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Thor-Egil Eik who is from Norway discusses his spiritual awakening and the startling premonitions he had prior to the events of 2020. He believes the world is preparing for war, global tyranny, a Fourth Reich, and Antichrist. NATO will not stop its warpath. He comments on the Christian struggle to react versus to repent in times of trouble. He believes The Powers That Be have tried to kick things off many times in the past and that we may again see extermination camps and holocaust. He gives his thoughts on technology, the mark of the beast, and preparedness. Watch on BitChute / Brighteon / Rokfin / Rumble / Substack Geopolitics & Empire · Thor-Egil Eik: Corona, War, Global Tyranny, & the End of the World #496 *Support Geopolitics & Empire! Donate https://geopoliticsandempire.com/donations Consult https://geopoliticsandempire.com/consultation Become a Member https://geopoliticsandempire.substack.com Become a Sponsor https://geopoliticsandempire.com/sponsors **Visit Our Affiliates & Sponsors! Above Phone https://abovephone.com/?above=geopolitics easyDNS (use code GEOPOLITICS for 15% off!) https://easydns.com Escape The Technocracy course (15% discount using link) https://escapethetechnocracy.com/geopolitics LegalShield https://hhrvojemoric.wearelegalshield.com Sociatates Civis (CitizenHR, CitizenIT, CitizenPL) https://societates-civis.com Wise Wolf Gold https://www.wolfpack.gold/?ref=geopolitics Thor-Egil Eik Websites End Time Talks https://endtimetalks.com YouTube https://www.youtube.com/channel/UCK7a00BvjnDmvJzmxK0z78w Quiver Relief https://quiver.blog End Time Talks Preparedness https://endtimetalks.com/preparedness About Thor-Egil Eik Thor-Egil Eik is a Marketing Analyst from the Norwegian School of Business with a background in sales and finance. He represented the Christian Democratic Party in the city council from 2015-2018 in his hometown of Arendal. He now lives in the west coast of Norway, where he is managing a refugee reception center. Thor-Egil is passionate about his faith and has had some profound spiritual experiences which made him look at current world events with a new perspective. He strongly believes that the age is coming to a close and that the best way to prepare for the change that lies ahead is to prepare spiritually. *Podcast intro music is from the song "The Queens Jig" by "Musicke & Mirth" from their album "Music for Two Lyra Viols": http://musicke-mirth.de/en/recordings.html (available on iTunes or Amazon)
This series is sponsored by Joel and Lynn Mael in memory of Estelle and Nysen Mael.In this episode of the 18Forty Podcast, we talk to Rabbi Adam J. Raskin—a Conservative rabbi in Maryland—and Mia Raskin, his Orthodox daughter. In discussing the ideological and sociological realities of Jewish denominations, we often lose sight of their real-world manifestation in Jewish life. By hearing how a real family navigates denominational differences, we might, in fact, learn a lesson or two about Jewish unity. In this episode we discuss:What does a Conservative rabbi think about the practice of his less observant congregants? How did Mia deal with religious observance as a Division I basketball player?How do the apparent barriers between Jewish groups play out when we interact in the world?Tune in to hear a conversation about how we might think more deeply than the labels of “secular,” “frum,” “baal teshuva,” and the like.Interview begins at 6:58.Rabbi Adam J. Raskin is the rabbi and spiritual leader of Congregation Har Shalom in Potomac, Maryland. Adam is a member of the Executive Council of the Rabbinical Assembly, the international organization of Conservative Rabbis, and is a founder of the Potomac-Area Interfaith Communities. Mia Raskin is a program director and Marketing Analyst for Athletes for Israel, a graduate of Binghamton University, where she played college basketball while keeping Shabbos.References:God in Search of Man by Abraham Joshua HeschelThe Sabbath by Abraham Joshua HeschelBecome a supporter of this podcast: https://www.spreaker.com/podcast/18forty-podcast--4344730/support.
Alicia is a Marketing Analyst and corporate girl, using her skillset and experience to service small business owners and entrepreneurs. Through Optimized Reality, Alicia helps female entrepreneurs confidently market their businesses, and grow visibility and online sales with data. For 10+ years, Alicia has helped major 8-9-figure brands optimize their marketing executions, and increase conversions and sales using data. From marketing strategy, metrics systems, and analysis, Alicia is ready to use her expertise to help entrepreneurs develop the knowledge and build the tools to help transform their businesses. When Alicia is not knee-deep in tables and charts full of data, she is watching anime with her son, rewatching classic 90s sitcoms and listening to R&B music. Join us as she shares her journey behind the business! Mentioned during the show: Find out more about Optimized Reality You can find Inspire Optimized Reality on Instagram & Facebook ~~~~~~~~~ Has God called you to start a podcast but are unsure of what you need or where to start? Starting a podcast can be a fun and rewarding experience. Using the Power of Your Voice eGuide is a must-have if you're ready to take on your assignment and start your own podcast in just 30 days. Interested in purchasing ad space for your business on the Slaying Self Doubt® Podcast, download the Advertisement Kit Support the Slaying Self Doubt® Podcast with a small donation to help me create new content and reach more people by Buying Me A Coffee Join The Slayers Society Facebook Group Subscribe to our YouTube Channel Sign up for Slayer Nation News Thank you to BetterHelp for sponsoring this episode. Take charge of your mental health and get 10% off of your first month of therapy at: https://BetterHelp.com/SLAYING. Disclaimer: I may be an affiliate for products that I recommend. If you purchase those items through my links, I may earn a commission. You will only pay what is necessary when buying a product through my link. I only recommend products I use and/or am genuinely interested in.
In this Marketing Over Coffee: Learn about Adding Data Science to Your Team, Rendering Video, Media Servers and more! Direct Link to File Brought to you by our sponsors: Wix Studio and The Generative AI for Marketing Course from Trust Insights Data Analyst vs. Marketing Analyst vs. Data Scientist When do you need to hire […] The post Now With More Groking Data Analysts appeared first on Marketing Over Coffee Marketing Podcast.
Originally Recorded August 23rd, 2023 About Emilie Dye: https://www.emiliedye.com/ https://www.cis.org.au/person/emilie-dye-2/ Get full access to Unlicensed Philosophy with Chuong Nguyen at musicallyspeaking.substack.com/subscribe
In this episode of How I Grew This, Akio Bandle joins Mada Seghete to discuss ZipRecruiter's growth journey, the company's experience with user acquisition for mobile apps, transitioning to remote work and getting into product management. Akio is currently the Product Lead at ZipRecruiter. Before joining the company, he worked in various organizations, from small startups to large enterprises. Akio is an experienced product manager, product advisor, and marketing analyst.
What's up folks, today we're joined by Lauren Aquilino, Founder & Principal Consultant @ EMMIE Collective.Summary: The essence of Lauren's message transcends the specifics of MOPs; it's about the symbiosis between finding work that resonates on a personal level and the professional ecosystem that supports it. This is where fulfillment is found, and where problems are not just tasks but puzzles that invigorate the marketer. Her advice was not mere commentary but a call to action for marketing professionals to document their victories, engage with communities, and redefine the value of mops within their organizations, ensuring that the role is not just sustained but celebrated for its strategic importance.About Lauren Lauren started her career as a Campaign Manager at Hyland, an enterprise content service provider where she spent 5 and a half years working her way up to Marketing Analyst and later Team Lead of the Demand Programs She later took on the role of Marketing Automation Operations Manager at GE where she owned Marketo and set the global marketing automation strategy across other martech tools as well In 2017, Lauren left the in-house world and joined the dark side of agency at Revenue Pulse as a Principal Consultant. There she would become a 2x Marketo Champion and Certified Expert as well as a Salesforce Certified Admin After taking a career break as a Covid-era homeschool teacher and wrangler of a fearless toddler and attempting to open a coffee shop in a dilapidated 1840s church, Lauren became a yolopreneur August 1st 2022. She joined forces with the acclaimed Sydney Mulligan to launch EMMIE Collective EMMIE is a for-hire network of marketing Ops and Sales Ops freelancers with big tech energy She's also the cohost of Pretty Funny Business, Lauren's nonsensical playground brand for the hell of it, a hilarious new podcast with the top marketing and MOPs pros The Accidental Genesis of EMMIE CollectiveWhen Lauren delved into the creation story of EMMIE Collective, she shared a narrative that many entrepreneurs can resonate with—success often sprouts from the seeds of adversity. Lauren's journey began not with a deliberate intention to start a martech freelancer network but as a response to the upheaval of COVID-19. The decision to step back from her role at Revenue Pulse was pivotal. Faced with the complexities of juggling work and a young family under the constraints of a pandemic, Lauren sought to keep everyone on one schedule. This pursuit of work-life balance inadvertently set the stage for EMMIE Collective's inception.The ambition to purchase a church, a dream stemming from Lauren's passion for creating a communal third space, ironically nudged her back to work. Subcontracting for a friend in unfamiliar territory with Pardot became a catalyst for growth. Lauren's adaptability and openness to learn were instrumental, emphasizing that it's not the tools that define success, but the fit for the business and the individual's capability to harness them effectively. What started as a solo venture quickly evolved, and Lauren found herself at the helm of a growing consultancy.Lauren's story highlighted the organic nature of EMMIE Collective's expansion—how one client led to another, and how one consultant brought in another, embodying the adage of building the airplane while flying it. The addition of Sydney to the team was serendipitous, aligning perfectly with the needs of the collective. Her reputation and skills added significant value, illustrating the strength of forming strategic alliances based on mutual respect and opportunity.Key Takeaway: EMMIE Collective stands as a testament to the unexpected paths that lead to entrepreneurial success. It serves as a sanctuary for those who've grown weary of the corporate grind, offering a collaborative network that thrives on flexibility, respect, and mutual growth. Lauren's experience is a reminder that sometimes, the best outcomes arise from the most challenging situations, and that embracing change can pave the way for unforeseen opportunities.The Multifaceted Benefits of Side Hustles in MarketingWhen Lauren was asked about the impact of side hustles on her career, she offered an insightful perspective that extends beyond the conventional wisdom. She champions the idea of side hustles not merely as additional streams of income but as avenues for personal fulfillment and professional development. Lauren's stance is that side hustles should be passion-driven endeavors, aligning with one's interests, such as yoga in her example, to ensure they serve as a complement rather than a detractor from one's quality of life.Lauren's experience underlines the necessity for marketers to cultivate interests outside their core job, especially when their work is highly technical and the threat of feeling replaceable looms. In her view, this sense of replaceability is exacerbated when one's day job lacks a deeper sense of purpose or is entrenched in a profit-driven environment. Side hustles, therefore, can act as a counterbalance, offering a sense of uniqueness and value that one's primary occupation might not provide.Moreover, Lauren's reflections on EMMIE Collective's business model reveals the value of side hustles in creating a flexible work ecosystem.The collective's freelancers, including a standout Salesforce admin named Nikki who also runs a skincare business, demonstrate that a side hustle can sometimes become the main hustle. This fluidity showcases how side hustles can evolve and adapt to one's changing career aspirations and personal goals.Key Takeaway: Lauren's discourse invites marketers to reassess the role of side hustles in their lives. It's not just about having a secondary job; it's about finding joy and purpose outside of one's primary employment. Side hustles can enhance skills, diversify income, and most importantly, provide a fulfilling escape from the replaceable nature of technical roles. For those looking to embark on such a journey, Lauren suggests seeking out passions that could lead to professional opportunities, creating a harmonious blend of work and personal satisfaction.EMMIE Collective's Answer to In-House Marketing StabilityLauren discussed the unique challenges in-house marketing teams face and how EMMIE Collective addresses them with its network of consultants. Her insights delve into the nuanced struggles of businesses desperate for stability in their marketing operations. Contrary to what one might expect, Lauren finds that clients are often open to the collective's unconventional setup, likely due to the network's reputation and the trust it engenders.The drive for stability is at the forefront of client concerns, especially as the market continues to wobble between a surplus of talent due to layoffs and a drought caused by high turnover. Lauren's collective steps into this breach, not just offering expertise, but also a promise of consistency that's hard to find in the volatile job market. Where companies are grappling with the financial and operational repercussions of high turnover, EMMIE Collective provides a team that can absorb these shocks.Clients have embraced the collective's model, finding comfort in the assurance that their operations will continue unimpeded, even if an individual consultant moves on. This safety net is particularly valuable in specialized areas where training and expertise are not easily replicated. Lauren shared an anecdote about a client who, instead of risking the hiring and training of a campaign operations manager, chose the security of the collective's model. This model shifts the burden of continuity from the client to EMMIE Collective.Key Takeaway: The client responses to EMMIE Collective's model underscore a vital market need for dependable marketing expertise that can withstand the tumult of the job market. Lauren's approach with her collective offers businesses not just top-tier talent but also a buffer against the instability of in-house turnover. For marketing operations professionals and the companies they serve, this model could be a template for sustainable engagement, ensuring that knowledge and expertise remain within reach, irrespective of market fluctuations.Lauren's Candid Reflections on Being a Marketo ChampionLauren, when queried about her experiences as a two-time Marketo Champion, offered a down-to-earth reflection that demystified the accolade. She acknowledged the prestige that comes with the title, emphasizing its significance more to the external world than to her personal narrative. Being a Marketo Champion wasn't a daily badge of honor she wore but a milestone that undeniably propelled her career forward.During her tenure at GE Lighting, Lauren decided to apply for the Marketo Champion program, a decision that would mark a turning point in her professional journey. The Champion status was not just a nod from the vendor; it was a testament to her caliber of work recognized within the tight-knit community of Marketo users. This recognition came with its set of responsibilities and the continual effort to maintain the standard that the title demanded.Lauren's candidness revealed that the path to becoming and remaining a Marketo Champion is laden with hard work. Her decision to not pursue the title a third time was a choice influenced by shifting priorities, illustrating that professional growth sometimes requires focusing energy elsewhere. Her advice to those aspiring to be champions is pragmatic: document your work meticulously. This ongoing process eases the burden when the time comes to compile and present one's achievements.Key Takeaway: Lauren's journey as a Marketo Champion underscores the value of industry recognition and how it can fast-track one's career. Yet, it also brings to light the importance of balance and setting priorities. For marketers eyeing the Champion status, Lauren's guidance is clear – document your successes as they come, so when opportunities arise, you're prepared to showcase your expertise with ease.Navigating Professional Challenges with AuthenticityLauren's approach to professional challenges is both preemptive and grounded in self-respect. She stresses the importance of creating an environment where everyone, from consultants to clients, feels valued and respected. The concept of “no shitty clients” isn't just a casual phrase—it's a principle that guides the EMMIE Collective's client relationships. By setting clear expectations and boundaries from the outset, Lauren ensures that her team only engages with those who treat them well and respect their expertise.This stance is crucial because, as Lauren points out, the happiness of her consultants is paramount. If they are discontent, it echoes through to the clients and affects the quality of work. The mission is clear: keep the consultants exceptionally satisfied, ensuring they are well-compensated, engaged in projects they enjoy, and shielded from negative client interactions. However, Lauren acknowledges that despite these precautions, difficult situations do arise.When confronted with less-than-ideal circumstances, Lauren advocates for authenticity. She advises staying true to oneself and maintaining professionalism. Acting as part therapist and part consultant is sometimes part of the job, providing a space for clients to vent while still offering solid, professional advice. The key is consistency and steadiness, demonstrating to clients that you are a reliable presence regardless of the circumstances.Key Takeaway: The core of Lauren's message is to avoid problematic situations when possible, but when they're unavoidable, tackle them with authenticity and professionalism. This approach not only helps in managing difficult professional relationships but also ensures that personal integrity isn't compromised. Lauren's experience serves as a reminder that in the complex dance of client-consultant relationships, those who remain true to themselves and their values are best positioned to navigate challenges without losing their cool.Advancing the Marketing Operations FieldLauren confronts the question of maturing the marketing operations (mops) sector with a sense of urgency and a touch of frustration. She recognizes a pattern of recurring issues that plague the industry—a cycle that seems to perpetuate itself with the birth of new companies and the expansion of existing ones. From her perspective, the problem isn't necessarily the complexity of the issues, such as form errors or GDPR compliance, but rather the industry's approach to addressing them. The expectation that marketing teams can simply 'figure it out' leads to a constant state of catch-up rather than advancement.Despite the evolution of marketing tools and strategies, Lauren notes that foundational challenges remain. This is, in part, due to a disconnect between those at the forefront of marketing technology and those just entering the field. There is an assumption of knowledge that often doesn't exist, and it's a gap that needs bridging. The focus should be on education and proper implementation, which means bringing in teams of specialists who can not only execute but also impart knowledge.Lauren suggests that the way forward involves recognizing the ongoing learning curve within the field. For veterans of marketing operations, she recommends patience and a willingness to mentor. This would facilitate a shift from simply using tools like HubSpot to understanding the strategic implications of these tools. Such a shift is essential for the maturing of the industry.Key Takeaway: To advance marketing operations, there needs to be a collective shift towards structured implementation and ongoing education. Lauren's insights call for a balance between innovation and foundational understanding, ensuring that all team members, regardless of their experience level, are aligned and proficient. This involves experienced practitioners stepping into more instructive roles, patiently guiding newcomers through the intricacies of mops work.Nurturing a Lasting Passion for Marketing Operations Amidst Industry ChallengesLauren addressed the issue of maintaining enthusiasm in marketing operations, acknowledging the talent crisis and the reality that not everyone is cut out for the sometimes monotonous rigors of mops work. Her personal drive stems from a genuine love for problem-solving—a trait she identifies as crucial for anyone in this field. The same fascination that sees her engrossed in logic puzzles for enjoyment is what makes the intricacies of marketing operations stimulating rather than draining for her.This intrinsic motivation is key to enduring the challenges that come with the territory. Where some see repetitive tasks, Lauren sees opportunities to engage in a kind of cerebral craftsmanship. It's an aspect of the job that often goes unnoticed: the satisfaction derived from solving complex problems and the joy found in mastering the tools of the trade, whether that's building Smartlist filters or crafting Salesforce reports.Lauren also touched on the importance of community in keeping the flame alive. The mops community, to her, is a collective of friendships and professional relationships that provide support, share knowledge, and offer a sense of belonging. It's this very community that can turn a challenging day into an opportunity for collaboration and camaraderie. For Lauren, belonging to such a community underscores the fact that even if the job itself sometimes feels repetitive, the social and collaborative aspect brings a refreshing and rewarding dimension.Key Takeaway: Lauren's passion for marketing operations is sustained by her innate love for problem-solving and the robust community that surrounds her field. Her advice to those considering a career in mops is clear: seek work that inherently interests you and engage with the community. The latter not only provides support but also enhances the job's fulfillment factor, ensuring that you remain motivated and find satisfaction in your work, no matter how tough the going gets.Understanding the Complex Role of Marketing Operations ProfessionalsLauren shed light on the multi-dimensional challenges marketing operations professionals face. The common misperception of mops roles as simple taskmasters—clicking buttons and sending emails—is a major factor contributing to the profession's lack of appreciation and subsequent burnout. There is a disconnect between the perceived simplicity of the role and the complex, often technical, reality of the work involved. Lauren points to an example where a single individual is expected to manage a multitude of sophisticated platforms—a testament to the undervaluing of mops expertise.The problem is compounded when companies prioritize expanding their tech stacks without proportionally supporting their mops teams. Lauren recounts an instance where a client was gifted a new marketing tool as if it were a mere trinket rather than a significant addition to their workload. She echoes the sentiment of a former colleague who believes that the cost of supporting a tool should be triple the price of the tool itself, highlighting the importance of adequate resources and staffing to manage these systems effectively.Furthermore, Lauren touches on the historical tension between marketing and sales, noting how this dynamic often leads to marketing being seen as subordinate, with its operations and budget being the first on the chopping block during financial cutbacks. The conversation extends to revenue operations (RevOps), where despite the integral role of mops, the leadership frequently defaults to sales.Key Takeaway: There's a clear need for a better understanding of the value and complexity of marketing operations within organizations. Lauren's insights advocate for a reevaluation of how marketing ops is perceived and treated. A shift towards recognizing the specialized skills involved and the importance of adequate resources could help alleviate the burnout endemic in the profession and lead to a more balanced and respected role within the business ecosystem.Should Marketing Operations Pivot to a More Technical Identity?Lauren pondered the nuanced question of whether the term 'marketing' adequately represents the depth and breadth of responsibilities that fall under marketing operations. The current nomenclature, she suggests, might contribute to the underestimation of the technical and cross-functional nature of the role. Lauren argued that the work of a marketing operations professional extends far beyond traditional marketing activities, touching various business-critical processes that are foundational to the smooth running of a company.This expansive role often includes managing lead conversion and distribution processes, as well as providing operational support to business development representatives and other teams. The challenge, Lauren notes, is communicating the importance and complexity of these tasks to those outside the department. The introduction of terms like Revenue Operations (RevOps) might be an attempt to address this misalignment by encompassing marketing, sales, and customer service operations under one comprehensive umbrella.Yet, despite the attempts at rebranding, Lauren acknowledges a persistent issue: bandwidth. Marketing operations teams are often expected to undertake significant projects that exceed their resources. This leads to what is known in the tech world as 'technical debt'—the accumulation of maintenance work that gets passed down and often discovered by new hires tasked with database clean-up, much to the knowing amusement of veteran team members.Key Takeaway: Lauren's insights point towards a need for a redefinition of marketing operations to reflect its technical and strategic significance within a business. A shift in perception, coupled with transparent communication about the team's capabilities and needs, is vital. Emphasizing the technical aspects of mops might garner the recognition it deserves, enabling businesses to allocate sufficient resources to manage and invest in their marketing technology stacks effectively.Redefining Marketing Operations' Impact on RevenueLauren addressed a common misconception in the business world—the notion that marketing operations (mops) teams don't directly contribute to revenue generation. This misconception stems from a limited understanding of the critical role mops plays in the larger revenue cycle. She brought forward an instance where a prospect, after meeting with EMMIE Collective's Sidney, questioned the direct impact on qualified pipeline through an assessment of system setup.Through this lens, Lauren illustrated the difficulty of conveying the indirect yet substantial influence mops has on a company's bottom line. A prime example she mentioned was an audit revealing that record synchronization time was reduced from 30 hours to mere minutes, a clear indicator of efficiency gains that, while not reflected in immediate revenue spikes, certainly contribute to revenue recovery and streamlining the sales process.The challenge of educating others, including CEOs, on the value of mops is not lost on Lauren. Her narrative suggests that there is a gap in knowledge at the executive level, which can be bridged with the right communication and tangible examples of operational improvements. The fact that operations teams are not always seen as revenue drivers does not diminish their value; rather, it highlights a need for better understanding and recognition of their contributions.Key Takeaway: Lauren's experience sheds light on the essential, albeit indirect, role that marketing operations teams play in revenue generation. Their work in improving systems and processes might not yield instant financial results, but it's crucial for long-term efficiency and effectiveness. Educating company leaders on the strategic importance of mops is critical, reinforcing that without these teams, understanding and optimizing for revenue would be a challenge.Strategies for Work-Life Harmony in Marketing OperationsLauren, in discussing her career break and subsequent return with EMMIE Collective, imparted that the fundamental step toward achieving work-life balance is aligning one's time with their core values and priorities, regardless of parenthood status. When asked about the impact of her career pause, Lauren emphasized the universal need for this alignment, urging professionals to consistently evaluate their time investment against what truly matters to them.Her return to the workforce, particularly to marketing operations—a field notorious for its demanding nature—was marked with a heightened sense of balance and a new venture that seemingly offered more flexibility than her previous roles. Lauren candidly shared that being a working parent inevitably involves juggling responsibilities and occasionally dropping the ball. The key, however, is ensuring that what falls are the 'plastic balls,' the less critical aspects of life, rather than the 'glass balls,' which represent the vital parts of one's life and work.Lauren's personal experience with burnout serves as a poignant reminder of the importance of mental health, especially in a field as intensive as marketing operations. She experienced a moment of clarity where she recognized the need for change and took control of her schedule to prevent further mental exhaustion. Asserting control over her work schedule and learning to decline meetings or tasks that didn't align with her priorities became a crucial strategy for her well-being.Key Takeaway: Lauren advocates for a mindful approach to work-life balance, one that involves a clear understanding of personal values and the courage to set boundaries. Her story is a permission slip for others feeling trapped in the high stakes of marketing operations to seek change, prioritize mental health, and embrace the autonomy they have over their careers and lives.Choosing Career Contentment Over Growth in Marketing OperationsLauren shared a perspective on career balance that diverges from the common trajectory of constant upward mobility. When asked about harmonizing happiness and career growth, she revealed a pivotal decision—to cap her career growth in favor of contentment and better work-life alignment. This decision was influenced by her managerial experiences at GE and her familial responsibilities, leading her to consulting where she could leverage her skills without the demands of people management.Her journey to establishing EMMIE Collective was characterized by strategic choices, emphasizing capability over hierarchy, as evidenced by her recruitment of experienced professionals who require minimal oversight. Lauren has redefined career growth not as a ladder to climb but as a path to forge based on personal aspirations and a desire for a fulfilling life outside of work.This philosophy extends to her approach to happiness—where professional satisfaction is deeply intertwined with personal joy. Lauren's story is a testament to the power of defining success on one's own terms, recognizing that for some, growth might mean expansion, but for others, like her, it's about depth and richness of experience both at work and at home.Key Takeaway: Lauren's narrative offers a refreshing take on the concept of work-life balance, underscoring the importance of recognizing one's limits and redefining career success. Her experience suggests that sometimes, the most significant growth occurs when we have the courage to choose happiness over traditional notions of career advancement, a valuable lesson for professionals navigating the complexities of modern career paths.Episode RecapThe essence of Lauren's message transcends the specifics of MOPs; it's about the symbiosis between finding work that resonates on a personal level and the professional ecosystem that supports it. This, Lauren posits, is where fulfillment is found, and where problems are not just tasks but puzzles that invigorate the marketer. Her advice was not mere commentary but a call to action for marketing professionals to document their victories, engage with communities, and redefine the value of mops within their organizations, ensuring that the role is not just sustained but celebrated for its strategic importance.Lauren peeled back the curtain on the true essence of side hustles for marketers, presenting them not just as gigs but as gateways to personal and professional growth. She made a compelling case for their value beyond income diversification, positioning side projects as a platform for marketers to enhance skills, find joy, and escape the fungibility that often shadows technical roles. Lauren's narrative suggested that these ventures are more than a backup plan; they're an avenue to pursue passions that may very well blossom into full-fledged careers, blending work with intrinsic satisfaction.Transitioning into the operational realm, Lauren shared the blueprint of her EMMIE Collective's model, a response to a glaring market need for steady marketing expertise. By providing top-tier talent on-demand, her approach is more than a service; it's a hedge against the constant churn of in-house roles. This model, as Lauren demonstrated, isn't just an alternative; it's a potential archetype for sustaining engagement and keeping expertise accessible, come what may in the job market.Underpinning this discussion was the underappreciated complexity of marketing operations. Lauren made a case for its reevaluation within organizations, emphasizing the necessity of marrying technical acumen with strategic insight. She championed a transparent dialogue about the capabilities and requirements of mops teams, advocating for the recognition of their indirect yet critical contribution to revenue generation—a reminder that these roles are pivotal in streamlining systems for long-term business health.Lauren didn't shy away from the endemic issue of burnout in the profession. She called for structured implementation, continuous learning, and an internal shift that celebrates the technical prowess involved in mops. She envisioned experienced practitioners taking up the mantle of mentors, guiding novices through the complexities of the field, and fostering an environment where knowledge transfer is as pivotal as innovation.✌️ —Intro music by Wowa via UnminusCover art created with Midjourney
#DC20 Interbrew Series Day 2 feat. Sam Sivilay Welcome to the #DC20 Interbrew Series recorded during our our time at DriveCentric's Headquarters during their DC2023 Event in St. Louis. This is series is packed with Dealers, Vendors, and Voices in our incredible industry that are committed to seeing the Upshift and Uplift that we are committed to brewing about! Featured in this episode is Sam Sivilay, Marketing Analyst at Walser Auto Group, Understanding and loving the process. Enjoy, Let's Brew!Don't forget to share and subscribe!Brew Brought By Our Proud Sponsors At:www.vincue.comwww.fixedopsdigital.comwww.teammxs.comwww.m1-data.comwww.321ignition.comwww.purecars.com
Life is full of choices. One of them is to make enough in real estate investing to quit your day job, let your wife quit her day job, live off of the passive income and travel somewhere monthly. Yes my friends, that IS one of your possible choices. My guest today, Jesse LeBlanc did just that. And we are going to talk about it in just a couple of minutes. Jesse is the founder of Wholesalers Transactional Funding, Exigo Management & Wholesalers KPI. He's been a full time Real Estate Investor. Before that he was a Police Officer for DeKalb County in the Atlanta area. And before that he was what he calls a Corporate Dropout as a Marketing Analyst and a Financial Analyst. He retired his wife from her W2 jobs at the start of 2022, giving them time to travel at least once a month while Jesse continues building his rental portfolio and doing Transactional Lending. He focuses more of his time these days on Transactional Lending for wholesalers who need lending for their double closings. He lends to wholesalers nationwide. He also has referrals for private lenders if the wholesaler is looking to "wholetail" a deal vs double close. You can choose a job where the most challenging thing you'll have to do all day is calculate how much change to give a person when the cash register breaks down. Or you can choose to work 60-70 hours a week for a chance to be recognized in a big corporation and maybe get ahead. Or you can choose - well virtually anything if you live in the USA. But you can ALSO choose to pursue a well established course to financial freedom and live the life that most people only dream of. This life is possible for every person listening to my voice. It's NOT possible for every person - some just don't have what it takes. But if you are motivated enough to listen to this and smart enough to find it, you have what it takes. Listen to my conversation with this amazing friend and know that you can do it too.
In today's episode, I have the pleasure of inviting Ambreen Nadeem. Ambreen Nadeem is a psychologist and founder of Psychology Talks. She is an Amazon bestselling author and a keynote speaker. She is an experienced Marketing Analyst, Researcher, and Facilitator with extensive practical expertise in elevating organizations and businesses by providing strategic insights for improved market positioning and business development. She is a Mental Health Advocate. She is passionate about helping people understand the importance of psychology in their daily lives. She is actively spreading awareness and helping people to deal with mental health issues through counseling, blogs, Podcasts, and live shows. She is the Co-Founder of the Save Live Project. She was nominated as one of the Top 50 Most impactful people on LinkedIn in 2021. If would like to reach out to Ambreen, then you can connect with her on the LinkedIn Page: https://www.linkedin.com/in/ambreen-nadeem/ YouTube: (10) Psychology Talks - YouTube The Podcast is available in the following locations: Anchor FM: https://anchor.fm/anees-merchant Spotify: https://open.spotify.com/show/7J60vbVgw8vaLs05x4gYj3 Apple: https://podcasts.apple.com/us/podcast/masters-decoded/id1497451286 Google: https://www.google.com/podcasts?feed=aHR0cHM6Ly9hbmNob3IuZm0vcy8xMzZiN2EwYy9wb2RjYXN0L3Jzcw%3D%3D Amazon: https://music.amazon.com/podcasts/2873effc-3ea4-4123-b823-044ca31387bd/Masters-Decoded Stitcher: https://www.stitcher.com/podcast/masters-decoded Breaker: https://www.breaker.audio/masters-decoded Overcast: https://overcast.fm/itunes1497451286/masters-decoded Pocket Cast: https://pca.st/f2isa733 Radio Public: https://radiopublic.com/masters-decoded-Gb497N IHeart: https://www.iheart.com/podcast/269-masters-decoded-59418392
In this episode of Tech Sales Insights, host Randy is back with Steve Layne, the Co-founder, Chairman, and CEO of RedVector, a security company. Steve discusses various aspects of sales and demand generation. They emphasize the importance of keeping demand generation in-house to maintain a deep understanding of the market. Event-based marketing is highlighted as a critical strategy, as it allows for meaningful interactions with potential customers. LinkedIn is praised as an effective platform for engagement. The expert discusses their rev ops tech stack, including Salesforce as their system of record. Measuring and managing sales activities is crucial, and tools like ZoomInfo and HubSpot aid in this process. The challenges and rewards of scaling a company to $10 million AR are also explored. They conclude with insights on building relationships with influential figures and advice for personal growth and success. INSIGHT OF THE DAY STEVE: Navigating Adversity and Embracing Forward Progress.“We've had some adversarial situations pop up, but you deal with them, right? And you take it one day at a time. Probably took me a little bit longer than that. That I would've liked to, to learn. Just don't look back. You can't look back. It's all you just can't go back. The only direction you can go is forward, right? And figure out what you're gonna do. Tomorrow, next week, next month, don't worry about what you did last week." Don't miss out on our previous episode and watch out for the next ones!E128 Part 2 - Innovative Approach to Addressing Insider Threats and Predictive Risk Analysis with Steve Layne Find out more about Steve Layne in the links below:LinkedIn: https://www.linkedin.com/in/smlayne/Website: https://redvector.ai/ This episode of Tech Sales Insights is brought to you by: Sales Community: https://www.salescommunity.com/Alexander Group: https://www.alexandergroup.com/
In this episode of Tech Sales Insights, host Randy welcomes Steve Layne, the Co-founder, Chairman, and CEO of RedVector, a security company. The interview explores a company that offers an innovative solution for insider threats and risk analysis. Their approach involves being proactive and predictive rather than reactive, allowing organizations to mitigate problems before they escalate. Steve emphasizes the importance of partnerships and discusses the significance of their collaboration with Microsoft in the context of zero-trust architecture. INSIGHT OF THE DAY STEVE: Leveraging Predictive Analytics for Early Detection.“Just like the weather agencies build models, the North American model, the European model, what we do is bring in all of this data, allow analysts to build models like a sabotage model or a data exfiltration model, and then see the risk starting to increase over time. And as you see this, these indicators of risk are increasing.You try to get what they call the left of boom, or in the financial world, left of theft, right? You try to mitigate the problem. And so that's the real benefit of our approach and our solution. That is the new error, the new wave of this is to try to be predictive as opposed to reactive. So the competition is really these more reactive types of solutions which work.But look, by the time it goes off, it's too late. The house is already on fire, right?" Don't miss out on our previous episode and watch out for the next ones!E128 Part 1 - Mastering Sales Strategies: Insider Tips from Tech Sales Expert Steve LayneFind out more about Steve Layne in the links below:LinkedIn: https://www.linkedin.com/in/smlayne/Website: https://redvector.ai/This episode of Tech Sales Insights is brought to you by: Sales Community: https://www.salescommunity.com/Alexander Group: https://www.alexandergroup.com/
INSIGHT OF THE DAY STEVE: THE JOURNEY FROM CAR SALESMAN TO MARKETING ANALYST, UNVEILING THE SECRETS OF SELLING AND THE PSYCHOLOGY OF CONSUMER BEHAVIOR“I, in large measure, learned how to sell right and learned the ways it means what it took to To, to close a deal, if you will. And so after college I couldn't be a car salesman. I went to college.I had a degree in marketing and so I had to go get a marketing job somewhere. So I went to work for Volkswagen, Porsche, Audi, in their mid-Atlantic region as a marketing analyst. And it was a fantastic experience because I worked with 70 dealerships in a five state region and I also got to work with the, their ad agency, Doyle Dan and Bernbach, famous New York Madison Avenue Ad Agency where I was very early on in my career, I was schooled in something called the psychographics of the automobile purchaser.Which has served me extremely well in my sales career in terms of understanding the psychology of why people buy and why they buy certain things." Don't miss out on our previous episode and watch out for the next ones!E127 Part 3 - AUTOMATION AND EFFICIENCY: Centralizing Data for Rep ProductivityFind out more about Steve Layne in the links below:LinkedIn: https://www.linkedin.com/in/smlayne/Website: https://redvector.ai/ This episode of Tech Sales Insights is brought to you by: Sales Community: https://www.salescommunity.com/Alexander Group: https://www.alexandergroup.com/
In dieser Episode von DataEngage erkunden wir die Marketing-Analytik. Wir sprechen darüber, was eigentlich ein Marketing-Analyst macht, warum es eigentlich nichts mit "Google Analytics" zu tun hat und diskutieren, warum eben der Analyst die vielleicht wichtigste Position in einem Marketing-Team ist. Die Folge beleuchtet die Rolle eines Marketinganalysten, die Arten von Daten, die sie verwenden, und wie sie diese Daten analysieren, um Muster und Trends zu erkennen. Du erfährst auch mehr über die täglichen Aufgaben eines Marketing-Analysten, die erforderlichen Fähigkeiten und wie man in diesem Bereich Fuß fasst. Abschließend betrachten wir, wie Marketing-Analysten mit anderen Teams zusammenarbeiten und wie wichtig es ist, eine Brücke zwischen der Welt der Daten und der Welt der geschäftlichen Entscheidungsfindung zu schlagen. Mit dem Fokus auf die ständig verändernde Geschäftswelt und die Notwendigkeit der Flexibilität, bietet diese Episode wertvolle Einblicke in die Welt der Marketing-Analytik.
In this episode of How I Grew This, Akio Bandle joins Mada Seghete to discuss ZipRecruiter's growth journey, the company's experience with user acquisition for mobile apps, transitioning to remote work and getting into product management. Akio is currently the Product Lead at ZipRecruiter. Before joining the company, he worked in various organizations, from small startups to large enterprises. Akio is an experienced product manager, product advisor, and marketing analyst.
On today's episode of Online Confidential I chat with one of my Elite Ad Manager graduates, Casandra Galvez. Here are some of the key highlights from this episode: [00:01:48] Why Casandra decided to act fast and learn how to run Facebook Ads for clients [00:02:44] The difference between traditional marketing and Facebook marketing [00:05:28] What Casandra likes best about the lifestyle of an ads manager [00:09:52] The simple step to qualify if clients are really ready for ads, even if they say they are! [00:11:55] The secret tactics you can tell your clients to increase their lead conversions Way back in 2017, Casandra spotted an ad in her newsfeed that promoted running ads for clients. At the time, Casandra was in a full-time role as a Marketing Analyst for a large corporate so while the idea sparked her interest, she wasn't in a position to do anything with it. Fast forward to 2020 when Casandra was furloughed from her corporate role and left to figure out what her future looked like. Was it the universe tapping on her shoulder or just plain luck (thanks mighty algorithm) when Casandra saw another Facebook ad promoting a program to learn how to run Facebook ads? Life is very different for Casandra now. She has a successful ads management business working with her husband, and together they run ads for 6 and 7 figure coaches and course creators. Head over to listen to it here!
In this podcast today, I will discuss the company Main Street ROI! Listen to the podcast for details! --- Support this podcast: https://anchor.fm/thressa-sweat/support
In this podcast today, I will discuss the company Main Street ROI! Listen to the podcast for details! --- Support this podcast: https://anchor.fm/thressa-sweat/support
It's that time again! The Multifamily Podcast with Ronn and Martin and today's episode is going to be a very informative one. We have a very analytical guest for today's show. It's my pleasure to introduce to our audience Cynthia Zamudio, Marketing Analyst at Apartment SEO. Today we will be covering attribution and the different types of attribution and all things Google. She is one of Apartment SEO's shining stars with a specialty in apartment marketing, Google Analytics and Attribution.
Alex French is the co-founder and CEO of Bizzy Coffee, the #1 seller of cold brew coffee on Amazon. Bizzy Coffee's mission is to create the greatest tasting and most convenient products on the market. Alex started Bizzy Coffee with his friend Andrew Healy.Prior to starting Bizzy Coffee. Alex worked as an Associate at 301 Inc. General Mills' Venture Capital division, as a Marketing Analyst for Cheerios, an M&A Analyst at Lazard Middle Market, Demand Forecast Analyst at Best Buy, and started Lifty, a consumer brand in the snow sports industry. Alex holds a BA in Finance and Entrepreneurship from the Opus College of Business at the University of St. Thomas in St. Paul, MN.When not working on his business, Alex spends his time mentoring college students and training for ultra-endurance races.Links from the Episode:Bizzy Coffee Website: https://www.bizzycoffee.com/Bizzy Coffee on LinkedIn: https://www.linkedin.com/company/bizzy-coffee/Join the Twin Cities Wellness Collective™: https://www.tcwellnesscollective.com/
In today's episode, Jeff Bond hosts a conversation with Farrukh Siddiqui, Founder & CEO of Defynance, and Ashvini Nirbhavne, Marketing Analyst at Defynance. Defynance refinances existing student loans through income share agreements to empower people's financial freedom. This conversation was hosted at the TAG FinTech South 2022 Conference at the Georgia World Congress Center. Farrukh and Ashvini talk with Jeff about the student loan debt crises, aligning your personal values and goals with the organization at which you are employed, and the hope for the younger generation to continue creating businesses that do good and be uncompromising in their work-life balance. More About Farrukh Siddiqui Seasoned financial executive, social entrepreneur, and impact innovator with over 30 years of diverse professional background in social impact, product development, business development, sales, operations, and technology with a consistent leadership track record of achieving results by empowering staff, demanding organization wide accountability, and transparency. Farrukh is the founder of several companies, including Defynance, RedPerit, and Murzzy SRI, Inc. RESOURCES RELATED TO THIS EPISODE Follow Farrukh on LinkedIn Follow Ashvini on LinkedIn Visit https://defynance.com/ CREDITS Theme Music
In this episode, Nivedita, a Marketing Analyst, gives us insight to the psychological aspects of consumerism. She enlightens us on influences, trends and even provides a little hope for climate change fears. This story is both insightful and enjoyable. Listen now… --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Episode 49. "You can never be productive if you're exhausted."Vaida Cesnulyte is a numbers girl from Lithuania who has her Bachelor's and Masters's degrees in Applied Mathematics. She then moved to Finland to get her Ph.D. in Applied Physics in the field of Climate Change. While Vaida loved understanding the climate and physical processes behind it and enjoyed presenting her research at various conferences, while collaborating with other scientists, she realized that the world of academia was not her future. So after 4.5 years, she walked away. For the next 4 years Vaida worked at jobs from Marketing Analyst to following her love of cars and worked at a small, private car import firm. While there, she started to put systems and tools in place to optimize and automate it better. That was when Vaida realized she had the skills, knowledge, and desire to help people not only be more productive and organize their time better but also help them set and achieve their goals.In January 2021, Vaida started her consulting business helping established business owners grow their 6 figure businesses to multiple 6 & 7 figures all while working fewer hours. Vaida focuses on up-leveling their productivity skillset and becoming better at setting goals, organizing, prioritizing, managing emails and the calendar, eliminating distractions, and changing the mindset around effective work. Vaida is a firm believer that people are meant to do more in life than just work and this is the focus of her conversation with Linda. In addition to discussing toxic productivity and its effect on us, they cover blending work and life, and what Vaida advises clients do to reach their goals.Vaida's insight:“When you buy a book, you also buy the time to read that book…”“Achieving goals is a habit. Not achieving goals is also a habit.”“Other people are masters at filling our calendars.”“The most important lesson is to focus on the things we can control: our thoughts, our values, our actions…”Connect with Vaida on Linked In. What came up for you as a result of this conversation? Let Linda know by going to Normal-Lies.com and leave a review. Linda reads every one and every month, she chooses one review to read on air. Who knows, she may choose yours!If you have a question or a topic you'd like addressed on an upcoming episode, go to Normal-Lies.com and click the contact page to send Linda a message. Or, click on the microphone icon at the bottom right of the page to leave a voicemail. For information about coaching with Linda or to set up a coaching consultation go to LiveInspiredLifeCoaching.com.Be sure to follow Linda on Facebook, Instagram, Twitter, and Linked In.
Techniken die mir das Praktikum als Omnichannel Marketing Analyst gebracht haben
Nathan Landi is a principal quantitative researcher at TEKSystems. He is on the advisory board of MLOps world. We talk about pre-model analysis using information value, MLOps best practices, multi-stage modeling, tackling complex problems with simple models, interview tips, and how he grew his career from marketing analyst to principal ML researcher. The mentorship service mentioned is SharpestMinds, it's free to sign up here. Nathan's Linkedin: https://www.linkedin.com/in/nathanielglandi/
A home chef draws on her food limitations to whip up a popular blog that earns $5,000/month from ad revenue. Show notes: SideHustleSchool.com Email: team@sidehustleschool.com Be on the show: SideHustleSchool.com/questions Connect on Twitter: @chrisguillebeau Connect on Instagram: @193countries Visit Chris's main site: ChrisGuillebeau.com If you're enjoying the show, please pass it along! It's free and has been published every single day since January 1, 2017. We're also very grateful for your five-star ratings—it shows that people are listening and looking forward to new episodes.
Worum geht es in dieser What the Click?!-Folge? Anja Falk, Head of People & Culture, spricht mit Claneo-Experte Jannis Uch über Search & Content Marketing Jobs bei Claneo – in dieser Folge vor allem über den Job als Digital Marketing Analyst:in. Dabei geht es unter anderem um folgendes: Was sind die täglichen Aufgaben? Welches Wissen und welche Fähigkeiten sollte man mitbringen? Wie wird man Digital Marketing Analyst:in? u.v.m. Weiterführende Links: Blogartikel: https://www.claneo.com/de/blog/was-macht-ein-digital-marketing-analyst/ Karriere bei Claneo: https://www.claneo.com/de/karriere/ Folge uns auf Social Media: Claneo auf LinkedIn: https://www.linkedin.com/company/claneo Claneo auf Facebook: https://de-de.facebook.com/ClaneoDE/ Claneo auf Instagram: https://www.instagram.com/claneo_agency/ Claneo auf Twitter: https://twitter.com/ClaneoDE --- Send in a voice message: https://anchor.fm/claneo-what-the-click/message
CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co
Kyle Ewing became a full-time entrepreneur in 2014 when he left the corporate world to build his first company, Guerrilla Tags ID Systems. After a successful exit in 2015, Kyle is now focused on the growth and development of his company, TerraSlate Paper, which manufactures and prints waterproof paper for the US Military, restaurants, and biotech firms around the world. The success of his businesses can be best attributed to a creative marketing approach that nimbly tracks customer needs to fulfillment and leverages just-in-time inventory management. His most recent high-profile advertising campaign in partnership with BMW USA is the “Road to Sustainability” in which he seeks to make redundant laminated documents in all applications. Kyle enjoys collaborating with fellow entrepreneurs and venture capitalists to develop new systems, metrics and growth strategies for emerging companies in the tech and renewable resources industries. The experience Kyle gained in corporate positions provided the underpinnings for his entrepreneurship a position as Supply Chain Manager at Brightstar Corporation on supply chain optimization and demand signal forecasting in which, at an operator-wide level, he successfully carried out multiple initiatives in supply chain management, data-driven analytics, and inventory management using triple exponential smoothing models that he built for the wireless phone industry. Kyle also held roles as a Business Operations & Management Consultant, Procurement Manager and Marketing Analyst where he gained much of the valuable experience upon which he relies. Kyle received his BSBA in 2008 and his MBA in 2009 with a Chancellor's Scholarship from the Daniel's College of Business at the University of Denver. During his time at DU he developed a passion for philanthropic work and founded the Seven Ribbons Foundation supporting cancer research. In his personal life Kyle is an avid triathlete, runner, mountaineer, and is active in philanthropic work in the community. He won the Mt. Kilimanjaro Marathon in 2009, completed the Ironman Triathlon in Western Australia in 2010, and summited the mountains of the Swiss Holy Trinity: Mont Blanc, the Matterhorn, and the Eiger in 2011. Kyle is an accomplished skydiver and musician winning the state flute championships 3 years in a row. Recent accolades include “Entrepreneur of the Year” awarded by the Worldwide Who's Who organization and has become an avid Ukulele and Guitar player. Website: http://www.terraslate.com/ Facebook: https://www.facebook.com/terraslatepaper Twitter: https://twitter.com/terraslatepaper Instagram: https://www.instagram.com/terraslatepaper/ LinkedIn: https://www.linkedin.com/company/9260188/ Pinterest: https://www.pinterest.com/terraslate/ YouTube: https://www.youtube.com/channel/UC2NjPfmnOXiTQ84puuvKjfw
Agency Owner Builds Fractional Marketing Analyst Model That Scales
Johana Jiang is a Marketing Analyst at StepStine Group. She is the President of the Fordham Lincoln Center Toastmasters Club since 2019. She is also a graduate of Fordham University.Please rate, review and subscribe!Find out more about Toastmasters, visit https://toastmasters46.org/ and follow District 46 on: Instagram - https://www.instagram.com/toastmasters46/LinkedIn - https://www.linkedin.com/company/toast-masters-district-46Facebook - https://www.facebook.com/TMDistrict46/Toastmasters - where leaders are made.
H&M And Its use of Digital Marketing to Push Their "Perfect" Body Agenda. Hi I am Lian and I am a Marketing Analyst at The International Institute of Digital Marketing, my podcast is going to cover H&M and its use of digital marketing to push its “perfect” Body Agenda. Script: Brief Background on Affected Company: H&M has grown into one of the most recognizable brands in the fashion industry. As reported by Bloomberg, H&M has almost 4000 stores worldwide and has plans for 7000-8000 more stores in the future. And just like every big industry or business, digital marketing is becoming much more prevalent now than it ever was before. Digital Marketing, is used to push businesses' agenda's towards their targeted audience through social media platforms, to try and influence followers and likes to reach the end goal of a future purchase. H&M Definitely has a strong online presence and following, which is why it's so easy to influence consumers views as H&M Ad's are constantly being pushed on every platform out there, which brings me to the main issue, in 2011 H&M had created a campaign where they promoted their bikini and swimsuit line called the “Perfect” Body which portrayed a face of a model computer generated onto a mannequin's body. Millions across the world became enraged, at the message H&M was pushing towards their audience, it was on every platform people of all ages that had access to social media had seen it, the message was quite clear to those that by using a mannequin instead of a models body just goes to say that even a models body isn't perfect enough, which places audiences that have mental health issues, body positivity issues, and self-esteem issues as well, under more stress, it's not easy in society today, especially with companies that push messages that try and push those people to conform to society's ideology of what's normal or expected. Digital Marketing is an amazing and necessary skill to take on, businesses wouldn't be half as successful they are today, without the utilization of digital marketing. However unethical Digital Marketing is becoming a big problem with exaggerated and tall claims and pushing negative advertisements shouldn't be the way. I would rather live in a life where businesses create content that motivates you positively or displays ethical digital marketing. Check out our website to be more informed about Digital Marketing! Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that's all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #love #webdesign #like #photography #graphicdesign #content #art #fashion #bhfyp --- Send in a voice message: https://anchor.fm/iidmusa/message
ALEPH - GLOBAL SCRUM TEAM - Agile Coaching. Agile Training and Digital Marketing Certifications
#digitalmarketing #marketinganalyst #agile When starting out with your #firstclient as a #DigitalMarketingAnalyst, you want to leave a good lasting impression. There are a few key #tips that will #bolster your #performance and may be difficult to figure out going in for the first time. Here are three #tips for your #firstclient as a #DigitalMarketingAnalyst. 1. KNOW YOUR #DATA Many #organizations gather huge amounts of #data but don't know what to do with it. You need to know how to #organize this #data, and how to #utilize it #effectively. Knowing how to properly and #effectively sort the #data and use it to your #advantage is half the battle. You can't properly read what you've #gathered without the first #developing a #system for #tracking it. Know your #data as it comes in, and once you have it #organized properly, you can begin #analyzing. It's important to know what the #context of the #data is. What situations were they #gathered in? Is the #data from a sure-fire #campaign or something more #experimental? 2. MAKE #DECISIONS-- OR #SUGGESTIONS When you've #gathered the #data, you need to know how to actually draw #conclusions from it. The #data tells a story, and it's your job to figure out what that is. What are the common #trends? When compiling the #data into #graphs and #charts, what does it tell you? Are people tiring of #specific #marketingtactics? Is there a shift in public #opinion about a certain #topic, and how does that affect your #organization's #marketingstrategy? When you've made a #determination, consider possible #explanations, and get #feedback from others. Then, create a #plan of action based on that #information, and present it to the rest of the #marketingteam. What do they think? Encourage #feedback and ensure to invite different #perspectives on the same #data. 3. TRACK NEW #CAMPAIGNS When your #organization begins a new #campaign, use it to your #advantage to get in on the ground floor, #tracking how it's made from the ground up, #analyzing it, and #stacking that up with the #metrics you #measure. This can reveal how internal factors can affect real-world #performance, and also allows you to see where changes could be made based on #data #gathered. When doing this, be sure to take every #opportunity to set ‘#trackers' into the #development and #deployment of the #campaigns, so that you can #gather more #data than you would otherwise. #Aleph Technologies specializes in providing hands-on classroom-based and onsite IT #certificationtraining courses taught by expert instructors with practical industry experience. Classes span focuses on Business Analysis, Health Insurance & Systems Domain, IT Project Management, and IT Services with emphasis on #Certified #SCRUMMaster, #ScaledAgile #Certifications in Dallas, and leadership roles in #Agile development. Since 2000, over 3000-course participants from more than 100 organizations across the globe have enhanced their skills through intensive, applicable exercises and education. https://www.aleph-technologies.com/ https://www.aleph-technologies.com/events https://www.aleph-technologies.com/courses https://www.aleph-technologies.com/trainers We guide you through your #Agile Transformation. Reap the benefits of #Aleph Technologies' expertise applying #Agile methods and solutions. We will be your guide and mentor through your business's #Agile transformation and align you with a trajectory of growth that maintains strategic priorities. The benefits of an #Agile transformation include dramatic improvements to delivery effectiveness, shortened time cycles, and heightened responsiveness to change. Work in tandem with #Aleph Technologies to develop a practical plan of action, implement necessary changes, and move your company to new heights with a culture of learning, innovation, and growth throughout your organization. #scrumorg #agile #scrummaster #scrum #productowner --- Send in a voice message: https://anchor.fm/aleph-global-scrum-team/message
ALEPH - GLOBAL SCRUM TEAM - Agile Coaching. Agile Training and Digital Marketing Certifications
When starting out with your #firstclient as a #DigitalMarketingAnalyst, you want to leave a good lasting impression. There are a few key #tips that will #bolster your #performance and may be difficult to figure out going in for the first time. Here are three #tips for your #firstclient as a #DigitalMarketingAnalyst. 1. KNOW YOUR #DATA Many #organizations gather huge amounts of #data but don't know what to do with it. You need to know how to #organize this #data, and how to #utilize it #effectively. Knowing how to properly and #effectively sort the #data and use it to your #advantage is half the battle. You can't properly read what you've #gathered without the first #developing a #system for #tracking it. Know your #data as it comes in, and once you have it #organized properly, you can begin #analyzing. It's important to know what the #context of the #data is. What situations were they #gathered in? Is the #data from a sure-fire #campaign or something more #experimental? 2. MAKE #DECISIONS-- OR #SUGGESTIONS When you've #gathered the #data, you need to know how to actually draw #conclusions from it. The #data tells a story, and it's your job to figure out what that is. What are the common #trends? When compiling the #data into #graphs and #charts, what does it tell you? Are people tiring of #specific #marketingtactics? Is there a shift in public #opinion about a certain #topic, and how does that affect your #organization's #marketingstrategy? When you've made a #determination, consider possible #explanations, and get #feedback from others. Then, create a #plan of action based on that #information, and present it to the rest of the #marketingteam. What do they think? Encourage #feedback and ensure to invite different #perspectives on the same #data. 3. TRACK NEW #CAMPAIGNS When your #organization begins a new #campaign, use it to your #advantage to get in on the ground floor, #tracking how it's made from the ground up, #analyzing it, and #stacking that up with the #metrics you #measure. This can reveal how internal factors can affect real-world #performance, and also allows you to see where changes could be made based on #data #gathered. When doing this, be sure to take every #opportunity to set ‘#trackers' into the #development and #deployment of the #campaigns, so that you can #gather more #data than you would otherwise. #Aleph Technologies specializes in providing hands-on classroom-based and onsite IT #certificationtraining courses taught by expert instructors with practical industry experience. Classes span focuses on Business Analysis, Health Insurance & Systems Domain, IT Project Management, and IT Services with emphasis on #Certified #SCRUMMaster, #ScaledAgile #Certifications in Dallas, and leadership roles in #Agile development. Since 2000, over 3000-course participants from more than 100 organizations across the globe have enhanced their skills through intensive, applicable exercises and education. https://www.aleph-technologies.com/ https://www.aleph-technologies.com/events https://www.aleph-technologies.com/courses https://www.aleph-technologies.com/trainers We guide you through your #Agile Transformation. Reap the benefits of #Aleph Technologies' expertise applying #Agile methods and solutions. We will be your guide and mentor through your business's #Agile transformation and align you with a trajectory of growth that maintains strategic priorities. The benefits of an #Agile transformation include dramatic improvements to delivery effectiveness, shortened time cycles, and heightened responsiveness to change. Work in tandem with #Aleph Technologies to develop a practical plan of action, implement necessary changes, and move your company to new heights with a culture of learning, innovation, and growth throughout your organization. #scrumorg #agile #scrummaster #scrum #productowner #scrumalliance #productmanagement #psm #agilecoach --- Send in a voice message: https://anchor.fm/aleph-global-scrum-team/message
หมีต่อชวนสัมภาษณ์คุณอู๋ Marketing Analyst ที่มีประสบการณ์จากหลากหลายบริษัท และอุตสาหกรรม มาเล่าให้ฟังว่าจริงๆ แล้ว Marketing Analyst นั้นทำอะไรกันบ้าง
Marketing Analyst, Lora Devuono, talks about the makeover the classic board game Monopoly is going through
Interview with Chief Marketing Analyst at TrendSpider. About Jake Wujastyk, Chief Market Analyst at TrendSpider Jake serves as Chief Market Analyst and founding team member at TrendSpider. Prior to TrendSpider, Jake has been involved with various startups ever since graduating college and is now putting his passion for the stock market and startups together to help make TrendSpider the world’s most powerful technical analysis software. TrendSpider is a leading technical analysis software company that helps make smarter trading decisions. The platform shares real-time data and visual charts which show where stocks might be headed based on historical analysis, trends, and seasonality.
Alex is an innovative thought leader, early adopter, and disruptor in all things consumer brands. Where others see challenge and hardships, Alex sees an opportunity to innovate, disrupt, and accelerate new ideas. With passions and expertise in health and wellness, food and beverage, technology, and the millennial consumer, Alex has had the opportunity to consult, lead teams, and launch businesses within the food and beverage industries.Alex currently acts as CEO of Get Bizzy Inc., a beverage company whose mission is to create the highest quality and most convenient beverages on the market. Bizzy Coffee is currently the #1 Best Seller in the Cold Brew/Iced Coffee category on Amazon, and its products can be found both online and on the shelves of big retailers like Walmart. Prior to starting Get Bizzy Inc. Alex worked as an Associate at 301 Inc. General Mills' Venture Capital division, as a Marketing Analyst for Cheerios, an M&A Analyst at Lazard Middle Market, Demand Forecast Analyst at Best Buy, and started Lifty, a consumer brand in the snow sports industry. Alex holds a BA in Finance and Entrepreneurship from the Opus College of Business at the University of St. Thomas in St. Paul, MN.Website: https://www.bizzycoffee.com/ Instagram: https://www.instagram.com/bizzycoffee/ Company LinkedIn: https://www.linkedin.com/company/get-bizzy-inc-/Personal LinkedIn: https://www.linkedin.com/in/alexjfrench/
Austin Walker joined Arbor's New York City office in November 2015. In his current capacity as an Originator, Austin focuses on nationwide Fannie Mae, Freddie Mac, FHA, SFR Portfolios, CMBS, Bridge, Mezzanine and Preferred Equity transactions. Before joining Arbor, Austin worked at Wells Fargo as a Financial Advisor of private clients. Prior to that, he served as a Manager of Strategic Partnerships at Merisel, Inc. and a Business and Marketing Analyst at LGD Communications. Austin graduated from Johns Hopkins University of Maryland with a Bachelor of Arts in Political Science.Arbor Realty TrustArbor is not just another commercial and multifamily lender, but your financial partner that personally works with you to customize the right loan solution, deal after successful deal.For close to 25 years, Uniondale, NY-based Arbor Realty Trust, Inc. (NYSE: ABR) has helped multifamily and commercial real estate clients achieve their financial goals by focusing on growing long-term relationships and conducting business as not simply another real estate lender, but as a partner. We value our clients to such an extent that we're more comfortable calling them partners, and their relationships with Arbor are the foundation of our business.Contact Austin Walker and Arbor:Visit Arbor: LinkAustin Walker on LinkedIn: LinkContact Austin Walker: 631-707-1313Email Austin Walker: awalker@arbor.com
Min Kwon is a Sr. Marketing Analyst at PepsiCo Beverages NY. He is part of the Water portfolio, leading the digital strategy and societal purpose on LIFEWTR's brand communication team. He is also involved with the PepsiCo Asian Network, the LGBTQ+ ERG EQUAL, and The League. On the side, he also hosts his own podcast, UPWARD, which highlights Asian Americans in corporate America and their journeys and advice as they have learned throughout their career. He graduated from Yale University with a BA in Psychology Neuroscience.
Performance managers should not only manage campaigns, they need to work with data, a lot of data, and it should be the company culture. In this episode, Lior Barak talks with the queen of Google campaigns, Maria Brigida Deleonardis on her path to becoming data centric.Bri talked about the course she is taking "Data Analysis for Management" and why she thinks every performance manager should take it.More in this episode: Moving away from performance to data?Becoming a better marketerWorking with data is adding another layer on topAnalyst need to understand the managementwhy should we hire you, marketing analyst
"The future of food and how we move this industry forward is a combination of celebrating the old and the new. The one thing we can't do is continue treating the earth, the animals, and our bodies as commodities to be used up as quickly as possible. But we're doing all three at the same time." -David Benzaquen “There are many fishes in the sea.” in a literal sense, no longer seems to be true. It’s a good thing we’re not talking about your love life today. But what’s more alarming and sadder to hear than a failed relationship, is this global crisis that we’re faced with. Sea creatures going extinct means a threat to our environment and eventually, to our existence. Don’t worry, we’re not telling you what to do. We’re providing you solutions you’ll fall in love with. In this first episode of our fresh series, NEW MEAT FOCUS, we’re going to find better, cheaper, kinder alternatives to meat. Yvette Yi Yuan, NextGenChef’s Marketing Analyst joins Justine to interview animal welfare and environmental advocates and entrepreneurs. For our first guest: David Benzaquen, Founder of Mission: Plant LCC. Listen to David’s wisdom, projects, tips, and advice to solve the growing problem with our ocean, the creatures living in it, and the industries connected to the sea. This topic goes from fishing practices to establishments, and lastly, to your plate! Don’t miss out and see what’s cookin’! Connect with Justine: Website Facebook Instagram LinkedIn Connect with NextGenChef: Website Facebook Twitter Instagram YouTube NextGenChef App Episode Highlights: 02:47 What’s More Life-Changing Than Telling People What to Do 06:19 The Ocean is Sicker than You Think! 11:26 The Ocean Hugger 15:00 Global vs Domestic Perception 22:07 Understand the Usage Occasion 30:31 Make Your Own Pet Food! 35:35 Business Insiders! 45:04 Resources for Plant-Based Entrepreneurs
Alex currently acts as CEO of Get Bizzy Inc., a startup beverage company whose mission is to create the highest quality and most convenient beverages on the market. When not working on his business, Alex spends his time mentoring college students and training for ultra-endurance races. Prior to starting Get Bizzy Inc. Alex worked as an Associate at 301 Inc. General Mills' Venture Capital division, as a Marketing Analyst for Cheerios, an M&A Analyst at Lazard Middle Market, Demand Forecast Analyst at Best Buy, and started Lifty, a consumer brand in the snow sports industry https://www.linkedin.com/in/alexjfrench/ https://www.bizzycoffee.com/ --- Support this podcast: https://anchor.fm/executiveathletes/support
The Limelyte has finally hit its biggest Milestone of creating its 100 podcast episode. In this podcast we have our Host : Faseeha Taj , (my sister) who is an Artist , Makeup enthusiast & a Marketing Analyst. She has Interviewed (me) Farheen Taj , the Founder of The Limelyte Podcast. I have shared my story of what inspired me to start this podcast , the challenges and many more things. Do watch it and we a fun part at the end of the Video. Thank you to all my family , friends , the women entrepreneurs who were a part of this podcast. & Thank you to all my listeners for always supporting me! Do watch out for advice and a fun part at the end of the Video. Follow & subscribe The Limelyte channel for more such episodes YouTube :https://www.youtube.com/c/thelimelyte FB : https://www.facebook.com/thelimelyte IG: : https://www.instagram.com/the_limelyt This podcast is now available on Spotify , Anchor , Apple Podcasts , Google Podcasts, RadioPublic Spotify : https://tinyurl.com/y8qra45g
In this episode, hosts Rachel and Raquel talk to Bandana Maharjan, Marketing Analyst for NBS about her move from Nepal to the United States. Bandana talks about her family, adjusting to living in a different country, and how Nelnet played an important part in her story.
Kevin Paul Scott-Business and Marketing Analyst- What will work look like after Coronavirus?
Gabriella Rapone is a Marketing Analyst and Strategist. She shows you “How To Think” vs “What To Think”. Having sent over 100 million email marketing messages, Gabriella knows what it takes to get your emails opened, clicked and delivered to Inbox. But it doesn't stop there; she also helps build Facebook Fan Pages for brands looking to engage more people, helping build a loyal following and a culture that is UNIQUE to your brand. For example, she helped a Social Media Influencer Reach 17 Million People, For Less Than $99. Email Maverick helps ecommerce & influencers protect and grow their business, without spending more money & time using email marketing. Their motto is.... Email Right & Free Yourself Website: emailmaverick.com Website: https://www.gabriellarapone.com/ FB Group - www.facebook.com/groups/emailmaverick https://emailmaverick.thinkific.com/courses/HTIAudiobook - current audio book i recommend EVERYONE with an email list get it.
Gabriella Rapone is a Marketing Analyst and Strategist. She shows you “How To Think” vs “What To Think”. Having sent over 100 million email marketing messages, Gabriella knows what it takes to get your emails opened, clicked and delivered to Inbox. But it doesn't stop there; she also helps build Facebook Fan Pages for brands looking to engage more people, helping build a loyal following and a culture that is UNIQUE to your brand. For example, she helped a Social Media Influencer Reach 17 Million People, For Less Than $99. Email Maverick helps ecommerce & influencers protect and grow their business, without spending more money & time using email marketing. Their motto is.... Email Right & Free Yourself Website: emailmaverick.com Website: https://www.gabriellarapone.com/ FB Group - www.facebook.com/groups/emailmaverick https://emailmaverick.thinkific.com/courses/HTIAudiobook - current audio book i recommend EVERYONE with an email list get it.
Gabriella Rapone is a Marketing Analyst and Strategist. She shows you “How To Think” vs “What To Think”. Having sent over 100 million email marketing messages, Gabriella knows what it takes to get your emails opened, clicked and delivered to Inbox. But it doesn't stop there; she also helps build Facebook Fan Pages for brands looking to engage more people, helping build a loyal following and a culture that is UNIQUE to your brand. For example, she helped a Social Media Influencer Reach 17 Million People, For Less Than $99. Email Maverick helps ecommerce & influencers protect and grow their business, without spending more money & time using email marketing. Their motto is.... Email Right & Free Yourself Website: emailmaverick.com Website: https://www.gabriellarapone.com/ FB Group - www.facebook.com/groups/emailmaverick https://emailmaverick.thinkific.com/courses/HTIAudiobook - current audio book i recommend EVERYONE with an email list get it.
Gabriella Rapone is a Marketing Analyst and Strategist. She shows you “How To Think” vs “What To Think”. Having sent over 100 million email marketing messages, Gabriella knows what it takes to get your emails opened, clicked and delivered to Inbox. But it doesn’t stop there; she also helps build Facebook Fan Pages for brands looking to engage more people, helping build a loyal following and a culture that is UNIQUE to your brand. For example, she helped a Social Media Influencer Reach 17 Million People, For Less Than $99. Email Maverick helps ecommerce & influencers protect and grow their business, without spending more money & time using email marketing. Their motto is.... Email Right & Free Yourself Website: emailmaverick.com Website: https://www.gabriellarapone.com/ FB Group - www.facebook.com/groups/emailmaverick https://emailmaverick.thinkific.com/courses/HTIAudiobook - current audio book i recommend EVERYONE with an email list get it.
Golden Guardians Esports Marketing Analyst, Sam Han is a content creator who is building a community around esports career advice. He makes weekly videos reviewing his communities resume's and giving valuable feedback. Sam's journey into esports wasn't a walk in the park. It took Sam around a dozen projects and a few years before he got his big break working for Golden Guardians.Follow Sam: https://twitter.com/JustCasualSupport the show (https://cash.app/$dweebez)
The guys are joined by Kirby Porter, Marketing Analyst for NBA & Hoops Partnerships at PepsiCo, to discuss her playing career, the transition from college basketball to the corporate world, and how sports can grow and evolve from the current pandemic. --- Support this podcast: https://anchor.fm/the-green-light/support
Resource Links: Come and visit my website at (https://www.thesiteshed.com/) Check my latest podcast or listen to the previous ones (https://www.thesiteshed.com/podcasts/) Check out Parker Williams' podcast here (https://podcasts.apple.com/us/podcast/the-service-hub/id1473349312) Visit Parker's Kurry.io website (https://app.kurry.io/login) Download Tradie Web Guys' free ebook The 12 Elements To A Great Website (https://www.tradiewebguys.com.au/) To have a successful membership program depends on your ability to market it to your customers. As a business owner, you need to get out of the mindset of being a builder into the mindset of being an educator. You're here to give people solutions to their programs. So take a page from the time you were learning the trade and give them the right content to fit their needs. Marketing might look like a daunting task, but if you want to play the long game, you have to do it. Thankfully, we have an expert here to give us some tips. In Part 3 of the ‘Building a recurring income model into your trade business with memberships' series, Parker Williams comes back and shares with us how to market membership programs and service agreements to ensure the longevity of your organization. If you're a former tradesman, now business owner who wants to run a successful membership program, then this episode is perfect for you. What's Discussed In This Episode: Marketing your service agreements to past, present, future customers [03:57] The three parts to marketing: the lead magnet, tripwire, and membership program [11:51] Why some programs fail [20:00] The process for training your people to sell service agreements [21:44] Should you have separate sales reps and service technicians [24:29] The importance of simplicity [29:13] How to price membership programs [35:57] Using technology to simplify the process [38:06] About Our Guest: Kurry Co-Founder, The Service Hub Podcast Co-Host, Owner of Wasatch Bike Pros: Mobile Bike Shop, and Sales and Marketing Analyst Parker Willams join us in The Site Shed to talk about recurring income, how he began using it to help other businesses grow and what it truly is as well as how it works. Three years ago he was working on his mobile bike shop and was coming to the end of the season. He dreamt of having a recurring business model as he was starting a family. He ran into a friend who introduced him to membership programs and service agreements and later offered him work with their business. Parker Williams moved up to a Sales and Marketing Analyst within months and started teaching membership programs, service agreements, and recurring income. Later on, he decided to apply this knowledge to his business and help other businesses use this same method. He has then helped other businesses to reach up to $10 million in recurring revenue. They also recently created a software that also generated close to $20,000 in just one month. Connect with me on LinkedIn. For more podcast episodes, you may also visit my website. Tune in and subscribe to The Site Shed: You can also listen to The Site Shed on Apple Podcasts, Spotify, and Stitcher. Thank you for tuning in! If you enjoyed this podcast and this series, please take 5 to leave us a review: Google Facebook iTunes – Apple Stitcher – Android See omnystudio.com/listener for privacy information.
Previous Episode 1574 Greg Zakowicz is a Senior Commerce Marketing Analyst at Oracle NetSuite, telling compelling stories of how retailers are growing their business with email marketing. With nearly 15 years of experience in email, mobile and social media marketing, Zakowicz knows the retail industry and its challenges, staying on top of the latest trends by leveraging deep insight into the marketing spectrum. His subject matter expertise stems from his experience providing commerce marketers, including numerous Internet Retailer Top 1000 clients, with in-depth analysis of their marketing programs, recommendations for improvement, best practice support and implementation guidance and execution. He has previously been retained as an e-commerce and retail industry expert witness for trial, issuing a report on the state of the retail industry in relation to consumer behavior trends. Zakowicz is a frequent speaker at e-commerce events such as IRCE, eTail West, eTail Canada, Fashion Digital NY, Magento Live Australia, SuiteWorld, and ROI Revolution Summit. He has been published and quoted by top retail and marketing publications, including Multichannel Merchant, Total Retail, Internet Retailer, Apparel Magazine, and Forbes. Greg is the host of NetSuite’s award-winning Commerce Marketer Podcast. You can follow him on Twitter at @WhatsGregDoing. Website: www.GregZakowicz.com Support us on Patreon: www.Patreon.com/12minconvos Listen to another #12minconvo
It's awesome to have service agreements set up for your business. This lets you enjoy a recurring income stream with clients that you've done business within the past. Regardless of how good your service agreement plans are the challenge can be selling membership programs to your previous clients. In Part 2 of the ‘Building a recurring income model into your trade business with memberships' series, Parker Williams shares with us his insights on what we need to know to be able to properly and successfully sell your membership as a trade businesses If you are someone who wants to start pushing through with membership programs and service agreements then this episode is perfect for you. . Resources: Come and visit my website at (https://www.thesiteshed.com/) Check my latest podcast or listen to the previous ones (https://www.thesiteshed.com/podcasts/) Check out Parker Williams podcast here (https://podcasts.apple.com/us/podcast/the-service-hub/id1473349312) Visit Parker's Kurry.io website (https://app.kurry.io/login) What's Discussed In This Episode: Believe [05:25] How can we overcome objections? [07:58] How can I sell this to the guys whose home I've just finished building? [09:38] How do I start to introduce to my clients the concept of a membership program? [18:00] What are the common objections that you can potentially encounter? [20:21] Where do “discounts” come in? [21:32] Why providing value works all the time [24:46] How to sell membership programs in a deliverable business perspective [34:45] About our Guest: Kurry Co-Founder, The Service Hub Podcast Co-Host, Owner of Wasatch Bike Pros: Mobile Bike Shop, and Sales and Marketing Analyst Parker Willams join us in The Site Shed to talk about recurring income, how he began using it to help other businesses grow and what it truly is as well as how it works. Three years ago he was working on his mobile bike shop and was coming to the end of the season. He dreamt of having a recurring business model as he was starting a family. He ran into a friend who introduced him to membership programs and service agreements and later offered him work with their business. Parker Williams moved up to a Sales and Marketing Analyst within months and started teaching membership programs, service agreements, and recurring income. Later on, he decided to apply this knowledge to his business and help other businesses use this same method. He has then helped other businesses to reach up to $10 million in recurring revenue. They also recently created a software that also generated close to $20,000 in just one month. Connect with me on LinkedIn. For more podcast episodes, you may also visit my website. Tune in and subscribe to The Site Shed: You can also listen to The Site Shed on Apple Podcasts, Spotify, and Stitcher. Thank you for tuning in! See omnystudio.com/listener for privacy information.
It is good to have a recurring income as it gives your business added security, and you can use the cash flow to plan ahead. The challenge is how to start putting it into place. This is where having a membership program comes in. In Part 1 of our series ‘Building a recurring income model into your trade business with memberships', Parker Williams and I discuss the three different types of membership programmes that work well for trade businesses. If you are someone who wants to start a membership program or just want to know if it's something you could implement in your business, then this episode is for you. Resources: Come and visit my website at (https://www.thesiteshed.com/) Check my latest podcast or listen to the previous ones (https://www.thesiteshed.com/podcasts/) Check out Parket Williams podcast here (https://podcasts.apple.com/us/podcast/the-service-hub/id1473349312) Here's the link to Parker Williams Kurry.io website (https://app.kurry.io/login) What's Discussed In This Episode: How did Parker start with membership programs? [05:02] Who should pay attention to this? [10:26] What are the advantages of a membership program? [12:02] What is a membership program? [15:44] What should a discount plan look like? [20:21] How do you re-engage people? [24:12] About our Guest:: Kurry Co-Founder, The Service Hub Podcast Co-Host, Owner of Wasatch Bike Pros: Mobile Bike Shop, and Sales and Marketing Analyst Parker Willams join us in The Site Shed to talk about recurring income, how he began using it to help other businesses grow and what it truly is as well as how it works. Three years ago he was working on his mobile bike shop and was coming to the end of the season. He dreamt of having a recurring business model as he was starting a family. He ran into a friend who introduced him to membership programs and service agreements and later offered him work with their business. Parker Williams moved up to a Sales and Marketing Analyst within months and started teaching membership programs, service agreements, and recurring income. Later on, he decided to apply this knowledge to his business and help other businesses use this same method. He has then helped other businesses to reach up to $10 million in recurring revenue. They also recently created a software that also generated close to $20,000 in just one month. Connect with me on LinkedIn. For more podcast episodes, you may also visit my website. Tune in and subscribe to The Site Shed: You can also listen to The Site Shed on Apple Podcasts, Spotify, and Stitcher. Thank you for tuning in! See omnystudio.com/listener for privacy information.
Today, we’re going to pull all those ideas together and look at the downstream impacts of making that switch from hourly pricing to value-based pricing. We’ll look at how it affects your sales process, your proposal process, your profit, your cash flow and, yep, even the other software you might choose to use in your business. To illustrate my point, we’re going to look at how these decisions have played out in a real business. My guest today is Rita Barry, the founder of Rita Barry & Co, a relationship-driven company, focused on metrics. Key Takeaways: - Why tying your work to an hourly rate can really start to hurt as you gain efficiency and experience - Why she uses results as the basis for her pricing structure and why pattern recognition has become one of her most valuable skills - How value-based pricing allowed her to scale her agency without having to step away from doing what she loved - Why making the switch to value-based pricing helped her find more joy in what she does!
Meredith Gray leads the Museum’s marketing, public relations, and communications efforts and works with teams across the Museum to engage the local community and continue to expand the Chrysler’s reach. She is experienced in strategic marketing and communications including website development and social media management, as well as traditional writing and editing. Previously she served as the Marketing Manager for a start-up, a software developer which offers a cloud-based electronic health record system serving healthcare providers nationwide. She worked for a Global 500, Maersk Line, Limited, an international shipping company, as a Marketing Analyst and also launched her own successful e-commerce start-up company. She is a Hampton Roads native and a Bachelor of Arts graduate of Virginia Commonwealth University. - In 2014, Hamilton Perkins founded Hamilton Perkins Collection, an independent brand, designing and producing unique and award winning bags and accessories from recycled materials. Hamilton Perkins Collection exists to create timeless limited edition bags made from recycled plastic water bottles, pineapple leaf fiber, and billboard vinyl. The result is that no two bags are ever the same. Our first design, the Earth Bag Premium, was created so that our customers would not only carry a bag that was stylish but carry a bag they could be proud of. We surveyed more than 1,000 consumers to obtain their thoughts and feedback for each component of the Earth Bag Premium, which soon became one of our most popular designs. Perkins was the winner of the Virginia Velocity Tour hosted by the Governor of Virginia, and the recipient of a HUD Community Development Block Grant. The non-profit B Lab honored Hamilton Perkins Collection as a "Best for the World Overall" B Corporation in 2017. Hamilton Perkins Collection has been featured in Forbes, Fast Company, Money Magazine, and The Washington Post. The brand is currently offered in nearly 100 leading department stores and specialty stores in the United States, Canada, and Europe.
Episode 70 (Part 1 of 2): Sena and Pele Voncujovi are Ghanaian-Japanese brothers, who relocated to Japan from their home country of Ghana. Sena is a Career Development Coordinator at Ashinaga and Pele is a Marketing Analyst at Rakuten Mobile. Both Sena and Pele, along with Oulimata Gueye, are co-founders of the group and community event called Jaspora. Jaspora aims to facilitate networking, learning and collaborating among people of the African diaspora (as well as their allies) with the purpose of accelerating contributions to the development of Africa. In this episode, we chat with Sena and Pele about their educational background, biracial identity, and cultural experiences in both Ghana and Japan. Stay tuned for part 2 of this conversation (Episode 71) next Tuesday! [Raw Urban Mobile Podcast rebranded to Tokyo Speaks Podcast on Mar 7, 2020] [Guests' Social Links] @Jaspora (Facebook) @Jaspora (Instagram) [Social Links & RSS] RSS Feed: https://www.tokyospeaks.com/feed.xml Instagram: @tokyospeaks_ Twitter: @tokyospeaks_ [Support via Ko-fi] https://ko-fi.com/tokyospeaks
Greg Zakowicz has an all-too-common story. As a young man, he graduated from college but struggled to make ends meet working in his career of choice. So what to do? Greg shares how he struggled financially, emotionally and mentally, and explains how his journey ultimately ended up in a good place... He's now a Senior Commerce Marketing Analyst at Oracle. He gives some great tips for not only career change and situational improvement, but also what helped him to not give up. Others now seek out Greg's advice about career change or development. You can also check out his podcast, The Commerce Marketer Podcast.
Insights about working 10 months non-stop, surviving in unrelated field, and bonding colleagues as family. Mondelez International, is a snack company. The company manufactures and markets snacks for consumers, which we could also call it Fast Moving Consumer Goods (FMCG). The company products are divided into several categories, and some of their brand names are Kraft Cheese, Toblerone Chocolate, and Oreo Biscuits. Started as Marketing Intern Oreo in Mondelez International, Adinda Putri (@adinda179) now become Marketing Analyst for biscuits category. She was graduated from Faculty of Economics and Business Universitas Gadjah Mada, and took double-degree program in France. In this episode, Insider Insights will cover insider’s truth about working overtime and seeing FMCG as potential industry for career prospect.
A senior marketing executive with broad experience across business-to-business marketing in large, medium and small sized law firms, Jennifer’s key strengths lie in strategic and organizational development. She is currently the Chief Marketing Officer at Connolly Gallagher LLP. As a founding member and past-President of the Legal Marketing Association-Metro Philadelphia Chapter, Jennifer is actively involved at the regional and national levels of this organization. She also served as co-Executive Editor of Strategies, the Journal of The Legal Marketing Association. Most recently Jennifer joined the 2020 Women On Boards campaign and co-chairs the Wilmington Steering Committee. The overall goal is to educate women about how they can navigate their own contacts to get on corporate boards and be a part of the larger national conversation. Prior to building her marketing career in the U.S., she lived and worked overseas. In Melbourne, Australia she worked as a Marketing Analyst for the Bank of Melbourne (now ANZ bank). In Kwazulu Natal, South Africa she worked as a contract marketer for Unilever and volunteered at the U.S. Consulate General. With a strong desire to raise awareness about the environment and energy consumption in general, Jennifer co-founded aFewSteps.org, a community organization that raises awareness and promotes environmental responsibility in Swarthmore, Pennsylvania and neighboring communities. --- Support this podcast: https://anchor.fm/freeman-means-business/support
Peter O’Neill versucht, wie er selbst sagt, Marketing Professionals dabei zu unterstützen, die verwirrende Welt von Marketing-Automation-Systemen zu verstehen. Zum Glück, denn die Auswahl der richtigen Marketing Software stellt viele Unternehmen vor große Herausforderungen. Nur selten gibt es eine Lösung, die für alle passt. Im Gespräch mit Isa und Sebastian erklärt uns der IT- und Marketing-Analyst, welchen Schwierigkeiten Marketern dabei begegnen, welche Kriterien bei der Auswahl beachtet werden sollten und wie man so Fehlentscheidungen und –käufe vermeiden kann.
TEXT "CRO" to 555888 Email: c@clouvi.com Get our services and pricing deck at sellpersonal.com SHOW NOTES 3:45 - Steve’s formula for success 8:20 - Selling for the first SaaS company versus now with 7k+ SaaS companies 11:00 - What it takes to be an enterprise SaaS rep for Steve 12:00 - The enterprise dance of selling a new SaaS platform 14:05 - Defining the role of the modern CRO 18:10 - Why proper sales enablement and training is so vital 22:00 - The challenges and fulfillment of opening APAC offices 26:45 - Quick hit Q&A LINKS https://www.linkedin.com/in/steven-c-davis/ https://impira.com/index.html Reid Hoffman interviews Slack Founder Stewart Butterfield: https://overcast.fm/+I6DDoxM6E Steve Davis The Pool Player https://en.wikipedia.org/wiki/Steve_Davis https://www.youtube.com/watch?v=XSFYCFTrbY8
Bio: Ryan Preisner is the co-founder and CEO of boldSOCKS. In his current role, Ryan oversees all of the backend business processes and operations needed to run and grow the company. After graduating college, Ryan found a job in a corporate environment working for a large food service distributor as a Marketing Analyst. He found his interests and skills leading him towards opportunities to build efficiencies in business through systems and data. This prompted Ryan to go back to college to continue studies in Computer Information Systems. Ryan was promoted to become the Product Data Supervisor and was able to use his skills to help the organization solve complex data challenges. This included building systems used to create new product data for over 35,000 items by large teams requiring coordinated approvals and hand-offs. Although Ryan found success in his role, he lacked contentment and began dreaming of entrepreneurial ideas. Using the skills obtained on the job and in school, Ryan began experimenting with starting his own venture on the side. This included buying and selling snowboards on eBay, buying pallets of returned electronics, building a snowboarding app, and eventually boldSOCKS.com. boldSOCKS was born out of Ryan's desire to have fun with his work apparel and identifying an opportunity for a sock retailer to carry the best brands and patterns of socks. From the beginning, Ryan had a desire to use boldSOCKS for good and have a mission beyond simply selling socks. This originally started with what they called Bold Contributions, but has evolved into strategically supporting clean water initiatives with the Statement Sockwear brand, ensuring ethical production of their products, and developing a company culture that cares for all it impacts. Ryan was born, raised and still resides in the Grand Rapids, Michigan area with his wife Sarah. They have three children (Breckin, Greydin, and Emberlynn). In his free time, Ryan enjoys playing hockey, hiking, helping his wife in their garden, and spending weekly one-on-one time with their kids. Ryan Roff Ryan Roff is a social entrepreneur with a passion for using business to create measurable change and social justice. He is an owner of boldSOCKS in Grand Rapids, MI and the co-founder of Statement Sockwear (a sock brand with a social enterprise model). Ryan represents the creative and marketing side of boldSOCKS. He currently oversees the strategic and creative development of the brands under the boldENDEAVORS umbrella (boldSOCKS.com, boldSOCKS, boldSOCKS Retail and Statement Sockwear) and casts the long-term vision for the company. Before boldSOCKS, Ryan worked as a the packaging coordinator at a major foodservice distributor where he was able to blend strategic brand decisions, art direction, and project management while coordinating the creative development of over 1,000 pieces of packaging artwork and the redesign of four private brands. He then moved to a mid-sized agency where he managed the strategic development and implementation of integrated marketing campaigns across various channels and tactics that included apps, web, print, trade shows, social media and videos. Ryan now lives on the Northside of Grand Rapids with his wife Brooke and one-year son. Together, they enjoy biking, hiking, camping, climbing, cookouts and being outside. While on the Northside, Ryan and his wife enjoy connecting neighbors through social gatherings and recently developed the Northside Happy Hour—a group of more than 30 people that get together from the neighborhood to enjoy a cocktail every month. Here are our social channels: https://www.instagram.com/boldsocksdotcom/ https://www.facebook.com/boldSOCKSdotcom/ https://www.pinterest.com/boldsocks/ https://twitter.com/boldsocksDOTcom Learn more about your ad choices. Visit megaphone.fm/adchoices
Christopher Corey / Corey Advertising Expose Yourself Corey Advertising is more than an advertising agency! We form long-term partnerships with our clients and team up with them to take on the world. With experience, energy and enthusiasm, we bring our clients brand, message and assets to new levels focusing on […] The post Pensacola Business Radio: Spotlight Episode With Marketing Guru Christopher Corey appeared first on Business RadioX ®.
Short and sweet, that's how we roll. On this 22 minute episode, we discuss what we've been up to this past week, what is in the plans and - much more appealing - what Gonzalo, our new Marketing Analyst is been up to! Topics by Minute: 0:24 - Our dosis of numbers 2:13 - SEO posts are kicking off 2:32 - Content 'Upgrade' and its whole process 7:30 - Micro Content 8:05 - Batching things up 12:12 - Team Interviews, YouTube Videos & Experts On (you know, the usual). 17:47 - CRM data and other (very interesting) analytical stuff Social Media Links Twitter Facebook Instagram LinkedIn
After wrapping up the inaugural Florida Municipal Communicators Association Annual Conference, Matt sits down with three cities communication officers, Tallahassee, Mulberry, and Cocoa, to talk about their digital and communication strategies. Lavonia Sampson-Jones, Marketing Analyst for the City of Tallahassee. Louis Holstein, Programs Director for the City of Mulberry. Samantha Senger, Public Relations Specialist for the City of Cocoa.
Today, my guest is Shelly Bouren, Research Manager at Detroit Pistons. The Detroit Pistons are an American professional basketball team based in Detroit, Michigan. Prior to the Detroit Pistons, Shelly worked in the financial sector for several institutions including Crestmark Bank as a Vice President, Marketing Analyst and Chrysler Financial as a Sr. Project Manager. FIND SHELLY ONLINE: Linkedin: https://www.linkedin.com/in/shelly-bouren-ms-prc-8b39b47/ FIND US ONLINE: www.happymr.com Social Media: @happymrxp LinkedIn: https://www.linkedin.com/company/happymarketresearch/ [00:30] Over the last decade the market research industry has been disrupted. Our largest agencies are struggling to keep up as their customers turn to newer, faster and cheaper data sources. Now we are on the edge of yet another major market shift. Now is the time for us to reassert ourselves as the rudder of the brands we love. Thank you for tuning in to the Happy Market Research Podcast where we are charting the path for the future of market researchers and businesses. Hi, I’m Jamin Brazil, and you’re listening to the Happy Market Research Podcast. Today my guest is Shelley Bouren, Research Manager at the Detroit Pistons. The Detroit Pistons are an American professional basketball team based in Detroit, Michigan. Prior to the Detroit Pistons, Shelley worked in the financial sector for several institutions, including Crestmark Bank and Chrysler Financial. Shelley, thanks very much for being on the Happy Market Research Podcast today. [1:15] Thank you, Jamin. It is such a pleasure to be here. [1:20] So Shelley, maybe you could tell us a little bit about where you grew up and how your parents have influenced your career. [1:24] So I grew up here, in Michigan. If you are generous, you could call it “the very Northern most suburb of Detroit”. It’s really a small country town, here in Michigan. We were close enough to the “city”, in air quotes, to find shopping and entertainment and stuff like that but far enough way that it was still a comfortable enough small town to grow up in. My father was a programmer, a computer programmer and systems analyst before computers were cool. So I guess the contribution he most made to my career was comfort with technology. That is, not being afraid from computers when so many of my generation coming up through high school and into college had that a little bit of nervousness about what computers brought or how easy it could be to mess something up. I had a comfort level and knowledge about that. My mom was an administrative assistant who worked very hard in setting an example for us of putting family first. So she helped me to see how to be a hard worker but not at the expense of the family and the flexibility that you needed to support them. [2:33] Did you find your literacy with computers to be helpful through your educational process as well as your entire career? [2:40] Yeah, actually, initially when I went into college I wanted to be a programmer, and I wanted to work in information systems. The university I was at told me I had to pick one or the other. They did not fit together as easily as I wanted them to. So I just kind of shelved that and went into advertising and marketing instead. But always with that, like I mentioned, the comfort with technology and then, as I went back in to get my Master’s recently in business analytics, it was the melding of those worlds had finally happened. So it was using the information systems and the programming together, so it kind of, my career came full circle. But it started with that early comfort level. [3:25] Yes, totally. And in fact, now we see technology just being ubiquitous in every job function. It seems that the higher you get, the more familiar you have to be with things like dashboards and PowerPoint, and other things. It is just basic table stakes nowadays relative to when I started my career twenty years ago… I would say that… technolog...
Ian Murdock, Senor Manager of Marketing Analytics at cloud communications platform company, Twilio, describes in detail what a Marketing Analyst in Tech does. Good listen for anyone interested in Data and Tech. Ian has a B.S. in Electrical Engineering from University of Houston, and MBA from Wharton, University of Pennsylvania. Some of the areas that Ian touches upon include: 1. Why Ian got interested in Analytics 2. What is Marketing Analytics 3. Examples of projects someone in this function might work on 4. Stages in a typical project 5. How analytics should drive decision making 6. Typical day in the life 7. How is success measured - timeliness, quality of analysis and ability to communicate 8. Interesting and challenging aspects of the job 9. Examples of tools he uses - R, SQL, Python, Visualization tools 10. Not so interesting aspects of this job - how if your insights are unexpected, there can be a lot of resistance, and you really need to figure out how to persuade people 11. Difference between Analytics and Data Science 12. Career progression 13. Skills/Qualities in someone who is good at this job - comfort with numbers, ability to learn new tools and languages needed for the job, communication and curiosity 14. Typical background 15. Helpful resources for interested candidates 16. 3 questions you can ask yourself to assess if you will like the job 17. Tips for applying for similar jobs Thank you for listening!! Follow the show on Twitter @LED_Curator Website www.learneducatediscover.com/ Like us on FaceBook at www.facebook.com/learneducatediscover/ Email us at hello@learneducatediscover. We will reply!! Subscribe to the show on iTunes itunes.apple.com/us/podcast/learn…ver/id1049159321
Gordon has over twenty years of professional business development, sales, marketing and corporate communications experience. He currently is the President & CEO of Sterngold Dental, LLC, a medical device manufacturing company serving the dental industry. Prior to this he was Vice President & General Manager at Sterngold Dental LLC. He previously held the position as Director of Marketing & E-Business and managed all of the marketing activities and operations for the Precious Metals Division of Cookson Group. Gordon was also the Director of Marketing & E-Commerce for Sterngold Dental, a subsidiary of Cookson Precious Metals. During his time at Sterngold he successfully launched a fully-integrated e-business platform for the company. Earlier in his career, Gordon was a Marketing Analyst for Neptco, Inc., a manufacturer of wire and cable products. He also was the Corporate Communications and Public Relations Manager for Cookson America, Inc. located in Providence, Rhode Island. Gordon holds a MBA from the University of Rhode Island and a bachelor’s degree in Corporate Communications and Marketing from Roger Williams University (Bristol, RI). Gordon has been married to his wife Kristen for 19 years, they have three children together and reside in Tiverton, RI. www.sterngold.com
The inception of Black Lives Matter movement three years ago, following a series of killings of blacks and other minorities by police in the US has brought simmering racial tensions in the country to the surface. This past week alone, graphic videos portrayed two more such deaths and five police officers were killed at a march in Dallas protesting the killings. Whites have joined blacks in forceful calls for unity that transcended colour lines. We spoke to Mikateko Baloyi, a Chicago based Marketing Analyst and community outreach and youth development consultant.
An interview with Nick Adkins, Marketing Analyst at SeatGeek, a leading mobile app for live event ticketing. In this interview, Nick explains how SeatGeek approaches mobile user acquisition with a focus on mobile re-engagement.
Noah is a UC Berkeley graduate with degrees in Business and Economics and began his career at Intel as a marketing analyst in 2004. In late 2005, Kagan joined Facebook as employee #30, where he served as product manager for eight months. During his time, he is credited with pioneering the Facebook status update and its mobile application with Mark Slee. After leaving Facebook, he then became Mint software employee #4 as the director of marketing in December 2006. At Mint, Kagan developed the initial marketing strategy for the launch of the website which now has over 7 million users. After Mint, in June 2007, Kagan founded his first major company, KickFlip, a payment company for social games. Kickflip was the #1 Facebook app company of its time and would eventually become Gambit, which served over 40 million users, had $18 million in revenue, and was the #2 payments company for Facebook games. In March 2010 Kagan founded AppSumo, a daily deals website for digitally distributed goods. He started the company after seeing there were no product bundle or daily deal sites for the growing web applications category. The core vision was to help solve distribution for startups and eventually all digital goods. The website was originally created in one weekend using an outsourced team from Pakistan for $60. Kagan said he created the company after seeing opportunity to combine the popular daily deals model with the growing web applications field. Kagan described it as a solution for distribution problems faced by startups. In contrast to deal sites such as (Groupon and LivingSocial), AppSumo deals exclusively with digitally distributed goods. Initially, the deals offered were for digital tools and software. The deals then transitioned primarily to learning based products, teaching customers skills such as programming languages, project management, and hiring practices. Today, the website has over 700,000 active subscribers and is particularly popular among the startup community. You can learn more about Noah at http://okdork.com/