Podcasts about timestampsthe

Play Episode Listen Later Jul 3, 2024 48:50

Thank you to our friends at RepairPal for providing you this episode. As shop owners we were part of RepairPal's Certified network and you can learn more at RepairPal.com/shops.Customer loyalty programs are crucial for retaining clients in the auto repair industry. On the Auto Repair Marketing Podcast, hosts Brian and Kim Walker explore this topic with Joe Schindler and Jeff Rudnick. Joe, a shop owner, shares his experiences with loyalty programs, while Jeff from Pit Crew Marketing offers insights on how these programs can significantly benefit automotive shops. This discussion is part of their ongoing series on customer retention. They highlight how personalized rewards, first impressions, and community involvement can build stronger customer relationships, encouraging repeat business and long-term loyalty. These strategies significantly enhance customer satisfaction and drive business growth.Show Notes with TimestampsThe introduction (00:00:03) Introduction of the podcast episode and the topic of customer loyalty programs.Jeff's background in Hawaii (00:01:03) Jeff's background in Hawaii and the discussion about his current location.Defining customer loyalty (00:04:19) Discussion on the definition of customer loyalty and how it is measured.Earning trust and loyalty (00:06:01) The importance of trust in earning customer loyalty and the significance of knowing the customer's intent.First impressions (00:12:00) The impact of the first impression on building customer loyalty and the significance of creating a welcoming environment.Last interaction and lagniappe (00:18:05) The importance of the last interaction with the customer and the concept of providing a little extra (lagniappe) to enhance the customer experience.Community involvement and charity events (00:20:34) The role of community involvement and charity events in creating customer loyalty and building relationships.These are the main topics covered in the podcast episode transcription segment, organized in chronological order with their respective timestamps.Community Involvement Charity (00:22:26) Shop owner's initiative to involve customers in community charity, raising funds and providing incentives for customers.Supporting Little League Teams (00:23:20) Discussion on sponsoring little league teams, the impact on the community, and the importance of community involvement.Seizing Opportunities (00:24:29) Encouragement to shop owners to seize opportunities, think creatively, and take advantage of moments for business growth.Solving Real Problems (00:25:44) Emphasizing the role of marketing in solving real challenges for small businesses and making their lives better.Involvement in the Community (00:27:31) Discussion on the importance of being involved in the community and creating a sense of belonging, impacting marketing positively.Connecting with Customers (00:28:36) Emphasizing the need to connect with customers in a meaningful way, beyond traditional loyalty programs, and the impact on advertising effectiveness.Fundraising Logistics (00:29:46) Exploring the logistics of fundraising, including tools, graphics, and collaboration with marketing companies for seamless integration.Using Rewards for Community Programs (00:36:29) Discussion on customers choosing to use rewards for community programs, the intrinsic value, and setting up guardrails for giving.Launching Shop Programs (00:41:39) The process of launching shop...

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Part 3 - Customer Retention Series - Loyalty Programs [E107]

Play Episode Listen Later Jul 3, 2024 48:50

Customer loyalty programs are crucial for retaining clients in the auto repair industry. On the Auto Repair Marketing Podcast, hosts Brian and Kim Walker explore this topic with Joe Schindler and Jeff Rudnick. Joe, a shop owner, shares his experiences with loyalty programs, while Jeff from Pit Crew Marketing offers insights on how these programs can significantly benefit automotive shops. This discussion is part of their ongoing series on customer retention. They highlight how personalized rewards, first impressions, and community involvement can build stronger customer relationships, encouraging repeat business and long-term loyalty. These strategies significantly enhance customer satisfaction and drive business growth.Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shopsLagniappe (Books, Links, Other Podcasts, etc)Pit Crew MarketingSchindler's GarageSchindler's Garage - see loyalty program postsHow To Get In Touch With The GuestJeff Rudnick: https://www.linkedin.com/in/jeff-rudnick-aa611831/Joe Schindler : https://www.facebook.com/schindlersgarageShow Notes with TimestampsThe introduction (00:00:03) Introduction of the podcast episode and the topic of customer loyalty programs.Jeff's background in Hawaii (00:01:03) Jeff's background in Hawaii and the discussion about his current location.Defining customer loyalty (00:04:19) Discussion on the definition of customer loyalty and how it is measured.Earning trust and loyalty (00:06:01) The importance of trust in earning customer loyalty and the significance of knowing the customer's intent.First impressions (00:12:00) The impact of the first impression on building customer loyalty and the significance of creating a welcoming environment.Last interaction and lagniappe (00:18:05) The importance of the last interaction with the customer and the concept of providing a little extra (lagniappe) to enhance the customer experience.Community involvement and charity events (00:20:34) The role of community involvement and charity events in creating customer loyalty and building relationships.These are the main topics covered in the podcast episode transcription segment, organized in chronological order with their respective timestamps.Community Involvement Charity (00:22:26) Shop owner's initiative to involve customers in community charity, raising funds and providing incentives for customers.Supporting Little League Teams (00:23:20) Discussion on sponsoring little league teams, the impact on the community, and the importance of community involvement.Seizing Opportunities (00:24:29) Encouragement to shop owners to seize opportunities, think creatively, and take advantage of moments for business growth.Solving Real Problems (00:25:44) Emphasizing the role of

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Part 2 Customer Retention Series - Service Advisor Role [E106]

Play Episode Listen Later Jun 26, 2024 42:17

In this episode of the Auto Repair Marketing Podcast, hosts Brian and Kim Walker are joined by Rena Rennebohm to discuss the crucial role of service advisors in customer retention. Part of a customer retention series, this conversation highlights the importance of tailored, one-on-one service advisor training. Key topics include the shop owner's role in setting expectations, the benefits of a one-to-one advisor-to-technician ratio, and common mistakes in advisor interactions. Rena emphasizes the need for clear communication, empathy, and consistent follow-up to build trust and enhance customer loyalty, ultimately driving better business outcomes.Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shopsLagniappe (Books, Links, Other Podcasts, etc)Empower Your Advisor: empoweryouradvisor.comHow To Get In Touch With the GuestRena Rennebohm AAM : https://www.linkedin.com/in/rena-rennebohm-aam-49aa1835/Show Notes with TimestampsThe role of service advisors (00:00:10) Discussion on the importance of service advisors in customer retention and the start of the interview with Rena Greenbaum.Rena's journey into service advisor training (00:01:10) Rena's transition from being a service advisor to becoming a trainer and her approach to one-on-one training.The impact of shop owners' vision (00:04:53) The significance of communicating the shop's vision to service advisors and aligning it with customer expectations.Building trust and communication (00:08:28) The role of service advisors in building trust through clear communication and setting expectations with customers.Creating a raving fan experience (00:11:14) The importance of having a clear process and expectations for service advisors to create exceptional customer experiences.The technician's happiness (00:15:33) The impact of a supportive service advisor on a technician's thoroughness and customer communication.Creating a raving fan experience (00:16:42) The positive outcomes of taking time with customers and creating loyalty through thorough communication.Advisors' extra level of communication (00:17:03) The importance of personalized communication and setting expectations with customers to build a positive experience.RepairPal's mission (00:18:34) Promotion of RepairPal's mission to put trust back in auto repair and its benefits for shop owners.Building trust through communication (00:19:43) The impact of spending time with customers and building trust through clear communication and thoroughness.Understanding and confidence in car repair (00:21:28) The importance of explaining car repair in understandable terms and building confidence in customers.Communication methods and customer loyalty (00:22:22) The impact of communication methods on customer loyalty and the value of phone calls in building relationships.Coaching for shop owners (00:23:21) The role of...

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Part 1 - Customer Retention Series - Your CRM [E105]

Play Episode Listen Later Jun 19, 2024 50:51

In this episode, Brian and Kim kick off a series on retention marketing, focusing on how auto repair shops can utilize Customer Relationship Management (CRM) systems to enhance customer loyalty and communication. They are joined by Greg Rainville from Steer and Chris Enright from Enright Automotive, who share their expertise and experiences.Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shopsLagniappe (Books, Links, Other Podcasts, etc)https://www.pendo.io/https://steercrm.com/ How To Get In Touch With The GuestGreg Rainville : https://www.linkedin.com/in/grainville/Chris Enright : https://www.linkedin.com/in/chris-enright-4674302ab/Show Notes with TimestampsThe introduction (00:00:01)Introducing the topic of retention marketing and the guests for the episode.Role of CRM in retention marketing (00:02:10)Exploring the role of CRM in retention marketing for auto repair shops and its unique aspects.Implementing CRM in the business (00:04:04)Reasons for implementing a CRM in the business and the benefits of CRM in customer communication and appointment reminders.Effectiveness of CRM in customer communication (00:05:50)Comparing traditional methods of customer communication with the capabilities of CRM and its effectiveness.Key features of CRM (00:08:50)Discussion on the essential features of CRM, including filtering, appointment reminders, and Google reviews.Impact of Google reviews and content (00:12:13)Exploring the impact of Google reviews on customer trust and the importance of customer content in reviews for driving more business.The importance of digital processes (00:14:51)Discussion on the impact of digital processes on customer experience and expectations.Challenges of traditional methods (00:15:21)Comparison of traditional handwritten methods with digital processes and the challenges faced by shops still using old methods.Resistance to change (00:16:31)Observations of resistance to digital inspections and modern CRM systems among some shop owners.Retention marketing (00:17:16)Importance of retention marketing and strategies to keep customers engaged and loyal.Effectiveness of customer outreach (00:18:49)Discussion on the frequency and methods for reaching out to customers to maintain brand loyalty.Benefits of RepairPal (00:20:52)Exploration of how RepairPal can introduce shops to new customers and build trust.Personalized messaging impact (00:21:16)Impact of personalized messages and the importance of keeping customer communication personal and local.Measuring CRM effectiveness (00:25:58)Methods and importance of measuring the effectiveness of CRM-driven marketing...

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EP 297 — Drew Canole: Supplement Illusions and Facts

Play Episode Play 60 sec Highlight Listen Later Jun 11, 2024 99:28

A lot has changed for Drew Canole since the last time the mastermind behind Organifi made his way to the Rainbow House nearly five years ago.Drew shares the life-changing reasons why he's stepped back from Organifi and joins Paul in reviewing the basics of healthy living that never change in this heart-melting Living 4D conversation.Look out for Drew on social media via Instagram.TimestampsThe six-month-old reason why Drew stepped back from Organifi. (1:22)If you're eating processed foods containing glyphosate, what does that tell your body? (13:07)The steps and expense that keeps Organifi's sourcing standards high. (28:25)Organifi's latest product launch. (37:27)Never manage your stress with bad nutrition. (41:30)“Every organ has a consciousness.” (51:20)Paul's marriage advice to Drew. (1:07:50)“It takes a tribe to raise a child.” (1:13:58)Your gift to the world. (1:22:06)ResourcesScience in Agriculture: Advanced Methods For Sustainable Farming by Arden AndersenPemmicanThe work of Dr. Royal Lee, Weston A. Price, St. Hildegard of Bingen and Paul BraggPaul's Living 4D conversations with Mimi Lindquist and Chase Ramey and Angie ChekDemeter USAWe may earn commissions from qualifying purchases using affiliate links.Thanks to our awesome sponsors:PaleovalleyBiOptimizers US and BiOptimizers UK PAUL10Organifi CHEK20How to Eat, Move and Be Healthy 20th anniversary editionWild PasturesWe may earn commissions from qualifying purchases using affiliate links.

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EP 295 — Dr. Mike DeBord: Blood Flow Restriction Training

Play Episode Play 41 sec Highlight Listen Later May 28, 2024 102:38

Discover how blood flow restriction (BFR) training can make a huge difference in the way you train your body and speed up your recovery from injury with Dr. Mike Bord in this stimulating Living 4D conversation.Learn more about Mike's work and the B3 bands on via social media on Facebook, X/Twitter, Instagram and YouTube. For Living 4D listeners: Purchase a set of B3 BFR bands and receive FREE coaching, exercise tubing, a backpack and shipping, along with access to live calls and the BFR Exercise Library by checking out this link and mentioning Paul's name or Living4D in the survey. (Special offers from Living 4D guests are time-sensitive and at their discretion to redeem after 30 days.)TimestampsThe best kind of nitric oxide for your body. (8:20)How B3 bands help your body generate more growth hormone, even with lighter weights. (15:52)The weekly strength training time limit once you age into your middle years. (26:26)Tapping the metabolic pathway. (34:18)More mitochondria and less soreness. (41:45)Thyroid stimulating hormone. (56:37)“You should feel the buzz when you do BFR.” (1:03:19)BFR + cold plunges = a natural anti-inflammatory. (1:13:50)Mike became a BFR true believer after a hip replacement. (1:26:55)Any limitations on BFR? (1:33:00)ResourcesThe work of Dr. Yoshiaki Sato and Frederick HatfieldThe Buteyko breathing techniquePaul's Living 4D conversations with Kyle Kingsbury and Chris DuffinMike talks to Kyle Kingsbury about blood flow restriction training on YouTubeThanks to our awesome sponsors:PaleovalleyBiOptimizers US and BiOptimizers UK PAUL10Organifi CHEK20How to Eat, Move and Be Healthy 20th anniversary editionWe may earn commissions from qualifying purchases using affiliate links.

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A Meeting Of The Marketing Minds [E100]

The Radcast with Ryan Alford

Play Episode Listen Later May 15, 2024 46:13

In episode 100 of The Auto Repair Marketing Podcast, we invite Tony Mercury from AutoShop Solutions, Carrie-Lynn Rodenberg from Turnkey Marketing, Connor Tracy from Kukui, and Kelsey Outram from Lift Auto Repair Marketing to join us for a meeting of the marketing minds. We talk about where marketing has been, where it's going, and drop lots of useful knowledge bombs for shop owners to implement in their marketing!Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shopsLagniappe (Books, Links, Other Podcasts, etc)Tony Mercury, Autoshop Solutions - https://autoshopsolutions.com/ Carrie-Lynn Rodenburg, Turnkey Marketing - https://www.turnkeyautomarketing.com/ Connor Tracy, Kukui - https://www.kukui.com/ Kelsey Outram, Lift Auto Repair Marketing - https://liftautorepairmarketing.com/ Brian & Kim Walker, Shop Marketing Pros - https://shopmarketingpros.com/ How To Get In Touch With the guestTony Mercury - https://www.linkedin.com/in/tony-mercury-759061b/Connor Tracy - https://www.linkedin.com/in/connor-tracy-005a5663/Carrie-Lynn Rodenburg - https://www.turnkeyautomarketing.com/contact-us/Kelsey Outram - https://www.linkedin.com/in/kelseyoutram/Show Notes with TimestampsThe introduction (00:00:01) Introduction of the episode, sponsors, and special guests.Discussing the future of marketing (00:01:17) Conversation about the future of marketing and the gathering of various marketers in the industry.The significance of change in marketing (00:03:43) Discussion on the significant changes in marketing for auto repair shops over the last decade.Common mistakes in marketing for auto repair shops (00:05:31) Addressing common mistakes made by auto repair shop owners in their marketing efforts.Challenges in communication and handoff from marketing to sales (00:07:19) Challenges and issues related to communication and handoff from marketing to sales within auto repair shops.Role of AI and automation in marketing (00:10:08) Exploring the role of AI and automation in the future of marketing for auto repair shops.AI in Marketing (00:14:07) AI's role in targeting audiences and delivering custom messages through different platforms.Emerging Technologies for Auto Repair (00:15:10) Shift from web dominance to direct-to-consumer strategies, including online scheduling and live scheduling.Google's Monetization and Direct-to-Consumer Shift (00:16:11) Google's efforts to monetize and sidestep web-based processes, leading to a shift in consumer...

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How to Actually Build Brand and Sales In the New Social Media World with Gary Vee

Play Episode Listen Later May 14, 2024 47:14

Gary gives us a sneak peek into his latest masterpiece, "Day Trading Attention: How to Actually Build Brand and Sales in the New Social Media World.” Gary's new book is the textbook you wish you had when starting your marketing and branding journey. Think charts, real-life examples, advice, market research, case studies, tips, and more–all while NOT putting you to sleep. Sound too good to be true? Ryan has read it and can confirm–NO BS.While discussing Gary's latest book and why everyone should grab a copy, Gary stresses that the key is to not get too caught up in the future, or too stuck in the past. The here and NOW is free social media. We're in the Golden Era, baby. While it's the most freely available, most effective way to reach your audience right NOW, it's imperative to take advantage of it to achieve the success you desire for your brand.Adapting to marketing trends like TikTok and other social media platforms (No, TikTok isn't just for teenage girls who like to dance) is the key to grabbing attention in the new social media world. Your strategy should then be to turn that attention into intent. Take the BS out of business by turning BUZZ into BITE.Don't look back in 10 years and wish you would've taken advantage of the massive opportunities social media provides right now. Additional discussions include the significance of building relationships, teamwork, authenticity, leading with empathy, and the influence of AI in the future of marketing.Gary also shares some practical and profound parenting advice about fostering self-esteem in the digital age (No 8th place trophies here. Just real reinforcement and nurturing).Huge thanks to Gary Vee for coming on the show and dropping these knowledge bombs for us!What did you think of this episode? DM me on @rightaboutnowshow or @ryanalford on Instagram. I'd love to hear your thoughts!Pre-order Gary's new book on Amazon! “Day Trading Attention” releases on May 21, 2024. Don't wait to get your hands on this goldmine of information.TAKEAWAYSPerspective is Key: Appreciate what you have because many have it worse. Gratitude can change your outlook.Relationships Matter: Gary emphasizes the value of teamwork and maintaining strong relationships. Leaders should prioritize serving their team.Value Creation: Gary's primary focus is always on bringing value, a principle crucial for success in any endeavor.Empathy and Kindness: Building empires isn't just about business strategies; it's about treating people well. Empathy and kindness can lead to significant achievements.Continuous Learning: Gary sees his new book as a curriculum, reflecting his lifelong commitment to learning about selling and branding.Brand Building: Nike's success illustrates the importance of branding. Playing your "greatest hits" repeatedly can solidify your brand's identity.Adaptation and Realism: In a changing world, parents must adapt while instilling real self-esteem in their children to withstand challenges.Attention and Intent: Turning attention into action requires more than just grabbing eyeballs. It demands offering genuine value and having a plan.Embrace Discomfort: Growth often occurs outside your comfort zone. Embrace discomfort to reach new heights.Seize Opportunities: We're currently in a golden era of free attention and distribution. Leverage social media now and adapt to future platforms to stay ahead. TIMESTAMPSThe importance of social media (00:00:00) Gary emphasizes the significance of taking social media seriously for business and personal growth.Introduction and welcome (00:00:33) The hosts introduce the show and welcome Gary Vaynerchuk, highlighting his various titles and accomplishments.Perspective and gratitude (00:01:11) Gary and the co-host discuss the importance of perspective, gratitude, and controlling one's own destiny.Building a strong team and culture (00:02:37) Gary explains the importance of building a strong team, fostering relationships, and creating a positive work culture.Empathy and kindness in business (00:08:33) Gary reflects on the significance of empathy and kindness in leadership and business, emphasizing the need to do right by people.Balancing passion and capability (00:10:36) The co-host shares a personal experience of following passion in the car business, leading to failure, and Gary emphasizes the importance of being good enough in pursuing one's passion.Embracing current opportunities (00:11:48) The co-host discusses the quote from Gary's book about underestimating current opportunities and shares personal experiences related to embracing new platforms like TikTok.Salesmanship versus branding and marketing (00:14:51) Gary discusses the difference between salesmanship and branding/marketing, emphasizing the need for a long-term brand-building approach.Consistency in brand-building (00:18:27) The co-host highlights the importance of consistency in brand-building and references Gary's consistent messaging as a testament to successful brand-building.Parenting and social media (00:19:17) Gary and the co-host discuss the considerations of parenting in the digital age, emphasizing the importance of building genuine self-esteem in children to navigate the evolving digital landscape.Gary Vaynerchuk's New Book (00:21:10) Discussion about Gary Vaynerchuk's new book "Day Trading Attention" and its relevance to marketing today.Gary's Approach to Attention Marketing (00:22:03) Gary Vaynerchuk explains his approach to staying ahead of the attention curve and implementing attention marketing.Gary's Unique Position in Marketing (00:22:59) Gary discusses his role in a 2000-person global agency and the unique insights he gains from it.Impact of AI on Marketing (00:27:49) Gary discusses the impact of AI on various industries, including marketing and advertising, and the need to strategize.Turning Attention into Intent (00:32:15) The conversation delves into the process of turning attention into intent and translating buzz into action.Content Creation and Attention (00:33:07) Gary discusses the factors that capture attention in content creation and the importance of providing value.Understanding Social Media Changes (00:35:33) Gary explains the shift in social media dynamics and the importance of understanding individual content performance.Empathy and Authenticity in Marketing (00:39:14) The discussion touches on the importance of empathy and authenticity in marketing and its impact on human connection.Real Success vs. Proxy Success (00:43:00) Gary emphasizes the difference between real success and proxy success, highlighting the importance of genuine achievement.The importance of social media (00:43:23) Gary emphasizes the significance of leveraging free social media for marketing and branding.Leveraging owned versus rented land (00:44:16) Discussion on using free social media to drive traffic to owned platforms like websites and lists.Extracting attention from social media (00:45:19) Gary discusses the power of extracting attention from social media for marketing and brand building.Preparing for the future of marketing (00:47:07) Gary warns about the potential decline of free social media awareness and the need to capitalize on it now.Building leverage over time (00:48:14) The importance of building leverage over time and taking one's brand to the next platform. If you enjoyed this episode and want to learn more, join Ryan's newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford.

EP 293 — Jayne Buxton: Vegan, Vegetarian or?

Play Episode Play 54 sec Highlight Listen Later May 14, 2024 140:00

Climate change and global warming have been such a huge part of the daily news cycle, could we be distracted from the real problems that are harming our planet and human health?Jayne Buxton, author of The Great Plant-Based Con, exposes the mind games disguised as “solutions” that have confused and sickened so many people — like diets that exclude meat or most fruits and vegetables — and shares what we can do to take back control of the conversation engineered by the billionaire architects behind the scenes and protect our health in this non-vegan Living 4D conversation.Learn more about Jayne and her work on her website or via social media on X/Twitter.TimestampsThe food debate began in 2019. (6:02)The dreaded net zero. (19:32)Food: The most serious issue our nation faces. (34:01)Busting food myths. (43:39)Politics gets in the way of growing healthy food. (1:04:21)Everyone following the same fixed diet — vegetarian or keto — cannot be healthy for everyone. (1:11:54)How did food preferences become a person's identity? (1:17:40)“Nutritional epidemiology is dead and should be abolished.” (1:20:48)Could eating meat become illegal? (1:32:11)How vegetarianism evolved over time. (1:53:10)Is our world really experiencing global warming? (2:03:24)ResourcesEnding the Mother War: Starting the Workplace Revolution by Jayne BuxtonThe Vegetarian Myth: Food Justice and Sustainability by Lierre KeithFlawed Figures & Fragile Futures by Nadaline WebsterDiet For a Small Planet by Frances Moore LappePaul's Living 4D conversations with Matt Wallden on The Honest Vegetarian, Fred Provenza and Dr. Paul SaladinoThis Changes Everything: Capitalism vs. The Climate by Naomi KleinC40 CitiesAnnals of Internal MedicineGlobal warming potential (GWP)Find more resources for this episode on our website.Thanks to our awesome sponsors:PaleovalleyBiOptimizers US and BiOptimizers UK PAUL10Organifi CHEK20How to Eat, Move and Be Healthy 20th anniversary editionWe may earn commissions from qualifying purchases using affiliate links.

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John Li on building Vimcal, world's fastest calendar for remote teams

Play Episode Listen Later May 2, 2024 41:26

In this episode, John Li, CEO of Vimcal discusses his transition from Twitter to entrepreneurship, detailing the evolution of his startup from AR technology to a fitness venture, and ultimately to a specialized calendar app. He emphasizes the critical role of executive assistants in product development, the necessity of user feedback, and the integration of AI. John also talks about the unique challenges of user acquisition, the strategic shift to a vertical SaaS model, and the company's inclusive hiring practices, and much more!TimestampsThe journey from Twitter to Y Combinator (00:00:02)Pivoting from AR to Fitness to Calendar (00:03:38)Onboarding users and fundraising challenges (00:10:26)Vimcal's focus on meetings, not just a calendar (00:13:26)The role of AI in startups and fundraising (00:15:29)Launching Whimsical E and serving executive assistants (00:17:15)Speed vs Quality in Product Development (00:19:43)Lessons in conducting effective product reviews (00:20:21)The Harmony of Features (00:20:41)Product Teams' Focus (00:21:53)Challenges in User Acquisition (00:22:58)Enterprise and PLG Approach (00:24:49)Traits in Hiring (00:26:26)Assessing Curiosity and Clarity of Thought (00:29:43)Hiring Mistakes and Parting Ways (00:33:19)John's LinksLinkedIn – https://www.linkedin.com/in/johnli611/Website – https://www.vimcal.com/Twitter - https://twitter.com/jaylbird11My Links Podcast: https://lifeselfmastery.com/itunes YouTube: youtube.com/lifeselfmasteryTwitter: https://twitter.com/rohitmal 5-day email course: www.enterprisesalesexpertise.com

EP 291 — Letao Wang: Myth: Truth or Fallacy?

Play Episode Play 60 sec Highlight Listen Later Apr 30, 2024 126:40

Did you know there's a place where myth, the Tarot and medicine may intersect in amazing ways? Spiritual counselor Letao Wang explains how the power of myth, coupled with the Tarot, can tell us more about ourselves than we ever imagined and why myths aren't true but always will be in this revelatory Living 4D conversation.Learn more about Letao's work on his Healing Kingdom website and Instagram.TimestampsThe need to find a real home. (7:13)“Myths are never true, but always will be…” (13:46)Using the Tarot to discover insights about physical health. (15:48)Reading Tarot cards more literally. (25:39)Achilles and autism. (40:34)Why Greek mythology? (49:13)The myth of Arachne. (1:07:33)Heracles and Medea: Myths we can learn from in modern times. (1:13:42)Sharing mythic characters like Phaeton with kids may help them become better people. (1:34:46)Find a myth that connects with you. (1:49:24)Letao's next book. (2:01:14)ResourcesLetao's Oracle of the Mythic Heroes Tarot card deckThe Temple of Apollo in GreeceThe work of Ly de Angeles and Dr. Leonard SaxThe Interpretation of Fairy Tales by Marie-Louise von Franz and Kendra Crossen Paul's Living 4D conversation with Ernst WilhelmThanks to our awesome sponsors:PaleovalleyBiOptimizers US and BiOptimizers UK PAUL10Organifi CHEK20CHEK Institute Free Squat AssessmentTarot For Soul Guidance online workshopWe may earn commissions from qualifying purchases using affiliate links.

EP 288 — Dr. Marc Gafni: First Principles and Values

Play Episode Play 34 sec Highlight Listen Later Apr 9, 2024 126:25

Our planet is suffering so deeply from a global intimacy disorder, is it even possible to turn things around?Dr. Marc Gafni returns to share his newest work, First Principles and First Values (a collaboration with Dr. Zak Stein under the pseudonym David J. Temple), as a possible blueprint for a new and better way forward in this Living 4D conversation.Register for his free, weekly Evolutionary Sensemaking program on Sundays at 10 a.m. Western Time/1 p.m. Eastern Time and receive Chapters 1-4 of his book, Your Unique Self: The Radical Path to Personal Enlightenment, for free. Take his free Unique Self mini-course. Grab your free audiobook, The Erotic and The Holy, at this link. Join Marc on your favorite social media platform: Facebook, Instagram, Twitter, YouTube and Substack. TimestampsThe value of stories. (7:51)A pivotal generation. (18:31)A cosmic story of value. (28:40)“We live in an amorous cosmos.” (32:25)“We are music.” (45:00)Is there no true shared field of values? (53:50)Moving from dogma to dharma. (1:03:26)Evolutionary love. (1:08:58)Eros defined. (1:12:08)How do you become a world-changer? (1:20:29)“God is a verb.” (1:37:32)A unique configuration of intimacy. (1:42:38)“God is the infinite intimate.” (1:55:38)Resources Homo Ludens: A Study of the Play-Element in Culture by Johan Huizinga The Imitation Game The Vulnerable World Hypothesis by Nick Bostrom Beyond Freedom and Dignity by B.F. SkinnerFinite and Infinite Games: A Vision of Life as Play and Possibility by James CarseThe work of Barbara Marx Hubbard and Dr. James ShapiroPaul's Living 4D conversation with James TunneyFind more resources for this episode on our website.Thanks to our awesome sponsors:PaleovalleyBiOptimizers US and BiOptimizers UK PAUL10Organifi CHEK20CHEK Institute HLC 1 Live We may earn commissions from qualifying purchases using affiliate links.

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How to approach Product Development, User Feedback, Team Building with Darya Sesitskaya from Shader

Play Episode Listen Later Mar 21, 2024 39:38

In this podcast episode, Darya Sesitskaya, founder of Shader, shares her entrepreneurial journey and insights into product development. She emphasizes the role of intuition in the early stages of design and the importance of simplicity in product interfaces. Daria also discusses her approach to user feedback, highlighting that not all suggestions are implemented but are carefully evaluated. For fundraising, she credits her participation in an accelerator program for building connections and stresses consistent communication with investors and much more!TimestampsThe journey to Shader (00:00:02)From Belarus to the US (00:02:38)Experience at Snapchat (00:04:50)On Deck Fellowship Experience (00:07:34)Product Management and Design (00:10:17)Hiring the First Product Manager (00:12:59)The Future of Product Development (00:15:15)Core Roles for Product Managers (00:17:03)Working with Design Partners (00:18:55)UI/UX Design Principles (00:21:08)Balancing Intuition and Data (00:23:43)Vision and Prototypes (00:23:56)Simplicity in Product Design (00:24:49)User Feedback and Implementation (00:26:31)Hiring High-Quality Talent (00:29:22)Raising Funding and Building Relationships (00:31:31)Startup Lessons and Growth (00:36:15)Darya's LinksLinkedIn – https://www.linkedin.com/in/daryasesitskaya/Shader - Shaderapp.comMy Links Podcast: https://lifeselfmastery.com/itunes YouTube: youtube.com/lifeselfmastery Twitter: https://twitter.com/rohitmal 5-day email course: www.enterprisesalesexpertise.com

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EP 285 — Gunnila and Erik Blomberg: Eleiko: Real Strength

Play Episode Play 60 sec Highlight Listen Later Mar 19, 2024 91:17

If you have ever watched any of Paul's exercise videos on his YouTube channel, you've seen him using equipment made by Eleiko, one of the most successful family-owned companies in the world based in Sweden. Paul's love of Eleiko runs far deeper than merely being a serious fan of their equipment and gear as you'll discover in this week's Living 4D conversation/reunion with Gunnila and Erik Blomberg, the mainstays behind this internationally renowned company. The Blombergs share the deep respect and affection they have for Paul and the CHEK Institute and how Gunnila helped bring CHEK principles and How to Eat, Move and Be Healthy to an international audience hungering for it. Learn more about Eleiko — their array of equipment, educational offerings and success stories — on their website.TimestampsThe origins of Eleiko started with waffle irons. (4:12)Paul's role in keeping Eleiko focused on functional training, not machines. (13:30)What strength means to Gunnila and Erik. (22:44)Performance, learning and kindness. (27:20)Myths about kids training with weights. (31:23)Teaching true health versus selling unhealthy products. (40:55)Does the typical exercise routine start with a machine or free weights? (52:58)How Gunnila was so instrumental to Paul's work with How to Eat, Move and Be Healthy. (58:32)Passing the torch to the next generation. (1:05:38)Navigating the challenges and growth before, during and after the COVID pandemic. (1:12:30)Gunnila is a cool grandmother. (1:22:46)ResourcesThe Family Business NetworkWatch Gunnila describe how lifting makes her feel complete on YouTubeThanks to our awesome sponsors:PaleovalleyBiOptimizers US and BiOptimizers UK PAUL10Organifi CHEK20CHEK Academy Open HouseWe may earn commissions from qualifying purchases using affiliate links.

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How startups can build sustainable distribution modes with Justin Smith from Recharge Capital

Play Episode Listen Later Mar 14, 2024 42:45

In this podcast episode, Justin Smith, Managing Partner at Recharge Capital delves into his venture capital journey, his experiences at Recharge Capital and Tusk Ventures, and the intricacies of angel investing and SPVs. Justin shares his transition from auditing to venture capital, his approach to building a sourcing network, and the importance of partnerships in investing. He discusses the strategic role of distribution channels in fintech and healthcare startups, the impact of brand names on cap tables, and the current state of M&A in venture capital. Justin also touches on fund dynamics, such as liquidity events and reserve allocations, and concludes with personal insights on fundraising and relationship building, highlighting the usefulness of AngelList for SPVs and syndications, and much more.TimestampsThe journey to venture capital (00:00:03)Transition to SPVs and Recharge Capital (00:02:56)Differences between SPVs and institutional capital (00:08:45)Building partnerships through angel investing (00:14:35)Diversifying the investment portfolio (00:15:10)Importance of distribution channels in startups (00:18:57)Distribution as a Key Issue (00:18:57)Building Partnerships and Distribution Channels (00:20:07)Brand Names on Cap Tables (00:22:12)Clubbed Rounds and Founder Strategies (00:23:06)M&A Activity in the Next 12 Months (00:25:03)Misalignment Between VCs and LPs (00:26:22)Liquidity and Reserve Allocation (00:29:45)Follow-on Investments and Fund Dynamics (00:31:36)Venture Decision-Making and Postmortems (00:33:59)Ownership Allocation in Companies (00:36:17)Justin's LinksLinkedIn – https://www.linkedin.com/in/justin-b-smith/Email - justin@recharge.capitalRecharge Capital - https://www.rechargecapital.com/My Links Podcast: https://lifeselfmastery.com/itunes YouTube: youtube.com/lifeselfmastery Twitter: https://twitter.com/rohitmal 5-day email course: www.enterprisesalesexpertise.com

Life in a Pressure Cooker: Startup & Partnerships with Stefan Ross

Goalie Mindset Secrets Podcast

Play Episode Listen Later Mar 7, 2024 49:27

In this episode, Stefan Ross, Head of Partnerships at Pigment, shares his journey from sales to partnerships and his experiences in the UK startup ecosystem. He discusses the importance of strategic thinking and curiosity in partnerships, the centralized nature of the UK startup scene, and the misconceptions about partnerships. Stefan emphasizes the need for structural alignment within companies and how to effectively manage and communicate with multiple partners. He also touches on the hiring process for partnership managers, the significance of mentorship, and his favorite tools and resources. Stefan offers valuable insights into building successful partnerships and the internal culture needed to support them, and much more!TimestampsThe partnership journey (00:00:19)Entering the world of partnerships (00:01:13)UK startup ecosystem (00:11:35)Common misconceptions about partnerships (00:16:44)Internal culture for being partner-ready (00:18:32)Understanding the Importance of Executive Buy-in (00:18:49)Transitioning to Multi-Product Platforms (00:21:04)Managing Multiple Product Sales Teams (00:23:49)Scoring and Evaluating Partnerships (00:25:52)Types of Alliances in Business Ecosystems (00:27:00)Choosing the Right Alliances and Metrics for Success (00:29:25)Aligning Incentives for Partner Success (00:32:00)Communicating Metrics to the C-suite (00:34:35)Tools and CRM for Partnerships (00:36:16)The value of structural alignment (00:37:09)Hiring process for partnership managers (00:38:25)Qualities of a great partnership manager (00:41:29)Learning from mistakes in partnerships (00:46:36)Stefan's LinksLinkedIn – https://www.linkedin.com/in/stefan-ross-83641074Pigment - https://www.pigment.com/My Links Podcast: https://lifeselfmastery.com/itunes YouTube: youtube.com/lifeselfmastery Twitter: https://twitter.com/rohitmal

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The Real Housewives Of D.C. (with Laura DeBarra)

Flop Culture

Play Episode Listen Later Mar 7, 2024 58:11

Best-selling author Laura DeBarra joins Fionnuala to discuss the short-lived The Real Housewives of D.C.TIMESTAMPSThe alleged behind-the-scenes drama on the set of Queer Eye + where the hell is Kate Middleton?: 0:44The Real Housewives of D.C. (with Laura DeBarra): 15:25Top of the Flops: 48:43LINKSBuy Laura's brand new book Garment Goddess here!Follow Laura on Instagram and TikTok!Support the podcast on Patreon to get at least 2 bonus episodes a month - patreon.com/flopcultureFollow Flop Culture on Instagram, TikTok and YouTube!Editing: Adam Shanahan Hosted on Acast. See acast.com/privacy for more information.

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The Most Powerful Tool for Achieving Your Goals: Endpoint Visualization ft. Vic Lindal

Play Episode Listen Later Mar 7, 2024 14:41

In this episode of The Goalie Mindset Podcast, Pete Fry talks with Vic Lindal about the benefits of Endpoint Visualization. Lindal, an accomplished athlete and coach, shares insights on how visualizing goals can enhance performance across various fields, including sports and academics. The discussion includes personal anecdotes, with Lindell's impressive feats, such as completing an Ironman at 50 and cycling around Taiwan at 82, underscoring the technique's effectiveness. The episode provides listeners with strategies for achieving success through backward shaping and goal visualization.TimestampsThe power of endpoint visualization (00:00:59) Discussion on the concept of endpoint visualization and its application in goaltending and other areas of life.Vic's impressive achievements (00:01:31) Vic Lindal's remarkable accomplishments, including coaching, announcing, and athletic feats, at 86 years old.Endpoint visualization and backward shaping (00:03:33) Explanation of how endpoint visualization and backward shaping can be applied to achieve goals in sports and life.Visualization for glove saves (00:05:38) Using endpoint visualization and backward shaping to improve glove saves, with a personal example and coaching advice.The importance of backward shaping (00:08:55) The significance of teaching skills using backward shaping and the impact of endpoint visualization on achieving goals.Applying visualization in various areas (00:12:31) The effectiveness of visualization in sports, academics, and other activities, with examples of its successful application.Conclusion and appreciation (00:13:59) Pete Fry expresses gratitude to Vic Lindal and acknowledges the impact of endpoint visualization in his teachings.Goalie Mindset Academy (7 Day Free Trial)Daily Insight and Tips on InstagramDaily Insight and Tips on TikTokListen to other podcastsStay up to date with everything at https://www.petefry.net/

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Mastering Outbound Sales with Justin Michael

Play Episode Listen Later Jan 11, 2024 43:18

In this podcast episode, Justin Michael shares his unique sales methodology, the Justin Michael Method, emphasising the importance of understanding prospects' needs and building relationships. He discusses strategies for bypassing gatekeepers, the art of discounting, and engaging CFOs by demonstrating ROI. Justin also highlights the role of customer case studies in proving value and addresses the challenges of sales forecasting. He stresses the significance of developing sales talent within organisations and the value of mentorship and apprenticeship in achieving sales excellence, and much more!TimestampsThe start of sales career (00:00:56)Working with Sean Parker (00:01:50)Building a community (00:04:33)The Justin Michael Method (00:05:58)Psychology in sales (00:11:22)Building relationships with prospects (00:14:34)Preventing loss of champions (00:18:53)Morphing and Waterfalling (00:19:53)Discounting Strategy (00:20:45)Creating a Compelling ROI Business Case (00:22:39)Value Demonstration through Case Studies (00:24:43)Approaching Sales Forecasting (00:26:06)Balancing Quotas and Celebrating Wins (00:28:14)Career Advancement and Specialization (00:30:13)Developing Sales Talent (00:32:44)Challenges of Writing a Book (00:34:17)Writing a Business Book (00:35:57)Michael's LinksAgency - https://hypcccycl.com/LinkedIn – https://www.linkedin.com/in/michaeljustin/Sales Superpowers - https://www.amazon.co.uk/Sales-Superpowers-Outbound-Operating-Explosive/dp/1948382687My Links Podcast: https://lifeselfmastery.com/itunes YouTube: youtube.com/lifeselfmastery Twitter: https://twitter.com/rohitmal

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Building trust and respect with young founders with Sameet Mehta of Granite Hill Capital Partners

Play Episode Listen Later Dec 28, 2023 38:55

In this podcast episode, Sameet Mehta shares his journey into venture capital, his investment misses with Zoom and Dropbox, and the importance of cautious hiring for startups. He also discusses the decision-making process at his fund, Granite Hill, and the significance of creating a safe environment for open discussion. Sameet emphasizes the role of early-stage investors in a company's growth and shares his insights on the trend of hedge funds investing in emerging countries and also talks about his involvement with Thread Optics, a cybersecurity company, and much more!TimestampsThe world of venture capital (00:00:41)Corporate venture vs. decision-making at own firm (00:03:17)Changes in venture capital over the last two decades (00:05:21)The benefits of going public for consumer companies (00:09:50)Missed investment opportunity in Zoom (00:11:06)Advice on hiring for early-stage startups (00:15:09)Creating an environment of safety (00:18:46)Building trust with younger founders (00:20:09)Hiring mistakes founders make (00:23:29)The trajectory of the industry (00:28:09)The role of investors in early-stage companies (00:28:52)Thread Optics and Cybersecurity (00:32:04)Sameet's LinksGranite Hill - http://www.granitehill.netThreadOptix - https://www.threatoptix.aiLinkedIn – https://www.linkedin.com/in/sameet-s-mehta-09520/My Links Podcast: https://lifeselfmastery.com/itunes YouTube: youtube.com/lifeselfmastery Twitter: https://twitter.com/rohitmal

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How Walnut builds personalized & interactive demo experiences with Yoav Vilner

Play Episode Listen Later Dec 21, 2023 22:44

In this podcast episode, Yoav Vilner, co-founder and CEO of Walnut, shares his journey in startups and insights on sales and marketing strategies. He discusses the relationship between sales and marketing teams, the importance of hiring the right salespeople, and when to target larger companies. He also highlights the significance of measuring metrics like retention, churn, and net dollar retention for SaaS companies. Yoav emphasizes the value of prioritizing people over products in the early stages of a startup and much more! TimestampsThe journey in startups (00:00:39)Sales and marketing teams (00:01:47)Hiring salespeople (00:03:27)The right time to move up the market (00:11:18)Working with design partners (00:12:16)Metrics for growth in SaaS companies (00:13:12)The importance of people in startups (00:21:11)Yoav's LinksWalnut - walnut.ioLinkedIn – https://www.linkedin.com/in/yoav-vilner/My Links Podcast: https://lifeselfmastery.com/itunes YouTube: youtube.com/lifeselfmastery Twitter: https://twitter.com/rohitmal

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Are Benchmarks BS? [E114] - Diagnosing the Aftermarket A to Z

Matt Fanslow - Diagnosing the Aftermarket A to Z

Play Episode Listen Later Dec 20, 2023 66:03

Are shop owners blindly giving out benchmarks/blindly following them? Matt Fanslow, Jeff Barnes, and Bryan Pollack discuss the challenges in the automotive industry, including the overload of information, the lack of standard practices, and the need to understand specific business models. They also discuss the complications of hiring a diagnostic technician, the importance of career development opportunities, the importance of marketing, the challenges of investing in equipment, financial management, and the significance of retaining and training good employees. Show Notes with TimestampsThe challenges of navigating information (00:01:10) Discussion on the abundance of information in the automotive industry and the lack of tailored information for specific shops.The lack of industry standards (00:03:28) Exploration of the absence of standardized practices in running an automotive shop and the difficulty in determining who is the authority.Choosing the right business model (00:06:55) Importance of understanding the specific business model of a shop and making informed decisions based on that, rather than blindly following advice from others.The challenges of hiring a diagnostician (00:08:49) Explains the consequences of hiring a diagnostician without proper training and how it affects the shop's efficiency and profitability.The difficulties of determining the right diagnostician for a shop (00:09:59) Discusses the challenges faced by shop owners in finding the right diagnostician based on the size and workload of their shop.The challenges of finding skilled technicians (00:16:47) Discussion on the difficulty of finding and retaining skilled technicians in certain geographical areas.Different business models and the pressure to grow (00:17:20) Exploration of the pressure on shop owners to grow their businesses and the potential negative consequences of pursuing growth without considering the specific business model.Questioning the definition of success (00:18:14) Examining the concept of success in the automotive industry, beyond just financial numbers, and the importance of personal happiness and work-life balance.The challenges of navigating the automotive industry (00:23:39) Discussion on the importance of continuous training for technicians to keep up with evolving technology.Understanding legal and ethical considerations in running an automotive shop (00:26:02) Conversation about the importance of having an accountant, insurance agent, and attorney, and the potential legal and ethical implications of certain actions.The challenges of advertising in different areas (00:32:30) Discussion on the difficulties of advertising in different locations, including the effectiveness of different advertising methods based on the size and demographics of the area.The importance of targeted marketing (00:34:49) The need for targeted marketing strategies to reach the right audience and avoid wasting advertising budget.The challenges of investing in equipment and key cutting machines (00:40:01) The guests discuss the challenges of investing in equipment and key cutting machines, especially for smaller shops and those located near dealerships.The changing landscape of the automotive industry and the misconception about shops without a diagnostician (00:41:00)Chasing numbers and the prioritization of car issues (00:52:07) Discussion about the pressure to meet certain numbers in the industry and the prioritization of car issues based on customer needs.The challenges of chasing false numbers (00:56:32) Discussion on how some shops miss out on hiring good technicians because they focus on a false number instead of considering the technician's value.Understanding benchmark numbers vs. goals (00:56:54) Exploration of the difference between benchmark numbers used for...

conversations chasing exploration examining questioning diagnosing benchmarks aftermarket jeff barnes timestampsthe

Are Benchmarks BS? [E114]

Play Episode Listen Later Dec 20, 2023 66:03

Are shop owners blindly giving out benchmarks/blindly following them? Matt Fanslow, Jeff Barnes, and Bryan Pollack discuss the challenges in the automotive industry, including the overload of information, the lack of standard practices, and the need to understand specific business models. They also discuss the complications of hiring a diagnostic technician, the importance of career development opportunities, the importance of marketing, the challenges of investing in equipment, financial management, and the significance of retaining and training good employees. Show Notes with TimestampsThe challenges of navigating information (00:01:10) Discussion on the abundance of information in the automotive industry and the lack of tailored information for specific shops.The lack of industry standards (00:03:28) Exploration of the absence of standardized practices in running an automotive shop and the difficulty in determining who is the authority.Choosing the right business model (00:06:55) Importance of understanding the specific business model of a shop and making informed decisions based on that, rather than blindly following advice from others.The challenges of hiring a diagnostician (00:08:49) Explains the consequences of hiring a diagnostician without proper training and how it affects the shop's efficiency and profitability.The difficulties of determining the right diagnostician for a shop (00:09:59) Discusses the challenges faced by shop owners in finding the right diagnostician based on the size and workload of their shop.The challenges of finding skilled technicians (00:16:47) Discussion on the difficulty of finding and retaining skilled technicians in certain geographical areas.Different business models and the pressure to grow (00:17:20) Exploration of the pressure on shop owners to grow their businesses and the potential negative consequences of pursuing growth without considering the specific business model.Questioning the definition of success (00:18:14) Examining the concept of success in the automotive industry, beyond just financial numbers, and the importance of personal happiness and work-life balance.The challenges of navigating the automotive industry (00:23:39) Discussion on the importance of continuous training for technicians to keep up with evolving technology.Understanding legal and ethical considerations in running an automotive shop (00:26:02) Conversation about the importance of having an accountant, insurance agent, and attorney, and the potential legal and ethical implications of certain actions.The challenges of advertising in different areas (00:32:30) Discussion on the difficulties of advertising in different locations, including the effectiveness of different advertising methods based on the size and demographics of the area.The importance of targeted marketing (00:34:49) The need for targeted marketing strategies to reach the right audience and avoid wasting advertising budget.The challenges of investing in equipment and key cutting machines (00:40:01) The guests discuss the challenges of investing in equipment and key cutting machines, especially for smaller shops and those located near dealerships.The changing landscape of the automotive industry and the misconception about shops without a diagnostician (00:41:00)Chasing numbers and the prioritization of car issues (00:52:07) Discussion about the pressure to meet certain numbers in the industry and the prioritization of car issues based on customer needs.The challenges of chasing false numbers (00:56:32) Discussion on how some shops miss out on hiring good technicians because they focus on a false number instead of considering the technician's value.Understanding benchmark numbers vs. goals (00:56:54) Exploration of the difference between benchmark numbers used for...

conversations chasing exploration examining questioning benchmarks jeff barnes timestampsthe

Hope After Bankruptcy [E079]

Play Episode Listen Later Dec 20, 2023 46:49

In this episode of the Auto Repair Marketing Podcast, hosts Kim and Brian Walker discuss the topic of bankruptcy with industry coaches Rick White and Cecil Bullard. Each guest shares their personal experiences with bankruptcy, providing insights into the emotional and financial struggles they faced. They discuss the importance of learning from past mistakes, seeking professional advice, and maintaining open communication in relationships during difficult times. The episode emphasizes resilience, the power of education, and the importance of not letting fear or pride hinder business growth. The speakers also highlight the value of giving and receiving support and the significance of moving forward after failure.Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shopsShow Notes with TimestampsThe decision to file for bankruptcy (00:02:12) Discussion about the impact of bankruptcy on marriages and families, encouraging openness and sharing of experiences.Rick White's bankruptcy story (00:04:08) Rick shares his personal experience of going bankrupt in 1989, selling his shop to pay off debts, and facing the consequences of vendors going after him.Cecil Bullard's bankruptcy story (00:06:19) Cecil talks about his experience of owing the IRS and the state of California a significant amount of money while owning multiple shops in Palm Springs.The manager's financial troubles (00:06:38) The speaker discusses the financial troubles faced by the manager, including owing money to the IRS and having to sell off shops.Bankruptcy and starting over (00:08:16) The speaker shares their experience of declaring bankruptcy, moving to a new location, and starting over in their career.Overcoming adversity and finding success (00:09:06) The speaker talks about facing multiple challenges, including a severe injury, financial difficulties, and bankruptcy, but ultimately finding success and running a successful shop.The bankruptcy decision (00:14:15) The speaker talks about their experience with bankruptcy, the poor decisions made during a road construction project, and the stress levels they faced.Encouraging others after bankruptcy (00:15:56) The speaker discusses how they found peace and were able to encourage others who had also filed for bankruptcy.Different types of bankruptcy (00:18:35) The speaker shares their experience with Chapter 13 bankruptcy and emphasizes the importance of getting educated and seeking legal advice before making a decision.The Tax Bill and Financial Guidance (00:20:24) Discussion on the importance of being prepared for tax bills and the difference between a CPA and a CFO.Bankruptcy and Learning from Failure (00:20:52) Personal experience with bankruptcy and the lessons learned from failure and tough times.Importance of Making Mistakes and Financial Advice (00:23:35) Emphasizing the value of making mistakes, seeking financial advice, and the need to let go of pride and fear in business.The importance of learning from mistakes (00:26:37) The importance of learning from past mistakes and not allowing them to dictate future decisions.Taking care of yourself emotionally and mentally (00:28:17) How to take care of oneself emotionally and mentally during difficult times, and Speaker 5 shares his perspective and advice.Moving forward and starting over (00:31:36) The mindset shift and perspective change needed to move forward and start over after facing challenges and setbacks.The bankruptcy experience (00:33:21) Discussion on the perspective change needed when facing bankruptcy and the importance of not staying stuck in the pain.The importance of relationships (00:35:10) The significance of communication

How Attention is helping sales reps sell faster with Anis Bennaceur

Jonny Ross Fractional CMO

Play Episode Listen Later Nov 30, 2023 36:38

In this podcast episode, Anis, the founder of Attention, shares his journey from being a self-taught coder to starting his own sales intelligence tool. He discusses the challenges he faced in his previous startup, Mixer, which led him to create Attention Tech. Anis highlights the importance of understanding the pain points of sales professionals and using AI to address them. He shares insights on effective sales strategies, the significance of positive response rates, and the importance of personalization in outreach efforts, and much more!TimestampsThe journey into startups (00:00:47)Challenges in sales operations (00:03:35)Optimizing follow-up emails (00:06:12)The importance of personalization in sales outreach (00:10:26)Transitioning from selling to startups/SMBS to enterprise (00:11:37)Recognizing when it's time to sell to bigger clients (00:12:49)Hiring mistakes (00:20:45)Onboarding sales and ramp time (00:22:02)Founder's Superpower (00:29:00)Anis's LinksAttention – https://www.attention.tech/LinkedIn – https://www.linkedin.com/in/anis-bennaceur/My Links Podcast: https://lifeselfmastery.com/itunes YouTube: youtube.com/lifeselfmastery Twitter: https://twitter.com/rohitmal

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#92 Strategic Insights for Business Growth: A Conversation with Kyle Golding

Play Episode Listen Later Nov 26, 2023 44:52 Transcription Available

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How CPG Brands Can Stand Out & Succeed in 2024 with Monique Benoit

She's Busy AF

Play Episode Listen Later Nov 22, 2023 42:17

Calling all parties interested in learning more about the CPG industry, and how to stand the test of time in 2024: In this episode of "She's Busy AF", host Lauren Loreto interviews Monique Benoit, a seasoned professional in the consumer product space. They discuss the challenges and strategies for service-based businesses transitioning into product-based businesses, particularly in retail and e-commerce. Monique shares her insights on the high costs of customer acquisition in retail, the limitations of the direct-to-consumer model, and the importance of understanding retailer offerings and consumer trends. She also highlights the significance of unique branding and packaging in the beauty industry. The discussion underscores the need for differentiation in a crowded market and the importance of offering something truly unique and valuable.Find Monique online: https://www.linkedin.com/in/moniquehbenoit/ Her podcast, Beauty from the Shelf: https://podcasts.apple.com/sg/podcast/beauty-from-the-shelf/id1666629140 Find Lauren online:Follow us on Instagram: @brandgoodtime @shesbusyafConnect with Lauren on LinkedIn: www.linkedin.com/in/laurenloreto TimestampsThe challenges of entering the retail space in 2023/2024 (00:02:07) The process of launching a product-based business (00:03:53) Common challenges brands face in selling products in retail (00:06:49) The challenges of retail and direct-to-consumer models (00:09:43) Insights for selling to retailers (00:12:12)

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EP 268 — Gary Greenfield: Water Essentials

Latent Space: The AI Engineer Podcast â€” CodeGen, Agents, Computer Vision, Data Science, AI UX and all things Software 3.0

Play Episode Play 54 sec Highlight Listen Later Nov 21, 2023 180:44

Most people treat water as a necessity for human sustenance, but you'd think that such an important part of our lives would merit much more attention, care and reverence. This week on Living 4D, explore a very different way of looking at water with respect and love with Gary Greenfield in this Living 4D conversation. Learn more about Gary and his work on social media via Facebook, Instagram, YouTube and Twitter. For Living 4D listeners: Save 10% on any products offered by Greenfield Water Solutions, like the Super-Charged Structured Water Whole Home Vortexer and all Whole Home Structured Water Filters by going to their website and using the code paulchek at checkout. TimestampsThe contaminated information in purified wastewater. (10:47)The story of creation. (17:01)Aether and water. (26:28)Everything is connected in nature. (33:50)Reverse osmosis: The best way to filter water. (42:09)The invisible qualities of energy. (54:58)Placing structured water devices in strategic locations throughout a town can eliminate the need for cleaning chemicals. (1:07:37)A toxic switch from chlorine to chloramine. (1:12:02)Structured water defined. (1:26:03)Centripetal (yin) versus centrifugal (yang). (1:34:18)The innate intelligence of water. (1:40:53)Bringing structured water to the mainstream. (1:51:59)Love, consciousness, prayer and water. (2:01:48)Does humanity need a new water myth? (2:15:30)Try this experiment next time for chlorinated water in a swimming pool. (2:38:49)Zeolite. (2:47:47)ResourcesThe Water Wizard by Viktor Schauberger and Callum CoatsThe work of Thales of Miletus, Marcel Vogel, Fritz-Albert Popp, Royal Rife and Masaru EmotoFind more resources for this episode on our website.Thanks to our awesome sponsors:PaleovalleyBiOptimizers US and BiOptimizers UK PAUL10Organifi CHEK20CHEK Institute Black FridayWild PasturesNedPique LifeWe may earn commissions from qualifying purchases using affiliate links.

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AGI is Being Achieved Incrementally (DevDay Recap - cleaned audio)

Play Episode Listen Later Nov 8, 2023 141:40

We left a high amount of background audio in the Devday podcast, which many of you loved, but we definitely understand that some of you may have had trouble with it. Listener Klaus Breyer ran it through Auphonic with speech islolation and we figured we'd upload it as a backdated pod for people who prefer this. Of course it means that our speakers sound out of place since they now sound like they are talking loudly in a quiet room. Let us know in the comments what you think?Timestampsthe cleaned part is only part 2:* [00:55:09] Part II: Spot Interviews* [00:55:59] Jim Fan (Nvidia) - High Level Takeaways* [01:05:19] Raza Habib (Humanloop) - Foundation Model Ops* [01:13:32] Surya Dantuluri (Stealth) - RIP Plugins* [01:20:53] Reid Robinson (Zapier) - AI Actions for GPTs* [01:30:45] Div Garg (MultiOn) - GPT4V for Agents* [01:36:42] Louis Knight-Webb (Bloop.ai) - AI Code Search* [01:48:36] Shreya Rajpal (Guardrails) - Guardrails for LLMs* [01:59:00] Alex Volkov (Weights & Biases, ThursdAI) - "Keeping AI Open"* [02:09:39] Rahul Sonwalkar (Julius AI) - Advice for Founders Get full access to Latent Space at www.latent.space/subscribe

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Having Patience With Google Ads with Hallie Wasinger [E073]

Play Episode Listen Later Nov 8, 2023 23:20

In this episode of The Auto Repair Marketing Podcast my guest is Hallie Wassinger, Digital Ads Manager for Shop Marketing Pros. Hallie talks about the first 90 days for a new Google Ads campaign and how important it is to have patience during that time period of machine learning and manual optimization.Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shopsShow Notes with TimestampsThe importance of patience with Google Ads campaigns (00:00:48) Setting realistic expectations and explaining the learning phase of Google Ads to clients.The learning phase of Google Ads (00:03:30) Explaining how Google takes time to learn about a business and optimize ads during the learning phase.Avoiding large-scale changes during the learning phase (00:05:31) Discussing the negative impact of making significant changes to campaign settings during the learning phase and the importance of stability.The importance of allowing time for large-scale changes (00:07:07)The need to give at least 30 days for large-scale changes to take effect and for Google to learn and optimize accordingly.Making changes to ad copy (00:08:07) Minor changes to ad copy can be made, but it's important to assess the performance of different headlines and descriptions over a period of 30 to 60 days.The impact of landing page optimization on Google Ads (00:09:07) Sending ads to landing pages optimized for targeted keywords improves user experience, ad quality score, and ad serving.The learning phase and large-scale changes (00:13:42) Discussion on the effects of making large-scale changes to a Google Ads campaign, such as splitting budgets between campaigns and changing ad destinations.Setting realistic budgets and increasing budgets (00:15:18) Importance of setting realistic budgets for Google Ads campaigns, assessing results during the learning phase, and considering budget increases for better results.The 90-day mark and seeing results (00:19:04) Expectations for the completion of the learning phase and the time it takes to see ads reach their full potential, along with the need for regular maintenance after the 90-day mark.The importance of patience with new Google Ads campaigns (00:20:47) Discussion about the need to trust the process and be patient with Google Ads campaigns, even beyond the 60-day mark.Setting realistic expectations for Google Ads (00:20:58) Exploration of the stress and anxiety clients may experience in the early stages of a Google Ads campaign, and the importance of managing expectations.Trusting the process and giving Google Ads time (00:21:48) Emphasizing the need to trust the process and give Google Ads campaigns time to show results, especially when working with a trusted marketing company.Lagniappe (Books, Links, Other Podcasts, etc)Blog: Patience Is Key With New Google AdsHow To Get In TouchGroup - Auto Repair Marketing MastermindWebsite - shopmarketingpros.com Facebook - facebook.com/shopmarketingpros Get the Book - shopmarketingpros.com/bookInstagram - @shopmarketingpros Questions/Ideas -

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Preparing For The Day You Hope Never Comes with Maylan Newton [E071]

Jonny Ross Fractional CMO

Play Episode Listen Later Oct 25, 2023 51:07

Maylan Newton, founder of ESI Seminars, has a chilling story of a day that started like any other day but ended in a year-long road to recovery that gave him a passion for helping shop owners be prepared for the worst case scenario. Maylan shares his story and gives tips to make sure your team and your loved ones aren't left with a burden in the case where the day you hope never comes, comes.Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shopsShow Notes with TimestampsThe importance of having things in place for emergencies (00:01:06) Discussion on the impact of emergencies on businesses and the need to have contingency plans in place.The role of good staff and proper training (00:02:24) Importance of having trustworthy staff and training them properly to ensure smooth operations in case of emergencies.The need for comprehensive documentation and information sharing (00:03:13) Importance of documenting policies, procedures, passwords, legal and financial information to enable others to manage the business in case of emergencies.The stress of a technician's passing (00:07:19) The unfortunate passing of a technician and the resulting stress on the business and his wife.Lack of process for credit card machine (00:08:04) A story about a business losing money because they didn't have a process for batching out the credit card machine.Importance of planning for incapacitation (00:10:13) The importance of planning for incapacitation, such as strokes or heart attacks, and the impact it can have on the business and family.The doctor's plane crash (00:14:39) A doctor who survived a plane crash and the impact it had on his specialized medical practice.Realizing the gift (00:15:47) A conversation with his wife about his ability to inspire and motivate people, and the need to figure out what to do with his gift.Negotiating with God (00:17:14) Aconversation with God about his purpose and the request for pain relief and healing for himself and a friend.The phone calls (00:20:38) Maylan receives multiple phone calls from different associations asking him to talk about his company's survival and recovery.Committing to speaking engagements (00:21:24) Maylan commits to speaking engagements in Arizona, Las Vegas, and Kansas City to share his story.Encountering a young lady in a wheelchair (00:24:03) Maylan meets a young lady in a wheelchair and shares his philosophy of physical therapy and recovery with her.Planning for the Future (00:28:00) Discussion about the importance of creating a will and considering who will take over the business in the event of incapacitation or death.Passing on Ownership (00:28:24) Exploration of the potential issues that arise when passing on ownership of a business to someone who lacks knowledge or experience in the industry.Importance of Exit Planning (00:32:11) Emphasis on the need for business owners to have an exit plan in place and to prepare the business for succession to avoid chaos and problems in the event of unforeseen circumstances.Planning for the Unexpected (00:34:11) Importance of creating a plan for unexpected events such as illness, accidents, or death, and involving key stakeholders.Impact on the Business (00:35:37) Discussing the consequences for a business when the owner or key personnel are unable to work due to personal circumstances.Importance of Conversations and Professional Advice (00:38:20) Highlighting the need for open conversations with attorneys and professionals, such as insurance agents and real estate attorneys, to create wills, trusts, and buy-sell agreements.The importance of having a final wish (00:41:57) The realization of not...

#88 Mastering Lead Magnets: Boost B2B Landing Pages & Elevate your Website Mission!

Play Episode Listen Later Oct 16, 2023 30:42 Transcription Available

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#87 Cracking the Code of Experiential Marketing ROI with Brook Jay

Jonny Ross Fractional CMO

Play Episode Listen Later Oct 14, 2023 34:44 Transcription Available

Unlock the mysteries behind experiential marketing and its ROI in this deep-dive episode with the luminary Brook Jay of All Terrain. With a knack for creating moments that matter, Brook shares her insights on crafting authentic experiences that resonate deeply with consumers.

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Designing Your Life with Scott Rusnak [E068]

Play Episode Listen Later Oct 4, 2023 30:17

Scott Rusnak is the author of “The Entrepreneurs' Field Guide; Design Your Life Before Somebody Else Does It For You”. In this episode, Brian and Scott dig into actionable steps that business owners can implement to make sure they are living the life they want to live.Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shopsShow Notes with TimestampsThe importance of having a coach (00:01:10) Scott talks about the impact of having a coach in both cycling and surfing and how they pushed him to achieve more than he thought possible.The power of the five most important people (00:02:32) Scott discusses the concept of Dunbar's number and how having a strong inner circle of people who know your core values can help you achieve anything in life.Setting core values with a team (00:05:44) Scott shares his approach to guiding people in discovering and defining their core values, emphasizing the importance of a team exercise and referencing a Harvard Business Review article.Expressing Core Values (00:06:48) Discussion on the importance of having actionable core values and how they can guide decision-making.Gratitude and Core Values (00:08:55) Exploration of the role of gratitude in starting the day and how it can positively impact mindset and motivation.Planning Your Day (00:12:31) Explanation of the concept of the blue zone and the significance of starting the day with a positive mindset and gratitude.Transitioning into the Green Zone (00:13:17) The speakers discuss the importance of easing into the day with a clear plan and priorities.Workouts as Clarity Breaks (00:15:10) The benefits of scheduling workouts as a way to clear the mind and find solutions to problems.Living a Minimalist Lifestyle (00:17:35) The impact of living in a minimalist home and how it helps minimize distractions and simplify life.Following the Herd (00:20:04) Discussion on the concept of following the herd and the desire to live a life that is not dictated by societal norms.Finding Your Core Group (00:20:41) Exploration of the importance of finding a smaller, more intimate group within larger associations or organizations to support personal growth and alignment with core values.Health and Honest Conversations (00:21:39) Focus on the significance of having open, honest, and healthy conversations within teams and the impact it has on trust, vulnerability, and personal growth.The importance of scheduling fascinating moments (00:26:52) Scott discusses the importance of scheduling exciting events throughout the year to provide fun and fascination.Taking control of your time (00:27:32) Scott emphasizes the need to take control of your time and not let others dictate how you spend your day, week, month, and year.Designing your life intentionally (00:28:12) Brian and Scott discuss the importance of knowing what you truly want in life and designing your life intentionally to achieve those goals.How To Get In Touch With ScottWebsite: https://scottrusnak.com/The Entrepreneurs' Field Guide: Buy on AmazonLagniappe (Books, Links, Other Podcasts, etc)Book:

"What Do You Really Want?" With Coach Nate Bailey [E067] - The Auto Repair Marketing Podcast

Play Episode Listen Later Sep 27, 2023 27:45

In this episode of the Auto Repair Marketing Podcast, host Brian Walker welcomes Coach Nate Bailey as his guest. They discuss "what do you really want?" and the importance of understanding one's desires beyond career goals. They delve into the challenges of identifying what one wants, the impact of societal stigmas, and the need for clarity and support in the process. Coach Nate shares his personal experience of admitting their desire for six-pack abs and the deeper motivations behind it. They also discuss the mindset of being a business owner and the potential for growth and success. Coach Nate emphasizes the power of shared experiences, pushing oneself to overcome challenges and the importance of self-care and self-awareness for leaders.Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shopsShow Notes with TimestampsThe theme of the episode (00:00:10) Introduction to the episode and the topic of "What do you really want?" with guest Coach Nate Bailey.The challenges of knowing what you want (00:01:49) Discussion on how people often know what they don't want rather than what they do want and the impact of the fast-paced, reactive nature of life.The importance of being honest about what you want (00:04:23) Exploration of the tendency to lie to oneself about desires and the need to stop complaining and take ownership of choices.Admitting the Desire for Six Pack Abs (00:06:05) Coach Nate discusses the difficulty of admitting the desire for six pack abs due to societal stigmas and the importance of being honest with oneself.The Journey to Achieving Six Pack Abs (00:07:08) Coach Nate emphasizes the hard work, discipline, and dedication required to achieve six pack abs and how it can translate to success in other areas of life.Celebrating Others' Success and Allowing Yourself to Succeed (00:10:43) Brian and Coach Nate discuss the insecurity and jealousy that can prevent people from admitting their desires and celebrating others' success and how changing this mindset can lead to personal success and support from others.The importance of clarity (00:12:25) The significance of having clarity in order to have a clear path towards achieving goals.Overcoming fear and past traumas (00:13:34) The difficulties of opening up and thinking big due to past traumas and failures, and emphasizes the need to let go and grow.Staying true to yourself and not worrying about others' opinions (00:15:25) Coach Nate discusses the challenge of staying true to oneself and not being influenced by societal expectations or other people's desires.The importance of profitability (00:18:32) Brian and Coach Nate the significance of being profitable as a business owner and the potential to serve more people and expand the business.Building a team and reducing stress (00:20:08) Exploration of the benefits of having a team to run the business, reducing the workload and stress on the owner.The process of growth and creating a plan (00:22:37) Encouragement to take the process of growth step by step, giving oneself grace and permission to take time to build a team and achieve goals.Realizing Your Potential through Team Building (00:24:19) The power of going through difficult experiences together as a team, forming strong bonds, and realizing one's true potential.The Importance of Self-care for Leaders (00:25:08) The importance of self-care for leaders, highlighting that taking care of oneself first is essential to showing up as a powerful leader for others.Connecting with Coach Nate Bailey (00:26:28) How listeners can connect. Coach Nate provides his website and social media channels as the best ways to reach out to him.Lagniappe...

"What Do You Really Want?" With Coach Nate Bailey [E067]

Play Episode Listen Later Sep 27, 2023 27:45

In this episode of the Auto Repair Marketing Podcast, host Brian Walker welcomes Coach Nate Bailey as his guest. They discuss "what do you really want?" and the importance of understanding one's desires beyond career goals. They delve into the challenges of identifying what one wants, the impact of societal stigmas, and the need for clarity and support in the process. Coach Nate shares his personal experience of admitting their desire for six-pack abs and the deeper motivations behind it. They also discuss the mindset of being a business owner and the potential for growth and success. Coach Nate emphasizes the power of shared experiences, pushing oneself to overcome challenges and the importance of self-care and self-awareness for leaders.Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shopsShow Notes with TimestampsThe theme of the episode (00:00:10) Introduction to the episode and the topic of "What do you really want?" with guest Coach Nate Bailey.The challenges of knowing what you want (00:01:49) Discussion on how people often know what they don't want rather than what they do want and the impact of the fast-paced, reactive nature of life.The importance of being honest about what you want (00:04:23) Exploration of the tendency to lie to oneself about desires and the need to stop complaining and take ownership of choices.Admitting the Desire for Six Pack Abs (00:06:05) Coach Nate discusses the difficulty of admitting the desire for six pack abs due to societal stigmas and the importance of being honest with oneself.The Journey to Achieving Six Pack Abs (00:07:08) Coach Nate emphasizes the hard work, discipline, and dedication required to achieve six pack abs and how it can translate to success in other areas of life.Celebrating Others' Success and Allowing Yourself to Succeed (00:10:43) Brian and Coach Nate discuss the insecurity and jealousy that can prevent people from admitting their desires and celebrating others' success and how changing this mindset can lead to personal success and support from others.The importance of clarity (00:12:25) The significance of having clarity in order to have a clear path towards achieving goals.Overcoming fear and past traumas (00:13:34) The difficulties of opening up and thinking big due to past traumas and failures, and emphasizes the need to let go and grow.Staying true to yourself and not worrying about others' opinions (00:15:25) Coach Nate discusses the challenge of staying true to oneself and not being influenced by societal expectations or other people's desires.The importance of profitability (00:18:32) Brian and Coach Nate the significance of being profitable as a business owner and the potential to serve more people and expand the business.Building a team and reducing stress (00:20:08) Exploration of the benefits of having a team to run the business, reducing the workload and stress on the owner.The process of growth and creating a plan (00:22:37) Encouragement to take the process of growth step by step, giving oneself grace and permission to take time to build a team and achieve goals.Realizing Your Potential through Team Building (00:24:19) The power of going through difficult experiences together as a team, forming strong bonds, and realizing one's true potential.The Importance of Self-care for Leaders (00:25:08) The importance of self-care for leaders, highlighting that taking care of oneself first is essential to showing up as a powerful leader for others.Connecting with Coach Nate Bailey (00:26:28) How listeners can connect. Coach Nate provides his website and social media channels as the best ways to reach out to him.Lagniappe...

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A Shop Owner's Story of Creating a New Logo [E066]

Play Episode Listen Later Sep 20, 2023 18:43

In this podcast episode, Brian Walker interviews Don Stardy from GLP Automotive, who shares his experience creating a new logo for his shop. Don explains that he wanted a logo that accurately represented his business and attracted more customers. He decided to run a logo design contest through 99 Designs and received a total of about 160 designs to choose from. After a difficult selection process, he, his family, and some trusted advisors narrowed it down to 5 logos and then eventually settled on their new logo. Don discusses the challenges of implementing the new logo into various aspects of his business. Despite the challenges, he is excited about his new logo and believes it will draw attention to his business.Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shopsShow Notes with TimestampsThe logo dilemma (00:02:11) Don discusses the need for a new logo after realizing that customers were confused about his business.Choosing 99 designs (00:05:08) Don and Brian discuss the process of using 99 designs to create a new logo for the shop.Including Lake Geneva (00:07:11) Don emphasizes the importance of incorporating Lake Geneva into the new logo and the challenges he faced in finding designers who understood the distinction between Lake Geneva in Wisconsin and Lake Geneva in Switzerland.The logo design contest (00:07:43) Discussion about the process of running a logo design contest and selecting a winning logo.Narrowing down logo choices (00:08:06) Explaining the multi-step process of receiving and narrowing down logo designs.Implementing the new logo (00:12:58) Challenges and considerations in implementing the new logo across various platforms and materials.The process of creating a logo (00:14:42) Brian shares his experience of creating his first logo and the importance of considering embroidery in the design.Implementing a new logo (00:15:30) Don mentions the process of implementing the new logo on various items, such as uniforms, and how it takes time and effort.The benefits of using 99 designs for logo design (00:16:55) The advantages of using 99 designs for logo design, including the ability to receive multiple design options and the subjective nature of logo preferences.Lagniappe (Books, Links, Other Podcasts, etc)GLP Automotive: https://glpautomotive.net/ 99 Designs: https://99designs.com/ How To Get In TouchGroup - Auto Repair Marketing MastermindWebsite - shopmarketingpros.com Facebook - facebook.com/shopmarketingpros Get the Book - shopmarketingpros.com/bookInstagram - @shopmarketingpros Questions/Ideas - podcast@shopmarketingpros.com Aftermarket Radio Network

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EP 258 — Greg and Victoria Schumacher and Jarin Kenyon of RISE TV: Rise and Become

Play Episode Listen Later Sep 12, 2023 118:08

Learn about the evolution of RISE TV, created to play key roles in the awakening and ascension of humanity, with Greg and Victoria Schumacher and Jarin Kenyon in this Living 4D podcast.Find the RISE TV team online at their website or Rumble and join them live Sundays at 10 a.m. Eastern time and Wednesday at 9 p.m. Eastern time. Watch short videos they produce on their YouTube channel. Look for Rise TV on social media via Instagram.Pick up any of Greg's books at the books section of the RISE TV website. Work privately with Jarin by emailing him.TimestampsThe mission of RISE TV. (3:35)A family of light. (8:18)A triangle of minds to change the world. (28:46)Manifesting generators. (31:30)The shared uniqueness that makes RISE TV work. (42:51)“True authenticity, living in harmony and being of service, is the way to be.” (52:10)Empowerment. (1:07:42)The I-3 superpowers. (1:20:58)Challenging co-parenting. (1:28:33)“What we eventually manifest is a reflection of who we are.” (1:38:33)Personal growth: A lifelong journey. (1:43:46)“Most people go through life not really understanding what living is.” (1:50:00)ResourcesPaul's recent appearance on RISE TVThe Secret by Rhonda ByrneHealth as Expanding Consciousness by Margaret NewmanNaomi Wolf's Pfizer Documents Expose on the Wise Traditions podcastThe work of Matt KahnPaul's Living 4D conversations with Laurel Airica and Ben GreenfieldFind more resources for this episode on our website. Thanks to our awesome sponsors:PaleovalleyBiOptimizers PAUL10Organifi CHEK20CHEK Institute/CHEK Academy Open HouseNed CHEKPique LifeWe may earn commissions from qualifying purchases using affiliate links.

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Marketing Mistakes and Kim's Pet Peeves [E063]

Play Episode Listen Later Aug 30, 2023 47:07

The only way to ever have a truly successful business is to manage your money like a professional money manager. I've never been great at managing money, but despite that fact I've become very good about doing this thing that simply doesn't come naturally to me, and it's made an incredible difference in my business. I want you to do the same because I see the impact it has made on my life, my team, and our clients. It wasn't easy, but it's been worth it, and I continue to improve every day. Listen in and hear my plea for you to become an ace at managing your business's money as well as your personal finances.Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shopsShow Notes with TimestampsThe importance of managing money (00:01:03) The significance of managing money in both business and personal life, and how it relates to the profitability of a business.Money mismanagement in a church (00:01:57) Brian shares a personal experience of money mismanagement in their church, highlighting the potential negative impact it can have on the overall purpose of the organization.Understanding the true financial health of a business (00:05:18) The limitations of relying solely on the profit and loss statement (P&L) to assess the profitability of a business, emphasizing the importance of considering other factors such as taxes, debt service, and assets on the balance sheet.Managing Money and Operational Expenses (00:07:11) Understanding the difference between operational expenses and assets, and the impact on profitability.Debt Service and Profit Margin (00:08:05) The impact of debt service on profit margin and the misconception of making money based on P&L.Profit First System (00:09:53) Implementing the Profit First system for better money management and its positive impact on the business.The importance of managing personal finances (00:14:50) The need to manage personal finances effectively and the benefits it brings to business owners.The role of a CFO in managing personal finances (00:15:48) How having a CFO can help in preparing reports and managing personal finances efficiently.The value of outsourcing accounting services (00:17:43) Brian encourages business owners to lean on outside services, such as accounting professionals, to handle financial aspects of their businesses.The importance of a 20% profit margin (00:20:37) The industry standard of maintaining a 20% profit margin and the significance of running a healthy business.Balancing profitability and employee raises (00:21:33) The challenge of giving employees raises while maintaining a 20% profit margin and the importance of making decisions that prioritize the health of the business.The benefits of running a healthy business (00:23:22) The positive impact of running a healthy business on employees, clients, and the ability to provide quality service and warranties.How To Get In TouchGroup - Auto Repair Marketing MastermindWebsite - shopmarketingpros.com Facebook - facebook.com/shopmarketingpros Get the Book - shopmarketingpros.com/bookInstagram - @shopmarketingpros Questions/Ideas -

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The Importance of Managing Your Money - The Auto Repair Marketing Podcast

Play Episode Listen Later Aug 23, 2023 28:23

The only way to ever have a truly successful business is to manage your money like a professional money manager. I've never been great at managing money, but despite that fact I've become very good about doing this thing that simply doesn't come naturally to me, and it's made an incredible difference in my business. I want you to do the same because I see the impact it has made on my life, my team, and our clients. It wasn't easy, but it's been worth it, and I continue to improve every day. Listen in and hear my plea for you to become an ace at managing your business's money as well as your personal finances.Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shopsShow Notes with TimestampsThe importance of managing money (00:01:03) The significance of managing money in both business and personal life, and how it relates to the profitability of a business.Money mismanagement in a church (00:01:57) Brian shares a personal experience of money mismanagement in their church, highlighting the potential negative impact it can have on the overall purpose of the organization.Understanding the true financial health of a business (00:05:18) The limitations of relying solely on the profit and loss statement (P&L) to assess the profitability of a business, emphasizing the importance of considering other factors such as taxes, debt service, and assets on the balance sheet.Managing Money and Operational Expenses (00:07:11) Understanding the difference between operational expenses and assets, and the impact on profitability.Debt Service and Profit Margin (00:08:05) The impact of debt service on profit margin and the misconception of making money based on P&L.Profit First System (00:09:53) Implementing the Profit First system for better money management and its positive impact on the business.The importance of managing personal finances (00:14:50) The need to manage personal finances effectively and the benefits it brings to business owners.The role of a CFO in managing personal finances (00:15:48) How having a CFO can help in preparing reports and managing personal finances efficiently.The value of outsourcing accounting services (00:17:43) Brian encourages business owners to lean on outside services, such as accounting professionals, to handle financial aspects of their businesses.The importance of a 20% profit margin (00:20:37) The industry standard of maintaining a 20% profit margin and the significance of running a healthy business.Balancing profitability and employee raises (00:21:33) The challenge of giving employees raises while maintaining a 20% profit margin and the importance of making decisions that prioritize the health of the business.The benefits of running a healthy business (00:23:22) The positive impact of running a healthy business on employees, clients, and the ability to provide quality service and warranties.How To Get In TouchGroup - Auto Repair Marketing MastermindWebsite - shopmarketingpros.com Facebook - facebook.com/shopmarketingpros Get the Book - shopmarketingpros.com/bookInstagram - @shopmarketingpros Questions/Ideas - podcast@shopmarketingpros.com...

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The Importance of Managing Your Money [E062]

Play Episode Listen Later Aug 23, 2023 28:23

The only way to ever have a truly successful business is to manage your money like a professional money manager. I've never been great at managing money, but despite that fact I've become very good about doing this thing that simply doesn't come naturally to me, and it's made an incredible difference in my business. I want you to do the same because I see the impact it has made on my life, my team, and our clients. It wasn't easy, but it's been worth it, and I continue to improve every day. Listen in and hear my plea for you to become an ace at managing your business's money as well as your personal finances.Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shopsShow Notes with TimestampsThe importance of managing money (00:01:03) The significance of managing money in both business and personal life, and how it relates to the profitability of a business.Money mismanagement in a church (00:01:57) Brian shares a personal experience of money mismanagement in their church, highlighting the potential negative impact it can have on the overall purpose of the organization.Understanding the true financial health of a business (00:05:18) The limitations of relying solely on the profit and loss statement (P&L) to assess the profitability of a business, emphasizing the importance of considering other factors such as taxes, debt service, and assets on the balance sheet.Managing Money and Operational Expenses (00:07:11) Understanding the difference between operational expenses and assets, and the impact on profitability.Debt Service and Profit Margin (00:08:05) The impact of debt service on profit margin and the misconception of making money based on P&L.Profit First System (00:09:53) Implementing the Profit First system for better money management and its positive impact on the business.The importance of managing personal finances (00:14:50) The need to manage personal finances effectively and the benefits it brings to business owners.The role of a CFO in managing personal finances (00:15:48) How having a CFO can help in preparing reports and managing personal finances efficiently.The value of outsourcing accounting services (00:17:43) Brian encourages business owners to lean on outside services, such as accounting professionals, to handle financial aspects of their businesses.The importance of a 20% profit margin (00:20:37) The industry standard of maintaining a 20% profit margin and the significance of running a healthy business.Balancing profitability and employee raises (00:21:33) The challenge of giving employees raises while maintaining a 20% profit margin and the importance of making decisions that prioritize the health of the business.The benefits of running a healthy business (00:23:22) The positive impact of running a healthy business on employees, clients, and the ability to provide quality service and warranties.How To Get In TouchGroup - Auto Repair Marketing MastermindWebsite - shopmarketingpros.com Facebook - facebook.com/shopmarketingpros Get the Book - shopmarketingpros.com/bookInstagram - @shopmarketingpros Questions/Ideas - podcast@shopmarketingpros.com...

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EP 255 — Dr. Daniel Mishori: Education: The Dark Side

Play Episode Play 55 sec Highlight Listen Later Aug 22, 2023 156:05

Dr. Daniel Mishori, a professor at the School of Environmental Sustainability at Tel Aviv University, shares a warning about the state of higher education and what it will take to bring health and sanity back to our world in this Living 4D conversation.Learn more about Daniel's work at Tel Aviv University here and on social media via Facebook here and here and YouTube. Look for the scientific studies he worked on via Google Scholar.TimestampsThe best day of Daniel's life at age 22. (3:26)Daniel's first book was downloaded to him. (10:19)We were born perfect. (17:42)Protesting the fluoridation of water. (24:00)“Science controls the current state of reality in the modern world.” (44:44)A test for democracy and human rights. (51:06)Choose the truth or something else. (1:02:00)Researching epidemiological modesty. (1:14:26)Making a hard decision to walk away. (1:28:57)Israel: A stronghold of American science. (1:37:49)COVID-19 vaccine injuries. (1:45:08)A refugee of conventional education. (2:09:32)The need for a reformation in science. (2:12:55)What happens in the next pandemic? (2:21:45)ResourcesThe Abusive Employment: Systematic Exclusion and Exploitation in the Labor Market and Stability: On the relationship between body, mind and environment by Dr. Daniel Mishori (both books are available only in Hebrew)Paul's Living 4D conversation with Jonathan Bluestein Thanks to our awesome sponsors:PaleovalleyBiOptimizers PAUL10Organifi CHEK20CHEK Institute/CHEK Academy Open HouseNed CHEKWe may earn commissions from qualifying purchases using affiliate links.

Should Your Shop Have a Podcast? - The Auto Repair Marketing Podcast

Play Episode Listen Later Jul 19, 2023 27:37

Thank you to our friends at RepairPal for providing this episode. RepairPal's Certified Network of shops are trusted by millions of customers each month. Learn more at RepairPal.com/shops.In this podcast episode, Brian and Kim discuss the benefits of auto repair shops having a podcast. They emphasize the importance of creating a podcast that focuses on topics related to the local community rather than solely on auto repair. They suggest discussing local events, leaders, and interesting stories to engage with the community and attract new customers. They also discuss the idea of featuring guests on the show, including influential people in the community. Brian and Kim highlight the value of planning and preparation for podcast episodes and recommend specific resources on how to start a podcast.Show Notes with TimestampsThe importance of consistency in podcasting (00:01:02) Discusses the need for discipline and consistency in producing podcast episodes regularly.Choosing the right topic for your podcast (00:05:38) Suggests that an auto repair shop's podcast should focus on local community events and topics rather than solely on auto repair.Promoting local events on the podcast (00:06:55) Highlights the example of promoting a local event called "Hot August Stroll" and how it can engage the local community.The importance of community-focused podcasts (00:07:09) Discussion on the need for podcasts in local communities and the potential topics that can be covered.Events and community topics (00:08:03) Exploration of the types of events and community happenings that can be discussed on a podcast.Interviewing local influencers and political candidates (00:10:02) Suggestion to invite influential individuals in the community, including political candidates, for interviews on the podcast.The sponsorship opportunity (00:14:11) Discussion on how a repair shop can sponsor their own podcast and promote their business during the sponsorship segment.The importance of a simple podcast name (00:15:19) Advice on not using cute or clever names for podcasts and businesses, and the example of a successful podcast with a simple name.Starting a podcast and equipment options (00:18:14) Recommendation to check out a free guide by Pat Flynn on how to start a podcast and a discussion on different equipment options, including a simple setup with lav mics and an iPhone interface.The downsizing of podcast equipment (00:21:21) Discussion about the decision to downsize podcast equipment for travel purposes.Advice on starting a podcast (00:24:24) Discussion on the factors to consider when starting a podcast, including the importance of enjoying the topic and its potential effectiveness for marketing.Promoting the podcast and closing remarks (00:26:14) Discussion on promoting the podcast, directing listeners to the website for episodes, and encouraging subscriptions, reviews, and sharing.Lagniappe (Books, Links, Other Podcasts, etc)Smart Passive Income - How to Start a Podcast 2023Simple Podcast Setup - VideoRode AI-Micro

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Should Your Shop Have a Podcast? [E057]

Play Episode Listen Later Jul 19, 2023 27:37

Thank you to our friends at RepairPal for providing this episode. RepairPal's Certified Network of shops are trusted by millions of customers each month. Learn more at RepairPal.com/shops.In this podcast episode, Brian and Kim discuss the benefits of auto repair shops having a podcast. They emphasize the importance of creating a podcast that focuses on topics related to the local community rather than solely on auto repair. They suggest discussing local events, leaders, and interesting stories to engage with the community and attract new customers. They also discuss the idea of featuring guests on the show, including influential people in the community. Brian and Kim highlight the value of planning and preparation for podcast episodes and recommend specific resources on how to start a podcast.Show Notes with TimestampsThe importance of consistency in podcasting (00:01:02) Discusses the need for discipline and consistency in producing podcast episodes regularly.Choosing the right topic for your podcast (00:05:38) Suggests that an auto repair shop's podcast should focus on local community events and topics rather than solely on auto repair.Promoting local events on the podcast (00:06:55) Highlights the example of promoting a local event called "Hot August Stroll" and how it can engage the local community.The importance of community-focused podcasts (00:07:09) Discussion on the need for podcasts in local communities and the potential topics that can be covered.Events and community topics (00:08:03) Exploration of the types of events and community happenings that can be discussed on a podcast.Interviewing local influencers and political candidates (00:10:02) Suggestion to invite influential individuals in the community, including political candidates, for interviews on the podcast.The sponsorship opportunity (00:14:11) Discussion on how a repair shop can sponsor their own podcast and promote their business during the sponsorship segment.The importance of a simple podcast name (00:15:19) Advice on not using cute or clever names for podcasts and businesses, and the example of a successful podcast with a simple name.Starting a podcast and equipment options (00:18:14) Recommendation to check out a free guide by Pat Flynn on how to start a podcast and a discussion on different equipment options, including a simple setup with lav mics and an iPhone interface.The downsizing of podcast equipment (00:21:21) Discussion about the decision to downsize podcast equipment for travel purposes.Advice on starting a podcast (00:24:24) Discussion on the factors to consider when starting a podcast, including the importance of enjoying the topic and its potential effectiveness for marketing.Promoting the podcast and closing remarks (00:26:14) Discussion on promoting the podcast, directing listeners to the website for episodes, and encouraging subscriptions, reviews, and sharing.Lagniappe (Books, Links, Other Podcasts, etc)Smart Passive Income - How to Start a Podcast 2023Simple Podcast Setup - VideoRode AI-Micro

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E84 | Anu Acharya | World of Genomics

Inspire Someone Today

Play Episode Play 30 sec Highlight Listen Later Apr 27, 2023 57:31

Anu Acharya is a serial entrepreneur, columnist, poet, and charismatic speaker. As the Founder & CEO of Mapmygenome, she introduced the concept of personal genomics in India with the launch of Genomepatri in 2013. She co-founded and pioneered her first venture Ocimum Biosolutions from 2000 to 2013 through innovative bioinformatics and LIMS solutions, global acquisitions, awards, and fundraises.Awards and Honours: Honoured with ‘She is': 75 Women in STEAM(fields of Science, Technology, Engineering, Arts, and Maths); WTI Award (Niti Aayog); Woman Entrepreneur of the Year Award (Indian Express)(2022); Woman Entrepreneur of the Year Award (Zee Business), Special Recognition (Leaders Category) by Indian Express; Pride of Telangana Award (2018); IIT Kharagpur Distinguished Alumnus Award; Young Leaders Forum of British High Commission; Young Global Leader of World Economic Forum Class of 2011;She serves on governing boards of NIBMG; IIIT Hyderabad and WeHub; Advisory board at Action For India & KIIT; Board of mentors for Ivy Cap Ventures; a member of CII National Committee on Biotechnology; Committee Member of HIMSS Asia Pacific India Chapter; NASSCOM Executive Council Member.TimestampsThe early life and Career of Anu Acharya - 2:30Multiple facets of Anu - 12:40Definiton of success - 17:16Understanding Genomics - 28:07Power of 3 - 37:10Map my Genome and understand the markers - 45:45Making it Stick - 51:21IST Message - 56:10QuotesHave the freedom to make your own choiceYour environment determines who you becomeSuccess is the difference between what you expect and what you achievePrevention is not better than cure; prevention is the cureA big element of any business is people and customersBetter awareness leads to better actionsConnect with Anu Acharya: LinkedIn | Website |TwitterDo not miss to check out our new website and share your love https://inspiresomeonetoday.in/Do stay tuned for new episodes every alternate Friday. Next episode -May 12 ‘23. Available on all podcast platforms, including, Google Podcasts, Apple Podcasts, YouTube, Spotify

EP 233 — Dr. Edi Bilimoria: The Love Beyond Ideas

Play Episode Play 51 sec Highlight Listen Later Mar 21, 2023 147:41

What does our world need right now: More intellect or more heart?Dr. Edi Bilimoria makes a great case for a healthy balance of both if humanity wants to survive as he discusses his masterwork, Unfolding Consciousness: Exploring the Living Universe and Intelligent Powers in Nature and Humans, in this Living 4D conversation.Learn more about Edi and his work on his website and on social media via Instagram and Twitter. Watch the Unfolding Consciousness Book Study video series on YouTube. For Living 4D listeners: Save 20 percent on Edi's four-volume set of Unfolding Consciousness by using the promo code PaulChek23 at checkout. (All American orders for this set will be shipped from Chicago, so no additional shipping costs from the UK!)TimestampsThe huge holes mainstream science and religion can't address. (7:45)Om. (13:23)An act of love. (21:01)The central message of Edi's Unfolding Consciousness. (32:17)The body is not the person. (38:32)“Nature is anything but blind or mechanical.” (52:50)“Excessive intellect goes to arrogance while excessive heart goes to gullibility.” (1:02:50)Can you feel love? (1:24:03)“Philosophy provides the grand plan, religion shows the path and science gives us the method.” (1:37:15)How beliefs can be hugely significant but less important. (1:43:16)Disconnecting the heart from the brain. (1:57:24)Viewing life through poetry. (2:05:35)“To realize your greatness, first you have to recognize your littleness.” (2:18:12)ResourcesShaping a Personal Myth to Live By by John YungblutA Search in Secret Egypt by Paul BruntonThe Snake and The Rope: Problems in Western Science Resolved by Occult Science by Dr. Edi BilimoriaSpare by Prince HarryThe Principia: The Authoritative Translation by Sir Issac Newton and I. Bernard CohenScience and the Akashic Field: An Integral Theory of Everything by Ervin LaszloPlymouth BrethrenPaul's Living 4D conversation with Dr. Ibrahim Karim Find more resources for this episode on our website.Thanks to our awesome sponsors: CHEK Academy Paleovalley chek15 BiOptimizers PAUL10 Cymbiotika L4D15 Organifi CHEK20We may earn commissions from qualifying purchases using affiliate links.

Ted Ligety - Innovating Ski Technique And Adapting To Become World Champion

Global Skiing

Play Episode Listen Later Feb 15, 2023 47:48

Join us in this captivating podcast episode as we sit down with the world-renowned Ted Ligety. Get an exclusive peek into the strategies and refinements he harnessed to dominate the Giant Slalom discipline for several illustrious years. This era coincided with significant changes in FIS regulations, altering ski radius and length to a larger format. Discover the precise adaptations Ted employed to master the new equipment, culminating in his triumphant crowning as the overall champion in the 2012/13 World Cup Ski Racing season.But that's not all – we delve into the post-ski racing chapter of Ted's life. From parenthood to his thriving company, Shred, Ted shares his journey beyond the slopes. Plus, gain insights into his perspective on drills for enhancing your skiing technique. With numerous pearls of wisdom from one of the greatest Giant Slalom skiers in history, you're in for an enlightening experience. Tune in and relish the insights!TimestampsThe switch from Rossignol to Head [00:05:50]The 2012-2013 ski switch and equipment rules [00:07:27]Manipulating ski design to adapt to the new rules [00:10:34]The reverse camber tip [00:10:48]Manipulating the boot flex [00:12:53]Training for ski racing [00:17:20]Timestamp 1 [00:21:44]Timestamp 2 [00:23:20]Timestamp 3 [00:27:43]The Calve Camp and Using Carve as a Tool [00:34:34]Starting Shred, the Goggle and Protection Company [00:35:55]Creating Innovative Lens Technology with MIT [00:38:44]Drills and Technique [00:43:47]Javelin Turns [00:44:58]Flat Terrain Drills [00:46:00]If you're a fan of the Big Picture Podcast and want to enhance your skiing skills, consider joining the Big Picture Skiing community. Access a wide range of ski improvement videos on the website: https://bigpictureskiing.com.Listeners to the show can use coupon code PODCAST and get 25% off any subscription.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

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EP 228 — Ann Pirruccello: What is Zen?