Podcasts about marketing media

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Best podcasts about marketing media

Latest podcast episodes about marketing media

Grow My Cleaning Company's Podcast
Does Your Marketing Media or Platform Actually Matter?: Episode 1144

Grow My Cleaning Company's Podcast

Play Episode Listen Later Jul 15, 2024 21:13


Mike Campion and Jackson "Pinky" Pinkoski tackle the intricacies of sales and marketing for cleaning business owners. They explore the importance of aligning your message with the right media to attract the ideal clients. Jackson shares his expert tips on marketing strategies, while Mike delves into effective sales techniques. Together, they offer practical advice to ensure your marketing efforts resonate with your target audience. Tune in for a blend of insightful tips and entertaining banter to boost your cleaning business success. Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here

That's Total Mom Sense
Carrie & John Pacini: Marketing, Media, & Motherhood in the Digital Age

That's Total Mom Sense

Play Episode Listen Later Feb 15, 2024 33:56


Kanika interviews Mom 2.0 husband and wife duo John and Carrie Pacini on the genesis of the annual summit and community. During her live podcast with author, educator, and advocate Jen Hatmaker, they discuss her opening keynote which had everyone in the room feeling seen and understood as well as her podcast, For the Love, and cookbook, Feed These People. She also chatted with attendees Frenchi Ferenczi and Tosha Schore on building their thriving coaching businesses catering to women in business and parents raising mindful children. Learn more about your ad choices. Visit megaphone.fm/adchoices

The Loop
How to create and distribute memorable marketing media with Kyle Denhoff, Director of Marketing (Media) at Hubspot

The Loop

Play Episode Listen Later Jan 23, 2024 45:44


Liam Bartholomew, Cognism's VP of Marketing interviews Hubspot's Director of Marketing (Media), Kyle Denhoff. They discuss what makes marketing media memorable, how to associate yourself with category entry points and effective strategies for staying front of mind.

DTC Podcast
Bonus: What is TRUE Top of Funnel Marketing? Media Mix Analysis for All with Keen's Greg Dolan

DTC Podcast

Play Episode Listen Later Jan 17, 2024 30:14


To Subscribe to DTC Newsletter - https://dtcnews.link/signup Welcome to DTC Podcast, I'm Eric Dyck. Today we're talking with Keen Decision's Founder Greg Dolan about 2024 planning, and how brands can determine their optimum media mix.... Understand the power of media mix analysis! https://keends.com From shattering my concept of Top of Funnel, to teaching me the basics of media mix analysis, to understanding the real power of AI to determine the real halo effects, and points of negative return for your all your marketing channels... Are you truly ominchannel, or want to be? Then go to Keends.com to get a taste of modern media mix analysis... but for now, on with the show! Timestamps: 0:00 - Introduction to Media Mix Analysis and DTC Brand Planning 2:30 - Understanding Top-of-Funnel Marketing and Its Importance 5:00 - The Role of AI in Modern Marketing Mix Analysis 7:15 - Omni-Channel Strategies: Are They Still Relevant in 2024? 9:30 - Identifying Points of Diminishing Returns in Media Spending Hashtags: #DTCMarketing #MediaMix2024 #MarketingStrategy #DigitalMarketing #BrandGrowth #AIinMarketing #OmnichannelStrategy #MarketingTrends2024 #KeenDecisionSystems Subscribe to DTC Newsletter - https://dtcnews.link/signup Advertise on DTC - https://dtcnews.link/advertise Work with Pilothouse - https://dtcnews.link/pilothouse Follow us on Instagram & Twitter - @dtcnewsletter Watch this interview on YouTube - https://dtcnews.link/video

Anime MagiCast!
S2: Mascots, Marketing, Media, Oh My!

Anime MagiCast!

Play Episode Listen Later Jan 16, 2024 53:58


Join us as we discuss our Mascots, our Marketing, what goes into our media - and why! 

Hírstart Robot Podcast - Tech hírek
A mesterséges intelligencia akár az emberiség kihalását is okozhatja

Hírstart Robot Podcast - Tech hírek

Play Episode Listen Later Dec 22, 2023 4:28


A mesterséges intelligencia akár az emberiség kihalását is okozhatja Tudás.hu     2023-12-22 07:09:46     Infotech Mesterséges intelligencia ChatGPT OpenAI A ChatGPT mesterséges intelligencia fejlesztője, az OpenAI terveket készített a technológia által előidézhető legrosszabb forgatókönyvek megelőzésére. Hát, ha ezek közül csak kevés is megvalósul… Mindenesetre érdemes elolvasni.  A ChatGPT mögött álló vállalat egy 27 oldalas "Felkészültségi keretrendszer" című dokumentumot mutatott be, amely felvázo Hogy néz ki egy angyal? Telex     2023-12-22 03:07:01     Tudomány Pufók kisded szárnyakkal, ha a középkori festményekre nézünk. Százszemű izzó kerék, ha a Szentírást olvassuk. Mutatunk egy tuti trükköt a Gmailhez hvg.hu     2023-12-22 09:03:00     Infotech Google Gmail Egy gomb mindenek felett: megújult, és egy új helyre is bekerült a Gmail "leiratkozás" gombja, amivel tényleg csak egy kattintás megszabadulni a jövőbeni hírlevelektől. Mint egy régi Macintosh: retrós mini PC-t mutatott be az Ayaneo InStyle Men     2023-12-22 05:05:36     Infotech Retro Az ötlet és a dizájn csillagos ötös, és ez szinte el is feledteti, hogy a hardver gyengécske. Új elven működő elektronforrást hoztak létre magyar kutatók Mínuszos     2023-12-22 07:33:31     Tudomány Csongrád-Csanád Baranya Szeged Pécs Új elven működő, nagy hullámhosszúságú fénnyel vezérelt elektronforrást hoztak létre szegedi, pécsi és budapesti kutatók, a megoldás új lehetőségeket nyithat a telekommunikációban, a biológiában, valamint az orvos- és anyagtudományban is. A Wigner Fizikai Kutatóközpont közleménye szerint a fény által előidézett elektronkibocsátás régóta ismert jele Peking súlyos exportkorlátozásokat ad a világnak karácsonyra Bitport     2023-12-22 10:00:00     Infotech Kína Peking A kínai adminisztráció egy sor, jellemzően a ritkaföldfémekhez köthető technológia kapcsán rendelt el szigorú kiviteli szabályokat. Apple Vision Pro AR headset 2024 februárban ITBusiness     2023-12-22 11:03:31     Mobiltech Apple Az Apple felpörgette a közelgő Vision Pro AR headset gyártását, mivel 2024 februárjában szeretné piacra dobni. A cél az, hogy január végére elkészüljenek a vásárlók számára kész egységek, megteremtve a feltételeket a kiskereskedelmi elérhetőséghez a következő hónapban Mark Gurman, a Bloomberg munkatársa arról számolt be, hogy teljes gőzzel folyik a Már legalább 230 világvégét túléltünk 24.hu     2023-12-22 11:36:11     Tudomány Palesztina Az első millennium idején pánik tört ki, majd a Halley-üstökös mérgező gázaitól rettegtek tömegek. A telkó sokat tanulhat a fintech forradalmából – interjú Igor Prerovskyval mmonline.hu     2023-12-22 10:21:46     Mobiltech Interjú Mesterséges intelligencia 5G Yettel Fintech A 2024-es lesz az az év, amikor az 5G eléri a régen várt fejlettségi szintjét – állítja Igor Prerovsky. A Yettel Magyarország vezérigazgatója a Marketing&Media magazinnak adott interjúban beszélt arról is, hogy milyen lehetőségeket látnak a mesterséges intelligenciában és mit tanulhat a távközlési szektor a fintech forradalomból. - Mi jelentette az A PC-s piacon is fennakadásokat okozhat az izraeli háború PCW     2023-12-22 09:46:00     Infotech háború Izrael A teherhajók elleni megtorló támadások a tengeri kereskedelem jelentős hányadát érintik. Óriási veszélyeket hordoz magában a mesterségesintelligencia-játék által generált arcképünk ProfitLine     2023-12-22 04:00:00     Mobiltech Mesterséges intelligencia Közösségi média Az elmúlt néhány nap legnagyobb slágere a Facebook-on az a kétes eredetű, AI-alapú program, amely néhány kattintással lenyűgöző, rajzolt képet varázsol bárki profilképéből. A népszerű app futótűzként söpört végig a közösségi médián, meglovagolva a mesterséges intelligencia népszerűségét, azt azonban csak néhányan tudják, hogy mi áll a háttérben. Pe Az egész népet kellene, legalább középiskolás fokon taní-tani! Mínuszos     2023-12-22 04:33:12     Gazdaság Mesterséges intelligencia Középiskola Leányvállalat Holding Oktatni kell a társadalmat a mesterséges intelligencia (MI) visszaéléseiről, veszélyeiről – véli Kiss-György Máté. Az Asura Group Holding Zrt.** leányvállalata, az Asura Technologies Zrt. (egyik) vezetője egy televíziós műsorban a MI-t gyűjtőfogalomként definiálta, amelyen belül több ág létezik, ahol algoritmusok adathalmazokat elemeznek, majd ered Nagy hatással lesz az oktatásra a mesterséges intelligencia mmonline.hu     2023-12-22 08:49:22     Gazdaság Média Oktatás Mesterséges intelligencia A technológia és az oktatás szorosan összefonódik, és a következő években a mesterséges intelligencia forradalmasítja az oktatási technológiát, azaz edtechet. Az MI olyan új lehetőségeket kínál a tanulás és oktatás terén, amelyekre eddig nem volt példa. Ezekkel az újdonságokkal, a mesterséges intelligencia alkalmazási lehetőségeivel foglalkozik maj A további adásainkat keresd a podcast.hirstart.hu oldalunkon.

Hírstart Robot Podcast
A mesterséges intelligencia akár az emberiség kihalását is okozhatja

Hírstart Robot Podcast

Play Episode Listen Later Dec 22, 2023 4:28


A mesterséges intelligencia akár az emberiség kihalását is okozhatja Tudás.hu     2023-12-22 07:09:46     Infotech Mesterséges intelligencia ChatGPT OpenAI A ChatGPT mesterséges intelligencia fejlesztője, az OpenAI terveket készített a technológia által előidézhető legrosszabb forgatókönyvek megelőzésére. Hát, ha ezek közül csak kevés is megvalósul… Mindenesetre érdemes elolvasni.  A ChatGPT mögött álló vállalat egy 27 oldalas "Felkészültségi keretrendszer" című dokumentumot mutatott be, amely felvázo Hogy néz ki egy angyal? Telex     2023-12-22 03:07:01     Tudomány Pufók kisded szárnyakkal, ha a középkori festményekre nézünk. Százszemű izzó kerék, ha a Szentírást olvassuk. Mutatunk egy tuti trükköt a Gmailhez hvg.hu     2023-12-22 09:03:00     Infotech Google Gmail Egy gomb mindenek felett: megújult, és egy új helyre is bekerült a Gmail "leiratkozás" gombja, amivel tényleg csak egy kattintás megszabadulni a jövőbeni hírlevelektől. Mint egy régi Macintosh: retrós mini PC-t mutatott be az Ayaneo InStyle Men     2023-12-22 05:05:36     Infotech Retro Az ötlet és a dizájn csillagos ötös, és ez szinte el is feledteti, hogy a hardver gyengécske. Új elven működő elektronforrást hoztak létre magyar kutatók Mínuszos     2023-12-22 07:33:31     Tudomány Csongrád-Csanád Baranya Szeged Pécs Új elven működő, nagy hullámhosszúságú fénnyel vezérelt elektronforrást hoztak létre szegedi, pécsi és budapesti kutatók, a megoldás új lehetőségeket nyithat a telekommunikációban, a biológiában, valamint az orvos- és anyagtudományban is. A Wigner Fizikai Kutatóközpont közleménye szerint a fény által előidézett elektronkibocsátás régóta ismert jele Peking súlyos exportkorlátozásokat ad a világnak karácsonyra Bitport     2023-12-22 10:00:00     Infotech Kína Peking A kínai adminisztráció egy sor, jellemzően a ritkaföldfémekhez köthető technológia kapcsán rendelt el szigorú kiviteli szabályokat. Apple Vision Pro AR headset 2024 februárban ITBusiness     2023-12-22 11:03:31     Mobiltech Apple Az Apple felpörgette a közelgő Vision Pro AR headset gyártását, mivel 2024 februárjában szeretné piacra dobni. A cél az, hogy január végére elkészüljenek a vásárlók számára kész egységek, megteremtve a feltételeket a kiskereskedelmi elérhetőséghez a következő hónapban Mark Gurman, a Bloomberg munkatársa arról számolt be, hogy teljes gőzzel folyik a Már legalább 230 világvégét túléltünk 24.hu     2023-12-22 11:36:11     Tudomány Palesztina Az első millennium idején pánik tört ki, majd a Halley-üstökös mérgező gázaitól rettegtek tömegek. A telkó sokat tanulhat a fintech forradalmából – interjú Igor Prerovskyval mmonline.hu     2023-12-22 10:21:46     Mobiltech Interjú Mesterséges intelligencia 5G Yettel Fintech A 2024-es lesz az az év, amikor az 5G eléri a régen várt fejlettségi szintjét – állítja Igor Prerovsky. A Yettel Magyarország vezérigazgatója a Marketing&Media magazinnak adott interjúban beszélt arról is, hogy milyen lehetőségeket látnak a mesterséges intelligenciában és mit tanulhat a távközlési szektor a fintech forradalomból. - Mi jelentette az A PC-s piacon is fennakadásokat okozhat az izraeli háború PCW     2023-12-22 09:46:00     Infotech háború Izrael A teherhajók elleni megtorló támadások a tengeri kereskedelem jelentős hányadát érintik. Óriási veszélyeket hordoz magában a mesterségesintelligencia-játék által generált arcképünk ProfitLine     2023-12-22 04:00:00     Mobiltech Mesterséges intelligencia Közösségi média Az elmúlt néhány nap legnagyobb slágere a Facebook-on az a kétes eredetű, AI-alapú program, amely néhány kattintással lenyűgöző, rajzolt képet varázsol bárki profilképéből. A népszerű app futótűzként söpört végig a közösségi médián, meglovagolva a mesterséges intelligencia népszerűségét, azt azonban csak néhányan tudják, hogy mi áll a háttérben. Pe Az egész népet kellene, legalább középiskolás fokon taní-tani! Mínuszos     2023-12-22 04:33:12     Gazdaság Mesterséges intelligencia Középiskola Leányvállalat Holding Oktatni kell a társadalmat a mesterséges intelligencia (MI) visszaéléseiről, veszélyeiről – véli Kiss-György Máté. Az Asura Group Holding Zrt.** leányvállalata, az Asura Technologies Zrt. (egyik) vezetője egy televíziós műsorban a MI-t gyűjtőfogalomként definiálta, amelyen belül több ág létezik, ahol algoritmusok adathalmazokat elemeznek, majd ered Nagy hatással lesz az oktatásra a mesterséges intelligencia mmonline.hu     2023-12-22 08:49:22     Gazdaság Média Oktatás Mesterséges intelligencia A technológia és az oktatás szorosan összefonódik, és a következő években a mesterséges intelligencia forradalmasítja az oktatási technológiát, azaz edtechet. Az MI olyan új lehetőségeket kínál a tanulás és oktatás terén, amelyekre eddig nem volt példa. Ezekkel az újdonságokkal, a mesterséges intelligencia alkalmazási lehetőségeivel foglalkozik maj A további adásainkat keresd a podcast.hirstart.hu oldalunkon.

Marketing Happy Hour
Level Up Your Content Strategy in 2024 | Kyle Denhoff of HubSpot

Marketing Happy Hour

Play Episode Listen Later Dec 14, 2023 41:43


This week, Erica and Cassie chat with Kyle Denhoff, Director of Marketing (Media) at HubSpot. In this episode, Kyle walks us through his team's approach to YouTube, podcast, and email newsletter content, and how they tailor their channels to the audiences they're trying to reach. He also shares his thoughts on the leadership skills every marketer should adopt and provides encouragement for anyone looking to up-level their content strategies in the next year. Here's a peek at what we cover in this episode: [00:03:01] - Kyle details his non-traditional background - first studying journalism, then diving headfirst into the marketing agency realm, transitioning to a global social media role at Xerox, then moving into his current position as Director of Marketing (Media) at HubSpot. He also explains his team's day to day tasks in managing HubSpot's YouTube strategy, podcasts, and newsletters, and reveals his top tips for aspiring leaders. [00:11:33] - Kyle explains HubSpot's YouTube strategy and what their team is doing on the platform to drive discoverability and growth of reach and influence. He also runs through the process of testing and learning on YouTube - evaluating viewership, view duration and drop-off to understand which formats work for their varied audiences and then making those formats repeatable. [00:17:04] - Kyle shares his best podcasting tips and how new podcasters can set themselves up for success from the first episode. [00:24:21] - Kyle outlines the 3 elements that make for a strong email newsletter strategy - original storytelling, curation, and unique voice - and explains the importance of providing value in your newsletter(s) before ever attempting to sell your subscribers anything. Finally, Kyle touches on his marketing predictions for 2024 and his thoughts on AI's role in marketing. Grab a drink and listen in to this week's Marketing Happy Hour conversation! ____ Other episodes you'll enjoy if you enjoyed Kyle's episode: Content Marketing 101: Creating an Effective Social Media Presence | Elyse Estrella of Wine Enthusiast "Edutainment" 101: Content That Converts | Travis Tyler of PandaDoc Building an Engaging Brand on Social Media | Jack Appleby of Future Social ____ Say hi! DM us on Instagram and share your favorite moments from this episode - we can't wait to hear from you! ⁠⁠⁠⁠⁠⁠⁠⁠Join our MHH Insiders group to connect with Millennial and Gen Z marketing professionals around the world!⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠Get the latest from MHH, straight to your inbox: ⁠⁠⁠⁠⁠⁠⁠⁠Join our email list!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with Kyle on LinkedIn Check out HubSpot's YouTube Channel | HubSpot's Podcast Network Shows | thehustle.co⁠ Follow MHH on Social: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠TikTok⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Subscribe to our LinkedIn newsletter, Marketing Happy Hour Weekly: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/newsletters/marketing-happy-hour-weekly-6950530577867427840/ --- Support this podcast: https://podcasters.spotify.com/pod/show/marketinghappyhour/support

UBC News World
Revolutionize Your Halloween Sales with Content Marketing Media

UBC News World

Play Episode Listen Later Oct 9, 2023 2:04


Content Marketing Media offers specialized Halloween marketing services to help businesses capitalize on the seasonal spending surge. With a multi-platform approach featuring high-authority sites like Bloomberg and Yahoo Finance, the company ensures enhanced brand visibility and improved search engine rankings. Content Marketing Media City: Phoenix Address: 2760 West Peoria Ave Website https://contentmarketingmedia.org Phone +1-480-788-7036 Email josh@contentmarketingmedia.io

Magnifying Brilliance
Phil Gerbyshak: Streamline Your Speaker Business with Speakerflow's Growth Expert, Phil Gerbyshak

Magnifying Brilliance

Play Episode Listen Later Oct 6, 2023 33:59


In the competitive world of speaking, success often hinges on the ability to captivate an audience. But what if I told you that there's a secret ingredient that many speakers overlook? Phil Gerbyshak, a seasoned speaker, reveals this hidden gem on the Command Performances podcast with Cheryl Knowlton. He takes us on a journey, unraveling the unexpected twist that can transform a speaker's career. Brace yourself, as Phil uncovers the power of implementing systems for speakers - a revelation that will leave you hungry for more.   In this episode, Cheryl Knowlton and Phil Gerbyshak discuss how to: Increase your efficiency and professionalism by implementing systems tailored for speakers. Discover the many benefits of using a CRM like Speakerflow to streamline your speaking engagements and maximize your results. Learn how to effectively collect leads during your speaking engagements and master the art of sending follow-up emails to nurture those connections. Streamline your business processes and improve your overall professionalism by implementing systems designed specifically for speakers. Increase your income and efficiency by harnessing the power of a CRM designed to meet the unique needs of speakers.    Key Takeaways: Increase Efficiency and Professionalism Implementing systems early on in a speaker's career can elevate their professionalism and enhance efficiency.  Unlock CRM Benefits for Streamlining Customer Relationship Management (CRM) systems are a game-changer for speakers, helping to automate and streamline various aspects of their businesses.  Maximize Lead Generation and Follow-up The ability to generate leads and follow-up effectively plays a critical role in the lifecycle of a speaking engagement.    “A CRM is essential for any speaker, as it not only helps you keep track of contacts but also enables you to nurture relationships, automate processes, and ultimately make more money.”  - Phil Gerbyshak   About the guest, Phil Gerbyshak: Phil Gerbyshak is a seasoned expert in sales, business, and leadership, offering invaluable guidance to those in need. With a career that spans diverse industries, he serves as a sales speaker, executive, and sales authority. Phil's journey began in the early days of the Internet, selling high-speed services during the dial-up era, and he has since excelled in roles ranging from stockbroker to software salesman and even shoe salesman. Phil's impressive body of work includes seven books and over 3000 articles, earning him recognition in prestigious publications like the Wall Street Journal, Daily Globe and Mail, Financial Times, Investor's Business Daily, and Inc. Magazine. He has graced the covers of Speaker Magazine, Marketing Media and Money, and Social Selling Made Easy. Phil's approach to success is rooted in unwavering dedication and continuous self-improvement, driven by a strong work ethic that has set him apart in every endeavor.   CONNECT WITH PHIL: Website: https://philgerby.com/  YouTube: https://www.youtube.com/@SalesLeadershipShow  Facebook: https://www.facebook.com/philgerbyshak/  Instagram: https://www.instagram.com/philgerb/  Twitter/X: https://twitter.com/PhilGerb  LinkedIn: https://www.linkedin.com/in/philgerb/    CONNECT WITH CHERYL: Website: www.cherylknows.com  YouTube: https://www.youtube.com/channel/UCwvWKXBC6fKn1dLGY11hxIg  Facebook: https://www.facebook.com/theknowltonteam/  LinkedIn: https://www.linkedin.com/in/cherylknowlton/     Show notes by Podcastologist: Hanz Jimuel Alvarez   Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.

America's Work Force Union Podcast
Jeff Stoffer, Director of the Marketing, Media and Communications Division | Norm Wernet, State Director, Ohio Alliance for Retired Americans

America's Work Force Union Podcast

Play Episode Listen Later Aug 18, 2023 54:40


Director of the American Legion Marketing, Media and Communications Division, Jeff Stoffer, joined the America's Work Force Union Podcast to talk about the Legion's outreach to assist veterans in filing for VA benefits. Stoffer also discussed two articles from the upcoming September issue of the American Legion Magazine. Norm Wernet, State Director for the Ohio Alliance for Retired Americans, joined the America's Work Force Union Podcast to discuss the organization's opposition of State Issue 1. Wernet also talked about Social Security's 88th anniversary, what the program has done for retirees and issues facing the program today.

The Chris Voss Show
The Chris Voss Show Podcast – Braeden Rhys, CMO/Founder of AXIS Global & Sweet Release Agency on Digital Marketing, Media, Public Relations and Strategy

The Chris Voss Show

Play Episode Listen Later Aug 10, 2023 39:32


Braeden Rhys, CMO/Founder of AXIS Global & Sweet Release Agency on Digital Marketing, Media, Public Relations and Strategy Axisglobal.co Sweetrelease.agency

Bull & Fox
Browns SVP Marketing/Media Brent Rossi says legacy component is what really makes the alternate white helmet special; helmet will remain primary logo for foreseeable future

Bull & Fox

Play Episode Listen Later Jul 18, 2023 12:01


Brent Rossi talks about the team's unveiling of the new alternate white helmet, the timeline and process in getting changes like this approved by the NFL, the input the organization takes from players and other possible changes to be considered going forward. 

Bull & Fox
Browns SVP Marketing/Media Brent Rossi + Nick wants to see one more addition to Browns' uniforms

Bull & Fox

Play Episode Listen Later Jul 18, 2023 23:17


Brent Rossi joins the show and Nick and Dustin discuss the Browns' alternate uniforms and the one addition Nick would like to see. 

Sales Velocity
Episode 132 | The RFK Jr. Surge! Inside The Unusual Marketing Media Fueling It

Sales Velocity

Play Episode Listen Later Jun 27, 2023 50:53


Andrew Cass & Aaron ParkinsonSales Velocity TV and Radio is sponsored by PipelinePRO, the Ultimate “All-In-One” Sales Pipeline Management & Marketing Automation Platform that makes ALL others obsolete. And we can prove it! Take a tour at: www.GoPipelinePRO.infoIN THIS EPISODE YOU WILL DISCOVER:In this Episode of Sales Velocity TV and RADIO, Andrew and Aaron broke down the awesome power of the "podcast" platform that is now driving RFK Jr's 2024 Presidential campaign into the stratosphere. We've never seen a political candidate gain this much traction, this fast without the mainstream media fueling it. They shared some key insights into how and why this form of media is a MUST for business owners and entrepreneurs of all shapes and sizes, along with their own take on the Kennedy campaign and the Candidate himself. We are witnessing "critical mass" of the podcast media platform. However, there is a way TO do it and a way NOT to do it.  Don't miss this one!RESOURSES MENTIONED ON THE SHOW:1. Learn more about and listen to the full Joe Rogan Experience interview with Robert F. Kennedy Jr. This was the most in-depth conversation and back story of RFK Jr, John F. Kennedy's nephew, ever conducted. Visit: https://childrenshealthdefense.org/de...2. To learn more about RFK Jr's charitable organization, Children's Health Defense, visit: https://childrenshealthdefense.org3. Just released, "The Great Awakening" documentary. This is an outstanding, thoughtful, non-partisan independent film on exactly HOW Democracy is destroyed and Totalitarianism takes hold, with important historical examples to back it. This is exactly what RFK Jr is fighting with his Candidacy. Visit: https://plandemicseries.comFollow Sales Velocity TV on Facebook, Instagram and YouTubeSales Velocity TV and Radio is sponsored by PipelinePRO, the Ultimate “All-In-One” Sales Pipeline Management & Marketing Automation Platform that makes ALL others obsolete. And we can prove it! Take a tour at: www.GoPipelinePRO.info

Inside the U: The Ultimate Adult Hockey League Podcast
Don't Say Hockey S2 E7 (Feat. Nat Acchione)

Inside the U: The Ultimate Adult Hockey League Podcast

Play Episode Listen Later Jun 24, 2023 87:02


Marketing/Media guru Nat Acchione joins the podcast to discuss All About U, league updates, and his hockey career so far. Website: https://www.acchionedigitalmedia.com/ Instagram: https://www.instagram.com/acchionemedia/

The Credibility Nation Show
Targeting The Right Audience with Mari-Lou Nidle (CNS 352)

The Credibility Nation Show

Play Episode Listen Later Jun 9, 2023 7:07


In this episode, Mari-Lou Nidle talks about targeting the right audience, the right place, with the right message. She is the principal and integrated media and marketing strategist at InHouse Media + Marketing, Inc. She has two (2) decades of experience as a Corporate Marketing Director, a Principal of her own Marketing & Media firm, a Global Media Manager, and a Manager for Canada's largest entrepreneurial program.Mari-Lou provides marketing strategies and execution for a variety of industries. She loves targeting markets and has managed multiple marketing/advertising budgets in the millions of dollars stretching every client media dollar for the most value. Mari-Lou puts a lot of emphasis on integrity, sustainability, and social purpose in her marketing practice. If you're running a business and have marketing anxiety, consider reaching out to Mari-Lou Nidle by visiting her websites https://www.linkedin.com/in/marilouinhousemedia/ and https://www.inhousemedia.ca/. Mitchell Levy is the Global Credibility Expert at AHAthat, the first AHA leadership (Thought Leadership) platform on the market for thought leaders, experts and companies to unleash their genius to the world. His passion is helping entrepreneurs, business owners and C-Suite Executives get known as thought leaders & become best-selling authors with the AHA platform. He is an accomplished entrepreneur who has created 20 businesses in Silicon Valley including four publishing companies that have published over 800 books. Mitchell is an international best-selling author with 60 business books, has provided strategic consulting to over 100 companies, has advised over 500 CEOs on critical business issues, and has been chairman of the board of a NASDAQ-listed company.Visit https://www.credibilitynation.com to learn more about the Credibility Nation community.Visit https://www.ahathat.com/author to learn how you can become an Amazon best-selling author in 4 months.

Health Coach Nation
Monetize Your Marketing & Media With Patty Farmer

Health Coach Nation

Play Episode Listen Later Apr 21, 2023 28:46


FULL SHOW NOTES: https://haileyrowe.com/monetize Join my free Facebook community for business support & to connect with other health coaches: https://www.facebook.com/groups/healthcoachnation Instagram: https://www.instagram.com/hailey_rowe Twitter: https://www.twitter.com/hailey_rowe Facebook: https://www.facebook.com/officialhaileyrowe

The How of Business - How to start, run & grow a small business.
466 – Marketing Media for Small Business with Mary Ann Pruitt

The How of Business - How to start, run & grow a small business.

Play Episode Listen Later Apr 3, 2023 40:07


Understanding the variety of Marketing Media for Small Business with Mary Ann Pruitt. Small Business Owners need to understand and invest in the right mix of marketing media to promote a small business successfully. Mary Ann shares her insights and experiences with marketing media to help us promote and grow a small business. She is the CEO and President of Mosaic Media, a collection of media-buying experts and creative strategists who negotiate, purchase, and monitor advertising space and airtime. Henry Lopez is the host of The How of Business podcast – helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business and entrepreneurs. Find the best podcast, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com  

Movie Reviews and More
Eric Zuley, Marketing, Media and author Nancy Potter.

Movie Reviews and More

Play Episode Listen Later Mar 28, 2023 52:36


Eric Zuley is recognized as an Award Winning top ten social media influencer in the world. He's an actor, author and Multimedia Marketing Mogul that has mastered the art of monetizing media. He created EZ Way TV which is an internationally recognized movement endorsed by over 500 celebrities, influencers and CEO's.Nancy E. Potter has a new book called "BAfter graduating from college, Nancy worked at the Washington, & on Capitol Hill and in the Office of Communications.Movie Reviews and More is broadcast live Tuesdays at 5PM PT.Movie Reviews and More TV Show is viewed on Talk 4 TV (www.talk4tv.com).Movie Reviews and More Radio Show is broadcast on K4HD Radio - Hollywood Talk Radio (www.k4hd.com) part of Talk 4 Radio (www.talk4radio.com) on the Talk 4 Media Network (www.talk4media.com). Movie Reviews and More Podcast is also available on Talk 4 Podcasting (www.talk4podcasting.com), iHeartRadio, Amazon Music, Pandora, Spotify, Audible, and over 100 other podcast outlets.

Locked on Women's Basketball
Cathy Engelbert talks WNBA expansion, marketing, media rights and 'transformation' | Women's basketball podcast

Locked on Women's Basketball

Play Episode Listen Later Dec 20, 2022 28:30


WNBA Commissioner Cathy Engelbert joins Howard Megdal to discuss the many interlocking economic issues facing the WNBA in 2023. The two talk WNBA expansion, marketing, media rights and 'transformation', along with the order of these priorities and how they are looking in the years ahead. For a comprehensive understanding of the space, don't miss this in-depth conversation. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Locked on Women's Basketball
Cathy Engelbert talks WNBA expansion, marketing, media rights and 'transformation' | Women's basketball podcast

Locked on Women's Basketball

Play Episode Listen Later Dec 20, 2022 32:15


WNBA Commissioner Cathy Engelbert joins Howard Megdal to discuss the many interlocking economic issues facing the WNBA in 2023. The two talk WNBA expansion, marketing, media rights and 'transformation', along with the order of these priorities and how they are looking in the years ahead. For a comprehensive understanding of the space, don't miss this in-depth conversation. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Beyond Your WHY
Marketing, Media And The WHY Of Contribute With Travis Brown

Beyond Your WHY

Play Episode Listen Later Nov 15, 2022 44:41


Someone who embodies the WHY of Contribute wants to be part of a more significant cause – something bigger than them. They don't necessarily want to be the face of the cause, but they want to contribute to it in a meaningful way. Travis Brown, the CEO of Mojo Up Marketing + Media, uses his time, money, energy, resources, and connections to add value to other people and organizations. To Travis, to contribute is an equal success. Therefore, the idea of saying “No” falls on deaf ears, or worse yet, it makes you feel guilty. The key to overcoming this challenge is identifying where you can make the most significant contributions and then committing to focusing your efforts on those areas. Tune in to this inspiring episode to hear more from Travis!Love the show? Subscribe, rate, review, and share! https://whyinstitute.com/ Hosted on Acast. See acast.com/privacy for more information.

10mins with Tiffany Jaye
BE:130 Fleet DJ Music Conference Panel (Marketing & Media)

10mins with Tiffany Jaye

Play Episode Listen Later Jul 22, 2022 47:15


Fleet DJ Music Conference 2022 | Jacksonville, Florida --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

The Advisor Lab
Episode 105: Voice, Video, and the Future of Marketing Media

The Advisor Lab

Play Episode Listen Later Jul 6, 2022 49:02


This episode is from a recent panel we did at Snappy Kraken's Jolt conference with some others in the space, including Taylor Schulte, Matt Halloran, Emily Binder, and David Armstrong. We dove into voice and video marketing – including the ins and outs of how to get started, what you need to produce, and why your early data won't tell you the full picture. 

Ready For Launch: How To Build A Startup
024 - Founding A Marketing Media Mix Modeling Platform, with Robert Palumbo and Erika Fabian of OutPoint App

Ready For Launch: How To Build A Startup

Play Episode Listen Later May 30, 2022 61:58


Hear how founders of early-stage companies launched their businesses. This week I'm talking with two guests - Rob Palumbo, and Erika Fabian, CEO and Head of Sales respectively at OutPoint App. OutPoint is a SaaS platform built to enable the effective allocation of paid media budgets through automated media mix modelling. We discuss: How OutPoint empowers marketing leaders to make more predictable and sustainable decisions about their ad spend What Predictive Mix Modelling is in relation to advertising Trends in digital and offline advertising Finding their first customer, and how their sales strategy will change as they grow Mistakes they've made along the way What the future looks like for OutPoint Site Link https://www.outpoint.app/ Email rob@outpoint.app erika.fabian@outpoint.app Recommended Twitter Account Dr. Julie Gurner's Twitter - https://twitter.com/drgurner

The Human Behaviour Show
Scaling business, branding and marketing media

The Human Behaviour Show

Play Episode Listen Later May 17, 2022 32:32


We are joined by PR, Marketing and Communications pro Jackie also known as the Conscious Publicist in this episode. Download the Callin app for iOS and Android to listen to this podcast live, call in, and more! Also available at callin.com

FUTUR3 Podcast
#10 Prof. Thorsten Hennig-Thurau - Professor Marketing & Media WWU Münster

FUTUR3 Podcast

Play Episode Listen Later Apr 13, 2022 54:44


Prof. Dr. Thorsten Hennig-Thurau ist Professor für Marketing & Media an der WWU in Münster. Parallel ist er akademischer Direktor des XRLabs des Münster Marketing Center.In diesem beschäftigt er sich insbesondere mit den vielfältigen Entwicklungen und Auswirkungen des Metaverse für Gesellschaft, Lehre, Arbeit und Wirtschaft.Konkret:1. Thorstens Weg in das Metaverse2. Das XR Lab der WWU Münster3. Auswirkungen des Metaverse4. Anwendungsbeispiele5. Aussichten auf die EntwicklungMehr zu Thorsten:https://www.linkedin.com/in/thorsten-hennig-thurau-146a8893/ Imprint: www.sustaind.de

Smarter Destiny Podcast
#159 - Ronnie Teja on Performance Marketing, Media Spending and Building a Brand

Smarter Destiny Podcast

Play Episode Listen Later Apr 3, 2022 41:02


Ronnie Teja is the founder of Branzio Watches, an 8-figure watch company for young professionals looking for beautiful watches to wear with pride. Ronnie is an expert on digital marketing, building real brands, advertising and scaling massive remote teams. He is also a speaker and presenter at different summits all over the world. Today Ronnie will share his story, from picking blueberries, to starting his own agency and founding Branzio Watches. All this and much more, up next. Bullet points (00:15) Intro (02:28) The start as an entrepreneur (04:30) Getting into digital marketing and media buying (07:52) Starting an agency (08:46) Getting into watches (14:24) Media spending (19:11) Partnering with content sites (23:10) Structuring the deal (25:04) Buying websites (26:32) Where does most traffic come from? (28:27) Performance marketing (30:50) Where to find out more (31:19) Rapid fire question round (31:39) If you ever had to start again, how would you make your money? (32:25) What is the most common or biggest mistake that leaders make? (32:44) Who is a great leader (alive or dead) and why? (33:28) How do you evaluate a good business deal? (34:29) What is one of your proudest moments? (34:57) What is one interesting fact about you that not many people would know? (35:20) What daily routines do you have (morning or evening) that have helped make you successful? (36:05) What book (or books) changed your mindset or life? (37:25) What is the most exciting question you spend your time thinking about? (38:33) What was your biggest challenge starting in business and how did you overcome it? (39:00) What unusual or underrated food or drink should more people try out? (39:38) What makes you happiest?

The Creative Underground Podcast
006_Ryan & Audrey Schiesser of Appalachian Marketing & Media AND Local Happenings

The Creative Underground Podcast

Play Episode Listen Later Mar 11, 2022 71:50


Ryan and Audrey talk marketing, marriage, their experience starting a business in scioto County, their faith at Grace Community Church---I try to get Ryan to declassify alien information from the Navy (he declines). Thankful to know and work with these guys! Find them on Social: @_appalachianmarketing @_localhappenings ---- Find more from the Host: @nickshermancreative www.nickshermandesign.com

PNR: This Old Marketing | Content Marketing with Joe Pulizzi and Robert Rose
A Web3 Special Episode: Marketing - Media - Metaverse (312)

PNR: This Old Marketing | Content Marketing with Joe Pulizzi and Robert Rose

Play Episode Listen Later Feb 25, 2022 61:36


In this very special #ThisOldMarketing episode, Joe and Robert take a deep dive into the Web3 universe. They cover: - The evolution from Web1 to Web2 to Web3. - The pushback against Web3 and tokens. - Examples of what's working and what isn't. - Opportunities for content creators. - Short-term Web3 predictions. Links this episode: Go-to-market in Web3 JP Morgan Enters Web3 Coinbase and TRUST Why Brands Need to Pay Attention to NFTs Attend CEX - Creator Economy Expo --------- Liked this show? SUBSCRIBE to this podcast on Spotify, Apple, Google and more. Catch past episodes and show notes at ThisOldMarketing.site.

In the Sauce
Building Towards an Outcome

In the Sauce

Play Episode Listen Later Feb 16, 2022 65:32


Eddie Revis is the CMO of Magnolia Bakery and formerly VP of Brand, Marketing & Media at Chobani. On this episode of ITS, he shares his marketing "tool kit." But even more importantly for emerging brands, Eddie breaks down the way to think about marketing. It's all about the outcomes, and what you're willing to spend for them. This one is packed, folks! Enjoy!Heritage Radio Network is a listener-supported nonprofit podcast network. Support In The Sauce by becoming a member!In The Sauce is Powered by Simplecast.

Herspiration Happy Hour
Herspiration Happy Hour Season 5, Episode 5, featuring Marketing, Media Strategist, and TV Personality, Lillie Mae Jones

Herspiration Happy Hour

Play Episode Listen Later Feb 3, 2022 57:26


Hey, Herspiration Happy Hour fans! Tune in this Wed, Jan 19 at 7 pm EST on our FB, YouTube, or Twitch channel for Season 5 Episode 4 LIVE. Our guest will be marketing, media strategist, and TV Personality, Lillie Mae Jones. Lillie Mae, affectionately known as Lil and Lillie (by her family), hails from the city of Danville in the southernmost region of Virginia. Currently residing in Greater Atlanta Metropolitan Area, she is considered to be a "voice" for those who long to be heard. Losing her father to Alzheimer's at the age of 18, she developed a passion for helping others.Her core areas of focus: human rights, social justice, and family dynamic, are solely due to her “traditional upbringing” accented by her formal training in criminal justice, pastoral counseling, teaching & learning, communications, and human services. Lillie Mae holds a B.S. & M.S. in Criminal Justice, M.A. in Human Services - Marriage & Family & M. Ed in Teaching & Learning - Student Services. Lillie Mae is currently pursuing a J.M. in American Legal Studies.You are not going to want to miss this conversation! Don't forget you can be a part of the conversation during the show!!Connect with Lillie Mae Jones at: @itsconsultingtimeConnect with us on IG:@iamdpgurley@thewoweffect2020@thebluephoenixheals@iamteeweezieCatch up on past episodes on Apple Podcast, iHeartRadio, Pandora, Amazon Music, Spotify, Google Podcast, and many other platforms.Support the show (https://www.buymeacoffee.com/HerspirationHH)

Protect The Nest
Dodson and Hunter Dawkins (Gazebo Gazette- Mississippi) Talk Pelicans Marketing, Media, The Core 4 and Trade Mayhem

Protect The Nest

Play Episode Listen Later Dec 17, 2021 28:33


Dodson and Hunter Dawkins (Gazebo Gazette- Mississippi) Talk Pelicans Marketing, Media, The Core 4 and Trade Mayhem DraftKings Code: TBPN --- Support this podcast: https://anchor.fm/protect-the-nest-pelicans/support

WMHW Podcasts
Depth of Field: Marketing Media with Tim Jackson

WMHW Podcasts

Play Episode Listen Later Dec 8, 2021 30:22


The Depth of Field podcast is a new show brought to you by the School of Broadcast and Cinematic Arts at Central Michigan University. Depth of Field highlights the careers, experiences, and accomplishments of alumni of the School of BCA. In this episode, Dr. Patty Williamson interviews Tim Jackson, Senior Vice President of Sales and Marketing at The Americas at Globecast. Hear about Tim's experiences working Monday Night Football, traveling to China, and much more! Special thanks to Nick White (@beatsonaux) for the background track for our show.

TSMU
TSMU Q&A Series: Kasumi "Sumichu" Yogi

TSMU

Play Episode Listen Later Nov 11, 2021 61:46


In this episode, Kasumi “Sumichu” Yogi (Director of Marketing and Business Development at Games Done Quick) answers questions live via the TSMU Discord. The questions range from: What advice do you have for aspiring Marketing/Media professionals to get their foot into the door of the gaming/eSports industry? What skills do you think are most valuable and sought after in the marketing department of eSports/gaming? How did your family and friends react to you getting involved in the gaming field and more!  So sit back and enjoy this week's episode!About Sumichu: Sumi has worked in a variety of roles in gaming, both in front of and behind the camera, including with companies such as Riot Games and BANDAI NAMCO. On the side, she has freelanced as a host for various events, including the FGC's Evo, Steam Next Fest, GrandPOOBear's Speedrun Sessions, and most recently, Dota 2's The International 10. Sumi is currently employed as Games Done Quick's Director of Marketing and Business Development.

Making Sense of Martech
#014 | The role of marketing media

Making Sense of Martech

Play Episode Listen Later Oct 30, 2021 41:20


In this episode, I'm joined by Brittany Jezouit, the former editor-in-chief of Better Marketing, an international community publication that features content by and for marketers. Brittany has been working in media for marketers for more than a decade, working in an editorial capacity for SaaS, NFPs, and academia. She's been supporting marketers around the world with rich and helpful content and giving plenty of feedback and advice to marketers who are publishing daily. Today we discuss the state of the marketing media landscape, what has changed over the last few years, and the philosophy behind community-led media companies. --- You can find Brittany on LinkedIn and Twitter. You can find Better Marketing here. --- Subscribe to The Martech Weekly newsletter here: www.themartechweekly.com Go here for show notes, links, and resources. Follow Juan on LinkedIn and Twitter.

The CPG Guys
Retail Media Process Management with WNS's Seema Kashyap & Sinan Gurman

The CPG Guys

Play Episode Listen Later Sep 18, 2021 43:03


The CPG Guys, Sri & PVSB, are joined in this episode by Sinan Gurman - SVP of data & analytics, and Seema Kashyap - Director and practice leader of Marketing Analytics at WNU at WNS (Holdings) Limited (NYSE: WNS), a leading Business Process Management (BPM) company. WNS combines deep industry knowledge with technology, analytics and process expertise to co-create innovative, digitally led transformational solutions with over 380 clients across various industries. This is the first of a two part partnership episode series with WNS.Follow Seema Kashyap on LinkedIn at: https://www.linkedin.com/in/seema-kashyap-6ba73850/Follow Sinan Gurman on LinkedIn at: https://www.linkedin.com/in/sinangurman/ Follow WNS online at: http://www.wns.comFollow WNS on LinkedIn at: https://www.linkedin.com/company/wns-global-services/Seema & Sinan answers these questions:1) What does segmentation and personalization mean to WNS in terms of creating those emotional connections, bringing the consumer needs and the moments together? How do you help brands activate on these aspirations?2) Let's talk about Marketing Media, Trade, eCom Mix, Spend Allocation, Budget optimization – whatever you'd like to call it - . What's your take on this topic? How things have changed with the pandemic and the emergence of eCom faster than expected?3) So given print media is still one of the largest spends, what would say about the future of print media and what does it mean to optimize the print spend?4) I'd like to go back to the topic around Media. Retail Media is a big topic..what is out there in terms of opportunities for a retailer, what are the fundamental first steps for those retailers to get on this train?5) What do you see as interesting application areas of AI/ML and new age data assets for CPG's and Retailers?6) Customer 360 is a term used rather loosely. What does it mean to be truly committed to this agenda of customer 360 and what has been your learnings on this topic.7) Digital transformation and disruption is upon us and everyone loves to talk about innovative and analytically driven transformation stories.  How much of that do you think is just interesting but small scale buzz and how much of it is real and scalable value in the retail CPG world? Can you share some examples?Please provide the CPG Guys feedback at http://ratethispodcast.com/cpgguysCPG Guys Website: http://CPGGuys.comInstagram: http://Instagram.com/cpgguysDISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent.  CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual's use of, reference to, or inability to use this podcast or the information we presented in this podcast.

The BRILLIANCE + PASSION Podcast with Adam Hommey
Patty Farmer – Marketing, Media & Money Expert

The BRILLIANCE + PASSION Podcast with Adam Hommey

Play Episode Listen Later Jul 21, 2021 16:16


Discover how they serve their community, market, and audience.

Revenue Generator Podcast: Sales + Marketing + Product + Customer Success = Revenue Growth
The Career Of A Marketing Media Maven -- Colin Kinsella // Faveeo

Revenue Generator Podcast: Sales + Marketing + Product + Customer Success = Revenue Growth

Play Episode Listen Later Jul 12, 2021 15:58


Colin Kinsella, former CEO of Havas Media and advisor to Essentials Newsletters, sits in with Ben for New Media Week. What do you need to know to launch a successful media business from the ground up? Marketing techniques are always evolving and this is directly linked to media companies. So today, Ben talks to Colin about how he built his career as a media maven. Show NotesConnect With:Colin Kinsella: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

MarTech Podcast // Marketing + Technology = Business Growth
The Career Of A Marketing Media Maven -- Colin Kinsella // Faveeo

MarTech Podcast // Marketing + Technology = Business Growth

Play Episode Listen Later Jul 12, 2021 15:58


Colin Kinsella, former CEO of Havas Media and advisor to Essentials Newsletters, sits in with Ben for New Media Week. What do you need to know to launch a successful media business from the ground up? Marketing techniques are always evolving and this is directly linked to media companies. So today, Ben talks to Colin about how he built his career as a media maven. Show NotesConnect With:Colin Kinsella: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Sell More Courses
Marketing, Media, and Money | WLMM31

Sell More Courses

Play Episode Listen Later Apr 15, 2021 37:18


Today's guest, Patty Farmer, is a whiz at everything marketing, media, and money! In this episode, she shares so many really insightful tips and ways to get your course (or other product or service) out there in front of the right people. I learned so much from Patty, and I know you will, too.Resources and Related LinksMarketing, Media, & Money MagazineMarketing, Media, & Money PodcastMarketing, Media, & Money FREE AssessmentJoin the Make Money with Courses Facebook group About Patty FarmerPatty Farmer is an award-winning Marketing & Media Strategist, International Speaker, Podcast Host, Magazine Publisher, Event Producer and Best-Selling Author specializing in Marketing & Media Strategies and works with small business owners, entrepreneurs, and speakers to attract and convert their ideal clients so they can make a BIG impact in the world, and even bigger deposits in their bank account. She has created a network of 100,000 + connections while teaching thousands of entrepreneurs to connect, collaborate and convert in less time and make more money while designing the lifestyle they want to live. Patty believes we all have a message, and her mission is to help them master, market and monetize that message in a way that creates transformation for both them and their clients and to make their marketing profitable…NOT painful.Patty has been seen on the covers of magazines such as Accomplish, Unleash Your Bold, Be the Boss, Women Who Mean Business and EXPERTpreneur. She was recently awarded the “Global Business Strategist of the Year” by the Global Powerhouse Group in London, England, named #3 in the “Top Ten Media Speakers You Need to Know” and awarded the “International Speaker of the Year” by the Public Speakers Association”.About Donna AshtonDonna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world.Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle.Whether you're running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.Take the Create Your Course Quiz to see if your business is ready for an online course! > createyourcoursequiz.com

People of Marketing by Planable
S2 E7: Alison Tyrrell – Global Head of Content, Marketing & Media @ Spark Foundry

People of Marketing by Planable

Play Episode Listen Later Mar 3, 2021 34:58


Today we're going to take a sneak peek into the life of Alison Tyrell, Global Head of Content, Brand Marketing & Media. Alison helps clients identify their brand narratives and connect with their audience through marketing. Alison's 360 experience spans both brand and agency side in Ireland, Australia, and the United Kingdom. She has worked for and with brand titans such as Mondelez International, Sony PlayStation, UBS & Marriot, plus boutique fashion, food, and music brands.

Down The Rabbit Hole
What About the Middle of the Funnel? (Ft. Phil Gerbyshak)

Down The Rabbit Hole

Play Episode Listen Later Feb 18, 2021 42:49


DTRH Ep.17: What About the Middle of the Funnel? - Feat. Phil Gerbyshak  Whatever happened to the middle of the sales funnel? That's right, the "messy middle." The part of the sales funnel where we have to keep relationships alive, even when they don't result in immediate new business. Learn to navigate one of the most ignored parts of the sales process where much of what goes on—is truly organic and constantly changing.   Episode Summary  In today’s episode of Down The Rabbit Hole, your host, Rob Turley, Co-Founder & Co-CEO at White Rabbit Intel, delves deep into the mind of Phil Gerbyshak to navigate the infamous "messy middle" muahahaha! The Middle of the funnel is the greatest weakness for the majority of salespeople. Even more so than closing. That's right—more difficult to navigate than the close. Listen to the discussion between Rob & Phile that will help you understand how to effectively navigate the sea between the open and close so you can drive up your number of proposal opportunities and close-ratio!   About Phil  Phil Gerbyshak knows sales. Phil is a sales speaker, executive, expert, leader, mentor, podcaster, and coach. Phil has written five books, more than 3,000 articles, and has been quoted in the Wall Street Journal, Daily Globe, Financial Times, Investor's Business Daily, Inc. Magazine, and many other publications. Phil's been on three covers, including earning three covers: Speaker Magazine, Marketing Media and Money, and Social Selling Made Easy. Recently he was recognized as one of 25 Sales Leaders to follow by Crunchbase. Phil is currently the Chief Revenue Officer and Partner at Process and Results, LLC, where he and his team help tech agencies and SaaS businesses sell more. They specialize in sales and SalesOps so that teams can stay focused on what they do best.   Target New Sales Opportunities With 35x More Accuracy! >>   Feel free to connect with Phil Gerbyshak or Rob Turley on LinkedIn, or Follow Susy @susyrosado and Rob @RobTurley2 on Twitter!  #DTRHpodcast #FollowTheWhiteRabbit #Sales #SalesEnablement #Coaching #SalesTips

Marketing, Media & Cupcakes
4 Training Tips - Avoid A Drone Disaster

Marketing, Media & Cupcakes

Play Episode Listen Later Jan 29, 2021 37:34


Welcome to episode 75 of Marketing Media & Cupcakes, where we bring best practices for your business. This week John and Angel discuss best practices for your business. Angel has been training staff at her Fortune 500 company for many years. Traning is critical to having a consistent voice for your customers and clients. She shares 4 quick tips that can help your training be more effective. John is a licensed drone or (UAV) pilot. Aerial photography is a great way to enhance your business's brand when you can show beautiful aerial shots of a car dealership or commercial property or just showing off your location downtown. However, there are risks you take when hiring a drone photographer or trying to do these shots on your own. John will explain why you need to take hiring a drone pilot seriously, and what to look for. Also, ways to make your pilot get great shots for you. Angel's 4 Training Tips 5:30 into the show1) Setting Expectations for the training2) Make a schedule that divides, lecture with applied learning. No 8-hour lectures!3) Hands-on Time, or OJT4) Web/Computer-based trainingIf you have additional comments or questions email Angel at angel@marketingmediacupcakes.comWhat you need to know about hiring a drone photographer at 20:30 into the episode. 1) The need to have a UAV FAA license, DO NOT HIRE someone unlicensed2) Your pilot should have one-million-dollar insurance policy coverage.3) Create a shot list for your pilot4) You cannot fly a drone within five miles of an airport, and you are limited to 400 feet above the ground altitude. There are exceptions and a licensed operator will know what they are. For more information or questions email john@makertingmediacupcakes.comFind us at Marketing Media & Cupcakes website and on social mediaThanks for listening!John & Angel

Inside BS with Dave Lorenzo
Is Professional Speaking Dead? An Interview with Phil Gerbyshak

Inside BS with Dave Lorenzo

Play Episode Listen Later Jan 22, 2021 63:39


Phil Gerbyshak is a professional speaker, digital marketer, sales coach and consultant and my friend. I love having him on the podcast because I always learn something new and I laugh a lot. Today's show is a great example of that. Join us for some knowledge and some laughs.About Phil Gerbyshakhttps://ProcessandResults..comhttps://philgerbyshak.comhttps://ConversationsWithPhil.comPhil on LinkedInEmail: phil@philgerbyshak.comPhone: (414) 640-7445Phil Gerbyshak knows SALES. He's a sales speaker, a sales expert, a sales trainer, a sales leader mentor, a sales podcaster and a sales coach. He's written 5 books, more than 3000 articles, and has been quoted in the Wall Street Journal, Daily Globe and Mail, Financial Times, Investor's Business Daily, Inc. and many other publications, including earning 3 covers: Speaker Magazine, Marketing Media and Money, and Social Selling Made Easy. Phil is known as a Sales, Leadership and Technology Authority with a particular expertise in inside sales, LinkedIn and social selling.

The PR Maven Podcast
Episode 127: How to make your PR and marketing more effective with sales, with Phil Gerbyshak, chief revenue officer and founding partner at Process and Results

The PR Maven Podcast

Play Episode Listen Later Jan 19, 2021 33:44


About the guest:     Phil Gerbyshak knows sales. He's a sales speaker, a sales expert, a sales trainer, a sales leader mentor, a sales podcaster and a sales coach. He's written 5 books, more than 3000 articles, and has been quoted in the Wall Street Journal, Daily Globe and Mail, Financial Times, Investor's Business Daily, Inc. and many other publications, including earning 3 covers: Speaker Magazine, Marketing Media and Money, and Social Selling Made Easy. He's a former vice president of information technology at a financial services company, where he and his team were responsible for supporting and explaining how to leverage over 100 applications used by six different business units. Phil has also worked as the director of social strategy, where he coached, consulted with and trained customers and prospects on how to integrate social media and digital selling tactics into their organization's daily sales and marketing practices. He has sold high-speed internet, stocks, bonds, options, mutual funds, and subscription software. His clients included many of the largest financial services, banking and insurance firms in the United States, Canada, and Europe. Phil is known as a sales, leadership and technology authority with particular expertise in LinkedIn and social selling. Now, Phil trains, consults with and leads sales teams, organizations and business owners on the power of connection to grow profitable, long-term clients. People matter - and they don't scale. Phil travels the world speaking and claims Tampa, Florida as his home where he spends his free time taking long walks along the white sand beaches.   In the episode:     Phil Gerbyshak recognized early on in his career that sales tied in with every part of business. In this episode, Phil talks about what it takes to be a great salesperson and the connection sales has to PR and marketing. While founders may not be great salespeople, Phil points out how great leaders are often great salespeople. Phil also explains how PR, marketing and sales work together to generate new clients and scale businesses. 3:01 – Phil explains the path of his career and how everything he did led to sales. 4:57 – Phil describes how processes are crucial to have a scalable business. 8:13 – Phil shares how to hire your first salesperson. 11:32 – Phil talks about why founders are not good salespeople. 19:27 – Phil explains the connection between PR, marketing and sales. 22:34 – Phil describes the similarities between great leaders and great salespeople. 24:40 – Phil shares the key to his positive attitude. 29:12 – Phil recommends a book, an app and a website that has been helpful for him.   Quote: “Whether it's on social, in PR, on a podcast, face-to-face, over Zoom, on the telephone, it doesn't make any difference. Customers are always expecting the same level of care, compassion, empathy and service that adds value to their life each and every time, each and every way that we touch them. That's why it's important we have systems and things in place.” - Phil Gerbyshak, chief revenue officer and founding partner at Process and Results   Links: www.processandresults.com The E-Myth Revisited by Michael E. Gerber: https://www.amazon.com/Myth-Revisited-Small-Businesses-About/dp/0887307280 How to Win Friends & Influence People by Dale Carnegie: https://www.amazon.com/How-Win-Friends-Influence-People/dp/0671027034 Otter: https://otter.ai/login Feedly: https://feedly.com/   Activate the PR Maven® Flash Briefing on your Alexa Device.  Join the PR Maven® Facebook group page.    Looking to connect:           Email: phil@processandresults.com LinkedIn: https://LinkedIn.com/in/Philgerb Twitter: @PhilGerb

Marketing, Media & Cupcakes
Email Best Practices

Marketing, Media & Cupcakes

Play Episode Listen Later Jan 15, 2021 42:23


Email remains the most accepted way to connect with business communications. Even more so after 2020 and social media platforms becoming less reliable for existing. Angel reviews her best practices for composing emails.1) Be clear and concise 2) Proofread3) Copy back important point or responses4) Use subject lines keywords to get attention5) Don't say anything you don't want to regret later6) If the email has to bounce back and forth more than 3 times, call them. John repeats the phone calls and emails are still best practices for "first contact" situations with clients or customers. If someone DMs you on LinkedIn or Facebook, direct them to email you at your address. If people contact you via text or some other platform, tell them your best way to contact you is (is a phone, email, cellphone) If your cellphone is not for business tell your customers if you give them it, please only use it for emergencies. Check your email daily. If your business email is on a website or on your business card, and you don't check it often, then remove it from those contacts. You are paid to solve problems not creating ones but having customers worried that you didn't get a message. Please subscribe to us and share us with your friends.To email Angel about cupcakes or customer serviceTo email John about media and building a brandFind us at Marketing Media & Cupcakes website and on social mediaThanks for listening!John & Angel

Quiz the Diz Podcast
Marketing, Media and Focus - John and Angel Ondo and Nay Dismore are my Guests

Quiz the Diz Podcast

Play Episode Listen Later Dec 18, 2020 20:17


John and Angel Ondo join us for a great discussion about how to handle customers and keep them focused, and Angel tells us about multitasking from a female perspective. John is at ondomedia.com, Angel is at angelscustomcupcakes.com, Nay is at snackswithatwist.com and you can find Angel and John's entertaining and informative podcast at marketingmediacupcakes.comGod has a plan for you and our nation, and we're here to help you find itwww.quizthediz.comFacebookLinkedIn

Marketing, Media & Cupcakes
Late Deliveries and Fast Party Food Ideas.

Marketing, Media & Cupcakes

Play Episode Play 60 sec Highlight Listen Later Dec 17, 2020 44:44


This week John & Angel discuss how the pandemic and the changing regulations have forced businesses to look at best practices. Angel shares tips on dealing with customers who are upset with late deliveries. Then John shares 5 of his personal favorite documentaries and how they relate to telling a story in our mediaFinally Angel shares 3 quick dishes you can make in just minutes to take to that surprise get together.1. Seven Layer Diphttps://emilybites.com/2019/01/7-layer-dip.html2. Jelly & Cream Cheesehttps://www.food.com/amp/recipe/jalapeno-jelly-cream-cheese-spread-1724483. Mini Cheesecakeshttps://www.somewhatsimple.com/mini-cheesecakes-with-oreo-crust/To email Angel about cupcakes or customer serviceTo email John about media and building a brandFind us at Marketing Media & Cupcakes website and on social mediaThanks for listening!John & Angel

Business Innovators Radio
PATTY FARMER: Marketing, Media and Money — Serve First

Business Innovators Radio

Play Episode Listen Later Dec 11, 2020 44:26


Patty Farmer is an award-winning Marketing & Media Strategist, Coach, and Business Consultant, International Speaker, Podcast Host, Magazine Publisher, and Event Producer located in Dallas, Texas. Patty works with service-based entrepreneurs, small business owners, coaches, and speakers to identify their zone of genius, their target buyers, gain massive visibility, and to package their knowledge into products and services while positioning them in the marketplace to maximize sales.Patty has created a network of 100,000 + connections while teaching thousands of entrepreneurs to connect, collaborate, and convert in less time and make more money while designing the lifestyle they want to live.Patty is passionate about helping her clients attract and convert their ideal clients so they can make a big impact in the world, and bigger deposits in their bank account and to master their marketing, leverage the media, and monetize their business in a way that creates transformation for both them and their clients and her mission is to help make your marketing profitable… not painful.Patty has been seen on the covers of magazines such as Accomplish, Unleash Your Bold, Be the Boss, Women Who Mean Business, and EXPERTpreneur. She was awarded the “Global Business Strategist of the Year” by the Global Powerhouse Group in London, England, named #3 in the “Top Ten Media Speakers You Need to Know” and awarded the “International Speaker of the Year” by the Public Speakers Association”.On a personal note, Patty is married to her best friend and the love of her life and together they have raised six daughters. Patty believes that raising her daughters is the inspiration (and fortitude) that led to her passion and purpose of working with women and teaching them to empower themselves, own their voice, trust their gut, and believe in their heart that they can achieve anything they are willing to work for.Her motto is “Lead with contribution and compensation will follow” and her mission is to teach women that relationships are the currency in today’s business environment and the key is collaboration over competition and to choose to live your life by design and with an abundance mindset.To Learn Morewww.PattyFarmer.comwww.MarketingMediaMoney.com Grab your FREE lifetime subscription to the magazine here.www.PattyFarmer.com/M3Podcasts Listen to the Marketing, Media, & Money Podcast here.Source: https://businessinnovatorsradio.com/patty-farmer-marketing-media-and-money-serve-first

Marketing, Media & Cupcakes
Seven words you should NEVER use

Marketing, Media & Cupcakes

Play Episode Listen Later Dec 3, 2020 48:05


There are many words and phrases you should avoid in your marketing, advertising and just general communications. John will share 7 words or phrases that you should avoid in your online or broadcast advertising. Angel will share things your customer service team should never say to your clients or customers.John's 7 Words or Phrases you should avoid in your ad copy1) Quality2) Contract3) Guarantee4) Discount5) Cheaper6) Cutting Edge7) WWWPlus John also adds, "Life Changing" and "Limited Offer" as bonus phrasesAngel's 7 Words you shouldn't use with your customers is:1. “I don’t understand”2. “Calm down"3. “There’s nothing we can do”4. “That’s impossible”5. “I’m not sure / I guess”6. “I’ll get back to you"7. “No”Watch John's short film about not poor customer service in the dark comedy Call Center TerrorAnd our Dessert segment we talk discuss when to use Pure Vanilla Extract and Imitation Vanilla ExtractHere's the article Angel was referring to:cooksvanilla.com/what-is-the-difference-between-pure-and-imitation-vanilla-extract/To email Angel about cupcakes or customer serviceTo email John about media and building a brandFind us at Marketing Media & Cupcakes website and on social mediaThanks for listening!John & Angel

Marketing, Media & Cupcakes
5 Tips To Improve Listening To Your Customers

Marketing, Media & Cupcakes

Play Episode Listen Later Nov 21, 2020 53:58


On this podcast:Angel Shares 5 tips that will help your customer relationships with your business. John will share changes we are making as of this episode to upgrade Marketing Media and CupcakesAngel shares some holiday dessert ideas that are Easy As Pie! 5 Ways to improve Listening to your CustomersRemove Distractions - and make sure your team know you want them to completely focus on the customer they are working with. Don't Multitask!Listen for the emotions of your customer- Much of this relates to the area of the country they are from. We also talk about emails and how to communicate that way. Customers are looking for a "Bid for Connection". If you fail, you likely will lose a customer. Don't Interrupt - No matter how much you understand the customers questions, do not interrupt, let the customer finish their thoughts. Plus we discuss how to answer emails. Echoing - Repeat back the customers concerns. Empathize but don't apologize. Verify Satisfaction - Make sure you have solved the problem and ask if there are any other concerns. Again, make sure your team knows, don't rush to get off the call. Big Changes To Our PodcastWe appreciate our audience who've been with us for so long. We feel we need dive deeper into our topics, so starting this episode, we are throwing out the clock and going longer on each podcast. In return we will only have two episodes a month. We have launched our website so go to MarketingMediaCupcakes.com now to find our episodes, how to connect and more to come. You can now find us on Twitter, Facebook & Instagram also under MarketingMediaCupcakes.Our focus will continue to be helping you with best practices for your business. Today's Dessert: Easy As Pie Angel shares simple ways you can make a pie. Store bought crusts, canned fillings, but with a little embellishment you can make a delicious treat for the holidays. Here's an example: https://www.delish.com/cooking/recipe-ideas/a28158563/easy-apple-galette-recipe/To email Angel about cupcakes or customer serviceTo email John about media and building a brandFind us at Marketing Media & Cupcakes website and on social mediaThanks for listening!

Breaking Western Podcast
023: Alexandra Rae Photography

Breaking Western Podcast

Play Episode Listen Later Nov 12, 2020 46:11


This season we are bringing you the best of the west(ern) industry with Marketing & Media. Join our conversation with Alexandra Rae Photography, the photographer behind some of the iconic images and techniques in the Western fashion influencer world. --- Support this podcast: https://anchor.fm/breakingwestern/support

Breaking Western Podcast
022: McFarland Productions

Breaking Western Podcast

Play Episode Listen Later Nov 5, 2020 33:51


In this season of Marketing & Media we are PROUD to bring on this heavy hitter for an episode- McFarland Productions! --- Support this podcast: https://anchor.fm/breakingwestern/support

Project Future
Marketing & Media for Non Profits | Jasmine Valentine

Project Future

Play Episode Listen Later Oct 27, 2020 63:53


I cover some of the best marketing & media strategy for non profits.

Seton Hall Undergraduate Leaders Podcast
Episode 045 - Ruchin Kansal

Seton Hall Undergraduate Leaders Podcast

Play Episode Listen Later Oct 21, 2020 30:08


This episode features Ruchin Kansal. He currently leads the School of Business' Center for Leadership Development. His professional journey has included stints as an Air Force cadet, an architect, a strategy & transformation consultant with Ernst & Young/Capgemini and Deloitte, founding leader of the first Business Innovation & Transformation unit at Boehringer Ingelheim, and Senior Vice President and global head of digital strategy at Siemens Healthineers. He had the privilege to serve as a board member for Stanford Medicine X and was recognized with the Top 40 Healthcare Transformers Award by Medical, Marketing & Media in 2016, and Boehringer Ingelheim President's Award for developing the company's first Patient Engagement Strategy. Redefining Innovation: Embracing the 80-80 Rule to Ignite Growth in the Biopharmaceutical Industry

Marketing, Media & Cupcakes

Terry Dismore is a business consultant, and radio show host. He shares about his brand new podcast, "Quiz the Diz" which is premiering this week. How you can ask him questions about life, business and living a prosperous life. Terry answers some of our questions on the podcast today.Find "Quiz the Diz" on all podcast apps. Like and share Marketing Media & Cupcakes on Facebook & Instagram

Marketing Et Cetera
The Changing Advertising & Marketing Media Landscape with Serah Katusiah - Part 1

Marketing Et Cetera

Play Episode Listen Later Aug 19, 2020 21:58


Should a brand have digital marketing strategy or this is another buzz word in marketing? How much is technology helping drive marketing and business? On this episode, I caught up with Serah Katusiah, Managing Director of Mediacom Sub-Sahara Africa and we discuss how much the advertising channel has evolved, the opportunities and the drawback in today's online and offline marketing channels dichotomy.

Sales vs. Marketing
Dr. Rebekah Louisa, Founder of The Film Festival Dr. | Marketing, Media & Quentin Tarantino | SSP Interview

Sales vs. Marketing

Play Episode Listen Later Jun 19, 2020 63:50


Doctor Rebekah Louisa Smith began her film industry career in 2008, working as a producer on Wales’ most successful national horror film festival, the brilliantly-named Abertoir Horror Festival. A decade ago, she created her company The Film Festival Doctor, the name a nod to her academic past. Rebekah has a PhD in Film and Audience research, her thesis based on the work of her hero Quentin Tarantino. Rebekah and her team will continue to pen prescriptions for success and are committed to transforming the lives of independent films through film festivals. Their aim is to give these films and the filmmakers visibility, awards, opportunities and recognition within the industry. Currently, the company- which has offices in London and Los Angeles- has helped win over 650 awards for their clients and her team have supported over 688 creatives across the world guiding them on their journeys to success. In 2018, Worcestershire-born Rebekah worked extensively on the feature length documentary George Michael Freedom: The Director’s Cut which has been screened at over 25 international festivals. It has won 5 awards and was shown in competition at the 26th Raindance Film Festival. The Film Festival Doctor has created triumphant film festival campaigns for Martin Kemp’s Stalker, The Boy With A Camera For A Face (45 festivals and 13 awards), Arrivederci Rosa (25 festivals), Beyond The River (winner of 2 SAFTA awards; the South African BAFTAs), Commune (30 festivals including the BAFTA-qualifying London Short Film Festival), Soldier Bee (BAFTA-recognised Aesthetica Short Film Festival), Placebo: Alt. Russia (International Film Festival Rotterdam), the BAFTA- shortlisted documentary Noma: Forgiving Apartheid, the BAFTA long listed Sylvia & The Cunning Man and the South African long-listed Oscar entry film Kalushi: The Story Of Solomon Mahlangu. Show Notes thefilmfestivaldoctor.com/dr-rebekah-louisa-smith/ instagram.com/rebekahfilmdr/

Namesless Times
ORACLE GROUP & TATIANA Discuss Her New Podcast, The Fashion Industry, Marketing, Media & More!

Namesless Times

Play Episode Listen Later May 9, 2020 17:26


During This Episode Oracle Group & Tatiana Discuss The Misconceptions Of The Fashion Industry, New Ways Brands May Have To Adjust Due To Covid-19, Her New Podcast & More!

The Business Power Hour with Deb Krier

Phil Gerbyshak knows SALES. He's a sales speaker, a sales expert, a sales trainer, a sales leader mentor, a sales podcaster and a sales coach. He's written 5 books, more than 3000 articles, and has been quoted in the Wall Street Journal, Daily Globe and Mail, Financial Times, Investor's Business Daily, Inc. and many other publications, including earning 3 covers: Speaker Magazine, Marketing Media and Money, and Social Selling Made Easy. Phil is known as a Sales, Leadership and Technology Authority with a particular expertise in LinkedIn and social selling. Learn more about your ad choices. Visit megaphone.fm/adchoices

Marketing, Media & Cupcakes
Podcast Trailer: Marketing Media & Cupcakes

Marketing, Media & Cupcakes

Play Episode Listen Later Apr 16, 2020 2:09


John is a media professional with years of experience, Angel has been involved in customer service and solves problems for her fortune 500 company she works at, and she has a cupcake business on the side. Together with the discuss Marketing, Media & Cupcakes. Our focus is to encourage small business owners to keep living the dream and for entrepreneurs to keep solving problems for people. With a wealth of guests and humor, they keep the smiles and encouragement going on their weekly podcast. New episodes drop on Thursdays. Please join us on the journey! Follow us on Facebook and InstagramJohn's website for Ondo Media Angel's website for Angel's Custom Cupcakes

Dear Video
003 How keeping it local led to a global footprint with Richie Burke of GoGeddit Marketing & Media

Dear Video

Play Episode Listen Later Apr 9, 2020 38:27


Big-time success doesn't happen overnight. In fact, it often starts when you focus on being right where you are. Richie Burke of GGMM had an idea that focusing his podcast on the local Milwaukee market would help his business grow. And grow it did. Learn how helping the people nearest you can be the best thing for your business. Links: GoGeddit Marketing & Media The GoGedders Podcast Richie on LinkedIn --- Send in a voice message: https://anchor.fm/dearvideo/message

Igniting Courage with Anne Bonney
IGNITING COURAGE Podcast Episode 75: Phil Gerbyshak, Courageous Doer of The Hard Stuff

Igniting Courage with Anne Bonney

Play Episode Listen Later Apr 6, 2020 33:39


Phil Gerbyshak knows SALES. He’s a sales speaker, a sales expert, a sales trainer, a sales leader mentor, a sales podcaster and a sales coach. He's written 5 books, more than 3000 articles, and has been quoted in the Wall Street Journal, Daily Globe and Mail, Financial Times, Investor's Business Daily, Inc. and many other publications, including earning 3 covers: Speaker Magazine, Marketing Media and Money, and Social Selling Made Easy. Phil is known as a Sales, Leadership and Technology Authority with a particular expertise in LinkedIn and social selling. He's also a fun, colorful guy who is a blast to be around, and in this interview, he shares his journey for self fulfillment. LinkedIn: https://www.linkedin.com/in/philgerb/Website https://philgerbyshak.com/Phil's 46 in 46: https://www.linkedin.com/pulse/happy-birthday-me-here-46-things-i-learned-from-trips-phil-gerbyshak/ Igniting courage podcast with motivational speaker/ best-selling author Anne Bonney is the place you go for a boost of courage, either to make a huge change in life, or to just get through the day! Listen to my friends, who are each regular old people (but also unbelievable badasses) share what courage means to them, how they developed it, and how it plays into their lives every single day. Be inspired in their, and then your own every day courage. Then go transform your life.

Krew digital
Season 2 Eps. 10 "Special Edition QnA :Semua pertanyaan mengenai content marketing, media sosial dll

Krew digital

Play Episode Listen Later Mar 31, 2020 21:22


Pengumuman akan hiatus sampai waktu yang tidak ditentukan Krew ingin menjadi lebih dari sekedar sebuah platform sharing social media Dan karena itu kita harus mundur satu langkah untuk maju seribu langkah Tapi Untuk temen temen yang masih mau bertanya Atau jika kalian ingin dibantu dalam mengelola social media dan pembuatan kontennya. SIlahkan kirimkan cerita mengenai bisnis anda ke email info@digitalkrew.id  Bisa juga melalui DM Instagram kita di @digitalkrew.id Terima kasih sudah mendengarkan !

Enjoyably Inappropriate
COVID Chronicles 2 - David Haar – Marketing, Media and Business Affected by Pandemic

Enjoyably Inappropriate

Play Episode Listen Later Mar 30, 2020 83:17


In this new COVID Chronicles episode, Mr. David Haar and I discuss how business and media may have to adapt to the new world we find ourselves In...not just In the time of COVID, but what we may need to focus on post-pandemic. David is in charge of Integrated Media for Hubbard Radio and has been involved in Marketing and Media for over 12 years. To subscribe to his free marketing newsletter, find him on Twitter: davidhaar

Fueling Deals
Episode 62: Acquisitions and Joint Ventures in the Tech Industry, with Phil Gerbyshak

Fueling Deals

Play Episode Listen Later Mar 25, 2020 36:36


Phil Gerbyshak knows SALES. He's a sales speaker, a sales expert, a sales trainer, a sales leader mentor, a sales podcaster and a sales coach. He's written five books, more than 3,000 articles, and has been quoted in the Wall Street Journal, Daily Globe and Mail, Financial Times, Investor's Business Daily, Inc. and many other publications, including earning three covers: Speaker Magazine, Marketing Media and Money, and Social Selling Made Easy. Phil is known as a Sales, Leadership and Technology Authority with particular expertise in inside sales, LinkedIn and social selling. What You Will Learn: Phil's role as the VP of Sales Training for Vector Solutions What has driven Vector's nine acquisition deals Phil's joint venture with Naphtali Hoff and “Becoming the New Sales Boss” The lessons Phil has taken away from his own strategic alliances and joint ventures How to pick the right partner for your business endeavor The value of a mutually beneficial mentorship How to approach affiliate marketing How to connect with Phil Gerbyshak: Website: https://www.vectorsolutions.com/ https://www.philgerbyshak.com LinkedIn: https://www.linkedin.com/in/philgerb/ https://www.linkedin.com/company/vectorsolutions/ Facebook: https://www.facebook.com/philgerbyshak https://www.facebook.com/pg/VectorPerformance/posts/ Twitter: @PhilGerb @VectorPerform Email: phil.gerbyshak@vectorsolutions.com Phone: 414-640-7445

Fueling Deals
Episode 62: Acquisitions and Joint Ventures in the Tech Industry, with Phil Gerbyshak

Fueling Deals

Play Episode Listen Later Mar 25, 2020 36:36


Phil Gerbyshak knows SALES. He’s a sales speaker, a sales expert, a sales trainer, a sales leader mentor, a sales podcaster and a sales coach. He’s written five books, more than 3,000 articles, and has been quoted in the Wall Street Journal, Daily Globe and Mail, Financial Times, Investor’s Business Daily, Inc. and many other publications, including earning three covers: Speaker Magazine, Marketing Media and Money, and Social Selling Made Easy. Phil is known as a Sales, Leadership and Technology Authority with particular expertise in inside sales, LinkedIn and social selling.What You Will Learn:Phil’s role as the VP of Sales Training for Vector SolutionsWhat has driven Vector’s nine acquisition dealsPhil’s joint venture with Naphtali Hoff and “Becoming the New Sales Boss”The lessons Phil has taken away from his own strategic alliances and joint venturesHow to pick the right partner for your business endeavorThe value of a mutually beneficial mentorshipHow to approach affiliate marketingHow to connect with Phil Gerbyshak:Website:https://www.vectorsolutions.com/https://www.philgerbyshak.comLinkedIn:https://www.linkedin.com/in/philgerb/https://www.linkedin.com/company/vectorsolutions/Facebook:https://www.facebook.com/philgerbyshakhttps://www.facebook.com/pg/VectorPerformance/posts/Twitter:@PhilGerb@VectorPerformEmail: phil.gerbyshak@vectorsolutions.comPhone: 414-640-7445 See acast.com/privacy for privacy and opt-out information.

Marketing, Media & Cupcakes
Murdered by Meetings?

Marketing, Media & Cupcakes

Play Episode Listen Later Mar 19, 2020 21:58


With most people now forced to work from home, meetings are even more important than they were before the #covid-19 outbreak. Phil Cooke is a filmmaker, media consultant and author who is on a crusade to end unnecessary meetings.Phil's tips for making meetings more effective1) No small talk2) No food3) Have an adgenda4) Listen more than talk5) Hallway and standing meetings are good to keep the time briefPhil's Blog on why we hate meetings: https://www.philcooke.com/why-you-hate-meetings/Find out more about Phil and his books, podcast, and blog at PhilCooke.comWould you like to be a guest on Marketing Media & Cupcakes? Contact us at john@ondomedia.com Also if you want to know more about Premiere Podcast Production, find out more at ThePodcastEvangelist.com

Mi3 Audio Edition
COVID-19 Update: Telstra CMO: 'We haven’t paused anything’ as marketing, media sectors brace for 40% contraction, preserving jobs

Mi3 Audio Edition

Play Episode Listen Later Mar 18, 2020 41:24


Telstra CMO Jeremy Nicholas joins PwC Chief Economist Jeremy Thorpe, Omnicom Media Group CEO Peter Horgan and Executive Channel Holdings CEO and Outdoor Media Association chairman Charles Parry-Okeden in a critical discussion on managing through COVID-19 in coming weeks and how it may rewire the future of industry and jobs. 

Marketing, Media & Cupcakes
Coronavirus & Financial Fears, What are the facts?

Marketing, Media & Cupcakes

Play Episode Listen Later Mar 5, 2020 27:55


A Special Edition of Marketing Media & Cupcakes with John & Angel Ondo.Since the market correction of over 4,000 points on the DJIA many people and businesses are in fear of what is next? We speak with Jason Stump, Otterbein MBA, and host of the Agile Finance Radio podcast. Some of the highlights we covered with Jason about the stock market and the corona COVID-19 virus outbreak. How does the current stock market roller coaster compare to other crises like the October crash in ’87 or the crash in 2009? Jason says this correction is nothing like the recession of 2007.Banks and Financial Institutions crashed in 2007, this seems to be a “fear”, not a fact-based crisis, could that mean we will recover quickly? Jason says that this could be a factor for some brick and mortar stores. Restaurants could be struggling depending on their locations with the coronavirus outbreak.John spoke with several certified financial planners including a long-time friend who has been an advisor in the financial markets for over 35 years.***PLEASE NOTE JOHN AND ANGEL ARE NOT FINANCIAL ADVISORS OR COUNSELORS, THEY ARE JUST SHARING INFORMATION THAT HAS BEEN GIVEN TO THEM AND WHAT THEY'VE LEARNED IN THEIR PERSONAL AND BUSINESS EXPERIENCE. WE RECOMMEND YOU CHECK WITH YOUR BANKER OR A QUALIFIED FINANCIAL ADVISOR FOR SUGGESTIONS FOR YOUR SITUATION. *****Observations are that this is NOT lost money, but pinned up money. The consumers will not be spending this discretionary income now but will hold it until later. So that money will come back into the market. This is a fear-driven correction, it's not because there is something broken in the financial markets, in fact, the markets are very strong. Things that are good right now:1, LOW ENERGY PRICES! GAS PRICES ARE LOW! MORE MONEY IN CONSUMERS POCKETS2. INTEREST RATES ARE ALL TIME LOW. IT MAY BE A GOOD TIME TO REFINANCE OR POSSIBILITY INVEST IN YOUR BUSINESS CAPITALWE'VE BEEN TOLD THAT YOU SHOULDN'T GET BUSINESS LOAN NOW UNLESS YOU HAVE A PROVEN PROOF OF CONCEPT TO MAKE SURE IT WORKS. BUT IF YOU HAVE BEEN THINKING YOUR READY TO EXPAND, THIS MAYBE A GOOD TIME. We encourage you that this is not a crisis, it could be an opportunity. See out good advice and look at all your options. Don't assume that things are bad, it's bad for everyone. We want you to continue to live the dream with your small business! Contact John & Angel to be a guest on your podcast! Please subscribe to our podcast! Email us at john@ondomedia.comFind out more about Ondo Media and Premiere Podcast Production#cornavirus #entrepuner #stockmarket

Go For It!
Marketing, Media & Money

Go For It!

Play Episode Listen Later Feb 27, 2020 53:48


This week Jo Hausman interviews Patty Farmer who is a marketing and media strategist, International speaker and magazine host. Patty will share with us several tips and techniques how to utilize marketing, media to gain momentum and money in your business. Do you want more exposure and more income for your business? Let Patty help you take the guess work out of it! She is an expert and has been helping business owners for years.

Marketing, Media & Cupcakes
Christmas, Cocktails & Organizing your Small Business

Marketing, Media & Cupcakes

Play Episode Listen Later Dec 24, 2019 26:23


Our friend Christy Lingo is back with a Christmas cocktail recipe and we discuss tips on getting your small business organized. Thank you so much for being a part of our first year of Marketing Media & Cupcakes! We will have a new episode next week on New Years Day!Here's Christy's recipe for Poinsettia or Cranberry Mimosa½ oz Orange Liqueur (Cointreau or Triple Sec)3 oz Cranberry Juice3 oz Champagne or ProseccoSugar, for optional rimFresh or Frozen Cranberries, optional garnish If rimming champagne flute or glass, wet rim with triple sec or fruit juice and dip in sugar. Add orange liqueur and cranberry juice to flute or glass. Top with champagne or prosecco. Drop-in cranberries if using.For more information on Christy's businessTo listen to The Cocktails & Containers PodcastTo find out more about Ondo Media & Premiere Podcast Production

BBPShow Podcast
Patty Farmer Marketing & Media Strategist, Speaker, Magazine Publisher Returns on BBP Show Podcast

BBPShow Podcast

Play Episode Listen Later Oct 24, 2019 42:53


Patty Farmer is a Marketing & Media Strategist, International Speaker, Podcast Host, Magazine Publisher, and Event Producer. ★ co-author of two books: Make Your Connections Count and Success in High Heels. Patty works with small business owners, entrepreneurs & speakers to attract and convert their ideal clients 24/7 so they can make a bigger impact in the world, and bigger deposits in their bank account. Patty believes we all have a message and her mission is to help clients master, market and monetize that message in a way that creates transformation for both them and their clients while designing a lifestyle they want to live. Great Quote: Lead with contribution and compensation will follow! Free Gift Try Patty's Magazine: --- Send in a voice message: https://anchor.fm/bbpshow/message

Marketing, Media & Money
The Other Side of the Mic: Michelle Shaeffer Interviews Host, Patty Farmer

Marketing, Media & Money

Play Episode Listen Later Oct 23, 2019 16:10


Welcome to the Marketing, Media & Money Podcast!In this very first episode, Michelle Shaeffer turns the table to chat with host, Patty Farmer and find out why she started this podcast and what listeners can expect from the show, what excites her about her work, what's next for her business and so much more.Patty Farmer is a Marketing & Media Strategist, International Speaker, Magazine Publisher, Event Producer and now Podcast Host. She works with small business owners, entrepreneurs & speakers to attract and convert their ideal clients 24/7 so they can make a bigger impact in the world, and bigger deposits in their bank account.Patty believes that we all have a message and her mission is to help her clients master, market and monetize that message in a way that creates transformation for both them and their clients while designing a lifestyle they want to live.FREEBIE: Grab your copy of Marketing Media & Money Magazine at http://pattyfarmer.com/magazineConnect with Patty at https://pattyfarmer.com/ See acast.com/privacy for privacy and opt-out information.

Everyday Mindfulness Show
110: Marketing, Media Money & Mindfulness With Patty Farmer

Everyday Mindfulness Show

Play Episode Listen Later Jun 7, 2019 28:13


In this show, we explore productivity vs activity. Patty tells us about designing the life she wanted to live. Always honest Patty tells it like it is about learning to love meditation and how simple acts keep her grounded at the moment. Learn more about your ad choices. Visit megaphone.fm/adchoices

Women Conquer Business
Marketing, Media & Money with Patty Farmer

Women Conquer Business

Play Episode Listen Later Jun 3, 2019 29:49


About Patty Farmer Patty Farmer is an award-winning Marketing & Media Strategist, International Speaker, Radio Host, Magazine Publisher, Event Producer and Best-Selling Author specializing in Marketing & Business Growth Strategies and works with small business owners, entrepreneurs & speakers to attract and convert their ideal clients 24/7 so they can make a bigger impact in the world, and even bigger deposits in their bank account. She has created a network of 100,000 + connections while teaching thousands of entrepreneurs to connect, collaborate and convert in less time and make more money while designing the lifestyle they want to live. Patty believes we all have a message and her mission is to help them master, market and monetize that message in a way that creates transformation for both them and their clients. Patty has been seen on the covers of magazines such as Accomplish, Unleash Your Bold, Be the Boss, Women Who Mean Business and EXPERTpreneur. She was recently awarded the “Global Business Strategist of the Year” by the Global Powerhouse Group in London, England, named #3 in the “Top Ten Media Speakers You Need to Know” and awarded the 2017 “International Speaker of the Year” by the Public Speakers Association”. Marketing Media & Money Magazine Website About Jen McFarland, CEO, Women Conquer Business For the last 10+ years, it's literally been my job to research and solve business problems — in the public sector, in the private sector, 7+ figure projects and solopreneur struggles. I'm passionate about helping businesses vet ideas, take ownership of their projects, and incorporate digital marketing from day one. Free Business Resources

Managing Marketing
Damian Francis & Darren Talk About What Makes A Great Marketing Media & Advertising Event

Managing Marketing

Play Episode Listen Later May 13, 2019 33:45


Damian Francis is the Head of Paid Content and the Curator for Mumbrella Events discusses some of the issues and challenges with sourcing great event content and balancing the commercial realities. He shares the philosophy of Mumbrella’s proactive approach to diversity and responds to some of the general industry criticism of industry events including “the lowest circle of marketing conference hell, the industry panel”. https://www.trinityp3.com/2019/05/managing-marketing-great-advertising-like-mumbrella360/ Find out more about Mumbrella360 in Sydney on June 4-6, 2019 and book your ticket here. https://mumbrella.com.au/mumbrella360 #m360

The Art of Giving a Damn
Do You Really LOVE What You Do? (Plus, How to Get Started Speaking) with Patty Farmer

The Art of Giving a Damn

Play Episode Listen Later Feb 20, 2019 31:57


Do you really LOVE what you do? Would you do it if money were no concern? Click play to find out how those questions led Patty to what she does today. And, how she almost accidentally got started speaking! Lots of smart lessons in this episode for speakers or those who want to be...Patty Farmer is a Marketing & Media Strategist, International Speaker, Podcast Host, Magazine Publisher, and Event Producer and works with small business owners, entrepreneurs & speakers to attract and convert their ideal clients 24/7 so they can make a bigger impact in the world, and bigger deposits in their bank account.She believes we all have a message and her mission is to help clients master, market and monetize that message in a way that creates transformation for both them and their clients while designing a lifestyle they want to live.Get your FREE copy of Marketing Media & Money Magazine at http://pattyfarmer.com/magazineAnd, find out more about Patty at http://pattyfarmer.com Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.

Marketing with Walker and Grimm
3-Ms of Marketing – Media: Media Planning Tips to Ensure Your Plan Has Impact

Marketing with Walker and Grimm

Play Episode Listen Later Jul 10, 2018 24:58


Target right, spend enough and keep at it. Marcus and John discuss why advertising frequency is critical to achieving advertising results. Then, they explain how to concentrate media into the most effective flights, how to evaluate results and compare media costs using cost-per-thousand (CPM).

Sounds From The Underground: Hip Hop Lifestyle and Marketing Podcast presented by Insomniac Magazine
Marketing Media + Hip Hop w/ battle champ + entrepreneur Madd Illz [episode 6]

Sounds From The Underground: Hip Hop Lifestyle and Marketing Podcast presented by Insomniac Magazine

Play Episode Listen Later Dec 26, 2017 36:37


On this episode, Hip Hop activist, freestyle champ, entrepreneur and co-founder of the hugely successful Grind Time battle league shares his insight and experience in the Hip Hop music and media industries during a talk with Israel Vasquetelle. Not only is Madd Illz a top tier lyricist, battle emcee and recording artist, but he also had the distinction of speaking at the United Nations on the importance of Hip Hop culture. Thanks for listening to Insomniac Magazine's "Sounds from the Underground" podcast. 

The Action Catalyst
How to Beat being Busy: Life Story with Steve Frody and Karla Lewis: Episode 171 of The Action Catalyst Podcast

The Action Catalyst

Play Episode Listen Later Dec 7, 2017 49:27


Steve Frody, along with wife Shelley, launched officially City2Shore Real Estate in February of 2011. Their passion is helping homeowners keep their homes and prevent foreclosures as well as helping sellers navigate selling their homes successfully. After joining Southwestern Consulting's Coaching Program, Steve and Shelley have doubled their income, free'd up time for other important things and beat being busy. Karla Lewis has held many positions over her extensive career mainly focused on sales, service and relationship development. She has a 30+ year sales track record always being a top producer. Karla is an expert in Retail, Service, Non-Profits, Marketing/Media, Event Production and Agriculture. She is most interested in helping people who want to take their lives and careers to the next level and make them MARVELous! Karla is currently working on her first book “Be MARVELous” and enjoys bringing this message to others thru public speaking engagements. Karla has been married to her husband Brad for 25 marvelous years and lives in rural Ohio where they have a grain farm operation. They have 2 grown sons, Ridge and Connor and enjoy traveling, assisting non-profits, spending time with family and just having lots of fun with this great life. Show Highlights: Be Coachable. Don't get so wrapped up in money that you forget the people. @SStevefrodyYou have to understand that you can't be everything to every person. @KarlaLLewisWork on creating balance and focus on the things that are most important. @KarlaLLewisI had to create a “box” of ideal clients. @SStevefrodyI felt the guilt of passing off lower business to other people on your team. @SStevefrody The Action Catalyst is a weekly podcast hosted by Dan Moore, President of Southwestern Advantage, the oldest direct-sales company in America, and Partner with Southwestern Consulting. With more than 45 years in sales leadership and marketing management, Dan has a wealth of knowledge to share on how to make better use of time to achieve life, sales, and other business goals. Each week, he interviews some of the nation's top thought leaders and experts, sharing meaningful tips and advice. Subscribe on iTunes and please leave a rating and review!

Brand Newsroom
BNR 165: The 9 best marketing, media and business lessons we ever learned

Brand Newsroom

Play Episode Listen Later Nov 6, 2017 24:28


James, Nic and Sarah each share the three best lessons they’ve learned during their long careers in the media and marketing space. They share their tips on management, writing skills, audience, marketing, media, public relations and more.     On My Desk Nic recommended sending out left over brochures or literature to clients or potential clients who didn’t manage to make it to your event, just to touch base with them. Sarah recommended the Ear Hustle podcast, from inmates at San Quentin prison. James suggested the podcast Reasons to be Cheerful, hosted by former British Labour leader Ed Milliband.   Brand Newsroom is a podcast for anyone who has a say in how companies are communicating — covering marketing, content marketing, public relations, media, branding and advertising.

#MediaSnack
#MediaSnack Ep. 84: The media pitch that never was

#MediaSnack

Play Episode Listen Later Jul 6, 2017 13:35


On this week’s Episode of #MediaSnack Tom and David discuss the value of Cannes and review the most bizarre media pitch that they have ever seen. They start off by sharing some observations from their trip to the Cannes Lions, also known as the Festival of Creativity. Every year, pretty much the entire global advertising industry travels to the south of France to celebrate but actually it’s a good place to meet a lot of clients, outside of the office environment and have some really interesting conversations. David points out that it was very rare that there were any conversations about pitches or about agency structures. Most of the conversations, he says reflected each client’s internal operational requirements; “How should they look to design their own internal structures and ways of working to get the most of out media.” Tom and David argue that these conversations, in one way or another, have been provoked by last year’s ANA report, which encouraged marketers to take control of their media. And that’s exactly what’s happening because those are the questions being asked by CMOs, Marketing/ Media directors responsible for media investments. They realise that it’s not a question of changing the scope of the agency immediately nor about changing agencies/running pitches. They are now focused on the internal operating model and ways of working around media. And that’s where the biggest challenge of all lies, because smart marketers are also considering how to organise themselves better to get the most out of media. They are thinking about ways of taking greater control before thinking about agency rosters. The most important question is: “How should we be operating and where do we start?” Tom and David argue that marketers have to understand the strengths and weakness of their current operating structure and the way that they manage media now. This will help them to identify both the easy wins and the greater opportunities for improvement. Whatever the structure/framework you have, you need to understand where you currently stand, identify they key areas for improvement and then develop a roadmap. Only then can they can go to market and identify the right marketing services, solutions and agency solution but getting that structure properly designed internally is vital. Despite this, we still see advertisers who launch media reviews driven by an opportunity to save money solely and without necessarily strategic ambition. The recent pitch by Sainsbury’s, a UK large supermarket/retail/grocer is a good example. Sainsbury’s has now reversed their decision and will no longer be working with m/SIX (the agency that won the account in Q1). Instead they will be going back to PHD, the incumbent agency that had the account for over 20 years. Tom and David suggest that, perhaps, due to the recent purchase of the Home Retail Group, Sainsbury’s wanted to immediately realise some synergy savings. It is a common situation, which we see a lot when big mergers happen. We often decline such pitch projects because we know it’s going to become a race to the bottom on cost without defined strategic ambition. In the last few years we’ve just seen a whole number of these where the internal operating model, the structure, the actual requirements of a media agency have not been defined at all. Our approach is always to go back to the client and offer to help them get their own internal house in order. If you’re going to pitch media, prepare, get some advice, do it properly and involve your stakeholders throughout the business.

List Building Lifestyle With Igor Kheifets
IKS131: Why I'm Sticking With Email Marketing As My #1 Marketing Media For The Next 5 Years

List Building Lifestyle With Igor Kheifets

Play Episode Listen Later May 22, 2017 11:52


My clients are often shocked to discover I'm reluctant to embrace social media marketing. It boggles them to know 90% of my income comes from my list. And some of them feel I'm just too stubborn to see the writing on the wall. Umm... nope. They're just blinded by the shiny object syndrome. In this episode I reveal why I believe email isn't going anywhere and why you should double-down on your email marketing in the next 5 years.

Igor Kheifets List Building Lifestyle
IKS131: Why I'm Sticking With Email Marketing As My #1 Marketing Media For The Next 5 Years

Igor Kheifets List Building Lifestyle

Play Episode Listen Later May 21, 2017 11:52


My clients are often shocked to discover I'm reluctant to embrace social media marketing. It boggles them to know 90% of my income comes from my list. And some of them feel I'm just too stubborn to see the writing on the wall. Umm... nope. They're just blinded by the shiny object syndrome. In this episode I reveal why I believe email isn't going anywhere and why you should double-down on your email marketing in the next 5 years.

PittsburghPodcastNetwork
The YaJagoff! Podcast | From the Wheeling Nailers Game with the Wheelin’ Feelin’

PittsburghPodcastNetwork

Play Episode Listen Later Dec 26, 2016 42:09


December 26, 2016 #YaJagoffPodcast / Episode #052 From the Wheeling Nailers Game with the Wheelin’ Feelin’ Our first podcast road trip... from WesBanco Arena and the Wheeling Nailers game with some stocking stuffer chit-chat just before the game against Cincinnati. Guests: Sarah Aziz from the Pittsburgh Cultural Trust with First Night updates and prizes, Wheeling Nailers Coach (former Pens player) Jeff Christian, West Virginia House of Delegates Rep. Shawn Fluharty, and then Kelly Clutter (VP of Marketing, Wheeling Nailers, Brian Stefan (Co-owner of Sports Monger and Marketing Media) and Andrew Grimm (Hockey writer for Sports Monger) join us for stocking-stuffer chat! VIEW the Episode Promo Video: https://youtu.be/-msiSF3c9Zo LISTEN to the Podcast show right here below or on iTunes, Apple Podcasts, Google Play Music, Stitcher Radio, Soundcloud, Overcast, Pocket Casts, and Tunein Radio via the “Pittsburgh Podcast Network” channel. YaJagoff! Podcast - Show Notes: Music: West Virginia Band, Davisson Brothers Band “Jesse James” 01:09 Wayne Weil packed up the podcast gear and we hit the road! We are in the lobby of WesBanco Arena just before the Nailers game against the Cincinnati Cyclones. You won’t hear it on the podcast but, between periods 1 and 2 we went on the ice to judge the ugly sweater contest! Everyone tells a stocking stuffer story! 03:43 Sarah Aziz, Pittsburgh Cultural Trust goes through the AWESOME list of events for Highmark Pittsburgh First Night (including telling the inside info about where the smart phone charging stations will be) 12:43 The head coach of the Wheeling Nailers, Jeff Christian, has a stocking stuffer story, great chat about his friendship with Bill Guerin and his tips for Craig’s boys playing knee hockey at home! 24:05 West Virginia Delegate, Shawn Fluharty joins us. Shawn has an awesome vision for growth in the Wheeling area AND bought us a beer (which Craig spilled). 34:01 Kelly Clutter, Brian Stefan and Andrew Grimm (our gracious hosts and connections to nachos and beer) have stocking stuffer stories. You can hear Andrew’s tie sing! Big thanks to the Wheeling Nailers organization and Sports Monger (Did You See That Now) for having us and actually allowing us in the building! Definitely make a point to go see some Wheeling Nailers games! See Andrew’s write-up about the game here. Find daily #Jagoffs posts at www.YaJagoff.com How to Listen Regularly: All shows on the “Pittsburgh Podcast Network” are free and available to listen 24/7/365 worldwide. Audio On-Demand in-your-hand, on smartphone, tablet, laptop and desktop computers. – APPLE users can find us on the iTunes and Podcast app. – ANDROID users can find us on Google Play Music, – ALL users can listen on computers, tablets, and smartphones via RSS, SoundCloud, Stitcher Radio, Overcast, Pocket Casts or tune in radio, website or apps. * SEARCH: Pittsburgh Podcast Network iTunes • Google Play Music • SoundCloud • tunein radio • RSS • Website Thanks, To: Photo Credits: The Pittsburgh Podcast Network Production: Frank Murgia and Wayne Weil How to Follow Everyone on Twitter: The Podcast@YaJagoffPodcast John Chamberlin@YaJagoff Craig Tumas@CraigTumas John Knight@JKnight841 Wheeling Nailers @WheelingNailers Brian Stefan @GolfMonger Jason Havelcka @SportsMongerPgh Davisson Brothers Band @DavissonBroBand First Night Pittsburgh @FirstNightPGH Coach Jeff Christian @JeffChristian72 Shawn Fluharty @WVUFLU Andrew Grimm @AGrimm2 Pittsburgh Podcast Network@PghPodcast Produced at talent network, inc. @talentnetworktv by the Pittsburgh Podcast Network @pghpodcast

Women In Leadership
[Ep#29] Marketing, Media, PR and all things Business, Business, Business

Women In Leadership

Play Episode Listen Later Jul 29, 2016 28:50


Marketing, Media, PR & all things Business, Business, Business Welcome to Episode 29 of Women In Leadership Podcast. In this episode Linda Reed-Enever and I speak about marketing, media, PR and all things business, business, business. Linda will share: Keep making decisions and moving forward Your story is YOURS and no one else can tell it like [...] The post [Ep#29] Marketing, Media, PR and all things Business, Business, Business appeared first on The Ambitious Entrepreneur Podcast Network.

In The Box Podcast
Episode 47: Scarcity Marketing, Media Relations, Ducks In A Row, And More (Podcast)

In The Box Podcast

Play Episode Listen Later Jan 26, 2016 20:16


On this episode of In The Box Podcast we discussed how to use the media when you’re starting a business, what constitutes a selfie and how it’s terrible, why scarcity marketing still works, how to deal with the Monday blues, and if our ducks will ever be in a row (what do you think?). http://media.blubrry.com/intheboxpodcast/content.blubrry.com/intheboxpodcast/ITB_47.mp3 […] The post Episode 47: Scarcity Marketing, Media Relations, Ducks In A Row, And More (Podcast) appeared first on GarthBox.

Howcee Productions Gospel
Gospel Music and The Media Today Genres/ Styles The Year 2011. Indie Artist Marketing & Media?

Howcee Productions Gospel

Play Episode Listen Later Jan 4, 2011 61:00


How much Truth are you speaking in the Media as an Indie Artist? Marketing and Media are you as an Indie Artist be truthful in your communications? Are you telling the truth or are you lying? Before you speak Two know what you are saying is a Lie or the Truth. #1 God know. # 2 You know. When you lie you are not being A True Christian. God hates a lie. A post Scrip for 2010. Marketing & Media note for Jan 3rd 2011. Understand in spite of my and your p[ersonal (Sins). We have hope in knowing that we as humans (In The Body Of Christ) still have hope. Who is it who will lie and say that the Devil (Satan) has not come to him or her and planted discouraging thought in his or her mind? The only way to counteract Satan's lies is to speak God's word to him no matter what you are doing or where you are. Today's Lesson indie artist is God's Word. God's Word is the source. As the world use & say in the Arena of Satan Domain (The Prince of The Air) talking points. when it comes to responding to Satan. Personal opinions don't frighten him. The only way to fend him away from us is God's Written Word. "Speak The Truth" on facebook or any media outlet. (Isaiah 44:22) I have blotted out, as a thick cloud, thy transgression, and as a cloud, thy sins: return unto me; for I have redeemed thee. Join us for the New year Howcee Productions Gospel (Howcee) Gospel Music and The Media Today. Call in 1-619-639-4634. let's Talk about Truth in the Media Today. Do You speak/write the TRUTH?

Paths in Marketing
Interview with Kathryn Kelly – VP, Marketing/Media, Discovery Digital Media

Paths in Marketing

Play Episode Listen Later Oct 31, 2010


Friday, I had a great “Paths in Marketing” conversation with Kathryn Kelly from Discovery Communications.  Kathryn is a former DECA member who is now the Vice President of Media & Marketing for Discovery Digital Media.  In this interview, she discusses … Continue reading →

The Persuaders Marketing Radio Show & Podcast
Persuaders Marketing Podcast 118 - Digital Marketing Media in Ireland

The Persuaders Marketing Radio Show & Podcast

Play Episode Listen Later Apr 1, 2010 29:39


In studio are Doug Baxter, Managing Director of io interactive ocean and Ian Dodson from the Digital Marketing Institute who engage in a broad ranging discussion covering all things digital media and marketing. In addition Doug previews the forthcoming Digital Cafe that io Interactive Ocean are organising on the 15th April in St. Stephens Green.

Chuck Smith
Marketing Media Planning

Chuck Smith

Play Episode Listen Later Oct 29, 2009 29:32


Buffy O'Connor, Media Director at The Yaffe Group and I discuss the importance of a media plan. It is not enough to simply decide to run ads. Where do your clients congregate and how to reach them. We discuss TV, radio and digital spots.

Chuck Smith
Marketing Media Planning

Chuck Smith

Play Episode Listen Later Oct 29, 2009 29:32


Buffy O'Connor, Media Director at The Yaffe Group and I discuss the importance of a media plan. It is not enough to simply decide to run ads. Where do your clients congregate and how to reach them. We discuss TV, radio and digital spots.