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⭐⭐⭐⭐Please take 12 seconds to rate and review the podcast because it helps us find new listeners⭐⭐⭐⭐⭐Learn More About Sponsoring the Podcast Here: https://choicehacking.link/sponsor-the-podFREE RESOURCES✅
⭐⭐⭐⭐Please take 12 seconds to rate and review the podcast because it helps us find new listeners⭐⭐⭐⭐⭐Learn More About Sponsoring the Podcast Here: https://choicehacking.link/sponsor-the-podFREE RESOURCES✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ ✅ Get FREE weekly buyer psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Join here: https://www.choicehacking.com/read/✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHackingWORK WITH ME✅ Corporate Training: Get your team up-skilled marketing psychology and behavioral science with a workshop or training session. Choice Hacking has worked with brands like Microsoft, T-Mobile, and McDonalds to help their teams apply behavioral science and marketing psychology.Learn more here, and get in touch using the contact form at the bottom of the page: https://www.choicehacking.com/training/✅ Get your own Chief Business Copilot for your business by working with me one-on-one or in a group program. Get weekly live Skill Sessions, Implementation Sessions, and one-on-one time with me.Learn more about my group program here: https://choicehacking.academy/cbc/Learn more about one-on-one coaching here: https://www.choicehacking.com/coaching/✅ Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/ ★ Support this podcast ★
⭐⭐⭐⭐Please take 12 seconds to rate and review the podcast because it helps us find new listeners⭐⭐⭐⭐⭐Learn More About Sponsoring the Podcast Here: https://choicehacking.link/sponsor-the-podFREE RESOURCES✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ ✅ Get FREE weekly buyer psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Join here: https://www.choicehacking.com/read/✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHackingWORK WITH ME✅ Corporate Training: Get your team up-skilled marketing psychology and behavioral science with a workshop or training session. Choice Hacking has worked with brands like Microsoft, T-Mobile, and McDonalds to help their teams apply behavioral science and marketing psychology.Learn more here, and get in touch using the contact form at the bottom of the page: https://www.choicehacking.com/training/✅ Get your own Chief Business Copilot for your business by working with me one-on-one or in a group program. Get weekly live Skill Sessions, Implementation Sessions, and one-on-one time with me.Learn more about my group program here: https://choicehacking.academy/cbc/Learn more about one-on-one coaching here: https://www.choicehacking.com/coaching/✅ Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/ ★ Support this podcast ★
Are you struggling with Sales?How do you get potential customers to say YES?Meet Patrick Van Der Burght!Patrick is a Cialdini Certified Trainer in Ethical Persuasion, Author of 'How to Hear YES More Often', a Podcast Host who teaches professionals to be ethically more persuasive using Behavioural Science. He has been teaching Ethical Persuasion since the year 2000, is a Founding Member of the Cialdini Institute, and a Cialdini Certified Trainer and Coach. One of his passions is to educate young adults about the life skills of ethical persuasion so they can benefit their entire lives and make the world a better place. School principals and School HR departments can approach him to make educational contributions to students ages 15-22.Research shows that unethical use of persuasion science leads to long-term disaster, and ethical use leads to both short- and long-term success. This is why teams (and your audience) really embrace this way of communicating, and use it.Success in your business and your private goals depends on convincing others about your products, services, or ideas. World-leading organisations urge businesses to develop their team's persuasion skills, and that businesses seek persuasion skills in new employees.On this episode, Patrick details why many confuse being persuasive vs being manipulative.Listen as Patrick shares:- why you are not making sales- how to build stronger relationships- what is Persuasion Science- ethically applying the persuasion principles- the 7 Principles of Persuasion- if it's ethical to persuade- manipulation vs ethical persuasion- how we make buying decisions- how to elevate your business communication- how successful business skyrocket their sales...and so much more!Connect with Patrick:Website: https://ethicalpersuasion.com.auAdditional Resoruces:FREE Resources on Ethical Persuasion"How To Hear YES More Often" by Patrick Van Der Burght on Amazon"Ethical Persuasion Unlocked Podcast" hosted by Patrick Van Der Burght"Influence: The Psychology of Persuasion" by Dr. Robert B. Caldini on AmazonListen to the Podcast, subscribe, leave a rating and a review:Apple: Spotify: YouTube: https://youtu.be/jZotSe8zxmM
⭐⭐⭐⭐Please take 12 seconds to rate and review the podcast because it helps us find new listeners⭐⭐⭐⭐⭐Learn More About Sponsoring the Podcast Here: https://choicehacking.link/sponsor-the-podFREE RESOURCES✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ ✅ Get FREE weekly buyer psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Join here: https://www.choicehacking.com/read/✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHackingWORK WITH ME✅ Corporate Training: Get your team up-skilled marketing psychology and behavioral science with a workshop or training session. Choice Hacking has worked with brands like Microsoft, T-Mobile, and McDonalds to help their teams apply behavioral science and marketing psychology.Learn more here, and get in touch using the contact form at the bottom of the page: https://www.choicehacking.com/training/✅ Get your own Chief Business Copilot for your business by working with me one-on-one or in a group program. Get weekly live Skill Sessions, Implementation Sessions, and one-on-one time with me.Learn more about my group program here: https://choicehacking.academy/cbc/Learn more about one-on-one coaching here: https://www.choicehacking.com/coaching/✅ Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/ ★ Support this podcast ★
Richard Shotton, bestselling author of The Choice Factory and Hacking the Human Mind, joins Marketing in the Madness podcast to unpack how behavioural science actually works in modern marketing. Richard shares practical, evidence-based insights from 130+ years of behavioural research, breaking down why people make the decisions they do and how marketers can work with human psychology rather than against it. In this episode, we cover: - Why behavioural science is essential for marketers today - How brands like Guinness used psychological biases to drive growth - The Pratfall Effect and why admitting flaws builds trust - Why abstract marketing language fails (and what works instead) - How AI and ChatGPT change marketing decisions and where humans still matter - The most important behavioural biases every marketer should understand - How to remove friction and increase conversion without more persuasion Enjoyed the episode? Click subscribe so you never miss the conversations shaping the future of marketing, tech and brand growth. Subscribe to the podcast: Spotify: https://open.spotify.com/show/2UUIgMdZ6FdSCrux5BY7PI?si=c48bdbecb5be4a6e Apple Podcasts: https://podcasts.apple.com/us/podcast/marketing-in-the-madness/id1688996981 Connect with us: Richard Shotton LinkedIn: https://www.linkedin.com/in/richard-shotton/ Katie Street LinkedIn: https://www.linkedin.com/in/katiestreet/ Instagram: https://www.instagram.com/streetmate/ Marketing in the Madness LinkedIn: https://www.linkedin.com/company/marketing-in-the-madness-podcast/ Instagram: https://www.instagram.com/marketinginthemadness/
Andrew Fox is a former British Army Major who served from 2005 to 2021, including three tours in Afghanistan (one attached to U.S. Army Special Forces). He served in the Parachute Regiment and the Special Forces Support Group, with additional deployments to Bosnia, Northern Ireland, and the Middle East.Following his military career, he lectures in War Studies and Behavioural Science at the Royal Military Academy Sandhurst. Today, he is a Senior Associate Fellow at the Henry Jackson Society, specializing in defense, the Middle East, and the psychology of disinformation. He is also affiliated with the Jerusalem Institute for Strategy and Security and other think tanks, and serves on advisory boards for NGO Monitor and the International Legal Forum.A recognized expert, Andrew provides sharp commentary on global security and counters misinformation through articles in outlets like the New York Post, The Telegraph, and Spiked, as well as his popular Substack and X (@Mr_Andrew_Fox). His firsthand insights and rigorous analysis make him a vital voice on modern conflicts, urban warfare, and the battle for truth.Support The Doron Keidar Podcast on Patreon: https://www.patreon.com/cryforzionnFollow Andrew Fox here:https://henryjacksonsociety.org/staff/andrew-fox/https://www.andrewfox.online/abouthttps://x.com/Mr_Andrew_Foxmrandrewfox.substack.com#Podcast #Israel #BreakingIsraelNews #DoronKeidar #TheDoronKeidarPodcast #AndrewFox #Geopolitics #UrbanWarfare Articles discussed on the podcast:Hamas's Human Shield Strategy: https://henryjacksonsociety.org/wp-content/uploads/2025/05/HJS-Hamass-Human-Shield-Strategy-in-Gaza-Report-WEB.pdfInformation Manoeuvre: https://henryjacksonsociety.org/wp-content/uploads/2025/09/HJS-Information-Manoeuvre-Report.pdfTactical Lessons from Gaza: https://henryjacksonsociety.org/wp-content/uploads/2026/01/HJS-Tactical-Lessons-from-Gaza-Report-web.pdfCash to Terror: https://henryjacksonsociety.org/wp-content/uploads/2025/12/HJS-Cash-to-Terror-Report.pdf
⭐⭐⭐⭐Please take 12 seconds to rate and review the podcast because it helps us find new listeners⭐⭐⭐⭐⭐Learn More About Sponsoring the Podcast Here: https://choicehacking.link/sponsor-the-podFREE RESOURCES✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ ✅ Get FREE weekly buyer psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Join here: https://www.choicehacking.com/read/✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHackingWORK WITH ME✅ Corporate Training: Get your team up-skilled marketing psychology and behavioral science with a workshop or training session. Choice Hacking has worked with brands like Microsoft, T-Mobile, and McDonalds to help their teams apply behavioral science and marketing psychology.Learn more here, and get in touch using the contact form at the bottom of the page: https://www.choicehacking.com/training/✅ Get your own Chief Marketing Copilot for your business when you my new program. Get live Skill Sessions, Implementation Sessions, and one-on-one time with me.Learn more here: https://choicehacking.academy/pro/✅ Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/ ★ Support this podcast ★
How did the world's best brands get so big? Richard Shotton, behavioural scientist and author of Hacking The Human Mind, joins David Tiltman to discuss real life examples of behavioural science growing brands and why the discipline is due a resurgence.
In this episode of BrainFuel, Ruth is joined by Johanna Jefferies, Public Health Consultant and Associate Director at Hampshire County Council, and Jonathan Baker, Senior Insight Lead, to share how they've successfully embedded behavioural science into council and public health work in a way that's practical, memorable, and genuinely usable. Jo and Jonathan unpack what it really takes to roll behavioural science out across an organisation iincluding what didn't work at first, what they changed, and why training alone is never enough. You'll hear how Hampshire redesigned its approach to focus on real-world application, post-training support, and building confidence (not overwhelm). We also dive into their personal behaviour change stories, the biggest myth they'd throw into Room 101, and the three ingredients they believe every council needs if they want behavioural science to stick.
In this episode of BrainFuel, Ruth is joined by Dr Paul Chadwick Chief Executive of the Behavioural Science and Public Health Network (BSPHN), clinical psychologist, and former Co-Director at the UCL Centre for Behaviour Change. Paul shares what's changing inside BSPHN, why the organisation is expanding beyond public health, and what it will take to embed behavioural science across the public sector in a way that's practical, inclusive, and built for real-world complexity. We also dive into Paul's personal behaviour change story, why applied behavioural science can be a lonely job, and the big myth he'd send straight to Room 101…
⭐⭐⭐⭐Please take 12 seconds to rate and review the podcast because it helps us find new listeners ⭐⭐⭐⭐⭐FREE RESOURCES✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ ✅ Get FREE weekly buyer psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Join here: https://www.choicehacking.com/read/✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHackingWORK WITH ME✅ Corporate Training: Get your team up-skilled marketing psychology and behavioral science with a workshop or training session. Choice Hacking has worked with brands like Microsoft, T-Mobile, and McDonalds to help their teams apply behavioral science and marketing psychology.Learn more here, and get in touch using the contact form at the bottom of the page: https://www.choicehacking.com/training/✅ Get your own Chief Marketing Copilot for your business when you my new program. Get live Skill Sessions, Implementation Sessions, and one-on-one time with me.Learn more here: https://choicehacking.academy/pro/✅ Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/ ★ Support this podcast ★
Join us for a conversation with Professor Francio Guadeloupe as he elaborates freedom as a practice that places us in relation to different spheres, including the political and religious, and to all forms of life (not just “those who human”). Drawing on the radical relationality of the Rastafari notion of the “I-and-I”, and reflecting in particular on music in the Caribbean, Francio draws out how music enables a relational and participatory aesthetic that creates moments of freedom and denaturalises categories of race, identity and gender. If you enjoyed this episode, please subscribe and share Sounding Freedom and Liberation with your community. Biography Francio Guadeloupe is Professor by special appointment of Public Anthropology of Kingdom Relations at the Faculty of Social and Behavioural Sciences. His research focus is on the Dutch Caribbean and the Netherlands Antilles, and in particular he is concerned with themes including identity, post-colonialism and social dynamics within kingdom relations. Guadeloupe 's principal areas of research have been on the manner in which popular understandings of national belonging, cultural diversity, religious identity, and mass media constructions of truth, continue to be impacted by colonial racisms and global capital. Links to accompany the episode Music Bunny Wailer (and the Rastafari notion of the I-and-I) Armagideon: https://www.youtube.com/watch?v=6qWRdMr3Oos Respeck Band – Freedom: https://www.youtube.com/watch?v=7A7cSGhjoz8 On the idea of mi hendenan in the Dutch Caribbean: Rincon Boysz and Jéon: https://www.youtube.com/watch?v=lDyfJ3_OGDU On the Haitian “nèg”, which is a radical resignification leading the term to mean simply “human” (and tied to it in modern form the “kita nago” movement emulating the movement of the cross for peace): Carimi – Kita Nago: https://www.youtube.com/watch?v=Q0j6LP_5Ieg Midnite, Rastafari Now (and music based on the heart beat): https://www.youtube.com/watch?v=1wyPwbAnTRc Francio's writing Chanting Down the New Jerusalem: Calypso, Christianity, and Capitalism in the Caribbean (University of California Press, 2009): https://www.ucpress.edu/books/chanting-down-the-new-jerusalem/paper Link to Black man in the Netherlands: An Afro-Antillean Anthropology University press of Mississippi, 2002): https://www.upress.state.ms.us/Books/B/Black-Man-in-the-Netherlands Francio recommends … Patrick Chamoiseau, The Old Slave and the Mastiff, trans. Linda Coverdale. Dialogue Books, 2018. Podcast hosts Dr Férdia Stone-Davis: www.ferdiastonedavis.com Dr Charissa Granger: https://sta.uwi.edu/fhe/dlcc/dr-charissa-granger Podcast acknowledgements The Sounding Freedom and Liberation music was composed by Samuel J. Wilson. Website: https://www.samueljwilson.com/profile The Sounding Freedom and Liberation logo was designed by Pavlína Kašparová. Website: https://www.creativenun.com/bio The Podcast was recorded at the Media Lab, the West Hub, Cambridge, and was edited by Mike Chivers
SEASON 9 COMING JANUARY 6TH, 2025 ⭐⭐⭐⭐⭐Please take 12 seconds to rate and review the podcast because it helps us find new listeners ⭐⭐⭐⭐⭐FREE RESOURCES✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ ✅ Get FREE weekly marketing psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Join here: https://www.choicehacking.com/read/✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHackingWORK WITH ME✅ Corporate Training: Get your team up-skilled marketing psychology and behavioral science with a workshop or training session. Choice Hacking has worked with brands like Microsoft, T-Mobile, and McDonalds to help their teams apply behavioral science and marketing psychology.Learn more here, and get in touch using the contact form at the bottom of the page: https://www.choicehacking.com/training/✅ Get your own Chief Marketing Copilot for your business when you my new program. Get live Skill Sessions, Implementation Sessions, and one-on-one time with me.Learn more here: https://choicehacking.academy/pro/✅ Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/ ★ Support this podcast ★
SEASON 9 COMING JANUARY 6TH, 2025 ⭐⭐⭐⭐⭐Please take 12 seconds to rate and review the podcast because it helps us find new listeners ⭐⭐⭐⭐⭐FREE RESOURCES✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ ✅ Get FREE weekly marketing psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Join here: https://www.choicehacking.com/read/✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHackingWORK WITH ME✅ Corporate Training: Get your team up-skilled marketing psychology and behavioral science with a workshop or training session. Choice Hacking has worked with brands like Microsoft, T-Mobile, and McDonalds to help their teams apply behavioral science and marketing psychology.Learn more here, and get in touch using the contact form at the bottom of the page: https://www.choicehacking.com/training/✅ Get your own Chief Marketing Copilot for your business when you my new program. Get live Skill Sessions, Implementation Sessions, and one-on-one time with me.Learn more here: https://choicehacking.academy/pro/✅ Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/ ★ Support this podcast ★
SEASON 9 COMING JANUARY 6TH, 2025 ⭐⭐⭐⭐⭐Please take 12 seconds to rate and review the podcast because it helps us find new listeners ⭐⭐⭐⭐⭐FREE RESOURCES✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ ✅ Get FREE weekly marketing psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Join here: https://www.choicehacking.com/read/✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHackingWORK WITH ME✅ Corporate Training: Get your team up-skilled marketing psychology and behavioral science with a workshop or training session. Choice Hacking has worked with brands like Microsoft, T-Mobile, and McDonalds to help their teams apply behavioral science and marketing psychology.Learn more here, and get in touch using the contact form at the bottom of the page: https://www.choicehacking.com/training/✅ Get your own Chief Marketing Copilot for your business when you my new program. Get live Skill Sessions, Implementation Sessions, and one-on-one time with me.Learn more here: https://choicehacking.academy/pro/✅ Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/ ★ Support this podcast ★
⭐⭐⭐⭐⭐Please take 12 seconds to rate and review the podcast because it helps us find new listeners ⭐⭐⭐⭐⭐FREE RESOURCES✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ ✅ Get FREE weekly marketing psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Join here: https://www.choicehacking.com/read/✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHackingWORK WITH ME✅ Corporate Training: Get your team up-skilled marketing psychology and behavioral science with a workshop or training session. Choice Hacking has worked with brands like Microsoft, T-Mobile, and McDonalds to help their teams apply behavioral science and marketing psychology.Learn more here, and get in touch using the contact form at the bottom of the page: https://www.choicehacking.com/training/✅ Get your own Chief Marketing Copilot for your business when you my new program. Get live Skill Sessions, Implementation Sessions, and one-on-one time with me.Learn more here: https://choicehacking.academy/pro/✅ Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/ ★ Support this podcast ★
⭐⭐⭐⭐⭐Please take 12 seconds to rate and review the podcast because it helps us find new listeners ⭐⭐⭐⭐⭐FREE RESOURCES✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ ✅ Get FREE weekly marketing psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Join here: https://www.choicehacking.com/read/✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHackingWORK WITH ME✅ Corporate Training: Get your team up-skilled marketing psychology and behavioral science with a workshop or training session. Choice Hacking has worked with brands like Microsoft, T-Mobile, and McDonalds to help their teams apply behavioral science and marketing psychology.Learn more here, and get in touch using the contact form at the bottom of the page: https://www.choicehacking.com/training/✅ Get your own Chief Marketing Copilot for your business when you my new program. Get live Skill Sessions, Implementation Sessions, and one-on-one time with me.Learn more here: https://choicehacking.academy/pro/✅ Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/ ★ Support this podcast ★
Welcome to Day 5 of our 12 Days of Christmas - Magic Moments!
⭐⭐⭐⭐⭐Please take 12 seconds to rate and review the podcast because it helps us find new listeners ⭐⭐⭐⭐⭐FREE RESOURCES✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ ✅ Get FREE weekly marketing psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Join here: https://www.choicehacking.com/read/✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHackingWORK WITH ME✅ Corporate Training: Get your team up-skilled marketing psychology and behavioral science with a workshop or training session. Choice Hacking has worked with brands like Microsoft, T-Mobile, and McDonalds to help their teams apply behavioral science and marketing psychology.Learn more here, and get in touch using the contact form at the bottom of the page: https://www.choicehacking.com/training/✅ Get your own Chief Marketing Copilot for your business when you my new program. Get live Skill Sessions, Implementation Sessions, and one-on-one time with me.Learn more here: https://choicehacking.academy/pro/✅ Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/ ★ Support this podcast ★
⭐⭐⭐⭐⭐Please take 12 seconds to rate and review the podcast because it helps us find new listeners ⭐⭐⭐⭐⭐FREE RESOURCES✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ ✅ Get FREE weekly marketing psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Join here: https://www.choicehacking.com/read/✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHackingWORK WITH ME✅ Corporate Training: Get your team up-skilled marketing psychology and behavioral science with a workshop or training session. Choice Hacking has worked with brands like Microsoft, T-Mobile, and McDonalds to help their teams apply behavioral science and marketing psychology.Learn more here, and get in touch using the contact form at the bottom of the page: https://www.choicehacking.com/training/✅ Get your own Chief Marketing Copilot for your business when you my new program. Get live Skill Sessions, Implementation Sessions, and one-on-one time with me.Learn more here: https://choicehacking.academy/pro/✅ Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/ ★ Support this podcast ★
Andrew P Miller, the former deputy assistant secretary of state for Israeli-Palestinian affairs, on how Washington and Tel Aviv’s relationship should change. Plus: a new insight into urban policy and Konfekt’s best hosting tips.See omnystudio.com/listener for privacy information.
⭐⭐⭐⭐⭐Please take 12 seconds to rate and review the podcast because it helps us find new listeners ⭐⭐⭐⭐⭐FREE RESOURCES✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ ✅ Get FREE weekly marketing psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Join here: https://www.choicehacking.com/read/✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHackingWORK WITH ME✅ Corporate Training: Get your team up-skilled marketing psychology and behavioral science with a workshop or training session. Choice Hacking has worked with brands like Microsoft, T-Mobile, and McDonalds to help their teams apply behavioral science and marketing psychology.Learn more here, and get in touch using the contact form at the bottom of the page: https://www.choicehacking.com/training/✅ Get your own Chief Marketing Copilot for your business when you my new program. Get live Skill Sessions, Implementation Sessions, and one-on-one time with me.Learn more here: https://choicehacking.academy/pro/✅ Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/ ★ Support this podcast ★
⭐⭐⭐⭐⭐Please take 12 seconds to rate and review the podcast because it helps us find new listeners ⭐⭐⭐⭐⭐FREE RESOURCES✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ ✅ Get FREE weekly marketing psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Join here: https://www.choicehacking.com/read/✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHackingWORK WITH US✅ Corporate Training: Get your team up-skilled marketing psychology and behavioral science with a workshop or training session. Choice Hacking has worked with brands like Microsoft, T-Mobile, and McDonalds to help their teams apply behavioral science and marketing psychology.Learn more here, and get in touch using the contact form at the bottom of the page: https://www.choicehacking.com/training/✅ Get your own Chief Marketing Copilot for your business when you my new program. Get live Skill Sessions, Implementation Sessions, and one-on-one time with me.Learn more here: https://choicehacking.academy/pro/✅ Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/ ★ Support this podcast ★
⭐⭐⭐⭐⭐Please take 12 seconds to rate and review the podcast because it helps us find new listeners ⭐⭐⭐⭐⭐FREE RESOURCES✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ ✅ Get FREE weekly marketing psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Join here: https://www.choicehacking.com/read/✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHackingWORK WITH US✅ Corporate Training: Get your team up-skilled marketing psychology and behavioral science with a workshop or training session. Choice Hacking has worked with brands like Microsoft, T-Mobile, and McDonalds to help their teams apply behavioral science and marketing psychology.Learn more here, and get in touch using the contact form at the bottom of the page: https://www.choicehacking.com/training/✅ Get your own Chief Marketing Copilot for your business when you my new program. Get live Skill Sessions, Implementation Sessions, and one-on-one time with me.Learn more here: https://choicehacking.academy/pro/✅ Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/ ★ Support this podcast ★
Rory Sutherland is a whirlwind, but one we love to chat with at The Marketing Meetup!In this session, the concept was simple:- Rory presents some initial thoughts- Then we take some questions from the communityFor those of you who know Rory (and I'm guessing a large amount do!), this is a really entertaining and useful session with one of the industry's most treasured folks.For those of you who don't yet: Rory is a TED main stage speaker, Ogilvy's vice-chairman, and TikTok's favourite "marketing uncle" (not our words!) with millions of folks tuning into his thoughts.************************************************************************Please take the time to check out our partners, all of whom we work with because we think they're useful companies for lovely marketers.Frontify – All your brand assets in one place: Frontify combines DAM, brand guidelines, and templates into a collaborative source of brand truth.Cambridge Marketing College – The best place to get your marketing qualifications and apprenticeships.Planable – the content collaboration platform that helps marketing teams create, plan, review, and approve all their awesome marketing content.NOAN – your superhuman business partner. Easily build your strategy & control your business knowledge with AI, then use it to manage your tasks, create content & supercharge your marketing.Wistia – a complete video marketing platform that helps teams create, host, market, and measure their videos and webinars, all in one place.
In the latest episode of the What the FinTech? podcast, we're joined by two of BeHive Consulting's co-founders, CEO Rachel Altmann and Chief Behavioural Scientist Noemi Molnar, to delve into how behavioural science influences financial decision-making. The conversation explores how the growing trend of digital transformation is reshaping our psychological relationship with money and the key psychological principles fintechs should consider when designing new products. Altmann and Molnar, speaking with FinTech Futures reporter Cameron Emanuel-Burns, also examine gender differences in investing, the impact of financial anxiety on the adoption of new financial technologies, and the psychological factors that drive trust in digital-only services. The episode further highlights behavioural science techniques that some fintech companies have exploited, and Rachel shares the tips she received from her "future AI-self" at this year's Sibos conference. And finally, we discover which fintech buzzword Rachel and Noemi want to throw into or rescue from our Fintech Jail!
Are we losing our ability to think critically as we rely more on AI?Episode SummaryMy guest is social psychologist Dr Guy Champniss to explore the role of behavioural science in business and the emerging challenges of AI in the workplace. We discuss why behaviour change is so hard to sell, the myth that behavioural science is only needed when everything else fails, and how organisations often overlook the human factors in transformation. Guy brings deep insight into how behavioural science is perceived inside organisations—often as a last resort when more traditional methods fail. We examine why that is, and how a better understanding of human behaviour can actually de-risk strategy, improve engagement, and lead to more successful outcomes. We also explore the psychology of AI: how we trust it, how we interact with it, and what we might be losing in the process. From loss of credibility and collaboration among employees, to the risks of over-automation and cognitive offloading, the conversation raises timely questions about what kind of future we're building, and how prepared we really are.You'll hear thoughtful takes on the challenges of selling behavioural science, powerful metaphors to help reframe the debate, and real-world examples from the classroom to the call centre. If you're curious about the intersection of technology, psychology, and organisational behaviour, this is a must-listen.About Guy Champniss Dr Guy Champniss is a social psychologist and behavioural science practitioner. He teaches at IE Business School in Madrid and consults through Meltwater Consulting. Guy's current work focuses on how AI is changing human behaviour in organisations—particularly its impact on trust, agency, and critical thinking. He's also worked extensively in the sustainability space, helping businesses drive lasting behavioural change.AI Generated Timestamp Summary[00:00:00] – Intro to Dr Guy Champniss and sets up the discussion around behavioural science and AI.[00:03:30] – Behavioural Science's Struggle for AcceptanceWhy it's often brought in too late and why it needs itself to be sold effectively.[00:10:00] – Organisational Blind SpotsHow businesses resist behaviour-led approaches and prefer short-term fixes.[00:17:30] – From Sustainability to AIGuy's journey into exploring the psychology of AI at work.[00:24:00] – AI and Human CredibilityWhat happens when AI performs better than people, and how that undermines trust. [00:30:00] – Trust and Bias in AIWhy we trust AI more when it agrees with us and the dangers that brings.[00:38:00] – AI's Impact on CollaborationHow automation can quietly erode teamwork and critical thinking.[00:45:00] – Students and AIWhat AI use in classrooms reveals about thinking, learning, and shortcuts.[00:52:00] – The Real Future of WorkWhy it's not AI replacing jobs—but people who know how to use it.[00:56:00] – Language, Labels, and ResponsibilityThe power of how we talk about tech and what it signals.LinksMeltwater Consulting, Guy's firm - https://www.meltwater-consulting.com/drguychampnissGuy on LinkedIn - https://www.linkedin.com/in/guychampniss/His academic profile at IE Business School - https://rhe.ie.edu/speaker/guy-champniss/Guy's research - https://www.researchgate.net/profile/Guy-ChampnissMcKinsey article on AI in Contact Centres - https://www.mckinsey.com/capabilities/operations/our-insights/the-contact-center-crossroads-finding-the-right-mix-of-humans-and-aiOnora O'Neil BBC Reith Lectures on A Question of Trust:Recording: https://www.bbc.co.uk/programmes/p00ghvd8Transcript: https://downloads.bbc.co.uk/rmhttp/radio4/transcripts/20020427_reith.pdfv
How's Tricks Bookshelvers!?In this much-anticipated episode, Nat and Steve are finally joined by the amazing Suzanne Rogers (editor of Canine Behaviour in Mind) to discuss this essential book that's been, criminally, flying under our radar since 2022 (especially as it features a chapter from our very own "Sista Behaviourista")!Suzanne discusses the fascinating process of curating a multi-author book, ensuring a cohesive, non-judgmental thread runs through every chapter, and why it's crucial to amplify voices that promote high animal welfare. We also have some very special guests peppered throughout.We dive into:The critical importance of a non-judgmental stance in dog training and behaviour work.Practical tips from co-author Nat's chapterThe concept of "sparking curiosity" (rather than just awareness) to drive genuine behaviour change.How to build "behavioural momentum" in training—for both dogs and their people.And, as mentioned above, absolute gold-standard audio contribution from many of the books contributors including pod friends Tamsin Durston and Amber Batson on making training practical and fun.If you are curious about applying behavioural science to your life with dogs, this episode is a must-listen!What are you waiting for? Woof away!LINKS:Buy Canine Behaviour In MindHuman Behaviour Change for Life PACT CTIC Dog Trainer Course
Relebogile Mabotja speaks to Ayanda Tetyana a Family therapist and Behavioural science consultant about managing extended family dynamics 702 Afternoons with Relebogile Mabotja is broadcast live on Johannesburg based talk radio station 702 every weekday afternoon. Relebogile brings a lighter touch to some of the issues of the day as well as a mix of lifestyle topics and a peak into the worlds of entertainment and leisure. Thank you for listening to a 702 Afternoons with Relebogile Mabotja podcast. Listen live on Primedia+ weekdays from 13:00 to 15:00 (SA Time) to Afternoons with Relebogile Mabotja broadcast on 702 https://buff.ly/gk3y0Kj For more from the show go to https://buff.ly/2qKsEfu or find all the catch-up podcasts here https://buff.ly/DTykncj Subscribe to the 702 Daily and Weekly Newsletters https://buff.ly/v5mfetc Follow us on social media: 702 on Facebook https://www.facebook.com/TalkRadio702 702 on TikTok: https://www.tiktok.com/@talkradio702 702 on Instagram: https://www.instagram.com/talkradio702/ 702 on X: https://x.com/Radio702 702 on YouTube: https://www.youtube.com/@radio702See omnystudio.com/listener for privacy information.
Sure, it's been almost three years since our last episode so you'd be forgiven for thinking we retired, fell out, were replaced by AI or just completely got over Behavioural Science - but you'd be wrong on all counts! Instead, we (OK fine, mainly Dan) has been busy cooking up something brand new and we want the OG Bad Decision listeners to be the first to benefit. Curious? Sit yourself down, block out the next three and a half minutes, hit play and all will be revealed.... Big love!
Work with Purpose: A podcast about the Australian Public Service.
Have you ever wondered how political leaders decide which issues make it to the top of the agenda?In this episode of Work with Purpose, host David Pembroke speaks with Professor Liam Smith and Dr Connor Wynn from Behaviour Works Australia to explore how politicians make high-stakes decisions under pressure and what the public sector can learn from the process.Drawing on extensive behavioural research, Smith and Wynn reveal how political leaders rely on heuristics, or mental shortcuts, to navigate complexity, limited time and competing demands. They explain how community sentiment, emotion, political capital and timing influence which policies rise to prominence, and how these forces shape outcomes across government.Listeners will learn how understanding the psychology of decision making can help them engage more effectively with ministers, anticipate shifting priorities and design advice that resonates. This is an engaging conversation about influence, timing and the human side of leadership in government, offering practical guidance for anyone working in or alongside the Australian Public Service.Key tips:Use the “wait and see” principle. Recognise when an issue is gaining traction and be ready to act when political and community momentum align.Seize the moment. Identify windows of opportunity created by events, media attention or public pressure, and present advice when decision makers are most receptive.Think like your audience. Understand how leaders and communities perceive an issue, and frame advice using real-world perspectives and public sentiment, not just technical evidence.Show notes:Behaviour Works Australia – behavioural science research and case studies: behaviourworksaustralia.orgHow the political elite make decisions - Wynn - 2025 - Australian Journal of Public Administration - Wiley Online Library Hosted on Acast. See acast.com/privacy for more information.
Leanne, The Barefoot Medium® is a gifted and highly sought after International Medium, Chanel, Twin Flame and Conscious Relationship Coach, Transformational Coach and Author who is currently undertaking a Doctor of Philosophy (Criminology) looking at how mediums can support police with homicide investigations. She holds degrees in Behavioural Science, Criminology and Criminal Justice and a Master Degree in Adult and Vocational Education - Training and Development. Leanne is also a certified Psychic Detective and qualified in Mediumship, Tarot, Psychometry, Spiritual and Energy Healing (Reiki, Crystal and Violet Flame Healing) as well as a Medical Intuitive. She has extensive teaching and training experience having taught within Universities for over 20 years and facilitated various courses, programs and retreats as well as demonstrated her mediumship and been invited to speak to large and small audiences on various personal, professional and spiritual topics.Become a supporter of this podcast: https://www.spreaker.com/podcast/the-x-zone-radio-tv-show--1078348/support.Please note that all XZBN radio and/or television shows are Copyright © REL-MAR McConnell Meda Company, Niagara, Ontario, Canada – www.rel-mar.com. For more Episodes of this show and all shows produced, broadcasted and syndicated from REL-MAR McConell Media Company and The 'X' Zone Broadcast Network and the 'X' Zone TV Channell, visit www.xzbn.net. For programming, distribution, and syndication inquiries, email programming@xzbn.net.We are proud to announce the we have launched TWATNews.com, launched in August 2025.TWATNews.com is an independent online news platform dedicated to uncovering the truth about Donald Trump and his ongoing influence in politics, business, and society. Unlike mainstream outlets that often sanitize, soften, or ignore stories that challenge Trump and his allies, TWATNews digs deeper to deliver hard-hitting articles, investigative features, and sharp commentary that mainstream media won't touch.These are stories and articles that you will not read anywhere else.Our mission is simple: to expose corruption, lies, and authoritarian tendencies while giving voice to the perspectives and evidence that are often marginalized or buried by corporate-controlled media
⭐⭐⭐⭐⭐Please take 12 seconds to rate and review the podcast because it helps us find new listeners ⭐⭐⭐⭐⭐FREE RESOURCES✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ ✅ Get FREE weekly marketing psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Join here: https://www.choicehacking.com/read/✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHackingWORK WITH US✅ Corporate Training: Get your team up-skilled marketing psychology and behavioral science with a workshop or training session. Choice Hacking has worked with brands like Microsoft, T-Mobile, and McDonalds to help their teams apply behavioral science and marketing psychology.Learn more here, and get in touch using the contact form at the bottom of the page: https://www.choicehacking.com/training/✅ Get your own Chief Marketing Copilot for your business when you my new program. Get live Skill Sessions, Implementation Sessions, and one-on-one time with me.Learn more here: https://choicehacking.academy/pro/✅ Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/ ★ Support this podcast ★
In this week's episode Imogen talks to behavioral economics expert Rory Sutherland who explains why understanding human psychology might be more important than building bigger batteries. Rory, who founded Ogilvy's behavioral science unit, shares brilliant insights on everything from why we need to "solve for anxiety rather than range" to why giving people rail vouchers might increase car usage (yes, really). This episode is packed with counterintuitive ideas that will change how you think about transport, behavior change, and innovation. 00:00 - Introduction 02:04 - What is behavioral economics? 03:08 - Range anxiety: Solving for anxiety, not range 06:32 - Why speeding barely saves time 10:28 - Transport for Humans: The bus information problem 16:51 - Why 95% of EV drivers never go back 22:37 - Network effects and why behavioral change takes time 28:10 - Travel smarter, don't travel faster 33:25 - Better alternatives to EV grants 38:03 - Removing political heat from EVs 39:30 - The Heathrow Pod: Why it's magical and valuable 44:23 - The heat pump vs. air conditioning debate 46:51 - Why test drives should be two weeks, not three days 49:41 - Why psychologists arrive too late to solve problems Why not come and join us at our next Everything Electric expo: https://everythingelectric.show Check out our sister channel Everything Electric CARS: https://www.youtube.com/@fullychargedshow Support our StopBurningStuff campaign: https://www.patreon.com/STOPBurningStuff Become an Everything Electric Patreon: https://www.patreon.com/fullychargedshow Become a YouTube member: use JOIN button above Buy the Fully Charged Guide to Electric Vehicles & Clean Energy : https://buff.ly/2GybGt0 Subscribe for episode alerts and the Everything Electric newsletter: https://fullycharged.show/zap-sign-up/ Visit: https://FullyCharged.Show Find us on X: https://x.com/Everyth1ngElec Follow us on Instagram: https://instagram.com/officialeverythingelectric To partner, exhibit or sponsor at our award-winning expos email: commercial@fullycharged.show Everything Electric MELBOURNE - Melbourne Showgrounds 14th, 15th & 16th November 2025 Everything Electric SYDNEY - Sydney Olympic Park 6th, 7th & 8th March 2026 EE NORTH (Harrogate) - 8th & 9th May 2026 EE WEST (Cheltenham) - 12th & 13th June 2026 EE GREATER LONDON (Twickenham) - 11th & 12th Sept 2026
What if the biggest AI risk isn't bias or data, but human behaviour itself? How might AI impact the people using it and what does that mean for how we design solutions and deploy the technology?Episode SummaryOn this episode, I'm joined by a returning guest. Richard Chataway is a behavioural science expert and strategist who joins me to explore how we can design AI systems that truly work for humans. Richard brings a unique lens to the conversation, combining insights from advertising, government policy, and behavioural science to unpack the human drivers that shape how we build and interact with AI. We discuss everything from cognitive biases and persuasive tech to the ethics of design and how these hidden forces influence our relationship with intelligent machines.During our conversation, Richard explains the importance of context and behavioural frameworks in making AI more ethical, effective, and human-centric. We explore real-world examples of effective and ineffective design, examining where intentions diverge from outcomes and what can be done to address these discrepancies. Richard shares fascinating insights from his book "The Behaviour Business" and his experience in both the public and private sectors, offering a practical yet thought-provoking look at what it really means to design for behaviour in the age of AI.Whether you're an AI sceptic, enthusiast, or simply curious about how technology intersects with human behaviour, this episode offers a compelling exploration of the invisible levers shaping our digital lives. From nudging with intent to avoiding manipulation, Richard helps us understand how behavioural science can make the future of AI more aligned with our values and less prone to unintended consequences.Guest BiographyRichard is a Behavioural Scientist, Author and Podcaster who heads up the Behaviour Change Team at Concentrix, a Fortune 500 global technology and transformation company, working with around 2000 brands globally in over 70 different countries. He is also the founder of Communication Science Group and a former board member of the Association for Business Psychology. His book The Behaviour Business is a bestselling guide to deploying Behavioural Science within organisations to solve a wide range of problems. vAI-Generated Timestamped Summary00:00 – Intro: Designing AI for humans01:25 – Welcome back Richard Chataway03:15 – Behavioural science meets AI05:20 – Why we lie more to bots07:05 – Judgement, distance & dishonesty09:10 – When design invites bad behaviour11:30 – Fraud as a design problem13:40 – The “Computer says no” effect15:25 – When neutrality helps disclosure17:15 – The empathy paradox19:05 – Data bias & unequal outcomes21:30 – When to keep humans in the loop23:40 – Behavioural science as AI insurance26:00 – When efficiency erodes trust28:20 – Friction, fairness & feedback30:05 – AI and the frontline worker33:00 – Redefining jobs, not removing them36:10 – New skills for an AI world39:00 – Beyond efficiency: meaningful work41:45 – Leadership: ask “should we automate?”44:10 – Practical design principles47:30 – The myth of full automation50:20 – Augment, don't replace53:00 – Case studies from Concentrix56:40 – Making AI ethics actionable59:20 – The next five years of human-centred AI1:02:00 – Closing reflections1:04:30 – Where to find Richard1:06:00 – Outro & related episodesLinksRichard on LinkedIn - https://www.linkedin.com/in/richard-chataway/Richard's book The Behaviour Business - https://behaviourbusiness.com/Richard's previous appearance on the show - https://www.humanriskpodcast.com/richard-chataway-on-the-behaviour/Concentrix - https://www.concentrix.com/Richard at Concentrix - https://www.concentrix.com/contributor/richard-chataway/
This week Mark had the opportunity to connect with behavioural expert Nigel Scott to discuss workplace collaboration challenges including how collaboration is often treated as a tool rather than a mindset and how ego and competitive behaviors hinder effective collaboration.Nigel also shares more details on the "People Puzzle" - an experiential diagnostic tool that helps organizations understand collaborative behaviors and overcome silos.You can follow Nigel on LinkedIn here:https://www.linkedin.com/in/nigel-scott-2246633/And learn more about the “People Puzzle” here:https://www.peoplepuzzleexperience.comDon't forget …To sign up for our weekly newsletter foHRsight at http://www.futurefohrward.com/subscribe.Follow us on LinkedIn:Mark - www.linkedin.com/in/markedgarhr/Naomi - www.linkedin.com/in/naomititlemancolla/future foHRward - www.linkedin.com/company/future-fohrward/And on Instagram - www.instagram.com/futurefohrward/Support the show
⭐⭐⭐⭐⭐Please take 12 seconds to rate and review the podcast because it helps us find new listeners ⭐⭐⭐⭐⭐FREE RESOURCES✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ ✅ Get FREE weekly marketing psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Join here: https://www.choicehacking.com/read/✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHackingWORK WITH US✅ Corporate Training: Get your team up-skilled marketing psychology and behavioral science with a workshop or training session. Choice Hacking has worked with brands like Microsoft, T-Mobile, and McDonalds to help their teams apply behavioral science and marketing psychology.Learn more here, and get in touch using the contact form at the bottom of the page: https://www.choicehacking.com/training/✅ Get your own Chief Marketing Copilot for your business when you my new program. Get live Skill Sessions, Implementation Sessions, and one-on-one time with me. Learn more here: https://choicehacking.academy/pro/✅ Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/ ★ Support this podcast ★
The Halo Effect says that a single feature of a person, product, or business - like good looks or beautiful design - can be so appealing that it distracts us from any flaws that might exist. In the case of people, studies have shown that thinking someone is attractive can make you believe that they're more honest, more intelligent, and more kind. Even just being taller than average can make people think you're more skilled than you are. This is all very interesting, but it also turns out that the Halo Effect has a huge impact on marketing and business…That's why, in this episode we're examining the Halo Effect - and how brands like Apple, Amazon, and Patagonia use it to make customers fall in love with their brands, and you can too. ⭐⭐⭐⭐⭐Please take 12 seconds to rate and review the podcast because it helps us find new listeners ⭐⭐⭐⭐⭐COACHING✅ To learn more about working one-on-one with Jen and book your free Connection Call, visit https://www.choicehacking.com/coaching-inviteThis month I have 3 spots available - first come, first serve.FREE RESOURCES✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ ✅ Get FREE weekly marketing psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Join here: https://www.choicehacking.com/read/✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHackingWORK WITH JEN CLINEHENS & CHOICE HACKING✅ Training & Workshops: Get your team up-skilled marketing psychology and behavioral science with a workshop or training session. Choice Hacking has worked with brands like Microsoft, T-Mobile, and McDonalds to help their teams apply behavioral science and marketing psychology.Learn more here, and get in touch using the contact form at the bottom of the page: https://www.choicehacking.com/training/✅ Get your own Chief Marketing Copilot for your business when you my new program. Get live Skill Sessions, Implementation Sessions, and one-on-one time with me. Learn more here: https://choicehacking.academy/pro/✅ Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/ ★ Support this podcast ★
I have a confession to make – I'm a huge Starbucks fan.I know in some of your eyes that might make me basic or tacky or "very American," but it's the truth. I grew up watching Friends and Frasier, and both shows made the idea of going to a "coffee shop" seem like an exotic outing that was only available to people who lived in the Big City.I did not live in the big city. I was a military kid, raised mostly in rural North Dakota, Texas, and Virginia. When I did finally manage to escape it was to go to music school in North Carolina. Starbucks was the first place I had that "coffee shop experience," and I loved it from the start. To this day, whenever I go back to the US to visit family, Starbucks is where my mom and I sit down and catch up over a skinny cappuccino (her favorite).And now that I live in the UK most of the time, Starbucks is the place where I can enjoy a classic, tasty piece of pure American autumn bliss once a year.That's right, in this episode of the Choice Hacking podcast I'm unpacking the psychological principles that make Starbucks' Pumpkin Spice Latte such a massive hit – and how you can apply these same principles to your own business.⭐⭐⭐⭐⭐Please take 12 seconds to rate and review the podcast because it helps us find new listeners ⭐⭐⭐⭐⭐COACHING✅ To learn more about working one-on-one with Jen and book your free Connection Call, visit https://www.choicehacking.com/coaching-inviteThis month I have 3 spots available - first come, first serve.FREE RESOURCES✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ ✅ Get FREE weekly marketing psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Join here: https://www.choicehacking.com/read/✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHackingWORK WITH JEN CLINEHENS & CHOICE HACKING✅ Training & Workshops: Get your team up-skilled marketing psychology and behavioral science with a workshop or training session. Choice Hacking has worked with brands like Microsoft, T-Mobile, and McDonalds to help their teams apply behavioral science and marketing psychology.Learn more here, and get in touch using the contact form at the bottom of the page: https://www.choicehacking.com/training/✅ Join the Choice Hacking Pro community: Get a Chief Marketing Copilot (powered by psychology) for your business when you join the Pro community. Get live weekly Workshops, Group Coaching and Office Hours.Learn more here: https://choicehacking.academy/pro/✅ Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/ ★ Support this podcast ★
Why do so many workplaces run on bullshit processes and procedures? And how might Behavioural Science help resolve them?Episode SummaryIn this episode, I sit down with author, speaker and advisor James Healy to explore his book BS at Work — and the everyday nonsense we all recognise inside organisations.James argues that while behavioural science has transformed public policy and consumer behaviour, workplaces have lagged behind. We dig into why leaders keep choosing rituals over results, why nobody seems to ask “does this actually work?”, and how our search for simple answers can make complex systems worse.I ask James to unpack some of his favourite stories, including the strange origins of the DISC personality test — created by Wonder Woman's inventor, complete with “dominance” and “submission” baked in — and the utterly self-parodying experience he had with e-learning about not cheating on e-learning.
Jamie Hartmann-Boyce and Nicola Lindson discuss emerging evidence in e-cigarette research and interview Ryan Courtney from the University of New South Wales, Australia. Associate Professor Jamie Hartmann-Boyce and Associate Professor Nicola Lindson discuss the new evidence in e-cigarette research and interview Associate Professor Ryan Courtney from the National Drug and Alcohol Research Centre, University of New South Wales, Sydney, Australia In the September podcast Ryan Courtney talks about his recent randomised controlled trial looking at vaporised nicotine products (VNP, e-cigarettes) compared to nicotine replacement therapy (gum/ lozenges) for smoking cessation among people experiencing social disadvantage. This study was funded by Australian National Health and Medical Research Council and included 1045 people at the start of the study with 866 people completing follow up. The verified 6-month continuous abstinence rate was 28.4% (148 of 522) in the e-cigarette group and 9.6% (50 of 523) in the NRT group. Their findings indicate that e-cigarettes are more effective than NRT for smoking cessation in this population. Given the challenges for cessation among these socially disadvantaged populations, the authors of the study consider that e-cigarettes present a promising treatment option for this priority group. This podcast is a companion to the electronic cigarettes Cochrane living systematic review and Interventions for quitting vaping review and shares the evidence from the monthly searches. Our searches for the EC for smoking cessation review carried out on 1st August and 1st September 2025 found four new studies (10.7326/ANNALS-24-03531 by Courtney et al discussed in this podcast; 10.1016/S2468-2667(25)00101-X; 10.1186/s12916-025-04167-y; 10.1016/j.ypmed.2025.108389). The searches found six papers linked studies included in the review (10.57187/s.4571; 10.1186/s13063-025-08954-z; 10.1111/add.70115; 10.1016/j.ypmed.2025.108353; 10.1016/j.drugalcdep.2025.112821; 10.3310/JHFR0841). Our search for our interventions for quitting vaping review carried out 1st August and 1st September 2025 found two new ongoing studies (NCT07040566; ISRCTN11383698), and one linked paper (10.1016/S2468-2667(25)00145-8). For further details see our webpage under 'Monthly search findings': https://www.cebm.ox.ac.uk/research/electronic-cigarettes-for-smoking-cessation-cochrane-living-systematic-review-1 For more information on the full Cochrane review of E-cigarettes for smoking cessation updated in January 2025 see: https://www.cochranelibrary.com/cdsr/doi/10.1002/14651858.CD010216.pub9/full For more information on the full Cochrane review of Interventions for quitting vaping published in January 2025 see: https://www.cochranelibrary.com/cdsr/doi/10.1002/14651858.CD016058.pub2/full This podcast is supported by Cancer Research UK.
Picture this: A flat grey truck with no top of the line speaker system. No big navigation screen or fancy leather interior. Not even automatic windows.Just a plain, stripped-down, bare bones truck. And people are lining up to buy it.The company is called Slate, and it's an innovative, low cost customizable vehicle - kind of a LEGO kit on wheels - that starts at about $25,000. Join me today as I explore why selling something unfinished can be more powerful than selling something perfect - and how Slate Trucks uses psychology to make customers fall in love with a blank canvas (and you can, too). ⭐⭐⭐⭐⭐Please take 12 seconds to rate and review the podcast because it helps us find new listeners ⭐⭐⭐⭐⭐COACHING✅ To learn more about working one-on-one with Jen and book your free Connection Call, visit https://www.choicehacking.com/coaching-inviteThis month I have 3 spots available - first come, first serve.FREE RESOURCES✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ ✅ Get FREE weekly marketing psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Join here: https://www.choicehacking.com/read/✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHackingWORK WITH JEN CLINEHENS & CHOICE HACKING✅ Training & Workshops: Get your team up-skilled marketing psychology and behavioral science with a workshop or training session. Choice Hacking has worked with brands like Microsoft, T-Mobile, and McDonalds to help their teams apply behavioral science and marketing psychology.Learn more here, and get in touch using the contact form at the bottom of the page: https://www.choicehacking.com/training/✅ Join the Choice Hacking Pro community: Get a Chief Marketing Copilot (powered by psychology) for your business when you join the Pro community. Get live weekly Workshops, Group Coaching and Office Hours.Learn more here: https://choicehacking.academy/pro/✅ Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/ ★ Support this podcast ★
The iPhone changed everything.It's one of the most desirable and innovative products in the world.And only creative, brilliant geniuses – like you – own an iPhone.At least, that's what Apple wants you to think…But have you ever wondered why you're willing to shell out a thousand dollars or more for a phone when there are perfectly good alternatives at half the price?The answer isn't found in processing power or camera specs. It's in psychology.Join me today as we unpack the psychological tactics Apple uses to make the iPhone irresistible – and how you can apply these same approaches to grow your own business.⭐⭐⭐⭐⭐Please take 12 seconds to rate and review the podcast because it helps us find new listeners ⭐⭐⭐⭐⭐COACHING✅ To learn more about working one-on-one with Jen and book your free Connection Call, visit https://www.choicehacking.com/coaching-inviteThis month I have 3 spots available - first come, first serve.FREE RESOURCES✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ ✅ Get FREE weekly marketing psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Join here: https://www.choicehacking.com/read/✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHackingWORK WITH JEN CLINEHENS & CHOICE HACKING✅ Training & Workshops: Get your team up-skilled marketing psychology and behavioral science with a workshop or training session. Choice Hacking has worked with brands like Microsoft, T-Mobile, and McDonalds to help their teams apply behavioral science and marketing psychology.Learn more here, and get in touch using the contact form at the bottom of the page: https://www.choicehacking.com/training/✅ Join the Choice Hacking Pro community: Get a Chief Marketing Copilot (powered by psychology) for your business when you join the Pro community. Get live weekly Workshops, Group Coaching and Office Hours.Learn more here: https://choicehacking.academy/pro/✅ Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/ ★ Support this podcast ★
Have you ever experienced analysis paralysis? This describes the feeling of anxiety you get when you have so much information that any action you take feels like the wrong one, so you end up not doing ANYTHING. It's really no wonder that the average person can feel overwhelmed by information, options, and choice. Every year in the United States, for example, 30,000 new products are released into the market. The average American grocery store, so not a superstore like a Walmart, just a normal sized grocery store, has more than 30,000 options on their shelves at any given time.And the average Walmart, well, it has more than 120,000 products.Everywhere we turn we're just surrounded by more and more choice.But is that a good thing?Join host Jen Clinehens (MS/MBA) as we explore the Choice Overload Effect: How too many options can actually have negative consequences for our brains, businesses, and lives. And how we, as business owners, designers, marketers, and corporate leaders can manage the amount of options we give people so they can feel better about buying from us.⭐⭐⭐⭐⭐Please take 12 seconds to rate and review the podcast because it helps us find new listeners ⭐⭐⭐⭐⭐COACHING✅ To learn more about working one-on-one with Jen and book your free Connection Call, visit https://www.choicehacking.com/coaching-inviteThis month I have 3 spots available - first come, first serve.FREE RESOURCES✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ ✅ Get FREE weekly marketing psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Join here: https://www.choicehacking.com/read/✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHackingWORK WITH JEN CLINEHENS & CHOICE HACKING✅ Training & Workshops: Get your team up-skilled marketing psychology and behavioral science with a workshop or training session. Choice Hacking has worked with brands like Microsoft, T-Mobile, and McDonalds to help their teams apply behavioral science and marketing psychology.Learn more here, and get in touch using the contact form at the bottom of the page: https://www.choicehacking.com/training/✅ Join the Choice Hacking Pro community: Get a Chief Marketing Copilot (powered by psychology) for your business when you join the Pro community. Get live weekly Workshops, Group Coaching and Office Hours.Learn more here: https://choicehacking.academy/pro/✅ Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/ ★ Support this podcast ★
There's a type of fabric that looks like leather, feels like leather, but isn't leather (or made from any animal materials). For decades, it was called "Pleather" – a combination of the words "plastic" and "leather" – and it was considered cheap, tacky, and artificial.But today, that same material is a $41 billion market.What changed? The name. Now we call Pleather "Vegan Leather."And that simple reframing transformed not just how people perceive the material, but how they feel when they're wearing it.Join host Jen Clinehens (MS/MBA) to explore the fascinating story of how Pleather became Vegan Leather… How the meaning we attach to a product or experience defines its value…And how you can use this strategy to transform perceptions of your own products and brand.⭐⭐⭐⭐⭐Please take 12 seconds to rate and review the podcast because it helps us find new listeners ⭐⭐⭐⭐⭐COACHING✅ To learn more about working one-on-one with Jen and book your free Connection Call, visit https://www.choicehacking.com/coaching-inviteThis month I have 3 spots available - first come, first serve. FREE RESOURCES✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ ✅ Get FREE weekly marketing psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Join here: https://www.choicehacking.com/read/ ✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHackingWORK WITH JEN CLINEHENS & CHOICE HACKING✅ Training & Workshops: Get your team up-skilled marketing psychology and behavioral science with a workshop or training session. Choice Hacking has worked with brands like Microsoft, T-Mobile, and McDonalds to help their teams apply behavioral science and marketing psychology.Learn more here, and get in touch using the contact form at the bottom of the page: https://www.choicehacking.com/training/✅ Join the Choice Hacking Pro community: Get a Chief Marketing Copilot (powered by psychology) for your business when you join the Pro community. Get live weekly Workshops, Group Coaching and Office Hours.Learn more here: https://choicehacking.academy/pro/✅ Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/ ★ Support this podcast ★
The psychedelic revolutionWill LSD, Psilocybin, MDMA, and Ketamine treatments live up to the hype?For decades, psychedelics were derided as dangerous recreational drugs; now many claim they have the potential to revolutionise the treatment of mental health. With hundreds of clinical trials now taking place, the psychedelic therapeutic market is predicted to be over ten billion within the decade. It has been widely thought that psychedelics are effective at treating mental health because of the way they change brain chemistry. But studies from King's College London and Johns Hopkins suggest this is an error, arguing that it's the psychedelic experience that aids mental wellbeing, not the physical brain changes.Should we stop focussing on brain chemistry as the solution to mental health? What is it about psychedelic experience that can aid mental well being and will psychedelics live up to their promise and usher in a mental health renaissance? Or is the hype bubble about to burst and should we look elsewhere for the silver bullet to the mental health crisis of our age?Matthew Johnson is Professor of Psychiatry and Behavioural Sciences at Johns Hopkins University. Shayla Love is a freelance reporter and former senior science writer at Vice News, focusing on psychedelics. Kevin Sabet is the founder of Smart Approaches to Marijuana, and he has been described as the "quarterback of the new anti-drug movement".Don't hesitate to email us at podcast@iai.tv with your thoughts or questions on the episode!To witness such debates live buy tickets for our upcoming festival: https://howthelightgetsin.org/festivals/And visit our website for many more articles, videos, and podcasts like this one: https://iai.tv/You can find everything we referenced here: https://linktr.ee/philosophyforourtimesSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
This week we broke a golden rule and crossed podcast streams with a pair of excellent guests, Richard Shotton and MichaelAaron Flicker, hosts of the Behavioural Science for Brands podcast and co-authors of the soon-to-be released (and definitely-to-be brilliant) Hacking The Human Mind. Richard is, of course, returning for a record third appearance on Call To Action® although we have respectfully honoured his request to not be left alone with Giles. Responsible for opening industry eyes to the potential of behavioural science, Richard is the author of two books that serious marketing types like you and I could not do without – The Choice Factory and The Illusion of Choice. Alongside him today, as is so often the case, is MichaelAaron Flicker, founder and president of (Zeeenno-Sigh) XenoPsi Ventures, a brand incubator firm that helps out all kinds of companies with financial, marketing and intellectual capital. As well as co-hosting their pod, and co-authoring their book, they've completed a hattrick of Co's by co-founding the Consumer Behaviour Lab, where they apply their considerable collective knowledge to help make marketing smarter, better and less stinky. In an episode where we open the sunroof on the human mind and reveal there's much more to it than day dreams, crippling doubt and song lyrics from 1996, we hear from two of the field's most compelling experts on what it really takes for a brand to be chosen. This episode is proudly dedicated to Rory Sutherland. Follow Richard and MichaelAaron on LinkedIn. ///// Timestamps 08:27 - Reflections on Career Path and Pivots 10:09 - Richard's Tribute to Ozzy Osbourne 12:39 - How Richard and Michael Met 14:22 - The Concept Behind Their New Book 16:01 - Writing Process and Collaboration Insights 20:21 - Discussion on Haagen-Dazs and Country of Origin Effect 25:04 - The Power of Naming: Patagonian Toothfish vs. Chilean Sea Bass 30:07 - Marketing Confusion Between Marketing and Sales Their Book Recommendations are: Alchemy by Rory Sutherland Tiny Habits by BJ Fogg /////
The future of HR isn't about collecting more data - it's about knowing exactly what to do with it. In this special bonus episode of the Digital HR Leaders podcast, host David Green is joined by David Barrett (CEO) and Katarina Coppé (Chief Commercial Officer) from Welliba for a conversation about changing the way we listen to and understand employees. Join them to learn more about: Why traditional surveys are no longer enough to understand your workforce How passive listening and AI can surface richer, faster, and more actionable insights Practical ways to connect employee data to business outcomes at scale Strategies to navigate data privacy and regulatory challenges without slowing innovation Real-world examples from industries including retail, finance, healthcare, and manufacturing If you want to understand your employees more deeply, act faster on insights and deliver measurable impact, this episode, sponsored by Welliba, is your playbook for the future of HR. Welliba, winner of the 2024 HR Unleash Global Startup Award, is redefining people, culture and organisational insights. Using the latest AI technologies combined with behavioural science, their EXcelerate solution, instantly analyses all available public data, delivering deep insights into people and organisations - without the need for surveys. Discover how you can elevate your talent strategy, transform your workforce, and stay ahead of your competitors. Learn more at offer.welliba.com/insight222 Hosted on Acast. See acast.com/privacy for more information.
It's not controversial to say that we are living in times of deep division, where there are so many forces keeping us apart, politics being a big part of that. But did you know that there's a link between how satisfied you think you are with your life, how much you trust others, and how you vote? It's a mind-blowing, less-discussed topic, despite being a chapter in the latest World Happiness Report. Importantly, to make a difference, we wonder this - how do we actually build trust with people who hold different viewpoints, especially if our first impulse is to block them, disregard their comments, or ignore them entirely? We're so glad today to have one of the co-authors of the World Happiness Report here to talk with us about how we can use our understanding of wellbeing and trust to build stronger communities, reconnect with each other, and also bridge the politics of division. What to listen for: What the World Happiness Report is Despite our focus on class struggle or traditional ideologies as the explanation for why people vote a certain way, it's actually more about life satisfaction and trust. The wallet study The truth - that unhappy people are attracted by the extremes of the political spectrum. Low-trust people are found more often on the far right, whereas high-trust people are more inclined to vote for the far left. How we can rebuild trust in community, one meal at a time About our guest: Jan-Emmanuel De Neve is Professor of Economics and Behavioural Science at the University of Oxford, where he also directs the Wellbeing Research Centre. He is best known for his research on the economics of wellbeing which has led to new insights into the relationship between happiness and income, productivity, firm performance, and economic growth. His pioneering research is published in the leading academic journals across multiple disciplines, including Science, Nature, The Review of Economics and Statistics, Psychological Science,world we Management Science, Journal of Political Economy, and the British Medical Journal. His research was recognized among "The Management Ideas That Mattered Most" by Harvard Business Review and he currently guides the world's largest study on workplace wellbeing in partnership with Indeed. De Neve co-authored the main textbook on wellbeing science with Richard Layard, is an editor of the World Happiness Report, and co-founder of the World Wellbeing Movement. Additionally, he serves as a member of the UN Expert Group on Wellbeing Measurement. De Neve frequently consults for governments and major corporations, and his insights on wellbeing and policy are sought by leading global media. Two of his books include Wellbeing: Science and Policy, and Why Workplace Wellbeing Matters.