Podcasts about English Heritage

Stonehenge ranks among Britain's most iconic landmarks, drawing nearly a million visitors yearly to marvel at the mysterious stone formation that has stood for over 4,000 years. We share everything you need to know about visiting this UNESCO World Heritage Site, from transportation options to insider tips that will enhance your experience.• Two types of stones make up Stonehenge - sarsen stones from 25 miles away and bluestones transported an incredible 150 miles from Wales• The stones align perfectly with both summer and winter solstices, showcasing remarkable astronomical knowledge• Visitors arrive at a dedicated visitor centre located 1.5 miles from the actual stones• The excellent museum provides crucial context about the site's history and significance• Free shuttle buses run every 10 minutes between the visitor centre and the monument• You cannot touch the stones even with special inner circle access tours• Weather protection is essential as you'll be completely exposed on Salisbury plain• Multiple transport options exist, including train to Salisbury, plus tour bus, driving, or organised tours• The nearby Avebury stone circle offers a complementary experience where you can touch the stones• Book tickets in advance, especially during peak summer months, to guarantee entry• English Heritage and National Trust members receive free entryFor more information about visiting Stonehenge and other UK destinations, join our UK Travel Planning Facebook community where we share tips, answer questions and help you plan your perfect UK trip.

In the last of a series on coastal archaeological sites and climate change, Professor Lucy Blue speaks to Dr Alex Kent, Coastal Connections Lead, a global partnership between English Heritage and World Monuments Fund.  Learn how Hurst Castle, a coastal fort built on England's southern coast is falling into the sea due to undercutting of the shingle due to storm surges and, like hundred of other sites globally, is suffering from the impacts of climate change.  By bringing together communities around the world that face similar issues, hear how Coastal Connections network aims to share common challenges and a range of solutions, including nature based ones and innovative regional ones. Aided by a series of online workshops and discussions, it became clear that there are many similarities faced by sites around the world.  Alex maps out the goals of Coastal Connections, including site information sheets, creating a worldwide network of coastal site managers and practionners sharing and showcasing solutions, as well as training hubs to equip across generations practical skills to sustainably manage heritage sites. 

In this special episode of YeOldeGuide, we delve into the fascinating history of England's forgotten settlements. Despite being a small and crowded island, some important towns have faded into obscurity or vanished entirely. Where were these missing settlements, and why did they disappear?Join us as we welcome historian Daniel Gooch back to the studio for an insightful discussion on the Lost Cities of England.  Our discussion includes:Dunwich: Once a thriving settlement with a population of over 3000, Dunwich now has only 84 residents. Coastal erosion has dramatically reshaped this town, making it a shadow of its former self.Old Sarum: Now an English Heritage site, Old Sarum was once a significant settlement. Discover its history and why it became virtually non-existent.Silchester: With a current population of 921, Silchester has Roman roots and significant wallsWinchelsea: Although not entirely lost, Winchelsea never grew to the aspirations of its planners.  Today it offers a great opportunity to see a planned town layout.  Join us for an enjoyable exploration of these intriguing locations. Are these settlements truly lost, or do they still hold a place in England's historical tapestry? Tune in to find out!Send us a text

Lady Jane Grey hit the headlines a couple of weeks ago when news broke that a portrait, quite possibly of Jane, painted from life had resurfaced. Today, I welcome Rachel Turnbull, Senior Collections Conservator in Fine Art for English Heritage onto the podcast. Rachel was the person at the very centre of this discovery and examination. She joins me to discuss the research, what new features from the portrait were discovered and how changes were made, likely long after the original painting was completed, to change the way the sitter is presented.

Skip the Queue is brought to you by Rubber Cheese, a digital agency that builds remarkable systems and websites for attractions that helps them increase their visitor numbers. Your host is Paul Marden.If you like what you hear, you can subscribe on iTunes, Spotify, and all the usual channels by searching Skip the Queue or visit our website SkiptheQueue.fm.If you've enjoyed this podcast, please leave us a five star review, it really helps others find us. And remember to follow us on Twitter  or Bluesky for your chance to win the books that have been mentioned in this podcast.Competition ends on 19th March 2025. The winner will be contacted via Bluesky. Show references: https://www.ajah.ae/https://www.linkedin.com/in/paul-griffiths-63432763/Kelly's final episodeThe transformation of Painshill Park, with Paul Griffiths, Director of PainshillWhat it really takes to launch a podcast. With Kelly Molson and Paul GriffithsPaul Griffiths has worked in the Heritage, Museums and Tourism world now for nearly 30 years.After spending 16 years working in various role for English Heritage, in 2012 he moved to the Mary Rose Museum as Head of Operations to oversee the opening and operations of the multi award winning museum, welcoming over one million visitors before in 2018 taking on moving to the Painshill Park Trust in the role of Director of Painshill. Paul spent 6 years there before his move in December 2024 to Ras Al Khaimah one of the seven Emirates that make up the UAE. In this exciting brand new role Paul is Chief Executive Officer of the Al Hamra Heritage Village, part of the Al Qasimi Foundation. Transcriptions: Paul Marden: Welcome to Skip the Queue, a podcast for people working in and working with Visitor Attractions. I'm your host, Paul Marden.Longtime listeners will remember my guest today, Paul Griffiths, when he was CEO at Painshill Park, from when he was interviewed back in season one by Kelly. In today's episode, Paul comes back to talk about his new role as CEO of Al Jazeera Al Hamrah Heritage Village in Ras Al Khaimah in the UAE. Now, I'm always interested in the first 90 days of people's experience in a job, so we'll be talking more about that and his for the future. Paul Marden: Paul, welcome back to Skip the Queue. Paul Griffiths: Hello. Thanks for having me, Paul. Great to be here. Paul Marden:  Long time. Listeners will know that we always start with an icebreaker question and our guests don't get to know that one in advance. I think this one's a pretty kind one. I was pretty mean to Paul Sapwell from Hampshire Cultural Trust a couple of weeks ago because I asked him whether it was Pompey or Saints and for political reasons, he felt that he had to abstain from that.Paul Griffiths: Testing his interest. I'd have gone Pompey at the time because that's where we live. Well, did live. Paul Marden: Oh, there you go. There you go. So you've moved over from Portsmouth. You're now in the UAE. Tell listeners, what is that one? Home comfort that after three months away from Blighty, you're missing? Is it proper English marmalade? Paul Griffiths: Do you know what? I've been able to get hold of most things, but I've not been able to get. I know people who cook properly, so I should be able to do this myself, but I haven't. Cauliflower cheese, one thing I'm missing from home, that doesn't sell it anywhere in a sort of pre pack or frozen form. I can even get hold of Yorkshire puddings in Spinny's supermarket, but I can't get hold of cauliflower cheese. Paul Marden: Can you get cauliflowers? Paul Griffiths: Can get cauliflowers. I'm sure I can make cheese sauce if I knew what it was doing. But you normally. I'm so used to normally buying a pack of cheese, cauliflower cheese to have in my Sunday roast. Paul Marden: Okay. So if I ever get to come out, I need to bring out a plastic wrapped, properly sealed so that it doesn't leak on the plane. Cauliflower cheese? Paul Griffiths: Yes, please. Yeah, absolutely. Paul Marden: So your last episode was actually. Or your last full episode was back in season one, episode 22. So five years ago and the world has changed a lot in five years, but most recently it's changed a lot for you, hasn't it? So why don't you tell listeners a little bit about what's happened to you since you were with us in season one? Paul Griffiths: Wow. Yeah, well, season one seems an age away, doesn't it, now with all the wonderful guests youu've had since on Skip the Queue, it's been a different program completely. But, yeah, no, well, back then I was at Painshill, were coming out of a pandemic and I remember, you know, Kelly and I were chatting over all the different avenues that everyone had gone and what we've done at Painshill and that continued brilliantly. And however, my life has taken a change in. In sense of where I am, but I'm still doing the same sort of work, so. Which is, you know, when our industry, and it's such a fabulous industry, it's great to stay in it. Paul Griffiths: So I am now over in the United Army Emirates in the Emirate of Ras Alhaima, which is the third biggest of the seven emirates that make up the UAE, behind Abu Dhabi and, of course, Dubai. So I was approached, God, nearly always, this time last year, about a call over here. Yes. My recruitment company got in touch and went through, you know, had a good look at the job description and thought, well, actually, we'll throw my hat into the ring. And applied, went for a series of online interviews with the recruitment company, then an online interview with the people over here at various departments within the Al Kassimme Foundation and the Department of Museums and Antiquities. Paul Griffiths: So, yeah, looking at this brand new job, which I'm now lucky enough to be in, I then was flown out in August for a round of interviews, met all the team. You know, one of those things that you later discover, the whole real four days was one big interview, although there was. There was a central one. But of course, everyone you were meeting along the way was being asked to feedback, And I love chatting to people and enjoying people's company. So actually went for dinners and lunches and all sorts, which was just a lovely four days and almost felt like a free hit in many ways, Paul. Well, this is going to be a brilliant experience. Paul Griffiths: If I don't get the job, I'm going to have a great four days in Rasta Taima, seeing it, meeting everyone, enjoying the time here. And, you know, the more time I spent here, the more time with the team, the more time, you know, going and visiting sites. I just became more and more that this would be an amazing job. Obviously gave my absolute everything, did loads of research, gave everything in the interview. The interview took a rather unusual turn. After the sort of hour and a half of questions and my questions, I was asked to leave the room for a short period. Not unusual in that sense because I was, you know, I wasn't just going to leave and go because obviously I was in their hands for four days. Paul Griffiths: But the doctor, Natasha Ridge, the executive director of the foundation, came out the interview and said, “Right, that's all gone really well. We're really pleased. We're now off to the palace for you to meet His Highness Sheikh Saud, who is the ruler of Ras Al Khaimah and on the Supreme Council of the UAE.” So I was sort of, I went to one of the small meeting rooms you. Now I know that. Now I know where I was, where I went. But at that point I had no idea. One of the lovely. There's a very much a service thing here. Paul Griffiths: So, you know, we have in the Heritage Village as well later we have a wonderful member of our team, Geraldine, who does lots of cooking, prepares stuff and just had a wonderful fish taco lunch because we're four hours ahead of you, of course, here in Alaihi. So, yeah, so one of the guys came in with, gave me an English breakfast tea and sort of, you know, sat there reviewing what, thinking what on earth was I going to be asked by His Highness. And then was put into one of the drivers and we drove up through Rat Sahma City, through into the palace, up the long driveway and there I was sort of eventually, after about 20 minutes, presented with. Presented to Sheikh Sword who asked me, chatted, asked various questions. Paul Griffiths: I don't think there could be many interviews that you end up with His Highness in the second half of it. You know, it's sometimes a presentation. Yeah. So that was. I was there for about half an hour and that's your time over and off he goes. And off I went back to then go and have dinner with some of the team. So it was a very surreal afternoon. Paul Marden: Being interviewed by royalty. But when you're not expecting that as part of the interview process, that must be quite unnerving. Paul Griffiths: I had a heads up that at some point in my trip I might meet him, but there was no formal arrangements. I had me had to get in a diary. So it hadn't even crossed my mind that's what was about to happen. When I was asked to leave the meeting room, I just thought maybe they wanted to come back with more questions or, you know, say I hadn't gone well, whatever. But, yeah, no, that was the. I took that as a good sign. I thought, well, actually, if I'm being whisked up there, the interview must have gone relatively well because I'm sure they would present me to shake sword if it hadn't gone so well. Paul Marden: Yeah. You'd hope that he would be towards the end of the cycle of the interview round. Paul Griffiths: Yeah. Paul Marden: Not doing the early sifting of CVs. Paul Griffiths: No. He certainly had seen who I was because he asked me some questions about where I'd worked and. Okay, things like that. So he'd obviously seen a CV. He's a very. I mean, I've met him subsequently a few times. I've been fortunate to be a dinner hosted by him a couple of weeks ago. But he is a very, very intelligent man. Works really hard. I mean, work. He, you know, for him, he spends every minute working on the emirate. He ruled, he. He's the ruler. But he's almost a. It's a sort of combo, I guess he's all Prime Minister at the same time as being the ruler. So he is constantly working. You know, I'm really committed and I'm lucky in many ways that where I am working at the Heritage Village is his real. Paul Griffiths: One of his real pet projects that he's really driving forward. So, yes, we come with sort of royal. Royal approval, if you like. So. Yeah. Paul Marden: Excellent. So I. I've not been to the Emirates before, so for those of us that have not been, tell us a little bit about Ras Al Khaimah, of course. Paul Griffiths: Well, Ras Al Khaimah is one of the quieter Emirates mentioned. Sheikh Saud there, he's really driving a sort of, you know, a sort of agenda of bringing in more tourists. But he wants to use culture and territory as part of that. So, you know, it's a more relaxed, low level, if that makes sense. It's not Dubai, it's not full on, it's more relaxed Emirate. It's relaxed in cultural and many of the ways it's not, as you know, some of the other Emirates are, for example, completely dry. Ras Al Khaimah has given licenses to hotels and big restaurants in hotels for serving drinks. And there are a number of sellers where you can purchase for your consumption your own home, whereas Sharjah, you can't purchase any alcohol, for example, so it's a bit more chilled like that. It's a lovely place. Paul Griffiths: We're very fortunate to have the heavier mountains go through the far side of Ras Al Khaimah. So where I'm based is more on the seafront but then not, you know, I can see the mountains behind and there's a number of drives up into the mountains which are absolutely fabulous. Up to the Jebel Jais, which is the highest point in the UAE, we have the world's longest and fastest zip wire. I have not gone anywhere near that yet. Goes up to 100km an hour and is the longest over from the top of the mountain, whisking you off to the other side. I think it looks terrifying. But my. Paul Marden: I'm more interested in cables that take you to the top of the mountain. Maybe with some skis on my feet than I am attaching myself to a cable and going down the mountain. Doesn't sound like fun to me. Paul Griffiths: There's a toboggan ride as well up there as well.Paul Marden: Oh, I'd love that. Paul Griffiths: So that's the toboggan ride's on my to do list when the family get off, I'll save it for then and take my son Barney on that. But you know, there's all this sort of venture sports up on the top of the mountain and driving up there is remarkable. They put a proper road in. It's not the scary driving up the Alps, terrified what's going to come around the other corner. It's very like driving up a road, you know, normal sort of dual carriageway, two lanes each way and then right going through the mountains to the other side to one of the other Emirates for Jazeera , for example. So you're over on the Indian Ocean side Gulf Vermont. That road is just beautiful. There's no traffic on it, you know. Paul Griffiths: So Ras Al Khaimah is only about an hour and hour to an hour and a half from Dubai airport. And Dubai is a sort of people go to Dubai in the same way that we, you know, you'd go to London, I'd go to London when I was in Port Soviet, we would. It's now, you know, it's not considered a. There's always someone from work who's in Dubai every day almost for some reason. So nipping up to Dubai, I was like, I went to a dinner there last week and you know, it just seemed very normal that he jumped in a car and drove up to Dubai and came back that evening. Whereas. Seems remarkable actually to be doing that. But yeah, so because of where we are, Abu Dhabi is about two and a half hours away.Paul Griffiths: And we are the northern point of the Emirate, So we border on to Oman, split into a number of areas. Again, I didn't know any of this till I got here, but there's a part of Oman that's at the top of Ras Al Khaimah. And so, yeah, so it's a beautiful Emirate with nature, with mountain areas, which does get a bit chillier when you go up the mountains. I looked quite silly in my T shirt and shorts when I went up there on a Sunday afternoon. People were going past me like they were going skiing. You know, people wore coats and hats and looking at me as if I'm really daft. But I was still. It's interesting that because it's winter obviously everywhere here at the moment and at home, but it's. Paul Griffiths: People here are often telling me it's a cold day when I'm still standing. I still feel really quite warm. But yeah, finding that sort ofPaul Marden: Talking 30s at the moment for you, aren't we? Paul Griffiths: Yeah, it's a little bit. The last couple days have been down in the lower 20s, really comfortable. But when we last weekend, people were getting a bit nervous that summer had come very early because it was hitting the early 30s last week. So I don't know how for me, when we get to August, when it's in the mid, late 40s with real high humidity, I think I'm just going to go from aircon building to aircon building to aircon building.Paul Marden: I am such a Goldilocks when it comes to that sort of thing. Not too hot, not too cold, it needs to be just right. So I would definitely struggle in that kind of heat. Look, let's talk a little bit about where you are in the new job. So you've taken on the role of CEO of Al Jazeera Al Hamra Heritage Village. So tell me a little bit about the village. Why is this village so historic? Paul Griffiths: Well, it's a really interesting one, Paul, because it is very important, but it's not that old. And that's why what coming to me about making it more alive is something that's going to be crucial to us. So the village has been lived in for many years. It was a pearl farming village. So most of the people who worked here were doing pearl farming, which is pretty horrible job to do. You were, again, learning about this. You were jumping off boats, going to the ocean depths for up to three to four minutes. No protection really, apart from a very light shirt and some little bits on your fingers. But actually you're nothing on your eyes. Paul Griffiths: So you're having to look through the salt water, find the pearls come up and they were going up and down sometime 15, 16 times or more a day. And there's a fascinating exhibition in Dubai at the Al Shindagha Museum which really does focus on how this worked and how these guys were living. So, so it's a real. So that was the village. So the village had that, it obviously had then had fishing men, merchants making boats, merchants selling, trading wares. And Ras Al Khaimah has been quite a strategic part as all of the UAE really for the sort of trades coming from the Middle east and out into the Gulf. So the villages was being lived in up until the very early 70s. Paul Griffiths: Up in the 1970s the Al Za'abi tribe who were based here were offered I guess a new life is the only way to look at it in Abu Dhabi with new jobs, with land, with housing and it's just a better way like pearl farming was now being done so much cheaper and easier in the Orient in Japan mainly. So that was, that dropped away. There wasn't the other merchant trading going on. So actually the oil boom basically led the tribe to almost one up sticks and head to Abu Dhabi. And in many ways good story because we're still in touch with quite considerable amounts of the tribes people who were here. Lots of the elders have done wonderful oral histories, videos talking about their lives here. But this village survived as just fell into ruins, but actually wasn't developed. Paul Griffiths: And where it becomes important is this would have been what all of the Gulf would have looked like before the oil boom. The UAE wasn't a wealthy nation before then. You know, when I went up to Dubai and spent some time at the Etihad Museum, which is based around which Etihad Union is the not Around Man City Stadium should point out very much around about how the UAE had come together and how, you know, so it wasn't the wealthiest nation, but actually they discovered oil. They then brought seven Emirates together. It then has flourished in the ways that we now know what Dabi and ifwe looks like and even Ras Al Khaimah in some parts and really quite glamorous. But this village survived. Paul Griffiths: So although it fell into ruin, all the other fishing, farmhome fishing, pearl farming villages across the Gulf had become, just got destroyed, knocked down, you know, turned into hotels and high rises. And actually when you visit the other Emirates, lots of them are now recreating their historic areas or re purposing some of the historic buildings and they're doing it very well. In Dubai, Sharjah has actually completely rebuilt. It's what it calls the Harp Sharjah, which is. Which was its historic sort of areas, but. Paul Marden: Right. Paul Griffiths: But this survived. Many of the buildings had fallen into disrepair. And what we've been doing for the last few years, as the Al Qasimi Foundation and the Department of Antiquities and Museums is restoring a number of these buildings, we've then sort of gone into a sort of activation so you can walk around. So we've got, you know, carving now. Only a year ago it was mostly sand. We've now got a path going through it, so you can walk in. And the job that I've really been asked to do initially on arrival here is to really push that activation forward and really look at my sort of. What I've done in the past and what we've seen other places do and think about what can we do to bring this bit more to life? Paul Griffiths: Because it's the sort of storage village is around the 1970s. Well, it was abandoned in the 1970s. Well, you know, for us from the UK, from lots of other nationalities, actually, something in the 70s isn't very old. It's in our lifespan. You know, we are looking at this going well, actually. So when I was talking to a lot of. So RAK TDA's basically visit RAK tourism authority. So they are really supportive in wanting to push Al Jazeera Al Hamra Heritage Village, which will from now on abbreviate to AJAH to save me. Keep saying that. Long tanned. So they are really keen that we're doing more stuff. So why would a tourist want to come? What is there to see once you're here? Paul Griffiths: On top of some abandoned and now beautifully restored houses, mosques, you know, things that you would have expected in a village of, you know, a thousand or so population, 500 houses, you know, so more than a thousand people, really. So that's the sort of plan in that way. So in many ways I've got a sort of blank canvas to play with. But, you know, money's not unlimited, so it's about. So working closely with local communities, working with, you know, local traders, looking at what could we bring into the village on the back of the art fair. I know we'll talk about later, but it's, you know, this has been a. This is a real challenge for me to. How do I take this sort of place forwards.Paul Marden: In my mind's eye, we go to the Weald & Downland Living Museum so open air museum, lots of houses recreating life through the ages. Is that the sort of experience that I'm going to get if I come to the village of I'm going to see the properties and I'm going to see this previous way of life come to life in front of me?Paul Griffiths: Well at the moment you'll see you just see in the houses and the buildings but you're walking around looking at historic buildings but we have got a number of the houses we've put in. Each video is at the moment showing the audio visuals so you can walk around and listen to members of the tribes chatting about their youth and what's happening and you can see the buildings in real life. I guess what I'm looking for this is telling the story a little bit of the village which we don't initially do that well at the moment that's no criteria. Yes, this is what we need to do going forward. There's been several stages of activation When I came last August part not many the paths weren't all finished. We didn't have anywhere for visitor services to be at the front.Paul Griffiths: We only had a very small sort officey area which has now been built up to where I'm. Where I'm sat today. So I think what you're going to get is a multi as a blend of traders who will be in our suitcase. The Souk is fully restored sooke and shopping market area so that's my first point is to move some people in there. So I've already got a goldsmith and move to her studio in got some handicrafts we've got some textile people moving in the. Paul Griffiths: The main gallery of Nassau Heyman Design Gallery which is the one big gallery where artists can go is going to have a sort of satellite shop if you like not shop a satellite so there will be pieces of work there are in here with their little souvenir store which they sell because they get people a lot of what the design gallery does is making souvenirs of Ras Al Khaimah that are all handmade so quite special gifts. So what we're hoping is tying up with our local hoteliers who many of which have not been so it's bringing them in and they need something more to see to send their guests here. Paul Griffiths: So you know talking to some of them over lunch when I hosted some of them on Saturday it was a case of you know actually, can they send their clients and say, you can do all your holiday shopping because at the moment they're sending people to the shopping malls which are just, you know, nice, but actually merchandise them to go to a heritage village, get that experience of what the golf would have been like and bags of shopping at the same time. Paul Marden: So who doesn't love a. A museum gift shop at the end? So, you know. Paul Griffiths: Exactly. And we don't really have that here at the moment from an Al Jazeera perspective. So on my plan for this year is to put in. We've got an info booth, as it's called at the moment. It's not a world. It's not the best customer service friendly. It's like a caravan but with some windows. And yeah, it's probably a better. Now it's got air conditioning. Yes. But it doesn't work very well for customers. You're trying to talk through little windows because you can only have small windows to keep the air con working, not have too much open to. It's just passing out. Paul Griffiths: So, yeah, so I'm looking at building this summer, hopefully. Fingers crossed, touch wood, a visitor welcome centre, which is something we're really pushing along with, which will be lovely because that will be that proper visitor welcome with a shop with an induction into an introduction. Sorry, into the Al Jazeera story. And then let people go. And then when they get to the far end, they'll be the souk full of. He says again, hopefully slowly filling them out, but full of traders and local craftspeople and people who are. Even if they're not originally local, they're based in rack, so they are considered local. The UAE is built up of a lot of expat population. When I say expats, I mean just English people from around the world. It's a really accepting, welcoming community. I've been really. Everyone says hello to you as you're walking into the supermarket shops. There's no. Whoever they are where you're from. Paul Griffiths: Everyone's talking to each other because the local population know they've had to bring people in because there's thousands more jobs than there are Emirati population in Ras Al Khaimah. So, you know, it's always been. And when you look at the foundation of the UAE, it was about, we will need to bring people in to bring this. To build this nation with us. So, you know, it's been always a sort of welcome and melting pot of different people. Paul Marden: Yeah, amazing. Look, you mentioned when we had our initial chat. You've been there now three months, you've been doing lots of visiting of other attractions. Because I think you said to me, which I thought was quite interesting, that you were. There's lots that you bring with you from the UK in your experience, but there's lots of best practice and good practice happening within the Emirates already. So you've been kind of going out and visiting a lot of cultural venues and attractions in the Emirates. Tell me a little bit about those. Paul Griffiths: Yeah, so it's been a minute of a manic last month in February, because we've had the art festival. I know we're going to keep hinting at it, we'll get to it at some point, but when I've had some time away, what's been fabulous, it's just sort of. And I think as well, because the family aren't here in my own at the moment, said, “All right, I've got some time off, let's go and explore.” Yeah. So I've sort of driven across to Fajera, spent time in Sharjah and took myself up for a weekend in Dubai, which was fantastic. Booked a very reasonably priced hotel and just spent a weekend flowering around everywhere and just really immersed in my. So and only scratch the surface. There's so much more to see. So, yeah, so I've been going and looking at. Paul Griffiths: Well, you know, I don't want to do something that's not. There'll be alien to, obviously, the culture here. And that's been really. What's been great fun in the last few months is it's not just going into a new job, you know, and learning that. It's actually been a terrifying, at some points, fabulous experience. I was learning new cultures, new working lives. You know, things are working. It's done very differently here. You know, there's a different hierarchical process we have in the UK and permissions are needed in different places. And that's not. I'm not saying any of this is a bad thing, it's just learning those different things. So I've been learning all these different cultures. You know, we're just coming into Ramadan, which I've had no real experience with before. And that is. That is a massive thing here. You know, it's the month. Paul Griffiths: Every billboard you go past is someone trying to sell something for Ramadan, whether it be a new chest of drawers, you know, your family needs this new dining table for Ramadan. It's a bit like, you know, you will see at Christmas at home, everyone catching on, you know, IKEA will be saying, new table and chairs for Christmas. You know, it's. It's not. It's a sort of different repeating itself. You know, those sort of signs you have around the supermarket. Christmas back home. They're all up now in supermarkets here for Ramadan. Paul Marden: Right. Paul Griffiths: Encouraging what people are going to buy for when they break the fast at sunset Iftar. So, you know, so it's all sort of promoting. You need this for. So it's a real. We're going to a massive thing. And that's been a real sort of learning, cultural thing for me, which has been great because actually I've always enjoyed, when I'm traveling, learning about other cultures, you know, it's always been for me, I always try and visit museums, galleries, learn about the place I'm at. And so actually living somewhere and learn about someone who's been. I think it's added to the fun of the experience. But back to your question. Paul Griffiths: Yes, I've been traveling wherever the possibility to start to look at other historic venues, looking at where they've, you know, restored historic markets and souk areas and what sort of things are going in there, what are people doing there. Up in Dubai, there is a place called Al Shindagar Museum, which is where they've. Some of the historic buildings that have been saved by the creek of Dubai have been turned into the most amazing series of museums, is the only way I can describe it, because each house is a different gallery or different theme. So you have the story of the creek being built up, the story of Dubai seafarers. There was a faith and. Faith and religion room, talking about Islam and different cultures, how that's worked around Dubai. Paul Griffiths: Dubai being built up as a city, lots about the rulers and families, but every house you went to is a different place. What was so impressive there from a visitor experience perspective was the training that Stafford had was sensational. You know, you go into someone, you think they're obviously being managed really well because obviously this is. You don't just train. So obviously someone oversees this really well. But clearly the training, everywhere you went, the customer service was exceptional. People coming out from behind counters, giving you introductions, making sure you had everything needed, you know, as you were leaving. Have you got any questions? All those things we try and all have tried to teach over the years, and in many ways we've all been different levels of success of that. Paul Griffiths: But what was amazing was they also got the security guards in on the act as well, because there's a real culture here that there's a separate, they're secure, they're very different. You know, there's, we've got them here, they're in very much brown security, clearly marked, you know, protecting places. But what they've done there is they had clearly trained those security guards as well, because every security guard you came across was getting in the act of chatting to visitors, even if their English wasn't brilliant, they were really keen to direct you to the next. Come this way. So the next place, oh, you finished that room, you must go upstairs. And you know, that sort of. Paul Griffiths: And whether they, you know, really just said, look, you can have a much more interesting day than just standing, staring at people walking around. You can actually chat to visitors from around the world and get talkative. And I just had the most amazing. I ended up in this museum for over five and a half hours or something silly like that. And I thought I was going to be there an hour because it was priced very reasonably. You know, when you judge a museum on, well, actually I paid this, I'm probably going to be here for that amount of time. And actually it was just, you know, I found myself stopping for a coffee, stopping for lunch. But I was so impressed by the way the staff interacted. Paul Griffiths: They also had a number of cultural local guides as well, who really were, you know, in the full sort of Emirati national dress, but wanted to press on. This is where. This is what I'm doing. So I've some, you know, I traveled across to Fujairah every week and was in a, an old, what was the ruler's summer house. And the guy, and the guy who ran it just took me on a tour. I didn't ask for a tour. He just said, would you. Well, he said, should I take you around? Yes, please. And we had this great hours experience as he was just chatting about all the rooms. And I think people here are very keen to share their culture and their heritage and very welcoming. Paul Griffiths: So, yeah, so I've done quite a bit traveling around the other parts of the UAE. I can't go out of the UAE because I've only got a hire car at the moment, so I can't go out to Omar, that's on my list. You get yourself a car. I can travel north of the border into Oman and explore that. But for now, seven emirates to. So no shortage of places. And I've not been up to Abu Dhabi yet, so still with that on my list. So yeah, Paul Marden: Wowzers. Okay. So I guess, and this is completely, what would I feel like if I was in your position of going to this new country, immersing myself in this relatively new place that you're leading? How do I say this without flattering you? You were a well connected guy. If I went to events, everybody knew you. You had this wide network of people having worked in the UK in the attraction sector for a long time and you've now jumped over to the UAE. What's happened to the network? How does that feel? I mean it must feel slightly kind of worrying or nerve wracking. What have you done to build the network in this new place? Paul Griffiths: There's a number of points to that. Right, so let's answer in a few minutes. So the world's a smaller place so I'm still occasionally having teams call zoom calls with really close ex colleagues, friends, you know, I'm sure, I mean I always say I'm sure but everyone keeps saying, “Oh I'm really loving the journey so please keep posting. So I am going to keep posting and probably going to start to annoy people after a while”, but the feedback so far is everyone saying we're loving the journey and following you with it and feel like we're on the journey. So I will carry on. I'm sort of keeping writing stuff up and sharing it and also I don't know how long I'll be here for. You know, probation is massive over here. I have to keep my fingers crossed. Paul Griffiths: I pass probation which is a six month period because it's a real right the UAE all not just off and across the UAE. It's a real big, you know, much more than at home, much more structured. On day one was given a series and this isn't a bad thing at all, a series of probation tasks, you know, around reports that are around other historic parts because the job that I've come over will eventually evolve into a wider heritage role. But at the moment the real focus is on Al Jazeera Al Hamra, which is great. Get one site, get it going, then see where we go next. So I think I'm still connected to lots of people back home. I'm still looking, seeing everyone's posts and enjoy. Paul Griffiths: I mean my usual jealousy of not being part of the ALVA network anymore as they're all having that great time in Belfast in the last couple of days and seeing everyone's post, not just one or two, but everyone you know, Bernard down with you know everyone's post. I wish I was there with them.Paul Marden: The FOMO was real. So I had Andy Povey in the office with me yesterday and we're both saying the FOMO about that ALVAe vent was very real for both of us having. Paul Griffiths: Having spent. You know I was at the Mary Rose few years where we joined ALVA and go experiencing those council weeks and knowing just hey how much they are great for networking A. You get very spoiled because every host wants to really show off what they can do and I think the Titanic always do that because we go there before for a council meeting but it's. Yeah. So you still see this stuff. So it's still sit home and there's still people I can reach out to.Paul Marden: Of course.Paul Griffiths: If we need to and I'm still calling on people things, you know, different projects we're doing here. But then again it's about slowly building up that network here and I think there's a slightly. You know, there's a. Within Ras Al Khaimah I've started making connections with lots of other people in the Heritage world and. And outside that. So we're already, you know, connecting up with different people from different parts of Ras Al Khaimah, the work we're going to do moving forward and for me I think it's been just a. I'm sort of still pinching myself I'm here and that sort of. So many things keep happening and you know. The weather's been gorgeous because I've come out of a grim English weather to this quite nice winter here where it's mostly been late mid-20s. Paul Griffiths: You're in she and shorts when you're off duty. You know, there's other things. The thing that really surprised me is how smart actually the dress code is for business over here. Paul Marden: Okay. Paul Griffiths: So I had to sort of all the usual brands that from home Mount Marks is next everything here so you could order online and get it delivered quite quickly. So I had sort of came out of one wardrobe thinking I was going to be far more in polo shirt and linen trousers are sort of very sort of summer at Painshill look, you know outdoor. But actually yeah my colleagues are still. Because of the aircon atmosphere. Lots of colleagues particularly in the head office are in suits. A bit like where I would have been when back in my London days. When we're in the office you were in a shirt tie. So yes, I had to sort of buy A back home wardrobe almost once I got traveled out with very lightweight clothing. So yes, it's a bit different in that sense. Paul Marden:  Yeah, absolutely. Let's talk a little bit about life as an expat. How have you found the transition? Paul Griffiths: Fine so far. I say there's lots of bits around work and practice and you know, no amount of inductions will be able to help you on some little faux pas you can make about not realising where you need approvals for staff. And obviously coming from the. For the last six years of being director of Painshill and only from feeding into a board of directors, board of trustees who we'd see quarterly and you know, I chat to the chairman every week. There was a lot of me sort of making those sort of decisions instantly was here, you know, particularly as were part of the foundation and we are representing Sheikh Saud as his name's in the title of the organization now, making sure we're going through those tick sheets. Paul Griffiths: You know, if I want to do anything that needs to spend more money, that's out budget, that is going to his Highness to be signed off. So any projects we're doing, we're needing to make cases to the highest man in the country to actually get those, you know, sign offs and things. And I'm not, that's not a bad thing. But you know, it's just that from an expat I guess it's getting used to. Everything's available here. Not the big supermarket up the road sells Waitrose and Marxist products and has a room at the back for non Muslims where you push the button, door opens, it's like a little bit of a naughty boys room. Paul Griffiths: You push back door open, slides you walk in and there's the pork heaven, you know, there's bacon, there's pork scratching, patays, you know, all because it's a real, you know, it's not just there's so many expats here, particularly from the Philippines and stuff who obviously pork is a big part of their diet. So yeah, that's available. I said earlier on there's cellars where you can pick up a great beer or a couple of glasses of bottle of wine or whatever you want. So actually it's not that I found myself flying into this really different world and I'm not really. Paul Marden:  It's a melting pot, isn't it? Paul Griffiths: Yeah. And I'm not someone who's ever been since very young, you know, going off to nightclubs or anything like that. But if you wanted that There is that. The hotels. So actually, if you're a younger person coming out and you wanted that nightlife, the hotels, particularly on Margin island and Minnal Arab, the tubing hotels have really nice restaurants, fully licensed clubs and stuff. But, you know, actually I found sort of the work is busy. Everyone's, you know, lots going on, actually, just going back to, you know, I was in a hotel for the first two months, which wasn't a dreadful thing because it was an apartment hotel. So, yeah, I had enough and now we've moved. I've moved into a villa ready for the family. Come out hopefully in about a month's time.Paul Marden:  Oh, that'd be exciting. Paul Griffiths: Yeah. So that's nice. So we've got the back onto the golf course. It's quite, you know, it's a nice place to be. It's going to be nice and, you know. Paul Griffiths: Yeah, so I've not struggled adapting because it's not. It's not that, you know, normally I've got a wonderful team here, Asia, you know, so with one Emirati and some Filipinos and other people from around the. From around the world. So that's been nice. And it's melting pot of learning their cultures as well as the local culture and. Yeah. And then they eat rice with everything. So it's. Yeah. Every lunchtime there's a bowl of rice, big bowl of salad in the main course and there's me pouring on the one on the salad, everyone else on the rice. But, yeah, it's been great, Paul. I mean, I can't. It's been one of those. Every moment you think this is just a great place to be. Paul Marden: Good. Let's go back to Al Jazeera and talk a little bit about some of the events that have been going on. So I know you're coming to the end of the Ras Al Khaimah Art Festival. Tell me a little bit about that and how well that's gone. Paul Griffiths: It's been brilliant. I know. I had no idea what to expect. First time for this. So this is the 13th International Art Fair. It started off back in the small museum back in the city of Central Town, moved to here, I think, five years ago is what I'm saying, and slowly grown every year since then. So this is the biggest one we've done, really. Lots of massive sponsors on board from across the Emirates, actually fully supported by His Highness, who's been here at least four times, if not five, since we've had the vessel. He was here at the opening ceremony for the big launch, you know it was, and it was like a proper opening ceremony. Paul Griffiths: Everyone sat round with a band and speakers and you know like not quite Olympics but you know it was a proper event. This is the opening of it and it felt like a big event. Yeah. All my female members of my team had, were given time off in the day to do hair and makeup. It was proper. Everyone looked, everyone looked the business, it was lovely. You know everyone was scrubbed up from the maintenance team to, you know, our executive director looking fabulous in a brand new dress. You know it was really was. No, I've had a new suit, I got a new suit for the occasion. Paul Griffiths: So yeah, it was a lovely evening and then it's rolled ever since and for me it's been wonderful because I've seen people in this village which has been quite quiet since I'd arrived and it's sort of been okay, how are we going to get this? But actually clearly putting something on has attracted a complete cross spectrum audience. So you know, we have people coming in, absolutely fascinating, obsessed with the art, beautiful and it's artists I should say from around the world. It's all exhibited outside or inside the little houses. So you know lots of the pieces have been blown up quite big and quite impressive. I mean do look at it on the website, you know people, you know if you go to ajah.ae you can then click on from there.Paul Marden: We'll put the links and everything in the show notes so people be able to find that. Paul Griffiths: It's been, but it's been, for me it's been fabulous because we've seen so many people in, you know I was, you know, we've had, we've got pop up restaurants so this won't mean anything to people back home but the restaurant called Puro P U R O has a restaurant at the top of the mountain at Jebel Jais. Really almost impossible to get booking, you know you have to book months advance for lunch or dinner. It's the place that everybody, both locals, internationals and tourists want to see and often frequented by his Highness. They've got a pop up restaurant here which just is fabulous. Paul Griffiths: They we've had a lovely couple, Kelly and Paolo in running a restaurant called Antica which is a sort of the chef's Italian Paolo but he's lived in Australia so it's a fusion of Australian middle Italy, sort of historic villagey type cuisine with an Emirates twist. But you're just served four or five courses without there's not a menu. It's not a restaurant as such, so it's sort of a sharing experience. But you know, the food is amazing. So I was fortunate to have dinner. Well, I've actually been fortunate enough to have dinner in Antica twice and lunch there as well. But one of the dinners I was then wandering around the village about 10 o'clock at night was full of people, you know, families just. Paul Griffiths: There is a different culture over here that people do more stuff in the evenings because of the temperature and a different way of life because the local people aren't obviously, for obvious reasons, down the pub on a Friday night, they're doing stuff with the family and you go past cafes and even outside of the village, you know, 9, 10 o'clock on a Friday night, they're full of people sitting very beautifully dressed in their finest, drinking coffee and eating desserts. That's a big thing. People seem to love coffee and desserts. Paul Marden: Okay. Paul Griffiths: But, but then of course it's because because of the heat most of the year we'll spend more time indoors resting in the day and then ready to go out at night and do some more stuff. So yeah, so we've had this sort of here in the evenings. It's really fun. What was interesting is our hours for the festival were meant to be midweek. So Monday we always close. Tuesday to Thursday we're meant to be open till 6 o'clock and then Friday, Saturday, Sunday open to 11:00. Often struggling to get people out then the first night. So the Tuesday night was the first night. Medusa goes at 6:00. 5:45, I had a queue of at least 40 people trying to get in. So we just had to make an on the hooves decision. Paul Griffiths: We're going to stay open later. And then we just opened till 8:00 in the midweek. We didn't want to push it too much because of obviously from the staff welfare perspective, an hour's work. But actually that first night were just. Myself and Sikrat, who's the director of the festival, Emirati. Wonderful. Emirati has been my cultural bodyguard in many ways because he's been the person, my go to person for what should I do here? What about this person? How should I do this? So Spencer Crouch just stood there. Look at this crowd. We both just said, “Well we can't turf them away. This would be daft.” So yeah, so we've had. And we've had about 40, 000 visitors will have come through the door by the end of the festival in 28 days. Paul Griffiths: The artworks then going to stay up in place for Ramadan. So we'll be working different hours again during Ramadan and this is the first time Al Jazeera will ever do. Has ever done anything special for. Because before now it's just been a come and visit, walk in, do what you like, leave now. We're trying to structure that visitor experience. So we're going to be for Thursdays, Fridays and Saturdays, because Thursday's the sort of Friday night in many ways. Because a lot of people have Fridays off here. Yes, because of the day of prayers and so a lot of people in Ras Al Hamah go to Dubai and Abu Dhabi for work. So Thursday nights they'll travel back. So actually we're going to be open till midnight on Thursday, Friday, Saturday for Ramadan. Paul Griffiths: So people will break the fast with the families and then they want to do the sort of head top of activity. They've now got food back in them and an energy source. And out they come. So again, first time we've done it, hopefully see numbers with the artwork will still be in place. We're then working on some different options around cuisine, food, coffee and hopefully get some musicians in as well, just to give a bit of an atmosphere. But it is a holy month, so it's not. It's not parties, but it's enjoying the family. Paul Marden: Yeah, absolutely. So what does the future look like for the Heritage Village and for tourism and attractions more generally in RAK? Paul Griffiths: I think for RAK itself, we're trying to bring more tourists in then trying to get the most hotels. Interestingly, as they had a lunch with five of our local big hotels at the weekend using. Using our Antico restaurant, this is excuse to have another lunch there and invite some people in and just take on their views, which is great. So just chatting and getting their thoughts on it. They were saying what. What happens in Iraq a lot at the moment is people are finding the hotels through travel agents, through, you know, searches. I know when were looking before I came out here, I know Ras Al Hamra came up on a Thomas Cumbin telescope. Yeah, similar. What am I thinking of? Probably Tui, I guess, or someone like, you know, someone like that. Paul Griffiths: I was doing a search for when went to Canary, but up came Ras Al Khaimah as a hotel and what they were saying. A lot of people will book that and have no idea really what Ras Al Khaimah is, other than it's part of the UAE. Some people think it's part of Dubai, you know, actually, because it's not, they don't realize it's seven emirates, etc. So a lot of people are booking their sort of tourists, their hotels. Our job is to try and then get them out and attract them to do other stuff. So there's lots of adventure tourism going on at the moment. We talked about the zip wire and lots of hiking, walking, camel rail, camel riding, you know, trips to the desert where you can zoom around in 4x Fours and go karts and stuff. Paul Griffiths: So from my perspective of the Heritage village is about bringing it more alive, bringing more people in, promoting it, more linking up with these sorts of hoteliers, concierges. And this is really early days for us because this has always been sort of slightly done but not really pushed yet. And sort of listening to what their advice is and seeing how we can act upon it, you know, and what sort of stuff we can take forward because, you know, there's a lot to be done. And there's lots of other heritage sites across rat about 90 on the list of actual heritage sites. And some of those are real ruins that you're never going to be able to do anything with. Paul Griffiths: Those sort of English Heritage free sites, you know, the ones you stumble across with a little brown sign and you pull up with a lay by, have a potter around and off you go without seeing anyone. There's a bit like that. But then there's a number of sites that will work well with some activation. You know, we've got Dyer Fort, which is on the World Heritage site tentative list and we're working on projects to slowly take that forward to World Heritage status. Touchwood because it's a really important for, you know, and it's perfect for visits. You climb up to the top, you get the most gorgeous views. You know, really is a gorgeous little site. So more interpretation, more things there is what's needed. But you know, again, this is all early days. Paul Griffiths: So it's all about sort of, you know, each day's excitement. What can we do, what can we push forward, who can we talk to? And what's been great is as the festival's gone on, more people have been coming and chatting to me. Mine have become more, well known. That sounds wrong, goes back to your sort of earlier question about, you know, people are sort of learning about, oh, this person's here now. Paul said, although people can call me sir or Mr. Paul, which is fine. I can deal with that. Keep saying now, people, I keep saying, please don't call me sir. You really don't need to. But it's so culturally great. But Mr. Everyone see everyone externally, she's called Mr. Paul, so I can put up with that. But I was there. Although when we host his. Paul Griffiths: His Highness hosted dinner that I was invited to, I then got even pushed up to His Excellency, which was a title. I want to go. Paul Marden: That's quite nice. Paul Griffiths: Yeah, I love that. Apparently. I always thought that someone else I knew was his title. His Excellency was part of the family, but actually it's. Once you get to a CEO director level in royal that circle, you immediately become His Excellency, so. Paul Marden: Well, there we go. I will correct myself in future communications. Paul Griffiths: Please do. Yeah, but I thought it was wonderful. That's why it's just been lovely, the funny comments coming from people back home saying, oh, well, I've amended my entry in my phone to now shake your he status. But yeah, so. But there's a sort of cultural things. It's just. Okay, right, lovely. That's fun. Paul Marden: It's been a whirlwind for you. It's been really interesting actually, talking about it and understanding more about. About what's happening there, about how exciting it is, this huge opportunity that you've got to make a something out of this beautiful historic village and then that, you know, the remit will grow from there. So I think. I think this has been lovely. We always wrap up our interviews with a book recommendation and you've had this privilege once before. So have you run out of recommendations or do you have something ready for me? Paul Griffiths: Well, I was going to recommend the Red island, an Emirati story, because it's based on Al Jazeera Al Hamra, but I thought that might be a little bit too niche. This guy. So, again, little things have come across. This guy's written a book, Adil, and he's going to be coming to Al Jazeera to do a book reading signing. These little opportunities. I have read the book, I promise. It was actually fascinating because it's all about local culture. It went off in a number of tangents, but actually from a point of view of how the Emirati local culture works and families, it was actually quite a really good induction. But now I've decided to go with a more book for management or book for running. And I don't think anyone's given this before, but if they have, I'm nervous. Paul Griffiths: But this book, Fish!, which is one of my favourite books. I've actually launched this as the Al Jazeera Book Club for the spring. So all the team have a copy. Book clubs are massive over here for work. Every department has one here in the foundation. So this book, Fish, is based around the Seattle fish market. My colleagues who've worked me in the past, both. I can hear them groaning now because they've forced everyone to read this, but it's basically around having fun when you're at work. And it talks about the story of the Seattle fish market, how they were just flogging fish, but actually one day decided, we need to liven this up. We need to want to be here. So introduced, sort of involving the crowd, fish flying through the air. Paul Griffiths: But It's a more of a story about a woman joins, it moves up in a company into a department that no one's been able to manage. She gets to the bottom of using the fish market. And it's just a really fun, easy reading book. And so I recommend it to. To listeners and viewers. Paul Marden: That's brilliant. So listeners, if you would like a copy of Fish,Paul Griffiths: It's quite a cheap book as well, Paul, so please, you have to give one away. So it's not too much money. It's just 9.99 in the non fiction section. So, yeah, cheaper. Paul Marden: Bargain. Bargain. That's the trouble with. So I've been doing a few live events where we have panels, four people with book records, recommendations. That's going to bankrupt me. No, not today. We got a bargain this time. So I like this. Yeah. If you'd like a copy of Fish, if you'd like a copy of Paul's book, head on over to Bluesky and when Wenalyn posts the show note, go over there and repost it and say, I want Paul's book. And the first person to do that will get a copy of the book. Paul, delightful as always. Three times on the podcast, at least. Paul Griffiths: I think this would be number. This would be number four because we had the original episode where Kelly grilled me about life at Painshill. Then we did the Turn the Tables episode when I grilled Kelly on setting up podcasts. And then we did. Then we did the Goodbye to Kelly, whatever it was. 100 episode. And then this. Yeah, four Skip the Queues. Which is always a pleasure and I'm so delighted as you're my favourite podcast, obviously.Paul Marden: It's, oh, you say the nicest things. That must be a record. I need to go back and check that I think four times on the podcast is pretty impressive. Paul Griffiths: I think I should get to add all mine up into one as a total so I can beat Dominic Jones, who's always had the biggest number, isn't he? Paul Marden: So, yeah, so he does and he still does. So, yeah, I think aggregating the number of listens for across all of your episodes, I think that might be within the walls. Let me see what I can do and I'll add everything up and we'll see if you can take Dom's crown. Paul Griffiths: Sorry, Dom. Paul Marden:  Because he's not competitive at all. Paul Griffiths: No, he's not, mate. He's a great guy, though. So, yeah, a friendly rival. Paul Marden: Exactly. Thank you very much, Paul. I would love to keep in touch. Paul Griffiths: Let's keep talking. Paul Marden: I want to hear what happens not just after the first 90 days, but I want to hear what happens in a year's time and two years time. So thank you so much for coming on and telling us about Ras Al-Khaimah and the Heritage Village. It's been lovely. Paul Griffiths: Yeah, thanks for having me. It's great. Been a real pleasure. Paul Marden: Thanks for listening to Skip the Queue. If you've enjoyed this podcast, please leave us a five star review. It really helps others to find us. Skip The Queue is brought to you by Rubber Cheese, a digital agency that builds remarkable systems and websites for attractions that helps them to increase their visitor numbers. You can find show notes and transcripts from this episode and more over on our website, skipthequeue fm.    The 2024 Visitor Attraction Website Survey is now LIVE! Dive into groundbreaking benchmarks for the industryGain a better understanding of how to achieve the highest conversion ratesExplore the "why" behind visitor attraction site performanceLearn the impact of website optimisation and visitor engagement on conversion ratesUncover key steps to enhance user experience for greater conversionsDownload the 2024 Rubber Cheese Visitor Attraction Website Survey Report

Pour "A Complete Unknown", le biopic consacré aux débuts du chanteur Bob Dylan, Timothée Chalamet a dû apprendre à jouer de la guitare comme lui. Peter Murphy de Bauhaus s'est associé à Trent Reznor de Nine Inch Nails, pour un nouveau titre intitulé "Swoon". Marc Bolan de T-Rex, et Audrey Hepburn, icône du cinéma, seront honorés par de nouvelles "blue plaques" à Londres. Avant de devenir une superstar de la pop, Lady Gaga a commencé la musique dans un groupe de reprises rock. Duran Duran a partagé des nouvelles de la bataille de l'ancien guitariste Andy Taylor contre le cancer. Mots-clés : incarnation, voix, film, mission guitariste, Larry Saltzman, coulisses, tournage, apprendre, interview, atypique, exigeant, chanson, Silver Slade, album, production, rétro, pionnier, goth-rock, collaboration, vibration, production, producteur, Youth, Martin Glover, Killing Joke, personnalité, impact, londres, culture, English Heritage, organisme, patrimoine historique, Angleterre, ballet, théâtre, plaque bleue, Mayfair, charisme, leader, glam-rock, style, Hot Ones, épisode, podcast, groupe, lycée, Mackin'Pulsifer, U2, Bon, rencontre, Pride in the name of love, Simon Le Bon, fan, festival, Sanremo, Italie, prostate, combat. --- Classic 21 vous informe des dernières actualités du rock, en Belgique et partout ailleurs. Le Journal du Rock, en direct chaque jour à 7h30 et 18h30 sur votre radio rock'n'pop. Merci pour votre écoute Plus de contenus de Classic 21 sur www.rtbf.be/classic21 Ecoutez-nous en live ici: https://www.rtbf.be/radio/liveradio/classic21 ou sur l'app Radioplayer BelgiqueRetrouvez l'ensemble des contenus de la RTBF sur notre plateforme Auvio.be Et si vous avez apprécié ce podcast, n'hésitez pas à nous donner des étoiles ou des commentaires, cela nous aide à le faire connaître plus largement. Découvrez nos autres podcasts : Le journal du Rock : https://audmns.com/VCRYfsPComic Street (BD) https://audmns.com/oIcpwibLa chronique économique : https://audmns.com/NXWNCrAHey Teacher : https://audmns.com/CIeSInQHistoires sombres du rock : https://audmns.com/ebcGgvkCollection 21 : https://audmns.com/AUdgDqHMystères et Rock'n Roll : https://audmns.com/pCrZihuLa mauvaise oreille de Freddy Tougaux : https://audmns.com/PlXQOEJRock&Sciences : https://audmns.com/lQLdKWRCook as You Are: https://audmns.com/MrmqALPNobody Knows : https://audmns.com/pnuJUlDPlein Ecran : https://audmns.com/gEmXiKzRadio Caroline : https://audmns.com/WccemSkAinsi que nos séries :Rock Icons : https://audmns.com/pcmKXZHRock'n Roll Heroes: https://audmns.com/bXtHJucFever (Erotique) : https://audmns.com/MEWEOLpEt découvrez nos animateurs dans cette série Close to You : https://audmns.com/QfFankx

In this episode of The Unicorny Marketing Show, Jules Beriff, UK Marketing Director at ESET UK, reveals how businesses can build trust as a cornerstone for brand resilience. Jules explains why trust internally—within teams and leadership—and externally, with customers and partners, is crucial for navigating crises and driving sustainable growth. What you'll learn: The role of brand awareness in securing long-term customer loyalty Tips for fostering trust between marketing leaders and finance teams Insights into flat organisational structures that promote autonomy and collaboration How shared experiences and community-driven events spark channel partner loyalty Don't miss this episode for a masterclass in turning challenges into opportunities. Listen now to better approach to brand strategy! About Jules Berriff Jules Berriff graduated with a degree in Economics and Master's in Cultural Management from Northumbria University. Jules started working for the University on international projects whilst studying, moved into film, was seconded to BAFTA, and then, seduced by a job title, hopped into the old Business Link Service. After being made redundant, she spent a year in legal work focused on offices in the Middle East before returning to the cultural sector with the Science Museum Group. Jules then moved to English Heritage as Territory Marketing Manager for the North of England, before joining the Continuum Group in 2016 as Head of Sales, Marketing, and Brand Experience. Jules now works in the very different but exciting world of cybersecurity. Jules has a commercial head on creative shoulders and adores marketing, relishing the complex and conflicting mix of data science overlaid with creativity that, when done right, can yield fantastic results. Links Full show notes: Unicorny.co.uk Watch the episode: https://youtu.be/PdZXTe7BNWsLinkedIn: Jules Berriff FCIM | Dom Hawes Website: ESET UK Sponsor: Selbey Anderson Other items referenced in this episode: Octopus energy Safer kids online by ESET

In this episode of The Unicorny Marketing Show, Jules Beriff, UK Marketing Director at ESET UK, reveals how businesses can build trust as a cornerstone for brand resilience. Jules explains why trust internally—within teams and leadership—and externally, with customers and partners, is crucial for navigating crises and driving sustainable growth. What you'll learn: The role of brand awareness in securing long-term customer loyalty Tips for fostering trust between marketing leaders and finance teams Insights into flat organisational structures that promote autonomy and collaboration How shared experiences and community-driven events spark channel partner loyalty Don't miss this episode for a masterclass in turning challenges into opportunities. Listen now to better approach to brand strategy! About Jules Berriff Jules Berriff graduated with a degree in Economics and Master's in Cultural Management from Northumbria University. Jules started working for the University on international projects whilst studying, moved into film, was seconded to BAFTA, and then, seduced by a job title, hopped into the old Business Link Service. After being made redundant, she spent a year in legal work focused on offices in the Middle East before returning to the cultural sector with the Science Museum Group. Jules then moved to English Heritage as Territory Marketing Manager for the North of England, before joining the Continuum Group in 2016 as Head of Sales, Marketing, and Brand Experience. Jules now works in the very different but exciting world of cybersecurity. Jules has a commercial head on creative shoulders and adores marketing, relishing the complex and conflicting mix of data science overlaid with creativity that, when done right, can yield fantastic results. Links Full show notes: Unicorny.co.uk Watch the episode: https://youtu.be/PdZXTe7BNWsLinkedIn: Jules Berriff FCIM | Dom Hawes Website: ESET UK Sponsor: Selbey Anderson Other items referenced in this episode: Octopus energy Safer kids online by ESET

Join us for an enlightening exploration of one of history's most fascinating examples of gender diversity - the Gallae/Galli, transgender priests of the ancient Mediterranean world. From their origins in Phrygia to their pivotal role in Roman society, discover how these remarkable individuals challenged traditional gender norms while serving as respected religious figures. ---------------------------------------------------------- @translessonplan @mariiiwrld Merch: ⁠⁠⁠⁠⁠https://trans-lesson-plan.printify.me/products⁠⁠⁠⁠⁠ Subscribe to our newsletter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://mailchi.mp/a914d2eca1cf/trans-lesson-plan⁠⁠⁠⁠ ---------------------------------------------------------- References: Endres, N. (2015). Galli: Ancient Roman Priests. In Encyclopedia. http://www.glbtqarchive.com/ssh/galli_S.pdf English Heritage. (n.d.). The Galli: Breaking Roman gender norms. https://www.english-heritage.org.uk/learn/histories/lgbtq-history/the-galli/#:~:text=On%20initiation%20to%20the%20cult,nonbinary%20people%20have%20identified%20with. Erez-Yodfat, N., Frigerio, G., Triggs, H., Brocklehurst, G., Department of Classics, Morales, H., & Jukes, A. (2021). New Classicists issue 5 March 2021 [Journal-article]. New Classicists, 2–64. https://www.newclassicists.com/_files/ugd/f6d36b_e82190d2fdb943ad9f4a05a60edc971d.pdf#page=35 Mowat, C. (2021). Don't be a Drag, Just be a Priest: The Clothing and Identity of the Galli of Cybele in the Roman Republic and Empire. Gender & History, 33(2), 296–313. https://doi.org/10.1111/1468-0424.12518 National Organization for Women. (2017, May 16). LGBTIMe Machine: Ancient Greece | National Organization for Women. National Organization for Women -. https://now.org/blog/lgbtime-machine-ancient-greece/ Pinto, R., & Pinto, L. C. G. (2013). Transgendered archaeology: the Galli and the Catterick Transvestite. Theoretical Roman Archaeology Journal, 0(2012), 169. https://doi.org/10.16995/trac2012_169_181 QueerAF. (2024, May 8). The Gallae: Transgender priestesses of Ancient Rome. QueerAF. https://www.wearequeeraf.com/the-gallae-transgender-priestesses-of-ancient-rome/ View of Close Encounters with the Third Kind. (n.d.). https://journal.lib.uoguelph.ca/index.php/classics/article/view/6348/5998 We Have Always Existed Transgender Ancient History. (2023, February 28). The Gallae: Roman Transgender Priestesses of Kybele | Ancient Transgender History [Video]. YouTube. https://www.youtube.com/watch?v=YSpNMe8j6sg

In this special episode of Behind the Trowel Podcast, I'm joined by the late Professor Timothy Darvill OBE, a leading expert on Stonehenge and prehistoric Britai`n. This conversation, originally recorded during a 2020 YouTube live show (Archaeologists in Quarantine), explores the significance of Stonehenge during the Winter Solstice and its evolution as a sacred, multi-purpose monument.Professor Darvill shares fascinating insights about:

This hour, we take a look at the legends of King Arthur. We discuss their evolution and why they endure. Plus, we talk with author Lev Grossman about his new retelling of the King Arthur legend, The Bright Sword. And, a conversation with an archeologist about excavating the history of Arthurian legends. GUESTS: Lev Grossman: Bestselling author of The Magicians Trilogy. His new book is The Bright Sword Leah Tether: Professor of Medieval Literature and Publishing at Bristol University, and Vice President of the International Courtly Literature Society Win Scutt: Archeologist and Senior Properties Curator for the West of England at English Heritage, a nonprofit that cares for over 400 historic monuments Join the conversation on Facebook and Twitter. Subscribe to The Noseletter, an email compendium of merriment, secrets, and ancient wisdom brought to you by The Colin McEnroe Show. The Colin McEnroe Show is available as a podcast on Apple Podcasts, Spotify, Google Podcasts, Amazon Music, TuneIn, Listen Notes, or wherever you get your podcasts. Subscribe and never miss an episode. Colin McEnroe and Cat Pastor contributed to this show, which originally aired on July 30, 2024.Support the show: http://www.wnpr.org/donateSee omnystudio.com/listener for privacy information.

Following on from last week's history of Thornbury Castle, this week in Part Two, we take a tour around the castle in person. In this episode of the Anglotopia podcast, we take listeners on a captivating tour of Thornbury Castle in Gloucestershire, guided by local historian Tony Cherry. The conversation delves into the rich history of the castle, its architectural features, and the life of Edward Stafford, the 3rd Duke of Buckingham, who built the castle during the Tudor period. The episode highlights the blend of fortification and luxury in the castle's design, reflecting Stafford's ambition and status. Listeners gain insights into Tudor society, the significance of the castle's features, and the historical context surrounding its construction and use. To get the full effect of this episode, we recommend watching on YouTube instead of listening. Links Part 1 Thornbury Castle Interview Thornbury Castle Hotel Thornbury Castle History Takeaways Thornbury Castle was built by Edward Stafford in the early 1500s. Henry VIII visited Thornbury Castle with Anne Boleyn in 1535. The castle features a unique blend of fortress and palace architecture. Edward Stafford was known for his fashion sense and noble heritage. The Gardnerobe was a Tudor-era toilet, showcasing historical sanitation practices. Edward Stafford's ambition led him to court Henry VIII for titles. The castle's design reflects the social status of its owner. Thornbury Castle has been preserved as a hotel, allowing visitors to experience its history. The castle's architecture includes the oldest chimney in the country. The history of Thornbury Castle is intertwined with the Tudor monarchy.  

Join Carl and Dr. MIchael Carter, Senior Properties Historian for English Heritage, to celebrate an English country Christmas.  Carl and Michael center their discussion on Wrest Park, home to the De Grey family for over 600 years.  In the 19th century, the original house was torn down and a French inspired mansion rose in its place, still surrounded by the 18th century gardens which guests can still see today. Michael shares stories of some very special Christmases celebrated at Wrest Park during World War I.  and then takes us back into history to discover the origins of some of our most celebrated traditions from plum pudding to Twelfth Night. For information on the American Friends of English Heritage, click here. 

A drug dealer who made tens of thousands of pounds selling narcotics online from a bedroom at his dad's home in Whitstable has been jailed.A court heard Felix Boo , 24, from Clifton Road bought expensive watches and invested in cryptocurrency after making tens of thousands of pounds.Also in today's podcast, a Maidstone man says he's having to go to A&E several times a week after falling onto a rusty piece of metal in his garden.Matthew Childs has tried to get the dressing re-done at his GP surgery but has been told they can't see him.Head to KentOnline or follow us on socials to see pictures of an ominous message that's been left on a smashed up pedestrian crossing in Tonbridge.Vandals destroyed the equipment in Cage Green, and wrote "you know what you did in 2012" on what was left behind. A local councillor's given their reaction.An event is being held in Kent this weekend to highlight the impact of smartphones on children.Whitstable Unplugged will include talks from experts and from a young person who will share how the technology has shaped their lives. Hear from one of the organisers and a playwright who has written a piece called Generation FOMO after speaking to young people.Major plans have been announced to restore 80 hectares of chalk grassland near Dover Castle.English Heritage have teamed up with three local groups to support the scheme which aims to create habitats for rare plants, birds and insects.And, Chris Packham's been telling KentOnline about visiting Antarctica to photograph penguins - describing it as 'utterly overwhelming'.The TV wildlife expert was there to raise awareness of the threats they face - including over-fishing and climate change. His pictures are now going on display at Taylor-Jones & Son gallery in Deal.Sam Lawrie's got a round up of everything else going on in Kent this weekend.And in sport, Gillingham are back in league two action this weekend after a 10-day break.They're welcoming Harrogate Town to Priestfield.

Echoes of the past, dead objects, and creepy stores – Solange, Kloe and Jenny have a lot on their minds in this year's spooky special! Jenny also visits a newly opened paranormal museum, Liz reviews an enchanting chapter from a sumptuous tome, and Jenny reads a book of ghost stories set in heritage locations. 00:34 Have you heard of BevArt? 04:59 What are ‘ghost signs' exactly? 16:17 Solange's haunted attic dwelling 21:19 We get philosophical about the lives of objects 27:52 Spooky stores 33:01 Jenny visits Rowtons' Museum of the Paranormal and Spirituality 39:59 Jenny reviews ‘Eight Ghosts' 43:00 Liz reviews ‘Art as a Spell' 47:01 Patreon teaser – Phedra's mystery Show Notes: - BevArt: https://www.bev.art/ - BevArt's buy-back scheme: https://www.bev.art/blog/bev-art-launches-sensor-buy-back-program - Ghost signs according to Wikipedia: https://en.wikipedia.org/wiki/Ghost_sign - Historic England Ghost Sign project: https://historicengland.org.uk/whats-new/features/ghost-signs/ - Park Hill graffiti: https://en.wikipedia.org/wiki/I_Love_You_Will_U_Marry_Me - S01E02 Human Remains: https://thecword.show/2017/03/15/s01e02-human-remains/ - The Unbinding: https://www.imdb.com/title/tt27485427/ - Lyrics to Puff the Magic Dragon: https://genius.com/Peter-paul-and-mary-puff-the-magic-dragon-lyrics - Rowtons' Museum of the Paranormal and Spirituality: https://rowtonsmuseum.co.uk/ - Witchcraft – The Library of Esoterica: https://www.taschen.com/en/books/esoterica/08019/witchcraft-the-library-of-esoterica/ - Eight Ghosts book project via English Heritage: https://www.english-heritage.org.uk/halloween/eight-ghosts/ and https://www.english-heritageshop.org.uk/eight-ghosts-paperback - Buy the book on Amazon: https://www.amazon.co.uk/Eight-Ghosts-English-Heritage-Stories/dp/1910463736 Support us on Patreon! http://www.patreon.com/thecword Hosted by Jenny Mathiasson, Kloe Rumsey, and Solange Masher. Intro and outro music by DDmyzik, used under a Creative Commons Attribution license. Made available under a Creative Commons Attribution-NonCommercial 4.0 International license. A Wooden Dice production, 2024.

Step into the heart of an ancient woodland as we explore Ashenbank Wood, a Site of Special Scientific Interest rich in history and teeming with wildlife. Woodland has stood here for centuries, but this haven is under threat. A proposed tunnel project, the Lower Thames Crossing, could harm the irreplaceable ecosystem and ancient trees here. Jack, leader of our woods under threat team, explains what's at stake and the challenges and strategies involved in trying to maintain a delicate balance between development and nature. A decision on whether the project goes ahead is due from Government in May 2025. We also meet estate manager Clive, who delves into Ashenbank Wood's history, tells us more about why ancient woodland is so important and shows us the unusual approach of strapping deadwood to trees. Don't forget to rate us and subscribe! Learn more about the Woodland Trust at woodlandtrust.org.uk Transcript You are listening to Woodland Walks, a podcast for the Woodland Trust presented by Adam Shaw. We protect and plant trees for people to enjoy, to fight climate change and to help wildlife thrive.  Adam: Today I am at a site of Special Scientific Interest in the Kent Downs Area of Outstanding Natural Beauty, which is teeming with extraordinary wildlife, and I'm told you can stand in the shadows of gnarled veteran trees and even spot some shy dormice, rare bats, and woodland wildflowers if you're there at the right time of year. But it is also a site under threat. National Highways propose to build a new tunnel linking Essex and Kent under the River Thames, and many feel that that will create a threat to the trees and wildlife here. So I've come not just for a walk, but to chat to experts and the first is the man responsible for coordinating the Woodland Trust response to big infrastructure projects and to chat to him about how infrastructure and nature can live hand in hand.  Jack: So I'm Jack Taylor, I'm the programme lead for the woods under threat team at the Woodland Trust.  Adam: Brilliant. And we're at Ashenbank Woods?  Jack: We are indeed.  Adam: Good, OK, sorry, yeah *laughs* I know I should sound more sure, we are at Ashenbank Woods.  Jack: I think its full title might be Ashenbank Woods SSSI, site of special scientific interest.  Adam: Oh right yes, yes. And we're going to see a bit later a colleague of yours, Clive, who will tell us more about the details of this woodland. But the reason why I wanted to talk to you first as we walk through, what is a lovely, actually dappled, dappled bit of woodland here is about your role in protecting places like this from development because, so what, what is your job?  Jack: Yeah, it's beautiful. That's a good question *laughs* what is my job? I I suppose the the base of it, the basis of it, the foundation really is about trying to protect ancient woods and ancient and veteran trees from forms of development, but also from other threats outside of that as well. So non-development threats like air pollution, pests and diseases, deer overbrowsing. Most of my work does focus on working within the development sector and trying to protect against those development threats.  Adam: Right, and you're the project lead.   Jack: Yeah.  Adam: When I first saw that, I thought you meant you're the project lead for this woodland, but you are not. You are the project lead for all development threatening woodlands throughout the UK. This is an extraordinary, I mean that's quite a job.  Jack: Yeah, it's it's a lot. There are a lot of threats to have to deal with across the UK because we're always building always sort of growing as a nation. We always need sort of new forms of infrastructure and new sort of housing. We recognise that. But all of that does come with the added impact of having threats on our ancient woods and ancient and veteran trees, so we have a team of myself and my my wonderful team of four as well.  Adam: Alright. Yeah, it's not big.  Jack: No, it's not big, but they they are enthusiastic and they're great at what they do.  Adam: So this is quite a political area because we've got a new government which has promised to improve lots of things, get the country working, build lots of homes. I think, I think the Prime Minister only recently talked about, you know, we're going to get spades in the ground, we're going to be doing stuff. Well, is it your job to stop all of that, I mean, or how do you balance what needs to be done for the country and what needs to be done to protect woodlands?  Jack: Yeah. So it's so none of this is really about stopping development from from happening and we we have to be sort of quite clear that that's not what we're set out to do as an organisation. It's about trying to ensure that where development is happening. It's not going to impact on our most important and our most valuable woods and trees and that's why we do have a focus specifically on ancient woodland, but and then also on ancient and veteran trees as well, because we know that for the most part, there are lots of really valuable woods and wooded and wooded habitats and trees that are plenty sort of valuable and important. But we know that ancient words and ancient and veteran trees are likely to be our most important sites. We have to focus on protecting those. So we do have to object to some developments where we think the harm is gonna be too great, but we're never really looking to stop them from happening, unless the harm is too great.  Adam: OK. Which way?  Jack: Umm, I think right.   Adam: OK. So one of the things I've noticed before, I mean, when I was following the HS2 debate, was politicians were going ‘it's fine, it's fine, it's fine. We'll cut this down, we're going to replace them. I tell you what, we'll do you a deal, we'll plant two for every one we cut down.' On the face of it that sounds reasonable?  Jack: OK. Yeah, not to us.   Adam: Why not?   Jack: Well, I think if you're, if you're looking at ancient woodlands and ancient and veteran trees, you're looking at something that is an irreplaceable habitat. There is no sort of recreating that habitat in in one space again, once it's been lost and the reason for that is these things take centuries to evolve and develop to create those sort of vital links between animals, plants, fungi, the soils as well. So ancient woodlands are especially important for their soils. So you can't really just take those soils and put them elsewhere because once that happens you completely disturb the relationships that have built up over centuries within them. And ancient and veteran trees, so you're talking about trees that for the most part are going to be centuries years old. How do you how do you replace centuries of development creating these wonderful sort of niche habitats for different parts of our ecosystems?   Adam: And is it, you said quite clearly that it's not your job or the Trust's job just to stop development, just to sort of blanket go, ‘hey, stop building' so is it about going, ‘don't build here' or is it about saying, ‘if you're gonna build here, this is how to do it with the least amount of impact'? What's the sort of your approach?  Jack: Yeah. In some cases it is about saying not, not building here. It depends what we're dealing with, I suppose so it's different if you're dealing with, say, housing developments or leisure facilities as opposed to something like rail infrastructure or road infrastructure, which is quite linear in nature, so they can only really go in one place to deliver its purpose, whereas housing is not as locationally dependent.  Adam: I see. So you feel you've got a better argument if it's a housing project, cause you can go, ‘put it somewhere else', but the train journey from A to B has to sort of go through this area. You're you're on a loser there are you?  Jack: Well, sometimes, but there are there are ways of of getting around sort of kind of impact. I mean it doesn't have to go absolutely sort of A to B in one way. You can think very carefully about the design to try and minimise impact on ancient woods. You can also look at alternative solutions, engineering solutions like tunnelling for example, so HS2 is a good example of that. The Phase One section which is going ahead between London and Birmingham, they actually put in a tunnel under the Chilterns, which saved about 14 hectares of woodland saved these three really good prime areas of ancient wood. And of course the Chilterns Area of Outstanding Natural Beauty came into that in a way, and they were trying to protect that also. But that was one solution to stop wildlife and nature being harmed.  Adam: Right. So that's, was this, were you involved with that?   Jack: Yeah, yeah.   Adam: Amazing. So how difficult was that to get that that project through and try to avoid the destruction of all that woodland?  Jack: Well, a lot a lot of destruction still is happening from High Speed 2. So about 20 hectares of ancient woodland has been destroyed at this stage now. A lot of the sort of preparation works for the Phase One section, that London to Birmingham bit, are now complete. So it it was difficult, but it it the way in which we were involved is we really brought ancient woodland to the table and put it at the forefront of considerations and and gave it a voice I suppose. It's not that it wasn't being looked at at all, but not nearly to the degree that we thought it needed to be looked at. And so we sort of kind of introduced that idea of well look, there's ancient woodland here, you need to be thinking carefully about the design and, you know, you think you're talking about halving the impacts on ancient woodlands from from our sort of kind of involvement and involvement of other conservation organisations in there as well.  Adam: So a lot of it is trying to say, to make the argument, but also to raise the profile of that argument,   Jack: Sure.  Adam: To bring, population and say this is actually a loss. You know, cutting it down is is a loss. So how much harder or easier has it got for you to make that argument?   Jack: Well, do you know, interestingly, I I would probably say that projects like High Speed 2, where there is such a big argument around the ancient woodland has raised the profile of ancient woodland itself. That's one of the sort of silver linings of that project for us, it's put sort of ancient woodland on the map in terms of habitat that needs to and is worthy of protection. So I think a lot of people now understand ancient woodland a bit better and what it is. There's still lots of awareness to do, you know, people just think of ancient woodlands as bluebells, big large oaks and it's not quite there. I mean, they're all so kind of varied in their nature and geographically across the country, but it's got people thinking about them.  Adam: So that was something of a success, although I know more complicated than just ‘yes, we won that'.   Jack: Sure, yeah.   Adam: Any areas you feel you really lost that, you know, keep you up at night, you go, that was that was a failure and you know, we've lost that woodland?  Jack: Yeah. I mean, there've been, there've been some over the years. Back in 2012 a a large quarry was built on an area of woodland called Oaken Wood in Kent, probably taking about out about 30 to 35 hectares of ancient woodland which is massive, massive amounts, I mean, you're talking about in the region it's like 40 to 50 football fields and and and we're actually dealing with another threat to that woodland from an expansion of that same quarry. So yeah, you know that that one is one that gnaws gnaws at us, is that, you know, we don't want to see that happening anymore.  Adam: Are you getting more optimistic that you know the public are more on your side that this is at least something that plays in policymakers' decisions now?  Jack: I I actually think the public have always really been on our side. I think if you ask the the general public, they would probably say to you, we do not want to see ancient woodlands subject to any loss or deterioration, whatever the cause.  Adam: Yeah, I think you're right. But they also say, yeah, but we like cheaper housing and want better transport links so.  Jack: Yeah. Well, I mean the Lower Thames Crossing, which is going to be affecting this site that we're in now, Ashenbank Wood is sort of a prime example of that the the intention of that project is to relieve traffic congestion on the existing Dartford Crossing.  Adam: Which I think actually I can hear in my headphones this, although we are, I mean it looks beautiful, there's quite a lot of background traffic noise. So we can't be that far away actually from from transport, from big roads. So explain to me you say this this particular site, Ashenbank Woods which is a site of Special Scientific Interest, so it's not just any old woods, this is a really special place, is under threat. What is the threat here?   Jack: So the threat here is partially there will be some loss to the wider SSSI ancient woodland in the area when you're losing sort of kind of, Ashenbank Wood itself is not going to be subject to much loss, although there is a cycle route diversion going through the woods that might impact on some of its special features.  Adam: Oh one second just, we've we've just turned off the path, we're just, oops crawling under some trees. I don't quite know why we've come, we we seem to have chosen the most difficult route. Well, it is beautiful because we've come off the path right into a magic dell.   Jack: There we go.  Adam: Oh, look, there's obviously some, I think, probably some kids have built a sort of camp, tent out of fallen branches. OK, so sorry so I understand that this is under threat from development, the the development plan though is what? What are they trying to do here?  Jack: So so what they're doing is they're building a new crossing further to the east of Dartford Crossing, but that's going to involve connecting...  Adam: A river crossing, a tunnel?  Jack: Yes a river crossing.   Adam: But it's a tunnel.   Jack: Yeah, it's a tunnel.  Adam: Why would that? That's that's great, surely?  Jack: Well, the tunnel goes under the Thames. But in order to connect the A2/M2 to the to the sort of tunnel portal, they're going to be going through a lot of ancient woodlands as a result. So just down the way Clay Lane Wood is one that's going to be heavily impacted by by the proposals, you know several hectares of ancient woodland loss there, but in terms of our wood itself, you're you're gonna have impacts on some of the veteran trees from some of the works that are required in here. But you're also sort of increasing the traffic around the area on A2/M2. And as you can hear, there's already quite loud background noise from the traffic. If that becomes louder, it further reduces the suitability of this habitat for a lot of species.  Adam: Right. So what are your, what are you doing?  Jack: Well we're campaigning against it for one thing. So we've been campaigning against it since 2016, trying to bring those bring those sort of impacts down as far as possible. At this point in time, I would probably say that it's unfeasible, that it could go ahead without causing loss or damage to ancient woodland and veteran trees, and that's something that we have to oppose as an organisation. So we're working with other environmental NGOs, conservation orgs like RSPB, Buglife, Wildlife Trust, CPRE to to oppose this scheme.  Adam: So, and if people want to keep an eye on the sort of campaigns you're running, and the sort of live issues around the country, where can they get that information?  Jack: They can go along to woodlandtrust.org.uk/campaigns and they'll be able to find out about what we're doing in terms of campaigning for protection of ancient woods and veteran trees. We've got a really great campaign at the moment, all about protecting ancient and veteran trees and we're stood in in front of one of these at the moment, we call them Living Legends.   Adam: Right OK, what a lovely link, because I I was gonna say you've brought me to a stand. It looks like a sculpture this, so what, so let me just briefly describe this. I mean, it's a hollowed out tree. There's, it almost looks like there's 3 or 4 bits of different trees supporting each other, and you can go hide in the middle. I mean, there's, I'd, I couldn't spread my arms in the middle, but I mean almost, you know, there's probably, I don't know, 4 or 5 foot wide in the middle. It's most extraordinary. What is this? What's going on here?  Jack: So I would probably say this is an ancient ash tree. As trees sort of grow older, they they have to sort of kind of allow their heartwood to to rot away because that's what keeps them sort of stable and secure and in doing so that creates really important habitat for wildlife. And so this is what has happened to this ash tree effectively, its heartwood has sort of rotted away, it's still got this kind of all important surrounding ripewood to be able to support the rest of the tree.  Adam: That's extraordinary. So the the, the, the wood at the centre of the tree, the heartwood has gone?  Jack: Yes, yeah, yeah, cause it it's not it's not really useful for for trees at that sort of point. It's it's no longer the part of the wood that's carrying the sort of the water and nutrients up the tree. That's what the sort of outer ripewood does. So the heartwood decays away as they as they grow older.  Adam: And that's just ash trees is it?  Jack: No, that's that's pretty much all. Yeah.  Adam: How ignorant am I? OK, fine. OK. I didn't realise that that happens to all trees. And it looks like that would cause an instability problem, but this looks actually fairly fairly stable, it's fine.  Jack: It it's it's actually it's actually the other way they do it because it allows them to remain as stable as possible. And I I mean this one it doesn't, it doesn't look in the best sort of structural condition does it, but they need to do that for their sort of physiological condition because if they have if they're trying to support too much sort of heartwood then it affects the trees energy balances. And I mean that there's actual sort of scientific things here between the kinetic and the potential energy in a tree and why why they do this but all old trees do it and in turn it creates this amazing habitat, so you can see all these little holes in the in the sort of kind of inside wood and the decaying wood as well, where insects have sort of burrowed into it, where birds would be, woodpeckers, you know would be would be accessing that as well.   Adam: Yeah. Amazing   Jack: Amazing structures, aren't they?  Adam: And so I'm going to meet now, one of the people responsible for actually managing woods such as Ashenbank, and he's waiting for me a bit further into the woods.  Clive: OK, I'm Clive, Clive Steward, I'm one of the estate managers for the Woodland Trust working in the South East.  Adam: So what is important about this site? What makes this wood special?  Clive: What makes this site special is that it's ancient woodland or partly ancient woodland, but it's also managed as a wood pasture or has been managed as a wood pasture in the past, and because of that habitat it has lots and lots of old trees and old trees is very important in terms of what they support in terms of dead and decaying habitats.  Adam: Right, so well we're standing by this extraordinary ash tree, I mean, it's extraordinary that there's an ash tree at all, given ash dieback, but it's extraordinary for all sorts of other reasons. But is ash a big part of this woodland?  Clive: In terms of its name, Ashenbank, you you think it should be but but it's it is a component of the site but it's not, the majority species is not ash.   Adam: What is this site then?  Clive: So mostly sycamore and we're in the northern part of Ashenbank where we've got a lot of sycamore and we've got some really big old sweet chestnuts, but there are lovely old oak trees and hornbeam trees.  Adam: Right. And so when we talk about ancient woodland, it's always worth, I suppose, explaining a bit about what we mean because clearly will go, well, that's old. But old for trees can be a whole different sort of thing. So how, what, what, what do you mean when you're talking about ancient woodlands?  Clive: Well, when we say ancient woodland ancient woodland is defined as areas which have been permanently wooded since 1600AD. That's the sort of the the the date.  Adam: Oh right, I didn't realise it was that precise.  Clive: Well, it well, yes, it's roughly when big old estates used to produce maps, so they discovered paper and started drawing maps of what they owned but prior so before this this, the assumption is that if it's wooded then it would have been wooded ever since the Ice Age retreated but managed by mankind for for thousands of years.  Adam: So we're, we're assuming actually that ancient woodland is all it's probably been here since the Ice Age?  Clive: Yes. Yeah.  Adam: So that's why I mean that's it's worth I think pausing on that because it's why when we're talking about ‘oh, we'll have to destroy a bit of woodland for a tree, for a road' sorry, we're talking about taking away a bit of the landscape, which has been there since the Ice Age probably. So that's quite a big deal to have done that.  Clive: Yeah, yeah. It is. It is. Yeah. The the other part of Ashenbank, which is the bit we're in is a more recently wooded area, probably about 200 years old. I have a a map here which is not good for a podcast, but I can show you a map.  Adam: Go on go on, we can describe this. Hold on. I'll hold the microphone and you can describe what we're seeing. So go on, yes.  Clive: So we have a a map here of Ashenbank Wood dating from 1797, which shows the woodland it used to be. I have another map showing the wood as it is today. So here's a map from a couple of years ago, but we're we're actually up here, which in the 1797 map shows fields. And now, now, now it's woods. So so basically, what's happened this Ashenbank used to be owned by Cobham Hall, which is a big estate to the east of Halfpence Lane, so this used to be partly of Cobham Hall Estate and in 1790, as many of these big old estates houses used to do, they used used they they employed a landscape architect to make their their grounds nicer as it were. So it wasn't Capability Brown, but it was a chap called Humphrey Repton who worked on this site from 1790 to about 1880, when he died 1818 when he died. And he landscaped the estate and the view from the house over to here looking west to what is now Ashenbank Wood was obviously important to him. So they actually planted a lot of these big old chestnuts which we walked past, which date from 200 years ago.  Adam: Which is very nice and we often hear about cutting trees down and looking at old maps going ‘oh, we've lost all that wood', here's an example of the reverse to actually that's a good nature story.  Clive: Yeah, yeah, definitely it is. Yes. As you get older, as they get older, these trees there are microhabitats which develop rot pockets, branches fall off, they they rot, big holes develop and that that's these microhabitats which are home to what's called saproxylic species.   Adam: OK, that's a new word, saproxylic?  Clive: Saproxylic. So saproxylics are are basically insects and beetles and flies which only exist in dead and decaying wood. So if these big old trees weren't around, they've got nowhere to live.  Adam: Right, which is why it's useful to have deadwood on the ground. It's not so, it looks untidy, but actually that's often the richest place.  Clive: Indeed. Yeah, yes, but often, but often these insects and beetles are actually in the living tree, not in the in the horizontal, dead and dying stuff. And it's the living trees, which are are why this habitat is so important.  Adam: But I thought you said you said they're living in the living trees, but but saproxylic means they're living in the dead trees?  Clive: But within these big old trees, there are these rot holes and pockets and little microhabitats within the tree...  Adam: Yes, which are dead and that's where they live?   Clive: Where they live yeah that's right.  Adam: Right OK. Yeah, very interesting. OK, very interesting. Now, there's also, I knew I was told, but I'm completely confused by, an idea that I'm told that goes on here of strapping deadwood to live trees. Did I did I misunderstand that?  Clive: No, no, you you didn't misunderstand it. No.   Adam: OK and you're going to show me where this is ?  Clive: Yep. Shall we shall we go, we'll we'll walk there, have a look.  Adam: Alright. Brilliant. So you've taken me to this tree, a very substantial tree, but next to it, this is the a bit of, what, you better explain, because this is really odd and I don't really understand what I'm looking at.  Clive: Right. Well, going back to 1999 when High Speed One was being built, they took out three hectares of Ashenbank Wood along with lots of other woodland in the area. And fortunately, somebody had the idea of of suggesting that we could save some of those big trees they felled and reerecting them against living trees to help them degrade and and become part of the habitat.  Adam: So I mean to describe this, we've got a very big tree. What sort of tree is this?  Clive: So you've got a big, big oak tree.  Adam: That's a big oak, and next to it is 6, 12, I don't know, 30 foot, 40 foot high dead tree, bit of bark. But it's it's not like a small, it's a 40 foot bit of bark which you have propped onto the living tree. Why is it better to have done that than just to leave it on the ground?  Clive: Well, it's about these microhabitats. So I mean, it's not just propped up it's actually strapped to it, so it's actually quite secure.  Adam: It is secure, that's y your health and safety hat on.  Clive: We had to make sure it was strapped up, but vertical dead or decaying wood is equally as important as horizontal, dead and decaying wood.  Adam: OK. Is it different? What, does it do different things?  Clive: The wood doesn't but it attracts different insects and species so that that that's why so. But in most in most woodlands you'll see deadwood as being felled trees which are lying or windblown. You don't often see dead vertical trees.  Adam: I've never seen that.  Clive: Well, they're often well, they're often felled and taken out for firewood or something but they are important as as a sort of microhabitat for these saproxylics. That that's purely why.  Adam: So the saproxylics which are insects which live on deadwood prefer, some prefer the high rise living of the vertical tree rather than the low level bungalow type living. But what what sort of, do you do, don't worry if you don't know, but do you know which insects prefer living vertically?   Clive: I I don't know that.  Adam: You don't. Somebody will, somebody will.  Clive: Yeah somebody will. But if you look at that tree, you'll see that it's a there's a there's a U-shaped crook 2/3 way up and in that there's there's a there's a hole which has probably got water in it. So water gathers from rain and that's that that little microhabitat will be, something will live in it. And if that was horizontal, it wouldn't be there.  Adam: Right, yes, yes. Well that I think this must be, I mean, we've been doing this for a few years. I've never seen that. So that is amazing. Brilliant. Brilliant. Brilliant. So I know that the history of this site goes back quite a long way, not just the natural history, but the human history as well, and am I right in saying there's quite quite a lot of sort of Bronze Age heritage here?  Clive: Well, we've got a Scheduled Ancient Monument which has been dated to between 2000 and 1500 BC, which is a big burial mount and it is scheduled and it's, you know, English Heritage monitor it and we have to make sure it's free of trees and it's there to see.  Adam: Right. Wow. And it's interesting you talk about it's there to see because we came and parked in the Woodland Trust car park. Free parking, as is normal in Woodland Trust places, first time though a full car park. We are here midweek during the day. I was surprised to see it's full so talking about visitors, this is clearly a, I mean have I just come at a weird time, have they all come to see the Woodland Trust podcast being made, it's right, it's a popular site. That always feels like contention to me because I know you want to encourage people to come, on the other hand, coming in a sort of, destroys a bit of what we see. How much of a problem are the level of visitors?  Clive: Well, we basically have a path network through Ashenbank Wood which we maintain, we mow, we make sure it's open and safe. So most people walk on those those paths which steers people around the the wood, as it were, so and we we don't stop people from walking off the path but most people don't cause it's, you know, nettles or brambles or whatever. It's difficult to do.  Adam: Right, yes. And keeping dogs on the lead and everything. You've been with the Trust for a long time, haven't you, really. What sort of change have you seen in the the the debate around the natural world in your time here?  Clive: That's a big question.  Adam: Have you, I mean, sort of, it assumes you have seen a change, you might not have seen a change. I mean I the reason I ask it is because it feels to me it's gone up the political agenda, that it's not just, you know, people dismissively talking about crazy tree huggers and let them onto their own thing. It's become more mainstream. Do you think that that's it's become more optimistic, do you think it's become more pessimistic, do you think, you you know, it's become more informed, I suppose?  Clive: Well, I think there's a growing recognition that ancient woodland is a special habitat, but it hasn't quite gone far enough to get total protection. But I think there's a growing realisation that ancient woodland is special and we need to look after it. And I think the politicians probably do understand it, but maybe can't quite make that move to legislate against total protection.  Adam: Yeah. And I think that's part of the Living Legend campaign that the Woodland Trust is organising, isn't it?  Clive: Definitely is. Yeah. Yeah, very much so.  Adam: Well, there were two websites we talked about today. So if you want to get involved in a local campaign, search for ‘Woodland Trust campaigns' and you can find out more about the attempts to get better legal protection for ancient and veteran trees by searching for the Living Legends campaign and of course I hope you get a chance to visit Ashenbank Woods yourself. So until next time, happy wandering.  Thank you for listening to the Woodland Trust Woodland Walks. Join us next month when Adam will be taking another walk in the company of Woodland Trust staff, partners and volunteers. And don't forget to subscribe to the series on iTunes or wherever you are listening. And do give us a review and a rating. If you want to find out more about our woods and those that are close to you, check out the Woodland Trust website. Just head to the visiting woods pages. Thank you. 

In today's Q&A episode, Geoff and Rory answer another batch of your submitted questions. You can send them in to admin@thecountryhousepodcast.com for the chance to have yours answered!

In a scathing report published tonight, the surgeon tasked by the PM to assess the state of the NHS says it's in a "critical condition". We ask if Sir Keir Starmer has a plan to fix the health service.Also tonight:With the US Secretary of State and British Foreign Secretary in town, Ukraine has urged them to allow the use of long-range missiles against targets inside Russia. The former Defence Secretary Grant Shapps tells us he's not worried about fears of escalation.And on the hunt for the missing blue plaques - as English Heritage calls for people to help track them down.

The Summer season has come full circle again, that time of year where everyone enjoys being outside, especially in their gardens on a long, sunny day. Gardeners are still in full flow - planting out new beds, mowing their lawns and cajoling their vegetable gardens into burgeoning yields. It's a great time to be alive in horticulture as the show season reaches a crescendo, plant fairs almost every weekend threaten to empty your savings and open gardens throughout the UK inspire that next bit of work you will be doing in your own plot. As ever Lucy and Saul will bring you tales (and waffle) from their gardens, so join us every week for more horticultural high-jinx on Talking Heads.BBC Gardeners World Autumn Fair brings a nice closing curtain on Lucy and Saul's flower show circuit for the year, as the Talking Heads Pair sing the praises of the Walled Garden and the English Heritage team's Vegetable and Fruit Growing. The show itself is a delightful show case of late-summer colour, bulb planting and ideas to take away and extend your garden season into the Autumn. We also catch up with 'friend of the podcast' David Hurrion who's new book 'The Raised Bed Book' is translated into a wonderful garden showing the versatility and beauty of using raised beds in your garden.Instagram Links:Lucy headgardenerlcTwitter links:Saul @GardeningSaulIntro and Outro music from https://filmmusic.io"Fireflies and Stardust" by Kevin MacLeod (https://incompetech.com)License: CC BY (http://creativecommons.org/licenses/by/4.0/)Support the show

BBC Gardeners' World Live Autumn Fair is coming to Essex and will be staged in association with English Heritage at Audley End House and Gardens at the end of August (30 August - 1 September 2024). Tickets are available here: https://bit.ly/4fR2JXJ == We're delighted to have Gro-rite Horticultural Supplies sponsoring World Radio Gardening, find out about automatic pot watering systems available for mail order delivery: bit.ly/3wCPyHy For 2024, World Radio Gardening is planning a series of 4 exclusive newsletters. These will be loaded with extra special content and deals for you as a gardener. Make sure you don't miss out by signing up today via sign-up page: bit.ly/3RWwhYR The first newsletter is out now here: bit.ly/3TfbXT1 – don't miss the next one! Also, don't forget – if you like what we do, why not tip Ken and team with a coffee – Buy us a coffee (bit.ly/48RLP75) – as a thank you for the work done to bring this website to life.

In this episode of the Anglotopia Podcast, we interview John Goodall. John Goodall is the architectural editor of Country Life magazine, responsible for producing weekly articles on country houses in Britain and abroad. He has a background in medieval architecture and has written guidebooks for English Heritage. Goodall became interested in architecture while living abroad and developed a fascination with medieval buildings. He enjoys the privilege of visiting and writing about a wide range of country houses, meeting interesting people, and commissioning high-quality photography. He believes that country life is a national treasure and values its role as a historical record. In this wide-ranging discussion, we talk about his work, architecture, Britain's heritage legacy, and American architecture as well. Links Country Life: 125 Years of Countryside Living in Great Britain from the Archives of Country Life Country Life Magazine Takeaways John Goodall is the architectural editor of Country Life magazine, responsible for producing weekly articles on country houses in Britain and abroad. He has a background in medieval architecture and has written guidebooks for English heritage. Goodall became interested in architecture while living abroad and developed a fascination with medieval buildings. He enjoys the privilege of visiting and writing about a wide range of country houses, meeting interesting people, and commissioning high-quality photography. He believes that country life is a national treasure and values its role as a historical record. Sound Bites “I became interested in buildings when I was living abroad and latterly, we served in India and that's a place that I began to look at buildings that seemed completely different to anything I was familiar with.” “One of the things I love about traveling to Britain is that we can see old things.” Chapters 00:00 Introduction and Discussion of Recent Events 02:41 The Editorial Process for Featuring Houses in Country Life Magazine 06:00 Preserving the Historical and Cultural Significance of Architectural Landmarks 11:12 Addressing Problematic Histories and Heritage Conservation 27:00 Challenges Faced by Country Houses and the English Countryside 46:29 Exploring British Heritage and Architecture 46:58 Appreciating the Beautiful Architecture in the Midwest and the US 47:22 Discovering Fascinating Country Houses in Country Life Magazine YouTube Video

In this episode of the Anglotopia Podcast, we interview John Goodall. John Goodall is the architectural editor of Country Life magazine, responsible for producing weekly articles on country houses in Britain and abroad. He has a background in medieval architecture and has written guidebooks for English Heritage. Goodall became interested in architecture while living abroad and developed a fascination with medieval buildings. He enjoys the privilege of visiting and writing about a wide range of country houses, meeting interesting people, and commissioning high-quality photography. He believes that country life is a national treasure and values its role as a historical record. In this wide-ranging discussion, we talk about his work, architecture, Britain's heritage legacy, and American architecture as well. Links Country Life: 125 Years of Countryside Living in Great Britain from the Archives of Country Life Country Life Magazine Takeaways John Goodall is the architectural editor of Country Life magazine, responsible for producing weekly articles on country houses in Britain and abroad. He has a background in medieval architecture and has written guidebooks for English heritage. Goodall became interested in architecture while living abroad and developed a fascination with medieval buildings. He enjoys the privilege of visiting and writing about a wide range of country houses, meeting interesting people, and commissioning high-quality photography. He believes that country life is a national treasure and values its role as a historical record. Sound Bites “I became interested in buildings when I was living abroad and latterly, we served in India and that's a place that I began to look at buildings that seemed completely different to anything I was familiar with.” “One of the things I love about traveling to Britain is that we can see old things.” Chapters 00:00 Introduction and Discussion of Recent Events 02:41 The Editorial Process for Featuring Houses in Country Life Magazine 06:00 Preserving the Historical and Cultural Significance of Architectural Landmarks 11:12 Addressing Problematic Histories and Heritage Conservation 27:00 Challenges Faced by Country Houses and the English Countryside 46:29 Exploring British Heritage and Architecture 46:58 Appreciating the Beautiful Architecture in the Midwest and the US 47:22 Discovering Fascinating Country Houses in Country Life Magazine

In this special episode created in partnership with English Heritage, Carl is joined by curator Christopher Warleigh-Lack for a look at the once royal residence of Osborne House on England's Isle of Wight.   Christopher guides us through inside the grand estate where Queen Victoria and Prince Albert spent summer and Christmas holidays.  Following Albert's sudden death, Victoria continued to come to Osborne and even spent her final days here by the sea. A visit to Osborne House today reveals an intimate view of the private life of Queen Victoria and her family. For more information on the American Friends of English Heritage, click here. 

This week on the Country Life Podcast, Matt Thompson — Curatorial Director of English Heritage — joins our host James Fisher to talk history. · Listen to Country Life podcast on Apple Podcasts · Listen to Country Life podcast on Spotify · Listen to Country Life podcast on AudibleRecent research from English Heritage asked people to name their favourite periods of the past, and as you might expect the headline findings reflected the widespread interest in the Romans, World Wars, Tudors and Victorians.But dig deeper, as Matt explains, and a huge number of fascinating stories are revealed by the thousands of sites and artefacts that sit within English Heritage's collection.He shares many of these with James, talks about the organisation's role in stimulating our love of history and throws light on some bizarre objects — not least a single bone from a Barbary Macaque found in a Roman city. Matt also names his all-time favourite English Heritage site, and it's a beautiful, unspoilt site that's free to visit.Episode creditsHost: James FisherGuest: Matt ThompsonEditor and producer: Toby KeelMusic: JuliusH via PixabaySpecial Thanks: Adam Wilbourn Hosted on Acast. See acast.com/privacy for more information.

This hour, we take a look at the legends of King Arthur. We discuss their evolution and why they endure. Plus, we talk with author Lev Grossman about his new retelling of the King Arthur legend, The Bright Sword. And, a conversation with an archeologist about excavating the history of Arthurian legends. GUESTS:  Lev Grossman: Bestselling author of The Magicians Trilogy. His new book is The Bright Sword Leah Tether: Professor of Medieval Literature and Publishing at Bristol University, and Vice President of the International Courtly Literature Society Win Scutt: Archeologist and Senior Properties Curator for the West of England at English Heritage, a nonprofit that cares for over 400 historic monuments Join the conversation on Facebook and Twitter. Subscribe to The Noseletter, an email compendium of merriment, secrets, and ancient wisdom brought to you by The Colin McEnroe Show. The Colin McEnroe Show is available as a podcast on Apple Podcasts, Spotify, Google Podcasts, Amazon Music, TuneIn, Listen Notes, or wherever you get your podcasts. Subscribe and never miss an episode.  Colin McEnroe and Cat Pastor contributed to this show.Support the show: http://www.wnpr.org/donateSee omnystudio.com/listener for privacy information.

This week Aaron Woods is joined by NRL icon Blake Austin. Blake talks the difference between 6's & 7's, why he found England tougher than the NRL, beefs he had with teammates & what it's like playing for Ricky Stuart.See omnystudio.com/listener for privacy information.

Queen Boudicca of the Iceni is by far one of the most impressive queens I have ever read about. Boudicca grew up in a time before the Romans came to Britain, but in her adult life, she had to deal with constant Roman oppression against her pepole. When the Romans refused to honour the will of her husband and attacked her and her daughters, she called upon her fellow Celts. She started one of the most destructive rebellions that the Romans ever dealt with, all to avenge her pepole and her children. Join me on today's episode to learn about her remarkable story. This podcast is sponsored by Common Era Jewelry. Use code: AYDEN for 15% off your entire order. Bibliography “Boudica.” Accessed June 10, 2024. https://penelope.uchicago.edu/~grout/encyclopaedia_romana/britannia/boudica/boudicanrevolt.html. Contributors to Wikimedia projects. “Boudica.” Wikipedia, May 6, 2024. https://en.wikipedia.org/wiki/Boudica#Background. ———. “Prasutagus.” Wikipedia, March 6, 2024. https://en.wikipedia.org/wiki/Prasutagus. Express, Britain. “Celtic Britain - History and Culture.” Britain Express. Accessed June 10, 2024. https://www.britainexpress.com/History/Celtic_Britain.htm#google_vignette. ———. “Iceni Tribe in Roman Britain.” Britain Express. Accessed June 10, 2024. https://www.britainexpress.com/History/roman/iceni.htm. Roman Britain. “Iceni Celtic Tribe,” April 13, 2021. https://www.roman-britain.co.uk/tribes/iceni/. Jacks, Lauralee. “Boudicca - The Celtic Queen Who Defied Rome.” History of Royal Women, March 3, 2018. https://www.historyofroyalwomen.com/boudicca/boudicca-celtic-queen-defied-rome/. Pruitt, Sarah. “Who Was Boudica?” HISTORY, May 31, 2016. https://www.history.com/news/who-was-boudica. Historic UK. “Queen Boudica (Boadicea) of the Iceni,” October 26, 2016. https://www.historic-uk.com/HistoryUK/HistoryofEngland/Boudica/. Historic UK. “Roman England, the Roman in Britain 43 - 410 AD,” October 25, 2016. https://www.historic-uk.com/HistoryUK/HistoryofEngland/The-Romans-in-England/. The Editors of Encyclopaedia Britannica. “Boudicca.” Encyclopedia Britannica, July 20, 1998. https://www.britannica.com/biography/Boudicca. English Heritage. “The Roman Invasion of Britain.” Accessed June 10, 2024. https://www.english-heritage.org.uk/learn/story-of-england/romans/invasion/.

Laurie Anderson, the Grammy award-winning artist and musician whose career has spanned five decades, discusses her latest work. a song cycle based on the final flight of the aviation pioneer Amelia Earheart. And we hear her reflections on the unexpected chart success of of O Superman back in in 1981.While most of the incoming cabinet are already familiar with their briefs ministers, Lisa Nandy has just been appointed Culture Secretary having not shadowed the role. Lara Carmona of the industry body, Creative UK and Liam Kelly, senior culture writer at the Telegraph discuss some of issues that will be at the top of her in tray from the Arts Council to tax breaks and prioritising arts education.The Oldham Coliseum has been resurrected. After last year's decision to close the building, actor Julie Hesmondhalgh led the campaign to re-open the 128 year old theatre. She's joined by the Council Leader Arooj Shah to discuss the work involved in bringing the Oldham Coliseum back to life .Adelaide Hall sang with Duke Ellington, was a contemporary of Count Basie and Louis Armstrong, a jazz and scat pioneer who broadened out into popular tunes, entertained the troops for ENSA in the second world war and sang on the BBC, living in London for more than half her life. As she is remembered with an English Heritage blue plaque, we talk to her biographer and friend Stephen Bourne.Presenter: Tom Sutcliffe Producer: Ruth Watts

This episode covers three examples of historically important roads. One is quite ancient, one is an important part of the development of the U.S., and the third is a more modern road that's been lauded for its design. Research: “The Ancient Ridgeway.” Friends of the Ridgeway. https://ridgewayfriends.org.uk/the-trail/the-ancient-ridgeway/· Atkins, Harry. “The Best Historic Sites in Oxfordshire.” History Hit. May 24, 2022. https://www historyhit.com/guides/the-best-historic-sites-in-oxfordshire/· “Avebury.” English Heritage. https://www.english-heritage.org.uk/visit/places/avebury/ Benetti, Alessandro. “The bridge-type autogrill, infrastructure and icon of the Italian highways.” Domus. July 27, 2020. https://www.domusweb.it/en/architecture/2020/07/27/infrastructures-and-icons-the-bridge-type-autogrill-by-angelo-bianchetti-and-mario-pavesi.html Benetti, Alessandro. “Italy's ‘Sun Motorway,' the story of an exceptional infrastructure.” Domus. Aug. 5, 2023. https://www.domusweb.it/en/architecture/gallery/2021/07/16/the-sun-motorway-is-65-years-old-a-short-story-of-an-extraordinary-infrastructure.html Britannica, The Editors of Encyclopaedia. "macadam". Encyclopedia Britannica, 11 Aug. 2014, https://www.britannica.com/technology/macadam-road-construction Britannica, The Editors of Encyclopaedia. "Saxony". Encyclopedia Britannica, 1 Jun. 2024, https://www.britannica.com/place/Saxony-historical-region-duchy-and-kingdom-Europe Calvano, Angela & Canducci, Andrea & Rufini, Andrea. (2023). Urban regeneration of public housing settlements, in Rome: the case study of San Basilio district. Renewable Energy and Environmental Sustainability. 8. 10.1051/rees/2023012 Cleaver, Emily. “Against All Odds, England's Massive Chalk Horse Has Survived 3,000 Years.” Smithsonian. July 6, 2017. https://www.smithsonianmag.com/history/3000-year-old-uffington-horse-looms-over-english-countryside-180963968/ Ellis, Sian. “Just follow the Ridgeway, Britain's oldest highway.” British Heritage. April 30, 2024. https://britishheritage.com/travel/the-ridgeway-britains-oldest-highway Haughton, Brian. “The White Horse of Uffington.” March 30, 2011. https://www.worldhistory.org/article/229/the-white-horse-of-uffington/ Johnson, Ben. “Ancient Standing Stones.” Historic UK. https://www.historic-uk.com/CultureUK/Ancient-Standing-Stones/ “Lane Width.” U.S. Department of Transportation Federal Highway Administration. https://safety.fhwa.dot.gov/geometric/pubs/mitigationstrategies/chapter3/3_lanewidth.cfm Lenarduzzi, Thea. “The Motorway That Built Italy: Piero Puricelli's masterpiece is the focus of an unlikely pilgrimage.” Independent UK. Jan. 30, 2016. https://www.independent.co.uk/travel/europe/the-world-s-first-motorway-piero-puricelli-s-masterpiece-is-the-focus-of-an-unlikely-pilgrimage-a6840816.html Longfellow, Rickie. “The National Road.” U.S. Department of Transportation Federal Highway Administration. https://highways.dot.gov/highway-history/general-highway-history/back-time/national-road Mclaughlan, Scott, PhD. “What were the enclosure acts?” The Collector. Nov. 12, 2023. https://www.thecollector.com/what-were-the-enclosure-acts/ McNamara, Robert. "The National Road, America's First Major Highway." ThoughtCo, Apr. 5, 2023, thoughtco.com/the-national-road-177405 “The National Road.” National Park Service. https://www.nps.gov/articles/national-road.htm “National Road Heritage Corridor.” https://nationalroadpa.org/ "The Nation's First Mega-Project: A Legislative History of the Cumberland Road" United States Department of transportation. 2021. https://rosap.ntl.bts.gov/view/dot/68561 Nifosi, Giuseppe. “Michelucci's Highway Church.” Art Unveiled.  https://www.artesvelata.it/chiesa-autostrada-michelucci/ “RESEARCH AND SOURCES FOR WAYLAND'S SMITHY.” English Heritage. https://www.english-heritage.org.uk/visit/places/waylands-smithy/history/research-and-sources/ “The Ridgeway.” National Trails. https://www.nationaltrail.co.uk/en_GB/trails/the-ridgeway/ “The Ridgeway Information.” National Trails. https://www.nationaltrail.co.uk/en_GB/trails/the-ridgeway/trail-information/ Stenton, F. M. “The Road System of Medieval England.” The Economic History Review, vol. 7, no. 1, 1936, pp. 1–21. JSTOR, https://doi.org/10.2307/2590730 “WAYLAND'S SMITHY.” English Heritage. https://www.english-heritage.org.uk/visit/places/waylands-smithy/ “Wayland's Smithy chambered long barrow, including an early barrow and Rion Age and Roman boundary ditches.” Historic England. https://historicengland.org.uk/listing/the-list/list-entry/1008409?section=official-list-entry Whittle, Alasdair & Brothwell, Don & Cullen, Rachel & Gardner, Neville & Kerney, M.. (2014). Wayland's Smithy, Oxfordshire: Excavations at the Neolithic Tomb in 1962–63 by R. J. C. Atkinson and S. Piggott. Proceedings of the Prehistoric Society. 57. 61-101. 10.1017/S0079497X00004515. See omnystudio.com/listener for privacy information.

Skip the Queue is brought to you by Rubber Cheese, a digital agency that builds remarkable systems and websites for attractions that helps them increase their visitor numbers. Your host is Paul Marden, CEO of Rubber Cheese.Fill in the Rubber Cheese 2024 Visitor Attraction Website Survey - the annual benchmark statistics for the attractions sector.If you like what you hear, you can subscribe on iTunes, Spotify, and all the usual channels by searching Skip the Queue or visit our website rubbercheese.com/podcast.If you've enjoyed this podcast, please leave us a five star review, it really helps others find us. And remember to follow us on Twitter for your chance to win the books that have been mentioned in this podcast.Competition ends on 3rd July 2024. The winner will be contacted via Twitter. Show references:Lego House in BillundSutton Hoo (National Trust)Sutton Hoo at the British MuseumThe Dig on NetflixSutton Hoo mask on Lego IdeasThe Dig: Lego version of Sutton Hoo treasure 'amazing' (BBC News)Events at The Hold IpswitchAndrew Webb is a LEGO enthusiast who uses bricks in outreach programmes for teams and organisations as diverse at Arm, Pinset Mason, The National Trust, English Heritage, and the Scouts. During the UK's second Lockdown in early 2021, He made the 1500 year old Sutton Hoo Helmet out of LEGO bricks and submitted it to LEGO Ideas. The build achieved international media coverage, and has since been donated to the National Trust. Andrew continues to help attractions and institutions with LEGO programmes. By day, he works as a global head of content marketing for a B2B tech company. Find out more at http://teambuildingwithbricks.com Transcription:  Paul Marden: Welcome to Skip the Queue, a podcast for people working in and working with Mister attractions. I'm your host, Paul Marden. Today I'm talking to Andrew Webb. By day, Andrew is a content marketer for a tech firm, but in his spare time helps attractions to use Lego as a tool to attract and engage diverse audiences and enable them to interpret history and culture. We're going to talk about what it means to be an building, a model of anglo saxon helmet, and the 24 skills that are used when building with Lego. Paul Marden: So welcome to the podcast. Andrew Webb: Thank you. Paul Marden: On Skip the Queue, we always start with some icebreaker questions that you know nothing about. So let's launch into a couple of those. Book and a pool or museums and galleries for your city break. Andrew Webb: Museum and galleries.Paul Marden: Yeah. I'd expect nothing less given what we're about to talk about. This is one from one of my colleagues, actually, who is really good at icebreakers whenever we do a team building eventually. So he said, “Would you rather have it and lose it or never have it at all?”Andrew Webb: Oh, gosh, I'll have it and lose it for sure. Paul Marden: Yeah, gotta be. That one's from miles. Say thank you, Myles. That was a cracker. Andrew Webb: Do you remember the word there was a great one. Would you rather eat ten donuts or raw onion? Paul Marden: Oh, ten donuts, hand down. I could easily do that. Andrew Webb: I'd get onion. I'd get onion. Every time I would take an onion over ten donuts. I'd be sick after ten donuts. Paul Marden: Oh, no, I reckon I could take that. No problem. Andrew Webb: Okay. Paul Marden: Okay. So we're going to talk a little bit about your adventures in Lego over the last few years. So why don't we kick off and talk a little bit about your original interest in Lego? Because I know it goes back not a long way, because that would be rude. But it goes back to a few years ago, doesn't it? Andrew Webb: It does. I mean, like most people growing up in what we might loosely term the west, I had like, I was a kid, you know, I think most of us grew up with it like that. And then like, you know, growing up in that first age of plastics with Heman, Transformers, Lego, Star wars, all of that sort of stuff. Paul Marden: You're just describing my childhood. Andrew Webb: It's funny because that was. It was all sort of ephemeral, right? I mean, the idea was that the reason why that boom happened, just to dwell on why they're going plastic things. Before that, toys were made out of either tin or wood. So, you know, they were very labour intensive produce there's certainly injection moulding comes along and we could just have anything coupled with the tv shows and the films and all this sort of stuff. So we all grew up in this sort of first age of disposable plastic, and then it all just gets passed down as kids grow up. It gets given away, gets put in the loft and forgotten about. There's a moment when a return of the Jedi bedspread doesn't look cool anymore, right? You hit about 13, 14 and you're like, “Mom, I really want some regular stuff there.”Andrew Webb: So like everybody, you know, I gave it all away, sold it and whatever, but I kept onto my lego and then fast forward, you know, I become a parent and Lego starts to come back into my life. So I'm sort of at a stage where I'm working for a travel startup and I get a press release to go to the Lego House, which if no one has heard about it, where have you been? But also it is a fantastic home of the brick, which Lego built in, opened in 2016. And it is a phenomenal temple to Lego. Not in terms of like a Legoland style approach with rides and things like that, but it's all about the brick and activities that you can do in a brick. Andrew Webb: There is great pools and huge pits of Lego to play with there, as well as displays and all this sort of stuff. They've actually got a Lego duplo waterfall.Paul Marden: Really? Andrew Webb:  Oh, I mean, it's a fantastic attraction. And the way they've done it is just incredible. So they blend a lot of digital things. So if you make a small fish and insert it into this thing, it appears in the tank and swims around and this sort of stuff and the way you can imprint your designs on things. I should just quickly tell you about the cafeteria there as well, just really quickly. So the cafeteria at the Lego House, everyone gets a little bag of Lego and then whatever you build and insert into this sort of iPad sort of slots type thing, and that's what you're. Andrew Webb: So a pink brick might be salmon, a yellow brick might be chicken, whatever, and you put it all in and it recognises it all and then it comes down a giant conveyor belt in a Lego. Giant Lego box and is handed to you by robots. I mean, mind blowing stuff. This is not like with a tray at the National Trust place or somewhere like that for us to come. It is a technological marvel. Absolutely fascinating. So, of course, on the day went, it was a press preview, so there was no canteen workers, so there was no food in the box when me and my daughter, so went without that data, was a bit disappointed. Andrew Webb: But that started that whole reappreciation of Lego, both as a toy to play with my daughter, but also as a way of using Lego in different ways. And that manifests itself in lots of different things. So currently, now, you know, fast forward a little bit. I use Lego for team building exercises, for workshops, for problem solving with organisations, and also just for having fun with adult groups as well as kids. And I think one of the biggest things we've seen since this kind of started around 2000s with the sort of adults reading Harry Potter, do you remember that was like, why are you reading this children's book type of thing? Paul Marden: Yeah. Andrew Webb: And then all the prequel Star wars films came out and Lego made sets about both those two things. And it kind of. I mean, Bionicle saved the company, as only AFOL will know, but it started that whole merchandising thing and adding Lego into that firmament of IP. Right. And we fast forward now, and it's Marvel and Star wars and everything. Paul Marden: You just said AFOL. I know what an AFOL is, but many of our listeners may not know what AFOL is.Andrew Webb: Just to go for acronyms here. So an AFOL is an Adult Fan of Lego. And we've seen actually Lego in the past five years, even earlier. I mean, Lego always had an adult element to it. And one of the original founders used to use it for designing his own house. And there was a whole architectural system called Molodux. So it's always had that element to it. But just recently we've seen, you know, almost retro sets. So we see the Lego Atari 2600 video game system from 1976, which, yeah. Paul Marden: An original NES wasn't there. Andrew Webb: Exactly. NES that's come out. I've got a Lego Optimus prime back here for transformers, you know, all that kind of stuff. So with what's been really interesting is this kidault or whatever, however, call it. And I think that's really fascinating, because if we think about Lego as a toy, we are rapidly approaching the age where we might have three generations of people that have grown up with Lego. Lego first came around in the very late ‘60s, early '70s. And so it's not inconceivable that you might have three generations that had Lego as a child, especially if you grew up in Denmark. A little bit different when it would come to the rest of Europe as they expanded out. So I get to this point, and I'm getting into Lego and doing all this sort of stuff. Andrew Webb: And then, of course, COVID happens and then lockdown happens and we all think the world's going to end and no one knows. Everyone's looking for hobbies, aren't they? They say you were either hunk, drunk or chunk after lockdown. You either got fit, got fat or got alcoholic. So try to avoid those three things. And, you know, everyone's looking for stuff to do, so you have so much banana bread you can bake. And so I stupidly, with my daughter's help, decided to make the Lego Sutton Hoo helmet, the 1500 year old Sutton Hoo helmet found at Sutton Hoo in Suffolk, now in the British Museum. Out of Lego, as you do. Paul Marden: I mean, just exactly. Just as you do. So just a slight segue. I was at the National Attractions Marketing Conference yesterday and there were two people presenting who both talked about their experiences of wacky things that they did during lockdown. There was one person that opened a theatre in her back garden and had various different stars just randomly turn up in her backyard up in North Yorkshire. And you choose to build a Lego Sutton Hoo helmet.Andrew Webb: Lockdown, there will be a time, I think, as we look back, tragic though it was, and, you know, a lot of people died, but it was that moment when society sort of shuffled around a bit and people sort of thought, “Well, if I don't do it now, why not?” People were launching bakeries in their kitchens and serving their community and like. And that element of it. And so people have that. The good side of that, I suppose, is that people did find new outlets of creativity. And Joe Wick's yoga class is in their front row walking groups, you know, all this sort of stuff and beating beaten horsemans and learning to play the violin and dust and stuff. Suddenly we all had to find hobbies because we're all just in. Andrew Webb: No one was going to restaurants, no one's going to bars, no one's going to gigs, nightclubs, theatres. We like to make entertainment at home. It was like the middle ages. So I decided to build the Lego Sutton Hoo helmet, as you do. And so I start this in lockdown, and then, like, I get wind that Netflix is making a film called The Dig. And The Dig is all about, I think it's Lily James and Ray Fiennes in it, and it's all those other people. And it's all about when they found theSutton Hoo helmet. And the guy who found it was called Basil Brown, and he was asked by Edith Pretty, who owned the land, to excavate these humps in the ground that were on her estate. Paul Marden: Okay, so she owns this big estate, in Suffolk, right? And, so she can clearly see there's burial mounds in the back garden, but doesn't know what's in them. Doesn't have any clue that there's treasure locked up inside this. Andrew Webb: I'm not even sure she knew there were anglo saxon burial maps since it was. Paul Marden: They were just lumps of ground in the garden. Andrew Webb: Yeah. I mean, she may have had inkling and other stuff I've turned up over the years and whatever. And some of them were robbed sort of georgian times around then. So some people knew what they were and they were somewhere excavated and gold was taken to fund the polynomial wars and whatnot. But she asked Basil Branson, he was like an amateur archaeologist, right? And so he was just like this local guy would cycle over and do. And the film goes into all that, and the film kind of portrays it as working class. Basil Brown should know his place against the sort of British Museum who are sort of the baddies in this film who think they know what. And of course, this is all set against the backdrop of war. So they escalated it all, then they had to rebury it. Andrew Webb: And then it was used as a tank training ground, so lots of tanks rolled over it. So it's a miracle anything was ever found. But when he did find the Sutton Hoo, who told me and a bunch of other things, clasp brooches, shields, weapons and whatever, when he did find it, so people think it kind of popped out the ground as a helmet, but it didn't. And if you look at the photos, it came out the ground in hundreds of pieces. Paul Marden: Oh, really? So you look at this reconstructed mask that's now in the British Museum, and you think, “Oh, so they just found that in one piece,” lifted out as if it was a Lego hat, you know, for a minifig. In one piece? No, not at all. Andrew Webb: It was actually more like a big parlour Lego in the fact that it was just in hundreds of thousands of pieces. And so there was the first guy to have a go at it was an elderly architect at the British Museum who was, I think, blind in one eye. And he had a go at putting it all together. And he used an armature and clay and pins and whatever, put it all together and said, “Yes, I think it was this.” And then actually it wasn't. He got it all wrong. Lots of different pieces after some more research, and then it falls to this. Nigel Williams is another sub architect, and he was famous for. Andrew Webb: There was a famous Portland vase that was broken in a museum by someone pushing it over as a sort of what you might call, like a just stop oil type of protest now, I can't remember what the call was, but someone smashed an exhibit. And he had painstakingly pieced all this together. He was a total dapper dude. Three piece suit, Chelsea boots, proper swinging sixties, and he had to go and put it all together. His version is the one that's in the British Museum, but he was a massive jigsaw fan. And if you think about Lego, what it is a 3d jigsaw. You get a bunch of pieces and you have to make. Make it into a 3d sculpture. So that was one reason, the dig was the other reason. Andrew Webb: The third reason was that the relationship between East Anglia and essentially Denmark and Billand and Anglo Saxon and Jutland and all that area, I'm talking like Vikings and Anglo Saxons and invasions and all this kind of stuff against the native British, there is essentially a relationship between East Anglia, a trade relationship and a conquest relationship between them. So I built this thing and I frantically put it together and I'm late nights and just losing my marbles trying to get this thing to work. Because Lego is not designed to make, like, spherical shapes, necessarily. It's quite blocky. Right. Everyone knows this. It's the square. Paul Marden: Really easy to make a car, really easy to make a house. A spaceship. Andrew Webb: Houses. Brilliant. Yeah. Square stuff is fantastic. But baking, not only a sort of a semicircle, but a hemisphere, which is what essentially a helmet is. Is even harder because you have to get the Lego to bend in two directions. And so a lot of work went into that just to get the actual face piece came together quite easy. And there was once I had the scale of the pieces under the eyes that formed that sort of thing, and then I could build the nose and face. Ideally, it was going to be so that I could put it on my head. I've actually got a massive head. So in the end, I had to realign that and sort of make it into this sort of child sized head. Paul Marden: But it's a wearable thing, right? Andrew Webb: It is. It is wearable. I mean, at one point, it was probably more fragile than the one in the British Museum because it just kept dropping to pieces. So there's a lot of sub plates that are holding together the outer plate. So it's actually sort of. So just quick Lego terminology here. So bricks, obviously are bricks. The flat things with bubbles on are called plates and then the smoother ones are called tiles. Okay. And used a combination of these to create. There's also a technique called SNOT, which stands for Studs Not On Top. We love acronyms in the Lego community. Right? Paul Marden: Completely.Andrew Webb:  So if you say, “Oh, man, I'm an AFOL covered in SNOT,” people know what you want to know what you mean. So after a night in the tiles, I got covered. Yeah. Andrew Webb: Anyway, so I make the helmet, I make the thing, and then, you know, I get a lot of support from the National Trust, specifically East of England National Trust and Sutton, who site itself because it's there. It's their crown jewels. The British Museum, not so much, because they was like, we've got a billion exhibits here. No, it's just one of them. When you've got the Tippecar moon and the Rosetta stone, it kind of pales into significant. But actually, they were helpful. And one of the curators there, who was on Twitter, who sent me a link to some 3d photos, because if you. If you google it's all pictures at the front. That's fantastic. But what does the back look like? Paul Marden: Oh, right, okay. Andrew Webb: So actually, buried deep in the British Museum's website, in their research department, under a filing cabinet, in the back of a server somewhere, are some quite technical photographic images of it, turning every sort of 30 degrees so that. That it's documented as to what it looks. Because you got to remember that everything on the helmet is symbolic of various different things. There is symbols that mean there's a guy on a horse who's sort of fighting and all this sort of stuff. And it all has quite a lot of meaning. I can occur from different parts of history as well. So there's some sort of roman influencing things there and symbols. And so this whole thing is designed to be not only a battle helmet, but it is also because, remember, crowns haven't been invented yet. Crowns are a later mediaeval sort of invention. Andrew Webb: So this is both a symbol of authority, headwear, like a crown, but also a weapon or a piece of defensive armour and equipment. So it has several functions in its life. So it's quite a complex piece of equipment, that this symbol of authority. So I make all this and then I also submit it to a thing called Lego Ideas. So Lego Ideas is a fantastic programme where anybody in the world, members of the public, can submit Lego Ideas, right? And they go onto a website. There's certain criteria, they have to meet a certain checklist, but then the rest of the public can vote for them. So, I mean, if Taylor Swift just stuck together a load of blocks and said, “Vote for this,” she probably hit the 10,000 threshold instantly. Andrew Webb: But I'm not sure Lego would necessarily take that forward as a build. So there is a judging panel that. But actually, some of the most recent really fantastic sets have come out of Lego Ideas. Members of the public, and they're designing things that the Lego designers wouldn't have thought of themselves. So I think that's been kind of interesting. Sadly, Paul, we didn't make the 10,000 threshold. We did a lot of media coverage. By then, lockdown was over and were sort of getting back to our lives and all this sort of stuff. And my daughter was entering her dark ages. And so it sat in my studio for another sort of year and a half and I thought, “What am I going to do with this?” And so in the end, I thought, “Well, you know what? It's gathering dust here. I'm fed up with it, dustin it.”Andrew Webb: And so I actually approached Josh Ward at the National Trust at Sutton Hoo, who has been a fantastic advocate for Lego and for this particular project, and I have to thank him immensely for that. And they got some money and some funding to build a cabinet and also to house it. So I donated it to National Trust and it is now on display there as part of their firmament of interpretational trail. Paul Marden: That must feel pretty good fow you. Andrew Webb: Yeah, it is quite good looking in there and watching kids go, “Wow.” Because Lego is one of those things instantly recognisable for kids. But certain hill as a site is quite complex for children to contextualise because essentially it's several mounds in the ground. And the helmet itself is at the British Museum. Right. They've got a replica built by the royal armouries. There were several of those. They've got those. They have loads of dress up, they have great explainers and videos and they do a lot of work to show the size and shape and things as a cast iron sculpture, to represent the boat, to show just how big it was when it was pulled up from the sea, because he's buried in a boat. So do a lot of that work, sort of that sort of work as well. Andrew Webb: But having this extra funding in the. They opened up Edith's pretty's house now, and having this room where we've got some other things as well, like crayons and paper and other tools and drawings and colouring in and Lego and big chest of Lego just helps, particularly smaller children who, by the time they've walked from the car park around the site, and it has probably flagged it a little bit. And so just providing that little support for them, it's been a fantastic way to contextualise and another way to interpret that. And I think more and more venues could look into that. When you think, well, how else can we add stuff, particularly for children to help tell the story of this place? Paul Marden: Yeah, absolutely. Absolutely. We went to. It was half term last week and went to the City Museum in Winchester. So they've got some mediaeval, they've got some Roman finds there, and there was lots of fun, but they had. It was full of lots of ways for kids to engage, so there was trails to go around, there was colouring in, make your own mediaeval shield. And all of these things are ways that, you know, my ten year old could engage with it because there's only so many glass cabinets of stuff dug up from the ground that she actually wants to look at. Andrew Webb: I mean, I love. I love pit rivers, right, in Oxford, my favourite museum. Paul Marden: It's crazy, isn't it? I love it. Andrew Webb: But basically, he just went around the world nicking stuff. Right, but as a collection of objects, It's fantastic. Paul Marden: It's deeply unnerving. Andrew Webb: Sorry, sorry if any pit rivers curators are listening there, nick, and stuff about it, but, it is my favourite museum because it's just for kids. It's probably really kind of like, how do you tell that story? I also think there was an article in the garden recently that, you know, the cost of living crisis as well. Parents are looking for value solutions now and so I think it wasn't Peppa Pig World, it was Paddington World. And a family ticket is 170 pounds. That is a huge dent in the family finances for a 70 minutes experience. If you are watching the pennies, if you can afford that and save up for it, whatever. And I know these things are, you know, memory making and all that sort of stuff, and I've been to Harry Potter with my daughter. Andrew Webb: That is not cheap, but it's a fantastic day out because once you're in, you spend the whole day there. If you take a packed lunch, you can save a lot of money on that, on the thing. But I suppose what I'm saying is that, you know, our museums and galleries, particularly traditionally, the what you might call free spaces, public spaces, are facing unprecedented demand in terms of parents looking for cost effective value days out, as well as funding being cut from central government and that sort of. So they have to do a huge amount with less and less for a bigger audience. And that is a strain on any institution and things like that. Other examples of places that get this. Andrew Webb: So obviously with the Sutton Hoo helmet, the hold in Ipswich, which is Suffolk Council's kind of flagship museum in the county town of Ipswich, but instead of calling it, you know, the Museum of Suffolk, they've called it The Hold, which is a reference to the fact it's on, I think it's either because it's on the shore or it's doing sheep, I'm not sure anyway. But a fantastic space, contemporary modern space  had a Lego exhibition a few years ago, borrowed my helmet, had some Lego exhibition stuff to do. And the good thing about that is when these teams have to do quite a lot of comms marketing and, you know, that has a cost as well, but often you see different demographics than perhaps would normally go to a stones and bones museum, if you know what I mean. Right. Andrew Webb: You'll see that it makes it more accessible to the community and to different people who don't like going and looking at the Magna Carta or whatever. For some kids, a day at the British Library is fantastic. Look at all these old books for more, maybe more boisterous children. That's probably not a really great idea. So I think galleries can take a leaf out of this and think, or museums or any institution really can take a leap out of this and think, “How can we do more for less? And what tools can we have that perhaps we haven't considered before, like Lego, as a way to open up our interpretation and our offering?” So this could work in Museum of Docklands, for example. This could work in the royal armouries. Andrew Webb: There's lots of places where if you looking to improve your children's offering that some form of lego, I mean, it ends up all over the floor, it ends up being taken away. Sometimes you've got to watch out for things like that. But that's why I always recommend, like, just the basic blocks and plates, not minifigures and stuff like that, because, you know, they just end up in kids' pockets and trousers. But I do think it is a fantastic tool for developing that interpretation piece. Paul Marden: So I run a coding club using Lego. Okay. So I work with years four, five and six, typically. And we normally start off by the end of two terms, we will be building robotics, programming things, doing amazing things. But we start at the very beginning with just open up a box, and it is amazing what a bunch of seven, eight and nine year olds can do with a two by four red brick just given bricks. Yeah. And they will build amazing things. Yeah. And they will tell you amazing stories. And you also see real diversity in the behaviours of children, because some children, in that free play context, they do not have the skills to do that. And I had one girl recently who hasn't played with Lego, and free play just blew her mind, and she was in tears because she couldn't embrace the creativity of it.Paul Marden: But then the following week, when we were following instructions, she was great at building from a set of instructions, You can do that from a limited palette and give them a mission. Sutton Hoo, build a, I don't know, a sword, build a shield, build something to interpret what you have seen. You're in the transport museum. Build, build. How did you get to the museum this morning? Give them something to do and then let them go. And half an hour later, you will be amazed by what they will have built. Andrew Webb: I actually did something this at the National Archives down in Kew, where they had a kids exhibition. Well, an exhibition in the summer about wacky inventions, because obviously the National Archives holds the patents for all these things, and they've got things like Victorian top hats with umbrellas in, and, you know, all this kind of crazy Heath Robinson style stuff that, you know, forks with four sets of tines, so you can eat four times as much. It just bonkers. Really interesting things. The curators had gone through and found this wacky world, sort of. What's his name? The guy that illustrates Roald Dahl. They got illustrations and all that. Paul Marden: Quentin Blake. Andrew Webb: Yeah, Quentin Blake, yeah. So they had this Quentin Blake sort of stuff, and, like, there was activities. And I came down for some special stuff because they had the first Lego brick patent in the UK. When it was first launched in the UK, 1963, I think it was. That's when they filed the patent. Paul Marden: And I bet. So that patent would be exactly the same as a two by four brick, now, won't it? Andrew Webb: The patent was for a one by four brick. Isometrically dawn. Just three diets. Just three views with what? It was a construction toy. And then the page. Sorry. And the address was just Railway Station Billund.  There wasn't like, just all the mail just went to the railway station in Billund just addressed for attention of Lego. And it's only like. I mean, it's not even a sheet of A4, It's a piece like this. And after it is something like a lamp that won't blow out on a thing, and before it's like some special kind of horse comb, but it's kind of this bonkers catalogue of just these things. But again, it was about, “Right. We did some work. The curators and interpreters looked, you know, had kids analyse the painting to think, what could it be? And look at the dates and structure. Look at that.” Andrew Webb: And then I came out and, like, did some Lego. So we did things like, who can build the longest bridge? Who can build the tallest tower out of a single colour? Those sorts of exercises. But then also the free play was build your own wacky invention. And kids are building automatically dog washers, where the dog ran on a thing and it scrubbed its back. And one kid built something that was like a thing for removing getting pips out of apples. It was just like this sort of like this crazy little tool. They like some sort of problem that he had. Andrew Webb: And I think what this also speaks to is developing those stem skills in children and adults and building that engineering, because I've also ran Lego workshops with explorers who I used to, I thought were between Cubs and scouts, but are actually after scouts. So I did this in my local town, here in Saffron Walden, and was like, “Oh, my God, these kids are like, 15, 16. They're not going to want to play Lego. Some of them are in my daughter's year at school, so. Hello, Amy.” And it was really interesting because we did a series of challenges with them. So the egg drop challenge, can you protect an egg and drop it from the floor? And can you build this and work together? Another good one is looker, runner, builder. Andrew Webb: So you give everybody two sets of the same bricks, and one person is the looker, one person is the runner, one person is the builder. So the looker can't touch, but he can tell the runner. The runner can't look at the model, he can only tell the builder, and the builder can't speak back. And so this is a really useful exercise. And I've done this with teams where, because this is exactly what businesses see, engineering will build a product. Sales or their marketing are like, what the hell is, you know, or whatever it might be. Paul Marden: It's that. It's that classic cartoon of a Swing, yeah. Andrew Webb: Yeah. So it's that, you know, this is what the brief said. Engineering interpreter does this. Marketing saw it. So it's a great tool for things like that. Especially when you put people like the C Suite or CEO's or leaders at the end, because all they're getting is the information and it. It's there and it's how to build communications. Because in life, the fluctuations reverse. A CEO says, “Let's do this.” And by the time it's cascaded down to engineering, who don't get a say, it's not at all what he imagined so, or they imagined so, it's. It's an interesting case of using tools like that. So I did that with these kids and it was fascinating because they're 14, 15, 16.Andrew Webb: A group of three girls won two out of the three challenges and probably could have won a third one if I felt that I couldn't award it to them again because it would just look weird. And they were smashing the looker runner builder thing. They were working together as a team, they were concentrating, they were solving problems, they were being creative, they took some time to prototype, they refined and iterated their design. They were doing all this sort of work. And it's brilliant because 15 year old girls don't often take engineering related STEM subjects at GCSE. Certainly, probably don't take them at a level and more than enough. And I think that I once interviewed Eben Upton, who invented Raspberry Pi, and he said, “We think about the eighties as this sort of like golden age of computing, but actually it was terrible. It was terrible for diversity, it was terrible for inclusion.“Andrew Webb: And he said, “Like growing up, there was one other kid in his town that had a computer, you know, so there was no sort of way to sort of getting other people involved and make this accessible.” And part of the reason now computers have got smaller. Some of the work I did at Pytop was like trying to make technology more accessible and seeing it not just video games and things like that, but actually I can use this in a fashion show, or I can make music, or I can use this to power some lights to do a theatre production, and trying to bring the, I guess, the creative arts into technology. And that's when we start to see the interest application of technology. Andrew Webb: And Lego plays a part in that, in the fact that it is a tool, a rapid prototyping tool that everybody is familiar with. And it is also, you know, clean, safe. There's no, you don't need blow torches and saws and those sorts of things to kind of prototype anything. You don't even need a pair of scissors, you know, it's completely tool free, unless you're using that little mini separator to get your bricks apart. And so I think that just circle back on, like, how the Science Museum or what's the one down there? Isabel Kingdom Brunel Museum and things like that. I can see those guys could be and should be thinking about, “How could we have a Lego programme?“Andrew Webb: You don't have to have a permanent deployment like they've got at Sutton Hoo although that is great because they've got the mast there as the head piece of it. But certainly a programme of events or summer camps or summer events, because I did this with English Heritage at Kenilworth Castle as well. They were having, like, a big Lego build and the public were invited in 15-minute shifts into a big marquee and everyone got given a tile. And the idea was to build the gardens because the gardens at Kenilworth Castle were laid out to impress Elizabeth the first. And so everybody got there was like bunches of stuff and regular bricks, also flowers and this sort of stuff. And it was like, “Come on, we've got to build something to impress a queen.” Andrew Webb: He said to kids, like, “Yeah, you've got to impress. Bling it up, like, dial it to ten.” And were just getting these enormous, like, avatar sized trees with just incredible bits hanging off it. And like, “There she has a teapot because she might want a cup of tea.” And you're like, “Brilliant, excellent. Of course she does.”  And so I think that. And then they moved through. Some of the Legos were selected to be displayed and things like that. So there's different ways you can do it. You can either do it as like. And I'm a big fan of the drop in sessions because kids and parents can just naturally build it into their day rather than the pre built. My child was. We were rubbish at, like, organising things. Andrew Webb: People like, “Oh, great. Half term, it's a chocolate thing, sold out ". And you're like, yeah, because there's 30 spaces for three and a half thousand kids who want to do it. Whereas if it's like a walkthrough or a. In groups phase through and then the activity, small kids kind of conk out after about 20 minutes, half an hour anyway. You get much more people through and much more people get to enjoy the experience rather than the 30 organised people who got up early and booked. So that's my other top tip to any institution, because it's heavily weather dependent as well. Sun comes out, everyone piles pass into the nearest sort of stately home, national attraction. All of those places can definitely benefit English Heritage. Did a really big push this half term, just gone on Lego at several events. Andrew Webb: We had one here at Audley End, there was one at Kenilworth that I was at. There's been pairs of the ones all around the country, because again, you just need a marquee, which most venues have access to because they use them for other things or some sort of space in case it rains. And you just see someone like me and a whole massive tub of Lego and you're off to the races. Paul Marden: Exactly. So we were talking about this at the conference yesterday about ways in which. So for many attractions, people turning up is a literal flip of a coin. Is the weather good or is the weather bad? What can you do to adapt your attraction to be able to deal with when it's bad? And then what can you do to bring people when you have made that adaptation? So, you know, you've now got a marquee and you have a Lego exhibit that you can put into there. So it's just dumping a pile of Lego and a bunch of well trained volunteers or visitor experienced people who can facilitate that, police it, little Johnny sticking minifigs in his pocket. Paul Marden: And then you turn on your Google Adwords and show that you've got this, you know, bad weather reason to go to a stately home that my daughter would turn her nose up to all of a sudden, “Okay, we're going to go and do that. We're going to go and have afternoon tea and you're going to go and play with some Lego and see some animals, maybe.” Yeah, what can you do to attract that extra audience and adapt to the bad weather and service different sorts of people? Andrew Webb: I think that comes down to a bear in mind. I convert some of my Lego lens rather than a venue lens. But I think speaking as a parent and someone who does this is you need a reason to go back to somewhere that you already know. Okay, so you go to Stonehenge, you go and look at the stones, you go, “Wow.” You look at the visitor centre and then it's ticked off. I mean, you see busloads of tourists. Stonehenge is at Cambridge, maybe, or Oxford people, when people do England, Lambeth, Heathrow, London Crown Jewels, Tower Bridge, West End, day trip out on a coach to Stonehenge, maybe to Cambridge, and that's it, off to Paris. Right? So parents like British people like that too. Like why go to Stonehenge four times a year? Or why go to any venue when you're familiar with it? Andrew Webb: It's always about offering something new and something different. Audley End up near where I live, I think, is English Heritage. All through July, every Sunday, they're just doing music. So there's a string quartet or someone with a harp or maybe someone with a guitar or whatever. And you've got a book, but it's. It's not like there's 30 places and it's a bonfight. It's just like, “Oh, wow, they've done something different.” They do a really great thing. Like, they do victorian falconry, for example. So they get someone in who talks about how Victorians use falconry for hunting as a sport, but also for the kitchen table, and they're flying falcons around and doing the whole bit of meat on a string and all this sort of stuff. And everyone, like, “They do a world war two one.”Andrew Webb: I mean, the editorial calendar for any venue's got to look like, “Go and make Christmas food. January, we're closed to kind of dust and clean everything. Valentine's Day, chocolate make you put. It's daffodils”, it's whatever it might be. And then you just build that. Build that programme in and you need. This is why I think that venues now, again, I'll just come back to that. You talk about AdWords, but that, again, is more spend. It's like, how'd you build that mail list? How do you drop into the local Facebook groups and Mumsnet and all that kind of stuff? You know, that's where you can do it organically rather than. Because people don't sit in front of Google necessarily, or think, like, what should we do? Paul Marden: You sit on the sofa on a Thursday night trying to figure out what on earth are we going to do this weekend? Yeah, so you're completely right. The mum's net, the content marketing, is hugely important, isn't it? Andrew Webb: Which is my job. But also it's kind of like how can institutions become part of that? When I say community, if you think about most people travel a thin hour to go somewhere. I mean, people go further afield, you know, but. But basically it's like, what? My mom turns, like, a tea and a pee. So you've got to go somewhere. You've got to have a cup of tea, visit the loos. It's all about tea. It's all about canteens and loos, basically. You could have a World Heritage Site, UNESCO World Heritage site. And it's like, how good's the caf? And are the toilets clean? Yeah, that's what people remember. Gar went hens at dawn. I was awed by the majestic. But that Looney D cleaning, you know, it's not good. It's all that people come home with. Andrew Webb: So, you know, institutions go into place that they are trying to offer different things. Like late nights. We've talked about that. How can we use this space after hours? Because if you think about it, if your institution's open 10 till 6, most people are at work five days a week, you're gonna have students and pensioners who are gonna be not great spenders, either of those two groups. So, late nights, I went to a great one in the National Gallery when the James Bond film. I was kind of sitting royale or whatever. He's still on the top of the National Gallery overlooking Trafalgar Square, and they've got the national dining rooms there and they had Vesper Martini, everyone got a cocktail. Andrew Webb: And then went to look at the fighting Temeraire, which is the bit where he's standing with Q, the new Q, who voices Paddington, whose name escapes me and gives him, like, a gun and a radio, but they're like the fighting Temeraire by Turner is this little thing. And so, you know, you've got to make hay out of that, right? You've got to sort of, like, do a late night, various ones. And so all it was a few cocktails in the cafe next door and are taught by the curator and stuff like that. But 30 people just looking for an experience. And so if venues are clever, of course, the dark side of this is when you get Willy Wonka world up in Scotland. Andrew Webb: Or interestingly, some of the Lego events that have been happening at NEC have caused a massive online backslash in the community for just being exceptionally bad value for money. And so you read about these things that people have said, “Come and visit Santa's grotto, and it's just a muddy field with a tree in it,” so you've got to be careful. But I think those events, those sort of fly by night kind of institutions, don't really work. But how galleries can leverage the creativity of what they're doing? Whether they are come and paint in our, you know, our local gallery, come and have an art class, come and do that. People are looking for stuff to do that is value for money. That isn't always drink lead, you know, it's not always cocktail making or things like that. Andrew Webb: And that comes with a whole heap of other things and dietary requirements for cookery courses and just clean up and the mess and all that kind of stuff. So I think that, yeah, canning organisations, the ones that can really think about that, and I'm happy to help organisations who want to think about this, especially through the life of Lego. They will be the ones that will start to add and build out and develop their. What you might term this whole sector needs a name. The kind of extracurricular offering, we might say, above and beyond their collection and then their traditional interpretation and if they're. Paul Marden: Thinking of doing this. So there's a good why. Yeah, the why is you can reach diverse audiences, helps people with interpretation. Andrew Webb: Quite cheap. Paul Marden: Yeah, absolutely. It's a cheap way of extending your offering and diversifying what you do. You can bring in event elements to this, but how do they do it? Apart from engaging with somebody like you? And I'm going to guess there's not many people like you. So that's going to be a tricky thing for some people to do. But if they were starting from scratch, how would they go about doing this? You said earlier, “Don't go mad with buying the bricks and spending a fortune on.”Andrew Webb: There are people like me that can do all this as well as myself. I think that the first thing is plan it. Plan what you need to do. You can't throw this stuff together. You might be looking at. Already the hold have been contacting me for a late night they're doing in September. They contacted me April. Paul Marden: Okay. Andrew Webb: Because if you're a creator, you're planning exhibitions, you are thinking on that long term cycle. Paul Marden: Yeah, completely. Andrew Webb: And so what you need to do is bake this in as part of that curational process or part of the interpretation of things at the start, rather than like, “Right, we're doing exhibit on Peter Rabbit, let's chuck in a load of fluffy bunnies or whatever.” You know, it's got to be. You've got to think about it and have it contextualised. I think the best things are. What success looks like is, first of all, you need a space. Now you can hire a marquee that comes with a cost. If you're a venue and you've got your own or you've got a hall or a stables or interpretational room or something like that, often spaces, specifically bigger ones, will have classroom spaces for school groups anyway. So that's often that can be where you can host these sorts of events. Kids are very familiar. Andrew Webb: The chairs are all small wall colour, you know, etc. Industrial strength carpet in case stuff gets built. So locations like where you're going to stage this? Paul Marden: Yeah. Andrew Webb: Secondly, I think you need to think about, what do we want people to do? What is the experience? What is the narrative piece? Because you can't just say, here's a big part of Lego. Kids will just build cars and houses, right? You know, they need context. You know, if you give a kid a sheet of paper, you could draw anything. They're like, well, what? And so you need to give them a mission almost. They need a task, I think. Also think about, as I said before, keeping the tasks around 20 minutes, because actually adding the time running out jeopardy element is quite fun for kids because they'll go, “Well, I've only got five minutes left.” And often that's when it all falls apart and then they have to iterate the design. Andrew Webb: So think about that kind of moving people through in 15 to 20 minutes cycles. We had kids at Kenilworth, that would go out the exit and just walk back around and come in the front like that. Like four or five times. One boy came in, he was loving it. So think about that. Think about how you're going to move people through the space. Think about what you need to envisage it. So the Kenilworth, for example, there was me hosting it from dawn toward dusk. We had another builder there who was helping take break it all down and put them against the model that we built. There were two members of staff who were letting people through, so just monitoring it from an entry exit point of view, walkie talkies, in case people had issues and things like that. Andrew Webb: And think about when you're going to do it. Okay, so half term is a good one. It's a good thing to do. We saw a lot of this at Kenilworth, but I've seen other places as well, particularly half terms and things like that. You often see grandparents caring for grandchildren, right? Because parents are at work and grandparents can only walk around the site so much before they want to sit down. So sometimes have it, like, think about where they can. And when I was at Kenilworth, grandparents came in with their two grandkids, and the kids started playing and I was like, you could join in, too. Oh, no, I don't want it. You know, they were almost like, “I can't do this. It's like, come on, get in, get in. Come on, grandma. Come on. I'll show you how it works. “Andrew Webb: By the end of that session, they were memory making. I then took their photo with their phones, they'd have this sort of grandparent. But, you know, you always say it like, my grandfather taught me to fish. Like Sean Connery says in the hunt for red October. This sort of moment where sort of, it's a Hollywood trope that grandfather knowledge is sort of passed on type of thing. Right. And so you can see that where you could have this, almost either the reverse of that, of kids showing grandparents, but also they're all having this event outside of the parental unit. So it's a new type of experience. It adds value, it gets people to play with their grandkids. Paul Marden: Priceless. Andrew Webb: So I think that's kind of an interesting way. So think about when, think about where and think about what will be my three sort of tips for any institution looking to put this together. Paul Marden: You gave one the other day which I thought was priceless, which was, don't give them wheels. Andrew Webb: Oh, yes. Paul Marden: Don't include the wheels. Andrew Webb: Take the wheels out of any sets, unless you are the Transport Museum or the, you know, a car based museum, because kids will do wings as well. I'd probably suggest taking those out because kids have just built cars. Some kids have just built cars, you know, even if you give them a mission. Unless that is the mission. The other thing that I would think that venues could do as well as sort of all day events, because it's quite a time drain, you know, on staff and this sort of stuff, but it is a value. The other thing you can think about is one off evening events for adults. Yes, I've done this. I did this at my local add them shops. Bricks, beers and bubbles challenges supercompass teams. Think of it like a pub quiz with brick is the answer. Andrew Webb: So build me a thing that does that kind of thing. Teams all get together, you can race them, you can see who goes the furthest. You can do all this stuff. And the hold is what I'm doing at the hold in September. I did it at the hold a couple of years ago. And what was interesting was that we had quite diverse groups of adults. We had just couples who were clearly AFOLs and were like, “Yeah, I'm going to go to that.” We had a group of friends. One of them had just come back from years travelling and they didn't want to go sort of straight to the pub and just interrogate him about his travelling, whatever. Andrew Webb: They kind of like, “Well, we wanted something to do where we could have a beer and have a chat, but were doing something else whilst we're doing that.” And that's the joy of Lego. Your hands are doing the work and you're almost like the back of your brain is doing the work and you're like, “Oh, yeah, yeah. Before you kick them.” And the concentration levels are there and then you can kind of get into that state of flow. And so they were just having this lovely chat, had a beer, talking about stuff, but also memory making in terms of when he came back from his travelling. So I think that's really important. Andrew Webb: Did you know that this is your brain, right? And then your brain on Lego, there are 24 discrete skills that are happening in your brain. So Lego research this, things like fine motor skills, cognitive sort of thinking about things, future planning, my favourite emotional regulation that is not going, “Oh, my God, it's not working. And smashing all to pieces.” So I've seen this as well with children, is that when you give them a Lego, if you gave them jelly and a football, they'll all just. They're a high energy kind of things, right? And that's fine, great outdoors, kids want to burn off energy. Here's a load of balls. Go crazy, right? Or ball pits, trampolines, bouncy castles, those sorts of things. When you get on Lego, what actually happens is it's very hard to be anarchic, to use a wrong word, but a word. It's very hard to be anarchic with Lego because you can't really do it. Andrew Webb: And so you can get a group of kids together and they'll almost self invigilate. And at one point, I ran it at a local toy shop and the parents are all hanging about and like, “I've never seen them so quiet.” They were just in the state of flow. And so, I think, you know, again, back to the. Back to the explorers and the scouts, that was one of the best sessions that those kids had done as teenagers because the reason was they were given permission to play with Lego. They still had the muscle memory from when they were smaller children. They were solving. They weren't just being told to play with Lego, they were actually solving engineering challenges. How can you design a bridge that will take this weight? How can you protect an egg? How can you think about this? Andrew Webb: And so you need to think about the challenge and the what. You need to think about that, the where and you think about the when, as I said, and get those right. You can have a very exceptional visitor experience for not a huge amount of effort. It's not highly costly, it's not highly technical, it's just a bit of elbow grease and a bit of forward thinking in terms of what we might need. And I think that parents appreciate just that minute away where they can. It's almost like a 20 minute babysitter, right, where they can just go, “Don't touch that.” You know, you're walking around a stately home, “Don't sit there, don't touch. Mind the lady.” All that kind of no data that parents give out institutions, they can just take a breather and check their phones and whatever. Paul Marden: And the kids are just having an amazing time. Andrew Webb: Yeah. And the kids are happy. And at the end of the day, as a parent, we all do our best and you just want, you know, them to be playing with something screen free, getting along and learning something. And, you know, that is the win. That is the ultimate takeout. You can layer on your own institution in context and rev up the visitor experience, bring in new visitors, attract a more diverse group of people that perhaps wouldn't normally come to a Regency Rococo style villa or whatever it might be, then that's all to the better, because, you know, you can start to use this in your planning and you can do what Suntton Hoo did? And go, right, well, we've done this and it's really worked. Andrew Webb: And then I can apply for funding for it and I can expand and I can make it permanent and then I can sort of say, well, this now becomes a tool and a string and arbo for our educational. It doesn't have to be split between visitor attractions and development. It can, you know, you can split it between several parts of the institution and use it in different ways, use it for educational purposes as well as visitor experience. So the world's your oyster with a bit of thinking. Paul Marden: With a bit of Lego and a bit of thinking. Andrew Webb: Bit of Lego, yeah. A few bricks and a couple of tricks and you're off to the races. Paul Marden: Andrew, this has been brilliant. Thank you ever so much. Andrew Webb: You're welcome. Paul Marden: I've got one more question for you before we finish. Now, you bottled this earlier on when I said we always have a book recommendation from our guests. And in spite of having the fullest bookshelf I've seen in quite a long time, you've bottled it on a book. But you did offer me a favourite movie. And so what would be your movie recommendation of choice? Andrew Webb: My go to movie would probably be Withnail and I, Richard E. Grant's first film. Every line has came down from God on a tablet. I mean, it is just. Yeah. Richard Griffiths as Uncle Monty, Paul McGann. It's just one of my favourite films and, you know, cult classic that no one's really. Well, people have heard of it now, but again, they even make stuff out with Alan Eyright. So you can go and watch a screening of it at the farm at Crow Crag up in Penrith, you know, and everyone dresses up and everyone comes with Mister blathering sets tea and I come on holiday by mistake and Jessie says, Danny. Andrew Webb: And, you know, fortunately, for better or for worse, I know these are tough times, but people try and find the fun in things. They try and at the end of the day, everyone's looking for a good time, whether we're children or an adult. You want something to just have a laugh and take you away for a moment. And if films and culture but also experiences can do that, then that's all for the good. Paul Marden: Well, look, this is going to be a challenge, but listeners, if you would like a copy of Andrew's film recommendation, then when we release the show message on X, if you can retweet that and say, “Give me Andrew's movie”, then the first person that does that, somehow I will get the movie to you. It might be on VHS, it might be on DVD, but somehow we will get you a movie. Andrew Webb: I found a CD the other day from a bar I used to go to in Clapham in the noughties and late ‘90s. I said to my mate, look, I'm great, put it on. And I went, “I can't.” I haven't got a CD player anymore. I had to go dig through a box somewhere in the study to find a portable CD player that plugged into my computer that could. By the end of it, we're just laugh. Forget it. Paul Marden: Andrew, this has been wonderful. Thank you ever so much. Andrew Webb: You're welcome. Cheers. Paul Marden: Thanks for listening to Skip the Queue. If you've enjoyed this podcast, please leave us a five star review. It really helps others find us. And remember to follow us on Twitter for your chance to win the books that have been mentioned. Skip The Queue is brought to you by Rubber Cheese, a digital agency that builds remarkable systems and websites for attractions that helps them increase their visitor numbers. You can find show notes and transcriptions from this episode and more over on our website, SkiptheQueue.fm. The 2024 Visitor Attraction Website Survey is now LIVE! Help the entire sector:Dive into groundbreaking benchmarks for the industryGain a better understanding of how to achieve the highest conversion ratesExplore the "why" behind visitor attraction site performanceLearn the impact of website optimisation and visitor engagement on conversion ratesUncover key steps to enhance user experience for greater conversionsFill in your data now (opens in new tab)

Once again we apologise for the delay in releasing this episode. We will try harder.This week we take a look at the moon calendar. It's' sowing and planting time and we have a few suggestions for your vegetable and flower gardens.Ali visited Eltham Palace and grounds just after visiting RHS Chelsea, this garden is definitely one to visit if you find yourself in London. Boyhood home to King Henry VIII. The Palace was modernised in the 1930's in Art Deco style.Congratulations to our $20 Kings Seed Voucher winner. Emma Wood.If you have a minute the link below will take you to the Eltham Palace website.https://www.english-heritage.org.uk/visit/places/eltham-palace-and-gardens/A helpful tip if you are a gardener or into history, and traveling to the UK The Heritage New Zealand Card (about $50) gets you into every National Trust and English Heritage property and Gardens for Free! Normal entry fees range from £10 to £30. Support the Show.You can contact us at coach@yourgardencoach.nz Please follow our Instagram page @yourgardencoach_nz where we regularly upload interesting gardening tips Our website is under construction, as you know good things take time.Keep a lookout for http://yourgardencoach.nz We hope you enjoy our podcast, designed for gardeners in the Central Otago region of the South Island of New Zealand - but not exclusively. Join us from wherever you happen to be and simply check the title of the podcast. e.g. Spring Ep1. to fit in with the season in your location.

In this episode, we want to highlight some options if you have been considering a trip to the UK, but don't want to spend all of your time in London. There are so many options for travelers from across the world, and you will learn that there are just as many options outside of London that you are going to want to add into your travel destination list. Even if you live in the UK, this episode will definitely have you thinking about options for day and weekend trips to visit places that are straight from our recommendations. So grab your train tickets and let's get started. Some links are affiliate links. See our disclosure. Get Driving and Transportation Guides for the UK from Tripiamo here. Tip- get combo tickets or yearly passes for Hampton Court Palace on Historic royal palaces or Stonehenge is part of English Heritage, which also includes hundreds of other locations. We have signed up for both of these in the past when visiting mutiple locations in a single trip. There's also an overseas visitor's pass for English Heritage. Also be sure to check out Macsadventure.com for some walking adventures in the Cotswolds, in the UK, and around the world. Get Our Ultimate Packing Guide for Traveling Smart and Packing Light + Access to Exclusive Weekly Content here. Find your Perfect Stay at sunshinetravelers.com/booking Do More with Viator. Visit sunshinetravelers.com/viator to book local tours & experiences you'll remember. Read more about this and other travel destinations on our BLOG Follow our travels on Facebook Follow our travels on Instagram Save our travel ideas on Pinterest See our travel videos on You Tube Follow us on X (Twitter) Music Credit Music by OYStudio from Pixabay

Skip the Queue is brought to you by Rubber Cheese, a digital agency that builds remarkable systems and websites for attractions that helps them increase their visitor numbers. Your hosts are Paul Marden and Oz Austwick.Download the Rubber Cheese 2023 Visitor Attraction Website Report - the annual benchmark statistics for the attractions sector.If you like what you hear, you can subscribe on iTunes, Spotify, and all the usual channels by searching Skip the Queue or visit our website rubbercheese.com/podcast.If you've enjoyed this podcast, please leave us a five star review, it really helps others find us. And remember to follow us on Twitter for your chance to win the books that have been mentioned in this podcast.Competition ends on 19th June 2024. The winner will be contacted via Twitter. Show references: Skipton Town Hall https://skiptontownhall.co.uk/accessibility/Noor & Katu https://noorandkatu.com/Survey mentioned by Paul:  https://www.euansguide.com/media/0uyju30y/final-23-euansguide-results-pdf.pdfKids in Museums Open Letter:  https://kidsinmuseums.org.uk/2024/05/dear-change-makers-an-open-letter-from-the-kids-in-museums-youth-panel/Rubber Cheese 2024 Visitor Attraction Website Survey - https://rubbercheese.com/survey/ https://carbonsix.digital/https://www.linkedin.com/in/pmarden/Paul Marden is the Founder and Managing Director of Carbon Six Digital and the CEO of Rubber Cheese. He is an Umbraco Certified Master who likes to think outside the box, often coming up with creative technical solutions that clients didn't know were possible. Paul oversees business development and technical delivery, specialising in Microsoft technologies including Umbraco CMS, ASP.NET, C#, WebApi, and SQL Server. He's worked in the industry since 1999 and has vast experience of managing and delivering the technical architecture for both agencies and client side projects of all shapes and sizes. Paul is an advocate for solid project delivery and has a BCS Foundation Certificate in Agile. https://rubbercheese.com/https://www.linkedin.com/in/thatmarketingbloke/ Oz Austwick is the Head of Commercial at Rubber Cheese, he has a somewhat varied job history having worked as a Blacksmith, a Nurse, a Videographer, and Henry VIII's personal man at arms. Outside of work he's a YouTuber, a martial artist, and a musician, and is usually found wandering round a ruined castle with his kids. Transcription:  Oz Austwick: Welcome to Skip the Queue, a podcast for people working in or working with visitor attractions. I'm your host, Oz Austwick. It's been a busy few weeks in the visitor attraction industry and the world at large. So in today's episode we're going to take some time to talk about what's happening, including the recent M+H Show, the upcoming election, the Family Friendly Museum Awards, and of course, the Rubber Cheese Visitor Attraction Website Survey. Oz Austwick: So, Paul, where have you been recently? Paul Marden: So as we are recording, it is currently half term week, a little bit of a damp half term week, which is a bit of a shame when you're in mid May, but went to Longleat at the weekend and went specifically to go and see their Steve Backshall live event, which is happening at the moment. So for those of you that don't have kids watching CBBC at the moment, Steve Backshall does the deadly 60 telly programme, which is kind of animals and nature on CBBC. And Steve brought out some of the best animals on his event at Longleat. So it was really cool. We got to see some. We saw an armadillo, we saw massive, great python and a wolf. He brought a wolf out on stage, which was pretty awesome. Oz Austwick: Oh, wow. Paul Marden: Yeah, that was cool. So there was lots of oohing and ahring and everybody enjoyed it. Lots of fun, even though it was absolutely gushing down with rain whilst we were there on Monday. So we didn't. Typical english style. We did not let the weather get in the way of a good day. What about you? Where have you been recently, Oz? Oz Austwick: We had our bank holiday day out on Sunday, not on Monday. So we had amazing weather. We threw all the kids in the car and drove down to Dorset to Swanage, where I used to spend my childhood holidays. And the place that went was Swanage Pier. I love it there. I spent my childhood, you know, fishing off the pier and swimming in the sea. Sadly, the hotel I used to go to doesn't exist anymore. They knocked it down and turned it into a sewage treatment plant. Paul Marden: Attractive. Oz Austwick: Yeah, absolutely. But it was absolutely amazing. The sea was very cold indeed. I did get in, had a bit of a swim, as did my eleven year old. The others all chickened out and just sat and watched. But it was lovely, you know, two p machines in the arcades. Paul Marden: Oh, I love it. Was it the pushers on the shelves? Coin drop ones? I love that. Yeah, gotta be the two p ones. Can't afford the ten p ones. That's too rich for me. Oz Austwick: Who can? I mean, that's vast amounts of money to win anything in those. Paul Marden: So Swanage for me just brings back memories of geography, field trips. I remember going there for about a week whilst I was at secondary school donkeys years ago, so. Oz Austwick: Right, well, we used to drive down from Yorkshire, where I grew up, and it would take all day to drive down to go to Swanage. I mean, it was, yeah, when we were there. Absolutely amazing. And the hotel was lovely before they knocked it down, obviously. So I have very fond memories and, yeah, nothing has happened to spoil those memories, thankfully. A very popular place for us to go. Paul Marden: Lovely day trip. Oz Austwick: Yeah, it really was. It really was. So the M+H show, let's talk about that, because that happened and it was quite a thing, wasn't it? Paul Marden: It really was. I had such a lovely time, so it was my first time at M+H show. It was. It was lovely event. They pitched it as the big meetup and it really was. I mean, it was absolutely jam packed with people. There were lots and lots of people there when I was there on Wednesday and so many people that I know that I was bumping into that were either running stands, presenting, or just being there and enjoying all the great content and meeting people. It was just such an awesome event. How was it for you as your first big attractions event? Oz Austwick: Absolutely, yeah. It wasn't just my first M+H. It was my 1st event. And, yeah, I was gobsmacked, to be honest. It was big. More than anything. I'm just genuinely surprised at how many companies sell museum display cases. Paul Marden: There was a lot of glass cabinets on show. Oz Austwick: Yeah, there really were. And they were beautiful. But, yeah, I mean, how do you differentiate yourself in that market, I wonder? Paul Marden: I would differentiate myself by going around and putting my greasy fingers over all the competition's glass and show how beautiful my cabinets could be. Oz Austwick: Yeah, just take my children. They'd make a mess of the glass within seconds of arriving. So did you get to any of the talks, any of the presentations? Paul Marden: I did, actually, yeah, I saw a few presentations. I thought they were really good this year. It was quite clever being given your headset that you could wear so that you could hear the presenters. Few people that have been in previous years telling me how great that was this time, because that was a new introduction this year. Oz Austwick: Can I just throw a slightly different perspective on that? I turned up late to one presentation and I didn't have the little box and the person who was handing them out was on the other side and couldn't get. So I missed it completely. Yeah, I mean, it's a great way to make sure you can hear what's going on. Paul Marden: It's tough. Isn't it? I felt it was a little bit. So when I had a similar experience where at one point I didn't have one, and it feels a little bit. It's hard, but it answers the problem they've had in previous years, where it was the same layout, where it's a big, noisy hall. And this did make it quite possible for people to be able to hear what was going on. But I would imagine as a speaker on stage, that's quite tough talking to people when you know they can't hear your voice. I don't know. I don't know how I'd feel about that. But there was one presentation that really stuck in my mind, and that was Spencer Clark from ATS and Steve Dering from Direct Access Consultancy. And they were talking about breaking down barriers and basically just giving a collection of essential accessibility tips for attractions. Paul Marden: And it was just such a great presentation. I always think that if I'm presenting at an event, if one person walks away, having heard one thing from me, I feel like I've kind of done my job. And to be fair to Spencer and Steve, they absolutely nailed that. I walked out of the room at the end of that, fizzing with ideas and walked away. And straight away that evening, I was writing a pitch for a client and things that I'd learned from what they were talking about made it into my pitch presentation. It's directly changing the way I think about accessibility. So I thought that it was a great achievement.Oz Austwick: And especially for that specific talk. It's not just a talk that says, “Oh, you can make some more money, do if you do this, or you can improve your response rate if you do this.” Actually saying, “This is a way you can help people.”Paul Marden: Yeah. Oz Austwick: And that's now changed the way that Rubber Cheese works and that. What an amazing result for them. Paul Marden: Yeah, absolutely. There's a few things, few numbers that stuck in my mind and I kind of. I went and read about them afterwards and we'll put some links in the show notes to the survey that these stats are based on. But there was. There's two things that they said which really stuck in my mind. 59% of disabled people say, if a venue has not shared its disabled access information, I avoid going because I assume it's inaccessible. And 77% of disabled people say I'm more likely to visit somewhere new if I can find relevant access information about the venue. So these numbers, they caught me straight away and they got me thinking and made me realise that making a venue accessible is more than just meeting the website accessibility guidelines, which is kind of a key focus for us in the industry.Paul Marden: Lots of organisations will want to make sure that they follow the WCAG guidelines, the accessibility guidelines. Anyone that has a large amount of public sector funding will have a statutory obligation to meet those targets. So that's a big focus of people's attention. But just making it so that a screen reader can read your website, or making it so that you've addressed colour accessibility for people that are colour blind isn't enough to make the attraction itself accessible. So if you don't share the content about how your venue is accessible, people will assume you are not accessible. It was an eye opener for me. They gave a really great example. They talked about Skipton Town Hall up in Yorkshire, and they've got a webpage on their site all about the accessibility features of the building. And it was rich with photography. Paul Marden: So, you know, it's got pictures of all of the access points into the building, what the door looks like and which part of the building it gives level access into. They had pictures of all of the toilets that they've got and how they're accessible. They're fortunate. They've got a changing places toilet. So this is one of these accessible toilets with a large bed and usually with the equipment to be able to move somebody out of a chair and onto a bed to be able to change them. They've got photos of all of that on the website. So the accessibility information is right there. It's really clear and it gives loads of really good evidence that demonstrates this is somewhere that takes accessibility seriously. Oz Austwick: Yeah. Paul Marden: Interestingly, this didn't come out in the talk itself, but I found it interesting that the Craven Museum is based in Skipton Town Hall and they won the most accessible museum and the overall winner of the Family Friendly Museums award last year. And we interviewed them back a couple of weeks ago, back in March. So it kind of shows you that making places more accessible for disabled people makes them more accessible for all sorts of people as well. So, you know, it can make it more accessible for families with young children, it can make it more accessible for the elderly, it can make it more accessible for people with temporary access needs. Paul Marden: If you've breaking your leg or something like that, you know, you're not permanently disabled, but you need access into a building and making places more accessible to you for disabled people widens the access into the entire venue itself. I've since had a quick look at some of our clients and they're all writing about this. People are putting lots of information onto their website about this sort of thing. I saw Eureka had a special microsite all about it and Mary Rose have got information on their website about it. So this is really important content. And for me, sitting and listening to them talking, going back and thinking about it is really. It's really caught my attention and made me think and do things differently, which, you know, I feel like that's what these sorts of events are all about. Really? Oz Austwick: Yeah, absolutely. I mean, what a fantastic result for the event. If it opens up the industry to people who were struggling to access it, then, yeah, job done, right? Paul Marden: Yeah, completely. What about you? Oz Austwick: There were a few highlights for me, but I think one of the things that stood out the most was getting to meet some of the kind of movers and shakers within the community meeting Gordon from ACE, what a lovely guy. Had a fantastic chat to him and it really struck me how there are so many people and organisations who exist within the sector purely to try and improve the whole sector for everybody. I like it anyway because I've got a real interest in the historical side of things, museums and stately homes and castles that really talks to me and I take the kids out to places, so it's nice to know, but to actually be part of an industry where everyone's trying to help each other, I think is really lovely. Paul Marden: It really isn't it? Yeah. There were so many people like Gordon that you met at the event and they just make you feel good, they make you buzzy. There's a huge kind of collective recharge of batteries and fizzing of ideas that comes from these sorts of events, it was just brilliant. Oz Austwick: Yeah. That's what networking should be, right? Paul Marden: Yeah, absolutely. I was going to do a shout out for one person that had a stand. I've got a card that I picked up. This is a lady called Sonya Varoujian and she runs an organisation called Noor and Katu. They import these handmade crocheted little animals, finger puppets and toys and things. I went straight over to those because my daughter is crocheting like mad. She got taught by grandma a couple of months ago. It blows my mind. I have absolutely no idea what's going on as she's doing this and all of a sudden, out the other side comes a squid. But this little organisation Sonya was living and working in Armenia got the idea when she returned back to the UK and now imports these toys and they're for sale in a bunch of different attractions. Paul Marden: I just thought it was really lovely that these were fair trade, they were nice, creative things that I know my daughter would absolutely lap up at an organisation and it's completely sustainable and makes a big difference in communities that are not well served. Oz Austwick: Absolutely. And I know that you, like me, almost certainly get dragged into gift shops at visitor attraction sites on a regular basis and there comes a point where you've seen the staff and to have a company out there that's not only doing good things, but providing something a little bit different, a little bit unique that you can buy in a gift shop and actually feel like you've done something worthwhile and bought something that isn't just going to fall apart in a couple of weeks. Paul Marden: Yeah, absolutely. Oz Austwick: I think that. Yeah, yeah, it would be really nice to see more things like that. So, yeah, go and check them out if you're listening or watching. Paul Marden: Did you see any talks yourself that  caught your attention? Oz Austwick: Yeah, yeah, there were a couple that sprung to them. But firstly, I wanted to just briefly mention the talk that I didn't get to watch. I'm a YouTuber, not a massively successful one, but I'm part of a YouTube community. So when I saw that the Tank Museum was doing a talk about how they've used the YouTube creator community to boost their own social media and their own income, I thought, “Fantastic, I'll go along and see that.” Because my brother in law, who's a far more successful YouTuber than I am, was actually part of that. He got invited down to make a video about his favourite tank. So I turned up and obviously I thought I was on time. I was too late. It was hugely crowded, there was no seats, there was no space. So I was stood in the kind of the corridor. Oz Austwick: It's not really. Is it a corridor? The path, the walkway, I don't know what you call it. And, yeah, got moved on by the venue staff because.Paul Marden: Loitering in the corridors. Oz Austwick: We were effectively blocking the way through. And rightly so, you know, they need to make sure access is maintained. But, yeah, I didn't get to see that talk, which I was a little bit sad about, but a couple of talks that I did get to see, which stood out, was the Bloomberg panel discussion hosted by Kripa Gurung. They're doing some amazing work. And the fact that it's a completely philanthropic organisation, I think is quite amazing if you haven't come across what Bloomberg are doing with Bloomberg Connects the app. But, yeah, that was really interesting. Talking about what they're doing, how they're getting organisations online, having the museum at the home and English Heritage there, talking about what they're doing with Bloomberg Connects was great. Oz Austwick: But I think, if I'm being honest, my favourite talk was the Castle Howard Christmas events talk, partly because it was really interesting, talking about the marketing and how they've created this amazing Christmas event that has a real following and people come back year after year and they've done that on purpose and it's been hugely successful. But Abby from Castle Howard, she's just hilarious. She's been a guest a couple of times, talking about how she hospitalised an old man on his very last ever day at work and then how she sacked Santa. Just, yeah, if you get a chance to go and see their talks go along, because it's not only entertaining but informative, too. So, yeah, that's probably the highlight for me. Paul Marden: Cool. I saw a lovely presentation. Longtime listeners will know that I'm a Kids in Museums trustee. So I went over and watched the Kids in Museums Youth Panel and it was really interesting because they had a summit focused around young people and their needs in museums back last year. They had a webinar where they talked about it a couple of months ago and I was blown away by these people who are part of the Kids in Museums Youth Panel. You know, young people at early stages of their careers, some of them are at uni still. Some of them are in the early stages of their first jobs and just talking so articulately about their experience of museums, what they think museums should change, what's going well, what could be done better? Paul Marden: And so I wasn't disappointed when I saw them speaking in real life. They did a cracking job talking about the museum summit and what they think are the issues in the museum. So there was a couple of stats I pulled out of it. Over 90% of young people don't feel considered as an audience and represented in museums, which that blows my mind, because we talk a lot about audience with the people that we work with, and the needs of young people are central to many of the conversations that we have about audience. So there. That made me think, “Oh, is there a problem where the conversations that do get had are not being discussed in the right way? Is it a problem of perception? Paul Marden: Is it that young people don't perceive that they're being considered when in actual fact they are, or is it a lack of involvement and so they feel like it's being done to them rather than being done with them?” Yeah. Food for thought. If most young people feel that museums don't consider them as part of their audience, that's problematic. Oz Austwick: Yeah, absolutely. Isn't it? I mean, I'd be amazed if the people that were running the museums had the same opinion. I suspect they clearly think they are doing things for young people and children, but maybe they're just not asking those young people what they want. Paul Marden: Yeah, absolutely. So there's a few things that the youth panel suggested could be done. So loads of kids go on school trips to museums. But have a guess what you think the minimum age is to go unaccompanied into a museum in some museums? Oz Austwick: Well, I mean, I'd expect that it would probably be 16. That feels like a reasonable age. Paul Marden: There are museums where you have to be 18 to go unaccompanied into the museum. Oz Austwick: Why? Paul Marden: You can go and get a job, you can go and pay your taxes, but you can't go into the museums on your own because you're not a responsible adult. That's interesting. And I use that word with a great deal of misuse. Oz Austwick: Yeah. I just struggle to work out how you could justify that. Paul Marden: I know. Oz Austwick: Well, obviously there are one or two museums out there where you probably need to be 18 to go in and have a look. Yeah. I mean, in general, why 18? Paul Marden: Yeah, I think standards of behaviour, you can expect people to behave in a certain way, but that doesn't. That's not dependent on age, that's dependent on your behaviour. Oz Austwick: And the sort of teenager that genuinely wants to go into a museum is probably going to behave pretty well when they're in that museum. Paul Marden: Yeah, you'd think. So the next thing I might play into this, but one of the things the youth panel want is to see more youth groups being represented in the decision making process in museums, so that they better represent communities and highlight career pathways for young people. Including more working class histories in museums would help people feel more represented. I thought that was quite interesting. We've been to a few recently where we did not necessarily see stories of our background being well presented at the museum. Oz Austwick: Yes. Paul Marden: Enough for both of us to have noticed it and commented it as we were wandering around. Oz Austwick: It's interesting because some do it really well. Paul Marden: Yeah. Oz Austwick: And coming from a historical background with a focus on arms and armour, there's a real issue that the sort of arms and armour that have survived from the mediaeval period are the unusual ones and they're the ones in the museum. So that's what people see. And you kind of assume that this fancy, ornate, decorated, enamelled armour is pretty standard, but the bog standard stuff didn't survive and maybe that's the issue when you're looking at furniture in a room, in a house, the fancy furniture is the one that survived because people cared about it. It wasn't being used on a day to day basis. Paul Marden: Yeah. Oz Austwick: Yeah. I don't know, but you're absolutely right, it does give you a slightly skewed view of what's actually out there. Paul Marden: Yeah. Look, if you're interested listeners, in finding out more about what the Kids in Museums Youth Panel are looking to achieve, they've just published an open letter to changemakers within the sector where they talk passionately about what they think the sector needs to do to change. There's a lovely video that goes alongside the open letter where these young people are using their voice to be able to advocate for change. It's great, it's really interesting and I highly recommend everybody goes and watches the video and reads the letter and then does something about it. Oz Austwick: So, anything else from M+H  that we need to talk about? Paul Marden: The lovely meal and drinks afterwards. The very lovely Bala McAlin and Stephen Spencer, both once of these parts, were hosting an event Wednesday evening, I think it was, which was absolutely lovely. Well attended. Drinks flowed, food came out. It was delightful. Very much appreciated. Oz Austwick: Yeah. And I have very mixed feelings about the fact that I decided to leave a little bit early. Paul Marden: But you got home at a reasonable time and I didn't manage to drag my backside in the front door until about half midnight. And it wasn't because I had a wonderful night, it was because I spent most of it in Waterloo station trying to get home. Oz Austwick: Yeah. A bit of an issue with the train. Paul Marden: Yes. I would much preferred if I'd actually stayed at the drinks event and then dragged myself into Waterloo later once they'd actually sorted themselves out. Oz Austwick: So I think at this point we probably need to talk about how the government have ruined our plans for the next few months of podcast content. Paul Marden: Yes.Oz Austwick: Because we've been thinking for a little while that it would be a really nice thing to do to talk to the main political parties about their idea for the visitor attraction industry in the future. And obviously our hands been forced a little bit. Paul Marden: It hasn't it? We're not the only ones. I think quite a few people were caught on the hop a little bit when Rishi announced the general election on the 4th of  July. So, yeah, events, dear boy, have somewhat overtaken us, haven't they? Oz Austwick: Yeah, just a little. So, yeah, we're probably not going to do that if for no other reason that the Labour Party shadow minister isn't standing again, for all the right reasons. But it does mean that there's a bit of an imbalance there and if we can't talk to all the parties equally and get their ideas, we probably shouldn't talk to any of them. Paul Marden: Yeah, absolutely. Oz Austwick: That being said, we can still talk about it, right? Paul Marden: Yeah, absolutely. The lovely people at ALVA Bernard, who presented at M+H and talked about this very subject, amongst other things, they've done a lot of policy work and have prepared some thoughts around what they think is important to the sector, around strengthening the visitor economy, protecting arts and culture and heritage and supporting the natural environment, whilst at the same time looking after all of those people that either work or give up their time to support the sector. So, yeah, there's a few things in there that I thought it was worth us just touching on, because I think it's really important that we think about what the future of the sector could look like in just a very few weeks time as the country changes. They've got some interesting thoughts. Paul Marden: Unsurprisingly, the sector would probably benefit from some reduced taxation and there's quite a number of different areas within which ALVA think that the taxation burden on the sector could be lessened. And similarly, they've also got ideas around how funding for the various arts councils and support organisations around the different home nations would make a substantial difference, especially around capital funding would make a big difference to the sector. But there was a few very specific arts which jumped out as me, as being kind of. They really meant something to me. So there's one. ALVA says, “They ask all the political parties to ensure culture, life, performance, arts, heritage and nature are experienced by every child and young person and are within the national curriculum.” Yeah, I think this is so important. Yeah, I think I've talked on the podcast before. Paul Marden: This was one of the big COVID victims. So many schools during COVID had to stop taking kids out and experiencing the outside world and going to day trips and the like. And I just. I think it is so important. It's really hard for many schools. They've got such a burden around meeting the curriculum, budget cuts, all of the calls on the staff time is so hard for them to prioritise day trips. But I've seen him in my own daughter's school. Just the powerful impact it has on the kids. They're a school where the kids barely spend a whole week in class. They're usually out doing something outside of school, which I just think is brilliant. And I got to tag along with them. A few months ago. We went to London. Paul Marden: We did the trip to the Science Museum, took the kids up on the train and on the tube, which was, let me tell you, quite scary. Oz Austwick: Did you manage to bring them all back? Paul Marden: Counted them in and counted them out and it was all good. It was all good. But then went into parliament and that was just brilliant. Taking a bunch of ten and eleven year olds into parliament and bless them, it was the tail end of the day. So they were all shattered. But they were so completely engaged by it. They saw Priti Patel walking through the central lobby. They saw all of these different ministers, their advisors, and they got to sit in the chamber of the House of Commons and seeing debate going on. It was all about Horizon scandal. It was just. It was such a brilliant day trip for the kids and how much does it enrich them.Paul Marden: Yeah, okay, me and Millie go to these places all the time, but, you know, there might be one or two kids in that school for whom this is the only time that they get to experience a day trip into London and see one of the big national museums and go in and enjoy parliament. I never got to go into parliament when I was Millie's age. Oz Austwick: No. And I think it's really important to say that. I mean, both you and I live in the southeast of the country in a relatively rural and affluent area and that even here with the schools that we've got, they're struggling to do this. And then when you look at what the inner city schools are having to deal with and some of the northern cities and northern towns where they're really struggling with population poverty up there, how are those kids getting similar opportunities? Paul Marden: Yeah. Oz Austwick: And the fact is they're not. Paul Marden: No, no. Oz Austwick: And that's something that I can't agree with ALVA more on this, that this needs to be prioritised because this is the future. Paul Marden: Yeah. Another area where we've had direct experience, from conversations we've been having recently is around supporting local authorities in their care of civic collections and culture. I mean, you've spoken to so many places recently, haven't you, where cultural budgets are just being eviscerated. Oz Austwick: Yeah. Yeah, I mean, I've always had a kind of a love of finding those little obscure rural town museums because you find some amazing things in them. My local museum, it's a tiny little market town and they've got like a special area of Egyptian relics. They've got a mummy in a sarcophagus in this little museum that's what, four rooms? But they've got no funding. And there's so many times we're talking to museums like this. They know what they need and they know what they want, but they just don't have the money to be able to do it. Paul Marden: Yeah, absolutely. Oz Austwick: They come to us looking for a website and they're just struggling for budget to do anything. Paul Marden: Yeah, which is where things like that Bloomberg Connect app comes in, because when you look on the Bloomberg Connect site, you've got big national museums like National Portrait Gallery in there using the Connect app. But there were some little ones in there as well that I saw, you know, small local town museums just like the ones that you're describing in there using that app. Oz Austwick: I was looking through the app last night and my eye was caught by, I think it was Beverly Town Hall. I was born in Beverley, up in the East Riding of Yorkshire, and I sort of thought, “Oh, I'll have a look at that.” And I just got drawn in and it was just this amazing experience. I didn't even know Beverley had a town hall that was open to the public, nevermind that had a collection that you could view through the Bloomberg Connect app. So, yeah, I guess maybe a little bit more in the way of awareness, but it shouldn't be down to a philanthropic organisation like Bloomberg to keep these museums and collections going. Paul Marden: Yeah, absolutely. So look, the ALVA kios of the political parties is up there on their main website. Really worth going and looking at. As the manifestos are published, you'll be able to see what the political parties are doing. There's already some information on the various different party websites around what they want to do within the culture and tourism sectors. But I think we've got a few weeks yet to wait until we see the actual cast iron commitments come out in manifestos. So that'll be interesting to see the direction that takes. Oz Austwick: And I suspect we're going to talk about this a little bit more over the next few episodes, perhaps. Paul Marden: Yeah, maybe. The other thing I will mention, this is a shameless plug because I work as a trustee at Kids in Museums. We're working on this flagship awards ceremony and it is absolutely delightful event lots of people enjoying themselves doing amazing work and there is a sponsorship opportunity. So if you're like us, one of those kind of sector supporting organisations that serve the attraction sector, and you'd like to support the good work of Kids in Museums and be associated with that amazing event, give me a shout, because I can point you in the direction of the right people to talk to get that sponsorship in place and I know it will make a massive difference to them. Have you been busy recently? What have you been up to? Oz Austwick: Do you know what? Weirdly, it's been a little bit busy. Yeah. I mean it feels like it's always a little bit busy, but it's been specifically a little bit busy because as of yesterday we've launched the third annual Rubber Cheese Visitor Attraction Website Survey. Paul Marden: Excellent. Oz Austwick: That's quite a mouthful, isn't it? It'd be really nice to find a catchier name for it than that. Paul Marden: I always talk about naming is the hardest problem in computing, but naming is the hardest problem in marketing, I think. Oz Austwick: Yeah, let's be honest, what it's actually known is pretty much new survey brackets two. So it's the third one. The first one was a bit of an eye opener, the fact that there wasn't anything already out there and we did this and it was amazing. The second one, we tried to refine it and we got some really nice, interesting data. This is probably the first time we've been able to sit and look at it and go, “Right, okay, now we've got a couple of years worth of results. We can look at what we actually need to be asking and what's just out there because we want to ask, because it's interesting and what information we're not actually getting.”Oz Austwick: So we've really cut back on the number of questions and I think it's probably safe to say that isn't going to have a massive impact on the quality of the information that we get, but it's also allowed us to add in a few extra little bits as well. So yeah, we're talking about sustainability and the use of AI and yeah, I'm really excited. Paul Marden: Yeah. Oz Austwick: I haven't actually looked to see if people have started filling it. Paul Marden: I can't look, I can't look. I just kind of want to look through my fingers. Oz Austwick: I'm not sure I want to know, but yeah. So if you are listening to this, if you've got this far into the podcast and you work at a visitor attraction, please go and fill this in. There's a link in the show notes. There's links on LinkedIn, on X. Everywhere we go. There will be a link for this. And if you can't find it, go to rubbercheese.com. And it's right there at the top of the homepage. There's a link. Paul Marden: Yeah. rubbercheese.com/survey, slip that right in there. Oz Austwick: Yeah. I think one of the things we've done differently is the advisory board. We talked about this a little bit in the last episode. We did what an amazing thing to have these guys on board. I think they've saved us months of work by just being clever. Paul Marden: They've improved the quality of what we've done. Asking us, what on earth are you asking that question for? Those answers are exactly the same answer. Can't you make it easier for me to know what I need to gather before I type my data in? Oz Austwick: Exactly, saying, “Oh, well, I wouldn't fill it in because you don't tell me what I need to do.” Okay, well, we'll do that. It's not a problem. Yeah. How amazing. So thank you to them and to Expian for sponsoring the advisory board. Paul Marden: Yeah, absolutely. And we're working through now focusing on the kind of engagement plan to increase more people. And then, you know, whilst we have a lull as people are going to be filling in their survey, we'll start planning, looking at the data, seeing where the stories lie. We'll talk about that in some future episodes, but starting to gather together what the final report looks like and the stories that will be told. And, you know, we're really grateful to Convious for sponsoring us on the digital survey and the digital report that will follow and then a bunch of webinars that will run afterwards. So, you know, the call to action for us is get in there, find your data, read the guidance notes, go and fill in the survey. Paul Marden: But then once you've done that, come and talk to us because, you know, we'd love to know what you would like us to dig in to. It is amazing how this rich resource of data that we've got and people ask us questions that we've never even thought of, and we look at the data differently and we find a different story in there. So without your input, without you telling us what's interesting you, with what's bothering you, what's challenging you, we don't look at the data properly and we don't find those stories for you. So come and talk to us. Oz Austwick: Is this how it feels to kind of run a museum, to be the custodian of this amazing thing and just want people to come and engage with it. Yes, because that's kind of it. You know, we've got this amazing data and it's got all of these wonderful stories within it that are relevant to anyone in the industry and we just want to talk about it. So, yeah, please fill in the survey, talk to us about it and, yeah, with any luck, this one will be bigger and better than the last two. Paul Marden: There we go. Couldn't ask for more than that, could we? Oz Austwick: No. Before we go, because we're going to wrap up relatively soon, there's one thing that I noticed that we failed to do last time and we talk a lot about giving away a book and I think we even said we were giving away a book in the last episode and then never mentioned a book. So, Paul, do you have a book that you'd like to recommend? Paul Marden: Do you know what, Oz? It's funny you should say that. I absolutely do. I have this book Delivering the Visitor Experience by also previously of these parts, Rachel Mackay, who is, I believe, at Hampton Court Palace, and she's written an amazing book about what it is to create, manage and develop unforgettable vista experiences at museums. I don't want a museum, but it was really interesting for me to be able to read this book all about the process that people that do run museums go through to develop, craft and tell that story and give that amazing experience. It's a brilliant book. Heartily recommend it. And if you retweet the show note saying, “I want Paul's book”, then you too could get an amazing copy of Delivering the Visitor Experience by our friend Rachel Mackay. Oz Austwick: Amazing. Thanks very much. Paul Marden: Slightly out of breath because it will be edited out, I'm sure, but I had to run up the corridor and go find the book and take it off the shelf and bring it down because although I was completely organised with all my stuff from M+H show, did not have my book recommendation. Well, there you go. I think that just about wraps us up, doesn't it? It's been a busy few weeks for us with M+H show and all that's going on and that doesn't look to abate over the next few months as we get the survey into shape and find out what's happening in the sector. Oz Austwick: So I think it's only going to get busier. Paul Marden: It is. How is this your first time actually hosting? Oz Austwick: I think I prefer this one. Maybe that's because it's not my first one. Or maybe it's just because I. Paul Marden: Because you're power hungry and you took the captain's chair. Oz Austwick: Make it so. Yeah, definitely Picard rather than Kirk. But that's because he's a West Yorkshire man. Paul Marden: Is he really? You've got too much hair to be Picard. I'm sorry.Oz Austwick:  I'm not wearing my Star Trek uniform.Paul Marden: On that bombshell. Thank you very much, mate. Oz Austwick: Thank you. Oz Austwick: Thanks for listening to Skip the Queue. If you've enjoyed this podcast, please leave us a five star review. It really helps others find us. And remember to follow us on X for your chance to win the books that have been mentioned. Skip The Queue is brought to you by Rubber Cheese, a digital agency that builds remarkable systems and websites for attractions that helps them increase their visitor numbers. You can find show notes and transcriptions from this episode and more over on our website, SkiptheQueue.fm. The 2023 Visitor Attraction Website Report is now LIVE! Dive into groundbreaking benchmarks for the industryGain a better understanding of how to achieve the highest conversion ratesExplore the "why" behind visitor attraction site performanceLearn the impact of website optimisation and visitor engagement on conversion ratesUncover key steps to enhance user experience for greater conversionsDownload the report now for invaluable insights and actionable recommendations!

Skip the Queue is brought to you by Rubber Cheese, a digital agency that builds remarkable systems and websites for attractions that helps them increase their visitor numbers. Your hosts are Paul Marden and Oz Austwick.Download the Rubber Cheese 2023 Visitor Attraction Website Report - the annual benchmark statistics for the attractions sector.If you like what you hear, you can subscribe on iTunes, Spotify, and all the usual channels by searching Skip the Queue or visit our website rubbercheese.com/podcast. Show references: https://rubbercheese.com/survey/https://carbonsix.digital/https://www.linkedin.com/in/pmarden/Paul Marden is the Founder and Managing Director of Carbon Six Digital and the CEO of Rubber Cheese. He is an Umbraco Certified Master who likes to think outside the box, often coming up with creative technical solutions that clients didn't know were possible. Paul oversees business development and technical delivery, specialising in Microsoft technologies including Umbraco CMS, ASP.NET, C#, WebApi, and SQL Server. He's worked in the industry since 1999 and has vast experience of managing and delivering the technical architecture for both agencies and client side projects of all shapes and sizes. Paul is an advocate for solid project delivery and has a BCS Foundation Certificate in Agile. https://rubbercheese.com/https://www.linkedin.com/in/thatmarketingbloke/ Oz Austwick is the Head of Commercial at Rubber Cheese, he has a somewhat varied job history having worked as a Blacksmith, a Nurse, a Videographer, and Henry VIII's personal man at arms. Outside of work he's a YouTuber, a martial artist, and a musician, and is usually found wandering round a ruined castle with his kids. Transcription:  Paul Marden: Welcome to Skip the Queue, a podcast for people working in and working with visitor attractions. I'm your host, Paul Martin. In today's episode, I'm joined by my new co host, Oz Austwick, the Head of Commercial at Rubber Cheese. Following the success of the Rubber Cheese Visitor attraction website survey in 2022 and ‘23, we're going to look back at how the previous data has stories still to be told and look forward to what the 2024 survey has to offer. Paul Marden: Welcome, Oz. Welcome to Skip the Queue. This is one of our regular Skip the Queue episodes where the Rubber Cheese team take a little bit of time to talk about some of the work that we do.Paul Marden: And I think this episode we want to talk about the Rubber Cheese Visitor Attraction survey of websites that we've done for the last couple of years and what we're planning to do in 2024. So that's going to be a nice conversation for us to have. But we always start these episodes with a little conversation about places that we've been recently. So we spare each other the indignity of the icebreaker questions and talk about an attraction that we've been to recently. So why don't you tell me, Oz, where have you been recently?Oz Austwick: The most recent one was that my wife and I took the kids to Farleigh Hungerford Castle in Somerset. It's English Heritage castle. Absolutely lovely. Nice and rural. I mean, it's just beautiful, lovely ruined castle. There's a fantastic chapel with mediaeval wall paintings. But, you know, I mean, if you like historic sites, if you like castles, it's just a great one.Paul Marden: Wow, that sounds good.Oz Austwick: How about you, Paul? Where have you been recently?Paul Marden: I have been to Portsmouth Historic Dockyard with my daughter. We've been a few times to Mary Rose and really enjoyed that. But this time went. We had an explorer pass, which meant we could go all over the dockyard. So went and saw lots of things. We saw the victory being refurbished and went on board. They've got a lovely old submarine on the other side of the harbour, which is a great place to see. But the bit that really captivated my attention whilst were there that made me think, “Oh, I've got to remember this one to talk about on the podcast” was they had some students there doing exhibition from the university and they were marine biologists and it was just such a lovely opportunity.Paul Marden: They had microscopes, they were talking all about plankton and different types of microorganisms that you find in the water. But my daughter's ten years old and she loves going to museums because I drag them to them all the time. She loves learning about this sort of thing. What I liked about it was you had some 18, 19, 20 year olds who were exposing themselves to kind of a work experience type model, but talking to the kids and showing them. And the kids were learning as they were going. They got lots of opportunities to look through microscopes. They were doing some lovely drawing and art of the microscopic organisms that exist in the water.Paul Marden: And I just thought, I can talk about amazing jobs and what you can go and do in science and what you could do in different of roles in real life, but there's something about somebody that's only maybe ten years older than you telling you what they're learning at the moment and what learning in a university context looks like and the cool stuff that you get to do. And as amazing as I am, I'm not quite as impressive as a 20 year old.Oz Austwick: And modest too. Paul Marden: Amazing, dad. I say it all the time, but it's not as compelling when I do it. So going to the museum and meeting these young people that are only a little bit older than Millie is and seeing what they do was just. It was such a lovely opportunity. And I know that work experience at museums is quite a controversial subject because I know a lot of people, it can be exclusionary for some people. The only way that you can get into a role is to work unpaid as a volunteer in a museum to get into a role later on. But I just loved the idea that we had these students that were local telling the story of what the University of Portsmouth does in marine biology and how these two major institutions came together.Paul Marden: And you could just see Millie's eyes light up as she learned about this amazing stuff. It was brilliant. I loved it.Oz Austwick: Awesome. Do you know what? I've not been down since. God, it can't have been that long after the Mary Rose landed there. It's a long time ago. Yeah. I was a much younger Oz at that point.Paul Marden: I think you might notice that the Mary Rose looks substantially different maybe than the last time you went.Oz Austwick: Do you know what? It was effectively an aircraft hanger full of water when I was there. So, yeah, definitely go down. And while we're here, I just want to say. And I might check out their lovely new website, too.Paul Marden: Why? Do you know somebody that might have worked on that?Oz Austwick: Yeah. Funnily enough, I do. Yeah. Yeah. Fantastic agency, but let's leave it there.Paul Marden: Yes. So you've just turned up on the podcast and I'm talking to you and.Oz Austwick: Yeah, nobody knows who I am, do they?Paul Marden: Yeah, exactly. So why don't you, Oz, just take a few minutes to tell the audience who you are, what you do and why you're here.Oz Austwick: Yeah. Okay, so obviously I'm Oz. I am Head of Commercial at Rubber Cheese, also at Carbon Six, the sister agency. I originally came on board as kind of Head of Marketing and then when Kelly decided to move on, I've taken on some of her role. Obviously you've taken on some of her role as well. So my background is in social media, video first as a content writer in SEO. I've worked in technology, I've worked in healthcare. I've done all sorts of things over the years and I've always kind of found myself back in the world of digital wherever I try and go. So for me, as somebody with a real passion for history and historical sites, there's a story there, maybe for another episode.Oz Austwick: But I love the idea that I can work in an agency doing what I do well for venues and organisations that I really love. And I think that's quite a special thing, to be honest.Paul Marden: It's a bit of a privilege, isn't it, to be telling the stories of some of the places that we're working with.Oz Austwick: To be able to go for a meeting and sit and have coffee with somebody in the middle of one of the most glorious, historically significant buildings in the country. It's just. Yeah.Paul Marden: For a history buff like you, that. That's pretty good.Oz Austwick: It is, yeah. I'm all about the history.Paul Marden: So we are today going to talk a little bit about the Rubber Cheese visitor attraction websites survey and we run that now for a couple of years and we just want to talk a little bit about some of the plans that we've got for the year ahead. But maybe let's recap, what have we done in the last two years and a little bit about the survey in the last year?Oz Austwick: Well, I mean, I guess there'll be people listening who may not have come across the survey before. So I think from a broad context point of view, a few years ago, Kelly, who was the original founder of Rubber Cheese, was looking for industry standard data and it turned out that there wasn't any. And at that point she was faced with two options to either just go, “Never mind, and walk away” or go, “Oh, well, I better do something about it”. And she thankfully took the latter route. So for the last two years, this is year three, Rubber Cheese has put together a survey and sent it out to as many visitor attractions as possible and asked them for their views and their objective figures as well, related to their digital presence.Oz Austwick: So whether that's the marketing side of the website, whether it's e commerce, whether it's ticketing, we want to know it all and then we combine it all together, do our best to analyse the data and publish a report. Obviously, the world of digital changes very rapidly, and obviously when you do something like this for the first time, you're not going to get it quite right. So it's evolved year on year and. Yeah, here we are. And it's evolving again. Right?Paul Marden: Yeah, exactly. So we had, you know, more than double the number of respondents last year compared to the first year. We had some amazing people that came together in London for a launch event in the first year, and then we had a great webinar last year launch.Oz Austwick: I just want to interrupt briefly at this point. If you were at that launch event, then we have already met. I'll leave it there.Paul Marden: Yes, part of the Rubber Cheese family before you were even part of the family. Yeah. So we've had success in the first two years and we've used that report ourselves and we know lots of other people have used it as well. So we've had some lovely conversations with attractions who have used it as part of their pitch process to try to identify what good looks like and how to select other people to work with across their different digital presence. So be at the marketing site, the ticketing engine or whatever. But I think one of the things that you and I both said is that it's a challenge, isn't it? Because we can go looking for stories and then we can tell stories that exist in the data that we find.Paul Marden: But it's not quite the same as when people ask us questions, because they tend to ask us questions we haven't really thought of. And then we go looking at the data in a different light, don't we, and find just amazing things that exist in the data.Oz Austwick: It's a constant surprise to me, both how different every attraction is and yet how they all have certain similarities. You can group them together and you can see these similarities in the data, but most sites, this is something we came across recently. We were going to a meeting with a fairly well known venue that's got two or three different strands to what they do. So we spent a bit of time looking at which of those different strands they actually fit into, because it can be really hard to know how to improve your digital presence, how to make your marketing more effective, if you don't even really know where you're starting from and what the data in the survey allows anyone that wants to access it to do is to see where they fit.Oz Austwick: And you may think that the country park is what you are and the house is second, or you may feel that, I don't know, maybe the adventure playground or the science centre, whatever it is, whichever of those. You may think that you're one, but the data says you're the other and at that point it's not a problem. But at least you need to understand, if you don't have the information, you can't make any decisions that are going to be helpful in the long term. And I think. Sorry, I know I'm talking a lot here, feel free to shut me up.Paul Marden: That's what we're here for.Oz Austwick: I think it's a huge surprise to me that more people aren't coming to us and asking us about this.Paul Marden: Yeah, absolutely.Oz Austwick: This survey isn't really a cynical way for us to make money. The survey pretty much loses us money year on year, but it's really valuable and I think every time we've done it, the conversation has been, “Do we need to do this again?” And the answer is, well, “Yeah, we do.” Because not only is it a valuable thing to do year on year, but to show how things have progressed and to show those evolving patterns. I think it's really important and it's a phrase I use all the time, but the rising tide floats all the boats together and if we can put this information out there and it helps everyone improve, then great.Oz Austwick: You know, as an industry, those that are part of the industry, those like us that sell into the industry, we all get better at the same time and I think that's a really important point.Paul Marden: Absolutely. And there's loads of things that we're doing this year as we launch the survey to try to improve it so that, you know, you've just been talking about those attractions that are many different things and definitely in previous years we've made it really hard for those attractions that are many different things to be able to identify what they actually are. And that ended up being lots of people saying, I'm an other attraction and our biggest category was other, wasn't it? So we want to try and make it much easier for people to identify themselves.Oz Austwick: I hate Other as a category. I realise it's entirely our fault, you know, if we don't give the right categories and we give you the option to say Other, that's what you're going to tick, but it's the least helpful thing we could possibly do because what does Other actually mean? So we've tried really hard to be more accurate in the choices that we offer in the survey this year.Paul Marden: Yeah. So should we talk a little bit about what we're going to do this year?Oz Austwick: Yeah. Yeah, let's do that.Paul Marden: First of all, we're really fortunate this year that we've got two amazing sponsors that are supporting the survey and the work that we do. So we've been really lucky that our friends at Convious have come back again for the third year running to sponsor and support what we do. And they're sponsoring the digital report and the launch webinar that we'll have towards the end of the season and show everybody what the results are that we found. So we're really appreciative of the work that the team at Convious have done. It's not just a financial sponsorship, it is a real collaboration that they bring to the party and they really do help us a lot.Paul Marden: And then this year that we've also been joined by the team at Expian who are a ticketing platform and they are sponsoring our new Advisory Board, which we'll talk a little bit more about later on. But we asked for people in the sector to come and join us, to advise us and in order to be able to make that a reality, Expian have sponsored that advisory board throughout the entire year. So that's. It's brilliant. It's great that other people are seeing a real value in the thing that we've been doing for the last couple of years and want to sponsor us going ahead and making it better year on year. So thank you to both Convious and Expian for supporting us this year.Oz Austwick: I think just at this point, again, I'd like to interject and maybe a little shamelessly say that there are still a couple of aspects of what we're doing with the survey and the report that it would be really nice if we could maybe get some help from another sponsor. So if you'd like to maybe get involved, we're thinking about an in person launch event like we did in year one. That's a big deal to organise, to run, to fund. So if maybe that's something you'd like to help with, get in touch, that'd be great.Paul Marden: We are always happy for new people to join the party with us and help to support the good work that we will trying to do here. So, yeah, there's more information about that on the website at rubbercheese.com/survey.Oz Austwick: Survey yeah, I think it's maybe worth mentioning the advisory board in a little bit more detail. I know that it's something that you've been really keen on for quite a while now that we try and make it clear that this isn't a digital agency that builds websites for the visitor attraction agency telling you how to have your website and that you should come to us. It's actually an objective report of the digital landscape and that if we can make that more objective and more transparent by getting together a group of experts then we absolutely should.Paul Marden: Yeah, absolutely. We've got an amazing group of people that have agreed to join us. We have more people asking to join than we have the capacity to be able to include in the board, which is humbling in and of itself. And those people who offered, who aren't part of the board this year. That doesn't mean to say we don't appreciate you and we'll be really keen to find other ways in which those people can help us going forwards.Paul Marden: But yeah, we're looking for the board to kind of provide advice and guidance help us. You know, going back to what you were saying a minute ago about people helping us to identify what's important to the sector so that we then go and follow the data, we ask the right questions, we look deeply into the data, we understand where the interesting stories are and then reflect that back to the sector as a whole in the final report. That's so much easier when we've got a board of people that are advising us what matters to the heads of digital of the attractions around the country. So yeah, we've also got some really helpful advisors from different sector support organisations. So suppliers like ourselves who know what the larger sector are talking about in different areas.Paul Marden: And those people as well will be helping us to understand what are the right questions to ask. How should we ask them? They'll also be helping us with testing the survey before it goes out into the wild and supporting us with understanding what the answers are at the end of it and what they think are interesting. So I'm really excited about the Advisory Board and totally appreciative of everybody volunteering their time to join that board and giving us that advice. So that's a really exciting thing for us to be doing this year and totally appreciate the work of Expian to sponsor that.Oz Austwick: Absolutely, yeah. Couldn't agree more.Paul Marden: So there's some other things that we're going to do, aren't there, in terms of trying to improve things?Oz Austwick: We've got some goals. Are they ambitious? I don't think they're that ambitious, to be honest. But, yeah, I mean, obviously the most important thing when doing something like this and repeating it on annual basis is that we want to make it more useful. We want to make the data more valuable to the people that need it. So we've spent a lot of time going through the previous survey and looking at what we asked and what we got in response to those questions, whether we got the information we thought we would and whether that information is even of any help to any. I think we've cut it down fairly significantly this year, I think.Paul Marden: Yeah, we've taken a red pen and scored through quite a lot of the questions, haven't we?Oz Austwick: Yeah. I wonder if perhaps maybe people were getting a little bit tired of the survey by the time they got towards the end, because it was really long and it's still quite long, but I think there's very little in it that isn't really, or at least to me, feels really valuable to be able to say, “This is where I am. And if I can compare where I am to the wider industry around me, that would be a helpful thing to be able to do.” And I think pretty much every question does that. We're hopefully going to grow the sample size because year one to year two was a really significant step up. If we get the same size step up or even the same percentage step up, I mean, that would be absolutely incredible. I'm not sure we will, but I think.Oz Austwick: I think we need to keep growing it. We need to get it to more people and make the data in itself more relevant. Because obviously, if you've got a tiny sample size, it's really difficult to draw any conclusions from that data. But if you've got a huge sample size, then you can say that the averages across this are probably relevant. And that's information that I should know.Paul Marden: I talk about that a lot, don't I, when I'm slicing and dicing the data that, you know, sometimes it can be hard to draw conclusions because there's insufficient data there and it could easily be chance that gives the answers that you get.Oz Austwick: Well, absolutely. And it's so hard to look at it and think, is that cause or effect? You know, we can say that there's a pattern or is it just fluke? Paul Marden: Exactly. I think some of the questions, some of the data is illustrative of what the wider sector looks like. So when people answer questions about the content management system that they use by far the most popular one was WordPress. I'm willing to bet good money that is fairly illustrative of the outside world.Oz Austwick: Yes.Paul Marden: Yeah. You know, WordPress is the hands down most popular content management system on the web, so it's not. It's hardly surprising that it is then the most commonly used one in attractions. But some of our numbers around ticketing systems, e commerce systems and some of the conversion rate information as well, I would not be surprised if that is being skewed because the sample size isn't necessarily big enough. So the more people that join, every person that is submitting their data is making a substantial difference to the quality of the answers that we give afterwards. And I also think that kind of the intersectionality of stuff. So when you're talking about historic houses that have got animal based attraction at the same place. Yeah.Paul Marden: When you start to zero in on those smaller sample size or smaller groups, they get so small that it's very hard to draw any conclusions. If we can make the sample size bigger, then those intersectional groups will still be fairly small. If there's a Venn diagram, there's not a lot of overlap in some of these groups and they will be pretty small groups, but you'll still get some interesting answers rather than a sample size of one, which some of the smaller groups do drill down to that at the moment. So the more people, the better. And the more diverse types of attractions that fill in, the better.Oz Austwick: Yeah. I think it's probably worth recognising that some of the groups that people fall into are going to be really small.Paul Marden: Yes.Oz Austwick: I mean, how many safari parks are there in the UK, for example? It's not a lot. And if only one safari park fills in the survey. So if there's a call to action from this bit, it's like, please fill it in.Paul Marden: What else are we going to do? So we talked about simplifying the survey. We want to increase the sample size. We wanted to introduce some new themes as well this year.Oz Austwick: Yes. The survey is designed to represent the digital landscape of the visitor attraction industry in the UK, but obviously there are things happening in the digital world that we've not spoken about in the survey. For example, AI, there's a big. A big amount of development. There's a lot of AI stories hitting the news. People are using it for all sorts of things. We've never asked any questions about it at all. Does anybody use it? Is it relevant? What's going on out there? We don't know. So we're going to be asking a little bit about that. And the other main theme that we've not really looked into before that we're going to be asking a little bit more about is sustainability. It's become really clear over the last sort of six months or so, looking at the conversations we've had with venues.Oz Austwick: Everybody's doing stuff, not everybody's doing the same stuff, not everybody's doing the right stuff, but everybody's doing something. And it would be really nice to know what's standard. And obviously there's stuff on site that you can do at the attraction itself, but there's things you can do around the website and the hosting and the way that your digital presence works. So we're going to be asking a little bit about that as well.Paul Marden: I think in every conversation I've ever had about digital sustainability, I learn a little bit more about the subject. And I can remember there was an amazing speaker at the Umbraco conference a couple of years ago that spoke, who's now a friend of mine, and he just told some amazing stories about the impact of digital on CO2 emissions. And it was, you know, I used to work in an airline. It was fairly clear to see that airlines are fairly polluting. You can see it coming out the back of the plane. But I don't think I'd ever really seriously thought about digital technology being a major contributor to climate change in the way that I now understand it to be. So, finding out what other people are doing, we're willing to bet that quite a lot of attractions will have a sustainability plan.Paul Marden: Fewer will have done any sort of benchmarking of their digital platform, and fewer, again, still will have done anything to actually reduce their CO2 emissions. But that's just instinct. I'm really interested to understand what the actual numbers are at the end of this, because once we start measuring it, we can start improving things as an industry.Oz Austwick: I think it's fascinating, and that goes back to exactly what Polly was talking about when you interviewed her two episodes ago I think.Paul Marden: Something like that.Oz Austwick: About the fact that, you know, we all start from somewhere and you can look at this and think, oh, I'm actually not doing a great job, but you've got to be honest about it because you've got to know where you are. You know, everything that comes to us is completely anonymised. We don't give out anybody's data. We give out, you know, the raw data in a way that means that nobody can track anybody else. So you nothing that you say is going to put, you know, anything that you're maybe a little bit unhappy out there. But if doing this survey forces you to think about what you're doing and look at it and think, actually, maybe I do need to do this, then brilliant. You know what an amazing achievement that will be.Paul Marden: Yeah, absolutely. So we want to enable people to give better answers. So we're going to reduce the number of category type questions that we've got and drill down to real numbers. We'll get better understanding of conversion rates. And there was some other standardisation that we wanted to do, wasn't there?Oz Austwick: Yeah, absolutely. One of the things that we noticed that. And again, it's going back to this, trying to reduce the fact that you can just tick other when we're trying to look at what sort of attraction are you when you're filling in the survey. In fairness, we've got a pretty good idea of the different attractions there are out there and we created a fairly good list, but we still got quite a lot of Others. So were kind of looking at how we can improve that list and we thought, well, why not standardise it with a list that's already out there? And it turns out that VisitBritain has a perfectly good list, which is really quite comprehensive.Oz Austwick: So we're using their list for attraction type rather than ours because it allows us to standardise the data a little bit more and hopefully people will already know where they fit. But I think we've also allowed people to tick more than one option this time, which previously we didn't. If you were a historic home that also had a safari park or an adventure playground or something, you'd have to pick which of those am I? And obviously, you know, for the big attractions around the country and for an awful lot of the smaller ones, we would look at them and go, “Oh, they've ticked that. That's odd. I wonder why they've done that.” Whereas now you're able to say, “Actually, I'm three different things.” And that's great, because again, it allows us to be a little bit more granular.Oz Austwick: And if it turns out that maybe there are other attractions that have the same breakdown of what they do as you, that will become clear, hopefully.Paul Marden: So one of the big areas that we want to, we're excited to grow into is that we'll be having a US focused survey for the first time, supported by our friends at Convious.Oz Austwick: Lots of Zs instead of Ss in that one.Paul Marden: Yes, we've had to do some localisation and that will be published alongside the UK version of the survey. And we'll have a US report and a UK report that we'll be launching at the end, thanks to our friends at Convious. But we'll also have versions of the survey localised for attractions in the EU, because there was actually, last year, we got quite a number of european attractions submitting and we think that can improve when the survey tool itself is focused on the EU and is, you know, the numbers that we've got in the survey are denominated in euros rather than in pounds. So, yeah, that's increasing. The number of international responses, especially in North America, is super important for us this year.Oz Austwick: Yeah. And I think it's worth saying that it's quite a potentially valuable thing to do as well, because if we can look at the surveys and say that, weirdly, the UK sites tend to rate here, but us sites rate here for something, why is that? What do they do differently in the US that allows them to be more successful in this instance than we in the UK are here? You know, with any luck, either, we'll be able to say no. Globally, this is all pretty much on a par. So you can see where you set in the world, rather than just in, say, Shropshire. But you could also say, right, well, these guys are doing better. Let's look at what they're doing and try and emulate that and improve what we're doing to bring it in line with what we know is possible.Paul Marden: So lots to change, lots of improvements that we're making. Pretty big ambitions to grow the survey in a number of different ways, but not in the number of questions that are there. So hopefully, it will take less effort for people to submit their responses this time and the survey will be launched around the time that this episode comes out. So you'll be able to go onto rubbercheese.com/survey and follow the links and submit your data, which is pretty exciting for us. We'll be sat there watching the responses rolling in. I got very excited last year, watching people respond.Oz Austwick: I can't wait, genuinely. I know that sounded sarcastic, didn't it? It wasn't supposed to. I genuinely. I'm quite excited about this. Yeah.Paul Marden: You might need to work on your sincerity. There's an area of improvement there are.Oz Austwick: Recording this at the end of the afternoon on a Friday, so, you know, this is as good as you're gonna get, I'm afraid.Paul Marden: So. We're really keen for people to go onto the website and fill in the survey, but there's other things that you want as well, isn't there, Oz?Oz Austwick: Well, for me, I want people to talk to us. I want people to talk about the survey. I want them to talk about last year's survey and the rapport. I want people to come along and say, “Look, it'd be really interesting to know where I sit it in this. This is our attraction. This is what we think. Is it true?” Get in touch, give us a shout, let's have a chat. You know, let's have an excuse to get together with a coffee and a laptop and look at some spreadsheets. But, you know, if there's something that you want to see from the survey moving forwards, because I think it's probably safe to say this isn't going to be the last one we do.Oz Austwick: Then again, let us know if there's things that we aren't talking about and you've got a better viewpoint and you can see that there's a gap in what we're asking. Please let us know because we can't do this by ourselves and we're not really doing it for ourselves. So the more people talk to us, the better, really.Paul Marden: So if you want to talk to us, all the usual social channels that we normally talk about, but also send us email at survey@rubbercheese.com. Both Oz and I will get that. And really keen to spark the conversations and see where it goes from there.Oz Austwick: Yeah. And if we bump into each other at an event or you see me, give me a shout, I'll buy you a coffee. I mean on him, obviously.Paul Marden: Of course. So your episode number one on skip the queue, how was it for you?Oz Austwick: That was all right, actually, wasn't it? Yeah. Okay. I mean, hello. Let's, let's see. Well, I enjoyed it.Paul Marden: I've enjoyed it. Not quite the same as talking to Kelly, but not the same. Not better or worse, just different.Oz Austwick: I'll take that as a compliment.Paul Marden: You take it however you like, mate.Paul Marden: Thanks for listening to Skip the Queue. If you've enjoyed this podcast, please leave us a five star review. It really helps others find us. And remember to follow us on Twitter for your chance to win the books that have been mentioned. Skip The Queue is brought to you by Rubber Cheese, a digital agency that builds remarkable systems and websites for attractions that helps them increase their visitor numbers. You can find show notes and transcriptions from this episode and more over on our website, SkiptheQueue.fm. The 2023 Visitor Attraction Website Report is now LIVE! Dive into groundbreaking benchmarks for the industryGain a better understanding of how to achieve the highest conversion ratesExplore the "why" behind visitor attraction site performanceLearn the impact of website optimisation and visitor engagement on conversion ratesUncover key steps to enhance user experience for greater conversionsDownload the report now for invaluable insights and actionable recommendations!

Susan Mathisen has worked as an art conservator in both the United States and Europe and as a fundraiser for museums, universities, and other historical agencies. Her extensive museum career started at the Morgan Library while she was still in high school. As a textile conservator specializing in tapestries, she worked at the Smithsonian Institution, the National Gallery of Art, the Cathedral of St. John the Divine and Villa La Pietra in Florence, Italy. She transitioned to fundraising during her tenure as Administrative Conservator at the Conservation Center at NYU. She has also held development positions at the American Museum in Britain, Meet the Composer, and the American Academy in Rome. In 2007, she founded SAM Fundraising Solutions, a consultancy specializing in fundraising for art conservation and historic preservation and assisting European organizations with their “American Friends” groups. Her clients in the UK include English Heritage, the American Friends of the London Philharmonic Orchestra, the National Museums of Scotland, and in the US the Renee and Chaim Gross Foundation and the Merchant's House Museum. She has served on several boards, and is currently a member of the Metropolitan Museum's Textile Conservation Lab Visiting Committee. She is currently working on a book that explores careers in culture.  www.sammathisen.com 

*Who do the green roads and wide open spaces of Albion belong to?   *This episode is a story is about a collision of two cultures - the counterculture of the twin tribes of urban free party ravers and new age travellers - and the mainstream culture of landowners, the legal authorities, English Heritage and right-wing politicians.   *In the first of a series on '80s and '90s counterculture, Aaron Trinder, director of the documentary 'Free Party: A Folk History' came to the Bureau to tell how that collision played out in the years between 1985 and 1992 when extra-ordinary free festivals and parties built  on youthful passion, music, community, dancing, the desire to connect with the ancient landcape  - and drugs - were violently suppressed.   *We hear of the brutal police tactics at 'The Battle of the Beanfield' and at Britiain's largest ever free rave at Castle Morton; how legislation has curtailed the culture of the travellers, the use of common land and ancient rights of access, and we note that whilst free festivals have been crushed, commercial festivals have become an essential part of the the mainstream culture, the entertainment industry and the economy.   *Upcoming: Mark Angelo Harrison on Spiral Tribe   More on Aaron's film 'Free Party a Folk History'    #festivals #counterculture #freefestivals #spiraltribe #squatparty #travellers #newagetravellers #battleofthebeanfield #hippie #castlemorton #techno #drugs #lsd #soundsystem #raveculture #raves #StonehengeFreeFestival #stonehenge  

Marching 73 miles from coast to coast across the narrowest neck of England, Hadrian's Wall was the north-west frontier of the Roman Empire for nearly 300 years and yet there is still so much we don't know about it: only 5% of the wall has been excavated and 7% is viable today. Tony is joined by leading archaeologist Richard Hingley and Collections Curator for Hadrian's Wall and the North East at English Heritage, Frances Macintosh, to give him the low down on how and why Hadrian's Wall was built, by whom and what it means to us today. Hosted by Sir Tony RobinsonX | InstagramWithProf. Richard Hingley | https://richardhingley1.wordpress.com/ Professor Emeritus in Archaeology at Durham University. An expert on Hadrian's Wall, Richard is the author of Conquering the Ocean: The Roman Conquest of Britain (Oxford University Press) and Hadrian's Wall: A life, (Oxford University Press). https://global.oup.com/academic/product/conquering-the-ocean-9780190937416?cc=gb&lang=en& | https://academic.oup.com/book/27846. Dr. Francis Mackintosh | @englishHeritage | @wallcurator Collections Curator for Hadrian's Wall and the North East at English Heritage. An archaeologist by training, Francis specialises in Roman small finds, having completed her PhD on the Clayton Collection material, on display at Chesters. Follow the Show: X @cunningcastpod Instagram @cunningcastpod YouTube @cunningcast Credits: Series Producer: Melissa FitzGerald X @melissafitzg Executive Producer: Dominic de Terville Cover Art: The Brightside A Zinc Media Group production If you enjoyed my podcast, please leave us a rating or review. Thank you, Love Tony x Hosted on Acast. See acast.com/privacy for more information.

Many listeners will be scoffing down the last of the hot cross buns today but how exactly did this festive treat come about? Stefanie was joined by Dr. Eleanor Barnett, Food historian and author of ‘Leftovers: A History of Food Waste and Preservation', who has been researching this for English Heritage...

Skip the Queue is brought to you by Rubber Cheese, a digital agency that builds remarkable systems and websites for attractions that helps them increase their visitor numbers. Your host is  Kelly Molson, Founder of Rubber Cheese.Download the Rubber Cheese 2023 Visitor Attraction Website Report - the annual benchmark statistics for the attractions sector.If you like what you hear, you can subscribe on iTunes, Spotify, and all the usual channels by searching Skip the Queue or visit our website rubbercheese.com/podcast.If you've enjoyed this podcast, please leave us a five star review, it really helps others find us. And remember to follow us on Twitter for your chance to win the books that have been mentioned in this podcastCompetition ends on 29th March 2024. The winner will be contacted via Twitter. Show references: https://carbonsix.digital/https://www.linkedin.com/in/pmarden/Paul Marden is the Founder and Managing Director of Carbon Six Digital and the CEO of Rubber Cheese. He is an Umbraco Certified Master who likes to think outside the box, often coming up with creative technical solutions that clients didn't know were possible. Paul oversees business development and technical delivery, specialising in Microsoft technologies including Umbraco CMS, ASP.NET, C#, WebApi, and SQL Server. He's worked in the industry since 1999 and has vast experience of managing and delivering the technical architecture for both agencies and client side projects of all shapes and sizes. Paul is an advocate for solid project delivery and has a BCS Foundation Certificate in Agile. https://www.rubbercheese.com/https://www.linkedin.com/in/kellymolson/Kelly Molson is the Founder of Rubber Cheese, a user focused web design and development agency for the attraction sector. Digital partners to Eureka! The National Children's Museum, Pensthorpe, National Parks UK, Holkham, Visit Cambridge and The National Marine Aquarium.Kelly regularly delivers workshops and presentations on sector focused topics at national conferences and attraction sector organisations including ASVA, ALVA, The Ticketing Professionals Conference and the Museum + Heritage Show.As host of the popular Skip the Queue Podcast for people working in or working with visitor attractions, she speaks with inspiring industry experts who share their knowledge of what really makes an attraction successful.Recent trustee of The Museum of the Broads.  Transcription:   Kelly Molson: Welcome to Skip the Queue, a podcast for people working in or working with visitor attractions. I'm your host, Kelly Molson. In this new monthly slot, Rubber Cheese CEO Paul Marden joins me to discuss different digital related topics. In this episode, we're answering your questions from the 2023 Visitor Attraction Website Report, asking what more you'd like to see in this year's survey and sharing more on how you can get involved next time. If you like what you hear, you can subscribe on all the usual channels by searching Skip the Queue. Kelly Molson: Hello.Paul Marden: Well, hello.Kelly Molson: This is nice. So the two of us haven't been together for a podcast episode for a while.Paul Marden: It does feel like, well, happy new year to start with.Kelly Molson: Way too late for that malarkey. We've just been busy, haven't we've got lots of exciting projects that are coming to. Well, I don't like to say the end, but they're coming to point of launch.Paul Marden: The launch, yeah. The exciting bit.Kelly Molson: The very exciting bit. So we've all been pulled here, there and everywhere. So I've had lovely guests to speak to and you've had a little bit of a break from this. But we're back. We're back.Paul Marden: Absolutely.Kelly Molson: And we're going to start like we always do with these ones. With what attraction have you visited most recently and what did you love about it?Paul Marden: I have been to Mary Rose Museum and I went with a bunch of nine and ten year olds. We basically went down there for the Kids in Museums Takeover Day. It's one of the kind of showpiece Kids in Museums events that they run every year all around, putting the ownership of the museum into the hands of kids. I managed to wangle my way to Mary Rose, which is relatively close to me. And I took my daughter's class, who I run a coding club for. So interestingly, theme around our coding club this year is all around the arts and how you put art into StEm and make it steam just like an amazingly.Kelly Molson: I can't believe how well that's worked out.Paul Marden: It gets better. The very first session of our club was all about what is the job of a museum curator. And so we took that theme and went and took over the Mary Rose and became curators for a day. So the kids got to go around the museum and have fun and see all the cool stuff that's going on there. They did the 3D Dive, the Mary Rose experience, and it was amazing watching a bunch of nine and ten year olds reaching out and popping these bubbles that were on the 3D screen in front of them. And then they went off and they designed their own interactive display around whatever was the thing that excited them about the museum.Paul Marden: So there was lots of dog themed ones because there's a dog that is the kind of subject of a lot of the kids stuff focused around Mary Rose. But there was all different sorts of interactive displays, augmented reality within the glass lift that looks onto the Mary Rose and how you could gamify it. The kids just had a whale of a time and I just strolled around the museum and watched them having fun and say, that wasn't a tough day at all.Kelly Molson: I'm actually really jealous as well because were due to go and then you got the opportunity to go because of that thing happening and I still haven't been.Paul Marden: I know. And it's an amazing place. We had so much fun. They welcomed us. We had all the education department looking after us and making us feel special. It was just such a brilliant day. Apart from trying to park a minibus with 15 kids somewhere near the Mary Rose, which scared me whitlets.Kelly Molson: Oh, you actually drove a bus?Paul Marden: I did not drive the bus, no, I was a navigator. I had to find the parking spot. It's a level of responsive.Kelly Molson: You were bus driver dad as well that day.Paul Marden: There's a character in Peppa Pig, isn't there? I can't remember who she is, but she works in the supermarket. She drives the minibus.Kelly Molson: This rabbit is the hardest working rabbit you'll ever meet in your whole.Paul Marden: Exactly.Kelly Molson:  No, I'm going to put her on par. Sorry, I'm actually going to put her on par with Mrs. Rabbit, who has got hundreds of kids who doesn't work, but she has to look after those. So she is probably the hardest working rabbit that you'll ever find. So there you go. Digress into Peppa Pig. You can see where my world is right now, can't you? That just gave you an insight into where I'm spending my time.Paul Marden: So tell me about where have you been recently?Kelly Molson: I have been recently to the Museum of the Broads. I don't ever really spoken about this on the podcast that much. But I am a trustee of the Museum of the Broads and it is a lovely museum. It does not get as much love and attention as it should. So I felt that today was a good opportunity to highlight it. It's wonderful. It's on the broads, obviously, it's in Stallham. And it is such incredible value for money because you can buy a ticket to the museum and a boat trip. And the boat trips are phenomenal. Last year these were really popular, so they introduced some afternoon evening boat trips where you could go and spot kingfishers because that stretch of the broads is absolutely like prime Kingfisher viewing area.Kelly Molson: I have only ever seen one Kingfisher out in real life, and they're so quick, like it was a flash of blue and I didn't have my glasses on it. She wasn't going to see anything in great detail. That is incredible. On one of the trips last year, on the boat trip, they saw ten kingfishers. It might have been the same kingfisher, just like, who knows? I'm going to say ten. I'm going to take the ten. But the museum itself is wonderful. Some of the artefacts they have there are just really fun and really engaging. And obviously they've got lots of information about the boats and the broads themselves and what the broads were traditionally used for and how they've developed over the years. It's a lovely little museum. It's volunteer led. They have, I think, two or three members of paid team there.Kelly Molson: So much work goes into the management and the development of those museums when it's volunteer led as well. So it's lovely. It is really lovely.Paul Marden: We both started doing trusteeship type stuff at the same time. So I started at Kids in Museums because I wanted to see a broad view of things. You started at Museum of the Broads because you wanted to see the inside running of the museum itself. What has the experience been like for you?Kelly Molson: It's so different. It's such a different environment to what I'm used to. So, I mean, it won't surprise you to know that museums are not quite as dynamic as an agency, or they're just not as fast paced as an agency. So I think the speed at which some things happen is I find it a bit of a challenge, if I'm honest, because we're used to kind of going, should we try this? Okay, let's talk it. Okay, great. Let's not someone run with it. And it's sort of just, I don't know, there's a speed at which stuff happens in an agency that it's incomparable to any other organisation. So it's nice in some ways that kind of take a bit of time to kind of think things through. I've really enjoyed understanding about all of the different facets that are required within an agency, within a museum. Sorry.Kelly Molson: And the things that you have to understand about. Even when we had an office, there's a level of HR and a level of safety management that you have to do, but it's a whole other level when it's a museum and you've got members of the public coming along. So that's been really interesting to understand and learn about. I've really enjoyed kind of looking at how they're developing certain areas of the museum as well. So when there's a new exhibition that's on. So last year, the Pippa Miller exhibition launched. Pippa Miller was a really famous artist that was connected to the broads, and the museum was entrusted with some of her artwork when she passed, and it's the only place you can come and see it. It's a wonderful exhibition.Kelly Molson: So understanding about how those exhibitions are developed and put on and watching those happen as well. And there's another one this year that will happen, which is an exhibition on peat, which I know that probably doesn't sound that interesting, but it really is my mate Pete. No, not your mate Pete. No, actual Peat. Peat soil Pete. So, yeah, that's been really nice to see and kind of understand how those things progress and are developed and the ideas that go into them. It's fascinating.Paul Marden: Cannot imagine the effort that goes into curating a whole exhibition like that.Kelly Molson: It's vast. And I will give a huge shout out to Nicola, the curator at the Museum of the Broads, because she works tirelessly there to just bring these stories to life. That's essentially what they do. They bring the stories of the broads to life. This is a little plea from me, actually. A little shout out to everyone that's listening. If everybody listening to this podcast, I mean, we get hundreds of people listen to these episodes. If everyone went and bought a ticket from the Museum of Broada that's listening to this episode today, it would make such a massive difference to that little museum. So if you are thinking about booking a little staycation this year, head to Norfolk, get a ticket to the Museum of the Broads, go and check out the broads themselves.Kelly Molson: It is just a wonderful experience to go and see that museum and take a boat trip down the broads.Paul Marden: There's a very nice place nearby to stay as well, isn't?Kelly Molson: Yeah, I mean, a certain podcast host does have a lovely little place in Norfolk that you could rent out, which is literally 25 minutes from this museum as well. Just heads up. Paul Marden: Incidental.Kelly Molson: If you want to give me a shout, I can put you in the direction of 28 Millgate. Or you could just search that on Google. No, honestly, genuinely, if you are thinking about having a staycation and you're heading that way, put it top of your list because it's a lovely afternoon out. Thank you. Thanks for listening to my podcast.Paul Marden: So what are we actually talking about today then?Kelly Molson: In this episode, we are going to be answering some of the questions that we've received from the 2023 Visitor Attraction Website Report. So, as you can imagine, we launch the report, we do the survey. All you lovely people fill in our survey for us and we launch the report, which gives you an analysis of what that survey data has meant. And it's a huge undertaking. It really is a huge undertaking. And I don't say that lightly. It's massive. It takes over our whole lives. And there is so much data in the report that we send out, but there's always questions, there's always more, and there's always more that we can do as well. And I think it just is an awful lot of work. Right.Kelly Molson: So what happens is we launch it goes out, people digest it, and then they send us emails and they say, “This is really great. Thank you for this bit. Is there any insight into this thing?” And there's quite a lot of those emails that come in and most of them we probably can answer. It just, again, takes a bit of work to go back and look at the data and crunch the data and see if there is any answers to those questions. So we have had some of these questions in and we thought, well, let's do it as a podcast. And then everybody can hear the answers to these questions because it might be something that other people are thinking about as well.Kelly Molson: So we're going to talk through some of the ones that have been sent in, and then we are going to give you a bit of a heads up about what's happening with this year's report and survey and talk a little bit about that. Sound good?Paul Marden: Does sound good. I need to get my geek hat on my numbers. Geek hat.Kelly Molson: It's time for Paul to nerd out. I will be asking the questions. Paul will be nerding out on the answers. Right. Okay. One of the questions we had in was how many respondents were return respondents from 2022 to 2023?Paul Marden: Yeah. This was a question that somebody asked in relation to. They saw some changes, I think it was in terms of ticketing systems that were being used and they wanted to know, “Oh, if there's been a change in the ticketing systems that were used, could that because we've got different group of people, or is it the same people changing systems?” So, yeah, I dug into that. It was actually relatively hard to figure this out because what people type in as the name of their attraction is not always exactly the same. It's sometimes different people, sometimes they'll write the same name in a slightly different way. So actually, comparing apples with apples turned out to be quite challenging and I had to change some of the data to normalise it between the two groups.Paul Marden: I could see they were the same attraction, although their names were subtly different. What I worked out was two different views of the same thing. But essentially, in the 2023 data set, 20% of the respondents were return respondents from the previous year. But of course, the 2023 data set was much bigger than the 2022 data set. So if you look at it from the other direction, how many people that filled in a survey in 22? Filled in a survey in 23? It's 50% of the 2022 respondents replied in 2023. So we had a good return rate? Yeah, for sure. But there was 50% of people didn't reply. So that made me think, there's a job of work to do this year.Kelly Molson: Where did you go 50% of you. Cheeky little monkeys.Paul Marden: And they vary. Some of them are smaller institutions, some of them are much bigger institutions. There's the reasonable amount of movement of people in the sector, isn't there? So you can easily imagine. Actually, there was an interesting one there, isn't it? What if I were to match the names of the respondents? Did we actually get a reasonable number of returners, but they were in a different job with a different institution?Kelly Molson: Yeah, that's really a good point, actually, because I do know that people, I know people personally, that I know that they've moved on and gone to different places, and actually, some moved out of the sector and moved into completely different roles altogether.Paul Marden: There is a decent cohort of people that returned and responded in 23, but the 23 data set was much bigger. So when you do see swings between 22 and 23, some of that is just a sample size thing with the best will in the world. We talk to lots of people and lots of people respond with data to us, but we have not captured the whole entire set of all attractions in the UK, and so we will get sampling errors out. If one year we sample a different group of people than we did the previous year, the comparisons can be a little bit harder.Paul Marden: If we could just get more people responding and we had more data, then you'll get that the role of chance and the role of sampling errors will have less impact on the data and you'll be able to compare more year on year outcomes.Kelly Molson: Yeah. Okay, well, there's your call out to get involved this year we'll let you know how.Paul Marden: There's going to be lots of those.Kelly Molson: Okay, second question. Can we break down the responses in the other type category? This is an interesting one, isn't it? Because we detailed out as many different visitor attraction types as we possibly could think of or find on internet and gave everybody the opportunity to be able to select what they specifically were, but we still had a huge amount of people put other. What's the reasoning behind that?Paul Marden: Can I give you facts and then tell you what I think the reasoning is? Yeah. So there's some things that I know. Okay. 37% of all respondents mark themselves as the other. It skews when you drill into that 37%. It's a big group of people. It was like the second or third largest group of people in the report itself. They tended to be attractions that had lower visitor numbers. So they were under 100,000 visitor numbers in that other group. So it was about 45% of people were under 100. About 37% were between 100 and a million visitors. Those are the things we know. Then I started having a play with the data.Paul Marden: So what if I were to group those people that were in other because they had the opportunity to type some stuff in for free text box, and could I make a grouping out of that? One thing that I did notice, and this is observation as opposed to fact. Okay. So I could see many of the places that chose other because we didn't allow them to choose multiple types and they were an attraction that had multiple things. So one of them was one of our clients. And they have a historic house. They have a guest house, they have a beach, they have outdoors activities. They've got.Kelly Molson: So how do you categorise yourself based on all of those? Actually, with that client, I probably would have said historic house because that was what I would have put my hat on for that one.Paul Marden: But then I met somebody yesterday. Not too dissimilar. Yeah. Primarily a historic house, but it's a historic house that has a hotel, bar, golf on the site. And if you ask them, it would totally depend on who you spoke to as to what they primarily were. There were people that ran the historic house who would have you believe that they were primarily a historic house, but there were other people that would say, “Well, actually the revenue is generated elsewhere in the organisation and primarily we are a hotel and golf destination and alongside we have a historic house.” So I think there was a nuance in the way that we asked the question, please choose what type of attraction you are. And the only option for the people that had lots of these things was to say other.Paul Marden: And actually, I think going forwards we probably need to say, what are you primarily, and do you have other things and give people the option to choose multiples?Kelly Molson: Yeah, I was going to say, because even if you put multi, it causes the same challenge, doesn't it? Without being.Paul Marden: But when I had to play around with that group and I tried to assign them to things partly based on what they replied on their questionnaires and partly by looking at their websites and having a guess, a lot of them had some element of outdoor activity. A lot of them had food and drink. There was a large group that weren't multi activity. I don't know what a better way to describe those historic houses with other things going on, but there was a decent size of people or decent sized number of attractions that were tv themed and they were primarily a behind the scenes tour or something themed around a tele program. And we didn't have that. There was nothing like that in any of our categorisations.Paul Marden: So again, it just comes down to refining the questionnaire every year to try to improve what we've got. Give people the option to choose multiples and include some other groups. But avoid getting to a point when you look at all the categories we gave, because you mentioned, we gave lots of categories, there was a very long tail. There was a large number of the actual categories where it had one or two attractions within that grouping. And then it's like, is that a meaningful way of slicing and dicing the data? So we have to be really careful not to throw too many categories at it, but at the same time give people some choices.Kelly Molson: Yeah. You also have to feel that the people have to feel that they are included within this as well. So if those one or two people came along and they couldn't choose what they were, would they feel excluded from it?Paul Marden: Yeah. Would they drop out? Because this clearly isn't for me.Kelly Molson: Exactly. I'm all for having more choice in that. It's a tick box. That's fine. There's other stuff that we can take out, don't worry.Paul Marden: And that's because you're not looking at the data. Add more numbers.Kelly Molson: I'm all for cutting stuff out if it makes life easier for people and more people will be able to fill it in and that. But I think that one particular thing is not one that we need to cut back on.Paul Marden: No, I agree with you. Totally agree.Kelly Molson: Were all attractions who responded to the survey paid for, or how do those ecommerce results break down between those that have an entry fee and those that are free? This was a good question.Paul Marden: Yeah, it really was. In many of the questions that we've got, some people chose not to answer us. Within this group, there's a group of people in the whole set of data that chose not to answer this, either because they didn't know or they felt they didn't want to answer the question. But if we take everybody that reported an entry fee, 15% of those people were free of charge. So they ticked the box that said they had no entry fee. That's already a fairly small group amongst the whole data set. So we're asking questions here that zero in on a smaller and smaller group. This sounds like I'm giving excuses before I give you my homework. Yeah. But as the groups get smaller, then the role of chance and sample error means that the data becomes less and less reliable.Paul Marden: And I got to be honest, within that 15%, there was a large number of people that didn't tell us a conversion rate. So you're down into a very small number of people now. 85% of the free to enter attractions didn't tell us what their conversion rate was or said they didn't know or couldn't measure it.Kelly Molson: So that's interesting in itself, because this is some of the things that we've been talking about in terms of the conversion rate and how we measure that effectively, because some of those free museums obviously will have probably smaller teams, less budget, less ability, maybe just less understanding of what we're asking in the first place. My assumption is that they will use off the shelf ticketing platforms that they might not be able to get the conversion rate from. So you've got that limitation in the data that they can actually then supply us because they genuinely just don't have it, they don't know it.Paul Marden: Or because they're free. They don't think about the concept of conversion. But in that instance, how much does it matter the number of people that come to your website and then the number of people that actually buy? If there is no ticketing, if you're free to enter and you don't even need a ticket to pre book to enter, does it even matter? And I would argue absolutely, it definitely does. Because instinctively, I would believe that there is definitely a relationship between the number of people that visit your website and the number of people that visit your attraction. And if you can improve the ratio between those two, you'll get more bookfalls through the attraction.Paul Marden: And even if you're free to enter a considerable portion of the money that you make out of the attraction is going to be from donations, from people walking through the door. It will be food and beverage sales, it will be gift shops, it will be memberships that they join to get other things. All of those things need bums on seats, don't they? If you don't get bums on seats, you don't generate that revenue. But it can be hard, I think, to join the dots between that big number of people that visit your website, hopefully, and the number of people that are actually walking through the door and creating a correlation between, or creating a relationship between the two.Kelly Molson: It's when there's no purchase made from that thing to that thing, there's almost nothing to tie them together.Paul Marden: Yeah, but it makes it harder to think about which, when you're a small attraction in those sorts of circumstances, if it's harder to think about, then it's not going to be a priority for you. But I would argue it would be a super important thing to do because you tweak those. We're all about tweaking the dials, aren't we? We're all about trying to increase. Kelly Molson:  Marginal gains.Paul Marden: Exactly. And in that instance, it can be hard to see the point. But I definitely believe there really is a point to it. If I go one more thing, I would say, and this is where the data.Paul Marden: I don't think the data is reliable, but were into this small group of people that we had, 15% of people say that they were free, and in that group we had a small number of people tell us what their conversion rate was, and it varied. There were some attractions that had a 1% conversion rate. There were some attractions that chose the 5% conversion rate, which was the higher end of the bracket, which was the average over the whole group. I bet you there's more data that would help us to understand what the difference between the 1% and the 5% was. Is it chance or is there something materially different between those two types of institution? I don't know, but there's a debate there.Paul Marden:  And is it valuable for us to investigate that there's only so much time to be able to put to these things?Kelly Molson: Well, I think this is why it's important. Well, this is why we value people asking the questions about the report. This is why we encourage people to give us feedback and to send us these questions in, because it all adds to the conversation and it all helps us make this better and better every year because we can understand what you send us a question and then that gives us an understanding of what's really important for you right now. So we can start to incorporate some of the ways to get the answer to that question into the survey and the report for this year.Paul Marden: Yeah, absolutely.Kelly Molson: So send us more questions. As a midway to this podcast, definitely send us some more questions. You can send them to me, Kelly@rubbercheese.com, or you can send them to paulm@rubbercheese.com but whatever you do, just send them in. And then we can again start to look at how we incorporate some of those questions into this year's.Paul Marden: Yeah, absolutely.Kelly Molson: Okay, next question. It's around ticketing platforms. One question came in and they noted the apparent percentage drop in use of access gamma in the past year. So what we saw was Digitickets and Merack both seemed to kind of hold their share, and they're UK based. With over 70% of the 188 respondents UK based and about a quarter of European. We found it a little odd that there was such a drop here in such a short space of time and wondered if you had any further insight. Interesting one, isn't it, because we all noted that access had dropped off a little bit.Paul Marden: Yeah, absolutely. I'm going to caveat this again. I can go into more depth and understand the differences between the two, but I would caveat it that if we had more responsive, we could be more confident in the reliability of the difference across years. But we've gone from a large, but a sample in 22, a bigger sample in 23. The 23 sample included some of the 22 people. But really, I think what the question I was getting at is how many of those people actually switch ticketing platforms between that group? And I think that is unlikely to be the reason why we saw these changes. Yeah, of course people change ticketing platform, but it's the beating heart of the business. They don't change it on a whim and they don't change them dramatically very quickly. Yeah.Paul Marden: By the way, there's no evidence to this in that respect. There could be changes, but my instinct is it's unlikely to be a wild change on the basis of the number of people because it's just not that easy to.Kelly Molson: No. And we speak to agencies, our own clients have been through these processes, and we know how long they take and we know how embedded those systems are within an organisation and how difficult it actually is to switch from one to another and the time frame that it takes. So I would agree with you.Paul Marden: On the basis of that. I think the differences are more easily explained by we got more different people included. And we're seeing more of what the sector buys. Now, whether, when we get into 24, whether we see another swing again. Well, that's entirely plausible, because the sample sizes, they're not big enough to be statistically valid. They give an indication, but they will suffer from chance in some areas. And it could just be the group of people that we've got, we know within the year demonstrates the usage of the ticketing platforms within the group of people that responded within that year, but unlikely to be comparable across the years. Only 20% of this year's data were responses that had been given in 22 as well. Paul Marden: So we've only got a small group. Within that group the data has changed dramatically in that year, mainly with people telling us they chose an other not listed system. So it was not one of the big ones that were familiar with, and no one reported anything in that group last year. So this is where you know as well as I do, we get people asking us for copies of their data that they've submitted, because there's a big period of timing between when they submit stuff and the report being published, and then they want to see what they did, what they gave to us, don't they? So people remembering what they wrote last year and putting it in again this year, it's no wonder we see differences between the two year groups. Apart from other not listed, which was by far like a country mile than largest number of responses.Paul Marden: The biggest absolute change in the number of responses within the repeating group was digitickets. Digitickets had more people within that returning group saying that they were using their ticketing platform.Kelly Molson: And I can't remember this off the top of my head, but where people are selecting other not listed, are we giving them the opportunity to write who they are using? So did we give them an open.Paul Marden: Such an unfair question? I can't remember the answer.Kelly Molson: I genuinely can't remember. But if we didn't, well, then we need to, because that space, I mean, there's a lot of ticketing platforms already, but there are new ones popping up all over and there are ones that are specifically focused on accessibility for an example. There are ones that are relatively similar in terms of what they're doing to everyone else, just packaged up in a different way. So it would just be interesting to see some of the names that people were putting forward and where people are swinging to. Kelly Molson: We know that there's Tessitura, for example, and Spektrix that are used quite predominantly in theatre world now. People have always talked really positively about those two platforms and it would be interesting to see if they are looking to make that transition over into the attractions world.And maybe some of these people are starting to kind of move over to those. Who knows?Paul Marden: There's a few systems lots of people know about because they're not just pure ticketing, are they? They're ticketing. So they manage the ticket inventory, they do online sales, they do walk ups, they do EPOS, they manage a shop, they manage a catering, they do everything to operate the entire attraction. And then there were other systems that focus purely on ecommerce and the sale of the tickets themselves online. There are other people that focus purely on the EPOS offering. And actually, there's a lot of complexity within these systems that go to running the attraction itself. And maybe again, we need to give people more choice about what they choose and give them the opportunity to choose multiple things. Because we might say, do you use gamma or do you use Merac or do you use Digitickets?Paul Marden: And there may well be people that use digitickets for their e commerce sales, and they might use Merac for their membership, or they're running the epochs in the shops and their food and beverage. I don't think we give people the opportunity to have the nuance of selecting multiple things that they use.Kelly Molson: Yeah, for like, I literally just had a conversation with someone who uses Digitickets for their ticket in, but Merac for their K-Three, for their till. So, yeah, I totally see where we need to do that. Okay, good. Two more questions. Is there future scope to develop comparisons against other science centres?Paul Marden: Yes is the short answer, and yes, we have done that. It's quite interesting because you and I both have been talking about this year's survey at different places and the science centres one is a good example. It's good because I was the one talking. Well, it's good because I was the one, but. So I went to the Association of Science and Discovery Centres conference in Belfast. I talked about that one of the pods just recently, and I had a table talk where I was talking about essentially observations that I found about the data about science centres. But you've done talks in numerous different locations.Kelly Molson: All over the place. I was all over the place last year. Here, there and everywhere.Paul Marden: Slicing and dicing the data to talk to the group of people that you were talking to. So you were in Ireland and you talked about comparisons of the attractions that we've got in both the Republic and Northern Ireland. And then you talked to know that's a different slice of larger attractions. And in both cases, were slicing and dicing the data and trying to find what made that group of people special or what were the observations that we had, weren't they?Kelly Molson: That was one of the nice things about the report this year, because the data set was so much larger, we could make the things that were talking about so much more specific for people. So the ALVA talk was really great, actually. So I was very kindly invited along to speak at one of the ALVA council meetings. And it was at Bletchley Park, oh my goodness. In their new auditorium that were the first group to speak in there. It was wonderful, such a good experience.Kelly Molson: But that was lovely because I was able to talk about how ALVA members are performing and give them a specific breakdown of the things that they're doing well, some of the things that they potentially not doing so well, and give them some real insight into how they can improve on the things when they're not doing so well. So that was lovely. And then the same at AVEA. It was great to be able to give, again, a breakdown of how irish attractions are performing in terms of the rest of the country, but also showcase attractions that are doing really brilliantly from those areas. So actually in the talks I could highlight a specific Irish attraction that was doing an absolutely phenomenal job in terms of great website, great conversion rate, all of those things.Kelly Molson: And it was really nice to be able to shine spotlight on people this year as well.Paul Marden: So pick out some examples of that. Yeah, so let's just pick out some of the examples from the science centre. So the ASDC members, it was interesting because ASDC members tended to have higher football than when you compared it to the whole group of respondents that we had. That surprised me. ASDC members tended to have higher entry fees than all respondents. ASDC members tended to have substantially higher mobile usage than all respondents. So you're up into 90% of traffic for ASDC members or ASDC members tended to have upwards of 89%, 90% mobile traffic, whereas when you look at the whole group of everybody, it was down into 60%. So still the majority, but not as big a majority.Kelly Molson: That's interesting.Paul Marden: So again, is this chance or is there something interesting about the audience that buy tickets to go to a science centre. Are they genuinely different than people that go to the all set?Kelly Molson: Well, yeah. Is this stereotypically because someone is really interested in science and technology, therefore they are more digitally advanced potentially as an audience. And that's why that's higher. That's interesting.Paul Marden: ASDC members tend to spend less of their gross profit on marketing. 18% of ASDC members spent more than 5% of their turnover on marketing, whereas when you look at the whole group, 24% of all respondents spent more than 5%. So it's interesting, isn't it, this difference in the outcomes and the difference for the inputs. ASDC members were much more likely to track their conversion rate, but most of them didn't track their cart abandonment rate. So they don't know how many people were giving up partway through. ASDC members were more likely to have a top level conversion rate. And of the ones that did tell us what their cart abandonment rate, it was more likely to be lower than the average. They updated their websites more frequently and they tend to spend more on their websites each year than the average.Paul Marden: So there was markedly different things that happened across the different groups when you looked at ALVA, much larger organisations. So footfall is higher because that's a minimum entry criteria. They spend more on marketing and they have better outcomes. They had better conversion rates than average.Kelly Molson: Unsurprising.Paul Marden: Unsurprising completely. But what was interesting was within that group, the averages marked quite relative poor performance. So there were some examples where there were attractions spending a large amount on their site, but achieving poorer conversion rates than the average.Kelly Molson: Hopefully those aren't clients. Fingers crossed.Paul Marden: So yeah, there's group averages and you can see differences by the different groups. I think in future, wouldn't it be interesting if potentially we did this sort of analysis based on the type of organisation? If you're a museum, are you more likely to have a higher conversion rate than you are if you're all respondents?Kelly Molson: Well, this is the thing.Paul Marden: What's of interest?Kelly Molson: Yeah, exactly. We can say, oh, this is interesting. Wouldn't this be useful to know? But actually is it useful to know for you? One of the things that we did talk about doing was doing a regional breakdown of how attraction is performing. And I think that's probably on the cards for the next month or so to get that out. We raised that and got some quite good feedback on having that. So that's definitely top of the list. Kelly Molson: But yeah, again, are these things going to be useful for you? We've always had the ethos that any kind of information or support documentation or essentially our marketing has to be useful for you. Right? What's the point otherwise? We need to know what you need. So more questions, please more. Do you have this? Can we have this? If we can't do it, we'll tell you, but if we can do it, we'll damn well work hard to get you it.Paul Marden: You can just imagine that some people find the full written port to be report to be really useful. It gives a fixed set of slices and dices and it gives interesting insights and it gives recommendation. But people might be interested more in more group comparisons or geographical comparisons with less of a large report and more of a. Well, I want to see a white paper about my sector or my location or what is special about me compared to everybody else, as opposed to telling me everything that is good in the sector. Where do we focus our attention to have the best value for people at the end of this?Kelly Molson: Good. Last question. Is there a correlation between conversion rate and visitor numbers?Paul Marden: It's really interesting because this got me playing with the data. I'm all over a pivot table in excel. All right, so I did loads of analysis. Kelly Molson: I am not.Paul Marden: No. We've got our strengths and weaknesses and complement each other very well, I think when I did this first time round and I was working with a team of people that were analysing data, but I was slicing and dicing in different ways and I looked at these things and I thought there was no great relationship. But when this question came in, I had another stab at reorganising the data. And actually I did a heat map version of what is your average sales conversion rate? And we've got like zero to one to two, three to four to five and more than five. And then what is your annual visitor numbers in groups?Paul Marden: And actually, the larger the annual footfall on site, the more likely you were to have a high conversion rate.Kelly Molson: Just for our listeners, this data is quite difficult to visualise. We've got a graph, we've got some pre pictures that will explain this better, which we will put out on social media. If you follow our Twitter account, or if you're connected with us on LinkedIn, or follow our LinkedIn Rubber Cheese, or Skip the Queue LinkedIn pages, we'll put all of that on there. What we'll also do as well is when we edit this podcast, we always do a video. The videos don't get a lot of love, but there's loads of videos up on our YouTube. So head over to the Rubber Cheese YouTube channel and within this episode we will insert what we're talking about as well. So it's just a bit easier to digest.Paul Marden: So yeah, there is definitely a relationship between these two factors. The more footfall there is, the more likely you are to have a high conversion rate. Just intuitively, they must be related variables. This is not just a relationship between the two. There is somehow one is feeding into the other the more footfall you have, the more budget you're going to have, the more you'll be able to invest in marketing, the more you invest in marketing, you'll have more people focusing on different elements of your marketing and you'll have more budget to spend on digital people that can focus on conversion rates and marginal gains. I don't know whether that's true. The data doesn't prove that. That's just my instinct that spending money on people like me is probably a worthwhile investment. But that's just instinct. There's no proof for that.Paul Marden: The heat map shows there's a relationship, but there's loads of factors involved in what goes on. As I said to you before, spending more money does not guarantee you great outputs. And you have to measure these things, make regular changes, because just because you've got a large number of people coming through the door does not guarantee you a high conversion rate. And you need to graft to get to the point where your website is converting as best it possibly can. One major redesign does not an increased conversion rate may you need to do lots of little things regularly to nudge it in the right direction.Kelly Molson: Yeah, it's just the start. Yeah. That comes back to what I said at the beginning about. I was just about to say we're at the end of the project. I'm like, no, we're not star of the project because the project is launching. That's the starting point for the rest of the process.Paul Marden: Yeah, absolutely.Kelly Molson: Oh, this has been really good. Well, look, listeners, hopefully you found that useful. Hopefully some of the listeners that are listening, we've answered your questions as well. We'll send this out to all the people that did ask the questions specifically as well. But yeah, coming back to what we've said, is there something that is a burning question from you, from the data that we've already released? Is there something that would be so incredibly useful for you that we haven't released that we might potentially have? We just don't know. Or we don't know that you need it. And what does this year's survey hold and what would be useful for the survey and the report to hold for you this year? So we are at the point now where we're gearing up for the 2024 survey.Kelly Molson: Last year we launched it in May at the fabulous Museum and Heritage show. Plans are afoot at the moment for when we launch it, but nothing is diarised yet. So it's a really good opportunity to get involved and have your say about what you'd love to see in it this year.Paul Marden: Yeah. There's some key themes that have come out of our kind of retrospective. We've been belly button gazing and questioning what do we do next year? And there's obvious things that come out of it. One of our big things was we want to simplify 2024. We asked too many too complex questions last year and it took too long for people to submit their responses. And that's not fair.Kelly Molson: It's a big ask that we're asking of you to trust us with your data as it is. We don't want you sitting around for like half an hour having to fill it all out.Paul Marden: So we want to simplify, we want less questions, and we're going to look at potentially a different questionnaire platform. We've done different platforms each year in the last two years and I don't think we found the right answer yet. So that might be an area that we try and simplify things. My instinct of, and this is just based on my own struggles with life. Okay. I am struggling with Google Analytics 4 for everybody. All of my data has moved and I don't know how to answer my questions. And that data that's in GA4, it's the core of the questions that we ask in the questionnaire. And I'm thinking, if I do this every day, what must it be like for all of you guys listening? So what can we do to help you understand how to gather the data and how to submit it?Paul Marden: Because there's obviously going to be a disparity, isn't there, between people that do this every day and people that do this as part of a bigger job and they don't do it all the time and they need advice and guidance.Kelly Molson: Yeah. So one of the ideas that's been floating around is that we actually put on little workshop or little webinars, which it shows you how to go and get the data that actually is needed to fill in the survey. And then that's with you. It's a reference point. You can keep hold of that for the following years and the following, the subsequent years. And we might look at, we've got a brilliant circle of fabulous suppliers that we work with that are all attractions focused, and so we could potentially partner up with them and run the workshops and do something like that.Paul Marden: The questions that we're asking, the data that we're gathering is likely to be marketers' dream dashboards anyway. So it's not just of use to the survey itself, it's of use to your day to day month to month reporting and demonstrating the efficacy of what you're doing. We want to increase the number of people that are responding from large multi site organisations. So the plea call to action here for digital markets is in large multi sites. We were interested in talking to you about. If you've got 50 odd sites that you manage ticketing for and multiple attractions all over the country, filling in the questionnaire based form approach that we've given may not be the right way for you to share data with us. No, we're really flexible. We want data. We want to ingest more data because it improves the quality of the responses.Paul Marden:  So we'll be completely flexible around what different large multi site organisations can provide and the method with which it makes most sense for them to provide it.Kelly Molson: So what are we doing? We're doing a vocal shout out here to National Trust, English Heritage, et cetera, to say if you want to be part of the survey and the subsequent report and the process that we're offering you, it doesn't work. You're not going to sit there 50 times, however many sites you've got and fill in this data. That's ridiculous. We can give you a better process of doing that and we can work with you one on one to work out how that works best for you as well.Paul Marden: Completely.Kelly Molson: If you do want to be involved, don't let the process of how we collect the data put you off. We can solve that challenge for you.Paul Marden: Shout out, call to action. Really for everybody that submitted last year and would be thinking about this year's survey is tell us what key themes are of interest to you. We have what we think is interesting and we'll follow our noses and ask questions and ruble around the data to try and find the answers. But we don't know what you want as well as you know what you want. So tell us, as you said, Kelly, ask questions about what you'd like to see, but tell us what you'd like us to do. We might be able to do something really easily based on the data that we've already got. We might need to ask another question. There was a question that somebody asked that weren't able to answer.Paul Marden: They wanted to know whether you were primarily educationally focused as an institution or primarily focused on selling tickets, whether that had an impact on your conversion rate. And actually, without us guessing, it's impossible for us to answer that question. And what's the point in us guessing because we're going to give you meaningless data if we ask the right questions. What's the primary focus of your website? What are the secondary focuses of your website? If we do that, then we might be able to slice and dice the data. So ask us the questions now because we can use that to influence what questions we include in the survey.Kelly Molson: I would add to also as well, if you are well, to say thank you. We had a phenomenal amount of support with the survey last year and the report. But for us, being able to move from 70 respondents in year one to nearly 200 in year two, the difference in that was all of the membership organisations that supported. It's a mammoth task. There's no way I could have done that on my own just by sending it lots of people and hitting people up on LinkedIn and posting across social media. The biggest difference there is the support we've had. I mean, ALVA, ASVA have been huge supporters of us from the start, which we're super grateful for this year. We had AVEA come on board and help us. We've had AIM help us. We had ACE help us.Paul Marden: We had ASDC.Kelly Molson: ASDC. I mean there were just so many. I've got a huge list of all of the attractions and all of the kind of Hampshire's best attractions and these smaller regional attraction organisations that have supported Devon's top attractions. Without their support, we could not have done that, made that happen. So I guess what I'm asking for is continued support, please, would be great. And are there any other organisations out there that we should be talking to? And if there's any listening that haven't been involved in helping us distribute the survey this year, if you're up for it, give us a shout. I mean, the benefit to your members is phenomenal, right? What we produce for them and it's all free. It's all for free. Come and get it.Paul Marden: That is a nice segue because yes, it's all for free, but it doesn't cost nothing. And actually what we would also like help with is sponsorship for 2024. So if there are organisations around the listening public, as it were, that would be interested in supporting the work that we do on this and would like to influence and help guide what we do, then we would be really keen on talking to people that would like to sponsor and that sponsorship could be gifting kind. So some people might be able to help us by doing things with us. Some people might be able to help us by financially supporting the data analysis or the production of reports or production of specific analyses of a slice of the sector that is of interest to them.Paul Marden: There's lots of ways in which people could support the work that we do. And obviously the more support that we get, the bigger we can make this thing, because it is. I mean, it's a herculean task that you dreamt up two and a half, three years ago, isn't it? And you did the first one and it was amazing and you got a decent number of respondents and I think you were both amazed at the number of people that gave us data and downloaded the report and interacted with us. And then were blown away in 23. But we need to do more. There's a market for this. There's a value in what we're doing. It's not just chance. It wasn't a crackpot idea you had three years ago to do this.Kelly Molson: It was not a crackpot idea about it at all. No, it wasn't a crackpot idea. It's really nice, actually. You've just given me a really good flashback, actually. The Museum and Heritage Show has played like a part in this for years, actually, because the survey itself launched last year at the MandH. But the previous year I sat down at the MandH and had a chat with Bernard Donoghue about. I've got this idea, Bernard, and I think this is good. I think this would deliver some real good value to the sector. Would ALVA be happy to help get the word out and stuff? And that was where it started. So isn't that funny that's a connection? I'd forgotten all about that. It's not crackpot. It is amazing and I'm so happy that we've been able to produce this.Kelly Molson: The value that it delivers to the sector, I get. People tell me about the value. So this is not me going, it's definitely delivering value. The feedback that we've had has been so incredibly positive on it and it's just been wonderful to be part of that. So let's make next year's bigger and even better. But maybe some less questions so it doesn't take you as long.Paul Marden: Yes, more rows in my spreadsheet, less columns in my spreadsheet.Kelly Molson: Less time taken up. If you can do it over a cup of tea and a biscuit, then that's perfect, right?Paul Marden: I reckon so.Kelly Molson: Hopefully that's going to produce some good value today and we'll see you next time.Paul Marden: Cheers. Take care.Kelly Molson: Bye. Kelly Molson: Thanks for listening to Skip the Queue. If you've enjoyed this podcast, please leave us a five star review. It really helps others find us. And remember to follow us on Twitter for your chance to win the books that have been mentioned. Skip The Queue is brought to you by Rubber Cheese, a digital agency that builds remarkable systems and websites for attractions that helps them increase their visitor numbers. You can find show notes and transcriptions from this episode and more over on our website, rubbercheese.com/podcast. The 2023 Visitor Attraction Website Report is now LIVE! Dive into groundbreaking benchmarks for the industryGain a better understanding of how to achieve the highest conversion ratesExplore the "why" behind visitor attraction site performanceLearn the impact of website optimisation and visitor engagement on conversion ratesUncover key steps to enhance user experience for greater conversionsDownload the report now for invaluable insights and actionable recommendations!

One of Medieval England's most influential figures, Thurstan was the Archbishop of York from 1114 to 1140 who fought attempts by the Archbishop of Canterbury to assert his primacy over York. Eventually, Thurstan was consecrated by the Pope instead. Now English Heritage has discovered evidence in a 15th century manuscript that Thurstan was considered for centuries afterwards to be a Saint.In this episode of Gone Medieval, Dr. Eleanor Janega finds out more from Dr. Michael Carter, senior properties historian for English Heritage.Enjoy unlimited access to award-winning original documentaries that are released weekly and AD-FREE podcasts. Get a subscription for £1 per month for 3 months with code MEDIEVAL - sign up here.You can take part in our listener survey here.

Cultural Sociologist Rachel Hurdley travels round England and Wales to uncover what walls tell us about how we live, from iron age roundhouses to Victorian mansions, medieval halls to terraced workers' cottages, castles to the domestic interiors of today.Rachel explores how walls, which we often take for granted, define the spaces we inhabit and make sense of everyday life and our place in the world, talking to a range of experts and academics including architectural writer Jonathan Glancey. She tries her hand at making wattle and daub for roundhouses at Castell Henllys in Wales, with archaeologist Dr David Howell . She climbs through the thick stone walls of the Norman castle at Conisbrough in South Yorkshire, with buildings archaeologist James Wright and English Heritage curator Kevin Booth. From the top of the tower, Rachel explores ideas of status and wealth, where building the tallest tower was as much about impressing the neighbours, as it was about military defence and protecting the vast wealth of the aristocratic elite. She also visits St Fagans National Museum of History Wales – a living museum of vernacular buildings throughout the ages. Rachel looks at the way walls have redefined our living spaces from medieval times, such as the longhouses where farmers lived side by side with their animals and the great medieval halls. Here, daily life carried on in one space – masters and servants - until the ruling family was wealthy enough to seek privacy by building first floor solars. Now in modern day Britain, privacy can be at a premium in warehouses and factories converted into rented accommodation to meet to housing demand in sought after areas such as Hackney in London. She also hears stories of horror and superstition – people and animals incarcerated in walls – as well as the use of burn marks at Gainsborough Old Hall in Lincolnshire to keep evil spirits away and visits one of the oldest medieval houses to survive in England, the National Trust's Ightham Mote in Kent, to see centuries of change through its walls with conservation architect Stuart Page and collections manager Amanda Doran, She looks at how fashions and styles have changed with a visit the Museum of the Home where Director Dr Sonia Solicari tells Rachel more about social change through the Museum room sets. Wallpaper was a game changer, a much cheaper alternative to tapestries or rich wall paintings. She hears some surprising facts - the introduction in the 18th century of wallpaper tax, and also how the arsenic in some of the wallpaper pigments was poisoning people. Yet it was the industrial revolution which brought wallpaper and the other mass produced trappings of the home to almost everyone and a chance to curate our spaces - like those of British born Caribbean playwright and artist Michael McMillan, who remembers from his childhood the power of the front room to impress and reveal who we are.Presenter: Rachel Hurdley Producer: Sara Parker Executive Producer: Samir Shah A Juniper production for BBC Radio 4

Ep 189 is loose! And we're heading to the Elizabethan era to look into the mystery death of Amy Robsart, love rival to the Queen herself...Why did the Elizabethans love true crime? Did Amy fall, jump or was she pushed? And should any of us be on a horse?The secret ingredient is...a staircaseGet cocktails and historic true crime tales every week with The Poisoners' Cabinet. Listen to the Podcast on iTunes, Spotify and find us on Acast: https://shows.acast.com/thepoisonerscabinet Join us Patreon: https://www.patreon.com/thepoisonerscabinet Find us on TikTok: https://www.tiktok.com/@thepoisonerscabinet Follow us on Instagram: https://www.instagram.com/thepoisonerscabinet/ Find us on Facebook: https://www.facebook.com/ThePoisonersCabinet Sources this week include Charles Nicholl's writings and the London Review of Books, Mortal Monarchs by Dr Suzie Edge, English Heritage, Historic Royal Palaces, History.com, the National Library of Medicine, Jessica Jewett, Tudor Society, Royal Museums Greenwich, Artnet Hosted on Acast. See acast.com/privacy for more information.

Megan Leyland and Emily Parker join us to talk about English Heritage, Marble Hill and the life of Henrietta Howard Hosted on Acast. See acast.com/privacy for more information.

Join us to discover the story of one of England's wealthiest and most powerful medieval noblewomen, Isabella de Fortibus (1237–1293). Married at an early age before becoming a wealthy young widow and heiress, she was pursued by many ambitious suitors hoping to acquire her wealth and lands while she lived at Carisbrooke Castle on the Isle of Wight. And it's here that we begin our story with our guests, English Heritage senior properties curator Sam Stones and documentation officer Dr Therron Welstead. To learn more about Carisbrooke Castle or plan a visit, go to www.english-heritage.org.uk/carisbrooke.

This week, we're making history at Stonehenge, as our most famous prehistoric site hosts its first ever Festival of Neolithic Ideas on 11 and 12 November 2023. Joining us to tell us more about the event and how our understanding of Stonehenge and its Neolithic builders is continuing to develop are English Heritage properties historian Dr Jennifer Wexler and head of learning and interpretation Dr Dominque Bouchard. To learn more about Stonehenge or plan a visit, go to www.english-heritage.org.uk/stonehenge. To find out more about the festival of Neolithic ideas, go to https://www.english-heritage.org.uk/visit/whats-on/stonehenge-festival-of-neolithic-ideas/ To listen to some of the other prehistory podcasts we mention in this episode, go to https://soundcloud.com/englishheritage/sets/stonehenge-and-prehistory

As the nights grow long and Halloween approaches, we're discussing the dark and sinister history of Farleigh Hungerford Castle near Bath. Home to the Hungerford family for over 300 years, it's a place where you can see Britain's best collection of human-shaped lead coffins, explore a creepy crypt and learn about murder, disaster and scandal – one part even linked to witchcraft. Joining us to explain more is historian and author of the English Heritage guidebook to Farleigh Hungerford Castle, Charles Kightly. To learn more about Farleigh Hungerford Castle or plan a visit, go to www.english-heritage.org.uk/farleigh.

The Guilty Feminist 372: Protest Then and NowPresented by Deborah Frances-White and Desiree Burch with specials Susan Skedd and Media Storm.Recorded 17 September 2023 at The London Podcast Festival. Released 23 September.The Guilty Feminist theme composed by Mark Hodge and produced by Nick Sheldon.More about Deborah Frances-Whitehttps://deborahfrances-white.comhttps://twitter.com/DeborahFWhttps://www.virago.co.uk/the-guilty-feminist-bookMore about Desiree Burchhttps://twitter.com/destherayhttps://desireeburch.carrd.coMore about English Heritagehttps://twitter.com/EnglishHeritagehttps://www.english-heritage.org.ukMore about Media Stormhttps://twitter.com/mediastormpodhttps://twitter.com/mathildamallhttps://twitter.com/helenawadiahttps://mediastormpodcast.comFor more information about this and other episodes…visit https://www.guiltyfeminist.comtweet us https://www.twitter.com/guiltfempodlike our Facebook page https://www.facebook.com/guiltyfeministcheck out our Instagram https://www.instagram.com/theguiltyfeministor join our mailing list http://www.eepurl.com/bRfSPTOur new podcasts are out nowMedia Storm https://podfollow.com/media-stormAbsolute Power https://podfollow.com/john-bercows-absolute-powerCome to a live recording:“Never Have I Ever” written by Deborah, Chichester Festival Theatre, 1-30 September: https://www.cft.org.uk/events/never-have-i-everKings Place, 16 October and 18 December. https://www.kingsplace.co.uk/?s=guilty+feministThank you to our amazing Patreon supporters.To support the podcast yourself, go to https://www.patreon.com/guiltyfeminist You can also get an ad-free version of the podcast via Apple Podcasts or Acast+ https://plus.acast.com/s/guiltyfeminist. Hosted on Acast. See acast.com/privacy for more information.

Dan begins his ultimate historical road trip at the mysterious plinths at Stonehenge in the South-West of England. Dan uncovers how the stones arrived in Salisbury all the way from Western Wales and unravels the ancient burial practices of England's early humans with English Heritage curator Heather Sabire. He hears how England was once populated by rhinos and elephants from the Natural History Museum's Professor Chris Stringer. Passing through Old Sarum, the site of an Iron Age hillfort, Dan muses over what we have to thank those Latin invaders for in our daily lives, from our transport network to our baths. The day draws to a close as Dan prepares for the invasion of William the Conqueror at Pevensey, 100 miles east down England's south coast.Produced by James Hickmann and Mariana Des Forges. Edit and sound design by Dougal Patmore and artwork by Teet Ottin Hosted on Acast. See acast.com/privacy for more information.

After Caroline Sheridan Norton's husband once again tried to destroy her life, she lobbied for another change in English law. This time, she worked to gain equal legal treatment for women in divorces. Research:   Reynolds, K. D. "Norton [née Sheridan], Caroline Elizabeth Sarah [other married name Caroline Elizabeth Sarah Stirling Maxwell, Lady Stirling Maxwell] (1808–1877), author and law reform campaigner." Oxford Dictionary of National Biography.  25. Oxford University Press. Date of access 20 Mar. 2023,

Caroline Sheridan Norton's left an abusive marriage in 1835. She then turned her skill as a writer into a lobby for legislation that would enable mothers in England to get custody of their young children. Research: Reynolds, K. D. "Norton [née Sheridan], Caroline Elizabeth Sarah [other married name Caroline Elizabeth Sarah Stirling Maxwell, Lady Stirling Maxwell] (1808–1877), author and law reform campaigner." Oxford Dictionary of National Biography.  25. Oxford University Press. Date of access 20 Mar. 2023,