https://www.instagram.com/thebeernerdess/Find Angi Thomas atInstagram: https://www.instagram.com/the_undeniable_vixen/?hl=enFind WCFA & Women's International Beer Summit at...Website: https://wcfa.beer/Instagram: https://www.instagram.com/womensintlbeersummit/YouTube: https://www.youtube.com/channel/UCEguV3C9sLZSuV9DKUcSlowThis podcast is brought to you by the Women's Craft Fermentation Alliance, a 501(c)(3) dedicated to enabling, empowering and encouraging women and non binary folks in all facets of the craft fermentation space. Your host for this podcast is Michele Wonder, co-founder of the Women's International Beer Summit, an award winning homebrewers and BJCP Certified Beer Judge.

women authentic representation lifting sarah perez

Episode 168 - Suitable Miss

Beyond Rad Podcast

Play Episode Listen Later Jul 15, 2022 72:40

Since their inception in Spring 2019 by cousin and best friend duo Sarah Perez and Kelsey Gant, Suitable Miss have impressed with their outgoing and relatable brand of melodic pop-punk. With the addition of Andrew Elofson, Tom Hanson and Noah Sauls in the year that followed, Suitable Miss would go on to play two statewide headliners as well as a number of supports across the Denver. FFO: Stand Atlantic, Meet Me @ The Altar, Four Years Strong Thank you for listening! If there are bands that you would like to hear on the show or if you're a band that would like to join me for an interview, please reach out to me at podcast@beyondradentertainment.com. Follow us on Social: linktr.ee/beyondrad Follow Suitable Miss: Instagram Facebook Official Webstore Twitter YouTube

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Your Daily FinTech Podcast - June 16th, 2022

Marcel van Oost Connecting the dots in FinTech...

Play Episode Listen Later Jun 15, 2022 4:21

Sign up for my Daily Fintech or Daily Digital Banking Newsletters here. Check out my latest podcast episode below: Welcome to another episode of our Daily Fintech Podcast. THE NEWS HIGHLIGHT OF THE DAY IS After Apple shook up the Buy Now, Pay Later market with news that it would now be a competitor to established firms, PayPal this morning is introducing another buy now, pay later product to follow the 2020 launch of its “Pay in 4″ installment program. The new offering, PayPal Pay Monthly,” is designed to give customers a more flexible way to pay, the U.S. payments giant said. Instead of having to pay off purchases over a 6-week period as before, “Pay Monthly” users can break down the total cost into monthly payments over a 6 to 24-month period. Consumers can also use the product to make larger purchases. TechCrunch article by Sarah Perez article. JUST IN: Last month, Shopify, a cloud-based, multi-channel commerce platform designed for SMEs, asked customers of Mollie, a Dutch unicorn that provides a payments platform, to use its payment gateway instead of Mollie's payments solution. ALSO: Brandon Krieg, the CEO, and co-founder of the investment app Stash, called out related platforms that rely on payment for order flow (PFOF) and backed a government initiative to regulate the practice. WHAT ABOUT FUNDING ROUNDS AND INVESTMENTS? Bits of Stock™, a rewards platform that lets shoppers automatically earn fractional shares, has raised $4.4 million in seed funding from Keen Venture Partners and Yellow Accelerator by Snap. Berlin-based crypto API provider Pile has raised €2.8m in a pre-seed funding round Cryptio has raised $10 million in Series A funding for its enterprise crypto back-office platform. WHAT ABOUT CRYPTO? The first US crypto rewards credit card on the American Express network through a new partnership with crypto wealth management platform and wallet provider Abra is here. WHAT ARE THE LATEST INSIGHTS? If you're an entrepreneur and want to start a business in Latin America, Chile is the country for you. With over 158K new companies started in just 2020, the "country of poets" has one of the highest entrepreneurship rates in the world. Over the last 30 years, Chile has evolved from a military dictatorship into one of LatAm's most prosperous nations.

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Taking Over a Family Business with Sarah Perez Jarett and Hilda Perez

Cafe con Pam Podcast

Play Episode Listen Later May 29, 2022 63:38

Listeners, we're back this week with Sarah Perez Jarrett & Hilda Perez.Sarah Pérez-Jarrett is an entrepreneur and small business owner with over ten years of experience in operations, business management, natural medicine, and health advocacy. Immigrating from the Dominican Republic to New York, she grew up in a family of entrepreneurs. She watched her father, naturopath, and radio personality, Dr. Jose Rigoberto Diaz, build Salud Para Todos, a trusted maker of all-natural, high-quality original formulas that are personally tested, to tackle today's common ailments. In 2009, she graduated with a B.S. in Biomedical Education from Sophie Davis Biomedical School and assumed day-to-day control of the family business. After a successful company expansion and rebrand to SALUD, she was named Chief Executive Officer and co-owner in 2010.She is passionate about entrepreneurship, leadership, food advocacy, nutrition, and food equity but most importantly, how all these can come together.She is always striving to be and do better. She have completed The Stanford Latino Entrepreneurship Initiative Education - Scaling program at LBAN and an executive business education program designed for Minority and Women-owned Business Enterprises (M/WBe) with NYC SBS at NYU Stern School of Business.Currently, she is attending the Ernst and Young Entrepreneurs Access Network2021 inaugural cohort and she is a graduate student dietician at Nova Southeastern University. She is also a proud wife and mother and currently resides in South Florida.Hilda Perez is an entrepreneur. She earned her Master's Degree in Social Entrepreneurship - making her one of the 4 percent of graduate degree holders in the US, who is Latina. She's Dominican-American and honors her family and Latin community through her role as Chief Operating Officer at SALUD. In 2014, Hilda co-founded Savvy - Marketing for Good, to grow social ventures, boosting their positive impact by creating, implementing, and measuring marketing activities.One of Adelphi University's 10 Under 10; Hilda is the embodiment of a lifelong student - exploring and working in - multiple sectors: international development, non-profit, technology, and social entrepreneurship. Her expertise is being put to great use as an active Board Trustee at Adelphi University and as a Trustee for the Awesome Foundation, Miami Chapter. Hilda is a strong voice for the progress and advancement of BIPOC communities.During our conversation, we talked about:06:38 - On being Dominican and Dominican-American11:06 - Their father's career14:35 - Getting into the business23:31 - Taking over after the recession24:41 - How challenging it can be when you care27:10 - Emotional intelligence and creating culture38:55 - How do you present yourself as a professional woman34:21 - Growing pains41:39 - Prepping for an upcoming recessionAnd more...This episode is brought to you by MagicMind is the world's first productivity drink.

Filing: Facebook files a lawsuit against a Turkish national who operated a network of Instagram clone sites that allegedly scraped 100K accounts (Sarah Perez/TechCrunch)

national network lawsuit files turkish accounts sites allegedly clone techcrunch filing operated scraped sarah perez

Play Episode Listen Later May 28, 2022 0:32

This episode is also available as a blog post: https://feedssoundcloudcomuserssoundcloudusers.wordpress.com/2020/11/20/filing-facebook-files-a-lawsuit-against-a-turkish-national-who-operated-a-network-of-instagram-clone-sites-that-allegedly-scraped-100k-accounts-sarah-perez-techcrunch/ --- Send in a voice message: https://anchor.fm/you-betterknow4/message

Filing: Facebook files a lawsuit against a Turkish national who operated a network of Instagram clone sites that allegedly scraped 100K accounts (Sarah Perez/TechCrunch)

national network lawsuit files turkish accounts sites allegedly clone techcrunch filing operated scraped sarah perez

Play Episode Listen Later May 28, 2022 0:32

This episode is also available as a blog post: https://feedssoundcloudcomuserssoundcloudusers.wordpress.com/2020/11/20/filing-facebook-files-a-lawsuit-against-a-turkish-national-who-operated-a-network-of-instagram-clone-sites-that-allegedly-scraped-100k-accounts-sarah-perez-techcrunch/ --- Send in a voice message: https://anchor.fm/you-betterknow4/message

Welcoming Your Weird with Amanda McLamb

Brews with Broads

Play Episode Listen Later May 26, 2022 71:53

Learn more about Resident Culture, the events they have coming up, and their brand new coffee shop at their website and their IG!Happen to be in the Asheville area for Asheville Beer Week? Head to the Burial Off Topic Conversation featuring Amanda, friend of the pod Sarah Perez, Ashlie Randolph, Dairelyn Glunt, Jess Reiser, and Tranice Watts. Find out more and get your tix here! Groovy music by Megan Bagala, and art by Sabrina Rain at The Hoppiest Shop

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Premium Podcasting On Apple Just Got Easier + 4 more stories for May 20, 2022

Play Episode Listen Later May 20, 2022 10:06

This week on The Download: Premium Podcasting on Apple just got easier, Media Monitors slips up on methodology, and Podfest Africa’s annual study is here. Publishing content to a premium subscription feed on Apple Podcasts is about to become far less painful. This Tuesday Techcrunch’s Sarah Perez summarized the new Apple Podcasts Delegated Delivery system in a rundown of Apple’s new announcements. Quoting the article: “Starting this fall, a select number of hosting providers will support the Delegated Delivery system, including Acast, ART19, Blubrry, Buzzsprout, Libsyn, Omny Studio and RSS.com. Apple says these providers represent around 80% of listening for premium content on Apple Podcasts, and more services will be added over time.” Additionally: “The feature will be available at no additional cost to all creators through Apple Podcasts Connect and creators won’t need a membership to the Apple Podcasts Program to publish their free shows — only to publish premium content.” Prior to the introduction of the delegated delivery offerings, uploading a premium file to Apple for one’s monthly subscribers was an arduous and time-consuming process. Now the process will be smoother, at least for those on hosting platforms included in Apple’s rollout. On Twitter, Ashley Carman noted the divide possibly forming between providers when comparing who supports the new Apple feature and who is partnered with Spotify’s similar premium service. The tweet read: “Spotify works with third parties to support its subscription offering, too. The only overlap is Acast, at least according to the initial partner list. [I’m] curious if this means there's now additional stratification in [the] podcast world: team Spotify or team Apple.” In what is pleasantly becoming a weekly segment on The Download, we bring news of podcasting flourishing on a global scale. Last month Podfest Africa published the 79 page report titled “Discovery Tour, Data Edition: Mapping out the present & future of African audio storytelling.” The study is built off research collected in part with in-depth interviews with podcast producers and industry stakeholders, reviewing existing literature on relevant topics, and a survey of 370 podcast listeners across the study’s target areas of Kenya, Nigeria, and South Africa. Unsurprisingly, podcasting seems to be doing well. “These results build on existing evidence of the rapid growth of podcast usage in allt hree countries and the evidence that South Africa, Kenya and Nigeria are the most developed podcasting markets on the African continent.” A quick rundown of some interesting statistics provided: on average over 50% of respondents were women. With all results aggregated the idea podcast episode length across the three represented countries is 30 to 40 minutes. Spotify has a significant advantage over its competitors for distribution in the three countries studied for apps most used to listen to podcasts, clocking in at 35.1%. Apple comes in at a close second with 18.1% of the market share. Google Podcasts, YouTube, Anchor, and Afripods make up the rest of the top contenders. In its key takeaway section, the study makes a point of stressing that their findings suggest - unsurprisingly - audiences want content influenced by local creators and local companies. “A key growth opportunity identified is educating media companies to not rely on Western expertise for guidance on podcast production but instead to generate key insights through research from the African continent.” Continuing the trend of podcast news favoring Tuesdays, for some reason, Alyssa Meyers of Marketing Brew published “Here’s What You Missed at the 2022 IAB Podcast Upfront.” Quoting the article: “If you couldn’t make it last week (or if you were already burnt out from NewFronts), we tuned in and rounded up some of the most important announcements and themes of this year’s event, which positioned pods as ‘mainstream, prominent, and influential.’” Meyer’s reporting condenses a substantial amount of IAB content down to three main points plus a bonus regarding Disney - ever a fan of conglomerating - consolidating podcasting brands under one banner. The three common topics focused on diverse hosts and audiences, statistical dumps in the form of podcast trend reports, and quite a few mentions of brand safety. That last point might perk up the ears of long-time Download listeners, as brand safety is a recurring topic in more places than the IAB UpFront. Even last week’s episode included coverage of a story involving ethics in adtech and its impact on brand safety. This Monday Media Monitors published the results of a listeners survey conducted over two weeks in March, all bundled with the enticing headline “NPR Slips as Smaller Publisher Capitalize.” The findings begin with a ranking of the top ten publishers from the top 200 podcasts for the first quarter of 2022. The iHeartPodcast network comes in first place, followed by Spotify in second with Amazon Music and SiriusXM tied for third. NPR doesn’t place in the top ten publishers. Editor James Cridland adds vital context in Monday’s issue of Podnews: “To suggest that NPR isn’t in the top ten of US podcast publishers is obviously untrue; but helpful narrative for its competitor iHeartMedia. Coincidentally, iHeartMedia owns Media Monitors, a fact not disclosed.” Accountability is key when presenting data like this.Media Monitors analyzed the top 200 podcasts mentioned by respondents in their survey, that conveniently shuffled the deck so their parent company place first while a legacy competitor was shuffled off the list entirely. It was then followed on Tuesday by Edison Research’s Q1 breakdown of US Top Podcast Networks By Reach. Edison’s findings show a fair difference in ranking, with SXM Media coming in first, Spotify in second, and iHeartRadio placing third. NPR rejoins the group and places fourth. In the interest of full disclosure, the following quote from the press release is from Director of Research at Edison Research Gabriel Soto, who is also be co-host of The Download’s Spanish sibling show La Descarga. “Edison Podcast Metrics is the only dataset that covers the entire U.S. podcast space. By surveying listeners and measuring their actual consumption, the data doesn’t depend on opt-ins from networks and isn’t subject to the various issues with counting downloads. These top networks offer a diverse range of shows that appeal broadly to listeners.” Methodology matters. Who owns the ranking company matters. Opt-in will always be incomplete and the techniques used to fill those gaps matter. Another Tuesday article joins the episode with James Hercher’s AdExchanger piece on changing attribution tech and brand reactions. New models of attribution are coming for all of advertising, challenging the incumbent Multi Touch Attribution. Companies like Measured, Triple Whale, and Northbeam are all taking new approaches as old ones fail to deliver. The following quote contains a nested quote from Parachute’s VP of Growth Ian Yung. “One social media platform stuck out as an early win for Measured, according to Yung. Parachute was spending in the low six figures per month on the platform. “And they were obviously giving us reporting that it was very profitable.” Upon closer inspection, Measured found Parachute’s spending on the unnamed platform could be cut to zero and show no impact on sales. An all-too familiar adtech story. Quoting the article again: “Podcast advertising is another category that Parachute rethought once it had a measurement testing regime in place. Podcast attribution often banks on listeners redeeming a particular code, which under-credits the channel. “Podcasting is one [rarer] example where we have to take the reporting and increase what it has on our end to capture the true value,” Yung said.” Companies outside of podcasting are coming into the adtech space, and fast. It just so happens the podcasting industry has been operating steadily without widespread MTA adoption in the first place. The Download is a production of Sounds Profitable. Today's episode was hosted by Shreya Sharma and Manuela Bedoya, and the script was written by Gavin Gaddis. Bryan Barletta and Evo Terra are the executive producers of The Download from Sounds Profitable. Evo Terra edited today's episode. Special thanks to our media host, Omny Studio.See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.

Premium Podcasting On Apple Just Got Easier + 4 more stories for May 20, 2022

The Download from Sounds Profitable

Play Episode Listen Later May 20, 2022 10:06

This week on The Download: Premium Podcasting on Apple just got easier, Media Monitors slips up on methodology, and Podfest Africa’s annual study is here. Publishing content to a premium subscription feed on Apple Podcasts is about to become far less painful. This Tuesday Techcrunch’s Sarah Perez summarized the new Apple Podcasts Delegated Delivery system in a rundown of Apple’s new announcements. Quoting the article: “Starting this fall, a select number of hosting providers will support the Delegated Delivery system, including Acast, ART19, Blubrry, Buzzsprout, Libsyn, Omny Studio and RSS.com. Apple says these providers represent around 80% of listening for premium content on Apple Podcasts, and more services will be added over time.” Additionally: “The feature will be available at no additional cost to all creators through Apple Podcasts Connect and creators won’t need a membership to the Apple Podcasts Program to publish their free shows — only to publish premium content.” Prior to the introduction of the delegated delivery offerings, uploading a premium file to Apple for one’s monthly subscribers was an arduous and time-consuming process. Now the process will be smoother, at least for those on hosting platforms included in Apple’s rollout. On Twitter, Ashley Carman noted the divide possibly forming between providers when comparing who supports the new Apple feature and who is partnered with Spotify’s similar premium service. The tweet read: “Spotify works with third parties to support its subscription offering, too. The only overlap is Acast, at least according to the initial partner list. [I’m] curious if this means there's now additional stratification in [the] podcast world: team Spotify or team Apple.” In what is pleasantly becoming a weekly segment on The Download, we bring news of podcasting flourishing on a global scale. Last month Podfest Africa published the 79 page report titled “Discovery Tour, Data Edition: Mapping out the present & future of African audio storytelling.” The study is built off research collected in part with in-depth interviews with podcast producers and industry stakeholders, reviewing existing literature on relevant topics, and a survey of 370 podcast listeners across the study’s target areas of Kenya, Nigeria, and South Africa. Unsurprisingly, podcasting seems to be doing well. “These results build on existing evidence of the rapid growth of podcast usage in allt hree countries and the evidence that South Africa, Kenya and Nigeria are the most developed podcasting markets on the African continent.” A quick rundown of some interesting statistics provided: on average over 50% of respondents were women. With all results aggregated the idea podcast episode length across the three represented countries is 30 to 40 minutes. Spotify has a significant advantage over its competitors for distribution in the three countries studied for apps most used to listen to podcasts, clocking in at 35.1%. Apple comes in at a close second with 18.1% of the market share. Google Podcasts, YouTube, Anchor, and Afripods make up the rest of the top contenders. In its key takeaway section, the study makes a point of stressing that their findings suggest - unsurprisingly - audiences want content influenced by local creators and local companies. “A key growth opportunity identified is educating media companies to not rely on Western expertise for guidance on podcast production but instead to generate key insights through research from the African continent.” Continuing the trend of podcast news favoring Tuesdays, for some reason, Alyssa Meyers of Marketing Brew published “Here’s What You Missed at the 2022 IAB Podcast Upfront.” Quoting the article: “If you couldn’t make it last week (or if you were already burnt out from NewFronts), we tuned in and rounded up some of the most important announcements and themes of this year’s event, which positioned pods as ‘mainstream, prominent, and influential.’” Meyer’s reporting condenses a substantial amount of IAB content down to three main points plus a bonus regarding Disney - ever a fan of conglomerating - consolidating podcasting brands under one banner. The three common topics focused on diverse hosts and audiences, statistical dumps in the form of podcast trend reports, and quite a few mentions of brand safety. That last point might perk up the ears of long-time Download listeners, as brand safety is a recurring topic in more places than the IAB UpFront. Even last week’s episode included coverage of a story involving ethics in adtech and its impact on brand safety. This Monday Media Monitors published the results of a listeners survey conducted over two weeks in March, all bundled with the enticing headline “NPR Slips as Smaller Publisher Capitalize.” The findings begin with a ranking of the top ten publishers from the top 200 podcasts for the first quarter of 2022. The iHeartPodcast network comes in first place, followed by Spotify in second with Amazon Music and SiriusXM tied for third. NPR doesn’t place in the top ten publishers. Editor James Cridland adds vital context in Monday’s issue of Podnews: “To suggest that NPR isn’t in the top ten of US podcast publishers is obviously untrue; but helpful narrative for its competitor iHeartMedia. Coincidentally, iHeartMedia owns Media Monitors, a fact not disclosed.” Accountability is key when presenting data like this.Media Monitors analyzed the top 200 podcasts mentioned by respondents in their survey, that conveniently shuffled the deck so their parent company place first while a legacy competitor was shuffled off the list entirely. It was then followed on Tuesday by Edison Research’s Q1 breakdown of US Top Podcast Networks By Reach. Edison’s findings show a fair difference in ranking, with SXM Media coming in first, Spotify in second, and iHeartRadio placing third. NPR rejoins the group and places fourth. In the interest of full disclosure, the following quote from the press release is from Director of Research at Edison Research Gabriel Soto, who is also be co-host of The Download’s Spanish sibling show La Descarga. “Edison Podcast Metrics is the only dataset that covers the entire U.S. podcast space. By surveying listeners and measuring their actual consumption, the data doesn’t depend on opt-ins from networks and isn’t subject to the various issues with counting downloads. These top networks offer a diverse range of shows that appeal broadly to listeners.” Methodology matters. Who owns the ranking company matters. Opt-in will always be incomplete and the techniques used to fill those gaps matter. Another Tuesday article joins the episode with James Hercher’s AdExchanger piece on changing attribution tech and brand reactions. New models of attribution are coming for all of advertising, challenging the incumbent Multi Touch Attribution. Companies like Measured, Triple Whale, and Northbeam are all taking new approaches as old ones fail to deliver. The following quote contains a nested quote from Parachute’s VP of Growth Ian Yung. “One social media platform stuck out as an early win for Measured, according to Yung. Parachute was spending in the low six figures per month on the platform. “And they were obviously giving us reporting that it was very profitable.” Upon closer inspection, Measured found Parachute’s spending on the unnamed platform could be cut to zero and show no impact on sales. An all-too familiar adtech story. Quoting the article again: “Podcast advertising is another category that Parachute rethought once it had a measurement testing regime in place. Podcast attribution often banks on listeners redeeming a particular code, which under-credits the channel. “Podcasting is one [rarer] example where we have to take the reporting and increase what it has on our end to capture the true value,” Yung said.” Companies outside of podcasting are coming into the adtech space, and fast. It just so happens the podcasting industry has been operating steadily without widespread MTA adoption in the first place. The Download is a production of Sounds Profitable. Today's episode was hosted by Shreya Sharma and Manuela Bedoya, and the script was written by Gavin Gaddis. Bryan Barletta and Evo Terra are the executive producers of The Download from Sounds Profitable. Evo Terra edited today's episode. Special thanks to our media host, Omny Studio.See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.

Premium Podcasting On Apple Just Got Easier + 4 more stories for May 20, 2022

Play Episode Listen Later May 20, 2022 10:05

This week on The Download: Premium Podcasting on Apple just got easier, Media Monitors slips up on methodology, and Podfest Africa's annual study is here. Publishing content to a premium subscription feed on Apple Podcasts is about to become far less painful. This Tuesday Techcrunch's Sarah Perez summarized the new Apple Podcasts Delegated Delivery system in a rundown of Apple's new announcements. Quoting the article: “Starting this fall, a select number of hosting providers will support the Delegated Delivery system, including Acast, ART19, Blubrry, Buzzsprout, Libsyn, Omny Studio and RSS.com. Apple says these providers represent around 80% of listening for premium content on Apple Podcasts, and more services will be added over time.” Additionally: “The feature will be available at no additional cost to all creators through Apple Podcasts Connect and creators won't need a membership to the Apple Podcasts Program to publish their free shows — only to publish premium content.” Prior to the introduction of the delegated delivery offerings, uploading a premium file to Apple for one's monthly subscribers was an arduous and time-consuming process. Now the process will be smoother, at least for those on hosting platforms included in Apple's rollout. On Twitter, Ashley Carman noted the divide possibly forming between providers when comparing who supports the new Apple feature and who is partnered with Spotify's similar premium service. The tweet read: “Spotify works with third parties to support its subscription offering, too. The only overlap is Acast, at least according to the initial partner list. [I'm] curious if this means there's now additional stratification in [the] podcast world: team Spotify or team Apple.” In what is pleasantly becoming a weekly segment on The Download, we bring news of podcasting flourishing on a global scale. Last month Podfest Africa published the 79 page report titled “Discovery Tour, Data Edition: Mapping out the present & future of African audio storytelling.” The study is built off research collected in part with in-depth interviews with podcast producers and industry stakeholders, reviewing existing literature on relevant topics, and a survey of 370 podcast listeners across the study's target areas of Kenya, Nigeria, and South Africa. Unsurprisingly, podcasting seems to be doing well. “These results build on existing evidence of the rapid growth of podcast usage in allt hree countries and the evidence that South Africa, Kenya and Nigeria are the most developed podcasting markets on the African continent.” A quick rundown of some interesting statistics provided: on average over 50% of respondents were women. With all results aggregated the idea podcast episode length across the three represented countries is 30 to 40 minutes. Spotify has a significant advantage over its competitors for distribution in the three countries studied for apps most used to listen to podcasts, clocking in at 35.1%. Apple comes in at a close second with 18.1% of the market share. Google Podcasts, YouTube, Anchor, and Afripods make up the rest of the top contenders. In its key takeaway section, the study makes a point of stressing that their findings suggest - unsurprisingly - audiences want content influenced by local creators and local companies. “A key growth opportunity identified is educating media companies to not rely on Western expertise for guidance on podcast production but instead to generate key insights through research from the African continent.” Continuing the trend of podcast news favoring Tuesdays, for some reason, Alyssa Meyers of Marketing Brew published “Here's What You Missed at the 2022 IAB Podcast Upfront.” Quoting the article: “If you couldn't make it last week (or if you were already burnt out from NewFronts), we tuned in and rounded up some of the most important announcements and themes of this year's event, which positioned pods as ‘mainstream, prominent, and influential.'” Meyer's reporting condenses a substantial amount of IAB content down to three main points plus a bonus regarding Disney - ever a fan of conglomerating - consolidating podcasting brands under one banner. The three common topics focused on diverse hosts and audiences, statistical dumps in the form of podcast trend reports, and quite a few mentions of brand safety. That last point might perk up the ears of long-time Download listeners, as brand safety is a recurring topic in more places than the IAB UpFront. Even last week's episode included coverage of a story involving ethics in adtech and its impact on brand safety. This Monday Media Monitors published the results of a listeners survey conducted over two weeks in March, all bundled with the enticing headline “NPR Slips as Smaller Publisher Capitalize.” The findings begin with a ranking of the top ten publishers from the top 200 podcasts for the first quarter of 2022. The iHeartPodcast network comes in first place, followed by Spotify in second with Amazon Music and SiriusXM tied for third. NPR doesn't place in the top ten publishers. Editor James Cridland adds vital context in Monday's issue of Podnews: “To suggest that NPR isn't in the top ten of US podcast publishers is obviously untrue; but helpful narrative for its competitor iHeartMedia. Coincidentally, iHeartMedia owns Media Monitors, a fact not disclosed.” Accountability is key when presenting data like this.Media Monitors analyzed the top 200 podcasts mentioned by respondents in their survey, that conveniently shuffled the deck so their parent company place first while a legacy competitor was shuffled off the list entirely. It was then followed on Tuesday by Edison Research's Q1 breakdown of US Top Podcast Networks By Reach. Edison's findings show a fair difference in ranking, with SXM Media coming in first, Spotify in second, and iHeartRadio placing third. NPR rejoins the group and places fourth. In the interest of full disclosure, the following quote from the press release is from Director of Research at Edison Research Gabriel Soto, who is also be co-host of The Download's Spanish sibling show La Descarga. “Edison Podcast Metrics is the only dataset that covers the entire U.S. podcast space. By surveying listeners and measuring their actual consumption, the data doesn't depend on opt-ins from networks and isn't subject to the various issues with counting downloads. These top networks offer a diverse range of shows that appeal broadly to listeners.” Methodology matters. Who owns the ranking company matters. Opt-in will always be incomplete and the techniques used to fill those gaps matter. Another Tuesday article joins the episode with James Hercher's AdExchanger piece on changing attribution tech and brand reactions. New models of attribution are coming for all of advertising, challenging the incumbent Multi Touch Attribution. Companies like Measured, Triple Whale, and Northbeam are all taking new approaches as old ones fail to deliver. The following quote contains a nested quote from Parachute's VP of Growth Ian Yung. “One social media platform stuck out as an early win for Measured, according to Yung. Parachute was spending in the low six figures per month on the platform. “And they were obviously giving us reporting that it was very profitable.” Upon closer inspection, Measured found Parachute's spending on the unnamed platform could be cut to zero and show no impact on sales. An all-too familiar adtech story. Quoting the article again: “Podcast advertising is another category that Parachute rethought once it had a measurement testing regime in place. Podcast attribution often banks on listeners redeeming a particular code, which under-credits the channel. “Podcasting is one [rarer] example where we have to take the reporting and increase what it has on our end to capture the true value,” Yung said.” Companies outside of podcasting are coming into the adtech space, and fast. It just so happens the podcasting industry has been operating steadily without widespread MTA adoption in the first place. The Download is a production of Sounds Profitable. Today's episode was hosted by Shreya Sharma and Manuela Bedoya, and the script was written by Gavin Gaddis. Bryan Barletta and Evo Terra are the executive producers of The Download from Sounds Profitable. Evo Terra edited today's episode. Special thanks to our media host, Omny Studio. See omnystudio.com/listener for privacy information.

Premium podcasting en Apple es ahora más fácil y 4 historias más, 20 de mayo 2022

Sounds Profitable en Español

Play Episode Listen Later May 20, 2022 12:58

Esta semana en La Descarga: El premium podcasting en Apple se acaba de ser más fácil, la empresa de investigación Media Monitors mete la pata, y TelevisaUnivisión amplía su programación de podcasts. Va a ser más fácil publicar contenido en un feed de suscripción premium en Apple Podcasts. Este martes, Sarah Perez de Tech Crunch detalló el nuevo sistema, llamado Apple Podcasts Delegated Delivery, en un resumen de los nuevos anuncios de la empresa. Citando el articulo: “A partir de este otoño, unos proveedores de alojamiento [de podcasts] serán compatibles con el sistema Delegated Delivery, incluidos Acast, ART19, Blubrry, Buzzsprout, Libsyn, Omny Studio y RSS.com. Apple dice que estos proveedores representan aproximadamente el 80% de la escucha de contenido premium en Apple Podcasts, y se agregarán más servicios con el tiempo”. Adicionalmente: “La función estará disponible sin costo adicional para todos los creadores a través de Apple Podcasts Connect. Los creadores no necesitarán ser miembros del programa Apple Podcasts para publicar sus programas gratuitos -- solo para publicar contenido premium”. Antes de la introducción de las ofertas de Delegated Delivery, subir un archivo premium a Apple para los suscriptores mensuales era un proceso difícil y lento. Ahora el proceso será más sencillo, por lo menos para aquellos en plataformas de alojamiento de podcasts que serán incluidas en el lanzamiento. Ashley Carman señaló en Twitter la posible división entre los proveedores al comparar quién es compatible con la nueva función de Apple y quién está asociado con Spotify. Según Carman: “Spotify también trabaja con terceras partes para operar su oferta de suscripción. El único proveedor en común es Acast, según la lista inicial de socios. [Tengo] curiosidad si esto significa que ahora hay una estratificación adicional en [el] mundo de los podcasts: El equipo de Spotify contra el equipo de Apple”. Les traemos noticias sobre el florecimiento de los podcasts a escala mundial. El mes pasado, Podfest África publicó el informe de 79 páginas titulado "Discovery Tour, Data Edition: Mapping out the present & future of African audio storytelling". El estudio se basa en investigaciones recopiladas a través de entrevistas profundas con productores de podcasts y accionistas de la industria. También explora literatura existente sobre temas relevantes y una encuesta de 370 oyentes de podcasts de Kenia, Nigeria y Sudáfrica. Como era de esperar, el podcasting parece estar funcionando bien. “Estos resultados respaldan la evidencia existente del rápido crecimiento del uso de podcasts en los tres países y la evidencia de que Sudáfrica, Kenia y Nigeria son los más desarrollados mercados de podcasting en el continente africano”. Un resumen de los hallazgos claves destaca que, en promedio, más del 50% de los encuestados fueron mujeres. Los resultados sugieren que la duración ideal de un episodio de podcast en los tres países representados es de 30 a 40 minutos. Spotify tiene una ventaja significativa sobre sus competidores como la aplicación más utilizada para escuchar podcasts en los tres países estudiados, registrando un 35,1%. Apple ocupa el segundo lugar con 18,1% del mercado. Google Podcasts, YouTube, Anchor y Afripods conforman el resto de los principales competidores. En su sección de conclusiones clave, el estudio enfatiza que sus hallazgos sugieren, que las audiencias quieren contenido influenciado por creadores locales y empresas locales. “Una oportunidad de crecimiento clave identificada es educar a las empresas de medios para que no dependan de la experiencia occidental como un guía para la producción de podcasts, sino para generar conocimientos clave a través de la investigación del continente africano”. Este lunes, Media Monitors publicó los resultados de una encuesta de oyentes realizada durante dos semanas en marzo, todo con el atractivo título "NPR se cae y editoriales más pequeñas aprovechan". Los hallazgos comienzan con una clasificación de los diez principales editores de los 200 podcasts principales para el primer trimestre de 2022. La red iHeartPodcast ocupa el primer lugar, seguido por Spotify en segundo lugar con Amazon Music y SiriusXM empatados en tercer lugar. NPR no se ubica entre las diez principales editoriales. El editor James Cridland brinda un contexto importante en la edición del lunes de Podnews: “Sugerir que NPR no está entre los diez principales editores de podcasts de los EE. UU. es obviamente falso; pero es una útil narrativa para su competidor iHeartMedia. Coincidentemente, iHeartMedia es propietaria de Media Monitors, un hecho que no se revela [en el informe]”. La responsabilidad es clave cuando se presentan datos como este. Los resultados de Media Monitors analizaron solo los doscientos principales podcasts mencionados por los encuestados de su estudio, lo que convenientemente posiciona su empresa matriz en primer lugar mientras que un competidor se eliminó por completo de la lista. Tras esto, el martes, Edison Research público su interpretación de las principales redes de podcasts de los EE.UU. del primer trimestre del 2022. Los hallazgos de Edison muestran una diferencia considerable en la clasificación, con SXM Media en primer lugar, Spotify en segundo e iHeartRadio en tercer lugar. NPR se reincorpora al grupo y ocupa el cuarto lugar. Para ser completamente transparentes, la siguiente cita del comunicado de prensa es del director de investigación de Edison Research, Gabriel Soto, quien también es el co anfitrión de la descarga. Segun Gabriel: “Edison Podcast Metrics es el único conjunto de datos que cubre todo el espacio de podcasts de los EE. UU. Al encuestar a los oyentes y medir su consumo real, los datos no dependen del permiso de las redes y no están sujetos a los diversos problemas relacionados con la medida de descargas. Estas cadenas principales ofrecen un catálogo diverso de programas que atraen ampliamente a los oyentes”. La metodología importa. Quién es el propietario de la empresa de clasificación importa. Si se necesita permiso para ser medido, los datos siempre estarán incompletos y las técnicas utilizadas para llenar esos vacíos también importan. Otro artículo publicado este martes se une al episodio con la lectura de AdExchanger de James Hercher sobre cómo cambiar la tecnología de atribución y las reacciones de varias marcas. Están llegando nuevos modelos de atribución para toda la publicidad, desafiando a Multi Touch Attribution, el proveedor titular. Empresas como Measured, Triple Whale y Northbeam están adoptando nuevos enfoques a medida que los antiguos no cumplan. La siguiente cita es del vicepresidente de crecimiento de Parachute, Ian Yung. “Una plataforma de redes sociales se destacó como una de las primeras victorias de Measured, según Yung. Parachute gastaba aproximadamente seis cifras por mes en la plataforma. “Y obviamente estaban dando señales de que son muy lucrativos”. Tras una inspección más cercana, Measured descubrió que el gasto de Parachute en la plataforma sin nombre podría reducirse a cero y no mostrar ningún impacto en las ventas. Una historia de adtech demasiado conocida. La publicidad de podcasts es otra categoría que Parachute consideró una vez que tuvo un régimen de prueba de medición. La atribución de podcasts a menudo depende de que los oyentes reciban un código en particular, lo que debilita el crédito al canal. “El podcasting es un ejemplo [más raro] en el que tenemos que tomar los informes y aumentar lo que tiene de nuestra parte para capturar el verdadero valor”, dijo Yung. Las empresas fuera del podcasting están entrando en el espacio de la tecnología publicitaria, y rápido. Y da la casualidad de que la industria del podcasting ha estado operando de manera constante sin la adopción generalizada de Multi Touch Attribution en primer lugar. Uforia, la red de audio de TelevisaUnivision, anunció la expansión de su programación de podcasts en el evento IAB Podcast Upfront 2022. La red, que se declara a sí misma como “la red de podcasts hispanos más grande y de más rápido crecimiento en EE.UU.”, destaca tres pilares que guiarán su estrategia para ampliar su oferta de podcasts. Estas son, según el comunicado de prensa, “Directo desde el aire… Creación de contenido interno… [y] Coproducciones.” La empresa también anunció varios programas conforme con sus pilares que estrenarán más adelante este año. Estás incluyen, “Crímenes Paranormales, un podcast que combina actividad paranormal y crímenes reales ocurridos en Latinoamérica, producido en español e inglés. Tambien: Demonios De Topo Chico, un podcast sobre crímenes de la vida real que sigue al doctor… Alfredo Balli Treviño, un médico mexicano condenado a muerte por asesinato en la ciudad de Monterrey, México,… y que se convirtió en la inspiración del emblemático villano Hannibal Lecter. Y finalmente: Univision Investiga, un podcast conducido por la premiada unidad de investigación de Univision News y periodistas invitados especiales, para contar historias de temas controvertidos y descubrir casos de corrupción, narcotráfico, explotación laboral, cultos, estafadores y muchas otras historias” Se está formando un año con muchas opciones de podcasts para oyentes de la audiencia Latina. La Descarga es una producción de Sounds Profitable. El episodio de hoy fue presentado por Manuela Bedoya y Gabriel Soto, y escrito por Gavin Gaddis. Bryan Barletta y Evo Terra son los productores ejecutivos de La Descarga de Sounds Profitable.See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.

Fortifying the Path with Sarah Perez

Brews with Broads

Play Episode Listen Later May 12, 2022 81:41

Keep up with Sarah (and live vicariously through her life on gorgeous Maui) on instagram @TheBeerNerdess Learn more about Lifting Lucy, the organization that Sarah Co-Founded that supports Black, Indigenous, and other Women of Color in beer industry events and educational opportunities, here on their website or on their Instagram !The collaboration between Lifting Lucy, Resident Culture, Burial and Salud is premiering at Asheville Beer Week May 27th-June 5th. I'll keep y'all posted on my instagram when I learn more details, but check out the Asheville Beer Week Website in the meantime.You can learn more about Maui Brewing Co.'s International Women's Day Beer, FIERCE, here.Groovy music by Megan Bagala, and art by Sabrina Rain at The Hoppiest Shop

women black color indigenous international women salud maui burial fierce craft beer groovy fortifying beer culture maui brewing co women in beer sarah perez

Warner Music Launches A Podcast Network + 3 more stories for April 29, 2022

The Download from Sounds Profitable

Play Episode Listen Later Apr 29, 2022 11:55

ICYMI: Warner Music launches a podcast network, Spotify weathers the storm, and personnel changes at Edison Research. Warner Music Group is dipping its toes into podcasting with its first network: Interval Presents. The new network’s slate promises a variety of content lead by popular musicians and celebrities who work with WMG. “The initiative marks the first major music label to follow in Sony Music’s lead; Sony entered the podcast arena five years ago in May, 2017.” WMG Senior VP of Digital Strategy & Business Development Allan Coye has stepped into the role of General Manager of Interval Presents content. CDO and EVP of Business Development Oana Ruxandra set the tone for what Interval Presents intends to accomplish. She says, “There’s a hunger for more inclusive and authentic podcast content and, with Allan leading the charge, we’re thrilled to launch an audio platform that will connect with this growing audience and spotlight a breadth of voices and perspectives.” While this might initially look like simply another company jumping into the field of celebrity podcasts, that itself is enough to help grow the industry. With more celebrity-hosted podcasts comes a higher chance of graduating those who only listen to music into full-fledged podcast listeners who seek out content beyond their initial introduction, be it with a Jason Derulo-hosted fiction podcast or a Lupita Nyong’o series on African diaspora. --- This week Spotify’s Q1 numbers became the subject of much discussion as they became public. On Wednesday Bloomberg’s Ashley Carman published “Spotify Tumbles as Investors Question Podcast Investments.” “Spotify Technology SA has spent more than a billion dollars in an effort to become the No. 1 name in podcasting, but investors’ patience is wearing thin on how much that will cost.” Carman’s article paints a cloudy sky for the big green dot with investors getting antsy at the amount of money invested in podcasting intended for long-term growth over short-term returns, including a gross margin of 25.2% that falls short of the 30 to 40% target. That said, both paid subscriptions and unpaid ad-supported users are up despite locking out Russian users and much-publicized Joe Rogan backlash. Sarah Perez writes for a TechCrunch article on the same subject this Wednesday: “Despite losing 1.5 million users in Russia, Spotify’s premium subscribers grew 15% year-over-year in the first quarter to reach 182 million, largely in line with analyst estimates. Ad-supported users, meanwhile, grew 21% to reach 252 million.” The #deletespotify movement, sparked by a transphobic conversation in his latest Jordan Peterson interview, a history of COVID-19 disinformation, and a compilation of him saying a racial slur lead to musicians and podcasters alike pulling their content from Spotify or threatening to cancel contracts. As Sarah Perez reports: “But app store data at the time indicated rival streaming apps were not getting a boost from this latest PR headache, as Spotify’s app had continued to see millions of weekly downloads — a significantly larger figure than its nearest rivals — even amid the #deletespotify campaign on social media.” That lack of attention to rival apps likely stings especially hard for Neil Young, a figurehead of the Rogan backlash who pulled all of his music from Spotify in protest of Rogan’s COVID disinformation. Young, a vocal critic of low-quality MP3 streaming on services like Spotify, also happened to be releasing high-quality versions of his discography on Amazon Music shortly after the much-publicized stunt. As with all things, Spotify’s growth remains a complicated beast. Subscribers are up, stock value is down, all while successfully weathering a weeks-long PR storm. --- Last Thursday Spotify dropped an article on their official blog announcing Spotify’s big entrance into video podcasting. Quoting the article, “Last fall, Spotify began activating Video Podcasts for creators on a limited basis. Since then, we’ve found that podcasters love having the option to accompany their audio with visual components, and fans love having the opportunity to more deeply connect with the content.” As of Thursday creators in the US, Canada, New Zealand, Australia, and the UK gained access to the feature, as well as a handful of new features to help the transition for video podcasters with backlogs. The new system requires a podcast be hosted on Spotify’s service Anchor, meaning any existing video podcasts interested in trying out the service will either need to make a Spotify spinoff feed or wholesale transfer from their existing service to take advantage of this new feature. Once integrated into Spotify the video podcasting appears to function identical to simply watching a video podcast on YouTube, with those who prefer pure audio able to leave the app or lock their phone to background the video. Video in podcasting challenges an open ecosystem to consider themselves creators, agnostic of any one medium, while also pushing them into siloed solutions. Podcast-first creators exploring video as a channel is powerful, even if the current options dead-end into proprietary solutions. Spotify’s requirement that a show must be hosted on their own service. Anyone currently producing videos with their podcasts have to weigh the pros and cons of porting everything over into Spotify’s silo purely to have one more place to upload the same video content already going up on YouTube and social media. There’s promise in the concept of podcasts-with-video, but current offerings are lacking as they all appear to exist to push an open podcasting world into producing siloed content. --- And finally, while we don't often cover personnel changes here on The Download, this one is important enough that we mention. Tom Webster has just today announced that he is leaving his position with Edison Research. But Tom and Edison will both still be with us in the podcasting industry. As Tom says in his newsletter, I Hear Things: "My work with Edison is far from over, and we have established an agreement to partner on many things in the future." So what will Tom be doing with his time? That's not been announced just yet, but again quoting from today's newsletter: "I want to continue to work to establish a podcast industry: a place where established networks and independent podcasters alike have fair access to information, revenue, and opportunity. I think there are some structural issues in podcasting, and a some information arbitrage, as well. I want to work on both of these issues, and help to create the sandbox I wish to continue to play in for years to come. I'm excited about what is next, and I'll have more to say on that in the next edition of I Hear Things, which isn't going away, by the way. Just as I am doubling down on podcasting, I am also going to be evolving I Hear Things into something very exciting, broad-reaching, and ultimately useful for podcasters of every stripe." The podcast industry might be grateful for everything Tom has done at Edison Research to grow the platform, but I’m personally grateful for everything Tom has done for me. See what you may not know is that I have worked closely with Tom for five years at Edison Research. Now he’s said before that he wishes he could have been a better mentor, but to him I say: you did an incredible job. Clearly, your wisdom is invaluable and I’ve absorbed a lot, but it is your confidence in my abilities that has allowed me to face challenges I didn’t think I was capable of facing. Suggesting I take the lead on presenting research for the first time or asking for my advice as if I were the expert served as ammo to fight off my imposter syndrome. As you did for much of the podcast industry, you opened doors for me to bring my own passion projects to life, my own research on Latino and Black podcast audiences. You helped me evolve from a project coordinator to a Director of Research, and listen to me now, a host of a podcast. I don’t think there’s a better way to say that I’m forever grateful than on audio that will forever live in the world you’ve helped build. Thank you for everything. ---- The Download is a production of Sounds Profitable. Today's episode was hosted by Gabriel Soto and Manuela Bedoya, and the script was written by Gavin Gaddis. Bryan Barletta and Evo Terra are the executive producers of The Download from Sounds Profitable. Special thanks to Ian Powell for his audio prowess, and to our media host, Omny Studio.See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.

Warner Music Launches A Podcast Network + 3 more stories for April 29, 2022

Play Episode Listen Later Apr 29, 2022 11:55

ICYMI: Warner Music launches a podcast network, Spotify weathers the storm, and personnel changes at Edison Research. Warner Music Group is dipping its toes into podcasting with its first network: Interval Presents. The new network's slate promises a variety of content lead by popular musicians and celebrities who work with WMG. “The initiative marks the first major music label to follow in Sony Music's lead; Sony entered the podcast arena five years ago in May, 2017.” WMG Senior VP of Digital Strategy & Business Development Allan Coye has stepped into the role of General Manager of Interval Presents content. CDO and EVP of Business Development Oana Ruxandra set the tone for what Interval Presents intends to accomplish. She says, “There's a hunger for more inclusive and authentic podcast content and, with Allan leading the charge, we're thrilled to launch an audio platform that will connect with this growing audience and spotlight a breadth of voices and perspectives.” While this might initially look like simply another company jumping into the field of celebrity podcasts, that itself is enough to help grow the industry. With more celebrity-hosted podcasts comes a higher chance of graduating those who only listen to music into full-fledged podcast listeners who seek out content beyond their initial introduction, be it with a Jason Derulo-hosted fiction podcast or a Lupita Nyong'o series on African diaspora. --- This week Spotify's Q1 numbers became the subject of much discussion as they became public. On Wednesday Bloomberg's Ashley Carman published “Spotify Tumbles as Investors Question Podcast Investments.” “Spotify Technology SA has spent more than a billion dollars in an effort to become the No. 1 name in podcasting, but investors' patience is wearing thin on how much that will cost.” Carman's article paints a cloudy sky for the big green dot with investors getting antsy at the amount of money invested in podcasting intended for long-term growth over short-term returns, including a gross margin of 25.2% that falls short of the 30 to 40% target. That said, both paid subscriptions and unpaid ad-supported users are up despite locking out Russian users and much-publicized Joe Rogan backlash. Sarah Perez writes for a TechCrunch article on the same subject this Wednesday: “Despite losing 1.5 million users in Russia, Spotify's premium subscribers grew 15% year-over-year in the first quarter to reach 182 million, largely in line with analyst estimates. Ad-supported users, meanwhile, grew 21% to reach 252 million.” The #deletespotify movement, sparked by a transphobic conversation in his latest Jordan Peterson interview, a history of COVID-19 disinformation, and a compilation of him saying a racial slur lead to musicians and podcasters alike pulling their content from Spotify or threatening to cancel contracts. As Sarah Perez reports: “But app store data at the time indicated rival streaming apps were not getting a boost from this latest PR headache, as Spotify's app had continued to see millions of weekly downloads — a significantly larger figure than its nearest rivals — even amid the #deletespotify campaign on social media.” That lack of attention to rival apps likely stings especially hard for Neil Young, a figurehead of the Rogan backlash who pulled all of his music from Spotify in protest of Rogan's COVID disinformation. Young, a vocal critic of low-quality MP3 streaming on services like Spotify, also happened to be releasing high-quality versions of his discography on Amazon Music shortly after the much-publicized stunt. As with all things, Spotify's growth remains a complicated beast. Subscribers are up, stock value is down, all while successfully weathering a weeks-long PR storm. --- Last Thursday Spotify dropped an article on their official blog announcing Spotify's big entrance into video podcasting. Quoting the article, “Last fall, Spotify began activating Video Podcasts for creators on a limited basis. Since then, we've found that podcasters love having the option to accompany their audio with visual components, and fans love having the opportunity to more deeply connect with the content.” As of Thursday creators in the US, Canada, New Zealand, Australia, and the UK gained access to the feature, as well as a handful of new features to help the transition for video podcasters with backlogs. The new system requires a podcast be hosted on Spotify's service Anchor, meaning any existing video podcasts interested in trying out the service will either need to make a Spotify spinoff feed or wholesale transfer from their existing service to take advantage of this new feature. Once integrated into Spotify the video podcasting appears to function identical to simply watching a video podcast on YouTube, with those who prefer pure audio able to leave the app or lock their phone to background the video. Video in podcasting challenges an open ecosystem to consider themselves creators, agnostic of any one medium, while also pushing them into siloed solutions. Podcast-first creators exploring video as a channel is powerful, even if the current options dead-end into proprietary solutions. Spotify's requirement that a show must be hosted on their own service. Anyone currently producing videos with their podcasts have to weigh the pros and cons of porting everything over into Spotify's silo purely to have one more place to upload the same video content already going up on YouTube and social media. There's promise in the concept of podcasts-with-video, but current offerings are lacking as they all appear to exist to push an open podcasting world into producing siloed content. --- And finally, while we don't often cover personnel changes here on The Download, this one is important enough that we mention. Tom Webster has just today announced that he is leaving his position with Edison Research. But Tom and Edison will both still be with us in the podcasting industry. As Tom says in his newsletter, I Hear Things: "My work with Edison is far from over, and we have established an agreement to partner on many things in the future." So what will Tom be doing with his time? That's not been announced just yet, but again quoting from today's newsletter: "I want to continue to work to establish a podcast industry: a place where established networks and independent podcasters alike have fair access to information, revenue, and opportunity. I think there are some structural issues in podcasting, and a some information arbitrage, as well. I want to work on both of these issues, and help to create the sandbox I wish to continue to play in for years to come. I'm excited about what is next, and I'll have more to say on that in the next edition of I Hear Things, which isn't going away, by the way. Just as I am doubling down on podcasting, I am also going to be evolving I Hear Things into something very exciting, broad-reaching, and ultimately useful for podcasters of every stripe." The podcast industry might be grateful for everything Tom has done at Edison Research to grow the platform, but I'm personally grateful for everything Tom has done for me. See what you may not know is that I have worked closely with Tom for five years at Edison Research. Now he's said before that he wishes he could have been a better mentor, but to him I say: you did an incredible job. Clearly, your wisdom is invaluable and I've absorbed a lot, but it is your confidence in my abilities that has allowed me to face challenges I didn't think I was capable of facing. Suggesting I take the lead on presenting research for the first time or asking for my advice as if I were the expert served as ammo to fight off my imposter syndrome. As you did for much of the podcast industry, you opened doors for me to bring my own passion projects to life, my own research on Latino and Black podcast audiences. You helped me evolve from a project coordinator to a Director of Research, and listen to me now, a host of a podcast. I don't think there's a better way to say that I'm forever grateful than on audio that will forever live in the world you've helped build. Thank you for everything. ---- The Download is a production of Sounds Profitable. Today's episode was hosted by Gabriel Soto and Manuela Bedoya, and the script was written by Gavin Gaddis. Bryan Barletta and Evo Terra are the executive producers of The Download from Sounds Profitable. Special thanks to Ian Powell for his audio prowess, and to our media host, Omny Studio. See omnystudio.com/listener for privacy information.

Warner Music Launches A Podcast Network + 3 more stories for April 29, 2022

Sounds Profitable en Español

Play Episode Listen Later Apr 29, 2022 11:55

ICYMI: Warner Music launches a podcast network, Spotify weathers the storm, and personnel changes at Edison Research. Warner Music Group is dipping its toes into podcasting with its first network: Interval Presents. The new network’s slate promises a variety of content lead by popular musicians and celebrities who work with WMG. “The initiative marks the first major music label to follow in Sony Music’s lead; Sony entered the podcast arena five years ago in May, 2017.” WMG Senior VP of Digital Strategy & Business Development Allan Coye has stepped into the role of General Manager of Interval Presents content. CDO and EVP of Business Development Oana Ruxandra set the tone for what Interval Presents intends to accomplish. She says, “There’s a hunger for more inclusive and authentic podcast content and, with Allan leading the charge, we’re thrilled to launch an audio platform that will connect with this growing audience and spotlight a breadth of voices and perspectives.” While this might initially look like simply another company jumping into the field of celebrity podcasts, that itself is enough to help grow the industry. With more celebrity-hosted podcasts comes a higher chance of graduating those who only listen to music into full-fledged podcast listeners who seek out content beyond their initial introduction, be it with a Jason Derulo-hosted fiction podcast or a Lupita Nyong’o series on African diaspora. --- This week Spotify’s Q1 numbers became the subject of much discussion as they became public. On Wednesday Bloomberg’s Ashley Carman published “Spotify Tumbles as Investors Question Podcast Investments.” “Spotify Technology SA has spent more than a billion dollars in an effort to become the No. 1 name in podcasting, but investors’ patience is wearing thin on how much that will cost.” Carman’s article paints a cloudy sky for the big green dot with investors getting antsy at the amount of money invested in podcasting intended for long-term growth over short-term returns, including a gross margin of 25.2% that falls short of the 30 to 40% target. That said, both paid subscriptions and unpaid ad-supported users are up despite locking out Russian users and much-publicized Joe Rogan backlash. Sarah Perez writes for a TechCrunch article on the same subject this Wednesday: “Despite losing 1.5 million users in Russia, Spotify’s premium subscribers grew 15% year-over-year in the first quarter to reach 182 million, largely in line with analyst estimates. Ad-supported users, meanwhile, grew 21% to reach 252 million.” The #deletespotify movement, sparked by a transphobic conversation in his latest Jordan Peterson interview, a history of COVID-19 disinformation, and a compilation of him saying a racial slur lead to musicians and podcasters alike pulling their content from Spotify or threatening to cancel contracts. As Sarah Perez reports: “But app store data at the time indicated rival streaming apps were not getting a boost from this latest PR headache, as Spotify’s app had continued to see millions of weekly downloads — a significantly larger figure than its nearest rivals — even amid the #deletespotify campaign on social media.” That lack of attention to rival apps likely stings especially hard for Neil Young, a figurehead of the Rogan backlash who pulled all of his music from Spotify in protest of Rogan’s COVID disinformation. Young, a vocal critic of low-quality MP3 streaming on services like Spotify, also happened to be releasing high-quality versions of his discography on Amazon Music shortly after the much-publicized stunt. As with all things, Spotify’s growth remains a complicated beast. Subscribers are up, stock value is down, all while successfully weathering a weeks-long PR storm. --- Last Thursday Spotify dropped an article on their official blog announcing Spotify’s big entrance into video podcasting. Quoting the article, “Last fall, Spotify began activating Video Podcasts for creators on a limited basis. Since then, we’ve found that podcasters love having the option to accompany their audio with visual components, and fans love having the opportunity to more deeply connect with the content.” As of Thursday creators in the US, Canada, New Zealand, Australia, and the UK gained access to the feature, as well as a handful of new features to help the transition for video podcasters with backlogs. The new system requires a podcast be hosted on Spotify’s service Anchor, meaning any existing video podcasts interested in trying out the service will either need to make a Spotify spinoff feed or wholesale transfer from their existing service to take advantage of this new feature. Once integrated into Spotify the video podcasting appears to function identical to simply watching a video podcast on YouTube, with those who prefer pure audio able to leave the app or lock their phone to background the video. Video in podcasting challenges an open ecosystem to consider themselves creators, agnostic of any one medium, while also pushing them into siloed solutions. Podcast-first creators exploring video as a channel is powerful, even if the current options dead-end into proprietary solutions. Spotify’s requirement that a show must be hosted on their own service. Anyone currently producing videos with their podcasts have to weigh the pros and cons of porting everything over into Spotify’s silo purely to have one more place to upload the same video content already going up on YouTube and social media. There’s promise in the concept of podcasts-with-video, but current offerings are lacking as they all appear to exist to push an open podcasting world into producing siloed content. --- And finally, while we don't often cover personnel changes here on The Download, this one is important enough that we mention. Tom Webster has just today announced that he is leaving his position with Edison Research. But Tom and Edison will both still be with us in the podcasting industry. As Tom says in his newsletter, I Hear Things: "My work with Edison is far from over, and we have established an agreement to partner on many things in the future." So what will Tom be doing with his time? That's not been announced just yet, but again quoting from today's newsletter: "I want to continue to work to establish a podcast industry: a place where established networks and independent podcasters alike have fair access to information, revenue, and opportunity. I think there are some structural issues in podcasting, and a some information arbitrage, as well. I want to work on both of these issues, and help to create the sandbox I wish to continue to play in for years to come. I'm excited about what is next, and I'll have more to say on that in the next edition of I Hear Things, which isn't going away, by the way. Just as I am doubling down on podcasting, I am also going to be evolving I Hear Things into something very exciting, broad-reaching, and ultimately useful for podcasters of every stripe." The podcast industry might be grateful for everything Tom has done at Edison Research to grow the platform, but I’m personally grateful for everything Tom has done for me. See what you may not know is that I have worked closely with Tom for five years at Edison Research. Now he’s said before that he wishes he could have been a better mentor, but to him I say: you did an incredible job. Clearly, your wisdom is invaluable and I’ve absorbed a lot, but it is your confidence in my abilities that has allowed me to face challenges I didn’t think I was capable of facing. Suggesting I take the lead on presenting research for the first time or asking for my advice as if I were the expert served as ammo to fight off my imposter syndrome. As you did for much of the podcast industry, you opened doors for me to bring my own passion projects to life, my own research on Latino and Black podcast audiences. You helped me evolve from a project coordinator to a Director of Research, and listen to me now, a host of a podcast. I don’t think there’s a better way to say that I’m forever grateful than on audio that will forever live in the world you’ve helped build. Thank you for everything. ---- The Download is a production of Sounds Profitable. Today's episode was hosted by Gabriel Soto and Manuela Bedoya, and the script was written by Gavin Gaddis. Bryan Barletta and Evo Terra are the executive producers of The Download from Sounds Profitable. Special thanks to Ian Powell for his audio prowess, and to our media host, Omny Studio.See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.

Warner Music lanza una red de podcasts y 3 historias más, 28 de abril 2022

Play Episode Listen Later Apr 29, 2022 13:04

Esta semana: Warner Music lanza una red de podcasts, Spotify maneja la turbulencia y un cambio en personal de Edison Research. -- Warner Music Group entra a los podcasts con su primera red llamada: Interval Presents. El catálogo de la nueva red promete una variedad de contenido presentado por músicos populares y celebridades que trabajan con Warner Music Group “La iniciativa marca el primer sello discográfico notable que sigue el ejemplo de Sony Music; Sony ingresó al mundo de los podcasts hace cinco años, en mayo de 2017”. El vicepresidente sénior de estrategia digital y desarrollo comercial de Warner Music Group, Allan Coye, asumió el cargo de General Manager de contenido de Interval Presents. Oana Ruxandra, la vicepresidenta ejecutiva de desarrollo de negocios, describió lo que Interval Presents pretende lograr. Ella dice,“Hay hambre de contenido de podcast más inclusivo y auténtico y, con Allan a la cabeza, estamos encantados de lanzar una plataforma de audio que se conectará con esta audiencia en crecimiento y destacará una variedad de voces y perspectivas”. Aunque esto inicialmente parece como otra empresa simplemente lanzándose al segmento de podcasts con celebridades, eso en sí mismo es suficiente para ayudar a crecer la industria. Existe una gran posibilidad de convertir a personas que solo escuchan música en oyentes consistentes de podcasts con más programas presentados por celebridades, ya sea con un podcast de ficción presentado por el músico Jason Derulo o una serie sobre la diáspora africana presentado por la actriz keniana-mexicana Lupita Nyong'o. -- Las cifras del primer trimestre de Spotify publicadas esta semana se convirtieron en tema de mucha discusión. El miércoles, Ashley Carman, de Bloomberg, publicó un artículo llamado, "Spotify Tumbles as Investors Question Podcast Investments". Es decir, “Spotify cae a medida que inversores contemplan inversiones en podcasts” La empresa matriz, conocida como Spotify Technology SA, en palabras de Carman, “ha gastado más de mil millones de dólares en un esfuerzo por convertirse en el nombre número uno en el podcasting, pero la paciencia de los inversores acerca cuánto costará se está agotando.” El artículo de Carman pinta un cielo gris para Spotify con inversores inquietos por la cantidad de dinero invertido en podcasts con fines de crecimiento a largo plazo sobre los rendimientos a corto plazo, incluido un margen bruto del 25,2 % que no llega al objetivo de 30 a 40 %. Dicho esto, tanto las suscripciones de pago como los usuarios que utilizan el servicio gratuito con publicidad aumentaron a pesar del bloqueo de los usuarios rusos por Spotify y la polémica de Joe Rogan, ambos que ocurrieron en el primer trimestre. Sarah Perez escribió un artículo en TechCrunch sobre el mismo tema este miércoles. Citando a Perez, “A pesar de perder 1,5 millones de usuarios en Rusia, los suscriptores premium de Spotify crecieron un 15 % año tras año para llegar a 182 millones, lo que coincide con las estimaciones de los analistas. Mientras tanto, los usuarios con publicidad crecieron un 21% para llegar a 252 millones.” El movimiento #deletespotify, provocado por una conversación transfóbica en el programa de Joe Rogan, una historia de desinformación sobre el COVID-19 y una compilación de él diciendo un insulto racial impulsó a músicos y podcasters a retirar su contenido de Spotify, o amenazar con cancelar sus contratos con la empresa. Como informa Sarah Pérez: “Los datos en el app store en ese momento indicaron que las aplicaciones de streaming rivales de Spotify no estaban recibiendo un impulso de este último dolor de cabeza de relaciones públicas, ya que la aplicación de Spotify había seguido viendo millones de descargas semanales, una cifra significativamente mayor que sus rivales más cercanos, incluso en medio de la campaña #deletespotify. en las redes sociales.” Esa falta de atención a las aplicaciones rivales probablemente le duele particularmente a Neil Young, una figura destacada de la reacción violenta a Joe Rogan. El cantante sacó toda su música de Spotify en protesta por la desinformación sobre el COVID-19 en The Joe Rogan Experience. Young, un crítico vocal de la transmisión de MP3 de baja calidad en servicios como Spotify, también de casualidad estaba lanzando versiones de alta calidad de su discografía en Amazon Music poco después del ardid publicitario. Como con todas las cosas, el crecimiento de Spotify sigue siendo una bestia complicada. Los suscriptores aumentaron, el valor de las acciones disminuyó, todo mientras manejaban una turbulencia de relaciones públicas exhaustiva que duró varias semanas. -- El jueves pasado, Spotify publicó un artículo en su blog oficial anunciando la gran entrada de Spotify en los podcasts de video. En palabras de la empresa, “El otoño pasado, Spotify comenzó a activar de forma limitada Video Podcasts para creadores. Desde entonces, descubrimos que a los podcasters les encanta tener la opción de acompañar su audio con componentes visuales, y a los oyentes les encanta tener la oportunidad de conectarse más íntimamente con el contenido.” A partir del jueves, los creadores de los EE. UU., Canadá, Nueva Zelanda, Australia y el Reino Unido obtuvieron acceso a la función. El nuevo sistema requiere que un podcast esté alojado en el servicio Anchor de Spotify, lo que significa que cualquier podcast de video existente interesado en probar el servicio tendrá que hacer una nueva transmisión única a través de Spotify o transferir completamente de su servicio actual para aprovechar la función de video. Una vez integrado en Spotify, el podcasting de video parece funcionar de manera idéntica a simplemente ver un podcast de video en YouTube, y aquellos que prefieren solo el audio pueden minimizar la aplicación o bloquear su teléfono para poner el video en segundo plano. El video en el podcasting desafía a un ecosistema abierto y dispersa a los creadores a soluciones aisladas. La exploración de video por creadores de podcasts principalmente de audio puede ser poderosa, a pesar que las opciones actuales solo provienen de servicios propietarios, como el requisito de Spotify de que un programa debe estar alojado en su propio servicio. Cualquiera que actualmente produzca videos con sus podcasts tiene que sopesar los pros y los contras de transferir todo al silo de Spotify simplemente para tener un lugar más para cargar el mismo contenido de video que uno ya está subiendo a YouTube y otras redes sociales. Hay potencial en la idea de los podcasts con video, pero las opciones disponibles en actualidad están faltando algo, ya que todos parecen existir solamente para impulsar un mundo de podcasting abierto a producir contenidos en silos -- Y finalmente, aunque no solemos cubrir los cambios de personal aquí en La Descargo, este es bastante importante como para mencionarlo. Tom Webster acaba de anunciar hoy que deja su puesto en Edison Research. Pero Tom y Edison seguirán estando con nosotros en la industria de los podcasts. Como dice Tom en su boletín, I Hear Things: "Mi trabajo con Edison [Research] está lejos de terminar y hemos establecido un acuerdo para asociarnos en muchas cosas en el futuro". Entonces, ¿qué estará haciendo Tom con su tiempo? Eso no se ha anunciado todavía, pero citando a Tom Webster en su boletín de hoy: "Quiero seguir trabajando para establecer una industria de podcasts: un lugar donde las redes establecidas y los podcasters independientes tengan un acceso justo a la información, los ingresos y las oportunidades. Creo que hay algunos problemas estructurales en el podcasting y cierto arbitraje de información también, Quiero trabajar en estos dos temas y ayudar a crear la caja de arena en la que deseo seguir jugando en los años que vienen Estoy entusiasmado con lo que sigue, y tendré más que decir al respecto en la próxima edición de I Hear Things, que, por cierto, no va a desaparecer. Así como me estoy reforzando en el podcasting, también voy a evolucionar I Hear Things en algo muy emocionante, de amplio alcance y, en última instancia, útil para los podcasters de todo tipo" --- La Descarga es una producción de Sounds Profitable. El episodio de hoy fue presentado por Manuela Bedoya y Gabriel Soto, y escrito por Gavin Gaddis. Bryan Barletta y Evo Terra son los productores ejecutivos de La Descarga de Sounds Profitable. Un agradecimiento especial a Ian Powell por su majestuosa ingeniería de audio, y a Omny Studio por alojar La Descarga.See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.

Episode 69: Sarah Perez

Boys Are From Märzen: A Women In Beer Podcast

Play Episode Listen Later Apr 27, 2022 67:06

In Episode 68 of the "Boys Are From Märzen" podcast, Kindsey Bernhard is joined by Sarah Perez, brewer at Maui Brewing Co and co-founder of Lifting Lucy. --- Support this podcast: https://anchor.fm/kindsey-bernhard/support

maui brewing co sarah perez

Podcast CPMs Outpace Digital + 4 more stories for Apr 1, 2022

Play Episode Listen Later Apr 1, 2022 8:23

Today on The Download from Sounds Profitable; podcast CPMs blow digital out of the water, a leaked document reveals YouTube plans for podcasters, and iHeartMedia breaks into kids podcasting. In a development some industry veterans might not have seen coming when they got started in the industry: The Wall Street Journal has an article about podcast advertising. And what’s better: podcast CPMs are doing well. Last Friday WSJ’s Megan Graham published “Streaming Audio Climbs the Charts With Marketers, but Some Want More Certainty.” Graham’s 900-word report combines interviews with advertisers with data from sources like the Infinite Dial to give a birds-eye view of the industry. “In early 2021, some 68 percent of Americans aged 12 and older said they listened to online audio in the previous month, up from 47% who said the same in 2014, according to surveys conducted by Edison Research and Triton Digital.” Graham goes on to cite a Standard Media Index study showing podcast CPMs rose to $26 in Q3 2021, up four dollars from 2019. The piece covers some of the inherent issues with confirming the reach and success of a given podcast ad, but primarily presents a bright future to the industry through quotes from ad buyers big and small. While it’s not full of brand-new information that’d shock someone with an eMarketer bookmark, it does reflect a healthy and growing industry. And did we mention the Wall Street Journal is talking about podcasting? Last week we covered the developing story of TV ratings giant Nielsen, their pack of evolution, and a rejected buyout offer of six billion dollars. According to InsideRadio this Tuesday, Nielsen has sold for sixteen billion to a collective of private equity firms. “The Nielsen board voted unanimously to support the acquisition proposal, which represents a 10% premium over the consortium's earlier proposal and a 60% premium over Nielsen's stock price before the potential sale surfaced in early-March.” Barring any unforeseen interruptions, the deal is expected to close in the latter half of 2022. Now we wait to see if, as said last week on The Download, yet another third party incumbent for measurement and research becomes a proprietary service under new ownership. YouTube’s planning big things for podcast integration, monetization, and analytics, according to an exclusive scoop on Wednesday from Podnews. “Despite no announcement from YouTube’s director of podcasting, Kai Chuk, at Podcast Movement Evolutions last week, Podnews has been sent an 84-page presentation produced by YouTube, intended for podcast publishers. In it, three slides marked ‘Looking Ahead’ allow us a view into what YouTube is planning.” The most notable features of the leaked deck are a promise of RSS feed ingestion, monetization both through Google and approved larger partners, and they’re open to accepting podcast measurement solutions. The final comes with a promise to integrate YouTube data into “industry-standard podcast measurement platforms.” This is paired with the logos for Podtrac, Charitable, and Nielsen. Podnews offers the insight with “Chartable was bought by Spotify in February, so perhaps this slide shows companies that YouTube have worked with, rather than companies it might work with in future.” Shreya: Spotify is testing out one of its new toys in a new test integration of discovery platform Podz. As reported by Tech Crunch’s Sarah Perez on Monday, a Twitter thread from early adopter Chris Messina showcases the new feature. The Podz integration as of this writing is visually similar to algorithm-driven vertical feed apps like TikTok, providing Spotify users with a seemingly infinite virtual feed of sixty second audio clips from podcast episodes matched to show art, animated transcript, and episode information. “What made the company’s technology interesting is that it didn’t rely on podcast creators to produce their own clips for its feed. Instead, it used a machine learning model that had been trained on some 100,000 hours of audio to help automatically select clips to showcase.” As Perez points out in the article, Podz isn’t the first company to try and fix podcast discovery, but they were the first to be bought for almost fifty million dollars. Now their tech is being deployed for field testing on iOS devices. Time will tell how Spotify’s new automated TikTok for podcasts works out. Followers of The Download might remember our March 18th episode in which we covered a Hollywood Insider article about the booming business of making podcasts for children. That story continues to blossom as a big name in the industry has tossed their hat into the ring. As reported by Brad Hill on Tuesday for RainNews, iHeartMedia has teamed up with Collab Incorporated to create podcast network Curativity. The network has partnered with Jim Jacobs, known as Mr. Jim to his young audience, creator of Kids Animal Stories and Kids Short Stories. According to iHeartMedia’s press release, both of Jacobs’ existing series net over a million monthly downloads. In addition to onboarding existing content, Curativity has a new Jacobs-hosted Mr. Jim property called Spyology Squad scheduled to launch April 4th. This new announcement signals not only is children’s content catching the eye of big players in the podcasting industry, it’s interesting enough to provoke a rare iHeartMedia collaboration with a creative agency. Finally, it’s time for our semi-regular roundup of articles that didn’t make it into today’s episode, but are still worth working into your weekend reading. New Education Platform for the Audio Industry, all Delivered via Podcast - a press release via Podnews. A frustratingly difficult question about your podcast audience is about to get a lot less frustratingly difficult by Dan Misener Webby Awards spins off podcast award program for 2023 by Brad Hill. The Download is a production of Sounds Profitable. Today's episode was hosted by Shreya Sharma and Manuela Bedoya, and the script was written by Gavin Gaddis. Bryan Barletta and Evo Terra are the executive producers of The Download from Sounds Profitable. Special thanks to Ian Powell for his audio prowess, and to our media host, Omny Studio.See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.

Podcast CPMs Outpace Digital + 4 more stories for Apr 1, 2022

The Download from Sounds Profitable

Play Episode Listen Later Apr 1, 2022 8:23

Today on The Download from Sounds Profitable; podcast CPMs blow digital out of the water, a leaked document reveals YouTube plans for podcasters, and iHeartMedia breaks into kids podcasting. In a development some industry veterans might not have seen coming when they got started in the industry: The Wall Street Journal has an article about podcast advertising. And what’s better: podcast CPMs are doing well. Last Friday WSJ’s Megan Graham published “Streaming Audio Climbs the Charts With Marketers, but Some Want More Certainty.” Graham’s 900-word report combines interviews with advertisers with data from sources like the Infinite Dial to give a birds-eye view of the industry. “In early 2021, some 68 percent of Americans aged 12 and older said they listened to online audio in the previous month, up from 47% who said the same in 2014, according to surveys conducted by Edison Research and Triton Digital.” Graham goes on to cite a Standard Media Index study showing podcast CPMs rose to $26 in Q3 2021, up four dollars from 2019. The piece covers some of the inherent issues with confirming the reach and success of a given podcast ad, but primarily presents a bright future to the industry through quotes from ad buyers big and small. While it’s not full of brand-new information that’d shock someone with an eMarketer bookmark, it does reflect a healthy and growing industry. And did we mention the Wall Street Journal is talking about podcasting? Last week we covered the developing story of TV ratings giant Nielsen, their pack of evolution, and a rejected buyout offer of six billion dollars. According to InsideRadio this Tuesday, Nielsen has sold for sixteen billion to a collective of private equity firms. “The Nielsen board voted unanimously to support the acquisition proposal, which represents a 10% premium over the consortium's earlier proposal and a 60% premium over Nielsen's stock price before the potential sale surfaced in early-March.” Barring any unforeseen interruptions, the deal is expected to close in the latter half of 2022. Now we wait to see if, as said last week on The Download, yet another third party incumbent for measurement and research becomes a proprietary service under new ownership. YouTube’s planning big things for podcast integration, monetization, and analytics, according to an exclusive scoop on Wednesday from Podnews. “Despite no announcement from YouTube’s director of podcasting, Kai Chuk, at Podcast Movement Evolutions last week, Podnews has been sent an 84-page presentation produced by YouTube, intended for podcast publishers. In it, three slides marked ‘Looking Ahead’ allow us a view into what YouTube is planning.” The most notable features of the leaked deck are a promise of RSS feed ingestion, monetization both through Google and approved larger partners, and they’re open to accepting podcast measurement solutions. The final comes with a promise to integrate YouTube data into “industry-standard podcast measurement platforms.” This is paired with the logos for Podtrac, Charitable, and Nielsen. Podnews offers the insight with “Chartable was bought by Spotify in February, so perhaps this slide shows companies that YouTube have worked with, rather than companies it might work with in future.” Shreya: Spotify is testing out one of its new toys in a new test integration of discovery platform Podz. As reported by Tech Crunch’s Sarah Perez on Monday, a Twitter thread from early adopter Chris Messina showcases the new feature. The Podz integration as of this writing is visually similar to algorithm-driven vertical feed apps like TikTok, providing Spotify users with a seemingly infinite virtual feed of sixty second audio clips from podcast episodes matched to show art, animated transcript, and episode information. “What made the company’s technology interesting is that it didn’t rely on podcast creators to produce their own clips for its feed. Instead, it used a machine learning model that had been trained on some 100,000 hours of audio to help automatically select clips to showcase.” As Perez points out in the article, Podz isn’t the first company to try and fix podcast discovery, but they were the first to be bought for almost fifty million dollars. Now their tech is being deployed for field testing on iOS devices. Time will tell how Spotify’s new automated TikTok for podcasts works out. Followers of The Download might remember our March 18th episode in which we covered a Hollywood Insider article about the booming business of making podcasts for children. That story continues to blossom as a big name in the industry has tossed their hat into the ring. As reported by Brad Hill on Tuesday for RainNews, iHeartMedia has teamed up with Collab Incorporated to create podcast network Curativity. The network has partnered with Jim Jacobs, known as Mr. Jim to his young audience, creator of Kids Animal Stories and Kids Short Stories. According to iHeartMedia’s press release, both of Jacobs’ existing series net over a million monthly downloads. In addition to onboarding existing content, Curativity has a new Jacobs-hosted Mr. Jim property called Spyology Squad scheduled to launch April 4th. This new announcement signals not only is children’s content catching the eye of big players in the podcasting industry, it’s interesting enough to provoke a rare iHeartMedia collaboration with a creative agency. Finally, it’s time for our semi-regular roundup of articles that didn’t make it into today’s episode, but are still worth working into your weekend reading. New Education Platform for the Audio Industry, all Delivered via Podcast - a press release via Podnews. A frustratingly difficult question about your podcast audience is about to get a lot less frustratingly difficult by Dan Misener Webby Awards spins off podcast award program for 2023 by Brad Hill. The Download is a production of Sounds Profitable. Today's episode was hosted by Shreya Sharma and Manuela Bedoya, and the script was written by Gavin Gaddis. Bryan Barletta and Evo Terra are the executive producers of The Download from Sounds Profitable. Special thanks to Ian Powell for his audio prowess, and to our media host, Omny Studio.See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.

Podcast CPMs Outpace Digital + 4 more stories for Apr 1, 2022

Play Episode Listen Later Apr 1, 2022 8:23

Today on The Download from Sounds Profitable; podcast CPMs blow digital out of the water, a leaked document reveals YouTube plans for podcasters, and iHeartMedia breaks into kids podcasting. In a development some industry veterans might not have seen coming when they got started in the industry: The Wall Street Journal has an article about podcast advertising. And what's better: podcast CPMs are doing well. Last Friday WSJ's Megan Graham published “Streaming Audio Climbs the Charts With Marketers, but Some Want More Certainty.” Graham's 900-word report combines interviews with advertisers with data from sources like the Infinite Dial to give a birds-eye view of the industry. “In early 2021, some 68 percent of Americans aged 12 and older said they listened to online audio in the previous month, up from 47% who said the same in 2014, according to surveys conducted by Edison Research and Triton Digital.” Graham goes on to cite a Standard Media Index study showing podcast CPMs rose to $26 in Q3 2021, up four dollars from 2019. The piece covers some of the inherent issues with confirming the reach and success of a given podcast ad, but primarily presents a bright future to the industry through quotes from ad buyers big and small. While it's not full of brand-new information that'd shock someone with an eMarketer bookmark, it does reflect a healthy and growing industry. And did we mention the Wall Street Journal is talking about podcasting? Last week we covered the developing story of TV ratings giant Nielsen, their pack of evolution, and a rejected buyout offer of six billion dollars. According to InsideRadio this Tuesday, Nielsen has sold for sixteen billion to a collective of private equity firms. “The Nielsen board voted unanimously to support the acquisition proposal, which represents a 10% premium over the consortium's earlier proposal and a 60% premium over Nielsen's stock price before the potential sale surfaced in early-March.” Barring any unforeseen interruptions, the deal is expected to close in the latter half of 2022. Now we wait to see if, as said last week on The Download, yet another third party incumbent for measurement and research becomes a proprietary service under new ownership. YouTube's planning big things for podcast integration, monetization, and analytics, according to an exclusive scoop on Wednesday from Podnews. “Despite no announcement from YouTube's director of podcasting, Kai Chuk, at Podcast Movement Evolutions last week, Podnews has been sent an 84-page presentation produced by YouTube, intended for podcast publishers. In it, three slides marked ‘Looking Ahead' allow us a view into what YouTube is planning.” The most notable features of the leaked deck are a promise of RSS feed ingestion, monetization both through Google and approved larger partners, and they're open to accepting podcast measurement solutions. The final comes with a promise to integrate YouTube data into “industry-standard podcast measurement platforms.” This is paired with the logos for Podtrac, Charitable, and Nielsen. Podnews offers the insight with “Chartable was bought by Spotify in February, so perhaps this slide shows companies that YouTube have worked with, rather than companies it might work with in future.” Shreya:Spotify is testing out one of its new toys in a new test integration of discovery platform Podz. As reported by Tech Crunch's Sarah Perez on Monday, a Twitter thread from early adopter Chris Messina showcases the new feature. The Podz integration as of this writing is visually similar to algorithm-driven vertical feed apps like TikTok, providing Spotify users with a seemingly infinite virtual feed of sixty second audio clips from podcast episodes matched to show art, animated transcript, and episode information. “What made the company's technology interesting is that it didn't rely on podcast creators to produce their own clips for its feed. Instead, it used a machine learning model that had been trained on some 100,000 hours of audio to help automatically select clips to showcase.” As Perez points out in the article, Podz isn't the first company to try and fix podcast discovery, but they were the first to be bought for almost fifty million dollars. Now their tech is being deployed for field testing on iOS devices. Time will tell how Spotify's new automated TikTok for podcasts works out. Followers of The Download might remember our March 18th episode in which we covered a Hollywood Insider article about the booming business of making podcasts for children. That story continues to blossom as a big name in the industry has tossed their hat into the ring. As reported by Brad Hill on Tuesday for RainNews, iHeartMedia has teamed up with Collab Incorporated to create podcast network Curativity. The network has partnered with Jim Jacobs, known as Mr. Jim to his young audience, creator of Kids Animal Stories and Kids Short Stories. According to iHeartMedia's press release, both of Jacobs' existing series net over a million monthly downloads. In addition to onboarding existing content, Curativity has a new Jacobs-hosted Mr. Jim property called Spyology Squad scheduled to launch April 4th. This new announcement signals not only is children's content catching the eye of big players in the podcasting industry, it's interesting enough to provoke a rare iHeartMedia collaboration with a creative agency. Finally, it's time for our semi-regular roundup of articles that didn't make it into today's episode, but are still worth working into your weekend reading. New Education Platform for the Audio Industry, all Delivered via Podcast - a press release via Podnews. A frustratingly difficult question about your podcast audience is about to get a lot less frustratingly difficult by Dan Misener Webby Awards spins off podcast award program for 2023 by Brad Hill. The Download is a production of Sounds Profitable. Today's episode was hosted by Shreya Sharma and Manuela Bedoya, and the script was written by Gavin Gaddis. Bryan Barletta and Evo Terra are the executive producers of The Download from Sounds Profitable. Special thanks to Ian Powell for his audio prowess, and to our media host, Omny Studio. See omnystudio.com/listener for privacy information.

Amazon Exclusivity Deals Galore + 4 more stories for Feb 18, 2022

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Play Episode Listen Later Feb 18, 2022 8:50

Today on The Download, Amazon continues their streak of signing exclusivity deals, agents are becoming more of a common site in podcasting, and Spotify buys both Podsights and Charitable. Good news for those who missed Ad Result Media and Edison Research’s big webinar on 2021 data from Super Listeners: Caila Litman live-tweeted the event! Litman, author of Sound Profitable’s column #GoodData, posted a thread of 17 tweets containing screenshots and quotes full of juicy data. According to the thread, podcast power users are eagerly engaging with podcast advertising. 74% Super Listeners are visiting a product or service’s website after hearing it promoted on a favorite podcast. 53% of those listeners agree they have a more positive opinion of a company when it’s mentioned on a podcast they regularly listen to. A 9% increase from 2019 data on the same question. After last week’s Amazon-heavy coverage we’re mixing things up with... another Amazon acquisition! Amazon Music and Wondery have signed How I Built This with Guy Raz. The deal gives Wondery exclusive ad sales and YouTube distribution rights for simulcasts while all new podcast episodes will have Amazon Music exclusivity for one week. Meanwhile, NPR keeps radio distribution rights and underwriting credits. In addition, How I Built This will ramp up to a twice-weekly upload schedule. Amazon’s just getting started in podcasting and deals like this indicate podcast ads are clearly working for them. In addition, their premium Wondery+ subscriptions in their own bespoke app and through Apple Podcast subscriptions are working well enough to continue obtaining more timed exclusive content. Now we find Amazon at an interesting moment in regards to acquisitions. They’ve got Art19 for tech, Amazon Music for distribution, and Wondery to produce and publish content. Their biggest space for growth is ad sales, something that might change if their offer to buy Audioboom is chosen over competitor Spotify. If big green gets the company, they effectively buy a company that does something they can already do well. Buying Audioboom would effectively eliminate competition in their field. If Amazon gets the purchase they get closer to a full package of podcast monetization that will become incredibly hard to compete with. For brevity’s sake, we’ve combined two stories into one segment, as iHeartMedia appears to be in the mood to form partnerships this week. Partnership number one: iHeart partners with Sounder to bring brand safety to audio. At the moment, all current brand safety and suitability solutions are built for text. If one wants to turn one of those services on for podcasting, the podcast has to be transcribed. This partnership provides similar value to what Adswizz and Acast implemented with Comscore to contextually categorize their inventory for targeting and brand suitability. This is just a first step, though, as the data has to be actionable by buyers, sellers, and planners in their tools directly. As things currently stand, it feels like the overall podcast industry would benefit more from building a unified framework to tackle this problem than everyone splitting off and doing duplicate work to build their own solution. And partnership number two: iHeart is looking to broaden its global podcast outreach by partnering with Veritone to use their translation and synthetic voice AI tech to, as Brad Hill reports on RAIN News “translate and synthetically voice iHeart’s leading podcasts for Spanish-speaking markets.” With this Veritone partnership, iHeart is on track to be able to have their more popular podcasts available in global markets via synthetic translated voices. Our Valentine’s gift this year is an article from The Hollywood Reporter’s J. Clara Chan interviewing talent agents tasked with signing big podcasts. Podcasting is growing fast and a big sign of that is the prevalence of agents. Behind every big acquisition story is an agent getting into a relatively new field and helping the producer. With the industry growing at an exponential rate podcasting has a growing need for representation and agents seem to be stepping up to rep shows big and small. Chan reports: “As Hollywood fully buys into podcasting, multimillion-dollar deals are the norm for the crème de la crème of shows, while a growing audio advertising marketplace has allowed more podcasters to make a good living off their work as the industry is expected to exceed $2 billion in ad revenue next year. The major talent agencies have jumped on the train and are building out their audio divisions, with agents increasingly working on podcast deals with clients.” The big players in podcasting are chasing the new trend of acquiring IP to adapt, and agents are taking notice. Finally, the biggest news in podcasting this week: Spotify has purchased both Podsights and Chartable. With the acquisition, the podcast measurement service Podsights will remain available to the public. Quoting from Tech Crunch’s Sarah Perez: “After Chartable is fully integrated into Megaphone, Spotify will deprecate the standalone Chartable platform. Until then, however, it will remain available to both new and existing publisher and advertiser clients.” Here’s what Sounds Profitable’s own Bryan Barletta had to say in Podnews: “Third-party analytics and attribution are critical to a growing advertising ecosystem. In podcasting, Chartable and Podsights were two of the three core providers that helped drive that point home. Spotify has bought great technology and acquired an all-star technical and sales talent, but these companies are no longer third-party solutions due to Spotify’s role as a publisher, hosting platform, and ad seller. Just like with Adswizz’s attribution pixel and the Triton ranker, these solutions can still add value, but with this acquisition, they now lack the ability to be seen as truly neutral.” And finally, in a rare ‘honorable mention’ section, The Download tips its proverbial cap to Alyssa Myer. Thanks to her efforts, we’re seeing more detailed coverage of podcast advertising. If you haven’t checked out her coverage of advertisers experimenting with programmatic ads over on The Morning Brew. Get to it! The Download is a production of Sounds Profitable. Today's episode was hosted by Shreya Sharma and Manuela Bedoya, and the script was written by Gavin Gaddis. Bryan Barletta and Evo Terra are the executive producers of The Download from Sounds Profitable. Special thanks to Ian Powell for his audio prowess, and to our media host, Omny Studio.See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.

Lifting Lucy: Supporting BIWOC in Beer with Sarah Perez, Ashlie Randolph & Tranice Watts

Bigger Than Beer

Play Episode Listen Later Feb 18, 2022 68:35

Founders of Lifting Lucy, Sarah Perez, Ashlie Randolph and Tranice Watts join the Bigger Than Beer podcast to share how their newly launched nonprofit is supporting Black, Indigenous, and all Women of Color (BIWOC) in beer. Listen to learn more about how these three women are forging a path forward for others and inspiring positive change within the community. To donate to Lifting Lucy, visit https://www.liftinglucy.org/

Amazon Exclusivity Deals Galore + 4 more stories for Feb 18, 2022

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Play Episode Listen Later Feb 18, 2022 8:50

Today on The Download, Amazon continues their streak of signing exclusivity deals, agents are becoming more of a common site in podcasting, and Spotify buys both Podsights and Charitable. Good news for those who missed Ad Result Media and Edison Research’s big webinar on 2021 data from Super Listeners: Caila Litman live-tweeted the event! Litman, author of Sound Profitable’s column #GoodData, posted a thread of 17 tweets containing screenshots and quotes full of juicy data. According to the thread, podcast power users are eagerly engaging with podcast advertising. 74% Super Listeners are visiting a product or service’s website after hearing it promoted on a favorite podcast. 53% of those listeners agree they have a more positive opinion of a company when it’s mentioned on a podcast they regularly listen to. A 9% increase from 2019 data on the same question. After last week’s Amazon-heavy coverage we’re mixing things up with... another Amazon acquisition! Amazon Music and Wondery have signed How I Built This with Guy Raz. The deal gives Wondery exclusive ad sales and YouTube distribution rights for simulcasts while all new podcast episodes will have Amazon Music exclusivity for one week. Meanwhile, NPR keeps radio distribution rights and underwriting credits. In addition, How I Built This will ramp up to a twice-weekly upload schedule. Amazon’s just getting started in podcasting and deals like this indicate podcast ads are clearly working for them. In addition, their premium Wondery+ subscriptions in their own bespoke app and through Apple Podcast subscriptions are working well enough to continue obtaining more timed exclusive content. Now we find Amazon at an interesting moment in regards to acquisitions. They’ve got Art19 for tech, Amazon Music for distribution, and Wondery to produce and publish content. Their biggest space for growth is ad sales, something that might change if their offer to buy Audioboom is chosen over competitor Spotify. If big green gets the company, they effectively buy a company that does something they can already do well. Buying Audioboom would effectively eliminate competition in their field. If Amazon gets the purchase they get closer to a full package of podcast monetization that will become incredibly hard to compete with. For brevity’s sake, we’ve combined two stories into one segment, as iHeartMedia appears to be in the mood to form partnerships this week. Partnership number one: iHeart partners with Sounder to bring brand safety to audio. At the moment, all current brand safety and suitability solutions are built for text. If one wants to turn one of those services on for podcasting, the podcast has to be transcribed. This partnership provides similar value to what Adswizz and Acast implemented with Comscore to contextually categorize their inventory for targeting and brand suitability. This is just a first step, though, as the data has to be actionable by buyers, sellers, and planners in their tools directly. As things currently stand, it feels like the overall podcast industry would benefit more from building a unified framework to tackle this problem than everyone splitting off and doing duplicate work to build their own solution. And partnership number two: iHeart is looking to broaden its global podcast outreach by partnering with Veritone to use their translation and synthetic voice AI tech to, as Brad Hill reports on RAIN News “translate and synthetically voice iHeart’s leading podcasts for Spanish-speaking markets.” With this Veritone partnership, iHeart is on track to be able to have their more popular podcasts available in global markets via synthetic translated voices. Our Valentine’s gift this year is an article from The Hollywood Reporter’s J. Clara Chan interviewing talent agents tasked with signing big podcasts. Podcasting is growing fast and a big sign of that is the prevalence of agents. Behind every big acquisition story is an agent getting into a relatively new field and helping the producer. With the industry growing at an exponential rate podcasting has a growing need for representation and agents seem to be stepping up to rep shows big and small. Chan reports: “As Hollywood fully buys into podcasting, multimillion-dollar deals are the norm for the crème de la crème of shows, while a growing audio advertising marketplace has allowed more podcasters to make a good living off their work as the industry is expected to exceed $2 billion in ad revenue next year. The major talent agencies have jumped on the train and are building out their audio divisions, with agents increasingly working on podcast deals with clients.” The big players in podcasting are chasing the new trend of acquiring IP to adapt, and agents are taking notice. Finally, the biggest news in podcasting this week: Spotify has purchased both Podsights and Chartable. With the acquisition, the podcast measurement service Podsights will remain available to the public. Quoting from Tech Crunch’s Sarah Perez: “After Chartable is fully integrated into Megaphone, Spotify will deprecate the standalone Chartable platform. Until then, however, it will remain available to both new and existing publisher and advertiser clients.” Here’s what Sounds Profitable’s own Bryan Barletta had to say in Podnews: “Third-party analytics and attribution are critical to a growing advertising ecosystem. In podcasting, Chartable and Podsights were two of the three core providers that helped drive that point home. Spotify has bought great technology and acquired an all-star technical and sales talent, but these companies are no longer third-party solutions due to Spotify’s role as a publisher, hosting platform, and ad seller. Just like with Adswizz’s attribution pixel and the Triton ranker, these solutions can still add value, but with this acquisition, they now lack the ability to be seen as truly neutral.” And finally, in a rare ‘honorable mention’ section, The Download tips its proverbial cap to Alyssa Myer. Thanks to her efforts, we’re seeing more detailed coverage of podcast advertising. If you haven’t checked out her coverage of advertisers experimenting with programmatic ads over on The Morning Brew. Get to it! The Download is a production of Sounds Profitable. Today's episode was hosted by Shreya Sharma and Manuela Bedoya, and the script was written by Gavin Gaddis. Bryan Barletta and Evo Terra are the executive producers of The Download from Sounds Profitable. Special thanks to Ian Powell for his audio prowess, and to our media host, Omny Studio.See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.

Sara, Perez, Mas Martinet

The Grape Nation

Play Episode Listen Later Jun 9, 2021 64:13

You can't talk about wines from the Priorat region of Spain without recognizing the impact the Perez Family has made in the last four decades. Sara Perez is the wine maker and owner along with her family of Mas Martinet, one of the five founding wineries in the Priorat. Sara farms organically, is a magician with the Garnacha and Carignane grape and produces some of the most sought after and interesting wines in the world.Heritage Radio Network is a listener supported nonprofit podcast network. Support The Grape Nation by becoming a member!The Grape Nation is Powered by Simplecast.

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Episode 141: Optimizing your podcast for multiple players

Daily SEO Tips

Play Episode Play 16 sec Highlight Listen Later May 3, 2021 1:33

Let's talk about optimizing your podcastHello! And thanks for listening to SEO tips today.First of all, did you know that (based on the State of Podcasting Listening 2021 report) the number of Americans listening to a podcast (80 million) is more than the number of Americans who reported ever using Twitter, TikTok, or Snapchat? And Spotify's US podcast listenership is on track to be larger than Apple's! According to a new market forecast, Spotify's U.S. podcast listenership will surpass Apple Podcasts for the first time this year. Sarah Perez of TechCrunch has the numbers: Spotify is expected to reach 28.2 million listeners per month, a slim margin over Apple Podcasts' 2 million. So here's your tip:If you're running a podcast and not distributing to every podcasting platform on the planet, stop reading this email and do that now. I use Buzzsprout for my show.AND if even if you don't have a podcast of your own, you should add becoming a guest on a podcast to your marketing list. Or, perhaps use the Podcast Audience Grap tool, which will tell you, for most shows, which other podcasts share a similar audience. It visualizes connections between podcast ‘neighbors' as a 3D graph, informing choices around ads and promo swaps, or in this case, guest spots.Thanks for listening. Come back tomorrow for another SEO tip.

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81. Lo tuyo, lo mío y lo nuestro [ft. Sarah Perez]

El Club de las 4AM

Play Episode Listen Later May 3, 2021 61:16

Si algo hemos aprendido en este podcast es que la vida no es perfecta, ni todo sale como uno lo planea. A veces nos toca comenzar de nuevo y otras veces nos toca vivir experiencias para llegar a nuestro destino final, a donde realmente pertenecemos.En este episodio hablamos con @sarahperezbaez sobre su experiencia siendo madre de 5: de su hijo del primer matrimonio, los hijos de su actual esposo y la hija fruto de este nuevo amor (@el.mundo.de.leonor)❣️. No todo fue fácil, no todo fue color de rosa, pero se puede encontrar el balance y La Paz aún con las mochilas que ya cargamos.¿Quieres saber cómo? ¡Quédate y escucha!

Facebook launches Shopping in Instagram Reels, rolling out globally starting today, letting businesses and creators tag products when they create Reels (Sarah Perez/TechCrunch)

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Play Episode Listen Later Apr 24, 2021 0:33

This episode is also available as a blog post: https://feedssoundcloudcomuserssoundcloudusers.wordpress.com/2020/12/10/facebook-launches-shopping-in-instagram-reels-rolling-out-globally-starting-today-letting-businesses-and-creators-tag-products-when-they-create-reels-sarah-perez-techcrunch/ --- Send in a voice message: https://anchor.fm/you-betterknow4/message

Facebook launches Shopping in Instagram Reels, rolling out globally starting today, letting businesses and creators tag products when they create Reels (Sarah Perez/TechCrunch)

businesses products shopping rolling creators launches globally reels techcrunch starting today sarah perez

Play Episode Listen Later Apr 24, 2021 0:33

This episode is also available as a blog post: https://feedssoundcloudcomuserssoundcloudusers.wordpress.com/2020/12/10/facebook-launches-shopping-in-instagram-reels-rolling-out-globally-starting-today-letting-businesses-and-creators-tag-products-when-they-create-reels-sarah-perez-techcrunch/ --- Send in a voice message: https://anchor.fm/you-betterknow4/message

Episode #2 La mode peut-elle vraiment être responsable ? Entretien avec la marque Rézine

Le Grand Large

Play Episode Listen Later Sep 25, 2020 39:52

Pour débattre de ce sujet ô combien vaste et passionnant de la mode responsable, je reçois Sarah Perez que vous connaissez peut-être sous le pseudo de Sooz Perez. Sarah a fondé Rézine, une marque de vêtements éco-responsables conçus en France. Dans cet épisode, elle nous explique ce qu'une production responsable signifie, comment et où sourcer les matières, comment fixer un prix à la fois juste et abordable et à quels paradoxes la mode responsable doit faire face. Ce second épisode est rendu possible grâce à Beaugrenelle dans le cadre de l’exposition Gaïa destinée à sensibiliser les visiteurs sur notre impact sur la planète. Vous pourrez y retrouver Rézine sur un pop up les 26 et 27 septembre si vous voulez découvrir la marque "en vrai" ! Musique : Into the Wave

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LLN Podcast 007: Sarah Perez: Release Anxiety and Build Up Your Inner Power

Living Life Naturally

Play Episode Listen Later Jul 17, 2020 36:05

About Sarah Perez: Sarah Perez is a Spiritual Business Mentor and Reiki Master/Teacher with a quirky sense of humor. She loves helping women to release their anxiety and build up their inner power so they can serve others without resentment or guilt. As a former corporate engineer with a health coaching business and a family to take care of, Sarah is no stranger to overwhelm. Knowing the stress-reduction techniques, she still never made time to DO them. Reiki has transformed her life, and she is on a mission to help women have freedom with a meaningful business that brings her joy. What We Discuss In This Episode: The passion behind Sarah's desire to help others live an energetic and fulfilled life. Down to earth tips for someone just starting out in reducing their anxiety and stress levels. How does energy work play a role in reducing stress and promoting healing? How does the science and health coach mesh in the real world? Can energy healing relate to all walks of life and all faiths? Free Resources: Free Gift from Sarah: Body Relax Meditation: https://bit.ly/body-relax Connect with Sarah Perez: Website: https://spmeditation.com Facebook: www.facebook.com/SarahPerezWellness Instagram: https://www.instagram.com/SarahPerez777 Connect with Lynne: If you are looking for a community of like-minded women on a journey - just like you are - to improved health and wellness, overall balance, and increased confidence, check out Lynne's private community in The Energized & Healthy Women's Club. It's a supportive and collaborative community where the women in this group share tips and solutions for a healthy and holistic lifestyle. (Discussions include things like weight management, eliminating belly bloat, wrangling sugar gremlins, and overcoming fatigue, recipes, strategies, and much more so women can feel energized, healthy, confident, and joyful each day. Website: https://holistic-healthandwellness.com Facebook: https://www.facebook.com/holistichealthandwellnessllc Instagram: https://www.instagram.com/lynnewadsworth Did You Enjoy The Podcast? If you enjoyed this episode please let us know! 5-star reviews for the Living Life Naturally podcast on Apple Podcasts, Spotify, Pandora, or Stitcher are greatly appreciated. This helps us reach more women struggling to live through midlife and beyond. Thank you. Together, we make a difference!

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LLN Podcast 007: Sarah Perez: Release Anxiety and Build Up Your Inner Power

Living Life Naturally

Play Episode Listen Later Jul 17, 2020 36:05

About Sarah Perez: Sarah Perez is a Spiritual Business Mentor and Reiki Master/Teacher with a quirky sense of humor. She loves helping women to release their anxiety and build up their inner power so they can serve others without resentment or guilt. As a former corporate engineer with a health coaching business and a family to take care of, Sarah is no stranger to overwhelm. Knowing the stress-reduction techniques, she still never made time to DO them. Reiki has transformed her life, and she is on a mission to help women have freedom with a meaningful business that brings her joy. What We Discuss In This Episode: The passion behind Sarah's desire to help others live an energetic and fulfilled life. Down to earth tips for someone just starting out in reducing their anxiety and stress levels. How does energy work play a role in reducing stress and promoting healing? How does the science and health coach mesh in the real world? Can energy healing relate to all walks of life and all faiths? Free Resources: Free Gift from Sarah: Body Relax Meditation: https://bit.ly/body-relax Connect with Sarah Perez: Website: https://spmeditation.com Facebook: www.facebook.com/SarahPerezWellness Instagram: https://www.instagram.com/SarahPerez777 Connect with Lynne: If you are looking for a community of like-minded women on a journey - just like you are - to improved health and wellness, overall balance, and increased confidence, check out Lynne's private community in The Energized & Healthy Women's Club. It's a supportive and collaborative community where the women in this group share tips and solutions for a healthy and holistic lifestyle. (Discussions include things like weight management, eliminating belly bloat, wrangling sugar gremlins, and overcoming fatigue, recipes, strategies, and much more so women can feel energized, healthy, confident, and joyful each day. Website: https://holistic-healthandwellness.com Facebook: https://www.facebook.com/holistichealthandwellnessllc Instagram: https://www.instagram.com/lynnewadsworth Did You Enjoy The Podcast? If you enjoyed this episode please let us know! 5-star reviews for the Living Life Naturally podcast on Apple Podcasts, Spotify, Pandora, or Stitcher are greatly appreciated. This helps us reach more women struggling to live through midlife and beyond. Thank you. Together, we make a difference!

spotify anxiety stress club spiritual stitcher reiki energy healing build up reiki master teacher inner power release anxiety sarah perez

How TikTok found its footing

Josh on Narro

Play Episode Listen Later Jun 9, 2020 9:56

The Interface - Today felt like an unusual lull in the intersection of our many unfolding national and global crises, and so I thought I’d take the opportunity t https://www.getrevue.co/profile/caseynewton/archive/255224 Let’s check in with Sarah Perez, writing last week at TechCrunchMusical.lyhow competition, regulation, and user retention problems could thwart TikTok’s ambitionswere putting the squeeze on ByteDancecreated a credibility gap with US regulatorswarning about looming competition againto sell TikTok offKatie Roof and Zheping Huang in BloombergTikTokKe Yaninstalled 315 million times in the first quarter, according to third-party datahired a former congressmanhired the prominent executive Kevin Mayer away from Disneywill begin restricting the access Chinese engineers have to TikTok’s code baselaid out this week at Stratecheryview counts were improperly displayedestablished a creator diversity council and donated $3 million to nonprofits supporting the black communitywrote in The Information

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The Morning Show and Apple TV+

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Play Episode Listen Later Nov 9, 2019 56:08

This week, Original Content releases its 100th episode! To celebrate, we’re joined by TechCrunch writer Sarah Perez to discuss our initial impressions of the launch lineup of Apple TV+. Then we have an in-depth (but spoiler-free) review of “The Morning Show,” which stars Jennifer Aniston, Reese Witherspoon and Steve Carrell.If you want to skip ahead, here’s how the episode breaks down:0:00 Intro0:30 Apple TV+ roundup27:02 “The Morning Show” review

#27 Mamzelle Sooz - L'influenceuse affranchie

Julia Donne le Ton

Play Episode Listen Later Oct 9, 2019 44:01

Dans ce 27ème épisode, je reçois Sarah Perez aka @mamzellesooz sur les réseaux sociaux ! Nous avons évoqué plusieurs sujets passionnants : l'entrepreneunariat (elle a crée sa marque @rezineparis et @thegreendepartment), la mode et le made in France, l'influence, l'indépendance, les engagements écologiques, Paris, les réseaux sociaux... Une conversation authentique avec une influenceuse affranchie du "qu'en dira t'on". Vous pouvez retrouver Sarah ici : http://www.mamzellesooz.com/ https://www.instagram.com/mamzellesooz/ https://www.youtube.com/channel/UC8nY-v2_sH_Qr8ITeLaSZUg

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The Family on Netflix

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Play Episode Listen Later Sep 15, 2019 50:31

This week, we're joined by Sarah Perez to review "The Family," a new documentary series on Netflix. We also discuss the latest details about Apple TV+.If you're interested in skipping ahead, here's how the episode breaks down:0:00 Intro0:53 Reader feedback3:30 Apple TV+ pricing and launch date16:59 “The Family” review Links: Apple TV+ to launch November 1 for $4.99/month, one year free comes with select Apple devices

The Overcomer Foundation

The Confluence Cast

Play Episode Listen Later Aug 23, 2019 22:52

In Ohio, single parents pay nearly 44% of their income for an infant in a daycare center and nearly 80% for two children (Child Care Aware of America, 2018). The Overcomer Foundation is trying to address that financial burden. This week, Sarah Perez, co-founder and president of the newly formed non-profit discusses their mission and the importance of companies in Columbus giving back. The post The Overcomer Foundation appeared first on The Confluence Cast.

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The Overcomer Foundation

The Confluence Cast

Play Episode Listen Later Aug 23, 2019 22:52

In Ohio, single parents pay nearly 44% of their income for an infant in a daycare center and nearly 80% for two children (Child Care Aware of America, 2018). The Overcomer Foundation is trying to address that financial burden. This week, Sarah Perez, co-founder and president of the newly formed non-profit discusses their mission and the importance of companies in Columbus giving back. The post The Overcomer Foundation appeared first on The Confluence Cast.

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#38 — Shane Morris

Inside The Newsroom with Daniel Levitt

Play Episode Listen Later May 7, 2019 60:01

Hello! And welcome to another edition of the Inside The Newsroom podcast newsletter! Today’s guest is... Shane Morris, former music label all-rounder for Sony, who now runs his own digital media company. I came across Shane on Twitter after his thread on country music’s problem with racism vent viral, and he turned out to be even more knowledgable about the industry than I thought.We got into a host of interesting stuff about the Lil Nas X ordeal, who runs music and what’s exciting about the industry today. Below I’ve provided more context on everything we talked about. Enjoy!Like Inside The Newsroom? Do us a solid and tell a friend or colleague who might enjoy it and subscribe.I Saw This in the News, What Actually Happened?When 19-year-old Lil Nas X — real name Montero Lamar Hill — dropped his single “Old Town Road” a few years ago, he struggled to get any traction. Finally, on the video sharing app TikTok (more on this later), the song categorized as “Country Trap” exploded in popularity and surged on Billboard’s Hot Country Songs chart. But as it neared No. 1, Billboard pulled it, citing that the song “incorporates references to country and cowboy imagery, but does not embrace enough elements of today’s country music to chart in its current version.” Uh oh is right…Andrew R. Chow, TimeThe Song In Question…Tell me it’s not catchy… but is it country?Does Country Music Have a Race Problem?It’s easy to sit on the sidelines and speculate in a newsletter. So let me say this as an avid country music listener (I’m listening to Florida Georgia Line as I write this): I’m not ready to brand the entire country genre racist. Sure there are racist individuals working for the labels and even some artists, but to give it a blanket label is unfair. I think it’s more about the lack of access into the industry, and transcendent artists such as Lil Nas X will do a great deal for breaking down boundaries for the future. Marissa R. Moss, Los Angeles TimesWhy Do We Even Have Genres Anyway?The real question we should be discussing is how to mitigate the importance of music genres, which are archaic functions exacerbated by the rise of iTunes, Spotify and others. Ultimately, genres satisfy deeply rooted human traits wired into our brains that allow us to stay in control to make sense of new experiences. As much as I don’t like it, I won’t be able to stop humans from putting things into categories, so I guess music genres will have to stay. Scott Barry Kaufman for Psychology TodayBefore I Forget: What the F*** is TikTok?Good question. As a 27-year-old, it’s not every day I call myself an old fart, but there’s no way I’ll ever make it onto TikTok. Anyway, to better understand how Lil Nas X blew up, we must know where the kids hang out. Similar to Snapchat, TikTok is apparently an app known for users lip-syncing and acting-out memes over music. Videos using ‘Old Town Road’ as backing music have been viewed more than 67 million times. #Yeehaw.Sarah Perez, Tech CrunchSo Who Does Control the music industry?Depends on who you ask. Thirty years ago the ‘Big Six’ gripped the industry, i.e. Warner Music, CBS, MCA, BMG, Capitol-EMI and PolyGram. Through a series of mergers and acquisitions, we now have a ‘Big Three’ who account for three-quarters of global recorded music: Sony, Universal and Warner. But according to Rolling Stone, the five most powerful people in music don’t even work in the industry…Tim Ingham, Rolling StoneWhat’s Myspace up to?Once the go-to platform for streaming and uploading music, Myspace has been extremely busy as of late, but for all the wrong reasons. It was announced a couple of months ago that the platform had “accidentally” deleted 50 million songs, the result of a server migration project. But don’t fret, they apologized for the inconvenience. Niraj Chokshi, New York TimesAnd finally…Here are all the reasons why we don’t need music genres…Related Podcasts#32 — Blues Music Special with Giles Robson and Aaron Phillips#16 — Rodney Carmichael (NPR Music)Next up…Later this week we’ll have Jeff Zeleny of CNN on the podcast. Jeff is CNN’s Senior Washington Correspondent and we got into his journey to the top of political journalism, as well as Joe Biden’s record $6.3 million in donations in the first 24 hours of announcing his Presidential run.Last time…#37 — Josh Morgerman from the TV show ‘Hurricane Man’Thanks so much for making it all the way to the bottom. If you haven’t already, please consider subscribing to get a newsletter about a cool news topic in your inbox every time I release a new podcast (1-2 times a week). You can find me on Twitter at DanielLevitt32 and email me corrections/feedback or even a guest you’d like me to get on the podcast at daniellevitt32@gmail.com. Or just give us a like immediately below, whatever works. Get on the email list at insidethenewsroom.substack.com

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You on Netflix

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Play Episode Listen Later Feb 4, 2019 48:24

This week, we're joined by Anna Escher and Sarah Perez to review "You," the new(-ish) show starring Penn Badgley, which premiered on Lifetime last fall and has now become a Netflix Original.

Tidying Up With Marie Kondo

Play Episode Listen Later Jan 21, 2019 60:59

This week, we're joined by Sarah Perez and Catherine Shu show to discuss the Netflix show "Tidying Up With Marie Kondo" and how it's already affecting our own cleaning habits. We also recap the drama around dueling Fyre Festival documentaries on Hulu and Netflix. Links: [Hulu unexpectedly releases ‘Fyre Fraud’ days before Netflix’s competing documentary][1] [Fyre Fight: The Inside Story of How We Got Two Warring Fyre Festival Documentaries in the Same Week][2] [1]:https://techcrunch.com/2019/01/14/hulu-unexpectedly-releases-fyre-fraud-days-before-netflixs-competing-documentary/ [2]:https://www.theringer.com/movies/2019/1/15/18183308/fyre-festival-documentary-netflix-hulu-billy-mcfarland-pay

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TKC 546 Roger Wang

The Kindle Chronicles

Play Episode Listen Later Jan 19, 2019 44:59

Project Manager for MobiScribe reader/writer by TeamUC Interview starts at 18:37 and ends at 41:06 “It's basically going to be like a Kindle that you can write on. If you've ever had your work documents on the Kindle it must be frustrating, because you feel like you can't write on your work documents even though you have it in a meeting. So now we have PDF annotation integrated into the device as well as a separate note-taking software.” Comments Open Road Integrated Media list of eBooks, by category Sprocket Photo Paper and camera from Hewlett Packard Polaroid Swinger camera, circa 1965 (Wikipedia) “Alexa gains support for location-based reminders and routines, calling features and more” by Sarah Perez at TechCrunch - December, 2018 News The challenge of covering the Bezos divorce for The Washington Post - Vanity Fair January 14, 2019 “Ghosts of former Sears buildings could become shiny new Whole Foods” at The Takeout - January 11, 2019 “Amazon is holding a public version of its secretive MARS conference” by Brian Heater at TechCrunch - January 17, 2019 “How behavioral economics helped kick my phone addiction” by Tim Harford at The Financial Times - January 17, 2019 Interview with Roger Wang MobiScribe project at Indiegogo Wacom TeamUC Facebook page APKPure Calibre reMarkable tablet Music for my podcast is from an original Thelonius Monk composition named "Well, You Needn't." This version is "Ra-Monk" by Eval Manigat on the "Variations in Time: A Jazz Perspective" CD by Public Transit Recording" CD. Please Join the Kindle Chronicles group at Goodreads! Right-click here and then click "Save Link As..." to download the audio to your computer, phone, or MP3 player.

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Ep. 16: Whose tweet is it anyway?

Wild & Free

Play Episode Listen Later Sep 21, 2018 36:06

Wild and Free: A Battle Born podcast is a podcast that serves as a platform for non-profit professionals, social justice activists and community driven artists that are trying to make a difference in the Southern Nevada community. We will talk about the issues that matter and will motivate our fellow community members to get involved.In this episode we speak again with our friend and immigration attorney Sarah Perez. Sarah joins us to talk about some of the more recent developments with immigration policy and practice. Sarah gets real as she speaks of the asylum process, as well as the real story of kids who have been separated by their families. The news and pundits tell us one thing, but we get down to learn what actually happen.If you or someone you know needs legal assistance with immigration issues in light of recent moves by the White House, you can contact the UNLV Law Immigration Clinic (https://law.unlv.edu/clinics/immigration), Catholic Charities of Southern Nevada Immigration Services (https://www.catholiccharities.com/service_details/immigration-services/) or Legal Aid Center of Southern Nevada (https://www.lacsn.org/).Hey Nevadans! Are you registered to vote? If you are not please visit http://www.nvsos.gov and get yourself registered by FRIDAY OCTOBER 5th.Make sure to subscribe to Wild and Free: A Battle Born Podcast and to give us a rating wherever you happen to listen to the podcast.

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Hulu's Castle Rock

Play Episode Listen Later Jul 31, 2018 30:42

This week, Sarah Perez joins us to review Castle Rock, the new Stephen King-inspired show on Hulu. We also discuss James Gunn's firing from Guardians of the Galaxy and Discovery's plans for a streaming service of its very own. Links [James Gunn fired from ‘Guardians of the Galaxy 3’ after offensive tweets resurface][1] [Discovery may launch its own streaming service, too][2] [1]:https://techcrunch.com/2018/07/20/james-gunn-fired-from-guardians-of-the-galaxy-3-after-offensive-tweets-resurface/ [2]:https://techcrunch.com/2018/07/27/discovery-may-launch-its-own-streaming-service-too/

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The Handmaid's Tale and Avengers: Infinity War