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Tobin, Leroy, and the crew bring the chaos as they dive into the latest from the Dolphins, Panthers, Marlins, Hurricanes, and more. Tua Tagovailoa officially gets the start against the Falcons as Dolphins fans prepare to make their feelings known, while the guys debate whether the Canes have too much hype heading into the season. They also react to Draymond Green's comments on Klay Thompson joining the Heat, Cam Skattebo's practice altercation, the Panthers' puzzling schedule, and the Marlins avoiding a sweep. Meanwhile, Tobin's obsession with the Sweden vs. Finland EuroBasket qualifier takes over the show, leading to plenty of international basketball takes, IKEA confusion, quibbles, and, of course, Goosies or No Goosies!
The Florida Panthers schedule baffles the guys after taking notice that Brady Tkachuk's return to Ottawa and Sergei Bobrovsky's return to Miami are not nationally televised games. Updates continue from the exhilarating Sweden vs. Finland Qualifier. Will fans have a rude awakening from Pelle Larsson this year? Tobin strangely confesses he has never gone to an Ikea which causes the show to explain how the store works and its fame for hard to build furniture.
Microsoft tries to prove Windows on ARM is ready for prime time, but behind the PR push, unresolved questions about compatibility, branding, and a tepid market threaten to derail the company's ambitions. Also, PowerToys 0.101 is here with Windows Hopper and multiple improvements! Plus, Parallels Desktop 27 for Mac launches. Windows If a Week D falls in the woods and no one installs it, did a Week D really happen? Theory: This is the big one, with the three big changes Microsoft promised this year. Basically, this is Windows 11 version 26H2 Three new builds across Beta, Experimental, and Experimental (26H1) with a modernized AutoPlay experience and a new "Open apps maximized" accessibility feature Microsoft reminds business customers that Windows on Arm is terrific ahead of Nvidia RTX Spark launch Totally coincidental that this happened on the same day that Apple announced a new Mac Mini with M6 and M5 Pro and Mac Studio with M5 Ultra and M5 Max Microsoft 365 OneDrive for Mac gets native sync engine Proton Mail gets automatic and customizable category filtering AI/dev Bill Gates issues a strong warning on the dangers of AI. And you're not going to believe what number two is WSJ report echoes the complaints that Paul has been making for years. Again Adobe Firefly gets production-quality music, speech, and sound effect generation capabilities Apple Music will start labeling AI-generated music .NET Conf 2026 on track for November with .NET 11 XBOX and gaming XBOX testing long-awaited disc to digital entitlements The ASUS ROG XBOX Ally X20 is available now for $1299, or in a $2499 bundle Rumor: Microsoft prepping an Xbox Series X25 Limited Edition console for November Update: it's real. The XBOX 25th anniversary collection arrives November 13 Microsoft announces (third party) Designed for XBOX 25th Anniversary Collection of hardware peripherals IKEA has designed some XBOX-influenced furniture and it is amazing Rockstar Games weighs in on leaks as GTA VI reveal arrives (tomorrow) Commodore announces Alien Breed 35th Anniversary Collection for PC, consoles NVIDIA brings GeForce Now to Firefox Tips and picks Tip of the week: Expose yourself to other points of view App pick of the week: PowerToys RunAs Radio this week: Security Features of PowerShell 7 with Mike O'Neill Brown liquor pick of the week: SpiceBox Spiced Whisky Hosts: Leo Laporte, Paul Thurrott, and Richard Campbell Download or subscribe to Windows Weekly at https://twit.tv/shows/windows-weekly Check out Paul's blog at thurrott.com The Windows Weekly theme music is courtesy of Carl Franklin. Join Club TWiT for Ad-Free Podcasts! Support what you love and get ad-free audio and video feeds, a members-only Discord, and exclusive content. Join today: https://twit.tv/clubtwit Sponsor: canary.tools/twit - use code: TWIT
Microsoft tries to prove Windows on ARM is ready for prime time, but behind the PR push, unresolved questions about compatibility, branding, and a tepid market threaten to derail the company's ambitions. Also, PowerToys 0.101 is here with Windows Hopper and multiple improvements! Plus, Parallels Desktop 27 for Mac launches. Windows If a Week D falls in the woods and no one installs it, did a Week D really happen? Theory: This is the big one, with the three big changes Microsoft promised this year. Basically, this is Windows 11 version 26H2 Three new builds across Beta, Experimental, and Experimental (26H1) with a modernized AutoPlay experience and a new "Open apps maximized" accessibility feature Microsoft reminds business customers that Windows on Arm is terrific ahead of Nvidia RTX Spark launch Totally coincidental that this happened on the same day that Apple announced a new Mac Mini with M6 and M5 Pro and Mac Studio with M5 Ultra and M5 Max Microsoft 365 OneDrive for Mac gets native sync engine Proton Mail gets automatic and customizable category filtering AI/dev Bill Gates issues a strong warning on the dangers of AI. And you're not going to believe what number two is WSJ report echoes the complaints that Paul has been making for years. Again Adobe Firefly gets production-quality music, speech, and sound effect generation capabilities Apple Music will start labeling AI-generated music .NET Conf 2026 on track for November with .NET 11 XBOX and gaming XBOX testing long-awaited disc to digital entitlements The ASUS ROG XBOX Ally X20 is available now for $1299, or in a $2499 bundle Rumor: Microsoft prepping an Xbox Series X25 Limited Edition console for November Update: it's real. The XBOX 25th anniversary collection arrives November 13 Microsoft announces (third party) Designed for XBOX 25th Anniversary Collection of hardware peripherals IKEA has designed some XBOX-influenced furniture and it is amazing Rockstar Games weighs in on leaks as GTA VI reveal arrives (tomorrow) Commodore announces Alien Breed 35th Anniversary Collection for PC, consoles NVIDIA brings GeForce Now to Firefox Tips and picks Tip of the week: Expose yourself to other points of view App pick of the week: PowerToys RunAs Radio this week: Security Features of PowerShell 7 with Mike O'Neill Brown liquor pick of the week: SpiceBox Spiced Whisky Hosts: Leo Laporte, Paul Thurrott, and Richard Campbell Download or subscribe to Windows Weekly at https://twit.tv/shows/windows-weekly Check out Paul's blog at thurrott.com The Windows Weekly theme music is courtesy of Carl Franklin. Join Club TWiT for Ad-Free Podcasts! Support what you love and get ad-free audio and video feeds, a members-only Discord, and exclusive content. Join today: https://twit.tv/clubtwit Sponsor: canary.tools/twit - use code: TWIT
Microsoft tries to prove Windows on ARM is ready for prime time, but behind the PR push, unresolved questions about compatibility, branding, and a tepid market threaten to derail the company's ambitions. Also, PowerToys 0.101 is here with Windows Hopper and multiple improvements! Plus, Parallels Desktop 27 for Mac launches. Windows If a Week D falls in the woods and no one installs it, did a Week D really happen? Theory: This is the big one, with the three big changes Microsoft promised this year. Basically, this is Windows 11 version 26H2 Three new builds across Beta, Experimental, and Experimental (26H1) with a modernized AutoPlay experience and a new "Open apps maximized" accessibility feature Microsoft reminds business customers that Windows on Arm is terrific ahead of Nvidia RTX Spark launch Totally coincidental that this happened on the same day that Apple announced a new Mac Mini with M6 and M5 Pro and Mac Studio with M5 Ultra and M5 Max Microsoft 365 OneDrive for Mac gets native sync engine Proton Mail gets automatic and customizable category filtering AI/dev Bill Gates issues a strong warning on the dangers of AI. And you're not going to believe what number two is WSJ report echoes the complaints that Paul has been making for years. Again Adobe Firefly gets production-quality music, speech, and sound effect generation capabilities Apple Music will start labeling AI-generated music .NET Conf 2026 on track for November with .NET 11 XBOX and gaming XBOX testing long-awaited disc to digital entitlements The ASUS ROG XBOX Ally X20 is available now for $1299, or in a $2499 bundle Rumor: Microsoft prepping an Xbox Series X25 Limited Edition console for November Update: it's real. The XBOX 25th anniversary collection arrives November 13 Microsoft announces (third party) Designed for XBOX 25th Anniversary Collection of hardware peripherals IKEA has designed some XBOX-influenced furniture and it is amazing Rockstar Games weighs in on leaks as GTA VI reveal arrives (tomorrow) Commodore announces Alien Breed 35th Anniversary Collection for PC, consoles NVIDIA brings GeForce Now to Firefox Tips and picks Tip of the week: Expose yourself to other points of view App pick of the week: PowerToys RunAs Radio this week: Security Features of PowerShell 7 with Mike O'Neill Brown liquor pick of the week: SpiceBox Spiced Whisky Hosts: Leo Laporte, Paul Thurrott, and Richard Campbell Download or subscribe to Windows Weekly at https://twit.tv/shows/windows-weekly Check out Paul's blog at thurrott.com The Windows Weekly theme music is courtesy of Carl Franklin. Join Club TWiT for Ad-Free Podcasts! Support what you love and get ad-free audio and video feeds, a members-only Discord, and exclusive content. Join today: https://twit.tv/clubtwit Sponsor: canary.tools/twit - use code: TWIT
If marketing feels like a slog, I promise you it's not because you suck at it. It's because nobody talks about the foundations, they jump straight to the shiney objects and magic pills. Which is like building IKEA furniture with half the parts and no manual. This week, I'm getting into why "free" marketing from your host agency is quietly costing you clients, why AI content is setting off alarm bells for your audience, whether you realize it or not, and why the "faceless" trend was always going to die (I called it back then too). In this episode, I also talk about the marketing funnel and why most advisors have it backwards, and why I ditched AI for my own writing. Additional Links: Our Building An Audience Workshop: Marketing Workshop Download the Essential Lessons PDF: Essential Lessons PDF Join the priority list for our upcoming groups workshop: Groups Workshop Join the priority list for upcoming sales workshops: Workshop Priority List Join the Facebook Group: Facebook Group Connect with Glenda on Facebook or Instagram
Microsoft tries to prove Windows on ARM is ready for prime time, but behind the PR push, unresolved questions about compatibility, branding, and a tepid market threaten to derail the company's ambitions. Also, PowerToys 0.101 is here with Windows Hopper and multiple improvements! Plus, Parallels Desktop 27 for Mac launches. Windows If a Week D falls in the woods and no one installs it, did a Week D really happen? Theory: This is the big one, with the three big changes Microsoft promised this year. Basically, this is Windows 11 version 26H2 Three new builds across Beta, Experimental, and Experimental (26H1) with a modernized AutoPlay experience and a new "Open apps maximized" accessibility feature Microsoft reminds business customers that Windows on Arm is terrific ahead of Nvidia RTX Spark launch Totally coincidental that this happened on the same day that Apple announced a new Mac Mini with M6 and M5 Pro and Mac Studio with M5 Ultra and M5 Max Microsoft 365 OneDrive for Mac gets native sync engine Proton Mail gets automatic and customizable category filtering AI/dev Bill Gates issues a strong warning on the dangers of AI. And you're not going to believe what number two is WSJ report echoes the complaints that Paul has been making for years. Again Adobe Firefly gets production-quality music, speech, and sound effect generation capabilities Apple Music will start labeling AI-generated music .NET Conf 2026 on track for November with .NET 11 XBOX and gaming XBOX testing long-awaited disc to digital entitlements The ASUS ROG XBOX Ally X20 is available now for $1299, or in a $2499 bundle Rumor: Microsoft prepping an Xbox Series X25 Limited Edition console for November Update: it's real. The XBOX 25th anniversary collection arrives November 13 Microsoft announces (third party) Designed for XBOX 25th Anniversary Collection of hardware peripherals IKEA has designed some XBOX-influenced furniture and it is amazing Rockstar Games weighs in on leaks as GTA VI reveal arrives (tomorrow) Commodore announces Alien Breed 35th Anniversary Collection for PC, consoles NVIDIA brings GeForce Now to Firefox Tips and picks Tip of the week: Expose yourself to other points of view App pick of the week: PowerToys RunAs Radio this week: Security Features of PowerShell 7 with Mike O'Neill Brown liquor pick of the week: SpiceBox Spiced Whisky Hosts: Leo Laporte, Paul Thurrott, and Richard Campbell Download or subscribe to Windows Weekly at https://twit.tv/shows/windows-weekly Check out Paul's blog at thurrott.com The Windows Weekly theme music is courtesy of Carl Franklin. Join Club TWiT for Ad-Free Podcasts! Support what you love and get ad-free audio and video feeds, a members-only Discord, and exclusive content. Join today: https://twit.tv/clubtwit Sponsor: canary.tools/twit - use code: TWIT
The guys from Are You Garbage come over for fried chicken livers and giant mortadella sandwiches with fresh pesto, Calabrese peppers, and some seriously old sourdough. We talk about the reality-show moment that almost ended my career, using fame to get Tom Segura into the ER, and why Paul Reiser hated their questions. Then we pitch an Are You Garbage movie set inside IKEA and somehow commit to a $10,000 international candy taste test. Follow Are You Garbage? https://www.instagram.com/areyougarbageKevin https://www.instagram.com/kevinryancomedyFoley https://www.instagram.com/hfoleycomedy Sponsors: Magic Spoon - You can get $5 off your next order at https://MagicSpoon.com/BURNING. GOODLES - Pick up GOODLES mac & cheese and pasta on your next shopping trip… Available nationwide at Target and Walmart, plus many other major grocery stores and retailers Mars Men - For a limited time, our listeners get 50% off FOR LIFE, Free Shipping, AND 3 Free Gifts at Mars Men at https://Mengotomars.com. Tushy - 3 Million Butts Love TUSHY. Get 10% off TUSHY with the code BURNING at https://hellotushy.com/BURNING Mountain Dew - Enjoy the refreshing citrus kick of Mountain Dew, an American Original. Tasting Great Since '48. Look for Mountain Dew in stores near you at https://mountaindew.com. SUBSCRIBE so you never miss a video https://bit.ly/3DC1ICg Stream FREE BERT on Netflix: https://www.netflix.com/title/81696123 PERMISSION TO PARTY WORLD TOUR is on sale now: http://www.bertbertbert.com/tour Subscribe to Berty Boy Clips: https://www.youtube.com/@BertyBoyClips For all things BERTY BOY PRODUCTIONS: https://bertyboyproductions.com For MERCH: https://store.bertbertbert.com/ Follow Me! Facebook: http://www.Facebook.com/BertKreischer Instagram: http://www.Instagram.com/bertkreischer YouTube: http://www.YouTube.com/user/Akreischer TikTok: http://www.TikTok.com/@bertkreischer Threads: https://www.threads.net/@bertkreischer X: http://www.Twitter.com/bertkreischer Text Me: https://my.community.com/bertkreischer Learn more about your ad choices. Visit megaphone.fm/adchoices
Gavin McMahon: The Arrow of Coherence That Unifies Your Brand Storytelling Business of Story Podcast | Host: Park Howell Most brand stories fragment the moment they leave the marketing department. Gavin McMahon has a name for what stops that — and it may be the most important concept in business storytelling you haven't heard yet. Gavin McMahon is a recovering mechanical engineer, founder of a 25-year leadership and storytelling consultancy, and author of Story Business: Why Stories Rule the World and How They Can Reinvent Your Business. He joins Park Howell on the Business of Story podcast to introduce the Arrow of Coherence — the cause-and-effect narrative logic that connects every layer of an organization, from the C-suite to the front line, into a single governing story world. The problem Gavin diagnoses is one every business leader will recognize: the synonymous mess. Most companies tangle purpose, vision, mission, and strategy into one undifferentiated blob of corporate language. The result? Thousands of employees making daily decisions — small and large, value-creating and value-destroying — without a coherent narrative to guide them. In a pre-AI world, that fragmentation was a slow burn. Today, ungoverned AI scales that fragmented story at machine speed. The Arrow of Coherence is Gavin's answer. Borrowed conceptually from Nassim Nicholas Taleb's idea of an arrow of relationship, Gavin defines the Arrow of Coherence as the cause-and-effect logic that must shine through a brand — the same governing logic that makes the world of IKEA, Apple, or Patagonia feel coherent whether you encounter it in product design, customer service, or a thirty-year-old marketing campaign. When that arrow is present, every decision in the organization points the same direction. When it's absent, you have drift. In this conversation, Park Howell and Gavin McMahon explore why brand storytelling is not a marketing function but an act of world building — and why the best brands govern their stories through something closer to a show Bible than a brand guideline. They discuss why the CEO is the most underutilized storyteller in any company, how to build a coalition of the willing to embed story culturally rather than hierarchically, and why AI will amplify your narrative entropy unless a governing Brand Brain is installed first. Gavin also shares the two things he wishes he had known in the 1990s when he was leading digital transformation at Gartner — lessons about human decision-making, the stories people tell themselves, and why the truth is never driven by facts alone. What you will learn in this episode: What the Arrow of Coherence is and how to apply it to unify your brand story across every department and channel. Why most organizations suffer from a synonymous mess of purpose, vision, mission, and strategy — and the single narrative move that untangles it. How show Bibles differ from brand guidelines and why that distinction determines whether your story survives scale. Why your CEO is your most underutilized brand storyteller. How to use AI as a collaborator without surrendering your story to it. The three practical steps you can take today to start building your own Arrow of Coherence. Gavin McMahon is the author of Story Business: Why Stories Rule the World and How They Can Reinvent Your Business. Learn more at storybusiness.com. Park Howell is founder of The Business of Story, creator of the Story Cycle System™, and author of Brand Bewitchery and The Narrative Gym. Full episode show notes, transcript, and resources at businessofstory.com.
Robert Fennis joins Chris to demystify the black magic of RF and talk about his open-source, Python-based 3D electromagnetic solver, EMerge. They discuss why simulation is like building a pyramid of knowledge, how silk screen can completely de-tune a patch antenna, and Robert's quest to build the “IKEA of FEM solvers” so hardware developers everywhere can simulate their designs without relying on insanely expensive proprietary software.
We start with an update on the international struggle for Palestine with another major dockworker strike aiming to cripple arms imports to Israel. Our headlines continue with Codelco, the Australian Fair Work Commission, the New Brunswick Building Trades, Domino's, Ikea, Amazon, Open Kitchens, Breakthru Beverages, Corning, and the Oregon State University Women's Basketball Team. Amazon drivers are closer than ever to forcing the company to employ them directly in New York City, while the company makes idle threats. Swedish workers announced the end and loss of their strike against Tesla this week, we survey the lessons from the loss. Finally, new reporting reveals the widespread dragnet launched by the Trump Regime to spy on unions and social organizations in the wake of ICE murders in Minneapolis. Join the discord: discord.gg/tDvmNzX Follow the pod at instagram.com/workstoppage, @WorkStoppagePod on Twitter, John @facebookvillain, and Lina @solidaritybee
In this episode: How a virus-infected Prince of Persia floppy disk on a Commodore 64 sparked a lifelong obsession with cybersecurity (03:03 - 06:45) From NYU to Yale cryptography PhD to Goldman Sachs to Gilt Groupe, and the near-miss that changed everything (03:03 - 06:45) What SecurityScorecard actually does and why the pen and paper questionnaire era had to end (06:55 - 08:18) What it looked like in the early days, including an IKEA furniture test for business partnerships (08:26 - 12:01) Why SecurityScorecard now scores every company in the world, not just twelve million organizations (12:01 - 12:29) The Gilt Groupe credit card near-miss, what the first 24 hours looked like, and why fear was the first reaction (12:50 - 17:30) What it takes to create an entire market category from scratch and why the job to be done never changes (17:48 - 20:20) The difference between the CISO version and CEO version of Alex, and what Satya Nadella said about zooming out (20:49 - 22:36) Which version of Alex people would rather have a beer with and why any job besides CEO is more fun (22:43 - 23:45) How North Korea used a fake hedge fund to try to recruit SecurityScorecard developers (24:06 - 25:47) Why the world is not becoming safer and the critical difference between robustness and resilience (25:59 - 26:42) The True Confessions keynote: why openly admitting breaches makes the whole ecosystem stronger (27:13 - 29:22) The Jaguar Land Rover breach and what it took to double a UK company's security budget overnight (27:13 - 29:22) The single most dangerous thing a board member has ever said in a meeting about cybersecurity (29:45 - 31:09) What one thing a non-technical CEO could do this week to make their CISO's life better (31:25 - 32:12) The Lifestyle Polygraph: restaurant health scores, PowerPoint ban, The Inner Game of Tennis, chess, false advertising, and podcast advice (33:07 - 41:32) Timestamp Highlights: (03:03) Prince of Persia, a floppy disk, and the origin of a cybersecurity career (06:07) The realization that changed everything: you can do everything right and still lose (08:26) The IKEA furniture test for business partnerships (12:50) The Gilt Groupe near-miss and what the first 24 hours looked like (17:48) What it takes to create a market category from scratch (20:49) CISO vs CEO: zooming in vs zooming out (22:43) Which version of Alex would you rather have a beer with? (24:06) North Korea's fake hedge fund operation (25:59) Robustness vs resilience: why the mindset has to change (29:45) The most dangerous thing a board member has ever said (31:25) One thing every non-technical CEO should do this week (36:48) The Inner Game of Tennis and the infinite game (40:00) Chess, false advertising, and meeting his future wife Resources & Links: SecurityScorecard — securityscorecard.com The Perfect Scorecard by Aleksandr Yampolskiy ThreatLocker — Presenting sponsor of No Password Required DerScanner — Episode sponsor Cyber Florida — The Mother Ship
Japan has a reputation for being incredibly safe, but what does “safe” actually mean? The Krewe is joined by Jordan Green, aka AfroInJapan from YouTube & Instagram, to explore safety in Japan beyond just crime, including natural disasters, wildlife, xenophobia, & the considerations travelers & foreign residents should keep in mind. Does Japan live up to it's rep? You be the judge! ------ About the Krewe ------ The Krewe of Japan Podcast is a weekly episodic podcast sponsored by the Japan Society of New Orleans. Check them out every Friday afternoon around noon CST on Apple, Google, Spotify, Amazon, Stitcher, or wherever you get your podcasts. Want to share your experiences with the Krewe? Or perhaps you have ideas for episodes, feedback, comments, or questions? Let the Krewe know by e-mail at kreweofjapanpodcast@gmail.com or on social media (Twitter: @kreweofjapan, Instagram: @kreweofjapanpodcast, Facebook: Krewe of Japan Podcast Page, TikTok: @kreweofjapanpodcast, LinkedIn: Krewe of Japan LinkedIn Page, Blue Sky Social: @kreweofjapan.bsky.social, & the Krewe of Japan Youtube Channel). Until next time, enjoy! ------ Support the Krewe! Offer Links for Affiliates ------ Use the referral links below & our promo code from the episode! Support your favorite NFL Team AND podcast! Shop NFLShop to gear up for football season! Zencastr Offer Link - Use my special link to save 30% off your 1st month of any Zencastr paid plan! ------ Links for Jordan Green/AfroInJapan ------ AfroInJapan on YouTube AfroInJapan on Instagram AfroInJapan's "The Myth of Crime in Japan" ------ JSNO Upcoming Events ------ JSNO Event Calendar Join JSNO Today!
What is it about modern men that has women lusting over everything from wicker furniture to dragon sex? It’s not even in cinemas yet, but the new film Wicker has kicked our fantasy obsession into overdrive – and revealed something curious about the state of modern romance. Read more about this story at theaustralian.com.au and see the video by subscribing to our YouTube channel. From wicker men to IKEA benches: The romantasy trend driving a new obsession This episode of The Front is presented by Claire Harvey, produced by Kristen Amiet and sound design by Tiffany Dimmack. Our team includes Lia Tsamoglou, Joshua Burton and Jasper Leak, who also composed our music.See omnystudio.com/listener for privacy information.
For decades, I told myself I was creative. But not really creative. I could do lettering and calligraphy. But I couldn't draw or paint. So being creative became something I did on the side of my life instead of something I let myself really own. In this episode, I'm tracing that belief all the way back through a bathroom valance I made just because I wanted to, a plain Ikea table turned into a chessboard, and years of doodling whales I love so much I bought a domain for it. Then something happened. It felt like the summer that cracked creativity open. It centered around a cancelled Grand Canyon rafting trip, a friend's art studio, and a decision to create something rather than have a summer with only sadness. This isn't a story about becoming an artist. It's a story about giving yourself permission and about one of the most common regrets I hear from midlife women: not letting yourself be happy. Please enjoy! Learn more here!
Episode 348 of the Dad's Guide to Twins Podcast Show Notes Today we continue our father of twins interview series with Russell Newman, father of twin boys, a singleton daughter, and expecting fraternal boy/girl twins. Listen as we explore his twin parenting journey, including: Why they needed to move after finding out about their first set of twins When the twins spent 2 weeks in NICU and had therapeutic hypothermia Applying an engineer mindset to parenting young children How they involved grandparents after the birth of the children Why a mix of au pairs and preschool after 6 months worked well for their family What twin gear they will use again First twin pregnancy vs second twin pregnancy Sleeping arrangements for children when the family grows How they successfully potty trained their twin boys over a weekend and more… Connect with Russell via his website russellnewman.com or on Twitter. Get Russell’s book Rocket Science for Kids: An Easy-to-Understand Guide (Engineering for Kids) on Amazon or save 15% and order directly from the publisher here. Podcast Transcript This is transcript auto-generated so please forgive any mistakes. INTRO (Joe Rawlinson): Today we are continuing our father of twins interview series with a father of three, including identical twin boys — plus they’re expecting their second set of twins. We discuss the differences between this twin pregnancy and the first one, some of the things they learned along their journey that they’re going to change or do the same with the second set of twins, and so much more today on the podcast. Today’s show is brought to you by my first book for dads of twins. It is called Dad’s Guide to Twins: How to Survive the Twin Pregnancy and Prepare for Your Twins. If you’re expecting twins, this is the perfect book to pick up to help you get through the pregnancy, know what to expect, some of the challenges that may be coming your way, and how to get ready and excited for those twins and get through those first couple months. You can pick up a copy at twindadbook.com. Today, I’d like to welcome to the show a fellow father of twins, soon-to-be father of twins again, and author of the book Rocket Science for Kids. Welcome to the show, Russ Newman. RUSS: Thanks for having me. JOE: Welcome, Russell. Tell us a little about your family right now — how many kids do you have, what are their ages, and what’s fun about this time of life? RUSS: Yeah, so let’s see. I have twin boys — identical — Lucas and Marcus, who just turned four. I have a daughter, Diana, who just turned two. And I also have a pair of fraternal twins due in October, so soon it’ll be a family of five. Me and my wife are both aerospace engineers. It’s super exciting. I just love my kids and I’m so happy that we’re going to have such a big family soon. JOE: That’s fantastic. My background’s in engineering too — computer engineering in college, more software. Aerospace always fascinates me, so I think that’s amazing that you and your wife were both in aerospace. That’s pretty cool. JOE: So when you found out that you would be having your first twins, what was the family situation like at that time? How did you react to that news? RUSS: I was secretly hoping for twins. I love kids. When my wife got pregnant and we went to our first doctor’s appointment for the ultrasound, I could tell that the ultrasound technician was being a little cagey. Then she told us it was twins. My wife started crying and I was so overjoyed. But yeah, it sort of threw us for a little bit of a loop because we lived at the time in a nice high-rise apartment in downtown Los Angeles. We’re like, “Okay, if we have two babies, we don’t have enough space, and we’re probably going to need the grandparents.” So we moved to El Segundo where we could have three bedrooms and let the grandparents stay with us. We had twins and grandparents help us out as my wife went through her maternity leave. Both of our workplaces were very supportive, and yeah, that got us through the first six months. JOE: That’s fantastic. Moving from the big city — were you still having to commute for work, or was there a remote work situation? RUSS: At the time, my wife was working remote and I actually got a new job in El Segundo. So it ended up being really fantastic — such a short commute. El Segundo is such a nice walkable city. I take my kids on walks every single day going outside. I love it. JOE: Are the twins in some kind of daycare or preschool right now? RUSS: Yeah, we’ve done a mix of au pairs and preschool. After the grandparents moved out in the first six months, we had an au pair from Brazil who stayed with us and helped us with all the childcare related to the twins. Then once my daughter was born, the boys were old enough to go to preschool — which actually happened to be right on our block so we could walk them to school. The au pair cared for Diana during the day. Now more recently, all three of them are eligible for preschool, so all three of them go. We do a fantastic morning walk that goes circuitously around the neighborhood — we get to look at bugs, look at plants — and then we just end the walk at preschool. Then I pick them up from school and cook them dinner. We’ve done a mix of preschool and au pair. The au pair program is fantastic. Going forward, it’ll be preschool plus grandparents, and then I’d probably say in six months or so, we’ll get another au pair to care for the new twins until they’re eligible to go to preschool around two or two and a half. JOE: That’s a great setup. For other twin parents interested in the au pair route, how did you go about finding someone that was a good fit for your family? RUSS: It’s sort of like interviewing someone for a job. The United States has a very structured program. You find a good agency and they’ll already have a vetted group of au pairs. Then you just sort of interview them — see if they’re a good fit for your family, if you vibe with them, if you think they’d be good with the kids. You chat and video chat and then you narrow it down. They’re going to be basically a family member living in your house for a year. We’ve done it with two au pairs and they both were fantastic, and both renewed for an extra year — two years and two years. What’s nice too is the first au pair helped us interview the second one, so they could talk in Portuguese directly and act as our references. It’s very economical compared to other forms of childcare like preschool, nannies, or daycare. We’ve done a mix of all of that — au pairs plus preschool plus grandparents — and it really lets us get the best of everything. JOE: Yeah, absolutely. Childcare is a huge expense. When you’ve got more than one kid in childcare, these creative solutions are actually more economical, which is fantastic. JOE: So you had the boys, and then you find out you’d be having your daughter. What was that transition like going from twins to having three? RUSS: Having the boys — the twins — was such a gauntlet that having the daughter, everything was a piece of cake. It’s so funny. Doing diapers was like, “Oh, it’s only 10 diapers a day, not 20 diapers a day.” There was a lot of challenge and sleep deprivation with the twins, but man, having one after two was so much easier. We didn’t even really need that much grandparents’ help. I think we went back to just 100% au pair care after two months and we were just back in the groove being super parents. JOE: You already know how to do so many different things with the twins that it’s just old hat to have only half as much work with the next one. RUSS: That’s right. JOE: So now as you look ahead to your next set of twins — what are some of the things where you’re like, “Okay, I remember this”? What are you looking forward to, or what challenges do you expect? RUSS: We had to do a lot of experimentation to try to get our routines in, and I think we’re a lot better about that now. One of our little life hacks — we’re engineers, so we actually have a full-size whiteboard, a wheel-around whiteboard we use for engineering diagrams. We made that our master schedule and note-taking system. We have a whiteboard in the living room, and we write down when they went down for naps, when we fed them, all the notes for all the shifts. Just used that for our cadence about what to do next. When our twins arrive, we’re going to break out our old bag of tricks and just survive. I think this next set of twins is going to be harder than the first, but we’ll just be more experienced about it. JOE: Did you keep any of the infant twin gear that you’ll be using again this time? RUSS: Yeah, we kept everything. We knew there was a small probability we’d have twins again, so we actually have two of everything and kept it all in storage — two car seats, the small infant car seats. We have all the little newborn sleep wrappers. We have tons of our bottles and everything. We also kept our twin stroller, the little tandem side-by-side stroller. So we’ll break that back out again. We only used about half of it when we had Diana, but we kept it all. JOE: That’s great. All our parents have their twins and then they’re like, “We’re never doing this again” — and then sometimes things work out a little differently. JOE: How was the division of labor between you and your wife and the au pair when you all got back to work? RUSS: It was a very regular schedule. The au pair basically handled the work hours when we would be at work. I took point on the mornings and evenings — I helped the kids wake up, my wife would cook breakfast, and then I would help get the kids to preschool. Around 8:30, the au pair would take over for Diana, and then we’d all leave for work. I would come back around 5:30, pick up the kids from preschool, and take over from the au pair. Then my wife would come home from work, we’d have dinner, and then we’d start the bedtime routine. JOE: Is there anything you would change with that now as you’re going to be going through that process again? RUSS: That battle rhythm seemed to be the best. Now that we have preschool in the mix, it’s going to be grandparents all-hands-on-deck for the first three to six months. After that, the older kids will go to preschool and the new twins will stay with the au pair during the day while we’re at work. I work from home now, so I have a lot more flexibility, which is really nice. When the boys were six months old and started with the au pair, it was really fantastic — they got so much private attention. She’d take the kids to the park once or twice a day, put them down for their nap, read them books, let them play in the living room, and help with all the laundry and tidying up kids’ toys, just really running a tight ship. I think the au pair really helped our kids be super social and fun because they get so much more outdoor time and one-on-one time compared to if they were at daycare. From six months to two years, they got so much more park time and fun time — and they love going to school now because they’re learning how to read. But it’s really fun just having them go to the park and swing. JOE: So now you’re two or three months away from having your next round of twins. Where are you in the pregnancy? RUSS: We just passed week 20. My wife just passed the halfway mark — a little more than halfway, because twins typically don’t make it all the way to 40 weeks. JOE: How many weeks were your boys born? RUSS: My wife’s an absolute trooper. They were born at 38 weeks and one day, and I think they were around six and a half pounds apiece, which was a very healthy weight for twins. JOE: That is really good — 38 weeks and good weight. Any complications with the first twin pregnancy? RUSS: In the beginning, just the usual stuff — nausea, lack of appetite. It was really good towards the end, though she grew very large. It’s not like she ate a basketball; it’s more like she ate a beach ball. It almost gets comedic how large your wife can grow. Really, the only hard part was the last week because of a lot of water retention and swelling in her hands and feet. The rest of it was just the normal being uncomfortable — not being able to eat, heartburn. But besides the last week, absolute trooper. We went in for delivery trying for a regular birth, but due to the water retention and swelling, we had to go for an emergency C-section. We had picked out a really good hospital with a great NICU and resources. When our doctor called for the C-section, the boys were out in 13 minutes. It was really fast. They gave us a little bit of a fright because they were getting distressed during delivery — not enough space for two very large babies. They actually spent two weeks in the NICU. They had to undergo what’s called therapeutic hypothermia, where because they were so distressed, they lowered their core body temperature and kept them essentially asleep for several days, then let them slowly warm up while being monitored. It really helps prevent brain damage or other after-effects from not having 100% oxygen delivery. Out of an abundance of caution, they went through the therapeutic hypothermia and slowly warmed up. It was really stressful and pretty scary for us. But after they were back and awake, they had so much energy and were wonderful little boys — no ill effects of any kind whatsoever from the birthing process. We’re very grateful for that. JOE: So in the moment, you had a change of plans from natural birth to emergency C-section. And then when they were born, it sounds like it looked like something was wrong. Is that what your experience was like? RUSS: Yeah, they were basically born unconscious. They were squirming around and having trouble, and they started tangling with the umbilical cord. So the doctor called for emergency C-section. 13 minutes later, one was out; one minute after that, the second one was out. Yeah, they were born unconscious, which was a little bit of a fright. But modern medicine — we were in a Level 4 NICU — and they did everything right. Absolutely no ill effects. We’re just so grateful to the doctors. And we plan to do the same thing this time around — give birth in a Level 4 hospital. JOE: Are you all trying for a vaginal birth or going straight to C-section this time? RUSS: No, we’ll try for vaginal birth again. Diana was born vaginally — my wife is absolutely fantastic. From start of pushing to baby being born was 57 minutes. We don’t know if we can do a vaginal birth again with the twins just because there might be more complications — more swelling, not enough room, other effects that just throw a wrench in our plans. But we’ll try for it and see how well they cooperate. JOE: So now you’re 20 weeks into this round — how have the pregnancies compared to each other, twin versus twin, or even twin versus singleton? RUSS: No problems right now. I’m sure the second half is going to be a lot harder than the first half. But my wife is starting to show now, breaking out more of her old clothes, wearing more blazers. She’s already told people at work, and she’s actually switching jobs — the new job also knows she’s pregnant. We’re just so grateful. It’s going to be really fun having our growing family. JOE: You mentioned moving from LA with the first kids. Are you having to move again or upsize your house, or are you going to fit everybody where you are? RUSS: No, we’re going to try to stay where we’re at, just so we’re close to the doctor. Our au pair is ending her contract, and that will free up our third bedroom for the grandparents, which really helps us. We have very economical rent, so we want to stay here as long as possible. All three of the kids actually sleep in the same room, and they absolutely love it. So it’ll be: me and my wife’s bedroom, the third room for the grandparents, and the middle room where the older kids sleep. We’ll have the new babies sleep in the bassinet in our bedroom for the first six months, and then we’ll have to figure out what to do after that. Probably more bunk beds in the kids’ room. JOE: Yeah, just make a big bunkhouse — a dormitory! RUSS: Exactly, yeah. JOE: For your first twins, the boys, were they in your room as well for those first several months? RUSS: Yeah, for the first six months they slept in the bassinets — the computerized bassinets, the SNOO. We absolutely love those. They were in our master bedroom: one on her side of the bed, one at the foot of my side of the bed. Then at six months they sort of outgrew that and we put them in the middle room. It’s sort of funny — in the beginning, we didn’t have any cribs. We did floor beds from IKEA, nice and firm, about four inches thick. We had two of them set on either side of the room, and they would take their naps there. But then they would always crawl across the room to go sleep with their brother. Every morning or every nap, we would find them both sleeping together. We eventually said, “Why do we have two floor beds? Let’s just make one.” And they kept sleeping in one floor bed in a big pile until I got them their bunk beds. It’s actually a really nice travel cot that’s also a bunk bed — we can bring it when we visit the grandparents. They rotate between the floor bed and either the top or bottom of the bunk bed, all in a big pile together. JOE: We had separate cribs too, but when our girls started getting older, they actually wanted to be in the same bed together for a while. It’s always fascinating with twins at that age — how they interact with each other. Like you mentioned, crossing the room to go sleep with each other. Very fascinating. We’d had singletons before, and they didn’t have that interaction — the squawking at each other, always wanting to be near each other, touching each other when they’re very young. That’s a fun part of twin parenting. RUSS: Yeah. For our kids’ room, we baby-proofed 100% of the room — that was actually one of our little life hacks. They had their floor bed and a small selection of toys. They would just wake up naturally at like 6 in the morning and either talk to each other, babble to each other, or crawl over and play with their toys. That could let us sleep until like 7 in the morning. Because we didn’t have cribs, we didn’t need to go get them out of a crib — they could just wake up on their own schedule and play. Then we would get them out at 7. JOE: That’s a great setup. I love how you created a safe room for them. It does give you some added benefits — they can be self-sufficient without you needing to move them from A to B all the time. JOE: Any other engineering masterpieces in your house that have been great for parenting? RUSS: We have our stroller. We always get compliments every time we go out. It’s a beast — a four-person stroller, literally the largest one I could ever find. It’s made by Keenz, a big four-kid wagon stroller. It weighs like 50 pounds, but it’s absolutely awesome. We take the kids to the air show and we have change of clothes, snacks, lunches, jackets — we can just toss it all in this giant wagon and have the kids on the bench seats. Our wagon has been such a trooper carrying three or four kids plus a bunch of gear. It’s getting pretty beat up and I’m probably going to buy a new one, but that giant monster of a wagon stroller has been a lifesaver. JOE: Yeah, that’s one thing that catches you off guard — how much stuff you need to take with you. It’s not just the kids, but the diaper bag supplies, snacks, change of clothes, everything. RUSS: We’ve gotten pretty light now that they’re four and two. Sometimes I can walk to our local farmer’s market with no diaper bag because they’re potty trained. All three of us just walk together, get some popcorn and some french fries, have some fun, then walk home. But once we have babies, we’re going to have a big reset with bottles and diapers and all that gear again. JOE: Yeah, somebody will be walking or wanting to push the stroller with the new babies, I’m sure. You mentioned potty training — any tricks that worked? RUSS: We read a really good book called Oh Crap! Potty Training. It doesn’t quite work in three days, but you can get like 75% of the way there in three days, which is actually really good. They were potty trained somewhere around two. Diana has been hitting her milestones always much faster than my boys. We found what they liked — Peanut M&Ms. We always had a little tiny Tupperware jar full of them. They always got one for going pee, two for going poop, and it was always tons of celebration and hype. What we did was a big ceremony over a three-day weekend — we called it “Big Boy No Diapers.” We got a box out and collected all the diapers in the house. They all threw them in the box, chanting “Big Boy No Diapers!” We gave them their underwear in a big fanfare, then took the box of diapers out and threw it away. On that weekend, we fed them as many snacks as we could. They were just around the house in their underwear. I got them miniature CamelBaks and filled them with water — we were just trying to get them to drink as much as possible. We fed them salty chips and tried to get them to go pee every 30 to 45 minutes, nonstop for three days. That was the kickstart to the potty training. From there on, they were about 75% potty trained. There’s a long tail — it takes a long time to get to 100% — but it was amazing to go from 20 diapers a day to only one or two accidents a day, then only a few accidents a week. And of course now they’re 100% potty trained. Big Boy No Diapers — ceremoniously throw all the diapers, do a big thing, get their big-boy underwear, make them wear their CamelBaks. So they’re running around on their scooters inside the house sucking on the little hydration hose. JOE: Yeah, that’s a great setup. JOE: So Russ, let’s talk a little bit about your book. You’ve written Rocket Science for Kids. What was the impetus for this book? RUSS: I’m a rocket scientist. I worked at SpaceX and a couple of other rocket companies, and I’m super interested in space. I had this idea — I have kids, I want to buy a book that talks about rockets. When I actually looked at what books were available and bought basically every book I could find, I found there was a missing segment. There’s a bunch of baby books that are very silly — “Rocket goes up, zoom!” — and there’s a bunch of books for middle schoolers with 200 words a page. There actually was no high-quality book meant for kids ages four to five that was a true introduction to rocket science. So I decided to make one. I asked my wife if I could do it and we agreed. It was a passion project. I had to go find an illustrator — interviewed a few, found one that I really jived with, really liked her art style. Then over the course of four years, I helped her do all the illustrations, dialed it all in, and created what I think is the best book on rocket science for young kids. It’s only a thousand words, 100% technically accurate, and has over 60 pages of full watercolor illustrations with animals explaining every single detail of rocket science. It’s full of totally real engineering. I started before the kids were born and only got to publish it last year. It’s really hard to make a children’s picture book, but I’m just so proud of it. I’ve been getting so many great reviews. My kids have seen every single version of it — as I drafted the book, I would show them the manuscript and edit each page. It’s really hard to explain rocket science in only a thousand words without getting into gibberish baby talk. JOE: Well, it’s not easy to write a book. It’s not easy to do that while raising small children, and it’s definitely hard to mix in rocket science and simplify concepts so they can be understood by children. So congratulations on the launch of your book and the good reviews you’ve had so far. If listeners want to pick up a copy, where should they go? RUSS: It’s available on Amazon and everywhere books are sold. I can also provide a link for the show notes where you can buy it direct from my publisher at a lower price than Amazon. JOE: Fantastic. I’ll link that up in the show notes for everybody listening so you can pick up your own copy and help those future rocket scientists. JOE: Russ, as we wrap up today — in addition to the book, if listeners want to connect with you, what’s the best way to reach out? RUSS: They can reach out to me on my personal website at russellnewman.com, or they can follow me on social media. I have the same handle everywhere, which is @RussReadsBooks — I’m most active on Twitter. JOE: Fantastic. I’ll link up to all that on the show notes as well so people can connect and reach out. Russ, thank you so much for sharing your story with us today. We really appreciate it. RUSS: Yeah, thanks so much. OUTRO (Joe Rawlinson): I hope you enjoyed that conversation with Russ about his adventures as a father of twins, plus one, and soon to be an additional set of twins. You’ll find all the show notes for this episode, including links to his book and how to contact Russ, over at TwinDadPodcast.com. If you would like to share your story like Russ did today, I would love to hear from you — email me at joe@dadsguidetotwins.com, or find me on Instagram and X at @TwinDadJoe. If you’re still expecting your twins, I invite you to pick up a copy of my book, Dad’s Guide to Twins, at TwinDadBook.com. Thank you so much for listening, and I’ll see you next time. Subscribe to the Podcast To subscribe to the podcast, please use the links below: Apple Podcasts Spotify Subscribe via RSS (non-iTunes feed) Share Your Thoughts Please let me know what you think of this episode of the podcast, you can contact me with any questions or comments or leave a comment on the blog. If you enjoyed this episode, please leave a rating and review on your favorite podcast player. It will help other parents of twins find the show! Download the Podcast Download the podcast in .mp3 format (right click and “save as…”) The post Aerospace Engineer Shares Twin Parenting Tips and Prepares for Another Set of Twins with Russell Newman – Podcast 348 appeared first on Dad's Guide to Twins.
(00:00 - 3:03) It's Wednesday! Adam 12 stumbled across a Facebook group called “What Does It Look Like I Listen To?” Pretty self-explanatory, right? So, he posted a selfie; the group replied with the names of artists and genres of music he listens to. (3:03 - 7:12) Today's DM Disaster is from Ethan! His wife trusted him to do one job while she when out, it was to put together the new bed frame from IKEA. He is terrible at building things, but he actually did it. Then she tested it out and it fell apart and she broke her arm. That's Ethan's DM Disaster! (7:12 - 13:36) In Keenesburg, Colorado, Police Officer Jack Ross took Colton Stolz into custody on Monday morning. Stolz allegedly refused to let his mother take a back-to-school photo before his first day of 5th grade. Adam 12 wasn't having it! (13:36 - 17:51) Today's Supah Smaht player is Laura from Attleboro. Find out if they were Supah Smaht! (17:51 - 21:38) We have a workplace PSA for you: YOUR COWORKERS DO NOT NEED TO SEE YOUR RASH. One of our coworkers has a rash. We know this because she showed it to us!(21:38 - 28:37) You've heard of partner swapping, but what about partners swapping wardrobes? Two friends thought they were just meeting up for dinner, but the restaurant they chose had other ideas for them. Plus, DNF. Do Not Finish. This is a thing. We are talking about books - there's a new trend where book lovers are embracing the DNF: quitting the book you are reading mod book.All this and more on the ROR Morning Show with LBF & Adam 12 Podcast. Find more great podcasts at bPodStudios.com…The Place To Be For Podcast Discovery! Follow us on our socialsInstagram - @rormorningshowFacebook - The ROR Morning ShowSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Google quietly shipped four new ad formats inside AI Mode, and almost nobody covered it. We did. Plus: a $13 CPC on ChatGPT ads, and Memrise's growth agent that lives entirely in Slack.CHAPTERS00:00 Cold open03:06 Welcome — Victoria joins, Polina returns04:24 What's on the show today05:30 WATERCOOLER: Sonnet 5's price hike and Fable 5's return07:38 Token-maxing culture and the hidden cost of the price hike10:16 Ford rehires the people it fired — to train the AI12:47 Why the most elementary AI framing gets the most buzz14:27 Benchmarking models on price, speed and quality before you buy15:12 Product Hunt's June: the top tools were integrations, not standalone AI17:30 The core stack nobody has replaced (and why Slack survived)22:14 The vibe-coded app problem: broken back ends, ToS exposure, $20 lessons26:01 Cannes Lions: the agency billing model everyone admits is dead28:02 Creator activations go niche — eyeballs over follower counts28:45 Why Victoria skipped Cannes, and the CEO as the next creator31:04 Celebrity clout vs. an actual event strategy33:40 AI's image rehab in marketing, and the founders paying for their own message36:06 SheaMoisture flipped the creator brief39:21 Why YouTube mid-roll ad reads stopped working40:42 Google's AI Mode ads — the story nobody covered43:03 Four new ad types, and what a business owner is actually signing up for44:43 A $13 CPC on ChatGPT ads46:10 Could ChatGPT just run an affiliate network instead?49:44 MARKDOWN: Lizzie Lawley, Head of Applied AI at Memrise50:20 From pilot, to AI companion platform, to Wombat, to Memrise53:39 The system map: every input feeding the growth machine56:00 Core principles: context first, cheapest capable model, disagreement as a feature56:36 "Months of work in hours" — what it actually saved58:36 The loops: synthesis, experiment shaping, prototyping, build ticket, human gate1:00:41 Live demo: "It's just Slack, baby"1:03:10 How the agent gets fresh context every single night1:06:04 OpenClaw V1, then real engineers rebuilt it1:07:06 The failures: how expensive it got, real quick1:08:32 The model pricing tier system, tier by tier1:11:19 Where the user interviews actually live (it's Google Docs)1:13:59 The bot that spammed banana emojis, and what it taught her1:15:54 Claude Design as a starting point for growth people who can't design1:17:35 Why we skipped Hot Button this week1:18:27 ADAHOLIC: the rules1:20:22 Round 1: Ed Sheeran, a posh restaurant, and way too many forks1:23:33 Round 2: red key, blue key, and a luxury pitch1:26:23 Round 3: "Yo... where's Dukey?"1:29:03 Round 4: the Mother's Day one1:32:26 Round 5: the car ad Arnav paused a second too late1:35:14 Round 6: puffballs, chrome nails and woodworking1:39:07 Round 7: "a better everyday life for the many people"1:40:41 Victoria takes the crown on her first appearance1:41:54 CloseTHIS WEEK'S GUESTLizzie Lawley — Head of Applied AI at Memrise, co-founder of Wombat. She built a platform handling millions of simultaneous AI interactions with cost-efficient model routing, and now runs agent orchestration for Memrise's growth team. Her system pulls from transcripts, app reviews, Zendesk tickets, past experiment synthesis, Athena and BigQuery, and runs a nightly cron job so the agents never work off stale context. Methodology follows Bob Moesta's jobs to be done. The team calls it BYOB — bring your own Bobby.Ads featured in Adaholic this week: Heinz, Kia, Budweiser, Honda, Pinterest, IKEA.
Joel Holtby believes creativity should be the most exciting part of any business — not something optimized into submission.As Founder & Global Co-CCO of Courage, one of Canada's most awarded creative agencies, Joel has helped build work for brands including KFC, KitKat, CIBC, Nescafé and more.In this conversation, Joel & Jeff get into why creativity and efficiency often sit at opposite ends of the spectrum, why people don't actually hate advertising, how Courage finds human truths that travel beyond borders, and why craft still matters in an AI-powered world.We also talk about the agency's philosophy of courage, turning down the wrong clients, the story behind KitKat's security convoy, Joel's experience creating IKEA's Lamp 2, working with people like Seth Rogen and Connor McDavid, and why AI should remain a tool - not become the creative.In this episode: Why creativity is a powerful business driver The difference between courage and risk Why efficiency can work against creativity How simple ideas become memorable through craft Why people don't hate ads - they hate bad ones Creating work that enters culture instead of interrupting it How Courage chooses clients Why brand DNA can be a creative “cheat code” The enduring power of human insight Joel's concern with using AI to replace creative problem-solving Why the next generation of creatives should become sponges, not trend-chasers Chapters00:00 — People Don't Hate Advertising. They Hate Bad Ads.00:35 — Meet Joel Holtby & Courage01:43 — Creativity as a Business Driver04:02 — Finding the Feeling of a Great Idea06:05 — Awards, Ego & Finding Joy in the Work09:25 — Building Courageous Brands11:02 — Courage's First Big Creative Bet14:52 — The Secret Sauce of Storytelling17:50 — Why Creativity Isn't Efficient20:22 — What Makes Advertising Memorable23:07 — People Don't Hate Ads - They Hate Bad Ads25:14 — The KitKat Security Convoy27:40 — Courage as a Client Filter30:12 — Rich and Miserable vs. Great Work32:21 — The Ad That Changed Joel's Creative Philosophy36:13 — IKEA's Lamp & The Art of the Rug Pull38:15 — The Pressure of Creating Lamp 240:01 — Finding the DNA of a Brand42:57 — Seth Rogen, Connor McDavid & Celebrity46:01 — AI vs. Lived Human Experience49:39 — Advice for the Next Generation of CreativesConnect with Jeff Abracen on LinkedIn [https://www.linkedin.com/in/jeffabracen/]If you are or know a disruptive influencer who would make a great guest, we'd love to hear from you. Every Like, Share, Subscription and Review means a lot.Cover art by Daniel DevoyMusic by Stephen Voyce©2024-2026 The Disruptive Influence Podcast - Jeff Abracen
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Welcome back to The Rotten Horror Picture Show Podcast, where this week Clay and Amanda sink their teeth into one of the greatest vampire films of the 21st century: Let the Right One In. The acclaimed 2008 Swedish horror drama blends coming-of-age heartbreak with icy Scandinavian atmosphere, telling the story of a lonely young boy who befriends an equally lonely girl who just so happens to be a vampire. Clay and Amanda explore the film's delicate balance of tenderness and terror, its unforgettable performances, and why its quiet, snow-covered approach to horror has made it a modern classic. It's a film about loneliness, friendship, and the monsters that sometimes make the best companions.But before we get into all that... I have one question.Let the right what in?The title just... stops. It's like someone got distracted halfway through naming the movie.Let the right one in? The right one what? Person? Vampire? Contractor? Pizza delivery guy? I need specifics here.Imagine if every movie did this. The Thing. The thing what? It Follows. It follows who? The Blob. The blob... okay, that one's actually pretty clear.I've spent years thinking maybe there's some invisible word everyone else can see. Every time someone recommends this movie, they say, "Oh, you've gotta watch Let the Right One In," and I have to stop myself from asking, "Let the right one in... where?" Your house? A nightclub? IKEA? The title raises far more logistical questions than it answers.Thankfully, Clay and Amanda are here to clear things up. They dive into the film's themes of trust, isolation, and what it truly means to invite someone into your life—or your home, which, as vampire movies have repeatedly warned us, is generally a decision worth thinking through.So join them for a discussion of this haunting masterpiece. And if, by the end of the episode, someone could finally explain what exactly we're letting in, I'd really appreciate it. It's been bothering me for eighteen years.
Solo travel or group travel: is one really better for seeing Japan? The Krewe welcomes Ryotaro Sakurai back to the podcast to break down the pros and cons of both, from flexibility and independence to planning, convenience, and shared experiences. Plus, Ryotaro gives us a look at Umami Travel, the group tour company he's building and why he thinks there's room for a different kind of Japan travel experience. ------ About the Krewe ------ The Krewe of Japan Podcast is a weekly episodic podcast sponsored by the Japan Society of New Orleans. Check them out every Friday afternoon around noon CST on Apple, Google, Spotify, Amazon, Stitcher, or wherever you get your podcasts. Want to share your experiences with the Krewe? Or perhaps you have ideas for episodes, feedback, comments, or questions? Let the Krewe know by e-mail at kreweofjapanpodcast@gmail.com or on social media (Twitter: @kreweofjapan, Instagram: @kreweofjapanpodcast, Facebook: Krewe of Japan Podcast Page, TikTok: @kreweofjapanpodcast, LinkedIn: Krewe of Japan LinkedIn Page, Blue Sky Social: @kreweofjapan.bsky.social, & the Krewe of Japan Youtube Channel). Until next time, enjoy! ------ Support the Krewe! Offer Links for Affiliates ------ Use the referral links below & our promo code from the episode! Support your favorite NFL Team AND podcast! Shop NFLShop to gear up for football season! Zencastr Offer Link - Use my special link to save 30% off your 1st month of any Zencastr paid plan! ------ Links for Ryotaro & Umami Travel ------ Ryotaro's Japan YouTube Channel Ryotaro on IG Umami Travel Website Kessennuma Knitting INEtoAGAVE (Craft Sake) ------ JSNO Upcoming Events ------ JSNO Event Calendar Join JSNO Today!
Randy and Ian help Patrick address listener feedback about RTA cabinets and shim screws before talking about the best way to insulate a post frame building that's being converted to living space and the pros and cons of an extra sheathing layer under steel siding. Tune in to Episode 749 of the Fine Homebuilding Podcast to learn more about: How IKEA cabinets hold up in the real world The best way to insulate a formerly unconditioned outbuilding Should you have another sheathing layer on top of exterior insulation Have a question or topic you want us to talk about on the show? Email us at fhbpodcast@taunton.com. ➡️ Check Out the Full Show Notes: FHB Podcast 749 ➡️ Buy tickets for the 2026 Fine Homebuilding Summit — use code "Podcast15" for 15% off ➡️ Follow Fine Homebuilding on Social Media: Instagram • Facebook • TikTok • Pinterest • YouTube ⭐⭐⭐⭐⭐ If you enjoy the show, please subscribe and rate us on iTunes, Spotify, YouTube Music, or wherever you prefer to listen.
Buy, Sell, Hold: Levota Indictment, Fauci, and IKEA Date Nights | 8-7-26See omnystudio.com/listener for privacy information.
This week, we discuss the Situational Awareness meltdown, Airtable getting sold, and review the Java documentary. Plus, what you should actually buy at IKEA. Watch the YouTube Live Recording of Episode 584 Runner-up Titles Duffle bag of leftovers 5Are you dead in this scenario? Bury me with my IKEA bags Don't automate the world, nobody really wants that AttentionIsAllYouNeed.blog Take some money off the table No more great ideas Rundown IKEA FRAKTA Leopold Aschenbrenner's $45B Fund Implodes AI investor Leopold Aschenbrenner forced to unwind all public stock positions after steep losses, sources say His Wedding Guests Were Arriving—Just as His $45 Billion Fund Was Falling Apart Bending Spoons Buys Airtable for $1.28B Bending Spoons to buy Airtable for $1.28B sell on story, or sell on revenue The Java Story | The Official Documentary Relevant to your Interests Who's Writing Open Source Code? Satyress Robotics GitHub - mgwalkerjr95/texas-grocery-mcp: MCP server for HEB grocery shopping BMW Spider-Man in-car advertising An announcement from Superlogical An interactive visualization that follows a single HTTP request through its entire ~200ms life Supercharge your Claude, Cursor, and Codex. | Unstructured Linux Foundation Launches the Tokenomics Foundation valock July 2026 Recap tl;dv (Too Lazy; Didn't Validate): 181,874 Meetings Left Wide Open npm Worm Poisons keyv, cacheable and 400+ Other Packages Across Twelve Organisations Using AI for Product Management - The Tanzu Platform product management experience Is the future of data centers portable? Runware builds a pod to find out Google's AI reshuffle: Chief scientist Jeff Dean exits and Demis Hassabis steps down as DeepMind CEO Investigating three real-world incidents in our cybersecurity evaluations Boris Cherny: We Cut 80% of Claude Code's Prompt Microsoft's stock rockets more than 15% for largest single-day jump in history Amazon revenue soars as AI investments pay off Meta's stock drops on disappointing guidance, dwindling free cash flow Clouded Judgement 7.31.26 - AWS CapEx ROI Sponsors Signadot: making sure AI-written code actually works. Conferences WeAreDevelopers NA, Sept 23-25, 2026, Discount Code: DEVPOD50 25 Free Tickets AI Connect, Aug 22nd, 2026 - Riga, Latvia, Coté speaking. DevOpsDays Graz, Sept 4-5, 2026 Cloud Foundry Summit, Sept. 21st to 22nd, Heidelberg, Coté speaking. DevOpsDays Rockies, Sept. 22 – 23, 2026, Discount Code: 26DODSWEDEFTALK DevOpsDays Dallas, Sept 28-29, 2026 DevOpsDays Vilnius, Sep 30 - Oct 1, 2006 DevOpsDays Istanbul, Oct 24th, 2026, Coté keynoting. VMware User Group, Orlando, Oct 20-22, 2026 Cloud Native Denmark, Nov 19th, 2026, Copenhagen, Coté keynoting. SDT News & Community Join our Slack community Email the show: questions@softwaredefinedtalk.com Free stickers: Email your address to stickers@softwaredefinedtalk.com Follow us on social media: Twitter, Threads, Mastodon, LinkedIn, BlueSky Watch us on: Twitch, YouTube, Instagram, TikTok Book offer: Use code SDT for $20 off "Digital WTF" by Coté Sponsor the show Sponsor more podcasts with Failover Media Recommendations Brandon: Brooks GTS 25 Matt: NearbyWiki Reading Maps Coté: Descript Underlord
Stu and Keith Carlisle tackle everything from the outrageous price of toilet paper to the latest celebrity antics. They kick off with a hilarious rant about the absurd costs of essentials, sharing their personal experiences and frustrations with grocery store pricing. The conversation quickly shifts to wild news stories, including a Starbucks barista caught in a bizarre act of revenge and a man creating chaos in an IKEA store. As they dive deeper, they discuss the latest reality TV drama, including their thoughts on Stassi Schroeder's new show and the dynamics of her relationships. Keith shares his firsthand experience at a birthday party for a reality star, highlighting the strange atmosphere of a private room at Dave and Buster's. With plenty of sharp commentary and witty banter, this episode promises to entertain and provoke thought. Tune in for a fun-filled discussion that covers everything from toilet paper scams to the complexities of reality TV relationships! This is another Hurrdat Media Production. Hurrdat Media is a podcast network and digital media production company based in Omaha, NE. Find more podcasts on the Hurrdat Entertainment Network by going to HurrdatEntertainment.com. Learn more about your ad choices. Visit megaphone.fm/adchoices
On this episode, we acknowledge Clara's 26th birthday, the young woman who designed the artwork for this podcast as well as some comments about previous episodes from our audience, some of whom gave us an earful once again about the use of the "r" word and it isn't woke to be offended by this "ugly" terminology. In addition, we will cover the following topics:1) A few anecdotes about ships crashing as well as some ingenious ship designs that Stu observed sitting on a bench in Red Hook, Brooklyn, home to IKEA. Of course, the ship was designed by an Italian.2) An Italian crypto millionaire, Michael Valentino Teofrasto Carturan, was kidnapped and tortured in a Soho Townhouse by other crypto bros, John Woeltz and William Duplesse, who wanted him to give up his passcodes for his crypto accounts. This story is a reflection of some of the shady characters involved in crypto, most notably the Trump family.3) The tragic death of a promising 18-year-old woman, Ava Moore, in a boating accident where two illegal Venezuelan immigrants crashed into her Kayak with a jet ski in a Texas lake and caused her fatal head injury.4) Trump's pardons of tax cheats and fraudsters, Paul Walczak and reality stars Todd and Julie Christy. It is truly appalling how Trump has abused his right to pardon in exchange for cash or fealty. His antics are so unethical he makes the rapist Bill Clinton look like a boy scout and clearly reinforced the need to consider means to limit the President's right to pardon.We welcome comments on our podcasts, which can be left on our website or any other platform you may be tuning in on.Connect with David & Stu: Email David & Stu: davidandstuunhinged@gmail.com and share your comments, concerns, and questions.We encourage all to visit our website (https://www.rageworksnetwork.com/show/david-stu-unhinged/) and please leave comments for our consideration.
Everyone thinks IKEA's success comes down to affordable furniture, flat-pack boxes, and Swedish meatballs.They're wrong.Behind every IKEA decision—from the flat-pack design and product names to the store layout and restaurant—is one powerful brand philosophy that has remained remarkably consistent for over 70 years.In this episode of The Unified Brand Podcast, we unpack one of the greatest examples of unified branding ever created and reveal why IKEA isn't just selling furniture—it's expressing a belief through every customer touchpoint.You'll discover:Why flat-pack furniture is a brand strategy—not just a logistics solution.The hidden purpose behind IKEA's famous Swedish product names.How the store layout, restaurant, pricing model, and catalogue all reinforce the same core promise.Why the strongest brand signals often come from operational decisions, not marketing campaigns.How any business can turn everyday processes into powerful brand differentiators.If you want to build a brand that's memorable, consistent, and impossible to copy, this episode is packed with practical insights you can apply immediately.
A product with nothing but perfect reviews converts at about the same rate as one averaging 3.25 stars. In this episode of Content Amplified, Todd Caponi, author of The Transparency Sale and former CRO of PowerReviews, explains the research behind that number and what it means for how you market and sell. Todd walks through the study his team ran with Northwestern University: roughly 96% of buyers read reviews, 86% go looking for the negative ones first, and an average score between 4.2 and 4.5 is the sweet spot for conversion. He makes the case that naming what you give up to be great at your core speeds up sales cycles, raises win rates, and pre-qualifies leads before anyone fills out a form. Along the way he pulls from a 1910 sales book warning that "buyers know more nowadays," Arthur Sheldon's 1911 line that true salesmanship is the science of service, and the IKEA, Costco, and Slim Jim playbooks. If your messaging still says you are perfect at everything, this one will change how you write it.About ToddTodd Caponi is a longtime sales leader, speaker, and author who describes himself as equal parts passion and nerd. He was chief revenue officer of PowerReviews in Chicago, the engine behind the review collection and display on retailer sites, where the buyer-behavior research that became his first book was born. He has written three books, The Transparency Sale, The Transparent Sales Leader, and Four Levers Negotiating, and now teaches companies of all sizes how to turn transparency into a revenue advantage. He also keeps a sales museum in his house stocked with books, magazines, and artifacts from the late 1800s through the early 1900s, which fuels his solo show on the history of the profession.Show NotesConnect with Todd on LinkedIn: https://www.linkedin.com/in/toddcaponi/Todd's website: ToddCaponi.comThe Sales History Podcast (solo, no interviews, available on all platforms)Todd's books: The Transparency Sale, The Transparent Sales Leader, and Four Levers Negotiating (released January 27)Historical sources Todd quotes in the episode:Thomas Herbert Russell, Salesmanship Theory and Practice (1910)Arthur Sheldon, The Art of Selling (1911)Arthur Dunn, Scientific Selling and Advertising (1921)Text us what you think about this episode!
Join Denis Yurchenko, Founder and CEO of MTLAB and creator of Uverest, for an insider look at the fundamental shift transforming global retail infrastructure. For thirty years, e-commerce personalization—from Amazon search rankings to social media feeds—has been paid for by the seller, making the consumer the product rather than the customer. Amazon's $50 billion annual ad business represents a tax on product relevance, forcing consumers to navigate sponsored listings and broken checkout funnels. Denis breaks down why traditional Web architecture fails AI agents, how Uverest provides a buyer-loyal data and checkout layer, and why incumbent marketplace giants cannot copy buyer-aligned AI without destroying their core business models.
When someone suggest you get a room, they're not talking about at a store.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In which I muse on food, minimalism and wandering through IKEA…
Holy Hump Day, Batman! We are loaded this morning as we head towards the weekend. In the news, the latest on the clean-up of the encampment in Madison, Kelly Osbourne posts & deletes some "cryptic" stuff on social media, a recall on nut butter sold at Walmart, Bryan Kohberger is looking for a new attorney, a Space-X rocket is going to crash into the moon today In sports, the Brewers beat the Pirates last night, Bijan Robinson…Zay Flowers…and Darnell Wright all signed contract extensions yesterday, Brock Lesnar announces his retirement on the Pat McAfee show, the NASCAR Clash is moving back to Daytona in 2027, and the NCAAF pre-season rankings are released. We talked about what's on TV & streaming today/tonight. Plus, Zac Brown killed on Family Feud last night, and a celebrity version of "The Voice" is coming. The Autumn Kings played Rock Fest a couple of weeks ago…but it's what happened AFTER that show that's making news right now. And a woman's pet chihuahua might have been the reason she was able to find out she had breast cancer! On Hump Days, we play "One Gotta Go" Wednesday…and it's a choice between four popular social media sites. Facebook. Twitter. Instagram. or Snapchat. Which one are you getting rid of forever???? Elsewhere in sports, the NHL is getting rid of the amateur EBUG next season, Cleveland's WNBA team gets a name, a parrot attacks a soccer team, a longtime Boston College radio team gets fired by the new head coach, and a scandal at the Tour de France Femmes! County Fairs have a long history of amazing food, local & national music acts, various forms of entertainment….and plenty of other weird traditions. Here's a list of some of the more interesting things that happen at county fairs across America. And in today's edition of "Bad News with Happy Music", we had stories about a dad who pretended to be his 11 year-old daughter on TikTok so he could attempt to kill her alleged rapist, a #Florida restaurant that launches a nude dining experience, a couple in Taiwan that were busted having sex in an IKEA, and a Canadian woman who got pulled over and had TWELVE fake IDs.See omnystudio.com/listener for privacy information.
*Timestamps are approximate* TIME TOPIC 0:00 Podcast intro with Dave & Chuck "The Freak"0:01 - - - AD MARKER - - -0:01 Dave's weird dining experience yesterday0:09 Hotel with the world's longest bed0:13 EMAIL: She has her own Jason at work0:20 Issues that Baby Boomers have with grocery stores0:32 NEWS0:32 The first deaths linked to cyclosporiasis0:42 Wild fires out west are raging out of control0:38 Sea plane crashed off of the Bahamas0:41 Nose gear issue on a commercial airline flight caused bumpy landing0:43 Charter boat captain saved 3 people from a sinking boat0:45 Deadly escalator has killed one, nearly one other0:51 Guy returned a wallet that he found that was killed with cash1:02 - - - AD MARKER - - -1:02 Dodgers GM fires back about the criticisms against the team and their payroll1:10 Is Travis Kelce considering a career change?1:12 Martha Reeves performed National Anthem with 2 other singers1:19 Sheriff's department mistakes made during Nancy Guthrie investigation1:23 Spider-Man officially has the biggest opening weekend box office1:24 Biggest box office weekend in history1:28 Mario Lopez posted strange A.I. video of niece at baseball game1:31 Videos of people passing around bags pf pee at concert1:35 - - - AD MARKER - - -1:35 What a lady is texting into the show1:40 IT SUCKS TO BE OLD1:40 Old guy took a helicopter to Cabela's1:47 Guy created a homemade spike strip to keep kids off of his lawn1:50 Drunk woman got into wrong car and drove off1:53 Couple caught sharing an intimate moment on an IKEA display mattress1:57 Nude steak dinner dining experience2:11 Update on Red Bikini Girl2:18 BITCH'S TRIPPIN'2:18 How a woman reacted to being escorted out of bar for banging someone in the bathroom2:23 - - - AD MARKER - - -2:23 SYMPHONY OF DESTRUCTION2:23 Old driver crashed thru a frozen yogurt stand2:29 Peeping perv at the goodwill store2:33 Guy saved after his heart stopped on a flight2:37 Guy pulled a man from a house fire2:50 Stolen miniature horse found and returned home2:42 JUNK FOOD ROUNDUP2:42 Buckee's suing a small store over their beaver logo2:46 People are traveling to try different gas station foods2:53 - - - AD MARKER - - -2:53 NEWS2:53 FLORIDA'S EFFED UP2:53 Angry driver ran a family off the road2:57 Group of women encountered a moose while swimming2:58 Guy who grew up in an orphanage met his family for the first time3:03 - - - AD MARKER - - -3:01 Restaurant that wants customers to be 30 or older3:04 Woolley mammoth skeleton found3:06 Volunteers formed human chain to help library move book-by-book3:09 - - - AD MARKER - - -3:09 THOSE CRAZY CANADIANS3:09 Did a group of workers just get the worst job ever? END OF SHOWSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
AI search optimization is rewriting how buyers find businesses, and SEO alone no longer gets you in the answer. Callum Kennard, Head of Sales at ClickSlice, joins David Hill to unpack the difference between SEO, GEO, and AEO — and what it takes to get recommended by ChatGPT, Claude, and Gemini. Most people think AI killed SEO. It didn't. SEO became the infrastructure layer underneath a much bigger system, and the businesses figuring that out right now are getting a first-mover advantage in a $750 billion market. Three things you'll take away: Why SEO didn't die — it became the foundation AI search is built on How reviews, content, and reputation drive whether an AI names your business The first-mover window that's open right now, and what to do inside it Small brands are already outranking household names like Argos and IKEA in AI recommendations. Callum explains how — and what you can do this week without a multi-year timeline or a seven-figure budget. CONNECT WITH CALLUM KENNARD ClickSlice: https://www.clickslice.co.uk/ LinkedIn: https://www.linkedin.com/in/callum-kennard/ GET 14 DAY GO HIGH LEVEL TRIAL https://www.gohighlevel.com/?fp_ref=david-i-hill-training25 CONNECT WITH DAVID Website: https://www.davidihill.com Facebook: https://www.facebook.com/davidihill/ LinkedIn: https://www.linkedin.com/in/davidihill Instagram: https://www.instagram.com/davidihill X: https://twitter.com/davidihill TikTok: https://www.tiktok.com/@davidihill YouTube: https://www.youtube.com/c/DavidHillcoach SUBSCRIBE & REVIEW https://podcasts.apple.com/us/podcast/the-persistent-entrepreneur/id1081069895 #SalesTraining #AISearchOptimization #PathToSalesMastery #DavidIHill #ThePersistentEntrepreneur #PersistentEntrepreneurPodcast #SalesLeadership #lessonsfromthemat
The Alan Cox Show
Quick Summary:In this episode, host Kelsey sits down with Shayla, founder of Better Than a Bot, a personal assistant service based in Calgary. Shayla shares her journey from 15 years in oil and gas to building a business on her own terms — and why hiring a personal assistant isn't just for the elite. This is a candid, inspiring conversation about time, boundaries, burnout, and building a life that actually fits.In This Episode:What a personal assistant actually does (it's not what most people think)The three biggest reasons people don't hire a PA — and why they should reconsiderShayla's three-month onboarding system and how she identifies client pain pointsThe "dead bunnies in the backyard" story and other lessons in setting boundariesThe viral Japanese monkey and what it has to do with entrepreneurshipWhy delegation is the #1 advice Shayla wishes she'd received on day oneHow LinkedIn and word of mouth built her client rosterWhy Shayla's 14-year-old daughter is her biggest reason to keep goingKey Takeaways:A personal assistant handles the personal tasks that drain your time outside of work — so you can be fully present for the things that matter.Hiring help isn't an expense; it's an investment in your sanity, your family, and your future earning potential.Saying yes to the wrong clients or projects doesn't just hurt you — it's also unfair to them. Boundaries protect everyone.Delegation is the fastest path to growth. You don't have to do it all yourself.Building trust takes time. Shayla's three-month trial period is intentional — the best client relationships develop over weeks, not in a single discovery call.Memorable Quotes:"When I started my business, I could finally control my calendar. If my daughter had an award show at school, I didn't have to ask anyone.""It's not an expense. It can actually be seen as an investment in you, in your family, in your sanity.""If it's not a right fit, it's not fair to me or to that client."Resources Mentioned:Shayla's Website: www.betterthanabot.caShayla's Instagram: @betterthanabotincKelsey's Website: www.kelseyreidl.comKelsey's Instagram: @KelseyReidlPunch the Monkey — the viral Japanese monkey Shayla references (search on Instagram!)IKEA plush monkey (sold out during peak viral fame)About the Guest:Shayla is the founder of Better Than a Bot, a personal assistant service based in Calgary, Alberta. After 15 years in the oil and gas industry, she left corporate life to build a business that gives busy professionals back their most valuable resource: time. She serves clients in Calgary and surrounding areas and is passionate about helping people live less stressed, more intentional lives.
What happens when the moment a company finally succeeds is the moment it becomes most likely to be destroyed? Most founders assume the market rewards the better product and protects what they built. The legal reality runs the other way. The dominant theory of the corporation treats a company as a financial instrument designed to enrich its shareholders, and treats everything else as optional.That theory has a name, shareholder primacy, and nobody voted for it. It hardened in courtrooms and boardrooms about forty years ago. Founders sign it into their own charter on day one without reading the line, and by the time the gap between the mission statement and the legal purpose becomes visible, the exit has been engineered.Eric Ries, founder of the Long-Term Stock Exchange and author of The Lean Startup, explains how corporate purpose disappeared out of the legal documents and what can be put back in its place. He shows why protection alone makes an extractive company worse, why independent directors are not neutral, and why a mission guardian belongs above the board rather than inside it.Beginning with the pattern he watched destroy company after company, the conversation becomes a practical guide to governance: the three-legged stool of 19th century corporate law, what actually killed Sears, why Novo Nordisk, Patagonia, IKEA and Grundfos outlive their competitors, and how the Public Benefit Corporation restores something far older than it looks. It ends on the question neither of us could fully answer. If a guardian protects the mission, who guards the guardian?WHAT LISTENERS CAN EXPECT TO LEARNWhy shareholder primacy is a recent legal theory rather than a permanent feature of capitalismHow the phrase "any lawful act or activity" removed purpose from corporate charters, and what quietly replaced itWhy structure protects an ethos but cannot create one, and what has to be real before the protection is addedHow industrial foundations, purpose trusts and public benefit corporations keep a mission alive across generationsWhy independent directors have incentives of their own, and what to look for in a board insteadBEST QUOTES(00:04:10) "A company is just a financial instrument, designed to enrich itself and its shareholders." — Eric Ries(00:14:12) "If you go to your local park, you'll find trees older than shareholder primacy." — Eric Ries(00:25:28) "Somebody took over Sears and managed to extract for himself $1.5 billion, at a time when the company lost $11 billion." — Eric Ries(00:40:09) "Who would you rather die than betray?" — Eric Ries(00:48:12) "Being a leader is much more like being a mother than a slave owner. We birth these things. We do not own them." — Eric RiesTIMESTAMPS (00:00:00) Why Good Companies Go Bad After Success (00:02:43) What Made Eric Ries Write Incorruptible (00:04:10) A Company Is Just a Financial Instrument (00:07:03) The Pill You Swallow and the Shareholder Calculation (00:15:48) The Three-Legged Stool of Corporate Law (00:19:31) How "Any Lawful Act or Activity" Erased Purpose (00:25:28) What Actually Happened to Sears (00:30:38) Stainless Steel for Organizations That Last (00:34:39) Why Foundation-Owned Companies Outlive the Rest (00:37:59) The Public Benefit Corporation Explained (00:44:40) Why Every Company Needs a Mission Guardian(00:50:22) Why Independent Directors Are Not Neutral (00:53:11) Who Guards the Mission Guardian (00:56:18) What AI Changes for Governance (00:59:58) Closing ThoughtsEric's book, Incorruptible: https://amzn.to/3S4n4BNIf you'd like to keep talking about these topics, you're welcome to join Eric's free Incorruptible community here: https://community.incorruptible.co/Follow Beginner's Mind for long-form conversations on leadership, capital, technology, and the people shaping what comes next. Ranked in the global top 10% of all podcasts, named #1 Deep Tech Podcast in 2025, and #8 Deep Tech Podcast in 2026Send us Fan Mail Join Christian Soschner for expert coaching. 50% Off - With 35+ years in deep tech, startups/scaleups, and public companies, Christian offers power video sessions. Elevate strategy, execution, and leadership. Book Now.Support the showJoin the Podcast Newsletter: Link
UNBOTHERED 3 Day IntensiveThe more you do for him the more he will love you. That is what they told you. That is wrong.In this episode Margarita breaks down the psychology of why making yourself useful is actually costing you the love, respect and value you are trying to earn.T his one is going to change how you show up in every relationship in your life.In this episode:1. Women are taught that love is earned through usefulness2. The IKEA effect and why effort creates value3. Stop robbing men of the chance to contribute4. Useful is not memorable, it just fades into the background5. Being needed and being loved are not the same thing6. Every yes teaches people what to expect from you7. Difficulty creates investment, not manipulation8. Being low maintenance becomes self abandonment9. Make people earn access to you through standards not games10. Become unforgettable, not indispensableIf you do everything and still do not feel valued, if you have made yourself so convenient you have disappeared, or if you are needed but not truly chosen, this one is for you.Get your copy of Unbothered Book Being Her is your no filter space for woman empowerment, relationship advice, confidence, feminine energy, and living life completely on your own terms.Love you lots like jelly tots xxSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
What goes into kicking off, planning out, & sustaining a podcast? The Krewe presented their lived experiences in podcasting, along with recommendations & tips for aspiring content creators in the US-Japan space, during a workshop on July 30, 2026 at the NAJAS (National Association of Japan-America Societies) National Conference. This episode is that workshop! ------ About the Krewe ------ The Krewe of Japan Podcast is a weekly episodic podcast sponsored by the Japan Society of New Orleans. Check them out every Friday afternoon around noon CST on Apple, Google, Spotify, Amazon, Stitcher, or wherever you get your podcasts. Want to share your experiences with the Krewe? Or perhaps you have ideas for episodes, feedback, comments, or questions? Let the Krewe know by e-mail at kreweofjapanpodcast@gmail.com or on social media (Twitter: @kreweofjapan, Instagram: @kreweofjapanpodcast, Facebook: Krewe of Japan Podcast Page, TikTok: @kreweofjapanpodcast, LinkedIn: Krewe of Japan LinkedIn Page, Blue Sky Social: @kreweofjapan.bsky.social, & the Krewe of Japan Youtube Channel). Until next time, enjoy! ------ Support the Krewe! Offer Links for Affiliates ------ Use the referral links below & our promo code from the episode! Support your favorite NFL Team AND podcast! Shop NFLShop to gear up for football season! Zencastr Offer Link - Use my special link to save 30% off your 1st month of any Zencastr paid plan! ------ Links for NAJAS ------ NAJAS Website NAJAS Conference Website ------ JSNO Upcoming Events ------ JSNO Event Calendar Join JSNO Today!
Ikea is coming to Oklahoma and Phil breaks down the joy Ikea can bring to one Follow the Sports Animal on Facebook, Instagram and X PLUS The Morning Animals on XListen to past episodes HERESee omnystudio.com/listener for privacy information.
Esto es lo que tienes que saber para empezar el día.IKEAAprovecha las Rebajas de IKEA para renovar tu sala, terraza o cualquier espacio de tu hogar con descuentos en muebles y decoración. Visita sus tiendas o entra a IKEA.com.do y llévate tus muebles a casa el mismo día.PRODUCTOS LINDAProductos Linda acompaña tus comidas, parrilladas y momentos en familia. Porque este mes, con Papá, todo sabe mejor. Conoce más en @productoslinda.
In honor of IKEA’s anniversary, it's a Scandinavian Smackdown edition of Plenty of Twenty!See omnystudio.com/listener for privacy information.
Leah Solivan, founder and former CEO of TaskRabbit, reflects on building one of the world's most successful gig-economy platforms. She discusses the pressures of scaling a multi-million-dollar business, the stress-related illness that left her in hospital, and the decision to eventually sell TaskRabbit to IKEA. Presenter: Sarah Rogers Producer: Niamh McDermottYou can email the team: businessdaily@bbc.co.uk(Picture: Leah Solivan. Credit: Audrey Anne Photography)
Brand strategy is changing. The brands creating lasting growth are not just running campaigns; they are building movements that people want to join.In this episode of StrategyCast, Lori Jones sits down with movement marketing pioneer Scott Goodson, founder of StrawberryFrog, to explore why movement thinking is replacing traditional advertising and how organizations of any size can rally customers, employees, and communities around a shared idea. Through real-world examples from IKEA, Pampers, Visa, Smart Car, Northwell Health, Mahindra, and FourLeaf Credit Union, Scott explains how the world's most successful brands create cultural momentum that drives long-term business growth.And don't forget! You can crush your marketing strategy with just a few minutes a week by signing up for the StrategyCast Newsletter. You'll receive weekly bursts of marketing tips, clips, resources, and a whole lot more. Visit https://strategycast.com/ for more details.==Let's Break It Down==03:38 Starting a career in Sweden08:08 Modernizing home decor trends12:09 Debating Purpose-Driven Brand Missions15:04 Working with Scandinavian brands18:51 Post-recession organizational focus21:14 Creating a brand movement23:16 Launching the Rise movement26:15 Identifying market trends and culture30:51 Launching Money Like a Woman35:23 Tapping into public frustrations38:07 Embracing AI for business growth40:01 Expanding Marketing with AI43:11 Laurie expresses gratitude==Where You Can Find Us==Website: https://strategycast.com/Instagram: https://www.instagram.com/strategy_cast/Facebook: https://www.facebook.com/strategycast==Leave a Review==Hey there, StrategyCast fans!If you've found our tips and tricks on marketing strategies helpful in growing your business, we'd be thrilled if you could take a moment to leave us a review on Apple Podcasts. Your feedback not only supports us but also helps others discover how they can elevate their business game!
Tuesday's edition of Quick Hits begins with Draymond Green's new contract with the Golden State Warriors and the upcoming arrival of an IKEA store in Westlake. Nick Wilson and Jonathan Peterlin compare career trajectories of several athletes and discuss unusual wedding scheduling for Minnesota Twins players. The conversation then turns to speculation from Dan Le Batard and Mike Ryan Ruiz regarding LeBron James receiving side deals from Topps to join the Philadelphia 76ers. 01:29 - Draymond Green And IKEA 05:44 - Athlete Comparisons And Weddings 10:30 - LeBron James Topps Speculation
“Too much labyrinth, not enough Bowie.”This week's scariest movie is... Backrooms. This film has everything: Lightning Plumbers, Sappy Blood, and your uncle's worst vacation shirt. If you love IKEA survival plans, out-of-network pirates, and Medieval Times thirst traps, this episode's for you!Please Subscribe, Rate, and Review The Horror Virgin to help more people discover our community.What did you think of our episode on Backrooms? Tell us on social media @HorrorVirgin FB/IG, @HorrorVirginPod TwitterUp Next: CompanionSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Love Island USA has defied every negative trend in TV… Thanks to “The Campfire Effect.”Waymo snitched on teens for drinking in the back seat… Because the car's getting camera-fied.Zuck's latest AI move for Instagram… is turning your photos into AI ads, opting you in by default (and not paying you).Plus, the hottest new investment you can make… is old Ikea furniture: $300 today, $3K tomorrow.$GOOG $META $IKEAGrab your Tickets to the IPO Tour: Our In-Person OfferingSan Francisco 9/23: https://www.ticketmaster.com/event/1C0064AFB5F688BDBoston 10/14: https://tickets.citywinery.com/event/tboy-the-ipo-tour-in-person-offering-8cdhupSeattle 11/4 (21+): https://www.axs.com/events/1446394/the-best-one-yet-ticketsNEWSLETTER:https://tboypod.com/newsletter OUR 2ND SHOW:Want more business storytelling from us? Check our weekly deepdive show, The Best Idea Yet: The untold origin story of the products you're obsessed with. Listen for free to The Best Idea Yet: https://wondery.com/links/the-best-idea-yet/NEW LISTENERSFill out our 2 minute survey: https://qualtricsxm88y5r986q.qualtrics.com/jfe/form/SV_dp1FDYiJgt6lHy6GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod Linkedin (Nick): https://www.linkedin.com/in/nicolas-martell/Linkedin (Jack): https://www.linkedin.com/in/jack-crivici-kramer/Anything else: https://tboypod.com/ About Us: The daily pop-biz news show making today's top stories your business. Formerly known as Robinhood Snacks, The Best One Yet is hosted by Jack Crivici-Kramer & Nick Martell. Hosted on Acast. See acast.com/privacy for more information.
49% of Americans under 30 live with their folks… But now it's a financial flex #StayAtHomeSonDriscoll's invented the year-round fresh berry… But this $7B berry brand doesn't grow berries.The US gave Ukraine instructions to DIY Patriot Missiles… It's the Ikea-fication of Defense.Plus, the hot new bachelorette party trend is… The 1-night local blowout.$LMT $FDP $SPYGrab your Tickets to the IPO Tour: Our In-Person OfferingSan Francisco 9/23: https://www.ticketmaster.com/event/1C0064AFB5F688BDBoston 10/14: https://tickets.citywinery.com/event/tboy-the-ipo-tour-in-person-offering-8cdhupSeattle 11/4 (21+): https://www.axs.com/events/1446394/the-best-one-yet-ticketsNEWSLETTER:https://tboypod.com/newsletter OUR 2ND SHOW:Want more business storytelling from us? Check our weekly deepdive show, The Best Idea Yet: The untold origin story of the products you're obsessed with. Listen for free to The Best Idea Yet: https://wondery.com/links/the-best-idea-yet/NEW LISTENERSFill out our 2 minute survey: https://qualtricsxm88y5r986q.qualtrics.com/jfe/form/SV_dp1FDYiJgt6lHy6GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod Linkedin (Nick): https://www.linkedin.com/in/nicolas-martell/Linkedin (Jack): https://www.linkedin.com/in/jack-crivici-kramer/Anything else: https://tboypod.com/ About Us: The daily pop-biz news show making today's top stories your business. Formerly known as Robinhood Snacks, The Best One Yet is hosted by Jack Crivici-Kramer & Nick Martell. Hosted on Acast. See acast.com/privacy for more information.